WorldWideScience

Sample records for technologies program market

  1. Building Technologies Program Multi-Year Program Plan Technology Validation and Market Introduction 2008

    Energy Technology Data Exchange (ETDEWEB)

    None, None

    2008-01-01

    Building Technologies Program Multi-Year Program Plan 2008 for technology validation and market introduction, including ENERGY STAR, building energy codes, technology transfer application centers, commercial lighting initiative, EnergySmart Schools, EnergySmar

  2. NASA technology utilization program: The small business market

    Science.gov (United States)

    Vannoy, J. K.; Garcia-Otero, F.; Johnson, F. D.; Staskin, E.

    1980-01-01

    Technology transfer programs were studied to determine how they might be more useful to the small business community. The status, needs, and technology use patterns of small firms are reported. Small business problems and failures are considered. Innovation, capitalization, R and D, and market share problems are discussed. Pocket, captive, and new markets are summarized. Small manufacturers and technology acquisition are discussed, covering external and internal sources, and NASA technology. Small business and the technology utilization program are discussed, covering publications and industrial applications centers. Observations and recommendations include small business market development and contracting, and NASA management technology.

  3. Marketing Social Service Programs Using Political Campaign Technology.

    Science.gov (United States)

    Bynum, Peter

    1991-01-01

    Discusses how human services agencies can use strategies and information technologies similar to those used in political campaigns to identify needs and attitudes for social services campaigns. Marketing for social services programs is described, and the use of computers for a political campaign and for a teenage pregnancy program is compared.…

  4. Mississippi Curriculum Framework for Marketing Management Technology (Program CIP: 52.1401--Business Mkt. & Mkt. Mgmt.). Postsecondary Programs.

    Science.gov (United States)

    Mississippi Research and Curriculum Unit for Vocational and Technical Education, State College.

    This document, which is intended for use by community and junior colleges throughout Mississippi, contains curriculum frameworks for the course sequences in the state's marketing management technology program. Presented in the introduction are a program description and suggested course sequence. Section I lists baseline competencies for the…

  5. Mississippi Curriculum Framework for Fashion Marketing Technology (Program CIP: 08.0101--Apparel and Accessories Mkt. Op., Gen.). Postsecondary Programs.

    Science.gov (United States)

    Mississippi Research and Curriculum Unit for Vocational and Technical Education, State College.

    This document, which is intended for use by community and junior colleges throughout Mississippi, contains curriculum frameworks for the course sequences in the fashion marketing technology programs cluster. Presented in the introductory section are a description of the program and suggested course sequence. Section I lists baseline competencies,…

  6. Marketing technology in macroeconomics.

    Science.gov (United States)

    Tamegawa, Kenichi

    2012-01-01

    In this paper, we incorporate a marketing technology into a dynamic stochastic general equilibrium model by assuming a matching friction for consumption. An improvement in matching can be interpreted as an increase in matching technology, which we call marketing technology because of similar properties. Using a simulation analysis, we confirm that a positive matching technology shock can increase output and consumption.

  7. Marketing technologically advanced products

    NARCIS (Netherlands)

    Bender, Horst

    1989-01-01

    This paper calls for a merger of technology and marketing under a customer value perspective; for an enhancement of the traditional technological innovation orientation of the technology-based firm with a market thrust. It establishes technology-based products as product-service offerings that are d

  8. Accelerating the commercialization on new technologies. [free market operation of federal alternate energy sources programs

    Science.gov (United States)

    Kuehn, T. J.; Nawrocki, P. M.

    1978-01-01

    It is suggested that federal programs for hastening the adoption of alternative energy sources must operate within the free market structure. Five phases of the free market commercialization process are described. Federal role possibilities include information dissemination and funding to stimulate private sector activities within these five phases, and federally sponsored procedures for accelerating commercialization of solar thermal small power systems are considered.

  9. Marketing University Outreach Programs.

    Science.gov (United States)

    Foster, Ralph S., Jr., Ed.; And Others

    A collection of 12 essays and model program descriptions addresses issues in the marketing of university extension, outreach, and distance education programs. They include: (1) "Marketing and University Outreach: Parallel Processes" (William I. Sauser, Jr. and others); (2) "Segmenting and Targeting the Organizational Market"…

  10. Market Leadership Through Technology

    DEFF Research Database (Denmark)

    Claussen, Jörg; Kretschmer, Tobias; Spengler, Thomas

    .S. market for handheld game consoles, we show that backward compatibility lets incumbents transfer network effects from the old generation to the new to some extent but that it also reduces supply of new software. We examine the tradeoff between technological progress and backward compatibility and find...... that backward compatibility matters less if there is a large technological leap between two generations. We subsequently use our results to assess the role of backward compatibility as a strategy to sustain market leadership....

  11. Market Leadership Through Technology

    DEFF Research Database (Denmark)

    Claussen, Jörg; Kretschmer, Tobias; Spengler, Thomas

    .S. market for handheld game consoles, we show that backward compatibility lets incumbents transfer network effects from the old generation to the new to some extent but that it also reduces supply of new software. We examine the tradeoff between technological progress and backward compatibility and find...... that backward compatibility matters less if there is a large technological leap between two generations. We subsequently use our results to assess the role of backward compatibility as a strategy to sustain market leadership....

  12. 2010 Solar Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    2011-11-01

    The U.S. Department of Energy (DOE) 2010 Solar Technologies Market Report details the market conditions and trends for photovoltaic (PV) and concentrating solar power (CSP) technologies. Produced by the National Renewable Energy Laboratory (NREL), the report provides a comprehensive overview of the solar electricity market and identifies successes and trends within the market from both global and national perspectives.

  13. Marketing Prior Learning Assessment Programs.

    Science.gov (United States)

    Heeger, Gerald A.

    1983-01-01

    Experiential learning programs must be marketed effectively if they are to succeed. The formulation of market strategy is discussed including: strategic planning; identification of a market target; and development of a market mix. A commitment to marketing academic programs is seen as a commitment to self-assessment. (MW)

  14. Marketing Prior Learning Assessment Programs.

    Science.gov (United States)

    Heeger, Gerald A.

    1983-01-01

    Experiential learning programs must be marketed effectively if they are to succeed. The formulation of market strategy is discussed including: strategic planning; identification of a market target; and development of a market mix. A commitment to marketing academic programs is seen as a commitment to self-assessment. (MW)

  15. Marketing cardiac CT programs.

    Science.gov (United States)

    Scott, Jason

    2010-01-01

    There are two components of cardiac CT discussed in this article: coronary artery calcium scoring (CACS) and coronary computed tomography angiography (CCTA).The distinctive advantages of each CT examination are outlined. In order to ensure a successful cardiac CT program, it is imperative that imaging facilities market their cardiac CT practices effectively in order to gain a competitive advantage in this valuable market share. If patients receive quality care by competent individuals, they are more likely to recommend the facility's cardiac CT program. Satisfied patients will also be more willing to come back for any further testing.

  16. 2010 Vehicle Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Ward, Jacob [U.S. Department of Energy; Davis, Stacy Cagle [ORNL; Diegel, Susan W [ORNL

    2011-06-01

    In the past five years, vehicle technologies have advanced on a number of fronts: power-train systems have become more energy efficient, materials have become more lightweight, fuels are burned more cleanly, and new hybrid electric systems reduce the need for traditional petroleum-fueled propulsion. This report documents the trends in market drivers, new vehicles, and component suppliers. This report is supported by the U.S. Department of Energy s (DOE s) Vehicle Technologies Program, which develops energy-efficient and environmentally friendly transportation technologies that will reduce use of petroleum in the United States. The long-term aim is to develop "leap frog" technologies that will provide Americans with greater freedom of mobility and energy security, while lowering costs and reducing impacts on the environment.

  17. 2008 Vehicle Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Ward, J.; Davis, S.

    2009-07-01

    In the past five years, vehicle technologies have advanced on a number of fronts: power-train systems have become more energy efficient, materials have become more lightweight, fuels are burned more cleanly, and new hybrid electric systems reduce the need for traditional petroleum-fueled propulsion. This report documents the trends in market drivers, new vehicles, and component suppliers. This report is supported by the Department of Energy's (DOE's) Vehicle Technologies Program, which develops energy-efficient and environmentally friendly highway transportation technologies that will reduce use of petroleum in the United States. The long-term aim is to develop 'leap frog' technologies that will provide Americans with greater freedom of mobility and energy security, while lowering costs and reducing impacts on the environment.

  18. Technology to Market Fact Sheet

    Energy Technology Data Exchange (ETDEWEB)

    None

    2016-02-01

    This fact sheet is an overview of the Technology to Market subprogram at the U.S. Department of Energy SunShot Initiative. The SunShot Initiative’s Technology to Market subprogram builds on SunShot’s record of moving groundbreaking and early-stage technologies and business models through developmental phases to commercialization. Technology to Market targets two known funding gaps: those that occur at the prototype commercialization stage and those at the commercial scale-up stage.

  19. Entrepreneurship, Emerging Technologies, Emerging Markets

    NARCIS (Netherlands)

    Thukral, Inderpreet S.; Von Ehr, James; Groen, Aard J.; Sijde, van der Peter; Adham, Khairul Akmaliah

    2008-01-01

    Academics and practitioners alike have long understood the benefits, if not the risks, of both emerging markets and emerging technologies.Yet it is only recently that foresighted firms have embraced emerging technologies and emerging markets through entrepreneurial activity. Emerging technologies an

  20. 2011 Vehicle Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Davis, Stacy Cagle [ORNL; Boundy, Robert Gary [ORNL; Diegel, Susan W [ORNL

    2012-02-01

    This report details the major trends in U.S. light-duty vehicle and medium/heavy truck markets as well as the underlying trends that caused them. This report is supported by the U.S. Department of Energy s (DOE) Vehicle Technologies Program (VTP), and, in accord with its mission, pays special attention to the progress of high-efficiency and alternative-fuel technologies. This third edition since this report was started in 2008 offers several marked improvements relative to its predecessors. Most significantly, where earlier editions of this report focused on supplying information through an examination of market drivers, new vehicle trends, and supplier data, this edition uses a different structure. After opening with a discussion of energy and economics, this report features a section each on the light-duty vehicle and heavy/medium truck markets, and concluding with a section each on technology and policy. In addition to making this sectional re-alignment, this year s edition of the report also takes a different approach to communicating information. While previous editions relied heavily on text accompanied by auxiliary figures, this third edition relies primarily on charts and graphs to communicate trends. Any accompanying text serves to introduce the trends communication by the graphic and highlight any particularly salient observations. The opening section on Energy and Economics discusses the role of transportation energy and vehicle markets on a national (and even international) scale. For example, Figures 11 through 13 discuss the connections between global oil prices and U.S. GDP, and Figures 20 and 21 show U.S. employment in the automotive sector. The following section examines Light-Duty Vehicle use, markets, manufacture, and supply chains. Figures 26 through 33 offer snapshots of major light-duty vehicle brands in the U.S. and Figures 38 through 43 examine the performance and efficiency characteristics of vehicles sold. The discussion of Medium and

  1. 2008 Geothermal Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Cross, J.; Freeman, J.

    2009-07-01

    This report describes market-wide trends for the geothermal industry throughout 2008 and the beginning of 2009. It begins with an overview of the U.S. DOE's Geothermal Technology Program's (GTP's) involvement with the geothermal industry and recent investment trends for electric generation technologies. The report next describes the current state of geothermal power generation and activity within the United States, costs associated with development, financing trends, an analysis of the levelized cost of energy (LCOE), and a look at the current policy environment. The report also highlights trends regarding direct use of geothermal energy, including geothermal heat pumps (GHPs). The final sections of the report focus on international perspectives, employment and economic benefits from geothermal energy development, and potential incentives in pending national legislation.

  2. A case study review of technical and technology issues for transition of a utility load management program to provide system reliability resources in restructured electricity markets

    Energy Technology Data Exchange (ETDEWEB)

    Weller, G.H.

    2001-07-15

    Utility load management programs--including direct load control and interruptible load programs--were employed by utilities in the past as system reliability resources. With electricity industry restructuring, the context for these programs has changed; the market that was once controlled by vertically integrated utilities has become competitive, raising the question: can existing load management programs be modified so that they can effectively participate in competitive energy markets? In the short run, modified and/or improved operation of load management programs may be the most effective form of demand-side response available to the electricity system today. However, in light of recent technological advances in metering, communication, and load control, utility load management programs must be carefully reviewed in order to determine appropriate investments to support this transition. This report investigates the feasibility of and options for modifying an existing utility load management system so that it might provide reliability services (i.e. ancillary services) in the competitive markets that have resulted from electricity industry restructuring. The report is a case study of Southern California Edison's (SCE) load management programs. SCE was chosen because it operates one of the largest load management programs in the country and it operates them within a competitive wholesale electricity market. The report describes a wide range of existing and soon-to-be-available communication, control, and metering technologies that could be used to facilitate the evolution of SCE's load management programs and systems to provision of reliability services. The fundamental finding of this report is that, with modifications, SCE's load management infrastructure could be transitioned to provide critical ancillary services in competitive electricity markets, employing currently or soon-to-be available load control technologies.

  3. Essays on marketing strategy in technology-intensive markets

    NARCIS (Netherlands)

    Stremersch, S.

    2001-01-01

    Marketing scholars have only recently started to explore the strategic marketing challenges faced by firms in technology-intensity (TI) markets. Still, technology is at the core of many contemporary markets and TI markets are unique because of their knowledge-intensity and technological turbulence.

  4. 2015 Wind Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Wiser, Ryan [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Bolinger, Mark [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Barbose, Galen [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Darghouth, Naim [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Hoen, Ben [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Mills, Andrew [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Rand, Joe [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Millstein, Dev [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Porter, Kevin [Exeter Associates, Columbia, MD (United States); Widiss, Rebecca [Exeter Associates, Columbia, MD (United States); Oteri, Frank [National Renewable Energy Lab. (NREL), Golden, CO (United States); Tegen, Suzanne [National Renewable Energy Lab. (NREL), Golden, CO (United States); Tian, Tian [National Renewable Energy Lab. (NREL), Golden, CO (United States)

    2016-08-01

    This annual report--now in its tenth year--provides a detailed overview of developments and trends in the U.S. wind power market, with a particular focus on 2015. The report begins with an overview of key installation trends and then covers an array of industry and technology trends. The report also discusses project performance, wind turbine prices, project costs, operations and maintenance expenses, and prices paid for wind power in the United States. The report examines policy and market factors impacting the domestic wind power market and provides a preview of possible near-term market developments, expenses, and prices paid for wind power in the United States. The report examines policy and market factors impacting the domestic wind power market and provides a preview of possible near-term market developments.

  5. On Market-Oriented Technological Innovation

    Institute of Scientific and Technical Information of China (English)

    CAO Li-he; WANG Jian-pei

    2003-01-01

    Technological innovations, the lifeline of enterprises, should originate from and endure the test of the market. Technological innovations are not only related to technology but more so to marketing. Hence, technological innovations should be market-oriented and relative marketing operations should be enhanced.

  6. 2012 Vehicle Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Davis, Stacy Cagle [ORNL; Diegel, Susan W [ORNL; Boundy, Robert Gary [ORNL

    2013-03-01

    The Oak Ridge National Laboratory s Center for Transportation Analysis developed and published the first Vehicle Technologies Market Report in 2008. Three editions of the report have been published since that time. This 2012 report details the major trends in U.S. light vehicle and medium/heavy truck markets as well as the underlying trends that caused them. The opening section on Energy and Economics discusses the role of transportation energy and vehicle markets on a national scale. The following section examines light-duty vehicle use, markets, manufacture, and supply chains. The discussion of medium and heavy trucks offers information on truck sales and fuel use. The technology section offers information on alternative fuel vehicles and infrastructure, and the policy section concludes with information on recent, current, and near-future Federal policies like the Corporate Average Fuel Economy standards.

  7. Marketing for Oak Ridge technology transfer

    Energy Technology Data Exchange (ETDEWEB)

    Prosser, G.A.

    1989-06-15

    Martin Marietta Energy Systems, Inc., which manages major research and production facilities in Oak Ridge, Tennessee for the Department of Energy, has implemented a systematic approach to marketing for technology transfer. Unique mechanisms have been created to address the need for market research and analysis, strategy formulation, and the execution of plans designed to engender the broadest commercial use of government-funded technologies. Establishment of formal ties with the University of Tennessee Graduate School of Business has resulted in an expanded role for marketing in support of the Oak Ridge program. The creation of graduate research positions has enabled MBA students to contribute to, and learn from, a program which is at the forefront of an important national initiative.

  8. 2008 Solar Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    none,

    2010-01-29

    The focus of this report is the U.S. solar electricity market, including photovoltaic (PV) and concentrating solar power (CSP) technologies. The report is organized into five chapters. Chapter 1 provides an overview of global and U.S. installation trends. Chapter 2 presents production and shipment data, material and supply chain issues, and solar industry employment trends. Chapter 3 presents cost, price, and performance trends. Chapter 4 discusses policy and market drivers such as recently passed federal legislation, state and local policies, and developments in project financing. Chapter 5 provides data on private investment trends and near-term market forecasts.

  9. Marketing Your Program

    Science.gov (United States)

    Anderson, Susan

    2009-01-01

    A marketing plan outlines the specific actions a person intends to carry out to interest potential customers in his/her service and to persuade them to buy the services he/she offers. In other words, a marketing plan defines what his/her organization will do to interest new families in his/her facility and encourage them to enroll their children…

  10. Marketing Your Program

    Science.gov (United States)

    Anderson, Susan

    2009-01-01

    A marketing plan outlines the specific actions a person intends to carry out to interest potential customers in his/her service and to persuade them to buy the services he/she offers. In other words, a marketing plan defines what his/her organization will do to interest new families in his/her facility and encourage them to enroll their children…

  11. 2014 Vehicle Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Davis, Stacy Cagle [Oak Ridge National Lab. (ORNL), Oak Ridge, TN (United States); Diegel, Susan W [Oak Ridge National Lab. (ORNL), Oak Ridge, TN (United States); Boundy, Robert Gary [Oak Ridge National Lab. (ORNL), Oak Ridge, TN (United States); Moore, Sheila A [Oak Ridge National Lab. (ORNL), Oak Ridge, TN (United States)

    2015-03-01

    This is the sixth edition of this report, which details the major trends in U.S. light-duty vehicle and medium/heavy truck markets as well as the underlying trends that caused them. This report is supported by the U.S. Department of Energy s (DOE) Vehicle Technologies Office (VTO), and, in accord with its mission, pays special attention to the progress of high-efficiency and alternative-fuel technologies. After opening with a discussion of energy and economics, this report features a section each on the light-duty vehicle and heavy/medium truck markets, and concluding with a section each on technology and policy. The first section on Energy and Economics discusses the role of transportation energy and vehicle markets on a national (and even international) scale. The following section examines Light-Duty Vehicle use, markets, manufacture, and supply chains. The discussion of Medium and Heavy Trucks offers information on truck sales and technologies specific to heavy trucks. The Technology section offers information on alternative fuel vehicles and infrastructure, and the Policy section concludes with information on recent, current, and near-future Federal policies like the Corporate Average Fuel Economy standards. In total, the information contained in this report is intended to communicate a fairly complete understanding of U.S. highway transportation energy through a series of easily digestible tables and figures.

  12. Information Technologies In Transformation Of Marketing Activity

    OpenAIRE

    Nina Ilarionova

    2011-01-01

    The goal of the paper is to provide a comprehensive review of marketing issues influenced by information technologies. The macro-environment of marketing activity, strategic issues like marketing philosophy, marketing research and segmentation as well as marketing mix were analysed. The main findings are the following: IT advances do change every element of marketing activity of any company, offering both opportunities and threats.

  13. Air Markets Program Data (AMPD)

    Data.gov (United States)

    U.S. Environmental Protection Agency — The Air Markets Program Data tool allows users to search EPA data to answer scientific, general, policy, and regulatory questions about industry emissions. Air...

  14. 2015 Vehicle Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Davis, Stacy C. [Oak Ridge National Lab. (ORNL), Oak Ridge, TN (United States); Williams, Susan E. [Oak Ridge National Lab. (ORNL), Oak Ridge, TN (United States); Boundy, Robert G. [Roltek, Inc., Clinton, TN (United States); Moore, Sheila [Oak Ridge National Lab. (ORNL), Oak Ridge, TN (United States)

    2016-04-01

    This is the seventh edition of the Vehicle Technologies Market Report, which details the major trends in U.S. light-duty vehicle and medium/heavy truck markets as well as the underlying trends that caused them. This report is supported by the U.S. Department of Energy s (DOE) Vehicle Technologies Office (VTO), and, in accord with its mission, pays special attention to the progress of high-efficiency and alternative-fuel technologies. After opening with a discussion of energy and economics, this report features a section each on the light-duty vehicle and heavy/medium truck markets, and concluding with a section each on technology and policy. The first section on Energy and Economics discusses the role of transportation energy and vehicle markets on a national (and even international) scale. For example, Figures 12 through 14 discuss the connections between global oil prices and U.S. GDP, and Figures 22 and 23 show U.S. employment in the automotive sector. The following section examines Light-Duty Vehicle use, markets, manufacture, and supply chains. Figures 27 through 63 offer snapshots of major light-duty vehicle brands in the United States and Figures 70 through 81 examine the performance and efficiency characteristics of vehicles sold. The discussion of Medium and Heavy Trucks offers information on truck sales (Figures 90 through 94) and fuel use (Figures 97 through 100). The Technology section offers information on alternative fuel vehicles and infrastructure (Figures 105 through 118), and the Policy section concludes with information on recent, current, and near-future Federal policies like the Corporate Average Fuel Economy standard (Figures 130 through 137). In total, the information contained in this report is intended to communicate a fairly complete understanding of U.S. highway transportation energy through a series of easily digestible nuggets. Suggestions for future expansion, additional information, or other improvements are most welcome.

  15. 2016 Vehicle Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Davis, Stacy Cagle [Oak Ridge National Lab. (ORNL), Oak Ridge, TN (United States); Williams, Susan E. [Oak Ridge National Lab. (ORNL), Oak Ridge, TN (United States); Boundy, Robert Gary [Oak Ridge National Lab. (ORNL), Oak Ridge, TN (United States); Moore, Sheila A. [Oak Ridge National Lab. (ORNL), Oak Ridge, TN (United States)

    2017-05-01

    This is the seventh edition of this report, which details the major trends in U.S. light-duty vehicle and medium/heavy truck markets. This report is supported by the U.S. Department of Energy s (DOE) Vehicle Technologies Office (VTO), and, in accord with its mission, pays special attention to the progress of high-efficiency and alternative-fuel technologies. After opening with a discussion of energy and economics, this report features a section each on the light-duty vehicle and heavy/medium truck markets, and concluding with a section each on technology and policy. The first section on Energy and Economics discusses the role of transportation energy and vehicle markets on a national (and even international) scale. For example, Figures 12 through 14 discuss the connections between global oil prices and U.S. GDP, and Figures 21 and 22 show U.S. employment in the automotive sector. The following section examines Light-Duty Vehicle use, markets, manufacture, and supply chains. Figures 27 through 69 offer snapshots of major light-duty vehicle brands in the United States and Figures 73 through 85 examine the performance and efficiency characteristics of vehicles sold. The discussion of Medium and Heavy Trucks offers information on truck sales (Figures 94 through 98) and fuel use (Figures 101 through 104). The Technology section offers information on alternative fuel vehicles and infrastructure (Figures 109 through 123), and the Policy section concludes with information on recent, current, and near-future Federal policies like the Corporate Average Fuel Economy standard (Figures 135 through 142). In total, the information contained in this report is intended to communicate a fairly complete understanding of U.S. highway transportation energy through a series of easily digestible nuggets. Suggestions for future expansion, additional information, or other improvements are most welcome.

  16. 2013 Vehicle Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Davis, Stacy Cagle [ORNL; Williams, Susan E [ORNL; Boundy, Robert Gary [ORNL; Moore, Sheila A [ORNL

    2014-03-01

    This is the fifth edition of this report, which details the major trends in U.S. light-duty vehicle and medium/heavy truck markets as well as the underlying trends that caused them. This report is supported by the U.S. Department of Energy s (DOE) Vehicle Technologies Office (VTO), and, in accord with its mission, pays special attention to the progress of high-efficiency and alternative-fuel technologies. After opening with a discussion of energy and economics, this report features a section each on the light-duty vehicle and heavy/medium truck markets, and concluding with a section each on technology and policy. The first section on Energy and Economics discusses the role of transportation energy and vehicle markets on a national (and even international) scale. For example, Figures 12 through 14 discuss the connections between global oil prices and U.S. GDP, and Figures 21 and 22 show U.S. employment in the automotive sector. The following section examines Light-Duty Vehicle use, markets, manufacture, and supply chains. Figures 24 through 51 offer snapshots of major light-duty vehicle brands in the U.S. and Figures 56 through 64 examine the performance and efficiency characteristics of vehicles sold. The discussion of Medium and Heavy Trucks offers information on truck sales (Figures 73 through 75) and fuel use (Figures 78 through 81). The Technology section offers information on alternative fuel vehicles and infrastructure (Figures 84 through 95), and the Policy section concludes with information on recent, current, and near-future Federal policies like the Corporate Average Fuel Economy standard (Figures 106 through 110). In total, the information contained in this report is intended to communicate a fairly complete understanding of U.S. highway transportation energy through a series of easily digestible nuggets.

  17. Building Technologies Program Multi-Year Program Plan Program Overview 2008

    Energy Technology Data Exchange (ETDEWEB)

    None, None

    2008-01-01

    Building Technologies Program Multi-Year Program Plan Program Overview 2008, including market overview and federal role, program vision, mission, design and structure, and goals and multi-year targets.

  18. 2014 Wind Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Wiser, R; Bolinger, M.

    2015-08-01

    According to the 2014 Wind Technologies Market Report, total installed wind power capacity in the United States grew at a rate of eight percent in 2014, bringing the United States total installed capacity to nearly 66 gigawatts (GW), which ranks second in the world and meets 4.9 percent of U.S. end-use electricity demand in an average year. In total, 4,854 MW of new wind energy capacity were installed in the United States in 2014. The 2014 Wind Technologies Market Report also finds that wind energy prices are at an all-time low and are competitive with wholesale power prices and traditional power sources across many areas of the United States. Additionally, a new trend identified by the 2014 Wind Technologies Market Report shows utility-scale turbines with larger rotors designed for lower wind speeds have been increasingly deployed across the country in 2014. The findings also suggest that the success of the U.S. wind industry has had a ripple effect on the American economy, supporting 73,000 jobs related to development, siting, manufacturing, transportation, and other industries.

  19. Biosensor technology: technology push versus market pull.

    Science.gov (United States)

    Luong, John H T; Male, Keith B; Glennon, Jeremy D

    2008-01-01

    Biosensor technology is based on a specific biological recognition element in combination with a transducer for signal processing. Since its inception, biosensors have been expected to play a significant analytical role in medicine, agriculture, food safety, homeland security, environmental and industrial monitoring. However, the commercialization of biosensor technology has significantly lagged behind the research output as reflected by a plethora of publications and patenting activities. The rationale behind the slow and limited technology transfer could be attributed to cost considerations and some key technical barriers. Analytical chemistry has changed considerably, driven by automation, miniaturization, and system integration with high throughput for multiple tasks. Such requirements pose a great challenge in biosensor technology which is often designed to detect one single or a few target analytes. Successful biosensors must be versatile to support interchangeable biorecognition elements, and in addition miniaturization must be feasible to allow automation for parallel sensing with ease of operation at a competitive cost. A significant upfront investment in research and development is a prerequisite in the commercialization of biosensors. The progress in such endeavors is incremental with limited success, thus, the market entry for a new venture is very difficult unless a niche product can be developed with a considerable market volume.

  20. 2008 Solar Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Price, S.; Margolis, R.; Barbose, G.; Bartlett, J.; Cory, K.; Couture, T.; DeCesaro, J.; Denholm, P.; Drury, E.; Frickel, M.; Hemmeline, C.; Mendelsohn, T.; Ong, S.; Pak, A.; Poole, L.; Peterman, C.; Schwabe, P.; Soni, A.; Speer, B.; Wiser, R.; Zuboy, J.; James, T.

    2010-01-01

    The focus of this report is the U.S. solar electricity market, including photovoltaic (PV) and concentrating solar power (CSP) technologies. The report is organized into five chapters. Chapter 1 provides an overview of global and U.S. installation trends. Chapter 2 presents production and shipment data, material and supply chain issues, and solar industry employment trends. Chapter 3 presents cost, price, and performance trends. Chapter 4 discusses policy and market drivers such as recently passed federal legislation, state and local policies, and developments in project financing. Chapter 5 provides data on private investment trends and near-term market forecasts. Highlights of this report include: (1) The global PV industry has seen impressive growth rates in cell/module production during the past decade, with a 10-year compound annual growth rate (CAGR) of 46% and a 5-year CAGR of 56% through 2008. (2) Thin-film PV technologies have grown faster than crystalline silicon over the past 5 years, with a 10-year CAGR of 47% and a 5-year CAGR of 87% for thin-film shipments through 2008. (3) Global installed PV capacity increased by 6.0 GW in 2008, a 152% increase over 2.4 GW installed in 2007. (4) The United States installed 0.34 GW of PV capacity in 2008, a 63% increase over 0.21 GW in 2007. (5) Global average PV module prices dropped 23% from $4.75/W in 1998 to $3.65/W in 2008. (6) Federal legislation, including the Emergency Economic Stabilization Act of 2008 (EESA, October 2008) and the American Recovery and Reinvestment Act (ARRA, February 2009), is providing unprecedented levels of support for the U.S. solar industry. (7) In 2008, global private-sector investment in solar energy technology topped $16 billion, including almost $4 billion invested in the United States. (8) Solar PV market forecasts made in early 2009 anticipate global PV production and demand to increase fourfold between 2008 and 2012, reaching roughly 20 GW of production and demand by 2012. (9

  1. Clean coal technologies market potential

    Energy Technology Data Exchange (ETDEWEB)

    Drazga, B. (ed.)

    2007-01-30

    Looking at the growing popularity of these technologies and of this industry, the report presents an in-depth analysis of all the various technologies involved in cleaning coal and protecting the environment. It analyzes upcoming and present day technologies such as gasification, combustion, and others. It looks at the various technological aspects, economic aspects, and the various programs involved in promoting these emerging green technologies. Contents: Industry background; What is coal?; Historical background of coal; Composition of coal; Types of coal; Environmental effects of coal; Managing wastes from coal; Introduction to clean coal; What is clean coal?; Byproducts of clean coal; Uses of clean coal; Support and opposition; Price of clean coal; Examining clean coal technologies; Coal washing; Advanced pollution control systems; Advanced power generating systems; Pulverized coal combustion (PCC); Carbon capture and storage; Capture and separation of carbon dioxide; Storage and sequestration of carbon dioxide; Economics and research and development; Industry initiatives; Clean Coal Power Initiative; Clean Coal Technology Program; Coal21; Outlook; Case Studies.

  2. Marketing Plan for the National Security Technology Incubator

    Energy Technology Data Exchange (ETDEWEB)

    None

    2008-03-31

    This marketing plan was developed as part of the National Security Preparedness Project by the Arrowhead Center of New Mexico State University. The vision of the National Security Technology Incubator program is to be a successful incubator of technologies and private enterprise that assist the NNSA in meeting new challenges in national safety and security. The plan defines important aspects of developing the incubator, such as defining the target market, marketing goals, and creating strategies to reach the target market while meeting those goals. The three main marketing goals of the incubator are: 1) developing marketing materials for the incubator program; 2) attracting businesses to become incubator participants; and 3) increasing name recognition of the incubator program on a national level.

  3. Technology Commercialization Program 1991

    Energy Technology Data Exchange (ETDEWEB)

    1991-11-01

    This reference compilation describes the Technology Commercialization Program of the Department of Energy, Defense Programs. The compilation consists of two sections. Section 1, Plans and Procedures, describes the plans and procedures of the Defense Programs Technology Commercialization Program. The second section, Legislation and Policy, identifies legislation and policy related to the Program. The procedures for implementing statutory and regulatory requirements are evolving with time. This document will be periodically updated to reflect changes and new material.

  4. Appendix J - GPRA06 vehicle technologies program

    Energy Technology Data Exchange (ETDEWEB)

    None, None

    2009-01-18

    The target market for the Office of FreedomCAR and Vehicle Technologies (FCVT) program include light vehicles (cars and light trucks) and heavy vehicles (trucks more than 10,000 pounds Gross Vehicle Weight).

  5. 2008 Geothermal Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Jonathan Cross

    2009-07-01

    This report describes market-wide trends for the geothermal industry throughout 2008 and the beginning of 2009. It begins with an overview of the GTP’s involvement with the geothermal industry and recent investment trends for electric generation technologies. The report next describes the current state of geothermal power generation and activity within the United States, costs associated with development, financing trends, an analysis of the levelized cost of energy (LCOE), and a look at the current policy environment. The report also highlights trends regarding direct use of geothermal energy, including GHPs.† The final sections of the report focus on international perspectives, employment and economic benefits from geothermal energy development, and potential incentives in pending national legislation.

  6. MARKETING TECHNOLOGICAL INNOVATIONS IN BANKING PRODUCTS AND SERVICES

    Directory of Open Access Journals (Sweden)

    VALERIA ARINA BALACEANU

    2011-04-01

    Full Text Available Success depends on the ability of financial institutions to assess the opportunities of new markets, attracting customers from competitors and improve the effectiveness of marketing strategies. Marketers have to understand that the most effective approach is based on an analysis of needs of different market segments, designing the marketing mix and implementation of marketing programs targeted to selected segments. The allocation of financial and banking institutions of important resources for new technology to replace expensive labor, led to technical progress in the field that accelerates business processes and keep control of large databases on client operations, working in worldwide. The emphasis of the competition fund, the European single market is a challenge both in banking and for organizations involved in harmonization of standards and legislation, which is why banking institutions adapt to new technologies is very important to customers.

  7. Radiologic Technology Program Standards.

    Science.gov (United States)

    Georgia Univ., Athens. Dept. of Vocational Education.

    This publication contains statewide standards for the radiologic technology program in Georgia. The standards are divided into 12 categories; Foundations (philosophy, purpose, goals, program objectives, availability, evaluation); Admissions (admission requirements, provisional admission requirements, recruitment, evaluation and planning); Program…

  8. 2015 Wind Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Wiser, Ryan [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States). Electricity Markets and Policy Group; Bolinger, Mark [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States). Electricity Markets and Policy Group; Barbose, Galen [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Darghouth, Naim [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Hoen, Ben [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Mills, Andrew [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Rand, Joe [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Millstein, Dev [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Porter, Kevin [Exeter Associates, Columbia, MD (United States); Widiss, Rebecca [Exeter Associates, Columbia, MD (United States); Oteri, Frank [National Renewable Energy Lab. (NREL), Golden, CO (United States); Tegen, Suzanne [National Renewable Energy Lab. (NREL), Golden, CO (United States); Tian, Tian [National Renewable Energy Lab. (NREL), Golden, CO (United States)

    2016-08-03

    Annual wind power capacity additions in the United States surged in 2015 and are projected to continue at a rapid clip in the coming five years. Recent and projected near-term growth is supported by the industry’s primary federal incentive—the production tax credit (PTC)—having been extended for several years (though with a phase-down schedule, described further on pages 68-69), as well as a myriad of state-level policies. Wind additions are also being driven by improvements in the cost and performance of wind power technologies, yielding low power sales prices for utility, corporate, and other purchasers. At the same time, the prospects for growth beyond the current PTC cycle remain uncertain: growth could be blunted by declining federal tax support, expectations for low natural gas prices, and modest electricity demand growth. This annual report—now in its tenth year—provides a detailed overview of developments and trends in the U.S. wind power market, with a particular focus on 2015. The report begins with an overview of key installation-related trends: trends in U.S. wind power capacity growth; how that growth compares to other countries and generation sources; the amount and percentage of wind energy in individual states; the status of offshore wind power development; and the quantity of proposed wind power capacity in various interconnection queues in the United States. Next, the report covers an array of wind power industry trends: developments in turbine manufacturer market share; manufacturing and supply-chain developments; wind turbine and component imports into and exports from the United States; project financing developments; and trends among wind power project owners and power purchasers. The report then turns to a summary of wind turbine technology trends: turbine size, hub height, rotor diameter, specific power, and IEC Class. After that, the report discusses wind power performance, cost, and pricing trends. In so doing, it describes

  9. Exploring the Market for Breakthrough Technologies

    NARCIS (Netherlands)

    Ortt, J. Roland; Langley, David J.; Pals, Nico

    2007-01-01

    In this article, the gap between futures research (long term) and market research (short term) is closed in two ways. Firstly, by describing methods of market exploration that can be used earlier on in the process of development and diffusion of breakthrough technologies, so market research can be a

  10. Exploring the Market for Breakthrough Technologies

    NARCIS (Netherlands)

    Ortt, J. Roland; Langley, David J.; Pals, Nico

    2007-01-01

    In this article, the gap between futures research (long term) and market research (short term) is closed in two ways. Firstly, by describing methods of market exploration that can be used earlier on in the process of development and diffusion of breakthrough technologies, so market research can be

  11. Commercializing Defense Technologies and Helping Defense Firms Succeed in Commercial Markets: A Report on the Objectives, Activities, and Accomplishments of the TAP-IN Program

    Science.gov (United States)

    1997-01-01

    Technology Access for Product Innovation (TAP-IN), the largest technology deployment project funded by TRP, was competitively selected through a national solicitation for proposals. TAP-IN was created to help companies access and apply defense technologies and help defense-dependent companies enter new commercial markets. Defense technologies included technologies developed by DoD, DOE, NASA, and their contractors. TAP-IN was structured to provide region-based technology access services that were able to draw on technology resources nationwide. TAP-IN provided expert assistance in all stages of the commercialization process from concept through prototype design to capital sourcing and marketing strategy. TAP-IN helped companies locate new technology, identify business partners, secure financing, develop ideas for new products, identify new markets, license technology, solve technical problems, and develop company-specific applications of federal technology. TAP-IN leveraged NASA's existing commercial technology network to create an integrated national network of organizations that assisted companies in every state. In addition to NASA's six regional technology transfer centers (RTTCs), TAP-IN included business and technology development organizations in every state, the Industrial Designers Society of America, and the Federal Laboratory Consortium (FLC).

  12. Market Integration, Choice of Technology and Welfare

    DEFF Research Database (Denmark)

    Hansen, Jørgen Drud; Nielsen, Jørgen Ulff-Møller

    2010-01-01

    This paper develops an international trade model where firms in a duopoly may diversify their technologies for strategic reasons. The firms face the same set of technologies given by a tradeoff between marginal costs and fixed costs, but depending on trade costs firms may choose different...... technologies. Market integration may induce a technological restructuring where firms either diversify their technologies or switch to a homogeneous technology. In general, market integration improves welfare. However, a small decrease of trade costs which induces a switch from heterogeneous technologies...

  13. Marketing margins and agricultural technology in Mozambique

    DEFF Research Database (Denmark)

    Arndt, Channing; Jensen, Henning Tarp; Robinson, Sherman

    2000-01-01

    Improvements in agricultural productivity and reductions in marketing costs in Mozambique are analysed using a computable general equilibrium (CGE) model. The model incorporates detailed marketing margins and separates household demand for marketed and home-produced goods. Individual simulations...... of improved agricultural technology and lower marketing margins yield welfare gains across the economy. In addition, a combined scenario reveals significant synergy effects, as gains exceed the sum of gains from the individual scenarios. Relative welfare improvements are higher for poor rural households...

  14. Managing Licensing in a Market for Technology

    DEFF Research Database (Denmark)

    Arora, Ashish; Rønde, Thomas; Fosfuri, Andrea

    licensing opportunities since the rewards for licensing are (optimally) weaker than those for product market profits. This distortion is stronger when production-based incentives are more powerful, making centralization more attractive. Growth of technology markets favors centralization and drives higher...... the technology makes licensing decisions—to centralized licensing. The business unit has superior information about licensing opportunities but may not have the appropriate incentives because its rewards depend upon product market performance. If licensing is decentralized, the business unit forgoes valuable...

  15. Managing Licensing in a Market for Technology

    DEFF Research Database (Denmark)

    Arora, Ashish; Rønde, Thomas; Fosfuri, Andrea

    the technology makes licensing decisions—to centralized licensing. The business unit has superior information about licensing opportunities but may not have the appropriate incentives because its rewards depend upon product market performance. If licensing is decentralized, the business unit forgoes valuable...... licensing opportunities since the rewards for licensing are (optimally) weaker than those for product market profits. This distortion is stronger when production-based incentives are more powerful, making centralization more attractive. Growth of technology markets favors centralization and drives higher...

  16. Marketing mix for consumer high technology products

    Directory of Open Access Journals (Sweden)

    Dovleac, L.

    2012-01-01

    Full Text Available This paper includes an analysis upon the variables of marketing mix for high technology products used for individual consumption. There are exposed the essential aspects related to marketing policies and strategies used by high technology companies for providing consumers the best solutions tailored to their needs. A special attention is given to the necessity for inclusion in the marketing mix of the fifth element – the assistance and informational support for customers.

  17. SHARED TECHNOLOGY TRANSFER PROGRAM

    Energy Technology Data Exchange (ETDEWEB)

    GRIFFIN, JOHN M. HAUT, RICHARD C.

    2008-03-07

    The program established a collaborative process with domestic industries for the purpose of sharing Navy-developed technology. Private sector businesses were educated so as to increase their awareness of the vast amount of technologies that are available, with an initial focus on technology applications that are related to the Hydrogen, Fuel Cells and Infrastructure Technologies (Hydrogen) Program of the U.S. Department of Energy. Specifically, the project worked to increase industry awareness of the vast technology resources available to them that have been developed with taxpayer funding. NAVSEA-Carderock and the Houston Advanced Research Center teamed with Nicholls State University to catalog NAVSEA-Carderock unclassified technologies, rated the level of readiness of the technologies and established a web based catalog of the technologies. In particular, the catalog contains technology descriptions, including testing summaries and overviews of related presentations.

  18. COMPLEMENTARITY OF INFORMATION TECHNOLOGY AND MARKETING CAPABILITIES

    Directory of Open Access Journals (Sweden)

    RAUL ALEXANDRU HUȚU

    2015-04-01

    Full Text Available This paper study the relation between information technology and marketing capabilities. The interface between marketing and information technology forms the subject of numerous empirical and conceptual research. The expanding adoption of information technology in marketing implies the knowledge about the e-marketing capabilities development factors and the potential of these capabilities to generate competitive advantage and to improve firm’s performance. The results of recent studies highlight that organizations witch integrate information technology in marketing processes can improve results in customer acquisition and retention processes, also provides other benefits like share growth and cost reduction and it also improve the firms marketing functions. The aim of this exploratory research is to identify the antecedents of e-marketing and technological capabilities of the firm. Understanding this link is arguably one of the key challenges facing organizations in today’s highly dynamic environment.. It is also critical for marketing managers not only for determining strategic investments of resources but also for demonstrating marketing return on activities. E-marketing not only has a tremendous potential for growth but also poses unique challenges for all organisations, incumbents or new entrants.

  19. 2011 Wind Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Wiser, Ryan [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Bolinger, Mark [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Barbose, Galen [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Darghouth, Naim [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Hoen, Ben [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Mills, Andrew [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Porter, Kevin [Exeter Associates, Columbia, MD (United States); Buckley, Michael [Exeter Associates, Columbia, MD (United States); Fink, Sari [Exeter Associates, Columbia, MD (United States); Oteri, Frank [National Renewable Energy Lab. (NREL), Golden, CO (United States); Tegen, Suzanne [National Renewable Energy Lab. (NREL), Golden, CO (United States)

    2012-08-01

    The U.S. wind power industry is facing uncertain times. With 2011 capacity additions having risen from 2010 levels and with a further sizable increase expected in 2012, there are – on the surface – grounds for optimism. Key factors driving growth in 2011 included continued state and federal incentives for wind energy, recent improvements in the cost and performance of wind power technology, and the need to meet an end-of-year construction start deadline in order to qualify for the Section 1603 Treasury grant program. At the same time, the currently-slated expiration of key federal tax incentives for wind energy at the end of 2012 – in concert with continued low natural gas prices and modest electricity demand growth – threatens to dramatically slow new builds in 2013.

  20. Small engine technology programs

    Science.gov (United States)

    Niedzwiecki, Richard W.

    1990-01-01

    Described here is the small engine technology program being sponsored at the Lewis Research Center. Small gas turbine research is aimed at general aviation, commuter aircraft, rotorcraft, and cruise missile applications. The Rotary Engine program is aimed at supplying fuel flexible, fuel efficient technology to the general aviation industry, but also has applications to other missions. The Automotive Gas Turbine (AGT) and Heavy-Duty Diesel Transport Technology (HDTT) programs are sponsored by DOE. The Compound Cycle Engine program is sponsored by the Army. All of the programs are aimed towards highly efficient engine cycles, very efficient components, and the use of high temperature structural ceramics. This research tends to be generic in nature and has broad applications. The HDTT, rotary technology, and the compound cycle programs are all examining approaches to minimum heat rejection, or 'adiabatic' systems employing advanced materials. The AGT program is also directed towards ceramics application to gas turbine hot section components. Turbomachinery advances in the gas turbine programs will benefit advanced turbochargers and turbocompounders for the intermittent combustion systems, and the fundamental understandings and analytical codes developed in the research and technology programs will be directly applicable to the system projects.

  1. 2016 Wind Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Wiser, Ryan H. [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Bolinger, Mark [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States)

    2017-08-10

    The U.S. Department of Energy (DOE)’s Wind Technologies Market Report provides an annual overview of trends in the U.S. wind power market. You can find the report, a presentation, and a data file on the Files tab, below. Additionally, several data visualizations are available in the Data Visualizations tab. Highlights of this year’s report include: -Wind power additions continued at a rapid clip in 2016: $13 billion was invested in new wind power plants in 2016. In 2016, wind energy contributed 5.6% of the nation’s electricity supply, more than 10% of total electricity generation in fourteen states, and 29% to 37% in three of those states—Iowa, South Dakota, and Kansas. -Bigger turbines are enhancing wind project performance: Increased blade lengths, in particular, have dramatically increased wind project capacity factors, one measure of project performance. For example, the average 2016 capacity factor among projects built in 2014 and 2015 was 42.6%, compared to an average of 32.1% among projects built from 2004 to 2011 and 25.4% among projects built from 1998 to 2001. -Low wind turbine pricing continues to push down installed project costs: Wind turbine prices have fallen from their highs in 2008, to $800–$1,100/kW. Overall, the average installed cost of wind projects in 2016 was $1,590/kW, down $780/kW from the peak in 2009 and 2010. -Wind energy prices remain low: After topping out at nearly 7¢/kWh for power purchase agreements (PPAs) executed in 2009, the national average price of wind PPAs has dropped to around 2¢/kWh—though this nationwide average is dominated by projects that hail from the lowest-priced Interior region of the country (such as Texas, Iowa, Oklahoma). These prices, which are possible in part due to federal tax support, compare favorably to the projected future fuel costs of gas-fired generation. -The supply chain continued to adjust to swings in domestic demand for wind equipment: Wind sector employment reached a new high of

  2. Rethinking the Market - Technology Relationship for Innovation

    DEFF Research Database (Denmark)

    Howells, John

    This paper revisits the 'what causes innovation - market pull or technology push?' debate to argue that the conceptualisation is flawed and that the firm is the only 'agent' capable of innovative action. The paper differentiates between 'use', 'need' and 'intended use' to obtain greater precision...... with respect to the technology-market matching process that is fundamental to innovation. The validity of the approach is demonstrated through empirical examples. These examples also show the value of distinguishing between two types of market concept used by the innovating firm. These are the 'reference...... market' which is a traded product that is a principal source of 'use' ideas for the mental construction of the 'innovation market' concept. It is the latter that can be thought to guide the construction of innovative production technology....

  3. Radiologic Technology Program Guide.

    Science.gov (United States)

    Georgia Univ., Athens. Dept. of Vocational Education.

    This guide presents the standard curriculum for technical institutes in Georgia. The curriculum addresses the minimum competencies for a radiologic technology program. The guide contains four major sections. The General Information section contains an introduction giving an overview and defining purpose and objectives; a program description,…

  4. Rethinking the Market - Technology Relationship for Innovation

    DEFF Research Database (Denmark)

    Howells, John

    with respect to the technology-market matching process that is fundamental to innovation. The validity of the approach is demonstrated through empirical examples. These examples also show the value of distinguishing between two types of market concept used by the innovating firm. These are the 'reference...

  5. Water Technology Innovation: Ten Market Opportunities

    Science.gov (United States)

    The Water Technology Innovation Blueprint offers an overview of market opportunities that include conserving and recovering energy, recovering nutrients, improving water infrastructure, reducing costs for water monitoring, and improving water quality.

  6. Market penetration of new energy technologies

    Energy Technology Data Exchange (ETDEWEB)

    Packey, D.J.

    1993-02-01

    This report examines the characteristics, advantages, disadvantages, and, for some, the mathematical formulas of forecasting methods that can be used to forecast the market penetration of renewable energy technologies. Among the methods studied are subjective estimation, market surveys, historical analogy models, cost models, diffusion models, time-series models, and econometric models. Some of these forecasting methods are more effective than others at different developmental stages of new technologies.

  7. Solar Energy Technologies Program Newsletter - July 2009

    Energy Technology Data Exchange (ETDEWEB)

    None

    2009-07-01

    This quarterly newsletter is intended for participants and stakeholders in the DOE Solar Program. The content includes features on technology development, market transformation, and policy analysis for solar. Highlights include solar industry updates, DOE funding opportunity announcements and awards, and national laboratory technology developments.

  8. Solar Energy Technologies Program Newsletter - September 2009

    Energy Technology Data Exchange (ETDEWEB)

    None

    2009-10-01

    This quarterly newsletter is intended for participants and stakeholders in the DOE Solar Program. The content includes features on technology development, market transformation, and policy analysis for solar. Highlights include solar industry updates, DOE funding opportunity announcements and awards, and national laboratory technology developments.

  9. Pros and cons of marketing technology.

    Science.gov (United States)

    MacStravic, R S

    1988-10-01

    For years, high technologies have provided hospitals with marketing advantages. Hospitals used them to recruit and keep physicians and to lure patients and purchasers. Having the latest technology in a given field provided hospitals with status and prestige and enabled smaller facilities to compete with major medical centers. From a marketing point of view, technologies can produce four distinct effects that benefit the hospital: halo, monopoly, opportunity, and momentum effects. The best technology, from a competitive marketing viewpoint, meets the following criteria: The hospital can operate it at acceptable and, hopefully, competitive quality levels. The hospital can offer it at acceptable and, hopefully, competitive cost. It is sufficiently accessible to patients who need it. It gives the hospital a distinct competence in its market that can be preserved for a long time. But technology can become a risky business if: The hospital cannot attract the volume of patients needed to maintain quality. The low-volume hospital prices itself out of the competitive market. The new technology has undisclosed or undiscovered side effects. The technology is recruited by a competitor. Hospitals place more value on it than do their customers.

  10. Market Aspects of an Interior Design Program.

    Science.gov (United States)

    Gold, Judy E.

    A project was conducted to evaluate a proposed interior design program in order to determine the marketability (job availability in the field of interior design and home furnishings merchandising) and the feasibility (educational requirements for entrance into the interior design and home furnishings merchandising job market) of the program. To…

  11. Market Aspects of an Interior Design Program.

    Science.gov (United States)

    Gold, Judy E.

    A project was conducted to evaluate a proposed interior design program in order to determine the marketability (job availability in the field of interior design and home furnishings merchandising) and the feasibility (educational requirements for entrance into the interior design and home furnishings merchandising job market) of the program. To…

  12. Energy Technology Programs: program summaries for 1979

    Energy Technology Data Exchange (ETDEWEB)

    1979-12-01

    The Energy Technology Programs in the BNL Department of Energy and Environment cover a broad range of activities, namely: electrochemical research, chemical energy storage, chemical heat pumps, solar technology, fossil technology, catalytic systems development, space-conditioning technology, and technical support/program management. Summaries of the individual tasks associated with these activities along with publications, significant accomplishments, and program funding levels are presented.

  13. 2010 Wind Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Ryan Wiser, Mark Bolinger

    2011-06-01

    This report provides a comprehensive overview of trends in the U.S. wind power market in 2010. The report analyzes trends in wind power capacity, industry, manufacturing, turbines, installed project costs, project performance, and wind power prices. It also describes trends among wind power developers, project owners, and power purchasers, and discusses financing issues.

  14. Emerging technologies for emerging markets

    CERN Document Server

    Vong, John

    2015-01-01

    This book introduces inclusive-cost-effective (ICE) approaches that have the potential to transform all aspects of daily lives of people at the base of the pyramid in the economic scale, who represent more than 75% of the world population. ICE means that the approaches must meet the affordability level at the base of the pyramid. This includes mobile banking and financial service technologies, mobile education, rural information and communication technologies, telemedicine, e-Health, and health social networks. This monograph is a compulsory reading for not only technology innovators, but also economists, social entrepreneurs, development specialists, health specialists, bankers and researchers and policy thinkers on technology and economic development.

  15. Building the Technology Toolkit of Marketing Students: The Emerging Technologies in Marketing Initiative

    Science.gov (United States)

    Miller, Fred L.; Mangold, W. Glynn; Roach, Joy; Holmes, Terry

    2013-01-01

    New information technologies are transforming marketing practice, leading to calls for marketing academics to focus their research and teaching more tightly on areas relevant to practitioners. Developments in e-commerce, business geographic information systems (GIS), and social media offer powerful marketing tools to nontechnical users. This paper…

  16. Building the Technology Toolkit of Marketing Students: The Emerging Technologies in Marketing Initiative

    Science.gov (United States)

    Miller, Fred L.; Mangold, W. Glynn; Roach, Joy; Holmes, Terry

    2013-01-01

    New information technologies are transforming marketing practice, leading to calls for marketing academics to focus their research and teaching more tightly on areas relevant to practitioners. Developments in e-commerce, business geographic information systems (GIS), and social media offer powerful marketing tools to nontechnical users. This paper…

  17. Technology development and market access: from a food sovereignty perspective

    NARCIS (Netherlands)

    Quaye, W.

    2012-01-01

    The concepts of ‘relevant social groups’ and ‘technical code’ are used to investigate the social relations in cowpea variety development (technology studies) and also the relationship of small-scale farmers to the Ghana School Feeding Program (market

  18. Technology development and market access: from a food sovereignty perspective

    NARCIS (Netherlands)

    Quaye, W.

    2012-01-01

    The concepts of ‘relevant social groups’ and ‘technical code’ are used to investigate the social relations in cowpea variety development (technology studies) and also the relationship of small-scale farmers to the Ghana School Feeding Program (market

  19. 2008 WIND TECHNOLOGIES MARKET REPORT

    Energy Technology Data Exchange (ETDEWEB)

    Wiser, Ryan H.; Bolinger, Mark; Barbose, G.; Mills, A.; Rosa, A.; Porter, K.; Fink, S.; Tegen, S.; Musial, W.; Oteri, F.; Heimiller, D.; Rberts, B.; Belyeu, K.; Stimmel, R.

    2009-07-15

    The U.S. wind industry experienced a banner year in 2008, again surpassing even optimistic growth projections from years past. At the same time, the last year has been one of upheaval, with the global financial crisis impacting near-term growth prospects for the wind industry, and with federal policy changes enacted to push the industry towards continued aggressive expansion. This rapid pace of development has made it difficult to keep up with trends in the marketplace. Yet, the need for timely, objective information on the industry and its progress has never been greater. This report - the third of an ongoing annual series - attempts to meet this need by providing a detailed overview of developments and trends in the U.S. wind power market, with a particular focus on 2008. As with previous editions, this report begins with an overview of key wind power installation-related trends: trends in wind capacity growth in the U.S., how that growth compares to other countries and generation sources, the amount and percentage of wind in individual states and serving specific utilities, and the quantity of proposed wind capacity in various interconnection queues in the United States. Next, the report covers an array of wind industry trends, including developments in turbine manufacturer market share, manufacturing and supply-chain investments, wind turbine and wind project size, project financing developments, and trends among wind power developers, project owners, and power purchasers. The report then turns to a discussion of wind project price, cost, and performance trends. In so doing, it reviews the price of wind power in the United States, and how those prices compare to the cost of fossil-fueled generation, as represented by wholesale power prices. It also describes trends in installed wind project costs, wind turbine transaction prices, project performance, and operations and maintenance expenses. Next, the report examines other policy and market factors impacting the

  20. 2013 Wind Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Wiser, R.; Bolinger, M.; Barbose, G.; Darghouth, N.; Hoen, B.; Mills, A.; Weaver, S.; Porter, K.; Buckley, M.; Oteri, F.; Tegen, S.

    2014-08-01

    This annual report provides a detailed overview of developments and trends in the U.S. wind power market, with a particular focus on 2013. This 2013 edition updates data presented in previous editions while highlighting key trends and important new developments. The report includes an overview of key installation-related trends; trends in wind power capacity growth; how that growth compares to other countries and generation sources; the amount and percentage of wind energy in individual states; the status of offshore wind power development and the quantity of proposed wind power capacity in various interconnection queues in the United States.

  1. 2008 Weatherization and Intergovernmental Program (WIP) Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Doris, E.; Taylor, R.

    2009-07-01

    The Weatherization and Intergovernmental Program (WIP) integrates local needs and interests in order to promote markets for energy efficiency (EE) and renewable energy (RE). Its activities are integrative across disparate technologies and market boundaries. In order to analyze the historical performance and forward-looking potential of this broad program, this report assesses market developments and outlooks at the following aggregated levels: states, cities and communities, Indian tribes, and low-income residential efficiency. The analytical goals of the report are to: identify market drivers for EE and RE, paying attention to subsidies, taxes, targets and mandates, environmental policy, energy security, and economic development; assess efficacy of existing policies; discuss challenges and barriers; evaluate high-impact measures for overcoming challenges and barriers; and forecast future market trends.

  2. Managing Licensing in a Market for Technology

    DEFF Research Database (Denmark)

    Arora, Ashish; Fosfuri, Andrea; Rønde, Thomas

    2013-01-01

    the technology makes licensing decisions—to centralized licensing. The business unit has superior information about licensing opportunities but may not have the appropriate incentives because its rewards depend on product market performance. If licensing is decentralized, the business unit forgoes valuable...... licensing opportunities because the rewards for licensing are (optimally) weaker than those for product market profits. This distortion is stronger when production-based incentives, especially private benefits, of business unit managers are more powerful, making centralization more attractive. Surprisingly...

  3. 2008 Solar Technologies Market Report: January 2010

    Energy Technology Data Exchange (ETDEWEB)

    2010-01-01

    This report focuses on the U.S. solar electricity market, including photovoltaic (PV) and concentrating solar power (CSP) technologies. The report provides an overview of global and U.S. installation trends. It also presents production and shipment data, material and supply chain issues, and solar industry employment trends. It also presents cost, price, and performance trends; and discusses policy and market drivers such as recently passed federal legislation, state and local policies, and developments in project financing. The final chapter provides data on private investment trends and near-term market forecasts.

  4. THE EFFECTS OF INFORMATION TECHNOLOGIES IN MARKETING

    Directory of Open Access Journals (Sweden)

    Yusuf BAYRAKTUTAN

    2008-10-01

    Full Text Available At 1990’s the computers and internet had been used particularly by governments and universities. And this had started deep-rooted changes in the life of humans. This period has been called as the age of information. In this time the basis properties of the life has not been changed but new properties have been added to their ways. Continuously regeneration of information technologies has produced information systems. Information systems are the rule series that decide the data which one will select and how it will process. The development in the information technologies caused big exchanges in the structure of organization and affected all operations of business. Communication, selling and buying, obtaining information, marketing and advertising, management, health, logistics, banking have been getting new formats by information technologies. In this study the effects of IT have been inspected over marketing. IT affected the marketing both Marketing Information Systems that support all marketing operations of business and diversifying the marketing process. We aimed to inspect these two main effects in our study.

  5. 2009 Wind Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Wiser, R.; Bolinger, M.

    2010-08-01

    The U.S. wind power industry experienced yet another record year in 2009, once again surpassing even optimistic growth projections from years past. At the same time, 2009 was a year of upheaval, with the global financial crisis impacting the wind power industry and with federal policy changes enacted to push the industry toward continued aggressive expansion. The year 2010, meanwhile, is anticipated to be one of some retrenchment, with expectations for fewer wind power capacity additions than seen in 2009. The rapid pace of development and change within the industry has made it difficult to keep up with trends in the marketplace, yet the need for timely, objective information on the industry and its progress has never been greater. This report - the fourth in an ongoing annual series - attempts to meet this need by providing a detailed overview of developments and trends in the United States wind power market, with a particular focus on 2009.

  6. Fashion Marketing. Florida Vocational Program Guide.

    Science.gov (United States)

    Florida State Univ., Tallahassee. Center for Instructional Development and Services.

    This vocational program guide is intended to assist in the organization, operation, and evaluation of a program in fashion marketing in school districts, area vocational centers, and community colleges. The following topics are covered: program content (job duties of wholesale and retail clothing salespersons and curriculum framework and student…

  7. Marketing and Distribution. Florida Vocational Program Guide.

    Science.gov (United States)

    Florida State Univ., Tallahassee. Center for Instructional Development and Services.

    This program guide identifies primary considerations in the organization, operation, and evaluation of a marketing education program. An occupational description and program content are presented. A curriculum framework specifies the exact course title, course number, levels of instruction, major course content, laboratory activities, special…

  8. Geothermal Technologies Program Overview - Peer Review Program

    Energy Technology Data Exchange (ETDEWEB)

    Milliken, JoAnn [Office of Energy Efficiency and Renewable Energy (EERE), Washington, DC (United States)

    2011-06-06

    This Geothermal Technologies Program presentation was delivered on June 6, 2011 at a Program Peer Review meeting. It contains annual budget, Recovery Act, funding opportunities, upcoming program activities, and more.

  9. 2016 Wind Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Wiser, Ryan [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Bolinger, Mark [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States)

    2017-08-08

    Wind power capacity in the United States experienced strong growth in 2016. Recent and projected near-term growth is supported by the industry’s primary federal incentive—the production tax credit (PTC)—as well as a myriad of state-level policies. Wind additions have also been driven by improvements in the cost and performance of wind power technologies, yielding low power sales prices for utility, corporate, and other purchasers.

  10. Space Technology Research Grants Program

    Data.gov (United States)

    National Aeronautics and Space Administration — The Space Technology Research Grants Program will accelerate the development of "push" technologies to support the future space science and exploration...

  11. Hybrid propulsion technology program

    Science.gov (United States)

    1990-01-01

    Technology was identified which will enable application of hybrid propulsion to manned and unmanned space launch vehicles. Two design concepts are proposed. The first is a hybrid propulsion system using the classical method of regression (classical hybrid) resulting from the flow of oxidizer across a fuel grain surface. The second system uses a self-sustaining gas generator (gas generator hybrid) to produce a fuel rich exhaust that was mixed with oxidizer in a separate combustor. Both systems offer cost and reliability improvement over the existing solid rocket booster and proposed liquid boosters. The designs were evaluated using life cycle cost and reliability. The program consisted of: (1) identification and evaluation of candidate oxidizers and fuels; (2) preliminary evaluation of booster design concepts; (3) preparation of a detailed point design including life cycle costs and reliability analyses; (4) identification of those hybrid specific technologies needing improvement; and (5) preperation of a technology acquisition plan and large scale demonstration plan.

  12. 2014 Wind Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Wiser, Ryan [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Bolinger, Mark [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Barbose, Galen [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Daghouth, Naim [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Hoen, Ben [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Mills, Andrew [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Hamachi LaCommare, Kristina [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Millstein, Dev [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Hansen, Dana [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Porter, Kevin [Exeter Associates, Columbia, MD (United States); Widiss, Rebecca [Exeter Associates, Columbia, MD (United States); Buckley, Michael [Exeter Associates, Columbia, MD (United States); Oteri, Frank [National Renewable Energy Lab. (NREL), Golden, CO (United States); Smith, Aaron [National Renewable Energy Lab. (NREL), Golden, CO (United States); Tegen, Suzanne [National Renewable Energy Lab. (NREL), Golden, CO (United States)

    2015-08-06

    Wind power capacity additions in the United States rebounded in 2014, and continued growth through 2016 is anticipated. Recent and projected near-term growth is supported by the industry’s primary federal incentive—the production tax credit (PTC)—which is available for projects that began construction by the end of 2014. Wind additions are also being driven by recent improvements in the cost and performance of wind power technologies, which have resulted in the lowest power sales prices ever seen in the U.S. wind sector. Growing corporate demand for wind energy and state-level policies play important roles as well. Expectations for continued technological advancements and cost reductions may further boost future growth. At the same time, the prospects for growth beyond 2016 are uncertain. The PTC has expired, and its renewal remains in question. Continued low natural gas prices, modest electricity demand growth, and limited near-term demand from state renewables portfolio standards (RPS) have also put a damper on growth expectations. These trends, in combination with increasingly global supply chains, have limited the growth of domestic manufacturing of wind equipment. What they mean for wind power additions through the end of the decade and beyond will be dictated in part by future natural gas prices, fossil plant retirements, and policy decisions.

  13. Nuclear Technology Programs

    Energy Technology Data Exchange (ETDEWEB)

    Harmon, J.E. (ed.)

    1990-10-01

    This document reports on the work done by the Nuclear Technology Programs of the Chemical Technology Division, Argonne National Laboratory, in the period April--September 1988. These programs involve R D in three areas: applied physical chemistry, separation science and technology, and nuclear waste management. The work in applied physical chemistry includes investigations into the processes that control the release and transport of fission products under accident-like conditions, the thermophysical properties of selected materials in environments simulating those of fusion energy systems. In the area of separation science and technology, the bulk of the effort is concerned with developing and implementing processes for the removal and concentration of actinides from waste streams contaminated by transuranic elements. Another effort is concerned with examining the feasibility of substituting low-enriched for high-enriched uranium in the production of fission-product {sup 99}Mo. In the area of waste management, investigations are underway on the performance of materials in projected nuclear repository conditions to provide input to the licensing of the nation's high-level waste repositories.

  14. ABC Technology Development Program

    Energy Technology Data Exchange (ETDEWEB)

    NONE

    1994-10-14

    The Accelerator-Based Conversion (ABC) facility will be designed to accomplish the following mission: `Provide a weapon`s grade plutonium disposition capability in a safe, economical, and environmentally sound manner on a prudent schedule for [50] tons of weapon`s grade plutonium to be disposed on in [20] years.` This mission is supported by four major objectives: provide a reliable plutonium disposition capability within the next [15] years; provide a level of safety and of safety assurance that meets or exceeds that afforded to the public by modern commercial nuclear power plants; meet or exceed all applicable federal, state, and local regulations or standards for environmental compliance; manage the program in a cost effective manner. The ABC Technology Development Program defines the technology development activities that are required to accomplish this mission. The technology development tasks are related to the following topics: blanket system; vessel systems; reactivity control systems; heat transport system components; energy conversion systems; shutdown heat transport systems components; auxiliary systems; technology demonstrations - large scale experiments.

  15. 2016 Offshore Wind Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Musial, Walter; Beiter, Philipp; Schwabe, Paul; Tian, Tian; Stehly, Tyler; Spitsen, Paul; Robertson, Amy; Gevorgian, Vahan

    2017-08-08

    The 2016 Offshore Wind Technologies Market Report was developed by the National Renewable Energy Laboratory (NREL) for the U.S. Department of Energy (DOE) and is intended to provide offshore wind policymakers, regulators, developers, researchers, engineers, financiers, and supply chain participants, with quantitative information about the offshore wind market, technology, and cost trends in the United States and worldwide. In particular, this report is intended to provide detailed information on the domestic offshore wind industry to provide context to help navigate technical and market barriers and opportunities. The scope of the report covers the status of the 111 operating offshore wind projects in the global fleet through December 31, 2016, and provides the status and analysis on a broader pipeline of 593 projects at some stage of development. In addition, this report provides a wider assessment of domestic developments and events through the second quarter of 2017 to provide a more up-to-date discussion of this dynamically evolving industry.

  16. 2012 wind technologies market report

    Energy Technology Data Exchange (ETDEWEB)

    Wiser, Ryan [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Bolinger, Mark [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Barbose, Galen [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Darghouth, Naim [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Hoen, Ben [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Mills, Andrew [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Weaver, Samantha [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Porter, Kevin [Exeter Assoc., Columbia, MD (United States); Buckley, Michael [Exeter Assoc., Columbia, MD (United States); Fink, Sari [Exeter Assoc., Columbia, MD (United States); Oteri, Frank [National Renewable Energy Lab. (NREL), Golden, CO (United States); Tegen, Suzanne [National Renewable Energy Lab. (NREL), Golden, CO (United States)

    2013-07-01

    Annual wind power capacity additions in the United States achieved record levels in 2012, motivated by the then-planned expiration of federal tax incentives at the end of 2012 and recent improvements in the cost and performance of wind power technology. At the same time, even with a short-term extension of federal tax incentives now in place, the U.S. wind power industry is facing uncertain times. It will take time to rebuild the project pipeline, ensuring a slow year for new capacity additions in 2013. Continued low natural gas prices, modest electricity demand growth, and limited near-term demand from state renewables portfolio standards (RPS) have also put a damper on industry growth expectations. In combination with global competition within the sector, these trends continue to impact the manufacturing supply chain. What these trends mean for the medium to longer term remains to be seen, dictated in part by future natural gas prices, fossil plant retirements, and policy decisions, although recent declines in the price of wind energy have boost ed the prospects for future growth

  17. Broadband Satellite Technologies and Markets Assessed

    Science.gov (United States)

    Wallett, Thomas M.

    1999-01-01

    The current usage of broadband (data rate greater than 64 kilobits per second (kbs)) for multimedia network computer applications is increasing, and the need for network communications technologies and systems to support this use is also growing. Satellite technology will likely be an important part of the National Information Infrastructure (NII) and the Global Information Infrastructure (GII) in the next decade. Several candidate communications technologies that may be used to carry a portion of the increased data traffic have been reviewed, and estimates of the future demand for satellite capacity have been made. A study was conducted by the NASA Lewis Research Center to assess the satellite addressable markets for broadband applications. This study effort included four specific milestones: (1) assess the changing nature of broadband applications and their usage, (2) assess broadband satellite and terrestrial technologies, (3) estimate the size of the global satellite addressable market from 2000 to 2010, and (4) identify how the impact of future technology developments could increase the utility of satellite-based transport to serve this market.

  18. Renewable Energy: Markets and Prospects by Technology

    Energy Technology Data Exchange (ETDEWEB)

    NONE

    2011-07-01

    This information paper accompanies the IEA publication Deploying Renewables 2011: Best and Future Policy Practice (IEA, 2011a). It provides more detailed data and analysis, and explores the markets, policies and prospects for a number of renewable energy technologies. This paper provides a discussion of ten technology areas: bioenergy for electricity and heat, biofuels, geothermal energy, hydro energy, ocean energy, solar energy (solar photovoltaics, concentrating solar power, and solar heating), and wind energy (onshore and offshore). Each technology discussion includes: the current technical and market status; the current costs of energy production and cost trends; the policy environment; the potential and projections for the future; and an analysis of the prospects and key hurdles to future expansion.

  19. Technology and market future prospects of photovoltaic systems

    Directory of Open Access Journals (Sweden)

    Andreas Poullikkas

    2010-07-01

    Full Text Available During the past 20 years there has been a significant growth of the solar photovoltaic (PV technology and today is considered by many countries as an important technology for the future. Many countries have already established or are in the process of establishing support programs to encourage the adoption of this new technology following in this way the examples of the major players of the PV market. In this work, an investigation of the technology and market future prospects of PV systems is carried out. In particular the PV key benefits are presented and the various PV solar cell technologies are described and compared. Emphasis has been given to the current and future PV solar systems market demand including their current and future economics. Solar PV has two big challenges that need to be resolved. Production costs need to go down before it becomes economically sustainable, while production capacity must continue to grow in order for PV to become a significant player in the global energy market.

  20. Compulsion in Active Labour Market Programs

    NARCIS (Netherlands)

    van Ours, J.C.

    2007-01-01

    This paper is on compulsion in active labour market programs (ALMP). When an unemployed worker has to participate in a programme order to remain eligible for benefits there are two separate effects. First, there is the treatment effect, i.e. the program makes the worker more attractive for a potenti

  1. Affiliate marketing programs: A study of consumer attitude towards affiliate marketing programs among Indian users

    OpenAIRE

    Zia Ul Haq

    2012-01-01

    Affiliate marketing has seen fewer studies even being a multibillion dollar industry and one of the most expanding online advertising lead generators for direct marketers. The aim of this survey described in this paper is to evaluate the attitude of respondents towards affiliate programs or affiliate marketing, used as a source of information, advertisement and a connecting link between the online marketer and the customer. In this regard a survey was conducted among 300 Indian internet users...

  2. The Identity of Students Choosing Marketing Programs

    Directory of Open Access Journals (Sweden)

    Barreto, Idaly

    2009-12-01

    Full Text Available The purpose of this study is to look deeply into the identity of young students interested in training professional in marketing programs in Bogotá, Colombia. This descriptive study was conducted with the application of multidimensional surveys to 262 young people from five universities that offer training in marketing. The results show that there are differences and similarities in the lifestyles of young people who choose to study Marketing. The first, relating mainly to the identities assumed by students of daytime and nighttime that differ in their activities and more income. The second, by the increasing use and development of academic and social activities through the Internet of interest to young people today. It is hoped that these results provide the administrative and academic management of marketing programs that result in better communication and care of students as consumers.

  3. Servuction, marketing des services et technologies

    OpenAIRE

    Munos, Annie

    2000-01-01

    Working paper serie RMT (WPS 00-04), 25 p.; The aim of this article is to establish the current position concerning the structural, organisational, conceptual and marketing concepts which use technologies in service manufacturing and delivery systems, such as were originally conceived by P. Eiglier and E. Langeard in 1987. The idea of this research is to show that the sudden appearance of so many NTIC in service companies once again questions the existence of a model of unique and universal s...

  4. Biometric technology in rural credit markets

    OpenAIRE

    2010-01-01

    Identity theft is a common crime the world over. In developing countries, the damage caused by identity theft and identity fraud goes far beyond the individual victim, however, and ultimately creates a direct impediment to progress, particularly in credit markets. Recent research reveals that biometric technology can help reduce these problems. A biometric is a measurement of physical or behavioral characteristics used to verify or analyze identity. Common biometrics include a person’s finger...

  5. Data Centre Technology and Market Trends

    CERN Document Server

    CERN. Geneva; GUERRI, Marco; GRIGORE, Alexandru; BONFILLOU, Eric; VALSAN, Liviu

    2015-01-01

    In this ITTF session we will provide an overview of data center technologies and market trends in the fields of server processors, memory architectures, server platforms, storage technology (both solid state and spinning media), Intel future roadmaps, Open Compute Project hardware and server-side networking. We will begin with a peek into the evolution of processors over the last 40+ years and provide an outlook into future processor trends. The highlights of the most recent Intel server processor generation (Xeon E5-2600 v3, Haswell-EP) will be presented together with the specifics of the new generation of DDR memory technology employed. Alternative processor architectures from contenders like ARM Holdings (with their AArch64 architecture) and IBM (with their OpenPOWER initiative) will be discussed. An overview of existing enterprise solid state technology will be given, showing the kind of performance provided by the currently available enterprise SSD drives and future directions for non volatile memory b...

  6. Clean Coal Technology Demonstration Program. Program update 1994

    Energy Technology Data Exchange (ETDEWEB)

    NONE

    1995-04-01

    The Clean Coal Technology Demonstration Program (CCT Program) is a $7.14 billion cost-shared industry/government technology development effort. The program is to demonstrate a new generation of advanced coal-based technologies, with the most promising technologies being moved into the domestic and international marketplace. Clean coal technologies being demonstrated under the CCT program are creating the technology base that allows the nation to meet its energy and environmental goals efficiently and reliably. The fact that most of the demonstrations are being conducted at commercial scale, in actual user environments, and under conditions typical of commercial operations allows the potential of the technologies to be evaluated in their intended commercial applications. The technologies are categorized into four market sectors: advanced electric power generation systems; environmental control devices; coal processing equipment for clean fuels; and industrial technologies. Sections of this report describe the following: Role of the Program; Program implementation; Funding and costs; The road to commercial realization; Results from completed projects; Results and accomplishments from ongoing projects; and Project fact sheets. Projects include fluidized-bed combustion, integrated gasification combined-cycle power plants, advanced combustion and heat engines, nitrogen oxide control technologies, sulfur dioxide control technologies, combined SO{sub 2} and NO{sub x} technologies, coal preparation techniques, mild gasification, and indirect liquefaction. Industrial applications include injection systems for blast furnaces, coke oven gas cleaning systems, power generation from coal/ore reduction, a cyclone combustor with S, N, and ash control, cement kiln flue gas scrubber, and pulse combustion for steam coal gasification.

  7. 2008 Fuel Cell Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Vincent, B. [Breakthrough Technologies Inst., Washington, DC (United States)

    2010-06-30

    Fuel cells are electrochemical devices that combine hydrogen and oxygen to produce electricity, water, and heat. Unlike batteries, fuel cells continuously generate electricity, as long as a source of fuel is supplied. Moreover, fuel cells do not burn fuel, making the process quiet, pollution-free and two to three times more efficient than combustion. Fuel cell systems can be a truly zero-emission source of electricity, if the hydrogen is produced from non-polluting sources. Global concerns about climate change, energy security, and air pollution are driving demand for fuel cell technology. More than 630 companies and laboratories in the United States are investing $1 billion a year in fuel cells or fuel cell component technologies. This report provides an overview of trends in the fuel cell industry and markets, including product shipments, market development, and corporate performance. It also provides snapshots of select fuel cell companies, including general business strategy and market focus, as well as, financial information for select publicly-traded companies.

  8. 2008 Fuel Cell Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    DOE

    2010-06-01

    Fuel cells are electrochemical devices that combine hydrogen and oxygen to produce electricity, water, and heat. Unlike batteries, fuel cells continuously generate electricity, as long as a source of fuel is supplied. Moreover, fuel cells do not burn fuel, making the process quiet, pollution-free and two to three times more efficient than combustion. Fuel cell systems can be a truly zero-emission source of electricity, if the hydrogen is produced from non-polluting sources. Global concerns about climate change, energy security, and air pollution are driving demand for fuel cell technology. More than 630 companies and laboratories in the United States are investing $1 billion a year in fuel cells or fuel cell component technologies. This report provides an overview of trends in the fuel cell industry and markets, including product shipments, market development, and corporate performance. It also provides snapshots of select fuel cell companies, including general business strategy and market focus, as well as, financial information for select publicly-traded companies.

  9. Internet and E-Marketing Technology

    Directory of Open Access Journals (Sweden)

    Katarina Ceran

    2009-10-01

    Full Text Available Traffic on the Internet is growing so rapidly that many companies have troubles in maintaining pace with the demands of visitors of their Web site. One of the most important usage of the Internet is, of course, in electronic business. Internet is consisted of computer and communication technologies, and makes our work easier, because the information are becoming permanent and easily accessible, wherever they are in the world, which provides easy and afordable international presentation for individuals. This significantly changes the ways of conducting business. Is the site easy to use, if the site works properly, which are the standards for online customer service, how to deliver physical products, and the like, is a key issue in e-marketing, ie. how to achieve customer satisfaction with the usage of e-marketing.

  10. Clean Coal Technology Programs: Program Update 2009

    Energy Technology Data Exchange (ETDEWEB)

    None

    2009-10-01

    The purpose of the Clean Coal Technology Programs: Program Update 2009 is to provide an updated status of the U.S. Department of Energy (DOE) commercial-scale demonstrations of clean coal technologies (CCT). These demonstrations have been performed under the Clean Coal Technology Demonstration Program (CCTDP), the Power Plant Improvement Initiative (PPII), and the Clean Coal Power Initiative (CCPI). Program Update 2009 provides: (1) a discussion of the role of clean coal technology demonstrations in improving the nation’s energy security and reliability, while protecting the environment using the nation’s most abundant energy resource—coal; (2) a summary of the funding and costs of the demonstrations; and (3) an overview of the technologies being demonstrated, along with fact sheets for projects that are active, recently completed, or recently discontinued.

  11. The Clean Coal Technology Program: Lessons learned

    Energy Technology Data Exchange (ETDEWEB)

    1994-07-01

    The Clean Coal Technology (CCT) Program is a unique partnership between the federal government and industry that has as its primary goal the successful introduction of new clean coal utilization technologies into the energy marketplace. Clean coal technologies being demonstrated under the CCT Program are establishing a technology base that will enable the nation to meet more stringent energy and environmental goals. Most of the, demonstrations are being conducted at commercial scale, in actual user environments, and under circumstances typical of commercial operations. These features allow the potential of the technologies to be evaluated in their intended commercial applications. Each application addresses one of the following four market sectors: advanced electric power generation; environmental control devices; coal processing for clean fuels; and industrial applications. The purpose of this report is fourfold: Explain the CCT program as a model for successful joint government industry partnership for selecting and demonstrating technologies that have promise for adaptation to the energy marketplace; set forth the process by which the process has been implemented and the changes that have been made to improve that process; outline efforts employed to inform potential users and other interested parties about the technologies being developed; and examine some of the questions which must be considered in determining if the CCT Program model can be applied to other programs.

  12. Respiratory Therapy Technology Program Standards.

    Science.gov (United States)

    Georgia Univ., Athens. Dept. of Vocational Education.

    This publication contains statewide standards for the respiratory therapy technology program in Georgia. The standards are divided into 12 categories: Foundations (philosophy, purpose, goals, program objectives, availability, evaluation; Admissions (admission requirements, provisional admission requirements, recruitment, evaluation and planning);…

  13. Avionics Maintenance Technology Program Standards.

    Science.gov (United States)

    Georgia Univ., Athens. Dept. of Vocational Education.

    This publication contains statewide standards for the avionics maintenance technology program in Georgia. The standards are divided into the following categories: foundations, diploma/degree (philosophy, purpose, goals, program objectives, availability, evaluation); admissions, diploma/degree (admission requirements, provisional admission…

  14. Affiliate marketing programs: A study of consumer attitude towards affiliate marketing programs among Indian users

    Directory of Open Access Journals (Sweden)

    Zia Ul Haq

    2012-04-01

    Full Text Available Affiliate marketing has seen fewer studies even being a multibillion dollar industry and one of the most expanding online advertising lead generators for direct marketers. The aim of this survey described in this paper is to evaluate the attitude of respondents towards affiliate programs or affiliate marketing, used as a source of information, advertisement and a connecting link between the online marketer and the customer. In this regard a survey was conducted among 300 Indian internet users to know their attitude towards affiliate programs and the various factors that affect the effectiveness of these programs. The findings of this survey demonstrate a positive view of affiliate marketing. This research also found that the stronger predictor of the consumer attitude of affiliate marketing is the usefulness, informativeness, incentive and perceived trust. In short the future of affiliate marketing is to a greater extent affected by the consumer’s perception of affiliate program usefulness and control over it. This study recommends a need for direct marketers to develop more innovative affiliate links that will elicit a more positive response from the consumers.

  15. Avionics Maintenance Technology Program Guide.

    Science.gov (United States)

    Georgia Univ., Athens. Dept. of Vocational Education.

    This program guide presents the avionics maintenance technology curriculum for technical institutes in Georgia. The general information section contains the following for both the diploma program and the associate degree program: purpose and objectives; program description, including admissions, typical job titles, and accreditation and…

  16. MARKETING TECHNOLOGICAL INNOVATIONS IN BANKING PRODUCTS AND SERVICES

    OpenAIRE

    VALERIA ARINA BALACEANU

    2011-01-01

    Success depends on the ability of financial institutions to assess the opportunities of new markets, attracting customers from competitors and improve the effectiveness of marketing strategies. Marketers have to understand that the most effective approach is based on an analysis of needs of different market segments, designing the marketing mix and implementation of marketing programs targeted to selected segments. The allocation of financial and banking institutions of important resources fo...

  17. Innovation in the web marketing programs of American convention and visitor bureaus

    DEFF Research Database (Denmark)

    Zach, Florian; Gretzel, Ulrike; Xiang, Zheng

    2010-01-01

    , and continuity of innovation in Web marketing efforts and the perceived contribution of this investment to the overall success of the bureau's Web marketing program. The findings indicate that American convention and visitor bureaus have invested substantially in their websites and continue redesigning them...... as new technology and Web marketing trends emerge. However, it appears that there is a substantial gap between bureau investments in innovative website features and related activities and their perceived contribution to overall Web marketing success....

  18. Marketing Metrics That Contribute to Marketing Accountability in the Technology Sector

    OpenAIRE

    Adam Gaskill; Hume Winzar

    2013-01-01

    The marketing function is facing challenges to its existence and is losing influence and resources within organizations as it fails to demonstrate its accountability. This exploratory study identifies marketing metrics that can potentially contribute to marketing accountability in the technology sector. The findings suggest the marketing function could possibly benefit through using both financial and nonfinancial metr...

  19. Marketing and Retention Strategies for Adult Degree Programs

    Science.gov (United States)

    Brown, Joann A.

    2004-01-01

    Four marketing strategies are critical to the success of adult degree programs: integrating marketing, knowing your students (research), shaping programs and services for adults, and staying the course (retention).

  20. Positioning Continuing Education Computer Programs for the Corporate Market.

    Science.gov (United States)

    Tilney, Ceil

    1993-01-01

    Summarizes the findings of the market assessment phase of Bellevue Community College's evaluation of its continuing education computer training program. Indicates that marketing efforts must stress program quality and software training to help overcome strong antiacademic client sentiment. (MGB)

  1. Marketing and Retention Strategies for Adult Degree Programs

    Science.gov (United States)

    Brown, Joann A.

    2004-01-01

    Four marketing strategies are critical to the success of adult degree programs: integrating marketing, knowing your students (research), shaping programs and services for adults, and staying the course (retention).

  2. [Use of social marketing in population health programs (literature review)].

    Science.gov (United States)

    Kholmogorova, G T; Gladysheva, N V

    1991-01-01

    At present health education programmes abroad make wide use of social marketing strategy. Unlike commercial marketing whose purpose is competition and struggle for the expansion of commodity markets, social marketing is aimed at disseminating certain ideas or introducing certain practices, using largely the technological base and strategy of commercial marketing. The authors give 8 fundamental principles of social marketing (consumer orientation, the theory of barter, the analysis of audience and segmentation, special surveys to detect the orientation of population, the choice of channels for information transmission application of "marketing mixture", control of ongoing programme and marketing management). Application fields of social marketing in public health are discussed.

  3. Review of methods for forecasting the market penetration of new technologies

    Energy Technology Data Exchange (ETDEWEB)

    Gilshannon, S.T.; Brown, D.R.

    1996-12-01

    In 1993 the DOE Office of Energy Efficiency and Renewable Energy (EE) initiated a program called Quality Metrics. Quality Metrics was developed to measure the costs and benefits of technologies being developed by EE R&D programs. The impact of any new technology is directly related to its adoption by the market. The techniques employed to project market adoption are critical to measuring a new technology`s impact. Our purpose was to review current market penetration theories and models and develop a recommended approach for evaluating the market penetration of DOE technologies. The following commonly cited innovation diffusion theories were reviewed to identify analytical approaches relevant to new energy technologies: (1) the normal noncumulative adopter distribution method, (2) the Bass Model, (3) the Mansfield-Blackman Model, (4) the Fisher-Pry Model, (5) a meta-analysis of innovation diffusion studies. Of the theories reviewed, the Bass and Mansfield-Blackman models were found most applicable to forecasting the market penetration of electricity supply technologies. Their algorithms require input estimates which characterize the technology adoption behavior of the electricity supply industry. But, inadequate work has been done to quantify the technology adoption characteristics of this industry. The following energy technology market penetration models were also reviewed: (1) DOE`s Renewable Energy Penetration (REP) Model, (2) DOE`s Electricity Capacity Planning Submodule of the National Energy Modeling System (NEMS), (3) the Assessment of Energy Technologies (ASSET) model by Regional Economic Research, Inc., (4) the Market TREK model by the Electric Power Research Institute (EPRI). The two DOE models were developed for electricity generation technologies whereas the Regional Economic Research and EPRI models were designed for demand- side energy technology markets. Therefore, the review and evaluation focused on the DOE models.

  4. Small Nuclear Technology and Market Entry

    Energy Technology Data Exchange (ETDEWEB)

    Stewart, J S; Schock, R N; Brown, N W; Smith, C F

    2002-05-31

    An overview of energy-system projections into the new century leads to the conclusion that nuclear power will play a significant role. How significant a role will be determined by the marketplace. Within the range of nuclear-power technologies available, small nuclear-power plants of innovative design appear to fit the needs of a number of developing nations and states. Under similar financing options used by the airline industry and others, the capital requirement barrier that puts the nuclear industry at a disadvantage in deregulated markets could be reduced. These plants have the potential advantage of modularity, are proliferation-resistant, incorporate passive safety features, minimize waste, and could be cost-competitive with fossil-fuel plants.

  5. OCT Technology Transfer and the OCT Market

    Science.gov (United States)

    Swanson, Eric A.

    The field of optical coherence tomography (OCT) has blossomed dramatically since the first studies by various researchers around the world began in the late 1980s and early 1990s. Since then cumulatively, there have been dozens of companies created, over a hundred research groups working on or with OCT, over a thousand OCT patents issued, over 10,000 research articles published, tens of millions of patients scanned with OCT, hundreds of millions of venture capital and corporate R&D dollars invested, hundreds of millions of dollars in company acquisitions, and over a billion of dollars of OCT system revenue. This chapter will describe some of the history and factors involved in OCT technology transfer and commercialization, give a snapshot of the current OCT market, and speculate on some future OCT issues.

  6. A fuzzy mixed integer programming for marketing planning

    Directory of Open Access Journals (Sweden)

    Abolfazl Danaei

    2014-03-01

    Full Text Available One of the primary concerns to market a product is to find appropriate channel to target customers. The recent advances on information technology have created new products with tremendous opportunities. This paper presents a mixed integer programming technique based on McCarthy's 4PS to locate suitable billboards for marketing newly introduced IPHONE product. The paper considers two types of information including age and income and tries to find the best places such that potential consumers aged 25-35 with high income visit the billboards and the cost of advertisement is minimized. The model is formulated in terms of mixed integer programming and it has been applied for potential customers who live in city of Tabriz, Iran. Using a typical software package, the model detects appropriate places in various parts of the city.

  7. Market Channels of Technology Startups that Internationalize Rapidly from Inception

    Directory of Open Access Journals (Sweden)

    Simar Yoos

    2012-10-01

    Full Text Available The study of technology startups that internationalize rapidly from inception has increased in recent years. However, little is known about their channels to market. This article addresses a gap in the "born global" literature by examining the channels used by six startups that internationalized rapidly from inception as well as the programs they used to support their channel partners and customers. The six startups examined combined the use of the Internet with: i a relationship with a multi-national, ii distributors, iii re-sellers, or iv a direct sales force. They also delivered programs to support partners and customers that focused on communications, alliance and network development, education, marketing and promotion, and financial incentives. This article informs entrepreneurs who need to design go-to-market channels to exploit global opportunities about decisions made by other entrepreneurs who launched born-global companies. Normative rules and practitioner-oriented approaches are needed to help entrepreneurs explain and apply the results presented in this article.

  8. Technology Marketing using PCA , SOM, and STP Strategy Modeling

    Directory of Open Access Journals (Sweden)

    Sunghae Jun

    2011-01-01

    Full Text Available Technology marketing is a total processing about identifying and meeting the technological needs of human society. Most technology results exist in intellectual properties like patents. In our research, we consider patent document as a technology. So patent data are analyzed by Principal Component Analysis (PCA and Self Organizing Map (SOM for STP(Segmentation, Targeting, and Positioning strategy modeling. STP is a popular approach for developing marketing strategies. We use STP strategy modeling for technology marketing. Also PCA and SOM are used to analyze patent data in STP modeling. To verify improved performance of our study, we make experiments using patent data from USPTO.

  9. Robotics Technology Crosscutting Program. Technology summary

    Energy Technology Data Exchange (ETDEWEB)

    NONE

    1995-06-01

    The Robotics Technology Development Program (RTDP) is a needs-driven effort. A length series of presentations and discussions at DOE sites considered critical to DOE`s Environmental Restoration and Waste Management (EM) Programs resulted in a clear understanding of needed robotics applications toward resolving definitive problems at the sites. A detailed analysis of the resulting robotics needs assessment revealed several common threads running through the sites: Tank Waste Retrieval (TWR), Contaminant Analysis Automation (CAA), Mixed Waste Operations (MWO), and Decontamination and Dismantlement (D and D). The RTDP Group also realized that some of the technology development in these four areas had common (Cross Cutting-CC) needs, for example, computer control and sensor interface protocols. Further, the OTD approach to the Research, Development, Demonstration, Testing, and Evaluation (RDDT and E) process urged an additional organizational breakdown between short-term (1--3 years) and long-term (3--5 years) efforts (Advanced Technology-AT). These factors lead to the formation of the fifth application area for Crosscutting and Advanced Technology (CC and AT) development. The RTDP is thus organized around these application areas -- TWR, CAA, MWO, D and D, and CC and AT -- with the first four developing short-term applied robotics. An RTDP Five-Year Plan was developed for organizing the Program to meet the needs in these application areas.

  10. Technology Marketing using PCA , SOM, and STP Strategy Modeling

    OpenAIRE

    Sunghae Jun

    2011-01-01

    Technology marketing is a total processing about identifying and meeting the technological needs of human society. Most technology results exist in intellectual properties like patents. In our research, we consider patent document as a technology. So patent data are analyzed by Principal Component Analysis (PCA) and Self Organizing Map (SOM) for STP(Segmentation, Targeting, and Positioning) strategy modeling. STP is a popular approach for developing marketing strategies. We use STP strategy m...

  11. Review of the current wind energy technologies and global market

    OpenAIRE

    Komarov, Dragan; Stupar, Slobodan; Posteljnik, Zorana

    2011-01-01

    The modern wind energy technologies and recent global wind energy market trends are reviewed in the paper. Basic principles of conversion of wind energy to electricity are described with brief overview of the state-of-the-art technologies for subassemblies such as wind turbine blades and drive trains. Global wind energy market was reviewed in order to attain notion of wind power market developments in the future. The most developed countries in terms of wind energy utilization such as Denmark...

  12. Toys for Tots in Your Technology and Engineering Program

    Science.gov (United States)

    Berkeihiser, Mike

    2016-01-01

    Most technology and engineering (T&E) classes are elective, so teachers are always looking for ways to market programs, engage students, and remind administrators and school board members about the good things T&E teachers do with and for kids. In this article, the Unionville High School (PA) Technology and Engineering Department describes…

  13. Robotics Technology Development Program. Technology summary

    Energy Technology Data Exchange (ETDEWEB)

    1994-02-01

    The Robotics Technology Development Program (RTDP) is a ``needs-driven`` effort. A lengthy series of presentations and discussions at DOE sites considered critical to DOE`s Environmental Restoration and Waste Management (EM) Programs resulted in a clear understanding of needed robotics applications toward resolving definitive problems at the sites. A detailed analysis of the Tank Waste Retrieval (TWR), Contaminant Analysis Automation (CAA), Mixed Waste Operations (MWO), and Decontamination & Dismantlement (D&D). The RTDP Group realized that much of the technology development was common (Cross Cutting-CC) to each of these robotics application areas, for example, computer control and sensor interface protocols. Further, the OTD approach to the Research, Development, Demonstration, Testing, and Evaluation (RDDT&E) process urged an additional organizational break-out between short-term (1--3 years) and long-term (3--5 years) efforts (Advanced Technology-AT). The RDTP is thus organized around these application areas -- TWR, CAA, MWO, D&D and CC&AT -- with the first four developing short-term applied robotics. An RTDP Five-Year Plan was developed for organizing the Program to meet the needs in these application areas.

  14. Applied technology center business plan and market survey

    Science.gov (United States)

    Hodgin, Robert F.; Marchesini, Roberto

    1990-01-01

    Business plan and market survey for the Applied Technology Center (ATC), computer technology transfer and development non-profit corporation, is presented. The mission of the ATC is to stimulate innovation in state-of-the-art and leading edge computer based technology. The ATC encourages the practical utilization of late-breaking computer technologies by firms of all variety.

  15. Commercial Building Energy Asset Rating Program -- Market Research

    Energy Technology Data Exchange (ETDEWEB)

    McCabe, Molly J.; Wang, Na

    2012-04-19

    Under contract to Pacific Northwest National Laboratory, HaydenTanner, LLC conducted an in-depth analysis of the potential market value of a commercial building energy asset rating program for the U.S. Department of Energy (DOE) Office of Energy Efficiency and Renewable Energy. The market research objectives were to: (1) Evaluate market interest and need for a program and tool to offer asset rating and rapidly identify potential energy efficiency measures for the commercial building sector. (2) Identify key input variables and asset rating outputs that would facilitate increased investment in energy efficiency. (3) Assess best practices and lessons learned from existing national and international energy rating programs. (4) Identify core messaging to motivate owners, investors, financiers, and others in the real estate sector to adopt a voluntary asset rating program and, as a consequence, deploy high-performance strategies and technologies across new and existing buildings. (5) Identify leverage factors and incentives that facilitate increased investment in these buildings. To meet these objectives, work consisted of a review of the relevant literature, examination of existing and emergent asset and operational rating systems, interviews with industry stakeholders, and an evaluation of the value implication of an asset label on asset valuation. This report documents the analysis methodology and findings, conclusion, and recommendations. Its intent is to support and inform the DOE Office of Energy Efficiency and Renewable Energy on the market need and potential value impacts of an asset labeling and diagnostic tool to encourage high-performance new buildings and building efficiency retrofit projects.

  16. 2007 Fuel Cell Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    McMurphy, K.

    2009-07-01

    The fuel cell industry, which has experienced continued increases in sales, is an emerging clean energy industry with the potential for significant growth in the stationary, portable, and transportation sectors. Fuel cells produce electricity in a highly efficient electrochemical process from a variety of fuels with low to zero emissions. This report describes data compiled in 2008 on trends in the fuel cell industry for 2007 with some comparison to two previous years. The report begins with a discussion of worldwide trends in units shipped and financing for the fuel cell industry for 2007. It continues by focusing on the North American and U.S. markets. After providing this industry-wide overview, the report identifies trends for each of the major fuel cell applications -- stationary power, portable power, and transportation -- including data on the range of fuel cell technologies -- polymer electrolyte membrane fuel cell (PEMFC), solid oxide fuel cell (SOFC), alkaline fuel cell (AFC), molten carbonate fuel cell (MCFC), phosphoric acid fuel cell (PAFC), and direct-methanol fuel cell (DMFC) -- used for these applications.

  17. Robotics crosscutting program: Technology summary

    Energy Technology Data Exchange (ETDEWEB)

    NONE

    1996-08-01

    The Office of Environmental Management (EM) is responsible for cleaning up the legacy of radioactive and chemically hazardous waste at contaminated sites and facilities throughout the U.S. Department of Energy (DOE) nuclear weapons complex, preventing further environmental contamination, and instituting responsible environmental management. Initial efforts to achieve this mission resulted in the establishment of environmental restoration and waste management programs. However, as EM began to execute its responsibilities, decision makers became aware that the complexity and magnitude of this mission could not be achieved efficiently, affordably, safely, or reasonably with existing technology. Once the need for advanced cleanup technologies became evident, EM established an aggressive, innovative program of applied research and technology development. The Office of Technology Development (OTD) was established in November 1989 to advance new and improved environmental restoration and waste management technologies that would reduce risks to workers, the public, and the environment; reduce cleanup costs; and devise methods to correct cleanup problems that currently have no solutions. In 1996, OTD added two new responsibilities - management of a Congressionally mandated environmental science program and development of risk policy, requirements, and guidance. OTD was renamed the Office of Science and Technology (OST). This documents presents information concerning robotics tank waste retrieval overview, robotic chemical analysis automation, robotics decontamination and dismantlement, and robotics crosscutting and advanced technology.

  18. The Problems of Management and Marketing of High Technology Services

    Directory of Open Access Journals (Sweden)

    Neringa Petrauskaitė

    2011-04-01

    Full Text Available The article emphasizes the importance of high technologies sector development and complexity level it takes to reach it. Based on scientific literature analysis, including high technologies services features that involve short life cycle, inseparability from science and technologies, as well as existing infrastructure, to solve high technologies development issues, marketing and management methods should be applied. The specific features of the product of high technologies is the reason for high technologies services management and marketing problems that include high risk of business, exceptionally heavy investment and complicated launch of the product. Therefore, there is a need for other solutions, such as the ways to stimulate high technologies development and high technologies products intake and application that should be generated using management and marketing methods.Article in Lithuanian

  19. Deviation Among Technology Reviews: An Informative Enrichment of Technology Evolution Theory for Marketing

    NARCIS (Netherlands)

    A. Sood (Ashish); S. Stremersch (Stefan)

    2010-01-01

    textabstractUnderstanding technological change is of critical importance to marketers, as it bears new markets, new brands, new customers, and new market leaders. This paper examines the deviation among reviews of a technology’s performance and its consequences for inferences on technology evolution

  20. Action Research: Effective Marketing Strategies for a Blended University Program

    Science.gov (United States)

    Cook, Ruth Gannon; Ley, Kathryn

    2008-01-01

    This action research study investigated a marketing plan based on collaboration among a program faculty team and other organizational units for a graduate professional program. From its inception through the second year of operation, program enrollment increased due to the marketing plan based on an effective approach grounded in simple marketing…

  1. Action Research: Effective Marketing Strategies for a Blended University Program

    Science.gov (United States)

    Cook, Ruth Gannon; Ley, Kathryn

    2008-01-01

    This action research study investigated a marketing plan based on collaboration among a program faculty team and other organizational units for a graduate professional program. From its inception through the second year of operation, program enrollment increased due to the marketing plan based on an effective approach grounded in simple marketing…

  2. Green Pricing Program Marketing Expenditures: Finding the Right Balance

    Energy Technology Data Exchange (ETDEWEB)

    Friedman, B.; Miller, M.

    2009-09-01

    In practice, it is difficult to determine the optimal amount to spend on marketing and administering a green pricing program. Budgets for marketing and administration of green pricing programs are a function of several factors: the region of the country; the size of the utility service area; the customer base and media markets encompassed within that service area; the point or stage in the lifespan of the program; and certainly, not least, the utility's commitment to and goals for the program. All of these factors vary significantly among programs. This report presents data on programs that have funded both marketing and program administration. The National Renewable Energy Laboratory (NREL) gathers the data annually from utility green pricing program managers. Programs reporting data to NREL spent a median of 18.8% of program revenues on marketing their programs in 2008 and 16.6% in 2007. The smallest utilities (those with less than 25,000 in their eligible customer base) spent 49% of revenues on marketing, significantly more than the overall median. This report addresses the role of renewable energy credit (REC) marketers and start-up costs--and the role of marketing, generally, in achieving program objectives, including expansion of renewable energy.

  3. Pollution Prevention Program: Technology summary

    Energy Technology Data Exchange (ETDEWEB)

    1994-02-01

    The Department of Energy (DOE) has established a national Research, Development, Demonstration, Testing, and Evaluation (RDDT&E) Program for pollution prevention and waste minimization at its production plants During FY89/90 the Office of Environmental Restoration and Waste Management (EM), through the Office of Technology Development (OTD), established comprehensive, pollution prevention technical support programs to demonstrate new, environmentally-conscious technology for production processes. The RDDT&E program now entails collaborative efforts across DOE. The Pollution Prevention Program is currently supporting three major activities: The DOE/US Air Force Memorandum of Understanding Program is a collaborative effort to utilize the combined resources of DOE and the Department of Defense, eliminate duplication of effort in developing technologies, and to facilitate technology solutions aimed at reducing waste through process modification, material substitution or recycling. The Waste Component Recycle, Treatment and Disposal Integrated Demonstration (WeDID) will develop recycle, treatment, and disposal processes and associated technologies for use in the dismantlement of non-nuclear weapons components, to support US arms treaties and policies. This program will focus on meeting all security and regulatory requirements (with additional benefit to the commercial electronics industry). The Environmentally Conscious Manufacturing Integrated Demonstration (ECMID) will effectively implement ECM technologies that address both the needs of the DOE Complex and US electronics industry, and encourage strong interaction between DOE and US industry. The ECMID will also develop life cycle analysis tools that will aid decisionmakers in selecting the optimum process based on the tradeoffs between cost an environmental impact.

  4. Marketing for a Web-Based Master's Degree Program in Light of Marketing Mix Model

    Science.gov (United States)

    Pan, Cheng-Chang

    2012-01-01

    The marketing mix model was applied with a focus on Web media to re-strategize a Web-based Master's program in a southern state university in U.S. The program's existing marketing strategy was examined using the four components of the model: product, price, place, and promotion, in hopes to repackage the program (product) to prospective students…

  5. Marketing for a Web-Based Master's Degree Program in Light of Marketing Mix Model

    Science.gov (United States)

    Pan, Cheng-Chang

    2012-01-01

    The marketing mix model was applied with a focus on Web media to re-strategize a Web-based Master's program in a southern state university in U.S. The program's existing marketing strategy was examined using the four components of the model: product, price, place, and promotion, in hopes to repackage the program (product) to prospective students…

  6. Marketing-mix and technology: evolution and proactive development

    Directory of Open Access Journals (Sweden)

    Oberemok Svetlana

    2015-10-01

    Full Text Available In order to survive the marketing subjects have to be able to adapt their business-processes to the changing environmental conditions. Those who will correctly predict the direction of the economic vector and will apply adequate and proactive tools and marketing technologies will achieve the greatest success. The article presents the results of the analysis of the leading specialists in the field of marketing and management ideas concerning the transformation of the existing tools and marketing technologies and appearing of the new ones.

  7. Educational Blogging: Integrating Technology into Marketing Experience

    Science.gov (United States)

    Kaplan, Melike Demirbag; Piskin, Burak; Bol, Beste

    2010-01-01

    The major challenge of marketing education is that the discipline continually reinvents itself. Marketing approaches and practices once new rapidly become old and many texts grow outdated in a short period of time, increasing the pressure on the instructors to provide the students with the latest knowledge. The changing environment of business…

  8. Educational Blogging: Integrating Technology into Marketing Experience

    Science.gov (United States)

    Kaplan, Melike Demirbag; Piskin, Burak; Bol, Beste

    2010-01-01

    The major challenge of marketing education is that the discipline continually reinvents itself. Marketing approaches and practices once new rapidly become old and many texts grow outdated in a short period of time, increasing the pressure on the instructors to provide the students with the latest knowledge. The changing environment of business…

  9. High Efficiency Engine Technologies Program

    Energy Technology Data Exchange (ETDEWEB)

    Rich Kruiswyk

    2010-07-13

    Caterpillar's Product Development and Global Technology Division carried out a research program on waste heat recovery with support from DOE (Department of Energy) and the DOE National Energy Technology Laboratory. The objective of the program was to develop a new air management and exhaust energy recovery system that would demonstrate a minimum 10% improvement in thermal efficiency over a base heavy-duty on-highway diesel truck engine. The base engine for this program was a 2007 C15 15.2L series-turbocharged on-highway truck engine with a LPL (low-pressure loop) exhaust recirculation system. The focus of the program was on the development of high efficiency turbomachinery and a high efficiency turbocompound waste heat recovery system. The focus of each area of development was as follows: (1) For turbine stages, the focus was on investigation and development of technologies that would improve on-engine exhaust energy utilization compared to the conventional radial turbines in widespread use today. (2) For compressor stages, the focus was on investigating compressor wheel design parameters beyond the range typically utilized in production, to determine the potential efficiency benefits thereof. (3) For turbocompound, the focus was on the development of a robust bearing system that would provide higher bearing efficiencies compared to systems used in turbocompound power turbines in production. None of the turbocharger technologies investigated involved addition of moving parts, actuators, or exotic materials, thereby increasing the likelihood of a favorable cost-value tradeoff for each technology. And the turbocompound system requires less hardware addition than competing bottoming cycle technologies, making it a more attractive solution from a cost and packaging standpoint. Main outcomes of the program are as follows: (1) Two turbine technologies that demonstrated up to 6% improvement in turbine efficiency on gas stand and 1-3% improvement in thermal efficiency

  10. High Efficiency Engine Technologies Program

    Energy Technology Data Exchange (ETDEWEB)

    Rich Kruiswyk

    2010-07-13

    Caterpillar's Product Development and Global Technology Division carried out a research program on waste heat recovery with support from DOE (Department of Energy) and the DOE National Energy Technology Laboratory. The objective of the program was to develop a new air management and exhaust energy recovery system that would demonstrate a minimum 10% improvement in thermal efficiency over a base heavy-duty on-highway diesel truck engine. The base engine for this program was a 2007 C15 15.2L series-turbocharged on-highway truck engine with a LPL (low-pressure loop) exhaust recirculation system. The focus of the program was on the development of high efficiency turbomachinery and a high efficiency turbocompound waste heat recovery system. The focus of each area of development was as follows: (1) For turbine stages, the focus was on investigation and development of technologies that would improve on-engine exhaust energy utilization compared to the conventional radial turbines in widespread use today. (2) For compressor stages, the focus was on investigating compressor wheel design parameters beyond the range typically utilized in production, to determine the potential efficiency benefits thereof. (3) For turbocompound, the focus was on the development of a robust bearing system that would provide higher bearing efficiencies compared to systems used in turbocompound power turbines in production. None of the turbocharger technologies investigated involved addition of moving parts, actuators, or exotic materials, thereby increasing the likelihood of a favorable cost-value tradeoff for each technology. And the turbocompound system requires less hardware addition than competing bottoming cycle technologies, making it a more attractive solution from a cost and packaging standpoint. Main outcomes of the program are as follows: (1) Two turbine technologies that demonstrated up to 6% improvement in turbine efficiency on gas stand and 1-3% improvement in thermal efficiency

  11. 75 FR 47631 - Swets Information Services, Operations Department, Information Technology Group, Marketing Group...

    Science.gov (United States)

    2010-08-06

    ... Technology Group, Marketing Group, Finance Group, Runnemede, NJ; Amended Certification Regarding Eligibility... investigation combined the Operations Department, Information Technology (IT) Group, Marketing Group and the... Information Services, Operations Department, Information Technology Group, Marketing Group, and......

  12. Respiratory Therapy Technology Program Guide.

    Science.gov (United States)

    Georgia Univ., Athens. Dept. of Vocational Education.

    This guide presents the standard curriculum for technical institutes in Georgia. The curriculum addresses the minimum competencies for a respiratory therapy technology program. The guide contains four sections. The General Information section contains an introduction giving an overview and defining the purpose and objectives, a program…

  13. A Chemical Technology Program Partnership

    Science.gov (United States)

    Hicks, Gary

    1998-01-01

    Brazosport College would be the first to admit that they owe the success of their Chemical Technology Program to the partnership that was developed between the college and the surrounding chemical industry. The college is a two-year institution located near the Texas Gulf Coast with more than twelve chemical companies in the immediate area. Dow Chemical is the largest, employing more than 5,000. Currently, the Science Department at Brazosport College offers associate of science degrees in biology, chemistry, and physics, and associate of applied science degrees in chemical technology and instrumentation technology to meet the needs of these industries. In addition, many students enroll in classes to prepare for specific occupations or to build their skills for employment. This may only require the student to take a few courses. The current Chemical Technology Program addresses skills needed for both laboratory and process technician jobs in the chemical industry. An Associate of Applied Science Degree in Chemical Technology is offered with either a laboratory or a process option. These programs were developed with input from the chemical industry, and the college trains all new process employees for BASF and Dow. Additionally, the college does customized flexible-entry training in process operations and laboratory analysis for these and several other companies.

  14. Prediction Markets as a Way to Manage Acquisition Programs

    Science.gov (United States)

    2011-06-01

    volume helps management set production levels, but if management increases advertising it will undermine the market . This becomes critical for the DoD...NAVAL POSTGRADUATE SCHOOL MONTEREY, CALIFORNIA MBA PROFESSIONAL REPORT Prediction Markets as a Way to Manage Acquisition...TYPE AND DATES COVERED MBA Professional Report 4. TITLE AND SUBTITLE Prediction Markets as a Way to Manage Acquisition Programs 5. FUNDING NUMBERS

  15. An improved market penetration model for wind energy technology forecasting

    Energy Technology Data Exchange (ETDEWEB)

    Lund, P.D. [Helsinki Univ. of Technology, Espoo (Finland). Advanced Energy Systems

    1995-12-31

    An improved market penetration model with application to wind energy forecasting is presented. In the model, a technology diffusion model and manufacturing learning curve are combined. Based on a 85% progress ratio that was found for European wind manufactures and on wind market statistics, an additional wind power capacity of ca 4 GW is needed in Europe to reach a 30 % price reduction. A full breakthrough to low-cost utility bulk power markets could be achieved at a 24 GW level. (author)

  16. A Novel Marketing Strategy based on Information Technology

    Institute of Scientific and Technical Information of China (English)

    Zhang Xiao

    2012-01-01

    Marketing, electronic data interchange, internet data center, electric ordering system Abstract:Marketing is the process of performing market research, selling products and/or services to customers and promoting them via advertising to further enhance sales. It generates the strategy that underlies sales techniques, business communication, and business developments. Information technology is the acquisition, processing, storage and dissemination of vocal, pictorial, textual and numerical information by a microelectronics-based combination of computing and telecommunications.

  17. Technology and trend management at the interface of technology push and market pull

    DEFF Research Database (Denmark)

    Maier, Maximilian; Hofmann, Maximilian; Brem, Alexander

    2016-01-01

    Technology push and market pull innovation strategies are playing an important role for the effective management of ideas, technologies, and trends. The coexistence of these two approaches led to many debates and the focus switched several times from putting more effort into technology push aspects...... to fostering market pull approaches in the last decades. Still, there is no in-depth exploration of the interface of technology push and market pull and only few conceptual models are dealing with the connection between technology push and market pull in particular. Therefore, this study puts an exploratory...... focus on the innovation management processes of a global outdoor manufacturer with a special emphasis on the interface between technology push and market pull. From the case findings and our literature we conceptualise a non-linear innovation model that systematically integrates market pull...

  18. High Technology and International Labour Markets.

    Science.gov (United States)

    Carnoy, Martin

    1985-01-01

    The author examines the impact of "high-tech" industries on labor markets, the division of labor and the organization of work, and the policy options open to societies for dealing with the effects. (CT)

  19. Modern lines of application of Internet technologies in marketing

    Directory of Open Access Journals (Sweden)

    S.M. Illiashenko

    2011-12-01

    Full Text Available Modern technologies and Internet marketing tools are investigated and systematized. Their basic tendencies of using and developments are defined. It is specified category base and it is planned the content of Internet marketing basic elements. It is planned prospects of its development.

  20. Identifying and Researching Market Opportunities for New High Technology Products.

    Science.gov (United States)

    Dunstan, Peter

    Using a product called the synchro-pulse welder as a case study example, this paper discusses the activities of CSIRO (Commonwealth Scientific and Industrial Research Organisation) in identifying and marketing new high-technology products. A general discussion of CSIRO's market research plans includes two goals to be attained within the next 5…

  1. Technology diffusion of energy-related products in residential markets

    Energy Technology Data Exchange (ETDEWEB)

    Davis, L.J.; Bruneau, C.L.

    1987-05-01

    Acceptance of energy-related technologies by end residential consumers, manufacturers of energy-related products, and other influential intermediate markets such as builders will influence the potential for market penetration of innovative energy-related technologies developed by the Department of Energy, Office of Building and Community Systems (OBCS). In this report, Pacific Northwest Laboratory reviewed the available information on technology adoption, diffusion, and decision-making processes to provide OBCS with a background and understanding of the type of research that has previously been conducted on this topic. Insight was gained as to the potential decision-making criteria and motivating factors that influence the decision-maker(s) selection of new technologies, and some of the barriers to technology adoption faced by potential markets for OBCS technologies.

  2. Quality in the market : technology push versus market pull

    NARCIS (Netherlands)

    Luyten, H.

    2003-01-01

    To meet the changing demands of consumers, food technologists have to alter the way they are working. Instead of pushing new technologies and ingredients, they have to design the processes and formulations based on input from consumer, legal and nutritious wishes. This article presents a conceptual

  3. 77 FR 29473 - Market Access Program

    Science.gov (United States)

    2012-05-17

    ... electronic communications, which are becoming a more important part of the marketing mix for Participants... marketing representative contracted by the company or cooperative to represent the company or cooperative in... apply and receive MAP funding directly; however, a marketing company representing a large company may...

  4. Marketing Your Library Program--More than a PR Campaign.

    Science.gov (United States)

    Brown, Gerald R.

    In this workshop, the concept of marketing was applied to school library media programs by examining the relationship between library media programs, the marketing plan, public relations (PR), and promotion. Reachable goals, targeting the audience, advertising, and motivation and commitment of the staff were also considered, and successful…

  5. SOCIAL FACTOR VERSUS UTILITARIAN TECHNOLOGY: SOCIAL MARKETING VERSUS UTILITARIAN MARKET

    Directory of Open Access Journals (Sweden)

    Nikhilesh Dholakia

    2008-12-01

    Full Text Available A expansão e a convergência tecnológica de serviços vêm ampliando e modificando a utilização de produtos e serviços no setor telecomunicações, criando um novo mercado e ampliando seu público alvo pelas diversas características de utilização. O artigo desenvolvido apresenta uma pesquisa qualitativa, pelo estudo netnográfico (uma nova estrutura de avaliação qualitativa, onde discussões temáticas são retiradas de websites de confiança para serem organizados dado às palavras chaves utilizadas, passando posteriormente por um processo de codificação e interpretação sobre os fatores pesquisados baseado no consumo e comportamento do uso do iPhone, aparelho móvel celular com diversas integrações de produtos e convergências de serviços. Nesta pesquisa, foram avaliados os fatores utilitários e sociais / hedônicos, apresentando que o mercado do setor possui uma nova gama de serviços, atraindo novos grupos de usuários ao seu contexto, deixando assim cada vez mais diversificado o tipo de marketing utilizado no setor. O fator social (imagem pessoal é apontado como fator primário na decisão de escolha e uso do dispositivo, onde a apresentação no mercado e marketing para estes produtos estimulam cada vez mais a utilidade como um valor social. Identificando o dispositivo celular como um produto utilitário dado o tipo de serviço e utilização a que este se propõe, acredita-se que este mercado utilitário muda seu sentido quando certa quantidade de integrações são hedônicas amplificando a diversificação de uso, os valores sociais e hedônicos. Os autores definem este uso de um produto tecnológico com diversas integrações hedônicas como um comportamento utilitário social, onde a utilidade do produto passa a ser social (apresentação pessoal ou diversão individual.

  6. Market analysis of APS/SCM applications and technologies

    OpenAIRE

    Prášil, Zdeněk

    2009-01-01

    The bachelor thesis aims to describe a current worldwide market of APS/SCM technologies and applications , i.e. advanced planned scheduling /supply chain management. In the first part, the APS/SCM is described in theory. The APS/SCM is defined and its benefits and impacts on company are discussed. The next part of the work is focused on the market with APS/SCM and the distribution of forces in the market. The demand and supply of this market segment is analyzed. In the last part, solutions of...

  7. Discovering magic of mobile technology in business: strategic marketing perspective

    OpenAIRE

    Bolat, Elvira

    2016-01-01

    Mobile technology penetrated all aspects of social and business existence. Studies around mobile technology mostly address the use and adoption process of mobile marketing or mobile commerce from a consumer perspective rather than from a business perspective. Another concern of majority of studies on the use of mobile technology is a focus on technical nature of mobile devices despite the fact that true magic of technology resides in its mobilisation and usage – the deployment of mobile techn...

  8. Space Propulsion Technology Program Overview

    Science.gov (United States)

    Escher, William J. D.

    1991-01-01

    The topics presented are covered in viewgraph form. Focused program elements are: (1) transportation systems, which include earth-to-orbit propulsion, commercial vehicle propulsion, auxiliary propulsion, advanced cryogenic engines, cryogenic fluid systems, nuclear thermal propulsion, and nuclear electric propulsion; (2) space platforms, which include spacecraft on-board propulsion, and station keeping propulsion; and (3) technology flight experiments, which include cryogenic orbital N2 experiment (CONE), SEPS flight experiment, and cryogenic orbital H2 experiment (COHE).

  9. MARKETING PROGRAMS FOR GREEN PRODUCTS IN ACHIEVING ECOLOGICAL SUSTAINABILITY

    Directory of Open Access Journals (Sweden)

    Gabriela CĂPĂȚÎNĂ

    2015-04-01

    Full Text Available This article explores one dimension of green marketing programs: their potential application as a solution in achieving and maintaining the ecological sustainability on global market. We examine the necessity to develop and launch green products which can respond to environment degradation as a treatment against this phenomenon. This paper is structured in three sections: the first section is related to a clear delimitation and a better understanding of terms; the second one is an overview of the literature about ecological sustainability; the third section is the most relevant part of this paper because is trying to shape a framework of marketing programs for the development of green products, considering the decisions related to marketing mix elements. Even if green marketing programs make sense, current understanding of how managers can start to develop or transform their marketing efforts is far from comprehensive; therefore, this study is addressed to this knowledge gap.

  10. 76 FR 27633 - Notice of Funds Availability: Inviting Applications for Market Access Program, Foreign Market...

    Science.gov (United States)

    2011-05-12

    ... Assistance (CFDA) Numbers: 10.601 (MAP), 10.600 (FMD), 10.603 (EMP), 10.604 (TASC), 10.605 (QSP). SUMMARY... Program (FMD), Emerging Markets Program (EMP), Technical Assistance for Specialty Crops Program (TASC... May 16, 2011, deadline for proposals for the MAP, FMD, EMP, TASC, and QSP programs. This...

  11. Technology marketing: a new core competence of technology-intensive enterprises

    OpenAIRE

    Tschirky, Hugo; Escher, Jean-Philippe; Tokdemir, Deniz; Belz, Christian

    2000-01-01

    Even in the area of technology, firms are increasingly contracting in from external sources, or contracting out their own work to third parties. This involves the areas of licensing, R&D cooperation, production and OEM briefs and commerce in technologically demanding components and part-products. The carrying out of such technology business, here christened "Technology Marketing", is dependent upon new processes and concepts, because known marketing methods do not sufficiently take into accou...

  12. Marketing Metrics That Contribute to Marketing Accountability in the Technology Sector

    Directory of Open Access Journals (Sweden)

    Adam Gaskill

    2013-09-01

    Full Text Available The marketing function is facing challenges to its existence and is losing influence and resources within organizations as it fails to demonstrate its accountability. This exploratory study identifies marketing metrics that can potentially contribute to marketing accountability in the technology sector. The findings suggest the marketing function could possibly benefit through using both financial and nonfinancial metrics when demonstrating to their finance colleagues the link between their activities and organizational outcomes. The study’s findings also suggest that in addition to an increase in influence within organizations, the marketing function could benefit from favorable resource allocation and timely approvals for new marketing initiatives when it is perceived as being accountable.

  13. Marketing Technology. FasTrak Specialization Integrated Technical and Academic Competency (ITAC). Revised.

    Science.gov (United States)

    Ohio State Dept. of Education, Columbus. Div. of Career-Technical and Adult Education.

    This document presents the Ohio Integrated Technical and Academic Competency profile for marketing technology. The profile is to serve as the basis for curriculum development in Ohio's secondary, adult, and postsecondary programs. The profile includes a comprehensive listing of 580 specialty and foundation key indicators for evaluating mastery of…

  14. Marketing the Masters of Executive Management Program

    Science.gov (United States)

    2007-12-01

    the marketing mix of a given company, the so called 4P’s refer to product, price, place, promotion (Ivy & Naudé, 2004). The curriculum and degrees...product positioning as well as superiority on one or more of their marketing mix components (Mullins et al., 2005). This could be seen as a process

  15. Emerging technologies for the changing global market

    Science.gov (United States)

    Cruit, Wendy; Schutzenhofer, Scott; Goldberg, Ben; Everhart, Kurt

    1993-01-01

    This project served to define an appropriate methodology for effective prioritization of technology efforts required to develop replacement technologies mandated by imposed and forecast legislation. The methodology used is a semi-quantative approach derived from quality function deployment techniques (QFD Matrix). This methodology aims to weight the full environmental, cost, safety, reliability, and programmatic implications of replacement technology development to allow appropriate identification of viable candidates and programmatic alternatives. The results will be implemented as a guideline for consideration for current NASA propulsion systems.

  16. Bringing to Market Technological Innovation: What Distinguishes Success from Failure

    OpenAIRE

    Federico Frattini; Alfredo De Massis; Vittorio Chiesa; Lucio Cassia; Giovanna Campopiano

    2012-01-01

    Commercialization is a critical step in technological innovation. Nevertheless, many scholars believe that it is often the least well-managed activity of the whole innovation process. The launch stage seems to be particularly critical in high-technology markets because of the volatility, interconnectedness and the proliferation of new technologies they experience. However, academic and practitioners' literature has not, so far, developed a clear understanding of the factors that distinguish a...

  17. Strengthening 4-H Program Communication through Technology

    Science.gov (United States)

    Robideau, Kari; Santl, Karyn

    2011-01-01

    Advances in technology are transforming how youth and parents interact with programs. The Strengthening 4-H Communication through Technology project was implemented in eight county 4-H programs in Northwest Minnesota. This article outlines the intentional process used to effectively implement technology in program planning. The project includes:…

  18. 75 FR 1591 - Green Technology Pilot Program

    Science.gov (United States)

    2010-01-12

    ... Patent and Trademark Office Green Technology Pilot Program ACTION: Proposed collection; comment request...@uspto.gov . Include A0651-0062 Green Technology Pilot Program comment@ in the subject line of the... examination pilot program for patent applications pertaining to green technologies, including greenhouse...

  19. Publicizing Your Program: Website Evaluation, Design, and Marketing Strategies

    Science.gov (United States)

    Shroeder, Barbara A.

    2007-01-01

    This research was undertaken to study and improve the marketing efforts of the Department of Educational Technology (EDTECH) at Boise State University, recognizing the need to generate revenues based upon the new self-support structure instituted at the university and EDTECH Department. In investigating the marketing opportunities for the…

  20. Publicizing Your Program: Website Evaluation, Design, and Marketing Strategies

    Science.gov (United States)

    Shroeder, Barbara A.

    2007-01-01

    This research was undertaken to study and improve the marketing efforts of the Department of Educational Technology (EDTECH) at Boise State University, recognizing the need to generate revenues based upon the new self-support structure instituted at the university and EDTECH Department. In investigating the marketing opportunities for the…

  1. 2014–2015 Offshore Wind Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Aaron Smith, Tyler Stehly, Walt Musial

    2015-09-30

    This report provides data and analysis to assess the status of the U.S. offshore wind industry through June 30, 2015. It builds on the foundation laid by the Navigant Consortium, which produced three market reports between 2012 and 2014. The report summarizes domestic and global market developments, technology trends, and economic data to help U.S. offshore wind industry stakeholders, including policymakers, regulators, developers, financiers, and supply chain participants, to identify barriers and opportunities.

  2. INNOVATIVE TECHNOLOGIES IN MARKETING MANAGEMENT OF ENTERPRISE STRUCTURES

    Directory of Open Access Journals (Sweden)

    Gayduk V. I.

    2015-10-01

    Full Text Available In the article it is proved that prompt entry of Russia into the market caused a set of practical and theoretical problems in various spheres of public life of the country. The Russian economy endures the period of deep system transformations that allows defining it as the economy of transitional type characterized at the microlevel by transformation of economic subjects, conditions and the directions of their activity, formation of essentially new control system of enterprise structures, the system of marketing becomes one of which rod elements. The innovative approaches to segmentation of the markets and positioning of goods which are based on reconstruction of market space by means of application of a complex of the unique decisions considering features of functioning of the company, specifics of the market, and also specific social and economic conditions of conducting economic activity are investigated. The main directions of search of unoccupied market niches are revealed, the comparative characteristic of two essentially excellent strategy of activity of the company – is carried out when conducting competitive fight and at refusal of this fight as a result of formation of market zones, free from the competition. The technique of formation of market zones, free from the competition is offered. Use of technologies of innovative marketing allows to reduce the risks interfaced to development of innovations as these technologies give the chance objectively to estimate a potential demand to reveal a target market segment and to answer a question of expediency of continuation of development or their inefficiency for enterprise structures

  3. Near Field Communication: Technology and Market Trends

    Directory of Open Access Journals (Sweden)

    Gabriella Arcese

    2014-09-01

    Full Text Available Among the different hi-tech content domains, the telecommunications industry is one of the most relevant, in particular for the Italian economy. Moreover, Near Field Communication (NFC represents an example of innovative production and a technological introduction in the telecommunications context. It has a threefold function: card emulator, peer-to-peer communication and digital content access, and it could be pervasively integrated in many different domains, especially in the mobile payment one. The increasing attention on NFC technology from the academic community has improved an analysis on the changes and the development perspective about mobile payments. It has considered the work done by the GSMA (Global System for Mobile Communications Association and the NFC Forum in recent years. This study starts from an analysis of the scientific contributions to Near Field Communication and how the main researches on this topic were conceived. Our focus is on the diffusion rates, the adoption rates and the technology life cycle. After that, we analyze the technical-economical elements of NFC. Finally, this work presents the state of art of the improvements to this technology with a deeper focus on NFC technologies applied to the tourism industry. In this way, we have done a case analysis that shows some of the NFC existent applications linked to each stage of the tourism value chain.

  4. Clean Coal Technology Demonstration Program: Program Update 1998

    Energy Technology Data Exchange (ETDEWEB)

    Assistant Secretary for Fossil Energy

    1999-03-01

    Annual report on the Clean Coal Technology Demonstration Program (CCT Program). The report address the role of the CCT Program, implementation, funding and costs, accomplishments, project descriptions, legislative history, program history, environmental aspects, and project contacts. The project descriptions describe the technology and provides a brief summary of the demonstration results.

  5. Clean Coal Technology Demonstration Program: Program Update 2000

    Energy Technology Data Exchange (ETDEWEB)

    Assistant Secretary for Fossil Energy

    2001-04-01

    Annual report on the Clean Coal Technology Demonstration Program (CCT Program). The report address the role of the CCT Program, implementation, funding and costs, accomplishments, project descriptions, legislative history, program history, environmental aspects, and project contacts. The project descriptions describe the technology and provides a brief summary of the demonstration results.

  6. Clean Coal Technology Demonstration Program: Program Update 2001

    Energy Technology Data Exchange (ETDEWEB)

    Assistant Secretary for Fossil Energy

    2002-07-30

    Annual report on the Clean Coal Technology Demonstration Program (CCT Program). The report address the role of the CCT Program, implementation, funding and costs, accomplishments, project descriptions, legislative history, program history, environmental aspects, and project contacts. The project descriptions describe the technology and provides a brief summary of the demonstration results. Also includes Power Plant Improvement Initiative Projects.

  7. Senior membership programs should be cross-marketing tools.

    Science.gov (United States)

    Johnsson, J

    1990-07-05

    Senior membership programs, a long-time staple in marketing strategies, are undergoing changes. Hospital executives say that to be successful, membership programs must offer more than just free meals and travelogs. Most thriving membership programs have a strong clinical orientation.

  8. Demographic and Marketing Data for the Marketable Preschool Education Program. Technical Report Number 26.

    Science.gov (United States)

    Stepp, Ermel, Jr.

    Demographic and marketing data was collected to justify the development of a television series for preschool children. The terms "demographic" and "marketing" have been constricted in meaning for pertinence to educational program development. Demographic points were made pertaining to population, family income, percent of families below poverty…

  9. Medical Representatives' Intention to Use Information Technology in Pharmaceutical Marketing.

    Science.gov (United States)

    Kwak, Eun-Seon; Chang, Hyejung

    2016-10-01

    Electronic detailing (e-detailing), the use of electronic devices to facilitate sales presentations to physicians, has been adopted and expanded in the pharmaceutical industry. To maximize the potential outcome of e-detailing, it is important to understand medical representatives (MRs)' behavior and attitude to e-detailing. This study investigates how information technology devices such as laptop computers and tablet PCs are utilized in pharmaceutical marketing, and it analyzes the factors influencing MRs' intention to use devices. This study has adopted and modified the theory of Roger's diffusion of innovation model and the technology acceptance model. To test the model empirically, a questionnaire survey was conducted with 221 MRs who were working in three multinational or eleven domestic pharmaceutical companies in Korea. Overall, 28% and 35% of MRs experienced using laptop computers and tablet PCs in pharmaceutical marketing, respectively. However, the rates were different across different groups of MRs, categorized by age, education level, position, and career. The results showed that MRs' intention to use information technology devices was significantly influenced by perceived usefulness in general. Perceived ease of use, organizational and individual innovativeness, and several MR characteristics were also found to have significant impacts. This study provides timely information about e-detailing devices to marketing managers and policy makers in the pharmaceutical industry for successful marketing strategy development by understanding the needs of MRs' intention to use information technology. Further in-depth study should be conducted to understand obstacles and limitations and to improve the strategies for better marketing tools.

  10. Bringing Breast Cancer Technologies to Market | Poster

    Science.gov (United States)

    CCR research is recognized in novel competition to encourage the commercialization of breast cancer inventions. Editor’s note: This article was originally published in CCR Connections (Volume 8, No. 1). The Breast Cancer Startup Challenge was named one of six finalists in the HHS Innovates Award Competition, and was one of three finalists recognized by HHS Secretary Sylvia Mathews Burwell and Deputy Secretary Bill Corr. For more information on the Challenge, see previous article on the Poster website. Start-up companies are instrumental in bringing the fruits of scientific research to market. Recognizing an opportunity to bring entrepreneurial minds to bear on the diagnosis and treatment of breast cancer, the Avon Foundation for Women partnered with NCI and the Center for Advancing Innovation to launch the Breast Cancer Startup Challenge.

  11. Using technology to market cosmetic dentistry.

    Science.gov (United States)

    Seltzer, S M

    1997-01-01

    The presentation of proposed dental treatment has been hampered by the absence of visual communication technologies. New high tech dentistry-related tools permit efficient production of case presentations for cosmetic dentistry and restorative dentistry. This review describes how to create computer-based case presentations using Microsoft PowerPoint (Microsoft Corp., Redmond, WA) and visual treatment proposals using Microsoft Word for Windows.

  12. Outdoor Lighting Networks: Market, Technologies and Standards

    NARCIS (Netherlands)

    Cavalcanti, D.; Wang, J.; Chen, R.; Jiang , D.; Yang, Y.

    2012-01-01

    Providing the right amount of light where and when it is needed is an opportunity to transform today’s cities into smart and livable urban spaces. New technologies are being introduced, such are adaptivecontrols and outdoor lighting networks, which can deliver energy andcost savings through adaptive

  13. Photovoltaic subsystem marketing and distribution model: programming manual. Final report

    Energy Technology Data Exchange (ETDEWEB)

    1982-07-01

    Complete documentation of the marketing and distribution (M and D) computer model is provided. The purpose is to estimate the costs of selling and transporting photovoltaic solar energy products from the manufacturer to the final customer. The model adjusts for the inflation and regional differences in marketing and distribution costs. The model consists of three major components: the marketing submodel, the distribution submodel, and the financial submodel. The computer program is explained including the input requirements, output reports, subprograms and operating environment. The program specifications discuss maintaining the validity of the data and potential improvements. An example for a photovoltaic concentrator collector demonstrates the application of the model.

  14. Photovoltaic subsystem marketing and distribution model: programming manual. Final report

    Energy Technology Data Exchange (ETDEWEB)

    1982-07-01

    Complete documentation of the marketing and distribution (M and D) computer model is provided. The purpose is to estimate the costs of selling and transporting photovoltaic solar energy products from the manufacturer to the final customer. The model adjusts for the inflation and regional differences in marketing and distribution costs. The model consists of three major components: the marketing submodel, the distribution submodel, and the financial submodel. The computer program is explained including the input requirements, output reports, subprograms and operating environment. The program specifications discuss maintaining the validity of the data and potential improvements. An example for a photovoltaic concentrator collector demonstrates the application of the model.

  15. ENVIRONMENTAL TECHNOLOGY VERIFICATION (ETV) PROGRAM: GREEN BUILDING TECHNOLOGIES

    Science.gov (United States)

    The U.S. Environmental Protection Agency (EPA) Environmental Technology Verification (ETV) Program evaluates the performance of innovative air, water, pollution prevention and monitoring technologies that have the potential to improve human health and the environment. This techno...

  16. Economic and technological aspects of the market introduction of renewable power technologies

    Science.gov (United States)

    Worlen, Christine M.

    Renewable energy, if developed and delivered with appropriate technologies, is cleaner, more evenly distributed, and safer than conventional energy systems. Many countries and several states in the United States promote the development and introduction of technologies for "green" electricity production. This dissertation investigates economic and technological aspects of this process for wind energy. In liberalized electricity markets, policy makers use economic incentives to encourage the adoption of renewables. Choosing from a large range of possible policies and instruments is a multi-criteria decision process. This dissertation evaluates the criteria used and the trade-offs among the criteria, and develops a hierarchical flow scheme that policy makers can use to choose the most appropriate policy for a given situation. Economic incentives and market transformation programs seek to reduce costs through mass deployment in order to make renewable technologies competitive. Cost reduction is measured in "experience curves" that posit negative exponential relationships between cumulative deployment and production cost. This analysis reveals the weaknesses in conventional experience curve analyses for wind turbines, and concludes that the concept is limited by data availability, a weak conceptual foundation, and inappropriate statistical estimation. A revised model specifies a more complete set of economic and technological forces that determine the cost of wind power. Econometric results indicate that experience and upscaling of turbine sizes accounted for the observed cost reduction in wind turbines in the United States, Denmark and Germany between 1983 and 2001. These trends are likely to continue. In addition, future cost reductions will result from economies of scale in production. Observed differences in the performance of theoretically equivalent policy instruments could arise from economic uncertainty. To test this hypothesis, a methodology for the

  17. High temperature solar thermal technology: The North Africa Market

    Energy Technology Data Exchange (ETDEWEB)

    1990-12-01

    High temperature solar thermal (HTST) technology offers an attractive option for both industrialized and non-industrialized countries to generate electricity and industrial process steam. The purpose of this report is to assess the potential market for solar thermal applications in the North African countries of Algeria, Egypt, Morocco and Tunisia. North Africa was selected because of its outstanding solar resource base and the variety of applications to be found there. Diminishing oil and gas resources, coupled with expanding energy needs, opens a large potential market for the US industry. The US high temperature solar trough industry has little competition globally and could build a large market in these areas. The US is already familiar with certain solar markets in North Africa due to the supplying of substantial quantities of US-manufactured flat plate collectors to this region.

  18. High temperature solar thermal technology: The North Africa Market

    Energy Technology Data Exchange (ETDEWEB)

    1990-12-01

    High temperature solar thermal (HTST) technology offers an attractive option for both industrialized and non-industrialized countries to generate electricity and industrial process steam. The purpose of this report is to assess the potential market for solar thermal applications in the North African countries of Algeria, Egypt, Morocco and Tunisia. North Africa was selected because of its outstanding solar resource base and the variety of applications to be found there. Diminishing oil and gas resources, coupled with expanding energy needs, opens a large potential market for the US industry. The US high temperature solar trough industry has little competition globally and could build a large market in these areas. The US is already familiar with certain solar markets in North Africa due to the supplying of substantial quantities of US-manufactured flat plate collectors to this region.

  19. Student Technology Competencies for School Counseling Programs.

    Science.gov (United States)

    Hines, Peggy LaTurno

    2002-01-01

    This article briefly reviews the growth of technology and the development of standards related to technology in counseling, Pre-K-12 education, educator preparation programs, and the field of school counseling. The development of pre-admission and program outcome technology skills at Indiana State University is discussed along with the specific…

  20. High Technology, Work, and Inequality in Southern Labor Markets.

    Science.gov (United States)

    Colclough, Glenna; Tolbert, Charles M., II

    1990-01-01

    Explores the relationship among high technology industrialization, skill levels, and economic inequality. Finds that minority labor force participants experience more earnings discrimination in high tech industries than in other industries. Attributes findings to variations in local labor market contexts and to differing stages of product cycles…

  1. 75 FR 64692 - Green Technology Pilot Program

    Science.gov (United States)

    2010-10-20

    ... Patent and Trademark Office Green Technology Pilot Program ACTION: Proposed collection; comment request...: ] E-mail: InformationCollection@uspto.gov . Include ``0651- 0062 Green Technology Pilot Program... Office (USPTO) implemented a pilot program on December 8, 2009, that permits patent...

  2. 2008 Industrial Technologies Market Report, May 2009

    Energy Technology Data Exchange (ETDEWEB)

    Energetics; DOE

    2009-07-01

    The industrial sector is a critical component of the U.S. economy, providing an array of consumer, transportation, and national defense-related goods we rely on every day. Unlike many other economic sectors, however, the industrial sector must compete globally for raw materials, production, and sales. Though our homes, stores, hospitals, and vehicles are located within our borders, elements of our goods-producing industries could potentially be moved offshore. Keeping U.S. industry competitive is essential to maintaining and growing the U.S. economy. This report begins with an overview of trends in industrial sector energy use. The next section of the report focuses on some of the largest and most energy-intensive industrial subsectors. The report also highlights several emerging technologies that could transform key segments of industry. Finally, the report presents policies, incentives, and drivers that can influence the competitiveness of U.S. industrial firms.

  3. Clean Coal Technology Programs: Program Update 2003 (Volume 1)

    Energy Technology Data Exchange (ETDEWEB)

    Assistant Secretary for Fossil Energy

    2003-12-01

    Annual report on the Clean Coal Technology Demonstration Program (CCTDP), Power Plant Improvement Initiative (PPII), and Clean Coal Power Initiative (CCPI). The report addresses the roles of the programs, implementation, funding and costs, project descriptions, legislative history, program history, environmental aspects, and project contacts. The project descriptions describe the technology and provides a brief summary of the demonstration results.

  4. Dissemination of Technology to Evaluate Healthy Food Incentive Programs.

    Science.gov (United States)

    Freedman, Darcy A; Hunt, Alan R; Merritt, Katie; Shon, En-Jung; Pike, Stephanie N

    2017-03-01

    Federal policy supports increased implementation of monetary incentive interventions for chronic disease prevention among low-income populations. This study describes how a Prevention Research Center, working with a dissemination partner, developed and distributed technology to support nationwide implementation and evaluation of healthy food incentive programming focused on Supplemental Nutrition Assistance Program recipients. FM Tracks, an iOS-based application and website, was developed to standardize evaluation methods for healthy food incentive program implementation at direct-to-consumer markets. This evaluation examined diffusion and adoption of the technology over 9 months (July 2015-March 2016). Data were analyzed in 2016. FM Tracks was disseminated to 273 markets affiliated with 37 regional networks in 18 states and Washington, DC. All markets adopted the sales transaction data collection feature, with nearly all recording at least one Supplemental Nutrition Assistance Program (99.3%) and healthy food incentive (97.1%) transaction. A total of 43,493 sales transactions were recorded. By the ninth month of technology dissemination, markets were entering individual sales transactions using the application (34.5%) and website (29.9%) and aggregated transactions via website (35.6%) at similar rates. Use of optional evaluation features like recording a customer ID with individual transactions increased successively with a low of 22.2% during the first month to a high of 69.2% in the ninth month. Systematic and widely used evaluation technology creates possibilities for pragmatic research embedded within ongoing, real-world implementation of food access interventions. Technology dissemination requires supportive technical assistance and continuous refinement that can be advanced through academic-practitioner partnerships. Copyright © 2016 American Journal of Preventive Medicine. Published by Elsevier Inc. All rights reserved.

  5. 75 FR 22553 - Technology Innovation Program Advisory Board

    Science.gov (United States)

    2010-04-29

    ... National Institute of Standards and Technology Technology Innovation Program Advisory Board AGENCY.... SUMMARY: The Technology Innovation Program Advisory Board, National Institute of Standards and Technology... Technology Innovation Program (TIP) Advisory Board is composed of ten members appointed by the Director...

  6. 10 CFR 455.121 - Grant applications for State technical assistance, program assistance, and marketing programs.

    Science.gov (United States)

    2010-01-01

    ... 10 Energy 3 2010-01-01 2010-01-01 false Grant applications for State technical assistance, program... technical assistance, program assistance, and marketing programs. (a) A State may apply for up to 100... § 455.120 and technical assistance and program assistance programs, or for up to 50 percent of the...

  7. 24 CFR 92.351 - Affirmative marketing; minority outreach program.

    Science.gov (United States)

    2010-04-01

    ... 24 Housing and Urban Development 1 2010-04-01 2010-04-01 false Affirmative marketing; minority outreach program. 92.351 Section 92.351 Housing and Urban Development Office of the Secretary, Department of Housing and Urban Development HOME INVESTMENT PARTNERSHIPS PROGRAM Other Federal Requirements §...

  8. Evaluating Market Orientation of an Executive MBA Program.

    Science.gov (United States)

    Dubas, Khalid M.; Ghani, Waqar I.; Davis, Stanley; Strong, James T.

    1998-01-01

    A study assessed the market orientation of the executive Master's in Business Administration (MBA) program at Saint Joseph's University (Pennsylvania) in terms of 12 skills and knowledge areas that reflect effective managerial performance and the student-executives' perceptions of program strengths and weaknesses in delivering these skills.…

  9. A Strategic Plan for Marketing Hot Dry Rock Technology

    Energy Technology Data Exchange (ETDEWEB)

    None

    1979-09-01

    This appears to be run of the mill market analysis and planning. Its premature nature (there is no HDR on line in the U.S. in 2005) bespeaks the optimism of the managers of the LASL HDR program in its early year. ( DJE 2005)

  10. [PROFAMILIA studies the effectiveness of contraceptive marketing programs in Colombia].

    Science.gov (United States)

    1987-01-01

    A recent study by PROFAMILIA, the private Colombian family planning organization, indicates that community based distribution programs and social marketing programs are not totally interchangeable forms of contraceptive distribution. Comparison of the efficacy of different systems in making contraceptives more accessible to the low income population led the researchers to conclude that social marketing programs work as well as community based distribution programs in rural areas which already have high rates of contraceptive usage. Community based distribution programs appear more effective than social marketing programs in areas where contraceptive usage is not yet well established. PROFAMILIA researchers conducted operational studies in 3 different states, each of which had a community based distribution program. In the first state the community based distribution program was suspended and a vender who had previously supplied only urban outlets added rural pharmacies to his route. The vender handled 3 kinds of pills, 2 types of spermicidal suppositories, and condoms. In a neighboring state, 3 instructors belonging to the community based distribution program were offered commissions of about 10% of the value of the products if the distributors they supervised met monthly sales quotas. The community based distribution program was left unchanged in the third state but a 2-member mobile team was trained to travel through the region by jeep, talking to community groups about the advantage of contraception. At the end of 18 months, sales of contraceptives had declined in the state where the community based distribution program was replaced by the social marketing program. The decline was believed to be related to unforeseen price increases for pills and devaluation of the Colombian peso. The social marketing project was however much more cost effective than the other 2, which continued to require PROFAMILIA subsidies. Contraceptive usage increased in the other 2 areas

  11. Risky business: effectiveness of state market-based health programs.

    Science.gov (United States)

    Stream, Christopher; Myers, Nathan

    2010-02-01

    Since the 1990s, state governments have been leaders of health care reform. Today, approximately 47 million people are without health insurance. As health care costs and uninsurance levels continue to rise, states are pursuing a variety of government- and market-based strategies to address this growing social problem. Health care research has indicated that state-based programs have proven to be successful in extending access to coverage. However, the question remains as to whether the market-based programs have had a positive impact on state health care. Advocates for market-based state health programs argue that the reforms benefit the greater good because they serve an economic development function by improving the economic productivity and overall health of state citizens. Whether market-based policies are accomplishing these goals is a matter of debate. This study examines the effects of the various market-based state policies. The evidence generated by this research sheds light on the societal effectiveness of market-based health care strategies used by state governments. The results of our analysis indicate that programs enacted by states to promote increased access to medical care have developmental effects beyond the client population directly served.

  12. Division of Environmental Control Technology program, 1977

    Energy Technology Data Exchange (ETDEWEB)

    None

    1978-06-01

    Environmental engineering programs are reviewed for the following technologies; coal; petroleum and gas; oil shale; solar; geothermal and energy conservation; nuclear energy; and decontamination and decommissioning. Separate abstracts were prepared for each technology. (MHR)

  13. ENVIRONMENTAL TECHNOLOGY VERIFICATION (ETV) PROGRAM: FUEL CELLS

    Science.gov (United States)

    The U.S. Environmental Protection Agency (EPA) Environmental Technology Verification (ETV) Program evaluates the performance of innovative air, water, pollution prevention and monitoring technologies that have the potential to improve human health and the environment. This techno...

  14. The role of market research in the commercialization of technology

    Energy Technology Data Exchange (ETDEWEB)

    Ivey, D.L.; Smith, S.A.

    1988-03-01

    The objectiv eof this report is to provide information on available empirical work that describes criteria used by the residential consumer market in selectign energy and energy-related products. This market is important to the US Department of Energy's (DOE) Office of Building and Community Services (OBCS), which sponsors the developement of many energy-conserving technologies ultimately used by the residential consumer. In this report, the consumer decision-making process is described, and case studies are presented to illustrate the importance of conducting systematic market research in the early stages of the technology-development process. Consumer decision making is examined through a discussion of the steps of the decision-making process: problem recognition, information search, evaluation of alternatives, and purchase decision. Post-purchase behavior and its implications to the OBCS and to commercial marketing research are also discussed. The four case studies that are presented in this report illustrate the importance of market research in building energy loss, lighting, water heating, and refrigeration: (1) low-emissivity (low-E) windows; (2) long life light bulbs; (3) heat pump water heaters; and (4) energy efficient refrigerator-freezer.

  15. Marketing Program Standardization: The Experience of TNCs in Poland

    Directory of Open Access Journals (Sweden)

    Mariusz Sagan

    2016-01-01

    Full Text Available The purpose of this study is to determine the rate of standardization of marketing programs in transnational corporations in the consumer goods market in Poland, which currently is one of the fastest growing markets in the world. An important research objective was to observe how Polish consumers adopt the marketing patterns and related lifestyles from countries of Western Europe and the USA. The empirical tests and data, collected in a sample survey of 35 transnational corporations and their 140 products, and using varied methods of statistical inference, allowed to formulate the following conclusions. The analyzed TNC’s adopted a clear standardization strategy in the Polish market. Among the analyzed products, 2/3 of them have been entirely transferred from foreign markets into the Polish market. A detailed analysis has indicated that the standardization rate of product and its items in the FMCG market in Poland is high and very high, and significantly higher than the pricing and advertising strategy standardization rates. The product standardization rate in the Polish market has been slightly higher than the rate in the developed countries, yet the pricing standardization has been significantly lower. The standardization of advertising strategies showed similar features.

  16. ENVIRONMENTAL TECHNOLOGY VERIFICATION (ETV) PROGRAM CASE STUDIES: DEMONSTRATING PROGRAM OUTCOMES

    Science.gov (United States)

    The U.S. Environmental Protection Agency (EPA) Environmental Technology Verification (ETV) Program evaluates the performance of innovative air, water, pollution prevention and monitoring technologies that have the potential to improve human health and the environment. This bookle...

  17. Data, Technology & Social Media: Their Invasive Role in Contemporary Marketing

    Directory of Open Access Journals (Sweden)

    K. Prakash Vel

    2015-12-01

    Full Text Available Marketers have paid a huge price for their inability to decipher which trend has come to stay and which one is a fad. Such a challenge has jeopardized the survival of blue-chip brands, as marketers anticipated in vain the end of existing red ocean strategies. Essentially, the traditional marketing strategies associated with the success of well-known brands in the past are losing their relevance in the current context. There is the need to identify and understand modern trends and their implications to marketing strategy development. In light of this, this study examines fourteen (14 fundamental ‘game changing’ trends that are poised to impact the traditional practices and perceptions associated with marketing at the operational and strategic levels. The study presents the trends under three categories, the invasive role of technology, data, and social media, alongside looking at their impact on contemporary marketing. Each trend has been identified and analyzed based on in-depth interviews with industry experts as the primary source of data. Relevant data has also been given to present a holistic perspective on each trend. 

  18. 2014-2015 Offshore Wind Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Smith, Aaron [National Renewable Energy Lab. (NREL), Golden, CO (United States); Stehly, Tyler [National Renewable Energy Lab. (NREL), Golden, CO (United States); Musial, Walter [National Renewable Energy Lab. (NREL), Golden, CO (United States)

    2015-09-01

    This report provides data and analysis to assess the status of the U.S. offshore wind industry through June 30, 2015. It builds on the foundation laid by the Navigant Consortium, which produced three market reports between 2012 and 2014. The report summarizes domestic and global market developments, technology trends, and economic data to help U.S. offshore wind industry stakeholders, including policymakers, regulators, developers, financiers, and supply chain participants, to identify barriers and opportunities. Title page contains link to associated data tables posted at http://www.nrel.gov/docs/fy15osti/64283_data_tables.xlsx.

  19. Technology and trend management at the interface of technology push and market pull

    DEFF Research Database (Denmark)

    Maier, Maximilian; Hofmann, Maximilian; Brem, Alexander

    2016-01-01

    Technology push and market pull innovation strategies are playing an important role for the effective management of ideas, technologies, and trends. The coexistence of these two approaches led to many debates and the focus switched several times from putting more effort into technology push aspects...... focus on the innovation management processes of a global outdoor manufacturer with a special emphasis on the interface between technology push and market pull. From the case findings and our literature we conceptualise a non-linear innovation model that systematically integrates market pull...... and technology push activities. The model was tested for its practical applicability by reflecting it against the case company's organisational capabilities. Further research implications are discussed as well as implications for the management of the innovation process in practice, which highlights especially...

  20. Mixed waste paper to ethanol fuel. A technology, market, and economic assessment for Washington

    Energy Technology Data Exchange (ETDEWEB)

    1991-01-01

    The objectives of this study were to evaluate the use of mixed waste paper for the production of ethanol fuels and to review the available conversion technologies, and assess developmental status, current and future cost of production and economics, and the market potential. This report is based on the results of literature reviews, telephone conversations, and interviews. Mixed waste paper samples from residential and commercial recycling programs and pulp mill sludge provided by Weyerhauser were analyzed to determine the potential ethanol yields. The markets for ethanol fuel and the economics of converting paper into ethanol were investigated.

  1. How Programming Fits with Technology Education Curriculum

    Science.gov (United States)

    Wright, Geoffrey A.; Rich, Peter; Leatham, Keith R.

    2012-01-01

    Programming is a fundamental component of modern society. Programming and its applications influence much of how people work and interact. Because of people's reliance on programming in one or many of its applications, there is a need to teach students to be programming literate. Because the purpose of the International Technology and Engineering…

  2. How Programming Fits with Technology Education Curriculum

    Science.gov (United States)

    Wright, Geoffrey A.; Rich, Peter; Leatham, Keith R.

    2012-01-01

    Programming is a fundamental component of modern society. Programming and its applications influence much of how people work and interact. Because of people's reliance on programming in one or many of its applications, there is a need to teach students to be programming literate. Because the purpose of the International Technology and Engineering…

  3. 2008 Federal Energy Management Program (FEMP) Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Tremper, C.

    2009-07-01

    This report assesses the market for Federal Energy Management Program (FEMP) services as it existed in FY 2008. It discusses Federal energy management goal progress in FY 2008, and examines the environment in which agencies implemented energy management projects over the last three years. The report also discusses some recent events that will increase the market for FEMP services, and outlines FEMP's major strategies to address these changes in FY 2009 and beyond.

  4. Technical support for the Ohio Clean Coal Technology Program. Volume 2, Baseline of knowledge concerning process modification opportunities, research needs, by-product market potential, and regulatory requirements: Final report

    Energy Technology Data Exchange (ETDEWEB)

    Olfenbuttel, R.; Clark, S.; Helper, E.; Hinchee, R.; Kuntz, C.; Means, J.; Oxley, J.; Paisley, M.; Rogers, C.; Sheppard, W.; Smolak, L. [Battelle, Columbus, OH (United States)

    1989-08-28

    This report was prepared for the Ohio Coal Development Office (OCDO) under Grant Agreement No. CDO/R-88-LR1 and comprises two volumes. Volume 1 presents data on the chemical, physical, and leaching characteristics of by-products from a wide variety of clean coal combustion processes. Volume 2 consists of a discussion of (a) process modification waste minimization opportunities and stabilization considerations; (b) research and development needs and issues relating to clean coal combustion technologies and by-products; (c) the market potential for reusing or recycling by-product materials; and (d) regulatory considerations relating to by-product disposal or reuse.

  5. Measuring the Impact of a Pilot Geospatial Technology Apprenticeship Program for the Department of Labor

    Science.gov (United States)

    Gaudet, Cyndi; Annulis, Heather; Kmiec, John

    2010-01-01

    The Geospatial Technology Apprenticeship Program (GTAP) pilot was designed as a replicable and sustainable program to enhance workforce skills in geospatial technologies to best leverage a $30 billion market potential. The purpose of evaluating GTAP was to ensure that investment in this high-growth industry was adding value. Findings from this…

  6. Monitoring system of technological innovation potential on the market

    Directory of Open Access Journals (Sweden)

    O.P. Kosenko

    2016-12-01

    Full Text Available The aim of the article. The main purpose of the study is to develop practical tools for monitoring and evaluating commercial potential results of creative industry and identify strategic directions for their further developments. The results of the analysis. The article confirmed that timely monitoring of the enterprise intellectual potential and commercial possibilities of the individual technological developments can become the basis for points of growth identification, early detecting of negative trends, determining the optimal ratio of both traditional and new areas of the enterprise. The results of the monitoring process are also needed for managing decisions at both the enterprise and at the regional level of the country. So in this case we can consider very relevant the development of algorithms for monitoring and evaluating commercial potential of intellectual development industry. It is proved that the accuracy and objectivity of the current state of the technological innovation commercial potential depends more on the potential economic benefit that is available for developers of technological innovations in their commercialization, and consumer technology in their use. With economic effect parameters developer and consumer of technological innovation generated tangential monitoring function and economic characteristics defined set of values. It is proposed to improve the accuracy and reliability of the results to take into account quality monitoring of technological developments and commercial risk implementation. Proposed to take into account the indicators during the monitoring process Placed sponsored task performed using arctangent monitoring function that includes the integral index of a technology and successful commercialization state of the risk ,also was calculated the number of factors affecting it. It was proved that the most efficient monitoring of commercial potential (level of market attractiveness with technological

  7. Identifying influential factors on integrated marketing planning using information technology

    Directory of Open Access Journals (Sweden)

    Karim Hamdi

    2014-07-01

    Full Text Available This paper presents an empirical investigation to identify important factors influencing integrated marketing planning using information technology. The proposed study designs a questionnaire for measuring integrated marketing planning, which consists of three categories of structural factors, behavioral factors and background factors. There are 40 questions associated with the proposed study in Likert scale. Cronbach alphas have been calculated for structural factors, behavioral factors and background factors as 0.89, 0.86 and 0.83, respectively. Using some statistical test, the study has confirmed the effects of three factors on integrated marketing. In addition, the implementation of Freedman test has revealed that structural factors were the most important factor followed by background factors and behavioral factors.

  8. Effects of technological change in regional labor markets in Mexico

    Directory of Open Access Journals (Sweden)

    Reyna Elizabeth Rodríguez Pérez

    2012-07-01

    Full Text Available Technological change has meant that organizations require workers with higher qualifications, development, implementation and adaptation of technology looking to stay at the forefront in international competitiveness. The aim of this paper is to analyze the changes that have occurred in regional labor markets in Mexico on occupational and wage and identify to what extent these changes may have resulted from technological change and if this behavior is spatially homogeneous. The information source is made up of microdata from the National Survey of Urban Employment (Employment Survey 2000–2004. The empirical analysis –considering workers officiating at high and low technological intensity and applying a Mincerian income function with different classification criteria: education, sex, age groups and regions– during the period indicate that there have been significant changes in the Mexican labor market as a result of biased technological change, as it provides statistical evidence indicating the existence of a higher wage premium for subordinates in the technological area, and different effects at the regional level, encouraging more to the border.

  9. Technology advances and market forces: Their impact on high performance architectures

    Science.gov (United States)

    Best, D. R.

    1978-01-01

    Reasonable projections into future supercomputer architectures and technology require an analysis of the computer industry market environment, the current capabilities and trends within the component industry, and the research activities on computer architecture in the industrial and academic communities. Management, programmer, architect, and user must cooperate to increase the efficiency of supercomputer development efforts. Care must be taken to match the funding, compiler, architecture and application with greater attention to testability, maintainability, reliability, and usability than supercomputer development programs of the past.

  10. Distinctive Marketing and Information Technology Capabilities and Strategic Types: A Cross-National Investigation

    NARCIS (Netherlands)

    Song, Michael; Nason, Robert W.; Di Benedetto, Anthony

    2008-01-01

    The authors examine the relationship between strategic type and development of distinctive marketing, market-linking, technology, and information technology (IT) capabilities to implement innovation strategy. They hypothesize that prospectors must build technical and IT capabilities, whereas defende

  11. Distinctive marketing and information technology capabilities and strategic types : A cross-national investigation

    NARCIS (Netherlands)

    Song, Michael; Nason, Robert W.; Di Benedetto, Anthony

    2008-01-01

    The authors examine the relationship between strategic type and development of distinctive marketing, market-linking, technology, and information technology (IT) capabilities to implement innovation strategy. They hypothesize that prospectors must build technical and IT capabilities, whereas

  12. Shaping sustainable energy technologies and use - a system, policy or market responsibility?

    DEFF Research Database (Denmark)

    Jørgensen, Ulrik

    2002-01-01

    The article present the problem of delegating energy technology innovation to new market condition after liberalisation.......The article present the problem of delegating energy technology innovation to new market condition after liberalisation....

  13. Building Technologies Program Multi-Year Program Plan Program Portfolio Management 2008

    Energy Technology Data Exchange (ETDEWEB)

    None, None

    2008-01-01

    Building Technologies Program Multi-Year Program Plan 2008 for program portfolio management, including the program portfolio management process, program analysis, performance assessment, stakeholder interactions, and cross-cutting issues.

  14. Markets and technology needs for UHB-LEDs

    Science.gov (United States)

    Roussel, Philippe

    2007-09-01

    With an annual volume of more than 5 million units of 2" equivalent substrates, GaN-based LED is the main eater of nitride materials targeting a 3.5B market at devices level. The next big challenge for LED business is to take market shares over the general lighting industry and dollar per lumen (/lm) ratio is the key parameter. Numerous technological improvements are under investigation: - At die level, photonic crystals and surface texturing technologies are jointly developed to increase the light extraction. External Quantum Efficiency EQE has now reached > 75% at R&D level. - At material level, there is a rapid emergence of new substrates for GaN epitaxy and composite substrates in 6" diameter. That is opening new doors to higher LED luminous efficiency and cost reduction toward the gigantic SSL general illumination business.

  15. Benchmarking International High-Technology Research Laboratories' Marketing in Europe

    OpenAIRE

    Salonen, Suvi-Anna

    2014-01-01

    The thesis studies current marketing conventions of international high-technology research laboratories in Europe and is done for the UNELMA-project. UNELMA is a joint project between Finnish and Swedish universities and institutions funded by the European Union, the Provincial Government of Norbotten, Lapin Liitto and Interreg IV A. The project wishes to create a network of professional services which will benefit companies in the Bothnian Arc between Finland and Sweden. The study itself...

  16. Innovative Technology Development Program. Final summary report

    Energy Technology Data Exchange (ETDEWEB)

    Beller, J.

    1995-08-01

    Through the Office of Technology Development (OTD), the U.S. Department of Energy (DOE) has initiated a national applied research, development, demonstration, testing, and evaluation program, whose goal has been to resolve the major technical issues and rapidly advance technologies for environmental restoration and waste management. The Innovative Technology Development (ITD) Program was established as a part of the DOE, Research, Development, Demonstration, Testing, and Evaluation (RDDT&E) Program. The plan is part of the DOE`s program to restore sites impacted by weapons production and to upgrade future waste management operations. On July 10, 1990, DOE issued a Program Research and Development Announcement (PRDA) through the Idaho Operations Office to solicit private sector help in developing innovative technologies to support DOE`s clean-up goals. This report presents summaries of each of the seven projects, which developed and tested the technologies proposed by the seven private contractors selected through the PRDA process.

  17. After Anik-E: The markets and the technology

    Science.gov (United States)

    Hancock, Kenneth E.

    This paper deals with the likely developments in the market for telecommunications in the broadest sense. The impact of the potential universal personal telephone/data sets using integrated services digital network (ISDN) based technology is considered, as well as the impacts of high definition television, a mobile satellite service market encompassing land, marine, and aeronautical segments, and the potential impact of fiber optic links. Included in this portion of the paper are projections of regulatory change required to meet these new applications and technological trends. A Canadian communications satellite market hypothesis for a 12-15 year period commencing at the beginning of the 21st Century, (the approximate lifetime of an Anik F series of satellites) is then presented. Finally, the paper deals with the satellite technologies required to meet these needs. These include various types of on-board processing together with programmable beam shaping and beam switching. The likelihood of the replacements to Anik E following the trend of those satellites and using a hybrid configuration is considered, as is the possibility of a three or four frequency band satellite, utilizing the L, C, Ku, and Ka bands, possibly with cross band switchable strapping.

  18. Bringing Superconductor Digital Technology to the Market Place

    Science.gov (United States)

    Nisenoff, Martin

    The unique properties of superconductivity can be exploited to provide the ultimate in electronic technology for systems such as ultra-precise analogue-to-digital and digital-to-analogue converters, precise DC and AC voltage standards, ultra high speed logic circuits and systems (both digital and hybrid analogue-digital systems), and very high throughput network routers and supercomputers which would have superior electrical performance at lower overall electrical power consumption compared to systems with comparable performance which are fabricated using conventional room temperature technologies. This potential for high performance electronics with reduced power consumption would have a positive impact on slowing the increase in the demand for electrical utility power by the information technology community on the overall electrical power grid. However, before this technology can be successfully brought to the commercial market place, there must be an aggressive investment of resources and funding to develop the required infrastructure needed to yield these high performance superconductor systems, which will be reliable and available at low cost. The author proposes that it will require a concerted effort by the superconductor and cryogenic communities to bring this technology to the commercial market place or make it available for widespread use in scientific instrumentation.

  19. Bringing to Market Technological Innovation: What Distinguishes Success from Failure

    Directory of Open Access Journals (Sweden)

    Federico Frattini

    2012-09-01

    Full Text Available Commercialization is a critical step in technological innovation. Nevertheless, many scholars believe that it is often the least well-managed activity of the whole innovation process. The launch stage seems to be particularly critical in high-technology markets because of the volatility, interconnectedness and the proliferation of new technologies they experience. However, academic and practitioners’ literature has not, so far, developed a clear understanding of the factors that distinguish an effective commercialization from an unsuccessful one, especially in high-technology environments. This paper discusses the results of a research project that aimed to understand the ingredients for success in the commercialization of a technological innovation. The first stage of the research consisted of a comparative historical analysis of 18 innovations, which were commercialized in consumer high-tech markets in the last 30 years. The analysis advocates that an effective commercialization comprises three sub-strategies: Early adoption strategy, Adoption network configuration strategy and Mainstream adoption strategy, with each one characterized by a coherent set of commercialization dimensions. The relative importance of each sub-strategy in determining the innovation commercial success depends on the type of innovation that is commercialized, be it radical or incremental and discontinuous or continuous.

  20. Technology Progress and the Market Power of Middlemen

    Institute of Scientific and Technical Information of China (English)

    SUI Ji-gang; LI Jian

    2007-01-01

    The normative mathematic model is used to analyze the effect of the technology progress on middlemen. The incomes of traders and middlemen in different transaction mechanisms are compared on the base of static transaction models which are followed by the dynamic factor of technology progress. It can be found that the indirect trade is dominant in the circumstance where search cost is high. With the technology progress, the search cost trends to decrease. The increase in direct trade will have influence on the middlemen. But the middlemen will not disappear; its market power is dependent not only on the absolute level of the technol ogy, but also on the comparative level of the technology adopted by the different transaction mechanisms.

  1. Technology push, market pull, and the Valley of Death

    Science.gov (United States)

    Swift, Gregory W.

    2005-09-01

    The Valley of Death is the gap between fundamental research and product development, where apparently promising technologies can stall or disappear. Fundamental researchers may hope for potential applications of their work, and they try to push technology based on their research. Businesses may hope that new technology might serve their market needs, and they try to find promising new technologies that can be pulled toward practical use. The valley between the researchers and the businesses can be surprisingly twisted and thorny, despite government attempts to build roads across it. The histories of cryogenic engineering in the late 20th century and of thermoacoustics work at Los Alamos offer examples of both useful and misguided strategies in this valley. Although global thermoacoustics R&D has not (yet?) been as successful as cryogenic engineering, thermoacoustics has thus far avoided some of the worst pitfalls in the valley.

  2. CICT Computing, Information, and Communications Technology Program

    Science.gov (United States)

    Laufenberg, Lawrence; Tu, Eugene (Technical Monitor)

    2002-01-01

    The CICT Program is part of the NASA Aerospace Technology Enterprise's fundamental technology thrust to develop tools. processes, and technologies that enable new aerospace system capabilities and missions. The CICT Program's four key objectives are: Provide seamless access to NASA resources- including ground-, air-, and space-based distributed information technology resources-so that NASA scientists and engineers can more easily control missions, make new scientific discoveries, and design the next-generation space vehicles, provide high-data delivery from these assets directly to users for missions, develop goal-oriented human-centered systems, and research, develop and evaluate revolutionary technology.

  3. Environmental technologies program, Fiscal year 1994

    Energy Technology Data Exchange (ETDEWEB)

    NONE

    1994-12-31

    This document presents details of the technology that is currently being demonstrated at the Hanford Site. The program is testing technology for cost and time savings in the following clean-up areas: detection and characterization; soil and ground water remediation; remote handling; waste minimization; and high-level, low-level, and mixed waste treatment. This document also contains a technology integration section.

  4. 76 FR 70970 - Technology Innovation Program Advisory Board

    Science.gov (United States)

    2011-11-16

    ... National Institute of Standards and Technology Technology Innovation Program Advisory Board AGENCY.... SUMMARY: The Technology Innovation Program (TIP) Advisory Board will hold a meeting via teleconference on... Innovation Program Acting Deputy Director, National Institute of Standards and Technology, 100 Bureau...

  5. 76 FR 22673 - Technology Innovation Program Advisory Board

    Science.gov (United States)

    2011-04-22

    ... National Institute of Standards and Technology Technology Innovation Program Advisory Board AGENCY... notice in the Federal Register announcing an open meeting for the Technology Innovation Program Advisory... rene.cesaro@nist.gov . SUPPLEMENTARY INFORMATION: The Technology Innovation Program (TIP)...

  6. Information Technology-Based Innovation in International Marketing Education: An Exploration of Two Learning Environments

    Science.gov (United States)

    Sinkovics, Rudolf R.; Haghirian, Parissa; Yu, Shasha

    2009-01-01

    Information technology (IT) innovations have and continue to have a significant impact on international marketing practice and customer interactions. With the marketing environment becoming increasingly dependent on technology, marketing teaching in higher education faces a challenging task of effectively leveraging technology in diverse learning…

  7. Information Technology-Based Innovation in International Marketing Education: An Exploration of Two Learning Environments

    Science.gov (United States)

    Sinkovics, Rudolf R.; Haghirian, Parissa; Yu, Shasha

    2009-01-01

    Information technology (IT) innovations have and continue to have a significant impact on international marketing practice and customer interactions. With the marketing environment becoming increasingly dependent on technology, marketing teaching in higher education faces a challenging task of effectively leveraging technology in diverse learning…

  8. Information systems and technology in the marketing of railway transport

    Directory of Open Access Journals (Sweden)

    I.O. Zharska

    2013-03-01

    Full Text Available The aim of the article. The aim of the article is to improve the system of theoretical, methodological and methodic background for the implementation of information technology in the marketing system of the railway undertaking. The article identifies the necessity of marketing use in companies which are natural monopolies. Besides the general system of railway transport is described and its place in the marketing system is defined. The existing deficiencies of marketing system have been detected.The results of the analysis. The main computerized control systems, which have been introduced into the system of marketing services in the field of railway transport, were given full consideration in recent years. In particular it has been examined the integration of the automated control system into the system of services associated with freight and the transition from paper to electronic transport documents. Such advantages of system for consumers were determined: time reduction, the possibility of clearance from any station and information received in the automatic mode concerning the freight traffic. The organizational transformation that took place on the railway transport as a result of the specified system integration was considered. The need to create such system for freight crossing the border was defined.System of passenger train tickets sale online in Ukraine has been considered the and its basic shortcomings, including the inability to print previously reserved ticket and the complexity and incomprehensibility of ticket purchase technology online for the consumers was found. The experience of sales system delivering of the passenger railway services has been examined in different European countries and it has been found out that in many countries for tickets sales is used modern information technology: the Internet, via mobile communications, with start-card, etc.Moreover a comparative analysis of web-sites of the Ukrainian and foreign

  9. Clean Coal Technology Demonstration Program: Program update 1993

    Energy Technology Data Exchange (ETDEWEB)

    1994-03-01

    The Clean Coal Technology Demonstration Program (also referred to as the CCT Program) is a $6.9 billion cost-shared industry/government technology development effort. The program is to demonstrate a new generation of advanced coal-based technologies, with the most promising technologies being moved into the domestic and international marketplace. Technology has a vital role in ensuring that coal can continue to serve U.S. energy interests and enhance opportunities for economic growth and employment while meeting the national committment to a clean and healthy global environment. These technologies are being advanced through the CCT Program. The CCT Program supports three substantive national objectives: ensuring a sustainable environment through technology; enhancing energy efficiency and reliability; providing opportunities for economic growth and employment. The technologies being demonstrated under the CCT Program reduce the emissions of sulfur oxides, nitrogen oxides, greenhouse gases, hazardous air pollutants, solid and liquid wastes, and other emissions resulting from coal use or conversion to other fuel forms. These emissions reductions are achieved with efficiencies greater than or equal to currently available technologies.

  10. Photo acoustic imaging: technology, systems and market trends

    Science.gov (United States)

    Faucheux, Marc; d'Humières, Benoît; Cochard, Jacques

    2017-03-01

    Although the Photo Acoustic effect was observed by Graham Bell in 1880, the first applications (gas analysis) occurred in 1970's using the required energetic light pulses from lasers. During mid 1990's medical imaging research begun to use Photo Acoustic effect and in vivo images were obtained in mid-2000. Since 2009, the number of patent related to Photo Acoustic Imaging (PAI) has dramatically increased. PAI machines for pre-clinical and small animal imaging have been being used in a routine way for several years. Based on its very interesting features (non-ionizing radiation, noninvasive, high depth resolution ratio, scalability, moderate price) and because it is able to deliver not only anatomical, but functional and molecular information, PAI is a very promising clinical imaging modality. It penetrates deeper into tissue than OCT (Optical Coherence Tomography) and provides a higher resolution than ultrasounds. The PAI is one of the most growing imaging modality and some innovative clinical systems are planned to be on market in 2017. Our study analyzes the different approaches such as photoacoustic computed tomography, 3D photoacoustic microscopy, multispectral photoacoustic tomography and endoscopy with the recent and tremendous technological progress over the past decade: advances in image reconstruction algorithms, laser technology, ultrasound detectors and miniaturization. We analyze which medical domains and applications are the most concerned and explain what should be the forthcoming medical system in the near future. We segment the market in four parts: Components and R&D, pre-clinical, analytics, clinical. We analyzed what should be, quantitatively and qualitatively, the PAI medical markets in each segment and its main trends. We point out the market accessibility (patents, regulations, clinical evaluations, clinical acceptance, funding). In conclusion, we explain the main market drivers and challenges to overcome and give a road map for medical

  11. On the Data Mining Technology Applied to Active Marketing Model of International Luxury Marketing Strategy in China— An Empirical Analysis

    OpenAIRE

    Qishen Zhou; Shanhui Wang; Zuowei Yin

    2013-01-01

     This paper emphasizes the importance of active marketing in the customer relationship management. Especially, the data mining technology is applied to establish an active marketing model to empirically analyze the condition of the AH Jewelry Company. Michael Porter's Five Forces Model is employed to assess and calculate the similarity in the active marketing model. Then, the questionnaire analysis on the customer relationship management model is carried out to explain the target market and t...

  12. 76 FR 18166 - Technology Innovation Program Advisory Board

    Science.gov (United States)

    2011-04-01

    ... National Institute of Standards and Technology Technology Innovation Program Advisory Board AGENCY.... SUMMARY: The Technology Innovation Program Advisory Board, National Institute of Standards and Technology.... Cesaro's e-mail address is rene.cesaro@nist.gov . SUPPLEMENTARY INFORMATION: The Technology...

  13. Clean Technology Evaluation & Workforce Development Program

    Energy Technology Data Exchange (ETDEWEB)

    Patricia Glaza

    2012-12-01

    The overall objective of the Clean Technology Evaluation portion of the award was to design a process to speed up the identification of new clean energy technologies and match organizations to testing and early adoption partners. The project was successful in identifying new technologies targeted to utilities and utility technology integrators, in developing a process to review and rank the new technologies, and in facilitating new partnerships for technology testing and adoption. The purpose of the Workforce Development portion of the award was to create an education outreach program for middle & high-school students focused on clean technology science and engineering. While originally targeting San Diego, California and Cambridge, Massachusetts, the scope of the program was expanded to include a major clean technology speaking series and expo as part of the USA Science & Engineering Festival on the National Mall in Washington, D.C.

  14. Active Labor Market Programs and Reservation Wages: Its a Hazard

    DEFF Research Database (Denmark)

    Sørensen, Kenneth Lykke

    Using a randomized controlled trial, this paper shows that positive earnings effects of labor market programs might be driven by an employment and/or a wage effect. The findings of this paper suggest that treated individuals in a high-intense scheme are more prone to have lowered short- term...

  15. Employee wellness program marketing: an organizational theory perspective.

    Science.gov (United States)

    Campbell, D P

    1992-01-01

    An employee wellness program (EWP) marketing system can be analyzed as an adhocracy, an organizational form proposed by Mintzberg and is characterized by sharing of power, mutual adjustment among its members, and ability to innovate. The design parameters of informal behavior, planning and control, liaison, and decentralization appear to be particularly important to the success of EWPs.

  16. Building Program Awareness through Adult Marketing and Distributive Education.

    Science.gov (United States)

    Price, William T., Jr.

    A large portion of the business community has limited and/or inaccurate knowledge about marketing and distributive education (MDE). If MDE begins meeting the adult training and development needs of industry, recognition of MDE as a viable training program should emerge. With the proper organizational structure and delivery system, adult MDE can be…

  17. The Survey of College Marketing Programs. Volume 2: Print Advertising and Marketing.

    Science.gov (United States)

    Primary Research Group, Inc., New York, NY.

    This report presents 213 tables detailing findings regarding types and costs of advertising within marketing programs at 68 colleges and universities. Highlights of this report include the following: these colleges print a mean number of 19,270 viewbooks and 16,380 catalogs; and advertise in newspapers (86.6 percent), in magazines (45.4 percent),…

  18. Farmers' Market Use Patterns Among Supplemental Nutrition Assistance Program Recipients With High Access to Farmers' Markets.

    Science.gov (United States)

    Freedman, Darcy A; Flocke, Susan; Shon, En-Jung; Matlack, Kristen; Trapl, Erika; Ohri-Vachaspati, Punam; Osborne, Amanda; Borawski, Elaine

    2017-05-01

    Evaluate farmers' market (FM) use patterns among Supplemental Nutrition Assistance Program (SNAP) recipients. Cross-sectional survey administered June to August, 2015. Cleveland and East Cleveland, OH. A total of 304 SNAP recipients with children. Participants lived within 1 mile of 1 of 17 FMs. Most were African American (82.6%) and female (88.1%), and had received SNAP for ≥5 years (65.8%). Patterns of FM shopping, awareness of FM near home and of healthy food incentive program, use of SNAP to buy fruits and vegetables and to buy other foods at FMs, receipt of healthy food incentive program. Two-stage cluster analysis to identify segments with similar FM use patterns. Bivariate statistics including chi-square and ANOVA to evaluate main outcomes, with significance at P ≤ .05. A total of 42% reported FM use in the past year. Current FM shoppers (n = 129) were segmented into 4 clusters: single market, public market, multiple market, and high frequency. Clusters differed significantly in awareness of FM near home and the incentive program, use of SNAP to buy fruit and vegetables at FMs, and receipt of incentive. Findings highlight distinct types of FM use and had implications for tailoring outreach to maximize first time and repeat use of FMs among SNAP recipients. Copyright © 2017 The Authors. Published by Elsevier Inc. All rights reserved.

  19. Differential segmentation responses to an alcohol social marketing program.

    Science.gov (United States)

    Dietrich, Timo; Rundle-Thiele, Sharyn; Schuster, Lisa; Drennan, Judy; Russell-Bennett, Rebekah; Leo, Cheryl; Gullo, Matthew J; Connor, Jason P

    2015-10-01

    This study seeks to establish whether meaningful subgroups exist within a 14-16 year old adolescent population and if these segments respond differently to the Game On: Know Alcohol (GOKA) intervention, a school-based alcohol social marketing program. This study is part of a larger cluster randomized controlled evaluation of the GOKA program implemented in 14 schools in 2013/2014. TwoStep cluster analysis was conducted to segment 2,114 high school adolescents (14-16 years old) on the basis of 22 demographic, behavioral, and psychographic variables. Program effects on knowledge, attitudes, behavioral intentions, social norms, alcohol expectancies, and drinking refusal self-efficacy of identified segments were subsequently examined. Three segments were identified: (1) Abstainers, (2) Bingers, and (3) Moderate Drinkers. Program effects varied significantly across segments. The strongest positive change effects post-participation were observed for Bingers, while mixed effects were evident for Moderate Drinkers and Abstainers. These findings provide preliminary empirical evidence supporting the application of social marketing segmentation in alcohol education programs. Development of targeted programs that meet the unique needs of each of the three identified segments will extend the social marketing footprint in alcohol education. Copyright © 2015 Elsevier Ltd. All rights reserved.

  20. Characterization, Monitoring and Sensor Technology Integrated Program

    Energy Technology Data Exchange (ETDEWEB)

    1993-04-01

    This booklet contains summary sheets that describe FY 1993 characterization, monitoring, and sensor technology (CMST) development projects. Currently, 32 projects are funded, 22 through the OTD Characterization, Monitoring, and Sensor Technology Integrated Program (CMST-IP), 8 through the OTD Program Research and Development Announcement (PRDA) activity managed by the Morgantown Energy Technology Center (METC), and 2 through Interagency Agreements (IAGs). This booklet is not inclusive of those CMST projects which are funded through Integrated Demonstrations (IDs) and other Integrated Programs (IPs). The projects are in six areas: Expedited Site Characterization; Contaminants in Soils and Groundwater; Geophysical and Hydrogeological Measurements; Mixed Wastes in Drums, Burial Grounds, and USTs; Remediation, D&D, and Waste Process Monitoring; and Performance Specifications and Program Support. A task description, technology needs, accomplishments and technology transfer information is given for each project.

  1. Technology, market and policy aspects of geothermal energy in Europe

    Science.gov (United States)

    Shortall, Ruth; Uihlein, Andreas

    2017-04-01

    The Strategic Energy Technology Plan (SET-Plan) is the technology pillar of the EU's energy and climate policy. The goal of the SET-Plan is to achieve EU worldwide leadership in the production of energy technological solutions capable of delivering EU 2020 and 2050 targets for a low carbon economy. The Joint Research Centre (JRC) runs and manages the SET-Plan Information System (SETIS) to support the SET-Plan. Under SETIS, the JRC publishes a number of regularly updated key references on the state of low carbon technology, research and innovation in Europe. Within the framework of the SET-Plan, the geothermal sector is placed into context with other power and heat generation technologies. The talk will give an introduction to some of JRC's geothermal research activities. Amongst others, the JRC Geothermal status report will be presented. This report aims to contribute to the general knowledge about the geothermal sector, its technology, economics and policies, with a focus on innovation, research, development and deployment activities as well as policy support schemes within the European Union. The speech will present the main findings of the report, providing an overview of the activities and progress made by the geothermal energy sector, the status of its sub-technologies and current developments. In addition, the speech will discuss the economic, market and policy aspects of geothermal energy for power production, direct use and ground source heat pumps in Europe and beyond.

  2. Market enhancement of shale oil: The native products extraction technology

    Energy Technology Data Exchange (ETDEWEB)

    Bunger, J.W. (Bunger (James W.) and Associates, Inc., Salt Lake City, UT (United States)); DuBow, J.B. (Utah Univ., Salt Lake City, UT (United States))

    1991-10-01

    The overall objective of this work was to assess the feasibility of enhancing shale oil commercialization through SO/NPX technology. Specific objectives were: (1) To determine the properties and characteristics of fractions isolable from shale oil utilizing separation sequences which are based on thermodynamic considerations; (2) To identify product streams of market value for promising technology development; (3)To conduct technology development studies leading to a shale oil extraction and processing sequence which promises economic enhancement of shale oil commercialization; (4) To develop an analytical methodology and model for obtaining engineering design data required for process development; (5) To estimate the economics of SO/NPX including the potential for enhancing the profitability of a commercial-scale shale oil MIS retort.

  3. Programming and Technology for Accessibility in Geoscience

    Science.gov (United States)

    Sevre, E.; Lee, S.

    2013-12-01

    Many people, students and professors alike, shy away from learning to program because it is often believed to be something scary or unattainable. However, integration of programming into geoscience education can be a valuable tool for increasing the accessibility of content for all who are interested. It is my goal to dispel these myths and convince people that: 1) Students with disabilities can use programming to increase their role in the classroom, 2) Everyone can learn to write programs to simplify daily tasks, 3) With a deep understanding of the task, anyone can write a program to do a complex task, 4) Technology can be combined with programming to create an inclusive environment for all students of geoscience, and 5) More advanced knowledge of programming and technology can lead geoscientists to create software to serve as assistive technology in the classroom. It is my goal to share my experiences using technology to enhance the classroom experience as a way of addressing the aforementioned issues. Through my experience, I have found that programming skills can be included and learned by all to enhance the content of courses without detracting from curriculum. I hope that, through this knowledge, geoscience courses can become more accessible for people with disabilities by including programming and technology to the benefit of all involved.

  4. Marketing Online Degree Programs: How Do Traditional-Residential Programs Compete?

    Science.gov (United States)

    Adams, Jonathan; Eveland, Vicki

    2007-01-01

    A total of 150 university Web sites were segregated into one of three groups: accredited residential, regionally accredited online, and nonaccredited online institutions. The promotional imagery, marketing messages and marketing themes found on the landing pages of each university program Web sites were analyzed for similarities and differences. A…

  5. Approach to market-penetration analysis for advanced electric-power-generation technologies

    Energy Technology Data Exchange (ETDEWEB)

    Lamontagne, J.; Love, P.; Queirolo, A.

    1980-12-01

    If commercialization of new technologies is the primary objective of the Department of Energy's Research, Development and Demonstration (RD and D) programs, the ultimate measure of benefit from RD and D programs is the extent of commercial acceptance of the developed technologies. Uncertainty about barriers to commercialization - government policy, fuel supply, etc. - make the task of estimating this acceptance very difficult. However, given that decisions must be made regarding allocation of RD and D funds, the best information available, with due regard for uncertainty, should serve as input to these decisions. An approach is presented for quantifying the range of market potential for new technologies (specifically in the utility sector) based on historical information and known plans for the future.

  6. Marketing: an approach to successful energy-conservation information programs

    Energy Technology Data Exchange (ETDEWEB)

    Hutton, R. B.; McNeill, D. L.

    1980-08-01

    This monograph shows how the adoption of a marketing approach can improve the quality of the development and delivery of energy-conservation programs. Several factors make the use of such a marketing approach to conservation particularly beneficial, namely: (1) goals of conservation programs can be quantified (e.g., specified amount of energy to be saved); in addition, intermediate effects necessary for program success are also measureable (e.g., knowledge, attitude change, etc); (2) there is an apparent and increasing need for conservation by different parts (or sectors) of the population; however, it is clear that the desire for conservation is not the same for all sectors; (3) conservation programs can be thought of in much the same way as products with benefits and costs; this necessitates an understanding of how the population makes conservation decisions so that the program can fit into that decision process; (4) the need to tailor programs to the needs of the population is heightened by the general competition for the consumer dollar; it is necessary to design and present programs in a way that the individual will view conservation as an attractive choice among many (e.g., bank savings, buying clothes, furniture, car, etc.); and (5) the population's response to, and need for conservation is constantly changing; consequently, it is important to realize that these changes may need to be reflected in the conservation programs themselves (both ongoing and new).

  7. Feasibility and marketing studies of health sciences librarianship education programs.

    Science.gov (United States)

    Lipscomb, C E; Moran, B B; Jenkins, C G; Cogdill, K W; Friedman, C P; Gollop, C J; Moore, M E; Morrison, M L; Tibbo, H R; Wildemuth, B M

    1999-01-01

    The University of North Carolina at Chapel Hill evaluated five curricular models designed to improve education for health sciences librarianship. Three of the models enhanced existing degree and certificate programs, and two were new programs for working information professionals. Models were developed with input from experts and a Delphi study; the marketability of the models was tested through surveys of potential students and employers; and recommendations were made as a guide to implementation. The results demonstrated a demand for more specialized curricula and for retraining opportunities. Marketing data showed a strong interest from potential students in a specialized master's degree, and mid-career professionals indicated an interest in postmaster's programs that provided the ability to maintain employment. The study pointed to the opportunity for a center of excellence in health sciences information education to enable health sciences librarians to respond to their evolving roles.

  8. 13 CFR 108.10 - Description of the New Markets Venture Capital Program.

    Science.gov (United States)

    2010-01-01

    ... Venture Capital Program. 108.10 Section 108.10 Business Credit and Assistance SMALL BUSINESS ADMINISTRATION NEW MARKETS VENTURE CAPITAL (âNMVCâ) PROGRAM Introduction to Part 108 § 108.10 Description of the New Markets Venture Capital Program. The New Markets Venture Capital (“NMVC”) Program is...

  9. Geothermal Technologies Program 2011 Peer Review Report

    Energy Technology Data Exchange (ETDEWEB)

    Hollett, Douglas [Energy Efficiency and Renewable Energy (EERE), Washington, DC (United States); Stillman, Greg [Energy Efficiency and Renewable Energy (EERE), Washington, DC (United States)

    2011-06-01

    On June 6-10, 2011, the U.S. Department of Energy (DOE), Office of Energy Efficiency and Renewable Energy (EERE), Geothermal Technologies Program (GTP or the Program) conducted its annual program peer review in Bethesda, Maryland. In accordance with the EERE Peer Review Guide, the review provides an independent, expert evaluation of the strategic goals and direction of the program and is a forum for feedback and recommendations on future program planning. The purpose of the review was to evaluate DOE-funded projects for their contribution to the mission and goals of the Program and to assess progress made against stated objectives.

  10. Technology Partnership Program fiscal year 1998 program plan

    Energy Technology Data Exchange (ETDEWEB)

    Ford, R.

    1997-09-15

    The Oak Ridge Y-12 Plant will use the Technology Partnership Program to support the DOE nuclear weapons complex (NWC), particularly at the Oak Ridge Y-12 Plant. This support will be achieved through partnerships with industry that enhance the science and technology base and the core capabilities necessary to meet current and future weapons program mission needs. This program will enhance the Weapons Complex technology base and core capabilities by participating, in diversified portfolios of collaborative projects with industrial. The Y-12 Technology Partnership Program (TPP) closely aligns its program with the goals, objectives, and strategies of the DP Stockpile Stewardship and Management plans and DOE technology transfer policy. The Y-12 Defense Programs Office is the primary customer of the Y-12 TPP, and provides input to program planning and execution. Industry involvement is also an essential component. Programs and projects within the Y-12 TPP are responsive to identified weapons complex mission needs. In FY98 the Y-12 TPP will execute the plan devised during FY97 which emphasized the program`s increasing focus on providing benefits to DP. This plan called for the soft-landing of four terminated projects early in FY97 and the normal conclusion of four others at various times throughout the year. Successful conclusion of these projects enabled a call for new TPP projects in FY98 with clearer Defense Program benefits. The Defense Programs benefits were assured by the participation of Y-12`s Weapon Advisory Council, which met to determine proposal guidelines and criteria. The Weapons Advisory Council later met to rank each proposal against the established guidelines assuring those proposals with the best DP benefits would be chosen. The goal for the Y-12 TPP program will be to successfully implement the winning proposals in the first quarter of FY98 and maintain administrative and fiscal control over these and continuing projects.

  11. Technology Partnership Program fiscal year 1998 program plan

    Energy Technology Data Exchange (ETDEWEB)

    Ford, R.

    1997-09-15

    The Oak Ridge Y-12 Plant will use the Technology Partnership Program to support the DOE nuclear weapons complex (NWC), particularly at the Oak Ridge Y-12 Plant. This support will be achieved through partnerships with industry that enhance the science and technology base and the core capabilities necessary to meet current and future weapons program mission needs. This program will enhance the Weapons Complex technology base and core capabilities by participating, in diversified portfolios of collaborative projects with industrial. The Y-12 Technology Partnership Program (TPP) closely aligns its program with the goals, objectives, and strategies of the DP Stockpile Stewardship and Management plans and DOE technology transfer policy. The Y-12 Defense Programs Office is the primary customer of the Y-12 TPP, and provides input to program planning and execution. Industry involvement is also an essential component. Programs and projects within the Y-12 TPP are responsive to identified weapons complex mission needs. In FY98 the Y-12 TPP will execute the plan devised during FY97 which emphasized the program`s increasing focus on providing benefits to DP. This plan called for the soft-landing of four terminated projects early in FY97 and the normal conclusion of four others at various times throughout the year. Successful conclusion of these projects enabled a call for new TPP projects in FY98 with clearer Defense Program benefits. The Defense Programs benefits were assured by the participation of Y-12`s Weapon Advisory Council, which met to determine proposal guidelines and criteria. The Weapons Advisory Council later met to rank each proposal against the established guidelines assuring those proposals with the best DP benefits would be chosen. The goal for the Y-12 TPP program will be to successfully implement the winning proposals in the first quarter of FY98 and maintain administrative and fiscal control over these and continuing projects.

  12. Mid-market transformation programs: programs to promote best practices in system specification and installation

    Energy Technology Data Exchange (ETDEWEB)

    Rosenberg, Mitchell [KEMA-XENERGY Inc., Arnheim (Netherlands)

    2003-07-01

    This paper summarizes the experience of programs designed to promote the adoption of best practices in equipment specification and installation among distributors and installation contractors in the residential central air conditioning and industrial compressed air equipment markets. For each of those markets, the paper identifies the current understanding of best practices, characterizes energy savings available from their adoption, assesses the nature of barriers to their adoption, and describes the operations and accomplishments of programs designed to address those barriers.

  13. Computer Programming Projects in Technology Courses.

    Science.gov (United States)

    Thomas, Charles R.

    1985-01-01

    Discusses programming projects in applied technology courses, examining documentation, formal reports, and implementation. Includes recommendations based on experience with a sophomore machine elements course which provided computers for problem solving exercises. (DH)

  14. Environmental Technology Verification Program (ETV) Policy Compendium

    Science.gov (United States)

    The Policy Compendium summarizes operational decisions made to date by participants in the U.S. Environmental Protection Agency's (EPA's) Environmental Technology Verification Program (ETV) to encourage consistency among the ETV centers. The policies contained herein evolved fro...

  15. A Program Office Guide to Technology Transfer

    Science.gov (United States)

    1988-11-01

    maintenance is emphasized, interchan- tions. Second source component verification geability requirements are pushed lower to the activities often are...technology tiansfer risk, the program office considers the following: 10.7 THE TECNOLOGY TRANSFERPLAN * Schedule intensity and concurrency The

  16. Effects of Market, E-Marketing, and Technology Orientations on Innovativeness and Performance in Turkish Health Organizations.

    Science.gov (United States)

    Mutlu, Hanifi Murat; Sürer, Atilla

    2015-01-01

    This article investigates the effects of strategic orientation on innovativeness and performance in health organizations in Turkey. We hypothesize that market, e-marketing, and technology orientations positively affect innovativeness and performance. Market and technology orientations are found not have a significant effect on performance, but e-marketing orientation and innovativeness have a significant and positive effect. We also investigate indirect effects on innovativeness and performance. The analyses of direct and indirect effects are an important contribution to understanding relationships among research variables.

  17. Effects of market, e-marketing, and technology orientations on innovativeness and performance in Turkish health organizations.

    Science.gov (United States)

    Mutlu, Hanifi Murat; Sürer, Atilla

    2016-01-01

    This article investigates the effects of strategic orientation on innovativeness and performance in health organizations in Turkey. We test hypotheses that market, e-marketing, and technology orientations positively affect innovativeness and performance. Market and technology orientations are found not have a significant effect on performance, but e-marketing orientation and innovativeness have a significant and positive effect. We also investigate indirect effects on innovativeness and performance. The analyses of direct and indirect effects are an important contribution to understanding relationships among research variables.

  18. The Military Critical Technologies Program's Space Systems Technologies

    Science.gov (United States)

    Wick, R.

    The major objectives of the Militarily Critical Technologies Program (MCTP) are to identify and characterize technologies by specific parameters including quantitative values and to assess worldwide technology capabilities. The MCTP program, which is sponsored by the office of the Deputy Under Secretary/ITS vice Under Secretary, develops the Militarily Critical Technologies List (MCTL) though the support of the Institute for Defense Analyses. This paper describes the MCTL and its Space Systems Technologies. It outlines the unique TWG process developed by the Institute for Defense Analyses (IDA) to support the MCTP. It also outlines the approach used to determine which technologies are included as well as how worldwide technology capability assessment for each technology is determined. Each TWG has a broad membership that includes representatives from government, industry and academia who are subject matter experts in their respective fields. Therefore, the TWG process provides a systematic, ongoing assessment and analysis of goods and technologies to determine technologies that are being developed worldwide that significantly enhance or degrade military capabilities.

  19. Ethics and the Marketing of Technology for Training and Performance Improvement: A Commentary

    Science.gov (United States)

    Carliner, Saul

    2003-01-01

    This commentary is intended to start a conversation on ethical behavior in the marketing of our work, with a special focus on the issues that arise when marketing technology and related services. The general literature on marketing ethics suggests that marketers have more relaxed ethical values than the general public. Therefore, ethics should be…

  20. Semiconductor technology program: Progress briefs

    Science.gov (United States)

    Galloway, K. F.; Scace, R. I.; Walters, E. J.

    1981-01-01

    Measurement technology for semiconductor materials, process control, and devices, is discussed. Silicon and silicon based devices are emphasized. Highlighted activities include semiinsulating GaAs characterization, an automatic scanning spectroscopic ellipsometer, linewidth measurement and coherence, bandgap narrowing effects in silicon, the evaluation of electrical linewidth uniformity, and arsenicomplanted profiles in silicon.

  1. 75 FR 10464 - Broadband Technology Opportunities Program

    Science.gov (United States)

    2010-03-08

    ... National Telecommunications and Information Administration RIN 0660-ZA28 Broadband Technology Opportunities... Technology Opportunities Program (BTOP) is extended until 5:00 p.m. Eastern Daylight Time (EDT) on March 26... Sustainable Broadband Adoption (SBA) projects. DATES: All applications for funding CCI projects must...

  2. Mine Waste Technology Program Electrochemical Tailings Cover

    Science.gov (United States)

    This report summarizes the results of Mine Waste Technology Program (MWTP) Activity III, Project 40, Electrochemical Tailings Cover, funded by the U.S. Environmental Protection Agency (EPA) and jointly administered by EPA and the U.S. Department of Energy (DOE). MSE Technology A...

  3. The Changing Nature of Educational Technology Programs

    Science.gov (United States)

    Spector, J. Michael

    2015-01-01

    The many changes in educational technologies have been well documented in both the professional and popular literature. What is less well documented is the changing nature of programs that prepare individuals for careers in the broad multi-disciplinary field of educational technology. This article is a first attempt to look at how educational…

  4. Characterization monitoring & sensor technology crosscutting program

    Energy Technology Data Exchange (ETDEWEB)

    NONE

    1996-08-01

    The purpose of the Characterization, Monitoring, and Sensor Technology Crosscutting Program (CMST-CP) is to deliver appropriate characterization, monitoring, and sensor technology (CMST) to the OFfice of Waste Management (EM-30), the Office of Environmental Restoration (EM-40), and the Office of Facility Transition and Management (EM-60).

  5. Mine Waste Technology Program Electrochemical Tailings Cover

    Science.gov (United States)

    This report summarizes the results of Mine Waste Technology Program (MWTP) Activity III, Project 40, Electrochemical Tailings Cover, funded by the U.S. Environmental Protection Agency (EPA) and jointly administered by EPA and the U.S. Department of Energy (DOE). MSE Technology A...

  6. Technology Refresh Program Launches Phase II | Poster

    Science.gov (United States)

    The Technology Refresh Program (TRP) is an NCI-funded initiative designed to promote efficient spending on computer equipment by providing staff members with access to the latest technology to meet their computing needs, said Kyle Miller, IT coordinator, Computer and Statistical Services (C&SS), NCI at Frederick.

  7. MARKETING TECHNOLOGIES AS AN INSTRUMENT FOR EFFICIENT DEVELOPMENT OF DOMESTIC ENTERPRISES

    Directory of Open Access Journals (Sweden)

    V. Svyatnenko

    2014-09-01

    Full Text Available The paper investigates the essence and characteristics of marketing technologies, necessity of their use in domestic enterprises in conditions of competition. The problems of interpretation of the term "marketing techniques", their species and main characteristics are examined. The aim of the article is to research roles marketing technologies in ensuring the effective development of domestic enterprises in modern conditions.

  8. Appendix M: GPRA05 estimate of penetration of generating technologies into Green Power Markets

    Energy Technology Data Exchange (ETDEWEB)

    None, None

    2009-01-18

    The Green Power Market Model (GPMM or the model) identifies and analyzes the potential electric-generating capacity additions that will result from “green power” programs, which are not captured in the “least-cost” analyses performed by the National Energy Modeling System (NEMS). The model projects green power-capacity additions through both green power marketing programs in deregulated markets, and utility green pricing programs in regulated markets.

  9. 75 FR 62369 - Technology Innovation Program Advisory Board

    Science.gov (United States)

    2010-10-08

    ... Innovation Program Advisory Board AGENCY: National Institute of Standards and Technology, Department of Commerce. ACTION: Notice of public meeting. SUMMARY: The Technology Innovation Program Advisory Board... address is rene.cesaro@nist.gov . SUPPLEMENTARY INFORMATION: The Technology Innovation Program...

  10. Technology for Online Portfolio Assessment Programs

    Science.gov (United States)

    Ferrara, Victoria M.

    2010-01-01

    Portfolio assessment is a valid and reliable method to assess experiential learning. Developing a fully online portfolio assessment program is neither easy nor inexpensive. The institution seeking to take its portfolio assessment program online must make a commitment to its students by offering the technologies most suited to meet students' needs.…

  11. Commercial Refrigeration Technology. Florida Vocational Program Guide.

    Science.gov (United States)

    University of South Florida, Tampa. Dept. of Adult and Vocational Education.

    The program guide for commercial refrigeration technology courses in Florida identifies primary considerations for the organization, operation, and evaluation of a vocational education program. Following an occupational description for the job title for refrigeration mechanic, and its Dictionary of Occupational Titles code, are six sections…

  12. Telecommunications and Technology Infrastructure Program, 2013

    Science.gov (United States)

    California Community Colleges, Chancellor's Office, 2014

    2014-01-01

    This 16th annual report highlights up-to-date information on the programs supported through the Chancellor's Office Telecommunications and Technology Infrastructure Program (TTIP). To summarize 2012-13, one would describe it as a year of planning and preparation. The system-wide budget cuts of the past few years, reports of impacted classes, staff…

  13. Understanding Dynamic Competitive Technology Diffusion in Electronic Markets

    Science.gov (United States)

    Zhang, Cheng; Song, Peijian; Xu, Yunjie; Xue, Ling

    The extant literature on information technology (IT) diffusion has largely treated technology diffusion as a generic and independent process. This study, in contrast, examines the diffusion of different IT products with brand differentiation and competition. Drawing upon existing theories of product diffusion, we propose a research model to capture the dynamics of the competitive diffusion of web-based IT products and validate it with longitudinal field data of e-business platforms. Our findings suggest that IT product diffusion can be better predicted by a competitive model than by an independent-diffusion-process model. This research extends IT research to the context of competitive diffusion and provides practitioners an effective model to predict the dissemination of their products. The research also suggests the existence of asymmetric interactions among competing products, prompting scholars and practitioners to pay attention to the influence of competing products when making forecast of their product market.

  14. HUMID AIR TURBINE CYCLE TECHNOLOGY DEVELOPMENT PROGRAM

    Energy Technology Data Exchange (ETDEWEB)

    Richard Tuthill

    2002-07-18

    The Humid Air Turbine (HAT) Cycle Technology Development Program focused on obtaining HAT cycle combustor technology that will be the foundation of future products. The work carried out under the auspices of the HAT Program built on the extensive low emissions stationary gas turbine work performed in the past by Pratt & Whitney (P&W). This Program is an integral part of technology base development within the Advanced Turbine Systems Program at the Department of Energy (DOE) and its experiments stretched over 5 years. The goal of the project was to fill in technological data gaps in the development of the HAT cycle and identify a combustor configuration that would efficiently burn high moisture, high-pressure gaseous fuels with low emissions. The major emphasis will be on the development of kinetic data, computer modeling, and evaluations of combustor configurations. The Program commenced during the 4th Quarter of 1996 and closed in the 4th Quarter of 2001. It teamed the National Energy Technology Laboratory (NETL) with P&W, the United Technologies Research Center (UTRC), and a subcontractor on-site at UTRC, kraftWork Systems Inc. The execution of the program started with bench-top experiments that were conducted at UTRC for extending kinetic mechanisms to HAT cycle temperature, pressure, and moisture conditions. The fundamental data generated in the bench-top experiments was incorporated into the analytical tools available at P&W to design the fuel injectors and combustors. The NETL then used the hardware to conduct combustion rig experiments to evaluate the performance of the combustion systems at elevated pressure and temperature conditions representative of the HAT cycle. The results were integrated into systems analysis done by kraftWork to verify that sufficient understanding of the technology had been achieved and that large-scale technological application and demonstration could be undertaken as follow-on activity. An optional program extended the

  15. Lighting Computer Programs in Lighting Technology

    OpenAIRE

    Ekren, Nazmi; Dursun, Bahtiyar; Ercan AYKUT

    2008-01-01

    It is well known that the computer in lighting technology is a vital component for lighting designers. Lighting computer programs are preferred in preparing architectural projects in lighting techniques, especially in lighting calculations. Lighting computer programs, which arise with the aim of helping lighting designers, gain more interest day by day. The most important property of lighting computer programs is the ability to enable the simulation of lighting projects without requiring any ...

  16. Fuel cell adventures. Dynamics of a technological community in a quasi-market of technological options

    Science.gov (United States)

    Schaeffer, G. J.; Uyterlinde, M. A.

    In this paper some insights from a social science perspective in the dynamics of the fuel cell community will be provided. An important concept used in the analysis is that of a `quasi'-market of technological options. The strategic choices of actors for certain technological options can be regarded as analogous to choices of consumers made on a market. A scientometric research approach has been used to investigate the aggregate effects of this and other variations of strategic behaviour. These concepts and analyses are shown to be helpful in answering questions such as why fuel cells are so popular today whereas they have not always been, and why preferences for different types of fuel cells shift over time. At the end of the paper the relevance of these kind of analyses for technology forecasting and management practices is briefly discussed.

  17. 7 CFR 371.5 - Marketing and Regulatory Programs Business Services.

    Science.gov (United States)

    2010-01-01

    ..., programs, and activities. Providing human resource, certain financial, and management services for AMS... 7 Agriculture 5 2010-01-01 2010-01-01 false Marketing and Regulatory Programs Business Services... AUTHORITY § 371.5 Marketing and Regulatory Programs Business Services. (a) General statement. Marketing and...

  18. 7 CFR 1486.100 - What is the Emerging Markets Program?

    Science.gov (United States)

    2010-01-01

    ... 7 Agriculture 10 2010-01-01 2010-01-01 false What is the Emerging Markets Program? 1486.100... CORPORATION, DEPARTMENT OF AGRICULTURE LOANS, PURCHASES, AND OTHER OPERATIONS EMERGING MARKETS PROGRAM General Information § 1486.100 What is the Emerging Markets Program? (a) The principal purpose of the EMP is to...

  19. Effect of repeat purchase and dynamic market size on diffusion of an innovative technological consumer product in a segmented market

    DEFF Research Database (Denmark)

    Aggarwal, S.; Gupta, A.; Govindan, K.

    2014-01-01

    This study develops diffusion models for technological consumer products under the marketing environment when a product is marketed in a segmented market and observes two distinctive promotional strategies of mass and differentiated promotion; an under explored study area. Mass promotion strategy...... creates a spectrum effect in market with an aim to create wider product awareness and influence the market size. Whereas the differentiated promotion strategy plays major role in external influence component in the respective segment and target for adoption by the current potential segment. Previous...... studies on segmented diffusion models assumed only first time purchase and constant market size which may yield underestimated results and fail to give appropriate insight of the diffusion process. The study develops and validates generalized diffusion models for segmented market incorporating...

  20. Evaluating a National Science and Technology Program Using the Human Capital and Relational Asset Perspectives

    Science.gov (United States)

    Hung, Chia-Liang; Chou, Jerome Chih-Lung; Roan, Hung-Wei

    2010-01-01

    The purpose of this research is to evaluate the performance of the National Science and Technology Program (NSTP) by targeting the Taiwan National Telecommunication Program (NTP) initiated in 1998. The Taiwan telecommunications industry has prospered, currently occupying key positions in global markets even though NTP seldom contributes positively…

  1. Program Evaluation Report: Educational Marketing Program, July 1, 1979 to February 12, 1980.

    Science.gov (United States)

    Wallace, Steven

    The budget, purposes, staffing, and outcomes of Chaffey Community College's Educational Marketing Program (EMP) are summarized in this report. The paper first delineates EMP allocations for salaries, benefits, supplies, contracted services, and capital outlay. Major program objectives are then outlined: to enhance Chaffey's image, to increase…

  2. Modeling and prioritizing demand response programs in power markets

    Energy Technology Data Exchange (ETDEWEB)

    Aalami, H.A.; Moghaddam, M. Parsa; Yousefi, G.R. [Tarbiat Modares University, Tehran (Iran)

    2010-04-15

    One of the responsibilities of power market regulator is setting rules for selecting and prioritizing demand response (DR) programs. There are many different alternatives of DR programs for improving load profile characteristics and achieving customers' satisfaction. Regulator should find the optimal solution which reflects the perspectives of each DR stakeholder. Multi Attribute Decision Making (MADM) is a proper method for handling such optimization problems. In this paper, an extended responsive load economic model is developed. The model is based on price elasticity and customer benefit function. Prioritizing of DR programs can be realized by means of Technique for Order Preference by Similarity to Ideal Solution (TOPSIS) method. Considerations of ISO/utility/customer regarding the weighting of attributes are encountered by entropy method. An Analytical Hierarchy Process (AHP) is used for selecting the most effective DR program. Numerical studies are conducted on the load curve of the Iranian power grid in 2007. (author)

  3. Standard cost elements for technology programs

    Science.gov (United States)

    Christensen, Carisa B.; Wagenfuehrer, Carl

    1992-01-01

    The suitable structure for an effective and accurate cost estimate for general purposes is discussed in the context of a NASA technology program. Cost elements are defined for research, management, and facility-construction portions of technology programs. Attention is given to the mechanisms for insuring the viability of spending programs, and the need for program managers is established for effecting timely fund disbursement. Formal, structures, and intuitive techniques are discussed for cost-estimate development, and cost-estimate defensibility can be improved with increased documentation. NASA policies for cash management are examined to demonstrate the importance of the ability to obligate funds and the ability to cost contracted funds. The NASA approach to consistent cost justification is set forth with a list of standard cost-element definitions. The cost elements reflect the three primary concerns of cost estimates: the identification of major assumptions, the specification of secondary analytic assumptions, and the status of program factors.

  4. Bioenergy Technologies Office Multi-Year Program Plan. March 2016

    Energy Technology Data Exchange (ETDEWEB)

    Schwab, Amy [Bioenergy Technologies Office, Washington, DC (United States)

    2016-03-01

    The Bioenergy Technologies Office is one of the 10 technology development offices within the Office of Energy Efficiency and Renewable Energy at the U.S. Department of Energy. This Multi-Year Program Plan (MYPP) sets forth the goals and structure of the Bioenergy Technologies Office (the Office). It identifies the research, development, and demonstration (RD&D), and market transformation and crosscutting activities the Office will focus on over the next five years and outlines why these activities are important to meeting the energy and sustainability challenges facing the nation. This MYPP is intended for use as an operational guide to help the Office manage and coordinate its activities, as well as a resource to help communicate its mission and goals to stakeholders and the public.

  5. Characterization, monitoring, and sensor technology crosscutting program: Technology summary

    Energy Technology Data Exchange (ETDEWEB)

    NONE

    1995-06-01

    The purpose of the Characterization, Monitoring, and Sensor Technology Crosscutting Program (CMST-CP) is to deliver appropriate characterization, monitoring, and sensor technology (CMST) to the Office of Waste Management (EM-30), the Office of Environmental Restoration (EM-40), and the Office of Facility Transition and Management (EM-60). The technology development must also be cost effective and appropriate to EM-30/40/60 needs. Furthermore, the required technologies must be delivered and implemented when needed. Accordingly, and to ensure that available DOE and other national resources are focused an the most pressing needs, management of the technology development is concentrated on the following Focus Areas: Contaminant Plume Containment and Remediation (PFA); Landfill Stabilization (LSFA); High-Level Waste Tank Remediation (TFA); Mixed Waste Characterization, Treatment, and Disposal (MWFA); and Facility Deactivation, Decommissioning, and Material Disposition (FDDMDFA). Brief descriptions of CMST-CP projects funded in FY95 are presented.

  6. Vehicle technologies heavy vehicle program : FY 2008 benefits analysis, methodology and results --- final report.

    Energy Technology Data Exchange (ETDEWEB)

    Singh, M.; Energy Systems; TA Engineering

    2008-02-29

    This report describes the approach to estimating the benefits and analysis results for the Heavy Vehicle Technologies activities of the Vehicle Technologies (VT) Program of EERE. The scope of the effort includes: (1) Characterizing baseline and advanced technology vehicles for Class 3-6 and Class 7 and 8 trucks, (2) Identifying technology goals associated with the DOE EERE programs, (3) Estimating the market potential of technologies that improve fuel efficiency and/or use alternative fuels, and (4) Determining the petroleum and greenhouse gas emissions reductions associated with the advanced technologies. In FY 08 the Heavy Vehicles program continued its involvement with various sources of energy loss as compared to focusing more narrowly on engine efficiency and alternative fuels. These changes are the result of a planning effort that first occurred during FY 04 and was updated in the past year. (Ref. 1) This narrative describes characteristics of the heavy truck market as they relate to the analysis, a description of the analysis methodology (including a discussion of the models used to estimate market potential and benefits), and a presentation of the benefits estimated as a result of the adoption of the advanced technologies. The market penetrations are used as part of the EERE-wide integrated analysis to provide final benefit estimates reported in the FY08 Budget Request. The energy savings models are utilized by the VT program for internal project management purposes.

  7. Transportation Electrification Beyond Light Duty: Technology and Market Assessment

    Energy Technology Data Exchange (ETDEWEB)

    Birky, Alicia K. [Energetics Inc., Oak Ridge, TN (United States); Laughlin, Michael [Energetics Inc., Oak Ridge, TN (United States); Tartaglia, Katie [Energetics Inc., Oak Ridge, TN (United States); Price, Rebecca [Energetics Inc., Oak Ridge, TN (United States); Lin, Zhenhong [Oak Ridge National Lab. (ORNL), Oak Ridge, TN (United States)

    2017-08-01

    This is the final progress report for Lightwave Photonics, Inc. (LPI) Phase I DOE SBIR program entitled “High performance green light emitters on lattice-matched metal templates for advanced networking applications.” The main goal of this SBIR project is to develop and commercialize a fast hyperemission light emitting diode (HE-LED) by utilizing LPI’s proprietary grown-epitaxial metal-mirror (GEMM) technology, for use in plastic optical fiber (POF) communications.

  8. Promotional Strategies Direct Marketing and Technological Innovations in Banking

    Directory of Open Access Journals (Sweden)

    Valeria Arina BALACEANU

    2011-12-01

    Full Text Available Modern advertising strategies involve the use of a bank's media and consumer incentives, so that banking institution, and thus offer products/services to cause favorable changes in mentality and their consumption habits, also important is the establishment an effective communication with employees, shareholders, competitors. Promotion strategies are essential to business success. Success is guaranteedif the message is sent to the right people at the right time. Promotion has a special place in the marketing mix because it is created by, developed and made known image of the institution, services and products. Technological innovations, but fierce competition and changing purchasing behavior of the beneficiaries of banking services and products banks have challenged management, directing their work towards introduction of modern technologies to promote banking products and services.Adapting to new technologies and innovations in the field needs is strategic for any financial institution aimed at both retail and corporate activity which leads to improved operative staff, by targeting the growing activities of guidance, coordination and advice to clients.

  9. Technology for Price Management in Industrial Differential Product Market

    Directory of Open Access Journals (Sweden)

    E. V. Orlova

    2015-01-01

    Full Text Available The article studies price behavior of oligopolies in industrial market where price competition is replaced by non-price competition. There is a developed technology for pricing management of the products of industrial enterprises, which, unlike the existing ones, takes into account the dynamics of changes in consumer preferences and changes in the pricing policy of the enterprise competitor and is based on usage of system dynamics models to simulate the financial and economic performance of enterprises and the fuzzy model for situational analysis and decisionmaking on changes in prices for the products. A pricing simulation model is offered. It is based on system-dynamic modeling method, which takes into account the complex cause-to-effect concatenation of factors on price such as product quality, cost, price competition, price elasticity of economic demand, competitors’ quantity of output and estimates the impact of changing factors of internal and external enterprise environment on the effectiveness of its activities.The simulation model allows us to conduct diverse experiments and analyze the impact of management decisions on the efficiency of the enterprise. Based on the fuzzy approach a price decision-making model is developed. It operates not only precise (numeric values, but also qualitative assessments of variables and provides an adequate use of logical relationships and the laws of the mutual influence of market and production and economic factors. Qualitative dependences, which establish the influence of external and internal factors on the price change, are identified as a result of the study of economic laws and legal conformity that are in the context of rapid economic change and market turbulence may not be strictly formalized and take the form of linguistic statements, which express the conditional relationship between the qualitative assessments of initial factors and changes in the relative price.

  10. Applying Marketing Concepts to Non-Profit/Educational Organizations: The Youth Professional’s Responsibilities in Program Marketing & Promotion

    Directory of Open Access Journals (Sweden)

    Keith G. Diem

    2008-12-01

    Full Text Available The degree of participation in community-based youth development programs is typically affected by both the recruitment and retention of participants. A review of literature over more than forty years revealed the value of marketing and promotion to the viability of a company, product, or organization and how it may contribute to company sales or an organization’s membership. This article is focused on the application of marketing concepts to a non-profit organization or educational program. Using a marketing approach to program development can result in improved program quality as well as increased enrollment. Utilizing marketing activities such as needs assessment will aide in ensuring the program remains current in meeting needs and interests of clientele, the community, and society. Promoting an accurate and relevant image is a key in making sure people realize the value of your program.

  11. The role of information technology on developing free zone markets

    Directory of Open Access Journals (Sweden)

    Naser Azad

    2012-04-01

    Full Text Available Information technology (IT plays an important role on developing different markets. Today, people can easily purchase goods from different stores using varieties of IT based facilities such as POS, ATM, etc. These devices help customers literally carry significant amount of money without bothering about any possible threat. In this paper, we study the impact of IT on developing businesses located mainly on free zones or in the borders of countries. We have distributed 300 questionnaires consists of 35 questions among different people and build structural equations using 28 variables. The results are analyzed using LISREL software package and they are grouped in five different groups including management, social and cultural, organizational, technical and investment factors. Chi-square represents a relatively high value, which means the null hypothesis can be rejected when All t-student represent meaningful values when the significance level is five percent. The results indicate that all these factors influence IT development, significantly.

  12. Clean coal technology demonstration program: Program update 1996-97

    Energy Technology Data Exchange (ETDEWEB)

    NONE

    1997-10-01

    The Clean Coal Technology Demonstration Program (known as the CCT Program) reached a significant milestone in 1996 with the completion of 20 of the 39 active projects. The CCT Program is responding to a need to demonstrate and deploy a portfolio of technologies that will assure the U.S. recoverable coal reserves of 297 billion tons could continue to supply the nation`s energy needs economically and in a manner that meets the nation`s environmental objectives. This portfolio of technologies includes environmental control devices that contributed to meeting the accords on transboundary air pollution recommended by the Special Envoys on Acid Rain in 1986. Operational, technical, environmental, and economic performance information and data are now flowing from highly efficient, low-emission, advanced power generation technologies that will enable coal to retain its prominent role into the next millennium. Further, advanced technologies are emerging that will enhance the competitive use of coal in the industrial sector, such as in steelmaking. Coal processing technologies will enable the entire coal resource base to be used while complying with environmental requirements. These technologies are producing products used by utilities and industrial processes. The capability to coproduce products, such as liquid and solid fuels, electricity, and chemicals, is being demonstrated at a commercial scale by projects in the CCT Program. In summary, this portfolio of technologies is satisfying the national need to maintain a multifuel energy mix in which coal is a key component because of its low-cost, availability, and abundant supply within the nation`s borders.

  13. Laser Science & Technology Program Annual Report - 2000

    Energy Technology Data Exchange (ETDEWEB)

    Chen, H-L

    2001-03-20

    The Laser Science and Technology (LS&T) Program Annual Report 2001 provides documentation of the achievements of the LLNL LS&T Program during the April 2001 to March 2002 period using three formats: (1) an Overview that is a narrative summary of important results for the year; (2) brief summaries of research and development activity highlights within the four Program elements: Advanced Lasers and Components (AL&C), Laser Optics and Materials (LO&M), Short Pulse Laser Applications and Technologies (SPLAT), and High-Energy Laser System and Tests (HELST); and (3) a compilation of selected articles and technical reports published in reputable scientific or technology journals in this period. All three elements (Annual Overview, Activity Highlights, and Technical Reports) are also on the Web: http://laser.llnl.gov/lasers/pubs/icfq.html. The underlying mission for the LS&T Program is to develop advanced lasers, optics, and materials technologies and applications to solve problems and create new capabilities of importance to the Laboratory and the nation. This mission statement has been our guide for defining work appropriate for our Program. A major new focus of LS&T beginning this past year has been the development of high peak power short-pulse capability for the National Ignition Facility (NIF). LS&T is committed to this activity.

  14. Geothermal Technologies Program Blue Ribbon Panel Recommendations

    Energy Technology Data Exchange (ETDEWEB)

    none,

    2011-06-17

    The Geothermal Technologies Program assembled a geothermal Blue Ribbon Panel on March 22-23, 2011 in Albuquerque, New Mexico for a guided discussion on the future of geothermal energy in the United States and the role of the DOE Program. The Geothermal Blue Ribbon Panel Report captures the discussions and recommendations of the experts. An addendum is available here: http://www.eere.energy.gov/geothermal/pdfs/gtp_blue_ribbon_panel_report_addendum10-2011.pdf

  15. Usage of Wifi Technology for PLC Programming

    OpenAIRE

    Jaromír ŠKUTA

    2009-01-01

    This contribution describes usage of WIFI technology for programming and parameterization of application in PLC. INSYS WLAN unit from the Microelectronics INSYS Corporation is the base of application. Software access point with using USB WIFI component WL167 is running in industrial PC. Particular PC clients are connecting into network infrastructure PLC by the help of this access point and INSYS WLAN unit. This connection allows configuring and uploading program into this PLC.

  16. 76 FR 4350 - Health Information Technology Extension Program

    Science.gov (United States)

    2011-01-25

    ... HUMAN SERVICES Health Information Technology Extension Program ACTION: Public Notice. SUMMARY: This notice announces changes to the Health Information Technology Extension Program, which assists providers seeking to adopt and become meaningful users of health information technology, as authorized under...

  17. THE INFLUENCE OF CULTURE ON MARKETING PROGRAMS FOR NEW PRODUCTS LAUNCH

    Directory of Open Access Journals (Sweden)

    Gabriela CĂPĂȚÎNĂ

    2014-11-01

    Full Text Available This article attempts to analyze the influence of culture on marketing programs for new products launch. Despite the special attention that literature confers to new products, the tactical side represented by marketing program which operationalize the new product launch, it is strongly neglected. Thus, considering the actual trends toward international markets and the existing gap in literature, the paper sections will treat the culture components in relation with marketing program activities developed for a new product launch. The contribution of this paper at scientific progress is accomplished by providing detailed descriptions of changes occurred in marketing programs in cultural diversity context; it is a preamble for a field which need new developments, theories and knowledge. In terms of conclusions, marketing program on international market is expected to be a good predictor of new product success, and at the same time, a useful approach to optimize the allocation of marketing effort.

  18. A Technology Program that Rescues Spacecraft

    Science.gov (United States)

    Deutsch, Leslie J.; Lesh, J. R.

    2004-03-01

    There has never been a long-duration deep space mission that did not have unexpected problems during operations. JPL's Interplanetary Network Directorate (IND) Technology Program was created to develop new and improved methods of communication, navigation, and operations. A side benefit of the program is that it maintains a cadre of human talent and experimental systems that can be brought to bear on unexpected problems that may occur during mission operations. Solutions fall into four categories: applying new technology during operations to enhance science performance, developing new operational strategies, providing domain experts to help find solutions, and providing special facilities to trouble-shoot problems. These are illustrated here using five specific examples of spacecraft anomalies that have been solved using, at least in part, expertise or facilities from the IND Technology Program: Mariner 10, Voyager, Galileo, SOHO, and Cassini/Huygens. In this era of careful cost management, and emphasis on returns-on-investment, it is important to recognize this crucial additional benefit from such technology program investments.

  19. ELECTRIC INFRASTRUCTURE TECHNOLOGY, TRAINING, AND ASSESSMENT PROGRAM

    Energy Technology Data Exchange (ETDEWEB)

    TREMEL, CHARLES L

    2007-06-28

    The objective of this Electric Infrastructure Technology, Training and Assessment Program was to enhance the reliability of electricity delivery through engineering integration of real-time technologies for wide-area applications enabling timely monitoring and management of grid operations. The technologies developed, integrated, tested and demonstrated will be incorporated into grid operations to assist in the implementation of performance-based protection/preventive measures into the existing electric utility infrastructure. This proactive approach will provide benefits of reduced cost and improved reliability over the typical schedule-based and as needed maintenance programs currently performed by utilities. Historically, utilities have relied on maintenance and inspection programs to diagnose equipment failures and have used the limited circuit isolation devices, such as distribution main circuit breakers to identify abnormal system performance. With respect to reliable problem identification, customer calls to utility service centers are often the sole means for utilities to identify problem occurrences and determine restoration methodologies. Furthermore, monitoring and control functions of equipment and circuits are lacking; thus preventing timely detection and response to customer outages. Finally, the two-way flow of real-time system information is deficient, depriving decision makers of key information required to effectively manage and control current electric grid demands to provide reliable customer service in abnormal situations. This Program focused on advancing technologies and the engineering integration required to incorporate them into the electric grid operations to enhance electrical system reliability and reduce utility operating costs.

  20. Application of Statistics in Engineering Technology Programs

    Science.gov (United States)

    Zhan, Wei; Fink, Rainer; Fang, Alex

    2010-01-01

    Statistics is a critical tool for robustness analysis, measurement system error analysis, test data analysis, probabilistic risk assessment, and many other fields in the engineering world. Traditionally, however, statistics is not extensively used in undergraduate engineering technology (ET) programs, resulting in a major disconnect from industry…

  1. Energy efficiency programs for niche markets: The Labs21 program as an exemplar

    Energy Technology Data Exchange (ETDEWEB)

    Wirdzek, Phillip; Lintner, William; Mathew, Paul; Carlisle, Nancy

    2004-06-01

    Most federal programs that promote energy efficiency and environmental sustainability in the building industry focus on the larger market segments such as offices, residential buildings, etc. Niche markets such as laboratories are often overlooked and beyond the scope of such programs, for at least two reasons: (a) by definition, niche markets are a relatively small ''wedge'' of the overall energy consumption ''pie''; and (b) laboratories have health and safety concerns, complex flexibility requirements and are perceived to be less amenable to broadly applicable strategies. Nevertheless, laboratories and other ''high-tech'' buildings demand the attention of the energy efficiency and sustainable design community for several reasons: (1) They are a growing segment of the building sector. (2) They are very energy and resource intensive laboratories on average are four to six times as energy intensive as office buildings, and five to ten times as expensive to build. (3) There are significant opportunities for efficiency and conservation, especially when compared to other buildings. In this paper, we describe how the Labs21 program, a joint program of the US EPA and US DOE, is structured to meet these needs recognizing that laboratories require very specialized engineering and design knowledge not addressed in academia or industry, and not readily shared to a level commensurate with the needs of this building sector. While Labs21 is focused on one niche market, we also highlight some experiences from this program applicable to other specialized building types.

  2. Resource Communication Technology and Marketing of Textile Products: A U.S. Textile Industry Case Study

    Science.gov (United States)

    Baah, Anthony

    2010-01-01

    The purpose of the qualitative positivistic case study was to explore whether resource communication technology has helped or would help the marketing of textile products in the U.S. textile industry. The contributions of human capital in the marketing department, the marketing-demand information system function, and the product supply chain…

  3. Markets for Technology and the Importance of Firm-Specific Search for Innovation Performance

    DEFF Research Database (Denmark)

    Sofka, Wolfgang; Grimpe, Christoph

    , the costs of firm-specific search are only justified in underdeveloped markets. Otherwise, market transactions provide higher efficiency and flexibility. This negative cross-level interaction effect is stronger the more knowledge in an industry is covered by markets for technology. We test and support...

  4. Markets for Technology and the Importance of Firm-specific Search for Innovation Performance

    DEFF Research Database (Denmark)

    Grimpe, Christoph; Sofka, Wolfgang

    , the costs of firm-specific search are only justified in underdeveloped markets. Otherwise, market transactions provide higher efficiency and flexibility. This negative cross-level interaction effect is stronger the more knowledge in an industry is covered by markets for technology. We test and support...

  5. Resource Communication Technology and Marketing of Textile Products: A U.S. Textile Industry Case Study

    Science.gov (United States)

    Baah, Anthony

    2010-01-01

    The purpose of the qualitative positivistic case study was to explore whether resource communication technology has helped or would help the marketing of textile products in the U.S. textile industry. The contributions of human capital in the marketing department, the marketing-demand information system function, and the product supply chain…

  6. Application Possibilities of Social Marketing Technologies for Publicity of Electronic Government Services

    Directory of Open Access Journals (Sweden)

    Tadas Limba

    2013-08-01

    Full Text Available Nowadays e-government projects and projects in the public sector are changing the consistency and reality of our daily life and will need to be managed by project managers, who uge modern marketing tools and technologies. Social marketing is one of the modern marketing tools and, probably, it is the best tool to provide marketing in public sector project management, It has been changing in different ways since the founding of social marketing: the aim of social marketing, the technologies for using i ; but nowadays it’s hard to imagine public sector projects and, especially, egovernment projects, without using social marketing technologies. The usage of social marketing technologies can improve public sector project management and make the project more attractive to society or some part of it. This scientific paper represents social marketing transformation, the way in which social marketing needs to be used in the public sector project management process and analyses the phases of social marketing. It also gives some practical advics for public sector organizations o, how to implement social marketing in the e-government project deployment process.

  7. Electric-utility DSM programs in a competitive market

    Energy Technology Data Exchange (ETDEWEB)

    Hirst, E.

    1994-04-01

    During the past few years, the costs and effects of utility demand-side management (DSM) programs have grown sharply. In 1989, US electric utilities spent 0.5% of revenues on such programs and cut total electricity consumption by 0.6%. By 1992, these numbers had increased to 1.3% and 1.2%, respectively. Utility projections, as of early 1993, of DSM expenditures and energy savings for 1997 were 1.7% and 2.5%, respectively. Whether this projected growth comes to pass may depend on current debates about deregulation of, and increased competition in, the electric-utility industry. This report examines the factors likely to affect utility DSM programs in a more competitive environment. The electric-utility industry faces two forces that may conflict with each other. One is the pressure to open up both wholesale and retail markets for competition. The net effect of such competition, especially at the retail level, would have much greater emphasis on electricity prices and less emphasis on energy services. Such an outcome would force a sharp reduction in the scale of DSM programs that are funded by customers in general. The second force is increased concern about environmental quality and global warming. Because utilities are major contributors to US carbon dioxide emissions, the Administration`s Climate Change Action Plan calls on utilities to reduce such emissions. DSM programs are one key way to do that and, in the process, to cut customer electric bills and improve economic productivity. This report discusses the forms of competition and how they might affect DSM programs. It examines the important roles that state regulatory commissions could play to affect retail competition and utility DSM programs. The report also considers the effects of DSM programs on retail electricity prices.

  8. Alternative Approaches for Educating Future Global Marketing Professionals: A Comparison of Foreign Study and Research-Intensive Marketing Programs

    Science.gov (United States)

    Kaufman, Peter A.; Melton, Horace L.; Varner, Iris I.; Hoelscher, Mark; Schmidt, Klaus; Spaulding, Aslihan D.

    2011-01-01

    Using an experiential learning model as a conceptual background, this article discusses characteristics and learning objectives for well-known foreign study programs such as study tours, study abroad, and internships and compares them with a less common overseas program called the "Global Marketing Program" (GMP). GMP involves interdisciplinary…

  9. Alternative Approaches for Educating Future Global Marketing Professionals: A Comparison of Foreign Study and Research-Intensive Marketing Programs

    Science.gov (United States)

    Kaufman, Peter A.; Melton, Horace L.; Varner, Iris I.; Hoelscher, Mark; Schmidt, Klaus; Spaulding, Aslihan D.

    2011-01-01

    Using an experiential learning model as a conceptual background, this article discusses characteristics and learning objectives for well-known foreign study programs such as study tours, study abroad, and internships and compares them with a less common overseas program called the "Global Marketing Program" (GMP). GMP involves…

  10. Alternative Approaches for Educating Future Global Marketing Professionals: A Comparison of Foreign Study and Research-Intensive Marketing Programs

    Science.gov (United States)

    Kaufman, Peter A.; Melton, Horace L.; Varner, Iris I.; Hoelscher, Mark; Schmidt, Klaus; Spaulding, Aslihan D.

    2011-01-01

    Using an experiential learning model as a conceptual background, this article discusses characteristics and learning objectives for well-known foreign study programs such as study tours, study abroad, and internships and compares them with a less common overseas program called the "Global Marketing Program" (GMP). GMP involves…

  11. 2010 Fuel Cell Technologies Market Report, June 2011

    Energy Technology Data Exchange (ETDEWEB)

    2011-06-01

    This report summarizes 2010 data on fuel cells, including market penetration and industry trends. It also covers cost, price, and performance trends, along with policy and market drivers and the future outlook for fuel cells.

  12. 76 FR 30147 - Application of the Energy Planning and Management Program Power Marketing Initiative to the...

    Science.gov (United States)

    2011-05-24

    ... From the Federal Register Online via the Government Publishing Office DEPARTMENT OF ENERGY Western Area Power Administration Application of the Energy Planning and Management Program Power Marketing...-2017 remarketing efforts, the Energy Management and Planning Program (Program), and the Conformed...

  13. Annual highlights of the energy technology programs

    Energy Technology Data Exchange (ETDEWEB)

    1978-12-01

    The Energy Storage and Conversion Division reports summary activities in the following: electrolysis-based hydrogen energy storage systems; an electrochemically regenerative hydrogen--halogen energy storage system; fuel cells (materials and electrolysis); high temperature water electrolysis; hydrogen energy storage systems for automobile propulsion; program planning for research related to energy conservation; New York Energy Office oil retrofit pilot program; burner-boiler/furnace testing; and proposed programs. The Engineering Division reports on solar-assisted heat pump systems; solar cooling subsystems and systems; solar demonstration project in Northeast U.S.; hardware simulators for tests of solar cooling/heating systems; fossil-energy programs; catalytic process for conversion of synthesis gas to methanol; coal-fired heater; coal/oil mixture combustion; rotating fluidized bed containing limestone for removal of sulfur from hot gases; improved oil and gas burners; residue and waste fuels; and proposed programs. The Conservation Program Management Group reports on conservation program management; space conditioning, diagnostics, and controls technology for conservation in buildings; and energy conservation in residential buildings. Funding for 1978 and 1979 for each program is indicated. (MCW)

  14. Wilberforce Power Technology in Education Program

    Science.gov (United States)

    Gordon, Edward M.; Buffinger, D. R.; Hehemann, D. G.; Breen, M. L.; Raffaelle, R. P.

    1999-01-01

    The Wilberforce Power Technology in Education Program is a multipart program. Three key parts of this program will be described. They are: (1) WISE-The Wilberforce Summer Intensive Experience. This annual offering is an educational program which is designed to provide both background reinforcement and a focus on study skills to give the participants a boost in their academic performance throughout their academic careers. It is offered to entering Wilberforce students. Those students who take advantage of WISE learn to improve important skills which enable them to work at higher levels in mathematics, science and engineering courses throughout their college careers, but most notably in the first year of college study. (2) Apply technology to reaming. This is being done in several ways including creating an electronic chemistry text with hypertext links to a glossary to help the students deal with the large new vocabulary required to describe and understand chemistry. It is also being done by converting lecture materials for the Biochemistry class to PowerPoint format. Technology is also being applied to learning by exploring simulation software of scientific instrumentation. (3) Wilberforce participation in collaborative research with NASA's John H. Glenn Research Center at Lewis Field. This research has focused on two areas in the past year. The first of these is the deposition of solar cell materials. A second area involves the development of polymeric materials for incorporation into thin film batteries.

  15. On the Data Mining Technology Applied to Active Marketing Model of International Luxury Marketing Strategy in China— An Empirical Analysis

    Directory of Open Access Journals (Sweden)

    Qishen Zhou

    2013-09-01

    Full Text Available  This paper emphasizes the importance of active marketing in the customer relationship management. Especially, the data mining technology is applied to establish an active marketing model to empirically analyze the condition of the AH Jewelry Company. Michael Porter's Five Forces Model is employed to assess and calculate the similarity in the active marketing model. Then, the questionnaire analysis on the customer relationship management model is carried out to explain the target market and target customer groups of AH Jewelry Company. The cluster analysis and principal component analysis (PCA are applied as data mining tool to investigate factors and problems that influence marketing effect of the AH Jewelry Company. The analysis results show that it becomes a key problem to enhance the customer loyalty and retain the customers under the changeable consumption environment. Data mining technology can help to analyze the historical data to produce the clients set which is most closed to the customer behaviors, and regards the most interesting information as the recommendation to the customers. Hence, marketing optimization strategy could be proposed as reference to manage the luxury marketing.

  16. The space shuttle program technologies and accomplishments

    CERN Document Server

    Sivolella, Davide

    2017-01-01

    This book tells the story of the Space Shuttle in its many different roles as orbital launch platform, orbital workshop, and science and technology laboratory. It focuses on the technology designed and developed to support the missions of the Space Shuttle program. Each mission is examined, from both the technical and managerial viewpoints. Although outwardly identical, the capabilities of the orbiters in the late years of the program were quite different from those in 1981. Sivolella traces the various improvements and modifications made to the shuttle over the years as part of each mission story. Technically accurate but with a pleasing narrative style and simple explanations of complex engineering concepts, the book provides details of many lesser known concepts, some developed but never flown, and commemorates the ingenuity of NASA and its partners in making each Space Shuttle mission push the boundaries of what we can accomplish in space. Using press kits, original papers, newspaper and magazine articles...

  17. Building technologies program. 1995 annual report

    Energy Technology Data Exchange (ETDEWEB)

    Selkowitz, S.E.

    1996-05-01

    The 1995 annual report discusses laboratory activities in the Building Technology Program. The report is divided into four categories: windows and daylighting, lighting systems, building energy simulation, and advanced building systems. The objective of the Building Technologies program is to assist the U.S. building industry in achieving substantial reductions in building-sector energy use and associated greenhouse gas emissions while improving comfort, amenity, health, and productivity in the building sector. Past efforts have focused on windows and lighting, and on the simulation tools needed to integrate the full range of energy efficiency solutions into achievable, cost-effective design solutions for new and existing buildings. Current research is based on an integrated systems and life-cycle perspective to create cost-effective solutions for more energy-efficient, comfortable, and productive work and living environments. Sixteen subprograms are described in the report.

  18. 76 FR 23583 - Application of the Energy Planning and Management Program Power Marketing Initiative to the...

    Science.gov (United States)

    2011-04-27

    ... Area Power Administration Application of the Energy Planning and Management Program Power Marketing... Planning and Management Program (Program) Power Marketing Initiative (PMI), as modified in this notice, to... a 30-year term will allow sufficient resource planning horizons and added stability compared to a...

  19. 76 FR 81487 - Application of the Energy Planning and Management Program Power Marketing Initiative to the...

    Science.gov (United States)

    2011-12-28

    ... From the Federal Register Online via the Government Publishing Office DEPARTMENT OF ENERGY Western Area Power Administration Application of the Energy Planning and Management Program Power Marketing...-2017 marketing efforts, the Energy Management and Planning Program (Program), and the Conformed General...

  20. Using Student Input to Develop a Marketing Strategy for an Executive MBA Program

    Science.gov (United States)

    Geissler, Gary L.

    2011-01-01

    Despite continued growth in the number of Executive MBA (EMBA) Programs in the U. S. and worldwide, previous research concerning the marketing of EMBA Programs has been very limited. Here, the author investigates ways to successfully market an EMBA Program at a southern U. S. university. Extensive exploratory research was conducted among current…

  1. Formation of the Innovation Component of Marketing Technologies of Enterprises That Produce Mineral Waters

    Directory of Open Access Journals (Sweden)

    Golodniuk Olena S.

    2014-03-01

    Full Text Available The article considers main marketing technologies of building competitive advantages by enterprises that produce Ukrainian mineral waters. It considers individual innovations of the conceptual (eco-marketing and applied (branding, benchmarking and competitive reconnaissance nature with consideration of their significance for participants of this market. It offers directions of increasing the innovation component of topical marketing technologies with the aim of implementation of their results into management of competitive advantages of enterprises. It draws a conclusion about a necessity of: reducing evident and growth of a number of latent competitive advantages, based on intellectual technologies, and also development and realisation of a conceptual model of providing marketing innovations in the system of managing competitive advantages of enterprises; and formation of the system of monitoring marketing innovations with the aim of development of additional services and means of building competitive advantages of enterprises that produce mineral waters.

  2. Technology in the Marketing Activities of Schools as an Example to Institutional Isomorphism

    Directory of Open Access Journals (Sweden)

    B. Çağla Garipağaoğlu

    2013-08-01

    Full Text Available The purpose of this study is to understand and explore the isomorphic changes in the private school chain sector in Turkey over the last five years regarding the effects of recent technology adoptions for school marketing activities. Qualitative research model was used and the two largest school chains were selected with concept sampling strategy. To collect data, we interviewed the chief marketing officers of the two selected school chains by using a semi-structured interview guideline. The data was analyzed by using content analysis. The results of the study provide a relatively new perspective based on the concept of institutional isomorphism to the use of technologies for marketing purposes (both as a marketing tool and a marketing product in the private school chain sector. The results show that technology is a powerful marketing product, which is used by schools as a marketing strategy, as well. This eventually leads to convergence of learning environments in different schools. Technology is considered to be a powerful tool for marketing school’s activities, as well, and this power is acknowledged by both school chains. Similarly, use of technology as a marketing tool becomes an isomorphic force for the two competing schools.

  3. Materials Development Program: Ceramic Technology Project bibliography, 1984--1992

    Energy Technology Data Exchange (ETDEWEB)

    1994-03-01

    The Ceramic Technology [for Advanced Heat Engines] Project was begun in 1983 to meet the ceramic materials needs of the companion DOE automotive engine program, the Advanced Gas Turbine (AGT) project, and the Heavy Duty Transport (low-heat-rejection, heavy-duty diesel) project. Goal is to develop an industry technology base for reliable and cost effective ceramics for applications in advanced automotive gas turbine and diesel engines. Research areas were identified following extensive input from industry and academia. Majority of research is done by industry (60%); work is also done at colleges and universities, in-house, and at other national laboratories and government agencies. In the beginning, reliability of ceramic components was the key issue. The reliability issues have largely been met and, at the present time, cost is the driving issue, especially in light of the highly cost-sensitive automotive market. Emphasis of the program has now been shifted toward developing cost-effective ceramic components for high-performance engines in the near-term. This bibliography is a compilation of publications done in conjunction with the Ceramic Technology Project since its beginning. Citations were obtained from reports done by participants in the project. We have tried to limit citations to those published and easily located. The end date of 1992 was selected.

  4. Agricultural Marketing. Farmers' Marketing Practices and Programs To Teach Alternative Practices. Briefing Report to Congressional Committees.

    Science.gov (United States)

    General Accounting Office, Washington, DC.

    This report describes a General Accounting Office study of farmers' marketing practices. The report specifically discusses farmers' use of the three advanced marketing techniques--cash forward contracting, hedging in the futures market, and trading in agricultural options--as disclosed in nine studies of farmers' marketing practices made from 1976…

  5. On the Impact of Piracy on Innovation in the Presence of Technological and Market Uncertainty

    OpenAIRE

    Dyuti Banerjee; Ishita Chatterjee

    2009-01-01

    This paper analyses the effect of piracy on innovation in the presence of R&D competition with technological and market uncertainty. With a single innovating firm facing technological uncertainty, piracy unambiguously retards innovation. However, with R&D competition where firms face market and technological uncertainties, we show that piracy may enhance overall innovation. We also show that if the difference between the probabilities of success of the innovating firms is relatively large the...

  6. The emergence of the global fintech market: Economic and technological determinants

    OpenAIRE

    HADDAD, Christian; Hornuf, Lars

    2016-01-01

    We investigate the economic and technological determinants inducing entrepreneurs to establish ventures with the purpose of reinventing financial technology (fintech). We find that countries witness more fintech startup formations when the latest technology is readily available, capital markets are well-developed, and people have more mobile telephone subscriptions. Furthermore, the available labor force has a positive impact on the development of this new market segment. Finally, the more so...

  7. ATP Interior Noise Technology and Flight Demonstration Program

    Science.gov (United States)

    Stephens, David G.; Powell, Clemans A.

    1988-01-01

    The paper provides an overview of the ATP (Advanced Turboprop Program) acoustics program with emphasis on the NASA technology program and the recent NASA/Industry demonstration programs aimed at understanding and controlling passenger cabin noise. Technology developments in propeller (source) noise, cabin noise transmission, and subjective acoustics are described. Finally, an overview of the industry demonstrator programs is presented.

  8. Marketing.

    Science.gov (United States)

    Doyle, Peter

    1987-01-01

    Explores the role of marketing in the modern firm and the key tasks of marketing management. Defines the term "marketing" and discusses it as an economic concept. Discusses three key marketing principals. (RKM)

  9. Divison of Environmental Control Technology program, 1978

    Energy Technology Data Exchange (ETDEWEB)

    Mott, William E.

    1979-06-01

    This report covers Division of Environmental Control Technology projects in progress during FY 1978, within the Office of the Assistant Secretary for Environment, Department of Energy. It is the second in a planned series of annual reports. The Division of Environmental Control Technology (ECT) continues to support the Assistant Secretary for Environment (EV) in discharging two primary responsibilities: (1) under the Environmental Engineering (EE) Program, the independent overview and assessment of environmental control aspects of both the U.S. Department of Energy's (DOE) research, development, and demonstration (RD and D) programs and the Nation's energy policies, and (2) under the Decontamination and Decommissioning Program, the reduction of potential environmental hazards at the radioactively contaminated sites that are presently owned or were formerly used by the Government. This report presents a short summary of objectives, approach, progress and results, future plans, and a reference bibliography for each research, development, or assessment project within the program areas described above.

  10. INFORMATIVE TECHNOLOGIES IN ESTIMATION OF T HE P HARMACEUTICAL MARKET

    Directory of Open Access Journals (Sweden)

    L. Yu. Babintseva

    2013-11-01

    Full Text Available An analytical study of methodologies of integral pharmaceutical market analysis is undertaken. It’s offered to use as an additional indicator of the pharmaceutical market state the trend of morbidity indexes of socially significant diseases. High informational value has also distribution curve of rendering harm risks of patients in the dynamics. A new approach to the analysis of the pharmaceutical market based on the trend characteristics’ may become the main in the decision- making.

  11. IPIRG programs - advances in pipe fracture technology

    Energy Technology Data Exchange (ETDEWEB)

    Wilkowski, G.; Olson, R.; Scott, P. [Batelle, Columbus, OH (United States)

    1997-04-01

    This paper presents an overview of the advances made in fracture control technology as a result of the research performed in the International Piping Integrity Research Group (IPIRG) program. The findings from numerous experiments and supporting analyses conducted to investigate the behavior of circumferentially flawed piping and pipe systems subjected to high-rate loading typical of seismic events are summarized. Topics to be discussed include; (1) Seismic loading effects on material properties, (2) Piping system behavior under seismic loads, (3) Advances in elbow fracture evaluations, and (4) {open_quotes}Real{close_quotes} piping system response. The presentation for each topic will be illustrated with data and analytical results. In each case, the state-of-the-art in fracture mechanics prior to the first IPIRG program will be contrasted with the state-of-the-art at the completion of the IPIRG-2 program.

  12. Effects of interruptible load program on equilibrium outcomes of electricity markets with wind power

    Energy Technology Data Exchange (ETDEWEB)

    An, Xuena; Zhang, Shaohua; Li, Xue [Shanghai Univ. (China). Key Lab. of Power Station Automation Technology

    2013-07-01

    High wind power penetration presents a lot of challenges to the flexibility and reliability of power system operation. In this environment, various demand response (DR) programs have got much attention. As an effective measure of demand response programs, interruptible load (IL) programs have been widely used in electricity markets. This paper addresses the problem of impacts of the IL programs on the equilibrium outcomes of electricity wholesale markets with wind power. A Cournot equilibrium model of wholesale markets with wind power is presented, in which IL programs is included by a market demand model. The introduction of the IL programs leads to a non-smooth equilibrium problem. To solve this equilibrium problem, a novel solution method is proposed. Numerical examples show that IL programs can lower market price and its volatility significantly, facilitate the integration of wind power.

  13. Clean coal technology: Export finance programs

    Energy Technology Data Exchange (ETDEWEB)

    1993-09-30

    Participation by US firms in the development of Clean Coal. Technology (CCT) projects in foreign countries will help the United States achieve multiple national objectives simultaneously--addressing critical goals related to energy, environmental technology, industrial competitiveness and international trade. US participation in these projects will result in an improved global environment, an improvement in the balance of payments and an increase in US jobs. Meanwhile, host countries will benefit from the development of economically- and environmentally-sound power facilities. The Clean Air Act Amendments of 1990 (Public Law 101-549, Section 409) as supplemented by a requirement in the Energy Policy Act of 1992 (Public Law 102-486, Section 1331(f)) requires that the Secretary of Energy, acting through the Trade Promotion Coordinating Committee Subgroup on Clean Coal Technologies, submit a report to Congress with information on the status of recommendations made in the US Department of Energy, Clean Coal Technology Export Programs, Report to the United States Congress, February 1992. Specific emphasis is placed on the adequacy of financial assistance for export of CCTS. This report fulfills the requirements of the Act. In addition, although this report focuses on CCT power projects, the issues it raises about the financing of these projects are also relevant to other CCT projects such as industrial applications or coal preparation, as well as to a much broader range of energy and environmental technology projects worldwide.

  14. Survey of Laboratories and Implementation of the Federal Defense Laboratory Diversification Program. Annex A. Department of the Army Domestic Technology Transfer

    Science.gov (United States)

    1993-11-01

    benefits provided by ARL’s substantial investment in marketing tools and displays which have been developed for use by the DTI" program as well as other ARL...conference. Other marketing tools range from tri-fold single page hand outs, up to 20 to 30 page full color brochures. The ARL DTT program is...this year several new marketing tools have been developed: a) An ARL DTr handout which provides a brief description of ARL, the DTT program technology

  15. 2014-2015 Offshore Wind Technologies Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Smith, Aaron

    2015-11-18

    This presentation provides an overview of progress toward offshore wind cost reduction in Europe and implications for the U.S. market. The presentation covers an overview of offshore wind developments, economic and performance trends, empirical evidence of LCOE reduction, and challenges and opportunities in the U.S. market.

  16. 78 FR 23890 - Notice of Funds Availability: Inviting Applications for the Emerging Markets Program

    Science.gov (United States)

    2013-04-23

    ... Commodity Credit Corporation Notice of Funds Availability: Inviting Applications for the Emerging Markets... 2014 Emerging Markets Program (EMP). The intended effect of this notice is to solicit applications from... develop, maintain, or expand emerging markets for U.S. agricultural commodities and products...

  17. 77 FR 24173 - Notice of Funds Availability: Inviting Applications for the Emerging Markets Program

    Science.gov (United States)

    2012-04-23

    ... Commodity Credit Corporation Notice of Funds Availability: Inviting Applications for the Emerging Markets... 2013 Emerging Markets Program (EMP). The intended effect of this notice is to solicit applications from.... agricultural commodities and products by funding activities that improve emerging markets' food and...

  18. Geothermal Program Review XIV: proceedings. Keeping Geothermal Energy Competitive in Foreign and Domestic Markets

    Energy Technology Data Exchange (ETDEWEB)

    NONE

    1996-01-01

    The U.S. Department of Energy`s Office of Geothermal Technologies conducted its annual Program Review XIV in Berkeley, April 8-10, 1996. The geothermal community came together for an in-depth review of the federally-sponsored geothermal research and development program. This year`s theme focused on ``Keeping Geothermal Energy Competitive in Foreign and Domestic Markets.`` This annual conference is designed to promote technology transfer by bringing together DOE-sponsored researchers; utility representatives; geothermal developers; equipment and service suppliers; representatives from local, state, and federal agencies; and others with an interest in geothermal energy. Program Review XIV consisted of eight sessions chaired by industry representatives. Introductory and overview remarks were presented during every session followed by detailed reports on specific DOE-funded research projects. The progress of R&D projects over the past year and plans for future activities were discussed. The government-industry partnership continues to strengthen -- its success, achievements over the past twenty years, and its future direction were highlighted throughout the conference. The comments received from the conference evaluation forms are published in this year`s proceedings. Individual papers have been processed for inclusion in the Energy Science and Technology Database.

  19. Efficiency improvement opportunities for personal computer monitors. Implications for market transformation programs

    Energy Technology Data Exchange (ETDEWEB)

    Park, Won Young; Phadke, Amol; Shah, Nihar [Environmental Energy Technologies Division, Lawrence Berkeley National Laboratory, Berkeley, CA (United States)

    2013-08-15

    Displays account for a significant portion of electricity consumed in personal computer (PC) use, and global PC monitor shipments are expected to continue to increase. We assess the market trends in the energy efficiency of PC monitors that are likely to occur without any additional policy intervention and estimate that PC monitor efficiency will likely improve by over 40 % by 2015 with saving potential of 4.5 TWh per year in 2015, compared to today's technology. We discuss various energy-efficiency improvement options and evaluate the cost-effectiveness of three of them, at least one of which improves efficiency by at least 20 % cost effectively beyond the ongoing market trends. We assess the potential for further improving efficiency taking into account the recent development of universal serial bus-powered liquid crystal display monitors and find that the current technology available and deployed in them has the potential to deeply and cost effectively reduce energy consumption by as much as 50 %. We provide insights for policies and programs that can be used to accelerate the adoption of efficient technologies to further capture global energy saving potential from PC monitors which we estimate to be 9.2 TWh per year in 2015.

  20. Wood energy Technology Program; Puuenergian teknologiaohjelma

    Energy Technology Data Exchange (ETDEWEB)

    Hakkila, P. [VTT Energy, Espoo (Finland)

    1999-07-01

    The National Wood Energy Technology Program focuses on developing the production technology and improving the quality of forest chips from logging residues and small- sized trees. In 1998, energy use of forest chips in Finland amounted to 0.5 million solid-m{sup 3}. The main research areas of the program are: integration of energy production into industrial wood production in the conventional forestry; development of planning and logistics in the production and storage of forest chips; development of technology for chipping, handling and storage including operations at chip terminals and at the end-users facilities; development of long-distance transport of fuel chips and unchipped forest residues; preparing forest machine and truck contractors for the production of forest chips on a large scale; development of quality control to improve the heat value of the chips; and the operational reliability of wood chip-fired plants improving the handling and combustion properties of bark, sawdust and other solid wood residues from forest industry. The total budget for 1999 - 2003 is million FIM 250, Tekes' share of which amounts to million FIM 50.

  1. Laser Science and Technology Program Update 2001

    Energy Technology Data Exchange (ETDEWEB)

    Chen, H L; Hackel, L A

    2002-01-01

    The Laser Science and Technology (LS&T) Program's mission is to develop advanced solid-state lasers, optics, materials technologies, and applications to solve problems and create new capabilities of importance to the Nation and the Laboratory. A top, near-term priority is to provide technical support to the National Ignition Facility (NIF) to ensure activation success. LS&T provides the NIF Programs with core competencies and supports its economic viability. The primary objectives of LS&T activities in fiscal year (FY) 2001 have been threefold: (1) to support deployment of hardware and to enhance lasers and optics performance for NIF, (2) to develop advanced solid-state laser systems and optical components for the Department of Energy (DOE) and the Department of Defense (DoD), and (3) to invent, develop, and deliver improved concepts and hardware for other government agencies and U.S. industry. Special efforts have also been devoted to building and maintaining our capabilities in three technology areas: high-power solid-state lasers, high-power optical materials, and applications of advanced lasers.

  2. Study of Development of Information and Communication Technology in Azerbaijan with Marketing Approach

    Directory of Open Access Journals (Sweden)

    Rovshan Karimov

    2015-03-01

    Full Text Available This paper is devoted to study of development and also spread of information and communication technology, including activity of mobile operators and telecommunications satellite in Azerbaijan. In the study work, particular emphasis is laid on conducting marketing in order to investigate the current condition of communication technology, and also the role of related subjects of entrepreneurship as key players in the market. With applying marketing, the advantages and also existing problems in this sector are revealed. The carried research allows determine the socioeconomic effect of communication technologies, as well as business strategy and the peculiarities of functioning of mobile operators with taking into consideration interests of customers in Azerbaijan.

  3. Research and technology operating plan summary: Fiscal year 1975 research and technology program. [space programs, energy technology, and aerospace sciences

    Science.gov (United States)

    1975-01-01

    Summaries are presented of Research and Technology Operating Plans currently in progress throughout NASA. Citations and abstracts of the operating plans are presented along with a subject index, technical monitor index, and responsible NASA organization index. Research programs presented include those carried out in the Office of Aeronautics and Space Technology, Office of Energy Programs, Office of Applications, Office of Space Sciences, Office of Tracking and Data Acquisition, and the Office of Manned Space Flight.

  4. Geocoding and social marketing in Alabama's cancer prevention programs.

    Science.gov (United States)

    Miner, Julianna W; White, Arica; Lubenow, Anne E; Palmer, Sally

    2005-11-01

    The Alabama Department of Public Health (ADPH) is collaborating with the National Cancer Institute to develop detailed profiles of underserved Alabama communities most at risk for cancer. These profiles will be combined with geocoded data to create a pilot project, Cancer Prevention for Alabama's Underserved Populations: A Focused Approach. The project's objectives are to provide the ADPH's cancer prevention programs with a more accurate and cost-effective means of planning, implementing, and evaluating its prevention activities in an outcomes-oriented and population-appropriate manner. The project links geocoded data from the Alabama Statewide Cancer Registry with profiles generated by the National Cancer Institute's cancer profiling system, Consumer Health Profiles. These profiles have been successfully applied to market-focused cancer prevention messages across the United States. The ADPH and the National Cancer Institute will evaluate the efficacy of using geocoded data and lifestyle segmentation information in strategy development and program implementation. Alabama is the first state in the nation not only to link geocoded cancer registry data with lifestyle segmentation data but also to use the National Cancer Institute's profiles and methodology in combination with actual state data.

  5. Technological Innovations and Consumer Needs: An Analysis of Mobile Communications Market

    Directory of Open Access Journals (Sweden)

    Norlia Ahmad

    2011-12-01

    Full Text Available This study combines insights from market diffusion and consumer research to provide an inte-grated framework of mobile communications market in Japan. We base our analysis on data from company interview, focus group discussion and industry reports. Our findings indicate that technology push dominates in the early introduction and consumer needs pull in the maturing stage. Three implications for the marketing area are; first, user needs for mobile communications have evolved from basic mobility and functionality to include aesthetic and experiential benefits, second, innovations of product capabilities co-evolve with user needs, and lead to increases in mobile usage and product-user attachments, and third, in a saturated market, mobile consumption is premised on the utilitarian and hedonic values as perceived by the users. As mobile phone is a universal product, analysis of a saturated market such as Japan provides a deeper understanding of the evolution of technology and consumer in other markets.

  6. Analysis of Engineering Content within Technology Education Programs

    Science.gov (United States)

    Fantz, Todd D.; Katsioloudis, Petros J.

    2011-01-01

    In order to effectively teach engineering, technology teachers need to be taught engineering content, concepts, and related pedagogy. Some researchers posit that technology education programs may not have enough content to prepare technology teachers to teach engineering design. Certain technology teacher education programs have responded by…

  7. National Advanced Drilling and Excavation Technologies Program

    Energy Technology Data Exchange (ETDEWEB)

    None

    1993-06-15

    The second meeting of Federal agency representatives interested in the National Advanced Drilling and Excavation Technologies (NADET) Program took place on June 15, 1993. The Geothermal Division of the U.S. Department of Energy (DOE) hosted the meeting at the Washington, D.C., offices of DOE. Representatives from the National Science Foundation, U.S. Geological Survey, U.S. Bureau of Mines, National Institute of Standards and Technology, National Aeronautics and Space Administration, Environmental Protection Agency, and various offices within the Department of Energy attended. For a complete list of attendees see Attachment A. The purpose of the meeting was: (1) to cover the status of efforts to gain formal approval for NADET, (2) to brief participants on events since the last meeting, especially two recent workshops that explored research needs in drilling and excavation, (3) to review some recent technological advances, and (4) to solicit statements of the importance of improving drilling and excavation technologies to the missions of the various agencies. The meeting agenda is included as Attachment B.

  8. Solid Polymer Electrolyte Fuel Cell Technology Program

    Science.gov (United States)

    1980-01-01

    Work is reported on phase 5 of the Solid Polymer Electrolyte (SPE) Fuel Cell Technology Development program. The SPE fuel cell life and performance was established at temperatures, pressures, and current densities significantly higher than those previously demonstrated in sub-scale hardware. Operation of single-cell Buildup No. 1 to establish life capabilities of the full-scale hardware was continued. A multi-cell full-scale unit (Buildup No. 2) was designed, fabricated, and test evaluated laying the groundwork for the construction of a reactor stack. A reactor stack was then designed, fabricated, and successfully test-evaluated to demonstrate the readiness of SPE fuel cell technology for future space applications.

  9. Data, Technology & Social Media: Their Invasive Role in Contemporary Marketing

    OpenAIRE

    K. Prakash Vel; Collins Agyapong Brobbey; Abdalrhman Salih; Hafsa Jaheer

    2015-01-01

    Marketers have paid a huge price for their inability to decipher which trend has come to stay and which one is a fad. Such a challenge has jeopardized the survival of blue-chip brands, as marketers anticipated in vain the end of existing red ocean strategies. Essentially, the traditional marketing strategies associated with the success of well-known brands in the past are losing their relevance in the current context. There is the need to identify and understand modern trends and their implic...

  10. MARKET ALLOCATION RULES FOR NONPRICE PROMOTION WITH FARM PROGRAMS: U.S. COTTON

    OpenAIRE

    Ding, Lily; Kinnucan, Henry W.

    1996-01-01

    Rules are derived to indicate the optimal allocation of a fixed promotion budget between domestic and export markets when the commodity in question represents a significant portion of world trade and is protected in the domestic market by a deficiency-payment program. Optimal allocation decisions are governed by advertising elasticities in the domestic and export markets and the export market share. PromotionÂ’'s ability to lower deficiency payments is inversely related to the absolute value ...

  11. Suggestions to Improve Marketing in Anhui Huidian Science &Technology Co. Ltd

    OpenAIRE

    Zhang, Yan

    2014-01-01

    An excellent marketing plan is very important for a company in order to make great development. And in 2014, Huidian Company is planning to go public. Now they try to develop their business and build their core competitiveness. In this most significant time, a comprehensive marketing plan is urgently needed. The purpose of this thesis is giving Anhui Huidian Science & Technology Co. Ltd some suggestions to improve their marketing. The main things in research process were analyzing the mar...

  12. Market Segmentation in Business Technology Base: The Case of Segmentation of Sparkling

    OpenAIRE

    Valéria Riscarolli; Universidade Nove de Julho - UNINOVE; Sandra Regina Silva dos Santos Souza; Universidade Nove de Julho - UNINOVE; Leonel Cezar Rodrigues; Universidade Nove de Julho - UNINOVE; Fabrícia Durieux Zucco; FURB e UNIVALI

    2014-01-01

    A common market segmentation premise for products and services rules consumer behavior as the segmentation center piece. Would this be the logic for segmentation used by small technology based companies? In this article we target at determining the principles of market segmentation used by a vitiwinery company, as research object. This company is recognized by its products excellence, either in domestic as well as in the foreign market, among 13 distinct countries. The research method used is...

  13. Marketing the Program. New Directions for Community Colleges, Number 36.

    Science.gov (United States)

    Keim, William A., Ed.; Keim, Marybelle C., Ed.

    1981-01-01

    This collection of essays examines the role of marketing in the recruitment and retention of community college students. First, Philip Kotler and Leslie A. Goldgehn define the marketing process and assess its potential benefits. Richard C. Richardson, Jr., and Donald S. Doucette question the effectiveness of marketing in the community college.…

  14. Government policy and market penetration opportunities for US renewable energy technology in India and Pakistan

    Energy Technology Data Exchange (ETDEWEB)

    Sathaye, J.; Weingart, J.M.

    1988-01-01

    Some US renewable energy industries are now looking abroad, especially to the rapidly developing Asia-Pacific region, in order to increase sales and expand markets. The developing world appears in principle to be an important market for renewable energy technologies. These international markets have proven extremely difficult to penetrate, and the US competitive position is threatened by strong, well-organized, government-supported competition from Japan and Western Europe. For example, US photovoltaic manufacturers held 80% of the world PV market in 1980; today their market share is down to 35%. Less developed countries (LDCs) present a potentially significant but highly elusive market for renewable energy technologies. This market may develop for three major reasons; the shortage of electricity supply and the high cost of grid extension to rural areas, the high cost of oil imports and the scarcity of light oil products, and the gradual replacement of traditional fuels with modern ones. The focus of this report is on the policies and attitudes of national and regional governments in India and Pakistan towards renewable energy technology and how these policies and attitudes affect the potential for penetration of these markets by US industry. We have attempted to provide some useful insight into the actual market environment in India and Pakistan rather than just report on official laws, regulations, and policies. The report also examines the economics of technologies in comparison with more traditional sources of energy. It concentrates primarily on technologies, such as photovoltaics and wind electric systems, that would benefit from foreign participation, but also identifies potential market opportunities for advanced solar desalination and other renewable energy technologies. 31 refs.

  15. The NASA space power technology program

    Science.gov (United States)

    Stephenson, R. Rhoads

    NASA has a broad technology program in the field of space power. This paper describes that program, including the roles and responsibilities of the various NASA field centers and major contractors. In the power source area, the paper discusses the SP-100 Space Nuclear Power Project, which has been under way for about seven years and is making substantial progress toward development of components for a 100-kilowatt power system that can be scaled to other sizes. This system is a candidate power source for nuclear electric propulsion, as well as for a power plant for a lunar base. In the energy storage area, the paper describes NASA's battery- and fuel-cell development programs. NASA is actively working on NiCd, NiH2, and lithium batteries. A status update is also given on a U.S. Air Force-sponsored program to develop a large (150 ampere-hour) lithium-thionyl chloride battery for the Centaur upper-stage launch vehicle. Finally, the area of power management and distribution (PMAD) is addressed, including power system components such as solid-state switches and power integrated circuits. Automated load management and other computer-controlled functions offer considerable payoffs. The state of the art in space power is described, along with NASA's medium- and long-term goals in the area.

  16. Economic Assessment of Hydrogen Technologies Participating in California Electricity Markets

    Energy Technology Data Exchange (ETDEWEB)

    Eichman, Joshua [National Renewable Energy Lab. (NREL), Golden, CO (United States); Townsend, Aaron [National Renewable Energy Lab. (NREL), Golden, CO (United States); Melaina, Marc [National Renewable Energy Lab. (NREL), Golden, CO (United States)

    2016-02-19

    As the electric sector evolves and increasing amounts of variable renewable generation are installed on the system, there are greater needs for system flexibility and sufficient capacity, and greater concern for overgeneration from renewable sources not well matched in time with electric loads. Hydrogen systems have the potential to support the grid in each of these areas. However, limited information is available about the economic competitiveness of hydrogen system configurations. This paper quantifies the value for hydrogen energy storage and demand response systems to participate in select California wholesale electricity markets using 2012 data. For hydrogen systems and conventional storage systems (e.g., pumped hydro, batteries), the yearly revenues from energy, ancillary service, and capacity markets are compared to the yearly cost to establish economic competitiveness. Hydrogen systems can present a positive value proposition for current markets. Three main findings include: (1) For hydrogen systems participating in California electricity markets, producing and selling hydrogen was found to be much more valuable than producing and storing hydrogen to later produce electricity; therefore systems should focus on producing and selling hydrogen and opportunistically providing ancillary services and arbitrage. (2) Tighter integration with electricity markets generates greater revenues (i.e., systems that participate in multiple markets receive the highest revenue). (3) More storage capacity, in excess of what is required to provide diurnal shifting, does not increase competitiveness in current California wholesale energy markets. As more variable renewable generation is installed, the importance of long duration storage may become apparent in the energy price or through additional markets, but currently, there is not a sufficiently large price differential between days to generate enough revenue to offset the cost of additional storage. Future work will involve

  17. Market Segmentation in Business Technology Base: The Case of Segmentation of Sparkling

    Directory of Open Access Journals (Sweden)

    Valéria Riscarolli

    2014-08-01

    Full Text Available A common market segmentation premise for products and services rules consumer behavior as the segmentation center piece. Would this be the logic for segmentation used by small technology based companies? In this article we target at determining the principles of market segmentation used by a vitiwinery company, as research object. This company is recognized by its products excellence, either in domestic as well as in the foreign market, among 13 distinct countries. The research method used is a case study, through information from the company’s CEOs and crossed by primary information from observation and formal registries and documents of the company. In this research we look at sparkling wines market segmentation. Main results indicate that the winery studied considers only technological elements as the basis to build a market segment. One may conclude that a market segmentation for this company is based upon technological dominion of sparkling wines production, aligned with a premium-price policy. In the company, directorship believes that as sparkling wines market is still incipient in the country, sparkling wine market segments will form and consolidate after the evolution of consumers tasting preferences, depending on technologies that boost sparkling wines quality. 

  18. Concurrent design and market testing of virtual prototypes using group support and multi-media technology

    NARCIS (Netherlands)

    Muller, PC; van Engelen, JML; van Erp, A; Kappert, CB; Sierts, K; Terlouw, P; Sobolewski, M; Fox, M

    1996-01-01

    In order to be successful, new product development requires a balance between market pull and technology, push. On a project level this involves forging a link between the technical capabilities of the company and the needs of the market place. This paper describes an approach to forge this link ear

  19. Social Marketing and the "New" Technology: Proceedings of a Washington Roundtable (Washington, DC, March 25, 1998).

    Science.gov (United States)

    Academy for Educational Development, Washington, DC.

    This document examines some of the key issues raised during the second Washington Roundtable on Social Marketing, convened by the Academy for Educational Development (AED) in 1998. AED invited participants to examine whether the interactive technologies that are revolutionizing commercial marketing--personal computers, the Internet (especially the…

  20. Technology transfer potential of an automated water monitoring system. [market research

    Science.gov (United States)

    Jamieson, W. M.; Hillman, M. E. D.; Eischen, M. A.; Stilwell, J. M.

    1976-01-01

    The nature and characteristics of the potential economic need (markets) for a highly integrated water quality monitoring system were investigated. The technological, institutional and marketing factors that would influence the transfer and adoption of an automated system were studied for application to public and private water supply, public and private wastewater treatment and environmental monitoring of rivers and lakes.

  1. Competition as an Effective Tool in Developing Social Marketing Programs: Driving Behavior Change through Online Activities

    OpenAIRE

    Corina ŞERBAN

    2011-01-01

    Nowadays, social marketing practices represent an important part of people’s lives. Consumers’ understanding of the need for change has become the top priority for social organizations worldwide. As a result, the number of social marketing programs has increased, making people reflect more on their behaviors and on the need to take action. Competition in social marketing can bring many benefits. The more programs initiated, the more people will start to involve in society’s problems, hereby c...

  2. Improving International Marketing Programs to Reflect Global Complexity and Risk: Curriculum Drivers and Constraints

    Science.gov (United States)

    Vos, Lynn

    2013-01-01

    This article looks at the curriculum redesign of a master's-level program in international marketing from a UK perspective. In order to ensure that the program would be more fit-for-purpose for future managers working under conditions of complexity, uncertainty, and within regimes often very different from the home market, the team began the…

  3. Florida's Prepaid College Tuition Program: Marketing a Pre-Need Service.

    Science.gov (United States)

    Gauff, Joseph F., Jr.

    1994-01-01

    A discussion of Florida's college tuition prepayment program describes the plan and its options and examines its marketing implications as a preneed service. It is concluded that the program makes saving for college easy, economical, and completely safe but requires rethinking of conventional marketing strategies and mix. (MSE)

  4. 77 FR 15117 - Notice of Proposed Information Collection: Comment Request; Mark-to-Market Program; Requirements...

    Science.gov (United States)

    2012-03-14

    ... URBAN DEVELOPMENT Notice of Proposed Information Collection: Comment Request; Mark- to-Market Program; Requirements for Community-Based Non-Profit Organizations and Public Agencies AGENCY: Office of the Assistant... also lists the following information: Title of Proposal: Mark-to-Market Program; Requirements for...

  5. Market impacts of a multiyear mechanical fuel treatment program in the U.S.

    Science.gov (United States)

    Jeffrey P. Prestemon; Karen L. Abt; Robert J. Jr. Huggett

    2008-01-01

    We describe a two-stage model of global log and chip markets that evaluates the spatial and temporal economic effects of government- subsidized fire-related mechanical fuel treatment programs in the U.S.West and South. The first stage is a goal program that allocates subsidies according to fire risk and location priorities, given a budget and a feasible, market-...

  6. Improving International Marketing Programs to Reflect Global Complexity and Risk: Curriculum Drivers and Constraints

    Science.gov (United States)

    Vos, Lynn

    2013-01-01

    This article looks at the curriculum redesign of a master's-level program in international marketing from a UK perspective. In order to ensure that the program would be more fit-for-purpose for future managers working under conditions of complexity, uncertainty, and within regimes often very different from the home market, the team began the…

  7. Florida's Prepaid College Tuition Program: Marketing a Pre-Need Service.

    Science.gov (United States)

    Gauff, Joseph F., Jr.

    1994-01-01

    A discussion of Florida's college tuition prepayment program describes the plan and its options and examines its marketing implications as a preneed service. It is concluded that the program makes saving for college easy, economical, and completely safe but requires rethinking of conventional marketing strategies and mix. (MSE)

  8. Homeland Security Education: Managerial versus Nonmanagerial Market Perspectives of an Academic Program

    Science.gov (United States)

    Doss, Daniel; Henley, Russ; McElreath, David; Lackey, Hilliard; Jones, Don; Gokaraju, Balakrishna; Sumrall, William

    2016-01-01

    The authors discuss the findings of a market study that preceded the offering of an academic program in homeland security. The university disseminated a mail survey to gain data for analysis of variance testing of several hypotheses regarding market perceptions of the intended homeland security program offering. Stratification involved segregating…

  9. Space Technology Mission Directorate Game Changing Development Program FY2015 Annual Program Review: Advanced Manufacturing Technology

    Science.gov (United States)

    Vickers, John; Fikes, John

    2015-01-01

    The Advance Manufacturing Technology (AMT) Project supports multiple activities within the Administration's National Manufacturing Initiative. A key component of the Initiative is the Advanced Manufacturing National Program Office (AMNPO), which includes participation from all federal agencies involved in U.S. manufacturing. In support of the AMNPO the AMT Project supports building and Growing the National Network for Manufacturing Innovation through a public-private partnership designed to help the industrial community accelerate manufacturing innovation. Integration with other projects/programs and partnerships: STMD (Space Technology Mission Directorate), HEOMD, other Centers; Industry, Academia; OGA's (e.g., DOD, DOE, DOC, USDA, NASA, NSF); Office of Science and Technology Policy, NIST Advanced Manufacturing Program Office; Generate insight within NASA and cross-agency for technology development priorities and investments. Technology Infusion Plan: PC; Potential customer infusion (TDM, HEOMD, SMD, OGA, Industry); Leverage; Collaborate with other Agencies, Industry and Academia; NASA roadmap. Initiatives include: Advanced Near Net Shape Technology Integrally Stiffened Cylinder Process Development (launch vehicles, sounding rockets); Materials Genome; Low Cost Upper Stage-Class Propulsion; Additive Construction with Mobile Emplacement (ACME); National Center for Advanced Manufacturing.

  10. Laser Science and Technology Program Update 2002

    Energy Technology Data Exchange (ETDEWEB)

    Hackel, L A; Chen, H L

    2003-03-01

    The Laser Science and Technology (LS&T) Program's mission is to develop advanced lasers, optics, materials technologies, and applications to solve problems and create new capabilities of importance to the nation and the Laboratory. A top, near-term priority is to provide technical support in the deployment and upgrade of the National Ignition Facility (NIF). Our other program activities synergistically develop technologies that are of interest to the NIF Directorate but outside the scope of the NIF funding. The primary objectives of LS&T activities in 2002 have been fourfold--(a) to support deployment of hardware and to enhance laser and optics performance for NIF, (b) to develop high-energy petawatt laser science and technology for the Department of Energy (DOE), (c) to develop advanced solid-state laser systems and optical components for the Department of Defense (DoD), and to invent develop, and deliver improved concepts and hardware for other government agencies and industry. Special efforts have been devoted to building and maintaining our capabilities in three technology areas: high-power short-pulse solid-state lasers, high-power optical materials, and applications of advanced lasers. LS&T activities during 2002 focused on seven major areas: (1) NIF Project--LS&T led major advances in the deployment of NIF Final Optics Assembly (FOA) and the development of 3{omega} optics processing and treatment technologies to enhance NIF's operations and performance capabilities. (2) Stockpile Stewardship Program (SSP)--LS&T personnel continued development of ultrashort-pulse lasers and high-power, large-aperture optics for applications in SSP, extreme-field science and national defense. To enhance the high-energy petawatt (HEPW) capability in NIF, LS&T continued development of advanced compressor-grating and front-end laser technologies utilizing optical-parametric chirped-pulse amplification (OPCPA). (3) High-energy-density physics and inertial fusion energy

  11. Laser Science and Technology Program Update 2002

    Energy Technology Data Exchange (ETDEWEB)

    Hackel, L A; Chen, H L

    2003-03-01

    The Laser Science and Technology (LS&T) Program's mission is to develop advanced lasers, optics, materials technologies, and applications to solve problems and create new capabilities of importance to the nation and the Laboratory. A top, near-term priority is to provide technical support in the deployment and upgrade of the National Ignition Facility (NIF). Our other program activities synergistically develop technologies that are of interest to the NIF Directorate but outside the scope of the NIF funding. The primary objectives of LS&T activities in 2002 have been fourfold--(a) to support deployment of hardware and to enhance laser and optics performance for NIF, (b) to develop high-energy petawatt laser science and technology for the Department of Energy (DOE), (c) to develop advanced solid-state laser systems and optical components for the Department of Defense (DoD), and to invent develop, and deliver improved concepts and hardware for other government agencies and industry. Special efforts have been devoted to building and maintaining our capabilities in three technology areas: high-power short-pulse solid-state lasers, high-power optical materials, and applications of advanced lasers. LS&T activities during 2002 focused on seven major areas: (1) NIF Project--LS&T led major advances in the deployment of NIF Final Optics Assembly (FOA) and the development of 3{omega} optics processing and treatment technologies to enhance NIF's operations and performance capabilities. (2) Stockpile Stewardship Program (SSP)--LS&T personnel continued development of ultrashort-pulse lasers and high-power, large-aperture optics for applications in SSP, extreme-field science and national defense. To enhance the high-energy petawatt (HEPW) capability in NIF, LS&T continued development of advanced compressor-grating and front-end laser technologies utilizing optical-parametric chirped-pulse amplification (OPCPA). (3) High-energy-density physics and inertial fusion energy

  12. Integrating cell phones and mobile technologies into public health practice: a social marketing perspective.

    Science.gov (United States)

    Lefebvre, Craig

    2009-10-01

    Mobile communications are being used for many purposes, from instant messaging (IM), mobile or microblogging (Twitter), social networking sites (Facebook, MySpace), e-mail to basic voicemail. A brief background on cell phone and mobile technology use in public health is reviewed. The focus of the article is framing the use of mobile technologies in public health from a social marketer's perspective--using the 4 Ps marketing mix as a guide.

  13. Market potential analysis of value propositions related to projector-sensor technology in hospitality environment

    OpenAIRE

    2014-01-01

    The research task of this Master’s Thesis is to define and analyze potential markets related of projector-sensor technology in hospitality industry and to define service concepts and business ecosystems related to projector-sensor technology. From an academic point of view this study aims to participate in discussion around the concepts of customer value and business ecosystem. This is done by analyzing market potential of a value proposition through business biosphere -framework. The ke...

  14. Availability and Perceived Value of Masters of Business Administration Degree Programs in Pharmaceutical Marketing and Management

    Science.gov (United States)

    Clauson, Kevin A.; Latif, David A.

    2012-01-01

    Objectives. To examine pharmacist-targeted master of business administration (MBA) degree programs and investigate pharmacists’ perceptions regarding them. Methods. Specialized MBA programs in pharmaceutical marketing and management offered at US colleges and schools of pharmacy were identified in the literature and compared. Pharmacists’ perceptions of MBA programs were evaluated through a survey of clinical preceptors affiliated with a school of pharmacy. Results. Seven US universities that offer an MBA program in pharmaceutical marketing and management were identified. Thirty-three percent of the 57 pharmacist preceptors who responded to the survey reported plans to pursue an MBA degree program. Respondents preferred MBA programs related to healthcare or pharmacy (66%) over general MBA programs (33%). Conclusion. An MBA in pharmaceutical marketing and management could provide pharmacists with advanced knowledge of the operational and strategic business aspects of pharmacy practice and give pharmacy graduates an advantage in an increasingly competitive job market. PMID:22611273

  15. Linking Technology Capabilities to Marketing Requirements: Case of Indonesian Aircraft Industry

    Directory of Open Access Journals (Sweden)

    Yulianto Suharto

    2014-08-01

    Full Text Available Abstract. The relationship between strategic technology planning and the overall business strategy has been one of the growing fields that attract much interest both from academics and industrials point of view. The increasingly important role that technology plays in today’s business success is well established.Strategic technology planning activities--within a corporate level--are often implemented by applying integrated planning instrument, which allow firms to consider both technology-oriented and product-oriented aspects. This paper is an attempt to explore the role of strategic planning in the high tech industry using a specific case of aerospace industry in Indonesia.  In order to compete effectively inthe open global marketplace, the company must learn to integrate technology managementwith strategic planning. In other words, all top managers have to linktheir technology capabilities to marketing requirements.Keywords:  technology planning; business strategy; technology capability; marketing requirement; strategic mix 

  16. 2012 DOE Vehicle Technologies Program Annual Merit Review

    Energy Technology Data Exchange (ETDEWEB)

    None

    2012-10-26

    The 2012 DOE Hydrogen Program and Vehicle Technologies Program Annual Merit Review and Peer Evaluation Meeting was held May 14-18, 2012 in Crystal City, Virginia. The review encompassed all of the work done by the Hydrogen Program and the Vehicle Technologies Program: a total of 309 individual activities were reviewed for Vehicle Technologies, by a total of 189 reviewers. A total of 1,473 individual review responses were received for the technical reviews.

  17. Use of market research data by state chronic disease programs, Illinois, 2012-2014.

    Science.gov (United States)

    Amerson, Nancy L; Arbise, Benjamin S; Kelly, Nora K; Traore, Elizabeth

    2014-09-25

    Market research data complement traditional epidemiologic data by allowing users to examine health behavior and patterns by census block or census tract. Market research data can identify products and behaviors that align or do not align with public health program goals. Illinois is a recipient of an award from the Directors of Health Promotion and Education to use industry market research data collected by The Nielsen Company for public health purposes. Illinois creates customized community profiles using market research data on tobacco use characteristics to describe the demographics, habits, and media preferences of smokers in certain locations. Local agencies use profiles to plan and target marketing initiatives, reach disparate groups within overall community populations, and restructure program objectives and policy initiatives. Local market research data provide detailed information on the characteristics of smokers, allowing Illinois communities to design public health programs without having to collect data on their own.

  18. Marketing a Wellness Program: A Case Study in Bridging the Gap between Academic and Student Affairs.

    Science.gov (United States)

    Dod, Glenna A.; Earwood-Smith, Glenda

    1988-01-01

    Reports on a collaborative effort between a student services division and a classroom instructor aimed at increasing student involvement in marketing a wellness program for college students. Claims program was successful in improving attendance at the wellness program and changing attitudes towards this type of programing. (Author/ABL)

  19. Physics of the Cosmos Program Annual Technology Report

    Science.gov (United States)

    Pham, Bruce Thai; Cardiff, Ann H.

    2015-01-01

    What's in this Report? What's New? This fifth Program Annual Technology Report (PATR) summarizes the Programs technology development activities for fiscal year (FY) 2015. The PATR serves four purposes.1. Summarize the technology gaps identified by the astrophysics community;2. Present the results of this years technology gap prioritization by the PCOS Technology Management Board (TMB);3. Report on newly funded PCOS Strategic Astrophysics Technology (SAT) projects; and4. Detail progress, current status, and activities planned for the coming year for all technologies supported by PCOS Supporting Research and Technology (SRT) funding in FY 2015. .

  20. Rapid Development of Drilling Technology and Market of China

    Institute of Scientific and Technical Information of China (English)

    Wang Guanqing; Ni Rongfu

    1994-01-01

    @@ China's developing drilling market Now, CNPC is the owner of more than 1 000 rigs of large and medium size, including imported electric-drive rigs with 6 000 to 9 000 m drilling capacity, imported mechanical drive rigs with 5 000 to 6 000 m drilling capacity, imported mobile rigs with 1 500 to 3 000 m drilling capacity and a lot of home-made mechanical rigs with 2 000,3 200, 4 500 and 6 000m drilling capacity, which can meet the requirement of the domestic and foreign drilling market.

  1. Computer technology and computer programming research and strategies

    CERN Document Server

    Antonakos, James L

    2011-01-01

    Covering a broad range of new topics in computer technology and programming, this volume discusses encryption techniques, SQL generation, Web 2.0 technologies, and visual sensor networks. It also examines reconfigurable computing, video streaming, animation techniques, and more. Readers will learn about an educational tool and game to help students learn computer programming. The book also explores a new medical technology paradigm centered on wireless technology and cloud computing designed to overcome the problems of increasing health technology costs.

  2. Electric energy storage systems in a market-based economy. Comparison of emerging and traditional technologies

    Energy Technology Data Exchange (ETDEWEB)

    Kazempour, S. Jalal; Moghaddam, M. Parsa; Haghifam, M.R.; Yousefi, G.R. [Department of Electrical and computer Engineering, Tarbiat Modares University (TMU), Tehran (Iran)

    2009-12-15

    Unlike markets for storable commodities, electricity markets depend on the real-time balance of supply and demand. Although much of the present-day grid operate effectively without storage technologies, cost-effective ways of storing electrical energy can make the grid more efficient and reliable. This work addresses an economic comparison between emerging and traditional Electric Energy Storage (EES) technologies in a competitive electricity market. In order to achieve this goal, an appropriate Self-Scheduling (SS) approach must first be developed for each of them to determine their maximum potential of expected profit among multi-markets such as energy and ancillary service markets. Then, these technologies are economically analyzed using Internal Rate of Return (IRR) index. Finally, the amounts of needed financial supports are determined for choosing the emerging technologies when an investor would like to invest on EES technologies. Among available EES technologies, we consider NaS battery (Natrium Sulfur battery) and pumped-storage plants as emerging and traditional technologies, respectively. (author)

  3. World Market Development and Consumer Acceptance of Irradiation Technology

    Directory of Open Access Journals (Sweden)

    Behnoush Maherani

    2016-11-01

    Full Text Available Food irradiation is an efficient technology that can be used to ensure food safety by eliminating insects and pathogens to prolong the shelf life. The process could be applied to fresh or frozen products without affecting the nutritional value. Presently more than 60 countries have adopted the technology. However, the technology adaptation differs from one country to another and, in some cases, consumers’ misunderstanding and lack of acceptance may hinder the technology adaptation process. This review summarizes the development of irradiation treatment worldwide and consumer attitudes towards the introduction of this technology. Also, the wholesomeness, beneficial effects, and regulation of irradiation are assessed.

  4. 76 FR 47180 - Pick-Sloan Missouri Basin Program-Eastern Division-2021 Power Marketing Initiative Proposal

    Science.gov (United States)

    2011-08-04

    ... marketing plan, with amendments to the contract term and resource pools marketing plan principles. The... Area Power Administration Pick-Sloan Missouri Basin Program--Eastern Division--2021 Power Marketing... marketing agency of the Department of Energy (DOE) published the proposed 2021 Power Marketing...

  5. Providing Appropriate Technology for Emerging Markets: Case Study on China’s Solar Thermal Industry

    Directory of Open Access Journals (Sweden)

    Jianghua Zhou

    2017-01-01

    Full Text Available Building on a case study of five Chinese solar thermal companies and one association, our study aims to understand how the innovator’s choices regarding the use of technology and organizational practices for new product development enable companies to design and diffuse appropriate technology in emerging markets. The study uncovers two critical factors that enhance the appropriateness of technology: redefining the identity of technology and building a local supply system. Our analysis shows that synergic innovation in both architecture and component leads to the appropriate functionalities desired by emerging markets. Moreover, modular design and the building of a local supply system enhance the process appropriateness of technology. Our study provides an empirical basis for advocating going beyond minor adaptations of existing products to creating appropriate technology for emerging markets, and extends our understandings of the upstream process of designing appropriate technology. Moreover, the emphasis on the local supply system reflects a holistic framework for shaping and delivering appropriate technology, expanding the existing research focus on the perspective of the technology itself. Our research also has managerial implications that may help firms tap into emerging markets.

  6. 75 FR 60713 - Farmers' Market Promotion Program: Notice of Request for Extension and Revision of a Currently...

    Science.gov (United States)

    2010-10-01

    ... Agricultural Marketing Service Farmers' Market Promotion Program: Notice of Request for Extension and Revision of a Currently Approved Information Collection AGENCY: Agricultural Marketing Service, USDA. ACTION... Promotion Program (FMPP) was created through an amendment of the Farmer-to-Consumer Direct Marketing Act...

  7. Building Technologies Program Multi-Year Program Plan Research and Development 2008

    Energy Technology Data Exchange (ETDEWEB)

    None, None

    2008-01-01

    Building Technologies Program Multi-Year Program Plan 2008 for research and development, including residential and commercial integration, lighting, HVAC and water heating, envelope, windows, and analysis tools.

  8. Market factors feedback system of the pilot program of the Energy Extension Service

    Energy Technology Data Exchange (ETDEWEB)

    None

    1978-04-01

    The market factors feedback system of the pilot program of the Energy Extension Service are described. The description contains the plans of the 10 pilot EES states and the DOE for operating the system between December 1977 and March 1979. Chapter one contains the planned scope of the market factors feedback system during the pilot program: the target audiences, program services, likely topics of market factors feedback, and energy decision makers. Chapter two presents how the market factors feedback system will operate over the pilot program period. Chapter three summarizes the roles and functions of DOE/EXT in supporting state EES market factors feedback operations and in evaluating the program. There are three appendices. Appendix A contains the market factors feedback plans of the pilot EES states. Appendix B describes how DOE/EXT will work with national-level energy decision makers on market factors feedback received from state EESs. Appendix C is the design for the formal evaluation of the market factors feedback component of the pilot EES program. (MCW)

  9. Efficiency Improvement Opportunities for Personal Computer Monitors. Implications for Market Transformation Programs

    Energy Technology Data Exchange (ETDEWEB)

    Park, Won Young [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Phadke, Amol [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States); Shah, Nihar [Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States)

    2012-06-29

    Displays account for a significant portion of electricity consumed in personal computer (PC) use, and global PC monitor shipments are expected to continue to increase. We assess the market trends in the energy efficiency of PC monitors that are likely to occur without any additional policy intervention and estimate that display efficiency will likely improve by over 40% by 2015 compared to today’s technology. We evaluate the cost effectiveness of a key technology which further improves efficiency beyond this level by at least 20% and find that its adoption is cost effective. We assess the potential for further improving efficiency taking into account the recent development of universal serial bus (USB) powered liquid crystal display (LCD) monitors and find that the current technology available and deployed in USB powered monitors has the potential to deeply reduce energy consumption by as much as 50%. We provide insights for policies and programs that can be used to accelerate the adoption of efficient technologies to capture global energy saving potential from PC monitors which we estimate to be 9.2 terawatt-hours [TWh] per year in 2015.

  10. The Threat Effect of Active Labor Market Programs: A Systematic Review

    DEFF Research Database (Denmark)

    Filges, Trine; Hansen, Anne Toft

    2017-01-01

    This paper is a systematic review of the threat effect of active labor market programs for unemployed individuals. The threat effect is the induced change in the hazard rate of leaving unemployment prior to program participation. Studies included in the review all estimated a threat effect...... a hazard rate of 1.27 for the pooled estimate. It has thus been concluded that active labor market programs constitute a significant threat effect....

  11. The Communications Technology Satellite /CTS/ Program

    Science.gov (United States)

    Evans, W. M.; Davies, N. G.; Hawersaat, W. H.

    1976-01-01

    The purposes of the joint Canadian-U.S. Communications Technology Satellite (CTS) Program are (1) to conduct satellite communication systems experiments using the 12- and 14-GHz bands and low-cost transportable ground terminals, (2) to develop and flight test a power amplifier tube having a greater than 50% efficiency with a saturated power output of 200 W at 12 GHz, (3) to develop and flight test a lightweight extendible solar array with an initial power output greater than 1 kW, and (4) to develop and flight test a 3-axis stabilization system to maintain accurate antenna boresight positioning on a spacecraft with flexible appendages. Brief descriptions of these experiments and of the ground facilities are provided.

  12. Software Technology for Adaptable, Reliable Systems (STARS) Technical Program Plan,

    Science.gov (United States)

    1986-08-06

    TPP (8/06186) * SOFTWARE TECHNOLOGY IE c0 FOR r ADAPTABLE, RELIABLE SYSTEMS (STARS) TECHNICAL PROGRAM PLAN 6 AUGUST 1986 DTIC ELECTEri NOV 141986WI...NONE NONE 11. TITLE (Include Security Classification) %. Software Technology for Adaptable, Reliable Systems (STARS) Technical Program Plan 12. PERSONAL...document is the top-level technical program plan for the STARS program. It describes the objectives of the program, the technical approach to achieve

  13. LEDs: DOE Programs Add Credibility to a Developing Technology

    Science.gov (United States)

    Conbere, Susan

    2009-01-01

    LED (light-emitting diode) technology is moving fast, and with justification, some facility managers have viewed it with a wary eye. Some LEDs on the market do not perform as promised, and the technology is changing rapidly. But new developments from the U.S. Department of Energy (DOE) now make it easier for facility managers to find LEDs that…

  14. Freedom car and vehicle technologies heavy vehicle program : FY 2007 benefits analysis, methodology and results -- final report.

    Energy Technology Data Exchange (ETDEWEB)

    SIngh, M.; Energy Systems; TA Engineering

    2008-02-29

    This report describes the approach to estimating the benefits and analysis results for the Heavy Vehicle Technologies activities of the FreedomCar and Vehicle Technologies (FCVT) Program of EERE. The scope of the effort includes: (1) Characterizing baseline and advanced technology vehicles for Class 3-6 and Class 7 and 8 trucks, (2) Identifying technology goals associated with the DOE EERE programs, (3) Estimating the market potential of technologies that improve fuel efficiency and/or use alternative fuels, (4) Determining the petroleum and greenhouse gas emissions reductions associated with the advanced technologies. In FY 05 the Heavy Vehicles program activity expanded its technical involvement to more broadly address various sources of energy loss as compared to focusing more narrowly on engine efficiency and alternative fuels. This broadening of focus has continued in subsequent activities. These changes are the result of a planning effort that occurred during FY 04 and 05. (Ref. 1) This narrative describes characteristics of the heavy truck market as they relate to the analysis, a description of the analysis methodology (including a discussion of the models used to estimate market potential and benefits), and a presentation of the benefits estimated as a result of the adoption of the advanced technologies. The market penetrations are used as part of the EERE-wide integrated analysis to provide final benefit estimates reported in the FY07 Budget Request. The energy savings models are utilized by the FCVT program for internal project management purposes.

  15. Developing Graduate Marketing Programs for Economies in Transition

    Science.gov (United States)

    Chadraba, Petr G.; O'Keefe, Robert D.

    2007-01-01

    This article summarizes some of the authors' experiences in introducing marketing concepts to students involved in the transition from planned to market economies. It addresses critical issues involved in the translation of these concepts within languages that often have no words that are synonymous with these terms. The authors discuss methods…

  16. Clean Coal Technology Programs: Completed Projects (Volume 2)

    Energy Technology Data Exchange (ETDEWEB)

    Assistant Secretary for Fossil Energy

    2003-12-01

    Annual report on the Clean Coal Technology Demonstration Program (CCTDP), Power Plant Improvement Initiative (PPII), and Clean Coal Power Initiative (CCPI). The report addresses the roles of the programs, implementation, funding and costs, project descriptions, legislative history, program history, environmental aspects, and project contacts. The project descriptions describe the technology and provides a brief summary of the demonstration results.

  17. Market diffusion, technological learning, and cost-benefit dynamics of condensing gas boilers in the Netherlands

    NARCIS (Netherlands)

    Weiss, M.; Dittmar, L.; Junginger, H.M.; Patel, M.K.; Blok, K.

    2009-01-01

    High costs often prevent the market diffusion of novel and efficient energy technologies. Monitoring cost and price decline for these technologies is thus important in order to establish effective energy policy. Here, we present experience curves and cost-benefit analyses for condensing gas boilers

  18. Modeling and analysis of renewable energy obligations and technology bandings in the UK electricity market

    NARCIS (Netherlands)

    Gurkan, G.; Langestraat, R.

    2014-01-01

    In the UK electricity market, generators are obliged to produce part of their electricity with renewable energy resources in accordance with the Renewable Obligation Order. Since 2009 technology banding has been added, meaning that different technologies are rewarded with a different number of certi

  19. Addressing AACSB Global and Technology Requirements: Exploratory Assessment of a Marketing Management Assignment

    Science.gov (United States)

    Greene, Scott; Bao, Yongchuan

    2009-01-01

    The Association to Advance Collegiate Schools of Business (AACSB) standards mandate knowledge of global and technology issues. Businesses desire employees with ability to analyze international markets and to be adept with technology. Taxpayers supporting public universities and organizations hiring business school graduates expect accountability…

  20. Technology Transfer Strategies for Creating Growth Opportunities in Frontier Markets of Sub-Saharan Africa

    DEFF Research Database (Denmark)

    Nielsen, Ulrik B.

    be the new growth frontier. Evidence has shown that if countries in SSA where using the same level of technology utilized by industrial countries, income levels in SSA would be significantly higher. The paper aims to address this issue, and study how Danish agriculture firms can use technology transfer...... to create growth opportunities in Frontier Markets of Sub-Saharan Africa....

  1. Academe, Technology, Society, and the Market: Four Frames of Reference for Copyright and Fair Use.

    Science.gov (United States)

    Metcalfe, Amy; Diaz, Veronica; Wagoner, Richard

    2003-01-01

    Suggests that varied and often understated uses of copyrighted materials exist in academic settings. Introduces four "frames" of reference: Academic, Technological, Social, and Market. Presents court cases relevant to each frame. Explores two scenarios involving use of copyrighted materials. As technology increases both access and control, the…

  2. Putting market-facing technology to work: Organizational drivers of CRM performance

    NARCIS (Netherlands)

    Saini, A.; Grewall, R.; Johnson, J.L.

    2010-01-01

    A large proportion of firms that adopt customer relationship management (CRM) technology find it challenging to integrate CRM technology into their core marketing processes and utilize CRM strategically to appreciably improve their performance. The authors conceptualize a model to understand the dri

  3. Putting market-facing technology to work: Organizational drivers of CRM performance

    NARCIS (Netherlands)

    Saini, A.; Grewall, R.; Johnson, J.L.

    2010-01-01

    A large proportion of firms that adopt customer relationship management (CRM) technology find it challenging to integrate CRM technology into their core marketing processes and utilize CRM strategically to appreciably improve their performance. The authors conceptualize a model to understand the

  4. Addressing AACSB Global and Technology Requirements: Exploratory Assessment of a Marketing Management Assignment

    Science.gov (United States)

    Greene, Scott; Bao, Yongchuan

    2009-01-01

    The Association to Advance Collegiate Schools of Business (AACSB) standards mandate knowledge of global and technology issues. Businesses desire employees with ability to analyze international markets and to be adept with technology. Taxpayers supporting public universities and organizations hiring business school graduates expect accountability…

  5. Putting market-facing technology to work: Organizational drivers of CRM performance

    NARCIS (Netherlands)

    Saini, A.; Grewall, R.; Johnson, J.L.

    2010-01-01

    A large proportion of firms that adopt customer relationship management (CRM) technology find it challenging to integrate CRM technology into their core marketing processes and utilize CRM strategically to appreciably improve their performance. The authors conceptualize a model to understand the dri

  6. A scoping study on energy-efficiency market transformation by California Utility DSM Programs

    Energy Technology Data Exchange (ETDEWEB)

    Eto, J.; Prahl, R.; Schlegel, J.

    1996-07-01

    Market transformation has emerged as a central policy objective for future publicly-funded energy-efficiency programs in California. California Public Utilities Commission (CPUC) Decision 95-12-063 calls for public funding to shift to activities designed to transform the energy-efficiency market. The CPUC envisions that funding {open_quotes}would only be needed for specific and limited periods of time to cause the market to be transformed{close_quotes}. At the same time, the CPUC also acknowledges that {open_quotes}there are many definitions of market transformation{close_quotes} ... and does {open_quotes}not attempt to refine those definitions today{close_quotes}. We argue that a definition of market transformation is essential. The literature is now replete with definitions, and an operational definition is needed for the CPUC to decide on which programs should be supported with public funds. The CPUC decision initially indicated a preference for programs that do not provide financial assistance 4-efficiency programs that rely on financial assistance to customers. However, energy customers have traditionally accounted for a substantial portion of California utility`s DSM programs, so the CPUC`s direction to use ratepayer funds to support programs that will transform the market raises critical questions about how to analyze what has happened in order to plan effectively for the future: Which utility energy-efficiency programs, including those that provide financial assistance to customers, have had market transforming effects? To what extent do current regulatory rules and practices encourage or discourage utilities from running programs that are designed to transform the market? Should the rules and programs be modified, and, if so, how, to promote market transformation?

  7. A scoping study on energy-efficiency market transformation by California Utility DSM Programs

    Energy Technology Data Exchange (ETDEWEB)

    Eto, J.; Prahl, R.; Schlegel, J.

    1996-07-01

    Market transformation has emerged as a central policy objective for future publicly-funded energy-efficiency programs in California. California Public Utilities Commission (CPUC) Decision 95-12-063 calls for public funding to shift to activities designed to transform the energy-efficiency market. The CPUC envisions that funding {open_quotes}would only be needed for specific and limited periods of time to cause the market to be transformed{close_quotes}. At the same time, the CPUC also acknowledges that {open_quotes}there are many definitions of market transformation{close_quotes} ... and does {open_quotes}not attempt to refine those definitions today{close_quotes}. We argue that a definition of market transformation is essential. The literature is now replete with definitions, and an operational definition is needed for the CPUC to decide on which programs should be supported with public funds. The CPUC decision initially indicated a preference for programs that do not provide financial assistance 4-efficiency programs that rely on financial assistance to customers. However, energy customers have traditionally accounted for a substantial portion of California utility`s DSM programs, so the CPUC`s direction to use ratepayer funds to support programs that will transform the market raises critical questions about how to analyze what has happened in order to plan effectively for the future: Which utility energy-efficiency programs, including those that provide financial assistance to customers, have had market transforming effects? To what extent do current regulatory rules and practices encourage or discourage utilities from running programs that are designed to transform the market? Should the rules and programs be modified, and, if so, how, to promote market transformation?

  8. Exploring the pleiotropic effects of technology on society or making social lemonade from technological lemons:six rules for marketers

    OpenAIRE

    DesAutels, Philip

    2011-01-01

    Since the 1960’s the customer has been at the focal point of business and the marketer’s job has been one of “identifying and meeting human and social needs” to create and deliver value to the customer. The result is that the marketer straddles the interface between technology and society, serving as both mediator and manager. In this research, I build towards a singular research goal; helping marketers understand the relationship between technology and society in a manner that provides them ...

  9. The Co-evolution of Technologies and Markets - On Market Transparency in Nanotech Evolution

    DEFF Research Database (Denmark)

    Andersen, Maj Munch

    communication as well as in depth case analyses. The paper concludes tentatively that while the market for nano products seems to approach commercialization it is becoming still less transparent. This may have important implications for the further commercialization of nanotechnology, which are discussed...

  10. Super-Efficient Refrigerator Program (SERP) evaluation volume 2: Preliminary impact and market transformation assessment

    Energy Technology Data Exchange (ETDEWEB)

    Lee, A.D.; Conger, R.L.

    1996-08-01

    The Super Efficient Refrigerator Program (SERP) is a collaborative utility program intended to transform the market for energy-efficient and environmentally friendly refrigerators. It is one of the first examples of a large-scale {open_quotes}market transformation{close_quotes} energy efficiency program. This report documents the preliminary impact and market transformation evaluation of SERP ({open_quotes}the Program{close_quotes}). Pacific Northwest National Laboratory (PNNL) conducted this evaluation for the U.S. Department of Energy. This study focuses on the preliminary impact evaluation and market transformation assessment, but also presents limited process evaluation information. It is based on interviews with refrigerator dealers and manufacturers, interviews with utility participants, industry data, and information from the Program administrators. Results from this study complement those from prior process evaluation also conducted by PNNL. 42 refs., 5 figs., 4 tabs.

  11. Market-oriented programming and its application to power load management

    Energy Technology Data Exchange (ETDEWEB)

    Ygge, F.

    1998-04-01

    Market-oriented programming is a new approach to design and implementation of resource allocation mechanisms in computer systems. It has its roots in different disciplines, such as economics and computer science (in particular the area of multi-agent systems). This is divided into two different parts, focusing on: (1) central foundations and mechanisms of market-oriented programming, and (2) the use of market-oriented programming in practical applications. Market-oriented programming is seen as a programming paradigm based on abstractions such as prices and demands. Concepts, terminology and theory from micro-economics form the foundations of the paradigm. Central aspects of these foundations are investigated and some new insights are presented. Furthermore, some relations between standard optimization/resource allocation approaches and markets are described, and novel theorems are introduced. A published, and generally recognized, market oriented approach to the application building climate control is analyzed in detail. A new approach to this application, based on market-oriented programming, is introduced and shown to be superior to the analyzed approach in many ways. The case study pinpoints a number of potential pitfalls as well as advantages of market-oriented approaches to this and other applications. A second investigated application is power load management, i.e. the management of loads at the customer`s side for obtaining more efficient energy systems management. The basis of the application is described and a new market oriented approach is introduced and analyzed. The approach is shown to have a number of advantages compared to existing approaches to this problem. The main conclusion of the thesis is that there are some potential pitfalls of market-oriented programming, but when used with care it provides a highly natural and efficient means for resource allocation in computer systems

  12. Algorithmic trading technology and strategy research on financial markets

    OpenAIRE

    Barca Linares, Victor

    2017-01-01

    Due to the financial digitalization, the human intervention in many operations both functional and those aimed to make profit in the market are likely to be substituted by algorithms and automated processes. This thesis lay the foundations of algorithmic trading developing a framework to automate the whole process of trading financial assets. Also, it researches trading strategies and the real potential to make profit. The framework consists of separated functional modules to acquire ...

  13. Rates and technologies for mass-market demand response

    Energy Technology Data Exchange (ETDEWEB)

    Herter, Karen; Levy, Roger; Wilson, John; Rosenfeld, Arthur

    2002-07-21

    Demand response programs are often quickly and poorlycrafted in reaction to an energy crisis and disappear once the crisissubsides, ensuring that the electricity system will be unprepared whenthe next crisis hits. In this paper, we propose to eliminate theevent-driven nature of demand response programs by considering demandresponsiveness a component of the utility obligation to serve. As such,demand response can be required as a condition of service, and theoffering of demand response rates becomes a requirement of utilities asan element of customer service. Using this foundation, we explore thecosts and benefits of a smart thermostat-based demand response systemcapable of two types of programs: (1) a mandatory, system-operatorcontrolled, contingency program, and (2) a voluntary, customercontrolled, bill management program with rate-based incentives. Anydemand response program based on this system could consist of either orboth of these components. Ideally, these programs would be bundled,providing automatic load management through customer-programmed priceresponse, plus up to 10 GW of emergency load shedding capability inCalifornia. Finally, we discuss options for and barriers toimplementation of such a program in California.

  14. Rates and technologies for mass-market demand response

    Energy Technology Data Exchange (ETDEWEB)

    Herter, Karen; Levy, Roger; Wilson, John; Rosenfeld, Arthur

    2002-07-21

    Demand response programs are often quickly and poorly crafted in reaction to an energy crisis and disappear once the crisis subsides, ensuring that the electricity system will be unprepared when the next crisis hits. In this paper, we propose to eliminate the event-driven nature of demand response programs by considering demand responsiveness a component of the utility obligation to serve. As such, demand response can be required as a condition of service, and the offering of demand response rates becomes a requirement of utilities as an element of customer service. Using this foundation, we explore the costs and benefits of a smart thermostat-based demand response system capable of two types of programs: (1) a mandatory, system-operator controlled, contingency program, and (2) a voluntary, customer controlled, bill management program with rate-based incentives. Any demand response program based on this system could consist of either or both of these components. Ideally, these programs would be bundled, providing automatic load management through customer-programmed price response, plus up to 10 GW of emergency load shedding capability in California. Finally, we discuss options for and barriers to implementation of such a program in California.

  15. Comparison of State-Funded Technology Maturation Programs.

    Energy Technology Data Exchange (ETDEWEB)

    Keller, Elizabeth James Kistin [Sandia National Lab. (SNL-NM), Albuquerque, NM (United States); Warren, Drake [Sandia National Lab. (SNL-NM), Albuquerque, NM (United States); Hess, Marguerite Evelyn [Sandia National Lab. (SNL-NM), Albuquerque, NM (United States)

    2016-12-01

    This study examines the structure and impact of state-funded technology maturation programs that leverage research institutions for economic development throughout the United States. The lessons learned and practices identified from previous experiences will inform Sandia National Laboratories' Government Relations and Technology Partnerships teams as they participate in near-term discussions about the proposed Technology Readiness Gross Receipts Tax Credit and Program, and continue to shape longer-term program and partnership opportunities. This Page Intentionally Left Blank

  16. Idaho National Laboratory Technology to Market (T2M) Final Report

    Energy Technology Data Exchange (ETDEWEB)

    Wright, Christopher Todd [Idaho National Lab. (INL), Idaho Falls, ID (United States); Bush, Jason William [Idaho National Lab. (INL), Idaho Falls, ID (United States); Gentle, Jake Paul [Idaho National Lab. (INL), Idaho Falls, ID (United States); Hill, Porter Jack [Idaho National Lab. (INL), Idaho Falls, ID (United States); Myers, Kurt Steven [Idaho National Lab. (INL), Idaho Falls, ID (United States); Williams, Christopher Luke [Idaho National Lab. (INL), Idaho Falls, ID (United States)

    2016-01-01

    The objective of this project is to establish a tiered Technology to Market (T2M) curriculum for basic researchers to project leads to measure the effect of technology transfer skills on project success and impact. The plan will train five researchers in basic technology transfer principles where success will be measured by assessing improvements in T2M skills and knowledge after the training is complete, likely using before and after surveys.

  17. The Emergence of the Global Fintech Market: Economic and Technological Determinants

    OpenAIRE

    HADDAD, Christian; Hornuf, Lars

    2016-01-01

    We investigate the economic and technological determinants inducing entrepreneurs to establish ventures with the purpose of reinventing financial technology (fintech). We find that countries witness more fintech startup formations when the latest technology is readily available and people have more mobile telephone subscriptions. Furthermore, the available labor force has a positive impact on the development of this new market segment. Finally, the more sound the financial system, the lower t...

  18. The emergence of the global fintech market: Economic and technological determinants

    OpenAIRE

    HADDAD, Christian; Hornuf, Lars

    2016-01-01

    We investigate the economic and technological determinants inducing entrepreneurs to establish ventures with the purpose of reinventing financial technology (fintech). We find that countries witness more fintech startup formations when the latest technology is readily available and people have more mobile telephone subscriptions. Furthermore, the available labor force has a positive impact on the development of this new market segment. Finally, the more sound the financial system, the lower t...

  19. Farmers' market shopping and dietary behaviours among Supplemental Nutrition Assistance Program participants.

    Science.gov (United States)

    Jilcott Pitts, Stephanie B; Wu, Qiang; Demarest, Chelsea L; Dixon, Crystal E; Dortche, Ciarra Jm; Bullock, Sally L; McGuirt, Jared; Ward, Rachel; Ammerman, Alice S

    2015-09-01

    Because farmers' markets include a variety of fruits and vegetables, shopping at farmers' markets would likely improve diet quality among low-income consumers, as well as promote sustainable direct farm-to-consumer business models. However, not much is known about how to promote farmers' market shopping among low-income consumers. Therefore, the purpose of the present paper was to examine barriers to and facilitators of shopping at farmers' markets and associations between shopping at farmers' markets and self-reported dietary behaviours (fruit and vegetable, sugar-sweetened beverage and fast-food consumption) and BMI. Cross-sectional analyses of associations between farmers' market shopping frequency, awareness of markets, access to markets, dietary behaviours and BMI. Department of Social Services, Pitt County, eastern North Carolina, USA. Between April and July 2013, Supplemental Nutrition Assistance Program (SNAP) participants (n 205) completed a quantitative survey. Barriers to shopping at farmers' markets included does not accept SNAP/electronic benefit transfer, out of the way and lack of transportation. Farmers' market shopping was associated with awareness of farmers' markets (estimate =0·18 (se 0·04), Pshopping (estimate =1·06 (se 0·32), P=0·001). Our study is one of the first to examine SNAP participants' farmers' market shopping, distance to farmers' markets and dietary behaviours. Barriers to shopping at farmers' markets and increasing awareness of existing markets should be addressed in future interventions to increase SNAP participants' use of farmers' markets, ultimately improving diet quality in this high-risk group.

  20. The academic elite in marketing: linkages among top-ranked graduate programs.

    Science.gov (United States)

    Bair, J H; Bair, K E

    2001-02-01

    The 10 top-ranked graduate programs in marketing, based on a national survey of deans and top administrators, were linked to one another by these programs hiring one another's graduates. Approximately one-half of the faculty members in these 10 programs had graduated from one of these same 10 programs. It is suggested that this linkage helps these programs to maintain and enhance their prestige.

  1. Hurdling barriers through market uncertainty: Case studies ininnovative technology adoption

    Energy Technology Data Exchange (ETDEWEB)

    Payne, Christopher T.; Radspieler Jr., Anthony; Payne, Jack

    2002-08-18

    The crisis atmosphere surrounding electricity availability in California during the summer of 2001 produced two distinct phenomena in commercial energy consumption decision-making: desires to guarantee energy availability while blackouts were still widely anticipated, and desires to avoid or mitigate significant price increases when higher commercial electricity tariffs took effect. The climate of increased consideration of these factors seems to have led, in some cases, to greater willingness on the part of business decision-makers to consider highly innovative technologies. This paper examines three case studies of innovative technology adoption: retrofit of time-and-temperature signs on an office building; installation of fuel cells to supply power, heating, and cooling to the same building; and installation of a gas-fired heat pump at a microbrewery. We examine the decision process that led to adoption of these technologies. In each case, specific constraints had made more conventional energy-efficient technologies inapplicable. We examine how these barriers to technology adoption developed over time, how the California energy decision-making climate combined with the characteristics of these innovative technologies to overcome the barriers, and what the implications of hurdling these barriers are for future energy decisions within the firms.

  2. Global Benchmarking of Marketing Doctoral Program Faculty and Institutions by Subarea

    Science.gov (United States)

    Elbeck, Matt; Vander Schee, Brian A.

    2014-01-01

    This study benchmarks marketing doctoral programs worldwide in five popular subareas by faculty and institutional scholarly impact. A multi-item approach identifies a collection of top-tier scholarly journals for each subarea, while citation data over the decade 2003 to 2012 identify high scholarly impact marketing faculty by subarea used to…

  3. 77 FR 24169 - Notice of Funds Availability: Inviting Applications for the Market Access Program

    Science.gov (United States)

    2012-04-23

    ... CONTACT: Entities wishing to apply for funding assistance should contact the Program Operations Division... or country goals. The FAS also considers the extent to which a proposed project targets markets with... overseas marketing and promotion activities. MAP participants may receive assistance for generic or brand...

  4. 76 FR 21325 - Notice of Funds Availability: Inviting Applications for the Market Access Program

    Science.gov (United States)

    2011-04-15

    ... Cooperator program, the 2-year average share (2010-2011) of Cooperator marketing plan budgets. (c) Projected... allocation strategy to fund applicants who can demonstrate performance and address the objectives of the GPRA... share the cost of certain overseas marketing and promotion activities. MAP participants may receive...

  5. Global Benchmarking of Marketing Doctoral Program Faculty and Institutions by Subarea

    Science.gov (United States)

    Elbeck, Matt; Vander Schee, Brian A.

    2014-01-01

    This study benchmarks marketing doctoral programs worldwide in five popular subareas by faculty and institutional scholarly impact. A multi-item approach identifies a collection of top-tier scholarly journals for each subarea, while citation data over the decade 2003 to 2012 identify high scholarly impact marketing faculty by subarea used to…

  6. A Market-Oriented Programming Environment and Its Application to Distributed Multicommodity Flow Problems

    Science.gov (United States)

    1992-10-01

    studied framework for coordinating decentralized decision pro- cesses with minimal communication. WALRAS is a general "market- oriented programming...Pr9sc.ibed byi AN IP i ifl1 8 Table of Contents 1. The WALRAS Project .............................................................. 1 2. Distributed Resource...4 4. WALRAS ............................................................................. 7 4.1 Market Configuration and Equilibrium

  7. In Situ Remediation Integrated Program: Technology summary

    Energy Technology Data Exchange (ETDEWEB)

    1994-02-01

    The In Situ Remediation Integrated Program (ISR IP) was instituted out of recognition that in situ remediation could fulfill three important criteria: significant cost reduction of cleanup by eliminating or minimizing excavation, transportation, and disposal of wastes; reduced health impacts on workers and the public by minimizing exposure to wastes during excavation and processing; and remediation of inaccessible sites, including: deep subsurfaces, in, under, and around buildings. Buried waste, contaminated soils and groundwater, and containerized wastes are all candidates for in situ remediation. Contaminants include radioactive wastes, volatile and non-volatile organics, heavy metals, nitrates, and explosive materials. The ISR IP intends to facilitate development of in situ remediation technologies for hazardous, radioactive, and mixed wastes in soils, groundwater, and storage tanks. Near-term focus is on containment of the wastes, with treatment receiving greater effort in future years. ISR IP is an applied research and development program broadly addressing known DOE environmental restoration needs. Analysis of a sample of 334 representative sites by the Office of Environmental Restoration has shown how many sites are amenable to in situ remediation: containment--243 sites; manipulation--244 sites; bioremediation--154 sites; and physical/chemical methods--236 sites. This needs assessment is focused on near-term restoration problems (FY93--FY99). Many other remediations will be required in the next century. The major focus of the ISR EP is on the long term development of permanent solutions to these problems. Current needs for interim actions to protect human health and the environment are also being addressed.

  8. DOE Solar Energy Technologies Program FY 2005 Annual Report

    Energy Technology Data Exchange (ETDEWEB)

    2006-03-01

    The DOE Solar Energy Technologies Program FY 2005 Annual Report chronicles the R&D results of the U.S. Department of Energy Solar Energy Technologies Program for Fiscal Year 2005. In particular, the report describes R&D performed by the Program?s national laboratories (National Renewable Energy Laboratory, Sandia National Laboratories, Oak Ridge National Laboratory, and Brookhaven National Laboratory) and university and industry partners.

  9. FreedomCAR and vehicle technologies heavy vehicle program FY 2006. Benefits analysis : methodology and results - final report.

    Energy Technology Data Exchange (ETDEWEB)

    Singh, M.; Energy Systems; TA Engineering, Inc.

    2006-01-31

    This report describes the approach to estimating benefits and the analysis results for the Heavy Vehicle Technologies activities of the Freedom Car and Vehicle Technologies (FCVT) Program of EERE. The scope of the effort includes: (1) Characterizing baseline and advanced technology vehicles for Class 3-6 and Class 7 and 8 trucks, (2) Identification of technology goals associated with the DOE EERE programs, (3) Estimating the market potential of technologies that improve fuel efficiency and/or use alternative fuels, (4) Determining the petroleum and greenhouse gas emissions reductions associated with the advanced technologies. In FY 05 the Heavy Vehicles program activity expanded its technical involvement to more broadly address various sources of energy loss as compared to focusing more narrowly on engine efficiency and alternative fuels. This broadening of focus has continued in the activities planned for FY 06. These changes are the result of a planning effort that occurred during FY 04 and 05. (Ref. 1) This narrative describes characteristics of the heavy truck market as they relate to the analysis, a description of the analysis methodology (including a discussion of the models used to estimate market potential and benefits), and a presentation of the benefits estimated as a result of the adoption of the advanced technologies. These benefits estimates, along with market penetrations and other results, are then modeled as part of the EERE-wide integrated analysis to provide final benefit estimates reported in the FY06 Budget Request.

  10. 2013 Building Technologies Office Program Peer Review Report

    Energy Technology Data Exchange (ETDEWEB)

    none,

    2013-11-01

    The 2013 Building Technologies Office Program Peer Review Report summarizes the results of the 2013 Building Technologies Office (BTO) peer review, which was held in Washington, D.C., on April 2–4, 2013. The review was attended by over 300 participants and included presentations on 59 BTO-funded projects: 29 from BTO’s Emerging Technologies Program, 20 from the Commercial Buildings Integration Program, 6 from the Residential Buildings Integration Program, and 4 from the Building Energy Codes Program. This report summarizes the scores and comments provided by the independent reviewers for each project.

  11. Economic Feasibility and Market Readiness of Solar Technologies. Draft Final Report. Volume I.

    Energy Technology Data Exchange (ETDEWEB)

    Flaim, Silvio J.; Buchanan, Deborah L.; Christmas, Susan; Fellhauer, Cheryl; Glenn, Barbara; Ketels, Peter A.; Levary, Arnon; Mourning, Pete; Steggerda, Paul; Trivedi, Harit; Witholder, Robert E.

    1978-09-01

    Systems descriptions, costs, technical and market readiness assessments are reported for ten solar technologies: solar heating and cooling of buildings (SHACOB), passive, agricultural and industrial process heat (A/IPH), biomass, ocean thermal (OTEC), wind (WECS), solar thermal electric, photovoltaics, satellite power station (SPS), and solar total energy systems (STES). Study objectives, scope, and methods. are presented. of Joint Task The cost and market analyses portion 5213/6103 will be used to make commercialization assessments in the conclusions of. the final report.

  12. Technology in the Marketing Activities of Schools as an Example to Institutional Isomorphism

    OpenAIRE

    B. Çağla Garipağaoğlu; Sinem Vatanartıran; Şirin Karadeniz

    2013-01-01

    The purpose of this study is to understand and explore the isomorphic changes in the private school chain sector in Turkey over the last five years regarding the effects of recent technology adoptions for school marketing activities. Qualitative research model was used and the two largest school chains were selected with concept sampling strategy. To collect data, we interviewed the chief marketing officers of the two selected school chains by using a semi-structured interview guideline. The ...

  13. Technology, Performance, and Market of Wind-Diesel Applications for Remote and Island Communities (Poster)

    Energy Technology Data Exchange (ETDEWEB)

    Baring-Gould, E. I.; Dabo, M.

    2009-05-01

    The market for wind-diesel power systems in Alaska and other areas has proven that the integration of wind turbines with conventional isolated generation is a commercial reality. During the past few years, the use of wind energy to reduce diesel fuel consumption has increased, providing economic, environmental, social, and security benefits to communities' energy supply. This poster provides an overview of markets, project examples, technology advances, and industry challenges.

  14. Fair Market Rents For The Section 8 Housing Assistance Payments Program

    Data.gov (United States)

    Department of Housing and Urban Development — Fair Market Rents (FMRs) are primarily used to determine payment standard amounts for the Housing Choice Voucher program, to determine initial renewal rents for some...

  15. Evaluation of the Advanced Subsonic Technology Program Noise Reduction Benefits

    Science.gov (United States)

    Golub, Robert A.; Rawls, John W., Jr.; Russell, James W.

    2005-01-01

    This report presents a detailed evaluation of the aircraft noise reduction technology concepts developed during the course of the NASA/FAA Advanced Subsonic Technology (AST) Noise Reduction Program. In 1992, NASA and the FAA initiated a cosponsored, multi-year program with the U.S. aircraft industry focused on achieving significant advances in aircraft noise reduction. The program achieved success through a systematic development and validation of noise reduction technology. Using the NASA Aircraft Noise Prediction Program, the noise reduction benefit of the technologies that reached a NASA technology readiness level of 5 or 6 were applied to each of four classes of aircraft which included a large four engine aircraft, a large twin engine aircraft, a small twin engine aircraft and a business jet. Total aircraft noise reductions resulting from the implementation of the appropriate technologies for each class of aircraft are presented and compared to the AST program goals.

  16. Near-Net Forging Technology Demonstration Program

    Science.gov (United States)

    Hall, I. Keith

    1996-01-01

    Significant advantages in specific mechanical properties, when compared to conventional aluminum (Al) alloys, make aluminum-lithium (Al-Li) alloys attractive candidate materials for use in cryogenic propellant tanks and dry bay structures. However, the cost of Al-Li alloys is typically five times that of 2219 aluminum. If conventional fabrication processes are employed to fabricate launch vehicle structure, the material costs will restrict their utilization. In order to fully exploit the potential cost and performance benefits of Al-Li alloys, it is necessary that near-net manufacturing methods be developed to off-set or reduce raw material costs. Near-net forging is an advanced manufacturing method that uses elevated temperature metal movement (forging) to fabricate a single piece, near-net shape, structure. This process is termed 'near-net' because only a minimal amount of post-forge machining is required. The near-net forging process was developed to reduce the material scrap rate (buy-to-fly ratio) and fabrication costs associated with conventional manufacturing methods. The goal for the near-net forging process, when mature, is to achieve an overall cost reduction of approximately 50 percent compared with conventional manufacturing options for producing structures fabricated from Al-Li alloys. This NASA Marshall Space Flight Center (MSFC) sponsored program has been a part of a unique government / industry partnership, coordinated to develop and demonstrate near-net forging technology. The objective of this program was to demonstrate scale-up of the near-net forging process. This objective was successfully achieved by fabricating four integrally stiffened, 170- inch diameter by 20-inch tall, Al-Li alloy 2195, Y-ring adapters. Initially, two 2195 Al-Li ingots were converted and back extruded to produce four cylindrical blockers. Conventional ring rolling of the blockers was performed to produce ring preforms, which were then contour ring rolled to produce

  17. Accessorizing Building Science – A Web Platform to Support Multiple Market Transformation Programs

    Energy Technology Data Exchange (ETDEWEB)

    Madison, Michael C.; Antonopoulos, Chrissi A.; Dowson, Scott T.; Franklin, Trisha L.; Carlsen, Leif C.; Baechler, Michael C.

    2014-09-28

    As demand for improved energy efficiency in homes increases, builders need information on the latest findings in building science, rapidly ramping-up energy codes, and technical requirements for labeling programs. The Building America Solution Center is a Department of Energy (DOE) website containing hundreds of expert guides designed to help residential builders install efficiency measures in new and existing homes. Builders can package measures with other media for customized content. Website content provides technical support to market transformation programs such as ENERGY STAR and has been cloned and adapted to provide content for the Better Buildings Residential Program. The Solution Center uses the Drupal open source content management platform to combine a variety of media in an interactive manner to make information easily accessible. Developers designed a unique taxonomy to organize and manage content. That taxonomy was translated into web-based modules that allow users to rapidly traverse structured content with related topics, and media. We will present information on the current design of the Solution Center and the underlying technology used to manage the content. The paper will explore development of features, such as “Field Kits” that allow users to bundle and save content for quick access, along with the ability to export PDF versions of content. Finally, we will discuss development of an Android based mobile application, and a visualization tool for interacting with Building Science Publications that allows the user to dynamically search the entire Building America Library.

  18. Loyalty programs as a part of company’s marketing strategy

    Directory of Open Access Journals (Sweden)

    Klára Mrkosová

    2011-01-01

    Full Text Available This paper aims to characterize the current status of using customer loyalty programs in the Czech Republic. Customer loyalty programs are evaluated as a part of marketing communication, where especially customer cards have a specific role in communication mix of selected companies. Furthermore, customer loyalty programs are evaluated from the perspective of internal marketing system company, as an invaluable source of data about customers. Obtained data are used for decisions on segmentation, targeting and overall marketing strategy. Customer loyalty programs in the Czech Republic are also examined from the perspective of consumers – factors that influence consumer involvement in these programs are evaluated. The paper also shows the results of desk research about personal information provided by consumers to engage in customer loyalty programs.

  19. Adoption Space and the Idea-to-Market Process of Health Technologies.

    Science.gov (United States)

    Saranummi, Niilo; Beuscart, Regis; Black, Norman; Maglaveras, Nicos; Strano, Chiara; Karavidopoulou, Youla

    2016-01-01

    Although Europe 'produces' excellent science, it has not been equally successful in translating scientific results into commercially successful companies in spite of European and national efforts invested in supporting the translation process. The Idea-to-Market process is highly complex due to the large number of actors and stakeholders. ITECH was launched to propose recommendations which would accelerate the Idea-to-Market process of health technologies leading to improvements in the competitiveness of the European health technology industry in the global markets. The project went through the following steps: defining the Idea-to-Market process model; collection and analysis of funding opportunities; identification of 12 gaps and barriers in the Idea-to-Market process; a detailed analysis of these supported by interviews; a prioritization process to select the most important issues; construction of roadmaps for the prioritized issues; and finally generating recommendations and associated action plans. Seven issues were classified as in need of actions. Three of these are part of the ongoing Medical Device Directive Reform (MDR), namely health technology assessment, post-market surveillance and regulatory process, and therefore not within the scope of ITECH. Recommendations were made for eHealth taxonomy; Education and training; Clinical trials and Adoption space and Human Factors Engineering (HFE).

  20. Technology transfer of hearing aids to low and middle income countries: policy and market factors.

    Science.gov (United States)

    Seelman, Katherine D; Werner, Roye

    2014-09-01

    The competitive market advantages of industry and the balancing force of international governmental organizations (IGOs) are examined to identify market and policy in support of sustainable technology transfer of hearing aids to low and middle income countries. A second purpose is to examine the usefulness of findings for other assistive technologies (AT). Searches of electronic databases, IGO documents, industry reports and journals were supplemented by informal discussions with industry and IGO staff and audiologists. The value chain is used to examine the competitive advantage of industry and the balancing tools of certain IGOs. Both industry and IGOs engage in intellectual property (IP) and competition activities and are active in each segment of the hearing aid value chain. Their market and policy objectives and strategies are different. IGOs serve as balancing forces for the competitive advantages of industry. The hearing aid market configuration and hearing aid fitting process are not representative of other AT products but IP, trade and competition policy tools used by IGOs and governments are relevant to other AT. The value chain is a useful tool to identify the location of price mark-ups and the influence of actors. Market factors and reimbursement and subsidization policies drive hearing aid innovation. UN-related international government organization activities are responsive to the needs of disability populations who cannot afford assistive technology. Policy tools used by international governmental organizations are applicable across assistive technology. A partnership model is important to distribution of hearing aids to low and middle income countries.

  1. Geothermal Program Review X: proceedings. Geothermal Energy and the Utility Market -- the Opportunities and Challenges for Expanding Geothermal Energy in a Competitive Supply Market

    Energy Technology Data Exchange (ETDEWEB)

    1992-01-01

    Each year the Geothermal Division of the US Department of Energy conducts an in-depth review of its entire geothermal R&D program. The conference serves several purposes: a status report on current R&D activities, an assessment of progress and problems, a review of management issues, and a technology transfer opportunity between DOE and the US geothermal city. This year`s conference, Program Review X, was held in San Francisco on March 24--26, 1992. The theme of the review, ``Geothermal Energy and the Utility Market -- The Opportunities and Challenges for Expanding Geothermal Energy in a Competitive Supply Market,`` focused on the needs of the electric utility sector. Geothermal energy, with its power capacity potential of 10 GWe by the year 2010, can provide reliable, enviromentally clean electricity which can help offset the projected increase in demand. Program Review X consisted of seven sessions including an opening session with presentations by Mr. Vikram Budhraja, Vice President of System Planning and Operations, Southern California Edison Company, and Mr. Richard Jaros, President and Chief Operating Officer, California Energy Company. The six technical sessions included presentations by the relevant field researchers covering DOE-sponsored R&D in hydrothermal, hot dry rock, and geopressured energy. Individual projects are processed separately for the data bases.

  2. Technological Evaluation Report 42. Contrasting LMS Marketing Approaches

    Directory of Open Access Journals (Sweden)

    Brian Carriere

    2005-03-01

    Full Text Available The first section of this report examines the CourseCompass learning management system (LMS, made available to educators by the Pearson publishing group as a vehicle for the company’s extensive content library. The product’s features are discussed, and the implications of Pearson’s software/ textbook “bundling” policy for the integrity of course design. The second section of the report reviews Wordcircle, an open source (OS LMS provided as a free hosted service or as source code downloadable for installation on the user’s own server. The contrasting marketing approaches of these two products are discussed in the light of the increasing move by distance educators from proprietary to open source LMS products. As in previous reports in the series, the reviews are based on the six evaluation criteria of the American Society for Training and Development (ASTD: cost, complexity, control, clarity, common technical framework, and features.

  3. Evaluation of air cleaning technologies existing in the Danish market

    DEFF Research Database (Denmark)

    Ardkapan, Siamak Rahimi; Afshari, Alireza; Bergsøe, Niels Christian

    2014-01-01

    the ozone level significantly in the room. Moreover, they can cause generation of ultrafine particles and consequently increase ultrafine particle concentration in the room. The study suggests using a mechanical filter with low pressure drop as a recommended air cleaning technology in order to remove...

  4. Technology and Manufacturing Readiness of Early Market Motive and Non-Motive Hydrogen Storage Technologies for Fuel Cell Applications

    Energy Technology Data Exchange (ETDEWEB)

    Ronnebro, Ewa

    2012-06-16

    PNNL’s objective in this report is to provide DOE with a technology and manufacturing readiness assessment to identify hydrogen storage technologies’ maturity levels for early market motive and non-motive applications and to provide a path forward toward commercialization. PNNL’s Technology Readiness Assessment (TRA) is based on a combination of Technology Readiness Level (TRL) and Manufacturing Readiness Level (MRL) designations that enable evaluation of hydrogen storage technologies in varying levels of development. This approach provides a logical methodology and roadmap to enable the identification of hydrogen storage technologies, their advantages/disadvantages, gaps and R&D needs on an unbiased and transparent scale that is easily communicated to interagency partners. The TRA report documents the process used to conduct the TRA, reports the TRL and MRL for each assessed technology and provides recommendations based on the findings.

  5. Price responsive load programs: U.S. experience in creating markets for peak demand reductions

    Energy Technology Data Exchange (ETDEWEB)

    Goldberg, Miriam L.; Michelman, Thomas [KEMA-XENERGY Inc., Madison, WE (United States); Rosenberg, Mitchell [KEMA-XENERGY Inc., Arnheim (Netherlands)

    2003-07-01

    Demand response programs use a variety of pricing mechanisms to induce end-use customers to reduce demand at specified periods. U.S. distribution utilities, regional market operators, and their regulators have implemented demand response programs with the objectives of improving electric system reliability, avoiding price spikes, and relieving local transmission congestion. This paper reviews the design and performance of market-linked demand response programs operated in 2001 and 2002, focusing on the relationship between program design and customer participation and the development of accurate and feasible methods to measure demand response at the facility level.

  6. Review of current Southern California edison load management programs and proposal for a new market-driven, mass-market, demand-response program

    Energy Technology Data Exchange (ETDEWEB)

    Weller, G.H.

    2002-01-01

    Utility load management programs, including direct load control and interruptible load programs, constitute a large installed base of controllable loads that are employed by utilities as system reliability resources. In response to energy supply shortfalls expected during the summer of 2001, the California Public Utilities Commission in spring 2001 authorized new utility load management programs as well as revisions to existing programs. This report provides an independent review of the designs of these new programs for a large utility (Southern California Edison) and suggests possible improvements to enhance the price responsiveness of the customer actions influenced by these programs. The report also proposes a new program to elicit a mass-market demand response to utility price signals.

  7. Extension Youth Educators' Technology Use in Youth Development Programming

    Science.gov (United States)

    McClure, Carli; Buquoi, Brittany; Kotrlik, Joe W.; Machtmes, Krisanna; Bunch, J. C.

    2014-01-01

    The purpose of this descriptive-correlational study was to determine the use of technology in youth programming by Extension youth development educators in Louisiana, Mississippi, and Tennessee. Data were collected via e-mail and a SurveyMonkey© questionnaire. Extension educators are using some technology in youth development programming. More…

  8. The Montana Radon Study: social marketing via digital signage technology for reaching families in the waiting room.

    Science.gov (United States)

    Larsson, Laura S

    2015-04-01

    I tested a social marketing intervention delivered in health department waiting rooms via digital signage technology for increasing radon program participation among priority groups. I conducted a tri-county, community-based study over a 3-year period (2010-2013) in a high-radon state by using a quasi-experimental design. We collected survey data for eligible participants at the time of radon test kit purchase. Radon program participation increased at the intervention site (t38 = 3.74; P = .001; 95% confidence interval [CI] = 4.8, 16.0) with an increase in renters (χ(2)1,228 = 4.3; P = .039), Special Supplementary Nutrition Program for Women, Infants, and Children families (χ(2)1,166 = 3.13; P = .077) and first-time testers (χ(2)1,228 = 10.93; P = .001). Approximately one third (30.3%; n = 30) attributed participation in the radon program to viewing the intervention message. The intervention crossover was also successful with increased monthly kit sales (t37 = 2.69; P = .01; 95% CI = 1.20, 8.47) and increased households participating (t23 = 4.76; P marketing message was an effective population-based intervention for increasing radon program participation. The results prompted policy changes for Montana radon programming and adoption of digital signage technology by 2 health departments.

  9. Status of NASA's Earth-to-Orbit Propulsion Technology program

    Science.gov (United States)

    Escher, W. J. D.; Moses, J. L.; Gorland, S. H.; Stephenson, F. W.

    1991-01-01

    Earth-to-Orbit Propulsion Technology program is considered. The program's three major technical areas include combustion devices, turbomachinery, and controls and monitoring. Directed toward reducing acquisition and operations risk and cost the ETO program is conducted in two serially-performed categories: technology acquisition and technology validation. The former is constituted of studies, tool building, and bench-scale experimentation. The latter involves next-step verification of the acquisition results and findings, usually leading to a test-bed validated technology 'product'.

  10. The Beamed Energy Technology Working Group, Programs and Goals

    Science.gov (United States)

    Montgomery, Edward E., IV; Smith, W. Scott (Technical Monitor)

    2002-01-01

    A brief description of the Beamed Energy Technology Program will be given. Its relationship to the overall Advanced Technology Program at Marshall Space Flight Center will be discussed. A summary description of the known potential benefits and technical issues remaining in the development of a viable system will be presented along with program plans for a NASA Research Announcement in FY03 to begin development of relevant technologies and systems concepts. The results of workshop activity by the Beamed Energy Technology Working Group will be provided.

  11. One Size (Never) Fits All: Segment Differences Observed Following a School-Based Alcohol Social Marketing Program

    Science.gov (United States)

    Dietrich, Timo; Rundle-Thiele, Sharyn; Leo, Cheryl; Connor, Jason

    2015-01-01

    Background: According to commercial marketing theory, a market orientation leads to improved performance. Drawing on the social marketing principles of segmentation and audience research, the current study seeks to identify segments to examine responses to a school-based alcohol social marketing program. Methods: A sample of 371 year 10 students…

  12. One Size (Never) Fits All: Segment Differences Observed Following a School-Based Alcohol Social Marketing Program

    Science.gov (United States)

    Dietrich, Timo; Rundle-Thiele, Sharyn; Leo, Cheryl; Connor, Jason

    2015-01-01

    Background: According to commercial marketing theory, a market orientation leads to improved performance. Drawing on the social marketing principles of segmentation and audience research, the current study seeks to identify segments to examine responses to a school-based alcohol social marketing program. Methods: A sample of 371 year 10 students…

  13. Exploratory technology research program for electrochemical energy storage. Annual report for 1995

    Energy Technology Data Exchange (ETDEWEB)

    Kinoshita, Kim [ed.

    1996-06-01

    The US DOE Office of Transportation Technologies provides support for an Electrochemical Energy Storage Program, that includes research and development (R&D) on advanced rechargeable batteries and fuel cells. A major goal of this program is to develop electrochemical power sources suitable for application in electric vehicles (EV`s)and hybrid systems. The program centers on advanced electrochemical systems that offer the potential for high performance and low life- cycle costs, both of which are necessary to permit significant penetration into commercial markets. The DOE Electric Vehicle Technology Program is divided into two project areas: the US Advanced Battery Consortium (USABC) and Advanced battery R&D which includes the Exploratory Technology Research (ETR) program managed by the Lawrence Berkeley National Laboratory. The role of the ETR program is to perform supporting research on the advanced battery systems under development by the USABC and the Sandia Laboratories (SNL) Electric Vehicle Advanced Battery Systems (EVABS) program, and to evaluate new systems with potentially superior performance, durability and/of cost characteristics. The specific goal of the ETR program is to identify the most promising electrochemical technologies and development and scale-up. This report summarizes the research, financial and management activities relevant to the ETR program in CY 1995. This is a continuing program, and reports for prior years have been published; they are listed in this report.The general R&D areas addressed by the program include identification of new electrochemical couples for advanced batteries, determination of technical feasibility of the new couples, improvements in battery components and materials, establishment of engineering principles applicable to electrochemical energy storage and conversion, and the development of fuel cell technology for transportation applications.

  14. Diffusion of Energy Efficient Technology in Commercial Buildings: An Analysis of the Commercial Building Partnerships Program

    Science.gov (United States)

    Antonopoulos, Chrissi Argyro

    This study presents findings from survey and interview data investigating replication of green building measures by Commercial Building Partnership (CBP) partners that worked directly with the Pacific Northwest National Laboratory (PNNL). PNNL partnered directly with 12 organizations on new and retrofit construction projects, which represented approximately 28 percent of the entire U.S. Department of Energy (DOE) CBP program. Through a feedback survey mechanism, along with personal interviews, quantitative and qualitative data were gathered relating to replication efforts by each organization. These data were analyzed to provide insight into two primary research areas: 1) CBP partners' replication efforts of green building approaches used in the CBP project to the rest of the organization's building portfolio, and, 2) the market potential for technology diffusion into the total U.S. commercial building stock, as a direct result of the CBP program. The first area of this research focused specifically on replication efforts underway or planned by each CBP program participant. The second area of this research develops a diffusion of innovations model to analyze potential broad market impacts of the CBP program on the commercial building industry in the United States. Findings from this study provided insight into motivations and objectives CBP partners had for program participation. Factors that impact replication include motivation, organizational structure and objectives firms have for implementation of energy efficient technologies. Comparing these factors between different CBP partners revealed patterns in motivation for constructing energy efficient buildings, along with better insight into market trends for green building practices. The optimized approach to the CBP program allows partners to develop green building parameters that fit the specific uses of their building, resulting in greater motivation for replication. In addition, the diffusion model developed

  15. Community-Based Social Marketing: Involvement in Health Programs.

    Science.gov (United States)

    Farmer, Frank L.; Clarke, Leslie L.; Flocks, Joan D.; Bryant, Carol A.; Romund, Camilla S.; Albrecht, Stan L.

    2002-01-01

    Two community-based projects employed social marketing to design and implement interventions to promote health. The Arkansas project involved key informant interviews, actuarial analysis, citizen and student surveys, and participant observation. The Florida approach included focus groups and provider, worker, and employer surveys. (Contains 25…

  16. 75 FR 10210 - Market Development Cooperator Program 2010

    Science.gov (United States)

    2010-03-05

    ...; 4. Help U.S. industry to capitalize on effective global supply chain management strategies; 5... in foreign markets by safeguarding non-U.S. elements of the supply chain with an ingredient testing..., Coordination and Management (OPCM), Manufacturing and Services (MAS), International Trade Administration...

  17. 75 FR 41397 - Asparagus Revenue Market Loss Assistance Payment Program

    Science.gov (United States)

    2010-07-16

    ... supply of imported asparagus resulted in reduced domestic production, reduced U.S. market share of... produced asparagus in the United States during both crop years 2003 and 2007; (2) Certify production of... production quantity. Each applicant would be paid based on the applicant's share of specific asparagus...

  18. Sustainable systems rating program: Marketing ``Green`` Building in Austin, Texas

    Energy Technology Data Exchange (ETDEWEB)

    1991-12-01

    Four major resource issues for home construction were identified: water, energy, materials, and waste. A systems flow model was then developed that tracked the resource issues through interactive matrices in the areas of sourcing, processing, using, and disposing or recycling. This model served as the basis for a rating system used in an educational and marketing tool called the Eco-Home Guide.

  19. Part 2 -- current program integrating strategies and lubrication technology

    Energy Technology Data Exchange (ETDEWEB)

    Johnson, B.

    1996-12-01

    This paper is the second of two that describe the Predictive Maintenance Program for rotating machinery at the Palo Verde Nuclear Generating Station. The Predictive Maintenance program has been enhanced through organizational changes and improved interdisciplinary usage of technology. This paper will discuss current program strategies that have improved the interaction between the Vibration and Lube Oil programs. The {open_quotes}Lube Oil{close_quotes} view of the combined program along with case studies will then be presented.

  20. Pathways to Commercial Success. Technologies and Products Supported by the Fuel Cell Technologies Program

    Energy Technology Data Exchange (ETDEWEB)

    none,

    2010-08-01

    This report identifies the commercial and near-commercial (emerging) hydrogen and fuel cell technologies and products that resulted from Department of Energy support through the Fuel Cell Technologies Program in the Office of Energy Efficiency and Renewable Energy.

  1. Technologies That Support Marketing and Market Development in SMEs—Evidence from Social Networks

    NARCIS (Netherlands)

    Eggers, Fabian; Hatak, Isabella; Kraus, Sascha; Niemand, Thomas

    2017-01-01

    This study builds on previous research on information technology implementation and usage in small and medium-sized enterprises (SMEs) and applies a special focus on social networks. Specifically, this research investigates antecedents of social network usage in SMEs and respective performance outco

  2. Marketing.

    Science.gov (United States)

    Chambers, David W

    2010-01-01

    There is not enough marketing of dentistry; but there certainly is too much selling of poor quality service that is being passed off as dentistry. The marketing concept makes the patient and the patients' needs the ultimate criteria of marketing efforts. Myths and good practices for effective marketing that will promote oral health are described under the traditional four "Ps" categories of "product" (best dental care), "place" (availability), "promotion" (advertising and other forms of making patients aware of available services and how to use them), and "price" (the total cost to patients of receiving care).

  3. 48 CFR 235.006-70 - Manufacturing Technology Program.

    Science.gov (United States)

    2010-10-01

    ... 48 Federal Acquisition Regulations System 3 2010-10-01 2010-10-01 false Manufacturing Technology... CONTRACTING 235.006-70 Manufacturing Technology Program. In accordance with 10 U.S.C. 2521(d), for acquisitions under the Manufacturing Technology Program— (a) Award all contracts using competitive...

  4. Computing, Information, and Communications Technology (CICT) Program Overview

    Science.gov (United States)

    VanDalsem, William R.

    2003-01-01

    The Computing, Information and Communications Technology (CICT) Program's goal is to enable NASA's Scientific Research, Space Exploration, and Aerospace Technology Missions with greater mission assurance, for less cost, with increased science return through the development and use of advanced computing, information and communication technologies

  5. A framework for evaluation of technology transfer programs. Volume 2

    Energy Technology Data Exchange (ETDEWEB)

    1993-07-01

    The objective of this volume is to describe a framework with which DOE can develop a program specific methodology to evaluate it`s technology transfer efforts. This approach could also be applied to an integrated private sector technology transfer organization. Several benefits will be realized from the application of this work. While the immediate effect will be to assist program managers in evaluating and improving program performance, the ultimate benefits will accrue to the producing industry, the states, and the nation in the form of sustained or increased domestic oil production. This benefit depends also, of course, on the effectiveness of the technology being transferred. The managers of the Technology Transfer program, and the larger federal oil and gas R&D programs, will be provided with a means to design and assess the effectiveness of program efforts as they are developed, tested and performed. The framework allows deficiencies in critical aspects of the program to be quickly identified, allowing for timely corrections and improvements. The actual process of developing the evaluation also gives the staff of the Oil R&D Program or Technology Transfer subprogram the opportunity to become oriented to the overall program goals. The structure and focus imposed by the evaluation paradigm will guide program staff in selecting activities which are consistent with achieving the goals of the overall R&D program.

  6. The Digital Age of Mobile Cellular Network in Germany and China :Policies, Technologies and Markets (PartⅠ)

    Institute of Scientific and Technical Information of China (English)

    Mingtao Shi

    2009-01-01

    The German Postal Reform Ⅰ in 1989 introduced competition in the mobile cellular market. German cellular operators, DeTeMobil, Mannesmann, E-Plus and VIAG Interkom, built DI-, D2-, El- and E2-Netze based on GSM standards made in Europe. China Unicom was created in 1994 and China Telecom was separated from MPT in 1995. China Telecom and China Unicorn competed in a duopoly from the mid-1990s onwards and the cellular services provided by them also rely on GSM standards. China Telecom additionally deployed XLT technology (PHS) from the late 1990s onwards. While DeTeMobil and Mannesmarm conquered approximately 80%-90% of the market throughout the 1990s and were the two dominant market players in Germany, China's cellular market was mainly controlled by China Mobile. In Germany, prices related to cellular technology continued the downwards trend as a major result of the process of deregulation, liberalisation and competition. In China, price wars bad led to significant price reductions in the cellular market. Although network operators in both countries strived to deliver differentiated cellular Services, the two national markets in the 1990s were visibly shaped by product homogeneity.

  7. DOE Solar Energy Technologies Program FY 2006 Annual Report

    Energy Technology Data Exchange (ETDEWEB)

    2007-07-01

    The DOE Solar Energy Technologies Program FY 2006 Annual Report chronicles the R&D results of the U.S. Department of Energy Solar Energy Technologies Program for Fiscal Year 2005. In particular, the report describes R&D performed by the Program's national laboratories (National Renewable Energy Laboratory, Sandia National Laboratories, Oak Ridge National Laboratory, and Brookhaven National Laboratory) and university and industry partners.

  8. DOE Solar Energy Technologies Program 2007 Annual Report

    Energy Technology Data Exchange (ETDEWEB)

    2008-07-01

    The DOE Solar Energy Technologies Program FY 2007 Annual Report chronicles the R&D results of the U.S. Department of Energy Solar Energy Technologies Program from October 2006 to September 2007. In particular, the report describes R&D performed by the Program's national laboratories (National Renewable Energy Laboratory, Sandia National Laboratories, Oak Ridge National Laboratory, and Brookhaven National Laboratory) and university and industry partners.

  9. DOE Solar Energy Technologies Program: FY 2004 Annual Report

    Energy Technology Data Exchange (ETDEWEB)

    2005-10-01

    The DOE Solar Energy Technologies Program FY 2004 Annual Report chronicles the R&D results of the U.S. Department of Energy Solar Energy Technologies Program for Fiscal Year 2004. In particular, the report describes R&D performed by the Program's national laboratories (National Renewable Energy Laboratory, Sandia National Laboratories, Oak Ridge National Laboratory, and Brookhaven National Laboratory) and university and industry partners.

  10. FIELD NOTES: PEOPLE, PROGRAMS, & POLICIES* Farmers’ Market Produce Delivery Program for Mitigating Nutritional Risk in Older Adults

    OpenAIRE

    DOVER, SALLY E.; Buys, David R.; ALLOCCA, SALLY; Locher, Julie L.

    2013-01-01

    Community-dwelling older adults in disadvantaged neighborhoods may face nutritional risks not mitigated by existing programs. The Senior Market Basket Program, administered by nonprofit organization P.E.E.R., Inc., is a unique approach to serving community-dwelling senior adults and a valuable model for integrating targeted social services into local food systems. The program ensures access to fresh produce during the growing season for a defined target population.

  11. Exploratory Technology Research Program for Electrochemical Energy Storage - Annual Report for 1998

    Energy Technology Data Exchange (ETDEWEB)

    Kinoshita, K. (editor)

    1999-06-01

    The US Department of Energy's (DOE) Office of Advanced Automotive Technologies conducts research and development on advanced rechargeable batteries for application in electric vehicles (EVs) and hybrid systems. Efforts are focused on advanced batteries that offer the potential for high performance and low life-cycle costs, both of which are necessary to permit significant penetration into commercial markets. DOE battery R and D supports two major programs: the US Advanced Battery Consortium (USABC), which develops advanced batteries for EVS, and the Partnership for a New Generation of Vehicles (PNGV), which seeks to develop passenger vehicles with a fuel economy equivalent to 80 mpg of gasoline. This report describes the activities of the Exploratory Technology Research (ETR) Program, managed by the Lawrence Berkeley National Laboratory (LBNL). The role of the ETR Program is to perform supporting research on the advanced battery systems under development by the USABC and PNGV Programs, and to evaluate new systems with potentially superior performance, durability and/or cost characteristics. The specific goal of the ETR Program is to identify the most promising electrochemical technologies and transfer them to the USABC, the battery industry and/or other Government agencies for further development and scale-up. This report summarizes the research, financial and management activities relevant to the ETR Program in CY 1998. This is a continuing program, and reports for prior years have been published; they are listed at the end of this Program Summary.

  12. Exploratory Technology Research Program for electrochemical energy storage. Annual report fr 1994

    Energy Technology Data Exchange (ETDEWEB)

    Kinoshita, K. [ed.

    1995-09-01

    The US Department of Energy`s Office of Propulsion Systems provides support for an Electrochemical Energy Storage Program, that includes research and development (R&D) on advanced rechargeable batteries and fuel cells. A major goal of this program is to develop electrochemical power sources suitable for application in electric vehicles (EVs). The program centers on advanced systems that offer the potential for high performance and low life-cycle costs, both of which are necessary to permit significant penetration into commercial markets. The DOE Electrochemical Energy Storage Program is divided into two projects: the Electric Vehicle Advanced Battery Systems (EVABS) Development Program and the Exploratory Technology Research (ETR) Program. The general R&D areas addressed by the program include identification of new electrochemical couples for advanced batteries, determination of technical feasibility of the new couples, improvements in battery components and materials, establishment of engineering principles applicable to electrochemical energy storage and conversion, and the development of air-system (fuel cell, metal/air) technology for transportation applications. Major emphasis is given to applied research which will lead to superior performance and lower life-cycle costs. The ETR Program is divided into three major program elements: Exploratory Research, Applied Science Research, and Air Systems Research. Highlights of each program element are summarized according to the appropriate battery system or electrochemical research area.

  13. WRC-07: the Technological and Market Pressures for Flexible Spectrum Access

    OpenAIRE

    Sims, Martin

    2007-01-01

    By examining the preparations for the 2007 ITU World Radio Conference (WRC-07) and associated developments this paper identifies practical examples of the market and technological pressures contributing towards a more liberalised approach to spectrum management. It argues that the need to find new spectrum for advanced mobile services (WRC-07 Agenda item 1.4), the growing orthodoxy on spectrum neutrality and the need to accommodate converging technologies are helping to undermine the stri...

  14. The sensitivity of wind technology utilization to cost and market parameters

    Energy Technology Data Exchange (ETDEWEB)

    Dodd, H.M. (Sandia National Labs., Albuquerque, NM (USA)); Hock, S.M.; Thresher, R.W. (Solar Energy Research Inst., Golden, CO (USA))

    1990-11-01

    This study explores the sensitivity of future wind energy market penetration to available wind resources, wind system costs, and competing energy system fuel costs for several possible energy market evolution scenarios. The methodology for the modeling is described in general terms. Cost curves for wind technology evolution are presented and used in conjunction with wind resource estimates and energy market projections to estimate wind penetration into the market. Results are presented that show the sensitivity of the growth of wind energy use to key cost parameters and to some of the underlying modeling assumptions. In interpreting the results, the authors place particular emphasis on the relative influence of the parameters studied. 4 refs., 8 figs., 1 tab.

  15. Future of printing: changes and challenges, technologies and markets

    Science.gov (United States)

    Kipphan, Helmut

    1998-01-01

    Digitalization within the graphic arts industry is described and it is explained how it is improving and changing the print production strategies and which new kinds of print production systems are developed or can be expected. The relationship of printed media and electronic media is analyzed and a positioning for the next century is given. The state of the art of conventional printing technologies, especially using direct imagine techniques, and their position within the digital workflow are shortly described. Non-impact printing multicolor printing systems are explained, based on general design criteria and linked to existing and newly announced equipment. The use of high-tech components for building up successful systems with high reliability, high quality and low production costs is included with some examples. Digital printing systems open many opportunities in print production: distributed printing, personalization, print and book on demand are explained as examples. The overview of the several printing technologies and their positioning regarding quality and productivity leads to the scenario about the important position of printed media, also in the distant future.

  16. the Role of Marketing Intelligence and Marketing Architecture Based Technology Assist in the Development of Business on the Msmes Maount Bromo Probolinggo in East Java

    National Research Council Canada - National Science Library

    Chandra Kartika

    2017-01-01

    This research aims to provide a paradigm change business players in order to develop business in the manage with the help of a smart marketing and design technology sophisticated pengolaan governance...

  17. Market concentration and technological innovation in a dynamic model of growth and distribution

    Directory of Open Access Journals (Sweden)

    Gilberto Tadeu Lima

    2000-12-01

    Full Text Available This paper develops a post Keynesian macromodel of growth and distribution in which endogenous technological innovation plays a pivotal role. The innovationrate is made quadratic in market concentration, to capture a plausible neo-Schumpeterian non-linear influence of market structure on firms' propensity to innovate. Concentration is endogenous, though, since under neo-Schumpeterian competition the relation between market structure and technical change cuts both ways. Investment will then be non-linear in concentration, and the effect of changes in concentration on capacity utilisation, growth and distribution will depend on the level of concentration. Demand also plays a role, with capacity utilisation andgrowth rising with the wage share. The dynamic stability properties of the system will depend on the direction and relative strength of the technological innovation effects with respect to the demand ones, and on the relative bargaining power of workers and capitalists.

  18. Marketing the "radical": symbolic communication and persuasive technologies in jihadist websites.

    Science.gov (United States)

    Bhui, Kamaldeep; Ibrahim, Yasmin

    2013-04-01

    This paper reviews the persuasion techniques employed by jihadist websites with particular reference to the patterns of rhetoric, image, and symbolism manifested in text, videos, and interactive formats. Beyond symbolic communication, the online media needs to be also understood through its persuasive tendencies as a medium which elicits social response through its design architecture. This double articulation of new media technologies, as a medium for information and as a form of persuasive technology, has provided new means to market the radical. The marketing techniques of jihadist websites through multimedia formats have consequences for the formation of identities, both collective and individual. As a marketing tool it combines established forms of rhetoric and propaganda with new ways to reach audiences through both popular culture and religious ideologies. The paper analyses the implications for further research and counterterrorism strategies.

  19. THE IMPLICATIONS OF INNOVATION PROCESS ON THE MARKETING OF HIGH-TECHNOLOGY PRODUCTS

    Directory of Open Access Journals (Sweden)

    BALASESCU SIMONA

    2013-12-01

    Full Text Available This paper highlights the role and importance of the Open Innovation Model on the marketing activity developed by the companies from the high-technology industry. In this area, the technology is advancing continuously and new products are appearing rapidly. Competition on high-tech market is very tough and not all companies have the resources to cope with change. For these companies, the ideal solution is to apply the Open Innovation Model. The paper includes some results of a qualitative marketing research which had as main objective finding the opinions of managers from high-tech industry regarding the need for innovation process and the choice of the most effective innovation strategies.

  20. Two Inseparable Facets of Technology Integration Programs: Technology and Theoretical Framework

    Science.gov (United States)

    Demir, Servet

    2011-01-01

    This paper considers the process of program development aiming at technology integration for teachers. For this consideration, the paper focused on an integration program which was recently developed as part of a larger project. The participants of this program were 45 in-service teachers. The program continued four weeks and the conduct of the…