rf duress alarms: market survey and preliminary characterization

International Nuclear Information System (INIS)

Draper, B.L.

1979-05-01

This report represents the first phase of the duress alarm studies. Presented here are the results of an extensive market survey and some preliminary observations on the effectiveness of many system components

76 FR 16038 - Proposed Collection; Comment Request for Prepaid Card Marketing Customer Survey, CS-10-251.

Science.gov (United States)

2011-03-22

... of social marketing. Social marketing principles and practices apply marketing principles to social... Prepaid Card Marketing Customer Survey, CS-10-251. AGENCY: Internal Revenue Service (IRS), Treasury..., the IRS is soliciting comments concerning Prepaid Card Marketing Customer Survey, CS-10-251 DATES...

Market imperfections on the power markets in northern Europe: A survey paper

DEFF Research Database (Denmark)

Skytte, K.

1999-01-01

Up till now, most analyses of the northern European electricity liberalisation have assumed that a perfect competitive electricity market can be obtained. It has not been taken into account that a number of imperfections will inevitably occur - at least during the transition period. These imperfe...... not be achieved. The aim of this paper is to survey market imperfections and their influence on the liberalisation processes in northern Europe......Up till now, most analyses of the northern European electricity liberalisation have assumed that a perfect competitive electricity market can be obtained. It has not been taken into account that a number of imperfections will inevitably occur - at least during the transition period....... These imperfections can be technical, economic or tradition-bound, and can also have political characteristics. It is important to recognise and incorporate the market imperfections in the liberalisation policy and analysis. Otherwise, the purposes of the liberalisation and other energy policy goals may...

Tactical hospital marketing: a survey of the state of the art.

Science.gov (United States)

McDevitt, P K; Shields, L A

1985-01-01

This paper reports the results of a survey of acute care hospitals which was undertaken to: (1) identify and establish the organizational positioning of key hospital marketing personnel; (2) measure the role of these personnel in influencing the traditional marketing mix decisions; and, (3) identify tactical marketing activities most frequently undertaken.

Market Survey for Nuclear Power in Developing Countries. 1974 Ed. (Preliminary Report)

International Nuclear Information System (INIS)

1974-01-01

In August 1973, the Agency concluded a market survey of nuclear power in fourteen selected developing countries throughout the world. The results of this survey have been reported in individual country reports and in a general report. A summary report on the survey was presented at the seventeenth regular session of the Agency's General Conference. These results indicated that in the fourteen countries surveyed, about 60,000 MWe of nuclear plant capacity might be put into operation during the 1980 to 1989 period. About 94 % of this capacity was represented by units of 600 MWe or larger since under the economic conditions which prevailed in early 1973 nuclear units in the 200 - 400 MWe size range were generally found to be uneconomical compared to oil-fired plants. Following completion of the Market Survey, a very preliminary evaluation of the total potential nuclear market in all developing countries of the world was carried out by Agency staff using the Market Survey results as a basis. This extended study which was completed in late 1973 indicated that the total capacity of nuclear plants which might be installed in the developing world during the 1980 to 1989 period could amount to approximately 160,000 MWe. Of this amount the capacity of small and medium power reactors (200 - 400 MWe) was less than 10,000 MW

Survey of United States uranium marketing activity

International Nuclear Information System (INIS)

1978-05-01

Uranium marketing activity was much lower in 1977 than during 1976, which was the largest procurement year to date. Results from the survey suggest that there is an adequate supply of uranium--at least through 1985--in light of apparent buyer concepts of demand. Unfilled requirements were reduced by additional procurement and slippages in requirements. U.S. buyers continue to concentrate almost exclusively on U.S. sources for procurement. Buyer and producer inventories changed only slightly during the year. The average price reported for 1977 deliveries was $19.75 per pound of U 3 O 8 , compared to the $17.20 estimate reported as of July 1, 1977. An average of $17.40 was reported for 1978. Settlements of market prices in 1977 averaged $41.50 and for 1978 averaged $43.95. Most market price contracts have a base price. These prices are much higher than average contract prics and are closer to market price settlements. Producers estimate they will be able to offer for sale substantial additional quantities of uranium, indicating that they expect to expand production considerably

A survey on the effects of aggressive marketing, price leadership and product focus on marketing channels in relationship-oriented marketing

Directory of Open Access Journals (Sweden)

Ali Ghanbarzad

2014-04-01

Full Text Available In this paper, we have performed a survey to study the effects of aggressive marketing, price leadership and product focus on marketing channels in relationship-oriented marketing. The study adopts a model developed earlier by Rokkan and Haugland (2002 [Rokkan, A. I., & Haugland, S. A. (2002. Developing relational exchange: effectiveness and power. European Journal of Marketing, 36(1/2, 211-230.]. The study has been executed among all managers of a firm named PET Technologies. There were 30 managers working for the proposed case study of this paper and we have designed a questionnaire in Likert scale and distributed it among all managers of this firm. Cronbach alpha is calculated as 0.931, which is well above the minimum acceptable level of 0.70. The results have confirmed that all thee marketing strategies influence on relationship-oriented marketing, positively.

A survey of strategic market games

Directory of Open Access Journals (Sweden)

Levando Dmitry

2012-01-01

Full Text Available The Strategic Market Game (SMG is the general equilibrium mechanism of strategic reallocation of resources. It was suggested by Shapley and Shubik in a series of papers in the 70s and it is one of the fundamentals of contemporary monetary macroeconomics with endogenous demand for money. This survey highlights features of the SMG and some of the most important current applications of SMGs, especially for monetary macroeconomic analysis.

A survey of critical research areas in the energy segment of restructured electric power markets

International Nuclear Information System (INIS)

Nanduri, Vishnu; Das, Tapas K.

2009-01-01

Availability of a large volume of recent literature on deregulated (a.k.a. restructured) electricity markets underscores the importance of the research needs to ensure proper design and functioning of the markets. Researchers have made significant contributions fueling the evolution of the fundamental market design changes that have taken place since the beginning of the restructuring process. Due to the vast scope, existing survey papers are focused on particular facets of deregulated electricity markets. We adopt a similar approach by focusing on the most important research areas related to the energy market. The contributions of the survey paper lie in the novel approach used in classifying the literature based on critical research areas. Some areas of research such as auction based pricing, bidding strategy formulation, market equilibria, and market power are reviewed in a different light than other existing survey papers. We conclude by providing some future research directions for the energy markets. (author)

Survey-based Indicators of Regional Labour Markets and Interregional Migration in Norway

OpenAIRE

Carlsen, Fredrik; Johansen, Kåre

2002-01-01

A rich set of regional labour market variables is utilised to explain interregional migration in Norway. In particular, regional indicators of labour market pressure are computed from survey data in which respondents are asked to evaluate local job prospects in their resident municipality and the surroundings. Mean satisfaction with local job prospects reported by respondents in a region and related survey-based indicators have a positive and significant impact on net in-migration to the regi...

A critical survey of agent-based wholesale electricity market models

International Nuclear Information System (INIS)

Weidlich, Anke; Veit, Daniel

2008-01-01

The complexity of electricity markets calls for rich and flexible modeling techniques that help to understand market dynamics and to derive advice for the design of appropriate regulatory frameworks. Agent-Based Computational Economics (ACE) is a fairly young research paradigm that offers methods for realistic electricity market modeling. A growing number of researchers have developed agent-based models for simulating electricity markets. The diversity of approaches makes it difficult to overview the field of ACE electricity research; this literature survey should guide the way through and describe the state-of-the-art of this research area. In a conclusive summary, shortcomings of existing approaches and open issues that should be addressed by ACE electricity researchers are critically discussed. (author)

Markets and morals: an experimental survey study.

Directory of Open Access Journals (Sweden)

Julio J Elias

Full Text Available Most societies prohibit some market transactions based on moral concerns, even when the exchanges would benefit the parties involved and would not create negative externalities. A prominent example is given by payments for human organs for transplantation, banned virtually everywhere despite long waiting lists and many deaths of patients who cannot find a donor. Recent research, however, has shown that individuals significantly increase their stated support for a regulated market for human organs when provided with information about the organ shortage and the potential beneficial effects a price mechanism. In this study we focused on payments for human organs and on another "repugnant" transaction, indoor prostitution, to address two questions: (A Does providing general information on the welfare properties of prices and markets modify attitudes toward repugnant trades? (B Does additional knowledge on the benefits of a price mechanism in a specific context affect attitudes toward price-based transactions in another context? By answering these questions, we can assess whether eliciting a market-oriented approach may lead to a relaxation of moral opposition to markets, and whether there is a cross-effect of information, in particular for morally controversial activities that, although different, share a reference to the "commercialization" of the human body. Relying on an online survey experiment with 5,324 U.S. residents, we found no effect of general information about market efficiency, consistent with morally controversial markets being accepted only when they are seen as a solution to a specific problem. We also found some cross-effects of information about a transaction on the acceptance of the other; however, the responses were mediated by the gender and (to a lesser extent religiosity of the respondent--in particular, women exposed to information about legalizing prostitution reduced their stated support for regulated organ payments. We

Markets and morals: an experimental survey study.

Science.gov (United States)

Elias, Julio J; Lacetera, Nicola; Macis, Mario

2015-01-01

Most societies prohibit some market transactions based on moral concerns, even when the exchanges would benefit the parties involved and would not create negative externalities. A prominent example is given by payments for human organs for transplantation, banned virtually everywhere despite long waiting lists and many deaths of patients who cannot find a donor. Recent research, however, has shown that individuals significantly increase their stated support for a regulated market for human organs when provided with information about the organ shortage and the potential beneficial effects a price mechanism. In this study we focused on payments for human organs and on another "repugnant" transaction, indoor prostitution, to address two questions: (A) Does providing general information on the welfare properties of prices and markets modify attitudes toward repugnant trades? (B) Does additional knowledge on the benefits of a price mechanism in a specific context affect attitudes toward price-based transactions in another context? By answering these questions, we can assess whether eliciting a market-oriented approach may lead to a relaxation of moral opposition to markets, and whether there is a cross-effect of information, in particular for morally controversial activities that, although different, share a reference to the "commercialization" of the human body. Relying on an online survey experiment with 5,324 U.S. residents, we found no effect of general information about market efficiency, consistent with morally controversial markets being accepted only when they are seen as a solution to a specific problem. We also found some cross-effects of information about a transaction on the acceptance of the other; however, the responses were mediated by the gender and (to a lesser extent) religiosity of the respondent--in particular, women exposed to information about legalizing prostitution reduced their stated support for regulated organ payments. We relate these

Applied technology center business plan and market survey

Science.gov (United States)

Hodgin, Robert F.; Marchesini, Roberto

1990-01-01

Business plan and market survey for the Applied Technology Center (ATC), computer technology transfer and development non-profit corporation, is presented. The mission of the ATC is to stimulate innovation in state-of-the-art and leading edge computer based technology. The ATC encourages the practical utilization of late-breaking computer technologies by firms of all variety.

Markets and Morals: An Experimental Survey Study

Science.gov (United States)

Elias, Julio J.; Lacetera, Nicola; Macis, Mario

2015-01-01

Most societies prohibit some market transactions based on moral concerns, even when the exchanges would benefit the parties involved and would not create negative externalities. A prominent example is given by payments for human organs for transplantation, banned virtually everywhere despite long waiting lists and many deaths of patients who cannot find a donor. Recent research, however, has shown that individuals significantly increase their stated support for a regulated market for human organs when provided with information about the organ shortage and the potential beneficial effects a price mechanism. In this study we focused on payments for human organs and on another “repugnant” transaction, indoor prostitution, to address two questions: (A) Does providing general information on the welfare properties of prices and markets modify attitudes toward repugnant trades? (B) Does additional knowledge on the benefits of a price mechanism in a specific context affect attitudes toward price-based transactions in another context? By answering these questions, we can assess whether eliciting a market-oriented approach may lead to a relaxation of moral opposition to markets, and whether there is a cross-effect of information, in particular for morally controversial activities that, although different, share a reference to the “commercialization” of the human body. Relying on an online survey experiment with 5,324 U.S. residents, we found no effect of general information about market efficiency, consistent with morally controversial markets being accepted only when they are seen as a solution to a specific problem. We also found some cross-effects of information about a transaction on the acceptance of the other; however, the responses were mediated by the gender and (to a lesser extent) religiosity of the respondent—in particular, women exposed to information about legalizing prostitution reduced their stated support for regulated organ payments. We relate

Marketing health educators to employers: survey findings, interpretations, and considerations for the profession.

Science.gov (United States)

Gambescia, Stephen F; Cottrell, Randall R; Capwell, Ellen; Auld, M Elaine; Mullen Conley, Kathleen; Lysoby, Linda; Goldsmith, Malcolm; Smith, Becky

2009-10-01

In July 2007, a market research report was produced by Hezel Associates on behalf of five sponsoring health education profession member organizations and the National Commission for Health Education Credentialing. The purpose of the survey was to learn about current or potential employers' knowledge, attitudes, and behaviors toward health educators and the health education profession and their future hiring practices. This article presents the background leading up to the production of this report, the major findings of the survey of employers, recommendations from the market research group regarding core messages, and implications for the profession having discovered for the first time information about employers' understanding of professionally prepared health educators. The article discusses the umbrella and key messages that may be incorporated into a marketing plan and other recommendations by the firm that should assist health educators in marketing the profession. Furthermore, this article presents reactions by leaders in this field to these messages and recommendations and concludes with next steps in this project and a call for the overall need to market the profession of health education.

The photovoltaic energy market after 2000. Market survey and segmentation of and stimulation tools for the grid-connected photovoltaic energy market in the Netherlands after the year 2000

International Nuclear Information System (INIS)

Koot, E.J.; Middelkoop, D.J.

2000-01-01

As a preparation to a new photovoltaic covenant for the period 2001-2007 the Photovoltaic (PV) Steering Group ordered Ekomation to map the market potential (in Megawatt) for grid-connected PV systems of the most important market segments in the Netherlands. Two workshops were organized in which the most important parties (both supply-side and demand-side of the market) were involved in the discussion on the desired market strategy up to the year 2007, the most important market segments and the tools, required for market development. Results of the quantitative and qualitative market survey and the workshops are presented and discussed in this report. 20 refs

Wood pellet heating plants. Market survey. 4. upd. ed.; Hackschnitzel-Heizung. Marktuebersicht

Energy Technology Data Exchange (ETDEWEB)

NONE

2012-11-15

Wood pellets from the agriculture and forestry offer an enormous potential for the development of the use of bio energy in the private area as well as in industry and commerce. Within the market survey 'Wood pellet heating systems', the Fachagentur Nachwachsende Rohstoffe e.V. (Guelzow-Pruezen, Federal Republic of Germany) reported on the targets and measures of the Federal Government with respect to the heating with biomass, wood pellets as solid biofuels (standardization of solid biofuels, supply, features, evaluation), wood pellet heating plants, economic considerations, market survey on wood pellet heating plants as well as list of addresses for producers of wood pellet heating plants and suppliers of wood pellets.

Market for oil and gas assets defined in survey

International Nuclear Information System (INIS)

Taggart, L.; Murry, D.A.

1991-01-01

This paper reports that hundreds of companies are currently active in the oil and gas acquisition and disposition marketplace, but unfortunately, the entire sale process within the industry continues to operate inefficiently. The mechanism for selling oil and gas properties in this secondary market - as used here, a term that excludes initial investments in oil and gas assets and sales of drilling program shares - is sort of catch-as-catch- can. Identifying who is seeking what type of property at any time is difficult, bordering on guesswork. A recent survey of 186 company representatives and individuals, who declared themselves as in the market, disclosed some of this information at a point in time

Potential of Biomass for Energy. Market Survey Portugal

International Nuclear Information System (INIS)

2007-03-01

The objective of this market survey is to provide information about the biomass sector in Portugal, relevant to mainly small and medium-sized enterprises (SME) in the Netherlands that are interested to strengthen their position in that sector. Much knowledge could be gathered from conversations with the partners of Sunergy, the company responsible for this survey. Sunergy is producing bio-diesel, and considering further investments in the solid biomass sector, and therefore well familiar with the developments. Other interviews were held with representatives of the Government (DGGE), association of forestry owners (AFLOPS), a biomass trading SME (Sobioen), the leading environmental NGO (Quercus), and an association representing the paper- and pulp industry (CELPA). Chapter 1 is a general introduction on biomass. Chapter 2 gives the background of the Portuguese energy sector and the relative importance of renewable and biomass energies within this market. Some prospects for future developments of the different renewable sources are given. Portugal's energy sector is dominated by a small number of players, which are introduced. Also the current policies and incentives (subsidies) are presented. In Chapter 3 the focus is on the Portuguese biomass sector, presenting the current use of biomass in each of the subsectors: transport, electricity and heat, and an overview of the policy framework specifically for biomass. Chapter 4 is a literature review of the market for existing and potential biomass resources, including demand, supply and other characteristics. Chapter 5 synthesizes the previous chapters. Also an overview of key drivers and key constraints for growth of this sector is given, leading to conclusions regarding the opportunities for Dutch companies. Finally, further information on how to proceed once the interest for Portugal's biomass sector is vested is listed at the end of Chapter 5

Market-oriented institutions and policies and economic growth : A critical survey

NARCIS (Netherlands)

De Haan, J; Lundstrom, S; Sturm, JE

This paper surveys recent evidence suggesting that market-oriented institutions and policies are strongly related to economic growth, focusing on studies using the economic freedom (EF) indicator of the Fraser Institute. This index is critically discussed. Also various serious shortcomings of

OAPS’ ACTIVITY IN THE LABOUR MARKET IN THE CONTEXT OF SURVEY RESEARCH

Directory of Open Access Journals (Sweden)

Władysława Łuczka-Bakuła

2013-12-01

Full Text Available A great deal of attention has been paid in recent years not merely to young people’s activity in the labour market, but also to the vocational involvement of elderly people. The traditional attitude towards the contemporary labour market results from the social and economic transformation, but also demographic changes and, the process of population ageing. It is thus a vital issue. A growing number of elderly people contributes to the increase in the number of beneficiaries, which is reflected in lower labour force participation and, consequently, may lead to a deterioration of production capacity of economy. On the one hand, higher pensions may be viewed as higher incomes of pensioners, but on the other hand, they constitute an extra burden for public expenses. Conversely, lower pensions may not merely result in increased activity in the labour market and higher incomes, but also be linked with an increase in social welfare expenditure. The article discusses the results of survey research conducted between 2009 and 2010 in a group of pensioners. The research shows that over a half of the surveyed OAPs were active in the labour market and their activity was mainly induced by their financial situation. 

Proposed Philippine radiation-sterilization plant, and a survey of market potential

International Nuclear Information System (INIS)

Singson, C.C.; Ibe, L.D.

1975-01-01

The paper deals with a study to assess the market potential of radiation sterilization in the Philippines. A market survey conducted with the technical assistance of an IAEA expert from India shows that most of the pharmaceutical industries engaged in the manufacture of medical products unanimously agree that there is an urgent need for a centralized radiation sterilization plant to meet the demands of sterilization of most of their products and packaging materials. The authorities of the government and some of the private hospitals surveyed are also very keen for the establishment of a sterilization facility since most modern medical products and devices are made of heat-sensitive thermoplastics which cannot be heat or steam sterilized. Availability of sterile products will help improve the public health standards of the population. The scope of the utilization of a radiation-sterilization facility in Diliman Quezon City is also discussed. (author)

Market survey of fuel cells in Mexico: Niche for low power portable systems

Energy Technology Data Exchange (ETDEWEB)

Ramirez-Salgado, Joel [Programa de Ingenieria Molecular, Instituto Mexicano del Petroleo, Eje Lazaro Cardenas No 152, 07730 D. F. (Mexico); Dominguez-Aguilar, Marco A. [Laboratorio de Sintesis Quimica y Electroquimica, Instituto Mexicano del Petroleo, Eje Lazaro Cardenas No 152, 07730 D. F. (Mexico)

2009-01-15

This work provides an overview of the potential market in Mexico for portable electronic devices to be potentially powered by direct methanol fuel cells. An extrapolation method based on data published in Mexico and abroad served to complete this market survey. A review of electronics consumption set the basis for the future forecast and technology assimilation. The potential market for fuel cells for mobile phones in Mexico will be around 5.5 billion USD by 2013, considering a cost of 41 USD per cell in a market of 135 million mobile phones. Likewise, the market for notebook computers, PDAs and other electronic devices will likely grow in the future, with a combined consumption of fuel cell technology equivalent to 1.6 billion USD by 2014. (author)

Market survey of fuel cells in Mexico: Niche for low power portable systems

Science.gov (United States)

Ramírez-Salgado, Joel; Domínguez-Aguilar, Marco A.

This work provides an overview of the potential market in Mexico for portable electronic devices to be potentially powered by direct methanol fuel cells. An extrapolation method based on data published in Mexico and abroad served to complete this market survey. A review of electronics consumption set the basis for the future forecast and technology assimilation. The potential market for fuel cells for mobile phones in Mexico will be around 5.5 billion USD by 2013, considering a cost of 41 USD per cell in a market of 135 million mobile phones. Likewise, the market for notebook computers, PDAs and other electronic devices will likely grow in the future, with a combined consumption of fuel cell technology equivalent to 1.6 billion USD by 2014.

Survey of potential markets for devices using Californium-252

International Nuclear Information System (INIS)

Permar, P.H.

1975-01-01

Potential applications for devices or systems containing 252 Cf in the years from 1975 to 1980 are estimated. The estimated number of devices and associated business value were derived from a survey of 46 industrial, educational and governmental organizations conducted from Jan. to May, 1975. Applications for devices and systems based on 252 Cf are expected to increase by a factor of 7 in the 6-y period from 1975 to 1980. The annual business value of 252 Cf devices should increase from 1.5 million dollars in 1975 to 10.8 million dollars in 1980. The potential European market should be several times as large as the US market, based on actual sales of 252 Cf, which have been two to four times greater in Europe than in the US

Opportunities for District Heating Systems in Ukraine. Market survey. Final report

Energy Technology Data Exchange (ETDEWEB)

Brienen, M.

2011-12-15

The market survey should identify the existing and future opportunities for Dutch companies in the district heating sector in Ukraine, facilitate better understanding of the sector specifics by providing a complete picture on the whole district heating chain at specific cities mentioned and surrounding areas, and provide practical information on the best ways to enter this market segment by Dutch companies. The points of special interest are: (a) Analysis of main types of district heating chain in terms of the key stakeholders and their interest; Identification of the cases where the whole chain is under control (if any); Identification of the main directions of change within the existing set-up; (b) Analysis of the pricing model(s) and the procedures for setting up the prices for district heating; Identification of the main influencers on the decision making; (c) Identification of the main opportunities to use renewable energy for heating systems in Ukraine; and (d) Identification of the Dutch clusters with appropriate products, services and knowledge which can be used to achieve optimal results with district heating systems in Ukraine. Another important reason to execute this market survey is the 2g at-sign thereprogramme 'Ukraine-sustainable energy'. One of the consortia supported under the 2g at-sign there programme, is called NUSEP, Netherlands Ukrainian Sustainable Energy Platform. Under this platform 15-20 Dutch companies and institutes have joined forces. All of these companies and institutes are active in the field of(sustainable) energy. In short, the district heating sector in Ukraine offers many opportunities for Dutch companies. This survey will help Dutch companies to do business in Ukraine. The market research has been executed at both national level (where relevant concerns) and is specifically focused on the following cities and surrounding area: Kiev; Poltava; Kamyanets-Podilsky; Kovel; Lviv; Zhytomyr. Since the major developments in

The Effect of Marketing Strategies Construct on Firm Performance: Results from Pilot Survey

Directory of Open Access Journals (Sweden)

Fazal Akbar

2017-04-01

Full Text Available The difficulties that face small and medium organization in any field are severe nowadays. The importance of SMEs is vital. Different researchers have proposed different success factors for small and medium organization, like finance, skilled workforce, technology, innovation and most importantly marketing. Marketing is the spine of any organization, through marketing firms bring innovation, awareness of competitors, awareness of products, building relation with customers. A good marketing strategy increases the sale of product for sure. The small and medium organization face difficulties in doing marketing, because of limited finance, limited or unskilled staff, unawareness of marketing strategies, no or less use of media. This paper presents the pilot survey result for the study of effect of marketing strategies construct (entrepreneurial, guerrilla, relationship, ambush, viral and niche marketing, on firm performance. Descriptive statistics, normality, reliability and preliminary factor analysis (EFA test were run, all the data were presented in tables below. The result shows that all the questionnaire were normally distributed, and the outcomes are all normal.

Post-market clinical research conducted by medical device manufacturers: a cross-sectional survey.

Science.gov (United States)

Ross, Joseph S; Blount, Katrina L; Ritchie, Jessica D; Hodshon, Beth; Krumholz, Harlan M

2015-01-01

In the US, once a medical device is made available for use, several requirements have been established by the US Food and Drug Administration (FDA) to ensure ongoing post-market surveillance of device safety and effectiveness. Our objective was to determine how commonly medical device manufacturers initiate post-market clinical studies or augment FDA post-market surveillance requirements for higher-risk devices that are most often approved via the FDA's pre-market approval (PMA) pathway. We conducted a cross-sectional survey of 47 manufacturers with operations in California, Minnesota, and Massachusetts who market devices approved via the PMA pathway. Among 22 respondents (response rate =47%), nearly all self-reported conducting post-market clinical research studies, commonly between 1 and 5; only 1 respondent reported never conducting post-market clinical research studies. While manufacturers most often engaged in these studies to satisfy FDA requirements, other reasons were reported, including performance monitoring and surveillance and market acceptance initiatives. Risks of conducting and not conducting post-market clinical research studies were described through open-ended response to questions. Medical device manufacturers commonly initiate post-market clinical studies at the request of the FDA. Clinical data from these studies should be integrated into national post-market surveillance initiatives.

A survey of the market for nuclear power in developing countries

International Nuclear Information System (INIS)

Falls, O.B.

1973-01-01

The results of an analysis, undertaken by the IAEA, of the possible long-range economic justification for nuclear power plants in 14 developing countries are reported. The methodology and procedures used in carrying out the analytical work are reviewed and several computer programmes specially developed for the survey are described. The results indicate that during the period 1980-89 there is essentially no market for small nuclear power units of sizes 300 MW and smaller. The market is indicated as averaging less than 800 MW per year. There is however a substantial market for 600 MW and 800 to 1000 MW sizes. This market is indicated as averaging in the range of 4000 to 7000 MW per year. Of the total thermal power plant market the nuclear portion is indicated to be; less than 50% up to 1982, 70 to 75% in 1982-84 and 80 to 95% in 1985-89. Once nuclear plants are indicated for a given country, they will continue so in the future; also, after the larger sizes (600 MW and over) become justified substantial changes in the values of the economic parameters (e.g. oil prices or discount rates) will have little effect on the total nuclear plant market since essentially all units will prove to be nuclear from that point into the future. (U.K.)

Market survey results for alternate sensor communications

International Nuclear Information System (INIS)

Rivas, R.R.; White, K.R.; Turnage, L.C.

1996-02-01

This document presents the results of a system analysis and market survey of commercially available alarm communication systems for potential use as an alternate sensor communication system. Only those systems that report alarm/sensor information to a central control panel were considered. The communication systems surveyed include wireless radio frequency (RF) systems, spread spectrum systems, fiber optic systems, twisted pair/copper wire, cellular systems, and other types of communication equipment. All systems are commercially available, and most information was obtained by telephone conversations with the manufacturer, personal interviews at security conferences, and countless reviews of the manufacturers' data sheets. Many systems were identified, but only those that met a minimum set of system requirements were included. Other systems that appeared to be applicable usually did not provide adequate data encryption or could not interface directly to the system. While such features could be incorporated using additional hardware, doing so would make the system more expensive and conflict with the idea of purchasing a single unit that meets the minimum set of requirements. Several systems greatly exceed the scope of this project and utilizing such systems would mean investing in more capacity than is really needed

Fish market surveys indicate unsustainable elasmobranch fisheries in the Saudi Arabian Red Sea

KAUST Repository

Spaet, Julia L.Y.; Berumen, Michael L.

2015-01-01

), information on any aspects of these fisheries are very limited. Here we document the structure, composition and biological characteristics of eastern Red Sea elasmobranch fisheries based on genetic identification and market survey data over an intensive two

Post-market clinical research conducted by medical device manufacturers: a cross-sectional survey

Directory of Open Access Journals (Sweden)

Ross JS

2015-05-01

Full Text Available Joseph S Ross, Katrina L Blount, Jessica D Ritchie, Beth Hodshon, Harlan M Krumholz Center for Outcomes Research and Evaluation, Yale-New Haven Hospital, New Haven, CT, USA Background: In the US, once a medical device is made available for use, several requirements have been established by the US Food and Drug Administration (FDA to ensure ongoing post-market surveillance of device safety and effectiveness. Our objective was to determine how commonly medical device manufacturers initiate post-market clinical studies or augment FDA post-market surveillance requirements for higher-risk devices that are most often approved via the FDA's pre-market approval (PMA pathway. Methods and results: We conducted a cross-sectional survey of 47 manufacturers with operations in California, Minnesota, and Massachusetts who market devices approved via the PMA pathway. Among 22 respondents (response rate =47%, nearly all self-reported conducting post-market clinical research studies, commonly between 1 and 5; only 1 respondent reported never conducting post-market clinical research studies. While manufacturers most often engaged in these studies to satisfy FDA requirements, other reasons were reported, including performance monitoring and surveillance and market acceptance initiatives. Risks of conducting and not conducting post-market clinical research studies were described through open-ended response to questions. Conclusion: Medical device manufacturers commonly initiate post-market clinical studies at the request of the FDA. Clinical data from these studies should be integrated into national post-market surveillance initiatives. Keywords: FDA, PMA pathway, post-market surveillance

SURVEY OF DEMAND AND SUPPLY BALANCE IN LOAN MARKETS: CENTRAL BANK'S EXPERIENCE

Directory of Open Access Journals (Sweden)

S. Naumenkova

2014-09-01

Full Text Available This article examines the existing Bank Lending Survey (BLS approaches to the assessment of the non-price lending conditions' impact on the credit market balance. BLS responses provided domestic central banks an early and reliable signal about the deterioration of financing conditions and the financial access. The monitoring pattern stipulate by using the core indicators: net percentage, diffusion index, Bank Lending Tightness (BLT. The priority tasks for National Bank of Ukraine for Bank Lending Survey were put forward by author. Senior Loan Officer Opinion Survey (SLOOS on Bank Lending Practices address changes in the supply of, and demand for, bank loans to businesses and households over the past months.

Marketing midwifery education: findings from a survey.

Science.gov (United States)

Hunt, S C

1996-03-01

to collect information from a sample of identified customers (midwives and midwifery managers employed by health authorities and trusts) in order to develop a marketing strategy for a Department of Nursing, Midwifery and Health Care. two descriptive and analytical surveys using questionnaires. mid- and west Wales, UK. randomly selected sample of 75 midwives and census sample of eight midwifery managers working within the National Health Service. quantitative and qualitative data collection methods. organisations have to define, and listen carefully, to their customers and offer courses which are appropriate, related to clinical midwifery practice and have titles that accurately reflect the content. Midwives are enthusiastically committed to continuing education despite the current difficulties. Word of mouth and personal recommendation remains the most effective form of advertising. University departments of nursing and midwifery can easily become removed from clinical practice. Education assists practitioners in changing and adapting to a new order; it is also crucial in developing skills in critical thinking and analysis. New skills are needed if practice is to improve. academic departments can easily become remote and out of touch with the needs of clinicians and midwifery managers. Departments must take steps to define the customer, listen carefully to what they want and make every effort to provide continuing education for midwives that is relevant, responsive, accessible and attainable. The benefits of education also must be marketed.

Trends in Internet Marketing

OpenAIRE

Panchanathan, Nitin

2005-01-01

Internet marketing involves the usage of the Internet to market and sell goods or services. In this thesis we wished to seek answers for the following questions with the help of web, email surveys taking into consideration consumer perspective, company perspective and 3rd party internet marketing agency perspective. Our survey sample was based on a small set of companies, consumers and internet marketing agencies. The survey results helped us in predicting the trends in internet marketing. We...

E-mail marketing

OpenAIRE

TŮMOVÁ, Kateřina

2012-01-01

The aim of this work is to specify the e-mail marketing and in the practical application to evaluate the pros and cons of e-mail marketing as a tool of targeted marketing communication.Based on personal interviews with representatives of the company was described their existing e-mail marketing.Through the survey it was found, how customers perceive the company's e-mail marketing.Based on the survey, changes were proposed at the end of the thesis.

Benchmarking the Importance and Use of Labor Market Surveys by Certified Rehabilitation Counselors

Science.gov (United States)

Barros-Bailey, Mary; Saunders, Jodi L.

2013-01-01

The purpose of this research was to benchmark the importance and use of labor market survey (LMS) among U.S. certified rehabilitation counselors (CRCs). A secondary post hoc analysis of data collected via the "Rehabilitation Skills Inventory--Revised" for the 2011 Commission on Rehabilitation Counselor Certification job analysis resulted in…

Trends in market share of leading cigarette brands in the USA: national survey on drug use and health 2002-2013.

Science.gov (United States)

Sharma, Anushree; Fix, Brian V; Delnevo, Cristine; Cummings, K Michael; O'Connor, Richard J

2016-01-29

The main objective of this study is to examine trends in market share for leading cigarette brands, both before (2002-2008) and after (2009-2013) Food and Drug Administration (FDA) regulation of tobacco products.Design Data come from the annual National Survey on Drug Use and Health from 2002 through 2013. Descriptive statistics, cross tabulations, and logistic regression were employed. Data were weighted to the US population and adjusted for cigarette consumption. Our analysis is restricted to 164,343 current cigarette smokers who were at least 12 years of age or older, had smoked at least one cigarette in the 30 days prior to the survey, and reported a usual cigarette brand at the time of the survey. Over 12 years, 14 brands comprised over 77% of the cigarette market. Marlboro consistently held over 38% of the market. Newport held the second highest market share, and increased from 7.2% in 2002 to 10.9% by 2013. Market share of Pall Mall grew by over 400% (1.7% in 2002 vs 8.9% in 2013), likely aided by the 2009 Federal excise tax increase. No clear associations of changes in market share with the implementation of FDA's regulatory authority over tobacco in 2009 were noted. Tracking market share trends offers clues about brand marketing changing preferences of consumers. Rapidly growing cigarette brands should be monitored to determine if specific marketing practices or design changes are drivers, as these could represent public health concerns. Monitoring trends in cigarette market share could inform regulatory decision-making efforts related to marketing and advertising. Published by the BMJ Publishing Group Limited. For permission to use (where not already granted under a licence) please go to http://www.bmj.com/company/products-services/rights-and-licensing/

Marketing research activities in hospitals. Satisfaction surveys of inpatients and outpatients are the most widely used application.

Science.gov (United States)

Loubeau, P R; Jantzen, R

1998-01-01

Virtually unheard of in health care 30 years ago, marketing research by hospitals is expanding at a notable rate, particularly among larger institutions located in highly competitive urban markets. Research applications are particularly pronounced at for-profit institutions, those heavily involved in managed care programs, and hospitals that are part of an integrated delivery system. However, the majority of hospital administrators surveyed indicated they do not invest in marketing research to track the effectiveness of their own institution's advertising.

UK retail marketing survey 94

International Nuclear Information System (INIS)

Anon.

1994-01-01

This document draws together data on the United Kingdom (UK) petroleum market up to the end of 1993. Lists include suppliers of petrol to the UK market listed by brand name, a regional breakdown of petrol and derv outlets, UK outlets which retail derv. Average retail prices for motor spirit and derv per litre are given as are sites fitted with Vapour Recovery equipment. Other tables shown indicate various companies' share of the market in terms of the percentage of petrol sites, including supermarkets. The volumes of motor spirit and derv delivered to retail and commercial customers between 1984 and 1993 is also given. (UK)

Energy Efficiency Sector in Russia. Market Survey of Equipment and Services

International Nuclear Information System (INIS)

2006-02-01

The aim of the present Survey is to give an insight of energy efficiency (EE) in Russia and to assess the demand for EE equipment and services in the energy sector. In the Survey the term 'Energy Efficiency' means the efficient generation, distribution and consumption of heat and power. The main EE measures are classified as recovery of sources of energy, measuring and controlling systems, optimal use of the equipment, modernisation, in-house energy generation and renewable energy sources. Chapter 3 gives an overview of the current situation of the Russian energy sector. The term 'energy sector' is used in the context of generation, distribution and consumption of heat and power. The infrastructure and the ownership of the energy sector are examined. In this chapter special attention is paid to the Power Sector Reform and how the Reform affects the development of EE in the Russian energy sector. Chapter 4 describes the current situation in EE, giving the reasons of inefficiency in energy use and possible solutions for improving. Chapter 5 presents a market research of equipment that could make a great input into EE development. The research has shown that the most promising opportunities for suppliers of EE equipment lie in the heat sector (generation, distribution, consumption). This chapter also describes the development of ESCOs (Energy Service Companies) in Russia. Chapter 6 gives an overview of domestic and foreign capital available to finance EE development. According to conventional market based incentives, end users invest into increasing their profits more intensively than into projects aiming at energy saving. That is mostly because energy is relatively cheap in Russia and the federal governmental policy does not stimulate EE development either. Chapter 7 on the market approach advises on steps that have to be taken and risks that need to be avoided in order to enter the Russian market successfully. It warns of the possible pitfalls on this way. Chapter 8

Transmission investment and planning in deregulated market environment : a literature survey (part 2)

International Nuclear Information System (INIS)

Wen, F.; Wu, F.F.

2005-01-01

This paper is the second half of a 2-part paper that provided details of a comprehensive survey of issues related to transmission investment and expansion planning in the electricity market. Results of the survey suggested that transmission regulation is needed to provide a fair playing field for competition and to ensure that transmission networks are optimally expanded while also meeting reliability constraints. Regulations will create further incentives for cost reduction while ensuring that regulated firms have assurance of cost recovery. Transmission planning should be controlled or monitored by a government organization or regulator. Legislation is needed to ensure that regulatory authorities can enforce reliability criteria. Mandatory reliability standards and metrics for reliability services should be implemented. The economic benefits of transmission expansion in a deregulated market should be modelled using non-deterministic approaches. It was concluded that transmission expansion plans should be able to meet future transmission capacity requirements, secure returns on investment, and ensure reliability levels for customers. Various international transmission expansion plans were also provided. 38 refs

Cigarette smoking and cigarette marketing exposure among students in selected African countries: Findings from the Global Youth Tobacco Survey.

Science.gov (United States)

Zhao, Luhua; Palipudi, Krishna M; Ramanandraibe, Nivo; Asma, Samira

2016-10-01

To investigate cigarette smoking prevalence and exposure to various forms of cigarette marketing among students in 10 African countries. We used data collected during 2009-2011 from the Global Youth Tobacco Survey (GYTS), a school-based cross-sectional survey of students aged 13-15years, to measure the prevalence of cigarette smoking and exposure to cigarette marketing; comparisons to estimates from 2005 to 2006 were conducted for five countries where data were available. Current cigarette smoking ranged from 3.4% to 13.6% among students aged 13-15 in the 10 countries studied, although use of tobacco products other than cigarettes was more prevalent in all countries except in Cote D'Ivoire. Cigarette smoking was higher among boys than girls in seven out of the 10 countries. Among the five countries with two rounds of surveys, a significant decrease in cigarette smoking prevalence was observed in Mauritania and Niger; these two countries also experienced a decline in three measures of cigarette marketing exposure. It is also possible that smoking prevalence might have risen faster among girls than boys. Cigarette smoking among youth was noticeable in 10 African countries evaluated, with the prevalence over 10% in Cote D'Ivoire, Mauritania, and South Africa. Cigarette marketing exposure varied by the types of marketing; traditional venues such as TV, outdoor billboards, newspapers, and magazines were still prominent. Published by Elsevier Inc.

Adapting Child Care Market Price Surveys to Support State Quality Initiatives. White Paper

Science.gov (United States)

Branscome, Kenley

2016-01-01

Recent changes to the Child Care and Development Fund (CCDF) require a state's child care market price survey to: (1) be statistically valid and reliable and (2) reflect variations in the cost of child care services by geographic area, type of provider, and age of child. States may use an alternative methodology for setting payment rates--such as…

Mobile marketing communications in consumer markets

OpenAIRE

Leppäniemi, M. (Matti)

2008-01-01

Abstract This dissertation aims to examine the theoretical and empirical foundations of the mobile marketing phenomenon. While numerous studies have yielded important insights into this topic, the existing mobile marketing literature appears to be inconsistent and somewhat fragmented. With the help of two action research projects, interviews of mobile marketing practitioners, and an online survey, this study aims to contribute to our understanding of the nature of mobile marketing communic...

Chronic Disease Prevalence and Medicare Advantage Market Penetration: Findings From the Medical Expenditure Panel Survey.

Science.gov (United States)

Howard, Steven W; Bernell, Stephanie Lazarus; Casim, Faizan M; Wilmott, Jennifer; Pearson, Lindsey; Byler, Caitlin M; Zhang, Zidong

2015-01-01

By March 2015, 30% of all Medicare beneficiaries were enrolled in Medicare Advantage (MA) plans. Research to date has not explored the impacts of MA market penetration on individual or population health outcomes. The primary objective of this study is to examine the relationships between MA market penetration and the beneficiary's portfolio of cardiometabolic diagnoses. This study uses 2004 to 2008 Medical Expenditure Panel Survey (MEPS) Household Component data to construct an aggregate index that captures multiple diagnoses in one outcome measure (Chronic Disease Severity Index [CDSI]). The MEPS data for 8089 Medicare beneficiaries are merged with MA market penetration data from Centers for Medicare and Medicaid Services (CMS). Ordinary least squares regressions are run with SAS 9.3 to model the effects of MA market penetration on CDSI. The results suggest that each percentage increase in MA market penetration is associated with a greater than 2-point decline in CDSI (lower burden of cardiometabolic chronic disease). Spill-over effects may be driving improvements in the cardiometabolic health of beneficiary populations in counties with elevated levels of MA market penetration.

Survey of active solar thermal collectors, industry and markets in Canada : final report

International Nuclear Information System (INIS)

2005-08-01

A survey of the solar thermal industry in Canada was presented. The aim of the survey was to determine the size of the Canadian solar thermal industry and market. Data were used to derive thermal energy output as well as avoided greenhouse gas (GHG) emissions from solar thermal systems. The questionnaire was distributed to 268 representatives. Results revealed annual sales of 24.2, 26.4 and 37.5 MW TH in 2002, 2003, and 2004 respectively, which represented over 50 per cent growth in the operating base during the 3 year survey period. Sales of all collector types grew substantially during the 3 year period, and survey respondents anticipated 20 per cent growth in both 2005 and 2006. Approximately 10 per cent of all sales were exported during 2002-2004. Unglazed liquid collectors constituted the majority of collector types sold in Canada, almost all of which were sold into the residential sector for swimming pool heating. The majority of air collectors were sold into the industrial/commercial and institutional (I/CI) sectors for use in space heating. Sales of liquid glazed and evacuated tube collectors were split between the residential and I/CI sectors. Residential sales were primarily for domestic water heating. In 2004, 23 per cent of sales in the residential sector were for combination domestic hot water and space heating applications, an indication of strong growth. Results of the survey indicated that the solar thermal market in Quebec differed from other regions, with more than double the annual per capita revenue of any other region as a result of greater market penetration of unglazed air collectors. Calculations of the GHG emissions avoided due to active solar thermal systems were made based on historical estimates of solar thermal installations. A model was developed to calculate an operating base by collector type from 1979 to the present. The model showed that many of the systems installed during the 1980s were decommissioned during the 1990s, and that

UAS Detection Classification and Neutralization: Market Survey 2015

Energy Technology Data Exchange (ETDEWEB)

Birch, Gabriel Carisle [Sandia National Laboratories (SNL-NM), Albuquerque, NM (United States); Griffin, John Clark [Sandia National Laboratories (SNL-NM), Albuquerque, NM (United States); Erdman, Matthew Kelly [Sandia National Laboratories (SNL-NM), Albuquerque, NM (United States)

2015-07-01

The purpose of this document is to briefly frame the challenges of detecting low, slow, and small (LSS) unmanned aerial systems (UAS). The conclusion drawn from internal discussions and external reports is the following; detection of LSS UAS is a challenging problem that can- not be achieved with a single detection modality for all potential targets. Classification of LSS UAS, especially classification in the presence of background clutter (e.g., urban environment) or other non-threating targets (e.g., birds), is under-explored. Though information of avail- able technologies is sparse, many of the existing options for UAS detection appear to be in their infancy (when compared to more established ground-based air defense systems for larger and/or faster threats). Companies currently providing or developing technologies to combat the UAS safety and security problem are certainly worth investigating, however, no company has provided the statistical evidence necessary to support robust detection, identification, and/or neutralization of LSS UAS targets. The results of a market survey are included that highlights potential commercial entities that could contribute some technology that assists in the detection, classification, and neutral- ization of a LSS UAS. This survey found no clear and obvious commercial solution, though recommendations are given for further investigation of several potential systems.

An Investigation of Marketing Educators' Approach to Teaching International Marketing in the Introductory Marketing Course.

Science.gov (United States)

Zimmer, Robert J.; And Others

1996-01-01

A survey of 122 college teachers of marketing courses investigated the extent and methods of their inclusion of international marketing into the course curriculum. Findings suggest that, among those teaching international marketing, how they acquired their international knowledge had a significant effect on how they taught international marketing.…

Patient satisfaction surveys as a market research tool for general practices.

Science.gov (United States)

Khayat, K; Salter, B

1994-05-01

Recent policy developments, embracing the notions of consumer choice, quality of care, and increased general practitioner control over practice budgets have resulted in a new competitive environment in primary care. General practitioners must now be more aware of how their patients feel about the services they receive, and patient satisfaction surveys can be an effective tool for general practices. A survey was undertaken to investigate the use of a patient satisfaction survey and whether aspects of patient satisfaction varied according to sociodemographic characteristics such as age, sex, social class, housing tenure and length of time in education. A sample of 2173 adults living in Medway District Health Authority were surveyed by postal questionnaire in September 1991 in order to elicit their views on general practice services. Levels of satisfaction varied with age, with younger people being consistently less satisfied with general practice services than older people. Women, those in social classes 1-3N, home owners and those who left school aged 17 years or older were more critical of primary care services than men, those in social classes 3M-5, tenants and those who left school before the age of 17 years. Surveys and analyses of this kind, if conducted for a single practice, can form the basis of a marketing strategy aimed at optimizing list size, list composition, and service quality. Satisfaction surveys can be readily incorporated into medical audit and financial management.

Survey of United States uranium marketing activity

International Nuclear Information System (INIS)

Krusiewski, S.V.; Thomas, D.C.; Patterson, J.A.

1981-06-01

In 1980 US buyers contracted for 12,500 short tons U 3 O 8 in new procurement. Nontheless, there was a net decrease of 13,100 tons in total commitments as of January 1, 1981, because of even larger changes to the delivery commitments as of January 1, 1980. The average contract price of domestic uranium was $28.15 per pound of U 3 O 8 for 1980 delivery and $30.70 for 1981 delivery. Settlements of domestic market price contracts averaged $36.75 for 1980 delivery and $46.80 for 1981 delivery. Prices of foreign uranium averaged $43.10 for 1980 delivery and $40.00 for 1981 delivery. Producers expect to be able to offer 21,800 tons U 3 O 8 for sale in the 1981 to 1985 period, about 30 percent less than was estimated in the 1980 survey. US producers also estimated that 30,600 tons U 3 O 8 would be available for sale in the 1986 to 1990 period. Utilities made sales of 800 tons U 3 O 8 for 1980 to 1981 delivery as well as loans of another 800 tons. New export commitments made in 1980 totalled 4000 tons U 3 O 8 ; however, 2500 tons of these commitments are options or delivery is contingent on price developments. Import commitments made in 1980 totalled 2300 tons U 3 O 8 . Inventories of natural and enriched uranium held by US buyers increased from 52,300 to 63,400 tons U 3 O 8 during 1980. In addition, inventories of uranium held by US producers increased from 2400 to 2700 tons U 3 O 8 . Unfilled requirements for the 1981 to 1990 period decreased from 75,300 tons U 3 O 8 , as reported in last year's survey, to 54,500 tons in this year's survey, a decrease of 20,800 tons. Responses to the 1981 survey suggest that there seems to be an adequate supply of uranium to meet US demand at least through 1986, although the apparent buyer requirements reported as of January 1, 1981 for the 1987 to 1990 period are higher than the total domestic production or supply

Quantitative market survey of non-woody plants sold at Kariakoo Market in Dar es Salaam, Tanzania.

Science.gov (United States)

Posthouwer, Chantal; Veldman, Sarina; Abihudi, Siri; Otieno, Joseph N; van Andel, Tinde R; de Boer, Hugo J

2018-04-30

In Tanzania, traditional medicine plays a significant role in health care and local economies based on the harvesting, trade and sale of medicinal plant products. The majority of this plant material is said to originate from wild sources, and both traditional healers and vendors are concerned about the increasing scarcity of certain species. A market survey of non-powdered, non-woody medicinal plants was conducted at Kariakoo Market in Dar es Salaam, the major hub for medicinal plant trade in Tanzania, to assess sustainability of traded herbal medicine. For this study, fresh and dried herbs, seeds and fruits were collected and interviews were conducted to obtain information on vernacular names, preparation methods, monthly sales, uses and prices. Bundles of herbal medicine offered for sale were weighed and counted to calculate the value and volumes of daily stock at the market. A total of 71 medicinal plant products belonging to 62 to 67 different species from at least 41 different plant families were identified. We identified 45 plant products to species level, 20 products to genus level and four to family level. Plant species most encountered at the market were Suregada zanzibariensis, Myrothamnus flabellifolia and Sclerocarya birrea. The major use categories reported by the vendors were ritual purposes, digestive disorders and women's health. Annual sales are estimated to be in excess of 30 t and close to 200,000 USD, and trade in herbal medicine at Kariakoo Market provides subsistence income to many local vendors. A large diversity of wild-harvested plant species is traded as medicinal products in Tanzania, including species listed on CITES Appendices. Identifying and monitoring temporal changes in availability per season and from year to year will reveal which species are most affected by this trade, and help relevant authorities in Tanzania to find alternative sources of income for dependent stakeholders and initiate targeted efforts to protect threatened

Fish market surveys indicate unsustainable elasmobranch fisheries in the Saudi Arabian Red Sea

KAUST Repository

Spaet, Julia L.Y.

2015-01-01

Elasmobranch populations worldwide are severely threatened due to overexploited and unregulated fisheries. Despite the fact that sharks and rays are captured in fisheries operating along the Red Sea coast of the Kingdom of Saudi Arabia (KSA), information on any aspects of these fisheries are very limited. Here we document the structure, composition and biological characteristics of eastern Red Sea elasmobranch fisheries based on genetic identification and market survey data over an intensive two-year sampling period at the biggest Red Sea fish market in the KSA (Jeddah). Market surveys conducted two times per month between 2011 and 2013 revealed that 24 previously confirmed elasmobranch species for the Red Sea were landed by fishers and offered for sale. Genetic identification revealed two potentially undescribed guitarfish species as well as four batoid species not formerly reported from the Red Sea. Five coastal carcharhinid species dominated the landings-. Carcharhinus sorrah, C. amblyrhynchos, C. falciformis, C. limbatus, Rhizoprionodon acutus, together comprising 73% numerically of the total catch. Targeted shark fisheries reportedly exist in shark nursery areas. Most elasmobranchs outside of these areas were reportedly landed as bycatch. Most strikingly, the large majority of landed elasmobranchs were immature males or females below their reported size of sexual maturity, which suggests potential for both growth and recruitment overfishing and emphasizes the urgent need to implement region-specific management and conservation strategies to avoid the loss of these critical predators.

Economic growth, poverty and rural labour markets in India: a survey of research.

OpenAIRE

Bardhan K

1983-01-01

ILO pub-WEP pub. Working paper on the relationship between agricultural development, agrarian structures, rural employment and poverty in India - based on a literature survey, examines trends in rural population, agricultural income, labour contracts, farm size and food prices; investigates the role of agricultural credit, wage determination and labour market segmentation; considers the informal sector and rural public works. Bibliography.

Perspectives on the Market Globalization of Korean Herbal Manufacturers: A Company-Based Survey

Science.gov (United States)

Kim, Dongsu; Ahn, Miyoung; Jung, Jeeyoun; Kwon, Soohyun; Park, Eun-Ji; Koo, Ki Hoon; Woo, Jong-Min

2015-01-01

The growth of herbal markets has increased substantially in South Korea, but the worldwide market share remains small despite significant governmental efforts. This study aimed to characterize manufacturing employment and identify employees' general perceptions of market expansion. A survey study covering 567 companies was conducted using face-to-face interviews in 2012. Data were analyzed using comparisons among three manufacturing groups (i.e., the herbal dietary supplement manufacturing group, the herbal medicine manufacturing group, and the personal care product manufacturing group) or among the manufacturers themselves. We found that the majority of the manufacturing employee respondents were regular permanent and production workers. The domestic distributors were primarily chain stores/direct outlets or retailers/wholesalers, and the dominant product was red ginseng (hongsam). Although the responding companies exhibited a variety of perspectives, “advertisement/public relations” was cited as the most important factor in the development of the herbal industry. In contrast, “low manpower/seeking business partners” were the most crucial limiting and challenging factors for market globalization. Our results can be used to design a proper national plan by reducing the gaps in perspective between herbal product producers and policy makers. PMID:26199635

Perspectives on the Market Globalization of Korean Herbal Manufacturers: A Company-Based Survey.

Science.gov (United States)

Kim, Dongsu; Ahn, Miyoung; Jung, Jeeyoun; Kwon, Soohyun; Park, Eun-Ji; Koo, Ki Hoon; Woo, Jong-Min

2015-01-01

The growth of herbal markets has increased substantially in South Korea, but the worldwide market share remains small despite significant governmental efforts. This study aimed to characterize manufacturing employment and identify employees' general perceptions of market expansion. A survey study covering 567 companies was conducted using face-to-face interviews in 2012. Data were analyzed using comparisons among three manufacturing groups (i.e., the herbal dietary supplement manufacturing group, the herbal medicine manufacturing group, and the personal care product manufacturing group) or among the manufacturers themselves. We found that the majority of the manufacturing employee respondents were regular permanent and production workers. The domestic distributors were primarily chain stores/direct outlets or retailers/wholesalers, and the dominant product was red ginseng (hongsam). Although the responding companies exhibited a variety of perspectives, "advertisement/public relations" was cited as the most important factor in the development of the herbal industry. In contrast, "low manpower/seeking business partners" were the most crucial limiting and challenging factors for market globalization. Our results can be used to design a proper national plan by reducing the gaps in perspective between herbal product producers and policy makers.

Market survey Hungary. Bio-energy

International Nuclear Information System (INIS)

2008-01-01

Basic characteristics of the market for bioenergy (biomass, biogas and biofuels) in Hungary and consequences for business environment are summarized, based on a SWOT analysis. RES is the priority issue to which a lot of attention is paid both at governmental and private level; private investors should view RES as a new niche for their business activities. Standard approach based on a thoroughly done preparation of the project in terms of profitability and risk assessment is necessary in order to avoid potential financial losses due to changed market conditions or differences between assumptions and business reality. Some recommendations for entry on the Hungarian bio energy market are presented: (1) Generally, look for success stories in the Netherlands first and then look for places where such proved and time-tested technologies could be used in Hungary with respect to local specifics. In such way, you can find market niches where investment can be made or new products can be launched; (2) For retail selling it is appropriate to establish business contacts with existing dealers and associations and offer own products through their distribution network. This scheme has the advantage of low initial costs as well as risks involved; (3) In the case of large investments into equipment complexes using RES it seems more appropriate to refer directly either to municipal authorities on whose cadastre the investment should take place or to specialized consultancy agencies that can support the plan with additional information on legal requirements, national programmes supporting RES or available technology. Of course, direct collaboration with well-established local partner can be beneficial for both sides too; (4) If you want to receive up-to-date information on particular aspects of the biomass market in Hungary, you can refer to some governmental organisations associations referred in the key contact addresses

Survey of United States uranium marketing activity

International Nuclear Information System (INIS)

Combs, G.F. Jr.; Krusiewski, S.V.

1980-07-01

In 1979 US buyers contracted for a net increase of 15,400 tons U 3 O 8 in new procurement after deducting for changes to January 1, 1979, commitments. Export commitments made in 1979 totalled 2800 tons, while import commitments amounted to 1000 tons U 3 O 8 . Buyers' inventories of domestic- and foreign-origin normal and enriched uranium increased to 52,300 tons U 3 O 8 during 1979, with the larger part of the increase being in enriched uranium. The average price reported for 1979 deliveries was $23.85 per pound of U 3 O 8 . Settlements of market price contracts average $42.55 for 1979 delivery and $45.80 for 1980 delivery. Producers expect to be able to offer 33,700 tons U 3 O 8 for sale in the 1980-1985 period, about 20% less than was estimated in the 1979 survey. Utilities made sales of 500 tons U 3 O 8 for 1979-1980 delivery as well as loans of 1600 tons U 3 O 8 that are to be repaid by 1984; more than half of these sales or loans were made to uranium producers. Reactor manufacturers have sold about 1100 tons U 3 O 8 since January 1, 1979, and loaned 120 tons. Unfilled requirements have decreased more than 100,000 tons U 3 O 8 since January 1, 1978, and currently total 75,700 tons U 3 O 8 . Responses to the 1980 survey suggest that there seems to be an adequate supply of uranium to meet US demand at least through 1985

Calls for Tender and Market Surveys Roles and Procedures

CERN Document Server

Annila, L

2000-01-01

ST division has implemented certain procedures to handle the calls for tender and market surveys. In January 1998, the division leader set up the 'call-for-tender co-ordination office' to check and approve each technical document leaving the division. The mandate of the call-for-tender co-ordination office is to check the quality of the documents, in order for these documents to be as clear as possible in terms of both content and structure. The role of this office is to contribute positively and give service to the people writing the documents, and not to give negative criticism. The aim of this paper is to present the mandate of the office, how papers are processed, and to draw up a first result summary.

Results of a customer-based, post-market surveillance survey of the HeRO access device.

Science.gov (United States)

Fusselman, Maureen

2010-08-01

In order to supplement post-market surveillance data on the HeRO vascular access device, a non-scientific customer survey was conducted to obtain quantitative data from dialysis providers caring for patients implanted with the device. Dialysis nurses involved in the care of HeRO patients were contacted in order to obtain post-implant device performance information for 10% of patients implanted with the device at the time of the survey. Thirty-eight dialysis units with a total of 65 HeRO patients participated in the survey. The total duration of HeRO device use was 348.4 months with an average use of 5.4 months. Thirty-eight of the 65 HeRO patients (58.5%) were reported to not have experienced any performance issues. There were 28 device performance incidents reported for the remaining 27 patients included in the survey. Occlusion was the single most commonly reported device-related performance issue with 18 patients (27.7%) experiencing 25 occlusive episodes. The majority of the patients who had an occlusion (66.7%) only experienced one occlusive event. Infections occurred in 4 patients (6.2%) with an overall infection rate of 0.38 per 1,000 patient days. Post-market clinical experience during the first 18 months of commercialization of the HeRO device were in line with expectations based on the results from initial clinical studies with the device. Device occlusion remains the most commonly reported performance issue with the reported rate in this survey less than that which was reported in earlier published studies with the device.

Survey of U.S. Ancillary Services Markets

Energy Technology Data Exchange (ETDEWEB)

Zhou, Zhi; Levin, Todd; Conzelmann, Guenter

2016-06-01

In addition to providing energy to end-consumers, power system operators are also responsible for ensuring system reliability. To this end, power markets maintain an array of ancillary services to ensure that it is always possible to balance the supply and demand for energy in real-time. A subset of these ancillary services are commonly procured through market-based mechanisms: namely, Regulation, Spinning, and Non-spinning Reserves. Regulation Reserves are maintained to respond to supply/demand imbalances over short time frames, typically on the order of several seconds to one minute. Resources that provide Regulation Reserves adjust their generation or load levels in response to automatic generation control (AGC) signals provided by the system operator. Contingency reserves are maintained to provide additional generation capacity in the event that load increases substantially or supply side resources reduce their output or are taken offline. The reserves are typically segmented into two categories, 1) Spinning or Synchronized Reserves that are provided by generation units that are actively generating and have the ability to increase or decrease their output, 2) Non-spinning or Non-synchronized Reserves that are provided by generation resources that are not actively generating, but are able to start up and provide generation within a specified timeframe. Contingency reserves typically have response times on the order of ten to 30 minutes and can also be provided by demand-side resources that are capable of reducing their load. There are seven distinct power markets in the United States, each operated by a Regional Transmission Operator (RTO) or Independent System Operator (ISO) that operates the transmission system in its territory, operates markets for energy and ancillary services, and maintains system reliability. Each power market offers its own set of ancillary services, and precise definitions, requirements, and market mechanisms differ between markets

Survey of active solar thermal collectors, industry and markets in Canada : final report

Energy Technology Data Exchange (ETDEWEB)

NONE

2005-08-01

A survey of the solar thermal industry in Canada was presented. The aim of the survey was to determine the size of the Canadian solar thermal industry and market. Data were used to derive thermal energy output as well as avoided greenhouse gas (GHG) emissions from solar thermal systems. The questionnaire was distributed to 268 representatives. Results revealed annual sales of 24.2, 26.4 and 37.5 MW{sub TH} in 2002, 2003, and 2004 respectively, which represented over 50 per cent growth in the operating base during the 3 year survey period. Sales of all collector types grew substantially during the 3 year period, and survey respondents anticipated 20 per cent growth in both 2005 and 2006. Approximately 10 per cent of all sales were exported during 2002-2004. Unglazed liquid collectors constituted the majority of collector types sold in Canada, almost all of which were sold into the residential sector for swimming pool heating. The majority of air collectors were sold into the industrial/commercial and institutional (I/CI) sectors for use in space heating. Sales of liquid glazed and evacuated tube collectors were split between the residential and I/CI sectors. Residential sales were primarily for domestic water heating. In 2004, 23 per cent of sales in the residential sector were for combination domestic hot water and space heating applications, an indication of strong growth. Results of the survey indicated that the solar thermal market in Quebec differed from other regions, with more than double the annual per capita revenue of any other region as a result of greater market penetration of unglazed air collectors. Calculations of the GHG emissions avoided due to active solar thermal systems were made based on historical estimates of solar thermal installations. A model was developed to calculate an operating base by collector type from 1979 to the present. The model showed that many of the systems installed during the 1980s were decommissioned during the 1990s, and

The market for process control instrumentation in France. Foreign market survey report

International Nuclear Information System (INIS)

1977-04-01

The market research was undertaken to study the present and potential US share of the market in France for process control instrumentation; to examine growth trends in French end-user industries over the next few years; to identify specific product categories that offer the most promising export potential for US companies; and to provide basic data which will assist US suppliers in determining current and potential sales and marketing opportunities. The trade promotional and marketing techniques were also reviewed

Towards an E-market Model

DEFF Research Database (Denmark)

Ivang, Reimer; Hinson, Robert; Somasundaram, Ramanathan

2006-01-01

on the literature survey and ídentification of gaps in the present e-market definitive models, the authors postulate a preliminary e-market reference model. Originality/ Value: Through synthesizing the e-market literature, and by taking into account contemporary e-market developments, key dimensions that define......Purpose: Seeks to argue that there are problems associated with e-market definitive efforts and consequently seeks proposes a new e-market model. Design/methodology/Approach: Paper based largely on literature survey and an assessment of the existing e-market conceptualizations. Findings: Based...

Market survey Czech Republic. Bio-energy

International Nuclear Information System (INIS)

2008-01-01

Basic characteristics of the market for bioenergy (biomass, biogas and biofuels) in the Czech Republic and consequences for business environment are summarized, based on a SWOT analysis. The Czech biomass market is still developing and is segmented and disintegrated to many regional or sector markets where also prices of biomass differ significantly and could be affected by dominant players. There were several attempts to establish a kind of biomass exchange, but were unsuccessful. The biomass trade is done usually on bilateral basis but without clear long-term agreements on contracts which would secure stable supply and prices

Modelling gas markets - a survey

International Nuclear Information System (INIS)

1997-01-01

This report reviews research of relevance to the analysis of present and future developments of the European natural gas market. The research activities considered are confined to (1) numerical models for gas markets, (2) analyses of energy demand, and (3) analyses of behaviour and cost structures in the transmission and distribution sector. Most of the market models are strictly micro economic and assume perfect competition or a game-theoretical equilibrium. They use sophisticated solution concepts, but very simplified specifications of supply and demand functions. Most of the research on demand is econometric analyses. These have more detailed model specification than have the aggregated market models. It is found, however, that the econometric literature based on neo-classical economics has not yielded unambiguous results and the specifications disregard important real world aspects of gas demand. The section on demand concludes that the extent of the gas grid is an important determinant for gas demand, but there has been virtually no research on what determines this variable. Data about transmission and distribution of gas in Europe is scarce and only a few non-econometric and virtually no econometric analyses are available. However, some conclusions can be made from relevant North American literature: (1) there has been significant autonomous technical progress in the transmission industry, (2) distribution costs strongly depend on geographical and other conditions, and (3) ownership, whether private or public, may be important for distribution costs and pricing policies. 56 refs., 3 figs., 1 tab

Modelling gas markets - a survey

Energy Technology Data Exchange (ETDEWEB)

NONE

1997-12-31

This report reviews research of relevance to the analysis of present and future developments of the European natural gas market. The research activities considered are confined to (1) numerical models for gas markets, (2) analyses of energy demand, and (3) analyses of behaviour and cost structures in the transmission and distribution sector. Most of the market models are strictly micro economic and assume perfect competition or a game-theoretical equilibrium. They use sophisticated solution concepts, but very simplified specifications of supply and demand functions. Most of the research on demand is econometric analyses. These have more detailed model specification than have the aggregated market models. It is found, however, that the econometric literature based on neo-classical economics has not yielded unambiguous results and the specifications disregard important real world aspects of gas demand. The section on demand concludes that the extent of the gas grid is an important determinant for gas demand, but there has been virtually no research on what determines this variable. Data about transmission and distribution of gas in Europe is scarce and only a few non-econometric and virtually no econometric analyses are available. However, some conclusions can be made from relevant North American literature: (1) there has been significant autonomous technical progress in the transmission industry, (2) distribution costs strongly depend on geographical and other conditions, and (3) ownership, whether private or public, may be important for distribution costs and pricing policies. 56 refs., 3 figs., 1 tab.

Segmentation of consumer's markets and evaluation of market's segments

OpenAIRE

ŠVECOVÁ, Iveta

2013-01-01

The goal of this bachelor thesis was to explain a possibly segmentation of consumer´s markets for a chosen company, and to present a suitable goods offer, so it would be suitable to the needs of selected segments. The work is divided into theoretical and practical part. First part describes marketing, segmentation, segmentation of consumer's markets, consumer's market, market's segments a other terms. Second part describes an evaluation of questionnaire survey, discovering of market's segment...

Congestion management in liberalized market environment

International Nuclear Information System (INIS)

2006-01-01

This paper is based on the survey conducted by WG C5.4 on congestion management. It describes market conditions and institutional arrangements in the 18 countries participating in the survey, and internal and cross-border congestion management. The interaction with the electricity market is discussed, considering allocation of transmission capacity, market schedule, congestion management tools and payment for the costs incurred. The survey shows that there is a tendency towards the use of market-based methods. (author)

A survey on technical efficiency, marketing and market structure of saffron crop, Iran

Directory of Open Access Journals (Sweden)

Mahmoud Shaban

2014-03-01

Full Text Available The current study attempted to determine technical efficiency as well as study the marketing and market structure of Saffarn crop in Iran. To access the research goals 140 farms, 25 retailers and 14 wholesalers randomly selected. The necessary data collected through interview and filling questionarie. Apart from this, some agricultural Expert from selected cities of Razavi province have been chosen to interview. To determine the market time-series data for the period of 1995-12 was used. To determine technical efficiency DEA method, to calculate marketing margins Digbi method and to find market structure concentration ratio and Herfindal index were used. The results indicated that, the average technical efficiency was 63.49 and minimum and maximum technical efficiency respectively 19.04 and 100, retailer margin mean of Saffron was more than wholesale margin mean and average marketing cost coefficient of Saffron was about 14.78. It means that, marketing factors share in final price is 14.78. Address to the results the Saffaran’s market structure is oligopoly.

The Next-Generation U.S. Retail Electricity Market with Customers and Prosumers—A Bibliographical Survey

Directory of Open Access Journals (Sweden)

Tao Chen

2017-12-01

Full Text Available Due to the rapidly-changing technologies in the power industry, many new references addressing the frameworks and business models of the next-generation retail electricity market are entering the research community. In particular, considering new customers with considerable demand response awareness and so-called prosumers with localized power generation based on distributed energy resources (DERs, the next-generation retail electricity market infrastructure will be a level playing field for local energy transactions, strategic pricing scheme design, new business model design and building an innovative energy ecosystem. Consequently, there is an urgent need to keep track of international experiences and activities taking place in the field of the market mechanism design problem at the distribution level. This paper provides a comprehensive survey of recent technology developments and aims to inspire awareness of the further deregulation of the electricity market, especially in areas close to customers. We mainly bring attention to the more than 90 articles published during the past five years. The collected literature has been divided into different sections to discuss different aspects of the next-generation retail electricity market under the deregulated power industry.

The Use of a Consumer Survey to Determine the Relevant Market – Case Study for public transport between Prague and Most

Directory of Open Access Journals (Sweden)

Kleinová Eliška

2016-03-01

Full Text Available The aim of this paper is to define a relevant market in the passenger transportation industry for the route between Prague and Most. A rising number of bus companies operating on this particular market suggests competition pressures. On the basis of European Commission legislation and its common practice we apply a demand-side substitution analysis in the form of the so called SSNIP test. Data for the empirical analysis were collected by means of a customer survey, which captured reactions to a 10% increase in the price of purchased tickets. The survey outcomes were then used to calculate an own price elasticity of demand and to carry out a critical loss analysis in order to define the relevant market.

Degree of patient satisfaction with health care performance assesed by marketing surveys.

Science.gov (United States)

Druguş, Daniela; Azoicăi, Doina

2015-01-01

Marketing surveys of the health system collect useful information to develop effective management strategies. The research aim consisted in measuring patient satisfaction with health care quality. The qualitative research was based on an online SurveyMonkey open-ended questionnaire. The analysis of patient satisfaction/dissatisfaction with healthcare professionals was performed in 1838 patients. Correlation analysis allowed the identification of some determinants associated with patient satisfaction. The variable most commonly associated with satisfaction was "I got adequate information about procedures/treatment" according to 32.2% of respondents. The patients who were dissatisfied most commonly complained that they were "Not adequately informed about maneuvers and treatment", reported by 40.0% of respondents. This study provides a basis for building an original model for determining the variables of an efficient healthcare system which to ensure a high degree of patient satisfaction.

Advanced power generation systems for the 21st Century: Market survey and recommendations for a design philosophy

Energy Technology Data Exchange (ETDEWEB)

Andriulli, J.B.; Gates, A.E.; Haynes, H.D.; Klett, L.B.; Matthews, S.N.; Nawrocki, E.A.; Otaduy, P.J.; Scudiere, M.B.; Theiss, T.J.; Thomas, J.F.; Tolbert, L.M.; Yauss, M.L.; Voltz, C.A.

1999-11-01

The purpose of this report is to document the results of a study designed to enhance the performance of future military generator sets (gen-sets) in the medium power range. The study includes a market survey of the state of the art in several key component areas and recommendations comprising a design philosophy for future military gen-sets. The market survey revealed that the commercial market is in a state of flux, but it is currently or will soon be capable of providing the technologies recommended here in a cost-effective manner. The recommendations, if implemented, should result in future power generation systems that are much more functional than today's gen-sets. The number of differing units necessary (both family sizes and frequency modes) to cover the medium power range would be decreased significantly, while the weight and volume of each unit would decrease, improving the transportability of the power source. Improved fuel economy and overall performance would result from more effective utilization of the prime mover in the generator. The units would allow for more flexibility and control, improved reliability, and more effective power management in the field.

Market and market development: The future of marketing research in the energy sector; Markt- und Marktentwicklung: Die Zukunft der Marktforschung im Energiemarkt

Energy Technology Data Exchange (ETDEWEB)

Keller, B.; Matzke, S. [Emnid-Institut GmbH und Co., Bielefeld (Germany)

1999-09-06

The results published in this article are part of a survey elaborated by the Emnid-Institut GmbH and Co., entitled ''Instrumente zur Martorientierung 1999: Marketing und Marktforschung aus Sicht der Fuehrungskraefte'' (unofficial title translation: Instruments for market orientation 1999: Marketing and market research from the angle of business executives). The survey is based on an opinion poll among members of managing boards of municipal utilities. (orig./CB) [German] Die im Beitrag vorgestellten Ergebnisse entstammen der Emnid-Studie 'Instrumente zur Marktorientierung 1999: Marketing und Marktforschung aus Sicht der Fuehrungskraefte'. Eine Emnid-Studie im Fruehjahr unter Vorstaenden von Stadtwerken, Bielefeld 1999. (orig.)

The Influences of Relationship Marketing in the Housing Brokerage Market

OpenAIRE

Tsung-Ju Yang; Yi-Chen Tu; Ching-Sung Shen

2017-01-01

Many companies and salesmen try to build and maintain long-term relationship with their customer. The influences of relationship marketing activities are important issue of the housing brokerage Market. The aims of study are to learn the impacts of relationship marketing on customer satisfaction and customer loyalty in the housing brokerage Market. The researchers survey the customers and use the regression analysis method to test the relationships between relationship marketing, customer sat...

Affiliate marketing programs: A study of consumer attitude towards affiliate marketing programs among Indian users

OpenAIRE

Zia Ul Haq

2012-01-01

Affiliate marketing has seen fewer studies even being a multibillion dollar industry and one of the most expanding online advertising lead generators for direct marketers. The aim of this survey described in this paper is to evaluate the attitude of respondents towards affiliate programs or affiliate marketing, used as a source of information, advertisement and a connecting link between the online marketer and the customer. In this regard a survey was conducted among 300 Indian internet users...

Perceptions and factors affecting pharmaceutical market access: results from a literature review and survey of stakeholders in different settings

Science.gov (United States)

Sendyona, Semukaya; Odeyemi, Isaac; Maman, Khaled

2016-01-01

Background A change in the pharmaceutical environment has occurred from previously only needing to convince regulators of a product's safety and efficacy to obtain marketing authorisation to now needing to satisfy the value perceptions of other stakeholders, including payers, to attain market access for products. There is thus the need to understand the concept of market access that may be defined as ‘the process that ensures the development and commercial availability of pharmaceutical products with appropriate value propositions, leading to their prescribing and to successful uptake decisions by payers and patients, with the ultimate goal of achieving profitability and best patient outcomes’. The aim of this research therefore was to explore the understanding of market access among various stakeholders and how their understanding of this concept could improve patient access to pharmaceutical products. Methods A literature review was conducted on MEDLINE by using the term ‘market access’ to find articles with explicit definitions of market access for pharmaceutical products; non-peer–reviewed and other grey literature sources were also examined. A paper-based interview survey was also conducted in three different settings. The respondents were asked about what factors they think contribute to the successful development of pharmaceutical products, as well as their definition of market access for these medicines. Results The peer-reviewed literature review did not reveal appropriate comprehensive definitions for market access, although several definitions were proposed from the non-peer–reviewed literature. These definitions ranged from basic to detailed. The survey of 110 respondents revealed differing levels of understanding of market access. Factors considered to influence successful market access, as described by the respondents, included unmet need/burden of disease (68.2%), clinical efficacy (47.3%), comparator choice (36.4%), safety profile (36

Perceptions and factors affecting pharmaceutical market access: results from a literature review and survey of stakeholders in different settings.

Science.gov (United States)

Sendyona, Semukaya; Odeyemi, Isaac; Maman, Khaled

2016-01-01

A change in the pharmaceutical environment has occurred from previously only needing to convince regulators of a product's safety and efficacy to obtain marketing authorisation to now needing to satisfy the value perceptions of other stakeholders, including payers, to attain market access for products. There is thus the need to understand the concept of market access that may be defined as 'the process that ensures the development and commercial availability of pharmaceutical products with appropriate value propositions, leading to their prescribing and to successful uptake decisions by payers and patients, with the ultimate goal of achieving profitability and best patient outcomes'. The aim of this research therefore was to explore the understanding of market access among various stakeholders and how their understanding of this concept could improve patient access to pharmaceutical products. A literature review was conducted on MEDLINE by using the term 'market access' to find articles with explicit definitions of market access for pharmaceutical products; non-peer-reviewed and other grey literature sources were also examined. A paper-based interview survey was also conducted in three different settings. The respondents were asked about what factors they think contribute to the successful development of pharmaceutical products, as well as their definition of market access for these medicines. The peer-reviewed literature review did not reveal appropriate comprehensive definitions for market access, although several definitions were proposed from the non-peer-reviewed literature. These definitions ranged from basic to detailed. The survey of 110 respondents revealed differing levels of understanding of market access. Factors considered to influence successful market access, as described by the respondents, included unmet need/burden of disease (68.2%), clinical efficacy (47.3%), comparator choice (36.4%), safety profile (36.4%), and price (35.5%). The concept of

Caregiver and adolescent responses to food and beverage marketing exposures through an online survey.

Science.gov (United States)

Kumar, Gayathri; Zytnick, Deena; Onufrak, Stephen; Harris, Jennifer L; Wethington, Holly; Kingsley, Beverly; Park, Sohyun

2014-02-01

The Institute of Medicine noted that current food and beverage marketing practices promote unhealthful diets. However, little public health research has been conducted on food marketing directed toward adolescents, especially using caregiver- and adolescent-reported data. We assessed perceived frequency of food/beverage advertising exposure and common locations of food/beverage marketing exposure for adolescents using 2012 Summer ConsumerStyles and YouthStyles survey data on US adults ≥18 years of age and their children ages 12-17 (n=847), respectively. Exposure to advertisements for fast food, soda, fruit drinks, sports drinks, energy drinks, and bottled water were categorized as food/beverage categories with the highest, at least daily, exposure reported for fast food. Caregivers more frequently reported that adolescents viewed all food/beverage advertisements ≥1 time/day than the adolescents reported (chi-square tests, pfood/beverage marketing most frequently on television followed by at the supermarket. Our study showed that adolescents reported lower frequency of food and beverage advertising exposure than their caregivers. Further research may be needed to verify self-reported exposure data on food and beverage advertising as a way to obtain data for use in research on its relationship with diet quality and obesity.

Market trials of irradiated chicken

International Nuclear Information System (INIS)

Fox, John A.; Olson, Dennis G.

1998-01-01

The potential market for irradiated chicken breasts was investigated using a mail survey and a retail trial. Results from the mail survey suggested a significantly higher level of acceptability of irradiated chicken than did the retail trial. A subsequent market experiment involving actual purchases showed levels of acceptability similar to that of the mail survey when similar information about food irradiation was provided

Financial incentives to promote renewable energy systems in European electricity markets: a survey

International Nuclear Information System (INIS)

Haas, R.; Huber, C.; Wohlgemuth, N.

2001-01-01

Renewable energy systems may contribute to sustainable development. Therefore, one of the challenges for energy policy is to ensure that renewable energy options have a fair opportunity to compete with other supply resources. This paper presents a survey on promotion mechanisms to enhance the market penetration of renewable energies in European electricity markets. Strategies include rebates and tax incentives, regulated rates, system benefit charges, bidding-oriented mechanisms and various types of green pricing programs. The paper concludes that efficient promotion mechanisms should focus on incentives per kWh generated rather than on rebates on the investment in generating capacity (kW), and that there is no one single program type which has the best application to the promotion of all renewable technologies. For example, enhanced buy-back rates work as a dissemination strategy for wind energy but they do not work for photovoltaics. (author)

Market power in the Nordic electricity wholesale market: A survey of the empirical evidence

International Nuclear Information System (INIS)

Fridolfsson, Sven-Olof; Tangeras, Thomas P.

2009-01-01

We review the recent empirical research assessing market power on the Nordic wholesale market for electricity, Nord Pool. The studies find no evidence of systematic exploitation of system level market power on Nord Pool. Local market power arising from transmission constraints seems to be more problematic in some price areas across the Nordic countries. Market power can manifest itself in a number of ways that have so far escaped empirical scrutiny. We discuss investment incentives, vertical integration and buyer power, as well as withholding of base-load (nuclear) capacity.

Point-of-sale cigarette marketing and smoking-induced deprivation in smokers: results from a population-based survey.

Science.gov (United States)

Siahpush, Mohammad; Shaikh, Raees A; Robbins, Regina; Tibbits, Melissa; Kessler, Asia Sikora; Soliman, Ghada; McCarthy, Molly; Singh, Gopal K

2016-04-28

Strict restrictions on outdoor cigarette marketing have resulted in increasing concentration of cigarette marketing at the point-of-sale (POS). The association between POS cigarette marketing and smoking-induced deprivation (SID) has never been studied. The aim of this study was to examine this association and how it is mediated by cravings to smoke, urges to buy cigarettes, and unplanned purchases of cigarettes. Data from a telephone survey of 939 smokers were collected in Omaha, Nebraska. POS cigarette marketing was measured by asking respondents three questions about noticing pack displays, advertisements, and promotions such as cigarette price discounts within their respective neighborhoods. SID was measured with the following question: "In the last six months, has there been a time when the money you spent on cigarettes resulted in not having enough money for household essentials such as food? [yes/no]" We used structural equation modeling to examine the study aim. There was overwhelming evidence for an association between higher levels of POS cigarette marketing and a higher probability of SID (p marketing is associated with a higher probability of experiencing SID, policies that ban POS cigarette marketing might help some smokers afford essentials household items such as food more easily and thus have better standards of living.

Switching benefits and costs in the Irish health insurance market: an analysis of consumer surveys.

Science.gov (United States)

Keegan, Conor; Teljeur, Conor; Turner, Brian; Thomas, Steve

2018-05-10

Relatively little analysis has taken place internationally on the consumer-reported benefits and costs to switching insurer in multi-payer health insurance markets. Ideally, consumers should be willing to switch out of consideration for price and quality and switching should be able to take place without incurring significant switching costs. Costs to switching come in many forms and understanding the nature of these costs is necessary if policy interventions to improve market competition are to be successful. This study utilises data from consumer surveys of the Irish health insurance market collected between 2009 and 2013 (N [Formula: see text] 1703) to examine consumer-reported benefits and costs to switching insurer. Probit regression models are specified to examine the relationship between consumer characteristics and reported switching costs, and switching behaviour, respectively. Overall evidence suggests that switchers in the Irish market mainly did so out of consideration for price. Transaction cost was the most common switching cost identified, reported by just under 1 in 7 non-switchers. Psychological switching costs may also be impacting behaviour. Moreover, high-risk individuals were more likely to experience switching costs and this was reflected in actual switching behaviour. A recent information campaign launched by the market regulator may prove beneficial in reducing perceived transaction costs in the market, however, a more focused campaign aimed at high-risk consumers may be necessary to reduce inequalities. Policy-makers should also consider the impact insurer behaviour may have on decision-making.

Firm-Specific Marketing Capital and Job Satisfaction of Marketers: Evidence from Vietnam

Science.gov (United States)

Nguyen, Tho D.; Nguyen, Trang T. M.

2011-01-01

Purpose: Based on the resource-based view of the firm, this study aims to examine antecedents and outcomes of firm-specific marketing capital pool invested by marketers in a transition market, Vietnam. Design/methodology/approach: A sample of 528 marketers in Ho Chi Minh City was surveyed to test the theoretical model. Structural equation…

Market survey on traditional medicine of the third month fair in Dali Prefecture in Yunnan Province, South West China.

Science.gov (United States)

Zhang, Dequan; Duan, Lizhen; Zhou, Nong

2014-01-01

The Third Month Fair in Dali is a historical festival and fair. The market of traditional medicine (TM) is one of the main parts in the fair, which has important influence on local and peripheral people. In this study, approaches of ethnobotany, pharmacognosy, and participatory rural appraisal were used in market survey. Twenty-six druggists were selected randomly as informants and their TMs were recorded. As a result, 427 TMs were recorded including 362 plant medicines, 33 animal medicines, 13 mineral medicines and 19 unidentified medicines. Xinyi, Shanza and Gancao were the most popular medicines due to their popular usages, whereas Sanqi, Tianma and Renshen were relatively fewer in this investigation probably owing to high price and limited output. The plant medicines were from medicinal plants of 117 families belonged to Angiosperm, Gymnospermae, Pteridophyta, Bryophyta, Lichenes and Fungi. Asteraceae, Apiaceae and Fabaceae provided the maximum numbers of TMs successively. Moreover, these TMs were mainly from the cultivated especially familiar TMs, which reflected significant progress in utilization and conservation of medicinal resource in China. Medicinal market in the Third Month Fair is the most important traditional bazaar in Yunnan province. This study systematically surveyed TMs in the fair for the first time, analyzing and revealing resource compositions and current market situations. These newly gathered data provided precious information for development of medicine cultivation, resource protection and market management as well as further pharmacognostical, pharmacological and clinical researches.

Marketing Knowledge And Disposition Of Librarians In Nigerian ...

African Journals Online (AJOL)

Relevant literature on an overview of marketing, need for marketing, marketing functions which includes market research, plan, objectives and strategies, as well as promotion were reviewed. The survey method of research was used and two different survey techniques were employe d. They are questionnaire and interview.

A SURVEY OF STACKELBERG DIFFERENTIAL GAME MODELS IN SUPPLY AND MARKETING CHANNELS

Institute of Scientific and Technical Information of China (English)

Xiuli HE; Ashutosh PRASAD; Suresh P. SETHI; Genaro J. GUTIERREZ

2007-01-01

Stackelberg differential game models have been used to study sequential decision making in noncooperative games in diverse fields. In this paper, we survey recent applications of Stackelberg differential game models to the supply chain management and marketing channels literatures. A common feature of these applications is the specification of the game structure: a decentralized channel composed of a manufacturer and independent retailers, and a sequential decision procedure with demand and supply dynamics and coordination issues. In supply chain management, Stackelberg differential games have been used to investigate inventory issues, wholesale and retail pricing strategies, and outsourcing in dynamic environments. The underlying demand typically has growth dynamics or seasonal variation. In marketing, Stackelberg differential games have been used to model cooperative advertising programs, store brand and national brand advertising strategies, shelf space allocation, and pricing and advertising decisions. The demand dynamics are usually extensions of the classical advertising capital models or sales-advertising response models. We begin by explaining the Stackelberg differential game solution methodology and then provide a description of the models and results reported in the literature.

Markets for financial transmission rights

International Nuclear Information System (INIS)

Kristiansen, T.

2004-01-01

Results of a survey of markets for financial transmission rights that facilitate competitive, open and non-discriminatory electricity market design are discussed. Specifically, the survey covered Pennsylvania, New Jersey, Maryland (PJM), New York, California, New England, Texas and New Zealand. The main emphasis was on the PJM and the New York markets, since they are the most mature. Interwowen with the results is a thorough discussion of the properties, features and the design of financial transaction rights in the various jurisdictions, the advantages, disadvantages and market performance of financial transmission rights, market performance criteria, and the mechanism for acquiring financial transmission rights. 49 refs., 14 tabs., 6 figs

Transmission investment and planning in deregulated market environment : a literature survey (part 1)

International Nuclear Information System (INIS)

Wen, F.; Wu, F.F.

2005-01-01

This paper is the first half of a 2-part paper that provided details of a comprehensive survey of issues related to transmission investment and expansion planning in the electricity market. The lack of adequate transmission capacity has played an important role in recent power crises, and deregulation has had a significant impact on the investment and planning process of transmission systems. The main objective of transmission investment is to meet load demands as cheaply as possible. In a deregulated market, there is no longer centrally coordinated planning of new generation. Transmission planning is generally not coordinated with generation planning. There is considerable uncertainty with regard to transmission capacity requirements due to long lead times for transmission construction. Generating plants and transmission lines are built according to investor assessments and private interests, and current transmission systems were not designed to handle supply and demand patterns in competitive markets. It was recommended that new transmission plans should meet reliability requirements while minimizing expected unserved energy. It was concluded that reliability criteria must be redefined to account for the fact that transmission systems are more stressed under deregulation. Two popular financial transmission rights were also discussed, notably (1) point-to-point financial transmission rights (FTR); and (2) financial flowgate rights (FGR)

The Use of Marketing Management Tools in E-commerce

Directory of Open Access Journals (Sweden)

Veronika Svatošová

2015-01-01

Full Text Available Marketing management increasingly occupies an important position in the world of business as well as in the sphere of e-commerce. However, some companies underestimate the importance of marketing support. This paper focuses on the e-commerce marketing management and its importance that is currently in theory and practice underestimated. Based on the analysis of the current state, synthesis of knowledge are literature research, quantitative survey was conducted using questionnaires, which aims to determine the use of marketing management tools, weaknesses and effectiveness of the marketing management concept among Internet companies, focusing on online retailing. The results of the survey reject or not reject the hypotheses (by the Pearson’s χ2-test of independence, the Chi-square test, Friedman test, Nemenyi test of multiple comparisons and the Wilcoxon matched pairs test. The results of the survey show that the concept of e-commerce marketing management is not used effectively as well as marketing management tools. The survey founded out that the analysis phase, compared to other phases, the e-commerce marketing management is significantly undervalued. The survey also showed that the e-commerce marketing management concept is used at the tactical level, strategic tools are used to a limited extent. However, marketing management concept in e-commerce is not used in most cases (53.84%. The survey also has confirmed that the marketing activities of Internet companies are limited to Internet marketing, which is controlled only at the tactical level.

Market survey Slovakia. Bio-energy

International Nuclear Information System (INIS)

2008-01-01

The study presents an overview of Slovakian bioenergy market, its current state and future prospects in terms of size and potentials. In the opening, the basic structure of Slovakian energy sources is presented from IEA energy statistics, then a list of programmes and valid legislation relating to RES follow. Figures from several sources show possible potential accomplishable in biomass utilisation in Slovakia. Some most promising areas containing interesting amounts of unutilised biomass are quoted. Chapter 4 contains overview of programmes supporting the use of RES, examples of already realised projects and some planned projects. In Chapter 5 there is a list of main stakeholders in the bioenergy sector, description of legal requirements and procedures necessary for starting a business in Slovakia and some ways how to promote bioenergy business in Slovakia. As the most promising opportunities identified in Slovakia we can consider projects of biomass utilisation in the form of installation of boilers and creation of distribution channels enabling steady supply of biomass for competitive prices. A lot of waste and other residues from woodworking industries or forestry is available for this purpose. Dutch companies should make maximum use of their technological know-how and try to offer equipment for biomass utilisation. Biogas is produced only on a very limited scale. The reason for that lies in relatively high initial costs that cannot be covered from farming companies and low rentability of realised projects. Still, projects solving disposal of agricultural waste on the one hand and energy production on the other are worth paying attention to. Success stories from the Netherlands could serve as a source of inspiration but doing of thoroughgoing analysis preceding investment itself is of necessity in order to cope with hidden risks and uncertainties. In any case, Dutch companies can offer technological equipment to Slovakian buyers without risks connected with

The relationship between marketing intelligence and strategic marketing

Directory of Open Access Journals (Sweden)

Peet Venter

2014-08-01

Full Text Available Despite the importance attached to MI and other marketing information functions, surprisingly few studies have explicitly examined the relationship between MI and strategic marketing decision-making. This article reports on a study conducted with the aim of determining the relationship between marketing intelligence (MI and strategic marketing in South African organisations. A quantitative survey was conducted among 166 South African marketing decision-makers. The findings suggest a substantial gap between the importance and availability of key types of MI. Marketing decision-makers found the traditional MI and marketing tools of great value in supporting marketing decision-making, but the value of several of the newer MI tools and technologies was less clear. An analysis of MI practices suggested that MI quality and particularly information and communication technology (ICT support for MI are areas requiring further attention.

Market survey of semiconductors

International Nuclear Information System (INIS)

Mackintosh, I.M.; Diegel, D.; Brown, A.; Brinker, C.S. den

1977-06-01

Examination of technology and product trends over the range of current and future products in integrated circuits and optoelectronic displays. Analysis and forecast of major economic influences that affect the production costs of integrated circuits and optoelectronic displays. Forecast of the applications and markets for integrated circuits up to 1985 in West Europe, the USA and Japan. Historic development of the semiconductor industry and the prevailing tendencies - factors which influence success in the semiconductor industry. (orig.) [de

Tailoring hospital marketing efforts to physicians' needs.

Science.gov (United States)

Mackay, J M; Lamb, C W

1988-12-01

Marketing has become widely recognized as an important component of hospital management (Kotler and Clarke 1987; Ludke, Curry, and Saywell 1983). Physicians are becoming recognized as an important target market that warrants more marketing attention than it has received in the past (Super 1987; Wotruba, Haas, and Hartman 1982). Some experts predict that hospitals will begin focusing more marketing attention on physicians and less on consumers (Super 1986). Much of this attention is likely to take the form of practice management assistance, such as computer-based information system support or consulting services. The survey results reported here are illustrative only of how one hospital addressed the problem of physician need assessment. Other potential target markets include physicians who admit patients only to competitor hospitals and physicians who admit to multiple hospitals. The market might be segmented by individual versus group practice, area of specialization, or possibly even physician practice life cycle stage (Wotruba, Haas, and Hartman 1982). The questions included on the survey and the survey format are likely to be situation-specific. The key is the process, not the procedure. It is important for hospital marketers to recognize that practice management assistance needs will vary among markets (Jensen 1987). Therefore, hospitals must carefully identify their target physician market(s) and survey them about their specific needs before developing and implementing new physician marketing programs. Only then can they be reasonably confident that their marketing programs match their customers' needs.

Do Japanese Work Shorter Hours than before?: Measuring Trends in Market Work and Leisure Using 1976-2006 Japanese Time-Use Survey

OpenAIRE

Kuroda, Sachiko

2009-01-01

Using Japanese time-use data from the Survey on Time Use and Leisure Activities (STULA), this paper measures trends in average hours worked (market work) and leisure for Japanese over the past three decades. OECD reports at least a 15 percent decline in market work for Japan since the 1970s. However, holding demographic changes constant, we found that market work per week increased from the 1970s until mid 1980s, and has been relatively stable for the last two decades for both male and female...

Governance, marketing and innovations in Beninese pineapple supply chains : a survey of smallholder farmers in South Benin

NARCIS (Netherlands)

Arinloye, D.D.A.A.

2013-01-01

The main goal of the study was to identify an innovative approach that could overcome market quality and price information asymmetry issues in pineapple supply chain in Benin. Two case studies were conducted in Benin and Ghana, with an in-depth survey of 219 farmers in Benin. The study mapped

Consumers’ Attitudes Towards Mobile Marketing and Mobile Commerce in Consumer Markets

OpenAIRE

Suleyman Barutcu

2008-01-01

Advances in information and communication technologies are not only offering new marketing channels to companies but also significantly influencing the ways in which companies conduct their businesses and marketing activities. This paper analyses the possible significant impacts of mobile phone technology developments on marketing, and offers insights into mobile commerce and mobile marketing, which have not previously been investigated in Turkey. In the survey, mobile phone users' attitudes ...

Marketing Effectiveness in Community and Junior Colleges.

Science.gov (United States)

Scigliano, Virginia L.; Scigliano, John A.

A nationwide survey of a random sample of 210 two-year colleges was conducted in 1979 to test the hypothesis that administrative adherence to sound marketing practices will lead to higher enrollments. Survey participants were asked to respond to 15 items adapted from Philip Kotler's Marketing Audit, a recognized scale of marketing effectiveness…

Are U. S. Colleges and Universities Applying Marketing Techniques Properly and within the Context of an Overall Marketing Plan?

Science.gov (United States)

Goldgehn, Leslie A.

1990-01-01

A survey of 791 college admissions officers investigated the use and perceived effectiveness of 15 marketing techniques: publicity; target marketing; market segmentation; advertising; program development; market positioning; market research; access; marketing plan; pricing; marketing committee; advertising research; consultants; marketing audit;…

Female Schooling, Non-Market Productivity, and Labor Market Participation in Nigeria

OpenAIRE

Aromolaran, Adebayo B.

2004-01-01

Economists have argued that increasing female schooling positively influences the labor supply of married women by inducing a faster rise in market productivity relative to non-market productivity. I use the Nigerian Labor Force Survey to investigate how own and husband's schooling affect women's labor market participation. I find that additional years of postsecondary education increases wage market participation probability by as much as 15.2%. A marginal increase in primary schooling has n...

Operational management of intraday and balancing markets. A survey

Energy Technology Data Exchange (ETDEWEB)

Andersen, Jeanne [Aarhus Univ. (Denmark). Dept. of Economics and Business, Business and Social Sciences; Detlefsen, Nina K. [Energinet.dk, Fredericia (Denmark). Systems Analysis

2011-07-01

Lately, there has been increased attention on the challenges that will appear when balancing the electricity in the future and the benefits of integrated markets between countries and regions. This is among other things due to the fact that electricity markets in the future will experience major changes and challenges, which may be better addressed with closer collaboration. In order to evaluate the benefits of cross-border balancing, it is essential to have an understanding of the mechanisms and operations of the European markets and how they interact. Therefore, this paper aims at describing electricity markets in Europe: day-ahead markets and markets with shorter time spans. The focus will be on balancing markets and how these are used operationally. The most promising theoretical models found in the literature with applications to balancing will be presented. The purpose of this is to identify the tools necessary to analyze future balancing of power systems. (orig.)

Market attractiveness Energy Performance Certificate for Buildings. Analysis of the survey results. Country report for the Netherlands

International Nuclear Information System (INIS)

Wobben, M.M.H.; Hoogelander, K.J.; Schorel, J.S.; Corpeleijn, M.F.; Hezelmans, A.; Verhoef, L.A.

2006-09-01

The STABLE project aims at launching a collaborative effort of national energy agencies and federations of building owners in order to establish a firm basis for market acceptance of building energy certification as defined in the Directive on the Energy Performance of Buildings. This report presents the results of a survey for the Netherlands. [nl

Marketing research of consumer preferences in juice products market in Kemerovo

Directory of Open Access Journals (Sweden)

T. F. Kiseleva

2017-01-01

Full Text Available In this paper, studies on juice products market in Kemerovo, preferences of Kemerovo residents buying juice products were conducted. With the help of the data obtained, the characteristics of juice products market in Kemerovo with the identification of the main suppliers of products were given. The object of the study in thiswork was the residents of Kemerovo. The purpose of the work was to study juice products market in Kemerovo, to investigate the preferences of Kemerovo residents buying juice products. The objectives of this work werethe following: characteristics of juice products market in Kemerovo, determining of the potential of the juice products market, analysis of the division of the market between producers, processing of the data obtained concerning the state of the juice products market in Kemerovo. The survey method was used to study the goals. Questioning is a method of collecting primary material in the form of a written survey of a large number of respondents to collect information on the state of certain aspects of the process under study. The questionnaire can cover a wide range of people, which makes it possible to minimize atypical manifestations, while personal contact with the respondent is not necessary. Another important advantage of the method is the convenience of performing mathematical processing of questionnaires. According to the processed questionnaires, advice of recommendation character, which is not mandatory for use, was given to the producers of juice products. Taking these recommendations into account, the manufacturer will be able to determine the characteristic and inherent features of the juice market in Kemerovo. Kemerovo residents were asked to answer a number of questions. The survey was conducted anonymously. The answers are informative and will be used for further study.

Operational Management of Intraday and Balancing Markets - a survey

DEFF Research Database (Denmark)

Andersen, Jeanne; K. Detlefsen, Nina

changes and challenges, which may be better addressed with closer collaboration. In order to evaluate the benefits of cross-border balancing, it is essential to have an understanding of the mechanisms and operations of the European markets and how they interact. Therefore, this paper aims at describing...... electricity markets in Europe: day-ahead markets and markets with shorter time spans. The focus will be on balancing markets and how these are used operationally. The most promising theoretical models found in the literature with applications to balancing will be presented. The purpose of this is to identify...

Funding Continuum for Private Business Owners: Evidence from the Pepperdine Private Capital Markets Project Survey

OpenAIRE

Maretno A. Harjoto; John K. Paglia

2011-01-01

The Pepperdine Private Capital Markets Project survey for business owners, administered during the spring of 2010, reveals an increasingly important role of friends and family (Friends/Family) to provide capital for privately-held businesses. Examining business owners’ perceptions of their sources of capital reveals that, overall, business owners prefer Friends/Family and angel financing as well as asset-based lenders and banks (ABL/Bank). Business owners consider Friends/Family financing to ...

Prioritising Marketing Activities in Different Types of Marketing Functions

DEFF Research Database (Denmark)

Martensen, Anne; Mouritsen, Jan

2017-01-01

performance (BP) and top management's respect. An empirical survey identifies four types of MFs: (1) the broad spectrum; (2) the hesitant; (3) the traditional and (4) the market-creating. Findings show that for each of the four types, the effect of investing in a particular role varies: all roles......Marketing functions (MFs) differ in how they practise marketing roles. The purpose of this article is to differentiate between MFs that practice marketing roles in a particular manner and then study how these different types of MFs differ with regard to the marketing roles’ effect on business...... are not equally important to practise. Moreover, all roles are not equally important to all marketing functions, but depend on the marketing function's unique starting point. Since MFs differ, relevant investments in marketing roles also differ, making it beneficial to prioritise them. However, management...

A Marketing Perspective on Mergers and Acquisitions : How Marketing Integration Affects Postmerger Performance

OpenAIRE

Homburg, Christian; Bucerius, Matthias

2004-01-01

Previous research on mergers and acquisitions (M&A) has neglected marketing issues by and large. This paper examines the effects of post merger integration (PMI) in marketing (ex tent and speed of marketing integration) on M&A performance mediated by integration outcomes (magnitude of cost savings and market-related performance). Results from a survey of 232 horizontal mergers and acquisitions show that market-related performance after the merger or acquisition has a much stronger impac...

Survey on Impact of Public push on Sustainability marketing mix and Sustainability marketing mix on Sustainability marketing success

OpenAIRE

iman mousavian; bahram kheiry; vahidreza mirabi

2014-01-01

Partaking the movement in reaching a more sustainable planet, organizations should reconsider their marketing strategies according to the social and environmental impacts. Even though, attaining sustainability would become a serious challenge for them, but there exist no other options for the third millennium. The main purpose of this study is to investigate the Impact of public push on the sustainability marketing mix, as well as the effect of sustainability marketing mix on sustainability m...

[The Second Health Care Market: Market Mapping Based upon Consumer Perception].

Science.gov (United States)

Teichert, T; Mühlbach, C

2018-03-01

The aim of the study was to present a picture of consumers' views on the specific market of health and health products, the second German health market. Market analysis of the product categories was carried out. A large-scale representative survey (N=1 033) determined with an innovative adaptation of the repertory grid method the consumer's perspective on the specific market. Basic questions concerning attitudes to health as well as healthy behaviors completed the telephone survey. In the saturated markets, market for health is growing, especially in the context of aging societies, and this is not limited to primary medical products. In this study, product categories such as "dental care", "fruit and vegetables" or "nuts" were classified as healthy products. The relevance of health also in the macroeconomic context has been long underestimated. Health has still a high priority for consumers. A disclosure of individual perceptions in the health context provides a significantly more relevant product design. The identification of healthy product dimensions from the consumer's perspective sheds light on the actually desired product properties and the available potential to meet these desires. © Georg Thieme Verlag KG Stuttgart · New York.

Liquidity Creation through Banks and Markets : Multiple Insurance and Limited Market Access

OpenAIRE

Ernst-Ludwig VON THADDEN

1998-01-01

The paper surveys theories of the intertemporal allocation of funds through demand deposits and anonymous markets, first separately and then in an integrated model. It reviews some work on the role of market frictions and asset characteristics, and suggests that the interplay between these two is crucial in explaining the observed coexistence of demand deposits and anonymous markets.

Marketing v developmentu

OpenAIRE

Gottwaldová, Hana

2008-01-01

The diploma thesis named Marketing in Development focuses on the compilation of a marketing plan for a development project. This plan is based on the set of fundamental rules relating to development and the particular phases of a development process. A marketing survey is another important starting point and issue. The plan itself is aimed at developing a fictitious office project in Prague. It also contains some practical suggestions on how to apply some marketing tools in practice and, more...

Marketing and Library Management.

Science.gov (United States)

Murphy, Kurt R.

1991-01-01

Examines the role of marketing in the management of libraries. The role of public relations (PR) in the total marketing concept is discussed, surveys that have explored PR efforts in academic and public libraries are described, and changes affecting libraries that marketing efforts could help to manage are discussed. (seven references) (LRW)

AN INTEGRATED SURVEY IN AFFILIATE MARKETING NETWORK

OpenAIRE

Norouzi, Ali

2017-01-01

As theInternet plays more colorful role in our everyday lives, the consumer’sshopping habits is changing toward increase in share of online purchase. Alongwith expansion of the Internet in people’s everyday life the recent years havebeen featured with growth of online marketing among businesses. Firms have cometo understanding that online marketing is a vital element for increasing brandawareness and grab attention of the modern consumers. Moreover, there has beena continuous increase in enga...

Updating of the Agency's Market Survey and recent power planning studies

International Nuclear Information System (INIS)

Goodman, E.I.

1976-01-01

Since the publication in 1973 of the Agency's Market Survey of the economic potential of nuclear power in developing countries, additional studies have continued to predict more realistically this aspect of electrical growth. An updating was prepared in 1974 to reflect the precipitous increase in crude oil prices. Actual forecasts in studies of individual countries are continuing, based on more extensive analysis and the latest economic factors. These studies have been performed for Pakistan, Bangladesh, Indonesia and Hong Kong. A new forecast is presented for certain developing countries in Africa, America and Asia, which gives a range of 250-400 GW(e) of nuclear capacity installed by the end of this century. The lower forecast is considered most likely and represents approximately 30% of the total installed electrical capacity of these countries. (author)

Sustainability Marketing Commitment

DEFF Research Database (Denmark)

Tollin, Karin; Bech Christensen, Lars

2017-01-01

sustainability in marketing, processes associated with sustainability marketing commitment, drivers of sustainability marketing at the functional level of marketing, and its organizational context. Using survey data from 269 managers in marketing, covering a broad range of industries in Sweden and Denmark, we...... took a structural modelling approach to examine construct relationships, mediation, and moderation effects. Overall, the findings show that marketing capabilities associated with the innovation of new products, services, and business models constitute a strong driver to leverage sustainability......Corporate sustainability is an important strategy and value orientation for marketing, but scarce research addresses the organizational drivers and barriers to including it in companies’ marketing strategies and processes. The purpose of this study is to determine levels of commitment to corporate...

Outside-Inside Marketing.

Science.gov (United States)

Carroll, Susan Rovezzi; Carroll, David

2001-01-01

Instead of employing "inside-outside" marketing via inhouse brochures, newsletters, and websites, public schools should begin practicing "outside-inside" marketing in which strategic planning and then action comes from the marketplace (the community) to the school. Public perceptions are gathered through surveys, focus groups, and indepth…

Results for Singapore [Market Survey for Nuclear Power in Developing Countries

International Nuclear Information System (INIS)

1974-01-01

A re-analysis of market for nuclear power in Singapore during 1981-1990 was carried out based on the so called ''high'' load forecast of the Market Survey, under the revised economic and technical ground rules, and using the full dynamic programming (DP) optimization option of WASP. In order to reduce computer time requirements the horizon was set at the end of 1995, rather than 2000. During the whole study period, 1977-1995, the DP was allowed free choice of 250 MWe oil-fired plants and of blocks of four 50 MWe gas turbines. During 1981-1995 250 MWe nuclear plants were also allowed to be chosen. During 1985-1995 400 Me nuclear plants were added to the list of candidates, and for 1990-1995 600 MWe nuclear plants were included also. The 250 MWe plant size was chosen because it was in the Public Utility Board expansion plan as the proposed size of units for Senoko Station stage 2 expansion. Gas turbines were considered as expansion candidates in blocks of four, rather than individually, to reduce the number of expansion configuration to be simulated in order to reduce computer time requirements. The 400 and 600 MWe unit sizes were the largest standard size acceptable under the frequency stability criterion in the first year they were permitted as a choice

Marketing Research Using Online Surveys

Directory of Open Access Journals (Sweden)

Landoy A.

2009-12-01

Full Text Available In this article, quality criteria for electronic survey design and use based on an investigation of recent electronic survey literature are presented. The results show that a hard-to-reach audience can be reached using the quality criteria that are most important for reaching these types of audiences. It is presented one online questionnaire for the academic staff community at Transilvania university of Brasov, Romania. The Limerik one was tested.

JAIF survey shows expansion of nuclear market but sees levelling-off

International Nuclear Information System (INIS)

Anon.

1985-01-01

The Japan Atomic Industrial Forum released the results of the fiscal 1984 survey of the nuclear industry in Japan, on December 18, 1985. The report showed that the nuclear industry maintained a strong expansionary trend as the nuclear related sales of mining and manufacturing industries were up by 26 % over the previous year to the total of 1,722.9 billion yen. However, there was a decrease in the expenditure of the electrical utility industry, which is the principal user, on nuclear power plant construction, as well as in the number of technical section workers in mining and manufacturing industries, which has reached the peak in the last couple of years. The report pointed out that the nuclear industry faces a period of adjustment after the end of the expansionary period, and that this basic pattern is likely to continue for several years, and the new order of nuclear power plants is likely to decline. This survey is the 26th of its kind by sending questionnaires to 1222 companies in 25 business sectors. 902 companies responded. The nuclear sales of mining and manufacturing industries, the investment for research facilities, nuclear-related workers, and the future market prospect are reported. (Kako, I.)

Brand experiences in engaging marketing campaigns

OpenAIRE

Reisegg, Kristin

2012-01-01

This research examines the effects from engaging marketing campaigns on brand experiences and the potential outcome on affective commitment and loyalty. In doing this, it also test the validity of the brand experience scale in a new setting during a short term marketing campaign. The research was conducted as a natural experiment during a marketing event arranged by Litago. Data were collected from participants and a control group, and the survey was sent out through the online survey tool...

Marketing Executives' Views of Academic Research in the Field of Marketing.

Science.gov (United States)

Mobley, Mary F.; Stuart, Elanora

1993-01-01

A survey of 124 marketing executives from major companies investigated their perceptions of academic research on marketing, including their views on the role of academic research, willingness to collaborate on academic research, key research interests and perceived lack of attention to them, and general impressions. Substantially negative…

MARKETING OBJECTIVES AMONG RURAL FOOD RETAILERS

OpenAIRE

Stegelin, Forrest E.

1996-01-01

Food retailers representing four retailer types (family operated grocery stores, produce markets, meat/egg/dairy markets, and convenience stores) in rural Georgia communities were surveyed as to their marketing objectives. Qualitative marketing objectives were ranked by the marketers as to marketing intentions, and by customers as to marketing expectations. More definitive and quantitative marketing objectives were also ranked by the food retailers as to the priority of implementation in thei...

Magnetic emission ranking of electrical appliances. A comprehensive market survey

International Nuclear Information System (INIS)

Leitgeb, N.; Cech, R.; Schroettner, J.; Lehofer, P.; Schmidpeter, U.; Rampetsreiter, M.

2008-01-01

Over the last decades emissions of magnetic fields from electric appliances have considerably changed. Based on a comprehensive market survey it could be shown that today magnetic emissions are usually characterised by complex frequency spectra while single-frequency emissions have become rare. Therefore, spectral assessment procedures play a critical role. Compared to frequency-weighted equivalent magnetic induction, rms values may underestimate emissions up to two orders of magnitudes. Therefore, rms measurements are not suitable and emission-ranking lists of devices need revision. Surface hot-spot measurements at nominal load conditions and 230 V/50 Hz supply involved 1146 new electrical devices of 166 different categories. High emissions were not rare. Magnetic emissions of devices of 73 different categories exceeded reference levels up to almost two orders of magnitudes above reference levels. Maximum values were higher than reported so far. Magnetic emissions were high enough to make even conformity with existing basic restrictions not self-evident. (authors)

The Influences of Relationship Marketing in the Housing Brokerage Market

Directory of Open Access Journals (Sweden)

Tsung-Ju Yang

2017-06-01

Full Text Available Many companies and salesmen try to build and maintain long-term relationship with their customer. The influences of relationship marketing activities are important issue of the housing brokerage Market. The aims of study are to learn the impacts of relationship marketing on customer satisfaction and customer loyalty in the housing brokerage Market. The researchers survey the customers and use the regression analysis method to test the relationships between relationship marketing, customer satisfaction and customer loyalty in Taiwan. The research results show that the relationship marketing positively impacts on customer satisfaction and customer loyalty, then customer satisfaction positively impacts on customer loyalty. Customer satisfaction plays a mediating role between relationship marketing and customer loyalty. Besides, the study confirm that brokers’ expertise moderates the relationship of relationship marketing process. The findings suggest that the brokers’ relationship marketing and expertise empirically impact on the customers.

A Marketing Plan That Works

Science.gov (United States)

Sparks, Jack D.

1976-01-01

Olivet College's marketing plan included survey of students, alumni, townspeople, and doners and analysis of the college's customer appeal, prices, and product mix. The author reports that the marketing objectives are being met and discusses the rationale and problems of applying business marketing principles to education. (JT)

Assessing tobacco marketing regulation implementation level in Georgia: evidence from Non Communicable Disease Risk Factors STEPS Survey Georgia 2016

Directory of Open Access Journals (Sweden)

Lela Sturua

2018-03-01

Full Text Available Background Tobacco use continues to be the leading cause of preventable deaths worldwide; the biggest burden of it falls on low- and middle-income countries and this trend is expected to widen further in case of inaction. The overall objective of the study is to describe and analyze the findings of the Noncommunicable Disease Risk Factors STEPS Survey Georgia 2016 related to tobacco marketing regulation. Methods The current study in Georgia was a population-based STEPS survey of randomly selected adults aged 18-69 within each sex and 10-year age-group. A multi-stage cluster sample design was used to produce representative data for that age range in Georgia. A total of 5554 adults participated in the current survey. We assessed level o tobacco marketing regulation implementation in Georgia. Results Study results reported high prevalence of tobacco use in Georgian population (31.1% (95 % CI: 29.0-33.1. Study findings showed that about half of the current smokers are exposed to anti-tobacco information on TV or radio 52.3% (95% CI: 48.9 - 55.7, whereas 35.5% (95% CI: 32.2 - 38.8 reported being exposed to cigarette marketing at points of sales of tobacco products and 4.7% (95% CI: 3.2-6.1 to any cigarette promotions. Health warnings on cigarette packs was reported to be noticed by 88.7% (95% CI: 85.8-91.6 of current smokers; only 33% (95% CI: 25.4 - 40.7 of them reported having thought about quitting because of these warnings. Conclusions The prevalence of smoking in Georgia is high compared to other countries of the European Region and it is very likely that smoking related NCDs burden will increase. Stricter tobacco control policies coupled with anti-tobacco media campaigns can address this problem. Improved health warnings on tobacco packages and total ban of tobacco advertisement, promotion and sponsorship should be implemented in order to overcome prevailed tobacco industry marketing strategies.

Alcohol Marketing, Drunkenness, and Problem Drinking among Zambian Youth: Findings from the 2004 Global School-Based Student Health Survey

Directory of Open Access Journals (Sweden)

Monica H. Swahn

2011-01-01

Full Text Available This study examines the associations between alcohol marketing strategies, alcohol education including knowledge about dangers of alcohol and refusal of alcohol, and drinking prevalence, problem drinking, and drunkenness. Analyses are based on the Global School-Based Student Health Survey (GSHS conducted in Zambia (2004 of students primarily 11 to 16 years of age (=2257. Four statistical models were computed to test the associations between alcohol marketing and education and alcohol use, while controlling for possible confounding factors. Alcohol marketing, specifically through providing free alcohol through a company representative, was associated with drunkenness (AOR = 1.49; 95% CI: 1.09–2.02 and problem drinking (AOR = 1.41; 95% CI: 1.06–1.87 among youth after controlling for demographic characteristics, risky behaviors, and alcohol education. However, alcohol education was not associated with drunkenness or problem drinking. These findings underscore the importance of restricting alcohol marketing practices as an important policy strategy for reducing alcohol use and its dire consequences among vulnerable youth.

Alcohol marketing, drunkenness, and problem drinking among Zambian youth: findings from the 2004 Global School-Based Student Health Survey.

Science.gov (United States)

Swahn, Monica H; Ali, Bina; Palmier, Jane B; Sikazwe, George; Mayeya, John

2011-01-01

This study examines the associations between alcohol marketing strategies, alcohol education including knowledge about dangers of alcohol and refusal of alcohol, and drinking prevalence, problem drinking, and drunkenness. Analyses are based on the Global School-Based Student Health Survey (GSHS) conducted in Zambia (2004) of students primarily 11 to 16 years of age (N = 2257). Four statistical models were computed to test the associations between alcohol marketing and education and alcohol use, while controlling for possible confounding factors. Alcohol marketing, specifically through providing free alcohol through a company representative, was associated with drunkenness (AOR = 1.49; 95% CI: 1.09-2.02) and problem drinking (AOR = 1.41; 95% CI: 1.06-1.87) among youth after controlling for demographic characteristics, risky behaviors, and alcohol education. However, alcohol education was not associated with drunkenness or problem drinking. These findings underscore the importance of restricting alcohol marketing practices as an important policy strategy for reducing alcohol use and its dire consequences among vulnerable youth.

Review the Moscow wholesale market meat delicacies and sausages

OpenAIRE

Sidorchuk, Roman

2010-01-01

The main goal of our marketing research is to review the status of the Moscow wholesale market deli meats in 2005. The study is based on the method of the expert survey, a method that includes: selection of experts survey form, the definition of the structure and strength of the expert group, the development of the methodology of the study, survey, a list of problems. As experts in the survey attended by leaders and experts who know the state of the market of meat products. Also in the study ...

Artisanal alcohol production in Mayan Guatemala: Chemical safety evaluation with special regard to acetaldehyde contamination

International Nuclear Information System (INIS)

Kanteres, Fotis; Rehm, Juergen; Lachenmeier, Dirk W.

2009-01-01

There is a lack of knowledge regarding the composition, production, distribution, and consumption of artisanal alcohol, particularly in the developing world. In Nahuala, an indigenous Mayan municipality located in highland Guatemala, heavy alcohol consumption appears to have had a significant negative impact on health, a major role in cases of violence and domestic abuse, and a link to street habitation. Cuxa, an artisanally, as well as commercially produced sugarcane alcohol, is widely consumed by heavy drinkers in this community. Cuxa samples from all distribution points in the community were obtained and chemically analyzed for health-relevant constituents and contaminants including methanol, acetaldehyde, higher alcohols, and metals. From those, only acetaldehyde was confirmed to be present in unusually high levels (up to 126 g/hl of pure alcohol), particularly in samples that were produced clandestinely. Acetaldehyde has been evaluated as 'possibly carcinogenic' and has also been identified as having significant human exposure in a recent risk assessment. This study explores the reasons for the elevated levels of acetaldehyde, through both sampling and analyses of raw and intermediary products of cuxa production, as well as interviews from producers of the clandestine alcohol. For further insight, we experimentally produced this alcohol in our laboratory, based on the directions provided by the producers, as well as materials from the town itself. Based on these data, the origin of the acetaldehyde contamination appears to be due to chemical changes induced during processing, with the major causative factors consisting of poor hygiene, aerobic working conditions, and inadequate yeast strains, compounded by flawed distillation methodology that neglects separation of the first fractions of the distillate. These results indicate a preventable public health concern for consumers, which can be overcome through education about good manufacturing practices, as well

Artisanal alcohol production in Mayan Guatemala: Chemical safety evaluation with special regard to acetaldehyde contamination

Energy Technology Data Exchange (ETDEWEB)

Kanteres, Fotis [Centre for Addiction and Mental Health (CAMH), 33 Russell Street, ARF 2035, Toronto, ON, Canada, M5S 2 S1 (Canada); Rehm, Juergen [Centre for Addiction and Mental Health (CAMH), 33 Russell Street, ARF 2035, Toronto, ON, Canada, M5S 2 S1 (Canada); Dalla Lana School of Public Health, University of Toronto, 155 College Street, Toronto, ON, Canada, M5T 3 M7 (Canada); Institute for Clinical Psychology and Psychotherapy, TU Dresden, Chemnitzer Strasse 46, D-01187 Dresden (Germany); Lachenmeier, Dirk W., E-mail: Lachenmeier@web.de [Chemisches und Veterinaeruntersuchungsamt (CVUA) Karlsruhe, Weissenburger Strasse 3, D-76187 Karlsruhe (Germany)

2009-11-01

There is a lack of knowledge regarding the composition, production, distribution, and consumption of artisanal alcohol, particularly in the developing world. In Nahuala, an indigenous Mayan municipality located in highland Guatemala, heavy alcohol consumption appears to have had a significant negative impact on health, a major role in cases of violence and domestic abuse, and a link to street habitation. Cuxa, an artisanally, as well as commercially produced sugarcane alcohol, is widely consumed by heavy drinkers in this community. Cuxa samples from all distribution points in the community were obtained and chemically analyzed for health-relevant constituents and contaminants including methanol, acetaldehyde, higher alcohols, and metals. From those, only acetaldehyde was confirmed to be present in unusually high levels (up to 126 g/hl of pure alcohol), particularly in samples that were produced clandestinely. Acetaldehyde has been evaluated as 'possibly carcinogenic' and has also been identified as having significant human exposure in a recent risk assessment. This study explores the reasons for the elevated levels of acetaldehyde, through both sampling and analyses of raw and intermediary products of cuxa production, as well as interviews from producers of the clandestine alcohol. For further insight, we experimentally produced this alcohol in our laboratory, based on the directions provided by the producers, as well as materials from the town itself. Based on these data, the origin of the acetaldehyde contamination appears to be due to chemical changes induced during processing, with the major causative factors consisting of poor hygiene, aerobic working conditions, and inadequate yeast strains, compounded by flawed distillation methodology that neglects separation of the first fractions of the distillate. These results indicate a preventable public health concern for consumers, which can be overcome through education about good manufacturing practices

Market survey Slovak Republic. Bio-energy

International Nuclear Information System (INIS)

2008-01-01

The study presents an overview of Slovakian bioenergy market, its current state and future prospects in terms of size and potentials. In the opening, the basic structure of Slovakian energy sources is presented from IEA energy statistics, then a list of programmes and valid legislation relating to RES follow. Figures from several sources show possible potential accomplishable in biomass utilisation in Slovakia. Some most promising areas containing interesting amounts of unutilised biomass are quoted. Chapter 4 contains overview of programmes supporting the use of RES, examples of already realised projects and some planned projects. In Chapter 5 there is a list of main stakeholders in the bioenergy sector, description of legal requirements and procedures necessary for starting a business in Slovakia and some ways how to promote bioenergy business in Slovakia. As the most promising opportunities identified in Slovakia we can consider projects of biomass utilisation in the form of installation of boilers and creation of distribution channels enabling steady supply of biomass for competitive prices. A lot of waste and other residues from woodworking industries or forestry is available for this purpose. Dutch companies should make maximum use of their technological know-how and try to offer equipment for biomass utilisation. Biogas is produced only on a very limited scale. The reason for that lies in relatively high initial costs that cannot be covered from farming companies and low rentability of realised projects. Still, projects solving disposal of agricultural waste on the one hand and energy production on the other are worth paying attention to. Success stories from the Netherlands could serve as a source of inspiration but doing of thoroughgoing analysis preceding investment itself is of necessity in order to cope with hidden risks and uncertainties. In any case, Dutch companies can offer technological equipment to Slovakian buyers without risks connected with

A survey of financing possibilities of projects in energetics with emphasis to the market with natural gas

Directory of Open Access Journals (Sweden)

Abed Al-Zabidi

2009-09-01

Full Text Available With the present expansion of globalization within economic competition of individual countries are stability and economicdevelopment inevitably bound with the term of energy, therefore also the natural gas. Presently, energy is still the most important factorof economic and social development.The critical tempo of energy consumption, entering of new players on the energetic market, quick industrialization of Asiancountries and accordingly growing difference between supply and demand, worries of depletion of the existing sources and worseningof our living environment are all worldwide global problems.The subject of the presented paper is a survey of market with natural gas in Slovakia, possibilities of diversification of sourcesof natural gas, its transport and distribution with the emphasis to the possibilities of financing of projects in energetics.

Spices as a source of lead exposure: a market-basket survey in Sri Lanka.

Science.gov (United States)

Senanayake, M P; Perera, R; Liyanaarachchi, L A; Dassanayake, M P

2013-12-01

We performed a laboratory analysis of spices sold in Sri Lanka for lead content. Samples of curry powder, chili powder and turmeric powder from seven provinces, collected using the market basket survey method, underwent atomic absorption spectrometry. Blanks and standards were utilised for instrument calibration and measurement accuracy. The results were validated in two different laboratories. All samples were found to have lead levels below the US Food and Drug Administration's action level of 0.5 μg/g. Spices sold in Sri Lanka contain lead concentrations that are low and within the stipulated safety standards.

EUROPEAN TRADITIONAL FOOD PRODUCERS AND MARKETING CAPABILITIES: AN APPLICATION OF MARKETING MANAGEMENT PROCESS

OpenAIRE

Banterle, Alessandro; Cavaliere, Alessia; Stranieri, Stefanella; Carraresi, Laura

2009-01-01

The purpose of this paper is to evaluate the marketing management capabilities of SMEs producing traditional food products, in order to analyse the market orientation of SMEs in the food industry. Following the theoretical approach of Market Orientation, our analysis is based on an assessment of the marketing management process. The methodology refers to a survey developed through a questionnaire published on the web, and a sample of 371 firms based in Belgium, Italy, Spain, the Czech Republi...

Electric vehicles: Market survey. Marktuebersicht Elektrofahrzeuge

Energy Technology Data Exchange (ETDEWEB)

Baur, A.

1993-01-01

In the context of this article a tabular list of electric vehicles is shown, which are licensed and available on the German market. This contains one- to two-seated light-weight vehicles with ordinary serial bodyworks as well as transporters and busses. (BWI)

The European electricity market

International Nuclear Information System (INIS)

1988-01-01

The creation of a single European market also will have its effects on the power and electricity sector. Expectations tied to this abandonment of borders on the electricity market are different: some hope for a reduction of energy costs, others fear safeguarded supplies to be at risk. It cannot be fully judged at present what the situation will be on a strongly integrated, European power and electricity market, and the brochure in hand is intended to present a first survey of the situation from the perspective of the power industry and energy policy, concentrating on main aspects. The survey is compiled in the form of reprints of journal articles written on this topic by a number of well-known German experts in the field. (orig./HP) [de

Examination of Estate Marketing Practices in Ikeja, Lagos, Nigeria

Directory of Open Access Journals (Sweden)

Joseph Oyewale Oyedeji

2017-09-01

Full Text Available Estate marketing is an aspect of the profession of Estate Surveying and Valuation in Nigeria. Previous studies on estate marketing identified that there are challenges affecting estate marketing and the resultant effect on these challenges affects the credibility of the profession of Estate Surveying and Valuation in Nigeria. This necessitates the need to examine the practice of estate marketing in Nigeria. This study examined estate marketing practice among estate surveyors and valuers in Ikeja, Lagos Nigeria. The sample size for the study is the 64 registered Estate Surveying and Valuation firms in the study area. Data gathered were analyzed using descriptive statistics and 5-point likert ordinal scale. Findings from the study revealed that the use of brochure or bulletin is the most common estate marketing method in the study area. Also, it was revealed from the study that the use of press is the most cost effective method of estate marketing in the study area. The study identified the various challenges of estate marketing. However, collection of double professional fees is the most prevalent challenge of estate marketing in the study area. Finally, aggressive marketing which leads to unethical practices is the most prevalent mitigating measures adopted by Estate Surveyors and Valuers in the study area. Recommendations were made on how to review the ethical regulations guiding the practice of Estate Surveying and Valuation which will consequently improve marketing in the study area.

Market Research Survey of Commercial Off-The-Shelf (COTS) Portable MS Systems for IAEA Safeguards Applications

Energy Technology Data Exchange (ETDEWEB)

Hart, Garret L.; Hager, George J.; Barinaga, Charles J.; Duckworth, Douglas C.

2013-02-01

This report summarizes the results for the market research survey of mass spectrometers that are deemed pertinent to International Atomic Energy Agency (IAEA) needs and strategic objectives. The focus of the report is on MS instruments that represent currently available (or soon to be) commercial off-the shelf (COTS) technology and weigh less than 400 pounds. A compilation of all available MS instruments (36 COTS and 2 R&D) is presented, along with pertinent information regarding each instrument.

UMAMI: Understanding Mindsets Across Markets, Internationally

DEFF Research Database (Denmark)

Kano Glückstad, Fumiko

In connection to this challenge session “5C: Comprehending Consumers: Computing Complexity of Cultures”, I introduce a new initiative a so called “UMAMI: Understanding Mindsets Across Markets, Internationally”, a four-year project funded by the Danish government. The project combines the existing...... secondary data such as World Value Survey and European Social Survey, primary data collected via quantitative surveys measuring constructs used in the marketing and tourism sciences, and data available from the Danish tourism industries. The project further employs machine learning technologies...

Response bias in international marketing research

NARCIS (Netherlands)

de Jong, M.G.

2006-01-01

The saturation of domestic markets in the industrialized parts of the world, combined with increased competition in home markets from foreign competitors forces many companies to look for opportunities beyond their national boundaries. Surveys are a crucial source of data in international marketing

Survey of Laser Markets Relevant to Inertial Fusion Energy Drivers, information for National Research Council

International Nuclear Information System (INIS)

Bayramian, A.J.; Deri, R.J.; Erlandson, A.C.

2011-01-01

Development of a new technology for commercial application can be significantly accelerated by leveraging related technologies used in other markets. Synergies across multiple application domains attract research and development (R and D) talent - widening the innovation pipeline - and increases the market demand in common components and subsystems to provide performance improvements and cost reductions. For these reasons, driver development plans for inertial fusion energy (IFE) should consider the non-fusion technology base that can be lveraged for application to IFE. At this time, two laser driver technologies are being proposed for IFE: solid-state lasers (SSLs) and KrF gas (excimer) lasers. This document provides a brief survey of organizations actively engaged in these technologies. This is intended to facilitate comparison of the opportunities for leveraging the larger technical community for IFE laser driver development. They have included tables that summarize the commercial organizations selling solid-state and KrF lasers, and a brief summary of organizations actively engaged in R and D on these technologies.

Correlation between marketing strategy, product quality and promotion on the mobile devices market in Serbia

Directory of Open Access Journals (Sweden)

Bakator Mihalj

2016-01-01

Full Text Available This paper examines the correlation between promotion as a marketing mix instrument, product quality and marketing strategy on the mobile devices market. The research paper consists of four sections. Each section determines the key factors of the main subject's elements. The research makes analysis of the influence of promotional activities on consumer behavior. It was conducted via survey questions. The questions referred to mobile device brands, user satisfactory rates and other parameters in the Republic of Serbia. The aim was to define the impact of promotional activities on consumer choice when purchasing a mobile device. In addition, the product quality and marketing strategies of top mobile device brands are also taken into consideration. Observational statements are made based on statistical evidence from the completed research surveys.

Survey of the small (300 W to 300 kW) wind turbine market in Canada

International Nuclear Information System (INIS)

2005-01-01

The significant growth in the Canadian wind power industry over the past decade has resulted in an increased number of large utility-scale wind farms appearing across Canada. Although large wind turbines are often acknowledged as a mature technology that can provide clean, reliable and economically competitive power, smaller wind turbines have had relatively little documentation in comparison. The aim of this report was to provide a profile of the Canadian market for small wind turbines (SWTs), divided into 3 categories: mini wind turbines with a rated power output from 300 watts to 1000 watts; small wind turbines up to 30 kW; and medium-sized wind turbines up to 300 kW. Study findings were based on interviews with industry experts and a comprehensive survey of 135 companies involved in the Canadian SWT industry. Details of annual sales and total installed capacity were provided, as well as a summary of key SWT markets. An overview of Canadian market demand and international SWT manufacturing capacity was presented. Opportunities and barriers were examined. It was observed that experiences in the United States have indicated that SWTs are more successful when combined with enabling policies, market incentives, and education and awareness raising. The U.S. small wind industry has estimated that in the near future, the SWT industry could supply 50,000 MW, employ 10,000 people and generate $1 billion per year. A number of opportunities for the promotion of the small wind industry in Canada were reviewed, including the niche manufacturing sector in the 20 kW to 50 kW range. Issues concerning the economic benefits of a SWT manufacturing industry were examined. It was suggested that as the SWT markets grow and mature, turbine prices are expected to fall and turbine effectiveness and reliability will increase. An SWT promotional strategy was outlined with incentives in 4 areas: (1) market development; (2) policy development; (3) technology development; and (4) education

Renewable energy market overview 2000

International Nuclear Information System (INIS)

Mahoney, Nicholas

2001-01-01

The article discusses the findings of a recent survey on the renewable energy market carried out in 164 countries and across a wide range of sectors of industry. The survey found almost unanimous optimism regarding the growth of the renewable energy market over the coming year. Tables show (i) the survey sample (in terms of continents, database population and responses); (ii) subsidiaries and locations of parent companies; (iii) expectations of sales next year (by continent) and (iv) expectations of sales in the coming year by sector. Figures show (a) regional distribution of companies (by continent); (b) companies' activities and (c) index of expectations of sales, by continent. The survey is intended for inclusion in the World Directory of Renewable Energy Suppliers and Services

Renewable energy market overview 2000

Energy Technology Data Exchange (ETDEWEB)

Mahoney, Nicholas

2001-02-01

The article discusses the findings of a recent survey on the renewable energy market carried out in 164 countries and across a wide range of sectors of industry. The survey found almost unanimous optimism regarding the growth of the renewable energy market over the coming year. Tables show (i) the survey sample (in terms of continents, database population and responses); (ii) subsidiaries and locations of parent companies; (iii) expectations of sales next year (by continent) and (iv) expectations of sales in the coming year by sector. Figures show (a) regional distribution of companies (by continent); (b) companies' activities and (c) index of expectations of sales, by continent. The survey is intended for inclusion in the World Directory of Renewable Energy Suppliers and Services.

Internet Marketing Research: Opportunities and Problems

NARCIS (Netherlands)

Furrer, O.F.G.; Sudharshan, D.

2001-01-01

The Internet is promised a brilliant future among the favorite tools of marketing researchers. Develops a typology of Internet marketing surveys showing the existence of eight different designs that can be used by marketers. However, researchers who plan to develop research using the Internet need

49 CFR 1180.7 - Market analyses.

Science.gov (United States)

2010-10-01

... company's marketing plan and existing and potential competitive alternatives (inter- as well as intramodal... for inspection by other parties or otherwise supply these data on request, for example, electronically... or marketing goals; interchange data; market share analysis; and/or shipper surveys. It is important...

A Stakeholder Survey on Live Bird Market Closures Policy for Controlling Highly Pathogenic Avian Influenza in Vietnam

Directory of Open Access Journals (Sweden)

Thi Thanh Thuy Nguyen

2017-08-01

Full Text Available Extensive research in Vietnam and elsewhere has shown that live bird markets (LBMs play a significant role in the ecology and zoonotic transmission of avian influenzas (AIs including H5N1 and H7N9. Vietnam has a large number of LBMs reflecting the consumer preferences for live poultry. Under pressure to mitigate risks for H7N9 and other zoonotic AIs, Vietnam is considering, among other mitigation measures, temporary closures of LBMs as a policy to reduce risk of AI outbreaks. However, the efficacy of market closure is debated, particularly because little is known about how poultry traders may react, and whether trading may emerge outside formal marketplaces. Combining efforts of anthropologists, economists, sociologists, and veterinarians can be useful to elucidate the drivers behind poultry traders’ reactions and better understanding the barriers to implementing risk mitigation measures. In this paper, we present results from a stakeholder survey of LBM stakeholders in Vietnam. Our qualitative data show that trading outside formal markets is very likely to occur in the event of a temporary LBM market closure. Our data show that the poultry value chain in Vietnam remains highly flexible, with traders willing and able to trade poultry in many possible locations. Our results indicate that simplification of the poultry value chain along with strict enforcement, engagement of stakeholders, and adequate communication would be a necessary prerequisite before market closure could be an effective policy.

A Stakeholder Survey on Live Bird Market Closures Policy for Controlling Highly Pathogenic Avian Influenza in Vietnam.

Science.gov (United States)

Nguyen, Thi Thanh Thuy; Fearnley, Lyle; Dinh, Xuan Tung; Tran, Thi Tram Anh; Tran, Trong Tung; Nguyen, Van Trong; Tago, Damian; Padungtod, Pawin; Newman, Scott H; Tripodi, Astrid

2017-01-01

Extensive research in Vietnam and elsewhere has shown that live bird markets (LBMs) play a significant role in the ecology and zoonotic transmission of avian influenzas (AIs) including H5N1 and H7N9. Vietnam has a large number of LBMs reflecting the consumer preferences for live poultry. Under pressure to mitigate risks for H7N9 and other zoonotic AIs, Vietnam is considering, among other mitigation measures, temporary closures of LBMs as a policy to reduce risk of AI outbreaks. However, the efficacy of market closure is debated, particularly because little is known about how poultry traders may react, and whether trading may emerge outside formal marketplaces. Combining efforts of anthropologists, economists, sociologists, and veterinarians can be useful to elucidate the drivers behind poultry traders' reactions and better understanding the barriers to implementing risk mitigation measures. In this paper, we present results from a stakeholder survey of LBM stakeholders in Vietnam. Our qualitative data show that trading outside formal markets is very likely to occur in the event of a temporary LBM market closure. Our data show that the poultry value chain in Vietnam remains highly flexible, with traders willing and able to trade poultry in many possible locations. Our results indicate that simplification of the poultry value chain along with strict enforcement, engagement of stakeholders, and adequate communication would be a necessary prerequisite before market closure could be an effective policy.

Social marketing strategies for reaching older people with disabilities: findings from a survey of centers for independent living participants.

Science.gov (United States)

Moone, Rajean Paul; Lightfoot, Elizabeth

2009-01-01

Centers for independent living (CILs) provide critical supports, services, and advocacy for assisting people with disabilities in living independently. As there is a rapidly increasing population of older people with disabilities, many CILs are now considering how to actively engage older adults in their organizations. This study utilized a survey of older people with disabilities to help identify social marketing techniques that community organizations like CILs can use to effectively reach older people with disabilities. Utilizing the components of the social marketing mix in designing outreach efforts, including a critical examination of product, place, price, participants, and partnering, CILs and other community agencies can better reach older adults with disabilities.

Characterizing customers at medical center farmers' markets.

Science.gov (United States)

Kraschnewski, Jennifer L; George, Daniel R; Rovniak, Liza S; Monroe, Diana L; Fiordalis, Elizabeth; Bates, Erica

2014-08-01

Approximately 100 farmers' markets operate on medical center campuses. Although these venues can uniquely serve community health needs, little is known about customer characteristics and outreach efforts. Intercept survey of markets and market customers between August 2010 and October 2011 at three medical centers in different geographic regions of the US (Duke University Medical Center, Cleveland Clinic, and Penn State Hershey Medical Center) were conducted. Markets reported serving 180-2,000 customers per week and conducting preventive medicine education sessions and community health programs. Customers (n = 585) across markets were similar in sociodemographic characteristics--most were middle-aged, white, and female, who were employees of their respective medical center. Health behaviors of customers were similar to national data. The surveyed medical center farmers' markets currently serve mostly employees; however, markets have significant potential for community outreach efforts in preventive medicine. If farmers' markets can broaden their reach to more diverse populations, they may play an important role in contributing to community health.

Market segmentation and analysis of Japan's residential post and beam construction market.

Science.gov (United States)

Joseph A. Roos; Ivan L. Eastin; Hisaaki Matsuguma

2005-01-01

A mail survey of Japanese post and beam builders was conducted to measure their level of ethnocentrism, market orientation, risk aversion, and price consciousness. The data were analyzed utilizing factor and cluster analysis. The results showed that Japanese post and beam builders can be divided into three distinct market segments: open to import...

E-mail marketing

OpenAIRE

Jurnečková, Jana

2014-01-01

The thesis deals with e-mail marketing. It focuses on identifying factors that affect the behavior of users of e-mail and newsletter subscribers. It evaluates the role of e-mail marketing as a part of communication mix of companies and e-shops, current trends, e-mail campaigns, e-mail marketing software provider. To study the behavior of users of e-mail and newsletter subscribers a questionnaire survey was conducted on a sample of 610 respondents and in-depth interviews (n = 30). Content anal...

Determinants of Livestock Prices in Ethiopian Pastoral Livestock Markets: Implications for Pastoral Marketing Strategies

OpenAIRE

Belayneh, Hailemariam Teklewold; Feye, Getachew Legese; Alemu, Dawit; Negassa, Asfaw

2009-01-01

The major objective of this paper is to identify determinants of market prices for cattle, sheep and goat in the export market value chain starting from pastoral markets to export abattoirs and live animal exporters. The study is based on the information generated through a formal survey conducted in the major pastoral livestock markets of Ethiopia with 128 collectors, small and big traders, feedlot operators, live animal and meat exporters. Hedonic price formation model was used to analyze t...

The facilities management market in Denmark

DEFF Research Database (Denmark)

Jensen, Per Anker

2010-01-01

for researching the market but particular the definition of space including acquisition as well as development, administration, operation, maintenance and utilities in the same main product is problematic. Research limitations/implications: The market research is limited to the Danish market, but the results......Purpose: To present the results of market surveys in Denmark, which have been based on and used to test a proposal for a new European standard for a taxonomy of Facilities Management (FM). Design/methodology: The market research included surveys of both the client side and the provider side...... and was carried out by a management consultant company by telephone interviews based on definitions developed from drafts for the European FM taxonomy standard by a university researcher, who is a member of the standardisation work group. Findings: The proposed taxonomy for FM is in general a good basis...

The market for natural uranium

International Nuclear Information System (INIS)

Bauder, P.

1981-01-01

The natural uranium market is characterized at present by its surplus. This is essentially due to a surplus on the production line. The uranium produced is no longer taken up by the market as it was up to the middle of 1979. The object of this contribution is therefore a survey on the present availability and demand situation, as well as to discuss market mechanisms and forecast the future market trend. (orig./IHO) [de

Marketing strategies: Study in travel agencies and tourism sector

Directory of Open Access Journals (Sweden)

Aléssio Bessa Sarquis

2015-08-01

Full Text Available The tourism sector has an important economic and social role and marketing strategies can help improve the market performance of service organizations. Thus, the study analyzed the marketing strategies applied in the travel agency services sector in the state of Santa Catarina and, therefore, a quantitative, descriptive inconclusive and in the form of field survey (survey was applied with self-administered questionnaires available in the Google Docs platform for a sample of 109 emissive agencies of small and medium. Statistical analyzes were performed by means, frequency, stand-ard deviation and hypothesis testing as the measurement scales applied. The results show that the vast majority of the surveyed agencies use internal marketing strategies, external, interactive and relationship management with clients and midsize agencies use more often most measured marketing strategies.

Horticultural marketing channels in Kenya : structure and development

NARCIS (Netherlands)

Dijkstra, T.

1997-01-01

This study analyses the structure and development of horticultural marketing channels in Kenya. It is based primarily on a farm survey among some 500 farmers in Nyandarua, Kisii and Taita Taveta Districts and a trade survey of about 750 horticultural traders in 18 different market places.

What Do College Students, Young Families, and Empty Nesters Want in a Car? A Market Segmentation and Marketing Mix Project for Introduction to Marketing Students

Science.gov (United States)

Bristow, Dennis; Gulati, Rajesh; Schneider, Kenneth C.

2013-01-01

This paper presents the details of a student project used in introduction to marketing courses. The project is designed to involve students in the application of survey research to generate data used to make a series of marketing management decisions. Students collect data from three different segments of the car buying market and make product,…

Online Video as a Marketing Tool : A quantitative survey on video marketing habits

OpenAIRE

Boman, Kalle; Raijonkari, Kalle

2017-01-01

The rapid development of high-speed mobile networks and mobile device technology have led to an immense growth of online video content. As consumers spend more and more time with online video, marketing of goods and services has naturally caught up with the medium. The aim of the research was to examine the online video marketing habits and attitudes of small and medium-sized enterprises in Jyväskylä for RecOn Productions Oy, a local audiovisual production company. The findings of the res...

Nonlinear expectations in speculative markets – Evidence from the ECB survey of professional forecasters

DEFF Research Database (Denmark)

Stadtmann, Georg; Rülke; Reitz

2012-01-01

Chartist and fundamentalist models have proven to be capable of replicating stylized facts on speculative markets. In general, this is achieved by specifying nonlinear interactions of otherwise linear asset price expectations of the respective trader groups. This paper investigates whether...... in the neighborhood of the fundamental value, whereas expectations tend to be stabilizing in the presence of substantial oil price misalignment....... or not regressive and extrapolative expectations themselves exhibit significant nonlinear dynamics. The empirical results are based on a new data set from the European Central Bank Survey of Professional Forecasters on oil price expectations. In particular, we find that forecasters form destabilizing expectations...

Competitive Advantage and Marketing Performance (A Descriptive Survey on Oil Palm Plantation Industries in West Kalimantan Province

Directory of Open Access Journals (Sweden)

Nurmala Nurmala

2018-03-01

Full Text Available This research analyzes the competitive advantage in order to enhance the marketing performance of oil palm plantation companies in West Kalimantan Province, which aims to: (1 find out the implementation of competitive advantage of the oil palm plantation companies in West Kalimantan Province, (2 find out the achievement of marketing performance of the oil palm plantation companies in West Kalimantan Province, and (3 find out the influence of competitive advantage on the marketing performance of the oil palm plantation companies in West Kalimantan Province. This is a descriptive and verification research that uses a descriptive and explanatory survey on the analysis unit of oil palm plantation companies in West Kalimantan Province. The period of research implementation of two (2 years, divided into two stages; First Stage (2013 and Second Stage (2014. The data are collected using questionnaires as well as interviews and observations. The collected data are further processed using path analysis. The results of the First Stage (2013 research find that only few of the oil palm plantation companies in West Kalimantan Province are able to achieve the marketing performance in high category or above their expected target. This is presumed to be related to the weak competitiveness or competitive advantage of the companies as found in the results of descriptive analysis of this research. In order to understand more of such relatedness, it is necessary to conduct further research of the Second Stage (2014 focusing on investigating the influence of competitive advantage on the marketing performance of oil palm plantation companies in West Kalimantan Province.

Direct Marketing Promotion and Electronic Cigarette Use Among US Adults, National Adult Tobacco Survey, 2013–2014

OpenAIRE

Dai, Hongying; Hao, Jianqiang

2017-01-01

Introduction The use of electronic cigarettes (e-cigarettes) among US adults has increased since 2007. The objective of this study was to investigate the prevalence of direct marketing promotion of e-cigarettes and its association with e-cigarette use among US adults. Methods We used using data from the 2013–2014 National Adult Tobacco Survey (NATS) to estimate prevalence of e-cigarette promotions received by mail or email. Multinomial logistic regression was used to examine the associations ...

Investigating important factors influencing on strategic marketing planning

Directory of Open Access Journals (Sweden)

Davood Salmani

2014-02-01

Full Text Available One of the most important methods for building good marketing strategy is to learn more about existing competitors, suppliers, etc. This paper presents an empirical investigation to study the relationship between wholesalers, bargaining pricing, new rivals and pricing strategy on preparing appropriate marketing strategy in meat market in city of shiraz, Iran. The proposed study designs a questionnaire in Likert scale and distributes it among 200 experts in this market. Cronbach alpha has been calculated as 97.3%, which validates the overall survey. The results of the implementation of Pearson correlation ratio indicate that there were some positive and meaningful relationships between all components of the survey with marketing strategy.

Direct Marketing Promotion and Electronic Cigarette Use Among US Adults, National Adult Tobacco Survey, 2013-2014.

Science.gov (United States)

Dai, Hongying; Hao, Jianqiang

2017-09-21

The use of electronic cigarettes (e-cigarettes) among US adults has increased since 2007. The objective of this study was to investigate the prevalence of direct marketing promotion of e-cigarettes and its association with e-cigarette use among US adults. We used using data from the 2013-2014 National Adult Tobacco Survey (NATS) to estimate prevalence of e-cigarette promotions received by mail or email. Multinomial logistic regression was used to examine the associations between e-cigarette promotions and the prevalence and frequency of e-cigarette use among US adults. In the 2013-2014 survey period, 7.1% of adults (about 16.0 million) reported receiving mail or email e-cigarette promotions in the previous 6 months; 3.2% received mail promotions, and 5.1% received email promotions. A higher prevalence of promotions was found among men versus women, adults aged under 65 years versus those older, current e-cigarette users, current smokers, and people with no smoking restriction rules in their homes or vehicles. In the multivariable analysis, receiving mail or email e-cigarette promotions was associated with higher odds of being current e-cigarette users (adjusted odds ratio [aOR] = 2.0; P marketing promotions was prevalent among US adults. Receiving e-cigarette promotions was associated with increased odds of both prevalence and frequency of e-cigarette use. Future longitudinal studies are needed to measure causal effects of e-cigarette promotions on e-cigarette use among adults.

Perspectives from Marketing Internship Providers

Science.gov (United States)

Swanson, Scott R.; Tomkovick, Chuck

2011-01-01

Internship research published in marketing and business education journals primarily examine student perspectives about internships or reports results based on other business disciplines. To more accurately understand how employers perceive marketing interns and internships, 352 managers located in the Midwestern United States were surveyed.…

[Marketing issues for the otorhinolaryngologist].

Science.gov (United States)

Sparrer, I; Duong Dinh, T A; Emmerling, O; Ilgner, J; Westhofen, M

2013-07-01

Economic aspects related to the German health care system are rising. In the outpatient area does this trend influence the organization of the surgery and the treatment procedures as well as the relationship between the patient and the doctor. The patient's free volition of choice is increasing and the patient becomes a "customer" in the health system. The aim of this work is to to elucidate marketing issues for otorhinolaryngologist, which could improve the efficiency of their surgery. 150 otorhinolaryngologist have undergone a written survey. The subjects of this survey were, how far marketing strategies are used by otolaryngologists and on the other hand, what are their opinions on marketing. 115 returned questionnaires were included in the statistical analysis (response rate: 77%). Only 44% of surveyed otolaryngologists deal yet with economic aspects. After all, 65% of the otorhinolaryngologist offered individual health services. On the other hand only 51% of otolaryngologists were additionaly qualificated and only 14% would like to acquire more skills. At the time of the survey 78% conducted a homepage. This study examined for the first time economic aspect in an otorhinolaryngology outpatient clinic. The interest in economic processes is currently low, but required by German law and in the interest of the owner himself. The 4 pillars of traditional marketing research help to understand the practice economically viable easily and competitive to set up in local contests over a long period. © Georg Thieme Verlag KG Stuttgart · New York.

A total market approach for condoms in Myanmar: the need for the private, public and socially marketed sectors to work together for a sustainable condom market for HIV prevention

Science.gov (United States)

Longfield, Kim; Mundy, Gary; Win, Zaw; Montagu, Dominic

2015-01-01

Background Concerns about appropriate pricing strategies and the high market share of subsidized condoms prompted Population Services International (PSI)/Myanmar to adopt a total market approach (TMA). This article presents data on the size and composition of the Myanmar condom market, identifies inefficiencies and recommends methods for better targeting public subsidy. Methodology Data on condom need and condom use came from PSI/Myanmar’s (PSI/M’s) behavioural surveys; data for key populations’ socioeconomic status profiles came from the same surveys and the National Tuberculosis Prevalence Survey. Data on market share, volumes, value and number of condoms were from PSI/M’s quarterly retail audits and Joint United Nations Programme on HIV/AIDS (UNAIDS). Results Between 2008 and 2010, the universal need for condoms decreased from 112.9 to 98.2 million while condom use increased from 32 to 46%. Free and socially marketed condoms dominated the market (94%) in 2009–11 with an increase in the proportion of free condoms over time. The retail price of socially marketed condoms was artificially low at 44 kyats ($0.05 USD) in 2011 while the price for commercial condoms was 119–399 kyats ($0.15–$0.49 USD). Equity analyses demonstrated an equal distribution of female sex workers across national wealth quintiles, but 54% of men who have sex with men and 55% of male clients were in the highest two quintiles. Donor subsidies for condoms increased over time; from $434 000 USD in 2009 to $577 000 USD in 2011. Conclusion The market for male condoms was stagnant in Myanmar due to: limited demand for condoms among key populations, the dominance of free and socially marketed condoms on the market and a neglected commercial sector. Subsidies for socially marketed and free condoms have prevented the growth of the private sector, an unintended consequence. A TMA is needed to grow and sustain the condom market in Myanmar, which requires close co-ordination between the

Wages and Subjective Assessments of Regional Labour Market Pressure

OpenAIRE

Carlsen, Fredrik; Johansen, Kåre

2002-01-01

We utilise a rich set of regional labour market variables to explain regional variation in Norwegian manufacturing wages. In particular, regional indicators of labour market pressure are computed from survey data in which respondents are asked to evaluate local job prospects. We find that average reported satisfaction with local job prospects and other survey-based indicators perform better in regional wage equations than traditional labour market variables, including the regional unemploymen...

Market survey Austria. Bio-energy

International Nuclear Information System (INIS)

2008-01-01

Austria has a well developed bioenergy infrastructure as regards solid biomass and a strong growth in the biogas and biofuel sector. The results of a SWOT analysis show the major issues for the development in each of these sectors now and in the short to medium-term future. Based on the SWOT analyses the following conclusions are formulated: (1)The development of the wood biomass sector in Austria is successful. This can be seen from the point of view of the end user, biomass for heating in single houses as well in district heating systems is very widely spread. This created opportunities for Austrian firms producing biomass technology, now having a large market and expending abroad. This development creates, however, major challenges for players from other countries like the Netherlands. It may be difficult to enter this market, unless one offers a cheaper product with the same quality or finding a niche market with a new unique product; (2) The growth of the wood biomass application for heat and electricity has led to the occurrence of another problem, a competition for wood as resource between the energy sector and other applications as pulp and paper industry. Wood imports are nowadays increasing but in the longer term Austria cannot rely on that because of the growing biomass use in neighbouring countries. Austria will therefore have to look for ways how to optimise biomass use for the energy sector and increasing the use of other fuels like straw and other forms of agricultural waste: (3) The production of biogas presents a number of new applications, production of renewable electricity, production of biogas for the transport sector as well as the possibility to inject cleaned biogas into the natural gas grid. In the short term, production of renewable electricity is the most promising for investors as feed-in tariffs are available for these projects. The other applications are still in a pilot phase but may become interesting in the coming years; (4) The

The Future of Marketing Education: A Practitioner's Perspective

Science.gov (United States)

Finch, David; Nadeau, John; O'Reilly, Norm

2013-01-01

Drawing on the marketing literature, as well as the views of both marketing educators and current marketers in Canada, a survey was conducted of marketing practitioners to determine their top priorities for improvement in marketing education, as well as the key challenges in need of attention. An importance-performance analysis was carried out on…

Beliefs and Expectations of Principles of Marketing Students

Science.gov (United States)

Ferrell, Linda; Gonzalez, Gabriel

2004-01-01

Students were surveyed to determine their beliefs and expectations prior to taking their Principles of Marketing class. The students were surveyed on the first day of class before any introduction to the course. The students were asked eight open-ended questions to determine their knowledge and awareness about marketing as a field of study. The…

Characterizing customers at medical center farmers’ markets1

Science.gov (United States)

Kraschnewski, Jennifer L.; George, Daniel R.; Rovniak, Liza S.; Monroe, Diana L.; Fiordalis, Elizabeth; Bates, Erica

2014-01-01

Approximately 100 farmers’ markets operate on medical center campuses. Although these venues can uniquely serve community health needs, little is known about customer characteristics and outreach efforts. Intercept survey of markets and market customers between August 2010-October 2011 at three medical centers in different geographic regions of the US: Duke University Medical Center, Cleveland Clinic, and Penn State Hershey Medical Center were conducted. Markets reported serving 180–2000 customers per week and conducting preventive medicine education sessions and community health programs. Customers (n=585) across markets were similar in sociodemographic characteristics – most were middle-aged, white, and female, who were employees of their respective medical center. Health behaviors of customers were similar to national data. The surveyed medical center farmers’ markets currently serve mostly employees; however, markets have significant potential for community outreach efforts in preventive medicine. If farmers’ markets can broaden their reach to more diverse populations, they may play an important role in contributing to community health. PMID:24421001

The Recent Pathology Residency Graduate Job Search Experience: A Synthesis of 5 Years of College of American Pathologists Job Market Surveys.

Science.gov (United States)

Gratzinger, Dita; Johnson, Kristen A; Brissette, Mark D; Cohen, David; Rojiani, Amyn M; Conran, Richard M; Hoffman, Robert D; Post, Miriam D; McCloskey, Cindy B; Roberts, Cory A; Domen, Ronald E; Talbert, Michael L; Powell, Suzanne Z

2018-04-01

- Pathology residents and fellows tailor their training and job search strategies to an actively evolving specialty in the setting of scientific and technical advances and simultaneous changes in health care economics. - To assess the experience and outcome of the job search process of pathologists searching for their first non-fellowship position. - The College of American Pathologists (CAP) Graduate Medical Education Committee has during the past 5 years sent an annual job search survey each June to CAP junior members and fellows in practice 3 years or less who have actively searched for a non-fellowship position. - Job market indicators including job interviews, job offers, positions accepted, and job satisfaction have remained stable during the 5 years of the survey. Most survey respondents who had applied for at least 1 position had accepted a position at the time of the survey, and most applicants who had accepted a position were satisfied or very satisfied. However, most attested that finding a non-fellowship position was difficult. Despite a perceived push toward subspecialization in surgical pathology, the reported number of fellowships completed was stable. Respondent demographics were not associated with job search success with 1 significant exception: international medical school graduate respondents reported greater perceived difficulty in finding a position, and indeed, fewer reported having accepted a position. - Pathology residents and fellows seeking their first position have faced a relatively stable job market during the last 5 years, with most accepting positions with which they were satisfied.

How Is the Liberalization of Food Markets Progressing? Market Integration and Transaction Costs in Subsistence Economies

NARCIS (Netherlands)

Zant, W.

2013-01-01

We propose a modification of Baulch's parity bounds model to measure the market integration of food markets in developing countries. Instead of extrapolating a single observation of transaction costs, we estimate transaction costs. Predicted transaction costs compare well with survey data of

RELATIONSHIP DERIVATIVES FINANCIAL MARKETS, MONEY AND STOCK MARKETS AS A SUBSYSTEM OF FINANCIAL MARKET

Directory of Open Access Journals (Sweden)

Yulia Yelnikova

2016-11-01

Full Text Available Under conditions of intensive strengthening of globalization of world financial markets and deepening of the crisis, the main source of which are financial markets, financial derivatives market is rapidly developing. In such circumstances, we observe very active growing demand for tools, the main purpose of which is to reduce the financial risk – derivatives. Outlined trend has also involved Ukraine. In this connection, there is an objective need to develop estimate the interconnection of the money and stock markets and derivatives market. It should be kept in mind that achieving the outlined goal is possible only under condition of the full understanding of the scientific and methodological principles of the development of these markets. Purpose is to estimate the interconnection of the money and stock markets and derivatives market by building a mathematical model of system of structural equations that will promote the compilation of scientifically based program of derivatives market. Methodology. By using methods of economic-mathematical modelling were estimated the degree of influence of studied markets factors on financial derivatives market development and by changing this or that factor were predicted future trends of its operations. Results of the survey showed the current state and problems of derivatives market functioning. At the same time, our study allowed us to talk, that factors of the money and stock markets have a different impact on the derivatives market. So, the majority of money market factors have a reverse influence on the development of derivatives market. Instead, the stock market has a direct influence. Practical implications. The proposed scientific and methodical approach to evaluating the impact of factors on the derivatives market allows: influenced by different factors; to conduct a qualitative interpretation of the quantitative changes in the level of market development; to form a complete system of state

MODERATING ROLE OF E-MARKETING ON THE CONSEQUENCES OF MARKET ORIENTATION IN IRANIAN FIRMS

Directory of Open Access Journals (Sweden)

Mohammad RAOOFI

2012-01-01

Full Text Available In the modern world use of technology in the marketing activities of all types of organizations have increased, it is important to know the extent to which electronic marketing moderates the impact of market orientation on firm marketing competencies which are, in turn, related to firm performance. Drawing on the strategic management and information technology literature, the author designed a survey to ascertain how e-marketing moderates market orientation from the marketing competencies relationship on one hand to the marketing competencies and firm performance relationship on the other. One hundred manufacturing owner-managers in Iran were investigated. The results reveal that e-marketing translates more into firm performance when supported by organizational culture and behavioral dispositions like market orientation, and that e-marketing also moderates the relationship between marketing competencies and firm performance. The author also discusses the managerial and public policy implications of the findings. Overall, there seemed to be more emphasis on the production strategy factors than marketing factors as a means to gaining competitive advantage.

Evaluation of the efficacy of factors influencing on marketing SMEs

Directory of Open Access Journals (Sweden)

Mona Yaghoubi

2014-07-01

Full Text Available This paper presents an empirical investigation to study the effects of different factors influencing on marketing in small and medium enterprises (SMEs in city of Tehran, Iran. The study has been accomplished among 57 SMEs out of 70 active business units who were involved in hand made carpet. The survey uses a questionnaire originally developed by Merrilees et al. (2011 [Merrilees, B., Rundle-Thiele, S., & Lye, A. (2011. Marketing capabilities: Antecedents and implications for B2B SME performance. Industrial Marketing Management, 40(3, 368-375.] to determine the factors influencing on marketing SMEs. Using structural equation modeling, the results of survey indicate that market orientation, management capability, innovation capability and brand capability of SME's marketing performance influence on development of marketing, positively.

Marketing strategies of nurse practitioners in New York State.

Science.gov (United States)

Nolan, C M; Conway, L G; Litteer, T B; Peterson-Sweeney, K; Richardson, K; Smith, S W; Stoler, P M

1988-08-01

As competition within the health care field increases, marketing strategies are becoming more important for all members of the health care team, including nurse practitioners. The purpose of this research was to identify marketing strategies being used by nurse practitioners in New York state. A total of 285 practitioners responded to a survey containing questions related to marketing techniques traditionally used in the business world: service differentiation, market segmentation and practice promotion. A majority of respondents did not report using many of the marketing strategies contained in the survey, although most nurse practitioners did report identifying themselves as primary care providers in one-on-one interactions with clients. Significantly higher marketing scores were found for nurse practitioners who attended a workshop or seminar on marketing strategies, had three or more years of experience, or who practiced in private outpatient settings.

Nickel on the market: a baseline survey of articles in 'prolonged contact' with skin.

Science.gov (United States)

Ringborg, Evelina; Lidén, Carola; Julander, Anneli

2016-08-01

In April 2014, the European Chemicals Agency defined the concept of 'prolonged contact with skin' as used in the EU nickel restriction. To establish a baseline of nickel-releasing items on the Swedish market conforming with the EU nickel restriction according to the definition of 'prolonged contact' with the skin. We performed a limited market survey in Stockholm, Sweden. Items with metallic parts that come into contact with the skin, except those explicitly mentioned in the legal text, were chosen. The dimethylglyoxime (DMG) test was used to evaluate nickel release. One hundred and forty-one items belonging to one of three categories - accessories, utensils for needlework, painting and writing (called utensils), and electronic devices - were tested in the study. Forty-four percent of all items were DMG test-positive (releasing nickel), and 9% gave a doubtful DMG test result. The large proportion of nickel-releasing items in the present study shows clearly that broader parts of industry need to take action to prevent nickel allergy. The high proportion of DMG test-positive items indicates that there is still much work to be done to reduce the nickel exposure of the population. © 2016 John Wiley & Sons A/S. Published by John Wiley & Sons Ltd.

Contemporary Marketing Tools Used from Bulgarian Private Dentists

Directory of Open Access Journals (Sweden)

Kazakova S.

2014-09-01

Full Text Available This study examines the use of different marketing tools among dentists for the development of private dental practices. Material and methods: A phone call survey was conducted. The survey consisted of questions related to the use of different marketing tools used by dentists for the development of their practices. Results: The most used contemporary marketing tools from Bulgarian dentist are the presence of web site (24.3% and social media advertisement (21.57%. The less used tools are media advertisement (0.68% and the use of flyers (1.36%. Conclusion: Dentists are not well acquainted with the contemporary marketing tools. The internal marketing is most secure tool for attracting new patients. Internet technology gives opportunity for additional form of rapid communication and advertisement on a moderate price.

Contemporary Marketing Tools Used from Bulgarian Private Dentists

Directory of Open Access Journals (Sweden)

Kazakova S

2014-01-01

Full Text Available ABSTRACT This study examines the use of different marketing tools among dentists for the development of private dental practices. Material and methods A phone call survey was conducted. The survey consisted of questions related to the use of different marketing tools used by dentists for the development of their practices. Results The most used contemporary marketing tools from Bulgarian dentist are the presence of web site (24.3% and social media advertisement (21.57%. The less used tools are media advertisement (0.68% and the use of flyers (1.36%. Conclusion Dentists are not well acquainted with the contemporary marketing tools. The internal marketing is most secure tool for attracting new patients. Internet technology gives opportunity for additional form of rapid communication and advertisement on a moderate price.

Surveying the Field.

Science.gov (United States)

Moore, Robert M.

1999-01-01

A survey of almost 150 colleges and universities found many are beginning to use integrated marketing approaches. Institutions report the most significant increases in all targeted areas (annual fund, applicant pool, enrollment yield) when their integrated marketing programs have the support of an alumni or trustee committee. Other findings…

Nutmeg’s "Myristica Fraggan Haitt" Marketing Chanels Pattern of Tanjung Sani Agam District

OpenAIRE

Devi Analia; Faidil Tanjung; Syofyan Fairuzi; Ramita S. Pimura

2016-01-01

The research purpose is to describe nutmeg's marketing channel pattern and to identify the marketing instutional function involves in marketing channel. The used method is survey and descriptive analysis. The survey is conducted by following the marketing channel pattern and the observation activity that is do by farmer as producers to middlemen or finar consumers. The result shows that 2 pattern of marketing channel are applied in location. First pattern marketing channel is farmers – man in...

Alcohol marketing and drunkenness among students in the Philippines: findings from the nationally representative Global School-based Student Health Survey.

Science.gov (United States)

Swahn, Monica H; Palmier, Jane B; Benegas-Segarra, Agnes; Sinson, Fe A

2013-12-10

A largely unaddressed issue in lower income countries and the Philippines, in particular, is the role of alcohol marketing and its potential link to early alcohol use among youth. This study examines the associations between exposures to alcohol marketing and Filipino youths' drinking prevalence and drunkenness. Cross-sectional analyses were used to examine the Global School-based Student Health Survey (GSHS) conducted in Philippines (2011). The self-administered questionnaires were completed by students primarily 13 to 16 years of age (N = 5,290). Three statistical models were computed to test the associations between alcohol marketing and alcohol use, while controlling for possible confounding factors. Alcohol marketing, specifically through providing free alcohol through a company representative, was associated with drunkenness (AOR: 1.84; 95% CI=1.06-3.21) among youths after controlling for demographic and psychosocial characteristics, peer environment, and risky behaviors. In addition, seeing alcohol ads in newspapers and magazines (AOR: 1.65, 95% CI=1.05-2.58) and seeing ads at sports events, concerts or fairs (AOR: 1.50, 95% CI =1.06-2.12) were significantly associated with increased reports of drunkenness. There are significant associations between alcohol marketing exposure and increased alcohol use and drunkenness among youth in the Philippines. These findings highlight the need to put policies into effect that restrict alcohol marketing practices as an important prevention strategy for reducing alcohol use and its dire consequences among vulnerable youth.

A total market approach for condoms in Myanmar: the need for the private, public and socially marketed sectors to work together for a sustainable condom market for HIV prevention.

Science.gov (United States)

Htat, Han Win; Longfield, Kim; Mundy, Gary; Win, Zaw; Montagu, Dominic

2015-03-01

Concerns about appropriate pricing strategies and the high market share of subsidized condoms prompted Population Services International (PSI)/Myanmar to adopt a total market approach (TMA). This article presents data on the size and composition of the Myanmar condom market, identifies inefficiencies and recommends methods for better targeting public subsidy. Data on condom need and condom use came from PSI/Myanmar's (PSI/M's) behavioural surveys; data for key populations' socioeconomic status profiles came from the same surveys and the National Tuberculosis Prevalence Survey. Data on market share, volumes, value and number of condoms were from PSI/M's quarterly retail audits and Joint United Nations Programme on HIV/AIDS (UNAIDS). Between 2008 and 2010, the universal need for condoms decreased from 112.9 to 98.2 million while condom use increased from 32 to 46%. Free and socially marketed condoms dominated the market (94%) in 2009-11 with an increase in the proportion of free condoms over time. The retail price of socially marketed condoms was artificially low at 44 kyats ($0.05 USD) in 2011 while the price for commercial condoms was 119-399 kyats ($0.15-$0.49 USD). Equity analyses demonstrated an equal distribution of female sex workers across national wealth quintiles, but 54% of men who have sex with men and 55% of male clients were in the highest two quintiles. Donor subsidies for condoms increased over time; from $434,000 USD in 2009 to $577,000 USD in 2011. The market for male condoms was stagnant in Myanmar due to: limited demand for condoms among key populations, the dominance of free and socially marketed condoms on the market and a neglected commercial sector. Subsidies for socially marketed and free condoms have prevented the growth of the private sector, an unintended consequence. A TMA is needed to grow and sustain the condom market in Myanmar, which requires close co-ordination between the public, socially marketed and commercial sectors. Published

Ethnobotanical survey of medicinal plants marketed in the municipality of Uruará, Pará, Brazil

Directory of Open Access Journals (Sweden)

Reinaldo Lucas Cajaiba

2016-02-01

Full Text Available The present study aimed to perform an ethnobotanical survey of medicinal plants marketed by the population of the municipality of Uruará, Pará, and its main districts. The respondents mentioned 63 species distributed in 36 botanical families. The most representative families were Lamiaceae, Asteraceae, Fabaceae and Rutaceae. The species with the highest Use Value were capim cidreira (Cymbopogon citratus, UV = 0.90, mastruz (Chenopodium ambrosioides, UV = 0.83 and hortelã (Mentha sp., UV = 0.79, while capim cidreira (Cymbopogon citratus and picão (Bidens pilosa had a higher indicator value, and were indicated as a tranquilizer/painkiller and for treating kidney disease, respectively. Among the main disorders treated with medicinal plants, diseases of the digestive system, infections/inflammations, colds and respiratory system diseases were the most cited. There was no significant difference between the number of species mentioned and the number of individuals per family or the distance of households to the urban zone. There was also no difference between the number of species mentioned and education level. Most medicinal plants marketed in the municipality are herbs, leaves are the most used parts and the most common form of preparation is tea.

Update Status: The State of Social Media Marketing Curriculum

Science.gov (United States)

Muñoz, Caroline Lego; Wood, Natalie T.

2015-01-01

The purpose of this research is to examine how the topic of social media has been integrated and executed within academic institutions and marketing courses. An exploratory survey of marketing educators that taught social media in their course(s) was undertaken. The survey addressed how social media was embedded within an institute's curriculum,…

Market potential and market hindrances for thermal solar energy; Marktpotentiale und Markthindernisse fuer die thermische Solarenergie

Energy Technology Data Exchange (ETDEWEB)

Gerheuser, F. W.

2002-10-15

This comprehensive report for the Swiss Federal Office of Energy (SFOE) discusses the market potential and market hindrances for thermal solar energy systems. The author notes that solar systems for heating domestic hot water have a considerable market potential, especially for single-family homes. Such installations are discussed in detail, whereby not only technicalities but also market image and the latent potential for such systems are discussed. The results of surveys made are presented and discussed. The lower potential for installations on apartment blocks is also mentioned.

Marketing of cocrete golf course

OpenAIRE

Krausová, Lenka

2011-01-01

This thesis deals with the marketing of golf services. The main goal is to propose a marketing strategy for concrete golf course. Prior to its implementation were needed to work out individual analysis - SWOT analysis, competitor analysis and survey of customer satisfaction. Furthermore, the identified individual operating costs and revenues of golf course. When creating marketing strategy was put stress on the Internet. It proposes a new form and structure of the website, Facebook profile an...

Fundamental uncertainty and stock market volatility

NARCIS (Netherlands)

Arnold, I.J.M.; Vrugt, E.B.

2008-01-01

We provide empirical evidence on the link between stock market volatility and macroeconomic uncertainty. We show that US stock market volatility is significantly related to the dispersion in economic forecasts from participants in the Survey of Professional Forecasters over the period 1969 to 1996.

Tatarstan market of food in the concept of Islamic economy (marketing and economic-anthropologic aspects

Directory of Open Access Journals (Sweden)

Sergey Yu. Rychkov

2016-12-01

Full Text Available Objective to identify the economicanthropological component of the development of food market in Tatarstan within the concept of Islamic economy. Methods discursive comparative general scientific methods of analysis and synthesis ethnosociological survey. nbsp Results the Halal food market of Islamic economy is a subject of scientific and practical interest for several reasons it is a dynamically developing promising market with great potential and development opportunities. To achieve the stated objective the authors analyzed the studies of domestic and foreign scientists on the essence and organization features of the Islamic economy. Conclusions were formulated about what Halal food is primarily associated with the complex religious not gastronomy requirements. The analysis of the food concepts in the Islamic culture has showed that the fundamental characteristic of food is its permissibility. To determine the concepts of Halal products existing among the Muslims a Halal products market research was conducted in Kazan. First of all to determine the ethnoreligious profile of the Halal products consumers the structure of ethnic populations was analyzed the change in their numbers over the last 20 years and the reasons for such change. The next part of research involved conducting a poll among men and women ndash Tatars aged 18 to 30 years. The main aim of the survey was to determine the causes of food behavior of the population. According to the survey results the key conclusion was formulated that for this age group the choice of food is not determined by religious considerations but by the desire for healthy and proper nutrition. The survey results allowed to compile a list of recommendations for improvement of the functioning of the Halal market subjects and the state and municipal bodies. Scientific novelty for the first time an interdisciplinary approach was used at the intersection of economics sociology and anthropology for this research

National Beef Market Basket Survey - 2006: External fat thickness measurements and separable component determinations for beef from US retail establishments.

Science.gov (United States)

Mason, C L; Nicholson, K L; Brooks, J C; Delmore, R J; Henning, W R; Johnson, D D; Lorenzen, C L; Maddock, R J; Miller, R K; Morgan, J B; Wasser, B E; Gwartney, B L; Harris, K B; Griffin, D B; Hale, D S; Savell, J W

2009-02-01

A market basket survey for beef retail cut composition at the retail level (four stores each from two chains in each city) was conducted in 11 US cities from January to March 2006. Beef cuts (n=17,495) were measured for external fat thickness with cuts from the chuck (0.05cm), round (0.05cm), and miscellaneous (0.04cm) having less (Pmarketing purposes.

Marketing the Worth of Your Library.

Science.gov (United States)

Sass, Rivkah K.

2002-01-01

Discusses the need for libraries to market the value of their services. Highlights include customer satisfaction surveys; competition with other information providers; borrowing ideas from the private sector; focusing on marketing electronic resources; targeting younger users; the importance of personal service; and having a budget for…

Stock market volatility and macroeconomic uncertainty

NARCIS (Netherlands)

Arnold, I.J.M.; Vrugt, E.B.

2006-01-01

This paper provides empirical evidence on the link between stock market volatility and macroeconomic uncertainty. We show that US stock market volatility is significantly related to the dispersion in economic forecasts from SPF survey participants over the period from 1969 to 1996. This link is much

An Experimental Model for Market Penetration.

Science.gov (United States)

Caren, William L.

1987-01-01

A plan for college market penetration that has been successful in increasing the applicant pool for one institution is outlined and discussed. It includes development of performance objectives, a schedule, a promotional plan, market survey, and promotional activities including alumni, media, and other community resources. (MSE)

Nutrition Marketing on Food Labels

Science.gov (United States)

Colby, Sarah E.; Johnson, LuAnn; Scheett, Angela; Hoverson, Bonita

2010-01-01

Objective: This research sought to determine how often nutrition marketing is used on labels of foods that are high in saturated fat, sodium, and/or sugar. Design and Setting: All items packaged with food labels (N = 56,900) in all 6 grocery stores in Grand Forks, ND were surveyed. Main Outcome Measure(s): Marketing strategy, nutrient label…

Segmenting Student Markets with a Student Satisfaction and Priorities Survey.

Science.gov (United States)

Borden, Victor M. H.

1995-01-01

A market segmentation analysis of 872 university students compared 2 hierarchical clustering procedures for deriving market segments: 1 using matching-type measures and an agglomerative clustering algorithm, and 1 using the chi-square based automatic interaction detection. Results and implications for planning, evaluating, and improving academic…

The Integration of Immigrants Into the Labour Markets of the EU. IAB Labour Market Research Topics.

Science.gov (United States)

Werner, Heinz

Integration of foreign workers into European Union (EU) labor markets was evaluated. Three indicators of labor market integration were analyzed: unemployment rate, employment rate, and self- employment rate. Results were drawn from the Labor Force Survey data compiled by Eurostat. Findings indicated that, in all EU countries, the unemployment rate…

Social networks and factor markets

DEFF Research Database (Denmark)

Abay, Kibrom Araya; Kahsay, Goytom Abraha; Berhane, Guush

In the absence of well-established factor markets, the role of indigenous institutions and social networks can be substantial for mobilizing factors for agricultural production. We investigate the role of an indigenous social network in Ethiopia, the iddir, in facilitating factor market...... transactions among smallholder farmers. Using detailed longitudinal household survey data and employing a difference-in-differences approach, we find that iddir membership improves households’ access to factor markets. Specifically, we find that joining an iddir network improves households’ access to land...

Variations in mature market consumer behavior within a health care product: implications for marketing strategy.

Science.gov (United States)

Hopper, J A; Busbin, J W

1995-01-01

America is undergoing a profound age shift in its demographic make-up with people 55 and over comprising an increasing proportion of the population. Marketers may need to increase their response rate to this shift, especially in refining the application of marketing theory and practice to older age consumers. To this end, a survey of older couple buying behavior for health insurance coverage is reported here. Results clarify evaluative criteria and the viability of multiple market segmentation for health care coverage among older consumers as couples. Commentary on the efficacy of present health coverage marketing programs is provided.

Evidence-Based Marketing for Academic Librarians

OpenAIRE

Yoo-Seong Song

2006-01-01

Objective - In developing marketing strategies for the Business & Economics Library (BEL) at the University of Illinois at Urbana-Champaign (UIUC), a survey was designed to answer the following questions: - Should BEL develop marketing strategies differently for East Asian business students? - What services do graduate business students want to receive from BEL? - With whom should BEL partner to increase visibility at the College of Business? Marketing research techniques were used to g...

Consumer Cost Differences for Traditional and Internet Markets.

Science.gov (United States)

Shaw, Michael J.; Strader, Troy J.

1999-01-01

Addresses research issues related to the economics of electronic, Internet-based markets. Discusses consumer cost-based differences for traditional and electronic markets; revenue implications for sellers and transaction intermediaries; and results of an empirical, survey-based study of an electronic market in the sports trading-card industry.…

Marketing an investigational drug service.

Science.gov (United States)

Johnson, V B; Crane, V; Hayman, J N

1993-04-01

The customer survey was a useful tool for marketing the IDS. It provided guidelines for making decisions about the best use of limited human and material resources. Analyzing the results of the survey provided new priorities and directions for the IDS. These results were then used in conjunction with pharmacy financial and operational data to focus on areas of greatest importance to the customers and the pharmacy. Physicians should not be reluctant to pursue compassionate use treatments because of the administrative programs responsibilities that accompany such programs. Every patient should have the opportunity to benefit from alternative therapies that are investigational. For the quality of patient care to be maintained or even enhanced when studies are conducted, nurses must be well trained. The marketing survey fulfilled its purpose of identifying service gaps and allowing us to improve our services.

The Survey of College Marketing Programs. Volume 2: Print Advertising and Marketing.

Science.gov (United States)

Primary Research Group, Inc., New York, NY.

This report presents 213 tables detailing findings regarding types and costs of advertising within marketing programs at 68 colleges and universities. Highlights of this report include the following: these colleges print a mean number of 19,270 viewbooks and 16,380 catalogs; and advertise in newspapers (86.6 percent), in magazines (45.4 percent),…

Choice and Application of Marketing Strategies of Selected Book ...

African Journals Online (AJOL)

The study was designed to identity the type of marketing strategies employed by book publishers in Nigeria, the criteria for the choice and application of marketing strategies, being used to reach each segment of the market. The survey research method was adopted for the study. Forty market managers and 60 sales ...

US energy product supply elasticities. A survey and application to the US oil market

International Nuclear Information System (INIS)

Dahl, Carol; Duggan, Thomas E.

1996-01-01

We survey studies of simple energy supply models to find the most promising technique for developing supply elasticities in the U.S. crude oil market. The two dozen studies located include direct estimates of energy supply elasticities or cost studies from which supply or reserve elasticities can be inferred. We include all available studies for all forms of energy both primary and secondary. We find direct estimates of oil supply to obtain weak results unless depletion and price expectations are included. Oil product supply elasticities vary widely across studies but appear to be elastic. Studies that estimate reserve price elasticities by computing reserve costs appear to be the most promising for estimating reserve elasticities for fossil fuel supply. Hence we apply this technique to US oil reserves and find a reserve elasticity of 1.27

Alcohol marketing and drunkenness among students in the Philippines: findings from the nationally representative Global School-based Student Health Survey

Science.gov (United States)

2013-01-01

Background A largely unaddressed issue in lower income countries and the Philippines, in particular, is the role of alcohol marketing and its potential link to early alcohol use among youth. This study examines the associations between exposures to alcohol marketing and Filipino youths’ drinking prevalence and drunkenness. Methods Cross-sectional analyses were used to examine the Global School-based Student Health Survey (GSHS) conducted in Philippines (2011). The self-administered questionnaires were completed by students primarily 13 to 16 years of age (N = 5290). Three statistical models were computed to test the associations between alcohol marketing and alcohol use, while controlling for possible confounding factors. Results Alcohol marketing, specifically through providing free alcohol through a company representative, was associated with drunkenness (AOR: 1.84; 95% CI = 1.06–3.21) among youths after controlling for demographic and psychosocial characteristics, peer environment, and risky behaviors. In addition, seeing alcohol ads in newspapers and magazines (AOR: 1.65, 95% CI = 1.05–2.58) and seeing ads at sports events, concerts or fairs (AOR: 1.50, 95% CI = 1.06–2.12) were significantly associated with increased reports of drunkenness. Conclusions There are significant associations between alcohol marketing exposure and increased alcohol use and drunkenness among youth in the Philippines. These findings highlight the need to put policies into effect that restrict alcohol marketing practices as an important prevention strategy for reducing alcohol use and its dire consequences among vulnerable youth. PMID:24325264

Market in Germany. Renewable energy and energy conservation in the German construction industry

International Nuclear Information System (INIS)

2008-02-01

This market survey for Germany is on the subject of renewable energy and energy efficient constructing and housing improvement. In order to meet sectoral or thematic information needs of Dutch exporting industries and investing companies, the EVD facilitates the realisation of up-to-date market surveys on promising markets in selected countries. The requested study is very relevant for the Dutch exporting industry, as the German building and construction market is of increasing importance to the Dutch building, installation and equipment building sector. Moreover the German market is a European innovator on renewable energy (RE) and energy efficient (EE) homes or even so-called 'passive' houses. The developments in the German market can guide the Dutch industry in the development of their export strategies. The main target groups for the market surveys are small- and medium-sized enterprises (SMEs) in the Netherlands. Interesting groups among these SMEs are those enterprises that start their business on a foreign market [nl

MARKETING SYSTEM OF MARINE FISH IN BANGLADESH: AN EMPIRICAL STUDY

OpenAIRE

Islam, M. Serajul; Miah, Tofazzal Hossain; Haque, Md. Mojammel

2000-01-01

This paper was designed to investigate the present status of marine fish marketing aiming to determine marketing costs, margins and profits of marketing intermediaries both in domestic and export marketing. Primary data were collected by survey method wherein various market intermediaries were interviewed from selected districts for eliciting information at various stages of marine fish marketing. The study revealed that marketing margin as well as marketing profit both were relatively higher...

Mission-driven marketing: a rural example.

Science.gov (United States)

Rohrer, J E; Vaughn, T; Westermann, J

1999-01-01

Marketing receives little attention in the academic healthcare management literature, possibly because it is associated with pursuit of profit rather than community benefit. However, a marketing perspective can be applied to the pursuit of the traditional missions of healthcare delivery organizations. Mission-oriented market selection criteria could include characteristics such as relevance to mission, underserved or vulnerable population status, resistance to care, limited resources, and low accessibility. A survey conducted in a rural county is used to demonstrate ways that underserved market segments can be identified and targeted. In the market surveyed, men used less medical care than women; depressed people and those with low levels of education used less medical care than people without these characteristics. Consumers were more likely to defer care because of cost if they lacked health insurance coverage, were female, were under age 55, had fair health status, were depressed, and were chronically ill. Marketing strategies worthy of consideration relate to price (e.g., free care, coupons and sales for eligible individuals), distribution (e.g., visiting nurses, malls and fairs, occupational medicine programs), product (e.g., satisfaction, waiting time, attractiveness, assertive follow-up), and promotion (education about insurance benefits, facilitating development of regular sources of care, health education).

E-Marketing: Are Community Colleges Embracing the Web?

Science.gov (United States)

Clagett, Craig

2001-01-01

Conducted a pilot survey of community colleges to assess their online marketing efforts. Found that while all had Web sites, only a minority of sites were truly interactive. Involvement of marketing offices with Web sites varied considerably, and a minority had used e-mail or Web ads for marketing. (EV)

Nutmeg’s "Myristica Fraggan Haitt" Marketing Chanels Pattern of Tanjung Sani Agam District

Directory of Open Access Journals (Sweden)

Devi Analia

2016-06-01

Full Text Available The research purpose is to describe nutmeg’s marketing channel pattern and to identify the marketing instutional function involves in marketing channel. The used method is survey and descriptive analysis. The survey is conducted by following the marketing channel pattern and the observation activity that is do by farmer as producers to middlemen or finar consumers. The result shows that 2 pattern of marketing channel are applied in location. First pattern marketing channel is farmers – man in village second patter marketing channel is farmers – whole saler. Their activity, according to marketing function consists of exhange function(selling and buying, phisic function (transportation, saving, sortation and fasility (finance, market information, risk management.

A Study Effects Architectural Marketing Capabilities on Performance Marketing unit Based on: Morgan et al case: Past Industry in Tehran

OpenAIRE

Mohammad Reza Dalvi; Robabe Seifi

2014-01-01

Over a period of time architectural marketing capabilities combination of knowledge and skills develop in to capabilities. These architectural marketing capabilities have been identified as one of the important ways firms can achieve a competitive advantage The following research tests effects architectural marketing capabilities on performance marketing unit Based on a survey .a structural equation model was developed to test our hypotheses. the study develops a structural model linking arch...

Of markets and middlemen

OpenAIRE

Gabre-Madhin, Eleni Z.

1999-01-01

Using survey data on traders and brokers in the Ethiopian foodgrain market, this paper reveals that the brokerage institution is critical to market performance in that it enables traders to circumvent the commitment problem of long-distance trade with unknown partners. In the absence of grain standardization, public information, and legal contract enforcement, brokers act as inspectors and guarantors of each transaction. The paper analyzes the sources of commitment failure, the role and funct...

Shopper marketing strategy in food retailing

Directory of Open Access Journals (Sweden)

Bogetić Zoran

2016-01-01

Full Text Available The leading role of retailers in food industry marketing channels significantly contributes to shopper marketing affirmation. Shopper marketing is a new marketing paradigm which focuses on the shopper and point-of-sale. Results of thorough literature review on shopper marketing have been presented in this paper. In addition, research methodology includes surveying 1000 shoppers in food retail stores in Belgrade area. The paper considers and analyzes the characteristics of urban food retail market shoppers, and based on the findings of the conducted research concludes that adaptation of shopper marketing strategies is necessary. Significant research finding is that shoppers' perceptions in food retail market require a profiled approach to retail store strategy adjustments, which includes shopper marketing programs and activities. The paper opens a number of questions regarding possible approaches to shopper marketing by crisscrossing the variables of retail formats, sex, and shoppers' income categories.

Study of brazilian market of advanvced ceramics

International Nuclear Information System (INIS)

Veiga, M.M.; Soares, P.S.M.; SIlva, A.P. da; Alvarinho, S.B.

1989-01-01

The brazilian actual market survey of advanced ceramics, divided in sectors according to their function is described. The electroelectronics, magnetics, optics, mechanics and nuclears ceramics are presented. A forecasting of the brazilian market in advanced ceramics are also mentioned. (C.G.C.) [pt

Survey of transportation procedures, management practices, and health assessment related to quality, quantity, and value for market beef and dairy cows and bulls.

Science.gov (United States)

Nicholson, J D W; Nicholson, K L; Frenzel, L L; Maddock, R J; Delmore, R J; Lawrence, T E; Henning, W R; Pringle, T D; Johnson, D D; Paschal, J C; Gill, R J; Cleere, J J; Carpenter, B B; Machen, R V; Banta, J P; Hale, D S; Griffin, D B; Savell, J W

2013-10-01

This survey consisted of data collected from 23 beef harvest plants to document transportation procedures, management practices, and health assessments of market beef and dairy cows and bulls (about n ≅ 7,000 animals). Gooseneck/bumper-pulled trailers were used more often to transport dairy cattle than beef cattle to market whereas tractor-trailers were used more often to transport beef cattle than dairy cattle. All loads (n = 103) met the American Meat Institute Foundation guidelines for spacing. Loads where more than 3% of the cattle slipped during unloading were observed in 27.3% of beef loads and 29.0% of the dairy loads. Beef loads had numerically greater usage of electrical prods (32.4%) versus dairy loads (15.4%) during unloading and were more likely to have a variety of driving aids used more aggressively on them. Fewer cattle had horns, brands, and mud/manure contamination on hides than in the previous survey in 1999. The predominant hide color for beef cows was black (44.2%) whereas the predominant color for dairy cows was the Holstein pattern (92.9%). Fewer cattle displayed evidence of bovine ocular neoplasia (2.9%) than in previous surveys in 1994 (8.5%) and 1999 (4.3%). Knots on live cattle were found less in the round (0.5%) and more in the shoulder region (4.6%) than in 1999 (1.4% and 0.4%, respectively). Dairy cows were more frequently lame in 2007 (48.7%) than 1999 (39.2%) whereas beef cows had numerically less lameness (16.3% vs. 26.6%, respectively). Most beef cows (62.3%) and dairy cows (68.9%) received midpoint body condition scores (3, 4, and 5 for beef; 2 and 3 for dairy). Beef cows had higher numerical percentages of no defects present (72.0%) versus dairy cows (63.0%) when evaluated for a variety of reproductive, health, or management conditions. Continued improvements in several key factors related to transportation, management, and health were observed in this survey, which could result in increased value in market beef and dairy cows

Efficiency, Competition, and Welfare in African Agricultural Markets

OpenAIRE

Bergquist, Lauren Falcao

2017-01-01

African agricultural markets are characterized by large variation in prices across regions and over the course of the season, suggesting poor market integration. This thesis explores the barriers that prevent various market actors from engaging in ecient arbitrage. Using exper- imental evidence and original survey data, I test for the existence of market failures that may limit integration and measure the ecacy of potential remedies to these market failures. In the first chapter, I quantify t...

The International Business Research Agenda: Recommendations from Marketing Practitioners.

Science.gov (United States)

Lundstrom, William J.; White, D. Steven; Schuster, Camille P.

1997-01-01

A survey of 250 American Marketing Association members investigated which international business research topics were seen as having high utility or importance. It also identified five latent factors (global market expansion; international marketing management; management issues in an international context; quality, values, and expectations;…

Assessment of the Competitive Environment in the Regional Markets

Directory of Open Access Journals (Sweden)

Alexandr Yuryevich Kokovikhin

2018-03-01

Full Text Available The maturity of competitiveness and its dynamics is a focus of assessing state decisions aimed for economic growth. To estimate the maturity of the competitive environment, researchers apply different methods. However, synthesis of the existing approaches has revealed the comparability of various approaches to the assessment of the maturity of the competitive environment. The authors have proposed a methodology of comprehensive assessment, which includes the estimation of market concentration, diverging trends of revenue and costs, survey of entrepreneurs. The comparison of the estimations employs a three-stage model of data processing. This model consequently compares the characteristics of markets maturity obtained while implementing the above-mentioned approaches. We have tested the methodology using the materials of the research performed in 2015–2017 on the territory of Sverdlovsk Region. Our study has shown the following essential results. Firstly, we have classified socially important and priority markets of Sverdlovsk Region by the level of competitiveness development. Most of the markets are estimated as the markets with missing and low competition. The majority of them represent the segments of the education market. The authors also grouped highly competitive markets, which include the retail market, the market of overland carriage of passengers, the market of communication services and the market of cultural services. Moreover, we specified the group of markets with a moderate competition. This group consists of the market of housing and communal services, social services market, and the market of medical products. Secondly, we confirmed that the assessment of a competitive situation using one of the approaches is imprecise. Both in 2015 and in 2016, there is no convergence in estimates received by statistical and survey methods for the market of social services and certain segments of the education market. The authors explain it by

Shale oil specialty markets: Screening survey for United States applications

Energy Technology Data Exchange (ETDEWEB)

1987-12-01

EG and G requested J. E. Sinor Consultants Inc. to carry out an initial screening study on the possibilities for producing specialty chemicals from oil shale. Raw shale oil is not an acceptable feedstock to refineries and there are not enough user of heavy fuel oil in the western oil shale region to provide a dependable market. The only alternatives are to hydrotreat the oil, or else ship it long distances to a larger market area. Either of these alternatives results in a cost penalty of several dollars per barrel. Instead of attempting to enter the large-volume petroleum products market, it was hypothesized that a small shale oil facility might be able to produce specialty chemicals with a high enough average value to absorb the high costs of shipping small quantities to distant markets and still provide a higher netback to the plant site than sales to the conventional petroleum products market. This approach, rather than attempting to refine shale oil or to modify its characteristics to satisfy the specifications for petroleum feedstocks or products, focuses instead on those particular characteristics which distinguish shale oil from petroleum, and attempts to identify applications which would justify a premium value for those distinctive characteristics. Because byproducts or specialty chemicals production has been a prominent feature of oil shale industries which have flourished for periods of time in various countries, a brief review of those industries provides a starting point for this study. 9 figs., 32 tabs.

Ethnobotanical survey of medicinal plants marketed in the municipality of Uruará, Pará, Brazil

Directory of Open Access Journals (Sweden)

Reinaldo Lucas Cajaiba

2016-02-01

Full Text Available http://dx.doi.org/10.5007/2175-7925.2016v29n1p115 The present study aimed to perform an ethnobotanical survey of medicinal plants marketed by the population of the municipality of Uruará, Pará, and its main districts. The respondents mentioned 63 species distributed in 36 botanical families. The most representative families were Lamiaceae, Asteraceae, Fabaceae and Rutaceae. The species with the highest Use Value were capim cidreira (Cymbopogon citratus, UV = 0.90, mastruz (Chenopodium ambrosioides, UV = 0.83 and hortelã (Mentha sp., UV = 0.79, while capim cidreira (Cymbopogon citratus and picão (Bidens pilosa had a higher indicator value, and were indicated as a tranquilizer/painkiller and for treating kidney disease, respectively. Among the main disorders treated with medicinal plants, diseases of the digestive system, infections/inflammations, colds and respiratory system diseases were the most cited. There was no significant difference between the number of species mentioned and the number of individuals per family or the distance of households to the urban zone. There was also no difference between the number of species mentioned and education level. Most medicinal plants marketed in the municipality are herbs, leaves are the most used parts and the most common form of preparation is tea.

Experimental labor markets and policy considerations: Incomplete contracts and macroeconomic aspects

OpenAIRE

Casoria Fortuna; Riedl Arno

2012-01-01

This survey focuses on experimental labor markets investigating two aspects that deem us important for a better understanding of labor market relations and the consequences for labor market policies. The first part of the survey is dedicated to papers that assess the prevalence of reciprocal considerations in incomplete labor contracts. The second part summarizes the relatively small but growing experimental literature exploring labor issues in a macroeconomics and public finance setting and ...

Marketing and strategic management: integrating skills for a better hospital.

Science.gov (United States)

Hunter, S S

1987-05-01

Participants in a 1985 one-day seminar sponsored by the American Hospital Association's Society for Hospital Planning and Marketing were asked two questions: How many of the hospitals represented here have conducted marketing surveys in the recent past? How many of you were satisfied with the results of the survey or could integrate it into the strategic management of your institution? While all but two of the 125 participants answered yes to the first question, only two responded affirmatively to the second. A gap between having a survey done and implementing the results had been identified. The administrators had probably rushed into "marketing" with little forethought and even less effort to comprehend how this management skill fits into existing institutional skills, capabilities, roles, and goals. To close the gap between marketing theory and practice an institution must adopt a more far-reaching, proactive stance toward integrating marketing into the management routine at an early stage. This article presents a case study that may help health care administrators rethink the role of marketing in management and its place in the sequence of strategic decision making for their institution.

Methods of Modelling Marketing Activity on Software Sales

Directory of Open Access Journals (Sweden)

Bashirov Islam H.

2013-11-01

Full Text Available The article studies a topical issue of development of methods of modelling marketing activity on software sales for achievement of efficient functioning of an enterprise. On the basis of analysis of the market type for the studied CloudLinux OS product, the article identifies the market structure type: monopolistic competition. To ensure the information basis of the marketing activity in the target market segment, the article offers the survey method. The article provides a questionnaire, which contains specific questions regarding the studied market segment of hosting services, for an online survey with the help of the Survio service. In accordance with the system approach the CloudLinux OS has properties of systems, namely, diversity. Economic differences are non-price indicators that have no numeric expression and are quality descriptions. Analysis of the market and the conducted survey allow obtaining them. Combination of price and non-price indicators provides a complete description of the product properties. To calculate an integral indicator of competitiveness the article offers to apply a model, which is based on the direct algebraic addition of weight measures of individual indicators, regulation of formalised indicators and use of the mechanism of fuzzy sets for identification of non-formalised indicators. The calculated indicator allows not only assessment of the current level of competitiveness, but also identification of influence of changes of various indicators, which allows increase of efficiency of marketing decisions. Also, having identified the target customers of hosting OS and formalised non-price parameters, it is possible to conduct the search for a set of optimal characteristics of the product. In the result an optimal strategy of the product advancement to the market is formed.

An Essential Job: Marketing the Placement Office to Faculty and Employers.

Science.gov (United States)

Bullock, Marcy; Brooks, Jennifer E.

1994-01-01

Discusses the use of marketing by college career services offices. Defines marketing, explains the marketing process, and discusses needs assessment. Section on the marketing mix identifies the product, price, place, and promotion components of both faculty and employer marketing programs. Includes results, in tabular form, of faculty survey on…

CANDU market prospects

International Nuclear Information System (INIS)

Kakaria, B.K.

1994-01-01

This 1994 survey of prospective markets for CANDU reactors discusses prospects in Turkey, Thailand, the Philippines, Korea, Indonesia, China and Egypt, and other opportunities, such as in fuel cycles and nuclear safety. It was concluded that foreign partners would be needed to help with financing

Contribution of industry funded post-marketing studies to drug safety: survey of notifications submitted to regulatory agencies

Science.gov (United States)

Prugger, Christof; Doshi, Peter; Ostrowski, Kerstin; Witte, Thomas; Hüsgen, Dieter; Keil, Ulrich

2017-01-01

Objectives To investigate the practice of post-marketing studies in Germany during a three year period and to evaluate whether these trials meet the aims specified in the German Medicinal Products Act. Design Survey of notifications submitted to German regulatory agencies before post-marketing studies were carried out, 2008-10. Setting Notifications obtained through freedom of information requests to the three authorities responsible for registering post-marketing studies in Germany. Main outcome measures Descriptive statistics of post-marketing studies, including the products under study, intended number of patients, intended number of participating physicians, proposed remunerations, study plan and protocol, and availability of associated scientific publications and reports on adverse drug reactions. Results Information was obtained from 558 studies, with a median of 600 (mean 2331, range 2-75 000) patients and 63 (270, 0-7000) participating physicians per study. The median remuneration to physicians per patient was €200 (€441, €0-€7280) (£170, £0-£6200; $215, $0-$7820), with a total remuneration cost of more than €217m for 558 studies registered over the three year period. The median remuneration per participating physician per study was €2000 (mean €19 424), ranging from €0 to €2 080 000. There was a broad range of drugs and non-drug products, of which only a third represented recently approved drugs. In many notifications, data, information, and results were, by contract, strictly confidential and the sole property of the respective sponsor. No single adverse drug reaction report could be identified from any of the 558 post-marketing studies. Less than 1% of studies could be verified as published in scientific journals. Conclusions Post-marketing studies are not improving drug safety surveillance. Sample sizes are generally too small to allow the detection of rare adverse drug reactions, and many participating physicians are

Impacts of a farmers' market incentive programme on fruit and vegetable access, purchase and consumption.

Science.gov (United States)

Olsho, Lauren Ew; Payne, Gayle Holmes; Walker, Deborah Klein; Baronberg, Sabrina; Jernigan, Jan; Abrami, Alyson

2015-10-01

The present study examines the impact of Health Bucks, a farmers' market incentive programme, on awareness of and access to farmers' markets, and fruit and vegetable purchase and consumption in low-income New York City neighbourhoods. The evaluation used two primary data collection methods: (i) an on-site point-of-purchase survey of farmers' market shoppers; and (ii) a random-digit-dial telephone survey of residents in neighbourhoods where the programme operates. Additionally, we conducted a quasi-experimental analysis examining differential time trends in consumption before and after programme introduction using secondary Community Health Survey (CHS) data. New York City farmers' markets and communities. Farmers' market shoppers (n 2287) completing point-of-purchase surveys in a representative sample of New York City farmers' markets in 2010; residents (n 1025) completing random-digit-dial telephone survey interviews in 2010; and respondents (n 35 606) completing CHS interviews in 2002, 2004, 2008 and 2009. Greater Health Bucks exposure was associated with: (i) greater awareness of farmers' markets; (ii) increased frequency and amount of farmers' market purchases; and (iii) greater likelihood of a self-reported year-over-year increase in fruit and vegetable consumption. However, our CHS analysis did not detect impacts on consumption. While our study provides promising evidence that use of farmers' market incentives is associated with increased awareness and use of farmers' markets, additional research is needed to better understand impacts on fruit and vegetable consumption.

Assessing Faculty Beliefs about the Importance of Various Marketing Job Skills

Science.gov (United States)

Hyman, Michael R.; Hu, Jing

2005-01-01

The need to improve the professional skills of those with marketing degrees has spurred surveys of current students, alumni, practitioners, and faculty about the importance of various professional skills; however, previous surveys of marketing faculty have focused only on computer skills. To address this limitation, the goals of this study were…

Business Students' Perceptions of Ethics in Marketing.

Science.gov (United States)

Gaedeke, Ralph M.; And Others

1992-01-01

A survey investigating perceptions of 327 students about ethics in marketing today found that (1) students believe business leaders should be accountable; (2) they do not perceive the value of codes of ethics; and (3) they believe ethics should be taught in business and marketing curricula. (JOW)

Internal Markets for Innovation

DEFF Research Database (Denmark)

Wolfram, Pierre; Brem, Alexander

2014-01-01

of R&D to affiliated companies in the same business group. The challenges are analysed for affiliates in order to engage themselves in group-internal markets, for instance to avoid bottlenecks in the product development or to improve their technological knowledge. To research this phenomenon, a case...... study is accomplished by investigating a Multinational company whose affiliates are self-reliant and horizontally diversified. Mixed methods are applied by having structured depth interviews with the responsible R&D managers as well as by sending a survey out to associated project managers. The study...... indicates that the organizational complexity, infrastructures within the business group and the impact of external market structures play an essential role for the usage and effectiveness of group-internal markets. Hence, the insights offer valuable clues why internal markets have advantages...

SENSITIVITY OF THE INVESTOR'S TOWARDS STOCK MARKET INVESTMENT

OpenAIRE

M. Jaya

2017-01-01

Investment in stock market has become a common phenomenon for all the individuals. The growth of stock market contributes to national economic growth only when this growth translates into increased mobilization of resources, return from investment, and minimizing the risk attached to stock market investment. This survey has been conducted to find out the stock market investment pattern and risk diversification of retail equity investors. A well structured questionnaire which is pilot teste...

Marketing plan for online surfing magazine

OpenAIRE

Michna, Jakub

2017-01-01

Název: Marketing plan for online surfing magazine Cíle: The main aim of this thesis is to design a marketing plan for launching new online surfing magazine. This project would emerge from present online media Freeride.cz/Water, which adverse situation is going to be analyzed. Metody: Author used interviewing and personal survey as methods. Secondary data collection, PEST analysis and Google Analytics tool served as framework for resulting SWOT analysis. Výsledky: The marketing plan for one ye...

US uranium market developments

International Nuclear Information System (INIS)

Krusiewski, S.V.; Thomas, D.C.

1981-01-01

Domestic uranium delivery commitments for the 1981 to 1990 period reached a peak in the July 1980 survey and then declined in the January 1981 survey and again in the July 1981 survey. However, there are sizable sales contracts through the mid-1980s. In the latter part of this decade, unfilled requirements increase which can provide a needed market for domestic producers. Older contracts are helping to keep the average contract prices, including market price settlements, rather stable. However, average market price settlements decreased from data reported in January 1981, but some of these deliveries represent settlement of litigation. Foreign uranium procurement is scheduled to exceed deliveries of US uranium to foreign buyers in the 1981 to 1990 period. However, the actual use of foreign uranium has been quite low as US enrichment services customers have preferred to buy US uranium. Based on over four and one-half years of data, only about 7% foreign uranium has been brought to the Department of Energy for enrichment. Inventories of natural and enriched uranium in buyers' hands continue to increase. This is a concern to the uranium-producing industry. However, the industry should not be concerned about DOE-owned inventories, which are needed to supply Government requirements. There is absolutely no plan to dispose of DOE inventories on the commercial market. Capital expenditures reached a peak of $800 million in 1979. This decreased to $780 million in 1980, although higher expenditures were planned for the year. A very sharp reduction in plans for 1981, from $830 to $450 million, has been reported. A further reduction to $350 million is planned for 1982. However, it is interesting to note that the planned expenditures for 1982 are above the expenditures for 1975, a period of industury expansion

Damaging brands through market research:

DEFF Research Database (Denmark)

Horn, C.; Brem, Alexander; Ivens, B.

2014-01-01

Purpose – The purpose of this paper is to investigate the possibility of using the new marketing research tool of prediction markets (PMs), which integrates customers to into the marketing research process. The research questions are: does taking part in PMs influence customers’ brand perception......? Is there a danger of damaging a brand through this tool? Design/methodology/approach – The paper uses a series of five short-term (less than one hour) and five long-term (three weeks) experimental online PMs where customers are integrated into marketing research and apply a series of online-surveys before and after...... taking part as virtual stock market traders. Subjects of research are taken from the sporting goods industry. Findings – The paper shows that PMs can be used by marketing researchers without the danger of damaging the brand of the products that are subject of the PMs, although customers are being...

Profitability and constraints in the marketing of poultry birds in Delta ...

African Journals Online (AJOL)

Profitability and constraints in the marketing of poultry birds in Delta central agricultural zone, Delta state, Nigeria. ... Randomly selected 54 poultry bird marketers were surveyed in 5 major markets. ... EMAIL FULL TEXT EMAIL FULL TEXT

Economics of duck marketing in Oyo State | Saka | African Journal of ...

African Journals Online (AJOL)

Economics of duck marketing in Oyo State. ... The marketing survey involved 50 duck traders selected from Ibadan, Oyo and Ogbomoso. Majority (72%) of the marketers procured ... EMAIL FULL TEXT EMAIL FULL TEXT · DOWNLOAD FULL ...

Current marketing practices in the nursing home sector.

Science.gov (United States)

Calhoun, Judith G; Banaszak-Holl, Jane; Hearld, Larry R

2006-01-01

Marketing is widely recognized as an essential business function across all industries, including healthcare. While many long-term care facilities adopted basic healthcare marketing practices and hired marketing staff by the early 1990s, a paucity of research on nursing home marketing exists in the literature. This study examines the extent to which nursing homes have developed more formulated marketing and related communication and promotional strategies as market competition has increased in this sector during the past two decades. In addition, we explored managers' perceptions of their control over marketing decision making, the impact of competition on the use of marketing practices, and areas for enhanced competitive positioning. Administrators from 230 nursing homes in 18 Southeastern Michigan counties were surveyed regarding (1) the adoption level of approximately 40 literature-based, best-practice marketing strategies; (2) the types of staff involved with the marketing function; and (3) their perception of their level of control over marketing functions and of local competition. Results from 101 (44 percent) survey participants revealed that although respondents viewed their markets as highly competitive, their marketing practices remained focused on traditional and relatively constrained practices. In relation to the importance of customer relationship management, the majority of the administrators reported intensive efforts being focused on residents and their families, referrers, and staff, with minimal efforts being extended to insurers and other types of payers. A significant positive relation was found between the intensity of marketing initiatives and the size of the facility (number of beds), whereas significant negative correlations were revealed in relation to occupancy and the perceived level of control over the function.

Preliminary market assessment of fluidized-bed waste-heat recovery technology

Energy Technology Data Exchange (ETDEWEB)

Campos, F.T.; Fey, C.L.; Grogan, P.J.; Klein, N.P.

1980-06-01

A preliminary assessment of fluidized-bed waste-heat recovery (FBWHR) system market potential is presented with emphasis on the factors influencing industrial acceptability. Preliminary market potential areas are identified based on the availability of waste heat. Trends in energy use are examined to see the effect they might have on these market potential areas in the future. Focus groups interviews are used to explore important factors in the industrial decision-making process. These important factors are explored quantitatively in a survey of industrial plant engineers. The survey deals with the waste-heat boiler configuration of the FBWHR system. Results indicate market acceptance of the fluidized-bed waste-heat boiler could be quite low.

The Effectiveness of Tobacco Marketing Regulations on Reducing Smokers’ Exposure to Advertising and Promotion: Findings from the International Tobacco Control (ITC Four Country Survey

Directory of Open Access Journals (Sweden)

K. Michael Cummings

2011-01-01

Full Text Available Exposure to tobacco product marketing promotes the initiation, continuation, and reuptake of cigarette smoking and as a result the World Health Organization Framework Convention on Tobacco Control (WHO FCTC has called upon member Parties to enact comprehensive bans on tobacco advertising and promotion. This study examines the immediate and long term effectiveness of advertising restrictions enacted in different countries on exposure to different forms of product marketing, and examines differences in exposure across different socioeconomic status (SES groups. Nationally representative data from the United Kingdom, Canada, Australia, and the United States, collected from adult smokers between 2002 and 2008 using the International Tobacco Control Four Country Survey (ITC-4, were used in this study (N = 21,615. In light of the specific marketing regulation changes that occurred during the course of this study period, changes in awareness of tobacco marketing via various channels were assessed for each country, and for different SES groups within countries. Tobacco marketing regulations, once implemented, were associated with significant reductions in smokers’ reported awareness of pro-smoking cues, and the observed reductions were greatest immediately following the enactment of regulations. Changes in reported awareness were generally the same across different SES groups, although some exceptions were noted. While tobacco marketing regulations have been effective in reducing exposure to certain types of product marketing there still remain gaps, especially with regard to in-store marketing and price promotions.

The Effectiveness of Tobacco Marketing Regulations on Reducing Smokers’ Exposure to Advertising and Promotion: Findings from the International Tobacco Control (ITC) Four Country Survey

Science.gov (United States)

Kasza, Karin A.; Hyland, Andrew J.; Brown, Abraham; Siahpush, Mohammad; Yong, Hua-Hie; McNeill, Ann D.; Li, Lin; Cummings, K. Michael

2011-01-01

Exposure to tobacco product marketing promotes the initiation, continuation, and reuptake of cigarette smoking and as a result the World Health Organization Framework Convention on Tobacco Control (WHO FCTC) has called upon member Parties to enact comprehensive bans on tobacco advertising and promotion. This study examines the immediate and long term effectiveness of advertising restrictions enacted in different countries on exposure to different forms of product marketing, and examines differences in exposure across different socioeconomic status (SES) groups. Nationally representative data from the United Kingdom, Canada, Australia, and the United States, collected from adult smokers between 2002 and 2008 using the International Tobacco Control Four Country Survey (ITC-4), were used in this study (N = 21,615). In light of the specific marketing regulation changes that occurred during the course of this study period, changes in awareness of tobacco marketing via various channels were assessed for each country, and for different SES groups within countries. Tobacco marketing regulations, once implemented, were associated with significant reductions in smokers’ reported awareness of pro-smoking cues, and the observed reductions were greatest immediately following the enactment of regulations. Changes in reported awareness were generally the same across different SES groups, although some exceptions were noted. While tobacco marketing regulations have been effective in reducing exposure to certain types of product marketing there still remain gaps, especially with regard to in-store marketing and price promotions. PMID:21556189

The effectiveness of tobacco marketing regulations on reducing smokers' exposure to advertising and promotion: findings from the International Tobacco Control (ITC) Four Country Survey.

Science.gov (United States)

Kasza, Karin A; Hyland, Andrew J; Brown, Abraham; Siahpush, Mohammad; Yong, Hua-Hie; McNeill, Ann D; Li, Lin; Cummings, K Michael

2011-02-01

Exposure to tobacco product marketing promotes the initiation, continuation, and reuptake of cigarette smoking and as a result the World Health Organization Framework Convention on Tobacco Control (WHO FCTC) has called upon member Parties to enact comprehensive bans on tobacco advertising and promotion. This study examines the immediate and long term effectiveness of advertising restrictions enacted in different countries on exposure to different forms of product marketing, and examines differences in exposure across different socioeconomic status (SES) groups. Nationally representative data from the United Kingdom, Canada, Australia, and the United States, collected from adult smokers between 2002 and 2008 using the International Tobacco Control Four Country Survey (ITC-4), were used in this study (N = 21,615). In light of the specific marketing regulation changes that occurred during the course of this study period, changes in awareness of tobacco marketing via various channels were assessed for each country, and for different SES groups within countries. Tobacco marketing regulations, once implemented, were associated with significant reductions in smokers' reported awareness of pro-smoking cues, and the observed reductions were greatest immediately following the enactment of regulations. Changes in reported awareness were generally the same across different SES groups, although some exceptions were noted. While tobacco marketing regulations have been effective in reducing exposure to certain types of product marketing there still remain gaps, especially with regard to in-store marketing and price promotions.

Obesity and Labour Market Outcomes

DEFF Research Database (Denmark)

Greve, Jane

This paper analyzes the relationship between three body weight measures and employment status and wages, thereby broadening the perspective of the literature on obesity and labor market outcomes. The analysis uses a unique dataset from a Danish panel survey from 1995 and 2000, combined with admin......This paper analyzes the relationship between three body weight measures and employment status and wages, thereby broadening the perspective of the literature on obesity and labor market outcomes. The analysis uses a unique dataset from a Danish panel survey from 1995 and 2000, combined...... weight has a negative effect on wages for women but a positive effect for men, whereas in the public sector body weight has no influence on wages for either men or women....

Using internal marketing to improve organizational commitment and service quality.

Science.gov (United States)

Tsai, Yafang; Wu, Shih-Wang

2011-12-01

The purpose of this article was to explore the structural relationships among internal marketing, organizational commitment and service quality and to practically apply the findings. Internal marketing is a way to assist hospitals in improving the quality of the services that they provide while executing highly labour-intensive tasks. Through internal marketing, a hospital can enhance the organizational commitment of its employees to attain higher service quality. This research uses a cross-sectional study to survey nursing staff perceptions about internal marketing, organizational commitment and service quality. The results of the survey are evaluated using equation models. The sample includes three regional hospitals in Taiwan. Three hundred and fifty questionnaires were distributed and 288 valid questionnaires were returned, yielding a response rate of 82.3%. The survey process lasted from 1 February to 9 March 2007. The data were analysed with SPSS 12.0, including descriptive statistics based on demographics. In addition, the influence of demographics on internal marketing, organizational commitment and service quality is examined using one-way anova. The findings reveal that internal marketing plays a critical role in explaining employee perceptions of organizational commitment and service quality. Organizational commitment is the mediator between internal marketing and service quality. The results indicate that internal marketing has an impact on both organizational commitment and service quality. Internal marketing should be emphasized to influence frontline nursing staff, thereby helping to create better organizational commitment and service quality. © 2011 The Authors. Journal of Advanced Nursing © 2011 Blackwell Publishing Ltd.

Importance of marketing activities in a company : the management perspective

OpenAIRE

Urbonavičius, Sigitas; Dikčius, Vytautas

2008-01-01

The article analyses how managers of companies see the importance of the overall marketing function as the importance of certain types of marketing activities. These types include typical areas of 4 Ps as well as marketing planning and marketing research activities. The research is based on a survey of 205 managers of primarily manufacturing and trading companies that operate in Lithuania. Managers evaluated marketing planning and distribution as the most important marketing functions, while ...

Green marketing and its impact on consumer behaviour

OpenAIRE

Gajdoš, Michal

2016-01-01

This bachelor thesis is devoted to green marketing, and how this kind of marketing affects consumer behaviour. Describes in detail what is green marketing and its components, and also describes the negative part of green marketing - greenwashing. It also deals with the topic of corporate social responsibilty and in the last theoretical part with the consumer beahviour. In the practical part was created quantitative research in the form of online survey, which aimed at identifying people's awa...

A Comparison of Web-Based and Paper-Based Survey Methods: Testing Assumptions of Survey Mode and Response Cost

Science.gov (United States)

Greenlaw, Corey; Brown-Welty, Sharon

2009-01-01

Web-based surveys have become more prevalent in areas such as evaluation, research, and marketing research to name a few. The proliferation of these online surveys raises the question, how do response rates compare with traditional surveys and at what cost? This research explored response rates and costs for Web-based surveys, paper surveys, and…

Sustainability of market-based community distribution of Sprinkles in western Kenya.

Science.gov (United States)

Suchdev, Parminder S; Shah, Ami; Jefferds, Maria Elena D; Eleveld, Alie; Patel, Minal; Stein, Aryeh D; Macdonald, Barbara; Ruth, Laird

2013-01-01

To evaluate the sustainability of market-based community distribution of micronutrient powders (Sprinkles(®), Hexagon Nutrition, Mumbai, India.) among pre-school children in Kenya, we conducted in August 2010 a follow-up survey, 18 months after study-related marketing and household monitoring ended. We surveyed 849 children aged 6-35 months randomly selected from 60 study villages. Nutritional biomarkers were measured by fingerstick; demographic characteristics, Sprinkles purchases and use were assessed through household questionnaires. We compared Sprinkles use, marketing efforts and biomarker levels with the data from surveys conducted in March 2007, March 2008 and March 2009. We used logistic regression to evaluate associations between marketing activities and Sprinkles use in the 2010 survey. At the 2010 follow-up, 21.9% of children used Sprinkles in the previous 7 days, compared with 64.9% in 2008 (P Factors associated with recent Sprinkles use in 2010 included young age [6-23 months vs. 24-35 months, adjusted odds ratio (aOR) = 1.5, P = 0.02], lowest 2 quintiles of socio-economic status (aOR = 1.7, P = 0.004), household attendance at trainings or launches (aOR = 2.8, P marketing activities. Continued promotion and monitoring of Sprinkles usage may be important components to sustain the programme. © 2012 Blackwell Publishing Ltd.

Gender Equality in Labor Markets: A Survey About the Industry and Service Sectors in Gaziantep

Directory of Open Access Journals (Sweden)

Berna Balcı İzgi

2011-12-01

Full Text Available This paper presents the findings of a survey on women labor issues in two different sectors –industry and service sectors- in Gaziantep. The main aim is to modify the structure of women labor in Gaziantep. The main characteristics of women labour market for Gaziantep is that women labor participation is sharply decreased after marriage which is a traditional issue. Inaddition entrepreneurship is very high. Besides working years with insurance is quite low in all levels of education. The promotions system do not change with education. Education is a crucial variable in the analysis. For instance, the positions are not assigned according to the education in most of the times. This creates inefficiency in labor markets. Another important finding that the rate of entrepreneurship is very high related with other cities of Turkey. The topics of wages, working hours, the comparison of the appropriateness of the work according to education, cultural activities, satisfaction, pleasure from working have been considered from the aspect of the relationship between the working life and family life and besides, finance deficiency in entrepreneurship, and sex discrimination not clear are the main problems in different ratios. The work and the education were not found as related. The level of social coverage, trade union membership and salaried work does change with education positively

Relationship between dimensions of Brand Equity and 4Ps of Marketing Mix - Place, Product, Promotion, & Price: Coca Cola - Consumer Based Qualitative Survey

OpenAIRE

Arab, Nazanin

2018-01-01

The relationship between dimensions of brand equity (brand association, brand awareness, perceived quality, and customer's loyalty) and 4Ps of marketing mix (product, place, price, and promotion) are examined in this paper. Cross sectional research design while following inductive approach I have explore the relationship between research variables from consumer's perspective. Total 129 participants took part in this survey. Respondents were identified and approached through convenience sa...

Helping 'light green' consumers walk the talk. Results of a behavioural intervention survey in the Swiss electricity market

International Nuclear Information System (INIS)

Litvine, Dorian; Wuestenhagen, Rolf

2011-01-01

While many consumer surveys show very positive attitudes towards renewable energy, the share of consumers actually purchasing green electricity is still in the single-digit percent range in most countries. What can be done to help consumers with positive attitudes towards green electricity to 'walk the talk', i.e. to behave consistently with their preferences? We developed a psychological model based on the theory of planned behaviour (TPB) to design a large-scale behavioural intervention survey with 1163 Swiss electricity consumers. Our results show that by providing information targeted at the key factors influencing the intention to purchase green electricity, namely attitudes towards purchase, social norms and perceived behavioural control, a significant increase in green electricity market share can be achieved. Our results show that price is not the only barrier to purchasing green electricity, and that information to increase the perceived benefit of buying green electricity as well as targeted communication to overcome inertia among retail electricity consumers are equally important factors. (author)

A Survey of Undergraduate Marketing Programs: An Empirical Analysis of Knowledge Areas and Metaskills

Science.gov (United States)

Finch, David; Nadeau, John; O'Reilly, Norm

2018-01-01

Scholars suggest that the dynamic nature of marketing has put both the marketing profession and marketing education at a crossroads. This study is an analysis of marketing programs by conceptual knowledge and metaskills. In a content analysis of course descriptions for 523 undergraduate marketing courses in Canada from 40 universities, the…

A study on the effects of marketing communication using integrated marketing communication

Directory of Open Access Journals (Sweden)

Solmaz Sellahvarzi

2014-07-01

Full Text Available Integrated Marketing Communication (IMC is one of the needed concepts in competitive edge. IMC is defined as a cross functional process for creating and nourishing profitable relationships with customers and other stakeholders by strategically controlling or impacting all messages sent to these groups. It ensures that all forms of communications and messages are carefully linked together. This study investigates the effectiveness of marketing communication in an Iranian automaker named Khodro using IMC system. The study tries to audit the rate of marketing relationship integrity and its outcome on organization performance. The study designs a questionnaire and distributes it among 384 randomly selected people who use this firm’s services and Cronbach alpha has been calculated as 0.974. Hypotheses of this survey are exanimated by Pearson correlation test as well as pairwise t-student tests. The results show the effects of integrated marketing Communication on organization performance. In addition, there is a significant positive correlation relationship between integrated marketing communication with mission marketing, Cross functional Strategic Planning and Interactivity. Finally, there is a significant positive correlation relationship between dimensions of IMC.

Utilization of market research in managing hospital pharmacy resources.

Science.gov (United States)

Hernandez, L; McNamara, E J

1984-10-01

A market research survey of staff physicians and nurses was completed to obtain information on customer preference to be used in making planning and development decisions about the allocation of the pharmacy department's resources. Survey questionnaires were mailed to representative samples of each professional group and included the optimum mix of open-ended and closed-ended questions that would result in the highest response rate. The survey responses identified differences in wants and needs between the nurses and physicians that demonstrate the value of market research. Data obtained from the survey are being used by a staff advisory committee and management to develop departmental goals and objectives that will reduce costs and increase profit margins under the ever-increasing restrictions of prospective reimbursement.

Marketing nutrition in restaurants: a survey of current practices and attitudes.

Science.gov (United States)

Sneed, J; Burkhalter, J P

1991-04-01

This study sought to determine attitudes toward nutrition, nutrition marketing practices, the relationship between attitudes toward nutrition and nutrition marketing practices, and nutrition training practices in restaurants. A written questionnaire was mailed to 200 research and development (R & D) directors in restaurant companies included in Restaurants & Institutions' list of top 400 foodservice organizations ranked by sales. Seventy (35%) responded. Most R & D directors did not think they were responsible for improving the health of their consumers. A positive relationship existed between attitudes toward nutrition and nutrition marketing practices (P = .013). Forty-four reported that they marketed nutrition and planned to add nutritious menu items in the future. Forty-six reported that nutritious meal options represented 0 to 10% of total sales. Nutrition information was provided to consumers by 27 restaurant companies but such information often had to be requested. The American Heart Association was a popular source of nutrition and menu-planning information. Twelve companies employed a registered dietitian, and 14 used registered dietitians as consultants. Nutrition-related training for restaurant employees was limited. These findings indicate that dietitians have opportunities to market their skills in developing nutritious menu items and providing staff training. Also, dietitians should encourage consumers (especially those with special dietary needs) to let restaurant managers know their menu and nutrition information needs.

Aboriginal Labour Market Performance in Canada: 2007-2011

OpenAIRE

Kar-Fai Gee; Andrew Sharpe

2012-01-01

The objective of this report is to examine Aboriginal labour market performance in Canada from 2007 to 2011 using data from the Labour Force Survey, which excludes people living on-reserve or in the territories. This is performed by first providing an overview of how the recession affected the Canadian labour market, followed by a Canada-wide portrait of the Aboriginal labour market in 2011. The Aboriginal labour market performance from 2007 to 2011 is then compared to the rest of the labour ...

Can Social Media Content Increase Financial Market Returns? Survey Results from Poland

Directory of Open Access Journals (Sweden)

Cwynar Andrzej

2017-05-01

Full Text Available Background and Purpose: In recent years classic financial market theory based on decision makers’ rationality has been challenged by repeated anomalies that became a ‘new normal’. As a result, what we witness today is a considerable turn to behavioral concepts that can shed a new light on choices made by market participants. The astonishing development of social media accelerated scientific validation of such concepts, since the media opened new and capacious ‘laboratory space’ for testing behavioral hypotheses. The main purpose of the article is to examine whether financial market professionals believe that social media content can be useful in achieving additional financial market returns and to investigate the factors behind this belief.

Learning Marketing Accounting Skills in the Introductory Marketing Course: The Development, Use, and Acceptance of a Self-Study Tutorial

Science.gov (United States)

Chen, Yi Ju; Greenberg, Barnett; Dickson, Peter; Goodrich, Jonathan

2012-01-01

A self-study tutorial designed to teach, through a learning-by-doing application, how important marketing accounting is to the whole firm, and why every business graduate should have a solid understanding of marketing accounting is tested using an exam and satisfaction survey. Performance on the exam and satisfaction with the tutorial depended…

Promising Products for Printing and Publishing Market

Directory of Open Access Journals (Sweden)

Renata Činčikaitė

2011-04-01

Full Text Available The article surveys printing and publishing market and its strong and weak aspects. The concept of a new product is described as well as its lifetime and the necessity of its introduction to the market. The enterprise X operating on the market is analyzed, its strong and weak characteristics are presented. The segmentation of the company consumers is performed. On the basis of the performed analysis the potential promising company products are defined.Article in Lithuanian

The continuous market cycle of the shortterm insurance industry

Directory of Open Access Journals (Sweden)

L Essel

2012-03-01

Full Text Available The short-term insurance industry is a cyclical type of business due to the impact of the continuous market cycle. This cycle has a growth phase, soft market phase, hard market phase and a break-even phase. The objective of the research paper focuses on the improvement of financial decision-making when executives of the short-term insurance industry are managing their business during the various phases of the continuous market cycle. Both a literature study and an empirical survey were necessary to achieve the research objective. The empirical survey included the contributions of the top nine commercial and corporate short-term insurers in South Africa. They represented more than 77% of the total gross written premiums in 2009 and can thus be considered as the leaders of the short-term insurance industry in this country. The conclusions of the study should be valuable to other developing countries with emerging market economies as South Africa is also classified as such. The study focused on the various factors which may cause the continuous market cycle, the problem areas which the executives experience concerning the continuous market cycle, and how often various factors are adjusted by the short-term insurers to account for changes in the continuous market cycle

Predicting support for restricting food marketing to youth.

Science.gov (United States)

Goren, Amir; Harris, Jennifer L; Schwartz, Marlene B; Brownell, Kelly D

2010-01-01

To address the obesity crisis, public health experts recommend major reductions in the marketing of unhealthy food to youth. However, policies to restrict food marketing are not currently viewed as politically feasible. This paper examines attitudes and knowledge about food marketing and support for restricting unhealthy food marketing [corrected] among one group of constituents: parents. A survey of 807 parents found that those most likely to support food marketing restrictions were also more likely to have negative views of current food practices. [corrected] These findings suggest that increased public education about the harm caused by food marketing may increase public support for policy interventions.

Nutrition marketing on food labels.

Science.gov (United States)

Colby, Sarah E; Johnson, LuAnn; Scheett, Angela; Hoverson, Bonita

2010-01-01

This research sought to determine how often nutrition marketing is used on labels of foods that are high in saturated fat, sodium, and/or sugar. All items packaged with food labels (N = 56,900) in all 6 grocery stores in Grand Forks, ND were surveyed. Marketing strategy, nutrient label information, if the product was fruit/or milk based, and target age. Frequency distributions were computed. Forty-nine percent of all products contained nutrition marketing and of those, 48% had both nutrition marketing and were high in saturated fat, sodium and/or sugar (11%, 17%, and 31% respectively). Seventy-one percent of products marketed to children had nutrition marketing. Of those, 59% were high in saturated fat, sodium and/or sugar content, with more than half being high in sugar. The most commonly used nutrition marketing statements were "good source of calcium", "reduced/low/fat free", and "food company's health symbol". Nutrition marketing is commonly used on products high in saturated fat, sodium and/or sugar and is more often used on products marketed toward children than products marketed toward adults. Current food industry symbols may not be helping consumers select foods low in saturated fat, sodium or sugar. Published by Elsevier Inc.

Market information acquisition: a prerequisite for successful strategic entrepreneurship

OpenAIRE

Garri, Myropi; Konstantopoulos, N.

2013-01-01

This paper investigates on the types of information used by managers and entrepreneurs, so as to conduct market research and to evaluate market potential.The authors examine five major sets of variables to understand their impact on firms’ information market search effort. Empirical results based on a survey of Greek enterprises provide support for these factors in predicting firms’ market information acquisition. Findings on structural and administrative characteristics of the firms support ...

Marketing and Assessment in Academic Libraries: A Marriage of Convenience or True Love?

Directory of Open Access Journals (Sweden)

Lynne Porat

2013-06-01

Full Text Available Objective – This paper describes the process of cooperation between the Marketing and Assessment Teams at the University of Haifa in Israel, from initial apprehension about working together to the successful marketing of a suite of user studies.Methods – The first step was a formal meeting in which the leader of the assessment team explained the aims of assessment. For each assessment activity, the assessment team submitted a formal request for assistance to the marketing team, conducted team meetings on how to market each assessment, and met with the marketing team to explain the survey and receive their input on how it should be marketed. Over a 3-year period, 5 joint activities were undertaken: a 1-day, in-library use survey; a wayfinding study, in which 10 new students were filmed as they searched for 3 items in the library; 5 focus group sessions regarding upcoming library renovations; a LibQUAL+® survey measuring perceptions of service quality among the entire campus population; and an online survey of non-users of the library. The success of the assessment/marketing projects was measured by the response rates, the representativeness of the results, and the number of free-text comments with rectifiable issues.Results – Although the response rates were not very high in any of the surveys, they were very representative of the university population. With over 40% or respondents filling in free-text comments, the information received was used and applied in making service changes, including the creation and marketing of additional group study rooms, improved signage, and the launch of a “quiet” campaign. In addition, a “You said – We did” document was compiled that outlines all of the changes that were implemented since the first four surveys were conducted; this document was published on the library’s blog, Facebook page, and website.Conclusion – The number of issues that appear in the first “You said – We did�

Markets and authorities

DEFF Research Database (Denmark)

Lorentzen, Jochen; Cecco, Marcello de

This text addresses the relationship between market authority and political authority - a favourite theme of Susan Strange, to whom the book is dedicated. From a survey of the bias against capital liberalization in economic thought to an analysis of the US role in global monetary affairs, it disc......This text addresses the relationship between market authority and political authority - a favourite theme of Susan Strange, to whom the book is dedicated. From a survey of the bias against capital liberalization in economic thought to an analysis of the US role in global monetary affairs......, it discusses how and why free capital flows contribute to the instability of the global capitalist system. The contributors analyse the history of international capital flows to make sense of contemporary global investments and what they mean for global polity and the economy. They argue over the challenges...... welfare states. They also advance various mechanisms through which they believe greater stability and equity could be introduced into the global financial system and the world economy....

Market research completed in El Salvador.

Science.gov (United States)

1983-01-01

Intensive market research, completed in El Salvador for the contraceptive social marketing project of the Asociacion Demografica Salvadorena (ADS), was designed to obtain a better understanding of Salvadoran usage of and attitudes toward contraceptives in general and ADS products in particular. The research results are being used to develop a new marketing plan for the Contraceptive Social Marketing (CSM) program as it works to increase the program's effectiveness in reaching consumers. Points-of-purchase (retail outlets) were surveyed in November 1982 to study brand presence and vendor perceptions of consumer behavior in order to define the market in terms of products, prices, and distribution. Focus groups were conducted during November and December 1982 to probe consumer awareness and attitudes regarding methods, brands, and purchasing behavior. The results of the focus groups helped guide the development of a door-to-door consumer survey conducted from December 1982 through February 1983 to further define the market in terms of consumer size and characteristics. Personal interviews were conducted with the owner or manager of each of 247 pharmacies selected at random but in proportion to their distributional weight as to location. Aragon and Associates found that standard-dose orals and condoms were sold in 86% of the outlets surveyed and foaming tablets and low-dose pills in 37%. In terms of brand presence in outlets, the CSM products Perla (orals) and Condor (condom) both led their respective categories. In the foaming tablet category Suave had the lowest presence and Neo Sampoon the highest. The difference between reported and actual presence of contraceptives in the outlets was significant: 32% of the sellers of Perla, 18% of the sellers of Condor, and 26% of the sellers of Suave were out of stock at the time of the survey. The difference in average CSM product prices and the next lowest priced brands is very large. Dealers reported that their contraceptive

Moscow wholesale market meat delicacies and sausages in late 1999 and early 2000.

OpenAIRE

Sidorchuk, Roman

2010-01-01

The main goal of our marketing research is to obtain an overview of the status of the Moscow wholesale market meat delicacies and sausages at the end of 2000. The study was laid expert method, which includes: choice of the form the survey of experts, the definition of the structure and strength of the expert group, the development of survey methodology, survey, list of problems. By the expert survey involved managers and specialists, who know how deeply the problem of organization as a whole,...

The Introductory Psychology Textbook Market: Perceptions of Authors and Editors.

Science.gov (United States)

Griggs, Richard A.; Jackson, Sherri L.

1989-01-01

Surveys psychology textbook authors and editors on their perceptions of the introductory psychology textbook market. Finds that the textbook market is divided into three levels according to quality, and that authors and editors are not familiar with most textbooks. Notes that the growth of used book companies has adversely affected the market.…

[Nationwide Survey on Informed Consent and Ethical Review at Hospitals Conducting Post-marketing Studies Sponsored by Pharmaceutical Companies].

Science.gov (United States)

Urushihara, Hisashi; Murakami, Yuka; Matsui, Kenji; Tashiro, Shimon

2018-01-01

 Under the Japanese drug regulatory system, post-marketing studies (PMS) must be in compliance with Good Post-marketing Study Practice (GPSP). The GPSP Ordinance lacks standards for the ethical conduct of PMSs; although only post-marketing clinical trials are subject to Good Clinical Practice. We conducted a web-based questionnaire survey on the ethical conduct of PMSs in collaboration with the Japanese Society of Hospital Pharmacists and pharmacists belonging to the Society. 1819 hospitals around Japan answered the questionnaire, of which 503 hospitals had conducted company-sponsored PMSs in 2015. 40.2% of the hospitals had obtained informed consent from participating patients in at least one PMS conducted in 2015, the majority of which was in written form. The first and second most frequent reasons for seeking informed consent in PMSs were to meet protocol requirements, followed by the requirement to meet institutional standard operational procedures and the request of the ethical review board of the hospital. Ethical review of PMSs was conducted in 251 hospitals. Despite a lack of standards for informed consent and ethical review in PMSs, a considerable number of study sites employed informed consent and ethical review for PMSs. While company policies and protocols are likely to be major determinants of the ethical conduct of PMSs, the governmental regulatory agency should also play a significant role in implementing a standardized ethical code for the conduct of PMSs.

Admissions Standards and the Use of Key Marketing Techniques by United States' Colleges and Universities.

Science.gov (United States)

Goldgehn, Leslie A.

1989-01-01

A survey of admissions deans and directors investigated the use and perceived effectiveness of 15 well-known marketing techniques: advertising, advertising research, a marketing plan, market positioning, market segmentation, marketing audit, marketing research, pricing, program and service accessibility, program development, publicity, target…

Market penetration of new energy technologies

Energy Technology Data Exchange (ETDEWEB)

Packey, D.J.

1993-02-01

This report examines the characteristics, advantages, disadvantages, and, for some, the mathematical formulas of forecasting methods that can be used to forecast the market penetration of renewable energy technologies. Among the methods studied are subjective estimation, market surveys, historical analogy models, cost models, diffusion models, time-series models, and econometric models. Some of these forecasting methods are more effective than others at different developmental stages of new technologies.

Armenia - Water to Market Farmer Training

Data.gov (United States)

Millennium Challenge Corporation — The Farming Practices Survey (FPS) was commissioned by MCC to evaluate the impact of Water-to-Market (WtM) activities, particularly farmer training, on rural farmers...

Market segmentation by motivation: The case of Switzerland

OpenAIRE

Bieger, Thomas; Laesser, Christian

2002-01-01

This contribution is about the segmentation of mature travel markets, as exemplified by Switzerland. Based on an extensive and representative travel survey covering 2,000 households and more than 11,000 trips, a situational, motivation-based travel market segmentation is proposed. The clustering of motivations proves to be a valuable means to segment markets. The results reveal a diminishing role of socio-demographic segment descriptors. It is more the (anticipated) travel profile and the att...

Argentina's experience with parallel exchange markets: 1981-1990

OpenAIRE

Steven B. Kamin

1991-01-01

This paper surveys the development and operation of the parallel exchange market in Argentina during the 1980s, and evaluates its impact upon macroeconomic performance and policy. The historical evolution of Argentina's exchange market policies is reviewed in order to understand the government's motives for imposing exchange controls. The parallel exchange market engendered by these controls is then analyzed, and econometric methods are used to evaluate the behavior of the parallel exchange r...

Customer premises services market demand assessment 1980 - 2000: Volume 2

Science.gov (United States)

Gamble, R. B.; Saporta, L.; Heidenrich, G. A.

1983-01-01

Potential customer premises service (CPS), telecommunication services, potential CPS user classes, a primary research survey, comparative economics, market demand forcasts, distance distribution of traffic, segmentation of market demand, and a nationwide traffic distribution model are discussed.

The relevance of surveying content in mining engineering education

African Journals Online (AJOL)

Tomi Oshokoya

The paper will highlight the surveying content that is relevant to the mining engineering ... This article attempts to answer the question as to what ... mechanical and electrical engineering, surveying, marketing and financial .... an overview of what surveying is, its principles, surveying instrumentation and surveying.

Market survey on products from the Tema Oil Refinery carried out as part of the feasibility study on the Tema Oil Refinery expansion project. Export trade information

International Nuclear Information System (INIS)

Anon.

1991-10-01

The Tema Oil Refinery (TOR), which was commissioned in 1963, is a simple hydroskimming plant which processes crude oil into LPG, gasoline, kerosene, gasoil, and fuel oil. It is the only petroleum refinery in Ghana. Over the years some of the equipment in the refinery has deteriorated or become obsolete necessitating major rehabilitation. A feasibility study is investigating the modernization and expansion of the refinery to meet projected market demands until the year 2005. The report presents the results of a market survey done on products from TOR

O composto de marketing sob a ótica da internet.

Directory of Open Access Journals (Sweden)

Luciano Augusto Toledo

2008-06-01

provide an analysis of the Internet implications on the marketing mix. The study is developed under the modality of exploratory research, complemented by a case study, and it is composed by a bibliography revision, a critical conceptual analysis of some pertinent aspects of the Internet and Marketing discipline. The exploratory survey was based in an interview guidebook used with the marketing staff. The result of the research was that the Internet is an important component in the marketing mix strategies of the Banco do Brasil. Keywords: Marketing, Internet, Marketing Mix.

An empirical typology of energy services based on a well-developed market: France

International Nuclear Information System (INIS)

Duplessis, Bruno; Adnot, Jérôme; Dupont, Maxime; Racapé, François

2012-01-01

The investigation is an attempt to apply a set of consistent and official definitions of energy services (ES), energy efficiency services (EES) and energy performance contracting (EPC) on a well-developed market: France. After defining the historical context of the French market the authors describe the types of offers that are presently made and that fall within the definition of energy services. There are many classic and novel factors for the success of energy services. For instance, the energy services market is now partly structured by the CEE scheme, the French ‘white certificates’ or ‘energy certificates scheme’. Also the grid problems lead to new services. The companies active on the market are described as a result of an empirical survey of ES market in France. This empirical survey of ES market in France includes estimates of the number of companies and of their turnover both for ES and EES. Examples and case studies are developed as a background. - Highlights: ► We apply a consistent and official set of definitions of energy services (ES). ► French ES market is structured by historical ES and shaped by recent evolutions. ► French ES market is now partly structured by white certificates and grid management. ► We describe the companies active on French market through an empirical survey. ► We have estimated French market size (actors and turnover) both for ES and EES.

Evaluating the Logistical Service in a Hybrid System of Marketing

Directory of Open Access Journals (Sweden)

Mônica Vivianne Teixeira Rosa

2016-09-01

Full Text Available The hybrid system of marketing, also referred to as multi-channel, has become an effective strategy of maintaining and expanding markets. However, the success of a new market channel is guided in its ability to provide an effective logistics services. The objective of this study was to identify how the logistical service provided by a new multi-channel distributor is assessed from the perspective of marketing channel agents. It is used an analytical model with dimensions of quality logistics services based on literature. For the analysis of the survey were conducted tests based on statistical inference, as T-Student test, Wilcoxon and Mann-Whitney-Wilcoxon (MWW. Evaluation results showed favorable rates as the logistics service provided by multi-channel and also indicated good levels in the quality of logistics services present in the production chain investigated. However, some dimensions of logistics services surveyed reported rates likely to improvements such as ease of procedures and post-delivery support. It was concluded that the strategy to diversify marketing channels provides strategic resource for organizations, providing opportunities for increased market share, brand consolidation, greater market coverage, logistic skills and differentiation from competitors.

Product-Marketing Innovation, Skills, and Firm Productivity Growth

DEFF Research Database (Denmark)

Junge, Martin; Severgnini, Battista; Sørensen, Anders

2016-01-01

The role of product and marketing innovation for productivity growth is addressed using survey and register data for the Danish economy. It is hypothesized that product and marketing innovation are complementary inputs and that innovation activities are skill-intensive. It is established...... that product and marketing innovation in skill-intensive firms results in significantly faster productivity growth. Moreover, product and marketing innovation have independent roles in productivity growth, which cannot be attributed to organizational changes. Finally, we apply an instrument variable approach...... for firms, innovation choices to study endogeneity. The results strongly support the idea that product–marketing innovation leads to faster productivity growth in skill-intensive firms....

Dynamics of Investment for Market-Oriented Farmers in Chile

NARCIS (Netherlands)

Reyes, A.; Kuyvenhoven, A.; Lensink, R.; Moll, H.A.J.

2012-01-01

Using panel data from a survey conducted in 2006 and 2008 of 177 market-oriented farmers in central Chile, we investigate investment under imperfect capital markets. Specifically we determine the impact of formal credit constraints on fixed investment. By controlling for endogeneity problems, we

Impact of Public Market Information System (PMIS) on Farmers Food Marketing Decisions: Case of Benin

OpenAIRE

Kpenavoun Chogou, Sylvain; Lebailly, Philippe; Adegbidi, Anselme; Gandonou, Esaie

2009-01-01

To sell their surpluses of maize, the main staple in Benin, farmers may choose among three modes of transaction: they may sell under a contract with itinerant traders, or they may sell without a contract at the farmgate or on distant markets. It has been postulated that farmers may choose a profitable mode of transaction if they have good access to information on the prevailing market conditions. Using detailed farm household survey data from Benin, this paper applies the Nested Logit model t...

Education, Labor Markets and the Retreat from Marriage

Science.gov (United States)

Harknett, Kristen; Kuperberg, Arielle

2011-01-01

Using data from the Fragile Families and Child Wellbeing study and the Current Population Survey, we find that labor market conditions play a large role in explaining the positive relationship between educational attainment and marriage. Our results suggest that if low-educated parents enjoyed the same, stronger labor market conditions as their…

Market Power in Poultry Production Contracting? Evidence from a Farm Survey

OpenAIRE

MacDonald, James M.; Key, Nigel D.

2012-01-01

The exercise of market power by broiler processing firms (integrators) is plausible because local markets for growers are concentrated and because growers face hold-up risks arising from substantial investments in specific assets set against limited integrator purchase commitments. This article explores the links between local integrator concentration and grower compensation under production contracts using data from the 2006 broiler version of the USDA’s Agricultural Resource Management Su...

La struttura dei mercati monetari. (The structure of money markets

Directory of Open Access Journals (Sweden)

J.S.G. WILSON

2014-07-01

Full Text Available The article surveys the main characteristics of money markets. It defines a money market as a center in which financial institutions congregate for the purpose of dealing in monetary assets. The author stresses the variety of organisational forms as well as the common elements of these markets.JEL: E40, E44, G10, G20

Minerals Industry' 97. Survey report

International Nuclear Information System (INIS)

1997-01-01

The aim of this annual survey is to provide timely and accurate financial data such as production, price movements, profitability, distribution of assets by activity, employment and labour cost and taxation on the Australian minerals industry. It aims to facilitate more informed debate on the industry's role and importance in the economy. The report also includes information on the safety and health performance and overseas exploration expenditure of the minerals industry. This twenty-first survey relates to the year ended 30 June 1997. The proportion of activity covered in this year's survey is comparable with the 1996 survey. The mineral industry is defined as including exploration for, extraction and primary processing of minerals in Australia. The oil, gas, iron and steel industries are excluded. As for the uranium industry, increased mine capacity over the medium term saw a switch away from spot market purchases to long term contracts for uranium in 1996. This, coupled with announced releases from the US stockpile, saw downward pressure on spot market prices for uranium during 1996/97. The average spot market price for U 3 O 8 fell by an average of 6 percent during 1996/97 and was approximately 16 percent lower than three years ago. General uncertainty over the future profitability of coal industry is compounded by the likely softness of future coal prices

The operation of French electric power and natural gas retail markets - Report 2014-2015. Report 2015 by the CRE on the operation of French electricity and natural gas markets - Press file

International Nuclear Information System (INIS)

Monteil, Anne; Casadei, Cecile

2015-11-01

After a presentation of some key figures illustrating the French electricity and natural gas markets (customers, number of providers, and so on), and an executive summary, this voluminous report proposes a presentation of CRE's missions regarding the survey and control of retail markets, and of the methodology adopted to survey retail markets, and a recall of the main steps of electricity market and natural gas market opening. Then, it its first chapter, the report proposes a detailed picture and analysis by the end of 2014 for the electricity retail market, for the natural gas retail market, and a discussion about key process follow-up and power cut-off for unpaid bills. The second chapter addresses supplies and prices. It analyses the levels and evolutions of electricity regulated tariffs, of regulated tariffs for gas sales, and of the various market supplies. The third chapter addresses issues related to competition and to the operation of the retail market: the end of sales regulated tariffs, general framework for the survey of providers' practices, provider price practices, analysis of commercial practices implemented by providers, evolutions of the competitive environment on the retail market. An appendix briefly addresses retail markets and regulated tariffs in Europe. A second report proposes a more synthetic presentation which is used as a press file, proposes an executive summary, and addresses the following issues: status of competition (key data for 2014 and 2015), the end of sales regulated tariffs for professionals as a major step of market opening to competition, favourable regulatory context and market price leading to an intensified competition on the residential market, the preferred market supplies for residential consumers, comparison between fixed price and regulated tariffs, an almost non-existent opening in the competition of local distribution utilities, and regulated tariffs in Europe

Examination of Market Segmentation among Medical Marijuana Dispensaries.

Science.gov (United States)

Cooke, Alexis; Freisthler, Bridget; Mulholland, Elycia

2018-01-05

As medical marijuana legislation becomes more common, concerns arise about the overconcentration of dispensaries, raising questions about the number of medicinal marijuana dispensaries (MMD) needed to serve medicinal users. This paper applies niche-marketing theory-which suggests dispensaries market to specific types of people-to examine if MMDs might be targeting recreational users. Observed differences between dispensary populations and between dispensary clients and local residents may indicate that dispensaries are drawing in patients based on factors other than medical need. Data were collected via exit surveys with patients at four dispensaries in Long Beach, CA. A total of 132 patients were surveyed regarding demographic data, purchase information, medical condition, and nearest cross street for their home address. Census tract information was collected for every dispensary. Chi-squared tests show significant associations between dispensary visited and race (χ 2 = 31.219, p market segmentation.

Towards data oriented analysis of the art market: survey and outlook

Directory of Open Access Journals (Sweden)

Dominik Filipiak

2016-07-01

Full Text Available Due to the constantly growing interest in alternati ve investments, the art market has become the subject of numerous studies. By publishing sales data, many services and auction houses provide a foundati on for further research on the latest trends. Determining the definiti on of the arti sti c value or formalisation of appraisal may be considered quite complex. Statistical analysis, econometric methods or data mining techniques could pave the way towards bett er understanding of the mechanisms occurring on the art market. The goal of this paper is to identify, describe and compare solutions (and related challenges that help to analyse, make decisions and defi ne state of the art in the context of the intersecti on of econometrics on art markets and computer science. This work is also a starting point for further research.

Credit market access in Uganda: evidence from household survey data 1999/2000

Directory of Open Access Journals (Sweden)

FN Okurut

2013-07-01

Full Text Available This study investigated the individual and household characteristics that influenced credit market access in Uganda using household data for 1999/2000. The results suggest that credit market access was significantly influenced by gender, household wealth, age, regional location, and urban/rural location.

The Influence of Marketing Communication on the Consumer’s Buyer Behavior – A Relationship Marketing Approach

OpenAIRE

Tichindelean Mihai

2015-01-01

The purpose of the paper is to identify the nature of the influence of a company’s marketing communication of the actual consumer behaviour. To achieve this purpose, the paper is structures in two parts; firstly, the recent literature regarding relationship marketing paradigm is reviewed and the value chain concept is presented. The second part contains a survey-based research which uses book-store customers as target unit. Sales promotion and advertising are used as input variables in identi...

Tasting fees and the youth market

Directory of Open Access Journals (Sweden)

Peter Treloar

2008-06-01

Full Text Available Many wineries in Australia and New Zealand are seeking strategies to continue to develop in a highly competitive marketplace. One such strategy is via the development of wine tourism. Although there is a significant amount of literature of the relative advantages and disadvantages of wine tourism for small wineries, particularly with respect to its educational and market development function, there is very little research available on how wine tourism is perceived by the next generation of wine drinkers – the youth market. The purpose of this study is therefore to gain a better understanding of how the youth market perceives tasting fees at wineries and influences on purchasing and other wine behaviours. In late 2003, 599 surveys were distributed to ten universities throughout Australia and New Zealand, of which 448 were returned, representing a valid response rate of 74.8 percent. The results of the survey indicated that the majority of respondents who thought of wine tourism as an appealing activity, who had visited wineries previously, who normally consumed and purchased wine and who had some knowledge of wine all thought that a fee at the cellar door would impact on their decision to visit. Wineries need to maximise the return on their wine, however there also needs to be recognition of the potential trade-off between immediate returns from charging for tastings and cellar-door sales versus longer-term returns from direct and indirect sales. In some markets, and particularly the ‘Generation Y’ market, seeking short-term returns through charging may affect longer-term custom and loyalty. However, regardless of the strategy, it is important that it is effectively communicated to the market, particularly if individual wineries are interested in growing the market for the future.

Cultural communication: Constructing new dialogues in relationship marketing

OpenAIRE

Aksaranuwat, P. B.

2005-01-01

The report attempts to deepen the understanding of the elements of culture and the trust building process that is essential to relationship marketing strategies. Looking at the supplier-client relationship between a French telecom company, Orange, and their target market in Bangkok, Thailand A questionnaire survey and semi-structure interview have been used as the tools to carry out this research. The main objective of this report is to correlate cultural studies with relationship marketing s...

Transforming the energy efficiency market in California: Key findings, lessons learned and future directions from California's market effects studies

International Nuclear Information System (INIS)

Vine, Edward

2013-01-01

In the last three years, the California Institute for Energy and Environment (CIEE), along with the California Public Utilities Commission (CPUC), managed three market effects studies that were funded by the CPUC. This paper summarizes the key findings from these studies that focused on compact fluorescent lamps (CFLs), residential new construction (RNC), and high bay lighting (HBL), with a particular focus on changes to California's market effects evaluation protocol and lessons learned during the evaluation of market effects. This paper also summarizes the key results from a survey that was conducted by CIEE in February 2011 to determine what additional studies should be conducted in the evaluation of market effects. - Highlights: • We summarize three market effects studies and provide lessons learned. • Collect baseline market data as early as possible and throughout program lifecycle. • Estimate market effects throughout a program's lifecycle. • Require hypothesis testing as part of the evaluation. • Include elements of market effects evaluation in other program evaluations

Implementasi Strategi E-Marketing pada Pietro’s Gelato

Directory of Open Access Journals (Sweden)

Idris Gautama So

2008-09-01

Full Text Available Pietro’s Gelato is a firm producing food and beverages, in particular ice cream. This paper aims to study the marketing strategy utilized by Pietro’s Gelato and analyses its business process, information needs and problems faced by Pietro’s Gelato’s marketing department. Analysis is conducted using Porter’s analysis method, SWOT and e-marketing seven steps analysis. Literature study is conducted by collecting materials from books and internet access which will be used to fulfill additional data needs. Survey is also conducted towards Pietro’s Gelato to obtain complete data. Implementation of e-marketing strategy in the firm to enlarge marketing coverage and also to solve marketing problems in Pietro’s Gelato. It can be concluded that from the analysis conducted and also the implementation, e-marketing strategy profits the company in terms of easier product marketing and understanding market needs.

The Review of Internet Marketing Use in Latvia's Companies

Science.gov (United States)

Sloka, Biruta; Kantane, Inara; Walczak, Renata

2017-01-01

Development of new technologies and increasing competition require new solutions in business applications in internet marketing and advertising. The paper deals with issues related to advertising activities in internet marketing. There were presented both theoretical findings and empirical analysis of the survey conducted among Latvia's companies.…

Outlook for electricity markets 2005-2006 : an energy market assessment

International Nuclear Information System (INIS)

2005-06-01

The National Energy Board monitors the supply of electricity as well as its demand in both domestic and export markets. This document was produced in response to a survey with power generation, transmission and distribution companies, marketers, end-users, environmental groups and government agencies who demonstrated the need for more short-and medium-term energy market assessments to supplement the Board's longer term energy analysis. It on the short-term (2005-2006) issues that can have a long-term effect on the electricity sector. The document presents an analysis of Canadian electricity markets with particular focus on the main drivers affecting current trends in generation, demand, prices, infrastructure additions, and inter-regional and international trade. Current restructuring activities in Canada's electricity industry were also described along with the close relationship between the electricity sectors in Canada and the United States which stems from the integrated nature of the North American power grid. A regional market assessment and a summary was provided for each of Canada's provinces and territories with reference to market structure and current market developments. It was revealed that Canada's electricity markets have developed along provincial or regional boundaries. Utilities have tried to provide adequate and reliable electricity supply, environmental sustainability and acceptable electricity prices. It was concluded that supply is adequate in all regions in the short-term, but tight supply conditions could emerge as early as 2007. Alternative and renewable resource and demand management are becoming more important in addressing air quality issues and supply adequacy. Since uncertainty may delay investment and development of new infrastructure, utilities may be forced to increase electricity prices. It was suggested that interprovincial energy transfers should be further explored. Five recommendations were presented to address the key

Drivers of Adoption and Implementation of Internet-Based Marketing Channels

DEFF Research Database (Denmark)

Nielsen, Jørn Flohr; Mols, Niels Peter; Høst, Viggo

2007-01-01

This chapter analyses factors influencing manufacturers= adoption and implementation of Internet-based marketing channels, using models based on marketing channel and organisational innovation theory. Survey data from 1163 Danish, Finnish, and Swedish manufacturers form the empirical basis for te...

Low-grade hardwood lumber production, markets, and issues

Science.gov (United States)

Dan Cumbo; Robert Smith; Philip A. Araman

2003-01-01

Due to recent downturn in the economy and changes in traditional hardwood markets. U.S. hardwood manufacturers are facing significant difficulties. In particular, markets for low-grade lumber have been diminishing, while increased levels of the material are being produced at hardwood sawmills in the United States. A nationwide survey of hardwood lumber manufacturers...

Hospital marketing: characterization of marketing actions in private hospitals in the city of São Paulo - Brazil.

Science.gov (United States)

Leiderman, Eduardo Blay; Padovan, Jorge Luis; Zucchi, Paola

2010-01-01

Characterize the marketing actions in private hospitals in the city of São Paulo, the organizational structure of the marketing area, the target public of marketing actions and the media used. Exploratory cross-sectional study, carried out by a survey made with hospital administrators. The hospitals studied were clearly divided in two groups whose differentials are statistically significant: 1. good infrastructure and equipment, with a well-defined investment policy in marketing; 2. worse infrastructure and less equipment, with lower proportional investment in marketing. 1. The actions most used are the evaluation of patients/caregivers satisfaction, web site and dissemination of the hospital services. 2. The hospital administrators attribute a level of significant importance to the application of hospital marketing concepts. 3. There is a marketing structure in most of the hospitals studied. 4. The hospitals consider as extremely or very important publics: patients and relatives, doctors, collaborators, health plans and community. 5. The media most used are the most simple and of lower cost. 6. There is a statistically significant correlation between the higher investment in marketing and the best infrastructure. 7. The studied hospitals apply the concept of marketing in a restricted way.

The impact of marketing resources on corporate competitiveness

Directory of Open Access Journals (Sweden)

Tamás Gyulavári

2012-07-01

Full Text Available The objective of this paper is to analyze the association between marketing resources and corporate competitiveness. Empirical data were collected by a survey of 300 domestic organizations and the results were compared to the ones of a similar research conducted five years before. We have found that all the marketing resources investigated have a significant effect on marketing performance. Among them the most marketing-related resource dimension, called market management, excels regarding the strength of the association with competitiveness. Clusters of companies were formulated and analyzed. A small group of the companies investigated (12% managed to advance in the development and possession of marketing resources whilst maintaining competitive product supply and price. The proportion of successful companies among them is highly significant.

Selection of population controls for a Salmonella case-control study in the UK using a market research panel and web-survey provides time and resource savings.

Science.gov (United States)

Mook, P; Kanagarajah, S; Maguire, H; Adak, G K; Dabrera, G; Waldram, A; Freeman, R; Charlett, A; Oliver, I

2016-04-01

Timely recruitment of population controls in infectious disease outbreak investigations is challenging. We evaluated the timeliness and cost of using a market research panel as a sampling frame for recruiting controls in a case-control study during an outbreak of Salmonella Mikawasima in the UK in 2013. We deployed a web-survey by email to targeted members of a market research panel (panel controls) in parallel to the outbreak control team interviewing randomly selected public health staff by telephone and completing paper-based questionnaires (staff controls). Recruitment and completion of exposure history web-surveys for panel controls (n = 123) took 14 h compared to 15 days for staff controls (n = 82). The average staff-time cost per questionnaire for staff controls was £13·13 compared to an invoiced cost of £3·60 per panel control. Differences in the distribution of some exposures existed between these control groups but case-control studies using each group found that illness was associated with consumption of chicken outside of the home and chicken from local butchers. Recruiting market research panel controls offers time and resource savings. More rapid investigations would enable more prompt implementation of control measures. We recommend that this method of recruiting controls is considered in future investigations and assessed further to better understand strengths and limitations.

Monitoring compliance with the International Code of Marketing of Breastmilk Substitutes in west Africa: multisite cross sectional survey in Togo and Burkina Faso.

Science.gov (United States)

Aguayo, Victor M; Ross, Jay S; Kanon, Souleyman; Ouedraogo, Andre N

2003-01-18

To monitor compliance with the International Code of Marketing of Breastmilk Substitutes in health systems, sales outlets, distribution points, and the news media in Togo and Burkina Faso, west Africa. Multisite cross sectional survey. Staff at 43 health facilities and 66 sales outlets and distribution points, 186 health providers, and 105 mothers of infants aged market commercial breast milk substitutes were found in 29 (44%) sales and distribution points. Forty commercial breast milk substitutes violated the labelling standards of the code: 21 were manufactured by Danone, 11 by Nestlé, and eight by other national and international manufacturers. Most (148, 90%) health providers had never heard of the code, and 66 mothers (63%) had never received any counselling on breast feeding by their health providers. In west Africa manufacturers are violating the code of marketing of breast milk substitutes. Comparable levels of code violations are observed with (Burkina Faso) or without (Togo) regulating legislation. Legislation must be accompanied by effective information, training, and monitoring systems to ensure that healthcare providers and manufacturers comply with evidence based practice and the code.

Asia's growing role in the global energy markets

International Nuclear Information System (INIS)

Anon.

1995-01-01

Three articles are drawn together in this special Petroleum Economist survey on the growing role played by Asian countries in global energy markets, both as world gas suppliers and as important markets for various oil products. The first looks at independent storage in the Asian countries in global energy markets, both as world gas suppliers and as important markets for various oil products. The first looks at independent storage in the Asian Pacific area; the second describes the growth of Asia's natural gas industry and the third item celebrates the product surplus produced due to recent refinery expansion programs. (UK)

Market survey of Mondia whytei (mulondo) roots in Kampala City, Uganda.

Science.gov (United States)

Agea, Jacob Godfrey; Katongole, Benard; Waiswa, Daniel; Nabanoga, Goretti Nsubuga

2008-06-18

This study explored the consumers' and vendors' perceptions about Mondia whitei roots, in Kampala city, Uganda; determined the marketing margins and the market flow of the roots in the city; documented demand and supply opportunities as well as challenges to marketing of the roots by the vendors. Seventy vendors and 70 consumers of the roots were administered with semi-structured questionnaires. Results showed that M. whytei roots are largely perceived as sexual stimulant, appetiser, flavours for food and drinks, and stimulant for milk production in lactating mothers. Majority of the vendors (74%) and consumers (85%) perceived the trade in the roots as worthwhile. Men and adolescent boys were reported to be the main consumers. Retailers who buy the roots directly from collectors and later sell to consumers dominate the trade. The average price charged per piece and a kilogram of roots increases from collectors, middlemen and to the retailers. The average retail price was US $0.12 per piece of the root and US $1.50 per kg of the roots. Collectors charged the lowest price (US $0.06 and US $0.60 per piece and a kilogram of the roots respectively) though their profit margins remained the highest (50%). Several demand and supply opportunities exist for M. whytei roots and these included few sexual stimulant accepted alternatives to M. whytei roots in Kampala city; consumers' willingness to pay high prices when the roots are scarce, and a large number of M. whytei roots gatherers that could promote the cultivation of this plant for the market. Challenges, such as seasonal low supply of the roots, and unorganised market structure, hamper the trade in M. whytei roots. There is a need for experimental research on efficacies of the perceived uses of the roots reported in this study. The possibility of value addition to the roots sold should be investigated.

Information seeking-pattern of Nigerian textile market women and ...

African Journals Online (AJOL)

The study investigated the information seeking-pattern of Nigerian textile market women and strategies for improvement of which the study was an ex-post-facto type and adopted survey research design. Disproportional stratified random technique was used to select markets for the study while questionnaire was used to ...

The role of public policy in emerging green power markets: an analysis of marketer preferences

Energy Technology Data Exchange (ETDEWEB)

Wiser, R.H. [Lawrence Berkeley National Laboratory, Berkeley, CA (United States)

2000-06-01

Green power marketing has been heralded by some as a means to create a private market for renewable energy that is driven by customer demand for green products. This article challenges the premise - sometimes proffered in debates over green markets - that profitable, sizable, credible markets for green products will evolve naturally without supportive public policies. Relying primarily on surveys and interviews of US green power marketers, the article examines the role of specific regulatory and legislative policies in 'enabling' the green market, and searches for those policies that are believed by marketers to be the most conducive or detrimental to the expansion of the green market. We find that marketers: (1) believe that profitable green power markets will only develop if a solid foundation of supportive policies exists; (2) believe that establishing overall price competition and encouraging customer switching are the top priorities; (3) are somewhat leery of government-sponsored or mandated public information programs; and (4) oppose three specific renewable energy policies that are frequently advocated by renewable energy enthusiasts, but that may have negative impacts on the green marketers' profitability. The stated preferences of green marketers shed light on ways to foster renewables by means of the green market. Because the interests of marketers do not coincide perfectly with those of society, however, this study also recognizes other normative perspectives and highlights policy tensions at the heart of current debates related to green markets. By examining these conflicts, we identify three key policy questions that should direct future research: To what extent should price competition and customer switching be encouraged at the expense of cost shifting? What requirements should be imposed to ensure credibility in green products and marketing? How should the green power market and broader renewable energy policies interact? (author)

Assessing restrictiveness of national alcohol marketing policies.

Science.gov (United States)

Esser, Marissa B; Jernigan, David H

2014-01-01

To develop an approach for monitoring national alcohol marketing policies globally, an area of the World Health Organization's (WHO) Global Alcohol Strategy. Data on restrictiveness of alcohol marketing policies came from the 2002 and 2008 WHO Global Surveys on Alcohol and Health. We included four scales in a sensitivity analysis to determine optimal weights to score countries on their marketing policies and applied the selected scale to assess national marketing policy restrictiveness. Nearly, 36% of countries had no marketing restrictions. The overall restrictiveness levels were not significantly different between 2002 and 2008. The number of countries with strict marketing regulations did not differ across years. This method of monitoring alcohol marketing restrictiveness helps track progress towards implementing WHO'S Global Alcohol Strategy. Findings indicate a consistent lack of restrictive policies over time, making this a priority area for national and global action. © The Author 2014. Medical Council on Alcohol and Oxford University Press. All rights reserved.

Social networks and factor markets

DEFF Research Database (Denmark)

Abay, Kibrom Araya; Kahsay, Goytom Abraha; Berhane, Guush

2018-01-01

We investigate the role of an indigenous social network in Ethiopia, the iddir, in facilitating factor market transactions among smallholder farmers. We use a detailed longitudinal household survey data and employ a fixed effects estimation to identify the effect of iddir membership on factor...... market transactions among farmers. We find that joining an iddir network improves households’ access to land, labour and credit transactions. Our findings also hint that iddir networks may crowd-out borrowing from local moneylenders (locally referred as ‘Arata Abedari’), a relatively expensive credit...

Determinants of decision to participate in cocoyam marketing among ...

African Journals Online (AJOL)

This study presents the Estimates of Factors Influencing Decision to Participate in Cocoyam Marketing in Abia State, Nigeria. The specific objectives of this study are to estimate factors influencing the decision to participate in cocoyam marketing in Abia State. Primary and secondary data were used in the survey. The primary ...

Spatial Distribution of Market Centers

Directory of Open Access Journals (Sweden)

Md. Morshedul Islam

2018-03-01

Full Text Available The present study is an attempt to find the location pattern, distribution and their sphere of influences of market centers in Rangpur City Corporation, Bangladesh. Rangpur is facing some problems like a traffic jam, noisy environment, population pressure etc due to the over population in full day long in the center of this city, all of the whole sale and retail sale markets are located in the middle. Location of Market is always influencing the daily life of the city population who are directly or indirectly connected with the market. If the market strategically distributed in an area they don’t face such kind of problems. Analysis or investigation shows that at about all of the market centers are located in the center of Rangpur and in the residential area of Rangpur. The maximum 67% market centers are found in the high-income residential area. Rangpur City Corporation, Bangladesh Bureau of Statistics and survey of Bangladesh provided the maps, reports and relevant documents of the study. The spatial dispersion pattern of market centers is clustered together at one place 0.33(Nearest Neighbor Index value, R found in the study area. Geographical Information System (GIS and other software also used to analyze the maps and diagrams. Investigation refers that, the market of Rangpur city have a clustered pattern and different levels of market centers found on the bases of centrality scores. By this centrality scores or levels, found the variation of influencing spheres of market centers in Rangpur City.

Market applications of Resistivity, Induced Polarisation, Magnetic Resonance and Electromagnetic methods for Groundwater Investigations, Mining Exploration, Environmental and Engineering Surveys

Science.gov (United States)

Bernard, J.

2012-12-01

The Manufacturers of geophysical instruments have been facing these past decades the fast evolution of the electronics and of the computer sciences. More automatisms have been introduced into the equipment and into the processing and interpretation software which may let believe that conducting geophysical surveys requires less understanding of the method and less experience than in the past. Hence some misunderstandings in the skills that are needed to make the geophysical results well integrated among the global information which the applied geologist needs to acquire to be successful in his applications. Globally, the demand in geophysical investigation goes towards more penetration depth, requiring more powerful transmitters, and towards a better resolution, requiring more data such as in 3D analysis. Budgets aspects strongly suggest a high efficiency in the field associated to high speed data processing. The innovation is required in all aspects of geophysics to fit with the market needs, including new technological (instruments, software) and methodological (methods, procedures, arrays) developments. The structures in charge of the geophysical work can be public organisations (institutes, ministries, geological surveys,…) or can come from the private sector (large companies, sub-contractors, consultants, …), each one of them getting their own constraints in the field work and in the processing and interpretation phases. In the applications concerning Groundwater investigations, Mining Exploration, Environmental and Engineering surveys, examples of data and their interpretation presently carried out all around the world will be presented for DC Resistivity (Vertical Electrical Sounding, 2D, 3D Resistivity Imaging, Resistivity Monitoring), Induced Polarisation (Time Domain 2D, 3D arrays for mining and environmental), Magnetic Resonance Sounding (direct detection and characterisation of groundwater) and Electromagnetic (multi-component and multi

EFFECTIVENESS OF CAPITAL MARKET DERIVATIVES IN HOUSING DELIVERY OF NIGERIA EMERGING MARKET

Directory of Open Access Journals (Sweden)

Bernard Adjekophori

2016-07-01

Full Text Available The capital market is unarguably the most robust institution in any economy notable for mobilizing the necessary fund for financing long-term productive project. It controls relatively large amounts of capital and represent the largest institutional providing long-term credits for capital project like real estate that requires huge capital outlay. This study therefore, attempts an investigation into the effectiveness of capital market derivatives in housing delivery in Lagos. An empirical survey research was conducted in Lagos, using a random sampling technique with a structured questionnaire to collect data from 147 respondents comprising 89 stockbrokers and 58 real estate developers in Lagos mega-city. Data collected were analyzed with SPSS using descriptive and inferential statistics. The result revealed that 56.7% of the observed variations in housing delivery (R2= 0.567; p< 0.05 is explained by capital market derivatives, which suggests that, proper utilization of capital market derivatives will enhance and improve housing delivery in Nigeria. However, this is not been adequately used by developers of real estate projects in the study. Thus, the study recommends amongst other remedial steps that a synergetic effort should be created between the capital market and real estate developers which will enhance effective housing delivery, the development of people and the Nation.

Internetový marketing v oblasti prodeje učebnic

OpenAIRE

Brichzinová, Jana

2013-01-01

This paper deals with the use of internet marketing in selling textbooks. The aim is to suggest how to use internet marketing for the sale of textbooks (or books in general), based on knowledge of Internet users about internet marketing and based on information about the purchase of books these people. The objective is attained by a questionnaire survey among Internet users and buyers of books.

Regional Labor Market Integration, Shadow Wages and Poverty in Vietnam

NARCIS (Netherlands)

Trung, Le Dang; Oostendorp, Remco H.

2017-01-01

Poor workers suffer from low returns to their most abundant resource, labor. In this paper we show that labor market integration strongly affects these returns for poor workers in Vietnam. Using seven representative household surveys, it is shown that while regional labor markets have become

Helping 'light green' consumers walk the talk. Results of a behavioural intervention survey in the Swiss electricity market

Energy Technology Data Exchange (ETDEWEB)

Litvine, Dorian [University of Montpellier 1, LASER-CREDEN, UFR d' Economie, Montpellier (France); Wuestenhagen, Rolf [University of St. Gallen (Switzerland). IWOe-HSG

2011-01-15

While many consumer surveys show very positive attitudes towards renewable energy, the share of consumers actually purchasing green electricity is still in the single-digit percent range in most countries. What can be done to help consumers with positive attitudes towards green electricity to 'walk the talk', i.e. to behave consistently with their preferences? We developed a psychological model based on the theory of planned behaviour (TPB) to design a large-scale behavioural intervention survey with 1163 Swiss electricity consumers. Our results show that by providing information targeted at the key factors influencing the intention to purchase green electricity, namely attitudes towards purchase, social norms and perceived behavioural control, a significant increase in green electricity market share can be achieved. Our results show that price is not the only barrier to purchasing green electricity, and that information to increase the perceived benefit of buying green electricity as well as targeted communication to overcome inertia among retail electricity consumers are equally important factors. (author)

Marketing Strategy and Implementation

Energy Technology Data Exchange (ETDEWEB)

None

2010-05-31

This report documents the marketing campaign that has been designed for middle and high school students in New Mexico to increase interest in participation in national security careers at the National Nuclear Security Administration. This marketing campaign builds on the research that was previously conducted, as well as the focus groups that were conducted. This work is a part of the National Nuclear Security Preparedness Project (NSPP) being performed under a Department of Energy (DOE) / National Nuclear Security Administration (NNSA) grant. Outcome analysis was performed to determine appropriate marketing strategies. The analysis was based upon focus groups with middle school and high school students, student interactions, and surveys completed by students to understand and gauge student interest in Science, Technology, Engineering, and Math (STEM) subjects, interest in careers at NNSA, future job considerations, and student desire to pursue post-secondary education. Further, through the focus groups, students were asked to attend a presentation on NNSA job opportunities and employee requirements. The feedback received from the students was utilized to develop the focus and components of the marketing campaign.

Customer satisfaction surveys: Methodological recommendations for financial service providers

Directory of Open Access Journals (Sweden)

Đorđić Marko

2010-01-01

Full Text Available This methodological article investigates practical challenges that emerge when conducting customer satisfaction surveys (CSS for financial service providers such as banks, insurance or leasing companies, and so forth. It displays methodological recommendations in reference with: (a survey design, (b sampling, (c survey method, (d questionnaire design, and (e data acquisition. Article provides appropriate explanations that usage of: two-stage survey design, SRS method, large samples, and rigorous fieldwork preparation can enhance the overall quality of CSS in financial services. Proposed methodological recommendations can primarily be applied to the primary quantitative marketing research in retail financial services. However, majority of them can be successfully applied when conducting primary quantitative marketing research in corporate financial services as well. .

Factors stimulating content marketing

Directory of Open Access Journals (Sweden)

Naser Azad

2016-02-01

Full Text Available This paper presents an empirical investigation to determine factors influencing on content marketing in banking industry. The study designs a questionnaire consists of 40 questions in Likert scale and distributes it among 550 randomly selected regular customers of Bank Mellat in city of Tehran, Iran and 400 properly filled questionnaires are collected. Cronbach alphas for all components of the survey are well above desirable level. Using principle component analysis with Varimax rotation, the study has determined six factors influencing the most on content marketing including organization, details, having new ideas, quality, sensitivity and power while the last component contains only two subcomponents and is removed from the study.

Some Aspects Regarding the Analysis of the Life Insurance Market

Directory of Open Access Journals (Sweden)

Constantin Anghelache

2009-03-01

Full Text Available This paper aims to draw-up an analysis of the life insurance market in Romania. This survey is drawn up for the period 2003-2006 and the data used for this analysis were taken over from the Annual Reports published by the Insurance Supervision Commission. Life insurance market in Romania is a steady growing market as a result of the economic growth and the purchase power but is still far away from the development stage of the European markets.

The Impact of Product Market Competition on Training Provision

DEFF Research Database (Denmark)

Lai, Tat-kei; Ng, Travis

2014-01-01

While standard models of training focus on how input market affects firms' training decisions, this paper investigates the impact of product market competition on training provision. Using the longitudinal data from Statistics Canada's Workplace and Employee Survey, we find that increased...... that increasing training is an important channel through which competition raises productivity....

Participation in Farm Markets in Rural Northwest Pakistan: A Regression Analysis

OpenAIRE

Inayatullah Jan

2012-01-01

Participation in farm markets is important for increasing income of farmers in the developing countries. A number of factors account for a household participation in agricultural marketing. This study attempts to explore such associated factors which playa significant role in farmers’ participation in farm markets in rural northwest Pakistan. Drawing on empirical data from the field survey; gur, vegetables, and milk were the main products offered for marketing in the area. The degree of speci...

Exposure to tobacco marketing and support for tobacco control policies.

Science.gov (United States)

Hammond, David; Costello, Mary-Jean; Fong, Geoffrey T; Topham, Jennifer

2006-01-01

To examine the salience of tobacco marketing on postsecondary campuses and student support for tobacco control policies. Face-to-face surveys were conducted with 1690 students at 3 universities in southwestern Ontario. Virtually all (97%) students reported noticing tobacco marketing in the past year, and 35% reported noticing marketing on campus. There was strong support for smoke-free restrictions on campus, including restaurants and bars (82%), and for prohibitions on campus marketing. The presence of campus policies was associated with reduced exposure to marketing and increased policy support. There is strong support among students to remove tobacco marketing from campus and to introduce comprehensive smoke-free restrictions.

MARKETING URBAN DESTINATIONS THROUGH FESTIVALS

Directory of Open Access Journals (Sweden)

Lina Georgieva ANASTASSOVA

2016-07-01

Full Text Available Within the context of enormous competition on the international tourist market, destination branding is getting an increasing importance as a way to attract more tourists and visitors. There is an overall trend away from product features towards lifestyle or value systems which reveals that the consumer of today makes choices based on whether or not a product fits into her or his lifestyle and whether a destination represents  a desirable tourist experience. After theoretical literature review on brand identity, the results of a festival visitors’ opinion survey about “Include the city” festival’s contribution to the brand identity of Burgas city are discussed. The survey methodology includes descriptive statistics, Z-score method in order to classify in groups visitor’s opinion as well as content analysis of visitors’ opinion. Three research hypotheses are checked and suggestions about the festival’s marketing contribution in three aspects to the brand identity extension of urban destination Burgas are presented.

A QUANTITATIVE STUDY OF MARKET ORIENTATION AND ORGANIZATIONAL PERFORMANCE OF LISTED COMPANIES: EVIDENCE FROM GHANA

OpenAIRE

Solomon A. Keelson

2012-01-01

The study is part of a larger research of market orientation, which was conducted to build on previous research, and particularly examined the association between market orientation and business performance in a larger market context, using a synthesis model approach. Using the survey approach 24 companies out of 37 listed companies participated in the quantitative study; where 72 senior officials were surveyed from August 2011 to September 2011, through a five-likert scale questions. In this...

Tackling the Survey: A Learning-by-Induction Design

Science.gov (United States)

Witte, Anne E.

2017-01-01

Free online survey tools provide a practical learning-by-induction platform for business communication instructors interested in trying out an advanced multidisciplinary survey activity coupled with an innovative teaching design. More than just building skills in marketing, survey projects marshal a wider set of thinking and doing activities that…

Essential dimensions of a marketing strategy in the hospital industry.

Science.gov (United States)

McIlwain, T F; McCracken, M J

1997-01-01

This paper reviews existing literature and defines essential dimensions of a hospital's marketing strategy for each of two business strategies; using the results of a national survey, this study confirms that hospitals make different marketing decisions based on the type of business strategy adopted by the hospital.

New Equipment, New Building, New Image: A Marketing Success Story.

Science.gov (United States)

Doyle, Christine

1998-01-01

Describes the Rochester (New York) Public Library's expansion and renovation. Highlights include funding; public relations and marketing plans; access to state-of-the-art technology, including dial-in access; marketing surveys; connecting with local media; involvement of the private sector; and meeting users' heightened expectations for library…

Investigation of background acoustical effect on online surveys: A case study of a farmers' market customer survey

Science.gov (United States)

Tang, Xingdi

Since the middle of 1990s, internet has become a new platform for surveys. Previous studies have discussed the visual design features of internet surveys. However, the application of acoustics as a design characteristic of online surveys has been rarely investigated. The present study aimed to fill that research gap. The purpose of the study was to assess the impact of background sound on respondents' engagement and satisfaction with online surveys. Two forms of background sound were evaluated; audio recorded in studios and audio edited with convolution reverb technique. The author recruited 80 undergraduate students for the experiment. These students were assigned to one of three groups. Each of the three groups was asked to evaluate their engagement and satisfaction with a specific online survey. The content of the online survey was the same. However, the three groups was exposed to the online survey with no background sound, with background sound recorded in studios; and with background sound edited with convolution reverb technique. The results showed no significant difference in engagement and satisfaction in the three groups of online surveys; without background sound, background sound recorded in studios, and background sound edited with convolution reverb technique. The author suggests that background sound does not contribute to online surveys in all the contexts. The industry practitioners should be careful to evaluate the survey context to decide whether the background sound should be added. Particularly, ear-piercing noise or acoustics which may link to respondents' unpleasant experience should be avoided. Moreover, although the results did not support the advantage of the revolution reverb technique in improving respondents' engagement and satisfaction, the author suggests that the potential of the revolution reverb technique in the applications of online surveys can't be totally denied, since it may be useful for some contexts which need further

Web survey methodology

CERN Document Server

Callegaro, Mario; Vehovar, Asja

2015-01-01

Web Survey Methodology guides the reader through the past fifteen years of research in web survey methodology. It both provides practical guidance on the latest techniques for collecting valid and reliable data and offers a comprehensive overview of research issues. Core topics from preparation to questionnaire design, recruitment testing to analysis and survey software are all covered in a systematic and insightful way. The reader will be exposed to key concepts and key findings in the literature, covering measurement, non-response, adjustments, paradata, and cost issues. The book also discusses the hottest research topics in survey research today, such as internet panels, virtual interviewing, mobile surveys and the integration with passive measurements, e-social sciences, mixed modes and business intelligence. The book is intended for students, practitioners, and researchers in fields such as survey and market research, psychological research, official statistics and customer satisfaction research.

Labor reallocation and firm growth: Benchmarking transition countries against mature market economies

OpenAIRE

Mitra, Pradeep; Muravyev, Alexander; Schaffer, Mark E.

2014-01-01

This paper uses firm-level survey data to study labor reallocation and firm growth in the transition countries over 1996 - 2005, including benchmarking against developed market economies. The data shows rapid growth of the new private sector and of the micro- and small-firm sectors, with the size distribution of firms moving towards the pattern observed in comparable surveys of developed market economies. Throughout, the regional patterns suggest greater convergence in the transition countrie...

Marketing orientation vs. innovativeness of SMEs of the Podlaskie province

OpenAIRE

Ejdys, Joanna

2015-01-01

This research aims to examine the impact of marketing orientation on the innovation level among Small and Medium Size (SMEs) from Podlaskie Province. A survey utilizing a questionnaire was conducted among 137 companies in the Podlaskie Voivodeship. Altogether 3 hypotheses concerning marketing orientation and innovativeness level have been examined with the use of the hierarchical regression techniques. The relation between three types of marketing orientation and innovativeness has been analy...

"Bare Branches" and the Marriage Market in Rural China: Preliminary Evidence from a village-level survey.

Science.gov (United States)

Jin, Xiaoyi; Liu, Lige; Li, Yan; Feldman, Marcus W; Li, Shuzhuo

Using data from a village survey in rural China, this study explores the relationships between current prevalence of involuntary bachelorhood and its causes and social consequences at the village level. We find that bachelors, inter-county marriage and marriage fraud exist in all regions, and are expected to become more frequent with the increasing surplus of males born after 1980 entering the marriage market. The marriage squeeze and social problems related to the bachelors are more serious in less-developed western villages, and heterogeneity within central villages is significant. Economic and socio-demographic factors are shown to be the major causes of the prevalence of bachelors at the village level in contemporary rural China. Our findings confirm the negative consequences of the marriage squeeze, and effective policies are urgently needed to respond to and prevent more negative consequences of gender imbalance in the foreseeable future.

Underemployment in a gender segregated labour market

OpenAIRE

Kjeldstad, Randi; Nymoen, Erik H.

2010-01-01

This article analyses factors behind underemployment in Norway and has a focus on gender. The analysis, based on Labour Force Survey data, shows that economic fluctuations during the latest one and a half decade bring about changing underemployment levels of both women and men. The Norwegian labour market is strongly gender segregated and the processes and characteristics of underemployment differ between male and female dominated labour market sectors. The former sectors are generally more e...

Marketing Internships: How Values and Search Strategies Differ across the Student-Employer Dyad

Science.gov (United States)

Swanson, Scott R.; Tomkovick, Chuck

2012-01-01

This study identifies the value undergraduate marketing students are placing on various aspects of a marketing internship and compares the relative importance that internship providers place on these same factors. Results were obtained by surveying 140 internship providers and 336 undergraduate marketing majors. Internship providers rated…

Vaping versus JUULing: how the extraordinary growth and marketing of JUUL transformed the US retail e-cigarette market.

Science.gov (United States)

Huang, Jidong; Duan, Zongshuan; Kwok, Julian; Binns, Steven; Vera, Lisa E; Kim, Yoonsang; Szczypka, Glen; Emery, Sherry L

2018-05-31

While national surveys showed declines in e-cigarette use in the USA between 2015 and 2016, recent reports indicate that JUUL, a sleekly designed e-cigarette that looks like a USB drive, is increasingly being used by youth and young adults. However, the extent of JUUL's growth and its marketing strategy have not been systematically examined. A variety of data sources were used to examine JUUL retail sales in the USA and its marketing and promotion. Retail store scanner data were used to capture the retail sales of JUUL and other major e-cigarette brands for the period 2011-2017. A list of JUUL-related keywords was used to identify JUUL-related tweets on Twitter; to identify JUUL-related posts, hashtags and accounts on Instagram and to identify JUUL-related videos on YouTube. In the short 3-year period 2015-2017, JUUL has transformed from a little-known brand with minimum sales into the largest retail e-cigarette brand in the USA, lifting sales of the entire e-cigarette category. Its US$150 million retail sales in the last quarter of 2017 accounted for about 40% of e-cigarette retail market share. While marketing expenditures for JUUL were moderate, the sales growth of JUUL was accompanied by a variety of innovative, engaging and wide-reaching campaigns on Twitter, Instagram and YouTube, conducted by JUUL and its affiliated marketers. The discrepancies between e-cigarette sales data and the prevalence of e-cigarette use from surveys highlight the challenges in tracking and understanding the use of new and emerging tobacco products. In a rapidly changing media environment, where successful and influential marketing campaigns can be conducted on social media at little cost, marketing expenditures alone may not fully capture the influence, reach and engagement of tobacco marketing. © Article author(s) (or their employer(s) unless otherwise stated in the text of the article) 2018. All rights reserved. No commercial use is permitted unless otherwise expressly granted.

implementing relationship marketing in the service sector

African Journals Online (AJOL)

cistvr

marketing: targeting profitable customers, multiple levels of relationship ... Experience surveys were also held to tap the knowledge and experience of .... to communicate with their customers in Mauritius, the most popular method was by.

Marketing energy conservation options to Northwest manufactured home buyers

Energy Technology Data Exchange (ETDEWEB)

Hendrickson, P.L.; Mohler, B.L.; Taylor, Z.T.; Lee, A.D.; Onisko, S.A.

1985-06-01

This study relies on extensive, existing survey data and new analyses to develop information that would help design a marketing plan to achieve energy conservation in new manufactured homes. Existing surveys present comprehensive information about regional manufactured home occupants and their homes that are relevant to a potential conservation marketing plan. An independent analysis of the cost-effectiveness of various efficiency improvements provides background information for designing a marketing plan. This analysis focuses on the economic impacts of alternative energy conservation options as perceived by the home owner. Identifying impediments to conservation investments is also very important in designing a marketing plan. A recent report suggests that financial constraints and the need for better information and knowledge about conservation pose the major conservation investment barriers. Since loan interest rates for new manufactured homes typically exceed site-built rates by a considerable amount and the buyers tend to have lower incomes, the economics of manufactured home conservation investments are likely to significantly influence their viability. Conservation information and its presentation directly influences the manufactured home buyer's decision. A marketing plan should address these impediments and their implications very clearly. Dealers express a belief that consumer satisfaction is the major advantage to selling energy efficient manufactured homes. This suggests that targeting dealers in a marketing plan and providing them direct information on consumers' indicated attitudes may be important. 74 refs.

Green Marketing as the Source of the Competitive Advantage of the Business

Directory of Open Access Journals (Sweden)

Dominika Moravcikova

2017-11-01

Full Text Available In this work we focused on summarizing the principles of green marketing and the concepts related to it. The aim of this contribution was to prove the relationship between the implementation of green marketing principles and sustainable competitive company position on the market. In order to prove the relationship between the implementation of green marketing principles and the competitive market position of companies, we used a multiple regression method to reveal the relationship, despite many variables. This was preceded by a factor analysis that helped us to select the main factors of influence. In order to meet this goal, we have drawn from the surveys conducted by PwC (Bratislava, Slovakia, the Automobile Industry Association and the Slovak Automobile Institute to identify key factors and future expected development in the auto industry supplier segment and our marketing research, conducted from December 2015 to February 2016. Based on the results of marketing surveys, research responses and the study of available resources, we concluded that there is no comprehensive green marketing implementation model linking environmental consumer behavior with a link to the company’s marketing strategy. The contribution could help the Automotive Industry Union to present requirements to the government and help create incentives for the alternative vehicle market, and our findings could be incorporated into the creation of companies’ strategy.

Geoportals: An Internet Marketing Perspective

Directory of Open Access Journals (Sweden)

P A J. van Oort

2009-05-01

Full Text Available A geoportal is a web site that presents an entry point to geo-products (including geo-data on the web. Despite their importance in (spatial data infrastructures, literature suggest stagnating or even declining trends in visitor numbers. In this paper relevant ideas and techniques for improving performance are derived from internet marketing literature. We tested the extent to which these ideas are already applied in practice through a survey among 48 geoportals worldwide. Results show in many cases positive correlation with trends in visitor numbers. The ideas can be useful for geoportal managers developing their marketing strategy.

Food Safety Knowledge, Behavior, and Attitudes of Vendors of Poultry Products Sold at Pennsylvania Farmers' Markets

Science.gov (United States)

Scheinberg, Joshua; Radhakrishna, Rama; Cutter, Catherine N.

2013-01-01

A needs assessment survey was developed to assess the knowledge and attitudes of poultry vendors at farmers' markets in Pennsylvania, on food safety, regulation, and poultry production. Vendors were administered a 32-question paper survey, in person, during market hours. The results revealed critical vendor practices and identified important…

INTEGRATED MARKETING COMMUNICATION IN POLITICS?

Directory of Open Access Journals (Sweden)

Ovidiu-Aurel GHIUŢĂ

2009-06-01

Full Text Available The current study has practical applicability in politic al domain and theoretical involvement at politicalmarketing communication level. The type of the research is a qualitative one, using as survey methods scientificobservation and documentary search. The aim of the research is to prove the applicability of marketing communicationconcept integrated in political marketing and global marketing communication. There are also exceptions, justanalyzing the industry – politics, in which integrated communication can’t be considered global communication.The subject of integrated marketing communication is relatively a new one in marketing (two decades, but itsapplicability in political domain and the specifications that assumes this application represents o new vision atEuropean and worldwide level. This study clearly presents the differences between the integrated marketingcommunication and global marketing communication.In documentary research, the author used studies belonging to Anglo – Saxons theoreticians and practitioners(Americans, Canadians, British but also Europeans (French, Belgians, Romanians. The main reason is the fact that inmarketing domain on extremely narrow scientific sections the visions belonging to these two main orientations aren’talways equable. Also, in scientific observation, t he research analyses political events from United States of America,France and Romania. Due to this reason, we can affirm that the current study has not only a regional applicability butalso a global one.

Charter Schools and Market Segmentation

Science.gov (United States)

Batie, Michael

2009-01-01

This dissertation was undertaken to examine the effect(s) of charter school marketing on the Los Angeles Unified School District (LAUSD) education landscape with respect to the stratification of charter schools. Information from four sources: school websites, a survey of charter school parents, existing online statistics and data, and various…

Models of the oil market

International Nuclear Information System (INIS)

Cremer, J.; Salehi-Isfahani, D.

1991-01-01

Economists have proposed a large variety of models of the oil market which differ in their methodology and in the questions they answer. This book integrates them and emphasizes the relationships between the choice of economic tools and the practical consequences of the analysis. After history of the events of the last twenty years, the authors survey the informal descriptions written by policy oriented analysts. Chapters on quantitative models follow, one stressing simulations and the other the work of theorists. Finally, a discussion of econometric work precedes a survey of open questions

An assessment of the industrial markets for softwood clearwood lumber.

Science.gov (United States)

Ivan L. Eastin; Christine L. Lane; Roger D. Fight; Jamie Barbour

1998-01-01

The purpose of this project was to assess market opportunities for second growth clearwood lumber by identifying industry segments that currently utilize clearwood lumber and determining whether alternative markets will continue to exist for clearwood lumber produced from intensively managed forests in the Pacific Northwest. A survey of industrial lumber...

Smallholder Pig Marketing Systems in the Southern Highlands of Tanzania

DEFF Research Database (Denmark)

Kimbi, Eliakunda C.; Mlangwa, James; Thamsborg, Stig Milan

2016-01-01

A study using two cross-sectional and a longitudinal research designs was undertaken to assess smallholder pig marketing system to explore basic information for improving smallholder pig production and marketing systems. The first design involved a cross-sectional survey of 300 pig farmers randomly...... by informal marketing channels, hence, limit the effectiveness of pig production and marketing. Marketed pigs had smaller weights compared to their ages, therefore contributing to poor returns to pig farmers and sub-optimal pork market supply. The study recommends strategic development of pig value chain...... villages who had also participated in the first design. Results showed that, pig-marketing systems had various channels and segments moving mainly pigs and pork to farmers, traders and consumers. Major market participants in the pig market chain were the pig farmers who played a dual role as pig producers...

The Internet and hospital marketing strategy: a survey.

Science.gov (United States)

Lin, B; James, K; Vassar, J; Martin, C

2001-01-01

This project, which was conducted in the U.S. using a large number of healthcare organizations, is an attempt to discover if we can find any evidence of the impact of marketing theories on the real world of healthcare organizations. This paper addresses three major themes: Do healthcare organizations have an Internet strategy? Are they using the Internet in a strategic fashion? Can we identify any difference among the sectors concerning the strategic use of the Internet? Finally, implications for further research and health care practices are highlighted as well.

THE ATTITUDES TOWARD APPLICATION OF VIRAL MARKETING IN THE FOOD INDUSTRY IN SERBIA

OpenAIRE

Sudarević, Tomislav; Vlahović, Branislav; Šurjanović, Ivan

2013-01-01

This paper examines the attitudes toward application of viral marketing in the food industry in Serbia. The research consisted of both an extensive theory review and empirical research, including case studies, surveys and in-depth interviews. Viral marketing has been defined as any marketing program (online or offline) that is designed to achieve an exponential growth by spreading marketing effects from customer to customer. The paper s hypothesis, stating that marketing managers in Serbia ha...

Ninth Triennial Toxicology Salary Survey.

Science.gov (United States)

Gad, Shayne Cox; Sullivan, Dexter Wayne

2016-01-01

This survey serves as the ninth in a series of toxicology salary surveys conducted at 3-year intervals and beginning in 1988. An electronic survey instrument was distributed to 5919 individuals including members of the Society of Toxicology, American College of Toxicology, and 23 additional professional organizations. Question items inquired about gender, age, degree, years of experience, certifications held, areas of specialization, society membership, employment and income. Overall, 1293 responses were received (response rate 21.8%). The results of the 2014 survey provide insight into the job market and career path for current and future toxicologists. © The Author(s) 2016.

Minority Status and Labor Market Outcomes : Does India Have Minority Enclaves?

OpenAIRE

Das, Maitreyi Bordia

2008-01-01

This paper uses data from the 61st Round of the National Sample Survey to understand the employment outcomes of Dalit and Muslim men in India. It uses a conceptual framework developed for the US labor market that states that ethnic minorities skirt discrimination in the primary labor market to build successful self-employed ventures in the form of ethnic enclaves or ethnic labor markets. ...

Market Designs : A Survey and Analysis of Methods to Ensure Peak Capacity

OpenAIRE

Gullberg, Erik

2008-01-01

The production and consumption of electricity must be in balance in order to maintain the frequency in an electrical grid. During peak loads this may be troublesome to achieve due to lack of adequate production capabilities. Competitive electricity markets with price caps have a problem - insufficient revenues for peak production units which lead to mothballing or decommissioning of power plants. Inadequate production capability is solved through design of the electricity markets which render...

Reliability of a retail food store survey and development of an accompanying retail scoring system to communicate survey findings and identify vendors for healthful food and marketing initiatives.

Science.gov (United States)

Ghirardelli, Alyssa; Quinn, Valerie; Sugerman, Sharon

2011-01-01

To develop a retail grocery instrument with weighted scoring to be used as an indicator of the food environment. Twenty six retail food stores in low-income areas in California. Observational. Inter-rater reliability for grocery store survey instrument. Description of store scoring methodology weighted to emphasize availability of healthful food. Type A intra-class correlation coefficients (ICC) with absolute agreement definition or a κ test for measures using ranges as categories. Measures of availability and price of fruits and vegetables performed well in reliability testing (κ = 0.681-0.800). Items for vegetable quality were better than for fruit (ICC 0.708 vs 0.528). Kappa scores indicated low to moderate agreement (0.372-0.674) on external store marketing measures and higher scores for internal store marketing. "Next to" the checkout counter was more reliable than "within 6 feet." Health departments using the store scoring system reported it as the most useful communication of neighborhood findings. There was good reliability of the measures among the research pairs. The local store scores can show the need to bring in resources and to provide access to fruits and vegetables and other healthful food. Copyright © 2011 Society for Nutrition Education. Published by Elsevier Inc. All rights reserved.

Marketing’s Contribution from the Perspective of Marketing Executives

DEFF Research Database (Denmark)

Tollin, Karin; Schmidt, Marcus

2015-01-01

Purpose – The purpose of this paper is to determine the impact that chief marketing executives’ (CMEs) mindsets about important marketing capabilities have on company performance. Design/methodology/approach – The authors propose a structural model for analysing specialised, cross......-functional and dynamic capabilities at the functional level of marketing. The model is tested by using a quantitative survey among CMEs. Additionally the authors conducted a cluster analysis with the purpose of identifying differences in CMEs’ mindsets about important marketing capabilities and the impact...... performance. Hence, companies that have a CME who prioritises both brand management, product development and customer relationship management as well as a set of specialised and dynamic marketing capabilities will outperform companies that have a CME who focuses on only one area of cross-functional marketing...

A demanding market

International Nuclear Information System (INIS)

Thomas, M.

1997-01-01

The article relates to the oil and natural gas market, and it gives a survey of proved reserves at the end of 1996 worldwide. The long term trend of increasing world energy demand has seen a major rise during 1996 when global consumption grew by 3%. But worldwide demand, excluding the Former Soviet Union, shows this figure increasing further to 3.7% for the whole of last year according to statistics. 3 figs

Farmers' Market Manager's Level of Communication and Influence on Electronic Benefits Transfer (EBT) Adoption at Midwest Farmers' Markets.

Science.gov (United States)

Hasin, Afroza; Smith, Sylvia

2018-01-01

To understand market managers' level of communication and use of technology that might influence decision to adopt Electronic Benefits Transfer (EBT) at farmers' markets. Cross-sectional study using the Theory of Diffusion of Innovation. Electronic survey administered in midwest states of Illinois, Michigan, and Wisconsin. Farmers' market managers in Illinois, Michigan, and Wisconsin. Information on EBT adoption, market managers' communication, and technology use. Binary logistic regression analysis with EBT adoption as the dependent variable and frequency of technology use, partnership with organizations, farmers' market association (FMA) membership, Facebook page and Web site for the market, and primary source of information as independent variables. Chi-square tests and ANOVA were used to compare states and adopter categories. Logistic regression results showed that the odds of adopting EBT was 7.5 times higher for markets that had partnership with other organizations. Compared with non-adopters, a significantly greater number of early adopters had partnership, FMA membership, and a Facebook page and Web site for market, and reported to a board of directors. Markets that had partnership, FMA membership, a Facebook page and Web site, and mandatory reporting to a board of directors were important factors that influenced EBT adoption at midwest farmers' markets. Copyright © 2017 Society for Nutrition Education and Behavior. Published by Elsevier Inc. All rights reserved.

The enhancement of the deteriorated South African bond options market

Directory of Open Access Journals (Sweden)

Coert Frederik Erasmus

2015-06-01

Full Text Available nvestments, especially those in the bond market, carry a level of risk. Risks in the bond market can be mitigated by transacting in option contracts. In the developing South African economy, trading activity of over-the-counter (OTC bond options decreased significantly. Possible deteriorating factors and interventions to enhance OTC bond options were investigated in this research. Experts in the OTC bond option market were surveyed and the quantitative data collected was analysed with descriptive statistical methods. Results indicated that three factors were positively identified as deteriorating factors in the OTC bond option market and that five different interventions were possible to possible enhance this market.

Gender Discrimination in the Labour Market

OpenAIRE

Steve Lissenburgh

2000-01-01

This paper uses national survey data to measure the degree of gender discrimination in the UK labour market in the 1990s and compares this to results from earlier decades. It concludes that discrimination is still an important cause of the gender pay gap: women’s pay would increase by about 10 per cent if they were rewarded in the labour market on the same basis as men. But this unequal treatment has declined since the 1980s, when equivalent figures were nearer 20 per cent. This decline in di...

Migration in a segmented labour market.

Science.gov (United States)

Gordon, I

1995-01-01

"Current research in migration is moving on from neo-classical and behavioural perspectives to a more structural approach relating to wider processes, issues of power and the particular role of employers. Within this programme a key issue for investigation is the interaction between spatial mobility and the structuring of labour markets. This paper focuses on the significance of labour market segmentation--in terms both of job stability and gender--for migration, both theoretically and through an empirical analysis of data from the UK Labour Force Survey on sponsored and unsponsored moves." excerpt

2010 Northwest Federal Market Assessment Report

Energy Technology Data Exchange (ETDEWEB)

Scanlon, Tim; Sandusky, William F.

2011-09-01

The primary intent of this market assessment is to provide insights on the effectiveness of current energy efficiency and renewable energy program offerings available to Federal sites in the region. The level of detail, quality and currency of the data used in this market assessment varies significantly by Federal agency and energy efficiency service provider. Limited access to some Federal sites, limited availability of key points of contact, time/resource constraints, and other considerations limited the total number of Federal agencies and energy efficiency service providers participating in the survey.

Guns and Trafficking in Crack-Cocaine and Other Drug Markets

Science.gov (United States)

Felson, Richard B.; Bonkiewicz, Luke

2013-01-01

This article examines the relationship between gun possession and the nature of an offender's involvement in drug markets. The analyses are based on data obtained from drug offenders who participated in the 1997 Survey of Inmates of State and Federal Correctional Facilities. The authors find that participants in crack-cocaine markets are more…

Marketing and Public Relations in ARL Libraries. SPEC Kit 240.

Science.gov (United States)

Smykla, Evelyn Ortiz, Comp.

1999-01-01

This survey was conducted to delineate the growing relationship between marketing and public relations and library funding by identifying: (1) the extent to which North American research libraries have developed organized programs in the areas of marketing and public relations; (2) who holds positions in these areas; and (3) the impact these…

Why competitors matter for market orientation

DEFF Research Database (Denmark)

Sørensen, Hans Eibe

2009-01-01

  Purpose - This paper investigates whether it is meaningful to decompose market orientation into customer orientation and competitor orientation and what possible implications this decomposition may have for researchers and business practitioners.   Design - Through a review of existing market...... orientation research, two of its salient dimensions, customer orientation and competitor orientation, are theoretically investigated. Then, two symmetric component measures are developed and tested on 308 manufacturing firms in a cross-sectional questionnaire survey, supplemented with census data.   Findings...... - Empirical evidence reveals that, while competitor orientation is positively related to a firm's market share, a customer orientation is detrimental to a firm's return on assets for firms in less competitive environments.   Research implications and limitations - The study advocates moving beyond ‘global...

Survey of market hindrances in the agricultural biogas area

International Nuclear Information System (INIS)

Liesch, B.

2002-01-01

This final report for the Swiss Federal Office of Energy presents the results of a survey made under 150 farmers in Switzerland concerning the promotion of agricultural biogas installations. Using the results of the survey, the authors classify the hindrances found to be standing in the way of further propagation of biogas installations in the farming sector. These include information deficits in the farming community as well as a lack of information at the local authority level, in agricultural education and amongst those institutions with interests in the local exploitation of organic wastes. The report gives details on the farms surveyed, lists the questions posed and reviews the answers given. It also draws conclusions on the degree to which the farmers are informed, through which channels the information flows and also assesses the factors mentioned that hinder the construction of biogas installations. Suggestions are made on measures that can be taken to improve the situation

Financial literacy and stock market participation

NARCIS (Netherlands)

van Rooij, Maarten; Lusardi, Annamaria; Alessie, Rob

We have devised two special modules for De Nederlandsche Bank (DNB) Household Survey to measure financial literacy and study its relationship to stock market participation. We find that the majority of respondents display basic financial knowledge and have some grasp of concepts such as interest

The Consequences of Market Orientation on Business Performance

Directory of Open Access Journals (Sweden)

Luminiţa Ştefania Bodea

2016-01-01

Full Text Available The present research aims to develop a conceptual model to test the market orientation dimensions: customer orientation, competitor orientation, interfunctional coordination, and their effects on organizational performance. The most common question found in marketing studies refers to the role assigned to the marketing concept to achieve performance. Often, companies are forced to undertake different strategic approaches to be competitive, but few companies manage to become market oriented and meet difficulties in implementing the marketing concept, because the environment in which they operate are extremely dynamic. The present empirical study utilized the results obtained by processing 121 completed questionnaires containing data from large firms that operate in Romanian. The presence of the following market orientation dimensions: customer orientation, competitor orientation and interfunctional coordination, and their consequences on organizational performance were tested using simple linear regression. The results show that the surveyed firms are market oriented and the positive consequences of this orientation dimensions on performance. The major contribution of the study is that it provides empirical proof of the effect of marketing on firm performance.

Market study on the Mexican market for electrical distribution equipment

International Nuclear Information System (INIS)

1991-01-01

A brief historical survey of the development of the Mexican electric power sector is presented, along with an overview of the state of the Mexican economy since the late 1980s and the present characteristics of the Mexican electricity sector. The Mexican market for electric power generation and distribution equipment is then assessed, from the perspective of Canadian suppliers and manufacturers intending to enter this market. Projected consumption of electrical generation and distribution equipment in Mexico for 1994 is estimated at US$1,035,600,000 ($719.4 million in production, $356.9 million in imports, and $40.7 million in exports). This market increased 12.3% in 1990, and since power demand in Mexico has been growing faster than growth in capacity, it is possible that investments in the electricity sector will grow at faster rates. Items which are traditionally imported include nuclear reactors and related equipment, boilers, turbines, power breakers, valves, coal and ash handling equipment, relays, automatic controls, and chemical treatment equipment. The USA has the greatest share of the import market with 35%, followed by Japan (22%), Switzerland (18%), and Germany (13%). Canadian exports have concentrated on distribution equipment and only totalled $1.7 million in 1990. Electricity is distributed to some 16.6 million users over a national interconnected system having total installed capacity of 30,513 MW in 1991. There are plans to increase capacity by 9.7 GW by 1994 and another 37.4-47.8 GW between 1995 and 2010. Projections of electricity needs by region are listed along with the new power plants targeted for investment. Market liberalization and lowering of tariffs have made the Mexican market more accessible to exporters. 8 tabs

Status of French electricity and natural gas retail markets. Report 2015-2016 Control. Energy retail markets: how does competition progress?

International Nuclear Information System (INIS)

2017-01-01

This publication aims at making data and indicators available to provide a view on recent evolutions of electric power and natural gas retail markets in France. After a presentation of some key figures produced by a survey on the knowledge of French people about market opening, this report first addresses the electric power market. It proposes an assessment of the electricity market opening by the end of December 2015: number of actors, number of large and non residential sites submitted to regulated prices, development of alternate providers, control of EDF commitments regarding long term contracts, assessment of competition intensity, follow-up of key processes and power cuts for non-payment. The report also proposes an analysis of the status of the power market on the territory of the main local distribution companies, and an analysis of electric power offers proposed to consumers (regulated prices, retail prices). The second part of the report addresses the same issues, but regarding the gas retail market

Measuring the internal-market orientation in the public sector

Directory of Open Access Journals (Sweden)

Emerson Wagner Mainardes

2015-03-01

Full Text Available The application of internal marketing in organizations has been researched by scholars for nearly three decades, but literature has little empirical research in the public sector. There is a latent debate on the relevance of internal marketing in the public sector, given the need to provide a more effective service to the citizens. Given the possibility that the internal-market orientation is an antecedent of job satisfaction, the objective of this research was to measure the level of internal market orientation in the public sector, and the Military Fire Department of the State of Espírito Santo (MFDESS was surveyed using quantitative research. The instrument for data collection was a structured questionnaire, which follows the model used by Gounaris (2006 in research with employees of a hotel chain in Greece. 522 firefighters were surveyed. The choice of this organization was due to the importance of the service performed and the society visibility, given the direct relationship with life and assets of the taxpayers. Therefore, the level of job satisfaction of firefighters is relevant for the achievement of excellence in their missions. The results showed that firefighters have the perception that there is little internal-market orientation in the Military Fire Department and the level of job satisfaction is low. The research result converged with the literature on the direct relationship of the internal-market orientation with job satisfaction. Furthermore, the research concluded that job satisfaction is influenced by the identification of the exchange of value, segment internal market, job description, management concern and training.

The role of appeals to tradition in origin food marketing. A survey among Polish consumers.

Science.gov (United States)

Bryła, Paweł

2015-08-01

The frequency of the use of tradition in marketing is growing. Appealing to tradition reflects the need to have reference points, trust and stability. The perceived authenticity of a product is strongly connected with its origin, which is expressed by the factors of time (history), place (area), socialisation (local community) and naturalness (raw materials). The paper aims to examine consumer attitudes, preferences and behaviours regarding origin food in Poland. We carried out a survey in a representative sample of 1000 Polish consumers. According to our respondents, the characteristics differentiating origin food from conventional food include links with tradition as well as sensory and health properties. Referring to the typology proposed by van der Meulen, traditionality and territoriality are the most important characteristics of origin food. The perceived authenticity of origin products depends to the largest extent on such factors as: natural taste, product quality, sale in the region of origin and labelling. The most important determinants of origin food selection include: traditional recipe, taste, and product uniqueness. Copyright © 2015 Elsevier Ltd. All rights reserved.

Evaluating the Impact of Social Media Marketing on Online Course Registration

Science.gov (United States)

Spackman, Jonathan S.; Larsen, Ross

2017-01-01

This article validated one possible method, found in the luxury fashion industry, for evaluating the effectiveness of Facebook marketing activities on increasing enrollments in continuing higher education online courses. A survey assessing the qualities of social media marketing, value equity, relationship equity, brand equity, and purchase…

Preparation for Careers in International Marketing: An Empirical Investigation of Students' Attitudes and Perceptions.

Science.gov (United States)

Shannon, J. Richard; And Others

1995-01-01

A survey of 1,135 college students tested 4 hypotheses concerning the attitudes of marketing majors and nonmarketing majors (including nonbusiness majors) toward international marketing and business. Results suggest that, despite recognition of the increasing importance of international marketing to the future of American business, American…

78 FR 20898 - Agency Information Collection Activities; Notice of Intent to Renew Collection: Market Surveys

Science.gov (United States)

2013-04-08

... prevention of market manipulation. DATES: Comments must be submitted on or before June 7, 2013. ADDRESSES... positions held or introduced by futures commission merchants, members of contract markets, introducing... is designed to assist the Commission in prevention of market manipulation and is promulgated pursuant...

Cystic echinococcosis in marketed offal of sheep in Basrah, Iraq: Abattoir-based survey and a probabilistic model estimation of the direct economic losses due to hydatid cyst.

Science.gov (United States)

Abdulhameed, Mohanad F; Habib, Ihab; Al-Azizz, Suzan A; Robertson, Ian

2018-02-01

Cystic echinococcosis (CE) is a highly endemic parasitic zoonosis in Iraq with substantial impacts on livestock productivity and human health. The objectives of this study were to study the abattoir-based occurrence of CE in marketed offal of sheep in Basrah province, Iraq, and to estimate, using a probabilistic modelling approach, the direct economic losses due to hydatid cysts. Based on detailed visual meat inspection, results from an active abattoir survey in this study revealed detection of hydatid cysts in 7.3% (95% CI: 5.4; 9.6) of 631 examined sheep carcasses. Post-mortem lesions of hydatid cyst were concurrently present in livers and lungs of more than half (54.3% (25/46)) of the positive sheep. Direct economic losses due to hydatid cysts in marketed offal were estimated using data from government reports, the one abattoir survey completed in this study, and expert opinions of local veterinarians and butchers. A Monte-Carlo simulation model was developed in a spreadsheet utilizing Latin Hypercube sampling to account for uncertainty in the input parameters. The model estimated that the average annual economic losses associated with hydatid cysts in the liver and lungs of sheep marketed for human consumption in Basrah to be US$72,470 (90% Confidence Interval (CI); ±11,302). The mean proportion of annual losses in meat products value (carcasses and offal) due to hydatid cysts in the liver and lungs of sheep marketed in Basrah province was estimated as 0.42% (90% CI; ±0.21). These estimates suggest that CE is responsible for considerable livestock-associated monetary losses in the south of Iraq. These findings can be used to inform different regional CE control program options in Iraq.

The Impact of Income and Taxation in a Price-Tiered Cigarette Market - findings from the ITC Bangladesh Surveys.

Science.gov (United States)

Huq, Iftekharul; Nargis, Nigar; Lkhagvasuren, Damba; Hussain, Akm Ghulam; Fong, Geoffrey T

2018-04-25

Taxing tobacco is among the most effective measures of tobacco control. However, in a tiered market structure where multiple tiers of taxes coexist, the anticipated impact of tobacco taxes on consumption is complex. This paper investigates changing smoking behaviour in lieu of changing prices and changing income. The objective of the paper is to evaluate the effectiveness of change in prices (through taxes) and change in income in a price-tiered cigarette market. A panel dataset from the International Tobacco Control Bangladesh surveys is used for analysis. For preliminary analysis transition matrices are developed. Next, probit and multinomial logit regression models are used to identify the effects of changes in prices and changes in income along with other control variables. Transition matrices show significant movement of smokers across price tiers from one wave to another. Regression results show that higher income raises the probability to up-trade and decreases the probability to down-trade. Results also show that higher prices raises the probability to up-trade and reduces the probability to down-trade. Although not significant, there exists a negative relationship between the probability to down-trade and the probability to intend to quit. It is evident from the results that a price-tiered market provides smokers more opportunities to accommodate their smoking behaviour when faced with price and income change. Therefore, tiered structure of the tax system should be replaced with uniform taxes. Moreover, overall cigarette taxes need to be raised to an extent so that it off-sets any positive effects of income growth. © Article author(s) (or their employer(s) unless otherwise stated in the text of the article) 2018. All rights reserved. No commercial use is permitted unless otherwise expressly granted.

The Underreported Use of Integrated Marketing Communication by Smaller Businesses.

Science.gov (United States)

Johnson, Ed

This research suggests integrated marketing communication (IMC) is widely used by small business. In a survey of Midwest businesses, it was found that smaller business tend to integrate their marketing communication to the same extent as do larger businesses. Their advertising, P.R., and sales promotion are as likely to present a unified message,…

Digital Marketing practices amongst start-up accelerators

OpenAIRE

Azinheiro, Marisa Filipa Ramos

2017-01-01

Digital Marketing (DM) is a vital marketing tool used by all types of companies nowadays. Accelerators are companies that appeared in the last few years to help start-ups grow and, just like any other company, they are using DM as well. This research explored which were the DM strategies used by accelerators. To do so, an online survey was shared amongst more than 300 accelerators across the world, whose results were analyzed by using SPSS Software. Correlation analyses and significance te...

ANALYSIS OF LABOUR MARKET IN ROMANIA AND THE EUROPEAN UNION

Directory of Open Access Journals (Sweden)

Tanase Diana

2013-07-01

Full Text Available The paper aims at analysing the labour market, one of the most complex forms of market in economy. The present work forwards a comparative survey regarding the labour market in Romania and in the other European Union member states. The paper starts by highlighting general aspects related to labour market and continues by the presentation of the European Union countries’ ranking according to the labour market efficiency, top elaborated on the basis of the World Economic Forum data. Furthermore, the paper analyses labour productiveness, employment rate and unemployment rate both in Romania and in the other countries of the European Union. In the end the authors forward conclusions regarding the possibilities of increasing competitiveness on Romania’s labour market.

Canadian small wind market

International Nuclear Information System (INIS)

Moorhouse, E.

2010-01-01

This PowerPoint presentation discussed initiatives and strategies adopted by the Canadian Wind Energy Association (CanWEA) to support the development of Canada's small wind market. The general public has shown a significant interest in small wind projects of 300 kW. Studies have demonstrated that familiarity and comfort with small wind projects can help to ensure the successful implementation of larger wind projects. Small wind markets include residential, farming and commercial, and remote community applications. The results of CanWEA market survey show that the small wind market grew by 78 percent in 2008 over 2007, and again in 2009 by 32 percent over 2008. The average turbine size is 1 kW. A total of 11,000 turbines were purchased in 2007 and 2008. Global small wind market growth increased by 110 percent in 2008, and the average turbine size was 2.4 kW. Eighty-seven percent of the turbines made by Canadian mid-size wind turbine manufacturers are exported, and there is now a significant risk that Canada will lose its competitive advantage in small wind manufacturing as financial incentives have not been implemented. American and Canadian-based small wind manufacturers were listed, and small wind policies were reviewed. The presentation concluded with a set of recommendations for future incentives, educational programs and legislation. tabs., figs.

Gamification and service marketing.

Science.gov (United States)

Conaway, Roger; Garay, Mario Cortés

2014-01-01

Our paper addresses the development of the gamification concept with business applications. We report on our survey of customers and managers seeking to participate in gamification on their websites. We examined both customer and manager perspectives and compare survey results in terms of service marketing and characteristics of consumers who engage with gamification platforms. Our data supported a design theory delineating four key characteristics in gamification platforms that attract consumers toward an enterprise's website. Those features attract individuals through (1) Progress Paths, (2) Feedback and Reward, (3) Social Connection, and (4) Attractiveness of the site. Results from the managers' survey reflected key characteristics that must exist for implementation of a gamification platform. The data revealed a particular demographic profile of a gamification individual drawn to a website. These findings may help company managers who wish to adopt a gamification platform in the future.

Summary of survey of SMR market potential in Japan

International Nuclear Information System (INIS)

Hoshi, T.; Ochiai, M.

1998-01-01

The nuclear power generation in Japan has grown to more than 30% of the total electricity generation as of the end of 1995. Considering the increase of energy demand in the future, the steadily energy supply is requested. The paper presents the outlook of energy supply and consumption in the future, the status of nuclear power generation and market potentials of the small and medium nuclear power plants in Japan. (author)

MARKET WATCH

Institute of Scientific and Technical Information of China (English)

2009-01-01

Pork prices in Beijing remained relatively stable despite the swine flu outbreak in Mexico. China’s job market is still in the doldrums with the registered urban jobless rising slightly in the first quarter. The government is preparing to issue the third tranche of its stimulus package. China Minmetals Corp. received approval from the Australian Treasury to buy the assets of Oz Minerals Ltd. There were signs that international hot money has started to leave China. Surveys indicate that new Chinese parents are shunning foreign baby-care products.

The potential market for PV building products

International Nuclear Information System (INIS)

1998-01-01

This study was carried out by ECOTEC Research and Consulting Limited (ECOTEC) in collaboration with the Newcastle Photovoltaic Application Centre (NPAC) and ECD Energy and Environment (ECD) under the Department of Trade and Industry's (DTI) New and Renewable Energy Programme (contract reference S/P2/00277/00/00). The aim was to assess the future market potential for building-integrated photovoltaic (BIPV) products in terms of current product availability, product development needs, the nature and size of the potential market, and the opportunities for government and the PV supply industry to work together to develop the market. The study itself comprised a review of existing BIPV products, an analysis of the development of the world market for BIPV, a market research survey of building professionals, and meetings of two 'focus groups' drawn from the PV 'supply side' and from buildings professionals. In principle, BIPV products can be used in virtually any type of building, but the main applications are considered to be housing and offices. (author)

Product-Marketing Innovation, Skills and Firm Productivity Growth

DEFF Research Database (Denmark)

Junge, Martin; Severgnini, Battista; Sørensen, Anders

The role of product and marketing innovation for productivity growth is addressed using survey and register data for the Danish economy. It is argued that marketing and product innovation are complementary inputs and that innovation activities are skill-intensive. It is found that product...... and marketing innovation in skill-intensive firms results in significantly faster productivity growth than in unskilled-intensive firms that introduce this combination of innovation activities. More precisely, an increase in the share of educated workers of one percentage point, increases productivity growth...... by around 0.1 percentage point in firms with product and marketing innovation. In addition, it is found that firms that engage in product innovation but not in marketing innovation or the other way around do not demonstrate a growth effect from their innovation activities. It is also found that product...

Marketing Systems for Small Livestock in the Philippines: The Case of Western Leyte

OpenAIRE

Rola-Rubzen, Maria Fay; Gabunada, Fe M.; Mesorado, Ria

2002-01-01

This paper examines the marketing systems for pigs and chicken in Western Leyte, Philippines. The aim is to provide a clear understanding of the existing marketing systems to smallholder livestock farmers and to formulate recommendations for improving marketing of livestock produce. Using reconnaissance surveys and focus group discussions, this study determined the supply chain for livestock and identified opportunities for improving marketing of pigs and chicken in Western Leyte.

ADVERTISING AS A TOOL OF MARKETING COMMUNICATION AND ITS CONSEQUENT IMPACT ON CONSUMERS

OpenAIRE

Radovan Baèík; Richard Fedorko; Silvia Šimová

2012-01-01

The article pays attention to marketing communication issue, specifically in advertising. The article summarizes theoretical background of advertising within evaluation of the topic direction. The main attention is focused on advertising problem as a marketing communication tool from the perspective of market participants providing their products and services. Through a realised survey of selected aspects we point out opinions of selected target groups in the application of selected market en...

British Students' Perceptions of Ethical Issues in International Marketing: An Empirical Investigation.

Science.gov (United States)

Amin, Sammy G.

1996-01-01

A survey investigated 122 British business students' perceptions of ethics in international marketing practices, particularly as they are affected by demographic characteristics. In response to 12 specific scenarios, students indicated relatively liberal attitudes. Implications for global marketing specialists and for business education are…

A Comparative Study on New Media Marketing in Domestic and Foreign Public Libraries

Directory of Open Access Journals (Sweden)

Xu Yan

2017-01-01

Full Text Available Currently, new media has become the popular platform for brand marketing and services promoting of public libraries. Using the method of online survey, literature analysis and comparative analysis, this paper chooses 4 foreign public libraries and 4 domestic public libraries as the research samples and compares the differences in new media marketing between them from new media marketing tools, marketing content and marketing strategies, then makes some proposals and measures to perfect domestic public libraries’ new media marketing, so as to provide references to improve the libraries’ social awareness and benefits.

How acceptable is social marketing for more healthful eating?

DEFF Research Database (Denmark)

Aschemann-Witzel, Jessica; Eulert, Federico Jose Armando Perez C.; Niedzwiedzka, Barbara

2013-01-01

The social marketing approach – that is to say applying marketing concepts and methods for social purposes – is not yet customary in promoting a balanced diet. Key success factors for communicating health-related information were identified in a case study exploring successful commercial food...... marketing. In a subsequent Delphi expert survey, it was discussed which resources and skills are needed to successfully implement these factors in public campaigns. Most experts advocated their use, but suggested a number of conditions for their responsible use. They discussed public authorities’ strengths...

Using Respondent-Driven Sampling to Recruit Illegal Drug Purchasers to Evaluate a Drug Market Intervention.

Science.gov (United States)

Ober, Allison J; Sussell, Jesse; Kilmer, Beau; Saunders, Jessica; Heckathorn, Douglas D

2016-04-01

Violent drug markets are not as prominent as they once were in the United States, but they still exist and are associated with significant crime and lower quality of life. The drug market intervention (DMI) is an innovative strategy that uses focused deterrence, community engagement, and incapacitation to reduce crime and disorder associated with these markets. Although studies show that DMI can reduce crime and overt drug activity, one perspective is prominently missing from these evaluations: those who purchase drugs. This study explores the use of respondent-driven sampling (RDS)-a statistical sampling method-to approximate a representative sample of drug users who purchased drugs in a targeted DMI market to gain insight into the effect of a DMI on market dynamics. Using RDS, we recruited individuals who reported hard drug use (crack or powder cocaine, heroin, methamphetamine, or illicit use of prescriptions opioids) in the last month to participate in a survey. The main survey asked about drug use, drug purchasing, and drug market activity before and after DMI; a secondary survey asked about network characteristics and recruitment. Our sample of 212 respondents met key RDS assumptions, suggesting that the characteristics of our weighted sample approximate the characteristics of the drug user network. The weighted estimates for market purchasers are generally valid for inferences about the aggregate population of customers, but a larger sample size is needed to make stronger inferences about the effects of a DMI on drug market activity. © The Author(s) 2016.

Chronic Disease Prevalence and Medicare Advantage Market Penetration

OpenAIRE

Steven W. Howard; Stephanie Lazarus Bernell; Faizan M. Casim; Jennifer Wilmott; Lindsey Pearson; Caitlin M. Byler; Zidong Zhang

2015-01-01

By March 2015, 30% of all Medicare beneficiaries were enrolled in Medicare Advantage (MA) plans. Research to date has not explored the impacts of MA market penetration on individual or population health outcomes. The primary objective of this study is to examine the relationships between MA market penetration and the beneficiary?s portfolio of cardiometabolic diagnoses. This study uses 2004 to 2008 Medical Expenditure Panel Survey (MEPS) Household Component data to construct an aggregate inde...

An assesment of measurement invariance between online and mail surveys

NARCIS (Netherlands)

Deutskens, E.C.; Ruyter, de J.C.; Wetzels, M.G.M.

2005-01-01

One of the latest trends in marketing research is the increasing use of online surveys, which offer lower costs and faster responses. Yet, critics question whether data collected via online surveys are equivalent to data collected via traditional mail surveys. Since existing evidence from the

Analysis of Marketing Mix Tools in a Chosen Company

OpenAIRE

Dvořáková, Vendula

2009-01-01

The complex structure of the marketing mix of the Velteko s.r.o. company is analysed in my work. Characterising of the concern, basic analysing of the individual tools of the marketing mix and clients survey evaluating is the main object. Conclusion is focused on the rating of the level and the efficiency of the utilization of the used tools. Relevant recommendations are added.

Energy intensive industry for Alaska. Volume I: Alaskan cost factors; market factors; survey of energy-intensive industries

Energy Technology Data Exchange (ETDEWEB)

Swift, W.H.; Clement, M.; Baker, E.G.; Elliot, D.C.; Jacobsen, J.J.; Powers, T.B.; Rohrmann, C.A.; Schiefelbein, G.L.

1978-09-01

The Alaskan and product market factors influencing industry locations in the state are discussed and a survey of the most energy intensive industries was made. Factors external to Alaska that would influence development and the cost of energy and labor in Alaska are analyzed. Industries that are likely to be drawn to Alaska because of its energy resources are analyzed in terms of: the cost of using Alaska energy resources in Alaska as opposed to the Lower 48; skill-adjusted wage and salary differentials between relevant Alaskan areas and the Lower 48; and basic plant and equipment and other operating cost differentials between relevant Alaskan areas and the Lower 48. Screening and evaluation of the aluminum metal industry, cement industry, chlor-alkali industry, lime industry, production of methanol from coal, petroleum refining, and production of petrochemicals and agrichemicals from North Slope natural gas for development are made.

Identifying Potential Markets for Behind-the-Meter Battery Energy Storage: A Survey of U.S. Demand Charges

Energy Technology Data Exchange (ETDEWEB)

McLaren, Joyce A [National Renewable Energy Laboratory (NREL), Golden, CO (United States); Gagnon, Pieter J [National Renewable Energy Laboratory (NREL), Golden, CO (United States); Mullendore, Seth [Clean Energy Group, Montpelier, Vermont

2017-08-07

This paper presents the first publicly available comprehensive survey of the magnitude of demand charges for commercial customers across the United States -- a key predictor of the financial performance of behind-the-meter battery storage systems. Notably, the analysis estimates that there are nearly 5 million commercial customers in the United States who can subscribe to retail electricity tariffs that have demand charges in excess of $15 per kilowatt (kW), over a quarter of the 18 million commercial customers in total in the United States. While the economic viability of installing battery energy storage must be determined on a case-by-case basis, high demand charges are often cited as a critical factor in battery project economics. Increasing use of demand charges in utility tariffs and anticipated future declines in storage costs will only serve to unlock additional markets and strengthen existing ones.

The Identity of Students Choosing Marketing Programs

Directory of Open Access Journals (Sweden)

Barreto, Idaly

2009-12-01

Full Text Available The purpose of this study is to look deeply into the identity of young students interested in training professional in marketing programs in Bogotá, Colombia. This descriptive study was conducted with the application of multidimensional surveys to 262 young people from five universities that offer training in marketing. The results show that there are differences and similarities in the lifestyles of young people who choose to study Marketing. The first, relating mainly to the identities assumed by students of daytime and nighttime that differ in their activities and more income. The second, by the increasing use and development of academic and social activities through the Internet of interest to young people today. It is hoped that these results provide the administrative and academic management of marketing programs that result in better communication and care of students as consumers.

HMO market penetration and costs of employer-sponsored health plans.

Science.gov (United States)

Baker, L C; Cantor, J C; Long, S H; Marquis, M S

2000-01-01

Using two employer surveys, we evaluate the role of increased health maintenance organization (HMO) market share in containing costs of employer-sponsored coverage. Total costs for employer health plans are about 10 percent lower in markets in which HMOs' market share is above 45 percent than they are in markets with HMO enrollments of below 25 percent. This is the result of lower premiums for HMOs than for non-HMO plans, as well as the competitive effect of HMOs that leads to lower non-HMO premiums for employers that continue to offer these benefits. Slower growth in premiums in areas with high HMO enrollments suggests that expanded HMO market share may also lower the long-run growth in costs.

The Perception of the PUMA Brand in the Czech Market

OpenAIRE

Martínková, Kateřina

2017-01-01

The ambition of this master thesis is to provide a deeper insight into a marketing strategy of the multinational company PUMA applied in the Czech Republic. Specifically, the thesis includes a survey of customers designed to examine the perception of the PUMA brand in the Czech market within the target group of people from 16 to 26 years old. One of the essential requirements of this thesis is to provide a very important theoretical background of the marketing field, explaining the basic mark...

Market orientation vs. inovativeness of SMEs of Podlaskie province

Directory of Open Access Journals (Sweden)

Joanna Ejdys

2015-12-01

Full Text Available This research aims to examine the impact of marketing orientation on the innovation level among Small and Medium Size (SMEs from Podlaskie Province. A survey utilizing a questionnaire was conducted among 137 companies in the Podlaskie Voivodeship. Altogether 3 hypotheses concerning marketing orientation and innovativeness level have been examined with the use of the hierarchical regression techniques. The relation between three types of marketing orientation and innovativeness has been analysed: customer orientation, competitor orientation and interfunctional coordination. The research results show that marketing orientation has a positive total effect on improving innovativeness. The conclusions suggest, contrary to the marketing orientation sources, that customer orientation hinder marketing innovation. A positive interrelation between customer orientation and competitor orientation, as a component of marketing orientation and innovation was supported. The positive interrelationships between inter-functional orientation and innovativeness was rejected. The study explores the relationship between marketing orientation and innovativeness, thus theoretically contributing to marketing orientation literature. Moreover, relevant ramifications are provided for management, concerning the ways to boost the level of innovativeness.

[Surveys on resources and varieties on Chinese markets of crude drug mahuang].

Science.gov (United States)

Hong, Hao; Chen, Hubiao; Xu, Feng; Zang, Xinyu; Yang, Donghui; Wang, Xuan; Cai, Shaoqing; Mikage, Masayuki

2011-05-01

Many species of the genus Ephedra plants are used as Chinese traditional medicines, in Chinese which are known as "Mahuang" (Ephedrae Herba). In order to get a clear picture of resources distribution and varieties on Chinese markets of the crude drug Mahuang and provide scientific basis for their resource conservation and sustainable use, during recent years we conducted field investigations and market researches many times. The results showed that the most common species on the Chinese markets was E. sinica (33/38 commercial samples), followed by E. intermedia (5/38 commercial samples), which was also used in local clinics in Qing-hai, Gansu and Xinjiang province, no E. equisetina was found in the market. We noticed that the resources of both official and non-official plants of Mahuang, especially Zhong-Mahuang and Muzei-Mahuang, were seriously damaged in the past decade because of the ecological environment damage and over-digging. Zhong-Mahuang was distinguished in Ningxia and north Gansu, which was once one of the most distribution areas and contains more than 10,000 t Zhong-Mahuang. Muzei-Mahuang was distinguished in most places and distributed sparsely around Altay Mountains in northeast in Xinjiang. Thus, Cultivation of Mahuang, especially Zhong-Mahuang and Muzei-Mahuang should be greatly developed. At the same time, wild resources of Mahuang must be preserved strictly, i.e., proper method of cutting Ephedra plant could prevent the damage of the resource.

Effectiveness of Marketing Mix Activities in Engineering Companies in the Czech Republic

Directory of Open Access Journals (Sweden)

Milichovský František

2017-03-01

Full Text Available The effectiveness of marketing activities has become important, especially in the industrial environment. In an industrial environment, there is a prerequisite for the success of strategic marketing objectives in relation to corporate strategy. The main aim of the paper is to determine whether the realization of marketing activities is influenced by corporate size. For this reason, a questionnaire survey was used, focusing on engineering companies operating in the Czech Republic. To process the results of the questionnaire survey, both basic types of descriptive statistics and Pearson’s chi-square test were used on the selected dataset. The data were processed using the statistical program IBM SPSS Statistics 22. The conclusions provide characteristics of the limitations of research and its potential further direction.

Increasing competitiveness with intercompany integration of logistics and marketing functions

Directory of Open Access Journals (Sweden)

Darja Topolšek

2016-03-01

Full Text Available Researchers of different scientific disciplines, such as management strategies, organizational theories and marketing, have in the past explored relations of mutual influences and the importance of cooperation between different functions in a company. The increased focus on the logistics function has potential to increase competitiveness. This is especially true for globally aimed production companies. In any company, logistics functions cooperate with various related functions such as production, marketing, procurement, engineering or developing new products as well as with financial functions. Each of the aforementioned connections or cooperation among logistics and its complementary functions can have a decisive effect on the company's competitiveness. Using a survey, we determined which activities in the surveyed companies are performed by the logistical function together with the marketing function and which activities they suggest should be performed together but are currently not, meaning they are co-dependent. Since interfunctional integration between logistics and marketing increases the success of a company, we also examined the connection between the current joint performance of activities and the suggested joint performance of activities among the before mentioned sectors, connected to the effectiveness of the company. To examine the mentioned connections among the logistical and marketing functions, Explanatory Factor Analysis (EFA, Confirmatory Factor Analysis (CFA and Structural Equation Modelling (SEM were performed.

Market review - Market values summary/July market review/current market data

International Nuclear Information System (INIS)

Anon.

1995-01-01

This article is the July 1995 uranium market review. Data for current uranium market is presented, and a summary of recent transactions is also given. During this reporting period, there was one concentrate deal, two transactions in the long-term natural uranium market and conversion market, and three spot market transactions in the enrichment market. Active uranium supply fell, as did demand, and prices in all sectors were relatively stable

Competition in the European electricity markets – outcomes of a Delphi study

International Nuclear Information System (INIS)

Makkonen, Mari; Pätäri, Satu; Jantunen, Ari; Viljainen, Satu

2012-01-01

Internal European electricity markets are a target set by the European Union (EU) and under development at present. This article presents the findings of a Delphi study focusing on the prospects of European electricity markets. The main aim is to report the obstacles that participants in the survey felt were the most critical ones affecting competition in the European electricity markets of the future. The respondents were European electricity market specialists, and the themes of the survey ranged from transmission networks and electricity trade to demand flexibility. One of the key findings was shared concern over the adequacy of transmission network capacity in Europe. It was considered that technical issues, such as existing transmission network bottlenecks, are most likely to form obstacles to creating common European electricity markets if new capacity is not built quickly enough. It was seen by the panellists that electricity trading arrangements, whilst important, are unlikely to form a barrier to the development of an internal electricity market. It was noted that electricity trading issues have recently been the subject of development work in the EU. - Highlights: ► The internal electricity market is a priority of the European Union. ► The Delphi method was used to study competition in the European electricity markets. ► The congested grid hampers the development of internal electricity markets in Europe. ► The significance of a transmission network will be emphasised in the future. ► Electricity trading arrangements are likely to be solved.

Local Food Marketing as a Development Opportunity for Small UK Agri-Food Businesses

Directory of Open Access Journals (Sweden)

Martin Hingley

2010-10-01

Full Text Available  The study explores local food as a marketing opportunity for small food producers and identifies barriers to development. Research was conducted primarily through depth interviews, supplemented by a survey of food marketing group members in North-West England. The results of this local study were consistent with national survey data showing increasing consumer interest in food provenance, traceability and support for the local economy. Lack of an official and recognised definition of the term "local food" hindered marketing. Restricted access to finance and the burden of regulations were identified as barriers. Further, small business success was subjective and difficult to identify, since goals may be based on sustaining a lifestyle rather than profit.

Marketing inovovaných produktů na regionálním trhu potravin

OpenAIRE

KUDĚJOVÁ, Simona

2013-01-01

The goal of my essay was to create and describe an effective method of introducing innovated products to regional food market using tools of marketing mix. The suggestion of new marketing mix tools application was processed in more versions. Product of the company Alimpek, Ltd. was chosen in a survey Pastry 2012. The current marketing mix of the product was analyzed. A new version of marketing mix corresponding to the possibilities of the company and a version of ideal marketing mix for a par...

The state of the Canadian geothermal heat pump industry 2010 : industry survey and market analysis

International Nuclear Information System (INIS)

2010-11-01

This report provided an overview of the state of the Canadian geothermal heat pump industry for 2010. In 2003, the Canadian GeoExchange Coalition (CGC) embarked on a market transformation initiative that continues to shape Canada's geothermal heat pump markets. The market for ground source heat pumps has grown by more than 60 percent annually in 2006, 2007, and 2008. The large increases in oil prices has created a price effect strong enough to trigger fuel switching for many consumers. Growth in the industry has also coincided with grant and financial assistance programs deployed by provincial governments, utilities, and the federal government. The ecoENERGY retrofitting program initiated in 2007 encouraged the use of geothermal heat pumps in the residential retrofit market. Tax rebate and load programs, as well as direct grants from provincial governments have increased demand in the new-built market. Canada's geothermal heat pump markets are growing much faster than United States geothermal markets. Closed horizontal loop systems accounted for 49.4 percent of residential installations. The CGC has trained over 2968 installers as well as many designers and inspectors for geothermal heat pumps. Colleges and public institutions are now creating training programs related to geothermal energy use. The total economic activity of the geoexchange industry in 2009 was estimated at in excess of $500 million. 29 tabs., 63 figs.

ASPECTS REGARDING LABOUR MARKET IN ROMANIA AND OTHER EUROPEAN STATES

Directory of Open Access Journals (Sweden)

Adrian TĂNASE

2014-06-01

Full Text Available This paper aims at analysing the main aspects related to the labour market. It starts by several theoretical aspects in relation with the human capital and labour market, and continues by the investigation of labour productiveness and of unemployment rate, revealing at the same time the correlation between the education level and the insertion to the labour market. Furthermore, a comparative survey is conducted regarding the efficiency of the labour market in Romania and in the other EU countries. The paper ends by forwarding a series of conclusions related to the labour market in Romania, identifying several measures meant to boost the labour market competitiveness in our country. The methods used in the present paper are the interpretative method, the structural-systemic approach, as well as the epistemological method.

Investigation into ivory trade in selected markets and hotels in Lagos ...

African Journals Online (AJOL)

The market growth for wildlife trophy collection is gradually leading to a decline in animal population. Thus, trade in ivory constitutes a potential threat to biodiversity conservation. The extent of this treat was therefore investigated via a 3-month survey of trade in ivory in selected markets and hotels in Lagos, Nigeria.

The electricity markets around the Baltic Sea

International Nuclear Information System (INIS)

1995-12-01

A thorough description of the electric power markets in the countries surrounding the Baltic sea is given in this book. Environmental problems and regulations and nuclear power are surveyed. Factors that may affect an expanded trade of electricity between the countries are analyzed

MANAGING ECONOMIC EFFECTIVENESS OF MARKETING IN TRANSNATIONAL COMPANIES

OpenAIRE

Oksana Bulkot; Lidia Pashchuk

2017-01-01

The purpose. The purpose of the study is a generalization of international experience with regard to marketing efficiency control and development of qualitative and quantitative methods to be implemented in the estimation of marketing activity of TNCs. Methodology. The survey is based on research, conducted for 60 companies in the spring of 2015 (32% of which were Ukrainian and 68% – offices and affiliates of international companies), namely Bayer, Coca-Cola, Pepsi Co, Mondelez, Mars, Mintel,...

Customer Satisfaction in Farmer-to-consumer Direct Marketing

OpenAIRE

Lulfs-Baden, Frederike; Spiller, Achim; Zuhlsdorf, Anke; Mellin, Matthias

2008-01-01

The importance of direct marketing for high quality farm products has increased during the past few years. This paper analyzes the impact of customer satisfaction and its driving forces for farmer-to-consumer direct marketing and is based on a customer survey among 1,537 customers in 33 organic and conventional on-farm stores in Germany. The results emphasize the role of store atmosphere, customer service and product quality as the main factors which influence customer satisfaction.

[Surveys on resources and varieties on Chinese markets of crude drug Xixin].

Science.gov (United States)

Li, Yaoli; Yu, Jie; Cao, Chen; Xie, Baibo; Zhang, Cuiying; Liu, Zhong; Shang, Mingying; Wang, Xuan; Cai, Shaoqing

2010-12-01

Many species of the genus Asarum plants are used as Chinese traditional or folk medicines, in Chinese which are known as "Xixin" (Asari Radix et Rhizoma) , "Bei-Xixin" , "Hua-Xixin" and "Nan-Xixin" , etc. In order to get a clear picture of resources distribution and varieties on Chinese markets of the crude drug Xixin and provide scientific basis for their resource conservation and sustainable use, during recent years we conducted field investigations and market researches many times. The results showed that the resources of both official Xixins and non-official Xixins were decreased because of the ecological environment damage and over-digging, especially species whose population size was small. Bei-Xixin derived from A. heterotropoides var. mandshuricum was the most species on the Chinese markets except for a few areas of China. Hua-Xixin derived from A. sieboldii and non-official Xixins were mainly used in their producing areas. Cultivation of Hua-Xixin should be greatly developed, and wild resources of non-official species must be preserved strictly.

Different Research Markets: A Disciplinary Perspective

Science.gov (United States)

Ylijoki, Oili-Helena; Lyytinen, Anu; Marttila, Liisa

2011-01-01

Drawing upon the notions of academic capitalism and the transformation of academic research from traditional academic orientation into market orientation, the paper sets out to empirically scrutinize the changing nature of academic research, focusing especially on disciplinary differences. The paper is based on a survey of heads of departments and…

[Application of marketing strategies for the management of public hospitals from the viewpoint of the staff members].

Science.gov (United States)

Riveros S, Jorge; Berné M, Carmen

2006-03-01

The implementation of the marketing strategies in public hospitals provides management advantages and improves the relationship between customers and staff. To analyze the application of marketing strategies in a public hospital, from the perspective of the staff. A structured survey that asked about perceptions in 50 items about communication between personnel and customers/users, customer satisfaction, participation in the development of new policies and incentives for efficiency was applied to a stratified sample of the staff. Factorial and regression analyses were performed to define the impact of marketing strategies on the degree of preoccupation and orientation of the organization towards the satisfaction of customer needs. The survey was applied to 74 males and 122 females. The survey showed that the orientation of the hospital towards the satisfaction of its beneficiaries basically depends on the generation of an organizational culture oriented towards them and the implementation of adequate policies in staff management and quality of service. These basic aspects can be accompanied with practices associated to the new marketing approaches such as a market orientation, customer orientation and relational marketing. All these factors presented positive and significant relations. New marketing strategies should be applied, to achieve an efficient and customer oriented hospital management.

Using Intelligent System Approaches for Simulation of Electricity Markets

Science.gov (United States)

Hamagami, Tomoki

Significances and approaches of applying intelligent systems to artificial electricity market is discussed. In recent years, with the moving into restructuring of electric system in Japan, the deregulation for the electric market is progressing. The most major change of the market is a founding of JEPX (Japan Electric Power eXchange.) which is expected to help lower power bills through effective use of surplus electricity. The electricity market designates exchange of electric power between electric power suppliers (supplier agents) themselves. In the market, the goal of each supplier agents is to maximize its revenue for the entire trading period, and shows complex behavior, which can model by a multiagent platform. Using the multiagent simulations which have been studied as “artificial market" helps to predict the spot prices, to plan investments, and to discuss the rules of market. Moreover, intelligent system approaches provide for constructing more reasonable policies of each agents. This article, first, makes a brief summary of the electricity market in Japan and the studies of artificial markets. Then, a survey of tipical studies of artificial electricity market is listed. Through these topics, the future vision is presented for the studies.