A new strategy for DSM and Market Transformation

International Nuclear Information System (INIS)

Nilsson, H.

1996-01-01

Demand Side Management (DSM) as a utility instrument has been based on the assumption that supply in itself is well run and managed and that corrections should only be made by adjusting demand to a more appropriate level. The entire energy system, however, needs tuning from both the supply side and the demand side. DSM has to be reshaped to fit both the utilities, in a competitive environment, and more general societal purposes. Market Transformation aims at moving the benchmark for performance of products; focusing customer and supplier interest on high performance, thus getting larger volumes for such equipment; and clearing the market of inferior products. (R.P.)

Residential customer-sited photovoltaics markets 1999

International Nuclear Information System (INIS)

Herig, C.; Thomas, H.; Perez, R.; Wenger, H.

1999-01-01

Nearly three years ago, the authors published the paper, Niche Markets for Grid Connected Photovoltaics. The paper identified target market niches for Customer-Sited Photovoltaics (CSPV), on a state-by-state basis for the US. The paper demonstrated cost-effective, grid-connected, domestic markets existed and identified those showing the most near-term promise. Many financial and policy attributes effecting the economics of CSPV have changed since the previous paper was published. Incorporating these policy changes into the analysis expands the CSPV market from a niche status to an era of significance. The number of states with break-even turnkey costs (BTC) above four dollars per watt expanded from five to fifteen. The top five state market values are now above a break-even cost of seven dollars per watt, a value at which the domestic CSPV market moves beyond a break-even status to consumer savings or industry profit, depending on system price. Emissions mitigation values were also included in the paper, but did not significantly effect the break-even market value results. The paper presents the details of the data, analysis, and results

78 FR 14543 - Ward Transformer Superfund Site; Raleigh, Wake County, NC; Notice of Settlement

Science.gov (United States)

2013-03-06

... ENVIRONMENTAL PROTECTION AGENCY [FRL 9788-2; CERCLA-04-2013-3754] Ward Transformer Superfund Site... Ward Transformer Superfund Site located in Raleigh, Wake County, North Carolina. Under the terms of the.... Submit your comments by Site name Ward Transformer Superfund Site by one of the following methods: [[Page...

Global electricity transformation: The critical need for integrated market design and risk management research

International Nuclear Information System (INIS)

Hung-po Chao

2006-01-01

The past three decades transformed the electricity industry. The essential goals of liberalization have been to lower costs, improve reliability, and stimulate investment and innovations through establishment of competitive electricity markets, while also relying on market mechanisms to provide creative solutions to environmental and security problems. In many instances, these goals have been achieved, but the occurrence of some spectacular market failures have brought into question the whole restructuring effort. This paper reviews recent experiences with market reform and concludes that a significant cause of failure has been the rush to unbundle vertically integrated utilities without sufficient consideration of alternative ways to manage the risk of electricity market restructuring. In particular, there is a critical need for integrated market design and risk management research to improve the process of market transformation by taking a more evolutionary approach to discover a 'Third Way' above vertical integration and full unbundling. Such research can offer a crucial feedback link to the restructuring process by identifying important lessons to be learned from past experience and developing new analytical tools to help introduce more successful market designs for the future. (author)

Corn and Soybean Marketing Contract Adoption and Site-Specificity

OpenAIRE

Elliott, Matthew S.; Elliott, Lisa M.; Lin, Yan

2015-01-01

Adoption of marketing contracts represents a subtle evolution from spot markets to more formal coordination using classical bilateral contracts. The increase use of marketing contracts for corn and soybeans has been observed within the context of a changing landscape to marketing outlets. Since 2000, there has been consolidation, changes in ownership of grain merchants and processors, and an unprecedented emergence of processors for domestic bioenergy. In this study, we assess the effect site...

Transforming Global Markets for Clean Energy Products

Energy Technology Data Exchange (ETDEWEB)

NONE

2010-07-01

This paper looks at three clean energy product categories: equipment energy efficiency; low-carbon transport, including high-efficiency vehicles and electric/plug-in hybrid electric vehicles (EV/PHEVs); and solar photovoltaic (PV) power. Each section identifies ways to enhance global co-operation among major economies through case studies and examples, and ends with specific suggestions for greater international collaboration on market transformation efforts. An annex with more detailed case studies on energy-efficient electric motors, televisions, external power supplies and compact fluorescent lights is included in the paper.

Web 2.0 Socail Network Sites And Facebook Marketing

Directory of Open Access Journals (Sweden)

Andreas Chang

2011-11-01

Full Text Available The use of Web 2.0 and Social Network Sites (SNS has become an amazing phenomenon. In fact, one of the fastest-growing arenas of the World Wide Web is the space of so-called social networking sites. Face book, Tweeter, MySpace and other Social Network Sites have huge population of users. Almost seven hundred million people use Facebook, and hundreds of million others use other social networking sites. More and more advertisers switch their marketing budget to these SNS. This study contributes to our understanding of the Web 2.0 and the use of social networking websites by examining available literature. It seeks to understand what Web 2.0 and SNS mean, the trends, its functions and how they can be leveraged for marketing purposes.

Formation of Marketing Activity on Organisation and Support of a Corporate Site of Companies That Operate in the Consumer Market

Directory of Open Access Journals (Sweden)

Yarym-Agayev Oleksandr M.

2014-03-01

Full Text Available The article considers main issues of organisation of Internet marketing at small and medium enterprises of Ukraine, shows a necessity of development and marketing support of the site and provides recommendations on development, implementation and maintenance of corporate sites for marketing and advertising managers. The article considers such directions of operation with the site as analysis of sites of competitors, development of a corporate site, information provision of the site, site indexation and its promotion in search engines, placing site links at information portals, creation of pages in social networks, work at forums, information mailings, operation with site analytics and ensuring feedback with the site visitors. The listed recommendations would allow increase the site image, attract new clients, organise efficient co-operation with specialists on development and promotion of the site and achieve the maximal effect from this source of advertisement and sales.

Evaluating the market transformation impacts of a DSM program in the Province of Quebec

Energy Technology Data Exchange (ETDEWEB)

Baillargeon, P.; Michaud, N. [Econoler, 160 St-Paul Street, Quebec, QC, G1K 3W1 (Canada); Schmitt, B. [Hydro-Quebec, Complexe Desjardins, East Tower, C.P. 10000, Place Desjardins, Montreal, QC, H5B 1H7 (Canada); Megdal, L. [Megdal and Associates, 198 High Street, Acton, MA 01720 (United States)

2012-01-15

In 2006, Hydro-Quebec introduced a large DSM program on the market to promote the adoption of compact fluorescent lamps in Quebec households. After 3 years of program implementation, there was significant indication on the part of market actors that the promotional campaign component was quite effective in transforming the Quebec market. Hydro-Quebec therefore decided to modify its approach to program evaluation to include the quantification of market effects. Econoler led a team including American partners, Opinion Dynamics Inc. and Megdal and Associates to conduct an evaluation of program impacts on market transformation. An evaluation strategy was designed where different research tools would be integrated to determine market evolution over the two previous years. Each research method was used to determine an estimate of program impacts, then triangulated with other approaches to determine the most appropriate impact evaluation method regarding the Hydro-Quebec program. Research efforts included a non-participant survey, interviews at manufacturer headquarters across Canada, interviews with banner distributor representatives across Canada, the collection of sales and market share data from manufacturers and retailers as well as secondary research to identify other players that could influence the market. The evaluation revealed that savings of 168 GWh could be attributed to direct and indirect impacts of the program for the 2006-2007 period.

Data Extraction Tool to Analyse, Transform and Store Real Data from Electricity Markets

DEFF Research Database (Denmark)

Pereira, Ivo F.; Sousa, Tiago; Praca, Isabel

2014-01-01

of confidentiality, data regarding market proposals and transactions. These data can be used as source of knowledge to define realistic scenarios, which are essential for understanding and forecast electricity markets behavior. The development of tools able to extract, transform, store and dynamically update data......, is of great importance to go a step further into the comprehension of electricity markets and of the behaviour of the involved entities. In this paper an adaptable tool capable of downloading, parsing and storing data from market operators’ websites is presented, assuring constant updating and reliability...... of the stored data....

Web site review. Carolinas HealthCare recognized Internet marketing potential early.

Science.gov (United States)

Botvin, Judith D

2005-01-01

Since the early days of the Internet, administrators Carolinas HealthCare System in Charlotte, NC, have appreciated its potential as a marketing tool. This places a lot of expectations on the Web site, www.carolinashealthcare.org, which is managed by the marketing-public relations department. Find out how the well-established site fulfills its mission and more.

Marginal revenue transformation in airline seat inventory control with two fare families and two markets

DEFF Research Database (Denmark)

Kallehauge, Brian

to not offering any lower classes for sale. Furthermore, let Q(S) denote the total probability of purchase of set S and R(S) the total expected revenue from offering set S. The application of the MR transformation to the scenario with two fare families and two markets can be described in three overall principles....... 1) MR transformation from fare families to fare classes The first principle is that given a specific market the adjusted fare defined by the MR transformation is calculated for the subsets of fare classes on the efficient frontier of the set of points {Q(S),R(S)}, for all S. In the case of two fare...... families the sets on the efficient frontier does not necessarily represent nested policies. 2) Nesting of fare family policies The second principle is that given a specific market the subsets on the efficient frontier are forced to be nested. The primary purpose of this principle is that it enables...

Cooperative procurement: market transformation for energy efficient products

Energy Technology Data Exchange (ETDEWEB)

Ostertag, K.; Dreher, C.

1999-07-01

Cooperative procurement is a variation of public purchasing which may be used as an instrument to transform the market and stimulate innovation enhancing environmental performance. The core of the procedure is the following: Coordinated by a central agency a group of buyers - public administrations, but also private companies, associations, etc. - gets together and jointly formulates a catalogue of performance requirements for a specific product truly suiting their preferences. This catalogue may contain (combinations of) requirements not yet available on the market and includes energy efficiency and/or environmental performance among other preferences important to the users. On the basis of the product requirements the buyer group launches a call for tenders, evaluates the bids received from the manufacturers and commits to buying the winning product. Thus, a market is provided for the most successful innovators in a given area of technology. The paper discusses the effectiveness of cooperative procurement as a policy instrument in the context of innovation theory and learning curves and it presents some empirical results on the feasibility of the transfer of this policy instruments to a wider range of European countries and/or to the European level. (orig.)

75 FR 81269 - Ward Transformer Superfund Site Raleigh, Wake County, NC; Notice of Settlements

Science.gov (United States)

2010-12-27

... ENVIRONMENTAL PROTECTION AGENCY [Docket EPA-RO4-SFUND-2010-1053, FRL-9243-2] Ward Transformer... entered into a five settlements for reimbursement of past response costs concerning the Ward Transformer... Docket ID No. EPA-RO4- SFUND-2010-1053 or Site name Ward Transformer Superfund Site by one of the...

Evaluating direct energy savings and market transformation effects: A decade of technical design assistance in the northwestern USA

International Nuclear Information System (INIS)

Van Den Wymelenberg, Kevin; Brown, G.Z.; Burpee, Heather; Djunaedy, Ery; Gladics, Gunnar; Kline, Jeff; Loveland, Joel; Meek, Christopher; Thimmanna, Harshana

2013-01-01

This paper documents the direct energy savings and energy efficiency market transformation impacts of a multi-state design assistance program in the northwestern US. The paper addresses four specific aims. (1) It provides a conservative and justified estimate of the direct energy savings associated with design assistance activities of a market transformation program from 2001 to 2010. (2) It provides a rigorous methodology to evaluate direct energy savings associated with design assistance market transformation programs. (3) It provides a low-cost replicable method to predict energy savings in new buildings by evaluating the integrated design process. (4) It provides quantitative indicators useful for estimating indirect energy savings from market transformation. Applying the recommended analysis method and assuming a 12-year measure life, the direct energy savings of the population (626 buildings; 51,262,000 ft 2 ) is estimated as 45.3 aMW (average megawatts) (electric), and 265,738.089 therms (non-electric). If the entire program budget were divided into the electric savings only, the Lab Network cost per kWh saved ranged from $0.0016 to $0.003 using the recommended method and $0.0092/kWh using the most conservative method. These figures do not isolate contextual influences or represent total resource cost. Statistically significant correlations (r 2 =0.1−0.3) between integrated design scores and energy savings are reported. - Highlights: ► Estimated direct energy savings of a market transformation program are presented. ► A methodology to evaluate energy savings from multiple baselines is documented. ► Level of integrated design can be used to estimate energy savings in new buildings. ► Quantitative evaluation indicators of efficiency market transformation are provided. ► Electric energy saved from design assistance costs between $0.0016 and $0.0092/kWh.

Contaminated site investigation using nuclear technique: a case study of temporary transformer storage sites in Ghana

International Nuclear Information System (INIS)

Sanu, J. K.

2013-07-01

Recent introduction of man-made toxic chemicals, and the massive relocation of natural materials to different environmental compartment like soil, ground water and atmosphere, has resulted in severe pressure on the self- cleansing capacity of recipient ecosystems. Various accomulated pollutants and contaminants such as polychlorinated biphenyls (PCBs) are of much concern relative to both human and ecosystemm exposure and potential health impact. PCBs which are resistant to degradation and bioremediation accumulated in different niches of the biosphere. This significantly affects the ecological balances and cause adverse health effect on both human and the environment. Temporal transformer storage sites at four locations in Ghana (Tema, Temale, Bolgatanga and Wa) were investigated for PCB contamination using nuclear techniques. Analysis of soil samples from four temporal transformer storage sites revealed that the soil samples from Tema, Tamale, Bolgatanga and Wa were generally sandy with pH and EC ranging between 6.24 - 7.29 and 44.60 - 188.30 respectively. The PCB levels detected in the soil samples from the various locations varied considerably with mean ranging between 7.69 and 51.92 mg/kg. The highest mean PCB level was recorded at the Tema temporal transformer storage site (51.92 mg/kg), whilst the least mean level of 7.69 mg/kg was recorded at Wa storage site. At Tamale the individual levels range between 3.57 mg/kg and 38.70 mg/kg while at Bolgatanga it was 6.85 - 16.30 mg/kg and Wa, 6.08 - 14.70mg/kg. About 9% of soil samples from temporal transformer storage sites analysed had total PCBs concentrations above the 25mg/kg and 33 mg/kg level recommended by the Canadian Council of Ministers of environment (CCME) and EPA Ghana respectively for the protection of environment and human health. Generally, the Levels of PCBs in soil samples were found to decrease with increasing depth at all the temporal transformer storage sites. Results obtained using the EPA's L

Relationship between hydrogen-induced phase transformations and pitting nucleation sites in duplex stainless steel

Energy Technology Data Exchange (ETDEWEB)

Guo, Liqiu; Yang, Binjie; Qin, Sixiao [University of Science and Technology Beijing (China). Corrosion and Protection Center

2016-02-15

This paper demonstrates the hydrogen-induced phase transformation and the associated pitting nucleation sites of 2507 duplex stainless steel using scanning Kelvin probe force microscopy and magnetic force microscopy. The low potential sites in Volta potential images, which are considered as the pitting nucleation sites, are strongly dependent on the hydrogen-induced phase transformation. They firstly initiate on the magnetic martensite laths in the austenite phase or at the ferrite/austenite boundaries, and then appear near the needle-shaped microtwins in the ferrite phase, because of the difference in physicochemical properties of hydrogen-induced phase transformation microstructures.

Marketing Research of Construction Sites based on ABC-XYZ Analysis and Relational Data

Directory of Open Access Journals (Sweden)

Konikov Aleksandr

2017-01-01

Full Text Available ABC-XYZ analysis is well known in marketing. It allows identifying sites that yield maximum profits when sold, sites that enjoy stable demand, or sites have both qualities specified above. However, the methods are quite abstract and are not designed to study specific factors that impact the results of ABC-XYZ analysis. Meanwhile, for some applications, particularly for marketing research of construction sites, it is critical not only to identify high-profit and stable sites but also to find out what combination of technical parameters, factors related to their location, transport accessibility, etc. are typical of them. This work suggests an approach to address the issue.

Efficiency improvement opportunities in TVs: Implications for market transformation programs

International Nuclear Information System (INIS)

Park, Won Young; Phadke, Amol; Shah, Nihar; Letschert, Virginie

2013-01-01

Televisions (TVs) account for a significant portion of residential electricity consumption and global TV shipments are expected to continue to increase. We assess the market trends in the energy efficiency of TVs that are likely to occur without any additional policy intervention and estimate that TV efficiency will likely improve by over 60% by 2015 with savings potential of 45 terawatt-hours [TW h] per year in 2015, compared to today’s technology. We discuss various energy-efficiency improvement options and evaluate the cost effectiveness of three of them. At least one of these options improves efficiency by at least 20% cost effectively beyond ongoing market trends. We provide insights for policies and programs that can be used to accelerate the adoption of efficient technologies to further capture global energy savings potential from TVs which we estimate to be up to 23 TW h per year in 2015. - Highlights: • We analyze the impact of the recent TV market transition on TV energy consumption. • We review TV technology options that could be realized in the near future. • We assess the cost-effectiveness of selected energy-efficiency improvement options. • We estimate global electricity savings potential in selected scenarios. • We discuss possible directions of market transformation programs

Intoxigenic digital spaces? Youth, social networking sites and alcohol marketing.

Science.gov (United States)

Griffiths, Richard; Casswell, Sally

2010-09-01

To examine how young people in New Zealand engage with alcohol and reproduce alcohol marketing messages and alcohol-related branding in 'Bebo', a popular social networking site (SNS) on the Internet. Data are drawn from information posted on approximately 150 Bebo Web pages and analysed by way of textual analysis and cyberspace ethnography. Social networking sites, such as Bebo, provide young people with a digital space in which to share a range of alcohol marketing messages via peer-to-peer transmission. Bebo also enables youth to communicate to one another how they consume alcohol and their views of alcohol marketing messages. The information being shared by young people who use Bebo is openly provided in the form of personal information, forum comments, digital photographs and answering quizzes about their engagement with alcohol. Through this sharing of information in the digital Internet environment, young people are creating 'intoxigenic social identities' as well as 'intoxigenic digital spaces' that further contribute towards the normalisation of youth consumption of alcohol. A better understanding of how youth are using the Internet to share their experiences with alcohol and engagement with alcohol-related messages is crucial to public health research as alcohol marketing practices rapidly evolve.

A Transforming Electricity System: Understanding the Interactions Between Clean Energy Technologies, Markets, and Policies

Science.gov (United States)

Mooney, David

The U.S. electricity system is currently undergoing a dramatic transformation. State-level renewable portfolio standards, abundant natural gas at low prices, and rapidly falling prices for wind and solar technologies are among the factors that have ushered in this transformation. With objective, rigorous, technology-neutral analysis, NREL aims to increase the understanding of energy policies, markets, resources, technologies, and infrastructure and their connections with economic, environmental, and security priorities. The results of these analyses are meant to inform R&D, policy, and investment decisions as energy-efficient and renewable energy technologies advance from concept to commercial application to market penetration. This talk will provide an overview of how NREL uses high-fidelity data, deep knowledge of energy technology cost and performance, and advanced models and tools to provide the information needed to ensure this transformation occurs economically, while maintaining system reliability. Examples will be explored and will include analysis of tax credit impacts on wind and solar deployment and power sector emissions, as well as analysis of power systems operations in the Eastern Interconnection under 30% wind and solar penetration scenarios. Invited speaker number 47185.

South Korea's aid to North Korea's transformation process: Social market perspective

OpenAIRE

Jang, Tae-seok

2007-01-01

South Korea's aid to North Korea is deviated from the international trend in development aid. As a stylized fact, we find that South Korea's policy keeping economic relationship with North Korea was inconsistent and ineffective during the last decade. Since South Korea played a major role in promoting economic transformation process in North Korea, perspectives from social market economy, open economy, stabilization, and investment in infrastructure provide insights in dealing with developmen...

Heavy metals in vegetables collected from production and market sites of a tropical urban area of India.

Science.gov (United States)

Sharma, Rajesh Kumar; Agrawal, Madhoolika; Marshall, Fiona M

2009-03-01

Vegetables (Beta vulgaris L., Abelmoschus esculentus L. and Brassica oleracea L.) from the production and market sites of India were tested for Cu, Cd, Zn and Pb. At market sites, the mean concentration of Cu in cauliflower, and of Zn and Cd in both palak and cauliflower had exceeded the PFA standard. Zn at the production sites also exceeded the PFA standard in cauliflower. Cd concentration in vegetables tested from both production and market sites was many folds higher than the EU standard. In contrast, Pb in vegetables tested from both production and market sites was below the PFA limit, but was considerably higher than the current EU and WHO standards. Heavy metals accumulation in vegetables tested are higher at market sites than those at the crop production sites. The contributions of these vegetables to dietary intake of Cu, Zn, Cd and Pb were 13%, 1%, 47% and 9% of provisional tolerable daily intake, respectively. The study concludes that the transportation and marketing systems of vegetables play a significant role in elevating the contaminant levels of heavy metals which may pose a threat to the quality of the vegetables with consequences for the health of the consumers of locally produced foodstuffs.

Marketing Transformation (Fact Sheet)

Energy Technology Data Exchange (ETDEWEB)

DOE Solar Energy Technologies Program

2011-10-13

Through the SunShot Initiative, the U.S. Department of Energy (DOE) works with manufacturers, communities, states, utilities, and other partners to enable the solar market by reducing non-hardware balance-of-system (BOS) costs, developing a skilled workforce, and eliminating market barriers to widespread adoption of solar technologies.

From outbound to inbound marketing for a web-development company

OpenAIRE

Liukkonen, Maria

2016-01-01

The objective of the thesis is transformation from outbound to inbound marketing of a web-development company based on social media channels. The company is called Tulikipuna and it offers web-development services, coding for web, intelligent websites solutions and software services to all kinds of corporate clients and companies. The theoretical framework was based on defining concept of digital marketing; the difference between otbound and inbound marketing,social media sites and curre...

Migrants' Remittances end the Transformation of Local Spaces: The Case of Financial Markets in Mexico

Directory of Open Access Journals (Sweden)

Christian Ambrosius

2014-06-01

Remittances, the money sent by migrants to their families back home, are situated outside ‘traditional’ categories of space in several ways. Not only do these smallscale financial transactions span the transnational space beyond the nation-state; they also move largely outside the institutional spaces of the formal banking sector. Taking the case of financial markets in Mexico and building on recent empirical findings on the impact of migrants’ remittances on the financial sector of the receiving countries, this article explores how remittances may lead to a transformation of local spaces by reducing some of the market failures that prevail, especially in rural financial markets.

PRACTICAL MODEL OF STRATEGIC MARKETING PLAN FOR MICRO AND SMALL TRANSFORMATION COMPANIES IN LAGOS DE MORENO, JALISCO

Directory of Open Access Journals (Sweden)

Edith Ariadna Lozano-González

2017-07-01

Full Text Available A plan is designed to increase reaction capacity and leads the manager to a more in-depth knowledge of the company's own reality. The strategic marketing plan has as its fundamental purpose to express clearly and systematically the variables chosen by the company, these variants must be translated into decisions and programs of actions. The designed model is pragmatic, simple and adaptable for micro and small transformation companies that initiate in the strategic marketing planning, with the purpose of habituating them in planning and to increase the reaction capacity that favors their commercial life. This model is based on a documentary research that collects and analyzes the different processes of strategic marketing planning by different authors, developing a methodology for the micro and small entrepreneur. The model is a sheet that describes the points on which a micro and small transformation company identifies opportunity areas based on information feedback generated from the internal microenvironment and external macroenvironment. The sheet is a design inspired by the CANVAS business model that covers six areas that reflects the logic of a strategic planning process based on the marketing mix.

US HPWH Market Transformation: Where We've Been and Where to Go Next

Energy Technology Data Exchange (ETDEWEB)

Butzbaugh, Joshua B.; Sandahl, Linda J.; Baechler, Michael C.

2018-01-18

Water heating is the second largest energy end use in the U.S. residential sector, accounting for approximately 17% of U.S. residential energy consumption. Heat pump water heaters (HPWH) consume 60% less energy than conventional electric-resistance water heaters. However, HPWHs presently make up just 1% of all electric water heaters sold in the residential sector. If market penetration doesn’t increase, there is a possibility that major water heater manufacturers will decrease investment in their HPWH product lines and eventually discontinue their HPWH models. Both market barriers and technology limitations have prevented market adoption in the past. However, through cooperation between manufacturers and the energy efficiency community, technological barriers have decreased in importance. The U.S. Department of Energy (DOE), in partnership with National Laboratories, industry, and the energy efficiency community, is undertaking a national initiative with the intent to increase U.S. market penetration of HPWHs. This paper will serve as an important historical reference on HPWH commercialization and market transformation efforts in the U.S., as well as provide a detailed analysis of market opportunities and offer next steps via DOE’s national initiative.

Vaping versus JUULing: how the extraordinary growth and marketing of JUUL transformed the US retail e-cigarette market.

Science.gov (United States)

Huang, Jidong; Duan, Zongshuan; Kwok, Julian; Binns, Steven; Vera, Lisa E; Kim, Yoonsang; Szczypka, Glen; Emery, Sherry L

2018-05-31

While national surveys showed declines in e-cigarette use in the USA between 2015 and 2016, recent reports indicate that JUUL, a sleekly designed e-cigarette that looks like a USB drive, is increasingly being used by youth and young adults. However, the extent of JUUL's growth and its marketing strategy have not been systematically examined. A variety of data sources were used to examine JUUL retail sales in the USA and its marketing and promotion. Retail store scanner data were used to capture the retail sales of JUUL and other major e-cigarette brands for the period 2011-2017. A list of JUUL-related keywords was used to identify JUUL-related tweets on Twitter; to identify JUUL-related posts, hashtags and accounts on Instagram and to identify JUUL-related videos on YouTube. In the short 3-year period 2015-2017, JUUL has transformed from a little-known brand with minimum sales into the largest retail e-cigarette brand in the USA, lifting sales of the entire e-cigarette category. Its US$150 million retail sales in the last quarter of 2017 accounted for about 40% of e-cigarette retail market share. While marketing expenditures for JUUL were moderate, the sales growth of JUUL was accompanied by a variety of innovative, engaging and wide-reaching campaigns on Twitter, Instagram and YouTube, conducted by JUUL and its affiliated marketers. The discrepancies between e-cigarette sales data and the prevalence of e-cigarette use from surveys highlight the challenges in tracking and understanding the use of new and emerging tobacco products. In a rapidly changing media environment, where successful and influential marketing campaigns can be conducted on social media at little cost, marketing expenditures alone may not fully capture the influence, reach and engagement of tobacco marketing. © Article author(s) (or their employer(s) unless otherwise stated in the text of the article) 2018. All rights reserved. No commercial use is permitted unless otherwise expressly granted.

Market transformation lessons learned from an automated demand response test in the Summer and Fall of 2003

Energy Technology Data Exchange (ETDEWEB)

Shockman, Christine; Piette, Mary Ann; ten Hope, Laurie

2004-08-01

A recent pilot test to enable an Automatic Demand Response system in California has revealed several lessons that are important to consider for a wider application of a regional or statewide Demand Response Program. The six facilities involved in the site testing were from diverse areas of our economy. The test subjects included a major retail food marketer and one of their retail grocery stores, financial services buildings for a major bank, a postal services facility, a federal government office building, a state university site, and ancillary buildings to a pharmaceutical research company. Although these organizations are all serving diverse purposes and customers, they share some underlying common characteristics that make their simultaneous study worthwhile from a market transformation perspective. These are large organizations. Energy efficiency is neither their core business nor are the decision makers who will enable this technology powerful players in their organizations. The management of buildings is perceived to be a small issue for top management and unless something goes wrong, little attention is paid to the building manager's problems. All of these organizations contract out a major part of their technical building operating systems. Control systems and energy management systems are proprietary. Their systems do not easily interact with one another. Management is, with the exception of one site, not electronically or computer literate enough to understand the full dimensions of the technology they have purchased. Despite the research team's development of a simple, straightforward method of informing them about the features of the demand response program, they had significant difficulty enabling their systems to meet the needs of the research. The research team had to step in and work directly with their vendors and contractors at all but one location. All of the participants have volunteered to participate in the study for altruistic

Intermediaries in agro-food networks in Turkey: How middlemen respond to transforming food market structures

Directory of Open Access Journals (Sweden)

Appel, Alexandra

2014-09-01

Full Text Available Traditional wholesale intermediaries in the fresh fruit and vegetable segment tend to get expendable in markets with an increasing demand for traceability and for the fulfilment of quality and hygiene standards. The demand for these specifications is usually induced by transnational retail corporations that enter new market environments. This is also the case for Turkey, where since 2010 trade with fresh fruit and vegetable products can be conducted outside wholesale markets. Dualistic structures in accordance with socio-economic realities have emerged and the reactions of intermediaries towards these transformations vary between strategies of resilience and reworking. Therefore completely new purchasing channels emerge, whereby at the same time long-established trading patterns remain important to supply all groups of the society. This article is based on interviews conducted in Turkey.

When brands come to life: experimental research on the vividness effect of Virtual Reality in transformational marketing communications

OpenAIRE

Van Kerrebroeck, Helena; Brengman, Malaika; Willems, Kim

2017-01-01

Mobile Virtual Reality provides a gateway for marketers to innovatively reach consumers. This study examines the impact of Virtual Reality in the context of transformational brand experience appeals, focussing specifically on the determining role of vividness. A three-dimensional conceptual framework is presented, offering a systematic review of the literature on vividness effects in marketing communications, revealing the major gap that most available studies only focus on informational mess...

Maize transformation technology development for commercial event generation

Science.gov (United States)

Que, Qiudeng; Elumalai, Sivamani; Li, Xianggan; Zhong, Heng; Nalapalli, Samson; Schweiner, Michael; Fei, Xiaoyin; Nuccio, Michael; Kelliher, Timothy; Gu, Weining; Chen, Zhongying; Chilton, Mary-Dell M.

2014-01-01

Maize is an important food and feed crop in many countries. It is also one of the most important target crops for the application of biotechnology. Currently, there are more biotech traits available on the market in maize than in any other crop. Generation of transgenic events is a crucial step in the development of biotech traits. For commercial applications, a high throughput transformation system producing a large number of high quality events in an elite genetic background is highly desirable. There has been tremendous progress in Agrobacterium-mediated maize transformation since the publication of the Ishida et al. (1996) paper and the technology has been widely adopted for transgenic event production by many labs around the world. We will review general efforts in establishing efficient maize transformation technologies useful for transgenic event production in trait research and development. The review will also discuss transformation systems used for generating commercial maize trait events currently on the market. As the number of traits is increasing steadily and two or more modes of action are used to control key pests, new tools are needed to efficiently transform vectors containing multiple trait genes. We will review general guidelines for assembling binary vectors for commercial transformation. Approaches to increase transformation efficiency and gene expression of large gene stack vectors will be discussed. Finally, recent studies of targeted genome modification and transgene insertion using different site-directed nuclease technologies will be reviewed. PMID:25140170

Maize transformation technology development for commercial event generation.

Science.gov (United States)

Que, Qiudeng; Elumalai, Sivamani; Li, Xianggan; Zhong, Heng; Nalapalli, Samson; Schweiner, Michael; Fei, Xiaoyin; Nuccio, Michael; Kelliher, Timothy; Gu, Weining; Chen, Zhongying; Chilton, Mary-Dell M

2014-01-01

Maize is an important food and feed crop in many countries. It is also one of the most important target crops for the application of biotechnology. Currently, there are more biotech traits available on the market in maize than in any other crop. Generation of transgenic events is a crucial step in the development of biotech traits. For commercial applications, a high throughput transformation system producing a large number of high quality events in an elite genetic background is highly desirable. There has been tremendous progress in Agrobacterium-mediated maize transformation since the publication of the Ishida et al. (1996) paper and the technology has been widely adopted for transgenic event production by many labs around the world. We will review general efforts in establishing efficient maize transformation technologies useful for transgenic event production in trait research and development. The review will also discuss transformation systems used for generating commercial maize trait events currently on the market. As the number of traits is increasing steadily and two or more modes of action are used to control key pests, new tools are needed to efficiently transform vectors containing multiple trait genes. We will review general guidelines for assembling binary vectors for commercial transformation. Approaches to increase transformation efficiency and gene expression of large gene stack vectors will be discussed. Finally, recent studies of targeted genome modification and transgene insertion using different site-directed nuclease technologies will be reviewed.

A New Development in Online Marketing: Introducing Digital Inbound Marketing

Directory of Open Access Journals (Sweden)

Alin OPREANA

2015-08-01

Full Text Available Particularly in online settings, marketing is undergoing a transformation. Online business can no longer rely on traditional marketing tactics and campaigns to attract, retain and expand consumers because there is a transformation in how people interact with brands and companies, how they shop and buy in online and offline settings. Traditional marketing is no longer a viable option because it focuses on pushing a message out. In online business framework, a new marketing development has arisen, namely digital inbound marketing. This new marketing type is focused on attracting valuable consumers (potential, existing, or aspirational that choose to interact with a particular company that provides them with something useful. In this paper, we propose a definition for digital inbound marketing and examine the online strategies associated with this concept: brand-focused marketing communications, content marketing, social media marketing, and search engine optimization.

Measuring youth exposure to alcohol marketing on social networking sites: challenges and prospects.

Science.gov (United States)

Jernigan, David H; Rushman, Anne E

2014-02-01

Youth exposure to alcohol marketing has been linked to increased alcohol consumption and problems. On relatively new and highly interactive social networking sites (SNS) that are popular with youth, tools for measuring youth exposure to alcohol marketing in traditional media are inadequate. We critically review the existing policies of Facebook, Twitter, and YouTube designed to keep branded alcohol content away from underage youth. Looking at brand and user activity on Facebook for the 15 alcohol brands most popular among US youth, we found activity has grown dramatically in the past 3 years, and underage users may be accounting for some of this activity. Surveys of youth and adult participation in alcohol marketing on SNS will be needed to inform debate over these marketing practices.

Food and Beverage Brands that Market to Children and Adolescents on the Internet: A Content Analysis of Branded Web Sites

Science.gov (United States)

Henry, Anna E.; Story, Mary

2009-01-01

Objective: To identify food and beverage brand Web sites featuring designated children's areas, assess marketing techniques present on those industry Web sites, and determine nutritional quality of branded food items marketed to children. Design: Systematic content analysis of food and beverage brand Web sites and nutrient analysis of food and…

Power-law behaviour evaluation from foreign exchange market data using a wavelet transform method

Science.gov (United States)

Wei, H. L.; Billings, S. A.

2009-09-01

Numerous studies in the literature have shown that the dynamics of many time series including observations in foreign exchange markets exhibit scaling behaviours. A simple new statistical approach, derived from the concept of the continuous wavelet transform correlation function (WTCF), is proposed for the evaluation of power-law properties from observed data. The new method reveals that foreign exchange rates obey power-laws and thus belong to the class of self-similarity processes.

Power-law behaviour evaluation from foreign exchange market data using a wavelet transform method

Energy Technology Data Exchange (ETDEWEB)

Wei, H.L., E-mail: w.hualiang@sheffield.ac.u [Department of Automatic Control and Systems Engineering, the University of Sheffield, Mappin Street, Sheffield, S1 3JD (United Kingdom); Billings, S.A., E-mail: s.billings@sheffield.ac.u [Department of Automatic Control and Systems Engineering, the University of Sheffield, Mappin Street, Sheffield, S1 3JD (United Kingdom)

2009-09-07

Numerous studies in the literature have shown that the dynamics of many time series including observations in foreign exchange markets exhibit scaling behaviours. A simple new statistical approach, derived from the concept of the continuous wavelet transform correlation function (WTCF), is proposed for the evaluation of power-law properties from observed data. The new method reveals that foreign exchange rates obey power-laws and thus belong to the class of self-similarity processes.

Power-law behaviour evaluation from foreign exchange market data using a wavelet transform method

International Nuclear Information System (INIS)

Wei, H.L.; Billings, S.A.

2009-01-01

Numerous studies in the literature have shown that the dynamics of many time series including observations in foreign exchange markets exhibit scaling behaviours. A simple new statistical approach, derived from the concept of the continuous wavelet transform correlation function (WTCF), is proposed for the evaluation of power-law properties from observed data. The new method reveals that foreign exchange rates obey power-laws and thus belong to the class of self-similarity processes.

Procurement for market transformation for energy-efficient products. A study under the SAVE-programme[SAVE = Specific Actions for Vigorous Energy Efficiency

Energy Technology Data Exchange (ETDEWEB)

NONE

1998-07-01

This report summarises the findings from the SAVE study, 'Procurement for Market Transformation for Energy Efficient Products', focusing on the possibility of executing co-operative procurement activities at the European level. The conclusions are based upon findings from 36 market studies carried out in nine European countries regarding four different products: induction motors, solar-energy systems for water heating, office lighting systems, and combined fridge-freezers, as well as practical experience from about 30 procurements carried out by NUTEK in Sweden, and the experience of the IEA DSM Implementing agreement annex III 'Co-operative Procurement of Innovative Technologies'. The study concludes that co-operative procurement is a promising instrument for consideration in combination with other instruments for future energy-efficiency policy at the EU level. By seeking to transform the European market in its totality, the current prevailing differences between national markets can be softened contributing to the completion of a single European market and providing a basis for a more integrated market transformation approach. However, carrying out the process at the EU level is complex and it therefore needs careful designing in order to be successful. A main barrier to measures of this kind being implemented is the lack of experience, and therefore trust in the process as such, which is why further practical experience on both a national and international level is needed. To encourage member states to participate and co-operate whatever the form chosen, the study suggests that concrete and active support from the Commission is an important signalling effect, since the importance of energy efficiency on the political agenda differs considerably between countries that, furthermore, are more or less flexible when it comes to adopting new policy instruments.

Marketing of Academic Library Services through Social Networking Sites: Implications of Electronic Word-of-Mouth

Science.gov (United States)

Siddike, Md. Abul Kalam; Kiran, K.

2015-01-01

The main objective of this study is to investigate the perceptions of academic librarians towards the marketing of library services through social networking sites (SNSs) and their understanding of using electronic word-of-mouth (eWOM) as a marketing tool in academic libraries. This study follows a qualitative data-gathering approach of structured…

Hospital Web site 'tops' in Louisiana. Hospital PR, marketing group cites East Jefferson General Hospital.

Science.gov (United States)

Rees, Tom

2002-01-01

East Jefferson General Hospital in Metairie, La., launched a new Web site in October 2001. Its user-friendly home page offers links to hospital services, medical staff, and employer information. Its jobline is a powerful tool for recruitment. The site was awarded the 2002 Pelican Award for Best Consumer Web site by the Louisiana Society for Hospital Public Relations & Marketing.

Smart work: The transformation of the labour market due to the fourth industrial revolution (I4.0

Directory of Open Access Journals (Sweden)

Birgit Eberhard

2017-09-01

Full Text Available Purpose - This article explores how the fourth industrial revolution is transforming the labour market by demanding new professional skills and by digitalizing jobs done by the human resources of companies. A further aim is to postulate on new professions which will, in the future, be in high demand and the skills that will be required to fulfill those job non-robotized profiles. Design/methodology/approach: The proposed methodology is, firstly, an analysis of the impact of digitalization on the labor market in those economies experiencing the digital revolution. Secondly, an expert survey of university professors is conducted and curricula of universities are evaluated in order to analyze if higher education institutions are aware of future digital trends and what measures and teaching methods professors use to prepare their students to encounter these trends. Findings: Based on the results, future jobs of highly demand will be described, as will the skill sets needed to fulfill those jobs. Furthermore, a call of action to the higher education sector will be made to encourage universities to prepare future graduates for a new labor market reality. Research limitations/implications: The results of the research are expected to serve as a reflection on how the digital revolution is transforming the labor market and how universities can support students in order to enhance their employability. Conversely, an analysis of jobs that are expected to be in demand in the near future – new occupations will appear and some will slowly disappear as they become automated – will encourage students to better prepare themselves for their professional careers and give them a clearer perspective about the labor market they will work in, upon completion of their education. Originality/value: The skills portfolio, introduced by the authors of the present article, shall support universities and professors with future adaptions.

Transforming Pinus pinaster forest to recreation site: preliminary effects on LAI, some forest floor, and soil properties.

Science.gov (United States)

Öztürk, Melih; Bolat, İlyas

2014-04-01

This study investigates the effects of forest transformation into recreation site. A fragment of a Pinus pinaster plantation forest was transferred to a recreation site in the city of Bartın located close to the Black Sea coast of northwestern Turkey. During the transformation, some of the trees were selectively removed from the forest to generate more open spaces for the recreationists. As a result, Leaf Area Index (LAI) decreased by 0.20 (about 11%). Additionally, roads and pathways were introduced into the site together with some recreational equipment sealing parts of the soil surface. Consequently, forest environment was altered with a semi-natural landscape within the recreation site. The purpose of this study is to assess the effects of forest transformation into recreation site particularly in terms of the LAI parameter, forest floor, and soil properties. Preliminary monitoring results indicate that forest floor biomass is reduced by 26% in the recreation site compared to the control site. Soil temperature is increased by 15% in the recreation site where selective removal of trees expanded the gaps allowing more light transmission. On the other hand, the soil bulk density which is an indicator of soil compaction is unexpectedly slightly lower in the recreation site. Organic carbon (C(org)) and total nitrogen (N(total)) together with the other physical and chemical parameter values indicate that forest floor and soil have not been exposed to much disturbance. However, subsequent removal of trees that would threaten the vegetation, forest floor, and soil should not be allowed. The activities of the recreationists are to be concentrated on the paved spaces rather than soil surfaces. Furthermore, long-term monitoring and management is necessary for both the observation and conservation of the site.

From institutional segmentation to market fragmentation: Institutional transformation and the shifting stratification order in urban China.

Science.gov (United States)

Zhao, Wei; Zhou, Xueguang

2017-03-01

Focusing on the changing roles of organizations, this study develops an institutional framework to examine the shifting stratification order since the mid-1990s in urban China. We argue that, after the mid-1990s, the Chinese state led a dual process of institutional transformation. On the one hand, the state dismantled the socialist redistributive system and broke down institutional segmentation based on organizational ownership and bureaucratic rank. On the other hand, the state developed different markets with various paces and strategies, resulting in fragmented market environments. In this context, reformed organizations interacted with heterogeneous market conditions to exert different impacts on multiple dimensions of social inequality. We draw empirical evidence from two national survey data collected in 1994 and 2003 during a critical period. Our findings show that the foundation of the stratification order has shifted from institutional segmentation to market fragmentation in urban China. This study calls for substantive institutional analysis to better understand the intricate landscape of social inequality in transitional economies. Copyright © 2016 Elsevier Inc. All rights reserved.

Transformation of the Housing Market in Tokyo since the Late 1990s: Housing Purchases by Single-person Households

Directory of Open Access Journals (Sweden)

Tomoko Kubo

2011-12-01

Full Text Available This study aims to clarify the correlation between the transformation of the Japanese housing market and the increasing number of single-person households in Japan, with a special focus on the supply of compact condominiums. In order to achieve the abovementioned purpose, the changes in the Japanese housing market and diversification of the Japanese household structure are described. Finally, the features of the supply strategies of condominium suppliers, which reflect the diversification of the household structure and increasing need for condominiums by single-person households in central Tokyo, are examined.

Features of the Institutional Structure of the Polish Stock Market under Conditions of Transformational Changes in the Global Financial Environment

Directory of Open Access Journals (Sweden)

Goncharenko Nataliia I.

2017-03-01

Full Text Available Under modern conditions of transformational changes in the global financial environment, the international stock market acquires stable features of activization of investment activity, formation of a large network of professional participants in the stock market and its multi-level institutional structure, expansion of the range of trade in securities, access of economic entities of different countries to financial resources and diversification of mechanisms of concentration, etc. There conducted a study of peculiarities of the institutional structure of the Polish stock market in the context of transformational changes in the global economic system. The factors influencing the volume of capitalization of the Warsaw Stock Exchange are analyzed; the dependence of the capitalization of the Exchange on foreign portfolio investments in shares of Polish issuers is revealed. Based on the results of own calculations of multiple correlation coefficients, the level of dependence between capital stock market indicators and assets of such financial institutions in Poland as investment and open pension funds, insurance companies is determined, and a significant interconnection of assets of investment and open pension funds and insurance companies is revealed. The obtained results can become a basis for institutional investors in the process of making effective decisions on expanding the range of trading in securities.

Transformations in gas shipping : Market structure and efficiency

NARCIS (Netherlands)

Engelen, Steve; Dullaert, Wout

This article aims to improve understanding of the gas shipping markets which, contrary to the main merchant markets- namely the dry, the tanker and the container markets- have not been subject to the same scrutiny. We examine the fundamentals and segment these versatile markets in which expanding

Internet food marketing strategies aimed at children and adolescents: a content analysis of food and beverage brand web sites.

Science.gov (United States)

Weber, Kristi; Story, Mary; Harnack, Lisa

2006-09-01

Americans are spending an increasing amount of time using "new media" like the Internet. There has been little research examining food and beverage Web sites' content and marketing practices, especially those that attract children and adolescents. The purpose of this study was to conduct a content analysis of food- and beverage-brand Web sites and the marketing techniques and advertising strategies present on these sites. The top five brands in eight food and beverage categories, 40 brands in total, were selected based on annual sales data from Brandweek magazine's annual "Superbrands" report. Data were collected using a standardized coding form. The results show a wide variety of Internet marketing techniques and advertising strategies targeting children and adolescents. "Advergaming" (games in which the advertised product is part of the game) was present on 63% of the Web sites. Half or more of the Web sites used cartoon characters (50%) or spokescharacters (55%), or had a specially designated children's area (58%) with a direct link from the homepage. With interactive media still in its developmental stage, there is a need to develop safeguards for children. Food and nutrition professionals need to advocate for responsible marketing techniques that will support the health of children.

Heavy metals in vegetables sampled from farm and market sites in Accra metropolis, Ghana

International Nuclear Information System (INIS)

Fordjour, Linda Addae

2015-07-01

This study reports for the first time in Ghana long-term monitoring of heavy metal contamination of vegetables. As reliable residue data analysis resulting from monitoring programs in foods is of great value to the general populace; this could address the possible risk of heavy metal exposure to human health. In this study, monitoring of heavy metals (As, Cd, Co, Cr, Cu, Fe, Mn, Ni, Pb and Zn) in consumable vegetables was assessed for a period of 2 years, 2013-2014. In all, a total of 479 vegetables (cabbage (Brassica oleracea), carrot (Daucus carota), cucumber (Cucumis sativus), green pepper (Capsicum annuum) and lettuce (Lactuca sativa)) were purchased from farm (production) and market sites within Accra Metropolis, Ghana. Samples were subjected to acid digestion and analyzed with atomic absorption spectrometer (AAS). All the vegetables studied contained at least two (2) or more metals; 18.99% of the samples had metal detections below the European Union (EU) guideline values, whereas 81% were above limits. Vegetables from Mallam Attah market and the Ghana Broadcasting Corporation (GBC) sites registered the highest percentage exceedances (100%) with the largest violation occurring in lettuce (97.41%). Elevated concentrations of these metals were also observed in vegetables from markets compared to the farms except As, Cd, Co and Fe. Ni and Cr were undetected in vegetables from farms, however their maximum concentrations (1.236 and 2.459 mg/kg) were recorded in lettuce at market sites. Additionally, the significant metal increases in vegetables from the markets could be due to atmospheric depositions and mode of handling by both farmers and buyers. On the other hand, studies of the soils from the various farm sites had varying mean concentrations of heavy metals, Fe (189.703), Mn (142.246) and As (9.145 mg/kg). However, all the metal levels in the soil were below EU limits, except As (24.2 mg/kg) found at Dzorwulu site, which exceeded the 20.0 mg/kg limit for As in

The impact of modern technology on changing marketing actions in organisations. Marketing 4.0

Directory of Open Access Journals (Sweden)

Świeczak Witold

2017-12-01

Full Text Available The article presents the theory that modern technologies are changing the way in which marketing is organised and that they will transform the prevailing composition of the market, while enterprises should come to terms with the act that having a market share will no longer suffice to maintain the market leader position. The aim of this paper is to provide an overview of the key challenges generated by technological innovations and to identify the opportunities for marketing in light of the new communication and information technologies so that quantifiable benefits can be gained. The research topic underpinning this paper is: 1 an analysis of social media use by the Millennial generation; 2 an evaluation of the attitudes of SMEs towards the incorporation of information technology into their current marketing practices; 3 determining the implementation possibilities of Marketing 4.0 by promoting a flexible approach to organising marketing actions. Following a review of the available literature on the subject, we will present a concept of the model of the flexible organisation of marketing actions. The D3I2C concept combines today’s marketing actions and digital transformation. It can be harnessed by academia and other organisations seeking guidance on the implementation of transformation in the organisation of marketing actions.

The New Rule Paradigm Shift: Transforming At-Risk Programs by Matching Business Archetypes Strategies in the Global Market

Science.gov (United States)

Stark, Paul S.

2007-01-01

The challenge was given to transform aviation-related programs to keep them from being eliminated. These programs were to be discontinued due to enrollment declines, costs, legislative mandates, lack of administrative support, and drastic state budget reductions. The New Rule was a paradigm shift of focus to the global market for program…

Anatomical localization of electrophysiological recording sites by co-ordinate transformation.

Science.gov (United States)

Sinex, D G

1997-07-18

A method for estimating the anatomical locations of the units recorded in electrophysiological mapping experiments is described. A total of three locations must be marked by dye injections or electrolytic lesions and identified in tissue sections. From those locations, equations are derived to translate, scale, and rotate the three-dimensional co-ordinates of the recording sites, so that they are correct for a second, three-dimensional co-ordinate system based on the anatomy of the mapped structure. There is no limit to the number of recording sites that can be localized. This differs from methods that require a dye injection or lesion to be made at the exact location at which a particular unit was recorded. The accuracy of the transformed co-ordinates is limited by the accuracy with which the co-ordinates can be measured: in test measurements and in the experiments for which this algorithm was developed, the computed co-ordinates were typically accurate to within 100 microns or less.

Public sector leadership: Transforming the market for efficient products and services

Energy Technology Data Exchange (ETDEWEB)

Harris, Jeffrey [Lawrence Berkeley National Laboratory, CA (United States); Aebischer, Bernard [Swiss Federal Inst. of Technology, Zurich (Switzerland); Glickman, Joan [Federal Energy Management Program, Washington, DC (United States); Magnin, Gerard [Energie-Cites, Besancon (France); Meier, Alan [International Energy Agency, Paris (France); Viegand, Jan [Jan Viegand Analysis and Information, Copenhagen (Denmark)

2005-07-01

The public sector represents a significant share of all economic activity (15-25%) in Europe's industrial and transition economies. Government agencies, often the largest energy users and the biggest buyers of energy-using equipment, have significant potential to reduce energy use in their facilities and operations, while also saving taxpayer dollars and avoiding emissions of air pollutants and greenhouse gases. Public sector leadership can be the first step toward market transformation, as government creates entry markets and sets an example for other sectors to adopt efficient technologies and practices. While public sector energy efficiency has not been highlighted in EU or IEA policy compilations, many government agencies from the national to the municipal level have acted to reduce their own energy use, stimulate market demand, and provide an example to others through intergovernmental networking. Several EU projects have addressed the use of government buying power to help commercialize new technologies and to increase the market share of efficient appliances. However, additional steps are needed in order to establish public sector energy efficiency as a core element of energy and climate change policy in Europe. Based on a selected review of public sector energy efficiency activities in the EU we define five program categories: Policies and targets (energy/cost savings; pollution/CO{sub 2} reductions; measurement and verification; tracking and reporting); Public buildings (energy-saving retrofit and operation of existing facilities, as well as sustainability in new construction); Energy-efficient government procurement; Efficiency and renewable energy use in public infrastructure (transit, roads, water, and other public services); Information, training, incentives, and recognition of leadership by agencies and individuals; We discuss examples of program success, lessons learned, and future initiatives to strengthen these activities through increased

Public sector leadership: Transforming the market for efficient products and services

International Nuclear Information System (INIS)

Harris, Jeffrey; Aebischer, Bernard; Glickman, Joan; Magnin, Gerard; Meier, Alan; Viegand, Jan

2005-01-01

The public sector represents a significant share of all economic activity (15-25%) in Europe's industrial and transition economies. Government agencies, often the largest energy users and the biggest buyers of energy-using equipment, have significant potential to reduce energy use in their facilities and operations, while also saving taxpayer dollars and avoiding emissions of air pollutants and greenhouse gases. Public sector leadership can be the first step toward market transformation, as government creates entry markets and sets an example for other sectors to adopt efficient technologies and practices. While public sector energy efficiency has not been highlighted in EU or IEA policy compilations, many government agencies from the national to the municipal level have acted to reduce their own energy use, stimulate market demand, and provide an example to others through intergovernmental networking. Several EU projects have addressed the use of government buying power to help commercialize new technologies and to increase the market share of efficient appliances. However, additional steps are needed in order to establish public sector energy efficiency as a core element of energy and climate change policy in Europe. Based on a selected review of public sector energy efficiency activities in the EU we define five program categories: Policies and targets (energy/cost savings; pollution/CO 2 reductions; measurement and verification; tracking and reporting); Public buildings (energy-saving retrofit and operation of existing facilities, as well as sustainability in new construction); Energy-efficient government procurement; Efficiency and renewable energy use in public infrastructure (transit, roads, water, and other public services); Information, training, incentives, and recognition of leadership by agencies and individuals; We discuss examples of program success, lessons learned, and future initiatives to strengthen these activities through increased recognition

The influence of relationship marketing drivers on marketing and business performance

OpenAIRE

Cristian DUTU

2012-01-01

In the last few decades, both marketing theory and practice have gone through a transformation process, from the approach based on the marketing mix concept (the traditional/transactional approach in marketing) to a relationship-based approach. As a strategic orientation, relationship marketing requires a focus on maintaining and developing profitable long-term relationships with customers. As a as a result of the organization's focus on relationship marketing customer satisfaction has receiv...

An estimation of the transformation value by means of the estimation function. Market Comparison Approach with abridged data chart

Directory of Open Access Journals (Sweden)

Maurizio d’Amato

2015-06-01

Full Text Available This essay suggests a re-elaboration of the Marketing Comparison Approach in order to set the value of properties subject to transformation. The essay focuses on identifying the property valuation following a certain transformation and is aimed at determining the land value by means of the extraction method. The outcome, based on trading data and a study case in the province of Bari may also be applied to under construction properties valuation and to the identification of the value of properties under construction, (investment property under construction by means of the Future Value method.

Transforming Economies. The Case of the Norwegian Electricity Market Reform

International Nuclear Information System (INIS)

Olsen, Per Ingvar

2000-01-01

The topic of this thesis is the shaping of modern economies, represented by a case-study of the Norwegian electricity market reform process. The essential questions raised are: Why are industries and economies organized the way they are? and Why and how do they occasionally experience fairly radical transformations during which we come to see their organizational structures and associated behaviors in entirely different ways? To answer these questions, the author has followed a radical market-making economic reform process through its many projects, processes and rivalries, from its roots in specific historical controversies through its major breakthrough and into a stabilized new economic system. A major argument through out the analysis is that economics as a scientific activity and -community plays a particularly important role in the re-shaping of economic systems. Large scale economic reforms are found to be dependent upon scientific and political powers and legitimacy which results from broad consensus within the relevant scientific communities. In order to make his point, the author presents and discusses various historical economic reform initiatives both within the Norwegian electricity sector, within other sectors of the economy and in other countries. He also presents elements of a broad process of reorientation within economics during the 1970s and follows these new conceptions up to the electricity market reform process in the late 1980s. The analysis tries to explain why Norway became a hotbed for market reform of the technically integrated and institutionally complex and locked-in electricity system, but also fries to extract medium range insights about economic reform processes and to discuss more general implications for other large scale economic reform projects as well as for economic theories about economic change - through a rethinking of some of the basics in economic thought. The thesis is separated into four parts. The first part discusses

Transforming Economies. The Case of the Norwegian Electricity Market Reform

Energy Technology Data Exchange (ETDEWEB)

Olsen, Per Ingvar

2000-07-01

The topic of this thesis is the shaping of modern economies, represented by a case-study of the Norwegian electricity market reform process. The essential questions raised are: Why are industries and economies organized the way they are? and Why and how do they occasionally experience fairly radical transformations during which we come to see their organizational structures and associated behaviors in entirely different ways? To answer these questions, the author has followed a radical market-making economic reform process through its many projects, processes and rivalries, from its roots in specific historical controversies through its major breakthrough and into a stabilized new economic system. A major argument through out the analysis is that economics as a scientific activity and -community plays a particularly important role in the re-shaping of economic systems. Large scale economic reforms are found to be dependent upon scientific and political powers and legitimacy which results from broad consensus within the relevant scientific communities. In order to make his point, the author presents and discusses various historical economic reform initiatives both within the Norwegian electricity sector, within other sectors of the economy and in other countries. He also presents elements of a broad process of reorientation within economics during the 1970s and follows these new conceptions up to the electricity market reform process in the late 1980s. The analysis tries to explain why Norway became a hotbed for market reform of the technically integrated and institutionally complex and locked-in electricity system, but also fries to extract medium range insights about economic reform processes and to discuss more general implications for other large scale economic reform projects as well as for economic theories about economic change - through a rethinking of some of the basics in economic thought. The thesis is separated into four parts. The first part discusses

Market transformation opportunities for emerging dynamic facade and dimmable lighting control systems

Energy Technology Data Exchange (ETDEWEB)

Lee, Eleanor S.; Selkowitz, Stephen E.; Hughes, Glenn D.; Thurm, David A.

2004-06-04

Automated shading and daylighting control systems have been commercially available for decades. The new challenge is to provide a fully functional and integrated fagade and lighting system that operates appropriately for all environmental conditions and meets a range of occupant subjective desires and objective performance requirements. These rigorous performance goals must be achieved with solutions that are cost effective and can operate over long periods with minimal maintenance. It will take time and effort to change the marketplace for these technologies and practices, particularly in building a series of documented success stories, and driving costs and risks to much lower levels at which their use becomes the norm. In recent years, the architectural trend toward highly-transparent all-glass buildings presents a unique challenge and opportunity to advance the market for emerging, smart, dynamic window and dimmable daylighting control technologies. We believe it is possible to accelerate product market transformation by developing projects where technical advances and the interests of motivated manufacturers and innovative owners converge. In this paper we present a case study example that explains a building owner's decision-making process to use dynamic window and dimmable daylighting controls. The case study project undertaken by a major building owner in partnership with a buildings R&D group was designed explicitly to use field test data in conjunction with the market influence of a major landmark building project in New York City to stimulate change in manufacturers' product offerings. Preliminary observations on the performance of these systems are made. A cost model that was developed with the building owner is explained.

Measuring transformers in energy measurement technology

International Nuclear Information System (INIS)

Vock, E.

2009-01-01

This article takes a look at the use of measurement transformers in energy measurement installations in the light of electricity market liberalisation. Such equipment is quoted as being long living and capital-intensive. Increasing requirements on the installation of measurement equipment between partners in a liberalised market are examined. The requirements placed by electricity market legislation on the systems for the various grid voltage levels are discussed. Both current and voltage measurement transformers are looked at and the requirements placed on their accuracy are discussed in detail.

How market environment may constrain global franchising in emerging markets

OpenAIRE

Baena Graciá, Verónica

2011-01-01

Although emerging markets are some of the fastest growing economies in the world and represent countries that are experiencing a substantial economic transformation, little is known about the factors influencing country selection for expansion in those markets. In an attempt to enhance the knowledge that managers and scholars have on franchising expansion, the present study examines how market conditions may constrain international diffusion of franchising in emerging markets. They are: i) ge...

How market information is transformed into marketing knowledge?

OpenAIRE

T. Keszey

2011-01-01

In the future, competitors will have more and more opportunities to buy the same information; therefore the companies’ competitiveness will not primarily depend on how much information they possess, but rather on how they can “translate” it to their own language. This study aims to examine those factors that have the most significant impact on the degree to which market studies are utilised by companies. Most of the work in this area has studied the use of information in strategic decisions a...

Building the Technology Toolkit of Marketing Students: The Emerging Technologies in Marketing Initiative

Science.gov (United States)

Miller, Fred L.; Mangold, W. Glynn; Roach, Joy; Holmes, Terry

2013-01-01

New information technologies are transforming marketing practice, leading to calls for marketing academics to focus their research and teaching more tightly on areas relevant to practitioners. Developments in e-commerce, business geographic information systems (GIS), and social media offer powerful marketing tools to nontechnical users. This paper…

Strategic Marketing Developments in Informational Society

OpenAIRE

Eleonora Mihaela Constantinescu

2014-01-01

The market relation is structurally reshaped in the context of informational society, which causes conceptual, management and technological mutations in marketing. A new marketing paradigm is shaped which causes management transformations through the transition to strategic marketing and changes in the specific communication mechanisms of e-marketing and cyber-marketing.

The transformation of southern California's residential photovoltaics market through third-party ownership

International Nuclear Information System (INIS)

Drury, Easan; Miller, Mackay; Macal, Charles M.; Graziano, Diane J.; Heimiller, Donna; Ozik, Jonathan; Perry IV, Thomas D.

2012-01-01

Third-party photovoltaics (PV) ownership is a rapidly growing market trend, where commercial companies own and operate customer-sited PV systems and lease PV equipment or sell PV electricity to the building occupant. Third-party PV companies can reduce or eliminate up-front adoption costs, reduce technology risk and complexity by monitoring system performance, and can repackage the PV value proposition by showing cost savings in the first month of ownership rather than payback times on the order of a decade. We find that the entrance of third-party business models in southern California residential PV markets has enticed a new demographic to adopt PV systems that is more highly correlated to younger, less affluent, and less educated populations than the demographics correlated to purchasing PV systems. By enticing new demographics to adopt PV, we find that third-party PV products are likely increasing total PV demand rather than gaining market share entirely at the expense of existing customer owned PV demand. We also find that mean population demographics are good predictors of third-party and customer owned PV adoption, and mean voting trends on California carbon policy (Proposition 23) are poor predictors of PV adoption. - Highlights: ► Third-party PV products increased residential PV demand in southern CA. ► Third-party PV products entice new demographic groups to adopt PV. ► Regional demographics are good predictors of PV demand. ► Regional voting trends on carbon policy are poor predictors of PV demand.

FEATURES OF MARKETING PLANNING IN DIFFERENT MARKETING CONCEPTS AND SPHERES OF USE

OpenAIRE

Буднікевич, Ірина Михайлівна; Крупенна, Інга Анатоліївна; Черданцева, Ірина Геннадіївна

2016-01-01

Risky decisions, bold goals, aggressive competitive behaviour are justified only at systemic, not situational use of tools, methods and techniques of marketing. Indeed, marketing techniques, and especially marketing planning, provide with possibilities to develop adequate and realistic plans and programs of the development, based on researching and considering needs of target audiences. The role of marketing planning increases, obtains new content due to the influence of transformation of mar...

Predicting Flavin and Nicotinamide Adenine Dinucleotide-Binding Sites in Proteins Using the Fragment Transformation Method

Directory of Open Access Journals (Sweden)

Chih-Hao Lu

2015-01-01

Full Text Available We developed a computational method to identify NAD- and FAD-binding sites in proteins. First, we extracted from the Protein Data Bank structures of proteins that bind to at least one of these ligands. NAD-/FAD-binding residue templates were then constructed by identifying binding residues through the ligand-binding database BioLiP. The fragment transformation method was used to identify structures within query proteins that resembled the ligand-binding templates. By comparing residue types and their relative spatial positions, potential binding sites were identified and a ligand-binding potential for each residue was calculated. Setting the false positive rate at 5%, our method predicted NAD- and FAD-binding sites at true positive rates of 67.1% and 68.4%, respectively. Our method provides excellent results for identifying FAD- and NAD-binding sites in proteins, and the most important is that the requirement of conservation of residue types and local structures in the FAD- and NAD-binding sites can be verified.

The calculation of site-dependent earthquake motions -3. The method of fast fourier transform

International Nuclear Information System (INIS)

Simpson, I.C.

1976-10-01

The method of Fast Fourier transform (FFT) is applied to the problem of the determination of site-dependent earthquake motions, which takes account of local geological effects. A program, VELAY 1, which uses the FFT method has been written and is described in this report. The assumptions of horizontally stratified, homogeneous, isotropic, linearly viscoelastic layers and a normally incident plane seismic wave are made. Several examples are given, using VELAY 1, of modified surface acceleration-time histories obtained using a selected input acceleration-time history and a representative system of soil layers. There is a discussion concerning the soil properties that need to be measured in order to use VELAY 1 (and similar programs described in previous reports) and hence generate site-dependent ground motions suitable for aseismic design of a nuclear power plant at a given site. (author)

TRANSFORMATIONAL LEADERSHIP – THE ART OF SUCCESSFULLY MANAGING TRANSFORMATIONAL ORGANIZATIONAL CHANGES

Directory of Open Access Journals (Sweden)

Ionel Scaunasu

2012-12-01

Full Text Available Companies today face new challenges waves, striving to remain competitive in a rapidly-changing market. Transformational leadership is a strategic key approach to successfully managing organizational transformational changes, the art of boat business leads by turbulence beginning of the XXI century. In fact, this is a new quality of leadership that so-called transactional management blew it in an attempt to end the cycle of conversion efficiency. In this sense, the success of transformational organizational change management involving key people in an organization (managers to develop appropriate skill sets and attributes that characterize the so-called transformational leaders.

Spotlight on modern transformer design

CERN Document Server

Georgilakis, Pavlos S

2009-01-01

Increasing competition in the global transformer market has put tremendous responsibilities on the industry to increase reliability while reducing cost. This book introduces an approach to transformer design using artificial intelligence (AI) techniques in combination with finite element method (FEM).

Is there an east-west split in North American natural gas markets?

Energy Technology Data Exchange (ETDEWEB)

Serletis, A. [Univ. of Calgary, Alberta (Canada)

1997-02-01

In the last decade, the North American natural gas industry has seen a dramatic transformation from a highly regulated industry to one which is more market-driven. The transition to a less regulated, more market-oriented environment has led to the emergence of different spot markets throughout North America. In particular, producing area spot markets have emerged in Alberta, British Columbia, Rocky Mountain, Anadarko, San Juan, Permian, South Texas, and Louisiana basins. Moreover, production sites, pipelines and storage services are more accessible today, thereby ensuring that changes in market demand and supply are reflected in prices on spot, future, and swaps markets. The paper is organized as follows. The second section provides some background regarding North America natural gas spot markets. The third section discusses the data and investigates the univariate time series properties of the variables, since meaningful cointegration tests critically depend on such properties. The fourth section tests for cointegration and presents the results. The last section concludes the paper. 16 refs., 3 figs., 4 tabs.

Tweak, Adapt, or Transform: Policy Scenarios in Response to Emerging Bioenergy Markets in the U.S. Corn Belt

Directory of Open Access Journals (Sweden)

Ryan C. Atwell

2011-03-01

Full Text Available Emerging bioenergy markets portend both boon and bane for regions of intensive agricultural production worldwide. To understand and guide the effects of bioenergy markets on agricultural landscapes, communities, and economies, we engaged leaders in the Corn Belt state of Iowa in a participatory workshop and follow-up interviews to develop future policy scenarios. Analysis of workshop and interview data, in conjunction with the results of regional social and ecological research, was used to develop a heuristic model outlining interactions between key drivers and outcomes of regional landscape change. Three policy scenarios were built on this framework and included the following approaches: tweak, adapt, and transform. Our results suggest that if macroscale markets, technologies, and federal farm policies are allowed to be the overriding drivers of farm owner and operator decision making, Iowa's agricultural landscapes will likely become highly efficient at row crop production at the cost of other desired outcomes. However, the perspectives of Iowa leaders demonstrate how multifunctional agricultural landscapes can be achieved through a concerted portfolio of change coordinated across local, regional, and national scales.

Non-conservative dynamics of lattice sites near a migrating interface in a diffusional phase transformation

International Nuclear Information System (INIS)

Yang, T.; Gao, Y.; Wang, D.; Shi, R.P.; Chen, Z.; Nie, J.F.; Li, J.; Wang, Y.

2017-01-01

Migration of phase boundaries in crystalline solids eliminates one set of lattice sites and establishes another. Using a combination of phase field crystal modeling and crystallographic analysis, we present here a complete atomistic description of the migration mechanism of a high-index planar interface during a diffusional hexagon to square phase transformation. In particular we show that a terrace-step interface advances macroscopically in the form of growth ledges, while microscopically its migration occurs by opposite shearing on the terraces and a one-to-two splitting of lattice sites, giving a new class of lattice site correspondence and superabundant vacancies. In addition, a new approach capable of finding a critical nucleus with atomic resolution is developed by combining the phase field crystal energetics with the free-end nudged elastic band algorithm.

Volatility forecasting with the wavelet transformation algorithm GARCH model: Evidence from African stock markets

Directory of Open Access Journals (Sweden)

Mohd Tahir Ismail

2016-06-01

Full Text Available The daily returns of four African countries' stock market indices for the period January 2, 2000, to December 31, 2014, were employed to compare the GARCH(1,1 model and a newly proposed Maximal Overlap Discreet Wavelet Transform (MODWT-GARCH(1,1 model. The results showed that although both models fit the returns data well, the forecast produced by the GARCH(1,1 model underestimates the observed returns whereas the newly proposed MODWT-GARCH(1,1 model generates an accurate forecast value of the observed returns. The results generally showed that the newly proposed MODWT-GARCH(1,1 model best fits returns series for these African countries. Hence the proposed MODWT-GARCH should be applied on other context to further verify its validity.

Social media as marketing tool for SMEs: opportunities and challenges

OpenAIRE

Blerta Rugova; Burim Prenaj

2016-01-01

Social media is a phenomenon that has transformed the interaction and communication of individuals throughout the world. Especially, social networking websites are very popular and have become daily practice in a lot of people’s lives. These sites have made significant impact on the individual’s life. However, social media is not only a communication tool for amusement, but it is also an important part of marketing strategies in business life. There is a constant rise in social networking and...

Strategic Marketing in Tourism

OpenAIRE

Silvia Muhcina; Brailoiu Liviu

2012-01-01

Tourism is a very dynamic economic sector because is very depended of environmental changes, especially now, when the global economy pass through successive crises. For the competitive organizations, the success means to transform their specific activity in a more market oriented business. The objectives of any organization must be fixed going from a better understanding of the markets. Strategic marketing means to know and analyze the consumers’ needs and the market which organization refers...

Sustainability in Business from a Marketing Perspective

DEFF Research Database (Denmark)

Tollin, Karin; Bech Christensen, Lars; Wilke, Ricky

2015-01-01

analyses show that top management plays a conclusive role, provided they practise a transformational leadership style. Furthermore, the analyses show that marketing can act as a driver for the company's engagement in product responsibility and social issues. The potential for marketing to further...... strengthen its role in driving corporate sustainability is made apparent. The following courses are suggested: encompassing ideas and values that express a transformational perspective on leadership; integrating corporate brand management into marketing's portfolio of core capabilities; becoming further...

Marketing Mix sebagai Alat Pembeda dalam Persaingan

OpenAIRE

Pura A, Agus Hasan

2012-01-01

Marketers must not only formulate the broad strategies to achieve its marketing objectives but also plan marketing mix programs. Many good strategies fail when it comes to development of specific marketing - mix tactics. Decision must be made to transform marketing strategy to marketing mix and to provide competitive advantageous in the competitive market place and in the same time to provide what market needs. Key words : Integrated Marketing, Marketing Mix, Differentiation, Customer Valu...

The impact of modern technology on changing marketing actions in organisations. Marketing 4.0

OpenAIRE

Świeczak Witold

2017-01-01

The article presents the theory that modern technologies are changing the way in which marketing is organised and that they will transform the prevailing composition of the market, while enterprises should come to terms with the act that having a market share will no longer suffice to maintain the market leader position. The aim of this paper is to provide an overview of the key challenges generated by technological innovations and to identify the opportunities for marketing in light of the n...

Quantifying the Effects of Biomass Market Conditions and Policy Incentives on Economically Feasible Sites to Establish Dedicated Energy Crops

Directory of Open Access Journals (Sweden)

Sandhya Nepal

2015-11-01

Full Text Available This study used a spatially-explicit model to identify the amount and spatial distribution of economically feasible sites for establishing dedicated energy crops under various market and policy scenarios. A sensitivity analysis was performed for a biomass market with different discount rates and biomass prices as well as policy scenarios including propriety tax exemption, carbon offset payments, and the inclusion of farmland for biomass production. The model was applied to a four-county study area in Kentucky representing conditions commonly found in the Ohio River Valley. Results showed that both biomass price and discount rate have a can strongly influence the amount of economically efficient sites. Rising the biomass price by 5 $·t−1 and lowering discount rate by 1% from the baseline scenario (40 $·t−1 and 5% resulted in an over fourteen fold increment. Property tax exemption resulted in a fourfold increase, a carbon payment on only 1 $·t−1 caused a twelve fold increase and extending the landbase from marginal land to farmland only slightly increase the economically efficient sites. These results provide an objective evaluation of market and policy scenarios in terms of their potential to increase land availability for establishing dedicated energy crops and to promote the bioenergy industry.

Transforming shortcomings into opportunities: Can market incentives solve Lebanon's energy crisis?

International Nuclear Information System (INIS)

Ruble, Isabella; Nader, Pamela

2011-01-01

Over the past decades Lebanon's energy sector has been largely ignored and this has led to high economic and environmental costs. The sector is characterized by electricity poverty, an expanding and mainly unregulated transport sector and a lack of energy savings spanning through all sectors of the economy. Recently, the Government of Lebanon has committed to increase the share of renewable energy to 10% of the total energy supply by 2013 and to 12% by the year 2020; it also aims at reducing energy consumption by 6% by the year 2013. This paper aims at contributing to the formulation of a more comprehensive energy strategy for Lebanon by analyzing the recent changes in policy direction and by recommending legal, regulatory and policy measures in order to transform current shortcomings into opportunities allowing the country to become a regional 'success story' in the deployment of renewable energy and energy efficiency. - Research highlights: → This paper reviews the current situation of Lebanon's energy sector. → We analyze the recent development of the markets for renewable energy and energy efficiency. → Policy recommendations that will allow for a sustainable energy future are made.

Social marketing as a means of raising community awareness of an HIV voluntary counselling and testing site in Soweto, South Africa.

Science.gov (United States)

Hewer, Raymond; Motaung, Enea; Mathope, Alicia; Meyer, Debra

2005-05-01

In order for HIV voluntary counselling and testing (VCT) to be successful, the approval of and attendance at the VCT centre by the community it serves is necessary. To this end, the Township AIDS Project (TAP), which has VCT sites serving the greater Soweto area, attempts to maintain a high degree of visibility in the community through campaigning and various forms of advertising. To determine whether the social marketing strategies employed by the organisation encouraged attendance, pre-test questionnaires completed by volunteers attending the TAP VCT site located in the Meadowlands district of Soweto were retrospectively analysed. During 2003, approximately 34% of volunteers were made aware of the VCT site through marketing. However, a more important factor in volunteer awareness was word of mouth, with about 46% of volunteers informed of TAP VCT by a friend, partner or relative. This attests to the success of the marketing strategies employed by the TAP organisation in raising community awareness and attendance at the VCT site investigated in this study. In total, 1 141 volunteers completed a questionnaire and 1 054 of these consented to being tested for HIV antibodies. The level of infection among the sample of individuals tested at this clinic-based VCT programme was 29.9%.

Geological disaster survey based on Curvelet transform with borehole Ground Penetrating Radar in Tonglushan old mine site.

Science.gov (United States)

Tang, Xinjian; Sun, Tao; Tang, Zhijie; Zhou, Zenghui; Wei, Baoming

2011-06-01

Tonglushan old mine site located in Huangshi City, China, is very famous in the world. However, some of the ruins had suffered from geological disasters such as local deformation, surface cracking, in recent years. Structural abnormalities of rock-mass in deep underground were surveyed with borehole ground penetrating radar (GPR) to find out whether there were any mined galleries or mined-out areas below the ruins. With both the multiresolution analysis and sub-band directional of Curvelet transform, the feature information of targets' GPR signals were studied on Curvelet transform domain. Heterogeneity of geotechnical media and clutter jamming of complicated background of GPR signals could be conquered well, and the singularity characteristic information of typical rock mass signals could be extracted. Random noise had be removed by thresholding combined with Curvelet and the statistical characteristics of wanted signals and the noise, then direct wave suppression and the spatial distribution feature extraction could obtain a better result by making use of Curvelet transform directional. GprMax numerical modeling and analyzing of the sample data have verified the feasibility and effectiveness of our method. It is important and applicable for the analyzing of the geological structure and the disaster development about the Tonglushan old mine site. Copyright © 2011 The Research Centre for Eco-Environmental Sciences, Chinese Academy of Sciences. Published by Elsevier B.V. All rights reserved.

Transformation of apple (Malus × domestica) using mutants of apple acetolactate synthase as a selectable marker and analysis of the T-DNA integration sites.

Science.gov (United States)

Yao, Jia-Long; Tomes, Sumathi; Gleave, Andrew P

2013-05-01

Apple acetolactate synthase mutants were generated by site-specific mutagenesis and successfully used as selection marker in tobacco and apple transformation. T-DNA/Apple genome junctions were analysed using genome-walking PCR and sequencing. An Agrobacterium-mediated genetic transformation system was developed for apple (Malus × domestica), using mutants of apple acetolactate synthase (ALS) as a selectable marker. Four apple ALS mutants were generated by site-specific mutagenesis and subsequently cloned under the transcriptional control of the CaMV 35S promoter and ocs 3' terminator, in a pART27-derived plant transformation vector. Three of the four mutations were found to confer resistance to the herbicide Glean(®), containing the active agent chlorsulfuron, in tobacco (Nicotiana tabacum) transformation. In apple transformation, leaf explants infected with Agrobacterium tumefaciens EHA105 containing one of the three ALS mutants resulted in the production of shoots on medium containing 2-8 μg L(-1) Glean(®), whilst uninfected wild-type explants failed to regenerate shoots or survive on medium containing 1 and 3 μg L(-1) Glean(®), respectively. Glean(®)-resistant, regenerated shoots were further multiplied and rooted on medium containing 10 μg L(-1) Glean(®). The T-DNA and apple genome-DNA junctions from eight rooted transgenic apple plants were analysed using genome-walking PCR amplification and sequencing. This analysis confirmed T-DNA integration into the apple genome, identified the genome integration sites and revealed the extent of any vector backbone integration, T-DNA rearrangements and deletions of apple genome DNA at the sites of integration.

Transforming the Initial Marketing Education Experience: An Action Learning Approach

Science.gov (United States)

Young, Mark R.

2010-01-01

Marketing education today is facing significant challenges in attracting and retaining high-quality students. The focus of this article is to advocate engaging 1st-year students in the practice of marketing to help develop their identity as a marketing major, to see the relevance of their studies, and to enhance their thinking and self-regulating…

The Marketing of Cultural Values

Directory of Open Access Journals (Sweden)

Ionel Enache

2015-01-01

Full Text Available The current, fast and unpredictable changes required a rapid transformation of Marketing. Marketing 3.0 can be the solution. Marketing 3.0 is a cultural and social marketing, a marketing of high values: moral, legal, esthetic and a marketing of superior needs: peace, justice, spiritual accomplishments, all globally approached. The goal of Marketing 3.0 is to convince all commercial and cultural structures to get involved in creating the Millennium Development Goals (MDGs: eradicating poverty, access to education, promoting the equality of the sexes, reducing infantile mortality, improving maternal health, fighting diseases, ensuring environment sustainability.

Analyzing the determinants of the UK consumer's engagement in Viral Marketing on Social Networking Sites : A university Student's perspective

OpenAIRE

Alkhateeb, Ali; Alli, Zahir; Moussa, Wissam

2012-01-01

Social media, especially the social networking sites (SNS) like Facebook.com, has experienced exponential growth all across the globe in the last decade. It is rapidly attracting the consumers and replacing the traditional media. Electronic word of mouth (eWOM) through social media has acquired substantial position in the marketing mix as well as integrated marketing communication of the business organizations. This research aimed at analyzing different social relationship factors or determin...

Marketing de Relacionamento sob a influência da Internet Relationship Marketing under the influence of the Internet

Directory of Open Access Journals (Sweden)

Sandra Sayuri Yamashita Nakagawa

2006-03-01

Full Text Available A evolução tecnológica favorece o surgimento de novas formas de oferta de produtos e serviços pelas empresas a seus clientes, acarretando efeitos sobre vários aspectos da organização e da sociedade. Um dos agentes que têm atuado nessa transformação é a Internet, por meio do comércio eletrônico. Como se posiciona o Marketing de Relacionamento quando as relações com o cliente passam a se dar prioritariamente pelo computador? Neste artigo, acentua-se a discussão sobre os elementos do Marketing de Relacionamento a serem gerenciados, contornados, assimilados ou aproveitados em benefício das empresas, trazidos pela Internet ou já presentes em sua realidade, porém sob influência do novo contexto, visando à manutenção ou desenvolvimento de vantagem competitiva nas empresas. Por meio de pesquisa exploratória na forma de estudo de multicasos com empresas atuantes no mercado consumidor, sediadas na Grande São Paulo, este estudo proporciona, enfim, uma reflexão acerca das práticas de Marketing de Relacionamento, da implementação de melhorias nos sites das empresas e das mútuas interferências entre as questões inerentes ao Marketing de Relacionamento e as operações pela internet.Technological advances favor new ways of offering products and services by companies to their clients thereby affecting various aspects of the organizations and society. One of the agents playing a role in this transformation is the Internet by means of electronic commerce. How does Relationship Marketing position itself when relations with the client become essentially carried out by means of the computer? A discussion is highlighted about the elements of Relationship Marketing to be managed, overcome, assimilated or used in benefit of the companies with results from the Internet or those already active, however under the influence of this new context, seeking to maintain or develop competitive advantages. An exploratory research was conducted in

Marketing Strategies Used to Promote Children's Medicine Sold on Internet Sites of Pharmaceutical Stores.

Science.gov (United States)

Basch, Corey H; Roberts, Katherine J; Zagnit, Emily A; Martinez, Amairany

2016-12-01

Retail sales of over the counter (OTC) medications have risen steadily over the years; however, these products are not without potential risk. The aim of this study was to describe the marketing strategies used to promote OTC medicines to children and their parents. Data were collected from 187 product packaging of fever reducer, allergy, and cough medicines posted on the Internet sites of three of the largest pharmacies in the United States. Specific marketing information was collected related to flavorings and pictures appearing on the packaging. There was no significant difference between the type of medicine and whether they were flavored or not, as almost every product (95.7 %) indicated that it resembles a food flavoring. On almost all the packaging (92.5 %) the flavor was also indicated by words in different font sizes. Most of the products (83.4 %) showed a picture of a food product on their packaging. There was a significant difference between the medicine types by picture, with fever medicines having more pictures of food than either cough or allergy medicine. Stronger regulations of marketing strategies of these products are needed.

INSTITUTIONAL TRANSFORMATION IN COUNTRIES OF CEE: EXPERIENCE FOR UKRAINE

Directory of Open Access Journals (Sweden)

Galyna\tPOCHENCHUK

2015-12-01

Full Text Available In the article the experience of post-socialist countries of Central and Eastern Europe on the transformational changes that have been implemented in the political, socio-economic and ideological spheres is considered. The unprecedentness is determined by the scope and timing of reform. The author reviews the main conceptual models of realization of market transformations. The features of centrally-planned or command economy and main stages of market reforms with regard to processes that took place in the reformed countries are characterized. It is determined that the first phase concerned the dismantling of the previous social system and its institutions, so that it was not only started the formation of market structures and the introduction of democratic principles, but also significant negative trends in the economy and social sphere. The second stage of reforms in CEE related to the acquisition of the membership in Member States and relevant preparatory and adaptational measures. Critical importance of institutional reforms to establish an effective functioning of democratic market economy is explained. Based on the analysis of institutional transformations that took place in the reform process in Central and Eastern Europe the main institutional changes in various fields are summarized. With the experience of CEE countries the narrow places of transformation processes in Ukraine are identified and necessary directions for further transformation are reasonably grounded.

Electricity marketing and retailing

International Nuclear Information System (INIS)

Phillips, E.

2001-01-01

This power point presentation outlined the values of wholesale and retail marketing of natural gas to offer choice to all Canadians. The initial wholesale market dealt with physical bilaterals, financial bilaterals and transmission rights, while the mature wholesale market deals with futures contracts, reserve markets, dispatchable loads, swaps, trades and emissions trading. Wholesale prices include debt reduction charges, transmission charges transformation charges, ancillary charges, and independent market operator (IMO) fees. Retail rates offered by local distribution companies (LDC) include distribution charges, adjustments to SSS, and distribution losses. The role of marketers is to provide consumers with what they want, which is annual fixed rates with aggregation and load profiling as well as billing and procurement services

Transforming Society

DEFF Research Database (Denmark)

Enemark, Stig; Dahl Højgaard, Pia

2017-01-01

, was a result of transforming society from a feudal system to a capitalistic and market based economy. This story is interesting in itself - but it also provides a key to understanding the cadastral system of today. The system has evolved over time and now serves a whole range of functions in society. The paper...

The role of compensation in money market and new money market instruments Open

OpenAIRE

Duduiala-Popescu, Lorena

2009-01-01

Creation and proper functioning of the money market in Romania is subject to a preponderant constancy of private property, to support competition as a factor increasing the efficiency of the economy. Appearance money market in Romania is related to the transformations that have manifested in our country since 1989. As a mechanism of market economy, can not talk about them in existence before 1989. In a centralized economy, instruments, financial categories have ceased to reflect the actual si...

Green Certificates and Market Power on the Nordic Power Market

International Nuclear Information System (INIS)

Bergman, Lars; Amundsen, Eirik S

2007-06-01

In Sweden a market for Tradable Green Certificates (TGCs) was introduced in 2003. The purpose was to stimulate investments in electricity generation based on renewable energy sources without using direct governmental subsidies to renewable energy. More precisely the aim is to create a market where different types of renewable electricity can compete on equal terms, thus relieving governments and public agencies from being directly involved in power industry investment decisions. The purpose of this study is to elucidate under which circumstances, how, and to what extent market power in the TGC market can be used to affect the entire electricity market. There are basically two reasons for being concerned with market power in TGC markets. The first is the fact that the industry average cost curve for 'green' electricity tends to be upward sloping. This is because the cost of wind power, the main source of green electricity, depends on the location of the power plants, and that the availability of first rate sites that do not involve sizable investments in new transmission and network infrastructure, is limited. The situation is similar for environmentally friendly hydro power, and, to some extent, for other types of 'green' electricity. Thus, given the state of technology and an upper cost limit, there is a maximum amount of 'green' electricity that can be produced within a country. This means that some generators, by getting access to the suitable sites, will become dominating producers of 'green' electricity and thus may be able to exercise market power in the TGC market. The second reason for being concerned with market power in a TGC market is that, as a result of the percentage requirement, the withdrawal of a given number of TGCs from the market forces a much larger reduction of electricity consumption. Thus relatively modest exercise of market power in the TGC market may have a significant impact on the price of electricity and the allocation of resources in

KSC Press Site Transformer Bldg. (K7-1205c) SWMU 074 Interim Measure Work Plan

Science.gov (United States)

Starr, A. Scott; Applegate, Joe

2014-01-01

This document presents and discusses the Interim Measure (IM) Work Plan for the Press Site Transformer Building (K7-1205C). The purpose of the proposed IM activities is to remove soil affected with polychlorinated biphenyls (PCBs) greater than the Florida Department of Environmental Protection (FDEP) residential direct-exposure Soil Cleanup Target Level (R-SCTL) of 0.5 milligrams per kilogram and encapsulate concrete exhibiting PCB concentration greater than the Toxic Substance Control Act (TSCA) threshold of 50 milligrams per kilogram.

Marketing Medical Education: An Examination of Recruitment Web Sites for Traditional and Combined-Degree M.D. Programs

Science.gov (United States)

Schneider, Roberta L.

2004-01-01

The Internet has the potential to reshape college recruiting; however, little research has been done to see the impact of the Internet on marketing graduate programs, including medical schools. This paper explores the Web sites of 20 different medical schools, including traditional four-year and bachelor's-M.D. degree programs, to ascertain…

Marketing Globalisation – Polish Market Experience

Directory of Open Access Journals (Sweden)

Robert Nowacki

2007-09-01

Full Text Available The beginning of the 21st century has been yielded with an acceleration of transformations occurring in economies of the whole world. These changes relate to all the areas of economic life functioning. The most important manifestation thereof is a reinforcement of competitive phenomena. Among the most important reasons for such a state of affairs, there is mentioned globalisation. The course of its processes forces the organisation operating in the market to undertake adaptive actions. One of them is reorientation of marketing activities. The need to modify the previous marketing concepts results, first of all, from far reaching alterations in the sphere of consumption, just triggered by globalisationís impact. These trends are noticed in all the markets, also in the Polish one. The foreign enterprises operating in it more and more often use the concept of global marketing. This makes us to have reflection on what is the real effectiveness of such actions and what are the possibilities to form oneís competitive position owing to that. The article constitutes an attempt to provide answers to these questions.

Transforming Service Employees and Climate: A Multilevel, Multisource Examination of Transformational Leadership in Building Long-Term Service Relationships

Science.gov (United States)

Liao, Hui; Chuang, Aichia

2007-01-01

This longitudinal field study integrates the theories of transformational leadership (TFL) and relationship marketing to examine how TFL influences employee service performance and customer relationship outcomes by transforming both (at the micro level) the service employees' attitudes and (at the macro level) the work unit's service climate.…

An approach for evaluating the market effects of energy efficiency programs

International Nuclear Information System (INIS)

Vine, E.; Prahl, R.; Meyers, S.; Turiel, I.

2010-01-01

This paper presents work currently being carried out in California on evaluating market effects. We first outline an approach for conducting market effect studies that includes the six key steps that were developed in study plans: (1) a scoping study that characterizes a particular market, reviews relevant market effects studies, develops integrated market and program theories, and identifies market indicators; (2) analysis of market evolution, using existing data sources; (3) analysis of market effects, based on sales data and interviews with key market actors; (4) analysis of attribution; (5) estimation of energy savings; and (6) assessment of sustainability (i.e., the extent to which any observed market effects are likely to persist in the absence or reduction of public intervention, and thus has helped to transform the market). We describe the challenges in conducting this type of analysis (1) selecting a comparison state(s) to California for a baseline, (2) availability and quality of data (limiting analyses), (3) inconsistent patterns of results, and (4) conducting market effects evaluations at one point in time, without the benefit of years of accumulated research findings, and then provide some suggestions for future research on the evaluation of market effects. With the promulgation of market transformation programs, the evaluation of market effects will be critical. We envision that these market effects studies will help lay the foundation for the refinement of techniques for measuring the impacts of programs that seek to transform markets for energy efficiency products and practices.

Reclaiming the University: transforming economics as a discipline

Directory of Open Access Journals (Sweden)

Arne Heise

2018-05-01

Full Text Available Economics as a discipline is currently in disarray. In the aftermath of the global financial crisis, academic experts, students, commentators, practitioners and politicians all questioned the status of academic economics and many called for a ‘new economic thinking’. Nearly a decade later, however, there is little evidence of a transformation in research and teaching. The present study first clarifies what is meant by a transformation of economics as a discipline, since this remains an ill-defined term and may be interpreted in very different ways. It then establishes the conditions of a successful transformation of the discipline in terms of intra-disciplinary and extra-disciplinary factors. The paper argues that economics as a discipline cannot be expected to trigger this transformation by itself (i.e. via self-regulation, since the ‘market for economic ideas’ is prone to market failure. In addition, the influence of external factors and actors on the market may serve to distort the congruence between the individual researcher’s utility and societal welfare. External incentives are therefore required to establish constitutional guardrails that ensure fair competition between ideas.

TRANSFORMATION IN BULGARIAN LABOR MARKET IN THE YEARS OF TRANSITION

Directory of Open Access Journals (Sweden)

Venelin Terziev

2014-09-01

Full Text Available The paper examines the dependency of labor market on positive and negative effects of cyclic recurrence and economic development. Probable scenarios of the dynamics in employment and unemployment in dependence of changes in gross domestic product (GDP and productivity in conditions of recession and following the start of economic revival are analyzed in accordance to the open character of Bulgarian economy and the specificity of Bulgarian model of transition predetermined by the impacts of outer influences and additional inner ones on the labor market, which verification is on the basis of the data for state-of-art of labor market in years of transition to market economy. The factor predestining the level of unemployment are investigated on the basis of input flows unemployment relating to macroeconomic and other outer measures, as well as the impact which would lead to decrease in the average duration of unemployment. The accent is on the necessity of establishment of a consecutive and sustainable strategy of economic development having a clear vision about the structuring of economy and labor demand in middle-term aspect, as founding in the flexibility of labor market and employment in the country.

THE ROLE OF DATABASE MARKETING IN THE OPERATIONALIZATION OF THE SERVICES RELATIONSHIP MARKETING

Directory of Open Access Journals (Sweden)

Luigi DUMITRESCU

2010-01-01

Full Text Available The relationship marketing aims the construction of a durable relation between the enterprise and the final client, identified at an individual level. The particular part of the relationship marketing has two main concepts: individuality and the relation. This paper presents the concepts of relationship marketing, database marketing and geomarketing. We present the importance of implementing a marketing database in a service providing enterprise and its implications on one hand for the client and on the other hand for the enterprise. The paper point out the marketing database instruments and the advantages for the elements of the marketing mix. The implementation of a marketing database will aid the enterprise to better target and attract the client, to transform them into loyal consumers and in the same time it can help refresh the image of the enterprise.

Marketization of welfare services in Scandinavia

DEFF Research Database (Denmark)

Petersen, Ole Helby; Hjelmar, Ulf

2013-01-01

Scandinavian welfare states are undergoing a gradual transformation towards a more market-based mode of public service delivery. The results of these marketization reforms are, however, insufficiently documented in terms of their consequences for the price and quality of welfare services...... the evidence base and inform future policy-making on marketization in general and within the welfare areas in particular....

E-Marketing: Are Community Colleges Embracing the Web?

Science.gov (United States)

Clagett, Craig

2001-01-01

Conducted a pilot survey of community colleges to assess their online marketing efforts. Found that while all had Web sites, only a minority of sites were truly interactive. Involvement of marketing offices with Web sites varied considerably, and a minority had used e-mail or Web ads for marketing. (EV)

application of ant colony optimisation in distribution transformer sizing

African Journals Online (AJOL)

HP

Keywords: ant colony, optimization, transformer sizing, distribution transformer. 1. INTRODUCTION ... more intensive pheromone and higher probability to be chosen [12]. ..... pp.29-41, 1996. [7] EC global market place, “Technical Parameters”,.

Development trends of the international derivatives market

OpenAIRE

Motorniuk, U.; Terebukh, M.; Kharchuk, V.

2016-01-01

The factors forming international derivatives market trends are researched in this article. The history of the formation of the global derivatives market was analyzed, in particular, events which have led to the growth of the derivatives market. Global derivatives market has revealed major changes in its trends and witnessed the gradual transformation of its structure, observed in recent years. Global derivatives market has revealed major changes in its trends and witnessed the gradual transf...

Economic Transformation in Democratic Czechoslovakia (1990–1992

Directory of Open Access Journals (Sweden)

V. Baka

2016-07-01

Full Text Available The article deals with the problem of the implementation of economic reforms in the Czech and Slovak Federal Republic, which took place in the aftermath of the Velvet Revolution, from 1990 to 1992. The author examines the positive and negative effects of economic transformation in the Czech Republic and the Slovak Republic. Particular attention is paid to influence of siting of the defense industry in the growth of unemployment in Slovakia. The article also touches upon the issue of privatization process, defined its main elements and stages. It is spoken in detail about illegal machinations, which are primarily engaged in by privatization investment funds. According to the article, Czechoslovakian politicians and economists agreed on a scenario of rapid market reforms, and Czech part of the federation was been better prepare for this step. Much attention is given to the problem of restitution of property that was nationalized in the period of communism. The researcher concludes that the economic transformation have contributed to the collapse of the federal state of Czechs and Slovaks.

Retail markets. Electricity and natural gas retail markets Observatory 2. Quarter 2014

International Nuclear Information System (INIS)

2014-06-01

The retail markets Observatory aims to provide general monitoring indicators of electricity and natural gas retail markets in France. This Observatory is updated on a Quarterly basis and published on CRE's web site (www.cre.fr). The first part of the report summarises the highlights of the electricity market (situation, market shares, suppliers, sales, dynamic analysis, regulated prices). The natural gas market is detailed in the second part

Retail markets. Electricity and natural gas retail markets Observatory 1. Quarter 2015

International Nuclear Information System (INIS)

2015-03-01

The retail markets Observatory aims to provide general monitoring indicators of electricity and natural gas retail markets in France. This Observatory is updated on a Quarterly basis and published on CRE's web site (www.cre.fr). The first part of the report summarises the highlights of the electricity market (situation, market shares, suppliers, sales, dynamic analysis, regulated prices). The natural gas market is detailed in the second part

Retail markets. Electricity and natural gas retail markets Observatory 3. Quarter 2015

International Nuclear Information System (INIS)

2015-09-01

The retail markets Observatory aims to provide general monitoring indicators of electricity and natural gas retail markets in France. This Observatory is updated on a Quarterly basis and published on CRE's web site (www.cre.fr). The first part of the report summarises the highlights of the electricity market (situation, market shares, suppliers, sales, dynamic analysis, regulated prices). The natural gas market is detailed in the second part

Retail markets. Electricity and natural gas retail markets Observatory 4. Quarter 2015

International Nuclear Information System (INIS)

2015-12-01

The retail markets Observatory aims to provide general monitoring indicators of electricity and natural gas retail markets in France. This Observatory is updated on a Quarterly basis and published on CRE's web site (www.cre.fr). The first part of the report summarises the highlights of the electricity market (situation, market shares, suppliers, sales, dynamic analysis, regulated prices). The natural gas market is detailed in the second part

Retail markets. Electricity and natural gas retail markets Observatory 1. Quarter 2016

International Nuclear Information System (INIS)

2016-03-01

The retail markets Observatory aims to provide general monitoring indicators of electricity and natural gas retail markets in France. This Observatory is updated on a Quarterly basis and published on CRE's web site (www.cre.fr). The first part of the report summarises the highlights of the electricity market (situation, market shares, suppliers, sales, dynamic analysis, regulated prices). The natural gas market is detailed in the second part

Retail markets. Electricity and natural gas retail markets Observatory 2. Quarter 2015

International Nuclear Information System (INIS)

2015-06-01

The retail markets Observatory aims to provide general monitoring indicators of electricity and natural gas retail markets in France. This Observatory is updated on a Quarterly basis and published on CRE's web site (www.cre.fr). The first part of the report summarises the highlights of the electricity market (situation, market shares, suppliers, sales, dynamic analysis, regulated prices). The natural gas market is detailed in the second part

Retail markets. Electricity and natural gas retail markets Observatory 4. Quarter 2013

International Nuclear Information System (INIS)

2013-12-01

The retail markets Observatory aims to provide general monitoring indicators of electricity and natural gas retail markets in France. This Observatory is updated on a Quarterly basis and published on CRE's web site (www.cre.fr). The first part of the report summarises the highlights of the electricity market (situation, market shares, suppliers, sales, dynamic analysis, regulated prices). The natural gas market is detailed in the second part

Retail markets. Electricity and natural gas retail markets Observatory 1. Quarter 2014

International Nuclear Information System (INIS)

2014-03-01

The retail markets Observatory aims to provide general monitoring indicators of electricity and natural gas retail markets in France. This Observatory is updated on a Quarterly basis and published on CRE's web site (www.cre.fr). The first part of the report summarises the highlights of the electricity market (situation, market shares, suppliers, sales, dynamic analysis, regulated prices). The natural gas market is detailed in the second part

Retail markets. Electricity and natural gas retail markets Observatory 3. Quarter 2014

International Nuclear Information System (INIS)

2014-09-01

The retail markets Observatory aims to provide general monitoring indicators of electricity and natural gas retail markets in France. This Observatory is updated on a Quarterly basis and published on CRE's web site (www.cre.fr). The first part of the report summarises the highlights of the electricity market (situation, market shares, suppliers, sales, dynamic analysis, regulated prices). The natural gas market is detailed in the second part

Retail markets. Electricity and natural gas retail markets Observatory 3. Quarter 2013

International Nuclear Information System (INIS)

2013-09-01

The retail markets Observatory aims to provide general monitoring indicators of electricity and natural gas retail markets in France. This Observatory is updated on a Quarterly basis and published on CRE's web site (www.cre.fr). The first part of the report summarises the highlights of the electricity market (situation, market shares, suppliers, sales, dynamic analysis, regulated prices). The natural gas market is detailed in the second part

Retail markets. Electricity and natural gas retail markets Observatory 4. Quarter 2014

International Nuclear Information System (INIS)

2014-12-01

The retail markets Observatory aims to provide general monitoring indicators of electricity and natural gas retail markets in France. This Observatory is updated on a Quarterly basis and published on CRE's web site (www.cre.fr). The first part of the report summarises the highlights of the electricity market (situation, market shares, suppliers, sales, dynamic analysis, regulated prices). The natural gas market is detailed in the second part

Affiliate marketing in the context of online marketing

OpenAIRE

Vladimira Jurisova

2013-01-01

This paper deals with affiliate marketing, in which the seller or service provider is a financially rewarding agent so-called affiliate for each visitor, which through its website to attract a dealer there, who made some activity, either directly purchase products, register to subscribe to a newsletter, or just browsing the site. In this paper, the author tries to define affiliate marketing, the individual entities of affiliate marketing such as merchant, affiliate, network owner, affiliate n...

Oil companies: institutional and economic transformation

International Nuclear Information System (INIS)

Clo, Alberto

2007-01-01

In the last century, experience in the oil industry, suggested that some particular conditions were functional to the success of big companies strategies when facing exogenous market conditions hold true even nowadays, in face of the energy market institutional and economic transformations which are in place since the start of the new century. In other ways, are the majors still able to anticipate the market shifts and changes and to profit of these in terms of growth opportunities and competitiveness? [it

Transforming the energy efficiency market in California: Key findings, lessons learned and future directions from California's market effects studies

International Nuclear Information System (INIS)

Vine, Edward

2013-01-01

In the last three years, the California Institute for Energy and Environment (CIEE), along with the California Public Utilities Commission (CPUC), managed three market effects studies that were funded by the CPUC. This paper summarizes the key findings from these studies that focused on compact fluorescent lamps (CFLs), residential new construction (RNC), and high bay lighting (HBL), with a particular focus on changes to California's market effects evaluation protocol and lessons learned during the evaluation of market effects. This paper also summarizes the key results from a survey that was conducted by CIEE in February 2011 to determine what additional studies should be conducted in the evaluation of market effects. - Highlights: • We summarize three market effects studies and provide lessons learned. • Collect baseline market data as early as possible and throughout program lifecycle. • Estimate market effects throughout a program's lifecycle. • Require hypothesis testing as part of the evaluation. • Include elements of market effects evaluation in other program evaluations

Marketing Mix for E-Commerce

Science.gov (United States)

Pogorelova, Elena V.; Yakhneeva, Irina V.; Agafonova, Anna N.; Prokubovskaya, Alla O.

2016-01-01

The relevance of the analyzed issue is caused by the need to study the process of transformation of marketing in e-commerce, as the active involvement of business organizations in the field of e-business is often accompanied by problems of applying the usual marketing tools in a virtual environment. The article seeks to identify changes in the…

Market-oriented search in differentiated industries

DEFF Research Database (Denmark)

Sørensen, Hans Eibe; Stieglitz, Nils

2009-01-01

  How is the success of a firm's market-oriented activities influenced by the marketing mix? This paper contributes to existing marketing research by advancing our understanding of the process by which market orientation transforms into superior performance. This process is investigated...... on the basis of appropriate organizational search models drawn from the behavioral theory of the firm. Specifically, we draw on the NK model to develop testable propositions that substantiate and extend prior theoretical market orientation research. Our results provide new insight into organizational...... characteristics and consequences of responsive and proactive marketing behaviors, as well as the allocation of attention towards customers and competitors....

Electricity markets theories and applications

CERN Document Server

Lin, Jeremy

2017-01-01

Electricity Markets: Theories and Applications offers students and practitioners a clear understanding of the fundamental concepts of the economic theories, particularly microeconomic theories, as well as information on some advanced optimization methods of electricity markets. The authors--noted experts in the field--cover the basic drivers for the transformation of the electricity industry in both the United States and around the world and discuss the fundamentals of power system operation, electricity market design and structures, and electricity market operations. The text also explores advanced topics of power system operations and electricity market design and structure including zonal versus nodal pricing, market performance and market power issues, transmission pricing, and the emerging problems electricity markets face in smart grid and micro-grid environments. The authors also examine system planning under the context of electricity market regime. They explain the new ways to solve problems with t...

Research on the Transformation of Administrative Law in Online Market Regulation in China%论我国网络市场监管的行政法治转型

Institute of Scientific and Technical Information of China (English)

程琥

2017-01-01

The transformation of administrative law in online market regulation is under the background of the current social transformation and rule of law transformation in our country.“Innovation, coordination, greenness, openness and sharing” is the five development ideas put forward by the fifth plenary session of the 18th CPC central committee. China's online market regulation is faced with problem of innovation, coordination, greenness, openness and sharing. The ultimate goal is to achieve the transformation from the network management to the network governance, from the administrative supervision to the legal regulation, from unitary management to multiple coordination, from local governance to global governance, and from power-based system to rights-based system. The transformation of administrative law in the online market regulation is an important guarantee to promote the prosperity, stability and healthy development of the online market. It is also an inevitable requirement to implement the five development ideas and build a government under the rule of law.%网络市场监管的行政法治转型是在我国当前社会转型和法治转型的背景下出现的。“创新、协调、绿色、开放、共享”是党的十八届五中全会提出的的五大发展理念，我国网络市场监管面临着创新性、协调性、绿色性、开放性、共享性转型，从而推动网络市场监管实现从网络管理到网络治理、从行政监管到法治监管、从一元管理到多元协同、从本土治理到全球治理、从权力本位到权利本位的五大转型。加强网络市场监管的行政法治转型是促进网络市场繁荣、稳定、健康发展的重要保证，也是落实五大发展理念、建设法治政府的必然要求。

Transformation of Traditional Marketing Communications in to Paradigms of Social Media Networking

OpenAIRE

Nair, T. R. Gopalakrishnan; Subramaniam, Kumarashvari

2012-01-01

Effective Communication for marketing is a vital field in business organizations, which is used to convey the details about their products and services to the market segments and subsequently to build long lasting customer relationships. This paper focuses on an emerging component of the integrated marketing communication, ie. social media networking, as it is increasingly becoming the trend. In 21st century, the marketing communication platforms show a tendency to shift towards innovative te...

Your School's Web Site-A Powerful Tool for Marketing.

Science.gov (United States)

Say, Michael W.; Collier, Karen J.; Hoya, Charlotte, G.

2001-01-01

A successful marketing plan requires a conceptual framework, the ability to target an audience effectively, and the strategy for positioning the school organization appropriately. A website can be a powerful marketing tool if it focuses on what users want and provides it in an organized, accessible fashion. (MLH)

Marketing mix for e-commerce

OpenAIRE

Pogorelova, E. V.; Yakhneeva, I. V.; Agafonova, A. N.; Prokubovskaya, A. O.

2016-01-01

The relevance of the analyzed issue is caused by the need to study the process of transformation of marketing in e-commerce, as the active involvement of business organizations in the field of e-business is often accompanied by problems of applying the usual marketing tools in a virtual environment. The article seeks to identify changes in the elements of the marketing mix in e-commerce in accordance with the trend of e-business and Internet technology. The leading approach to the study of th...

Social Network Sites (SNS): do they match ? Definitions and methods for social sciences and marketing research

OpenAIRE

Stenger, Thomas; Coutant, Alexandre

2009-01-01

Social Networks Sites (SNS) such as Facebook, MySpace, Skyrock.com or Linkedin have become new fields of investigation for marketing. Even though the phenomenon has met with an amazing popular success, only a few scientific works have been published on this subject. This article proposes initially to evaluate the situation by a review of the experts' discourses and, then, a an analysis of the texts in core disciplines specialising in social networks analysis (mainly sociometry, anthropology a...

Transforming for a competitive environment

International Nuclear Information System (INIS)

Gamble, J.

1997-01-01

The essential elements for successful strategic marketing of electricity in the future were discussed. The elements emphasized included understanding the industry restructuring, developing appropriate business and marketing strategies, and confronting transformation challenges. How these elements are being addressed by Central Vermont, the public utility serving customers in Vermont and in New Hampshire, was described. A customer oriented culture, a flexible organization that encourages innovation, a clear marketing strategy based on the company's core competencies, a new business/product development process, strategic alliances, and a sharp eye for what the competition is doing, were considered the most important and most urgent tasks to tackle in order to ensure survival and success

The impact of carbon capture and storage on a decarbonized German power market

International Nuclear Information System (INIS)

Spiecker, S.; Eickholt, V.; Weber, C.

2014-01-01

The European energy policy is substantially driven by the target to reduce the CO 2 -emissions significantly and to mitigate climate change. Nevertheless European power generation is still widely based on fossil fuels. The carbon capture and storage technology (CCS) could be part of an approach to achieve ambitious CO 2 reduction targets without large scale transformations of the existing energy system. In this context the paper investigates on how far the CCS-technology could play a role in the European and most notably in the German electricity generation sector. To account for all the interdependencies with the European neighboring countries, the embedding of the German electricity system is modeled using a stochastic European electricity market model (E2M2s). After modeling the European side constraints, the German electricity system is considered in detail with the stochastic German Electricity market model (GEM2s). The focus is thereby on the location of CCS plant sites, the structure of the CO 2 -pipeline network and the regional distribution of storage sites. Results for three different European energy market scenarios are presented up to the year 2050. Additionally, the use of CCS with use of onshore and offshore sites is investigated. - Highlights: • We present a model framework for the evaluation of carbon capture and storage (CCS). • Different scenarios to analyze regional differences within Germany. • Interdependencies between CO 2 bound and demand are the main influencing factors. • A comprehensive investment in CCS power plants is not likely in the next decades. • Storage sites are no restricting factor but public acceptance is a crucial point

Online promotion a must for hospital marketing professionals. Employ tactics to ensure your Web site is working to build your brand.

Science.gov (United States)

Anderson, Eric

2007-01-01

Maintaining an online presence and more effectively executing Web-based marketing strategies can help you better target consumers and increase brand recognition, says Eric Anderson, director of agency services at interactive marketing agency White Horse in Portland, OR. With consumers heading to the Internet for health information now more than ever, it's in your best interest to not only have a well-designed, user-friendly Web site, but also to take advantage of the Internet's capabilities with blogs and microsites.

Responding to climate change and the global land crisis: REDD+, market transformation and low-emissions rural development.

Science.gov (United States)

Nepstad, Daniel C; Boyd, William; Stickler, Claudia M; Bezerra, Tathiana; Azevedo, Andrea A

2013-06-05

Climate change and rapidly escalating global demand for food, fuel, fibre and feed present seemingly contradictory challenges to humanity. Can greenhouse gas (GHG) emissions from land-use, more than one-fourth of the global total, decline as growth in land-based production accelerates? This review examines the status of two major international initiatives that are designed to address different aspects of this challenge. REDD+ is an emerging policy framework for providing incentives to tropical nations and states that reduce their GHG emissions from deforestation and forest degradation. Market transformation, best represented by agricultural commodity roundtables, seeks to exclude unsustainable farmers from commodity markets through international social and environmental standards for farmers and processors. These global initiatives could potentially become synergistically integrated through (i) a shared approach for measuring and favouring high environmental and social performance of land use across entire jurisdictions and (ii) stronger links with the domestic policies, finance and laws in the jurisdictions where agricultural expansion is moving into forests. To achieve scale, the principles of REDD+ and sustainable farming systems must be embedded in domestic low-emission rural development models capable of garnering support across multiple constituencies. We illustrate this potential with the case of Mato Grosso State in the Brazilian Amazon.

Social media as marketing tool for SMEs: opportunities and challenges

Directory of Open Access Journals (Sweden)

Blerta Rugova

2016-11-01

Full Text Available Social media is a phenomenon that has transformed the interaction and communication of individuals throughout the world. Especially, social networking websites are very popular and have become daily practice in a lot of people’s lives. These sites have made significant impact on the individual’s life. However, social media is not only a communication tool for amusement, but it is also an important part of marketing strategies in business life. There is a constant rise in social networking and therefore impact of social networks is becoming stronger every day, into each kind of business. Social media are often used as a source of information and spread of knowledge changing people’s views and opinions. They belong among very important business marketing tactics and help to create new business opportunities, develop a stronger market position or modify consumer’s behaviour. Therefore, in developed countries, social media are gaining popularity and are increasingly used in regular operations of many companies, including start-ups, small, medium-sized, and large organizations. But it seems that in emerging economies such as Kosovo, Albania and other neighbour countries, marketing over social media is not taken that seriously, especially by SMEs. There are some companies who have shown interest and have created their presence, yet there is no serious focus in this innovative marketing tool. The study deals with the issue of social media and its influence on SMEs. It classifies social media and explores the possibilities and challenges of social networks in business. The authors describe features and the evolution of social media, including major social networking sites that came into existence during the 21st century. The purpose of the paper is to review the academic literature on the opportunities and challenges of using social media from SMEs, as well as identifying factors that drive social media marketing adoption and usage in SMEs. This

Food systems transformations, ultra-processed food markets and the nutrition transition in Asia.

Science.gov (United States)

Baker, Phillip; Friel, Sharon

2016-12-03

Attracted by their high economic growth rates, young and growing populations, and increasingly open markets, transnational food and beverage corporations (TFBCs) are targeting Asian markets with vigour. Simultaneously the consumption of ultra-processed foods high in fat, salt and glycaemic load is increasing in the region. Evidence demonstrates that TFBCs can leverage their market power to shape food systems in ways that alter the availability, price, nutritional quality, desirability and ultimately consumption of such foods. This paper describes recent changes in Asian food systems driven by TFBCs in the retail, manufacturing and food service sectors and considers the implications for population nutrition. Market data for each sector was sourced from Euromonitor International for four lower-middle income, three upper-middle income and five high-income Asian countries. Descriptive statistics were used to describe trends in ultra-processed food consumption (2000-2013), packaged food retail distribution channels (1999-2013), 'market transnationalization' defined as the market share held by TFBCs relative to domestic firms (2004-2013), and 'market concentration' defined as the market share and thus market power held by the four leading firms (2004-2013) in each market. Ultra-processed food sales has increased rapidly in most middle-income countries. Carbonated soft drinks was the leading product category, in which Coca-Cola and PepsiCo had a regional oligopoly. Supermarkets, hypermarkets and convenience stores were becoming increasingly dominant as distribution channels for packaged foods throughout the region. Market concentration was increasing in the grocery retail sector in all countries. Food service sales are increasing in all countries led by McDonalds and Yum! Brands. However, in all three sectors TFBCs face strong competition from Asian firms. Overall, the findings suggest that market forces are likely to be significant but variable drivers of Asia

MEMS based digital transform spectrometers

Science.gov (United States)

Geller, Yariv; Ramani, Mouli

2005-09-01

Earlier this year, a new breed of Spectrometers based on Micro-Electro-Mechanical-System (MEMS) engines has been introduced to the commercial market. The use of these engines combined with transform mathematics, produces powerful spectrometers at unprecedented low cost in various spectral regions.

E-Business Transformation: An Analysis Framework Based on Critical Organizational Dimensions

Institute of Scientific and Technical Information of China (English)

ZENG Qingfeng; CHEN Wenbo; HUANG Lihua

2008-01-01

In the era of Internet economics, e-business has become one of the most important strategic factors for enterprise development, so theoretical systems are needed to help enterprises develop e-business transformation strategies. A review of enterprise transformation theory identified five critical organization dimensions of e-business transformation, corporate strategy and vision transformation, organizational structure, product and market transformation, business process transformation, and corporate culture transformation. An e-business transformation process model was developed based on the five dimensions. This model can help enterprises to more effectively implement e-business transformation strategies.

Farmers' Market Manager's Level of Communication and Influence on Electronic Benefits Transfer (EBT) Adoption at Midwest Farmers' Markets.

Science.gov (United States)

Hasin, Afroza; Smith, Sylvia

2018-01-01

To understand market managers' level of communication and use of technology that might influence decision to adopt Electronic Benefits Transfer (EBT) at farmers' markets. Cross-sectional study using the Theory of Diffusion of Innovation. Electronic survey administered in midwest states of Illinois, Michigan, and Wisconsin. Farmers' market managers in Illinois, Michigan, and Wisconsin. Information on EBT adoption, market managers' communication, and technology use. Binary logistic regression analysis with EBT adoption as the dependent variable and frequency of technology use, partnership with organizations, farmers' market association (FMA) membership, Facebook page and Web site for the market, and primary source of information as independent variables. Chi-square tests and ANOVA were used to compare states and adopter categories. Logistic regression results showed that the odds of adopting EBT was 7.5 times higher for markets that had partnership with other organizations. Compared with non-adopters, a significantly greater number of early adopters had partnership, FMA membership, and a Facebook page and Web site for market, and reported to a board of directors. Markets that had partnership, FMA membership, a Facebook page and Web site, and mandatory reporting to a board of directors were important factors that influenced EBT adoption at midwest farmers' markets. Copyright © 2017 Society for Nutrition Education and Behavior. Published by Elsevier Inc. All rights reserved.

An accurate on-site calibration system for electronic voltage transformers using a standard capacitor

Science.gov (United States)

Hu, Chen; Chen, Mian-zhou; Li, Hong-bin; Zhang, Zhu; Jiao, Yang; Shao, Haiming

2018-05-01

Ordinarily electronic voltage transformers (EVTs) are calibrated off-line and the calibration procedure requires complex switching operations, which will influence the reliability of the power grid and induce large economic losses. To overcome this problem, this paper investigates a 110 kV on-site calibration system for EVTs, including a standard channel, a calibrated channel and a PC equipped with the LabView environment. The standard channel employs a standard capacitor and an analogue integrating circuit to reconstruct the primary voltage signal. Moreover, an adaptive full-phase discrete Fourier transform (DFT) algorithm is proposed to extract electrical parameters. The algorithm involves the process of extracting the frequency of the grid, adjusting the operation points, and calculating the results using DFT. In addition, an insulated automatic lifting device is designed to realize the live connection of the standard capacitor, which is driven by a wireless remote controller. A performance test of the capacitor verifies the accurateness of the standard capacitor. A system calibration test shows that the system ratio error is less than 0.04% and the phase error is below 2‧, which meets the requirement of the 0.2 accuracy class. Finally, the developed calibration system was used in a substation, and the field test data validates the availability of the system.

Solving Infrastructural Concerns Through a Market Reorganization

DEFF Research Database (Denmark)

Pallesen, Trine; Holm Jacobsen, Peter

2018-01-01

aggregators and reconfigures existing market actors. In this paper, we study a case, EcoGrid 2.0 on the Danish island Bornholm, as a case of a ‘marketized’ solution to the infrastructural concerns emerging from the large share of fluctuating wind power in the system. The market design involves transforming...

Exposure to PCBs, through inhalation, dermal contact and dust ingestion at Taizhou, China--a major site for recycling transformers.

Science.gov (United States)

Xing, Guan Hua; Liang, Ying; Chen, Ling Xuan; Wu, Sheng Chun; Wong, Ming Hung

2011-04-01

Air samples containing gaseous and particulate phases were collected from e-waste workplaces and residential areas of an intensive e-waste recycling area and compared with a reference site. The highest total concentration of PCBs was detected at transformer recycling workshops (17.6 ng m(-3)), followed by the residential area (3.37 ng m(-3)) at Taizhou, and the lowest was obtained at the residential area of the reference site, Lin'an (0.46 ng m(-3)). The same trend was also observed with regards to PCB levels in dust samples. The highest average PCBs level of 2824 ng g(-1) (dry wt) was found in the transformer recycling workshops, and was significantly higher than that of residential areas of Taizhou (572 ng g(-1) dry wt) and Lin'an (42.4 ng g(-1) dry wt). WHO-PCB-TEQ level in the workshops of Taizhou was 2216 pg TEQ(1998)g(-1) dry wt or 2159 pg TEQ(2005)g(-1) dry wt, due to the high abundance of PCB 126 (21.5 ng g(-1) dry wt), which contributed 97% or 99% of WHO-PCB-TEQs. The estimated intake of PCBs via dust ingestion and dermal absorption by transformer recycling workers were 77.5×10(-5) and 36.0×10(-5) pg WHO-PCB-TEQ(1998)kg(-1)d(-1), and 67.3×10(-5) and 31.3×10(-5) pg WHO-PCB-TEQ(2005)kg(-1)d(-1), respectively. Copyright © 2011. Published by Elsevier Ltd.

Analysis on the inbound tourist source market in Jiangxi based on geographic concentration index and market competition status

Science.gov (United States)

Yu, Tong; Ye, Yue-li

2018-05-01

In accordance with the related data of Statistical Yearbook of Jiangxi (2007—2016), conduct analysis on the development situation of inbound tourist source market in Jiangxi based on geographic concentration index and market competition status. The result shows: when the geographic concentration index of the inbound tourism market in Jiangxi presents an increasing decline trend, the tourism-generating countries of the inbound tourism in Jiangxi are getting more and more disperse, the tourist markets present the diversified feature and the inbound tourism market tends to be stable; besides, the analysis result of the market competition status shows that the inbound tourism development in Jiangxi has transformed from the rapid development to stable development.

Electric utilities strategies in final energy markets

International Nuclear Information System (INIS)

Bianchi, A.

2000-01-01

In rapidly changing markets, electric utilities pay growing attention to customers and service. They are aware that competition needs strategies capable of transforming and strengthening the privileged position resulting from the knowledge of the market. Moreover, this aspect is the link between different value chains to describe new multi utility approaches [it

Securing a future for wild Indochinese tigers: Transforming tiger vacuums into tiger source sites.

Science.gov (United States)

Lynam, Antony J

2010-12-01

A century ago, tigers (Panthera tigris Linnaeus, 1758) were so common in parts of Southeast Asia as to be considered pests, and governments sponsored their killing. Habitat loss and fragmentation, market-driven poaching and loss of prey have since led to the disappearance of Indochinese tigers from most their former range. Despite 15 years of dedicated tiger conservation funding, national estimates of Indochinese tiger subpopulations can at best only be roughly approximated. The future for the subspecies appears grim unless very focused efforts can be applied to stabilize and recover subpopulations. On a regional scale, the 2 proposed subspecies Panthera tigris corbetti and P. tigris jacksoni are effectively managed as separate conservation units. Evaluating where to place conservation efforts should consider the vulnerability (likelihood of extinction) and irreplaceability (likelihood that an area contributes uniquely to regional conservation) of tiger subpopulations. Only 1 site in Thailand supporting tiger numbers within 10 years through protection and monitoring. Seven sites in Lao, Thailand and Myanmar are high vulnerability and irreplaceable, and might be recovered if government commitment to tigers, staff capacity and legal frameworks for tiger protection are established. Tigers are extremely vulnerable or even extinct in Cambodia's Eastern Plains and the site is irreplaceable for tigers because it represents the only large (>10,000 km(2) ) block of dry forest habitat available in the region. A reintroduction program is the only option to recover tigers there. © 2010 ISZS, Blackwell Publishing and IOZ/CAS.

Marketization trajectories in the Danish road and park sectors

DEFF Research Database (Denmark)

Lindholst, Andrej Christian; Hansen, Morten Balle; Petersen, Ole Helby

2016-01-01

sector involvement, the purpose of using private contractors, the extent of competition and the design of contractual arrangements. The road sector has been a frontrunner in this marketization process, while the park sector increasingly has been “catching up.” Originality/value – The paper contributes......Purpose – The purpose of this paper is to improve the understanding of the evolution of marketization in the public sector as a process of institutional change. Design/methodology/approach – The paper is based on a study of marketization and gradual changes in the involvement of private contractors...... as new survey data. Findings – Marketization within the road and park sectors has historically taken place through gradual changes, in particular by processes of layering and displacement, which has added up to substantial transformations in both sectors. Transformations relate to the levels of private...

Genetic transformation of mature citrus plants.

Science.gov (United States)

Cervera, Magdalena; Juárez, José; Navarro, Luis; Peña, Leandro

2005-01-01

Most woody fruit species have long juvenile periods that drastically prolong the time required to analyze mature traits. Evaluation of characteristics related to fruits is a requisite to release any new variety into the market. Because of a decline in regenerative and transformation potential, genetic transformation procedures usually employ juvenile material as the source of plant tissue, therefore resulting in the production of juvenile plants. Direct transformation of mature material could ensure the production of adult transgenic plants, bypassing in this way the juvenile phase. Invigoration of the source adult material, establishment of adequate transformation and regeneration conditions, and acceleration of plant development through grafting allowed us to produce transgenic mature sweet orange trees flowering and bearing fruits in a short time period.

Promoting Your Web Site.

Science.gov (United States)

Raeder, Aggi

1997-01-01

Discussion of ways to promote sites on the World Wide Web focuses on how search engines work and how they retrieve and identify sites. Appropriate Web links for submitting new sites and for Internet marketing are included. (LRW)

Marketing Education for the next Four Billion: Challenges and Innovations

Science.gov (United States)

Rosa, Jose Antonio

2012-01-01

This article argues for a third transformation in marketing pedagogy, one made necessary by the emergence of subsistence consumers as a high-growth market segment. Continued double-digit growth in buying power and consumption among the world's poor appear certain, provided that the subsistence merchants serving such markets are effective. Ensuring…

Transforming gender relations through the market: Smallholder milk market participation and women's intra-household bargaining power in Ethiopia

NARCIS (Netherlands)

Lenjiso, B.M.; Ruben, R.; Smits, J.P.J.M.

2016-01-01

We study the relationship between smallholder milk market participation and women's intra-household bargaining position in Ethiopia, using a quasi-experiment and propensity score matching. In market participant households, milk income is higher and its control has shifted from women to men. Our data

Retail gentrification. Staged spaces and the gourmet market model

Directory of Open Access Journals (Sweden)

Luz de Lourdes Cordero Gómez del Campo

2017-12-01

Full Text Available Retail gentrification is understood as a process in which commercial activity is transformed to meet the needs of a sector of the population with higher incomes resulting in the displacement of merchants and products, seen from the implementation of the model of the gourmet market. This process, which is seen in the interest of copying the commercial formats of successful cases from gourmet markets such as the San Miguel Market in Madrid or the Borough Market in London, is linked to an offer aimed at satisfying consumption demands produced by a sector of the population that although not being equivalent concepts, different authors identify as cultural omnivores or creative class, coinciding in that these groups have a high cultural and economic capital. In the present work it is discussed how in Mexico City in the absence of the transformation of public markets into gourmet markets and with the inauguration of the Roma Market in 2014, the staging of commercial spaces labeled as gourmet markets has intensified and they are inserted in neighborhoods where they seek to generate development and links with the community, but because of their prices and the characteristics of the products they offer, they are beyond the reach of the local population.

GWDC Expands High-End Market Share

Institute of Scientific and Technical Information of China (English)

无

2008-01-01

@@ It is a decision of great significance for GWDC to expand high-end market share in order to realize its transformation of development strategy and improve its development quality. As an important step of GWDC to explore high-end market, Oman PDO Project marks the first time that the Chinese petroleum engineering service team cooperates with the transnational petroleum corporations ranking first three in the world.

Detecting price manipulation in the financial market

OpenAIRE

Cao, Yi; Li, Yuhua; Coleman, Sonya; Belatreche, Ammar; McGinnity, T. M.

2014-01-01

Market abuse has attracted much attention from financial regulators around the world but it is difficult to fully prevent. One of the reasons is the lack of thoroughly studies of the market abuse strategies and the corresponding effective market abuse approaches. In this paper, the strategies of reported price manipulation cases are analysed as well as the related empirical studies. A transformation is then defined to convert the time-varying financial trading data into pseudo-stationary time...

UK retail marketing survey 94

International Nuclear Information System (INIS)

Anon.

1994-01-01

This document draws together data on the United Kingdom (UK) petroleum market up to the end of 1993. Lists include suppliers of petrol to the UK market listed by brand name, a regional breakdown of petrol and derv outlets, UK outlets which retail derv. Average retail prices for motor spirit and derv per litre are given as are sites fitted with Vapour Recovery equipment. Other tables shown indicate various companies' share of the market in terms of the percentage of petrol sites, including supermarkets. The volumes of motor spirit and derv delivered to retail and commercial customers between 1984 and 1993 is also given. (UK)

Direct marketing a automobilový trh

OpenAIRE

Humaj, Matúš

2011-01-01

Bachelor's thesis focuses on direct marketing in close links with car market in Czech republic. Theoretical part points to direct marketing like event of marketing communication, it mentions about advantages and disadvantages, functions, tools and about adjustmen. In practical part I try to find the weak site of the market by the help of market's analysis and questionnaire and I propose the concept of direct marketing utilization.

The World Oil Market: The Search for Balance in the New “Oil” Reality

Directory of Open Access Journals (Sweden)

Tatjiana A. Malova

2016-01-01

Full Text Available The article provides an analysis of change of the world oil market in the face of new "oil" reality. Factors of formation of new "oil" reality in the global world defined. Scientific background and current state of research of the problem are described. It is shownthat in the Russian and foreign literature the considerable attention is paid to the analysis of dynamics of the quantitative variables characterizing fluctuations and shocks in the oil market. At the same time the search for balance in the new "oil" reality are not considerably investigated yet. The proposed approach allows toreveal the substance of the transformation of the world oil market, to assess the changes in the oil market with the development of rhenium in terms of efficiency and functioning of the mechanism, the prospects of price volatility in the oil market. The main directions of transformation of the oil market are follows. Development of a subject basis of the oil market due to changes of a role of the main market players whose structure includes the USA, Saudi Arabia, Russia now. The impact of regulatory factors complex in the oil market towards equilibrium, which include activity of OPEC, supply of shale oil, future market,activity of the uniform regulator and national regulators. Transformation of the oil market in the direction of perfection of the competitive relations, achievement of optimum market balance as a result of coordination and interaction of interests of participants of the global oil market.

Value oriented marketing strategies

Directory of Open Access Journals (Sweden)

Stanković Ljiljana

2009-01-01

Full Text Available The complexity of business environment imposes the need for continuous change and reexamination of business marketing strategies of enterprises. Theory and practice of strategic management and marketing show that the activities of marketing, which are closely connected to corporate strategy, are the key drivers of growth. There is a positive correlation between competition intensity, marketing strategy and business performance of companies. Even though, managers of many companies don't see a clear connection between marketing strategy and business performance, numerous empirical research show that the companies which possess and efficiently use marketing resources and capabilities are more successful. In knowledge-based economics, the development of value oriented marketing strategies for all participants in the chain is a supposition of the survival, growth and development of companies. Competitive advantage is the essence of any strategy. Acquisition and maintenance of competitive advantage is more successful if the potentials for value creation are used efficiently. The paper examines the critical factors that influence alignment and transformation of marketing strategies in accordance with changes in value estimation. Superior value, is created in different network classes. Theory and practice researches create a reliable basis for the development of new concepts, marketing strategy business models that will contribute to competitive advantage of enterprises and the economy.

[Social marketing and public health].

Science.gov (United States)

Arcaro, P; Mannocci, A; Saulle, R; Miccoli, S; Marzuillo, C; La Torre, G

2013-01-01

Social marketing uses the principles and techniques of commercial marketing by applying them to the complex social context in order to promote changes (cognitive; of action; behavioral; of values) among the target population in the public interest. The advent of Internet has radically modified the communication process, and this transformation also involved medical-scientific communication. Medical journals, health organizations, scientific societies and patient groups are increasing the use of the web and of many social networks (Twitter, Facebook, Google, YouTube) as channels to release scientific information to doctors and patients quickly. In recent years, even Healthcare in Italy reported a considerable application of the methods and techniques of social marketing, above all for health prevention and promotion. Recently the association for health promotion "Social marketing and health communication" has been established to promote an active dialogue between professionals of social marketing and public health communication, as well as among professionals in the field of communication of the companies involved in the "health sector". In the field of prevention and health promotion it is necessary to underline the theme of the growing distrust in vaccination practices. Despite the irrefutable evidence of the efficacy and safety of vaccines, the social-cultural transformation together with the overcoming of compulsory vaccination and the use of noninstitutional information sources, have generated confusion among citizens that tend to perceive compulsory vaccinations as needed and safe, whereas recommended vaccinations as less important. Moreover, citizens scarcely perceive the risk of disease related to the effectiveness of vaccines. Implementing communication strategies, argumentative and persuasive, borrowed from social marketing, also for the promotion of vaccines is a priority of the health system. A typical example of the application of social marketing, as

Awareness and usage of digital marketing in Serbia

OpenAIRE

Krstić, Nataša; Lalić, Danijela; Vujičić, Dunja

2017-01-01

With the rapid development of new technologies and the propensity of today's online shoppers towards the digitalised media, integrating digital marketing into the strategic marketing function and business goals has become a challenge. Managing today's marketing function requires a constant review of new digital opportunities which, if successful, lead towards operational transformation into e-business. Compared to the global trends, due to the unfavourable demographic and economic conditions,...

Marketing strategies for vascular practitioners.

Science.gov (United States)

Satiani, Anand; Satiani, Bhagwan

2009-09-01

A common misconception is that marketing is synonymous with advertising. Marketing by physicians has undergone a transformation from the earlier unacceptable slick sales pitches to a more common sense, tasteful, comprehensive, and well thought out plan to reach potential patients. Marketing is a much broader concept comprising four aspects: product, price, promotion, and place. Marketing activities for a medical practice include not only external but internal tactics. Publicly available resources are available to assist physicians in developing and targeting the plan towards a narrow patient demographic. The marketing process includes: determining objectives, identifying resources, defining target population, honing a message, outlining a media plan, implementing the plan, and finally, evaluating the success or failure of the marketing campaign. A basic knowledge of marketing combined with a common sense approach can yield dividends for those practices that need the service. For surgical practices that exist in heavily populated urban areas with significant competition, a well thought out marketing plan can assist the practice in reaching out to new groups of patients and maintaining the existing patient base.

The discourses of marketing and development: towards ‘critical transformative marketing research’

DEFF Research Database (Denmark)

Tadajewski, Mark; Chelekis, Jessica; DeBerry-Spence, Benet

2014-01-01

for an appreciation of paradigm plurality to encourage TCR scholars to adopt a multiple paradigmatic approach as part of a three-pronged strategy that encompasses an initial ‘provisional moral agnosticism’. As part of this stance, we argue that scholars should value the insights provided by multiple paradigms......, turning each paradigmatic lens sequentially on to the issue of the relationship between marketing, development and consumer well-being. After having scrutinised these issues using multiple perspectives, scholars can then decide whether to pursue TCR-led activism. The final strategy that we identify...

Transcriptional activation of transforming growth factor alpha by estradiol: requirement for both a GC-rich site and an estrogen response element half-site.

Science.gov (United States)

Vyhlidal, C; Samudio, I; Kladde, M P; Safe, S

2000-06-01

17beta-Estradiol (E2) induces transforming growth factor alpha (TGFalpha) gene expression in MCF-7 cells and previous studies have identified a 53 bp (-252 to -200) sequence containing two imperfect estrogen responsive elements (EREs) that contribute to E2 responsiveness. Deletion analysis of the TGFalpha gene promoter in this study identified a second upstream region of the promoter (-623 to -549) that is also E2 responsive. This sequence contains three GC-rich sites and an imperfect ERE half-site, and the specific cis-elements and trans-acting factors were determined by promoter analysis in transient transfection experiments, gel mobility shift assays and in vitro DNA footprinting. The results are consistent with an estrogen receptor alpha (ERalpha)/Sp1 complex interacting with an Sp1(N)(30) ERE half-site ((1/2)) motif in which both ERalpha and Sp1 bind promoter DNA. The ER/Sp1-DNA complex is formed using nuclear extracts from MCF-7 cells but not with recombinant human ERalpha or Sp1 proteins, suggesting that other nuclear factor(s) are required for complex stabilization. The E2-responsive Sp1(N)(x)ERE(1/2) motif identified in the TGFalpha gene promoter has also been characterized in the cathepsin D and heat shock protein 27 gene promoters; however, in the latter two promoters the numbers of intervening nucleotides are 23 and 10 respectively.

Food marketing in recreational sport settings in Canada: a cross-sectional audit in different policy environments using the Food and beverage Marketing Assessment Tool for Settings (FoodMATS).

Science.gov (United States)

Prowse, Rachel J L; Naylor, Patti-Jean; Olstad, Dana Lee; Carson, Valerie; Storey, Kate; Mâsse, Louise C; Kirk, Sara F L; Raine, Kim D

2018-05-31

Children's recreational sport settings typically sell energy dense, low nutrient products; however, it is unknown whether the same types of food and beverages are also marketed in these settings. Understanding food marketing in sports settings is important because the food industry often uses the promotion of physical activity to justify their products. This study aimed to document the 'exposure' and 'power' of food marketing present in public recreation facilities in Canada and assess differences between provinces with and without voluntary provincial nutrition guidelines for recreation facilities. Food marketing was measured in 51 sites using the Food and beverage Marketing Assessment Tool for Settings (FoodMATS). The frequency and repetition ('exposure') of food marketing and the presence of select marketing techniques, including child-targeted, sports-related, size, and healthfulness ('power'), were assessed. Differences in 'exposure' and 'power' characteristics between sites in three guideline provinces (n = 34) and a non-guideline province (n = 17) were assessed using Pearson's Chi squared tests of homogeneity and Mann-Whitney U tests. Ninety-eight percent of sites had food marketing present. The frequency of food marketing per site did not differ between guideline and non-guideline provinces (median = 29; p = 0.576). Sites from guideline provinces had a significantly lower proportion of food marketing occasions that were "Least Healthy" (47.9%) than sites from the non-guideline province (73.5%; p food marketing techniques was significantly higher in sites from guideline provinces (9.5% and 10.9%, respectively), than in the non-guideline province (1.9% and 4.5% respectively; p values food marketing. Having voluntary provincial nutrition guidelines that recommend provision of healthier foods was not related to the frequency of food marketing in recreation facilities but was associated with less frequent marketing of unhealthy foods. Policy

Marketing-mix and technology: evolution and proactive development

Directory of Open Access Journals (Sweden)

Oberemok Svetlana

2015-10-01

Full Text Available In order to survive the marketing subjects have to be able to adapt their business-processes to the changing environmental conditions. Those who will correctly predict the direction of the economic vector and will apply adequate and proactive tools and marketing technologies will achieve the greatest success. The article presents the results of the analysis of the leading specialists in the field of marketing and management ideas concerning the transformation of the existing tools and marketing technologies and appearing of the new ones.

Marketing: Trends and behaviour patterns

Directory of Open Access Journals (Sweden)

Salai Suzana

2012-01-01

Full Text Available In order for marketing to act proactively, it must acknowledge the trends (mega and metatrends which anticipate future changes reagrding the customer as well as changes in consumption, regarding products and rivals. From yesterday's industrial era, through space conquering era and today's dominating information era, the world is turning toward 'the era of the man'. Human potential (talent, innovativeness, creativity grows to be the main determinant of economic development will have to face new reality which will have higher importance for management companies and individuals, as well. Societies and economies underlay significant transformations on a daily basis which occur randomly. Whatsoever, it might seem to the observer that these transformations are almost tangible. For example, the presently overwhelming business models are shored to be redefined in the forecoming period. Present models that rose out of the recent recession have imposed hard times to societies which will probably strengthen them. It will be necessary to reconcept the social system and redefine values. In marketing and business the upcoming of new power calls for new conceptions and practice. Marketers understand the need for a full, cohesive approach that leaves behind traditional marketing. This new holistic conception is based on development, design and realization of marketing programmes, processes and activities by which the width and interrelatedness of effects are acknowledged, e.g. that everything has its importance in marketing and that a wide, integrated perspective is necessary. Changes regarding the customer are headed towards searching for one's identity, while behaviour aims at the way the customer wants himself/herself to be seen by the environment.

Marketing strategy for retailing small-scale wind energy turbines in Indian markets

OpenAIRE

Harjula, Nina

2009-01-01

The study analyzes the small-scale wind energy markets in Mumbai, focusing on questions: How feasible is the wind energy for SME businesses in Mumbai, and what are the main challenges and opportunities of small-scale wind energy in Mumbai? The study is a qualitative case study, in which, the data has been collected through observing the markets by visiting wind energy sites and companies, interviewing and meeting potential customers and other stakeholders in the market. Theoretical frame...

Price formation and market mechanisms

International Nuclear Information System (INIS)

Neff, T.L.

1991-01-01

World markets for nuclear fuel have changed greatly since the 1970s. In earlier days, firms specializing in mining, conversion, enrichment and fabrication negotiated directly with end users, primarily under long term contracts at specified prices. This old model is gone. Market structure has been transformed: traditional suppliers now compete with traders, some of whom can offer a much larger menu of products and terms than primary suppliers. Utilities act as traders, converters as brokers, brokers as traders, producers as buyers, and so on. De-enrichment, de-conversion, loans, swaps, interchanges and other new kinds of transactions have proliferated. These changes in market structure and market mechanisms have been accompanied by substantial changes in price formation, that is the process by which market price is set. Today, the level and direction of price are set in a trading dominated spot market environment, fuelled by inventory liquidation and Soviet and other non-traditional supply. (author)

Economics Foundations for an Entrepreneurial Marketing Concept

DEFF Research Database (Denmark)

Duus, Henrik Johannsen

1997-01-01

and its strategy, parts of the essence of the marketing concept are being challenged. This article proposes that a new entrepreneurial marketing concept based on an ex-ante supply-push conception of marketing, and which focuses on future market demands and the future capabilities of the firm......This article examines developments in economics and strategic management theory and discusses their implications for marketing. Recent advances in economic theory have suggested new inputs to marketing management theory and practice. With the advance of the “new economic theories” of the firm......, will be capable of solving these problems. Possible elements in a new approach are suggested. The focus is on industrial marketing, very long-term and very general environmental analysis, and on innovation, industrial transformation and the building of the competencies of the firm....

Peculiarities of transformation processes in East Germany

Directory of Open Access Journals (Sweden)

Marion Dathe

2011-03-01

Full Text Available The process of socio-economic transformation of East German lands after the German reunification in 1990 is analyzed, the term "transformation" in frames of planned and market economies is defined. The author studies the historical determinants of the transformation process in Germany. German economic and industrial history in context of the driving forces and their social values, as well as the properties of the planning and economic systems that underlie the transformation of East German mentality, are considered. Further analysis is connected with economic, social and political components of the East German transformation process, "the dominance of the West", the collapse of the Council for Mutual Economic Assistance, privatization etc. Finally, the outcome of already traversed path of transformation of East Germany is considered. It is concluded, that the transformation process is not only historically conditioned situations of both the merging parties in the case of Germany, but also the positive or negative perception of its results and the motivation for its further implementation.

Forest economics and policy in a changing environment: how market, policy, and climate transformations affect forests -- Proceedings of the 2016 Meeting of the International Society of Forest Resource Economics

Science.gov (United States)

Gregory E. Frey; Prakash Nepal

2016-01-01

Economics can affect decisions about forest resource management and utilization, and in turn, the ecosystem benefits received. In a time of market, policy, and climate transformations, economic analyses are critical to help policy-makers and resource managers make appropriate decisions. At the 2016 Meeting of the International Society of Forest Resource Economics (...

Oil transformation sector modelling: price interactions

International Nuclear Information System (INIS)

Maurer, A.

1992-01-01

A global oil and oil product prices evolution model is proposed that covers the transformation sector incidence and the final user price establishment together with price interactions between gaseous and liquid hydrocarbons. High disparities among oil product prices in the various consumer zones (North America, Western Europe, Japan) are well described and compared with the low differences between oil supply prices in these zones. Final user price fluctuations are shown to be induced by transformation differences and competition; natural gas market is also modelled

The marketing concept of customer value of hospitality service

OpenAIRE

O.V. Gerasimenko

2015-01-01

Customer value is a significant part of marketing activity of the company, especially in the modern state of Ukrainian economy. Globalization, crisis transformation in the service sector, falling consumer demand, a glut of supply of hotel services and increased competition actualize scientific problem solving improving marketing concepts according to external challenges unstable business environment. Applying effective marketing tool businesses will proactively adapt to the turbulent business...

Development of a Climate Prediction Market

Science.gov (United States)

Roulston, M. S.

2017-12-01

Winton, a global investment firm, is planning to establish a prediction market for climate. This prediction market will allow participants to place bets on global climate up to several decades in the future. Winton is pursuing this endeavour as part of its philanthropy that funds scientific research and the communication of scientific ideas. The Winton Climate Prediction Market will be based in the U.K. It will be structured as an online gambling site subject to the regulation of the Gambling Commission. Unlike existing betting sites, the Climate Prediction Market will be subsidized: a central market maker will inject money into the market. This is in contrast to traditional bookmakers or betting exchanges who set odds in their favour or charge commissions to make a profit. The philosophy of a subsidized prediction market is that the party seeking information should fund the market, rather than the participants who provide the information. The initial market will allow bets to be placed on the atmospheric concentration of carbon dioxide and the global mean temperature anomaly. It will thus produce implied forecasts of carbon dioxide concentration as well as global temperatures. If the initial market is successful, additional markets could be added which target other climate variables, such as regional temperatures or sea-level rise. These markets could be sponsored by organizations that are interested in predictions of the specific climate variables. An online platform for the Climate Prediction Market has been developed and has been tested internally at Winton.

The state and prospects of development of Ukraine building market

Directory of Open Access Journals (Sweden)

Ovcharenko Darina

2015-08-01

Full Text Available Transformation processes and high level of bifurcations in the external socio-economic environment stipulated the requirement of realization of descriptive marketing researches of building market of Ukraine for decreasing the level of informative vagueness. The author examines timely awareness as a competitive advantage of a provider of building market, because providing the firm management with analytical conclusions about the change of marketing environment or efficiency of marketing instruments assists the decline of risk at making administrative decisions and perfection of the system of marketing management.

Value 101: the basics of clinical transformation.

Science.gov (United States)

Hancock, Melinda S

2013-06-01

Health systems should take strong steps to ensure that their current and aspiring finance leaders are fully prepared to engage with clinicians in meeting the requirements of healthcare reform. In 2012, Bon Secours held a clinical transformation finance intensive to teach finance staff how to accelerate clinical transformation within their markets. The education and skills that Bon Secours' finance professionals gained from the intensive have strengthened the health system's ability to respond to the challenges of reform.

Transforming Gender Relations through the Market: Smallholder Milk Market Participation and Women`s Intra-household Bargaining Power in Ethiopia

NARCIS (Netherlands)

Lenjiso, B.M.; Smits, J.P.J.M.; Ruben, R.

2016-01-01

We study the relationship between smallholder milk market participation and women's intra-household bargaining position in Ethiopia, using a quasi-experiment and propensity score matching. In market participant households, milk income is higher and its control has shifted from women to men. Our data

Digital marketing mix specific to the IT Field

OpenAIRE

Loredana PATRUTIU BALTES

2016-01-01

In a world in which digitalization seems to monopolize more and more the business environment, IT companies are the ones which have initiated and felt the most its impact. If, for many companies, digitalization of the marketing strategy is a very attractive option, for IT companies it becomes a “sine qua non” condition. In this context, the traditional marketing mix has undergone extensive transformations and the marketing strategy of the companies has been rethought for the di...

Electricity and gas market observatory. 1. quarter 2007

International Nuclear Information System (INIS)

2007-01-01

Since July 1, 2004, all electricity and gas consumers can be eligible according to their consumption site, as long as all or part of the electricity or gas consumed is designed for non-residential use. The purpose of the observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This observatory is updated every three months and data are available on CRE web-site (www.cre.fr). It presents: The electricity market; The retail electricity market: Eligible customer segments and their respective weights, Status at April 1, 2007, Dynamic analysis: 1. Quarter 2007; The wholesale electricity market: Traded volumes on the French wholesale electricity market and comparison with European markets, Prices on the French wholesale electricity market and European comparison, Import and export volumes, Concentration of the French electricity market, Striking facts of the 1. 2007 quarter; The gas market; The retail gas market: The eligible customer segments and their respective weights, Status at April 1. 2007; The wholesale gas market: Gas pricing and gas markets in Europe,The wholesale market in France. Some glossaries are attached to the document: Electricity and gas market observatories combined glossary; Specific electricity market observatory glossary; Specific gas market observatory glossary

Electricity and gas market observatory. 4. quarter 2006

International Nuclear Information System (INIS)

2007-01-01

Since July 1, 2004, all electricity and gas consumers can be eligible according to their consumption site, as long as all or part of the electricity or gas consumed is designed for non-residential use. The purpose of the observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This observatory is updated every three months and data are available on CRE web-site (www.cre.fr). It presents: The electricity market; The retail electricity market: Eligible customer segments and their respective weights, Status at January 1, 2007, Dynamic analysis: 4. Quarter 2007; The wholesale electricity market: Traded volumes on the French wholesale electricity market and comparison with European markets, Prices on the French wholesale electricity market and European comparison, Import and export volumes, Concentration of the French electricity market, Striking facts of the 4. 2006 quarter; The gas market; The retail gas market: The eligible customer segments and their respective weights, Status at January 1. 2007; The wholesale gas market: Gas pricing and gas markets in Europe,The wholesale market in France. Some glossaries are attached to the document: Electricity and gas market observatories combined glossary; Specific electricity market observatory glossary; Specific gas market observatory glossary

Electricity and gas market observatory. 1. quarter 2007

Energy Technology Data Exchange (ETDEWEB)

NONE

2007-07-01

Since July 1, 2004, all electricity and gas consumers can be eligible according to their consumption site, as long as all or part of the electricity or gas consumed is designed for non-residential use. The purpose of the observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This observatory is updated every three months and data are available on CRE web-site (www.cre.fr). It presents: The electricity market; The retail electricity market: Eligible customer segments and their respective weights, Status at April 1, 2007, Dynamic analysis: 1. Quarter 2007; The wholesale electricity market: Traded volumes on the French wholesale electricity market and comparison with European markets, Prices on the French wholesale electricity market and European comparison, Import and export volumes, Concentration of the French electricity market, Striking facts of the 1. 2007 quarter; The gas market; The retail gas market: The eligible customer segments and their respective weights, Status at April 1. 2007; The wholesale gas market: Gas pricing and gas markets in Europe,The wholesale market in France. Some glossaries are attached to the document: Electricity and gas market observatories combined glossary; Specific electricity market observatory glossary; Specific gas market observatory glossary.

Electricity and gas market observatory. 4. quarter 2006

Energy Technology Data Exchange (ETDEWEB)

NONE

2007-07-01

Since July 1, 2004, all electricity and gas consumers can be eligible according to their consumption site, as long as all or part of the electricity or gas consumed is designed for non-residential use. The purpose of the observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This observatory is updated every three months and data are available on CRE web-site (www.cre.fr). It presents: The electricity market; The retail electricity market: Eligible customer segments and their respective weights, Status at January 1, 2007, Dynamic analysis: 4. Quarter 2007; The wholesale electricity market: Traded volumes on the French wholesale electricity market and comparison with European markets, Prices on the French wholesale electricity market and European comparison, Import and export volumes, Concentration of the French electricity market, Striking facts of the 4. 2006 quarter; The gas market; The retail gas market: The eligible customer segments and their respective weights, Status at January 1. 2007; The wholesale gas market: Gas pricing and gas markets in Europe,The wholesale market in France. Some glossaries are attached to the document: Electricity and gas market observatories combined glossary; Specific electricity market observatory glossary; Specific gas market observatory glossary.

THE IDENTIFICATION OF THE ROMANIAN COMPANIES’ MARKETING NEEDS AND MEANS OF COMMUNICATION - A MARKETING RESEARCH -

OpenAIRE

Iacob Catoiu; Tudor Edu

2009-01-01

The marketing needs of the Romanian companies are very diversified, commencingwith the research of the needs and demand on the target market, going down to the 4Ps (Product,Price, Promotion and Placement) and their components. The present marketing research was performed using 11 categories of information sources:specialised publications in marketing; specialised publications in economics; national officialstatistics; publications of professional associations; publications/web sites of NGOs; ...

Marketing Opportunities in the Digital World.

Science.gov (United States)

Kiani, G. Reza

1998-01-01

Addresses the opportunities offered by the Web to marketers. Considers the Web as a two-way communication model in which four different communication states can take place. Suggests the necessity of new concepts and models for marketers to manage their Web sites, and presents opportunities supporting the marketers' objectives in the new…

Development of an on-site calibration method for a current transformer testing system and its application

International Nuclear Information System (INIS)

Jung, Jae Kap; Lee, Sang Hwa; Kwon, Sung Won; Park, Young Tae

2008-01-01

The ratio error and phase displacement of a current transformer (CT) are measured by using a CT testing system, which consists of a current source, a standard CT, a CT under test, a CT comparator and a CT burden. Methods for on-site calibration of the components in CT testing systems in industry have been developed recently, which do not require any component to be detached from the systems. The method utilizes several travelling transfer standards: standard CTs, non-reactive standard resistors, a calculable wide-ratio error CT and non-reactive shunt resistors. The travelling standard CT is used for absolute evaluation of a current source and a standard CT of industry. The non-reactive standard resistors and the calculable wide-ratio error CT are used to evaluate the linearity of the errors in the CT comparator. The shunt resistors are used to evaluate the CT burden of industry. The on-site calibration method using these travelling transfer standards has been successfully applied to calibration of CT testing systems in industries

THE TRANSFORMATION OF AGRICULTURAL ENTERPRISES IN CONDITIONS OF MARKET RELATIONS DEVELOPMENT IN UKRAINE

Directory of Open Access Journals (Sweden)

Butenko E

2016-08-01

Full Text Available Planning and distribution economy with state ownership of agricultural enterprises, which were dominant in the early 90s the economy of the country, was unable to provide normal functioning of the agricultural land use in the conditions of transition to market relations. To switch to another economic system began a gradual process of transformation of agricultural enterprises. The result of this process was the change in the structure of agrarian enterprises due to privatization and raspaevaniya land, and appearance from small-scale farms to large agricultural enterprises. Today identified market actors (enterprises in agriculture: business companies, private enterprises, production cooperatives, farmers, public enterprises, other forms of management. The most common kind of private business are farms. They are one of the most promising and effective forms of management with high agriculture, appropriate level of production organization, prudent attitude to the land and best landscaping. However, today the formation of farming in Ukraine has not yet reached the level of development, which is observed in economically developed countries. The overall economic decline and inadequate legislation has forced farmers to rely on themselves. Notes the insufficient level of their competitiveness, making it impossible to provide the expanded reproduction, determines the risk of insolvency and, as a consequence, leads to bankruptcy. Farmers receive government support, but it is weak and temporary, which greatly impedes their development. Practical state support only a few farms that can affect the distribution of funds. Agricultural cooperation is one of the effective forms of management, which aims to unite the producers in the direction of increase of efficiency of use of their resource potential. However, today there are a number of unresolved problems that hinder the effective development of agricultural cooperatives. Since 2000 years, the initiative in

Food systems transformations, ultra-processed food markets and the nutrition transition in Asia

OpenAIRE

Baker, Phillip; Friel, Sharon

2016-01-01

Background Attracted by their high economic growth rates, young and growing populations, and increasingly open markets, transnational food and beverage corporations (TFBCs) are targeting Asian markets with vigour. Simultaneously the consumption of ultra-processed foods high in fat, salt and glycaemic load is increasing in the region. Evidence demonstrates that TFBCs can leverage their market power to shape food systems in ways that alter the availability, price, nutritional quality, desirabil...

An options model for electric power markets

International Nuclear Information System (INIS)

Ghosh, Kanchan; Ramesh, V.C.

1997-01-01

The international electric utility industry is undergoing a radical transformation from an essentially regulated and monopolistic industry to an industry made uncertain with impending deregulation and the advent of competitive forces. This paper investigates the development of an options market for bulk power trading in a market setup while considering power system planning and operational constraints and/or requirements. In so doing it considers the different market based financial derivative instruments while can be used to trade electrical power in bulk and examines how established tools such as Optimal Power Flow (OPF) may be applied in helping to develop a price for bulk power transactions under a market based setup. (Author)

Electricity and gas market observatory. 2. quarter 2007

International Nuclear Information System (INIS)

2007-01-01

Since July 1, 2004, all electricity and gas consumers can be eligible according to their consumption site, as long as all or part of the electricity or gas consumed is designed for non-residential use. The purpose of the observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This observatory is updated every three months and data are available on CRE web-site (www.cre.fr). It presents: The electricity market; The retail electricity market: Non-residential customer segments and their respective weights, Status at July 1, 2007, Dynamic analysis: 2. Quarter 2007; The wholesale electricity market: Wholesale market activity in France, Prices on the French wholesale market and European comparison, Import and export volumes, Concentration of the French electricity market, Striking facts of the second quarter 2007; The gas market; The retail gas market: The non-residential customer segments and their respective weights, Status at July 1. 2007; The wholesale gas market: Gas pricing and gas markets in Europe,The wholesale market in France. Some glossaries are attached to the document: Electricity and gas market observatories combined glossary; Specific electricity market observatory glossary; Specific gas market observatory glossary

Electricity and gas market observatory. 2. quarter 2007

Energy Technology Data Exchange (ETDEWEB)

NONE

2007-07-01

Since July 1, 2004, all electricity and gas consumers can be eligible according to their consumption site, as long as all or part of the electricity or gas consumed is designed for non-residential use. The purpose of the observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This observatory is updated every three months and data are available on CRE web-site (www.cre.fr). It presents: The electricity market; The retail electricity market: Non-residential customer segments and their respective weights, Status at July 1, 2007, Dynamic analysis: 2. Quarter 2007; The wholesale electricity market: Wholesale market activity in France, Prices on the French wholesale market and European comparison, Import and export volumes, Concentration of the French electricity market, Striking facts of the second quarter 2007; The gas market; The retail gas market: The non-residential customer segments and their respective weights, Status at July 1. 2007; The wholesale gas market: Gas pricing and gas markets in Europe,The wholesale market in France. Some glossaries are attached to the document: Electricity and gas market observatories combined glossary; Specific electricity market observatory glossary; Specific gas market observatory glossary.

Kyoto and liberalization ongoing transformation of the energy market

International Nuclear Information System (INIS)

Minett, S.

1998-01-01

COGEN Europe believes that the single most important influence on the electricity sector in the future will be the policy response to climate change and that cogeneration offers one of the very best, prospects for cutting emissions in the power sector. In the EU, cogeneration was put at the head of the list of Policies and Measures laid down before Kyoto as the means of achieving its then progressive target of a 15% reduction in emissions by 2010 over 1990. COGEN Europe has estimated that EU-15 as a whole could reach a 30% cogeneration share of total electricity production by 2010. Indeed, three of the 15 countries have already reached 30% (Denmark, The Netherlands and Finland). On a conservative basis this would save 221 Mt of CO 2 /yr by 2010, or 46% of the EU 15% negotiating target agreed in 1997. This also represents 30% of the 'gap' between the achievement of the 15% target and the 8% increase in emissions anticipated for 2010 in the absence of abatement measures. Most, if not all, of these savings would be based on zero or negative cost investments. COGEN Europe supports the trend towards liberalization and the European Commission's efforts to introduce competition into electricity and gas markets for the simple reason that they provide the best means to remove market and monopoly barriers to the development of high efficiency cogeneration. This paper presents a COGEN Europe vision for meeting and overcoming the challenges of global climate change - and some suggestions for governments which can help them achieve that elusive double dividend: environmental improvement and economic competitiveness. Governments should: where possible use the market to achieve your environmental objectives; avoid detailed regulation; avoid subsidizing pollution; set clear and ambitious CO 2 objectives; redouble political pressure to achieve international consensus on internalization of environmental costs

Protection of minority interest and the development of security markets

NARCIS (Netherlands)

Modigliani, F.; Perotti, E.C.

1997-01-01

While excessive regulation is an obstacle to the development of financial markets, we argue that lack of basic rules or poorly enforced regulation may explain the relative importance across countries of banking and security markets in financing firms. A selective or arbitrary enforcement transforms

US effort on HTS power transformers

Energy Technology Data Exchange (ETDEWEB)

Mehta, S., E-mail: shirish.pmehta@spx.com [Waukesha Electric Systems, 400 S. Praire Avenue, Waukesha, WI 53186 (United States)

2011-11-15

Fault Current Limiting HTS Transformer development program plan is presented. Benefits of FCL HTS Transformers for power delivery system. Independent program review process is described. Transformer specifications, site requirement described. Waukesha Electric Systems has been working in HTS power transformers development program under the auspices of US Government Department of Energy since 1994. This presentation will describe various milestones for this program and program history along with the lessons learned along the way. Our motivations for working on this development program based on man benefits offered by HTS power transformers to power delivery systems will be discussed. Based on various issues encountered during execution of many HTS projects, DOE has set up an independent program review process that is lead by team of experts. This team reviews are integral part of all DOE HTS projects. Success of all projects would be greatly enhanced by identifying critical issues early in the program. Requiring appropriate actions to mitigate the issues before processing further will lead to proactive interrogation and incorporation of expert's ideas in the project plans. Working of this review process will be also described in this presentation. Waukesha Electric Systems team including: Superpower-Inc, Oak Ridge National Laboratory, University of Houston Center for Superconductivity and Southern California Edison company was awarded a cost share grant by US Government in 2010 for development of a fault current limiting HTS power transformer. This multi year's program will require design, manufacture, installation, and monitoring of a 28 MVA tree phase transformer installed at Irvine CA. Smart Grid demonstration site. Transformer specifications along with requirements for fault current limiting and site requirement will be discussed. Design and development of various sub systems in support of this program including: HTS conductor performance specification

US effort on HTS power transformers

International Nuclear Information System (INIS)

Mehta, S.

2011-01-01

Fault Current Limiting HTS Transformer development program plan is presented. Benefits of FCL HTS Transformers for power delivery system. Independent program review process is described. Transformer specifications, site requirement described. Waukesha Electric Systems has been working in HTS power transformers development program under the auspices of US Government Department of Energy since 1994. This presentation will describe various milestones for this program and program history along with the lessons learned along the way. Our motivations for working on this development program based on man benefits offered by HTS power transformers to power delivery systems will be discussed. Based on various issues encountered during execution of many HTS projects, DOE has set up an independent program review process that is lead by team of experts. This team reviews are integral part of all DOE HTS projects. Success of all projects would be greatly enhanced by identifying critical issues early in the program. Requiring appropriate actions to mitigate the issues before processing further will lead to proactive interrogation and incorporation of expert's ideas in the project plans. Working of this review process will be also described in this presentation. Waukesha Electric Systems team including: Superpower-Inc, Oak Ridge National Laboratory, University of Houston Center for Superconductivity and Southern California Edison company was awarded a cost share grant by US Government in 2010 for development of a fault current limiting HTS power transformer. This multi year's program will require design, manufacture, installation, and monitoring of a 28 MVA tree phase transformer installed at Irvine CA. Smart Grid demonstration site. Transformer specifications along with requirements for fault current limiting and site requirement will be discussed. Design and development of various sub systems in support of this program including: HTS conductor performance specification

MARKETING POLITICIANS ON FACEBOOK: AN EXAMINATION OF THE SINGAPORE GENERAL ELECTION 2011

OpenAIRE

LENG Ho Keat

2012-01-01

In recent years, politicians have been using social network sites in garnering votes and supporters. However, marketing on social network sites is distinctively different from traditional marketing as consumers no longer play a passive role on this new marketing platform. This paper examines the use of social network site by two young female politicians in the recent General Election in Singapore and concludes that campaigning on social network sites raises two important issues. First of all,...

An intense Nigerian stock exchange market prediction using logistic ...

African Journals Online (AJOL)

This paper is a continuation of our research work on the Nigerian Stock Exchange Market (NSEM) uncertainties, In our previous work (Magaji et al, 2013) we presented the Naive Bayes and SVM-SMO algorithms as a tools for predicting the Nigerian Stock Exchange Market; subsequently we used the same transformed data ...

INSTITUTIONAL TRANSFORMATIONS TO ECONOMY OF THE URAL FEDERAL DISTRICT

Directory of Open Access Journals (Sweden)

S.I. Mayer

2007-06-01

Full Text Available Economy of the Ural federal district is characterized by appreciable institutional transformations. First of all, it concerns arrival on the market new and leaving from the market of the old enterprises and the organizations, that, alongside with other factors, defines growth of competitiveness of regions. The processes of development of small business, strengthening of market positions of the organizations with participation of the foreign capital, activisation of the market of merges and absorption of the companies operate also in the same direction. Noted tendencies are characteristic for economy of all Russia. However regional features, as between federal districts, and subjects of Federation are kept also.

Advertising Systems in Japan Marketing Behavior, Advertising Industry, Advertising Literacy

OpenAIRE

KISHIYA, Kazuhiro

2005-01-01

This paper clarifies advertising systems unique to Japan. As typical of Japanese advertising systems, advertising expression tend to adopt soft sell and transformational type. The advertising expression is explained not only by the cultural value but also marketing behavior of advertisers and the characteristics of Advertising transactions. As to marketing behavior channel-oriented marketing behavior has an impact on advertising expressions. As to characteristics of Advertising transactions, ...

Are we References to Ourselves? Taking Stock of Academy of Marketing Conference Proceedings and their Role in Academic Education in Marketing

Directory of Open Access Journals (Sweden)

Francisco Giovanni David Vieira

2012-05-01

Full Text Available This paper approaches academic education in the field of marketing through academic production within the field itself. It presupposes that marketing publications are the main starting point for education in marketing, and analyzes whether the academic production of marketing scholars becomes a reference to the research developed by these scholars themselves. The empirical reference adopted for the investigation was the Academy of Marketing Conference proceedings, involving a longitudinal study covering a three-year period from 2007 to 2009. The main results reveal that academic marketing research published through the Academy of Marketing Conference proceedings have not been an important reference for the scholars who publish papers in the proceedings. This puts into perspective the role played by the Academy of Marketing Conference proceedings as a reference for marketing scholars as well as a reference for education in marketing and transformational marketing in itself. Final remarks concerning theoretical and educational implications are provided at the end. DOI: 10.5585/remark.v11i1.2290

Contribution to the analysis of the Czech real-estate development market

Directory of Open Access Journals (Sweden)

Martina Procházková

2008-01-01

Full Text Available Czech economy went through a substantial transformation in last two decades affecting business environments of all fields. This paper presents partial results of the Czech development market ana­ly­sis. It explains the characteristics of real-estate development, real-estate development market and the complexity of the real-estate development process, including market research, site selection (using feasibility analysis, due diligence, property acquisition, project design, obtaining entitlements, financing, construction, lease-up or sale or operation, if the project is retained as and asset.The significant growth in last decade of the analyzed market is slowing down due to current greater circumspection of banks when providing credits for new development projects, drop of real pro­per­ty prices in Western Europe and at the same time greater revenues from real properties in Eastern Europe. The inhibition of the investment in commercial real property (both what number of transactions concerns, and total volume of investment is influenced by so-called mortgage crisis on the U. S. and British real estate market. In Czech market, the factors are reflected in a number of respects.The paper suggests future steps of the intended research, focus on identification of factors affecting decision-making process when preparing real-estate development project, finding interrelationships among these factors, quantification and setting weight of the factors, creation of a decision-making process model and its test on a real case. The model should contribute to decrease waste of time and money investment in these feasibility calculations by providing a tool which helps pre-select projects with higher chance of success in earlier phase.

Importance of Strategic Social Media Marketing

Directory of Open Access Journals (Sweden)

Simona VINEREAN

2017-08-01

Full Text Available Technological innovation has grown at an unprecedented rate over the past couple of decades, creating multiple opportunities for marketing in online settings. The proliferation of social media helps customers become more empowered and engaged in their brand interactions, while also providing them with new tools in their search, evaluation, choice and purchases of marketing offerings. Consequently, these developments are influencing marketing practices, both strategically, and tactically. Nowadays, social media has developed in an essential part of marketing strategy for its ability to generate co-created value, to interactively connect brands to consumers, to monitor brand-related discussions and sentiments, to guide consumers in the decision-making process, to instigate customer-to-customer interactions, and transform consumers into brand advocates. The purpose of this paper is to examine the strategic opportunities of social media marketing for organizations. By providing a comprehensive conceptualization and definition of social media marketing, this research outlines its role in advertising, Customer Relationship Management, and e-Word-of-Mouth.

DIMENSIONS OF THE MARKET RISK

Directory of Open Access Journals (Sweden)

Cornelia Marcela Danu

2014-07-01

Full Text Available The present work presents the concept approach and the types of the market risks, considering the representatives of the two correlative dimensions of the market: the supply and the demand. This approach dissociates from the other ways to define and to manage the market risks by the message that it communicates: all the types of risk caused by the market activities are market risks. These are anthropic risks, based on information and decision. From the point of view of source, the market risks or the decisional risks have the actions of the deciders (natural person or legal person to achieving the personal goals or mission or the objectives of the firm which they represent. The market risks are those which pose a threat to the attainment of the major objectives or purposes and to maximizing of advantages: the utility for the consumer and profit for the enterprise. The results of the dynamic interdependences are determined by the optimal management of each type of risk, taking into account the system of risks and the potential for transformation of the risk-cause in risk-effect and vice versa.

Development of market strategies of metallurgical enterrprises after restructuring of steel industry

Directory of Open Access Journals (Sweden)

B. Gajdzik

2014-01-01

Full Text Available Before metallurgical enterprises started implementation of marketing activities they had to go through restructuring processes which included all areas of their market activities. Privatised metallurgical enterprises after economic transformation gradually implemented marketing to their business activities. The article presents notions connected with development of marketing strategies from the period of last 20 years. The range of analysis includes categories corresponding with instruments of mix marketing (4P − product, price, place, promotion.

The Influence of Customers Communication Behaviour in the Implementation of 21cineplex Viral Marketing Using the Social Networking Site Facebook

Directory of Open Access Journals (Sweden)

Meyliana -

2015-05-01

Full Text Available Application of viral marketing through social networking sites will greatly help companies in saving high marketing costs since companies do not have to give financial incentive to internet users or customers who voluntarily forward the information about the companies. Good marketing communication strategy will increase the company's branding and enable good interaction between customers and companies. This research to look if the customer communication behavior has a relationship and a significant impact on forwarding online content and whether the curiosity variable has a relationship and a significant impact on the variable of consumption of online content in the application of Viral Marketing. The methodology used is interpersonal communication model adopted from FIRO theory, which consists of the following variables: inclusion-need to belong, inclusion-individuation, affection-altruism, control-personal growth, and consumption of online content, towardthe online content forwarding variable; and also the curiosity variable towards the consumption of online content variable, where the hypothesis was tested by the correlation and regression analysis. The test results based on correlation analysis show that all H1hypotheses (have relation are received; and based on regression analysis, all H1hypotheses (effect are received, although the value of r and the effect is less significant (small.

A transformational leadership model for managing change

African Journals Online (AJOL)

kirstam

between transformational leadership and diversification strategies.Using a qualitative .... House's (1997) concepts of charisma and vision formulation became the pillars of contemporary ... Laissez-faire is applied in cases where a leadership- .... in market demands and preferences in favour of the products or services of new.

Paper de recherche no. 28 Bis. Can negotiated agreements replace efficiency standards as an instrument for transforming the electrical appliance market?; Cahier de recherche no. 28. Les accords negocies peuvent-ils remplacer les normes de performance pour la transformation du marche de l'electromenager

Energy Technology Data Exchange (ETDEWEB)

Menanteau, Ph.

2002-03-01

Without reinforced energy saving policies, residential consumption of electricity will increase sharply over the next twenty years, in particular as a result of expected growth in the specific uses of electricity. The main problem is not a lack of energy efficient technologies, which do indeed exist for electrical appliances, but one of slow diffusion of existing technologies due to the weakness of the price signal and the purchasing behaviour of consumers. In association with energy labelling, minimum efficiency performance standards have proved to be very effective in stimulating technological progress and organizing market transformation. But standards also suffer from long and often difficult implementation periods because of the resistance of the industrial sector. For manufacturers, similar results could be obtained more easily and more rapidly with voluntary agreements because they introduce flexibility margins in the achievement of commitments. This paper analyses the specific advantages of voluntary agreements for improving energy efficiency in the domestic appliances sector. We conclude that voluntary agreements may be an effective instrument for market transformation in certain conditions, but the alternative of regulatory measures must remain a credible, realistic threat if voluntary agreements are to have a really significant impact on performance improvement. (author)

Accessorizing Building Science – A Web Platform to Support Multiple Market Transformation Programs

Energy Technology Data Exchange (ETDEWEB)

Madison, Michael C.; Antonopoulos, Chrissi A.; Dowson, Scott T.; Franklin, Trisha L.; Carlsen, Leif C.; Baechler, Michael C.

2014-09-28

As demand for improved energy efficiency in homes increases, builders need information on the latest findings in building science, rapidly ramping-up energy codes, and technical requirements for labeling programs. The Building America Solution Center is a Department of Energy (DOE) website containing hundreds of expert guides designed to help residential builders install efficiency measures in new and existing homes. Builders can package measures with other media for customized content. Website content provides technical support to market transformation programs such as ENERGY STAR and has been cloned and adapted to provide content for the Better Buildings Residential Program. The Solution Center uses the Drupal open source content management platform to combine a variety of media in an interactive manner to make information easily accessible. Developers designed a unique taxonomy to organize and manage content. That taxonomy was translated into web-based modules that allow users to rapidly traverse structured content with related topics, and media. We will present information on the current design of the Solution Center and the underlying technology used to manage the content. The paper will explore development of features, such as “Field Kits” that allow users to bundle and save content for quick access, along with the ability to export PDF versions of content. Finally, we will discuss development of an Android based mobile application, and a visualization tool for interacting with Building Science Publications that allows the user to dynamically search the entire Building America Library.

Transforming Ecosystems: When, Where, and How to Restore Contaminated Sites

Science.gov (United States)

Rohr, Jason R; Farag, Aïda M; Cadotte, Marc W; Clements, William H; Smith, James R; Ulrich, Cheryl P; Woods, Richard

2016-01-01

Chemical contamination has impaired ecosystems, reducing biodiversity and the provisioning of functions and services. This has spurred a movement to restore contaminated ecosystems and develop and implement national and international regulations that require it. Nevertheless, ecological restoration remains a young and rapidly growing discipline and its intersection with toxicology is even more nascent and underdeveloped. Consequently, we provide guidance to scientists and practitioners on when, where, and how to restore contaminated ecosystems. Although restoration has many benefits, it also can be expensive, and in many cases systems can recover without human intervention. Hence, the first question we address is: “When should we restore contaminated ecosystems?” Second, we provide suggestions on what to restore—biodiversity, functions, services, all 3, or something else—and where to restore given expected changes to habitats driven by global climate change. Finally, we provide guidance on how to restore contaminated ecosystems. To do this, we analyze critical aspects of the literature dealing with the ecology of restoring contaminated ecosystems. Additionally, we review approaches for translating the science of restoration to on-the-ground actions, which includes discussions of market incentives and the finances of restoration, stakeholder outreach and governance models for ecosystem restoration, and working with contractors to implement restoration plans. By explicitly considering the mechanisms and strategies that maximize the success of the restoration of contaminated sites, we hope that our synthesis serves to increase and improve collaborations between restoration ecologists and ecotoxicologists and set a roadmap for the restoration of contaminated ecosystems. PMID:26033665

Social Knowledge for Financial Markets

Directory of Open Access Journals (Sweden)

Gertraude Mikl-Horke

2010-08-01

Full Text Available Financial literacy is an important issue today, but it is directed/limited to improve the practical skills of people taking financial markets and their present working for granted. However, financial markets are social institutions and social processes involving network relations as well as rules and norms. Globalization has resulted in a dominating role of financial markets over the economy with importance for the transformation of capitalistic society. The sociological perspectives on financial markets have relevance also for the present crisis for which several explanations have been suggested. Most explanations overlook, however, the process of disembedding of the financial markets from the societal context, which is represented by the reliance on a specific kind of knowledge. To illustrate the need for reintegrating financial markets in the economy and making them more responsive to societal concerns, financial knowledge requires to be embedded into social knowledge about the function of financial markets for society, the importance of norms and the social character of markets.Finanzerziehung ist ein wichtiges Anliegen in der Gegenwart, aber die „finanzielle Alphabetisierung“ beschränkt sich auf die Vermittlung praktischen Wissens, ohne die Finanzmärkte und ihr Funktionieren zu hinterfragen. Aber Finanzmärkte sind soziale Institutionen und soziale Prozesse, die Netzwerkbeziehungen sowie Regeln und Normen umfassen. Die Globalisierung resultierte in einer dominierenden Rolle des Finanzsystems im Verhältnis zur Wirtschaft und mit Implikationen für die Transformation der kapitalistischen Gesellschaft. Die soziologischen Perspektiven auf Finanzmärkte sind auch für die gegenwärtige Krise relevant, die verschieden zu erklären versucht wird. Diese Erklärungen übersehen jedoch vielfach den Prozess der Entbettung der Finanzmärkte aus den gesellschaftlichen Kontexten, der sich auch durch die Betonung einer spezifischen Art von Wissen

World Energy Markets Observatory. November 2017 - 19. Edition

International Nuclear Information System (INIS)

Lewiner, Colette; Stoneman, Perry; Modi, Gaurav; Lindhaus, Jan

2017-11-01

The study reveals that progress in the sector's generation technologies has caused an acceleration in the Energy Transition, while related renewable growth continues to destabilize the wholesale electricity markets and key players. The study also highlights a profound change in customer energy usage, behaviors and expectations, with, for example, self-consumption, Smart Homes, Smart Buildings, Smart Plants, Smart Cities and the creation of communities to purchase or manage energy differently. As a result, the financial situation of established Utilities remains challenging. The report encourages Utilities to accelerate their transformation efforts and to leverage increasingly the power of Digital Transformation. The three main findings of the 2017 edition of the World Energy Markets Observatory report are: 1. Rapid evolution of generation technologies makes the renewables penetration unstoppable, thanks to their competitiveness gains, and despite the end of feed-in tariffs in Europe; 2. Empowered Smart Energy consumers are pushing Utilities to deliver new energy services; 3. Established Utilities, heavily hit by Energy Transition and customers' evolving expectations, have started large transformations. It's now time to accelerate by leveraging Digital Transformation

Electricity and gas market observatory. 1. Quarter 2007

International Nuclear Information System (INIS)

2007-01-01

Since July 1, 2004, all electricity and gas consumers can be eligible according to their consumption site, as long as all or part of the electricity or gas consumed is designed for non-residential use. The purpose of the observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This observatory is updated every three months and data are available on CRE web site (www.cre.fr). It completes the information already published by CRE: - practical information for eligible customers: consumer guide, list of suppliers, - communications regarding markets running; CRE's annual activity report. Content: A - The electricity market: The retail electricity market (Introduction, Eligible customer segments and their respective weights, Status at April 1, 2007, Dynamic analysis: 1. Quarter 2007); The wholesale electricity market (Introduction, Traded volumes on the French wholesale electricity market and comparison with European markets, Prices on the French wholesale electricity market and European comparison, Import and export volumes, Concentration of the French electricity market, Striking facts of the 1. 2007 quarter); B - The gas market: The retail gas market (Introduction, The eligible customer segments and their respective weights, Status at April 1, 2007); The wholesale gas market (Gas pricing and gas markets in Europe, The wholesale market in France); C - Appendices: Electricity and gas market observatories combined glossary, Specific electricity market observatory glossary, Specific gas market observatory glossary

Electricity and gas market observatory. 4. Quarter 2006

International Nuclear Information System (INIS)

2006-01-01

Since July 1, 2004, all electricity and gas consumers can be eligible according to their consumption site, as long as all or part of the electricity or gas consumed is designed for non-residential use. The purpose of the observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This observatory is updated every three months and data are available on CRE web site (www.cre.fr). It completes the information already published by CRE: - practical information for eligible customers: consumer guide, list of suppliers, - communications regarding markets running; CRE's annual activity report. Content: A - The electricity market: The retail electricity market (Introduction, Eligible customer segments and their respective weights, Status at January 1, 2007, Dynamic analysis: 4. Quarter 2006); The wholesale electricity market (Introduction, Traded volumes on the French wholesale electricity market and comparison with European markets, Prices on the French wholesale electricity market and European comparison, Import and export volumes, Concentration of the French electricity market, Striking facts of the 4. 2006 quarter); B - The gas market: The retail gas market (Introduction, The eligible customer segments and their respective weights, Status at January 1, 2007); The wholesale gas market (Gas pricing and gas markets in Europe, The wholesale market in France); C - Appendices: Electricity and gas market observatories combined glossary, Specific electricity market observatory glossary, Specific gas market observatory glossary

Energy challenges of the Single Market

International Nuclear Information System (INIS)

Blakey, S.

1991-01-01

The Single Market Initiatives promise to reshape many areas of western Europe's energy markets. They will entail a number of changes for the Continent's oil, gas, electricity, and coal businesses. Some of those changes promise to improve market efficiency, others threaten to restrict it. Current negotiations could have a particularly far-reaching impact on western Europe's gas markets, which according to some reports, do not require any alternations. While western Europe's energy industry makes ready for the single market, eastern Europe's energy sector awaits the European Energy Charger, a multilateral agreement that could completely renovate the rules of this region's energy game. The rule changes could prove to be especially important for businesses from the United States. This paper examines this reshaping of Europe. It considers the ways in which old arrangements might be transformed into a new, but not necessarily improved, European order

A History of Danish Advertising, Market Research, and Retailing: 1920-1960

DEFF Research Database (Denmark)

Madsen, Erik Kloppenborg

2016-01-01

The period from1920 to1960 witnessed the development of two new marketing institutions in Denmark; the advertising agency and the market research agency. And in the latter part of the period a much older and already established institution, retailing, underwent a complete transformation. Self...

Inclusive Businesses and Land Reform: Corporatization or Transformation?

Directory of Open Access Journals (Sweden)

Wytske O. Chamberlain

2018-01-01

Full Text Available Inclusive businesses (IBs, embodying partnerships between commercial agribusinesses and smallholder farmers/low-income communities, are considered to contribute towards rural development and agricultural sector transformation. Structured as complex organizational set-ups consisting of, and overcoming the limitations of, standard inclusive instruments (collective organization, mentorship, supply contract, lease/management contract and equity, they allow for the inclusion of smallholders and low-income communities into commercial agricultural value chains. IBs are a way for governments to engage private agribusinesses in agricultural and rural policies. However, will the commercial sector, through IB partnerships, contribute towards the government’s transformation and developmental objectives? Based on case studies in South Africa—a country engaged in land and agrarian reforms—the effects of IBs at the project level appear positive, illustrated by an increase in production and growth in agricultural assets. However, individual beneficiaries experience only a marginal change in income and livelihoods. Whereas land reform, project development and market integration are generally achieved, the transformation and beneficiary development objectives are compromised. Although commercial agribusinesses contribute to investment needs in the sector and smallholder exposure to commercial markets, IB partnerships allow commercial entities control over the smallholders’ assets. Ownership and secure rights, especially of land, and support of external parties to capacitate beneficiaries and adjust power asymmetries, are essential starting points. Without these aspects, IBs will not lead to effective transformation and development.

Structural change in Europe's gas markets: three scenarios for the development of the European gas market to 2020

International Nuclear Information System (INIS)

Ellis, A.; Bowitz, E.; Roland, K.

2000-01-01

Against the background of the European Union's Gas Directive, and the emergence of new players and markets in Europe's gas sector, this paper explores how company actions could shape the future for the gas industry. Starting with an examination of company strategies this paper develops three scenarios for the future: a 'Gradual Transformation' scenario where a single European gas market develops that is essentially oligopolistic in nature; a 'Vertical Integration' scenario, where upstream and downstream gas companies merge to form a vertically integrated gas supplier; and a 'Pull the Plug' scenario, where the current market structure decomposes into a competitive market. These scenarios are examined in terms of their impact on gas prices, demand and the distribution of gas rent along the supply chain. The paper highlights the fact that the EU's gas Directive is not sufficient for the introduction of competition into Europe's gas markets, but that company actions will be the key determinant, and they may favour alternative market structures. (Author)

Wholesale markets. Electricity, Natural Gas and CO2 markets Observatory - 3. Quarter 2015

International Nuclear Information System (INIS)

2015-09-01

The wholesale markets Observatory aims to provide general monitoring indicators of electricity, natural gas and CO 2 markets in France. This Observatory is updated on a Quarterly basis and published on CRE's web site (www.cre.fr). The first part of the report summarises the highlights of the Quarter. The indicators (main dates, key Graphs and graphs) are detailed in the second part

Wholesale markets. Electricity, Natural Gas and CO2 markets Observatory - 1. Quarter 2016

International Nuclear Information System (INIS)

2016-03-01

The wholesale markets Observatory aims to provide general monitoring indicators of electricity, natural gas and CO 2 markets in France. This Observatory is updated on a Quarterly basis and published on CRE's web site (www.cre.fr). The first part of the report summarises the highlights of the Quarter. The indicators (main dates, key figures and graphs) are detailed in the second part

Wholesale markets. Electricity, Natural Gas and CO2 markets Observatory - 1. Quarter 2015

International Nuclear Information System (INIS)

2015-03-01

The wholesale markets Observatory aims to provide general monitoring indicators of electricity, natural gas and CO 2 markets in France. This Observatory is updated on a Quarterly basis and published on CRE's web site (www.cre.fr). The first part of the report summarises the highlights of the Quarter. The indicators (main dates, key Graphs and graphs) are detailed in the second part

Wholesale markets. Electricity, Natural Gas and CO2 markets Observatory - 2. Quarter 2015

International Nuclear Information System (INIS)

2015-06-01

The wholesale markets Observatory aims to provide general monitoring indicators of electricity, natural gas and CO 2 markets in France. This Observatory is updated on a Quarterly basis and published on CRE's web site (www.cre.fr). The first part of the report summarises the highlights of the Quarter. The indicators (main dates, key Graphs and graphs) are detailed in the second part

Wholesale markets. Electricity, Natural Gas and CO2 markets Observatory - 3. Quarter 2014

International Nuclear Information System (INIS)

2014-09-01

The wholesale markets Observatory aims to provide general monitoring indicators of electricity, natural gas and CO 2 markets in France. This Observatory is updated on a Quarterly basis and published on CRE's web site (www.cre.fr). The first part of the report summarises the highlights of the Quarter. The indicators (main dates, key Graphs and graphs) are detailed in the second part

Wholesale markets. Electricity, Natural Gas and CO2 markets Observatory - 2. Quarter 2014

International Nuclear Information System (INIS)

2014-06-01

The wholesale markets Observatory aims to provide general monitoring indicators of electricity, natural gas and CO 2 markets in France. This Observatory is updated on a Quarterly basis and published on CRE's web site (www.cre.fr). The first part of the report summarises the highlights of the Quarter. The indicators (main dates, key Graphs and graphs) are detailed in the second part

Wholesale markets. Electricity, Natural Gas and CO2 markets Observatory - 4. Quarter 2014

International Nuclear Information System (INIS)

2014-12-01

The wholesale markets Observatory aims to provide general monitoring indicators of electricity, natural gas and CO 2 markets in France. This Observatory is updated on a Quarterly basis and published on CRE's web site (www.cre.fr). The first part of the report summarises the highlights of the Quarter. The indicators (main dates, key Graphs and graphs) are detailed in the second part

Wholesale markets. Electricity, Natural Gas and CO2 markets Observatory - 4. Quarter 2015

International Nuclear Information System (INIS)

2015-12-01

The wholesale markets Observatory aims to provide general monitoring indicators of electricity, natural gas and CO 2 markets in France. This Observatory is updated on a Quarterly basis and published on CRE's web site (www.cre.fr). The first part of the report summarises the highlights of the Quarter. The indicators (main dates, key Graphs and graphs) are detailed in the second part

Internet and E-Marketing Technology

Directory of Open Access Journals (Sweden)

Katarina Ceran

2009-10-01

Full Text Available Traffic on the Internet is growing so rapidly that many companies have troubles in maintaining pace with the demands of visitors of their Web site. One of the most important usage of the Internet is, of course, in electronic business. Internet is consisted of computer and communication technologies, and makes our work easier, because the information are becoming permanent and easily accessible, wherever they are in the world, which provides easy and afordable international presentation for individuals. This significantly changes the ways of conducting business. Is the site easy to use, if the site works properly, which are the standards for online customer service, how to deliver physical products, and the like, is a key issue in e-marketing, ie. how to achieve customer satisfaction with the usage of e-marketing.

Hazardous waste market and technology trends

International Nuclear Information System (INIS)

Anon.

1993-01-01

What forces are currently driving the growth of the hazardous waste remediation market? Which factors will control the development of cleanup technologies during the next decade? At what types of sites are various technologies being applied? In an effort to answer these questions, EPA has produced an overview of trends in the demand for remedial technologies at CERCLA, RCRA corrective action, underground storage tank (UST), and other cleanup sites across the United States. The 160-page document, entitled Cleaning Up the Nation's Waste Sites: Markets and Technology Trends, was developed by EPA's Office of Solid Waste and Emergency Response. Highlights from the report are presented below. 1 ref., 2 figs., 1 tab

Komunitní marketing na Fakultě informatiky a statistiky VŠE Praha

OpenAIRE

Vitinger, Aleš

2010-01-01

The main goal of this thesis is to analyze possibilities of social media marketing and its use for the purposes of FIS VŠE. The analysis covers social networking sites and their evolution, including description of current major social networking sites. The marketing potential of social networking sites is analyzed in the second part of general analysis with special attention to specifics of Czech market and use of social networking sites in Czech republic. There was a competitive analysis don...

[The discussion of superconducting MRI magnet transformation without LHe].

Science.gov (United States)

Yu, Huixian

2014-01-01

In this paper, from the current situation of the domestic use of superconducting MRI, on liquid helium supply and demand crisis in the market, the significance of the transformation without LHe of the superconducting MRI magnet was explained, and according to the enterprise's production process, a number of operating without liquid helium transformation practice and ideas were raised, important value orientation for the domestic manufacture and use of superconducting MRI was provided.

Creative market development : marketing on a shoestring

International Nuclear Information System (INIS)

McLeod, D.

2004-01-01

The initiatives that led to the development, construction and financing of Toronto's wind turbine by the Toronto Renewable Energy Co-op (TREC) were outlined in this PowerPoint presentation. The initiative for this first urban-based turbine in North America stemmed from a lack of green power in Ontario's energy market and a strong push from the public for more green power. TREC researched a variety of potential wind tower sites in Toronto and submitted a pre-feasibility report. The construction of the wind turbine involved a joint venture between WindShare and Toronto Hydro Energy Services. The basic principals behind co-operative financing were reviewed along with the challenges of marketing the project

Renewable energy sources. Transformation of the Energy Market; Foernybara Energikaellor. Hela elmarknaden i foeraendring

Energy Technology Data Exchange (ETDEWEB)

2009-03-15

This report describes and analyzes renewable energy seen as emerging markets, focusing on wind, solar and wave power. The conclusions are that: Wind and solar energy has reached critical mass. They are already large markets, and has a high growth rate. There are growth areas that may become among the world's largest industries in the future. This summary report and the underlying studies of wind, solar and wave power show that there is a large potential market for renewable energy sources. Wind power is already a market worth around 36.5 billion Euro. Solar energy is growing strongly and solar cells in 2008 had a market worth around 24 billion Euro. Wave power is at present a very small market and the in the actual development stage the potential of wave power is uncertain. But if the wave would become commercially viable, it could represent a significant part of the world's energy capacity, with associated large investments. In the foreseeable future, all areas have a continuing need for public support to be commercially viable. Despite the already extensive market renewable energy sources represent a relatively small share of energy and electricity in the world. For large-scale electricity generation, there is still a need for public support. Renewable energy means new business opportunities that fundamentally can change structure and competition in the electricity market. A potential of this magnitude involves major business opportunities for involved companies, but also challenges. There are several factors affecting this development, Such as new technology, deregulation, support systems and consumer preferences. The growth of renewable energy sources is not only a question of technical development and relative prices of a homogeneous product, but a question of which actors and business models that will be viable in a rapidly changing market. Swedish industry is well placed to benefit from the growing markets. Many Swedish companies have significant

2010 Northwest Federal Market Assessment Report

Energy Technology Data Exchange (ETDEWEB)

Scanlon, Tim; Sandusky, William F.

2011-09-01

The primary intent of this market assessment is to provide insights on the effectiveness of current energy efficiency and renewable energy program offerings available to Federal sites in the region. The level of detail, quality and currency of the data used in this market assessment varies significantly by Federal agency and energy efficiency service provider. Limited access to some Federal sites, limited availability of key points of contact, time/resource constraints, and other considerations limited the total number of Federal agencies and energy efficiency service providers participating in the survey.

Digital marketing mix specific to the IT Field

Directory of Open Access Journals (Sweden)

Loredana PATRUTIU BALTES

2016-07-01

Full Text Available In a world in which digitalization seems to monopolize more and more the business environment, IT companies are the ones which have initiated and felt the most its impact. If, for many companies, digitalization of the marketing strategy is a very attractive option, for IT companies it becomes a “sine qua non” condition. In this context, the traditional marketing mix has undergone extensive transformations and the marketing strategy of the companies has been rethought for the digital environment. Without this adjustment, any marketing strategy will fail in the future. This article presents the 4 basic policies (product, price, placement, promotion policies of the marketing mix adapted to the digitalization context, which can be valid for any company that wants to explore the benefits of the digital market, and especially for IT companies.

Polarity of recombination in transformation of Streptococcus pneumoniae.

Science.gov (United States)

Pasta, F; Sicard, M A

1999-03-16

In transformation of Streptococcus pneumoniae DNA enters the cell as single-strand fragments and integrates into the chromosome by homologous recombination. Deletions and insertions of a few hundred base pairs frequently stop the recombination process of a donor strand. In this work we took advantage of such interruptions of recombination to compare the transformation efficiencies of the segments 5'- and 3'-ward from a deletion. The deletion was created in the center of a fragment of the ami locus, and sites around the deletion were labeled by a frameshift generating a restriction site. Heteroduplexes were constructed containing two restriction sites on one strand and two different ones on the complementary strand. ami+ bacteria were transformed with such heteroduplexes. ami- transformants were isolated and individually underwent amplification of the transformed ami region. We have obtained two kinds of amplification products: short when the deletion was integrated, long when recombination stops at the deletion. Each long fragment was tested by the four restriction enzymes to detect which strand and which side of the deletion had recombined. We found that 80% of the cuts were located 5' to the deletion, showing that, in vivo, the 5' side is strongly favored by recombination. Further results suggest that exchanges occurring from 5' to 3' relative to the donor strand are more efficient than in the opposite direction, thus accounting for the 5' preference.

The social construction of real estate market risk. The case of a financial investments cluster in Mexico City

Directory of Open Access Journals (Sweden)

Louise David

2012-11-01

Full Text Available This article contributes to the study of the geographical concentration of financial investments in real estate markets. It demonstrates the social construction process at work in the evolution of real estate market risks. The objective is to highlight the conditions that allow or impede the implementation of ‘opportunistic’ and ‘conservative’ risk strategies. By analyzing the market entry of financial investors in the Cuautitlan industrial real estate market - an ‘emerging’ real estate market in Mexico City - this paper demonstrates that, due to the joint action of land developers, non-financial as well as financial real estate investors, this market moved from being ‘too risky’ to becoming an opportunistic market, and then a conservative one. There were two important phases in the transformation process. First, the contribution of land developers was fundamental to the transformation of the market from being too risky to being opportunistic from the perspective of financial investors. Two different types of land developers are evident: some are not willing to help financial investors’ entry in the market while others developed a business plan designed to facilitate financial investments. In the second phase of the market’s risks transformation, opportunistic financial investors enabled the conditions for the arrival of conservative financial investors, thanks to their presence in emerging markets and the diffusion of information.

Preliminary evaluation of techniques for transforming regional climate model output to the potential repository site in support of Yucca Mountain future climate synthesis

International Nuclear Information System (INIS)

Church, H.W.; Zak, B.D.; Behl, Y.K.

1995-06-01

The report describes a preliminary evaluation of models for transforming regional climate model output from a regional to a local scale for the Yucca Mountain area. Evaluation and analysis of both empirical and numerical modeling are discussed which is aimed at providing site-specific, climate-based information for use by interfacing activities. Two semiempirical approaches are recommended for further analysis

HOW DO STUDENTS SELECT SOCIAL NETWORKING SITES? AN ANALYTIC HIERARCHY PROCESS (AHP MODEL

Directory of Open Access Journals (Sweden)

Chun Meng Tang

2015-12-01

Full Text Available Social networking sites are popular among university students, and students today are indeed spoiled for choice. New emerging social networking sites sprout up amid popular sites, while some existing ones die out. Given the choice of so many social networking sites, how do students decide which one they will sign up for and stay on as an active user? The answer to this question is of interest to social networking site designers and marketers. The market of social networking sites is highly competitive. To maintain the current user base and continue to attract new users, how should social networking sites design their sites? Marketers spend a fairly large percent of their marketing budget on social media marketing. To formulate an effective social media strategy, how much do marketers understand the users of social networking sites? Learning from website evaluation studies, this study intends to provide some answers to these questions by examining how university students decide between two popular social networking sites, Facebook and Twitter. We first developed an analytic hierarchy process (AHP model of four main selection criteria and 12 sub-criteria, and then administered a questionnaire to a group of university students attending a course at a Malaysian university. AHP analyses of the responses from 12 respondents provided an insight into the decision-making process involved in students’ selection of social networking sites. It seemed that of the four main criteria, privacy was the top concern, followed by functionality, usability, and content. The sub-criteria that were of key concern to the students were apps, revenue-generating opportunities, ease of use, and information security. Between Facebook and Twitter, the students thought that Facebook was the better choice. This information is useful for social networking site designers to design sites that are more relevant to their users’ needs, and for marketers to craft more effective

Wholesale markets. Electricity, Natural Gas and CO2 markets Observatory - 4. Quarter 2013

International Nuclear Information System (INIS)

2013-12-01

The objective of this wholesale markets Observatory is to provide general monitoring indicators of electricity, natural gas and CO 2 markets in France. This Observatory is updated on a Quarterly basis and published on CRE's web site (www.cre.fr). The first part of the report summarises the highlights of the Quarter. The indicators (main dates, key figures and graphs) are detailed in the second part

Wholesale markets. Electricity, Natural Gas and CO2 markets Observatory - 3. Quarter 2013

International Nuclear Information System (INIS)

2013-09-01

The objective of this wholesale markets Observatory is to provide general monitoring indicators of electricity, natural gas and CO 2 markets in France. This Observatory is updated on a Quarterly basis and published on CRE's web site (www.cre.fr). The first part of the report summarises the highlights of the Quarter. The indicators (main dates, key figures and graphs) are detailed in the second part

Wholesale markets. Electricity, Natural Gas and CO2 markets Observatory - 1. Quarter 2014

International Nuclear Information System (INIS)

2014-03-01

The objective of this wholesale markets Observatory is to provide general monitoring indicators of electricity, natural gas and CO 2 markets in France. This Observatory is updated on a Quarterly basis and published on CRE's web site (www.cre.fr). The first part of the report summarises the highlights of the Quarter. The indicators (main dates, key figures and graphs) are detailed in the second part

Marketing Online Degree Programs: How Do Traditional-Residential Programs Compete?

Science.gov (United States)

Adams, Jonathan; Eveland, Vicki

2007-01-01

A total of 150 university Web sites were segregated into one of three groups: accredited residential, regionally accredited online, and nonaccredited online institutions. The promotional imagery, marketing messages and marketing themes found on the landing pages of each university program Web sites were analyzed for similarities and differences. A…

Formal and Informal Credit Markets and Rural Credit Demand in China

OpenAIRE

Tang, Sai; Guan, Zhengfei; Jin, Songqing

2010-01-01

Credit markets are an essential economic institution. In developing countries, particularly in countries undergoing rapid social and economic transition, it is important to identify emerging credit demand and institute credit supply in a timely manner to facilitate economic transformation. This research focuses on the evolving rural credit market in China, where borrowing from the social network has been common but the recent economic transition has made this informal credit market inadequate...

Transforming Markets, Increasing Access : Early Lessons on Base-of-the-Pyramid Market Development in Sanitation

OpenAIRE

Danielle Pedi; Will Davies

2013-01-01

The four billion global consumers at the base of the pyramid (BOP) - those earning less than two dollars a day - are increasingly recognized by the private sector as a major untapped market segment. The sanitation industry is no exception. Across sub-Saharan Africa, more than half of the population lives without access to minimum levels of improved sanitation. Beyond the reach of urban sew...

Networked Narratives: Understanding Word-of-Mouth Marketing in Online Communities

OpenAIRE

Kozinets , Robert; Wojnicki , Andrea C.; Wilner , Sarah J. S.; De Valck , Kristine

2009-01-01

Word of mouth marketing — the intentional influencing of consumer-to-consumer communications — is an increasingly important technique. The authors overview and synthesize extant word of mouth theory and present a study of a marketing campaign in which mobile phones were seeded with prominent bloggers. Eighty-three blogs were followed for six months. Findings reveal the complex cultural conditions through which marketing “hype” is transformed by consumers into the “honey” of relevant, shared c...

Land cover and topography affect the land transformation caused by wind facilities.

Directory of Open Access Journals (Sweden)

Jay E Diffendorfer

Full Text Available Land transformation (ha of surface disturbance/MW associated with wind facilities shows wide variation in its reported values. In addition, no studies have attempted to explain the variation across facilities. We digitized land transformation at 39 wind facilities using high resolution aerial imagery. We then modeled the effects of turbine size, configuration, land cover, and topography on the levels of land transformation at three spatial scales. The scales included strings (turbines with intervening roads only, sites (strings with roads connecting them, buried cables and other infrastructure, and entire facilities (sites and the roads or transmission lines connecting them to existing infrastructure. An information theoretic modeling approach indicated land cover and topography were well-supported variables affecting land transformation, but not turbine size or configuration. Tilled landscapes, despite larger distances between turbines, had lower average land transformation, while facilities in forested landscapes generally had the highest land transformation. At site and string scales, flat topographies had the lowest land transformation, while facilities on mesas had the largest. The results indicate the landscape in which the facilities are placed affects the levels of land transformation associated with wind energy. This creates opportunities for optimizing wind energy production while minimizing land cover change. In addition, the results indicate forecasting the impacts of wind energy on land transformation should include the geographic variables affecting land transformation reported here.

Key findings from HSC's 2010 site visits: health care markets weather economic downturn, brace for health reform.

Science.gov (United States)

Felland, Laurie E; Grossman, Joy M; Tu, Ha T

2011-05-01

Lingering fallout--loss of jobs and employer coverage--from the great recession slowed demand for health care services but did little to slow aggressive competition by dominant hospital systems for well-insured patients, according to key findings from the Center for Studying Health System Change's (HSC) 2010 site visits to 12 nationally representative metropolitan communities. Hospitals with significant market clout continued to command high payment rate increases from private insurers, and tighter hospital-physician alignment heightened concerns about growing provider market power. High and rising premiums led to increasing employer adoption of consumer-driven health plans and continued increases in patient cost sharing, but the broader movement to educate and engage consumers in care decisions did not keep pace. State and local budget deficits led to some funding cuts for safety net providers, but an influx of federal stimulus funds increased support to community health centers and shored up Medicaid programs, allowing many people who lost private insurance because of job losses to remain covered. Hospitals, physicians and insurers generally viewed health reform coverage expansions favorably, but all worried about protecting revenues as reform requirements phase in.

A phylogenetic transform enhances analysis of compositional microbiota data.

Science.gov (United States)

Silverman, Justin D; Washburne, Alex D; Mukherjee, Sayan; David, Lawrence A

2017-02-15

Surveys of microbial communities (microbiota), typically measured as relative abundance of species, have illustrated the importance of these communities in human health and disease. Yet, statistical artifacts commonly plague the analysis of relative abundance data. Here, we introduce the PhILR transform, which incorporates microbial evolutionary models with the isometric log-ratio transform to allow off-the-shelf statistical tools to be safely applied to microbiota surveys. We demonstrate that analyses of community-level structure can be applied to PhILR transformed data with performance on benchmarks rivaling or surpassing standard tools. Additionally, by decomposing distance in the PhILR transformed space, we identified neighboring clades that may have adapted to distinct human body sites. Decomposing variance revealed that covariation of bacterial clades within human body sites increases with phylogenetic relatedness. Together, these findings illustrate how the PhILR transform combines statistical and phylogenetic models to overcome compositional data challenges and enable evolutionary insights relevant to microbial communities.

Transformative Creativity in the Expanded Digital Field

DEFF Research Database (Denmark)

Søndergaard, Morten

The idea that art may (can/will) transform ‘society’ is not a new one. Some would call it idealism - or an ideology, even – to have anything outside the market create transformation. But changes over the last decade, in the cultural constitution of the world’s global culture and economy, have......-practices like the Augmented Reality Project by the danish artgroup Boxiganga and the digital art/archive project MAP – Media Art Platform (Jacobsen og Søndergaard), which is using reactive media as a participatory strategy to map to a navigating audience the media art collection of The Museum of Contemporary...

Introduction to market power issues

International Nuclear Information System (INIS)

2002-01-01

This paper presents an initial introduction to market power issues in wholesale electric power markets. Market power was described as the ability of sellers to act together to profitably maintain prices above competitive levels for a significant period of time. The two general forms of market power, vertical and horizontal market power, were described with reference to how they may be exercised. The factors that should be considered when evaluating the competitiveness of a market include: (1) market share of suppliers, (2) overall market concentration, (3) elasticity of demand, (4) shape of the industry supply curve, (5) the amount and distribution of excess supply, (6) typical contractual arrangements and the process for establishing prices, and (7) the relative ease to enter the market. It was noted that a narrow market scope allows only wholesale market sector (such as municipal utilities) to access competitive electricity supplies, however, a more expansive definition of market scope would consider the sale of electricity to industrial customers. This would allow more players to enter the Nova Scotia market. The barriers to entry for wholesale electric power markets are: (1) access to the transmission grids and services, (2) sites for new capacity development, (3) major inputs to power generation, (4) transportation of major inputs to generation, and (5) lack of liquidity

The Risk Assessment Study for Electric Power Marketing Competitiveness Based on Cloud Model and TOPSIS

Science.gov (United States)

Li, Cunbin; Wang, Yi; Lin, Shuaishuai

2017-09-01

With the rapid development of the energy internet and the deepening of the electric power reform, the traditional marketing mode of electric power does not apply to most of electric power enterprises, so must seek a breakthrough, however, in the face of increasingly complex marketing information, how to make a quick, reasonable transformation, makes the electric power marketing competitiveness assessment more accurate and objective becomes a big problem. In this paper, cloud model and TOPSIS method is proposed. Firstly, build the electric power marketing competitiveness evaluation index system. Then utilize the cloud model to transform the qualitative evaluation of the marketing data into quantitative values and use the entropy weight method to weaken the subjective factors of evaluation index weight. Finally, by TOPSIS method the closeness degrees of alternatives are obtained. This method provides a novel solution for the electric power marketing competitiveness evaluation. Through the case analysis the effectiveness and feasibility of this model are verified.

Marketing klubu HC Olomouc zaměřený na on-line komunikaci

OpenAIRE

Kramář, Josef

2015-01-01

The theoretical part of this Bachelor Thesis on the topic "Marketing of Ice-hockey club Olomouc focusing on on-line communication" has got the aim of introducing general marketing, internet marketing, social sites on the internet and also the specifics of sports marketing. The practical part then introduces the Ice-hockey club Olomouc, assesses the current state of its on-line marketing communication and shows a comparison with its competitors on social sites. There will be also a questionnai...

Promoting structural transformation: Strategic diversification vs laissez-faire approach

NARCIS (Netherlands)

Freire Junior, Clovis

2017-01-01

Economic development is associated with structural transformation and the increase of complexity of production and exports. This paper examines whether strategic diversification is required to increase economic complexity or whether market incentives would be sufficient to drive this process of

Redefining RECs-Part 2: Untangling certificates and emission markets

International Nuclear Information System (INIS)

Gillenwater, Michael

2008-01-01

Renewable energy and greenhouse gas emissions markets are currently in a state of confusion regarding the treatment of Renewable Energy Certificate (RECs). How should emission-trading schemes treat RECs? How can emission mitigation policies provide real incentives for renewable generation? The objective of REC markets should be to promote additional renewable energy investments. The author asserts that defining RECs in terms of attributes, especially off-site attributes, does not further this goal. Ambiguous language such as 'environmental attribute' or 'environmental benefit' creates confusion in the marketplace while failing to address the relevant coordination issues with Renewable Portfolio Standard compliance markets, voluntary emission offset markets, or emission cap-and-trade markets. Specifically, defining RECs in terms of off-site attributes creates a number of problems, including that once an emissions cap-and-trade scheme is in place, such definitions of a REC can become indefensible. The author proposes to redefine RECs in terms of on-site attributes, which resolves the aforementioned problems and allows compliance and voluntary renewable energy and emission markets to function without conflicts. Ideally, environmental commodities should be homogeneous, first best measures of the relevant environmental good, as well as easily measured and verified. The author proposes tradable environmental commodities that achieve these characteristics

A kinetic Monte Carlo method for the simulation of massive phase transformations

International Nuclear Information System (INIS)

Bos, C.; Sommer, F.; Mittemeijer, E.J.

2004-01-01

A multi-lattice kinetic Monte Carlo method has been developed for the atomistic simulation of massive phase transformations. Beside sites on the crystal lattices of the parent and product phase, randomly placed sites are incorporated as possible positions. These random sites allow the atoms to take favourable intermediate positions, essential for a realistic description of transformation interfaces. The transformation from fcc to bcc starting from a flat interface with the fcc(1 1 1)//bcc(1 1 0) and fcc[1 1 1-bar]//bcc[0 0 1-bar] orientation in a single component system has been simulated. Growth occurs in two different modes depending on the chosen values of the bond energies. For larger fcc-bcc energy differences, continuous growth is observed with a rough transformation front. For smaller energy differences, plane-by-plane growth is observed. In this growth mode two-dimensional nucleation is required in the next fcc plane after completion of the transformation of the previous fcc plane

Out-of-the-Box Marketing Strategies.

Science.gov (United States)

Smith, Joanna Warren

1997-01-01

The new definition of camp includes year-round camp programs for a variety of populations at multiple sites. Developing a marketing strategy involves creating a mission statement that is unique, publishing a year-round marketing strategy, delivering a consistent quality product, and getting people to talk about camp. Sidebar lists elements of how…

Dynamics of market orientation in Croatian economy

Directory of Open Access Journals (Sweden)

Ivana First

2011-12-01

Full Text Available It was the goal of this research to examine the dynamics of Croatian transformation to market orientation and test whether the market orientation model changes with time as the business environment changes. Based on the literature analysis, we proposed a hypothetical model which relies on behavioural approach in understanding market orientation. To empirically test the hypothetical model, we used data previously collected for 2001, and by replicating the same questionnaire now collected data for 2011. Data was analyzed by hierarchical regression analysis on the two sets of data. Our findings reveal that Croatian organizations reached the level of moderate market orientation leaving space for improvement. Findings also reveal that higher level of market orientation correlates with higher business performance. Furthermore, with development of ICT, the model of market orientation modified in time in a way that in predicting successful market oriented reaction, specific information on consumer satisfaction gains importance, while general information from competitor and consumer databases lose importance. Despite the changes in the relationships among the elements of market orientation, the model itself similarly predicts performance today as it did ten years ago. Managers are advised to increase implementation of market orientation especially focusing on market responsiveness as such behaviour will lead to better performance.

Different Research Markets: A Disciplinary Perspective

Science.gov (United States)

Ylijoki, Oili-Helena; Lyytinen, Anu; Marttila, Liisa

2011-01-01

Drawing upon the notions of academic capitalism and the transformation of academic research from traditional academic orientation into market orientation, the paper sets out to empirically scrutinize the changing nature of academic research, focusing especially on disciplinary differences. The paper is based on a survey of heads of departments and…

Electricity and gas market observatory. 3. quarter 2006

International Nuclear Information System (INIS)

2006-01-01

Since July 2004, all electricity and gas consumers can be eligible according to their consumption site, as long as all or part of the electricity or gas consumed is designed for non-residential use. The purpose of the observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This observatory is updated every three months and data are available on CRE web site (www.cre.fr). It completes the information already published by CRE: practical information for eligible customers: consumer guide, list of suppliers, communications regarding markets running, CRE annual activity report. (author)

Electricity and gas market observatory. 1. quarter 2006

International Nuclear Information System (INIS)

2006-01-01

Since July 2004, all electricity and gas consumers can be eligible according to their consumption site, as long as all or part of the electricity or gas consumed is designed for non-residential use. The purpose of the observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This observatory is updated every three months and data are available on CRE web site (www.cre.fr). It completes the information already published by CRE: practical information for eligible customers: consumer guide, list of suppliers, communications regarding markets running, CRE annual activity report. (author)

Electricity and gas market observatory. 1. 2005 quarter

International Nuclear Information System (INIS)

2005-01-01

Since July 2004, all electricity and gas consumers can be eligible according to their consumption site, as long as all or part of the electricity or gas consumed is designed for non-residential use. The purpose of the observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This observatory is updated every three months and data are available on CRE web site (www.cre.fr). It completes the information already published by CRE: practical information for eligible customers: consumer guide, list of suppliers, communications regarding markets running, CRE annual activity report. (author)

Electricity and gas market observatory. 2. quarter 2006

International Nuclear Information System (INIS)

2006-01-01

Since July 2004, all electricity and gas consumers can be eligible according to their consumption site, as long as all or part of the electricity or gas consumed is designed for non-residential use. The purpose of the observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This observatory is updated every three months and data are available on CRE web site (www.cre.fr). It completes the information already published by CRE: practical information for eligible customers: consumer guide, list of suppliers, communications regarding markets running, CRE annual activity report. (author)

Electricity and gas market observatory. 4. 2005 quarter

International Nuclear Information System (INIS)

2005-01-01

Since July 2004, all electricity and gas consumers can be eligible according to their consumption site, as long as all or part of the electricity or gas consumed is designed for non-residential use. The purpose of the observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This observatory is updated every three months and data are available on CRE web site (www.cre.fr). It completes the information already published by CRE: practical information for eligible customers: consumer guide, list of suppliers, communications regarding markets running, CRE annual activity report. (author)

Electricity and gas market observatory. 2. 2005 quarter

International Nuclear Information System (INIS)

2005-01-01

Since July 2004, all electricity and gas consumers can be eligible according to their consumption site, as long as all or part of the electricity or gas consumed is designed for non-residential use. The purpose of the observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This observatory is updated every three months and data are available on CRE web site (www.cre.fr). It completes the information already published by CRE: practical information for eligible customers: consumer guide, list of suppliers, communications regarding markets running, CRE annual activity report. (author)

Electricity and gas market observatory. 3. 2005 quarter

International Nuclear Information System (INIS)

2005-01-01

Since July 2004, all electricity and gas consumers can be eligible according to their consumption site, as long as all or part of the electricity or gas consumed is designed for non-residential use. The purpose of the observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This observatory is updated every three months and data are available on CRE web site (www.cre.fr). It completes the information already published by CRE: practical information for eligible customers: consumer guide, list of suppliers, communications regarding markets running, CRE annual activity report. (author)

Studies of transformational leadership in consumer service: market orientation behavior and alternative roles for the mediators and moderators of change commitment.

Science.gov (United States)

Yang, Yi-Feng

2013-12-01

The present paper evaluates the relation between transformational leadership and market orientation along with the mediating and moderating effects of change commitment for employees in customer centers in Taiwan. 327 questionnaires were returned by personnel at several customer centers in four different insurance companies. Inter-rater agreement was acceptable based on the multiple raters (i.e., the consumer-related employees from the division groups) of one individual (i.e., a manager)--indicating the aggregated measures were acceptable. The multi-source sample comprised data taken from the four division centers: phone services, customer representatives, financial specialists, and front-line salespeople. The relations were assessed using a multiple mediation procedure incorporating bootstrap techniques and PRODCLIN2 with structural equation modeling analysis. The results reflect a mediating role for change commitment.

Usability perspective on social media sites' adoption in the B2B context

OpenAIRE

Lacka, Ewelina; Chong, Alain

2016-01-01

While social media sites have been successfully adopted and used in the B2C context, they are perceived to be irrelevant in B2B marketing. This is due to marketers' perception of poor usability of these sites in the B2B sector. This study investigates the usability of social media sites when adopted for B2B marketing purposes in the one of world's largest social media market: China. Specifically, by extending the Technology Acceptance Model with Nielsen's Model of Attributes of System Accepta...

Market conditions affecting energy efficiency investments

International Nuclear Information System (INIS)

Seabright, J.

1996-01-01

The global energy efficiency market is growing, due in part to energy sector and macroeconomic reforms and increased awareness of the environmental benefits of energy efficiency. Many countries have promoted open, competitive markets, thereby stimulating economic growth. They have reduced or removed subsidies on energy prices, and governments have initiated energy conservation programs that have spurred the wider adoption of energy efficiency technologies. The market outlook for energy efficiency is quite positive. The global market for end-use energy efficiency in the industrial, residential and commercial sectors is now estimated to total more than $34 billion per year. There is still enormous technical potential to implement energy conservation measures and to upgrade to the best available technologies for new investments. For many technologies, energy-efficient designs now represent less than 10--20% of new product sales. Thus, creating favorable market conditions should be a priority. There are a number of actions that can be taken to create favorable market conditions for investing in energy efficiency. Fostering a market-oriented energy sector will lead to energy prices that reflect the true cost of supply. Policy initiatives should address known market failures and should support energy efficiency initiatives. And market transformation for energy efficiency products and services can be facilitated by creating an institutional and legal structure that favors commercially-oriented entities

Web sites that work secrets from winning web sites

CERN Document Server

Smith, Jon

2012-01-01

Leading web site entrepreneur Jon Smith has condensed the secrets of his success into 52 inspiring ideas that even the most hopeless technophobe can implement. The brilliant tips and practical advice in Web sites that work will uplift and transform any website, from the simplest to the most complicated. It deals with everything from fundamentals such as how to assess the effectiveness of a website and how to get a site listed on the most popular search engines to more sophisticated challenges like creating a community and dealing with legal requirements. Straight-talking, practical and humorou

Tracking the Chemical Transformations at the Brønsted Acid Site upon Water-Induced Deprotonation in a Zeolite Pore

Energy Technology Data Exchange (ETDEWEB)

Vjunov, Aleksei; Wang, Meng; Govind, Niranjan; Huthwelker, Thomas; Shi, Hui; Mei, Donghai; Fulton, John L.; Lercher, Johannes A.

2017-10-23

We report the structural changes induced by Brønsted acidic site deprotonation in a zeolite with MFI structure as a function of temperature up to 430°C using in situ Al K-edge X-ray absorption fine structure spectroscopy (XAFS). At ambient conditions, the protons are present as hydrated hydronium ions (H3O+(H2O)n) that are ion-paired to the anionic, Al tetrahedral (T) site. At elevated temperatures, loss of water molecules hydrating the hydronium ions leads to an unstable free hydronium ion that disso-ciates to form the hydroxylated T-site. The formation of this (-O3)-Al-(OH-) species leads to the elongation of one of the four Al-O bonds and causes significant distortion of the tetrahedral symmetry about the Al atom. This distortion leads to the appearance of new pre-edge features in the Al K-edge X-ray absorption near edge structure (XANES) spectra. The pre-edge peak assignment is confirmed by time-dependent density functional theory calculation of the XANES spectrum. The XANES spectra are also sensitive to solutes or solvent that are in proximity to the T-site. A second structural transition occurs at about the same temperature, namely the conversion of a minor fraction of extra-framework octahedral Al present in the sample at ambient conditions to a tetrahedral species through the de-coordination of H2O-ligands. Both IR spectroscopy and thermogravimetric analysis (TGA) are further used to confirm the overall chemical transformation of the T-site.

Change of Subsidiary Mandates in Emerging Markets

DEFF Research Database (Denmark)

Hansen, Michael W.; Petersen, Bent; Wad, Peter

2011-01-01

fails to conceptualize how the specificities of emerging market business environments affect subsidiary mandate evolution. The paper develops a theoretical model for business environment change influence on subsidiary mandates, and demonstrates how the model can capture much of recent years dramatic......In recent years, the activities of Danish MNCs in India have expanded dramatically. Previously dormant subsidiaries have been transformed into integral components in the global strategies of Danish MNCs, either as crucial cash cows catering to the rapidly growing Indian markets, or as platforms...

Socio-economic factors influencing marketing of non-timber forest ...

African Journals Online (AJOL)

Socio-economic factors influencing marketing of non-timber forest products in ... enhance skills for product transformation, build innovative storage facilities, and ... the process of domestication and integration in traditional land-use systems.

MARKET ECONOMICS PRICING PARTICULARS

Directory of Open Access Journals (Sweden)

V. I. Parshin

2011-01-01

Full Text Available The price performs several economic functions: accounting, stimulation, distribution, demand and offer balancing, serving as production site rational choice criterion, information. Most important pricing principles are: price scientific and purpose-aimed substantiation, single pricing and price control process. Pricing process factors are external, internal, basic (independent on money-market, market-determined and controlling. Different pricing methods and models are to be examined, recommendations on practical application of those chosen are to be written.

GEO satellite markets and functions : Quarterly Launch Report : special report

Science.gov (United States)

1996-01-01

The information revolution has transformed telecommunication markets. The explosive demand for global communication has spawned accelerating technical innovation and fierce competition for telecommunication revenues. Deregulation of telecommunication...

MODEL ОF CONSUMER BEHAVIOR TRANSFORMATION AS A BASIS FOR MARKETING STRATEGY

Directory of Open Access Journals (Sweden)

V.Savelyev

2014-09-01

Full Text Available The article concerns with the basic consumer segments. The consumer needs are analyzed in the article and the model of change in consumer behavior is created. The article proposes the recommendations on effective strategic actions in order to competitive capacity increase. It is determined that in low purchasing power conditions, focus on meeting the needs of loyal customer segments will allow companies to increase the competitiveness of the market supply. Adaptation of marketing strategy in low purchasing power conditions is a creative process in which success is based on the orientation of the changed consumption motives.

Suppliers of petrol to the UK retail market - end 1994

International Nuclear Information System (INIS)

Anon.

1995-01-01

Suppliers of petrol to the UK retail market (as at 31.12.94) are tabulated, with brand names and company names, areas of operation, and total numbers of retail petrol outlets displaying brand names, self-service sites, company-owned sites and outlets retailing Derv given. Statistics resulting from a retail marketing survey (1995) are listed and cover UK petrol sites from 1985-1994; motorway brands; a regional breakdown of petrol and derv outlets; UK outlets retailing derv; average UK prices for petrol and derv per litre; percentage of petrol sites per company (1994); number of company petrol sites as a percentage of total; number of outlets at hypermarkets/supermarkets; and vapour recovery sites. (UK)

Instruments of Transformative Governance

DEFF Research Database (Denmark)

Borrás, Susana

production and distribution channels. PDPs aim at overcoming current market and government failures by pooling resources in the attempt to solve this global social challenge. Thus, PDPs are a case of instruments of transformative research and innovation, operating in a transnational governance context....... They exhibit three novelties: they address strategic long-term problems in a holistic manner, set substantive output-oriented goals, and are implemented through new organizational structures. After characterizing the different types of current PDPs and the context in which they emerged, the paper examines...

The lightest market in the world: light and mild cigarettes in Japan.

Science.gov (United States)

Assunta, Mary; Chapman, Simon

2008-05-01

This article reviews the history of the introduction and use of light and mild labeled cigarettes in Japan, the "lightest" market in the world. Systematic keyword and opportunistic Web site searches were conducted on tobacco industry internal documents relevant to Japan, supplemented with relevant material from the tobacco trade and sociological literatures. Certain "market quirks" of the Japanese society benefited the tobacco industry in promoting its light and mild cigarettes. Japan's is a trend-conscious society with a penchant for new fashion and products. The Japanese are innovative, with the propensity to transform concepts into something characteristically their own marked by a distinct cultural style, such as the concept of keihaku tansho ("light-thin-short-small"). With big-budget sophisticated advertising, tobacco companies developed a lucrative market for mild, light, and ultra-low-tar cigarettes. Smokers had a preference for charcoal filters, which they believed protected them. Tar numbers meant little to smokers. The transnational tobacco companies capitalized on consumer concerns about the health hazards of smoking to promote low-tar cigarettes as a safer alternative. This may be one factor that explains why smoking prevalence in Japan remains high. Light and mild cigarettes are popular in Japan because Japanese smokers believe low tar/nicotine cigarette with charcoal filters protect them and help mollify their health concerns about smoking.

Landscape and bio- geochemical strategy for monitoring transformation and reclamation of the soil mining sites

Science.gov (United States)

Korobova, Elena

2010-05-01

Sites of active or abandoned mining represent areas of considerable technogenic impact and need scientifically ground organization of their monitoring and reclamation. The strategy of monitoring and reclamation depends on the scale and character of the physical, chemical and biological consequences of the disturbances. The geochemical studies for monitoring and rehabilitation of the career-dump complexes should methodically account of formation of the particular new landforms and the changes in circulation of the remobilized elements of the soil cover. However, the general strategy should account of both the initial and transformed landscape geochemical structure of the area with due regard to the natural and new content of chemical elements in the environmental components. For example the tailings and waste rocks present new geochemical fields with specifically different concentration of chemical elements that cause formation of new geochemical barriers and landscapes. The way of colonization of the newly formed landscapes depends upon the new geochemical features of the technogenic environment and the adaptive ability of local and intrusive flora. The newly formed biogeochemical anomalies need organization of permanent monitoring not only within the anomaly itself but also of its impact zones. Spatial landscape geochemical monitoring combined with bio-geochemical criteria of threshold concentrations seems to be a helpful tool for decision making on reclamation and operation of the soil mining sites to provide a long-term ecologically sustainable development of the impact zone as a whole.

GOOD GOVERNANCE AND TRANSFORMATION

Directory of Open Access Journals (Sweden)

Hans-Jürgen WAGENER

2005-12-01

Full Text Available Transformation of a totalitarian, basically administratively coordinated system into a democratic one that is coordinated predominantly by markets and competition has been triggered by, among others, the perception of a serious deficit in welfare and happiness. Public policy has a special task transforming the economic order by liberalisation, privatisation, stabilisation and the installation of institutions that are supportive for competition. After 15 years since transformation began, there are sufficiently differentiated success stories to test the hypothesis: it was good governance that is responsible for success and bad governance for failure. The empirical results support the “Lorenzetti hypothesis”: where freedom, security and trust prevail, the economy flourishes, where they are lacking, the costs of long-term investment are too high. The initial conditions of transition countries seem to be quite similar, nevertheless, even there one can discern good and bad governance. The extent of socialist lawfulness, planning security, cronyism and corruption differed widely between East Berlin and Tashkent. And a good deal of such variations can be found in the pre-socialist history of these countries. However, the main conclusion is that the co-evolution hypothesis states that both, welfare and good governance, go together.

7 CFR 205.403 - On-site inspections.

Science.gov (United States)

2010-01-01

..., Inspections, Marketing Practices), DEPARTMENT OF AGRICULTURE (CONTINUED) ORGANIC FOODS PRODUCTION ACT PROVISIONS NATIONAL ORGANIC PROGRAM Certification § 205.403 On-site inspections. (a) On-site inspections. (1... site that produces or handles organic products and that is included in an operation for which...

Internet marketing 101.

Science.gov (United States)

Miller, Ryan J

2010-11-01

In an era when social media sites like YouTube, Facebook, and Twitter dominate the popular press, many surgeons overlook the foundational tactics and strategies necessary for long-term practice development and lead generation on the Internet. This article analyzes common errors made by surgeons during the development and implementation of Web site projects, focusing on the areas of strategy development; domain name identification; site plan creation; design considerations; content development; vendor selection; and launch, promotion, and staff training. The article emphasizes that, because the Web site remains the foundation of a surgeon's branding message, minimizing errors during development and construction is critical, particularly in highly competitive or saturated markets, for today's facial plastic surgery practice. Copyright © 2010 Elsevier Inc. All rights reserved.

Responsiveness of Higher Education to Changing Job Market Demand in Bangladesh

Science.gov (United States)

Dutta, Bipasha; Islam, Kazi Maruful

2017-01-01

Bangladesh economy has been transforming towards a market-based economy from a state-dominated centrally planned economy since the early 1980s, the pace of transformation has been slow though. The aim of this article is to see how the higher education system responds to the changes in the structure of the economy. The article argues that the…

Evaluation of the use of a vegetable oil in distribution transformers

OpenAIRE

Fernando-Navas,Diego; Echeverry-Ibarra,Diego Fernando; Cadavid-Ramírez,Héctor

2012-01-01

Since the start of transformers immersed in refrigerating liquid, the fluid traditionally used has been mineral oil. However, in recent decades, efforts have been joined in the search for alternatives with a lower environmental impact and which also satisfy the technical requirements of insulation and refrigeration in the transformers. Currently, insulating vegetable oils are available in the market, which may have lower environmental impact during their use and final disposition; nevertheles...

Marketization trajectories in the Danish road and park sectors

DEFF Research Database (Denmark)

Lindholst, Andrej Christian; Hansen, Morten Balle; Petersen, Ole Helby

2016-01-01

(as providers of maintenance services) in the municipal road and park sectors in Denmark over the past 30 years. The study draws theoretically on historical institutionalism as an interpretive framework and empirically on findings from earlier research, register data from municipal accounts as well...... as new survey data. Findings – Marketization within the road and park sectors has historically taken place through gradual changes, in particular by processes of layering and displacement, which has added up to substantial transformations in both sectors. Transformations relate to the levels of private...... sector involvement, the purpose of using private contractors, the extent of competition and the design of contractual arrangements. The road sector has been a frontrunner in this marketization process, while the park sector increasingly has been “catching up.” Originality/value – The paper contributes...

Chameleons in Marketspace: Industry Transformation in the New Electronic Marketing Environment.

Science.gov (United States)

Pattinson, Hugh; Brown, Linden

1996-01-01

Discusses the new information infrastructure and its possible influences on marketing. Highlights include an alternative perspective of industrial economic history based on infrastructure development; the Internet and its positioning within the new information infrastructure; future possibilities and impacts on organizational structure; and…

Trends in the development of energy markets

International Nuclear Information System (INIS)

Penkov, P.; Donchev, A.; Stefanova, E.

2000-01-01

The 20th annual energy symposium (7-8 Dec., 1999, Houston) has been organized by 'Arthur Andersen' company. The main subjects presented are: research, monitoring and assessment of the market risk by BUMP system; electro-energy systems development; energy markets transformation including their liberalization and convergence; necessity of investment capital and possibilities for its effective increasing; structural reform in electric energy sector, in accordance with the European requirements. A review on the achievements and problems in the energy field in the Central and Eastern European countries during the years after the democratic changes is presented at the round table discussion. It is outlined the significance of the operating energy laws in this countries and increasing productivity, and efficiency of the former government electricity companies for the development of corporations. The process of transformation and privatization in some countries in Central and Eastern Europe: Hungary, Poland, Romania, Czech Republic, Latvia, Lithuania is analyzed. As a result of the reports delivered at the 20th yearly symposium, conclusions are made that even in the developed countries the production competition gets into trouble. The right field of market competition in electric-energy field isn't a struggle for production but it is a struggle for investments

Lifecycle GHG emissions of palm biodiesel: Unintended market effects negate direct benefits of the Malaysian Economic Transformation Plan (ETP)

International Nuclear Information System (INIS)

Abdul-Manan, Amir F.N.

2017-01-01

Biodiesel expansion can lead to unintended effects that offset the direct GHG benefits of biofuels. Two documented unintended effects are the indirect land use change (ILUC) and indirect energy use change (IEUC). ILUC has been included in many lifecycle GHG studies of biofuels, but IEUC has remained relatively elusive. This paper presents an updated assessment of the lifecycle GHG emissions of palm biodiesel from Malaysia and, for the first time, incorporating the two estimated indirect effects simultaneously. Future GHG emissions of palm biodiesel are projected by taking into account of Malaysia's Economic Transformation Programme (ETP) that aims to reform the oil palm industry in order to achieve a high-income nation. Uncertainties associated with lifecycle GHG models were dealt with using Monte Carlo simulation in order to identify the breadth and likelihood of GHG reductions relative to petroleum-based fuels in the context of the European directives. This study has shown that the ETP, if successfully implemented, can significantly improve the direct GHG emissions of palm biodiesel, but the benefits are offset by the rise in global emissions due to ILUC and IEUC. Biofuel policies should also include IEUC, in addition to ILUC, to avoid GHG emissions leakages. - Highlights: • Estimate current and future lifecycle GHG emissions of Malaysian palm biodiesel. • Evaluate the GHG effects of Malaysia's Economic Transformation Plan (ETP). • Direct GHG benefits of biodiesel offset by indirect market effects. • Palm biodiesel unlikely to enable global GHG emissions reductions. • Global biofuel policy must account for indirect effects.

Microeconomics of Agricultural Grading: Impacts on the Marketing Channel

OpenAIRE

David A. Hennessy

1995-01-01

In this paper I focus on how grade prices affect the provision of product transformation skills in the food marketing system. A self-protection model is used to show how resources are allocated to protect the potential value of commodities in the marketing channel. Resource allocations may be complementary, and complementarity may be exploited to expand an industry. Further, uncertainty concerning skill levels may inhibit expansion. Because two primary objectives of agricultural extension inv...

Organic acid derivatization techniques applied to petroleum hydrocarbon transformations in subsurface environments

International Nuclear Information System (INIS)

Barcelona, M.J.; Lu, J.; Tomczak, D.M.

1995-01-01

Evidence for the natural microbial remediation of subsurface fuel contamination situations should include identification and analysis of transformation or degradation products. In this way, a mass balance between fuel constituents and end products may be approached to monitor cleanup progress. Application of advanced organic acid metabolite derivatization techniques to several know sites of organic compounds and fuel mixture contamination provide valuable information on the pathways and progress of microbial transformation. Good correlation between observed metabolites and transformation pathways of aromatic fuel constituents were observed at the sites

[Market and ageing].

Science.gov (United States)

Joël, M-E

2005-06-01

Ageing can be defined as growth of the proportion of elderly people in the population, but also as a group of transformations in life cycles: older age at time of first job, marriage, birth of first child, early retirement, longer life expectancy, active retirement, greater number of dependent persons. The economic impact of the ageing population has been extensively studied from the perspective of the social security fund. In France and in most developed countries, population ageing has considerably destabilized social accounting creating a gap between a system thought out after WWII and the present social environment. The current response of social security system to elderly person's needs is considered inadequate. There are however other consequences of ageing. It is important to measure the upheaval caused by longer life expectancy and changing life stages on all markets. Three kinds of markets are involved in different ways: job market, services market for the elderly and all goods market for seniors and golden aged. Many studies have focused on the links between economic production and physiological ageing. The traditional organisation of working conditions stresses working intensity over experience, young workers'capabilities over than those of older workers. The link between age and the job market can also be analyzed by considering supply and demand for employment for workers over 50. Another question is the workforce shortage forecasted in some sectors (health and social sectors in particular) and the role of immigration. Growth in the supply of long-term care will require restructuring of the sector's logistics and financing. Certain trends are appearing: government authorities are reducing their supply of services, private production is increasing, public financing is being maintained, and individual contributions are growing while the role of insurance has remained stagnant. A qualitative analysis of the markets also shows heterogeneous workers

Digital Marketing Strategy : B2B and Stakeholders Communication

OpenAIRE

Lashgari, Maryam

2018-01-01

Since digital media entered the business domain, many different tools and platforms have transformed the nature of business communications. This transformation has not been easy, since the journey has been accompanied by challenges from the marketers’ side against the adoption of the new platforms into the firm’s communication channels. Business to business marketers have also been engaged in such challenges by maintaining a slow adoption, which has motivated the researchers to study the adop...

Polarized Neutron Study of Ni-Mn-Ga Alloys: Site-Specific Spin Density Affected by Martensitic Transformation.

Science.gov (United States)

Lázpita, P; Barandiarán, J M; Gutiérrez, J; Mondelli, C; Sozinov, A; Chernenko, V A

2017-10-13

Polarized neutron scattering has been used to obtain the magnetic moment at specific crystallographic sites of the austenitic and martensitic phases of two nonstoichiometric Ni-Mn-Ga single crystals with close composition. These alloys have been chosen because they exhibit different structures in the paramagnetic state and inverse positions of the respective martensitic transformation and Curie temperature. The diffraction analysis revealed a remarkable result: Despite the similar alloy composition, the magnetic moments of Mn are quite different for the two alloys at the same crystallographic position. Furthermore, such a difference enabled us to assess that the exchange coupling between Mn atoms switches from ferro- to antiferromagnetic at a distance between 2.92 and 3.32 Å in the martensite. These results are of great importance to guide first principles calculations that, up to now, have not been contrasted with experiments at the atomic level.

Segmenting the social networking sites users: An empirical study

NARCIS (Netherlands)

Lorenzo-Romero, C.; Constantinides, Efthymios; Alarcon-del-Amo, M.d.C.

2012-01-01

The growth of social networking sites (SNS) presents businesses and marketers with risks and challenges. Customers become sophisticated, empowered and increasingly involved in shaping of the marketing offer. Marketers are becoming aware of the threat of losing control over their message but also

The creation of a global electricity market

International Nuclear Information System (INIS)

DePinto, D.; Anderson, A.

1998-01-01

The global embrace of market-based economics has led to significant growth and prosperity resulting in increased needs for electricity. The burgeoning demand for energy has created requirements for capital investment at time when the state-owned energy companies cannot provide it. Governments, busy trying to find ways to manage already inflated debt burdens, have little capacity for funding the capital needed to expand energy production. In these strategic industries, governments are beginning to embrace the principles of free market capitalism and private ownership, recognizing the significant benefits to be realized: reduced national deficits, a more efficient energy sector, access to foreign capital, greater internal capital generation, and more energy to fuel economic growth. This is driving the governments to embrace privatization and is creating a market for the sale of electric utilities. On the other side of this equation are the fast developing global electric companies that are prepared to expand in both developing and developed countries through significant acquisitions of either companies or strategic assets. This scenario is further enhanced as the Independent Power Developers chase projects from Brazil to China and bring competition to the development of new generation. Never before has there been such a movement to the complete transformation of the energy industry. Countries on every continent are exploring how they can reform and restructure the energy sector. The analysis will address: Global transformation sweeping the various regions of the world; Impact on developers and the strategy required for success; Global electric companies and their impact on the transformation process; and Future of the electric power industry: Will it bring the world closer together?

International Review of Standards and Labeling Programs for Distribution Transformers

Energy Technology Data Exchange (ETDEWEB)

Letschert, Virginie [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Scholand, Michael [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Carreño, Ana María [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Hernandez, Carolina [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States)

2017-06-20

Transmission and distribution (T&D) losses in electricity networks represent 8.5% of final energy consumption in the world. In Latin America, T&D losses range between 6% and 20% of final energy consumption, and represent 7% in Chile. Because approximately one-third of T&D losses take place in distribution transformers alone, there is significant potential to save energy and reduce costs and carbon emissions through policy intervention to increase distribution transformer efficiency. A large number of economies around the world have recognized the significant impact of addressing distribution losses and have implemented policies to support market transformation towards more efficient distribution transformers. As a result, there is considerable international experience to be shared and leveraged to inform countries interested in reducing distribution losses through policy intervention. The report builds upon past international studies of standards and labeling (S&L) programs for distribution transformers to present the current energy efficiency programs for distribution transformers around the world.

Changes in Chinese Education under Globalisation and Market Economy: Emerging Issues and Debates

Science.gov (United States)

Guo, Shibao; Guo, Yan; Beckett, Gulbahar; Li, Qing; Guo, Linyuan

2013-01-01

Fuelled by forces of globalisation, China has gradually shifted from a centrally planned economy to the "socialist market economy". This study examines changes in Chinese education under globalisation and market economy, focusing on the teaching and living conditions of teachers. The study reveals that the profound transformation of…

Transforming the Primary Care Training Clinic: New York State's Hospital Medical Home Demonstration Pilot.

Science.gov (United States)

Angelotti, Marietta; Bliss, Kathryn; Schiffman, Dana; Weaver, Erin; Graham, Laura; Lemme, Thomas; Pryor, Veronica; Gesten, Foster C

2015-06-01

Training in patient-centered medical home (PCMH) settings may prepare new physicians to measure quality of care, manage the health of populations, work in teams, and include cost information in decision making. Transforming resident clinics to PCMHs requires funding for additional staff, electronic health records, training, and other resources not typically available to residency programs. Describe how a 1115 Medicaid waiver was used to transform the majority of primary care training sites in New York State to the PCMH model and improve the quality of care provided. The 2013-2014 Hospital Medical Home Program provided awards to 60 hospitals and 118 affiliated residency programs (training more than 5000 residents) to transform outpatient sites into PCMHs and provide high-quality, coordinated care. Site visits, coaching calls, resident surveys, data reporting, and feedback were used to promote and monitor change in resident continuity and quality of care. Descriptive analyses measured improvements in these areas. A total of 156 participating outpatient sites (100%) received PCMH recognition. All sites enhanced resident education using PCMH principles through patient empanelment, development of quality dashboards, and transforming resident scheduling and training. Clinical quality outcomes showed improvement across the demonstration, including better performance on colorectal and breast cancer screening rates (rate increases of 13%, P≤.001, and 11%, P=.011, respectively). A 1115 Medicaid waiver is a viable mechanism for states to transform residency clinics to reflect new primary care models. The PCMH transformation of 156 sites led to improvements in resident continuity and clinical outcomes.

Resident support for a landfill-to-park transformation

Science.gov (United States)

Christine A. Vogt; David B. Klenosky; Stephanie A. Snyder; Lindsay K. Campbell

2015-01-01

Globally, landfills are being transformed into other uses because land resources scarce, property values are increasing, and governments seek to reduce urban blight and adaptively reuse space. Park planners and city managers are likely to find that gauging public perceptions of a landfill-to-park project transformation and promoting such sites to potential visitors as...

A performance-oriented power transformer design methodology using multi-objective evolutionary optimization.

Science.gov (United States)

Adly, Amr A; Abd-El-Hafiz, Salwa K

2015-05-01

Transformers are regarded as crucial components in power systems. Due to market globalization, power transformer manufacturers are facing an increasingly competitive environment that mandates the adoption of design strategies yielding better performance at lower costs. In this paper, a power transformer design methodology using multi-objective evolutionary optimization is proposed. Using this methodology, which is tailored to be target performance design-oriented, quick rough estimation of transformer design specifics may be inferred. Testing of the suggested approach revealed significant qualitative and quantitative match with measured design and performance values. Details of the proposed methodology as well as sample design results are reported in the paper.

Retail Market Structure Development in Central Europe

Directory of Open Access Journals (Sweden)

Martin Machek

2012-12-01

Full Text Available This article is analyzing the trends and development in the retailing sector in Central Europe, namely in the Czech Republic, Hungary, Poland and Slovakia. These markets serve about 63 million inhabitants. The retail industry in Central Europe has changed dramatically in the last two decades, and has become a model for successful transformation of emerging markets. The retail market is highly concentrated and dominated by Western European retail chains. International retail chains are using all formats of modern distribution. This article is focusing on the development of hypermarkets, supermarkets and discount stores. Due to the international retail chains, Central European countries benefit from a dense network of modern shopping places; the intense competition of highly productive retailers contributes to the lower level of inflation rate because of the so-called Wal-Mart Effect. The constant pressure on prices influences the marketing strategies of both retailers and suppliers.

Misuse of social media marketing by alcohol companies

Directory of Open Access Journals (Sweden)

Zakirhusain A Shaikh

2015-01-01

Full Text Available Background and Aims: Epidemiological transition in the form of noncommunicable diseases (NCDs now becoming the main cause of mortality and morbidity is very much evident even in developing countries like India. Alcohol is an important risk factor for NCD. The use of alcohol is increasing especially in young people and women. This increased use can be attributed to aggressive and innovative marketing by alcohol, in spite of and due to restrictions on its marketing. Social media, in recent times, has been misused by alcohol companies for marketing their products legally, due to legal loophole. The present study examined the reach of alcohol companies on social media and the marketing strategies used by them. Design, Settings, Participants: Facebook, Twitter and YouTube were explored for accounts and content by alcohol companies for marketing their product. Policies of social media sites pertaining to alcohol marketing were also studied. Measurements: Alcohol marketing was measured in terms of content posted by alcohol companies, use of direct or surrogate advertisement and engagement with users. Findings: Alcohol companies have been conveniently using social media to target young urban population with direct and surrogate advertisements of their products. Current social media policies and laws are ineffective in controlling it. Conclusions: Amendment of laws pertaining to alcohol marketing to include social media also in its ambit is necessary. Social media sites should revise their policies to prevent alcohol marketing and promotion especially to underaged users.

Electronic voltage and current transformers testing device.

Science.gov (United States)

Pan, Feng; Chen, Ruimin; Xiao, Yong; Sun, Weiming

2012-01-01

A method for testing electronic instrument transformers is described, including electronic voltage and current transformers (EVTs, ECTs) with both analog and digital outputs. A testing device prototype is developed. It is based on digital signal processing of the signals that are measured at the secondary outputs of the tested transformer and the reference transformer when the same excitation signal is fed to their primaries. The test that estimates the performance of the prototype has been carried out at the National Centre for High Voltage Measurement and the prototype is approved for testing transformers with precision class up to 0.2 at the industrial frequency (50 Hz or 60 Hz). The device is suitable for on-site testing due to its high accuracy, simple structure and low-cost hardware.

Predicting Days on Market: The Influence of Environmental and Home Attributes

OpenAIRE

Robert P. Culp

2008-01-01

This paper estimates the difference in the number of days a home will remain on the market based upon its environmental attributes. Using on-site inspections of 3088 home sites, the results, using two-stage least squares, show that time on market is reduced and price increased by a variety of green features such as trees, landscaping, open spaces and parks, while time on market is increased and/or price decreased by man-made obstructions such as power lines, roads near the home, train tracks,...

Final Project Closeout Report for Sprint Hydrogen Fuel Cell (HFC) Deployment Project in California, Gulf Coast and Eastern Seaboard Markets

Energy Technology Data Exchange (ETDEWEB)

Kenny, Kevin [Sprint, Reston, VA (United States); Bradley, Dwayne [Burns & McDonnell, Kansas City, MO (United States)

2015-09-01

Sprint is one of the telecommunications industry leaders in the deployment of hydrogen fuel cell (HFC) systems to provide backup power for their mission critical wireless network facilities. With several hundred fuel cells commissioned in California, states in the gulf coast region, and along the upper eastern seaboard. A strong incentive for advancing the integration of fuel cells into the Sprint network came through the award of a Department of Energy (DOE) grant focused on Market Transformation activities for project (EE0000486). This grant was funded by the 2009 American Recovery and Reinvestment Act (ARRA). The funding provided by DOE ($7.295M) was allocated to support the installation of 260 new HFC systems, equipped with an on-site refillable Medium Pressure Hydrogen Storage Solution (MPHSS), as well as for the conversion of 21 low pressure hydrogen systems to the MPHSS, in hopes of reducing barriers to market acceptance.

Consumer transformation: Cosmetic surgery as the expression of consumer freedom or as a marketing imperative?

OpenAIRE

Hill, B.

2016-01-01

McCracken’s analysis of identity construction in contemporary culture sees the drive to transform oneself as the expression of consumer agency and individual freedom. Transformation is accessible through cosmetic surgery, enabling consumers with funds to purchase a ‘whole new me’. This consumer is an active participant in the transformation process, not content with observing beauty but actively engaged in the creative construction of new improved selves. In doing so, they have “mastered the ...

Electricity and gas market Observatory - 1. Quarter of 2013

International Nuclear Information System (INIS)

2013-03-01

The purpose of the Observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. Since 2013, it also covers the wholesale CO 2 market. This Observatory is updated every three months and data are available on CRE web site (www.cre.fr)

Russia at GHG Market

International Nuclear Information System (INIS)

Golub, A.; Strukova, E.

2004-01-01

In the first Kyoto commitment period Russia could be the major supplier for the greenhouse gases (GHG) emissions market. Potential Russian supply depends on the ability of Russia to keep GHG emissions lower than the Kyoto target. In the literature there is no common understanding of the total trading potential of Russia at the international carbon market. In this paper we focus on CO2 emission, which constituted nearly 80% of Russian GHG emission. We compare different projections of Russian CO2 emission and analyze the most important factors, which predetermine the CO2 emission growth. In a transition economy these factors are: Gross Domestic Product (GDP) dynamic, changes of GDP structure, innovation activity, transformation of export-import flows and response to the market signals. The input-output macroeconomic model with the two different input-output tables representing old and new production technologies has been applied for the analysis to simulate technological innovations and structural changes in the Russian economy during transition period. The Russian supply at the international GHG market without forest sector may be up to 3 billion metric ton of CO2 equivalent. Earlier actions to reduce CO2 emission are critical to insure the Russian supply at the international carbon market. With regard to the current status of the Russian capital market, the forward trading with OECD countries is only the possibility to raise initial investments to roll no-regret and low-cost GHG reduction. This paper discusses uncertainties of Russian CO2 emission dynamics and analyzes the different incentives to lower the emission pathway

The importance of business intelligence in the bank strategic marketing

Directory of Open Access Journals (Sweden)

Đorđević Bojan

2006-01-01

Full Text Available Marketing philosophy today is inevitable for many financial institutions which are dealing with big competition in the market. Banking institutions while transforming from traditional to modern banks, must put in a first place acceptance of marketing principals, i.e. they must focus on consumers (users of bank's products & services. Implementing new technologies in business, banking market competitors are facing many innovations in products/services and processes, and a wide range of offers in banking and non-banking financial organizations. That invokes the need for modern technological solutions in gathering and processing a lot of market information and individual tracking of every client's activities (one-to-one. In those circumstances, there's great necessity to implement business intelligence system in banks, that can significantly help in finding and realization of adequate marketing strategies in banking business.

Directional sound radiation from substation transformers

International Nuclear Information System (INIS)

Maybee, N.

2009-01-01

This paper presented the results of a study in which acoustical measurements at two substations were analyzed to investigate the directional behaviour of typical arrays having 2 or 3 transformers. Substation transformers produce a characteristic humming sound that is caused primarily by vibration of the core at twice the frequency of the power supply. The humming noise radiates predominantly from the tank enclosing the core. The main components of the sound are harmonics of 120 Hz. Sound pressure level data were obtained for various directions and distances from the arrays, ranging from 0.5 m to over 100 m. The measured sound pressure levels of the transformer tones displayed substantial positive and negative excursions from the calculated average values for many distances and directions. The results support the concept that the directional effects are associated with constructive and destructive interference of tonal sound waves emanating from different parts of the array. Significant variations in the directional sound pattern can occur in the near field of a single transformer or an array, and the extent of the near field is significantly larger than the scale of the array. Based on typical dimensions for substation sites, the distance to the far field may be much beyond the substation boundary and beyond typical setbacks to the closest dwellings. As such, the directional sound radiation produced by transformer arrays introduces additional uncertainty in the prediction of substation sound levels at dwellings within a few hundred meters of a substation site. 4 refs., 4 figs.

Opportunities for wind resources in the future competitive California power market

International Nuclear Information System (INIS)

Sezgen, O.; Marnay, C.; Bretz, S.; Markel, R.; Wiser, R.

1998-01-01

The goal of this work is to evaluate the profitability of wind development in the future competitive California power market. The viability of possible wind sites is assessed using a geographic information system (GIS) to determine the cost of development and Elfin, an electric utility production costing and capacity expansion model, to estimate the possible revenues and profits of wind farms at the sites. This approach improves on a simple profitability calculation by using site specific development cost calculations and by taking the effect of time varying market prices on revenues into account. The first component of the work is the characterization of wind resources suitable for use in production costing and capacity expansion models such as Elfin that are capable of simulating competitive electricity markets. An improved representation of California wind resources is built, using information collected by the California Energy Commission in previous site evaluations, and by using a GIS approach to estimating development costs at 36 specific sites. These sites, which have been identified as favorable for wind development, are placed on Digital Elevation Models and development costs are calculated based on distances to roads and transmission lines. GIS is also used to develop the potential capacity at each site by making use of the physical characteristics of the terrain, such as ridge lengths. In the second part of the effort, using a previously developed algorithm for simulating competitive entry to the California electricity market, Elfin is used to gauge the viability of wind farms at the 36 sites. The results of this exercise are forecasts of profitable development levels at each site and the effects of these developments on the electricity system as a whole. Results suggest that by the year 2030, about 7.5 GW of potential wind capacity can be profitably developed assuming rising natural gas prices. This example demonstrates that an analysis based on a

The market penetration of energy-efficiency programs

Energy Technology Data Exchange (ETDEWEB)

Berry, L.

1990-04-01

The focus of this report is on one source of resource planning uncertainty: the expected market penetration of DSM (Demand Site Management) programs. Its purpose is to help refine planning assumptions and reduce uncertainty about the market penetration of utility DSM programs by: (1) investigating concepts and definitions of market penetration, (2) reviewing data that characterize patterns of variation (including ranges, averages and maximum levels) in program participation rates, (3) identifying the factors that affect participation, and (4) reviewing the structure and data requirements of models that forecast market penetration. 84 refs., 14 figs., 16 tabs.

THE SUCCESS OF EMERGING CAPITAL MARKETS IN DETERMINING ECONOMIC GROWTH

Directory of Open Access Journals (Sweden)

Ion POHOAŢĂ

2014-06-01

Full Text Available Capital markets are regarded as “the barometer” of economic activity at the national level, but among emerging markets, the position of this segment in the economy is far from ideal. The answers that we try to offer are concerning the contribution of capital markets to the economic welfare of nations in transition from Central and Eastern Europe, using Granger causality tests. Our findings highlight that in this geographical area, the relation between capital markets and economic growth is a bidirectional one. However, although both the establishment of stock exchanges and their liberalization represented governments’ strategy of economic development, their objective was not fully achieved. Institutional transformations are required in order to attract foreign investors.

Consumer-centric approach a key to Internet marketing.

Science.gov (United States)

2000-09-01

Targeting your organization's marketing and outreach efforts is critical to competing effectively, especially when it comes to your web site. One company claims that its 15-question profiling instrument can help health care providers vary their marketing strategy to make sure they're reaching the right groups.

MARKETING PROGRAMS FOR GREEN PRODUCTS IN ACHIEVING ECOLOGICAL SUSTAINABILITY

Directory of Open Access Journals (Sweden)

Gabriela CĂPĂȚÎNĂ

2015-04-01

Full Text Available This article explores one dimension of green marketing programs: their potential application as a solution in achieving and maintaining the ecological sustainability on global market. We examine the necessity to develop and launch green products which can respond to environment degradation as a treatment against this phenomenon. This paper is structured in three sections: the first section is related to a clear delimitation and a better understanding of terms; the second one is an overview of the literature about ecological sustainability; the third section is the most relevant part of this paper because is trying to shape a framework of marketing programs for the development of green products, considering the decisions related to marketing mix elements. Even if green marketing programs make sense, current understanding of how managers can start to develop or transform their marketing efforts is far from comprehensive; therefore, this study is addressed to this knowledge gap.

Pricing of surgeries for colon cancer: patient severity and market factors.

Science.gov (United States)

Dor, Avi; Koroukian, Siran; Xu, Fang; Stulberg, Jonah; Delaney, Conor; Cooper, Gregory

2012-12-01

This study examined effects of health maintenance organization (HMO) penetration, hospital competition, and patient severity on the uptake of laparoscopic colectomy and its price relative to open surgery for colon cancer. The MarketScan Database (data from 2002-2007) was used to identify admissions for privately insured colorectal cancer patients undergoing laparoscopic or open partial colectomy (n = 1035 and n = 6389, respectively). Patient and health plan characteristics were retrieved from these data; HMO market penetration rates and an index of hospital market concentration, the Herfindahl-Hirschman index (HHI), were derived from national databases. Logistic and logarithmic regressions were used to examine the odds of having laparoscopic colectomy, effect of covariates on colectomy prices, and the differential price of laparoscopy. Adoption of laparoscopy was highly sensitive to market forces, with a 10% increase in HMO penetration leading to a 10.9% increase in the likelihood of undergoing laparoscopic colectomy (adjusted odds ratio = 1.109; 95% confidence interval [CI] = 1.062, 1.158) and a 10% increase in HHI resulting in 6.6% lower likelihood (adjusted odds ratio = 0.936; 95% CI = 0.880, 0.996). Price models indicated that the price of laparoscopy was 7.6% lower than that of open surgery (transformed coefficient = 0.927; 95% CI = 0.895, 0.960). A 10% increase in HMO penetration was associated with 1.6% lower price (transformed coefficient = 0.985; 95% CI = 0.977, 0.992), whereas a 10% increase in HHI was associated with 1.6% higher price (transformed coefficient = 1.016; 95% CI = 1.006, 1.027; P prices. Moreover, laparoscopic surgery may result in cost savings, while market pressures contribute to its adoption. Copyright © 2012 American Cancer Society.

HOW DO STUDENTS SELECT SOCIAL NETWORKING SITES? AN ANALYTIC HIERARCHY PROCESS (AHP) MODEL

OpenAIRE

Chun Meng Tang; Miang Hong Ngerng

2015-01-01

Social networking sites are popular among university students, and students today are indeed spoiled for choice. New emerging social networking sites sprout up amid popular sites, while some existing ones die out. Given the choice of so many social networking sites, how do students decide which one they will sign up for and stay on as an active user? The answer to this question is of interest to social networking site designers and marketers. The market of social networking sites is highly co...

How Will Online Affiliate Marketing Networks Impact Search Engine Rankings?

NARCIS (Netherlands)

D. Janssen (David); H.W.G.M. van Heck (Eric)

2007-01-01

textabstractIn online affiliate marketing networks advertising web sites offer their affiliates revenues based on provided web site traffic and associated leads and sales. Advertising web sites can have a network of thousands of affiliates providing them with web site traffic through hyperlinks on

Correlation between ionic size and valence state of tetra, penta and hexavalent B-site substitution with solubility limit, phase transformation and multiferroic properties of Bi0.875Eu0.125FeO3

Science.gov (United States)

Mumtaz, Fiza; Jaffari, G. Hassnain; Hassan, Qadeer ul; Shah, S. Ismat

2018-06-01

We present detailed comparative study of effect of isovalent i.e. Eu+3 substitution at A-site and tetra (Ti+4, Zr+4), penta (V+5) and hexavalent (W+6) substitutions at B-site in BiFeO3. Eu+3 substitution led to phase transformation and exhibited mixed phases i.e. rhombohedral and orthorhombic, while tetravalent substituents (Ti+4 and Zr+4) led to stabilization of cubic phase. In higher valent (i.e. V+5 and W+6) cases solubility limit was significantly reduced where orthorhombic phase was observed as in the case of parent compound. Phase transformation as a consequence of increase in microstrain and chemical pressure induced by the substituent has been discussed. Solubility limit of different B-site dopants i.e. Zr, W and V was extracted to 5%, 2% and 2%, respectively. Extra phases in various cases were Bi2Fe4O9, Bi25FeO40, Bi14W2O27, and Bi23V4O44.5 and their fractional amount have been quantified. Ti was substituted up to 15% and has been observed to be completely soluble in the parent compound. Solubility limits depends on ionic radii mismatch and valance difference of Fe+3 and dopant, in which valance difference plays more dominant role. Solubility limit and phase transformation has been explained in terms of change in bond strength and tolerance factor induced by incorporation of dopant which depend on its size and valence state. Detail optical, dielectric, ferroelectric, magnetic and transport properties of Eu and Ti co-doped samples and selected low concentration B-site doped compositions (i.e. 2%) have presented and discussed. Two d-d transitions and three charge transfer transitions were observed within UV-VIS range. Both change in cell volume for the same phase and transformation in crystal structure affects the band gap. Increase in room temperature dielectric constant and saturation polarization was also found to increase in case of Eu-Ti co-doped samples with increasing concentration of Ti. Substitution of Eu at A-site and Ti at B-site led to

The role of knowledge management in mobile marketing

Directory of Open Access Journals (Sweden)

Łukowski, Wojciech

2017-09-01

Full Text Available Mobile marketing is one of the fastest growing channels of marketing information. Mobile terminal devices and mobile networks allow for mass personalisation of content transmitted to individual recipients thereby facilitating recipient segmentation within one-to-one marketing. Mobile marketing means using interactive wireless media to provide clients with personal information with precise profiling using geo-location, time, and often associated with their interests, sex or other attributes, promoting goods, services and ideas, thus, also generating added value for all the process participants. Mobile media has completely transformed the present concept of marketing campaigns and has opened up a wide array of new opportunities for advertisers. They have also brought new challenges for companies using CRM and KM. In a study involving a group of students, efforts were made to determine the factors which are likely to contribute to finding the answer to the question of how to effectively run mobile marketing campaigns and what should be taken into account when using the tools and knowledge offered by knowledge management and customer relationship management.

LABOR MARKET DEVELOPMENT UNDER ROMANIA'S INTEGRATION IN THE EUROPEAN UNION

Directory of Open Access Journals (Sweden)

NĂSTASIE MIHAELA – ANDREEA

2014-10-01

Full Text Available In all conditions of time and space, economic activity involving work objectively factor designed to exploit natural resources and monetary system in its interest. According to Adam Smith, the work is a primary factor, the original production was considered by him as the sole source of national wealth. This factor of production can be achieved through labor market that is in a competitive market economy. Transactions in this market have as their object or labor work. Employment policy work focus on boosting production and the flexibility of labor market through an easy tax for economic entities to make hiring, increasing the occupancy of the active population. In Romania, the pressures exerted on the labor market increasingly higher while the economy is subject to extensive qualitative transformations concerning privatization, restructuring and upgrading.

Fair Trade: Social Regulation in Global Food Markets

Science.gov (United States)

Raynolds, Laura T.

2012-01-01

This article analyzes the theoretical and empirical parameters of social regulation in contemporary global food markets, focusing on the rapidly expanding Fair Trade initiative. Fair Trade seeks to transform North/South relations by fostering ethical consumption, producer empowerment, and certified commodity sales. This initiative joins an array…

Electricity and gas market observatory. 2. Quarter 2008

International Nuclear Information System (INIS)

2008-01-01

The purpose of the observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This observatory is updated every three months and data are available on CRE web site (www.cre.fr). Since the 1 of July 2007, all customers can choose their gas and electricity suppliers. Content: A - The electricity market: The retail electricity market (Introduction, Customer segments and their respective weight, Status at June 30, 2008, Dynamic analysis: 2. Quarter 2008); The wholesale electricity market (Introduction, Wholesale market activity in France, Prices on the French wholesale market and European comparison, Import and export volumes, Concentration of the French electricity market); B - The gas market: The retail gas market (Introduction, Customer segments and their respective weight, Status on June 30, 2008, Dynamic analysis: 2. Quarter 2008); The wholesale gas market (Gas pricing and gas markets in Europe, The wholesale market in France); C - Appendices: Electricity and gas market observatories combined glossary, Specific electricity market observatory glossary, Specific gas market observatory glossary

Changing the paradigm of management of innovative activity in the conditions of transformation of economy

Directory of Open Access Journals (Sweden)

O. O. Lukina

2016-01-01

Full Text Available The article describes the approaches to the development of innovation management as a management type from the traditional management, represented by Taylor's, A. Fayolle, G. Hemelom and others. There was a connection transformation of the economy and changes in the management of enterprises, aimed at the competitiveness of the market. Under the terms of the transformation of the economy the author has in mind the following factors: the knowledge economy and the new economy, forecastng and strategic planning at the enterprise and the economy in general, mass marketing and the development of global markets, non-stop process of development of knowledge, forming goal of a competitive economy. Under the innovative activity of the author understands the system of creation, dissemination and use of new types of products, actively or market, providing competitive state of the enterprise. Abstract Innovational management stages: the classic theory justifying the application of new knowledge in organizations, transforming them into new products, management by objectives, technology development and cost reduction, human capital theory, management personnel training school. Emphasizes the principles of school education, such as the complexity and unpredictability of the environment, the impossibility of planning control, since it must be continuously updated study is necessary to all the staff, including managers as a potential strategy, learning involves retrospektive thinking, allows us to analyze the previous steps organization. Abstract forms of knowledge are needed in innovation in the transformation of the economy: group, individual, and others, be implied in the innovation process. In addition, a group distinguished knowledge in the innovation of the type of trainin g, according to the method of scientific activities, as well as sources of information.

Random integration of SV40 in SV40-transformed, immortalized human fibroblasts.

Science.gov (United States)

Hara, H; Kaji, H

1987-02-01

We have studied the relationship between immortalization of SV40-transformed human embryonic fibroblasts and their SV40 integration sites. From several independently transformed cell pools, we have isolated clones which do not harbor unintegrated SV40 DNA. We have analysed whole-cell DNA from these clones, using the Southern blot method. Our results suggest that no specific integration sites in the cellular genome exist which are a prerequisite for the immortalization process. Although some integration sites were found to be predominant in pre-crisis clones, they could not be detected in the post-crisis clones. This suggests that none of these predominating sites is selected for during the crisis period.

Perspectives of the Evolution of Romanian Financial Market in the Context of Global Financial Market

OpenAIRE

Dalia SIMION; Daniel TOBA

2008-01-01

Economical financial reality proves that, in time, globalisation has an impact not only on commodities economy but also on all financial domains, leading to remodelling of financial arrangement, increase of business opportunities but as well competition between financial institutions. Due to the expansion of financial markets, the consequences of globalisation processes converge to an efficiency of economic systems, through an increase of financing capacity and quick transformation of investm...

The Destructuring and Restructuring of Global Labor Markets

DEFF Research Database (Denmark)

Schmidt, Johannes Dragsbæk

in global labor markets and industrial relations. The third part situates more squarely the impact of globalization on the catching-up strategies of Russia and China, while the next section digs into the transformation of the industrial relations regimes in Russia and China in comparative perspective....... Finally, the paper rounds up by pointing to the main similarities and differences between industrial relations, work and labor market regulation in Russia and China, but also with implications for a broader context. In order to come to terms with the crisis of former socialist type societ...

The international gas markets. Of major changes and challenges for Europe

International Nuclear Information System (INIS)

Westphal, Kirsten

2014-01-01

Already in the 2010 edition of its World Energy Outlook the World Energy Agency noted an unprecedented degree of uncertainty surrounding the international energy markets. The rate of change in these markets is indeed stupendous, posing formidable tasks to business companies as well as the political leadership. The European gas markets face new challenges in protecting their security of supply which stem from the combined effects of the shift of LNG trade flows into the Pacific region, decreasing rates of home production and the ongoing transformation process within the EU.

Market maturation or social transformation? A study of configurations of Danish producer-consumer networks 1970-2011

DEFF Research Database (Denmark)

Kjeldsen, Chris

for organic food as the field of inquiry and in particular the evolution of producer-consumer relations in the period 1970-2011. The data used in the paper comes from a historical study of the development of the Danish organic market, studies of recent innovative initiatives, operating on both regional......The Danish market for organic food is distinguished among other European countries by a high market share of organic products. This can be interpreted in different ways. One interpretation is the that these developments is a case of an alternative becoming mainstream, which erases the distinctive...... features of the once ‘alternative’. Another interpretation is that the development of the organic market has created new, alternative economic spaces, which has and will continue to redefine the ‘rules of the game’. The aim of the paper is to address this issue, using the development of the Danish market...

A market based active/reactive dispatch including transformer taps and reactor and capacitor banks using Simulated Annealing

International Nuclear Information System (INIS)

Gomes, Mario Helder; Saraiva, Joao Tome

2009-01-01

This paper describes an optimization model to be used by System Operators in order to validate the economic schedules obtained by Market Operators together with the injections from Bilateral Contracts. These studies will be performed off-line in the day before operation and the developed model is based on adjustment bids submitted by generators and loads and it is used by System Operators if that is necessary to enforce technical or security constraints. This model corresponds to an enhancement of an approach described in a previous paper and it now includes discrete components as transformer taps and reactor and capacitor banks. The resulting mixed integer formulation is solved using Simulated Annealing, a well known metaheuristic specially suited for combinatorial problems. Once the Simulated Annealing converges and the values of the discrete variables are fixed, the resulting non-linear continuous problem is solved using Sequential Linear Programming to get the final solution. The developed model corresponds to an AC version, it includes constraints related with the capability diagram of synchronous generators and variables allowing the computation of the active power required to balance active losses. Finally, the paper includes a Case Study based on the IEEE 118 bus system to illustrate the results that it is possible to obtain and their interest. (author)

Marketing Communication Strategies of the Industrial Companies

Directory of Open Access Journals (Sweden)

Wojciech Wodyński

2007-07-01

Full Text Available Industrial market, created by companies, which buy and sell goods which are not directly for consumption, but are used in production process, communicates with the environment in a specific way. Many industrial companies supply only the customers of non consumption goods market and hence they do not enter into direct contact with a final consumer. In such cases recognizing the customers needs is even more difficult. Such environment requires efficiently functioning and planned communication of the company with the market. This study presents methods and strategies of marketing communication really used in industrial companies. While analysing marketing strategies of industrial companies, the author draws the attention to the fact that even though there was system transformation, the state still has significant impact on functioning and development of industry and that in a way directs and created barriers in companies functioning. Such conditions force even more active marketing communication as well as searching new solutions. As there are more and more sophisticated marketing techniques related to digital media, there is also a growing demand for strategic solutions in marketing communication. Digital media, first of all the Internet, provide so far unavailable possibilities of researching consumers behaviours and ways of using media. They also give a chance to follow the behaviour of smaller, unique and often social groups of consumers.

ADVERTISING AGENCY MARKETING MANAGEMENT

OpenAIRE

Denis Kislov, Yevgenia Horobei

2015-01-01

Goal of the paper. The goal of this article is to define the nature, specific features and factors pertaining to the advertising agency marketing management. One of the tools is the use of non-standard approaches to management of advertising agencies, which under certain conditions makes it possible to improve the situation and to bring the agency to a new higher level as well as to improve the efficiency of its functioning in the conditions of transformational economy of Ukraine. Methodol...

Market Transformation Pathways for Grid-Connected Rooftop Solar PV in Minnesota

Energy Technology Data Exchange (ETDEWEB)

Abbey, Ross [Fresh Energy, St. Paul, MN (United States); Ross, Brian [CR Planning, Minneapolis, MN (United States)

2013-06-03

This report presents the market and policy findings of the Minnesota Solar Challenge program. The report draws on information collected from state agencies, local government units, solar industry participants, rooftop photovoltaic (PV) adopters (sometimes called customer-generators), state and national experts, the Commerce distributed generation stakeholder process, and the numerous reports and data sets referenced herein.

La transformation économique de l'Inde favorise-t-elle l ...

International Development Research Centre (IDRC) Digital Library (Canada)

La transformation économique de l'Inde favorise-t-elle l'autonomisation ... sur les plans social et économique, il peut arriver que la participation des femmes à la vie ... Related content. Call for proposals for three Asian market-entry studies.

The socio-economic and spatial transformation of Polish cities after 1989

Directory of Open Access Journals (Sweden)

Jerzy J. Parysek

2004-12-01

Full Text Available The aim of this paper is to present the socio-economic and spatial transformation of Polish cities after 1989. The Polish changes reached the structures of the three basic subsystems of the state: political (power, social (society, and economic (the economy. The systemic transformation that has taken place in Poland after 1989 is most readily visible in towns, although it was introduced in the country as a whole. For the development and transforma-tion of towns, the most important were the introduction of local government structures and the market model of the economy. The restitution of local government has ensured towns an authentic manager authorised to perform his function by the local community. The in-troduction of the market model to the economy has resulted in its privatisation and the ap-pearance of enterprise and competition. Towns, especially the biggest cities, have become attractive locations for investment. Cities with a balanced economic structure and well-de-veloped infrastructure had much better chances for growth to start with. Unfortunately, the transformation period has also had some detrimental effects, the most important being un-employment and all kinds of social deviance. However, Polish cities are certainly different today and resemble Western cities to a greater extent than did the so-called socialist towns built along theoretically beautiful but practically ineffectual ideological lines.

Employment and Work Motivation in the Information Economy: Transformation and Interrelation

Directory of Open Access Journals (Sweden)

Azmuk Nadiya A.

2017-12-01

Full Text Available The aim of the article is to study and systematize the trends in the transformation of employment and work motivation in the information economy. As a result of the study, the main trends in the transformation of employment in the information economy are identified. The interrelation between the transformation of employment and work motivation is substantiated. A comparative analysis of the main elements of the motivational model in the traditional and information economy is carried out. A new form of interaction between remote digital workers in distributed teams is explored. A new element of the digital labor market – artificial intelligence – is characterized and its role and place in it is defined. Attention is focused on changing the role of artificial intelligence from the labor market object to its subject. There proposed the author’s definition of the concept “employment in the information economy”, which is based on the change in the essential characteristics of employment under the influence of the development of digital technologies. The interrelation between the transformation of employment and work motivation is substantiated. A comparative analysis of the main elements of the motivational model in the traditional and information economy is carried out. A new form of interaction between remote digital workers in distributed teams is explored.

Critical brand innovation factors (CBIF): understanding innovation and market performance in the Chinese high-tech service industry

OpenAIRE

Nguyen, Bang; Yu, Xiaoyu; Melewar, T. C.; Gupta, Suraksha

2016-01-01

Brand innovation sweeps aside established practices and disrupts the status quo, resulting in the transformation of markets. The present study develops and tests a model of critical brand innovation factors (CBIF) by examining key factors influencing firm-level brands' innovation and increased market performance. Adapting both organizational elements and market response characteristics, the model integrates four key variables in China's industrial service markets: innovation, internationaliza...

Transforming an Exposure trip to Botanical Expedition: Introducing Ecological Research thru Exposure Trip in an Eco-tourism Site

Directory of Open Access Journals (Sweden)

Bernardo C. Lunar

2014-10-01

Full Text Available – Fieldtrips can be considered as one of the three avenues through which science can be taught - through formal classroom teaching, practical work and field trips. An exposure trip at Bangkong Kahoy Valley Field Study Center was arranged for a class of BS Biology and BS Education students enrolled in Ecology Course. This approach purposefully transformed the usual exposure trip from being a casual site visit into a focused and productive learning experience. This transformation from exposure trip to a botanical expedition has exceeded the initial activity goals. Rather than a day off from learning, the time spent at the study center has been a meaningful opportunity to engage students in an active ecological research project while delivering valuable science content. Employing the descriptive survey design, the learning gains of the students were assessed and students were directed to do a guided reflection writing using the ORID Model of Focused Conversation. The learning gains and reflections of the students confirmed that students can collaboratively develop focused research questions, make meaning from a variety of sources, carry out a vegetation analysis and conduct surveys on socio-economic status, plant resource utilization and ecotourism assessment of the host community. As students prepared for their trip and synthesized their learning afterward, they were able to come up with very impressive and scientifically sound research outputs.

New markets for small-scale hydro

International Nuclear Information System (INIS)

Maurer, E.A.

1997-01-01

The market for small and medium sized hydro-electric power plant is more attractive than ever. The boom in Europe has increasingly spread to the emerging countries, and here too small hydro plays an important ecological role. In addition to new plant rehabilitation of 'historical' plant is now a major factor. The last few years have seen a market shift from single machine components to complete plant and systems, requiring a strategy re-think on the part of larger companies. Following the influx of private capital into the power industry, business conditions have also undergone a thorough transformation. In place of 'fast money', hydro power offers the prospect of earning longer-term, sustainable money'. The term small-scale hydro-electric power (or simply 'small hydro') is used slightly differently depending on the country and market. Here, it is used to denote plant with turbines up to 10 MW. (Author)

Workplace Transformations and Their Impact on People and Families

Science.gov (United States)

Riquelme, Graciela C.

2004-01-01

In the midst of deep transformation in the world economy, women have new problems, and still face hurdles that prevent their full and equitable participation in the labour market. Unceasing economic globalisation and the boom in service industries have increased women's employment, despite the pressure to reduce public sector spending and the…

Designing a decision support model for the LNG market

NARCIS (Netherlands)

Engelen, Steve; Dullaert, Wout

2010-01-01

As the Liquefied Natural Gas (LNG) market is supply-driven and subject to longterm contracts, both liquefaction companies and shipowners need to make strategic decisions on fleet chartering requirements. These planning decisions become ever more difficult in light of the transformations permeating

Dark Tourism and Destination Marketing

OpenAIRE

Jahnke, Daniela

2013-01-01

This thesis is about the dark tourism and destination marketing. The aim of the thesis is to display how these two terms can be combined. The term dark tourism is a relatively new research area; therefore the thesis will provide an outlook of the current situation of dark tourism. It starts with the beginning of dark tourism and continuous to the managerial aspects of dark tourism sites. The second part of the theoretical background is about destination marketing. It provides an overvie...

Appreciating Site-Specific Qualities in Urban Harbours

DEFF Research Database (Denmark)

Reeh, Henrik

2015-01-01

of observa-tions from Marseille in southern France. After modernization and dislocation of its harbor territories in the early 20th century already, this city is currently taking important steps from industrial urbanism into cultural planning. This transformation allows for new and unprogrammed experiences......When “site-specificity” becomes a central value in city and harbor transformation, it soon proves necessary to address the ways in which scholars and professionals actually determine site-specific qualities in urban fabrics and social life. This paper delves into the above questions by means...

An Alternative Estimation of Market Volatility based on Fuzzy Transform

OpenAIRE

Troiano, Luigi; Villa, Elena Mejuto; Kriplani, Pravesh

2017-01-01

Realization of uncertainty of prices is captured by volatility, that is the tendency of prices to vary along a period of time. This is generally measured as standard deviation of daily returns. In this paper we propose and investigate the application of fuzzy transform and its inverse as an alternative measure of volatility. The measure obtained is compatible with the definition of risk measure given by Luce. A comparison with standard definition is performed by considering the NIFTY 50 stock...

Electricity and gas market observatory. 4. Quarter 2008

International Nuclear Information System (INIS)

2008-01-01

The purpose of the observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This observatory is updated every three months and data are available on CRE web site (www.cre.fr). Since the 1 of July 2007, all customers can choose their gas and electricity suppliers. Content: A - The electricity market: The retail electricity market (Introduction, Customer segments and their respective weight, Status on December 31, 2008, Dynamic analysis: 4. Quarter 2008); The wholesale electricity market (Introduction, Wholesale market activity in France, Prices on the French wholesale market and European comparison, Import and export volumes, Concentration of the French electricity market); B - The gas market: The retail gas market (Introduction, Customer segments and their respective weight, Status on December 31, 2008, Dynamic analysis: 4. Quarter 2008); The wholesale gas market (Gas pricing and gas markets in Europe, The wholesale market in France, Prices on the French wholesale market and European comparison, Concentration of the French gas market); C - Appendices: Electricity and gas market observatories combined glossary, Specific electricity market observatory glossary, Specific gas market observatory glossary

Targeting the American Market for Medicines, ca. 1950s–1970s:

Science.gov (United States)

Quirke, Viviane

2014-01-01

summary The forces that have shaped American medicine include a wide set of interrelated changes, among them the changing research, development, and marketing practices of the pharmaceutical industry. This article compares the research and development (R&D) and marketing strategies of the British group Imperial Chemical Industries (ICI, whose Pharmaceutical Division was spun off and merged with the Swedish company Astra to form AstraZeneca) and its French counterpart Rhône-Poulenc (now part of Sanofi-Aventis) in dealing with the American medical market. It examines how, in the process, the relationship between R&D and marketing was altered, and the firms themselves were transformed. The article also questions the extent to which their approaches to this market, one of the most significant markets for drugs in general, and for anticancer drugs in particular, became standardized in the period of “scientific marketing.” PMID:25557515

New approaches to digital transformation of petrochemical production

Science.gov (United States)

Andieva, E. Y.; Kapelyuhovskaya, A. A.

2017-08-01

The newest concepts of the reference architecture of digital industrial transformation are considered, the problems of their application for the enterprises having in their life cycle oil products processing and marketing are revealed. The concept of the reference architecture, providing a systematic representation of the fundamental changes in the approaches to production management based on the automation of production process control is proposed.

Hospital marketing: characterization of marketing actions in private hospitals in the city of São Paulo - Brazil.

Science.gov (United States)

Leiderman, Eduardo Blay; Padovan, Jorge Luis; Zucchi, Paola

2010-01-01

Characterize the marketing actions in private hospitals in the city of São Paulo, the organizational structure of the marketing area, the target public of marketing actions and the media used. Exploratory cross-sectional study, carried out by a survey made with hospital administrators. The hospitals studied were clearly divided in two groups whose differentials are statistically significant: 1. good infrastructure and equipment, with a well-defined investment policy in marketing; 2. worse infrastructure and less equipment, with lower proportional investment in marketing. 1. The actions most used are the evaluation of patients/caregivers satisfaction, web site and dissemination of the hospital services. 2. The hospital administrators attribute a level of significant importance to the application of hospital marketing concepts. 3. There is a marketing structure in most of the hospitals studied. 4. The hospitals consider as extremely or very important publics: patients and relatives, doctors, collaborators, health plans and community. 5. The media most used are the most simple and of lower cost. 6. There is a statistically significant correlation between the higher investment in marketing and the best infrastructure. 7. The studied hospitals apply the concept of marketing in a restricted way.

A Branding and Marketing Plan for a Trade Union

OpenAIRE

Pihonen-Randla, Marjut

2015-01-01

The purpose of this thesis project was to define a branding and a marketing plan based on study and research into successful brands and marketing strategies. The goal was to increase visibility by creating a cohesive brand image and to define a marketing plan to suit this purpose. This project looked into trade unions in Finland and how they conduct marketing. This project also looked into research that was available of target audiences for client website and Facebook site. The client...

Growth of the Asian health-care market: global implications for the pharmaceutical industry.

Science.gov (United States)

Epstein, Richard J

2007-10-01

The global economy is being transformed by an explosion of information unleashed by the internet, the digital revolution, communications and increased international mobility. This transformation is manifesting in many ways, including rapid development of countries such as China, commoditization of public services, mobilization of workforces, shifting of market control from suppliers to consumers, interlinked rises in product demand and customer expectations, and problems regulating international business competition. As Asia is home to half of the world's population, and offers both a large relatively low-cost workforce in some countries and a potentially huge retail market, this region could be central to the future of the global economy. Like other industries, the pharmaceutical industry faces a new array of Asia-specific opportunities and challenges. Success in meeting these challenges will go to those pharmaceutical companies that best understand the unique strengths and constraints of Asia's diverse cultures, talents and markets.

Electricity and gas market observatory. 3. Quarter 2007

International Nuclear Information System (INIS)

2007-01-01

The purpose of the observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This observatory is updated every three months and data are available on CRE web site (www.cre.fr). Since the 1 of July 2007, all customers can choose their gas and electricity suppliers. The present observatory is including residential customer's statistics. Content: A - The electricity market: The retail electricity market (Introduction, Customer segments and their respective weight, Status at September 30, 2007, Dynamic analysis: 3. Quarter 2007); The wholesale electricity market (Introduction, Wholesale market activity in France, Wholesale market activity in France, Prices on the French wholesale market and European comparison, Import and export volumes, Concentration of the French electricity market); B - The gas market: The retail gas market (Introduction, Customer segments and their respective weight, Status on September 30, 2007, Dynamic analysis: 3. Quarter 2007); The wholesale gas market (Gas pricing and gas markets in Europe, The wholesale market in France); C - Appendices: Electricity and gas market observatories combined glossary, Specific electricity market observatory glossary, Specific gas market observatory glossary

THE IMPLICATIONS OF THE ENVIRONMENTAL MARKETING FACTORS WITHIN THE LIGHTING SOURCES AND FIXTURES MARKET

Directory of Open Access Journals (Sweden)

Cornelia Denisa IVAN

2014-10-01

Full Text Available Every company functionality is influenced by the environment in which they operate. In the present economical environment, the enterprise cannot survive in a market based on competition without continuously struggling to keep informed about the surroundings. The aim of this paper is to identify at the right time the new opportunities of development and also the threats which may compromise the company’s results or, even worse, may put the company in a difficult position. This research is important for the development of the enterprise’s strategies. The analysis of the marketing environment varies according to the field of the enterprise’s activity. Therefore, this article is a case study that examines the influence of environmental factors on the lighting sources and fixtures market (LSF. The originality and quality of the case stem from the attempt to analyze a dynamic field characterized by the buyers’ change of preferences and their receptivity to what is new, which requires increased consideration for the influence of environmental factors. The challenges of analyzing this domain consist of the transformations that take place with the new lighting technologies proposed by manufacturers to meet the users’ preferences. This review is relevant to the LSF market, but it can also be extended to other related fields.

Job Requirements for Marketing Graduates: Are There Differences in the Knowledge, Skills, and Personal Attributes Needed for Different Salary Levels?

Science.gov (United States)

Schlee, Regina Pefanis; Karns, Gary L.

2017-01-01

Several studies in the business press and in the marketing literature point to a "transformation" of marketing caused by the availability of large amounts of data for marketing analysis and planning. However, the effects of the integration of technology on entry-level jobs for marketing graduates have not been fully explored. This study…

The Essence of Equivalent Markets in Determining the Market Value of Land Property for Variable Planning Factors

Directory of Open Access Journals (Sweden)

Wójciak Ewelina

2016-09-01

Full Text Available The leading local legislation act defining the spatial policy is the local development plan, the financing of which is the commune’s responsibility. The beneficiary of activities aimed at the transformation of the intended property use is its owner or its perpetual lessee – with lessees incurring the costs of adopting the local development plans through so-called zoning fees, the amount of which, often controversial, has become the source of numerous lawsuits. The presented problem of an outside-business and often radical change of land value corresponds to the market dilemmas in determining equivalent markets, and establishing price-setting factors and their impact on the value of real estate.

Mid-market transformation programs: programs to promote best practices in system specification and installation

International Nuclear Information System (INIS)

Rosenberg, Mitchell

2003-01-01

This paper summarizes the experience of programs designed to promote the adoption of best practices in equipment specification and installation among distributors and installation contractors in the residential central air conditioning and industrial compressed air equipment markets. For each of those markets, the paper identifies the current understanding of best practices, characterizes energy savings available from their adoption, assesses the nature of barriers to their adoption, and describes the operations and accomplishments of programs designed to address those barriers

Incorporating Transformative Consumer Research into the Consumer Behavior Course Experience

Science.gov (United States)

Petkus, Ed, Jr.

2010-01-01

In contrast to understanding consumer behavior for the benefit of business organizations, transformative consumer research (TCR) seeks to understand consumer behavior for the benefit of consumers themselves. Following Mari's (2008) call for the incorporation of TCR in doctoral programs in marketing, this article outlines the relevance of TCR to…

Defining strategies to win in the Internet market

Science.gov (United States)

López, Luis; Sanjuán, Miguel A. F.

2001-12-01

This paper analyzes a model for the competition dynamics of web sites in the Internet, based on the Lotka-Volterra competition equations. This model shows the well known appearance of a winner-take-all characteristic and is based in the nonvalidity of traditional offer and demand equilibrium theory of these kinds of markets. From the stability analysis of the model, we establish a series of rules which are useful for defining strategies in the Internet market. One of the most important results that emerge from this simple model is the appearance of some unexpected phenomena related to the collaboration and competition between sites.

The Drivers of Success in Business Model Transformation

Directory of Open Access Journals (Sweden)

Nenad Savič

2016-01-01

Full Text Available Existing empirical literature on business models is still inconclusive about the key drivers of successful business model transformation. The paper explores this issue by using a single longitudinal case study design in combination with grounded theory approach on a medium-sized, high-tech and globally oriented company. Based on on-site visits, interviews and secondary documentation data analysis, the study identifies six generic drivers of successful business model transformation: transformational leadership, discovery driven decision-making, industry improvement – customer specific orientation, content-oriented communication, self-initiative collaborators, and phased separation strategy. The new drivers supplement our existing knowledge on how successful transformation takes place and add to existing drivers, while extensive discussion of their implications may help the managers to execute business transformations more effectively.

Transforming your Municipal Electric Utility

International Nuclear Information System (INIS)

Harper, P.

1999-01-01

A series of overhead viewgraphs accompanied this presentation which focused on what municipalities should and can do to prepare for a competitive energy market in Ontario. Particular attention was given to business strategies, restructuring and transformation of the Municipal Electric Utilities (MEU). Issues and questions regarding ownership were also discussed. Each municipality will have to decide what is the most appropriate governance and organizational structure for their MEU. It was noted that one of the most contentious areas is refinancing and rate structures. Issues regarding merger or partnering options were also discussed. 1 tab

Transformation and Modes of Production

DEFF Research Database (Denmark)

Høst, Jeppe Engset

2015-01-01

modes of production and examine the ways of life that are enabled by the two modes of production. The central questions are around how market-based fisheries management transforms the principal preconditions for the self-employed fishers; and, in turn, why capitalist organized large-scale fisheries......The introduction of private and individual transferable quotas is widely considered to have a negative impact on small- and medium-sized fishing operations. In this chapter, I set out to explore this in a theoretical manner. I discuss the differences in the fishing operations as two contrasting...

Electricity and gas market observatory. 1. Quarter 2008

International Nuclear Information System (INIS)

2008-01-01

The purpose of the observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This observatory is updated every three months and data are available on CRE web site (www.cre.fr). Since the 1. of July 2007, all customers can choose their gas and electricity suppliers. Content: A - The electricity market: The retail electricity market (Introduction, Customer segments and their respective weight, Status at March 31, 2007, Dynamic analysis: 1. Quarter 2008); The wholesale electricity market (Introduction, Wholesale market activity in France, Prices on the French wholesale market and European comparison, Import and export volumes, Concentration of the French electricity market); B - The gas market: The retail gas market (Introduction, Customer segments and their respective weight, Status on March 31, 2008, Dynamic analysis: 1. Quarter 2008); The wholesale gas market (Gas pricing and gas markets in Europe, The wholesale market in France, Striking fact of the first quarter 2008); C - Appendices: Electricity and gas market observatories combined glossary, Specific electricity market observatory glossary, Specific gas market observatory glossary

Electricity and gas market observatory. 4. Quarter 2007

International Nuclear Information System (INIS)

2007-01-01

The purpose of the observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This observatory is updated every three months and data are available on CRE web site (www.cre.fr). Since the 1. of July 2007, all customers can choose their gas and electricity suppliers. Content: A - The electricity market: The retail electricity market (Introduction, Customer segments and their respective weight, Status at December 31, 2007, Dynamic analysis: 4. Quarter 2007); The wholesale electricity market (Introduction, Wholesale market activity in France, Prices on the French wholesale market and European comparison, Import and export volumes, Concentration of the French electricity market, Striking fact of the fourth quarter 2007); B - The gas market: The retail gas market (Introduction, Customer segments and their respective weight, Status on December 31. 2007, Dynamic analysis: 4. Quarter 2007); The wholesale gas market (Gas pricing and gas markets in Europe, The wholesale market in France, Striking fact of the fourth quarter 2007); C - Appendices: Electricity and gas market observatories combined glossary, Specific electricity market observatory glossary, Specific gas market observatory glossary

On-site cell field test support program

Science.gov (United States)

Staniunas, J. W.; Merten, G. P.

1982-09-01

Utility sites for data monitoring were reviewed and selected. Each of these sites will be instrumented and its energy requirements monitored and analyzed for one year prior to the selection of 40 Kilowatt fuel cell field test sites. Analyses in support of the selection of sites for instrumentation shows that many building sectors offered considerable market potential. These sectors include nursing home, health club, restaurant, industrial, hotel/motel and apartment.

Evolutions in food marketing, quantifying the impact, and policy implications.

Science.gov (United States)

Cairns, Georgina

2013-03-01

A case study on interactive digital marketing examined the adequacy of extant policy controls and their underpinning paradigms to constrain the effects of this rapidly emerging practice. Findings were interactive digital marketing is expanding the strategies available to promote products, brands and consumer behaviours. It facilitates relational marketing; the collection of personal data for marketing; integration of the marketing mix, and provides a platform for consumers to engage in the co-creation of marketing communications. The paradigmatic logic of current policies to constrain youth-oriented food marketing does not address the interactive nature of digital marketing. The evidence base on the effects of HFSS marketing and policy interventions is based on conceptualizations of marketing as a force promoting transactions rather than interactions. Digital technologies are generating rich consumer data. Interactive digital technologies increase the complexity of the task of quantifying the impact of marketing. The rapidity of its uptake also increases urgency of need to identify appropriate effects measures. Independent analysis of commercial consumer data (appropriately transformed to protect commercial confidentiality and personal privacy) would provide evidence sources for policy on the impacts of commercial food and beverage marketing and policy controls. Copyright © 2012 Elsevier Ltd. All rights reserved.

ADVERTISING AGENCY MARKETING MANAGEMENT

Directory of Open Access Journals (Sweden)

Denis Kislov, Yevgenia Horobei

2015-11-01

Full Text Available Goal of the paper. The goal of this article is to define the nature, specific features and factors pertaining to the advertising agency marketing management. One of the tools is the use of non-standard approaches to management of advertising agencies, which under certain conditions makes it possible to improve the situation and to bring the agency to a new higher level as well as to improve the efficiency of its functioning in the conditions of transformational economy of Ukraine. Methodology. Monitoring of the marketing behavior of agencies that promote advertising services. The results of monitoring and analysis demonstrated that the majority of agencies have a disorganized approach to the agency marketing, which results in sporadic activities related to the use and organization of agency marketing. Only individual agencies begin to form their own marketing strategy for the implementation of which marketing budgets are allocated. The main marketing functions of a Ukrainian advertising agency have been identified. Practical value. Rapid development of technologies, sophistication and increased variety of goods and services, reduction of their life cycle, higher customer demands, the growth of volume and speed of obtaining information, increased competition – all these changes that are taking place in the external environment make the Ukrainian companies that provide advertising services search for new approaches to ensure better adaptation to these conditions. Uncertainty, unpredictability and instability of the external environment will continue to grow. Therefore, the companies that provide advertising services need to constantly adapt not only to the existing conditions but also ensure that they are able to quickly react in the future. The basic precondition for success is stability of the quality that is achieved through strategic planning, fine-tuned search system, efficient management, which encourages creation of a position of quality

Globalization and the marketing orientation of companies

Directory of Open Access Journals (Sweden)

Aneta Oniszczuk-Jastrząbek

2011-12-01

Full Text Available The functioning of the enterprise in a constantly changing environ-ment means that companies should make the necessary transformation, meet challenges, and thus anticipate and shape the reality. Each company should be the instigator of continuous change, particularly innovative projects which success depends largely on the mobilization of all em-ployees for creative thinking, action and learning. Today, a company is considered as innovative and competitive, when it possesses the ability to use marketing in order to understand the market and results of scientific research, new concepts, ideas and inventions which are expected by consumers due to the high level of modernity.

The Impact of Marketing Strategies and Satisfaction on Student Loyalty: A Structural Equation Model Approach

Science.gov (United States)

Chen, Yu-Chuan

2016-01-01

The dynamic changes in higher education observed over the last 20 years have transformed the educational market. The potential value of promoting student satisfaction and loyalty in higher education has become a significant issue. This study investigates the directions and strengths of the relationships among marketing strategies, student…

Current snapshot of the Turkish ESCO market

International Nuclear Information System (INIS)

Akman, Ugur; Okay, Esin; Okay, Nesrin

2013-01-01

Turkey's Energy Efficiency Law (EEL), enacted in 2007, had been expected to transform the energy policies in government and private sectors, and offer opportunities for, then-impending, Turkish Energy Service Company (ESCO) market. Yet, the communiqué of the EEL related to ESCOs was released only recently in July 2012. In this work, we review the current status of the ESCO market in Turkey. We provide an outlook through the recent legal communiqué and present barriers, enabling factors, and opportunities, supported by country's financial and economic facts. ESCO-financing mechanism prevailing and the sources of financing in the country are also mentioned. The communiqué on ESCOs fits well in the chain of regulatory attempts to increase Turkey's competitiveness in the global markets. However, we anticipate that some of its principles and procedures to be enforced may be deterrent for small-scale candidate ESCOs and may slow down the expected development of the Turkish ESCO market. Otherwise, the communiqué should lead restructuring of a stronger ESCO market in Turkey. - Highlights: • We review the current status of the ESCO market in Turkey. • We give outlook through the recent communiqué on ESCOs. • We provide view through financial and economic facts. • We present barriers, enabling factors, and suggestions

Fourier Transform Infrared Spectroscopy Analysis Of Oil Of Menthaarvensis Grown At Sites Varying With Vehicular Traffic Loads In Lucknow City, India

Directory of Open Access Journals (Sweden)

Nidhi Prakash

2013-12-01

Full Text Available The demand of the essential oil of mint species; widely used in food, pharmaceutical and cosmetic industries, is growing throughout the world. Owing its significance, it was felt important to know the changes in chemical characteristics of the oil, if any, for economic value when the crop of Mentha is grown near highways, railway tracks or areas having heavy traffic loads. To assess the effect of vehicular emissions on menthol (mint oil, transfer experiment study was conducted. Firstly, within the municipal premises of Lucknow city, five sites (Road stretches were identified based on survey of Lucknow city and the available data on air pollution loads. Sites were selected which were differing from each other significantly in terms of the number of vehicles (source of pollution plying on them but were quite similar to each other in other eco-physiological factors. On the select sites equal number of potted Menthaarvensis plants of the same age, height and vigour of saccham variety obtained from CSIR-CIMAP was kept to get exposed to auto-exhaust pollutants for one year. Irrigation regime at all sites was kept uniform to avoid the influence of any other variable other than vehicular emissions. An analysis of hydro-distillated essential oil of Menthaarvensis variety Sascham under FTIR (Fourier Transform Infrared Spectroscopy revealed some qualitative changes in the organic-compounds of the oil from plants grown at sites of Lucknow city loaded with high vehicular load (auto-exhaust pollutants over plants kept under relatively pollution free site. Several indicator bands that are pertained to functional groups represent chemical components or metabolic products. The quantity of the peppermint oil extracted from plants of site having highest traffic loads, in turn maximum ambient pollutants (NO2, SO2, O3, SPM & RSPM was also found less as compared to plants grown in less polluted site. International Journal of Environment, Volume-2, Issue-1, Sep

The Czech Labour Market and Flexicurity

Directory of Open Access Journals (Sweden)

Potužáková Zuzana

2009-12-01

Full Text Available Flexicurity reflects the current basic trend within the EU in guaranteeing high employment levels and attainability of national fiscal systems. It was introduced in Denmark in 90ties and helped to reduce the (long-term unemployment levels significantly. The Czech labour market, despite the transformation process, has still a space for further improvement, especially in the time of economic slow-down. The aim of the paper is to describe the flexicurity elements in the Czech Republic. First of all, we describe the general economical background and compare it with other Central European economies and with situation in Denmark where the concept comes from. In other parts of the paper we analyze the particular elements of the so called golden triangle of flexicurity – flexible labour market, generous welfare system and active labour market policies. We also focus on the components of the flexicurity, which the Czech labour market still lacks and would be useful to implement them. Despite the fact that the previous period (years 2005-2008 was very successful, the period was not used effectively to reform the labour market deeper. The Czech labour market faces nowadays several crucial problems such as too high employment protection of the regular workers or small incentives for the long-term unemployed to re-enter the labour market. As a result of these features we can speak without doubt about dual labour market protecting part of labour force too generously and leaving too many people outside the market. Further the construction of the social system does not motivate the long-term unemployed to enter the labour market again or to get further qualification to boost their chances to get a job again. All these facts lead to the ineffective operation with the human capital in the Czech Republic and deepen the costs on social and relating policies.

Fourier-transform imaging of cotton and botanical and field trash mixtures

Science.gov (United States)

Botanical and field cotton trash comingled with cotton lint can greatly reduce the marketability and quality of cotton. Trash can be found comingled with cotton lint during harvesting, ginning, and processing, thus this study is of interest. Attenuated Total Reflectance-Fourier Transform Infrared (A...

Electricity and gas market observatory 1. Quarter 2009

International Nuclear Information System (INIS)

2009-01-01

The purpose of the observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This observatory is updated every three months and data are available on CRE web site (www.cre.fr). Since the 1. of July 2007, all customers can choose their gas and electricity suppliers. Content: A - The electricity market: The retail electricity market (Introduction, Customer segments and their respective weight, Status on March 31, 2009, Dynamic analysis: 1. Quarter 2009), The wholesale electricity market (Introduction, Wholesale market activity in France, Prices on the French wholesale market and European comparison, Import and export volumes, Concentration of the French electricity market). B - The gas market: The retail gas market (Introduction, Customer segments and their respective weight, Status on March 31. 2009, Dynamic analysis: 1. Quarter 2009), The wholesale gas market (Main steps in the French Wholesale gas market, Gas pricing and gas markets in Europe, The wholesale market in France, Prices on the French wholesale market and European comparison, Concentration of the French gas market) C - Appendices: Electricity and gas market observatories combined glossary, Specific electricity market observatory glossary, Specific gas market observatory glossary

The Idea of Conformation in the Study of Systemic Socio-Economic Transformations

Directory of Open Access Journals (Sweden)

Olga Valentinovna Brizhak

2016-12-01

Full Text Available The author shows the idea of conformation at studying the issues of intracorporate structure, corporate capital and economic (productive relations in the context of specific systemic socio-economic transformations. The dynamism and depth of current changes makes reflect on their nature, their objective conditionality, their dependence on existing factors. The problems of systemic market reforms are projected to private transformations. They relate both to individual economic entities (firms, companies, corporations, and to individual regions and territories of the national economy. In such conditions the aims of economic system development are changing and being corrected, and the possibilities are being reestimated. In the process of reforming the Russian economy some of the borrowed elements were rejected as inadequate and socially unacceptable. The other part was modified and embedded in public life in the course of implementation, so that they often served the opposite purposes in comparison with those for which they were borrowed. The article reveals the mission of conformation as a seamless integration of this process into the context of systemic socio-economic reforms, ensuring the necessary proportionality of transformations, the prevention of arousing gaps that threaten the sustainable movement in the corporate sector and systemic organization of economic relations at the intra-corporate level. Core development of contradictions, sprouts of post-market relations, components of the traditional capitalist market organization in terms of socio-economic transformation of Russia have impact on the economic behavior of corporations and on the specifics of intracorporate relations and interests. The corporation’s behavior is always focused on the specifics of domestic relations, the stability of legal and political system, property rights protection, preservation of national culture, etc. The author carries out the present research on the

Destination Marketing through a Utility Business Model: The Case of Cyprus

OpenAIRE

Machlouzarides, Haris

2009-01-01

Traditional business models that used to govern the operations of travel and tourism businesses defined in a rigid way their functional areas and the relationships among them. The advent of Information and Communication Technologies (ICT) has driven the transformation of these business models into novel destination marketing models. The Cyprus Tourism Organisation (CTO) recognising the need of establishing an explicit model for managing the process of destination marketing has developed an in...

Pricing local distribution services in a competitive market

International Nuclear Information System (INIS)

Duann, D.J.

1995-12-01

Unbundling and restructuring of local distribution services is the focus of the natural gas industry. As a result of regulatory reforms, a competitive local distribution market has emerged, and the validity of traditional cost-based regulation is being questioned. One alternative is to completely unbundle local distribution services and transform the local distribution company into a common carrier for intrastate transportation services. Three kinds of alternative pricing mechanisms are examined. For firm intrastate transportation services, cost-based pricing is the preferred method unless it can be shown that a competitive secondary market can be established and maintained. Pricing interruptible transportation capacity is discussed

Impact of energy prices: a housing-market analysis

Energy Technology Data Exchange (ETDEWEB)

Zaki, A.S.; Isakson, H.R.

1983-04-01

This paper investigates the effect of energy costs on the housing-market response. As the effect of energy costs has not been specifically investigated before in the literature, both a linear and nonlinear model were investigated. The choice of the appropriate model was determined using the Box-Cox transformation technique. The chosen model was then validated. The results reveal that in the Spokane, Washington, area, where energy costs are relatively low, energy prices do not have a significant effect on market response. However, applying the same methodology to areas where energy costs are higher might produce different results. 29 references, 3 tables.

The European Gas Market. A Reality Check

International Nuclear Information System (INIS)

Parmigiani, Laura

2013-01-01

rules at European internal cross-border interconnection points and their impacts for the actors of the value chain. In order to understand the transformation started by the setting of these new rules, the study explores different cases. They aim at showing the evolution of the gas value chain and the impacts for the main actors. The results of this work indicate that: The oligopolistic nature of the European gas market has specific characteristics that need to be taken into account when constructing a market model, in particular: - High reliance on external supply; - Imbalance on the degree of access to the external supplier markets, which are less open to European companies, with the exception of Norway; The process might foster concentration as new comers will not be able to compete with commercial companies owned by external producers or historical incumbents that are climbing the value chain upstream. Although the Tariff network code under elaboration tries to cope with the problem of striking the right balance between short-term trades and long-term investments, in particular in infrastructures, the transformation favours short-term trades with a socialization of costs that might eventually be bore by final consumers (be them industrial or residential). The process tries to harmonize rules and create 'one-fit-for-all' measures that are not compatible with the various degrees of development of national markets. Regional approaches seem more realistic (as the the Prisma platform initiative among North West region with Austria and Italy shows)

Transactive-Market-Based Operation of Distributed Electrical Energy Storage with Grid Constraints

Directory of Open Access Journals (Sweden)

M. Nazif Faqiry

2017-11-01

Full Text Available In a transactive energy market, distributed energy resources (DERs such as dispatchable distributed generators (DGs, electrical energy storages (EESs, distribution-scale load aggregators (LAs, and renewable energy sources (RESs have to earn their share of supply or demand through a bidding process. In such a market, the distribution system operator (DSO may optimally schedule these resources, first in a forward market, i.e., day-ahead, and in a real-time market later on, while maintaining a reliable and economic distribution grid. In this paper, an efficient day-ahead scheduling of these resources, in the presence of interaction with wholesale market at the locational marginal price (LMP, is studied. Due to inclusion of EES units with integer constraints, a detailed mixed integer linear programming (MILP formulation that incorporates simplified DistFlow equations to account for grid constraints is proposed. Convex quadratic line and transformer apparent power flow constraints have been linearized using an outer approximation. The proposed model schedules DERs based on distribution locational marginal price (DLMP, which is obtained as the Lagrange multiplier of the real power balance constraint at each distribution bus while maintaining physical grid constraints such as line limits, transformer limits, and bus voltage magnitudes. Case studies are performed on a modified IEEE 13-bus system with high DER penetration. Simulation results show the validity and efficiency of the proposed model.

Life cycle of transformer oil

Directory of Open Access Journals (Sweden)

Đurđević Ksenija R.

2008-01-01

advantages concerning environmental protection, starting from unrecoverable resources (petroleum saving through power and energy saving to waste reduction. Adequate management of transformer oil life cycle, meaning timely and technologically updated regeneration process, prevents waste production. Regeneration by means of synthetic adsorbents in laboratory conditions as well as on site has ensured and provided satisfactory results with reference to oil quality improvement. It has also confirmed and substantiated the necessity of regeneration implementation before the paper insulation is damaged.

A study for designing YBCO power transformer

International Nuclear Information System (INIS)

Hayashi, H.; Okamoto, H.; Harimoto, T.; Imayoshi, T.; Tomioka, A.; Bouno, T.; Konno, M.; Iwakuma, M.

2007-01-01

It is highly expected that superconducting transformers, which are characterized by incombustibility, light weight, and compactness, will be used practically for equipment in substations and office buildings sited in urban areas. In recent years, remarkable improvements in the performance of YBaCuO (YBCO) tape wire have been seen. This kind of tape wire has the property that its critical current is large in a highly magnetic field; and, its use is expected to reduce AC loss by applying slit processing on the tape wire, contributing to future cost reductions. In addition, the development of efficient, economical cryogenic units is also expected. The authors have developed a conceptual design for a 66 kV/20 MVA power transformer using YBCO tape wires, or an YBCO power transformer. As a result, we were able to identify the transformer's optimal system structure including coil winding comprised of coils and tape wires; and, we confirmed that the devised transformer can made to be both compact and highly efficient

Offshore Wind Energy Market Overview (Presentation)

Energy Technology Data Exchange (ETDEWEB)

Baring-Gould, I.

2013-07-01

This presentation describes the current international market conditions regarding offshore wind, including the breakdown of installation costs, how to reduce costs, and the physical siting considerations considered when planning offshore wind construction. The presentation offers several examples of international existing and planned offshore wind farm sites and compares existing international offshore resources with U.S. resources. The presentation covers future offshore wind trends and cites some challenges that the United States must overcome before it will be able to fully develop offshore wind sites.

The role of power exchanges for the creation of a single European electricity market: market design and market regulation

International Nuclear Information System (INIS)

Boisseleau, F.

2004-01-01

The electricity sector worldwide is undergoing a fundamental transformation of its institutional structure as a consequence of the complex interactions of political, economic and technological forces. The way the industry is organized is changing from vertically integrated monopolies to unbundled structures that favor market mechanisms. This process in Europe, known as the liberalization process, has had a wide impact on the European electricity industry. The focus of this dissertation is an analysis of the role of electricity power exchanges in the recently liberalized electricity markets of Europe. In the context of creating a competitive electricity market at a European level, the key questions considered are the functioning of these power exchanges with respect to electricity characteristics, market design and regulatory framework. In Europe, very little attention has been paid to the role of these new marketplaces and to the issue of market design in general. Hence the main purpose of this work was to analyze how these marketplaces facilitate the trading of electricity and the role they can play in the construction of a pan-European competitive electricity market. An analysis of power exchange requires taking into account the 'double-duality' of such institutions. One, power exchanges are both a market and an institution. As a market they facilitate the trading of electricity and determine an equilibrium price. As an institution power exchanges have their own objectives and constraints, and play a role in the market design of the overall electricity market. Two, the relationship between electricity power exchanges and liberalization is neither linear nor one way: liberalization encourages the birth of such marketplaces yet marketplaces are more than the results of such process, they are also a driving force of the liberalization process. This thesis is divided into three parts. The current situation in Europe and different existing theoretical approaches in

Electricity and gas market Observatory - 1. Quarter of 2012

International Nuclear Information System (INIS)

2012-03-01

The purpose of the Observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This Observatory is updated every three months and data are available on CRE web site (www.cre.fr)

Electricity and gas market Observatory - 4. Quarter of 2011

International Nuclear Information System (INIS)

2011-12-01

The purpose of the Observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This Observatory is updated every three months and data are available on CRE web site (www.cre.fr)

Electricity and gas market Observatory - 3. Quarter of 2011

International Nuclear Information System (INIS)

2011-09-01

The purpose of the Observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This Observatory is updated every three months and data are available on CRE web site (www.cre.fr)

Electricity and gas market Observatory - 2. Quarter of 2011

International Nuclear Information System (INIS)

2011-06-01

The purpose of the Observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This Observatory is updated every three months and data are available on CRE web site (www.cre.fr)

Electricity and gas market Observatory - 4. Quarter of 2010

International Nuclear Information System (INIS)

2010-12-01

The purpose of the Observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This Observatory is updated every three months and data are available on CRE web site (www.cre.fr)

Electricity and gas market Observatory - 3. Quarter of 2012

International Nuclear Information System (INIS)

2012-09-01

The purpose of the Observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This Observatory is updated every three months and data are available on CRE web site (www.cre.fr)

Electricity and gas market Observatory - 2. Quarter of 2012

International Nuclear Information System (INIS)

2012-06-01

The purpose of the Observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This Observatory is updated every three months and data are available on CRE web site (www.cre.fr)

Electricity and gas market Observatory - 4. Quarter of 2012

International Nuclear Information System (INIS)

2012-12-01

The purpose of the Observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This Observatory is updated every three months and data are available on CRE web site (www.cre.fr)

Electricity and gas market Observatory - 1. Quarter of 2011

International Nuclear Information System (INIS)

2011-03-01

The purpose of the Observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This Observatory is updated every three months and data are available on CRE web site (www.cre.fr)

Older People as a Developing Market for Cultural Heritage Sites

Science.gov (United States)

Hansen, Anna; Zipsane, Henrik

2014-01-01

Is it morally acceptable for the heritage sector to see the growing population of senior citizens as a developing market? Jamtli is an open air museum in the north of Sweden. The main target group is families with children, but an increasing number of activities for older adults are being offered. The growing population of older people is a…

What went wrong in California's electricity market?

International Nuclear Information System (INIS)

Chikeung Woo

2001-01-01

The California electricity market reform promised to deliver reliable service at low and stable prices. Frequent capacity shortages and the ensuing rolling black-outs, price spikes, and large price volatility since Summer 2000 raise a simple but substantive question: what went wrong? The answer to this question will help countries contemplating electricity market reform not to commit similar mistakes. We find the answer by identifying the major factors that have turned the California dream into a nightmare. Such factors include poor market design, market power, sustained demand growth not matched by new capacity, rising marginal cost, and financial insolvency. Proposed remedies include an alternative market settlement process, long-term contract, fast licensing and siting process for new generation and transmission, conservation and energy-efficiency, distributed resources, rate options, and debt restructuring. The California experience suggests that a reversible regulatory reform is a safe alternative to an irreversible market reform. (Author)

Electricity and gas market observatory. 2. Quarter 2007

International Nuclear Information System (INIS)

2007-01-01

The purpose of the observatory is to provide the general public with indicators for monitoring market deregulation. It both covers the wholesale and retail electricity and gas markets in Metropolitan France. This observatory is updated every three months and data are available on CRE web site (www.cre.fr). The present observatory is dedicated only to eligible customers before 1 July 2007, i.e. non-residential customers. Statistics related to residential customers will be published in the next observatory (1 December 2007). Content: A - The electricity market: The retail electricity market (Introduction, Non-residential customer segments and their respective weights, Status at July 1, 2007, Dynamic analysis: 2. Quarter 2007); The wholesale electricity market (Introduction, Wholesale market activity in France, Wholesale market activity in France, Prices on the French wholesale market and European comparison, Import and export volumes, Concentration of the French electricity market, Striking fact of the second quarter 2007); B - The gas market: The retail gas market (Introduction, The non-residential customer segments and their respective weights, Status at July 1, 2007); The wholesale gas market (Gas pricing and gas markets in Europe, The wholesale market in France); C - Appendices: Electricity and gas market observatories combined glossary, Specific electricity market observatory glossary, Specific gas market observatory glossary

Electricity market design of the future

International Nuclear Information System (INIS)

Peek, Markus; Diels, Robert

2016-01-01

The transformation of the power generation system, to one in which renewable energies will form a cornerstone, will change the requirements for all market actors. To achieve the goals of the German Energiewende ('energy transition'), greater flexibility in production and consumption is of particular importance. Flexibility enables the cost-effective integration of the fluctuating actual feed-in of renewable energies. On the one hand, the technical options for reducing existing technical inflexibilities are given to a considerable extent. On the other hand, analyses of the transnational compensation effects of load and renewable energy supply (RES) feed-in show that flexibility requirements can be reduced significantly in a common electricity market. Electricity markets in which there is open technological competition are an appropriate instrument for the flexibilization of the power supply system. In the short term, the mechanisms of competitive electricity markets ensure an efficient synchronization of supply and demand. Over the medium and long term, the market creates efficient incentives to adapt the generation system and the behavior of consumers to future needs, resulting from the changes in the residual load structure. But at the same time, in recent years the occurrence of negative electricity prices in situations with significantly positive residual loads show that flexibility restraints exist. The causes of these restraints are at least partly due to the market design or the regulatory framework. On the one hand, there are barriers to market entry and, on the other hand, price signals from the electricity markets do not reach all market actors or reach them distortedly. To enable the cost effective development of the different flexibility options in an open technology competition, restraints resulting from market design and the regulatory framework (e. g. in the framework of grid charges, the market and product design of control power markets

Big Pharma on the Farm: Students Are Exposed to Pharmaceutical Marketing More Often in Rural Clinics.

Science.gov (United States)

Evans, David V; Keys, Toby; Desnick, Laurel; A Andrilla, C Holly; Bienz, Danielle; Rosenblatt, Roger

2016-07-01

Pharmaceutical marketing techniques are effective in changing the behavior of health care providers in ways that deviate from evidence-based practices. To mitigate the influence of pharmaceutical marketing on learners, academic medical centers (AMCs) have adopted policies to limit student/industry interaction. Many clinical experiences occur outside of the AMC. The purpose of this study was to compare medical students' exposure to pharmaceutical marketing in off-campus rural and urban underserved clinical sites. The University of Washington School of Medicine Rural and Underserved Opportunities Program (RUOP) places rising second-year medical students in underserved clinical sites in five northwestern states. We surveyed RUOP students to evaluate their exposure to pharmaceutical marketing. Of 120 students, 86 (72%) completed surveys. Sixty-five (76%) did their RUOP rotation in rural areas. Students in rural locations were more likely to report exposure to pharmaceutical marketing. Distribution of free drug samples was reportedly three times higher in rural than urban sites (54% versus 15%). Doctors meeting with sales representatives were reported as four times higher in rural clinics (40% versus 10%). Students at rural sites reported exposure to pharmaceutical marketing more than those in urban settings. Rural medical educators should provide faculty development for community clinicians on the influences of pharmaceutical marketing on learners. Medical schools must review local clinic and institution-wide policies to limit pharmaceutical marketing exposure to learners in the rural learning environment.

Egypt site of first CSM marketing audit.

Science.gov (United States)

1982-01-01

The 1st application of the marketing audit concept to a CSM project was implemented in Egypt's Family of the Future (FOF) contraceptive social marketing program in 1982. The audit defined the basic mission of the FOF as one of assisting the government in achieving its long range family planning goals. The stated FOF objectives are as follows: to create an awareness or an increase in demand for family planning services, particularly among the lower socioeconomic strata in urban Egypt; to establish and maintain a reliable supply mechanism to make FOF products more readily acceptable and available from pharmacies; and to consolidate the CSM operations and services first in the greater Cairo area and then expand to other urban areas in Egypt. The core strategy of the FOF incorporates several elements, including intensive media based advertising and personal promotion to promote the concept of family planning and to educate the general public about contraceptive alternatives. FOF product prices are considerably lower than commercial prices. Dr. Alan R. Andreasen, who conducted the audit on behalf of the FOF technical assistance contractor, noted that the FOF is growing rapidly and stated that the audit recommendations were intended to help FOF management. Dr. Andreasen conducted interviews with all the senior personnel at FOF and met with various specialized staff members such as the Public Relations Manager. Dr. Andreasen noted that at the time of the audit the FOF could claim major accomplishments in creating an awareness of the need for family planning and in product sales. From the time products were launched in 1979 through 1981 condom sales increased 260%. Foaming tablet sales increased more than 320% and IUD sales increased nearly 330%. The introduction of the Copper 7 IUD accounted for 35% of the growth of IUD sales in 1981. Couple years of protection (CYP) provided by all products increased from 45,533 in 1979 to 190,831 in 1981, an increase over 300%. The

Marketing společnosti Apple a jeho proměna po roce 2011

OpenAIRE

Rybář, Martin

2016-01-01

Thesis on "The Marketing Strategies of Apple Inc. and Their Change After 2011" deals with the transformation of Apple's marketing strategies after the death of Steve Jobs, who was regarded by many as a key figure in the whole company. The author aims to present the company, products and marketing strategies used by Steve Jobs and then analyze the changes that have been made by new CEO Tim Cook since 2011. The theoretical part is devoted to definitions, which the author will be using in the pr...

Regional Consumer Hydrogen Demand and Optimal Hydrogen Refueling Station Siting

Energy Technology Data Exchange (ETDEWEB)

Melendez, M.; Milbrandt, A.

2008-04-01

Using a GIS approach to spatially analyze key attributes affecting hydrogen market transformation, this study proposes hypothetical hydrogen refueling station locations in select subregions to demonstrate a method for determining station locations based on geographic criteria.

DNA repair and the evolution of transformation in Bacillus subtilis. 3. Sex with damaged DNA

International Nuclear Information System (INIS)

Hoelzer, M.A.; Michod, R.E.

1991-01-01

Natural genetic transformation in the bacterium Bacillus subtilis provides an experimental system for studying the evolutionary function of sexual recombination. The repair hypothesis proposes that during transformation the exogenous DNA taken up by cells is used as template for recombinational repair of damages in the recipient cell's genome. Earlier results demonstrated that the population density of transformed cells (i.e., sexual cells) increases, relative to nontransformed cells (primarily asexual cells), with increasing dosage of ultraviolet irradiation, provided that the cells are transformed with undamaged homologous DNA after they have become damaged. In nature, however, donor DNA for transformation is likely to come from cells that are as damaged as the recipient cells. In order to better simulate the effects of transformation in natural populations we conducted similar experiments as those just described using damaged donor DNA. The authors document in this report that transformants continue to increase in relative density even if they are transformed with damaged donor DNA. These results suggest that sites of transformation are often damaged sites in the recipient cell's genome

Brokers and brokerage in the process of trading in commodity futures markets

Directory of Open Access Journals (Sweden)

Eremić Milan B.

2003-01-01

Full Text Available This paper mainly deals with the analysis of a very complex process of brokerage in commodity futures markets. Unlike a classical commodity market in which brokers are not a necessity, sales and purchases in commodity futures markets cannot be carried out without brokers. Brokers who act as agents of buyers and sellers of futures are a necessary condition for trading in organized markets, such as commodity futures markets. The structure of brokers in futures trading is multilayer and involves participants in futures trading from floor brokers, immediate futures traders and the members of clearing and the clearing house itself, on the one hand, to numerous other necessary actors whose activities out of the stock exchange and the clearing house contribute to the efficient functioning of futures market. The fact that transactions between buyers and sellers in futures markets are not carried out directly but through brokers means that the obligations of buyers and sellers are formally conveyed to brokers, providing at the same time the guarantee by the broker that the actual buyer and the actual seller will fulfill their contractual obligations. At the very beginning of futures trading, the relationship between the seller and the buyer is transformed into a relationship between two brokers. Since that moment on, the original relationship is conveyed to higher levels of brokerage reaching the level of the clearing house. In the process of transformation of the buyer-seller relationship and transmitting obligations and guaranteeing their fulfillment, the clearing house itself becomes the buyer relative to all sellers and the seller relative to all buyers. In this way, it guarantees that obligations regarding all transactions in futures market will be fulfilled. The whole process is carried out in accordance with the prescribed procedures conducted on the floor of commodity exchange, in its administrative departments and in the clearing house itself.

Accelerated wound healing in mice by on-site production and delivery of CXCL12 by transformed lactic acid bacteria.

Science.gov (United States)

Vågesjö, Evelina; Öhnstedt, Emelie; Mortier, Anneleen; Lofton, Hava; Huss, Fredrik; Proost, Paul; Roos, Stefan; Phillipson, Mia

2018-02-20

Impaired wound closure is a growing medical problem associated with metabolic diseases and aging. Immune cells play important roles in wound healing by following instructions from the microenvironment. Here, we developed a technology to bioengineer the wound microenvironment and enhance healing abilities of the immune cells. This resulted in strongly accelerated wound healing and was achieved by transforming Lactobacilli with a plasmid encoding CXCL12. CXCL12-delivering bacteria administrated topically to wounds in mice efficiently enhanced wound closure by increasing proliferation of dermal cells and macrophages, and led to increased TGF-β expression in macrophages. Bacteria-produced lactic acid reduced the local pH, which inhibited the peptidase CD26 and consequently enhanced the availability of bioactive CXCL12. Importantly, treatment with CXCL12-delivering Lactobacilli also improved wound closure in mice with hyperglycemia or peripheral ischemia, conditions associated with chronic wounds, and in a human skin wound model. Further, initial safety studies demonstrated that the topically applied transformed bacteria exerted effects restricted to the wound, as neither bacteria nor the chemokine produced could be detected in systemic circulation. Development of drugs accelerating wound healing is limited by the proteolytic nature of wounds. Our technology overcomes this by on-site chemokine production and reduced degradation, which together ensure prolonged chemokine bioavailability that instructed local immune cells and enhanced wound healing. Copyright © 2018 the Author(s). Published by PNAS.

Highly Efficient Agrobacterium-Mediated Transformation of Wheat Via In Planta Inoculation

Science.gov (United States)

Risacher, Thierry; Craze, Melanie; Bowden, Sarah; Paul, Wyatt; Barsby, Tina

This chapter details a reproducible method for the transformation of spring wheat using Agrobacterium tumefaciens via the direct inoculation of bacteria into immature seeds in planta as described in patent WO 00/63398(1. Transformation efficiencies from 1 to 30% have been obtained and average efficiencies of at least 5% are routinely achieved. Regenerated plants are phenotypically normal with 30-50% of transformation events carrying introduced genes at single insertion sites, a higher rate than is typically reported for transgenic plants produced using biolistic transformation methods.

Box-Cox transformation on dataset from compositional studies of archaeological potteries

International Nuclear Information System (INIS)

Santos, J.O.; Santana Reis, Michael; Silva, J.E.

2017-01-01

In archaeometric data set it was verified by statistical tests that some variables almost never follow a multivariate normal distribution using logarithmic transformation or other. This work presents a multivariate Box-Cox transformation for Mardia's and Royton's tests for a data set of fifty ceramic fragments from archaeological site Justino, Xingo, Brazil, and one clay sample collected near of the site. The samples were analyzed by instrumental neutron activation analysis, INAA. The study was made using companion to applied regression package from R software and was tested by Hotelling's T"2 statistics. (author)

Implementation of an Integrated, Portable Transformer Condition Monitoring Instrument in the Classroom and On-Site

Science.gov (United States)

Chatterjee, B.; Dey, D.; Chakravorti, S.

2010-01-01

The development of integrated, portable, transformer condition monitoring (TCM) equipment for classroom demonstrations as well as for student exercises conducted in the field is discussed. Demonstrations include experimentation with real-world transformers to illustrate concepts such as polarization and depolarization current through oil-paper…

Liberalization by Exhaustion : Transformative Change in the German Welfare State and Vocational Training System

OpenAIRE

Busemeyer, Marius R.; Trampusch, Christine

2013-01-01

This article argues that two core domains of the German coordinated market economy have undergone transformative institutional change: the welfare state and the vocational training system. We argue that this process is best described as a process of liberalization resulting from the exhaustion of traditional institutions. Exhaustion describes a mechanism of institutional change in which endogenous negative feedback effects, caused by the overextension of resources, lead to a transformation of...

Education System, Labour Market and Education System Graduates Employment in Romania

OpenAIRE

Adina Popovici (Barbulescu)

2012-01-01

The objective of our paper is to highlight and analyse certain aspects related to the education system, labour market and education system graduates employment in Romania. It starts by pointing out the importance of education and some of the transformations the Romanian education system has undertaken after 1989 and during the process of passage to the Bologna system. It then focuses on the Romanian labour market and education system graduates employment. We conclude that the education system...

Strategy of development and online marketing for website www.skutecnydarek.cz

OpenAIRE

Fodor, Aleš

2011-01-01

The goal of this bachelor's thesis is to suggest particular online marketing strategy for People in need's website - www.skutecnydarek.cz. Firstly the thesis is going to aim at analysing the present condition of marketing activities and the quality of the web site for www.skutecnydarek.cz. Then the online marketing strategy is going be developed.

Market chain analysis of candeia timber (Eremanthus erythropappus

Directory of Open Access Journals (Sweden)

José Fábio Camolesi

2009-09-01

Full Text Available This study characterized and analysed the market chain of candeia timber intended for oil production, and estimatedthe marketing margin retained by each chain participant. The study site encompassed two regions of Minas Gerais state whosedistinctive mark is great abundance of native candeia forest (Eremanthus erythropappus. Data were collected through interviewswith rural workers, candeia woodland owners and manufacturers of candeia oil and alpha-bisabolol. The marketing margin wascomputed as the percentage retained by each chain participant on each kilo of alpha-bisabolol sold. It was concluded that alphabisabololdistributors are the participants reaping the greatest marketing margin, and also that rural producers should sell candeiatimber directly to oil manufacturers, with no middlemen wholesalers, in order to boost their marketing margin.

Market Makers' Recognition of Key Success Factors in Electronic Marketplaces

Directory of Open Access Journals (Sweden)

Rosemary Stockdale

2003-05-01

Full Text Available This study examines the recognition and use of critical success factors by market makers in electronic marketplaces. A content analysis of e-marketplace websites enabled an examination of how these factors have been incorporated into marketplace sites. Evidence of market makers’ awareness of the success factors was found in all the sites although there remain questions and issues to be addressed. Awareness of the need for critical mass and privacy were very evident, but the key factors of security, technological infrastructure and neutrality were identified as areas of concern. Evidence of an awareness of the importance of trust by market makers was found, but more effective signalling of trust to buyers and sellers within the marketplaces is required.

Application Possibilities of Social Marketing Technologies for Publicity of Electronic Government Services

Directory of Open Access Journals (Sweden)

Tadas Limba

2013-08-01

Full Text Available Nowadays e-government projects and projects in the public sector are changing the consistency and reality of our daily life and will need to be managed by project managers, who uge modern marketing tools and technologies. Social marketing is one of the modern marketing tools and, probably, it is the best tool to provide marketing in public sector project management, It has been changing in different ways since the founding of social marketing: the aim of social marketing, the technologies for using i ; but nowadays it’s hard to imagine public sector projects and, especially, egovernment projects, without using social marketing technologies. The usage of social marketing technologies can improve public sector project management and make the project more attractive to society or some part of it. This scientific paper represents social marketing transformation, the way in which social marketing needs to be used in the public sector project management process and analyses the phases of social marketing. It also gives some practical advics for public sector organizations o, how to implement social marketing in the e-government project deployment process.

The new community rules marketing on the social web

CERN Document Server

Weinberg, Tamar

2009-01-01

Blogs, networking sites, and other examples of the social web provide businesses with a largely untapped marketing channel for products and services. But how do you take advantage of them? With The New Community Rules, you''ll understand how social web technologies work, and learn the most practical and effective ways to reach people who frequent these sites. Written by an expert in social media and viral marketing, this book cuts through the hype and jargon to give you intelligent advice and strategies for positioning your business on the social web, with case studies that show how other c

Federal health web sites: current & future roles.

Science.gov (United States)

Cronin, Carol

2002-09-01

An examination of the current and possible future roles of federal health Web sites, this paper provides an overview of site categories, functions, target audiences, marketing approaches, knowledge management, and evaluation strategies. It concludes with a look at future opportunities and challenges for the federal government in providing health information online.

Reliability and validity of a novel tool to comprehensively assess food and beverage marketing in recreational sport settings.

Science.gov (United States)

Prowse, Rachel J L; Naylor, Patti-Jean; Olstad, Dana Lee; Carson, Valerie; Mâsse, Louise C; Storey, Kate; Kirk, Sara F L; Raine, Kim D

2018-05-31

Current methods for evaluating food marketing to children often study a single marketing channel or approach. As the World Health Organization urges the removal of unhealthy food marketing in children's settings, methods that comprehensively explore the exposure and power of food marketing within a setting from multiple marketing channels and approaches are needed. The purpose of this study was to test the inter-rater reliability and the validity of a novel settings-based food marketing audit tool. The Food and beverage Marketing Assessment Tool for Settings (FoodMATS) was developed and its psychometric properties evaluated in five public recreation and sport facilities (sites) and subsequently used in 51 sites across Canada for a cross-sectional analysis of food marketing. Raters recorded the count of food marketing occasions, presence of child-targeted and sports-related marketing techniques, and the physical size of marketing occasions. Marketing occasions were classified by healthfulness. Inter-rater reliability was tested using Cohen's kappa (κ) and intra-class correlations (ICC). FoodMATS scores for each site were calculated using an algorithm that represented the theoretical impact of the marketing environment on food preferences, purchases, and consumption. Higher FoodMATS scores represented sites with higher exposure to, and more powerful (unhealthy, child-targeted, sports-related, large) food marketing. Validity of the scoring algorithm was tested through (1) Pearson's correlations between FoodMATS scores and facility sponsorship dollars, and (2) sequential multiple regression for predicting "Least Healthy" food sales from FoodMATS scores. Inter-rater reliability was very good to excellent (κ = 0.88-1.00, p marketing in recreation facilities, the FoodMATS provides a novel means to comprehensively track changes in food marketing environments that can assist in developing and monitoring the impact of policies and interventions.