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  1. Emotional Intelligence and Its Link to Public Relations Education

    Science.gov (United States)

    Howard, Timothy Lent

    2011-01-01

    The purpose of this study is to examine the ethics chapters in five introduction-to-public relations textbooks and the codes of ethics of four major public relations associations contained within those chapters to determine the prevalence of language that either uses the same terms Daniel Goleman employs for his 25 competencies of emotional…

  2. Emotional Intelligence and Its Link to Public Relations Education

    Science.gov (United States)

    Howard, Timothy Lent

    2011-01-01

    The purpose of this study is to examine the ethics chapters in five introduction-to-public relations textbooks and the codes of ethics of four major public relations associations contained within those chapters to determine the prevalence of language that either uses the same terms Daniel Goleman employs for his 25 competencies of emotional…

  3. Publicity and public relations

    Science.gov (United States)

    Fosha, Charles E.

    1990-01-01

    This paper addresses approaches to using publicity and public relations to meet the goals of the NASA Space Grant College. Methods universities and colleges can use to publicize space activities are presented.

  4. Linking public relations processes and organizational effectiveness at a state health department.

    Science.gov (United States)

    Wise, Kurt

    2003-01-01

    This qualitative case study explored a state health department's relationships with strategic constituencies from a public relations perspective. The relationships were explored within the theoretical framework of the Excellence Theory, the dominant paradigm in public research. Findings indicate application of the Excellence Theory has the potential to increase organizational effectiveness at public health entities. With respect to the case investigated, findings indicate that the state health department could increase its organizational effectiveness through the adoption of recommendations based on the Excellence Theory.

  5. Public Relations and Marketing.

    Science.gov (United States)

    Savage, Daniel D.

    1987-01-01

    Urges community colleges to adopt pro-active public relations strategies. Examines the role of the public information officer in such areas as coordination of public relations and marketing activities, relations with media, and the development of a comprehensive public relations plan. (AYC)

  6. A public world without public relations?

    OpenAIRE

    Nayden, Nikolay

    2015-01-01

    The term "public relations" (PR) has long gained currency as meaning the practice of producing a positive public image. This article argues that public relations should be released from the prison of "PR" and, instead, reconceptualised as relations which define the public realm much as economic relations define the economy. From this point of view, three main levels of public relations can be distinguished: (1) relations between public institutions, (2) relations between citizens and public i...

  7. A public world without public relations?:

    OpenAIRE

    Nayden, Nikolay

    2009-01-01

    The term "public relations" (PR) has long gained currency as meaning the practice of producing a positive public image. This article argues that public relations should be released from the prison of "PR" and, instead, reconceptualised as relations which define the public realm much as economic relations define the economy. From this point of view, three main levels of public relations can be distinguished: (1) relations between public institutions, (2) relations between citizens and public i...

  8. Research in Public Relations

    Directory of Open Access Journals (Sweden)

    Coriolan PĂUNESCU

    2006-10-01

    Full Text Available Research has an important role in public relations (PR being necessary in developing strategies in this area. Therefore, we can speak oftwo types of research, the applied research and theoretical research, both being successfully used in the work of public relations. Applied research,can be strategic (used in programs in order to identify attitudes and opinions of the target public, to develop strategies for formulating andtransmitting messages, to establish the criteria for evaluating the work and evaluative by which it determines the communication efficiency, incarrying out the program of public relations (in fact it is the comparison between the established and achieved objectives.

  9. Public Relations Guide.

    Science.gov (United States)

    Proctor and Gamble Co., Cincinnati, OH.

    This guide was especially designed for home economists and includes 50 pages of practical ideas and examples on how to set public relations objectives, determine target audiences, work with the media, write releases' and prepare for broadcast interviews. The guide includes definitions of basic terms used in public relations, establishes guidelines…

  10. Public Relations as Strategy.

    Science.gov (United States)

    Shelby, Annette N.

    Public relations as strategic communication is one possible theme for an introductory course in public relations. This perspective focuses attention on messages (their content, timing, media, and so forth) as strategic responses to the audience and the situation. It provides a defensible rationale for including certain relevant topics in the…

  11. Elaborating Public Relations Roles.

    Science.gov (United States)

    Leichty, Greg; Springston, Jeff

    1996-01-01

    Investigates the structure of public relations roles. Factor analyzes G. Broom and G. Smith's role questionnaire in conjunction with items used in organizational boundary spanning. Extracts eight activity factors. Identifies four primary practitioner roles and one minor role. Refines previous public relations roles concepts. Shows by validation…

  12. Community and Public Relations.

    Science.gov (United States)

    Sweet, Harold W.

    This brief presentation describes public relations projects of Dubuque schools to popularize athletics. Among the activities cited which are used to promote community interest in sports events are public school-private school informal matches, talks, swim-a-thons, travel and adventure nights, class banquets with popular speakers, booster clubs,…

  13. Teaching Mediated Public Relations.

    Science.gov (United States)

    Kent, Michael L.

    2001-01-01

    Discusses approaches to teaching a mediated public relations course, emphasizing the World Wide Web. Outlines five course objectives, assignments and activities, evaluation, texts, and lecture topics. Argues that students mastering these course objectives will understand ethical issues relating to media use, using mediated technology in public…

  14. Offentlighed og Public Relations

    Directory of Open Access Journals (Sweden)

    Lars Heltoft

    1993-09-01

    Full Text Available Lars Heltoft, der er en af grundlæggerne af Public Relationsuddannelsen på Roskilde Universitetscenter, kaster i artiklen et kritisk blik på den akademiske forskning i feltet public relations. Selv i nyere udgaver af PR-forskningen - af mange anset for "progressive", f.eks. James Grunings og Jon Whites arbejder - ser Lars Heltoft tydelige spor af PR- professionens selvforståelse og legitimationsbehov. Resultatet er, at den "offentlighed", der burde være kernen i den videnskabelige beskæftigelse med public relations, "forsvinder i den blå luft". Han argumenterer for, at Habermas´ forestilling om "offentlighed" stadig institutionaliserer mulig- heden for kritisk diskurs inden for feltet, samtidig med at han i sproghand- lingsteoretisk perspektiv problematiserer Habermas´ legitimationsbegreb, fordi det undtager private virksomheder og organisationer.

  15. Offentlighed og Public Relations

    Directory of Open Access Journals (Sweden)

    Lars Heltoft

    1993-09-01

    Full Text Available Lars Heltoft, der er en af grundlæggerne af Public Relationsuddannelsen på Roskilde Universitetscenter, kaster i artiklen et kritisk blik på den akademiske forskning i feltet public relations. Selv i nyere udgaver af PR-forskningen - af mange anset for "progressive", f.eks. James Grunings og Jon Whites arbejder - ser Lars Heltoft tydelige spor af PR- professionens selvforståelse og legitimationsbehov. Resultatet er, at den "offentlighed", der burde være kernen i den videnskabelige beskæftigelse med public relations, "forsvinder i den blå luft". Han argumenterer for, at Habermas´ forestilling om "offentlighed" stadig institutionaliserer mulig- heden for kritisk diskurs inden for feltet, samtidig med at han i sproghand- lingsteoretisk perspektiv problematiserer Habermas´ legitimationsbegreb, fordi det undtager private virksomheder og organisationer.

  16. From Public Relations to Corporate Public Diplomacy

    DEFF Research Database (Denmark)

    Mogensen, Kirsten

    2017-01-01

    -win solutions supported by the general public. While existing research suggests that an important function of public relations is to create a perception of legitimacy and that the hope of economic and commercial public diplomacy is to create a perception of attractiveness among the public in foreign countries...

  17. Public Relations in the Public Sector

    DEFF Research Database (Denmark)

    Valentini, Chiara

    2013-01-01

    of the Excellence Project in Public Relations and thus applies a research instrument similar to that used in other international scholarly investigations in public relations. The population comprises civil servants working in information and communication activities for Italian public administrations. Findings...... relations. Research limitations: Due to a lack of information on the exact number of public communication officers working in the Italian public administration and a too small number of respondents in one of the respondent groups, it is not possible to draw inferences or general conclusions from...... knowledge on strategic public relations and public communication by offering a specific analysis of the strategic management of information and communication programs in the Italian public administration....

  18. Linking East with West: Websites as a Public Relations Tool for American and Chinese Banks Operating in a Culturally-Evolving Chinese Society

    OpenAIRE

    2002-01-01

    In this thesis, three websites are explored in-depth and serve as a case study for an intercultural comparison of websites as public relations tools. The websites of Industrial and Commercial Bank of China (ICBC), Shanghai Pudong Development Bank (SPDB), and Citibank were evaluated for this specific study because they represent three models of current banks operating in a culturally-evolving Chinese society. The two-way symmetrical model of public relations and the personal influence model ha...

  19. Public relations effectiveness in public health institutions.

    Science.gov (United States)

    Springston, Jeffrey K; Weaver Lariscy, Ruth Ann

    2005-01-01

    This article explores public relations effectiveness in public health institutions. First, the two major elements that comprise public relations effectiveness are discussed: reputation management and stakeholder relations. The factors that define effective reputation management are examined, as are the roles of issues and crisis management in building and maintaining reputation. The article also examines the major facets of stakeholder relations, including an inventory of stakeholder linkages and key audiences, such as the media. Finally, methods of evaluating public relations effectiveness at both the program level and the institutional level are explored.

  20. Public Relations in the Public Sector

    DEFF Research Database (Denmark)

    Valentini, Chiara

    2013-01-01

    of the Excellence Project in Public Relations and thus applies a research instrument similar to that used in other international scholarly investigations in public relations. The population comprises civil servants working in information and communication activities for Italian public administrations. Findings...... relations. Research limitations: Due to a lack of information on the exact number of public communication officers working in the Italian public administration and a too small number of respondents in one of the respondent groups, it is not possible to draw inferences or general conclusions from...... the findings. The study also suffers from the limits of a quantitative research approach, which provides less elaborate accounts of public communication officers’ perceptions of the strategic role of communication in the public sector. Originality/value of paper: This study contributes to the existing...

  1. LINKING PUBLIC HEALTH AND AIR QUALITY DATA FOR ACCOUNTABILITY

    Science.gov (United States)

    Program Area: Environmental HealthTopic Area: Linking Public Health Data into ActionTitle of Presentation: Linking Public Health and Air Quality Data for AccountabilityBackground and Significance Tracking environmental exposures to air pollutan...

  2. Public Relations Writing Needs Multi-Media Approach.

    Science.gov (United States)

    Harrison, S. L.

    1989-01-01

    Argues that the public relations and advertising disciplines are inextricably linked and should be related in a cohesive writing sequence. Emphasizes that beginning advertising and public relations students should develop their news writing skills. (MM)

  3. Breaking Public Relations' Glass Ceiling.

    Science.gov (United States)

    Dozier, David M.

    1988-01-01

    Suggests that public relations practitioners, especially women practitioners, ought to incorporate program research into daily practice. Considers the shift in public relations from a male-majority to female-majority and the challenges which this shift poses for all public relations practitioners and educators. (MS)

  4. Public Relations: Roles, Entry Requirements and Professionalism

    Directory of Open Access Journals (Sweden)

    Kadek Dwi Cahaya Putra

    2013-12-01

    Full Text Available Abstract: This paper attempts to describe that there is a chance for non-Public Relations graduates to work as or at the Public Relations industry. Studies have shown that Public Relations practitioners are mostly from generalist background (not Public Relations and even come into the job by chance. A Public Relations is a very sociable person, possess a mix of functional, managerial and negotiating abilities as well as analytical and well-developed communication and understand people and human psychology. With working roles of Expert Prescriber, Communication Facilitator, Problem Solving Facilitator and Communication Technician, a Public Relations needs to be well prepared by learning foreign language, joining personality improvement course, developing networking and understanding computer and communication technology. Areas of where a Public relations works are in-house (organization/company, consultancy and freelance practitioner having various titles showing their main function in the organization such as public affairs, event manager, community relations manager, marketing communication executive, employee relations manager, corporate communications manager, media coordinator. As there is an increased challenge of Public Relations’s professionalism, a true practitioner is best prepared by educational institutions with lecturers having sound education and practice combined with extensive link-and -match research and industrial-practical placement for the graduates.

  5. Enhanced Publications Linking Publications and Research Data in Digital Repositories

    CERN Document Server

    Vernooy-Gerritsen, Marjan

    2009-01-01

    The traditional publication will be overhauled by the 'Enhanced Publication'. This is a publication that is enhanced with research data, extra materials, post publication data, and database records. It has an object-based structure with explicit l

  6. How public relations works: theoretical roots and public relations perspectives

    NARCIS (Netherlands)

    Ihlen, Ø.; van Ruler, B.

    2007-01-01

    Public relations is often studied from a managerial, instrumental perspective or a psychological, behavioral perspective. To understand the role of public relations in building trust or mistrust and to develop - or destroy - a license to operate, it needs also to be studied as a social phenomenon. T

  7. How public relations works: theoretical roots and public relations perspectives

    NARCIS (Netherlands)

    Ihlen, Ø.; van Ruler, B.

    2007-01-01

    Public relations is often studied from a managerial, instrumental perspective or a psychological, behavioral perspective. To understand the role of public relations in building trust or mistrust and to develop - or destroy - a license to operate, it needs also to be studied as a social phenomenon. T

  8. How public relations works: theoretical roots and public relations perspectives

    NARCIS (Netherlands)

    Ihlen, Ø.; van Ruler, B.

    2007-01-01

    Public relations is often studied from a managerial, instrumental perspective or a psychological, behavioral perspective. To understand the role of public relations in building trust or mistrust and to develop - or destroy - a license to operate, it needs also to be studied as a social phenomenon.

  9. Corporate Culture and Public Relations

    OpenAIRE

    Korolko, Valentyn; Nekrasova, Oksana

    2009-01-01

    Analyzing American publications dealing with the concept of excellent public relations, the authors trace the development of organizational culture and its connection with societal culture, as well as an alyze theoretical and methodological issues of corporate culture and its impact on public relations in an organization. Special attention is paid to some ways in which professional PR departments can be come the source of progressive counter cultures inside the organization capable of changin...

  10. Perempuan Dalam Dunia Public Relations

    Directory of Open Access Journals (Sweden)

    Novi Kurnia

    2004-03-01

    Full Text Available Literature review shows that women gain more access to job in public relations. Observation in Yogyakarta shows that women are not easily top position in corporation due to understatement of the role of public relations in organizational structure. Discrimination against women is minimal except on family allowance.

  11. Two Courses in Public Relations.

    Science.gov (United States)

    Phifer, Gregg; Gee, Gerry

    At Florida State University in Tallahassee, 30 students a year are enrolled in the public relations major, beginning with the junior year, so that at any one time there are approximately 60 majors, all of whom have at least a B average. The basic course--PUR 3000, Introduction to Public Relations--enrolls over 150 students a semester in two…

  12. Internationalizing the Public Relations Curriculum.

    Science.gov (United States)

    Taylor, Maureen

    2001-01-01

    Discusses broadening public relations to an international level by incorporating the topics of culture, international practices, and culturally sensitive theory development. Discusses rationale, design, and execution of an undergraduate course in international public relations. Suggests ways to incorporate assignments addressing international…

  13. Public Relations for Special Education.

    Science.gov (United States)

    Steinke, Gary L.; Steinke, Roberta J.

    This paper offers suggestions to help special educators and administrators effectively and thoroughly tell people about their school's programs and events dealing with special education. General suggestions include appointing a public relations coordinator, having school personnel complete a Public Relations Help Request Form when publicizing…

  14. Hearing, Cognition, and Healthy Aging: Social and Public Health Implications of the Links between Age-Related Declines in Hearing and Cognition

    Science.gov (United States)

    Pichora-Fuller, M. Kathleen; Mick, Paul; Reed, Marilyn

    2015-01-01

    Sensory input provides the signals used by the brain when listeners understand speech and participate in social activities with other people in a range of everyday situations. When sensory inputs are diminished, there can be short-term consequences to brain functioning, and long-term deprivation can affect brain neuroplasticity. Indeed, the association between hearing loss and cognitive declines in older adults is supported by experimental and epidemiologic evidence, although the causal mechanisms remain unknown. These interactions of auditory and cognitive aging play out in the challenges confronted by people with age-related hearing problems when understanding speech and engaging in social interactions. In the present article, we use the World Health Organization's International Classification of Functioning, Disability and Health and the Selective Optimization with Compensation models to highlight the importance of adopting a healthy aging perspective that focuses on facilitating active social participation by older adults. First, we examine epidemiologic evidence linking ARHL to cognitive declines and other health issues. Next, we examine how social factors influence and are influenced by auditory and cognitive aging and if they may provide a possible explanation for the association between ARHL and cognitive decline. Finally, we outline how audiologists could reposition hearing health care within the broader context of healthy aging. PMID:27516713

  15. Hearing, Cognition, and Healthy Aging: Social and Public Health Implications of the Links between Age-Related Declines in Hearing and Cognition.

    Science.gov (United States)

    Pichora-Fuller, M Kathleen; Mick, Paul; Reed, Marilyn

    2015-08-01

    Sensory input provides the signals used by the brain when listeners understand speech and participate in social activities with other people in a range of everyday situations. When sensory inputs are diminished, there can be short-term consequences to brain functioning, and long-term deprivation can affect brain neuroplasticity. Indeed, the association between hearing loss and cognitive declines in older adults is supported by experimental and epidemiologic evidence, although the causal mechanisms remain unknown. These interactions of auditory and cognitive aging play out in the challenges confronted by people with age-related hearing problems when understanding speech and engaging in social interactions. In the present article, we use the World Health Organization's International Classification of Functioning, Disability and Health and the Selective Optimization with Compensation models to highlight the importance of adopting a healthy aging perspective that focuses on facilitating active social participation by older adults. First, we examine epidemiologic evidence linking ARHL to cognitive declines and other health issues. Next, we examine how social factors influence and are influenced by auditory and cognitive aging and if they may provide a possible explanation for the association between ARHL and cognitive decline. Finally, we outline how audiologists could reposition hearing health care within the broader context of healthy aging.

  16. Public relations as promotional activity

    Directory of Open Access Journals (Sweden)

    Dr.Sc. Almira Curri-Mehmeti

    2011-12-01

    Full Text Available Public relations give opportunity to the organization to present its image and personality to its own “public”- users, supporters, sponsors, donors, local community and other public. It is about transferring the message to the public, but that is a two-way street. You must communicate with your public, but at the same time you must give opportunity to the public to communicate easier with you. The real public relations include dialog – you should listen to the others, to see things through their perspective. This elaborate is made with the purpose to be useful for every organization, not for the sensa-tional promotion of its achievements, but to become more critical towards its work. Seeing the organization in the way that the other see it, you can become better and sure that you are giving to your users the best service possible.

  17. New Media and Public Relations

    OpenAIRE

    Renata Demeterffy Lančić

    2010-01-01

    This article examines the importance of new communication technologies in terms of the development of a pluralistic public sphere and public relations (PR) as one type of communication. In ageneral social context, where the media have lost their primary importance, there is an increasing need for an independent and free communication system. New communication technologies, primarily enabled by the advancement of the Internet, create new development opportunities to communicate to the public. ...

  18. RELATIONS WITH THE PUBLIC VERSUS PUBLIC RELATIONS IN LOCAL PUBLIC ADMINISTRATION

    OpenAIRE

    Bente Florina Maria

    2010-01-01

    Concomitant with the evolution of society, public relations are socially expressed only together with the explicit articulation of public categories and public organizations, once the individual becomes a citizen whose satisfaction is at the core of the public system's preoccupations, ignoring times long gone when the ordinary citizen and the majority of the public administration representatives couldn't tell apart the concept of public relations from that of relations with the public.

  19. RELATIONS WITH THE PUBLIC VERSUS PUBLIC RELATIONS IN LOCAL PUBLIC ADMINISTRATION

    Directory of Open Access Journals (Sweden)

    Bente Florina Maria

    2010-12-01

    Full Text Available Concomitant with the evolution of society, public relations are socially expressed only together with the explicit articulation of public categories and public organizations, once the individual becomes a citizen whose satisfaction is at the core of the public systems preoccupations, ignoring times long gone when the ordinary citizen and the majority of the public administration representatives couldnt tell apart the concept of public relations from that of relations with the public.

  20. Public Relations Writing "Is" Different.

    Science.gov (United States)

    Detweiler, John S.

    Because public relations (PR) writing is different from the writing required in journalism, broadcasting, and advertising, PR practitioners require a background in editing, graphics, planning, campaigning, special events, public opinion, and evaluation beyond that required of a newswriter. Responses to a survey of 38 PR educators across the nation…

  1. Public Relations in Special Libraries.

    Science.gov (United States)

    Rutkowski, Hollace Ann; And Others

    1991-01-01

    This theme issue includes 11 articles on public relations (PR) in special libraries. Highlights include PR at the Special Libraries Association (SLA); sources for marketing research for libraries; developing a library image; sample PR releases; brand strategies for libraries; case studies; publicizing a consortium; and a bibliography of pertinent…

  2. New Media and Public Relations

    Directory of Open Access Journals (Sweden)

    Renata Demeterffy Lančić

    2010-12-01

    Full Text Available This article examines the importance of new communication technologies in terms of the development of a pluralistic public sphere and public relations (PR as one type of communication. In ageneral social context, where the media have lost their primary importance, there is an increasing need for an independent and free communication system. New communication technologies, primarily enabled by the advancement of the Internet, create new development opportunities to communicate to the public. Blogs, web forums, web pages, online-magazines, e-mail lists, chat rooms, social networks, etc. are new forms of public communication, where citizens have equal opportunity to participate in the public sphere, where communication becomes a re-exchange of opinion. Such networks have the potential to be public hearings, a fundamental basis of democracy. These types of media are particularly important in the fi eld of public relations because they improve communication and infl uence social change. The article highlights the signifi cant impact of new communication technologies on public relations and suggests the possibilities of manipulation that result from them. Unlike traditional methods, the new methods are far more subtle. The article concludes that the only possibility to protect computer users is via proper education.

  3. New technologies in public relations

    Directory of Open Access Journals (Sweden)

    Dariusz Tworzydło

    2013-12-01

    Full Text Available The article includes an analysis and presentation of selected examples of communication tools, which are used in companies to create and maintain relationships with internal and external environment. The problems related with definition of public relations were also discussed. The article presents the advantage and negative consequences of the use of modern tools of PR, as well.

  4. Examining the Link Between Public Transit Use and Active Commuting

    Directory of Open Access Journals (Sweden)

    Melissa Bopp

    2015-04-01

    Full Text Available Background: An established relationship exists between public transportation (PT use and physical activity. However, there is limited literature that examines the link between PT use and active commuting (AC behavior. This study examines this link to determine if PT users commute more by active modes. Methods: A volunteer, convenience sample of adults (n = 748 completed an online survey about AC/PT patterns, demographic, psychosocial, community and environmental factors. t-test compared differences between PT riders and non-PT riders. Binary logistic regression analyses examined the effect of multiple factors on AC and a full logistic regression model was conducted to examine AC. Results: Non-PT riders (n = 596 reported less AC than PT riders. There were several significant relationships with AC for demographic, interpersonal, worksite, community and environmental factors when considering PT use. The logistic multivariate analysis for included age, number of children and perceived distance to work as negative predictors and PT use, feelings of bad weather and lack of on-street bike lanes as a barrier to AC, perceived behavioral control and spouse AC were positive predictors. Conclusions: This study revealed the complex relationship between AC and PT use. Further research should investigate how AC and public transit use are related.

  5. Ethics and professionalism in public relations

    Directory of Open Access Journals (Sweden)

    Krstić Ana

    2009-01-01

    Full Text Available The subjects of this paper are ethics and professionalism, topics closely linked in contemporary theory, and especially in practice of public relations, whose significance is increasingly coming to the spotlight of experts from this area. Several definitions, classification, the historical development and principles of theories of ethics most frequently used in ethical decision-making within a business environment, have been presented in the first chapter in the endeavor to ascertain the concept of ethics. The next chapter concerns the duties a public relations expert must pay attention to while carrying out his or her activities. Those are: duty towards oneself, towards the organization, society and profession, within which, in the case of a conflict of interest, the duty towards society (so-called social responsibility, or professional duty, must prevail. The chapter that follows concerns ethical problems in the contemporary practice of public relations: the competence of practitioners, possible conflicts of interest and the very sensitive area of media relations. The chapter on models of ethical decision-making involves concrete experts' advice on decision making which are firmly based on ethical principles. Next section concerns professionalism and professional education in public relations. Recommendations concerning topics which should be included in the university education in this area are also presented. The focus is on the following: the absence of standards that would establish who can work in public relations and under which conditions; the lack of a specified educational minimum and expertise which a practitioner should possess; the need for practitioners to be the members of professional associations, as well as to adhere to a required ethical codex. Some of the most significant world public relations associations are mentioned and at the end, and a review of the state of public relations in Serbia is given.

  6. Ethical aspects in public relations

    Directory of Open Access Journals (Sweden)

    Voza Danijela

    2009-01-01

    Full Text Available The basic aim of this paper is to explore public relations practitioners' different perceptions of professional ethics depending on gender, age, educational level and years of experience. Analysis of professional ethics in Serbian public relations, has gained the ability to introduce all relevant aspects that should act in order to reach the positive developments and improve the existing situation in the field of ethics in public relations. The conclusion may be derived from this research is that business ethics in public relations in Serbia is at a high level. However, we must accept these results with caution, because very critical and sensitive issues of ethics lead to the interviewees to give fulsome answers that prove and practical examples. In order to obtain relevant results in future studies need to be, above all, changed the manner of conducting the survey. So, you need a personal approach with full respect for the respondents of anonymity. Business ethics in Serbia deserves much more attention and through education and research, as well as direct examples of business practice. .

  7. Organizational Culture and Public Relations

    OpenAIRE

    Sezgin, Murat; Bulut, Beyza

    2013-01-01

    The organizational culture of is the total sum of the symbols and myths conveying the basic values to the employees. The cultures that belong to organizations develop in time and exert an effect on the workers of the organization in establishing interactions through the opportunities and threats of the environment. The organizational culture which forms an important system of values on the individuals and decisions also plays a role on public relations. Therefore, the individuals should be aw...

  8. Using Crisis Simulations in Public Relations Education

    Science.gov (United States)

    Veil, Shari R.

    2010-01-01

    Objectives: Students will demonstrate research, decision making, team building, and public speaking skills, while applying issues management and crisis communication concepts in a realistic setting. Courses: Introduction to Public Relations, Public Relations Cases, Crisis Communication.

  9. Public Relations Definitions Through the Years

    Science.gov (United States)

    Harlow, Rex F.

    1977-01-01

    Traces public relations definitions in the twentieth century emphasizing the impact of publicity efforts. Available from: Public Relations Review, Ray Hiebert, Dean, College of Journalism, University of Maryland, College Park, MD 20742. (MH)

  10. Using Crisis Simulations in Public Relations Education

    Science.gov (United States)

    Veil, Shari R.

    2010-01-01

    Objectives: Students will demonstrate research, decision making, team building, and public speaking skills, while applying issues management and crisis communication concepts in a realistic setting. Courses: Introduction to Public Relations, Public Relations Cases, Crisis Communication.

  11. Crisis - Strategic Management in Public Relation

    OpenAIRE

    Saari Ahmad

    2012-01-01

    This is a concept paper to explore the strategic management approaches in public relations during crisis. The main objective of this article is to identify the most effective action plan for Public relation. The review of the strategic management in public relations literature reveals that the relationship between strategic management and public relations is still vague. Four stages were identified in the process of establishing the action plan for public relations and eleven strategic action...

  12. Public Relations: Roles, Entry Requirements and Professionalism

    OpenAIRE

    Kadek Dwi Cahaya Putra

    2013-01-01

    Abstract: This paper attempts to describe that there is a chance for non-Public Relations graduates to work as or at the Public Relations industry. Studies have shown that Public Relations practitioners are mostly from generalist background (not Public Relations) and even come into the job by chance. A Public Relations is a very sociable person, possess a mix of functional, managerial and negotiating abilities as well as analytical and well-developed communication and understand people and hu...

  13. Shuttle Planning for Link Closures in Urban Public Transport Networks

    DEFF Research Database (Denmark)

    van der Hurk, Evelien; Koutsopoulos, Haris N.; Wilson, Nigel

    2016-01-01

    Urban public transport systems must periodically close certain links for maintenance, which can have significant effects on the service provided to passengers. In practice, the effects of closures are mitigated by replacing the closed links with a simple shuttle service. However, alternative...... cost, which includes transfers and frequency-dependent waiting time costs. This model is applied to a shuttle design problem based on a real-world case study of the Massachusetts Bay Transportation Authority network of Boston, Massachusetts. The results show that additional shuttle routes can reduce...

  14. Shuttle Planning for Link Closures in Urban Public Transport Networks

    DEFF Research Database (Denmark)

    van der Hurk, Evelien; Koutsopoulos, Haris N.; Wilson, Nigel

    2016-01-01

    Urban public transport systems must periodically close certain links for maintenance, which can have significant effects on the service provided to passengers. In practice, the effects of closures are mitigated by replacing the closed links with a simple shuttle service. However, alternative...... cost, which includes transfers and frequency-dependent waiting time costs. This model is applied to a shuttle design problem based on a real-world case study of the Massachusetts Bay Transportation Authority network of Boston, Massachusetts. The results show that additional shuttle routes can reduce...

  15. Changing Roles and Requirements of Public Relations.

    Science.gov (United States)

    Brody, E. W.

    1985-01-01

    Surveyed public relations managers to estimate the amount of time they devoted to technical versus planning/managing tasks. Found that the planner/manager role is becoming more dominant in public relations practice. (PD)

  16. Linking public health agencies and hospitals for improved emergency preparedness: North Carolina's public health epidemiologist program.

    Science.gov (United States)

    Markiewicz, Milissa; Bevc, Christine A; Hegle, Jennifer; Horney, Jennifer A; Davies, Megan; MacDonald, Pia D M

    2012-02-23

    In 2003, 11 public health epidemiologists were placed in North Carolina's largest hospitals to enhance communication between public health agencies and healthcare systems for improved emergency preparedness. We describe the specific services public health epidemiologists provide to local health departments, the North Carolina Division of Public Health, and the hospitals in which they are based, and assess the value of these services to stakeholders. We surveyed and/or interviewed public health epidemiologists, communicable disease nurses based at local health departments, North Carolina Division of Public Health staff, and public health epidemiologists' hospital supervisors to 1) elicit the services provided by public health epidemiologists in daily practice and during emergencies and 2) examine the value of these services. Interviews were transcribed and imported into ATLAS.ti for coding and analysis. Descriptive analyses were performed on quantitative survey data. Public health epidemiologists conduct syndromic surveillance of community-acquired infections and potential bioterrorism events, assist local health departments and the North Carolina Division of Public Health with public health investigations, educate clinicians on diseases of public health importance, and enhance communication between hospitals and public health agencies. Stakeholders place on a high value on the unique services provided by public health epidemiologists. Public health epidemiologists effectively link public health agencies and hospitals to enhance syndromic surveillance, communicable disease management, and public health emergency preparedness and response. This comprehensive description of the program and its value to stakeholders, both in routine daily practice and in responding to a major public health emergency, can inform other states that may wish to establish a similar program as part of their larger public health emergency preparedness and response system.

  17. Linking public health agencies and hospitals for improved emergency preparedness: North Carolina's public health epidemiologist program

    Directory of Open Access Journals (Sweden)

    Markiewicz Milissa

    2012-02-01

    Full Text Available Abstract Background In 2003, 11 public health epidemiologists were placed in North Carolina's largest hospitals to enhance communication between public health agencies and healthcare systems for improved emergency preparedness. We describe the specific services public health epidemiologists provide to local health departments, the North Carolina Division of Public Health, and the hospitals in which they are based, and assess the value of these services to stakeholders. Methods We surveyed and/or interviewed public health epidemiologists, communicable disease nurses based at local health departments, North Carolina Division of Public Health staff, and public health epidemiologists' hospital supervisors to 1 elicit the services provided by public health epidemiologists in daily practice and during emergencies and 2 examine the value of these services. Interviews were transcribed and imported into ATLAS.ti for coding and analysis. Descriptive analyses were performed on quantitative survey data. Results Public health epidemiologists conduct syndromic surveillance of community-acquired infections and potential bioterrorism events, assist local health departments and the North Carolina Division of Public Health with public health investigations, educate clinicians on diseases of public health importance, and enhance communication between hospitals and public health agencies. Stakeholders place on a high value on the unique services provided by public health epidemiologists. Conclusions Public health epidemiologists effectively link public health agencies and hospitals to enhance syndromic surveillance, communicable disease management, and public health emergency preparedness and response. This comprehensive description of the program and its value to stakeholders, both in routine daily practice and in responding to a major public health emergency, can inform other states that may wish to establish a similar program as part of their larger public

  18. Teaching Ethics across the Public Relations Curriculum.

    Science.gov (United States)

    Hutchison, Liese L.

    2002-01-01

    Suggests ways of incorporating ethics across the undergraduate public relations curriculum. Reviews current coverage of ethics in public relations principles, writing, cases, and textbooks. Suggests other methods that teachers can use to incorporate ethical pedagogical tools in all public relations courses in an effort to develop students' ethical…

  19. Public relations in Europe: A kaleidoscopic picture

    NARCIS (Netherlands)

    van Ruler, A.A.; Vercic, D.; Flodin, B.; Buetschi, G.

    2001-01-01

    Focuses on the Delphi research project, a part of the European Public Relations Body of Knowledge project, which questions the existence of a European authenticity of public relations. Description of the study design; Discussion on public relations as a professional management function; Conclusions.

  20. Public Relations Handbook for Vocational Educators.

    Science.gov (United States)

    South Carolina State Dept. of Education, Columbia. Office of Vocational Education.

    This guide is designed to help local school administrators establish a viable public relations program that will open and maintain an effective communication channel between the school and community. The handbook defines public relations, suggests procedures and helpful hints in establishing good public relations programs, and provides resources…

  1. Public Relations for Community/Junior Colleges.

    Science.gov (United States)

    Woodress, Fred A.

    This monograph is a practical manual on public relations (PR) for community and junior colleges, containing numerous suggestions and recommendations for establishing and operating an effective public relations effort while avoiding PR pitfalls. An overview of the history of public relations in academe, the rationale underlying today's PR programs…

  2. SOCIA: Linked Open Data of Context behind Local Concerns for Supporting Public Participation

    Directory of Open Access Journals (Sweden)

    Shun Shiramatsu

    2015-02-01

    Full Text Available To address public concerns that threat the sustain-ability of local societies, supporting public participation by shar-ing the background context behind these concerns is essentially important. We designed a SOCIA ontology, which was a linked data model, for sharing context behind local concerns with two approaches: (1 structuring Web news articles and microblogs about local concerns on the basis of geographical regions and events that were referred to by content, and (2 structuring public issues and their solutions as public goals. We moreover built a SOCIA dataset, which was a linked open dataset, on the basis of the SOCIA ontology. Web news articles and microblogs related to local concerns were semi-automatically gathered and structured. Public issues and goals were manually extracted from Web content related to revitalization from the Great East Japan Earthquake. Towards more accurate extraction of public concerns, we investigated feature expressions for extracting public concerns from microblogs written in Japanese. To address a technical issue about sample selection bias in our microblog corpus, we formulated a metric in mining feature expressions, i.e., bias-penalized information gain (BPIG. Furthermore, we developed a prototype of a public debate support system that utilized the SOCIA dataset and formulated the similarity between public goals for a goal matching service to facilitate collaboration.

  3. Review of Research on Environmental Public Relations

    Science.gov (United States)

    Grunig, James E.

    1977-01-01

    Reviews existing knowledge on the behavior of public relations practitioners in environmental problems, public concern and media coverage of pollution and deterioation of the natural environment. Available from: Public Relations Review, Ray Hiebert, Dean, College of Journalism, University of Maryland, College Park, MD 20742. (MH)

  4. Public Relations Ethics in Information Management

    Directory of Open Access Journals (Sweden)

    Hrvoje Jakopović

    2013-06-01

    Full Text Available Public relations is involved in all communication between an organization and the public. In the contemporary world, PR practitioners have become the facilitators of information. Information and communication technology (ICT have imposed new rules in the field of public relations. Communication strategy and information management have become crucial parts of modern public relations. People change their habits with regard to the consumption of traditional and new media. The challenges imposed by the development of information and communication technology are also related to understanding the new information society. For that reason information ethics deals with the ethical implications of dissemination, use, development and safety of information. Public relations follow new information and communication trends, and they need to build firm ethical principles for the age of information. The author examines the ethical implications of the framing concept in public relations.

  5. Past, Current, and Future Challenges in Linking Data to Publications

    Science.gov (United States)

    Hanson, B.

    2015-12-01

    Data are the currency of science and assure the integrity of published research. As the ability to collect, analyze, and visualize data has grown beyond what could be included in a publication, and as the value of the data become more clear (or the lack of availability of data was criticized), publishers and the scientific community developed several solutions to enhance access to underlying data. Most leading journals now require authors to agree as a condition of submission that underlying data will be included or made available; indeed, publication is the key leverage point in exposing much scholarly data. Most journals allow PDF or other supplements and links to data sets hosted by authors or labs, or better, data repositories such as Dryad, and some have banned "data not shown" or any reference to unpublished work. Many of these solutions have proven problematic and recent studies have found that large fraction of data are undiscoverable even a few years after publication. The best solution has been dedicated domain repositories collectively supported by publishers, funders, and the scientific community and where deposition is required before or at the time of publication. These provide quality control and curation and facilitate reuse. However, expanding these beyond a few key repositories and developing standardized workflows and functionality among repositories and between them and publishers has been problematic. Addressing these and other data challenges requires collaborative efforts among funders, publishers, repositories, societies, and researchers. One example is the Coalition on Publishing Data in the the Earth and space sciences, where most major publishers and repositories have signed a joint statement of commitment (COPDESS.org), and are starting work to direct and link published data to domain repositories. Much work remains to be done. Major challenges include establishing data curation practices into the workflow of science from data collection

  6. PUBLIC RELATIONS AS AN INFORMATION PROCESS PHENOMENON

    Directory of Open Access Journals (Sweden)

    TKACH L. M.

    2016-06-01

    Full Text Available Formulation of the problem. If public relations as a phenomenon of information management are examined, we deal with the question of knowledge content and nature of relationship of PR with environment, ability to manage the perception and attitude of people to events in the environment; ensure priority of information over other resources. Goal. To investigate the concept of "public relations" of foreign and domestic experts; consider the typology of the public and the "laws" of public opinion; define the basic principles according to which relations with public should be built, and to identify PR activities as a kind of social communication. Conclusions. Public relations on the basis of advanced information and communication technologies create fundamentally new opportunities for information control and influence on public consciousness.

  7. Public Relations and Neo-institutional theory

    OpenAIRE

    Fredriksson, Magnus; Pallas, Josef; Wehmeier, Stefan

    2013-01-01

    This special section seeks to enrich research on the field by using neo-institutional theory to describe, explain and understand the activities, processes and dynamics of public relations. By this we open up for a wider understanding of public relations, its preconditions, its performances and its consequences for shaping the social. We argue that public relations could be analyzed as an institutionalized practice with certain set of governing mechanisms including taken-for-granted activities...

  8. Ethics problems and theories in public relations

    OpenAIRE

    Grunig, James E.

    2015-01-01

    Public relations professionals encounter ethical problems as individuals who make decisions about their professional lives. They also serve as ethical counselors to organizations, a role in which they help organizations behave in ethical, responsible, and sustainable ways. This introduction defines ethics and social responsibility and discusses the possibilities and obstacles that public relations professionals face in the role of ethical counselor. Seven research problems in public relations...

  9. Work Relations in Public Administration Institutiones

    OpenAIRE

    Anca Jarmila Guţă

    2007-01-01

    The paper presents the way work relations develop between public administration institution clerks, their relations with their superiors, the main subordination types of public administration clerks. The paper also dwells on the role played by the head of an institution belonging to public administration in establishing the most favorable work relations, the behaviour the subordinates should have with the institution head, the way a superior exerts his prerogative of making a decision and the...

  10. Public Relations: Roles, Entry Requirements and Professionalism

    National Research Council Canada - National Science Library

    Kadek Dwi Cahaya Putra

    2013-01-01

    .... With working roles of Expert Prescriber, Communication Facilitator, Problem Solving Facilitator and Communication Technician, a Public Relations needs to be well prepared by learning foreign language...

  11. Pension System Related Public Politics

    Directory of Open Access Journals (Sweden)

    LIVIU RADU

    2015-05-01

    Full Text Available This paper aims to find some answers regarding the long term sustainability of the pension system. Romania’s pension system originates from the invalidity insurances and pension system designed by the German cancellor Otto Eduard Leopold von Bismark in 1889. From a European perspective, Romania has to fill an obvious gap regarding the reformation of the national public pension system. International experience, particularly of the last 130 years, indicates that, in actuality, multiple pension systems have been put into function in most of the world’s countries and which are diferenciated by some elements (organizing and managing the system, defyning pension rights, method of forming the resources, the pension’s level rapported to the average income etc. and after the eficacity degree dependent on internal influences, social, economic and demographic environment, and last but not least by the political factor.

  12. Peran Strategis Public Relations di Perguruan Tinggi

    Directory of Open Access Journals (Sweden)

    Ike Devi Sulistyaningtyas

    2013-12-01

    Full Text Available Abstracts: Public Relations emphasizes in building and maintaining a relationship between an organization and its public. It is applied also for a higher education institution or university. Nowadays, public relations in higher education institution become an integral part of the management team. It must contribute to achieve organizational goals and demonstrate an organizational accountability identified by measurable result. Synergy and cooperation are the strategic way to reach good relationship and reputation.

  13. Public relations metrics: research and evaluation

    NARCIS (Netherlands)

    van Ruler, B.; Tkalac Verčič, A.; Verčič, D.

    2008-01-01

    Responding to the increasing need in academia and the public relations profession, this volume presents the current state of knowledge in public relations measurement and evaluation. The book brings together ideas and methods that can be used throughout the world, and scholars and practitioners from

  14. Transformative Learning Approaches for Public Relations Pedagogy

    Science.gov (United States)

    Motion, Judy; Burgess, Lois

    2014-01-01

    Public relations educators are frequently challenged by students' flawed perceptions of public relations. Two contrasting case studies are presented in this paper to illustrate how socially-oriented paradigms may be applied to a real-client project to deliver a transformative learning experience. A discourse-analytic approach is applied within the…

  15. Transformative Learning Approaches for Public Relations Pedagogy

    Science.gov (United States)

    Motion, Judy; Burgess, Lois

    2014-01-01

    Public relations educators are frequently challenged by students' flawed perceptions of public relations. Two contrasting case studies are presented in this paper to illustrate how socially-oriented paradigms may be applied to a real-client project to deliver a transformative learning experience. A discourse-analytic approach is applied within the…

  16. Selecting Channels for Institutional Public Relations.

    Science.gov (United States)

    Schwartz, Donald F.; Glynn, Carroll J.

    1989-01-01

    Examines communication decision-making in organizations by looking at the extent to which public relations executives have control over channel selection for the media mix in an overall public relations program. Shows a variety of structures and procedures for channel selection decisions in United States organizations. (SR)

  17. Political public relations in the European Union

    DEFF Research Database (Denmark)

    Valentini, Chiara

    2013-01-01

    This article examines the state of political public relations in the European Union by specifically focusing on reputation management and relationship management. Its arguments are based on a theoretical review of the literature of political public relations, reputation and relationship managemen...... to a political context. The nature of the analysis is exploratory rather than definitive, and specific investigations are needed to thoroughly explore and better theorize political reputation and relationship management in various political contexts.......This article examines the state of political public relations in the European Union by specifically focusing on reputation management and relationship management. Its arguments are based on a theoretical review of the literature of political public relations, reputation and relationship management......, and EU communication. The article suggests an in-depth examination of the nature of some of the EU’s major problems in political public relations, and contributes to a more nuanced understanding of the possibilities and limitations of applying reputation and relationship management constructs...

  18. Hiring Criteria of Public Relations Employers.

    Science.gov (United States)

    Wilcox, Dennis L.

    A poll of 90 top-level public relations executives in the San Francisco Bay area generated 65 usable responses to a questionnaire about their hiring practices and about the skills, educational background, and practical experiences that they seek in job applicants. The data from the questionnaire show that the ideal applicant for a public relations…

  19. Public Relations for the School Librarian.

    Science.gov (United States)

    Boardman, Edna M.; And Others

    1991-01-01

    Includes seven articles that deal with public relations (PR) for school librarians. Highlights include image problems librarians face and suggestions for promoting more positive images; PR plans that focus on the past, present, and future; nontraditional ways that librarians can attract students and teachers; publicity techniques; and media center…

  20. Linking Publications and Observations: The ESO Telescope Bibliography

    Science.gov (United States)

    Meakins, S.; Grothkopf, U.

    2012-09-01

    Bibliometric studies have become increasingly important in evaluating individual scientists, specific facilities, and entire observatories. In this context, the ESO Library has developed and maintains two tools: FUSE, a full-text search tool, and the Telescope Bibliography (telbib), a content management system that is used to classify and annotate ESO-related scientific papers. The new public telbib interface provides faceted searches and filtering, autosuggest support for author, bibcode and program ID searches, hit highlighting as well as recommendations for other papers of possible interest. It is available at www.eso.org/libraries/telbib.html.

  1. Linking Publications and Observations - the ESO Telescope Bibliography

    CERN Document Server

    Meakins, Silvia

    2011-01-01

    Bibliometric studies have become increasingly important in evaluating individual scientists, specific facilities, and entire observatories. In this context, the ESO Library has developed and maintains two tools: FUSE, a full-text search tool, and the Telescope Bibliography (telbib), a content management system that is used to classify and annotate ESO-related scientific papers. The new public telbib interface provides faceted searches and filtering, autosuggest support for author, bibcode and program ID searches, hit highlighting as well as recommendations for other papers of possible interest. It is available at http://telbib.eso.org

  2. Linking ecosystem characteristics to final ecosystem services for public policy.

    Science.gov (United States)

    Wong, Christina P; Jiang, Bo; Kinzig, Ann P; Lee, Kai N; Ouyang, Zhiyun

    2015-01-01

    Governments worldwide are recognising ecosystem services as an approach to address sustainability challenges. Decision-makers need credible and legitimate measurements of ecosystem services to evaluate decisions for trade-offs to make wise choices. Managers lack these measurements because of a data gap linking ecosystem characteristics to final ecosystem services. The dominant method to address the data gap is benefit transfer using ecological data from one location to estimate ecosystem services at other locations with similar land cover. However, benefit transfer is only valid once the data gap is adequately resolved. Disciplinary frames separating ecology from economics and policy have resulted in confusion on concepts and methods preventing progress on the data gap. In this study, we present a 10-step approach to unify concepts, methods and data from the disparate disciplines to offer guidance on overcoming the data gap. We suggest: (1) estimate ecosystem characteristics using biophysical models, (2) identify final ecosystem services using endpoints and (3) connect them using ecological production functions to quantify biophysical trade-offs. The guidance is strategic for public policy because analysts need to be: (1) realistic when setting priorities, (2) attentive to timelines to acquire relevant data, given resources and (3) responsive to the needs of decision-makers.

  3. Problem Struktural dalam Praktek Peran Manajerial Public Relations: Kasus Indonesia

    OpenAIRE

    Narayana Mahendra Prastya

    2016-01-01

    The ideal role for Public Relations is managerial role. The indicator for professional Public Relations is when they do the managerial role. In Indonesia, Public Relations find difficulties to do public relations managerial role. The lack of knowledge about public relations role --both in organization and public relations practitioner itself-- is the main factor. In addition, the public relations education in Indonesia is dominated by technical skill. In the other word, public relations pract...

  4. Analisis Framing dalam Riset Public Relations

    OpenAIRE

    NARAYANA MAHENDRA PRASTYA

    2016-01-01

    This paper aims to give description about how to use frame analysis in Public Relations (PR) research. The author use two framing models: Entman and Pan & Kosicki. The object is organization official statement about particular issue. Frame analysis method rarely used in Public Relations research. This methods commonly use in journalism study, to analyse the news in media. Meanwhile, the key word of framing is the social construction of reality. Organization can make social cons...

  5. Peran Public Relations dalam Komunikasi Organisasi

    Directory of Open Access Journals (Sweden)

    Aswad Ishak

    2012-01-01

    Full Text Available Organization is currently experiencing growth and remarkable development. An increasingly diverse public characters, both interal and external, require special handling in communicating to them. Communication activities of the organization is a strategic communications activities that need to be run by the organization. This communication activities involving management as important decision makers in the organization. Through public relations activities of the organization’s strategic communication can run well. Public relations must have the full support of management to be able to carry out the task.

  6. Creative communication in public relations activities

    Directory of Open Access Journals (Sweden)

    Dalibor Jakus

    2013-12-01

    Full Text Available This article discusses several approaches to new waves of public relations. Emphasis is given to the creative impulse since many public relations professionals are less familiar with it than other forms of communication. Five criteria are suggested for structuring creative communications: 1. learning how to be a good storyteller; 2. visual communication is the content that could increasingly build strong relationships with audiences; 3. the PR practitioner’s challenge is to evaluate what people are discussing and identify the recurring issues in their marketplace; 4. recognizing that local is new global; and 5. predicate that PR is constantly changing. People who work in public relations possess the skill of offering arguments that will convince the people themselves of something. However, these skills can be offered in traditional or creative forms of expression. If we define public relations as the management of an organization’s communication with its public, then we are referring to the traditional dimension of public relations, the basis and ultimate goal of which are to cultivate relationships with the participants of the process in order to obtain support and to build trust and reputation.

  7. Analisis Framing dalam Riset Public Relations

    Directory of Open Access Journals (Sweden)

    NARAYANA MAHENDRA PRASTYA

    2016-12-01

    Full Text Available This paper aims to give description about how to use frame analysis in Public Relations (PR research. The author use two framing models: Entman and Pan & Kosicki. The object is organization official statement about particular issue. Frame analysis method rarely used in Public Relations research. This methods commonly use in journalism study, to analyse the news in media. Meanwhile, the key word of framing is the social construction of reality. Organization can make social construction of realty in their official statement. In acacemic term, frame analysis in PR research is useful to know how organization positioned themselves in particular situation. Other benefit is use to evaluat whether the organization frame is conformable with the public opinion or agenda setting media or not. In practical term, frame analysis give benefit for PR practitioner to create the message that can be undserstood by public, also give positive image for organization.

  8. Peran Public Relations dalam Komunikasi Organisasi

    OpenAIRE

    Aswad Ishak

    2012-01-01

    Organization is currently experiencing growth and remarkable development. An increasingly diverse public characters, both interal and external, require special handling in communicating to them. Communication activities of the organization is a strategic communications activities that need to be run by the organization. This communication activities involving management as important decision makers in the organization. Through public relations activities of the organization’s strategic commun...

  9. Effect of corporate culture on public relations activities interaction between public relations and corporate culture

    OpenAIRE

    DEMİRCİ, FETTAHOĞLU Sevgin

    2010-01-01

    Public relations units which were giving support to efforts to develop and expand a common corporate culture have evolved into units playing an effective role in decision-making mechanisms. Public relations experts should be familiar with and be capable of applying the components of corporate culture. The purpose of this paper is to emphasize the importance of public relations activities which is undeniably crucial for developing the concept of corporate culture and to expose its strengths. I...

  10. Using public relations for a dental practice.

    Science.gov (United States)

    Richards, D

    1998-07-01

    Public relations is a way of marketing a dental practice through the media and directly to potential patients without purchasing advertising time or space. Well-written press releases and follow-up phone calls targeted to the specific audience of various media outlets can result in stories that are worth more than purchased advertising. One key to successfully communicating to others through public relations is straightforward writing. The following article not only covers the variety of opportunities available to a dental practice through PR, it also serves as an excellent example of the style of writing that should be used for PR communications.

  11. Sport, public relations and social media

    OpenAIRE

    Boyle, Raymond; Haynes, Richard

    2014-01-01

    This chapter examines the disruptive nature of social media as it alters the relationship between sports journalism and public relations. It looks at some key examples and argues that while much is changing, some aspects of the relationship between the media and sports also remain constant.

  12. Principals' Perceptions of School Public Relations

    Science.gov (United States)

    Morris, Robert C.; Chan, Tak Cheung; Patterson, Judith

    2009-01-01

    This study was designed to investigate school principals' perceptions on school public relations in five areas: community demographics, parental involvement, internal and external communications, school council issues, and community resources. Findings indicated that principals' concerns were as follows: rapid population growth, change of…

  13. School Public Relations: Personnel Roles and Responsibilities

    Science.gov (United States)

    Norton, M. Scott

    2008-01-01

    This article emphasizes the paramount importance of the human resources function in the school system--specifically, in the implementation of an effective school public relations program and in the quality of leadership given by the administrators and the professional and classified staffs. The article submits that school administrators at every…

  14. The Library Public Relations Recipe Book.

    Science.gov (United States)

    Moran, Irene E., Ed.

    The 17 short pieces in this guide advise librarians how to enhance the profile of their organizations through increased interest in the media and more visible involvement in the community, and how to address budgeting, planning, and evaluating a public relations program. Fourteen rules of thumb for preparing and using news releases are described…

  15. School Public Relations: Personnel Roles and Responsibilities

    Science.gov (United States)

    Norton, M. Scott

    2008-01-01

    This article emphasizes the paramount importance of the human resources function in the school system--specifically, in the implementation of an effective school public relations program and in the quality of leadership given by the administrators and the professional and classified staffs. The article submits that school administrators at every…

  16. Plug into PR. NJLA Public Relations Handbook.

    Science.gov (United States)

    New Jersey Library Association, Trenton.

    A guide to using public relations techniques to promote both everyday services and special events at libraries, this handbook describes and suggests ways to use library displays; in-house printing; the local media, e.g., radio spots and cable television; library programs; marketing and promotion; and fundraising, including the formation of a…

  17. DEBTS (PUBLIC AND EXTERNAL AND GROWTH – LINK OR NO LINK?

    Directory of Open Access Journals (Sweden)

    Vladimir Šimić

    2012-12-01

    Full Text Available Throughout history the world has been faced by high debts, with the recent global financial crisis intensifying the issue of increasing indebtedness (with respect to both public and external debts, especially in the light of sovereign debt crisis that some countries have been subject to recently. This paper explores the debt levels in Central, East and Southeast Europe and investigates their relation with growth. We use annual data on debts and growth from the WIIW database (The Vienna Institute for International Economic Studies and World Development Indicators (World Bank on 18 countries. By employing econometric analysis in the form of dynamic panel data analysis our investigation contributes to the literature by covering the recently very hot issue of the dangers of high indebtedness in the region of Central, East and Southeast Europe. Our findings send a strong warning about the need to keep the debts under control.

  18. Standards for Educational Public Relations and Communications Professionals.

    Science.gov (United States)

    Chappelow, Marsha A.

    2003-01-01

    Describes National School Public Relations Association standards for school public relations and communications professionals and program. Includes reactions and comments about new Association standards from seven superintendents and four school public-relations professionals. (PKP)

  19. Standards for Educational Public Relations and Communications Professionals.

    Science.gov (United States)

    Chappelow, Marsha A.

    2003-01-01

    Describes National School Public Relations Association standards for school public relations and communications professionals and program. Includes reactions and comments about new Association standards from seven superintendents and four school public-relations professionals. (PKP)

  20. Tracking Master of Public Health graduates: Linking higher ...

    African Journals Online (AJOL)

    health should equip alumni with knowledge and skills to analyse and integrate health research findings, ... learning in their current public health practice. ... Graduates reported that research skills, critical analysis, report writing, and leadership

  1. Public relations i et overkommunikeret samfund

    Directory of Open Access Journals (Sweden)

    Jesper Højbjerg Christensen

    1993-09-01

    Full Text Available Vi har aldrig før været så overfodret med kommunikation. Jesper Højbjerg Christensen, direktør for Advice Ledelses- og Kommuni- kationsrådgivning A/S, diskuterer i artiklen som praktiker med kom- munikationsreoretisk baggrund, hvordan det kan sikres, at man inden for kommunikations- og public relations-branchen ikke bare kommunikerer som propagandamaskiner - mere og mere - men hellere går i dialog og kommunikerer mindre, og bedre. Han peger på, at vi i fremtiden, bl.a. takket være sammenhængne mellem høj uddannelse og avanceret teknologi, får mulighed for at udfolde mere symmetriske kommunikationsformer og konsensus-funderet dialog. Som sit bidrag til at udrydde forvirringen om, hvad public relation egentlig er, opstiller han - uden større tiltro til, at man kan skabe en "teori" om PR - ud fra praksis fire forskellige måder at dyrke public relations på.

  2. Applying Classical Ethical Theories to Ethical Decision Making in Public Relations: Perrier's Product Recall.

    Science.gov (United States)

    Pratt, Cornelius B.

    1994-01-01

    Links ethical theories to the management of the product recall of the Perrier Group of America. Argues for a nonsituational theory-based eclectic approach to ethics in public relations to enable public relations practitioners, as strategic communication managers, to respond effectively to potentially unethical organizational actions. (SR)

  3. Applying Classical Ethical Theories to Ethical Decision Making in Public Relations: Perrier's Product Recall.

    Science.gov (United States)

    Pratt, Cornelius B.

    1994-01-01

    Links ethical theories to the management of the product recall of the Perrier Group of America. Argues for a nonsituational theory-based eclectic approach to ethics in public relations to enable public relations practitioners, as strategic communication managers, to respond effectively to potentially unethical organizational actions. (SR)

  4. What Cultural Values Influence American Public Relations Practitioners?

    Science.gov (United States)

    Vasquez, Gabriel M.; Taylor, Maureen

    1999-01-01

    Examines the role of culture as a key variable in public relations research and practice. Finds (1) American practitioners continue to practice one-way models of public relations; and (2) public relations practitioners who have collectivistic values tend to practice two-way models of public relations. Discusses implications for theory and…

  5. The Definition, Dimensions, and Domain of Public Relations.

    Science.gov (United States)

    Hutton, James G.

    1999-01-01

    Discusses how the field of public relations has left itself vulnerable to other fields that are making inroads into public relations' traditional domain, and to critics who are filling in their own definitions of public relations. Proposes a definition and a three-dimensional framework to compare competing philosophies of public relations and to…

  6. Political Communication: Contributions to the Study of Public Relations.

    Science.gov (United States)

    Stacks, Don W.

    Political communication has influenced greatly the study of modern public relations. The development of modern public relations can be traced back to the Ancients of Greece. The definition of "political communication" when applied to public relations is typically corporate in nature. That is, public relations defines the role of…

  7. Public Relations: A Comprehensive Bibliography; Articles and Books on Public Relations, Communication Theory, Public Opinion, and Propaganda, 1964-1972.

    Science.gov (United States)

    Bishop, Robert L., Comp.

    This bibliography lists and sometimes annotates approximately 4,000 books, articles, and speeches about or related to public relations. The book contains sections on such subjects as advertising, agriculture, automation, banking, books, business, chemical industry, computers, consumer and consumer relations, corporate image, ecology, education,…

  8. Public Relations between Occupation and Profession – Attempts at Regulating Public Relations

    Directory of Open Access Journals (Sweden)

    Božo Skoko

    2012-06-01

    Full Text Available This paper is concerned with the regulation and the professionalization of occupations in public relations. It analyzes the role of professional, national associations in the professionalization process, providing an overview of these organizations in various countries around the world. The authors identify countries with no regulation (for instance, Italy, countries with some legal regulations (for instance, Brazil and countries that have adopted self-regulation models (for instance, USA and South Africa. The authors point out the advantages and drawbacks of each regulation model and their impact on the development and professionalization of the occupation. Namely, in countries in which public relations are defined by law, public relations experts have guaranteed positions in society; however, they enjoy a negative public perception. In self-regulatory models, a significant number of experts are not covered by membership in organizations. Consequently, their behavior is not governed by any set of established professional obligations. Furthermore, countries with no clear professional regulation have enabled mass engagement in public relations; however, there are no criteria for professional advancement and affirmation. The issue of regulation in transition countries has shown itself to be a relatively unarticulated concept that can be expected to acquire greater definition with further professionalization of the occupation, a key role that must be played by professional associations.

  9. The Academic Preparation Recommended by Public Relations Employers.

    Science.gov (United States)

    Wakefield, Gay; Cottone, Laura Perkins

    Questionnaires were mailed to 261 agencies involved in public relations and publicity services, 56 agencies involved in advertising, and public relations directors of 183 corporations and other nonagency organizations in order to determine the knowledge and skill areas important to agency and organizational public relations employers. In an effort…

  10. Student-Created Public Relations for Gifted Education.

    Science.gov (United States)

    Bisland, Amy

    2003-01-01

    This article discusses the benefits of student participation in a gifted public relations campaign, including creating public support for gifted programming and developing leadership skills. Steps for developing a formal unit of instruction on public relations are described, along with ideas for public relations activities. (Contains references.)…

  11. Public Relations Handbook for Vocational Education in Large Cities.

    Science.gov (United States)

    Koble, Daniel E., Jr.; And Others

    Intended for use by urban vocational staff members who face public relations problems and need to facilitate the outreach process in their cities, this handbook contains guidelines for organizing the public. First, Sanford's definition of public relations is outlined, followed by an explanation of why vocational education needs public relations.…

  12. Interdiscursive collaboration in public relations contexts

    Directory of Open Access Journals (Sweden)

    Vijay K. Bhatia

    2013-04-01

    Full Text Available Interdiscursive collaborative construction of professional genres (Bhatia, 2004 & 2010; Bremner, 2006; Smart, 2006 within the framework of “communities of practice” (Lave & Wenger, 1991 can be viewed as a useful instrument for developing writing expertise to initiate novice writers into the conventions of corporate writing. Drawing on evidence from public relations (PR writing contexts in Hong Kong, the paper focuses on the dynamics of participation in collaborative PR practice and on the deconstruction of the collaborative process as evidenced in the deconstruction of various drafts (from brainstorming to the final product and through the perceptions of some of the key PR practitioners in the industry. The paper will have implications for our understanding of interdiscursivity in genre theory (Bhatia, 2010 and for the collaborative writing process within the academy as well as in the workplace.

  13. Strategic Public Relations and University Entrepreneurship in Present European Context

    Directory of Open Access Journals (Sweden)

    Andreea RĂCEANU

    2016-05-01

    Full Text Available Mostly theoretical and following a descriptive - normative logic, with a specific focus on the models of higher education institutions and practices, the present paper addresses the subject of entrepreneurship within higher education area, in relation with current European policy context regarding higher education and university entrepreneurship. It proposes a strategic public relations framework as an integrating effective approach for actual opportunities and challenges that universities deal with presently. Various theoretical approaches and concrete actions emerged, from the complex perspectives of triple helix (organic relationships and interactions between universities, industry and government to particular aims regarding the development of knowledge-based economy or to the European Union knowledge triangle initiatives (education-research-innovation. The role of universities is expected to be broader and its actions should be characterized by both responsibility and pragmatism within the context of sustainable decision making. However, mostly in practice, there are limitations and criticism regarding a convergent model of entrepreneurial university, even more in relation with issues related to ethics of teaching and research and especially for universities with social and humanistic profiles. In this context, a viable solution could come from the area of public relations, undertaken in their most advanced form: as strategic approach linking decision making processes, stakeholders’ needs and interests and assuming long term responsibility. The main aim and originality component of this paper is to propose and support such an approach presented both verbally and trough graphical modelling.

  14. THE ROLE AND IMPORTANCE OF “PUBLIC INFORMATION” IN POLITICAL PUBLIC RELATIONS

    Directory of Open Access Journals (Sweden)

    Kazım Özkan ERTÜRK

    2015-04-01

    Full Text Available Public relations is the practice of managing a communication process that aims to build mutual goodwill and trust between organizations and their publics with the help of publicity, information and positive image building efforts. Public information is the public relations approach which aims for providing mutual goodwill and trust by sharing the organization-related information with target audience in complete openness and honesty. Public Information, firstly introduced by Ivy Ledbetter Lee in the United States of America during 1920’s, became prominent as a public relations model which provided an innovative viewpoint on commercial and organizational communication policies. In time, public information practices in public relations began to be utilized for building and maintaining political trust and support of target audience. In this study, application methods of public information activities as a political public relations action and their benefits provided to organization are outlined.

  15. A Disciplinary Perspective: The Internationalization of Australian Public Relations Education

    Science.gov (United States)

    Fitch, Kate

    2013-01-01

    This article investigates the internationalization of public relations education, by examining public relations education in Australia, its relation with the public relations industry, and its growth in response to international student- and market-led demand. The discussion highlights the tensions within what is essentially an education project…

  16. Sharing a Public Relations Program with a Department of Journalism.

    Science.gov (United States)

    Bradley, Bert E.

    This paper considers three issues related to the philosophical struggle between journalism and speech communication departments in developing a public relations curriculum. The three issues are as follows: (1) the definition of public relations, with an emphasis on persuasion; (2) the design of a public relations curriculum, using the one at…

  17. A Disciplinary Perspective: The Internationalization of Australian Public Relations Education

    Science.gov (United States)

    Fitch, Kate

    2013-01-01

    This article investigates the internationalization of public relations education, by examining public relations education in Australia, its relation with the public relations industry, and its growth in response to international student- and market-led demand. The discussion highlights the tensions within what is essentially an education project…

  18. Teaching International Public Relations: An Update Report among Educators

    Science.gov (United States)

    Mak, Angela Ka Ying

    2017-01-01

    Involvement in international and multicultural career-related practices is ever on the rise in a global economic and political society, especially in public relations. This article reported an update of examining the attributes of public relations educators and their institutions in teaching of international public relations (IPR) through an…

  19. The Role of Public Relations in the Institutionalization of Ethics.

    Science.gov (United States)

    Fitzpatrick, Kathy R.

    1996-01-01

    Examines the role and perceived value of public relations in institutional ethics initiatives. Surveys ethics officers in North American institutions. Finds that public relations professionals are not playing key roles in the institutionalization of ethics, and that public relations remains a relatively untapped resource in ethics programs. (PA)

  20. Integrating Public Relations with Advertising: An Exercise for Students in the College Public Relations Campaigns Course

    Science.gov (United States)

    Moody, Reginald Ford

    2012-01-01

    Today's public relations (PR) campaigns courses give students the opportunity to research, analyze, plan, and, in many cases, execute a campaign for a real client. Even so, today's campaigns courses may leave students with a weak understanding of how PR can best partner with other tools in the communication mix, namely advertising. Educators may…

  1. Integrating Public Relations with Advertising: An Exercise for Students in the College Public Relations Campaigns Course

    Science.gov (United States)

    Moody, Reginald Ford

    2012-01-01

    Today's public relations (PR) campaigns courses give students the opportunity to research, analyze, plan, and, in many cases, execute a campaign for a real client. Even so, today's campaigns courses may leave students with a weak understanding of how PR can best partner with other tools in the communication mix, namely advertising. Educators may…

  2. The Link between Knowledge, Attitudes and Practices in Relation to Atmospheric Haze Pollution in Peninsular Malaysia

    OpenAIRE

    Laura De Pretto; Stephen Acreman; Matthew J Ashfold; Mohankumar, Suresh K.; Ahimsa Campos-Arceiz

    2015-01-01

    Transboundary haze episodes caused by seasonal forest fires have become a recurrent phenomenon in Southeast Asia, with serious environmental, economic, and public health implications. Here we present a cross-sectional survey conducted among people in Kuala Lumpur and surrounds to assess the links between knowledge, attitudes, and practices in relation to the transboundary haze episodes. Of 305 respondents, 125 were amateur athletes participating in a duathlon event and the remainder were surv...

  3. Philippine Public Relations: An Industry and Practitioner Profile.

    Science.gov (United States)

    Panol, Zenaida Sarabia

    2000-01-01

    Provides a comprehensive look at public relations in the Philippines; traces how public relations evolved in this Southeast Asian country; and discusses the current status of the industry and its practitioners. (NH)

  4. Introduction to the Paradigm Struggle in Public Relations.

    Science.gov (United States)

    Botan, Carl

    1993-01-01

    Describes the ongoing state of change in the domain of public relations, with special attention to model shifts. Defines model struggles and discusses the emergence of international public relations along with other recent trends. (HB)

  5. PUBLIC RELATIONS AND ADVERTISING: TRENDS, CHALLENGES AND PERSPECTIVES

    National Research Council Canada - National Science Library

    Petrovici Amalia

    2015-01-01

      The multitude of the definitions associated with the concept of public relations, the semantic ambiguity of the term of advertising have generated, in the Romanian space, confusions related to public...

  6. Public Relations a komunikace ve zdravotnictví

    OpenAIRE

    Polanecká, Šárka

    2009-01-01

    The goal of theses is to introduce the theoretical knowledge in the field of Public Relations and subsequently on the basis of marketing research to map the situation of public relations management between hospitals in the Czech Republic.

  7. The Practices and Challenges of Public Relations within Two ...

    African Journals Online (AJOL)

    Prof

    descriptive data analysis of the practices and challenges of the public relations was .... The very important term and concept of the modern public relation is that it is viewed ... communication policy decisions and oversees their implementation.

  8. Challenging Assumptions of International Public Relations: When Government Is the Most Important Public.

    Science.gov (United States)

    Taylor, Maureen; Kent, Michael L.

    1999-01-01

    Explores assumptions underlying Malaysia's and the United States' public-relations practice. Finds many assumptions guiding Western theories and practices are not applicable to other countries. Examines the assumption that the practice of public relations targets a variety of key organizational publics. Advances international public-relations…

  9. On the definition of public relations: a European view

    NARCIS (Netherlands)

    van Ruler, A.A.; Vercic, D.; Buetschi, G.; Flodin, B.

    2001-01-01

    The article confronts a U.S.-based definition of public relations as relationship management with a European view that besides a relational, argues also for a reflective paradigm that is concerned with publics and the public sphere; not only with relational (which can in principle be private), but a

  10. Selling the Internet: A Cultural Studies Approach to Public Relations.

    Science.gov (United States)

    Mickey, Thomas J.

    1998-01-01

    Examines the ideology of Internet public relations. Takes a cultural studies approach to modern public relations, using public relations material as representation. Presents a case study of the MassNetworks Education Partnership, which was set up in 1996 to ensure that the Internet gets into the classroom. (PA)

  11. Bridging Schools and Community: Helpful Public Relations Guidelines for Principals.

    Science.gov (United States)

    Pennsylvania School Boards Association, New Cumberland.

    Public relations guidelines for school principals are offered in this handbook, with an emphasis on improving student achievement and internal and external communication. Six chapters discuss the principal's public relations role, internal communication, securing and maintaining community involvement, school publications, media relations, and…

  12. Intercultural Interpretations: Making Public Relations Education Culturally Relevant

    Science.gov (United States)

    Chia, Joy

    2009-01-01

    Public relations educators delivering courses to international students find that each cohort of students interprets and understands public relations theory and its application to practice according to their respective cultures. The premise of this paper is to reflect on some of the interpretations and expectations of public relations students…

  13. Reactions to the New Standards for School Public Relations Specialists.

    Science.gov (United States)

    Kowalski, Theodore J.

    2002-01-01

    Reactions by 10 individuals associated with the "Journal of School Public Relations" to new National School Public Relations Association standards for school public relations and communications professionals and programs. Includes general reactions, impact of the standards, possible ambiguity, adding or eliminating standards, and…

  14. Teaching the Introductory Public Relations Course: A Communication Perspective.

    Science.gov (United States)

    Measell, James S.

    Expressing a communication perspective on teaching public relations, this booklet is designed for instructors of public relations courses. The introduction to the booklet establishes the theoretical grounding of this investigation, namely, the mutual relationship between public relations and communication. The first section explicates the…

  15. Reactions to the New Standards for School Public Relations Specialists.

    Science.gov (United States)

    Kowalski, Theodore J.

    2002-01-01

    Reactions by 10 individuals associated with the "Journal of School Public Relations" to new National School Public Relations Association standards for school public relations and communications professionals and programs. Includes general reactions, impact of the standards, possible ambiguity, adding or eliminating standards, and influence on…

  16. On the definition of public relations: a European view

    NARCIS (Netherlands)

    van Ruler, A.A.; Vercic, D.; Buetschi, G.; Flodin, B.

    2001-01-01

    The article confronts a U.S.-based definition of public relations as relationship management with a European view that besides a relational, argues also for a reflective paradigm that is concerned with publics and the public sphere; not only with relational (which can in principle be private), but a

  17. Vaccinations: A public health triumph and a public relations tragedy.

    Science.gov (United States)

    Jacobson, Robert M

    2012-08-01

    Routine vaccination has been hailed as one of the top public health achievements of the last century. However, despite the reduced number of cases of and deaths from vaccine-preventable diseases such as pertussis and measles, outbreaks continue to occur as more parents fail to adequately vaccinate their children because of misinformation about immunizations. This article describes the challenges of making sure all children in the United States are fully immunized and what physicians need to know to effectively work with parents who may be hesitant to vaccinate their children.

  18. Using public relations to promote health: a framing analysis of public relations strategies among health associations.

    Science.gov (United States)

    Park, Hyojung; Reber, Bryan H

    2010-01-01

    This study explored health organizations' public relations efforts to frame health issues through their press releases. Content analysis of 316 press releases from three health organizations-the American Heart Association, the American Cancer Society, and the American Diabetes Association-revealed that they used the medical research frame most frequently and emphasized societal responsibility for health issues. There were differences, however, among the organizations regarding the main frames and health issues: the American Diabetes Association was more likely to focus on the issues related to social support and education, while the American Heart Association and the American Cancer Society were more likely to address medical research and scientific news. To demonstrate their initiatives for public health, all the organizations employed the social support/educational frame most frequently. Researchers and medical doctors frequently were quoted as trusted sources in the releases.

  19. DIFFERENT SIDES OF THE SAME COIN: MIXED VIEWS OF PUBLIC RELATIONS EDUCATORS AND PRACTITIONER ABOUT PUBLIC RELATIONS EDUCATION

    OpenAIRE

    BİR, Çisil Sohodol

    2010-01-01

    Public relations education is a topic of seemingly perpetual importance and interest for practitioners and educators alike In recent years, numerous researches have surveyed both practitioners and educators to identify appropriate ways to strengthen public relations education to prepare students for practitioner’s role. According to these research results public relations educators and practitioners disagree about the priorities they assign to qualities and goals of public relations education...

  20. DIFFERENT SIDES OF THE SAME COIN: MIXED VIEWS OF PUBLIC RELATIONS EDUCATORS AND PRACTITIONER ABOUT PUBLIC RELATIONS EDUCATION

    OpenAIRE

    BİR, Çisil Sohodol

    2010-01-01

    Public relations education is a topic of seemingly perpetual importance and interest for practitioners and educators alike In recent years, numerous researches have surveyed both practitioners and educators to identify appropriate ways to strengthen public relations education to prepare students for practitioner’s role. According to these research results public relations educators and practitioners disagree about the priorities they assign to qualities and goals of public relations education...

  1. Public relations and the radiation processing industry

    Science.gov (United States)

    Coates, T. Donna

    The world's uneasiness and mistrust regarding anything nuclear has heightened in recent years due to events such as Chernobyl and Three Mile Island. Opinion polls and attitude surveys document the public's growing concern about issues such as the depletion of the ozone layer, the resulting greenhouse effect and exposure of our planet to cosmic radiation. Ultimately, such research reveals an underlying fear regarding the unseen impacts of modern technology on the environment and on human health. These concerns have obvious implications for the radiation processing industry, whose technology is nuclear based and not easily understood by the public. We have already seen organized nuclear opponents mobilize public anxiety, fear and misunderstanding in order to oppose the installation of radiation processing facilities and applications such as food irradiation. These opponents will no doubt try to strengthen resistance to our technology in the future. Opponents will attempt to convince the public that the risks to public and personal health and safety outweigh the benefits of our technology. We in the industry must head off any tendency for the public to see us as the "enemy". Our challenge is to counter public uneasiness and misunderstanding by effectively communicating the human benefits of our technology. Clearly it is a challenge we cannot afford to ignore.

  2. Current Developments in Public Relations and a Review of their Implications on Public Relations Curriculum in Canada.

    Science.gov (United States)

    Wills, Sandra Judith Abiola

    Intended to review the recent professional developments in public relations as they are documented in the literature and to explore the implications of these developments for public relations education in Canada at the university level, this thesis is in six chapters, as follows: (1) Introduction; (2) Defining Public Relations; (3) Current Public…

  3. Tantangan Public Relation dalam Sektor Publik : Sebuah catatatan awal

    Directory of Open Access Journals (Sweden)

    I Gusti Ngurah Putra

    2015-12-01

    Full Text Available This paper aims at explaining the challenge that public relations faces in public sector organisations. This is an important topic due to the fact that public organisations in Indonesia in recent years have difficulty in gaining people's support. One of the main weaknesses of public relations practice in public sector is that they tend to apply press agentry model of public relations; a practice which tends to ignore the important of truth as the essence of information. This paper argues that in order to maintain sustainable support from the people, government has to apply appropriate public relations model. It also shows an example of how local governments in China practice appropriate model of public relations so that people' support can be obtained.

  4. Rising CO2, climate change, and public health: Exploring the links to plant biology

    Science.gov (United States)

    Although the issue of anthropogenic climate forcing and public health is widely recognized, one fundamental aspect has remained underappreciated; the impact of climatic change on plant biology and the well-being of human systems. To critically evaluate the extant and probable links between plant fun...

  5. International Videoconferencing for Public Health Education: Linking the U.S. and Germany

    Science.gov (United States)

    Burke, Sloane C.; Chaney, Beth H.; Kirsten, Wolf

    2010-01-01

    Background: Video-linking with other countries provides a low-cost vehicle for students to learn more about health issues of other cultures and reflectively discuss the public health promotion and education activities of those countries in real time. Purpose: This article presents a case study of international videoconferencing in the higher…

  6. PR for Pennies: Low-Cost Library Public Relations.

    Science.gov (United States)

    Baeckler, Virginia Van Wynen

    This manual is designed to demystify a number of public relations techniques for those who wish to start producing their own materials with a minimum of time and money. Chapters focus on public relations; the library stereotype; words, ideas, and pictures; offset printing; creative print distribution; exhibits and posters; public speaking; and the…

  7. The role of public relations activities in hospital choice.

    Science.gov (United States)

    Tengilimoglu, Dilaver; Yesiltas, Mehmet; Kisa, Adnan; Dziegielewski, Sophia F

    2007-01-01

    Public relations activities for all organizations can have an important effect on consumer decision-making when buying goods or services. This study examines the effect that public relations activities can have regarding consumer decisions and choice. To explore exemplify this relationship a questionnaire was given to 971 patients within public, university and private hospitals in Ankara, Turkey. Study results show that public relations activities were a crucial factor in determining consumer hospital choice. The majority of respondents reported that the behaviors and attitude of personnel as public relations activities that support the hospital's reputation within the public were the primary variables in hospital choice. Health care managers can use these findings to further understand how patients make informed choices related to usage of a health care facility and to develop and/or improve public relations activities.

  8. Influence of Public Relations and Reference Services on Academic ...

    African Journals Online (AJOL)

    Keywords: Academic Library, library services, Public relations, Reference Services ... reference services as the direct personal help given by librarian to a ... helps make management aware of public opinion and .... information centre. If local ...

  9. Social Media, Traditional Media and Marketing Communication of Public Relations

    DEFF Research Database (Denmark)

    Khajeheian, Datis; Mirahmadi, Fereshteh

    2015-01-01

    Public relations are undertaking more important role in the marketing communication and advertising. The present paper reports a survey conducted in three Iranian banks’ public relations departments to understand how they use different media in their marketing communications and other related...... functions. A classification of public relations functions including fourteen functions in three categories has taken as research framework and by using a questionnaire, eight media have been asked to rank for each function, includes Television, Radio, Newspaper, Magazine, Classified Ads, Internet Websites...

  10. Public Congestion Network Situations, and Related Games

    NARCIS (Netherlands)

    Kleppe, J.; Reijnierse, J.H.

    2007-01-01

    This paper analyzes congestion effects on network situations from a cooperative game theoretic perspective. In network situations players have to connect themselves to a source. Since we consider publicly available networks any group of players is allowed to use the entire network to establish their

  11. Woodrow Wilson's Public Relations: Wag the Hun.

    Science.gov (United States)

    Pinsdorf, Marion K.

    1999-01-01

    Considers how during World War I populations were mobilized, "taught" to hate and fight the evil enemy, responded emotionally to atrocities, even if invented or exaggerated. Discusses how George Creel, leader of the Committee of Public Information, used every means of communications available to conscript opinion, to control, centralize,…

  12. Linking NASA Environmental Data with a National Public Health Cohort Study and a CDC On-Line System to Enhance Public Health Decision Making

    Science.gov (United States)

    Al-Hamdan, Mohammad; Crosson, William; Economou, Sigrid; Estes, Maurice, Jr.; Estes, Sue; Hemmings, Sarah; Kent, Shia; Puckett, Mark; Quattrochi, Dale; Wade, Gina; McClure, Leslie

    2012-01-01

    The overall goal of this study is to address issues of environmental health and enhance public health decision making by utilizing NASA remotely-sensed data and products. This study is a collaboration between NASA Marshall Space Flight Center, Universities Space Research Association (USRA), the University of Alabama at Birmingham (UAB) School of Public Health and the Centers for Disease Control and Prevention (CDC) National Center for Public Health Informatics. The objectives of this study are to develop high-quality spatial data sets of environmental variables, link these with public health data from a national cohort study, and deliver the linked data sets and associated analyses to local, state and federal end-user groups. Three daily environmental data sets were developed for the conterminous U.S. on different spatial resolutions for the period 2003-2008: (1) spatial surfaces of estimated fine particulate matter (PM2.5) exposures on a 10-km grid utilizing the US Environmental Protection Agency (EPA) ground observations and NASA s MODerate-resolution Imaging Spectroradiometer (MODIS) data; (2) a 1-km grid of Land Surface Temperature (LST) using MODIS data; and (3) a 12-km grid of daily Solar Insolation (SI) and maximum and minimum air temperature using the North American Land Data Assimilation System (NLDAS) forcing data. These environmental datasets were linked with public health data from the UAB REasons for Geographic and Racial Differences in Stroke (REGARDS) national cohort study to determine whether exposures to these environmental risk factors are related to cognitive decline and other health outcomes. These environmental national datasets will also be made available to public health professionals, researchers and the general public via the CDC Wide-ranging Online Data for Epidemiologic Research (WONDER) system, where they can be aggregated to the county, state or regional level as per users need and downloaded in tabular, graphical, and map formats. The

  13. Transport corridors and settlements in a region. Linking settlements to public transport

    Directory of Open Access Journals (Sweden)

    Mojca Šašek Divjak

    2004-01-01

    Full Text Available The focus of the article is conditioning settlement to public transport on the regional and urban level. Similar to occurrences in Western Europe even in Slovenia strong settlement pressures and issues tied to development of suburbanisation are emerging in wider hinterlands of larger cities. In regional centres, where strong transport flows with frequent congestion happen, public transport should be the backbone of the transport system. It is important for consolidation of larger gravitation areas, especially conurbations. We can nevertheless establish that parallel to increasing use of private cars, the use of public transport is decreasing. Thus the present condition demands improvements of transport systems and suitable settlement density in conjunction with development of public transport. This can be achieved only by synergetic linking of public transport development and physical planning in a sustainable settlement system. In the Ljubljana functional region we specifically dealt with links between settlement and the regional public transport system, above all the proposed regional light-railway and tram system in the strict urban area. The decentralised denser settlement model is presented. Based on the study concerning settlement development in the railway corridors we proposed potential possibilities for denser settlement in the immediate areas of suburban railway stations in the northern part of the region, from Črnuče to Kamnik.

  14. PERKEMBANGAN TEKNOLOGI KOMUNIKASI DALAM MENUNJANG FUNGSI PERIKLANAN DAN PUBLIC RELATION

    Directory of Open Access Journals (Sweden)

    Nurul Candrasari

    2010-03-01

    Full Text Available Society has been flooded by advertised communication atmosphere for every product to be socialized and introduced to the public. However, there are problems arising from the consumer when the product being advertised is felt only one-sided communication, because in an advertised product consumers often encounter some problems in which they cannot consider them to be their choice. That is why at the present time the world of advertising does not seem to be a choice in marketing a product to consumers. Article presents the relationship among advertisement, public relation, and communication technology in five parts, those are age sequences from agriculture to conceptual era and its relation to advertisement and public relation, developing advertisement network and public relation using new technology, difference between advertisement and public relation, and communication technology ethic supporting advertisement and public relation.

  15. Public relations and journalism: truth, trust, transparency and integrity

    OpenAIRE

    Davies, Frank

    2008-01-01

    Truth, trust, integrity and reputation are key concepts for understanding the relationship between journalists and public relations practitioners. This the paper: first, considers the current debate on the inter-relationship between journalism and public relations; second distinguishes varieties of public relations and journalism; third, analyses the Editorial Intelligence controversy; fourth, deconstructs aspects of "truth" and "trust" in the context of that debate; fifth, considers why the ...

  16. Public Relations Manager Involvement in Strategic Issue Diagnosis.

    Science.gov (United States)

    Lauzen, Martha M.

    1995-01-01

    Reports on an exploratory study that seeks to build theoretical understanding of how public relations practitioner involvement in one type of strategic organizational decision making--strategic issue diagnosis--is related to shared values with top management, diagnosis accuracy, strategy pursued, and the power of the public relations function. (TB)

  17. High Touch: PR. Practical Approaches to Public Relations.

    Science.gov (United States)

    Keefe, Betty; And Others

    1986-01-01

    This article relates tried, tested, and successful public relations programs in use at school library media centers. A four-step process for developing a suitable public relations program (research, planning, action, and evaluation) and programs that focus on communicating with school staff, administrators, parents, and the community are…

  18. Potential translational targets revealed by linking mouse grooming behavioral phenotypes to gene expression using public databases.

    Science.gov (United States)

    Roth, Andrew; Kyzar, Evan J; Cachat, Jonathan; Stewart, Adam Michael; Green, Jeremy; Gaikwad, Siddharth; O'Leary, Timothy P; Tabakoff, Boris; Brown, Richard E; Kalueff, Allan V

    2013-01-10

    Rodent self-grooming is an important, evolutionarily conserved behavior, highly sensitive to pharmacological and genetic manipulations. Mice with aberrant grooming phenotypes are currently used to model various human disorders. Therefore, it is critical to understand the biology of grooming behavior, and to assess its translational validity to humans. The present in-silico study used publicly available gene expression and behavioral data obtained from several inbred mouse strains in the open-field, light-dark box, elevated plus- and elevated zero-maze tests. As grooming duration differed between strains, our analysis revealed several candidate genes with significant correlations between gene expression in the brain and grooming duration. The Allen Brain Atlas, STRING, GoMiner and Mouse Genome Informatics databases were used to functionally map and analyze these candidate mouse genes against their human orthologs, assessing the strain ranking of their expression and the regional distribution of expression in the mouse brain. This allowed us to identify an interconnected network of candidate genes (which have expression levels that correlate with grooming behavior), display altered patterns of expression in key brain areas related to grooming, and underlie important functions in the brain. Collectively, our results demonstrate the utility of large-scale, high-throughput data-mining and in-silico modeling for linking genomic and behavioral data, as well as their potential to identify novel neural targets for complex neurobehavioral phenotypes, including grooming.

  19. Linking Asthma Exacerbation and Air Pollution Data: A Step Toward Public Health and Environmental Data Integration

    Science.gov (United States)

    Faruque, Fazlay; Finley, Richard; Marshall, Gailen; Brackin, Bruce; Li, Hui; Williams, Worth; Al-Hamdan, Mohammad; Luvall, Jeffrey; Rickman, Doug; Crosson, Bill

    2006-01-01

    Studies have shown that reducing exposure to triggers such as air pollutants can reduce symptoms and the need for medication in asthma patients. However, systems that track asthma are generally not integrated with those that track environmental hazards related to asthma. Tlvs lack of integration hinders public health awareness and responsiveness to these environmental triggers. The current study is a collaboration between health and environmental professionals to utilize NASA-derived environmental data to develop a decision support system (DSS) for asthma prediction, surveillance, and intervention. The investigators link asthma morbidity data from the University of Mississippi Medical Center (UMMC) and Mississippi Department of Health (MDH) with air quality data from the Mississippi Department of Environmental Quality (MDEQ) and remote sensing data from NASA. Daily ambient environmental hazard data for PM2.5 and ozone are obtained from the MDEQ air quality monitoring locations and are combined with remotely sensed data from NASA to develop a state-wide spatial and time series profile of environmental air quality. These data are then used to study the correlation of these measures of air quality variation with the asthma exacerbation incidence throughout the state over time. The goal is to utilize these readily available measures to allow real-time risk assessment for asthma exacerbations. GeoMedStat, a DSS previously developed for biosurveillance, will integrate these measures to monitor, analyze and report the real-time risk assessment for asthma exacerbation throughout the state.

  20. Public Relations as Scientific Branch of Information and Communication Sciences

    Directory of Open Access Journals (Sweden)

    Hrvoje Jakopović

    2012-06-01

    Full Text Available Given that the field of information and communication sciences is a young field in the social sciences, it is important to consider how technology impacts the development of this field. This is especially relevant when looking at the area of public relations. Amid changing technological developments public relations is constantly being redefined in this complex environment. This work focuses on the development of public relations as a branch of study in the field of information and communication sciences. I review the scientific methods used to evaluate the influence and effects of public relations, while discussing the different methodological approaches.

  1. Key issues of public relations of Europe: findings from the European Communication Monitor 2007-2014

    NARCIS (Netherlands)

    Verčič, D.; Verhoeven, P.; Zerfass, A.

    2014-01-01

    European Communication Monitor is the largest longitudinal research project in public relations practice in the world. Data collected annually from 2007 to 2014 show that practitioners perceive five issues as the most important for their work: linking business strategy and communication, coping with

  2. Key issues of public relations of Europe: findings from the European Communication Monitor 2007-2014

    NARCIS (Netherlands)

    Verčič, D.; Verhoeven, P.; Zerfass, A.

    2014-01-01

    European Communication Monitor is the largest longitudinal research project in public relations practice in the world. Data collected annually from 2007 to 2014 show that practitioners perceive five issues as the most important for their work: linking business strategy and communication, coping with

  3. The Gap between Professional and Research Agenda: A Content Analysis of "Public Relations Journal" and "Public Relations Review."

    Science.gov (United States)

    Broom, Glen M.; And Others

    A content analysis compared the professional and research agendas of "Public Relations Journal" and "Public Relations Review" for the years 1975-81. A sample of 121 articles from the former and 111 articles from the latter were analyzed, and the content of each was assigned to one of 10 categories related to the context,…

  4. Ethics of the profession of public relations--does the public relations affects on journalism in Croatia?

    Science.gov (United States)

    Tanta, Ivan; Lesinger, Gordana

    2013-09-01

    The UK's leading professional body for public relations "Chartered Institute of Public Relations" (CIPR) said that the public relations is about reputation--they are the result of what you do, what you say and what others say about you. Furthermore CIPR says that public relations are discipline whose objectives are safeguarding reputation, establishing understanding and pot pores, and the impact on the thinking and behavior of the public. Although the primary goal of public relations is to preserve and build a reputation, to tell the truth to a customer who has hired experts in this area, it seems that in its own way of development, public relations practitioners have stopped worrying about their reputation and the perception of the discipline within the public they address. All relevant professional bodies for public relations, including the Croatian Association for Public Relation (HUOJ), had set up codes of ethics and high standards according which the members and practitioners should be evaluated. Among other things stays that practitioner of public relations is required to check the reliability and accuracy of the data prior to their distribution and nurture honesty and accountability to the public interest. It seems that right this instruction of code of ethics has been often violated. In a public speech in Croatia, and therefore in the media, exist manipulation, propaganda, and all the techniques of spin, which practitioners of public relations are skillfully using in the daily transfer of information to the users and target groups. The aim of this paper is to determine what is the perception of the profession to the public. As in today's journalism increasingly present plume of public relations, we wish to comment on the part where journalism ends and begins PR and vice versa. In this paper, we analyze and compare codes of ethics ethics associations for public relations, as well as codes of ethics journalists' associations, in order to answer the question

  5. A Semiotic Approach to the Internal Functioning of Publics: Implications for Strategic Communication and Public Relations.

    Science.gov (United States)

    Botan, Carl H.; Soto, Francisco

    1998-01-01

    Challenges the prevailing view of publics as relative entities. Reviews the two primary schools of semiotics, Saussrean and Peircean, arguing for the utility of the latter. Concludes that a public can be best understood as an ongoing process of agreement upon an interpretation, and that the public may develop a more sophisticated, insightful…

  6. Approaches to organizing public relations functions in healthcare.

    Science.gov (United States)

    Guy, Bonnie; Williams, David R; Aldridge, Alicia; Roggenkamp, Susan D

    2007-01-01

    This article provides health care audiences with a framework for understanding different perspectives of the role and functions of public relations in healthcare organizations and the resultant alternatives for organizing and enacting public relations functions. Using an example of a current issue receiving much attention in US healthcare (improving rates of organ donation), the article provides examples of how these different perspectives influence public relations goals and objectives, definitions of 'public', activities undertaken, who undertakes them and where they fit into the organizational hierarchy.

  7. Public Relations Bibliography: Thirteenth Edition 1984.

    Science.gov (United States)

    Walker, Albert

    1985-01-01

    Includes titles from more than 180 periodicals published in 1984, with most of the literature continuing to center on communication, media relations, and writing techniques. Also includes books, theses, and dissertations. (PD)

  8. Public Relations Education at the Crossroad: Trend and Realities.

    OpenAIRE

    Jamilah Hj. Ahmad FIPR, PhD.; I Gusti Ngurah Putra, MA

    2013-01-01

    Abstract: This paper explores the issues of public relations academics credentials on teaching public relations at undergraduate level. Generally, most Asian universities look to the United States education system as the ideal model in developing their own curricula, and frequently invite American professors as visiting fellows to help set up their programmes. In addition, Asian universities, including those in Malaysia and Indonesia still harbour the view that the US offers the best public r...

  9. Public Relations Strategies and the Implementation of the ...

    African Journals Online (AJOL)

    ... Strategies and the Implementation of the Millennium Development Goals in ... sponsorship, community relations, information management, research, etc, ... harnessed public relations approaches in the quest for the attainment of the MDGs.

  10. Developing a Behavioral Paradigm for the Performance of Public Relations.

    Science.gov (United States)

    Sharpe, Melvin L.

    2000-01-01

    Provides and supports a definition of public relations as behavior with a mode explaining the difficulty of achieving each behavior and the cost to organizations when the behavior is not achieved. Draws from the literature on ethics, rhetorical theory, public relations management, case studies, and from observation and experience to support this…

  11. Crisis Communication Plans: Poor Predictors of Excellent Crisis Public Relations.

    Science.gov (United States)

    Marra, Francis J.

    1998-01-01

    Argues that newly developed theory in crisis public relations suggests a shift is necessary in the way practitioners view crises. Notes that the new paradigm defines excellent crisis public relations very differently from the literature of the past 20 years. (RS)

  12. A Context for Teaching Aging-Related Public Policy.

    Science.gov (United States)

    Brown, David K.

    1999-01-01

    Describes two points of view regarding age-related public programs (Medicaid, Medicare, Social Security): that of devolutionists who would curtail them and safety netters who maintain the government's role is indispensable. Uses Relative Deprivation theory as a framework for teaching public policy about aging. (SK)

  13. Enforcement Dilemma: Voluntary Nature of Public Relations Codes.

    Science.gov (United States)

    Wright, Donald K.

    1993-01-01

    Argues that, although valuable, ethical codes in public relations are unenforceable. Suggests that, with or without professional codes of conduct, most people who practice public relations will choose to be ethical because they believe in themselves and want others to respect them. (SR)

  14. A public relations identity for the 2010s

    NARCIS (Netherlands)

    Ihlen, Ø.; Verhoeven, P.

    2012-01-01

    New voices are being heard and new questions are being asked within the field of public relations. However, in its present multifaceted state, public relations research is still struggling with recurring questions regarding academic and practical contributions. This position article presents some co

  15. The Impact of IMC on Advertising and Public Relations Education.

    Science.gov (United States)

    Griffin, W. Glenn; Pasadeos, Yorgo

    1998-01-01

    Surveys advertising and public relations faculty members with regard to IMC (Integrated Marketing Communications) and its impact on current curricula. Finds (1) areas of discontent with current course curricula; (2) evidence of "separate agendas" between advertising and public relations educators on this issue; and (3) evidence of a generation gap…

  16. Promoting Vocational Education. A Public Relations Handbook for Vocational Educators.

    Science.gov (United States)

    American Vocational Association, Arlington, VA.

    This handbook for vocational educators was developed as a tool to help them in their public relations efforts. Following a brief introduction, the content is presented in twelve sections. The first discusses the roles of various professionals and groups in vocational education. Section 2 covers planning a total public relations program and…

  17. Defining Public Relations: Toward a Theory of Science.

    Science.gov (United States)

    Van Slyke, Judy Kulstad

    Noting the lack of a widely accepted definition of public relations, this paper discusses several definitions that have been formulated and dismisses them as inadequate and fraught with understatement. It then suggests that a more appropriate and satisfactory approach to the problem might be to think of public relations as an immature and…

  18. On the Definition of Public Relations: A European View.

    Science.gov (United States)

    Vercic, Dejan; van Ruler, Betteke; Butschi, Gerhard; Flodin, Bertil

    2001-01-01

    Introduces the project on the European Public Relations Body of Knowledge (EBOK). Reviews proposals on the definition, dimensions, and domain of public relations. Confronts these with findings from EBOK. Presents ideas on how to bridge the differences. Proposes ideas for further investigation. (SG)

  19. A public relations identity for the 2010s

    NARCIS (Netherlands)

    Ihlen, Ø.; Verhoeven, P.

    2012-01-01

    New voices are being heard and new questions are being asked within the field of public relations. However, in its present multifaceted state, public relations research is still struggling with recurring questions regarding academic and practical contributions. This position article presents some co

  20. Public Relations in Contemporary India: Current Demands and Strategy.

    Science.gov (United States)

    Singh, Raveena

    2000-01-01

    Discusses India's new direction and the persistent and insistent demand for public relations. Explains the strategic plan of the professional body in running the gauntlet in this new milieu and the pertinaciousness and urgency of the challenges ahead for public relations. (SC)

  1. Trends in Public Relations Roles: 1990-1995.

    Science.gov (United States)

    Toth, Elizabeth L.; Serini, Shirley A.; Wright, Donald K.; Emig, Arthur G.

    1998-01-01

    Reports trend data on the roles of national Public Relations Society of America members. Suggests that for this sample an agency role emerged in 1995 in addition to the manager and technician roles found in 1990. Indicates that public-relations people do an assortment of activities, and women seem to "do it all" for less money. (PA)

  2. Moral Objectivity, Jurgen Habermas's Discourse Ethics, and Public Relations.

    Science.gov (United States)

    Leeper, Roy V.

    1996-01-01

    States that while increasing attention is being paid by people in public relations to ethical theory, the predominant ethical perspective is still situational. Analyzes the applicability of the Discourse Ethics theory of Jurgen Habermas to public relations ethics. Concludes that Discourse Ethics holds the potential of a new, more objective…

  3. Public Relations Ethics and Communitarianism: A Preliminary Investigation.

    Science.gov (United States)

    Leeper, Kathie A.

    1996-01-01

    Presents a preliminary examination of communitarianism and its emphasis on community and responsibility as an ethical base for public relations. Suggests that the emphasis business currently places on quality, social responsibility, and stewardship may fit within a communitarian approach. Argues that a communitarian base to public relations may…

  4. Marketing and Public Relations in ARL Libraries. SPEC Kit 240.

    Science.gov (United States)

    Smykla, Evelyn Ortiz, Comp.

    1999-01-01

    This survey was conducted to delineate the growing relationship between marketing and public relations and library funding by identifying: (1) the extent to which North American research libraries have developed organized programs in the areas of marketing and public relations; (2) who holds positions in these areas; and (3) the impact these…

  5. The Global Society and Its Impact on Public Relations Theorizing

    DEFF Research Database (Denmark)

    Valentini, Chiara; Kruckeberg, Dean; Starck, Kenneth

    2016-01-01

    This article contributes to the discussion on societal changes and their impact on communication disciplines by focusing on public relations and its role in contemporary global society. The thesis is that public relations profession has been affected by contemporary societal changes that challenge...... the existing body of knowledge and its underpinning theories. To understand the role of public relations in the 21st Century global societies and pursue future public relations theorizing, the authors argue it is paramount to comprehend which factors at macro, meso, and micro levels lie beneath the substantial...... changes in today’s global society. The article presents and reflects on four major macro trends of contemporary global society and concludes with suggestions for future directions for public relations scholarship and practice that are rooted in the concept of community and the idea of being part...

  6. The Global Society and Its Impact on Public Relations Theorizing

    DEFF Research Database (Denmark)

    Valentini, Chiara; Kruckeberg, Dean; Starck, Kenneth

    2016-01-01

    This article contributes to the discussion on societal changes and their impact on communication disciplines by focusing on public relations and its role in contemporary global society. The thesis is that public relations profession has been affected by contemporary societal changes that challenge...... changes in today’s global society. The article presents and reflects on four major macro trends of contemporary global society and concludes with suggestions for future directions for public relations scholarship and practice that are rooted in the concept of community and the idea of being part...... the existing body of knowledge and its underpinning theories. To understand the role of public relations in the 21st Century global societies and pursue future public relations theorizing, the authors argue it is paramount to comprehend which factors at macro, meso, and micro levels lie beneath the substantial...

  7. Personalised Networks of Influence in Public Relations

    DEFF Research Database (Denmark)

    Valentini, Chiara

    2010-01-01

    of influence are also tested with Italian journalists to verify whether or not other communication-related professions consider important to have personalised networks of influence and whether or not this relevance is perceived similar to that of PR practitioners. The data of this study was gleaned from...

  8. Key issues of public relations of Europe: Findings from the European Communication Monitor 2007-2014

    Directory of Open Access Journals (Sweden)

    Dejan Vercic

    2014-10-01

    Full Text Available European Communication Monitor is the largest longitudinal research project in public relations practice in the world. Data collected annually from 2007 to 2014 show that practitioners perceive five issues as the most important for their work: linking business strategy and communication, coping with the digital evolution and social web, building and maintaining trust, dealing with the demand for more transparency and active audiences, and dealing with the speed and volume of information flow. Perception of the importance of various issues for the practice of public relations is largely dependent on the gender, geography (division between Northern and Western vs. Southern and Eastern Europe, and sector in which a practitioner works (corporate, government, NGO or agency. While gender and sectorial differences studied in academic public relations literature, divisions in public relations practice between North-Western and South-Eastern Europe are largely ignored.

  9. Measuring Corporate Social Responsibility Perceptions in Public Relation

    Directory of Open Access Journals (Sweden)

    Ayse Banu Bicakci

    2011-04-01

    Full Text Available This paper focuses on the relationship between Corporate Social Responsibility and Public Relations. Public Relations plays a significant role in the process of developing the concept of corporate social responsibility (CSR, the fulfillment of those responsibilities, providing the effective communication and also it serves as a bridge connecting the organisation and the publics. To manage CSR policy and communication effectively, public perception of organisations’ social responsibility should be measured. Based on this idea employee perception of their organization’s social responsibility is measured, benefiting from four factors.

  10. The Double-Edged Sword of Legitimacy in Public Relations

    DEFF Research Database (Denmark)

    Merkelsen, Henrik

    2011-01-01

    Purpose – This paper seeks to clarify the various aspects of legitimacy in public relations in order to establish a better understanding of the limits of professionalization. Legitimacy has always been a central concept in public relations. In order to ensure a license to operate, the conduct...... of organizations needs to be perceived as legitimate by their stakeholders and the public in general. Public relations has since its conception as a modern profession been confronted with several issues concerning the profession's own legitimacy. The overall cause for these legitimacy problems is often ascribed...... to the immaturity of the profession and professionalization is generally regarded as an appropriate cure. Design/methodology/approach – Through theorization of the connection between legitimacy, power and professionalization the paper points to two important challenges to the professionalization of public relations...

  11. Public Health Ethics Related Training for Public Health Workforce: An Emerging Need in the United States

    Directory of Open Access Journals (Sweden)

    A Kanekar

    2012-04-01

    Full Text Available Background: Ethics is a discipline, which primarily deals with what is moral and immoral behavior. Public Health Ethics is translation of ethical theories and concepts into practice to address complex multidimensional public health problems. The primary purpose of this paper was to conduct a narrative literature review-addressing role of ethics in developing curriculum in programs and schools of public health, ethics-related instruction in schools and programs of public health and the role of ethics in developing a competent public health workforce. Methods: An open search of various health databases including Google scholar and Ebscohost yielded 15 articles related to use of ethics in public health practice or public health training and the salient features were reported.  Results: Results indicated a variable amount of ethics' related training in schools and programs of public health along with public health practitioner training across the nation. Bioethics, medical ethics and public health ethics were found to be subspecialties' needing separate ethical frameworks to guide decision making.Conclusions: Ethics based curricular and non-curricular training for emerging public health professionals from schools and programs of public health in the United States is extremely essential.  In the current age of public health challenges faced in the United States and globally, to have an ethically untrained public health force is arguably, immoral and unethical and jeopardizes population health.  There is an urgent need to develop innovative ethic based curriculums in academia as well as finding effective means to translate these curricular competencies into public health practice.

  12. Impact of link deletions on public cooperation in scale-free networks

    CERN Document Server

    Jiang, Luo-Luo; Wang, Wen-Xu; Lai, Ying-Cheng; Wang, Bing-Hong

    2011-01-01

    Working together in groups may be beneficial if compared to isolated efforts. Yet this is true only if all group members contribute to the success. If not, group efforts may act detrimentally on the fitness of their members. Here we study the evolution of cooperation in public goods games on scale-free networks that are subject to deletion of links that are connected to the highest-degree individuals, i.e., on networks that are under attack. We focus on the case where all groups a player belongs to are considered for the determination of payoffs; the so-called multi-group public goods games. We find that the effect of link deletions on the evolution of cooperation is predominantly detrimental, although there exist regions of the multiplication factor where the existence of an "optimal" number of removed links for deterioration of cooperation can also be demonstrated. The findings are explained by means of wealth distributions and analytical approximations, confirming that socially diverse states are crucial f...

  13. The evolution of public relations measurement and evaluation

    OpenAIRE

    Watson, Tom

    2012-01-01

    The measurement and evaluation of public relations effectiveness has long been a major professional and research issue. In the first half of the 20th century, there were two research methods applied, opinion polls and basic media analysis. These were used to plan campaigns and monitor progress of media relations activities. In the second half of the century, as the practices of public relations expanded, greater emphasis was given to media analysis but the evidence of many practitioner studie...

  14. Global health-related publications in otolaryngology are increasing.

    Science.gov (United States)

    Chambers, Kyle J; Creighton, Francis; Abdul-Aziz, Dunia; Cheney, Mack; Randolph, Gregory W

    2015-04-01

    Determine trends in global health-related publication in otolaryngology. A review of research databases. A search of publications available on PubMed and nine additional databases was undertaken reviewing two time periods 10 years apart for the timeframes 1998 to 2002 (early time period) and 2008 to 2012 (recent time period) using specific search terms to identify global health-related publications in otolaryngology. Publications were examined for region of origin, subspecialty, type of publication, and evidence of international collaboration. χ and t test analyses were used to identify trends. In the 1998 to 2002 time period, a total of 26 publications met inclusion criteria for the study, with a mean of 5.2 ± 2.8 publications per year. In the 2008 to 2012 time period, a total of 61 publications met inclusion criteria, with a mean of 12.3 ± 5.6 publications per year. The 235% increase in global health-related publications identified between the two study periods was statistically significant (P = .02). The absolute number of publications in which collaboration occurred between countries increased from three in the early time period to nine the recent time period. There has been a significant increase in the volume of global health-related publications in English language otolaryngology journals over the past decade, providing strong evidence of the increasing trend of global health as an academic pursuit within the field of otolaryngology. © 2014 The American Laryngological, Rhinological and Otological Society, Inc.

  15. Public self-consciousness moderates the link between displacement behaviour and experience of stress in women.

    Science.gov (United States)

    Mohiyeddini, Changiz; Bauer, Stephanie; Semple, Stuart

    2013-07-01

    When stressed, people typically show elevated rates of displacement behaviour--activities such as scratching and face touching that seem irrelevant to the ongoing situation. Growing evidence indicates that displacement behaviour may play a role in regulating stress levels, and thus may represent an important component of the coping response. Recently, we found evidence that this stress-regulating effect of displacement behaviour is found in men but not in women. This sex difference may result from women's higher levels of public self-consciousness, which could inhibit expression of displacement behaviour due to the fear of projecting an inappropriate image. Here, we explored the link between public self-consciousness, displacement behaviour and stress among 62 healthy women (mean age = 26.59 years; SD = 3.61). We first assessed participants' public self-consciousness, and then quantified displacement behaviour, heart rate and cognitive performance during a Trier Social Stress Test (TSST) and used self-report questionnaires to assess the experience of stress afterwards. Public self-consciousness was negatively correlated with rate of displacement behaviour, and positively correlated with both the subjective experience of stress post-TSST and the number of mistakes in the cognitive task. Moderation analyses revealed that for women high in public self-consciousness, high levels of displacement behaviour were associated with higher reported levels of stress and poorer cognitive performance. For women low in public self-consciousness, stress levels and cognitive performance were unrelated to displacement behaviour. Our findings indicate that public self-consciousness is associated with both the expression of displacement behaviour and how such behaviour mediates responses to social stress.

  16. Teaching the Public Relations Case Studies/Campaigns Class.

    Science.gov (United States)

    Cottone, Laura Perkins

    The public relations case studies/campaigns class entails teaching students how to die and then come back to life. As students must learn to take a critical look at complex public and social issues, teachers should create an environment in which the students feel comfortable with the process of psychological reconstruction. Students must be taught…

  17. 40 CFR 300.155 - Public information and community relations.

    Science.gov (United States)

    2010-07-01

    ... 40 Protection of Environment 27 2010-07-01 2010-07-01 false Public information and community...) SUPERFUND, EMERGENCY PLANNING, AND COMMUNITY RIGHT-TO-KNOW PROGRAMS NATIONAL OIL AND HAZARDOUS SUBSTANCES... community relations. (a) When an incident occurs, it is imperative to give the public prompt,...

  18. Scientists and public involvement: a consultation on the relation between malaria, vector control and transgenic mosquitoes.

    Science.gov (United States)

    Boëte, Christophe

    2011-12-01

    Among the hopes for vector-based malaria control, the use of transgenic mosquitoes able to kill malaria parasites is seen as a potential way to interrupt malaria transmission. While this potential solution is gaining some support, the ethical and social aspects related to this high-tech method remain largely unexplored and underestimated. Related to those latter points, the aim of the present survey is to determine how scientists working on malaria and its vector mosquitoes perceive public opinion and how they evaluate public consultations on their research. This study has been performed through a questionnaire addressing questions related to the type of research, the location, the nationality and the perception of the public involvement by scientists. The results suggest that even if malaria researchers agree to interact with a non-scientific audience, they (especially the ones from the global North) remain quite reluctant to have their research project submitted in a jargon-free version to the evaluation and the prior-agreement by a group of non-specialists. The study, by interrogating the links between the scientific community and the public from the perspective of the scientists, reveals the importance of fostering structures and processes that could lead to a better involvement of a non specialist public in the actual debates linking scientific, technological and public health issues in Africa.

  19. GENDER BIAS IN THE PUBLIC RELATIONS INDUSTRY IN MALAYSIA: COMPARING PUBLIC RELATIONS PRACTITIONERS’ JOB FUNCTIONS, INCOMES, AND CAREER PROSPECTS

    Directory of Open Access Journals (Sweden)

    Yesuselvi Manickam

    2016-12-01

    Full Text Available Today, there is an increase in women working outside their home to sustain themselves economically and socially, but the working experiences can be problematic for women when gender discrimination exists in the workplace. In the early 1960s, women were entering the public relations industry at a rate faster than their male counterparts, but gender bias was a sore issue in the industry. Numerous studies have been conducted on gender bias, and the findings indicate that female public relations practitioners receive unequal treatment in their organisation. For that reason, this study investigated whether gender bias exists in the public relations industry in Klang Valley, Malaysia, and if so, what the impact was on the practitioners’ work performance. The study used an in-depth interview with five public relations practitioners from public relations agencies and corporate companies. Feminist Standpoint Theory served as a framework for this study. Results revealed that in Malaysia, gender bias is not prevalent because of cultural diversity and company policies. The priorities of these public relations agencies and organisations favor employee’s performance and competence over gender. The results also indicated that public relations practitioners are treated fairly in areas of career prospects, job functions, and remuneration.

  20. Public Relations and An Argument about Problems of New Media

    Directory of Open Access Journals (Sweden)

    Ebru Ozgen

    2011-03-01

    Full Text Available The study explores the advantages and disadvantages new media, i.e. the Internet, has brought to the Public Relations discipline and in doing so emphasizes that it is vital to consider these positive and negative effects.

  1. Selecting public relations personnel of hospitals by analytic network process.

    Science.gov (United States)

    Liao, Sen-Kuei; Chang, Kuei-Lun

    2009-01-01

    This study describes the use of analytic network process (ANP) in the Taiwanese hospital public relations personnel selection process. Starting with interviewing 48 practitioners and executives in north Taiwan, we collected selection criteria. Then, we retained the 12 critical criteria that were mentioned above 40 times by theses respondents, including: interpersonal skill, experience, negotiation, language, ability to follow orders, cognitive ability, adaptation to environment, adaptation to company, emotion, loyalty, attitude, and Response. Finally, we discussed with the 20 executives to take these important criteria into three perspectives to structure the hierarchy for hospital public relations personnel selection. After discussing with practitioners and executives, we find that selecting criteria are interrelated. The ANP, which incorporates interdependence relationships, is a new approach for multi-criteria decision-making. Thus, we apply ANP to select the most optimal public relations personnel of hospitals. An empirical study of public relations personnel selection problems in Taiwan hospitals is conducted to illustrate how the selection procedure works.

  2. School Related Factors as Predictors of Internal Efficiency of Public ...

    African Journals Online (AJOL)

    Nneka Umera-Okeke

    Key Words: School related factors, Internal Efficiency, Public University student,. South-West ... cycle as it will show the promotion rate, repetition rate and drop-out rate. Many ..... School-based variables and internal efficiency of colleges of.

  3. Transmedia marketing and re-invention of public relations

    Directory of Open Access Journals (Sweden)

    Jakus Dalibor

    2016-12-01

    Full Text Available Many concepts have been developed to describe the convergence of media, public relations and storytelling formats in contemporary media systems. This article presents a theoretical reflection on “transmedia storytelling” from a perspective of integration narrative in the context of the re-invention of public relations. The rapid evolution of digital media technology and the emergence of transmedia storytelling present foresight professionals with a powerful new approach for communicating about the future. A transmedia story unfolds across multiple media platforms with each new text making a distinctive and valuable contribution to the whole. Between other, this article also outlines some of the key principles and elements of transmedia storytelling in combination with modern public relations, in order to provide a basic framework that public relations practitioner can use when designing transmedia projects.

  4. Public awareness of the link between alcohol and cancer in England in 2015: a population-based survey.

    Science.gov (United States)

    Buykx, Penny; Li, Jessica; Gavens, Lucy; Hooper, Lucie; Lovatt, Melanie; Gomes de Matos, Elena; Meier, Petra; Holmes, John

    2016-11-30

    Public knowledge of the association between alcohol and cancer is reported to be low. We aimed to provide up-to-date evidence for England regarding awareness of the link between alcohol and different cancers and to determine whether awareness differs by demographic characteristics, alcohol use, and geographic region. A representative sample of 2100 adults completed an online survey in July 2015. Respondents were asked to identify which health outcomes, including specific cancers, may be caused by alcohol consumption. Logistic regressions explored whether demographic, alcohol use, and geographic characteristics predicted correctly identifying alcohol-related cancer risk. Unprompted, 12.9% of respondents identified cancer as a potential health outcome of alcohol consumption. This rose to 47% when prompted (compared to 95% for liver disease and 73% for heart disease). Knowledge of the link between alcohol and specific cancers varied between 18% (breast) and 80% (liver). Respondents identified the following cancers as alcohol-related where no such evidence exists: bladder (54%), brain (32%), ovarian (17%). Significant predictors of awareness of the link between alcohol and cancer were being female, more highly educated, and living in North-East England. There is generally low awareness of the relationship between alcohol consumption and cancer, particularly breast cancer. Greater awareness of the relationship between alcohol and breast cancer in North-East England, where a mass media campaign highlighted this relationship, suggests that population awareness can be influenced by social marketing.

  5. Transmedia marketing and re-invention of public relations

    OpenAIRE

    Jakus Dalibor; Zubčić Krešimir

    2016-01-01

    Many concepts have been developed to describe the convergence of media, public relations and storytelling formats in contemporary media systems. This article presents a theoretical reflection on “transmedia storytelling” from a perspective of integration narrative in the context of the re-invention of public relations. The rapid evolution of digital media technology and the emergence of transmedia storytelling present foresight professionals with a powerful new approach for communicating abou...

  6. Evidence on the relation between public capital and government efficiency

    OpenAIRE

    Guedes de Oliveira, Francisca

    2010-01-01

    This paper intends to contribute to the literature by providing empirical evidence on the relation between public capital stock and government efficiency. We present some objective indicators fo government efficiency and explore the mentioned relation. we find a positive and significant relation between both variables that survives the introduction of controls and robustness checking.

  7. PERCEPTIONS ON THE RELATIONSHIP BETWEEN PUBLIC RELATIONS PRACTITIONERS AND JOURNALISTS

    Directory of Open Access Journals (Sweden)

    Halimahton Shaari

    2006-01-01

    Full Text Available This research examines perceptions on the relationship between public relations practitioners and journalists based on four categories of relationship: Satisfaction with contributions made to each other, interdependence, trust and ethical practices. A survey of 48 public relations practitioners and 63 journalists was conducted regarding their perceptions on each other’s profession. Public relations practitioners polled for this survey were from the various government and corporate organisations while the journalists were from the print and electronic media organisations and publishing houses. Generally, the survey indicates some differences and similarities in the perceptions of the two groups with public relations practitioners holding stronger perceptions than the journalists on the various aspects of their relationship. The data suggests that public relations practitioners believe more strongly that the information they provide to the journalists enables the latter to perform more satisfactorily compared to the journalists who think less strongly of the contribution made by the former. The public relations practitioners also seem to think that there is more of a symbiotic relationship between the two groups than the journalists.

  8. A STUDY OF SYMBOLIC RELATIONS IN PUBLIC TRANSPORT

    Directory of Open Access Journals (Sweden)

    ANDREI BALAN

    2011-04-01

    Full Text Available This paper presents an anthropological, exploratory study of the microsocial world of public transport. Our research focuses on the symbolic relations that are being established (verbally or nonverbally between urban transport travellers that do not know each other and the consequences these relations create. Modern urban configuration forces large numbers of individuals to share public space every day. When this space becomes restrictive, symbolic relations and interpersonal behaviors such as territoriality and personal space management become clearer. Due to overcrowding, public transport is the scene of one of the most restrictive public spaces in a city. The challenge was to observe and interpret daily, casual behaviors through a sociological and psychological scheme, following the methodological tradition established by Erving Goffman and the other symbolic interactionists. Finally, our study generates a number of hypotheses and explanatory models for common practices and behaviors in trams and metros regarded from a symbolic perspective.

  9. A STUDY OF SYMBOLIC RELATIONS IN PUBLIC TRANSPORT

    Directory of Open Access Journals (Sweden)

    Andrei B LAN

    2011-08-01

    Full Text Available This paper presents an anthropological, exploratory study of the microsocial world of public transport. Our research focuses on the symbolic relations that are being established (verbally or nonverbally between urban transport travellers that do not know each other and the consequences these relations create. Modern urban configuration forces large numbers of individuals to share public space every day. When this space becomes restrictive, symbolic relations and interpersonal behaviors such as territoriality and personal space management become clearer. Due to overcrowding, public transport is the scene of one of the most restrictive public spaces in a city. The challenge was to observe and interpret daily, casual behaviors through a sociological and psychological scheme, following the methodological tradition established by Erving Goffman and the other symbolic interactionists. Finally, our study generates a number of hypotheses and explanatory models for common practices and behaviors in trams and metros regarded from a symbolic perspective.

  10. Private public diplomacy. The end of public hegemony over international relations

    Directory of Open Access Journals (Sweden)

    Luis Melgar

    2014-09-01

    We could be witnessing a completely new model: a private public diplomacy that would be based on a sovereign states definitive withdrawal from their monopoly on international relations in favour of the private sector.

  11. Institutions of Civil Society Participating in Public Relations

    Directory of Open Access Journals (Sweden)

    Olga S. Belokrylova

    2016-12-01

    Full Text Available The degree of maturity of the civil society of a country is now seen as an important indicator of the development of a socially oriented market economy. The authors explore two forms of state and civil society relations - qualitative, characterized by the diffusion of a relationship of trust in society, and quantitative, in the system of public procurement corruption identifiable pace of localization. Institutional capacity development of civil society in public relations is the simultaneous modernization of the qualitative and quantitative scope of its relationship with the state. The paper presents the mechanism of transition to a partnership model relations between the state and civil society, the most important form of which is the realization of public control, rapid formal institutionalization which has provided detection and elimination of large-scale irregularities in public procurement. Its swift formal institutionalization provided by representatives of civil society to identify and eliminate large-scale irregularities in public procurement. The experience of NGO Fund "Sodeistvie - XXI vek" to identify "blind" purchases, is offered as a tool to improve the efficiency of public control conduct free training of potential public controlles by institutions engaged in training of civil officials for the course "Management of state and municipal procurement".

  12. Missing Links: The Relation of Research to Policy for Infants.

    Science.gov (United States)

    Szanton, Eleanor

    A sketch of some of the major advances in the field of infant development precedes a discussion which points out five policy implications of the research findings and explores the paradox that public policy lags far behind the current improved state of knowledge. Reasons for societal lack of attention to the needs of infants and for the worsening…

  13. Corporate Social Capital and Public Relations : Capital Accumulation by Social Relationship and Rethinking the Definition of Public Relations

    OpenAIRE

    北見, 幸一

    2009-01-01

    This paper discusses Corporate Social Capital and Public Relations. This paper overviewed the Social Capital studies, especially early studies in sociology field, proposed the framework to evaluate Social Capital in a capital. Social Capital has the merit to reduce transaction costs, and should be clearly positioned as a component of capital of corporation. Using the concept of the Corporate Social Capital, to rethink the definition of Public Relations, this paper proposed the following defin...

  14. GENDER BIAS IN THE PUBLIC RELATIONS INDUSTRY IN MALAYSIA: COMPARING PUBLIC RELATIONS PRACTITIONERS’ JOB FUNCTIONS, INCOMES, AND CAREER PROSPECTS

    OpenAIRE

    Yesuselvi Manickam; Tan Soon Chin; Suffian Hadi Ayub

    2016-01-01

    Today, there is an increase in women working outside their home to sustain themselves economically and socially, but the working experiences can be problematic for women when gender discrimination exists in the workplace. In the early 1960s, women were entering the public relations industry at a rate faster than their male counterparts, but gender bias was a sore issue in the industry. Numerous studies have been conducted on gender bias, and the findings indicate that female public relations ...

  15. Linking public sector corporate social responsibility with sustainable development: lessons from India

    Directory of Open Access Journals (Sweden)

    Subhasis Ray

    2013-12-01

    Full Text Available Economic think tanks predict India to be the world’s largest economy by 2050. This would require India to accelerate its industrial and infrastructure development. Industrialization based economic development will have a negative impact on the environment and hence sustainable development. Such steps could affect the social and environmental bottom line of the national economy. In recent years, a number of regulatory measures have been proposed by the Indian government to ensure corporate support to the goals of sustainable and inclusive development. The objective of these regulations is to achieve triple bottom line based growth. Notable among them is the mandatory Corporate Social Responsibility (CSR guidelines for public sector undertakings, first issued in April, 2010. I study the possibility and problems created by this effort by analyzing the policy documents and interviewing managers responsible for implementing CSR programmers in Indian public sector. Managers interviewed came from hydropower, coal, power distribution and shipping industries. Based on the study, four areas are identified that requires attention for effective linking between sustainable development and CSR; stakeholder engagement, institutional mechanisms, capacity building and knowledge management. Both government-public sector and public sector-community engagements have to be more streamlined. Institutional mechanisms have to be developed to see that CSR projects are effective and delivering. Importantly, managers at all levels need a better understanding of CSR and sustainable development. Since most projects are in rural areas, understanding of rural issues and sustainability is very important. Finally, such a large scale exercise in CSR should have a knowledge management mechanism to learn from the achievements and mistakes of the early years. I discuss the implication of the findings on India and other emerging economies many of which are struggling to balance

  16. Pengaruh Kepemimpinan Manajer Public Relations terhadap Kualitas Manajemen Public Relations dan Korelasinya dengan Efektivitas Sistem Komunikasi Perusahaan

    Directory of Open Access Journals (Sweden)

    Neni Yulianita

    2002-12-01

    Full Text Available The focus of this research was to study the personal skills and leadership functions of the public relations manager which is assumed will bear its influence on the quality of public relations management in order to enhance the effectiveness of the communication system of his organization. The approach used in this research was systems approach in the social-science context which is interlaced with interdicipliner approach from the psychology, communication, sociology,and management perspective. As for the method used was ""the Explanatory Survey Method"".  The research object was conducted in 19 BUMN in DKI Jakarta and West Java. Tocollect the data, the researcher used questionnaires, in depth interview, observation, and library study. The questionnaires were distributed to 85 respondents among Public Relations Officers (PRO and 96 respondents among corporate managers. To fullflll the research data, the researcher took in depth interview to 19 public relations manager from selected BUMN. The conclusion from the result of hypothesis using Path AnalySis-Statistical Test and ProductMoment Correlation Coefficient 'r' ofident that either the main hypothesis or subhypotheses proposed were accepted. The leadership (Viewed from the aspect of personal skills and leadership function of Public Relations Manager among BUMN significantly influenced the quality of Public Relations Management and the quality of PR Manajement had significantly correlation with the effectiveness of a corporate communication system.

  17. Low-Income Parental Profiles of Coping, Resource Adequacy, and Public Assistance Receipt: Links to Parenting

    Science.gov (United States)

    Maupin, Angela N.; Brophy-Herb, Holly E.; Schiffman, Rachel F.; Bocknek, Erika L.

    2010-01-01

    Variation in perceptions of resources and in coping strategies among low-income parents likely influences parenting. The purposes of this study were to identify differences in parental profiles, as indicated by receipt of public assistance, perceptions of adequacy of resources, and coping strategies, and to examine these profiles relative to…

  18. Strategi Public Relations dalam Mendukung Pemasaran Pembangkit Listrik Nasional (PLN

    Directory of Open Access Journals (Sweden)

    Novi Anggraeni

    2014-07-01

    Full Text Available Public relations is one of the elements that determine the viability of an organization positively. The purpose of the research; 1. Knowing the planning public relations strategies in support of marketing; 2. Knowing the kinds of public relations activities; 3. Knowing the packaging contents of the message of the communication media used; 4. Knowing the effect to be achieved; and 5. Knowing the obstacles faced. The method used descriptive qualitative. Results of the study are: 1. Judging from the background criteria for Public Relations of PT. PLN (Persero APJ Cirebon is formal education, job experience, appearance, skills, individual characteristics, and adaptation, credible communicator. 2. Kegiatan Public Relations to support the marketing of which the existence of a local radio talk show in Cirebon (Cirebon FM, a local television talk show in Cirebon (RCTV, cooperation in carrying out tasks related to corporate law. 3. Packaging persuasive message content, preparation of informative messages are intended to provide excitement and build consumer understanding. 4. The effect achieved a change in opinions, attitudes and behavior. 5. Barriers found limited use of communication media and the lack of communication superiors and subordinates

  19. Promotion Begins with PR. A Public Relations Guide.

    Science.gov (United States)

    Maine Association of Vocational Administrators.

    This manual was developed to help vocational teachers and administrators in Maine to promote vocational education using a variety of techniques and media. Practical guidelines are offered for: (1) developing a plan for promotion and public relations; (2) compiling the facts; (3) developing media relations; (4) using printed and broadcast…

  20. Teaching Culture: The Challenges and Opportunities of International Public Relations.

    Science.gov (United States)

    George, Amiso M.

    2003-01-01

    Focuses on the challenges and opportunities for international public relations practice. Looks at current United States-Arab relations issues in international crisis communication. Discusses those issues, especially the role of culture and media. Proposes strategies including a case study that teachers can use to help students become effective…

  1. Forholdet mellem public relations og marketing som ledelsesfunktioner

    Directory of Open Access Journals (Sweden)

    James E. Grunig

    1993-09-01

    Full Text Available I forsommeren 1993 tildelte Dansk Public Relations Forening årets PR- pris til mesterkommunikatøren Lars Larsen, Jysk Sengetøjslager/Larsen Rejser. I motiveringen hedder det, at Lars Larsen hædres for "en prisvær- dig Public Relations indsats, der kan motivere til en øget anvendelse af Public Relations i den danske forretningsverden". Blandt PR-foreningens medlemmer vakte pristildelingen en vis furore; et indlæg i foreningens blad PRspektiv invendte, at Lars Larsen driver "publicity" (dvs. et reklame- værktøj - "Præcis den slags PR, som vi i mange år har arbejdet på at distancere Public Relation-begrebet fra". Lars Larsen selv sagde, at han slet ikke skelner mellem Public Relations, PR og markedsføring. Et andet indlæg i bladet argumenterede for, at det ikke længere giver mening at adskille begreberne Public Relations og markedsføring, fordi grænsen mellem det offentlige og det private ude i virkeligheden er mere og mere flydende. James Grunigs artikel, der søger at afklare forholdet mellem PR og marketing teoretisk og praktisk, er derfor brændende aktuelt, ikke mindst for PR-fagets bestræbelser på at blive anerkendt som en respek- tabel profession. Den blev præsenteret som foredrag under Grunigs Dan- marksbesøg i marts 1993, er redigeret af Kim Schrøder og oversat fra engelsk af Kenja Henriksen.

  2. New image of psychiatry, mass media impact and public relations.

    Science.gov (United States)

    Jakovljević, Miro; Tomić, Zoran; Maslov, Boris; Skoko, Iko

    2010-06-01

    The mass media has a powerful impact on public attitudes about mental health and psychiatry. The question of identity of psychiatry as a medical profession as well as of the future of psychiatry has been the subject of much controversial discussion. Psychiatry today has the historical opportunity to shape the future of mental health care, medicine and society. It has gained in scientific and professional status by the tremendous increase of knowledge and treatment skills. Psychiatry should build up new transdisciplinary and integrative image of a specialized profession, promote it and make it public. Good public relations are very important for the future of psychiatry.

  3. Peer relations, adolescent behavior, and public health research and practice.

    Science.gov (United States)

    Crosnoe, Robert; McNeely, Clea

    2008-01-01

    Peer relations are central to adolescent life and, therefore, are crucial to understanding adolescents' engagement in various behaviors. In recent years, public health research has increasingly devoted attention to the implications of peer relations for the kinds of adolescent behaviors that have a direct impact on health. This article advocates for a continuation of this trend. With this aim, we highlight key themes in the rich literature on the general developmental significance of adolescent-peer relations, provide an overview of how these themes have been incorporated into public health research and practice, and suggest future avenues for peer-focused public health research that can inform adolescent health promotion in the United States.

  4. Cold-spotting: linking primary care and public health to create communities of solution.

    Science.gov (United States)

    Westfall, John M

    2013-01-01

    By providing enhanced primary care and social services to patients with high utilization of expensive emergency and hospital care, there is evidence that their health can improve and their costs can be lowered. This type of "hot-spotting" improves the care of individual patients. It may be that these patients live in communities with disintegrated social determinants of health, little community support, and poor access to primary care. These "cold spots" in the community may be amenable to interventions targeted at linking primary care and public health at broader community and population levels. Building local communities of solution that address the individual and population may help decrease these cold spots, thereby eliminating the hot spots as well.

  5. Branding your medical practice with effective public relations.

    Science.gov (United States)

    Trent, Nancy

    2009-01-01

    Whether you think of it as your image, your standing in the community, or your reputation, your medical practice is also a brand. While many organizations, companies, products, and services are known for specific attributes that make them stand out from competitors, most use a combination of marketing disciplines to communicate who and what they are to their customers, consumers, and patients. Public relations is often considered the most powerful, cost-effective, and efficacious of the marketing disciplines, surpassing advertising, promotion, and direct mail in molding and developing brands. Your practice can benefit from a well-crafted branding public relations program.

  6. Effectively selling astronomy to the public -- fusing lessons learned from education, entertainment, advertising and public relations

    Science.gov (United States)

    Pallone, Arthur; Day, Jacque

    2010-03-01

    A great celestial story is only as effective as the teller of the tale. With passion and knowledge at the helm, we must search for ways to pass on enthusiasm to others while conveying sound science. Based on our experiences, we present an integrated approach -- one that borrows elements from education, entertainment, advertising, and public relations -- to choose an event, hook and keep the public's attention while making them want more, and provide some tips for increasing media presence.

  7. A Link between Mothers' Disciplinary Strategies and Children's Relational Aggression

    Science.gov (United States)

    Sandstrom, Marlene J.

    2007-01-01

    This study examines the association between maternal disciplinary strategies and children's level of relational aggression, and then compares these associations with those found with overt aggression. Eighty-two 4th graders (aged 9-11 years) completed peer nomination measures of relational and overt aggression, and their mothers completed a…

  8. Prevention of public health risks linked to bullying: a need for a whole community approach

    DEFF Research Database (Denmark)

    Srabstein, Jorge; Joshi, Paramjit; Due, Pernille

    2008-01-01

    at developing a whole community awareness about bullying and the related health risks, prohibiting bullying, and developing emotionally and physically safe environments in schools and workplace settings. Public health policy should mandate the monitoring, detection, and reporting of bullying incidents; provide......Bullying is a very toxic psychosocial stressor associated with serious health problems and death, affecting both the victims and the bullies. This form of abuse or maltreatment occurs around the world and along the lifespan. Health professionals have the unique responsibility of promoting...... the development of community initiatives for the prevention of bullying and related health problems. This effort must include ongoing programs with elements of primary, secondary, and tertiary prevention. These programs should be supported and monitored by a public health policy with a strategy aimed...

  9. Linking public health nursing competencies and service-learning in a global setting.

    Science.gov (United States)

    Brown, Cynthia L

    2017-05-11

    Nurse educators in baccalaureate programs are charged with addressing student competence in public health nursing practice. These educators are also responsible for creating nursing student opportunities for civic engagement and development of critical thinking skills. The IOM report (2010) on the Future of Nursing emphasizes the nurse educator's role in promoting collaborative partnerships that incorporate interdisciplinary and intraprofessional efforts to promote health. The purpose of this article is to describe an innovative approach to address public health nursing competencies and to improve the health and well-being of indigenous populations in a global setting through promotion of collaboration and service- learning principles. As part of a hybrid elective course, baccalaureate nursing students from various nursing tracks participated in a 2 week immersion experience in Belize that included preimmersion preparation. These students were to collaborate among themselves and with Belizean communities to address identified health knowledge deficits and health-related needs for school-aged children and adult populations. Students successfully collaborated in order to meet health-related needs and to engage in health promotion activities in the Toledo district of Belize. They also gained practice in developing public health nursing competencies for entry-level nursing practice. Implementation of service-learning principles provided students with opportunities for civic engagement and self-reflection. Some challenges existed from the students', faculty, and global community's perspectives. Lack of culturally appropriate and country specific health education materials was difficult for students and the community. Faculty encountered challenges in communicating and collaborating with the Belizean partners. Commonalities exist between entry-level public health nursing competencies and service-learning principles. Using service-learning principles in the development of

  10. International Public Relations in the EU: Development Cooperation Public Opinion and Public Policies

    Directory of Open Access Journals (Sweden)

    Victor Negrescu

    2011-05-01

    Full Text Available In the context of the growing importance of the cooperation for development in the European Union and the appearance of a common growing public opinion agreement supporting this kind of initiatives, it is necessary to understand if we can talk today about a true common European consensus. Still covered on intergovernmental level and considered to be a part of the national foreign policies, EU development aid is still far from reaching the maximum of its efficiency. In this paper we try to introduce a new evaluation method of the cooperation for development policies and interpretation of the degree of communitarisation of the national policies that will enable us to appreciate the stages that have to be completed by the member countries but also by the EU to realize a completely uniform European assistance strategy and of the activities, so necessary for raising the efficiency of the funds allocated by the EU, but also in the perspective of achieving the Millennium Development Goals.

  11. Links between the Philippines and Spain: migration and bilateral relations

    Directory of Open Access Journals (Sweden)

    Rogelia Pe-Pua

    2005-01-01

    Full Text Available This paper analyses the implications which Spanish policy regarding foreign workers has on the living and working conditions of the Filipino community in Spain. The author pays special attention to bilateral relations between the Philippines and Spain in issues suchas Spanish investment in the Philippines, the trade balance between the two countries and labour relations. In conclusion the article considers the necessity of reaching a bilateral labour agreement which would be beneficial to both countries and which at the same time would improve the working conditions and the integration of Philippine nationals living in Spain.

  12. Content and Citation Analyses of "Public Relations Review."

    Science.gov (United States)

    Morton, Linda P.; Lin, Li-Yun

    1995-01-01

    Analyzes 161 cited and 177 uncited articles published in "Public Relations Review" (1975-93) to determine if 3 independent variables--research methods, type of statistics, and topics--influenced whether or not articles were cited in other research articles. Finds significant differences between quantitative and qualitative research methods but not…

  13. The Effects of Public Relations Messages about Corporate Social Responsibility.

    Science.gov (United States)

    Reeves, Byron; Ferguson-Dethorne, Mary Ann

    To determine whether public relations messages generated from three different corporate social responsibility philosophies would have different effects on attitudes and behavioral intentions toward a corporation, 147 college students participated in an experiment. The three social responsibility philosophies were defined as: a "profit" concept,…

  14. Community College Journalism Professors Should Underscore Public Relations.

    Science.gov (United States)

    Martinson, David L.

    1993-01-01

    Examines the importance of including instruction in public relations (PR) in journalism curricula. Discusses common misconceptions regarding PR, the evolution of the field, and the social science aspects and ultimate goals of PR. Indicates that it is important to provide students with a balanced introduction to PR. (MAB)

  15. Teaching Teamwork to Public Relations Students: Does It Matter?

    Science.gov (United States)

    Baker-Schena, Lori

    2011-01-01

    Purpose: The first purpose of this study was to determine the extent to which students in university capstone public relations classes who receive teamwork training demonstrate effective team behaviors, produce quality work, experience satisfaction in the teamwork process, and engender client satisfaction. The second purpose was to determine the…

  16. Broadening Research on Communication and School Public Relations

    Science.gov (United States)

    Kowalski, Theodore J.

    2005-01-01

    Effective communication and public relations are recognized as core competencies for school administration as evidenced by national standards guiding preparation and licensing in most states. Even so, surprisingly little research has been conducted by doctoral students and professors on these two subjects. This article presents a case for…

  17. A first look for parameters of public relations in Europe

    NARCIS (Netherlands)

    van Ruler, A.A.; Vercic, D.; Buetschi, G.; Flodin, B.

    2004-01-01

    Teaching of public relations in Europe is largely U.S. oriented. A study has been conducted to determine whether this also applies to the practical and academic approaches in this area. A Delphi panel, consisting of experts in research, education, or both from countries in Europe, identified four ch

  18. Teaching Teamwork to Public Relations Students: Does It Matter?

    Science.gov (United States)

    Baker-Schena, Lori

    2011-01-01

    Purpose: The first purpose of this study was to determine the extent to which students in university capstone public relations classes who receive teamwork training demonstrate effective team behaviors, produce quality work, experience satisfaction in the teamwork process, and engender client satisfaction. The second purpose was to determine the…

  19. Digital Public Relations: E-Marketing's Big Secret

    Science.gov (United States)

    Gifford, Janet

    2010-01-01

    Online programs and courses are established presences in higher education, and so are processes such as online registration. Prospective students routinely turn to the web for information to help them decide on the most appropriate programs for their situation. Digital public relations (digital PR) is rapidly becoming one of the cornerstones of an…

  20. Crisis Communication and Management: Surviving a Public Relations Crisis

    Science.gov (United States)

    Eramo, Eric M.

    2009-01-01

    Crisis management, or crisis communication, is never a good thing for a business to experience. It is, however, a public relations' professional moment to shine and put their honed skills to good use. A good crisis management plan is not only action during the crisis but preparation and reflection. Hiring a PR firm that deals with crisis…

  1. Community College Journalism Professors Should Underscore Public Relations.

    Science.gov (United States)

    Martinson, David L.

    1993-01-01

    Examines the importance of including instruction in public relations (PR) in journalism curricula. Discusses common misconceptions regarding PR, the evolution of the field, and the social science aspects and ultimate goals of PR. Indicates that it is important to provide students with a balanced introduction to PR. (MAB)

  2. Evaluating Internal Public Relations Using the Critical Incident Technique

    NARCIS (Netherlands)

    Koning, K.H.; Jong, de M.D.T.; Vuuren, van H.A.

    2015-01-01

    Although the critical incident technique (CIT) is one of the current methods in communication audits, little is known about the way it works. The validity of the CIT in the context of internal public relations depends on 3 assumptions: that participants can describe discrete communication events, th

  3. Evaluating internal public relations using the critical incident technique

    NARCIS (Netherlands)

    Koning, K.H.; de Jong, Menno D.T.; van Vuuren, Hubrecht A.

    2015-01-01

    Although the critical incident technique (CIT) is one of the current methods in communication audits, little is known about the way it works. The validity of the CIT in the context of internal public relations depends on 3 assumptions: that participants can describe discrete communication events,

  4. A first look for parameters of public relations in Europe

    NARCIS (Netherlands)

    van Ruler, A.A.; Vercic, D.; Buetschi, G.; Flodin, B.

    2004-01-01

    Teaching of public relations in Europe is largely U.S. oriented. A study has been conducted to determine whether this also applies to the practical and academic approaches in this area. A Delphi panel, consisting of experts in research, education, or both from countries in Europe, identified four ch

  5. School Public Relations: Communicating to the Community. Fastback 182.

    Science.gov (United States)

    Kinder, J. A.

    To help school administrators, this handbook suggests guidelines for establishing a school public relations (PR) program and offers techniques used by schools to communicate with the community. The introductory section stresses the need for school PR, given recent political, financial, and demographic changes. The second section outlines a master…

  6. Using High School Sports as a Positive Public Relations Tool.

    Science.gov (United States)

    Begel, Dave

    1990-01-01

    As the experience of a Wisconsin high school shows, high school sports may be used as a positive public relations tool. Rules include keeping it clean, tying sports to education, remembering to feature girls' sports, considering alternative media, and avoiding the cult of the personality. (MLH)

  7. PR: The State of Public Relations in Academic Libraries.

    Science.gov (United States)

    Ford, Vikki

    1985-01-01

    Presents results of survey of 48 academic library directors on use and effectiveness of public relations (PR) programs (planned PR programs administered by one person, coordinated PR programs, favored channels of communication, importance of academic library PR). Recommendations based on survey results and review of literature are offered. (22…

  8. A Balanced Scorecard Approach to Public Relations Management Assessment.

    Science.gov (United States)

    Fleisher, Craig S.; Mahaffy, Darren

    1997-01-01

    Describes a new managerial approach to assessing public relations/communications (PR/C) performance using a "balanced scorecard." Reviews the current state of PR/C management assessment; illustrates the balanced scorecard framework; highlights its strengths and weaknesses; describes the process of applying the scorecard to PR/C units;…

  9. The Effects of Public Relations Messages about Corporate Social Responsibility.

    Science.gov (United States)

    Reeves, Byron; Ferguson-Dethorne, Mary Ann

    To determine whether public relations messages generated from three different corporate social responsibility philosophies would have different effects on attitudes and behavioral intentions toward a corporation, 147 college students participated in an experiment. The three social responsibility philosophies were defined as: a "profit" concept,…

  10. TRANSFORMATION OF THE INTERACTION OF PUBLIC RELATIONS AND PUBLIC DIPLOMACY WITH AN AUDIENCE

    Directory of Open Access Journals (Sweden)

    Natalia Aleksandrovna Kontsevaya

    2015-01-01

    Full Text Available The article considers the phenomenon of transformation of the interaction of public relations and public diplomacy with an audience. Since 1980-s, experts have noted strengthening of the role of public in the communication process of PR and Public Diplomacy. Analysis of the work in this direction has revealed changes in the communication world order, due to several factors, which caused the transformation. These factors are: globalization of society (active tourism, developing from the end of the ХХ century, communication without geographical boundaries allowing people to send and receive information outside the country, technological development (penetration of Internet, in particular social networks, in the communication process and changed attitude of the audience to information (also due to the widespread use of social networks, allowing open access to personal information for strangers. Experts evaluate positively the changes in public relations and public diplomacy that have occurred under the influence of transformation of their interaction with the audience. The analysis made in the article is based on the works of renowned experts in this field.

  11. Income Satisfaction and Relative Deprivation: An Empirical Link

    Science.gov (United States)

    D'Ambrosio, Conchita; Frick, Joachim R.

    2007-01-01

    This paper explores the relationship between two well-established concepts of measuring individual well-being: the concept of "happiness," i.e. self-reported level of satisfaction with income, and "relative deprivation," i.e. the gaps between the individual's income and the incomes of all individuals richer than him. Operationalizing both concepts…

  12. Malaysian public perception towards nuclear power energy-related issues

    Science.gov (United States)

    Misnon, Fauzan Amin; Hu, Yeoh Siong; Rahman, Irman Abd.; Yasir, Muhamad Samudi

    2017-01-01

    Malaysia had considered nuclear energy as an option for future electricity generation during the 9th Malaysia Development Plan. Since 2009, Malaysia had implemented a number of important preparatory steps towards this goal, including the establishment of Nuclear Power Corporation of Malaysia (MNPC) as first Nuclear Energy Programme Implementing Organization (NEPIO) in Malaysia. In light of the establishment of MNPC, the National Nuclear Policy was formulated in 2010 and a new comprehensive nuclear law to replace the existing Atomic Energy Licensing Act (Act 304) is currently in the pipeline. Internationally, public acceptance is generally used to gauge the acceptance of nuclear energy by the public whenever a government decides to engage in nuclear energy. A public survey was conducted in between 14 March 2016 to 10 May 2016 focusing on the Malaysian public acceptance and perception towards the implementation of nuclear energy in Malaysia. The methodology of this research was aim on finding an overview of the general knowledge, public-relation recommendation, perception and acceptance of Malaysian towards the nuclear power development program. The combination of information gathered from this study can be interpreted as an indication of the complexity surrounding the development of nuclear energy and its relationship with the unique background of Malaysian demography. This paper will focus mainly on energy-related section in the survey in comparison with nuclear energy.

  13. Authors' opinions on publication in relation to annual performance assessment

    Directory of Open Access Journals (Sweden)

    Hemmelgarn Brenda R

    2010-03-01

    Full Text Available Abstract Background In the past 50 years there has been a substantial increase in the volume of published research and in the number of authors per scientific publication. There is also significant pressure exerted on researchers to produce publications. Thus, the purpose of this study was to survey corresponding authors in published medical journals to determine their opinion on publication impact in relation to performance review and promotion. Methods Cross-sectional survey of corresponding authors of original research articles published in June 2007 among 72 medical journals. Measurement outcomes included the number of publications, number of authors, authorship order and journal impact factor in relation to performance review and promotion. Results Of 687 surveys, 478 were analyzed (response rate 69.6%. Corresponding authors self-reported that number of publications (78.7%, journal impact factor (67.8% and being the first author (75.9% were most influential for their annual performance review and assessment. Only 17.6% of authors reported that the number of authors on a manuscript was important criteria for performance review and assessment. A higher percentage of Asian authors reported that the number of authors was key to performance review and promotion (41.4% versus 7.8 to 22.2%. compared to authors from other countries. Conclusions The number of publications, authorship order and journal impact factor were important factors for performance reviews and promotion at academic and non-academic institutes. The number of authors was not identified as important criteria. These factors may be contributing to the increase in the number of authors per publication.

  14. Perception of Journalists on the Role of Public Relations

    Directory of Open Access Journals (Sweden)

    Nicoleta Grasu

    2014-12-01

    Full Text Available The relations with the media are the main activity performed by the public relations specialists for maintaining a positive image of the organization they represent. This relation between public relations and journalists can become, sometimes, a conflicting one, but both of them admit that they need each other. On the on hand, communication specialists try to satisfy journalists‟ information needs, and on the other hand, the journalists satisfy PR-ists needs to put in a favorable light the organization they represent. In this study we intend to identify the opinion of journalists on public relations and spokesperson in relation to the work of the journalist and also to identify the reasons of journalists for not trust the profession of media relationist. The questionnaire was applied in the range 1 to 20 March 2014. The sampling was non-probabilistic one, the only criterion for selection of respondents being the status of journalist. The questionnaire answered 50 journalists from central and local press. In terms of the positions held by the respondents, the sample is as follows: 12% are director, 24% have editor function, 14% are editors and 34% are reporters.

  15. Humanin and Age-related diseases: A new link?

    Directory of Open Access Journals (Sweden)

    Zhenwei eGong

    2014-12-01

    Full Text Available Humanin (HN is 24-amino acid mitochondria-associated peptide. Since its initial discovery over a decade ago, a role for HN has been reported in many biological processes such as apoptosis, cell survival, substrate metabolism, inflammatory response and response to stressors such as oxidative stress, ischemia and starvation. HN and its potent analogs have been shown to have beneficial effects in many age-related diseases including Alzheimer’s disease (AD, stroke, diabetes, myocardial ischemia and reperfusion (MI-R, atherosclerosis, amyotrophic lateral sclerosis (ALS and certain types of cancer both in vitro and in vivo. More recently, an association between HN levels, growth hormone/ insulin-like growth factor-1 (GH/IGF axis and life span was demonstrated using various mouse models with mutations in the GH/IGF axis. The goal of this review is to summarize the current understanding of the role of HN in aging and age-related diseases.

  16. Public relations in risk communication: risk pr. The importance of public relations for risk communication; Public Relations in der Risikokommunikation: Risiko-PR. Die Bedeutung von Public Relations fuer die Risikokommunikation

    Energy Technology Data Exchange (ETDEWEB)

    Lehmann, K.

    2001-07-01

    Risks have become a central problem of our time, as is reflected in concepts like 'society at risk' and 'anti-technological attitude', in group protest against risks and against those who cause them, and last but not least in the critical attitude of the media. Against this background, organisations must needs enter the public discussion and be able to communicate professionally and convincingly in order to ensure their own success and further existence. The book describes the basic problems of risk research and risk communications and discusses inhowfar, and how, public relations strategies and instruments can help here. [German] Risiken werden verstaerkt zum Problem unserer Zeit. Das belegen nicht nur Begriffe wie 'Risikogesellschaft' und 'Technikfeindlichkeit', die in letzter Zeit an Bedeutung gewonnen haben, sondern auch und vor allem nachhaltige Proteste von engagierten Gruppierungen gegen Risiken und deren Verursacher oder auch die kritische Berichterstattung der Medien. Vor diesem Hintergrund ist es fuer Organisationen erforderlich, in die oeffentliche Auseinandersetzung um Risiken einzusteigen und hier professionell und ueberzeugend zu kommunizieren, um den Organisationserfolg und Organisationsbestand zu sichern. Die vorliegende Arbeit beschreibt die Grundprobleme der Risikoforschung und Risikokommunikation und diskutiert, ob und inwieweit Public Relations bei der Loesung dieser Probleme helfen koennen, da insbesondere Public Relations gezielt Strategien und Instrumente nutzen, um beispielsweise den Wissensstand der Oeffentlichkeit zu verbessern und den Dialog mit relevanten Teiloeffentlichkeiten zu foerdern. (orig.)

  17. Public relations as a tool of science communication with society

    Directory of Open Access Journals (Sweden)

    Andrzej H. Jasinski

    2010-01-01

    Full Text Available In the field of science, Central and East European countries (CEECs have inherited various relics from the past, among them: -bad communication between science and society, -low level of public understanding of science (PUS, -weak co-operation between the science sphere and the production sphere, -small scale of science commercialisation, -practically non-existent infrastructure of scientific and technological knowledge flows in society. At present, the market reforms in CEECs are far advanced. So now, the main direction in their developments is to build the knowledge-based economy/society. Moreover, the science sector has been divided into three separate sub-sectors: (1 Higher Education, (2 Academies of Sciences and (3 Industrial R&D. Higher education institutions together with academy of sciences¿ research institutes constitute so-called academic science. In reforming our countries towards modern market economies, academic science faces numerous challenges. Among them, there is a challenge: How to communicate better with society? There are various tools of such communication. One of them is public relations (PR. The main aim of this paper is to prove a big potential role of public relations as a communication tool between academic science and society, with a special reference to CEECs. Poland will here be a case-study. The following issues will be analyzed in the paper: 1. The role of science communication: A brief survey of literature 2. Public relations as an element of science communication 3. Polish experiences: A short evaluation 4. A desired role of public relations 5. Conclusion.

  18. Salaries of New Superintendents: A Public Relations Concern for Many Public School Boards

    Science.gov (United States)

    Young, I. Phillip

    2007-01-01

    Salaries for new superintendents form a highly visible factor that has direct implications for school-community public relations. To provide a means for guiding school board members and to provide a format for justifying salaries, a model is presented that serves both purposes. Within this model, attention is afforded to specifying a relevant…

  19. Machismo, public health and sexuality-related stigma in Cartagena.

    Science.gov (United States)

    Quevedo-Gómez, María Cristina; Krumeich, Anja; Abadía-Barrero, César Ernesto; Pastrana-Salcedo, Eduardo; van den Borne, Hubertus

    2012-01-01

    This paper reports on an ethnographic study in Cartagena, Colombia. Over a seven-month fieldwork period, 35 men and 35 women between 15 and 60 years of age discussed the social context of HIV/AIDS through in-depth interviews, life histories and drawing. Participants considered the transgression of traditional gender roles as prescribed by machismo a major risk factor for HIV infection. In addition, they integrated public-health concepts of risk groups with these long-standing constructions of gender roles and sexuality-related stigma to create the notion of 'AIDS carriers'. The bricolage between machismo, public health and sexuality-related stigma that participants created and consequent preventive measures (based on an avoidance of sex with people identified as 'AIDS carriers') was a dynamic process in which participants were aware that changes in this particular interpretation of risk were necessary to confront the local epidemic.

  20. Analytical and critical thinking skills in public relations

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    Dalibor Jakus

    2014-12-01

    Full Text Available This article presents more or less independent reasons why analytical and critical thinking skills should be essential part of public relations. Generally, it is considered that the analytical and critical thinking skills are part of public relations, as well as creative thinking, but they should be considered separately and given the codes of ethics of the profession used as initial criteria. For the purpose of the study, in this article is presented the result of the survey in which determine importance of using analytical and critical thinking skills in the implementation of PR projects. The second aim in the survey was to identify the target audience and how they react to the placed information.

  1. Enrichment of Data Publications in Earth Sciences - Data Reports as a Missing Link

    Science.gov (United States)

    Elger, Kirsten; Bertelmann, Roland; Haberland, Christian; Evans, Peter L.

    2015-04-01

    During the past decade, the relevance of research data stewardship has been rising significantly. Preservation and publication of scientific data for long-term use, including the storage in adequate repositories has been identified as a key issue by the scientific community as well as by bodies like research agencies. Essential for any kind of re-use is a proper description of the datasets. As a result of the increasing interest, data repositories have been developed and the included research data is accompanied with at least a minimum set of metadata. This metadata is useful for data discovery and a first insight to the content of a dataset. But often data re-use needs more and extended information. Many datasets are accompanied by a small 'readme file' with basic information on the data structure, or other accompanying documents. A source of additional information could be an article published in one of the newly emerging data journals (e.g. Copernicus's ESSD Earth System Science Data or Nature's Scientific Data). Obviously there is an information gap between a 'readme file', that is only accessible after data download (which often leads to less usage of published datasets than if the information was available beforehand) and the much larger effort to prepare an article for a peer-reviewed data journal. For many years, GFZ German Research Centre for Geosciences publishes 'Scientific Technical Reports (STR)' as a report series which is electronically persistently available and citable with assigned DOIs. This series was opened for the description of parallel published datasets as 'STR Data'. These are internally reviewed and offer a flexible publication format describing published data in depth, suitable for different datasets ranging from long-term monitoring time series of observatories to field data, to (meta-)databases, and software publications. STR Data offer a full and consistent overview and description to all relevant parameters of a linked published

  2. Public Support for Weight-Related Antidiscrimination Laws and Policies

    Directory of Open Access Journals (Sweden)

    Anja Hilbert

    2017-04-01

    Full Text Available Objective: Weight-related discrimination is prevalent and associated with health impairments for those who are targeted, which underscores the need of antidiscrimination legislation. This study is the first to examine public support of weight-related antidiscrimination laws or policies in Germany, compared to the US and Iceland. Methods: In a representative German population sample (N = 2,513, public support for general and employment-specific weight-related antidiscrimination policies, weight-based victimization, and weight bias internalization were measured through established self-report questionnaires. Results: Half of the German population sample agreed with antidiscrimination policies. General antidiscrimination laws received lower support than employment-specific laws. Support for policies considering obesity a physical disability was greatest in Germany, whereas support for employment-specific antidiscrimination laws was lower in Germany than in the US and Iceland. Total support for weight-related antidiscrimination policies was significantly predicted by lower age, female gender, obese weight status, residence in West Germany, church membership, and readiness to vote in elections. Conclusion: German support for weight-related antidiscrimination policies is moderate. Increasing awareness about weight-related discrimination and laws prohibiting this behavior may help to promote policy acceptance.

  3. The Ambivalent Relations between Bureaucracy and Public Innovation:

    DEFF Research Database (Denmark)

    Schultz Larsen, Troels

    2015-01-01

    Building on a growing body of literature on public innovation and the rediscovery of bureaucracy, this article explores the relations between innovation and bureaucracy. A framework for studying innovation in a bureaucratic context is developed and its relevance assessed through a case study...... of the successful implementation but failed diffusion of an innovation project. The case study demonstrates how a bureaucratic context represents not only barriers to innovation but also a number of complex drivers. The outline of these ambivalent relations is used to tease out the Janus face of the new spirit...

  4. Managing the relational character of public-private partnership contracts

    Directory of Open Access Journals (Sweden)

    Cvetković Predrag

    2015-01-01

    Full Text Available A public-private partnership contract has the character of a relational contract. Relational contracts are incomplete agreements governing transactions where the contracting parties have mutually agreed that it is impossible or economically inefficient to contractually define ex ante possible difficulties and contingencies in the contract implementation, nor the difficulties and contingencies underlying the ex post control of contract performance by a third entity (court or arbitration. Considering the methodology of managing relational contracts, it is essential that the theory of relational contracts does not advocate for the establishment of relational contracts as a separate category of contracts, with specifically designated contractual instruments. This theory defines the relational contract as a category which legitimizes 'the relational mode' of a particular contract. The methodology of relational contracts is important for contracts on public-private partnership as it ensures that the contractual relationship is aligned with the changes in the immediate environment where the PPP contract operates. The aforementioned alignment has two aspects. The first one is the ex ante aspect of the alignment which is primarily aimed at preventing the detrimental effect of such alignment to the public partner's interests. Therefore, the intent to prevent such an effect shall be taken into account when defining the criteria for the selection of the most favorable private partner and the best offer. At the same time, it is essential to establish verifiable standards for measuring the private partner performance in the phase of contract implementation. For this goal to be achieved, it is crucial to specify the subject matter of the private partner's obligations, to establish the priority rank of PPP project objectives, to elaborate on the specific requirements governing the eligibility of private partners to participate in the bidding process, to specify

  5. A Comparative Analysis of Internal Communication and Public Relations Audits. State of the Art.

    Science.gov (United States)

    Dozier, David M.; Hellweg, Susan A.

    A review of current literature regarding the state of the art in the conduct of internal communication and public relations audits by public relations practitioners reveals that these two related measurement activities are of considerable importance to the practice of public relations. Public relations audits are concerned with exploratory…

  6. Strategi public relations dalam manajemen krisis (studi deskriptif kualitatif strategi manajemen krisis divisi public relations pt pln (persero) wilayah sumatera utara)

    OpenAIRE

    Manurung, Tia Malinda

    2014-01-01

    Penelitian ini berjudul Strategi Public Relations dalam Manajemen Krisis (Studi Deskriptif Kualitatif Strategi Manajemen Krisis Divisi Public Relations PT PLN (Persero) Wilayah Sumatera Utara). Penelitian ini bertujuan untuk mengetahui pemetaan krisis yang terjadi di PT PLN (Persero) Wilayah Sumatera Utara, untuk mengetahui strategi manajemen krisis yang dilakukan public relations PT PLN (Persero) Wilayah Sumatera Utara. Public Relations merupakan kegiatan berkesinambungan dari usaha-usaha u...

  7. Strategi Divisi Public Relations dalam Manajemen Krisis (Studi Deskriptif Kualitatif Strategi Manajemen Krisis Divisi Public Relations PT PLN (Persero) Wilayah Sumatera Utara)

    OpenAIRE

    Manurung, Tia Malinda

    2015-01-01

    Penelitian ini berjudul Strategi Public Relations dalam Manajemen Krisis (Studi Deskriptif Kualitatif Strategi Manajemen Krisis Divisi Public Relations PT PLN (Persero) Wilayah Sumatera Utara). Penelitian ini bertujuan untuk mengetahui pemetaan krisis yang terjadi di PT PLN (Persero) Wilayah Sumatera Utara, untuk mengetahui strategi manajemen krisis yang dilakukan public relations PT PLN (Persero) Wilayah Sumatera Utara. Public Relations merupakan kegiatan berkesinambungan dari usaha-usaha u...

  8. The Link between Knowledge, Attitudes and Practices in Relation to Atmospheric Haze Pollution in Peninsular Malaysia.

    Science.gov (United States)

    De Pretto, Laura; Acreman, Stephen; Ashfold, Matthew J; Mohankumar, Suresh K; Campos-Arceiz, Ahimsa

    2015-01-01

    Transboundary haze episodes caused by seasonal forest fires have become a recurrent phenomenon in Southeast Asia, with serious environmental, economic, and public health implications. Here we present a cross-sectional survey conducted among people in Kuala Lumpur and surrounds to assess the links between knowledge, attitudes, and practices in relation to the transboundary haze episodes. Of 305 respondents, 125 were amateur athletes participating in a duathlon event and the remainder were surveyed in an inner-city shopping mall. Across the whole sample, people who possessed more factual information about the haze phenomenon showed significantly higher levels of concern. Duathletes were more knowledgeable than non-duathletes and also more concerned about the negative effects of haze, especially on health. For all people who regularly practice outdoor sports (including people interviewed at the shopping mall), higher levels of knowledge and concerned attitudes translated into a greater likelihood of engaging in protective practices, such as cancelling their outdoor training sessions, while those with greater knowledge were more likely to check the relevant air pollution index on a daily basis. Our results indicate that the provision of accurate and timely information about air quality to residents will translate into beneficial practices, at least among particularly exposed individuals, such as amateur athletes who regularly practice outdoor sports.

  9. The Link between Knowledge, Attitudes and Practices in Relation to Atmospheric Haze Pollution in Peninsular Malaysia.

    Directory of Open Access Journals (Sweden)

    Laura De Pretto

    Full Text Available Transboundary haze episodes caused by seasonal forest fires have become a recurrent phenomenon in Southeast Asia, with serious environmental, economic, and public health implications. Here we present a cross-sectional survey conducted among people in Kuala Lumpur and surrounds to assess the links between knowledge, attitudes, and practices in relation to the transboundary haze episodes. Of 305 respondents, 125 were amateur athletes participating in a duathlon event and the remainder were surveyed in an inner-city shopping mall. Across the whole sample, people who possessed more factual information about the haze phenomenon showed significantly higher levels of concern. Duathletes were more knowledgeable than non-duathletes and also more concerned about the negative effects of haze, especially on health. For all people who regularly practice outdoor sports (including people interviewed at the shopping mall, higher levels of knowledge and concerned attitudes translated into a greater likelihood of engaging in protective practices, such as cancelling their outdoor training sessions, while those with greater knowledge were more likely to check the relevant air pollution index on a daily basis. Our results indicate that the provision of accurate and timely information about air quality to residents will translate into beneficial practices, at least among particularly exposed individuals, such as amateur athletes who regularly practice outdoor sports.

  10. Managing coopetition through horizontal supply chain relations : Linking dyadic and network levels of analysis

    NARCIS (Netherlands)

    Wilhelm, Miriam M.

    2011-01-01

    A growing research stream has expanded the level of analysis beyond single buyer-supplier relations to the network, including supplier-supplier relations. These supplier-supplier relations may constitute a missing link between the traditional analysis of the dyadic and the network level of analysis

  11. Managing coopetition through horizontal supply chain relations : Linking dyadic and network levels of analysis

    NARCIS (Netherlands)

    Wilhelm, Miriam M.

    2011-01-01

    A growing research stream has expanded the level of analysis beyond single buyer-supplier relations to the network, including supplier-supplier relations. These supplier-supplier relations may constitute a missing link between the traditional analysis of the dyadic and the network level of analysis

  12. The Role of Government Public Relations As Facilitators Communication in Bureau of Public Relation at South Kalimantan Province

    Directory of Open Access Journals (Sweden)

    Belinda Devi Larasati Siswanto

    2016-07-01

    Full Text Available As the windows of information, communication facilitator role in Government Public Relation (GPR serve as all-in-and-out of information from or to publics. For that, this research be held to find about the communication facilitator role on GPR of South Kalimantan Provincial Government. This research intends to knowing communication facilitator role to provide information to people and otherwise. This research uses qualitative approach with descriptive case study method, the data collection through observation and depth interview with informants purposively selection. The research result showing the communication facilitator role in GPR Bureau is not optimal, caused by unavailable information who can be accessed by the public or the otherwise. Government Information which should can be accessed at government official website or at the social media not be optimized by the GPR Bureau well as the Main Information Management and Documentation Officer (IMDO whose role is held by the GPR Bureau of the information that should be accessible through the website, is not available. This contrasts with some Local Work Unit function only a Subsidiary IMDO, but they were ready to provide information to the public through a website managed

  13. Public Relations and Technology Transfer Offices: An Assessment of US Universities' Relations with Media and Government

    Science.gov (United States)

    Haney, James M.; Cohn, Andrew

    2004-01-01

    This article discusses the importance for technology transfer offices of sound media and government relations strategies. It reports the results of a nationwide electronic survey in the USA and interviews with technology transfer managers on how they handle public relations issues in their offices. Strengths and weaknesses of their communication …

  14. 48 CFR 31.205-1 - Public relations and advertising costs.

    Science.gov (United States)

    2010-10-01

    ... 48 Federal Acquisition Regulations System 1 2010-10-01 2010-10-01 false Public relations and... Organizations 31.205-1 Public relations and advertising costs. (a) Public relations means all functions and...; or (2) Maintaining or promoting reciprocal understanding and favorable relations with the public...

  15. THE INFLUENCE OF MARKETING PUBLIC RELATION AND SERVICE QUALITY ON CORPORATE IMAGE THROUGH PUBLIC OPINION: STUDIES AT MANDIRI BANK

    OpenAIRE

    Vera Suciyati

    2015-01-01

    This research aims to analyze the influence of marketing public relation and service quality at Bank Mandiri on corporate image through public. Convenience sampling method has been selected in order to obtain the data in this study. The analysis method that used was the path analysis. The research result had shown that: marketing public relation and service quality have significant influence simultaneously and partially on public opinion on the first structure equation. The second structure e...

  16. Models of political public relations: Testing the situation in Catalonia

    Directory of Open Access Journals (Sweden)

    Dr. Jordi Xifra Triadú

    2008-01-01

    Full Text Available The idea that political communication strategies are an application of marketing strategies to political field is today commonly shared by specialists. For them public relations is viewed like a set of techniques that serves political parties and other actors of the political scene, concentrated on media relations. This instrumental perspective is not in keeping with structural dimension of public relations in political activity and communication of his actors: political parties, pressure groups and political leaders. In this point of view, during managing periods of governance or opposition and during electoral campaigns, the most applied communication form by political parties is structured in accordance with the major public relations models: press agent model, public information model, two way asymmetrical model, and two way symmetrical model. This research prove hypothesis in Catalonia according the results of a quantitative survey focused on inside professionals who provide services for the seven main political parties in this Spanish Autonomous Community.RESUMEN:La idea de que las estrategias de comunicación política constituyen una aplicación de las estrategias del marketing al ámbito político es hoy comúnmente compartida por los analistas. Para éstos, las relaciones públicas son percibidas como un conjunto de técnicas al servicio de los partidos políticos y de otros actores de la escena política concentradas en las relaciones con la prensa. Esta perspectiva instrumental no concuerda con la dimensión estructural de las relaciones públicas en la actividad política y comunicativa de sus actores: partidos políticos, grupos de presión y líderes. Desde este punto de vista, tanto en los periodos de gestión u oposición como en los electorales, la forma comunicativa más aplicada por los partidos políticos se estructura de acuerdo con los modelos tradicionales de las relaciones públicas: agente de prensa, información p

  17. The importance planning of public relations in tourist organizations’ communication

    Directory of Open Access Journals (Sweden)

    Maria Carmenl IORDACHE

    2009-12-01

    Full Text Available Accomplishing efficient communication on tourist markets means efficiently developing and operating a communication system, that is designing and implementing an adequate structure of communication activities. Tourist organizations must have a communication strategy according to communication activities’ target, global objectives pursued, communication targets aimed, communication media used and contents of transmitted messages and, last but not least, resources allocated to implement communicational procedures. In order to attract consumers on a highly competitive market, there are several management-marketing instruments of which some are public relations whose role is to create a positive image of a tourist organization and, implicitly, of its products and services.

  18. Marketing and public relations in the emergency department.

    Science.gov (United States)

    Mayer, T A; Tilson, W; Hemingway, J

    1987-02-01

    This article outlines the elements of successful ED marketing, as well as providing definitions for terms used within the marketing process. In today's competition and rapidly changing environment, marketing and public relations are tools that every ED Medical Director may want to consider. Because the marketing process requires a great deal of time and effort, as well as a high degree of intellectual honesty, it should never be entered into without a strong commitment. However, marketing the ED can be among the most productive, stimulating, and gratifying experiences for the ED Medical Director, the emergency department physicians, and all ED service personnel.

  19. The Link Between Reproductive Life Plan Assessment And Provision of Preconception Care At Publicly Funded Health Centers.

    Science.gov (United States)

    Robbins, Cheryl L; Gavin, Loretta; Carter, Marion W; Moskosky, Susan B

    2017-09-01

    Federal and clinical guidelines recommend integrating reproductive life plan assessments into routine family planning encounters to increase provision of preconception care. Yet, the prevalence of clinical protocols and of relevant practices at publicly funded health centers is unknown. Administrators and providers at a nationally representative sample of publicly funded health centers that provide family planning services were surveyed in 2013-2014; data from 1,039 linked pairs were used to explore the reported prevalence of reproductive life plan protocols, frequent assessment of patients' reproductive life plan and frequent provision of preconception care. Chi-square tests and multivariable general linear models were used to examine differences in reports of protocols and related practices. Overall, 58% of centers reported having reproductive life plan assessment protocols, 87% reported frequently assessing reproductive life plans and 55% reported frequently providing preconception care. The proportions reporting protocols were lower in community health centers than in other center types (32% vs. 52-91%), in primary care centers than in those with another focus (33% vs. 77-80%) and in centers not receiving Title X funding than in those with such support (36% vs. 77%). Reported existence of a written protocol was positively associated with reported frequent assessment (prevalence ratio, 1.1), and the latter was positively associated with reported frequent preconception care (1.4). Further research is needed on associations between written protocols and clinical practice, and to elucidate the preconception care services that may be associated with reproductive life plan assessment. Copyright © 2017 by the Guttmacher Institute.

  20. MANAJEMEN PUBLIC RELATIONS PENDIDIKAN ISLAM (Kajian Tematik Al Qur’an dan Al Hadits

    Directory of Open Access Journals (Sweden)

    Dian Iskandar Jaelani

    2014-11-01

    Full Text Available Public Relations (PR has two senses. First, in terms of public relations as communication techniques. And second, public relations as a method of communication. The concept of Public Relations with respect to understanding through knowledge creation activities, and through these activities that impact the changes will appear. Public Relations itself is a combination of various immunization and included in the ranks of the social sciences such as political science, economics, history, psychology, sociology, communication and others.

  1. [Urgent action needed to raise public awareness of age-related macular degeneration in China].

    Science.gov (United States)

    Chen, You-xin

    2009-05-01

    Age-related macular degeneration (AMD) is the leading cause of blindness in developed countries. The impact of AMD to the economics, society and the patients are huge. However, the awareness of AMD is alarmingly low. Even in developed countries, the awareness of AMD is below 30%. In terms of the risk factors of AMD, the awareness is also quite low, e.g., only 32% were aware of the causal link between smoking and AMD. Although cataract is the leading cause of the blindness in China, as the economic and social progress, as the coming of the aging society, as people pursuing higher quality of life, AMD will become a unignoring public health problem. Thus, it is urgent to take action now to increase the public awareness of AMD.

  2. Cancer-related false knowledge in relatives of cancer patients and the general public.

    Science.gov (United States)

    Turhal, N S; Dane, F; Ulus, C; Sari, S; Senturk, N; Bingol, D

    2010-01-01

    Although there are many myths about cancer in Turkey, there is no study evaluating Turkish public's knowledge about cancer. The goals of our research were to: 1) measure the extent of knowledge of cancer among the Turkish public; 2) determine the differences in extent of cancer-related knowledge between participants who have relatives with cancer and those who do not; and 3) determine the sources of knowledge possessed. Data were obtained from a total of 415 participants (244 female, 171 male), all of them sitting at the Marmara University Faculty of Medicine Hospital (MUFMH) outpatient clinic waiting area for non-cancer-related reasons. Each participant completed a 3-part questionnaire. Appropriate statistical tests were used for comparison. The mean age was 41 years. Of 415 participants, 65.3% stated that they had one or more cancer patient in their immediate family; 70.1% of the participants had a high-school education or greater. The questionnaire showed that, depending on the question, anywhere from 1.7% to 88.5% of the general public possesses some false information; furthermore, the difference in accuracy between relatives of cancer patients and non-relatives was marginal. Only 3 specific questions, related to the following ideas, rendered answers that were statistically significantly different between these 2 groups: breast cancer is only seen in females (p cancer (p cancer is always very painful (p knowledge about cancer was unacceptably high in our cohort. Broader efforts should be made to inform the Turkish public about cancer.

  3. PUBLIC RELATION BASED MODEL OF INTEGRATED MARKETING COMMUNICATIONS

    Directory of Open Access Journals (Sweden)

    Ljupka Naumovska

    2016-12-01

    Full Text Available The marketing communications industry and theory are facing rapid changes in accordance with global business and society fluctuations. Global and local market conditions are constantly varying and thus creating hardly predictable environment. The most implemented tool for marketing communications – advertising, is losing its power for effective communications; customers are becoming over-advertised and resistant to traditional advertising stimuli. Advertising, as one-way communication mass media tool is no longer effective as previously, hence can no longer fulfill the role of leading marketing mix tool. Therefore, the necessity for altering the structure of the traditional marketing communication mix elements, emphasizing the role of other elements but advertising, with more personalized and interactive functions. One method for improvement of marketing communication’s mix efficiency is by reallocation the leading role of advertising with public relations. The practice of public relations tools can ensure higher level of transparency in internal and external organizational communications and thus can certify more effective marketing communication. The theoretical research is supported with qualitative research of business segment by conducting a detailed interview for the marketing communication practice.

  4. Media Sosial dan Peran Manajerial Public Relations PT PLN Persero

    Directory of Open Access Journals (Sweden)

    Narayana Mahendra Prastya

    2013-12-01

    Full Text Available Abstract: Social media affect communication technicians and managerial roles in Public Relations (PR. This study observes PR managerial role in PT PLN Persero in the policy making of social media use for the company’s internal environment. This research use interviews, document studies, and observation as data collection techniques. The results show that the role of communicating the policy is more dominant than the managerial role. Factors influencing PR managerial role are organization’s recognition on the PR role and function in the organization, the number of personnel in the PR department, and the authority overlap within the organization.   Abstrak: Media sosial memengaruhi praktek Public Relations (PR sebagai teknisi komunikasi dan manajerial. Penelitian ini membahas peran manajerial PR d PT PLN Persero dalam penyusunan kebijakan penggunaan media sosial untuk lingkungan internal perusahaan. Penelitian menggunakan metode kualitatif dengan teknik pengumpulan data wawancara, studi dokumen, dan observasi. Hasil penelitian menunjukkan bahwa Bidang Komunikasi Korporat PT PLN Persero sudah melaksanakan peran manajerial walaupun masih didominasi peran mengomunikasikan kebijakan. Peran manajerial PR dipengaruhi oleh pemahaman dan pengakuan formal organisasi terhadap peran dan fungsi PR dalam organisasi, jumlah personel di departemen PR, dan tumpang tindih kewenangan dengan bidang kerja lain dalam organisasi.

  5. Public Relations dan Masyarakat dalam Memacu Pertumbuhan Pariwisata

    Directory of Open Access Journals (Sweden)

    Yuanita Safitri

    2015-07-01

    Full Text Available Tourism is an important determinant for a regions economic growththe higher income from tourism, the higher its gross regional domestic product. To be successful in exposing potential tourism sites, a region does not only depend on the beauty of the nature but also how to access the sites, on-site accommodation and the mutual relationship between local government and local community.The fact is many regions have difficulties in developing mutual relationship between local government and local community. It means what most important is how the tourism industry is being managed. One most important aspect of managing the tourism industry is the cooperation and communication between the local community and the government. This article aims to discuss how public relations and the local community work to stimulate tourism growth in a synergy. Using descriptive qualitative method, this article recommends a model of communication strategyin which the local community serves mainly as the tourisms public relation agents, and also serves as a reference method in evaluating a local governments communication strategies in regional tourism industry.

  6. THE INFLUENCE OF MARKETING PUBLIC RELATION AND SERVICE QUALITY ON CORPORATE IMAGE THROUGH PUBLIC OPINION: STUDIES AT MANDIRI BANK

    Directory of Open Access Journals (Sweden)

    Vera Suciyati

    2015-09-01

    Full Text Available This research aims to analyze the influence of marketing public relation and service quality at Bank Mandiri on corporate image through public. Convenience sampling method has been selected in order to obtain the data in this study. The analysis method that used was the path analysis. The research result had shown that: marketing public relation and service quality have significant influence simultaneously and partially on public opinion on the first structure equation. The second structure equation shows that: marketing public relation, service quality had significant influence simultaneously on corporate image. The service quality have not partially the quality of service have not influence significant partially on corporate, but variable marketing and public relation have  partially influential public opinion influence significant partially on corporate image.DOI: 10.15408/etk.v12i2.1916

  7. Household disposables as breeding habitats of dengue vectors: Linking wastes and public health

    Energy Technology Data Exchange (ETDEWEB)

    Banerjee, Soumyajit, E-mail: soumyajitb@gmail.com [Department of Zoology, University of Calcutta, 35 Ballygunge Circular Road, Kolkata 700 019 (India); Aditya, Gautam, E-mail: gautamaditya2001@gmail.com [Department of Zoology, University of Calcutta, 35 Ballygunge Circular Road, Kolkata 700 019 (India); Department of Zoology, The University of Burdwan, Golapbag, Burdwan 713 104 (India); Saha, Goutam K, E-mail: gkszoo@rediffmail.com [Department of Zoology, University of Calcutta, 35 Ballygunge Circular Road, Kolkata 700 019 (India)

    2013-01-15

    Highlights: Black-Right-Pointing-Pointer An assessment of different household wastes as larval habitats of dengue vectors Aedes aegypti and Aedes albopictus was made using Kolkata, India as a model geographical area. Black-Right-Pointing-Pointer Household wastes of four major categories namely earthen, porcelain, plastic and coconut shells varied significantly for Aedes immature depending on species, month and location. Black-Right-Pointing-Pointer Based on the relative density of Aedes immature, cluster analyses allowed segregation and classification of the waste containers and relative importance as mosquito larval habitats. Black-Right-Pointing-Pointer Conversion of disposed wastes into larval habitats cautions for continuance of Aedes population in Kolkata and similar cities of tropics lacking suitable waste management practices. - Abstract: An assessment of the household wastes as larval habitats of the dengue vectors was made considering Kolkata, India, as geographical area. Wastes of four major categories, namely, earthen, porcelain, plastic and coconut shells were monitored for positive with immature of either Aedes aegypti or Aedes albopictus. Twenty six types of wastes with varying size and shape, resembling containers, were identified that hosted mosquito immature. The number of waste containers positive for Aedes immature varied significantly (P < 0.05) with respect to location, type and month. The relative density of Aedes immature in the waste containers varied significantly (P < 0.05) with the types and months. The significant interaction between the month, waste container types and density of Aedes immature suggest that the household wastes are important contributors to the maintenance of the population of Aedes mosquito in the city. Based on the relative density of mosquito immature in the wastes, cluster analysis allowed segregation and classification of the wastes and their importance as mosquito larval habitats. Apparently, the containers that

  8. Linking science, public values, and decision-making: Case study development for public deliberations about climate change resilience

    Science.gov (United States)

    Weller, N.; Bennett, I.; Bernstein, M.; Farooque, M.; Lloyd, J.; Lowenthal, C.; Sittenfeld, D.

    2016-12-01

    Actionable science seeks to align scientific inquiry with decision-making priorities to overcome rifts between scientific knowledge and the needs of decision makers. Combining actionable science with explorations of public values and priorities creates useful support for decision makers facing uncertainty, tradeoffs, and limited resources. As part of a broader project to create public forums about climate change resilience, we convened workshops with decision makers, resilience experts, and community stakeholders to discuss climate change resilience. Our goals were 1) to create case studies of resilience strategies for use in public deliberations at science museums across 8 U.S. cities; and 2) to build relationships with decision makers and stakeholders interested in these public deliberations. Prior to workshops, we created summaries of resilience strategies using academic literature, government assessments, municipal resilience plans, and conversations with workshop participants. Workshops began with example deliberation activities followed by semi-structured discussions of resilience strategies centered on 4 questions: 1) What are the key decisions to be made regarding each strategy? 2) What stakeholders and perspectives are relevant to each strategy? 3) What available data are relevant to each strategy? 4) What visualizations or other resources are useful for communicating things about each strategy? Workshops yielded actionable dialogue regarding issues of justice, feasibility, and the socio-ecological-technical systems impacted by climate change hazards and resilience strategies. For example, discussions of drought revealed systemic and individual-level challenges and opportunities; discussions of sea level rise included ways to account for the cultural significance of many coastal communities. The workshops provide a model for identifying decision-making priorities and tradeoffs and building partnerships among stakeholders, scientists, and decision makers.

  9. Interactive Links between Relational Aggression, Theory of Mind, and Moral Disengagement among Early Adolescents

    Science.gov (United States)

    Kokkinos, Constantinos M.; Voulgaridou, Ioanna; Mandrali, Marianna; Parousidou, Chrysoula

    2016-01-01

    The aim of this study was to investigate possible interactive links between theory of mind (ToM), moral disengagement and relational aggression, using a moderated mediation analysis, with gender as a moderator, in a sample of 120 Greek preadolescents. Results indicated that relational aggression was significantly positively associated with moral…

  10. Focus on Ethics and Public Relations Practice in a University Classroom

    Science.gov (United States)

    Smudde, Peter M.

    2011-01-01

    Public relations action relies on sound decision making about how to inspire cooperation between an organization and its publics. Such thinking must uphold principles for ethical communication. Effectively combining ethics with public relations practice for students is key. A pedagogical approach to public relations ethics, hinging on selected…

  11. Focus on Ethics and Public Relations Practice in a University Classroom

    Science.gov (United States)

    Smudde, Peter M.

    2011-01-01

    Public relations action relies on sound decision making about how to inspire cooperation between an organization and its publics. Such thinking must uphold principles for ethical communication. Effectively combining ethics with public relations practice for students is key. A pedagogical approach to public relations ethics, hinging on selected…

  12. Is using social media "good" for the public relations profession? A critical reflection

    DEFF Research Database (Denmark)

    Valentini, Chiara

    2015-01-01

    Scholarship in public relations seems to be overly positive about social media. The dominant discourse in public relations is that using social media is “good”, because social media can help organizations in developing dialogs and relationships with publics and in engaging with them. Yet empirical...... evidence in public relations is mostly case-dependent and limited to the realm of understanding current organizational practices, with limited understanding of the concrete value for organizations or for publics. In this paper I question the utility of social media for publics, organizations and public...... relations, and I argue that the positive view of social media held by the majority of public relations scholars is grounded on the profession’s need to reconcile the two sides of public relations identity—the rhetorical and the relational. A discussion of whether current public relations practices in social...

  13. 76 FR 40937 - Public Availability of National Labor Relations Board's FY 2010 Service Contract Inventory

    Science.gov (United States)

    2011-07-12

    ... From the Federal Register Online via the Government Publishing Office NATIONAL LABOR RELATIONS BOARD Public Availability of National Labor Relations Board's FY 2010 Service Contract Inventory AGENCY: National Labor Relations Board. ACTION: Notice of public availability of FY 2010 Service...

  14. 76 FR 26296 - Public Availability of Federal Labor Relations Authority FY 2010 Service Contract Inventory

    Science.gov (United States)

    2011-05-06

    ... From the Federal Register Online via the Government Publishing Office FEDERAL LABOR RELATIONS AUTHORITY Public Availability of Federal Labor Relations Authority FY 2010 Service Contract Inventory AGENCY: Federal Labor Relations Authority. ACTION: Notice of Public Availability of FY 2010 Service...

  15. 77 FR 5062 - Public Availability of National Labor Relations Board's FY 2011 Service Contract Inventory

    Science.gov (United States)

    2012-02-01

    ... From the Federal Register Online via the Government Publishing Office NATIONAL LABOR RELATIONS BOARD Public Availability of National Labor Relations Board's FY 2011 Service Contract Inventory AGENCY: National Labor Relations Board. ACTION: Notice of public availability of FY 2011 Service...

  16. 77 FR 1689 - Public Availability of Federal Labor Relations Authority FY 2011 Service Contract Inventory

    Science.gov (United States)

    2012-01-11

    ... From the Federal Register Online via the Government Publishing Office FEDERAL LABOR RELATIONS AUTHORITY Public Availability of Federal Labor Relations Authority FY 2011 Service Contract Inventory AGENCY: Federal Labor Relations Authority. ACTION: Notice of Public Availability of FY 2011 Service...

  17. The Role of Public Relations in the Delivery of Forestry Services in Ghana

    National Research Council Canada - National Science Library

    Kofi Ampadu Boateng; Petra Hlaváčková

    2017-01-01

    .... There are, however, few researches relating to public relations and delivery of forestry services. The aim of this study was to examine the role public relations play in the delivery of forestry services with Ghana as case study...

  18. The effects of communication techniques on public relation activities: A sample of hospitality business

    OpenAIRE

    Şirvan Şen Demir

    2011-01-01

    Nowadays, firms who give importance to public relations have been increasing rapidly in numbers. All modern firms either found public relations department in their body to deal with public relations operations or outsource this activity to consultants in order to communicate with target populations. Among the firms in tourism sector, hospitality companies are the ones that use public relations the most. The purpose of this study is to investigate the communication techniques in public relatio...

  19. Bauhinia forficata Link authenticity using flavonoids profile: relation with their biological properties.

    Science.gov (United States)

    Ferreres, Federico; Gil-Izquierdo, Angel; Vinholes, Juliana; Silva, Sara T; Valentão, Patrícia; Andrade, Paula B

    2012-09-15

    HPLC-DAD-ESI/MS(n) was used to ascertain the authenticity of two certified and two commercial Bauhinia forficata Link samples. Different flavonoids profiles were obtained, involving 39 compounds. Just kaempferol-3-O-(2-rhamnosyl)rutinoside was found in all analysed samples. Five compounds were common to the certified samples of B. forficata Link and B. forficata Link subsp. pruinosa (Vogel) Fortunato & Wunderlin, being kaempferol derivatives the most representative ones. The phenolic composition of B. forficata Link subsp. pruinosa (Vogel) Fortunato & Wunderlin is described herein for the first time, accounting for eight compounds, while 10 new compounds were identified in B. forficata Link. Commercial B. forficata Link showed higher contents of quercetin derivatives, in addition to the presence of myricetin derivatives and flavonoids-(galloyl)glycosides, for which the MS fragmentation pattern is reported for the first time. B. forficata Link and the two commercial samples were able to inhibit α-glucosidase, with EC(50) values lower than that found for acarbose. Mild effects on cholinesterases were observed with the certified samples, while commercial ones were more effective. The same behaviour was observed concerning the scavenging of DPPH, nitric oxide and superoxide radicals. The presence of high contents of quercetin derivatives in commercial samples seems to directly influence their biological properties. The differences between phenolic profiles and their relation with the authenticity of commercial samples are discussed.

  20. Public Relations Research is Not as New as Some Think”: An Historical Perspective on the Evolution of Public Relations Measurement and Evaluation Practice

    OpenAIRE

    Watson, Tom

    2012-01-01

    Scott Cutlip’s ironic comment about the Publicity Bureau of Boston’s “The Barometer” media analysis card index of 1905-6 was that “public relations research is not as new as some think” (Cutlip, 1994, p. 21). It sets the scene for this investigation of the history of public relations measurement and evaluation. Cutlip identified that systematic measurement of public relations activity, which was practiced as press agentry and publicity, could be evidenced in the first decade of the twentieth ...

  1. The link between mental health-related discrimination and suicidality: service user perspectives.

    Science.gov (United States)

    Farrelly, S; Jeffery, D; Rüsch, N; Williams, P; Thornicroft, G; Clement, S

    2015-07-01

    Suicide is a major global public health issue. Mental illness is a risk factor for suicide, but as many individuals with a diagnosed mental health problem do not experience suicidal ideation or attempt suicide, other individual and societal factors must be considered. Mental illness-related discrimination is one potential risk factor. Using mixed methods, the influence of discrimination on suicidality amongst 194 individuals diagnosed with depression, bipolar or schizophrenia spectrum disorders was investigated. Qualitative interviews with a sub-sample of 58 individuals who reported a link between experience of discrimination and suicidality were analysed using framework analysis. Quantitative methods were used to examine the model derived from qualitative analyses. Results indicate that the experience of discrimination led 38% of the overall sample of 194 participants, to suicidal feelings and 20% reported that it contributed to making a suicide attempt. The qualitative model derived from interviews with a sub-sample of 58 participants suggested that the experience of discrimination is experienced as a stressor that exceeds coping resources, leading to a negative self-image and a perception of decreased supportive networks/social structure. The anticipation of further negative events and treatment, and the perception of a lack of supportive networks led individuals in this study to feelings of hopelessness and suicidality. Quantitative analyses provided support for the model. These data suggest that both psychological therapies aimed at improving coping skills and population-level anti-stigma interventions that reduce the occurrence of discrimination may provide some protection against suicide amongst individuals with mental health problems.

  2. Simulation-Based Learning Environments to Teach Complexity: The Missing Link in Teaching Sustainable Public Management

    Directory of Open Access Journals (Sweden)

    Michael Deegan

    2014-05-01

    Full Text Available While public-sector management problems are steeped in positivistic and socially constructed complexity, public management education in the management of complexity lags behind that of business schools, particularly in the application of simulation-based learning. This paper describes a Simulation-Based Learning Environment for public management education that includes a coupled case study and System Dynamics simulation surrounding flood protection, a domain where stewardship decisions regarding public infrastructure and investment have direct and indirect effects on businesses and the public. The Pointe Claire case and CoastalProtectSIM simulation provide a platform for policy experimentation under conditions of exogenous uncertainty (weather and climate change as well as endogenous effects generated by structure. We discuss the model in some detail, and present teaching materials developed to date to support the use of our work in public administration curricula. Our experience with this case demonstrates the potential of this approach to motivate sustainable learning about complexity in public management settings and enhance learners’ competency to deal with complex dynamic problems.

  3. Investigation on public knowledge, attitude and practices related to ...

    African Journals Online (AJOL)

    Despite this there is limited information about public knowledge on pet husbandry ... proper pet management and zoonotic diseases prevention practices for pet-owning households, with concerted efforts by veterinary, human and public health ...

  4. Identification of trends in scientific publications related to genetic polymorphisms in gestational diabetes mellitus.

    Science.gov (United States)

    Gomes, J S; Minasi, L B; da Cruz, A D; Rodrigues, F M

    2016-05-09

    Gestational diabetes is a genetic multifactorial systemic disease that has been extensively studied. Consequently, there is a large volume of scientific literature pertaining to genes associated with gestational diabetes. The aim of this study was to characterize the main trends in scientific publications focusing on the associations between genetic polymorphisms and gestational diabetes mellitus (GDM). The related articles were extracted from Scopus using the key words "genetic polymorphism" and "gestational diabetes mellitus"; the collected data focused on various fields (medical, biochemical, etc.) and included papers published within December 2013. One hundred and eighty-three relevant articles published between 1987 and 2013 were identified; we observed a significantly increasing trend in the number of publications pertaining to GDM. A majority of the articles focused on the medical (59.9%), biochemical, and genetics and molecular biological (29.6%) aspects of the disease. The genes coding for transcription factor 7-like 2 and glucokinase (TCF7L2, 29% and GCK, 28%) were predominantly studied and reported. This study helped quantify the growth in research pertaining to GDM; researchers from the USA have published a majority of the publications related to GDM. Several candidate genes have been linked to diabetes; however, the specific gene locus responsible for GDM has not yet been identified. The results of this study could help determine the orientation of future research on genetic factors associated with GDM.

  5. Public attitudes towards pricing policies to change health-related behaviours: a UK focus group study

    Science.gov (United States)

    Marteau, Theresa M.; Kinmonth, Ann Louise; Cohn, Simon

    2015-01-01

    Background: Evidence supports the use of pricing interventions in achieving healthier behaviour at population level. The public acceptability of this strategy continues to be debated throughout Europe, Australasia and USA. We examined public attitudes towards, and beliefs about the acceptability of pricing policies to change health-related behaviours in the UK. The study explores what underlies ideas of acceptability, and in particular those values and beliefs that potentially compete with the evidence presented by policy-makers. Methods: Twelve focus group discussions were held in the London area using a common protocol with visual and textual stimuli. Over 300 000 words of verbatim transcript were inductively coded and analyzed, and themes extracted using a constant comparative method. Results: Attitudes towards pricing policies to change three behaviours (smoking, and excessive consumption of alcohol and food) to improve health outcomes, were unfavourable and acceptability was low. Three sets of beliefs appeared to underpin these attitudes: (i) pricing makes no difference to behaviour; (ii) government raises prices to generate income, not to achieve healthier behaviour and (iii) government is not trustworthy. These beliefs were evident in discussions of all types of health-related behaviour. Conclusions: The low acceptability of pricing interventions to achieve healthier behaviours in populations was linked among these responders to a set of beliefs indicating low trust in government. Acceptability might be increased if evidence regarding effectiveness came from trusted sources seen as independent of government and was supported by public involvement and hypothecated taxation. PMID:25983329

  6. Putting the "Public" First in Public Relations: An Exploratory Study of Municipal Employee Public Service Attitudes, Job Satisfaction and Communication Variables.

    Science.gov (United States)

    Jeffers, Dennis W.

    A study was conducted to determine (1) which actions municipal employees consider important to a city's overall public relations effort, (2) the attitudes of city employees toward public service activities, (3) the relationship between attitude and job satisfaction, and (4) ways to improve employee attitudes and, perhaps, public service…

  7. Synthesis of oxime-linked mucin mimics containing thetumor-related TN and sialyl TN antigens

    Energy Technology Data Exchange (ETDEWEB)

    Marcaurelle, Lisa A.; Shin, Youngsook; Goon, Scarlett; Bertozzi,Carolyn R.

    2001-08-21

    The synthesis of oxime-linked mucin mimics was accomplished via the incorporation of multiple ketone residues into a peptide followed by reaction with aminooxy sugars corresponding to the tumor-related T{sub N} and sialyl T{sub N} (ST{sub N}) antigens.

  8. Relational Aggression in Adolescents' Sibling Relationships: Links to Sibling and Parent-Adolescent Relationship Quality

    Science.gov (United States)

    Updegraff, Kimberly A.; Thayer, Shawna M.; Whiteman, Shawn D.; Denning, Donna J.; McHale, Susan M.

    2005-01-01

    This study examined the links between sibling relational aggression and other sibling relationship qualities (i.e., intimacy, negativity, and temporal involvement) and broader parenting dynamics. Participants included 185 adolescent sibling pairs and their mothers and fathers. Data were gathered during home interviews and a series of nightly phone…

  9. Danish Public Diplomacy - A dialogic approach to international relations between states and publics

    OpenAIRE

    Meiner-Jensen,Nicklas

    2012-01-01

    This study deals with the approach to Public Diplomacy in the Danish Foreign Ministry. Public Diplomacy is the international communication between a state and a foreign public that aims to promote the state, its policies and the relationship between the sender and the receiver. The study takes a dialogic approach to the concept that focuses on dialogue, symmetry and credibility. It is the conclusion of the study that a more reciprocal approach to Public Diplomacy is beneficial to the sender-s...

  10. The Public Relations Specialist and his Role in the Management of a Private Company in Galati

    National Research Council Canada - National Science Library

    Daniela Tănase Popa; Ionica Pletea

    2016-01-01

    .... From the theoretical point of view, the paper focuses on definitions of public relations and analyses the role and functions of public relations in an institution and the management of a company...

  11. A Child with X-Linked Agammaglobulinemia and Enthesitis-Related Arthritis

    Directory of Open Access Journals (Sweden)

    Sukesh Sukumaran

    2011-01-01

    Full Text Available X-linked agammaglobulinemia (XLA is a primary immune deficiency characterized by recurrent bacterial infections and profoundly depressed serum immunoglobulin levels and circulating mature B cells. We describe a 12-year-old boy with XLA and enthesitis-related arthritis (ERA. To date, there has been a paucity of reports of noninfectious inflammatory arthritis in children with XLA. This case illustrates that functional B cells and/or immunoglobulin are not required for ERA pathogenesis. In addition, this case suggests a possible link between immune deficiency, immune dysregulation, and rheumatic illness.

  12. Vliv public relations na česká média po roce 1989

    OpenAIRE

    Střelcová, Alexandra

    2012-01-01

    (EN) Diploma thesis "Constraints of Public Relations on Czech Media after 1989"deals with one crucial aspect of journalism which is the influence of various interest groups on the content of the media by public relations. It concerns with the topic from the point of view of professional journalists as media content producers and attempts to find out what mechanisms are driving the Czech media system in regards to public relations. The thesis examines shortly the history of public relations, b...

  13. Bibliometric performance analysis of publications from Danish researchers linked to FP6 and FP7

    DEFF Research Database (Denmark)

    Schneider, Jesper Wiborg; Ryan, Thomas Kjeldager

    2015-01-01

    This chapter presents an analysis29 of the impact of Danish scientific publications that were the result of FP6 or FP7 funding. The purpose is to gain an insight into the scientific impact researchers can achieve when participating in FP6 and FP7. In order to look at impact we have identified...... citations belonging to scientific publications with at least one Danish author. This is done using data from the international citation database Web of Science (WoS). These results are compared to the results of the bibliometric analyses from the previous evaluations of the Danish National Research...

  14. The degree-related clustering coefficient and its application to link prediction

    Science.gov (United States)

    Liu, Yangyang; Zhao, Chengli; Wang, Xiaojie; Huang, Qiangjuan; Zhang, Xue; Yi, Dongyun

    2016-07-01

    Link prediction plays a significant role in explaining the evolution of networks. However it is still a challenging problem that has been addressed only with topological information in recent years. Based on the belief that network nodes with a great number of common neighbors are more likely to be connected, many similarity indices have achieved considerable accuracy and efficiency. Motivated by the natural assumption that the effect of missing links on the estimation of a node's clustering ability could be related to node degree, in this paper, we propose a degree-related clustering coefficient index to quantify the clustering ability of nodes. Unlike the classical clustering coefficient, our new coefficient is highly robust when the observed bias of links is considered. Furthermore, we propose a degree-related clustering ability path (DCP) index, which applies the proposed coefficient to the link prediction problem. Experiments on 12 real-world networks show that our proposed method is highly accurate and robust compared with four common-neighbor-based similarity indices (Common Neighbors(CN), Adamic-Adar(AA), Resource Allocation(RA), and Preferential Attachment(PA)), and the recently introduced clustering ability (CA) index.

  15. Is Public Relations Research Providing the Unified Body of Knowledge Necessary for Professional Status?

    Science.gov (United States)

    Gaudino, James L.; Steele, Michael E.

    To investigate whether researchers are developing empirically-based public relations research efforts, and whether such efforts could be considered useful to public relations practitioners, a study conducted a content analysis of all articles published in "Public Relations Review" from 1977 through 1987. Articles (196 were coded in all)…

  16. Some Empirically-Generated Public Relations Roles and Associations with Various Descriptive Variables.

    Science.gov (United States)

    Ferguson, Mary Ann

    Eight public relations specialization roles were developed from a survey of members of the Public Relations Society of America. The roles are: problem solver manager, journalist/technical communicator, researcher, staff manager, good will ambassador, meeting organizer, personnel/industrial relations manager, and public/community relations…

  17. Using "The West Wing" for Problem-Based Learning in Public Relations Courses

    Science.gov (United States)

    Smudde, Peter M.; Luecke, John R.

    2005-01-01

    Integrating "The West Wing" in public relations courses can effectively dramatize the concrete and abstract dimensions of public relations. In turn, students see public relations in action (albeit fictionally so) and learn much about it through structured lessons. From individual writing assignments about situations in "The West Wing," to the…

  18. At the Fundraising Core: Strategic Public Relations in Fundraising Practice. CASE White Paper

    Science.gov (United States)

    Satchwell, Carol M.

    2010-01-01

    This white paper reports on a study exploring the views of chief fundraising executives at private colleges and universities about the relationship between public relations and fundraising. The research focused on how fundraising executives define public relations and use public relations tactics and strategies within their institutions'…

  19. 48 CFR 231.205-1 - Public relations and advertising costs.

    Science.gov (United States)

    2010-10-01

    ... 48 Federal Acquisition Regulations System 3 2010-10-01 2010-10-01 false Public relations and... PROCEDURES Contracts With Commercial Organizations 231.205-1 Public relations and advertising costs. (e) See... public relations and advertising costs also include monies paid to the Government associated with...

  20. Application of the New Information and Communication Technologies in Public Relations.

    Science.gov (United States)

    Blake, Cecil

    This paper discusses current information technologies and their applications, both real and potential, in the field of public relations. It is argued that public relations are more important than ever in view of global events that challenge the world's ability to handle problems related to public trust and confidence, and the telecommunications…

  1. The Use of a Public Relations Course in Training Technical Communicators.

    Science.gov (United States)

    Mackenzie, Nancy; Mackenzie, Raymond

    1987-01-01

    Recommends including an introductory public relations course in technical communication programs to dispel the widely held but inaccurate view that technical communications and public relations are entirely different endeavors. Stresses that including the public relations course would help eliminate misconceptions regarding both fields, and…

  2. Analyzing Student Perceptions of Two Measures of Diversity in a Public Relations Class.

    Science.gov (United States)

    Detweiler, John S.; Hammond, Frankie A.

    A study analyzed the effects of instruction in an introduction to public relations class on student perceptions of contrasting public relations communication styles. Two standard models, the traditional scales of family communication patterns and J. E. Grunig's triangular model of public relations objectives, were adapted for the study. A content…

  3. Public Relations: The Route to Success and Influence. Public Relations for Your Library: A Tool for Effective Communications; Tooting Your Own Horn: Web-Based Public Relations for the School Media Specialist; Bookmarks as a Teaching Tool; Customers and Culture: The Who and What of Library Public Relations Efforts; Strategies for Successful Job Transition.

    Science.gov (United States)

    Lyon, Linda; Silverstein, Roberta; Fisher, Julieta Dias; Hill, Ann; Hegel, Claudette; Miller, Donna; Moyer, Mary

    2002-01-01

    This special section includes five articles that discuss public relations strategies for school librarians. Highlights include effective communication, including measuring and evaluating the success of public relations efforts; Web-based public relations; giving bookmarks to students; customers and cultural contexts; and successful job…

  4. Public Relations: The Route to Success and Influence. Public Relations for Your Library: A Tool for Effective Communications; Tooting Your Own Horn: Web-Based Public Relations for the School Media Specialist; Bookmarks as a Teaching Tool; Customers and Culture: The Who and What of Library Public Relations Efforts; Strategies for Successful Job Transition.

    Science.gov (United States)

    Lyon, Linda; Silverstein, Roberta; Fisher, Julieta Dias; Hill, Ann; Hegel, Claudette; Miller, Donna; Moyer, Mary

    2002-01-01

    This special section includes five articles that discuss public relations strategies for school librarians. Highlights include effective communication, including measuring and evaluating the success of public relations efforts; Web-based public relations; giving bookmarks to students; customers and cultural contexts; and successful job…

  5. Public Relations State-of-the-Art 2000: A Shift in Perception.

    Science.gov (United States)

    White, Maureen E.

    This paper begins by examining various definitions of public relations and reviewing the history of the profession. The paper then identifies critical concerns, issues, and trends that both the public relations practitioner and the public will face in the future. These issues include ethics, community relations, communication theory and research,…

  6. A Perspective for Developing Strategies for Utilizing New Communication Technologies in Public Relations Programs.

    Science.gov (United States)

    Ledingham, John A.; Masel-Walters, Lynne

    Based on a definition of public relations that recognizes the field as a purposeful management function, this paper provides a perspective on public relations to help practitioners develop strategies for the use of new media forms in public relations programs. The paper begins with a historical review of mass media effects research and proceeds…

  7. Missing Citations, Bulking Biographies, and Unethical Collaboration: Types of Cheating among Public Relations Majors

    Science.gov (United States)

    Auger, Giselle A.

    2013-01-01

    Students cheat. For the field of public relations, which continually struggles for credibility, the issue of student cheating should be paramount, as the unethical students of today become tomorrow's practitioners. Through a survey of 170 public relations majors, this study examined the importance students place on the Public Relations Society of…

  8. Using "The West Wing" for Problem-Based Learning in Public Relations Courses

    Science.gov (United States)

    Smudde, Peter M.; Luecke, John R.

    2005-01-01

    Integrating "The West Wing" in public relations courses can effectively dramatize the concrete and abstract dimensions of public relations. In turn, students see public relations in action (albeit fictionally so) and learn much about it through structured lessons. From individual writing assignments about situations in "The West Wing," to the…

  9. More than Just a Lack of Uniformity: Exploring the Evolution of Public Relations Master's Programs

    Science.gov (United States)

    Briones, Rowena L.; Shen, Hongmei; Parrish, Candace; Toth, Elizabeth L.; Russell, Maria

    2017-01-01

    Public relations is well known for its adaptability through continual change, and as a result, public relations master's programs have been re-conceptualized to remain rigorous and competitive. To further assess both the state and changes of these programs, 20 in-depth interviews were conducted with administrators of public relations master's…

  10. Australian Public Relations: Status at the Turn of the 21st Century.

    Science.gov (United States)

    Singh, Raveena; Smyth, Rosaleen

    2000-01-01

    Notes how over the last two decades the Public Relations Institute of Australia together with its strategic alliances have made many changes, structurally, strategically, and academically towards the professional growth of public relations. Discusses the views of the Public Relations Institute of Australia and offers a snapshot of two surveys on…

  11. The Role of Senior Public Relations Administrators in Institutional Decision Making: Are They at the Table?

    Science.gov (United States)

    Peyronel, Anthony C.

    2000-01-01

    This study examined the role of senior public relations administrators in institutional decision making through a survey of presidents and senior public relations officers at the 14 universities in the Pennsylvania State System of Higher Education (SSHE). Findings indicated that SSHE senior public relations administrators are often not included in…

  12. Advertising and Public Relations in Transition from Communism: The Case of Hungary, 1989-1994.

    Science.gov (United States)

    Hiebert, Ray E.

    1994-01-01

    Discusses the gradual rise of free print media, Western-style advertising and marketing, and limited public relations in Hungary in its first four years of democracy (1990-94). Notes how Hungary's first democratically elected government failed to understand the public relations implications of a free press, made one public relations mistake after…

  13. Missing Citations, Bulking Biographies, and Unethical Collaboration: Types of Cheating among Public Relations Majors

    Science.gov (United States)

    Auger, Giselle A.

    2013-01-01

    Students cheat. For the field of public relations, which continually struggles for credibility, the issue of student cheating should be paramount, as the unethical students of today become tomorrow's practitioners. Through a survey of 170 public relations majors, this study examined the importance students place on the Public Relations Society of…

  14. Advertising and Public Relations in Transition from Communism: The Case of Hungary, 1989-1994.

    Science.gov (United States)

    Hiebert, Ray E.

    1994-01-01

    Discusses the gradual rise of free print media, Western-style advertising and marketing, and limited public relations in Hungary in its first four years of democracy (1990-94). Notes how Hungary's first democratically elected government failed to understand the public relations implications of a free press, made one public relations mistake after…

  15. Bibliometric performance analysis of publications from Danish researchers linked to FP6 and FP7

    DEFF Research Database (Denmark)

    Schneider, Jesper Wiborg; Ryan, Thomas Kjeldager

    2015-01-01

    citations belonging to scientific publications with at least one Danish author. This is done using data from the international citation database Web of Science (WoS). These results are compared to the results of the bibliometric analyses from the previous evaluations of the Danish National Research...

  16. Finding the missing link: examining the mediating role of sustainable public procurement behaviour

    NARCIS (Netherlands)

    Grandia, J.

    2016-01-01

    Governments use sustainable public procurement to reduce the negative aspects of production and consumption. The more sustainable the goods and services that the government buys are, the greater the impact on the market and the environment. However, studies show that the degree of sustainable procur

  17. Translating Science to Benefit Diverse Publics : Engagement Pathways for Linking Climate Risk, Uncertainty, and Agricultural Identities

    NARCIS (Netherlands)

    Leith, Peat; Vanclay, Frank

    2015-01-01

    We argue that for scientists and science communicators to build usable knowledge for various publics, they require social and political capital, skills in boundary work, and ethical acuity. Drawing on the context of communicating seasonal climate predictions to farmers in Australia, we detail four k

  18. Translating Science to Benefit Diverse Publics : Engagement Pathways for Linking Climate Risk, Uncertainty, and Agricultural Identities

    NARCIS (Netherlands)

    Leith, Peat; Vanclay, Frank

    2015-01-01

    We argue that for scientists and science communicators to build usable knowledge for various publics, they require social and political capital, skills in boundary work, and ethical acuity. Drawing on the context of communicating seasonal climate predictions to farmers in Australia, we detail four k

  19. Public Understanding and Attitudes towards Meat Chicken Production and Relations to Consumption.

    Science.gov (United States)

    Erian, Ihab; Phillips, Clive J C

    2017-03-09

    Little is known about public knowledge of meat chicken production and how it influences attitudes to birds' welfare and consumer behaviour. We interviewed 506 members of the public in SE Queensland; Australia; to determine how knowledge of meat chicken production and slaughter links to attitudes and consumption. Knowledge was assessed from 15 questions and low scores were supported by respondents' self-assessed report of low knowledge levels and agreement that their knowledge was insufficient to form an opinion about which chicken products to purchase. Older respondents and single people without children were most knowledgeable. There was uncertainty about whether chicken welfare was adequate, particularly in those with little knowledge. There was also evidence that a lack of empathy towards chickens related to lack of knowledge, since those that thought it acceptable that some birds are inadequately stunned at slaughter had low knowledge scores. More knowledgeable respondents ate chicken more frequently and were less likely to buy products with accredited labelling. Approximately half of the respondents thought the welfare of the chicken was more important than the cost. It is concluded that the public's knowledge has an important connection to their attitudes and consumption of chicken.

  20. Public Understanding and Attitudes towards Meat Chicken Production and Relations to Consumption

    Science.gov (United States)

    Erian, Ihab; Phillips, Clive J. C.

    2017-01-01

    Simple Summary Public knowledge of meat chicken production and how it influences attitudes to birds’ welfare and consumer behaviour is poorly understood. We therefore conducted a survey of the public in SE Queensland, Australia, from which we determined that industry knowledge was limited. Where it existed, it related to an empathetic attitude towards chicken welfare and an increase in chicken consumption. This suggests that consumers who eat more chicken believe that they should understand the systems of production of the animals that they are consuming. Abstract Little is known about public knowledge of meat chicken production and how it influences attitudes to birds’ welfare and consumer behaviour. We interviewed 506 members of the public in SE Queensland; Australia; to determine how knowledge of meat chicken production and slaughter links to attitudes and consumption. Knowledge was assessed from 15 questions and low scores were supported by respondents’ self-assessed report of low knowledge levels and agreement that their knowledge was insufficient to form an opinion about which chicken products to purchase. Older respondents and single people without children were most knowledgeable. There was uncertainty about whether chicken welfare was adequate, particularly in those with little knowledge. There was also evidence that a lack of empathy towards chickens related to lack of knowledge, since those that thought it acceptable that some birds are inadequately stunned at slaughter had low knowledge scores. More knowledgeable respondents ate chicken more frequently and were less likely to buy products with accredited labelling. Approximately half of the respondents thought the welfare of the chicken was more important than the cost. It is concluded that the public’s knowledge has an important connection to their attitudes and consumption of chicken. PMID:28282911

  1. Public attitudes towards pricing policies to change health-related behaviours: a UK focus group study.

    Science.gov (United States)

    Somerville, Claire; Marteau, Theresa M; Kinmonth, Ann Louise; Cohn, Simon

    2015-12-01

    Evidence supports the use of pricing interventions in achieving healthier behaviour at population level. The public acceptability of this strategy continues to be debated throughout Europe, Australasia and USA. We examined public attitudes towards, and beliefs about the acceptability of pricing policies to change health-related behaviours in the UK. The study explores what underlies ideas of acceptability, and in particular those values and beliefs that potentially compete with the evidence presented by policy-makers. Twelve focus group discussions were held in the London area using a common protocol with visual and textual stimuli. Over 300,000 words of verbatim transcript were inductively coded and analyzed, and themes extracted using a constant comparative method. Attitudes towards pricing policies to change three behaviours (smoking, and excessive consumption of alcohol and food) to improve health outcomes, were unfavourable and acceptability was low. Three sets of beliefs appeared to underpin these attitudes: (i) pricing makes no difference to behaviour; (ii) government raises prices to generate income, not to achieve healthier behaviour and (iii) government is not trustworthy. These beliefs were evident in discussions of all types of health-related behaviour. The low acceptability of pricing interventions to achieve healthier behaviours in populations was linked among these responders to a set of beliefs indicating low trust in government. Acceptability might be increased if evidence regarding effectiveness came from trusted sources seen as independent of government and was supported by public involvement and hypothecated taxation. © The Author 2015. Published by Oxford University Press on behalf of the European Public Health Association.

  2. Professionalism in Public Relations Pedagogy: A Comparative Analysis of Public Relations Curricula among the United States, the United Kingdom, and South Korea

    Science.gov (United States)

    Chung, Wonjun; Choi, Jinbong

    2012-01-01

    Based on a concept of professionalism, this study analyzed and compared current public relations curricula of higher education among the United States, the United Kingdom, and South Korea. In terms of three educational orientations, results indicated that public relations education in the United States is the most balanced among theoretical,…

  3. Professionalism in Public Relations Pedagogy: A Comparative Analysis of Public Relations Curricula among the United States, the United Kingdom, and South Korea

    Science.gov (United States)

    Chung, Wonjun; Choi, Jinbong

    2012-01-01

    Based on a concept of professionalism, this study analyzed and compared current public relations curricula of higher education among the United States, the United Kingdom, and South Korea. In terms of three educational orientations, results indicated that public relations education in the United States is the most balanced among theoretical,…

  4. Public Relations in the Community College: How to Start up an Operation, Determine the Program, and Master the Skills of Community College Public Relations.

    Science.gov (United States)

    Trent, Richard L., Ed.

    This nine-chapter manual provides a practical guide to community college public relations (PR) for PR officers with expanding responsibilities. Chapter I explores the philosophy of community college public relations, considering the issue of community, the role of the PR director, and potential problem areas. Chapters II and III provide guidelines…

  5. PUBLIC RELATIONS IN PUBLIC ADMINISTRATION: ROLE AND MANAGEMENT, IN A SOCIO-POLITICAL MARKETING CONTEXT

    Directory of Open Access Journals (Sweden)

    Dorian Pocovnicu

    2014-07-01

    Full Text Available Many agree that PR and marketing are at their best when used together, when it comes to local public administration institutions there is the need for both an individual and symbiotic approach of the two. Taking into consideration that public interest organizations act within public space, PR represents a public communication strategy. Thus they present the role of generating a climate and state of social normality and, especially in democratic societies, PR plays the part of generator of communication flows between public institutions, citizens and stakeholders. In a social-political marketing context, envisaged as an aggregate of processes, with a multiple purpose, the generator which is PR must unfold coherently for each of the processes. It is our purpose in this paper to depict the PR role and management in the case of one local public administration institution (Bacau Prefect Institution, in a socio-political marketing context.

  6. Linking Emotional Labor, Public Service Motivation, and Job Satisfaction: Social Workers in Health Care Settings.

    Science.gov (United States)

    Roh, Chul-Young; Moon, M Jae; Yang, Seung-Bum; Jung, Kwangho

    2016-01-01

    This study examines the determinants of emotional laborers'--social workers in health care organizations--job satisfaction and their public service motivation in using a structural equation model and provides empirical evidence regarding what contributes to job satisfaction or burnout in these workers. Among several latent variables, this study confirmed that false face significantly decreases the job satisfaction of social worker and is positively associated with burnout. In addition, commitment to public interest increases social workers' job satisfaction significantly. This study has implications for the management of emotional labor. By educating emotional laborers to reappraise situations to increase their job satisfaction and avoid burnout, reappraisal training and education are expected to result in increases in positive emotions and decreases in negative emotions, and to improve employees' performance in their organizations.

  7. The Missing Link in EU Democracy? Why a Transnational Public Sphere Matters

    Directory of Open Access Journals (Sweden)

    Maximilian Conrad

    2010-12-01

    Full Text Available The European Union’s perceived democratic deficit has various sources, but it is to a large extent the outcome of unresolved disputes about the locus of democratic rule in EU decision making. As decision making moves to supranational (and transnational arenas, intergovernmentalists maintain that democratic legitimacy, and therefore also democratic procedures, should remain rooted in the nation state. Without settling normative questions as to whether a reconstitution of democracy beyond the nation state is desirable, answers to questions about the democratic quality of EU decision making will remain conceptually blurry and thus inconclusive. While these issues blur paths to a democratic reform of the EU’s institutional architecture, they also impair the prospect for a fundamental infrastructural requirement for European-level democracy, namely a lively European public sphere that can serve as a counterweight to institutional decision making at the EU level. The literature on the European public sphere suggests that a European public sphere can be conceptualized as a transnational communicative network in the existing national mass media. Drawing on empirical material from debates on EU constitution making in Swedish and German daily newspapers, this article not only shows that newspapers already play an active role in framing EU politics, but furthermore suggests that deliberation on EU politics already follows transnational patterns. While deliberation is seen by some to hinge on the prior existence of normatively integrated communities, our analysis suggests that transnational communities with a preference for intergovernmental and supranational integration, respectively, are already well established.

  8. The Necessity of Public Relations for Sustainable Mining Activities

    Science.gov (United States)

    Lee, Hyunbock; Ji, Sangwoo

    2015-04-01

    other hand, in the survey to determine what the greatest difficulties of the current mining activities, 54% of mining companies chose environmental regulations, 26% of mining companies chose conflicts between mine area residents and mining companies. Environmental regulations are may defined as the greatest difficulty of current mining activities. But most of environmental regulation's problems are caused by frictions with residents, because all of South Korean mines are very close to villages. So, the biggest difficulty of mining activities can be defined conflicts between residents and mining companies. Moreover, general people in South Korea including some mining engineers recognize the mining industry as a declined and pollution industry. Without clear understanding of mining activities, any mine developments and policies related to mining activities cannot be made by rational discussions. And, if their recognition is not formed in a rational way, it will be turned to extreme fear or blind hatred. Therefore, to understand mining activities correctly, the effective public relations strategy is necessary such as corporate advertisements or public advertisements.

  9. Dwelling on it may make it worse: the links between relational victimization, relational aggression, rumination, and depressive symptoms in adolescents.

    Science.gov (United States)

    Mathieson, Lindsay C; Klimes-Dougan, Bonnie; Crick, Nicki R

    2014-08-01

    Although there is considerable evidence that relational victimization is associated with depressive symptoms in youth, our understanding about the mechanisms by which victimization and depressive symptoms are linked is limited. The current study explored ruminating about victimization experiences as a potential mechanism that might contribute to an understanding of the association between relational victimization and depressive symptoms. We also tested the specificity of the proposed models by controlling for and testing parallel models of a highly related behavior: relational aggression. A sample of 499 adolescents from sixth through eighth grades participated. Teacher reports were used to assess relational victimization and relational aggression. Self-reports were used to assess depressive symptoms and rumination. The results showed that rumination partially mediated the association between relational victimization and depressive symptoms. No moderation effect was found. In contrast, rumination moderated the association between relational aggression and depressive symptoms. Specifically, relational aggression was associated with depressive symptoms for those adolescents who were also ruminators. Thus, ruminating about victimization experiences appears to be an important mechanism that functions differently for relational aggression and relational victimization in conferring risk for depressive symptoms. The findings offer important practical implications for those working with adolescents and also lay the groundwork for future research.

  10. System of submarine linking between the legs of a platform and the relating foundation piles

    Energy Technology Data Exchange (ETDEWEB)

    Aggradi, G.P.F.; Di Mugello, B.; Ferrante, C.M.

    1987-09-22

    This patent describes a system for submarine linking between anchoring cylinders affixed to a platform leg and a related foundation pile. The anchoring cylinders are composed of two coaxial cylinders, one of which is an outer cylinder having a substantial thickness of high yield strength steel, the other of which is an inner cylinder having a thickness of low yield strength steel. The thickness is less than the thickness of the outer cylinder, wherein the outer cylinder and the inner cylinder are butt-welded to each other at their ends so as to define an annular chamber between the cylinders. The chamber being radially inwardly expansible by the application of pressure. The related foundation pile is composed of high yield strength steel in a zone where the submarine linking is to be accomplished. The zone of the pile including an outer surface with alternating slots and toothing and an inner thickened surface.

  11. Agency relations and managed performance in public universities in Uganda

    Directory of Open Access Journals (Sweden)

    James R.K. Kagaari

    2013-01-01

    Full Text Available Orientation: This article focused on the need for improved employer-employee relationships in order for public universities in Uganda to achieve their intended objectives.Research purpose: The purpose of this article was to review the need for appropriate employer-employee relationships that will ensure quality services and service delivery in public universities in Uganda.Motivation for the study: The researchers set out to examine why managers of public universities in Uganda were continuously paying less attention to the needs of the employees.Research design, approach and method: A descriptive research design was employed and 12 respondents, purposively selected from 4 public universities, were interviewed. Data were recorded, transcribed and analysed using Nvivo software. This article is based on the perspective of agency theory, and discussed the contractual relationship between management and employees. The agency theory was deemed necessary because of its contribution to organisational literature.Main findings: There is a need to create and nurture a collegial working climate that promotes quality interactions through information sharing. This results in creating and retaining motivated and committed employees, and also helps to overcome the paradox of balancing the high demand for university education whilst offering quality services.Practical/managerial implications: Managers have to continuously monitor and accommodate employee needs and demands.Contribution/value-add: The potential value of the paper is its function as a guide for public universities to have visionary managers that will introduce new approaches to managing public universities in a competitive global environment.

  12. Susceptibility of Austrian Clinical Klebsiella and Enterobacter Isolates Linked to Patient-Related Data

    OpenAIRE

    Badura, Alexandra; Pregartner, Gudrun; Holzer, Judith C.; Feierl, Gebhard; Grisold, Andrea J.

    2016-01-01

    The aim of the study was to analyze the antimicrobial susceptibility of Austrian clinical Klebsiella sp. and Enterobacter sp. isolates linked to patient-related data over a time period from 1998 to 2014. The main findings of this study were (i) a marked difference of antibiotic susceptibility rates between different infection sites for both Klebsiella sp. and Enterobacter sp., (ii) significantly greater percentages of resistant isolates among both Klebsiella sp. and Enterobacter sp. in male p...

  13. Examining the link between HRM Practices and Employees’ performance in Nigerian public sector

    Directory of Open Access Journals (Sweden)

    Abubakar Tabiu

    2016-06-01

    Full Text Available Improving employee and organizational performance has been the main concern of many organizations for decades and several factors have also been studied as predictors of employee performance in organizations. However, studies that comprehensively measured all the dimensions of employee performance that enhance organizational effectiveness are limited. This paper explored the influence of HRM practices on the employee performance in the Nigerian public sector. Using cross sectional method on 265 participants from local government areas, the findings revealed that HRM practices such as job rotation, job autonomy and career planning had a significant and positive influence on all the three dimensions of employee performance (task, contextual and adaptive performance.

  14. Chocolate orange. [Dunbar public inquiry on Torness flask loading facility and rail link

    Energy Technology Data Exchange (ETDEWEB)

    Adler, J.

    1984-12-01

    The rejection of the SSEB's application by East Lothian District Council for a rail spur and flask loading facility near Torness and adjacent to the main East Coast line precipitated the public inquiry held in Dunbar from October 23rd. The reporter made it clear that the inquiry was limited to the environs of the railhead and would not be allowed to encompass spent fuel transport. However, since the railhead's operations would include the movement of spent fuel in flasks, discussion of flask safety became a major feature of the inquiry.

  15. Publicity as policy: the changing role of press and public relations at the BMA, 1940s-80s.

    Science.gov (United States)

    Loughlin, Kelly

    2005-01-01

    Relationships between policy and publicity or public relations (PR) have been questioned since the emergence of professional public relations in the early-twentieth century. In the field of health and medicine organised PR activity began to flourish in the decades following World War Two. Its presence became evident in government departments, in professional associations, voluntary bodies and campaigning groups. Increasingly, policy decisions had to be publicly performed through rituals like the press conference. This chapter documents the development of press and PR activity at the British Medical Association (BMA) from the 1950s to the 1980s. The BMA provides a well-documented case, which can be used to suggest broader shifts in the association between policy and publicity.

  16. Connecting the Learning Organization, Strategic Planning, and Public Relations.

    Science.gov (United States)

    Thornton, Bill; Perreault, George

    2002-01-01

    Examines common perceptions about barriers to effective strategic planning in school districts. Argues that primary barrier to effective use of strategic planning in schools is the failure of educators to fully understand the strategic planning process itself. Discusses the components of a learning organization. Links learning organizations with…

  17. 76 FR 62092 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2011-10-06

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... Thereof, and Related Software, DN 2846; the Commission is soliciting comments on any public interest... complainant, proposed respondents, other interested parties, and members of the public are invited to...

  18. 76 FR 19126 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2011-04-06

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... Containing Same, and Related Methods, DN 2798; the Commission is soliciting comments on any public interest..., other interested parties, and members of the public are invited to file comments, not to exceed...

  19. School Public Relations: The Complete Book. A Source Book of Proven PR Practices.

    Science.gov (United States)

    Davis, B. Rodney; Ross, Virginia M., Ed.

    School public relations is a planned and systematic management function relying on a comprehensive, two-way communication process involving both internal and external publics with a goal of stimulating a better understanding of the role, objectives, accomplishments, and needs of the organization. The function of school public relations is, first,…

  20. Multiple Brain Markers are Linked to Age-Related Variation in Cognition.

    Science.gov (United States)

    Hedden, Trey; Schultz, Aaron P; Rieckmann, Anna; Mormino, Elizabeth C; Johnson, Keith A; Sperling, Reisa A; Buckner, Randy L

    2016-04-01

    Age-related alterations in brain structure and function have been challenging to link to cognition due to potential overlapping influences of multiple neurobiological cascades. We examined multiple brain markers associated with age-related variation in cognition. Clinically normal older humans aged 65-90 from the Harvard Aging Brain Study (N = 186) were characterized on a priori magnetic resonance imaging markers of gray matter thickness and volume, white matter hyperintensities, fractional anisotropy (FA), resting-state functional connectivity, positron emission tomography markers of glucose metabolism and amyloid burden, and cognitive factors of processing speed, executive function, and episodic memory. Partial correlation and mediation analyses estimated age-related variance in cognition shared with individual brain markers and unique to each marker. The largest relationships linked FA and striatum volume to processing speed and executive function, and hippocampal volume to episodic memory. Of the age-related variance in cognition, 70-80% was accounted for by combining all brain markers (but only ∼20% of total variance). Age had significant indirect effects on cognition via brain markers, with significant markers varying across cognitive domains. These results suggest that most age-related variation in cognition is shared among multiple brain markers, but potential specificity between some brain markers and cognitive domains motivates additional study of age-related markers of neural health.

  1. A bibliography of IRIS-related publications, 2000-2011

    Science.gov (United States)

    Muco, B.

    2012-12-01

    Citations and acknowledgements in scientific journals can be an indicator of the role an organization has on the research of that field. Since its formation and incorporation in May 1984, the IRIS Consortium (Incorporated Research Institutions for Seismology) is mentioned more and more as a valuable source of data, instruments and programs in the literature of earth sciences. As a large organization with more than 100 member domestic institutes and about 40 international affiliates, obviously IRIS has a direct impact on the earth sciences through all its programs, projects, workshops, symposia, and news¬letters and as a lively forum for exchanging ideas. In order to maintain support from National Science Foundation (NSF) and the research community, it is important to document the continued use of IRIS facilities in basic research programs. IRIS maintains a database of articles that are based on the use of IRIS facilities or which reference use of IRIS data and resources. Articles in this database have been either been provided to IRIS by the authors or selected through an annual search of a number of prominent journals. A text version of the full bibliographic database is available on the IRIS website and a version in EndNote format is also provided. To provide a more complete bibliography and a consistent evaluation of temporal tends in publications, a special annual search began in 2000 which focused on a subset of key seismology and Earth science journals: Bulletin of Seismological Society of America, Journal of Geophysical Research, Seismological Research Letters, Geophysical Research Letters, Earth and Planetary Science Letters, Physics of the Earth and Planetary Interiors, Tectonophysics, Geophysical Journal International, Nature, Science, Geology and EOS. Using different search engines as Scirus, ScienceDirect, GeoRef, OCLC First Search, EASI Search, NASA Abstract Service etc. for online journals and publishers' databases, we searched for key words (IRIS

  2. [Progress on X-linked mental retardation related gene JARID1C].

    Science.gov (United States)

    Lei, Xu; Gao, Xiao-Cai; Zhang, Fu-Chang

    2010-03-01

    JARID1C is one of the genes related to X-linked mental retardation. Its express product influences transcription and expression of the related genes in brain nervous system, and may be associated with human cognitive ability. Study on the functions of JARID1C not only helps to understand its molecular role in mental retardation and human cognitive ability, but also provides references for clinical diagnosis and prevention of mental retardation. This article reviews the progresses on JARID1C in location, isolation, physiological functions, and cognitive functions of its encoding product. The future re-search work of JARID1C is also discussed.

  3. Promoting the Everyday: Pro-Sharia Advocacy and Public Relations in Ontario, Canada's "Sharia Debate"

    National Research Council Canada - National Science Library

    Jennifer A Selby

    2013-01-01

    .... Instead, I argue that the "Sharia Debate" served as a catalyst for mainstream conservative Muslim groups in Ontario to develop public relations apparatuses that better facilitate the perspectives of everyday religious conservatives in the public sphere.

  4. Ethical practice of social media in public relations

    CERN Document Server

    DiStaso, Marcia W

    2014-01-01

    Given the high rate of social media use by the public, organizations are compelled to engage with key audiences through these outlets. Social media engagement requires organizations to actively participate with public groups, and this highly-interactive exchange raises a new set of ethical concerns for communicators. In this rapidly changing communications environment, the long-term implications of social media are uncertain, and this book provides the much needed research to understand its impact on audiences and organizations.Through an examination of a broad range of ethics concepts includi

  5. Social Media, Traditional Media and Marketing Communication of Public Relations:A Study of Banking Industry

    OpenAIRE

    Khajeheian, Datis; Mirahmadi, Fereshteh

    2015-01-01

    Public relations are undertaking more important role in the marketing communication and advertising. The present paper reports a survey conducted in three Iranian banks’ public relations departments to understand how they use different media in their marketing communications and other related functions. A classification of public relations functions including fourteen functions in three categories has taken as research framework and by using a questionnaire, eight media have been asked to ran...

  6. Cervical cancer and the HPV link: identifying areas for education in Mexico City's public hospitals.

    Science.gov (United States)

    Aldrich, Tess; Landis, Sarah; García, Sandra G; Becker, Davida; Sanhueza, Patricio; Higuera, Anjarath

    2006-01-01

    To assess Mexico City physicians' knowledge and practices regarding cervical cancer and human papillomavirus (HPV) to compare obstetricians/gynecologists (ob/gyns) and general practitioners (GPs) on these variables. In April 2003, 187 ob/gyns and GPs working in 15 hospitals affiliated with the Federal District Secretary of Health (SSDF) completed a self-administered questionnaire. Pearson's chi-square tests were used to compare ob/ gyns and GPs on outcome variables. Nearly all providers (93%) identified HPV as the principal cause of cervical cancer. Ob/gyns had more detailed knowledge about HPV than GPs and were more likely to have heard of common oncogenic strains (p = .000). Sixteen percent of all physicians incorrectly stated that Pap tests should be performed every six months regardless of previous results, and 17% recommended hysterectomy as an option for treating mild or moderate dysplasia. While SSDF physicians had basic knowledge about the cervical cancer-HPV link, screening and management norms are priority areas for educational interventions.

  7. Incorporation of covariates in simultaneous localization of two linked loci using affected relative pairs

    Directory of Open Access Journals (Sweden)

    Liang Kung-Yee

    2010-07-01

    Full Text Available Abstract Background Many dichotomous traits for complex diseases are often involved more than one locus and/or associated with quantitative biomarkers or environmental factors. Incorporating these quantitative variables into linkage analysis as well as localizing two linked disease loci simultaneously could therefore improve the efficiency in mapping genes. We extended the robust multipoint Identity-by-Descent (IBD approach with incorporation of covariates developed previously to simultaneously estimate two linked loci using different types of affected relative pairs (ARPs. Results We showed that the efficiency was enhanced by incorporating a quantitative covariate parametrically or non-parametrically while localizing two disease loci using ARPs. In addition to its help in identifying factors associated with the disease and in improving the efficiency in estimating disease loci, this extension also allows investigators to account for heterogeneity in risk-ratios for different ARPs. Data released from the collaborative study on the genetics of alcoholism (COGA for Genetic Analysis Workshop 14 (GAW 14 were used to illustrate the application of this extended method. Conclusions The simulation studies and example illustrated that the efficiency in estimating disease loci was demonstratively enhanced by incorporating a quantitative covariate and by using all relative pairs while mapping two linked loci simultaneously.

  8. Customer Relations Management sebagai Salah Satu Upaya Public Relations Perusahaan Jasa Perbankan Menciptakan Good Image

    Directory of Open Access Journals (Sweden)

    Prima Ayu Rizqi Mahanani

    2017-01-01

    Full Text Available This article deals with marketing trends in the 21st century is shifting from a transactional approach to the relational approach with focus on the fulfillment of needs, satisfaction, and pleasure affect business banking customers are very dependent on the customer. Map business services banking services fickle demands creativity public relations in providing the best service to its customers get a good image. Service concept using the service paradigm leading to cultivate the power of the customer based on the customer satisfaction-oriented, widely used by business banking services at this time. Paradigms that focus on how to provide services to the customer so that the customer was satisfied, beyond what can be given to something that is important and not to be underestimated. Skills to understand and fulfill customer expectations should be every company’s business philosophy of banking services and customer relationship management is a strategy

  9. Changing Governance and Authority Relations in the Public Sciences

    Science.gov (United States)

    Whitley, Richard

    2011-01-01

    Major changes in the governance of higher education and the public sciences have taken place over the past 40 or so years in many OECD countries. These have affected the nature of authority relationships governing research priorities and the evaluation of results. In particular, the increasing exogeneity, formalisation and substantive nature of…

  10. Public Relations Opportunities for Schools Utilizing Innovations in Virtual Communities

    Science.gov (United States)

    O'Reilly, Frances L.; Matt, John J.

    2013-01-01

    With the dawn of the Information Age, schools, along with other organizations, must take note of the varied ways individuals and groups in society are communicating. Today, with the many forms of communication, most information is made public in real time. In a qualitative national study in the United States, respondents identified positive and…

  11. Do Public Relations and Journalism’s Converging Roles Affect How They Perceive Each Other?

    DEFF Research Database (Denmark)

    Valentini, Chiara

    2014-01-01

    Media relations is historically a core activity qualifying public relations from other communication-related professions and is widely practiced in many organizations. Despite the increasing use of digital media to directly communicate with publics, journalists are still key stakeholders...... for organizations. Also communications by organizations have become more and more mediatized and at the same time more and more journalists are switching to a public relations career. Yet, if more journalists are becoming public relations practitioners and more public relations practitioners are adopting...... journalistic working practices, does this change the way these communicators perceive themselves and the other profession? The aim of this study is to provide some insights from a southern, Latin country, Italy, on how Italian public relations practitioners and journalists perceive their and the other...

  12. Health and Environment Linked for Information Exchange (HELIX)-Atlanta: A CDC-NASA Joint Environmental Public Health Tracking Collaborative Project

    Science.gov (United States)

    Al-Hamdan, Mohammad; Luvall, Jeff; Crosson, Bill; Estes, Maury; Limaye, Ashutosh; Quattrochi, Dale; Rickman, Doug

    2008-01-01

    HELIX-Atlanta was developed to support current and future state and local EPHT programs to implement data linking demonstration projects which could be part of the CDC EPHT Network. HELIX-Atlanta is a pilot linking project in Atlanta for CDC to learn about the challenges the states will encounter. NASA/MSFC and the CDC are partners in linking environmental and health data to enhance public health surveillance. The use of NASA technology creates value added geospatial products from existing environmental data sources to facilitate public health linkages. Proving the feasibility of the approach is the main objective

  13. Multi-year Content Analysis of User Facility Related Publications

    Energy Technology Data Exchange (ETDEWEB)

    Patton, Robert M [ORNL; Stahl, Christopher G [ORNL; Hines, Jayson [ORNL; Potok, Thomas E [ORNL; Wells, Jack C [ORNL

    2013-01-01

    Scientific user facilities provide resources and support that enable scientists to conduct experiments or simulations pertinent to their respective research. Consequently, it is critical to have an informed understanding of the impact and contributions that these facilities have on scientific discoveries. Leveraging insight into scientific publications that acknowledge the use of these facilities enables more informed decisions by facility management and sponsors in regard to policy, resource allocation, and influencing the direction of science as well as more effectively understand the impact of a scientific user facility. This work discusses preliminary results of mining scientific publications that utilized resources at the Oak Ridge Leadership Computing Facility (OLCF) at Oak Ridge National Laboratory (ORNL). These results show promise in identifying and leveraging multi-year trends and providing a higher resolution view of the impact that a scientific user facility may have on scientific discoveries.

  14. Oshkosh Logistic Management and Public Relations Responsibilities at NASA Langley

    Science.gov (United States)

    Beck, Danielle

    1995-01-01

    The central focus of my study for the summer of 1995 was to provide logistical support to Margaret Hunt, the logistics manager of the OSHKOSH airshow. In this capacity responsibilities included making arrangements for participants from NASA centers and SBIR companies for their stay in Wisconsin, while visiting the airshow, and managing staff for exhibits and the aerospace theater. A secondary purpose was to serve in other public service capacities by writing news releases, fact sheets, announcements, and articles for the Researcher News.

  15. The evolution of evaluation – the accelerating march towards the measurement of public relations effectiveness

    OpenAIRE

    Watson, Tom

    2011-01-01

    The measurement and evaluation of public relations effectiveness has long been a major professional and research issue (White and Blamphin 1994; Synnott and McKie 1997). Recently Watson (2008) found that it still ranked third in an international study of public relations research priorities. \\ud In the first half of the last century, there was little reference to it. The first major scholarly reference came in Cutlip and Center’s first edition of Effective Public Relations (1952) which implie...

  16. Public relations Svazu obchodu a cestovního ruchu ČR

    OpenAIRE

    Dragonová, Kateřina

    2012-01-01

    The purpose of the thesis is to analyze and evaluate strategy of public relations of the Czech Confederation of Commerce and Tourism. The theoretical part defines marketing communication in the marketing mix, brings the theoretical bases of public relations with the main focus on public relations in specific sectors. The practical part includes the overview of the Czech Confederation of Commerce and Tourism, the description of the PR tools and activities and evaluation of current PR strategy....

  17. Outcomes-based guidelines for the curriculation of Technikon level public relations education in South Africa.

    OpenAIRE

    2008-01-01

    The International Public Relations Association (IPRA) in their Gold Paper No.7 (1990:6) recognises two schools of thought about education and training for public relations : one that it is preparation for a technician level post and the other that it is preparation for management. These two approaches broadly represent that of public relations education in the USA and that in Europe, respectively. These two different approaches differ markedly. South African tertiary education utilises both o...

  18. Public Relations of Scientific Libraries in the Federal Republic of Germany

    OpenAIRE

    Haase, Y. A.

    1981-01-01

    Up until now, scientific libraries in the Federal Republic of Germany have been very reserved about public relations. One of the reasons for this attitude has been insecurity about the application of the specific methods used in public relations. For this reason the Deutsches Bibliotheksinstitut (West Berlin) organized a project in 1978 that is meant to create the methodological preconditions for public relations in scientific libraries. The methods are to be tried out first in a model of loc...

  19. Cultural influences on doing qualitative research in public relations in Mexico

    OpenAIRE

    Daymon, Christine; Hodges, Caroline E.M.

    2008-01-01

    Over the last decade in international public relations scholarship, there has been a significant growth in comparative research, offering illumination on the different practices, assumptions and expectations of those involved in public relations in both global and local contexts. The qualitative voice is increasingly heard because of its more nuanced insights on cultural difference. Yet there are significant challenges for researchers seeking to investigate public relations in cultures differ...

  20. Review of Selected Dissertations Relevant to the "Journal of School Public Relations"

    Science.gov (United States)

    Hurtado, DeAnn; McCue, Lesley

    2012-01-01

    The article provides summaries of doctoral dissertations completed between January 2008 and December 2011 addressing foci of the "Journal of School Public Relations". The five areas are public relations, communication, school and community relations, conflict management, and human resources management. The periodic summaries of these dissertations…

  1. Review of Selected Dissertations Relevant to the "Journal of School Public Relations"

    Science.gov (United States)

    Hurtado, DeAnn; McCue, Lesley

    2012-01-01

    The article provides summaries of doctoral dissertations completed between January 2008 and December 2011 addressing foci of the "Journal of School Public Relations". The five areas are public relations, communication, school and community relations, conflict management, and human resources management. The periodic summaries of these dissertations…

  2. Organizational Response to Public Relations: An Empirical Study of Firms in Singapore.

    Science.gov (United States)

    Wee, Chow-Hou; And Others

    1996-01-01

    Assesses implications of the strategic management aspect of public relations for firms in Singapore. Focuses on how firms with differing organizational structure/background respond to the challenges of executing core public relations activities. Finds that manufacturing firms pay less attention to customer relations than service organizations, and…

  3. New Exploration on Library Public Relation%图书馆公共关系新探

    Institute of Scientific and Technical Information of China (English)

    马玉英

    2012-01-01

    指出图书馆公共关系的重要性,对图书馆公共关系的概念及分类进行简要论述,提出图书馆公共关系的若干策略和需要注意的问题,阐述了危机公关的重要性。%The article points out the importance of public relation, makes brief discussion on the concept and classification of library public relation, puts forward some measures and problems of library public relation, and elaborates the importance of crisis public relation.

  4. Integrating Public Relations and Legal Responses during a Crisis: The Case of Odwalla, Inc.

    Science.gov (United States)

    Martinelli, Kathleen A.; Briggs, William

    1998-01-01

    Examines the crisis-communication strategies employed by Odwalla, Inc. during its juice contamination crisis, a crisis whose impact on public health and safety gave it the potential for developing into an issue that required public policy relief. Finds that public-relations response strategies dominated legal response strategies, followed by mixed…

  5. 76 FR 383 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2011-01-04

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... 2777; the Commission is soliciting comments on any public interest issues raised by the complaint. FOR... any public interest issues raised by the complaint. Comments should address whether issuance of...

  6. 75 FR 53710 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2010-09-01

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... Marine Autopilots with GPS or IMU, DN 2752; the Commission is soliciting comments on any public interest... interested parties, and members of the public are invited to file comments, not to exceed five pages...

  7. 78 FR 7811 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2013-02-04

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... Canada. Proposed respondents, other interested parties, and members of the public are invited to file comments, not to exceed five (5) pages in length, inclusive of attachments, on any public interest...

  8. 77 FR 77091 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2012-12-31

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... Containing Same, DN 2925; the Commission is soliciting comments on any public interest issues raised by the... interested parties, and members of the public are invited to file comments, not to exceed five (5) pages...

  9. 76 FR 3924 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2011-01-21

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... public interest issues raised by the complaint. FOR FURTHER INFORMATION CONTACT: Marilyn R. Abbott... complainant, proposed respondents, other interested parties, and members of the public are invited to...

  10. 76 FR 11813 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2011-03-03

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... Devices, DN 2789; the Commission is soliciting comments on any public interest issues raised by the... public interest issues raised by the complaint. Comments should address whether issuance of an...

  11. 75 FR 48724 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2010-08-11

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... Components Thereof; DN 2747; the Commission is soliciting comments on any public interest issues raised by..., China. The complainant, proposed respondents, other interested parties, and members of the public...

  12. 78 FR 79708 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2013-12-31

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... Thereof, DN 2995; the Commission is soliciting comments on any public interest issues raised by the... respondents, other interested parties, and members of the public are invited to file comments, not to...

  13. 77 FR 59978 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2012-10-01

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... on any public interest issues raised by the complaint or complainant's filing under section 210.8(b.... Proposed respondents, other interested parties, and members of the public are invited to file comments,...

  14. 78 FR 79479 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2013-12-30

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... Integrated Circuits, DN 2994; the Commission is soliciting comments on any public interest issues raised by... 19 U.S.C. 1337(j). Proposed respondents, other interested parties, and members of the public...

  15. 77 FR 59003 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2012-09-25

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... Containing the Same, DN 2915 the Commission is soliciting comments on any public interest issues raised by..., inclusive of attachments, on any public interest issues raised by the complaint or section 210.8(b)...

  16. 76 FR 62842 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2011-10-11

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... Components Thereof, DN 2847; the Commission is soliciting comments on any public interest issues raised by... public interest issues raised by the complaint. Comments should address whether issuance of an...

  17. 75 FR 42783 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2010-07-22

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... and Components Thereof''; the Commission is soliciting comments on any public interest issues raised... any public interest issues raised by the complaint. Comments should address whether issuance of...

  18. 78 FR 60896 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2013-10-02

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... Containing Same, DN 2984; the Commission is soliciting comments on any public interest issues raised by the... cease and desist orders. Proposed respondents, other interested parties, and members of the public...

  19. 75 FR 62140 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2010-10-07

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... Software, and Components Thereof, DN 2757; the Commission is soliciting comments on any public interest..., IL. The complainant, proposed respondents, other interested parties, and members of the public...

  20. 76 FR 18246 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2011-04-01

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... public interest issues raised by the complaint. FOR FURTHER INFORMATION CONTACT: James R. Holbein, Acting..., proposed respondents, other interested parties, and members of the public are invited to file comments,...

  1. 75 FR 57500 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2010-09-21

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... Components Thereof, DN 2755 ; the Commission is soliciting comments on any public interest issues raised by..., proposed respondents, other interested parties, and members of the public are invited to file comments,...

  2. 78 FR 64010 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2013-10-25

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... Thereof, DN 2987; the Commission is soliciting comments on any public interest issues raised by the... any public interest issues raised by the complaint or section 210.8(b) filing. Comments should...

  3. 76 FR 45294 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2011-07-28

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... Containing the Same, DN 2833; the Commission is soliciting comments on any public interest issues raised by... interested parties, and members of the public are invited to file comments, not to exceed five pages...

  4. 75 FR 65652 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2010-10-26

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... public interest issues raised by the complaint. FOR FURTHER INFORMATION CONTACT: Marilyn R. Abbott..., telephone (202) 205-2000. The public version of the complaint can be accessed on the Commission's...

  5. 76 FR 18247 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2011-04-01

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U...; the Commission is soliciting comments on any public interest issues raised by the complaint. FOR... complainant, proposed respondents, other interested parties, and members of the public are invited to...

  6. 76 FR 797 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2011-01-06

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... Associated Systems, DN 2778; the Commission is soliciting comments on any public interest issues raised by.... The complainant, proposed respondents, other interested parties, and members of the public are...

  7. 76 FR 28456 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2011-05-17

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... Components Thereof, DN 2804; the Commission is soliciting comments on any public interest issues raised by... respondents, other interested parties, and members of the public are invited to file comments, not to...

  8. 76 FR 32987 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2011-06-07

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... and Products Containing Same, DN 2811; the Commission is soliciting comments on any public interest... respondents, other interested parties, and members of the public are invited to file comments, not to...

  9. 78 FR 76655 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2013-12-18

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... comments on any public interest issues raised by the complaint or complainant's filing under section 210.8... interested parties, and members of the public are invited to file comments, not to exceed five (5) pages...

  10. 76 FR 36936 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2011-06-23

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... 2821; the Commission is soliciting comments on any public interest issues raised by the complaint. FOR... interested parties, and members of the public are invited to file comments, not to exceed five pages...

  11. 78 FR 5495 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2013-01-25

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... Components Thereof, DN 2933; the Commission is soliciting comments on any public interest issues raised by.... Proposed respondents, other interested parties, and members of the public are invited to file comments,...

  12. 75 FR 66790 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2010-10-29

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... comments on any public interest issues raised by the complaint. FOR FURTHER INFORMATION CONTACT: Marilyn R... interested parties, and members of the public are invited to file comments, not to exceed five pages...

  13. 77 FR 7602 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2012-02-13

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... Haptics, DN 2875; the Commission is soliciting comments on any public interest issues raised by the... Holdings, Inc. of IL. Proposed respondents, other interested parties, and members of the public are...

  14. 75 FR 53981 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2010-09-02

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... comments on any public interest issues raised by the complaint. FOR FURTHER INFORMATION CONTACT: Marilyn R... respondents, other interested parties, and members of the public are invited to file comments, not to...

  15. 76 FR 29264 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2011-05-20

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... public interest issues raised by the complaint. FOR FURTHER INFORMATION CONTACT: James R. Holbein... interested parties, and members of the public are invited to file comments, not to exceed five pages...

  16. 77 FR 29689 - Receipt of Amended Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2012-05-18

    ... COMMISSION Receipt of Amended Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U.S... and Devices Containing Same, DN 2877; the Commission is soliciting comments on any public interest... Corporation of Taiwan. Proposed respondents, other interested parties, and members of the public are...

  17. 76 FR 51395 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2011-08-18

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... public interest issues raised by the complaint. FOR FURTHER INFORMATION CONTACT: James R. Holbein... respondents, other interested parties, and members of the public are invited to file comments, not to...

  18. 76 FR 35238 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2011-06-16

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... Products Containing Same, DN 2816; the Commission is soliciting comments on any public interest issues...-2000. The public version of the complaint can be accessed on the Commission's electronic docket...

  19. 76 FR 50756 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2011-08-16

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... comments on any public interest issues raised by the complaint. FOR FURTHER INFORMATION CONTACT: James R... complainant, proposed respondents, other interested parties, and members of the public are invited to...

  20. 76 FR 34100 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2011-06-10

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U..., other interested parties, and members of the public are invited to file comments, not to exceed five pages in length, on any public interest issues raised by the complaint. Comments should address...

  1. 77 FR 10556 - Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2012-02-22

    ... COMMISSION Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U.S... Devices Containing Same, DN 2877; the Commission is soliciting comments on any public interest issues... interested parties, and members of the public are invited to file comments, not to exceed five (5) pages...

  2. 75 FR 54910 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2010-09-09

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... and Products Containing Same DN 2754; the Commission is soliciting comments on any public interest..., NY. The complainant, proposed respondents, other interested parties, and members of the public...

  3. Implementasi Teori Konstruksi Sosial dalam Penelitian Public Relations

    Directory of Open Access Journals (Sweden)

    Ani Yuningsih

    2006-06-01

    Full Text Available How far has PR research been conducting in order to simultaneously update the rapid development in the field? The answer for this question will indicate whether or onot PR performance has succeeded in fulfilling its functions among public. Adopting Berger and Luckmann perspective over the construction of social reality, a PR corporate will achieve a new level of existence by the process of habitualization involving an effective pattern of communication. PR role is no more than bridging, managing, and maintaining traditions based on members of community’s experiences, and then transforming through the organization.

  4. Tuvan-Mongolian relations and links under the People’s Republic of Tuva

    Directory of Open Access Journals (Sweden)

    Lubov K. Hertek

    2016-09-01

    Full Text Available The article examines the links and relations between Tuva and Mongolia during the two decades of People’s Republic of Tuva (1921-1944. Although some aspects of these relations have been studied by a number of Russian, Mongolian and Chinese scholars, they have so far failed to outline their general tendencies. In this article, we aim to study the Tuvan-Mongolian relations in the PRT period in the light of new archival materials, which will help us trace the main stages of their development and characterize the specific features of each stage. The first stage (1921-1925 opens with the establishment of Tuvan statehood and its non-recognition by Mongolia. Tuvan lamas and noyons retained their links to the highest-profile Mongolian clergy and the rulers of Mongolian aimags in the borderlands. The second stage (1926–1929 begins with the changes in leadership of both states, which led to PRT being officially recognized by the Mongolian People’s Republic. The recognition was followed by signing a Treaty of Friendship between the two states and the restoration of cultural links, given that traditional culture and the Mongolian written language still prevailed in Tuva. We have reconstructed a full list of Tuvan diplomatic envoys in Mongolia and Mongolian envoys in Tuva. The third stage (1930–1944 was marked by the victory of the political left in both Tuva and Mongolia. The new leaders of both states had been educated in Moscow, in Communist University of the Toilers of the East. This helped establish what was deemed ‘truly revolutionary mutual relations’ and build up an interparty network. Indirectly, it also helped enhance economic, trade and cultural links. Our study was based, among other sources, on archival documents from the State Archive of the Republic of Tuva, the research archive of Tuva Institute for Humanities and Applied Socioeconomic Studies, and some published sources from the Mongolian Ministry of Foreign Affairs’ archive

  5. Sponsorship of physical activity programs by the sweetened beverages industry: public health or public relations?

    Science.gov (United States)

    Gómez, Luis; Jacoby, Enrique; Ibarra, Lorena; Lucumí, Diego; Hernandez, Alexandra; Parra, Diana; Florindo, Alex; Hallal, Pedro

    2011-04-01

    The growing evidence on the association between consumption of sugar-sweetened beverages, obesity and other chronic diseases has highlighted the need to implement policy actions that go beyond programs exclusively focused on individual responsibility. In order to protect their commercial goals in Latin America, the sugar-sweetened beverage industry practices intense lobbying at high government levels in several countries across the region. This strategy is accompanied by corporate social responsibility programs that fund initiatives promoting physical activity. These efforts, although appearing altruistic, are intended to improve the industry's public image and increase political influence in order to block regulations counter to their interests. If this industry wants to contribute to human well being, as it has publicly stated, it should avoid blocking legislative actions intended to regulate the marketing, advertising and sale of their products.

  6. Linking carbon and water relations to drought-induced mortality in Pinus flexilis seedlings.

    Science.gov (United States)

    Reinhardt, Keith; Germino, Matthew J; Kueppers, Lara M; Domec, Jean-Christophe; Mitton, Jeffry

    2015-07-01

    Survival of tree seedlings at high elevations has been shown to be limited by thermal constraints on carbon balance, but it is unknown if carbon relations also limit seedling survival at lower elevations, where water relations may be more important. We measured and modeled carbon fluxes and water relations in first-year Pinus flexilis seedlings in garden plots just beyond the warm edge of their natural range, and compared these with dry-mass gain and survival across two summers. We hypothesized that mortality in these seedlings would be associated with declines in water relations, more so than with carbon-balance limitations. Rather than gradual declines in survivorship across growing seasons, we observed sharp, large-scale mortality episodes that occurred once volumetric soil-moisture content dropped below 10%. By this point, seedling water potentials had decreased below -5 MPa, seedling hydraulic conductivity had decreased by 90% and seedling hydraulic resistance had increased by >900%. Additionally, non-structural carbohydrates accumulated in aboveground tissues at the end of both summers, suggesting impairments in phloem-transport from needles to roots. This resulted in low carbohydrate concentrations in roots, which likely impaired root growth and water uptake at the time of critically low soil moisture. While photosynthesis and respiration on a leaf area basis remained high until critical hydraulic thresholds were exceeded, modeled seedling gross primary productivity declined steadily throughout the summers. At the time of mortality, modeled productivity was insufficient to support seedling biomass-gain rates, metabolism and secondary costs. Thus the large-scale mortality events that we observed near the end of each summer were most directly linked with acute, episodic declines in plant hydraulic function that were linked with important changes in whole-seedling carbon relations.

  7. PUBLIC RELATIONS PROFESSIONALS’ PERCEPTION OF CONFLICT MANAGEMENT AS A MANAGEMENT FUNCTION

    Directory of Open Access Journals (Sweden)

    Tugce Ertem Eray

    2016-12-01

    Full Text Available Conflicts are a part of daily life that people encounter at home, work, and in organizations. It is evident that organizational conflicts are becoming more complex. In this respect, it is important for senior executives not to disregard these conflicts and involve public relations professionals in the conflict management processes. Hence, it is expected that public relations professionals become participants in the strategic planning process and that senior management relies on their experience and talents during the strategic planning process of organizations and resolution of issues. Another definition of public relations has emerged over the past years, even though the recent definitions of public relations focus on developing mutually beneficial relationships between organizations and their publics. Glen T. Cameron from University of Missouri defines public relations as management of conflict and competition strategically for the benefit of one’s own organization and, if possible, mutual benefit of organizations and individuals. It is impossible to disregard the influence of public relations professionals on managing the conflicts between an organization and its peers, and hence it is important to conduct further research on their approach to conflict management. With this motive, research questions have been generated based on the data presented by Professor Kenneth Plowman as a result of his analysis of strategic management of public relations in conflict management. Using the semi-structured interview technique, public relations professionals in Turkey were asked to describe their approach to conflict management.

  8. Integrated Approach of the Citizen’s Role in Relation to the Public Services

    OpenAIRE

    Lucica MATEI; Ani MATEI

    2010-01-01

    The paper achieves an integrated, interdisciplinary approach of the citizens’ roles related to public service providers. The contemporary public service development awards multiple roles to the citizen, interacting with the activities of design, decision-making, production, delivery or assessment, specific for various stages of the life cycle of the public services. Such an approach substantiates the public marketing strategies and it integrates aspects concerning service delivery in th...

  9. Vliv Public Relations komunikace Aeroflotu na názor veřejnosti

    OpenAIRE

    Šámalová, Anna

    2009-01-01

    The thesis titled "The Influence of Aeroflot's PR Communication on Public Opinion" points out the "PR activity - newspaper article - public awareness and opinion" chain. The objective of the thesis is to point out the relationships between the individual parts of the chain and the overall impact of PR activities on the general public's awareness and opinion. The thesis focuses on the issues of Public Relations in the case of Aeroflot's PR communication at the time when the company was interes...

  10. The linkage between work-related factors, employee satisfaction and organisational commitment: Insights from public health professionals

    Directory of Open Access Journals (Sweden)

    Chengedzai Mafini

    2014-02-01

    Full Text Available Orientation: The public health sector in South Africa faces a number of human resource– related inundations. Solving these challenges requires the provision of empirically derived information on these matters.Research purpose: This study investigated the relationship between three work-related factors, person-environment fit, work-family balance and perceived job security, and employee satisfaction and organisational commitment. A conceptual framework that links these factors is proposed and tested.Motivation for the study: The prevalence of employee-related challenges involving public health professionals, as evidenced through industrial action and high labour turnover, amongst others, demands further research in order to generate appropriate solutions.Research approach, design and method: A quantitative design using the survey approach was adopted. A six-section questionnaire was administered to a stratified sample of 287 professionals in three public health institutions in Gauteng, South Africa. Data was analysed using descriptive statistics, exploratory factor analysis, Pearson’s correlation analysis and regression analysis.Main findings: Job security and person-environment fit both positively correlated with and predicted employee satisfaction. The association between work-family balance and employee satisfaction was weak and showed no significant predictive validity. Employee satisfaction was strongly correlated to and predicted organisational commitment.Practical/managerial implications: The findings of the current study may be used by managers in public health institutions to improve the level of organisational commitment amongst professionals in the sector, thus preventing further employee-related challenges that negatively affect the provision of outstanding public health services.Contribution: The study provides current evidence on how both work-related and humanrelated factors could contribute to the prosperity of the public

  11. Assessment of the link between Organizational culture and job satisfaction (Study of an Indian Public Sector

    Directory of Open Access Journals (Sweden)

    Dr. Bandana Nayak

    2013-11-01

    Full Text Available In the contemporary business environment, characterized by rapid changes, performance improvement becomes a significant challenge for each enterprise, which can not be addressed by a singleactivity, but rather by a series of continuous activities at all organizational levels.This study investigates the impact of organizational culture on employees' job satisfaction. Despite extensive research on organizational culture, very little empirical research examines this scope of investigative study, thus the proposed model was developed and 96 employees surveyed, to test the hypothesis. Questionnaires developed by The Business Research Lab and employeesurveys.com forascertaining the level of overall job satisfaction. Data were analyzed by employing correlation, simple and multiple regression analyses. Results revealed that employees' perceptions of organizational culture dimensions significantly relate to employees' job satisfaction, with those perceiving a greater degree ofawareness of organizational culture dimensions exhibiting the more positive reactions towards job satisfaction.The purpose of this investigation is four-fold. Firstly, to identify a set of organizational culture dimensions that would prove to be an effective guide in the measurement of employees' job satisfaction.

  12. Molecular mechanisms linking adipokines to obesity-related colon cancer: focus on leptin.

    Science.gov (United States)

    Drew, Janice E

    2012-02-01

    Obesity is linked to increased risk of colon cancer, currently the third most common cancer. Consequently rising levels of obesity worldwide are likely to significantly impact on obesity-related colon cancers in the decades to come. Understanding the molecular mechanisms whereby obesity increases colon cancer risk is thus a focus for research to inform strategies to prevent the increasing trend in obesity-related cancers. This review will consider research on deregulation of adipokine signalling, a consequence of altered adipokine hormone secretion from excess adipose tissue, with a focus on leptin, which has been studied extensively as a potential mediator of obesity-related colon cancer. Numerous investigations using colon cell lines in vitro, in vivo studies in rodents and investigations of colon cancer patients illuminate the complexity of the interactions of leptin with colon tissues via leptin receptors expressed by the colon epithelium. Although evidence indicates a role for leptin in proliferation of colon epithelial cells in vitro, this has been contradicted by studies in rodent models. However, recent studies have indicated that leptin may influence inflammatory mediators linked with colon cancer and also promote cell growth dependent on genotype and is implicated in growth promotion of colon cancer cells. Studies in human cancer patients indicate that there may be different tumour sub-types with varying levels of leptin receptor expression, indicating the potential for leptin to induce variable responses in the different tumour types. These studies have provided insights into the complex interplay of adipokines with responsive tissues prone to obesity-related colon cancer. Deregulation of adipokine signalling via adipokine receptors located in the colon appears to be a significant factor in obesity-related colon cancer. Molecular profiling of colon tumours will be a useful tool in future strategies to characterise the influence that adipokines may have

  13. Importance of public relations in recycling strategies: principles and case studies.

    Science.gov (United States)

    Salhofer, Stefan; Isaac, Nicole A

    2002-07-01

    The separate collection of waste, and especially of recyclables with specific collection systems, would not be possible without the involvement of the users. Apart from the physical installations such as collection containers, collection points, etc., the motivation of the users is an essential component. Motivation can be reinforced through public relations work. In addition to the underlying technical considerations, this paper describes the difference between communication in general and public relations and specifically examines public involvement in recycling. Through the use of examples, we look at the targeted users and typical media employed. Furthermore, we analyzes the development of public involvement. The examples show that public relations for recycling strategies relies to a great extent on attitudes, habits, and access to the target group. Thus, standardized procedures cannot be developed. For these reasons, public relation activities must be planned carefully and professionally and include an analysis of the target group, choice of media, and verification of success.

  14. Improving public health training and research capacity in Africa: a replicable model for linking training to health and socio-demographic surveillance data

    Directory of Open Access Journals (Sweden)

    Jill R. Williams

    2010-08-01

    Full Text Available Background: Research training for public health professionals is key to the future of public health and policy in Africa. A growing number of schools of public health are connected to health and socio-demographic surveillance system field sites in developing countries, in Africa and Asia in particular. Linking training programs with these sites provides important opportunities to improve training, build local research capacity, foreground local health priorities, and increase the relevance of research to local health policy. Objective: To increase research training capacity in public health programs by providing targeted training to students and increasing the accessibility of existing data. Design: This report is a case study of an approach to linking public health research and training at the University of the Witwatersrand. We discuss the development of a sample training database from the Agincourt Health and Socio-demographic Surveillance System in South Africa and outline a concordant transnational intensive short course on longitudinal data analysis offered by the University of the Witwatersrand and the University of Colorado-Boulder. This case study highlights ways common barriers to linking research and training can be overcome. Results and Conclusions: This collaborative effort demonstrates that linking training to ongoing data collection can improve student research, accelerate student training, and connect students to an international network of scholars. Importantly, the approach can be adapted to other partnerships between schools of public health and longitudinal research sites.

  15. How to achieve public participation in nuclear waste decisions: Public relations or transparent adversary science

    Energy Technology Data Exchange (ETDEWEB)

    Treichel, J. [Nevada Nuclear Waste Task Force, Las Vegas, NV (United States)

    1999-12-01

    The current US nuclear waste disposal program began with passage of the Nuclear Waste Policy Act of 1982 and was modified by the Nuclear Waste Policy Amendments Act of 1987. The Amendments Act made many major changes to the original Act, the most significant of which was the singling out of Yucca Mountain as the only site to be studied for a deep geologic high-level nuclear waste repository. While that decision appeared to simplify and streamline the program, it vastly increased the levels of public resistance and protest, particularly in Nevada. To counter the lack of public acceptance of its programs, the Department of Energy has embarked on countless efforts purportedly aimed at creating public participation. However, nuclear proponents portray a Yucca Mountain repository as inevitable. With this a foregone conclusion, it is apparent to the public that opportunities for meaningful participation do not exist - the only allowable change is in their attitudes. This is purely paternalism and, as such, it is an insult to concerned citizens. Intelligent citizens believe that they cannot play a meaningful role in the current program. Their participation amounts to joining a game or contest that is rigged. All rules, regulations and standards governing the Yucca Mountain project are either changing or proposed to be changed. In a game of golf, players cannot determine their handicap midway through the course. While there are jokes told about such actions in sports, a nuclear waste policy is no laughing matter. In this case, the game, or site characterization program, is now referred to by many as 'advocacy science'. With Yucca Mountain as the only site, and the frantic cries of the commercial nuclear utilities that the lack of a disposal site is a national crisis, the investigations of the site appear to watchful citizens to be aimed at proving its suitability, rather than an objective study. Risk Assessment and risk communication, while very useful when

  16. Research Agendas and Pedagogical Applications: What "Public Relations Review" Tells Us.

    Science.gov (United States)

    Thomsen, Steven R.

    A study explored the research agenda of "Public Relations Review," the oldest scholarly journal in the public relations field. To provide a descriptive and inferential analysis of the content of the journal from 1985 to 1994, four volumes were selected at random (1985, 1987, 1991, and 1993) and all the articles in them were analyzed.…

  17. Hippocrates and Bernays: A Medical Ethics Perspective on the Ethics of Public Relations.

    Science.gov (United States)

    Kruckeberg, Dean

    While comparisons of public relations practitioners and attorneys remain attractive among practitioners and scholars searching for evidence of public relation's emergence as a profession, practitioners would be better served by emulating physicians in their "healing" role rather than attorneys in their "advocacy" role. Public…

  18. Whose Freedom and Equity in Public Relations? The Gender Balance Argument.

    Science.gov (United States)

    Toth, Elizabeth Lance

    Unequal treatment, unequal value and unequal power are three aspects of the gender balance argument in public relations. The few models describing how public relations is practiced do not distinguish the component parts on the basis of gender. Such models do not consider the men and women in the intra-institutional processes as processors of…

  19. The New Rules of PR and Marketing: A Teaching Unit for College Public Relations Programs

    Science.gov (United States)

    Mauldin, Candice

    2011-01-01

    The purpose of this lesson plan is to introduce the importance of social media and the Internet on public relations and marketing. The lesson describes the new rules for public relations versus the old rules. It is a more in depth look at how, and why, to use blogging, social media, and the Internet for promoting a company and appealing to buyers.…

  20. Understanding and Using the Relationships between Business and Professional Communication and Public Relations

    Science.gov (United States)

    Penrose, John M.

    2015-01-01

    Aspects of research and pedagogy from the public relations discipline can benefit the business and professional communication instructor seeking new dimensions for the business and professional communication classroom. Elements of public relations (PR) found in Association for Business Communication articles and journals may be incorporated in the…

  1. University Intervention into Community Issues as Dialogic Public Relations: A Case Study

    Science.gov (United States)

    Byrne, Jamie M.

    2007-01-01

    This paper examines a study of the wastewater collection and treatment issues of Little Rock and North Little Rock, Arkansas by University of Arkansas at Little Rock personnel and how it constitutes dialogic public relations. The paper defines dialogic public relations using Kent and Taylor's work and then uses their criteria to describe how this…

  2. Using Feature Films to Teach Public Relations: An Assessment Model from Nonmajor Students' Perspective

    Science.gov (United States)

    Mak, Angela Ka Ying; Hutton, James G.

    2014-01-01

    Teaching fundamental public relations courses to students from diverse backgrounds poses additional complexities in learning effectiveness. This exploratory study evaluated the effectiveness and identified the challenges of using films to teach public relations among nonmajor students. Results from an online survey and two focus groups found that…

  3. An In-Depth Look at RACE: Creating a Public Relations Plan

    Science.gov (United States)

    Luttrell, Regina

    2013-01-01

    This article describes an activity in which students will understand, analyze, and apply the principles learned in the RACE process (research, action, communication, and evaluation). Students should have the ability to identify the four-step public relations planning process and ultimately create a public relations plan. This two-week activity is…

  4. Public Relations in Catholic Secondary Schools: Nearly 40 Years of Continuous Improvement

    Science.gov (United States)

    James, John T.

    2004-01-01

    This article traces the phenomenal improvement in public relations efforts over the past 40 years made by Catholic secondary schools. The improvements were brought about by crises, a theological paradigm shift, professional lay involvement, a growing awareness and appreciation of public relations, competition, and increasing financial need. The…

  5. An Evaluative Measure for Outputs in Student-Run Public Relations Firms and Applied Courses

    Science.gov (United States)

    Deemer, Rebecca A.

    2012-01-01

    A valid, reliable survey instrument was created to be used by public relations student-run firms and other applied public relations courses to gauge client satisfaction. A series of focus groups and pilot tests were conducted to ascertain themes, refine questions, and then to refine the entire instrument. Six constructs to be measured, including…

  6. 48 CFR 2131.205-1 - Public relations and advertising costs.

    Science.gov (United States)

    2010-10-01

    ... 48 Federal Acquisition Regulations System 6 2010-10-01 2010-10-01 true Public relations and... REQUIREMENTS CONTRACT COST PRINCIPLES AND PROCEDURES Contracts With Commercial Organizations 2131.205-1 Public relations and advertising costs. The provisions of FAR 31.205-1 shall be modified to include the...

  7. A Best Practices Service Learning Framework for the Public Relations Campaigns Course

    Science.gov (United States)

    Allison, Audrey Wilson

    2008-01-01

    Public relations curriculum often incorporates professional experience for progressive skill development. In the traditional public relations (PR) campaigns course, students typically research, develop, and implement a strategic campaign for a community organization as the client. Service learning is an effective pedagogical approach for the PR…

  8. Public Relations and Its Education: 21st Century Challenges in Definition, Role and Function.

    Science.gov (United States)

    Kruckeberg, Dean

    This paper asserts that the greatest challenge for 21st century public relations practitioners will be the identification of organizational values and their reconciliation with societal values within the context of a quickly and seemingly chaotic syncretizing popular culture. This function of public relations requires considerable practitioner…

  9. To Evolve Is To Involve: Student Choice in Introduction to Public Relations Classes.

    Science.gov (United States)

    Benigni, Vincent L.; Lariscy, Ruth Ann Weaver; Tinkham, Spencer F.

    2002-01-01

    Focuses on four consecutive quarters of the Introduction to Public Relations class at a university, which offers a public relations major for undergraduates and graduates. Sets out to assay the choices that students make, and analyze possible correlations between their decisions and factors such as choice of major, motivation and student…

  10. Interpreting Definitions of Public Relations: Self Assessment and a Symbolic Interactionism-Based Alternative.

    Science.gov (United States)

    Gordon, Joye C.

    1997-01-01

    Reviews several popular definitions of public relations; explicates the shared elements and assumptions inherent in these definitions. Presents an alternative conceptualization of public relations based upon Herbert Blumer's symbolic interactionism. Looks to stimulate questioning and self assessment and to introduce alternative goals, ideas, and…

  11. An In-Depth Look at RACE: Creating a Public Relations Plan

    Science.gov (United States)

    Luttrell, Regina

    2013-01-01

    This article describes an activity in which students will understand, analyze, and apply the principles learned in the RACE process (research, action, communication, and evaluation). Students should have the ability to identify the four-step public relations planning process and ultimately create a public relations plan. This two-week activity is…

  12. Using Feature Films to Teach Public Relations: An Assessment Model from Nonmajor Students' Perspective

    Science.gov (United States)

    Mak, Angela Ka Ying; Hutton, James G.

    2014-01-01

    Teaching fundamental public relations courses to students from diverse backgrounds poses additional complexities in learning effectiveness. This exploratory study evaluated the effectiveness and identified the challenges of using films to teach public relations among nonmajor students. Results from an online survey and two focus groups found that…

  13. An Evaluative Measure for Outputs in Student-Run Public Relations Firms and Applied Courses

    Science.gov (United States)

    Deemer, Rebecca A.

    2012-01-01

    A valid, reliable survey instrument was created to be used by public relations student-run firms and other applied public relations courses to gauge client satisfaction. A series of focus groups and pilot tests were conducted to ascertain themes, refine questions, and then to refine the entire instrument. Six constructs to be measured, including…

  14. University Intervention into Community Issues as Dialogic Public Relations: A Case Study

    Science.gov (United States)

    Byrne, Jamie M.

    2007-01-01

    This paper examines a study of the wastewater collection and treatment issues of Little Rock and North Little Rock, Arkansas by University of Arkansas at Little Rock personnel and how it constitutes dialogic public relations. The paper defines dialogic public relations using Kent and Taylor's work and then uses their criteria to describe how this…

  15. Ethics in Strategic Communication Campaigns: The Case for a New Approach to Public Relations.

    Science.gov (United States)

    Botan, Carl

    1997-01-01

    Uses the example of public relations to describe important distinctions between monologic and dialogic campaigns. Explains why the dominant monological approach to public relations has long been recognized as "ethically paralyzed." Suggests an ethically more viable dialogic approach. Discusses reasons the business community has been slow to adopt…

  16. Understanding and Using the Relationships between Business and Professional Communication and Public Relations

    Science.gov (United States)

    Penrose, John M.

    2015-01-01

    Aspects of research and pedagogy from the public relations discipline can benefit the business and professional communication instructor seeking new dimensions for the business and professional communication classroom. Elements of public relations (PR) found in Association for Business Communication articles and journals may be incorporated in the…

  17. The Role of Corporate Public Relations Executives in the Future of Employee Communications.

    Science.gov (United States)

    Wright, Donald K.

    1995-01-01

    Suggests the existence of a third major organizational role for public relations: "communication executive," composed mainly of corporate senior vice presidents of public relations and communication who report directly to CEOs. Reports on a survey of those in this role, and shows that communications methods used five years ago to…

  18. Cultural Differences in an Interorganizational Network: Shared Public Relations Firms among Japanese and American Companies.

    Science.gov (United States)

    Jang, Ha-Yong

    1997-01-01

    Investigates impact of national culture on interorganizational relationships among organizations. Matches 35 Japanese and American companies by their business types. Reveals that the network of shared public relations firms was loosely connected--American companies were more central. Indicates the network structure of shared public relations firms…

  19. Don't Shoot the Messenger: Public Relations for Law Enforcement

    Science.gov (United States)

    Baxter, David S.

    2013-01-01

    This communication project provides an overview of public relations as seen through the communication arts. It is specifically focused to give law enforcement officers a general review of the practice of public relations, communication basics, and an understanding of the media. This course also provides the facilitator with multiple tools for…

  20. Genetic engineering in agriculture and corporate engineering in public debate: risk, public relations, and public debate over genetically modified crops.

    Science.gov (United States)

    Patel, Rajeev; Torres, Robert J; Rosset, Peter

    2005-01-01

    Corporations have long influenced environmental and occupational health in agriculture, doing a great deal of damage, making substantial profits, and shaping public debate to make it appear that environmental misfortunes are accidents of an otherwise well-functioning system, rather than systemic. The debate over the genetically modified (GM) crops is an example. The largest producer of commercial GM seeds, Monsanto, exemplifies the industry's strategies: the invocation of poor people as beneficiaries, characterization of opposition as technophobic or anti-progress, and portrayal of their products as environmentally beneficial in the absence of or despite the evidence. This strategy is endemic to contemporary market capitalism, with its incentives to companies to externalize health and environmental costs to increase profits.

  1. Cinema Spin: Exploring Film Depictions of Public Relations Practitioners

    Science.gov (United States)

    Lambert, Cheryl Ann

    2011-01-01

    Films have been used successfully to teach students about "the institutional and cultural role mass media play in creating, sustaining or changing social relations." They have also provided important lessons regarding ethical decision-making. This article presents an activity that enables students to understand the role of media and the concept of…

  2. Cinema Spin: Exploring Film Depictions of Public Relations Practitioners

    Science.gov (United States)

    Lambert, Cheryl Ann

    2011-01-01

    Films have been used successfully to teach students about "the institutional and cultural role mass media play in creating, sustaining or changing social relations." They have also provided important lessons regarding ethical decision-making. This article presents an activity that enables students to understand the role of media and the concept of…

  3. Public Relations for Principals. "A Guidebook for the Pennsylvania Administrator."

    Science.gov (United States)

    Pennsylvania School Boards Association, Inc., Harrisburg.

    This report discusses what makes news, what people want to read, and how to write news releases or other informative bulletins and brochures. Also included are a description of principal-reporter-editor relations, some layout and typography data, and photography instructions. (JF)

  4. X-linked intellectual disability related genes disrupted by balanced X-autosome translocations.

    Science.gov (United States)

    Moysés-Oliveira, Mariana; Guilherme, Roberta Santos; Meloni, Vera Ayres; Di Battista, Adriana; de Mello, Claudia Berlim; Bragagnolo, Silvia; Moretti-Ferreira, Danilo; Kosyakova, Nadezda; Liehr, Thomas; Carvalheira, Gianna Maria; Melaragno, Maria Isabel

    2015-12-01

    Detailed molecular characterization of chromosomal rearrangements involving X-chromosome has been a key strategy in identifying X-linked intellectual disability-causing genes. We fine-mapped the breakpoints in four women with balanced X-autosome translocations and variable phenotypes, in order to investigate the corresponding genetic contribution to intellectual disability. We addressed the impact of the gene interruptions in transcription and discussed the consequences of their functional impairment in neurodevelopment. Three patients presented with cognitive impairment, reinforcing the association between the disrupted genes (TSPAN7-MRX58, KIAA2022-MRX98, and IL1RAPL1-MRX21/34) and intellectual disability. While gene expression analysis showed absence of TSPAN7 and KIAA2022 expression in the patients, the unexpected expression of IL1RAPL1 suggested a fusion transcript ZNF611-IL1RAPL1 under the control of the ZNF611 promoter, gene disrupted at the autosomal breakpoint. The X-chromosomal breakpoint definition in the fourth patient, a woman with normal intellectual abilities, revealed disruption of the ZDHHC15 gene (MRX91). The expression assays did not detect ZDHHC15 gene expression in the patient, thus questioning its involvement in intellectual disability. Revealing the disruption of an X-linked intellectual disability-related gene in patients with balanced X-autosome translocation is a useful tool for a better characterization of critical genes in neurodevelopment. © 2015 Wiley Periodicals, Inc.

  5. Implementation of public management of social relations in the face of social changes

    Directory of Open Access Journals (Sweden)

    Andrii Leonidovych Prokopenko

    2013-11-01

    Full Text Available The article considers the problems of regulation of social relations in Ukraine, particularly in the economic, political and humanitarian sphere. Based on the analysis of works of Western social theorists, as well as international experience, defines the basic directions of modernization of public management of social relations in the conditions of social changes. Deals with the historical background of review governance model and consider it as a system that creates and develops the potential of self-government of private and public, individual and collective social actors. Highlights the role of the implementation of public management approaches that stimulate engagement of public institutions, individual and organized public services users to develop policy initiatives for better public management of social relations.

  6. Public Relations: Ketchum brands new product with innovative PR strategy.

    Science.gov (United States)

    2006-01-01

    Novartis Pharmaceuticals tapped publis relations (PR) giant Ketchum earlier this year to spearhead a marketing campaign that would make its new U.S. Food and Drug Administration-approved prescription-based medication, Enablex, stand out among the crowd in over active bladder (OAB) treatment. OAB is a disorder that affects an estimated 33 million Americans making this treatment highly in demand with consumers and highly competitive with other pharmaceutical companies.

  7. Relations of power in public schools: a case study

    Directory of Open Access Journals (Sweden)

    Maria Custódia Jorge Rocha

    2014-04-01

    Full Text Available In this paper, based on a few authors who see power as a substantive element – instituted power – and others who consider it as an action verb – instituting power (ROCHA, 2007 –, highlighting some types of power relevant in sociological and organizational research on schools, we present empirical data and institutional discourses, enabled by a case study of qualitative nature. Thus, we can say that relations of power in schools both allow the strengthening of hierarchical and asymmetrical relations of power that exist between institutional players and enable the creation of new “circles of power” that can be promptly activated or can be object of a modernization process held in a more or less generalized manner. This may be reinforced and introduced to players/students, our main target of study, as the most legitimate object, superseding all others but not canceling them. The key objective is to present school organization as a highly complex environment, especially when considered in the light of the multiple and cumulative relations of power that emerge and are materialized.

  8. College drinking behaviors: mediational links between parenting styles, impulse control, and alcohol-related outcomes.

    Science.gov (United States)

    Patock-Peckham, Julie A; Morgan-Lopez, Antonio A

    2006-06-01

    Mediational links between parenting styles (authoritative, authoritarian, permissive), impulsiveness (general control), drinking control (specific control), and alcohol use and abuse were tested. A pattern-mixture approach (for modeling non-ignorable missing data) with multiple-group structural equation models with 421 (206 female, 215 male) college students was used. Gender was examined as a potential moderator of parenting styles on control processes related to drinking. Specifically, the parent-child gender match was found to have implications for increased levels of impulsiveness (a significant mediator of parenting effects on drinking control). These findings suggest that a parent with a permissive parenting style who is the same gender as the respondent can directly influence control processes and indirectly influence alcohol use and abuse.

  9. Linking biophysical models and public preferences for ecosystem service assessments: a case study for the Southern Rocky Mountains

    Science.gov (United States)

    Bagstad, Kenneth J.; Reed, James; Semmens, Darius J.; Sherrouse, Ben C.; Troy, Austin

    2016-01-01

    Through extensive research, ecosystem services have been mapped using both survey-based and biophysical approaches, but comparative mapping of public values and those quantified using models has been lacking. In this paper, we mapped hot and cold spots for perceived and modeled ecosystem services by synthesizing results from a social-values mapping study of residents living near the Pike–San Isabel National Forest (PSI), located in the Southern Rocky Mountains, with corresponding biophysically modeled ecosystem services. Social-value maps for the PSI were developed using the Social Values for Ecosystem Services tool, providing statistically modeled continuous value surfaces for 12 value types, including aesthetic, biodiversity, and life-sustaining values. Biophysically modeled maps of carbon sequestration and storage, scenic viewsheds, sediment regulation, and water yield were generated using the Artificial Intelligence for Ecosystem Services tool. Hotspots for both perceived and modeled services were disproportionately located within the PSI’s wilderness areas. Additionally, we used regression analysis to evaluate spatial relationships between perceived biodiversity and cultural ecosystem services and corresponding biophysical model outputs. Our goal was to determine whether publicly valued locations for aesthetic, biodiversity, and life-sustaining values relate meaningfully to results from corresponding biophysical ecosystem service models. We found weak relationships between perceived and biophysically modeled services, indicating that public perception of ecosystem service provisioning regions is limited. We believe that biophysical and social approaches to ecosystem service mapping can serve as methodological complements that can advance ecosystem services-based resource management, benefitting resource managers by showing potential locations of synergy or conflict between areas supplying ecosystem services and those valued by the public.

  10. Informing public health policy through deliberative public engagement: perceived impact on participants and citizen-government relations.

    Science.gov (United States)

    Molster, Caron; Potts, Ayla; McNamara, Beverley; Youngs, Leanne; Maxwell, Susannah; Dawkins, Hugh; O'Leary, Peter

    2013-09-01

    Deliberative public engagement has been proposed for policy development, where issues are complex and there are diverse public perspectives and low awareness of competing issues. Scholars suggest a range of potential outcomes for citizens and government agencies from involvement in such processes. Few studies have examined outcomes from the perspective of citizen participants in deliberative processes. To examine participant perceptions of their involvement in and outcomes of a deliberative engagement exercise. A case study using semistructured interviews was conducted with participants following a deliberative forum on biobanking. From their involvement in the deliberative exercise, participants described transformations in their knowledge and beliefs about the policy issues. They reported being more informed to the extent of having confidence to educate others and effectively contribute to public policy development. They had developed greater trust in government policymakers who they believed would take reasonable account of their recommendations. We conclude that the participants were satisfied with the outcomes of the deliberative public engagement process and viewed it as an effective means of citizen involvement in public policy development. Particularly for citizens who participate in deliberative processes, such processes may promote active citizenship, empower citizens to undertake representative and educative roles, and improve relations between citizens and government agencies. Actions taken by policymakers subsequent to the deliberative exercise, whereby the majority of citizen recommendations were incorporated in the policy developed, may have contributed to participants holding sustained levels of trust in the commissioning government agency.

  11. The effects of communication techniques on public relation activities: A sample of hospitality business

    Directory of Open Access Journals (Sweden)

    Şirvan Şen Demir

    2011-07-01

    Full Text Available Nowadays, firms who give importance to public relations have been increasing rapidly in numbers. All modern firms either found public relations department in their body to deal with public relations operations or outsource this activity to consultants in order to communicate with target populations. Among the firms in tourism sector, hospitality companies are the ones that use public relations the most. The purpose of this study is to investigate the communication techniques in public relation and effects of these techniques on public relation activities. A literature review was conducted for research model and then questionnaire was developed from the studies in the literature. Data were collected by researchers in face-to-face interviews with 145 supervisors who are responsible for public relation activities of the hotel and were analyzed with SPSS statistical programs. Structural and convergent validity of the data have revealed with the explanatory factor analysis. It was tested using a regression analysis to determine the effects of independent variables on dependent variables. As a result, independent variables have positive effects on the dependent variables.

  12. The influence of democracy in the practice of public relations in Spain

    OpenAIRE

    Xifra, Jordi

    2011-01-01

    This article presents an exploratory study of the current status of public relationsin Spain on the basis of elements and indicators applied to other countries in thestudy The Global Public Relations Handbook (2009). Spain is one of the most notableabsentees from the study; this article therefore fills a hole in current public relationsresearch and theory. The conclusion is that Spain is a country that has undergoneradical change, from a dictatorship to one of the world’s most democratic syst...

  13. Unsupervised Group Discovery and LInk Prediction in Relational Datasets: a nonparametric Bayesian approach

    Energy Technology Data Exchange (ETDEWEB)

    Koutsourelakis, P

    2007-05-03

    Clustering represents one of the most common statistical procedures and a standard tool for pattern discovery and dimension reduction. Most often the objects to be clustered are described by a set of measurements or observables e.g. the coordinates of the vectors, the attributes of people. In a lot of cases however the available observations appear in the form of links or connections (e.g. communication or transaction networks). This data contains valuable information that can in general be exploited in order to discover groups and better understand the structure of the dataset. Since in most real-world datasets, several of these links are missing, it is also useful to develop procedures that can predict those unobserved connections. In this report we address the problem of unsupervised group discovery in relational datasets. A fundamental issue in all clustering problems is that the actual number of clusters is unknown a priori. In most cases this is addressed by running the model several times assuming a different number of clusters each time and selecting the value that provides the best fit based on some criterion (ie Bayes factor in the case of Bayesian techniques). It is easily understood that it would be preferable to develop techniques that are able to number of clusters is essentially learned from that data along with the rest of model parameters. For that purpose, we adopt a nonparametric Bayesian framework which provides a very flexible modeling environment in which the size of the model i.e. the number of clusters, can adapt to the available data and readily accommodate outliers. The latter is particularly important since several groups of interest might consist of a small number of members and would most likely be smeared out by traditional modeling techniques. Finally, the proposed framework combines all the advantages of standard Bayesian techniques such as integration of prior knowledge in a principled manner, seamless accommodation of missing data

  14. Sagittal synostosis in X-linked hypophosphatemic rickets and related diseases

    Energy Technology Data Exchange (ETDEWEB)

    Currarino, Guido [Texas Scottish Rite Hospital, Department of Radiology, Dallas, TX (United States)

    2007-08-15

    The recent observations of two new cases of X-linked hypophosphatemic rickets associated with premature closure of the sagittal suture prompted a review of similar cases seen in this institution. To review the clinical records and skull radiographs of 28 children with hypophosphatemic rickets in order to investigate the frequency and type of craniosynostosis and other cranial vault changes seen in these conditions and to review the literature for relevant findings. Clinical and imaging records were reviewed on 28 patients with hypophosphatemic rickets, all younger than 18 years. Most patients had X-linked hypophosphatemic rickets and a few had autosomal-dominant hypophosphatemic rickets or were non-familial cases. Of the 28 patients, 13 had sagittal synostosis. Dolichocephaly was present in ten patients. The configuration of the cranial vault in some of these ten patients with dolichocephaly varied somewhat from that seen in nonsyndromic sagittal synostosis. In one patient, a Chiari I malformation was demonstrated by MRI. In another patient with increased intracranial pressure the sagittal suture closure was associated with lambdoidal synostosis. Dolichocephaly was not present in three patients, suggesting that the synostosis started later than in the other patients, probably in the second year of life, a period of slower brain growth than in the first year. The two patients in this group of three showed thickening and sclerosis of the cranial vault of uncertain etiology. There is an increased risk of sagittal synostosis in hypophosphatemic rickets and related diseases in children. The appearance of the cranial vault in this type of synostosis can vary from that seen in nonsyndromic synostosis. In this setting, careful clinical and imaging follow-up is warranted. (orig.)

  15. A Directory of Public Employment Relations Boards and Agencies. A Guide to the Administrative Machinery for the Conduct of Public Employee-Management Relations Within the States.

    Science.gov (United States)

    Labor-Management Services Administration (DOL), Washington, DC.

    Given the diversity of existing patterns of regulations and agencies, this directory is intended to be a guide to the administrative structure and functional responsibilities of the agencies within the various states for the conduct of public sector labor relations. It is not meant to be a statutory analysis nor does it deal with the extent of…

  16. Relative efficiency of markerassisted selection whenmarker and QTL are incom-pletely linked

    Institute of Scientific and Technical Information of China (English)

    2001-01-01

    The relative superiority in selection response of two basic marker-assisted selection strategies, marker-as- sisted BLUP (MBLUP) and two-stage selection, in comparison to standard BLUP was investigated using stochastic simulation of a closed nucleus herd. In marker-assisted BLUP the marker information and the phenotypic information were utilized simultaneously for selecting parental animals, whereas in two-stage selection they were utilized separately in two stages. Different heritabilities and QTL sizes were considered in the simulation. The QTL was assumed to be referred only via flanking markers, which were incompletely linked to the QTL. It was shown that both MBLUP and two-stage selection increased the QTL response but decreased the polygenic response. When the heritability was low or the QTL effect was large MBLUP was superior to standard BLUP by up to 5% with respect to total genetic response. While the two-stage selection did not show any superiority although it gave extremely large increase in QTL response due to a rapid increase in favorable QTL allele frequency. The relative responses of MAS were stark associated with the generations of selection. The superiority or inferiority of MAS was large in the early generations and became small or vanished in the later generations.

  17. Is MuSK myasthenia gravis linked to IgG4-related disease?

    Science.gov (United States)

    Raibagkar, Pooja; Ferry, Judith A; Stone, John H

    2017-04-15

    Immunoglobulin (Ig) G4-related disease (IgG4-RD) is an immune-mediated inflammatory condition that affects a wide variety of sites, including the nervous system, where it can involve the meninges or the pituitary gland, and cause perineural mass lesions. A large subset of acetylcholine receptor antibody (Ab)-negative myasthenia gravis (MG) patients has muscle-specific tyrosine kinase (MuSK) Abs, generally of the IgG4 subclass. There has not been any association found between IgG4-RD and MuSK MG yet. We report the first case of MuSK MG associated with lymphadenopathy with histopathology consistent with IgG4-RD. A 54-year-old woman with MuSK MG developed eight compression fractures related to steroid therapy. Eighteen months after initial presentation she was found to have retroperitoneal lymphadenopathy with biopsy findings consistent with IgG4-RD. She was started on rituximab with clinical improvement and ability to taper immunomodulatory agents for the first time. Our case raises number of questions regarding a potential link between MuSK MG and IgG4-RD which may shed further light on the pathophysiology and management of these diseases. Copyright © 2017 Elsevier B.V. All rights reserved.

  18. 76 FR 57740 - Program Requirement Revisions Related to the Public Water System Supervision Programs for the...

    Science.gov (United States)

    2011-09-16

    ... AGENCY Program Requirement Revisions Related to the Public Water System Supervision Programs for the... the process of revising their respective approved Public Water System Supervision (PWSS) programs to meet the requirements of the Safe Drinking Water Act (SDWA). The State of Rhode Island has...

  19. Engaging Communities through Vision Development: A Systems Approach to Public Relations

    Science.gov (United States)

    Chance, Patty L.

    2005-01-01

    The implementation of No Child Left Behind (NCLB) federal legislation in 2001 exemplifies extreme reaction to an escalating public unrest with educational systems over the past several decades of "educational reform." Effective public relations and communication with stakeholders is threatened during this time of increased public…

  20. Humor in High School and the Role of Teacher Leaders in School Public Relations

    Science.gov (United States)

    Kosiczky, Bonnie; Mullen, Carol A.

    2013-01-01

    How can public schools improve public relations strategies, particularly in communications between teachers and students? The purposes of this study were to investigate teacher leaders' perceptions of the use of humor in the high school classroom and discover how humor might bridge instruction to student learning and strengthen teacher-student…

  1. Toastmaster's Inspired Pedagogical Changes: From a Speech Class into a Public Relations Course

    Science.gov (United States)

    Shadinger, David

    2016-01-01

    Action research is used to view pedagogical changes, first in a speech class and then in a public relations course over a five-year period. The course instructor gained experience as a member of a Toastmasters International club and used Toastmasters-like activities, to revise content in the courses. Ultimately, students in the public relations…

  2. School Public Relations: Helping an American Institution Pass Its Most Crucial Test

    Science.gov (United States)

    Boyd, Ellen

    2004-01-01

    The professional discipline of strategic public relations offers many benefits to organizations. It helps them prevent and mitigate crises. It allows them to identify and manage issues that may interfere with their goals and objectives. It also leads them in building and maintaining quality relationships with strategic publics. However, can the…

  3. Some Influences on the Autonomy of Corporate Public Relations Professionals: A Case Study.

    Science.gov (United States)

    Serini, Shirley A.

    A case study examined the process of preparing information for publication in an in-house newsletter for a large organization, focusing on the factors determining the amount of autonomy of public relations practitioners as professionals in organizations. The subject of the case study was a communication and advertising department of a "mixed…

  4. The Client-Centered Approach as a Foundation for Teaching the Introductory Course in Public Relations.

    Science.gov (United States)

    Najor, Michele A.; Motschall, Melissa

    2001-01-01

    Describes how the authors use a broad-based, client-centered model to teach an introductory course in public relations, integrating writing assignments for "clients" into course topics, which include history, ethics, theory, research, program planning, publicity, crisis management, and evaluation methods. Discusses course objectives, and notes…

  5. Toastmaster's Inspired Pedagogical Changes: From a Speech Class into a Public Relations Course

    Science.gov (United States)

    Shadinger, David

    2016-01-01

    Action research is used to view pedagogical changes, first in a speech class and then in a public relations course over a five-year period. The course instructor gained experience as a member of a Toastmasters International club and used Toastmasters-like activities, to revise content in the courses. Ultimately, students in the public relations…

  6. Opportunity to Improve Public Perceptions of Arthropods and Arthropod-Related Benefits

    Science.gov (United States)

    Harris, Bethany A.; Braman, S. Kristine

    2016-01-01

    The general public may not recognize the value of conserving insects and spiders in home landscapes. We surveyed individuals to assess public perceptions of 10 arthropods--nine common insects and one common spider species--and to determine whether arthropod-related attitudes could be altered. Additionally, we collected data on survey respondent…

  7. Humor in High School and the Role of Teacher Leaders in School Public Relations

    Science.gov (United States)

    Kosiczky, Bonnie; Mullen, Carol A.

    2013-01-01

    How can public schools improve public relations strategies, particularly in communications between teachers and students? The purposes of this study were to investigate teacher leaders' perceptions of the use of humor in the high school classroom and discover how humor might bridge instruction to student learning and strengthen teacher-student…

  8. 76 FR 25706 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2011-05-05

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... public interest issues raised by the complaint. FOR FURTHER INFORMATION CONTACT: James R. Holbein, Acting... Diego, CA. The complainant, proposed respondents, other interested parties, and members of the...

  9. 76 FR 36935 - Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest

    Science.gov (United States)

    2011-06-23

    ... COMMISSION Notice of Receipt of Complaint; Solicitation of Comments Relating to the Public Interest AGENCY: U... Components Thereof, DN 2819; the Commission is soliciting comments on any public interest issues raised by... County, CA. The complainant, proposed respondents, other interested parties, and members of the...

  10. Bibliography of scientific publications and presentations relating to planetary quarantine: 1966 - 1971

    Science.gov (United States)

    Bradley, F. D.; Nadel, M. R.

    1973-01-01

    A bibliography, which is a compilation of citations relating to planetary quarantine, previously listed in similar publications since 1967, is presented to provide a reference for reviewing planetary quarantine research and development.

  11. Public Relations Efforts for the Third World: Images in the News.

    Science.gov (United States)

    Albritton, Robert B.; Manheim, Jarol B.

    1985-01-01

    Found that, after Argentina, Indonesia, Korea, the Philippines, and Turkey hired U. S. public relations consultants, their news image in the "New York Times" improved in positive coverage and portrayal as more cooperative nations. (PD)

  12. Harnessing the Power of Media Relations and Social Media and Public Outreach

    OpenAIRE

    Farmer, Andrea; Pinkerton, Jim; Pipkin, Erin; Riggs, Nathan

    2013-01-01

    This presentation discusses strategies for launching a simple, yet effective, campaign through media relations and social media for public outreach. Key points regarding protocol and time management will be covered.

  13. Beneficiaries’ Perspective on Service Learning: Case Study of Advertising and Public Relations Campaign Course

    National Research Council Canada - National Science Library

    Akpabio, Eno

    2012-01-01

    .... The overarching aim of this study was to obtain the reaction of beneficiaries to campaign materials produced by students of an advertising and public relations campaigns course at the University of Botswana...

  14. 78 FR 44959 - Public Workshop Related to the International Maritime Organization's Development of a Mandatory...

    Science.gov (United States)

    2013-07-25

    ... From the Federal Register Online via the Government Publishing Office DEPARTMENT OF HOMELAND SECURITY Coast Guard Public Workshop Related to the International Maritime Organization's Development of a... International Maritime Organization (IMO Polar Code). Various safety topics will be discussed including...

  15. Should You Know How to Do Marketing, Advertising, & Public Relations Writing?

    Science.gov (United States)

    Sides, Charles H.

    1992-01-01

    Argues that technical writers who develop broader writing skills prove to be more valuable to their employers during periods of economic downturn. Offers an overview of the basic skills needed to write marketing, advertising, and public relations documents. (PRA)

  16. Defining the public, defining sociology: hybrid science-public relations and boundary-work in early American sociology.

    Science.gov (United States)

    Evans, Michael S

    2009-01-01

    In this paper, I examine how scientific disciplines define their boundaries by defining the publics with whom they engage. The case study is an episode in the development of early American sociology. In response to the dual challenge of credibility set up by the conflict between religious Baconian science and secular positivist science, key actors engaged in specific strategies of boundary-work to create their desired "sociological public"--a hybrid form of science-public relations that appealed to hostile university scientists while excluding a supportive religious audience from participation in the production of scientific knowledge. Using this case, I offer two specific insights. First I illustrate how, in the pursuit of scientific credibility, actors engage in boundary-work to differentiate audiences, not just practitioners. Such defining of publics is constitutive of scientific disciplines in their formative stage. Second, I demonstrate how audience boundaries can be redefined through the capture of existing boundary objects. Specifically, the removal of informational content in key boundary objects creates durable boundaries that are difficult to overcome.

  17. A typology of health marketing research methods--combining public relations methods with organizational concern.

    Science.gov (United States)

    Rotarius, Timothy; Wan, Thomas T H; Liberman, Aaron

    2007-01-01

    Research plays a critical role throughout virtually every conduit of the health services industry. The key terms of research, public relations, and organizational interests are discussed. Combining public relations as a strategic methodology with the organizational concern as a factor, a typology of four different research methods emerges. These four health marketing research methods are: investigative, strategic, informative, and verification. The implications of these distinct and contrasting research methods are examined.

  18. Contribution of Public Relations to Organizational Decision Making : Insights from the Literature

    OpenAIRE

    Mykkänen, Markus; Vos, Marita

    2015-01-01

    The purpose of this paper is to clarify the contribution of public relations practitioners to organizational decision making and, in particular, how this has been seen in peer-reviewed journals over the last 10 years. After a literature search, 38 articles originating from 26 different journals were further analyzed using thematic analysis. The period investigated ranged from the start of 2002 to October 2012. In the general literature on the roles of public relations practitio...

  19. PUBLIC RELATIONS ON THE EDUCATIONAL MARKET OF REPUBLIC OF TATARSTAN: HISTORY AND PROSPECTS

    OpenAIRE

    Olga Vladimirovna Kozlova; Anna Vladimirovna Sychenkova

    2014-01-01

    Modern domestic science designed periodization of the development of public relations in Russia as a kind of professional activity. The authors traced the path of development of public relations as an academic specialty at the federal and regional levels (the experience of the Republic of Tatarstan). The chronological scope of the study: 1990 - to the present day. Characteristic features of the educational market of Tatastan are: demographic "failure", the reduction of budget places on humani...

  20. Link between Work-Related Prosocial Orientation and Professional Capability of Employees: A Preliminary Exploratory Investigation

    Directory of Open Access Journals (Sweden)

    Małgorzata Adamska-Chudzińska

    2015-05-01

    Full Text Available The paper explores the link between work-related prosocial orientation of organizations and professional capabilities of employees suggesting that the prosocial orientation impacts the level of professional capability and proactive engagement. The article applies three main methods: literature studies, in-depth questionnaire surveys and multi-person method of assessment. The applied sub-measures for both leading constructs were formed and collinearity was tested using linear correlation coefficient. In prosocial environments psychological predispositions as essential aspects of personality and determinants of human behaviour, activate and stimulate professional activity. The implementation of a prosocial orientation leads to significant growth in professional capability and can influence employees’ entrepreneurial behaviour. An important aspect of employee proactive behaviour is building an internal policy based on prosocial mechanisms. Effective stimulation of prosocial and proactive attitudes and actions requires the creation of an environment where activities are realized alongside social values and with respect for individual personal determinants of activity. Considerations and findings presented in the paper contribute to the area of determinants of effective and lasting proactive employee development. The use of the multi-person method can be considered valuable in behavioural research in entrepreneurship.