WorldWideScience

Sample records for two-sided market perspective

  1. Price discrimination in two-sided markets

    Directory of Open Access Journals (Sweden)

    Kai Zhang

    2016-03-01

    Full Text Available The use of a price discrimination strategy is an important tool in competition. It can hurt firms and benefit consumers in a one-sided market. However, in two-sided markets, its primary goal is to attract more agents or increase profits. Here, the performance of a second-degree price discrimination strategy in the context of duopoly two-sided platforms is analysed. Two exogenous variables, which include the discount rate and the price discrimination threshold, are used in order to examine whether the price discrimination strategy could help two-sided platforms achieve their objective, which is to maximise their market value. Three cases are considered, and we demonstrate that the price discrimination strategy cannot attract more agents and at the same time increase the profits; a lower price discrimination threshold cannot ensure larger markets shares; a higher discount rate is detrimental to the profit of a platform. However, this is good for its market shares. Moreover, discriminative pricing increases the competition.

  2. Upward pricing pressure in two-sided markets

    NARCIS (Netherlands)

    Affeldt, P.; Filistrucchi, L.; Klein, T.J.

    2013-01-01

    Measuring upward pricing pressure (UPP) has recently been proposed by Farrell and Shapiro (2010) as an alternative screening device for horizontal mergers. We extend the concept of UPP to two-sided markets. Examples of such markets are the newspaper market, where the demand for advertising is

  3. Upward Pricing Pressure in Two-Sided Markets

    NARCIS (Netherlands)

    Affeldt, P.; Filistrucchi, L.; Klein, T.J.

    2012-01-01

    Abstract: Pricing pressure indices have recently been proposed as alternative screening devices for horizontal mergers involving differentiated products. We extend the concept of Upward Pricing Pressure (UPP) proposed by Farrell and Shapiro (2010) to two-sided markets. Examples of such markets are

  4. Price Competition in Two-Sided Markets with Heterogeneous Consumers and Network Effects

    NARCIS (Netherlands)

    Filistrucchi, L.; Klein, T.J.

    We model a two-sided market with heterogeneous customers and two heterogeneous network effects. In our model, customers on each market side care differently about both the number and the type of customers on the other side. Examples of two-sided markets are online platforms or daily newspapers. In

  5. The advertising-financed business model in two-sided media markets

    OpenAIRE

    Anderson, Simon P.; Jullien, Bruno

    2016-01-01

    This chapter focuses on the economic mechanisms at work in recent models of advertising finance in media markets developed around the concept of two-sided markets. The objective is to highlight new and original insights from this approach, and to clarify the conceptual aspects. The chapter first develops a canonical model of two-sided markets for advertising, where platforms deliver content to consumers and resell their "attention" to advertisers. A key distinction is drawn between free media...

  6. On revenue and welfare dominance of ad valorem taxes in two-sided markets

    DEFF Research Database (Denmark)

    Kind, Hans Jarle; Köthenbürger, Marko; Schjelderup, Guttorm

    2009-01-01

    A benchmark result in public economics is that it is possible to increase both tax revenue and welfare by making a monopoly subject to ad valorem taxes rather than unit taxes. We show that such revenue and welfare dominance does not hold in two-sided markets.......A benchmark result in public economics is that it is possible to increase both tax revenue and welfare by making a monopoly subject to ad valorem taxes rather than unit taxes. We show that such revenue and welfare dominance does not hold in two-sided markets....

  7. A Two-Sided Market Model of Optimal Price Structure for Instant Messenger

    Directory of Open Access Journals (Sweden)

    Jun Xu

    2013-01-01

    Full Text Available Instant messenger (IM is one of the most popular Internet applications all over the world. This paper examines the pricing problem of IM based on two-sided market model. IM serves as a two-sided platform, which gets both Internet users and advertisers on board. This paper concludes that IM operator adopts a heavily skewed price structure that favors IM users both under monopolistic case and under horizontal differentiated duopolistic case. When advertising revenue is large enough relatively to marginal cost for serving IM users, IM users can enjoy free service provided by IM operators. The competitive equilibrium of duopolistic case is not necessarily symmetric when advertisers choose singlehoming. Even in the symmetric equilibrium platform would rather deter all advertisers.

  8. Assessing unilateral merger effects in a two-sided market : An application to the Dutch daily newspaper market

    NARCIS (Netherlands)

    Filistrucchi, L.; Klein, T.J.; Michielsen, T.O.

    2012-01-01

    We compare different methods to assess unilateral merger effects in a two-sided market by applying them to a hypothetical merger in the Dutch newspaper industry. We first specify and estimate a structural model of demand for differentiated products in both the readership and the advertising sides of

  9. Assessing Unilateral Merger Effects in a Two-Sided Market : An Application to the Dutch Daily Newspaper Market

    NARCIS (Netherlands)

    Filistrucchi, L.; Klein, T.J.; Michielsen, T.O.

    2011-01-01

    We compare different methods to assess unilateral merger effects in a two-sided market by applying them to a hypothetical merger in the Dutch newspaper industry. For this, we first specify and estimate a structural model of demand for differentiated products on both the readership and the

  10. Towards Automated Bargaining in Electronic Markets: A Partially Two-Sided Competition Model

    Science.gov (United States)

    Gatti, Nicola; Lazaric, Alessandro; Restelli, Marcello

    This paper focuses on the prominent issue of automating bargaining agents within electronic markets. Models of bargaining in literature deal with settings wherein there are only two agents and no model satisfactorily captures settings in which there is competition among buyers, being they more than one, and analogously among sellers. In this paper, we extend the principal bargaining protocol, i.e. the alternating-offers protocol, to capture bargaining in markets. The model we propose is such that, in presence of a unique buyer and a unique seller, agents' equilibrium strategies are those in the original protocol. Moreover, we game theoretically study the considered game providing the following results: in presence of one-sided competition (more buyers and one seller or vice versa) we provide agents' equilibrium strategies for all the values of the parameters, in presence of two-sided competition (more buyers and more sellers) we provide an algorithm that produce agents' equilibrium strategies for a large set of the parameters and we experimentally evaluate its effectiveness.

  11. 23andMe: a new two-sided data-banking market model.

    Science.gov (United States)

    Stoeklé, Henri-Corto; Mamzer-Bruneel, Marie-France; Vogt, Guillaume; Hervé, Christian

    2016-03-31

    Since 2006, the genetic testing company 23andMe has collected biological samples, self-reported information, and consent documents for biobanking and research from more than 1,000,000 individuals (90% participating in research), through a direct-to-consumer (DTC) online genetic-testing service providing a genetic ancestry report and a genetic health report. However, on November 22, 2013, the Food and Drug Administration (FDA) halted the sale of genetic health testing, on the grounds that 23andMe was not acting in accordance with federal law, by selling tests of undemonstrated reliability as predictive tests for medical risk factors. Consumers could still obtain the genetic ancestry report, but they no longer had access to the genetic health report in the United States (US). However, this did not prevent the company from continuing its health research, with previously obtained and future samples, provided that consent had been obtained from the consumers concerned, or with health reports for individuals from other countries. Furthermore, 23andMe was granted FDA authorization on February 19, 2015, first to provide reports about Bloom syndrome carrier status, and, more recently, to provide consumers with "carrier status" information for 35 genes known (with high levels of confidence) to cause disease. In this Debate, we highlight the likelihood that the primary objective of the company was probably two-fold: promoting itself within the market for predictive testing for human genetic diseases and ancestry at a low cost to consumers, and establishing a high-value database/biobank for research (one of the largest biobanks of human deoxyribonucleic acid (DNA) and personal information). By dint of this marketing approach, a two-sided market has been established between the consumer and the research laboratories, involving the establishment of a database/DNA biobank for scientific and financial gain. We describe here the profound ethical issues raised by this setup.

  12. Two-Sided Matching Agents for Electronic Employment Market Design: Social Welfare Implications

    National Research Council Canada - National Science Library

    Gates, William

    2002-01-01

    ... employment market designs. Using a quasi-price measure for comparison and examining social welfare as a basis for assessing market-design alternatives, we provide novel insight into the balance required between technologically...

  13. Korean Online Game's Platform Competition under Two-Sided Market Characteristic

    OpenAIRE

    SeonJun Kang; Sang-Yong Tom Lee

    2014-01-01

    While the growth of total game market size slowed down and the arcade game industry started to shrink, the online game market keeps increasing, attaining 26.5% annual growth rate for the early 2010's. Korea's online game business is especially popular, so that the size is about US$ 4 billion, which is 64.2% of Korea's total game industry. In 2013, Game market size and online game market size were estimated to be about US$ 9 billion and US$ 7 billion, respectively. From a standpoint of sales, ...

  14. Price Wars in Two-Sided Markets : The Case of the UK Quality Newspapers

    NARCIS (Netherlands)

    Behringer, S.; Filistrucchi, L.

    2009-01-01

    This paper investigates the price war in the UK quality newspaper industry in the 1990s. We build a model of the newspaper market which encompasses demand for differentiated products on both, the readers and advertisers side of the market, and profi…t maximization by four competing oligopolistic

  15. Greenhouse gas and clean energy markets: two sides of the same environmental coin

    International Nuclear Information System (INIS)

    Drummond, S.

    2002-01-01

    This article focuses on emission trading provided by the Flexibility Mechanisms of the Kyoto Protocol which are aimed at encouraging the development of renewable energy generation and are used to help lower the cost of reducing the emissions of greenhouse gases. The economic concept of emissions trading, international emissions trading, the Joint Implementation, and the Clean Development mechanism are examined. The categorization of the market activity for trading carbon dioxide equivalent into the pre-compliance, retail, and regulated markets are discussed along with market characteristics and opportunities for buyers and sellers. The role of the broker and market preparation are considered. A forward market spreadsheet is presented, and trade cycles for buyers and sellers are illustrated

  16. Evaluating Observational Learning in a Competitive Two-Sided Crowdsourcing Market: A Bayesian Inferential Approach

    Science.gov (United States)

    Ayaburi, Emmanuel Wusuhon Yanibo

    2017-01-01

    This dissertation investigates the effect of observational learning in crowdsourcing markets as a lens to identify appropriate mechanism(s) for sustaining this increasingly popular business model. Observational learning occurs when crowdsourcing participating agents obtain knowledge from signals they observe in the marketplace and incorporate such…

  17. Evaluating Promotional Activities in an Online Two-Sided Market of User-Generated Content

    OpenAIRE

    Paulo Albuquerque; Polykarpos Pavlidis; Udi Chatow; Kay-Yut Chen; Zainab Jamal

    2012-01-01

    We measure the value of promotional activities and referrals by content creators to an online platform of user-generated content. To do so, we develop a modeling approach that explains individual-level choices of visiting the platform, creating, and purchasing content as a function of consumer characteristics and marketing activities, allowing for the possibility of interdependence of decisions within and across users. Empirically, we apply our model to Hewlett-Packard's (HP) print-on-demand ...

  18. Two sides of a coin: ecological and chronobiological perspectives of timing in the wild.

    Science.gov (United States)

    Helm, Barbara; Visser, Marcel E; Schwartz, William; Kronfeld-Schor, Noga; Gerkema, Menno; Piersma, Theunis; Bloch, Guy

    2017-11-19

    Most processes within organisms, and most interactions between organisms and their environment, have distinct time profiles. The temporal coordination of such processes is crucial across levels of biological organization, but disciplines differ widely in their approaches to study timing. Such differences are accentuated between ecologists, who are centrally concerned with a holistic view of an organism in relation to its external environment, and chronobiologists, who emphasize internal timekeeping within an organism and the mechanisms of its adjustment to the environment. We argue that ecological and chronobiological perspectives are complementary, and that studies at the intersection will enable both fields to jointly overcome obstacles that currently hinder progress. However, to achieve this integration, we first have to cross some conceptual barriers, clarifying prohibitively inaccessible terminologies. We critically assess main assumptions and concepts in either field, as well as their common interests. Both approaches intersect in their need to understand the extent and regulation of temporal plasticity, and in the concept of 'chronotype', i.e. the characteristic temporal properties of individuals which are the targets of natural and sexual selection. We then highlight promising developments, point out open questions, acknowledge difficulties and propose directions for further integration of ecological and chronobiological perspectives through Wild Clock research.This article is part of the themed issue 'Wild Clocks: integrating chronobiology and ecology to understand timekeeping in free-living animals'. © 2017 The Author(s).

  19. 网上技术市场是双边市场吗?——以浙江网上技术市场为例%Is the Online Technology Market a Two-sided Market?——Taking the Zhejiang Online Technology Market as an Example

    Institute of Scientific and Technical Information of China (English)

    雷梦思; 李华; 王方

    2017-01-01

    This paper tests whether the online technology market is two-sided markets or not based on the judgment benchmark of two-sided markets.Based on the analysis of necessary conditions for the characteristics of two-sided markets in the online technology market,using Zhejiang online technology market as an example,establish the Grainger test model doing empirical test to test that online technology market meets the sufficient conditions for the existence of the two-sided markets (i.e.,cross network externalities) by collecting and collating the quantity of technical problems and technological achievements released from May 2010 to February and conclude that online technology market is a two-sided market.Implement the measurement of the degree of cross network externalities in the online technology market by setting up a hnear regression equation and put forward some problems that can be studied under the framework of the two sided market theory.%从双边市场的判断基准出发,检验网上技术市场是否为双边市场.在对网上技术市场具有双边市场特征的必要条件进行分析的基础上,以中国浙江网上技术市场为例,通过搜集整理其2010年5月至2016年2月发布的技术难题数量和技术成果数量,建立格兰杰检验模型,实证检验网上技术市场满足双边市场存在的充分条件(即具有交叉网络外部性),从而得出网上技术市场是双边市场的结论.并通过建立回归方程,实现网上技术市场交叉网络外部性程度的测度,提出可在双边市场理论框架下进行研究的若干问题.

  20. Perspectives from Marketing Internship Providers

    Science.gov (United States)

    Swanson, Scott R.; Tomkovick, Chuck

    2011-01-01

    Internship research published in marketing and business education journals primarily examine student perspectives about internships or reports results based on other business disciplines. To more accurately understand how employers perceive marketing interns and internships, 352 managers located in the Midwestern United States were surveyed.…

  1. Administrator Perspectives of Advantages and Challenges of Employing Part-Time Faculty in Nursing Education Programs: Two Sides of the Same Coin.

    Science.gov (United States)

    Meyer, Jacqueline Rose

    The purpose of this qualitative research was to explore perspectives of administrators (n = 581) regarding advantages and challenges of employing part-time nurse faculty (PTNF) in schools of nursing in the United States. The nursing faculty shortage has resulted in increased reliance on PTNF who are clinical experts but often inexperienced as educators. A broader evidence base is necessary to develop effective strategies to support and retain these faculty members. Deans and directors of schools of nursing were invited to complete an online survey with two open-ended questions about the use of PTNF. Five themes emerged from the qualitative descriptive analysis: clinical practice as primary role, diversity of educational approaches, effects on full-time faculty role, economic impact, and contracted educator role. Both positive and negative aspects of each theme were identified. Results of this study support specific efforts to provide professional development and support to PTNF.

  2. Tourism Marketing: A Service Marketing perspective

    OpenAIRE

    Kannan, Srinivasan

    2009-01-01

    Tourism is a service sector which earns a substantial foreign exchange to developing countries. In India, Kerala is one of the important destination for the international tourists with its unique nature beauty with backwaters, mountains and beaches. To make the tourism a great success one has to take advantage of the modern technology to full extent. Present paper is an attempt to market tourism by adapting the service marketing approach for achieving great success.

  3. An Examination of Market Entry Perspectives in Emerging Markets

    Directory of Open Access Journals (Sweden)

    Marvin O. Bates

    2017-11-01

    Full Text Available Purpose – The purpose of this article is to describe the marketing-oriented market entry approaches that businesses are currently using across the three levels of the world economic pyramid (i.e., WEP. These levels are the Top-tier, the Middle-tier, and the Base of the Pyramid-tier (i.e., BoP-tier. Methodology – The literature of the BoP was reviewed, and market entry approaches were itemized across the three WEP levels. Secondly, BoP strategic theorists including Prahalad identified the need for a BoP marketing focus replacing the traditional 4Ps marketing approach (i.e., Product, Price, Place and Promotion with the BoP-specific 4As marketing approach (i.e., Awareness, Affordability, Access and Availability. This 4As marketing approach is discussed. Findings – New marketing-oriented market-entry approaches are proposed for each of the three WEP levels. These approaches are based on where in the WEP the firm currently exists, and where in the WEP the firm desires to refocus market-entry activities; identified approaches include: inter-country expansion, intra-country entry, adjacent market entry, and extended market entry. Secondly, the absence of a clearly articulated marketing strategy for middle-tier markets was observed. Practical implications – This article has two specific applications. First, it summarizes the evolving market entry perspectives to provide a context for future market research in both emerging markets and the pre-emerging BoP markets. Second, the future requirement for an articulated marketing strategy for middle-tier markets is suggested. Originality – This article examined existing market entry approaches across all three levels of the WEP, inclusive of the BoP economic level. The language used to clarify market entry movements was extended, providing a specificity of description not previously found in either the existing market entry or BoP literature.

  4. Strategic Marketing: The President's Perspective.

    Science.gov (United States)

    Pappas, Richard J.; Shaink, M. Richard

    1994-01-01

    Provides a step-by-step guide to developing a college marketing plan. Identifying a target market and determining an appropriate mix of promotional strategies are considered key to the process. Highlights the college president's role in the marketing process, indicating that, although the president is the chief marketer, all employees must be…

  5. Perspectives On Marketing And Organizational Advertising

    OpenAIRE

    Alina Tenescu

    2016-01-01

    The main objective of this paper is to show several perspectives on marketing and organizational advertising, as fields of research, training and practice. We also aim to highlight the relationship between the two concepts

  6. Perspectives On Marketing And Organizational Advertising

    Directory of Open Access Journals (Sweden)

    Alina Tenescu

    2016-12-01

    Full Text Available The main objective of this paper is to show several perspectives on marketing and organizational advertising, as fields of research, training and practice. We also aim to highlight the relationship between the two concepts

  7. 交叉网络外部性还是单向网络外部性?——传媒业内的双边市场辨析%Cross-Product Network Externalities or Unilateral Network Externalities: Analysis of Two-Sided-Market in Media Industry

    Institute of Scientific and Technical Information of China (English)

    张辉锋

    2012-01-01

    This paper mainly discusses whether media industry has two-sided-market or not. It focuses on two categories which are mostly similar to two-sided-market: one is Internet advertising alliance, copyright exchange base, content products trade fair, etc., the other is the press and broadcasting markets. It finds that the former belongs to two-sided-market while the latter does not since there is no cross-product network externalities between advertiser and audience. It also argues that the former should refer to the pricing strategy of two-sided-market and there is no need for the latter to take care of the influence of the pricing strategy on audiences.%本论文利用双边市场理论对传媒业进行辨析,以厘清传媒业中是否存在双边市场。辨析主要集中在与双边市场最贴近的两类,一是互联网广告联盟、版权交易基地、内容产品展销会等,一是报刊广电等传媒。结论是前者属于双边市场,后者由于广告主与受众两边市场不存在交叉网络外部性而不是。论文还指出,前者的定价应多借鉴双边市场定价策略的相关内容,而后者对广告主的定价可不考虑对受众的影响。

  8. Doing business with China, a marketing perspective

    NARCIS (Netherlands)

    Kostelijk, Erik Jan; Alsem, Karel Jan

    2015-01-01

    The goal of this book is to provide useful information to companies that do business in China, or that are considering doing so. We chose to apply a marketing perspective. Marketing, by definition, mediates between the customer and the brand (or the organization hosting the brand, figure 1) (Alsem,

  9. Sustainability in Business from a Marketing Perspective

    DEFF Research Database (Denmark)

    Tollin, Karin; Bech Christensen, Lars; Wilke, Ricky

    2015-01-01

    analyses show that top management plays a conclusive role, provided they practise a transformational leadership style. Furthermore, the analyses show that marketing can act as a driver for the company's engagement in product responsibility and social issues. The potential for marketing to further...... strengthen its role in driving corporate sustainability is made apparent. The following courses are suggested: encompassing ideas and values that express a transformational perspective on leadership; integrating corporate brand management into marketing's portfolio of core capabilities; becoming further...

  10. Launching a Two-sided Platform

    OpenAIRE

    Solheim, Magnus Tovsen; Tovsen, Ole Kristoffer Solheim

    2017-01-01

    Two-sided platforms, such as Airbnb, Uber and eBay, have all revolutionized their industries. Despite having colossal potential, they are very difficult to launch. This is due to what s referred to as network effects, which imply that the value of the platform becomes larger as more people use it. Network effects lead to a chicken-or-egg-problem , where it is difficult to convince sellers to join if there are no buyers and vice versa, in addition to the need to reach a critical mass of users...

  11. Central European gas market perspectives

    International Nuclear Information System (INIS)

    Vanous, Jan

    1999-01-01

    This presentation deals with (1) Definition of the Central European market, (2) Factors driving up consumption of natural gas in Central and Eastern Europe, (3) Role of natural gas in regional energy consumption, (4) Position of natural gas in individual country markets, (5) Future sources of imported natural gas into the region. The Central European market are the eleven countries Albania, Bulgaria, Croatia, Czech Republic, Hungary, Macedonia, Poland, Romania, Serbia and Montenegro, Slovakia, and Slovenia, with a total population of 121 million. This market is comparable to combined France and Italy in terms of population, but only 30% of its size in terms of GDP

  12. Imageology and clinical examination: Two sides of the same coin

    Directory of Open Access Journals (Sweden)

    Deepa Das

    2011-01-01

    Full Text Available The continuous and rapid transition of techniques from research lab into clinical practice has been the pattern of development in radiology and imaging, and this has put the concept of clinical imaging into a different perspective. From a passive role of pattern recognition, distinguishing a radiograph from normal to abnormal, the task of a radiologist today has been elevated to reporting a comprehensive clinical imaging assay, giving information at a level profound enough to be useful for scientists working in allied fields. A peep into the literature shows how radiological and clinical examination can be two sides of the same coin.

  13. The perspectives of the French biogas market

    International Nuclear Information System (INIS)

    2012-05-01

    After having outlined that France is the fourth European producer of biogas, that regulatory evolutions have been adopted in 2012 to support the market, and that operators are trying to take place on this market, this document proposes the table of content of a market study which addresses the following topics: definition, resources and valorisation modes, legal framework and support measures taken by public authorities, investments, costs and profitability of a biogas project, current status of production and valorisation of biogas in France and market perspectives, presentation of main actors and of their development strategies

  14. Grammars with two-sided contexts

    Directory of Open Access Journals (Sweden)

    Mikhail Barash

    2014-05-01

    Full Text Available In a recent paper (M. Barash, A. Okhotin, "Defining contexts in context-free grammars", LATA 2012, the authors introduced an extension of the context-free grammars equipped with an operator for referring to the left context of the substring being defined. This paper proposes a more general model, in which context specifications may be two-sided, that is, both the left and the right contexts can be specified by the corresponding operators. The paper gives the definitions and establishes the basic theory of such grammars, leading to a normal form and a parsing algorithm working in time O(n^4, where n is the length of the input string.

  15. Sustainability marketing: An emancipatory critical realist perspective

    OpenAIRE

    Thomas, Nicola

    2017-01-01

    Sustainability marketing largely focuses on consumer behaviour, organisational marketing strategies and macromarketing perspectives. These approaches are guided by either positivism or interpretivism to address the so-called ‘wicked problems’ that arise from a myriad of unsustainable practices. Yet despite significant achievements in understanding (un)sustainability, the field alongside other disciplines has failed to systematically deliver the social changes necessary to halt and reverse the...

  16. 媒体产业中的平台质量竞争——基于双边市场的理论视角的研究%Research on Platform Quality Competition in the Media Industry Based on Two-sided Market Theory

    Institute of Scientific and Technical Information of China (English)

    万兴

    2012-01-01

    The media industry is a typical two-sided market, where audiences and advertisers are the two sides. There are two typieal faets of the two-sided markets in the media industry. Firstly, the major revenue source of the same category media platform may differ. The feature is rare in other industries, where the make-money side is fixed. Secondly, the first-mover advantage in the media industry is not as remarkable as in other industries that are characterized by network effect. The first-mover advantage often brings entry barriers for a later comer, but the media industry witnesses many eases of successful market entry. How to analyze the difference in major revenue source, the traditional horizontal difference model or one-sided model cannot give reasonable explanation. The qual- ity difference of media contents is critical for a media platform to choose its business model. The paper establishes a two-sided market model including the quality factor to analyze the monopoly and duopoly situation. The paper has two contributions. Firstly, this paper incorporates quality into a two-sided model to analyze the quality choice of a platform on market performance. Secondly, this paper uses the quality-difference model to analyze whether or not there is the first-mover advantage in a two-sided media market and whether or not a latecomer can gain advantage over an incumbent. This paper establishes the two-sided model and makes discussion using the TV channel industry as an example. However, the modeling process and results are not limited to the industry but suitable for many media sectors. The research finds that a monopoly platform can make profits from the audience side with high content quality or depends on advertisement fees based on network externalities, but a strategy of tradeoff is not desirable. With the increase of network externalities between audiences and advertisers, the audience-side and advertiser-side profits both inerease. With the increase of eontent

  17. Geoportals: An Internet Marketing Perspective

    Directory of Open Access Journals (Sweden)

    P A J. van Oort

    2009-05-01

    Full Text Available A geoportal is a web site that presents an entry point to geo-products (including geo-data on the web. Despite their importance in (spatial data infrastructures, literature suggest stagnating or even declining trends in visitor numbers. In this paper relevant ideas and techniques for improving performance are derived from internet marketing literature. We tested the extent to which these ideas are already applied in practice through a survey among 48 geoportals worldwide. Results show in many cases positive correlation with trends in visitor numbers. The ideas can be useful for geoportal managers developing their marketing strategy.

  18. Market segmentation in behavioral perspective.

    OpenAIRE

    Wells, V.K.; Chang, S.W.; Oliveira-Castro, J.M.; Pallister, J.

    2010-01-01

    A segmentation approach is presented using both traditional demographic segmentation bases (age, social class/occupation, and working status) and a segmentation by benefits sought. The benefits sought in this case are utilitarian and informational reinforcement, variables developed from the Behavioral Perspective Model (BPM). Using data from 1,847 consumers and from a total of 76,682 individual purchases, brand choice and price and reinforcement responsiveness were assessed for each segment a...

  19. Ontario perspective on interregional markets

    International Nuclear Information System (INIS)

    Shalaby, A.

    2003-01-01

    On May 1, 2002, wholesale and retail electricity markets in Ontario were opened to competition. The industry structure has been completely unbundled into separate entities for power generation, distribution and transmission. There are currently 20 generators, 90 distributors and 4 transmitters in Ontario. Trade with neighbouring jurisdictions has increased and now accounts for 10 to 15 per cent of demand on summer peak days. Import/export capability with the United States (northeast and midwest) and other Canadian provinces (Quebec and Manitoba) is 4,000 to 6,000 MW. Ontario has not had new generation or transmission capacity in several years and the heat waves of summer 2002 resulted in a heavier power demand than forecasted. The province had to rely heavily on power imports resulting in high and volatile electricity prices. In response to customer complaints, the Ontario government froze retail rates and in a recent policy directive announced a public ownership policy for transmission with further consultation on improving supply competition in Ontario. FERC order 888 and the increased role of independent power producers has improved trading opportunities between Canada and the United States. The presentation highlighted recent trade trends and outlined the specific impact of the Standard Market Design on Canadian markets. It was noted that Ontario should work on ensuring power reliability, transmission planning, inter-regional coordination, and joint investments with neighbouring jurisdictions. 9 figs

  20. Global PV markets and perspectives

    Energy Technology Data Exchange (ETDEWEB)

    Wolfsegger, Cristoph [European Photolvoltaic Industry Association (EPIA), Brussels, Belgium (Belgium)

    2007-06-15

    This presentation mainly talks about the global importance of the PV industry, not only in the environmental sphere but also in the economic sphere. It is firstly given the major information of the European Photovoltaic Industry Association (EPIA), where there can be found the lists of those full member countries that work as: components manufacturers, consulting, and associate members. Then, it is given a briefly explanation about the Alliance for Rural Electrification (ARE), and the reasons why the -PV systems- are almost the panacea to both the energy and the environmental issue. In addition, it is given the most relevant information about how to implement this system in those regions that have not yet implemented it. Besides, there are explained some of the benefits that this system has. It is shortly explained how this system is working in German and it is also shown a comparison chart about the photovoltaic feed-in tariffs. There are shown some graphics and charts having information related to the global markets and the global installations of PV systems and other issues related to them. [Spanish] Esta presentacion habla principalmente acerca de la importancia que hoy en dia tiene la industria fotovoltaica alrededor del mundo, esto no solo ocurre en el ambito ambiental sino tambien en el economico. En la primer parte se muestra la informacion mas importante acerca de la Asociacion Europea de la Industria Fotovoltaica (EPIA por sus siglas en ingles), en donde se encuentran las listas de los paises que son miembros permanentes trabajando como: fabricantes de componentes, asesores y miembros asociados. Enseguida, se da, de manera escueta, una explicacion acerca de la ARE, asi como las razones por las que los sistemas fotovoltaicos son casi la panacea tanto para los problemas ambientales como para los energeticos. Ademas, se explica la informacion mas relevante acerca de como implementar este sistema en aquellas partes del mundo que todavia no lo han realizado

  1. Areeda-Turner in Two-Sided Markets

    NARCIS (Netherlands)

    Behringer, S.; Filistrucchi, L.

    2014-01-01

    Areeda and Turner (1975) were the first to argue that a price below marginal costs should be considered a sign of predation. Recognizing that marginal cost data were typically unavailable, the authors concluded that a price below average variable cost should be presumed unlawful. This socalled

  2. The retail market : a consumer perspective

    International Nuclear Information System (INIS)

    Girvan, J.

    2002-01-01

    A consumer's perspective of the Ontario open retail electricity market was presented. The author, who believes the retail market in Ontario is flawed, presents some key decisions that were made regarding open competition, that may have been done differently or which have helped the market move forward. It was noted that the 1996 report by the Macdonald Committee clearly recommended that retail competition should be phased in only after the wholesale market was in place. That report also cautioned about the risks of proceeding with an open retail market without being properly prepared. The Ontario government rejected the recommendations of the Macdonald Committee and chose to open both wholesale and retail markets at the same time. Another important decision by the Ontario Energy Board was to determine that Standard Supply Service customers would be billed on the basis of a spot price pass-through model. It was noted that the lack of understanding by consumers regarding the new market and the absence of a comprehensive education campaign gave retailers an opportunity to deceive some customers. Allowing retailing prior to the introduction of unbundled bills has also led to the current state of customer confusion. Although the government has now made communication efforts, it is believed that these efforts must be greater in assuring that local distribution companies are providing what is necessary to understand the new billing format. The government has introduced Bill 58, a new legislation that includes a Customer Bill of Rights. Although this is a good initiative, it does not help the thousands of people who were misled and locked into long-term contracts. It was recommended that immediate action must be taken in the retail sector to maintain customer confidence

  3. Halal logistics: A marketing mix perspective

    Directory of Open Access Journals (Sweden)

    Abu Bakar Abdul Hamid

    2014-12-01

    Full Text Available Ḥalāl is no longer understood as solely concerning food consumption or ritual slaughter. It is at the centre of the global Muslim food industry and logistics is one of its driving forces. The growing demand for ḥalāl food integrity contributes to the need for ḥalāl logistics. However, ḥalāl logistics operation has thus far not been warmly received by the industry thus hampering the availability of such services. This conceptual study attempts to illuminate the issue by addressing ḥalāl logistics from a marketing perspective. The concept of marketing mix and how it can be practiced by industrial players in marketing or promoting ḥalāl logistics services underpins our discussion. Existing literature is reviewed and discussed to ascertain the link between ḥalāl logistics and the 7Ps of its marketing mix, namely, product, place, price, promotion, people, process, and programme.

  4. Research in review: A marketing perspective

    Energy Technology Data Exchange (ETDEWEB)

    Spada, M.L.; Forman, J.I.; SLovin, K.A.

    1995-12-31

    One year after a Marketing reorganization in an electric utility preparing for competition and better meeting customer needs, the newly established research team lives to tell about it. The new research function was formulated as a result of a corporate reorganization designed to better position the Company to meet the challenges occurring in today`s electric utility industry. Many senior level managers from different parts of the Company participated in this reengineering process. Their perspectives included customer services, marketing, energy services, engineering, rates and corporate communications. One of their major recommendations was to form a centralized or coordinated research function for the Company. They saw that the future of successful utility marketing and business planning would depend heavily on the success of a research and analysis function. Other major recommendations included the formulation of additional groups: market planning, product R & D, pricing, evaluation and marketing information systems. Once the senior team recommended general functions and responsibilities of each of the suggested groups mentioned above, the Company assembled one junior level team to study each group in more detail. The junior team assigned to the research function spent several months canvassing and investigating what research and data were currently available internally, who performs it and how it is used. The junior team reported not only on what is, but also on what a research function should be in the evolving electric utility industry and what steps can be taken to move towards those goals. The junior team concluded that there was a wealth of information available and much research activity taking place internally.

  5. E-Marketing- A Global Perspective

    OpenAIRE

    Parminder Kaur; Dr. Ashutosh Pathak

    2015-01-01

    E-commerce provides the capability of buying and selling products, information and services on the Internet and other online environments . E-Marketing is also known as web marketing , Online marketing and internet marketing. E- Marketing is a management process . The aim of e-marketing is marketing is establish maintain and long-term relationship with customers. Online Marketing includes identify unmet needs, producing products and services to meet those need and pricing, distrib...

  6. Relationship marketing and internal marketing : a theoretical perspective

    OpenAIRE

    2014-01-01

    M.Comm. (Business Management) Marketing as field of study has developed as a vibrant and evolutionary management function over a number of decades. In the 1950's the primary focus was on consumer goods. In the ensuing three decades industrial marketing, societal orientation and the marketing of services respectively, came to the fore. It is anticipated that relationship marketing will increasingly capture the attention of marketers in the 1990's. Relationship marketing addresses internal m...

  7. INTRUSIVE MARKETING METHODS A CONTEMPORARY CONSUMER PERSPECTIVE

    OpenAIRE

    Owais, Faizan

    2008-01-01

    Is marketing practice destroying the faith of consumers? It may be argued that marketing practice over recent years has taken a more direct approach that appears intrusive and manipulative to consumers. The marketing activities we see today are a desperate attempt to grab consumer attention in any way possible and it is all spelling out bad news for marketing. Marketers have been faced with many challenges, with markets at saturation point, competitiveness is on the rise and marketers are...

  8. Market making vs. market manipulation : an Alberta perspective

    International Nuclear Information System (INIS)

    Johnston, P.M.

    1998-01-01

    The Alberta Stock Exchange's (ASE's) filing and disclosure requirements for market making and promotion contracts are outlined. The discussion focuses on the differences between market making and market manipulation, acceptable and unacceptable methods of market making and promotion and common trading and securities legislation violations associated with these types of activities

  9. Marketing occupational health: exploring the purchaser perspective.

    Science.gov (United States)

    Keyes-Evans, O; Woods, A

    2013-01-01

    There may be scope for providers of occupational health (OH) services to improve their communication and marketing to those who purchase their services, but the research literature contains little information about purchasers' perceptions of OH. There is no documented overview that fully captures the purchasers' perspective. To explore current and potential purchasers' thinking about OH. Iterative purposive sampling was carried out to identify participants for semi-structured interviews. Respondents were obtained through progressively wider networking, starting with personal and organizational contacts and networking events. This was continued until no major new information was appearing. Health issues were not always recognized as related to OH. Some respondents had little understanding of OH or perceived it with very negative connotations. Some also sought information at first from the internet and personal contacts. The giving of expert advice on a situation was generally seen as a central feature of OH services. Most believed OH included sickness absence management. Respondents spoke of problems such as insufficient, inappropriate or partisan recommendations and also process or turnaround time problems. Clarity and building good working relationships were identified as positive factors. OH providers should review their various activities to address these points, as well as reviewing the knowledge and skills that their staff can contribute.

  10. Perspectives of the LPG-fuel market

    International Nuclear Information System (INIS)

    Anon.

    1996-01-01

    In today's context of environment protection cares and in agreement with the actions carried out by the local authorities and organizations, the LPG-fuel appears in the media with a reviving good and credible reputation. However, one can ask about its real perspectives of development. This short paper analyses the conditions for this development at the international and at the national scale. LPG-fuel is the most used and most performing alternative fuel in the world and can contribute to the energy independence of the countries with national LPG resources. Its technological mastery leads progressively the car manufacturers to propose vehicles already equipped with dual-fuel engines, but to reach its expected success, LPG-fuel needs a financial aid from the national authorities in the form of taxes reduction. Its privileged markets are the taxicabs, the public transportation systems and the fleets of intervention vehicles. In France, the network of LPG distribution stations is progressively reinforcing but a revision of the legal texts concerning the training of personnel and the approval of repair shops must be updated. (J.S.)

  11. U.S. northeast and Maritime markets : a marketer's perspective

    International Nuclear Information System (INIS)

    Broadfoot, M.

    1998-01-01

    A 1998 profile of Engage Energy Canada was presented as an illustration of gas marketing opportunities in eastern Canada and the northeastern United States from the point of view of the gas marketer. Engage Energy is a joint venture company of Westcoast Energy Inc., and the Coastal Corporation. The company's annual gross revenues equal $US 4.0 billion involving an annual natural gas volume of 8 Bcf/day and an annual electricity volume of 40 million MWh. The functions of marketers and the characteristics of this particular market area were described, paying attention also to commodity volatility. The role of energy marketers in the Maritimes and the northeast USA was defined as 'partnering' between energy users and marketing firms to manage the energy users' needs through a rapidly changing energy market. The expertise that marketers bring to this task was also described. 7 figs

  12. International market selection: A cognitive mapping perspective

    DEFF Research Database (Denmark)

    Andersen, Poul Houman; Strandskov, Jesper

    1998-01-01

    The contributes conceptually to the development of research into global market screening procedures, by developing a model of cognitive processes related to market screening.......The contributes conceptually to the development of research into global market screening procedures, by developing a model of cognitive processes related to market screening....

  13. Communication with market segments - travel agencies' perspective

    OpenAIRE

    Lorena Bašan; Jasmina Dlačić; Željko Trezner

    2013-01-01

    Purpose – The purpose of this paper is to research the travel agencies’ communication with market segments. Communication with market segments takes into account marketing communication means as well as the implementation of different business orientations. Design – Special emphasis is placed on the use of different marketing communication means and their efficiency. Research also explores business orientation adaptation when approaching different market segments. Methodology – In explo...

  14. Harmony Search for Balancing Two-sided Assembly Lines

    Directory of Open Access Journals (Sweden)

    Hindriyanto Dwi Purnomo

    2012-01-01

    Full Text Available Two-sided assembly lines balancing problems are important problem for large-sized products such as cars and buses, in which, tasks operations can be performed in the two sides of the line. In this paper, Harmony Search algorithm is proposed to solve two-sided assembly lines balancing problems type-I (TALBP-I. The proposed method adopts the COMSOAL heuristic and specific features of TALBP in the Harmony operators – the harmony memory consideration, random selection and pitch adjustment – in order to maintain the local and global search. The proposed method is evaluated based on 6 benchmark problems that are commonly used in TALBP. The experiment results show that the proposed method work well and produces better solution than the heuristic method and genetic algorithm.

  15. Market Dominance and Search Quality in the Search Engine Market

    NARCIS (Netherlands)

    Lianos, I.; Motchenkova, E.I.

    2013-01-01

    We analyze a search engine market from a law and economics perspective and incorporate the choice of quality-improving innovations by a search engine platform in a two-sided model of Internet search engine. In the proposed framework, we first discuss the legal issues the search engine market raises

  16. Historical Perspectives in Marketing Education: Justification and Implementation

    Science.gov (United States)

    Petkus, Ed, Jr.

    2010-01-01

    This article provides a justification and an implementation plan for the establishment of a historical orientation across the undergraduate marketing curriculum. The justification for the historical perspective addresses three areas: tapping into the extensive body of knowledge in marketing history, practical implications, and critical thinking.…

  17. Wood pellet market and trade: A global perspective

    NARCIS (Netherlands)

    Goh, C.S.; Cocchi, M.; Junginger, H.M.; Marchal, D.; Thrän, D.; Hennig, C.; Heinimo, J.; Nikolaisen, L.; Schouwenberg, P.P.; Bradley, D.; Hess, R.F.; Jacobson, J.; Ovard, L.; Deutmeyer, M.

    2013-01-01

    This perspective provides an overview of wood pellet markets in a number of countries of high signifi cance, together with an inventory of market factors and relevant past or existing policies. In 2010, the estimated global wood pellet production and consumption were close to 14.3 Mt (million

  18. Promotional Tool of Marketing: An Islamic Perspective

    OpenAIRE

    Muhammad Anwar; Mohammad Saeed

    1996-01-01

    Promotional tools of marketing, (e.g., personal selling, advertising, sales promotion, public relations, promotional games as well as contests), play a key role in creating consumer awareness about the qualities of various products and services available on the market, and can go a long way in contributing to economic progress and social development. Muslim marketers have to be conscious of their position and role in managing marketing activities. The Qur'anic view about man and his resources...

  19. Novice in Secondary School--The Coin Has Two Sides

    Science.gov (United States)

    Ulvik, Marit; Smith, Kari; Helleve, Ingrid

    2009-01-01

    The aim of this study is to gain an insight into novice teachers' diverse experiences. The study is conducted among nine beginning teachers in upper secondary school in Norway, and the research instrument was semi structured interviews. The main findings indicate that there are two sides of the coin of being a new teacher, positive as well as less…

  20. Statistical Significance and Effect Size: Two Sides of a Coin.

    Science.gov (United States)

    Fan, Xitao

    This paper suggests that statistical significance testing and effect size are two sides of the same coin; they complement each other, but do not substitute for one another. Good research practice requires that both should be taken into consideration to make sound quantitative decisions. A Monte Carlo simulation experiment was conducted, and a…

  1. Africa Rising in an Emerging World: An International Marketing Perspective

    OpenAIRE

    Amankwah-Amoah, J.; Boso, Nathaniel; Debrah, Y. A.

    2017-01-01

    Purpose: The primary goal of this introductory article is to highlight important contemporary themes in international marketing strategy from the perspective of Sub-Saharan African firms. \\ud \\ud Design/methodology/approach: The approach adopted is a review and synopsis of the existing body of research on international marketing research in Sub-Saharan African, and a discussion of the manuscripts included in the special issue. \\ud \\ud Findings: International marketing in Sub-Sahara Africa is ...

  2. Non-agricultural Market Access: A South Asian Perspective

    OpenAIRE

    A. R. Kemal; Musleh-ud Din; Ejaz Ghani

    2005-01-01

    A key element of the Doha Round of trade negotiations is liberalisation of trade in industrial products, commonly known as non-agricultural market access (NAMA). These negotiations are important for developing countries as these will determine the market access opportunities through which they can improve their growth prospects. This paper examines the key issues of NAMA from the South Asian perspective, outlines a negotiating strategy for increased market access, and spells out some policy i...

  3. Foreign bond markets and financial market development: International perspectives

    OpenAIRE

    Batten, Jonathan A.; Hogan, Warren P.; Szilagyi, Peter G.

    2009-01-01

    The domestic bond markets of the Asia and Pacific region have grown considerably since the Asian financial crisis of 1997, although they remain undeveloped relative to the region's weight in the world economy. This paper proposes that in order to encourage further development of these markets, regulators should make them more accessible to foreign borrowers. To that end we offer insights into the nature and mechanics of foreign bond issuance by investigating the key characteristics of 3,132 f...

  4. Cross-border reproductive care : market forces in action or market failure? An economic perspective

    NARCIS (Netherlands)

    Connolly, Mark

    2011-01-01

    From an economist's perspective, cross-border reproductive care (CBRC) reflects a global market economy bringing together the needs of patients and skills of doctors at an agreed price. From this perspective CBRC is neither wrong nor right, rather it reflects rational economic behaviour of couples

  5. Promotional Tool of Marketing: An Islamic Perspective

    Directory of Open Access Journals (Sweden)

    Muhammad Anwar

    1996-12-01

    Full Text Available Promotional tools of marketing, (e.g., personal selling, advertising, sales promotion, public relations, promotional games as well as contests, play a key role in creating consumer awareness about the qualities of various products and services available on the market, and can go a long way in contributing to economic progress and social development. Muslim marketers have to be conscious of their position and role in managing marketing activities. The Qur'anic view about man and his resources should be the basis for designing promotional tools and media strategies. The latter are meant to inculcate Islamic values, build the characters of customers and marketers and uphold truth in the society. Ethical behavior in advertising and other promotional activities must be based on a strong foundation of Islamic tenets and injunctions. There is a need to develop not only general guidelines for achieving marketing goals and corporate objectives in a morally acceptable manner, but also to devise an Islamic code of marketing by Muslim marketers, corporate leaders, and sharīʿah experts.

  6. Heat transfer from two-side heated helical channels

    International Nuclear Information System (INIS)

    Shimonis, V.; Ragaishis, V.; Poshkas, P.

    1995-01-01

    Experimental results are presented on the heat transfer from two-side heated helical channels to gas (air) flows. The study covered six configurations and wide ranges of geometrical (D/h=5.5 to 84.2) and performance (Re=10 3 to 2*10 5 ) parameters. Under the influence of Re and of the channel curvature, the heat transfer from both the convex and the concave surfaces for two-side heating (q w1 ≅ q w2 ) is augmented by 20-30% over one-side heating. Improved relations to predict the critical values of Reynolds Re cr1 and Re cr2 are suggested. They enable more exact predictions of the heat transfer from convex surface in transient flows for one-side heating. The relation for annular channels is suggested for the turbulent heat transfer from the convex and concave surfaces of two-side heated helical channels. It can be adapted by introducing earlier expresions for one-side heated helical channels. (author). 6 refs., 2 tabs., 3 figs

  7. Healthy eating behaviour - a social marketing perspective

    DEFF Research Database (Denmark)

    Kazbare, Laura

    at population levels. Therefore, there is a call for additional research in order to identify the alternative ways of changing dietary behaviours. Healthy eating is a target behaviour of social marketing, which is a knowledge discipline and a practice that applies commercial marketing principles to achieve...... a voluntary behavioural change for personal welfare and/or the benefit of society. Even though social marketing is considered the most advanced framework for diet-related interventions, it has been criticised for a number of problems that can be grouped into: 1) lack of consumer orientation and research, 2......) lack of availability and application of theories that explain the process of specific behavioural change, 3) predominance of "downstream" approaches, and 4) ethical issues. The overall aim of this dissertation is to provide insights into healthy eating behaviour using the social marketing approach...

  8. Discovering magic of mobile technology in business: strategic marketing perspective

    OpenAIRE

    Bolat, Elvira

    2016-01-01

    Mobile technology penetrated all aspects of social and business existence. Studies around mobile technology mostly address the use and adoption process of mobile marketing or mobile commerce from a consumer perspective rather than from a business perspective. Another concern of majority of studies on the use of mobile technology is a focus on technical nature of mobile devices despite the fact that true magic of technology resides in its mobilisation and usage – the deployment of mobile techn...

  9. Evolution and perspectives of gas market

    International Nuclear Information System (INIS)

    Russo, S.

    1998-01-01

    The gas market in Europe, and thus in Italy, will see great changes as regards the market, the deployment of forces on the ground, the structure of the demand and, in the longer term, that of the offer. It is important to look at the future after having gone through, although in brief, the stages of the development of the gas market in Europe and in Italy, from the origins, in the years 1950-60, up today. It is not difficult to see how the organization of the market, up to now, has been oriented prevailingly at the development and at the security of supplies to the consumer. The future will focus on the improvement of the global efficiency of the gas system with the aim of reducing costs, yet for the final users. The realization of this transition has already begun and it is demonstrated by the evolution of both the institutional and regulatory framework already under way, in Europe with the just approved gas directive, and in Italy with the appointment of the market regulation Authority. It is difficult challenge to which the gas industry will answer adequately [it

  10. Market Segmentation from a Behavioral Perspective

    Science.gov (United States)

    Wells, Victoria K.; Chang, Shing Wan; Oliveira-Castro, Jorge; Pallister, John

    2010-01-01

    A segmentation approach is presented using both traditional demographic segmentation bases (age, social class/occupation, and working status) and a segmentation by benefits sought. The benefits sought in this case are utilitarian and informational reinforcement, variables developed from the Behavioral Perspective Model (BPM). Using data from 1,847…

  11. New perspectives in relationship marketing conceptualization

    Directory of Open Access Journals (Sweden)

    Daniel Adrian GÂRDAN

    2011-12-01

    The present article is trying to capture some of the possible directions of development of relationship marketing techniques considered by the author as being a kind of future trends of this complex scientific approach. In a brief we consider as appropriate for companies in the consumer markets to develop relationship marketing strategies around the concept of “consumer personal brands basket”. Considering this, every company should try to put together strategic resources and develop common activities with other producers from the brands basket for a certain consumer. Due to the technological development and diminishing costs for management of large and complex consumer databases, developing such a strategic orientation could be not only an illusion but a simple solution for consumers and tomorrow’s competitive environment.

  12. Current perspective of the uranium enrichment market

    International Nuclear Information System (INIS)

    Laughon, K.O.

    1986-01-01

    Over the past several years, developments in the uranium enrichment market have required the Department of Energy (DOE) to make a number of changes in the U.S. enrichment enterprise. These changes have been made to allow DOE to conduct our enrichment business so as to be more responsive to changing market forces. Needless to say, some of these changes have been difficult, but they have been necessary if they are to conduct a healthy and competitive uranium enrichment business in the United States. This paper discusses several topics, including: The Uranium Enrichment Market, Utility Services (US) Contracts, Reduced Prices, Incentive Pricing, Better Customer Services, and Advanced Technology. In addition to these topics, information is provided on the recent court action regarding the US Contracts and the viability finding on the uranium mining industry

  13. Peace and development: two sides of the same coin?

    Directory of Open Access Journals (Sweden)

    Viveros Tafur, Memphis Ronald

    2015-07-01

    Full Text Available There is the notion that peace and development are positively correlated, that peace drives development and that development drives peace, for Galtung (1985: 147 Peace and Development should be regarded as two sides of the same coin and considers development in relation to peace. This paper shows that peace and development are uncorrelated in several countries where there is peace without development or development without peace. The use of quantitative models as a tool for the analysis is a plus for the findings because most of the related theories are qualitative.

  14. Population and housing: A two-sided relationship

    Directory of Open Access Journals (Sweden)

    Clara H. Mulder

    2006-11-01

    Full Text Available In this paper I explore the relationship between population and housing. I argue that this relationship is two-sided. On the one hand, the size of a population, and particularly the number of households, determines the demand for housing. On the other hand, the availability of suitable and affordable housing may attract certain categories of migrants. It also influences young people's opportunities to leave the parental home, marry or cohabit, and have children. Furthermore, home-ownership hampers residential mobility and migration by binding people to a place.

  15. FinTech Market Development Perspectives

    OpenAIRE

    Kalmykova, Ekaterina Yurievna; Ryabova, Anna

    2016-01-01

    Fast development of technologies has led to emergence of the new market – FinTech – which is very attractive for investors today. By now this market has a great number of different concepts: P2P-crediting, E-wallets, Bitcoins, mPOS-acquiring, T-commerce, mobile banks, etc. Many of these tools have already heavily entered our ordinary life. People can obtain any credits through special services on the Internet from other users without participation of banks, pay by credit card using mobile dev...

  16. View from the market : the refiners' perspective

    International Nuclear Information System (INIS)

    Earnest, N.K.

    2003-01-01

    The western Canadian crude market area is vast, ranging from Puget Sound to Oklahoma to western Pennsylvania. The three main challenges facing western Canadian crude oil producers are high crude production volumes of heavy sour grades, strong competition for market share from the United States and offshore crudes, and the inability to access offshore global crude markets in meaningful volumes. The paper includes a map depicting core markets which have historically processed most of the crude produced in western Canada. The map also includes extended market areas where western Canadian crude sales are expected to increase as production increases. These regions will become the price setting areas for Canadian crude. Currently more than 40 per cent of the total crude produced in western Canada flows into the upper Midwest market. This paper summarized Canadian crude pricing mechanisms, noting that more than half of the oil consumed in North America is imported, linking North America with the pricing dynamics and supply/demand considerations of the global crude markets. The two key points that have to be considered in the Canadian crude pricing mechanisms is the economics of refining and parity point location. Crude grades such as light sweet or medium sour, are priced relative to one another depending on their differing values as a feedstock. The greatest determinant of relative crude grade value is the proportion produced of high value, light transportation fuels compared to low value, heavy products such as asphalt and heavy fuel oil. The value of crude oil is also influenced by the level of sulphur and metal content. A section of the paper was devoted to the pricing of heavy sour conventional and bitumen blend crudes, which is different than for lighter crude grades because of the near lack of competition from similar imported crude grades. A market optimization model used to analyze the future price relationships for Canadian crudes showed that the Canadian crude

  17. Pricing in Higher Education: A Marketing Perspective.

    Science.gov (United States)

    Murphy, Patrick E.

    1984-01-01

    Both financial and nonfinancial costs of education, such as time, effort, risk, and social and psychological perceptions are considered as influences on consumer behavior and as elements that an institution can manage in its efforts to maintain or change its position in the market. (MSE)

  18. Enrollment Management: A Market-Centered Perspective

    Science.gov (United States)

    Kalsbeek, David H.; Hossler, Donald

    2009-01-01

    Enrollment management, the authors suggested in earlier essays, is a deliberate process of achieving an institution's preferred enrollment profile, starting by identifying the strategic purposes and mission of the institution, and then orchestrating the marketing, recruitment, admissions, pricing and aid, retention programs, academic support…

  19. Different Research Markets: A Disciplinary Perspective

    Science.gov (United States)

    Ylijoki, Oili-Helena; Lyytinen, Anu; Marttila, Liisa

    2011-01-01

    Drawing upon the notions of academic capitalism and the transformation of academic research from traditional academic orientation into market orientation, the paper sets out to empirically scrutinize the changing nature of academic research, focusing especially on disciplinary differences. The paper is based on a survey of heads of departments and…

  20. Are Students Customers? TQM and Marketing Perspectives

    Science.gov (United States)

    Eagle, Lynne; Brennan, Ross

    2007-01-01

    Purpose: This paper seeks to evaluate the arguments for and against the proposition that students in higher education are "customers" and should be treated as such. Design/methodology/approach: A critical review of the relevant literature from the domains of total quality management and marketing. Findings: The debate is polarised, with advocates…

  1. Perspectives of the Market of green products

    International Nuclear Information System (INIS)

    Gonzalez Elias, Andres

    2000-01-01

    The advance of environmental strategies in Colombia during the nineties, Cleaner Production mainly, showed to the industry the benefits of environmental management. In the last five years some of the Colombian enterprises became leaders on the management of the environment because their initiatives and the continuous work supported by the regional authorities for environmental protection. The results of the CP programs in different sectors enhanced the innovative capacity of enterprises. In the other hand the development of environmental regulations and the evolution of the competitiveness parameters in the regional and foreign markets claims for new initiatives near to the Colombian industries that are in the need to maintain the level obtained through hard efforts in the past years. The vision of an environmental management oriented to life cycle of product complements the CP efforts because involves environmental issues on design and product development process with the purpose to increase the green product participation in market. This paper presents a sight of the possible future development of the green market in our country by two ways. At the first we identify trends towards the green market in the current institutional process of the environmental sector in Colombia and in the second, provides an instrumental view of the relationship between the LCA and the environmental management product oriented

  2. The European market of the wind energy and its perspectives

    International Nuclear Information System (INIS)

    Heddebaud, D.

    2005-01-01

    This study presents a whole panorama of the wind energy market and its perspectives. It proposes an analysis of the strategical place of the main manufacturers and operators and presents the activities, the key data and the development strategies of 14 wind power market operators. It aims to answer the following questions: What are the new possibilities for the mature markets? What will be the impact of the offshore wind power? What is the future of the independent manufacturers and of the industrialists? (A.L.B.)

  3. A Diffusion Model for Two-sided Service Systems

    Science.gov (United States)

    Homma, Koichi; Yano, Koujin; Funabashi, Motohisa

    A diffusion model is proposed for two-sided service systems. ‘Two-sided’ refers to the existence of an economic network effect between two different and interrelated groups, e.g., card holders and merchants in an electronic money service. The service benefit for a member of one side depends on the number and quality of the members on the other side. A mathematical model by J. H. Rohlfs explains the network (or bandwagon) effect of communications services. In Rohlfs' model, only the users' group exists and the model is one-sided. This paper extends Rohlfs' model to a two-sided model. We propose, first, a micro model that explains individual behavior in regard to service subscription of both sides and a computational method that drives the proposed model. Second, we develop macro models with two diffusion-rate variables by simplifying the micro model. As a case study, we apply the models to an electronic money service and discuss the simulation results and actual statistics.

  4. Introducing a Relationship Marketing perspective in the measurement of Online Community success

    OpenAIRE

    Nadia Jouini; Ilaria Dalla Pozza

    2014-01-01

    A relationship marketing perspective is missed in measuring the success of online communities. Scope of this paper is to introduce a relationship marketing perspective in the definition of Key Performance Indicators (KPIs) for measuring the success of onl

  5. Market valuation perspectives for photovoltaic systems

    Energy Technology Data Exchange (ETDEWEB)

    Klise, Geoffrey Taylor [Sandia National Lab. (SNL-NM), Albuquerque, NM (United States)

    2014-08-01

    Sandia National Laboratories, working with Energy Sense Finance developed the proof-ofconcept PV Valueª tool in 2011 to provide real estate appraisers a tool that can be used to develop the market value and fair market value of a solar photovoltaic system. PV Valueª moved from a proof-of-concept spreadsheet to a commercial web-based tool developed and operated exclusively by Energy Sense Finance in June 2014. This paper presents the results of a survey aimed at different user categories in order to measure how the tool is being used in the marketplace as well as elicit information that can be used to improve the tools effectiveness.

  6. Emission reduction trading - a power marketer`s perspective

    Energy Technology Data Exchange (ETDEWEB)

    Stewart, M. [Powerex Inc., Vancouver, BC (Canada)

    1999-10-01

    The current situation , and the short-term and long-term outlook in emission reduction trading are reviewed from the point of view of a power marketer. The author`s view is that while the concept of emission reduction credit (ERC) is easy enough to understand, i.e. a series of measures to reduce carbon dioxide production and enhance carbon sequestration, there is no standard definition, although there are a number of models under consideration. What is being sought is clear ownership and title, a clear understanding of what qualifies as a credit, credit for early action, commodity specifications and the ability to hedge. The author predicts that in the short-tem, industry will experiment with different types of transactions to gain experience and seek partners who are willing to share risk and development cost. In the longer-term, emission reduction credits will be bought and sold as commodities and traded, swapped or exchanged as part of a portfolio in bilateral trade transactions, and used in hedging against future liabilities.

  7. Neutrophils in Cancer: Two Sides of the Same Coin.

    Science.gov (United States)

    Uribe-Querol, Eileen; Rosales, Carlos

    2015-01-01

    Neutrophils are the most abundant leukocytes in blood and are considered to be the first line of defense during inflammation and infections. In addition, neutrophils are also found infiltrating many types of tumors. Tumor-associated neutrophils (TANs) have relevant roles in malignant disease. Indeed neutrophils may be potent antitumor effector cells. However, increasing clinical evidence shows TANs correlate with poor prognosis. The tumor microenvironment controls neutrophil recruitment and in turn TANs help tumor progression. Hence, TANs can be beneficial or detrimental to the host. It is the purpose of this review to highlight these two sides of the neutrophil coin in cancer and to describe recent studies that provide some light on the mechanisms for neutrophil recruitment to the tumor, for neutrophils supporting tumor progression, and for neutrophil activation to enhance their antitumor functions.

  8. Neutrophils in Cancer: Two Sides of the Same Coin

    Directory of Open Access Journals (Sweden)

    Eileen Uribe-Querol

    2015-01-01

    Full Text Available Neutrophils are the most abundant leukocytes in blood and are considered to be the first line of defense during inflammation and infections. In addition, neutrophils are also found infiltrating many types of tumors. Tumor-associated neutrophils (TANs have relevant roles in malignant disease. Indeed neutrophils may be potent antitumor effector cells. However, increasing clinical evidence shows TANs correlate with poor prognosis. The tumor microenvironment controls neutrophil recruitment and in turn TANs help tumor progression. Hence, TANs can be beneficial or detrimental to the host. It is the purpose of this review to highlight these two sides of the neutrophil coin in cancer and to describe recent studies that provide some light on the mechanisms for neutrophil recruitment to the tumor, for neutrophils supporting tumor progression, and for neutrophil activation to enhance their antitumor functions.

  9. MATHEMATICAL SIMULATION OF CONCURRENT TWO-SIDED LENS PROCESSING

    Directory of Open Access Journals (Sweden)

    A. S. Kozeruk

    2015-01-01

    Full Text Available The purpose of the paper is to modernize technology for obtaining high-accuracy lenses with fine centre. Presently their operating surfaces are fixed  to an accessory with the help of adhesive substance that leads to elastic deformation in glass and causes local errors in lens parts.A mathematical model for concurrent two-sided processing of high-accuracy optical parts with spherical surfaces has been developed in the paper. The paper presents analytical expressions that permit to calculate sliding speed at any point on the processed spherical surface depending on type and value of technological equipment settings. Calculation of parameter Q = Pv in a diametric section of the convexo-concave lens has been carried out while using these expressions together with functional dependence of pressure on contact zone еarea of tool and part bedding surfaces.Theoretical and experimental investigations have been carried out with the purpose to study changes in Q parameter according to the processed lens surface for various setting parameters of the technological equipment and their optimum values ensuring preferential stock removal in the central or boundary part zone or uniform distribution of the removal along the whole processed surface have been determined in the paper.The paper proposes a machine tool scheme for concurrent two-sided grinding and polishing of lenses while fixing their side (cylindrical surface. Machine tool kinematics makes it possible flexibly and within wide limits to change its setting parameters  that significantly facilitates the control of form-building process of parts with highly-precise spherical surfaces.Methodology for investigations presupposes the following: mathematical simulation of highly-precise spherical surface form-building process under conditions of forced closing, execution of numerical and experimental studies.  

  10. FinTech Market Development Perspectives

    Directory of Open Access Journals (Sweden)

    Kalmykova Ekaterina

    2016-01-01

    Full Text Available Fast development of technologies has led to emergence of the new market – FinTech – which is very attractive for investors today. By now this market has a great number of different concepts: P2P-crediting, E-wallets, Bitcoins, mPOS-acquiring, T-commerce, mobile banks, etc. Many of these tools have already heavily entered our ordinary life. People can obtain any credits through special services on the Internet from other users without participation of banks, pay by credit card using mobile devices, and get information about expenses and incomes according to the card anywhere in the world. Users do not need to go to banks anymore and to spend their time for credit arrangements, currency exchange, to look for ATMs to remove cash. Purchases on the Internet can be paid not only in rubles, but also in new digital currency. These tools make life easier, however, they pose a serious threat for banks. Now, bank institutions should create more convenient and utility services for the clients to keep clients. Therefore, bank and credit systems start to change actively.

  11. Perspectives for the uranium conversion market

    International Nuclear Information System (INIS)

    Honaiser, Eduardo H.R.; Melo, Bruno

    2007-01-01

    Uranium conversion is the last step to be technologically dominated by Brazil in the nuclear fuel cycle. Hence, it has a strategic importance for the Brazilian nuclear project, which is confirmed by the recent investment of the Science and Technology Department on the Brazilian Navy conversion plant project. This paper is an attempt to justify the necessity of the conversion and the Brazilian nuclear fuel cycle projects, as well as identify future steps for the Brazilian nuclear fuel cycle project. The paper objective is achieved performing a qualitative supply-demand balance for the past and the future and analysing the market structure, using the Porter five forces used on industry analysis. Both surveys have shown a promising future for the nuclear fuel industry, including the conversion due to the expected demand increase and reduction of inventories. Furthermore current suppliers have several mechanisms that work as a barrier to new entrants. Under this context, the a fully integrated Brazilian nuclear fuel cycle project is necessary, given the prosperous economical future of the sector and the possible future shortage of nuclear fuel products. Reprocessing and MOX fuel fabrication capabilities are important future steps for the program, given that there is a trend of increase of their use. (author)

  12. Perspectives for the uranium conversion market

    Energy Technology Data Exchange (ETDEWEB)

    Honaiser, Eduardo H.R.; Melo, Bruno [Centro Tecnologico da Marinha em Sao Paulo (CTMSP), Sao Paulo, SP (Brazil)]. E-mail: 213@ctemsp.mar.mil.br

    2007-07-01

    Uranium conversion is the last step to be technologically dominated by Brazil in the nuclear fuel cycle. Hence, it has a strategic importance for the Brazilian nuclear project, which is confirmed by the recent investment of the Science and Technology Department on the Brazilian Navy conversion plant project. This paper is an attempt to justify the necessity of the conversion and the Brazilian nuclear fuel cycle projects, as well as identify future steps for the Brazilian nuclear fuel cycle project. The paper objective is achieved performing a qualitative supply-demand balance for the past and the future and analysing the market structure, using the Porter five forces used on industry analysis. Both surveys have shown a promising future for the nuclear fuel industry, including the conversion due to the expected demand increase and reduction of inventories. Furthermore current suppliers have several mechanisms that work as a barrier to new entrants. Under this context, the a fully integrated Brazilian nuclear fuel cycle project is necessary, given the prosperous economical future of the sector and the possible future shortage of nuclear fuel products. Reprocessing and MOX fuel fabrication capabilities are important future steps for the program, given that there is a trend of increase of their use. (author)

  13. The solar thermal market in Greece - review and perspectives

    International Nuclear Information System (INIS)

    Argiriou, A.A.; Mirasgedis, S.

    2003-01-01

    The Hellenic solar thermal market is actually one of the most developed worldwide. This paper provides an overview of the evolution of this market since its start in the mid-1970s until today. The reasons for its success are discussed in detail: the role of the manufacturers, the quality assurance practices applied and the incentives on the demand and supply sides. The role of economic instruments towards the development of the Hellenic solar thermal market is investigated using a cost-benefit analysis (CBA). Although commercially successful, solar thermal applications today in Greece still cover a very limited percentage of their potential applications. The perspectives and potential barriers for their future development are presented, analysed by a CBA and discussed. This information is useful for all parties related to this market, manufacturers, potential users, policy makers, etc. Countries having a solar energy potential similar to that of Greece but a less developed solar market may also identify in this work parameters that will contribute to the development of their national market. (author)

  14. The reconfiguration perspectives of the French power market

    International Nuclear Information System (INIS)

    2004-11-01

    The French electric power market is now opened to competition to all non-residential users. Since June 2004, small companies, local authorities and professionals can freely select their power supplier. While eligibility remains optional, the conditions of the French market limits the penetration of newcomers. In addition to the dominating weight of the historical operator (Electricite de France - EdF), the present-day level of regulated prices discourage the consumers to use their eligibility. Despite these differences, EdF's challengers multiply the initiatives: acquisition of production means, aggressive commercial offer, sectoral and geographical targeting of clients etc, in order to gain market shares over the French territory. This study tackles the following questions: how to optimize one's sourcing; how to take market shares to the historical operator; how to structure the commercial offers; how to conciliate prices and competition; what will be the best commercialization circuits; what clients are to be targeted; what will be the impact of purchases grouping; what is the role of intermediaries and advisors; who will benefit of competition; what will be the consequences for EdF of the opening to competition. The study gives a complete overview of the French electric power market and of its perspectives. It includes an analysis of the strategic and commercial positioning of the main operators of the market. (J.S.)

  15. Gas Markets: Review of 2012 and medium term perspectives

    International Nuclear Information System (INIS)

    2013-01-01

    This series of slides present a review of the 2012 gas markets and of their medium term perspectives. A moderate gas activity is expected worldwide in the short-term (supply risks). The globalization process has been slowing down but a rebound in world gas and LNG demand is expected from the middle of this decade (+ 2.5%/year up to 2020). A new wave of projects and investments is required (40 Mt of new FIDs from non-US projects in the next two years, Market conditions will loosen after 2017). A more globalized and liquid gas market is much-needed by 2020. Oil indexing will be supported by Australian LNG projects and Asian prices will support high levels of European spot prices

  16. U.S. northeast and Maritime markets : a marketer`s perspective

    Energy Technology Data Exchange (ETDEWEB)

    Broadfoot, M. [Engage Energy Canada, Calgary, AB (Canada)

    1998-09-01

    A 1998 profile of Engage Energy Canada was presented as an illustration of gas marketing opportunities in eastern Canada and the northeastern United States from the point of view of the gas marketer. Engage Energy is a joint venture company of Westcoast Energy Inc., and the Coastal Corporation. The company`s annual gross revenues equal $US 4.0 billion involving an annual natural gas volume of 8 Bcf/day and an annual electricity volume of 40 million MWh. The functions of marketers and the characteristics of this particular market area were described, paying attention also to commodity volatility. The role of energy marketers in the Maritimes and the northeast USA was defined as `partnering` between energy users and marketing firms to manage the energy users` needs through a rapidly changing energy market. The expertise that marketers bring to this task was also described. 7 figs.

  17. Development and environment - two sides of a coin

    International Nuclear Information System (INIS)

    Hohlfeld, W.; Brommann, R.; Seiberl, L.

    Environmental aspects: pollution, internal insecurity, limits to growth, population explosion, comsumption explosion, the Brokdorf example, danger of confrontations, aims of separate development, necessity of a successive development. Fundamental works on the perspective: Doubt as to quantity, search for a new ethos, maintaining life's value, tiger's reef or lion's den. Didactic-methodic aids: School teaching topic 'Our future'; development help cocktail for church communities. (HP) [de

  18. [EU law on marketing authorization of medicines. History, current state of development and perspectives].

    Science.gov (United States)

    Nettesheim, Martin

    2008-07-01

    The article describes the development of EU policies and regulations on the marketing authorization of medicines. First, it describes the changing perspective of the EU towards the regulation of such authorizations. While its original focus was on the liberalization of national markets, it has today assumed overarching political responsibility for the development and marketing of medicines. Second, the article describes the current, rather fragmented regulatory system. Finally, political perspectives on the integration of markets for medicines are developed.

  19. Belief and unbelief: two sides of a coin

    Directory of Open Access Journals (Sweden)

    Grace Davie

    2012-06-01

    Full Text Available In what follows I build on to previous writing relating to the nature of religion (including religious belief in modern Europe and the factors that must be taken into account if this is to be properly understood (Davie 1994, 2000, 2002, 2006. These factors are: •the cultural heritage of Europe; •the ‘old’ model of a moderately dominant state church which operates like a public utility; •a ‘newer’ model which takes the form of a growing market in religion; •the arrival into Europe of new groups of people both Christian and other; •an increasingly articulate secular lobby. The first point to grasp is that all five exist alongside each other and that they push and pull in different directions. The second point provides the focus for this article: namely that exactly the same factors that account for the nature of religious belief in European society are equally present in unbelief. I will take each of them in turn in order to illustrate this point.

  20. PRIVATIZATION OF BRAZILIAN PRISONS: THE TWO SIDES OF THE CURRENCY

    Directory of Open Access Journals (Sweden)

    Hilderline Câmara de Oliveira

    2017-09-01

    Full Text Available Since the beginning of the 1990s, in Brazil, privatization has proved to be an emergency exit to crisis of services that the State cannot offer efficiently, such as Education, Health, Transportation, and more recently Social Security. The agenda in question is now Public Safety. Failing to meet the demand for lawsuits that pass through the Judiciary, Brazilian prisons are becoming increasingly overcrowded; the services lagged; Constant rebellions, high crime rate, denial of human rights and structural violence, glaring. Thus, this article aims to reflect on both sides of the 'currency' of prisons privatizations in the Brazilian scenario. He used the research with a qualitative approach and bibliographical character with the support of theoretical references from the specialized literature in the area, besides the technical documents, official reports from the Government and NGOs that carry out social control works. The research has shown that privatization seems to be the best way out in the short term and can solve a number of social problems, but how can one think of the profitable return that all privatization requires if its main objective is to reduce the target population? So either this alternative will create a market that, if it turns out, will end itself, or we will end up creating an even more perverse logic of incarceration.

  1. Distributive Justice and Free Market Economics: A Eudaimonistic Perspective

    Directory of Open Access Journals (Sweden)

    Michael F. Reber

    2010-11-01

    Full Text Available In today’s society, a peculiar understanding of distributive justice has developed which holds that “social justice must be distributed by the coercive force of government.” However, this is a perversion of the ideal of distributive justice. The perspective of distributive justice which should be considered is one with its roots in the school of thought referred to as self-actualization ethics or eudaimonism, which holds that each person is unique and each should discover whom he or she is—to actualize his or her true potential and to live the “good life” within the congeniality and complementarity of personal excellences of his or her fellow members of community. When a eudaimonistic perspective is considered, a definition of distributive of justice could be “the allocation of goods and utilities via the voluntary ubiquitous human interaction of self-actualizing individuals who not only recognize the human dignity of the self and other and the rights which flow from and guarantee it, but also actively will goods and utilities toward the self and other so as to manifest human dignity.” Therefore, with a eudaimonistic understanding of distributive justice, one can argue that the free market is the ubiquitous interactions of self-actualizing individuals who are giving and receiving goods and utilities for one and another’s own “happiness,” i.e. the free market is the socio-economic mechanism by which distributive justice operates. In this paper I first will overview the philosophical foundations of distributive justice. Next, I will propose a eudaimonistic definition of distributive justice. Finally, I will highlight examples of distributive justice operating in a free market economy.

  2. [Brazilian guidelines for marketing baby food: history, limitations and perspectives].

    Science.gov (United States)

    Monteiro, Renata

    2006-05-01

    The objective of this paper is to present and discuss Brazilian policy concerning actions to protect breastfeeding, especially the history, international and national background, limitations, and perspectives of the Brazilian Guidelines for the Marketing of Baby Food, Pacifiers and Bottles. The Brazilian Guidelines, which play a crucial role in protecting breastfeeding against industry marketing strategies, were based on the International Code of Marketing of Breastmilk Substitutes, proposed by the World Health Organization in 1981. The first version of the Brazilian Guidelines was released in 1988, and there were subsequent revisions in 1992 and 2001/2002. In 2006, the Guidelines became national law. However, the strides made over this period in terms of regulation have been few because the law is not always observed. Thus, it is essential that all actors involved, including government officials, manufacturers and sellers of baby food and other baby products, teaching and health professionals and their associations, international bodies, and non-governmental organizations make a commitment to enforce the current law.

  3. Marketing small animal theriogenology services--one perspective.

    Science.gov (United States)

    Barber, J A

    2007-08-01

    Once a decision is made to add small animal theriogenology services to a practice, marketing strategies must be developed and implemented to attract clients to the new services. Marketing strategies for the niche market of theriogenology include start-up marketing methods, referral programs, internal marketing, and continued marketing. Marketing theriogenology services is a dynamic, ongoing process that never ends.

  4. Patient retention at dental school clinics: a marketing perspective.

    Science.gov (United States)

    Makarem, Suzanne C; Coe, Julie M

    2014-11-01

    The purpose of this investigation was to examine the drivers of patient retention at dental school clinics from a services marketing perspective. An analysis of patient characteristics at Virginia Commonwealth University School of Dentistry, screened between August 2010 and July 2011 (N=3604), was performed using descriptive statistics, cross-tabulations, and a binary logistic regression. The main findings were that 42 percent of patients in the study were retained and that no response to communication efforts (36 percent) and financial problems (28 percent) constituted the most common reasons for non-retention. Older age, having insurance, and living within a sixty-mile radius were significant drivers of retention (pskills to better service them, and consequently increasing retention. This will lead to providing a continuum of care and student education and to ensuring the sustainability and quality of the school's educational programs.

  5. Organizational culture and relationship marketing: an interorganizational perspective

    Directory of Open Access Journals (Sweden)

    Fabiano Larentis

    2018-01-01

    Full Text Available Purpose – This paper aimed to analyze the contribution of interorganizational relationships, specifically between suppliers and clients, to organizational cultural changes. Design/methodology/approach – A qualitative multiple case study in two marketing channels was performed, through in-depth interviews, observation and data analysis based on grounded theory. Findings – The contribution of trust, commitment, cooperation and learning processes has been identified in the organizational cultural changes and in the reduction of the role conflicts of the boundary spanners. Also, the role of employee turnover to weaken these dimensions and respective relations has been noticed. Originality/value – The development of an interorganizational culture has been evidenced, as a system of symbols and meanings shared by groups or individuals from different organizations, on a transitional basis, with the predominance of the cultural perspective of fragmentation. It is a culture originated from relationships through intersections of cultures, a culture of boundaries.

  6. The Perspectives to Understand Social Marketing as an Approach in Influencing Consumer Behavior for Good

    Directory of Open Access Journals (Sweden)

    Iin Mayasari

    2012-05-01

    Full Text Available This study is a conceptual paper and highlights perspectives to understand social marketing as an approach to bring about voluntary and socially desirable consumer behavior. The perspective is considered as an alternative way to comprehend consumer behavior change for good as a multi-factor driven action. Hence, social marketing is also considered as a discipline that can be analyzed from multiple perspectives including a behavioral change perspective and a relationship perspective. Each perspective is elaborated by doing a review of existing literature and research. This study shows that social marketing is not only the application of marketing programs to shape consumer behavior, but also a process involving individual, society, and government to make a better life of society.

  7. DMPD: Targeting bacterial endotoxin: two sides of a coin. [Dynamic Macrophage Pathway CSML Database

    Lifescience Database Archive (English)

    Full Text Available n M. Ann N Y Acad Sci. 2007 Jan;1096:1-17. (.png) (.svg) (.html) (.csml) Show Targeting bacterial endotoxin: two sides of a coin. Pub...medID 17405910 Title Targeting bacterial endotoxin: two sides of a coin. Authors Bo

  8. Krylov-Schur-Type restarts for the two-sided arnoldi method

    NARCIS (Netherlands)

    Zwaan, I.N.; Hochstenbach, M.E.

    2017-01-01

    We consider the two-sided Arnoldi method and propose a two-sided Krylov-Schurtype restarting method. We discuss the restart for standard Rayleigh-Ritz extraction as well as harmonic Rayleigh-Ritz extraction. Additionally, we provide error bounds for Ritz values and Ritz vectors in the context of

  9. The Future of Marketing Education: A Practitioner's Perspective

    Science.gov (United States)

    Finch, David; Nadeau, John; O'Reilly, Norm

    2013-01-01

    Drawing on the marketing literature, as well as the views of both marketing educators and current marketers in Canada, a survey was conducted of marketing practitioners to determine their top priorities for improvement in marketing education, as well as the key challenges in need of attention. An importance-performance analysis was carried out on…

  10. Importance of marketing activities in a company : the management perspective

    OpenAIRE

    Urbonavičius, Sigitas; Dikčius, Vytautas

    2008-01-01

    The article analyses how managers of companies see the importance of the overall marketing function as the importance of certain types of marketing activities. These types include typical areas of 4 Ps as well as marketing planning and marketing research activities. The research is based on a survey of 205 managers of primarily manufacturing and trading companies that operate in Lithuania. Managers evaluated marketing planning and distribution as the most important marketing functions, while ...

  11. Industry perspectives on market access of innovative drugs

    Directory of Open Access Journals (Sweden)

    Kim ePauwels

    2016-06-01

    Full Text Available This study presents industry perspectives on the challenges related to market access of innovative drugs in general and oncology drugs in specific. Fifteen interviews were conducted with representatives of pharmaceutical companies and industry associations. Interviewees call for a broader recognition of value within the assessment and appraisal of drugs. According to interviewees, focus on value is jeopardized by the lack of a common value definition across Europe, poor availability and validity of value measures and cost-saving measures such as external reference price setting and cost-effectiveness analysis at the side of the payers. Centralized assessment of relative-effectiveness at European level would provide a common value estimate across member states, independent of financial drivers. Empirical evidence on patient reported outcomes and societal preferences is however essential in the development of a value definition. Furthermore, value-based pricing would imply a dynamic approach where the price is differentiated across indications and across the lifecycle of the drug, especially in fields such as oncology. Financial drivers however also threat the application of value-based pricing at the side of the industry, making value-based profitability a more appropriate term.

  12. Oil and stock market volatility: A multivariate stochastic volatility perspective

    International Nuclear Information System (INIS)

    Vo, Minh

    2011-01-01

    This paper models the volatility of stock and oil futures markets using the multivariate stochastic volatility structure in an attempt to extract information intertwined in both markets for risk prediction. It offers four major findings. First, the stock and oil futures prices are inter-related. Their correlation follows a time-varying dynamic process and tends to increase when the markets are more volatile. Second, conditioned on the past information, the volatility in each market is very persistent, i.e., it varies in a predictable manner. Third, there is inter-market dependence in volatility. Innovations that hit either market can affect the volatility in the other market. In other words, conditioned on the persistence and the past volatility in their respective markets, the past volatility of the stock (oil futures) market also has predictive power over the future volatility of the oil futures (stock) market. Finally, the model produces more accurate Value-at-Risk estimates than other benchmarks commonly used in the financial industry. - Research Highlights: → This paper models the volatility of stock and oil futures markets using the multivariate stochastic volatility model. → The correlation between the two markets follows a time-varying dynamic process which tends to increase when the markets are more volatile. → The volatility in each market is very persistent. → Innovations that hit either market can affect the volatility in the other market. → The model produces more accurate Value-at-Risk estimates than other benchmarks commonly used in the financial industry.

  13. The marketing landscape of universities in Zimbabwe: Perspectives ...

    African Journals Online (AJOL)

    The paper synthesizes findings based on a wide ranging research on university marketing in Zimbabwe. The research was primarily aimed at determining university Vice Chancellors' and internal marketers' perceptions of marketing, how the marketing function was organized and how specific university customer groups ...

  14. The Adoption and Effects of International Telecommunication Trends in South Africa: Technology and Market Perspectives

    CSIR Research Space (South Africa)

    Evert, GP

    2014-07-01

    Full Text Available The evolution of the telecommunication industry, from both technology and market perspectives, is increasing at a rapid rate. At the forefront of this evolution are the telecommunication standards organisations and vendors. However, the evolution...

  15. Implementing an ambidextrous sales strategy at the front line: an internal marketing perspective

    NARCIS (Netherlands)

    van der Borgh, W.; de Jong, A.; Nijssen, E.J.; Ahearne, M.; Bigné, E.

    2014-01-01

    Ambidextrous sales strategies, wherein managers pursue the concurrent sale of new and existing products, often fail at the front line. A proposed internal marketing perspective accounts for the role of two vertical relational mechanisms (manager ambidexterity and salesperson organizational

  16. Immunosenescence and Inflamm-Aging As Two Sides of the Same Coin: Friends or Foes?

    Science.gov (United States)

    Fulop, Tamas; Larbi, Anis; Dupuis, Gilles; Le Page, Aurélie; Frost, Eric H; Cohen, Alan A; Witkowski, Jacek M; Franceschi, Claudio

    2017-01-01

    The immune system is the most important protective physiological system of the organism. It has many connections with other systems and is, in fact, often considered as part of the larger neuro-endocrine-immune axis. Most experimental data on immune changes with aging show a decline in many immune parameters when compared to young healthy subjects. The bulk of these changes is termed immunosenescence. Immunosenescence has been considered for some time as detrimental because it often leads to subclinical accumulation of pro-inflammatory factors and inflamm-aging. Together, immunosenescence and inflamm-aging are suggested to stand at the origin of most of the diseases of the elderly, such as infections, cancer, autoimmune disorders, and chronic inflammatory diseases. However, an increasing number of immune-gerontologists have challenged this negative interpretation of immunosenescence with respect to its significance in aging-related alterations of the immune system. If one considers these changes from an evolutionary perspective, they can be viewed preferably as adaptive or remodeling rather than solely detrimental. Whereas it is conceivable that global immune changes may lead to various diseases, it is also obvious that these changes may be needed for extended survival/longevity. Recent cumulative data suggest that, without the existence of the immunosenescence/inflamm-aging duo (representing two sides of the same phenomenon), human longevity would be greatly shortened. This review summarizes recent data on the dynamic reassessment of immune changes with aging. Accordingly, attempts to intervene on the aging immune system by targeting its rejuvenation, it may be more suitable to aim to maintain general homeostasis and function by appropriately improving immune-inflammatory-functions.

  17. Immunosenescence and Inflamm-Aging As Two Sides of the Same Coin: Friends or Foes?

    Science.gov (United States)

    Fulop, Tamas; Larbi, Anis; Dupuis, Gilles; Le Page, Aurélie; Frost, Eric H.; Cohen, Alan A.; Witkowski, Jacek M.; Franceschi, Claudio

    2018-01-01

    The immune system is the most important protective physiological system of the organism. It has many connections with other systems and is, in fact, often considered as part of the larger neuro–endocrine–immune axis. Most experimental data on immune changes with aging show a decline in many immune parameters when compared to young healthy subjects. The bulk of these changes is termed immunosenescence. Immunosenescence has been considered for some time as detrimental because it often leads to subclinical accumulation of pro-inflammatory factors and inflamm-aging. Together, immunosenescence and inflamm-aging are suggested to stand at the origin of most of the diseases of the elderly, such as infections, cancer, autoimmune disorders, and chronic inflammatory diseases. However, an increasing number of immune-gerontologists have challenged this negative interpretation of immunosenescence with respect to its significance in aging-related alterations of the immune system. If one considers these changes from an evolutionary perspective, they can be viewed preferably as adaptive or remodeling rather than solely detrimental. Whereas it is conceivable that global immune changes may lead to various diseases, it is also obvious that these changes may be needed for extended survival/longevity. Recent cumulative data suggest that, without the existence of the immunosenescence/inflamm-aging duo (representing two sides of the same phenomenon), human longevity would be greatly shortened. This review summarizes recent data on the dynamic reassessment of immune changes with aging. Accordingly, attempts to intervene on the aging immune system by targeting its rejuvenation, it may be more suitable to aim to maintain general homeostasis and function by appropriately improving immune-inflammatory-functions. PMID:29375577

  18. Beyond the Labor Market Paradigm: A Social Network Perspective on Teacher Recruitment and Retention

    Science.gov (United States)

    Baker-Doyle, Kira

    2010-01-01

    This article identifies limits of the dominant labor market perspective (LMP) in research on teacher recruitment and retention and describes how research that incorporates a social network perspective (SNP) can contribute to the knowledge base and development of teacher education, staffing, and professional development approaches. A discussion of…

  19. Promotion of cooperation induced by two-sided players in prisoner's dilemma game

    Science.gov (United States)

    Su, Zhen; Li, Lixiang; Xiao, Jinghua; Podobnik, B.; Stanley, H. Eugene

    2018-01-01

    We examine how real-world individuals and companies can either reach an agreement or fail to reach an agreement after several stages of negotiation. We use a modified prisoner's dilemma game with two-sided players who can either cooperate or not cooperate with their neighbors. We find that the presence of even a small number of these two-sided players substantially promotes the cooperation because, unlike the rock-paper-scissors scenario, when the cooperators change to the non-cooperators to gain a payoff, they can turn to the two-sided players and continue negotiating. We find that the network structure influences the spread of strategies. Lattice and regular-random (RR) networks benefit the spread of both non-cooperation and two-sided strategies, but scale-free (SF) networks stop both strategies. We also find that the Erdös-R e ´ nyi (ER) network promotes the two-sided strategy and blocks the spread of non-cooperation. As the ER network density decreases, and the network degree is lowered the lifetime of non-cooperators increases. Our results expand our understanding of the role played by the two-sided strategy in the growth of the cooperative behavior in networks.

  20. JSC “ALFA-BANK” marketing policy. problems and perspectives

    OpenAIRE

    Kirillov, A.; Kuznetcova, E.; Martirosian, M.

    2013-01-01

    The article is devoted to the results of JSC “Alfa-Bank” consumers’ segmentation and the following complex marketing research. The article suggests the ways of the bank’s marketing policy improvement.

  1. A perfect match? A postcolonial perspective on well educated refugees at the Danish labour market

    DEFF Research Database (Denmark)

    Andersen, Vibeke; Jensen, Iben

    A perfect match? A post colonial perspective on well educated refugees on the Danish labour market In general, integration is hampered if refugees do not have a sufficient educational background to enter the labor market. However, it is estimated by Danish authorities that around 13% of the refug...

  2. Test of the Behavioral Perspective Model in the Context of an E-Mail Marketing Experiment

    Science.gov (United States)

    Sigurdsson, Valdimar; Menon, R. G. Vishnu; Sigurdarson, Johannes Pall; Kristjansson, Jon Skafti; Foxall, Gordon R.

    2013-01-01

    An e-mail marketing experiment based on the behavioral perspective model was conducted to investigate consumer choice. Conversion e-mails were sent to two groups from the same marketing database of registered consumers interested in children's books. The experiment was based on A-B-A-C-A and A-C-A-B-A withdrawal designs and consisted of sending B…

  3. Strategic marketing applications of conjoint analysis: an HMO perspective.

    Science.gov (United States)

    Rosko, M D; DeVita, M; McKenna, W F; Walker, L R

    1985-01-01

    The purpose of this article is to demonstrate how data from a conjoint analysis study can be used to help determine the most appropriate marketing mix for an operational HMO which is entering a new market--the geriatric population. Included are two features which are absent in previous articles on health care applications of conjoint analysis: external validation of results, and a demonstration of how conjoint analysis can be used to simulate market responses to changes in the provider's marketing mix.

  4. Enticing consumers to enter fashion stores : a sensory marketing perspective

    OpenAIRE

    Abazi, Jeton; Sohani, Armin

    2016-01-01

    During the past years, there has been a re-emergence of sensory marketing in the paradigm of marketing. However, there is a lack of empirical studies done on the subject. Furthermore, the previous literature has focused on whether senses affects, rather than how they affect. Therefore, the purpose of this thesis is to study how sensory stimuli affects the consumers’ choice of entering physical fashion stores. This thesis is based on sensory marketing, consumer behaviour, and retail marketing...

  5. Relationship Marketing and Customer Satisfaction: A Conceptual Perspective

    OpenAIRE

    Deborah O. Aka; Oladele J. Kehinde; Olaleke O. Ogunnaike

    2016-01-01

    This article examined the existing body of literature on transaction and relationship marketing. The specific objectives were to develop a conceptual framework to establish the relationship between relationship marketing and customer satisfaction and to examine the components of relationship marketing on the present ever dynamic world of business. The study identified relationship marketing variables and their impact on customer satisfaction. The framework aimed to provide insights into the s...

  6. ANALYZING SOCIAL NETWORKS FROM THE PERSPECTIVE OF MARKETING DECISIONS

    OpenAIRE

    Logica BANICA; Victoria-Mihaela BRINZEA; Magdalena RADULESCU

    2015-01-01

    Nowadays, the Web became more than a space for product presentation, but also a capitalization market (e-commerce) and an efficient way to know the customer preferences and to meet their requirements. Large companies have the financial potential to use various marketing strategies and, in particular, digital-marketing. Instead, small businesses are looking for lower cost or no cost methods (also called guerrilla marketing). A small company can compete with a large company by approaching a par...

  7. Marketing the Community College Starts with Understanding Students' Perspectives.

    Science.gov (United States)

    Absher, Keith; Crawford, Gerald

    1996-01-01

    Examines variables taken into account by community college students in choosing a college, arguing that increased competition for students means that colleges must employ marketing strategies. Discusses the use of the selection factors as market segmentation tools. Identifies five principal market segments based on student classifications of…

  8. How do forest markets work? Exploring a practice perspective

    NARCIS (Netherlands)

    Hoogstra, M.A.

    2013-01-01

    Over recent decades, it has become highly popular to use markets in governance processes. Enthusiasm for market-oriented approaches has become so overwhelming that in some areas of policy, including forest conservation, governments are even promoting new markets. However, doubts exist about how

  9. A Marketing Perspective on Educational Games, Simulations and Workshops.

    Science.gov (United States)

    Cryer, Patricia

    1989-01-01

    Examines the literature on marketing and uses the four elements of product, price, place, and promotion to elicit guidance for those who wish to market educational games, simulations, and workshops. Devising a marketing strategy centered on the customer is discussed, and the distinction between goods and services is described. (11 references)…

  10. The marketing-finance interface: A relational exchange perspective

    NARCIS (Netherlands)

    Ruyter, de J.C.; Wetzels, M.G.M.

    2000-01-01

    In marketing theory and practice the concept of relational exchanges has gained wide popularity particularly with regards to external exchange parties, such as consumers and marketing channel intermediaries. However, the concept of relational exchange could also be applied to marketing interfaces

  11. Two Sides of the Same Coin: Student-Faculty Perspectives of the Course Syllabus

    Science.gov (United States)

    McDonald, Jeanette; Siddall, Gillian; Mandell, Deena; Hughes, Sandy

    2010-01-01

    Course syllabi play an important role in teaching, learning, and course design. They serve multiple functions and audiences and represent the end product of a scholarly process. In the following article, select findings from a mixed methods study examining how faculty and students conceptualize course syllabi are presented, specifically the design…

  12. Advancing Health Marketing Research and Policy Recommendations by Incorporating Source Perspectives.

    Science.gov (United States)

    Mackert, Michael; Guadagno, Marie; Champlin, Sara

    2015-01-01

    Communication researchers, recognizing the message sent is not necessarily the same as the message received, have incorporated the perspective of advertising professionals into the study of advertising effects. Health marketing research could similarly benefit from incorporating this largely absent perspective into the academic and policy debate surrounding the impact of advertising on health issues ranging from obesity to alcohol use. This commentary serves as a call to action to stakeholders in this academic and policy debate: focus on the perspective of advertising professionals to enrich health marketing and public health research in which advertising is the delivery vehicle for health messages.

  13. Learning Unfair Trading: a Market Manipulation Analysis From the Reinforcement Learning Perspective

    OpenAIRE

    Martínez-Miranda, Enrique; McBurney, Peter; Howard, Matthew J.

    2015-01-01

    Market manipulation is a strategy used by traders to alter the price of financial assets. One type of manipulation is based on the process of buying or selling assets by using several trading strategies, among them spoofing is a popular strategy and is considered illegal by market regulators. Some promising tools have been developed to detect price manipulation, but cases can still be found in the markets. In this paper we model spoofing and pinging trading from a macroscopic perspective of p...

  14. Market orientation seen in a value chain perspective

    DEFF Research Database (Denmark)

    Sonne, Anne-Mette; Stacey, Julia; Grunert, Klaus G.

    2002-01-01

    Market orientation is regarded as a prerequisite for a company's ability to create customer value and higher profits. Market orientation is usually regarded as something, which characterises a company. However, companies are part of value chains, and a lot of competition taking place...... in international markets is between the different value chains rather than between the individual companies. This is the reason why it makes more sense to look at the degree of market orientation in a complete value chain rather than the degree of market orientation of a single company....

  15. Applications of the marketing perspective in nutrition education.

    Science.gov (United States)

    Fleming, P L

    1987-09-01

    The marketing paradigm is based on the premise of exchange of value, that is, value received for value given. The role of the nutrition educator as a marketer is to facilitate exchanges of value with consumers. To carry out this role, a strong orientation to the consumer, what she or he wants and needs and is willing to "pay," guides the development of the nutrition education mission, objectives, and strategies. The marketing paradigm calls for a marketing information system that includes internal record keeping, marketing intelligence gathering, and marketing research. The information is used in the marketing audit, which identifies organizational strengths and weaknesses and marketplace opportunities and barriers. Marketing objectives are formulated, and strategies for segmenting, positioning, and developing the marketing mix follow. These are translated in the marketing plan to an action plan, a budget, and profit and loss projections. Use of the marketing paradigm in nutrition education is not a panacea for organizational ills and marketplace problems. Instead, the paradigm raises issues to which nutrition educators must bring their expertise, commitment, ingenuity, and creativity.

  16. Relationship Marketing and Customer Satisfaction: A Conceptual Perspective

    Directory of Open Access Journals (Sweden)

    Deborah O. Aka

    2016-08-01

    Full Text Available This article examined the existing body of literature on transaction and relationship marketing. The specific objectives were to develop a conceptual framework to establish the relationship between relationship marketing and customer satisfaction and to examine the components of relationship marketing on the present ever dynamic world of business. The study identified relationship marketing variables and their impact on customer satisfaction. The framework aimed to provide insights into the studies on relationship marketing factors such as trust, commitment, communication, and service quality influence on customer satisfaction. The model provided a basis for empirical studies on the factors of relationship marketing and outcomes of customer satisfaction in developing nations. The study recommends that relationship marketing dimensions such as building customer’s trust, commitment to customers, communication, and service quality should be properly managed and maintained by service providers in Nigeria. This helps in building customer satisfaction and in the long-run customer loyalty.

  17. Behavioural finance perspectives on Malaysian stock market efficiency

    Directory of Open Access Journals (Sweden)

    Jasman Tuyon

    2016-03-01

    Full Text Available This paper provides historical, theoretical, and empirical syntheses in understanding the rationality of investors, stock prices, and stock market efficiency behaviour in the theoretical lenses of behavioural finance paradigm. The inquiry is guided by multidisciplinary behavioural-related theories. The analyses employed a long span of Bursa Malaysia stock market data from 1977 to 2014 along the different phases of economic development and market states. The tests confirmed the presence of asymmetric dynamic behaviour of prices predictability as well as risk and return relationships across different market states, risk states and quantiles data segments. The efficiency tests show trends of an adaptive pattern of weak market efficiency across various economic phases and market states. Collectively, these evidences lend support to bounded-adaptive rational of investors' behaviour, dynamic stock price behaviour, and accordingly forming bounded-adaptive market efficiency.

  18. Successive Two-sided Loop Jets Caused by Magnetic Reconnection between Two Adjacent Filamentary Threads

    Energy Technology Data Exchange (ETDEWEB)

    Tian, Zhanjun; Liu, Yu; Shen, Yuandeng [Yunnan Observatories, Chinese Academy of Sciences, Kunming, 650216 (China); Elmhamdi, Abouazza; Kordi, Ayman S. [Department of Physics and Astronomy, King Saud University, P.O. Box 2455, 11451 (Saudi Arabia); Su, Jiangtao [University of Chinese Academy of Sciences, Beijing 100049 (China); Liu, Ying D., E-mail: ydshen@ynao.ac.cn [State Key Laboratory of Space Weather, Chinese Academy of Sciences, Beijing 100190 (China)

    2017-08-20

    We present observational analysis of two successive two-sided loop jets observed by the ground-based New Vacuum Solar Telescope and the space-borne Solar Dynamics Observatory . The two successive two-sided loop jets manifested similar evolution processes and both were associated with the interaction of two small-scale adjacent filamentary threads, magnetic emerging, and cancellation processes at the jet’s source region. High temporal and high spatial resolution observations reveal that the two adjacent ends of the two filamentary threads are rooted in opposite magnetic polarities within the source region. The two threads approached each other, and then an obvious brightening patch is observed at the interaction position. Subsequently, a pair of hot plasma ejections are observed heading in opposite directions along the paths of the two filamentary threads at a typical speed for two-sided loop jets of the order 150 km s{sup −1}. Close to the end of the second jet, we report the formation of a bright hot loop structure at the source region, which suggests the formation of new loops during the interaction. Based on the observational results, we propose that the observed two-sided loop jets are caused by magnetic reconnection between the two adjacent filamentary threads, largely different from the previous scenario that a two-sided loop jet is generated by magnetic reconnection between an emerging bipole and the overlying horizontal magnetic fields.

  19. A Marketing Perspective on Mergers and Acquisitions : How Marketing Integration Affects Postmerger Performance

    OpenAIRE

    Homburg, Christian; Bucerius, Matthias

    2004-01-01

    Previous research on mergers and acquisitions (M&A) has neglected marketing issues by and large. This paper examines the effects of post merger integration (PMI) in marketing (ex tent and speed of marketing integration) on M&A performance mediated by integration outcomes (magnitude of cost savings and market-related performance). Results from a survey of 232 horizontal mergers and acquisitions show that market-related performance after the merger or acquisition has a much stronger impac...

  20. Marketing’s Contribution from the Perspective of Marketing Executives

    DEFF Research Database (Denmark)

    Tollin, Karin; Schmidt, Marcus

    2015-01-01

    Purpose – The purpose of this paper is to determine the impact that chief marketing executives’ (CMEs) mindsets about important marketing capabilities have on company performance. Design/methodology/approach – The authors propose a structural model for analysing specialised, cross......-functional and dynamic capabilities at the functional level of marketing. The model is tested by using a quantitative survey among CMEs. Additionally the authors conducted a cluster analysis with the purpose of identifying differences in CMEs’ mindsets about important marketing capabilities and the impact...... performance. Hence, companies that have a CME who prioritises both brand management, product development and customer relationship management as well as a set of specialised and dynamic marketing capabilities will outperform companies that have a CME who focuses on only one area of cross-functional marketing...

  1. A BEHAVIORAL FINANCE PERSPECTIVE OF THE EFFICIENT MARKET HYPOTHESIS

    OpenAIRE

    Camelia Oprean

    2012-01-01

    Nowadays, a central theme in the finance and economic theory is market efficiency. After several decades of research, economists have not yet reached a consensus about the existence of efficient financial markets in terms of information. In the problematized approaches regarding the treated subject, one can find the inquiries on the validity of assumptions underlying the informational efficiency theory of the financial market. The emerging discipline of behavioral economics and finance has ch...

  2. Current trends in marketing strategies: a producer's perspective

    International Nuclear Information System (INIS)

    Weaver, W.R.

    1996-01-01

    Changes in gas marketing resulting from increased competition were discussed. Government deregulation has lead to a significant increase in competition which, however, did not eliminate the need for regulation since it prevents those with excessive market power from gaining unfair advantage, and ensures that societal priorities are upheld. Competition has also players in the market continue to outbid their competitors with new and better products and services. 15 figs

  3. EFFICIENCY OF FOREIGN EXCHANGE MARKETS: A DEVELOPING COUNTRY PERSPECTIVE

    OpenAIRE

    Guneratne Banda Wickremasinghe

    2004-01-01

    This study tests weak and semi-strong form efficiency of the foreign exchange market in Sri Lanka using six bilateral foreign exchange rates during the recent float. Weak-form efficiency is examined using unit root tests while semi-strong form efficiency is tested using co- integration and Granger causality tests and variance decomposition analysis. Results indicate that the Sri Lankan foreign exchange market is consistent with the weak -form of the Efficient Market Hypothesis. However, the r...

  4. Global challenges and perspectives of marketing of healthy food products

    Directory of Open Access Journals (Sweden)

    Mitić Sanja

    2012-01-01

    Full Text Available This paper deals with global trends of healthy food market growth, Serbian export potential as well as with the importance and role of positioning and other marketing strategies in this field. Secondary data will be used for identifying characteristics and range of healthy food market on a global level and key segments. In that context, the economic importance and export potential of this sector in Serbia will be discussed. Food sector accounts for high percentage of total Serbian export. Yet, those products are of low added value, neither branded nor packed. In order to position producers of healthy food on an international market successfully, strength and weaknesses of domestic production and export will be identified as well as measures for its promotion. In this paper, literature review in field of food positioning and marketing will be presented. Various positioning strategies of healthy food will be discussed from the aspect of branding, country of origin image, marketing mix instruments, with special emphasis on promotion and product labelling. Special part of paper will be dedicated to specific aspects of buying and food consumption behaviour. This behaviour is under the influence of numerous factors, both personal and sociodemographic, which will be analyzed in order to identify adequate positioning strategies. At the end, recommendations for successfully healthy food positioning on an international market will be given. We will present ways of improving marketing strategies regarding exploiting identified chances on an international market.

  5. DEVELOPMENT PERSPECTIVES OF SECURITIES SECONDARY MARKET IN REPUBLIC OF MOLDOVA

    Directory of Open Access Journals (Sweden)

    Chetraru Aliona

    2012-07-01

    Full Text Available It’s an urgent necessity to determine the specific problems of the securities market in Republic of Moldova, in the context of policies and strategies of accession to the European and International activity standards, performance and quality, along with the implication and effects of the international financial crisis. Identification of the influence factors with negative on the secondary market will enable the formulation of recommendations, proposals, improvement and refreshing techniques for the capital market as a whole. The analysis of the secondary market indicators allowed concluding on a high degree of uncertainty and predictability of its evolution. Legislative and regulatory issues on the securities secondary market activity of professional participants, admit the interpretation duality of provisions concerned. National Commission of Financial Market activity as a mega-regulator of the financial market, although involving a increased complexity of activities concerning supervision, control and regulation of the financial (non-banking sector, do not enjoy great efficiency in terms of stabilization and promotion of the financial sector. The appearance of a stock institution as an alternative to the existing one, after 20 years of experience of the latter, theoretically opens new market opportunities, although in practical terms, at this moment of time, the market participants are reserved and undecided on the future development trend of the secondary market. The study is based on statistical data contained in annual reports of the National Financial Market Commission and published on the official website of JSC „Stock Exchange of Moldova”, analysis of legislative and regulatory provisions and international practices. The statistics cover the whole period of operation of the secondary market in Republic of Moldova, that is from 1995 to 2012, as much as the stock market segment and the counter. The research methodology

  6. The perspectives of the nuclear market development in the world

    International Nuclear Information System (INIS)

    2006-09-01

    Since the end of the second petroleum crisis the context has never been so favourable to the nuclear return. This situation is also realized by the implementing of the CO 2 emission quotas. Thinking that the renewable energies are not sufficient, this study presents the nuclear power as an imperative solution. The different technological channels are detailed. It provides also informations on the different operators of the market, the market volume in 2030, the more attractive markets and the groups ready to capture the market. (A.L.B.)

  7. Emerging equity market and economic development: Bangladesh perspective

    OpenAIRE

    Mohajan, Haradhan; Datta, Rajib; Das, Arjun

    2011-01-01

    Bangladesh capital market is one of the smallest market in Asia but the third largest in the South Asian region. A stock market or equity market is a public entity for the trading of company stock and derivatives at an agreed price. These are securities listed on a stock exchange as well as those only traded privately. Economic development is a term that generally refers to the sustained, concerted effort of policymakers and community to promote the standard of living and economic health in a...

  8. PRESENT STATE AND THE PERSPECTIVES OF SMS MARKETING IN ROMANIA

    Directory of Open Access Journals (Sweden)

    Mihai COSTEA

    2014-06-01

    Full Text Available The SMS (Short Message Service,which emerged at the beginning of the 90s as a result of the telephone services’ need for diversification, it is now used in the communication campaigns involving customized messaging, but also in general messaging campaigns sent both to the existing clients and to the potential ones. Thus, the SMS became widely used, turning into one of the most popular instruments of Mobile marketing and, soon becoming a separate concept named the SMS Marketing. Although there is the preconception that the mobile marketing and, namely, the SMS marketing is intended to be used primarily by the big corporations, which have the power and also the availability to invest substantial amounts of money in this sort of programs, the present paper intends precisely to debunk these preconceptions and, hence, to present the advantage of such marketing campaigns for the segment consisting of small and middle companies in Romania.

  9. Marketing Decision Making and Decision Support: Challenges and Perspectives for Successful Marketing Management Support Systems

    NARCIS (Netherlands)

    G.H. van Bruggen (Gerrit); B. Wierenga (Berend)

    2009-01-01

    textabstractMarketing management support systems (MMSS) are computer-enabled devices that help marketers to make better decisions. Marketing processes can be quite complex, involving large numbers of variables and mostly outcomes are the results of the actions of many different stakeholders (e.g.,

  10. The development of market power in the Spanish power generation sector: Perspectives after market liberalization

    International Nuclear Information System (INIS)

    Ciarreta, Aitor; Nasirov, Shahriyar; Silva, Carlos

    2016-01-01

    This paper provides a comprehensive analysis of the market power problem in the Spanish power generation sector and examines how and to which extent the market has developed in terms of market power concerns after the market liberalization reforms. The methodology applied in this study includes typical ex-post structural and behavioral measures employed to estimate potential for market power, namely: concentration ratios (CR) (for the largest and the three largest suppliers), the Herfindahl–Hirschman Index (HHI), Entropy, Pivotal Supply Index, the Residual Supply Index and Residual Demand Elasticity (RDE). The results are presented for the two largest Spanish generating companies (Endesa and Iberdrola) acting in the Iberian Electricity Market (MIBEL), and in the Spanish Day-ahead electricity market. The results show evidence that these companies have behaved much more competitively in recent periods than in the beginning of the market liberalization. In addition, the paper discusses important structural and regulatory changes through market liberalization processes in the Spanish Day-ahead electricity market. - Highlights: •Competition and regulation in the Spanish electricity market. •The methodology applied in this study: ex-post structural and behavioral measures. •Key dominant companies behaved more competitively in recent periods. •Important structural and regulatory changes in the Spanish electricity market.

  11. ANALYZING SOCIAL NETWORKS FROM THE PERSPECTIVE OF MARKETING DECISIONS

    Directory of Open Access Journals (Sweden)

    Logica BANICA

    2015-12-01

    Full Text Available Nowadays, the Web became more than a space for product presentation, but also a capitalization market (e-commerce and an efficient way to know the customer preferences and to meet their requirements. Large companies have the financial potential to use various marketing strategies and, in particular, digital-marketing. Instead, small businesses are looking for lower cost or no cost methods (also called guerrilla marketing. A small company can compete with a large company by approaching a particular range of products that excel in quality, and also by inventiveness in the marketing strategy. During 2010-2015 the potential of Information Technology and Communications (IT&C sector was proved for the companies which aimed towards modernization of technologies and introduced new strategies in order to commercialize new products. An important challenge for companies was to be aware of the changes in customer behaviour, using social networks software. Finally, research centers have set up new IT&C services and improved marketing and communications following the crisis. More and more companies invest in analytic tools to monitor their marketing strategies and Big Data becomes extremely useful for this purpose, using information like customer demographics and spending habits, oscillation between simplicity, comfort and glamour. There are various tools that can transform in a very short time, massive amounts of data into real business value in a very short time, helping companies and retailers to understand, at any point in the product lifecycle, which trends are gaining and which are losing ground. These insights give them the possibility to reduce the risk of not selling their products by making adjustments to the design, production or promotional strategies, before putting the goods on the market. In this paper we aim to present the advantages of exploring customer requirements from social media for marketing strategy of an enterprise, by using SNA

  12. THE EFFECTS OF MARKETING MIX ON CONSUMER SATISFACTION: A LITERATURE REVIEW FROM ISLAMIC PERSPECTIVES

    Directory of Open Access Journals (Sweden)

    Selim AHMED

    2015-02-01

    Full Text Available Customer satisfaction is one of the essential factors for the success of a company. To achieve the high customer satisfaction, companies must know when and how their customers are satisfied about the products and services. Nowadays, different companies follow different types of marketing strategies based on the target market demand. The majority of companies follow a conventional marketing strategy, but some companies choose to follow a religious or spiritual marketing strategy such as the Islamic marketing strategy. Conventional marketing strategies satisfy the customers based on the current needs of the customer, whereas, Islamic marketing strategies satisfy the customers based on the human values, marketing cultures, and Islamic rules and regulations (shariah laws. Apart from conventional marketing strategies, the Islamic marketing strategies more focus on religious rules and ethics which do not exist in conventional marketing. Thus, this study discusses how marketing mix (product, price, place and promotion influences customer satisfaction from Islamic perspectives and why it is necessary for the consumers.

  13. RESEARCH ON TOURISM DESTINATIONS MARKETING FROM THE PUBLIC RELATIONS’ PERSPECTIVE

    Directory of Open Access Journals (Sweden)

    Gabriela ARIONESEI

    2012-12-01

    Full Text Available Nowadays, tourism destinations are more and more determined to build a unique and competitive identity and image in consumers’ minds. Even though the marketing of tourism destinations has been awarded an intended purpose, in practice there is a lack of steadiness, sometimes an unexplained deficiency of empirical academic research. In some countries, many without "a tradition in tourism", building a marketing strategy for travel destinations is based on artificial and without substance images/perceptions of real and potential tourists. The paper describes the role of marketing in the domain of tourism, emphasizing the importance of public relations in the promotion process of the region of Bucovina.

  14. A statistical physics perspective on criticality in financial markets

    International Nuclear Information System (INIS)

    Bury, Thomas

    2013-01-01

    Stock markets are complex systems exhibiting collective phenomena and particular features such as synchronization, fluctuations distributed as power-laws, non-random structures and similarity to neural networks. Such specific properties suggest that markets operate at a very special point. Financial markets are believed to be critical by analogy to physical systems, but little statistically founded evidence has been given. Through a data-based methodology and comparison to simulations inspired by the statistical physics of complex systems, we show that the Dow Jones and index sets are not rigorously critical. However, financial systems are closer to criticality in the crash neighborhood. (paper)

  15. Marketing strategies in a sensemaking perspective: Theoretical aspects

    DEFF Research Database (Denmark)

    Madsen, Charlotte Øland

    2000-01-01

    It is suggested in this paper that through an analysis of sensemaking processes on the individual, departmental, organisational and corporate levels in the organisation it will be possible to identify critical success factors in strategic sales and marketing planning and goal realisation. The con......It is suggested in this paper that through an analysis of sensemaking processes on the individual, departmental, organisational and corporate levels in the organisation it will be possible to identify critical success factors in strategic sales and marketing planning and goal realisation...... the marketing strategic critical success factors, to improve their competitiveness....

  16. An internal marketing and brand awareness perspective in a service

    African Journals Online (AJOL)

    approach, network and systems complexity is recognised (Gummesson et al. 2010 ... the internal marketing elements need to have a relationship with brand awareness .... implemented effectively, customers have a satisfactory experience, and ...

  17. The Capital Market in Nigeria in Historical Perspective | Balogun ...

    African Journals Online (AJOL)

    Open Access DOWNLOAD FULL TEXT ... Emerging capital markets all over the world have a history and Nigeria is not in any way different. ... this paper considers the establishment and operation of the Securities and Exchange Commission.

  18. EFFICIENCY OF FOREIGN EXCHANGE MARKETS: A DEVELOPING COUNTRY PERSPECTIVE

    Directory of Open Access Journals (Sweden)

    Guneratne B Wickremasinghe

    2005-01-01

    Full Text Available This study tests weak and semi-strong form efficiency of the foreign exchange market in Sri Lanka during the recent float using six bilateral exchange rates. Weak-form efficiency is examined using unit root tests while semi-strong form efficiency is tested using co-integration, Granger causality tests and variance decomposition analysis. Results indicate that the Sri Lankan foreign exchange market is consistent with the weak-form of the efficient market hypothesis (EMH. However, the results provide evidence against the semi-strong version of the EMH. These results have important implications for government policy makers and participants in the foreign exchange market of Sri Lanka.

  19. An agency theory perspective on the purchase of marketing services

    NARCIS (Netherlands)

    Tate, W.L.; Ellram, L.M.; Bals, L.; Hartmann, E.; Valk, van der W.

    2010-01-01

    The purchase of business services has become an important part of organizations' acquisition of external resources, and is therefore receiving growing scholarly attention. The supply management function is increasingly supporting more complex service purchases, including a wide range of marketing

  20. Computer program determines exact two-sided tolerance limits for normal distributions

    Science.gov (United States)

    Friedman, H. A.; Webb, S. R.

    1968-01-01

    Computer program determines by numerical integration the exact statistical two-sided tolerance limits, when the proportion between the limits is at least a specified number. The program is limited to situations in which the underlying probability distribution for the population sampled is the normal distribution with unknown mean and variance.

  1. [Changes in labor market participation of older employees in Germany: the perspective of labor market research].

    Science.gov (United States)

    Brussig, M

    2009-08-01

    For many years, Germany has been regarded in international comparisons as an example of a generous early retirement culture, resulting in a low labor market participation of older employees. Recently, however, employment rates of older employees have increased remarkably. Reasons are the demographic structure of older persons in Germany, a long-term trend of increasing female labor market participation, and reforms in labor-market policies and pension policies during the last 10 years. Despite an increasing labor market participation of older employees, traditional labor market risks for older persons partly remained, but some new risks evolved as well. Therefore, social differentiation among older employees increased.Although detailed macro descriptions exist, the causes of labor market developments cannot be fully understood with cross-sectional data alone. An important stimulus is to be expected from individual longitudinal data which reflect employment histories and labor market transitions such as employment exit and retirement.

  2. Increased Correlation in Bear markets: A Downside Risk Perspective

    OpenAIRE

    Campbell, Rachel; Koedijk, Kees; Kofman, Paul

    2002-01-01

    A number of studies have provided evidence of increased correlation in global financial market returns during bear markets. Others, however, have shown that some of this evidence may have been biased. We derive an alternative estimator for implied correlation based on portfolio downside risk measures that does not suffer from this bias. These unbiased quantile correlation estimates are directly applicable to portfolio optimization and to risk management techniques in general. This simple and ...

  3. AlintaGas perspective on evolving competition in the Western Australian energy market

    International Nuclear Information System (INIS)

    Harvey, Ph.

    1999-01-01

    The author discusses the evolving competition in the Western Australian energy market, with a clear focus on gas. Before considering the future energy market, he puts today's market in perspective and set the framework within which the development of the future markets should be considered. What is a competitive market? It is a market where there are enough producers and enough users for competition between them to determine prices, which are set prices, not costs. An example of a competitive gas market in Western Australia is the Pilbara. There are enough producers and enough users in the Pilbara area that gas prices are set by the normal forces of supply and demand and transport costs are essentially negligible. There is no need for regulation or any external price setting - the forces of supply and demand determine prices. In the south west gas market there are the same gas suppliers, but a different and larger group of customers. This market differs from the Pilbara market because now there are transport costs involved. The transport element is a natural monopoly - and it is important to ensure transport prices do not distort the competitive market established between producers and users. Hence, third party access to the Dampier to Bunbury Natural Gas Pipeline (DBNGP), under properly regulated access arrangements to ensure there is no market distortion, allows the forces of competition to set prices in the south west gas market. Western Australia is fortunate - and unique among the Australian states - in that it has a number of gas producers keen to sell into Western Australian gas markets. Hence, gas on gas competition - as well as inter-fuel competition - is setting prices. For historic reasons - and they are good reasons - energy markets in Western Australia are not yet completely open. There is however a program of market deregulation that commenced on I January 1995 and will be completed on July 2002, which means that all gas customers, even residential

  4. Perspectives of development of the nuclear market in the world

    International Nuclear Information System (INIS)

    2006-09-01

    Since the end of the second oil shock, the context has never been as favorable as today for a re-launching of nuclear energy. The growth of energy demand requires heavy investments in new power production capacities. The explosion of fossil fuel prices and the implementation of the carbon trade market in Europe have burdened the competitiveness and price of electricity generated from these energy sources. New and renewable energies will not be capable to take up the challenge of production capacities and thus the nuclear power appears as the inevitable solution, despite the investments needed and the problem of wastes management. Moreover, most nuclear plants in operation today were built during the 1970-1980 era and, despite their lifetime extension, the USA, France, Japan, Russia and Germany will have to replace 80 to 100% of their nuclear park within the next 20 years. Taking into account the administrative and construction delays, the investment decisions will have to be taken in the coming years. This study answers the following questions: what reactor technologies dominate the market today? What are the forces in presence at each sector of the nuclear industry? What is the weight of each market segment? Who are the operators positioned in the market of 3. generation reactors? What will be the size of the market by 2030? What are the most attractive markets? Who are the best positioned groups to capture these markets? This study is based on the analysis of 14 representative groups of the nuclear sector: vertically integrated operators, fuel cycle front-end specialists, reactor construction specialists and atypical nuclear fuel companies. (J.S.)

  5. Integrating cell phones and mobile technologies into public health practice: a social marketing perspective.

    Science.gov (United States)

    Lefebvre, Craig

    2009-10-01

    Mobile communications are being used for many purposes, from instant messaging (IM), mobile or microblogging (Twitter), social networking sites (Facebook, MySpace), e-mail to basic voicemail. A brief background on cell phone and mobile technology use in public health is reviewed. The focus of the article is framing the use of mobile technologies in public health from a social marketer's perspective--using the 4 Ps marketing mix as a guide.

  6. MARKETING OBJECTIVES OF RETAILERS WITH DIFFERENTIATED GOODS: AN EVOLUTIONARY PERSPECTIVE

    Institute of Scientific and Technical Information of China (English)

    Tiaojun XIAO; Gang YU

    2006-01-01

    In the real world, revenue maximization behavior may prevail in various markets. To understand this phenomenon, we develop a two-population model with two-vertically integrated channels. Every channel consists of one manufacturer and many (a sufficiently large number of) retailers that sell products in different markets by adopting pure marketing objective strategies: profit maximization and revenue maximization. We study the marketing objective behaviors in the quantity-setting duopoly and the price-setting duopoly situations respectively from an indirect evolutionary point of view. In the quantity-setting duopoly situation, we find that whether the equilibrium is an evolutionarily stable strategy depends on the type of strategic interaction (substitutes or complements), relative unit cost, market scale, etc. We extend it to the case with continuous preferences. We argue that revenue maximization may be an evolutionarily stable strategy and profit maximization strategy may be unstable. Under proper conditions, revenue maximization behavior can coexist with profit maximization behavior. In the price-setting duopoly situation with linear demand functions, we find that profit maximization is always an evolutionarily stable strategy and revenue maximization behavior will gradually become extinct. The extended model has a similar result but the retailers may compromise the two pure strategies.

  7. Marketing Expansive Strategies of Scotch Whisky in China Market: A Challenger's perspective

    OpenAIRE

    Wang, Wenchuang

    2005-01-01

    "Love makes the world go round? Not at all. Whisky makes it go round twice as fast!" Compton Mackenzie wrote in the book - " Whisky Galore". Being famously called the "water of life", Scotch whisky has been the world's leading spirit drink and outsells every other noble spirit in world markets. Compared with the success in Europe, South Korea and Japan, Scotch whisky in China market is still very much in its infancy. But the world's largest market clearly provides huge potential, especi...

  8. LOOKING AT PERCEIVED VALUE AND EDUCATION MARKETING FROM A DIFFERENT PERSPECTIVE: PERCEIVED VALUE OF MARKETING EDUCATION

    OpenAIRE

    Sığırcı, Özge; Gürdal, Sahavet

    2012-01-01

    The objective of this study is both to see the perceived value of marketing education, and to investigate whether there are any differences among people based on gender, age, marketing education level, and the sacrifices done for the marketing education. Exploratory Factor Analysis and a Reliability Analysis is conducted. Additionally, Independent Samples T-test and One-Way ANOVA is conducted to reveal the differences based on aforementioned differences in sample. Some significant diffe...

  9. Financing wind power projects : perspectives from the US market

    International Nuclear Information System (INIS)

    Alam, M.

    2005-01-01

    This presentation outlined the recent assignments, core competencies and scope of services provided by Alyra Renewable Energy Finance Advisors. Renewable energy developers seek Alyra's assistance in developing strategies to achieve the most competitive solutions in finance and strategy. Alyra has broad finance expertise in renewable energy projects, a deep knowledge of markets and a significant wind industry network. Alyra identifies emerging issues, completes financing solutions and helps with contract negotiations. This presentation outlined the notable features of wind financing, wind assessment, offtake arrangements, equity considerations, US wind debt markets, long term bank financing, and combined bank and private placement financing. It also included recent debt market activity for seven large wind farms in the United States. tabs., figs

  10. Opening the electricity market - the Swiss Confederation's perspectives

    International Nuclear Information System (INIS)

    Steinmann, W.

    2002-01-01

    This article discusses the possibilities offered by the opening of the Swiss electricity market in the European context. The importance of appropriate legislation that would enable Switzerland to actively take part in the shaping of a Europe-wide electricity market is stressed. Measures to be considered such as those in the areas of third-party access, tariffs, security of supply and the promotion of renewable sources of energy are discussed. Questions of public service are addressed and comparisons are made to solutions that have been implemented in other areas such as post, telecommunications and the railway system. The regulations and structures suggested in Swiss proposals for legislation are discussed in detail

  11. Marketing communication and automatic consumer responses : a context dependency perspective

    NARCIS (Netherlands)

    Fransen, M.L.

    2008-01-01

    Brands, advertisements and persuasive messages have become part of our daily lives. It is almost impossible to spend a whole day without being exposed to a multitude of marketing expressions trying to inform, persuade, and seduce us into buying all kinds of products. The present dissertation

  12. LABOUR MARKET EFFECTS OF FLEXICURITY FROM A REGIONAL PERSPECTIVE

    NARCIS (Netherlands)

    De Groot, Ayolt J.; Elhorst, J. Paul

    2010-01-01

    One of the main questions for politicians is how to introduce more flexibility in the labour market while still providing employees with ample social security. The concept of flexicurity has sprung to attention through its success in Denmark. This paper explores whether the Danish model can also be

  13. A Market Failure Perspective on Value Creation in PSM

    DEFF Research Database (Denmark)

    Berg, Christian Edelvold; Lowe, Gregory Ferrell; Lund, Anker Brink

    2014-01-01

    Public service media is present in most countries because public intervention of this kind compensates market-failure by providing merit goods that are not provided by commercial players to the public writ large. Nonetheless, PSM is often regarded as a negative for private media providers...

  14. Labour Market Effects of Parental Leave: A European Perspective

    NARCIS (Netherlands)

    Akgündüz, Y.E.; Plantenga, J.

    2011-01-01

    We investigate the aggregate-level effects of parental leave legislation on various labour market outcomes of women in 16 European countries for the period since 1970. The paper updates and extends previous findings in the literature. Results show increases in participation rates that diminish with

  15. Social Responsibility in Advertising: A Marketing Communications Student Perspective

    Science.gov (United States)

    Kendrick, Alice; Fullerton, Jami A.; Kim, Yeo Jung

    2013-01-01

    Although advertising has played a key role in bringing corporate social responsibility (CSR) to the public agenda on behalf of agency clients, little effort has been made to define what social responsibility means in advertising. A national survey of 1,045 advertising and marketing communications students from 176 colleges and universities were…

  16. Correlation between agricultural markets in dynamic perspective-Evidence from China and the US futures markets

    Science.gov (United States)

    Jia, Rui-Lin; Wang, Dong-Hua; Tu, Jing-Qing; Li, Sai-Ping

    2016-12-01

    Emerging as the earliest futures markets, agricultural futures markets play an important role in risk aversion and price discovery. With the integration of global economy, the linkage between domestic and international futures markets becomes closer than ever. By using the thermal optimal path (TOP) method, this paper selects soybean, corn and wheat as the representatives to study the dynamic lead-lag relationship between the Chinese and American markets in both returns and volatility. The results indicate that: (1) For the futures return, different kinds of agricultural futures lead-lag relationship between China and the US varied before 2014 both in direction and order in different time periods. However, China leads the US for all the three kinds we study after 2014. (2) Agricultural commodities subject to less import restrictions and government regulations in China such as soybean are more susceptible to the fluctuations from the international markets. On the other hand, lower foreign trade openness and more government regulation species such as wheat are less affected by fluctuations from outside. (3) The volatility transmission from the US to China wheat futures market takes longer time than soybean, which suggests that China's soybean futures market is more closely linked to the international agricultural futures market than wheat.

  17. Research on technical trading and market efficiency : a trader's perspective

    OpenAIRE

    Vico-Ivanina, Julianna V.

    2012-01-01

    Research on the predictive power of technical analysis is a matter of controversy. The objective of this thesis is to look at the empirical research done on technical trading and see how the results can be used from a trader’s perspective. Some results provide strong support for the technical trading and propose useful trading strategies. However, there are some limitations regarding transaction costs, risk adjustment, and statistical tests. Technical research has developed new methodology ap...

  18. Burning peat in Ireland: An electricity market dispatch perspective

    International Nuclear Information System (INIS)

    Tuohy, Aidan; Bazilian, Morgan; Doherty, Ronan; Gallachoir, Brian O; O'Malley, Mark

    2009-01-01

    This paper examines peat power production in Ireland under the three pillars of energy policy-security, competitiveness and environment. Peat contributes to energy security-as an indigenous fuel, it reduces dependency on imports. During a period of low capacity margins, the operation of the peat plants is useful from a system security perspective. Peat generation is being financially supported by consumers through an electricity levy. The fuel also has high carbon intensity. It is not politically viable to consider peat on equal economic criteria to other plant types because of history and location. This paper reviews electricity generation through combustion of peat in Ireland, and quantifies the costs of supporting peat utilising economic dispatch tools, finding the subsidy is not insignificant from a cost or carbon perspective. It shows that while peat is beneficial for one pillar of energy policy (security), the current usage of peat is not optimal from a competitiveness or environmental perspective. By switching from the current 'must-run' mode of operation for peat to the 'dispatched' mode used for the other generation, significant societal savings (in the range Euro 21 m per annum) can be achieved, as well as reducing system emissions by approximately 5% per year.

  19. An analytical framework for evaluating the value of enhanced customisation: an integrated operations-marketing perspective

    DEFF Research Database (Denmark)

    Wong, Hartanto; Eyers, Daniel

    2011-01-01

    In this paper we present a formal approach to evaluate the value of enhanced customisation. The suggested approach is based on a new perspective addressing the important alignment between the operations and marketing functions, under which we are able to obtain a more holistic understanding...

  20. State forestry agency perspectives on carbon management and carbon market assistance to family forest owners

    Science.gov (United States)

    Kristell A. Miller; Stephanie A. Snyder; Michael A. Kilgore

    2015-01-01

    Family forest owners within the United States could potentially make significant contributions to sequestration efforts. However, we expect that landowners will need assistance if they are to successfully implement carbon management techniques and/or navigate through complex carbon market requirements. State forestry agencies were surveyed to gather their perspectives...

  1. Bargaining with Incomplete Information: An Infinite-Horizon Model with Two-Sided Uncertainty

    OpenAIRE

    Peter Cramton

    1984-01-01

    The resolution of any bargaining conflict depends crucially on the relative urgency of the agents to reach agreement and the information each agent has about the others' preferences. This paper explores, within the context of an infinite-horizon bargaining model with two-sided uncertainty, how timing and information affect the rational behaviour of agents when commitment is not possible. Since the bargainers are uncertain about whether trade is desirable, they must communicate some of their p...

  2. Persistence Probabilities of Two-Sided (Integrated) Sums of Correlated Stationary Gaussian Sequences

    Science.gov (United States)

    Aurzada, Frank; Buck, Micha

    2018-02-01

    We study the persistence probability for some two-sided, discrete-time Gaussian sequences that are discrete-time analogues of fractional Brownian motion and integrated fractional Brownian motion, respectively. Our results extend the corresponding ones in continuous time in Molchan (Commun Math Phys 205(1):97-111, 1999) and Molchan (J Stat Phys 167(6):1546-1554, 2017) to a wide class of discrete-time processes.

  3. Application of Two-Sided Matching to Internal Labor of the Hellenic Navy

    Science.gov (United States)

    2012-03-01

    Figure 7. The NIMP Algorithm¹³ The first memorable theoretical study of two-sided matching belongs to Milton Friedman and his 1955 article, “The Role...Military Personnel” (Master’s thesis, Naval Postgraduate School, Monterey, 2011). 15. Milton Friedman . “The Role of Government in Education,” in...Research, Cambridge, Massachusetts, June, 2009. Friedman , Milton . “The Role of Government in Education.” In Economics and the Public Interest, edited

  4. The world nuclear market and its prospects; Le marche mondial du nucleaire et ses perspectives

    Energy Technology Data Exchange (ETDEWEB)

    Anon.

    2010-07-15

    This market study of the nuclear industry presents: 1 - the dynamics of nuclear markets: organisation of the nuclear industry (fuel cycle, reactors), market analysis and key figures (uranium production, conversion and enrichment, fuel fabrication, reactor manufacturing, spent fuel reprocessing), strengths in presence and competition structure (companies ranking, market shares, positioning); 2 - nuclear renaissance and its basis: a suitable answer to the present day energy and environmental challenges (carbon-free energy and low volatility of fuel price), conjunction of favourable conditions (security of fuel supplies, political support, necessity of plants renewal), three main uncertainties (waste management, safety aspect, public opinion weight); 3 - perspectives of development at the 2030 prospects: data (scope of renaissance, market size), sector reconfiguration scenarios (evolution of competition, reconfiguration paths, concentration trend); 4 - analysis of the strategy of 13 companies, suppliers of the nuclear industry, with their key figures, positioning and strategy (production capacity, partnerships, external growth investments, new technical developments etc.). (J.S.)

  5. Scheduling Two-Sided Transformations Using Tile Algorithms on Multicore Architectures

    Directory of Open Access Journals (Sweden)

    Hatem Ltaief

    2010-01-01

    Full Text Available The objective of this paper is to describe, in the context of multicore architectures, three different scheduler implementations for the two-sided linear algebra transformations, in particular the Hessenberg and Bidiagonal reductions which are the first steps for the standard eigenvalue problems and the singular value decompositions respectively. State-of-the-art dense linear algebra softwares, such as the LAPACK and ScaLAPACK libraries, suffer performance losses on multicore processors due to their inability to fully exploit thread-level parallelism. At the same time the fine-grain dataflow model gains popularity as a paradigm for programming multicore architectures. Buttari et al. (Parellel Comput. Syst. Appl. 35 (2009, 38–53 introduced the concept of tile algorithms in which parallelism is no longer hidden inside Basic Linear Algebra Subprograms but is brought to the fore to yield much better performance. Along with efficient scheduling mechanisms for data-driven execution, these tile two-sided reductions achieve high performance computing by reaching up to 75% of the DGEMM peak on a 12000×12000 matrix with 16 Intel Tigerton 2.4 GHz processors. The main drawback of the tile algorithms approach for two-sided transformations is that the full reduction cannot be obtained in one stage. Other methods have to be considered to further reduce the band matrices to the required forms.

  6. Enriching services and uranium markets from an international supplier's perspective

    International Nuclear Information System (INIS)

    Guais, J.C.; Peterson, C.H.

    1987-01-01

    In the past 10 yr, the international market for nuclear fuel cycle products and services, mainly yellowcake and separative work units (SWUs), has been characterized by shifting patterns in global demand and resource allocation. For suppliers as well as buyers, the analysis of the supply and demand pattern over the next 10 yr can be a useful exercise, especially if it highlights geopolitical realities and the influence of new technologies. This paper will attempt to answer two questions related to the marketing of natural uranium and enrichment services: (1) on a global basis (i.e., for the Western World), are uranium and enrichment capacities now on line sufficient to meet long-term demand. (2) On a regional basis (the US, Europe, and Far East), what is the short-to-medium term pattern of the supply-and-demand balance

  7. Liquefied natural gas : a Canadian perspective : an energy market assessment

    International Nuclear Information System (INIS)

    2009-01-01

    World requirements for energy and natural gas are expected to increase in the near future. This energy market assessment presented an overview of global liquefied natural gas (LNG) supply and demand, and discussed the potential effects that imported LNG may have on Canadian gas markets and energy infrastructure. Regasification projects will double the world's existing LNG receiving capacity by 2015. However, LNG pricing will still be indexed to the price of crude oil and oil products in the future. LNG price differences will affect trading opportunities as well as the flow of LNG between regions. North American LNG facility development will be influenced by outlooks for continental gas supply and demand. Current declines combined with recent increases in United States natural gas production from unconventional gas resources will reduce requirements for LNG in the near future, and may have a significant impact on long-term North American and global LNG requirements. Canada's existing facilities are located competitively with other terminals. 33 figs.

  8. E-COMMERCE MARKET AND PERSPECTIVES FOR THE REVERSE COMMERCE

    Directory of Open Access Journals (Sweden)

    Michał Laskowski

    2015-12-01

    Full Text Available E-commerce has been evolving from being a purely niche phenomenon to owning a vital share in economies of developed countries. Growth of such distribution and sales channel has been highly correlated with technological improvements penetrating modern societies. Today we stand in front of new ideas, adoption barriers and profit opportunities. There are a few trends ready to take off in the near future, one of them is the idea of reverse e-commerce, which is engaging the consumer even more into a highly personalized buying process. Nevertheless, every new idea needs the suitable time and place to launch. The purpose of this analysis is to verify prospects for the reverse e-commerce, which has a huge market potential. Reverse e-Commerce has every chance of becoming a new, still undiscovered now, marketing channel.

  9. Divisionalization, Franchising, or Mixing: A Market Competition Perspective

    OpenAIRE

    Chi-Chih Lin

    2010-01-01

    This paper considers strategic delegation for analyzing the optimal retail-organizational form for a firm. Our results indicate that expansion by a mix of divisions and franchises is possible, provided that there exists hierarchical conflict, the market is medium-sized, and the products are imperfect substitutes. The sales maximization for divisionalization plays an important role in the choice of retail-organizational form. This stems from the fact that the equilibrium outcome of profit dele...

  10. Variance risk premia in CO_2 markets: A political perspective

    International Nuclear Information System (INIS)

    Reckling, Dennis

    2016-01-01

    The European Commission discusses the change of free allocation plans to guarantee a stable market equilibrium. Selling over-allocated contracts effectively depreciates prices and negates the effect intended by the regulator to establish a stable price mechanism for CO_2 assets. Our paper investigates mispricing and allocation issues by quantitatively analyzing variance risk premia of CO_2 markets over the course of changing regimes (Phase I-III) for three different assets (European Union Allowances, Certified Emissions Reductions and European Reduction Units). The research paper gives recommendations to regulatory bodies in order to most effectively cap the overall carbon dioxide emissions. The analysis of an enriched dataset, comprising not only of additional CO_2 assets, but also containing data from the European Energy Exchange, shows that variance risk premia are equal to a sample average of 0.69 for European Union Allowances (EUA), 0.17 for Certified Emissions Reductions (CER) and 0.81 for European Reduction Units (ERU). We identify the existence of a common risk factor across different assets that justifies the presence of risk premia. Various policy implications with regards to gaining investors’ confidence in the market are being reviewed. Consequently, we recommend the implementation of a price collar approach to support stable prices for emission allowances. - Highlights: •Enriched dataset covering all three political phases of the CO_2 markets. •Clear policy implications for regulators to most effectively cap the overall CO_2 emissions pool. •Applying a cross-asset benchmark index for variance beta estimation. •CER contracts have been analyzed with respect to variance risk premia for the first time. •Increased forecasting accuracy for CO_2 asset returns by using variance risk premia.

  11. Composite indicators of labour market regulations in a comparative perspective

    Directory of Open Access Journals (Sweden)

    Mariya Aleksynska

    2016-02-01

    Full Text Available Abstract Technological progress and the internet brought about new possibilities of creating, storing, exchanging, replicating, and using various kinds of data for research. This paper discusses some of the dangers embedded into the reuse of data produced by some institutions by other institutions through the combination and aggregation of initial data into various data products. To this end, we use an example of labour market regulations’ indicators developed by the World Economic Forum, the International Institute for Management Development (IMD, and the Fraser Institute, which are all partly based on the World Bank Employing Workers Indicator. We document how these three indicators compare and identify both their common and specific limitations. For each of these indicators, the choice of subcomponents and of aggregate techniques results in different pictures of labour market regulations, despite the use of the overlapping initial sources of data. Our comparative exercise calls for continuous efforts to improve the indicators of labour market regulations, as well as for cautious use of such indicators for research and policy advice. JEL codes: J00, J8, Y1

  12. Tax regulating carbon market in Brazil: barriers and perspectives

    International Nuclear Information System (INIS)

    Marques, Fernando; Magalhaes, Gerusa; Parente, Virginia

    2010-01-01

    The world is moving towards a low carbon economy to fight global warming caused by increases in anthropogenic emissions of greenhouse gases (GHGs). The carbon market beckons as a promising opportunity for Brazil through Clean Development Mechanism (CDM) projects, which result in Certified Emission Reductions (CERs). Although Brazil is responsible for about 8% of all CDM projects in the world, there is still no specific tax regulation for CERs, thus hindering the development of carbon market in Brazil. It is essential that Brazil have a consistent internal framework which guarantees to potential investors a minimum security on the legal and fiscal operations of CERs. There are government institutions, considering the current law and that, given the number of bills being processed in Congress, are not definitive. Such bills have different understandings for the legal classification of CERs and the related tax treatment. This article supports an urgent need for a regulatory tax system for CERs, proposing a tax exemption on transactions involving CERs in order to encourage the effective development of carbon markets in Brazil in the context of the currently international legal system in which Kyoto Protocol is based. (author)

  13. What is materialism? Testing two dominant perspectives on materialism in the marketing literature

    Directory of Open Access Journals (Sweden)

    Manchiraju Srikant

    2015-09-01

    Full Text Available Materialism is defined as the importance an individual attaches to worldly possessions, which has been considered as an important construct in consumer behavior and marketing literature. There are two dominant perspectives on individual materialism in the marketing literature that focus on (1 personality traits or (2 individual personal values. However, several scholars have questioned the aforementioned materialism conceptualizations. Therefore, the present study directly compares the constructs of personality materialism and value materialism. Structural equation modeling was employed to address the following issues: (1 what are the key conceptual dimensions of materialism, (2 how much do they overlap, and (3 what is their discriminant validity in predicting outcomes linked to materialism. We suggest these two dominant perspectives on individual materialism are two distinct constructs, as they shared only 21 percent of common variance. Furthermore, we stress the multi-faceted nature of materialism, with an emphasis on future research directions related to materialism in marketing.

  14. PV solar electricity industry: Market growth and perspective

    Energy Technology Data Exchange (ETDEWEB)

    Hoffmann, Winfried [RWE SCHOTT Solar GmbH, Carl-Zeiss-Str. 4, 63755 Alzenau (Germany)

    2006-11-23

    The photovoltaic (PV) solar electricity market has shown an impressive 33% growth per year since 1997 until today with market support programs as the main driving force. The rationales for this development and the future projections towards a 100 billion | industry in the 2020s, by then only driven by serving cost-competitively customer needs are described. The PV market, likely to have reached about 600MW in the year 2003, is discussed according to its four major segments: consumer applications, remote industrial electrification, developing countries, and grid-connected systems. While in the past, consumer products and remote industrial applications used to be the main cause for turnover in PV, in recent years the driving forces are more pronounced in the grid-connected systems and by installations in developing countries. Examples illustrating the clear advantage of systems using PV over conventional systems based, e.g., on diesel generators in the rural and remote electrification sector are discussed. For the promotion of rural electrification combined with the creation of local business and employment, suitable measures are proposed in the context of the PV product value chain. The competitiveness of grid-connected systems is addressed, where electricity generating costs for PV are projected to start to compete with conventional utility peak power quite early between 2010 and 2020 if time-dependent electricity tariffs different for bulk and peak power are assumed. The most effective current-pulling force for grid-connected systems is found to be the German Renewable Energy (EEG) Feed-in Law where the customers are focusing on yield, performance, and long-life availability. The future growth in the above-defined four market segments are discussed and the importance of industry political actions in order to stimulate the markets either in grid-connected systems by feed-in tariff programs as well as for off-grid rural developing country applications by long

  15. PV solar electricity industry: Market growth and perspective

    International Nuclear Information System (INIS)

    Hoffmann, Winfried

    2006-01-01

    The photovoltaic (PV) solar electricity market has shown an impressive 33% growth per year since 1997 until today with market support programs as the main driving force. The rationales for this development and the future projections towards a 100 billion | industry in the 2020s, by then only driven by serving cost-competitively customer needs are described. The PV market, likely to have reached about 600MW in the year 2003, is discussed according to its four major segments: consumer applications, remote industrial electrification, developing countries, and grid-connected systems. While in the past, consumer products and remote industrial applications used to be the main cause for turnover in PV, in recent years the driving forces are more pronounced in the grid-connected systems and by installations in developing countries. Examples illustrating the clear advantage of systems using PV over conventional systems based, e.g., on diesel generators in the rural and remote electrification sector are discussed. For the promotion of rural electrification combined with the creation of local business and employment, suitable measures are proposed in the context of the PV product value chain. The competitiveness of grid-connected systems is addressed, where electricity generating costs for PV are projected to start to compete with conventional utility peak power quite early between 2010 and 2020 if time-dependent electricity tariffs different for bulk and peak power are assumed. The most effective current-pulling force for grid-connected systems is found to be the German Renewable Energy (EEG) Feed-in Law where the customers are focusing on yield, performance, and long-life availability. The future growth in the above-defined four market segments are discussed and the importance of industry political actions in order to stimulate the markets either in grid-connected systems by feed-in tariff programs as well as for off-grid rural developing country applications by long

  16. Perspectives for pyrolysis oil production and market in Scandinavia

    International Nuclear Information System (INIS)

    Sipilae, K.; Oasmaa, A.; Solantausta, Y.; Arpiainen, V.; Nyroenen, T.

    1999-01-01

    Commercial power production from biomass is mainly based on various combustion technologies, new gasification technologies being on pilot and demonstration scale in Europe. From the market viewpoint, there will be an attractive and large market volume for small and medium-scale combined heat and power production (CHP) and for liquid bioenergy products in order to meet the Kyoto challenges in Europe by the year 2010. Biomass pyrolysis technology offers a novel method of converting solid biomass to a liquid product which can easily be transported, stored and utilised for electricity production by diesel engines and gas turbines. The overall efficiency in pyrolysis oil production can be increased from 65 to 90 % (LHV) by integrating the big-oil production to a conventional boiler plant, the-system identified by VTT. A modern diesel power plant has an efficiency of 40 - 44 % with a high power-to-heat ratio. Parallel to diesel power plants, the big-oil can be used in existing heating oil boilers with minor burner modifications. The paper comprises an overview of market assessments in Scandinavia and a summary of pyrolysis oil production, stability and properties tests. The challenge of today is to understand and improve the properties of pyrolysis oils in order to reach a 12-month storage time without any changes in the homogeneity of pyrolysis oils. Reliable operation of oil-fired boilers and diesel power plants has to be demonstrated. As soon as these problems have been solved, biomass pyrolysis technologies will offer new attractive bioenergy market opportunities where a huge potential can be reached by conversing existing petroleum-fired boilers, 0.1 - 10 MW to big-oils and followed by combined heat and power production with high-efficiency diesel power plants in 0.1 - 10 MW scale. Pyrolysis technology is clearly the most attractive method for producing liquid biofuels, compared to bioalcohols and biodiesel. With the present price structure, pyrolysis oil can be

  17. Evaluation of Market Design Agents: The Mertacor Perspective

    Science.gov (United States)

    Stavrogiannis, Lampros C.; Mitkas, Pericles A.

    The annual Trading Agent Competition for Market Design, CAT, provides a testbed to study the mechanisms that modern stock exchanges use in their effort to attract potential traders while maximizing their profit. This paper presents an evaluation of the agents that participated in the 2008 competition. The evaluation is based on the analysis of the CAT finals as well as on the results obtained from post-tournament experiments. We present Mertacor, our entrant for 2008, and compare it with the other available agents. In addition, we introduce a simple yet effective way of computing the global competitive equilibrium that Mertacor utilizes and discuss its importance for the game.

  18. Perspectives of cultural tourism in the modern tourism market

    Directory of Open Access Journals (Sweden)

    Ilinčić Marina

    2015-01-01

    Full Text Available The last decades of the XX century, which the United Nations declared the decade of cultural tourism in the world, have contributed to encouraging people to think about the question of how tourism can contribute to the development of heritage and culture, or how tourism the same may compromise. However, the cultural offer today, is an essential and important part of a modern tourist offer, without which it can no longer be imagined, as cultural tourism is becoming an increasingly important segment of the global tourism market. It had a great share in the expansion of a tourist demand and tourist offer and their profiling, leading to a whole series of specific forms of tourism in its embrace, and today more attention is paid to the industrial heritage, cultural routes, cultural landscapes and similar, as current forms of cultural tourism in the modern tourism market. In fact, theorists of tourism are now faced with a number of new types of tourist movements which have resulted in the creation of various forms of cultural tourism that were not even discussed in the last century, and the fact is that a change in tourist demand brings new habits and new needs that can be implemented only through special forms of tourism.

  19. Generation capacity issues in deregulated markets : a Canadian perspective, volume 1

    International Nuclear Information System (INIS)

    Ayres, M.; Brereton, B.; Czamanski, D.; Van Melle, B.; Penman, A.

    2004-01-01

    A study was conducted by the Canadian Energy Research Institute (CERI) to assess generation capacity issues in deregulated electricity markets in Canada. This first volume is based on observations of the restructuring experience in several jurisdictions. It describes how, or if, energy-only markets are succeeding in ensuring capacity additions, and under what conditions. Supply-side and demand-side mechanisms have been proposed as solutions to address these problems. The report focuses on theoretical and practical issues of adequacy that are most relevant from a Canadian perspective. In fully developed energy markets, the price of energy reflects scarcity. Prices are low when generating resources are abundant, and owners make investment decisions based on price expectations. Although deregulated markets may theoretically offer a solution to the capacity adequacy problem, experience has shown that it is not easy to make the rules that make markets operate efficiently. It was concluded that it seems unlikely that deregulated markets in their current state will be able to offer adequate generation for the long term. The challenge lies in moving to competitive markets that encourage long term investment, and adding a capacity mechanism to the market design. refs., tabs., figs

  20. Russian nuclear industry and the perspectives on the world market

    International Nuclear Information System (INIS)

    Nefedov, G. F.

    2008-01-01

    The development of the NPP capacities in Russia is presented. Federal Target Program 'Development of the Nuclear Power Industry of Russia in 2007-2010 and till 2015' (Government Decree of October 06 2006) is adopted. The scope of financing under the Program till 2015 is €41bill., of which budget financing is €19 bln. The goals are: to launch 10 new NPP units and to start 10 more projects by 2015; to actively promote the Russian nuclear fuel cycle organizations production on the world markets; to expand NPP construction and and operation outside Russia. The institutional reform to meet the goals is presented. NPP with russian VVER projects worldwide are presented

  1. New paradigm for drug developments--from emerging market statistical perspective.

    Science.gov (United States)

    Quan, Hui; Chen, Xun; Zhang, Ji; Zhao, Peng-Liang

    2013-11-01

    Paradigm for new drug development has changed dramatically over the last decade. Even though new technology increases efficiency in many aspects, partially due to much more stringent regulatory requirements, it actually now takes longer and costs more to develop a new drug. To deal with challenge, some initiatives are taken by the pharmaceutical industry. These initiatives include exploring emerging markets, conducting global trials and building research and development centers in emerging markets to curb spending. It is particularly the current trend that major pharmaceutical companies offshore a part of their biostatistical support to China. In this paper, we first discuss the skill set for trial statisticians in the new era. We then elaborate on some of the approaches for acquiring statistical talent and capacity in general, particularly in emerging markets. We also make some recommendations on the use of the PDUFA strategy and collaborations among industry, health authority and academia from emerging market statistical perspective. © 2013.

  2. Financial Crisis from the Trust and Loss Aversion Perspective in Emerging Romanian Capital Market

    Directory of Open Access Journals (Sweden)

    Antoniade-Ciprian ALEXANDRU

    2011-07-01

    Full Text Available In this paper we synthesized a study of financial crisis from the trust and loss aversion perspective on a particular case, Romanian emerging capital market. In a relative recent study we stopped with our data series at the level of 2008, November, but in this paper we continue our research until 2009, December. In a world-wide financial crisis and a global financial depreciation of stocks the emergent markets are much more affected that the lack of money and investors aversion. We study, based on efficient market theory, the evolution of portfolio structure in balanced funds. We are interesting to make an evaluation of present sentiment of investing money in capital markets and especially in stocks. Also, is necessary to determine which are the most important problems in this situation and seek an adequate stimulus for future development of direct investment.

  3. Vortex interactions in a two side-by-side cylinder near-wake

    International Nuclear Information System (INIS)

    Wang, Z.J.; Zhou, Y.

    2005-01-01

    The flow behind two side-by-side circular cylinders is experimentally investigated based on laser-illuminated flow-visualization, particle image velocimetry and hot-wire measurements. The flow is classified as three regimes: single street (the cylinder center-to-center spacing T/d 2.0). Special attention is given to the regime of 1.2 2.0, the flow structure change from the anti-phase to in-phase mode starts with a phase shift between gap vortices. The dynamical role of gap bleeding between cylinders for L/d < 1.2 is also examined

  4. Social long-term care insurance with two-sided altruism

    OpenAIRE

    Cremer, Helmuth; Pestieau, Pierre; Roeder, Kerstin

    2015-01-01

    This paper studies the design of a social long-term care (LTC) insurance when altruism is two-sided. The laissez-faire solution is not efficient, unless there is perfect altruism. Under full information, the first-best can be decentralized by a linear subsidy on informal aid, a linear tax on bequests when the parent is dependent and state specific lump-sum transfers which provide insurance. We also study a second-best scheme comprising a LTC benefit, a payroll tax on children's earnings and a...

  5. A Perspective on Industry Classification and Market Reaction to Corporate News: Evidence from India

    Directory of Open Access Journals (Sweden)

    Bhattacharjee Nayanjyoti

    2018-03-01

    Full Text Available In this paper, we provide a cross-industry perspective on the market reaction to different corporate news in the context of Indian stock market. We have studied the price and volume movements associated with eight broadly defined news categories namely Analyst Calls, Earnings, Earnings Forecasts, Finance, Legal and Regulatory, Management, Operations and Restructuring. We have employed the standard event study methodology on a sample of stocks listed on the National Stock Exchange of India for the purpose of our study. We observe that the market reaction to firm specific corporate news varies according to the type of news across different industry groups. We also observe that the sentiment of the news is a critical factor which influences the market reaction to such news flow across industry groups. We also provide a cross-industry perspective on the relative importance of different corporate news categories after taking into account the sentiment of the news in the context of Indian stock market.

  6. French and German Wind Market Perspectives. Senvion User Group 2014, Berlin

    International Nuclear Information System (INIS)

    Persem, Melanie

    2014-01-01

    This document presents some key figures about the French and German Wind energy Market: electricity production and Wind Power Capacity in France and Germany, the Goals for Renewable energies and the Goals for Wind Power and Job Perspectives in the French and German energy Transitions, the Political Framework and its Impacts on Wind Onshore Market and on the energy Transition in general, the French and German Models of Wind Power Financing, the commercial Models for Renewable energy Installations in Germany in 2013, the renewable energy sources (ReS) Financial Model and the Distribution of Costs, and the future challenges and difficulties of RES and Onshore Wind Power Development

  7. Emission reduction trading - a power marketer's perspective

    Energy Technology Data Exchange (ETDEWEB)

    Stewart, M. (Powerex Inc., Vancouver, BC (Canada))

    1999-01-01

    The current situation , and the short-term and long-term outlook in emission reduction trading are reviewed from the point of view of a power marketer. The author's view is that while the concept of emission reduction credit (ERC) is easy enough to understand, i.e. a series of measures to reduce carbon dioxide production and enhance carbon sequestration, there is no standard definition, although there are a number of models under consideration. What is being sought is clear ownership and title, a clear understanding of what qualifies as a credit, credit for early action, commodity specifications and the ability to hedge. The author predicts that in the short-tem, industry will experiment with different types of transactions to gain experience and seek partners who are willing to share risk and development cost. In the longer-term, emission reduction credits will be bought and sold as commodities and traded, swapped or exchanged as part of a portfolio in bilateral trade transactions, and used in hedging against future liabilities.

  8. The Stability of Interbank Market Network: A Perspective on Contagion and Risk Sharing

    Directory of Open Access Journals (Sweden)

    Chi Xie

    2016-01-01

    Full Text Available As an important part of the financial system, interbank market provides banks with liquidity and credit lending and also is the main channel for risk contagion. In this paper, we test the existence of systematic risk contagion within the Chinese interbank market. By building the networks of the Chinese interbank market for each year and using the measure of mutual information, we quantitatively detect the changes of interbank market networks and observe that the correlations between banks become increasingly tighter in recent years. With the bilateral risk exposure among Chinese listed commercial banks, we find that the possibility of systemic risk contagion in Chinese interbank market is fairly small. But of great concern on each individual bank, the matter is different. Our simulation shows that the failures of three special banks (i.e., Agricultural Bank of China and Bank of China and Industrial and Commercial Bank of China most likely lead to systemic risk contagion. Furthermore, we test the antirisk ability of the Chinese interbank market from the perspective of risk sharing and discover that the interbank market is stable when the loss scale is lower than forty percent of banks’ total core capital.

  9. Two sides of the same coin? The (techno)epistemic cultures of systems and synthetic biology.

    Science.gov (United States)

    Kastenhofer, Karen

    2013-06-01

    Systems and synthetic biology both emerged around the turn of this century as labels for new research approaches. Although their disciplinary status as well as their relation to each other is rarely discussed in depth, now and again the idea is invoked that both approaches represent 'two sides of the same coin'. The following paper focuses on this general notion and compares it with empirical findings concerning the epistemic cultures prevalent in the two contexts. Drawing on interviews with researchers from both fields, on participatory observation in conferences and courses and on documentary analysis, this paper delineates differences and similarities, incompatibilities and blurred boundaries. By reconstructing systems and synthetic biology's epistemic cultures, this paper argues that they represent two 'communities of vision', encompassing heterogeneous practices. Understanding the relation of the respective visions of understanding nature and engineering life is seen as indispensible for the characterisation of (techno)science in more general terms. Depending on the conceptualisation of understanding and construction (or: science and engineering), related practices such as in silico modelling for enhancing understanding or enabling engineering can either be seen as incommensurable or 'two sides of one coin'. Copyright © 2013 Elsevier Ltd. All rights reserved.

  10. Supercritical heat transfer in an annular channel with two-sided heaing

    International Nuclear Information System (INIS)

    Sergeev, V.V.; Remizov, O.V.; Gal'chenko, Eh.F.

    1986-01-01

    The paper deals with experimental inestigation into worsening of heat transfer at forced up flow in steam-water mixture in a vertical annular channel with two-sided heating and development of technique for calculation of supercritical heat exchange in this channel. Bench-scale experiments are carried out at high-pressure at mass rates of the coolant equal to 300-865 kg/(m 2 x s), pressure of 9.8-17.8 MPa and heat flux on the internal surface - 20-400 kW/m 2 , on the external surface - 35-450 kW/m 2 . Technique for calculation of supercritical heat exchange in channels with one- and two-sided heating is suggested. Analysis of the obtained experimental data permits to determine conditions for arising departure nucleate boiling on the internal and external surfaces and on both surfaces simultaneously. It is concluded that the suggested technique of calculation adequately reflects the effect of regime parameters of coolant flow on temperature regime of heat transferring surfaces in the supercritical area

  11. Impact of electric industry deregulation on gas markets: a power marketer's perspective

    International Nuclear Information System (INIS)

    Jahns, F.H.

    1996-01-01

    The impact of electric industry deregulation on gas markets was examined. The presentation included industry comparisons of 1994 gas total revenues versus electricity total revenues for residential, commercial, and industrial use. A chart forecasting the outlook for gas-fired generation of electric power indicated that the use of natural gas as feedstock for power generation will increase from 12% to 37% during the period 1994 to 2003. 16 figs

  12. Perspectives of the Evolution of Romanian Financial Market in the Context of Global Financial Market

    OpenAIRE

    Dalia SIMION; Daniel TOBA

    2008-01-01

    Economical financial reality proves that, in time, globalisation has an impact not only on commodities economy but also on all financial domains, leading to remodelling of financial arrangement, increase of business opportunities but as well competition between financial institutions. Due to the expansion of financial markets, the consequences of globalisation processes converge to an efficiency of economic systems, through an increase of financing capacity and quick transformation of investm...

  13. Romantic partners in a market perspective: expectations about what ensures a highly desirable partner.

    Science.gov (United States)

    Castro, Felipe N; Hattori, Wallisen T; Yamamoto, Maria Emília; Lopes, Fívia A

    2013-10-01

    This study used the biological market perspective and influential statistical models from the marketing field to investigate males' and females' expectations regarding which combination of characteristics are most relevant in ensuring desirable partnerships for same-sex individuals. Thus, 358 Brazilian undergraduates assessed eight descriptions of same-gender stimulus targets (formulated with different levels of physical attractiveness, social skills, and current or prospective social status) and evaluated the overall desirability of the targets' expected or probable partners. From the possible combinations, three groups emerged: for one group, mainly composed of men, status characteristics were the most important attributes; for the others, mostly composed of women, social skills or physical characteristics were identified as most important in appealing to a desirable partner. This work expands the understanding of variability in male and female romantic expectations, and its implications are discussed from an evolutionary perspective.

  14. CHARACTERISTICS OF THE EMERGING MARKET ECONOMIES - BRICS, FROM THE PERSPECTIVE OF STOCK EXCHANGE MARKETS

    Directory of Open Access Journals (Sweden)

    Sechel Ioana-Cristina

    2014-07-01

    Full Text Available Many international investors have realized that they cannot obtain profits as large, investing in mature markets as well as investing in emerging and developing countries. They want to obtain higher yields, of course assuming the extra risk, as the risk of liquidity or volatility of exchange rates, which are significantly higher than in developed markets. Studies on the BRICS economies are countless, researchers pointing that the development of these economies and their transition towards developed economies category is virtually inevitable (Nistor, 2011. In this article we propose a smooth approach on the state of the economies of the BRICS emerging countries and the stock exchanges markets. It is interesting to observe how, according to a forecast of the International Monetary Fund, in the year 2025 world supremacy from the economic point of view will belong still to the United States, but the discrepancies between the United States economy and China's economy subside until then. The same source, however, predict that by the year 2050, China's economy will bring forward the United States of America. However, should not be lost of sight the fact that China is part of the BRICS countries, with enormous development potential. As proof of those exposed earlier, sits the performance obtained from China's economy especially in times of crisis, when the vast majority of the world's economies recorded negative economic growth. Somewhat improperly said so, we were witnessing a world economic depression. The performance of China's economy is so, noteworthy, it received even in the toughest years of global financial and economic crisis, a positive value of economic growth. This also happened, within other BRICS emerging countries economies, having many similar economic meanings. With such a potential for economic growth, the economies of BRICS countries have brought into the spot light the operational stock exchanges. The interest of investors for

  15. Fair Trade as a Solution for Inequality on the Global Market - Corporate Perspective

    OpenAIRE

    Sandra Lovric

    2016-01-01

    New alternatives to free trade are evolving at the global market; their aim is to bring more ethics and morality into the relations between the trading parties (producers, corporations and buyers). This article analyses one of such alternatives i.e. Fair Trade from the perspective of influencing change of corporate politics. Due to the rising awareness of buyers about the origin of goods and the initiatives of forcing corporations into changing their practices based on unethica...

  16. South Korea's aid to North Korea's transformation process: Social market perspective

    OpenAIRE

    Jang, Tae-seok

    2007-01-01

    South Korea's aid to North Korea is deviated from the international trend in development aid. As a stylized fact, we find that South Korea's policy keeping economic relationship with North Korea was inconsistent and ineffective during the last decade. Since South Korea played a major role in promoting economic transformation process in North Korea, perspectives from social market economy, open economy, stabilization, and investment in infrastructure provide insights in dealing with developmen...

  17. Introduction to the special issue - Labor Market Outcomes : A Transatlantic Perspective

    OpenAIRE

    Arnaud CHERON; François LANGOT

    2009-01-01

    The ADRES conference "Labor market outcomes: a transatlantic perspective" took place in Paris, in January 2008. It was jointly organized by the University of Le Mans and the EDHEC Business School. Approximately 40 papers were presented in plenary and parallel sessions. The plenary speakers were G. Berola, P. Cahuc, F. Kramarz, L. Ljungqvist, E. Prescott, R. Rogerson, R. Shimer, V. Rios-Rull, E. Wasmer and C. Zimmerman. A selection of the papers are published in this special issue of the "Anna...

  18. Food marketing targeting children: unveiling the ethical perspectives in the discourse on self-regulation.

    Science.gov (United States)

    Silva, Dillian Adelaine Cesar da; Cunha, Antonio Carlos Rodrigues da; Cunha, Thiago Rocha da; Rosaneli, Caroline Filla

    2017-07-01

    When it comes to food marketing, children are one of the major targets. Regulatory actions can play a strategic role in health protection. The objective of this research was to characterize the ethical perspective in the discourse against state regulatory actions on food marketing directed at children, aiming to understand the context of the discourse's production and how it creates meaning. The methodology adopted was qualitative, with documentary analysis and use of concepts and procedures from Discourse Analysis. The work of Hans Jonas, specifically his Responsibility Principle, and Garrafa and Port's Intervention Bioethics oriented the analysis. The self-regulation discourse analysis showed an ethical perspective in which relations of consumption predominate over the children´s vulnerability. The rhetorical excess is constant, as well as the use of resources like naturalization, untruthfulness, ideological dissimulation and euphemism. An erasure of social conflicts takes place, and an ahistorical perspective is present. The discourse does not align with Jonas´ Responsibility Principle, nor those of Intervention Bioethics. Lastly, the ethical perspective of the discourse represents a double paradox, because it is a business discourse that hides its competitive roots and metamorphoses into an ethical one.

  19. The perspectives of the French market of biogas. Conditions for market takeoff are finally met

    International Nuclear Information System (INIS)

    2012-05-01

    This article presents the content of a market study which aimed at analysing the business model of biogas projects (investment costs, electric power production costs, expected profitability, etc.), at assessing the opportunities created by the new legal framework (re-assessment of electricity purchase tariffs, authorization of biogas injection into the natural gas network, legal status of installations), at comparing the dynamics of the different production processes (agriculture, industry, household wastes, etc.) and future sources of growth, and at assessing the ambitions of the different actors and at analysing their strategies

  20. Perspectives on the Market Globalization of Korean Herbal Manufacturers: A Company-Based Survey.

    Science.gov (United States)

    Kim, Dongsu; Ahn, Miyoung; Jung, Jeeyoun; Kwon, Soohyun; Park, Eun-Ji; Koo, Ki Hoon; Woo, Jong-Min

    2015-01-01

    The growth of herbal markets has increased substantially in South Korea, but the worldwide market share remains small despite significant governmental efforts. This study aimed to characterize manufacturing employment and identify employees' general perceptions of market expansion. A survey study covering 567 companies was conducted using face-to-face interviews in 2012. Data were analyzed using comparisons among three manufacturing groups (i.e., the herbal dietary supplement manufacturing group, the herbal medicine manufacturing group, and the personal care product manufacturing group) or among the manufacturers themselves. We found that the majority of the manufacturing employee respondents were regular permanent and production workers. The domestic distributors were primarily chain stores/direct outlets or retailers/wholesalers, and the dominant product was red ginseng (hongsam). Although the responding companies exhibited a variety of perspectives, "advertisement/public relations" was cited as the most important factor in the development of the herbal industry. In contrast, "low manpower/seeking business partners" were the most crucial limiting and challenging factors for market globalization. Our results can be used to design a proper national plan by reducing the gaps in perspective between herbal product producers and policy makers.

  1. Perspectives on the Market Globalization of Korean Herbal Manufacturers: A Company-Based Survey

    Science.gov (United States)

    Kim, Dongsu; Ahn, Miyoung; Jung, Jeeyoun; Kwon, Soohyun; Park, Eun-Ji; Koo, Ki Hoon; Woo, Jong-Min

    2015-01-01

    The growth of herbal markets has increased substantially in South Korea, but the worldwide market share remains small despite significant governmental efforts. This study aimed to characterize manufacturing employment and identify employees' general perceptions of market expansion. A survey study covering 567 companies was conducted using face-to-face interviews in 2012. Data were analyzed using comparisons among three manufacturing groups (i.e., the herbal dietary supplement manufacturing group, the herbal medicine manufacturing group, and the personal care product manufacturing group) or among the manufacturers themselves. We found that the majority of the manufacturing employee respondents were regular permanent and production workers. The domestic distributors were primarily chain stores/direct outlets or retailers/wholesalers, and the dominant product was red ginseng (hongsam). Although the responding companies exhibited a variety of perspectives, “advertisement/public relations” was cited as the most important factor in the development of the herbal industry. In contrast, “low manpower/seeking business partners” were the most crucial limiting and challenging factors for market globalization. Our results can be used to design a proper national plan by reducing the gaps in perspective between herbal product producers and policy makers. PMID:26199635

  2. COMPARATIVE INTERNATIONAL PERSPECTIVES ON MARKET-ORIENTED MODELS OF CORPORATE GOVERNANCE

    Directory of Open Access Journals (Sweden)

    Balaciu Diana

    2010-07-01

    Full Text Available The study of corporate governance requires not only the knowledge of economic, financial, managerial and sociological mechanisms and norms, but it must also incorporate an ethical dimension, while remaining aware of the demands of various stakeholders. The interest towards good governance practice is very present in the company laws of many countries. National differences may lead to specific attributes derived from the meaning that is given to the role of competition and market dispersion of capital. Based on a research consisting of a critical and comparative perspective, the present contribution is dominated by qualitative and mixed methods. In conclusion, it can be said that a market-oriented corporate governance model, though not part of the European Union’s convergence process, may very well respond to the increasing importance of investors’ rights and to the gradual evolution of corporate responsibilities, beyond the national context, with the aim of ensuring market liberalization.

  3. Two sides of the same coin: stem cells in cancer and regenerative medicine.

    Science.gov (United States)

    Ilmer, Matthias; Vykoukal, Jody; Recio Boiles, Alejandro; Coleman, Michael; Alt, Eckhard

    2014-07-01

    Multipotent stromal cells (MSCs) derived from bone marrow, adipose tissue, cord blood, and other origins have recently received much attention as potential therapeutic agents with beneficial immunomodulatory and regenerative properties. In their native tissue environment, however, such cells also appear to have essential functions in building and supporting tumor microenvironments, providing metastatic niches, and maintaining cancer hallmarks. Here, we consider the varied roles of these tissue-resident stroma-associated cells, synthesize recent and emerging discoveries, and discuss the role, potential, and clinical applications of MSCs in cancer and regenerative medicine.-Ilmer, M., Vykoukal, J., Recio Boiles, A., Coleman, M., Alt, E. Two sides of the same coin: stem cells in cancer and regenerative medicine. © FASEB.

  4. Numerical study of two side-by-side cylinders with unequal diameters at low Reynolds number

    International Nuclear Information System (INIS)

    Gao, Y Y; Wang, X K; Tan, S K

    2012-01-01

    Two-dimensional laminar flow about two side-by-side unequal cylinders with different diameter ratios d/D and centre-to-centre spacing ratios T/D at Re=300 (based on the larger cylinder diameter) was simulated using a CFD software. Comparisons of experimental and numerical results were made to elucidate the degree of interference due to d/D and T/D and their effects on the flow patterns and vortex shedding frequencies. The findings showed that the flow patterns behind two unequal cylinders were distinctly different from that behind two equal side-by-side cylinders, with distinct in-phase and anti-phase vortex shedding, and random switching of modes of vortex shedding.

  5. Slip effects on a generalized Burgers’ fluid flow between two side walls with fractional derivative

    Directory of Open Access Journals (Sweden)

    Shihao Han

    2016-01-01

    Full Text Available This paper presents a research for the 3D flow of a generalized Burgers’ fluid between two side walls generated by an exponential accelerating plate and a constant pressure gradient, where the no-slip assumption between the exponential accelerating plate and the Burgers’ fluid is no longer valid. The governing equations of the generalized Burgers’ fluid flow are established by using the fractional calculus approach. Exact analytic solutions for the 3D flow are established by employing the Laplace transform and the finite Fourier sine transform. Furthermore, some 3D and 2D figures for the fluid velocity and shear stress are plotted to analyze and discuss the effects of various parameters.

  6. Multi-Robot Item Delivery and Foraging: Two Sides of a Coin

    Directory of Open Access Journals (Sweden)

    Somchaya Liemhetcharat

    2015-09-01

    Full Text Available Multi-robot foraging has been widely studied in the literature, and the general assumption is that the robots are simple, i.e., with limited processing and carrying capacity. We previously studied continuous foraging with slightly more capable robots, and in this article, we are interested in using similar robots for item delivery. Interestingly, item delivery and foraging are two sides of the same coin: foraging an item from a location is similar to satisfying a demand. We formally define the multi-robot item delivery problem and show that the continuous foraging problem is a special case of it. We contribute distributed multi-robot algorithms that solve the item delivery and foraging problems and describe how our shared world model is synchronized across the multi-robot team. We performed extensive experiments on simulated robots using a Java simulator, and we present our results to demonstrate that we outperform benchmark algorithms from multi-robot foraging.

  7. End Effects on the Linear Induction MHD Generator Calculated by Two-Sided Laplace Transform

    Energy Technology Data Exchange (ETDEWEB)

    Engeln, F.; Peschka, W. [Deutsche Versuchsanstalt fuer Luft- und Raumfahrt e.V., Institut fuer Energiewandlung und Elektrische Antriebe, Stuttgart, Federal Republic of Germany (Germany)

    1966-11-15

    In induction MHD systems special problems occur where the flow enters or leaves the magnetic field. These problems are generally described as end effects. Large gradients of the magnetic field are present at the inlet and also at the outlet of an MHD induction engine, these generating electric current systems in the fluid which may spoil the performance characteristics of the generator due to the interaction with the primary field of the engine. The two-dimensional induction MHD generator of finite length, using a polyphase winding system to obtain a travelling magnetic field, is treated as a boundary value problem by two-sided Laplace transform. For simplicity incompressibility is assumed. The two- dimensional boundary value problem of the induction engine is solved for - {infinity} Less-Than-Over-Equal-To x Less-Than-Over-Equal-To {infinity}. x is parallel to the flow direction of the linear MHD generator. In the region 0 Less-Than-Over-Equal-To x Less-Than-Over-Equal-To L the magnetic travelling wave is sinusoidal with a cyclical frequency {omega} and a phase-velocity v{sub s}. At x = 0 the conducting incompressible working fluid enters the field region and leaves it at the point-x = L. Two mathematical methods can be used to solve the boundary value problem, the Fourier transform or the two-sided Laplace transform. The latter offers the advantage of representing a complex analytical function in the image space. Moreover, it is possible to obtain the characteristics of the generator in the image space (e. g. field configuration, power flow function, etc.). That implies a large simplification of mathematical treatment. The solution in the original space then is given by asymptotic expansion of the known image function. (author)

  8. Evaluating the Impact of Regional Marketing Projects on the Development of Regions from Different Stakeholder Perspectives

    Directory of Open Access Journals (Sweden)

    Kunze Kim-Kathrin

    2014-01-01

    Full Text Available In the competition for economically attractive stakeholders, regions have to implement strategies to gain and adhere those interest groups. Empirical studies concerning the migration motivations show that it is not only labor market but also soft locational factors of the social environment, nature and landscape that are of high importance: A majority of the population is willing to move or rather stay at a special place because of such soft locational factors. This study examines the impact of regional marketing projects on the development of regions from the perspectives of inhabitants and tourists as well as general attributes to measure a region’s attractiveness from the perspective of high potentials. We argue that those projects that fit to the region and its unique selling propositions contribute to positioning and building location brand value. We show that projects have a socio-economic effect on the attitude towards regions and contribute to building location brand value. An analysis of group differences shows that the project influence on the region and region attractiveness are perceived in significantly different manner depending on the knowledge level of the stakeholder group. Consequently, one should increase the awareness of marketing activities and regions and focus on soft locational factors while establishing and positioning a region brand.

  9. The liberalization of the European energy market from the perspective of the Austrian regional power company

    International Nuclear Information System (INIS)

    Sander, H.

    1999-01-01

    This dissertation addresses the liberalization of the European energy sector from an Austrian perspective, emphasizing its effect on a regional power company (KELAG). The energy market's changing conditions are creating new opportunities for consumers that allow them to optimize their ability to fulfill their power requirements. Decentralized solutions are now just as viable for large industrial customers as the ability to have all energy supplied through the utility network. In addition, partnerships with independent power producers (IPP's) or cooperation between the large customers in energy production can be considered. From a regional perspective, the central management concept of KELAG is the answer to an altered market situation, since this concept created tremendous potential for streamlining the management of energy production and operation of the network. The liberalization of the energy market for large industrial customers in Carinthia's electricity sector was preceded by a series of important decisions. The Verbundgesellschaft combine their generating facilities. In the future the power plants of Draukraft in Carinthia will be supervised and controlled remotely from KELAG's central control unit in Klagenfurt, as a result of which the central control unit becomes the primary energy control for Carinthia. (author)

  10. How to optimize brand awareness through non-administrated social channels in a two-sided network

    OpenAIRE

    Arozin, Alexander

    2016-01-01

    The effects of social media on digital branding is analysed in this paper, to establish how to optimize brand awareness through non-administrated social media channels in a two-sided network. This is a relatively unexplored field which may prove to be important for future businesses. Different levels of cooperation between brands are increasing and the implementation of two-sided networks are becoming standardized. A new way of differentiation is needed for the ever changing field of social m...

  11. Translation failure and medical reversal: Two sides to the same coin.

    Science.gov (United States)

    Prasad, Vinay

    2016-01-01

    Translation failure occurs when the results of preclinical, observational and/or early phase studies fail to predict the results of well done (i.e. appropriately controlled, adequately powered, and properly conducted) phase III or randomised clinical trials. Some failures occur when promising basic science findings fail to replicate in human studies, while others happen when promising uncontrolled trial data show an exaggerated effect that vanishes in the setting of a randomised trial. Medical reversals occur when the results of preclinical, observational and/or early phase studies fail to predict the results of subsequent randomized clinical trials, but the practice has already gained widespread acceptance. Oncologic examples include bevacizumab and the use of autologous stem cell transplant in metastatic breast cancer. In a well-intentioned effort to reduce the rate of translation failure, oncologists must be careful that changes to regulatory processes and clinical trial design do not actually work to increase the approval of ineffective compounds. By trying to cure translation failure, we should be careful to avoid medical reversal. The rise of surrogate end-points and role of hard-wired bias in oncology trials suggest that we may be currently ignoring the simple fact that translation failure and medical reversal are two sides to the same coin. Published by Elsevier Ltd.

  12. Accurately bi-orthogonal direct and adjoint lambda modes via two-sided Eigen-solvers

    International Nuclear Information System (INIS)

    Roman, J.E.; Vidal, V.; Verdu, G.

    2005-01-01

    This work is concerned with the accurate computation of the dominant l-modes (Lambda mode) of the reactor core in order to approximate the solution of the neutron diffusion equation in different situations such as the transient modal analysis. In a previous work, the problem was already addressed by implementing a parallel program based on SLEPc (Scalable Library for Eigenvalue Problem Computations), a public domain software for the solution of eigenvalue problems. Now, the proposed solution is extended by incorporating also the computation of the adjoint l-modes in such a way that the bi-orthogonality condition is enforced very accurately. This feature is very desirable in some types of analyses, and in the proposed scheme it is achieved by making use of two-sided eigenvalue solving software. Current implementations of some of these software, while still susceptible of improvement, show that they can be competitive in terms of response time and accuracy with respect to other types of eigenvalue solving software. The code developed by the authors has parallel capabilities in order to be able to analyze reactors with a great level of detail in a short time. (authors)

  13. Two-Sided Estimates of Thermo-elastic Characteristics of Dispersed Inclusion Composites

    Directory of Open Access Journals (Sweden)

    V. S. Zarubin

    2015-01-01

    Full Text Available The composites, dispersion-reinforced with inclusions from high-strength and high-modulus materials are widely used in technology. Nanostructure elements can perform the role of such inclusions as well. Possible applications of such composites in heat-stressed structures under heavy mechanical and thermal influences significantly depend on a complex of thermo-mechanical characteristics including the values of the moduli of elasticity and coefficient of linear thermal expansion. There are different approaches to construction of mathematical models that allow calculating dependences to estimate elastic characteristics of composites. Relation between thermoelastic properties of matrix and inclusions of the composite with its temperature coefficient of linear expansion is studied in less detail. Thus, attention has been insufficient in estimating a degree of reliability and a possible error of derived dependencies.A dual variation formulation of the problem of thermo-elasticity in a non-uniform solids simulating the properties and structure of the composite with dispersed inclusions, makes it possible to define two-sided limits of possible values of the volume elasticity modulus, shear modulus, and coefficient of linear thermal expansion of such composite. These limits allow us to estimate the maximum possible error, if to take a half-sum of the limit values of these parameters as the thermoelastic characteristics of the composite. Implementing this approach to find possible errors, arising when using one or another calculating dependency, improves reliability of predicted thermo-elastic characteristics as applied to existing and promising composites.

  14. Thickness measurement by two-sided step-heating thermal imaging

    Science.gov (United States)

    Li, Xiaoli; Tao, Ning; Sun, J. G.; Zhang, Cunlin; Zhao, Yuejin

    2018-01-01

    Infrared thermal imaging is a promising nondestructive technique for thickness prediction. However, it is usually thought to be only appropriate for testing the thickness of thin objects or near-surface structures. In this study, we present a new two-sided step-heating thermal imaging method which employed a low-cost portable halogen lamp as the heating source and verified it with two stainless steel step wedges with thicknesses ranging from 5 mm to 24 mm. We first derived the one-dimensional step-heating thermography theory with the consideration of warm-up time of the lamp, and then applied the nonlinear regression method to fit the experimental data by the derived function to determine the thickness. After evaluating the reliability and accuracy of the experimental results, we concluded that this method is capable of testing thick objects. In addition, we provided the criterions for both the required data length and the applicable thickness range of the testing material. It is evident that this method will broaden the thermal imaging application for thickness measurement.

  15. Accurately bi-orthogonal direct and adjoint lambda modes via two-sided Eigen-solvers

    Energy Technology Data Exchange (ETDEWEB)

    Roman, J.E.; Vidal, V. [Valencia Univ. Politecnica, D. Sistemas Informaticos y Computacion (Spain); Verdu, G. [Valencia Univ. Politecnica, D. Ingenieria Quimica y Nuclear (Spain)

    2005-07-01

    This work is concerned with the accurate computation of the dominant l-modes (Lambda mode) of the reactor core in order to approximate the solution of the neutron diffusion equation in different situations such as the transient modal analysis. In a previous work, the problem was already addressed by implementing a parallel program based on SLEPc (Scalable Library for Eigenvalue Problem Computations), a public domain software for the solution of eigenvalue problems. Now, the proposed solution is extended by incorporating also the computation of the adjoint l-modes in such a way that the bi-orthogonality condition is enforced very accurately. This feature is very desirable in some types of analyses, and in the proposed scheme it is achieved by making use of two-sided eigenvalue solving software. Current implementations of some of these software, while still susceptible of improvement, show that they can be competitive in terms of response time and accuracy with respect to other types of eigenvalue solving software. The code developed by the authors has parallel capabilities in order to be able to analyze reactors with a great level of detail in a short time. (authors)

  16. FINANCIAL AND MARKETING PERSPECTIVE OF A COMPANY ACCORDING TO THE CONCEPT OF STRATEGIC BALANCE SCORECARD

    Directory of Open Access Journals (Sweden)

    Jugoslav Aničić

    2016-01-01

    Full Text Available Balance scorecard was created in the 1990’s and it represents one of the most significant management ideas with the possibility of application in private, public and non-profit sector. It was created in need to respond to demands of intangible assets measurements which participate with more than a half of many great companies’ value in last decades. Balance scorecard ensures insight into business possibilities and fulfillment of strategic goals from four perspectives: financial, marketing, internal and perspective of learning and growth. Balance scorecard measures and monitors human, information and organizational capital of a company with the aim of establishing to what extent this elements of intangible assets contribute to company’s strategy realization. Standpoint for creation of this concept was an evident gap between corporate top strategy and understanding that strategy at lower levels of management and levels of translating strategies into actual business activities.

  17. AN INSTITUTIONAL AND NETWORK PERSPECTIVE OF ORGANISATIONAL LEGITIMACY: EMPIRICAL EVIDENCE FROM CHINA′S TELECOMMUNICATIONS MARKET

    Directory of Open Access Journals (Sweden)

    Brian Low

    2010-07-01

    Full Text Available This perspective paper combines institutional and industrial network theory to develop a framework for analysing organisational legitimacy. The main subject, Nokia China, is found to be sensitive to network-legitimating initiatives, with consequences that accommodate multiple, conflicting stakeholders′ interests in China′s politically sensitive and protective telecommunications market. This paper offers new insights into institutional isomorphism that is manifested empirically as incremental conformity to regulative processes, institutional norms and cognitive knowledge and meanings within the environment, thereby extending commonly held views of institutional theory to include organisational legitimacy in industrial networks.

  18. Exploring the Personality Traits of Portugal as a Tourist Destination: Perspective of the Czech Market

    Directory of Open Access Journals (Sweden)

    Manuela Guerreiro

    2015-06-01

    Full Text Available The personality of a destination is vital to build a coherent destination brand and strengthen the place identity. Furthermore, brand personality appears in literature as a strategic axis that can be explored by tourist destinations in order to differentiate themselves from competitors. Since a brand encompasses not only functional but also symbolic elements, its image, as perceived by consumers, can be assessed with respect to both its functional and psychological components. Hence, this exploratory study investigates the brand personality of Portugal as a tourist destination, from the perspective of the Czech market, through a destination image approach. The online survey instrument included open-ended items to depict functional and psychological destination features and additional questions to characterize the profile of a sample of Czech university students. The main findings of this research highlight positive personality traits that are related to the brand of Portugal, which suggest its potential as a vacation destination for the Czech market under study.

  19. Hydraulic and marine energies. Market evolution and perspectives on the medium term for the sector actors

    International Nuclear Information System (INIS)

    2015-01-01

    In its first part, this report proposes an analysis of the hydraulic and marine energy sector and of its perspectives through the identification of its main activity determining factors, a presentation of the activity evolution until 2015, and a discussion of the process of concession renewal, and of the development of small hydroelectric projects. The second part presents and comments the financial performance of enterprises belonging to the sector, and the third part an overview of highlights and of development focuses of operators (increase of production capacities, concession renewals, international development, and diversification in other renewable energies). The third part reports an analysis of the sector context: structural brakes and drivers, hydraulic world market, hydraulic French market. The three last parts propose an analysis of the sector economic structure and of actors, data sheet for operators, equipment manufacturers and engineering companies, and economic and financial indicators for 192 operators which allow a comparative overview of these actors

  20. The market of energy storage. Stakes and perspectives by 2020 - Analysis of the competitive landscape

    International Nuclear Information System (INIS)

    2013-01-01

    Within a context of lack of regulatory framework, of existence of technological deadlocks, and of absence of any defined business model, this publication reports a study of the emerging market of energy storage. It examines the role public authorities can play to promote investments in this sector, what are the opportunities for operators, and which are the perspectives on the middle term for the French market. In order to highlight recent and future evolutions of stationary and embarked storage, the authors propose an analysis of the main market growth drivers and brakes, a focus on the impact of regulatory, legal, economic, tax-related, technological, and social-cultural factors on sector stakeholders. They also propose an overview of the market status for the cases of stationary and embarked storage, and of the main challenges for these both segments. A panorama of existing actors is given with an analysis of their position, strengths and weaknesses, and of the main axis of development for 4 categories of actors (industries, battery manufacturers, energy operators, and start ups)

  1. The market for green building in developed Asian cities. The perspectives of building designers

    International Nuclear Information System (INIS)

    Chan, Edwin H.W.; Qian, Queena K.; Lam, Patrick T.I.

    2009-01-01

    Green building (GB) is part of the concept of promoting sustainability. Although GB and the concept of sustainability are well studied for environmental concerns, their business rationale and related social concerns have not been fully explored or widely accepted by the parties involved in the building sector. In this study, the situation of GB market in relation to the general building market is reviewed and the business rationales of stakeholders to invest in the GB market have been investigated from the perspective of building designers. In addition, the factors that enhance the popularity of GB have been explored and the obstacles that hinder its market have been examined. The data are collected by a questionnaire survey covering building designers in Hong Kong and Singapore, the cities that are categorized as economically developed cities in Asia. After data analysis of the survey, this paper presents the findings of the business reasons for stakeholders to be involved in GB, the most favorable conditions required to promote GB business and the important obstacles that hinder its popularity. Based on the findings, recommendations and policy implications are tendered. (author)

  2. Indirect two-sided relative ranking: a robust similarity measure for gene expression data

    Directory of Open Access Journals (Sweden)

    Licamele Louis

    2010-03-01

    Full Text Available Abstract Background There is a large amount of gene expression data that exists in the public domain. This data has been generated under a variety of experimental conditions. Unfortunately, these experimental variations have generally prevented researchers from accurately comparing and combining this wealth of data, which still hides many novel insights. Results In this paper we present a new method, which we refer to as indirect two-sided relative ranking, for comparing gene expression profiles that is robust to variations in experimental conditions. This method extends the current best approach, which is based on comparing the correlations of the up and down regulated genes, by introducing a comparison based on the correlations in rankings across the entire database. Because our method is robust to experimental variations, it allows a greater variety of gene expression data to be combined, which, as we show, leads to richer scientific discoveries. Conclusions We demonstrate the benefit of our proposed indirect method on several datasets. We first evaluate the ability of the indirect method to retrieve compounds with similar therapeutic effects across known experimental barriers, namely vehicle and batch effects, on two independent datasets (one private and one public. We show that our indirect method is able to significantly improve upon the previous state-of-the-art method with a substantial improvement in recall at rank 10 of 97.03% and 49.44%, on each dataset, respectively. Next, we demonstrate that our indirect method results in improved accuracy for classification in several additional datasets. These datasets demonstrate the use of our indirect method for classifying cancer subtypes, predicting drug sensitivity/resistance, and classifying (related cell types. Even in the absence of a known (i.e., labeled experimental barrier, the improvement of the indirect method in each of these datasets is statistically significant.

  3. Study on Market Stability and Price Limit of Chinese Stock Index Futures Market: An Agent-Based Modeling Perspective.

    Science.gov (United States)

    Xiong, Xiong; Nan, Ding; Yang, Yang; Yongjie, Zhang

    2015-01-01

    This paper explores a method of managing the risk of the stock index futures market and the cross-market through analyzing the effectiveness of price limits on the Chinese Stock Index 300 futures market. We adopt a cross-market artificial financial market (include the stock market and the stock index futures market) as a platform on which to simulate the operation of the CSI 300 futures market by changing the settings of price limits. After comparing the market stability under different price limits by appropriate liquidity and volatility indicators, we find that enhancing price limits or removing price limits both play a negative impact on market stability. In contrast, a positive impact exists on market stability if the existing price limit is maintained (increase of limit by10%, down by 10%) or it is broadened to a proper extent. Our study provides reasonable advice for a price limit setting and risk management for CSI 300 futures.

  4. The market of new electric energies. Wind, solar, biomass, hydroelectricity: which perspectives by 2015?

    International Nuclear Information System (INIS)

    2012-01-01

    This report highlights the consequences of the modification of the energy economic environment, the main trends of the sector, and predictable evolutions. A first part presents the situation of the French market of new electric energy sources in 2011 and its perspectives by 2015 for hydroelectricity, wind energy, photovoltaic energy, and biomass-based energy (production capacities, installations to be connected, electricity production and its share in electricity consumption), and discusses the main challenges faced by the profession. The second part proposes a comparison between these new energies and nuclear energy in terms of economic structure (number of companies, staff, turnover, public investment, and so on), synthetic sheets of the different renewable sectors, and an overview of the World and European markets of new electric energies. The third part identifies the existing actors. The fourth part analyses growth brakes and drivers (French energy policy, economic context for the 2011-2015 period, other factors which have influence on the market). The fifth part proposes a large set of economic and financial indicators for 200 actors of the sector

  5. State, market and civil society: Latin American development in comparative perspective

    Directory of Open Access Journals (Sweden)

    Menno Vellinga

    2010-06-01

    Full Text Available In the 1980s Latin America made a radical break with the model of development that had been pursued by most countries on the continent for the last fifty years and implemented a new development strategy, defined along neo-liberal lines. These changes have taken place under conditions of increasing globalization, e.g. they had to be realized increasingly within globally defined parameters and structures. The relationship between the state, the market and civil society was redefined. The traditional structures of interest representation of groups and classes, their legitimacy and effectiveness underwent significant changes in many countries. In this article we will explore the nature of these changes and their consequences for state reform and the relation to problems of national development. We will do so in a comparative perspective, including experiences from South East Asia. The debate about the relationship between state, market and civil society has received a new impetus from the 2008 crisis of the international financial system and the widely spread criticism of the workings of the market capitalism that it has generated. For Latin American development the conclusions of this debate and their possible translation into concrete policies are of the utmost importance.

  6. Organ Donation in Brazil: Analysis of Governmental Campaigns Under the Perspective of Social Marketing

    Directory of Open Access Journals (Sweden)

    Leonardo Benedito Oliveira Rezende

    2015-09-01

    Full Text Available The Focus on Social Marketing: An analysis of the governmental campaigns about donation of organs in Brazil. Currently in Brazil the demand of organ donation is higher than the offer of them. Although the relevant legislation, which is identified in the country is a high demand of people waiting for a compatible organ donor and , on the other hand, a low supply of possible potential donors. Before this situation, the following research has as an objective to analyze the perspective of donors and potential organ donors in the state of Minas Gerais, Brazil concerning social marketing strategies used by the government. To do so, a research in quantitative and qualitative approach was done. The data in the quantitative part was collected directly through a survey done with 412 individuals and for the qualitative part, 23 semi-structured interviews with people directly involved in the process of organ donation were held. The results indicate that one of the main factors which interfere negatively in the intention of donating organs is related to safety matters. It emphasizes, still, a low perception concerning the efficiency of social marketing campaigns towards organ donation. Yet, according to the interviewees , such campaigns should merge calls negative and positive in order to provide individuals in addition to the emotional awareness , emotional or cognitive imbalances.

  7. The formation of ethnically mixed partnerships in Estonia: A stalling trend from a two-sided perspective

    Directory of Open Access Journals (Sweden)

    Leen Rahnu

    2018-03-01

    Full Text Available Background: Ethnically mixed partnerships are often regarded as the ultimate evidence of the integration of migrants and their descendants into their host society. A common finding in the literature is an increase in the occurrence of mixed partnerships across migrant generations. Objective: This study investigates the formation of minority-majority partnerships in Estonia, with special attention to the variation associated with the migrants' generation and their exposure to the majority population. Methods: The study uses pooled data from the Estonian Family and Fertility Survey (FFS and the Estonian Generations and Gender Survey (GGS, and estimates proportional hazards models. Results: The experience of second-generation migrants indicates a stalling trend in the incidence of mixed partnerships between the majority population and migrant groups, which is rooted in contextual features. Apart from residential proximity, the study shows the salience of early acquisition of the host society language. Our results for the majority population highlight the role of international migration, which exposes host populations to mixed partnership formation. Conclusions: The results lend support to the view that the integration of migrant populations through mixed partnering is a lengthy process that stretches across several generations. A linguistically divided school system and residential segregation contribute to the pillarization of society. Contribution: By focussing on an Eastern European context, the study contributes to a more comprehensive account of mixed unions in different socioeconomic and cultural settings. Estonia provides an interesting case as its migrant-origin minorities span several generations. The study underscores the importance of contextual factors for both the minority and majority populations.

  8. Two Sides of the Same Coin or Different Coins Altogether Counterinsurgency from Indigenous Government and Occupier Perspectives

    Science.gov (United States)

    2012-04-01

    of Ethnic Groups. Adapted and Reproduced by Permission from Asoka Bandarage, The Separatist Conflict in Sri Lanka: Terrorism, Ethnicity, and...from and Reproduced by Permission from Asoka Bandarage, The Separatist Conflict in Sri Lanka: Terrorism, Ethnicity, and Political Economy (New York...state as the Sri Lankan Tamils.19 Figure 2: Geographical Distribution of Ethnic Groups. Adapted and Reproduced by Permission from Asoka Bandarage

  9. The market of medical imagery. Innovations, new entrants, redesign of business models: which perspectives for the market and the competitive landscape by 2020?

    International Nuclear Information System (INIS)

    2016-10-01

    The medical imagery market is a promising one because of constant innovations and perspectives of diagnosis and therapeutic applications, notably in France where an effort of updating heavy equipment (MRI, scanners, PET) is on the way. However, measures of expense reduction in the health sector, and purchase grouping and optimisation by hospitals put the pressure on manufacturers in terms of prices and requirements. This report proposes a detailed overview of this medical imagery market, its situation, its evolution and its actors. It proposes an analysis and a presentation of its perspectives: determining factors, situation until 2016 (world market, European market, French market, turnover of the French sector, dynamics of its segments), and a provisional scenario by 2020 which discusses opportunities and threats on the medium term. The next part proposes a detailed analysis of the market environment: economic and demographic environment (health systems and expenses in OECD countries, population ageing), demand in medical imagery, role of public authorities, organisation of the access to the market, analysis of the equipment fleet situation and evolution in France. The third part analyses the supply evolution and axes of development of actors: technological evolution, business model evolution, development of the application of information technology to medical imagery, improvement of distribution channels, and repositioning on the chain value. The fourth part gives an overview of actors: ranking and positioning of manufacturers per speciality, focus on some specific markets, description of the competitive context, identity sheets of some key actors (foreign actors, French actors and specialised actors in contrast products and tracers). The last part proposes sheets of information on companies, and tables which provide a comparison between 200 operators according to 5 key indicators

  10. Measuring the perceived quality of ophthalmology services in private organizations. A marketing perspective

    Science.gov (United States)

    Gheorghe, Iuliana Raluca; Gheorghe, Consuela-Mădălina; Purcărea, Victor Lorin

    2018-01-01

    Nowadays, the competition registered on the Romanian markets regarding the activity of private ophthalmology organizations has raised their interest in developing consumer-oriented strategies. The key factor that assures a differentiation as well as a competitive advantage is the service quality from a marketing perspective. Objectives: From a marketing perspective, service quality is measured as a perceived discrepancy between the consumers’ expectations and was actually performed in health care services. The most widely and validated measurement is the SERVQUAL scale. However, a variety of SERVQUAL scales have been applied in different health care environments without taking into consideration the specialty of the health care service. Thus, the objective of this paper was to measure the service quality in the Romanian ophthalmology private organizations using the SERVQUAL measurement, by identifying the SERVQUAL dimensions, which register the highest and the lowest gap scores. Materials and methods: The instrument for data collection was the SERVQUAL self-administered questionnaire that consisted of 22 items measured on a 5-point Likert scale. The sample size encompassed 100 participants and the sampling technique was the snowball. The internal consistency, validity and the reliability of the SERVQUAL scale was determined by the Cronbach’s alpha coefficients and factor analysis. The SERVQUAL questionnaire focused on 5 dimensions (tangibles, reliability, assurance, empathy and responsiveness) and each dimension, in its turn, was characterized by different items. Results: The mean age of the participants was 49.52 years, with a mean income of 3031 Romanian Currency and the mean period of wearing eyeglasses was 5 years (±2). Further, there were 47% females and 53% males. The overall internal consistency of the SERVQUAL scale, as well as the dimensions’ internal consistency were all above 0.7 and the factor analysis revealed that the items loaded properly on

  11. Measuring the perceived quality of ophthalmology services in private organizations. A marketing perspective.

    Science.gov (United States)

    Gheorghe, Iuliana Raluca; Gheorghe, Consuela-Mădălina; Purcărea, Victor Lorin

    2018-01-01

    Nowadays, the competition registered on the Romanian markets regarding the activity of private ophthalmology organizations has raised their interest in developing consumer-oriented strategies. The key factor that assures a differentiation as well as a competitive advantage is the service quality from a marketing perspective. From a marketing perspective, service quality is measured as a perceived discrepancy between the consumers' expectations and was actually performed in health care services. The most widely and validated measurement is the SERVQUAL scale. However, a variety of SERVQUAL scales have been applied in different health care environments without taking into consideration the specialty of the health care service. Thus, the objective of this paper was to measure the service quality in the Romanian ophthalmology private organizations using the SERVQUAL measurement, by identifying the SERVQUAL dimensions, which register the highest and the lowest gap scores. The instrument for data collection was the SERVQUAL self-administered questionnaire that consisted of 22 items measured on a 5-point Likert scale. The sample size encompassed 100 participants and the sampling technique was the snowball. The internal consistency, validity and the reliability of the SERVQUAL scale was determined by the Cronbach's alpha coefficients and factor analysis. The SERVQUAL questionnaire focused on 5 dimensions (tangibles, reliability, assurance, empathy and responsiveness) and each dimension, in its turn, was characterized by different items. The mean age of the participants was 49.52 years, with a mean income of 3031 Romanian Currency and the mean period of wearing eyeglasses was 5 years (±2). Further, there were 47% females and 53% males. The overall internal consistency of the SERVQUAL scale, as well as the dimensions' internal consistency were all above 0.7 and the factor analysis revealed that the items loaded properly on each dimension. Moreover, the gap scores of the

  12. The French market of electrical equipment and installation. Control over energy consumption, environmental law and new markets to be conquered draw perspectives for the sector

    International Nuclear Information System (INIS)

    2012-12-01

    This article presents the content of a market study which aimed at identifying the size and dynamics of the French industry of electrical equipment and installation, at comparing financial performance of equipment manufacturers and of installation major companies, at analysing strategies developed by operators to take benefit of growth opportunities in the field of energy efficiency, at identifying new markets to be conquered, and at anticipating capitalistic evolutions. Fifteen companies are presented and analysed within this perspective: ABB, Alstom, Areva, ETDE, General Electric, GDF Suez, the Energy pole of Eiffage, Legrand, Nexans, Rexel, Schneider Electric, Siemens, Sonepar, Spie, and Vinci Energies

  13. Effects of foreign disasters on the petroleum industry in Japan: A financial market perspective

    International Nuclear Information System (INIS)

    Hanabusa, Kunihiro

    2010-01-01

    In this paper, we examine how certain foreign disasters - the September 11 terrorist attacks, Iraq War, and Hurricane Katrina - affected the stock prices of the Japanese petroleum industry. Using the market model with and without heteroskedasticity, we analyze and estimate the extent to which these disasters impacted the stock prices from two perspectives: (1) the influence of these disastrous incidents on the entire petroleum industry and (2) the effect on individual firms. The empirical results reveal that an increase in the stock prices of individual firms caused an increase in the stock prices of the entire Japanese petroleum industry after the September 11 terrorist attacks. However, the Iraq War and Hurricane Katrina had both negative and positive influences on the expected profits of individual firms and did not have a significant effect on the stock prices of the Japanese petroleum industry. (author)

  14. Fair Trade as a Solution for Inequality on the Global Market - Corporate Perspective

    Directory of Open Access Journals (Sweden)

    Sandra Lovric

    2016-03-01

    Full Text Available New alternatives to free trade are evolving at the global market; their aim is to bring more ethics and morality into the relations between the trading parties (producers, corporations and buyers. This article analyses one of such alternatives i.e. Fair Trade from the perspective of influencing change of corporate politics. Due to the rising awareness of buyers about the origin of goods and the initiatives of forcing corporations into changing their practices based on unethical treatment of workers in the 3rd world countries, alternative ways of trade are becoming part of traditional corporate environment in the free trade chain. By elaborating fundamental principles of certification process, the article gives an answer to the question of creation of added ethical value in the aspect of positioning corporations in the “new economy”.

  15. Tourism destination image of Russia in the perspective of the portuguese market

    Directory of Open Access Journals (Sweden)

    Liliya Arslanova

    2017-06-01

    Full Text Available In recent decades the importance of destination image has been increasingly analyzed and it is generally considered to be vital in the marketing of destinations. It can be noted that the tourism industry in Russia has not been the subject of a great deal of research with regard to its destination image. Therefore the purpose of this work is to assess Russia’s destination image in the perspective of Portuguese people. The research instrument was an online questionnaire, comprised of open-ended and closed questions. A combination of two software programs, NVivo and IBM SPSS Statistics 21, was employed to analyze the data. This exploratory study suggests that Portuguese peoples’ perceptions of Russia are mostly favorable and they have a high awareness about Russia’s destination features.

  16. Hershey’s Entry to the Australian Market with a New Brand: An Accounting and Marketing Perspective

    OpenAIRE

    Cevdet Kızıl; Valorie Eddy; Laura Clary; Katrina Crowell

    2013-01-01

    This paper discusses the entry of Hershey’s Chocolates Company tothe Australian market with a new brand. For this purpose, background information and key performance indicators about the firm are presented. Also target customers and market summary, market demographics and target customer profile of the firm are mentioned in the context of situational analysis. Then,Hershey’s entry to the Australian market with a new product is proposed by providing and commenting on SWOT analysis, competition...

  17. TGF-β in pancreatic cancer initiation and progression: two sides of the same coin.

    Science.gov (United States)

    Shen, Wei; Tao, Guo-Qing; Zhang, Yu; Cai, Bing; Sun, Jian; Tian, Zhi-Qiang

    2017-01-01

    Pancreatic cancer is highly lethal malignant tumor with characterised rapid progression, invasiveness and resistance to radiochemotherapy. Transforming growth factor-β (TGF-β) signaling plays a dual role in both pro-tumorigenic and tumor suppressive of pancreatic cancer, depending on tumor stage and microenvironment. TGF-β signaling components alteration are common in pancreatic cancer, and its leading role in tumor formation and metastases has received increased attention. Many therapies have investigated to target TGF-β signaling in the preclinical and clinical setting. In this review, we highlight the dual roles of TGF-β and touch upon the perspectives on therapeutic target of TGF-β signaling in pancreatic cancer.

  18. NKG2D Ligands in Tumor Immunity: Two Sides of a Coin

    Directory of Open Access Journals (Sweden)

    Jennifer eWu

    2015-03-01

    Full Text Available The activating/co-stimulatory receptor NKG2D (natural-killer group 2, member D is expressed on the surface of all human NK, NKT, CD8+ T and subsets of γδ+ T cells. The significance of NKG2D function in tumor immunity has been well demonstrated in experimental animal models. However, the role of human NKG2D ligands in regulating tumor immunity and cancer prognosis had been controversial in the literature. In this review, we summarize the latest advancement, discuss the controversies, and present evidence that membrane-bound and soluble NKG2D ligands oppositely regulate tumor immunity. We also discuss new perspectives of targeting NKG2D ligands for cancer immunotherapy.

  19. The Balkan balneotherapy product – an approach from the destination marketing perspective

    Directory of Open Access Journals (Sweden)

    Aurelia-Felicia STĂNCIOIU

    2013-10-01

    Full Text Available Considering the common features in the resources field, but especially the way in which they have been managed at the level of each individual country, it can be stated that a destination such as the Balkan peninsula represents a culturally homogeneous space, which has been crystallized over centuries of common history and which has imprinted a “common” destiny to the member countries, regarding the economic and cultural development. Regarding natural resources, the main similarity resides in the existence of balneotherapy resources, with particular therapeutic properties, nowadays’ development being pressured by the deterioration of one’s conception about its own health (from the demand perspective, on the one hand, and extending the concept of health (from the supply perspective, on the other hand. In the context of a less-controlled development of certain methods/techniques/procedures by the stakeholders of wellness industry, it is necessary to maintain the authenticity of the balneotherapy product whose essence is the treatment. The purpose of the paper relies in establishing the common elements which could form the essence of the balneotherapy product (sui generis and, in the same time, the differentiation elements which form the developed product of each Balkan country, alongside with the establishment of joint actions, in order to set the coordinates of the regional balneotherapy marketing strategy for the Balkan peninsula.

  20. Hershey’s Entry to the Australian Market with a New Brand: An Accounting and Marketing Perspective

    Directory of Open Access Journals (Sweden)

    Cevdet Kızıl

    2013-09-01

    Full Text Available This paper discusses the entry of Hershey’s Chocolates Company tothe Australian market with a new brand. For this purpose, background information and key performance indicators about the firm are presented. Also target customers and market summary, market demographics and target customer profile of the firm are mentioned in the context of situational analysis. Then,Hershey’s entry to the Australian market with a new product is proposed by providing and commenting on SWOT analysis, competition environment, accounting-finance indicators, marketing strategy and marketing mix (4P factors. Thus, a deeper focus on the organization is realized and shared. As aresult, firm’s entry to the Australian market is discussed with a new product by suggesting recent and altered target customer base, customer profile,marketing strategy and marketing mix. Our study evaluates the potential disadvantages and advantages in detail and argues that there is a need for Hershey’s to enter the Australian market with a new product. In general, this article discusses and defends the entry of Hershey’s to Australian market witha new product by logical reasoning and draws a strategic roadmad to reach this goal.

  1. The Labor Market from Romania from the Perspective of Migration Phenomenon

    Directory of Open Access Journals (Sweden)

    Constantin Georgescu

    2017-12-01

    Full Text Available Population migration is a real phenomenon that has amplified over the last two decades and will continue to grow as major disparities between regions develop. There are many reasons that generate the trend of population movement. The reasons/ motive that are frequently invoked are the conflictual situation related issues that primarily affect individual security, political and social fragility, economic instability with effects in all areas of activity, degradation of living conditions, and the high risk of terrorism in certain areas. The population migration is not necessarily a bad thing if we are looking through the perspective of chances it offers to both people and the economy as a whole, being also an important factor for the growth of national and international trade. But, the lack of some decisions to control this phenomenon creates long-term imbalances. These imbalances are already extremely visible in the Romanian labor market. Numerous work field have a major staff lack and are need of solutions for doing business under normal conditions. Therefore, the present paper aims at highlighting the main features of the labor market, the country's risks, as well as identifying viable solutions for reducing economic and social imbalances.

  2. [The new German drug market law AMNOG from a child and adolescent psychiatry perspective].

    Science.gov (United States)

    Dittmann, R W

    2016-04-01

    The European Union (EU) regulation 1901/2006 plus the implementation of pediatric investigational plans by the European Medicines Agency (EMA) have contributed to more clinical studies in pediatric psychopharmacology. A new drug market law (AMNOG) has been in force in Germany since 2011 that requires an additional process of assessment of benefits of newly authorized medications by the Federal Joint Committee (Gemeinsamer Bundesausschuss, G‑BA), which also holds for medications licensed for pediatric populations. Summary of early assessments of benefits for newly registered compounds in the treatment of psychiatric disorders and critical discussion from the perspective of child and adolescent psychiatry. Application and critical review of documents and written statements by various institutions and stakeholders related to assessment procedures and respective decisions by the G‑BA for these medications. Clearly differing requirements for study designs and outcome parameters characterize the conditions for market authorization and for the assessment of benefits. Further adjustments to the regulations in implementing the AMNOG appear to be essential, integrating agencies involved so far, complimented by expertise from regulatory agencies and medical scientific societies.

  3. OVERVIEW OF THE INDUSTRIAL MARKET IN ROMANIA. IMPLICATIONS FROM THE ORGANIZATIONAL CONSUMER PERSPECTIVE

    Directory of Open Access Journals (Sweden)

    Constantin SASU

    2016-06-01

    Full Text Available Nowadays research in consumer behaviour has become really useful in understanding consumer needs regarding the use of products or services. Despite the tremendous work carried out in the field of consumer behaviour, few studies have concentrated on the organizational consumers as main buyers in the market. In this regard, considering the economic sectors of Romania, the main purpose of the article consists in characterizing the national industrial buyers taking into consideration the organizational consumer approach. Using an empirical study based on the macroeconomic indicators published by the Romanian National Institute of Statistics, we aimed to identify the components of the organizational market in Romania. In this regard, we selected several statistical indicators specific for the agriculture sector which can help us understand the behaviour of the organizations from this area considering the buying perspective. The results obtained demonstrate that although there are many macroeconomic indicators in the agriculture sector (43 few of them (19 provide significant information regarding the industrial buying behaviour among Romanian firms from this area.

  4. Investigating the perception of Romanian adults on ophthalmology services from an experiential marketing perspective.

    Science.gov (United States)

    Gheorghe, Consuela-Mădălina; Gheorghe, Iuliana-Raluca; Purcărea, Victor Lorin

    2017-01-01

    Nowadays, we live in a world in which we are daily bombed by hundreds of advertisements. Specialists have to discover other channels or embed attractive elements in the advertisements' messages to cut through the clutter and catch the consumers' attention. The evolution of the concept of service has changed from the commercial status to determining a lifestyle. Buying a service has led to a change in the consumer behavior. Consumers want to buy services that dazzle their senses, touch their hearts, and stimulate their minds, not as before, excellent or satisfying. Ophthalmology is the medical specialty that is the most oriented toward outpatient care, as hospitalization is required only in a small percentage of cases. The objective of this case study was to investigate the perception of Romanian adult consumers on ophthalmology services from an experiential marketing perspective, by using the Focus Group method. Ophthalmology requires a wide range of skills due to the diversity of consumers who demand specialized consultations. Experiential marketing is a valuable strategy that ophthalmologic organizations may use to target specific consumers. The purpose of this case study was to identify the perceptions of Romanian adults on experiential marketing campaigns and determine the degree to which these campaigns influenced their decisions of buying an ophthalmologic service. Using a snowball sampling technique we have sent a filter questionnaire to 40 people on the internet. The filter questionnaire consisted of questions about wearing eyeglasses, the period of wearing them, the last ophthalmologic consultation, the type of ophthalmologic clinic they were going to, age and education. The respondents revealed there is almost no visibility on promoting services even if there is an upsurge of organizations offering this type of health service in the Romanian ophthalmology sector.

  5. Investigating the perception of Romanian adults on ophthalmology services from an experiential marketing perspective

    Science.gov (United States)

    Gheorghe, Consuela-Mădălina; Gheorghe, Iuliana-Raluca; Purcărea, Victor Lorin

    2017-01-01

    Nowadays, we live in a world in which we are daily bombed by hundreds of advertisements. Specialists have to discover other channels or embed attractive elements in the advertisements’ messages to cut through the clutter and catch the consumers’ attention. The evolution of the concept of service has changed from the commercial status to determining a lifestyle. Buying a service has led to a change in the consumer behavior. Consumers want to buy services that dazzle their senses, touch their hearts, and stimulate their minds, not as before, excellent or satisfying. Ophthalmology is the medical specialty that is the most oriented toward outpatient care, as hospitalization is required only in a small percentage of cases. The objective of this case study was to investigate the perception of Romanian adult consumers on ophthalmology services from an experiential marketing perspective, by using the Focus Group method. Ophthalmology requires a wide range of skills due to the diversity of consumers who demand specialized consultations. Experiential marketing is a valuable strategy that ophthalmologic organizations may use to target specific consumers. The purpose of this case study was to identify the perceptions of Romanian adults on experiential marketing campaigns and determine the degree to which these campaigns influenced their decisions of buying an ophthalmologic service. Using a snowball sampling technique we have sent a filter questionnaire to 40 people on the internet. The filter questionnaire consisted of questions about wearing eyeglasses, the period of wearing them, the last ophthalmologic consultation, the type of ophthalmologic clinic they were going to, age and education. The respondents revealed there is almost no visibility on promoting services even if there is an upsurge of organizations offering this type of health service in the Romanian ophthalmology sector. PMID:29450395

  6. Two sides of the coin. Part 2. Colloid and surface science meets real biointerfaces.

    Science.gov (United States)

    Ninham, Barry W; Larsson, Kåre; Lo Nostro, Pierandrea

    2017-11-01

    Part 1 revisited developments in lipid and surfactant self assembly over the past 40 years [1]. New concepts emerged. Here we explore how these developments can be used to make sense of and bring order to a range of complex biological phenomena. Together with Part 1, this contribution is a fundamental revision of intuition at the boundaries of Colloid Science and Biological interfaces from a perspective of nearly 50 years. We offer new insights on a unified treatment of self assembly of lipids, surfactants and proteins in the light of developments presented in Part 1. These were in the enabling disciplines in molecular forces, hydration, oil and electrolyte specificity; and in the role of non Euclidean geometries-across the whole gammut of physical, colloid and surface chemistry, biophysics and membrane biology and medicine. It is where the early founders of the cell theory of biology and the physiologists expected advances to occur as D'Arcy Thompson predicted us 100 years ago. Copyright © 2017 Elsevier B.V. All rights reserved.

  7. Writing and Rewriting the Instructional Design Case: A View from Two Sides

    Directory of Open Access Journals (Sweden)

    Craig D. Howard, Rodney Myers

    2011-01-01

    Full Text Available This article analyzes five problem areas educators grapple with when writing designs cases about learning interventions. The article is written from the vantage point of IJDL’s assistant editor who edited, reviewed, and coordinated the reviews of design cases over a period of two years while also writing his own design case (Howard & Myers, 2010: International Journal of Designs for Learning. The knowledge building genre of the instructional design case is viewed from the perspective of commonalities between articles published in a Tech Trends feature, the Instructional Design Portfolio, and this venue. The areas of concern common among reviews for these publications shed light on how the design case is developing into a rigorous form of educational inquiry. The areas of concern brought up in reviews of cases are discussed in light of the author’s first hand experiences of satisfying reviewers’ concerns and, in turn, coaching other educators through the process of a finalized design case. Those common areas are: (1 situating the design, (2 describing the design, (3 depicting the experience of the design, (4 developing trustworthiness through transparency, analysis, and reflection (5 removing aspects of design cases which confound their purpose. Specific examples from design cases that have gone through peer review describe how author-educators may approach the dissemination of design precedent through the careful documentation of pedagogical designs.

  8. The effect of curve sawing two-sided cants from small diameter hardwood sawlogs on lumber and pallet part yields

    Science.gov (United States)

    Peter Hamner; Marshall S. White; Philip A. Araman

    2006-01-01

    Curve sawing is a primary log breakdown process that incorporates gang-saw technology to allow two-sided cants from logs with sweep to be cut parallel to the log surface or log axis. Since curve-sawn logs with sweep are cut along the grain, the potential for producing high quality straight-grain lumber and cants increases, and strength, stiffness, and dimensional...

  9. An Evaluation of One-Sided and Two-Sided Communication Paradigms on Relaxed-Ordering Interconnect

    Energy Technology Data Exchange (ETDEWEB)

    Ibrahim, Khaled Z. [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Hargrove, Paul H. [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Iancu, Costin [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Yelick, Katherine [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States)

    2014-08-14

    The Cray Gemini interconnect hardware provides multiple transfer mechanisms and out-of-order message delivery to improve communication throughput. In this paper we quantify the performance of one-sided and two-sided communication paradigms with respect to: 1) the optimal available hardware transfer mechanism, 2) message ordering constraints, 3) per node and per core message concurrency. In addition to using Cray native communication APIs, we use UPC and MPI micro-benchmarks to capture one- and two-sided semantics respectively. Our results indicate that relaxing the message delivery order can improve performance up to 4.6x when compared with strict ordering. When hardware allows it, high-level one-sided programming models can already take advantage of message reordering. Enforcing the ordering semantics of two-sided communication comes with a performance penalty. Furthermore, we argue that exposing out-of-order delivery at the application level is required for the next-generation programming models. Any ordering constraints in the language specifications reduce communication performance for small messages and increase the number of active cores required for peak throughput.

  10. Perspectives of the electric power industry amid the transforming global power generation markets

    Science.gov (United States)

    Makarov, A. A.; Mitrova, T. A.; Veselov, F. V.; Galkina, A. A.; Kulagin, V. A.

    2017-10-01

    A scenario-based prognosis of the evolution of global power generation markets until 2040, which was developed using the Scaner model-and-information complex, was given. The perspective development of fuel markets, vital for the power generation industry, was considered, and an attempt to predict the demand, production, and prices of oil, gas, coal, and noncarbon resources across various regions of the world was made. The anticipated decline in the growth of the global demand for fossil fuels and their sufficiency with relatively low extraction expenses will maintain the fuel prices (the data hereinafter are given as per 2014 prices) lower than their peak values in 2012. The outrunning growth of demand for electric power is shown in comparison with other power resources by regions and large countries in the world. The conditions of interfuel competition in the electric power industry considering the changes in anticipated fuel prices and cost indicators for various power generation technologies were studied. For this purpose, the ratios of discounted costs of electric power production by new gas and coal TPPs and wind and solar power plants were estimated. It was proven that accounting the system effects (operation modes, necessary duplicating and reserving the power of electric power plants using renewable energy sources) notably reduces the competitiveness of the renewable power industry and is not always compensated by the expected lowering of its capital intensity and growth of fuel for TPPs. However, even with a moderate (in relation to other prognoses) growth of the role of power plants using renewable energy sources, they will triple electric power production. In this context, thermal power plants will preserve their leadership covering up to 60% of the global electric power production, approximately half using gas.

  11. Marketing.

    Science.gov (United States)

    Chambers, David W

    2010-01-01

    There is not enough marketing of dentistry; but there certainly is too much selling of poor quality service that is being passed off as dentistry. The marketing concept makes the patient and the patients' needs the ultimate criteria of marketing efforts. Myths and good practices for effective marketing that will promote oral health are described under the traditional four "Ps" categories of "product" (best dental care), "place" (availability), "promotion" (advertising and other forms of making patients aware of available services and how to use them), and "price" (the total cost to patients of receiving care).

  12. Issues in Water Quality Trading: Perspectives on the Market-Based Approach

    Science.gov (United States)

    Market mechanisms and incentives can play an important role in addressing environmental problems. Potential advantages of using market-based approaches include reducing the costs of meeting environmental goals and encouraging innovation. One market mechanism that has been promo...

  13. Creating a competitive electricity market in Ontario - The energy consumer perspective

    International Nuclear Information System (INIS)

    Ford, M.

    1997-01-01

    The large consumers' perspective on the Ontario Government's decision to delay action on restructuring the electric power industry was provided, and recommendations were offered as to the best course of action that the Government ought to take. Ontario Hydro's proposal to restructure itself into separate generation, transmission and retail corporations, and to introduce competition into the Corporation was attacked as unworkable, in that it could not help but encourage price manipulation. The large consumer group also argued that retail distribution in Ontario needs major rationalization without an Ontario Hydro presence. In place of the Ontario Hydro proposal the Association of Major Power Consumers in Ontario (AMPCO) recommends a separate transmission system including an independent system operator, a restructuring of local distribution within a definite time frame and consistent criteria, to be worked out by municipal utilities and Ontario Hydro Retail, and establishment of a Transition Authority independent of Ontario Hydro with a mandate to carry out these changes. While the Ontario Government appears to be unlikely to undertake such a'risky' initiative at this stage of its mandate, significant change, including competition, remains inevitable. It is not a question of whether, but when a fully competitive energy market in Ontario will become a reality. tabs., figs

  14. Driving factors of interactions between the exchange rate market and the commodity market: A wavelet-based complex network perspective

    Science.gov (United States)

    Wen, Shaobo; An, Haizhong; Chen, Zhihua; Liu, Xueyong

    2017-08-01

    In traditional econometrics, a time series must be in a stationary sequence. However, it usually shows time-varying fluctuations, and it remains a challenge to execute a multiscale analysis of the data and discover the topological characteristics of conduction in different scales. Wavelet analysis and complex networks in physical statistics have special advantages in solving these problems. We select the exchange rate variable from the Chinese market and the commodity price index variable from the world market as the time series of our study. We explore the driving factors behind the behavior of the two markets and their topological characteristics in three steps. First, we use the Kalman filter to find the optimal estimation of the relationship between the two markets. Second, wavelet analysis is used to extract the scales of the relationship that are driven by different frequency wavelets. Meanwhile, we search for the actual economic variables corresponding to different frequency wavelets. Finally, a complex network is used to search for the transfer characteristics of the combination of states driven by different frequency wavelets. The results show that statistical physics have a unique advantage over traditional econometrics. The Chinese market has time-varying impacts on the world market: it has greater influence when the world economy is stable and less influence in times of turmoil. The process of forming the state combination is random. Transitions between state combinations have a clustering feature. Based on these characteristics, we can effectively reduce the information burden on investors and correctly respond to the government's policy mix.

  15. Do Ends Justify Means? Feminist Economics Perspectives on the Business Case for Gender Equality in the UK Labour Market

    OpenAIRE

    Thomson, Emily

    2013-01-01

    This paper intends to explore a feminist economics perspective on business case arguments for gender equality in the UK labour market, where there are significant inequalities between men and women. Policy discourse on gender equality has moved from one which emphasises ‘equal opportunities’ and notions of fairness and equal treatment to one which focuses on increasing economic efficiency in the wider economy and viewing female employees as a competitive advantage for individual firms. Develo...

  16. Unequal distribution of salary from a gender perspective and the impact of recession on the catalan labor market

    OpenAIRE

    Adillón, M.Jesús Gómez; Piqué, M.Àngels Cabasés

    2014-01-01

    In order to highlight the uneven impact of recession on the labor market in Catalonia (Spain), especially regarding wage structure, this study examines the evolution of its main variables in the period 2005-2012 from a gender perspective. For ten years prior to recession, female employment improved, mainly due to the expansion of the tertiary sector and public sector and numerous new political and legislative actions. These actions aimed at the interdiction of certain long-held and deep-roote...

  17. QUALITY MEASUREMENT IN RESTAURANT INDUSTRY FROM THE MARKETING PERSPECTIVE: A COMPARISON OF GUESTS' AND MANAGERS' QUALITY PERCEPTIONS

    OpenAIRE

    Kukanja, Marko

    2017-01-01

    Restaurant quality management, as a fairly new area of research, requires frequent and critical academic monitoring. Previous studies have highlighted the importance of several quality attributes for the restaurant industry. However, up until now no study has compared both ¬– restaurant managers` and guests' quality perceptions from the marketing mix (7P) perspective. This paper analyses differences in quality perceptions between managers and guests. Two samples – 207 valid questionnaires obt...

  18. The biogas market. Which perspectives for the methanation market by 2017? Who are the best positioned actors to take advantage of opportunities?

    International Nuclear Information System (INIS)

    2014-01-01

    As biogas is the most promising but also disregarded segment of renewable energies, this report first proposes an analysis of this market and its perspectives by discussing the determining factors of activity, by analysing the evolution of the activity between 2010 and 2014 in France (final consumption, consumption per segment, number of installations, number of installations per segment), and by applying three forecast scenarios to the market evolution by 2020. The second part proposes an analysis of the main consumer sectors. The next part discusses business models implemented by operators, and the competition structure. Highlights and supply evolution are then presented and discussed in terms of prospect diversification, supply safety, and improvement of installation efficiency. Synthetic sheets of 158 operators are then provided, containing management, economic and financial data for the 2008-2012 period, and proposing comparisons through 5 main indicators

  19. Rational Arithmetic Mathematica Functions to Evaluate the Two-Sided One Sample K-S Cumulative Sampling Distribution

    Directory of Open Access Journals (Sweden)

    J. Randall Brown

    2007-06-01

    Full Text Available One of the most widely used goodness-of-fit tests is the two-sided one sample Kolmogorov-Smirnov (K-S test which has been implemented by many computer statistical software packages. To calculate a two-sided p value (evaluate the cumulative sampling distribution, these packages use various methods including recursion formulae, limiting distributions, and approximations of unknown accuracy developed over thirty years ago. Based on an extensive literature search for the two-sided one sample K-S test, this paper identifies an exact formula for sample sizes up to 31, six recursion formulae, and one matrix formula that can be used to calculate a p value. To ensure accurate calculation by avoiding catastrophic cancelation and eliminating rounding error, each of these formulae is implemented in rational arithmetic. For the six recursion formulae and the matrix formula, computational experience for sample sizes up to 500 shows that computational times are increasing functions of both the sample size and the number of digits in the numerator and denominator integers of the rational number test statistic. The computational times of the seven formulae vary immensely but the Durbin recursion formula is almost always the fastest. Linear search is used to calculate the inverse of the cumulative sampling distribution (find the confidence interval half-width and tables of calculated half-widths are presented for sample sizes up to 500. Using calculated half-widths as input, computational times for the fastest formula, the Durbin recursion formula, are given for sample sizes up to two thousand.

  20. Two-sided messages for health risk prevention: the role of argument type, refutation, and issue ambivalence.

    Science.gov (United States)

    Cornelis, Erlinde; Cauberghe, Veroline; De Pelsmacker, Patrick

    2013-06-01

    Two experiments were conducted among adolescents in 2011 in urban parts of Belgium, Europe. The effectiveness of two-sided binge drinking and marijuana prevention messages was investigated in relation to argument type, refutation, and issue ambivalence. Study 1 (n = 373) serves as a baseline study for study 2 (n = 156). Data were collected through a printed questionnaire in classrooms in Flemish secondary schools. Analysis of variance (ANOVA) was used to analyze the data. Implications for health practitioners, as well as limitations and suggestions for further research are given.

  1. The market of nuclear plant dismantling. The new EDF's strategy, process standardisation, robotization: which perspectives for the market by 2030?

    International Nuclear Information System (INIS)

    2017-09-01

    Dismantling appears as the most promising activity in the nuclear sector due to ageing plants, to ambitious objectives of reduction of the nuclear share in the energy mix, or to high expertise of French companies in robotic and digital solutions for deconstruction in radioactive environments. However, the development of the dismantling market depends on EDF decisions: the extension of nuclear reactor lifetime postpones the development of this market. In this context, this study aims at giving an anticipated view of the plant dismantling market by 2030, at deciphering growth levers for the sector actors, and at understanding the sector operation and the business model of operators. Thus, the report presents the main components of the market (key figures, dismantling types, dismantling steps, sector ecosystem, barriers to enter the market, costs, contractual relationships), proposes an analysis of the market and of its perspectives (situation in France, and at the world level, predictive scenario for 2030), and discusses the development axes and demand evolutions (robotization and digitalisation, elaboration of standardised processes, management of wastes produced by nuclear dismantling, internationalisation of French actors). It also proposes an overview of actors in France, and identity sheets for commissioners (EDF, New Areva), contractors (Onet, Vinci, Engie), and other actors (Veolia, Assystem, Ortec, Cybernetix, Oreka Group). The last part proposes synthetic sheets for more than 110 companies of the sector (general information, management and financial performance data under the form of tables and figures) and comparative tables according to 5 key indicators. Data are presented for a period ranging from 2010 to 2016

  2. STRATEGIC MARKETING PLANNING IN SPORTS- A PERSPECTIVE OF QUALITY OF LIFE IMPROVEMENT

    OpenAIRE

    Constantinescu Mihaela; Caescu Stefan Claudiu; Ploesteanu Mara Gabriela

    2012-01-01

    Strategic marketing planning requires that the marketing objectives strategies for a specific product-market configuration be in full correlation with the directions and the resources allocated at the corporate level or at the strategic business unit one. Such a correlation is more than necessary under the current market conditions, when the economic crisis affects both consumer behavior and corporate decisions. This article focuses on the particularities of strategic marketing planning in sp...

  3. STRATEGIC MARKETING PLANNING IN SPORTS – A PERSPECTIVE OF QUALITY OF LIFE IMPROVEMENT

    OpenAIRE

    Caescu Stefan Claudiu; Ploesteanu Mara Gabriela; Constantinescu Mihaela

    2012-01-01

    Strategic marketing planning requires that the marketing objectives strategies for a specific product-market configuration be in full correlation with the directions and the resources allocated at the corporate level or at the strategic business unit one. Such a correlation is more than necessary under the current market conditions, when the economic crisis affects both consumer behavior and corporate decisions. This article focuses on the particularities of strategic marketing planning in sp...

  4. The French market of thermal solar and its perspectives. Conditions are met for a sustained and durable market growth

    International Nuclear Information System (INIS)

    2011-03-01

    This article presents the content of a market study which aimed at assessing the rebound ability of the thermal solar energy market, at assessing the impact of the large legal framework which aims at developing thermal solar energy, at assessing the weight of French industries with respect to the German giants, and at understanding the strategy of equipment manufacturers and installers/integrators. The report presents the operating principles and applications of thermal solar energy production, presents the European and the French regulatory context, discusses the situation of France with respect to its commitments in terms of renewable energy as heat source, comments the dynamics of the French market, discusses the business model of this sector, and comments the position and strategies of front-end and back-end actors, i.e. equipment manufacturers on the one hand, and installers on the other hand

  5. Multi-Criterion Two-Sided Matching of Public–Private Partnership Infrastructure Projects: Criteria and Methods

    Directory of Open Access Journals (Sweden)

    Ru Liang

    2018-04-01

    Full Text Available Two kinds of evaluative criteria are associated with Public–Private Partnership (PPP infrastructure projects, i.e., private evaluative criteria and public evaluative criteria. These evaluative criteria are inversely related, that is, the higher the public benefits; the lower the private surplus. To balance evaluative criteria in the Two-Sided Matching (TSM decision, this paper develops a quantitative matching decision model to select an optimal matching scheme for PPP infrastructure projects based on the Hesitant Fuzzy Set (HFS under unknown evaluative criterion weights. In the model, HFS is introduced to describe values of the evaluative criteria and multi-criterion information is fully considered given by groups. The optimal model is built and solved by maximizing the whole deviation of each criterion so that the evaluative criterion weights are determined objectively. Then, the match-degree of the two sides is calculated and a multi-objective optimization model is introduced to select an optimal matching scheme via a min-max approach. The results provide new insights and implications of the influence on evaluative criteria in the TSM decision.

  6. Lower Prevalence of Atopic Dermatitis and Allergic Sensitization among Children and Adolescents with a Two-Sided Migrant Background.

    Science.gov (United States)

    Ernst, Sinja Alexandra; Schmitz, Roma; Thamm, Michael; Ellert, Ute

    2016-02-26

    In industrialized countries atopic diseases have been reported to be less likely in children and adolescents with a migrant background compared to non-migrants. This paper aimed at both examining and comparing prevalence of asthma, allergic rhinoconjunctivitis and atopic dermatitis and allergic sensitization to specific IgE antibodies in children and adolescents with and without a migrant background. Using data of the population-based German Health Interview and Examination Survey for children and adolescents (KiGGS;n = 17,450; 0-17 years), lifetime and 12-month prevalence of atopic diseases and point prevalence of 20 common allergic sensitizations were investigated among migrants compared to non-migrants. Multiple regression models were used to estimate the association of atopic disease and allergic sensitization with migrant background. In multivariate analyses with substantial adjustment we found atopic dermatitis about one-third less often (OR 0.73, 0.57-0.93) in participants with a two-sided migrant background. Statistically significant associations between allergic sensitizations and a two-sided migrant background remained for birch (OR 0.73, 0.58-0.90), soybean (OR 0.72, 0.54-0.96), peanut (OR 0.69, 0.53-0.90), rice (OR 0.64, 0.48-0.87), potato (OR 0.64, 0.48-0.85), and horse dander (OR 0.58, 0.40-0.85). Environmental factors and living conditions might be responsible for the observed differences.

  7. A Reliable Methodology for Determining Seed Viability by Using Hyperspectral Data from Two Sides of Wheat Seeds.

    Science.gov (United States)

    Zhang, Tingting; Wei, Wensong; Zhao, Bin; Wang, Ranran; Li, Mingliu; Yang, Liming; Wang, Jianhua; Sun, Qun

    2018-03-08

    This study investigated the possibility of using visible and near-infrared (VIS/NIR) hyperspectral imaging techniques to discriminate viable and non-viable wheat seeds. Both sides of individual seeds were subjected to hyperspectral imaging (400-1000 nm) to acquire reflectance spectral data. Four spectral datasets, including the ventral groove side, reverse side, mean (the mean of two sides' spectra of every seed), and mixture datasets (two sides' spectra of every seed), were used to construct the models. Classification models, partial least squares discriminant analysis (PLS-DA), and support vector machines (SVM), coupled with some pre-processing methods and successive projections algorithm (SPA), were built for the identification of viable and non-viable seeds. Our results showed that the standard normal variate (SNV)-SPA-PLS-DA model had high classification accuracy for whole seeds (>85.2%) and for viable seeds (>89.5%), and that the prediction set was based on a mixed spectral dataset by only using 16 wavebands. After screening with this model, the final germination of the seed lot could be higher than 89.5%. Here, we develop a reliable methodology for predicting the viability of wheat seeds, showing that the VIS/NIR hyperspectral imaging is an accurate technique for the classification of viable and non-viable wheat seeds in a non-destructive manner.

  8. The Regulation of Market Manipulation in Australia: A Historical Comparative Perspective

    Directory of Open Access Journals (Sweden)

    Howard Chitimira

    2015-07-01

    Full Text Available Notably, in Australia, market abuse practices like market manipulation and other market misconduct practices are expressly prohibited under the Corporations Act as amended by the Financial Services Reform Act. In the light of this, and for the purposes of this article, a brief historical analysis of the market manipulation prohibition will be presented first. Secondly, the available penalties and remedies for market manipulation are discussed. Thereafter, possible recommendations and significant Australian anti-market abuse enforcement approaches that may be utilised in South Africa are briefly stated. Lastly, concluding remarks are provided.

  9. Market perspectives of H2 vehicles. Analysis of current status and requirements

    International Nuclear Information System (INIS)

    Bunzeck, I.G.

    2009-06-01

    This report serves as discussion document for the workshop 'Technologies for fuel cells and hydrogen in road transport' in Paris, France, March 2009. The workshop is part of the Efonet (Energy Foresight Network, www.efonet.org ) program initiated by the European Commission. As a starting point, the status quo of fuel cell technology is analyzed from an innovation perspective, compared with the current vehicle deployment in demonstration projects worldwide. Then, cost reductions of fuel cell and drive train components that can be achieved as function over time are modelled in a learning curve approach. This provides a forecast on the expected vehicle cost by cumulative production, enabling discussion on the connection between necessary vehicle deployment and current demonstration projects, also in respect to project finance. Within the EU HyWays project, four scenarios have been developed to model the penetration rates for hydrogen vehicles in transport. All scenarios are determined by two influencing factors, policy support and level of technological learning. Depending on the scenario, it is assumed that mass production of vehicles starts either by 2013 (2016) with a group of 5 (4) first movers that achieve up to 90% plant utilization in different time frames. Given the bandwidth of scenario results, it is possible to redefine cost targets and provide recommendations for the necessary policy support. The report also provides an assessment of current hydrogen vehicle RD and D activities by different OEMs and gives an indication on the expected market entry strategies and time frame. To conclude, cost of conventional and hydrogen vehicles are compared on a euro/km level, testing several policy measures for their suitability to lower the expected high vehicle cost for the end-consumer.

  10. O desenvolvimento do marketing: uma perspectiva histórica El desarrollo del marketing: una perspectiva histórica The evolution of marketing: an historical perspective

    Directory of Open Access Journals (Sweden)

    Tatiani Santos

    2009-03-01

    Full Text Available Para entender melhor o Marketing, bem como a sua crescente importância dentro das organizações, este trabalho apresenta uma visão mais detalhada de seu desenvolvimento histórico, desde a época em que ainda não era considerado uma área específica do conhecimento até a atualidade. Para tanto, expõe-se a pré-história do Marketing, onde se identifica que suas atividades eram desenvolvidas somente como práticas do comércio. Mostra-se que é a partir de 1900 que suas atividades passam a ser diferenciadas das práticas do comércio, proporcionando o seu surgimento como uma área do conhecimento distinta. Em seguida, reconstitui-se e divide-se a sua história em décadas, a partir de 1900 até os dias atuais, no intuito de apresentar o surgimento das diferentes escolas de pensamento, o desenvolvimento de novas atividades, o Marketing dentro das organizações e a sua diferenciação em atividades específicas como o Marketing Societal e o Marketing Experiencial. Além disso, busca-se apresentar também a história do Marketing no Brasil, ressaltando seus principais marcos evolutivos. Por fim, são apresentadas algumas contribuições de outras áreas do conhecimento e de algumas ciências, bem como os problemas vivenciados pelo Marketing.Para entender mejor el Marketing, así como su importancia creciente dentro de las organizaciones, este trabajo tiene por objetivo presentar una visión más detallada del desarrollo histórico del Marketing, remontando a su historia, desde la época en que aún no era considerado un área específica del conocimiento hasta la actualidad. Para tanto, presentamos la prehistoria del Marketing, donde identificamos que sus actividades eran desarrolladas solamente como prácticas del comercio. Mostramos que es a partir de 1900 que sus actividades pasan a ser diferenciadas de las prácticas del comercio, proporcionando el surgimiento del Marketing como un área del conocimiento distinta. En seguida, remontamos

  11. Inbound marketing

    OpenAIRE

    Popek, Tomáš

    2011-01-01

    In my work I focus on Inbound Marketing, which represents a new perspective on marketing, that has not been given the attention it deserves. It is a combination of existing and proven marketing methods that are used to obtain new customers with minimal marketing costs to the organization. The first section of my work is devoted to defining the concept of Inbound Marketing definitions and explanations. Furthermore, I present a list of instruments used in Inbound Marketing, and showcase the def...

  12. THE EFFECTS OF MARKETING MIX ON CONSUMER SATISFACTION: A LITERATURE REVIEW FROM ISLAMIC PERSPECTIVES

    OpenAIRE

    Selim AHMED; Md. Habibur RAHMAN

    2015-01-01

    Customer satisfaction is one of the essential factors for the success of a company. To achieve the high customer satisfaction, companies must know when and how their customers are satisfied about the products and services. Nowadays, different companies follow different types of marketing strategies based on the target market demand. The majority of companies follow a conventional marketing strategy, but some companies choose to follow a religious or spiritual marketing strategy such as the Is...

  13. Global Market Entry Strategy and Point-A Perspective of Chinese Pharmaceutical Enterprise

    Institute of Scientific and Technical Information of China (English)

    TonyZhang

    2003-01-01

    After joining WTO, China will not only open its door wider to foreign investment and operations in Chinese market, but also play an increasing role in global market. However, unlike many other Chinese industries that are already major suppliers or producers of consumer products at global market, majority of pharmaceutical enterprises in China remain domestic operations. Today there are still major obstacles for Chinese pharmaceutical enterprises to overcome in entering key markets such as US and Europe.

  14. A marketing perspective on the impact of financial and non-financial measures on shareholder value

    OpenAIRE

    Terblanche, Nic S; Gerber, Charlene; Erasmus, Pierre; Schmidt, Delia

    2013-01-01

    The pressure for financial accountability contributed to widespread concern about the function of marketing within the company. Consequently, marketers have become preoccupied with measuring the performance of marketing activity. Diverse financial and non-financial methods have been developed to provide evidence of how marketing activity impacts on the bottom line. This article proposes an approach whereby financial and non-financial performance measures are combined to measure the contributi...

  15. The market of the activities bound to the wastes situation 2002-2003 and perspectives 2004; Le marche des activites liees aux dechets situation 2002-2003 et perspectives 2004

    Energy Technology Data Exchange (ETDEWEB)

    NONE

    2003-12-01

    This study presents the different activities bound to the wastes, evaluates the economical stakes, the short-dated development perspectives, identifies the new markets and analyzes the regulations impact on the short-dated markets. It concerns the non hazardous and hazardous wastes. (A.L.B.)

  16. Marketing library and information services: international perspectives (Gupta; Konntz; Massísimo; Savard)

    OpenAIRE

    Fernández Marcial, Viviana

    2007-01-01

    This article reviews different experiences in library marketing developed around the world. It focuses on the marketing mix, the central element of a plan of marketing in which four aspects are defined, the four "p": the product, price, place and promotion.

  17. The development of European gas markets. Environmental, economic and political perspectives

    International Nuclear Information System (INIS)

    Estrada, J.; Moe, A.; Martinsen, K.D.

    1996-01-01

    By reviewing past history and developments in the European gas markets and European energy policy, this book identifies the driving forces for future market development. Topics covered include future gas demand and potential supplies, inter-fuel competition and the likely structure of gas markets in Europe in the future. (UK)

  18. The Marketing Effectiveness of Hotel Facebook Pages: From Perspectives of Customers and Messages

    Science.gov (United States)

    Leung, Xi Yu

    2012-01-01

    In the hotel industry, social media marketing has become a new trend hoteliers are chasing and an increasing number of hotels are using social media to promote their business. However, the marketing effectiveness of social media is still a big challenge in both academic and business world. Since social media marketing is totally different from…

  19. Perspectives of new fossil-fuelled power plants with CO2 capture in the liberalised European electricity market

    International Nuclear Information System (INIS)

    Kober, Tom

    2014-01-01

    Against the background of an increasing importance of climate change mitigation and the liberalization of the European energy supply this study assesses the perspectives of power plants with Carbon dioxide Capture and Storage (CCS). CCS power plants represent one option to reduce CO 2 emissions of fossil energy based electricity production significantly. In this study the deployment of CCS power plants is investigated for the European electricity market until 2050 taking different energy and climate policy framework conditions into consideration. By applying an integrated model-based approach, structural changes of the whole energy system are incorporated, including their implications on costs and emissions. The study addresses uncertainties concerning future CCS power plant invest costs and efficiencies explicitly, and analyses the effects of changes of these parameters with respect to the perspectives of CCS power plants in Europe. Thereby, interdependencies on horizontal level related to competition of different technologies within the electricity sector are examined, but also vertical interdependencies resulting from effects between the upstream and energy demand sectors. In order to reflect the heterogeneity among the national energy systems in Europe, country specific particularities on technical aspects and energy policy are taken into account, such as potentials and costs of CO 2 storage, and national regulations on the use of nuclear power and renewable energy. The results of the analysis reveal a strong influence of the stringency of the EU greenhouse gas reduction target and the policy on the use of nuclear energy on the perspectives of CCS power plants in the European electricity market. Comparing the influence of different policy frameworks analysed in this study with the influences of the variation of the technical and economic CCS power plant parameters shows, that uncertainties concerning energy policy measures can have a stronger influence on the

  20. THE STATE OF THE ART IN RESEARCH INTO RURAL TOURISM IN SPAIN: AN ANALYSIS FROM THE PERSPECTIVE OF MARKETING

    Directory of Open Access Journals (Sweden)

    José Manuel Hernández Mogollón

    2011-06-01

    Full Text Available The study of rural tourism has been addressed from different perspectives, such as geography, sociology, psychology, economics, business management, tourism marketing, etc. This positions it as a multidisciplinary research field of great interest which is growing in strategic importance. However it requires appropriate tools to improve its performance and become more professional. The level of interest it now produces is palpable in the quantitative increase in the attention devoted to it in the scientific literature over recent years. Nevertheless there is a need to improve the quality of this research effort, especially in fields related to economics and the management of businesses and even more so with regard to issues related to marketing, all of which would contribute to a better understanding of issues such as the planning, management and marketing of these destinations and businesses. This paper is an analysis of rural tourism as an area of scientific research that aims to classify the most relevant topics in the field, with particular reference to those that focus on marketing and market research. Its main contribution is a proposal of a research agenda for the coming years.

  1. Direct-to-consumer marketing of prescription drugs: a current perspective for neurologists and psychiatrists.

    Science.gov (United States)

    Hollon, Matthew F

    2004-01-01

    In the US and New Zealand, the past decade has seen tremendous growth in the marketing of prescription drugs directly to patients. The pharmaceutical industry has applied pressure in other countries to relax regulations governing such marketing although this has not yet been successful. While we still have much to learn about the potential impact on the public's health of direct-to-consumer (DTC) marketing, some data are available. This article summarises the current literature on the benefits and risks of DTC marketing. This marketing strategy has grown substantially in the US, but only select drugs are advertised. Whether there is net benefit or harm to the public's health as a result of DTC marketing depends critically on which drugs are advertised and the quality of the information provided in promotional material. Critical reviews of this promotional material suggest the information is of poor quality. Notably, 18% of the 50 drugs advertised most intensively in the US were medications used to treat psychiatric and neurological disorders. The impairments in decisional capacity often seen in psychiatric and neurological illness leave patients vunerable to the controlling influence of DTC marketing and, thus, undermine the patient autonomy that is said to be promoted by this marketing strategy. If there is any benefit from DTC marketing it is for significantly undertreated conditions. International restrictions on DTC marketing should remain in place until further evidence of net benefit or harm emerges from the DTC marketing experiment that is taking place in the US and New Zealand.

  2. Two sides of one coin: massive hepatic necrosis and progenitor cell-mediated regeneration in acute liver failure

    Directory of Open Access Journals (Sweden)

    Honglei eWeng

    2015-06-01

    Full Text Available Massive hepatic necrosis is a key event underlying acute liver failure, a serious clinical syndrome with high mortality. Massive hepatic necrosis in acute liver failure has unique pathophysiological characteristics including extremely rapid parenchymal cell death and removal. On the other hand, massive necrosis rapidly induces the activation of liver progenitor cells, the so-called second pathway of liver regeneration. The final clinical outcome of acute liver failure depends on whether liver progenitor cell-mediated regeneration can efficiently restore parenchymal mass and function within a short time. This review summarizes the current knowledge regarding massive hepatic necrosis and liver progenitor cell-mediated regeneration in patients with acute liver failure, the two sides of one coin.

  3. Two sides of one coin: massive hepatic necrosis and progenitor cell-mediated regeneration in acute liver failure.

    Science.gov (United States)

    Weng, Hong-Lei; Cai, Xiaobo; Yuan, Xiaodong; Liebe, Roman; Dooley, Steven; Li, Hai; Wang, Tai-Ling

    2015-01-01

    Massive hepatic necrosis is a key event underlying acute liver failure, a serious clinical syndrome with high mortality. Massive hepatic necrosis in acute liver failure has unique pathophysiological characteristics including extremely rapid parenchymal cell death and removal. On the other hand, massive necrosis rapidly induces the activation of liver progenitor cells, the so-called "second pathway of liver regeneration." The final clinical outcome of acute liver failure depends on whether liver progenitor cell-mediated regeneration can efficiently restore parenchymal mass and function within a short time. This review summarizes the current knowledge regarding massive hepatic necrosis and liver progenitor cell-mediated regeneration in patients with acute liver failure, the two sides of one coin.

  4. Horizon 2000: Vision of the development of a custom-oriented electric power market in a European perspective

    International Nuclear Information System (INIS)

    Anon.

    1993-10-01

    After a perspective on the development in the seventies and eighties in chapter one, it is stated that, given the developments in the field of liberalization and the manifest internationalization of the European electricity market (chapter two), the Dutch electricity sector is not yet ready for an open European market (chapter three). A revision of the present electricity model does not seem to be the right method, because of the built-in contradictions and the reactive manner in which new developments can be handled (chapter four). Therefore, at this crossroad a new starting point has to be chosen in order for the Dutch electricity sector to be able to handle the developments in a pro-active way. At the same time this offers a solution to the instability, which threatens to the Dutch electricity market as a result of the fast growth of cogeneration capacity. In the new vision Horizon 2000 (outlined in chapters 5-9) the focus is shifted from central planning and cost pooling to customer-orientation within an open market. The market parties get, on the basis of autonomous responsibilities, multiple buying and selling options. A stepwise implementation of Horizon is explained in chapter 10, while the consequences of the market model Horizon 2000 are indicated as positive in chapter eleven. It must be stressed that this report is meant to be a working paper, open for discussion. Both the vision on the market and its consequences for the organization model have to be elaborated in more detail. 30 figs., 27 tabs.,

  5. A marketing perspective on the impact of financial and non-financial measures on shareholder value

    Directory of Open Access Journals (Sweden)

    Charlene Gerber

    2013-05-01

    Full Text Available The pressure for financial accountability contributed to widespread concern about the function of marketing within the company. Consequently, marketers have become preoccupied with measuring the performance of marketing activity. Diverse financial and non-financial methods have been developed to provide evidence of how marketing activity impacts on the bottom line. This article proposes an approach whereby financial and non-financial performance measures are combined to measure the contribution of marketing to sales. Secondary data from two retail brands within the same industry were analysed whereby actual accounting data were adjusted to examine the link between marketing expenditures, specifically with regard to the 4Ps (typical non-financial measures, and sales. The results of the time series regression showed that the nature of the relationship between marketing expenditures and sales is dependent largely on the product characteristics. The link between marketing and sales depicted serves as a starting point from which to build a more robust measurement tool incorporating financial and non-financial marketing performance measures that will serve to justify investment in the marketing of a brand.

  6. STRATEGIC MARKETING PLANNING IN SPORTS – A PERSPECTIVE OF QUALITY OF LIFE IMPROVEMENT

    Directory of Open Access Journals (Sweden)

    Caescu Stefan Claudiu

    2012-12-01

    Full Text Available Strategic marketing planning requires that the marketing objectives strategies for a specific product-market configuration be in full correlation with the directions and the resources allocated at the corporate level or at the strategic business unit one. Such a correlation is more than necessary under the current market conditions, when the economic crisis affects both consumer behavior and corporate decisions. This article focuses on the particularities of strategic marketing planning in sport, given the fact that the vast majority of sports organizations in Romania, although very active on the reference market, do not have a marketing activity correlated with the medium and long term market needs. One of these needs refers to quality of life improvement, knowing that sport activities have positive influence on many dimensions of quality of life, such as health, education, social inclusion, relaxation and leisure. The improvement within the population participation in sport (both as an active participant and as a spectator, the increased duration of leisure and the development of private financing have led to the creation of a large market, where marketing plays a central role. Therefore the marketing management process must also be implemented within the sports organization, in order to make it easier in building and maintaining a relationship with the customer, especially if the organization wants a customer orientation strategy. Such an orientation includes identifying the current needs as well as the future ones in terms of target audience, to offer a series of sports products and services that bring their significant contribution to improving the quality of life. In this paper are highlighted the influences that consumer requirements concerning quality of life have on all components of marketing management process, starting with sports organization mission statement, up to establish strategies for the marketing mix (product, price

  7. Gasification of biomass for energy production. State of technology in Finland and global market perspectives

    Energy Technology Data Exchange (ETDEWEB)

    Wilen, C.; Kurkela, E. [VTT Energy, Espoo (Finland). Energy Production Technologies

    1997-12-31

    This report reviews the development of the biomass gasification technology in Finland over the last two decades. Information on Finnish biomass resources and use, energy economy and national research policy is provided as background. Global biomass resources and potential energy from biomass markets are also assessed based on available literature, to put the development of the gasification technology into a wider perspective of global biomass utilization for energy production. The increasing use of biomass and other indigenous forms of energy has been part and parcel of the Finnish energy policy for some twenty years. Biomass and peat account for almost 20% of the production of primary energy in Finland. As the consumption of biofuels is significantly lower than the annual growth or renewal, the use of bioenergy is considered to be an important measure of reducing carbon dioxide emissions. Research and development on thermal gasification of solid fuels was initiated in the late 1970s in Finland. The principal aim was to decrease the dependence of Finnish energy economy on imported oil by increasing the utilization potential of indigenous fuels. Development in the early 1980s focused on simple atmospheric-pressure fuel gas applications including a gasification heating plant. Eight Bioneer updraft gasifiers (abt 5 MW{sub th}) were constructed in 1982-1986, and a new Bioneer gasifier was commissioned in eastern Finland in 1996. A Pyroflow circulating fluidised-bed gasifies was also commercialized in the mid-1980s; four gasifiers (15-35 MW{sub th}) were commissioned. In the late 1980s the interest in integrated gasification combined-cycle (IGCC) power plants, based on pressurised air gasification of biomass and hot gas cleanup, increased in Finland and in many other countries. The utilization potential for indigenous fuels is mainly in medium-scale combined heat and electricity production (20-150 MW,). Foster Wheeler Energia Oy, Carbona Inc. and Imatran Voima Oy are

  8. Gasification of biomass for energy production. State of technology in Finland and global market perspectives

    International Nuclear Information System (INIS)

    Wilen, C.; Kurkela, E.

    1997-01-01

    This report reviews the development of the biomass gasification technology in Finland over the last two decades. Information on Finnish biomass resources and use, energy economy and national research policy is provided as background. Global biomass resources and potential energy from biomass markets are also assessed based on available literature, to put the development of the gasification technology into a wider perspective of global biomass utilization for energy production. The increasing use of biomass and other indigenous forms of energy has been part and parcel of the Finnish energy policy for some twenty years. Biomass and peat account for almost 20% of the production of primary energy in Finland. As the consumption of biofuels is significantly lower than the annual growth or renewal, the use of bioenergy is considered to be an important measure of reducing carbon dioxide emissions. Research and development on thermal gasification of solid fuels was initiated in the late 1970s in Finland. The principal aim was to decrease the dependence of Finnish energy economy on imported oil by increasing the utilization potential of indigenous fuels. Development in the early 1980s focused on simple atmospheric-pressure fuel gas applications including a gasification heating plant. Eight Bioneer updraft gasifiers (abt 5 MW th ) were constructed in 1982-1986, and a new Bioneer gasifier was commissioned in eastern Finland in 1996. A Pyroflow circulating fluidised-bed gasifies was also commercialized in the mid-1980s; four gasifiers (15-35 MW th ) were commissioned. In the late 1980s the interest in integrated gasification combined-cycle (IGCC) power plants, based on pressurised air gasification of biomass and hot gas cleanup, increased in Finland and in many other countries. The utilization potential for indigenous fuels is mainly in medium-scale combined heat and electricity production (20-150 MW,). Foster Wheeler Energia Oy, Carbona Inc. and Imatran Voima Oy are the main

  9. The UK electricity market and the wind industry - a perspective of 1998 proposals

    International Nuclear Information System (INIS)

    Batley, S.L.; Twidell, J.W.; Gibbons, C.

    1997-01-01

    After April 1st 1998, the Public Electricity Supplier monopoly ( in England, Wales and Scotland) over their local franchise market will cease and all customers, regardless of size, will be able to choose their supplier. These changes will have a major impact on the UK wind energy industry. An increased number of Second Tier Suppliers will compete with existing market players for electricity purchase from generators and sale of electricity to consumers. Market changes should improve possibilities for wind generators to obtain a Second Tier Supplier licence and serve the domestic, small demand, market. There may also be market opportunities to sell to specialist 'green' suppliers. The post 1998 changes are of importance to the European Union 'Guarantee of Result' project, which aims to promote small scale wind systems through guaranteed quality and performance of systems. For the Guarantee of Results to be utilised in the UK, all markets for the generated electricity from a wind system must be considered and evaluated. (Author)

  10. New Directions in the Use of Virtual Reality for Food Shopping: Marketing and Education Perspectives

    OpenAIRE

    Ruppert, Barb

    2011-01-01

    Virtual reality is used in marketing research to shape food selection and purchase decisions. Could it be used to counteract the marketing of less-nutritious foods and teach healthier food selection? This article presents interviews with Raymond Burke, Ph.D., of Indiana University Bloomington, and Rachel Jones, M.P.H., of the University of Utah College of Health. Topics covered include new marketing research technologies, including virtual reality simulations; retailing and shopper behavior; ...

  11. The role of digital marketing: a perspective from Porto hotels’ managers

    OpenAIRE

    Leite, Rita Abreu; Azevedo, António Joaquim Araújo de

    2017-01-01

    The role of internet in the purchasing behavior of tourists led to a modification in marketing plans that became increasingly digital. This study aims to identify how managers of the hospitality industry use digital marketing, as a marketing tool. This study adopted a qualitative methodology comprising: a) the analysis of the online presence - website, Facebook, Instagram, Twitter, Booking.com and TripAdvisor - of the 59 four and five stars establishments of Porto; b) semi-stru...

  12. The use of storytelling in quantitative research reports: A marketing research firm perspective

    OpenAIRE

    Vanessa Maritz; Daniel J. Petzer; Christine De Meyer

    2014-01-01

    Orientation: Actionable reporting ensures that a marketing research firm communicates with clients to achieve business impact as opposed to merely communicating data to clients. Storytelling communicates with impact as it focuses on creating engagement and inspiring action. Research purpose: This article investigates the use of storytelling as a tool for actionable reporting by South African marketing research firms Motivation for the study: Clients of marketing research firms often cr...

  13. Differences in decision-making criteria towards the return on marketing investment: A project business perspective

    OpenAIRE

    Smyth, H.; Lecoeuvre, L.

    2015-01-01

    Assessing the value of marketing to a business remains a thorny issue in theory and practice. Decision-making at the finance–marketing interface is under-researched, particularly for project businesses. Confronted by demands of accountability concerning the allocation of resources to meet competitive pressures, the paper examines the quality and extent of dialogue in investment decision-making. The return on investment (ROI) and marketing-specific investment (ROMI) are important factors at th...

  14. Importance of Creative Advertising and Marketing According to University Students’ Perspective

    OpenAIRE

    Remziye Terkan

    2014-01-01

    Advertising has crucial role in todays competitive marketing world. This research studies two important persuasive processes often employed in the management of businesses; Creative Advertising and Marketing Management. Creative Advertising and Marketing Management is necessary in order to have a complete understanding of how producers and sales companies work effectively. While advertising performs the communicative function of informing consumers about a company’s product or services, creat...

  15. IMPORTANCE OF CREATIVE ADVERTISING AND MARKETING ACCORDING TO UNIVERSITY STUDENTS’ PERSPECTIVE

    Directory of Open Access Journals (Sweden)

    Remziye Terkan

    2014-07-01

    Full Text Available Advertising has crucial role in todays competitive marketing world. This research studies two important persuasive processes often employed in the management of businesses; Creative Advertising and Marketing Management. Creative Advertising and Marketing Management is necessary in order to have a complete understanding of how producers and sales companies work effectively. While advertising performs the communicative function of informing consumers about a company’s product or services, creative advertising is also attract people to the market, marketing management is a much more complex managerial process which encompasses activities such as; marketing research, product conception and design, pricing, distribution and even advertising. Today, in current globalized and rapidly expanding business conscious world; creative advertising and marketing management are increasingly becoming more relevant to the businesses. Companies need to adopt creative strategies and innovations in their operations in order to survive the challenges of the ever expanding global market. In the study, creative advertising and its importance in marketing managemet are investigated and examined by sample group of university students.

  16. The opening up to competition of European electricity markets: genesis and perspectives of an ambitious project

    International Nuclear Information System (INIS)

    Pellion, Antoine

    2007-01-01

    This article first describes the European dynamic of the construction of electricity markets. It outlines the economic and competitive logics which are the base of the liberalisation of electricity markets, and do not aim at suppressing a public service. This encompasses the search for an optimal market as economic aim, and an incentive to the opening by community law. It describes the implementation of the liberalisation process with a harmonisation at the European scale, and still different and partitioned markets. It outlines that the expected price decrease did not occur. The electricity pricing is presented as a complex process, and the sustained increase of production costs is outlined. It also outlined that this market has strengthened structural imperfections: a scarcity rent largely accessible to market powers, a strong trend to short term investment behaviour. On the other hand, environmental efficiency has a positive assessment. The next part proposes an overview of possible actions for the development and regulation of European markets: a network to be expanded and densified with better performance and a more competitive market for the benefit of the consumer, a scarcity rent which requires a market framing, a new orientation for the use of this rent. The coordination of electricity production is outlined as a necessary element for a European energy policy

  17. External relationships and marketing practices in Serbian firms: The intangible capital perspective

    Directory of Open Access Journals (Sweden)

    Mitić Sanja

    2015-01-01

    Full Text Available This paper presents selected results of research on intangible capital in Serbian firms. The results are part of a broader research project, based on a survey of a sample of Serbian firms. The focus of the project is the various forms of intangible capital, and in this paper we analyse whether and to what degree firms build up their brand capital and increase marketing competencies, and what kind of external relationships they experience. The results provide the first insight into the development of the marketing resources of Serbian firms and show that this element of intangibles is gradually improving but still is at a low level. We find significant differences in the use of marketing resources between firms in regard to their size, international market experience, and ownership type. A more significant development of brand capital, external relationships, and marketing innovations and competencies is found in larger firms, firms with considerable international business experience compared to firms primarily oriented to the domestic market, and in foreign-owned firms. After identifying the strengths and weaknesses of marketing practices in Serbian enterprises we suggest some measures for overcoming the analyzed constraints in order to improve firms’ market positioning, especially in foreign markets.[Projekat Ministarstva nauke Republike Srbije, br. 179062

  18. Marketing Management

    DEFF Research Database (Denmark)

    Wilke, Ricky

    2012-01-01

    Book review of: Christian Homburg, Sabine Kuester, Harley Krohmer, Marketing Management – A Contemporary Perspective, McGraw-Hill Higher Education, 2009......Book review of: Christian Homburg, Sabine Kuester, Harley Krohmer, Marketing Management – A Contemporary Perspective, McGraw-Hill Higher Education, 2009...

  19. Analysis of thermal coal pricing and the coal price distortion in China from the perspective of market forces

    International Nuclear Information System (INIS)

    Cui, Herui; Wei, Pengbang

    2017-01-01

    The price of thermal coal has always been the focus of the debate between coal mining industry and electric power industry. The thermal coal price is always lower than other same quality coal, and this phenomenon of thermal coal price distortion has been existing in China for a long time. The distortion coal price can not reflect the external cost and the resource scarcity of coal, which could result in environment deteriorating and inefficient resource allocation. This paper studied the phenomenon of thermal coal price distortion through economic theoretical modeling and empirical cointegration analysis from the perspective of market forces. The results show that thermal coal price is determined by electricity price, the prediction elasticity of a electricity enterprise, price elasticity of demand of electricity, the input prediction elasticity of a electricity enterprise and the price elasticity of supply of thermal coal. The main reason of coal price distortion is the unbalance market force of coal industry and thermal coal generation industry. The distortion rate of coal price is positively related to the market force of electric power industry and negatively related to the industrial concentration of coal industry. - Highlights: • This paper studied thermal coal pricing and the coal price distortion in China. • The main reason of coal price distortion is the unbalance market force. • Thermal coal price is also influenced by electricity price and price elasticity of demand of electricity. • The distortion rate of coal price is negatively related to the industrial concentration of coal industry.

  20. THE MARKET OF INNOVATIONS: FACTORS, INCENTIVES, OBSTACLES AND PERSPECTIVES FOR EFFECTIVE FUNCTIONING

    Directory of Open Access Journals (Sweden)

    Natalia KRAUS

    2016-06-01

    Full Text Available The incentives and obstacles of effective functioning of the innovations are investigated in the article. It is determined that on the formation of the market and establishment of its equilibrium directly affects a number of system characteristics that established in the institutional environment, including such as: differing vectors of actions of economic (market and political (political and legal institutes and state factors of the development of national economy; formation of a “double standard” and various rules of the market game for different classes of participants; negative mutual influence of key institutes, which indicates that the state has no interest in establishing of transparent rules and eliminates the possibility of effective regulation in individual segments. It is offered an author’s understanding of the market of innovations through the prism of institutionalism, the market of innovations is a complete range of social and economic institutions-organizations and joint structures and aims the economic exchange, that includes a common understanding of mutual benefit, the transfer of ownership, “transparent” and fair agreements on proportional sharing. It is proved that institutional factor in some situations that arise in the market is a natural limiter, controller of his freedom. Institute of the market of innovations is under the powerful influence of a number of informal and not always visible institutional the market of innovations. They include intuition of manufacturers, perception the innovations by individuals, feelings, motives of internal motivations of consumer behavior. It is presented institutional structure of the market of innovations according to different levels of economic aggregation in order to obtain an overall vision of institutional design of the market of innovations. This structuring enables better determine with possible mutual influences and relationships between the “players” in the

  1. Marketing de alimentos industrializados destinados ao público infantil na perspectiva da rotulagem | Evalution of processed foods for children from the perspective of nutrition labeling and marketing

    Directory of Open Access Journals (Sweden)

    Jéssica Soares Geraldo Ferreira

    2015-05-01

    Full Text Available Compreendendo a importância das informações contidas nos rótulos dos alimentos, foi objetivo do presente estudo avaliar a qualidade de alimentos industrializados destinados ao público infantil, comercializados na cidade do Rio de Janeiro, sob a ótica da rotulagem nutricional e do marketing. Foram avaliados alimentos e bebidas industrializadas das categorias mais consumidas pelo público infantil. Os rótulos selecionados foram avaliados de acordo com os parâmetros estabelecidos em regulamentações vigentes, assim como, os recursos de marketing empregados nas embalagens e sua composição nutricional para 100 g ou 100 mL. Foram avaliados os rótulos de 93 embalagens de alimentos industrializados de 33 fabricantes diferentes. Cada amostra foi avaliada em 32 quesitos, totalizando 2.976 análises. Houve conformidade em 80% dos itens avaliados, 19% não eram aplicáveis e 1% apresentou não conformidade à legislação. A análise de marketing identificou o uso de 20 diferentes estratégias. A análise da composição nutricional declarada no rótulo permitiu concluir que os alimentos classificados com quantidades elevadas de açúcar, gordura saturada, gordura trans e/ou sódio corresponderam a 66%. Torna-se fundamental um modelo eficiente de regulação e fiscalização da rotulagem e marketing de modo a garantir informações claras e fidedignas. --------------------------------------------------------------------------------------------- The aim of this study was to evaluate the quality of processed foods for children marketed in the city of Rio de Janeiro from the perspective of nutrition labeling and marketing in terms of the prevailing regulations. Industrialized foods and beverages consumed by were evaluated in the categories most commonly consumed by children were assessed. The product labels selected for the study were evaluated according to the parameters established in the current regulations, the marketing resources employed in

  2. Structure Characteristics of the International Stock Market Complex Network in the Perspective of Whole and Part

    Directory of Open Access Journals (Sweden)

    Guangxi Cao

    2017-01-01

    Full Text Available International stock market forms an abstract complex network through the fluctuation correlation of stock price index. Past studies of complex network almost focus on single country’s stock market. Here we investigate the whole and partial characteristics of international stock market network (ISMN (hereinafter referred to as ISMN. For the analysis on the whole network, we firstly determine the reasonable threshold as the basic of the following study. Robustness is applied to analyze the stability of the network and the result shows that ISMN has robustness against random attack but intentional attack breaks the connection integrity of ISMN rapidly. In the partial network, the sliding window method is used to analyze the dynamic evolution of the relationship between the Chinese (Shanghai stock market and the international stock market. The connection between the Chinese stock market and foreign stock markets becomes increasingly closer, and the links between them show a significant enhancement especially after China joined the WTO. In general, we suggest that transnational investors pay more attention to some significant event of the stock market with large degree for better risk-circumvention.

  3. Institutional Advancement: A Marketing Perspective. Part II: A Status Report, 1978-79.

    Science.gov (United States)

    Moriarty, Daniel F.

    This follow-up report examines the status of the recruitment and retention strategies implemented by Triton College in 1978 as part of an effort to utilize the marketing concept in identifying and meeting changing educational needs. The report first provides operational definitions for "institutional advancement,""marketing concept,""promotion,"…

  4. The melding of drug markets in Houston after Katrina: dealer and user perspectives.

    Science.gov (United States)

    Kotarba, Joseph A; Fackler, Jennifer; Johnson, Bruce D; Dunlap, Eloise

    2010-07-01

    In the aftermath of Hurricane Katrina, the majority of routine activities in New Orleans were disrupted, including the illegal drug market. The large-scale relocation of New Orleans evacuees (NOEs), including many illegal drug users and sellers, to host cities led to a need for new sources of illegal drugs. This need was quickly satisfied by two initially distinct drug markets (1) drug dealers from New Orleans who were themselves evacuees and (2) established drug dealers in the host cities. To be expected, the two markets did not operate indefinitely in parallel fashion. This paper describes the evolving, operational relationship between these two drug markets over time, with a focus on Houston. We analyze the reciprocal evolution of these two markets at two significant points in time: at the beginning of the relocation (2005) and two years later (2007). The overall trend is towards a melding of the two drug markets, as evidenced primarily by decreases in drug-related violence and the cross-fertilization of drug tastes. We describe the process by which the two drug markets are melded over time, in order to seek a better understanding of the social processes by which drug markets in general evolve.

  5. Broadening Student Perspectives on Marketing Research Ethics: Development and Applications of a Teaching Module

    Science.gov (United States)

    Handlin, Amy

    2012-01-01

    This paper describes an ethics module developed by the author to engage marketing research students during the fall semester, when they are bombarded by political polls. The module matches ethically questionable polling practices to similarly troubling practices in marketing research. The goals are to show that ethical principles are not topic- or…

  6. Application of the Social Marketing Model to Unemployment Counseling: A Theoretical Perspective

    Science.gov (United States)

    Englert, Paul; Sommerville, Susannah; Guenole, Nigel

    2009-01-01

    A. R. Andreasen's (1995) social marketing model (SMM) is applied to structure feedback counseling for individuals who are unemployed. The authors discuss techniques used in commercial marketing and how they are equally applicable to solving societal problems; SMM and its application to social interventions; and structured feedback that moves a…

  7. Homeland Security Education: Managerial versus Nonmanagerial Market Perspectives of an Academic Program

    Science.gov (United States)

    Doss, Daniel; Henley, Russ; McElreath, David; Lackey, Hilliard; Jones, Don; Gokaraju, Balakrishna; Sumrall, William

    2016-01-01

    The authors discuss the findings of a market study that preceded the offering of an academic program in homeland security. The university disseminated a mail survey to gain data for analysis of variance testing of several hypotheses regarding market perceptions of the intended homeland security program offering. Stratification involved segregating…

  8. Perspectives for hydropower in Switzerland - chances offered by the 'green power' market

    International Nuclear Information System (INIS)

    Spreng, D.; Truffer, B.; Wuestenhagen, R.

    2003-01-01

    This short article discusses the chances offered to operators of hydropower stations by 'green power' markets for the sale of power produced under strict conditions in environment-friendly power generation facilities. The development of these markets is discussed as are the interdependencies between the public's use of green power markets and measures taken by the state to promote the use of renewable forms of energy. The results of market research on customer willingness to purchase environment-friendly electricity are discussed and the important role of hydropower in this business is stressed. The differing interests of various customer segments are discussed and the part played by 'green stocks' and other sustainable investments in the financial market is looked at

  9. Internet marketing

    OpenAIRE

    Zelený, Martin

    2009-01-01

    In the bachelor thesis are introduced theoretical concepts of the Internet and marketing, accented the need of marketing mix along with its specifics of the internet environment. Next is interpreted which tools can be used for marketing of firms and which marketing instruments are to be deployed. Final chapter illustrates socio-demographics of Czech internet users along with media market allocation from the perspective of all media as well as in the segment of the Internet.

  10. Evasion and Immuno-Endocrine Regulation in Parasite Infection: Two Sides of the Same Coin in Chagas Disease?

    Science.gov (United States)

    Morrot, Alexandre; Villar, Silvina R; González, Florencia B; Pérez, Ana R

    2016-01-01

    Chagas disease is a serious illness caused by the protozoan parasite Trypanosoma cruzi. Nearly 30% of chronically infected people develop cardiac, digestive, or mixed alterations, suggesting a broad range of host-parasite interactions that finally impact upon chronic disease outcome. The ability of T. cruzi to persist and cause pathology seems to depend on diverse factors like T. cruzi strains, the infective load and the route of infection, presence of virulence factors, the parasite capacity to avoid protective immune response, the strength and type of host defense mechanisms and the genetic background of the host. The host-parasite interaction is subject to a constant neuro-endocrine regulation that is thought to influence the adaptive immune system, and as the infection proceeds it can lead to a broad range of outcomes, ranging from pathogen elimination to its continued persistence in the host. In this context, T. cruzi evasion strategies and host defense mechanisms can be envisioned as two sides of the same coin, influencing parasite persistence and different outcomes observed in Chagas disease. Understanding how T. cruzi evade host's innate and adaptive immune response will provide important clues to better dissect mechanisms underlying the pathophysiology of Chagas disease.

  11. VALUE-ADDED SERVICE INVESTING AND PRICING STRATEGIES FOR A TWO-SIDED PLATFORM UNDER INVESTING RESOURCE CONSTRAINT

    Institute of Scientific and Technical Information of China (English)

    Guowei Dou; Ping He

    2017-01-01

    Investing on value-added service (VAS) amplifies users' participation and platform profit.However,the investing resource is usually limited in practice.This paper investigates VAS investing and pricing strategies for a two-sided platform under investing resource constraint.We reveal that with VAS investment,Subsidizing can still be done to enlarge users' demand,even when the investing cost becomes higher.For optimal pricing strategies,the network effect will be the dominating determinant if the gap between two marginal cross-side benefits (i.e.the benefit that users obtain when each new user join the other side of the platform) is large.Interestingly,we show that with the increase of the marginal investing cost,users might either be priced higher or lower.If the marginal investing cost increases to a high level,and the gap between the two marginal cross-side benefits is large,lowering the access fee for users possessing the higher cross-side network effect does not necessarily compensate more profit loss caused by higher cost.Moreover,after VAS is developed,raising the access fee for those whose marginal investing benefit is large does not necessarily generate more profit as well.The opposite strategy further enlarges users' utility,and promotes the investment to benefit more users.

  12. The use of storytelling in quantitative research reports: A marketing research firm perspective

    Directory of Open Access Journals (Sweden)

    Vanessa Maritz

    2014-07-01

    Research purpose: This article investigates the use of storytelling as a tool for actionable reporting by South African marketing research firms Motivation for the study: Clients of marketing research firms often criticise research reports as being too technical and lacking in strategic value. Storytelling is a reporting technique that can be used to develop actionable research and provide clients with more strategic value. Research design, approach and method: A total of 26 in-depth qualitative interviews were conducted with client service directors and managers of marketing research firms that deliver quantitative research reports to clients. Main findings: Results indicated that all marketing research firms but one use storytelling. Barriers that impede more regular use are inexperienced research executives and the time intensity associated with creating stories. Practical/managerial implications: Storytelling should be used by marketing research firms to provide clients with more actionable research. Contribution/value-add: The study provides marketing research firms in South Africa with recommendations as to how to implement storytelling as a reporting technique, which will add value to clients and enable marketing research firms to remain competitive and develop relationships with clients.

  13. The Impact of Foreign Direct Investment (FDI on the Environment: Market Perspectives and Evidence from China

    Directory of Open Access Journals (Sweden)

    Jiajia Zheng

    2017-03-01

    Full Text Available Foreign direct investment (FDI may have a positive effect on the level of pollution in host countries, as described by the pollution haven hypothesis (PHH. However, this kind of effect may depend on the economic conditions in host countries. In this study, we conduct research on the FDI’s effect on China’s CO2 emissions during the market-oriented reform. The results are as follows. Firstly, FDI directly promotes China’s CO2 emissions. Secondly, with market-oriented reform, this positive effect from FDI is lowering year by year, which indicates that the market-oriented reform could alleviate the positive effect of FDI on China’s CO2 emissions. Thirdly, as China’s market-oriented reform was implemented gradually from experimental zones to the whole country, regional market development is uneven, and as such so is FDI’s effect on local CO2 emissions. Provinces in the eastern area generally evidenced higher market development and lower CO2 emissions from FDI, while four provinces in west area evidenced both lower market development and higher CO2 emissions from FDI.

  14. The Educational Asset Market: A Finance Perspective on Human Capital Investment

    DEFF Research Database (Denmark)

    Christiansen, Charlotte; Nielsen, Helena Skyt

    2002-01-01

    on type and level of education enables us to focus on the shared features between human capital and stock investments. An innovative finance-labor approach is applied to study the educational asset market. A risk-return trade-off is revealed which is not directly related to the length of education.......Like the stock market, the human capital market consists of a wide range of assets, i.e. educations. Each young individual chooses the educational asset that matches his preferred combination of risk and return in terms of future income. A unique register-based data set with exact information...

  15. Governance and regulation of the tourism industry: An internet marketing perspective

    Directory of Open Access Journals (Sweden)

    Lebambo, M.

    2016-05-01

    Full Text Available The purpose of this qualitative study is to establish governance and regulation issues pertaining to Internet marketing approaches within the South African tourism sector. The study focuses on the norms and practices of Internet marketing among small-scale lodging establishments in Bushbuckridge – a small tourist town in northeast South Africa. In-depth interviews were collected from eight participating bed and breakfast (B&B owners. Findings revealed that, while Internet awareness was quite high, only a few B&Bs utilised the Internet for marketing. Participants cited lack of clear industry guidelines on Internet marketing approaches as well as limited Internet experience, among others, as barriers to adoption. Implications and recommendations of the study are presented within the ambit of the existing literature

  16. Policy Approaches for Regulating Alcohol Marketing in a Global Context: A Public Health Perspective.

    Science.gov (United States)

    Esser, Marissa B; Jernigan, David H

    2018-04-01

    Alcohol consumption is responsible for 3.3 million deaths globally or nearly 6% of all deaths. Alcohol use contributes to both communicable and noncommunicable diseases, as well as violence and injuries. The purpose of this review is to discuss, in the context of the expansion of transnational alcohol corporations and harms associated with alcohol use, policy options for regulating exposure to alcohol marketing. We first provide an overview of the public health problem of harmful alcohol consumption and describe the association between exposure to alcohol marketing and alcohol consumption. We then discuss the growth and concentration of global alcohol corporations and their marketing practices in low- and middle-income countries, as well as in higher-income societies. We review the use and effectiveness of various approaches for regulating alcohol marketing in various countries before discussing challenges and opportunities to protect public health.

  17. A Marketing Perspective: Try Looking at Charitable Trusts from the Donor's Point of View.

    Science.gov (United States)

    Thoren, Linda J.

    1979-01-01

    Charitable remainder trusts and charitable income trusts are discussed as essentials in any "marketing mix" of gift-giving options. Unitrusts and annuity trusts are described and tax benefits of the charitable income trust are explained. (MLW)

  18. A new perspective on punishments and rewards in marketing channel relationships

    NARCIS (Netherlands)

    Chow, M.W.

    2007-01-01

    How effective are punishments and rewards in influencing dealer performance in marketing channel relationships? Although often used in managerial practice, academic research on the relationship between punishment/reward and dealer performance has been scarce and demonstrates variable results. The

  19. An Integral Perspective on Current Economic Challenges: Making Sense of Market Crashes

    Directory of Open Access Journals (Sweden)

    Pravir Malik

    2013-09-01

    Full Text Available Market crises are interpreted in much the same way. Hence action is also always of a similar type, regardless of the market crisis that may have occurred. It is a similar set of tools that are applied to all crises, and usually this has to do with managing the money supply, interest rates, and slapping on austerity measures. But this is a myopic view. Crises are never the same. Presented here is a holistic model that draws inspiration form the journey a seed makes in becoming a flower in more fully understanding the nature of the crisis we may be facing. Action will be different depending on what phase in the journey the economy is assessed at being. In this paper we look at market crises scanning four decades, from the Bear Market of the early 1970s to recent European Union Sovereign Debt Crises.

  20. Supply/Demand in Radiology: A Historical Perspective and Comparison to other Labor Markets.

    Science.gov (United States)

    Sharafinski, Mark E; Nussbaum, David; Jha, Saurabh

    2016-02-01

    There has been attention on the job market recently and on radiology's supply/demand calculus. Supply is influenced by the number of trained radiologists, while demand is driven by demographics and technological innovation. We analyze the supply of radiologists historically and compare to other labor markets-medical and non-medical, domestic and foreign. We review National Resident Matching Program data in radiology and several other specialties from 1991 to 2015. We also review surveys, physician recruitment data, and peer-reviewed commentaries on medical specialty job markets. Trends are compared across specialties. The regulation of American medical training is compared to that in the United Kingdom and to a nonmedical labor market, unionized theatrical stage employees. Radiology residency positions have increased since 1998 despite a downturn in the job market. This expansion coincides with a decreasing percentage of positions filled by domestic graduates. A similar trend has been seen in pathology, a notoriously oversupplied specialty. Conversely, other specialties have maintained their proportion of domestic graduates by way of limited supply or implicit demand. The radiology job market is currently oversupplied, primarily a result of increasing residency positions despite indicators of decreasing demand. The percentage of residency positions filled by domestic graduates has decreased during the same period, suggesting that medical student interest is responsive to the market. Other specialties, particularly pathology, demonstrate the dangers of chronic oversupply. We advocate a reduction of radiology residency positions such that supply closely approximates demand without exceeding it. Additional measures may be taken, if necessary, to restore market equilibrium in the event of a mild undersupply. Copyright © 2015 The Association of University Radiologists. Published by Elsevier Inc. All rights reserved.

  1. Strategies in the Colombian Telecommunication Market – Seen Through the Perspective of Porter

    OpenAIRE

    Arbin, Bodil; Jönsson, Lars Holmberg and Caroline

    2006-01-01

    The most important conclusion we can draw from our research is that Porter´s three generic strategies, mainly the differentiation strategy, still are frequently used in the Colombian telecommunication market. Another conclusion is that a high-speed changing environment, such as the Colombian market, demands that the operators combine and integrate their strategy with other secondary strategies to become succesful. They can not, as Porter says, only depend on one strategy

  2. Conversion Rate Problem of SMEs in Internet Marketing : a Developing Country Perspective

    OpenAIRE

    Sheikh, Mohammad Arshad

    2009-01-01

    In the recent years, electronic commerce has become an important alternative or additional sales and marketing channel. Many companies are only selling through this channel while many others are using it as an additional channel for boosting their sales. Business-to-consumer (B2C) e-commerce represents an important research area because retail consumer expectations, attitudes, and behavior are studied. Companies can design their marketing models around desires and preferences of the customers...

  3. Industrial application trends and market perspectives for virtual reality and visual simulation

    Directory of Open Access Journals (Sweden)

    Antonio Valerio Netto

    2004-06-01

    Full Text Available This paper attempts to provide an overview of current market trends in industrial applications of VR (Virtual Reality and VisSim (visual simulation for the next few years. Several market studies recently undertaken are presented and commented. A profile of some companies that are starting to work with these technologies is provided, in an attempt to motivate Brazilian companies into the use of these new technologies by describing successful example applications undertaken by foreign companies.

  4. A new perspective on punishments and rewards in marketing channel relationships

    OpenAIRE

    Chow, M.W.

    2007-01-01

    How effective are punishments and rewards in influencing dealer performance in marketing channel relationships? Although often used in managerial practice, academic research on the relationship between punishment/reward and dealer performance has been scarce and demonstrates variable results. The aim of this dissertation is to resolve the indistinctness that currently surrounds academic research on the use of punishments and rewards in marketing channel relationships. The three studies in thi...

  5. European Medicines Agency Perspective on Oncology Study Design for Marketing Authorization and Beyond.

    Science.gov (United States)

    Jonsson, B; Martinalbo, J; Pignatti, F

    2017-05-01

    In the development of highly active anticancer drugs, the European situation may be viewed as paradoxical. Limited data may support marketing authorization, but may be insufficient for the health economic appraisal needed for reimbursement and market uptake. To achieve this, conventional confirmatory studies may be needed. For products of special interest, studies aimed at optimizing cost-effectiveness may be warranted. Efficient designs of studies to meet these objectives constitute challenges to all stakeholders. © 2017 ASCPT.

  6. The photovoltaic: channels, markets and outlooks; Le photovoltaique: les filieres, les marches, les perspectives

    Energy Technology Data Exchange (ETDEWEB)

    Jourde, P. [CEA Cadarache (GENEC), 13 - Saint-Paul-lez-Durance (France)

    2005-07-01

    The photovoltaic market is in expansion with a good energy, political and environmental context. It needs meanwhile to realize developments in the storage domain and in the cost of connexion to the network. To illustrate these conclusions this paper discusses the following chapters: the solar energy, the principle and the channels of the photovoltaic, the applications (autonomous electrification and houses connected to the network) and the markets, a state of the art and the outlooks. (A.L.B.)

  7. Studies on Perspectives and Marketing Strategies of Pear Farming in Japan

    OpenAIRE

    竹内, 幹雄; 佐藤, 豊信; 目瀬, 守男

    1992-01-01

    As the economic situations surrounding pear farms are changing rapidly, a new management is required to cope with them. This paper is to study the past and present conditions of pear marketing in Tottori and to suggest a future strategy. At present pears have been marketed primarily through individual cooperative with some coordinations and supports by Tottori Fruit Growers Cooperative Association. But recently the consummers needs have been changing for higher quality fruit, the improvemen...

  8. Current Behaviours and Future Prospects of Online Film Consumption in China: A Social Marketing Perspective

    OpenAIRE

    Zhuang, Yunhong

    2013-01-01

    Free film downloading services have gained large popularity among Chinese consumers, although there is potential film copyright losses as many of the downloading resources offer pirated films. Based on previous studies of consumer behaviour theory, social marketing and film piracy, this research was an attempt to gain an understanding of the factors that influence consumer film downloading and to discuss the role of social marketing in changing such behaviour through promoting paid online fil...

  9. THE BUSINESS PERSPECTIVES STRATEGY TOWARDS THE TKI (INDONESIAN MIGRANT WORKERS) MARKET

    OpenAIRE

    Sihombing, Haeryip; Yaakob, Moh. Yuhazri; Safarudin, Mochamad

    2015-01-01

    The business prospects and opportunities of the migrant workers’ (TKI) market are still wide open. This is shown by the year to year remittances incremental of TKI thatcorresponds to the beneficial opportunity of the business players to optimize their exploration of this market. In reality, the current efforts and strategy in this exploration,however, are still not utilised effectively in terms of competitive advantage. Therefore the initiative strategy towards product differentiation and inn...

  10. IS THE ROMANIAN BANKING SYSTEM INTEGRATED INTO THE EUROPEAN ONE? A MONEY MARKET PERSPECTIVE

    OpenAIRE

    LOVIN Horatiu

    2012-01-01

    The study aims to analyze contagion risk from euro area money market to the Romanian one since the onset of global financial crisis (October 2008). Most banks in Romania are owned by financial institutions located into euro area, resulting in a strong connection between the two banking systems. The empirical results reveal linkages between the euro area money market and the Romanian one, but also partial decoupling during the sovereign debt crisis within euro area, when volatility jumped on e...

  11. BRAND POSITIONING. AN ANALYZE OF THE ROMANIAN CHOCOLATE BARS MARKET FROM YOUNGSTERS PERSPECTIVE

    OpenAIRE

    Dulea Iulia - Andreea

    2014-01-01

    Abstract: Positioning is a very important component of the marketing strategy. Positioning has an impact on the entire marketing mix and is crucial for differentiating a brand from competition and gaining competitive advantage. The evaluation of the consumer's perceptions about the positioning of the existing brands in a category is a must in order to design an effective brand positioning or repositioning strategy. This paper assesses youngsters’s perceptions about the positioning of the choc...

  12. Post market surveillance in the german medical device sector - current state and future perspectives.

    Science.gov (United States)

    Zippel, Claus; Bohnet-Joschko, Sabine

    2017-08-01

    Medical devices play a central role in the diagnosis and treatment of diseases but also bring the potential for adverse events, hazards or malfunction with serious consequences for patients and users. Medical device manufacturers are therefore required by law to monitor the performance of medical devices that have been approved by the competent authorities (post market surveillance). Conducting a nationwide online-survey in the German medical device sector in Q2/2014 in order to explore the current status of the use of post market instruments we obtained a total of 118 complete data sets, for a return rate of 36%. The survey included manufacturers of different sizes, producing medical devices of all risk classes. The post market instruments most frequently reported covered the fields of production monitoring and quality management as well as literature observation, regulatory vigilance systems, customer knowledge management and market observation while Post Market Clinical Follow-up and health services research were being used less for product monitoring. We found significant differences between the different risk classes of medical devices produced and the intensity of use of post market instruments. Differences between company size and the intensity of instruments used were hardly detected. Results may well contribute to the development of device monitoring which is a crucial element of the policy and regulatory system to identify device-related safety issues. Copyright © 2017 Elsevier B.V. All rights reserved.

  13. Two sides of the same coin--an interview study of Swedish obstetricians' experiences using ultrasound in pregnancy management.

    Science.gov (United States)

    Åhman, Annika; Persson, Margareta; Edvardsson, Kristina; Lalos, Ann; Graner, Sophie; Small, Rhonda; Mogren, Ingrid

    2015-11-20

    The extended use of ultrasound that is seen in maternity care in most Western countries has not only affected obstetric care but also impacted on the conception of the fetus in relation to the pregnant woman. This situation has also raised concerns regarding the pregnant woman's reproductive freedom. The purpose of this study was to explore Swedish obstetricians' experiences and views on the role of obstetric ultrasound particularly in relation to clinical management of complicated pregnancy, and in relation to situations where the interests of maternal and fetal health conflict. A qualitative study design was applied, and data were collected in 2013 through interviews with 11 obstetricians recruited from five different obstetric clinics in Sweden. Data were analysed using qualitative content analysis. The theme that emerged in the analysis 'Two sides of the same coin' depicts the view of obstetric ultrasound as a very important tool in obstetric care while it also was experienced as having given rise to new and challenging issues in the management of pregnancy. This theme was built on three categories: I. Ultrasound is essential and also demanding; II. A woman's health interest is prioritised in theory, but not always in practice; and III. Ultrasound is rewarding but may also cause unwarranted anxiety. The widespread use of ultrasound in obstetric care has entailed new challenges for clinicians due to enhanced possibilities to diagnose and treat fetal conditions, which in turn might conflict with the health interests of the pregnant woman. There is a need for further ethical discussions regarding the obstetrician's position in management of situations where maternal and fetal health interests conflict. The continuing advances in the potential of ultrasound to impact on pregnancy management will also increase the need for adequate and appropriate information and counselling. Together with other health care professionals, obstetricians therefore need to develop

  14. Revisiting Office Rent Determinants : Development of the Istanbul Office Market in the Last Decade from Perspective of Real Estate Brokerage Firms

    OpenAIRE

    Dilek Pekdemir

    2014-01-01

    Many studies on the office market have been conducted for the last thirty years. Especially variables which are expected to affect office rents were examined for different cities. The extent of variables was used in these studies reflecting variations in locational and/or economical conditions of the different cities.It is aimed to examine the development of the Istanbul office market in the last decade from the perspective of brokerage firms. The perception of brokerage firms on the effectiv...

  15. Two Sides of the Communicative Coin: Honors and Nonhonors French and Spanish Classes in a Midwestern High School

    Science.gov (United States)

    Morris, Michael

    2005-01-01

    This study compares the instructional practices in honors and nonhonors French and Spanish classes at a Midwestern high school, as well as factors influencing those practices. The researcher observed 54 class sessions and used questionnaires and interviews to obtain teachers' perspectives on instruction. Analysis revealed a statistically…

  16. Perspectives for long-term competition in the central European electricity market

    International Nuclear Information System (INIS)

    Haas, Reinhard

    2005-01-01

    In this paper we focus on the Central European electricity market and analyse whether liberalization, deregulation, and privatization are sufficient to bring about real competition. Moreover, we discuss the relevance of the following conditions to bring about real competition and to avoid market power: 1) A rigorous correct un bundling; 2) excess capacities in transmission; 3) excess capacities in generation; 4) a large number of generators and suppliers; 5) the balanced existence of short-term (e.g. spot markets) and long-term markets (e.g. bilateral contracts, forwards); 6) full liberalization; Some major findings of this analysis are: 1) Currently, demand is continuously increasing while capacities are shut down. At least in 2009 demand will have caught up with generation capacities. This could lead to severe price spikes. 2) The Central European electricity market is separated from other markets by means of limited transmission capacities; 3) With respect to effective competition in Central Europe the major problems are: i) a very small (and continuously decreasing) number of generators, and ii) a lack of serious un bundling between generation and transmission mainly in Germany; This leads to cross-subsidization of generation by the network operation and to a heavy discrimination of other and new generators; 4) Moreover, a crucial condition for active competition is a sufficiently large transmission grid. Yet, currently especially at the border to the new EU member countries transmission capacities are rather scarce and there are no signs of extensions of the grid. This also limits the access of countries with potential excess capacities like Ukraine, Bulgaria, Romania to the Central European market The major conclusion of this analysis is: All conditions investigated above must be fulfilled simultaneously to bring about a competitive electricity market in Western Europe and the extended European Union. If only one of these conditions is missing, competition

  17. Perspectives for the brazilian petroleum market; Perspectivas do mercado de derivados no Brasil

    Energy Technology Data Exchange (ETDEWEB)

    Borschiver, Suzana [Universidade Federal do Rio de Janeiro (UFRJ), RJ (Brazil). Escola de Quimica. Sistema de Informacao da Industria Quimica (SIQUIM); Barros, Marisa M. [Refinaria de Petroleos de Manguinhos, Rio de Janeiro, RJ (Brazil)

    2004-07-01

    The present work aims to present an overview of the Brazilian petroleum derivatives market following the loosening of PETROBRAS's monopoly in 1997, and to highlight the redefining of the roles of the traditional actors in this sector - refineries and petrochemical complexes - as well those of the new players - the formulators and importers. Regulation of this new model following the opening of the market has been important in establishing a competitive environment, while the competitive strategies adopted by companies have undoubtedly been fundamental to their survival. Along with these changes, this work also considers other aspects of the market, such as: the insufficiency of domestic production to meet the growing demand for derivatives, mainly LPG, naphtha and diesel, making Brazil more dependent on imports; and the technological and capacity limitations of the refinery sector, which create an impediment to the processing of the country's domestic, typically heavy crude, oil production, the offer of which is currently increasing, while excess production is destined for export. While the overall effect of a scenario favorable to internationalization is to make companies more vulnerable to the global politico-economic conjuncture, it also opens the possibility for them to access new technologies and markets, which is crucial for their development and increased competitiveness. This article presents examples of alternatives encountered by the refining sector in its efforts to meet market necessities. (author)

  18. Communication and marketing as climate change-intervention assets a public health perspective.

    Science.gov (United States)

    Maibach, Edward W; Roser-Renouf, Connie; Leiserowitz, Anthony

    2008-11-01

    The understanding that global climate change represents a profound threat to the health and well-being of human and nonhuman species worldwide is growing. This article examines the potential of communication and marketing interventions to influence population behavior in ways consistent with climate change prevention and adaptation objectives. Specifically, using a framework based on an ecologic model of public health, the paper examines: (1) the potential of communication and marketing interventions to influence population behaviors of concern, including support for appropriate public policies; (2) potential target audiences for such programs; and (3) the attributes of effective climate change messages. Communication and marketing interventions appear to have considerable potential to promote important population behavior change objectives, but there is an urgent need for additional translational research to effectively harvest this potential to combat climate change.

  19. An Analysis of Colombian Power Market Price Behavior from an Industrial Organization Perspective

    Directory of Open Access Journals (Sweden)

    Ona Duarte Venslauskas

    2015-12-01

    Full Text Available We analyze the behavior of spot prices in the Colombian wholesale power market, using a series of models derived from industrial organization theory.  We first create a Cournot-based model that simulates the strategic behavior of the market-leader power generators, which we use to estimate two industrial organization variables, the Index of Residual Demand and the Herfindahl-Hirschman Index (HHI.  We use these variables to create VAR models that estimate spot prices and power market impulse-response relationships.  The results from these models show that hydroelectric generators can use their water storage capability strategically to affect off-peak prices primarily, while the thermal generators can manage their capacity strategically to affect on-peak prices.  In addition, shocks to the Index of Residual Capacity and to the HHI cause spot price fluctuations, which can be interpreted as the generators´ strategic response to these shocks.

  20. New Directions in the Use of Virtual Reality for Food Shopping: Marketing and Education Perspectives

    Science.gov (United States)

    Ruppert, Barb

    2011-01-01

    Virtual reality is used in marketing research to shape food selection and purchase decisions. Could it be used to counteract the marketing of less-nutritious foods and teach healthier food selection? This article presents interviews with Raymond Burke, Ph.D., of Indiana University Bloomington, and Rachel Jones, M.P.H., of the University of Utah College of Health. Topics covered include new marketing research technologies, including virtual reality simulations; retailing and shopper behavior; and the use of virtual grocery stores to help students explore quality of diet and food/nutrient relationships. The interviewees discuss how the technologies they have developed fit into research and behavior change related to obesity and diabetes. PMID:21527099

  1. Local market of solar water heaters in Taiwan. Review and perspectives

    International Nuclear Information System (INIS)

    Chang, K.C.; Lee, T.S.; Chung, K.M.; Lin, W.M.

    2009-01-01

    For promotion of solar water heaters in Taiwan, incentive programs were first initiated from 1986 to 1991 and re-initiated from 2000 to the present. The subsidies create an economic incentive for the end users and have been rather instrumental at the initial stage of each program but lost their significance thereafter. To analyze the behavior of the major actors in the local market, two questionnaires were developed. One was addressed to sales and distribution agents while the other one consisted of person-to-person interviews with household owners. The market-driven mechanism is a multi-parametric phenomenon. Other than the capital cost and energy price (cost to benefit), architectural type of buildings (or degree of urbanization) and household composition play the major roles in market diffusion. (author)

  2. Market structure in the US electricity industry: a long-term perspective

    International Nuclear Information System (INIS)

    Kamerschen, D.R.

    2005-01-01

    We estimate changes in market structure in the US electric power industry during the last three decades using two independent approaches. First, we estimate an industry-wide conjectural-variations parameter. We find that industry concentration was generally rising during the 1970s but has been gradually and consistently falling since the early 1980s. To check the robustness of these results, we then use a translog production function to estimate the Lerner Index. The results confirm that the industry was becoming less concentrated during the 1980s, though the Lerner Index tended to fluctuate during the late 1980s and early 1990s. Our results suggest that the current state of the electricity industry may have more to do with long-term changes in market structure than recent attempts to establish competitive wholesale electricity markets. (author)

  3. Strategic planning to reduce conflicts for offshore wind development in Taiwan: A social marketing perspective.

    Science.gov (United States)

    Chen, Jyun-Long; Liu, Hsiang-Hsi; Chuang, Ching-Ta

    2015-10-15

    This study aims to improve the current inefficiency and ineffectiveness of communications among stakeholders when planning and constructing offshore wind farms (OWFs). An analysis using a social marketing approach with segmentation techniques is used to identify the target market based on stakeholders' perceptions. The empirical results identify three stakeholder segments: (1) impact-attend group; (2) comprehensive group; and (3) benefit-attend group. The results suggest that communication should be implemented to alter stakeholders' attitudes toward the construction of OWFs. Furthermore, based on the results of segmentation, target markets are identified to plan the communication strategies for reducing the conflicts among stakeholders of OWF construction. The results also indicated that in the planning phase of construction for OWFs, effective stakeholder participation and policy communication can enhance the perception of benefits to reduce conflict with local communities and ocean users. Copyright © 2015 Elsevier Ltd. All rights reserved.

  4. New directions in the use of virtual reality for food shopping: marketing and education perspectives.

    Science.gov (United States)

    Ruppert, Barb

    2011-03-01

    Virtual reality is used in marketing research to shape food selection and purchase decisions. Could it be used to counteract the marketing of less-nutritious foods and teach healthier food selection? This article presents interviews with Raymond Burke, Ph.D., of Indiana University Bloomington, and Rachel Jones, M.P.H., of the University of Utah College of Health. Topics covered include new marketing research technologies, including virtual reality simulations; retailing and shopper behavior; and the use of virtual grocery stores to help students explore quality of diet and food/nutrient relationships. The interviewees discuss how the technologies they have developed fit into research and behavior change related to obesity and diabetes. © 2011 Diabetes Technology Society.

  5. The Competitive Manager and His Role in SMEs from the Marketing Perspective

    Directory of Open Access Journals (Sweden)

    Campo Elías López Rodríguez

    2016-02-01

    Full Text Available This reflection article aims to relate how the evolution of marketing in SMEs directly affects the development of skills of managers of organizations in a global scenario. The approaches of administrative sciences and, marketing approaches in particular, have changed significantly; however, the comprehensive training of managers regarding other functional areas such as production, finance, human talent and information systems complement the strength in the organizational leader’s management from the tactical and, in particular, the strategic guidelines. This reflection begins with the relationship between SMEs and entrepreneurship, as well as the important role of all levels of marketing within companies. Then, the role of managers is analyzed, together with the development of the skills necessary for the generation of entrepreneurial ideas through the creation of SMEs.

  6. Trends in Internet Marketing

    OpenAIRE

    Panchanathan, Nitin

    2005-01-01

    Internet marketing involves the usage of the Internet to market and sell goods or services. In this thesis we wished to seek answers for the following questions with the help of web, email surveys taking into consideration consumer perspective, company perspective and 3rd party internet marketing agency perspective. Our survey sample was based on a small set of companies, consumers and internet marketing agencies. The survey results helped us in predicting the trends in internet marketing. We...

  7. Mortgage market maturity and homeownership inequality among young households: a five-country perspective

    Czech Academy of Sciences Publication Activity Database

    Bičáková, Alena; Sierminska, E.

    -, č. 90 (2008), s. 1-58 ISSN 1864-6689 Institutional research plan: CEZ:AV0Z70850503 Keywords : home ownership * credit constraints * mortgage market Subject RIV: AH - Economics http://www.diw-berlin.de/documents/publikationen/73/79474/diw_sp0090.pdf

  8. Mortgage market maturity and homeownership inequality among young households: a five-country perspective

    Czech Academy of Sciences Publication Activity Database

    Bičáková, Alena; Sierminska, E.

    -, č. 778 (2008), s. 1-51 ISSN 1619-4535 Institutional research plan: CEZ:AV0Z70850503 Keywords : home ownership * credit constraints * mortgage market Subject RIV: AH - Economics http://www.diw-berlin.de/documents/publikationen/73/81771/dp778.pdf

  9. Marketing Professors' Perspectives on the Cost of College Textbooks: A Pilot Study

    Science.gov (United States)

    Silver, Lawrence S.; Stevens, Robert E.; Clow, Kenneth E.

    2012-01-01

    Textbooks are an integral component of the higher education process. However, a great deal of concern about the high costs of college textbooks has been expressed by those inside and outside of higher education. The authors focus on the results of a pilot study of a survey of marketing professors' criteria and use of textbooks and their reactions…

  10. Working with Real Companies, Making a Real Impact: Student Perspectives on the Google Online Marketing Challenge

    Science.gov (United States)

    Lang, Guido; Ceccucci, Wendy

    2014-01-01

    The Google Online Marketing Challenge is a global student competition in which teams are given $250 to develop and run an online advertising campaign for a business or non-profit organization over a three-week period. Despite the fact that 50,000 students have competed in the Challenge since its inception in 2008, relatively little is known about…

  11. Teaching ERP Systems: A Multi-Perspective View on the ERP System Market

    Science.gov (United States)

    Winkelmann, Axel; Leyh, Christian

    2010-01-01

    In order to increase the diversity in IS education, we discuss an approach for teaching medium-sized ERP systems in university courses. Many of today's IS curricula are biased toward a few large ERP packages. Nevertheless, these ERP systems are only a part of the ERP market. Therefore, this paper describes a course outline for an additional course…

  12. Understanding the development and diffusion of integrated marketing communications (IMC) : A metaphorical perspective

    NARCIS (Netherlands)

    Cornelissen, J.P.; Thøger, L.; Vijn, P.

    2006-01-01

    In recent years, theoretical commentaries and empirical research on the concept of Integrated Marketing Communications (IMC) have been concerned with its development and specification as a theoretical construct, and its diffusion among academics and practitioner populations across the globe. In this

  13. Evidence Items as Signals of Marketing Competencies and Workplace Readiness: A Practitioner Perspective

    Science.gov (United States)

    Honea, Heather; Castro, Iana A.; Peter, Paula

    2017-01-01

    Although past research has spent considerable effort identifying competencies and academic activities that are associated with workplace readiness, the literature is largely silent regarding what might best serve as evidence to employers that a graduate possesses specific marketing competencies. In the current research, we develop a comprehensive…

  14. New solutions for personalised health management: citizens' needs, healthcare changes, and market perspectives round table debate.

    Science.gov (United States)

    Olsson, Silas; Hofmann, Isa; Brambilla, Piero Maria; Jacobsson, Ulf; Kennedy, Paul; Roca, Josep; Schmitt, Karl-Jürgen; Wyke, Alexandra

    2004-01-01

    The aim with the round table was to give additional inputs and views to the specific technology oriented presentations focusing on issues dealing with the need, patients' view, the use and the business opportunities relating to wearable eHealth systems for personalised health management. Wearable eHealth systems for personalised health management are targeting citizens, patients at health risks and patients enrolled in open care or home care for monitoring, treatment or follow up. The developments so far show promises for these group categories, and in addition, could support developments in health care organisations and systems. However, the ethical issues and data privacy nature have to be seriously taken into account. The market is not yet developed, and this is the situation both in Europe and in the US. To be able to give the customers solid product information a standardised test bed for new equipment and services might speed up the market development. In the round table discussion it was highlighted that one has to differ between needs and demands. Needs are related to the prevalence of the diseases, the health risks, etc. Demands are more related to market developments and customers' willingness to pay for the new products and services. Further, technical interoperability was seen as a fundamental prerequisite for market acceptance. As wearable eHealth systems for personalised health management differ completely from traditional way of deliver healthcare, new reimbursement systems have to be developed and implemented.

  15. Enhancing the Interdisciplinary Perspective in the Marketing Management Decision Process through an Applied, Integrated, Client Project

    Science.gov (United States)

    Askim-Lovseth, Mary K.; O'Keefe, Timothy P.

    2012-01-01

    Businesses function within a cross-functional, integrative setting, and this necessitates providing a learning environment for students that is comparable to real-life work projects. Two upper-level university classes in marketing and information systems worked collaboratively with a snack food business to design and build a Web site based on a…

  16. University-Industry Collaboration from a Relationship Marketing Perspective: An Empirical Analysis in a Spanish University

    Science.gov (United States)

    Frasquet, Marta; Calderon, Haydee; Cervera, Amparo

    2012-01-01

    Building relationships between universities and industry bodies is of prime importance for creating value for universities' stakeholders. This paper focuses on relationships in relation to undergraduate internship programmes in the Social Sciences. Using the relationship marketing approach, we analyze this type of collaboration of firms with a…

  17. Technology learning in a global - local perspective: - the interplay between technology diffusion, niche markets and experience curves

    International Nuclear Information System (INIS)

    Martinsen, Thomas

    2010-01-01

    Preventing dangerous global climate change requires timely deployment of nascent energy technologies with zero or low Co2 emissions. Managing the shift to a common sustainable technology path calls for insight about the influence of global technological change on the national energy system. Moreover, national policies are required to promote the shift to the new technology path. This calls for methods to analyse the national energy system within a global perspective. The objective of the work presented in this thesis was to investigate interplay between technology diffusion, niche markets and technology learning from the perspective of a small open economy like Norway. More specifically, develop methods to include the influence of technology learning manifested in experience and learning curves into national energy-economy-environment models. Moreover, apply the methods to investigate the potential influence and sensitivity to technology learning in a small open economy. In this thesis three such methods have been developed, applied and its importance assessed using Norway as an example. In this work three models have been linked. They are the global Energy Technology Perspectives model operated by the International Energy Agency, the Norwegian Markal model at the Institute for Energy Technology and the macro economic model MSG6 at Statistics Norway. Method one and two has been developed to manage the interplay between the models. In a local perspective technology learning in the global market is perceived as spillover. Based upon a review of the characteristics of technological change and learning curves and its application to energy system modelling some criteria important for the parameterization and modelling of spillover in a small open economy are suggested. The first method incorporates spillover into the national Markal model. The second method establishes a soft-link between the national models. The soft-link served two purposes; to provide input on demand

  18. Multicultural Marketing in Spain; perspectives on communications directed at immigrant population groups

    Directory of Open Access Journals (Sweden)

    Cliff Van-Wyk

    2011-01-01

    Full Text Available Cultural differences among immigrants demand differentiated strategies from marketers. This research aims at defining multicultural marketing within national boundaries, detailing how it has been studied and succesfully implemented by leading practitioners. Two research methods are utilised in this study- the first is heuristic (since it makes use of secondary data; the second is qualitative, based on data derived from case study. This research on cultural differences shows that differences become bigger depending on the profile of that culture that integrates others. Results show that individuals do not go through their lives with just one cultural reference. On the contrary, they get in and out of different cultures. Therefore, advertising needs to focus on integrated and combined campaign

  19. BRAND POSITIONING. AN ANALYZE OF THE ROMANIAN CHOCOLATE BARS MARKET FROM YOUNGSTERS PERSPECTIVE

    Directory of Open Access Journals (Sweden)

    Dulea Iulia - Andreea

    2014-02-01

    Full Text Available Abstract: Positioning is a very important component of the marketing strategy. Positioning has an impact on the entire marketing mix and is crucial for differentiating a brand from competition and gaining competitive advantage. The evaluation of the consumer's perceptions about the positioning of the existing brands in a category is a must in order to design an effective brand positioning or repositioning strategy. This paper assesses youngsters’s perceptions about the positioning of the chocolate bar brands existing in Romania through perceptual mapping. The results of the study show that the attributes by which youngsters assess chocolate bar brands can be grouped into the following categories: quality, taste and content, physical effects, price and appearance. Therefore, perceptual mapping is a useful technique in analysing a brand positioning strategy, but also in generating a brand repositioning strategy. Keywords: Positioning strategy, brand, perceptual mapping, positioning process, chocolate bars, youngsters.

  20. A marketing science perspective on recognition-based heuristics (and the fast-and-frugal paradigm

    Directory of Open Access Journals (Sweden)

    John Hauser

    2011-07-01

    Full Text Available Marketing science seeks to prescribe better marketing strategies (advertising, product development, pricing, etc.. To do so we rely on models of consumer decisions grounded in empirical observations. Field experience suggests that recognition-based heuristics help consumers to choose which brands to consider and purchase in frequently-purchased categories, but other heuristics are more relevant in durable-goods categories. Screening with recognition is a rational screening rule when advertising is a signal of product quality, when observing other consumers makes it easy to learn decision rules, and when firms react to engineering-design constraints by offering brands such that a high-level on one product feature implies a low level on another product feature. Experience with applications and field experiments suggests four fruitful research topics: deciding how to decide (endogeneity, learning decision rules by self-reflection, risk reduction, and the difference between utility functions and decision rules. These challenges also pose methodological cautions.

  1. Explaining the present GM business strategy on the EU food market: the gatekeepers' perspective.

    Science.gov (United States)

    Inghelbrecht, Linde; Dessein, Joost; Van Huylenbroeck, Guido

    2015-01-25

    The use of genetically modified (GM) crops and their applications is partially suppressed in European Union (EU) agriculture, even if one would expect otherwise given their complementarity with the neoliberal and industrialised EU agricultural regime in place. By applying a qualitative content analysis, this paper analyses how food manufacturers and retailers (referred to as gatekeepers in the food industry) explain and defend the exclusion of GM-labelled food products on the EU market. The study design places emphasis on the role of perceptions in the strategic behaviour of gatekeepers and on the role of interaction in this regard, as we assume that the way in which gatekeepers perceive the 'rules of the game' for commercialising GM crop applications on the EU food market will be influenced by their interaction with other agribusiness actors. In a first stage, the analysis determines thematic congruence in the (types of) perceptions that explain an agribusiness actor's overall interpretation of the EU business environment for GM crop applications. This perceived 'structuring arena' (SA) for GM crop applications - as conceptualised within our framework - contains areas of either internal and external tensions, that have a compelling or non-committal influence on the agribusiness actor's interpretation. In a second stage, the analysis particularly defines how gatekeepers in the food industry perceive and experience the SA for GM crop applications on the EU market, and how these perceptual tensions subsequently influence their strategic behaviour for GM-labelled products on the EU market. Finally, we highlight how these perceptions and actions (or inaction) suppress the main changes in practice that are necessary to manage this wicked problem. Copyright © 2014 Elsevier B.V. All rights reserved.

  2. An administrative marketing strategy: a different perspective on the nursing process.

    Science.gov (United States)

    Beaupre, B A

    1988-11-01

    Through the methods of the nursing process, nurse administrators were able to sell nursing to nurses. The use of marketing to link the business world with nursing stimulated professional dedication, skill, and responsibility. The program helped to encourage habits of flexibility, ensure continuous learning, acceptance of change, and the opportunity for individuals and institutions to grow and advance. It promoted autonomous, collaborative, and consultative practice. Nurturing the nurse had become a reality.

  3. An Islamic Perspective on Capital Markets and "Islamic" Securities in Malaysia

    OpenAIRE

    Muhammad Anwar

    1995-01-01

    Financial systems channel funds in an economy from the surplus economic units lacking appropriate investment opportunities to the deficit economic units with such opportunities. The surplus units seeking returns by employing their funds in productive activities and the deficit units interested in exploiting their investment opportunities contact one another through a network of financial markets and institutions in the economy. The participants make financial contracts in ways which satisfy t...

  4. Perspectives of small retailers in the organic market: Customer satisfaction and customer enthusiasm

    OpenAIRE

    Bolten, Jan; Kennerknecht, Raphael; Spiller, Achim

    2006-01-01

    Abstract. In this paper we discuss the impact of customer satisfaction and enthusiasm on the performance of small retailers in the organic food market. The analysis of customer satisfaction and shop data confirm essential economic effects. The study is based on 948 customer interviews and an analysis of management ratios of 12 organic food shops in Germany. The results show that customer satisfaction is a relevant key to sales performance. Regression analysis reveals that overall customer sat...

  5. The development of market power in the Polish power generation sector: A 10-year perspective

    International Nuclear Information System (INIS)

    Kamiński, Jacek

    2012-01-01

    The paper examines how and to which extent consolidation in the Polish power generation sector has affected the potential for market power over the last 10 years. Although this sector has been undergoing liberalisation (privatisation, introduction of TPA regulations and competition etc.), the consolidation efforts shown by Polish governments have resulted in a significant increase in concentration of both installed capacity and production. The methodology applied in this study includes typical ex-post structural and behavioural measures employed to estimate potential for market power, namely: concentration ratios (for the largest and the three largest suppliers), the Herfindahl–Hirschman Index, entropy, Supply Margin Assessment, the Residual Supply Index and the Lerner Index. Furthermore, an analysis based on the Gini coefficient was employed to obtain an insight into inequalities. The results of this study show that governmental decisions led to a significant increase in the potential to exercise market power held by key power generation companies. Of key importance was the 2007 consolidation, resulting in an increase in the HHI to 1374 (in terms of installed capacity) and 1945 (in terms of electricity production). This consolidation resulted in the creation of the first Pivotal Supplier in the Polish power generation sector in 2008. - Highlights: ► Market power analysis based on structural and behavioural indices was carried out for the Polish power sector. ► Governmental policy resulted in significant increase in concentration of both installed capacity and generation. ► Increase in the Lerner Index of brown coal-based generation and decrease of the hard coal-based one were observed.

  6. Photovoltaic energy: global market perspectives; Energia fotovoltaica: perspectivas de mercado mundial

    Energy Technology Data Exchange (ETDEWEB)

    Moreira, Jose G.S.; Fabrizy, Marie P. [Sao Paulo Univ., SP (Brazil). Inst. de Eletrotecnica e Energia

    1996-12-31

    The global market of the solar photovoltaic energy has been mainly concentrated in the residential sector. However, there is a strong tendency to apply solar photovoltaic panels linked to the utilities power systems. Besides, that is the only case in which an increase in the cells production scale would be justified because it would reduce the production and new technologies research costs 3 figs., 1 tab.; e-mail: gui at iee.usp.br

  7. Marketing fundamentals.

    Science.gov (United States)

    Redmond, W H

    2001-01-01

    This chapter outlines current marketing practice from a managerial perspective. The role of marketing within an organization is discussed in relation to efficiency and adaptation to changing environments. Fundamental terms and concepts are presented in an applied context. The implementation of marketing plans is organized around the four P's of marketing: product (or service), promotion (including advertising), place of delivery, and pricing. These are the tools with which marketers seek to better serve their clients and form the basis for competing with other organizations. Basic concepts of strategic relationship management are outlined. Lastly, alternate viewpoints on the role of advertising in healthcare markets are examined.

  8. Labor market performance in Serbia, Montenegro and Bosnia and Herzegovina from a gender perspective

    Directory of Open Access Journals (Sweden)

    Ognjen Radonjić

    2016-02-01

    Full Text Available In this paper we analyze some aspects of the efficiency of labor markets in Serbia, Montenegro and Bosnia and Herzegovina and compare resulting outcomes with the outcomes of labor markets efficiency in selected economies of the European Union. A particular focus of our analysis is on gender equality, due to the fact that not only gender inequality negatively affects the quality of life of individuals and society in general, but also can produce significant macroeconomic losses which negatively affect economic growth and development. When formulating policy that aims to increase the employability and income of the local population, our recommendation to governments, non-governmental and supranational institutions is to simultaneously take all necessary steps in order to provide women equal access to labor markets. This primarily refers to equality in access to newly created jobs, the uniformity of wages for a work with equal qualification, equal access to employment in formal economy, equal safety at work, equal access to social safety net etc.

  9. Orthodontic marketing through social media networks: the patient and practitioner's perspective.

    Science.gov (United States)

    Nelson, Kristin L; Shroff, Bhavna; Best, Al M; Lindauer, Steven J

    2015-11-01

    To (1) assess orthodontic patient and practitioner use of and preferences for social media and (2) investigate the potential benefit of social media in marketing and communication strategies in orthodontic practices. A survey was developed and randomly distributed to orthodontists via the American Association of Orthodontists and to patients/parents via private practices throughout the United States. Participants were asked to answer questions related to their use of social media and their perceptions of the use of social media in the orthodontic practice. Of the participants, 76% of orthodontists and 89% of patients/parents use social media. Furthermore, Facebook was the social media platform that was most preferred. Social media use was more common in female and younger adult participants. Orthodontists posted information more often in the morning (40%) and afternoon (56%), and patients/parents used social media mainly in the evening (76%). The most commonly used marketing strategies in the orthodontic practices were social media (76%) and a practice website (59%). Social media and practice websites were positively related with new patient starts (P  =  .0376, P  =  .0035, respectively). Most orthodontists and patients/parents used social media. Social media may be an effective marketing and communication tool in an orthodontic practice.

  10. US/ECRE and renewable energy market development: An institutional perspective

    Energy Technology Data Exchange (ETDEWEB)

    Siegel, J.M.

    1997-12-01

    The author presents a summary of the structure and program of the US Export Council for Renewable Energy (US/ECRE). This organization was founded in 1982 as a consortium of US renewable energy trade associations, and is the non-profit/industry counterpart of CORECT. It serves to accelerate the diffusion of sustainable renewable energy services worldwide, and to enhance US industry`s position in this expanded marketplace. The projected energy growth in the next 20 years is expected to favor developing countries. Barriers in the way of renewable energy development include technology awareness, financing and risk reception, policy decisions, and institutional barriers. The industrial team hopes to address this problem through several different programs: strategic alliances; end-user outreach; industry market development; policy/project development; financing and facilitation. The program involves several phases: first, market conditioning; second, regional conferences and exhibitions; third, follow-up and implementation. There are currently four major focus areas for US effort: Latin America and the Caribbean; southern Africa; Asia; Russia and the FSU. The status of programs addressed toward these markets is described in more detail.

  11. Potential Applications for Nuclear Energy besides Electricity Generation: AREVA Global Perspective of HTR Potential Market

    International Nuclear Information System (INIS)

    Soutworth, Finis; Gauthier, Jean-Claude; Lecomte, Michel; Carre, Franck

    2007-01-01

    Energy supply is increasingly showing up as a major issue for electricity supply, transportation, settlement, and process heat industrial supply including hydrogen production. Nuclear power is part of the solution. For electricity supply, as exemplified in Finland and France, the EPR brings an immediate answer; HTR could bring another solution in some specific cases. For other supply, mostly heat, the HTR brings a solution inaccessible to conventional nuclear power plants for very high or even high temperature. As fossil fuels costs increase and efforts to avoid generation of Greenhouse gases are implemented, a market for nuclear generated process heat will develop. Following active developments in the 80's, HTR have been put on the back burner up to 5 years ago. Light water reactors are widely dominating the nuclear production field today. However, interest in the HTR technology was renewed in the past few years. Several commercial projects are actively promoted, most of them aiming at electricity production. ANTARES is today AREVA's response to the cogeneration market. It distinguishes itself from other concepts with its indirect cycle design powering a combined cycle power plant. Several reasons support this design choice, one of the most important of which is the design flexibility to adapt readily to combined heat and power applications. From the start, AREVA made the choice of such flexibility with the belief that the HTR market is not so much in competition with LWR in the sole electricity market but in the specific added value market of cogeneration and process heat. In view of the volatility of the costs of fossil fuels, AREVA's choice brings to the large industrial heat applications the fuel cost predictability of nuclear fuel with the efficiency of a high temperature heat source free of greenhouse gases emissions. The ANTARES module produces 600 MWth which can be split into the required process heat, the remaining power drives an adapted prorated

  12. No Way Out or Swallow the Bait of Two-Sided Exit Options in Negotiation: The Influence of Social Motives and Interpersonal Trust

    NARCIS (Netherlands)

    Giebels, Ellen; de Dreu, Carsten K.W.; van de Vliert, Evert

    2003-01-01

    In two negotiation experiments with business students we examined effects of the two-sided availability of alternative negotiators in combination with the parties’ social motive. Contrary to our expectation, prosocial negotiators rather than egoistic negotiators were sensitive to the presence of

  13. Barriers to and facilitators of child influenza vaccine - perspectives from parents, teens, marketing and healthcare professionals.

    Science.gov (United States)

    Bhat-Schelbert, Kavitha; Lin, Chyongchiou Jeng; Matambanadzo, Annamore; Hannibal, Kristin; Nowalk, Mary Patricia; Zimmerman, Richard K

    2012-03-23

    The CDC recommends annual influenza vaccination for all children age 6 months and older, yet vaccination rates remain modest. Effective strategies to improve influenza vaccination for children are needed. Eight focus groups with 91 parents, teens, pediatric healthcare staff and providers, and immunization and marketing experts were conducted, audiotaped, transcribed verbatim, and coded based on grounded theory. Three themes emerged: barriers, facilitators, and strategies. Barriers included fear, misinformation, and mistrust, with exacerbation of these barriers attributed to media messages. Many considered influenza vaccination unnecessary and inconvenient, but would accept vaccination if recipients or other family members were considered high risk, if recommended by their doctor or another trusted person, or if offered or mandated by the school. Access to better information regarding influenza disease burden and vaccine safety and efficacy were notable facilitators, as were prevention of the inconvenience of missing work or important events, and if the child requests to receive the vaccine. Marketing strategies included incentives, jingles, videos, wearable items, strategically-located information sheets or posters, and promotion by informed counselors. Practice-based strategies included staff buy-in, standing orders protocols, vaccination clinics, and educational videos. Teen-specific strategies included message delivery through schools, texting, internet, and social networking sites. To improve influenza vaccination rates for children using practice-based interventions, participants suggested campaigns that provide better information regarding the vaccine, the disease and its implications, and convenient access to vaccination. Strategies targeting adolescents should use web-based social marketing technologies and campaigns based in schools. Copyright © 2012 Elsevier Ltd. All rights reserved.

  14. An Irrational Black Market? Boundary work perspective on the stigma of in-game asset transaction

    OpenAIRE

    Lee, Yu-Hao

    2005-01-01

    Eastern Asia's online gaming market has undergone spectacular growth over the past seven years, this has been due to the mass broadband internet distribution in South Korea and Taiwan. According to a survey conducted by the Taiwan Network Information Center(TWNIC 2004), Taiwan has over 9.36million broadband internet users, and within these users,18.11% stress out that their most frequent online activity is playing online games, this number implies that there are at least 1.96million online ga...

  15. Roads may act as barriers to flying insects: species composition of bees and wasps differs on two sides of a large highway

    Directory of Open Access Journals (Sweden)

    Petter Andersson

    2017-07-01

    Full Text Available Roads may act as barriers to animal movements, but direct barrier effects on insects have rarely been studied. In this study we collected data on bees and wasps along two sides of a large road in Sweden using yellow pan traps. We then analyzed if the species composition differed between the two sides of the road; first for the whole community, and then only for the smallest species (which typically are poorer dispersers. As a complement, we analyzed if different vegetation variables differed between the two sides of the road, as this may also affect differences in species composition. Finally, we analyzed if species richness and abundance in general differed between the two sides and how these two response variables were explained by the vegetation variables. There was a significant difference in species composition between the eastern and the western side of the road when analyzing the whole community, and this relationship became even stronger when the largest species were excluded. The vegetation variables did not strongly differ between the two sides, and there was no difference in species richness and abundance of bees and wasps either. Abundance was, however, explained by the number of flowering plants in the surroundings of the trap. Even though using a rather limited data set, our results indicate that large roads may act as barriers on the movement of bees and wasps, especially for small species with poor dispersal ability. On the other hand, road verges may be important habitat for many species, which leads to a potential conflict that is important to consider in the planning of green infrastructure.

  16. Studying illicit drug trafficking on Darknet markets: Structure and organisation from a Canadian perspective.

    Science.gov (United States)

    Broséus, J; Rhumorbarbe, D; Mireault, C; Ouellette, V; Crispino, F; Décary-Hétu, D

    2016-07-01

    Cryptomarkets are online marketplaces that are part of the Dark Web and mainly devoted to the sale of illicit drugs. They combine tools to ensure anonymity of participants with the delivery of products by mail to enable the development of illicit drug trafficking. Using data collected on eight cryptomarkets, this study provides an overview of the Canadian illicit drug market. It seeks to inform about the most prevalent illicit drugs vendors offer for sale and preferred destination countries. Moreover, the research gives an insight into the structure and organisation of distribution networks existing online. In particular, we provide information about how vendors are diversifying and replicating across marketplaces. We inform on the number of listings each vendor manages, the number of cryptomarkets they are active on and the products they offer. This research demonstrates the importance of online marketplaces in the context of illicit drug trafficking. It shows how the analysis of data available online may elicit knowledge on criminal activities. Such knowledge is mandatory to design efficient policy for monitoring or repressive purposes against anonymous marketplaces. Nevertheless, trafficking on Dark Net markets is difficult to analyse based only on digital data. A more holistic approach for investigating this crime problem should be developed. This should rely on a combined use and interpretation of digital and physical data within a single collaborative intelligence model. Copyright © 2016 Elsevier Ireland Ltd. All rights reserved.

  17. Technological trends and market perspectives for production of microbial oils rich in omega-3.

    Science.gov (United States)

    Finco, Ana Maria de Oliveira; Mamani, Luis Daniel Goyzueta; Carvalho, Júlio Cesar de; de Melo Pereira, Gilberto Vinícius; Thomaz-Soccol, Vanete; Soccol, Carlos Ricardo

    2017-08-01

    In recent years, foods that contain omega-3 lipids have emerged as important promoters of human health. These lipids are essential for the functional development of the brain and retina, and reduction of the risk of cardiovascular and Alzheimer's diseases. The global market for omega-3 production, particularly docosahexaenoic acid (DHA), saw a large expansion in the last decade due to the increasing use of this lipid as an important component of infant food formulae and supplements. The production of omega-3 lipids from fish and vegetable oil sources has some drawbacks, such as complex purification procedures, unwanted contamination by marine pollutants, reduction or even extinction of several species of fish, and aspects related to sustainability. A promising alternative system for the production of omega-3 lipids is from microbial metabolism of yeast, fungi, or microalgae. The aim of this review is to discuss the various omega-3 sources in the context of the global demand and market potential for these bioactive compounds. To summarize, it is clear that fish and vegetable oil sources will not be sufficient to meet the future needs of the world population. The biotechnological production of single-cell oil comes as a sustainable alternative capable of supplementing the global demand for omega-3, causing less environmental impact.

  18. Forests trapped in nitrogen limitation--an ecological market perspective on ectomycorrhizal symbiosis.

    Science.gov (United States)

    Franklin, Oskar; Näsholm, Torgny; Högberg, Peter; Högberg, Mona N

    2014-07-01

    Ectomycorrhizal symbiosis is omnipresent in boreal forests, where it is assumed to benefit plant growth. However, experiments show inconsistent benefits for plants and volatility of individual partnerships, which calls for a re-evaluation of the presumed role of this symbiosis. We reconcile these inconsistencies by developing a model that demonstrates how mycorrhizal networking and market mechanisms shape the strategies of individual plants and fungi to promote symbiotic stability at the ecosystem level. The model predicts that plants switch abruptly from a mixed strategy with both mycorrhizal and nonmycorrhizal roots to a purely mycorrhizal strategy as soil nitrogen availability declines, in agreement with the frequency distribution of ectomycorrhizal colonization intensity across a wide-ranging data set. In line with observations in field-scale isotope labeling experiments, the model explains why ectomycorrhizal symbiosis does not alleviate plant nitrogen limitation. Instead, market mechanisms may generate self-stabilization of the mycorrhizal strategy via nitrogen depletion feedback, even if plant growth is ultimately reduced. We suggest that this feedback mechanism maintains the strong nitrogen limitation ubiquitous in boreal forests. The mechanism may also have the capacity to eliminate or even reverse the expected positive effect of rising CO2 on tree growth in strongly nitrogen-limited boreal forests. © 2014 The Authors. New Phytologist © 2014 New Phytologist Trust.

  19. Shareholding relationships in the Euro Area banking market: A network perspective

    Science.gov (United States)

    Pecora, Nicolò; Spelta, Alessandro

    2015-09-01

    In this paper we analyze the topological properties of the network of the Euro Area banking market network, with the primary aim of assessing the importance of a bank in the financial system with respect to ownership and control of other credit institutions. The network displays power law distributions in both binary and weighted degree metrics indicating a robust yet fragile structure and a direct link between an increase of control diversification and a rise in the market power. Therefore while in good time the network is seemingly robust, in bad times many banks can simultaneously go into distress. This behavior paves the way for Central bank's actions. In particular we investigate whether the Single Supervisory Mechanism introduced by the European Central Banks and based on banks' total asset is a good proxy to quantify their systemic importance. Results indicate that not all the financial institutions with high valued total assets are systemically important but only few of them. Moreover the network structure reveals that control is highly concentrated, with few important shareholders approximately controlling a separate subset of banks.

  20. Forests trapped in nitrogen limitation – an ecological market perspective on ectomycorrhizal symbiosis

    Science.gov (United States)

    Franklin, Oskar; Näsholm, Torgny; Högberg, Peter; Högberg, Mona N

    2014-01-01

    Ectomycorrhizal symbiosis is omnipresent in boreal forests, where it is assumed to benefit plant growth. However, experiments show inconsistent benefits for plants and volatility of individual partnerships, which calls for a re-evaluation of the presumed role of this symbiosis. We reconcile these inconsistencies by developing a model that demonstrates how mycorrhizal networking and market mechanisms shape the strategies of individual plants and fungi to promote symbiotic stability at the ecosystem level. The model predicts that plants switch abruptly from a mixed strategy with both mycorrhizal and nonmycorrhizal roots to a purely mycorrhizal strategy as soil nitrogen availability declines, in agreement with the frequency distribution of ectomycorrhizal colonization intensity across a wide-ranging data set. In line with observations in field-scale isotope labeling experiments, the model explains why ectomycorrhizal symbiosis does not alleviate plant nitrogen limitation. Instead, market mechanisms may generate self-stabilization of the mycorrhizal strategy via nitrogen depletion feedback, even if plant growth is ultimately reduced. We suggest that this feedback mechanism maintains the strong nitrogen limitation ubiquitous in boreal forests. The mechanism may also have the capacity to eliminate or even reverse the expected positive effect of rising CO2 on tree growth in strongly nitrogen-limited boreal forests. PMID:24824576

  1. A Study of Small Business Owners’ Personal Characteristics and the Use of Marketing Information in the Food and Drink Industry: A Resource-Based Perspective

    Directory of Open Access Journals (Sweden)

    Luca Cacciolatti

    2012-12-01

    Full Text Available Market orientation (MO – which is the propensity of a firm to collect and utilise information from the market – is an important leverage of competitive advantage. This paper helps to better understand why some owner-managers engage with market intelligence why others simply do not. The relationship among the owner-manager’s personal characteristics, entrepreneurial orientation (EO and MO are explored, despite existing literature neglected testing these simple but important relationships. We adopt a resource-based view (RBV of the firm perspective. This study aims to establish whether the personal characteristics of the entrepreneur impact the use of marketing information. More specifically, this study tests entrepreneurial attitude orientation, marketing expertise and demographic variables for an effect on the use of different types and sources of marketing information as well as the frequency of information usage. Data were collected through a regional survey of 296 small business owners and senior managers in SMEs in the Scottish food and drink industry. Canonical correlation analysis (CCA and regression analysis was used to test hypothesised relationships. Personal characteristics such as age (p<.05, gender (p<.002, previous experience (p<.05, and marketing expertise (p<.05 are critical factors affecting information use other than EO (p>.05. Implications for policy makers and practitioners involving small business subsidies and entrepreneurs’ marketing training are discussed.

  2. Paraffin-based hybrid rocket engines applications: A review and a market perspective

    Science.gov (United States)

    Mazzetti, Alessandro; Merotto, Laura; Pinarello, Giordano

    2016-09-01

    Hybrid propulsion technology for aerospace applications has received growing attention in recent years due to its important advantages over competitive solutions. Hybrid rocket engines have a great potential for several aeronautics and aerospace applications because of their safety, reliability, low cost and high performance. As a consequence, this propulsion technology is feasible for a number of innovative missions, including space tourism. On the other hand, hybrid rocket propulsion's main drawback, i.e. the difficulty in reaching high regression rate values using standard fuels, has so far limited the maturity level of this technology. The complex physico-chemical processes involved in hybrid rocket engines combustion are of major importance for engine performance prediction and control. Therefore, further investigation is ongoing in order to achieve a more complete understanding of such phenomena. It is well known that one of the most promising solutions for overcoming hybrid rocket engines performance limits is the use of liquefying fuels. Such fuels can lead to notably increased solid fuel regression rate due to the so-called "entrainment phenomenon". Among liquefying fuels, paraffin-based formulations have great potentials as solid fuels due to their low cost, availability (as they can be derived from industrial waste), low environmental impact and high performance. Despite the vast amount of literature available on this subject, a precise focus on market potential of paraffins for hybrid propulsion aerospace applications is lacking. In this work a review of hybrid rocket engines state of the art was performed, together with a detailed analysis of the possible applications of such a technology. A market study was carried out in order to define the near-future foreseeable development needs for hybrid technology application to the aforementioned missions. Paraffin-based fuels are taken into account as the most promising segment for market development

  3. Online Marketing Enterprise of Jombang Culinary from TAM and VEM Perspective on Social Media

    Directory of Open Access Journals (Sweden)

    nuri purwanto

    2017-11-01

    Full Text Available The purpose of this research was to develop, evaluate, and test antecedent model with trust as an intermediary variable of Technology Acceptances Model (TAM and Virtual Experiential Marketing (VEM for buying intention. It used purposive sampling technique with 300 respondents. The questionnaire results were evaluated and analyzed using Structural Equation Model (SEM method with the analysis tools (the third version of SmartPLS. The research result shows that there is no effect between TAM and trust. In addition, there is a direct and positive influence of VEM on trust. The trust and TAM have a positive effect on buying intention. However, VEM does not affect buying intention. The results indicate that the trust cannot mediate TAM and buying intention. Meanwhile, trust can mediate between VEM and buying intention.

  4. Protecting children from myopia: a PMT perspective for improving health marketing communications.

    Science.gov (United States)

    Lwin, May O; Saw, Seang-Mei

    2007-01-01

    This research examined the predictive utility of the protection motivation theory (PMT) model for myopia prevention amongst children. An integrative model for myopia prevention behavior of parents was first developed in the context of theory and survey instruments then refined using information gathered from two focus groups. Empirical data then was collected from parents of primary school children in Singapore, a country with one of the highest rates of myopia in the world, and analyzed using structural equation modeling (SEM). Our findings revealed that coping appraisal variables were more significantly associated with protection motivation, relative to threat appraisal variables. In particular, perceived self-efficacy was the strongest predictor of parental intention to enforce good visual health behaviors, while perceived severity was relatively weak. Health marketing communications and public policy implications are discussed.

  5. Theoretical Foundations of Contemporary Qualitative Market Research—An Overview and an Integrative Perspective

    Directory of Open Access Journals (Sweden)

    Dirk Frank

    2004-05-01

    Full Text Available The economic importance of qualitative research has been growing consistently during the last decades. Being one of the major streams in the "research industry" it provides not only a valuable tool box for generating basic consumer insights, but it is also an essential part of the annual revenue of most research companies. As a consequence it is of utmost importance for providers of qualitative research to differentiate their own services from those of their competitors. While theoretical thinking is often not a beloved daily business, the importance of a theory-driven thinking and acting—as a potential commercial and intellectual (USP ("unique selling proposition"—has been discovered by many of the leading players in qualitative market research. A neutral observer might come to the conclusion that many claims of "unique approaches" are part of the usual public relation battles between institutes; nevertheless it is a worthwhile enterprise to work out basic common ground, but also the fundamental differences of the various "schools of thinking". It seems to be a matter of intellectual honesty and clarity to provide buyers of qualitative research, who are often trained in marketing but not in social sciences, with a clear cut picture of what they can expect or not expect from a specific theoretical approach. The current paper aims to give a synopsis on different psychological and ethnological theories which are currently used to support practical research, their explanation patterns for understanding consumer behaviour and their shared, but also their unique assumptions. The authors will also present an action-orientated model with an emotional (world of meaning and a cognitive (world of probability sub-system and describe the interaction of both systems for behavioural control which is integrating some of the basic assumptions made by other schools of thought. Finally, the paper points to a number of methodological implications of the model

  6. Scaling of an information system in a public healthcare market--infrastructuring from the vendor's perspective.

    Science.gov (United States)

    Johannessen, Liv Karen; Obstfelder, Aud; Lotherington, Ann Therese

    2013-05-01

    The purpose of this paper is to explore the making and scaling of information infrastructures, as well as how the conditions for scaling a component may change for the vendor. The first research question is how the making and scaling of a healthcare information infrastructure can be done and by whom. The second question is what scope for manoeuvre there might be for vendors aiming to expand their market. This case study is based on an interpretive approach, whereby data is gathered through participant observation and semi-structured interviews. A case study of the making and scaling of an electronic system for general practitioners ordering laboratory services from hospitals is described as comprising two distinct phases. The first may be characterized as an evolving phase, when development, integration and implementation were achieved in small steps, and the vendor, together with end users, had considerable freedom to create the solution according to the users' needs. The second phase was characterized by a large-scale procurement process over which regional healthcare authorities exercised much more control and the needs of groups other than the end users influenced the design. The making and scaling of healthcare information infrastructures is not simply a process of evolution, in which the end users use and change the technology. It also consists of large steps, during which different actors, including vendors and healthcare authorities, may make substantial contributions. This process requires work, negotiation and strategies. The conditions for the vendor may change dramatically, from considerable freedom and close relationships with users and customers in the small-scale development, to losing control of the product and being required to engage in more formal relations with customers in the wider public healthcare market. Onerous procurement processes may be one of the reasons why large-scale implementation of information projects in healthcare is difficult

  7. Marketing Regulatory Oversight of Advanced Therapy Medicinal Products (ATMPs) in Europe: The EMA/CAT Perspective.

    Science.gov (United States)

    Salmikangas, Paula; Schuessler-Lenz, Martina; Ruiz, Sol; Celis, Patrick; Reischl, Ilona; Menezes-Ferreira, Margarida; Flory, Egbert; Renner, Matthias; Ferry, Nicolas

    2015-01-01

    With the release of Regulation 1394/2007, a new framework for gene and cell therapy medicinal products and tissue-engineered products was established in the European Union. For all three product classes, called advanced therapy medicinal products, a centralised marketing authorisation became mandatory. The European Medicines Agency (EMA) together with its Committee for Advanced Therapies, Committee for Human Medicinal Products and the network of national agencies is responsible for scientific evaluation of the marketing authorisation applications. For a new application, data and information relating to manufacturing processes and quality control of the active substance and the final product have to be submitted for evaluation together with data from non-clinical and clinical safety and efficacy studies. Technical requirements for ATMPs are defined in the legislation, and guidance for different products is available through several EMA/CAT guidelines. Due to the diversity of ATMPs, a tailored approach for regulating these products is considered necessary. Thus, a risk-based approach has been introduced for ATMPs allowing flexibility for the regulatory requirements. Since the regulatory framework for ATMPs was established, five products have been licenced in the European Union. However, the pipeline of new ATMPs is much bigger, as seen from the significant numbers of different products discussed by the CAT in scientific advice and classification procedures. In 2013, a public consultation on the ATMP Regulation was conducted by the European Commission, and the results were published in 2014. The report proposes several improvements for the current framework and established procedures for the regulation of ATMPs.

  8. Oil and gas market report. Bolivia. Panorama and perspective for business

    International Nuclear Information System (INIS)

    Van Mourik, J.A.M.

    1999-10-01

    Bolivia, with its large oil and natural gas potential, is becoming an increasingly important link in South American energy trade. With new fields and pipeline construction, the nation is becoming the natural gas hub for the Southern Cone. In 1998, Bolivia experienced 4,7% GDP growth, the fastest in South America, and Bolivia's best performance since 1988. In addition, Bolivia brought its inflation rate to a 2-decade low of 4,4 %. In addition to tight global capital markets, investments also is expected to decrease due to the completion of the Bolivia to Brazil gas pipeline. This extremely capital-intensive project accounted for a significant portion of Bolivia's investment for 1998 and 1999. Bolivia has made significant economic improvements over the past few years by adopting a series of free market policies. The mayor improvements in economic growth have been made possible primarily through the government's unique capitalization program of key national industries. In addition to the Capitalization Program, Bolivia's economic growth is a result of its involvement in several free trade associations. Bolivia, as well as Chile, is an associate partner of the Mercosur, whose members include Argentina, Brazil, Paraguay and Uruguay. Bolivia is also member of the Andean Pact, which comprises Peru, Colombia, Ecuador and Venezuela. Bolivia's unique involvement in both of these trade groups is allowing it to become an important cornerstone in the integration of the South American continent. Specifically, Bolivia is increasingly becoming an important transport hub within the continent. Energy is one of the main products Bolivia is attempting to transport. According to the government, nearly $5 billion of investment is needed by 2005 so Bolivia can succesfully develop its oil and gas reserves, build pipelines, and construct power plants if it wishes to emerge as the regional hub

  9. The Consumption Paradigm in Marketing

    Directory of Open Access Journals (Sweden)

    Eka Ardianto

    2003-08-01

    Full Text Available This article elaborates consumption paradigm in marketing. In background, this paper reviews different perspectives of consumption: economic perspective and marketing perspective. In ontology, this work describes various issues regarding consumption view. In epistemology, this article demonstrates how marketers especially researches explore the consumption phenomena. In methodology, the article describes experiential marketing –one of applied consumption paradigm in marketing, which could be an alternative choice of marketing practices.

  10. New and renewable energies. Stakes, driving forces and perspectives of the renewable energies market

    International Nuclear Information System (INIS)

    2000-09-01

    New and renewable energies (hydro-power, wind-power, solar, biomass, biogas, geothermal and fuel cells) are progressively entering the industrialization phase (except for hydro-power which is already largely developed). Thus they are no more considered as solutions for utopian ecologists but have reached the status of alternative technologies. This study takes stock of the following questions: what are the applications of renewable energies, what is their stage of development and their potential with respect to fossil fuels, what are their perspectives of development, and what are the strategies developed by the actors of the sector? The main stakes of the renewable energy sector are: fulfilling the increasing power needs (in particular with the wind and solar power in isolated areas), improving the competitiveness (reduction of the investment costs), developing financial incentives (tax relief, financial helps, eco-taxes..), participating to the reduction of pollutant emissions. The renewable energy sector is progressively structuring and profits by the increasing implication of major energy actors, such as the oil companies. The behaviour and strategy of 14 major actors of the renewable energy sector is also analyzed. (J.S.)

  11. Ukrainian Economic Reforms: Current Status and Perspectives in the Face of Competition on European Union Markets

    Directory of Open Access Journals (Sweden)

    Greta Marianna

    2016-06-01

    Full Text Available The conflict in Ukraine since the beginning of 2014 has been the important in the history of Ukraine as an independent state. Despite the danger of economic collapse, the loss of Crimea, and war in its most industrialized region, Ukraine is still trying to conduct reforms and implement Western standards. Through persistent work Ukraine has been moving forward, despite all the difficulties. The society is staying together with the government to save the economy and defend the integrity of the whole country. This article outlines key processes in the Ukrainian reforms during 2014 and describes the cooperation of Ukraine with the European Union and international organizations in the field of financial support and reforms. The main goal of the article is to present the situation in various spheres of the country’s development, but it is also an attempt to present a wider perspective on both the achievements and shortcomings in the process of reforms. The authors focus on those aspects having a significant impact on the Ukrainian economy after February 2014.

  12. A two-sided academic landscape: snapshot of highly-cited documents in Google Scholar (1950-2013

    Directory of Open Access Journals (Sweden)

    Alberto Martín-Martín

    2016-12-01

    Full Text Available The main objective of this paper is to identify and define the core characteristics of the set of highly-cited documents in Google Scholar (document types, language, free availability, sources, and number of versions, on the hypothesis that the wide coverage of this search engine may provide a different portrait of these documents with respect to that offered by traditional bibliographic databases. To do this, a query per year was carried out from 1950 to 2013 identifying the top 1,000 documents retrieved from Google Scholar and obtaining a final sample of 64,000 documents, of which 40% provided a free link to full-text. The results obtained show that the average highly-cited document is a journal or book article (62% of the top 1% most cited documents of the sample, written in English (92.5% of all documents and available online in PDF format (86.0% of all documents. Yet, the existence of errors should be noted, especially when detecting duplicates and linking citations properly. Nonetheless, the fact that the study focused on highly cited papers minimizes the effects of these limitations. Given the high presence of books and, to a lesser extent, of other document types (such as proceedings or reports, the present research concludes that the Google Scholar data offer an original and different vision of the most influential academic documents (measured from the perspective of their citation count, a set composed not only of strictly scientific material (journal articles but also of academic material in its broadest sense.

  13. Perspectives de la rupture quantique 2025-2050 : vers une interprétation quantique du Knowledge Marketing et une NBIC(Q)S Convergence

    OpenAIRE

    CURBATOV, Oleg

    2015-01-01

    International audience; Perspectives de la rupture quantique 2025-2050 : vers une interprétation quantique du Knowledge Marketing et une NBIC(Q)S Convergence ----------------par Oleg Curbatov, chapitre d'ouvrage : « Knowledge Marketing : être compétent dans une économie compétitive », Impressum, 2015 ---------------------------- Les recherches qui ont été porté à la fois sur la connaissance du consommateur, la compétence du client et les situations de co-création, nous ont permis d " explorer...

  14. Marketing marketing

    NARCIS (Netherlands)

    dr. Karel Jan van Alsem

    2013-01-01

    In deze installatierede betoogt Karel Jan Alsem dat marketing een grotere strategische rol in organisaties zou moeten krijgen. Want marketing is bij uitstek de verbinding tussen klantwensen en het DNA van een organisatie. Doordat merken gemiddeld voor mensen niet heel belangrijk zijn, is goede

  15. Behavioral economics perspective on foreign direct investment in emerging markets: The case on Bosnia and Herzegovina

    Directory of Open Access Journals (Sweden)

    Amra Halaba

    2016-08-01

    Full Text Available The growing field of behavioral economics (BE has revolutionized the way we look at economic behavior at micro and macro levels. Importance of foreign direct investment (FDI appeals for analysis of decisions made regarding it to be assessed from expanding view of BE. This research provides overview of previous studies and focuses on the case of Bosnia and Herzegovina (B&H as representative of emerging markets to investigate motivations for investing into this country by temporarily present foreign companies. Empirical analysis was based on the questionnaire that was disseminated among foreign investors to B&H. Questionnaire contained motivations for investing in B&H, where examined motivation factors were divided in two groups; namely irrational and rational ones. Choice of methodology was narrowed due to moderate sample size, but consisting of quality the sample members. In order to analyze data, descriptive statistics, correlation analysis and regression analysis were used. By regressing two groups of predictors on annual amount of foreign investments to B&H, it was shown that the highest motivation for investing was business instinct.

  16. Bank Income Diversification from Stock Market Perspective: Evidence from ASEAN+3

    Directory of Open Access Journals (Sweden)

    Agnes Helena Natalia

    2016-02-01

    Full Text Available This paper empirically examines the effect of banks' revenue diversification on the stock-based return and risk measures using data on the ASEAN-5, and addition from China, Japan, and South Korea banking sector. This paper use panel Fixed Effect and robustness test with Random Effect and TSLS. We use non-interest income share as a measure for revenue diversification. We find that revenue diversification has no effect on bank market value but significantly decrease bank total risks. When non-interest income is decomposed, we find that fee-income business has significant positive effect on bank value. Furthermore, it’s important to see characteristic of banks that do diversification, such as bank size and capital. Overall, we give evidence that banks, especially which have big size and good condition on capital, could increase their value and lower their risk by doing diversification in income through non-interest income, especially with fee income and other non-interest income. Normal 0 false false false EN-US X-NONE X-NONE

  17. Using data mining to segment healthcare markets from patients' preference perspectives.

    Science.gov (United States)

    Liu, Sandra S; Chen, Jie

    2009-01-01

    This paper aims to provide an example of how to use data mining techniques to identify patient segments regarding preferences for healthcare attributes and their demographic characteristics. Data were derived from a number of individuals who received in-patient care at a health network in 2006. Data mining and conventional hierarchical clustering with average linkage and Pearson correlation procedures are employed and compared to show how each procedure best determines segmentation variables. Data mining tools identified three differentiable segments by means of cluster analysis. These three clusters have significantly different demographic profiles. The study reveals, when compared with traditional statistical methods, that data mining provides an efficient and effective tool for market segmentation. When there are numerous cluster variables involved, researchers and practitioners need to incorporate factor analysis for reducing variables to clearly and meaningfully understand clusters. Interests and applications in data mining are increasing in many businesses. However, this technology is seldom applied to healthcare customer experience management. The paper shows that efficient and effective application of data mining methods can aid the understanding of patient healthcare preferences.

  18. Improved cost–benefit analysis for market-based transmission planning, a European perspective

    International Nuclear Information System (INIS)

    Papaemmanouil, A.; Bertling Tjernberg, L.; Tuan, L.A.; Andersson, G.

    2013-01-01

    This paper addresses the problem of transmission planning in interconnected power systems under the uncertainty of future generation parks and fast varying marginal production costs. The decision maker has to consider many different aspects during the definition of different transmission planning strategies that sometimes might even be contradicting. Major contributions are the incorporation of energy policy measurements in the evaluation process of candidate transmission plans and the inclusion of short- and long-term uncertainties. The proposed methodology, so-called C-TRAP, is based on a semi-dynamic heuristic approach that solves the social welfare maximization problem for several discrete steps considering different preferences for energy policy and transmission network reinforcements. The flexibility provided through the heuristic analysis is very important for decision makers in the new uncertain environment in power systems. - Highlights: • Consideration of environmental policy in the decision of transmission expansion plans. • Semi-dynamic heuristic approach including societal, economic and availability standards. • Market-based approach using nodal pricing. • The amount of reduced unserved load is not equal to the amount of capacity increase of a line. • Less environmental costs lead usually to higher congestion costs due to overly power trading

  19. E-COMMERCE NATIONAL MARKET - STUDY FROM THE PERSPECTIVE OF MANIFESTED DEMAND

    Directory of Open Access Journals (Sweden)

    Laura Catalina Timiras

    2015-07-01

    Full Text Available E-commerce market in Romania recorded the lowest level of development compared to other EU countries, in terms of the intensity of online purchase habit of the population of Romania. Thus, in 2014, only 16.7% of those who used the computer in the range of 16-74 years and 10% of the total population of the same age had made online purchases, compared with 63.3% and 50% respectively - the same indicators at EU level. Still, in Romania there was a rapid increase in the share of those who make online purchases, so in 8 years (2007-2014 this indicator increased by 3 times. Regarding the categories of the population by various characteristics, greater orientation towards online purchases is recorded among individuals with high formal education, youth (under 35, with above-average incomes. In terms of product categories purchased online, the most favorite categories are: clothes, sports goods. This analysis is based mostly on official statistics provided by Eurostat.

  20. Child Work Safety on the Farms of Local Agricultural Market Producers: Parent and Child Perspectives.

    Science.gov (United States)

    Summers, Phillip; Quandt, Sara A; Spears Johnson, Chaya R; Arcury, Thomas A

    2018-01-01

    Agriculture is a hazardous industry, yet there are few regulations on the ages at which children may engage in farm work. Local agricultural market producers (LAMPs) are a growing subset of farmers within "sustainable agriculture" who engage in direct-to-consumer and direct-to-retailer enterprises. This study explores the occupational health and safety perceptions of parents and children for children who work on their families' LAMP farms. In-depth interviews were conducted with 12 parent-child dyads from LAMP farms in Illinois and North Carolina. Four themes emerged from these 24 interviews; parents and children perceived that: (1) the nature of small farms makes them safer than industrial agricultural operations; (2) child safety on farms is common sense; (3) avoiding hazardous tasks keeps children safe; and (4) parents know best (compared to regulations) about ways to keep their children safe. Some of these themes echo the results of earlier studies conducted with more conventional farms. Further research is needed to develop programs to improve child occupational safety on LAMP farms.

  1. Affiliate marketing

    OpenAIRE

    Ureš, Michal

    2012-01-01

    This bachelor's thesis focuses on the topic of online affiliate marketing from the perspective of an internet entrepreneur. In the first, theoretical part, it characterizes the affiliate marketing, describes different, significant affiliate solutions in the Czech market and opportunities for their implementations. In the second, practical part, it concentrates mainly on an affiliate program of a company called GameLeader, s.r.o. It analyses expectations of the business from the implementation...

  2. The Reverse Logistics From the Perspective Production-Market-Consumption: A Case O Boticário

    Directory of Open Access Journals (Sweden)

    Ana Paula Machado Corrêa

    2013-06-01

    Full Text Available In recent years, sustainable development emerges as an alternative paradigm for the continuity of human action and meets the needs of current and future generations through economic growth in harmony with social and environmental aspects. From this perspective, it is understood that governments, consumers and businesses to encourage, foster and implement socio-environmentally correct practices. This study shows the reverse logistics as a tool that can be used by the company in order to reduce the impacts and achieve sustainable development. The research aims to analyze the reverse logistics process of post-consumer company O Boticário. For this, the qualitative research conducted in the form of a case study is based on an adaptation of the framework presented by Tukker et al. (2008, which involves three interrelated systems: production, marketing and consumption. Data collection was conducted through interviews with consumers of the focal firm, with employees of companies involved in the process, and with employees of competitor. Note that the reverse logistics analysis program needs to be better communicated, to expand the participation of the consumer. This in turn demonstrates interest in the program and the government through the National Solid Waste Policy stipulates the implementation of logistics systems, although not yet verified the use of incentives.

  3. Two Sides of the Same Coin? Analysis of the Web-Based Social Media with Regard to the Image of the Agri-Food Sector in Germany

    Directory of Open Access Journals (Sweden)

    Justus Boehm

    2010-10-01

    Full Text Available  Never before has food been as safe and secure as it is today, but simultaneously, society has become increasingly critical towards agricultural and food related issues. This two-sided development between society and agribusiness will be analyzed using Framing Theory. A quantitative semantic analysis was applied to evaluate the web-based social media in Germany. 50,931 web posts were collected covering 21 issues identified as relevant for the agri-food sector. The results show that all contentious issues are mainly framed in a two-sided way. The modern productivity-driven industry is judged as a negative development, trends returning to a more natural food production are seen as positive.

  4. Natural gas marketing II

    International Nuclear Information System (INIS)

    Anon.

    1988-01-01

    This book covers all aspects of gas marketing, from the basic regulatory structure to the latest developments in negotiating agreements and locating markets. Topics include: Federal regulation of the gas industry; Fundamentals of gas marketing contracts; FERC actions encouraging competitive markets; Marketing conditions from the pipelines' perspective; State non-utility regulation of natural gas production, transportation, and marketing; Natural gas wellhead agreements and tariffs; Natural gas processing agreements; Effective management of producer's natural gas contracts; Producer-pipeline litigation; Natural gas purchasing from the perspective of industrial gas users; Gas marketing by co-owners: problems of disproportionate sales, gas balancing, and accounting to royalty owners; Alternatives and new directions in marketing

  5. The four P's in social simulation, a perspective on how marketing could benefit from the use of social simulation

    NARCIS (Netherlands)

    Jager, Wander

    Marketers employ the four P's - product, price, placement and promotion - in trying to optimize the performance of their products on a market. Both researchers and practitioners in the field of marketing will benefit from increasing their understanding of how the four P's relate to market dynamics

  6. Supporting Sustainable Markets Through Life Cycle Assessment: Evaluating emerging technologies, incorporating uncertainty and the consumer perspective

    Science.gov (United States)

    Merugula, Laura

    As civilization's collective knowledge grows, we are met with the realization that human-induced physical and biological transformations influenced by exogenous psychosocial and economic factors affect virtually every ecosystem on the planet. Despite improvements in energy generation and efficiencies, demand of material goods and energy services increases with no sign of a slowing pace. Sustainable development requires a multi-prong approach that involves reshaping demand, consumer education, sustainability-oriented policy, and supply chain management that does not serve the expansionist mentality. Thus, decision support tools are needed that inform developers, consumers, and policy-makers for short-term and long-term planning. These tools should incorporate uncertainty through quantitative methods as well as qualitatively informing the nature of the model as imperfect but necessary and adequate. A case study is presented of the manufacture and deployment of utility-scale wind turbines evaluated for a proposed change in blade manufacturing. It provides the first life cycle assessment (LCA) evaluating impact of carbon nanofibers, an emerging material, proposed for integration to wind power generation systems as blade reinforcement. Few LCAs of nanoproducts are available in scientific literature due to research and development (R&D) for applications that continues to outpace R&D for environmental, health, and safety (EHS) and life cycle impacts. LCAs of emerging technologies are crucial for informing developers of potential impacts, especially where market growth is swift and dissipative. A second case study is presented that evaluates consumer choice between disposable and reusable beverage cups. While there are a few studies that attempt to make the comparison using LCA, none adequately address uncertainty, nor are they representative for the typical American consumer. By disaggregating U.S. power generation into 26 subregional grid production mixes and evaluating

  7. Entrepreneurial versus managerial marketing decision making processes in the context of uncertainty from the perspective of the effectuation theory

    OpenAIRE

    Sá, Elisabete Maria Sampaio de

    2014-01-01

    Doctoral thesis in Marketing and strategy Entrepreneurial marketing has been attracting growing interest, although it is a fairly young research subject. Its relevance results, on the one hand, from the evidence that small and entrepreneurial firms’ marketing practices often differ from the generally accepted textbook prescriptions, adapting marketing concepts so as to make them more adjusted to their needs. On the other hand, managerial marketing has been the target of some cr...

  8. Gas and electricity providers. Offensive of alternate providers, launching of green offers, price-based conquest: which perspectives for the market and the competitive game by 2019?

    International Nuclear Information System (INIS)

    2017-02-01

    As the end of regulated tariffs for industries and local communities resulted in a total new deal on the electric power and gas providing market, notably with newcomers who decided to cut prices, this study aims at identifying actual perspectives for the power and gas markets by 2019, and actual levers of action for providers to gain market shares. After a synthesis and a proposal of some strategic conclusions, the report proposes an analysis of the activity and of its perspectives: determining factors, overview of the activity until 2016 (power and gas provisions in France, production and consumption prices for gas and for electric power, regulated tariffs), and provisional scenario by 2019 regarding electricity and gas provisions in France. A second part analyses the external environment through a discussion of external drivers and brakes, and an analysis of demand. The third part reports an analysis of the competitive landscape (market shares per strategic groups, in power providing and in gas providing, and switch rate between residential and non-residential customers). The last part addresses development axes and proposes a discussion of offensive conquest strategies, a discussion of actor positioning on green energies, a discussion of supply adaptation and targeting depending on customers with an analysis of three specific segments (mobility, data centres, and self-consumption), and a discussion of the diversification of services

  9. Perspective

    DEFF Research Database (Denmark)

    Kussmann, Martin; Morine, Melissa J; Hager, Jörg

    2013-01-01

    We review here the status of human type 2 diabetes studies from a genetic, epidemiological, and clinical (intervention) perspective. Most studies limit analyses to one or a few omic technologies providing data of components of physiological processes. Since all chronic diseases are multifactorial...... at different time points along this longitudinal investigation are performed with a comprehensive set of omics platforms. These data sets are generated in a biological context, rather than biochemical compound class-driven manner, which we term "systems omics."...

  10. Multisided Media Markets: Applying the Theory of Multisided Markets to Media Markets

    OpenAIRE

    Nadine Lindstädt

    2009-01-01

    Media markets recently have been identified as multisided markets. The application of the theory of multisided markets provides a better understanding of such markets. It enriched the hitherto economic approach and led to new insights and perspectives especially for the antitrust authorities when evaluating competition constraints and mergers. This paper reviews the theory of multisided markets and subsequently applies it to media markets. Finally the paper draws attention to the new perspect...

  11. INVESTIGATING ``MARKETING ORIENTATION `` INFLUENCES ON ACHIEVING COMPETITIVE ADVANTAGE –WITHIN JORDANIAN MOBILE TELECOMMUNICATION INDUSTRY (BEHAVIOURAL- ATTITUDINAL PERSPECTIVE)

    OpenAIRE

    Ashour, Mohammed

    2011-01-01

    Several previous studies emphasised the importance of marketing orientation in achieving firms` competitive position, and many efforts have been focused on investigating Marketing Orientation-organizational performance relationship. However, the majority of previous researches have been conducted in Western cultures and within industrial contexts. This research is an attempt to achieve a comprehensive understanding of the adopted levels of Marketing Orientation (MO) for each mobile telecommun...

  12. Connoisseurship Consumption and Market Evolution: An Instituional Theory Perspective on the Growth of Specialty Coffee Consumption in the USA

    Directory of Open Access Journals (Sweden)

    Ronan Torres Quintão

    2016-03-01

    Full Text Available Normal 0 false false false PT-BR JA X-NONE Many scholars in the consumer culture field have attempted to understand how market evolves. Recently, marketing research has focused on the consumer-marketer relationship, considering peripheral consumers, and other marketplace actors who play important roles in consumption. However, little research in the marketing field has addressed the market dynamics in a context where consumers involved in connoisseurship practices take part in some aspect of institutional market change. Drawing from institutional theory, we develop answers to the question: how does the increasing prevalence of connoisseurship consumption affect the market? Inspired by the legitimacy concept, we evaluate the specialty coffee consumption context in order to advance and systematically analyze the role of connoisseurship consumption in the market. In extensive qualitative study, 542 newspaper articles from 1980 to 2013 were analyzed.  This research offers two main contributions to the existing literature. First, several types of cultural-cognitive legitimacy (including consumer generational, health concerns, and taste began to shift in the 1980s, which increased the connoisseurship consumption and affected the market well into the 2000s. Second, connoisseurship consumption arises when marketplace actors intersect with the tastes and desires of consumers.

  13. THE FAIR VALUE – REPRESENTATION OF THE MARKET VALUE IN ACCOUNTING. TRENDS AND PERSPECTIVES IN ROMANIAN ACCOUNTING PRACTICE

    Directory of Open Access Journals (Sweden)

    Marinela-Daniela Manea

    2011-06-01

    Full Text Available The market value, as a method of measuring the right value, also provides the highest objectivity due to the fact that it is based on information exterior to the entity, impossible to influence in anyway. For the fair value of a product to be equivalent to the market value, a prerequisite needs to be followed: the market must be perfect, namely organized and active. In this case, the evaluation’s type is mark et to market. In certain fields, the active’s market existence is clearly difficult (for instance for the derived products or specialized, unique assets etc. In such situations – imperfect market – we will valorize that specific good by calculating its fair value by using an evaluation technique, an alternative technique in the absence of a price set by the market. There are two possible approaches: the first one belongs to the analogy method; the second approach belongs to valuing an asset using the modeling technique also known as market to model. The method of determining the value of an asset by analogy or similarity is theoretically valid, but in practice this is difficult, since the notion of similar characteristics is often difficult to establish and prove. This article proposes a valuation of the market value concept based on Romanian realities - legal, accounting practices in that area,and taking into account the existing fiscal limitations.

  14. Rethinking capital markets reform: a reassessment of Olson problem and regulatory dualism in the German capital markets from a varieties of capitalism perspective

    Directory of Open Access Journals (Sweden)

    André Ziccardi de Carvalho

    2015-09-01

    Full Text Available Since its proposition by Peter A. Hall and David Soskice the Varieties of Capitalism (VoC approach has been particularly important to explain the relationship between economic agents and sets of institutional arrangements that, even in regulatory scenarios that Law and Finance’s school would consider “less than optimal”, are able to generate sustainable economic growth. In this context the VoC approach has been consistently challenging the traditional “one fits all” approach towards capital markets reform usually endorsed by institutions such as the World Bank and the International Monetary Fund, as well as by many scholars and capital markets regulators associated with La Porta’s Law and Finance School. As any theoretical framework, however, the VoC approach also faces its own challenges and still lacks the scientific maturity achieved by the Law and Finance School. Consequently a conciliation between the relational view of the firm proposed by the VoC approach and the overview of corporate governance practices throughout the world presented by the Law and Finance School would be instrumental to construe a more clear understanding of the competitive advantages generated by certain sets of institutions and, at the same time, more accurately assess impacts of reforms that, even if implemented with the legitimate goal of promoting firms’ transparency and higher corporate governance standards, may counter-intuitively generate unprecedented corporate and capital markets crisis. By analyzing two concepts proposed by Ronald J. Gilson, Henry Hansmann and Mariana Pargendler that have an apparent fundamental link to La Porta’s school of Law and Finance (i.e. Olson Problem and Regulatory Dualism through a varieties of capitalism approach, this study aims at rethinking the traditional “one fits all” approach towards capital markets reform and taking a further step in the direction of conciliating the VoC approach with La Porta’s Law

  15. The French biogas market by 2020. Injected biogas, co-generation, fuel biomethane, and so on: which challenges and perspectives for the market and the different actors on the medium term?

    International Nuclear Information System (INIS)

    2016-03-01

    As the French biogas market keeps on developing, as its growth potential on the medium term is doubtless, and as always more farmers and waste-water treatment plants are equipped with biogas plants, many technical problems remain to be solved, objectives will not be reached, and new regulations and measures are introduced by public authorities to support the sector. In order to provide an overview of this context, this report proposes an analysis of the market and of its perspectives (presentation of determining factors, analysis of the activity evolution until 2015, analysis of the main biogas producing sectors, provisional scenario by 2020), an analysis of the external environment (support measures, impact of regulation, assessments of waste supplies, focus on some other structural factors like economy de-industrialisation and difficult acceptance of biogas projects). The report also analyses the business model of operators (income, financing, investments, burdens, relationships between actors) and their financial situation (site profitability, over-costs related to technical difficulties). The last part addresses challenges and highlights: sector consolidation (takeovers, construction of large sites), new perspectives of valorisation with presentation of a case study, security of supplies through partnerships, and technique improvements

  16. Strategic and financial perspectives. The worldwide nuclear industry and its markets. Which strategic trends to get out of the bottom of the cycle?

    International Nuclear Information System (INIS)

    2000-06-01

    The worldwide nuclear industry is passing through a bad period since the beginning of the 90's. The deregulation of power markets, the reserve of part of the public opinion and the competition with the other methods of power generation are the main factors that explain the lack of dynamism of the nuclear markets. In this context of uncertainty, a deep restructuring of this sector has started. The challenge that the worldwide nuclear industry has to face is enormous because the strategic trends taken today will decide of the durability of the nuclear industry. This study tries to answer the following questions: what is the stage of development of the different markets of the nuclear industry and what is their driving force? What are the perspectives of development of these markets in each geographical area? What are the strategies of the main actors? What is the profitability of nuclear industry? What are the most probable scenarios of reconfiguration? This study examines the overall segments of the nuclear industry worldwide and includes also an analysis of the behaviour and strategy of 13 major actors of this sector. (J.S.)

  17. Multisided Media Markets

    DEFF Research Database (Denmark)

    Lindstädt, Nadine

    Media markets recently have been identified as multisided markets. The application of the theory of multisided markets provides a better understanding of such markets. It enriched the hitherto economic approach and led to new insights and perspectives especially for the antitrust authorities when...... evaluating competition constraints and mergers. This paper reviews the theory of multisided markets and subsequently applies it to media markets. Finally the paper draws attention to the new perspectives and insights the theory provides but also brings open research questions to light....

  18. Self-tuning wireless power transmission scheme based on on-line scattering parameters measurement and two-side power matching.

    Science.gov (United States)

    Luo, Yanting; Yang, Yongmin; Chen, Zhongsheng

    2014-04-10

    Sub-resonances often happen in wireless power transmission (WPT) systems using coupled magnetic resonances (CMR) due to environmental changes, coil movements or component degradations, which is a serious challenge for high efficiency power transmission. Thus self-tuning is very significant to keep WPT systems following strongly magnetic resonant conditions in practice. Traditional coupled-mode ways is difficult to solve this problem. In this paper a two-port power wave model is presented, where power matching and the overall systemic power transmission efficiency are firstly defined by scattering (S) parameters. Then we propose a novel self-tuning scheme based on on-line S parameters measurements and two-side power matching. Experimental results testify the feasibility of the proposed method. These findings suggest that the proposed method is much potential to develop strongly self-adaptive WPT systems with CMR.

  19. A comparative study of mixed convection and its effect on partially active thermal zones in a two sided lid-driven cavity filled with nanofluid

    Directory of Open Access Journals (Sweden)

    Sumit Malik

    2016-09-01

    Full Text Available In the present study, a two sided lid-driven mixed convection nanofluid flow with discrete heat sources have been numerically investigated. A two dimensional computational visualization technique is used to study the flow behavior using four different cases; depending on the direction of moving vertical walls with fixed upper and lower walls. Two discrete heat sources of equal lengths are taken on the lower wall and the rest of it is kept insulated. The other walls are kept at constant low temperature. The effect of flow governing parameters such as Reynolds number 1⩽Re⩽100, Richardson number 0.1⩽Ri⩽10 and solid volume fraction 0.0⩽ϕ⩽0.2 with Prandtl number Pr=6.2 is studied to understand the fluid flow pattern and the heat transfer effect using isotherms and average Nusselt number.

  20. A Process Perspective on Regulation: A Grounded Theory Study into Regulatory Practice in Newly Liberalized Network-Based Markets

    NARCIS (Netherlands)

    Ubacht, J.

    The transition from a former monopolistic towards a more competitive market in
    newly liberalized network-based markets raises regulatory issues. National Regulatory Authorities (NRA) face the challenge to deal with these issues in order to guide the transition process. Although this transition

  1. Identification and Prioritization of Marketing Mix Elements Affecting the Export of Saffron from the Perspective of Experts

    Directory of Open Access Journals (Sweden)

    Mohammad Ghodoosi

    2016-01-01

    Full Text Available The importance of saffron in the growth of non-oil exports makes it necessary to explain proper marketing systems based on expert priorities. The aim of this study is to identify and prioritize marketing mix elements influencing the increase in export of this product. In this regard, based on McCarthy's 4P model, different criteria for export marketing of this product were determined and prioritized using Analytical Hierarchy Process and interviews with 63 experts in the export of saffron. Based on the findings, product criteria with important sub criteria such as brands, the standard sign and packaging weighting 0.485, have the highest priority in saffron marketing. Promotion criteria (weight 0.281 are the next important in determining the marketing mix. Among the indicators of this criterion, advertisements (0.408, overseas sales (0.23 and specialized exhibitions (0.138 were the determining factors in maintaining Iran`s share of this market.  Finally, the criteria of price (weight 0.183 and distribution (0.068 have third and fourth priority in saffron marketing mix. Accordingly, identifying distribution channels in target markets, funding the establishment of an international distribution network for Iranian brands, supporting mechanized production process of saffron, and encouraging and requiring manufacturers to food-grade and health license are required and recommended.

  2. Analysis of the transmission characteristics of China's carbon market transaction price volatility from the perspective of a complex network.

    Science.gov (United States)

    Jia, Jingjing; Li, Huajiao; Zhou, Jinsheng; Jiang, Meihui; Dong, Di

    2018-03-01

    Research on the price fluctuation transmission of the carbon trading pilot market is of great significance for the establishment of China's unified carbon market and its development in the future. In this paper, the carbon market transaction prices of Beijing, Shanghai, Tianjin, Shenzhen, and Guangdong were selected from December 29, 2013 to March 26, 2016, as sample data. Based on the view of the complex network theory, we construct a price fluctuation transmission network model of five pilot carbon markets in China, with the purposes of analyzing the topological features of this network, including point intensity, weighted clustering coefficient, betweenness centrality, and community structure, and elucidating the characteristics and transmission mechanism of price fluctuation in China's five pilot cities. The results of point intensity and weighted clustering coefficient show that the carbon prices in the five markets remained unchanged and transmitted smoothly in general, and price fragmentation is serious; however, at some point, the price fluctuates with mass phenomena. The result of betweenness centrality reflects that a small number of price fluctuations can control the whole market carbon price transmission and price fluctuation evolves in an alternate manner. The study provides direction for the scientific management of the carbon price. Policy makers should take a positive role in promoting market activity, preventing the risks that may arise from mass trade and scientifically forecasting the volatility of trading prices, which will provide experience for the establishment of a unified carbon market in China.

  3. The Asymmetric Effects of Oil Price Shocks on the Chinese Stock Market: Evidence from a Quantile Impulse Response Perspective

    Directory of Open Access Journals (Sweden)

    Huiming Zhu

    2016-08-01

    Full Text Available This paper uses a quantile impulse response approach to investigate the impact of oil price shocks on Chinese stock returns. This process allows us to uncover asymmetric effects of oil price shocks on stock market returns by taking into account the different quantiles of oil price shocks. Our results show that the responses of Chinese stock market returns to oil price shocks differ greatly, depending on whether the oil and stock market is in a bust or boom state and whether the shock is driven by demand or supply. The impacts of oil price shocks on Chinese stock returns present asymmetric features. In particular during a bust phase, oil supply and demand shocks significantly depress stock market returns, while during a boom period, the aggregate demand shock enhances stock market returns. These results suggest some important implications for investors and decision makers.

  4. The French market of wind energy and its perspectives. Which evolution for the competition landscape in a disrupting regulatory context?

    International Nuclear Information System (INIS)

    2010-11-01

    This article presents the content of a market study which aimed at providing an overview of the development of wind energy in France after market lift-off, at assessing the influence of Grenelle II on this sector, at assessing the competitiveness of wind energy with respect to other production sources, and at analysing strategies of equipment manufacturers and operators on a market where competitive positions are from being fixed. The report proposes an overview of the French wind energy market (legal context, growth dynamics, market valorisation, cost structure and profitability, support measures), analyses the positions and challenges of wind turbine manufacturers (the front end of the sector) and of wind farm developers and operators (the back end of the sector). Several manufacturers (Areva, Enercon, Gamesa, GE Energy, Nordex, REpower, Siemens and Vestas) and developers and operators (Boralex, EDF Energies Nouvelles, EDP Renovavels, Eolfi, GDF Suez, Iberdrola Renovables, Poweo, Theolia) have been analysed

  5. Border markets

    DEFF Research Database (Denmark)

    Walther, Olivier

    2014-01-01

    The objective of this issue of Articulo – Journal of Urban Research is to examine the characteristics of border markets in a comparative perspective. In this introductory paper, I first discuss what makes African border markets different from other markets, and examine several factors that explain...... their unequal economic development: the presence of a trade community, the combination of trading and productive activities, and the relative porosity of borders. In a second part, I examine how border markets on the U.S.-Mexico border must simultaneously guarantee the security of the state while favoring...... regional trade. The last part of the paper argues that more policy attention should be paid to border markets which, despite being at the margin of states, are a vital component of their economy. Fifty years after most West African states became independent and just as NAFTA turns 20, it is high time...

  6. Smallholder dairy sheep production and market channel development: an institutional perspective of rural Former Yugoslav Republic of Macedonia.

    Science.gov (United States)

    Voors, M J; D'Haese, M

    2010-08-01

    The rural economy of the Former Yugoslav Republic of Macedonia has been adapting to new economic and political realities. Especially important for rural areas has been the breakdown of the socialist market structure in agriculture, which meant the demise of cooperative structures and farmers gaining access to new market outlets. The aim of this paper is to investigate the potential of dairy sheep farmers to enter into new contracts with buyers and to analyze why some farmers continue selling to traditional market outlets. Using survey data of dairy sheep farmers we studied the choice they make between 3 market outlets: (1) selling milk to a recently established large dairy processor, (2) selling milk to traditional small local processors, or (3) transforming milk on-farm into cheese and selling it at the farm gate or at local markets. The significance of determinants of choice for these markets were tested in a multinomial logit model, which showed that distance to the collection point of the large dairy processor was the most important determinant of whether farmers sold milk or made cheese, with those at a greater distance selling cheese. Furthermore, we analyzed the main sources of transaction costs in developing new market channels. Overcoming transport and transaction costs may contribute to higher income for the farmers and hence to improving their livelihoods. Copyright (c) 2010 American Dairy Science Association. Published by Elsevier Inc. All rights reserved.

  7. A perspective of the market of thermal solar energy; Una perspectiva del mercado de la energia solar termica

    Energy Technology Data Exchange (ETDEWEB)

    Dominguez, R.; Moreno, J.

    2008-07-01

    The take in effect in 2006 of the new Technical Code of Edification (CTE) augured a remarkable impact in the market of the thermal solar energy in Spain. Parallelly, in april of this year was published in Portugal the Regulation of the Characteristics of thermal Behaviours of the Buildings (RCCTE) that also generated promising expectations. A year and a half later, the market does not match to the initial forecasts made by the government agencies and the solar industry. The purpose of this article is to make an analysis of the causes of ralentization in the definitive takeoff of both markets. (Author)

  8. Experiential Marketing: Growing Importance in Marketing

    Directory of Open Access Journals (Sweden)

    Ebru Tümer Kabadayı

    2014-03-01

    Full Text Available Although the concept of experience entered in the field of marketing in 1982, this concept has now become a key constituent of understanding consumer behaviour. In recent years, a great deal of research has examined this concept is a foundation of economy and future of marketing. From this point of view the purpose of this study is to discuss concept of experience, experiential marketing and related concepts in a holistic perspective and moreover some marketing implications have been given.

  9. Investor structure and the price-volume relationship in a continuous double auction market: An agent-based modeling perspective

    Science.gov (United States)

    Zhang, Wei; Bi, Zhengzheng; Shen, Dehua

    2017-02-01

    This paper investigates the impact of investor structure on the price-volume relationship by simulating a continuous double auction market. Connected with the underlying mechanisms of the price-volume relationship, i.e., the Mixture of Distribution Hypothesis (MDH) and the Sequential Information Arrival Hypothesis (SIAH), the simulation results show that: (1) there exists a strong lead-lag relationship between the return volatility and trading volume when the number of informed investors is close to the number of uninformed investors in the market; (2) as more and more informed investors entering the market, the lead-lag relationship becomes weaker and weaker, while the contemporaneous relationship between the return volatility and trading volume becomes more prominent; (3) when the informed investors are in absolute majority, the market can achieve the new equilibrium immediately. Therefore, we can conclude that the investor structure is a key factor in affecting the price-volume relationship.

  10. European food cultures in a macro and micro perspective: Implications for the marketing of Asian food products

    DEFF Research Database (Denmark)

    Askegaard, Søren; Ludvigsen, Hanne H.

    This article origines as part of a Danish national food research program: Market-based Process and Product Innovation in the Food Sector (MAPP), presenting some of the results of a project concerning the cultural dimension of food consumption. Two questions of importance to Asian (with special...... attention to South East Asian) food producers and marketers are explored. First: To which extent can Asian food manufacturers consider Europe one single market? And second: Do change processes in the European food cultures faclitate adoption of more Asian food products in the coming years? Of course...... homogenoues export markets but ingeneral confirms the heterogeneity of the European fo cultures. Since these data did not contain specific information about our second question, the inclusion of Asian food products in European diets, we have investigated certain food consumption trends from a micro...

  11. Analyzing the determinants of the UK consumer's engagement in Viral Marketing on Social Networking Sites : A university Student's perspective

    OpenAIRE

    Alkhateeb, Ali; Alli, Zahir; Moussa, Wissam

    2012-01-01

    Social media, especially the social networking sites (SNS) like Facebook.com, has experienced exponential growth all across the globe in the last decade. It is rapidly attracting the consumers and replacing the traditional media. Electronic word of mouth (eWOM) through social media has acquired substantial position in the marketing mix as well as integrated marketing communication of the business organizations. This research aimed at analyzing different social relationship factors or determin...

  12. Integrated marketing communications in high-quality hotels of central and southern Dalmatia: a study from the perspective of managers and guests

    Directory of Open Access Journals (Sweden)

    Maja Šerić

    2012-07-01

    Full Text Available Although the implementation of Integrated Marketing Communications (IMC has been studied in different contexts and countries all over the world, further contributions are needed to consolidate the concept. Little research has been done on the integration of marketing communications in tourism-related sectors. Moreover, previous studies have focused mainly on managers’ opinions while overlooking consumers’ perceptions of IMC. The purpose of this research is to study in greater detail the IMC concept in the tourism sector, specifically in the hotels of Central and Southern Dalmatia, from a double perspective: managers-guests. Therefore, managers of 15 high-quality hotels and 118 guests were interviewed during April and May 2010. The results of descriptive statistical analysis showed a high degree of IMC implementation in hotels and a high degree of guests’ perceptions of IMC. However, the Mann-Whitney U test revealed small but significant differences between managers’ and guests’ perceptions of some of the IMC items. The findings of this study are expected to provide useful information to hotel managers, who deal with an increasingly competitive marketplace where traditional marketing approaches are no longer sufficient to differentiate themselves from their competitors. Thus, IMC should be considered as a new approach which might enable hotels to gain competitive advantages.

  13. Herbal medicinal products versus botanical-food supplements in the European market: state of art and perspectives.

    Science.gov (United States)

    Bilia, Anna Rita

    2015-01-01

    Botanical products marketed in Europe are diverse, classified as herbal medicinal products, dietary supplements, cosmetics, foods and beverages depending on the relevant applicable legislation. Many factors are taken into account in the classification of a botanical product (e.g. intended use, labeling, preparations and dosages) according to how it is placed on the market. Herbal medicinal products (HMPs) can only be sold in pharmacies, under the supervision of a pharmacist, and are marketed after full or simplified registration procedures according to their classification, i.e. as over-the-counter drugs (OTC) available without special restrictions and prescription only medicine (POM), which must be prescribed by a licensed medical practitioner. The dietary supplement segment is also sold in the market in dose form (such as capsules, tablets, ampoules of liquids, drops etc) and represents 15-20% of the botanical market at the European level with high variability among each country (i.e. in Italy it reaches up to 80%). In many cases the distinction between medicinal products and food supplements has generated borderline botanical-sourced products, which generally produce confusion and mislead the consumers. As a consequence, there is an urgent need of consumer education and in addition to collect comprehensive data and make this database systematically available to herbalists, nutritionists and medical specialists for a proper classification and harmonization of the use of botanical ingredients, and, as consequence, a correct use of these products.

  14. Two Sides of the Same Coin: The Positive and Negative Impact of Spiritual Religious Coping on Quality of Life and Depression in Dialysis Patients.

    Science.gov (United States)

    Vitorino, Luciano Magalhães; Soares, Renata de Castro E Santos; Santos, Ana Eliza Oliveira; Lucchetti, Alessandra Lamas Granero; Cruz, Jonas Preposi; Cortez, Paulo José Oliveira; Lucchetti, Giancarlo

    2017-08-01

    Studies have shown that spiritual/religious beliefs are associated with mental health and health-related quality of life (HRQoL). However, few studies evaluated how spiritual/religious coping (SRC) could affect hemodialysis patients. The present study investigated the role of SRC behaviors on HRQoL and depressive symptoms in hemodialysis patients. This was cross-sectional study with 184 patients. Patients completed the Beck Depression Inventory, Brief SRC Scale, Medical Outcomes Study 36-Item Short-Form Health Survey (SF-36), and a Sociodemographic and Health Characterization Questionnaire. From 218 patients, 184 (84.4%) were included (53.8% male with a median age of 55.9 years). Negative SRC, but not positive SRC, was associated with depressive symptoms. Positive SRC presented significant effects in SF-36 pain and physical and social functioning. On the other hand, negative SRC exhibited significant effects in SF-36 role emotional, energy/fatigue, pain, and physical functioning. SRC influences the mental health and HRQoL in Brazilian hemodialysis patients in two distinct ways. If used positively, it may have positive outcomes. However, if used negatively, it may lead to dysfunctional consequences such as greater depressive symptomatology and affect HRQoL. Health professionals must be aware of these "two sides of the same coin."

  15. Ulva and Enteromorpha (Ulvaceae, Chlorophyta) from two sides of the Yellow Sea: analysis of nuclear rDNA ITS and plastid rbcL sequence data

    Science.gov (United States)

    Wang, Jinfeng; Li, Nan; Jiang, Peng; Boo, Sung Min; Lee, Wook Jae; Cui, Yulin; Lin, Hanzhi; Zhao, Jin; Liu, Zhengyi; Qin, Song

    2010-07-01

    Ulvacean green seaweeds are common worldwide; they formed massive green tides in the Yellow Sea in recent years, which caused marine ecological problems as well as a social issue. We investigated two major genera of the Ulvaceae, Ulva and Enteromorpha, and collected the plastid rbcL and nuclear ITS sequences of specimens of the genera in two sides of the Yellow Sea and analyzed them. Phylogenetic trees of rbcL data show the occurrence of five species of Enteromorpha ( E. compressa, E. flexuosa, E. intestinalis, E. linza and E. prolifera) and three species of Ulva ( U. pertusa, U. rigida and U. ohnoi). However, we found U. ohnoi, which is known as a subtropical to tropical species, at two sites on Jeju Island, Korea. Four ribotypes in partial sequences of 5.8S rDNA and ITS2 from E. compressa were also found. Ribotype network analysis revealed that the common ribotype, occurring in China, Korea and Europe, is connected with ribotypes from Europe and China/Japan. Although samples of the same species were collected from both sides of the Yellow Sea, intraspecific genetic polymorphism of each species was low among samples collected worldwide.

  16. Evaluating the Impact of an Active Labour Market Policy on Employment: Short- and Long-Term Perspectives

    Directory of Open Access Journals (Sweden)

    José M. Cansino

    2018-04-01

    Full Text Available The Labour Market Insertion Contract was an Active Labour Market Policy introduced in Spain. It was aimed at individuals who had difficulties entering the labour market, and it was introduced with the purpose of reducing the rate of unemployment. This article provides an estimation of the average impact that this contract had on the employability of individuals in the short and long term. A microeconomic analysis was carried out based on causal statistical inference by using propensity score matching and kernel and radial estimators. Data was taken from the most comprehensive database available, which is the Continuous Sample of Work Histories. Results are consistent with literature reports and show that the employability of participants was inferior to that of individuals with similar, temporary-type contracts. This research contributes to the literature by evaluating whether there was empirical evidence to support the political decision to revoke or replace this kind of direct employment programme.

  17. Effects of Generational Competition and Substitution on Late Labour Participation and Labour Market Exit from a Multilevel Perspective

    Directory of Open Access Journals (Sweden)

    Henriette Engelhardt

    2013-12-01

    Full Text Available In this paper, we investigate the effects of demographic, economic and labour market structures on labour market participation and on the transition to inactivity (exit for older males in eleven European countries. Theoretically, our analysis is guided by considerations of intragenerational competition and intergenerational substitution. Following Easterlin’s hypothesis that intragenerational competition rises with cohort size, we assume a negative effect of cohort size on labour market participation and a positive effect on early exit from the labour market. Taking into account that different cohorts are substitutes at least to a certain extent, we assume that the probability of an early exit will be reduced by a high intergenerational exchange ratio in favour of older workers. Thus, labour market participation is influenced by the populations’ age structure both when entering the labour force and during the career. Moreover, low shares of graduates in older cohorts are expected to reduce older workers’ chances of labour market participation. In addition to demographic structures, general economic conditions, such as per capita GDP and its development over time, act both to further and to hamper the employment of older workers. Additionally, labour market structures, such as unemployment rates, the extent of part-time work or the amount of service jobs influence individual participation and the transition to inactivity. To test these hypotheses, we use merged data from the first two waves of SHARE and macro-level indicators from Eurostat. We estimate a two-level random-intercept logit model which allows us to determine the share of variance in international late careers that can be attributed to country-specific factors and can quantify the relative impact of specific socio-demographic and socio-economic backgrounds. Our results imply that cross-national variance in labour market participation is mainly driven by the instance of long

  18. A socio-semiotic perspective on Australian gourmet products/services:‘Made in Australia’ marketing strategies

    Directory of Open Access Journals (Sweden)

    Ana Craciunescu

    2013-09-01

    Full Text Available In a consumerist society, the contemporary needs of individuals have been transformed into desires; people nowadays seek into improving quality of life through unique experiences, by speculating their senses, in a grammar of both hedonist and utilitarian reasons. As such, taste becomes a social signifier that reunites people at the same table, where positioning oneself in the created micro-society, represents commensality and a major key in marketing studies. Another important aspect in F&B - as a socially (predetermined marker – is that individuals are involved in naming their experiences, i.e. in marketing terms, branding a story, which eventually translates an identity. In this paper, my aim is to demonstrate how F&B Australian successful entrepreneurs (recreated a national identity, by fashioning the imagery of taste and linguistics, shaped by the semiosis of local flavors and colors, eventually all packaged in a narrative of marketing. Moreover, this is a study case of an economic national strategy – patriotic marketing, applied in F&B, and, paradoxically enough, exploited within tourism practices. Eventually, this research is also prone to describe the social-semiotic aspect of the ‘signe gustatif’ that frames the meaning of the dish and its social effects in the table’s process of communication.

  19. The Japanese Labor Market in a Comparative Perspective with the United States. A Transaction-Cost Interpretation.

    Science.gov (United States)

    Hashimoto, Masanori

    A comparison is made of some of the notable features of the Japanese and U.S. labor markets. In Japan, as compared to the United States, for example, levels of employment tenure are higher, employer-employee attachment stronger, earnings-tenure profiles more steeply sloped, layoffs and dismissals much less frequent, and joint consultation and…

  20. Livestock production & marketing: interaction between farming system, supply chain, and context - a systems perspective with examples from the dairy sector

    NARCIS (Netherlands)

    Lee, van der J.

    2012-01-01

    This paper looks at the relationships between animal product value chains and the farming systems these are produced by. Starting from a description of these production and marketing systems and their environment, this paper takes a general look at the dynamics within and between these systems. It

  1. A Services Marketing Perspective on E-Retailing: Implications for E-Retailers and Directions for Further Research.

    Science.gov (United States)

    Kolesar, Mark B.; Galbraith, R. Wayne

    2000-01-01

    Applying a body of theory and empirical research in the study of customer loyalty drivers in the services sector, this paper sets out a number of marketing and Web site design implications for e-retailers. It then suggests several means by which e-retailers can manage customer perceptions to increase sales and develop greater customer loyalty.…

  2. Smallholder dairy sheep production and market channel development: An institutional perspective of rural Former Yugoslav Republic of Macedonia

    NARCIS (Netherlands)

    Voors, M.J.; Haese, D' M.F.C.

    2010-01-01

    The rural economy of the Former Yugoslav Republic of Macedonia has been adapting to new economic and political realities. Especially important for rural areas has been the breakdown of the socialist market structure in agriculture, which meant the demise of cooperative structures and farmers gaining

  3. Undergraduate Regional Migration in the UK: Perspectives on Local Markets and Trends for Gender and International Student Groups

    Science.gov (United States)

    McClelland, Robert J.; Gandy, Robert J.

    2012-01-01

    This article presents an analysis of degree course acceptances for UK undergraduate students in 2002 and 2008. It examines student mobility between the UK regions, and the trends in their movement within local markets. Data shows a growing trend for students to study within local regions, especially women. Increases in acceptances of over 10% are…

  4. The impact of e-marketing orientation on performance in Asian SMEs: a B2B perspective

    Science.gov (United States)

    Chong, Woon Kian; Man, Ka Lok; Kim, Mucheol

    2018-01-01

    Business-to-business (B2B) organisations are increasingly utilising electronic devices in their business operations in order to succeed in increasingly competitive markets. This trend is prevalent in the growing Asian markets, especially in the small and medium-sized enterprises (SMEs) sector. While prior research has focused on this issue in the context of large business-to-customer (B2C) organisations in Asia, there have hardly been any studies that have shed light on the B2B sector in the SME setting. This study aims to critically explore B2B e-marketing critical success factors (B2B-eM-CSFs) for SMEs operating in the Asian B2B marketplace. A key finding is the development of a theoretical framework for SMEs, emerging from the analysis of 406 companies from various industrial sectors. The study shows that interaction with the B2B-eM-CSFs is an important dimension and has a positive and significant impact on e-business efficiency and marketing improvements for Asian SMEs.

  5. Practices associated with Highly Pathogenic Avian Influenza spread in traditional poultry marketing chains: Social and economic perspectives.

    Science.gov (United States)

    Paul, Mathilde; Baritaux, Virginie; Wongnarkpet, Sirichai; Poolkhet, Chaithep; Thanapongtharm, Weerapong; Roger, François; Bonnet, Pascal; Ducrot, Christian

    2013-04-01

    In developing countries, smallholder poultry production contributes to food security and poverty alleviation in rural areas. However, traditional poultry marketing chains have been threatened by the epidemics caused by the Highly Pathogenic Avian Influenza (H5N1) virus. The article presents a value chain analysis conducted on the traditional poultry marketing chain in the rural province of Phitsanulok, Thailand. The analysis is based on quantitative data collected on 470 backyard chicken farms, and on qualitative data collected on 28 poultry collectors, slaughterhouses and market retailers, using semi-structured interviews. The article examines the organization of poultry marketing chains in time and space, and shows how this may contribute to the spread of Highly Pathogenic Avian Influenza H5N1 in the small-scale poultry sector. The article also discusses the practices and strategies developed by value chain actors facing poultry mortality, with their economic and social determinants. More broadly, this study also illustrates how value chain analysis can contribute to a better understanding of the complex mechanisms associated with the spread of epidemics in rural communities. Copyright © 2013 Elsevier B.V. All rights reserved.

  6. In Search of Eminence: A Personal Brand-Building Perspective on the Achievement of Scholarly Prominence in Marketing

    Science.gov (United States)

    Noble, Charles H.; Bentley, John P.; Campbell, David; Singh, Jatinder J.

    2010-01-01

    In marketing, as in many other academic disciplines, new scholars are often taught a simple formula for the achievement of professional success: the single-minded pursuit of "A"-level journal publications. Although the goal of producing high-quality research that is ultimately published in top level journals is certainly worthwhile, the attainment…

  7. Dynamic relationship between Japanese Yen exchange rates and market anxiety: A new perspective based on MF-DCCA

    Science.gov (United States)

    Lu, Xinsheng; Sun, Xinxin; Ge, Jintian

    2017-05-01

    This paper investigates the dynamic relationship between Japanese Yen exchange rates and market anxiety during the period from January 5, 1998 to April 18, 2016. A quantitative technique of multifractal detrended cross-correlation analysis (MF-DCCA) is used to explore the multifractal features of the cross-correlations between USD/JPY, AUD/JPY exchange rates and the market anxiety gauge VIX. The investigation shows that the causal relationship between Japanese Yen exchange rates and VIX are bidirectional in general, and the cross-correlations between the two sets of time series are multifractal. Strong evidence suggests that the cross-correlation exponents tend to exhibit different volatility patterns in response to diverse external shocks such as financial distress and widening in interest rate spread, suggesting that the cross-correlated behavior between Japanese Yen exchange rates and VIX are susceptible to economic uncertainties and risks. In addition, the performances of two market anxiety gauges, the VIX and the TED spread, are compared and the sources of multifractality are also traced. Thus, this paper contributes to the literature by shedding light on the unique driving forces of the Yen exchange rate fluctuations in the international foreign exchange market.

  8. Different Perspectives Between Product and Marketing Division towards Product Critical Success Factors and Its Strategic Importance in Telecommunication Sectors

    Directory of Open Access Journals (Sweden)

    Rachmi Rida Utami

    2013-12-01

    Full Text Available Todays situations force telecomunication company to continuously evaluate, select and prioritize its product portfolio in order to determine the strategically important products. An analysis of critical success factors that determine product’s strategic importance acts as a good introduction to review and manage the product portfolio as well as to seek ways to develop the product. To achieve this, the company is required to have good alliances and collaborations between departments, develop a clear focus and seek innovative ways of doing business, particularly between marketing and product divisions. This study analyzed the alignment between product and marketing divisions of a telecommunication company in Indonesia, in determining the company’s strategic products. The results indicated that both divisions agreed on using financial performance and revenue as the most important criteria and sub-criteria for identifying strategic product. However, the divisions also faced some different visions in selecting alternative criteria. The Product divisions were more focused on technical spesification of product, while the Marketing division were more oriented on customer and market conditions. The study reported the consequences of these difference in practice.

  9. Understanding China’s electricity market reform from the perspective of the coal-fired power disparity

    International Nuclear Information System (INIS)

    Mou, Dunguo

    2014-01-01

    In China, electricity consumption has grown quickly, supply is highly dependent on coal-fired power, and the prices of electricity are determined by the government, which increases the need for reform to enhance efficiency. In response to disputes about China’s electricity market reform, this paper analyses the efficiency of China’s coal-fired power plants using the Data Envelopment Analysis—Slack Based Measure (DEA-SBM) method on three levels: groups, provinces, and plants. The results indicate that there are both coal-electricity efficiency disparities and generation-hour arrangement unfairness across groups; the disparity across provinces is obvious and long-lasting, as indicated by capacity surpluses and coal-electricity efficiencies; and the disparities are displayed in detail by the estimation at the plant level. The disparities are primarily caused by the generator combination and generation hour arrangement. Competition may be able to solve the disparities, but a further comparison indicates that competition at the national level will enhance the efficiency to a greater degree than competition at the regional level. These results demonstrate that both competition and a united electricity market are necessary for further electricity market reform. - Highlights: • This paper analyses the coal-fired electricity efficiency from three levels. • There are efficiency disparities and hour arrangement unfairness at group level. • The disparities and unfairness are long-lasting across provinces. • The disparities and unfairness are detailed by analysis at plant level. • Competition at national market can improve the efficiency better than at regional market

  10. Effectiveness of two-sided UV-C treatments in inhibiting natural microflora and extending the shelf-life of minimally processed 'Red Oak Leaf' lettuce.

    Science.gov (United States)

    Allende, Ana; McEvoy, James L; Luo, Yaguang; Artes, Francisco; Wang, Chien Y

    2006-05-01

    The use of UV-C radiation treatments to inhibit the microbial growth and extend the shelf-life of minimally processed 'Red Oak Leaf' lettuce was investigated. Initially, UV-C resistance of 20 bacterial strains from different genera often associated with fresh produce (Enterobacter, Erwinia, Escherichia, Leuconostoc, Pantoea, Pseudomonas, Rahnela, Salmonella, Serratia and Yersinia) were tested in vitro. Most of the bacterial strains were inhibited with the minimum dose (30 J m(-2)). Erwinia carotovora, Leuconostoc carnosum, Salmonella typhimurium, and Yersinia aldovae were the most resistant strains requiring a UV-C dose of 85 J m(-2) to completely inhibit growth. An in vivo study consisted of treating minimally processed 'Red Oak Leaf' lettuce (Lactuca sativa) with UV-C at three radiation doses (1.18, 2.37 and 7.11 kJ m(-2)) on each side of the leaves and storing the product under passive MAP conditions at 5 degrees C for up to 10 days. The gas composition inside packages varied significantly among the treatments, with CO2 concentrations positively and O2 concentrations negatively correlating with the radiation dose. All the radiation doses were effective in reducing the natural microflora of the product, although the highest doses showed the greatest microbial inhibitions. Taking into account the microbial limit set by Spanish legislation [Boletín Oficial del Estado (BOE), 2001. Normas de higiene para la elaboración, distribución y comercio de comidas preparadas, Madrid, Spain, Real Decreto 3484/2000, pp. 1435-1441], all UV-C treatments extended the shelf-life of the product. However, the 7.11 kJ m(-2) dose induced tissue softening and browning after 7 days of storage at 5 degrees C. Therefore, the use of two sided UV-C radiation, at the proper dose, is effective in reducing the natural microflora and extending the shelf-life of minimally processed 'Red Oak Leaf' lettuce.

  11. The market of solar and photovoltaic energies. Grid parity, new support mechanisms, and innovations in financing modes: perspectives by 2018 and overview of actors

    International Nuclear Information System (INIS)

    2015-01-01

    This study first proposes an analysis and a discussion of perspectives for the sector of solar and photovoltaic energies. It identifies the main determining factors of the sector activity, proposes an overview of the sector activity between 2006 and 2015 (evolution of determining factors, installed power, production of photovoltaic electricity, installations on private dwellings, electricity price, foreign trade of photovoltaic arrays, turnover for the solar thermal and photovoltaic sector), discusses perspectives by 2018 in terms of installed power, of turnover, and of opportunities and threats. The second part proposes a description of the sector context: analysis of structural brakes and drivers, overview of the world market, installed power and photovoltaic electricity production in Europe, and overview of the French context of photovoltaic solar energy (energy policy, commitment of public authorities, electricity purchase tariff, and competitiveness of photovoltaic electricity). The third part evokes highlights of the sector and discusses the offer evolution: emergence of new financing modes, technological innovations, diversification of activity, international activity of French actors, and takeovers and optimisation of organisations. The fourth part reports an analysis of the competition context: competition pressure on array manufacturers, pressure on solar plant operators, and analysis of substitutes to solar energy. The fifth part proposes an overview of the economic structure and existing competing forces of the sector in France, and provides sheets of data for the main French actors. The last part proposes economic and financial indicators to assess and compare the performance of 200 enterprises belonging to this sector

  12. Platform intermediation in a market for differentiated products

    NARCIS (Netherlands)

    Galeotti, Andrea; Moraga-González, José Luis

    We study a two-sided market where a platform attracts firms selling differentiated products and buyers interested in those products. In the subgame perfect equilibrium of the game, the platform fully internalises the network externalities present in the market and firms and consumers all participate

  13. Biodiesel production and marketing in Germany. The situation and perspective; Biodieselproduktion und Vermarktung in Deutschland. Situation und Perspektive

    Energy Technology Data Exchange (ETDEWEB)

    Bockey, D.

    2002-07-01

    Out of all the renewable raw material products, Biodiesel is by far the most important for German agriculture. Now after 12 years of intensive product assessment by UFOP and its member federations, Biodiesel made from rapeseed oil is beginning to establish itself as a technically developed alternative in the fuel market. For the practical use of alternative fuels practically only pure Biodiesel fulfills the set requirements. While the UFOP essentially financed and carried out public relations and sales promotion measures etc., the vehicle industry and Biodiesel manufacturers developed the technical and normative prerequisites for lasting market entry for rapeseed oil methyl esters. This could not have been done without financial support from the federal state governments, the Federal Government and the European Union.

  14. Challenges in Strategy and Management of Multinational R&D Centers in Emerging Markets: Perspective from a German Headquarters in the Chemical Sector

    Directory of Open Access Journals (Sweden)

    Osmar Mitsuo Saito

    2013-03-01

    Full Text Available The expansion of multinational company (MNCs operations abroad represents an observed trend for decades. The news is that in recent years the research and development (R&D activities also have become internationalized, including more intensified focus on emerging countries. Among the implications is the challenge for the MNCs to implement effective organizational structures with the intention to facilitate the articulated coordination of strategies and R&D management between the headquarters and their global R&D centers. The purpose of this study is to evaluate the strategy from the perspective of the corporate headquarters of a multinational company and the challenges in the formulation of the global R&D strategy and management of each center located inemerging and developed markets. For this reason, we developed an empirical research based on qualitative multiple case exploratory study in a German chemical MNC company in its five global R&D centers located in Germany (headquarters, USA, Brazil, China and India. The results suggested the needs to creation of organizational management capabilities for constant re-evaluation of its R&D strategy in order to capture the demands and the temporary windows of opportunities from these markets. These capabilities lead to reducing the strong observed centralization level and assigning more responsibilities to the subsidiaries with global R&D center status.

  15. Effect of smokeless tobacco product marketing and use on population harm from tobacco use policy perspective for tobacco-risk reduction.

    Science.gov (United States)

    Kozlowski, Lynn T

    2007-12-01

    This article presents policy perspectives on the marketing of smokeless tobacco products to reduce population harm from tobacco use. Despite consensus that smokeless tobacco products as sold in the United States are less dangerous than cigarettes, there is no consensus on how to proceed. Diverse factions have different policy concerns. While the tobacco industry is exempted from U.S. Food and Drug Administration (FDA) oversight, the pharmaceutical industry whose nicotine replacement therapy (NRT) medicines compete with smokeless tobacco as noncombustible nicotine-delivery systems are regulated by the FDA. Some public health experts support smokeless tobacco use to reduce population harm from tobacco; other public health experts oppose promoting smokeless tobacco for harm reduction. Adult consumers can freely purchase currently-marketed smokeless tobacco products and even more-deadly cigarettes. Concerns with and advantages of smokeless tobacco products are discussed. In that noncombustible medicinal nicotine-delivery systems have been proven to be effective smoking-cessation aids, smokeless tobacco, as another source of psychoactive doses of nicotine, could be used similarly, in a dose-response fashion as a smoking-cessation aid (consistent with FDA principles for evaluating generic versions of drugs). Price measures should be used on tobacco products to make costs to consumers proportional to product health risks (which would make smokeless tobacco much cheaper than cigarettes), and smokeless tobacco should be encouraged as an option for smoking cessation in adult smokers, particularly for those who have failed to stop smoking using NRT or other methods.

  16. —Research Perspectives at the Interface of Marketing and Operations: Applications to the Motion Picture Industry

    OpenAIRE

    Sanjeev Swami

    2006-01-01

    In this comment, I discuss some research issues at the interface of marketing and operations particularly relevant to the motion picture industry. The major focus of my comments will be on the exhibition component of the motion picture value chain. Based on research findings and available data, I discuss the following issues: dynamic and interesting characteristics of the motion picture industry, the applicability of management science tools to artistic products, the practitioners' viewpoint,...

  17. Tax regulating carbon market in Brazil: barriers and perspectives; Regulacao tributaria do mercado de carbono no Brasil: entraves e perspectivas

    Energy Technology Data Exchange (ETDEWEB)

    Marques, Fernando; Magalhaes, Gerusa [Madrona Hong Mazzuco Brandao - Sociedade de Advogados (MHM), Sao Paulo, SP (Brazil)], email: gerusa.magalhaes@mhmlaw.com.br; Parente, Virginia [Universidade de Sao Paulo (IEE/USP), SP (Brazil). Inst. de Eletrotecnica e Energia], email: vparente@iee.usp.br; Romeiro, Viviane [Universidade de Sao Paulo (USP), SP (Brazil)], email: viviromeiro@usp.br

    2010-07-01

    The world is moving towards a low carbon economy to fight global warming caused by increases in anthropogenic emissions of greenhouse gases (GHGs). The carbon market beckons as a promising opportunity for Brazil through Clean Development Mechanism (CDM) projects, which result in Certified Emission Reductions (CERs). Although Brazil is responsible for about 8% of all CDM projects in the world, there is still no specific tax regulation for CERs, thus hindering the development of carbon market in Brazil. It is essential that Brazil have a consistent internal framework which guarantees to potential investors a minimum security on the legal and fiscal operations of CERs. There are government institutions, considering the current law and that, given the number of bills being processed in Congress, are not definitive. Such bills have different understandings for the legal classification of CERs and the related tax treatment. This article supports an urgent need for a regulatory tax system for CERs, proposing a tax exemption on transactions involving CERs in order to encourage the effective development of carbon markets in Brazil in the context of the currently international legal system in which Kyoto Protocol is based. (author)

  18. Entrepreneurial University Perspective: Tracking Labor Force Capacity to Support Industrialization Processes in the Emerging Markets, Evidence from Kazakhstan Data

    Directory of Open Access Journals (Sweden)

    Dilara Orynbassarova

    2017-01-01

    Full Text Available Industrialisation is considered as main engine of growth in economic development of the most emerging markets. This is especially true for Central Asian transitional countries as Kazakhstan, which obtained independence from the Soviet Union in 1991. For enhancing country’s competitiveness potential, Kazakhstan National Program for 2010-2014 aimed to accelerate industrial-innovative development of the country. While many papers published about the importance of industrialization activities in Kazakhstan, few have focused on examining the current capacity of labor market to meet the industry demand. Main aim of this paper was to investigate if current manpower is adequate to maintain the planned rate of growth in the country. Higher level of economic production led to higher demand of engineering labor force. High demand with low frequency supply created an imbalance in the labor market that resulted what we see as shortage of technically skilled labor. Low frequency of supply is influenced by such factors as high engineers’ outflow rate, low students enrolment and graduation rates, and lack of practical skills of the graduates hired.

  19. 76 FR 27134 - Self-Regulatory Organizations; The NASDAQ Stock Market LLC; Notice of Filing and Immediate...

    Science.gov (United States)

    2011-05-10

    ... introduce a new order type to assist Market Makers with their market making requirements under NOM rules... to Market Makers a two-sided alternative, rather than having to enter two separate orders each with a... executed, the side that is unexecuted is canceled and returned to the entering Market Maker. Similarly, the...

  20. 2010 Solar Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    2011-11-01

    The U.S. Department of Energy (DOE) 2010 Solar Technologies Market Report details the market conditions and trends for photovoltaic (PV) and concentrating solar power (CSP) technologies. Produced by the National Renewable Energy Laboratory (NREL), the report provides a comprehensive overview of the solar electricity market and identifies successes and trends within the market from both global and national perspectives.

  1. The impact of market and organizational characteristics on nursing care facility service innovation: a resource dependency perspective.

    Science.gov (United States)

    Banaszak-Holl, J; Zinn, J S; Mor, V

    1996-04-01

    Using resource dependency theory as a conceptual framework, this study investigates both the organizational and environmental factors associated with an emerging health care service delivery innovation, the provision of specialty care in designated units in nursing care facilities. We consider two types of specialty units, Alzheimer's Disease and subacute care. The Medicare/Medicaid Automated Certification Survey (MMACS) data file was merged with local market area data obtained from the 1992 Area Resource File and with state level regulatory data. The likelihood of providing Alzheimer's Disease or subacute care in dedicated units was estimated by separate logistic regressions. Results indicate that facilities with fewer Medicare patients are more likely to operate a dedicated Alzheimer's care unit, while facilities located in markets with a large HMO population and greater hospital supply are more likely to operate a subacute care unit. While competition among nursing homes, for the most part, is an incentive to innovate, greater regulatory stringency appears to constrain the development of specialty care units of both types. Finally, organizational characteristics (e.g., size and proprietary status) appear to be important enabling factors influencing the propensity to provide specialty care in dedicated units. Nursing care facilities are moving toward providing specialty care units partly as a response to a growing demand by resource providers and to maintain a competitive edge in tighter markets. Loosening regulation directed at cost containment would further encourage the development of specialty care but should be preceded by some evaluation of population needs for specialty care and the effectiveness of specialty care units.

  2. A review of current practices to increase Chlamydia screening in the community--a consumer-centred social marketing perspective.

    Science.gov (United States)

    Phillipson, Lyn; Gordon, Ross; Telenta, Joanne; Magee, Chris; Janssen, Marty

    2016-02-01

    Chlamydia trachomatis is one of the most frequently reported sexually transmitted infections (STI) in Australia, the UK and Europe. Yet, rates of screening for STIs remain low, especially in younger adults. To assess effectiveness of Chlamydia screening interventions targeting young adults in community-based settings, describe strategies utilized and assess them according to social marketing benchmark criteria. A systematic review of relevant literature between 2002 and 2012 in Medline, Web of Knowledge, PubMed, Scopus and the Cumulative Index to Nursing and Allied Health was undertaken. Of 18 interventions identified, quality of evidence was low. Proportional screening rates varied, ranging from: 30.9 to 62.5% in educational settings (n = 4), 4.8 to 63% in media settings (n = 6) and from 5.7 to 44.5% in other settings (n = 7). Assessment against benchmark criteria found that interventions incorporating social marketing principles were more likely to achieve positive results, yet few did this comprehensively. Most demonstrated customer orientation and addressed barriers to presenting to a clinic for screening. Only one addressed barriers to presenting for treatment after a positive result. Promotional messages typically focused on providing facts and accessing a testing kit. Risk assessment tools appeared to promote screening among higher risk groups. Few evaluated treatment rates following positive results; therefore, impact of screening on treatment rates remains unknown. Future interventions should consider utilizing a comprehensive social marketing approach, using formative research to increase insight and segmentation and tailoring of screening interventions. Easy community access to both screening and treatment should be prioritized. © 2015 John Wiley & Sons Ltd.

  3. The evolution of gas price: gas assessment and perspectives; The evolution of gas price on the American, Asian and European markets; Assessment of the organised gas market; Assessment of gas market opening; Gas price: the point of view of consumers and providers; Tariff, the formula which cannot be found: a new stage in an endless history; The diversity of the world gas industry: the Mediterranean situation on prices

    International Nuclear Information System (INIS)

    Malherbe, Herve; Corbeau, Anne-Sophie; Lu, Long; Maire, Jacques; Verdier, Catherine; Bros, Thierry; Nyouki, Evariste; Astruc, Pierre; Katz, Richard; Jamme, Dominique; Rosier, Philippe; Salanson, Damien; Saniez, Thierry; Moraleda, Pedro; Le Gourrierec, M.

    2012-01-01

    After a brief introduction, this document contains the various contributions and interventions during round tables dealing with the evolution of gas price on American, Asian and European markets, an assessment of the organised gas market (model, references, members, and so on), an assessment of market gas opening, the point of view of consumers and providers on gas price. Then three articles address the issue of gas pricing in France, the developments of gas industry in the world (consumptions, production, perspectives for LNG) and the Mediterranean situation with respect to gas prices (trends and challenges)

  4. Does network topology influence systemic risk contribution? A perspective from the industry indices in Chinese stock market.

    Science.gov (United States)

    Long, Haiming; Zhang, Ji; Tang, Nengyu

    2017-01-01

    This study considers the effect of an industry's network topology on its systemic risk contribution to the stock market using data from the CSI 300 two-tier industry indices from the Chinese stock market. We first measure industry's conditional-value-at-risk (CoVaR) and the systemic risk contribution (ΔCoVaR) using the fitted time-varying t-copula function. The network of the stock industry is established based on dynamic conditional correlations with the minimum spanning tree. Then, we investigate the connection characteristics and topology of the network. Finally, we utilize seemingly unrelated regression estimation (SUR) of panel data to analyze the relationship between network topology of the stock industry and the industry's systemic risk contribution. The results show that the systemic risk contribution of small-scale industries such as real estate, food and beverage, software services, and durable goods and clothing, is higher than that of large-scale industries, such as banking, insurance and energy. Industries with large betweenness centrality, closeness centrality, and clustering coefficient and small node occupancy layer are associated with greater systemic risk contribution. In addition, further analysis using a threshold model confirms that the results are robust.

  5. Does network topology influence systemic risk contribution? A perspective from the industry indices in Chinese stock market.

    Directory of Open Access Journals (Sweden)

    Haiming Long

    Full Text Available This study considers the effect of an industry's network topology on its systemic risk contribution to the stock market using data from the CSI 300 two-tier industry indices from the Chinese stock market. We first measure industry's conditional-value-at-risk (CoVaR and the systemic risk contribution (ΔCoVaR using the fitted time-varying t-copula function. The network of the stock industry is established based on dynamic conditional correlations with the minimum spanning tree. Then, we investigate the connection characteristics and topology of the network. Finally, we utilize seemingly unrelated regression estimation (SUR of panel data to analyze the relationship between network topology of the stock industry and the industry's systemic risk contribution. The results show that the systemic risk contribution of small-scale industries such as real estate, food and beverage, software services, and durable goods and clothing, is higher than that of large-scale industries, such as banking, insurance and energy. Industries with large betweenness centrality, closeness centrality, and clustering coefficient and small node occupancy layer are associated with greater systemic risk contribution. In addition, further analysis using a threshold model confirms that the results are robust.

  6. Energy efficiency in the Hellenic building sector: An assessment of the restrictions and perspectives of the market

    International Nuclear Information System (INIS)

    Karkanias, C.; Boemi, S.N.; Papadopoulos, A.M.; Tsoutsos, T.D.; Karagiannidis, A.

    2010-01-01

    The significance of bioclimatic architecture has become widely accepted since the 1970s and the implementation of its principles in practice is a key factor in order to achieve energy efficiency in the building sector. The way, however, from scientific acceptance to commercial utilization is not a straightforward one. This paper deals with the notion of bioclimatic architecture in buildings and investigates the aspects of this concept in Hellas. A sample of university researchers, building contractors and members of public organisations was interviewed using a standardised set of guidelines. The barriers to promoting bioclimatic design, role of the local government in the adoption process, level of environmental culture as well as perspectives of this concept in Hellas were the key areas of discussion in each of the interviews. The results from the data analysis reveal insufficient economic incentives, a lack in technical information as well as a lack in specific environmental policies that would foster the propagation of bioclimatic architecture.

  7. The development of the Ptolemais lignite deposit, present situation and future perspective of the electrical energy market (Greece)

    International Nuclear Information System (INIS)

    Kavourides, Kostas

    1997-01-01

    : Low cost of energy, Ensured Supply, Economizing on foreign exchange, domestic energy source. The established direction, for the unique European energy market, has created a new environment different from the one up until today. The creation of the unique internal energy market, places the mines with the imperative need to yield a more competitive product and to organize their development with regard to the market. (Author)

  8. Assessment of the Development Role of a Statutory Body from a Customer Perspective: A Relationship Marketing Approach

    Directory of Open Access Journals (Sweden)

    Oei, Fuk-Jin

    2006-12-01

    Full Text Available The importance of the relationship between an institution and its constituents is examined through establishing a model of exchange relationship’s three key important constructs (satisfaction, trust and commitment, which is adopted from the Customer Relationship Marketing/Management (CRM concept. These three key constructs have been viewed as essential ingredients for successful long-term relationship in private sector CRM. The model is tested using data from the Building and Construction Authority (BCA of Singapore. It is then compared with a rival model that does not have satisfaction, trust and commitment as mediating variables. The result shows that the model with the three key constructs as mediating variables is better. Understanding the impact of the mediating variables on outcome behaviours can lead to more participation and survival of the institution. Proposals for further research and the research limitation are given at the end of the paper.

  9. Nuclear energy in Italy between utopia and reality: Perspectives for the future within the framework of the European Internal Market

    International Nuclear Information System (INIS)

    Mezzetti, L.

    1991-01-01

    The decision to do without nuclear energy has been made without there being an equivalent, realistic, and convincing alternative. The whole experience with the plebiscites of 1987 seems to be characterized by problematic elements from a political as well as a judicial point of view. With the Internal Market of 1992 coming nearer, the following becomes acute: Italian 'energy mechanisms' have to be adopted quickly to those of other member states. This means that the differences which characterize the internal situation have to be continuously decreased by coordinating the Italian energy policy along the lines of the latest targets of European energy policy. This can only be achieved if there are changes in the field of governmental intervention. (orig./HSCH) [de

  10. European food cultures in a macro and micro perspective: Implications for the marketing of Asian food products

    DEFF Research Database (Denmark)

    Askegaard, Søren; Ludvigsen, Hanne H.

    1996-01-01

    Executive summary 1. This paper was presented at the First Asia-Pacific Conference of the Association for Consumer Research in Singapore, June 1994. It was an invited paper for a special session on food research. The invitation asked us to explain "the relevance of some of our MAPP research...... change processes in the European food culture facilitate adoption of more Asian food products in the coming years? 4. Our contribution to an answer to the first question is based on interviews concerning food consumption with 20,000 consumers in 16 European countries. The data suggest ways of clustering...... different European countries and regions to more homogeneous export markets but in general confir heterogeneity of the European food cultures. 5. Since these data did not contain specific information about our second question, the inclusion of Asian food products in European diets, we have investigated...

  11. The making of a market. Supply- and demand-side perspectives on institutional innovation in Sweden's wood fuel use

    International Nuclear Information System (INIS)

    2001-01-01

    This thesis documents and analyses the rapidly increasing wood fuel use in Sweden in five separate studies of prominent actors in the making of the wood fuel market. These studies report government policy, forest owners' incentives, and district heating companies' experiences. The development of wood fuel use is examined as a story of technological and institutional change initially prompted by government policy. The change has involved dedicated action among all of the actors, with the Swedish government initiating new policies, legislation, and information activities, with district heating companies investing in new technology and trading, and with forest owners making new decisions on forest management practices. Institutional change in the wood fuel sector, in other words, is the result of innovation on the part of the actors involved. The papers included in the study identify and analyse concerns of the actors involved in making the wood fuel market. Within the district heating sector, transaction costs, as measured by problems to trade perceived by managements, have decreased with learning. Transformation costs, due to technical problems, are not perceived to have followed this trend. Technical investments in heat production have a long technical life time and demand large investment costs. This in turn means long planning and decision periods. Investments are made for a number of company-specific reasons, perhaps most importantly simply to increase heat and/or electricity generation capacity. Policy instruments may tip a decision in favor of wood fuels, but they could not be the single parameter determining company investments. Two kinds of forest owners selling wood fuels were identified, a forest manager type who acts more on his/her own initiative, and another kind, who relies more on the advice of the traditional timber buyer. Forest owners selling wood fuels contemplating whether to sell wood fuels or not are strongly influenced by soil fertility

  12. Food loss reduction from an environmental, socio-economic and consumer perspective - The case of the Swiss potato market.

    Science.gov (United States)

    Willersinn, Christian; Mouron, Patrik; Mack, Gabriele; Siegrist, Michael

    2017-01-01

    Potatoes are one of the commodities with the highest loss shares along the entire supply chain. In the present study, we analyzed six potential loss reduction scenarios concerning their environmental-socio-economic sustainability compared with the current situation by using the "SustainOS" methodology. For this purpose, life cycle assessments, full-cost calculations and an online consumer survey were conducted. Environmental improvements through loss reduction were rather small and did not cross limits of significance, but the socio-economic performance of the entire supply chain can be improved considerably. Pearson correlation coefficients and linear regression analyses were used to predict the influence of specific subjective items like the intention to avoid food loss, knowledge related to food loss and consumers' price sensitivity on the assigned preference. Results show that perceived risks, perceived inconvenience and the general acceptance of loss-reducing instruments influence consumers' preferences. Altogether, only three out of six tested scenarios seem realistic: selling unwashed potatoes in a lightproof box, selling unpacked potatoes, and improved quality sorting at farms. For two of the other scenarios, consumers significantly indicated their refusal even if losses decreased considerably, whereas the sixth scenario was unfavorable from a socio-economic perspective. Copyright © 2016 Elsevier Ltd. All rights reserved.

  13. Minimum-error quantum distinguishability bounds from matrix monotone functions: A comment on 'Two-sided estimates of minimum-error distinguishability of mixed quantum states via generalized Holevo-Curlander bounds' [J. Math. Phys. 50, 032106 (2009)

    International Nuclear Information System (INIS)

    Tyson, Jon

    2009-01-01

    Matrix monotonicity is used to obtain upper bounds on minimum-error distinguishability of arbitrary ensembles of mixed quantum states. This generalizes one direction of a two-sided bound recently obtained by the author [J. Tyson, J. Math. Phys. 50, 032106 (2009)]. It is shown that the previously obtained special case has unique properties.

  14. 基于双边市场的手机操作系统平台竞争策略——以Android操作系统平台为例%The Competitive Strategy of Mobile Operating System Platform Which Based on Two-sided Market——Taking Android Operating System Platform as an Example

    Institute of Scientific and Technical Information of China (English)

    屈蕊娟

    2015-01-01

    With the rapid development of mobile Internet, mobile phone operating system plays an increasingly im-portant role. As a bridge between the end user and mobile Internet, mobile phone operating system has been seen as the core of the mobile communications field. And the essence of the mobile operating system is the platform. Based on two-sided market theory, this paper analyzed the characteristics of the mobile operating system plat?form, and established the two-side market structure of the mobile operating system platform. Take Android which has been a great success as an example, we analyzed a series of strategic behavior of the Android platform.%在移动互联网快速发展的今天,手机操作系统扮演着越来越重要的角色.作为联系终端用户和移动互联网的桥梁,手机操作系统已经被看作是移动通讯领域的核心.而移动操作系统的本质是平台.本文以双边市场理论为基础,分析了手机操作系统平台的特征,构建了手机操作系统平台的双边市场结构.并以自面世以来就获得巨大成功的Android手机操作系统平台为例,分析了Android平台的一系列策略性行为.

  15. Value Chain Dynamics of Agri-Food Exports from Southern Mediterranean to the European Union: End-Market Perspective

    Directory of Open Access Journals (Sweden)

    Samir Mili

    2016-08-01

    Full Text Available This contribution explores the buyer side of the value chains of the main agricultural products exported from the Mediterranean Partner Countries (MPCs to the EU, taking Spain as an explorative case study in the broader European context. It draws on the Global Value Chain (GVC approach to provide new survey-based evidence for better profiling the opportunities and constraints for EU trade for orange, strawberry, tomato and olive oil imported from Morocco, Tunisia, Egypt and Turkey. The approach used complements inquiries using quantitative trade models usually based on aggregate sectoral level. Results show differences depending on the product and the country studied. There are in all cases multiple challenges to be solved at the origin of the value chain including better chain organization, further transparency and security, improvement in infrastructure and logistics, keeping transaction costs manageable at the same time. Consumer preferences in buyer markets when sourcing must be taken on the first place. The findings can have relevant policy implications in terms of prospective Euro-Mediterranean Partnership Agreements on agriculture and food.

  16. Effects of financial crisis on the industry sector of Chinese stock market — from a perspective of complex network

    Science.gov (United States)

    Yang, Chunxia; Chen, Yanhua; Hao, Weiwei; Shen, Ying; Tang, Minxuan; Niu, Lei

    2014-05-01

    In this paper, we use mutual information to measure the statistical interdependence between 23 industry sectors of Shanghai stock market and construct corresponding correlation network to analyze the shock of 2008 financial crisis on industry sectors. The obtained meaningful facts are as follows. First, such crisis has only a limited impact on leading industries such as Manufacturing, Commercial trade and Machinery & Equipment, which still play an important role in Chinese economy. Second, the crisis badly attacks China's export industries like Electronics, Wood & Furniture and Textile & Clothing. The damage further hurts other industries, and then export industries' influence becomes larger. Third, the crisis adversely impacts the import industries like Petrochemical, Metal & Nonmetal and Pharmaceutical Biotechnology. While due to the stimulation of macroeconomic policies, the influence of crisis on import industries is limited. Similarly, due to relatively strict capital control and the macroeconomic policies stimulating the domestic demand, those industries like Construction, Real Estate and Financial Services are slightly wounded. All these findings suggest that Chinese government should transform from the external demand to the domestic consumption to sustain economic growth.

  17. Marketing technologically advanced products

    NARCIS (Netherlands)

    Bender, Horst

    1989-01-01

    This paper calls for a merger of technology and marketing under a customer value perspective; for an enhancement of the traditional technological innovation orientation of the technology-based firm with a market thrust. It establishes technology-based products as product-service offerings that are

  18. Competitiveness in Emerging Markets

    DEFF Research Database (Denmark)

    This book presents a collection of interrelated research advances in the field of technological entrepreneurship from the perspective of competition in emerging markets. Featuring contributions by scholars from different fields of interest, it provides a mix of theoretical developments, insights...... and research methods used to uncover the unexplored aspects of competitiveness in emerging markets in an age characterized by disruptive technologies....

  19. Marketing co-operatives

    NARCIS (Netherlands)

    G.W.J. Hendrikse (George); C.P. Veerman (Cees)

    2000-01-01

    textabstractMarketing co-operatives (MCs) are analysed from an incomplete contracting perspective. The requirement of the domination of control by the members of a MC is a threat to the survival of a MC in markets where the level of asset specificity at the processing stage of production is

  20. Market Orientation Capabilities: A Study of Learning Processes in Market-Oriented Companies

    OpenAIRE

    Silkoset, Ragnhild

    2009-01-01

    The literature operates with three perspectives on market orientation. These include market orientation as behavior (Kohli and Jaworski 1990; Narver and Slater 1990), market orientation as a unique resource (Hunt and Morgan 1995) and market orientation as a dynamic learning capability (Sinkula 1994; Day 1994b). A company's level of market orientation will vary with regard to the perspectives, including factors affecting a company’s degree of market orientation and the effect...