Generations in Analysis of Costumer Behaviors: A Study On Social Media Using

OpenAIRE

Sarıtaş, Emel; Barutçu, Süleyman

2016-01-01

In this study, generation concept is analyzed and social media was investigated by level of use varies according to generation in terms of marketing management and consumer behavior. The face to face survey conducted on 397 people from different generation. According to results; X-Y-Z generation that important tool grouping customer behavior, don’t show great difference for the purpose of social media, especially disappear difference “start communication, share the content, entertainment”. Ho...

Social Media Communication and Consumer Brand Perceptions

OpenAIRE

Rizwan Ali Khadim; Bilal Zafar; Muhammad Younis

2014-01-01

Social media has changed the shape of communication strategies in the corporate world. Corporations are using social media to reach their maximum stakeholders in minimum time at different social media forums. Consumers being an important corporate stakeholder hold significant importance in corporate communication strategy. The current study examines the role of social media communication on consumer brand perceptions and their buying behavior. A comprehensive survey is conducted through vario...

English 7-8: Modern Media of Communication.

Science.gov (United States)

McGowan, Madelon

This grade 7-8 level course guide covers aspects of media communication such as verbal and nonverbal communication theory, forms of modern media (newspapers, feature films, artistic films, music, advertising, etc.), and practice for the student in the various aspects of communication media. The guide is designed for a one-year course and enhances…

Engagement in social media environments for individuals with who use augmentative and alternative communication.

Science.gov (United States)

Caron, Jessica

2016-10-14

Communicative interactions, despite the mode (e.g., face-to-face, online) rely on the communication skills of each individual participating. Some individuals have significant speech and language impairments and require the use of augmentative and alternative communication (AAC) (i.e., signs, speech generating devices) to maximize their communication participation across a variety of on and offline contexts. Use of social media has brought about changes to communication environments, contributing new contexts for engagement. To provide a framework for considering application of engagement theory for interventions around social media use by individuals who use AAC. The author has applied examples from qualitative social media and AAC research to a framework of engagement. No formal data collection was used. Social media use has become a conventional form of communication. Yet recognition of the value of social media (and other electronic modalities) for individuals who use AAC has not been fully translated into practice. The examples used illustrated how the proposed framework can assist in clinical practice and future research directions. Engagement, including the proposed framework for considerations of social media engagement activities, can provide a systematic way to approach social media use for individuals who use AAC.

Mixed Media Richness and Computer-Mediated Communications

OpenAIRE

Atkins, Anthony B.

2006-01-01

Mixed richness communications occur when a participant in a conversation receives a different media or combination of media than they transmit. Mixed richness communications occur in the workplace when technical, physiological or practical limitations prevent the use of the same media on both ends of a conversation. Prior research in CMC has focused on same-richness communications, and the design guidelines that are available for same-richness communications may not be applicable to mixed-r...

Kantian Antinomies in Digital Communications Media

DEFF Research Database (Denmark)

Hansen, Ejvind

2010-01-01

In this statement I contemplate the relationship between the Kantian antinomies and modern digital communicative media. The antinomies demonstrate that knowledge is decisively indeterminate. The indeterminate character of our knowledge is an important source for critical reflection. Since we...... mediated communication of which it is important to be aware. Kantian transcendental dialectics thus proves to be relevant in framing our communication within the digital systems – and in the creation of new media. The point is not that there is never room for critical reflection in digital media...

Communication Breakdown: Unraveling the Islamic States Media Efforts

Science.gov (United States)

2016-10-01

Communication Breakdown: Unraveling the Islamic State’s Media Efforts Daniel Milton Communication Breakdown: Unraveling the Islamic State’s Media ...production arm of central media office).28 The high level of communication between the central media office and the satellite offices illustrates the tension...and discussed by the mass media . Those products are likely important to the group’s recruitment efforts, but clearly it is trying to portray itself

RELIGIOUS COMMUNICATION IN THE CONTEXT OF CULTURE MEDIA

Directory of Open Access Journals (Sweden)

Maria S. Petrushkevych

2014-06-01

Full Text Available Purpose. The aim of the work is to determine the features of media culture that bind it with mass culture and mass communications and have the most significant effect on the general principles of the religious mass communication. In addition, the objective is to identify the skills system and traits of mass human that are necessary for using media culture. Methodology. The methodological basis is related to structuring, analytical analysis and synthesis of media features; highlighting phenomena that illustrate modern communicative situation; characteristics of media trends influence for the specific functioning of religious communication. Scientific novelty. Main part of the work is devoted to the analysis of the progressive media culture, mass-media and their main features, design of religious communication in this culture. Media gradually form the appearance of religious communication quietly, especially the mass one, they adapt the modern religious discourse to rates of transfer and perception of information. Modern believer gets a lot of different kinds of religious information, on any subject, any explanation of the religious question, with respect to any religion. Such volume of religious information and the speed with which a person receives it, does not usually make it religious or spiritually advanced, but only informed. Spiritual perfection and religious development, religious communication is possible only when the customer is aware of media culture and way of seeing the ultimate goal of such communications using the Mass Media. So far these mechanisms are perfectly designed in traditional religious communication. Phenomena, that reflects the dramatic changes in the communicative environment are: mediatization of body and mind, the new practice of processing / reading information, the phenomenon of simultaneous perception of a large number of information channels – similar or different. Features of media culture that connect it with

Kantian Antinomies in Digital Communications Media

DEFF Research Database (Denmark)

Hansen, Ejvind

2010-01-01

In this statement I contemplate the relationship between the Kantian antinomies and modern digital communicative media. The antinomies demonstrate that knowledge is decisively indeterminate. The indeterminate character of our knowledge is an important source for critical reflection. Since we...... mediated communication of which it is important to be aware. Kantian transcendental dialectics thus proves to be relevant in framing our communication within the digital systems – and in the creation of new media. The point is not that there is never room for critical reflection in digital media...... are inevitably bound up in a dialectics between finitude and infinitude, we are never allowed to fall back into a self-assured conviction of the infallibility of our understanding. I do, however, demonstrate that digital media are characterized by a fundamental finitude. This poses a potential bias in digitally...

Chronic Media Worlds: Social Media and the Problem of Pain Communication on Tumblr

OpenAIRE

Gonzalez-Polledo, E.

2016-01-01

This paper explores dynamics of pain communication in the social media platform Tumblr. As a device of health communication, the Tumblr platform brings together a network of behaviors, technologies and media forms through which pain experience is reimaged through and against mainstream biomedical frameworks. The article develops an interpretative approach to analyze how, as social media platforms reorganize affective, emotional, physical and temporal frames of experience, communication about ...

Online Collaborative Learning and Communication Media

Science.gov (United States)

Havard, Byron; Du, Jianxia; Xu, Jianzhong

2008-01-01

The purpose of this study is to examine the dynamics of online collaborative learning and communication media regarding team projects. Media richness and social presence theories are well-accepted rational theories that explain media choices and media behaviors, and serve as the theoretical framework. Quantitative and qualitative data collection…

Unsolicited Communication in Social Media

DEFF Research Database (Denmark)

Trzaskowski, Jan

2014-01-01

This article discusses whether commercial communication in social media is covered by the European opt in-model concerning unsolicited electronic mail for direct marketing purposes found in the directive on privacy and electronic communications (2002/58). It is concluded that messages in social...... the consumer ombudsmen questioned inter alia whether unsolicited commercial communications sent to users’ news feeds should be considered electronic mail or other un-solicited communications for the purposes of direct marketing. This and other related questions are dealt with in this article....... found in the distance selling directive (1997/7). Now, the use of electronic mail for direct marketing purposes in social media must be assessed in accordance with the full harmonisation in the unfair commercial practices directive (2005/29). This directive does not contain a ban on »unsolicited...

Macrodynamic of media communication in the Amazon

Directory of Open Access Journals (Sweden)

Fábio Fonseca de Castro

2013-08-01

Full Text Available The article discusses the characteristics of media communication system in the Amazon, describing how television networks, radio stations, newspapers, and communal and popular communication act, building strategies for the social reproduction of hegemonic models or, alternatively, rehearsing counter-hegemonic processes. The analysis highlights the political economy of communication, substantiated with an approach to the phenomenon of intersubjectivity, whereby we want to understand properly the Amazonian peculiarities in the Brazilian media scene. The theoretical-methodological approach considers the role of systems and systemic action in the context of a culturalist yaw in the political economy of communication. The article identifies eight macrodynamics in the Amazonian mediatic communication: the systemical logic in the dispute for communicative capital; the geoespatial dynamics of the markets; the perception of communicative function as marketing; the local complexity of the phenomenon of 'electronic colonels'; the prevalence of the 'advertising function'; the logic of exclusion of community communication; the role of the 'Amazonian object' in gauging the communicative capital; and the regional role of religious media.

Online worlds as media and communication format

DEFF Research Database (Denmark)

2009-01-01

Digital media and network communication technology have not changed this setup, but rather have opened the possibility for encountering and experiencing additional types of worlds and performing additional types of spatial practices. Being situated online and being globally networked with the pos......Digital media and network communication technology have not changed this setup, but rather have opened the possibility for encountering and experiencing additional types of worlds and performing additional types of spatial practices. Being situated online and being globally networked...... with the possibility of both synchronous and asynchronous communication, digitally mediated worlds provide possible interactions between users which are radically more independent of time and place than the ones facilitated by older media. From this perspective, the concept of online worlds both challenges...... and broadens our understanding of how media shape the world and how the media technology creates new social structures...

Internal Social Media: A New Kind of Participatory Organizational Communication?

DEFF Research Database (Denmark)

Madsen, Vibeke Thøis

More and more organizations develop the social media features on their intranet and encourage coworkers to communicate, connect with each other and share knowledge across departmental and geographical distance. The question is however how this internal social media (ISM) influences organizational......-censorship on Internal Social Media: A Case Study of Coworker Communication Behavior in a Danish Bank” explores coworkers’ communication strategies and behavior on ISM. Based on interviews with 24 coworkers in Jyske Bank the article explores if and how self-censorship influence their communication on internal social...... communication and the organization, and the purpose of the dissertation is to explore internal social media and coworkers as communicators on internal social media from a communication perspective to answer the overall research question: Does internal social media create a new kind of participatory...

How do you perceive this author? Understanding and modeling authors’ communication quality in social media

Science.gov (United States)

2018-01-01

In this study, we leverage human evaluations, content analysis, and computational modeling to generate a comprehensive analysis of readers’ evaluations of authors’ communication quality in social media with respect to four factors: author credibility, interpersonal attraction, communication competence, and intent to interact. We review previous research on the human evaluation process and highlight its limitations in providing sufficient information for readers to assess authors’ communication quality. From our analysis of the evaluations of 1,000 Twitter authors’ communication quality from 300 human evaluators, we provide empirical evidence of the impact of the characteristics of the reader (demographic, social media experience, and personality), author (profile and social media engagement), and content (linguistic, syntactic, similarity, and sentiment) on the evaluation of an author’s communication quality. In addition, based on the author and message characteristics, we demonstrate the potential for building accurate models that can indicate an author’s communication quality. PMID:29389979

How do you perceive this author? Understanding and modeling authors' communication quality in social media.

Science.gov (United States)

Han, Kyungsik

2018-01-01

In this study, we leverage human evaluations, content analysis, and computational modeling to generate a comprehensive analysis of readers' evaluations of authors' communication quality in social media with respect to four factors: author credibility, interpersonal attraction, communication competence, and intent to interact. We review previous research on the human evaluation process and highlight its limitations in providing sufficient information for readers to assess authors' communication quality. From our analysis of the evaluations of 1,000 Twitter authors' communication quality from 300 human evaluators, we provide empirical evidence of the impact of the characteristics of the reader (demographic, social media experience, and personality), author (profile and social media engagement), and content (linguistic, syntactic, similarity, and sentiment) on the evaluation of an author's communication quality. In addition, based on the author and message characteristics, we demonstrate the potential for building accurate models that can indicate an author's communication quality.

[Communicating research with social media].

Science.gov (United States)

Bennato, Davide

2014-09-01

Participation is the new keyword of communication. In the scientific field, communication is a very complex task that can't ignore the careful consideration of the target audience. To minimize the difficulties, it is useful to rely on storytelling: it can greatly benefit from the space offered by social media that can be used to raise awareness and to engage through the sharing of experiences. The marriage between scientific research and social media can take place, as long as you carefully reflect on the roles, strategies and appropriate tools.

MEDIA COMMUNICATION AND FAMILY IN ALBANIAN SOCIETY

OpenAIRE

Holta Heba

2017-01-01

In this study will be addressed first media communication from sociological view in Albania after the '90s. This period was characterized by change of political system. The consequences of this change were reflected in the social and cultural life of Albania. In this study, will be analyzed the relationship between the family institution and the institution of the media, television. The Hypothesis of this Study is: Media Communication in Albania affects the behavior and partially the deci...

How is Social Media Influencing the Way we Communicate?

Directory of Open Access Journals (Sweden)

Diana Gherghita-Mihaila

2016-06-01

Full Text Available Social media has transformed the way we think our campaigns and communicate with our audience, but also it changed the way we get in touch with our target and make it react to what we are saying or doing. The objective of this paper is to emphasize that we not only use social media on a personal level, but we’ve transformed it in an important marketing tool for our business. Today we live in online almost as much as we live in the real world. A company without a website and social media presence it does not exists. For researchers and headhunters, social media have become an important tool. So we have to be careful with things we post online, because they can say a lot of things about us and can influence our professional development. The fundaments for this paper are based mainly on the following studies: (1 “Social Media and the Romanian Business Milieu – Impact of Marketing through Social Media on Local Business Environment”, published in October 2013, by Ernst & Young, (2 “Social Media Primetime Survey”, publish by the Romanian consultancy and training company The Connector, (3 “Online Landscape – South-East Europe”, published by Gemius Knowledge, in 2014 and (4 “Online Social Networks”, by Daedalus MillwardBrown, published in 2011. They all show how social media and online development have impacted on traditional media and how companies cannot ignore these new communication and business channels. Studies on social media also showed that internet and mobile platforms are getting more and more popular, that people and companies are drowned into the digital world, communicating through all types of apps and networks. Used wisely, social media can generate greater and faster results with less money than traditional media (print, television, radio, outdoor. The sources used for this paper say that social media is “the it thing” in the 21st century, when almost every person on the planet has a cell phone or access to one

Three types of communication on internal social media:

DEFF Research Database (Denmark)

Madsen, Vibeke Thøis

The aim of this paper is to explore to what extend internal social media introduces a new kind of participatory communication in organizations. The paper is based on two explorative studies: A multiple case study in ten Danish organizations and a single case study in a Danish bank. Based on the two...... studies it is proposed that it is possible to distinguish between three different types of communication arenas created by internal social media: A quiet arena, a knowledge sharing arena and a participatory communication arena. Internal social media does not in itself introduce participatory communication....... Different levels of communication might be reached in different types of organizations, and it is only when coworkers perceive a license to critique that organizations will actually develop participatory communication that has the ability to move the organization....

"Digitize Me": Generating E-Learning Profiles for Media and Communication Students in a Jamaican Tertiary-Level Institution

Directory of Open Access Journals (Sweden)

Michelle A. Stewart-McKoy

2014-01-01

Full Text Available The purpose of this project was to develop an e-learning profile for a group of media and communication students enrolled in a Jamaican tertiary-level institution in order to make informed decisions most the appropriate [online] learning complement for these students. The objectives sought to determine the e-learning profile of media and communication students but more specifically, the profile examined students’ demographic data, their technology access, usage, proficiency and comfort levels as well as their learning styles, preferences, behaviours, strategies and their preferences for specific teaching styles. The research utilised a survey research design and the participants involved in the research were ninety-eight students from all year groups in the programme. Findings reveal that the “typical” media and communication student is a young Jamaican adult with limited technology access, usage and proficiency, who stays connected with others largely by phone texts, phone calls, emails, instant messages and posts via the Facebook social network, who has a visual-learning orientation, is a sequential learner who is extrinsically motivated and who readily employs surface learning strategies.

The power of likes: Social media logic and political communication

OpenAIRE

Kalsnes, Bente

2016-01-01

Political communication on social media is the topic of this dissertation. The Internet and social media platforms have provided participants in the public sphere with new ways to connect, communicate and distribute information. This study examines how and why the three main actor groups within political communication – political actors, media actors and citizens – connect and interact on social media during the electoral process in Norway in 2013. This hybrid media landscape is characterized...

Hypostases of THEM category in mass media communication

Directory of Open Access Journals (Sweden)

Chanysheva Zulfira Zakievna

2016-10-01

Full Text Available The article focuses on the reflection of the US/THEM category in mass media communication in conditions of sharp confrontation of ideological opponents. It is aimed at revealing the potential of lingvocultural signs to be used as units of generating desirable senses in leading English periodical issues. The alien culture is shown to possess three basic hypostases with xenocultural axiological semantic space taking the lead. The article proves that intercultural massmedia communication is marked by reciprocal influence of semantic spaces and subjective evaluation of information. Xenoprecedent phenomena are viewed as supporting clamps in the process of semantic transformations of national and cultural signs designed to exert a manipulative effect on the target reader.

New media in political communication: general approaches

Directory of Open Access Journals (Sweden)

Chekunova Marina A.

2016-01-01

Full Text Available Nowadays, in transformation of the realm of political communication, a more important part is given to the so-called «new social media». Previously, political communication was seen as a process of production, dissemination and perception of political information for the purpose of achieving a consent regarding one or another political action. Additionally, communication appeared as a mechanism of one-way information exchange. Under new conditions, political communication becomes a tool of ensuring the process of preparation, making and implementing political decisions. In a modern understanding, an informational message is built by means of specific cooperation between communicants. In this regard, information sources appear as a specific base for state actions. This paper deals with old (traditional and new social media and lists several characteristics that help distinguish these media. It also shows how authorities and representatives of political opposition can use social media to achieve their political purposes. This article analyses not only benefits but also drawbacks in the application of new information technologies in politics, considering a problem of manipulation as a main disadvantage. It also compares the use of social networks by authorities in Russia and abroad. Because of differences in political culture, social networks are not popular with Russian authorities. However, the number of social networking users among Russian politicians is increasing year by year. Moreover, the most popular network with them is Twitter. A conclusion can be drawn that new media play an important role in creating a system of rules of conduct on the Internet and in establishing a specific culture of electronic communication between representatives of authority and society.

Use of social media to encourage face to face communication

OpenAIRE

Čufer, Matija; Knežević, Anja

2017-01-01

Face-to-face communication is of key importance for successful socialization of a person into a society. Social media makes a good complement to such form of communication. Parents and pedagogical workers must be aware of children not replacing face-to-face communication for communication through the social media in the process of education and growing up. Young people nevertheless frequently communicate through the social media. For this reason, we tried to extract positive features of those...

"Digitize Me": Generating E-Learning Profiles for Media and Communication Students in a Jamaican Tertiary-Level Institution

Science.gov (United States)

Stewart-McKoy, Michelle A.

2014-01-01

The purpose of this project was to develop an e-learning profile for a group of media and communication students enrolled in a Jamaican tertiary-level institution in order to make informed decisions most the appropriate [online] learning complement for these students. The objectives sought to determine the e-learning profile of media and…

Leveraging Social Computing for Personalized Crisis Communication using Social Media

Science.gov (United States)

Leykin, Dmitry; Aharonson-Daniel, Limor; Lahad, Mooli

2016-01-01

Introduction: The extensive use of social media in modern life redefines social interaction and communication. Communication plays an important role in mitigating, or exacerbating, the psychological and behavioral responses to critical incidents and disasters. As recent disasters demonstrated, people tend to converge to social media during and following emergencies. Authorities can then use this media and other computational methods to gain insights from the public, mainly to enhance situational awareness, but also to improve their communication with the public and public adherence to instructions. Methods: The current review presents a conceptual framework for studying psychological aspects of crisis and risk communication using the social media through social computing. Results: Advanced analytical tools can be integrated in the processes and objectives of crisis communication. The availability of the computational techniques can improve communication with the public by a process of Hyper-Targeted Crisis Communication. Discussion: The review suggests that using advanced computational tools for target-audience profiling and linguistic matching in social media, can facilitate more sensitive and personalized emergency communication. PMID:27092290

Leveraging Social Computing for Personalized Crisis Communication using Social Media.

Science.gov (United States)

Leykin, Dmitry; Aharonson-Daniel, Limor; Lahad, Mooli

2016-03-24

The extensive use of social media in modern life redefines social interaction and communication. Communication plays an important role in mitigating, or exacerbating, the psychological and behavioral responses to critical incidents and disasters. As recent disasters demonstrated, people tend to converge to social media during and following emergencies. Authorities can then use this media and other computational methods to gain insights from the public, mainly to enhance situational awareness, but also to improve their communication with the public and public adherence to instructions. The current review presents a conceptual framework for studying psychological aspects of crisis and risk communication using the social media through social computing. Advanced analytical tools can be integrated in the processes and objectives of crisis communication. The availability of the computational techniques can improve communication with the public by a process of Hyper-Targeted Crisis Communication. The review suggests that using advanced computational tools for target-audience profiling and linguistic matching in social media, can facilitate more sensitive and personalized emergency communication.

Impacts of Social Media (Facebook on Human Communication

Directory of Open Access Journals (Sweden)

Tang-Mui Joo

2017-12-01

Full Text Available The impact of social networking is varied from good to bad. Online activities have also been categorized into pros and cons of social networking, either as reported as hiding Internet activities among teenagers or killing loneliness among elderly. In terms of relationships, there have been argument over its closeness and quality of an online relationship in Internet settings. Looking at the contradiction in an innovative interaction between classic community communication and social media, there is an unknown scent of the future struggling and challenging both human communication and relationships in the presence of digital culture. This research uses Diffusion of Innovation to study the wide and continuous spread of digital culture in human communication; and, Media Dependency in learning and structuring the cognitive, affective and behavioral effects of social media on each person uses the media in different ways. This research will be using online survey to gain opinions from a social network site as an update of views and reflection of self-awareness to all levels of people. Social media like Facebook (FB is perceived as a good tool of communication that it is able to bring closeness among the family members. The results show that social media like FB brings positive impact towards family members; it would help to build a better and harmonic society; and, relationships among family members and communication shall be improved and enhanced to the level of a united society.

The role of the media in risk communication

International Nuclear Information System (INIS)

Lichtenberg, J.; MacLean, D.

1988-01-01

This paper analyses the origins of risk communication; why the role of the media is difficult to study; the relationship between media coverage and public opinion; the relationship between media coverage and 'reality'; some dilemmas for journalists; the politics of risk communication. More research needs to be done on this issue. Because of the complexities advances will depend partly on cooperation among risk analysts, communications experts, political theorists and philosophers; in any case, progress is likely to be slow and the research costly. The paper demonstrates: It matters greatly that journalists and the rest of us understand the context and the consequences of press coverage of risk issues. (orig./HSCH)

Social media's and online user-generated content's role in services advertising

Science.gov (United States)

Stavrianea, A.; Kavoura, Androniki

2015-02-01

The aim of this paper is to present results from a study that examines the use of the Internet for collecting material and the attention people pay to advertisements through different media sources in the context of services. A representative stratified sample of 301 respondents of foreign arrivals of tourists in the Athens airport, Greece, collected in June and July 2014 was employed. We present which social media sources and user-generated material that promote advertisements were found to be important in capturing people's attention. Results illustrated the significant role that advertisements on Facebook play on the way people pay attention to. In fact, Facebook was found to be the second most important medium that people use when collecting material. In addition, Facebook was found to be the third source that respondents strongly agreed that they pay attention to advertisements, with the official websites/blogs to be the first source and travel guidebooks and travel magazines to follow, leaving traditional media far behind. Implications and suggestions are provided for online communication programs that may incorporate social media in services marketing communications campaigns. Libraries and corporate bodies may employ social media for advertising their services based on the significant role social media have.

Social Media and HIV: A Systematic Review of Uses of Social Media in HIV Communication.

Science.gov (United States)

Taggart, Tamara; Grewe, Mary Elisabeth; Conserve, Donaldson F; Gliwa, Catherine; Roman Isler, Malika

2015-11-02

Social media, including mobile technologies and social networking sites, are being used increasingly as part of human immunodeficiency virus (HIV) prevention and treatment efforts. As an important avenue for communication about HIV, social media use may continue to increase and become more widespread. The objective of this paper is to present a comprehensive systematic review of the current published literature on the design, users, benefits, and limitations of using social media to communicate about HIV prevention and treatment. This review paper used a systematic approach to survey all literature published before February 2014 using 7 electronic databases and a manual search. The inclusion criteria were (1) primary focus on communication/interaction about HIV/acquired immunodeficiency syndrome (AIDS), (2) discusses the use of social media to facilitate communication, (3) communication on the social media platform is between individuals or a group of individuals rather than the use of preset, automated responses from a platform, (4) published before February 19, 2014, and (5) all study designs. The search identified 35 original research studies. Thirty studies had low or unclear risk of at least one of the bias items in the methodological quality assessment. Among the 8 social media platform types described, short message service text messaging was most commonly used. Platforms served multiple purposes including disseminating health information, conducting health promotion, sharing experiences, providing social support, and promoting medication adherence. Social media users were diverse in geographic location and race/ethnicity; studies commonly reported users aged 18-40 years and users with lower income. Although most studies did not specify whether use was anonymous, studies reported the importance of anonymity in social media use to communicate about HIV largely due to the stigma associated with HIV. The ability to share and receive information about HIV was

Social Media and HIV: A Systematic Review of Uses of Social Media in HIV Communication

Science.gov (United States)

Grewe, Mary Elisabeth; Conserve, Donaldson F; Gliwa, Catherine; Roman Isler, Malika

2015-01-01

Background Social media, including mobile technologies and social networking sites, are being used increasingly as part of human immunodeficiency virus (HIV) prevention and treatment efforts. As an important avenue for communication about HIV, social media use may continue to increase and become more widespread. Objective The objective of this paper is to present a comprehensive systematic review of the current published literature on the design, users, benefits, and limitations of using social media to communicate about HIV prevention and treatment. Methods This review paper used a systematic approach to survey all literature published before February 2014 using 7 electronic databases and a manual search. The inclusion criteria were (1) primary focus on communication/interaction about HIV/acquired immunodeficiency syndrome (AIDS), (2) discusses the use of social media to facilitate communication, (3) communication on the social media platform is between individuals or a group of individuals rather than the use of preset, automated responses from a platform, (4) published before February 19, 2014, and (5) all study designs. Results The search identified 35 original research studies. Thirty studies had low or unclear risk of at least one of the bias items in the methodological quality assessment. Among the 8 social media platform types described, short message service text messaging was most commonly used. Platforms served multiple purposes including disseminating health information, conducting health promotion, sharing experiences, providing social support, and promoting medication adherence. Social media users were diverse in geographic location and race/ethnicity; studies commonly reported users aged 18-40 years and users with lower income. Although most studies did not specify whether use was anonymous, studies reported the importance of anonymity in social media use to communicate about HIV largely due to the stigma associated with HIV. The ability to share and

Use of Social Media in Corporate Communication in Latvia (2009-2011)

OpenAIRE

Kazaka, Olga

2014-01-01

ABSTRACT In the framework of the doctoral thesis „Use of Social Media in Corporate Communication in Latvia (2009-2011)” a new theoretical approach to corporate communication in social media was developed which will help companies to successfully organize their communication with target publics in social media and will provide a new social media investigation tool for the researchers. An added communicative value model was developed by the author in the framework of the new t...

Communication Ambassadors-an Australian Social Media Initiative to Develop Communication Skills in Early Career Scientists.

Science.gov (United States)

Wang, Jack T H; Power, Cheryl J; Kahler, Charlene M; Lyras, Dena; Young, Paul R; Iredell, Jonathan; Robins-Browne, Roy

2018-01-01

Science communication is a skill set to be developed through ongoing interactions with different stakeholders across a variety of platforms. Opportunities to engage the general public are typically reserved for senior scientists, but the use of social media in science communication allows all scientists to instantaneously disseminate their findings and interact with online users. The Communication Ambassador program is a social media initiative launched by the Australian Society for Microbiology to expand the online presence and science communication portfolios of early-career scientists. Through their participation in the program, a rotating roster of Australian microbiologists have broadened the online reach of the Society's social media channels as well as their own professional networks by attending and live-tweeting microbiology events throughout the year. We present the Communication Ambassador program as a case study of coordinated social media activity in science communication to the general public, and describe the potential for its applications in science education and training.

Mass Media Orientation and External Communication Strategies: Exploring Organisational Differences

NARCIS (Netherlands)

Wonneberger, A.; Jacobs, S.

2016-01-01

This study assesses relationships between mass media orientations of communication professionals in organisations and their external communication strategies. We assume that mass media orientations within an organisation may affect an organisation’s external communication strategies of bridging and

Making sense of social media communications with chaos theory

DEFF Research Database (Denmark)

Gyimóthy, Szilvia; Larson, Mia

, offering a few conceptual papers which adopt complexity theories to describe destination development patterns (Russel & Faulkner, 2000, 2004; Zahra & Ryan 2007). The purpose of this paper is to discuss the validity of chaos theory in the context of strategic communications, where new (social) media has...... changed the marketing landscape beyond recognition. The exponential growth of social media platforms has led to weakened marketer control (and greater consumer sovereignty) over information about organisations and their products. In this new communications paradigm (Muniz & Schau 2007), information...... media channels. Social media users serve as gatekeepers, opting for which fluctuations to pay attention to, which to ignore. The challenge is then to establish a framework of unfolding communication patterns on social media which can eventually explain the collective behaviour of bloggers, twitters...

Using Social Media to Communicate Science

Science.gov (United States)

Bohon, W.

2017-12-01

Social media (SM) is a popular and ubiquitous communication method and as such offers scientists an opportunity to directly interface with the public, improve public perception of science and scientists, and combat the growing tide of scientific misunderstanding and misinformation. It's become increasingly critical for scientists to use their voice and influence to communicate science and address misinformation. More than 60% of US adults get news from SM (1) but studies find that scientists infrequently post about science (2), missing a rich opportunity to combat scientific disinformation. While it may seem like a futile exercise to educate over SM, even passive exposure to new information can change public perceptions and behavior (3). Additionally, scientists, especially early career scientists, have social networks populated largely by non-scientists (2), allowing them an opportunity to speak to an audience that already trusts and values their scientific judgment. Importantly, these networks are often ideologically and politically diverse (4). However, science communication isn't as simple as a presentation of facts, and effective science communication via SM requires both SM competence and science communication proficiency. Thus, a discussion of best practices for both topics would benefit the scientific community. The range of potential topics for discussion is broad and could include scientific storytelling, empathetic communication, crafting a message, using SM to "humanize science", tips and tricks for broad SM information dissemination and how to run an effective SM campaign. (1) Gottfried J, Shearer E. New use across social media platforms: Pew Research Center; 2016. Available from: http://www.journalism.org/2016/05/26/news-use-across-social-media-platforms-2016/. (2) McClain, Craig R., Practices and promises of Facebook for science outreach:Becoming a "Nerd of Trust". PLOS Biology 15(6). 2017; https://doi.org/10.1371/journal.pbio.2002020(3) Messing S

The evolution of media communications through historical and civilisation eras

Directory of Open Access Journals (Sweden)

Pavković Vladimir

2016-01-01

Full Text Available This paper presents research results of the media communications development, one of the most important activities of marketing and public relations, as a means for achieving objectives by different social subjects. This paper aims to ascertain the particularities, similarities and differences in the use of media by institutions such as government bodies, economic agencies and nonprofit sector by applying the contrastive analysis of media communications throughout civilization history. The methodology of this approach involves the identification of the media communications and media, the determination of their specific characteristics, then, the observation of the ways of their application in different historical periods (prehistoric times, Mesopotamia, Egypt, ancient Greece, ancient Rome, the Middle Ages, the modern era and areas (politics, economics, nonprofit sector and, finally, the identification of the mutual similarities and differences. One of the conclusions of this research is that media communications throughout civilization history have not significantly changed in its objectives, strategies and message contents, with the perceived differences referring mainly to the form, that is, the technological aspect of the media.

Pengelolaan Media Sosial Oleh Unit Corporate Communication PT GMF Aeroasia

Directory of Open Access Journals (Sweden)

Fajar Syuderajat

2017-10-01

Full Text Available Studi ini berjudul:  Pengelolaan  Media  Sosial  oleh  Unit Corporate Communication PT GMF AeroAsia. Seiring dengan meningkatknya jumlah pengguna social media telah melahirkan media baru bagi bidang komunikasi khususnya dunia public relations. Kesempatan ini kemudian dimanfaatkan oleh PT GMF AeroAsia untuk memanfaatkan media sosial yang dijadikan sebagai media komunikasi dengan memberikan  informasi  seputar  dunia  aviasi  dan  bidang  MRO  (maintenance, repair,  organization  PT  GMF AeroAsia.   Tujuan studi ini, untuk mengetahui pengelolaan media sosial yang digunakan PT GMF AeroAsia sebagai strategi komunikasi brand awareness dengan konsep  teori yang digunakan dalam penelitian ini adalah New Media Theory yang berhubungan dengan media sosial. Metode pendekatan penulisan kualitatif dan bersifat deskriptif. Hasil dari studi ini mengatakan bahwa pengelolaan media sosial PT GMF AeroAsia oleh Corporate Communication memilih facebook, instagram, youtube, dan linkedin. Penanganan langsung dilakukan oleh tim digital aktivasi dengan konten-konten yang terlebih dahulu disetujui oleh kepala divisi Corporate Communication.   Kesimpulan, PT GMF AeroAsia menggunakan facebook, instagram, youtube, dan linkedin sesuai dengan segmentasi perusahaan yang lebih menekankan B-to-B. Meskipun banyak sekali follower pada media sosial tersebut namun untuk respon atau feedback kurang mendapatkan perhatian, sehingga terkesan lambat dalam menanggapi. Kata kunci: corporate communication;  media sosial; PT GMF AeroAsia.

[Social media and health communication: do we need rules?].

Science.gov (United States)

Santoro, Eugenio

2015-01-01

Social media, online social networks and apps for smartphones and tablets are changing the way to communicate health and health issues to consumers and health professionals. Google, Facebook, Apple, and other companies have launched tools to make easier the doctor-patient communication, to group patients with similar diseases allowing them to share stories, experiences, and opinions, and to remotely track and monitor users health and wellbeing. However several concerns about patients' and consumers' privacy remain. Doctor-patient communication through e-mail and social media also introduces other ethical and privacy issues that were addressed only by few medical societies with appropriate guidelines and policies. In addition, pharmaceutical companies have started to use social media channels to communicate with doctors, patients and consumers. This type of communication has been only partially regulated by the Food and Drug Administration with the recently published guidelines for industries. Similar concerns exist for health and medical applications for smartphones and tablets for which only few agencies (including Food and Drug Administration) are requiring a formal (even if restricted in typology) validation. It's time for Europe and Italy to adopt appropriate guidelines for the use of the new media in health communication.

Interpersonal communication outcomes of a media literacy alcohol prevention curriculum.

Science.gov (United States)

Banerjee, Smita C; Greene, Kathryn; Magsamen-Conrad, Kate; Elek, Elvira; Hecht, Michael L

2015-12-01

Media literacy intervention efficacy literature has focused on media-relevant (e.g., knowledge and realism) and behavior-relevant outcomes (e.g., attitudes and behaviors), without much attention paid to interpersonal communication outcomes. This project examined interpersonal communication after participation in two versions (analysis plus analysis and analysis plus planning) of the Youth Message Development (YMD) intervention, a brief media literacy curriculum targeted at preventing high school student alcohol use. Participants attended a 75-mins media literacy YMD workshop and completed a delayed posttest questionnaire 3 to 4 months later. Overall, 68 % participants replied affirmatively to interpersonal communication about the YMD intervention. Communication about the workshop moderated the effects of the type of workshop (analysis plus analysis or analysis plus planning) on self-efficacy to counter-argue (but not critical thinking). Interpersonal communication moderated the effects of the YMD intervention on self-efficacy to counter-argue, thereby signaling the importance of including interpersonal communication behaviors in intervention evaluation.

Guidelines for Teaching Non-Verbal Communications Through Visual Media

Science.gov (United States)

Kundu, Mahima Ranjan

1976-01-01

There is a natural unique relationship between non-verbal communication and visual media such as television and film. Visual media will have to be used extensively--almost exclusively--in teaching non-verbal communications, as well as other methods requiring special teaching skills. (Author/ER)

Media Exposure, Interpersonal Communication and the Electoral Decision Process.

Science.gov (United States)

Kimsey, William D.; Hantz, Alan

The relationships among mass media, interpersonal communication, and voting behavior were explored in a two-stage panel study of 141 respondents during a 1974 Illinois congressional election. Analyses of perceived exposures to mass media and to interpersonal communication were interpreted as supporting Rogers and Shoemakers' (1971)…

Meta-media and meta-communication - Revisiting the concept of genre in the digital media environment

Directory of Open Access Journals (Sweden)

Klaus Bruhn Jensen

2011-08-01

Full Text Available As analytical categories, genres have traditionally occupied a middle ground – between media as technologies and institutions, on the one hand, and discourses as material and modal forms of expression and interaction, on the other. With digitalization, the very concept of genre is in doubt: is the world wide web, Facebook, or the writing on its walls the genre? This article situat es genre in relation to the concepts of meta-media and meta-communication. First, I characterize the computer and the internet as metamedia, incorporating previous genres of embodied communication as well as mass communication. Second, I describe genres as a variety of meta-communication, which serves to configure communication in the first place. In conclusion, I discuss whether and how a category of meta-genres might help to account for some distinctive features of the digital media environment.

New communications media in education

OpenAIRE

Arsović, Branka B.; Namestovski, Žolt

2012-01-01

The popularity of social media among young people is an undeniable fact, and this phenomenon has resulted in new, different ways of communication and cooperation among people. Social networks have affected every segment of society and life in general. Hence it is still confusing to schools and educational institutions ignore the obvious influence of social networking sites and social media, rather than to take advantage of their educational potential. The work represents a contribution to the...

Role of educational media in promoting Information Communication ...

African Journals Online (AJOL)

This expository paper examines the role of educational media in promoting. Information Communication Technology in Nigerian Universities. It takes a critical look at some empirical studies on students' academic performance after utilizing educational media. The paper also discusses trends in educational media and ...

Interactive Communication by Applying Contemporary Media in Higher Education

Science.gov (United States)

Tatkovic, Nevenka; Ruzic, Maja

2005-01-01

Today society has become a multimedia society, turned towards new forms of communication, ready for changes and the new communicational challenges. The students, surrounded by PCs, mobile phones and ever so sophisticated software, videos, wireless sets and TVs, DVDs, satellite transmissions and "the media above all other media"--the…

Telling science stories in an evolving digital media ecosystem: from communication to conversation and confrontation

OpenAIRE

Holliman, Richard

2011-01-01

The globalised digital media ecosystem can be characterised as both dynamic and disruptive. Developments in digital technologies relate closely to emerging social practices. In turn these are influencing, and are influenced by, the political economy of professional media and user-generated content, and the introduction of political and institutional governance and policies. Together this wider context provides opportunities and challenges for science communication practitioners and researcher...

Marketing communication metrics for social media

OpenAIRE

Töllinen, Aarne; Karjaluoto, Heikki

2011-01-01

The objective of this paper is to develop a conceptual framework for measuring the effectiveness of social media marketing communications. Specifically, we study whether the existing marketing communications performance metrics are still valid in the changing digitalised communications landscape, or whether it is time to rethink them, or even to devise entirely new metrics. Recent advances in information technology and marketing bring a need to re-examine measurement models. We combine two im...

The new media paradigm: From mediation to mediatisation of social communication

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Bogdanić Aleksandar

2013-01-01

Full Text Available This study discusses the changes in character and role of social communication at the beginning of the twenty-first century. Beside itself being the subject of most thorough change under the influence of globalization and new communication technologies, communication became a key agency of social change. Mediation is seen as one of the phenomena that dominates everyday life and a common feature of almost all forms of human communication. Certain features of contemporary communication are also analyzed in greater detail, such as the new media and the culture of new 'intermediaries'. The new media, such as the internet, mobile phone, Youtube and Facebook, beside their intermediary nature, share a number of other features which are discussed in the study. The features of the culture of new intermediaries that are, among others, discussed in the study are media, content or user convergence, intertextuality, decentralization and decontextualization, media democratization, communicational reductionism, visual culture domination, new genres, planetary popularity, personal mass communication, commercialization of privacy, hypersensationalism and others. The study concludes that the new media have permeated all pores of society and became the integral part of social structure for the reason of which citizens must adapt to them. The media are not merely the means of social interaction but the place of social interaction. In other words, society and human communication have been mediatized.

Structure of media and communication companies in Ecuador

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Gabriela Coronel-Salas

2012-12-01

Full Text Available The lack of information about the media landscape in Ecuador has prompted the Department of Communication Sciences at the Private Technical University of Loja to map the country's media, production companies, and advertising and public relations agencies. The need for a database on communication issues is still latent in Ecuador. Some public and private agencies have made some contributions to the construction of physical or virtual repositories, but the data provided have been limited to basic, often outdated, contact information. Based on a sample of over one thousand media companies, this study describes their structure, legal and corporate organisation, geographical location, contents, reach, and provided services. This study is an approximation to the country’s media reality and is part of a wider research project entitled “Mapa de la Comunicación de Ecuador” (“Ecuador’s Media Map”.

Feed the dogs: The case of humanitarian communication in social media

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Gry Høngsmark Knudsen

2016-06-01

Full Text Available In this paper we address the interplay between networked media and humanitarian communication through the lens of meditization theory in order to forward a more balanced understanding of networked humanitarianism. We analyze a case of humanitarian communication that travelled Facebook in unpredictable ways and demonstrate the breakdown between sender and receiver positions. The case shows how communicative practices are challenged and how humanitarian organizations are destabilized in a new and unpredictable communication environment. We argue that in order to deepen the critical perspective on networked humanitarian communication, it is important to better understand how the institutional logic of humanitarianism changes when mediatized through networked media. Further, we suggest that a broader consideration of media amalgamation enables a critical discussion of networked media influence humanitarianism.

HIDDEN RELATIONSHIP BETWEEN SOCIAL MEDIA AND INTERPERSONAL COMMUNICATION

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Erika KULCSÁR

2014-10-01

Full Text Available If one starts from the assumption that each entity in one way or another have to communicate with consumers, then opportunities offered by the Internet are endless. As such the presence and impact of social media on communication policies of the various entities can be a remarkable one. According to experts in the field, firms thinking in a realistic way try and shall try in the future to benefit from the opportunities offered by this new medium. The aim is to attract a larger number of customers. However invariably the question arises: is the social media indeed the future, and all the existing communication techniques are no longer of any value in a communication?

New Media Technology in Developing Effective Organizational Internal Communication

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Nur Kholisoh

2017-01-01

Full Text Available The article was intended to investigate various benefits of Whatsapp Messenger application for an effective intenal communication in PT Euro Management Indonesia. In addition, this research also aimed to map the organizational internal communication pattern through the use of Whatsapp Messenger application. The research used theories of organizaional communication, new media communication pattern, and computer mediated communication (CMC. Moreover, paradigm used in the research was constructivist with qualitative approach and the research method was case study. The research result finds that the use of new media Whatsapp Messenger as a tool of communication can build effective internal communication in PT Euro Management Indonesia. Moreover, it also shows that the internal organizational communication pattern in PT Euro Management Indonesia used in Whatsapp Messenger application is conversation pattern.

The use of social media in communication and branding

OpenAIRE

Ewa Jaska; Agnieszka Werenowska

2014-01-01

Searching for information on products and services combined with the growing interest in social media make them important channels of marketing communication and more and more companies see their advertising potential. In order to demonstrate the role of social media in shaping the corporate image and branding the paper discusses the reasons for companies’ interest in this form of communication, its application in the internal communication system as well as the benefits and risks of a brand ...

How do you perceive this author? Understanding and modeling authors’ communication quality in social media

OpenAIRE

Han, Kyungsik

2018-01-01

In this study, we leverage human evaluations, content analysis, and computational modeling to generate a comprehensive analysis of readers' evaluations of authors' communication quality in social media with respect to four factors: author credibility, interpersonal attraction, communication competence, and intent to interact. We review previous research on the human evaluation process and highlight its limitations in providing sufficient information for readers to assess authors' communicatio...

Digital Social Medias Impact on the Firms’ Organizational Communication

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Fernanda Martins Romano

2014-06-01

Full Text Available This study investigates the impacts caused by the adoption of the so-called digital social media on strategy and on organizational communication processes of Brazilian companies. To this exploratory study´s effect, key organizational communication executives of varied sectors, large-sized companies were interviewed. The 11 in-depth interviews were based on a semi-structured script and processed applying NVivo software. Results revealed the yet incipient adoption of digital social media in organizational communication strategy shaped in the form of a process undergoing evolution thus posing a corporate challenge. The absence of knowledge concerning platform dynamics, of benchmarks and of specialized professionals were mentioned by interviewees as factors that inhibit said adoption. Despite declaring that digital social media is an irreversible phenomenon, executives fear the potential amplification of communication crises, when sprung from web-based blunders.

78 FR 1247 - Certain Electronic Devices, Including Wireless Communication Devices, Tablet Computers, Media...

Science.gov (United States)

2013-01-08

... Wireless Communication Devices, Tablet Computers, Media Players, and Televisions, and Components Thereof... devices, including wireless communication devices, tablet computers, media players, and televisions, and... wireless communication devices, tablet computers, media players, and televisions, and components thereof...

Introduction: Researching online worlds: challenging media and communication studies

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Kjetil Sandvik

2009-12-01

Full Text Available Digital media and network communication technology have not changed this setup, but rather have opened the possibility for encountering and experiencing additional types of worlds and performing additional types of spatial practices. Being situated online and being globally networked with the possibility of both synchronous and asynchronous communication, digitally mediated worlds provide possible interactions between users which are radically more independent of time and place than the ones facilitated by older media. From this perspective, the concept of online worlds both challenges and broadens our understanding of how media shape the world and how the media technology creates new social structures.

Mediatisation or PR-ization of Public--Media Communication--Analysis of Mediated Communication of Zoran Milanović.

Science.gov (United States)

Tanta, Ivan; Lesinger, Gordana

2015-12-01

Politicians and their public relations advisors depend on the mass communication media to transmit messages dailyand communicate effectively. The development of the mass media, from traditional to new, has changed the working conditions of these professions where one inevitably affects the other. Consequently, the way of formatting information in the newshas changed, along with the way of monitoring the political developments and informs the public on political activities. Amajor role in this process, over and above the political actors, has advisers for public relations, who choose moments andevents to publicise (PR-ization). With the increasing influence of public relations to media reports, politics also changes thepicture of the media and the impact on media coverage. Similarly, the impact on the manner in which the media reportprocess, what topics will be discussed topics and what tone the given information will have. We are living in a world characterized by mediation (Mazzoleni and Schulz, 1999) of the politics and the society as a whole, because politics and publicrelations necessarily need the media to communicate with their audiences. In this regard, we can talk about PR-izationmedia as the fundamental role of public relations practitioners affect attitudes, which skillfully make careful design ofmessages and events that are not included herein are the three professions each other should one without the other does notmake sense. This paper will focus on the influence of the media on politics and on influence of the public relations as profession in the content media perception. In view of the drawn by daily public appearances of Prime Minister, Zoran Milanovi6,and as says Lali63 few politics-related phenomena have over the past twenty years engaged so many reviews by experts andscholars as the Prime Minister's rhetoric. The particular form of the political communication will be reviewed in this paper.Through the interviews and the content analysis of key

Political Communication via the Media. ERIC Digest.

Science.gov (United States)

Aiex, Nola Kortner; Gottlieb, Stephen S.

Noting that critics charge that news reporting focuses on the superficial, personal characteristics of candidates and ignores the issues underlying elections, this Digest examines the relationship between the political process and political communication through the media. It addresses the power of advertising, cyberspace political communication,…

The role and importance of social media in communicating brand value

Directory of Open Access Journals (Sweden)

Đukić Suzana

2011-01-01

Full Text Available Communication between consumers is the most important way of communicating value and forming opinions on brands and enterprises. The expansion of communication technologies has made communication between people easier and provided the links with consumers on a radically new basis. Virtual space represents a dominant meeting place for people with similar interests. Thus, virtual consumer communities across the world preferring and committed to same brands have been created. Members are loyal to communities they belong to and participate actively and indirectly in modeling and developing them. By expressing their own opinions and exploring others, consumers influence and help each other in finding solutions for certain situations in buying and consumption. Considering the intensity of the exchange of information, opinions, experience and ideas, one can speak about the expansion of communication messages that are exchanged in the virtual space and social media as transfer channels. These are the media formed by consumers themselves, who control the information communicated through them. Because of the importance of massages exchanged through them and their impact on consumer behavior, social media have an important place in integrated marketing communications. Although enterprises cannot completely control the communication within social media, the efficiency of marketing communication can be realized by providing conditions for friendly, correct, continuous and transparent message exchange between consumers and enterprises as well as between consumers themselves. The paper examines the communication possibilities of social media determining their role and importance in communicating value in the market for the purpose of enhancing consumer loyalty and creating image and professional respectability of the enterprise.

Peri-operative communication patterns and media usage--implications for systems design.

Science.gov (United States)

Karlsen, Ero S; Toussaint, Pieter Jelle

2010-01-01

Inter-hospital communication amounts for a great deal of clinicians' work time. While communication is essential to coordinate care, it can also be time consuming and interruptive, and breakdown in communication is an important source of medical errors. One contributor to the interruptive nature of communication is the use of synchronous media, and there is clearly a potential for novel technologies. To assess communication patterns and media usage we performed an ethnographic field study in the peri-operative environment at a Norwegian hospital, as well as interviews with nurses. We analyze the results with regards to choice of media, characteristics of the conversations taking place and meta-messages, and account for addressing, obtrusiveness and information richness in the message exchanges. We find a relative high degree of interruptiveness in communication, and ascribe it to 1) a lack of situational awareness between locations in the peri-operative domain, as well as 2) use of synchronous media. This suggests that design of novel technology for intra-hospital communication should aim at supporting sender-receiver awareness and signaling of availability.

Strategic Communication and Social Media: An MBA Course from a Business Communication Perspective

Science.gov (United States)

Meredith, Michael J.

2012-01-01

Social media offers an exciting new area for our discipline to produce research and pedagogy that is in high demand by students, industry constituents, and other disciplines. This article discusses why business communication scholars should focus on social media as an important stream of study and outlines an MBA course in social media strategy…

We Reveal Ourselves to Ourselves: The New Communication Media in the Philippines

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Raul Pertierra

2013-06-01

Full Text Available The cellphone and the Internet are very significantly changing the communication landscape in the Philippines. Concomitantly, the new media are transforming social relationships in new and unexpected ways. With the new media, not only can Filipinos more easily communicate with their relatives and friends abroad; they also have new possibilities for revealing important aspects of self-identity. Mobiles are the most important new technology introduced in the Philippines and their effects far exceed most expectations. Even relationships with the recently dead are being affected by this technology. Moreover, the new media are also transforming older communication media,helping them penetrate and influence increasing aspects of everyday life. While the emancipatory possibilities of the new communication media are promising, new divisions and inequalities are also arising. Access to communication is emerging as one of the major sources of inequality.

[The perils of risk communication and the role of the mass media].

Science.gov (United States)

Rossmann, C; Brosius, H-B

2013-01-01

Based on theories and empirical results from communication science, the present paper provides an overview of the role of mass media in risk communication. It is guided by the following questions: How do risk issues find their way into the media and how does the media depict them? How do mass-mediated risk messages affect people's perception of risks, knowledge, attitudes, and behavior? What potential does the media have in disseminating health risk information in campaigns? Hence, the present paper aims to provide a basis for the appropriate use of mass media in health risk communication so as to make use of the potential of mass media without neglecting its limits.

382 Effectiveness of Selected Communication Media on Tourism ...

African Journals Online (AJOL)

FIRST LADY

2011-01-18

Jan 18, 2011 ... Effectiveness of Selected Communication Media on Tourism ... communication is a means to education vis-à-vis education is a means .... Strategies in Extention. ... Marketing Profile Among Rural Households in South Eastern.

Cancer Communication on Social Media: Examining How Cancer Caregivers Use Facebook for Cancer-Related Communication.

Science.gov (United States)

Gage-Bouchard, Elizabeth A; LaValley, Susan; Mollica, Michelle; Beaupin, Lynda Kwon

Americans are increasingly using social media (such as Facebook, YouTube, and Twitter) for health-related communication. Much of the previous research on social media and health communication has focused on Facebook groups related to a specific disease or Facebook pages related to an advocacy organization. Less is known about how people communicate about cancer on personal Facebook pages. In this study, we expand upon previous research by examining how cancer caregivers use personal Facebook pages for cancer-related communication. We examined themes in cancer-related exchanges through a content analysis of 12 months of data from 18 publically available Facebook pages hosted by parents of children with acute lymphoblastic leukemia (15 852 total posts). Six themes emerged: (1) documenting the cancer journey, (2) sharing emotional strain associated with caregiving, (3) promoting awareness and advocacy about pediatric cancer, (4) fundraising, (5) mobilizing support, and (6) expressing gratitude for support. Building upon previous research documenting the increasing use of social media for health-related communication and support, our findings show that personal Facebook pages offer a platform for cancer caregivers to share their cancer-related experiences, promote advocacy and awareness, and mobilize social support. Providers must recognize the importance of social media as a vehicle for support and communication for families of children with cancer. Nurses should educate parents on how to appraise information obtained through Facebook using evidence-based guidelines. Providers can encourage caregivers to use Facebook as a tool for communication, information, and support.

"Social Media has Opened a World of 'Open communication:'" experiences of Adults with Cerebral Palsy who use Augmentative and Alternative Communication and Social Media.

Science.gov (United States)

Caron, Jessica; Light, Janice

2016-01-01

An online focus group was used to investigate the experiences of nine individuals with cerebral palsy who use augmentative and alternative communication (AAC) and social media. Information was gathered related to (a) advantages of social media, (b) disadvantages of social media, (c) barriers to successful use, (d) supports to successful use, and (e) recommendations for other individuals using AAC, support personnel, policy makers, and technology developers. Participants primarily chose to focus on social media as a beneficial tool and viewed it as an important form of communication. The participants did describe barriers to social media use (e.g., technology). Despite barriers, all the participants in this study took an active role in learning to use social media. The results are discussed as they relate to themes and with reference to published literature.

Communications and Media: Grade 7. Cluster II.

Science.gov (United States)

Calhoun, Olivia H.

A curriculum guide for grade 7, the document is devoted to the occupational cluster "Communications and Media." It is divided into six units: advertising, film and photography, radio and television, journalism and publishing, library and periodicals, and transocean communications. Each unit is introduced by a statement of the topic, the…

CSR Communication Strategies for Organizational Legitimacy in Social Media

DEFF Research Database (Denmark)

Colleoni, Elanor

2013-01-01

is to investigate which corporate communication strategy adopted in online social media is more effective to create convergence between corporations' corporate social responsibility (CSR) agenda and stakeholders' social expectations, and thereby, to increase corporate legitimacy. Design/methodology/approach – Using....... Empirical findings show that, even when engaging in a dialogue, communication in social media is still conceived as a marketing practice to convey messages about companies. Originality/value – This paper originally investigates organizational legitimacy in the context of social media by applying advanced...... the entire Twitter social graph, a network analysis was carried out to study the structural properties of the CSR community, such as the level of reciprocity, and advanced data mining techniques, i.e. topic and sentiment analysis, were carried out to investigate the communication dynamics. Findings...

Impediments to Media Communication of Social Change in Family ...

African Journals Online (AJOL)

AJRH Managing Editor

media's and consumers' aspirations. (Afr J Reprod Health 2013; 17[3]: ... Keywords: Family Planning, Journalists, Behaviour Change Communication. Introduction ... method approaches, community involvement, as well as building media ...

Social Media and Strategic Market Communications of Festivals

DEFF Research Database (Denmark)

Gyimóthy, Szilvia; Larson, Mia

2010-01-01

Since the emerging omnipresence of social media usage in Western societies, marketers have been eager to harness the strategic communication potential of new media (e.g. blogs, wikis, visual content sharing sites and online communities. This is also apparent in event tourism; for instance music...... festivals have proved to be early adopters of Facebook fan sites and Twitter in order to distribute information, campaigns and celebrity rumors to their potential visitors in an inexpensive way. On the other hand, the strategic use of social media has also been hypothesized to be paved with a number...... of challenges. In order to fill a void of empirical studies of managing festival communications, this paper explores how social media is used as a tool for marketing and service innovation. By conducting focus groups and personal interviews with larger music events (Storsjöyran, Way Out West and Roskilde...

Making use of New Media for pan-European Crisis Communication

OpenAIRE

Nilsson, Susanna; Brynielsson, Joel; Granåsen, Magdalena; Hellgren, Charlotte; Lindquist, Sinna; Lundin, Mikael; Narganes Quijano, Maribel; Trnka, Jiri

2012-01-01

Social or new media have over the past years become an integrated part of human communication, both as a means to establish and maintain social relationships, but also as a means of sharing and co-creating information. New media comes with an array of possibilities for individuals as well as organisations, corporations and authorities. Within the field of crisis communication new media possibilities, such as online sharing and social networking, has had an impact on the way crisis information...

The Double-Edged Effects of Social Media Terror Communication

DEFF Research Database (Denmark)

Nickel, Sandro

2014-01-01

This paper connects the effects of social media on terror/anti-terror communication with dynamics and consequences of surveillance. Citizens become via social media more independent from mass media and more interconnected. This is also valid when citizens engage in terror/anti-terror communication...... that social media contribute to extending surveillance: by being a temptation for intelligence services, by not resisting state authorities and via constructing threat perceptions among populations which in effect deliver security politicians ‘windows of opportunity’ in order to implement ever more....... However, via social media citizens also become targets of the ‘collect-it-all’ surveillance, which was revealed to the global public in 2013. I argue that due to such surveillance some citizens might start to censor themselves and that surveillance inflicts with a number of human rights. I further argue...

Social media use in the United States: implications for health communication.

Science.gov (United States)

Chou, Wen-ying Sylvia; Hunt, Yvonne M; Beckjord, Ellen Burke; Moser, Richard P; Hesse, Bradford W

2009-11-27

Given the rapid changes in the communication landscape brought about by participative Internet use and social media, it is important to develop a better understanding of these technologies and their impact on health communication. The first step in this effort is to identify the characteristics of current social media users. Up-to-date reporting of current social media use will help monitor the growth of social media and inform health promotion/communication efforts aiming to effectively utilize social media. The purpose of the study is to identify the sociodemographic and health-related factors associated with current adult social media users in the United States. Data came from the 2007 iteration of the Health Information National Trends Study (HINTS, N = 7674). HINTS is a nationally representative cross-sectional survey on health-related communication trends and practices. Survey respondents who reported having accessed the Internet (N = 5078) were asked whether, over the past year, they had (1) participated in an online support group, (2) written in a blog, (3) visited a social networking site. Bivariate and multivariate logistic regression analyses were conducted to identify predictors of each type of social media use. Approximately 69% of US adults reported having access to the Internet in 2007. Among Internet users, 5% participated in an online support group, 7% reported blogging, and 23% used a social networking site. Multivariate analysis found that younger age was the only significant predictor of blogging and social networking site participation; a statistically significant linear relationship was observed, with younger categories reporting more frequent use. Younger age, poorer subjective health, and a personal cancer experience predicted support group participation. In general, social media are penetrating the US population independent of education, race/ethnicity, or health care access. Recent growth of social media is not uniformly distributed across

Particularities of the Marketing Communication Strategy through Social Media

OpenAIRE

Ionescu Andreea; Ciceo Andreea Teodora

2013-01-01

Consumers are confronted daily with dozens of decisions on buying a product and more than ever they refer to Social Media as the main and most important source of information and impressions from consumers worldwide. This article tackles the issue that companies nowadays still struggle with: understanding, properly using and incorporating Social Media marketing efforts into the overall marketing communications strategy. Moreover, it presents the particularities of communicating through Social...

Social Media, Traditional Media and Marketing Communication of Public Relations:A Study of Banking Industry

OpenAIRE

Khajeheian, Datis; Mirahmadi, Fereshteh

2015-01-01

Public relations are undertaking more important role in the marketing communication and advertising. The present paper reports a survey conducted in three Iranian banks’ public relations departments to understand how they use different media in their marketing communications and other related functions. A classification of public relations functions including fourteen functions in three categories has taken as research framework and by using a questionnaire, eight media have been asked to ran...

Vectors into the Future of Mass and Interpersonal Communication Research: Big Data, Social Media, and Computational Social Science.

Science.gov (United States)

Cappella, Joseph N

2017-10-01

Simultaneous developments in big data, social media, and computational social science have set the stage for how we think about and understand interpersonal and mass communication. This article explores some of the ways that these developments generate 4 hypothetical "vectors" - directions - into the next generation of communication research. These vectors include developments in network analysis, modeling interpersonal and social influence, recommendation systems, and the blurring of distinctions between interpersonal and mass audiences through narrowcasting and broadcasting. The methods and research in these arenas are occurring in areas outside the typical boundaries of the communication discipline but engage classic, substantive questions in mass and interpersonal communication.

The effect of social media marketing, on brand marketing and communication strategy: the case of Visit Denmark.

OpenAIRE

Zhang, Lingling

2015-01-01

Abstract Objective: This thesis seeks to provide insight into the integration of social media marketing communications and brand strategy from the perspective of the destination marketing organization. Method: Qualitative case study methodology generated understanding of the approach to DMOs’ marketing. Interview allows exploration of how online marketing strategies with the practice of social media used in destination branding processes and content analysis to analyze audience engagement to ...

POLITICAL COMMUNICATION DURING THE 2014 PRESIDENTIAL CAMPAIGN: ONLINE MEDIA COVERAGE

Directory of Open Access Journals (Sweden)

Cristina Cîrtiţă-Buzoianu

2015-12-01

Full Text Available The election campaign has lately become a real challenge where all the political actors display their skills, the communication ones, but also those related to the electoral marketing and public relations which play a vital role in creating the image of a particular candidate. The interest that the public manifest towards the presidential debates, as well as towards all the means of political communication used by the actors involved represents a reference point in the construction of an election campaign. Our paper aims to achieve a quantitative analysis of the communicational messages sent during the 2014 presidential campaign in the online media. In this respect, we are going to conduct a media monitoring on two central newspapers, namely “Evenimentul Zilei” (“Daily Event” and “Jurnalul Național” (“National Journal”, to track the online media visibility of the political communication starting from several indicators predefined in order to measure the efficiency of the political communication. Thus, our approach considers the influence of political communication in the election campaign as it appears in the online press in Romania.

Interdisciplinary Analysis of Drought Communication Through Social Media Platforms and Risk Communication

Science.gov (United States)

Wygant, M.

2015-12-01

As droughts continue to impact businesses and communities throughout the United States, there needs to be a greater emphasis on drought communication through interdisciplinary approaches, risk communication, and digital platforms. The purpose of this research is to provide an overview of the current literature on communicating drought and suggests areas for further improvement. Specifically, this research focuses on communicating drought through social media platforms such as Facebook, Twitter, and Instagram. It also focuses on the conglomeration of theoretical frameworks within the realm of risk communication, to provide a strong foundation towards future drought communication. This research proposal provides a critical step to advocate for paradigmatic shifts within natural hazard communication.

Social media and the transformation of activist communication: exploring the social media ecology of the 2010 Toronto G20 protests

NARCIS (Netherlands)

Poell, T.

2014-01-01

How does the massive use of social media in contemporary protests affect the character of activist communication? Moving away from the conceptualization of social media as tools, this research explores how activist social media communication is entangled with and shaped by heterogeneous

Did we make it to the news? Effects of actual and perceived media coverage on media orientations of communication professionals

NARCIS (Netherlands)

Jacobs, S.; Wonneberger, A.

The aim of this study is to assess the mass media orientations of communication professionals: Is past media coverage for their organization related to the way communication professionals currently evaluate the importance of the media for their organizations? Following the debates on mediatization

PoliMedia. Analysing Media Coverage of political debates by automatically generated links to Radio & Newspaper Items

NARCIS (Netherlands)

M. Kleppe (Martijn); L. Hollink (Laura); M.J. Kemman (Max); D. Juric (Damir); H.J.G. Beunders (Henri); J. Blom (Jaap); J. Oomen (Johan); G.J. Houben (Geert Jan)

2014-01-01

markdownabstractStudents and researchers of media and communication sciences study the role of media in our society. They frequently search through media archives to manually select items that cover a certain event. When this is done for large time spans and across media-outlets, this task can

ECONOMIC ASPECTS OF MASS-MEDIA AND THE CHANGES GENERATED BY THE ECONOMIC CRISIS

Directory of Open Access Journals (Sweden)

TRAIAN ALEXANDRU NASTASE

2011-04-01

Full Text Available In this paper we intend to describe the economic implications of mass-media in correlation with the recent socio-economic changes generated by the economic crisis. We take into consideration the dual market on which mass-media evolves: the mass-media products market, and the advertising market, keeping in mind that the behavior of a mass-media institution on one market, can have direct implication on the other market. We analyze the relation between mass-media and the public (audience, the cost for creating mass-media products, the ways in which mass-media reduces costs and the ways of increasing their profits. As mass-media must always adapt to the social changes and to the public, we take our analysis further and we describe how the recent economic changes influenced the mass-media consumption trends and mass-media profits on all the main communication channels: TV, radio, outdoor, internet, newspapers/magazines. This analysis is performed at both a global and a local level, for Romania. In the end we predict how other key changes may affect the economic model approach of the mass-media institutions on short and middle terms.

The Role of Social Media in Crisis Communication and Crisis Management

Directory of Open Access Journals (Sweden)

Mustafa Emre Civelek

2016-04-01

Full Text Available Social media and social media tools have improved rapidly and started to influence society especially in recent years. This influence has forced businesses to revolutionize their communication with the external environment. The fact that Web 2.0 has an influence on consumer behavior, and that it makes the consumers stronger; requires faster, more flexible and more sensitive communication processes in businesses. Especially during a time of crisis, a business’ communication with the external environment is quite critical. For this reason, the way how the crisis communication is managed through social media is vital for businesses. In this article, the perceptions of how to manage businesses during a time of crisis so that they make minimum loss, is shared.

New Media Technology in Developing Effective Organizational Internal Communication

OpenAIRE

Kholisoh, Nur; Sulastri, Ria

2017-01-01

The article was intended to investigate various benefits of Whatsapp Messenger application for an effective intenal communication in PT Euro Management Indonesia. In addition, this research also aimed to map the organizational internal communication pattern through the use of Whatsapp Messenger application. The research used theories of organizaional communication, new media communication pattern, and computer mediated communication (CMC). Moreover, paradigm used in the research was construct...

A Communication Process: Electronic Media in Distance Education--A Review.

Science.gov (United States)

George, Donald; And Others

1989-01-01

Reviews the current use of electronic media in distance education, emphasizing Canadian examples. Examines broadcast television, videotape, satellite, telephone, radio, audiocassette, and computer. Discusses trends in media use and institutional development, focusing on education as communication and on the importance of combining different media.…

Functions and Dysfunctions of Mass Communication Media | Rabiu ...

African Journals Online (AJOL)

Mass communication provides a way of interacting, distantly, with unknown audiences. It is the process of sharing experience in which a huge number of people are involved simultaneously, or almost so. It often occurs through the use of mass media channels and technology. The mass media are all around us. To live even ...

Patient-provider communication over social media: perspectives of adolescents with psychiatric illness.

Science.gov (United States)

van Rensburg, Samuel H; Klingensmith, Katherine; McLaughlin, Paige; Qayyum, Zheala; van Schalkwyk, Gerrit I

2016-02-01

Social media is an increasingly dominant platform for communication, especially among adolescents. Statements from professional bodies and a growing body of empirical evidence support a role for social media in improving provider-patient interactions. In psychiatry, particular concerns exist about the suitability of this style of communication. Very limited data are available exploring how patients would like to incorporate social media into their communication with their psychiatric providers. We conducted a qualitative study with 20 adolescents attending the Yale Psychiatric Hospital Intensive Outpatient Programme. Interviews were analysed using inductive thematic analysis. Participants highlighted how social media could allow for constant access to a mental health provider, provide a less anxiety-provoking mode of communication, and allow for them to be monitored in a more on-going fashion. However, participants also identified many potential risks associated with these applications, including the potential for anxiety if a provider was not able to respond immediately, and a sense that online interactions would be less rich overall. Our findings suggest that adolescents are open to the idea of communicating with mental health providers over social media and are able to describe a number of instances where this could be of value. The risks participants described, as well as concerns raised by existing literature, indicate the need for further work and protocol development in order for social media to be a feasible tool for communication between providers and adolescents with psychiatric illness. © 2015 John Wiley & Sons Ltd.

Remote sensing and communications in random media

Science.gov (United States)

Papanicolaou, George

2003-04-01

Reliable, high-capacity communications in scattering media can be effectively established with some basic remote sensing techniques involving time reversal. I will formulate these problems and discuss the various mathematical approaches that can be used for analysis. It turns out that stochastic analysis plays an important role and, in some cases, gives very satisfactory results. One such result is the spectacular increase in communications capacity in a richly scattering environment. I will end with a discussion of applications and computational issues that arise in the realistic simulation of communication systems.

Conveying Cutting-Edge Discoveries to Nonscientists: Effective Communication with Media

Science.gov (United States)

Gupta, Nikhil; Hamilton, Kathleen; Chamot, Joshua

2013-07-01

The benefits of using information and news media for disseminating cutting-edge scientific discoveries to the public are well known. Taxpayers and lawmakers need to be informed about the implications of public investments, young students' interest can be molded toward science- and technology-based careers, and public awareness of important issues can be raised by effectively using media. However, communication with news media is different from the means commonly used by scientists—journal publications and conference presentations. This article is intended to provide information on three basic aspects of media interactions—why, what, and how to communicate. The increasing importance of this mode of dissemination in this information age cannot be ignored; rather, it can be effectively utilized for educating a wider population base.

The Use of Social Media for Communication In Official Statistics at European Level

OpenAIRE

Ionela-Roxana GLĂVAN; Andreea MIRICĂ; Bogdan Narcis FÎRȚESCU

2016-01-01

Social media tools are wide spread in web communication and are gaining popularity in the communication process between public institutions and citizens. This study conducts an analysis on how social media is used by Official Statistical Institutes to interact with citizens and disseminate information. A linear regression technique is performed to examine which social media platforms (Twitter or Facebook) is a more effective tool in the communication process in the official statistics area. O...

Configuring Web-based Media for Communication in Dispersed Project Groups

DEFF Research Database (Denmark)

Scheepers, Rens; Nicolajsen, Hanne Westh

2006-01-01

meetings, telephone) are not always viable options. Instead, computer-based communication media such as email, project intranets and extranets become surrogate conduits for day-to-day project communication and exchange of project-related content. We examined the effect of different media configurations......We studied how project groups in a pharmaceutical organization communicate project content. The project groups are geographically dispersed, and operate in different time zones. In such project environments, synchronous or geographically bounded modes of communication channels (e.g., face to face...... on the nature of content created by the project groups. We found that configuration decisions, notably the responsibility for content provision and who had access to content, influenced medium choice and the nature of communication taking place via the medium. More substantive content resulted when content...

Information and Communication Technologies in Creating Political Media Reality in Russia

Directory of Open Access Journals (Sweden)

Marianna Yu. Pavlyutenkova

2017-01-01

Full Text Available The article explores intended use of infocomms in creation of political media reality, acting as a virtual environment, effectively replacing reality. A noteworthy detail is that mainstreaming of information and communication technologies into political sphere substantially increases the authoritative potential for the media discourse. Those forces that assert their own media versions of events and media images for their participants have been winning in the competitive struggle amidst media discourses today. Furthermore, all available communication channels (television, media, Internet resources, mobile telecommunications are used to set up a political pseudo-environment for their information consumers, replacing political reality. The article shows what way new media resources, initially aimed at manipulating the mass consciousness in the pre-election race are being incorporated today. In particular, impressive manipulative media effects are demonstrated when a fake discourse is included in the media space. In addition, computer attacks, hacking, and the prime of independent cyber organizations fighting against the “world evil” are in effect as an instrument in the political struggle, in obtaining compromising material and interstate opposition. The work records the inclusion of graphic elements, emoji, clips in the media discourse. In general, symbols, encroaching into the politics space, become a part of the political mainstream, change the style of political demonstrations, discussions, chats that unite adherents to influence the actions of the authorities. It follows that the political media reality design, supported by the latest information and communication technologies tools, directly affects the perception of what is happening on a global scale, quickly formatting the mass consciousness.

Media use, face-to-face communication, media multitasking, and social well-being among 8- to 12-year-old girls.

Science.gov (United States)

Pea, Roy; Nass, Clifford; Meheula, Lyn; Rance, Marcus; Kumar, Aman; Bamford, Holden; Nass, Matthew; Simha, Aneesh; Stillerman, Benjamin; Yang, Steven; Zhou, Michael

2012-03-01

An online survey of 3,461 North American girls ages 8-12 conducted in the summer of 2010 through Discovery Girls magazine examined the relationships between social well-being and young girls' media use--including video, video games, music listening, reading/homework, e-mailing/posting on social media sites, texting/instant messaging, and talking on phones/video chatting--and face-to-face communication. This study introduced both a more granular measure of media multitasking and a new comparative measure of media use versus time spent in face-to-face communication. Regression analyses indicated that negative social well-being was positively associated with levels of uses of media that are centrally about interpersonal interaction (e.g., phone, online communication) as well as uses of media that are not (e.g., video, music, and reading). Video use was particularly strongly associated with negative social well-being indicators. Media multitasking was also associated with negative social indicators. Conversely, face-to-face communication was strongly associated with positive social well-being. Cell phone ownership and having a television or computer in one's room had little direct association with children's socioemotional well-being. We hypothesize possible causes for these relationships, call for research designs to address causality, and outline possible implications of such findings for the social well-being of younger adolescents. PsycINFO Database Record (c) 2012 APA, all rights reserved.

Research on Czech firms’ marketing communication based on social media networks

Directory of Open Access Journals (Sweden)

Vít Chlebovský

2012-01-01

Full Text Available Objective of the research described in this article is to make an analysis of the usage of marketing communication using both traditional Internet communication channels as well as Social Media Networks by the Czech companies. Primary research was made through on-line questionnaire. Companies across the branches and size categories within the Czech economy were addressed. Companies were selected from the www.firmy.cz portal. Only companies with their own web domain were addressed. The typical respondents were mostly from middle management, especially managers from the marketing or commercial departments. The final number of questionnaire respondents covered in the research is 1009. The main research method was questioning. The questionnaire consisted of three sections with the scale answer questions mainly. Google Refine was used for data processing and Microsoft Excel for statistical processing and graphic outputs of the research. Evaluated results show significant gaps in usage of Internet communication tools in marketing of Czech companies and also deficiency between clear understanding of the respondents how Social Media should be used in marketing communication and real use in the companies. This deficiency was statistically tested and relation between respondents’ perception of the importance of Social Media use for bidirectional communication with stakeholders and non-use of Social Media for bidirectional communication with stakeholders by respondents’ company was confirmed.

DIGITALIZATION AND NEW MEDIA LANDSCAPE

OpenAIRE

Tadej Praprotnik

2016-01-01

The article presents the phenomena of new communication technologies. It exposes the role of social media (Web 2.0) and sketches some global trends within the field of new media. It further outlines basic characteristics of traditional mass communication and consumption of media products, and as a counter-part presents interactive nature of a new media and the phenomena of user-generated media contents. The main focus of the article is the process of digitalization and its influence on import...

Strategically using social media to communicate research

OpenAIRE

Rummer, Jodie; Darling, Emily

2015-01-01

This was a presentation given to PhD/doctoral candidates at James Cook University introducing them to developing an online presence/identity and strategically using social media to communicate their research and network within their professional communities.

Comparative analysis between scientific and the media communication following facial transplantation.

Science.gov (United States)

Belanger, M; Harris, P G; Nikolis, A; Danino, A M

2009-03-01

Our aim was to analyze the communications about three outstanding medical reports. Was there any difference in the reports of the three allografts? Was there a correlation between the media and the scientific world? The Internet sites of three major newspapers were used for the media database. Those results were compared with PubMed between 2005 and 2007 using these key words: "facial graft," "facial allograft," "composite tissue allograft," and names of surgeons of the graft. We did a comparative analysis using a word processor and a quality analysis software. We analyzed 51 articles from the media and six from the PubMed database. In PubMed, 100% of the articles were on the first graft and respected the privacy of the patient compared to 67% of the media who unveiled the identity. The communication following a medical premiere depends on the team, which performes the act. We observed a major difference between the three cases. Ethical considerations are different for the media and for scientists. The communication management of a medical premiere takes preparation and evaluation.

A Systematic Review of the Use of Social Media for Food Safety Risk Communication.

Science.gov (United States)

Overbey, Katie N; Jaykus, Lee-Ann; Chapman, Benjamin J

2017-09-01

This article covers the current published literature related to the use of social media in food safety and infectious disease communication. The aim was to analyze literature recommendations and draw conclusions about how best to utilize social media for food safety risk communication going forward. A systematic literature review was conducted, and 24 articles were included for analysis. The inclusion criteria were (i) original peer-reviewed articles and (ii) primary focus on communication through social media about food safety and/or infectious diseases. Studies were coded for themes about social media applications, benefits, limitations, and best practices. Trust and personal beliefs were important drivers of social media use. The wide reach, immediacy, and information gathering capacities of social media were frequently cited benefits. Suggestions for social media best practices were inconsistent among studies, and study designs were highly variable. More evidence-based suggestions are needed to better establish guidelines for social media use in food safety and infectious disease risk communication. The information gleaned from this review can be used to create effective messages for shaping food safety behaviors.

Conceptualizing Media Generations: the Print-, Online- and Individualized Generations

DEFF Research Database (Denmark)

Westlund, Oscar; A Färdigh, Mathias

2012-01-01

During the 1990s news publishers established an online presence and in the 2000s they developed cross-media news work. This has resulted in changing news accessing habits, with varied magnitude among generations. This article aims to construct theoretically sound news media generations, through...... statistical analysis of data from a nationally representative scientific omnibus survey conducted in 2010. Firstly the article presents a descriptive and explanatory analysis of how eight generational cohorts utilize news in print and/or online and/or mobile. Secondly these findings are used for merging...... highest of online only news accessing (Pearson’s r = .135). The heterogeneous news usage patterns exhibited by the individualized generation (1980s-1990s) were accommodated for by two cohorts. The online cohort shows high probability for online-only news usage (49%) and a positive correlation (Pearson’s r...

The Communications of Influence through Technology-Enabled Media

National Research Council Canada - National Science Library

Turner, Jason M

2006-01-01

Theory and research regarding interpersonal influence and communication media have conceptualized both in terms of contextual or a priori factors, situated action and interaction, or behavioral outcomes...

Social media in the promotion of health.

Science.gov (United States)

Matikainen, Janne; Huovila, Janne

Social media has brought about a major change in communication. Besides ordinary people, the change applies to organizations and public authorities. In the social media, the public becomes an active player and content provider. With social media, communication will become increasingly media-centered. The change in communication scenery has challenged traditional expertise. On the other hand, social media also opens up many possibilities for the establishment of expertise and health communication. Within the social media, communities can become significant sites for the production of knowledge and expertise. They may generate useful activity as regards the combination of health information activities and everyday life, but sometimes they can also become a cradle of false information. In its various forms, social media provides a versatile forum for health communication, where people can be met interactively.

Communication Media and Educational Technology: An Overview and Assessment with Reference to Communication Satellites.

Science.gov (United States)

Ohlman, Herbert

In this survey and analysis of the present state and future trends of communication media and educational technology, particular emphasis is placed on the potential uses of communication satellites and the substitution of electronic transmission for physical distribution of educational materials. The author analyzes in detail the characteristics…

Political communication research: New media, new challenges, and new opportunities

Directory of Open Access Journals (Sweden)

Rasmus Kleis Nielsen

2014-06-01

Full Text Available The rise of new media and the broader set of social changes they are part of present political communication research with new challenges and new opportunities at a time when many think the field is at an intellectual impasse (e.g., Bennett & Iyengar, 2008. In this article, I argue that parts of the field’s problems are rooted in the way in which political communication research has developed since the 1960s. In this period, the field has moved from being interdisciplinary and mixed-methods to being more homogenous and narrowly focused, based primarily on ideas developed in social psychology, certain strands of political science, and the effects-tradition of mass communication research. This dominant paradigm has contributed much to our understanding of some aspects of political communication. But it is struggling to make sense of many others, including questions concerning people’s experience of political communication processes and questions concerning the symbolic, institutional, and technological nature of these processes—especially during a time of often rapid change. To overcome this problem, I argue that the field of political communication research should re-engage with the rest of media and communication studies and embrace a broader and more diverse agenda. I discuss audience research and journalism studies as examples of adjacent fields that use a more diverse range of theoretical and methodological tools that might help political communication research engage with new media and the new challenges and new opportunities for research that they represent.

Pengelolaan Media Sosial Oleh Unit Corporate Communication PT GMF Aeroasia

OpenAIRE

Fajar Syuderajat

2017-01-01

Studi ini berjudul:  Pengelolaan  Media  Sosial  oleh  Unit Corporate Communication PT GMF AeroAsia. Seiring dengan meningkatknya jumlah pengguna social media telah melahirkan media baru bagi bidang komunikasi khususnya dunia public relations. Kesempatan ini kemudian dimanfaatkan oleh PT GMF AeroAsia untuk memanfaatkan media sosial yang dijadikan sebagai media komunikasi dengan memberikan  informasi  seputar  dunia  aviasi  dan  bidang  MRO  (maintenance, repair,  organization)  PT  GMF AeroA...

Mass Communication: An Introduction; Theory and Practice of Mass Media in Society.

Science.gov (United States)

Bittner, John R.

From the perspectives of historical, contemporary, and future interpretations of mass communication, this introduction to the theory and practice of mass media in society treats both the social context of mass communication and the hardware components that make it operable. The book discusses all mass media--newspapers, magazines, radio,…

Critical Media and Communication Studies Today. A Conversation

Directory of Open Access Journals (Sweden)

Christian Fuchs

2011-06-01

Full Text Available This article documents a conversation between us that was first published in parallel on our two blogs http://dwmw.wordpress.com and http://fuchs.uti.at/blog. The conversation deals with our assessments of the status of Critical Media and Communication Studies today. We discuss the work of Dallas Smythe, how to study and assess Google, research dimensions of Critical Political Economy of the Media, how important each of these dimensions should be, the role of ideology critique for Critical Political Economy of the Media, the commonalities and differences between Political Economies of the Media and Critical Political Economy of the Media/Critique of the Political Economy of the Media, the role of Karl Marx for Political Economies of the Media, Nicholas Garnham's recent comments on the field of Critical Political Economy of the Media, neoliberalism and capitalist crisis as contexts for Political Economies of the Media. Comments are very welcome on our blogs, URLs to the specific blog postings can be found in the article sections.

Acceptance of governmental communication in catastrophes and media coverage

International Nuclear Information System (INIS)

Ruhrmann, G.; Kohring, M.

1997-01-01

Technology policy - like every political field - has to deal with conflicts, in which different partial interests are negotiated. Technological catastrophes are based on past decisions in technology policy. From there specific problems of acceptance in catastrophes can only be understood according to this social and temporal context. Acceptance deficits of the government result from the insufficient consideration of the interests non-governmental actors express(ed) with regard to technological risk decisions. Therefore governmental risk and crisis communication should communicate the rationales underlying technology decisions, at the same time giving other actors the possibility of further negotiation. The media coverage plays an important role in this communication process. Following their own specific rules the media create a public sphere, in order to give different groups and institutions an orientation for their social acting. Governmental communication should not consider journalism as a transmission belt for its information policy - rather, in order to be effective, it should respect the specific journalistic conduct. (orig.) [de

Communication-oriented person-organization fit as a key factor of job-seeking behaviors: millennials' social media use and attitudes toward organizational social media policies.

Science.gov (United States)

Cho, Jaehee; Park, Dong Jin; Ordonez, Zoa

2013-11-01

The main goal of this study was to assess how the millennial generation perceives companies that have different social media policies and how such perception influences key variables for job-seeking behaviors, including perceived person-organization fit (POF), organizational attraction, and job pursuit intention. Results from a univariate general linear model and path analysis supported all of the established hypotheses. In particular, the results revealed that millennials perceived higher POF for a company with organizational policies supporting employees' social media use. Further, organizational attractiveness significantly mediated the relationship between communication-oriented POF and job pursuit intention.

Perceptions on the Effectiveness of Communication between Public Institutions and Journalists through Social Media

Directory of Open Access Journals (Sweden)

Mihaela Păun

2009-11-01

Full Text Available This article presents the challenges and opportunities of social media for public institutions and argues that the designing and implementing government public relations using social media involves more than merely having another communication channel for publics. I will explain the “social media”, the differences between social media and electronic-Public Relations - E-PR, and the communication between public institutions and journalists. The interviews with journalists or with PR specialists in public institutions were focused on the use, the extent of this use, and the perceived value of various social media as sources contributing to agenda building (Cobb, Elder 1983. If journalists are regularly monitoring sites and forums for story ideas and information, it is necessary for PR professionals within each industry to carefully monitor the information placed there and perhaps engage content producers. In this paper, I conclude that social media is an alternative instrument to encourage a two-way communication channel between government and publics. In public relations, the emergence of social media challenges the traditional instruments of government public relations. Responding to the development of information and communication technology (ICT, social media is considered as an alternative communication channel of government public relations efforts.

Communicative Informatics: An Active and Creative Audience Framework of Social Media

Directory of Open Access Journals (Sweden)

Linda M. Gallant

2011-09-01

Full Text Available Communicative informatics reflects the interactive complexity of web-based communication and a paradigm shift away from mass communication. Three discursive spheres (database and information systems, human computer interaction, and active audiences work together to control online communication openness and its consequences for post-mass media society’s public common. This has implications for communication freedom, creativity, and constraints in an information-based society. Four propositions shed light on how online audience activity is encouraged by and imperative to corporate interests; how audience creativity can create, accept, or reject messages; how the online audience is monitored; and how online rhetoric can produce or inhibit public commons. Evidence shows that social media’s corporate interests can be at odds with online privacy and citizen communication. This tension is explored with a unique focus on rhetoric, argument, and the communication between audience members and Internet-based corporate media by way of digitized communication feedback loops.

Effectiveness of Selected Communication Media on Tourism ...

African Journals Online (AJOL)

waterfalls, historical relics, captivating beaches, rock out-crops, rolling lulls coupled with hospitable and culturally active people that are capable of making tourism a delight in Nigeria. The study therefore assessed the effectiveness of selected communication media on awareness creation towards tourism for rural ...

Communication, Reasoning, and Planned Behaviors: Unveiling the Effect of Interactive Communication in an Anti-Smoking Social Media Campaign.

Science.gov (United States)

Namkoong, Kang; Nah, Seungahn; Record, Rachael A; Van Stee, Stephanie K

2017-01-01

This study examines direct and indirect effects of interactive communication in an antismoking social media campaign. To that end, we pose a multitheoretical framework that integrates communication mediation models and the Theory of Planned Behavior. To test the theorized model, we conducted an experiment using a two-group pretest-posttest design. Participants (N = 201) were randomly assigned into two experimental conditions: "campaign message reception only" as a control group and "message reception and social interaction" as a treatment group, in which the participants contributed to the antismoking campaign by posting their own campaign ideas and information they found through mediated and interpersonal communication. The findings show that interactive communication catalyzes the participants' information searching behaviors through diverse communication channels. In turn, increased media use plays a crucial role in changing their attitudes and perceived social norms about smoking behaviors, and eventually reducing smoking intention. This study affirms that the theory of planned behavior is effective in predicting behavioral intention and demonstrates the usefulness of a multitheoretical approach in interactive campaign research on social media.

Gaps in Perception on Social Media Use in Crisis Communication Between Vietnamese Organizations and Stakeholders

Directory of Open Access Journals (Sweden)

Tuong-Minh Ly-Le

2018-05-01

Full Text Available Despite the emergence of social media in many aspects of Vietnamese lives, including marketing and promotional activities, Vietnamese organizations have used little social media in their crisis communication efforts. The organizations are hesitant to adopt social media in crisis communication and prefer to use traditional media because of its controllability and professionalism. However, with the increasing number of organizational crises that started on social media in the past years, it is arguably that Vietnamese stakeholders use social media as one of their main communication channels during crises. Should the organizations use social media in response? Through a series of interviews to PR practitioners and stakeholders in Vietnam, this research aims to find out the similarities and gaps in the perception of social media use for crisis communication between these two groups, and to guide a crisis communication practice that is appreciated by stakeholders.   Bahasa Indonesia Abstrak: Meskipun munculnya media sosial dalam banyak aspek kehidupan Vietnam, termasuk kegiatan pemasaran dan promosi, organisasi Vietnam telah menggunakan sedikit media sosial dalam upaya komunikasi krisis mereka. Organisasi ragu-ragu untuk mengadopsi media sosial dalam komunikasi krisis dan lebih suka menggunakan media tradisional karena pengendalian dan profesionalisme. Namun, dengan meningkatnya jumlah krisis organisasi yang dimulai di media sosial dalam beberapa tahun terakhir, dapat dibilang bahwa pemangku kepentingan Vietnam menggunakan media sosial sebagai salah satu saluran komunikasi utama mereka selama krisis. Haruskah organisasi menggunakan media sosial sebagai jawaban? Melalui serangkaian wawancara kepada praktisi PR dan pemangku kepentingan di Vietnam, penelitian ini bertujuan untuk mengetahui persamaan dan kesenjangan dalam persepsi penggunaan media sosial untuk komunikasi krisis antara kedua kelompok ini, dan untuk memandu praktik komunikasi krisis yang

The Future of the New Media in the Communication of Science

Science.gov (United States)

Hanson, Joseph

2014-03-01

New media, that which is based around social networks, ubiquitous consumer technology, and today's near-universal access to information, has transformed the way that science is communicated to the scientist and non-scientist alike. We may be in the midst of mankind's greatest shift in information consumption and distribution since the invention of the printing press. Or maybe not. The problem with predicting the future is that it's very hard, and unless you're Isaac Asimov, it's very easy to be wrong. When one predicts the future regarding the internet, that risk becomes almost a certainty. Still, we can apply lessons learned from the near and distant history of science communication to put today's new media evolution into perspective, and to give us clues as to where social media, digital journalism, open access, and online education will lead science communication in years to come. Most importantly, it remains to be seen whether this new media evolution will translate into a shift in how science is viewed by citizens and their policymakers.

Simulations for Crisis Communication: The Use of Social Media

Science.gov (United States)

Chung, Siyoung

2016-01-01

Simulations have been widely used in crisis and emergency communication for practitioners but have not reached classrooms in higher education. The purpose of this study was to investigate the effects that simulations using social media have on the learning of crisis communication among college students. To explore the effects, a real-time crisis…

Three types of communication on internal social media:

DEFF Research Database (Denmark)

Madsen, Vibeke Thøis

The aim of this paper is to explore to what extend internal social media introduces a new kind of participatory communication in organizations. The paper is based on two explorative studies: A multiple case study in ten Danish organizations and a single case study in a Danish bank. Based on the t....... Different levels of communication might be reached in different types of organizations, and it is only when coworkers perceive a license to critique that organizations will actually develop participatory communication that has the ability to move the organization....

A call for innovative social media research in the field of augmentative and alternative communication.

Science.gov (United States)

Hemsley, Bronwyn; Balandin, Susan; Palmer, Stuart; Dann, Stephen

2017-03-01

Augmentative and alternative communication (AAC) social media research is relatively new, and is built on a foundation of research on use of the Internet and social media by people with communication disabilities. Although the field is expanding to include a range of people who use AAC, there are limitations and gaps in research that will need to be addressed in order to keep pace with the rapid evolution of social media connectivity in assistive communication technologies. In this paper, we consider the aims, scope, and methodologies of AAC social media research, with a focus on social network sites. Lack of detailed attention to specific social network sites and little use of social media data limits the extent to which findings can be confirmed. Increased use of social media data across a range of platforms, including Instagram and YouTube, would provide important insights into the lives of people who use AAC and the ways in which they and their supporters use social media. New directions for AAC social media research are presented in line with those discussed at the social media research symposium at the International Society for Augmentative and Alternative Communication in Toronto, Canada, on August 12, 2016.

Using social media to communicate child health information to low-income parents.

Science.gov (United States)

Stroever, Stephanie J; Mackert, Michael S; McAlister, Alfred L; Hoelscher, Deanna M

2011-11-01

The objective of this study was to determine the value of using social media to communicate child health information to low-income parents. We evaluated qualitative data obtained through focus groups with low-income, predominantly Hispanic parents. Results were mixed; lack of time and credibility were the primary objections parents cited in using social media to obtain information about their children's health. Social media has value as part of an overall communication strategy, but more work is needed to determine the most effective way to use this channel in low-income populations.

Marketing Communication Strategy Through Social Media to Increase Children Book Sales

OpenAIRE

Wardaya, Marina

2016-01-01

The purpose of this research was to determine the marketing communication strategy of children's books through social media in increasing sales. Qualitative research methods with the interpretive paradigm and the phenomenological approach were used in this research. The focus of this research was to observe about the children's books marketing communication strategy using social media, for instance with Facebook and Twitter to attract consumer’s interest in order to increase children's books ...

Construction of the Reality in the Media and Political Communication

OpenAIRE

Macháček, Roman

2016-01-01

In this thesis we will focus on the concept of the influence of mass media and the Internet on human society, due to the development of the media from the first half of the twentieth century to the present time. The aim of the thesis is to use this research method to introduce options, which media dispose in order to influence the public opinion, spread an ideology, construct a distorted reality and enforce specific interests through effective media and marketing communication. The thesis the...

Social Media Communication and Rhetoric in the Age of Weibo

OpenAIRE

Li, Xin

2017-01-01

The rapid rise and popularization of social media has a profound impact on the society today. The emergence of the social media broadens the channels of communication and the people's vision. Citizens can freely express information such as words and pictures, and freely exchange their views on social media. This study will focus on Sina Weibo which is the most popular social media in China. The purpose of this research is to study how to attract so much attention by protagonist‘s post and thi...

Marketing Communication Strategy Through Social Media To Increase Children Book Sales

Directory of Open Access Journals (Sweden)

Marina Wardaya

2016-09-01

Full Text Available The purpose of this research was to determine the marketing communication strategy of children's books through social media in increasing sales. Qualitative research methods with the interpretive paradigm and the phenomenological approach were used in this research. The focus of this research was to observe about the children's books marketing communication strategy using social media, for instance with Facebook and Twitter to attract consumer’s interest in order to increase children's books sales. The results of this study show that the children's book marketing communication strategies in publisher’s social media are fully and interactively utilized, as seen from the various activities posted on Facebook and Twitter. As well as the positive response from consumers who show their interest and desire to buy books offered or follow the event being held in order to increase sales.

The Basic Course in Communication, Media Literacy, and the College Curriculum

Science.gov (United States)

Ramsey, Evelyn M.

2017-01-01

Various authors make suggestions about the inclusion of public address, civility critical communication pedagogy and social justice into the basic course in communication studies. Media literacy pedagogy encourages students to actively and critically consider the messages they send and receive, critically assess all forms of communication, be…

Media effects, interpersonal communication and beyond: An experimental approach to study conversations about the media and their role in news reception

OpenAIRE

Denise SOMMER

2013-01-01

The paper aims at discussing the challenges and opportunities of laboratory experiments for communicationstudies. An experimental approach to research on TV news effects is presented. It focuses on interpersonal communication about a newscast and simulates the social context of media use and media effects. Based upon two research domains, (1) The role of interpersonal communication in media effects and (2) TV news reception, five hypotheses are derived which are tested in an innovative experi...

Cross-media communication in advertising: exploring multimodal connections between television commercials and websites

DEFF Research Database (Denmark)

Jessen, Iben Bredahl; Graakjær, Nicolai Jørgensgaard

2013-01-01

The aim of this article is to advance current understandings of cross-media communication in advertising. The study is based on a sample of 80 television commercials and their announced websites, and the article is inspired by recent studies of cross-media advertising effectiveness as well...... as semiotic perspectives on multimodal analysis. The authors present three dimensions to be considered when examining multimodal connections between television commercials and websites: announcements, participants and address strategy. These dimensions are brought together in an analytical framework that can...... serve as inspiration for further research on cross-media communication in advertising and possibly in other types of communication....

MARKETING COMMUNICATION THROUGH THE INTEGRATION OF NEW MEDIA AND TRADITIONAL MEDIA: THE INSIGHTS

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N. A. ADZHARUDDIN

2012-06-01

Full Text Available The paper demonstrates the current trend of advertising research that has moved towards integrating two or more media using both the traditional media and the new media. Recent advertising researches have shown that the repetition of a particular advertising feature across two different media has been found to reinforce the effectiveness of marketing communication. It has also been proven influential in improving memory and the attitude of consumers. Based on the positive and encouraging recent findings, more studies should focus on examining advertising effects using the integration of the traditional medium (television and the new medium (the Internet. Bearing in mind that the position of the Internet have progressed rapidly in the past, it is possible that the Internet can play a major role in advertising, going hand in hand with the traditional medium especially television.

Media effects, interpersonal communication and beyond: An experimental approach to study conversations about the media and their role in news reception

Directory of Open Access Journals (Sweden)

Denise SOMMER

2013-07-01

Full Text Available The paper aims at discussing the challenges and opportunities of laboratory experiments for communicationstudies. An experimental approach to research on TV news effects is presented. It focuses on interpersonal communication about a newscast and simulates the social context of media use and media effects. Based upon two research domains, (1 The role of interpersonal communication in media effects and (2 TV news reception, five hypotheses are derived which are tested in an innovative experimental design integrating survey and observation methods in a combination of media effects study and small group experiment. The influence of conversations on news memory and evaluation is assessed by treating conversations as independent variable in the experiment. In a video observation, the mechanisms of interpersonal communication about the media are identified. A moderating influence of conversations, specifically an enhanced news recall, is revealed. Additionally, the characteristics of the social processing of the media content can be described and applied as possible explanations for the effects of the experimental treatment. Consequently, the advantages of integrative research designs are explicated.

The Effect of Health Beliefs, Media Perceptions, and Communicative Behaviors on Health Behavioral Intention: An Integrated Health Campaign Model on Social Media.

Science.gov (United States)

Yoo, Sun-Wook; Kim, Jarim; Lee, Yeunjae

2018-01-01

Social media have recently gained attention as a potential health campaign tool. This study examines this line of expectation concerning the role social media may play in health campaigns by testing an integrated health campaign model that combines insights from research on social media-specific perceptions and communicative behaviors in order to predict health behaviors. Specifically, this study aims to (a) develop a more holistic social media campaign model for predicting health behaviors in the social media context, (b) investigate how social media channel-related perceptions affect preventive health behaviors, and (c) investigate how communicative behaviors mediate perceptions and behavioral intention. The study conducted an online survey of 498 females who followed the Purple Ribbon Twitter campaign (@pprb), a cervical cancer prevention campaign. The results indicated that information acquisition mediated perceived risk's effect on intention. Information acquisition also mediated the relationships between intention and information selection and information transmission. On the other hand, social media-related perceptions indirectly impacted behavioral intention through communicative behaviors. The findings' theoretical and practical implications are discussed.

Mass media and marketing communication promoting primary and secondary cancer prevention.

Science.gov (United States)

Hannon, Peggy; Lloyd, Gareth P; Viswanath, K; Smith, Tenbroeck; Basen-Engquist, Karen; Vernon, Sally W; Turner, Gina; Hesse, Bradford W; Crammer, Corinne; von Wagner, Christian; Backinger, Cathy L

2009-01-01

People often seek and receive cancer information from mass media (including television, radio, print media, and the Internet), and marketing strategies often inform cancer information needs assessment, message development, and channel selection. In this article, we present the discussion of a 2-hour working group convened for a cancer communications workshop held at the 2008 Society of Behavioral Medicine meeting in San Diego, CA. During the session, an interdisciplinary group of investigators discussed the current state of the science for mass media and marketing communication promoting primary and secondary cancer prevention. We discussed current research, new research areas, methodologies and theories needed to move the field forward, and critical areas and disciplines for future research.

The Imagination of Communication: On Media Ecology

Directory of Open Access Journals (Sweden)

Chun-Hsiang Hsia

2015-11-01

Full Text Available Following digital convergence, the press starts new adventures beyond its traditional business scope, in search for new platforms in the internet. Some extend to audio-visual journalism, others ally with radio broadcasters. As a result, conventional communication boundaries start to be blurred, and this trend is ever more intensified by touch screens of smart phones. With this in mind, this essay explores the term “media ecology” as understood in Taiwan, by juxtaposing it with some other related ideas, comparing their respective references, meantime responding to the controversy over its Chinese translations, i.e., “媒介生態學 vs. “媒介環境學”. The author concludes by suggesting a preference for the former, arguing that, if grasped as a methodological notion, it（媒介生態學）serves far better than the latter（媒介環境學）for referring to social reconfigurations and cultural impacts brought up by new media technologies. A more humanistic view of media ecology tends to focus on quality issues about civilization process. In contrast, giving a holistic description of the structural characteristics of a specific media industry could be seen as media ecology of mass media.

Communication Media, Memory, and Social-Political Change in Eric Havelock.

Science.gov (United States)

Gronbeck, Bruce E.

2000-01-01

Seeks to rehearse E. Havelock's arguments about relationships among communication modes or media, memory, and social-political change to specify his primary contributions to the so-called orality-literacy theorems, or to what is now beginning to be called theories of media ecology. Describes Havelock's evolutionary journey from the late 1950s to…

Social media marketing communication plan for Hauskafe Oy

OpenAIRE

Uzunova, Aleksandra; Franko, Jan

2017-01-01

The case company of this project-based thesis is Hauskafe Oy, an SME company located in Espoo, Finland. Following examples of best practices in the field, Hauskafe Oy recognised the need of designing a social media marketing plan that will allow to build the brand, improve customer loyalty and as a final goal – increase the sales. A social media marketing communication plan for Hauskafe Oy is the outcome of this thesis. The theoretical framework of the thesis is a desktop study that discu...

How is communication of vaccines in traditional media: a systematic review.

Science.gov (United States)

Catalan-Matamoros, Daniel; Peñafiel-Saiz, Carmen

2018-06-01

Taking into account that a key determinant in public approval of vaccinations is how the media constructs and frames messages about vaccination programmes, our aim is to review communication studies exploring media coverage of vaccines within traditional media venues. Using a registered protocol (PROSPERO: 42017072849), a systematic review was conducted that searched in three international electronic databases (PubMed, Scopus, and the International Bibliography of Social Science) for articles published between 2007 and 2017 following content-analysis methods. The characteristics and outcomes were systematically identified and described. The search yielded 24 eligible studies that were further analysed in the review. Media coverage of vaccines has been largely studied during the last decade. Findings revealed that 62% ( n = 15) of studies analysed the human papillomavirus vaccine, 87% ( n = 21) examined newspapers, and 62% ( n = 15) examined North American media. In relation to media content analyses, 75% found negative messages on vaccines and 83% identified a lack of accurate information. This systematic review suggests an agenda for further research. There is a significant need to analyse other types of traditional media beyond newspapers. Future studies should focus on other geographical areas such as low-income countries and on analysing visual materials and digital media. We found that negative messages and inaccurate information are common in media coverage on vaccines; therefore, further research focusing on these topics is needed. Officials in public health organizations should develop a close collaboration with the media to improve public communication on vaccines.

75 FR 21163 - Inmate Communication With News Media: Removal of Byline Regulations

Science.gov (United States)

2010-04-23

... Communication With News Media: Removal of Byline Regulations AGENCY: Bureau of Prisons, Justice. ACTION: Interim... anything of value for correspondence with the news media. The inmate may not act as reporter or publish... correspondence with representatives of the news media. * * * * * (b) The inmate may not receive compensation or...

Introduction to Visual Communication in the Age of Social Media: Conceptual, Theoretical and Methodological Challenges

Directory of Open Access Journals (Sweden)

Uta Russmann

2017-12-01

Full Text Available This thematic issue of Media and Communication focuses attention on the shift towards visual images on social media as well as the transformation of visual communication which has occurred within the online ecology of social media platforms. The sharing of images is becoming an integral part of the social media experience today, and given that social media platforms are the prime locus for sociability—at least among young people in the West—this shift towards visuals arguably transforms how we relate to each other and the world around us, as well as how we perceive and construct our sense of self. For researchers, this raises conceptual, theoretical and methodological challenges. This thematic issue presents six articles as well as a book review on visual communication in social media focusing on developing a conceptual apparatus and precise definitions of objects and practices of study as well as contributions that address and discuss the methodological challenges as well as their potential solutions. The idea was to synergize research from a wide variety of communication-related disciplines on this rather new topic.

Interpersonal versus Mass Media Communication: A False Dichotomy.

Science.gov (United States)

Reardon, Kathleen K.; Rogers, Everett M.

1988-01-01

Challenges the intellectual separation of interpersonal and mass media communication, arguing that this division rests primarily on grounds of historical convenience and university politics. Discusses the consequences of this dichotomy and suggests ways of encouraging intellectual exchange between the two subdisciplines. (MM)

Emerging zoonoses: responsible communication with the media--lessons learned and future perspectives.

Science.gov (United States)

Tabbaa, D

2010-11-01

Emerging zoonotic disease outbreaks are inevitable and often unpredictable events. The environment surrounding an outbreak is unique in public health, and outbreaks are frequently marked by uncertainty, confusion and a sense of urgency. Good communication at this time, generally through the media, is essential, but examples unfortunately abound of communication failures that have delayed outbreak control, undermined public trust and compliance, and unnecessarily prolonged economic, social and political turmoil. With this paper we hope to disseminate the idea that communication expertise has become as essential to outbreak control as epidemiological training and laboratory analysis. The paper presents the best practices for communicating with the public and discusses future aspects of communicating through the mass media during an outbreak. Copyright © 2010 Elsevier B.V. and the International Society of Chemotherapy. All rights reserved.

Measuring patient satisfaction with medical services using social media generated data.

Science.gov (United States)

Geletta, Simon

2018-03-12

from 3.16 (SD=1.83) for specialty physicians to 4.52 (SD=1.57) for physical therapists. In general, dentists and physical therapists received higher average satisfaction scores as compared to the other medical services. Research limitations/implications Because this study was meant to evaluate the utility of social media generated data to measure satisfaction, in general, the estimates cannot be construed as representative of any underlying geographically defined population. They, however, do have a "cohort" interpretability. This limitation is not inherent to the use of the data source. If some geographically identifiable representation of the measurement data is desired, identifiable business data can be generated from the Yelp! system to specifically target relevant populations following the method that are tested in this study. Practical implications Under certain circumstances, such as the size and maturity of the gathered data, social media generated data can be a useful as a "fortuitous" alternative to satisfaction surveys for evaluating patient satisfaction with medical care. This is propitious as there have been some indication by studies that the advent of communication media in the twenty-first century may be undermining the reliability of scientifically designed surveys. Originality/value The use of social media generated data as "alternative" or "secondary" data source for research use is currently being widely investigated. To the author's knowledge, this is the only paper that evaluated the use of "Yelp!" data as a possible source for population-based formal satisfaction measurement for healthcare services.

Perceptions on the Effectiveness of Communication between Public Institutions and Journalists through Social Media

OpenAIRE

Mihaela Păun

2009-01-01

This article presents the challenges and opportunities of social media for public institutions and argues that the designing and implementing government public relations using social media involves more than merely having another communication channel for publics. I will explain the “social media”, the differences between social media and electronic-Public Relations - E-PR, and the communication between public institutions and journalists. The interviews with journalists or with PR specialist...

War for a Ball : The impact of user-generated-content over the behavior of media consumer in times of crisis. A Footbal case study

OpenAIRE

El Joundi, Halima

2010-01-01

The recent breakthroughs in communication technologies have reintroduced the user to Internet. Media consumers became empowered with the capabality to produce, and will gradually shift from the traditional role of an audience to generate content, compete with mainstream media and construct new social and cultural realities. The impact user-generated-content is having over individuals and groups is still ambiguous and requires a better understanding of both the nature of UGC and the particular...

The importance of news media in pharmaceutical risk communication: proceedings of a workshop.

Science.gov (United States)

Mebane, Felicia E

2005-05-01

In response to mass media's role in the national and global system of pharmaceutical risk communication, the Centers for Education and Research on Therapeutics (CERTs) convened a 'think tank' session on the 'Importance of Media in Pharmaceutical Risk Communication'. Prominent journalists and experts from the pharmaceutical industry, academia, medical practice and government were invited to consider the benefits and challenges of improving the way we communicate the benefits and risks of therapeutics via mass media, especially news media. Workshop discussions revealed a paucity of systematic research directed towards understanding how and why news media report on therapeutic risk, the impact of this coverage and how coverage can be improved. Consequently, participants produced a research agenda capturing the key aspects of the flow of information around this topic, including the meaning of risk, how news audiences process and use therapeutic risk information in the news, how and why news organizations report on therapeutic risk, and the role and impact of the pharmaceutical industry, government officials and academic researchers as sources of therapeutic risk information. The workshop ended with a discussion on action items addressing what news professionals, representatives of regulatory agencies and the medical products industry, and academic researchers can and should do to enable news media to effectively report therapeutic risk information. In sum, this proceedings report provides an outline for developing mass media risk communication research, influencing the practices of journalists and expert sources and ultimately, improving the quality of the public's life. Copyright (c) 2004 John Wiley & Sons, Ltd.

The Bologna Process of German’s Media and Communication Studies

Directory of Open Access Journals (Sweden)

Yoseph Bambang Wiratmojo

2017-01-01

Full Text Available Internationalization of the higher education system through the Bologna Process in German’s media and communication studies is on progress; all higher education institutions were chosen as the samples in this research had the same opinion that international student’s mobility in term of the Bologna Process was the most important variable to create international cooperation with other universities. Providing more courses in English also became their main concern to attract international students come their academic life. The implementation of the new curricula model, bachelor and masters, was considered more transparent and clearer in the structure and content than the Diplom and Magister models. Nevertheless, the compatible and comparable qualification principle of bachelor and masters structure brought also dilemma that some of the content of media and communication studies had to be adjusted considering the workload and study period that is different from the old curricula systems. The bachelor and masters structure caused apprehension that the bachelor graduates would prefer to work in industries than return to campus to pursue higher degree. This research was based on content analysis of curricula documents and interview transcription of some representative of HEI in media and communication studies.

Media Use and the Cancer Communication Strategies of Cancer Survivors

Science.gov (United States)

Yoon, Heesoo; Sohn, Minsung; Jung, Minsoo

2016-01-01

Communication related to health not only substantially affects perceptions and behaviors related to health but is also positively associated with the extent of health-information seeking and the practice of preventive behavior. Despite the fact that the number of cancer survivors has increased dramatically, there are few studies of the lack of health information, factors which act as barriers, and the difficulties in follow-up care experienced by cancer survivors. Therefore, we reviewed media utilization and the types of media used by cancer survivors with regard to risk communication and suggested appropriate strategies for cancer communication. According to the results, health communication contributed to health promotion by providing health-related information, consolidating social support factors such as social solidarity and trust, and reducing anxiety. In particular, participatory health communication may establish preventive programs which reflect the needs of communities, expand accessibility to better quality healthcare, and intensify healthy living by reducing health inequalities. Therefore, when people do not have an intention to obtain cancer screening, we need to intervene to change their behavior, norms, and degrees of self-efficacy. The findings of this study may help those involved in building partnerships by assisting in their efforts to understand and communicate with the public. PMID:27722138

Media Use and the Cancer Communication Strategies of Cancer Survivors.

Science.gov (United States)

Yoon, Heesoo; Sohn, Minsung; Jung, Minsoo

2016-09-01

Communication related to health not only substantially affects perceptions and behaviors related to health but is also positively associated with the extent of health-information seeking and the practice of preventive behavior. Despite the fact that the number of cancer survivors has increased dramatically, there are few studies of the lack of health information, factors which act as barriers, and the difficulties in follow-up care experienced by cancer survivors. Therefore, we reviewed media utilization and the types of media used by cancer survivors with regard to risk communication and suggested appropriate strategies for cancer communication. According to the results, health communication contributed to health promotion by providing health-related information, consolidating social support factors such as social solidarity and trust, and reducing anxiety. In particular, participatory health communication may establish preventive programs which reflect the needs of communities, expand accessibility to better quality healthcare, and intensify healthy living by reducing health inequalities. Therefore, when people do not have an intention to obtain cancer screening, we need to intervene to change their behavior, norms, and degrees of self-efficacy. The findings of this study may help those involved in building partnerships by assisting in their efforts to understand and communicate with the public.

77 FR 19932 - Inmate Communication With News Media: Removal of Byline Regulations

Science.gov (United States)

2012-04-03

... Communication With News Media: Removal of Byline Regulations AGENCY: Bureau of Prisons, Justice. ACTION: Final... media and the inmate, for which the inmate is compensated. But the scope of this lawsuit does not... because the inmate publishes a writing under a byline in the news media is much more remote. Id. at 1123...

Communicating Ebola through social media and electronic news media outlets: A cross-sectional study.

Science.gov (United States)

Househ, Mowafa

2016-09-01

Social media and electronic news media activity are an important source of information for the general public. Yet, there is a dearth of research exploring the use of Twitter and electronic news outlets during significant worldly events such as the recent Ebola Virus scare. The purpose of this article is to investigate the use of Twitter and electronic news media outlets in communicating Ebola Virus information. A cross-sectional survey of Twitter data and Google News Trend data from 30 September till 29 October, 2014 was conducted. Between 30 September and 29 October, there were approximately 26 million tweets (25,925,152) that contained the word Ebola. The highest number of correlated activity for Twitter and electronic news outlets occurred on 16 October 2014. Other important peaks in Twitter data occurred on 1 October, 6 October, 8 October, and 12 October, 2014. The main influencers of the Twitter feeds were news media outlets. The study reveals a relationship between electronic news media publishing and Twitter activity around significant events such as Ebola. Healthcare organizations should take advantage of the relationship between electronic news media and trending events on social media sites such as Twitter and should work on developing social media campaigns in co-operation with leading electronic news media outlets (e.g. CNN, Yahoo, Reuters) that can have an influence on social media activity. © The Author(s) 2015.

Increasing Interest of Mass Communication Media and the General Public in the Distribution of Tweets About Mental Disorders: Observational Study.

Science.gov (United States)

Alvarez-Mon, Miguel Angel; Asunsolo Del Barco, Angel; Lahera, Guillermo; Quintero, Javier; Ferre, Francisco; Pereira-Sanchez, Victor; Ortuño, Felipe; Alvarez-Mon, Melchor

2018-05-28

The contents of traditional communication media and new internet social media reflect the interests of society. However, certain barriers and a lack of attention towards mental disorders have been previously observed. The objective of this study is to measure the relevance of influential American mainstream media outlets for the distribution of psychiatric information and the interest generated in these topics among their Twitter followers. We investigated tweets generated about mental health conditions and diseases among 15 mainstream general communication media outlets in the United States of America between January 2007 and December 2016. Our study strategy focused on identifying several psychiatric terms of primary interest. The number of retweets generated from the selected tweets was also investigated. As a control, we examined tweets generated about the main causes of death in the United States of America, the main chronic neurological degenerative diseases, and HIV. In total, 13,119 tweets about mental health disorders sent by the American mainstream media outlets were analyzed. The results showed a heterogeneous distribution but preferential accumulation for a select number of conditions. Suicide and gender dysphoria accounted for half of the number of tweets sent. Variability in the number of tweets related to each control disease was also found (5998). The number of tweets sent regarding each different psychiatric or organic disease analyzed was significantly correlated with the number of retweets generated by followers (1,030,974 and 424,813 responses to mental health disorders and organic diseases, respectively). However, the probability of a tweet being retweeted differed significantly among the conditions and diseases analyzed. Furthermore, the retweeted to tweet ratio was significantly higher for psychiatric diseases than for the control diseases (odds ratio 1.11, CI 1.07-1.14; Pmedia outlets and the general public demonstrate a preferential

Intercultural Communication and Law, Education and Media Discourses

Directory of Open Access Journals (Sweden)

Saeid Reza Ameli

2009-07-01

Full Text Available According to the ethno-cultural diversity, many educational and media basis in Iranian society are needed, in order to make good and healthy communication, in addition to the calm and peaceful interpersonal interaction. Cultural intolerance among diverse ethnics might cause to conflict, opposition, and discrimination and thus some negative affects on the majority beside the ethnic and religious minorities. Therefore, education, especially primary education in the age in which ethical and cultural schemas and assertions are shaped, is really important. This kind of intercultural instruction makes individuals aware of cultural differences and internalizes culture of tolerance. The educational system, which is based on justice and mutual respect, causes also to cultural dynamism and flexibility. Indeed, in this study, we attempt to reflect on the Constitution, as the basis of respect to minority (religious and ethnic; besides two cultural institutions, education and media, as the director in intercultural communication. Considered factors are the good citizenship, effective law system, and recognizing citizen rights.

Communication & Mass Media Complete. Guía básica

OpenAIRE

Biblioteca de la Universidad de Málaga

2016-01-01

Communication & Mass Media Complete (CMMC) es una de las bases de datos mas completa en lo que a ciencias sociales y humanidades se refiere, dando cobertura a más de 850 títulos, la gran mayoría a texto completo. Surge de la fusión de la base de datos CommSearch y Mass Media Articles Index.

Media generations and their advertising attitudes and avoidance: a six-country comparison

OpenAIRE

Goot, Margot; Rozendaal, E. (Esther); Opree, Suzanna; Ketelaar, P.E. (Paul E.); Smit, E.G. (Edith G.)

2017-01-01

textabstractThis cross-national survey (N = 5784) examined generational differences in media use, advertising attitudes and avoidance for five media (websites, social media, mobile phones, television, newspapers) in six countries (Germany, Spain, United Kingdom, United States, France, and the Netherlands). The results showed that the net generation and the newspaper generation, but not the TV generation, were clearly distinct in the frequency of their media use in all six countries. For adver...

Media generations and their advertising attitudes and avoidance: A six-country comparison

OpenAIRE

van der Goot, M.J.; Rozendaal, E.; Opree, S.J.; Ketelaar, P.E.; Smit, E.G.

2018-01-01

textabstractThis cross-national survey (N = 5784) examined generational differences in media use, advertising attitudes and avoidance for five media (websites, social media, mobile phones, television, newspapers) in six countries (Germany, Spain, United Kingdom, United States, France, and the Netherlands). The results showed that the net generation and the newspaper generation, but not the TV generation, were clearly distinct in the frequency of their media use in all six countries. For adver...

Media generations and their advertising attitudes and avoidance: A six-country comparison

OpenAIRE

Goot, M.J. van der; Rozendaal, E.; Opree, S.J.; Ketelaar, P.E.; Smit, E.G.

2018-01-01

This cross-national survey (N = 5784) examined generational differences in media use, advertising attitudes and avoidance for five media (websites, social media, mobile phones, television, newspapers) in six countries (Germany, Spain, United Kingdom, United States, France, and the Netherlands). The results showed that the net generation and the newspaper generation, but not the TV generation, were clearly distinct in the frequency of their media use in all six countries. For advertising attit...

Role of social media and networking in volcanic crises and communication

Science.gov (United States)

Sennert, Sally K.; Klemetti, Erik W.; Bird, Deanne

2017-01-01

The growth of social media as a primary and often preferred news source has contributed to the rapid dissemination of information about volcanic eruptions and potential volcanic crises as an eruption begins. Information about volcanic activity comes from a variety of sources: news organisations, emergency management personnel, individuals (both public and official) and volcano monitoring agencies. Once posted, this information is easily shared, increasing the reach to a much broader population than the original audience. The onset and popularity of social media as a vehicle for eruption information dissemination has presented many benefits as well as challenges, and points towards a need for a more unified system for information. This includes volcano observatories using social media as an official channels to distribute activity statements, forecasts and predictions on social media, in addition to the archiving of images and data activity. This chapter looks at two examples of projects that collect / disseminate information regarding volcanic crises and eruptive activity utilizing social media sources. Based on those examples, recommendations are made to volcanic observatories in relation to the use of social media as a two-way communication tool. These recommendations include: using social media as a two-way dialogue to communicate and receive information directly from the public and other sources; stating that the social media account is from an official source; and, posting types of information that the public are seeking such as images, videos and figures.

The Use of Social Media for Communication In Official Statistics at European Level

Directory of Open Access Journals (Sweden)

Ionela-Roxana GLĂVAN

2016-12-01

Full Text Available Social media tools are wide spread in web communication and are gaining popularity in the communication process between public institutions and citizens. This study conducts an analysis on how social media is used by Official Statistical Institutes to interact with citizens and disseminate information. A linear regression technique is performed to examine which social media platforms (Twitter or Facebook is a more effective tool in the communication process in the official statistics area. Our study suggests that Twitter is a more powerful tool than Facebook in enhancing the relationship between official statistics and citizens, complying with several other studies. Next, we performed an analysis on Twitter network characteristics discussing “official statistics” using NodeXL that revealed the unexploited potential of this network by official statistical agencies.

Interactive real-time media streaming with reliable communication

Science.gov (United States)

Pan, Xunyu; Free, Kevin M.

2014-02-01

Streaming media is a recent technique for delivering multimedia information from a source provider to an end- user over the Internet. The major advantage of this technique is that the media player can start playing a multimedia file even before the entire file is transmitted. Most streaming media applications are currently implemented based on the client-server architecture, where a server system hosts the media file and a client system connects to this server system to download the file. Although the client-server architecture is successful in many situations, it may not be ideal to rely on such a system to provide the streaming service as users may be required to register an account using personal information in order to use the service. This is troublesome if a user wishes to watch a movie simultaneously while interacting with a friend in another part of the world over the Internet. In this paper, we describe a new real-time media streaming application implemented on a peer-to-peer (P2P) architecture in order to overcome these challenges within a mobile environment. When using the peer-to-peer architecture, streaming media is shared directly between end-users, called peers, with minimal or no reliance on a dedicated server. Based on the proposed software pɛvμa (pronounced [revma]), named for the Greek word meaning stream, we can host a media file on any computer and directly stream it to a connected partner. To accomplish this, pɛvμa utilizes the Microsoft .NET Framework and Windows Presentation Framework, which are widely available on various types of windows-compatible personal computers and mobile devices. With specially designed multi-threaded algorithms, the application can stream HD video at speeds upwards of 20 Mbps using the User Datagram Protocol (UDP). Streaming and playback are handled using synchronized threads that communicate with one another once a connection is established. Alteration of playback, such as pausing playback or tracking to a

Waves spontaneously generated by heterogeneity in oscillatory media

Science.gov (United States)

Cui, Xiaohua; Huang, Xiaodong; Hu, Gang

2016-05-01

Wave propagation is an important characteristic for pattern formation and pattern dynamics. To date, various waves in homogeneous media have been investigated extensively and have been understood to a great extent. However, the wave behaviors in heterogeneous media have been studied and understood much less. In this work, we investigate waves that are spontaneously generated in one-dimensional heterogeneous oscillatory media governed by complex Ginzburg-Landau equations; the heterogeneity is modeled by multiple interacting homogeneous media with different system control parameters. Rich behaviors can be observed by varying the control parameters of the systems, whereas the behavior is incomparably simple in the homogeneous cases. These diverse behaviors can be fully understood and physically explained well based on three aspects: dispersion relation curves, driving-response relations, and wave competition rules in homogeneous systems. Possible applications of heterogeneity-generated waves are anticipated.

"Causal" Communication: Media Portrayals and Public Attributions for Vietnam Veterans' Problems.

Science.gov (United States)

Griffin, Robert J.; Sen, Shaikat

A study of "causal" communication, the communication of attribution-related information, investigated the relationship of exposure to mass media (especially film) depictions of Vietnam veterans to perceived causes for the problems facing a number of Vietnam veterans. The study further extends attribution theory to social interaction and…

The networked communications manager: a typology of managerial social media impression management tactics

OpenAIRE

Fieseler, Christian; Ranzini, Giulia

2015-01-01

This is the accepted and refereed manuscript to the article Purpose: The rise of social media has caused a shift in organizational practices, giving rise, in some cases, to genuinely "mediatized" organizations. With the present paper, we aim to explore how communications managers employ social media to influence their professional impressions. Design: Analyzing a sample of 679 European communications professionals, we explore with factor and cluster analysis these emerging impression ma...

Russian and Brazil media systems at the modern stage of mass communication

Directory of Open Access Journals (Sweden)

Filippova Viktoria Alexandrovna

2015-03-01

Full Text Available The article describes the main characteristics of modern mass communication and media systems in Russia and Brazil. The so-called first-level media - are of elite character, aimed at the ruling classes. They are strengthening their position in the global space and almost are blurring geographical and cultural boundaries. Media audience of the second level is national, they usually focus on the middle and lower segment of the audience, if to divide it by income, education and culture. Informatization and digitalization of media lead to the formation of hybrid media systems, where there is a growing role of new media, in particular, social networks and Twitter. It is important to emphasize that the nature of the social, spiritual and cultural changes caused by informatization, depends not only on information technology, but also on the social conditions of the socioeconomic system where the implemented processes of mass communication are realized. The paper discusses the factors that determine the possibility of functioning of media systems at the present stage: the willingness of the reader to consume information and pay for it by the example of Russia and Brazil, describes the processes of globalization, information technology and digitalization of society and the media. It is presented media preferences and trust in the media in Russia and Brazil in the XXI century, as well as the main indicators of the advertising market in these countries.

Leading US nano-scientists' perceptions about media coverage and the public communication of scientific research findings

Science.gov (United States)

Corley, Elizabeth A.; Kim, Youngjae; Scheufele, Dietram A.

2011-12-01

Despite the significant increase in the use of nanotechnology in academic research and commercial products over the past decade, there have been few studies that have explored scientists' perceptions and attitudes about the technology. In this article, we use survey data from the leading U.S. nano-scientists to explore their perceptions about two issues: the public communication of research findings and media coverage of nanotechnology, which serves as one relatively rapid outlet for public communication. We find that leading U.S. nano-scientists do see an important connection between the public communication of research findings and public attitudes about science. Also, there is a connection between the scientists' perceptions about media coverage and their views on the timing of public communication; scientists with positive attitudes about the media are more likely to support immediate public communication of research findings, while others believe that communication should take place only after research findings have been published through a peer-review process. We also demonstrate that journalists might have a more challenging time getting scientists to talk with them about nanotechnology news stories because nano-scientists tend to view media coverage of nanotechnology as less credible and less accurate than general science media coverage. We conclude that leading U.S. nano-scientists do feel a sense of responsibility for communicating their research findings to the public, but attitudes about the timing and the pathway of that communication vary across the group.

Leading US nano-scientists’ perceptions about media coverage and the public communication of scientific research findings

International Nuclear Information System (INIS)

Corley, Elizabeth A.; Kim, Youngjae; Scheufele, Dietram A.

2011-01-01

Despite the significant increase in the use of nanotechnology in academic research and commercial products over the past decade, there have been few studies that have explored scientists’ perceptions and attitudes about the technology. In this article, we use survey data from the leading U.S. nano-scientists to explore their perceptions about two issues: the public communication of research findings and media coverage of nanotechnology, which serves as one relatively rapid outlet for public communication. We find that leading U.S. nano-scientists do see an important connection between the public communication of research findings and public attitudes about science. Also, there is a connection between the scientists’ perceptions about media coverage and their views on the timing of public communication; scientists with positive attitudes about the media are more likely to support immediate public communication of research findings, while others believe that communication should take place only after research findings have been published through a peer-review process. We also demonstrate that journalists might have a more challenging time getting scientists to talk with them about nanotechnology news stories because nano-scientists tend to view media coverage of nanotechnology as less credible and less accurate than general science media coverage. We conclude that leading U.S. nano-scientists do feel a sense of responsibility for communicating their research findings to the public, but attitudes about the timing and the pathway of that communication vary across the group.

New Semantics of Communication; Making Possible a Deeper Understanding of Relationship between Culture and Media

Directory of Open Access Journals (Sweden)

Hassan Bashir

2008-11-01

Full Text Available Although the current age is called “communication age” so far many definitions have been presented for the concept of communications. This concept still requires a more appropriate and comprehensive definite. One of the serious problems in defining communication is the fact that its meaning is taken for granted and diffused in all aspects of life. This situation creates many difficulties in presenting a comprehensive definition of communication. The precise definition of communication not only can contribute to a deeper understanding of this concept but also, it can explain relationship between culture and media in another way. This article tries to study the different definitions and meanings of the concept of “communication”, by using semantic analysis for this concept. This definition, not only provides a new perception of the conceptual meaning of communication, but also, makes possible a deeper understanding of relationship between culture and media as the most important mass media at the different individual, social and intercultural levels.

Persona Generation from Aggregated Social Media Data

DEFF Research Database (Denmark)

Jung, Soon-Gyo; An, Jisun; Kwak, Haewoon

2017-01-01

We develop a methodology for persona generation using real time social media data for the distribution of products via online platforms. From a large social media account containing more than 30 million interactions from users from 181 countries engaging with more than 4,200 digital products...... produced by a global media corporation, we demonstrate that our methodology can first identify both distinct and impactful user segments and then create persona descriptions by automatically adding pertinent features, such as names, photos, and personal attributes. We validate our approach by implementing...

Role of Social Media and Networking in Volcanic Crises and Communication

Science.gov (United States)

Sennert, S.; Klemetti, E. W.; Bird, D. K.

2016-12-01

The growth of social media as a primary and often preferred news source has led to the rapid dissemination of information about volcanic eruptions and potential volcanic crises as they begin, evolve, and end. This information comes from a variety of sources: news organisations, emergency management personnel, individuals (both members of the public and official representatives), and volcano monitoring agencies. Once posted, this information is easily shared, increasing the reach to a much broader population than more traditional forms of media, such as radio and newspapers. The onset and popularity of social media as a vehicle for dissemination of eruption information points toward the need to systematically incorporate social media into the official channels that volcano observatories use to distribute activity statements, forecasts, and images. We explore two examples of projects that collect/disseminate information regarding volcanic crises and eruptive activity via social media sources; the Smithsonian/USGS Weekly Volcanic Activity Report (WVAR), which summarizes new and on-going volcanic activity globally and on a weekly basis, and Eruptions, a blog that discusses eruptions as well as other volcanic topics. Based on these experiences, recommendations are made to volcanic observatories in relation to the use of social media as a communication tool. These recommendations include: using social media as a two-way dialogue to communicate and receive information directly from the public and other sources; stating that the social media account is from an official source; and posting types of information that users want to see such as images, videos, and figures.

The Communication of Capital: Digital Media and the Logic of Acceleration

Directory of Open Access Journals (Sweden)

Vincent R. Manzerolle

2012-05-01

Full Text Available This paper argues that questions concerning the circulation of capital are central to the study of contemporary and future media under capitalism. Moreover, it argues that such questions have been central to Marx’s analysis of the reproduction of capital vis-à-vis the realization of value and the reduction of circulation time. Marx’s concepts of both the circuit and circulation of capital implies a theory of communication. Thus the purpose of our paper is to outline the logistical mechanisms that underlie a Marxist theory of media and communication and thereby foregrounding the role new media plays in reducing circulation time. We argue that the necessity of theorizing communication from a circuit and circulation-centric point of view stems from the emergence of a number of new technological phenomena that intensify, but sometimes undermine, the capitalist logic of acceleration. For the purposes of understanding the evolution of digital technologies, ostensibly employed to accelerate the circulation of capital—or put differently, to reduce circulation time—we need to pay attention to volume 2 of Capital, and key sections in the Grundrisse.

Corporate Social (Ir)Responsibility in Media and Communication Industries

OpenAIRE

Sandoval, M.

2013-01-01

Microsoft is the most socially responsible company in the world, followed by Google on rank 2 and The Walt Disney Company on rank 3 – at least according to the perceptions of 47,000 people from 15 countries that participated in a survey conducted by the consultancy firm Reputation Institute. In this paper I take a critical look at Corporate Social Responsibility in media and communication industries. Within the debate on CSR media are often only discussed in regard to their role of raising aw...

Identifying marketing communication media that are influential to consumers

Directory of Open Access Journals (Sweden)

Safura M. Kallier

2016-11-01

Full Text Available Marketing communication is essential for any business as it informs the consumer about the business and the products and services that it offers. The way in which the retailer decides to communicate with the customer is important as it can influence the consumer to purchase from the retailer. With the rapid increase in new communication mediums, retailers now have much more mediums at their disposal to communicate and interact with their customers. This study thus aimed to determine which mediums of marketing communication media is most influential for the consumer. Convenience sampling was used for this study and a self-administered web-based questionnaire was used to collect the data. The data was collected from available consumers in the Gauteng province of South Africa. The results indicated that consumers regard marketing communication mediums such as television, radio as influential and would react to marketing communication that included discounts and vouchers.

Generation, life course and news media use in Sweden 1986–2011

DEFF Research Database (Denmark)

Westlund, Oscar; Weibull, Lennart

2013-01-01

It has been posited that different generations are largely influenced by the characteristics of the media landscape they inherit and grow into in their formative years. However, we also know from empirical studies that individual media use changes over the life course. At present no empirical study...... the empiric analyses into distinct media system contexts. The findings evidence the generational hypothesis on formative socialization, especially with regards to the dutifuls and the baby boomers. Nevertheless, age and life cycle are also identified as critically important factors. The findings show...... has analysed and compared the use of several news media among different generations in relation to both life cycle factors and media development over significant periods of time. Hence, this article explores the topic through its cross-generational comparison of transforming news media usage...

Social media experiences of adolescents and young adults with cerebral palsy who use augmentative and alternative communication.

Science.gov (United States)

Caron, Jessica Gosnell; Light, Janice

2017-02-01

This pilot study aimed to expand the current understanding of how adolescents and young adults with cerebral palsy (CP) and complex communication needs use social media. An online focus group was used to investigate the social media experiences of seven individuals with CP who used Augmentative and Alternative Communication (AAC). Questions posed to the group related to social media: (a) advantages; (b) disadvantages; (c) barriers; (d) supports; and (e) recommendations. Adolescents with CP who use AAC used a range of communication media to participate in daily interactions, including social media. An analysis of the focus group interaction revealed that the participants used social media to: bypass the constraints of face-to-face interactions; communicate for a number of reasons (e.g. maintain relationships, share experiences); and support independent leisure (e.g. playing games, looking at pictures/videos). Despite the advantages, the participants discussed barriers including limitations related to AAC technologies, social media sites and literacy skills. The results suggest that service providers should implement interventions to support social media use, including enhancement of linguistic, operational and strategic competence. Technology manufacturers should focus on improving the designs of AAC apps and social media sites to facilitate access by individuals who require AAC.

Impediments to Media Communication of Social Change in Family ...

African Journals Online (AJOL)

The media has been employed to increase uptake of Family Planning through behaviour change communication (BCC). Understanding the barriers encountered in effectively undertaking this function would increase the strategy's effectiveness. Sixty journalists from East Africa participated in trainings to enhance their BCC ...

Intra-Campaign Changes in Voting Preferences: The Impact of Media and Party Communication

Science.gov (United States)

Johann, David; Königslöw, Katharina Kleinen-von; Kritzinger, Sylvia; Thomas, Kathrin

2018-01-01

An increasing number of citizens change and adapt their party preferences during the electoral campaign. We analyze which short-term factors explain intra-campaign changes in voting preferences, focusing on the visibility and tone of news media reporting and party canvassing. Our analyses rely on an integrative data approach, linking data from media content analysis to public opinion data. This enables us to investigate the relative impact of news media reporting as well as party communication. Inherently, we overcome previously identified methodological problems in the study of communication effects on voting behavior. Our findings reveal that campaigns matter: Especially interpersonal party canvassing increases voters’ likelihood to change their voting preferences in favor of the respective party, whereas media effects are limited to quality news outlets and depend on individual voters’ party ambivalence.

Intra-Campaign Changes in Voting Preferences: The Impact of Media and Party Communication.

Science.gov (United States)

Johann, David; Königslöw, Katharina Kleinen-von; Kritzinger, Sylvia; Thomas, Kathrin

2018-01-01

An increasing number of citizens change and adapt their party preferences during the electoral campaign. We analyze which short-term factors explain intra-campaign changes in voting preferences, focusing on the visibility and tone of news media reporting and party canvassing. Our analyses rely on an integrative data approach, linking data from media content analysis to public opinion data. This enables us to investigate the relative impact of news media reporting as well as party communication. Inherently, we overcome previously identified methodological problems in the study of communication effects on voting behavior. Our findings reveal that campaigns matter: Especially interpersonal party canvassing increases voters' likelihood to change their voting preferences in favor of the respective party, whereas media effects are limited to quality news outlets and depend on individual voters' party ambivalence.

Physics collaboration and communication through emerging media: *odcasts, blogs and wikis

Science.gov (United States)

Clark, Charles W.; Williams, Jamie

2006-05-01

The entertainment and news industries are being transformed by the emergence of innovative, internet-based media tools. Audio and video downloads are beginning to compete with traditional entertainment distribution channels, and the blogosphere has become an alternative press with demonstrated news-making power of its own. The scientific community, and physics in particular, is just beginning to experiment with these tools. We believe that they have great potential for enhancing the quality and effectiveness of collaboration and communication, and that the coming generation of physicists will expect them to be used creatively. We will report on our experience in producing seminar podcasts (google ``QIBEC'' or search ``quantum'' on Apple iTunes), and on operating a distributed research institute using a group-based blog.

Police message diffusion on Twitter : analysing the reach of social media communications

NARCIS (Netherlands)

van de Velde, Bob; Meijer, Albert; Homburg, Vincent

2015-01-01

Social media are becoming increasingly important for communication between government organisations and citizens. Although research on this issue is expanding, the structure of these new communication patterns is still poorly understood. This study contributes to our understanding of these new

Media Multitasking across Generations: Simultaneous Mobile Internet and Television Usage Behaviors and Motives

Directory of Open Access Journals (Sweden)

Yuhmiin Chang

2015-07-01

Full Text Available Simultaneous mobile internet and television usage has been getting very popular. Few, if any, studies explicated generational differences in this type of media multitasking behaviors. This study is the first to examine whether different generations have different behaviors and motives in the mobile internet-television media multitasking context. A national face-to-face survey with the probability proportional to size random sampling method was employed. The results showed that Web generation was most likely to perform mobile internet-television media multitasking behavior, followed by X generation and Baby Boomer generation. Web generation paid most attention to the contents on the mobile Internet, X generation focused their attention on either television or mobile internet, and Baby Boomer generation paid most attention to the contents on television. The results also showed that the motives driving mobile internet-television media multitasking behavior were the same across generations, including “habit and convenience” and “cognition and status.” All these findings supported the proposed theory of cross generation media multitasking behavior and the proposed method of analyzing the motives driving media multitasking behaviors.

Social media as a risk communication tool following Typhoon Haiyan

Directory of Open Access Journals (Sweden)

Christine Tiffany Cool

2015-11-01

Full Text Available Problem: In the aftermath of Typhoon Haiyan, the World Health Organization (WHO Representative Office in the Philippines had no social media presence to share timely, relevant public health information. Context: Risk communication is essential to emergency management for public health message dissemination. As social media sites, such as Facebook, are popular in the Philippines, these were adopted for risk communication during the response to Haiyan. Action and outcome: The WHO Representative Office in the Philippines established Facebook, Twitter and Instagram accounts. Thirty days after these social medial channels were established, a gradual increase in followers was observed. Facebook saw the largest increase in followers which occurred as posted content gradually evolved from general public health information to more pro-active public health intervention and preparedness messaging. This included information on key health interventions encouraging followers to adopt protective behaviours to mitigate public health threats that frequently occur after a disaster. Lessons learnt: During the response to Haiyan, creating a social media presence, raising a follower base and developing meaningful messages and content was possible. This event underscored the importance of building a social media strategy in non-emergency times and supported the value of developing public health messages and content that both educates and interests the general public.

Social media as a risk communication tool following Typhoon Haiyan.

Science.gov (United States)

Cool, Christine Tiffany; Claravall, Marie Chantal; Hall, Julie Lyn; Taketani, Keisuke; Zepeda, John Paul; Gehner, Monika; Lawe-Davies, Olivia

2015-01-01

In the aftermath of Typhoon Haiyan, the World Health Organization (WHO) Representative Office in the Philippines had no social media presence to share timely, relevant public health information. Risk communication is essential to emergency management for public health message dissemination. As social media sites, such as Facebook, are popular in the Philippines, these were adopted for risk communication during the response to Haiyan. The WHO Representative Office in the Philippines established Facebook, Twitter and Instagram accounts. Thirty days after these social medial channels were established, a gradual increase in followers was observed. Facebook saw the largest increase in followers which occurred as posted content gradually evolved from general public health information to more pro-active public health intervention and preparedness messaging. This included information on key health interventions encouraging followers to adopt protective behaviours to mitigate public health threats that frequently occur after a disaster. During the response to Haiyan, creating a social media presence, raising a follower base and developing meaningful messages and content was possible. This event underscored the importance of building a social media strategy in non-emergency times and supported the value of developing public health messages and content that both educates and interests the general public.

Media and communication in Asia in early 21st century: Changes, continuities, and challenges

Directory of Open Access Journals (Sweden)

Jun Liu

2017-06-01

Full Text Available Asia has some of the largest, most dynamic, diversified, and complicated media industries in the world (McKinsey & Company, 2015. Entering the 21st Century, the rapid economic and political developments of Asia further energize the growth of media locally and globally (for general discussion, see, e.g., Keane [2006]; Thussu [2006], specific discussions on the cases of Korea [Kim, 2013], Japan [Iwabuchi, 2004], China [Sun, 2009]. In a reflection on the increasing importance of Asian players in global communication industry, Keane describes that “Asianness is colonizing international communications markets” (2006: 839-840 with the impacts ranging from the production of hardware (i.e., East Asian technology to content (e.g., Japanese manga, anime and TV formats and South Korean popular culture and from the cross-over of directors and actors from Asia to Hollywood and the world. Yet, a lack of timely understanding of media and communication in a fast-changing Asia is hindering not only our interpretation of the significance of media in social transformation in Asia, but also the efforts to de-westernize (e.g., Park & Curran, 2000; Wang, 2010 or internationalize communication studies (Lee, 2014.

The Association for Educational Communications and Technology: Division of School Media Specialists.

Science.gov (United States)

Miller, Mary Mock

1993-01-01

Reports on the Division of School Media Specialists of the Association for Educational Communications and Technology (AECT). Highlights include the mission statement; publications; board members and committee chairs; activities at the AECT conferences; and future concerns, including public relations and marketing plans for media specialists and…

Crisis communication - selected aspects of mass media communication

OpenAIRE

WRÓBLEWSKI DARIUSZ

2007-01-01

Целью данной публикации является представление кризисной коммуникации. Из-за обширности и многоаспектности тематики были выбраны только важнейшие (по мнению автора) аспекты кризисной коммуникации, а на самом деле коммуникации со СМИ.The main purpose of this publication is to present crisis communication. The author has chosen major aspects of crisis communication (communication with mass media in fact) because the problem is very spacious and multidimensional....

Bio-objects and the media: the role of communication in bio-objectification processes.

Science.gov (United States)

Maeseele, Pieter; Allgaier, Joachim; Martinelli, Lucia

2013-06-01

The representation of biological innovations in and through communication and media practices is vital for understanding the nature of "bio-objects" and the process we call "bio-objectification." This paper discusses two ideal-typical analytical approaches based on different underlying communication models, ie, the traditional (science- and media-centered) and media sociological (a multi-layered process involving various social actors in defining the meanings of scientific and technological developments) approach. In this analysis, the latter is not only found to be the most promising approach for understanding the circulation, (re)production, and (re)configuration of meanings of bio-objects, but also to interpret the relationship between media and science. On the basis of a few selected examples, this paper highlights how media function as a primary arena for the (re)production and (re)configuration of scientific and biomedical information with regards to bio-objects in the public sphere in general, and toward decision-makers, interest groups, and the public in specific.

Understanding Accumulation: The Relevance of Marx’s Theory of Primitive Accumulation in Media and Communication Studies

Directory of Open Access Journals (Sweden)

Mattias Ekman

2012-05-01

Full Text Available The aim of this article is to discuss and use Marx’s theory on primitive accumulation, outlined in the first volume of Capital, in relation to media and communication research. In order to develop Marx’s argument the discussion is revitalized through Harvey’s concept of accumulation by dispossession. The article focuses on two different fields within media and communication research where the concept of accumulation by dispossession is applicable. First, the role of news media content, news flows and news media systems are discussed in relation to social mobilization against capitalism, privatizations, and the financial sector. Second, Marx’s theory is used to examine how communication in Web 2.0 and the development of ICTs could advance the processes of capital accumulation by appropriating the work performed by users of Web 2.0 and by increasing the corporate surveillance of Internet users. In conclusion, by analyzing how primitive accumulation is intertwined with contemporary expanded reproduction of capital, the article shows that Marx’s theory can contribute to critical media and communication research in several ways.

How is Social Media Influencing the Way we Communicate?

OpenAIRE

Diana Gherghita-Mihaila

2016-01-01

Social media has transformed the way we think our campaigns and communicate with our audience, but also it changed the way we get in touch with our target and make it react to what we are saying or doing. The objective of this paper is to emphasize that we not only use social media on a personal level, but we’ve transformed it in an important marketing tool for our business. Today we live in online almost as much as we live in the real world. A company without a website and social...

When "Safe" Means "Dangerous": A Corpus Investigation of Risk Communication in the Media

Science.gov (United States)

Tang, Chris; Rundblad, Gabriella

2017-01-01

The mass media has an important role in informing the general public about emerging health risks. Content-based studies of risk communication in the media have revealed a tendency to exaggerate risks or simplify science, but linguistic studies in this area are still scarce. This paper outlines a corpus based investigation of media reporting on the…

Health-Related Disaster Communication and Social Media: Mixed-Method Systematic Review.

Science.gov (United States)

Eckert, Stine; Sopory, Pradeep; Day, Ashleigh; Wilkins, Lee; Padgett, Donyale; Novak, Julie; Noyes, Jane; Allen, Tomas; Alexander, Nyka; Vanderford, Marsha; Gamhewage, Gaya

2017-08-21

This mixed-method evidence synthesis drew on Cochrane methods and principles to systematically review literature published between 2003 and 2016 on the best social media practices to promote health protection and dispel misinformation during disasters. Seventy-nine studies employing quantitative, qualitative, and mixed methods on risk communication during disasters in all UN-languages were reviewed, finding that agencies need to contextualize the use of social media for particular populations and crises. Social media are tools that still have not become routine practices in many governmental agencies regarding public health in the countries studied. Social media, especially Twitter and Facebook (and equivalents in countries such as China), need to be incorporated into daily operations of governmental agencies and implementing partners to build familiarity with them before health-related crises happen. This was especially observed in U.S. agencies, local government, and first responders but also for city governments and school administrations in Europe. For those that do use social media during health-related risk communication, studies find that public relations officers, governmental agencies, and the general public have used social media successfully to spread truthful information and to verify information to dispel rumors during disasters. Few studies focused on the recovery and preparation phases and on countries in the Southern hemisphere, except for Australia. The vast majority of studies did not analyze the demographics of social media users beyond their geographic location, their status of being inside/outside the disaster zone; and their frequency and content of posting. Socioeconomic demographics were not collected and/or analyzed to drill deeper into the implications of using social media to reach vulnerable populations. Who exactly is reached via social media campaigns and who needs to be reached with other means has remained an understudied area.

Social Media Use & Political engagement in Denmark

DEFF Research Database (Denmark)

Mahnke, Martina; Schwartz, Sander Andreas; Rossi, Luca

2016-01-01

. » Younger Danes are more active and present on social media platforms than older generations. The generation between 20 and 39 years is most likely to use Facebook in order to discuss politics with strangers. » When specifically looking at how users understand their communication on Facebook, it turns out...... that many of them view their communication as private. Especially the social network Facebook is used for private communication, e.g. exchanging messages with close friends and family. » In general, it is not very common for Danish citizens to actively engage in political debates online with strangers......Main findings of the survey » Social media use is a daily practice in Denmark, however, frequency and type of use differ greatly. » Danes use social media primarily to read content; it is less frequently used for producing original content or for interacting with content produced by others...

The Refugees: Threatening or Beneficial? Exploring the Effects of Positive and Negative Attitudes and Communication on Hostile Media Perceptions

Directory of Open Access Journals (Sweden)

Dorothee Arlt

2016-07-01

Full Text Available In the actual debate on refugees in Germany the media’s role was heavily disputed. To understand this controversy, this study examines hostile media perceptions from the audience perspective. Building up on previous research on the hostile media phenomenon and considering literature on pro- and anti-immigrant attitudes, this study explores the effect of positive and negative attitudes towards refugees as well as of mainstream media, social media and interpersonal communication on hostile media perceptions. Using survey data (N=1005 and applying structural equation modelling, several hypotheses on the effects of attitudes and communication variables were tested. The results demonstrate that perceptions of media bias are strongly influenced by people’s negative and positive attitudes towards refugees and the basic hostile media hypothesis was confirmed. Moreover, our findings reveal that the perceived intensity of media coverage on contested aspects of the refugee issue also has an effect on perceptions of hostility. However, the various communication variables did not prove to have direct effects, whereas mainstream media use, social media use, and interpersonal communication with refugees had indirect effects on the hostile media perception.

Breaking The Traditional Communication Flow: Exploration of Social Media Opinion Leaders in Health

Directory of Open Access Journals (Sweden)

Mohamad Emma

2017-01-01

Full Text Available Opinion leaders play an important role in mitigating health issues and are able to influence attitudes and health behaviors to a certain extent. However, in the world we are living today, individual health decision making no longer rely fully on doctor’s advice, but often persuaded by people or organisations deemed reliable and trustworthy. Interestingly, one does not have to have a medical degree to be seen as “reliable” or “trustworthy” in giving out medical advices. Computer-mediated-communication changes the way opinion leaders emerge in virtual communities, specifically in the context of health. Through increased access to both traditional and online media, people have a fair access to communication technology and therefore, our definition of opinion leaders have shifted from how we used to understand it through Lazarsfeld’s two-steps flow theory. In fact, the way opinion leaders operate via social media platform is very different from how it used to be through the traditional mass media. This paper will discuss on the characteristics of new media opinion leaders, particularly in the context of health, in hopes to learn new ways to promote health in future communication campaigns.

Science and the media alternative routes in scientific communication

CERN Document Server

Bucchi, Massimiano

1998-01-01

In the days of global warming and BSE, science is increasingly a public issue. This book provides a theoretical framework which allows us to understand why and how scientists address the general public. The author develops the argument that turning to the public is not simply a response to inaccurate reporting by journalists or to public curiosity, nor a wish to gain recognition and additional funding. Rather, it is a tactic to which the scientific community are pushed by certain "internal" crisis situations. Bucchi examines three cases of scientists turning to the public: the cold fusion case, the COBE/Big Bang issue and Louis Pasteur's public demonstration of the anthrax vaccine, a historical case of "public science." Finally, Bucchi presents his unique model of communications between science and the public, carried out through the media. This is a thoughtful and wide-ranging treatment of complex contemporary issues, touching upon the history and sociology of science, communication and media studies. Bucchi...

A DISCOURSE ON CHILD MEDIA LITERACY

African Journals Online (AJOL)

USER

growth of technology, and the complexities of communication and culture, understanding the ... media are major industries, generating profit and employment; they provide ... Principle 4: Media contents are presented within the genres of news, entertainment, information, education, and advertising - Each of the genres are ...

Frequent electronic media communication with friends is associated with higher adolescent substance use.

Science.gov (United States)

Gommans, Rob; Stevens, Gonneke W J M; Finne, Emily; Cillessen, Antonius H N; Boniel-Nissim, Meyran; ter Bogt, Tom F M

2015-02-01

This study investigated the unique associations between electronic media communication (EMC) with friends and adolescent substance use (tobacco, alcohol, and cannabis), over and beyond the associations of face-to-face (FTF) interactions with friends and the average level of classroom substance use. Drawn from the cross-national 2009/2010 Health Behaviour in School-aged Children (HBSC) study in The Netherlands, 5,642 Dutch adolescents (Mage = 14.29) reported on their substance use, EMC, and FTF interactions. Two-level multilevel analyses (participants nested within classrooms) were run. Electronic media communication was positively associated with adolescent substance use, though significantly more strongly with alcohol (β = 0.15, SEβ = 0.02) than with tobacco (β = 0.05, SEβ = 0.02, t (5,180) = 3.33, p Electronic media communication was uniquely associated with substance use, predominantly with alcohol use. Thus, adolescents' EMC and other online behaviors should not be left unnoticed in substance use research and prevention programs.

The great divide: social media's role in bridging healthcare's generational shift.

Science.gov (United States)

Sarringhaus, Meredith M

2011-01-01

Social media, a resource largely untapped in the healthcare field, presents opportunities and advantages and, if used properly, can innovate healthcare and create a competitive advantage for adopters. Many organizations have considered social media but dismissed its advantages as fleeting products of the new generation entering the workforce: the millennials. However, the millennial generation has assumed a greater presence in clinical and administrative positions as the baby boomer generation prepares for retirement. This article advocates the adoption of social media in healthcare organizations as a strategic advantage in connecting with their patient population and recruiting and retaining millennial staff amid the generational shift of the healthcare workforce.

The networked communications manager: A typology of managerial social media impression management tactics

NARCIS (Netherlands)

Fieseler, C.; Ranzini, G.

2015-01-01

Purpose – The rise of social media has caused a shift in organizational practices, giving rise, in some cases, to genuinely “mediatized” organizations. The purpose of this paper is to explore how communications managers employ social media to influence their professional impressions.

Like, comment, share and all that jazz : social media as communication and marketing tool case: Social media marketing approaches used by MaiJazz music festival

OpenAIRE

Tanaskovic, Nenad

2014-01-01

Master's thesis in International hotel and tourism management Social networks have become an integral part of everyday life for many. With an increasing number of companies using social media to communicate and build relationships with their customers, social media might be considered as the newest element of the marketing mix. The thesis’ objective is to explore the use of social media communication tools used by the jazz music festival, MaiJazz, in Stavanger, to define key...

Making Self-Confidence and Communication Skills Work for the Media Specialist.

Science.gov (United States)

Driscoll, Roberta M.

1988-01-01

Discusses the importance of incorporating technical and human relation skills to be a successful and productive media specialist, and offers guidelines for developing communication skills and self-esteem. (CLB)

Is There a Need for New Marketing Communications Performance Metrics for Social Media?

OpenAIRE

Töllinen, Aarne; Karjaluoto, Heikki

2011-01-01

The objective of this paper is to develop a conceptual framework for measuring the effectiveness of social media marketing communications. With recent advances in information and communications technology, especially in social collaboration technologies, both academics and practitioners rethink whether the existing marketing communications performance metrics are still valid in the changing communications landscape, or is it time to devise entirely new metrics for measuring mar...

Fast, Broad, and Frequent: Campus Crisis Communications Today Demand Social Media

Science.gov (United States)

Liggett, Billy

2012-01-01

The importance of communication during a school crisis has not changed in the 21st century. What has changed--and quite dramatically since 1999--is the way people communicate. Social media tools are now used in some form by 100 percent of all four-year universities in the United States as a way to reach students, according to a 2011 University of…

The impact of brand communication on brand equity through Facebook

OpenAIRE

Schivinski, B; Dabrowski, D

2015-01-01

Purpose: The purpose of this study is to fill the gap in the discussion of the ways in which firm-created and user-generated social media brand communication impacts consumer-based brand equity metrics through Facebook. Design/methodology/approach: We evaluated 302 data sets that were generated through a standardized online-survey to investigate the impact of firm-created and user-generated social media brand communication on brand awareness/associations, perceived quality, and brand loyalty ...

Linguistic input, electronic media, and communication outcomes of toddlers with hearing loss.

Science.gov (United States)

Ambrose, Sophie E; VanDam, Mark; Moeller, Mary Pat

2014-01-01

The objectives of this study were to examine the quantity of adult words, adult-child conversational turns, and electronic media in the auditory environments of toddlers who are hard of hearing (HH) and to examine whether these factors contributed to variability in children's communication outcomes. Participants were 28 children with mild to severe hearing loss. Full-day recordings of children's auditory environments were collected within 6 months of their second birthdays by using Language ENvironment Analysis technology. The system analyzes full-day acoustic recordings, yielding estimates of the quantity of adult words, conversational turns, and electronic media exposure in the recordings. Children's communication outcomes were assessed via the receptive and expressive scales of the Mullen Scales of Early Learning at 2 years of age and the Comprehensive Assessment of Spoken Language at 3 years of age. On average, the HH toddlers were exposed to approximately 1400 adult words per hour and participated in approximately 60 conversational turns per hour. An average of 8% of each recording was classified as electronic media. However, there was considerable within-group variability on all three measures. Frequency of conversational turns, but not adult words, was positively associated with children's communication outcomes at 2 and 3 years of age. Amount of electronic media exposure was negatively associated with 2-year-old receptive language abilities; however, regression results indicate that the relationship was fully mediated by the quantity of conversational turns. HH toddlers who were engaged in more conversational turns demonstrated stronger linguistic outcomes than HH toddlers who were engaged in fewer conversational turns. The frequency of these interactions was found to be decreased in households with high rates of electronic media exposure. Optimal language-learning environments for HH toddlers include frequent linguistic interactions between parents and

Social Media & the Arab Spring: How communication technology shapes socio-political change

OpenAIRE

Hanska Ahy, Maximillian

2016-01-01

Although social media was not insignificant, we need to take a wider view examining the interac- tion between interpersonal communication, social media, and satellite TV to understand how the Arab Spring was documented and witnessed by local and global audiences, and how the protests were mobilised. Social media was a clearly important catalyst for the uprisings, but it may also ex- plain why the Arab Spring failed in the medium-term: Multimedia and multi-platform communica- tion environments...

Covert Marketing: A Virtual Media Communication Vehicle

Directory of Open Access Journals (Sweden)

Pradeep Kautish

2010-03-01

Full Text Available Consumers' suspicion towards traditional marketing techniques, led marketers to try the virtual media communication form called disguise advertising as other forms of messages. The examples include making advertisements resemble news items (Aditya 2001; Levine 1993; Richards 1992, the infomercials in the '90s that disguise advertising as TV programs (Levine 1993; Lacher and Rotfeld 1994, making celebrities use the products in their real lives or in films (Aditya2001, feeding media information using public relations (PR activities like brib- ing journalists with gifts and making TV stations use the footages from press releases (Gillin 2006. Because of the prevalence of virtual media, the marketing practices that conceal the real sources (marketers with disguised sources haveposed both ethical and policy concerns. This article proposed a new typology that covered the comprehensive scope of disguised marketing practices, discussed the deceptive nature of this marketing technique from the consumer behavioral view- points, and conducted a 2 x 3 experiment to test the hypothesized relationships.The results suggest that an implicit message, disguised source’s preference, is likely to be conveyed in covert marketing and thus results in high a deceptive tendency.

Municipal Communication Strategies and Ethnic Media: A Settlement Service in Disguise

Directory of Open Access Journals (Sweden)

April Lindgren

2015-12-01

Full Text Available The Canadian Federation of Municipalities has declared cities as the “unofficial welcome wagon” for new Canadians. Research suggests, however, that they embrace settlement and integration policies to varying degrees. While scholarly examinations of municipal policies include analyses of corporate communications strategies, efforts by city governments to reach residents through ethnocultural news media have received little attention. To address that gap, this study investigates why the suburban community of Brampton, Canada adopted one of the most proactive ethnic media strategies in the country in 2015 when, just a decade earlier, it was for the most part unresponsive to the needs of its burgeoning immigrant population. As a starting point, the case study uses the determinants of municipal responsiveness identified by Kristin R. Good (2009 in Municipalities and Multiculturalism: The Politics of Immigration in Toronto and Vancouver. Employing a mixed methods approach, it concludes that rapid demographic change, the emergence of an activist political leadership, and efforts to reduce friction between newcomers and other residents influenced Brampton’s communications policy over time. The case study identifies challenges associated with adopting an ethnic media strategy, including issues related to translation and the relative lack of sophistication of some ethnic media outlets. Furthermore, it demonstrates that reaching out to ethnocultural communities via ethnic media requires more than just distributing news releases in English. Translation of these releases has the potential to increase municipal news coverage in ethnic media, the paper suggests, if only because it makes it easier for smaller news organizations to report on such matters.

Music goes social! : music startups' viewpoints on marketing communications, social media and music industry

OpenAIRE

Vermasheinä, Kaisa

2011-01-01

This thesis studies Finnish music industry startups’ viewpoints on marketing communica-tions and social media, as well as their views on the future of the music business. Four Finland based music industry startups were interviewed for the study. Separate chapters deal with the framework of the study: marketing communications, social media and music industry. During the past few years a number of startup companies have been established in Finland with the aim of providing online and digit...

THE ROLE OF USER GENERATED CONTENT IN «NEW» MEDIA RESEARCH

Directory of Open Access Journals (Sweden)

Dmitry Igorevich Kaminchenko

2014-11-01

Full Text Available Purpose/subjectInvestigation of the role of user generated content in understanding of «new» media.Method/methodologyStructural and functional method is in the base.Results of workThe «new» media technologies meaning is considerated from the position of user created content. The concrete features of this content that display in functioning of «new» media are noticed in the article.Application of resultsResearch results may be useful in the future investigation of a phenomenon of «new» media.ConclusionsUnderstanding of the phenomenon of new media was deepened in the base of this features of user generated content. The author draws attention to the process of this content features showing in the political meaning of new media.

Communicating Business Greening and Greenwashing in Global Media

DEFF Research Database (Denmark)

Maier, Carmen Daniela

2011-01-01

This article explores how knowledge about business greening and greenwashing is communicated in the specialized discourse of CNN's Greenwashing video. Drawing upon a social semiotic approach, the article proposes a model of multimodal discourse analysis to explore how processes of knowledge...... selection are employed for shaping public awareness and understanding of environmental issues in the context of the greening or greenwashing efforts of businesses. Furthermore, the article discusses how environmental business identities are multimodally represented and communicated in accordance...... with the potential and constraints of language and images. The article also intends to establish which semiotic modes are given prominence in the media discourse by examining the complex interconnectivity and functional differentiation of these semiotic modes.  ...

The Impact of a Well-Developed Social Media Communication Strategy on K12 Schools in a Social Media Age

Science.gov (United States)

Chesick, Curtis W.

2015-01-01

The digital revolution has created a new ways for society to interact. As technology continues to evolve so does the way culture begins to use it as a channel for communication. Social media has developed as a two way communication tool used by both corporate America as well as individuals. This research begins to look at how Missouri school…

Transformation of Traditional Marketing Communications in to Paradigms of Social Media Networking

OpenAIRE

Nair, T. R. Gopalakrishnan; Subramaniam, Kumarashvari

2012-01-01

Effective Communication for marketing is a vital field in business organizations, which is used to convey the details about their products and services to the market segments and subsequently to build long lasting customer relationships. This paper focuses on an emerging component of the integrated marketing communication, ie. social media networking, as it is increasingly becoming the trend. In 21st century, the marketing communication platforms show a tendency to shift towards innovative te...

Next generation information communication infrastructure and case studies for future power systems

Science.gov (United States)

Qiu, Bin

As power industry enters the new century, powerful driving forces, uncertainties and new functions are compelling electric utilities to make dramatic changes in their information communication infrastructure. Expanding network services such as real time measurement and monitoring are also driving the need for more bandwidth in the communication network. These needs will grow further as new remote real-time protection and control applications become more feasible and pervasive. This dissertation addresses two main issues for the future power system information infrastructure: communication network infrastructure and associated power system applications. Optical networks no doubt will become the predominant data transmission media for next generation power system communication. The rapid development of fiber optic network technology poses new challenges in the areas of topology design, network management and real time applications. Based on advanced fiber optic technologies, an all-fiber network is investigated and proposed. The study will cover the system architecture and data exchange protocol aspects. High bandwidth, robust optical networks could provide great opportunities to the power system for better service and efficient operation. In the dissertation, different applications are investigated. One of the typical applications is the SCADA information accessing system. An Internet-based application for the substation automation system will be presented. VLSI (Very Large Scale Integration) technology is also used for one-line diagrams auto-generation. High transition rate and low latency optical network is especially suitable for power system real time control. In the dissertation, a new local area network based Load Shedding Controller (LSC) for isolated power system will be presented. By using PMU (Phasor Measurement Unit) and fiber optic network, an AGE (Area Generation Error) based accurate wide area load shedding scheme will also be proposed. The objective

Interactive communication with the public: qualitative exploration of the use of social media by food and health organizations.

Science.gov (United States)

Shan, Liran Christine; Panagiotopoulos, Panagiotis; Regan, Áine; De Brún, Aoife; Barnett, Julie; Wall, Patrick; McConnon, Áine

2015-01-01

To examine the use and impact of social media on 2-way communication between consumers and public organizations in the food safety and nutrition area. In-depth qualitative study conducted between October, 2012 and January, 2013, using semi-structured interviews in the United Kingdom and Ireland. Sixteen professionals worked on the public interface within 5 national organizations with a role in communicating on food safety and nutrition issues in this thematic analysis. Five main themes were identified: gradual shift toward social media-based queries and complaints; challenges and limitations of social media to deal with queries and complaints; benefits of using social media in query and complaint services; content redesign driven by social media use; and using social media to learn more about consumers. Social media penetrated and brought new opportunities to food organizations' interactions with the public. Given the increasing use of social media by the public, food organizations need to explore such new opportunities for communication and research. Copyright © 2015 Society for Nutrition Education and Behavior. Published by Elsevier Inc. All rights reserved.

Participatory communication on internal social media - a dream or reality?

DEFF Research Database (Denmark)

Madsen, Vibeke Thøis

2018-01-01

Purpose: The aim of this article is to explore the extent to which internal social media introduces a new kind of participatory communication within organizations with a capability of influencing and moving the organization. Design/methodology/approach: The article is based on two exploratory stu...

Using social media for business communication : A symbolic interaction perspective

NARCIS (Netherlands)

Chen, R.; Davison, R.M.; Ou, Carol

2016-01-01

It is important to understand the symbolic meaning of social media perceived by users in a particular communication context, as it may completely deviate from designers’ original intentions. In the exploratory case study of Moon Struck hotel in China, we investigate how customers interpret this

Supporting continuous media communications and applications by exploiting their special characteristics

OpenAIRE

Fan, C.

1998-01-01

Distributed multimedia applications need end-to-end support from both the networks and the endsystems. The operating systems are critical both for accessing networking services and for controlling the activities on the endsystems. It is therefore vital to enhance the functionality and performance of the operating system in order to provide feasible support for multimedia communications and applications. The work proposes to support multimedia, especially continuous media, communications and a...

Using Social Media for Student Collaboration

Science.gov (United States)

Tucker, Virginia

2015-01-01

The iGeneration is predisposed to communicating via social media, and oftentimes students' first instinct in classroom group work is to connect with members on social media. While some social networks allow for the creation of private groups, these students are still responsible for adapting the technology for this new purpose: collaborative…

The influence of media communication on risk perception and behavior related to mad cow disease in South Korea.

Science.gov (United States)

Park, Jee-Eun; Sohn, Aeree

2013-08-01

The purpose of this study was to ascertain the influence of media communication on risk behavior related to mad cow disease (MCD). Mothers of elementary school students in Seoul were recruited as the survey participants of this study. Media reports affected risk behavior related to MCD. Also, knowledge and attitude toward MCD affects risk behavior. Risk-related information provided by the media should maintain consistency and objectivity. For effective risk communication, there should be an open communication between the government and public, experts, and related industries, who should all collaborate.

Radiologic image communication with fiberoptic media

International Nuclear Information System (INIS)

Huang, H.K.; Stewart, B.K.; Loloyan, M.; Tecotzky, R.

1990-01-01

Copper wires and coaxial cables are conventional media for transmitting radiologic images. The high impedance of these cables limits the speed of transmission, the bandwidth of the image, and the distance between nodes. This paper investigates characteristics of radiologic image communication with fiber optics as the medium. The model S L = F (B, D, M, C, W, TR) describes the signal loss S L of the image as a function (F) of the image bandwidth (B), the distance between two nodes (D), the mode of the fiber used (M), the connector type (C), the wavelength (W), and the characteristics of the optical transmitter and receiver pair (TR)

Global generations: social change in the twentieth century.

Science.gov (United States)

Edmunds, June; Turner, Bryan S

2005-12-01

The concept of generation within sociology has until recently been a marginal area of interest. However, various demographic, cultural and intellectual developments have re-awakened an interest in generations that started with the classic essay by Karl Mannheim. To date, the sociological literature has generally conceptualized generations as nationally bounded entities. In this paper we suggest that the sociology of generations should develop the concept of global generations. This conceptual enhancement is important because the growth of global communications technology has enabled traumatic events, in an unparalleled way, to be experienced globally. The late nineteenth and early twentieth century was the era of international generations, united through print media, and the mid-twentieth century saw the emergence of transnational generations, facilitated by new broadcast communications. However, the latter part of the twentieth century is the period of global generations, defined by electronic communications technology, which is characterized, uniquely, by increasing interactivity. The 1960s generation was the first global generation, the emergence of which had world-wide consequences; today with major developments in new electronic communications, there is even more potential for the emergence of global generations that can communicate across national boundaries and through time. If in the past historical traumas combined with available opportunities to create national generations, now globally experienced traumas, facilitated by new media technologies, have the potential for creating global generational consciousness. The media have become increasingly implicated in the formation of generational movements. Because we are talking about generations in the making rather than an historical generation, this article is necessarily speculative; it aims to provoke discussion and establish a new research agenda for work on generations.

Scaling Up Research on Drug Abuse and Addiction Through Social Media Big Data

OpenAIRE

Kim, Sunny Jung; Marsch, Lisa A; Hancock, Jeffrey T; Das, Amarendra K

2017-01-01

Background Substance use–related communication for drug use promotion and its prevention is widely prevalent on social media. Social media big data involve naturally occurring communication phenomena that are observable through social media platforms, which can be used in computational or scalable solutions to generate data-driven inferences. Despite the promising potential to utilize social media big data to monitor and treat substance use problems, the characteristics, mechanisms, and outco...

Research on spatial features of streets under the influence of immersion communication technology brought by new media

Science.gov (United States)

Xu, Hua-wei; Feng, Chen

2017-04-01

The rapid development of new media has exacerbated the complexity of urban street space’s information interaction. With the influence of the immersion communication, the streetscape has constructed a special scene like ‘media convergence’, which has brought a huge challenge for maintaining the urban streetscape order. The Spatial Visual Communication Research Method which should break the limitation of the traditional aesthetic space research, can provide a brand new prospect for this phenomenon research. This study aims to analyze and summarize the communication characteristics of new media and its context, which will be helpful for understanding the social meaning within the order change of the street’s spatial and physical environment.

The Effectiveness of Social Media as a Marketing Communication Tactic : Case Gina Tricot Ltd

OpenAIRE

Kallio, Kira

2015-01-01

The aim of this thesis was to discover whether social media is an effective marketing communication tactic for Gina Tricot or not. The objective was to find out how customers experience Gina Tricot’s marketing and social media activities and whether social media accounts are able to serve customers as aimed. The case company Gina Tricot is presented in the introduction chapter. The theoretical study focuses on social media marketing and on the transition from traditional outbound marketing to...

DEVELOPMENT OF STUDENTS’ MEDIA LITERACY IN THE PROCESS OF CREATING SCHOOL MEDIA

Directory of Open Access Journals (Sweden)

Julia Rybina

2017-04-01

Full Text Available Nowadays, a rapid development of information and communication technologies enables combine a number of formats for presenting information into one communication unit. That is why the media (Internet especially is not just tools for young generation for learning the modern world. Children enjoy in dealing with modern technologies. However not everyone has sufficient skills to objectively assess the true meaning of the information received. That is why children are more inclined for their mind to be manipulated and they are more inclined for blind imitating of attractive images. Owning to the above, the most priority-driven of modern education is the usage of information and communication technologies and media education for forming the skills of students' orientation in the information field and for forming the development of media immunity of the personality which makes the personality able to resist to the aggressive media space. Teachers face the challenge of introducing media education in middle and high schools. To implement the media education at the municipal institution regional specialized residential school “Giftedness” the pedagogical experiment was carried out there. The basis of the experiment is the generalized model of media literacy development for students that was used during for making and functioning the school newspaper «D.A.R-media». Theoretical aspects of the implementation of media education in the teaching and educational process of a specialized educational institution are considered in this study. A model for the development of the media literacy of students in the process of creating a school printed publication is proposed. Some results of research on the level of media literacy of students are highlighted and prospects for work on introducing media education of teachers and teachers are outlined.

Necromarketing in the Media and Marketing Communications

Directory of Open Access Journals (Sweden)

Wojciechowski Łukasz P.

2015-10-01

Full Text Available Death is an inseparable part of life. This paradoxical statement expresses the inevitability that each individual will encounter death. The demise of human existence is often stereotyped in media, and used in a variety of commercial purposes as away of drawing attention. When death and tragedy are used in marketing communication, it is called necromarketing. There are two approaches to the tool of necromarketing: explicit and implicit. Explicit necromarketing displays catastrophes, misfortunes and deaths in their direct form, while implicit necromarketing indirectly presents of the death.

Radio resource management for next generation mobile communication systems

DEFF Research Database (Denmark)

Wang, Hua

The key feature of next generation (4G) mobile communication system is the ability to deliver a variety of multimedia services with different Quality-of-Service (QoS) requirements. Compared to the third generation (3G) mobile communication systems, 4G mobile communication system introduces several...

The social media cocktail party : A qualitative study of how companies and organizations communicate online

OpenAIRE

Ryrhagen, Sarah

2017-01-01

Due to the development of, and the opportunities that social media provides for different groups in society, companies and organizations are encouraged to be present on, and be a part of the new social media landscape. This research examines how five companies and five organizations use social media as a tool to create relationships with individuals, and what role social media plays in the daily communication work. The social media platforms discussed in this research companies and organizati...

The relationship between adolescents' news media use and civic engagement: the indirect effect of interpersonal communication with parents.

Science.gov (United States)

Boyd, Michelle J; Zaff, Jonathan F; Phelps, Erin; Weiner, Michelle B; Lerner, Richard M

2011-12-01

Using data from the 4-H Study of Positive Youth Development, a longitudinal study involving U.S. adolescents, multi-group structural equation modeling (SEM) was used to evaluate whether news media use is predictive of a set of civic indicators (civic duty, civic efficacy, neighborhood social connection, and civic participation) for youth in Grades 8, 9, and 10, via an indirect effect of interpersonal communication about politics with parents. The proposed model had a good fit within each grade. News media use was predictive of interpersonal communication with parents and in turn, interpersonal communication was predictive of civic duty, civic efficacy, neighborhood social connection, and civic participation. The cross-group comparison of the structural model suggests that the predictive qualities of news media use and interpersonal communication are comparable across grades. The role of media use and interpersonal communication in fostering civic development and socialization as well as implications for future research are discussed. Copyright © 2011 The Foundation for Professionals in Services for Adolescents. Published by Elsevier Ltd. All rights reserved.

How Peer Communication and Engagement Motivations Influence Social Media Shopping Behavior: Evidence from China and the United States.

Science.gov (United States)

Muralidharan, Sidharth; Men, Linjuan Rita

2015-10-01

Based on consumer socialization theory, this study proposes and tests a conceptual model of social media shopping behavior, which links the antecedents of user motivations of engagement and peer communication about products to shopping behavior through social media. A cross-cultural survey was conducted with social media users in two culturally distinct markets with the largest Internet population: China (n=304) and the United States (n=328). Findings showed that social interaction, information, and remuneration were positive antecedents of peer communication for users from both countries. Peer communication positively impacted social media shopping behavior, and cultural differences were observed, with social interaction being important to Chinese users' shopping behavior, while remuneration was more important to American users. Implications are discussed.

Comparison of Czech, Slovak and Swiss Product Innovation Oriented Firms’ Communication in Social Media

Directory of Open Access Journals (Sweden)

Vít Chlebovský

2015-01-01

Full Text Available Objective of the research described in this article is to analyze and compare the use of social media communication channels in Czech, Slovak and Swiss product innovation oriented companies, where Swiss set of the companies is used as a benchmark. Primary research was made through manual activity scanning of the selected companies within social media. European company database Amadeus provided by Bureau van Dijk was used for the company selection in all three countries under the same search criteria. There were made two research sets of the companies in each country. One set covers top turnover product innovation oriented companies, second set avoided product innovation orientation search criteria and covers top companies by turnover in the respective country. Each particular sample set covered 74 to 100 companies.Activities of the selected companies on Facebook, YouTube, Twitter, Google+ and LinkedIn were manually scanned and particular metrics were scaled. Microsoft Excel was used for storing, statistical processing and graphic outputs of the research. Evaluated results show significant gaps in use of social media communication tools in Czech and Slovak companies comparing to Swiss benchmark. It has been also confirmed that social media communication activity in product innovation oriented companies is equal to other companies. The hypotheses were statistically tested and results confirmed.

Genetic and Environmental Influences on Media Use and Communication Behaviors

Science.gov (United States)

Kirzinger, Ashley E.; Weber, Christopher; Johnson, Martin

2012-01-01

A great deal of scholarly work has explored the motivations behind media consumption and other various communication traits. However, little research has investigated the sources of these motivations and virtually no research considers their potential genetic underpinnings. Drawing on the field of behavior genetics, we use a classical twin design…

Effectiveness of Social Media for Communicating Health Messages in Ghana

Science.gov (United States)

Bannor, Richard; Asare, Anthony Kwame; Bawole, Justice Nyigmah

2017-01-01

Purpose: The purpose of this paper is to develop an in-depth understanding of the effectiveness, evolution and dynamism of the current health communication media used in Ghana. Design/methodology/approach: This paper uses a multi-method approach which utilizes a combination of qualitative and quantitative approaches. In-depth interviews are…

Cloud computing and digital media fundamentals, techniques, and applications

CERN Document Server

Li, Kuan-Ching; Shih, Timothy K

2014-01-01

Cloud Computing and Digital Media: Fundamentals, Techniques, and Applications presents the fundamentals of cloud and media infrastructure, novel technologies that integrate digital media with cloud computing, and real-world applications that exemplify the potential of cloud computing for next-generation digital media. It brings together technologies for media/data communication, elastic media/data storage, security, authentication, cross-network media/data fusion, interdevice media interaction/reaction, data centers, PaaS, SaaS, and more.The book covers resource optimization for multimedia clo

Are socioeconomic disparities in health behavior mediated by differential media use? Test of the communication inequality theory.

Science.gov (United States)

Ishikawa, Yoshiki; Kondo, Naoki; Kawachi, Ichiro; Viswanath, Kasisomayajula

2016-11-01

Communication inequality has been offered as one potential mechanism through which social determinants influence multiple health behaviors. The purpose of this study was to examine the underlying mechanisms between communication inequality and health behaviors. Data from a nationally representative cross-sectional survey of 18,426 people aged 18 years and above in the United States were used for secondary analysis. Measures included socio-demographic characteristics, social participation (structural social capital), health media use (TV, print, and the Internet), and five health behaviors (physical activity, cigarette smoking, alcohol use, and intake of fruit and vegetable). Path analysis was performed to examine the linkages between social determinants, health media use, social participation, and social gradients in health behaviors. Path analysis revealed that socioeconomic gradients in health behaviors is mediated by: 1) inequalities in health media use; 2) disparities in social participation, which leads to differential media use; and 3) disparities in social participation that are not mediated by media use. Consistent with the theory of communication inequality, socioeconomic disparities in media use partially mediate disparities in multiple health behaviors. To address health inequalities, it is important to utilize health media to target populations with low socioeconomic statuses. Copyright © 2016 Elsevier Ireland Ltd. All rights reserved.

Social media and its dual use in biopreparedness: communication and visualization tools in an animal bioterrorism incident.

Science.gov (United States)

Sjöberg, Elisabeth; Barker, Gary C; Landgren, Jonas; Griberg, Isaac; Skiby, Jeffrey E; Tubbin, Anna; von Stapelmohr, Anne; Härenstam, Malin; Jansson, Mikael; Knutsson, Rickard

2013-09-01

This article focuses on social media and interactive challenges for emergency organizations during a bioterrorism or agroterrorism incident, and it outlines the dual-use dilemma of social media. Attackers or terrorists can use social media as their modus operandi, and defenders, including emergency organizations in law enforcement and public and animal health, can use it for peaceful purposes. To get a better understanding of the uses of social media in these situations, a workshop was arranged in Stockholm, Sweden, to raise awareness about social media and animal bioterrorism threats. Fifty-six experts and crisis communicators from international and national organizations participated. As a result of the workshop, it was concluded that emergency organizations can collect valuable information and monitor social media before, during, and after an outbreak. In order to make use of interactive communication to obtain collective intelligence from the public, emergency organizations must adapt to social networking technologies, requiring multidisciplinary knowledge in the fields of information, communication, IT, and biopreparedness. Social network messaging during a disease outbreak can be visualized in stream graphs and networks showing clusters of Twitter and Facebook users. The visualization of social media can be an important preparedness tool in the response to bioterrorism and agroterrorism.

A sense of change: media designers and artists communicating about complexity in social-ecological systems

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Joost M. Vervoort

2014-09-01

Full Text Available To take on the current and future challenges of global environmental change, fostering a widespread societal understanding of and engagement with the complex dynamics that characterize interacting human and natural systems is essential. Current science communication methods struggle with a number of specific challenges associated with communicating about complex systems. In this study we report on two collaborative processes, a short workshop and longer course, that aimed to harness the insights of interactive media designers and artists to overcome these challenges. The two processes resulted in 86 new interactive media concepts which were selected by the participants and organizers using set criteria and then evaluated using the same criteria by a panel of communication and media design experts and a panel of complex systems scientists using the same criteria. The top eight concepts are discussed in this paper. These concepts fell into the categories of serious games, group interaction concepts, and social media storytelling. The serious games focused directly on complex systems characteristics and were evaluated to be intuitive and engaging designs that combined transparency and complexity well. The group interaction concepts focused mostly on feedbacks and nonlinearity but were fully developed and tested in the workshops, and evaluated as engaging, accessible, and easy to implement in workshops and educational settings. The social media storytelling concepts involved less direct interactions with system dynamics but were seen as highly accessible to large scale audiences. The results of this study show the potential of interdisciplinary collaboration between complex systems scientists, designers, and artists. The results and process discussed in this paper show the value of more structural engagement of interactive media designers and artist communities in the development of communication tools about human and natural systems change.

Application of real-time global media monitoring and 'derived questions' for enhancing communication by regulatory bodies: the case of human papillomavirus vaccines.

Science.gov (United States)

Bahri, Priya; Fogd, Julianna; Morales, Daniel; Kurz, Xavier

2017-05-02

The benefit-risk balance of vaccines is regularly debated by the public, but the utility of media monitoring for regulatory bodies is unclear. A media monitoring study was conducted at the European Medicines Agency (EMA) concerning human papillomavirus (HPV) vaccines during a European Union (EU) referral procedure assessing the potential causality of complex regional pain syndrome (CRPS) and postural orthostatic tachycardia syndrome (POTS) reported to the authorities as suspected adverse reactions. To evaluate the utility of media monitoring in real life, prospective real-time monitoring of worldwide online news was conducted from September to December 2015 with inductive content analysis, generating 'derived questions'. The evaluation was performed through the validation of the predictive capacity of these questions against journalists' queries, review of the EMA's public statement and feedback from EU regulators. A total of 4230 news items were identified, containing personal stories, scientific and policy/process-related topics. Explicit and implicit concerns were identified, including those raised due to lack of knowledge or anticipated once more information would be published. Fifty derived questions were generated and categorised into 12 themes. The evaluation demonstrated that providing the media monitoring findings to assessors and communicators resulted in (1) confirming that public concerns regarding CRPS and POTS would be covered by the assessment; (2) meeting specific information needs proactively in the public statement; (3) predicting all queries from journalists; and (4) altering the tone of the public statement with respectful acknowledgement of the health status of patients with CRSP or POTS. The study demonstrated the potential utility of media monitoring for regulatory bodies to support communication proactivity and preparedness, intended to support trusted safe and effective vaccine use. Derived questions seem to be a familiar and effective

Ageing in media: rethinking the studying of media use in later life

DEFF Research Database (Denmark)

Givskov, Cecilie

in the realms of politics and commerce – and, of course, media. Ageing populations are key drivers of media sales, especially in the areas of mobile and online media, and they are the dominant audience groups following the news. At the same time, social institutions realign their relations with (older) citizens...... characterized by chronological life phase and generational perspectives, to some extent influenced by medicalised images of old age where ageing after the 60s gets correlated with a loss of intellectual and creative resources, a decline of social life and physical health, and with regard to media, a lack...... through digital media. In spite of this inversion of the age pyramid and their significance as media users and active citizens, older people’s media use is rarely the focus of media producers or communication scholars. What research does get carried out involving older people’s media use is generally...

Explaining the use of text-based communication media: an examination of three theories of media use.

Science.gov (United States)

Park, Namkee; Chung, Jae Eun; Lee, Seungyoon

2012-07-01

The present study examined the factors associated with individuals' use of three different text-based communication media: e-mail, cell-phone texting, and Facebook Wall postings. Three theoretical perspectives, including media richness theory, uses and gratifications, and perceived network effects, were examined. Using data from a survey of college students (N=280), the study found that the theoretical constructs from these theories play different roles when applied to different technologies. The results suggest that a simultaneous consideration of technological attributes, users' motivations, and social circumstances in which users select and use the technology is useful for fully understanding the dynamics of the selection and the use of a given technology.

Terpaan Media Massa dan Turbulensi Budaya Lokal

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Dominikus Tulasi

2012-04-01

Full Text Available The attack of mass media in digital era now is an inevitability of the advanced information communication technology. The development of media relation in the current time also shows a higher scientific human existence. And, the side effect of those advances is the ultimate culture turbulence across developing countries. The sophisticated information communication technology at the present time has been victimizing young generation particularly in under developed countries. The power of media is a matter of fact which showing the domination influence of advance nations. In the other hand, the local culture of the victimized countries though still exists, but ultimately is the overwhelmed market of the media goal itself. The hegemony of media influence is the objective of advanced countries to dominate all aspect of weak countries including Indonesia. The global dominanace of advance country like American media is often resented overseas. 

The JMC Innovation Project: A Pivotal Moment for Journalism, Media and Communication Education: Assessing the State of Innovation

Science.gov (United States)

Richards, Allan; Fitzpatrick, Kathy R.

2018-01-01

The JMC Innovation Project recently released its first report, "The 'New' JMC: Creating Cultures of Innovation in Schools of Journalism, Media and Communication," which assessed the scope and status of innovation in schools and colleges of journalism, media and communication (JMC), based on personal interviews with 70 deans and directors…

Scientific Story Telling & Social Media The role of social media in effectively communicating science

Science.gov (United States)

Brinkhuis, D.; Peart, L.

2012-12-01

Scientific discourse generally takes place in appropriate journals, using the language and conventions of science. That's fine, as long as the discourse remains in scientific circles. It is only outside those circles that the rules and techniques of engaging social media tools gain importance. A young generation of scientists are eager to share their experiences by using social media, but is this effective? And how can we better integrate all outreach & media channels to engage general audiences? How can Facebook, Twitter, Skype and YouTube be used as synergy tools in scientific story telling? Case: during IODP Expedtion 342 (June-July 2012) onboard the scientific drillship JOIDES Resolution an onboard educator and videographer worked non-stop fort two months on an integrated outreach plan that tried and tested the limits of all social media tools available to interact with an international public while at sea. The results are spectacular!

Civil Discourse in the Age of Social Media

Science.gov (United States)

Junco, Reynol; Chickering, Arthur W.

2010-01-01

For centuries, issues of civil discourse only arose concerning written and oral communication. But now, new technologies for communication and social interaction, particularly social media, have dramatically expanded the potential for human interaction. They generate significant challenges for institutional policies and practices to encourage and…

Examining the media as channels of conflict generation | Osong ...

African Journals Online (AJOL)

Wilson, (2013, p.16) and Omenugba, (2013, 0.2) advanced so many reasons for conflict in the world. Not found in their lists is where the media, an acknowledged agent for the courier of information, is a source of conflict. How is the media a channel for conflict generation? This is the question we will be eliciting answers to, ...

Integrated Marketing Communication (Imc) Green Radio 96,7 Fm Pekanbaru Dalam Membangun Brand Image Sebagai Media Berbasis Lingkungan

OpenAIRE

Marbun, Tresia Br; ", Rumyeni

2017-01-01

Integrated Marketing Communication (IMC) is the company's effort to integrate and coordinate all communication channels to deliver its message clearly, consistently and strongly influences its organization and products. Green Radio 96.7 FM Pekanbaru is the only electronic media that focuses on broadcasting news Environmental issues in Riau Province. This radio builds brand image as an environment-based media by choosing to use Integrated Marketing Communication (IMC). This study aims to find ...

Turning Cyberpower into Idea Power: The Role of Social Media in US Strategic Communications

Science.gov (United States)

2011-06-01

employment as members of the US government. Other geographic combatant commands overt social media communications efforts operate primarily as broadcast...120; Jonah Peretti, "My Nike Media Adventure," Nation 272, no. 14 (2001): 20; Travers D. Scott, "Tempests of the Blogosphere: Presidential Campaign...Planning, 43. 26 ———, Information Operations Planning, 45. 27 ———, Information Operations Planning, 45. 28 Peretti, "My Nike Media Adventure," 20. 29

The Impact of Religiosity on Peer Communication, the Traditional Media, and Materialism among Young Adult Consumers

OpenAIRE

Eric V. Bindah; Md Nor Othman

2012-01-01

The main objectives of this study are to compare the differences between the various religious groups and peer communication, the traditional media and materialism among young adult consumers in Malaysia. This paper briefly conceptualizes the role of peer communication, and the traditional media in the development of values based on existing literature. Next, a brief review of literature is made to illustrate the association between religiosity and materialism. This study takes place in Malay...

Communicating climate change and health in the media.

Science.gov (United States)

Depoux, Anneliese; Hémono, Mathieu; Puig-Malet, Sophie; Pédron, Romain; Flahault, Antoine

2017-01-01

The translation of science from research to real-world change is a central goal of public health. Communication has an essential role to play in provoking a response to climate change. It must first raise awareness, make people feel involved and ultimately motivate them to take action. The goal of this research is to understand how the information related to this issue is being addressed and disseminated to different audiences-public citizens, politicians and key climate change stakeholders. Initial results show that the scientific voice struggles to globally highlight this issue to a general audience and that messages that address the topic do not meet the challenges, going from a dramatic framing to a basic adaptation framing. Communication experts can help inform scientists and policy makers on how to best share information about climate change in an engaging and motivating way. This study gives an insight about the key role of the media and communications in addressing themes relating to climate change and transmitting information to the public in order to take action.

Using the blog and media resources for the expansion of forms of communication and social engagement

Directory of Open Access Journals (Sweden)

Carla Regina Silva

2015-03-01

Full Text Available The present study analyzes of the use of media and interactive resources for the empowerment of individuals in vulnerable situations to expand their possibilities of communication and social participation, starting from the report of the experience of a university extension program, which proposed the development and use of a blog among other media resources, in workshops activities, Dynamics and Projects that integrate an intervention of social occupational therapy with the poor youth. This experience allowed the expansion of the repertoire of activities of the youth, promoting awareness of concepts, techniques and equipment, previously little available, accessible and used. The records of the contents of the blog were done in a participatory manner, generating reflection on roles and identities. Being and doing in virtual space allowed actions and real productions of adolescents and youths to be empowered when “virtualized”, providing a dimension that is not always possible to achieve in the “real” context. The blog posts resulted in a self-valorization of the population, creating places of belonging for particular social subjects, with the right to culture, communication and technology. Consequently, there was the empowerment of subjects, from the increasing social participation and achievement of the new media, which expanded their sociocultural boundaries. Moreover, it offered an expansion of the scope of resources for action on social occupational therapy, opening spaces, real and virtual, for collective experiences, for sociability and the understanding and transformation of meanings about life and about the reality in which we live.

Media communication strategies for climate-friendly lifestyles - Addressing middle and lower class consumers for social-cultural change via Entertainment-Education

Science.gov (United States)

Lubjuhn, S.; Pratt, N.

2009-11-01

This paper argues that Entertainment-Education (E-E) is a striking communication strategy for reaching middle and lower socio-economic classes with climate-friendly lifestyle messages. On the international level (e.g. in the US and the Netherlands) E-E approaches are being theoretically grounded, whereas in Germany they are not yet. Therefore further theoretical discussion and mapping of E-E approaches is central for future research. As a first step towards providing further theoretical foundations for E-E in the field of sustainability, the authors suggest a threefold mapping of E-E approaches. The threefold mapping of E-E approaches for communicating climate-friendly lifestyles to middle and lower class consumers is based on recent results from academic research and practical developments on the media market. The commonalities among the three is that they all promote pro-sustainability messages in an affective-orientated rather than cognitive-orientated, factual manner. Differences can be found in: the sender of the sustainability message, the targeted consumer groups and the media approach in use. Based on this, the paper draws the conclusion that two new paths for further research activities in the field of Entertainment-Education can be proposed: (1) Improving the existing approaches in practice by using theoretical foundation from the E-E field. This comprises at its core (A) to do formative, process and summative effect research on the messages and (B) to use E-E theory from the field of social psychology, sociology and communication science for further improvement and (2) Generating new E-E theories by analyzing the existing practical approaches in the media to communicate climate change.

Media communication strategies for climate-friendly lifestyles - Addressing middle and lower class consumers for social-cultural change via Entertainment-Education

International Nuclear Information System (INIS)

Lubjuhn, S; Pratt, N

2009-01-01

This paper argues that Entertainment-Education (E-E) is a striking communication strategy for reaching middle and lower socio-economic classes with climate-friendly lifestyle messages. On the international level (e.g. in the US and the Netherlands) E-E approaches are being theoretically grounded, whereas in Germany they are not yet. Therefore further theoretical discussion and mapping of E-E approaches is central for future research. As a first step towards providing further theoretical foundations for E-E in the field of sustainability, the authors suggest a threefold mapping of E-E approaches. The threefold mapping of E-E approaches for communicating climate-friendly lifestyles to middle and lower class consumers is based on recent results from academic research and practical developments on the media market. The commonalities among the three is that they all promote pro-sustainability messages in an affective-orientated rather than cognitive-orientated, factual manner. Differences can be found in: the sender of the sustainability message, the targeted consumer groups and the media approach in use. Based on this, the paper draws the conclusion that two new paths for further research activities in the field of Entertainment-Education can be proposed: (1) Improving the existing approaches in practice by using theoretical foundation from the E-E field. This comprises at its core (A) to do formative, process and summative effect research on the messages and (B) to use E-E theory from the field of social psychology, sociology and communication science for further improvement and (2) Generating new E-E theories by analyzing the existing practical approaches in the media to communicate climate change.

Computer-mediated communication: task performance and satisfaction.

Science.gov (United States)

Simon, Andrew F

2006-06-01

The author assessed satisfaction and performance on 3 tasks (idea generation, intellective, judgment) among 75 dyads (N = 150) working through 1 of 3 modes of communication (instant messaging, videoconferencing, face to face). The author based predictions on the Media Naturalness Theory (N. Kock, 2001, 2002) and on findings from past researchers (e.g., D. M. DeRosa, C. Smith, & D. A. Hantula, in press) of the interaction between tasks and media. The present author did not identify task performance differences, although satisfaction with the medium was lower among those dyads communicating through an instant-messaging system than among those interacting face to face or through videoconferencing. The findings support the Media Naturalness Theory. The author discussed them in relation to the participants' frequent use of instant messaging and their familiarity with new communication media.

Media generations and their advertising attitudes and avoidance : a six-country comparison

NARCIS (Netherlands)

M.J. van der Goot (Margot); Rozendaal, E. (Esther); S.J. Opree (Suzanna); Ketelaar, P.E. (Paul E.); Smit, E.G. (Edith G.)

2017-01-01

textabstractThis cross-national survey (N = 5784) examined generational differences in media use, advertising attitudes and avoidance for five media (websites, social media, mobile phones, television, newspapers) in six countries (Germany, Spain, United Kingdom, United States, France, and the

Association of Mass Media Communication with Contraceptive Use in Sub-Saharan Africa: A Meta-Analysis of Demographic and Health Surveys.

Science.gov (United States)

Babalola, Stella; Figueroa, Maria-Elena; Krenn, Susan

2017-11-01

Literature abounds with evidence on the effectiveness of individual mass media interventions on contraceptive use and other health behaviors. There have been, however, very few studies summarizing effect sizes of mass media health communication campaigns in sub-Saharan Africa. In this study, we used meta-analytic techniques to pool data from 47 demographic and health surveys conducted between 2005 and 2015 in 31 sub-Saharan African countries and estimate the prevalence of exposure to family planning-related mass media communication. We also estimated the average effect size of exposure to mass media communication after adjusting for endogeneity. We performed meta-regression to assess the moderating role of selected variables on effect size. On average, 44% of women in sub-Saharan Africa were exposed to family planning-related mass media interventions in the year preceding the survey. Overall, exposure was associated with an effect size equivalent to an odds ratio of 1.93. More recent surveys demonstrated smaller effect sizes than earlier ones, while the effects were larger in lower contraceptive prevalence settings than in higher prevalence ones. The findings have implications for designing communication programs, setting expectations about communication impact, and guiding decisions about sample size estimation for mass media evaluation studies.

Did Somebody Say Neoliberalism? On the Uses and Limitations of a Critical Concept in Media and Communication Studies

Directory of Open Access Journals (Sweden)

Christian Garland

2012-05-01

Full Text Available This paper explores the political-economic basis and ideological effects of talk about neoliberalism with respect to media and communication studies. In response to the supposed ascendancy of the neoliberal order since the 1980s, many media and communication scholars have redirected their critical attentions from capitalism to neoliberalism. This paper tries to clarify the significance of the relatively new emphasis on neoliberalism in the discourse of media and communication studies, with particular reference to the 2011 phone hacking scandal at The News of the World. Questioning whether the discursive substitution of ‘neoliberalism’ for ‘capitalism’ offers any advances in critical purchase or explanatory power to critics of capitalist society and its media, the paper proposes that critics substitute a Marxist class analysis in place of the neoliberalism-versus-democracy framework that currently dominates in the field.

Media generations and their advertising attitudes and avoidance: A six-country comparison

NARCIS (Netherlands)

van der Goot, M.J.; Rozendaal, E.; Opree, S.J.; Ketelaar, P.E.; Smit, E.G.

2018-01-01

This cross-national survey (N = 5784) examined generational differences in media use, advertising attitudes and avoidance for five media (websites, social media, mobile phones, television, newspapers) in six countries (Germany, Spain, United Kingdom, United States, France, and the Netherlands). The

Modern model of integrated corporate communication

Directory of Open Access Journals (Sweden)

Milica Slijepčević

2018-03-01

Full Text Available The main purpose of this paper is to present the modern model of integrated corporate communication. Beside this, the authors will describe the changes occurring in the corporate environment and importance of changing the model of corporate communication. This paper also discusses the importance of implementation of the suggested model, the use of new media and effects of these changes on corporations. The approach used in this paper is the literature review. The authors explore the importance of implementation of the suggested model and the new media in corporate communication, both internal and external, addressing all the stakeholders and communication contents. The paper recommends implementation of a modern model of integrated corporate communication as a response to constant development of the new media and generation changes taking place. Practical implications: the modern model of integrated corporate communication can be used as an upgrade of the conventional communication models. This modern model empowers companies to sustain and build up the existing relationships with stakeholders, and to find out and create new relationships with stakeholders who were previously inaccessible and invisible.

A New Dimension of Health Care: Systematic Review of the Uses, Benefits, and Limitations of Social Media for Health Communication

Science.gov (United States)

Hazlett, Diane E; Harrison, Laura; Carroll, Jennifer K; Irwin, Anthea; Hoving, Ciska

2013-01-01

Background There is currently a lack of information about the uses, benefits, and limitations of social media for health communication among the general public, patients, and health professionals from primary research. Objective To review the current published literature to identify the uses, benefits, and limitations of social media for health communication among the general public, patients, and health professionals, and identify current gaps in the literature to provide recommendations for future health communication research. Methods This paper is a review using a systematic approach. A systematic search of the literature was conducted using nine electronic databases and manual searches to locate peer-reviewed studies published between January 2002 and February 2012. Results The search identified 98 original research studies that included the uses, benefits, and/or limitations of social media for health communication among the general public, patients, and health professionals. The methodological quality of the studies assessed using the Downs and Black instrument was low; this was mainly due to the fact that the vast majority of the studies in this review included limited methodologies and was mainly exploratory and descriptive in nature. Seven main uses of social media for health communication were identified, including focusing on increasing interactions with others, and facilitating, sharing, and obtaining health messages. The six key overarching benefits were identified as (1) increased interactions with others, (2) more available, shared, and tailored information, (3) increased accessibility and widening access to health information, (4) peer/social/emotional support, (5) public health surveillance, and (6) potential to influence health policy. Twelve limitations were identified, primarily consisting of quality concerns and lack of reliability, confidentiality, and privacy. Conclusions Social media brings a new dimension to health care as it offers a

A new dimension of health care: systematic review of the uses, benefits, and limitations of social media for health communication.

Science.gov (United States)

Moorhead, S Anne; Hazlett, Diane E; Harrison, Laura; Carroll, Jennifer K; Irwin, Anthea; Hoving, Ciska

2013-04-23

There is currently a lack of information about the uses, benefits, and limitations of social media for health communication among the general public, patients, and health professionals from primary research. To review the current published literature to identify the uses, benefits, and limitations of social media for health communication among the general public, patients, and health professionals, and identify current gaps in the literature to provide recommendations for future health communication research. This paper is a review using a systematic approach. A systematic search of the literature was conducted using nine electronic databases and manual searches to locate peer-reviewed studies published between January 2002 and February 2012. The search identified 98 original research studies that included the uses, benefits, and/or limitations of social media for health communication among the general public, patients, and health professionals. The methodological quality of the studies assessed using the Downs and Black instrument was low; this was mainly due to the fact that the vast majority of the studies in this review included limited methodologies and was mainly exploratory and descriptive in nature. Seven main uses of social media for health communication were identified, including focusing on increasing interactions with others, and facilitating, sharing, and obtaining health messages. The six key overarching benefits were identified as (1) increased interactions with others, (2) more available, shared, and tailored information, (3) increased accessibility and widening access to health information, (4) peer/social/emotional support, (5) public health surveillance, and (6) potential to influence health policy. Twelve limitations were identified, primarily consisting of quality concerns and lack of reliability, confidentiality, and privacy. Social media brings a new dimension to health care as it offers a medium to be used by the public, patients, and health

A Model of International Communication Media Appraisal and Exposure: A Comprehensive Test in Belize.

Science.gov (United States)

Johnson, J. David; Oliveira, Omar Souki

A study constituted the fifth phase of a programmatic research effort designed to develop and test a model of international communications media exposure and appraisal. The model posits that three variables--editorial tone, communication potential, and utility--have positive determinant effects on these dependent variables. Research was carried…

DIGITALIZATION AND NEW MEDIA LANDSCAPE

Directory of Open Access Journals (Sweden)

Tadej Praprotnik

2016-05-01

Full Text Available The article presents the phenomena of new communication technologies. It exposes the role of social media (Web 2.0 and sketches some global trends within the field of new media. It further outlines basic characteristics of traditional mass communication and consumption of media products, and as a counter-part presents interactive nature of a new media and the phenomena of user-generated media contents. The main focus of the article is the process of digitalization and its influence on important social system: media industry and production. Digitalization and growth of social media have challenged the news industry, so the latter has to adjust its media production to the rising power of independent publishers on social media platforms, as well as to users, which became publishers themselves, the so-called prosumers. The process of multimedia production is described through various types of inclusion promised in the technological formats. This article also highlights the transformed “intimacy” of new media cultures, which presents further evidence of new, unstable, and to some respect blurring divisions between the public and private spheres of communication. Several positive and negative consequences of digitalization on media landscape are enumerated. There are problems concerning transparency, accountability and professionalism of media production. Digital media has speed up the process of media production, journalists are faced with lack of time. Journalists as multitasking professionals are becaming the norm. The article exposes social activities manifested on social media (networks. Social networks, such as Facebook and Twitter, are becoming news platforms for spreading information and news among users. Moreover, social media has become a powerful tool for publishers and journalists, as it enables them to augment or to keep their audience. Since social networks are usually used to accomplish interpersonal rather than professional goals

Networked Scholarship and Motivations for Social Media Use in Scholarly Communication

Science.gov (United States)

Manca, Stefania; Ranier, Maria

2017-01-01

Research on scholars' use of social media suggests that these sites are increasingly being used to enhance scholarly communication by strengthening relationships, facilitating collaboration among peers, publishing and sharing research products, and discussing research topics in open and public formats. However, very few studies have investigated…

The usage of social media as a form of external public communication (Case study on Ridwan Kamil as the mayor of Bandung)

OpenAIRE

Hafizatullah, Medika Adel; Salamah, Ummi; Wangi, Dorien Kartika

2017-01-01

This research entitled “The usage of social media as a form of external public communication (case study on Ridwan Kamil as the Mayor of Bandung)” aims to perceive how Ridwan as a leader can utilize social media as a form of external communication to Bandung people, as well as to perceive what communication and leadership style he applies based on the communication messages through his social media. This research uses qualitative method by content analysis. The data is being collected through...

Media Memories in Focus Group Discussions - Methodological Reflections Instancing the Global Media Generations Project

Directory of Open Access Journals (Sweden)

Theo Hug

2010-06-01

Full Text Available Medienereignisse wie auch die Einführung und Verbreitung neuer Medientechnologien und Formate bringen mannigfaltige Wege des „Eintretens von Medien ins Leben“ mit sich. Im Projekt Globale Mediengenerationen (GMG wurden Medienerinnerungen aus der Kindheit im Kontext von Gruppendiskussionen am Beispiel dreier Generationen aus verschiedenen Ländern aller Kontinente untersucht. Dabei wurden medienbezogene Wissensbestände von drei Alterskohorten globaler Generationen analysiert. Der Artikel diskutiert methodologische Aspekte des Projekts und komplexe und selektive Prozesse des Erinnerns vergangener Ereignisse. Er untersucht Gemeinsamkeiten und Unterschiede des GMG-Ansatzes mit dem dokumentarischen Ansatz von Ralf Bohnsack, die beide in der Wissenssoziologie von Karl Mannheim verwurzelt sind. Darüber hinaus wird Medialität als basale methodologische Kategorie in Erwägung gezogen, nicht nur im Hinblick auf die Klärung begrifflicher Grundlagen, sondern auch als inhärente Dimension von Forschungsprozessen. Media events in general and the introduction and divulgence of new media technologies and formats in particular implicate various (new ways of “media entering life.” In the Global Media Generations (GMG research project, articulation of individuals’ memories of childhood experiences with the media was afforded by context of focus groups of three generations in different countries of six continents. In this project media related knowledge segments of different age cohorts have been analyzed and interpreted. The article deals with methodological questions of the project and complex processes of ‘remembering’ past events. It explores commonalities and differences of the GMG approach with Ralf Bohnsack’s documentary approach, both rooted in the sociology of knowledge of Karl Mannheim. Furthermore, mediality is taken into consideration as a basic methodological category, which means that it is perceived not only as subject matter to

WS-018: EPR-First Responders: Development of communications to the media

International Nuclear Information System (INIS)

2011-01-01

The purpose of this working session is that the participant can apply their knowledge in the implementation of the radiological emergency communication to the media. In case of a potential loss of a radioactive source the first responders have to provide information to the public and the actors involved

75 FR 25110 - Inmate Communication With News Media: Removal of Byline Regulations

Science.gov (United States)

2010-05-07

... DEPARTMENT OF JUSTICE Bureau of Prisons 28 CFR Part 540 [BOP-1149] RIN 1120-AB49 Inmate Communication With News Media: Removal of Byline Regulations AGENCY: Bureau of Prisons, Justice Department. ACTION: Interim final rule; technical correction. [[Page 25111

Interethnic Contact Online : Contextualising the Implications of Social Media Use by Second-Generation Migrant Youth

NARCIS (Netherlands)

Dekker, Rianne; Belabas, Warda; Scholten, Peter

2015-01-01

Some studies suggest that social media encourage interethnic contact by removing social and spatial boundaries between ethnic communities while offering new spaces for communication and redefinition of ethnic identities. Others contend that social media add an online dimension to intra-ethnic

Media Sosial dan Citra Diri ( Studi Korelasional Pengaruh Penggunaan Media Sosial Twitter Terhadap Pembentukan Citra Diri Elit Politik Pada Mahasiswa Ilmu Komunikasi FISIP USU Angkatan 2012 dan 2013 )

OpenAIRE

Andhika, Irend Eka

2016-01-01

The tittle of this study is “Social Media and Self Image” (a corelational study of effect of the utilization social media Twitter to self image of political elite ) in Communication Science student in Faculty of Social Science and Political Science University of Sumatera Utara generation 2012 and 2013 . The aim of this study is to draw how the relation of social media Twitter to self image of political elite in Communication Science student in Faculty of Social Science and Political Scien...

Mass media health communication campaigns combined with health-related product distribution: a community guide systematic review.

Science.gov (United States)

Robinson, Maren N; Tansil, Kristin A; Elder, Randy W; Soler, Robin E; Labre, Magdala P; Mercer, Shawna L; Eroglu, Dogan; Baur, Cynthia; Lyon-Daniel, Katherine; Fridinger, Fred; Sokler, Lynn A; Green, Lawrence W; Miller, Therese; Dearing, James W; Evans, William D; Snyder, Leslie B; Kasisomayajula Viswanath, K; Beistle, Diane M; Chervin, Doryn D; Bernhardt, Jay M; Rimer, Barbara K

2014-09-01

Health communication campaigns including mass media and health-related product distribution have been used to reduce mortality and morbidity through behavior change. The intervention is defined as having two core components reflecting two social marketing principles: (1) promoting behavior change through multiple communication channels, one being mass media, and (2) distributing a free or reduced-price product that facilitates adoption and maintenance of healthy behavior change, sustains cessation of harmful behaviors, or protects against behavior-related disease or injury. Using methods previously developed for the Community Guide, a systematic review (search period, January 1980-December 2009) was conducted to evaluate the effectiveness of health communication campaigns that use multiple channels, including mass media, and distribute health-related products. The primary outcome of interest was use of distributed health-related products. Twenty-two studies that met Community Guide quality criteria were analyzed in 2010. Most studies showed favorable behavior change effects on health-related product use (a median increase of 8.4 percentage points). By product category, median increases in desired behaviors ranged from 4.0 percentage points for condom promotion and distribution campaigns to 10.0 percentage points for smoking-cessation campaigns. Health communication campaigns that combine mass media and other communication channels with distribution of free or reduced-price health-related products are effective in improving healthy behaviors. This intervention is expected to be applicable across U.S. demographic groups, with appropriate population targeting. The ability to draw more specific conclusions about other important social marketing practices is constrained by limited reporting of intervention components and characteristics. Published by Elsevier Inc.

Internal Social Media

DEFF Research Database (Denmark)

Madsen, Vibeke Thøis

2018-01-01

Internal social media is a web-based communication arena that provides all organizational members with a communication opportunity. The media has emerged in organizations since 2004, and is increasingly seen as a way of giving employees a voice in organizations which can benefit the organization...... in terms of knowledge sharing, collaboration, and employee participation and engagement. The first wave of studies of internal social media was primarily from an information-systems perspective and focused more on its adoption, its affordances, and the outcome of its introduction. The second wave...... of studies was more concerned with studying the dynamics of communication on internal social media, in order to understand coworkers as strategic communicators and how communication on internal social media can constitute the organization. With a successful introduction of internal social media, coworkers...

Building Professional Social Media Communications Skills: A STEM-Originated Course with University-Wide Student Appeal

Science.gov (United States)

Baim, Susan A.

2016-01-01

Routine correspondence with the author's business technology students indicated the need for increased skill and professionalism in social media communications as a key driver of successful career development strategies. A new course designed to assist students in transitioning from typical, casual social media use to the more rigorous and…

The predictors of economic sophistication: media, interpersonal communication and negative economic experiences

NARCIS (Netherlands)

Kalogeropoulos, A.; Albæk, E.; de Vreese, C.H.; van Dalen, A.

2015-01-01

In analogy to political sophistication, it is imperative that citizens have a certain level of economic sophistication, especially in times of heated debates about the economy. This study examines the impact of different influences (media, interpersonal communication and personal experiences) on

Political communication in a high-choice media environment: a challenge for democracy?

NARCIS (Netherlands)

Van Aelst, P.; Strömbäck, J.; Aalberg, T.; Esser, F.; de Vreese, C.; Matthes, J.; Hopmann, D.; Salgado, S.; Hubé, N.; Stępińska, A.; Papathanassopoulos, S.; Berganza, R.; Legnante, G.; Reinemann, C.; Sheafer, T.; Stanyer, J.

2017-01-01

During the last decennia media environments and political communication systems have changed fundamentally. These changes have major ramifications for the political information environments and the extent to which they aid people in becoming informed citizens. Against this background, the purpose of

The wired generation: academic and social outcomes of electronic media use among university students.

Science.gov (United States)

Jacobsen, Wade C; Forste, Renata

2011-05-01

Little is known about the influence of electronic media use on the academic and social lives of university students. Using time-diary and survey data, we explore the use of various types of electronic media among first-year students. Time-diary results suggest that the majority of students use electronic media to multitask. Robust regression results indicate a negative relationship between the use of various types of electronic media and first-semester grades. In addition, we find a positive association between social-networking-site use, cellular-phone communication, and face-to-face social interaction.

An evaluation of use by scientists of communication media in tree ...

African Journals Online (AJOL)

The role of information in human endeavour cannot be over emphasized. Hence, information and its medium of communication are crucial to human existence. The perception of scientists on the media of information transfer on tree crops research in Nigeria with particular reference to cocoa, kola, coffee, cashew and tea ...

Construction/Communication & Media. B5. CHOICE: Challenging Options in Career Education.

Science.gov (United States)

Putnam and Northern Westchester Counties Board of Cooperative Educational Services, Yorktown Heights, NY.

The documents aggregated here comprise the fourth grade unit of a career education curriculum for migrant students. The unit focuses on the tools and tasks of workers in 11 jobs in the construction, communication, and media occupational clusters: heavy equipment operator, architect, mason, carpenter, plumber, electrician, telephone line worker,…

Communicating Corporate Social Responsibility on Social Media: Strategies, Stakeholders, and Public Engagement on Corporate Facebook

Science.gov (United States)

Cho, Moonhee; Furey, Lauren D.; Mohr, Tiffany

2017-01-01

The purpose of this study was to explore what corporations with good reputations communicate on social media. Based on a content analysis of 46 corporate Facebook pages from "Fortune's" "World's Most Admired Companies," this study found that corporations communicate noncorporate social responsibility messages more frequently…

The Fukushima nuclear crisis reemphasizes the need for improved risk communication and better use of social media.

Science.gov (United States)

Ng, Kwan-Hoong; Lean, Mei-Li

2012-09-01

The potential of social media has expanded far beyond the initial function of social communication among a network of friends. It has become an increasingly important tool in risk communication to allow the dissemination of timely and accurate information to global citizens to make more informed choices regarding a particular crisis. The Fukushima nuclear crisis is an example where the potential of social media was not fully tapped. This caused undue stress and distrust of authorities. While the use of social media in this crisis could have altered significantly the level of trust in authorities and others, two additional points should be considered. One point is the use of plain language versus scientific language in order to reach a wider audience. The other is an urgent need to improve public information especially in the event of a nuclear emergency and to enhance educational efforts and action by improving radiological protection communication from regulatory bodies and international agencies. These are points that also play a large role in the use of social media.

Komunikasi Krisis di Era New Media dan Social Media

OpenAIRE

Prastya, Narayana Mahendra

2016-01-01

New media and social media have changed the practice of public relations. One area that changed is crisis communication. Because of these new technologies, crisis can be more complex. The pace of information, the uncertainty, and the rumors, are increasing. Public relations practitioners should include the new media and social media use in their crisis communication plan. Before doing that, public relations practitioners should change their mindset about social media and new media. The first ...

Self-censorship on Internal Social Media : A Case Study of Coworker Communication Behavior in a Danish Bank

NARCIS (Netherlands)

Thøis Madsen, V.; Verhoeven, J.W.M.

2016-01-01

Internal social media (ISM) or social intranets provide organizations with a communication arena in which coworkers can actively contribute to organizational communication. Coworkers are, however, far from impulsive and spontaneous when they communicate on ISM. A case study in a Danish bank found

International trends in electronic media communication among 11- to 15-year-olds in 30 countries from 2002 to 2010: association with ease of communication with friends of the opposite sex

NARCIS (Netherlands)

Boniel-Nissim, M.; Lenzi, M.; Zsiros, E.; Gaspar de Matos, M.; Gommans, R.; Harel-Fisch, Y.; Djalovski, A.; Sluijs, W. van der

2015-01-01

Background: Electronic media has become a central part of the lives of adolescents. Therefore, this study examines trends in adolescent electronic media communication (EMC) and its relationship with ease of communication with friends of the opposite sex, from 2002 to 10 in 30 European and North

Exploring Media Convergence: Evidence from Italy

Directory of Open Access Journals (Sweden)

Debora Bettiga

2013-12-01

Full Text Available The evolution of media and devices is enabling the ubiquitous and multi-device access to media and information, so that a media mutual contamination is in play. New forms of user interactions with media, in which different devices are used simultaneously in different contexts, have emerged. These new interactions are significantly impacting on users’ attitudes towards the media and their way of searching and generating content. Such a change, called “media convergence”, has a strong potential impact on marketing and communication processes, but as yet has not been deeply analysed in the literature. This paper presents the outcomes of several studies aimed at exploring media convergence on the demand-side to advance possible implications for marketers and managers.

Illicit drugs and the media: models of media effects for use in drug policy research.

Science.gov (United States)

Lancaster, Kari; Hughes, Caitlin E; Spicer, Bridget; Matthew-Simmons, Francis; Dillon, Paul

2011-07-01

Illicit drugs are never far from the media gaze and although identified almost a decade ago as 'a new battleground' for the alcohol and other drug (AOD) field there has been limited research examining the role of the news media and its effects on audiences and policy. This paper draws together media theories from communication literature to examine media functions. We illustrate how each function is relevant for media and drugs research by drawing upon the existing literature examining Australian media coverage during the late 1990s of escalating heroin-related problems and proposed solutions. Media can influence audiences in four key ways: by setting the agenda and defining public interest; framing issues through selection and salience; indirectly shaping individual and community attitudes towards risk; and feeding into political debate and decision making. Each has relevance for the AOD field. For example, media coverage of the escalating heroin-related problems in Australia played a strong role in generating interest in heroin overdoses, framing public discourse in terms of a health and/or criminal issue and affecting political decisions. Implications AND CONCLUSION: Media coverage in relation to illicit drugs can have multifarious effects. Incorporating media communication theories into future research and actions is critical to facilitate understanding of the short- and long-term impacts of media coverage on illicit drugs and the avenues by which the AOD field can mitigate or inform future media debates on illicit drugs. © 2010 Australasian Professional Society on Alcohol and other Drugs.

Social Media, Education and Data Sharing

Science.gov (United States)

King, T. A.; Walker, R. J.; Masters, A.

2011-12-01

Social media is a blending of technology and social interactions which allows for the creation and exchange of user-generated content. Social media started as conversations between groups of people, now companies are using social media to communicate with customers and politicians use it to communicate with their constituents. Social media is now finding uses in the science communities. This adoption is driven by the expectation of students that technology will be an integral part of their research and that it will match the technology they use in their social lifes. Students are using social media to keep informed and collaborate with others. They have also replaced notepads with smart mobile devices. We have been introducing social media components into Virtual Observatories as a way to quickly access and exchange information with a tap or a click. We discuss the use of Quick Response (QR) codes, Digital Object Identifiers (DOIs), unique identifiers, Twitter, Facebook and tiny URL redirects as ways to enable easier sharing of data and information. We also discuss what services and features are needed in a Virtual Observatory to make data sharing with social media possible.

A B2C Digital Media Marketing Communications Plan for a Mobile Application Commercial Launch

OpenAIRE

Collin, Markus

2013-01-01

The thesis focuses on a B2C Digital Marketing Communications plan on a mobile gamification application. The marketing communications plan takes a clear step away from the traditional views on marketing planning and PR, above all because of the evolvement of social media and the massive cultural shift that has deeply affected the way societies use the most widely spread communications platform ever invented, the Internet. The project for which the marketing communications plan is made, is ...

HYPERCONNECTED YOUTH. COMMUNICATION AND VITUAL SOCIABILITY CASE STUDY ABOUT DISCONNECTION IN MEDIA FOR 24 HOURS IN SPANISH COLLEGE STUDENTS

Directory of Open Access Journals (Sweden)

María Dolores Cáceres Zapatero

2014-11-01

Full Text Available This collaboration presents the results of a study conducted with 190 college students who had a 24 hours media disconnection experience. The aim was to know the feelings experienced and how the situation affected their interpersonal and communication relationships. We wanted that students could learn, reflect and analyze their own communication habits in order to identify opportunities, challenges and risks; and also become aware of their dependence on media every day. The work tried to promote responsible use of the Internet and other media. Young people were invited to express, through a questionnaire, their feelings. Answers were coded and processed with SPSS software. The results show that hyperconnection is their way of relating and being in the world, that its absence causes discomfort and technologically mediated communication has replaced a major part of the face to face communication.

Media Multitasking across Generations: Simultaneous Mobile Internet and Television Usage Behaviors and Motives

OpenAIRE

Yuhmiin Chang

2015-01-01

Simultaneous mobile internet and television usage has been getting very popular. Few, if any, studies explicated generational differences in this type of media multitasking behaviors. This study is the first to examine whether different generations have different behaviors and motives in the mobile internet-television media multitasking context. A national face-to-face survey with the probability proportional to size random sampling method was employed. The results showed that Web generation ...

Social Media Misuse in the United States Army

Science.gov (United States)

2016-06-10

phenomenon for the Army and it will increase as more Soldiers in the millennial generation communicate through social media as well as use numerous...social media . Soldiers and leaders must also understand the punitive actions that could result from not upholding the Army values and ethics resulting...browsing a social media network’s community page in 2014 when she came upon a video that she found offensive and sexist. In one scene of the video

Millennial Generation and Environmental Sustainability: The Role of Social Media in the Consumer Purchasing Behavior for Wine

Directory of Open Access Journals (Sweden)

Giovanni Sogari

2017-10-01

Full Text Available In the coming years, social media technology will have a crucial role in environmental involvement and in encouraging sustainable behaviors in the wine industry. Sustainable development is becoming a crucial topic for many consumers. Also, in the wine industry much research has been carried out to decrease the environmental impact, with a particular focus on renewable energy use, greenhouse gas emissions, pesticides reduction, water and waste management, biodiversity, soil and landscape preservation. In recent years, social media technologies have gained increased attention for their potential to amplify environmental concerns and encourage sustainable behaviors among people. This study aims to study the role of social media in the consumer purchasing behavior for wine between the millennial and non-millennial generations. A total sample of 2597 Italian wine consumer responses were collected and a structured questionnaire was used to test our hypothesis. The main results show that the greater the import the consumer places on the product/process dimension of environmental sustainability, the higher the self-selection in market segments. This is true for both millennials and non-millennials. The results show the power of social media to increase sustainability awareness and consecutively influence the consumer’s buying behavior for wine (higher price segment. From a marketing perspective, companies should improve their capacity to share and communicate their environmental activities through social media.

La agencia de medios en el nuevo escenario comunicativo / Media agency in the new communicative scenario

Directory of Open Access Journals (Sweden)

Araceli Castelló Martínez

2014-12-01

Full Text Available La industria comunicativa vive un periodo de cambios profundos a los que la agencia de medios, uno de los actores principales en el mercado publicitario, no ha permanecido ajena. La transmedialidad de los contenidos, los nuevos formatos publicitarios en los diferentes medios, el engagement que demanda el anunciante o el fomento de la experiencia del usuario, entre otros aspectos, han revolucionado la definición de las estrategias de medios. Los objetivos del presente artículo pasan por analizar el papel actual de la agencia de medios en el mercado publicitario y estudiar las características de las estrategias de medios en el presente contexto comunicativo así como su integración en las estrategias de comunicación. La metodología se basa en una revisión bibliográfica de publicaciones dedicadas a la planificación publicitaria y la agencia de medios en base a una serie de palabras clave y en un análisis de los servicios que ofrecen las agencias de medios en sus páginas web. Los resultados destacan el papel estratégico que ha adquirido la agencia de medios en el actual escenario comunicativo, por una parte, y la integración y la transmedialidad que caracterizan hoy en día a las estrategias de medios, por otra. Abstract Communication industry lives a period of profound changes that the media agency, one of the key players in the advertising market, has not remained apart from. Transmediality of contents, new advertising formats in the various media, the engagement that advertisers demand or the encouragement of the users experience, among others, have revolutionized the definition of media strategies.The goals of the present article focus on analyzing the current role of the media agency in the advertising market and studying the characteristics of media strategies in the present communicative context as well as their integration in communication strategies. The methodology is based on a literature review of publications devoted to

Experiences in Conducting Participatory Communication Research for HIV Prevention Globally: Translating Critical Dialog into Action through Action Media.

Science.gov (United States)

Parker, Warren Martin; Becker-Benton, Antje

2016-01-01

Developing communication to support health and well-being of vulnerable communities requires a multifaceted understanding of local perspectives of contextual challenges and potentials for change. While participatory research enhances understanding, robust methodologies are necessary to translate emerging concepts into viable communication approaches. Communicators and change agents need to clarify pathways for change, barriers and enablers for change, as well as the role, orientation, and content of communication to support change. While various approaches to participatory action research with vulnerable communities have been developed, there is a dearth of methodologies that address the formulation of communication concepts that can be applied at scale. The Action Media methodology has been refined over a period of two decades, being applied to addressing HIV, related aspects such as gender-based violence, as well as broader issues, such as maternal and child health, sanitation, and malaria in Africa, The Caribbean, and Asia. The approach employs a sequence of interactive sessions involving communicator researchers and participants from one or more communities that face social or health challenges. Sessions focus on understanding audiences through their engagement with these challenges and leading to shaping of relevant communication concepts that can be linked to mobilization for change. The Action Media methodology contributes to processes of shared learning linked to addressing social and health challenges. This includes determining priorities, identifying barriers and facilitators for change, understanding processes of mobilizing knowledge in relation to context, determining appropriate communication approaches, and integrating indigenous language and cultural perspectives into communication concepts. Emerging communication strategies include support to systematic action and long-term mobilization. Communication to address public health concerns is typically

Social Media Use to Enhance Internal Communication: Course Design for Business Students

Science.gov (United States)

Young, Amy M.; Hinesly, Mary D.

2014-01-01

Organizations are increasingly using social media to improve their internal communication. When successfully implemented, such initiatives can have a dramatic impact on internal efficiency, team collaboration, innovation, organizational alignment, and cultural transformation. This article describes a course offered by the Ross School of Business,…

Reconstruction of three-dimensional porous media using generative adversarial neural networks

Science.gov (United States)

Mosser, Lukas; Dubrule, Olivier; Blunt, Martin J.

2017-10-01

To evaluate the variability of multiphase flow properties of porous media at the pore scale, it is necessary to acquire a number of representative samples of the void-solid structure. While modern x-ray computer tomography has made it possible to extract three-dimensional images of the pore space, assessment of the variability in the inherent material properties is often experimentally not feasible. We present a method to reconstruct the solid-void structure of porous media by applying a generative neural network that allows an implicit description of the probability distribution represented by three-dimensional image data sets. We show, by using an adversarial learning approach for neural networks, that this method of unsupervised learning is able to generate representative samples of porous media that honor their statistics. We successfully compare measures of pore morphology, such as the Euler characteristic, two-point statistics, and directional single-phase permeability of synthetic realizations with the calculated properties of a bead pack, Berea sandstone, and Ketton limestone. Results show that generative adversarial networks can be used to reconstruct high-resolution three-dimensional images of porous media at different scales that are representative of the morphology of the images used to train the neural network. The fully convolutional nature of the trained neural network allows the generation of large samples while maintaining computational efficiency. Compared to classical stochastic methods of image reconstruction, the implicit representation of the learned data distribution can be stored and reused to generate multiple realizations of the pore structure very rapidly.

Your Media Speak So Loud I Can't Hear a Word You're Saying: Impact of Media and Media Selection on Performance

Science.gov (United States)

Hassell, Martin

2013-01-01

With the proliferation of communication media and technologies available, it is important for teams to understand the influence of these media on the performance of their communications. Additionally, it is important for researchers to understand how teams choose and use media. Literature on communication media impacts and communication…

Framing risk: communication messages in the Australian and Swedish print media surrounding the 2009 H1N1 pandemic.

Science.gov (United States)

Sandell, Tiffany; Sebar, Bernadette; Harris, Neil

2013-12-01

Australia and Sweden have similar immunisation rates. However, during the 2009 H1N1 pandemic the uptake of immunisation was 60% in Sweden and 18% in Australia. During pandemics, perceptions of risk are largely formed by media communication which may influence the public's response. The study aimed to compare the differences in how the media framed the 2009 H1N1 pandemic message and the associated public perceptions of risk as expressed through the uptake of vaccinations in Australia and Sweden. A qualitative content analysis was conducted on 81 articles from the Australian and Swedish print media: 45 and 36, respectively. The risk of H1N1 was communicated similarly in Australia and Sweden. However, major differences were found in how the Australian and Swedish media framed the pandemic in terms of responsibility, self-efficacy, and uncertainty. In Australia, responsibility was predominantly reported negatively, blaming various organisations for a lack of information, compared to Sweden where responsibility was placed on the community to help protect public health. Furthermore, there was limited self-efficacy measures reported in the Australian media compared to Sweden and Sweden's media was more transparent about the uncertainties of the pandemic. This study affirms the association between the framing of health messages in the media and the public's perception of risk and related behaviour. Governments need to actively incorporate the media into pandemic communication planning.

The Effect of Campaign-Generated Interpersonal Communication on Campaign-Targeted Health Outcomes: A Meta-Analysis.

Science.gov (United States)

Jeong, Michelle; Bae, Rosie Eungyuhl

2017-06-16

This study examined the effect of mass media campaign-generated conversations on campaign-targeted health outcomes, via a systematic meta-analysis of 28 studies (including 124 sub-studies and a total of 138,898 participants). The study also conducted a series of moderation analyses to examine the conditions under which interpersonal communication has larger effects on bringing about the desired outcomes. The findings of this meta-analysis indicate that campaign-generated conversations have a positive effect on inducing campaign-targeted outcomes (OR = 1.28) and show that this effect is moderated by health topic addressed by the campaign, the type of outcome being targeted by the campaign, and with whom people converse, along with several other campaign-relevant and study-relevant variables. The implications of these findings for future research are discussed.

Social media: physicians-to-physicians education and communication.

Science.gov (United States)

Fehring, Keith A; De Martino, Ivan; McLawhorn, Alexander S; Sculco, Peter K

2017-06-01

Physician to physician communication is essential for the transfer of ideas, surgical experience, and education. Social networks and online video educational contents have grown exponentially in recent years changing the interaction among physicians. Social media platforms can improve physician-to-physician communication mostly through video education and social networking. There are several online video platforms for orthopedic surgery with educational content on diagnosis, treatment, outcomes, and surgical technique. Social networking instead is mostly centered on sharing of data, discussion of confidential topics, and job seeking. Quality of educational contents and data confidentiality represent the major drawbacks of these platforms. Orthopedic surgeons must be aware that the quality of the videos should be better controlled and regulated to avoid inaccurate information that may have a significant impact especially on trainees that are more prone to use this type of resources. Sharing of data and discussion of confidential topics should be extremely secure according the HIPAA regulations in order to protect patients' confidentiality.

Reconceptualising ‘Time’ and ‘Space’ in the Era of Electronic Media and Communications

Directory of Open Access Journals (Sweden)

Panayiota Tsatsou

2009-07-01

Full Text Available This paper examines to what extent electronic media and communications have contributed to currently changing concepts of time and space and how crucial their role is in experiencing temporality, spatiality and mobility. The paper argues that media and communication technologies play a complex part in shifting conceptions of time and space, without diminishing to insignificance the concepts of time and space or subjective experiences of them. On the contrary, by challenging established conceptual approaches to time and space, electronic media could be considered to 'mediate' time and space, problematising the multi-layered significance of how they are experienced today. The paper is divided into three sections. First, it presents theoretical approaches to time and space, and it discusses the two seemingly contrasting approaches of 'time-space distanciation' and 'time-space compression'. Second, it develops a historical analysis of the ways in which media have empirically modified the concepts of time and space, and it discusses the examples of 'internet time' and new 'electronic spaces' to challenge the argument of temporal simultaneity and non-significance of space in the new digital era, respectively. Viewing the historical changes of space in particular as intimately linked to the shifting conceptualisation of place, the third section examines the emergence of a perception of place as 'non-place', whilst it argues in favour of the counterthesis of a mediated sense of place. In this regard, the paper espouses the thesis that electronic communications have succeeded in interconnecting remote places without eliminating their importance.

Competing frames and tone in corporate communication versus media coverage during a crisis

NARCIS (Netherlands)

Nijkrake, Jos; Gosselt, Jordi Franciscus; Gutteling, Jan M.

2015-01-01

Managing corporate communication through a crisis response strategy may limit negative media coverage, thereby affecting public perceptions during crisis situations. However, because different stakeholders are being informed via multiple channels, different messages may reach the public, creating

The Use of Social Media Communications in Brain Aneurysms and Subarachnoid Hemorrhage: A Mixed-Method Analysis.

Science.gov (United States)

Alotaibi, Naif M; Samuel, Nardin; Wang, Justin; Ahuja, Christopher S; Guha, Daipayan; Ibrahim, George M; Schweizer, Tom A; Saposnik, Gustavo; Macdonald, R Loch

2017-02-01

The diagnosis of a ruptured or unruptured brain aneurysm has a significant impact on patients' quality of life and their psychosocial well-being. As a result, patients and caregivers may resort to social media platforms for support and education. The aim of this report is to evaluate the use of social media and the online communications regarding brain aneurysms. Three social media platforms (Facebook, Twitter, and YouTube) were assessed for public content pertaining to brain aneurysms in March 2016. We conducted a mixed-method analysis that includes a descriptive examination of cross-sectional data and a qualitative evaluation of online communications for thematic analysis. We assessed categorized data using nonparametric tests for statistical significance. Our analyses showed that Facebook was the most highly used social media platform, with 11 relevant pages and 83 groups. Facebook accounts were all nonprofit foundations or patient support groups. Most users in Facebook groups were joining private support groups as opposed to public (P motivation (27.7%), providing and sharing information (26.3%), requesting information (14.4%), seeking emotional support (12.1%), admiration (8.3%), and loss and grief (8.3%). This study is the first to provide insight into characteristics and patterns of social media communications regarding brain aneurysms. These findings should serve to inform the treating physicians of the needs and expectations of individuals affected by brain aneurysms. Copyright © 2016 Elsevier Inc. All rights reserved.

Participation in Social Media: Studying Explicit and Implicit Forms of Participation in Communicative Social Networks

Directory of Open Access Journals (Sweden)

Mikko Villi

2016-10-01

Full Text Available The diverse forms of participation in social media raise many methodological and ethical issues that should be acknowledged in research. In this paper, participation in social media is studied by utilising the framework of explicit and implicit participation. The focus is on the communicative and communal aspects of social media. The aim of the paper is to promote the reconsideration of what constitutes participation when online users create connections rather than content. The underlying argument is that research on social media and the development of methods should concentrate more on implicit forms of participation.

Nuclear Regulatory Organisations, the Internet and Social Media: The What, How and Why of Their Use as Communication Tools

International Nuclear Information System (INIS)

Harrington, Holly; Isaksson, Risto; Bouchot, Emmanuel; Kaczynska, Monika; Naeaes, Malin; Lorin, Aurelie; Hah, Yeonhee

2014-01-01

'Social media' is a term referring to various activities that integrate technology, social interaction and content creation. Social media can also be thought of as a way of using technology to 'enable conversations' that take place outside of the constraints of time and location - people can access the information any time of the day or night, from anywhere. Social media builds on the communication advances - and advantages of the Internet - but has increasingly become a communication vehicle far surpassing its predecessor. It is fast, cheap to the consumer, easily available and part of the fabric of people's lives. Social media also magnifies information as it enables conversation that everyone can participate in. Videos 'go viral' and are seen by millions of people, tweets are re-tweeted again and again, and information is 'shared' to multiplicities of friends on Facebook. Public relations practitioners around the world have been paying attention to social media as an important communication tool. Research done in 2010 by the public relations firm Burston-Marsteller found that eight of 10 Fortune Global 100 companies used at least one of the most popular social media platforms i.e. Twitter, Facebook, YouTube or corporate blogging. In the United States, virtually all of the major federal agencies use at least some of the 'big four' platforms. Many, if not all, of the nuclear regulatory organisations (NROs) represented in the Working Group on Public Communication use at least some social media. At a minimum, they are monitoring social media as they are also monitoring traditional media. However, a post-Fukushima informal poll indicated many nations' nuclear regulators are looking at broadening their social media use, although some may not know how to proceed, and everyone can benefit from the 'lessons learned' by others. This report outlines the most popular social media tools available today, provides tips and techniques that have worked for nuclear regulators

Nuclear Regulatory Organisations, the Internet and Social Media: The What, How and Why of Their Use as Communication Tools

Energy Technology Data Exchange (ETDEWEB)

Harrington, Holly [Nuclear Regulatory Commission - NRC (United States); Isaksson, Risto [Radiation and Nuclear Safety Authority - STUK (Finland); Bouchot, Emmanuel [Autorite de Surete Nucleaire - ASN (France); Kaczynska, Monika [National Atomic Energy Agency - PAA (Poland); Naeaes, Malin [Swedish Radiation Safety Authority - SSM (Sweden); Lorin, Aurelie [Nuclear Safety Division, OECD Nuclear Energy Agency (France); Hah, Yeonhee [Korea Institute of Nuclear Safety - KINS (Korea, Republic of)

2014-07-16

'Social media' is a term referring to various activities that integrate technology, social interaction and content creation. Social media can also be thought of as a way of using technology to 'enable conversations' that take place outside of the constraints of time and location - people can access the information any time of the day or night, from anywhere. Social media builds on the communication advances - and advantages of the Internet - but has increasingly become a communication vehicle far surpassing its predecessor. It is fast, cheap to the consumer, easily available and part of the fabric of people's lives. Social media also magnifies information as it enables conversation that everyone can participate in. Videos 'go viral' and are seen by millions of people, tweets are re-tweeted again and again, and information is 'shared' to multiplicities of friends on Facebook. Public relations practitioners around the world have been paying attention to social media as an important communication tool. Research done in 2010 by the public relations firm Burston-Marsteller found that eight of 10 Fortune Global 100 companies used at least one of the most popular social media platforms i.e. Twitter, Facebook, YouTube or corporate blogging. In the United States, virtually all of the major federal agencies use at least some of the 'big four' platforms. Many, if not all, of the nuclear regulatory organisations (NROs) represented in the Working Group on Public Communication use at least some social media. At a minimum, they are monitoring social media as they are also monitoring traditional media. However, a post-Fukushima informal poll indicated many nations' nuclear regulators are looking at broadening their social media use, although some may not know how to proceed, and everyone can benefit from the 'lessons learned' by others. This report outlines the most popular social media tools available today, provides tips and techniques that have worked for nuclear regulators

A Multi-User Model for Effectively Communicating Research Through Electronic Media

Science.gov (United States)

Hinds, J. J.; Fairley, J. P.

2003-12-01

Electronic media have demonstrated potential for data exchange, dissemination of results to other scientists, communication with community interest groups, and education of the general public regarding scientific advances. Few researchers, however, receive training in the skills required to capture the attention of the broad spectrum of Internet users. Because different people assimilate information in different ways, effective communication is best accomplished using an appropriate mix of photographs, graphics, tables, and text. In addition, effective web page design requires a clear, consistent organizational structure, easily-navigated layout, and attention to details such as page printability, downloading time, and minimal page scrolling. One of the strengths of electronic media is that the user can chose an appropriate level of involvement for his or her interest. In designing a web page for the multidisciplinary NSF/EPSCoR "Biocomplexity in Extreme Environments" project, we divided potential users into three categories based on our perception of the level of detail they required: 1) project participants, 2) non-participants with technical backgrounds, and 3) the general public. By understanding the needs and expectations of potential viewers, it was possible to present each group with an appropriate balance of visual and textural elements. For example, project participants are often most interested in raw data, which can be effectively presented in tabular format. Non-participants with technical backgrounds are more interested in analyzed data, while a project overview, presented through photographs and graphics with minimal text, will be most effective for communicating with the general public. The completed web page illustrates one solution for effectively communicating with a diverse audience, and provides examples for meeting many of the challenges of web page design.

Social Media and the New Academic Environment: Pedagogical Challenges

Science.gov (United States)

Patrut, Bogdan; Patrut, Monica; Cmeciu, Camelia

2013-01-01

As web applications play a vital role in our society, social media has emerged as an important tool in the creation and exchange of user-generated content and social interaction. The benefits of these services have entered in the educational areas to become new means by which scholars communicate, collaborate and teach. Social Media and the New…

Communicating Synthetic Biology: from the lab via the media to the broader public

OpenAIRE

Kronberger, Nicole; Holtz, Peter; Kerbe, Wolfgang; Strasser, Ewald; Wagner, Wolfgang

2009-01-01

We present insights from a study on communicating Synthetic Biology conducted in 2008. Scientists were invited to write press releases on their work; the resulting texts were passed on to four journalists from major Austrian newspapers and magazines. The journalists in turn wrote articles that were used as stimulus material for eight group discussions with select members of the Austrian public. The results show that, from the lab via the media to the general public, communication is character...

Journalism and Mass Communication Textbook Representations of Verbal Media Skills: Implications for Students with Speech Disabilities

Science.gov (United States)

Powers, Elia M.; Haller, Beth

2017-01-01

This study examines representation of disabilities by conducting a qualitative content analysis of how 41 journalism/mass communication textbooks frame the ideal standards of verbal communication for media professionals. Textbooks are integral to students' understanding of professional norms and may influence career decisions. Results show that…

Evolution to 3G Mobile Communication - Second Generation ...

Indian Academy of Sciences (India)

Home; Journals; Resonance – Journal of Science Education; Volume 8; Issue 9. Evolution to 3G Mobile Communication - Second Generation Cellular Systems. R Ramachandran. General Article Volume 8 Issue 9 September 2003 pp 60-72 ... Keywords. Wireless communication; cellular networks; GSM; CdmaOne; TDMA ...

Analysis of media coverage and KINS communication activities on Fukushima accident

International Nuclear Information System (INIS)

Lee, Ki Hyung; Hwang, Sun Chul; Yun, Yuen Wha; Lee, Gye Hwi; Jeong, Jin A; Song, Hye Rim; Yang, Cho Hee

2012-01-01

The people and mass media of Korea, the closest country to Japan, showed great interest in Fukushima nuclear power plant accident. The Korean government and KINS (Korea Institute of Nuclear Safety) attempted to provide accurate information to the press through various communication actions. In this study, we conducted an in-depth analysis of the tendencies of the press according to the accident sequence and tracked the diffusion of this issue. The purpose of this study is to determine the properties of the crisis and essence of the issue. We also carry out a general evaluation and draw implications through an analysis of the communication actions of KINS

Comparing Digital Protest Media Imaginaries: Anti-Austerity Movements in Greece, Italy & Spain

Directory of Open Access Journals (Sweden)

Emiliano Treré

2017-05-01

Full Text Available This article presents findings from an empirical study of repertoires of contention and communication engaged during anti-austerity protests by the Indignados in Spain, the precarious generation in Italy, and the Aganaktismenoi in Greece. Drawing on 60 semi­structured interviews with activists and independent media producers involved in the 2011 wave of contention, we bring together social movement and communications theoretical frameworks to present a comparative critical analysis of digital protest media imaginaries. After examining the different socio-political and protest media contexts of the three countries translocally, our critical analysis emphasizes the emergence of three different imaginaries: in Spain the digital protest media imaginary was technopolitical, grounded in the politics and political economies of communication technologies emerging from the free culture movement; in Italy this imaginary was techno-fragmented, lacking cohesion, and failed to bring together old and new protest media logics; and finally in Greece it was techno-pragmatic, envisioned according to practical objectives that reflected the diverse politics and desires of media makers rather than the strictly technological or political affordances of the digital media forms and platforms. This research reveals how pivotal the temporal and geographical dimensions are when analyzed using theoretical perspectives from both communications and social movement research; moreover it emphasizes the importance of studying translocal digital protest media imaginaries as they shape movement repertoires of contention and communication; both elements are crucial to better understanding the challenges, limitations, successes and opportunities for digital protest media.

What Predicts Exercise Maintenance and Well-Being? Examining The Influence of Health-Related Psychographic Factors and Social Media Communication.

Science.gov (United States)

Zhou, Xin; Krishnan, Archana

2018-01-26

Habitual exercising is an important precursor to both physical and psychological well-being. There is, thus, a strong interest in identifying key factors that can best motivate individuals to sustain regular exercise regimen. In addition to the importance of psychographic factors, social media use may act as external motivator by allowing users to interact and communicate about exercise. In this study, we examined the influence of health consciousness, health-oriented beliefs, intrinsic motivation, as willingness to communicate about health on social media, social media activity on exercise, and online social support on exercise maintenance and well-being on a sample of 532 American adults. Employing structural equation modeling, we found that health-oriented beliefs mediated the effect of health consciousness on intrinsic motivation which in turn was a significant predictor of exercise maintenance. Exercise maintenance significantly predicted both physical and psychological well-being. Extrinsic motivators, as measured by willingness to communicate about health on social media, social media activity on exercise, and online social support did not however significantly influence exercise maintenance. These findings have implications for the design and implementation of exercise-promoting interventions by identifying underlying factors that influence exercise maintenance.

The Influence of Communication Media Usage towards Fishermen’s Empowerment in Pasaran Island Bandar Lampung

Directory of Open Access Journals (Sweden)

Serly Silviyanti

2016-06-01

Full Text Available People’s empowerment could be done in several ways in all elements of society. One of the ways is by taking advantage of media for the Fishermen. Fishermen have a lot to fix in terms of their business system. On the other hand, in order to have an appropriate competence and to take advantage of business opportunities, the use of media to get the information and to gain new knowledge is highly needed. This research is conducted in Pasaran Island since it is the center of fish processing in Kota Bandar Lampung. The sample of this research is the whole group members of fishermen as many as 125 people. The research data collected consist of primary and secondary data, and then these data are tested with rank Spearman and path analysis correlation statistics. The result of this research shows that based on the rank Spearman correlation analysis, the factors related to the use of communication media result age and education level have high correlations with the use of media. The number of family dependents, the length of work as a fisherman and also the income do not have high correlations with the use of communication media. From the path analysis, it is revealed that fishermen’s characteristics have direct influences on fishermen’s empowerment but they also have indirect influences as well by the use of media means. Those refer to age and education level.

Cancer prevention and control interventions using social media: user-generated approaches.

Science.gov (United States)

Cavallo, David N; Chou, Wen-Ying Sylvia; McQueen, Amy; Ramirez, Amelie; Riley, William T

2014-09-01

Social media are now used by a majority of American internet users. Social media platforms encourage participants to share information with their online social connections and exchange user-generated content. Significant numbers of people are already using social media to share health-related information. As such, social media provide an opportunity for "user-generated" cancer control and prevention interventions that employ users' behavior, knowledge, and existing social networks for the creation and dissemination of interventions. These interventions also enable novel data collection techniques and research designs that will allow investigators to examine real-time behavioral responses to interventions. Emerging social media-based interventions for modifying cancer-related behaviors have been applied to such domains as tobacco use, diet, physical activity, and sexual practices, and several examples are discussed for illustration purposes. Despite some promising early findings, challenges including inadequate user engagement, privacy concerns, and lack of internet access among some groups need to be addressed in future research. Recommendations for advancing the field include stronger partnerships with commercial technology companies, utilization of rapid and adaptive designs to identify successful strategies for user engagement, rigorous and iterative efficacy testing of these strategies, and inclusive methods for intervention dissemination. ©2014 American Association for Cancer Research.

integrating indigenous and exogenous communication channels

African Journals Online (AJOL)

Prof. Adipala Ekwamu

1Ministry of Agriculture and Food Security, Pesticide Control Board, Malawi. 2Ministry of ... noticed by the authors that local communication channels and folk media play an important role in CBAF, ... traditionally generate, store, share,.

The limits of public communication coordination in a nuclear emergency: lessons from media reporting on the Fukushima case.

Science.gov (United States)

Prezelj, Iztok; Perko, Tanja; Cantone, Marie C; Gallego, Eduardo; Tomkiv, Yevgeniya; Oughton, Deborah H

2016-06-01

Coordination of public communication has become a key issue in management of complex emergencies, and is a matter of debate between nuclear emergency management professionals. A particular problem is when inconsistent information is sent to the media and public by official sources from different levels, which has led to calls for a more coordinated approach. The IAEA created guidelines recommending a one-voice communication approach that provides clear, consistent and coordinated information by relevant stakeholders. The reviewed theory on the emergency communication coordination and the empirical results in this paper demonstrate some challenges regarding the feasibility of the above stated goal. This paper explores the communication process in the two-month period of the Fukushima nuclear emergency by using a quantitative comparative content and discourse analysis of 1340 printed media articles on the Fukushima nuclear disaster from two major newspapers in Spain ('El País' and 'El Mundo'), Italy ('Corriere della Sera' and 'La Repubblica'), Norway ('Aftenposten' and 'Dagsavisen'), Slovenia ('Delo' and 'Večer'), Belgium ('Le Soir' and 'De Standaard') and Russia ('Komsomolskaya Pravda' and 'Izvestiya'). The results show that it will be difficult to achieve a truly coordinated approach and one-voice communication in severe nuclear and radiological emergency due to the communication difficulties created by the dispersion of information sources, a broad and dispersed focus of the reported information, partially subjective and conflicting media reporting. The paper suggests ways to improve public communication coordination in nuclear and radiological disasters.

Effective Social Media Practices for Communicating Climate Change Science to Community Leaders

Science.gov (United States)

Estrada, M.; DeBenedict, C.; Bruce, L.

2016-12-01

Climate Education Partners (CEP) uses an action research approach to increase climate knowledge and informed decision-making among key influential (KI) leaders in San Diego county. Social media has been one method for disseminating knowledge. During CEP's project years, social media use has proliferated. To capitalize on this trend, CEP iteratively developed a strategic method to engage KIs. First, as with all climate education, CEP identified the audience. Three primary Facebook and Twitter audiences were CEP's internal team, local KIs, and strategic partner organizations. Second, post contents were chosen based on interest to CEP key audiences and followed CEP's communications message triangle, which incorporates the Tripartite Integration Model of Social Influence (TIMSI). This message triangle focuses on San Diegan's valued quality of life, future challenges we face due to the changing climate, and ways in which we are working together to protect our quality of life for future generations. Third, an editorial calendar was created to carefully time posts, which capitalize on when target audiences were using social media most and to maintain consistency. The results of these three actions were significant. Results attained utilizing Facebook and Twitter data, which tracks post reach, total followers/likes, and engagement (likes, comments, mentions, shares). For example we found that specifically mentioning KIs resulted in more re-tweets and resulted in reaching a broader audience. Overall, data shows that CEP's reach to audiences of like-minded individuals and organizations now extends beyond CEP's original local network and reached more than 20,000 accounts on Twitter this year (compared with 460 on Twitter the year before). In summary, through posting and participating in the online conversation strategically, CEP disseminated key educational climate resources and relevant climate change news to educate and engage target audience and amplify our work.

"My World Has Expanded Even Though I'm Stuck at Home": Experiences of Individuals With Amyotrophic Lateral Sclerosis Who Use Augmentative and Alternative Communication and Social Media.

Science.gov (United States)

Caron, Jessica; Light, Janice

2015-11-01

This study aimed to expand the current understanding of how persons with amyotrophic lateral sclerosis (pALS) use augmentative and alternative communication and social media to address their communication needs. An online focus group was used to investigate the experiences of 9 pALS who use augmentative and alternative communication and social media. Questions posed to the group related to (a) current use of social media, (b) advantages of social media, (c) barriers to independent use, (d) supports to independent use, and (e) recommendations for developers, policy makers, and other pALS. Participants primarily reported that use of social media was a beneficial tool that provided increased communication opportunities, connections to communication partners, and networks of support. Specific results are discussed with reference to the research as well as implications for practice and recommendations for future research. As individuals with ALS experience loss of function, some communication modes may no longer be viable. Providing access to different modes of communication, including social media, can allow independence, participation and better quality of life.

ECONOMIC ASPECTS OF MASS-MEDIA AND THE CHANGES GENERATED BY THE ECONOMIC CRISIS

OpenAIRE

TRAIAN ALEXANDRU NASTASE

2011-01-01

In this paper we intend to describe the economic implications of mass-media in correlation with the recent socio-economic changes generated by the economic crisis. We take into consideration the dual market on which mass-media evolves: the mass-media products market, and the advertising market, keeping in mind that the behavior of a mass-media institution on one market, can have direct implication on the other market. We analyze the relation between mass-media and the public (audience), the c...

Social Media and the New Organization of Government Communications: An Empirical Analysis of Twitter Usage by the Dutch Police

NARCIS (Netherlands)

Meijer, Albert Jacob; Torenvlied, René

2014-01-01

Do social media de-bureaucratize the organization of government communications? Key features of the bureaucratic ideal-type are centralized and formalized external communications and disconnection of internal and external communications. Some authors argue that this organizational model is being

User-generated content? Get Serious! Understanding the interactions between organizations and customers on social media

NARCIS (Netherlands)

Moser, C.; van Eijkeren, A

2016-01-01

This study examines interactions between customers and organisations on social media by investigating how user-generated content influences interactions between organisations and customers on social media. In compliance with existing perspectives on user-generated content, a total of seven

Communicating Synthetic Biology: from the lab via the media to the broader public.

Science.gov (United States)

Kronberger, Nicole; Holtz, Peter; Kerbe, Wolfgang; Strasser, Ewald; Wagner, Wolfgang

2009-12-01

We present insights from a study on communicating Synthetic Biology conducted in 2008. Scientists were invited to write press releases on their work; the resulting texts were passed on to four journalists from major Austrian newspapers and magazines. The journalists in turn wrote articles that were used as stimulus material for eight group discussions with select members of the Austrian public. The results show that, from the lab via the media to the general public, communication is characterized by two important tendencies: first, communication becomes increasingly focused on concrete applications of Synthetic Biology; and second, biotechnology represents an important benchmark against which Synthetic Biology is being evaluated.

Teaching and Reaching the Millennial Generation through Media Literacy

Science.gov (United States)

Considine, David; Horton, Julie; Moorman, Gary

2009-01-01

These are times of rapid technological change that challenge all educators. The children currently in school--often referred to as the "Millennial Generation"--have always been immersed in Information Communication Technology. Millennials bring to school a rich set of literacy skills that allows them instant communication and access to a wealth of…

Enhancing social participation in young people with communication disabilities living in rural Australia: outcomes of a home-based intervention for using social media.

Science.gov (United States)

Raghavendra, Parimala; Newman, Lareen; Grace, Emma; Wood, Denise

2015-01-01

The purpose of this study is to investigate the effectiveness of a home-based intervention using social media to enhance social networks of young people with disabilities and communication difficulties. Eight young people (M(age) = 15.4 years) with communication disabilities participated from two rural Australian towns. The intervention provided assistive technology and training to learn social media use. A mixed-method design combined pre- and post-assessments measuring changes in performance, satisfaction with performance, attainment on social media goals, and social network extension, and interviews investigated the way in which the intervention influenced social participation. Participants showed an increase in performance, and satisfaction with performance, on the Canadian Occupational Performance Measure; paired t-tests showed statistical significance at p communication partners, p communication frequency and nature, and speech intelligibility and literacy as a result of the intervention. The findings suggest that learning to use social media leads to increase in social participation among rural-based young people with communication disabilities. In order to benefit from advantages of learning to use social media in rural areas, parents and service providers need knowledge and skills to integrate assistive technology with the Internet needs of this group.

Social media and activist communication

NARCIS (Netherlands)

Poell, T.; van Dijck, J.; Atton, C.

2015-01-01

While the rise of social media has made activists much less dependent on television and mainstream newspapers, this certainly does not mean that activists have more control over the media environments in which they operate. Media power has neither been transferred to the public, nor to activists for

BAPETEN Goes Social Media Initiative: An Age-based Segmentation Service to Communicate with Public

International Nuclear Information System (INIS)

Ridwan, M.

2016-01-01

Social media is a term referring to various activities that integrate technology, social interaction and content creation. It is fast, cheap to the consumer, easily available and part of the fabric of people’s lives. Social media also brings attention as it enables conversation that everyone can participate in. Public relations practitioners around the world have been paying attention to social media as an important communication tool. Research done in 2010 by the public relations firm Burston-arsteller found that eight of 10 Fortune Global 100 companies used at least one of the most popular social media platforms i.e. Twitter, Facebook, YouTube or corporate blogging. However, a post-Fukushima informal poll indicated many nations’ nuclear regulators are looking at broadening their social media use, although some may not know how to proceed, and everyone can benefit from the “lessons learned” by others.

Social Media to Facilitate Public Participation in IA

NARCIS (Netherlands)

Naber, A.C.; Enserink, B.

2012-01-01

Social media are web-based and mobile technologies that facilitate interaction between organizations, communities and individuals. Important characteristics are that the technologies are ubiquitous, communication instantaneous and that they enable the creation and exchange of user-generated content.

Subjective Norms as a Driver of Mass Communication Students' Intentions to Adopt New Media Production Technologies

Science.gov (United States)

Hopp, Toby M.

2013-01-01

In this study, the impact of subjective norms on mass communication students' intentions to adopt new media production technologies was explored. The results indicated that subjective norms play an instrumental role in explaining behavioral intentions to adopt new media technologies. Moreover, the data indicated that public relations students…

New style in comunication: consumer-generated media

OpenAIRE

Mihai Teodor Negrea

2007-01-01

The following paper reveals the content of a new form of comunication used as vehicle for information between consumers on the Internet. Consumer-Generated Media (CGM) describes a variety of new sources of online information that are created, initiated, circulated and used by consumers intent on educating each other about products, brands, services, personalities and issues. The particularities of this concept demand full attention from marketers, because its content offer a large amount of i...

Origin of unipolar half-cycle pulses generation in inversion symmetric media

International Nuclear Information System (INIS)

Song, Xiaohong; Hao, Zhizhen; Yan, Ming; Wu, Miaoli; Yang, Weifeng

2015-01-01

We investigate the physical mechanism of unipolar half-cycle pulses generation in resonant two-level media with inversion symmetry. The unipolar half-cycle pulse contains substantial nonzero dc or zero-frequency component in its Fourier spectrum of the electric field. Here the origin of zero-frequency component generation in inversion symmetric media driven by symmetric electric field is identified. We show that in the regime of extreme nonlinear optics, i.e. the Rabi frequency is comparable to or even larger than the carrier frequency of the laser pulse, the time evolution of the polarization can display obvious up-down asymmetric structure under certain conditions, which manifests in the zero-frequency component generation, and is responsible for the formation of unipolar half-cycle pulses in the course of pulse propagation. (letter)

Integrated marketing communications paradigm in digital environment: The five pillars of integration

Directory of Open Access Journals (Sweden)

Rakić Beba

2014-01-01

Full Text Available This paper is focused on the paradigm of integrated marketing communications (IMC in digital environment. The integration is analysed through five aspects. First, integration in terms of media; it means that IMC are performed through the mix of traditional media (print - newspapers, magazines; radio; television; direct-response media - telephone, direct mail, catalogue marketing; billboards; other 'specific media': product - especially brand, packaging; price; place; people; process; physical evidence; traditional/offline consumers - WOM communications and digital media ( the Internet; mobile phones and other mobile devices; digital newspapers and magazines through the Internet and mobile devices; digital radio; digital TV; digital consumers - digital WOM communications. Second, integration in terms of communication methods, it means that IMC are a mix of traditional promotion (advertising, personal selling, public relations & publicity, direct marketing, sales promotion, digital communications/interactions (Internet communications, mobile communications, communications via digital radio and TV and WOM communications/interactions (offline and online. Third, integration in terms of time of communications and possibilities for interaction, it means that IMC are a mix of traditionalstatic communications ('monologue' towards the target audience and dynamic communications ('dialogue' in real time. Fourth, integration in terms of actors, it means that IMC are a mix of communications initiated both by consumers (WOM communications - offline and online/e/digital and organizations. Fifth, integration in terms of content creation, it means that IMC are a mix of communications based on consumer generated content and marketing content (created by organisations.

Communication media and the dead: from the Stone Age to Facebook.

Science.gov (United States)

Walter, Tony

2015-07-03

This article argues as follows: (i) The presence of the dead within a society depends in part on available communication technologies, specifically speech, stone, sculpture, writing, printing, photography and phonography (including the mass media), and most recently the internet. (ii) Each communication technology affords possibilities for the dead to construct and legitimate particular social groups and institutions - from the oral construction of kinship, to the megalithic legitimation of the territorial rights of chiefdoms, to the written word's construction of world religions and nations, to the photographic and phonographic construction of celebrity-based neo-tribalism, and to the digital reconstruction of family and friendship. (iii) Historically, concerns about the dead have on a number of occasions aided the development of new communication technologies - the causal connection between the two can go both ways. The argument is based primarily on critical synthesis of existing research literature.

Do Millennials read books or blogs? Introducing a media usage typology of the internet generation

OpenAIRE

Kilian, Thomas; Hennigs, Nadine; Langner, Sascha

2012-01-01

Purpose: Millennials, the Net Generation, and digital natives all represent the same, fervently discussed phenomenon, especially in the education sciences. As the terms suggest, the main idea behind this phenomenon is that the younger generation embraces new media far more comprehensively than the older generations. However, the literature is mostly based on anecdotal evidence. To date, surprisingly little empirical research exists on the media use of the "Internet Generation". In this paper,...

Use of Social Media During Public Emergencies by People with Disabilities

Directory of Open Access Journals (Sweden)

John T. Morris

2014-08-01

Full Text Available Introduction: People with disabilities are generally more vulnerable during disasters and public emergencies than the general population. Physical, sensory and cognitive impairments may result in greater difficulty in receiving and understanding emergency alert information, and greater difficulty in taking appropriate action. The use of social media in the United States has grown considerably in recent years. This has generated increasing interest on the part of national, state and local jurisdictions in leveraging these channels to communicate public health and safety information. How and to what extent people with disabilities use social and other communications media during public emergencies can help public safety organizations understand the communication needs of the citizens in their jurisdictions, and plan their social media and other communications strategies accordingly. Methods: This article presents data from a survey on the use of social media and other communications media during public emergencies by people with disabilities conducted from November 1, 2012 through March 30, 2013. Results: The data presented here show four key results. First, levels of use of social media in general are high for people with disabilities, as well as for the general population. Second, use of social media during emergencies is still low for both groups. Third, levels of use of social media are not associated with income levels, but are significantly and strongly associated with age: younger people use social media at higher rates than older people in both groups (p,0.001. Fourth, differences in the use of social media during emergencies across disability types are slight, with the exception of deaf and hard-of-hearing respondents, the former more likely to have used social media to receive (p¼0.002, verify (p¼0.092 and share (p¼0.007 emergency information . Conclusion: These last two results suggest that effective emergency communications

Impact of mass media and interpersonal health communication on smoking cessation attempts: a study in North Karelia, 1989-1996.

Science.gov (United States)

Korhonen, T; Uutela, A; Korhonen, H J; Puska, P

1998-01-01

This article summarizes an impact evaluation of the North Karelia Project (Finnish CINDI program) on smoking cessation attempts. During the period 1989-1996, data were collected by annual surveys, with response rates varying from 66% to 76%. This study included 1,694 adult current smokers or persons who had quit smoking during the past year, out of a total of 6,011 respondents. Smoking cessation attempts during the past 12 months were examined as a dependent variable. Reported exposures to mass media and interpersonal health communication were examined as possible determinants of smoking cessation. Weekly exposure to mass media health messages was significantly associated with cessation attempts among men only. In contrast, interpersonal health communication, or social influence, was a significant determinant of cessation attempts among both sexes. Exposure to both mass media and interpersonal health communication had an even stronger impact on cessation attempts. Thus, interpersonal communication appears to be an important catalyst of community programs, and its inclusion should be emphasized to obtain a higher impact with community programs.

Using social media to communicate during crises: an analytic methodology

Science.gov (United States)

Greene, Marjorie

2011-06-01

The Emerging Media Integration Team at the Department of the Navy Office of Information (CHINFO) has recently put together a Navy Command Social Media Handbook designed to provide information needed to safely and effectively use social media. While not intended to be a comprehensive guide on command use of social media or to take the place of official policy, the Handbook provides a useful guide for navigating a dynamic communications environment. Social media are changing the way information is diffused and decisions are made, especially for Humanitarian Assistance missions when there is increased emphasis on Navy commands to share critical information with other Navy command sites, government, and official NGO (nongovernmental organization) sites like the American Red Cross. In order to effectively use social media to support such missions, the Handbook suggests creating a centralized location to funnel information. This suggests that as the community of interest (COI) grows during a crisis, it will be important to ensure that information is shared with appropriate organizations for different aspects of the mission such as evacuation procedures, hospital sites, location of seaports and airports, and other topics relevant to the mission. For example, in the first 14 days of the U.S. Southern Command's Haiti HA/DR (Humanitarian Assistance/Disaster Relief) mission, the COI grew to over 1,900 users. In addition, operational conditions vary considerably among incidents, and coordination between different groups is often set up in an ad hoc manner. What is needed is a methodology that will help to find appropriate people with whom to share information for particular aspects of a mission during a wide range of events related to the mission. CNA has developed such a methodology and we would like to test it in a small scale lab experiment.

A Brief Survey of Media Access Control, Data Link Layer, and Protocol Technologies for Lunar Surface Communications

Science.gov (United States)

Wallett, Thomas M.

2009-01-01

This paper surveys and describes some of the existing media access control and data link layer technologies for possible application in lunar surface communications and the advanced wideband Direct Sequence Code Division Multiple Access (DSCDMA) conceptual systems utilizing phased-array technology that will evolve in the next decade. Time Domain Multiple Access (TDMA) and Code Division Multiple Access (CDMA) are standard Media Access Control (MAC) techniques that can be incorporated into lunar surface communications architectures. Another novel hybrid technique that is recently being developed for use with smart antenna technology combines the advantages of CDMA with those of TDMA. The relatively new and sundry wireless LAN data link layer protocols that are continually under development offer distinct advantages for lunar surface applications over the legacy protocols which are not wireless. Also several communication transport and routing protocols can be chosen with characteristics commensurate with smart antenna systems to provide spacecraft communications for links exhibiting high capacity on the surface of the Moon. The proper choices depend on the specific communication requirements.

Multidimensional human dynamics in mobile phone communications.

Science.gov (United States)

Quadri, Christian; Zignani, Matteo; Capra, Lorenzo; Gaito, Sabrina; Rossi, Gian Paolo

2014-01-01

In today's technology-assisted society, social interactions may be expressed through a variety of techno-communication channels, including online social networks, email and mobile phones (calls, text messages). Consequently, a clear grasp of human behavior through the diverse communication media is considered a key factor in understanding the formation of the today's information society. So far, all previous research on user communication behavior has focused on a sole communication activity. In this paper we move forward another step on this research path by performing a multidimensional study of human sociality as an expression of the use of mobile phones. The paper focuses on user temporal communication behavior in the interplay between the two complementary communication media, text messages and phone calls, that represent the bi-dimensional scenario of analysis. Our study provides a theoretical framework for analyzing multidimensional bursts as the most general burst category, that includes one-dimensional bursts as the simplest case, and offers empirical evidence of their nature by following the combined phone call/text message communication patterns of approximately one million people over three-month period. This quantitative approach enables the design of a generative model rooted in the three most significant features of the multidimensional burst - the number of dimensions, prevalence and interleaving degree - able to reproduce the main media usage attitude. The other findings of the paper include a novel multidimensional burst detection algorithm and an insight analysis of the human media selection process.

Multidimensional human dynamics in mobile phone communications.

Directory of Open Access Journals (Sweden)

Christian Quadri

Full Text Available In today's technology-assisted society, social interactions may be expressed through a variety of techno-communication channels, including online social networks, email and mobile phones (calls, text messages. Consequently, a clear grasp of human behavior through the diverse communication media is considered a key factor in understanding the formation of the today's information society. So far, all previous research on user communication behavior has focused on a sole communication activity. In this paper we move forward another step on this research path by performing a multidimensional study of human sociality as an expression of the use of mobile phones. The paper focuses on user temporal communication behavior in the interplay between the two complementary communication media, text messages and phone calls, that represent the bi-dimensional scenario of analysis. Our study provides a theoretical framework for analyzing multidimensional bursts as the most general burst category, that includes one-dimensional bursts as the simplest case, and offers empirical evidence of their nature by following the combined phone call/text message communication patterns of approximately one million people over three-month period. This quantitative approach enables the design of a generative model rooted in the three most significant features of the multidimensional burst - the number of dimensions, prevalence and interleaving degree - able to reproduce the main media usage attitude. The other findings of the paper include a novel multidimensional burst detection algorithm and an insight analysis of the human media selection process.

Beyond the political model of reporting: nonspecific symptoms in media communication about AIDS.

Science.gov (United States)

Check, W A

1987-01-01

Mass media have functioned well in transmitting much of the basic information about the AIDS epidemic; however, media coverage of AIDS has been flawed. In many ways these flaws have resulted from the limitations and conventions of traditional journalism, especially the need to appeal to a large mainstream audience and a reliance on authorities as sources and validators of information. News stories typically rely on a single articulate authority, and articles that involve conspiracy or controversy or have a high entertainment value are favored. Although coverage of politics and social issues is not distorted by these journalistic conventions, coverage of science suffers. Analysis of news coverage of AIDS shows that mass media often respond to sensationalism rather than to important scientific developments. In addition, scientific disagreements are better adjudicated by evidence than by appeals to authority. As a result, media coverage often obscures the process of scientific deliberation. Public health officials need to consider setting up a special channel of communications to clarify information about AIDS.

Political Communication in Malaysia: A study on the Use of New Media in Politics

Directory of Open Access Journals (Sweden)

Pauline Pooi Yin Leong

2015-10-01

Full Text Available To gain and retain political power, politicians use the media to persuade the masses to vote and support them, especially during elections. Barisan Nasional (BN has successfully used the media to maintain its power for the past 57 years, making it the longest-serving elected government in the world still currently in office. However, the emergence of the Internet has challenged the status quo. The purpose of the research was to investigate how new media has influenced the political process and communication strategies in Malaysia and its impact on the political landscape. The researcher interviewed 19 respondents: politicians, bloggers and media consultants from both sides of the political divide. The findings showed that new media, especially Web 2.0, has expanded the public sphere and enabled more Malaysians to participate in the democratic process, through information dissemination, mobilisation or crowd-sourcing. However, the cyber-war between BN and the opposition Pakatan Rakyat (PR has caused confusion and disinformation, affecting the quality of democratic decision-making. Nevertheless, new media has enabled more voices to emerge and challenge the political hegemony.

Is the medium the message? Perceptions of and reactions to crisis communication on twitter, blogs and traditional media

NARCIS (Netherlands)

Schultz, F.; Utz, S.; Göritz, A.

2011-01-01

Value changes and the rapid emergence of media innovations (internet, social web) in society lead to an institutionalization of crisis communication, in which especially new media play a crucial role. The key contributions of the paper include deepening and refocusing the theoretical foundations of

The Impact of Social Media Communication Forms on Brand Equity Dimensions and Consumer Purchase Intention

OpenAIRE

Soewandi, Melinda

2015-01-01

The USAge of Internet eventually shifts companies' marketing strategy from traditional into digital one. Social media, as one of digital marketing tools, can help companies in strengthening their brand. Thus, in this research, the writer want to know the impact of social media communication forms on brand equity dimensions and consumer purchase intention, specifically in Lareia Cake & Co's Instagram account's (@lareiacakerie) which is used as this research's object. There are 250 sample...

What Makes You Tick? An Empirical Study of Space Science Related Social Media Communications Using Machine Learning

Science.gov (United States)

Hwong, Y. L.; Oliver, C.; Van Kranendonk, M. J.

2016-12-01

The rise of social media has transformed the way the public engages with scientists and science organisations. `Retweet', `Like', `Share' and `Comment' are a few ways users engage with messages on Twitter and Facebook, two of the most popular social media platforms. Despite the availability of big data from these digital footprints, research into social media science communication is scant. This paper presents the results of an empirical study into the processes and outcomes of space science related social media communications using machine learning. The study is divided into two main parts. The first part is dedicated to the use of supervised learning methods to investigate the features of highly engaging messages., e.g. highly retweeted tweets and shared Facebook posts. It is hypothesised that these messages contain certain psycholinguistic features that are unique to the field of space science. We built a predictive model to forecast the engagement levels of social media posts. By using four feature sets (n-grams, psycholinguistics, grammar and social media), we were able to achieve prediction accuracies in the vicinity of 90% using three supervised learning algorithms (Naive Bayes, linear classifier and decision tree). We conducted the same experiments on social media messages from three other fields (politics, business and non-profit) and discovered several features that are exclusive to space science communications: anger, authenticity, hashtags, visual descriptions and a tentative tone. The second part of the study focuses on the extraction of topics from a corpus of texts using topic modelling. This part of the study is exploratory in nature and uses an unsupervised method called Latent Dirichlet Allocation (LDA) to uncover previously unknown topics within a large body of documents. Preliminary results indicate a strong potential of topic model algorithms to automatically uncover themes hidden within social media chatters on space related issues, with

Mobile e-Learning for Next Generation Communication Environment

Science.gov (United States)

Wu, Tin-Yu; Chao, Han-Chieh

2008-01-01

This article develops an environment for mobile e-learning that includes an interactive course, virtual online labs, an interactive online test, and lab-exercise training platform on the fourth generation mobile communication system. The Next Generation Learning Environment (NeGL) promotes the term "knowledge economy." Inter-networking…

The Impact of Generational Differences on Organizational Relationships: A Communication Perspective

Science.gov (United States)

Salahuddin, Mecca M.

2013-01-01

The purpose of this mixed methods sequential explanatory study was to investigate the relationship between an individual's generation and the communication styles used with other generations, and explore the influence of intergenerational communication styles on organizational relationships. The study utilized the Global Perceptions of…

Group Trust, Communication Media, and Interactivity: Toward an Integrated Model of Online Collaborative Learning

Science.gov (United States)

Du, Jianxia; Wang, Chuang; Zhou, Mingming; Xu, Jianzhong; Fan, Xitao; Lei, Saosan

2018-01-01

The present investigation examines the multidimensional relationships among several critical components in online collaborative learning, including group trust, communication media, and interactivity. Four hundred eleven university students from 103 groups in the United States responded survey items on online collaboration, interactivity,…

Media-safety of children as important social-pedagogical problem of modern times

Directory of Open Access Journals (Sweden)

Yuliia Semeniako

2017-02-01

Full Text Available In the article the relevance of media-safety as a socio-pedagogical problems. The introduction of media education in the practice of work of preschool educational institutions, the author identified as one of the strategies for overcoming negative influences of media on the younger generation. The concept of “information security”, “pre-school media education”, “media informational security” and identified the main tasks of media education  at the present stage in Ukraine. Determined main problems, the overcoming of which may provide media-safety of preschoolers.Key words: media education, media-safety media, information and communication technology, information security.

EarthScope's Education, Outreach, and Communications: Using Social Media from Continental to Global Scales

Science.gov (United States)

Bohon, W.; Frus, R.; Arrowsmith, R.; Fouch, M. J.; Garnero, E. J.; Semken, S. C.; Taylor, W. L.

2011-12-01

Social media has emerged as a popular and effective form of communication among all age groups, with nearly half of Internet users belonging to a social network or using another form of social media on a regular basis. This phenomenon creates an excellent opportunity for earth science organizations to use the wide reach, functionality and informal environment of social media platforms to disseminate important scientific information, create brand recognition, and establish trust with users. Further, social media systems can be utilized for missions of education, outreach, and communicating important timely information (e.g., news agencies are common users). They are eminently scaleable (thus serving from a few to millions of users with no cost and no performance problem), searchable (people are turning to them more frequently as conduits for information), and user friendly (thanks to the massive resources poured into the underlying technology and design, these systems are easy to use and have been widely adopted). They can be used, therefore, to engage the public interactively with the EarthScope facilities, experiments, and discoveries, and continue the cycle of discussions, experiments, analysis and conclusions that typify scientific advancement. The EarthScope National Office (ESNO) is launching an effort to utilize social media to broaden its impact as a conduit between scientists, facilities, educators, and the public. The ESNO will use the opportunities that social media affords to offer high quality science content in a variety of formats that appeal to social media users of various age groups, including blogs (popular with users 18-29), Facebook and Twitter updates (popular with users ages 18-50), email updates (popular with older adults), and video clips (popular with all age groups). We will monitor the number of "fans" and "friends" on social media and networking pages in order to gauge the increase in the percentage of the user population visiting the

Who is watching user-generated alcohol posts on social media?

Science.gov (United States)

Erevik, Eilin K; Pallesen, Ståle; Andreassen, Cecilie S; Vedaa, Øystein; Torsheim, Torbjørn

2018-03-01

To examine students' exposure to user-generated alcohol content on social media, and identify characteristics (i.e. demographics, personality traits, alcohol use, alcohol-related cognitions, and social media factors) associated with monthly or more frequent exposure. College/university students (N=11,236) in Bergen, Norway, completed a web-survey measuring exposure to alcohol on social media - both frequency and interpretations of alcohol content. The survey included questions regarding demographics, personality, alcohol-related cognitions, and general use of social media and alcohol. Binary logistic regressions were run to identify characteristics associated with monthly or more frequent exposure to alcohol-related posts on social media. A total of 96.7% had been exposed to alcohol-related posts, exposure to posts with a positive valence of alcohol were more frequently reported than exposure to content with a negative valence of alcohol. Reports of monthly or more frequent exposure to alcohol on social media were associated with a range of characteristics, among these younger age, being native Norwegian, lower extroversion and higher agreeableness and self-monitoring scores, higher alcohol use, stronger descriptive norms for alcohol use among online-friends, and more frequent logins to social media. Students' potential inflated alcohol norms (originating from social media) should be addressed. The results suggest that exposure may be determined by high alcohol use and membership in demographical groups associated with high alcohol use, an increased attentiveness towards others' behavior, and excessive social media use. Future studies investigating the relationship between alcohol exposure on social media and later alcohol use should control for such factors. Copyright © 2017 Elsevier Ltd. All rights reserved.

Canopy in the Clouds: Integrating Science and Media to Inspire a New Generation of Scientists

Science.gov (United States)

Goldsmith, G. R.; Fulton, A. D.; Witherill, C. D.

2008-12-01

Innovative approaches to science education are critical for inspiring a new generation of scientists. In a world where students are inundated with digital media inviting them to explore exciting, emerging disciplines, science often lags behind in using progressive media techniques. Additionally, science education media often neglects to include the scientists conducting research, thereby disconnecting students from the excitement, adventure, and beauty of conducting research in the field. Here we present initial work from a science education media project entitled Canopy in the Clouds. In particular, we address the goals and approach of the project, the logistics associated with generating educational material at a foreign field site, and the challenges associated with effectively integrating science and media. Canopy in the Clouds is designed to engage students in research, motivate a new generation of young scientists, and promote conservation from the perspective of a current research project being conducted in the canopy of a tropical montane cloud forest located in Monteverde, Costa Rica. The project seeks to generate curriculum based on multiple, immersive forms of novel digital media that attract and maintain student attention. By doing so from the perspective of an adventurous research project in a beautiful and highly biodiverse region, we hope to engage students in science and enhance bioliteracy. However, there are considerable logistic considerations associated with such an approach, including safety, travel, permitting, and equipment maintenance. Additionally, the goals of both the scientific research and the educational media project must be balanced in order to meet objectives in a timely fashion. Finally, materials generated in the field must be translated to viable final products and distributed. Work associated with Canopy in the Clouds will thus provide insight into this process and can serve to inform future science education and outreach

Facilitating Student-Generated Content Using Web 2.0 Technologies

Science.gov (United States)

Lee, Eunbae

2011-01-01

Web 2.0 technologies have created a trend of user-generated content by supporting media production, collaboration, communication, and dissemination. User-generated content is translated into student-generated content (SGC) in education. SGC engages learners in an authentic project that fosters students' autonomy, creativity, and real-world…

The Will to Use Social Media in Crisis Communication in the European Union Area

OpenAIRE

Numminen, Anssi; Rajamäki, Jyri

2017-01-01

In this study we asked how people who are moving can get information about crises by mobile technology and whether there could be some solution(s) to improve the sharing of information via social media during crises. We also conducted a case analysis about how the Munich Police Department did their crisis communication via Twitter during the Munich shooting crisis. The crisis communication progress work in the EU is getting better by projects which are improving for example common information...

Investigating science communication in the information age implications for public engagement and popular media

CERN Document Server

Whitelegg, Elizabeth; Scanlon, Eileen; Smidt, Sam; Thomas, Jeff

2008-01-01

How are recent policy changes affecting how scientists engage with the public? How are new technologies influencing how scientists disseminate their work and knowledge? How are new media platforms changing the way the public interact with scientific information? Investigating Science Communication in the Information Age is a collection of newly-commissioned chapters by leading science communication scholars. It addresses current theoretical, practical and policy developments in science communication, including recent calls for greater openness and transparency; and engagement and dialogue on the part of professional scientists with members of the public. It provides a timely and wide-ranging review of contemporary issues in science communication, focusing on two broad themes. The first theme critically reviews the recent dialogic turn and ascendant branding of 'public engagement with science' It addresses contemporary theoretical and conceptual issues facing science communication researchers, and draws on a r...

Controversy over nuclear power. Behavior of two sides and media from the point of communication

International Nuclear Information System (INIS)

Sata, Tsutomu

2006-01-01

The interaction process among the four groups such as the affirmative side, the reverse side, mass media and the people for nuclear power is analyzed from the point of communication. A definition of four groups, safety of the sites and economic induction, the affirmative side aims at persuasion, the reverse side appeals to feelings, mass media takes up news to amusement, articles dramatized on the basis of the fact, persuasion with threatening has the opposite effect, personal attitude is affected by the group criterion, media brings people's interaction into focus, people have a hatred for a one-sided information, and information with sincerity touches the heart are reported. (S.Y.)

Social Media and Science: where do we go from here?

Science.gov (United States)

Bohon, W.; Robinson, S.; Arrowsmith, R.; Semken, S. C.

2013-12-01

What is black and white and 'read' all over? Facebook, that's what. As of December 2012 Facebook had over 618 million daily users, and over a billion monthly users from around the world (http://newsroom.fb.com/Key-Facts). Twitter has more than 130 million active users and generates as many as 340 million Tweets a day (http://blog.twitter.com/2012/03/twitter-turns-six.html). Social media platforms like Facebook and Twitter are not the future of communication, they are the reality, and scientists (and science organizations) need to become part of the conversation. More than half of the teenage and adult population of the US belongs to a social network or are using another form of social media on a regular basis. This creates an opportunity for organizations to use the well-established functionality and pervasiveness of social media platforms to communicate important scientific information and discoveries. In addition, the informal environment of social media allows scientists to interact with non-scientists in a friendly and non-threatening way that can be used to create engagement scenarios that continue the cycle of discussions, experiments, analysis and conclusions that typify science. Social media also provides scientists with the means and opportunity to improve the way science is viewed by the public while improving general science literacy and integrating scientific discoveries into the fabric of the lives of non-scientists. Many questions remain regarding the best way to utilize the opportunities that social media present. For instance, how can we reach a broader, more diverse audience? What are realistic expectations about the effects of social media? How do we improve the quality of content? How can we use social media to communicate scientific information in innovative ways? And perhaps most importantly, how do we know if we are communicating successfully? The EarthScope National Office will share our experiences creating a social media program from the

New media and tobacco control.

Science.gov (United States)

Freeman, Becky

2012-03-01

This paper reviews how the tobacco industry is promoting its products online and examines possible regulation models to limit exposure to this form of marketing. Opportunities to use new media to advance tobacco control are also discussed and future research possibilities are proposed. Published articles and grey literature reports were identified through searches of the electronic databases, PUBMED and Google Scholar using a combination of the following search terms: tobacco or smoking and new media, online media, social media, internet media, Web 2.0, Facebook, YouTube and Twitter. A possible obstacle to fully realising the benefits of regulating tobacco marketing activities and effectively communicating tobacco control messages is the rapid evolution of the media landscape. New media also offer the tobacco industry a powerful and efficient channel for rapidly countering the denormalising strategies and policies of tobacco control. Evidence of tobacco promotion through online media is emerging, with YouTube being the most researched social media site in the tobacco control field. The explosive rise in Internet use and the shift to these new media being driven by consumer generated content through social platforms may mean that fresh approaches to regulating tobacco industry marketing are needed.

The synergy between mass-media and public management: a positive perspective for the Departments of Communication and Public Relations

Directory of Open Access Journals (Sweden)

Prodan (Mocanu Ana-Maria

2012-12-01

Full Text Available The aim of this article is to emphasize the major role the departments of communication and public relations detains in the synergy process between mass-media and public institutions, starting from a series of short-circuits which have occurred in Romanian public sector and led to the misunderstanding of messages, due to an unprofessional communication. Synergy, on its basic meaning, represents a simultaneous action oriented in the same direction, which involves several agents who have the same purposes (DEI, 1999. In the present context, I define synergy as intensifying two activities with a determinant role in the proper functioning of public management which contributes, to a large extent, on informing and educating the general public. The premises I start with are that crisis situations occur because of a faulty communication department and these could be avoided if there would be a permanent and efficient relationship between mass-media and public institutions. In other words, an efficiently organized department of communication could enhance company’s activity starting from the partnership between media and public institutions. Through collaboration, both units could present advantages to be felt at the organizational, social, economic and cultural levels.

Using immersive media and digital technology to communicate Earth Science

Science.gov (United States)

Kapur, Ravi

2016-04-01

A number of technologies in digital media and interactivity have rapidly advanced and are now converging to enable rich, multi-sensoral experiences which create opportunities for both digital art and science communication. Techniques used in full-dome film-making can now be deployed in virtual reality experiences; gaming technologies can be utilised to explore real data sets; and collaborative interactivity enable new forms of public artwork. This session will explore these converging trends through a number of emerging and forthcoming projects dealing with Earth science, climate change and planetary science.

Communicating risk: news media reportage of a significant nuclear contamination incident in the UK

International Nuclear Information System (INIS)

Walker, G.P.; Macgill, S.M.

1988-02-01

The way the mass media reported a controversial discharge incident at British Nuclear Fuel's reprocessing plant at Sellafield in Cumbria in November 1983 is discussed. Apart from the Windscale fire in 1957 this was the most serious radiation incident at any nuclear installation in the United Kingdom. The aim of the study was to use that incident to develop a more complete understanding of the way information about risk is communicated through the news media. Two issues, in particular, are assessed. First, the accuracy of the reports of events and how factual, technical or scientific aspects of risk are portrayed through the news media. Secondly, risk evaluation is studied: what value judgements are made, what sentiments of alarm, danger and hazard are presented. (author)

Internet and Cross Media Productions

DEFF Research Database (Denmark)

Petersen, Anja Bechmann

2006-01-01

, the Internet continues to play a minor role when compared to older media. The content of the cross media concepts and organizations' history are crucial elements in deciding the priority and use of platforms. Methodologically, the article approaches cross media and the roles of the Internet on a micro......Convergence is one of the hot topics in Internet studies. Recently, however, media organizations have turned their focus to cross media communication. Media organizations are interested in optimizing communication across platforms such as TV, radio, websites, mobile telephones and newspapers....... The aim of this article is to examine the roles of the Internet when emphasis is put on cross media rather than convergence. This article proposes not one unidirectional convergent tendency but manifold roles of the Internet in cross media communication. Inside the media organizations, however...

The Institutional Anchoring of Social Media Venues as Arenas for Local Political Communication. Perceptions by Voters and Politicians

OpenAIRE

Segaard, Signe Bock

2017-01-01

The article explores social media as institutions for political communication between voters and politicians. While observers have focused on the political use of social media when exploring their democratic potential, little is known about the users’ perceptions of these media. But as institutions are more than just behavior – they are also about formal as well as informal rules, norms and understandings – these perceptions could well be important to understanding the institutional anchoring...

Scaling Up Research on Drug Abuse and Addiction Through Social Media Big Data.

Science.gov (United States)

Kim, Sunny Jung; Marsch, Lisa A; Hancock, Jeffrey T; Das, Amarendra K

2017-10-31

Substance use-related communication for drug use promotion and its prevention is widely prevalent on social media. Social media big data involve naturally occurring communication phenomena that are observable through social media platforms, which can be used in computational or scalable solutions to generate data-driven inferences. Despite the promising potential to utilize social media big data to monitor and treat substance use problems, the characteristics, mechanisms, and outcomes of substance use-related communications on social media are largely unknown. Understanding these aspects can help researchers effectively leverage social media big data and platforms for observation and health communication outreach for people with substance use problems. The objective of this critical review was to determine how social media big data can be used to understand communication and behavioral patterns of problematic use of prescription drugs. We elaborate on theoretical applications, ethical challenges and methodological considerations when using social media big data for research on drug abuse and addiction. Based on a critical review process, we propose a typology with key initiatives to address the knowledge gap in the use of social media for research on prescription drug abuse and addiction. First, we provided a narrative summary of the literature on drug use-related communication on social media. We also examined ethical considerations in the research processes of (1) social media big data mining, (2) subgroup or follow-up investigation, and (3) dissemination of social media data-driven findings. To develop a critical review-based typology, we searched the PubMed database and the entire e-collection theme of "infodemiology and infoveillance" in the Journal of Medical Internet Research / JMIR Publications. Studies that met our inclusion criteria (eg, use of social media data concerning non-medical use of prescription drugs, data informatics-driven findings) were

Scaling Up Research on Drug Abuse and Addiction Through Social Media Big Data

Science.gov (United States)

Marsch, Lisa A; Hancock, Jeffrey T; Das, Amarendra K

2017-01-01

Background Substance use–related communication for drug use promotion and its prevention is widely prevalent on social media. Social media big data involve naturally occurring communication phenomena that are observable through social media platforms, which can be used in computational or scalable solutions to generate data-driven inferences. Despite the promising potential to utilize social media big data to monitor and treat substance use problems, the characteristics, mechanisms, and outcomes of substance use–related communications on social media are largely unknown. Understanding these aspects can help researchers effectively leverage social media big data and platforms for observation and health communication outreach for people with substance use problems. Objective The objective of this critical review was to determine how social media big data can be used to understand communication and behavioral patterns of problematic use of prescription drugs. We elaborate on theoretical applications, ethical challenges and methodological considerations when using social media big data for research on drug abuse and addiction. Based on a critical review process, we propose a typology with key initiatives to address the knowledge gap in the use of social media for research on prescription drug abuse and addiction. Methods First, we provided a narrative summary of the literature on drug use–related communication on social media. We also examined ethical considerations in the research processes of (1) social media big data mining, (2) subgroup or follow-up investigation, and (3) dissemination of social media data-driven findings. To develop a critical review-based typology, we searched the PubMed database and the entire e-collection theme of “infodemiology and infoveillance” in the Journal of Medical Internet Research / JMIR Publications. Studies that met our inclusion criteria (eg, use of social media data concerning non-medical use of prescription drugs, data

[Social media and medical apps: how they can change health communication, education and care].

Science.gov (United States)

Santoro, Eugenio

2013-05-01

Social media and medical apps for smartphones and tablets are changing health communication, education and care. This change involves physicians and other health care professionals which for their education, training and updating have started to follow public pages and profiles opened by medical journals and professional societies on the online social networking sites (such as Facebook, Twitter and Google+), to access scientific content (videos, images, slides) available on user-generated contents sites (such as SlideShare, Pinterest and YouTube) or on health professional online communities such as Sermo, and to use medical and health apps on their smartphones and tablets. As shown by a number of experiences conducted in US by health institutions such as the Centers for Disease Control and Prevention of Atlanta and hospitals such a the Mayo Clinic, these tools are also transforming the way to make health promotion activities and communication, promote healthy habits and lifestyles, and prevent chronic diseases. Finally this change involves patients which are starting to use medical and health apps on their smartphones and tablets to monitor their diseases, and tools such as Patients Like Me (an online patients' community), Facebook and Twitter to share with others the same disease experience, to learn about the disease and treatments, and to find opinions on physicians, hospitals and medical centers. These new communication tools allow users to move to a kind of collaborative education and updating where news and contents (such as public health recommendations, results of the most recent clinical researches or medical guidelines) may be shared and discussed.

Social media fundamentals, models, and ranking of user-generated content

CERN Document Server

Wyrwoll, Claudia

2014-01-01

The increasing amount of user-generated content available on social media platforms requires new methods to find, evaluate, and to compare. To this day, existing ranking approaches to user-generated content do not allow for evaluation across platforms by exploiting its metadata. User-generated content, such as blog postings, forum discussions, shared videos etc. does however contain information that can be used for its evaluation independent of specific search interests. Claudia Wyrwoll presents a query- and language-independent ranking approach that allows for global evaluation of user-genera

[Mass media communication of biomedical advances].

Science.gov (United States)

P Salas, Sofía; Beca I, Juan Pablo

2008-10-01

The public dissemination of advances in biomedical research and clinical medicine generates several difficulties and problems. Mass media have the responsibility to report accurately and in a comprehensive way, and physicians and researchers must provide this information in a timely manner and without bias. After reviewing the literature related to this subject and discussing some examples of inadequate information in the Chilean context, the authors suggest the following recommendations: journalists should compare and evaluate the information appropriately before its publication, researchers and journalists should work together, reports should inform clearly about the state of the research and every academic institution should avoid reporting publicly preliminary experiences. If these recommendations are followed, the general public, physicians, researchers and health care institutions will be benefited.

The value and use of social media as communication tool in the plant sciences.

Science.gov (United States)

Osterrieder, Anne

2013-07-11

Social media now complements many parts of our lives. Facebook, Twitter, YouTube and many other social networking sites allow users to share and interact with online content and to connect with like-minded people. Its strengths - rapid dissemination and amplification of content and the ability to lead informal conversations - make it a powerful tool to use in a professional context. This commentary explains the overall concept of social media and offers suggestions on usage and possible types of scientific content. It advises researchers on the potential benefits and how to take a strategic approach towards building a social media presence. It also presents examples of effective social media use within the plant science community. Common reasons for scientists to not engage with social media include the fear of appearing unprofessional, posting something wrong or being misunderstood, or a lack of confidence in their computer skills. With the rapid changes in academic publishing, dissemination and science communication, as well as the rise of 'altmetrics' to track online engagement with scientific content, digital literacy will become an essential skill in a scientist's tool kit.

Medium Moderates the Message. How Users Adjust Their Communication Trajectories to Different Media in Collaborative Task Solving.

Science.gov (United States)

Lisiecka, Karolina; Rychwalska, Agnieszka; Samson, Katarzyna; Łucznik, Klara; Ziembowicz, Michał; Szóstek, Agnieszka; Nowak, Andrzej

2016-01-01

Rapid development of information and communications technologies (ICT) has triggered profound changes in how people manage their social contacts in both informal and professional contexts. ICT mediated communication may seem limited in possibilities compared to face-to-face encounters, but research shows that puzzlingly often it can be just as effective and satisfactory. We posit that ICT users employ specific communication strategies adapted to particular communication channels, which results in a comparable effectiveness of communication. In order to maintain a satisfactory level of conversational intelligibility they calibrate the content of their messages to a given medium's richness and adjust the whole conversation trajectory so that every stage of the communication process runs fluently. In the current study, we compared complex task solving trajectories in chat, mobile phone and face-to-face dyadic conversations. Media conditions did not influence the quality of decision outcomes or users' perceptions of the interaction, but they had impact on the amount of time devoted to each of the identified phases of decision development. In face-to-face contacts the evaluation stage of the discussion dominated the conversation; in the texting condition the orientation-evaluation-control phases were evenly distributed; and the phone condition provided a midpoint between these two extremes. The results show that contemporary ICT users adjust their communication behavior to the limitations and opportunities of various media through the regulation of attention directed to each stage of the discussion so that as a whole the communication process remains effective.

Social Media and Its Dual Use in Biopreparedness: Communication and Visualization Tools in an Animal Bioterrorism Incident

DEFF Research Database (Denmark)

Sjöberg, Elisabeth; Barker, Gary C.; Landgren, Jonas

2013-01-01

This article focuses on social media and interactive challenges for emergency organizations during a bioterrorism or agroterrorism incident, and it outlines the dual-use dilemma of social media. Attackers or terrorists can use social media as their modus of operandi, and defenders, including...... emergency organizations in law enforcement and public and animal health, can use it for peaceful purposes. To get a better understanding of the uses of social media in these situations, a workshop was arranged in Stockholm, Sweden, to raise awareness about social media and animal bioterrorism threats. Fifty......-six experts and crisis communicators from international and national organizations participated. As a result of the workshop, it was concluded that emergency organizations can collect valuable information and monitor social media before, during, and after an outbreak. In order to make use of interactive...

Correlation/Communication complexity of generating bipartite states

OpenAIRE

Jain, Rahul; Shi, Yaoyun; Wei, Zhaohui; Zhang, Shengyu

2012-01-01

We study the correlation complexity (or equivalently, the communication complexity) of generating a bipartite quantum state $\\rho$. When $\\rho$ is a pure state, we completely characterize the complexity for approximately generating $\\rho$ by a corresponding approximate rank, closing a gap left in Ambainis, Schulman, Ta-Shma, Vazirani and Wigderson (SIAM Journal on Computing, 32(6):1570-1585, 2003). When $\\rho$ is a classical distribution $P(x,y)$, we tightly characterize the complexity of gen...

Challenges of Vaccinations in the Era of New Media Communication.

Science.gov (United States)

Jung, Minsoo

Active discussions are underway on whether or not the absence or insufficiency of communication is a decisive factor affecting hesitancy with regard to vaccines. Low-quality services such as insufficient communication can lead to an increase in the population postponing vaccinations in countries without deficiencies in vaccine procurement. This study examines the strategies and tasks of health communication in relation to vaccinations. Social networking services (SNSs) are major channels of health communication in responding to infectious diseases. New videos posted on the Internet attract considerable amounts of attention from SNS users and increase traffic to certain Web sites. However, most of these videos are produced and uploaded by nonexperts. Although medical institutions have striven to convey key messages concerning infectious diseases to the public, in the SNS space, contents differing from scientific evidence acknowledged as the established theory have been disseminated as well. Social networking services can also amplify any unnecessary anxiety about infectious diseases. In addition, as false information about vaccines is circulated or conflicting information surfaces, the confusion of the general public is aggravated and the phenomenon of vaccine hesitancy can be intensified. Therefore, it is necessary to improve vaccination acceptance through strategies that integrate new and old media. At the same time, we need to establish customized public health education for the public, vulnerable groups, and experts.

Social media and (dis)connectivity

DEFF Research Database (Denmark)

Tække, Jesper

The paper discuss the relation between media of communication and societal (dis)connectivity. The question is how communication media provide society with different possibilities for (dis)connectivity in different historical media societies. The paper draws on Luhmann’s theory of social systems...... for social systems to develop structures with new forms of communicative connections. Even though society only is possible because of communication media and gets new possibilities for the formation of new structures providing it with new connection possibilities, in the beginning a new communication medium....... In the present society we also see signs of new dis-connectivity, i.e. fake news, political polarization, and economic and democratic inequality. In the final section the paper analyse such problems triggered by digital media. Also the paper point out some new possibilities triggered by the acquisition of social...

Media relations after the introduction of social media

OpenAIRE

Mesila, Helin

2010-01-01

In the light of the popularity of social media on one hand, and the contradictive relationships between journalists and public relations practitioners on the other hand, the thesis studies media relations after the introduction of social media. The study focuses on media relations in Estonian public relations scenery. The research answers to the questions: - What are media relations today? - What are the functions of social media and media relations in organizational communication? ...

DOWNHOLE POWER GENERATION AND WIRELESS COMMUNICATIONS FOR INTELLIGENT COMPLETIONS APPLICATIONS

Energy Technology Data Exchange (ETDEWEB)

Paul Tubel

2003-10-14

The fourth quarter of the project was dedicated to the manufacturing of the mechanical system for wireless communications and the power generation module and inspection pre assembly of the mechanical components. Another emphasis for the quarter was the development of filter control and signal detection software. The tasks accomplished during this report period were: (1) Dimensional issues were resolved and revised drawings for manufacturing of the wireless communications gauge and power generator were completed and sent to a machine shop for manufacturing. (2) Finalized the requirements and fittings and connections for testing the tool in the Halliburton flow loop. (3) The new acoustic generator was manufactured successfully and it was delivered during this quarter. The assembly will be outsourced for plastic coating in preparation for hostile environment use. (4) The acoustic two-way communications development continued to progress. The real time firmware for the surface system was developed and the processor was able to detect and process the data frame transmitted from downhole. The analog section of the tool was also developed and it is being tested for filtering capabilities and signal detection and amplification. (5) The new transformer to drive the acoustic generator assembly was manufactured and was successfully tested. Spring mandrel design showed increased acoustic output on the pipe and was implemented. (6) PCBA board carrier with board set was tested for function and fit and is 100% complete. (7) Filter control software is complete and software to allow modification of communication parameters dynamically is 50% complete. (8) All mechanical parts to assemble the wireless gauge and power generator have been received and verified to be within specification. (9) Acoustic generator has been assembled in the tool mandrel and tested successfully. (10) The circuit required to harvest the power generated downhole has been designed and the power generator

Investigate the relation between the media literacy and information literacy of students of communication science and information science and knowledge

Directory of Open Access Journals (Sweden)

Elham Esmaeil Pounaki

2017-03-01

Full Text Available The new millennium is called Information Age, in which information and communication technologies have been developed. The transfer from industrial society to information society has changed the form and level of education and information from those of the past times. In the past, literacy meant the ability of reading and writing, but today the meaning of literacy has been changed through the time and such a type of literacy is not enough to meet people’s needs in the industrial society of the 21st century. Today’s life requires media and information literacy especially for the students, whose duty is to research and who have a significant role in the development of their country from any perspective. This research aims to study the relation between the media literacy and information literacy of the students of the fields of communication science and information science and knowledge. This is an applied research in terms of its objective and uses a survey-correlation method. The statistical population of this research consists of the postgraduate students studying in the fields of study of information science and knowledge and communication science at Tehran University and Allameh Tabatabai University. The data required for this research were collected by a researcher-made questionnaire. The reliability of the questionnaire has been evaluated by Cronbach’s Alpha, which was equal to 0.936. The data were analyzed using descriptive and inferential statistic methods. The results showed that the level of media literacy and information literacy of students is desirable. There is a significant relationship between the economic status of students and their media literacy. However, the social status of students was directly related to their "ability to communicate" variable of media literacy. Also the Pearson correlation test showed a significant relationship between the variables of media literacy and information literacy.

Ethics of clinician communication in a changing communication landscape: guidance from professional societies.

Science.gov (United States)

Gollust, Sarah E; Dwyer, Anne M

2013-12-01

Cancer experts engage in public communication whenever they promote their research or practice, respond to media inquiries, or use social media. In a changing communication landscape characterized by new technologies and heightened attention to cancer controversies, these activities may pose ethical challenges. This study was designed to evaluate existing resources to help clinicians navigate their public communication activities. We conducted a systematic, qualitative content analysis of codes of ethics, policy statements, and similar documents disseminated by professional medical and nursing societies for their members. We examined these documents for four types of content related to public communication: communication via traditional media; communication via social media; other communication to the public, policy, and legal spheres; and nonspecific language regarding public communication. We identified 46 documents from 23 professional societies for analysis. Five societies had language about traditional news media communication, five had guidance about social media, 11 had guidance about other communication domains, and 15 societies offered general language about public communication. The limited existing guidance focused on ethical issues related to patients (such as privacy violations) or clinicians (such as accuracy and professional boundaries), with less attention to population or policy impact of communication. Cancer-related professional societies might consider establishing more specific guidance for clinicians concerning their communication activities in light of changes to the communication landscape. Additional research is warranted to understand the extent to which clinicians face ethical challenges in public communication.