Identifying the new Influencers in the Internet Era: Social Media and Social Network Analysis

Directory of Open Access Journals (Sweden)

MIGUEL DEL FRESNO GARCÍA

2016-01-01

Full Text Available Social media influencers (SMIs can be defined as a new type of independent actor who are able to shape audience attitudes through the use of social media channels in competition and coexistence with professional media. Being able to accurately identify SMIs is critical no matter what is being transmitted in a social system. Social Network Analysis (SNA has been recognized as a powerful tool for representing social network structures and information dissemination. SMIs can be identifi ed by their high-ranking position in a network as the most important or central nodes. The results reveal the existence of three different typologies of SMIs: disseminator, engager and leader. This methodology permits the optimization of resources to create effective online communication strategies.

Social Network Facebook in News: Comparisiion of Space Dedicated to Social Network Facebook ads its Content in Czech Media in the Years 2009 and 2011

OpenAIRE

Bezdíčková, Andrea

2012-01-01

Diploma thesis "Social Network Facebook in News: Comparison of Space Dedicated to Social Network Facebook and its Content in Czech Media in the Years 2009 and 2011", is dedicated to the way of use and citation of social network Facebook in the selected news media. The paper summarizes the establishment and strengthening of online media, particularly the phenomenon of social networks on the example of social network Facebook, and their influence on the transformation of the media sector, news ...

Build your own social network laboratory with Social Lab: a tool for research in social media.

Science.gov (United States)

Garaizar, Pablo; Reips, Ulf-Dietrich

2014-06-01

Social networking has surpassed e-mail and instant messaging as the dominant form of online communication (Meeker, Devitt, & Wu, 2010). Currently, all large social networks are proprietary, making it difficult to impossible for researchers to make changes to such networks for the purpose of study design and access to user-generated data from the networks. To address this issue, the authors have developed and present Social Lab, an Internet-based free and open-source social network software system available from http://www.sociallab.es . Having full availability of navigation and communication data in Social Lab allows researchers to investigate behavior in social media on an individual and group level. Automated artificial users ("bots") are available to the researcher to simulate and stimulate social networking situations. These bots respond dynamically to situations as they unfold. The bots can easily be configured with scripts and can be used to experimentally manipulate social networking situations in Social Lab. Examples for setting up, configuring, and using Social Lab as a tool for research in social media are provided.

Army Social Media: Harnessing the Power of Networked Communications

Science.gov (United States)

2011-09-01

Social Networking : – Facebook – MySpace – Friendster 9/1/2011 Content sharing: -You Tube -Flickr -Vimeo -Photobucket Collaborating/ knowledge...Americans use social media tools and Web sites monthly Social networking is now the #1 activity on the web • Twitter: 54 Million users • Facebook ...anyone you don’t know on Facebook or social networking platforms -Don’t post deployment information, when you’re going on vacation or when

A Research on the Use of Social Media Networks by Teacher Candidates

Science.gov (United States)

Bolat, Yaviz

2018-01-01

Social media networks are the most important product of the development of computer and communication technologies that affect social life. Social media networks have become a driving force in social and cultural development, while providing social contact for people. This force has improved its sphere of influence over societies in many fields…

A network society, social media, migration and mission

Directory of Open Access Journals (Sweden)

Niemandt, Cornelius J. P. (Nelus

2013-05-01

Full Text Available Human mobility and migration are closely associated with and reciprocally influenced by globalisation. Add the relentless connectivity facilitated by the proliferation of mobile communication and the emergence of social media to this mixture, and an emerging new glocal culture is evident. People are not only migrating to new localities and territories, but simultaneously into a new culture. We are witnessing the greatest mass migration in the history of humanity from the real to the virtual world. It is a shift from shared space to shared interest. The metaphor of a river in flood has been used to describe the fact that migrant communities are a point of convergence of some of the biggest challenges facing the church and society at large: globalisation, hyperdiversity, interconnectedness, a Google culture and postmodern tribalism. Culture flows like a river and the church functions as a bridge connecting humans striving to make sense of life and Scripture as well as the tradition transmitted over the centuries. Some of the missional challenges will be to incarnate the gospel in this emerging culture. This study was positioned at the convergence of two important processes the rise of the network society (especially social media and migration. It took up two of the challenges posed at Edinburgh 2010, namely to fruitfully integrate the role of media in modern society into overall missiological thinking, and to think about the call for a structural reform of the church to grapple with the challenges of migration. The network society represents a profound social transformation. New technologies deliver connectedness in the palms of our hands and social media serve as an expression of the passion for connection, community and knowing others and being known by others. This research is a theoretical and missiological reflection on the role and importance of social media such as Facebook in migrant communities. It investigated issues such as

Social media for professional development and networking opportunities in academia

OpenAIRE

Donelan, Helen

2016-01-01

The research reported on in this article explores the use of social media for work-related or professional purposes. In particular, it focuses on the perceptions and use of social media by academics in the UK. The purpose of the research was to explore the potential social media has to facilitate the changing landscape of higher education and support the individual academic in their role. Of particular interest is how specific social media tools are being used to enhance networking opportunit...

Navigating Social Networking and Social Media in School Psychology: Ethical and Professional Considerations in Training Programs

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Pham, Andy V.

2014-01-01

Social networking and social media have undoubtedly proliferated within the past decade, allowing widespread communication and dissemination of user-generated content and information. Some psychology graduate programs, including school psychology, have started to embrace social networking and media for instructional and training purposes; however,…

Tensions between Individual Use and Network Adoption of Social Media Platforms

DEFF Research Database (Denmark)

Srinivasan, Nikhil; Damsgaard, Jan

2013-01-01

Social media have diffused into the everyday lives of many but still pose challenges to individuals regarding use of these platforms. This paper explores the multiple manners in which social media platforms gets employed by individuals based on an examination of 4 vignettes generated...... by interviewing individuals within a university context. An analysis of the vignettes and individual use behaviors highlights the tension between network-based adoption of social media platforms and the constraints that the network places on individual use of the platform....

Multimedia Information Networks in Social Media

Science.gov (United States)

Cao, Liangliang; Qi, Guojun; Tsai, Shen-Fu; Tsai, Min-Hsuan; Pozo, Andrey Del; Huang, Thomas S.; Zhang, Xuemei; Lim, Suk Hwan

The popularity of personal digital cameras and online photo/video sharing community has lead to an explosion of multimedia information. Unlike traditional multimedia data, many new multimedia datasets are organized in a structural way, incorporating rich information such as semantic ontology, social interaction, community media, geographical maps, in addition to the multimedia contents by themselves. Studies of such structured multimedia data have resulted in a new research area, which is referred to as Multimedia Information Networks. Multimedia information networks are closely related to social networks, but especially focus on understanding the topics and semantics of the multimedia files in the context of network structure. This chapter reviews different categories of recent systems related to multimedia information networks, summarizes the popular inference methods used in recent works, and discusses the applications related to multimedia information networks. We also discuss a wide range of topics including public datasets, related industrial systems, and potential future research directions in this field.

Social Networking Media: An Approach for the Teaching of International Business

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Barczyk, Casimir C.; Duncan, Doris G.

2012-01-01

Internet technology and Web 2.0 applications have enabled social networking media to expand in ways that link people globally. By fostering communication, social networks hold immense potential for the enhancement of teaching, especially in the business arena. This article defines social networking and provides a framework for understanding the…

Determining Open Education Related Social Media Usage Trends in Turkey Using a Holistic Social Network Analysis

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Firat, Mehmet; Altinpulluk, Hakan; Kilinç, Hakan; Büyük, Köksal

2017-01-01

The aim of this study is to reveal Open Education related social media usage in Turkey through social network analyses. To this end, the most widely used social media network in Turkey, Facebook, was chosen. All the pages and groups created on Facebook related to Open Education were found. A total of 207 groups and 521 pages were accessed and…

Geo-Spatial Social Network Analysis of Social Media to Mitigate Disasters

Science.gov (United States)

Carley, K. M.

2017-12-01

Understanding the spatial layout of human activity can afford a better understanding many phenomena - such as local cultural, the spread of ideas, and the scope of a disaster. Today, social media is one of the key sensors for acquiring information on socio-cultural activity, some with cues as to the geo-location. We ask, What can be learned by putting such data on maps? For example, are people who chat on line more likely to be near each other? Can Twitter data support disaster planning or early warning? In this talk, such issues are examined using data collected via Twitter and analyzed using ORA. ORA is a network analysis and visualization system. It supports not just social networks (who is interacting with whom), but also high dimensional networks with many types of nodes (e.g. people, organizations, resources, activities …) and relations, geo-spatial network analysis, dynamic network analysis, & geo-temporal analysis. Using ORA lessons learned from five case studies are considered: Arab Spring, Tsunami warning in Padang Indonesia, Twitter around Fukushima in Japan, Typhoon Haiyan (Yolanda), & regional conflict. Using Padang Indonesia data, we characterize the strengths and limitations of social media data to support disaster planning & early warning, identify at risk areas & issues of concern, and estimate where people are and which areas are impacted. Using Fukushima Japanese data, social media is used to estimate geo-spatial regularities in movement and communication that can inform disaster response and risk estimation. Using Arab Spring data, we find that the spread of bots & extremists varies by country and time, to the extent that using twitter to understand who is important or what ideas are critical can be compromised. Bots and extremists can exploit disaster messaging to create havoc and facilitate criminal activity e.g. human trafficking. Event discovery mechanisms support isolating geo-epi-centers for key events become crucial. Spatial inference

Responses to a self-presented suicide attempt in social media: a social network analysis.

Science.gov (United States)

Fu, King-Wa; Cheng, Qijin; Wong, Paul W C; Yip, Paul S F

2013-01-01

The self-presentation of suicidal acts in social media has become a public health concern. This article centers on a Chinese microblogger who posted a wrist-cutting picture that was widely circulated in Chinese social media in 2011. This exploratory study examines written reactions of a group of Chinese microbloggers exposed to the post containing a self-harming message and photo. In addition, we investigate the pattern of information diffusion via a social network. We systematically collected and analyzed 5,971 generated microblogs and the network of information diffusion. We found that a significant portion of written responses (36.6%) could help vulnerable netizens by providing peer-support and calls for help. These responses were reposted and diffused via an online social network with markedly more clusters of users--and at a faster pace-- than a set of randomly generated networks. We conclude that social media can be a double-edged sword: While it may contagiously affect others by spreading suicidal thoughts and acts, it may also play a positive role by assisting people at risk for suicide, providing rescue or support. More research is needed to learn how suicidally vulnerable people interact with online suicide information, and how we can effectively intervene.

How Many "Friends" Do You Need? Teaching Students How to Network Using Social Media

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Sacks, Michael Alan; Graves, Nikki

2012-01-01

Student reliance on social media is undeniable. However, while we largely regard social media as a new phenomena, the concepts underlying it come directly from social network theory in sociology and organizational behavior. In this article, the authors examine how the social network concepts of size, quality, complexity, diffusion, and distance…

Professional Online Presence and Learning Networks: Educating for Ethical Use of Social Media

Science.gov (United States)

Forbes, Dianne

2017-01-01

In a teacher education context, this study considers the use of social media for building a professional online presence and learning network. This article provides an overview of uses of social media in teacher education, presents a case study of key processes in relation to professional online presence and learning networks, and highlights…

Forecasting influenza-like illness dynamics for military populations using neural networks and social media.

Directory of Open Access Journals (Sweden)

Svitlana Volkova

Full Text Available This work is the first to take advantage of recurrent neural networks to predict influenza-like illness (ILI dynamics from various linguistic signals extracted from social media data. Unlike other approaches that rely on timeseries analysis of historical ILI data and the state-of-the-art machine learning models, we build and evaluate the predictive power of neural network architectures based on Long Short Term Memory (LSTMs units capable of nowcasting (predicting in "real-time" and forecasting (predicting the future ILI dynamics in the 2011 - 2014 influenza seasons. To build our models we integrate information people post in social media e.g., topics, embeddings, word ngrams, stylistic patterns, and communication behavior using hashtags and mentions. We then quantitatively evaluate the predictive power of different social media signals and contrast the performance of the-state-of-the-art regression models with neural networks using a diverse set of evaluation metrics. Finally, we combine ILI and social media signals to build a joint neural network model for ILI dynamics prediction. Unlike the majority of the existing work, we specifically focus on developing models for local rather than national ILI surveillance, specifically for military rather than general populations in 26 U.S. and six international locations., and analyze how model performance depends on the amount of social media data available per location. Our approach demonstrates several advantages: (a Neural network architectures that rely on LSTM units trained on social media data yield the best performance compared to previously used regression models. (b Previously under-explored language and communication behavior features are more predictive of ILI dynamics than stylistic and topic signals expressed in social media. (c Neural network models learned exclusively from social media signals yield comparable or better performance to the models learned from ILI historical data, thus

Forecasting influenza-like illness dynamics for military populations using neural networks and social media.

Science.gov (United States)

Volkova, Svitlana; Ayton, Ellyn; Porterfield, Katherine; Corley, Courtney D

2017-01-01

This work is the first to take advantage of recurrent neural networks to predict influenza-like illness (ILI) dynamics from various linguistic signals extracted from social media data. Unlike other approaches that rely on timeseries analysis of historical ILI data and the state-of-the-art machine learning models, we build and evaluate the predictive power of neural network architectures based on Long Short Term Memory (LSTMs) units capable of nowcasting (predicting in "real-time") and forecasting (predicting the future) ILI dynamics in the 2011 - 2014 influenza seasons. To build our models we integrate information people post in social media e.g., topics, embeddings, word ngrams, stylistic patterns, and communication behavior using hashtags and mentions. We then quantitatively evaluate the predictive power of different social media signals and contrast the performance of the-state-of-the-art regression models with neural networks using a diverse set of evaluation metrics. Finally, we combine ILI and social media signals to build a joint neural network model for ILI dynamics prediction. Unlike the majority of the existing work, we specifically focus on developing models for local rather than national ILI surveillance, specifically for military rather than general populations in 26 U.S. and six international locations., and analyze how model performance depends on the amount of social media data available per location. Our approach demonstrates several advantages: (a) Neural network architectures that rely on LSTM units trained on social media data yield the best performance compared to previously used regression models. (b) Previously under-explored language and communication behavior features are more predictive of ILI dynamics than stylistic and topic signals expressed in social media. (c) Neural network models learned exclusively from social media signals yield comparable or better performance to the models learned from ILI historical data, thus, signals from

#TheWeaponizationOfSocialMedia

DEFF Research Database (Denmark)

Nissen, Thomas Elkjer

In today’s conflict environment, transformed by information technology and of who can communicate and how, states, non-state actors, ad hoc activist networks and individuals create effect(s) in and through social network media in support of their objectives. #TheWeaponizationOfSocialMedia develops...... a framework for understanding how social network media shapes global politics and contemporary conflicts by examining their role as a platform for conduction intelligence collection, targeting, cyber-operations, psychological warfare and command and control activities. Through these, the weaponization...... of social media shows both the possibilities and the limitations of social network media in contemporary conflicts and makes a contribution to theorizing and studying contemporary conflicts....

Social Sensor Analytics: Making Sense of Network Models in Social Media

Energy Technology Data Exchange (ETDEWEB)

Dowling, Chase P.; Harrison, Joshua J.; Sathanur, Arun V.; Sego, Landon H.; Corley, Courtney D.

2015-07-27

Social networks can be thought of as noisy sensor networks mapping real world information to the web. Owing to the extensive body of literature in sensor network analysis, this work sought to apply several novel and traditional methods in sensor network analysis for the purposes of efficiently interrogating social media data streams from raw data. We carefully revisit our definition of a social media signal from previous work both in terms of time-varying features within the data and the networked nature of the medium. Further, we detail our analysis of global patterns in Twitter over the months of November 2013 and June 2014, detect and categorize events, and illustrate how these analyses can be used to inform graph-based models of Twitter, namely using a recent network influence model called PhySense: similar to PageRank but tuned to behavioral analysis by leveraging a sociologically inspired probabilistic model. We ultimately identify forms of information dissemination via analysis of time series and dynamic graph spectra and corroborate these findings through manual investigation of the data as a requisite step in modeling the diffusion process with PhySense. We hope to sufficiently characterize global behavior in a medium such as Twitter as a means of learning global model parameters one may use to predict or simulate behavior on a large scale. We have made our time series and dynamic graph analytical code available via a GitHub repository https://github.com/cpatdowling/salsa and our data are available upon request.

Social networking and the Olympic Movement: social media analysis, opportunities and trends : final report

OpenAIRE

Fernández Peña, Emilio

2011-01-01

Table of contents : 1: Introduction. - 2 : Sociodemographic data of social networking sites. - 3 : The Vancouver 2010 Olympic Winter Games on Facebook, Twitter and Orkut. - 4 : Singapore 2010 Youth Olympic Games communication strategies on Facebook and Twitter. - 5 : Sport organizations social networking strategies : case study analysis. - 6 : Olympic athletes and social media use during a non olympic-period. - 7. The Olympic Games, NBA and FC Barcelona on Facebook : content and fan participa...

Effects Of Social Networking Sites (SNSs) On Hyper Media Computer Mediated Environments (HCMEs)

OpenAIRE

Yoon C. Cho

2011-01-01

Social Networking Sites (SNSs) are known as tools to interact and build relationships between users/customers in Hyper Media Computer Mediated Environments (HCMEs). This study explored how social networking sites play a significant role in communication between users. While numerous researchers examined the effectiveness of social networking websites, few studies investigated which factors affected customers attitudes and behavior toward social networking sites. In this paper, the authors inv...

The influence of repressive legislation on the structure of a social media network

OpenAIRE

Marcoux, Marianne; Lusseau, David

2013-01-01

Social media have been widely used to organize citizen movements. In 2012, 75% university and college students in Quebec, Canada, participated in mass protests against an increase in tuition fees, mainly organized using social media. To reduce public disruption, the government introduced special legislation designed to impede protest organization. Here, we show that the legislation changed the behaviour of social media users but not the overall structure of their social network on Twitter. Th...

Labeling Actors and Uncovering Causal Accounts of Their States in Social Networks and Social Media

Science.gov (United States)

Bui, Ngot P.

2016-01-01

The emergence of social networks and social media has resulted in exponential increase in the amount of data that link diverse types of richly structured digital objects e.g., individuals, articles, images, videos, music, etc. Such data are naturally represented as heterogeneous networks with multiple types of objects e.g., actors, video,…

Status of Utilizing Social Media Networks in the Teaching-Learning Process at Public Jordanian Universities

Directory of Open Access Journals (Sweden)

Muneera Abdalkareem Alshdefait

2018-03-01

Full Text Available This study aimed at finding out the status of utilizing social media networks in the teaching-learning process at public Jordanian Universities. To achieve the goal of the study, the descriptive developmental method was used and a questionnaire was developed, consisting of (35 statements. The questionnaire was checked for its validity and reliability. Then it was distributed to a sample of (382 male and female students from the undergraduate and graduate levels. The study results showed that the participants gave a low score to the status of utilizing social media networks in the teaching-learning process at public Jordanian universities. The results also showed that there were statistically significant differences between the participants of the study according to the academic rank attributed to the graduate students, and according to gender attributed to male students at the instrument macro level and on all dimensions of the two variables. In light of these results, the study recommended that public universities should utilize modern technology in the educational process, urge and encourage the teaching staff members to use the social media networks in the teaching-learning process and raise the students' awareness about the benefits of using social media networks. Keywords: Social media networks, Teaching-learning process, Public Jordanian Universities

Analyzing big data in social media: Text and network analyses of an eating disorder forum.

Science.gov (United States)

Moessner, Markus; Feldhege, Johannes; Wolf, Markus; Bauer, Stephanie

2018-05-10

Social media plays an important role in everyday life of young people. Numerous studies claim negative effects of social media and media in general on eating disorder risk factors. Despite the availability of big data, only few studies have exploited the possibilities so far in the field of eating disorders. Methods for data extraction, computerized content analysis, and network analysis will be introduced. Strategies and methods will be exemplified for an ad-hoc dataset of 4,247 posts and 34,118 comments by 3,029 users of the proed forum on Reddit. Text analysis with latent Dirichlet allocation identified nine topics related to social support and eating disorder specific content. Social network analysis describes the overall communication patterns, and could identify community structures and most influential users. A linear network autocorrelation model was applied to estimate associations in language among network neighbors. The supplement contains R code for data extraction and analyses. This paper provides an introduction to investigating social media data, and will hopefully stimulate big data social media research in eating disorders. When applied in real-time, the methods presented in this manuscript could contribute to improving the safety of ED-related online communication. © 2018 Wiley Periodicals, Inc.

Social Media Marketing in Russia

OpenAIRE

Olgskaya, Kristina

2017-01-01

Social media marketing involves the use of social media for connecting with prospective consumers. The study focuses on explaining such notions like social media marketing (SMM), types of SMM, differences between social media and traditional marketing, social media marketing plan, development ways of strategic social media marketing plan and why strategy may fail. This thesis also presents research in Russian social network – Vkontakte, where promotion of Mechanical Engineering programme ...

Semantic network analysis of vaccine sentiment in online social media.

Science.gov (United States)

Kang, Gloria J; Ewing-Nelson, Sinclair R; Mackey, Lauren; Schlitt, James T; Marathe, Achla; Abbas, Kaja M; Swarup, Samarth

2017-06-22

To examine current vaccine sentiment on social media by constructing and analyzing semantic networks of vaccine information from highly shared websites of Twitter users in the United States; and to assist public health communication of vaccines. Vaccine hesitancy continues to contribute to suboptimal vaccination coverage in the United States, posing significant risk of disease outbreaks, yet remains poorly understood. We constructed semantic networks of vaccine information from internet articles shared by Twitter users in the United States. We analyzed resulting network topology, compared semantic differences, and identified the most salient concepts within networks expressing positive, negative, and neutral vaccine sentiment. The semantic network of positive vaccine sentiment demonstrated greater cohesiveness in discourse compared to the larger, less-connected network of negative vaccine sentiment. The positive sentiment network centered around parents and focused on communicating health risks and benefits, highlighting medical concepts such as measles, autism, HPV vaccine, vaccine-autism link, meningococcal disease, and MMR vaccine. In contrast, the negative network centered around children and focused on organizational bodies such as CDC, vaccine industry, doctors, mainstream media, pharmaceutical companies, and United States. The prevalence of negative vaccine sentiment was demonstrated through diverse messaging, framed around skepticism and distrust of government organizations that communicate scientific evidence supporting positive vaccine benefits. Semantic network analysis of vaccine sentiment in online social media can enhance understanding of the scope and variability of current attitudes and beliefs toward vaccines. Our study synthesizes quantitative and qualitative evidence from an interdisciplinary approach to better understand complex drivers of vaccine hesitancy for public health communication, to improve vaccine confidence and vaccination coverage

Securing social media in the enterprise

CERN Document Server

Dalziel, Henry

2015-01-01

Securing Social Media in the Enterprise is a concise overview of the security threats posed by the use of social media sites and apps in enterprise network environments. Social media sites and apps are now a ubiquitous presence within enterprise systems and networks, and are vulnerable to a wide range of digital systems attacks. This brief volume provides security professionals and network systems administrators a much-needed dive into the most current threats, detection techniques, and defenses for these attacks, and provides a roadmap for best practices to secure and manage social media wi

Social media influencer marketing

OpenAIRE

Isosuo, Heli

2016-01-01

The marketing field is changing simultaneously with the digital world. Social media is getting more and more important to marketers, and there is a need to stand out in the social media noise. Social media influencer marketing could be a good alternative to other types of marketing. A need from the consignor and the interest of the author were the motivations for conducting the study. Sääskilahti Consulting has a social media influencer network Somevaikuttajat, which is offering social media ...

Nurses and social media.

Science.gov (United States)

Farrelly, Rory

Nurses' use of social media and other electronic communications has increased significantly with growing numbers of social media opportunities, platforms and applications including blogs, social networking sites, video sites and online chat rooms and forums.

Social Media in IS Literature

DEFF Research Database (Denmark)

Dyrby, Signe

2013-01-01

The phenomenon of ‘digital living’ is to a high extent influenced by the introduction of new media into society. Especially, social media are affecting the digital world of today and are setting the agenda for social connectedness in private, public and commercial networks. Based in an initial...... desire to explore a research agenda for the workings of social media in network structures a look into the literature on social media within the field of Information Systems sparked an interest in exploring a new research perspective for social media. Reviewing the IS literature it is apparent...... that the perspective of the ‘media’ as an artifact of social media has been neglected in existing literature. Based in this, this paper proposes research possibilities for investigating the ‘media’ of social media as well as some theoretical considerations that could aid the investigation. Finally, potential outcomes...

The Impact of Social Network Media on Brand Equity in SMEs

OpenAIRE

Mohammad Reza Nemat Gorgani

2016-01-01

Given the virtual world’s controlling role in everyday life, no one can ignore its crucial impacts on the physical world. In this term social network media play a considerable role in peoples’ daily lives and business by information sharing and the impressions of friends’ comments on own view. Dealing with change, continuing to develop in the dynamic marketplace furthermore, access to information on a level never experienced before are possible benefits to companies;Social media influences co...

Medical Concept Normalization in Social Media Posts with Recurrent Neural Networks.

Science.gov (United States)

Tutubalina, Elena; Miftahutdinov, Zulfat; Nikolenko, Sergey; Malykh, Valentin

2018-06-12

Text mining of scientific libraries and social media has already proven itself as a reliable tool for drug repurposing and hypothesis generation. The task of mapping a disease mention to a concept in a controlled vocabulary, typically to the standard thesaurus in the Unified Medical Language System (UMLS), is known as medical concept normalization. This task is challenging due to the differences in the use of medical terminology between health care professionals and social media texts coming from the lay public. To bridge this gap, we use sequence learning with recurrent neural networks and semantic representation of one- or multi-word expressions: we develop end-to-end architectures directly tailored to the task, including bidirectional Long Short-Term Memory, Gated Recurrent Units with an attention mechanism, and additional semantic similarity features based on UMLS. Our evaluation against a standard benchmark shows that recurrent neural networks improve results over an effective baseline for classification based on convolutional neural networks. A qualitative examination of mentions discovered in a dataset of user reviews collected from popular online health information platforms as well as a quantitative evaluation both show improvements in the semantic representation of health-related expressions in social media. Copyright © 2018. Published by Elsevier Inc.

MIXING SOCIAL INTO SOCIAL MEDIA: ON-LINE NETWORKING IS TRANSFORMING THE WAY OF BUSINESS ALL OVER THE GLOBE

Directory of Open Access Journals (Sweden)

Adriana Manolică

2011-09-01

Full Text Available In last three years, we are witnessing an explosion on social media scene: more and more actors, spectacular growth. So, the social media phenomena cannot be ignored and it is global. Now, in 2011, Facebook is bigger than ever - the most visited site on the Internet. The popularity of social networks like Facebook, Twitter and YouTube, together with the growth of social technologies like blogs and wikis, presents a huge opportunity for marketers. This paper aims to present some facts about social-media users and about its incidence in Romania.

Development Impact of Social Media

OpenAIRE

Ackland, Robert; Tanaka, Kyosuke

2015-01-01

This paper assesses the role of social media in social and economic development. The web and in particular, social media such as social network sites (e.g. Facebook) and microblogs (e.g. Twitter), allows ordinary citizens to connect with one another and share information via computer-mediated networks. This behavior is often explicitly or implicitly networked (for example, people ‘friend’ one another on Facebook and ‘follow’ one another on Twitter, leading to the formation of s...

Integration of Education: Using Social Media Networks to Engage Students

Directory of Open Access Journals (Sweden)

Risa Blair

2014-10-01

Full Text Available Any educator today will tell you that the strategies used in the classroom have evolved and changed with the access everyone has to technology. In a world with constant changes and shifts because of immediate access to information, the way course content is delivered must evolve and adjust to the new ways students learn. Engagement of students in course content and reaching learning objectives are the key elements educators strive for in every course. Enter social media networks and the ability to leverage the user activity with these applications in education. Now, educators can provide content which engages students and meets learning objectives the way students want to learn. By reviewing social media networks: Facebook, Pinterest, Instagram, Blogs, Twitter, and Evernote, educators can position themselves to be as technology-savvy as today's students.

The impacts of post-media networks on the traditional media

Directory of Open Access Journals (Sweden)

Dr. Francisco Campos Freire

2008-01-01

Full Text Available The fast and successful penetration in society of the so-called social networks in the past two or three years has alarmed the traditional media. The new phenomenon reaches a wider audience, enhances advertising, achieves customization, and breaches some of the barriers of traditional media. The new communication channel is used already by millions of Internet users as their main source of information and entertainment. This research paper analyses the structure of eleven global social networks, which feature contents in Spanish and other languages, in relation to the electronic version (e-version of the main Spanish newspapers. The aim is to prove if the so-called social networks are a new type of media, a new platform for social relationships and post-media contents, which look more like the audiovisual media than the traditional newspapers.

How Researchers Use Social Media to Promote their Research and Network with Industry

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Päivi Jaring

2017-08-01

Full Text Available Social media is now an essential information and interaction channel. Companies advertise and sell their products and services through social media, but this channel has not been so commonly applied to the task of selling knowledge and research work. This article studies the use of social media by researchers to promote their research and network with product developers in industry, and it presents a model of the use of social media by researchers. The data for this research was obtained by interviewing individual researchers of a research organization and surveying product developers from industry. The findings show that social media is seen as a good source of new information and contacts, and it is suitable for promoting awareness of research services and results. The results show that the speed and intensity of social media present challenges for researchers, but by being active in posting content and participating in discussions, researchers can derive benefits and enhance their personal reputations.

Fast Distributed Dynamics of Semantic Networks via Social Media

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Facundo Carrillo

2015-01-01

Full Text Available We investigate the dynamics of semantic organization using social media, a collective expression of human thought. We propose a novel, time-dependent semantic similarity measure (TSS, based on the social network Twitter. We show that TSS is consistent with static measures of similarity but provides high temporal resolution for the identification of real-world events and induced changes in the distributed structure of semantic relationships across the entire lexicon. Using TSS, we measured the evolution of a concept and its movement along the semantic neighborhood, driven by specific news/events. Finally, we showed that particular events may trigger a temporary reorganization of elements in the semantic network.

USE AND USE INTENSITY OF SOCIAL MEDIA NETWORKING SYSTEMS BY NIGERIAN AGRO-ENTREPRENEURS

Directory of Open Access Journals (Sweden)

Joseph Omotoso AJAYI

2015-04-01

Full Text Available Agro-entrepreneurs are key to the Nigerian economy as they constitute the majority of the work force, providing food and employment opportunities for more than 60% of the largest black nation on earth. Nigeria’s social media networking system which is the largest in Africa has got its usefulness in many conventional and contemporary applications in the recent times. Social media has become the fastest, cheapest and unrestricted communication and marketing tool of this jet age. This study therefore focused on the use and use intensity of social media networking systems by Nigerian agro-entrepreneurs. The study made use of mainly primary data. Primary data were collected with the aid of well-structured questionnaires assisted with interview schedules. Field data collection was conducted between June and September, 2014. Multi-stage sampling technique was used to select three hundred and sixty (360 respondents across the three (3 highly ICT compliant states (Lagos, Ondo and Oyo. Data collected were analysed using descriptive statistics and multiple regression model. The results of the regression model indicate that education, availability of power supply and customer base of the agro-entrepreneurs positively influenced use intensity of social media by the agro-entrepreneurs while age and cost of access data negatively influenced their use intensity of social media.

Navigating the massive world of reddit: using backbone networks to map user interests in social media

Directory of Open Access Journals (Sweden)

Randal S. Olson

2015-05-01

Full Text Available In the massive online worlds of social media, users frequently rely on organizing themselves around specific topics of interest to find and engage with like-minded people. However, navigating these massive worlds and finding topics of specific interest often proves difficult because the worlds are mostly organized haphazardly, leaving users to find relevant interests by word of mouth or using a basic search feature. Here, we report on a method using the backbone of a network to create a map of the primary topics of interest in any social network. To demonstrate the method, we build an interest map for the social news web site reddit and show how such a map could be used to navigate a social media world. Moreover, we analyze the network properties of the reddit social network and find that it has a scale-free, small-world, and modular community structure, much like other online social networks such as Facebook and Twitter. We suggest that the integration of interest maps into popular social media platforms will assist users in organizing themselves into more specific interest groups, which will help alleviate the overcrowding effect often observed in large online communities.

Detecting Rumors Through Modeling Information Propagation Networks in a Social Media Environment.

Science.gov (United States)

Liu, Yang; Xu, Songhua; Tourassi, Georgia

2015-01-01

In the midst of today's pervasive influence of social media content and activities, information credibility has increasingly become a major issue. Accordingly, identifying false information, e.g. rumors circulated in social media environments, attracts expanding research attention and growing interests. Many previous studies have exploited user-independent features for rumor detection. These prior investigations uniformly treat all users relevant to the propagation of a social media message as instances of a generic entity. Such a modeling approach usually adopts a homogeneous network to represent all users, the practice of which ignores the variety across an entire user population in a social media environment. Recognizing this limitation of modeling methodologies, this study explores user-specific features in a social media environment for rumor detection. The new approach hypothesizes that whether a user tends to spread a rumor is dependent upon specific attributes of the user in addition to content characteristics of the message itself. Under this hypothesis, information propagation patterns of rumors versus those of credible messages in a social media environment are systematically differentiable. To explore and exploit this hypothesis, we develop a new information propagation model based on a heterogeneous user representation for rumor recognition. The new approach is capable of differentiating rumors from credible messages through observing distinctions in their respective propagation patterns in social media. Experimental results show that the new information propagation model based on heterogeneous user representation can effectively distinguish rumors from credible social media content.

Predicting ethnicity with first names in online social media networks

Directory of Open Access Journals (Sweden)

Bas Hofstra

2018-03-01

Full Text Available Social scientists increasingly use (big social media data to illuminate long-standing substantive questions in social science research. However, a key challenge of analyzing such data is their lower level of individual detail compared to highly detailed survey data. This limits the scope of substantive questions that can be addressed with these data. In this study, we provide a method to upgrade individual detail in terms of ethnicity in data gathered from social media via the use of register data. Our research aim is twofold: first, we predict the most likely value of ethnicity, given one's first name, and second, we show how one can test hypotheses with the predicted values for ethnicity as an independent variable while simultaneously accounting for the uncertainty in these predictions. We apply our method to social network data collected from Facebook. We illustrate our approach and provide an example of hypothesis testing using our procedure, i.e., estimating the relation between predicted network ethnic homogeneity on Facebook and trust in institutions. In a comparison of our method with two other methods, we find that our method provides the most conservative tests of hypotheses. We discuss the promise of our approach and pinpoint future research directions.

Identifying Opinion Leaders to Promote Organ Donation on Social Media: Network Study

Science.gov (United States)

Salmon, Charles T

2018-01-01

Background In the recent years, social networking sites (SNSs, also called social media) have been adopted in organ donation campaigns, and recruiting opinion leaders for such campaigns has been found effective in promoting behavioral changes. Objective The aim of this paper was to focus on the dissemination of organ donation tweets on Weibo, the Chinese equivalent of Twitter, and to examine the opinion leadership in the retweet network of popular organ donation messages using social network analysis. It also aimed to investigate how personal and social attributes contribute to a user’s opinion leadership on the topic of organ donation. Methods All messages about organ donation posted on Weibo from January 1, 2015 to December 31, 2015 were extracted using Python Web crawler. A retweet network with 505,047 nodes and 545,312 edges of the popular messages (n=206) was constructed and analyzed. The local and global opinion leaderships were measured using network metrics, and the roles of personal attributes, professional knowledge, and social positions in obtaining the opinion leadership were examined using general linear model. Results The findings revealed that personal attributes, professional knowledge, and social positions predicted individual’s local opinion leadership in the retweet network of popular organ donation messages. Alternatively, personal attributes and social positions, but not professional knowledge, were significantly associated with global opinion leadership. Conclusions The findings of this study indicate that health campaign designers may recruit peer leaders in SNS organ donation promotions to facilitate information sharing among the target audience. Users who are unverified, active, well connected, and experienced with information and communications technology (ICT) will accelerate the sharing of organ donation messages in the global environment. Medical professionals such as organ transplant surgeons who can wield a great amount of

Social Media for Enhancing Stakeholders' Innovation Networks in Ontario, Canada

NARCIS (Netherlands)

Kaushik, Pawandeep; Chowdhuy, Ataharul; Hambly Odame, Helen; Passen, van Annemarie

2018-01-01

This case study assessed local food stakeholders' use of Facebook and Twitter to support interaction and build their networks of innovation in Ontario. Data were collected using Netlytic − an online data mining tool from the social media platforms − and key informant interviews. Findings revealed

Use of social network sites and instant messaging does not lead to increased offline social network size, or to emotionally closer relationships with offline network members.

Science.gov (United States)

Pollet, Thomas V; Roberts, Sam G B; Dunbar, Robin I M

2011-04-01

The effect of Internet use on social relationships is still a matter of intense debate. This study examined the relationships between use of social media (instant messaging and social network sites), network size, and emotional closeness in a sample of 117 individuals aged 18 to 63 years old. Time spent using social media was associated with a larger number of online social network "friends." However, time spent using social media was not associated with larger offline networks, or feeling emotionally closer to offline network members. Further, those that used social media, as compared to non-users of social media, did not have larger offline networks, and were not emotionally closer to offline network members. These results highlight the importance of considering potential time and cognitive constraints on offline social networks when examining the impact of social media use on social relationships.

Prostate cancer and social media.

Science.gov (United States)

Loeb, Stacy; Katz, Matthew S; Langford, Aisha; Byrne, Nataliya; Ciprut, Shannon

2018-04-11

The use of social media is increasing globally and is employed in a variety of ways in the prostate cancer community. In addition to their use in research, advocacy, and awareness campaigns, social media offer vast opportunities for education and networking for patients with prostate cancer and health-care professionals, and many educational resources and support networks are available to patients with prostate cancer and their caregivers. Despite the considerable potential for social media to be employed in the field of prostate cancer, concerns remain - particularly regarding the maintenance of patient confidentiality, variable information quality, and possible financial conflicts of interest. A number of professional societies have, therefore, issued guidance regarding social media use in medicine. Social media are used extensively in other cancer communities, particularly among patients with breast cancer, and both the quantity and type of information available are expected to grow in the future.

Social multimedia signals a signal processing approach to social network phenomena

CERN Document Server

Roy, Suman Deb

2014-01-01

This book provides a comprehensive coverage of the state-of-the-art in understanding media popularity and trends in online social networks through social multimedia signals. With insights from the study of popularity and sharing patterns of online media, trend spread in social media, social network analysis for multimedia and visualizing diffusion of media in online social networks. In particular, the book will address the following important issues: Understanding social network phenomena from a signal processing point of view; The existence and popularity of multimedia as shared and social me

Use of social media in the classroom

OpenAIRE

Kobal, Maruša

2012-01-01

In the thesis I examined the use of social media in the classroom at school. In the first part I presented the use of social networks in the European Union and information literacy in Slovenia. I presented, more specifically, social software and selected currently the most popular social networks and the one, used for educational purposes. I also presented good and bad sites of social media, according to teachers who already use social media in the learning process. I also collected examples ...

Do online social media cut through the constraints that limit the size of offline social networks?

Science.gov (United States)

Dunbar, R I M

2016-01-01

The social brain hypothesis has suggested that natural social network sizes may have a characteristic size in humans. This is determined in part by cognitive constraints and in part by the time costs of servicing relationships. Online social networking offers the potential to break through the glass ceiling imposed by at least the second of these, potentially enabling us to maintain much larger social networks. This is tested using two separate UK surveys, each randomly stratified by age, gender and regional population size. The data show that the size and range of online egocentric social networks, indexed as the number of Facebook friends, is similar to that of offline face-to-face networks. For one sample, respondents also specified the number of individuals in the inner layers of their network (formally identified as support clique and sympathy group), and these were also similar in size to those observed in offline networks. This suggests that, as originally proposed by the social brain hypothesis, there is a cognitive constraint on the size of social networks that even the communication advantages of online media are unable to overcome. In practical terms, it may reflect the fact that real (as opposed to casual) relationships require at least occasional face-to-face interaction to maintain them.

Social media marketing : Acquiring customer loyalty and relationship management using social media as a marketing channel

OpenAIRE

Saqib, Muhammad

2016-01-01

Abstract Social media is a marketing phenomenon that is growing very fast. Social media helps creating value for customers in broadcasting the advertising among social networks. Blog posts, videos, pictures, reviews and ratings all have a significant impact on marketing. The purpose of the thesis is to investigate how companies can achieve customer loyalty and customer relationship management using social media marketing and if companies can target new customers by social media. An inductive ...

Global Social Media Directory. A Resource Guide

Energy Technology Data Exchange (ETDEWEB)

Noonan, Christine F. [Pacific Northwest National Lab. (PNNL), Richland, WA (United States); Piatt, Andrew W. [Pacific Northwest National Lab. (PNNL), Richland, WA (United States)

2015-10-01

Social media platforms are internet-based applications focused on broadcasting user-generated content. While primarily web-based, these services are increasingly available on mobile platforms. Communities and individuals share information, photos, music, videos, provide commentary and ratings/reviews, and more. In essence, social media is about sharing information, consuming information, and repurposing content. Social media technologies identified in this report are centered on social networking services, media sharing, blogging and microblogging. The purpose of this Resource Guide is to provide baseline information about use and application of social media platforms around the globe. It is not intended to be comprehensive as social media evolves on an almost daily basis. The long-term goal of this work is to identify social media information about all geographic regions and nations. The primary objective is that of understanding the evolution and spread of social networking and user-generated content technologies internationally.

Networks in the news media

DEFF Research Database (Denmark)

Bro, Peter

more formal types of social networks, but also complement or even substitute social networking elsewhere, and as such this particular type of social network offers people both inside and outside the news room new potentials - and problems. This article describe the basic vision of networks in the news......When news reporters connect people in a single news story or in a series of coherent news stories they essentially construct networks in the news media. Networks through which social actors are aligned symbolically in written, visible or audible form. These socio-symbolic networks not only copy...

Social media in the mentorship and networking of physicians: Important role for women in surgical specialties.

Science.gov (United States)

Luc, Jessica G Y; Stamp, Nikki L; Antonoff, Mara B

2018-04-01

Social media may be a useful supplement to physician and trainee interactions; however, its role in enhancing mentorship has not been described. A 35-item survey investigating trainee and physician social media use was distributed. Responses were analyzed using descriptive statistics. 282 respondents completed the survey, among whom 136 (48.2%) reported careers in surgical specialties. Women in surgical specialties were more likely to describe the specialty as being dominated by the opposite sex (p media to build a network of same-sex mentorship (p = 0.031). Social media serves as a valuable tool to enhance the networking and mentorship of surgeons, particularly for women in surgical specialties who may lack exposure to same-sex mentors at their own institution. Copyright © 2018 Elsevier Inc. All rights reserved.

Social Network, Surgeon, and Media Influence on the Decision to Undergo Contralateral Prophylactic Mastectomy.

Science.gov (United States)

Venetis, Maria K; MacGeorge, Erina L; Baptiste, Dadrie F; Mouton, Ashton; Friley, Lorin B; Pastor, Rebekah; Hatten, Kristen; Lagoo, Janaka; Bowling, Monet W; Clare, Susan E

2018-06-01

The rate of contralateral prophylactic mastectomy (CPM) has risen sharply in the past decade. The current study was designed to examine social network, surgeon, and media influence on patients' CPM decision-making, examining not only who influenced the decision, and to what extent, but also the type of influence exerted. Patients (N=113) who underwent CPM at 4 Indiana University-affiliated hospitals between 2008 and 2012 completed structured telephone interviews in 2013. Questions addressed the involvement and influence of the social network (family, friends, and nonsurgeon health professionals), surgeon, and media on the CPM decision. Spouses, children, family, friends, and health professionals were reported as exerting a meaningful degree of influence on patients' decisions, largely in ways that were positive or neutral toward CPM. Most surgeons were regarded as providing options rather than encouraging or discouraging CPM. Media influence was present, but limited. Patients who choose CPM do so with influence and support from members of their social networks. Reversing the increasing choice of CPM will require educating these influential others, which can be accomplished by encouraging patients to include them in clinical consultations, and by providing patients with educational materials that can be shared with their social networks. Surgeons need to be perceived as having an opinion, specifically that CPM should be reserved for those patients for whom it is medically indicated.

Social networking addiction, attachment style, and validation of the Italian version of the Bergen Social Media Addiction Scale

OpenAIRE

Monacis, Lucia; de Palo, Valeria; Griffiths, Mark D.; Sinatra, Maria

2017-01-01

Aim: Research into social networking addiction has greatly increased over the last decade. However, the number of\\ud validated instruments assessing addiction to social networking sites (SNSs) remains few, and none have been\\ud validated in the Italian language. Consequently, this study tested the psychometric properties of the Italian version of\\ud the Bergen Social Media Addiction Scale (BSMAS), as well as providing empirical data concerning the relationship\\ud between attachment styles and...

Adapting Behavioral Interventions for Social Media Delivery

Science.gov (United States)

Waring, Molly E; May, Christine N; Ding, Eric Y; Kunz, Werner H; Hayes, Rashelle; Oleski, Jessica L

2016-01-01

Patients are increasingly using online social networks (ie, social media) to connect with other patients and health care professionals—a trend called peer-to-peer health care. Because online social networks provide a means for health care professionals to communicate with patients, and for patients to communicate with each other, an opportunity exists to use social media as a modality to deliver behavioral interventions. Social media-delivered behavioral interventions have the potential to reduce the expense of behavioral interventions by eliminating visits, as well as increase our access to patients by becoming embedded in their social media feeds. Trials of online social network-delivered behavioral interventions have shown promise, but much is unknown about intervention development and methodology. In this paper, we discuss the process by which investigators can translate behavioral interventions for social media delivery. We present a model that describes the steps and decision points in this process, including the necessary training and reporting requirements. We also discuss issues pertinent to social media-delivered interventions, including cost, scalability, and privacy. Finally, we identify areas of research that are needed to optimize this emerging behavioral intervention modality. PMID:26825969

Adapting Behavioral Interventions for Social Media Delivery.

Science.gov (United States)

Pagoto, Sherry; Waring, Molly E; May, Christine N; Ding, Eric Y; Kunz, Werner H; Hayes, Rashelle; Oleski, Jessica L

2016-01-29

Patients are increasingly using online social networks (ie, social media) to connect with other patients and health care professionals--a trend called peer-to-peer health care. Because online social networks provide a means for health care professionals to communicate with patients, and for patients to communicate with each other, an opportunity exists to use social media as a modality to deliver behavioral interventions. Social media-delivered behavioral interventions have the potential to reduce the expense of behavioral interventions by eliminating visits, as well as increase our access to patients by becoming embedded in their social media feeds. Trials of online social network-delivered behavioral interventions have shown promise, but much is unknown about intervention development and methodology. In this paper, we discuss the process by which investigators can translate behavioral interventions for social media delivery. We present a model that describes the steps and decision points in this process, including the necessary training and reporting requirements. We also discuss issues pertinent to social media-delivered interventions, including cost, scalability, and privacy. Finally, we identify areas of research that are needed to optimize this emerging behavioral intervention modality.

Identifying Opinion Leaders to Promote Organ Donation on Social Media: Network Study.

Science.gov (United States)

Shi, Jingyuan; Salmon, Charles T

2018-01-09

In the recent years, social networking sites (SNSs, also called social media) have been adopted in organ donation campaigns, and recruiting opinion leaders for such campaigns has been found effective in promoting behavioral changes. The aim of this paper was to focus on the dissemination of organ donation tweets on Weibo, the Chinese equivalent of Twitter, and to examine the opinion leadership in the retweet network of popular organ donation messages using social network analysis. It also aimed to investigate how personal and social attributes contribute to a user's opinion leadership on the topic of organ donation. All messages about organ donation posted on Weibo from January 1, 2015 to December 31, 2015 were extracted using Python Web crawler. A retweet network with 505,047 nodes and 545,312 edges of the popular messages (n=206) was constructed and analyzed. The local and global opinion leaderships were measured using network metrics, and the roles of personal attributes, professional knowledge, and social positions in obtaining the opinion leadership were examined using general linear model. The findings revealed that personal attributes, professional knowledge, and social positions predicted individual's local opinion leadership in the retweet network of popular organ donation messages. Alternatively, personal attributes and social positions, but not professional knowledge, were significantly associated with global opinion leadership. The findings of this study indicate that health campaign designers may recruit peer leaders in SNS organ donation promotions to facilitate information sharing among the target audience. Users who are unverified, active, well connected, and experienced with information and communications technology (ICT) will accelerate the sharing of organ donation messages in the global environment. Medical professionals such as organ transplant surgeons who can wield a great amount of influence on their direct connections could also effectively

Detection of strong attractors in social media networks.

Science.gov (United States)

Qasem, Ziyaad; Jansen, Marc; Hecking, Tobias; Hoppe, H Ulrich

2016-01-01

Detection of influential actors in social media such as Twitter or Facebook plays an important role for improving the quality and efficiency of work and services in many fields such as education and marketing. The work described here aims to introduce a new approach that characterizes the influence of actors by the strength of attracting new active members into a networked community. We present a model of influence of an actor that is based on the attractiveness of the actor in terms of the number of other new actors with which he or she has established relations over time. We have used this concept and measure of influence to determine optimal seeds in a simulation of influence maximization using two empirically collected social networks for the underlying graphs. Our empirical results on the datasets demonstrate that our measure stands out as a useful measure to define the attractors comparing to the other influence measures.

SOCIAL MEDIA AND POLITICAL UNREST

OpenAIRE

SORIN SUCIU; DALIA PETCU

2012-01-01

Our paper analyzes the relation between social media and political movements in contemporary world. Many authors consider that social media, especially social networking sites such as Facebook and Twitter are responsible for triggering the revolutions in the Arab world. Is the “Arab Spring” the result of modern technologies or its origins are more profound and mundane, deeply rooted in the society? Our response is that social media played an important, but only instrumental role.

Social Social Media and the Moral Development of Adolescent Pupils

African Journals Online (AJOL)

Social Social Media and the Moral Development of Adolescent Pupils: ... this article interrogates the impact of this rapid growth of social media networks, ... Given that the abuse of Internet by adolescents and other social groups who interact ...

Social Media in Surgical Training: Opportunities and Risks.

Science.gov (United States)

Ovaere, Sander; Zimmerman, David D E; Brady, Richard R

2018-05-02

Surgeon engagement with social media is growing rapidly. Innovative applications in diverse fields of health care are increasingly available. The aim of this review is to explore the current and future applications of social media in surgical training. In addition, risks and barriers of social media engagement are analyzed, and recommendations for professional social media use amongst trainers and trainees are suggested. The published, peer-reviewed literature on social media in medicine, surgery and surgical training was reviewed. MESH terms including "social media", "education", "surgical training" and "web applications" were used. Different social media surgical applications are already widely available but limited in use in the trainee's curriculum. E-learning modalities, podcasts, live surgery platforms and microblogs are used for teaching purposes. Social media enables global research collaboratives and can play a role in patient recruitment for clinical trials. The growing importance of networking is emphasized by the increased use of LinkedIn, Facebook, Sermo and other networking platforms. Risks of social media use, such as lack of peer review and the lack of source confirmation, must be considered. Governing surgeon's and trainee's associations should consider adopting and sharing their guidelines for standards of social media use. Surgical training is changing rapidly and as such, social media presents tremendous opportunities for teaching, training, research and networking. Awareness must be raised on the risks of social media use. Copyright © 2018 Association of Program Directors in Surgery. All rights reserved.

Social media networking in pediatric hydrocephalus: a point-prevalence analysis of utilization.

Science.gov (United States)

Elkarim, Ghassan Awad; Alotaibi, Naif M; Samuel, Nardin; Wang, Shelly; Ibrahim, George M; Fallah, Aria; Weil, Alexander G; Kulkarni, Abhaya V

2017-08-01

OBJECTIVE A recent survey has shown that caregivers of children with shunt-treated hydrocephalus frequently use social media networks for support and information gathering. The objective of this study is to describe and assess social media utilization among users interested in hydrocephalus. METHODS Publicly accessible accounts and videos dedicated to the topic of hydrocephalus were comprehensively searched across 3 social media platforms (Facebook, Twitter, and YouTube) throughout March 2016. Summary statistics were calculated on standard metrics of social media popularity. A categorization framework to describe the purpose of pages, groups, accounts, channels, and videos was developed following the screening of 100 titles. Categorized data were analyzed using nonparametric tests for statistical significance. RESULTS The authors' search identified 30 Facebook pages, 213 Facebook groups, 17 Twitter accounts, and 253 YouTube videos. These platforms were run by patients, caregivers, nonprofit foundations, and patient support groups. Most accounts were from the United States (n = 196), followed by the United Kingdom (n = 31), Canada (n = 17), India (n = 15), and Germany (n = 12). The earliest accounts were created in 2007, and a peak of 65 new accounts were created in 2011. The total number of users in Facebook pages exceeded those in Facebook groups (p social media use in the topic of hydrocephalus. Users interested in hydrocephalus seek privacy for support communications and are attracted to treatment procedure and surgical products videos. These findings provide insight into potential avenues of hydrocephalus outreach, support, or advocacy in social media.

Using LinkedIn in the Marketing Classroom: Exploratory Insights and Recommendations for Teaching Social Media/Networking

Science.gov (United States)

McCorkle, Denny E.; McCorkle, Yuhua Li

2012-01-01

With the rapid growth of social networking and media comes their consideration for use in the marketing classroom. Social networking skills are becoming essential for personal branding (e.g., networking, self-marketing) and corporate/product branding (e.g., marketing communication). This paper addresses the use of LinkedIn (i.e., an online…

Use of social media by dental educators.

Science.gov (United States)

Arnett, M R; Loewen, J M; Romito, L M

2013-11-01

Social networking applications have become an established means of communication; applications that did not exist ten years ago are now used daily. Social media can be used for a myriad of reasons including instructional tools to supplement learning. This project was designed to assess the usage of social media applications by dental school faculty members and identify the types of accounts they prefer. Four hundred forty-three full-time dental and dental hygiene faculty members from five U.S. dental schools were invited to complete a twelve-item online survey regarding their social media usage. The response rate was 50 percent (n=221). Of the respondents, nearly half were dentists, and 62 percent were ≥51 years of age. Facebook was the most popular social network, reportedly used by 111 respondents. The most often reported frequency of use was weekly (20.4 percent, n=221); users indicated utilizing a network primarily for personal rather than professional purposes. However, 37 percent of the respondents reported not using any social media. The most frequently cited barriers to the use of social media were time (48 percent) and privacy concerns (48 percent). Although few would dispute the influence social media has on today's students, the suitability and appropriateness of social media technology and its integration into dental curricula require further evaluation.

Analyzing Social Media Networks with NodeXL Insights from a Connected World

CERN Document Server

Hansen, Derek; Smith, Marc A

2010-01-01

Businesses, entrepreneurs, individuals, and government agencies alike are looking to social network analysis (SNA) tools for insight into trends, connections, and fluctuations in social media. Microsoft's NodeXL is a free, open-source SNA plug-in for use with Excel. It provides instant graphical representation of relationships of complex networked data. But it goes further than other SNA tools -- NodeXL was developed by a multidisciplinary team of experts that bring together information studies, computer science, sociology, human-computer interaction, and over 20 years of visual analytic theor

‪The Vulnerability of Social Networking Media and the Insider Threat: New Eyes for Bad Guys‬ [video

OpenAIRE

Lenkart, John; Center for Homeland Defense and Security Naval Postgraduate School

2012-01-01

Social networking media introduces a new set of vulnerabilities to protecting an organization's sensitive information. Adversaries are actively targeting U.S. industry to acquire trade secrets to undercut U.S. business in the marketplace. Of primary concern is an insider's betrayal of an organization by providing sensitive information to a hostile outsider. Social engineering, when coupled with the new and widespread use of social networking media, becomes more effective by exploiting the wea...

Social Media and New Technology: A Primer.

Science.gov (United States)

Hogan, Marjorie; Strasburger, Victor C

2018-04-01

Social media and new media are becoming increasingly important in the lives of preteens and teens. This article reviews what is currently known about positive and negative effects of social media, social networking, and internet use and what safety measures should be considered.

Social Media Tools for Teaching and Learning

Science.gov (United States)

Wagner, Ronald

2011-01-01

According to Wikipedia, "social media is the media designed to be disseminated through social interaction, created using highly accessible scalable techniques. Social media is the use of web-based and mobile technologies to turn communication into interactive dialogue." Social networks, such as Facebook and Twitter, contain millions of members who…

Social media for lifelong learning.

Science.gov (United States)

Kind, Terry; Evans, Yolanda

2015-04-01

Learning is ongoing, and can be considered a social activity. In this paper we aim to provide a review of the use of social media for lifelong learning. We start by defining lifelong learning, drawing upon principles of continuous professional development and adult learning theory. We searched Embase and MEDLINE from 2004-2014 for search terms relevant to social media and learning. We describe examples of lifelong learners using social media in medical education and healthcare that have been reported in the peer-reviewed literature. Medical or other health professions students may have qualities consistent with being a lifelong learner, yet once individuals move beyond structured learning environments they will need to recognize their own gaps in knowledge and skills over time and be motivated to fill them, thereby incorporating lifelong learning principles into their day-to-day practice. Engagement with social media can parallel engagement in the learning process over time, to the extent that online social networking fosters feedback and collaboration. The use of social media and online networking platforms are a key way to continuously learn in today's information sharing society. Additional research is needed, particularly rigorous studies that extend beyond learner satisfaction to knowledge, behaviour change, and outcomes.

Social media guidelines and best practices: recommendations from the Council of Residency Directors Social Media Task Force.

Science.gov (United States)

Pillow, Malford T; Hopson, Laura; Bond, Michael; Cabrera, Daniel; Patterson, Leigh; Pearson, David; Sule, Harsh; Ankel, Felix; Fernández-Frackelton, Madonna; Hall, Ronald V; Kegg, Jason A; Norris, Donald; Takenaka, Katrin

2014-02-01

Social media has become a staple of everyday life among over one billion people worldwide. A social networking presence has become a hallmark of vibrant and transparent communications. It has quickly become the preferred method of communication and information sharing. It offers the ability for various entities, especially residency programs, to create an attractive internet presence and "brand" the program. Social media, while having significant potential for communication and knowledge transfer, carries with it legal, ethical, personal, and professional risks. Implementation of a social networking presence must be deliberate, transparent, and optimize potential benefits while minimizing risks. This is especially true with residency programs. The power of social media as a communication, education, and recruiting tool is undeniable. Yet the pitfalls of misuse can be disastrous, including violations in patient confidentiality, violations of privacy, and recruiting misconduct. These guidelines were developed to provide emergency medicine residency programs leadership with guidance and best practices in the appropriate use and regulation of social media, but are applicable to all residency programs that wish to establish a social media presence.

Assessing Trustworthiness in Social Media: A Social Computing Approach

Science.gov (United States)

2015-11-17

University Press, (05 2014) Huan Liu, Jiliang Tang. Trust in Social Media , Synthesis Lectures on Information Security, Privacy , and Trust: Morgan & Claypool...applications such as targeted advertisements or real- time monitoring of political opinions. Huge amounts of data generated by social media users present...Networking Site" • Research Problem Studied: Privacy and security are major concerns for many users of social media . When users share information (e.g

Inclusion/exclusion and Social Media

DEFF Research Database (Denmark)

Tække, Jesper

Observations I Danish upper secondary schools show social media as either an attention distracting factor or as a factor drawing attention back to teaching again. The cursing point is if the teacher can manage to use social media in a constructive way, or if (s)he tries to prohibit or ignores...... the media use. At the same time social media has extensive scoop for improving both the organization and the quality of the teaching. In this paper we will put forward and analyze empirical findings showing that the community of the class also are challenged by informal networks, based on social media......, in the class, sometimes excluding the teacher form the class-interaction, sometimes excluding single students or groups from social interactions during school time....

Research on Czech firms’ marketing communication based on social media networks

Directory of Open Access Journals (Sweden)

Vít Chlebovský

2012-01-01

Full Text Available Objective of the research described in this article is to make an analysis of the usage of marketing communication using both traditional Internet communication channels as well as Social Media Networks by the Czech companies. Primary research was made through on-line questionnaire. Companies across the branches and size categories within the Czech economy were addressed. Companies were selected from the www.firmy.cz portal. Only companies with their own web domain were addressed. The typical respondents were mostly from middle management, especially managers from the marketing or commercial departments. The final number of questionnaire respondents covered in the research is 1009. The main research method was questioning. The questionnaire consisted of three sections with the scale answer questions mainly. Google Refine was used for data processing and Microsoft Excel for statistical processing and graphic outputs of the research. Evaluated results show significant gaps in usage of Internet communication tools in marketing of Czech companies and also deficiency between clear understanding of the respondents how Social Media should be used in marketing communication and real use in the companies. This deficiency was statistically tested and relation between respondents’ perception of the importance of Social Media use for bidirectional communication with stakeholders and non-use of Social Media for bidirectional communication with stakeholders by respondents’ company was confirmed.

Childhood Physical and Sexual Abuse and Social Network Patterns on Social Media: Associations With Alcohol Use and Problems Among Young Adult Women.

Science.gov (United States)

Oshri, Assaf; Himelboim, Itai; Kwon, Josephine A; Sutton, Tara E; Mackillop, James

2015-11-01

The aim of the present study was to examine the links between severities of child abuse (physical vs. sexual), and alcohol use versus problems via social media (Facebook) peer connection structures. A total of 318 undergraduate female students at a public university in the United States reported severity of child abuse experiences and current alcohol use and problems. Social network data were obtained directly from the individuals' Facebook network. Severity of childhood physical abuse was positively linked to alcohol use and problems via eigenvector centrality, whereas severity of childhood sexual abuse was negatively linked to alcohol use and problems via clustering coefficient. Childhood physical and sexual abuse were linked positively and negatively, respectively, to online social network patterns associated with alcohol use and problems. The study suggests the potential utility of these online network patterns as risk indices and ultimately using social media as a platform for targeted preventive interventions.

Use of Social Media in Radiology Education.

Science.gov (United States)

Ranginwala, Saad; Towbin, Alexander J

2018-01-01

Social media has become the dominant method of mass digital communication over the past decade. Public figures and corporations have learned how to use this new approach to deliver their messages directly to their followers. Recently, medical educators have begun to use social media as a means to deliver educational content directly to learners. The purpose of this article is to describe the benefits of using social media for medical education. Because each social media platform has different platform-specific constraints, several different popular social media networks are discussed. For each network, the authors discuss the basics of the platform and its benefits and disadvantages for users and provide examples of how they have used each platform to target a unique audience. Copyright © 2017 American College of Radiology. Published by Elsevier Inc. All rights reserved.

[Social media, children and pediatricians].

Science.gov (United States)

Le Heuzey, M-F

2012-01-01

Using social media web sites is a common activity for children, and any site that allows social interaction (social network, games, virtual worlds...) is a social media site. Pediatricians are in a position to help families understand the benefits and the risks of these sites, and to diagnose problems in children and adolescents as cyberbullying, depression, and post traumatic disorder. Copyright © 2011 Elsevier Masson SAS. All rights reserved.

A Review Paper On Exploring Text Link And Spacial-Temporal Information In Social Media Networks

Directory of Open Access Journals (Sweden)

Dr. Mamta Madan

2015-03-01

Full Text Available ABSTRACT The objective of this paper is to have a literature review on the various methods to mine the knowledge from the social media by taking advantage of embedded heterogeneous information. Specifically we are trying to review different types of mining framework which provides us useful information from these networks that have heterogeneous data types including text spacial-temporal and data association LINK information. Firstly we will discuss the link mining to study the link structure with respect to Social Media SM. Secondly we summarize the various text mining models thirdly we shall review spacial as well the temporal models to extract or detect the frequent related topics from SM. Fourthly we will try to figure out few improvised models that take advantage of the link textual temporal and spacial information which motivates to discover progressive principles and fresh methodologies for DM Data Mining in social media networks SMNs.

A Comparative Analysis of Social Media Marketing by Transportation Network Companies in the Sharing Economy

OpenAIRE

Heymans, Alice

2017-01-01

The sharing economy is a new business model rapidly expanding. In transportation, many people use innovative services proposed by ride-hailing mobile applications. These technological platforms, operated by networking companies, rely extensively on social media to promote their services, and reach new customers (riders) and providers (drivers). This dissertation focuses on e-marketing communication. It makes a comparative analysis of the information published on several social media (Facebook...

Social media for radiologists: an introduction.

Science.gov (United States)

Ranschaert, Erik R; van Ooijen, P M A; Lee, Simon; Ratib, Osman; Parizel, P M

2015-12-01

Social media, which can be defined as dynamic and interactive online communication forums, are becoming increasingly popular, not only for the general public but also for radiologists. In addition to assisting radiologists in finding useful profession-related information and interactive educational material in all kinds of formats, they can also contribute towards improving communication with peers, clinicians, and patients. The growing use of social networking in healthcare also has an impact on the visibility and engagement of radiologists in the online virtual community. Although many radiologists are already using social media, a large number of our colleagues are still unaware of the wide spectrum of useful information and interaction available via social media and of the added value these platforms can bring to daily practice. For many, the risk of mixing professional and private data by using social media creates a feeling of insecurity, which still keeps radiologists from using them. In this overview we aim to provide information on the potential benefits, challenges, and inherent risks of social media for radiologists. We will provide a summary of the different types of social media that can be of value for radiologists, including useful tips on how to use them safely and efficiently. • Online social networking enhances communication and collaboration between peers • Social media facilitate access to educational and scientific information • Recommendations and guidelines from policymakers and professional organisations are needed • Applications are desired for efficient and secure exchange of medical images in social media.

Raging Against the Machine: Network Gatekeeping and Collective Action on Social Media Platforms

Directory of Open Access Journals (Sweden)

Sarah Myers West

2017-09-01

Full Text Available Social media platforms act as networked gatekeepers—by ranking, channeling, promoting, censoring, and deleting content they hold power to facilitate or hinder information flows. One of the mechanisms they use is content moderation, or the enforcement of which content is allowed or disallowed on the platform. Though content moderation relies on users’ labor to identify content to delete, users have little capacity to influence content policies or enforcement. Despite this, some social media users are turning to collective action campaigns, redirecting information flows by subverting the activities of moderators, raising the visibility of otherwise hidden moderation practices, and organizing constituencies in opposition to content policies. Drawing on the example of the campaign to change Facebook’s nudity policy, this paper examines the strategies and tactics of users turning to collective action, considering which factors are most influential in determining the success or failure of a campaign. It finds that network gatekeeping salience is a good model for assessing which collective action efforts are most likely to be effective in achieving individual user goals. This indicates that the users who are already most able to harness the attention economy of social media platforms are more likely to successfully navigate the content moderation process. The analysis concludes by attending to what users might learn from the dynamics of network gatekeeping as they seek to resist the asymmetrical power relations of platforms.

COMPLAINING BEHAVIOUR IN SOCIAL MEDIA

Directory of Open Access Journals (Sweden)

Václav Stříteský

2016-07-01

Full Text Available Purpose – to present the issue of dealing with negative word-of-mouth under the newly created conditions of social media and formulate a set of rules for dealing with negative contributions in social networks such as Facebook. Design/methodology/approach – The paper presents findings from both a quantitative survey of Czech Facebook users and expert interviews. Findings – The results of the survey that was done among internet users has proven, that Czech Facebook users are fully aware of the fact that by complaining publicly via social media they can get a company in a serious trouble and want to use it to their advantage. Expert interviews agreed on necessity of good knowledge of the community, quick response to the posts and careful consideration of deleting negative contributions. Research limitations/implications – the empirical research is focused on the Czech market that is specific in the field of internet user behaviour. Findings are primarily valid solely for the social network Facebook. Other platforms may differ in complaining behaviour of the users. Practical implications – research findings show, that social media play an important role in complaining behaviour of Czech internet users. This fact results in the necessity of the presence in social media and careful monitoring the word-of-mouth. Crucial factors of successful communication in social media are knowledge of the com munity, quick response to the posts and careful consideration of deleting negative contributions.Originality/Value – Word of mouth, nowadays the most powerful marketing tool and the strongest argument in the decision making process, is now not limited to the circle of nearest friends of family. Social media gives people a voice that is immediate and can have impact. Without an effective and fast reaction of the company, a serious harm can be suffered. The significance of social network Facebook in complaining behaviour of Czech consumers is assessed

The public space of social media connected cultures of the network society

CERN Document Server

Tierney, Therese

2013-01-01

Social media is restructuring urban practices-through ad-hoc experimentation, commercial software development, and communities of participation. This book is the first to consider how practices contained within social media are situated within a larger genealogy of public space, including theories of communal identity, civitas and democracy, the fete, and self-expression. Through empirical research, the actual social practices of participants of networked publics are described and analyzed. Documenting how online counterpublics use the Internet to transmit classified photos, mobilize activists, and challenge the status quo, Tierney argues that online activities do not stop in online conversations; they are physically grounded through mobile GPS coordinates which are then transformed into activities in physical space-the street, the plaza, the places where people have traditionally gathered to demonstrate and express their opinions publicly.

Mobilization and Resistance through Social Media

DEFF Research Database (Denmark)

Vestergaard Jørgensen, Anne; Etter, Michael; Colleoni, Elanor

Social media are widely considered as driving force for the institutionalization of CSR. It holds great potential for the empowerment of citizens, consumers, social movements or pressure groups. So far, this role of social media in the strategic communication of pressure groups is underexplored...... and associative frames (Guo & McCombs, 2011, Schultz et al., 2011) of the actors via semantic network analysis (1765 sentences in social media, 132 in press releases). The findings allow further evaluations of institutional, ethical and political conditions and reflections on the implications of “social media....... By analysing the use and content of social media of protest actors on the one hand and corporations on the other, the paper contributes to understanding the mechanisms, conditions and effects of social media based pressure on corporations. Drawing on social movement theory, discourse theory and neo...

Infrastructures of Mobile Social Media

Directory of Open Access Journals (Sweden)

Jason Farman

2015-04-01

Full Text Available In the age of mobile media, social interactions prioritize proximity and depend on our material engagement with the world. As such, the study of social media in the mobile era must look beyond the interface. Studies in this field must go beyond what takes place on the screens of devices to contextualize those interactions with what is happening around those devices. Moving beyond the interface, the study of social mobile media must then take into account the various infrastructures that make these practices possible (including fiber optic cables that run along the paths laid by railroad tracks, the mobile switching centers run by mobile providers that route data, the Internet data centers and peering points, and the servers that connect people and data. As social media scholarship turns toward the various levels of invisibility and visibility of the infrastructures required for mobile social media to work, it becomes clear that practices of social media are one node among a massive network of materiality.

Relationship between Social Networks Adoption and Social Intelligence

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Gunduz, Semseddin

2017-01-01

The purpose of this study was to set forth the relationship between the individuals' states to adopt social networks and social intelligence and analyze both concepts according to various variables. Research data were collected from 1145 social network users in the online media by using the Adoption of Social Network Scale and Social Intelligence…

Using Social Media for Student Collaboration

Science.gov (United States)

Tucker, Virginia

2015-01-01

The iGeneration is predisposed to communicating via social media, and oftentimes students' first instinct in classroom group work is to connect with members on social media. While some social networks allow for the creation of private groups, these students are still responsible for adapting the technology for this new purpose: collaborative…

Wild about Social Media and Technology?

Science.gov (United States)

Santascoy, S. J.

2011-09-01

It's tempting to jump on the social media bandwagon and insist your organization needs Facebook, twitter, etc. But, when funds are limited, social media and related publicity must be carefully thought out. The NASA Night Sky Network, which is managed by the Astronomical Society of the Pacific, has developed widgets for websites and blogs, an iPhone app, and a Facebook presence. This is all to attract, inform, and reach the next generation of amateur astronomers, with no additional work needed from the amateur astronomy community who are members of the Night Sky Network. Outreach professionals will gain valuable insight from our experience, and may replicate this model to design their own social media and technology plan.

Social Media as a Communication Support for Persons with Mild Acquired Cognitive Impairment: A Social Network Analysis Study.

Science.gov (United States)

Eghdam, Aboozar; Hamidi, Ulrika; Bartfai, Aniko; Koch, Sabine

2017-01-01

This study was conducted as a social network analysis of a Facebook group for Swedish speaking persons (1310 members) with perceived brain fatigue after an illness or injury to the brain to address the lack of research examining social media and the potential value of on-line support for persons with mild acquired cognitive impairment.

Social media in the healthcare context: Ethical challenges and ...

African Journals Online (AJOL)

The internet may also provide opportunities for patient education through peerreviewed websites and to build professional networks. Institutions should have policies on the uses of social media. Emerging technology will continue to change the landscape of social media and social networking and the way patients and ...

Young people, social media, social network sites and sexual health communication in Australia: ‘this is funny, you should watch it

OpenAIRE

Evers, Clifton Westly; Albury, Kath; Byron, Paul; Crawford, Kate

2013-01-01

Social media and social network sites (SNS) are an evolving area for sexual health communication with young people. They present opportunities and challenges for sexual health professionals and young people alike, such as learning through interactivity and addressing concerns about privacy. In this article, we present and discuss the findings from six rural and urban focus groups with young people in Australia about the use of social media and SNS for sexual health communication. We discuss a...

Network-based modeling and intelligent data mining of social media for improving care.

Science.gov (United States)

Akay, Altug; Dragomir, Andrei; Erlandsson, Bjorn-Erik

2015-01-01

Intelligently extracting knowledge from social media has recently attracted great interest from the Biomedical and Health Informatics community to simultaneously improve healthcare outcomes and reduce costs using consumer-generated opinion. We propose a two-step analysis framework that focuses on positive and negative sentiment, as well as the side effects of treatment, in users' forum posts, and identifies user communities (modules) and influential users for the purpose of ascertaining user opinion of cancer treatment. We used a self-organizing map to analyze word frequency data derived from users' forum posts. We then introduced a novel network-based approach for modeling users' forum interactions and employed a network partitioning method based on optimizing a stability quality measure. This allowed us to determine consumer opinion and identify influential users within the retrieved modules using information derived from both word-frequency data and network-based properties. Our approach can expand research into intelligently mining social media data for consumer opinion of various treatments to provide rapid, up-to-date information for the pharmaceutical industry, hospitals, and medical staff, on the effectiveness (or ineffectiveness) of future treatments.

Combining natural language processing and network analysis to examine how advocacy organizations stimulate conversation on social media.

Science.gov (United States)

Bail, Christopher Andrew

2016-10-18

Social media sites are rapidly becoming one of the most important forums for public deliberation about advocacy issues. However, social scientists have not explained why some advocacy organizations produce social media messages that inspire far-ranging conversation among social media users, whereas the vast majority of them receive little or no attention. I argue that advocacy organizations are more likely to inspire comments from new social media audiences if they create "cultural bridges," or produce messages that combine conversational themes within an advocacy field that are seldom discussed together. I use natural language processing, network analysis, and a social media application to analyze how cultural bridges shaped public discourse about autism spectrum disorders on Facebook over the course of 1.5 years, controlling for various characteristics of advocacy organizations, their social media audiences, and the broader social context in which they interact. I show that organizations that create substantial cultural bridges provoke 2.52 times more comments about their messages from new social media users than those that do not, controlling for these factors. This study thus offers a theory of cultural messaging and public deliberation and computational techniques for text analysis and application-based survey research.

The role of social media in schizophrenia: evaluating risks, benefits, and potential.

Science.gov (United States)

Torous, John; Keshavan, Matcheri

2016-05-01

Patients with schizophrenia suffer from numerous social problems often because of negative symptoms of the illness and impairments in social cognition. Social media and social networks now offer a novel tool to engage and help patients navigate and potentially improve social functioning. In this review, we aim to explore how impaired neural networks in schizophrenia impair social functioning, examine the evidence base for social networks and social media to help in the role, consider the evidence for current risks and benefits of use, and discuss the future of social media and social networks for schizophrenia. Patients with schizophrenia are increasingly connected to and engaged with social media. There is strong evidence that they own, use, and accept digital tools like smartphones and already use social media services like Facebook at high rates, especially among those who are younger. Less is known about the clinical risks and benefits of social media use in schizophrenia, although there are increasingly more social networking platforms being designed specifically for those with mental illness. Social media tools have the potential to offer a plethora of new services to patients with schizophrenia, although the clinical evidence base for such is still nascent. It is important to ensure that both clinicians and patients are aware of and educated about the risks of using social media. Going forward, it is likely that social media will have an expanding role in care, with social media offering new pathways to address negative symptoms and impairments in social cognition in schizophrenia.

Social media as marketing tool for SMEs: opportunities and challenges

Directory of Open Access Journals (Sweden)

Blerta Rugova

2016-11-01

Full Text Available Social media is a phenomenon that has transformed the interaction and communication of individuals throughout the world. Especially, social networking websites are very popular and have become daily practice in a lot of people’s lives. These sites have made significant impact on the individual’s life. However, social media is not only a communication tool for amusement, but it is also an important part of marketing strategies in business life. There is a constant rise in social networking and therefore impact of social networks is becoming stronger every day, into each kind of business. Social media are often used as a source of information and spread of knowledge changing people’s views and opinions. They belong among very important business marketing tactics and help to create new business opportunities, develop a stronger market position or modify consumer’s behaviour. Therefore, in developed countries, social media are gaining popularity and are increasingly used in regular operations of many companies, including start-ups, small, medium-sized, and large organizations. But it seems that in emerging economies such as Kosovo, Albania and other neighbour countries, marketing over social media is not taken that seriously, especially by SMEs. There are some companies who have shown interest and have created their presence, yet there is no serious focus in this innovative marketing tool. The study deals with the issue of social media and its influence on SMEs. It classifies social media and explores the possibilities and challenges of social networks in business. The authors describe features and the evolution of social media, including major social networking sites that came into existence during the 21st century. The purpose of the paper is to review the academic literature on the opportunities and challenges of using social media from SMEs, as well as identifying factors that drive social media marketing adoption and usage in SMEs. This

Opinion dynamics on interacting networks: media competition and social influence.

Science.gov (United States)

Quattrociocchi, Walter; Caldarelli, Guido; Scala, Antonio

2014-05-27

The inner dynamics of the multiple actors of the informations systems - i.e, T.V., newspapers, blogs, social network platforms, - play a fundamental role on the evolution of the public opinion. Coherently with the recent history of the information system (from few main stream media to the massive diffusion of socio-technical system), in this work we investigate how main stream media signed interaction might shape the opinion space. In particular we focus on how different size (in the number of media) and interaction patterns of the information system may affect collective debates and thus the opinions' distribution. We introduce a sophisticated computational model of opinion dynamics which accounts for the coexistence of media and gossip as separated mechanisms and for their feedback loops. The model accounts also for the effect of the media communication patterns by considering both the simple case where each medium mimics the behavior of the most successful one (to maximize the audience) and the case where there is polarization and thus competition among media memes. We show that plurality and competition within information sources lead to stable configurations where several and distant cultures coexist.

Opinion dynamics on interacting networks: media competition and social influence

Science.gov (United States)

Quattrociocchi, Walter; Caldarelli, Guido; Scala, Antonio

2014-05-01

The inner dynamics of the multiple actors of the informations systems - i.e, T.V., newspapers, blogs, social network platforms, - play a fundamental role on the evolution of the public opinion. Coherently with the recent history of the information system (from few main stream media to the massive diffusion of socio-technical system), in this work we investigate how main stream media signed interaction might shape the opinion space. In particular we focus on how different size (in the number of media) and interaction patterns of the information system may affect collective debates and thus the opinions' distribution. We introduce a sophisticated computational model of opinion dynamics which accounts for the coexistence of media and gossip as separated mechanisms and for their feedback loops. The model accounts also for the effect of the media communication patterns by considering both the simple case where each medium mimics the behavior of the most successful one (to maximize the audience) and the case where there is polarization and thus competition among media memes. We show that plurality and competition within information sources lead to stable configurations where several and distant cultures coexist.

Porting Social Media Contributions with SIOC

Science.gov (United States)

Bojars, Uldis; Breslin, John G.; Decker, Stefan

Social media sites, including social networking sites, have captured the attention of millions of users as well as billions of dollars in investment and acquisition. To better enable a user's access to multiple sites, portability between social media sites is required in terms of both (1) the personal profiles and friend networks and (2) a user's content objects expressed on each site. This requires representation mechanisms to interconnect both people and objects on the Web in an interoperable, extensible way. The Semantic Web provides the required representation mechanisms for portability between social media sites: it links people and objects to record and represent the heterogeneous ties that bind each to the other. The FOAF (Friend-of-a-Friend) initiative provides a solution to the first requirement, and this paper discusses how the SIOC (Semantically-Interlinked Online Communities) project can address the latter. By using agreed-upon Semantic Web formats like FOAF and SIOC to describe people, content objects, and the connections that bind them together, social media sites can interoperate and provide portable data by appealing to some common semantics. In this paper, we will discuss the application of Semantic Web technology to enhance current social media sites with semantics and to address issues with portability between social media sites. It has been shown that social media sites can serve as rich data sources for SIOC-based applications such as the SIOC Browser, but in the other direction, we will now show how SIOC data can be used to represent and port the diverse social media contributions (SMCs) made by users on heterogeneous sites.

#wheretoeat : The impact of electronic word-of-mouth in social network media on millennials’ purchase intention in the restaurant setting

OpenAIRE

Tersén, Vendela; Wecken, Katharina

2017-01-01

Social media has been growing constantly during the past years and social networking is one of the most popular online activities. This development has changed how individuals communicate with each other as it enabled valuable improvements for electronic word-of-mouth. Individuals share experiences, evaluations or opinions regarding products or services within their network, which has driven marketers’ attention towards this tool. Here, millennials are active users of social media, they have ...

Enterprise Social Networks

DEFF Research Database (Denmark)

Winkler, Till J.; Trier, Matthias

2017-01-01

Enterprise Social Networks (ESNs), d. h. Informationssysteme, die die Vernetzung von Mitarbeitern in Unternehmen fördern sollen, sind in verschiedenen Varianten und unter verschiedenen Bezeichnungen (etwa Enterprise Social Media, Corporate Social Software, Social Business oder Enterprise 2...

Assessing Anti-American Sentiment Through Social Media Analysis

Science.gov (United States)

2016-12-01

165 Yuri Kageyama, “Twitter Takes Off in Japan – Social Network Changes Nation’s Internet Culture,” Journal - Gazette, July 4, 2010, http...military shows of force in and around Japan . 14. SUBJECT TERMS anti-Americanism, Twitter, social media analysis; drone strike; Pakistan, UAV...hypothesizes that social media analysis, specifically analysis of messages sent through the Twitter network , can be used to gauge the overall

USING SOCIAL MEDIA AS MARKETING TOOL : Dpoint Group Case Study

OpenAIRE

Pham, Thi

2016-01-01

Social media is playing an important role human's life; people are using the social network as a place to exchange ideas and sharing information. It can be seen as a virtual community which attracts a lot of attentions of people. Furthermore, Internet users are spending a lot of time on social media network as a place to connect with the world. Especially, the impact of social network sites on young people is significant. They are more interacting with brands through social network websites. ...

Social Media Engagement and the Critical Care Medicine Community.

Science.gov (United States)

Barnes, Sean S; Kaul, Viren; Kudchadkar, Sapna R

2018-01-01

Over the last decade, social media has transformed how we communicate in the medical community. Microblogging through platforms such as Twitter has made social media a vehicle for succinct, targeted, and innovative dissemination of content in critical care medicine. Common uses of social media in medicine include dissemination of information, knowledge acquisition, professional networking, and patient advocacy. Social media engagement at conferences represents all of these categories and is often the first time health-care providers are introduced to Twitter. Most of the major critical care medicine conferences, journals, and societies leverage social media for education, research, and advocacy, and social media users can tailor the inflow of content based on their own interests. From these interactions, networks and communities are built within critical care medicine and beyond, overcoming the barriers of physical proximity. In this review, we summarize the history and current status of health-care social media as it relates to critical care medicine and provide a primer for those new to health-care social media with a focus on Twitter, one of the most popular microblogging platforms.

Orthodontic marketing through social media networks: the patient and practitioner's perspective.

Science.gov (United States)

Nelson, Kristin L; Shroff, Bhavna; Best, Al M; Lindauer, Steven J

2015-11-01

To (1) assess orthodontic patient and practitioner use of and preferences for social media and (2) investigate the potential benefit of social media in marketing and communication strategies in orthodontic practices. A survey was developed and randomly distributed to orthodontists via the American Association of Orthodontists and to patients/parents via private practices throughout the United States. Participants were asked to answer questions related to their use of social media and their perceptions of the use of social media in the orthodontic practice. Of the participants, 76% of orthodontists and 89% of patients/parents use social media. Furthermore, Facebook was the social media platform that was most preferred. Social media use was more common in female and younger adult participants. Orthodontists posted information more often in the morning (40%) and afternoon (56%), and patients/parents used social media mainly in the evening (76%). The most commonly used marketing strategies in the orthodontic practices were social media (76%) and a practice website (59%). Social media and practice websites were positively related with new patient starts (P  =  .0376, P  =  .0035, respectively). Most orthodontists and patients/parents used social media. Social media may be an effective marketing and communication tool in an orthodontic practice.

Social Media and the Job Hunt

Science.gov (United States)

Greene, Katie

2012-01-01

As thousands of graduates search for new jobs each school year, networking with potential employers through social media sites can help preservice and new teachers connect with current teachers, learn about potential job openings, and engage in professional conversations. By using social media sites to follow trends in education, preservice…

Capitalizing on Social Media for Career Development.

Science.gov (United States)

Escoffery, Cam; Kenzig, Melissa; Hyden, Christel; Hernandez, Kristen

2018-01-01

Social media is powerful and has effective tools for career advancement. Health promotion professionals at all stages of their career can employ social media to develop their profile, network with a range of colleagues, and learn about jobs and other career-enhancing opportunities. This article focuses on several social media resources, describes their key functions for career development, and offers strategies for effective use. Steps in using social media include creating a personal profile, sharing products such as newsletters or publications, and locating volunteer and job opportunities. Learning skills to use social media effectively is important to advancing careers and to the expansion of the public health workforce.

Social networks

CERN Document Server

Etaner-Uyar, A Sima

2014-01-01

The present volume provides a comprehensive resource for practitioners and researchers alike-both those new to the field as well as those who already have some experience. The work covers Social Network Analysis theory and methods with a focus on current applications and case studies applied in various domains such as mobile networks, security, machine learning and health. With the increasing popularity of Web 2.0, social media has become a widely used communication platform. Parallel to this development, Social Network Analysis gained in importance as a research field, while opening up many

Social capital and the networked public sphere: Implications for political social media sites

OpenAIRE

Johannessen, Marius Rohde

2012-01-01

Submitted version of a paper from the 45th Hawaii International Conference on System Science (HICSS), 2012. Published version available from IEEE: http://dx.doi.org/10.1109/hicss.2012.535 This paper presents a theoretical lens for research on social media use in eParticipation, along with an example case study. The idea of the public sphere and how it can be applied to eParticipation research is presented. The public sphere is discussed in relation to Castell's notion of the network societ...

Review of Social Networking Sites' Security and Privacy

OpenAIRE

YANG, SHUN

2015-01-01

Nowadays social media networking has dramatically increased. Social networking sites like Facebook make users create huge amount of profiles and share personal information within networking of different users. Social networking exposes personal information far beyond the group of friends. And that information or data on social media networking could be potential threat to people's information security and privacy. In this review, we are going to view the privacy risks and security problem...

Improving Feature Representation Based on a Neural Network for Author Profiling in Social Media Texts.

Science.gov (United States)

Gómez-Adorno, Helena; Markov, Ilia; Sidorov, Grigori; Posadas-Durán, Juan-Pablo; Sanchez-Perez, Miguel A; Chanona-Hernandez, Liliana

2016-01-01

We introduce a lexical resource for preprocessing social media data. We show that a neural network-based feature representation is enhanced by using this resource. We conducted experiments on the PAN 2015 and PAN 2016 author profiling corpora and obtained better results when performing the data preprocessing using the developed lexical resource. The resource includes dictionaries of slang words, contractions, abbreviations, and emoticons commonly used in social media. Each of the dictionaries was built for the English, Spanish, Dutch, and Italian languages. The resource is freely available.

Strategies of Legitimacy Through Social Media: The Networked Strategy

DEFF Research Database (Denmark)

Castelló, Itziar; Etter, Michael; Nielsen, Finn Årup

2016-01-01

the concept of a networked legitimacy strategy. With this strategy, legitimacy is gained through participation in non-hierarchical open platforms and the co-construction of agendas. We explore the organizational transition needed to yield this new legitimacy approach. We argue that, in this context......How can corporations develop legitimacy when coping with stakeholders who have multiple, often conflicting sustainable development (SD) agendas? We address this question by conducting an in-depth longitudinal case study of a corporation's stakeholder engagement in social media and propose......, legitimacy gains may increase when firms are able to reduce the control over the engagements and relate non-hierarchically with their publics. We contribute to the extant literature on political corporate social responsibility and legitimacy by providing an understanding of a new context for engagement...

Social Media Marketing : CASE: OY SUOMEN LYYRA AB

OpenAIRE

Eriksson, Irene

2012-01-01

This bachelor thesis was commissioned by Oy Suomen Lyyra Ab, the largest student online media and student card producer for higher education students in Finland. The the-sis objective was to understanding the current social media situation and activity among the students of higher education in Finland, the social media networks that the case company currently uses as well as understanding how to use these networks for successful marketing activities. The quantitative research was conducted in...

An Examination of Not-For-Profit Stakeholder Networks for Relationship Management: A Small-Scale Analysis on Social Media

Science.gov (United States)

Carlson, Jamie; Kitchens, Brent; Kozary, Ben; Zaki, Mohamed

2016-01-01

Using a small-scale descriptive network analysis approach, this study highlights the importance of stakeholder networks for identifying valuable stakeholders and the management of existing stakeholders in the context of mental health not-for-profit services. We extract network data from the social media brand pages of three health service organizations from the U.S., U.K., and Australia, to visually map networks of 579 social media brand pages (represented by nodes), connected by 5,600 edges. This network data is analyzed using a collection of popular graph analysis techniques to assess the differences in the way each of the service organizations manage stakeholder networks. We also compare node meta-information against basic topology measures to emphasize the importance of effectively managing relationships with stakeholders who have large external audiences. Implications and future research directions are also discussed. PMID:27711236

An Examination of Not-For-Profit Stakeholder Networks for Relationship Management: A Small-Scale Analysis on Social Media.

Directory of Open Access Journals (Sweden)

Jessica Wyllie

Full Text Available Using a small-scale descriptive network analysis approach, this study highlights the importance of stakeholder networks for identifying valuable stakeholders and the management of existing stakeholders in the context of mental health not-for-profit services. We extract network data from the social media brand pages of three health service organizations from the U.S., U.K., and Australia, to visually map networks of 579 social media brand pages (represented by nodes, connected by 5,600 edges. This network data is analyzed using a collection of popular graph analysis techniques to assess the differences in the way each of the service organizations manage stakeholder networks. We also compare node meta-information against basic topology measures to emphasize the importance of effectively managing relationships with stakeholders who have large external audiences. Implications and future research directions are also discussed.

Utilization of Social Media in Marketing Classes

Science.gov (United States)

Allen, Charlotte

2013-01-01

The goal of this paper is to highlight how instructors may integrate the different social media into various marketing classes. The paper will address the major social networks, and then follow with discussions of microblogging, media sites, and social gaming. Given that there is a great deal of research highlighting the effectiveness of utilizing…

Characterizing Social Interaction in Tobacco-Oriented Social Networks: An Empirical Analysis.

Science.gov (United States)

Liang, Yunji; Zheng, Xiaolong; Zeng, Daniel Dajun; Zhou, Xingshe; Leischow, Scott James; Chung, Wingyan

2015-06-19

Social media is becoming a new battlefield for tobacco "wars". Evaluating the current situation is very crucial for the advocacy of tobacco control in the age of social media. To reveal the impact of tobacco-related user-generated content, this paper characterizes user interaction and social influence utilizing social network analysis and information theoretic approaches. Our empirical studies demonstrate that the exploding pro-tobacco content has long-lasting effects with more active users and broader influence, and reveal the shortage of social media resources in global tobacco control. It is found that the user interaction in the pro-tobacco group is more active, and user-generated content for tobacco promotion is more successful in obtaining user attention. Furthermore, we construct three tobacco-related social networks and investigate the topological patterns of these tobacco-related social networks. We find that the size of the pro-tobacco network overwhelms the others, which suggests a huge number of users are exposed to the pro-tobacco content. These results indicate that the gap between tobacco promotion and tobacco control is widening and tobacco control may be losing ground to tobacco promotion in social media.

Identification of influence in social media communities

NARCIS (Netherlands)

Vollenbroek, Wouter Bernardus; de Vries, Sjoerd A.; Constantinides, Efthymios; Kommers, Petrus A.M.

2014-01-01

Individual usage of social media is expected to have a growing impact on the corporate reputation of organisations. Influential users of social media can disseminate positive or negative information and opinions about products, services, brands or businesses among members of their online networks in

SOCIAL NETWORKING AND ITS IMPACT ON STUDENT PERFORMANCE: MEDIA COLLAGE IN THI-QAR AS A CASE STUDY

OpenAIRE

Wisam Abduladheem Kamil*

2017-01-01

There may be no doubt that Social networking has gained wider acceptability and usefulness and is also becoming possibly the most important communication tools amongst college students particularly at the higher stage of instructional pursuit. Whilst, to up-date in the Arab countries used social media only protest and indignation of services. There are many studies has focused on the benefits of the social networking tools in educational institutions. Unfortunately, most of these studies cond...

Impacts of Social Media (Facebook on Human Communication

Directory of Open Access Journals (Sweden)

Tang-Mui Joo

2017-12-01

Full Text Available The impact of social networking is varied from good to bad. Online activities have also been categorized into pros and cons of social networking, either as reported as hiding Internet activities among teenagers or killing loneliness among elderly. In terms of relationships, there have been argument over its closeness and quality of an online relationship in Internet settings. Looking at the contradiction in an innovative interaction between classic community communication and social media, there is an unknown scent of the future struggling and challenging both human communication and relationships in the presence of digital culture. This research uses Diffusion of Innovation to study the wide and continuous spread of digital culture in human communication; and, Media Dependency in learning and structuring the cognitive, affective and behavioral effects of social media on each person uses the media in different ways. This research will be using online survey to gain opinions from a social network site as an update of views and reflection of self-awareness to all levels of people. Social media like Facebook (FB is perceived as a good tool of communication that it is able to bring closeness among the family members. The results show that social media like FB brings positive impact towards family members; it would help to build a better and harmonic society; and, relationships among family members and communication shall be improved and enhanced to the level of a united society.

Social media and social companies

NARCIS (Netherlands)

drs. Frans van den Reep

2010-01-01

In this article, van der Reep argues the need for a new architectural priciple when desgining software systems. The Internet and its capacity to provide social media technology is creating a new P2P networked economy. An economy based around people working together and which will have a major impact

[Social networks and medicine].

Science.gov (United States)

Bastardot, F; Vollenweider, P; Marques-Vidal, P

2015-11-04

Social networks (social media or #SoMe) have entered medical practice within the last few years. These new media--like Twitter or Skype--enrich interactions among physicians (telemedicine), among physicians and patients (virtual consultations) and change the way of teaching medicine. They also entail new ethical, deontological and legal issues: the extension of the consultation area beyond the medical office and the access of information by third parties were recently debated. We develop here a review of some social networks with their characteristics, applications for medicine and limitations, and we offer some recommendations of good practice.

Brand community integration and customer satisfaction of social media network sites among students

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Hayford Amegbe

2017-11-01

Full Text Available The aim of the study was to examine how consumers integrate into brand communities on social media network sites (SNSs and how it affects overall satisfaction of social media sites users among students. The study depends on the service-dominant logic (SDL to develop the constructs for hypotheses testing. The study used a cross-sectional survey research design. The data were col-lected using a web-based survey of university of Nairobi Students. In all, a total of 608 students participated in the survey. The data was analyzed using structural equation modeling with AMOS software. The results revealed that frequency of usage of SNSs and duration of usage positively affect the self –perceived relevance of SNSs. Also, the self-perceived relevance leads to building brand community which finally leads to customer satisfaction. The research was limited to only students of Nairobi and selecting students in itself, which is a limitation as well as limiting it to uni-versity of Nairobi. The younger or the millennial are not the only users of SNSs. We have older generations as well, who also use SNSs for various activities such as professional development among others. Understanding why consumers of social media network site would integrate brand community is seminal for both local and foreign firms doing business in a developing country. This would enable marketing practitioners to craft marketing strategies best for community brand build-ing.

The Case for Alternative Social Media

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Robert W. Gehl

2015-09-01

Full Text Available What are “alternative social media”? How can we distinguish alternative social media from mainstream social media? Why are social media alternatives important? How do they work? Why do people make them? What do they tell us about contemporary corporate social media and its related phenomena: surveillance, privacy, power, self-expression, and sociality? This essay answers these questions by theorizing alternative social media. The empirical data for this alternative social media theory are drawn from previous work on alternative sites such as Diaspora, rstat.us, Twister, GNU social, and the Dark Web Social Network. These cases are used to build a generalized conceptual framework. However, this article does not solely theorize from these examples, but rather seeks to contextualize and historicize alternative social media theory within larger bodies of work. In addition to generalization from examples, the theory is informed by two threads. The first thread is the work of alternative media scholars such as Nick Couldry, Chris Atton, and Clemencia Rodriguez, who have done the historical and theoretical work to define alternative media. The second thread is a synthesis of works exploring the technical side of contemporary media, coming from new fields such as software studies. The threads and empirical analyses of sites such as Diaspora, Quitter, and rstat.us are combined into a theoretical matrix that can account for the processes and technical infrastructures that comprise social media alternatives and explain why they are distinct from sites such as Facebook, Twitter, and Google, as well as why they are important.

Social media and physicians: Exploring the benefits and challenges.

Science.gov (United States)

Panahi, Sirous; Watson, Jason; Partridge, Helen

2016-06-01

Healthcare professionals' use of social media platforms, such as blogs, wikis, and social networking web sites has grown considerably in recent years. However, few studies have explored the perspectives and experiences of physicians in adopting social media in healthcare. This article aims to identify the potential benefits and challenges of adopting social media by physicians and demonstrates this by presenting findings from a survey conducted with physicians. A qualitative survey design was employed to achieve the research goal. Semi-structured interviews were conducted with 24 physicians from around the world who were active users of social media. The data were analyzed using the thematic analysis approach. The study revealed six main reasons and six major challenges for physicians adopting social media. The main reasons to join social media were as follows: staying connected with colleagues, reaching out and networking with the wider community, sharing knowledge, engaging in continued medical education, benchmarking, and branding. The main challenges of adopting social media by physicians were also as follows: maintaining confidentiality, lack of active participation, finding time, lack of trust, workplace acceptance and support, and information anarchy. By revealing the main benefits as well as the challenges of adopting social media by physicians, the study provides an opportunity for healthcare professionals to better understand the scope and impact of social media in healthcare, and assists them to adopt and harness social media effectively, and maximize the benefits for the specific needs of the clinical community. © The Author(s) 2014.

Social networking and privacy attitudes among

OpenAIRE

Kristen A. Carruth; Harvey J. Ginsburg

2014-01-01

Daily use of social networking sites (SNS) such as Facebook has become routine for millions of Internet users. Facebook is currently still the most popular social media site. Social networking has been rapidly adopted by societies around the world. In particular, social media like Facebook provide sites where users can personalize a profile with their information, pictures, and videos that can be shared with other users. This information can be used in ways that may violate users’ privacy ...

New Generation Marketing On Social Media And A Research On Usage Of Social Networks In

OpenAIRE

Tolga Kara

2012-01-01

In today’s world where technological progresses are quickly changing our lives, firms have to reshape themselves according to this new understanding. Classical business models that focus on producer are replaced by consumer centric new business ideas. Firms which are far away from needs and expectations of consumer will lose their market position and disappear over time. This view shows itself in new communication channels and social media networks offer incredible possibilities for firms. In...

Competing opinion diffusion on social networks.

Science.gov (United States)

Hu, Haibo

2017-11-01

Opinion competition is a common phenomenon in real life, such as with opinions on controversial issues or political candidates; however, modelling this competition remains largely unexplored. To bridge this gap, we propose a model of competing opinion diffusion on social networks taking into account degree-dependent fitness or persuasiveness. We study the combined influence of social networks, individual fitnesses and attributes, as well as mass media on people's opinions, and find that both social networks and mass media act as amplifiers in opinion diffusion, the amplifying effect of which can be quantitatively characterized. We analytically obtain the probability that each opinion will ultimately pervade the whole society when there are no committed people in networks, and the final proportion of each opinion at the steady state when there are committed people in networks. The results of numerical simulations show good agreement with those obtained through an analytical approach. This study provides insight into the collective influence of individual attributes, local social networks and global media on opinion diffusion, and contributes to a comprehensive understanding of competing diffusion behaviours in the real world.

Social media in vascular surgery.

Science.gov (United States)

Indes, Jeffrey E; Gates, Lindsay; Mitchell, Erica L; Muhs, Bart E

2013-04-01

There has been a tremendous growth in the use of social media to expand the visibility of various specialties in medicine. The purpose of this paper is to describe the latest updates on some current applications of social media in the practice of vascular surgery as well as existing limitations of use. This investigation demonstrates that the use of social networking sites appears to have a positive impact on vascular practice, as is evident through the incorporation of this technology at the Cleveland Clinic and by the Society for Vascular Surgery into their approach to patient care and physician communication. Overall, integration of social networking technology has current and future potential to be used to promote goals, patient awareness, recruitment for clinical trials, and professionalism within the specialty of vascular surgery. Copyright © 2013 Society for Vascular Surgery. Published by Mosby, Inc. All rights reserved.

Balancing Social Media with Operations Security (OPSEC) in the 21st Century

Science.gov (United States)

2010-05-03

social media and networking sites like Facebook , MySpace, and...allowing internet-based capabilities on all government networks . The new policy permits Web 2.0 social networking sites such as Facebook and Twitter... FACEBOOK SITE 15 3. AIR FORCE BLOG ASSESSMENT 18 iv ABSTRACT The use of social media and networking sites like Facebook , MySpace,

Social networking policies in nursing education.

Science.gov (United States)

Frazier, Blake; Culley, Joan M; Hein, Laura C; Williams, Amber; Tavakoli, Abbas S

2014-03-01

Social networking use has increased exponentially in the past few years. A literature review related to social networking and nursing revealed a research gap between nursing practice and education. Although there was information available on the appropriate use of social networking sites, there was limited research on the use of social networking policies within nursing education. The purpose of this study was to identify current use of social media by faculty and students and a need for policies within nursing education at one institution. A survey was developed and administered to nursing students (n = 273) and nursing faculty (n = 33). Inferential statistics included χ², Fisher exact test, t test, and General Linear Model. Cronbach's α was used to assess internal consistency of social media scales. The χ² result indicates that there were associations with the group and several social media items. t Test results indicate significant differences between student and faculty for average of policies are good (P = .0127), policies and discipline (P = .0315), and policy at the study school (P = .0013). General Linear Model analyses revealed significant differences for "friend" a patient with a bond, unprofessional posts, policy, and nursing with class level. Results showed that students and faculty supported the development of a social networking policy.

Virtual Community, social network and media environment of Canary Isands regional digital newspapers

Directory of Open Access Journals (Sweden)

Dr. Francisco Manuel Mateos Rodríguez

2008-01-01

Full Text Available The impact of the new communication and information technologies has favoured the creation of multiple local newspaper websites in the Canary Islands, thus making the regional press emerge as an alternative on the rise. This tendency affects significantly both traditional and new editions of the different regional and local newspapers from the Canaries and motivates a different distribution, positioning and development within the local media environment in which these media share a novel dimension of communication with a specific virtual community and social network within the World Wide Web.

Social Media for Professional Development and Networking Opportunities in Academia

Science.gov (United States)

Donelan, Helen

2016-01-01

The research reported on in this article explores the use of social media for work-related or professional purposes. In particular, it focuses on the perceptions and use of social media by academics in the UK. The purpose of the research was to explore the potential social media has to facilitate the changing landscape of higher education and…

PERSON IN SOCIAL NETWORKS

Directory of Open Access Journals (Sweden)

Андрей Борисович Шалимов

2013-11-01

Full Text Available Purpose: Our scientific purpose is creation of practical model of person’s representation in social networks (Facebook, Twitter, Classmates. As user of social networks, person is made conditional not only upon its own identity, but also upon the information about himself, which he is ready to share with his friends in contact list. Goal-setting and practical activities for their achievement mean that you should apply force, it can completely eliminates systemic factors, the system of power relations, which overwhelms human being in social networks.Methodology: The reconstruction of the model of human in the popularity of social networksResults: There is descripton of practical model of person's representation in social networks, it includes the management of own identity and the audience (the list of contacts. When person manages own identity, he answers the question, «Whom I can dare to be?». Person perceives himself in social networks' being, he understands himself and his place in the world, he identifies.Managing the way in social media means that you answer the question «What I want to tell?». Person in social media looks at events in the field of culture, economy, politics, social relations through the prism of his own attitudes, he forms and formulates his own agenda and he is going to tell about himself through them.Practical implications: Everyday people’s life, practical activities, including marketing in social networks.DOI: http://dx.doi.org/10.12731/2218-7405-2013-9-51

Characteristics of nurses who use social media.

Science.gov (United States)

Kung, Ying Mai; Oh, Sanghee

2014-02-01

Social media are changing the ways people communicate and influencing their approaches to meeting their healthcare needs. The Institute of Medicine recommends utilization of information technologies to improve the delivery of patient-centered care. Little is known about how nurses have adopted the use of social media, however. The researchers conducted an online survey to provide a preliminary review of the characteristics of nurses who do and do not use social media. Also, nurses' preferences for using six different types of social media were analyzed and reported. Nurses from 43 states participated in this study, and the sample represented mostly advanced practice nurses who utilized the Internet regularly and confidently. About 94% of the participants indicated that they use social media, whereas fewer than 1% of the participants reported that they do not know how to use social media. Among those who use social media, social networking sites (90.33%) and podcasts (76.24%) were the most popular, followed by social question and asking sites (37.86%), blogs (31.85%), Twitter (19.06%), and SlideShare (9.92%). Social media can be a powerful tool to reach an intended audience quickly and globally. More research is needed to understand how nurses utilize social media to improve the delivery of patient-centered care.

Using attractiveness model for actors ranking in social media networks.

Science.gov (United States)

Qasem, Ziyaad; Jansen, Marc; Hecking, Tobias; Hoppe, H Ulrich

2017-01-01

Influential actors detection in social media such as Twitter or Facebook can play a major role in gathering opinions on particular topics, improving the marketing efficiency, predicting the trends, etc. This work aims to extend our formally defined T measure to present a new measure aiming to recognize the actor's influence by the strength of attracting new important actors into a networked community. Therefore, we propose a model of the actor's influence based on the attractiveness of the actor in relation to the number of other attractors with whom he/she has established connections over time. Using an empirically collected social network for the underlying graph, we have applied the above-mentioned measure of influence in order to determine optimal seeds in a simulation of influence maximization. We study our extended measure in the context of information diffusion because this measure is based on a model of actors who attract others to be active members in a community. This corresponds to the idea of the IC simulation model which is used to identify the most important spreaders in a set of actors.

Social Media: More Than Just a Communications Medium

Science.gov (United States)

2012-03-14

the most commonly-used types of social media in government: Blogs (Wordpress), Social Networks (e.g., Facebook ), Microblogs (e.g., Twitter), Wikis...established a Social Networking Monitoring Center (SNMC) in January 2009.83 The DHS employs civilian contractors to monitor Facebook , Twitter, and other...directive made specific mention of its primary applicability to social networking sites, information sharing websites, Wikis, blogs, and image and

Trial, Adoption, Usage and Diffusion of Social Media

Science.gov (United States)

2011-12-01

Reported in the Interviews Participants in this research used a variety of social media technologies, including social networking (e.g., Facebook ...by Respondents Type of Technology Name of Technology Number of Respondents Social networking Facebook 66 MySpace 58 Others 6 Content sharing...used the features of the technologies (see Tables 3 through 8). Table 3: Social Networking Features Usage Feature Facebook Users MySpace Users

Quick Overview of the Social Media

OpenAIRE

Marcela GANEA; Ana CONSTANTIN; Aurel Daniel COMSA

2012-01-01

Social Media means a new way to create and communicate with people for the sake of rather sharing information than selling. Virtual space and socialization virtual network have made it possible. By simply posting information and being able to respond and to conduct dialogues on blogs, forums etc, we create Social Media, useful in sharing information, clarifying opinions, collecting opinions in order to promote certain ideas, products, or services. It has its communication function and its mar...

Introduction to social media investigation a hands-on approach

CERN Document Server

Golbeck, Jennifer

2015-01-01

If you're interested in using social media as an investigative tool, Introduction to Social Media Investigation will show you how! Social networks and social media, like Facebook, Twitter, and Foursquare, are some of the most popular services on the Web, with hundreds of millions of users. The public information that people share on these sites can be valuable for anyone interested in investigating people of interest through open, public sources. Social media as an investigative device is in its infancy and not well understood. This book presents an overview of social media and discusses s

Effective Usage of Social Media for Dark Skies Awareness

Science.gov (United States)

Hennig, A. J.; Heenatigala, T.; Walker, C. E.

2012-12-01

Social media has become a daily tool in our culture. Networks such as Facebook with 900 million active users and Twitter with 140 million active users make an ideal platform to create awareness. It helps to generate and share new content and enables multi-communication channels. This presentation will address how effectively social media can be used as an education tool to create awareness of light pollution. As a "green" focus becomes more important in our world the topic of light pollution is also rising as an important issue. Light Pollution affects many aspects of our world ranging from flora and fauna to the economic well-being of many industrialized countries. Mixed among the many important pollutants in our world light pollution can fall by the way-side, forgotten, but it is imperative to bring out awareness of this problem, especially since studies are beginning to show how by fighting light pollution we will also be fighting other pollution such as air pollutants. GLOBE at Night has combined social media tools such as Facebook and Twitter with its educational awareness campaign on light pollution to reach out to social media community. Currently our Facebook reaches citizens of twenty separate countries ranging from the Czech Republic and Peru to the United States and the United Kingdom. On Facebook our reach is estimated at over 800,000 friends of our fans. These networks help us to directly answer users' immediate questions and encourage participation in the GLOBE at Night campaigns. Important news on light pollution appearing in cyberspace is monitored regularly using Google Alerts and Twitter hash tags filters which gets posted regularly on our networks. Social media networking has become a tool for users not only for information about GLOBE at Night but also for information about the overall topic of light pollution itself. Many individuals and organizations struggle with the mass content shared in social networks. It is important to know where to

SOCIAL MEDIA

Science.gov (United States)

RESPONSIBILITY CENTCOM COALITION MEDIA SOCIAL MEDIA NEWS ARTICLES PRESS RELEASES IMAGERY VIDEOS TRANSCRIPTS VISITORS AND PERSONNEL FAMILY CENTER FAMILY READINESS CENTCOM WEBMAIL SOCIAL MEDIA SECURITY ACCOUNTABILITY HomeMEDIASOCIAL MEDIA Social Media CENTCOM'S ENGLISH SOCIAL MEDIA ACCOUNTS There are many U.S. military commands

The European Public on Social Media

DEFF Research Database (Denmark)

Tarta, Ancuta-Gabriela

This study explorers the European public on social media by discussing the case of communicative interactions taking place on the official Facebook page of the European Parliament. Based on the theoretical framework conceptualizing the public and the public sphere on social network sites, the study...... examines the European social media public from two perspectives. The first is a top-down, institutional perspective of European Parliament, based on a case-study approach to the way this European institution constructs and addresses the public through its social media communication. The second is a bottom......-up perspective of the public of social media users, informed by a content analysis of Facebook comments and a discourse analysis of live chat interactions with Members of the European Parliament. Results confirm a discursive potential of the Facebook public of users. In the case of the Facebook comment threads...

Role of social media in retail network operations and marketing to enhance customer satisfaction

OpenAIRE

Ramanathan, U; Subramanian, N; Parrott, G

2017-01-01

Purpose: The technology evolution compels retail networks to introduce unique business models to retain customers and to gain a competitive advantage. Customer reviews available through social media need to be taken into account by retail networks to design a model with unique service operations and marketing approaches that will improve loyalty by adding value to customers. Furthermore, the relationship between customer satisfaction and customer spending behaviour is very weak and needs furt...

Mining e-cigarette adverse events in social media using Bi-LSTM recurrent neural network with word embedding representation.

Science.gov (United States)

Xie, Jiaheng; Liu, Xiao; Dajun Zeng, Daniel

2018-01-01

Recent years have seen increased worldwide popularity of e-cigarette use. However, the risks of e-cigarettes are underexamined. Most e-cigarette adverse event studies have achieved low detection rates due to limited subject sample sizes in the experiments and surveys. Social media provides a large data repository of consumers' e-cigarette feedback and experiences, which are useful for e-cigarette safety surveillance. However, it is difficult to automatically interpret the informal and nontechnical consumer vocabulary about e-cigarettes in social media. This issue hinders the use of social media content for e-cigarette safety surveillance. Recent developments in deep neural network methods have shown promise for named entity extraction from noisy text. Motivated by these observations, we aimed to design a deep neural network approach to extract e-cigarette safety information in social media. Our deep neural language model utilizes word embedding as the representation of text input and recognizes named entity types with the state-of-the-art Bidirectional Long Short-Term Memory (Bi-LSTM) Recurrent Neural Network. Our Bi-LSTM model achieved the best performance compared to 3 baseline models, with a precision of 94.10%, a recall of 91.80%, and an F-measure of 92.94%. We identified 1591 unique adverse events and 9930 unique e-cigarette components (ie, chemicals, flavors, and devices) from our research testbed. Although the conditional random field baseline model had slightly better precision than our approach, our Bi-LSTM model achieved much higher recall, resulting in the best F-measure. Our method can be generalized to extract medical concepts from social media for other medical applications. © The Author 2017. Published by Oxford University Press on behalf of the American Medical Informatics Association. All rights reserved. For Permissions, please email: journals.permissions@oup.com

Social Media, Traditional Media and Marketing Communication of Public Relations

DEFF Research Database (Denmark)

Khajeheian, Datis; Mirahmadi, Fereshteh

2015-01-01

Public relations are undertaking more important role in the marketing communication and advertising. The present paper reports a survey conducted in three Iranian banks’ public relations departments to understand how they use different media in their marketing communications and other related...... functions. A classification of public relations functions including fourteen functions in three categories has taken as research framework and by using a questionnaire, eight media have been asked to rank for each function, includes Television, Radio, Newspaper, Magazine, Classified Ads, Internet Websites......, Social media and finally Mobile and SMS ads. Findings show that traditional media still play a dominant role in media consumption of public relations, while new Web2.0 media consist of Mobile communications and Social networks, have never ranked better than fifth from eight. Some reasons have been argues...

Assessing Sentiment In Conflict Zones Through Social Media

Science.gov (United States)

2016-12-01

polling and social media data, utilizing over 1.4 million geo-referenced messages sent through the Twitter network from Yemen over the period from...a difficult test country. Compared to Western countries, Yemen has low levels of Internet access and social media users. The country is also beset...consisted of over 1.4 million tweets, observed in Yemen over the period October 2013 to January 2014. From our research we conclude that social media

Social Media and Health Education: What the Early Literature Says

Science.gov (United States)

Gorham, Robyn; Carter, Lorraine; Nowrouzi, Behdin; McLean, Natalie; Guimond, Melissa

2012-01-01

Social media allows for a wealth of social interactions. More recently, there is a growing use of social media for the purposes of health education. Using an adaptation of the Networked student model by Drexler (2010) as a conceptual model, this article conducts a literature review focusing on the use of social media for health education purposes.…

How Can Social Media Get Us in Trouble?

Science.gov (United States)

Langenfeld, Sean J; Batra, Rishi

2017-09-01

When utilized properly, social media offers several personal and professional benefits for the practicing surgeon, including peer networking, education, e-mentorship, marketing, recruitment, and patient outreach. However, unprofessional online behavior is common among surgeons, and this improper use of social media can be quite dangerous. This article reviews the dangers of social media and illustrates this with examples of unprofessional behavior and the associated consequences. It also provides recommendations for maintaining a professional and productive online persona. Surgeons must understand the various social media platforms and their target audience while upholding online professionalism at all times.

Reviewing social media use by clinicians.

Science.gov (United States)

von Muhlen, Marcio; Ohno-Machado, Lucila

2012-01-01

Adoption studies of social media use by clinicians were systematically reviewed, up to July 26th, 2011, to determine the extent of adoption and highlight trends in institutional responses. This search led to 370 articles, of which 50 were selected for review, including 15 adoption surveys. The definition of social media is evolving rapidly; the authors define it broadly to include social networks and group-curated reference sites such as Wikipedia. Facebook accounts are very common among health science students (64-96%) and less so for professional clinicians (13-47%). Adoption rates have increased sharply in the past 4 years. Wikipedia is widely used as a reference tool. Attempts at incorporating social media into clinical training have met with mixed success. Posting of unprofessional content and breaches of patient confidentiality, especially by students, are not uncommon and have prompted calls for social media guidelines.

The Importance of Social Media in Business Models on Internet

OpenAIRE

Nicodim Liliana; Negoi Eugen Remus; Tileaga Cosmin

2012-01-01

Social media is a term that reflects the rapid development of technology and the skills and knowledge users, a complex concept for which there is no universally accepted definition. The term defines generic, a set of online communication channels, social networks and transmission of information, including social networks, groups, forums, blogs and various content platforms that facilitate transmission and instant communication (Safko, L., The Social Media Bible, John Willey & Sons, New Jersey...

Effects of Social Media in the Tourism Industry of Batangas Province

Directory of Open Access Journals (Sweden)

Dr. Dexter R. Buted

2014-06-01

Full Text Available - Social Networking is a powerful medium to advertise good things about people and places. Therefore, it is now being used to promote the tourism industry through networking sites where people mostly communicate and meet new ventures. This study aimed to assess the effects of social media in tourism industry of Batangas province. Descriptive type of research was utilized in the study. Results showed that Facebook, Twitter, YouTube, Blogs and Websites were the social networking site frequently used by individuals and hospitality industry. Social media applications served as an avenue to disseminate the information faster especially for the tourism establishments with lesser cost. The main problem encountered in using social media is that, customers’ opinions, thoughts and expressions are not well presented that leads to bad impressions and unfair criticism. Action plan was proposed to address the problem encountered in using Social Media.

Adoption of Social Media for Public Relations by Museums

Directory of Open Access Journals (Sweden)

Bojana Suzić

2016-06-01

Full Text Available Conceptual evolution of the Internet and Web, substantiated through Web 2.0 and the emergence of online social networks, reinvented the way that enterprises interact with their customers. Museums, as cultural institutions with an important mission, are not unaffected by that change, however. In order to fulfil their duties and societal purpose successfully, they have to attract visitors’ attention and engage the public effectively in a highly competitive and saturated environment. The goal of this paper is to analyze and compare the social media presence of museums in two European capitals. It focuses on museums in Prague and Berlin, and considers their general Web presence and the dynamics of activities on Facebook. In order to understand the integrative social media approach of museums in both regions, we investigated additionally Twitter and Youtube presence among museums with a Facebook account. The study reveals a lower presence of Prague museums both on the Web and in the identified social media networks, in comparison to Berlin museums. Moreover, we conclude that the presence of both regional museums on social media networks is low, while the integration and simultaneous application of more networks at the same time are negligible, both for Prague and Berlin museums.

Using Social Media to Engage Students and Families

Science.gov (United States)

Nielsen, Lisa

2014-01-01

Using social media in education requires putting some building blocks for success in place. A strong foundation for successful use of social networking in education starts by securing parent/guardian and student agreements. Social networking provides a powerful platform for learning and connecting. Facebook is not just for sharing status updates…

Quantifying Network Dynamics and Information Flow Across Chinese Social Media During the African Ebola Outbreak.

Science.gov (United States)

Feng, Shihui; Hossain, Liaquat; Crawford, John W; Bossomaier, Terry

2018-02-01

Social media provides us with a new platform on which to explore how the public responds to disasters and, of particular importance, how they respond to the emergence of infectious diseases such as Ebola. Provided it is appropriately informed, social media offers a potentially powerful means of supporting both early detection and effective containment of communicable diseases, which is essential for improving disaster medicine and public health preparedness. The 2014 West African Ebola outbreak is a particularly relevant contemporary case study on account of the large number of annual arrivals from Africa, including Chinese employees engaged in projects in Africa. Weibo (Weibo Corp, Beijing, China) is China's most popular social media platform, with more than 2 billion users and over 300 million daily posts, and offers great opportunity to monitor early detection and promotion of public health awareness. We present a proof-of-concept study of a subset of Weibo posts during the outbreak demonstrating potential and identifying priorities for improving the efficacy and accuracy of information dissemination. We quantify the evolution of the social network topology within Weibo relating to the efficacy of information sharing. We show how relatively few nodes in the network can have a dominant influence over both the quality and quantity of the information shared. These findings make an important contribution to disaster medicine and public health preparedness from theoretical and methodological perspectives for dealing with epidemics. (Disaster Med Public Health Preparedness. 2018;12:26-37).

Chronic Media Worlds: Social Media and the Problem of Pain Communication on Tumblr

OpenAIRE

Gonzalez-Polledo, E.

2016-01-01

This paper explores dynamics of pain communication in the social media platform Tumblr. As a device of health communication, the Tumblr platform brings together a network of behaviors, technologies and media forms through which pain experience is reimaged through and against mainstream biomedical frameworks. The article develops an interpretative approach to analyze how, as social media platforms reorganize affective, emotional, physical and temporal frames of experience, communication about ...

Does Online Social Media Lead to Social Connection or Social Disconnection?

Science.gov (United States)

Twenge, Jean M.

2013-01-01

Today’s young generation (often called "Millennials," "GenY," or "Generation Me") are the first to grow up with the Internet and social networking websites. Have these experiences led to more and better social connections, or fewer and atrophied ones? Social media use may lead to online political action such as signing an e-mail petition but does…

Transformation of Traditional Marketing Communications in to Paradigms of Social Media Networking

OpenAIRE

Nair, T. R. Gopalakrishnan; Subramaniam, Kumarashvari

2012-01-01

Effective Communication for marketing is a vital field in business organizations, which is used to convey the details about their products and services to the market segments and subsequently to build long lasting customer relationships. This paper focuses on an emerging component of the integrated marketing communication, ie. social media networking, as it is increasingly becoming the trend. In 21st century, the marketing communication platforms show a tendency to shift towards innovative te...

Social media management and media environment

Directory of Open Access Journals (Sweden)

Šiđanin Iva

2012-01-01

Full Text Available The paper deals with the system of services that social media management can offer to a variety of users. As social media systems are emerging, social media management can strengthen teams in social media and help to manage numerous social channels and distribution of social information from one place. Social media management is a system of procedures that are used to manage the flow of information in the environment of social media. This involves connecting with social media like Facebook, Twitter, LinkedIn, Plaxo, Ecademy, YouTube and many others, then the aggregation and management of social data. Social media management services are analysed through various fields, such as managing multiple social media profiles, mail scheduling and filtering, reporting and analytics. Social media management enables managing personal business through social media, which contributes to a significant reduction in expenditures. The paper also discusses the importance of social media management in marketing activities and various forms of social promotion, which allow companies to easily reach their customers.

Sense-making for intelligence analysis on social media data

Science.gov (United States)

Pritzkau, Albert

2016-05-01

Social networks, in particular online social networks as a subset, enable the analysis of social relationships which are represented by interaction, collaboration, or other sorts of influence between people. Any set of people and their internal social relationships can be modelled as a general social graph. These relationships are formed by exchanging emails, making phone calls, or carrying out a range of other activities that build up the network. This paper presents an overview of current approaches to utilizing social media as a ubiquitous sensor network in the context of national and global security. Exploitation of social media is usually an interdisciplinary endeavour, in which the relevant technologies and methods are identified and linked in order ultimately demonstrate selected applications. Effective and efficient intelligence is usually accomplished in a combined human and computer effort. Indeed, the intelligence process heavily depends on combining a human's flexibility, creativity, and cognitive ability with the bandwidth and processing power of today's computers. To improve the usability and accuracy of the intelligence analysis we will have to rely on data-processing tools at the level of natural language. Especially the collection and transformation of unstructured data into actionable, structured data requires scalable computational algorithms ranging from Artificial Intelligence, via Machine Learning, to Natural Language Processing (NLP). To support intelligence analysis on social media data, social media analytics is concerned with developing and evaluating computational tools and frameworks to collect, monitor, analyze, summarize, and visualize social media data. Analytics methods are employed to extract of significant patterns that might not be obvious. As a result, different data representations rendering distinct aspects of content and interactions serve as a means to adapt the focus of the intelligence analysis to specific information

VIRTUAL SOCIAL NETWORKS AND THEIR UTILIZATION FOR PROMOTION

OpenAIRE

Robert Stefko; Peter Dorcak; Frantisek Pollak

2011-01-01

The article deals with current knowledge of social media with the focus on social networks. Social media offer great opportunities for businesses. However, in order to use these new business channels in the most effective way, businesses need relevant information. The main purpose of this article is to evaluate the state of utilization of social networks by businesses as well as home and foreign customers. The aim is also to point out on the importance of networking as a tool for acquiring an...

Small media, big network: alternative media and social movements on the internet

OpenAIRE

O'Donnell, Susan

2000-01-01

This thesis explores alternative media on the Internet by drawing on a range of theoretical literatures - particularly in the areas of the public sphere, social movements and globalisation. Parallel to this theoretical exploration, a significant body of published research is reviewed on Internet use by social movements and groups in global, national, and local contexts. From this review and analysis, an original conceptual framework for analysing alternative media on the Internet is developed...

Security risks:threats & rewards in social media

OpenAIRE

Punjabi, V. (Vikesh)

2015-01-01

Abstract In the last decade, without any doubt, social media i.e. social network platforms that are mainly created in order to interact with each other such as Facebook, Twitter, LinkedIn, Google +, Tumblr, Instagram, Flickr, Myspace, Blogs, YouTube, or any user generated content websites gained huge access in public daily life including individuals and organizations. These social network platforms, especially Facebook, Twi...

Pharmacy, social media, and health: Opportunity for impact.

Science.gov (United States)

Cain, Jeff; Romanelli, Frank; Fox, Brent

2010-01-01

To discuss opportunities and challenges for pharmacists' use of social media to affect health care. Not applicable. Evolutions in social media (e.g., Facebook, Twitter, YouTube) are beginning to alter the way society communicates. These new applications promote openness, user-generated content, social networking, and collaboration. The technologies, along with patient behaviors and desires, are stimulating a move toward more open and transparent access to health information. Although social media applications can reach large audiences, they offer message-tailoring capabilities that can effectively target specific populations. Another powerful aspect of social media is that they facilitate the organization of people and distribution of content-two necessary components of public health services. Although implementing health interventions via social media poses challenges, several examples exist that display the potential for pharmacists to use social media in health initiatives. Pharmacists have long played a role in educating patients on matters influencing health care. Social media offer several unique features that may be used to advance the role of pharmacy in health care initiatives. Public familiarity with social media, the economical nature of using social media, and the ability to disseminate information rapidly through social media make these new applications ideal for pharmacists wanting to provide innovative health care on both an individual and public level.

Social media: The next frontier for professional development in radiography

International Nuclear Information System (INIS)

Lawson, Celeste; Cowling, Cynthia

2015-01-01

Background: Radiographers are required to undertake professional development in order to maintain registration. Professional development activities can be passive and isolate the practitioner. Social media is an interactive, collaborative, instant form of communication, which potentially addresses these concerns. Objectives: To establish whether the inherent challenges of social media use reduce its feasibility as a platform for professional development in radiography. Methods: A systematic review was undertaken using the PRISMA Guidelines. Academic databases were searched using pre-defined search terms, limits and inclusion criteria. Results: Zero reviewable papers were identified in the field of radiography globally. The search was expanded to “healthcare” and 810 papers were identified. After inclusion criteria and limits were applied, 12 papers were reviewed. Conclusions: Professional development using social media includes higher education, collaboration and networking. Managed with consideration to the inherent risks, social media provides a new means of inclusive professional development. - Highlights: • Professional development in radiography can draw on the benefits of social media. • Benefits of the social media platform are education, collaboration and networking. • Social media can reduce geographic and professional isolation. • Practitioners can share case studies and contribute professional opinions

OSoMe: the IUNI observatory on social media

Directory of Open Access Journals (Sweden)

Clayton A. Davis

2016-10-01

Full Text Available The study of social phenomena is becoming increasingly reliant on big data from online social networks. Broad access to social media data, however, requires software development skills that not all researchers possess. Here we present the IUNI Observatory on Social Media, an open analytics platform designed to facilitate computational social science. The system leverages a historical, ongoing collection of over 70 billion public messages from Twitter. We illustrate a number of interactive open-source tools to retrieve, visualize, and analyze derived data from this collection. The Observatory, now available at osome.iuni.iu.edu, is the result of a large, six-year collaborative effort coordinated by the Indiana University Network Science Institute.

On the development of online cities and neighborhoods: an exploration of cumulative and segmentive network effects in social media

NARCIS (Netherlands)

Maris, I.; Huizinga, A; Bouman, W.; Tuunainen, V.K.; Rossi, M.; Nandhakumar, J.

2011-01-01

This paper outlines a research in progress set to study network effects in social media. The focus is on outlining the theoretical framework in which this study is embedded. The concepts of cumulative network effects and segmentive network effects are introduced to explain the processes by which

Role of social media and networking in volcanic crises and communication

Science.gov (United States)

Sennert, Sally K.; Klemetti, Erik W.; Bird, Deanne

2017-01-01

The growth of social media as a primary and often preferred news source has contributed to the rapid dissemination of information about volcanic eruptions and potential volcanic crises as an eruption begins. Information about volcanic activity comes from a variety of sources: news organisations, emergency management personnel, individuals (both public and official) and volcano monitoring agencies. Once posted, this information is easily shared, increasing the reach to a much broader population than the original audience. The onset and popularity of social media as a vehicle for eruption information dissemination has presented many benefits as well as challenges, and points towards a need for a more unified system for information. This includes volcano observatories using social media as an official channels to distribute activity statements, forecasts and predictions on social media, in addition to the archiving of images and data activity. This chapter looks at two examples of projects that collect / disseminate information regarding volcanic crises and eruptive activity utilizing social media sources. Based on those examples, recommendations are made to volcanic observatories in relation to the use of social media as a two-way communication tool. These recommendations include: using social media as a two-way dialogue to communicate and receive information directly from the public and other sources; stating that the social media account is from an official source; and, posting types of information that the public are seeking such as images, videos and figures.

Awareness and Use of Social Media in Advertising: The Case of ...

African Journals Online (AJOL)

Toshiba

examined social media sites, particularly Facebook, to ascertain how users in Port Harcourt, ... advertising as a form of communication through media about products, services or ideas paid ..... Editorial: Ethics, new media and social networks.

Use of social media and e-Government in disasters: 2016 Louisiana floods case study.

Science.gov (United States)

Bosch, Daniel

The case study analyzes the use of social media as a component of disaster response during and after the Louisiana Floods of August 2016. The study analyzes the survey responses of thirty social media users on a series of questions regarding social networks they regularly used during the flooding events, the extent to which users contacted government agencies via those networks, other uses of social media connected with the disaster, and whether social media served as a primary means of communication during cell carrier service interruptions. The results of this study show that there was a correlation between service disruption and increased use of social media as a means of communication. Additionally, the survey showed that social media networks have been utilized for a wide range of purposes during disasters, including locating family and loved ones, requesting help, disseminating information, and psychosocial interaction. Finally, a majority of respondents did not use social media to contact government agencies, and a number of respondents rated federal government engagement through social media as either dissatisfactory or were neutral on the question.

The web as platform: Data flows in social media

NARCIS (Netherlands)

Helmond, A.

2015-01-01

This dissertation looks into the history of Web 2.0 as "the web as platform" (O’Reilly 2004) and traces the transition of social network sites into social media platforms to examine how social media has transformed the web. In order to understand this process from an infrastructural perspective, I

Social Media and the Plastic Surgery Patient.

Science.gov (United States)

Sorice, Sarah C; Li, Alexander Y; Gilstrap, Jarom; Canales, Francisco L; Furnas, Heather J

2017-11-01

Many plastic surgeons use social media as a marketing tool to attract and retain patients, but information about how patients use social media and their preferred types of plastic surgery posts have been lacking. To investigate patients' preferred social media networks and the type of posts they wished to see, a cross-sectional study was conducted in a single aesthetic practice of two plastic surgeons by surveying 100 consecutive patients. The age of the patients averaged 44.4 years (range, 17 to 78 years). Facebook had the greatest patient use and engagement, with YouTube second in use, and Instagram second in number of engaged users. Over half used Pinterest, but with little daily engagement. Only one-fourth used Snapchat, but the percentage of users who were highly engaged was second only to Facebook. The least popular network was Twitter, with the fewest patient users and least engagement. Social media played a minor role compared with the practice's Web site in both influencing patients to choose the practice and providing information on the day of the appointment. Patients most wanted to see posts on a plastic surgeon's social media platform related to practice information, before-and-after photographs, and contests. Articles about plastic surgery held the least interest. Among five types of Web site content, patients expressed most interest in before-and-after photographs. This study is the first to articulate the plastic surgery patient perspective regarding social media. The findings aim to help plastic surgeons maximize their influence on their target audience.

Social Media Addition and Undergraduate Students' Self-Perception ...

African Journals Online (AJOL)

A questionnaire named “Social Media Utilisation, Addiction and Self-Perception Questionnaire” (r=0.77) was used for data collection. Seven research questions were answered in the study. Facebook (751 or 90.2%) and Twitter (646 or 77.6%) were the most commonly accessible social media networks while meeting with ...

Social Media Sites

Science.gov (United States)

Media Sites Site Registration Contact Us Search AF.mil: Home > AF Sites > Social Media Sites Social Media Welcome to the Air Force social media directory! The directory is a one-stop shop of official Air Force social media pages across various social media sites. Social media is all about

Impact of B2B Social Media on SMEs

OpenAIRE

Guarch Gallen, Sara

2012-01-01

Business-to-business marketers have begun to appreciate the value social networks -- specifically, the use of social media -- to nurture relationships with current customers and to reach one’s potential customers. This thesis examines the use of social media to capture the impact on supply-chain events and develop a context for those events. It also analyses the use of social media in the supply chain to build relationships among supply-chain participants. The small and medium scale enterp...

Social Media Integration In Secondary Education In Pakistan

Directory of Open Access Journals (Sweden)

Rida Ahmed

2016-06-01

Full Text Available This paper investigates the adequacy of social media implementation in the context of secondary education in Pakistan and highlights the importance and necessity of social media in secondary education. This research has helped in understanding the pros and cons of social media implementation in classrooms and also facilitated in analyzing whether social media helps in student learning, classroom performances, competencies and academic grow. The qualitative study paradigm was used for this research. Six phenomenological interviews were conducted from secondary school teachers.In the light of the derived results. It was concluded that social media was an essential tool that could be used to make classrooms more engaging and ethnically diverse. Results suggested that teachers spent time implementing social media in their classrooms for academic purposes and teachers used these forums for self-education and to interact with like-minded people. Social media can serve the most momentous purposes in education system as today’s digitalized world is all about the Internet and technology, and hence it becomes compulsory for the educationist to understand the importance social networking

Social media as marketing tool for SMEs: opportunities and challenges

OpenAIRE

Blerta Rugova; Burim Prenaj

2016-01-01

Social media is a phenomenon that has transformed the interaction and communication of individuals throughout the world. Especially, social networking websites are very popular and have become daily practice in a lot of people’s lives. These sites have made significant impact on the individual’s life. However, social media is not only a communication tool for amusement, but it is also an important part of marketing strategies in business life. There is a constant rise in social networking and...

Prevalence of internet and social media usage in orthopedic surgery.

Science.gov (United States)

Curry, Emily; Li, Xinning; Nguyen, Joseph; Matzkin, Elizabeth

2014-08-08

Prior studies in other specialties have shown that social networking and Internet usage has become an increasingly important means of patient communication and referral. The purpose of this study is to evaluate the prevalence of Internet or social media usage in new patients referred to a major academic orthopedics center and to identify new avenues to optimize patient recruitment and communication. New patients were surveyed (n=752) between December 2012 to January 2013 in a major academic orthopaedic center to complete a 15-item questionnaire including social media and Internet usage information. Data was collected for all orthopaedic sub-specialties and statistical analysis was performed. Fifty percent of patients use social networking sites, such as Facebook. Sports medicine patients tend to be higher social networking users (35.9%) relative to other services (9.8-17.9%) and was statistically higher when compared to the joints/tumor service (Psocial media. Patients that travelled between 120 to 180 miles from the hospital for their visits were significantly more likely to be social media users, as were patients that did research on their condition prior to their new patient appointment. We conclude that orthopedic patients who use social media/Internet are more likely to be younger, researched their condition prior to their appointment and undergo a longer average day's travel (120-180 miles) to see a physician. In an increasingly competitive market, surgeons with younger patient populations will need to utilize social networking and the Internet to capture new patient referrals.

FIR: An Effective Scheme for Extracting Useful Metadata from Social Media.

Science.gov (United States)

Chen, Long-Sheng; Lin, Zue-Cheng; Chang, Jing-Rong

2015-11-01

Recently, the use of social media for health information exchange is expanding among patients, physicians, and other health care professionals. In medical areas, social media allows non-experts to access, interpret, and generate medical information for their own care and the care of others. Researchers paid much attention on social media in medical educations, patient-pharmacist communications, adverse drug reactions detection, impacts of social media on medicine and healthcare, and so on. However, relatively few papers discuss how to extract useful knowledge from a huge amount of textual comments in social media effectively. Therefore, this study aims to propose a Fuzzy adaptive resonance theory network based Information Retrieval (FIR) scheme by combining Fuzzy adaptive resonance theory (ART) network, Latent Semantic Indexing (LSI), and association rules (AR) discovery to extract knowledge from social media. In our FIR scheme, Fuzzy ART network firstly has been employed to segment comments. Next, for each customer segment, we use LSI technique to retrieve important keywords. Then, in order to make the extracted keywords understandable, association rules mining is presented to organize these extracted keywords to build metadata. These extracted useful voices of customers will be transformed into design needs by using Quality Function Deployment (QFD) for further decision making. Unlike conventional information retrieval techniques which acquire too many keywords to get key points, our FIR scheme can extract understandable metadata from social media.

Pinterest or Thinterest?: Social Comparison and Body Image on Social Media

Directory of Open Access Journals (Sweden)

Jennifer Lewallen

2016-03-01

Full Text Available Social media have become increasingly popular mechanisms for communication. Past research suggests a link between using social media, upward social comparison, and negative affect. This online experiment of US women ( N  = 118 takes a media psychology approach to understanding how fitness images on the social networking website Pinterest contribute to social comparison as well as intentions to engage in extreme weight-loss behaviors. Findings suggest that individuals who follow more fitness boards on Pinterest are more likely to report intentions to engage in extreme weight-loss behaviors. Additionally, endorsement of an ideal female body type was positively related to both social comparison and intentions to engage in extreme weight-loss behaviors. Findings are discussed in light of social comparison theory, and suggestions are made are made for future experimental work.

Social Media and HIV: A Systematic Review of Uses of Social Media in HIV Communication.

Science.gov (United States)

Taggart, Tamara; Grewe, Mary Elisabeth; Conserve, Donaldson F; Gliwa, Catherine; Roman Isler, Malika

2015-11-02

Social media, including mobile technologies and social networking sites, are being used increasingly as part of human immunodeficiency virus (HIV) prevention and treatment efforts. As an important avenue for communication about HIV, social media use may continue to increase and become more widespread. The objective of this paper is to present a comprehensive systematic review of the current published literature on the design, users, benefits, and limitations of using social media to communicate about HIV prevention and treatment. This review paper used a systematic approach to survey all literature published before February 2014 using 7 electronic databases and a manual search. The inclusion criteria were (1) primary focus on communication/interaction about HIV/acquired immunodeficiency syndrome (AIDS), (2) discusses the use of social media to facilitate communication, (3) communication on the social media platform is between individuals or a group of individuals rather than the use of preset, automated responses from a platform, (4) published before February 19, 2014, and (5) all study designs. The search identified 35 original research studies. Thirty studies had low or unclear risk of at least one of the bias items in the methodological quality assessment. Among the 8 social media platform types described, short message service text messaging was most commonly used. Platforms served multiple purposes including disseminating health information, conducting health promotion, sharing experiences, providing social support, and promoting medication adherence. Social media users were diverse in geographic location and race/ethnicity; studies commonly reported users aged 18-40 years and users with lower income. Although most studies did not specify whether use was anonymous, studies reported the importance of anonymity in social media use to communicate about HIV largely due to the stigma associated with HIV. The ability to share and receive information about HIV was

Social Media and HIV: A Systematic Review of Uses of Social Media in HIV Communication

Science.gov (United States)

Grewe, Mary Elisabeth; Conserve, Donaldson F; Gliwa, Catherine; Roman Isler, Malika

2015-01-01

Background Social media, including mobile technologies and social networking sites, are being used increasingly as part of human immunodeficiency virus (HIV) prevention and treatment efforts. As an important avenue for communication about HIV, social media use may continue to increase and become more widespread. Objective The objective of this paper is to present a comprehensive systematic review of the current published literature on the design, users, benefits, and limitations of using social media to communicate about HIV prevention and treatment. Methods This review paper used a systematic approach to survey all literature published before February 2014 using 7 electronic databases and a manual search. The inclusion criteria were (1) primary focus on communication/interaction about HIV/acquired immunodeficiency syndrome (AIDS), (2) discusses the use of social media to facilitate communication, (3) communication on the social media platform is between individuals or a group of individuals rather than the use of preset, automated responses from a platform, (4) published before February 19, 2014, and (5) all study designs. Results The search identified 35 original research studies. Thirty studies had low or unclear risk of at least one of the bias items in the methodological quality assessment. Among the 8 social media platform types described, short message service text messaging was most commonly used. Platforms served multiple purposes including disseminating health information, conducting health promotion, sharing experiences, providing social support, and promoting medication adherence. Social media users were diverse in geographic location and race/ethnicity; studies commonly reported users aged 18-40 years and users with lower income. Although most studies did not specify whether use was anonymous, studies reported the importance of anonymity in social media use to communicate about HIV largely due to the stigma associated with HIV. The ability to share and

Experiences of Facebook among media students in northern Sweden:living in a social media culture

OpenAIRE

Juntti-Henriksson, Ann-Kristin

2013-01-01

University students enrolled on the “Media and communication program” in northern Sweden have been interviewed regarding their use of social media. By examining the resulting narratives through approaching poststructuralism, the study put emphasis on how the media students think and feel about their use of Facebook. Media students are heavy Facebook users who spend many hours on the social network. As future professional workers in the media industry they have a multidimensional interest in s...

Retrieving quantifiable social media data from human sensor networks for disaster modeling and crisis mapping

Science.gov (United States)

Aulov, Oleg

This dissertation presents a novel approach that utilizes quantifiable social media data as a human aware, near real-time observing system, coupled with geophysical predictive models for improved response to disasters and extreme events. It shows that social media data has the potential to significantly improve disaster management beyond informing the public, and emphasizes the importance of different roles that social media can play in management, monitoring, modeling and mitigation of natural and human-caused extreme disasters. In the proposed approach Social Media users are viewed as "human sensors" that are "deployed" in the field, and their posts are considered to be "sensor observations", thus different social media outlets all together form a Human Sensor Network. We utilized the "human sensor" observations, as boundary value forcings, to show improved geophysical model forecasts of extreme disaster events when combined with other scientific data such as satellite observations and sensor measurements. Several recent extreme disasters are presented as use case scenarios. In the case of the Deepwater Horizon oil spill disaster of 2010 that devastated the Gulf of Mexico, the research demonstrates how social media data from Flickr can be used as a boundary forcing condition of GNOME oil spill plume forecast model, and results in an order of magnitude forecast improvement. In the case of Hurricane Sandy NY/NJ landfall impact of 2012, we demonstrate how the model forecasts, when combined with social media data in a single framework, can be used for near real-time forecast validation, damage assessment and disaster management. Owing to inherent uncertainties in the weather forecasts, the NOAA operational surge model only forecasts the worst-case scenario for flooding from any given hurricane. Geolocated and time-stamped Instagram photos and tweets allow near real-time assessment of the surge levels at different locations, which can validate model forecasts, give

SOCIAL MEDIA AND CLASSROOM ENGAGEMENT: STUDENTS’ PERCEPTION

OpenAIRE

Malissa Maria Mahmud; Chandra Reka Ramachandiran; Othman Ismail

2016-01-01

Over the course of the last 15 years or so, social media have shown many facets—from connecting people on a global-scale, to penetrating aspects of lives which otherwise might have remained private or limited to a small audience. In the realm of education, social media have also begun to infiltrate the academic world by influencing and shaping students’ perceptions and influencing learning engagement. With millions of students and teachers simultaneously active on social networks, it is signi...

Online Social Media in Crisis Events

Science.gov (United States)

Palen, Leysia

2008-01-01

As social media--which includes blogs, social networking environments, person-to-person and broadcast messaging, and other Web 2.0 applications--becomes more pervasive, their use has significant implications for emergency management practice and policy. Information and communication technology (ICT) enables people--disaster survivors, curious…

Social Media Guidelines and the News Paradigm

DEFF Research Database (Denmark)

Blumell, Lindsey; Hellmueller, Lea; Etter, Michael

Social network use continues to increase in the majority of regions around the world, with a global increase of 17.6% in 2012, and another projected 12.6% in 2014 (digital.org, 2014). Social media have also been incorporated into daily routines of American journalists, with 53.8% reporting...... that they use microblogs like Twitter on a regular basis to both gather and disseminate information (Willnat & Weaver, 2014). The aim of this study is to investigate how social media, more specifically, social media guidelines, implemented at the organizational level intercede with journalism practices...... and if these guidelines challenge the news paradigm. While using social media have been a “loop-hole” of sorts to disseminating political information in countries that have strong censorship (the Arab Spring being a premiere example, Eltantawy & Wiest, 2011; Lotan, Graeff, Ananny, Gaffney, & Pearce, 2011), journalists...

Using social media to enhance career development opportunities for health promotion professionals.

Science.gov (United States)

Roman, Leah A

2014-07-01

For health promotion professionals, social media offers many ways to engage with a broader range of colleagues; participate in professional development events; promote expertise, products, or services; and learn about career-enhancing opportunities such as funding and fellowships. Previous work has recommended "building networking into what you are already doing." This article provides updated and new social media resources, as well as practical examples and strategies to promote effective use of social media. Social media offers health promotion professionals cost-effective opportunities to enhance their career by building communities of practice, participating in professional development events, and enriching classroom learning. Developing the skills necessary to use social media for networking is important in the public health workforce, especially as social media is increasingly used in academic and practice settings. © 2014 Society for Public Health Education.

Social media and everyday language use among Copenhagen youth

DEFF Research Database (Denmark)

Stæhr, Andreas

carried out online ethnography by following the adolescents’ activities on Facebook. In the dissertation I pursue the topics of social media and sociolinguistic normativity and social media, semiotic resources and popular culture. Regarding the first thematic direction I find that social network sites......The dissertation concerns the role of social media in young peoples’ everyday lives and it addresses how social media can be approached from a sociolinguistic and ethnographic perspective. My research is driven by an interest in how the complexity and mobility of linguistic and social resources...... are not free or unregulated orthographic spaces as depicted in public discourses on youth and social media, that linguistic and social normativity is polycentrically organized and that spoken and written discourse should not be separated in accounts of enregisterment in contemporary societies. Regarding...

Social Media in School Emergency Management: Using New Media Technology to Improve Emergency Management Communications

Science.gov (United States)

Stephens, Kim

2011-01-01

Social Media is the use of social networking sites, messaging sites, texting, and other web-based or mobile technologies to support social interaction. Facebook is by far the most widely used social networking site. Twitter is by far the most widely used messaging site. The goals of this presentation are: (1) To provide an understanding of the…

Health and social media: perfect storm of information.

Science.gov (United States)

Fernández-Luque, Luis; Bau, Teresa

2015-04-01

The use of Internet in the health domain is becoming a major worldwide trend. Millions of citizens are searching online health information and also publishing content about their health. Patients are engaging with other patients in online communities using different types of social media. The boundaries between mobile health, social media, wearable, games, and big data are becoming blurrier due the integration of all those technologies. In this paper we provide an overview of the major research challenges with the area of health social media. We use several study cases to exemplify the current trends and highlight future research challenges. Internet is exploding and is being used for health purposes by a great deal of the population. Social networks have a powerful influence in health decisions. Given the lack of knowledge on the use of health social media, there is a need for complex multidisciplinary research to help us understand how to use social networks in favour of public health. A bigger understanding of social media will give health authorities new tools to help decision-making at global, national, local, and corporate level. There is an unprecedented amount of data that can be used in public health due the potential combination of data acquired from mobile phones, Electronic Health Records, social media, and other sources. To identify meaningful information from those data sources it is not trial. Moreover, new analytics tools will need to be developed to analyse those sources of data in a way that it can benefit healthcare professionals and authorities.

Understanding Social Media Entrepreneurship to promote innovation within SMEs

OpenAIRE

Beckinsale, M. J. J.; Romano, S.

2017-01-01

TOPIC Social media has transformed the delivery, structure and availability of information, putting the once capital-intensive role of broadcasting (Simmons et al., 2011) within the reach of individuals. New interactions are generated by social media technologies (Hanse et al., 2010); connectivity is enhanced by human networks (Hwang and Kim, 2015). Blackshaw & Nazaro (2006, cited in Xiang and Gretzel 2010) define Social Media as Internet-based applications that carry consumer-generated co...

Global Social Media Directory: A Resource Guide

Energy Technology Data Exchange (ETDEWEB)

Noonan, Christine F.; Piatt, Andrew W.

2014-10-23

The Global Social Media Directory is a resource guide providing information on social networking services around the globe. This information changes rapidly, therefore, this document will be updated on a regular basis and as funding permits.

The Use of Social Media Supporting Studying

Directory of Open Access Journals (Sweden)

Sebastian Kot

2017-06-01

Full Text Available This paper aims to identify the degree to which social media influence or support the learning process among students. The research was complex, involving three international panels, comprising students from Poland, China and Romania. Although intercultural differences between the three countries are evident, the attitudes and perceptions of the usefulness of social media in learning activities tend to be homogeneous, revealing not just the extensive use of this worldwide phenomenon amongst young people, but also its significance. Social media have impacted greatly on the way people relate, both positively and negatively. This research focuses on the analysis of the use of social networking in the process of training and self-training in youth education.

A Network-Aware Approach for Searching As-You-Type in Social Media

OpenAIRE

Lagrée , Paul; Cautis , Bogdan; Vahabi , Hossein

2015-01-01

International audience; We present in this paper a novel approach for as-you-type top-k keyword search over social media. We adopt a natural "network-aware" interpretation for information relevance, by which information produced by users who are closer to the seeker is considered more relevant. In practice, this query model poses new challenges for effectiveness and efficiency in online search, even when a complete query is given as input in one keystroke. This is mainly because it requires a...

Content-Based Covert Group Detection in Social Networks

Science.gov (United States)

2017-09-06

The students took courses in natural language processing, data mining in various multi-media data sets, text retrieval, text summarization and... mining in social media including: we performed work, on (a) diffusion in social networks, (b) influence maximization in signed social networks, (c...Learning, Information Retrieval, Data Mining and Database. There are 8,293 messages. Our method outperformed state of the art methods based on content

Role of Social Media and Networking in Volcanic Crises and Communication

Science.gov (United States)

Sennert, S.; Klemetti, E. W.; Bird, D. K.

2016-12-01

The growth of social media as a primary and often preferred news source has led to the rapid dissemination of information about volcanic eruptions and potential volcanic crises as they begin, evolve, and end. This information comes from a variety of sources: news organisations, emergency management personnel, individuals (both members of the public and official representatives), and volcano monitoring agencies. Once posted, this information is easily shared, increasing the reach to a much broader population than more traditional forms of media, such as radio and newspapers. The onset and popularity of social media as a vehicle for dissemination of eruption information points toward the need to systematically incorporate social media into the official channels that volcano observatories use to distribute activity statements, forecasts, and images. We explore two examples of projects that collect/disseminate information regarding volcanic crises and eruptive activity via social media sources; the Smithsonian/USGS Weekly Volcanic Activity Report (WVAR), which summarizes new and on-going volcanic activity globally and on a weekly basis, and Eruptions, a blog that discusses eruptions as well as other volcanic topics. Based on these experiences, recommendations are made to volcanic observatories in relation to the use of social media as a communication tool. These recommendations include: using social media as a two-way dialogue to communicate and receive information directly from the public and other sources; stating that the social media account is from an official source; and posting types of information that users want to see such as images, videos, and figures.

Advocacy Communication and Social Identity: An Exploration of Social Media Outreach.

Science.gov (United States)

Ciszek, Erica L

2017-01-01

Increasingly, advocacy organizations employ social networking sites as inexpensive and often effective ways to disseminate outreach messages. For groups working to reach lesbian, gay, bisexual, transgender, and queer (LGBTQ) youth, social media provide key platforms for connecting with target audiences. Although these young people increasingly utilize social media, little is known about how digital advocacy campaigns influence their sexual identity formation. This article applies concepts of social identity to examine how LGBTQ youth understand advocacy campaigns, how they perceive LGBTQ as a social category presented in campaigns, and what values they assign to LGBTQ group membership.

Social media use in the United States: implications for health communication.

Science.gov (United States)

Chou, Wen-ying Sylvia; Hunt, Yvonne M; Beckjord, Ellen Burke; Moser, Richard P; Hesse, Bradford W

2009-11-27

Given the rapid changes in the communication landscape brought about by participative Internet use and social media, it is important to develop a better understanding of these technologies and their impact on health communication. The first step in this effort is to identify the characteristics of current social media users. Up-to-date reporting of current social media use will help monitor the growth of social media and inform health promotion/communication efforts aiming to effectively utilize social media. The purpose of the study is to identify the sociodemographic and health-related factors associated with current adult social media users in the United States. Data came from the 2007 iteration of the Health Information National Trends Study (HINTS, N = 7674). HINTS is a nationally representative cross-sectional survey on health-related communication trends and practices. Survey respondents who reported having accessed the Internet (N = 5078) were asked whether, over the past year, they had (1) participated in an online support group, (2) written in a blog, (3) visited a social networking site. Bivariate and multivariate logistic regression analyses were conducted to identify predictors of each type of social media use. Approximately 69% of US adults reported having access to the Internet in 2007. Among Internet users, 5% participated in an online support group, 7% reported blogging, and 23% used a social networking site. Multivariate analysis found that younger age was the only significant predictor of blogging and social networking site participation; a statistically significant linear relationship was observed, with younger categories reporting more frequent use. Younger age, poorer subjective health, and a personal cancer experience predicted support group participation. In general, social media are penetrating the US population independent of education, race/ethnicity, or health care access. Recent growth of social media is not uniformly distributed across

Social Media as Avenue for Personal Learning for Educators: Personal Learning Networks Encourage Application of Knowledge and Skills

Science.gov (United States)

Eller, Linda S.

2012-01-01

Social media sites furnish an online space for a community of practice to create relationships and trust, collaboration and connections, and a personal learning environment. Social networking sites, both public and private, have common elements: member profiles, groups, discussions, and forums. A community of practice brings participants together…

Participation in Social Media: Studying Explicit and Implicit Forms of Participation in Communicative Social Networks

Directory of Open Access Journals (Sweden)

Mikko Villi

2016-10-01

Full Text Available The diverse forms of participation in social media raise many methodological and ethical issues that should be acknowledged in research. In this paper, participation in social media is studied by utilising the framework of explicit and implicit participation. The focus is on the communicative and communal aspects of social media. The aim of the paper is to promote the reconsideration of what constitutes participation when online users create connections rather than content. The underlying argument is that research on social media and the development of methods should concentrate more on implicit forms of participation.

Social Media Influencing C2 in Underdeveloped and Degraded Operational Environments

Science.gov (United States)

2013-06-01

soldiers standing guard at the Tomb of the Unknown Soldier, a picture of a giant wave slamming into 18 th ICCRTS Paper ID: 103 | Social Media...efforts. Network monitoring site BGPmon found that 88 percent of Egyptian networks had become unreachable, with many Egyptian internet service providers...upheaval [69]. The Egyptian society was able to participate in social media because of the reach of the relevant media. In Egypt, youngsters had access to

Elementary Preservice Teachers' Descriptions of Their Use of Social Media

Science.gov (United States)

Eley, Ela Kaye

2012-01-01

The use of social networks and other forms of social media have grown exponentially in America over the span of a few years. Using social media can help to promote communication, collaboration, and creativity--all skills that are highly valued in the 21st Century. Since today's children and teens are already avid users of social media in…

Fostering interpersonal trust on social media: physicians' perspectives and experiences.

Science.gov (United States)

Panahi, Sirous; Watson, Jason; Partridge, Helen

2016-02-01

The problem of developing and sustaining mutual trust is one of the main barriers to knowledge sharing on social media platforms such as blogs, wikis, micro-blogs and social networking websites. While many studies argue that mutual trust is necessary for online communication and knowledge sharing, few have actually explored and demonstrated how physicians can establish and sustain trusted relationships on social media. To identify approaches through which physicians establish interpersonal trust on social media. Twenty-four physicians, who were active users of social media, were interviewed using a semi-structured approach between 2013 and 2014. Snowball sampling was employed for participant recruitment. The data were analysed using a thematic analysis approach. Physicians trust their peers on social media in a slightly different way than in face-to-face communication. The study found that the majority of participants established trust on social media mainly through previous personal interaction, authenticity and relevancy of voice, professional standing, consistency of communication, peer recommendation, and non-anonymous and moderated sites. Healthcare professionals need to approach social media carefully when using it for knowledge sharing, networking and developing trusted relations with like-minded peers. Published by the BMJ Publishing Group Limited. For permission to use (where not already granted under a licence) please go to http://www.bmj.com/company/products-services/rights-and-licensing/

Innovative patient care practices using social media.

Science.gov (United States)

Mattingly, T Joseph

2015-01-01

To characterize the literature on social media applications used to deliver patient care. A search of the literature was conducted on June 11, 2014, using PubMed, MEDLINE, CINAHL, and Communication Abstracts databases for clinical studies between 2004 and 2014. A combination of the search terms "social media" or "Web 2.0" or "online social networking" or "Facebook" or "Twitter" AND "patient care" or "health care" was used. In addition, 42 additional abstracts were retrieved from www.patientslikeme.com for review. Only published, peer-reviewed journal articles were considered and only publications in English were included. The abstracts from this search were reviewed for relevance to Web-based social media platforms being used in patient care activities. A total of 35 articles were included in the review. A majority of the studies published on social media and patient care used cross-sectional designs and were conducted in the United States. Multiple social media applications were studied, but Facebook was the predominant social media tool found. Patient care opportunities for various diseases with social media have been studied. Recurring themes included overcoming barriers, engaging and empowering patients, enhancing research, providing information for health promotion, scratching the surface, and potential pitfalls. Social media have the potential to help patients and practitioners overcome multiple barriers in the delivery of health care. Maintaining patient privacy, security of information shared in the platform, and integrity of information shared are all concerns when using this type of Web application.

Researchgate Projects: Unregulated Academic Social Media

Directory of Open Access Journals (Sweden)

Teixeira da Silva Jaime A.

2017-08-01

Full Text Available ResearchGate (RG is one of the most popular academic social media platforms currently available to scientists. Allowing scientists, researchers and academics (SRAs to network through the creation of a free account. RG provides a virtually unlimited ability for SRAs to share research, contact each other through an integrated platform and share ideas. In recent times, projects have been increasing in scope and visibility, fortifying the RG network status. This paper examines some of the project-related features at RG and points out, within a wider examination of RG and other SRA-oriented academic social media platforms, the existing benefits and risks. The results of this work will allow SRAs to manage and invest their time in a better way.

Los nuevos medios de comunicación social: las redes sociales / The new media for Social Communication: the social networking

Directory of Open Access Journals (Sweden)

Antonio Pantoja Chaves

2011-09-01

Full Text Available Resumen: En el intercambio de testigo que están realizando los medios de comunicación tradicionales y las redes sociales no sólo se está produciendo una simple sustitución, ni tan siquiera una transmutuación como comúnmente se está queriendo entender. Como en todo proceso, están surgiendo nuevas propiedades que en el ámbito de la comunicación se relacionan con principios como la deslocalización, la imprevisión, la inmediatez o la interacción. Unas cualidades sobre las que reflexionaremos en el siguiente artículo, con la intención de adecuar su definición en el entorno de los nuevos medios de comunicación social.Abstract: In the exchange of witness being done by traditional media and social networking is not only producing a simple substitution, not even one as commonly transmutuación is trying to understand. As in any process, properties that are emerging in the field of communication principles as they relate to relocation, unpredictability, immediacy or interaction. Qualities on which we reflect in the following article, with the intention to adapt its definition in the setting of new media.

Influence of social Media use on individuals’ stress and efficiency

NARCIS (Netherlands)

Constantinides, Efthymios; Dinkelbach, Hanna; de Vries, Sjoerd A.

2017-01-01

Usage motivations for social networking sites range from maintaining relationships to expanding social networks. Nevertheless, the increasing Social Media use has also brought disadvantages. It leads to negative psychological effects by the fear of missing out, and fulfilling needs as gossiping and

The Influence of Social Media on the Enterprise Marketing%The Influence of Social Media on the Enterprise Marketing

Institute of Scientific and Technical Information of China (English)

陆虹辰

2017-01-01

The starting point of social media derives from social networking, which is the most popular way to communication is E-mail. The essence of the Internet is the connection of computers. The E-mail address of the remote mail transfer problem, yet it is also a widespread Internet application, and it is also the starting point of social networking. BBS is another one big step, theoretically achieves to publish information to the group and all the people can take part in it.

Role of Social Media and the Internet in Education.

Science.gov (United States)

Vervaart, Peter

2012-07-01

Since the advent of the Internet, and in particular the development of the interactive version of the web, Web 2.0, use of Social Media has developed into a major strategy for businesses and organizations such as the IFCC to use for the purposes of Public Relations and Education. The early Internet 'Web 1.0' was a largely static environment which did not allow interaction between organizations and their customers and/or members and as such was mainly used as an information repository rather than a dynamic environment for the exchange of ideas and active marketing and education. Since the development of Web 2.0 we have seen a massive increase in web based traffic which could be loosely called 'social networking' which initially was mainly networking between individuals but more recently has developed into a major marketing resource allowing networking between organizations and individuals on the web. It follows then that by developing a Social Media presence on platforms such as Facebook, LinkedIn, Twitter and other social media sites organizations can use this networking for the purposes of marketing, public relations, and in the case of IFCC, education of members and other interested individuals across the globe.

The Nature Terrorism Reports on Social Networks

Directory of Open Access Journals (Sweden)

James Okolie-Osemene

2015-12-01

Full Text Available As new tools of communication, an in-depth study of social networking in the era of global terrorism is attempted in this article. This emerging tradition of information sharing is driven by social media technology which has greatly revolutionalised communication in all sectors. The article explored the information sharing relevance of new technologies in the age of terrorism and counterterrorism. It focused on how social networks are increasingly utilised by different groups. In terms of methodology, the study extracted and utilised positive, negative and neutral posts, updates, tweets and reports on social networks through different individual and organisational media accounts and blogs, and analysed the data qualitatively. Findings show that despite being used by extremist groups in promoting their political agenda, social networks are also useful in promoting positive perceptions that society has about Muslims in the era of terrorism, emphasising that Muslims are not terrorists. Through the instrumentality of social media, users are able to map the trends of terrorism and responses from stakeholders in government and security sector in curbing the menace. Given their capacity to reach a wider audience, breaking cultural and religious barriers, social networks serve as early warning signs and make it possible for people to share new ideas on possible ways of curbing the proliferation of terrorist organisations.

CSR communication through online social media

Directory of Open Access Journals (Sweden)

Araceli Castelló-Martínez, Ph.D.

2012-01-01

Full Text Available Online social networks such as Facebook and Twitter have become essential channels in business strategies. Corporate Social Responsibility communication faces new challenges in these spaces of the Web 2.0, where companies can interact with users, generate a brand community, increase their visibility, and strengthen their position in the market. This research study aims to analyse the way companies use the major online social media to communicate their Corporate Social Responsibility programmes. The methodology involves the examination of the presence in online social platforms and the online corporate reputation of ten companies/brands. The results show that companies use these spaces as channels for business and advertising communication, but not so much for Corporate Social Responsibility communication, despite these social media offer many possibilities for interaction and dialogue.

Australian health professions student use of social media.

Science.gov (United States)

Usher, Kim; Woods, Cindy; Casellac, Evan; Glass, Nel; Wilson, Rhonda; Mayner, Lidia; Jackson, Debra; Brown, Janie; Duffy, Elaine; Mather, Carey; Cummings, Elizabeth; Irwin, Pauletta

2014-01-01

Increased bandwidth, broadband network availability and improved functionality have enhanced the accessibility and attractiveness of social media. The use of the Internet by higher education students has markedly increased. Social media are already used widely across the health sector but little is currently known of the use of social media by health profession students in Australia. A cross-sectional study was undertaken to explore health profession students' use of social media and their media preferences for sourcing information. An electronic survey was made available to health profession students at ten participating universities across most Australian states and territories. Respondents were 637 first year students and 451 final year students. The results for first and final year health profession students indicate that online media is the preferred source of information with only 20% of students nominating traditional peer-reviewed journals as a preferred information source. In addition, the results indicate that Facebook usage was high among all students while use of other types of social media such as Twitter remains comparatively low. As health profession students engage regularly with social media, and this use is likely to grow rather than diminish, educational institutions are challenged to consider the use of social media as a validated platform for learning and teaching.

How Organizations Adapt Social Media Capabilities as a Competitive Advantage

Science.gov (United States)

Bornhofen, Robert J.

2012-01-01

This paper is a systematic review of scholarly studies that examines how organizations enhance their ability to generate value through social media. It explores why some organizations are able to adopt and benefit from social media while others cannot. Specifically, it examines: (i) how "people" and social networks are essential to…

The social dimension of modern media space and its content

Directory of Open Access Journals (Sweden)

V L Mouzykant

2014-12-01

Full Text Available The article describes the nature of the relationships between subjects of the modern media space as a part of an open social system. The authors analyze the consequences of growth of media consumption, the Internet influence on the behavior of Russians and methods to measure the emerging media space and social networks.

On the Design of Social Media for Learning

Directory of Open Access Journals (Sweden)

Jon Dron

2014-08-01

Full Text Available This paper presents two conceptual models that we have developed for understanding ways that social media can support learning. One model relates to the “social” aspect of social media, describing the different ways that people can learn with and from each other, in one or more of three social forms: groups, networks and sets. The other model relates to the ‘media’ side of social media, describing how technologies are constructed and the roles that people play in creating and enacting them, treating them in terms of softness and hardness. The two models are complementary: neither provides a complete picture but, in combination, they help to explain how and why different uses of social media may succeed or fail and, as importantly, are intended to help us design learning activities that make most effective use of the technologies. We offer some suggestions as to how media used to support different social forms can be softened and hardened for different kinds of learning applications.

The Use of Social Media in SMEs: A Case Study for Burdur, Turkey

Directory of Open Access Journals (Sweden)

Adnan Kalkan

2017-10-01

Full Text Available In today’s business world, social media tools (i.e. facebook, twitter, Linkedin, etc. begin to play an important role in reaching and communicating with customers for businesses. However, the importance of using social media can’t be still understood by SMEs so far. Businesses use different social media tools in various purposes in their life. In this research we aim to investigate the ideas of SMEs about social media and their aims of using social media tools. Data were collected from SMEs operating in Burdur by simple random sampling. The data obtained from the 84 questionnaires was entered to computer and statistical analysis was carried out by using SPSS 20 statistical program. In this study, reliability analysis was used firstly. Then, some descriptive analyses were carried out about using social media for SMEs. Finally, a frequency table regarding the social media usage in SMEs was given. As a result, it was seen that 82.1% of SMEs participating in this study have a social network page. Secondly, SMEs are using facebook social media network mostly. In addition, SMEs have expressed that they attend all statements involved in the use of social media scale.

The use of social media in healthcare: organizational, clinical, and patient perspectives.

Science.gov (United States)

Househ, Mowafa

2013-01-01

The purpose of this review paper is to explore the impacts of social media on healthcare organizations, clinicians, and patients. This study found that healthcare organizations, clinicians and patients can benefit from the use of social media. For healthcare organizations, social media can be used primarily for community engagement activities such as fundraising, customer service and support, the provision of news and information, patient education, and advertising new services. The study also found that the most widely used social media venues for physicians were online communities where physicians can read news articles, listen to experts, research new medical developments, network, and communicate with colleagues regarding patient issues. Patients can benefit from the use of social media through education, obtaining information, networking, performing research, receiving support, goal setting, and tracking personal progress. Future research should further examine other financial, technological, informational, ethical, legal, and privacy issues surrounding the use of social media in healthcare.

Embedded with Facebook: DoD Faces Risks from Social Media

Science.gov (United States)

2011-06-01

Facebook and other social network websites, and now allows them to be used from official computer systems and...appropriate conduct. Embedded with Social Media Today Facebook is the world’s dominant social network site. Facebook boasts over 600 million active users...billion minutes on the site each month [4]. Facebook is also the most popular social network site for DoD personnel. Using our techniques for

Spontaneous inferences on social media and their implications for ambient awareness

OpenAIRE

Levordashka, Ana

2017-01-01

Ambient awareness refers to the idea that social media users gain awareness of their online networks, while sifting through the stream of social updates spontaneously, without deliberate effort or intention. Since online networks are large and diverse, an efficient process like ambient awareness has important implications for how people can manage to maintain and profit from them (Donath, 2007; Resnick, 2001). Despite its growing popularity in social media research, ambient awareness had...

Social network sites: Indispensable or optional social tools?

DEFF Research Database (Denmark)

Shklovski, Irina

2012-01-01

Much research has enumerated potential benefits of online social network sites. Given the pervasiveness of these sites and the numbers of people that use them daily, both re-search and media tend to make the assumption that social network sites have become indispensible to their users. Based...... on the analysis of qualitative data from users of social network sites in Russia and Kazakhstan, this paper consid-ers under what conditions social network sites can become indispensable to their users and when these technologies remain on the periphery of life despite fulfilling useful func-tions. For some...... respondents, these sites had become indis-pensable tools as they were integrated into everyday rou-tines of communicating with emotionally important and proximal contacts and were often used for coordination of offline activities. For others social network sites remained spaces where they occasionally visited...

The space for social media in structured online learning

Directory of Open Access Journals (Sweden)

Gilly Salmon

2015-12-01

Full Text Available In this paper, we explore the benefits of using social media in an online educational setting, with a particular focus on the use of Facebook and Twitter by participants in a Massive Open Online Course (MOOC developed to enable educators to learn about the Carpe Diem learning design process. We define social media as digital social tools and environments located outside of the provision of a formal university-provided Learning Management System. We use data collected via interviews and surveys with the MOOC participants as well as social media postings made by the participants throughout the MOOC to offer insights into how participants’ usage and perception of social media in their online learning experiences differed and why. We identified that, although some participants benefitted from social media by crediting it, for example, with networking and knowledge-sharing opportunities, others objected or refused to engage with social media, perceiving it as a waste of their time. We make recommendations for the usage of social media for educational purposes within MOOCs and formal digital learning environments.

The community nurse and the use of social media.

Science.gov (United States)

Peate, Ian

2013-04-01

The role and function of the community nurse has changed in a number of ways over the years; however, central to that role is the direct hands-on care that expert nurses provide to a variety of client groups. Social media can never replace that unique role yet it can help the community nurse provide safer and more effective care. The use of social media is growing and is having a significant influence on society. Social media can dictate tomorrow's news today, provide individuals with a public voice and help to form new social connections regardless of geography. Social media has become embedded within our daily lives. For community nurses social media networks offer alternative ways in which they can share knowledge and expertise and keep up to date. This article intends to stimulate thoughts about how social media could be used positively by the community nurse and his or her organisation to help meet the future demands on the NHS and community nursing services.

Social Media Marketing to Increase Brand Awareness

Directory of Open Access Journals (Sweden)

Monica Bîja

2014-12-01

Full Text Available Social networks are becoming more and more widespread and they are literally conquering the World Wide Web. Facebook has managed to arrive even in poor and remote territories which apparently have nothing to do with our always on the move modern world. However, only on the African continent there are more than 100 million active Facebook users who represent 50% of the African population having access to Internet. Thus, it would be huge marketing mistake for businesses not to take into consideration this opportunity to get in touch with prospective customers (Neti, 2011. Social media is hot and has turned into a “must” for businesses looking for brand awareness. Therefore, the techniques used to attract customers by means of social networks have gained quite a high degree of sophistry (Neti, 2011. In an age in which the average internet user accesses his/her social network account at least fourteen times a day, companies cannot afford to be absent from this medium. The aim of the present paper is to present the concept and characteristics of social media and how it can be used in order to increase brand awareness.

Like, comment, share and all that jazz : social media as communication and marketing tool case: Social media marketing approaches used by MaiJazz music festival

OpenAIRE

Tanaskovic, Nenad

2014-01-01

Master's thesis in International hotel and tourism management Social networks have become an integral part of everyday life for many. With an increasing number of companies using social media to communicate and build relationships with their customers, social media might be considered as the newest element of the marketing mix. The thesis’ objective is to explore the use of social media communication tools used by the jazz music festival, MaiJazz, in Stavanger, to define key...

Online Activities, Digital Media Literacy, and Networked Individualism of Korean Youth

Science.gov (United States)

Park, Sora; Kim, Eun-mee; Na, Eun-Yeong

2015-01-01

Networked individualism enables Internet users to connect and socialize via their loose and transient multiple networks, whereas digital media literacy is a precondition of effective Internet use. In this study, an attempt has been made to find the link between networked individualism, digital media literacy, and young people's perception of their…

How social media moves New York.

Science.gov (United States)

2012-12-01

Social media networks are valuable tools for the public outreach needs of transportation providers: they are free, instantaneous, reach large numbers : of people simultaneously, and allow for sideline discussions. When transportation providers are tr...

Dangers and opportunities for social media in medicine.

Science.gov (United States)

George, Daniel R; Rovniak, Liza S; Kraschnewski, Jennifer L

2013-09-01

Health professionals have begun using social media to benefit patients, enhance professional networks, and advance understanding of individual and contextual factors influencing public health. However, discussion of the dangers of these technologies in medicine has overwhelmed consideration of positive applications. This article summarizes the hazards of social media in medicine and explores how changes in functionality on sites like Facebook may make these technologies less perilous for health professionals. Finally, it describes the most promising avenues through which professionals can use social media in medicine-improving patient communication, enhancing professional development, and contributing to public health research and service.

A Social Media Framework of Cultural Museums

Directory of Open Access Journals (Sweden)

Gökçe ÖZDEMİR

2017-12-01

Full Text Available Museums are regarded as cultural products and the core attractions of a destination that offer cultural, historical and artistic possessions for locals as well as tourists. Technological developments in communication have also contributed to the museum pre-, onsite and postexperience of visitors. Thereby, social media enables the museums to extend their networks also on an international basis with up-to-date and credible information about current researches, special events, new exhibitions, excavations in process, and promotional activities. In this sense, this study demonstrates how social media is used by the museums through a research about the Facebook accounts of 10 well-known international museums. Thus, a 32-category framework is created based on the performances of each social media account eventually, this research provides insights into creation of an effective social media account with the emphasis on certain categories’ role to draw and maintain the interest of followers.

Social media as a source of market information

Directory of Open Access Journals (Sweden)

Tomasz Kubiak

2017-06-01

Full Text Available Nowadays information plays an important role in the development of companies. Information constitutes the main source of building competitive advantage allowing to make a good business decision, which leads to a company’s success on the market. Conducting marketing research makes it possible to obtain valuable information, but unfortunately this method is usually associated with the necessity of bearing high costs and in many cases research itself is conducted in an incorrect way and delivers incorrect information. We live in the age of information society, which is associated with the rapid development of the Internet and tools using the Internet allowing various forms of communication. One of such tools are social media platforms, which are usually regarded as a place for building contact networks and communication with other users. It is worth pointing out here that thanks to their popularity social media have become a place which is more and more often noticed by companies. Almost every well-known brand has its profile in the social media, allowing the users of social media portals direct contact with products, or services offered by a particular brand. Persistent popularity of social media means that they are becoming a rich source of information, both about the users – current and potential clients, but also about rivals – companies with a similar profile of activity, actively operating in social networks. The starting point for further deliberations are issues associated with the functioning of social media as a place allowing to obtain market information, which in light of the concept of market intelligence constitutes an alternative to traditional marketing research.

Social media in otolaryngology-head and neck surgery.

Science.gov (United States)

Oyewumi, Modupe; Lee, John; Vescan, Allan

2017-09-01

The objective of this study was to assess the current use of social media tools within Canadian otolaryngology-head and neck surgery (OHNS) programs and to assess the interest within these programs to integrate social media for networking, social, and educational programs. A prospective study from September 2013 to February 2014 was performed involving residents and faculty in Canadian OHNS programs. A 26-item questionnaire was created and sent to staff and resident physicians who met the study inclusion criteria using an online survey tool (http://surveymonkey.com). There were 101 respondents for a 10% response rate. More than half (58.4%) of respondents reported use of social media for personal and/or professional matters. Residents and junior faculty physicians 39 years and younger were more likely to have social media accounts and used them more frequently than their older counterparts. Among staff physicians, pediatric otolaryngologists had the highest rate of use, and otologists exhibited the lowest rate. Cellular phones were the most commonly used devices to access social media sites. Fewer than 35% of social media users failed to separate their personal and professional accounts. Although OHNS trainees and practicing physicians identified the potential benefits of social media tools in their specialty, most were unsure how to apply these tools to their practice. Ours is the first study to assess social media use in OHNS. Otolaryngologists are currently using social media; however, their application as a communication and educational tool in otolaryngology remains to be defined.

Using social media technologies for teaching and research

OpenAIRE

Minocha, Shailey

2012-01-01

The goal of this workshop is to examine and discuss how educators and researchers can adopt and use social media tools such as blogs, wikis, micro-blogging (e.g. Twitter), social bookmarking tools, photo-sharing sites (e.g. Flickr), or social networking tools (e.g. Facebook) in the service of their teaching and research, and, particularly, in engaging with students and other researchers. \\ud \\ud We will cover the following topics in the workshop:\\ud a. A catalogue of social media tools that c...

Social Media as Seismic Networks for the Earthquake Damage Assessment

Science.gov (United States)

Meletti, C.; Cresci, S.; La Polla, M. N.; Marchetti, A.; Tesconi, M.

2014-12-01

The growing popularity of online platforms, based on user-generated content, is gradually creating a digital world that mirrors the physical world. In the paradigm of crowdsensing, the crowd becomes a distributed network of sensors that allows us to understand real life events at a quasi-real-time rate. The SoS-Social Sensing project [http://socialsensing.it/] exploits the opportunistic crowdsensing, involving users in the sensing process in a minimal way, for social media emergency management purposes in order to obtain a very fast, but still reliable, detection of emergency dimension to face. First of all we designed and implemented a decision support system for the detection and the damage assessment of earthquakes. Our system exploits the messages shared in real-time on Twitter. In the detection phase, data mining and natural language processing techniques are firstly adopted to select meaningful and comprehensive sets of tweets. Then we applied a burst detection algorithm in order to promptly identify outbreaking seismic events. Using georeferenced tweets and reported locality names, a rough epicentral determination is also possible. The results, compared to Italian INGV official reports, show that the system is able to detect, within seconds, events of a magnitude in the region of 3.5 with a precision of 75% and a recall of 81,82%. We then focused our attention on damage assessment phase. We investigated the possibility to exploit social media data to estimate earthquake intensity. We designed a set of predictive linear models and evaluated their ability to map the intensity of worldwide earthquakes. The models build on a dataset of almost 5 million tweets exploited to compute our earthquake features, and more than 7,000 globally distributed earthquakes data, acquired in a semi-automatic way from USGS, serving as ground truth. We extracted 45 distinct features falling into four categories: profile, tweet, time and linguistic. We run diagnostic tests and

The Adoption of Social Media as Educational Technology among Marketing Educators

Science.gov (United States)

Tuten, Tracy; Marks, Melanie

2012-01-01

Social media usage has grown rapidly in recent years, as individuals have incorporated social networks such as Facebook into their daily activities and businesses have begun to use social tools to interact with consumers. Many social media tools, likewise, have applications relevant for marketing education. This study assesses the adoption of…

QUESTDONE APPLICATION WITH SOCIAL NETWORKING FEATURES AS THE ACTUAL WORLD INTERACTION MEDIA ON ANDROID SMARTPHONE

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Rhio Sutoyo

2012-10-01

Full Text Available The purpose of this research is the design and implementation of an application that allows users to play and socialize at the same time and directly with the environment around the Android-based smart phone. This application is also expected to be a campaign media for a new product or specific event. The used method consists of two ways: the methods of analysis and design. The method of analysis includes the study of literatures, questionnaires, and comparisons with similar applications. The design method used for this research is Scrum. The obtained results are an application that helps users of Android-based smart phone to do social interaction and provide knowledge about the route that users will be addressed. It is also used as a new campaign media for entrepreneurs who want to promote a product or event. Furthermore, this application is also built with interesting but not complex design, thus allowing users to easily use it. The conclusions are this application provides experience for users to visit various places and can be a media campaign for a new product or specific event. It also becomes a tool of social interaction and useful for finding location of friends.Keywords: Applications; Social Networking; Interaction; Real World; Smartphone; Android

Social media in food risk and benefit communication

OpenAIRE

Rutsaert, Pieter

2013-01-01

The overall objective of this doctoral thesis was to contribute to a better understanding of the role social media can fulfil for the communication of food-related risks and benefits. Social media is the collective name for a number of online applications, including social networks, video- and picture-sharing websites, blogs, and microblogs, that allow users to generate and share information online. As a consequence users now control how information is found and used instead of the producers....

SOCIAL MEDIA AND CLASSROOM ENGAGEMENT: STUDENTS’ PERCEPTION

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Malissa Maria Mahmud

2016-12-01

Full Text Available Over the course of the last 15 years or so, social media have shown many facets—from connecting people on a global-scale, to penetrating aspects of lives which otherwise might have remained private or limited to a small audience. In the realm of education, social media have also begun to infiltrate the academic world by influencing and shaping students’ perceptions and influencing learning engagement. With millions of students and teachers simultaneously active on social networks, it is significant to observe how the media could influence student-teacher classroom interactions as well as their online communications. Some studies have documented that teachers who disclosed information about themselves on social media were perceived as more credible by students because they were regarded as more relatable. Moreover, students’ stereotyping beliefs and attitudes towards teachers also come into play when formulating perceptions about teachers on social media. For instance, their communications with teachers are often formal and impersonal on social media, as teachers are viewed as authoritative figures. Consequently, students’ perceptions towards teachers would have a significant repercussion on their interpersonal relationships, which in turn impacts students’ motivation and learning engagement. Thus, this research was conducted to establish preliminary findings whether social media shape students’ perceptions and whether these ramifications would result in positive or negative learning engagement. Consequently, the results indicate that students are more susceptible towards teachers who are active on social media because they are perceived as being more akin to a “real person” who can easily be reached for immediate classroom information and instructions. Such accessibilities via social media enable learning processes to be less contrived by just the physical classroom settings.

Analyzing Social Media Relationships in Context with Discussion Graphs

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Kiciman, Emre; Choudhury, Munmun De; Counts, Scott

2013-01-01

We present discussion graphs, a hyper-graph-based representation of social media discussions that captures both the structural features of the relationships among entities as well as the context of the discussions from which they were derived. Building on previous analyses of social media network...... and pseudo-cliques, when applied to the analysis of textual social media content. We apply our framework across several domains captured in Twitter, including the mining of peoples' statements about their locations and activities and discussions of the U.S. 2012 elections....

How Fashion Brands Talk to Their Customers on Social Media

OpenAIRE

Hernández García, Ángel

2017-01-01

Fashion brands are among the earliest adopters of social media networks. Fashion companies manage social media applications and integrate them into their global marketing strategies in an attempt to shift from transactional to relationship-based approaches. Nevertheless, decisions on social media marketing efforts often rely on intuition and trial and error rather than strategic thinking, which can potentially lead to a disconnection between the brands and their audience. This talk explores t...

Professional Learning in Unlikely Spaces: Social Media and Virtual Communities as Professional Development

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Kathleen P. King

2011-12-01

Full Text Available In this case study, results demonstrate that an individual’s use of social media as professional learning spans understanding, networking, professional identity development, and transformative learning. Specifically, virtual online communities facilitated through social media provide professional networks, social relationships and learning beyond the scope of the individual’s usual experience. Case study method reveals strategies, extent, and impact of learning providing insight into this phenomenon. The significance of the research includes purposefully facilitating professional learning through informal learning contexts, including social media and online communities beyond technology-centric fields. Discussion and recommendations include using social media and virtual communities as instructional strategies for graduate studies and continued learning beyond formal education.

Strategies for Developing Family Nursing Communities of Practice Through Social Media.

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Isaacson, Kris; Looman, Wendy S

2017-02-01

This discussion article presents communities of practice (CoPs) and bridging social capital as conceptual frameworks to demonstrate how social media can be leveraged for family nursing knowledge, scholarship, and practice. CoPs require a shared domain of interest, exchange of resources, and dedication to expanding group knowledge. Used strategically and with a professional presence, mainstream social media channels such as Twitter, Facebook, and YouTube can support the family nurse in developing and contributing to CoPs related to family nursing. This article presents four strategies-curate, connect, collaborate, and contribute-for establishing and growing a social media presence that fits one's professional goals and time availability. Family nurses who leverage social media using these strategies can strengthen existing CoPs and at the same time bridge networks to reach new audiences, such as family advocacy groups, policy makers, educators, practitioners, and a wide array of other extended networks.

Sharing and Discussing News in Private Social Media Groups

DEFF Research Database (Denmark)

Swart, Joëlle; Peters, Chris; Broersma, Marcel

2018-01-01

to their membership in a particular (1) location-based (2) work-related or (3) leisure-oriented community. It finds that communication within social media communities whose members consider their ties as weak generally tended to be more news-centred. Even more significant was perceived control over privacy......Social media platforms are an increasingly dominant medium through which people encounter news in everyday life. Yet while we know more-and-more about frequency of use and sharing, content preferences and network configurations around news use on social media, the social experiences associated...... with such practices remain relatively unexplored. This paper addresses this gap to consider if and how news facilitates conversations in everyday contexts where social media play a communicative role. It investigates how people engage with current affairs collectively in different social formations...

Algorithm research for user trajectory matching across social media networks based on paragraph2vec

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Xu, Qian; Chen, Hongchang; Zhi, Hongxin; Wang, Yanchuan

2018-04-01

Identifying users across different social media networks (SMN) is to link accounts of the same user that belong to the same individual across SMNs. The problem is fundamental and important, and its results can benefit many applications such as cross SMN user modeling and recommendation. With the development of GPS technology and mobile communication, more and more social networks provide location services. This provides a new opportunity for cross SMN user identification. In this paper, we solve cross SMN user identification problem in an unsupervised manner by utilizing user trajectory data in SMNs. A paragraph2vec based algorithm is proposed in which location sequence feature of user trajectory is captured in temporal and spatial dimensions. Our experimental results validate the effectiveness and efficiency of our algorithm.

PARTICULARS OF PROMOTING IN THE SOCIAL MEDIA

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Cristian, MOROZAN

2014-11-01

Full Text Available The classical promotional media, especially the television, have been often criticized for the contradictory effects that they have on the consumers. Compared to those, the Internet and social networks that support them represent an interactive environment, because consumers have more time and space to evaluate the products compared with the traditional seconds or tens of seconds of the TV spots or the few printed lines in newspapers. The promotion on the web and social media have an important role in consumers' informing, by providing the data they need for the purchasing decision, by providing feedback from others etc. For example, in the discussion groups and social networking sites, such products/services and software news are discussed and carefully evaluated by a permanent feedback from users, their responses being made posted on the internet.

How Does Information Spread on Social Media Lead to Effective Change?

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Varghese, Thomas K

2017-09-01

Social media encompasses computer-mediated technologies that facilitate the creation and sharing of information, ideas, and other forms of expression via virtual communities and networks. The key, of course, is the ability and willingness for information to be shared. But why does some information spread on social media and not others? What factors translate social media awareness to action? In this article, we explore these themes using case studies, as well as tips on how you can utilize social media to effectively champion a cause.

Social network analysis for startups finding connections on the social web

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Tsvetovat, Maksim

2011-01-01

Does your startup rely on social network analysis? This concise guide provides a statistical framework to help you identify social processes hidden among the tons of data now available. Social network analysis (SNA) is a discipline that predates Facebook and Twitter by 30 years. Through expert SNA researchers, you''ll learn concepts and techniques for recognizing patterns in social media, political groups, companies, cultural trends, and interpersonal networks. You''ll also learn how to use Python and other open source tools-such as NetworkX, NumPy, and Matplotlib-to gather, analyze, and vis

CREATION OF THE SHUGHNANI DISCOURSE OF PUBLIC SPHERE IN THE MEDIA AND SOCIAL NETWORKS

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П Ш Абдулхамидова

2017-12-01

Full Text Available Shughnani, one of the Pamiri languages of Tajikistan, is a minority language, and has no written script. Socio-economic and political changes in the lives of language speakers have affected the functioning of this small language, which was previously devoid of social significance. In the late 1980s, ideas began to emerge about the expansion of its functions, and attempts were made to use it in print media, television and radio. Observation of the functional development of Shugnani in these media led to the hypothesis of the emergence of a public sphere discourse, where it is possible to raise problems of social importance, and discuss them to search for eventual solutions. The main purpose of the article is to study attempts to create a discourse of the public sphere for Shugnani, in media and on the Facebook social network. The theoretical and methodological approaches of the study are based on the concept of the pub-lic sphere of Habermas, using the Critical Discourse Analysis paradigm (Fairclough. The data for the study were taken from Shughnani print media, from speeches on television and radio, and from postings by members of Shughnani Facebook groups. The findings reveal that the Shughnani presence in the media is limited, and construction of public opinion is more successfully carried out via Shughnani groups on Facebook. Analysis of the discursive practices involved shows that, despite the slow development of a media presence, the establishment of public discourse occurs through the creation of verbal units which have a journalistic character. Shugnani-speaking groups on Facebook contribute to the strengthening of the posi-tion of the language, through the formulation and discussion of issues relevant to members of the language community and the creation of language units that enhance confidence in the use of non-written Shugnani in the public sphere.

SOCIAL MEDIA SECURITY

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RESPONSIBILITY CENTCOM COALITION MEDIA SOCIAL MEDIA NEWS ARTICLES PRESS RELEASES IMAGERY VIDEOS TRANSCRIPTS VISITORS AND PERSONNEL FAMILY CENTER FAMILY READINESS CENTCOM WEBMAIL SOCIAL MEDIA SECURITY ACCOUNTABILITY HomeVISITORS AND PERSONNELSOCIAL MEDIA SECURITY FAQ on Security for Social Media Due to the widespread use of

Depressed adolescents' positive and negative use of social media.

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Radovic, Ana; Gmelin, Theresa; Stein, Bradley D; Miller, Elizabeth

2017-02-01

This qualitative study examined descriptions of social media use among 23 adolescents (18 female, 5 male) who were diagnosed with depression to explore how social media use may influence and be influenced by psychological distress. Adolescents described both positive and negative use of social media. Positive use included searching for positive content (i.e. for entertainment, humor, content creation) or for social connection. Negative use included sharing risky behaviors, cyberbullying, and for making self-denigrating comparisons with others. Adolescents described three types of use in further detail including "oversharing" (sharing updates at a high frequency or too much personal information), "stressed posting" (sharing negative updates with a social network), and encountering "triggering posts." In the context of treatment, these adolescents shifted their social media use patterns from what they perceived as negative to more positive use. Implications for clinicians counseling depressed adolescents on social media use are discussed. Copyright © 2016 The Foundation for Professionals in Services for Adolescents. Published by Elsevier Ltd. All rights reserved.

Experts as facilitators for the implementation of social media in the library?: a social network approach

OpenAIRE

Vanwynsberghe, Hadewijch; Boudry, Elke; Vanderlinde, Ruben; Verdegem, Pieter

2014-01-01

Purpose – Based on the social capital theory, we assume that personal and professional experts are both relevant to people’s competence development. However, to date, there is little empirical evidence of how professional experts can support, or impede, people in learning how to deal with social media. The goal of this study is to examine the role and position of social media experts in the distribution of information on social media within the library as organization. Design/ methodology/...

How Are Scientists Using Social Media in the Workplace?

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Kimberley Collins

Full Text Available Social media has created networked communication channels that facilitate interactions and allow information to proliferate within professional academic communities as well as in informal social circumstances. A significant contemporary discussion in the field of science communication is how scientists are using (or might use social media to communicate their research. This includes the role of social media in facilitating the exchange of knowledge internally within and among scientific communities, as well as externally for outreach to engage the public. This study investigates how a surveyed sample of 587 scientists from a variety of academic disciplines, but predominantly the academic life sciences, use social media to communicate internally and externally. Our results demonstrate that while social media usage has yet to be widely adopted, scientists in a variety of disciplines use these platforms to exchange scientific knowledge, generally via either Twitter, Facebook, LinkedIn, or blogs. Despite the low frequency of use, our work evidences that scientists perceive numerous potential advantages to using social media in the workplace. Our data provides a baseline from which to assess future trends in social media use within the science academy.

How Are Scientists Using Social Media in the Workplace?

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Collins, Kimberley; Shiffman, David; Rock, Jenny

2016-01-01

Social media has created networked communication channels that facilitate interactions and allow information to proliferate within professional academic communities as well as in informal social circumstances. A significant contemporary discussion in the field of science communication is how scientists are using (or might use) social media to communicate their research. This includes the role of social media in facilitating the exchange of knowledge internally within and among scientific communities, as well as externally for outreach to engage the public. This study investigates how a surveyed sample of 587 scientists from a variety of academic disciplines, but predominantly the academic life sciences, use social media to communicate internally and externally. Our results demonstrate that while social media usage has yet to be widely adopted, scientists in a variety of disciplines use these platforms to exchange scientific knowledge, generally via either Twitter, Facebook, LinkedIn, or blogs. Despite the low frequency of use, our work evidences that scientists perceive numerous potential advantages to using social media in the workplace. Our data provides a baseline from which to assess future trends in social media use within the science academy.

Social networking addiction, attachment style, and validation of the Italian version of the Bergen Social Media Addiction Scale.

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Monacis, Lucia; de Palo, Valeria; Griffiths, Mark D; Sinatra, Maria

2017-06-01

Aim Research into social networking addiction has greatly increased over the last decade. However, the number of validated instruments assessing addiction to social networking sites (SNSs) remains few, and none have been validated in the Italian language. Consequently, this study tested the psychometric properties of the Italian version of the Bergen Social Media Addiction Scale (BSMAS), as well as providing empirical data concerning the relationship between attachment styles and SNS addiction. Methods A total of 769 participants were recruited to this study. Confirmatory factor analysis (CFA) and multigroup analyses were applied to assess construct validity of the Italian version of the BSMAS. Reliability analyses comprised the average variance extracted, the standard error of measurement, and the factor determinacy coefficient. Results Indices obtained from the CFA showed the Italian version of the BSMAS to have an excellent fit of the model to the data, thus confirming the single-factor structure of the instrument. Measurement invariance was established at configural, metric, and strict invariances across age groups, and at configural and metric levels across gender groups. Internal consistency was supported by several indicators. In addition, the theoretical associations between SNS addiction and attachment styles were generally supported. Conclusion This study provides evidence that the Italian version of the BSMAS is a psychometrically robust tool that can be used in future Italian research into social networking addiction.

Characterizing Social Interaction in Tobacco-Oriented Social Networks: An Empirical Analysis

OpenAIRE

Liang, Yunji; Zheng, Xiaolong; Zeng, Daniel Dajun; Zhou, Xingshe; Leischow, Scott James; Chung, Wingyan

2015-01-01

Social media is becoming a new battlefield for tobacco ?wars?. Evaluating the current situation is very crucial for the advocacy of tobacco control in the age of social media. To reveal the impact of tobacco-related user-generated content, this paper characterizes user interaction and social influence utilizing social network analysis and information theoretic approaches. Our empirical studies demonstrate that the exploding pro-tobacco content has long-lasting effects with more active users a...

Social media and Internet usage of orthopaedic surgeons.

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Duymuş, Tahir Mutlu; Karadeniz, Hilmi; Şükür, Erhan; Atiç, Ramazan; Zehir, Sinan; Azboy, İbrahim

2017-01-01

The main objective of this study was to identify the prevalence of social media and Internet usage of orthopaedists and to determine its effects on patient-physician communication. Data were collected by e-mail from 321 orthopaedists who filled out the questionnaire. The questionnaire consists of a total 25 items pertaining to personal information, which social media tool they use, their overall views of and expectations from social media, the effects of social media on patient-physician relationship and communication. The rates of keeping in contact with patients and "often" helping patients to manage their treatments over social media increased with age ( p  social media was significantly higher in academicians compared to that in specialist physicians ( p  = 0.040). The rates of having a personal website and being a member of online physician platform and social-networking sites were higher in participants working in the private sector than participants working in the public sector ( p  = 0.001). It was found that the rate of finding it useful to be in contact with patients over social media was higher in physicians working in the private sector compared to that in those working in the public sector ( p  Social media tools and Internet are commonly used by orthopaedists to communicate with their patients. Even though there are beneficial effects in patient-physician relationship, effective standards and regulations should be developed to enable a safe communication and to resolve ethical and legal uncertainties.

Responses to a Self-Presented Suicide Attempt in Social Media

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Fu, King-wa; Cheng, Qijin; Wong, Paul W.C.; Yip, Paul S. F.

2014-01-01

Background The self-presentation of suicidal acts in social media has become a public health concern. Aims This article centers on a Chinese microblogger who posted a wrist-cutting picture that was widely circulated in Chinese social media in 2011. This exploratory study examines written reactions of a group of Chinese microbloggers exposed to the post containing a self-harming message and photo. In addition, we investigate the pattern of information diffusion via a social network. Methods We systematically collected and analyzed 5,971 generated microblogs and the network of information diffusion. Results We found that a significant portion of written responses (36.6%) could help vulnerable netizens by providing peer-support and calls for help. These responses were reposted and diffused via an online social network with markedly more clusters of users – and at a faster pace – than a set of randomly generated networks. Conclusions We conclude that social media can be a double-edged sword: While it may contagiously affect others by spreading suicidal thoughts and acts, it may also play a positive role by assisting people at risk for suicide, providing rescue or support. More research is needed to learn how suicidally vulnerable people interact with online suicide information, and how we can effectively intervene. PMID:23871954

Psychology and social networks: a dynamic network theory perspective.

Science.gov (United States)

Westaby, James D; Pfaff, Danielle L; Redding, Nicholas

2014-04-01

Research on social networks has grown exponentially in recent years. However, despite its relevance, the field of psychology has been relatively slow to explain the underlying goal pursuit and resistance processes influencing social networks in the first place. In this vein, this article aims to demonstrate how a dynamic network theory perspective explains the way in which social networks influence these processes and related outcomes, such as goal achievement, performance, learning, and emotional contagion at the interpersonal level of analysis. The theory integrates goal pursuit, motivation, and conflict conceptualizations from psychology with social network concepts from sociology and organizational science to provide a taxonomy of social network role behaviors, such as goal striving, system supporting, goal preventing, system negating, and observing. This theoretical perspective provides psychologists with new tools to map social networks (e.g., dynamic network charts), which can help inform the development of change interventions. Implications for social, industrial-organizational, and counseling psychology as well as conflict resolution are discussed, and new opportunities for research are highlighted, such as those related to dynamic network intelligence (also known as cognitive accuracy), levels of analysis, methodological/ethical issues, and the need to theoretically broaden the study of social networking and social media behavior. (PsycINFO Database Record (c) 2014 APA, all rights reserved).

The Duality of Social Media in Tourism

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Irina Maiorescu

2014-11-01

Full Text Available Today’s technologies offer many opportunities for communication and for developing the social, political and economic environments. Social media is one of the channels highly used for personal and business communication in our informational society. However, the various facets of the social media may not be employed in the same manner for the needs of the individual as they are for the needs of the businesses aiming to develop in the tourism sector. This paper aims to identify which of the social media platforms are appropriate for being used for personal purposes and which are more suitable for developing a business in tourism, amongst the users of social media. The paper bases its conclusions on a survey applied on a sample of Romanian young people (18 – 35 years old involved in tourism business environment, as according to research in the field such as Lenhart, Purcell, Smith and Zichur (2010 and Cabral (2011 this is the most active segment in social media. The findings presented in the paper result from the analysis of the survey responses and they indicate that all four types of social media platforms taken into account: social networks, blogs, micro-blogs and video file sharing platforms are used for both personal and business purposes. However, inside each of the four types of platforms surveyed there were noticed certain preferences, from the point of view of users’ interests in communication: personal purpose communication or business in tourism purpose communication.

Considerations for Public Health Organizations Attempting to Implement a Social Media Presence: A Qualitative Study.

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Hart, Mark; Stetten, Nichole; Castaneda, Gail

2016-01-01

In the past decade, social media has become an integral part of our everyday lives, but research on how this tool is used by public health workers and organizations is still developing. Budget cuts and staff reduction in county departments have required employees to take on more responsibilities. These reductions have caused a reduction in the time for training or collaborating with others in the field. To make up for the loss, many employees are seeking collaboration through social media sites but are unable to do so because state departments block these Internet sites. This study sought to highlight the key considerations and decision-making process for a public health organization deciding whether to implement a social media presence for their organization. Using 3 structured interviews, 15 stakeholders were questioned on their personal experience with social media, experience within the context of public health, and their thoughts on implementation for their center. Interviews were coded using constant comparative qualitative methods. The following themes emerged from the interviews: (1) personal experience with technology and social networking sites, (2) use of social networking sites in public health, (3) use of social networking sites in work environments, (4) social networking sites access, (5) ways the Rural South Public Health Training Center could use social networking sites, and (6) perceived outcomes of social networking site usage for the Rural South Public Health Training Center (positive and negative). The collective voice of the center showed a positive perceived perception of social media implementation, with the benefits outweighing the risks. Despite the benefits, there is a cautious skepticism of the importance of social networking site use.

Solution of Media Risk and Social Responsibility Governance of Social Media

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Zhang Yuan

2017-01-01

Full Text Available The rapid development of media technology makes the modern society become a “social media” or even “over social media”, the rise of social media makes it beyond the tool attribute, and become an important force in the reconstruction of contemporary society, the risk of concomitant. The anomie and breach of Social media regularly staged, weakened its positive social function, forcing us to think about the social responsibility of social media,which are reflections on the lack of responsibility, but also positive response of resolving the media risk and ask for moral strength.

Analyzing Social Media and Learning through Content and Social Network Analysis: A Faceted Methodological Approach

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Gruzd, Anatoliy; Paulin, Drew; Haythornthwaite, Caroline

2016-01-01

In just a short period, social media have altered many aspects of our daily lives, from how we form and maintain social relationships to how we discover, access, and share information online. Now social media are also affecting how we teach and learn. In this paper, we discuss methods that can help researchers and educators evaluate and understand…

Social media: the word of mouth revolution.

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Garven, Joseph J

2010-01-01

Many dental practices today find themselves uncertain about the new social media universe, and in particular with how to relate to younger patients. The power of social networking is its immediate access to the word of mouth exchange of information, and the word of mouth avenue itself is recognized as the single most effective form of advertising. To tap into that phenomenon, begin by investing a small amount of time and effort to understand the basics of social networking. Sign up for Facebook and Twitter. First-hand experience interacting in a social network is the vital first step. The bottom line is simply this: To begin to understand this new arena of communication, you first have to join the conversation.

Cutting-Edge Technologies and Social Media Use in Higher Education

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Benson, Vladlena, Ed.; Morgan, Stephanie

2014-01-01

The inclusion of social media in higher education has transformed the way instructors teach and students learn. In order to effectively reach their students in this networked world, teachers must learn to utilize the latest technologies in their classrooms. "Cutting-Edge Technologies and Social Media Use in Higher Education" brings…

Students’ Motivations for Social Media Enhanced Studying and Learning

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Kirsi Silius

2010-03-01

Full Text Available Solutions of social media enhanced learning are widely studied in Hypermedia Laboratory at Tampere University of Technology (TUT. In recent years Web 2.0 based social media services (e.g., Facebook®, LinkedIn®, Last.fm®, etc. have become popular, especially among young people. Based on this phenomenon TUT Hypermedia researchers have developed a social networking site for TUT freshmen aiming to provide convenient tools for interaction and study support. The first idea was to offer a free-of-charge social web site in the context of learning Basic Engineering Mathematics at TUT. This was thought to be an efficient tool to get new students studies off to a good start as mathematics courses play a significant role. However, the prediction failed, which caused us to study students‟ motivations for social network site usage in the study context. This paper describes research conducted in 2009. Moreover, a description of subsequent measures accomplished (e.g., web site development and social network analysis at TUT is included.

The role of social media networks in psychotic disorders: a case report.

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Krishna, Nithin; Fischer, Bernard A; Miller, Moshe; Register-Brown, Kelly; Patchan, Kathleen; Hackman, Ann

2013-01-01

We report the case of a young man diagnosed with schizophrenia who presented with stalking behaviors that may have been caused by problematic use or participation in social media networks (SMN). We review the possible role of SMN in the formation of his romantic delusion and offer suggestions for clinicians around incorporation of SMN questions into assessments. It is imperative to identify populations at risk of SMN-related stalking behaviors to stratify mental health resources and interventions. Additional studies are needed to further clarify the role of SMN in psychotic disorders. Copyright © 2013 Elsevier Inc. All rights reserved.

Fundamental structures of dynamic social networks

DEFF Research Database (Denmark)

Sekara, Vedran; Stopczynski, Arkadiusz; Jørgensen, Sune Lehmann

2016-01-01

Social systems are in a constant state of flux, with dynamics spanning from minute-by-minute changes to patterns present on the timescale of years. Accurate models of social dynamics are important for understanding the spreading of influence or diseases, formation of friendships...... and their interactions in the network of real-world person-to-person proximity measured via Bluetooth, as well as their telecommunication networks, online social media contacts, geolocation, and demographic data. These high-resolution data allow us to observe social groups directly, rendering community detection......, and the productivity of teams. Although there has been much progress on understanding complex networks over the past decade, little is known about the regularities governing the microdynamics of social networks. Here, we explore the dynamic social network of a densely-connected population of ∼1,000 individuals...

Professional Learning in Unlikely Spaces: Social Media and Virtual Communities as Professional Development

OpenAIRE

Kathleen P. King

2011-01-01

In this case study, results demonstrate that an individual’s use of social media as professional learning spans understanding, networking, professional identity development, and transformative learning. Specifically, virtual online communities facilitated through social media provide professional networks, social relationships and learning beyond the scope of the individual’s usual experience. Case study method reveals strategies, extent, and impact of learning providing insight into this phe...

The Emotional Impact of Traditional and New Media in Social Events

Science.gov (United States)

Salcudean, Minodora; Muresan, Raluca

2017-01-01

In past times, media were the sole vector to reflect in their entire complexity the events surrounding major world tragedies. Nowadays, social media are an essential component of the media process and classical press channels are connected to the social networking flow, where they can find information and, at the same time, tap into the emotional…

Exploring the Roles of Social Participation in Mobile Social Media Learning: A Social Network Analysis

Science.gov (United States)

Norman, Helmi; Nordin, Norazah; Din, Rosseni; Ally, Mohamad; Dogan, Huseyin

2015-01-01

Social media is increasingly becoming an essential platform for social connectivity in our daily lives. The availability of mobile technology has further fueled its importance -- making it a ubiquitous tool for social interaction. However, limited studies have been conducted to investigate roles of social participation in this field. Thus, the…

The Social Life of Social Networks

DEFF Research Database (Denmark)

Robertson, Scott P.; Vatrapu, Ravi; Medina, Richard

2009-01-01

dialogues wished to send other participants. We show a strong integration of the Web 2.0 and new media technologies of social networking, online video, and blogs. Outside of video content, users tended to direct others to groups and applications within the Facebook community, but this homophilous behavior......This paper examines the linkage patterns of people who posted links on the Facebook “walls” of Barack Obama, Hillary Clinton, and John McCain over two years prior to the 2008 U.S. Presidential election. Linkage patterns indicate the destinations to which participants in these social networking...

Online social media analysis and visualization

CERN Document Server

Kawash, Jalal

2015-01-01

This edited volume addresses the vast challenges of adapting Online Social Media (OSM) to developing research methods and applications. The topics cover generating realistic social network topologies, awareness of user activities, topic and trend generation, estimation of user attributes from their social content, behavior detection, mining social content for common trends, identifying and ranking social content sources, building friend-comprehension tools, and many others. Each of the ten chapters tackle one or more of these issues by proposing new analysis methods or new visualization techn

Social media interventions to prevent HIV: A review of interventions and methodological considerations.

Science.gov (United States)

Tso, Lai Sze; Tang, Weiming; Li, Haochu; Yan, H Yanna; Tucker, Joseph D

2016-06-01

Persistent new HIV infections and risky behaviors underscore the need for enhanced HIV prevention. Social media interventions may promote safe sexual behaviors, increase HIV testing uptake, and promote safe injection behaviors. This review discusses how social media interventions tap into the wisdom of crowds through crowdsourcing, build peer-mentored communities, and deliver interventions through social networks. Social media HIV prevention interventions are constrained by ethical issues, low social media usage among some key populations, and implementation issues. Comprehensive measurement of social media interventions to prevent HIV is necessary, but requires further development of metrics.

Social Media for the Promotion of Holistic Self-Participatory Care: An Evidence Based Approach. Contribution of the IMIA Social Media Working Group.

Science.gov (United States)

Miron-Shatz, T; Hansen, M M; Grajales, F J; Martin-Sanchez, F; Bamidis, P D

2013-01-01

As health information is becoming increasingly accessible, social media offers ample opportunities to track, be informed, share and promote health. These authors explore how social media and holistic care may work together; more specifically however, our objective is to document, from different perspectives, how social networks have impacted, supported and helped sustain holistic self-participatory care. A literature review was performed to investigate the use of social media for promoting health in general and complementary alternative care. We also explore a case study of an intervention for improving the health of Greek senior citizens through digital and other means. The Health Belief Model provides a framework for assessing the benefits of social media interventions in promoting comprehensive participatory self-care. Some interventions are particularly effective when integrating social media with real-world encounters. Yet not all social media tools are evidence-based and efficacious. Interestingly, social media is also used to elicit patient ratings of treatments (e.g., for depression), often demonstrating the effectiveness of complementary treatments, such as yoga and mindfulness meditation. To facilitate the use of social media for the promotion of complementary alternative medicine through self-quantification, social connectedness and sharing of experiences, exploration of concrete and abstract ideas are presented here within. The main mechanisms by which social support may help improve health - emotional support, an ability to share experiences, and non-hierarchal roles, emphasizing reciprocity in giving and receiving support - are integral to social media and provide great hope for its effective use.

Social Media, Delinguistification and Colonization of Lifeworld

Directory of Open Access Journals (Sweden)

Rob Heyman

2015-12-01

Full Text Available The article critically investigates, from an interdisciplinary perspective, how the current evolution of social media—like social network sites—interferes with the balance between private, commercial, and public space. We build on the concepts of lifeworld and systems, developed in Habermas’ theory of communicative action. The discussion is supported and enriched by the work of Feenberg and van Dijck, integrating insights from Science and Technology Studies and media studies. Technology philosopher and critical Science and Technology Studies scholar Feenberg introduces technology as a steering “medium” that delinguistifies and possibly colonizes the lifeworld by reinterpreting media sociological perspectives of Habermas, Marcuse, Latour, and Callon. In a similar way, media scholar van Dijck analyses the transition from human connectedness to automated connectivity in the context of social media. We then illustrate the delinguistification and the colonization of lifeworld with a systematic analysis of the contingent evolution of Facebook as one particular case in social media. We focus on three specific artifacts in Facebook, framed as obligatory passage points: EdgeRank, Sponsored Stories, and Gatekeeper. Each of them gives an idea how the private space is subsumed under the commercial space and how the colonization reconfigures the public space in social media like Facebook. In this sense, we complement the political economy analysis of prosumer commodity with the action-theoretical autonomist approach of immaterial labor, highlighting new potential threats of the current social media development.

Securing Social Media : A Network Structure Approach

NARCIS (Netherlands)

Chiluka, N.J.

2013-01-01

Due to its democratized nature, online social media (OSM) attracts millions of users to publish and share their content with friends as well as a wider audience at little cost. Such a vast user base and a wealth of content, however, presents its own challenges. First, the amount of user-generated

Social Media Ethics in English Language Teaching

Science.gov (United States)

Blyth, Andrew

2015-01-01

Many teachers are increasingly using Social Networking Services (SNS) in their classrooms, which allows for the first time the outside world to peer into students' private learning spaces (Blyth, 2011). However, the adoption of social media has mostly been done without careful consideration of possible ramifications students may suffer.…

#DocsOnTwitter: How Physicians use Social Media to Build Social Capital.

Science.gov (United States)

Hanzel, Taylor; Richards, Jessica; Schwitters, Paige; Smith, Kirsten; Wendland, Kyle; Martin, Jamie; Keltgen, Jaciel

2017-08-29

Using social capital theory, Augustana University healthcare marketing students examined how medical professionals utilize social media to further engage with their communities. The team selected Twitter as the social media network from which to collect data because of its popularity and ease of use. The sample was drawn from 1,000 Twitter profiles that were retrieved from 24 keywords such as MD. A total of 3,378,285 tweets from this sample were collected and analyzed for content, use of hashtags, mobile device use, frequency, longevity, medical relevance, medical specialty, gender, and approximate age. This is an important first look, using Big Data, at how physicians parlay the popularity of social media to build social capital through sharing research with colleagues, connecting with patients and prospective patients, and extending their personal and employer brands to increasingly information-hungry and interactive consumers.

HIV/AIDS, social capital, and online social networks.

Science.gov (United States)

Drushel, Bruce E

2013-01-01

The prospects for online social networks as sites of information-gathering and affiliation for persons with AIDS and others concerned about HIV/AIDS not only represent the latest development in a trend toward circumventing traditional media and official information sources, but also may offer hope for a revitalization of HIV/AIDS discourse in the public sphere. This article provides an overview of three decades of information-seeking on the pandemic and its social and personal implications, as well as case studies of three examples of social networking surrounding HIV/AIDS. It finds preliminary evidence of the formation of strong and weak ties as described in Social Network Theory and suggests that the online accumulation of social capital by opinion leaders could facilitate dissemination of messages on HIV/AIDS awareness and testing.

Use of Social Network Sites and Instant Messaging Does Not Lead to Increased Offline Social Network Size, or to Emotionally Closer Relationships with Offline Network Members

NARCIS (Netherlands)

Pollet, Thomas V.; Roberts, Sam G. B.; Dunbar, Robin I. M.

The effect of Internet use on social relationships is still a matter of intense debate. This study examined the relationships between use of social media (instant messaging and social network sites), network size, and emotional closeness in a sample of 117 individuals aged 18 to 63 years old. Time

Solution of Media Risk and Social Responsibility Governance of Social Media

OpenAIRE

Zhang Yuan; Li Ming-De; Zhang Hong-Bang

2017-01-01

The rapid development of media technology makes the modern society become a “social media” or even “over social media”, the rise of social media makes it beyond the tool attribute, and become an important force in the reconstruction of contemporary society, the risk of concomitant. The anomie and breach of Social media regularly staged, weakened its positive social function, forcing us to think about the social responsibility of social media,which are reflections on the lack of responsibility...

Empathic Cyberactivism: The Potential of Hyperconnected Social Media Networks and Empathic Virtual Reality for Feminism

Directory of Open Access Journals (Sweden)

Penelope Kemekenidou

2016-10-01

Full Text Available The rise of misogyny on social networks feels both devastating and endless. Whether one believes that misogyny has risen to a new level, or that it has simply become more visible through the internet, one thing is clear: with the ubiquity and accessibility of ‘immortal’ online information, harassment and discrimination, shared via hyperconnected social media networks, can be taken to a new, much more visible level. Hyperconnectivity enables sexism to multiply on the web – but it can also be the solution to fight it. In the context of activism, hyperconnectivity can be a major force to combat inequality—given that this hyperconnectivity is linked to empathy and not aggression. If this is the case, I argue, new technologies, for example virtual reality, open up new spaces of empathetic interaction.

Social media through the requirements lens : a case study of Google Maps

OpenAIRE

Kanchev, Georgi M.; Chopra, Amit K.

2015-01-01

Social media serves as an extensive repository of user interaction related to software applications. Users discuss application features and express their sentiments about them in both qualitative (usually in natural language) and quantitative ways (for example, via votes). Further, many social media applications support explicit social networks of users and measures such as user reputation. Naturally, content on social media has the potential to inform requirements engineering. However, model...

Coupling flood forecasting and social media crowdsourcing

Science.gov (United States)

Kalas, Milan; Kliment, Tomas; Salamon, Peter

2016-04-01

Social and mainstream media monitoring is being more and more recognized as valuable source of information in disaster management and response. The information on ongoing disasters could be detected in very short time and the social media can bring additional information to traditional data feeds (ground, remote observation schemes). Probably the biggest attempt to use the social media in the crisis management was the activation of the Digital Humanitarian Network by the United Nations Office for the Coordination of Humanitarian Affairs in response to Typhoon Yolanda. The network of volunteers performing rapid needs & damage assessment by tagging reports posted to social media which were then used by machine learning classifiers as a training set to automatically identify tweets referring to both urgent needs and offers of help. In this work we will present the potential of coupling a social media streaming and news monitoring application ( GlobalFloodNews - www.globalfloodsystem.com) with a flood forecasting system (www.globalfloods.eu) and the geo-catalogue of the OGC services discovered in the Google Search Engine (WMS, WFS, WCS, etc.) to provide a full suite of information available to crisis management centers as fast as possible. In GlobalFloodNews we use advanced filtering of the real-time Twitter stream, where the relevant information is automatically extracted using natural language and signal processing techniques. The keyword filters are adjusted and optimized automatically using machine learning algorithms as new reports are added to the system. In order to refine the search results the forecasting system will be triggering an event-based search on the social media and OGC services relevant for crisis response (population distribution, critical infrastructure, hospitals etc.). The current version of the system makes use of USHAHIDI Crowdmap platform, which is designed to easily crowdsource information using multiple channels, including SMS, email

Social media for empowering people with diabetes: Current status and future trends.

Science.gov (United States)

Gomez-Galvez, Pedro; Suarez Mejias, Cristina; Fernandez-Luque, Luis

2015-01-01

The use of social media has become commonplace in society. Consequently, many people living with chronic conditions are turning to social media applications to support self-management. This paper presents a formative non-exhaustive review of research literature regarding the role of social media for diabetes type II empowerment. In our review, we identified several major areas for diabetes health social media research, namely: a) social network data analytics, b) mHealth and diabetes, c) gamification for diabetes, c) wearable, and d) MOOCs (Massive Open Online Courses). In all these areas, we analyzed how social media is being used and the challenges emerging from its application in the diabetes domain.

The executive's guide to enterprise social media strategy how social networks are radically transforming your business

CERN Document Server

Barlow, Mike

2010-01-01

An actionable framework for developing and executing successful social media strategies supporting collaboration, teamwork and communication in modern corporationsUsing straightforward language, this book offers real-world stories and revealing anecdotes to demonstrate how executives and business leaders develop successful corporate social media strategies.High level guidance to developing the practical business frameworks and policies necessary for implementing and managing successful corporate social media strategiesDescribes the actual processes, organizational structures, and technology pl

Fusing Social Media and Mobile Analytics for Urban Sense-Making

Science.gov (United States)

2017-05-09

example, users spontaneously generate huge amounts of content (text, images and video) on social network channels, whereas GPS & other sensors on taxis...individuals, campus events registered in online portals or social media content generated by applications such as Twitter and Instagram ). These research...techniques by which user - generated social media data, expressed via different modalities and using different applications (e.g., image posts on

Social media & the Government: living happily ever after?

NARCIS (Netherlands)

Reint-Jan Renes; Danielle van Wallinga

2013-01-01

Social media play an important role in the rapidly changing dynamics of government organizations and their interaction with the public. Governments are facing changing demands at organizational level due to the exponential growth of connections, networks involved in social issues and collaboration

A call for innovative social media research in the field of augmentative and alternative communication.

Science.gov (United States)

Hemsley, Bronwyn; Balandin, Susan; Palmer, Stuart; Dann, Stephen

2017-03-01

Augmentative and alternative communication (AAC) social media research is relatively new, and is built on a foundation of research on use of the Internet and social media by people with communication disabilities. Although the field is expanding to include a range of people who use AAC, there are limitations and gaps in research that will need to be addressed in order to keep pace with the rapid evolution of social media connectivity in assistive communication technologies. In this paper, we consider the aims, scope, and methodologies of AAC social media research, with a focus on social network sites. Lack of detailed attention to specific social network sites and little use of social media data limits the extent to which findings can be confirmed. Increased use of social media data across a range of platforms, including Instagram and YouTube, would provide important insights into the lives of people who use AAC and the ways in which they and their supporters use social media. New directions for AAC social media research are presented in line with those discussed at the social media research symposium at the International Society for Augmentative and Alternative Communication in Toronto, Canada, on August 12, 2016.

Association of School Social Networks' Influence and Mass Media Factors with Cigarette Smoking among Asthmatic Students

Science.gov (United States)

Kanamori, Mariano; Beck, Kenneth H.; Carter-Pokras, Olivia

2015-01-01

Background: Around 10% of adolescent students under 18 years have current asthma. Asthmatic adolescents smoke as much or more than non-asthmatic adolescents. We explored the association between exposure to mass media and social networks' influence with asthmatic student smoking, and variations of these exposures by sex. Methods: This study…

Social media use of older adults: a mini-review.

Science.gov (United States)

Leist, Anja K

2013-01-01

Maintaining social relationships has been defined as a core element of aging well. With a considerable amount of older adults living alone, social media provides the possibility to engage in meaningful social contact, e.g. by joining online social networks and online discussion forums. The review encompasses current knowledge of prerequisites in social media use of older adults such as functional capacity, information and communications technology-related knowledge, and favorable attitudes towards social media. Then, the potential of social media use for clinical practice and possible negative consequences are outlined. Literature on social media use from a gerontological perspective was reviewed in July and August 2012. Online communities are suitable for providing and receiving social support when confronted with a difficult life situation, regardless of geographical location or time. From a practitioner's perspective, social media can be used to advance health-related knowledge such as information on prevention, diagnosis, and treatment of specific conditions and disorders. Further positive consequences have been shown to be overcoming loneliness, relieving stress, and raising feelings of control and self-efficacy. Possible negative consequences could be misuse of personal data as well as the distribution and uncritical adoption of potentially harmful information via online communities. The potential of social media in clinical practice is reflected in a wide range of intervention possibilities for older adults. However, with the rise of social media, new threats emerge for older adults as well. Copyright © 2013 S. Karger AG, Basel.

RECRUITMENT PROCESS IN MNC'S THROUGH SOCIAL MEDIA SITES - A STUDY

OpenAIRE

Dr. B. L. Sairam Subramaniam; B. Naveen Kumar

2017-01-01

Many organizations are carrying out recruitment process by using social media networking sites. Social networking sites are used to facilitate and improve process of recruitment method in HR management. Social networking sites address the needs of employers and job-seekers via internetworking on electronic platform likes face book, twitter, LinkedIn, naukri.com, and monster.com which increase the speed of employment, reducing the cost of recruitment, huge availability of jobseekers and improv...

Network governance for dealing with IT-enabled Interorganizational cooperation : when should network IT - such as social media - be used and how to govern it

NARCIS (Netherlands)

de Graaf, Frank Jan; Velthuijsen, Hugo

2011-01-01

IT-based networking trends such as the rise of social media, crowd sourcing, open innovation, and cloud computing enable a profoundly different way of working and collaborating that challenges significantly traditional approaches of companies towards governance, i.e. the mechanisms a company employs

Mining of the social network extraction

Science.gov (United States)

Nasution, M. K. M.; Hardi, M.; Syah, R.

2017-01-01

The use of Web as social media is steadily gaining ground in the study of social actor behaviour. However, information in Web can be interpreted in accordance with the ability of the method such as superficial methods for extracting social networks. Each method however has features and drawbacks: it cannot reveal the behaviour of social actors, but it has the hidden information about them. Therefore, this paper aims to reveal such information in the social networks mining. Social behaviour could be expressed through a set of words extracted from the list of snippets.

Analyzing the Dynamics of Communication in Online Social Networks

Science.gov (United States)

de Choudhury, Munmun; Sundaram, Hari; John, Ajita; Seligmann, Doree Duncan

This chapter deals with the analysis of interpersonal communication dynamics in online social networks and social media. Communication is central to the evolution of social systems. Today, the different online social sites feature variegated interactional affordances, ranging from blogging, micro-blogging, sharing media elements (i.e., image, video) as well as a rich set of social actions such as tagging, voting, commenting and so on. Consequently, these communication tools have begun to redefine the ways in which we exchange information or concepts, and how the media channels impact our online interactional behavior. Our central hypothesis is that such communication dynamics between individuals manifest themselves via two key aspects: the information or concept that is the content of communication, and the channel i.e., the media via which communication takes place. We present computational models and discuss large-scale quantitative observational studies for both these organizing ideas. First, we develop a computational framework to determine the "interestingness" property of conversations cented around rich media. Second, we present user models of diffusion of social actions and study the impact of homophily on the diffusion process. The outcome of this research is twofold. First, extensive empirical studies on datasets from YouTube have indicated that on rich media sites, the conversations that are deemed "interesting" appear to have consequential impact on the properties of the social network they are associated with: in terms of degree of participation of the individuals in future conversations, thematic diffusion as well as emergent cohesiveness in activity among the concerned participants in the network. Second, observational and computational studies on large social media datasets such as Twitter have indicated that diffusion of social actions in a network can be indicative of future information cascades. Besides, given a topic, these cascades are often a

Social Media: An Emerging Conundrum? | Alemoh | AFRREV IJAH ...

African Journals Online (AJOL)

Citizen journalism, through the use of blogging, is a fall-out of the social media innovations that have revolutionised the information industry just like Facebook, Twitter, YouTube, etc are used as search engines for social interaction. This leads to the concept of social networking discussed in this paper. However, the ...

Social Media Use & Political engagement in Denmark

DEFF Research Database (Denmark)

Mahnke, Martina; Schwartz, Sander Andreas; Rossi, Luca

2016-01-01

. » Younger Danes are more active and present on social media platforms than older generations. The generation between 20 and 39 years is most likely to use Facebook in order to discuss politics with strangers. » When specifically looking at how users understand their communication on Facebook, it turns out...... that many of them view their communication as private. Especially the social network Facebook is used for private communication, e.g. exchanging messages with close friends and family. » In general, it is not very common for Danish citizens to actively engage in political debates online with strangers......Main findings of the survey » Social media use is a daily practice in Denmark, however, frequency and type of use differ greatly. » Danes use social media primarily to read content; it is less frequently used for producing original content or for interacting with content produced by others...

A Cross-cultural comparative study of user interface in social media : why social media can cross seas but not nationalisms

OpenAIRE

立石, 幹人; 当麻, 哲哉

2011-01-01

Since the late 2000s there has been a dramatic restructuring of relationship between user and information through the widespread use of Smart Devices. At the same time as its proliferation, the worldwide networking of Social Media due to its portability and operability has seen it become a global communication tool through the Internet. Although Social Media is seen to be global in size, in distribution however, it is wholly uneven. There exists a non-permeable intercultural barrier between c...

Multi-Relational Characterization of Dynamic Social Network Communities

Science.gov (United States)

Lin, Yu-Ru; Sundaram, Hari; Kelliher, Aisling

The emergence of the mediated social web - a distributed network of participants creating rich media content and engaging in interactive conversations through Internet-based communication technologies - has contributed to the evolution of powerful social, economic and cultural change. Online social network sites and blogs, such as Facebook, Twitter, Flickr and LiveJournal, thrive due to their fundamental sense of "community". The growth of online communities offers both opportunities and challenges for researchers and practitioners. Participation in online communities has been observed to influence people's behavior in diverse ways ranging from financial decision-making to political choices, suggesting the rich potential for diverse applications. However, although studies on the social web have been extensive, discovering communities from online social media remains challenging, due to the interdisciplinary nature of this subject. In this article, we present our recent work on characterization of communities in online social media using computational approaches grounded on the observations from social science.

From subalterns to independent actors? Youth, social media and the ...

African Journals Online (AJOL)

Youth, social media and the fuel subsidy protests of January 2012 in Nigeria. ... Africa Development. Journal Home ... This article explores issues around the changing nature of social networks and social movements involving youth in Nigeria.

Social Rewards and Social Networks in the Human Brain.

Science.gov (United States)

Fareri, Dominic S; Delgado, Mauricio R

2014-08-01

The rapid development of social media and social networking sites in human society within the past decade has brought about an increased focus on the value of social relationships and being connected with others. Research suggests that we pursue socially valued or rewarding outcomes-approval, acceptance, reciprocity-as a means toward learning about others and fulfilling social needs of forming meaningful relationships. Focusing largely on recent advances in the human neuroimaging literature, we review findings highlighting the neural circuitry and processes that underlie pursuit of valued rewarding outcomes across non-social and social domains. We additionally discuss emerging human neuroimaging evidence supporting the idea that social rewards provide a gateway to establishing relationships and forming social networks. Characterizing the link between social network, brain, and behavior can potentially identify contributing factors to maladaptive influences on decision making within social situations. © The Author(s) 2014.

Swiss innovation and social networks: a thematic analysis in French-speaking print media and in the newspaper Le Temps

Directory of Open Access Journals (Sweden)

ZIMMERLI Virginie

2016-07-01

Full Text Available Currently the themes of innovation and social networks appear in the content of press articles. Living in an Internet society where the users are increasingly involved in the innovation process, thus acting upon the notion of “Bottom–Up innovation”, as coined by Eric von Hippel (1998, 2005, 2013, indicates it is worthwhile to analyse the place of these terms in respect to our daily lives as well as their evolution over time. Are the terms innovation and social networks important in public debates? Which principles define the model of Swiss Innovation, often compared to that of Silicon Valley? As Switzerland’s position improves within the global innovation rankings over time, is it possible to observe in parallel increased occurrences of these themes in the press? Could the two notions of innovation and social networks be interlinked? Are there any enterprises, which appear through the media press, as particularly present in the fields of innovation and/or social networks?

Discovering Influential Users in Social Media to Enhance Effective Advertisement

OpenAIRE

Mohammad J. Tarokh; Hosniyeh S. Arian; Omid R. B. Speily

2015-01-01

Recently, companies have attempted to take advantage of social advertising to deliver their advertisements to appropriate Customer. Social network advertising, also social media targeting is a group of terms that are used to describe forms of online advertising that focus on social networking services. One of the major benefit of this type of advertising is that advertisers can take advantage of the users` demographic information and target their ads appropriately. In social advertising ,iden...

Use of Social Media for Professional Development by Health Care Professionals: A Cross-Sectional Web-Based Survey

Science.gov (United States)

2016-01-01

Background Social media can be used in health care settings to enhance professional networking and education; patient communication, care, and education; public health programs; organizational promotion; and research. Objective The aim of this study was to explore the use of social media networks for the purpose of professional development among health care professionals in Saudi Arabia using a purpose-designed Web-based survey. Methods A cross-sectional web-based survey was undertaken. A link to the survey was posted on the investigator’s personal social media accounts including Twitter, LinkedIn, and WhatsApp. Results A total of 231 health care professionals, who are generally social media users, participated in the study. Of these professionals, 70.6% (163/231) use social media for their professional development. The social media applications most frequently used, in the descending order, for professional development were Twitter, YouTube, Instagram, Facebook, Snapchat, and LinkedIn. The majority of respondents used social media for professional development irrespective of their age group, with the highest proportion seen in those aged 20-30 years. Social media were perceived as being most beneficial for professional development in terms of their impact on the domains of knowledge and problem solving and least helpful for enhancing clinical skills. Twitter was perceived as the most helpful type of social media for all domains listed. Respondents most frequently reported that social media were useful for professional development for the reasons of knowledge exchange and networking. Conclusions Social media are frequently used by health care professionals in Saudi Arabia for the purposes of professional development, with Twitter most frequently used for this purpose. These findings suggest that social media networks can be powerful tools for engaging health care professionals in their professional development. PMID:27731855

Use of Social Media for Professional Development by Health Care Professionals: A Cross-Sectional Web-Based Survey.

Science.gov (United States)

Alsobayel, Hana

2016-09-12

Social media can be used in health care settings to enhance professional networking and education; patient communication, care, and education; public health programs; organizational promotion; and research. The aim of this study was to explore the use of social media networks for the purpose of professional development among health care professionals in Saudi Arabia using a purpose-designed Web-based survey. A cross-sectional web-based survey was undertaken. A link to the survey was posted on the investigator's personal social media accounts including Twitter, LinkedIn, and WhatsApp. A total of 231 health care professionals, who are generally social media users, participated in the study. Of these professionals, 70.6% (163/231) use social media for their professional development. The social media applications most frequently used, in the descending order, for professional development were Twitter, YouTube, Instagram, Facebook, Snapchat, and LinkedIn. The majority of respondents used social media for professional development irrespective of their age group, with the highest proportion seen in those aged 20-30 years. Social media were perceived as being most beneficial for professional development in terms of their impact on the domains of knowledge and problem solving and least helpful for enhancing clinical skills. Twitter was perceived as the most helpful type of social media for all domains listed. Respondents most frequently reported that social media were useful for professional development for the reasons of knowledge exchange and networking. Social media are frequently used by health care professionals in Saudi Arabia for the purposes of professional development, with Twitter most frequently used for this purpose. These findings suggest that social media networks can be powerful tools for engaging health care professionals in their professional development.

Information and influence propagation in social networks

CERN Document Server

Chen, Wei; Lakshmanan, Laks V S

2013-01-01

Research on social networks has exploded over the last decade. To a large extent, this has been fueled by the spectacular growth of social media and online social networking sites, which continue growing at a very fast pace, as well as by the increasing availability of very large social network datasets for purposes of research. A rich body of this research has been devoted to the analysis of the propagation of information, influence, innovations, infections, practices and customs through networks. Can we build models to explain the way these propagations occur? How can we validate our models

The power of social media storytelling in destination branding.

OpenAIRE

Lund, Niels Frederik; Cohen, S.A.; Scarles, C.

2017-01-01

A large part of the global population is now connected in online social networks in social media where they share experiences and stories and consequently influence each other’s perceptions and buying behaviour. This poses a distinct challenge for destination management organisations, who must cope with a new reality where destination brands are increasingly the product of people’s shared tourism experiences and storytelling in social networks, rather than marketing strategies. This article s...

Online Social Media and Political Awareness in Autoritarian Regimes

OpenAIRE

John Reuter; David Szakonyi

2012-01-01

Does online social media undermine authoritarianism? We examine the conditions under which online social networks can increase public awareness of electoral fraud in non-democracies. We argue that a given online social network will only increase political awareness if it is first politicized by elites. Using survey data from the 2011 Russian parliamentary elections, we show that usage of Twitter and Facebook, which were politicized by opposition elites, significantly increased respondents' pe...

CSR Communication Strategies for Organizational Legitimacy in Social Media

DEFF Research Database (Denmark)

Colleoni, Elanor

2013-01-01

is to investigate which corporate communication strategy adopted in online social media is more effective to create convergence between corporations' corporate social responsibility (CSR) agenda and stakeholders' social expectations, and thereby, to increase corporate legitimacy. Design/methodology/approach – Using....... Empirical findings show that, even when engaging in a dialogue, communication in social media is still conceived as a marketing practice to convey messages about companies. Originality/value – This paper originally investigates organizational legitimacy in the context of social media by applying advanced...... the entire Twitter social graph, a network analysis was carried out to study the structural properties of the CSR community, such as the level of reciprocity, and advanced data mining techniques, i.e. topic and sentiment analysis, were carried out to investigate the communication dynamics. Findings...