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Sample records for marketing management ict

  1. Marketing ICT firem

    OpenAIRE

    Studnička, Tomáš

    2008-01-01

    This work focuses on the Czech ICT market which is very varied. First of all, it should be mentioned that under the conception of ICT companies we understand companies providing hardware, maintaining and managing networks and databases,and also companies forming simpler or sophisticared software programs. The work describes the ten most successful companies, according to the polls Top 100 ICT companies in the Czech Republic 2008. The list of the Top 100 is annualy prepared by Computerworld ma...

  2. MANAGEMENT OF ICT – VIABLE BUSINESS STRATEGY FOR THE ROMANIAN TOURISM MARKET

    Directory of Open Access Journals (Sweden)

    Andreea MANOLIU

    2014-12-01

    Full Text Available The Romanian tourism industry has an increasing importance over the economic growth and it currently represents one of the best opportunities to create revenues and workplaces for the country. However, the competitive advantage no longer relies on the natural potential; it is gradually replaced by the anthropical one, represented mainly by science and the information and communication technology (ICT. Therefore, an important topic in relation to changing and renewing the tourism industry regards the use of the information and communication technology. What seems to be necessary for tourism is an intense familiarization with the consumers’ needs and preferences, as well as a quick and fictional approach of the way in which these needs could be met in a more efficient, more attractive way. The use of ICT among the specialized economy agents becomes a strategic priority for the Romanian market, its extremely beneficial effects being well-known for the performance of the sector.

  3. (ICTs) for Book Marketing in Nigeria

    African Journals Online (AJOL)

    This study investigated the extent to which Information Communication Technologies (ICTs) are being used in book marketing. It also determined the constraints to ICTs use in book marketing in Nigeria. It made use of 210 marketing staff of book publishers in Ibadan and Lagos metropolis. Their educational qualifications ...

  4. Internet marketing a ICT ve Vietnamu

    OpenAIRE

    Nguyen, Anh Tuan

    2008-01-01

    The thesis deals with general theory of internet marketing, its opening and discrete premises for functioning, positive sides and threats that internet marketing can bring. An important part of the thesis is drawing an image of the current level of ICT infrastructure and the situation in internet marketing aplication in Vietnam.

  5. Information society development through ICT market strategies Albania versus other developing countries

    CERN Document Server

    Kordha Tolica, Ermelinda; Gorica, Klodiana

    2015-01-01

    ​This book examines the relationship between information society and information communication technology (ICT) markets, while evaluating the ICT impact on Albanian society and its economy. It offers insights on the country's information society development and compares it to other nations. The book begins with a general introduction to information society and efforts that can be used for ICT strategy. It then takes a look at ICT as an industrial sector and uncovers the importance for a strong ICT infrastructure management. Using this background information, the book finally explores the growing information society and ICT sector found in Albania. It measures the information society being created, and compares it to other countries in South Eastern Europe. Next the authors introduce a theoretical model for ICT driven development, focusing on ICT innovation and investment as factors that can affect the ICT market. These factors have also taken into account for strategy development in the national and industr...

  6. How do ICT firms in Turkey manage innovation? : diversity in expertise versus diversity in markets

    NARCIS (Netherlands)

    Akçomak, S.; Akdeve, E.; Fındık, D.

    2013-01-01

    This paper provides a novel taxonomy of firms based on specialization versus diversification in production and markets. Firms may choose to specialize on few production activities or alternatively may build expertise in many activities. There is an accompanying decision when firms sell their

  7. ICT Adoption in Facilities Management Supply Chain

    DEFF Research Database (Denmark)

    Scupola, Ada

    2012-01-01

    This article involves a qualitative study of factors impacting the adoption of ICT solutions in the Danish facility management supply chain. The results show that there are a number of drivers and barriers that influence the adoption of ICT solutions in this service sector. These have been grouped...... concerned with ICT adoption, operations and service management (especially facilities management) as well as operation managers and ICT managers....

  8. Higher education needs for the ICT Spanish market Higher education needs for the ICT Spanish market Higher education needs for the ICT Spanish market

    Directory of Open Access Journals (Sweden)

    Antoni Ras

    2011-11-01

    Full Text Available Purpose: The main objective of the paper is to clarify the expectations held in the realm of business and by employers, in relation to the main educational parameters that respond to the employment needs of the Information and Communication Technology (ICT market in Spain, considering both technical and managerial knowledge. It also assesses whether the Spanish Technical University is providing its graduates with the knowledge currently demanded by the sector.Design/methodology/approach: The report is based on a survey completed by 43 companies, which constitutes more than 60% of the sector and is representative of the entire range of subsectors that constitute the vast ICT industry in Spain. According to the sample construction, post-stratification has been used for analyzing global results. Responses have been weighted according to the proportion that represents the employees’ population of the Spanish ICT sector.Findings: As a first conclusion of the current research it should be noted that in terms of technological knowledge, the gap between what the industry requires and the skills graduates can offer is, in general, much smaller than the gap relating to business management skills, where differences exceeding 25% have been demonstrated. This would suggest that the Spanish ICT sector needs to improve learning in the subjects related to business management.Originality/value: Finally, as an innovate factor since there are no previous bibliographic references on this topic, a surprising conclusion is that a significant segment of the Spanish ICT sector, specifically 51,2 % of the companies surveyed, did not distinguish between professional profiles, expressed indifference, and were equally likely to employ graduates as postgraduates. Although when the market was asked about the preferred profile for managerial positions, the results are quite different: 83.7% of respondents preferred a superior engineer qualification; 16.3%Purpose: The

  9. ICT governance, management and organization 2009

    NARCIS (Netherlands)

    dr. Th.J.G. Thiadens

    2009-01-01

    Vertaling van Sturing en organisatie van ICT voorzieningen. This book deals with the topic ICT governance, management and organization. Basis of the book is the control paradigm. This paradigm makes a distinction between the organization and its governance. So first an ICT organzation is built up.

  10. ICT security management

    OpenAIRE

    SCHREURS, Jeanne; MOREAU, Rachel

    2007-01-01

    Security becomes more and more important and companies are aware that it has become a management problem. It’s critical to know what are the critical resources and processes of the company and their weaknesses. A security audit can be a handy solution. We have developed BEVA, a method to critically analyse the company and to uncover the weak spots in the security system. BEVA results also in a general security score and security scores for each security factor. These will be used in the risk ...

  11. ICT

    African Journals Online (AJOL)

    Jane

    2011-08-17

    Aug 17, 2011 ... Key words: Information and communication technologies (ICT), tools, food security, rural ... albums, posters, theater, human interactions, markets and plays .... Frequency Percent Cumulative percent. Little. 15. 8.8. 8.8. Medium.

  12. Managing ICT deployment in schools

    CSIR Research Space (South Africa)

    Herselman, M

    2014-12-01

    Full Text Available on the university) to complete a proposal which had to be accepted by their respective research committees. • Students had to get their own ethical approval at their universities. Any other ethical approval which was gained before the ICT4RED initiative... Infrastructure Library which is a set of practices for IT service management or ITSM that focuses on aligning IT services with the needs of the business). The four main areas of focus for this deliverable were: • People: A multi-tiered approach was followed...

  13. MARKETING OF AGRI-BUSINESSES IN ICT ENVIRONMENT

    Directory of Open Access Journals (Sweden)

    Davorin Turkalj

    2012-06-01

    Full Text Available By means of quantitative and qualitative research the doctoral dissertation has attained methodical insights into competences and usage levels of new technologies for marketing purposes in agri-businesses in the Republic of Croatia. The results and observations provided in the thesis indicate that swift action is required in order to improve the current situation and prepare farmers for forthcoming changes. In biotechnical sciences there is a need for continuous updating, research and control of interdependent processes and complex relations, which in turn creates a need for a unified system of knowledge dissemination. In order to manage a set of information arising from such processes, it is necessary to have a system that will allow us to store and transfer the acquired knowledge in a safe and simple way in real time, ensuring completeness of information. In today’s world, the key role in this process is to be played by information and communication technologies (ICT encompassing the use of computers and communication technologies, as well as technologies for information management and transfer. Together with other ICT, the Internet is a resource that can bridge the gap between professionals of different expertise on one hand and people living in rural areas and farmers on the other, as it provides a platform for interaction and dialogue. Furthermore, ICT can foster new cooperation and networking through inter-sectoral contacts between government institutions, different support agencies and farmers. The efforts to implement ICT in the agricultural sector are held back by a range of limiting factors, such as: the necessity to reconstruct the sector itself, required investments in new communication systems and adjunct platforms, low levels of computer literacy among farmers, insufficient infrastructure, etc. Taking all this into account, it is obvious that the Internet and modern technologies can be drivers of positive change in agriculture

  14. Marketing Management

    DEFF Research Database (Denmark)

    Wilke, Ricky

    2012-01-01

    Book review of: Christian Homburg, Sabine Kuester, Harley Krohmer, Marketing Management – A Contemporary Perspective, McGraw-Hill Higher Education, 2009......Book review of: Christian Homburg, Sabine Kuester, Harley Krohmer, Marketing Management – A Contemporary Perspective, McGraw-Hill Higher Education, 2009...

  15. Processes, Performance Drivers and ICT Tools in Human Resources Management

    OpenAIRE

    Oškrdal Václav; Pavlíček Antonín; Jelínková Petra

    2011-01-01

    This article presents an insight to processes, performance drivers and ICT tools in human resources (HR) management area. On the basis of a modern approach to HR management, a set of business processes that are handled by today’s HR managers is defined. Consequently, the concept of ICT-supported performance drivers and their relevance in the area of HR management as well as the relationship between HR business processes, performance drivers and ICT tools are defined. The theoretical outcomes ...

  16. Knowledge management in modern organization based on systems III platform ICT

    Directory of Open Access Journals (Sweden)

    Piotr Adamczewski

    2016-12-01

    Full Text Available Systems ICT (Information and Communication Technology form the basis of modern economic organizations. In particular, the intelligent organizations for which advanced ICT infrastructure is a sine qua non for effective knowledge management. This article aims to show the role of modern trends of ICT referred to as SMAC (Social, Mobility, Analytics, Cloud, and which are currently canon IT support management processes. These solutions allow you to create new models of organization functioning in global markets with the use of strategic resources, which is the knowledge assisted solutions SMAC.

  17. Employability management practices in the Polish ICT sector

    NARCIS (Netherlands)

    Marzec, I.; van der Heijden, Beatrice; Scholarios, D.; van der Schoot, E.; Jedrzejowicz, P.; Bozionelos, N.; Epitropaki, O.; Knauth, P.; Mikkelsen, A.; van der Heijde, C.M.

    2009-01-01

    This article examines current career thinking and employability management practices within the Polish Information and Communication Technology (ICT) sector. The aim of this contribution is to identify career management problems and to determine obstacles for implementing employability management

  18. Distance Management of SMEs Using ICT Solutions

    Directory of Open Access Journals (Sweden)

    Zdzislaw Polkowski

    2017-06-01

    Full Text Available The paper contains a description of a research conducted in collaboration with some Erasmus for Young Entrepreneurs program Romanian students, concerning the use and implementation of ICT (Information and Telecommunication Technology, especially in distance managing Small and Medium Enterprises (SMEs. The paper is a response to the nature of contemporary business management, with the constantly increasing amount of work, bureaucracy and the necessity to travel on business combined with the need to manage the company being away. In the research the students assumed the roles of the employees and entrepreneurs simultaneously, to gain the perspective from both points of view – supervised by the authors. The aim was to find and test the effectiveness of the available ICT remote management instruments in the context of SMEs. The aim was to create a study of implementation in real-life conditions, considering the advantages and disadvantages of the solutions tested, including possible future trends. The result was a set of recommendations for business people. Apart from the educational value of the research, the unique, dual perspective assumed by the students participating in it, provided them with a practical insight and skills to better understand and make a better use of the conditions of managing and being managed. The results described here both practical and academic value. The resulting recommendations may constitute the basis of positive changes and improvement in the use of advanced technology in business activities. It is worth noting with its international character the study focuses not only on selected Polish enterprises, but the resulting contents reflects the situation in SMEs in the EU as well, thus it may be a starting point for analyzing other regions worldwide.

  19. ICT Design for Collaborative and Community Driven Disaster Management.

    Science.gov (United States)

    Kuziemsky, Craig E

    2017-01-01

    Information and communication technologies (ICT) have the potential to greatly enhance our ability to develop community reliance and sustainability to support disaster management. However, developing community resilience requires the sharing of numerous resources and the development of collaborative capacity, both of which make ICT design a challenge. This paper presents a framework that integrates community based participatory research (CBPR) and participatory design (PD). We discuss how the framework provides bounding to support community driven ICT design and evaluation.

  20. The importance of ICT on knowledge management in organizations ...

    African Journals Online (AJOL)

    The importance of ICT on knowledge management in organizations. ... Journal of Fundamental and Applied Sciences ... Abstract. Knowledge management (KM) is a process that transforms individual knowledge into organizational knowledge.

  1. Role of ICT in Managing Higher Education for Sustainable ...

    African Journals Online (AJOL)

    It highlighted the ranking of some factors hindering effective usage of ICT in the management of higher education for sustainable development. In light of these findings, it is recommended that ICT facilities are made available and accessible in higher institutions and that relevant end-user training be provided to enhance ...

  2. ICT tools as support fort he management of human talent

    Directory of Open Access Journals (Sweden)

    Sandra Cristina Riascos Erazo

    2011-12-01

    Full Text Available The use of Information and Communication Technologies (ICT within the organizational context has revolutionized management and administrative thought; this is evidenced through various aspects, one is how human talent is managed. This article seeks to show the results of research related to the evaluation of ICT used as support to human talent management and its essential objective was to characterize the main ICT tools used in the operational processes involved in managing human talent. The research was developed in two phases; first, identification of ICT tools that support human management processes, and second, determination of software used for human talent management in 60 companies in the Industrial, Commercial, and Service sectors in the city of Santiago de Cali. The research results indicate that diverse tools are available that facilitate the activities in the area of human talent management and which are mostly used in the commercial and service sectors

  3. ICT

    African Journals Online (AJOL)

    USER

    ABSTRACT. Academic libraries play a prominent role in providing information services in various forms to researchers, ... Recommendation for functional I.C.T. in Nigerian academic library has .... to obtain quality information… and information.

  4. ICT

    DEFF Research Database (Denmark)

    In a previous volume (ICT-Energy-Concepts Towards Zero-Power ICT; referenced below as Vol. 1), we addressed some of the fundamentals related to bridging the gap between the amount of energy required to operate portable/mobile ICT systems and the amount of energy available from ambient sources....... The only viable solution appears to be to attack the gap from both sides, i.e. to reduce the amount of energy dissipated during computation and to improve the efficiency in energy-harvesting technologies. In this book, we build on those concepts and continue the discussion on energy efficiency...... and sustainability by addressing the minimisation of energy consumption at different levels across the ICT system stack, from hardware to software, as well as discussing energy consumption issues in high-performance computing (HPC), data centres and communication in sensor networks. This book was realised thanks...

  5. ict

    African Journals Online (AJOL)

    system to include: input devices, central processing unit, output devices and .... facilities as a result of either acquiring formal or informal training on operating ICT ... to the problems with security threat affecting the service delivery and the cost ...

  6. A STUDY ON IMPACT OF ICT ON THE MARKETING STRATEGY OF INDIAN TOURISM INDUSTRY

    OpenAIRE

    Md. Kashif Ansari; Garima Jain; Jasleen Kaur

    2017-01-01

    Deployment of ICT has been changing the way companies in every industry conduct their business. The most impacted is the marketing department. Marketers need to constantly study the market and the rapid changes in technology to continue satisfying the new-age customers. These customers have access to multiple sources of information due to increased usage of ICT. The present study analyses the evolution of Indian tourism industry, focusing on its marketing strategies over the years. The author...

  7. Right Competencies for the right ICT Jobs – case study of the Croatian Labor Market

    Directory of Open Access Journals (Sweden)

    Katarina Pažur Aničić

    2015-08-01

    Full Text Available The development of information and communication technologies (ICT has led to the significant changes in many areas of human lives. One of the aspects becoming much more challenging is the education of ICT professionals. Latest statistics show that the labor market demand for ICT practitioners exceeds the number of higher education graduates in the field of ICT. This paper provides a brief overview of the past and current situation on the labor market regarding the demand for ICT professionals, as well as forecasts by 2020. Paper also provides a research of demanded competencies in ICT jobs advertisements, and their comparison with competencies defined within the e-Competence framework 3.0 and generic competencies defined by Tuning project.

  8. ict

    African Journals Online (AJOL)

    Reference section of any ... universities located in the geopolitical zone, which comprises of seven states as .... library, its financial capability, staff strength and capacity, staff initiatives, types ... librarians display such resources usually at strategic locations where users could .... This could probably be done by formulating ICT.

  9. ICT and Stock Market Nexus in Africa: Evidence from Nigeria and South Africa

    Directory of Open Access Journals (Sweden)

    Andy Titus Okwu

    2016-08-01

    Full Text Available Several studies have examined ICT in relation to stock market development, economic growth and development and other macroeconomic variables. Most of the studies have been on the developed and emerging economies. Studies have been relatively scanty for the developing economies, especially Sub-Saharan Africa. Thus, knowledge gap has been identified in the literature for the African Continent. Pooled data were used in this paper to spur further studies on financial markets in Africa. This paper employed data on functional models adapted from Gompertz curve model for technology diffusion to investigate the effects of ICT on market outcomes of two leading stock exchange markets in Africa during the 1995-2015 periods. Results showed mixed effects of most ICT metrics and moderating variables in the study. Specifically, the effect of mobile telephone on all market indicators was positive and significant. Further, aggregate effect of the ICT proxies and moderating variables on all market indices was statistically significant. The ICT proxies accounted for positive dynamics in market outcomes, market operations and, thus, sine quo non to growth and development of the markets and financial sectors in the Continent. Therefore, more investments in ICT wares and innovation by the stock exchanges and financial sectors in Africa were recommended.

  10. Investigating Customers' Attitude and Perception toward Mobile Marketing in the ICT Era

    Directory of Open Access Journals (Sweden)

    Malihe Syavoshi

    2009-09-01

    Full Text Available Information and Communication Technologies (ICT have offered innovative and cost effective advertising tools for managers. One of such technologies is mobile phone which has enabled a novel marketing channel for companies to directly reach their customers. Yet, mobile marketing is still in its infancy and needs deeper investigations. This paper has studied 588 customers’ perception for receiving commercials through their mobile phones and factors that would affect such perception. Research methods in the present article based on purpose are applied and descriptive- survey. A questionnaire has been designed and respondents have been selected through categorical randomization method. Hypotheses testing were done through t-test and Pierson test. Results showed that, unlike many other countries, Iranian customers had positive attitude toward mobile marketing.

  11. Enabling socio-economic activities: Opening global markets for the marginalized through secure ICT use

    CSIR Research Space (South Africa)

    Phahlamohlaka, Jackie

    2016-08-01

    Full Text Available This paper identifies and describes five economic activities through which ICT could effectively be used to open global markets for rural and marginalized communities. The activities are identified in contexts where there are no industries...

  12. Processes, Performance Drivers and ICT Tools in Human Resources Management

    Directory of Open Access Journals (Sweden)

    Oškrdal Václav

    2011-06-01

    Full Text Available This article presents an insight to processes, performance drivers and ICT tools in human resources (HR management area. On the basis of a modern approach to HR management, a set of business processes that are handled by today’s HR managers is defined. Consequently, the concept of ICT-supported performance drivers and their relevance in the area of HR management as well as the relationship between HR business processes, performance drivers and ICT tools are defined. The theoretical outcomes are further enhanced with results obtained from a survey among Czech companies. This article was written with kind courtesy of finances provided by VŠE IGA grant „IGA – 32/2010“.

  13. Destination Marketing and Management

    OpenAIRE

    Kocková, Jitka

    2009-01-01

    Work presents the theoretical aspects of destination management and marketing. It defines the destination management and sustainable development of tourism. The work is applied to destination management and destination marketing in region Sokolovsko. For this destiaci is proposed marketing strategy and marketing mix.

  14. ICT ADOPTION IN EMERGING CONTEMPORARY MARKETING PRACTICES: THE CASE OF THE NIGERIAN PAINTS INDUSTRY

    Directory of Open Access Journals (Sweden)

    Michael Oluwaseun OLOMU

    2016-09-01

    Full Text Available The growing awareness of firms about the deployment of information and communications technology continued to stimulate competitive advantage for them in the marketplace. This study investigated the numerous information and communications technologies deployed for products marketing in the Nigerian paints industry and also examined the degree of capacity in which ICTs were deployed in relations to contemporary marketing practices. This study considerably administered 240 questionnaire on paints manufacturing and marketing firms in Nigeria which resulted to 84.5% response rate in year 2014. The outcomes of the analysis revealed that the telephone and e-mail were widely embraced for marketing in the Nigerian paints industry. It was also discovered that paints companies adopted ICT more in a reinforcing capability as against enhancing and transforming purposes. The study suggested that paints producing and marketing firms in Nigeria need to incorporate more of ICT facilities and utilize the various offers of electronic marketing for their daily operations and automations thereby improving firm’s profitability and performance. More importantly, attention should be shifted on companies’ capability to innovate and consequently introducing new ICT products and services in the market.

  15. Marketing and Library Management.

    Science.gov (United States)

    Murphy, Kurt R.

    1991-01-01

    Examines the role of marketing in the management of libraries. The role of public relations (PR) in the total marketing concept is discussed, surveys that have explored PR efforts in academic and public libraries are described, and changes affecting libraries that marketing efforts could help to manage are discussed. (seven references) (LRW)

  16. Building Management and ICT Learning in Civil Engineering Education

    DEFF Research Database (Denmark)

    Christiansson, Per Lennart

    2005-01-01

    The paper presents structures of the learning domains of building informatics exemplified with experiences from building management civil engineering and open education in Industrial IT at Aalborg University. The courses cover areas such as; object oriented programming and relational database...... design, human computer interface, user environment design and usability engineering, computer supported collaborative working, knowledge management, virtual buildings, intelligent buildings, and building systems simulation. Experiences from many years involvement in ICT supported learning and development...... taking into account improvement of learning styles, course content and learning material is also reported....

  17. Managing hybrid marketing systems.

    Science.gov (United States)

    Moriarty, R T; Moran, U

    1990-01-01

    As competition increases and costs become critical, companies that once went to market only one way are adding new channels and using new methods - creating hybrid marketing systems. These hybrid marketing systems hold the promise of greater coverage and reduced costs. But they are also hard to manage; they inevitably raise questions of conflict and control: conflict because marketing units compete for customers; control because new indirect channels are less subject to management authority. Hard as they are to manage, however, hybrid marketing systems promise to become the dominant design, replacing the "purebred" channel strategy in all kinds of businesses. The trick to managing the hybrid is to analyze tasks and channels within and across a marketing system. A map - the hybrid grid - can help managers make sense of their hybrid system. What the chart reveals is that channels are not the basic building blocks of a marketing system; marketing tasks are. The hybrid grid forces managers to consider various combinations of channels and tasks that will optimize both cost and coverage. Managing conflict is also an important element of a successful hybrid system. Managers should first acknowledge the inevitability of conflict. Then they should move to bound it by creating guidelines that spell out which customers to serve through which methods. Finally, a marketing and sales productivity (MSP) system, consisting of a central marketing database, can act as the central nervous system of a hybrid marketing system, helping managers create customized channels and service for specific customer segments.

  18. ICT Solutions for Highly-Customized Water Demand Management Strategies

    Science.gov (United States)

    Giuliani, M.; Cominola, A.; Castelletti, A.; Fraternali, P.; Guardiola, J.; Barba, J.; Pulido-Velazquez, M.; Rizzoli, A. E.

    2016-12-01

    The recent deployment of smart metering networks is opening new opportunities for advancing the design of residential water demand management strategies (WDMS) relying on improved understanding of water consumers' behaviors. Recent applications showed that retrieving information on users' consumption behaviors, along with their explanatory and/or causal factors, is key to spot potential areas where targeting water saving efforts, and to design user-tailored WDMS. In this study, we explore the potential of ICT-based solutions in supporting the design and implementation of highly customized WDMS. On one side, the collection of consumption data at high spatial and temporal resolutions requires big data analytics and machine learning techniques to extract typical consumption features from the metered population of water users. On the other side, ICT solutions and gamifications can be used as effective means for facilitating both users' engagement and the collection of socio-psychographic users' information. This latter allows interpreting and improving the extracted profiles, ultimately supporting the customization of WDMS, such as awareness campaigns or personalized recommendations. Our approach is implemented in the SmartH2O platform and demonstrated in a pilot application in Valencia, Spain. Results show how the analysis of the smart metered consumption data, combined with the information retrieved from an ICT gamified web user portal, successfully identify the typical consumption profiles of the metered users and supports the design of alternative WDMS targeting the different users' profiles.

  19. The Evolution of ICT Markets: An Agent-Based Model on Complex Networks

    Science.gov (United States)

    Zhao, Liangjie; Wu, Bangtao; Chen, Zhong; Li, Li

    Information and communication technology (ICT) products exhibit positive network effects.The dynamic process of ICT markets evolution has two intrinsic characteristics: (1) customers are influenced by each others’ purchasing decision; (2) customers are intelligent agents with bounded rationality.Guided by complex systems theory, we construct an agent-based model and simulate on complex networks to examine how the evolution can arise from the interaction of customers, which occur when they make expectations about the future installed base of a product by the fraction of neighbors who are using the same product in his personal network.We demonstrate that network effects play an important role in the evolution of markets share, which make even an inferior product can dominate the whole market.We also find that the intensity of customers’ communication can influence whether the best initial strategy for firms is to improve product quality or expand their installed base.

  20. Line managers as marketers.

    Science.gov (United States)

    Rynne, T J

    1986-09-01

    Many hospital administrators and boards of directors, having overcome their initial opposition to advertising and hired a marketing professional, are wondering why their marketing programs have not accomplished all that they had hoped. The answer lies in their perception of who is responsible for marketing. Marketing is not a specialty separate from the disciplines of management--it is a basic management skill. Its goal is to satisfy the customer by providing products and services that meet the customer's needs, wants, and preferences. Line managers must understand the hospital's customers and make the critical day-to-day differences in satisfying them. They are the hospital's front-line marketers, and the marketing department's role is to support them in this function. The marketing department should develop the line managers' marketing skills by furnishing them with the appropriate tools: formats, models, examples, and instructions. In addition, the marketing staff should provide such specialized services as marketing research, ad agency management, and development of communications.

  1. Performance Management Practices, Information and Communication Technology (ICT) Adoption and Managed Performance

    Science.gov (United States)

    Kagaari, James R. K.; Munene, John C.; Ntayi, Joseph Mpeera

    2010-01-01

    Purpose: The purpose of this paper is to demonstrate the need for managers of public universities to pay attention to performance management practices and information communication technology (ICT) adoption in order to achieve successful managed performance. Design/methodology/approach: Using a disproportionate stratified purposive approach, a…

  2. ICT and Marketing Challenges in Latin American Libraries.

    Science.gov (United States)

    Feria, Lourdes

    Latin American libraries have experienced an important development in the last two decades. Telecommunications and Information Technologies (ITC) have been key elements in this process. There are leading institutions with remarkable programs; nevertheless it is necessary to design marketing strategies to improve their benefits. A case study based…

  3. Sustainable and ICT-Enabled Development in Developing Areas: An E-Heritage E-Commerce Service for Handicraft Marketing

    Science.gov (United States)

    Muhammad, Tufail; Kim, Kwan Myung

    2018-04-01

    Human-induced threats serve as potential hazards to cultural heritage assets, especially in developing areas where the local community, in general, is a deprived class. Sustainable tourism development is acknowledged as an economic activity to ensure careful management of assets along with local community empowerment and participation. As such, ICT-enabled development is applied in rural development projects to promote sustainable rural livelihood, but success is still limited due to a lack of community involvement and sharing in the economic gains of tourism. With this perspective in mind, the present study focuses on emerging marketing models (e-commerce) that can provide new business ventures for local communities by identifying critical online marketing elements driven by local residents.

  4. MARKETING PERFORMANCE MANAGEMENT

    OpenAIRE

    Gacsi, Roland; Zeman, Zoltan

    2013-01-01

    In recent years, it has become essential for business managers to have new ways of thinking in order to sustain performance and growth. There is an increased intensification of market competition. This tough “fight” to win customers resulted that marketing has an ever increasing place in businesses’ strategic and operational activities. Marketing is not quite understood at many companies which often rest upon the fact that it has been one of the least measurable function in a business. Theref...

  5. The Impact of Information and Communication Technology (ICT) on the Management Practices of Malaysian Smart Schools

    Science.gov (United States)

    Zain, Muhammad Z. M.; Atan, Hanafi; Idrus, Rozhan M.

    2004-01-01

    The impact of Information and Communication Technology (ICT) on the management practices in the Malaysian Smart Schools was investigated. The analysis revealed that the impact has resulted in changes that include the enrichment of the ICT culture among students and teachers, more efficient student and teacher administration, better accessibility…

  6. Marketing Management and Strategy

    DEFF Research Database (Denmark)

    This book gives readers an understanding of the factors that shape the marketing decisions of managers who operate in African economies. It brings together fifteen African cases written by scholars and executives with rich knowledge of business practices in Africa. By combining theoretical insights...... undergraduate and graduate students in marketing, international strategy and international business who require an understanding of African business...... with practical information from the cases, the reader is introduced to issues relating to marketing strategy formulation, managerial actions in designing and implementing marketing decisions, as well as the operational contexts within which these actions are taken. The book is essential reading for both...

  7. The Impact of the Information and Communication Technologies (ICT) to the management of the higher education institutions

    CERN Document Server

    Ganev, P

    1998-01-01

    The paper is aiming to consider the benefits of the using of the newest ICT , that follow for the management of the higher education. The main theme of the forum is directed to the fact that the Higher Education Institutions should be open to innovation and should express a willing to learn. One of the most innovative area is the area of the Information and Communication Technologies. Almost every month is announced a new ICT that facilitates the effectiveness of the management and of the performed business and educational activities at all. That is why the Higher Education Institutions must be open to the innovation and in the field of ICT, because this technology requires special skills and every one that would like to profit from this technology must have a willing to learn. Definitely the higher education institutions should synchronize with the rhythm of the changing technologies, including ICT. They have to consider the changing of the market, they have to meet the business needs. It is obvious that tod...

  8. An Investigation of the Relationship of ICT Training of Principals in ICT Integration in Management Public Secondary Schools: A Case of Nairobi County, Kenya

    Science.gov (United States)

    Chepkonga, Susan

    2015-01-01

    The purpose of this study was to find out whether there exists a relationship between ICT training of principals and ICT integration in management of public secondary schools in Kenya. Cross-sectional survey design was used in Nairobi County where quantitative research strategy was applied for the collection of data using questionnaires. The…

  9. Re-engineering university services to manage ICT in education

    NARCIS (Netherlands)

    Fisser, Petra; van Geloven, M.P.; Franklin, Stephen D.; Strenski, Ellen

    2000-01-01

    Integrating ICT is a hot topic in higher education, in the Netherlands,especially at the University of Twente, the only residential university in the Netherlands. The University of Twente (UT) is profiling itself as a “Telematics University”, a university where telematics applications (or ICT)

  10. ADVERTISING AGENCY MARKETING MANAGEMENT

    Directory of Open Access Journals (Sweden)

    Denis Kislov, Yevgenia Horobei

    2015-11-01

    Full Text Available Goal of the paper. The goal of this article is to define the nature, specific features and factors pertaining to the advertising agency marketing management. One of the tools is the use of non-standard approaches to management of advertising agencies, which under certain conditions makes it possible to improve the situation and to bring the agency to a new higher level as well as to improve the efficiency of its functioning in the conditions of transformational economy of Ukraine. Methodology. Monitoring of the marketing behavior of agencies that promote advertising services. The results of monitoring and analysis demonstrated that the majority of agencies have a disorganized approach to the agency marketing, which results in sporadic activities related to the use and organization of agency marketing. Only individual agencies begin to form their own marketing strategy for the implementation of which marketing budgets are allocated. The main marketing functions of a Ukrainian advertising agency have been identified. Practical value. Rapid development of technologies, sophistication and increased variety of goods and services, reduction of their life cycle, higher customer demands, the growth of volume and speed of obtaining information, increased competition – all these changes that are taking place in the external environment make the Ukrainian companies that provide advertising services search for new approaches to ensure better adaptation to these conditions. Uncertainty, unpredictability and instability of the external environment will continue to grow. Therefore, the companies that provide advertising services need to constantly adapt not only to the existing conditions but also ensure that they are able to quickly react in the future. The basic precondition for success is stability of the quality that is achieved through strategic planning, fine-tuned search system, efficient management, which encourages creation of a position of quality

  11. Application of ICT in systems management of the port SME sector

    Directory of Open Access Journals (Sweden)

    Jairo Augusto Cortes Méndez

    2016-06-01

    Full Text Available The project as a result of the research entitled "Impact of ICT in the organizational structure of SMEs in the port sector using virtual environments" under CONADI convening of the Cooperative University of Colombia, measures and verifies how Information Technology and Communication, ICT, have influenced the organizational structure of SMEs (Small and medium enterprises in the port sector, analyzing each of the perspectives and organizational components and how these can be adapted using ICT. As a general conclusion SMEs should be aware of the importance of ICT in the organizational and productive development as an added value and competitive advantage. The draft revision of the organizational theories, management indices, and experiences of use and impact of ICT in organizations was done. The methodology used is observational and evaluative type with technological development.

  12. Experiences from implementation of ICT for resource management in small construction companies

    DEFF Research Database (Denmark)

    Svidt, Kjeld; Christiansson, Per

    2006-01-01

    This paper summarizes experiences from the process of implementation of ICT-based systems for resource management in small construction companies. The initial decision process, system requirements specification and integration, education and staff training, and end user experiences were followed ...

  13. Overcoming ICT Barriers in IBS Management Process in Malaysia Construction Industry

    Directory of Open Access Journals (Sweden)

    Soon Ern Peniel Ang

    2017-01-01

    Full Text Available As the result of government’s initiative and future outlook in uprising the awareness towards the implementation of sustainable elements in construction industries, the Industrialized Building System (IBS is one of the approaches that had been introduced as an alternative to conventional building method and produce the new strategy of reducing the waste of materials in construction. The IBS approach is actively promoted through several strategies and incentives as an alternative to conventional building methods. Extensive uptakes of modern Information Communication Technology (ICT applications are able to support the different IBS processes for effective production. However, it is argued that ICT uptake at the organizational level needs to be regularly improved. Thus, this paper fulfills the need to identify the critical barriers to ICT employment and highlighting the ICT drivers in enhancing the IBS management process. Critical barriers and drivers to ICT uptake were identified through questionnaire survey with industry stakeholders and were analyzed using mean index and critical t-value with the use of SPSS software. The critical drivers are top management support and commitment and improving the availability of the technologies. The critical drivers which were identified are significant in ensuring the enhancement of ICT implementation. Hence, any system in place should avoid the highest ranked barriers or seek to alleviate their impact by focusing on the identified drivers in order to enhance implementation of ICT in IBS process management.

  14. ADVERTISING AGENCY MARKETING MANAGEMENT

    OpenAIRE

    Denis Kislov, Yevgenia Horobei

    2015-01-01

    Goal of the paper. The goal of this article is to define the nature, specific features and factors pertaining to the advertising agency marketing management. One of the tools is the use of non-standard approaches to management of advertising agencies, which under certain conditions makes it possible to improve the situation and to bring the agency to a new higher level as well as to improve the efficiency of its functioning in the conditions of transformational economy of Ukraine. Methodol...

  15. ICT, an effectiveness factor in the application of digital marketing to retail businesses

    Directory of Open Access Journals (Sweden)

    Ricardo Prada Ospina

    2016-06-01

    Full Text Available Rev.esc.adm.neg The need for organizational development has led companies to review their business model and to find the way to redesign it to face the existing competition and to remain sustainable in the market. The rapid growth of organizations is accompanied by an increase of their functions, as well as an increase in their amount of activities. As situations change, companies are transformed to face new challenges almost instantly. Currently, digital marketing seems to be an important alternative for performing their sales. This evidence of fast increase and change is supported by ICT new technologies, performing a key role on the way to survival, the generation of competitive advantages and much more added value to avoid bottlenecks and restrictions in their processes unless they use appropriate tools and set up coincidental synergies between customers and new technologies so that they won´t turn into appropriation relations better than into representation relations.

  16. Profitable marketing: marketing for non marketing managers. Ceuta Healthcare

    OpenAIRE

    Kilburn, David

    2005-01-01

    This workshop was conducted with 20 Managers from Ceuta Healthcare to raise their awareness of the power of marketing and give them a set of marketing tools to improve the success rate of their business development activities

  17. AN EVALUATIVE STUDY OF AN ICT MODULE FOR A SCHOOL LEADERSHIP AND MANAGEMENT PREPARATION PROGRAM

    Directory of Open Access Journals (Sweden)

    Sarietjie MUSGRAVE

    2017-04-01

    Full Text Available This study reports on findings of an evaluative study on the effectiveness of an information and communication technology (ICT module that forms part of the Advanced Certificate in Education: School Leadership and Management program. The study was carried out among distance education (DE students from the University of the Free State enrolled for above mentioned module. Two ICT audit surveys were used to gather data. This study used two modes of evaluation: Jung and Latchem’s (2007 quality indicators for DE and comparison. The findings highlight ready access to ICT, technical support, appropriate guidance and support by knowledgeable, innovative and committed facilitators and the creation of a sense of community as imperatives for teaching education leaders ICT skills and knowledge.

  18. Changing Concepts and Methods of Confl ict Management in Africa ...

    African Journals Online (AJOL)

    The current security debate centres on state security vs human security, and explores the imperative to intervene on humanitarian grounds, despite international norms on confl ict intervention and state sovereignty. Rhetoric was replaced with action via the Responsibility to Protect report, which revised the concept

  19. THE SPORT MARKETING MANAGEMENT MODEL

    Directory of Open Access Journals (Sweden)

    Alexandru Lucian MIHAI

    2015-06-01

    Full Text Available Sport marketing involves marketing fundamentals applied in one industry, the sport business industry. The development of sport marketing fundamentals is therefore based on basic marketing principles. The practice and activities of sport marketing are also based on basic marketing activities, but are modified and adapted to the sport business industry. Therefore, sport marketing is based on its primary and parent discipline - marketing. Sport marketing is one of the most important functions of a sport business. This is because the sport marketing activities will define the business. The growth of the sport industry is phenomenal and shows no signs of slowing. Also, sport marketing is a process. A process is a continuous cycle. Therefore, marketing is a function that never ends. The sport marketing management model is an illustration of the elements and process of sport marketing. It should serve as a guide for managing the company’s marketing functions. The model illustrates the elements of marketing, the succession of elements and functions, the process of managing, and the interdependence of the elements This paper presents an overview of the model, sport marketing management, each element and the process.

  20. The impact of ICT on market organisation – A case of 3D-models in engineering consultancy

    DEFF Research Database (Denmark)

    Falch, Morten

    2014-01-01

    This paper analyses the impact of the use of ICT in production and delivery of technical engineering consultancy services on business structures with regard to industry convergence and transaction costs. The paper takes an empirical study on the introduction of 3D-modelling tools in the building...... section in a Scandinavian engineering consultancy firm as its point of departure. The discussion identifies three different structural aspects, which all are affected by the use of ICT: Internationalisation vs. Local markets, Outsourcing vs. Structural integration, and Division of work between actors...

  1. Possibilities of ICT-supported services in the clinical management of older adults.

    Science.gov (United States)

    Vollenbroek-Hutten, Miriam; Jansen-Kosterink, Stephanie; Tabak, Monique; Feletti, Luca Carlo; Zia, Gianluca; N'dja, Aurèle; Hermens, Hermie

    2017-02-01

    Services making use of information and communication technology (ICT) are of potential interest to face the challenges of our aging society. Aim of this article is to describe the possible field of application for ICT-supported services in the management of older adults, in particular those with functional impairment. The current status of ICT-supported services is described and examples of how these services can be implemented in everyday practice are given. Upcoming technical solutions and future directions are also addressed. An ICT-supported service is not only the technological tool, but its combination with clinical purposes for which it is used and the way it is implemented in everyday care. Patient's satisfaction with ICT-supported services is moderate to good. Actual use of patients is higher than those of professionals but very variable. Frequency of use is positively related to clinical outcome. ICT offers a variety of opportunities for the treatment and prevention of frailty and functional decline. Future challenges are related to the intelligence of the systems and making the technologies even more unobtrusive and intuitive.

  2. ICT as an enabler in supporting Knowledge Management in Nuclear Malaysia: Issues, challenges and best practises

    International Nuclear Information System (INIS)

    Abdul Muin Abdul Rahman

    2009-01-01

    This paper discusses the notion that ICT (Information and Communication Technology) is an enabler to KM (Knowledge Management) and how ICT can help to support KMS (KM Systems) in the context of Nuclear Malaysia. It starts by taking an academic tour and looking at the meanings and definitions of ICT and KM or KMS from various perspectives. Coincidently, ICT and KM carries a variety of meanings when view from different angles by different groups of people, as described in the following sections. The paper also discusses the issues and challenges in building ICT systems and applications such as that for the KMS. It also provides strategies, actions plans or best practises done by various sectors of the ICT industry that can also be applied to Nuclear Malaysia in its pursuit of building a KMS. As an R and D organization in which knowledge creation, preservation, storage and retrieval are its daily diet, a KMS is something that Nuclear Malaysia cannot afford to live without. (Author)

  3. ICT use for information management in healthcare system for chronic disease patient

    Science.gov (United States)

    Wawrzyniak, Zbigniew M.; Lisiecka-Biełanowicz, Mira

    2013-10-01

    Modern healthcare systems are designed to fulfill needs of the patient, his system environment and other determinants of the treatment with proper support of technical aids. A whole system of care is compatible to the technical solutions and organizational framework based on legal rules. The purpose of this study is to present how can we use Information and Communication Technology (ICT) systemic tools in a new model of patient-oriented care, improving the effectiveness of healthcare for patients with chronic diseases. The study material is the long-term process of healthcare for patients with chronic illness. Basing on the knowledge of the whole circumstances of patient's ecosystem and his needs allow us to build a new ICT model of long term care. The method used is construction, modeling and constant improvement the efficient ICT layer for the patient-centered healthcare model. We present a new constructive approach to systemic process how to use ICT for information management in healthcare system for chronic disease patient. The use of ICT tools in the model for chronic disease can improve all aspects of data management and communication, and the effectiveness of long-term complex healthcare. In conclusion: ICT based model of healthcare can be constructed basing on the interactions of ecosystem's functional parts through information feedback and the provision of services and models as well as the knowledge of the patient itself. Systematic approach to the model of long term healthcare assisted functionally by ICT tools and data management methods will increase the effectiveness of patient care and organizational efficiency.

  4. Prototype Development of an ICT System to Support Construction Management Based on Virtual Models and RFID

    DEFF Research Database (Denmark)

    Sørensen, Kristian Birch; Christiansson, Per; Svidt, Kjeld

    2009-01-01

    early example) of an ICT system was carried out to identify and formalise user needs in relation to construction management based on virtual models and radio frequency identification (RFID). The prototype was developed to support working processes in real-time project progress management, quality...

  5. Managing Cognitive Load in Adaptive ICT-Based Learning

    Directory of Open Access Journals (Sweden)

    Slava Kalyuga

    2009-10-01

    Full Text Available The history of technological innovations in education has many examples of failed high expectations. To avoid becoming another one, current multimedia ICT tools need to be designed in accordance with how the human mind works. There are well established characteristics of its architecture that should be taken into account when evaluating, selecting, and using educational technology. This paper starts with a review of the most important features of human cognitive architecture and their implications for ICT-based learning. Expertise reversal effect relates to the interactions between levels of learner prior knowledge and effectiveness of different instructional techniques and procedures. Designs and techniques that are effective with low-knowledge learners can lose their effectiveness and even have negative consequences for more proficient learners. The paper describes recent empirical findings associated with the expertise reversal effect in multimedia and hypermedia learning environments, their interpretation within a cognitive load framework, and implications for the design of learner-tailored multimedia.

  6. Internationalization strategies of emerging market-based multinationals: integration of Indian ICT-ITES companies on the Dutch service outsourcing market

    NARCIS (Netherlands)

    Beerepoot, N.; Roodheuvel, I.

    2016-01-01

    This paper examines the entry of Indian information and communication technology-information technology-enabled services (ICT-ITES) companies on the Dutch service outsourcing market. Using this case study, the paper integrates two academic debates: the rise of emerging country-based multinationals

  7. Use Of Ict In Smes Management Within The Sector Of Services

    Directory of Open Access Journals (Sweden)

    Plumb Ion

    2008-04-01

    Full Text Available This study investigates how the use of ICT could contribute to the success of small and medium enterprises (SMEs within the sector of services. Within the knowledge-based economy, SMEs are facing both opportunities and challenges due to the information and communication technologies development. We consider that ICT should be used in small business management within the sector of services because ICT are key tools in management processes and could improve managerial practices. The study is based on evidence provided by articles and research reports. The research question was answered by analysing published sources and interpreting evidence. Another way of approaching this question could be collecting and analysing empirical data from the SMEs within the sector of services and comparing the results with the findings of this study.

  8. THE USE OF INFORMATION TECHNOLOGY AND COMMUNICATION (ICT AND REFERENCE IN MANAGEMENT OF SCHOOLS

    Directory of Open Access Journals (Sweden)

    Fátima da Silva Batista

    2016-12-01

    Full Text Available This text deals with the use of Information and Communication Technologies (ICT and its consequences both for the quality of education and to obtain awards as part of the School Management. The development of this theme was made from field research conducted with public schools managers located in different states, which had in common the fact that they obtained good evaluation, the Award in School Management. The qualitative study was conducted through observations, document analysis and semi-structured interviews, with the participation of nine managers. The relevance of this study lies particularly in contributions made in terms of subsidies for transformation processes directed to work by managers with respect to ICTs. Among the study's findings include: (a as to how ICTs are used, showed the concern of managers that they are not separated from the school's education program; (B in relation to the effective contribution of ICTs to obtain the prize, they revealed that their major difference in using them is the way they are incorporated into the teaching process in learning, highlighting its potential as an innovative action in the school routine.

  9. THE DIGITAL DIVIDE: ICT DEVELOPMENT INDICES IN MEXICO

    OpenAIRE

    Edgar TELLO-LEAL; Claudia M. SOSA-REYNA; Diego A. TELLO-LEAL

    2012-01-01

    The integration of Information and Communication Technologies (ICTs) to the manufacturing sector enables to reduce production, management and marketing costs, allowing achieve higher levels of competitiveness. In the social area, ICTs are tools of inclusion improving the provision of education, health and government services, as well as expanding its coverage area of these services. To achieve these benefits it is required a proper incorporation and adaptation of ICTs in the social area, as w...

  10. Critical ICT-Inhibiting Factors on IBS Production Management Processes in the Malaysia Construction Industry

    Science.gov (United States)

    Ern, Peniel Ang Soon; Kasim, Narimah; Hamid, Zuhairi Abd; Chen, Goh Kai

    2017-10-01

    Industrialized Building System (IBS) is one of the approaches that had been introduced as an alternative to conventional building method where it becomes the new strategy of enhancing the sustainable construction in current industries while spearheading a huge advancement of benefits with green constructions into the existing industries. The IBS approach is actively promoted through several strategies and incentives as an alternative to conventional building methods. Extensive uptakes of modern Information Communication Technology (ICT) applications are able to support the different IBS processes for effective production. However, it is argued that ICT uptake at the organisational level is still in its infancy. This raises the importance to identify critical inhibitors which are inhibing the effective uptake of ICT in the IBS production management process. Critical inhibitors to ICT uptake were identified through questionnaire survey with the IBS industry stakeholders. The mean index and critical t-values are generated with the use of the quantitative tool, Statistical Package for Social Sciences (SPSS). The top ten priority ranked inhibitors reflect the Cost, People and Process elements to ICT uptake. High costs in acquiring the technologies and resistance to change were some main concerns from the findings.

  11. An Evaluative Study of an ICT Module for a School Leadership and Management Preparation Program

    Science.gov (United States)

    Musgrave, Sarietjie; De Wet, Corene

    2017-01-01

    This study reports on findings of an evaluative study on the effectiveness of an information and communication technology (ICT) module that forms part of the Advanced Certificate in Education: School Leadership and Management program. The study was carried out among distance education (DE) students from the University of the Free State enrolled…

  12. Towards international strategic partnership management between the ICT and health care sectors: seven pillars of effectiveness.

    Science.gov (United States)

    Caro, Denis H J

    2002-01-01

    This study identifies seven key characteristics of effective strategic partnership management issues between the Information and Communication (ICT) and health care sectors. It underscores the implications for international health community, based on experiences in Canada, Germany, Sweden and the United Kingdom.

  13. Does ICT influence supply chain management and performance? A review of survey-based research

    NARCIS (Netherlands)

    Zhang, Xuan; van Donk, Dirk Pieter; van der Vaart, Taco

    2011-01-01

    Purpose - The purpose of this paper is to review and classify survey-based research connecting information and communication technology (ICT), supply chain management (SCM), and supply chain (SC) performance. The review evaluates present empirical results and aims at detecting explanations for

  14. Team Conflict in ICT-Rich Environments: Roles of Technologies in Conflict Management

    Science.gov (United States)

    Correia, Ana-Paula

    2008-01-01

    This study looks at how an information and communication technologies (ICT)-rich environment impacts team conflict and conflict management strategies. A case study research method was used. Three teams, part of a graduate class in instructional design, participated in the study. Data were collected through observations of team meetings, interviews…

  15. Economic and legal aspects of introducing novel ICT instruments: integrating sound into social media marketing - from audio branding to soundscaping

    OpenAIRE

    Daj, A.

    2013-01-01

    The pervasive expansion and implementation of ICT based marketing instruments imposes a new economic investigation of business models and regulatory solutions. Moreover, the current status of Social Media research indicates that the use of social networking and collaboration technologies is deeply changing the way people communicate, consume and cooperate with each other. Against the backdrop of widespread availability of digital audio-video content and the growing number of “smart” mobile de...

  16. Marketing management : De essentie

    NARCIS (Netherlands)

    Kotler, P.J.; Keller, K.; Robben, H.S.J.

    2010-01-01

    'Marketingmanagement, de essentie' biedt een volledige introductie in modern marketingmanagement. De nieuwste concepten en onderzoeksresultaten komen aan bod. Zo wordt veel aandacht besteed aan holistische marketing en is de impact van technologische ontwikkelingen op hedendaagse marketing in deze

  17. Effects of ICT Integration in Management of Private Secondary Schools in Nairobi County, Kenya: Policy Options and Practices

    Science.gov (United States)

    Oyier, Charles Richard; Odundo, Paul Amollo; Lilian, Ganira Khavugwi; Wangui, Kahiga Ruth

    2015-01-01

    The convergence between telecommunication, broadcasting multimedia and related technologies commonly known as Information and Communication Technologies (ICT), promises a fundamental change in educational management. ICT could be the missing tool in improving efficiency of private secondary schools to cope with rapidly changing world to…

  18. Strategic PSYOP Management: A Marketing Management Approach

    National Research Council Canada - National Science Library

    Sokoloski, Joseph A., III

    2005-01-01

    .... The opportunity derived from this study is to adapt principles of civilian marketing management to provide a framework and tools to develop PSYOP campaign management into a more efficient, target audience based mechanism.

  19. Designing an ICT self-management service: suggestions from persons with type 2 diabetes.

    Science.gov (United States)

    Gardsten, Cecilia; Mörtberg, Christina; Blomqvist, Kerstin

    2017-01-01

    This paper reports the wishes and needs of people with type 2 diabetes (T2DM) for a future information and communication technology (ICT) self-management service to help manage their condition and their everyday life. Diabetes is a chronic disease affecting more and more people and placing increasing demands on health care. The self-management of diabetes includes instrumental and, decision-making skills and skills in managing daily activities, which may be supported by an ICT service. In this study we used a participatory design including two sessions of Future Workshop (FW) as part of a larger research project on the self-management of diabetes. Adults with type 2 diabetes participated in two FW sessions in which their expressed wishes and needs for an ICT service all fell under the broad category of Acceptance of the diagnosis, with three other suggestions; Trust in partnerships, Communication, and Individualized information. The participants' experience of the FW as a democratic process and their appreciation of mutual learning contributed to these results, which are consistent with the aims of person-centred care.

  20. Towards an ICT-Based Platform for Type 1 Diabetes Mellitus Management

    Directory of Open Access Journals (Sweden)

    Ignacio Rodríguez-Rodríguez

    2018-03-01

    Full Text Available Type 1 Diabetes Mellitus (DM1 is a metabolic disease that is characterized by chronic hyperglycemia due to a lack of pancreatic insulin production. This forces patients to perform several blood glucose measurements per day—by means of capillary glucometers—in order to infer a trend and try to predict future values. In this way, a decision about the insulin dosage that has to be exogenously injected to maintain glycemia within the desirable levels is made. Unfortunately, this method usually suffers from relatively high imprecision. However, recent advances in information and communication technologies (ICT, along with novel biosensors that could provide a real-time comprehensive condition of the patient, offer a new perspective in DM1 management. In this sense, new disruptive technologies like Big Data, the Internet of Things (IoT, and Cloud Computing, as well as Machine Learning (ML can play an important role in managing DM1. In this work, firstly, an analysis of previously published ICT-based methods for the management of diabetes continuous monitoring is carried out. In this way, an assessment of the possible lack of such proposals is presented, along with the challenges to be overcome in forthcoming smart DM1 management systems. Finally, an overview of a holistic ICT-based platform for DM1 management that try to solve the limitations of previous works, while at the same time, taking advantage of the abovementioned disruptive technologies is hereby proposed.

  1. Effectiveness of marketing in management marketing activity agricultural companies

    OpenAIRE

    KUCHER O.

    2012-01-01

    Modern approaches to evaluating the effectiveness of marketing activity are investigated. The influence of marketing expenses on actualization volume of output is analyzed. A methodical approach of defining economic efficiency in marketing sales in management business is offered.

  2. ADVERTISEMENTS FOR ICT PROJECT MANAGERS SHOW DIVERSITY BETWEEN SWEDISH EMPLOYERS’ AND PROJECT MANAGEMENT ASSOCIATIONS’ VIEWS OF PM CERTIFICATIONS

    Directory of Open Access Journals (Sweden)

    Siw Lundqvist

    2014-05-01

    Full Text Available Appointing ICT project managers is a delicate issue for management; not least since ICT projects are known to be unsuccessful in delivering the required product in time and on budget. Hence, it is even more important to find the “right” individual for the job. According to project management associations, certification in project management is a prerequisite for a project manager’s successful career. The appreciation of project management certifications among Swedish employers was studied using data collected from job advertisements for ICT project managers during four years (2010-2013. Judged on how the advertisements were worded the result indicates surprisingly low interest from the employers’ side, which conflicts with the project management associations statements about the certifications’ indispensable value for successful projects. Furthermore, it conflicts with a common understanding of certifications as essential for appointment as a project manager. The findings identify a possible gap between PM associations’ and employers’ views regarding the certifications’ value, and highlight the necessity of seriously considering whether it is worthwhile for the individuals to strive for, and for the organizations to promote certification, since it is costly in both time, effort and money.

  3. THE USE OF ICT IN QUALITY EDUCATION MANAGEMENT IN PRIVATE GYMNASIUMS

    Directory of Open Access Journals (Sweden)

    I.V. Plish

    2012-07-01

    Full Text Available The article deals with the peculiarities of the use of information and communication technologies (ICT in the process of the quality education management in private gynasiums. The social importance and the novelty of private education as well as the role of the education quality management and in the same time the lack of practical realization of the effective mechanisms caused the search of the effective technologies of the quality management. The structure of information education environment was proposed into the article. The main goal is to give opportunity to be effective and operative in the process of decision making. The positive influence on the education process was underlined.

  4. Economic and legal aspects of introducing novel ICT instruments: integrating sound into social media marketing - from audio branding to soundscaping

    Directory of Open Access Journals (Sweden)

    Daj, A.

    2013-12-01

    Full Text Available The pervasive expansion and implementation of ICT based marketing instruments imposes a new economic investigation of business models and regulatory solutions. Moreover, the current status of Social Media research indicates that the use of social networking and collaboration technologies is deeply changing the way people communicate, consume and cooperate with each other. Against the backdrop of widespread availability of digital audio-video content and the growing number of “smart” mobile devices, business professionals have developed new strategies for achieving customer involvement and retention through digitally linking audio stimuli to the powerful networking environment of Social Media.

  5. Product management in green markets

    Directory of Open Access Journals (Sweden)

    Čajka Zoran

    2005-01-01

    Full Text Available The present paper deals with the concept of green product management. To create a significantly greener economy, there will need to be a range of new and greener products and technologies. Today we are faced with a growth in more innovative "clean technology" solutions. Successful development of new green products requires high levels of communication and integration, good information, early consideration of green issues, support from top management, and benchmarking. The set of controllable tactical marketing tools (product, price, place and promotion that the company blends to produce the response it wants in the target green market, is the matter of the primary importance to the management.

  6. Utilisation of ICTs by SMEs in records and information management ...

    African Journals Online (AJOL)

    mpho ngoepe

    If it is an acceptable principle that records management systems provide total frameworks for capturing ... the daily workflow and records management practices. Because staff ... academic purposes but not for taxation purposes. 6 Findings and ..... Malaysian Journal of Library & Information Science 10(2):67-83. Winker, DM.

  7. The Marketing Plan: An Integrative Device for Teaching Marketing Management.

    Science.gov (United States)

    Berdine, W. R.; Petersen, James C.

    1980-01-01

    The importance of the marketing plan is stressed as an integrative device for teaching marketing management, and a structure is presented to assist students in designing a marketing plan. Components of this plan include marketing objectives, targeting market and buying motives, external environment and competition, product, price, and promotion.…

  8. THE USE OF ICT IN THE MANAGEMENT OF SCHOOLS OF GENERAL EDUCATION IN THE FORMING OF CIVIL SOCIETY

    Directory of Open Access Journals (Sweden)

    Sergiy I. Netyosov

    2013-03-01

    Full Text Available The status and character of the use of ICT in the management of schools of general education and related utilization of information technology in the organization of management of educational institutions with the requirements of the formation of civil society is considered in the article. The author proves that the management of general education institutions involves a significant amount of social information, and the use of ICT in these activities contributes to the inclusion of the public in the mission of education. But the actual state of realization of ICTs in management of secondary schools is mainly directed at the use of technocratic information technology capabilities and the realization of social component in the management of institutions of general education is involved partially, that is an indicator of the rather slow progress of Ukraine toward the establishment of a civil society.

  9. Towards A Framework For ICT-Enabled Materials Management In Complex Projects

    Directory of Open Access Journals (Sweden)

    N. B. Kasim

    2011-10-01

    Full Text Available This paper describes a research project, aimed at developing a system to integrate RFID-based materials management with resources modelling in project management to improve on-site materials tracking and inventory management processes. In order to develop the system, a comprehensive literature review and exploratory case studies were conducted to investigate current practices, problems, implementation of ICT and potential use of emerging technologies (such as RFID and wireless technologies in overcoming the logistical difficulties associated with materials management. An initial assessment revealed that there is a potential to improve the tracking and management of materials using modern ICT, thus will enhance the operational efficiency of the project delivery process. Moreover, sophisticated technologies such as wireless systems and tagging are not generally used to overcome human error in materials identification and the space constraints inherent in many projects. This paper concludes the finding from case studies for developing a real-time materials tracking framework to support construction professional in handling materials more effectively.

  10. STRATEGIC MARKETING MANAGEMENT IN TOURISM

    Directory of Open Access Journals (Sweden)

    Karolina ILIESKA

    2008-06-01

    Full Text Available This paper presents the relationship between the level of marketing organizing and program orientation of a tourist enterprise. The focus is on exploring marketing significance related to the selection of tourist enterprise's program orientation and competitive market position in the context of achieving planned goals. The role of marketing management and related new market concept supporting strategic tourist enterprise development in transition process of Balkan economies are of special importance. Marketing concept is the base of market-oriented business. In competitive economy customers may choose from whom and how to buy, while services program is constantly evolving in accordance with their demands. In order to be successful, the tourist enterprise must always provide superior value, better than competitors, when it comes to quality, price and services. Marketing combination of management activities should find the best way to fulfill customer's needs and follow new organizational changes. New organizational changes denote new internal and external dimensions of marketing. Internal are related to teamwork and creation of data basis about customers and business partners, and external with developing partnership relations, not only with the customers, but with the suppliers and distributors. In the wealthy process of the tourist and hotel management activities especially by the promotion, of the tourist offer, we face ourselves with lots of details which are details only at the first sight, in fact they are very important things from which resides that the very good reputation of the offer depends and it also influences the tourism development.The contemporary market is characterized by very sensitive diversification and the complexity of the relationship in the sphere of the offer and other. That is why the promoted activities become more essential. This necessity is much emphasized in the tourist market

  11. A Dynamic Life-cycle Model for the Provisioning of Software Testing Services: Experiences from A Case Study in the Chinese ICT Sourcing Market

    OpenAIRE

    Lu, Yikun; Käkölä, Timo

    2011-01-01

    ICT-enabled international sourcing of software-intensive systems and services (eSourcing) is a powerful strategy for managing businesses more effectively. China is becoming a superpower for eSourcing service provisioning, but most Chinese providers are small or medium-sized and leverage the mediated eSourcing model, delivering services to foreign ICT clients that interface with end-clients onshore. This model restricts the providers to low-value projects. This paper probes eSourci...

  12. Effective managed care marketing strategies for evolving markets.

    Science.gov (United States)

    Conlon, M K

    1997-11-01

    In a world of increased competition and changing consumer expectations, one of the keys to a fiscally sound health plan is having a dynamic marketing strategy that takes into account the shifting attitudes of consumers as managed care markets mature. The primary goal of any health plan marketing strategy should be the acquisition and retention of members. Providing cost-efficient and convenient service for enrollees, offering low or no deductibles, having convenient office locations, and minimizing paper-work are important elements of such a marketing strategy. Factors such as brand awareness and the perceived image of a health plan also are important considerations in acquiring and retaining market share. The relative importance of these consumer satisfaction criteria change as a managed care market evolves and matures. Financial and marketing managers, thus, should ascertain their market's stage of development and respond with appropriate marketing strategies.

  13. HE SCIENTIFIC CONTENT OF MANAGEMENT MARKETING AND MARKETING MANAGEMENT

    OpenAIRE

    PAPUC, Mihai; SMEDESCU, Ion

    2012-01-01

    In the last decenniums, economic literature has debated more and more vividly a new concept Management Marketing1. The rightful understanding of this compound noun has to take in consideration the complex content of the two sciences, the way in which their conceptual defining, methods and specific instruments appear in the common relation generated by processes and connections through which the companys activities are organically integrated in its economical and social environment. The presen...

  14. THE SCIENTIFIC CONTENT OF MANAGEMENT MARKETING AND MARKETING MANAGEMENT

    OpenAIRE

    Ion SMEDESCU (In memoriam); Mihai PAPUC

    2012-01-01

    Concept – Management Marketing. The rightful understanding of this compound noun has to take in consideration the complex content of the two sciences, the way in which their conceptual defining, methods and specific instruments appear in the common relation generated by processes and connections through which the company’s activities are organically integrated in its economical and social environment. The present paper brings into discussion some points of view that could contribute to the co...

  15. extent of use of ict by fish farmers in isoko agricultural zone of delta

    African Journals Online (AJOL)

    Mr. TONY A

    Abstract. The study examined the extent of use of ICTs by fish farmers in Isoko .... TABLE 1: Percentage distribution of respondents selected socioeconomics ... fish breeds, feeds and management), and made inquiries about market predictions.

  16. Extent of ICT Application in the Management of Administrative and Student Personnel Records in the Public Universities in Enugu State, Nigeria

    Science.gov (United States)

    Chidobi, Roseline Unoma

    2015-01-01

    The purpose of the study is to identify the extent of ICT application in management of administrative and student personnel record in the public universities in Enugu state. The study was a survey research the quantitative data were collected through a 20-item questionnaire title "Extent of ICT Application in Record management"…

  17. ICT for environmental sustainability. Green ICT roadmap

    Energy Technology Data Exchange (ETDEWEB)

    Ahola, J.; Ahlqvist, T.; Ermes, M.; Myllyoja, J.; Savola, J.

    2010-03-15

    This report presents a VTT roadmap on ICT for environmental sustainability, based on the assessments and evaluations made by VTT technology experts. We adopt a broad and systemic view to the issue; in other words, we believe that ICT's effectiveness depends on mutual understanding and changing the system level activities, i.e. the complex web of behaviour of people, institutions, organisations and political jurisdictions, like nation-states. We use the term ICT for environmental sustainability or environmentally sustainable ICT, instead of green ICT, and defined it as: The optimal use of ICT for managing the environmental sustainability of societal activities. The roadmap is divided into three themes. Empowering people means using ICT to raise people's awareness of the environmental impact of their actions and to channel their behaviour in a more environmentally-friendly direction. Extending natural resources involves reducing the use of diverse environmentally unsustainable resources through ICT-based solutions. Optimising systems refers to minimising the environmental load of diverse systems by optimising their operation. As a synthesis, we identified four focal topics within the roadmap themes that are most promising for further investigation. These are: (1) environmentally sustainable consumption, (2) smart energy and buildings, (3) lifecycle efficient production, and (4) optimised and adaptive networks. (orig.)

  18. The value of telemonitoring and ICT-guided disease management in heart failure: Results from the IN TOUCH study.

    Science.gov (United States)

    Kraai, Imke; de Vries, Arjen; Vermeulen, Karin; van Deursen, Vincent; van der Wal, Martje; de Jong, Richard; van Dijk, René; Jaarsma, Tiny; Hillege, Hans; Lesman, Ivonne

    2016-01-01

    It is still unclear whether telemonitoring reduces hospitalization and mortality in heart failure (HF) patients and whether adding an Information and Computing Technology-guided-disease-management-system (ICT-guided-DMS) improves clinical and patient reported outcomes or reduces healthcare costs. A multicenter randomized controlled trial was performed testing the effects of INnovative ICT-guided-DMS combined with Telemonitoring in OUtpatient clinics for Chronic HF patients (IN TOUCH) with in total 179 patients (mean age 69 years; 72% male; 77% in New York Heart Association Classification (NYHA) III-IV; mean left ventricular ejection fraction was 28%). Patients were randomized to ICT-guided-DMS or to ICT-guided-DMS+telemonitoring with a follow-up of nine months. The composite endpoint included mortality, HF-readmission and change in health-related quality of life (HR-QoL). In total 177 patients were eligible for analyses. The mean score of the primary composite endpoint was -0.63 in ICT-guided-DMS vs. -0.73 in ICT-guided-DMS+telemonitoring (mean difference 0.1, 95% CI: -0.67 +0.82, p=0.39). All-cause mortality in ICT-guided-DMS was 12% versus 15% in ICT-guided-DMS+telemonitoring (p=0.27); HF-readmission 28% vs. 27% p=0.87; all-cause readmission was 49% vs. 51% (p=0.78). HR-QoL improved in most patients and was equal in both groups. Incremental costs were €1360 in favor of ICT-guided-DMS. ICT-guided-DMS+telemonitoring had significantly fewer HF-outpatient-clinic visits (pmanagement of HF patients did not affect the primary and secondary endpoints. However, we did find a reduction in visits to the HF-outpatient clinic in this group suggesting that telemonitoring might be safe to use in reorganizing HF-care with relatively low costs. Copyright © 2015 The Authors. Published by Elsevier Ireland Ltd.. All rights reserved.

  19. Marketing management of sport and tourism - Introduction

    OpenAIRE

    Bieger, Thomas; Beritelli, Pietro

    2003-01-01

    Marketing Management of sport and tourism does not just mean marketing of touristic sport products. Marketing management of sport and tourism can be divided into marketing of sport activities, events or infrastructure for people outside the location and marketing of tourism through sport activities, events and sport infrastructure. A system approach is introduced to serve as a model for explaining interrelations between the different elements in the sport and tourism context. As such destinat...

  20. ICT support safety, health and environment management system (e-SHEMS)

    International Nuclear Information System (INIS)

    Amy Hamijah Ab Hamid; Hasfazilah Hassan; Siti Massari Amran; Norzalina Nasirudin; Azimawati Ahmad; Mohd Suhaimi Kassim; Shaharum Ramli; Musa Ibrahim; Mohd Sidek Othman

    2009-01-01

    Safety program is compulsory for a nuclear technology related research and development institution like Nuclear Malaysia. It has been implemented in various safety standard systems including Act 514, Act 304, ISO 14000, OSHAS 18001 and IAEA. This paper began with Nuclear Malaysia history in initiating our own safety standard system since 1982. Currently, Nuclear Malaysia's Safety Health and Environment Management System (SHE-MS) was stipulated for similar purpose. Furthermore, it has implemented guidelines by AELB, IAEA, DOSH, Fire Brigade and Police Force. This paper briefly describes the overall structure of SHE-MS, how it functions and being managed, and lessons learned. The findings which are based on the issues and challenges, then it can be analysed to propose a development of SHE-MS ICT-support application for future improvement and enhancement in inculcating and nurturing safety culture among Nuclear Malaysia staff. (Author)

  1. HOLISTIC MARKETING MANAGEMENT AND SOCIAL MEDIA

    OpenAIRE

    William PERTTULA

    2011-01-01

    Social media and social media marketing are real challenges to holistic marketing management approach focusing on real customer value. A distinct problem for social media is making a profit when the standard practice is to not charge the user any money. Social media marketing relies on its similarity to word of mouth marketing which has always been praised for its effectiveness. Social media marketing can be faster and cheaper that other forms of marketing, and should be integrated with the r...

  2. Market-Based Fisheries Management

    DEFF Research Database (Denmark)

    Høst, Jeppe Engset

    a timely, critical insight into the social, cultural and economic aspects and consequences of market-based fisheries management. The privatization of fish quotas in Denmark represents one of the most far-reaching and comprehensive privatization schemes of its kind and has been widely promoted as a market......-based system with innovative social safeguards. This work critically examines this privatization of fish resources, combining quantitative and qualitative material to provide new understanding of fish quotas and their social value. Scholars with an interest in privatization and the socio-economic aspects...... of fisheries, and those working with NGOs, fishers and fisheries, and concerned with political conflicts will all value the research presented here....

  3. Congestion management in liberalized market environment

    International Nuclear Information System (INIS)

    2006-01-01

    This paper is based on the survey conducted by WG C5.4 on congestion management. It describes market conditions and institutional arrangements in the 18 countries participating in the survey, and internal and cross-border congestion management. The interaction with the electricity market is discussed, considering allocation of transmission capacity, market schedule, congestion management tools and payment for the costs incurred. The survey shows that there is a tendency towards the use of market-based methods. (author)

  4. Modular ICT-based patient empowerment framework for self-management of diabetes: Design perspectives and validation results.

    Science.gov (United States)

    Lamprinos, Ilias; Demski, Hans; Mantwill, Sarah; Kabak, Yildiray; Hildebrand, Claudia; Ploessnig, Manuela

    2016-07-01

    It is estimated that more than 382 million people suffer from diabetes across the globe, most of which are between the age of 40 and 59 years. ICT can play a key role in better management of diabetes and in patient empowerment. Patient empowerment involves patients to a greater extent in their own healthcare process and disease management becomes an integrated part of their daily life. Self-management opens the possibility for patients to contribute to their own healthcare as well as to be more in control of their disease. The objective of our study was to explore the impact of an ICT-based patient empowerment framework in diabetes self-management. A modular patient empowerment framework that fosters diabetes self-management was designed and implemented. The framework incorporates expert knowledge in the form of clinical guidelines, and it supports patients in the specification of personalized activities that are based on medical recommendations and personal goals, and in the collection of observations of daily living. The usability and usefulness of the proposed framework were assessed in a pilot study with the participation of 60 patients and 12 health professionals. The study revealed that a patient empowerment approach based on self-management ICT tools is useful and accepted by both the patients and the physicians. For those patients who were already disciplined in their disease management the piloted solution served as a facilitator for data logging. For the rest, it served as an incentive for better adherence to disease management principles. The ICT tools prompted many patients into becoming more physically active and into making dietary habits' adjustments. However, this impact proved to be tightly correlated with the sociocultural background of the subjects. The study also demonstrated that even in patient-centric self-management interventions the physicians still have a key role to play. However, the acceptance of such interventions by the healthcare

  5. The process of marketing management – between the management marketing activities and the operational marketing

    OpenAIRE

    Luminita Zait

    2009-01-01

    The best known definitions provided to the concept of marketing management, in the last decades of the 21st century have in common – the orientation towards the client and the development of successfull relations with the clients, the substantion and operationalization of the mix of marketing, as the basis of the exchange relation, the involvement of all functional areas inside the organisation in managing relations in order to achieve the long term objectives of the organization – but the ma...

  6. The Role of Human Resource Management Practice Mediated by Knowledge Management (Study on companies from ICT sector, Croatia

    Directory of Open Access Journals (Sweden)

    Marina Klacmer Calopa

    2015-05-01

    Full Text Available This paper integrates theories and findings of the role of human resources management (HRM in the process of knowledge management (KM in the information and communication technologies (ICT sector in Croatia.In order to succeed, companies must prevent the loss of knowledge. Therefore, they must recognize the importance of human resources as the main factor of business. Only knowledge management enables knowledge sharing.Furthermore, applications of information technology (IT in the field of HRM can prevent the loss of knowledge and arise the transfer of knowledge among employees.For the purpose of this paper, a survey regarding human resource and knowledge management in IT companies is conducted in order to analyze the structure of HR and the importance of knowledge sharing in an organization.

  7. TQM management and marketing aspects

    Directory of Open Access Journals (Sweden)

    Ćuzović Sreten D.

    2004-01-01

    Full Text Available The aim of marketing management is to satisfy the needs and desires of consumers. A lot of factors have influenced the consumers and their purchasing. Besides price and assortment factors there are requirements of consumers for the quality of a product. It means that a product should have physical, chemical, designing, aesthetic, ecological and other desirable properties that should be expressed before its use. For that reason the quality in the theory and practice of management is beginning to affirm itself. This has been particularly expressed by the introduction of quality standardization series ISO 9000(9000:2000, ISO 14000. The apply of ISO 9000 makes internationalization of quality system and circulation of goods and services without "physical-fiscal-technical" barrier possible.

  8. The process of marketing management – between the management marketing activities and the operational marketing

    Directory of Open Access Journals (Sweden)

    Luminita Zait

    2009-12-01

    Full Text Available The best known definitions provided to the concept of marketing management, in the last decades of the 21st century have in common – the orientation towards the client and the development of successfull relations with the clients, the substantion and operationalization of the mix of marketing, as the basis of the exchange relation, the involvement of all functional areas inside the organisation in managing relations in order to achieve the long term objectives of the organization – but the main issues are related to four basic activities: - analysis, planning, implementing and controlling marketing activities.

  9. Market based generation: A promising market management option

    International Nuclear Information System (INIS)

    Siddiqi, R.

    1992-01-01

    It is proposed to ease the tension between demand management and supply side management at electric utilities through the introduction of a concept called market management. Market management provides a framework for developing and evaluating the attractiveness of new products and services such as dispersed generation hardware, implementation services, and complementary pricing structures. A market management strategy is the definition of market segments, creating products for those segments, evaluation of the profitability of the product-segment combinations, commitment of resources to those segments, and development of product and marketing plans for those segments. A brief analysis of backup generation is presented as an example of market management. In this example, the customer that is backed up shares some portion of the capital and maintenance costs of the backup unit through priority service rates; the utility and customers that are not backed up can obtain the use of the generating resource but pay only a portion of its costs. Backup generation programs have been found to provide utilities with the ability to meet peak load requirements more cheaply than by investing in peaking capacity. Other benefits for utilities include protection of market share, more efficient rates, and a new source of revenues. With the advances in the technology of small-scale generation, utilities can examine bundling various pricing options with market based generation to offer alternative value-added service options to customer segments with demand characteristics that make these technologies attractive. 3 figs

  10. ICT Enhanced Buildings Potentials

    DEFF Research Database (Denmark)

    Christiansson, Per

    2007-01-01

    component systems that are accessed and integrated in the real world of building use in different contexts. The ICT systems may be physically or virtually embedded in the building. Already in 1982 AT&T established the 'intelligent buildings', IB, concept due to marketing reasons and the Informart building...... with focus on virtual building models support, new services and user environment definitions and development, virtual spaces and augmented reality, intelligent building components, application ontologies, and ICT systems integration to illustrate ICT enhanced buildings potentials and R&D needs.  ...

  11. A strategic Analysis of the European Companies in the ICT Sales Channel

    Directory of Open Access Journals (Sweden)

    Raffaello Balocco

    2012-07-01

    The goal of this paper is to provide a detailed picture of the ICT sales channel and its players in the European market. A classification framework is proposed and eleven different business models are identified. The paper is based on a case study methodology that included 53 semi‐standardized\tinterviews\twith\tCEOs\t(Chief Executive Officers and marketing and communications managers at leading European ICT suppliers coupled with the literature review.

  12. Managing creativity in business market relationships

    DEFF Research Database (Denmark)

    Andersen, Poul Houman; Kragh, Hanne

    2013-01-01

    The guest editors' introduction to the Special Issue on managing creativity in business market relationships positions the topic at the intersection between interorganizational research and creativity research. It introduces three paradoxes that managers of such processes face: a) the tension...

  13. The role of Ict in acting Supervisor and Manager in schools

    Directory of Open Access Journals (Sweden)

    Adriana Benedita Soares de Lima

    2016-06-01

    Full Text Available This research investigated the role of the Education Advisor and School Management in the Metropolitan Region of Paraiba Valley in order to identifymalfunctions in administrative and pedagogical processes that prevent the effective student learning. In this case study were conducted diagnostic surveys school processes, relying on administrative tools and information and communication technologies. They were proposed and implemented with the researched tools that enable greater efficiency in the performance of these professionals in the management of schools with the development of a strategic planning and Improvement Project execution using information and communication technologies (ICT. The methodology was based on a qualitative approach and involved the literature. The scenarios of the research were two schools under the jurisdiction of Taubate Educational Board and the subjects surveyed were supervisors, principals, teachers, coordinators and staff of these schools. administrative and technological tools were used: Current Reality Tree, the Improvement and Project Worksheet Matrices (SPM.

  14. The Delicate Interface between Management Accounting and Marketing Management

    NARCIS (Netherlands)

    van Helden, Jan; Alsem, Karel Jan

    2016-01-01

    This paper explores the delicate interface between management accounting and marketing management. Based on the scope of their mutual relationship, a distinction is made between two types of interfaces: informing and integrating. Whereas the traditional management accounting domains, such as

  15. Strategic PSYOP Management: A Marketing Management Approach

    Science.gov (United States)

    2005-03-01

    advertising , and public relations. This study will not examine advanced marketing strategies designed for intra- market competition. E. METHODOLOGY The...doctrine, and ultimately develop a national PSYOP marketing strategy . Without accepting these principles PSYOP will be limited to ineffective advertising ...implementations of marketing strategies into U.S. doctrine, a hypothetical case study of recommended changes, and conclusion. G. CONCLUSION U.S. suffers

  16. Risk management in a competitive electricity market

    International Nuclear Information System (INIS)

    Liu, Min; Wu, Felix F.

    2007-01-01

    In a competitive electricity market, it is necessary and important to develop an appropriate risk management scheme for trade with full utilization of the multi-market environment in order to maximize participants' benefits and minimize the corresponding risks. Based on the analyses to trading environments and risks in the electricity market, a layered framework of risk management for electric energy trading is proposed in this paper. Simulation results confirmed that trading among multiple markets is helpful to reduce the complete risk, and VaR provides a useful approach to judge whether the formed risk-control scheme is acceptable. (author)

  17. School of Management, Marketing and Commerce Studies

    Directory of Open Access Journals (Sweden)

    R. B. Nozdryova

    2014-01-01

    Full Text Available Governance and regulation at the national and international level, the management system of the leading companies in the world, forms and methods of management, and marketing, commercial and advertising work form a relatively new subject field in domestic science. These issues have been introduced into the educational process in Russian universities in the second half of the 1980s. At the MGIMO these research areas have been developed for more than 60 years. Scientific School of the Department of Management and Marketing and the Department of Management Foreign Economic Activity is oriented at the international level and focuses on the development of organizational forms and methods of management, marketing strategy, marketing, and commerce in the context of foreign trade and international activities of domestic firms and organizations on the basis of a comprehensive study of advanced management experience of leading foreign countries. In the early stages of its existence, the school was focused on methodological and practical aspects of international commerce and advertising. But gradually its research encompassed the field of management and marketing, and the scientific school in the field of international management and marketing was established on the basis of examination of relevant theories and experiences of leading foreign countries, and especially multinational companies. Originally these studies were conducted by the Department International Economic Relations of the Faculty of International Economic Relations at MGIMO. The disciplines included studies of the foreign trade operations in global markets, management of foreign economic activities in foreign countries, world commodity markets, and others. The textbook "Organization and technology of foreign trade in the capitalist market" by I.N. Gerchikova, Honored Scientist of the Russian Federation, Doctor of Economic Science, Professor, published in 1977 already contained sections on

  18. Integrating ICT in Agriculture for Knowledge-Based Economy | Balraj ...

    African Journals Online (AJOL)

    ... demands the integration of ICT knowledge with agriculture. Already projects such as Agriculture Management Information System (AMIS), and e-Soko (which means electronic marketing) – which provides farmers with the price decision making tools enlightens the path to socio-economic development through agriculture.

  19. How do ICT project managers manage project knowledge in the public sector? An empirical enquiry from the Victorian Public Sector in Australia

    Directory of Open Access Journals (Sweden)

    Yakub Karagoz

    2016-10-01

    Full Text Available Projects are temporal organisation forms that are highly knowledge-intensive and play an important role in modern public (and private sector organisations. The effective and efficient creation, dissemination, application and conservation of relevant knowledge are a critical success factor in the management of projects. Yet, project management (PM and knowledge management (KM are two distinct disciplines. This paper explores the relationship between PM and KM by analysing the literature at the intersection of those disciplines and presenting the empirical results of a case study of the Victorian Public Sector (VPS in Australia. A series of 14 interviews were conducted to explore how ICT project managers manage project knowledge across the departments of the VPS. Findings show a strong preference among the participants for informal, face-to-face interactions and agile approaches to facilitate knowledge transfer and creation in ICT project environments.

  20. Marketing quality and value to the managed care market.

    Science.gov (United States)

    Kazmirski, G

    1998-11-01

    Quantifying quality and marketing care delivery have been long-term challenges in the health care market. Insurers, employers, other purchasers of care, and providers face a constant challenge in positioning their organizations in a proactive, competitive niche. Tools that measure patient's self-reported perception of health care needs and expectations have increased the ability to quantify quality of care delivery. When integrated with case management and disease management strategies, outcomes reporting and variance analysis tracking can be packaged to position a provider in a competitive niche.

  1. FuturICT: Participatory computing to understand and manage our complex world in a more sustainable and resilient way

    Science.gov (United States)

    Helbing, D.; Bishop, S.; Conte, R.; Lukowicz, P.; McCarthy, J. B.

    2012-11-01

    We have built particle accelerators to understand the forces that make up our physical world. Yet, we do not understand the principles underlying our strongly connected, techno-socio-economic systems. We have enabled ubiquitous Internet connectivity and instant, global information access. Yet we do not understand how it impacts our behavior and the evolution of society. To fill the knowledge gaps and keep up with the fast pace at which our world is changing, a Knowledge Accelerator must urgently be created. The financial crisis, international wars, global terror, the spreading of diseases and cyber-crime as well as demographic, technological and environmental change demonstrate that humanity is facing serious challenges. These problems cannot be solved within the traditional paradigms. Moving our attention from a component-oriented view of the world to an interaction-oriented view will allow us to understand the complex systems we have created and the emergent collective phenomena characterising them. This paradigm shift will enable new solutions to long-standing problems, very much as the shift from a geocentric to a heliocentric worldview has facilitated modern physics and the ability to launch satellites. The FuturICT flagship project will develop new science and technology to manage our future in a complex, strongly connected world. For this, it will combine the power of information and communication technology (ICT) with knowledge from the social and complexity sciences. ICT will provide the data to boost the social sciences into a new era. Complexity science will shed new light on the emergent phenomena in socially interactive systems, and the social sciences will provide a better understanding of the opportunities and risks of strongly networked systems, in particular future ICT systems. Hence, the envisaged FuturICT flagship will create new methods and instruments to tackle the challenges of the 21st century. FuturICT could indeed become one of the most

  2. Energy Monitor ICT 2008; Energiemonitor ICT 2008

    Energy Technology Data Exchange (ETDEWEB)

    Clevers, S.; Popma, P.; Elderman, M. [Tebodin Netherlands, Den Haag (Netherlands)

    2009-08-15

    Following the report 'ICT flows' (ICT stroomt door) of 2007, the Energy Monitor ICT 2008 offers an update of the energy use of the ICT sector in the Netherlands (households, offices and ICT infrastructure) and recommendations for increasing the energy efficiency in the ICT sector. [Dutch] In navolging van het rapport 'ICT stroomt door' uit 2007 geeft de Energiemonitor ICT 2008 een update van het energiegebruik door ICT in Nederland (huishoudens, kantoren en ICT infrastructuur) en de aanbevelingen om de energie-efficientie in de ICT-sector te verhogen.

  3. Relationship Between Teacher ICT Competency And Teacher Acceptance And Use Of School Management System (SMS

    Directory of Open Access Journals (Sweden)

    Leong Mei Wei

    2016-10-01

    Full Text Available This study aims at examining the relationship between teacher ICT competency and teacher acceptance and use of SMS in Negeri Sembilan secondary schools in Malaysia. This is a non-experimental quantitative research using survey technique through the administration of a set of questionnaire that comprised teacher demographic variables, teacher ICT competency and teacher acceptance and use of SMS. Some 417 returned questionnaires have been analyzed. The findings showed that teachers in Negeri Sembilan secondary schools rated themselves as having high level of ICT competency, and acceptance and use of SMS. Furthermore, data indicated that there was a statistically significant moderately strong positive correlation between teacher ICT competency and teacher acceptance and use of SMS. In addition, multiple regression analysis showed that smart pedagogy, professional growth and leadership, and digital citizenship were the three teacher ICT competency dimensions that are statistically significant predictors of teacher acceptance and use of SMS. The fitness indexes of the proposed structural model do not achieve the level of fitness required for RMSEA, GFI, and Ratio Chisq/df. Thus, a re-specified structural model was established for this study.

  4. Benchmarking ICT companies on the management of social and environmental issues in their supply and disposal chains

    Energy Technology Data Exchange (ETDEWEB)

    Kruse, C. [ISIS Asset Management, London (United Kingdom)

    2004-07-01

    ISIS Asset Management's January 2004 benchmarking study of eleven global Information and Communication Technology (ICT) companies demonstrates how poor social and environmental performance has the potential to impact the bottom line, not least through damage to a company's brand. It also highlights how effective engagement of suppliers can lead to tangible business benefits, most notably improved product quality. The study found a number of examples of good practice within the sector, but also substantial shortcomings, especially with regard to the management of labour standards. (orig.)

  5. Environmental impact of ICT and implications for e-waste management in Romania

    Directory of Open Access Journals (Sweden)

    Valentina TARTIU

    2010-12-01

    Full Text Available The development of Information and communications technology (ICT, as core of the digital economy, presents contradictory effects on the environment. The paper presents the main perspectives of environmental impact of ICT, especially in relation with waste electrical and electronic equipment (WEEE, e-waste, as they result from the approaches found in literature and the reports of official international and national bodies. The analysis of impact on environment and e-waste is done on two levels: the impact of ICT sectors and the impact of electronic applications (including the electronic commerce. The article ends with customizing the characteristics of the digital economy in Romania. Particular attention is paid to WEEE generated from the development of the digital economy and the significant challenges which the systems of collection, treatment and disposal must meet the environmental requirements.

  6. Strategic management approach to marketing

    OpenAIRE

    Jović Mile B.

    2004-01-01

    The marketing concept is not a theory of marketing, but a philosophy of business. It affirms that the key to meeting the objectives of stake-holders is to satisfy customers. In competitive manners this means that success goes to those firms which are best in meeting the needs of its customers. A business that fails to do this in a competitive economy will not survive because customers will go elsewhere. Business that are good at satisfying customer needs have the best opportunities to grow an...

  7. The facilities management market in Denmark

    DEFF Research Database (Denmark)

    Jensen, Per Anker

    2010-01-01

    for researching the market but particular the definition of space including acquisition as well as development, administration, operation, maintenance and utilities in the same main product is problematic. Research limitations/implications: The market research is limited to the Danish market, but the results......Purpose: To present the results of market surveys in Denmark, which have been based on and used to test a proposal for a new European standard for a taxonomy of Facilities Management (FM). Design/methodology: The market research included surveys of both the client side and the provider side...... and was carried out by a management consultant company by telephone interviews based on definitions developed from drafts for the European FM taxonomy standard by a university researcher, who is a member of the standardisation work group. Findings: The proposed taxonomy for FM is in general a good basis...

  8. Management of electricity markets in European Union

    International Nuclear Information System (INIS)

    Zamfir, A.; Florescu, M.S.

    2007-01-01

    The challenges facing energy markets in Europe were discussed with particular reference to the need to integrate and interconnect national energy markets. The Romanian power market evolution since 2000 was also analyzed, taking into account the fact that the strategic objective of the Romanian Government is to assume the role of Regional Exchange in the South-East European region. A common approach to energy is needed to enable the European Union (EU) to compete in global markets, to improve sustainability in the EU and to secure energy supply. An overall framework is needed in order to achieve these objectives. This paper presented the general measures needed to complete the internal gas and electricity markets in Europe. It also proposed measures to ensure that the EU's internal energy market guarantees security of supply and solidarity between Member States. The guiding principles that an approach to information management and market transparency should be based on were described. The authors suggested that an integrated and competitive electricity and gas markets should be established to promote efficient energy services and diversify the energy mix. The measures needed in order to achieve the goal of a genuine single market at EU level were described along with the actions needed to stimulate investments in infrastructure and generation capacity. Measures to prevent or manage energy supply crises were also proposed. 4 refs., 1 tab

  9. Marketing Approach to Management of Spatial Development

    Directory of Open Access Journals (Sweden)

    Daniil Petrovich Frolov

    2013-06-01

    Full Text Available Marketing of territories is a modern mechanism of management of spatial entities› development (cities, regions, etc., which is based on the principles of regulated self-organization and cultivation of self-generating trends. In this paper territories are considered as socially responsible multistakeholder quasi-corporations that produce specific goods and promote their own brands. But it is not clear yet what marketing of territories is – the function or ideology of regional administration? How do regional marketing and branding correlate? What is «the product of the territory» and who are its› consumers? Why are instituting territorial goods so important? How do the traditional socio- economic development strategy and marketing strategy of the region relate? What is the action mechanism of the regional marketing? The article presents the author›s answers to these and other issues of theory and practice of regional marketing in the context of new methodological approaches

  10. Social marketing in travel demand management

    DEFF Research Database (Denmark)

    Thøgersen, John

    2013-01-01

    Social marketing is an increasingly popular means of Travel Demand Management (TDM) for promoting non-car modes of travel that has proven to be effective, in particular if combined with structural improvements. Successful social marketing is based on a thorough understanding of targeted people......’s needs, wants, and perceived barriers. It uses a combination of means to create an attractive offering tailored to these needs, wants, and perceived barriers. It applies established marketing techniques for catching attention to the offerings. However, there are limits to what social marketing can...... accomplish. In particular, social marketing is limited to cases where only perceived and not real barriers prevent people from using alternative travel modes. A review is given of research on and practical experiences of social marketing in TDM as a basis for evaluating its usefulness....

  11. Investigating the Users’ Approach to ICT Platforms in the City Management

    Directory of Open Access Journals (Sweden)

    Francesco Caputo

    2017-01-01

    Full Text Available The increasing relevance of technology and its impact on our everyday life requires multi- and trans-disciplinary studies in order to investigate the ways in which the Information and Communication Technology (ICT tools are affected by users’ features and by the external environment. In order to enrich existing contributions on this topic, the paper focuses its attention on the city as example of service systems, in order to investigate dimensions and dynamics that influence the city employees’ evaluation and satisfaction in the use of ICT platforms. By adopting the interpretative lens offered by Service Science and Systems Thinking, the domain of city as a service system is analysed and some hypotheses are formulated with reference to the relationships between environment, users, and ICT platform. The hypotheses are investigated through a questionnaire survey on a sample of 1032 municipalities in the Czech Republic and the results are tested using Structural Equation Modelling. The research shows that users’ features and external environment affect the evaluation and the satisfaction of city stakeholders about the use of ICT platforms by underlining the need for enlarging the study on informatics tools, in order to also include subjective variables. The findings are discussed from both theoretical and practical points of view.

  12. Citation Classics from Industrial Marketing Management

    DEFF Research Database (Denmark)

    Lindgreen, Adam; Di Benedetto, C. Anthony

    2017-01-01

    , system sellers and systems integrator, third-party logistics providers, and value). Finally, each of the 30 citation classics is introduced, and the classics' theoretical implications to business-to-business marketing management and fields related to (e.g., supply chain management, strategic management......This article proposes a categorization of what constitutes a citation classic. General observations reveal, with regard to the top 30 citation classics from Industrial Marketing Management, the number of authors per article, country of origin of the lead author, and type of article (literature...... review, qualitative methodology, or quantitative methodology). In addition, these citation classics can be classified by topic (firm performance, goods-dominant and service-dominant logics, Internet and high-technology markets, product innovation, relationships and business networks, supply chains...

  13. Relationship marketing's role in managing the firm-investor dyad

    NARCIS (Netherlands)

    Hoffmann, A.O.I.; Pennings, J.M.E.; Wies, S.

    2011-01-01

    This paper develops an interdisciplinary conceptual framework demonstrating the role of marketing in managing investor relationships. The framework illustrates how companies can turn investor relationships into market-based assets by analyzing and managing them from a relationship marketing and

  14. ICT Literacy

    DEFF Research Database (Denmark)

    Riis, Søren

    2017-01-01

    The entanglement of ethics and technology makes it necessary for us to understand and reflect upon our own practices and to question technological hypes. The information and communication technology (ICT) literacy required to navigate the twenty-first century has to do with recognizing our own...... human limitations, developing critical measures and acknowledging feelings of estrangement, puzzlement as well as sheer wonder of technology. ICT literacy is indeed all about visions of the good life and the art of living in the twenty-first century. The main focus of this paper is to explore...... sensitivity with regard to ICT in the ‘classic’ literacy context of the educational system....

  15. Traditional Market Accounting: Management or Financial Accounting?

    OpenAIRE

    Wiyarni, Wiyarni

    2017-01-01

    The purpose of this study is to explore the area of accounting in traditional market. There are two areas of accounting: management and financial accounting. Some of traditional market traders have prepared financial notes, whereas some of them do not. Their financial notes usually consist of receivables, payables, customer orders, inventories, sales and cost price, and salary expenses. The purpose of these financial notes is usually for decision making. It is very rare for the traditional ma...

  16. Environmental marketing within organic agriculture system management

    OpenAIRE

    O. Shkuratov; V. Kyporenko

    2015-01-01

    This paper deals with economic content of environmental marketing in the management system organic agriculture that allows operators of organic market to effectively plan the production of organic agricultural products and ensure the optimal balance between social and economic indicators throughout the life cycle of the product. Structural-logical scheme on the formation of environmentally oriented motivation of organic agricultural products consumer behavior has been grounded.

  17. Assessment of the Availability, Utilization and Management of ICT Facilities in Teaching English Language in Secondary Schools in Kaduna State, Nigeria

    Science.gov (United States)

    Yusuf, Hanna Onyi; Maina, Bashir; Dare, Michael Omotayo

    2013-01-01

    The study investigated the availability, utilization and management of ICT facilities in teaching English language in secondary schools in Kaduna State, Nigeria. The study adopted a descriptive survey research design. A questionnaire titled "Availability, Utilization and Management of Information and Communication Technology in teaching…

  18. Marketing: Managing the Marketing Mix. Courseware Evaluation for Vocational and Technical Education.

    Science.gov (United States)

    Fleming, Lian; And Others

    This courseware evaluation rates the Marketing: Managing the Marketing Mix program developed by Control Data Limited. (This program--not contained in this document--is designed to introduce decisions made by marketing managers during the implementation phase of marketing.) Part A describes the program in terms of subject area (marketing, decision…

  19. Importance of marketing activities in a company : the management perspective

    OpenAIRE

    Urbonavičius, Sigitas; Dikčius, Vytautas

    2008-01-01

    The article analyses how managers of companies see the importance of the overall marketing function as the importance of certain types of marketing activities. These types include typical areas of 4 Ps as well as marketing planning and marketing research activities. The research is based on a survey of 205 managers of primarily manufacturing and trading companies that operate in Lithuania. Managers evaluated marketing planning and distribution as the most important marketing functions, while ...

  20. Earnings Management: Obvious Phenomenon in Albanian Market

    Directory of Open Access Journals (Sweden)

    Teuta Llukani

    2013-07-01

    This paper is focused on reviewing the existing literature with regard to the Earnings Management in response to the growing pressure of investors, policy makers, and companies’ governance reform mechanisms to curb opportunistic behavior of the managers of these companies. It also examines the existence of this phenomenon in Albanian context as well as tests the importance of Modified Jones Model as an efficient tool for detection of abnormal accruals, used as a proxy for earnings management. The results show that firms in the Albanian market are engaged in earnings management initiatives.

  1. Improving ICT Governance by Reorganizing Operation of ICT and Software Applications: The First Step to Outsource

    Science.gov (United States)

    Johansson, Björn

    During recent years great attention has been paid to outsourcing as well as to the reverse, insourcing (Dibbern et al., 2004). There has been a strong focus on how the management of software applications and information and communication technology (ICT), expressed as ICT management versus ICT governance, should be carried out (Grembergen, 2004). The maintenance and operation of software applications and ICT use a lot of the resources spent on ICT in organizations today (Bearingpoint, 2004), and managers are asked to increase the business benefits of these investments (Weill & Ross, 2004). That is, they are asked to improve the usage of ICT and to develop new business critical solutions supported by ICT. It also means that investments in ICT and software applications need to be shown to be worthwhile. Basically there are two considerations to take into account with ICT usage: cost reduction and improving business value. How the governance and management of ICT and software applications are organized is important. This means that the improvement of the control of maintenance and operation may be of interest to executives of organizations. It can be stated that usage is dependent on how it is organized. So, if an increase of ICT governance is the same as having well-organized ICT resources, could this be seen as the first step in organizations striving for external provision of ICT? This question is dealt with to some degree in this paper.

  2. Increasing dominance of IT in ICT convergence

    DEFF Research Database (Denmark)

    Henten, Anders; Tadayoni, Reza

    The aim of the paper is to examine the increasing dominance of IT companies in the converging ICT industry and, on the basis of this development, to contribute to extending the theoretical understanding of market and industry convergence in the ICT area.......The aim of the paper is to examine the increasing dominance of IT companies in the converging ICT industry and, on the basis of this development, to contribute to extending the theoretical understanding of market and industry convergence in the ICT area....

  3. From price theory to marketing management

    DEFF Research Database (Denmark)

    Madsen, Erik Kloppenborg; Pedersen, Kurt

    2013-01-01

    Historical School, an essential precondition for the Copenhagen approach was the second wave of microeconomic theory of the 1930s. The article argues that it was a marketing management school, and that it offered early contributions to the development of marketing theory. Originality/value – Relatively......Purpose – The purpose of this article is to show how a particular marketing paradigm developed in Denmark from the 1920s through the 1960s. It peaked in the mid-1950s and faded out with one major publication in the early 1970s. The article provides a relatively detailed study of the initial phases...... of the school and its key ideas. Design/methodology/approach – The study is based on primary sources, i.e. the writings of the scholars who shaped and developed the school. A significant part of the sources are available in Danish only. Findings – While American marketing theory developed from the German...

  4. Marketing demand management in the commercial sector

    International Nuclear Information System (INIS)

    Fraser, M.E.

    1990-01-01

    Ontario Hydro has a marketing strategy for designing and implementing demand side management (DSM) programs, which marks a turnaround from previous years when marketing efforts were concentrated on selling electricity. Starting in the 1980s, marketing activities consisted, in effect, of coordinating relations between the customer, the market, and the utility. To achieve a better understanding of the needs of customers, the nature of the energy market, and the utilization of energy, the utility conducted research on the decision-making process associated with consumer choices of energy systems. To develop relations with its clientele in the commercial sector, the utility published an information bulletin and prepared an energy guide. Along with this initiative, the number of energy advisers to the commercial sector was increased in Ontario Hydro's regional offices. To improve understanding of each segment of the commercial market, the utility contacted organizations representing each segment as well as broader based organizations with the objective of creating opportunities to address this market, for example at conferences. Because of this philosophy of satisfying and understanding customer needs, Ontario Hydro has been in the process of commercializing demand-side management. Its high-efficiency lighting program is a good example in this regard. From a strategy which focused on a simple reduction in lighting in the 1970s, the utility has turned toward promoting efficient high-quality lighting which better responds to industry needs, to the point where industry itself has begun to promote the program. Such a strategy benefits industry, customers, and Ontario Hydro's demand-side management programs

  5. Managing companies in an open energy market

    International Nuclear Information System (INIS)

    Kaeser, A.

    2006-01-01

    This article presents a comparison of management methods in the electricity supply industry in Germany and Switzerland and of the measures that can be taken in order to meet the new regulatory demands resulting from the opening of the electricity market. The development of legislation on the opening of the electricity market in Switzerland is briefly looked at and the situation to be found in many Swiss companies in the energy sector is looked at. The equivalent situation to be found in Germany is also reviewed as well as various prerequisites for the unbundling of the market, including the so-called 'revenue-cap' method. Quality-assurance in this area is also looked at, as are performance management and other controlling aspects. Also, transport lines and mains-usage are discussed, along with their appropriate regulation. An example is given of a system that allows computer access to the relevant data

  6. Market-Driven Management: the Policy Implications

    OpenAIRE

    Bellini, Nicola

    2008-01-01

    The first policy implication of the diffusion of a Market-Driven Management approach is the same as the spreading of globalization, i.e. the obsolescence of industrial policies as traditionally designed and managed by Nation-States with the established toolbox of protectionism and subsidies, picking 'national champions', etc. The growing asymmetry between the physical jurisdiction of political bodies and the global operation space of modern corporations feeds the apparent trend toward company...

  7. Trends in Marketing: Customer Relationship Management.

    Science.gov (United States)

    Okula, Susan

    2000-01-01

    Describes the basics of Customer Relationship Management, a process whereby the customer interacts with the company, the company responds by learning to meet that individual's needs, and the customer is more likely to become loyal. Suggests how marketing students can learn the fundamentals of it. (JOW)

  8. Enrollment Management: A Market-Centered Perspective

    Science.gov (United States)

    Kalsbeek, David H.; Hossler, Donald

    2009-01-01

    Enrollment management, the authors suggested in earlier essays, is a deliberate process of achieving an institution's preferred enrollment profile, starting by identifying the strategic purposes and mission of the institution, and then orchestrating the marketing, recruitment, admissions, pricing and aid, retention programs, academic support…

  9. The Principles of Marketing and Relationship Management.

    Science.gov (United States)

    Soules, Aline

    2001-01-01

    Discusses the concepts of marketing and relationship management as they apply to libraries. Topics include perceptions of the profession; environments that libraries operate in; connecting content and users through access and services; and the need for reliable and consistent collection of effective data. (Author/LRW)

  10. Trends in ICT 2003

    NARCIS (Netherlands)

    Kessel, Paul van; Rust, Christa

    2003-01-01

    The study "Trends in ICT 2003" surveyed Dutch managers about important IT aspects. Results of the study are presented in brief. Topics treated are security, privacy, e-commerce, use of intranet, monitoring of employee WWW use, who makes IT decisions, implementation of contingency plans, the cause of

  11. Poor understanding of marketing principles has led to poor marketing management performance: Consideration of four marketing myths.

    OpenAIRE

    Pickton, David W.; Wright, Sheila

    2000-01-01

    Marketing is accused of poor management practice. This paper argues that this is grounded in a confusion of marketing thinking and marketing action which results from widely held beliefs and myths that surround the marketing management process, making it difficult for marketing to develop as a coherent management discipline and profession. Barriers to its successful implementation are created at both strategic and tactical levels. The paper presents an exploration of four myths which are oft...

  12. Information and Communication Technology (ICT) [in the energy sector]; ICT [in de energiesector

    Energy Technology Data Exchange (ETDEWEB)

    De Boer, A.; Voermans, F. (eds.)

    2002-05-01

    In two articles attention is paid to the role of ICT in the energy sector in the Netherlands in the process of liberalization of the energy market. [Dutch] In 2 artikelen wordt aandacht besteed aan de rol van ICT in de energiesector in Nederland: (1) Ontwikkelingen in ICT: De energiebranche en de ICT-branche zijn tot elkaar veroordeeld. De energiebranche kan niet zonder moderne ICT en de ICT kan niet zonder energie. In de markt is duidelijk vast te stellen dat energiebedrijven er hard aan werken om zo slim mogelijk te werken met ICT, terwijl ICT-bedrijven meer aandacht krijgen voor het verbeteren van hun energie-efficiency. Belangrijke ontwikkelingen op dit gebied hebben te maken met meten, switchen en energie besparen. Voor de netbeheerders is het nog een zware dobber om de automatiseringsprocessen voor alle klanten uit tranche drie op tijd ingericht te hebben; en (2) Liberalisering megaklus voor ICT-ers: Fusies en de liberalisering vereisen grootscheepse aanpassingen van de ICT-systemen bij energiebedrijven. De meeste bedrijven waren niet op tijd gereed voor de liberalisering van het middensegment per 1 januari. Vooral het factureren liep mis. Wanneer volgend jaar de kleinverbruikersmarkt open gaat, moeten de ICT-systemen op orde zijn en daar wordt nu met man en macht aan gewerkt. Voor ICT-bedrijven is de energiesector booming business geworden, bleek tijdens het symposium Energy en ICT in het Scheveningse Kurhaus.

  13. The integration of marketing problem-solving modes and marketing management support systems

    NARCIS (Netherlands)

    B. Wierenga (Berend); G.H. van Bruggen (Gerrit)

    1997-01-01

    textabstractFocuses on the issue of problem solving in marketing and develops a classification of marketing problem-solving modes (MPSMs). Typology of MPSMs; Relationship among MPSMs; Marketing management support systems.

  14. ICT solutions in intelligent organizations as challenges in a knowledge economy

    Directory of Open Access Journals (Sweden)

    Adamczewski Piotr

    2016-12-01

    Full Text Available Solutions of the Information and Communication Technology (ICT are the foundation of modern economic organizations in a knowledge economy. This is the case in particular in intelligent organizations, for which the advanced ICT infrastructure is the sine qua non condition for the effective knowledge management. This article is aimed at describing the role of modern ICT trends, which are described as SMAC, (Social, Mobility, Analytics, Cloud, and are becoming an essential ICT element supporting management processes. Such solutions enable to create new models of organization operations on the global markets using strategic resources, such as the knowledge supported with SMAC solutions. The arguments are illustrated with results of own research conducted by the author in 2014-2016 in selected SME’s from the Mazowieckie and Wielkopolskie rovinces and their reference to the general development trends in this area.

  15. GlobaliFusion, The First Worldwide, Holistic, Information & Communication Technologies (ICT) and Big Data Aggregation Approach to Social Media Marketing

    OpenAIRE

    Greg Sand; Leonidas Tsitouras; George Dimitrakopoulos; Vassilis Chatzigiannakis

    2015-01-01

    The internet and Social Media have been playing a vital role in almost everyone’s communication and interactions. The same holds true for a company’s two-way communication with its consumers. This tremendous flow of information can drastically increase any company’s exposure to its consumers and shoppers. Consequently, it can decisively affect consumers’ opinion about products and services. Molloy College in Rockville Centre, New York is the home of GiF, the first worldwide, holistic ICT-base...

  16. Assessment Of The Availability, Utilization And Management Of ICT Facilities In Teaching English Language In Secondary Schools In Kaduna State, Nigeria

    Directory of Open Access Journals (Sweden)

    Hanna Onyi Yusuf

    2013-01-01

    Full Text Available The study investigated the availability, utilization and management of ICT facilities in teaching English language in secondary schools in Kaduna State, Nigeria. The study adopted a descriptive survey research design. A questionnaire titled “Availability, Utilization and Management of Information and Communication Technology in teaching English Language in Secondary Schools” (AUMICTSS was used for data collection. Twenty randomly selected secondary schools from Kaduna metropolis were used for the study. A total of 100 teachers participated by responding to the items on the questionnaire. The data collected was analysed using frequencies and percentages. The findings of the study revealed that there is a dearth of ICT facilities in secondary schools in Kaduna as there are only very few of such facilities available in most of the schools visited. It also revealed that most teachers were not competent in the use of these facilities as the management of these facilities requires training and re-training. It was recommended as a matter of urgency that government should provide more ICT facilities in schools and ensure the provision of electricity in every secondary school for optimal utilization of these facilities. Teachers should equally be trained and re-trained regularly in the use and management of ICT facilities for effective English Language curriculum delivery.

  17. Corporate Sustainability Management and Its Market Benefits

    Directory of Open Access Journals (Sweden)

    Joonhyun Kim

    2018-05-01

    Full Text Available An increasing number of firms around the world are applying corporate sustainability management (CSM to their business operations, and the research interest on the effect of CSM in terms of the capital market benefit has grown rapidly under the different research settings across various countries. This study investigates whether CSM contributes to increasing firm value and improving the market response to earnings disclosure, using Korean firms as the sample. The test results show that firms with CSM reporting outperform the other firms in terms of Tobin’s Q and the market-adjusted stock returns over a year. Further, investors respond more strongly to the earnings announcement events of the CSM firms than the non-CSM firms, which is more likely to be attributed to the enhanced corporate disclosure practice of the CSM firms than an improvement in earnings quality. Our findings indicate that the shareholders of firms with CSM reporting can enjoy relatively higher market valuations and enhanced information content of earnings disclosures. In conclusion, the results show that the CSM activities in pursuit of a harmonious relationship with the various stakeholders bring different forms of market benefits to shareholders as well.

  18. Management, marketing concept and intellectual capital

    Directory of Open Access Journals (Sweden)

    Mihajlović Dragan

    2009-01-01

    Full Text Available The aim of this work describes the strong influence the development of the management theory to the complex nature of modern marketing concept and intellectual capital. Often, in the contemporary conversation we hear the word organizational behavior that is closely related to the concept of modern business philosophy and importance of human capital. Sudden development of human thought in the beginning of the twentieth century has a great impact on all areas of social life, and specially on the promotion of all areas of business and the impact of the application of marketing, its development and implementation as a basis for achieving global competitiveness. Changes caused by the development of management in the business have led to the interactive relationship between organizations and consumers, but also to the development of relations within the organization between employees. .

  19. Endoscopy Practice Management, Fee Structures, and Marketing.

    Science.gov (United States)

    Divers, Stephen J

    2015-09-01

    Although our knowledge and appreciation of endoscopic procedures in exotic pets is extensive, associated management practices, including equipment preferences and fee structures, have rarely been discussed. This short article highlights the results of a small survey of 35 experienced exotic animal endoscopists and details their equipment ownership/preferences and fee structures. The importance of marketing is also emphasized. Copyright © 2015 Elsevier Inc. All rights reserved.

  20. Managements and marketing in Korca tourist destination

    Directory of Open Access Journals (Sweden)

    Esmeralda Shkira

    2012-12-01

    Full Text Available Tourism is characterized as being a sector that stands out as one of the business activities with the greatest potential for worldwide expansion and as an engine for economic growth. If at the national level, the appeal of tourism is significant, on the local level this sector presents itself as an essential tool in regional development, as a means to avoid regional desertification and stagnation, stimulating the potential of more undeveloped regions. In such a competitive sector as tourism, companies should develop synergies and achieve competitive advantage. This paper reports on experiences and activities that are taken in destination management and marketing in Korça tourist region. Primarily it is told about importance of management and the role of marketing in the development of tourist destination and how to be combined them to grow up competitive advantages. Then are described all main problems of destination management and marketing in Korça region and all problems that are viewed in tourist villages of this region. In the end is suggested a model that can be used to develop sustainable tourism, to grow up profits and to reduce negative impacts that would come from this industry.

  1. Managing commodity markets: the case of OPEC

    International Nuclear Information System (INIS)

    Salman, R.; Ferroukhi, R.

    1993-01-01

    Since primary commodity producers first took control of their natural resources, they have attempted to utilize production/price management with varying degrees of success. As a tool aimed at regulating, rather than controlling, commodity markets, this type of resource management is an essential means of achieving realistic economic returns, which, in the long run, serves the interests of the producer of the commodity in question, as well as its consumer. By regulating commodity markets in times of stable prices producing countries would benefit from a steady and constant level of export earnings, thus allowing them to achieve a sustainable level of economic development. As far as the oil market is concerned, stable prices, set in a range favourable to both producers and consumers, would give investors the confidence needed for long-term exploration. This is particularly important for a commodity such as oil, at a time when the lead time between exploration starting and actual production getting under way is increasing. Not only would producers benefit from stable export earnings, which are an essential requirement for the planning of their development process, but consuming countries would at the same time benefit in two ways: first, they would gain security of supply; and second, as fluctuations in their expenditure for this commodity are reduced, they would be a position to manage their economies more efficiently. (author)

  2. A framework for marketing image management.

    Science.gov (United States)

    Barich, H; Kotler, P

    1991-01-01

    Managers know that the customer's impression of an organization is important. And sometimes companies attempt to determine just what that impression is. They conduct ad hoc surveys and focus groups. But too often the data is insubstantial, or difficult to analyze, or even inaccurate. Barich and Kotler introduce the concept of "marketing image" and describe a system of image management: designing a study, collecting data, analyzing image problems, modifying the image, and tracking responses to that image. They argue that only a systematic approach will yield useful and accurate information that a company can translate into action.

  3. Roadmap ICT 2030; Routekaart ICT 2030

    Energy Technology Data Exchange (ETDEWEB)

    NONE

    2012-06-15

    Extra attention for 'ICT and energy' can lead to significant energy savings, both in the ICT sector (Greening of ICT), as in other sectors (Greening by ICT). That has been elaborated as a vision of ICT Office in this roadmap. Actions are formulated to get started. Innovations and measures are connected to energy saving targets [Dutch] Extra aandacht voor 'ICT en energie' kan leiden tot grote energiebesparingen, zowel in de ICT sector zelf (Greening of ICT), als in andere sectoren (Greening by ICT). Dat is in deze Routekaart als visie van ICT-Office uitgewerkt. Acties zijn geformuleerd om daadwerkelijk aan de slag te kunnen gaan. Aan de innovaties en maatregelen zijn doelstellingen ten aanzien van energiebesparing gekoppeld, die zijn vertaald naar concrete bedragen.

  4. Roadmap ICT 2030; Routekaart ICT 2030

    Energy Technology Data Exchange (ETDEWEB)

    NONE

    2012-06-15

    Extra attention for 'ICT and energy' can lead to significant energy savings, both in the ICT sector (Greening of ICT), as in other sectors (Greening by ICT). That has been elaborated as a vision of ICT Office in this roadmap. Actions are formulated to get started. Innovations and measures are connected to energy saving targets [Dutch] Extra aandacht voor 'ICT en energie' kan leiden tot grote energiebesparingen, zowel in de ICT sector zelf (Greening of ICT), als in andere sectoren (Greening by ICT). Dat is in deze Routekaart als visie van ICT-Office uitgewerkt. Acties zijn geformuleerd om daadwerkelijk aan de slag te kunnen gaan. Aan de innovaties en maatregelen zijn doelstellingen ten aanzien van energiebesparing gekoppeld, die zijn vertaald naar concrete bedragen.

  5. The potentials of ICT application to increased relevance and ...

    African Journals Online (AJOL)

    The potentials of ICT application to increased relevance and sustainability of University Library Services in Nigeria. ... in Kenneth Dike library, University of Ibadan and University of Lagos Libraries and library search of recent literature on ICT application and marketing of ICT based services in Nigerian University libraries.

  6. THE ROLE AND IMPORTANCE OF MOBILE MARKETING IN THE SYSTEM OF MARKETING MANAGEMENT

    OpenAIRE

    Ninčević, Šime; Krajnović, Aleksandra; Bosna, Jurica

    2015-01-01

    Mobile marketing is a relatively new branch of marketing, referring to the two-way marketing communication between company and customers that takes place via mobile devices. The effectiveness of marketing campaigns has been greatly increased when mobile devices have been used in conjunction with traditional media and in that case potential customers show more intention to purchase. Implementation of mobile marketing strategy in marketing management is a complex and demanding process. To make ...

  7. Marketing resources management in conditions of domestic enterprises’ innovative development

    OpenAIRE

    E.A. Belovodskaya; Ya.A. Kovalenko

    2013-01-01

    The aim of the article. In the article the urgency of differentiation of concepts marketing potential and marketing resource is examined. The appropriateness of marketing resources allocation into a separate part of the resource base of innovation-directed enterprises is defined. Theoretical bases of marketing resources management for innovation-oriented enterprise are investigated. The author's approach to classification of marketing resources and formation of principles of their management ...

  8. An interactive ICT platform for early assessment and management of patient-reported concerns among older adults living in ordinary housing - development and feasibility.

    Science.gov (United States)

    Algilani, Samal; Langius-Eklöf, Ann; Kihlgren, Annica; Blomberg, Karin

    2017-06-01

    To develop and test feasibility and acceptability of an interactive ICT platform integrated in a tablet for collecting and managing patient-reported concerns of older adults in home care. Using different ICT applications, for example interactive tablets for self-assessment of health and health issues based on health monitoring as well as other somatic and psychiatric monitoring systems may improve quality of life, staff and patient communication and feelings of being reassured. The European Commission hypothesises that introduction of ICT applications to the older population will enable improved health. However, evidence-based and user-based applications are scarce. The design is underpinned by the Medical Research Council's complex intervention evaluation framework. A mixed-method approach was used combining interviews with older adults and healthcare professionals, and logged quantitative data. In cooperation with a health management company, a platform operated by an interactive application for reporting and managing health-related problems in real time was developed. Eight older adults receiving home care were recruited to test feasibility. They were equipped with the application and reported three times weekly over four weeks, and afterwards interviewed about their experiences. Three nurses caring for them were interviewed. The logged data were extracted as a coded file. The older adults reported as instructed, in total 107 reports (Mean 13). The most frequent concerns were pain, fatigue and dizziness. The older adults experienced the application as meaningful with overall positive effects as well as potential benefits for the nurses involved. The overall findings in this study indicated high feasibility among older adults using the ICT platform. The study's results support further development of the platform, as well as tests in full-scale studies and in other populations. An ICT platform increased the older adults' perception of involvement and facilitated

  9. Creative ICT

    CERN Document Server

    Smith, Antony

    2014-01-01

    Promoting pupils' creativity when they use ICT, this book also encourages learning across core as well as foundation subjects. It includes: flexible activities for pupils to refer to as they work through the activities; helpful examples of work so pupils know what to aim for; additional support sheets that can be used by the pupil of the teacher; departure points for integrated studies; extension activities that will encourage further creativity.

  10. The Use of Marketing Management Tools in E-commerce

    Directory of Open Access Journals (Sweden)

    Veronika Svatošová

    2015-01-01

    Full Text Available Marketing management increasingly occupies an important position in the world of business as well as in the sphere of e-commerce. However, some companies underestimate the importance of marketing support. This paper focuses on the e-commerce marketing management and its importance that is currently in theory and practice underestimated. Based on the analysis of the current state, synthesis of knowledge are literature research, quantitative survey was conducted using questionnaires, which aims to determine the use of marketing management tools, weaknesses and effectiveness of the marketing management concept among Internet companies, focusing on online retailing. The results of the survey reject or not reject the hypotheses (by the Pearson’s χ2-test of independence, the Chi-square test, Friedman test, Nemenyi test of multiple comparisons and the Wilcoxon matched pairs test. The results of the survey show that the concept of e-commerce marketing management is not used effectively as well as marketing management tools. The survey founded out that the analysis phase, compared to other phases, the e-commerce marketing management is significantly undervalued. The survey also showed that the e-commerce marketing management concept is used at the tactical level, strategic tools are used to a limited extent. However, marketing management concept in e-commerce is not used in most cases (53.84%. The survey also has confirmed that the marketing activities of Internet companies are limited to Internet marketing, which is controlled only at the tactical level.

  11. [Management of Chinese materia medica market based on information asymmetry].

    Science.gov (United States)

    Yang, Guang; Wang, Nuo; Guo, Lan-Ping; Wang, Yong-Yan; Huang, Lu-Qi; Liu, Jin-Xin

    2013-12-01

    Pharmaceutical market is a typical market with information asymmetry, and which can lead to "lemons" problem. In all developed countries, firms must receive regulatory approval to market a pharmaceutical product. Such administrative department including SFDA, EMA, FDA and so on. Chinese materia medica is a special part of pharmaceutical market in China. The management of Chinese materia medica is a special challenge in China.

  12. FuturICT

    OpenAIRE

    Helbing, Dirk; Bishop, Steven; Lukowicz, Paul; Consortium, the FuturICT

    2012-01-01

    FuturlCT is a FET Flagship project using collective, participatory research, integrated across ICT, the social sciences and complexity science, to design socio-inspired technology and develop a science of global, socially interactive systems. The project will bring together, on a global level, Big Data, new modelling techniques and new forms of interaction, leading to a new understanding of society and its coevolution with technology. It aims to understand, explore and manage our complex, con...

  13. Prediction Markets as a Way to Manage Acquisition Programs

    Science.gov (United States)

    2011-06-01

    volume helps management set production levels, but if management increases advertising it will undermine the market . This becomes critical for the DoD...34 Corporate Strategy Board. Gaspoz, C. (2008). "Prediction markets as an innovative way to manage R&D portfolios." CAiSE Doctoral Consortium. Montpellier...NAVAL POSTGRADUATE SCHOOL MONTEREY, CALIFORNIA MBA PROFESSIONAL REPORT Prediction Markets as a Way to Manage Acquisition

  14. GREEN MARKETING ROLE IN WASTE MANAGEMENT

    Directory of Open Access Journals (Sweden)

    Corina Anamaria IOAN

    2014-12-01

    Full Text Available This study have exploratory character, aiming to conduct an analysis of the terminology used in the ecomarketing, and the way to approach green- marketing and waste collection activities in Romania. Aside from ecological waste management process and we consider the economic component of sustainable development, supported component of the legal aspects related to the subject. In other words, in this paper we intend to analyze in terms of terminology, legal and environmental policies but the most important aspects of waste management in companies in Romania. The importance of the study is on both the analysis corroborated information relating to waste collection in Romania, and the SWOT analysis performed on the present situation in Romania.

  15. ICT Knowledge and Skills Among Students of Library and ...

    African Journals Online (AJOL)

    ICT Knowledge and Skills Among Students of Library and Information Science in Umaru ... Information Manager (The) ... The aim of the study is to investigate Information and Communication Technology (ICT) knowledge and skills amongst the ...

  16. Enhancing the Effectiveness of ICT Applications and Tools for ...

    International Development Research Centre (IDRC) Digital Library (Canada)

    Enhancing the Effectiveness of ICT Applications and Tools for Disaster ... of disaster management in the Caribbean, including early warning systems and collection ... to enhancing regional strategies to respond to natural hazards using ICTs.

  17. EUROPEAN TRADITIONAL FOOD PRODUCERS AND MARKETING CAPABILITIES: AN APPLICATION OF MARKETING MANAGEMENT PROCESS

    OpenAIRE

    Banterle, Alessandro; Cavaliere, Alessia; Stranieri, Stefanella; Carraresi, Laura

    2009-01-01

    The purpose of this paper is to evaluate the marketing management capabilities of SMEs producing traditional food products, in order to analyse the market orientation of SMEs in the food industry. Following the theoretical approach of Market Orientation, our analysis is based on an assessment of the marketing management process. The methodology refers to a survey developed through a questionnaire published on the web, and a sample of 371 firms based in Belgium, Italy, Spain, the Czech Republi...

  18. Measuring and managing customer relationship risk in business markets.

    OpenAIRE

    Ryals, Lynette; Knox, Simon

    2007-01-01

    There have been repeated calls from top management and marketing academics for greater accountability in marketing so that the financial returns of marketing investments can be more robustly evaluated. These are coalescing around the issue of whether or not marketing delivers shareholder value. One promising line of enquiry explores customer lifetime value and the profitable management of these relationships. Although helpful, this approach fails to make the final link with ...

  19. Unarticulated expertise: tacit knowledge production and the marketing manager

    OpenAIRE

    Ardley, Barry; Taylor, Nick

    2015-01-01

    Purpose: The aim of this paper is to analyse the central characteristics of tacit knowledge in marketing decision making. Little empirical or theoretical work in marketing specifically addresses this area. Design\\methods: The study reports on a series of in depth interviews with marketing managers, using discourse analysis as a method of framing their accounts of practice. Findings: Managers in this study offer up a rich alternative discourse to much current mainstream theory in market...

  20. MARKETING IN HOTEL CORPORATION AND SPORT MANAGEMENT

    Directory of Open Access Journals (Sweden)

    Miodrag Koprivica

    2009-11-01

    Full Text Available Sportsmen are customers of hotel services, therofore sports managers must have about their organization and work. In the hotel business there are at least three involved parties, and each one of them has one or more main goals. Main goal of the hotel owners is to make profit, hotel employees is to earn their salaries and the hotel guests main goal is to get the satisfac- tion through the services that hotel offers. Main assignment of the hotel management is to create business strategy which would lead to satisfaction of all three involved parties. Favoring one of the involved party’s needs that leads to other parties disadvanta- ge is not a formula of successful management. Mission and vision of the hotel business are determined by the hotel owners them- selves. The goal of the hotel management is to “translate” the general business philo- sophy into goals, plans and measures in order to achieve the before mentioned philo- sophy. Determining of the (really achievable vision, “dream of success” if you will, is the foundation of the total and successful business politics in the hotelier business. The goal of this work is to answer the questions of the usefulness of the hotels marketing mix, diverse commercial tools and the resource size which hotels use for mar- keting. All in the function of general alignment of the universal business politics and concrete plans and functions.

  1. An ICT and mobile health integrated approach to optimize patients' education on hypertension and its management by physicians: The Patients Optimal Strategy of Treatment(POST) pilot study.

    Science.gov (United States)

    Albini, Fabio; Xiaoqiu Liu; Torlasco, Camilla; Soranna, Davide; Faini, Andrea; Ciminaghi, Renata; Celsi, Ada; Benedetti, Matteo; Zambon, Antonella; di Rienzo, Marco; Parati, Gianfranco

    2016-08-01

    Uncontrolled hypertension is largely attributed to unsatisfactory doctor's engagement in its optimal management and to poor patients' compliance to therapeutic interventions. ICT and mobile Health solutions might improve these conditions, being widely available and providing highly effective communication strategies. To evaluate whether ICT and mobile Health tools are able to improve hypertension control by improving doctors' engagement and by increasing patients' education and involvement, and their compliance to lifestyle modification and prescribed drug therapy. In a pilot study, we have included 690 treated hypertensive patients with uncontrolled office blood pressure (BP), consecutively recruited by 9 general practitioners over 3 months. Patients were alternatively assigned to routine management based on repeated office visits or to an integrated ICT-based Patients Optimal Strategy for Treatment (POST) system including Home BP monitoring teletransmission, a dedicated web-based platform for patients' management by physicians (Misuriamo platform), and a smartphone mobile application (Eurohypertension APP, E-APP), over a follow-up of 6 months. BP values, demographic and clinical data were collected at baseline and at all follow-up visits (at least two). BP control and cardiovascular risk level have been evaluated at the beginning and at the end of the study. 89 patients did not complete the follow-up, thus data analysis was carried out in 601 of them (303 patients in the POST group and 298 in the control group). Office BP control (<;149/90 mmHg) was 40.0% in control group, and 72.3% in POST group at 6 month follow-up. At the same time Home BP control (<;135/85 mmHg average of 6 days) in POST group was 87.5%. this pilot study suggests that ICT based tools might be effective in improving hypertension management, implementing positive patients' involvement with better adherence to treatment prescriptions and providing the physicians with dynamic control of patients

  2. Conceptions of Marketing Management and Strategic Planning at the Market of Cellular Communication Services

    Directory of Open Access Journals (Sweden)

    Marina Vladimirovna Perevoznikova

    2015-12-01

    Full Text Available The article is devoted to the study and analysis of marketing management and strategic planning of the companies working in the field of cellular communication services. The article represented the concept of marketing management and strategic planning, and their importance in the business development. Objectives and tasks of marketing management in the telecommunications are considered. Тhe conceptions of marketing management and the advisability of their use in the market of cellular communication are described. Relationship of marketing management and strategic planning at activities of the organization are determined. The stages of strategic planning and types of global and corporate development strategies of companies in the telecommunication market are analyzed. The application features of the marketing management concepts and development strategies in the telecommunications sector are considered. The evaluation criteria and mobile operators performance indicators (data are formed. The conclusions about the role of the effective marketing management and strategic planning in the activities of mobile operators are formulated, that allows keeping marginality and high level of business profitability, creating competitive advantages in the conditions of highly competitive market, forming effective purchasing, sales activities and promotional activities, determining the correct tactics of behavior at the market.

  3. Managing the market risk in pipeline capacity positions

    International Nuclear Information System (INIS)

    Simard, T.S.

    1998-01-01

    Managing the risk involved in adding new pipeline capacity was explored in this presentation. Topics discussed included: (1) pipeline capacity positions as basis swaps, (2) physical capacity versus basis transactions, (3) managing the market price risk in a capacity position, and (4) sharing of pipeline market risk. Pipeline owners were advised to recognize that pipeline capacity carries significant market price risk, that basis markets can sometimes be more volatile than outright markets, and to treat physical capacity market risk the same way as one would treat a financial basis position. 2 figs

  4. Advances in business ICT

    CERN Document Server

    Pełech-Pilichowski, Tomasz

    2014-01-01

    Futurists and scientists alike profess the coming of a new era in the history – the knowledge era. The notion of knowledge is as old as humans’ self-consciousness, but new challenges appear. The meaning of the word “knowledge” is changing from cognitive notion to a technical term denoting a structured economic resource to be actively managed. This contributed volume is a result of vivid and extremely valuable discussions held at 3rd International Workshop on Advances in Business ICT (ABICT) in Wrocław, Poland, September 9-12, 2012. The workshop focused on Advances in Business ICT approached from a multidisciplinary perspective. It provided an international forum for scientists/experts from academia and industry to discuss and exchange current results, applications, new ideas of ongoing research and experience on all aspects of Business Intelligence. ABICT has also been an opportunity to demonstrate different ideas and tools for developing and supporting organizational creativity, as well as advances ...

  5. Regulatory challenges affecting ICT development in Ukraine

    DEFF Research Database (Denmark)

    Kretova, Olga A.

    2017-01-01

    in the region in terms of network readiness (64th place out of 139 economies) and global competitiveness (79th place out of 140 economies) in 2016. The significance of ICT policies is broadly understood at the highest political level in Ukraine, however their implementation has always posed a challenge....... And the chapter is organized as follows. Section 2.1 is the introduction; section 2.2 presents an overview of policies and regulations influencing ICTs in Ukraine; section 2.3 presents a snapshot of the national ICT sector which is dominated by the mobile market and the Broadband Access Technology market; Section...... 2.4 provides an insight into the various ICT regulations, how it affected the markets and the challenges in implementing these policies; section 2.5 highlights the role , successes and challenges of implementing regulations aimed at implementing e-government; and section 2.7 concludes this chapter...

  6. Key determinants of managing the marketing asset of global companies

    Directory of Open Access Journals (Sweden)

    Tatyana Tsygankova

    2016-12-01

    Full Text Available As a result of organization and summarization of key concepts of evolution of the marketing tools of global companies, the authors determined the role of the marketing assets in the system of modern marketing management (as a dialectically higher stage of development of the analyzed tools, which will allow overcoming the antagonistic contradiction of “P- and C-vectors” of their development. The article identified the optimal set of key elements of the system of marketing assets, which are the brand, customer loyalty, reputation, network cooperation, marketing strategy, internal marketing, marketing information system and marketing innovation. Due to correlation and regression analysis of the impact of each system elements on performance of global companies, the model of the "marketing asset octagon" was built as an integrative management tool. Also, as a result of construction of the said model, the authors identified the most profitable marketing assets, return on investment and development of competencies in the field of efficient management will bring the highest profit to the company. On the basis of summarizing the regional and branch features of managing the disparate elements of the marketing assets of global companies, the key regional and sectoral priorities of formation, development and improvement of existing concepts of the international marketing management were identified, particularly in terms of building an author’s integrative octagon model.

  7. Conceptual model innovation management: market orientation

    Directory of Open Access Journals (Sweden)

    L.Ya. Maljuta

    2015-06-01

    Full Text Available The article highlights issues that determine the beginning of the innovation process. Determined that until recently in Ukraine at all levels of innovation management (regional, sectoral, institutional dominated grocery orientation innovation that focus on production innovation and found that the transition to a market economy, the restructuring of production and complexity of social needs led to the strengthening of the consumer. It is proved that innovation itself – not the ultimate goal, but only a means of satisfying consumer needs. It proved that changing production conditions, complications of social needs and the need to improve the competitiveness of innovations require finding new forms of innovation. In this regard, proposed to allocate such basic scheme (model of innovation in small businesses, individual entrepreneurs, venture capital firms, eksplerents, patients, violents and commutants, spin-offs and spin-out company, network (or shell company and a network of small businesses.

  8. Perceptions of Sustainable Marketing Management by Export Companies in Serbia

    Directory of Open Access Journals (Sweden)

    Zoran I Čajka

    2013-07-01

    Full Text Available The present research paper deals with perceptions of sustainable marketing management in the strategies of export companies in Serbia. The objectives in this paper are manifold. They are to emphasize the importance of green marketing management in export activities of domestic companies which pursue their green management plan; to evaluate the company’s share in specific marketing segments, and to highlight the significance of successful green marketing management in modern business. Domestic green-oriented companies, which export their products to many different countries, look into the possibility of increasing their sales volumes. The findings in the paper support the hypotheses that domestic companies are perceptive of sustainable marketing issues in their business activities, and sustainable marketing management is becoming an important factor in business activities of modern companies.

  9. Marketing Decision Making and Decision Support: Challenges and Perspectives for Successful Marketing Management Support Systems

    NARCIS (Netherlands)

    G.H. van Bruggen (Gerrit); B. Wierenga (Berend)

    2009-01-01

    textabstractMarketing management support systems (MMSS) are computer-enabled devices that help marketers to make better decisions. Marketing processes can be quite complex, involving large numbers of variables and mostly outcomes are the results of the actions of many different stakeholders (e.g.,

  10. Foundations of Constructing a Marketing Data Base; Profitable Applications of the Computer to Marketing Management.

    Science.gov (United States)

    Podell, Harold J.

    An introduction into the foundations of constructing a marketing data base is presented for the systems and marketing executives who are familiar with basic computer technology methods. The techniques and concepts presented are now being implemented by major organizations in the development of Management Information Systems (MIS). A marketing data…

  11. Electricity market design and risk management

    International Nuclear Information System (INIS)

    Boschi, Federico; Cervigni, Guido

    2005-01-01

    We show that each wholesale electricity market design trades-off between efficiency and liquidity. Efficiency requires that the product traded in the wholesale market closely reflect the physical features of electricity. Liquidity requires standardization of the products that ore traded on the wholesale market. We stress that Iiquidity comes at a cost since an excessive degree of standardization may lead to significant inefficiencies and forge wealth transfers among market participants [it

  12. Key determinants of managing the marketing asset of global companies

    OpenAIRE

    Tatyana Tsygankova; Roman Ponomarenko

    2016-01-01

    As a result of organization and summarization of key concepts of evolution of the marketing tools of global companies, the authors determined the role of the marketing assets in the system of modern marketing management (as a dialectically higher stage of development of the analyzed tools, which will allow overcoming the antagonistic contradiction of “P- and C-vectors” of their development). The article identified the optimal set of key elements of the system of marketing assets, which are th...

  13. Marketing a managed care plan: achieving product differentiation.

    Science.gov (United States)

    Romeo, N C

    1996-01-01

    The health care marketplace is changing dramatically, even without federal reform measures. This is a volatile, yet promising, time to market a managed care plan. Before marketing the product, it is critical that the competition is thoroughly evaluated and consumer and employer needs are researched. The final product should be distinguishable from the competition and address market needs. Promotion can then begin, utilizing a proactive public relations and advertising campaign in addition to traditional methods of marketing.

  14. FORMATION OF MARKETING MANAGEMENT SYSTEM OF THE ENTERPRISE

    Directory of Open Access Journals (Sweden)

    Volodymyr Tkachenko

    2017-12-01

    Full Text Available In order to find out the level of effectiveness of marketing management and create an effective system, it becomes evident that a more in-depth study of the management of marketing activity as a process that occurs under the influence of a set of factors, which consideration can enable to better detect and solve existing problems, is necessary. The subject of the study is the theoretical and methodological foundations of management of the marketing activities of an enterprise and methods for evaluating its effectiveness. The purpose of the study is to build a system for managing marketing activities of an enterprise. In order to achieve the purpose of the study, the following tasks are set and solved: to substantiate theoretical and methodological foundations of the formation of the management system of marketing activity of enterprise, to specify components of this system, and to identify types of links between the components of the management system of marketing activity of enterprise and the factors influencing it and its efficiency, to determine composition of indicators of efficiency of marketing management system of enterprise. Methodology. The paper uses the following methods and approaches to research: marketing approach, abstract-logical approach used in the study of theoretical and methodological foundations of interaction management, analysis of theoretical approaches to the formation of a management system for marketing activities of enterprise, inductive and deductive (used in determining factors influencing the formation of a management system for marketing activities of enterprise, systematization and generalization (to clarify the concept of “marketing management”, methods of science abstraction (to form a system of indicators characterizing the efficiency of enterprise marketing management. Results. Most approaches to the formation of marketing management systems are of a procedural nature, that is, they focus only on the

  15. Marketing the Masters of Executive Management Program

    Science.gov (United States)

    2007-12-01

    market themselves to attract new students ( Kotler , 2003). The format of this chapter continues with an outline of the different strategic phases...Implementation H. Evaluation and Control Source: Developed from (Kerin & Peterson, 2004), ( Kotler , 2003) Figure 1. MEM Marketing Plan...strategically evaluate which market they are actually operating in. According to ( Kotler , 2003), “organizations develop mission statements to share

  16. Management Challenges in an Information Communication Technology (ICT) Network in Rural Schools

    Science.gov (United States)

    Mihai, Maryke; Nieuwenhuis, Jan

    2015-01-01

    This study concerns the management of an interactive whiteboard (IWB) network started in April 2008 in Mpumalanga, with a leading school partnered with several disadvantaged schools, transmitting lessons in Mathematics and Science. Many educational institutions try to provide learners with better learning opportunities by equipping schools with…

  17. Hospital marketing orientation and managed care processes: are they coordinated?

    Science.gov (United States)

    White, K R; Thompson, J M; Patel, U B

    2001-01-01

    The hospital marketing function has been widely adopted as a way to learn about markets, attract sufficient resources, develop appropriate services, and communicate the availability of such goods to those who may be able to purchase such services. The structure, tasks, and effectiveness of the marketing function have been the subject of increased inquiry by researchers and practitioners alike. A specific understanding of hospital marketing in a growing managed care environment and the relationship between marketing and managed care processes in hospitals is a growing concern. Using Kotler and Clarke's framework for assessing marketing orientation, we examined the marketing orientation of hospitals in a single state at two points in time--1993 and 1999. Study findings show that the overall marketing orientation score decreased from 1993 to 1999 for the respondent hospitals. The five elements of the Kotler and Clarke definition of marketing orientation remained relatively stable, with slightly lower scores related to customer philosophy. In addition, we evaluated the degree to which selected managed care activities are carried out as part of its marketing function. A significant (p marketing function was evident from 1993 to 1999. With increasing numbers of managed care plan enrollees, hospitals are likely focusing on organizational buyers as important customers. In order to appeal to organizational buyers, hospital executives may be focusing more on clinical quality and cost efficiency in the production of services, which will improve a hospital's position with organizational buyers.

  18. Managing and reallocating inventory across two markets with local information

    NARCIS (Netherlands)

    Spiliotopoulou, E.

    2018-01-01

    Consider a firm that controls inventory centrally for two separate markets that are managed by regional managers having local demand information. The central planner provides a dedicated inventory level to each market, to ensure a minimum service level, but can reallocate inventory once associated

  19. Risk management of power supply in open electricity market

    International Nuclear Information System (INIS)

    Rinta-Runsala, E.; Kiviniemi, J.

    1999-12-01

    The open electricity market has increased the need of risk management in electric utilities. In this publication the concepts of risk assessment and measures mostly concentrating on market risks for power supply companies are reported. An essential past of the risk management includes the electricity derivates and trade

  20. Private Forests: Management and Policy in a Market Economy

    Science.gov (United States)

    Frederick W. Cubbage; Anthony G. Snider; Karen Lee Abt; Robert L. Moulton

    2003-01-01

    This chapter discusses privately owned forests and timber management in a market economy, including private property rights and tenure, landowner objectives and characteristics, markets, and government policies. Private forest land ownership and management-whether it be industrial or nonindustrial-is often assumed to represent the classic model of atomistic competition...

  1. Managed Care, Distance Traveled, and Hospital Market Definition

    OpenAIRE

    Frech, Ted E

    1998-01-01

    Most scholars and antitrust cases have defined hospital service markets as primarily local. But, two recent decisions have greatly expanded geographic markets, incorporating hospitals as far as 100 miles apart. Managed care plans, now important in most markets, were believed to shift patients to distant hospitals to capture lower prices. We examine distance traveled and its connection to managed care penetration. In contrast to earlier literature, we examine both direct and indirect effects. ...

  2. Innovation and Market-Driven Management in Fast Fashion Companies

    OpenAIRE

    Elisa Arrigo

    2010-01-01

    In hyper-competitive markets, innovation is critical for the growth of market-driven companies. An examination of case studies of highly competitive global companies in the fast fashion sector, reveals that detailed understanding of the market, deriving from direct management of their stores, enables Zara, Gap and H&M to develop an innovation management capability. This is a fundamental competitive driver for the company's success.

  3. Information and Communication Technology (ICT) for public utilities; ICT [in de markten voor elektriciteit en gas

    Energy Technology Data Exchange (ETDEWEB)

    Van Gerwen, B.; De Boer, A. (eds.)

    2001-10-01

    Due to the process of liberalization the importance of modern ICT is rising in the markets for electricity and natural gas, where large amounts of data have to be processed. In two articles attention is paid to some of the ICT problems, caused by liberalization of the energy market:(1) the adjustment of meters, and (2) the coherence between the main processes that take place in the businesses of energy suppliers: strategy, organization, purchase, sales, supply, measuring, and invoicing.

  4. The Impact of Project Manager on Project Success – The Case of ICT Sector

    OpenAIRE

    Blaskovics, Bálint

    2016-01-01

    The project management literature on project success is rich. Numerous papers focus on the evolution of the understanding of project success, identification of success criteria and critical success factors. Critical success factors increase the potential for achieving project success, while project success can be evaluated with the help of success criteria. Although the interrelationships between critical success factors and success criteria are rarely analyzed, yet there is a strong demand f...

  5. Innovation Sources and Role of ICT in Facilities Services

    DEFF Research Database (Denmark)

    Scupola, Ada; Holzweber, Markus; Tuunainen, VK.

    2010-01-01

    structured interviews with main actors in the facilities management market. Our main finding is that facilities services innovation is mainly driven by management. However, employees also contribute to innovation. Customers have also a role in co-creation and as customer pull, even though these roles seem......In this paper, we investigate innovation sources in facilities services and the role that ICT has in supporting such innovation processes. Based on literature review, we propose a conceptual framework, which is then used to analyze empirical data. The empirical data was collected through seven semi...

  6. Modern plant management in the competitive market

    Energy Technology Data Exchange (ETDEWEB)

    Fischer, B.; Franke, U.; Freitag, J.U. [E.ON Kraftwerke GmbH, Hannover (Germany)

    2002-07-01

    Forced by the deregulation of the energy market and the big drop of electricity prices E.ON Kraftwerke was completely reorganised. Small, flexible units that are focussed on their key tasks were formed. Costs for electricity generation in our plants were reduced. Power plants that are currently not economically efficient are temporarily shut down. Power plants that are permanently not economically efficient are totally shut down. We have now reached a point at which energy prices slowly start to rise again. With our new plant management organization we have a lasting effect on further successfully operating power plants and a positive development of our company. Looking into the future does not create fear about what to do but positive believe that we will soon start new projects. This is the fundament for a stable, successful power plant company. (orig.) [German] Unter dem erheblichen Kostendruck, dem alle Energieversorger derzeit ausgesetzt sind, wurde die Aufbauorganisation von E.ON Energie grundlegend veraendert. Bei E.ON Kraftwerke wurden durch die Schaffung kleiner, flexibler Einheiten und eine klare Konzentration auf das Kerngeschaeft die Kosten fuer die Stromerzeugung in den eigenen Anlagen deutlich gesenkt. Die Auslastung vorhandener wirtschaftlicher Bloecke ist durch die Konservierung von derzeit nicht wirtschaftlichen bzw. durch die Stillegung langfristig nicht wirtschaftlicher Anlagen erheblich verbessert worden. Nachhaltig wurde damit eine Betriebsfuehrungsstrategie entwickelt, die den Bestand und eine positive Entwicklung der Kraftwerksgesellschaft sichert. (orig.)

  7. Risk management and portfolio optimization in volatile energy markets

    International Nuclear Information System (INIS)

    El-Ramly, Z.

    2002-01-01

    Characteristics of competitive markets, especially as they relate to the deregulated electricity market, are explained in terms of pricing, contracting, operation, the types of physical and financial products and services, and procurement decisions. The importance of market monitoring, organization monitoring and analysis, the understanding of market dynamics and the impacts of market data, price volatility and risk, and how they affect and are used in decision making are reviewed in some detail. A variety of proprietary task-specific power tools such as the ZE Data Manager, ZE XML Importer, ZE Market Analyzer, ZE Forward Price Models, ZE Trade Manager, and ZE Credit Risk Manager are described, and their application demonstrated. The inter-relatedness of price volatility and risk is discussed, along with the need to understand, monitor, quantify and deal with it on a continuous basis

  8. How nursing leadership and management interventions could facilitate the effective use of ICT by student nurses.

    Science.gov (United States)

    Willmer, Marian

    2007-03-01

    This article makes the case for how evidence-based nursing leadership and management activities could promote, implement and sustain quality patient care by student nurses using Information and Communications Technology. It is on aspects of the findings of a professional doctorate inquiry into Information and Communications Technology use and skills development by student nurses. The 21st century is both an information and knowledge age. Nursing and medical professions are facing the increasing usage of information technology in day-to-day operations with the overall aim of improving the quality of patient care. The quality of the future of the nursing profession is dependent on the calibre of those who are currently socialized to become professional nurses. The new United Kingdom Labour Government, in power since 1997, has placed increasing focus on the effectiveness of the National Health Service and using computers as one way to assist in achieving greater effectiveness. This has implications for nurse education and the future preparation of future nurses to acquire skills in Information and Communications Technology. This is a case study approach using multiple triangulation methodology. This includes: semi-structured interview of six student nurses and four of their mentors; one unstructured meeting with the Research and Development Manager; observational visit to a medical admission ward and a renal unit; one semi-structured meeting with the Information Manager; Review of Documentation - the National Health Service Trust Nursing Strategy; and Review, Application and Development of relevant theory. The overall findings are that student nurses are not using Information and Communications Technology in nursing practice in a structured and systematic way. The reasons for this are very many and very complex but are interrelated. They include strategic resource-based issues, what Jumaa referred to as Time, Human, Equipment, Information, Material and Money resources

  9. China and Global ICT standardisation and innovation

    OpenAIRE

    Williams, Robin; Graham, Ian; Jakobs, Kai; Lyytinen, Kalle

    2011-01-01

    The People's Republic of China has become remarkably active in the development of interoperability standards across many areas of information and communications technology (ICT). Such standards are crucial for the creation of newindustries and markets for novel ICT products and services. This engagement in standardisation is linked to the Chinese government's strategy to develop indigenous technologies and, in some cases through involvement in international standardisation bodies, to put Chin...

  10. Managing Licensing in a Market for Technology

    DEFF Research Database (Denmark)

    Arora, Ashish; Rønde, Thomas; Fosfuri, Andrea

    the technology makes licensing decisions—to centralized licensing. The business unit has superior information about licensing opportunities but may not have the appropriate incentives because its rewards depend upon product market performance. If licensing is decentralized, the business unit forgoes valuable...... licensing opportunities since the rewards for licensing are (optimally) weaker than those for product market profits. This distortion is stronger when production-based incentives are more powerful, making centralization more attractive. Growth of technology markets favors centralization and drives higher...

  11. 2008 Federal Energy Management Program (FEMP) Market Report

    Energy Technology Data Exchange (ETDEWEB)

    Tremper, C.

    2009-07-01

    This report assesses the market for Federal Energy Management Program (FEMP) services as it existed in FY 2008. It discusses Federal energy management goal progress in FY 2008, and examines the environment in which agencies implemented energy management projects over the last three years. The report also discusses some recent events that will increase the market for FEMP services, and outlines FEMP's major strategies to address these changes in FY 2009 and beyond.

  12. Mpr to Support The Sales of Ict Education

    Directory of Open Access Journals (Sweden)

    Didier Neonisa

    2010-10-01

    Full Text Available In the era of globalization the development of economy in each country is determined on how they develop and utilize Information and Communication Technology (ICT in their business activity. However, Marketing Public Relations (MPR is also the most appropriate strategy for Education institute, because in nature education institute has to create long term relationship with their student. Therefore MPR should at least encompass three disciplines of studies and professions, in which are strategic management, marketing and public relations. For BINUS Center, awareness can be gain through referral activity. Advocacy or referral have dominant effect in building trust (believe, other than that publication also play a role in creating a trustworthy image towards BINUS Center. Marketing Public Relation is an effective marketing strategy for ICT education. Based on the quantitative research the majority of BINUS Center target market is in the age bracket 18-22 years old. In correlation with that fact the qualitative research has shown that MPR is effective in supporting the enrollment decision towards BINUS Center.  

  13. Sustainable Market Involvement in Transport Infrastructure Management

    NARCIS (Netherlands)

    Leendertse, Willem; Arts, Jos; de Ridder, Hennes

    2016-01-01

    The construction industry is going through hard times in many countries. This is certainly true in the Netherlands as all big Dutch contractors face disappointing results. The market policies of major (public) clients are held accountable by politics and the market for this situation. However, for

  14. Sustainable Market Involvement in Transport Infrastructure Management

    NARCIS (Netherlands)

    Leendertse, W.L.; Arts, Jos; de Ridder, H.A.J.

    2016-01-01

    The construction industry is going through hard times in many countries. This is certainly true in the Netherlands as all big Dutch contractors face disappointing results. The market policies of major (public) clients are held accountable by politics and the market for this situation. However,

  15. Market architecture and power demand management

    International Nuclear Information System (INIS)

    Rious, Vincent; Roques, Fabien

    2014-12-01

    Demand response is a cornerstone problem in electricity markets considering climate change constraint. Most liberalized electricity markets have a poor track record at developing demand response. In Europe, different models are considered for demand response, from a development under a regulated regime to a development under competitive perspectives. In this paper, focusing on demand response for mid-size and small consumers, we investigate which types of market signals should be sent to demand response aggregators to see demand response emerge as a competitive activity. Using data from the French power system over eight years, we compare the possible market design options to allow demand response to develop. Our simulations demonstrate that with the current market rules, demand response is not a profitable activity in the French electricity industry. Introducing a capacity remuneration could bring additional revenues to demand response aggregators if the power system has no over-capacity

  16. (ICTs) for Social Development

    African Journals Online (AJOL)

    Nekky Umera

    mention here. ICT has exponentially increased the speed of business for commercial interactions and is primarily responsible for rendering global ..... witnessing in today's business environment but the rapid developments in. ICT have given ...

  17. Effects of top management involvement in integrated marketing communications

    Directory of Open Access Journals (Sweden)

    Nina Hočevar

    2007-12-01

    Full Text Available There is scarce empirical evidence in the academic literature of how top management involvement influences the degree of integrated marketing communications. At the same time, some authors believe that this relationship should be explored more extensively.In this paper we present one possible approach to investigating the relationship between top management involvement and the degree of integrated marketing communications. Our research established that a greater involvement of top management in marketing communications could be associated with a higher degree of IMC. Investigating the relationship between management and IMC is indeed at a very early stage. We suggest that this study has provided a basis for future research on the relationship between top management involvement in marketing communications and the degree of IMC.

  18. Importance of marketing management in the world pfarmaceutical industry

    Directory of Open Access Journals (Sweden)

    Dragan Kesič

    2008-07-01

    Full Text Available The world pharmaceutical industry has changed tremendously in the last decade. Globalization processes reinforce a consolidation of the world pharmaceutical industry. Mergers and acquisitions prevail more and more as a strategic orientation of numerous world pharmaceutical companies. In our research we found out that marketing management has been playing an increasingly important or even a crucial role in day-today activities and strategic business operations of the world pharmaceutical companies. We may point out that a rapid consolidation of the world pharmaceutical industry is definitely a market-driven process, one conditioned by typical strategic marketing management issues, such as a lack of brand new products, intense competitiveness, globalization processes, increased global marketing and sales activities, changing structure of global competitors as well as a furious fight for global market shares and customers’ loyalty. We estimate that marketing management is to play an even more important and, especially, the top priority strategic role in the future globalization and concentration processes of the world pharmaceutical industry. Some experiences and lessons from the global perspective of the world pharmaceutical industry could also be useful to the management of pharmaceutical companies in the transition countries of the Central and Eastern European region. Taking into consideration the current market position of these companies, some marketing management guidelines for their marketing management policies and strategies could be suggested. We conclude that underestimating, or even complete neglect of the importance of marketing management issues may pose the greatest threat to the future strategic orientation and performance of the world pharmaceutical industry.

  19. Role of marketing metrics in strategic brand management

    Directory of Open Access Journals (Sweden)

    Mamula Tatjana

    2012-01-01

    Full Text Available This paper shows the role and importance of a brand as a strategic instrument of a company, that ensures sustainability of company's performance in the market on a longer-term basis. To achieve brand competitiveness, it is necessary to manage its equity, which is presented in this paper as an imperative of everyday business operations. Brand evaluation in strategic management is conducted by measuring brand performance in the market, finding measures and ways to manage the brand successfully in order to increase its equity using the set of marketing metric indicators.

  20. Social media marketing : Acquiring customer loyalty and relationship management using social media as a marketing channel

    OpenAIRE

    Saqib, Muhammad

    2016-01-01

    Abstract Social media is a marketing phenomenon that is growing very fast. Social media helps creating value for customers in broadcasting the advertising among social networks. Blog posts, videos, pictures, reviews and ratings all have a significant impact on marketing. The purpose of the thesis is to investigate how companies can achieve customer loyalty and customer relationship management using social media marketing and if companies can target new customers by social media. An inductive ...

  1. Identifying and Managing Engineering Design Requirements for Emerging Markets

    DEFF Research Database (Denmark)

    Li, Xuemeng

    , especially for those companies originally from developed markets, to acquire an in-depth understanding of particular design requirements in emerging markets in order to adapt both company products and approaches in such contexts. Prior studies on the identification and management of design requirements have...... predominantly been conducted in the context of developed countries and relatively affluent markets. Emerging markets are distinct from developed markets in terms of numerous contextual factors, e.g., regulatory environments and competitive landscapes. These factors influence the requirement identification...... attention. There is a need for an overview of different perspectives in requirement identification for manufacturing companies and their corresponding assessments in the context of emerging markets. Therefore, this research project is motivated to 1) investigate the process of identifying and managing...

  2. Risk and investment management in liberalized electricity markets

    DEFF Research Database (Denmark)

    Lemming, Jacob Kjærgaard

    2005-01-01

    markets affects the nancial risk related to different decision problems within the areas of risk management and investments in liberalized electricity markets. Focus is on applied microeconomics and analyzes of the interplay between market design parameters and the technical characteristics...... of the electricity system. Theory, literature and introduction to speci c problem areas related to risk management and investments is provided in two separate introductory chapters. Contributions to research within specific problems areas is then subsequently provided by five research papers. The two topics...... are relatively broad, however the two chapters and ve papers all share analyzes of nancial risk in liberalized electricity markets as a common underlying theme. The risk management part of the thesis focusses on modelling and measurement of financial risk in electricity markets. Key topics are electricity price...

  3. MANAGING RISK BY COORDINATING INVESTMENT, MARKETING, AND PRODUCTION STRATEGIES

    OpenAIRE

    Johnson, Donald A.; Boehlje, Michael

    1983-01-01

    This study of the farm firm integrates long run investment and financial decisions, and short-run production and marketing decisions into a single decision framework that includes both time and risk. The results suggest that the use of various strategies for managing market risks allow the entrepreneur to accept mores risk in investing and producing; and that an integrated analysis of production, marketing and investment-financing alternatives is essential to make accurate recommendations abo...

  4. [Marketing as a tool in the medical institution management].

    Science.gov (United States)

    Petrova, N G; Balokhina, S A

    2009-01-01

    The contemporary social economic conditions dictate the necessity to change tactics and strategy of functioning of medical institutions of different property forms. Marketing, alongside with management is to become a leading concept of administration of medical institutions. It should be a framework for systematic collection, registration and analysis of data relevant to the medical services market. The issues of the implementation of marketing concept in the practical everyday activities of commercial medical organization providing cosmetology services to population of metropolis.

  5. School Principals as Marketing Managers: The Expanding Role of Marketing for School Development

    Science.gov (United States)

    Anast-May, Linda; Mitchell, Mark; Buckner, Barbara Chesler; Elsberry, Cindy

    2012-01-01

    This study examined the relative importance that school principals attach to aspects of their role as marketing managers for their schools and their relative satisfaction with their efforts to date. The study included 60 principals from two school districts. Findings suggest that principals are aware of the importance of marketing in today's…

  6. ICTs and School Education

    Directory of Open Access Journals (Sweden)

    Nuria Aris

    2015-08-01

    Full Text Available Nowadays, there exist lots of ICTs that teachers use as teaching tools. In this work, we introduce the theoretical context of the study of using ICTs in school education, then we present the method that will be used in order to achieve our goals. This work constitutes the groundwork to continue the study of ICT and its use in teaching.

  7. ICT Strategic Planning for Mazandaran Province

    Directory of Open Access Journals (Sweden)

    Mohammad Reza Shojaie

    2012-02-01

    Full Text Available Today, regarding rapid changes in the environment, any organization, institution or country that overlooks its capabilities, strengths and weaknesses, will face real challenges. Strategic planning in organizations is a common response to these challenges which also facilitate achieving goals in an organization. Today, the importance of ICT is increased, which necessitates ICT strategic planning to use ICT in organizations. So, this study aimed to propose ICT strategic plans for Mazandaran province. For this end, at first using stakeholders' viewpoints, the vision, mission and goals are provided. Then, Internal & External Matrix was suggested and identified factors were ranked using Analytic Network Processing (ANP. Then, concerning strengths, weaknesses, opportunities, threats, and using SWOT analysis, ICT strategies were provided. Finally, using QSPM matrix, the strategies were ranked. Regarding this ranking, dedicated budget to ICT in governmental organizations, using integration architecture, developing organizational and inter-organizational information systems, developing mechanisms to absorb national and local financial resources for extending ICT infrastructures and finally concerning ICT trainings for managers and people, were in the top of the list.

  8. Medical group management: a marketing orientation.

    Science.gov (United States)

    Bopp, K D; Allcorn, S

    1986-09-01

    This article considers the pragmatic aspects of conducting a situation/marketing audit for group medical practices. This audit is a key component in the formulation of a competitive strategy and the development of a marketing program. Given are a series of questions that may be used by medical groups to guide assessment of the opportunities and threats present in the environment as well as the strengths and weaknesses of the organization in meeting the environmental challenges. Furthermore, the article provides a framework for thinking about strategy and the variables that should be considered and aligned to achieve effective implementation of strategy. Finally, the parameters are outlined for deciding on a marketing program: the mix of marketing tools (service design, distribution channels, pricing and promotion) that should be employed to offensively and/or defensively position the medical group in the competitive marketplace.

  9. Marketing the Masters of Executive Management Program

    National Research Council Canada - National Science Library

    Barrera, Mark A; Karriker, Timothy W

    2007-01-01

    ... with these requirements and, if not, what changes to curriculum should be considered. Information collected was then used to determine prospective customers while creating a detailed marketing strategy for the GSBPP...

  10. Corporate citizenship : let not relationship marketing escape the management toolbox

    NARCIS (Netherlands)

    Lindgreen, A.; Swaen, V.

    2005-01-01

    There has been a continual proliferation of marketing concepts and `paradigms' that supposedly offer solutions to the challenges that companies are facing. Relationship marketing is one such concept that has moved to the forefront of research and practice; it promises companies a management tool to

  11. Efficiently Inefficient Markets for Assets and Assets Management

    DEFF Research Database (Denmark)

    Garleanu, Nicolae; Heje Pedersen, Lasse

    We consider a model where investors can invest directly or search for an asset manager, information about assets is costly, and managers charge an endogenous fee. The efficiency of asset prices is linked to the efficiency of the asset management market: if investors can find managers more easily......, more money is allocated to active management, fees are lower, and asset prices are more efficient. Informed managers outperform after fees, uninformed managers underperform after fees, and the net performance of the average manager depends on the number of "noise allocators." Finally, we show why large...

  12. Managing total corporate electricity/energy market risks

    International Nuclear Information System (INIS)

    Henney, A.; Keers, G.

    1998-01-01

    The banking industry has developed a tool kit of very useful value at risk techniques for hedging risk, but these techniques must be adapted to the special complexities of the electricity market. This paper starts with a short history of the use of value-at-risk (VAR) techniques in banking risk management and then examines the specific and, in many instances, complex risk management challenges faced by electric companies from the behavior of prices in electricity markets and from the character of generation and electric retailing risks. The third section describes the main methods for making VAR calculations along with an analysis of their suitability for analyzing the risks of electricity portfolios and the case for using profit at risk and downside risk as measures of risk. The final section draws the threads together and explains how to look at managing total corporate electricity market risk, which is a big step toward managing total corporate energy market risk

  13. The New Fundamentals Of Marketing | Smith | LBS Management ...

    African Journals Online (AJOL)

    Topics addressed include: marketing and brand metrics, launching of a new brand, the evolving role ... creation of customer loyalty and/or commitment, customer intelligence, and positioning. ... LBS Management Review Vol.8(1) 2003: 28-55 ...

  14. Management and marketing of sporting events: Nike Premier Cup Project

    OpenAIRE

    Nedbal, Jakub

    2008-01-01

    Title: Management and marketing ofsporting events: Nike Premier Cup project Points of thesis: Publish the Nike Premier Cup promotion campaign project and point out improvement possibilities for upcoming years based on analysis ofpast and present state. Methods: Data will be obtained by interview, observation, description analysis and SWOT analysis Results: Promotion campaign, improvement possibilities, final day schedule Keywords: SWOT analysis, promotion, management, marketing, Nike Premier ...

  15. Management and monitoring of public buildings through ICT based systems: Control rules for energy saving with lighting and HVAC services

    OpenAIRE

    Aghemo, C.; Virgone, J.; Fracastoro, G.V.; Pellegrino, A.; Blaso, L.; Savoyat, J.; Johannes, Kevyn

    2013-01-01

    The presented work addresses the topic of energy savings in existing public buildings, when no significant retrofits on building envelope or plants can be done and savings can be achieved by designing intelligent ICT-based service to monitor and control environmental conditions, energy loads and plants operation. At the end of 2010 the European Commission, within the Seventh Framework Program, has founded a project entitled “Smart Energy Efficient Middleware for Public Spaces” (SEEMPubS). To ...

  16. CORPORATE STANDARD OF ICT COMPETENCE OF MASTERS

    Directory of Open Access Journals (Sweden)

    N. Morze

    2014-06-01

    Full Text Available Current labor market demand determines the modification of the system of higher education, including the transfer of emphasis on the educational process in its final qualitative result, a paradigm shift from knowledge education to competency. Student should must possess ICT competence that today has become a part of professional competence of professionals of any type. The purpose of the study is to develop standards in the ICT competence of all members of the educational process to ensure the quality of university education and the creation and subsequent implementation of educational policies of the University. The paper highlights the need to develop a corporate standard of ICT competence of masters based on UNESCO scientific approaches. It describes model, the level of ICT competence and tools for monitoring its formation in the future for today's professionals. For each of the selected three levels of ICT competence (basic, advanced and professional determined necessary knowledge and skills, talents and ideas to master. The necessary and sufficient conditions are determined for the formation of the ICT competence of masters in modern university, proffered examples of tasks and competency requirements for the personal educational electronic space for student and educational electronic space of university. Developed and approved corporate standard provides appropriate expertise contemporary specialist who meets the requirements of the labor market and will allow the graduate to be successful in today's information society.

  17. ICT innovations for sustainability

    CERN Document Server

    Aebischer, Bernard

    2015-01-01

    ICT Innovations for Sustainability is an investigation of how information and communication technology can contribute to sustainable development. It presents clear definitions of sustainability, suggesting conceptual frameworks for the positive and negative effects of ICT on sustainable development. It reviews methods of assessing the direct and indirect impact of ICT systems on energy and materials demand, and examines the results of such assessments. In addition, it investigates ICT-based approaches to supporting sustainable patterns of production and consumption, analyzing them at various levels of abstraction – from end-user devices, Internet infrastructure, user behavior, and social practices to macro-economic indicators.   Combining approaches from Computer Science, Information Systems, Human-Computer Interaction, Economics, and Environmental Sciences, the book presents a new, holistic perspective on ICT for Sustainability (ICT4S). It is an indispensable resource for anyone working in the area of ICT...

  18. Management and marketing for the general practice dental office.

    Science.gov (United States)

    Clarkson, Earl; Bhatia, Sanjeev

    2008-07-01

    This article reviews trends in the dental marketplace. Marketing is an essential element of dentistry. Communicating treatment options with patients is one aspect of marketing. Treatment planning helps patients understand the relationships between oral health, occlusion, temporomandibular joint function, and systemic health. Through marketing, dental practice owners inform patients of ever-changing treatment modalities. Understanding treatment options allows patients to make better, informed choices. More options leads to a higher level of care and more comprehensive dental treatment. Managing a practice requires tracking its financial health. Economic statistics measure the effect of management decisions that mark the direction of a dental practice.

  19. MARKETING ASPECTS IN STRATEGIC MANAGEMENT ACCOUNTING

    OpenAIRE

    Dario Dunkovic; Durdica Juric; Tereza Nikolic

    2010-01-01

    Strategic management accounting has an important role to play in providing information about the major sources of competitive advantage of an enterprise. In increasingly dynamic environments the provision of strategically relevant information is of paramount importance for the formulation and execution of business strategies. Management control systems together with traditional management accounting represent a starting point for the development of modern management accounting concepts. There...

  20. Managing risks of market price uncertainty for a microgrid operation

    Science.gov (United States)

    Raghavan, Sriram

    After deregulation of electricity in the United States, the day-ahead and real-time markets allow load serving entities and generation companies to bid and purchase/sell energy under the supervision of the independent system operator (ISO). The electricity market prices are inherently uncertain, and can be highly volatile. The main objective of this thesis is to hedge against the risk from the uncertainty of the market prices when purchasing/selling energy from/to the market. The energy manager can also schedule distributed generators (DGs) and storage of the microgrid to meet the demand, in addition to energy transactions from the market. The risk measure used in this work is the variance of the uncertain market purchase/sale cost/revenue, assuming the price following a Gaussian distribution. Using Markowitz optimization, the risk is minimized to find the optimal mix of purchase from the markets. The problem is formulated as a mixed integer quadratic program. The microgrid at Illinois Institute of Technology (IIT) in Chicago, IL was used as a case study. The result of this work reveals the tradeoff faced by the microgrid energy manager between minimizing the risk and minimizing the mean of the total operating cost (TOC) of the microgrid. With this information, the microgrid energy manager can make decisions in the day-ahead and real-time markets according to their risk aversion preference. The assumption of market prices following Gaussian distribution is also verified to be reasonable for the purpose of hedging against their risks. This is done by comparing the result of the proposed formulation with that obtained from the sample market prices randomly generated using the distribution of actual historic market price data.

  1. Women, Livestock Markets and Income Management

    International Development Research Centre (IDRC) Digital Library (Canada)

    resource allocation. Men and women play different roles in agricultural ... income on their family while men spend 30-40% of their income, even ... egg sales becoming more male-dominated. In Kenya, most ... markets, including issues of mobility, balancing household ... Development programmes need to work with men and ...

  2. Operations Management in Short Term Power Markets

    DEFF Research Database (Denmark)

    Heide-Jørgensen, Ditte Mølgård

    Electricity market models have often been modelled as deterministic or at most two-stage stochastic models with an hourly time resolution. This thesis looks into possible ways of extending such models and formulating new models to handle both higher time resolution than hourly and stochastics wit...

  3. Evidence-based ICT Policy for Development and Innovation | IDRC ...

    International Development Research Centre (IDRC) Digital Library (Canada)

    ... gathering data for longitudinal studies of ICT access and use; and exploring such issues as mobile money transfers, informal sector use of ICTs, expanding market competition and making affordable services available to the underserved. One of the goals is to develop a fair mobile index modeled on the Big Mac index.

  4. ICT-based or ICT-centric?

    DEFF Research Database (Denmark)

    Sørensen, Jannick Kirk

    2016-01-01

    Through a logbook-based self-observation of an ICT-based service journey, the failure and the co-created recovery of the ICT-based service encounter is analysed. The analysis shows the limitations of both traditional affordances-based analyses of user interaction, as well as Dourish’s (2001......) ‘embodied interaction’ framework. Two new categories of service encounters are subsequently suggested: 1) ‘cognitively dominated service encounters’ that characterizes types of service encounters where the customer’s reasoning plays a central part in the service encounter, and 2) ‘ICT-centric’ service...

  5. A Study on Marketing Management Tool use of Customer Relationship

    Directory of Open Access Journals (Sweden)

    Cibele Barsalini Martins

    2015-04-01

    Full Text Available This paper highlights the relation between management tools of Relationship Marketing (RM with customers. The auxiliary tools in the process of Relationship Marketing were analyzed: Customer Relationship Management (CRM, Loyalty Programs, Endomarketing and Marketing Research. This study presented a multicase comparative in six companies, in which three of them have already deployed the management of Relationship Marketing with their clients, and the other three companies that were in the preliminary phase of deployment of these. The data collection was made from semi-structured interviews with professionals who worked in three hierarchical levels (strategic, tactical, and operational of each participating company, using both the technique of data collection by e-mail and personal interview. The approach was qualitative, with phenomenological analysis. It was found that the deployment of Relationship Marketing by the organizations surveyed takes place in a significant amount of time, where investments have occurred by pressure of the environment, in particular by loss of market share, the need to promote customer loyalty, to improve competitiveness and concern with the customer. It was not clear that the process of deployment of Relationship Marketing originated from the strategic planning and used proactively.

  6. Managing congestion and intermittent renewable generation in liberalized electricity markets

    Energy Technology Data Exchange (ETDEWEB)

    Kunz, Friedrich

    2013-02-27

    This dissertation focuses on selected aspects of network congestion arising in liberalized electricity markets and their management methods with a special weight placed on the integration of increased renewable generation in Europe and Germany. In a first step, the theoretical concepts of congestion management are introduced complemented by a review of current management regimes in selected countries. In the second step, the European approach of managing congestion on international as well as national transmission links is analyzed and the benefits of an integrated congestion management regime are quantified. It is concluded that benefits can be achieved by a closer cooperation of national transmission system operators (TSOs). Thirdly, the German congestion management regime is investigated and the impact of higher renewable generation up to 2020 on congestion management cost is determined. It is shown that a homogeneous and jointly development of generation and transmission infrastructure is a prerequisite for the application of congestion alleviation methods and once they diverge congestion management cost tend to increase substantially. Lastly, the impact of intermittent and uncertain wind generation on electricity markets is analyzed. A stochastic electricity market model is described, which replicates the daily subsequent clearing of reserve, day ahead, and intraday market typical for European countries, and numerical results are presented.

  7. Let the market help prescribe forest management practices

    Science.gov (United States)

    Gary W. Zinn; Edward Pepke

    1989-01-01

    To obtain the best economic returns from a hardwood forest, you must consider markets. Management decisions made now will affect a stand's future character and value, whether or not the decision results in immediate timber sales. Progressive forest landowners will have a management plan for their woodlots. Typically, such plans are largely land- and resource-...

  8. Customer experience management in digital channels with marketing automation

    OpenAIRE

    Mattila, J. (Juho)

    2016-01-01

    Abstract Superior customer experience and successful customer experience management can create a competitive advantage that is difficult to match by the competitors. However managing customer experience successfully the customer experience needs to be considered in the context of multiple marketing channels and multiple customer segments which requires a lot of resources. With the difficult financial conditions today the us...

  9. Market analysis and risk management of EU emissions trading

    International Nuclear Information System (INIS)

    Ollikainen, M.; Ollikka, K.; Aatola, P.; Ahonen, H.M.; Pohjola, T.; Kumpulainen, A.; Lappalainen, E.

    2006-01-01

    The first EU emissions trading period commenced on 1 January 2005. It implies new challenges to companies included in the scheme. A central challenge is the uncertainty related to the markets. In order to manage risks and profitability companies need to be able to estimate future price developments of emission allowances. University of Helsinki is conducting a research project in cooperation with Helsinki University of Technology that will provide necessary information for analyzing emission allowance markets and create risk management competence. The objectives of the research project are 1) to develop a price estimation model for EU emission allowances and 2) to develop risk management competence related to EU emission allowances. With the price estimation model the short-term price developments of EU emission allowances can be estimated. By utilizing the model companies can reduce uncertainties related to the markets. The project will also deliver a general risk management model for emission allowances that aims at improving competitiveness of companies. (orig.)

  10. Marketing and strategic management: integrating skills for a better hospital.

    Science.gov (United States)

    Hunter, S S

    1987-05-01

    Participants in a 1985 one-day seminar sponsored by the American Hospital Association's Society for Hospital Planning and Marketing were asked two questions: How many of the hospitals represented here have conducted marketing surveys in the recent past? How many of you were satisfied with the results of the survey or could integrate it into the strategic management of your institution? While all but two of the 125 participants answered yes to the first question, only two responded affirmatively to the second. A gap between having a survey done and implementing the results had been identified. The administrators had probably rushed into "marketing" with little forethought and even less effort to comprehend how this management skill fits into existing institutional skills, capabilities, roles, and goals. To close the gap between marketing theory and practice an institution must adopt a more far-reaching, proactive stance toward integrating marketing into the management routine at an early stage. This article presents a case study that may help health care administrators rethink the role of marketing in management and its place in the sequence of strategic decision making for their institution.

  11. Mathematics, Pricing, Market Risk Management and Trading Strategies for Financial Derivatives (2/3)

    CERN Multimedia

    CERN. Geneva; Coffey, Brian

    2009-01-01

    Market Trading and Risk Management of Vanilla FX Options - Measures of Market Risk - Implied Volatility - FX Risk Reversals, FX Strangles - Valuation and Risk Calculations - Risk Management - Market Trading Strategies

  12. Managing gas plant margins through the financial commodities market

    International Nuclear Information System (INIS)

    Peters, D.; Lafferty, L.

    1995-01-01

    Gas processors invest capital in gas plants to condition raw natural gas for market. They also attempt to upgrade the value of natural gas streams by removing gas liquids contained in these streams and selling them for a profit. Unfortunately, this is not always possible. Gas processing profit margins swing up and down in line with the volatility of the natural gas and gas liquids markets. Consequently the return on gas processors invested capital also swings up and down through ''good years'' and ''bad years''. Until recently, gas processors have had to bear the risk associated with these swings in margins. While an efficient market exists for products like crude oil on the New York Mercantile Exchange, no similar market has been available for gas liquids. The NYMEX propane contract has not developed sufficient liquidity for year round hedging of propane, much less the other gas liquids. Processors in regions without access to the Belvieu market encounter an even more difficult task attempting to use the NYMEX contract to hedge. Today this inability to manage risk is beginning to change. The natural gas markets have led the way since their deregulation with an actively traded over-the-counter forwards market firmly established. An over-the-counter forwards market for gas liquids has also started to emerge. It is through these new and emerging markets that a gas plant's profitability can be hedged

  13. Emerging ICT implementation issues in aged care.

    Science.gov (United States)

    Kapadia, Vasvi; Ariani, Arni; Li, Junhua; Ray, Pradeep K

    2015-11-01

    Demand for aged care services continues to soar as a result of an aging population. This increasing demand requires more residential aged care facilities and healthcare workforce. One recommended solution is to keep older people in their homes longer and support their independent life through the use of information and communication technologies (ICT). However, the aged care sector is still in the early stages of adopting ICT. The aim of this study was to identify the key issues that affect the adoption of ICT in the aged care sector. A systematic literature review was undertaken and involved four steps. The first two steps aimed to identify and select relevant articles. Data was then extracted from the selected articles and identified issues were analyzed and grouped into three major categories. ICT adoption issues were categorized into different perspectives, representing older people, health professionals and management. Our findings showed that all three groups were mostly concerned with issues around behavior, cost and lack of technical skills. Findings reported in this study will help decision makers at aged care settings to systematically understand issues related to ICT adoption and thus proactively introduce interventions to improve use of ICT in this sector. On the basis of our findings, we suggest future research focus on the examination of aged care workflow and assessment of return on ICT investment. Copyright © 2015. Published by Elsevier Ireland Ltd.

  14. Efficiently Inefficient Markets for Assets and Asset Management

    DEFF Research Database (Denmark)

    Garleanu, Nicolae; Pedersen, Lasse Heje

    We consider a model where investors can invest directly or search for an asset manager, information about assets is costly, and managers charge an endogenous fee. The efficiency of asset prices is linked to the efficiency of the asset management market: if investors can find managers more easily......, more money is allocated to active management, fees are lower, and asset prices are more efficient. Informed managers outperform after fees, uninformed managers underperform after fees, and the net performance of the average manager depends on the number of "noise allocators." Small investors should...... be passive, but large and sophisticated investors benefit from searching for informed active managers since their search cost is low relative to capital. Hence, managers with larger and more sophisticated investors are expected to outperform....

  15. Integrating internal communications, human resource management and marketing concepts into the new internal marketing philosophy

    OpenAIRE

    Sinčić, Dubravka; Pološki Vokić, Nina

    2007-01-01

    Successful companies attach great importance to human resource management and internal communications, because they are aware of the value of those activities and of strategic advantage they can bring to the organization. They should also realize that it is necessary to live internal marketing philosophy, if they stream to offer quality products and services to both markets: internal and external. The idea of satisfied employees for the benefit of satisfied customers is accepted and developed...

  16. Power plant operation and management in a deregulated market

    Energy Technology Data Exchange (ETDEWEB)

    Carraretto, Cristian [Department of Mechanical Engineering, University of Padova, Via Venezia, 1-35131 Padova (Italy)

    2006-05-15

    This paper analyzes the influence of electricity deregulation on the design, operation and management of the power plants owned by strategic and non-strategic producers. After a sensitivity analysis aimed at finding market conditions of profitable operation for thermal and hydroelectric power plants, a Nash-equilibrium market model is used to determine producers' optimum strategies, depending on their relative market power and overall production characteristics. Attention is then focused on the operation of single thermal power plants. Their short-term management plans and consequent effects on emission levels and residual life are described. The available reserve for primary and secondary control deriving from producers' market strategies is discussed. Some design options to improve combined cycles contribution to reserve service are finally described. The paper discusses these problems with a general approach, and uses many cases and examples derived from the current Italian scenario. (author)

  17. Power plant operation and management in a deregulated market

    International Nuclear Information System (INIS)

    Carraretto, Cristian

    2006-01-01

    This paper analyzes the influence of electricity deregulation on the design, operation and management of the power plants owned by strategic and non-strategic producers. After a sensitivity analysis aimed at finding market conditions of profitable operation for thermal and hydroelectric power plants, a Nash-equilibrium market model is used to determine producers' optimum strategies, depending on their relative market power and overall production characteristics. Attention is then focused on the operation of single thermal power plants. Their short-term management plans and consequent effects on emission levels and residual life are described. The available reserve for primary and secondary control deriving from producers' market strategies is discussed. Some design options to improve combined cycles contribution to reserve service are finally described. The paper discusses these problems with a general approach, and uses many cases and examples derived from the current Italian scenario. (author)

  18. Retailers' risk management and vertical arrangements in electricity markets

    International Nuclear Information System (INIS)

    Boroumand, Raphaël Homayoun; Zachmann, Georg

    2012-01-01

    The failure of the asset-light retailer's organizational model is indicative of the incapacity of this organizational structure to manage efficiently the combination of sourcing and market risks in the current market environment. Because of the structural dimensions of electricity's market risks, a retailer's level of risk exposure is unknown ex ante and will only be revealed ex post when consumption is known. In contrast to the “textbook model” of electricity reforms, the paper demonstrates through numerical simulations that in the current market context pure portfolios of contracts are incomplete risk management instruments compared to physical hedging. The latter is critical to overcome the asset-light retailer's curse. - Highlights: ► The paper analyses the risks faced by electricity retailers. ► We study the limits of contractual hedging. ► Through numerical simulations, we compare the risk profiles of different portfolios of hedging. ► We demonstrate the superior efficiency of physical hedging.

  19. Business continuity management in emerging markets: the case of Jordan.

    Science.gov (United States)

    Sawalha, Ihab H; Anchor, John R

    2012-01-01

    Despite their considerable growth in last few decades, emerging markets (EM) face numerous risks that have the potential to slow down or obstruct their development. Three main issues are discussed in this paper: first, the risks facing organisations operating in emerging markets and Jordan in particular; secondly, the role of business continuity management (BCM) in emerging markets; and thirdly, potential factors that underpin the role of BCM in emerging markets. These issues are significant, as they represent the role of BCM in highly dynamic and fast changing business environments. The paper provides a discussion of the significance of BCM in reducing or preventing risks facing organisations operating in emerging markets, especially those in Jordan.

  20. Conservation markets for wildlife management with case studies from whaling.

    Science.gov (United States)

    Gerber, Leah R; Costello, Christopher; Gaines, Steven D

    2014-01-01

    Although market-based incentives have helped resolve many environmental challenges, conservation markets still play a relatively minor role in wildlife management. Establishing property rights for environmental goods and allowing trade between resource extractors and resource conservationists may offer a path forward in conserving charismatic species like whales, wolves, turtles, and sharks. In this paper, we provide a conceptual model for implementing a conservation market for wildlife and evaluate how such a market could be applied to three case studies for whales (minke [Balaenoptera acutorostrata], bowhead [Balaena mysticetus], and gray [Eschrictius robustus]). We show that, if designed and operated properly, such a market could ensure persistence of imperiled populations, while simultaneously improving the welfare of resource harvesters.

  1. Optimization Under Uncertainty for Management of Renewables in Electricity Markets

    DEFF Research Database (Denmark)

    Zugno, Marco

    -by-price. In a similar setup, the optimal trading (and pricing) problem for a retailer connected to flexible consumers is considered. Finally, market and system operators are challenged by the increasing penetration of renewables, which put stress on markets that were designed to accommodate a generation mix largely......This thesis deals with the development and application of models for decision-making under uncertainty to support the participation of renewables in electricity markets. The output of most renewable sources, e.g., wind, is intermittent and, furthermore, it can only be predicted with a limited...... accuracy. As a result of their non-dispatchable and stochastic nature, the management of renewables poses new challenges as compared to conventional sources of electricity. Focusing in particular on short-term electricity markets, both the trading activities of market participants (producers, retailers...

  2. Strategic marketing audit in business management

    OpenAIRE

    Yalovega Natalya I.

    2011-01-01

    The author of the article presents own definition of the term «strategic marketing audit», identifies its goals and aims and considers stages of the process of strategic marketing audit.В статье приведено авторское определение понятия «стратегический маркетинговый аудит», определены его цель и задачи, обоснованы этапы процесса стратегического маркетингового аудита....

  3. Strategies for risk management using the paper markets

    International Nuclear Information System (INIS)

    Annesley, M.

    1992-01-01

    This paper briefly describes the significant milestones in the evolution of the oil markets, with emphasis on the reasons for the changing structures of the markets, and the roles of different types of participant. After explaining the current structure of the oil markets - futures - forwards - options and derivatives the paper then explains some basic strategies. Finally some of the favourite strategies of refiners, producers and end users will be explored. Some cautionary comments on deal tracking, control systems and other associated risk management requirements will round off this paper. (author)

  4. Perceived needs for the information communication technology (ICT)-based personalized health management program, and its association with information provision, health-related quality of life (HRQOL), and decisional conflict in cancer patients.

    Science.gov (United States)

    Sim, Jin Ah; Chang, Yoon Jung; Shin, Aesun; Noh, Dong-Young; Han, Wonshik; Yang, Han-Kwang; Kim, Young Whan; Kim, Young Tae; Jeong, Seoung-Yong; Yoon, Jung-Hwan; Kim, Yoon Jun; Heo, Daesuk; Kim, Tae-You; Oh, Do-Youn; Wu, Hong-Gyun; Kim, Hak Jae; Chie, Eui Kyu; Kang, Keon Wook; Kim, Ju Han; Yun, Young Ho

    2017-11-01

    The use of information communication technology (ICT)-based tailored health management program can have significant health impacts for cancer patients. Information provision, health-related quality of life (HRQOL), and decision conflicts were analyzed for their relationship with need for an ICT-based personalized health management program in Korean cancer survivors. The health program needs of 625 cancer survivors from two Korean hospitals were analyzed in this cross-sectional study. Multivariate logistic regression was used to identify factors related to the need for an ICT-based tailored health management system. Association of the highest such need with medical information experience, HRQOL, and decision conflicts was determined. Furthermore, patient intentions and expectations for a web- or smartphone-based tailored health management program were investigated. Cancer survivors indicated high personalized health management program needs. Patients reporting the highest need included those with higher income (adjusted odds ratio [aOR], 1.70; 95% [confidence interval] CI, 1.10-2.63), those who had received enough information regarding helping themselves (aOR, 1.71; 95% CI, 1.09-2.66), and those who wished to receive more information (aOR, 1.59; 95% CI, 0.97-2.61). Participants with cognitive functioning problems (aOR, 2.87; 95%CI, 1.34-6.17) or appetite loss (aOR, 1.77; 95% CI, 1.07-2.93) indicated need for a tailored health care program. Patients who perceived greater support from the decision-making process also showed the highest need for an ICT-based program (aOR, 0.49; 95% CI, 0.30-0.82). We found that higher income, information provision experience, problematic HRQOL, and decisional conflicts are significantly associated with the need for an ICT-based tailored self-management program. Copyright © 2017 John Wiley & Sons, Ltd.

  5. Risk management in electricity markets emphasizing transmission congestion

    International Nuclear Information System (INIS)

    Kristiansen, Tarjei

    2004-01-01

    This thesis analyzes transmission pricing, transmission congestion risks and their associated hedging instruments as well as mechanisms for stimulating investments in transmission expansion. An example of risk management in the case of a hydropower producer is included. After liberalization and restructuring of electricity markets, risk management has become important. In particular the thesis analyzes risks due to transmission congestion both in the short- and long-term (investments) for market players such as generators, loads, traders, independent system operators and merchant investors. The work is focused on the northeastern United States electricity markets and the Nordic electricity markets. The first part of the thesis reviews the literature related to the eight research papers in the thesis. This describes the risks that are relevant for an electricity market player and how these can be managed. Next, the basic ingredients of a competitive electricity market are described including the design of the system operator. The transmission pricing method is decisive for hedging against transmission congestion risks and there is an overview of transmission pricing models considering their similarities and differences. Depending on the transmission pricing method used, locational or area (zonal) pricing, the electricity market players can use financial transmission rights or Contracts for Differences, respectively. In the long-term it is important to create mechanisms for investments in transmission expansion and the thesis describes one possible approach and its potential problems. The second part comprises eight research papers. It presents empirical analyses of existing markets for transmission congestion derivatives, theoretical analyses of transmission congestion derivatives, modeling of merchant long-term financial transmission rights, theoretical analysis of the risks of the independent system operator in providing financial transmission rights, an analysis

  6. Public Sector Reforms: New Public Management without Marketization?

    DEFF Research Database (Denmark)

    Löfgren, Karl; Pedersen, John Storm

    2012-01-01

    Is it possible to imagine New Public Management without marketization? In Denmark the present liberal-conservative Government has, throughout its 10 years in power, designed and implemented more than 15 major management reforms in the public sector. Although most of the reforms are rhetorically...... firmly rooted in neo-liberal ideologies they have, in practice, promoted tools and mechanisms of the “traditional,” or Old, Public Management. Based on an empirical study of the reforms, we suggest that the notion of “pragmatic” New Public Management is introduced to enhance the current understanding...... of New Public Management in the Western industrialized societies....

  7. Policy development and opportunities in ICT for sustainable food ...

    African Journals Online (AJOL)

    Policy development and opportunities in ICT for sustainable food and nutrition ... improved marketing and distribution that would lead to food and nutrition security ... Bridging the digital divide through development and utilization of information ...

  8. Incentivizing secondary raw material markets for sustainable waste management.

    Science.gov (United States)

    Schreck, Maximilian; Wagner, Jeffrey

    2017-09-01

    Notwithstanding several policy initiatives in many countries over a number of years, there remains a general sense that too much municipal solid waste is generated and that too much of the waste that is generated is landfilled. There is an emerging consensus that a sustainable approach to waste management requires further development of secondary raw material markets. The purpose of this paper is to propose a theoretical economic model that focuses upon this stage of a sustainable waste management program and explores policy options that could motivate efficiency in secondary raw material markets. In particular, we show how firm profit and social welfare optimizing objectives can be reconciled in a two-product market of waste management processes: landfilling and material reclamation. Our results provide theoretical support for building out recent Circular Economy initiatives as well as for the relatively recent emergence of landfill mining as a means for procuring secondary raw materials. Copyright © 2017 Elsevier Ltd. All rights reserved.

  9. Managing Licensing in a Market for Technology

    DEFF Research Database (Denmark)

    Arora, Ashish; Fosfuri, Andrea; Rønde, Thomas

    2013-01-01

    , we find that interdependency across business units may result in more, not less, decentralization. Furthermore, even though centralization results in less information, centralized licensing deals are larger. Our model conforms to the existing evidence that reports heterogeneity across firms in both......Technology licensing is an important means for companies to extract more value from their intellectual assets. We build a model that helps understand how licensing activity should be organized within large corporations. More specifically, we compare decentralization—where the business unit using...... the technology makes licensing decisions—to centralized licensing. The business unit has superior information about licensing opportunities but may not have the appropriate incentives because its rewards depend on product market performance. If licensing is decentralized, the business unit forgoes valuable...

  10. Market Demand for Sustainability in Management Education

    Science.gov (United States)

    Gitsham, Matthew; Clark, Timothy S.

    2014-01-01

    Purpose: This paper aims to contribute to the ongoing debate about the relevance of sustainability in management education through exploration of the needs and expectations of a key group of business schools' stakeholders--senior executives of leading corporations. Design/methodology/approach: The paper presents findings from a survey regarding…

  11. Liberalising energy markets: Cost management using measurement data

    International Nuclear Information System (INIS)

    Girsberger, H.

    2000-01-01

    This article looks at the various factors involved in assuring good cost management and customer relations in the liberalised energy market such as price levels, additional services and added value for the customer. The additional information required by the utilities to be able to implement such customer-oriented strategies is considered and ways of collecting and processing the data on energy consumption, customer profiles and trends are described. The further analysis of the data and the compilation of reports for management, marketing, engineering and quality assurance departments are discussed, as are the information technology and equipment interfaces required to do this

  12. Labour Market Structure in Malaysia: Pre- and Post-Market Gender Comparison

    OpenAIRE

    Chung-Khain Wye; Rahmah Ismail

    2012-01-01

    Gender inequality in Malaysian labour market can be observed through labour force participation, unemployment, occupational distribution, top management employment involving decision making, and average monthly salary. Such an inequality generally works to the disadvantage of females, notwithstanding their outperformance of educational attainment over their males’ counterparts. Case study in the ICT services subsector points to the importance of imparting employability skills among females to...

  13. ICT-based Innovation and Employability for Women

    Directory of Open Access Journals (Sweden)

    Marios A Pappas

    2017-06-01

    Full Text Available The utilization of ICTs in creating new jobs and eliminating gender based inequalities in employability and entrepreneurship, employs increasingly more researchers, governments and organizations around the world. In this article we analyze the current situation regarding the impact of ICTs, social networks and media on creating new opportunities for the employability of women. We also present the new market requirements, the new e-skills that will be acquired by women in order to take advantage of new labor market opportunities. Finally special reference is made to new trends in women's entrepreneurship as well as the supportive role of ICTs.

  14. Marketing the Masters of Executive Management program

    OpenAIRE

    Barrera, Mark A.; Karriker, Timothy W.

    2007-01-01

    MBA Professional Report The purpose of this MBA project was to review the current Masters of Executive Management education curriculum at NPS. An internal analysis of the current program was conducted to fully understand the strategic goals of the program and the existing curriculum. An environmental scan of current and potential military customers was conducted to assess requirements for junior executive education and determine whether the MEM program corresponds with these requiremen...

  15. The role of knowledge management in mobile marketing

    Directory of Open Access Journals (Sweden)

    Łukowski, Wojciech

    2017-09-01

    Full Text Available Mobile marketing is one of the fastest growing channels of marketing information. Mobile terminal devices and mobile networks allow for mass personalisation of content transmitted to individual recipients thereby facilitating recipient segmentation within one-to-one marketing. Mobile marketing means using interactive wireless media to provide clients with personal information with precise profiling using geo-location, time, and often associated with their interests, sex or other attributes, promoting goods, services and ideas, thus, also generating added value for all the process participants. Mobile media has completely transformed the present concept of marketing campaigns and has opened up a wide array of new opportunities for advertisers. They have also brought new challenges for companies using CRM and KM. In a study involving a group of students, efforts were made to determine the factors which are likely to contribute to finding the answer to the question of how to effectively run mobile marketing campaigns and what should be taken into account when using the tools and knowledge offered by knowledge management and customer relationship management.

  16. The Islamic Capital Market Response to the Real Earnings Management

    Directory of Open Access Journals (Sweden)

    Rita Yuliana

    2017-06-01

    Full Text Available This study aims to prove the effect of the company's status, i.e membership on the Islamic capital market and the status as suspect firm, as a determinant of real earnings management (REM. REM is conducted by abnormally increasing sales, increasing production and reducing discretionary costs in order to achieve a certain earnings target. This study uses Earnings Distribution Analysis (EDA technique, which refers to the Prospect Theory (Kahneman & Tversky, 1979 to identify the suspect firms. Suspect firms are companies that have small positive earnings. The samples of this research are companies listed on the Indonesia Stock Exchange in 2011 and 2012. Based on the result of regression analysis, hypothesis testing results show that the suspect firms conduct real earnings management in all three types of activities more aggressively than the non-suspect firms. Furthermore, this study also showed empirical evidence that there are differences in real earnings management actions between companies listed in the Islamic capital market compared to conventional capital markets. Then, this study also showed that the Islamic capital market is more appropriate in response to the REM than the conventional capital market.

  17. ICTs and Political Life.

    Science.gov (United States)

    Robbin, Alice; Courtright, Christina; Davis, Leah

    2004-01-01

    Presents a literature review that covers the following topics related to information and communications technologies (ICTs): (1) theories of ICTs and how they frame political life; (2) normative democratic theory and concepts; (3) e-political life; and (4) research on e-government, e-governance, and e-democracy; (Contains 276 references.) (MES)

  18. MARKETING AND MANAGEMENT IMPLEMENTATION ON MEGATRENDS IN MODERN TOURISM

    Directory of Open Access Journals (Sweden)

    Eva Hrabrovski-Tomic

    2010-12-01

    Full Text Available During recent five decades, remarkable growth of tourist traffic and tourist spending was recorded in the international scale so, eventually the tourist market recorded great changes. The appearance of the mega trends in the tourist market is a direct consequence of rapid expansion of the entire tourism industry and the development of global tourism supply and demand has contributed to the improvement of many tourism products customized only for needs of modern consumers. These mega trends are primarily related to: timesharing, incentive travel, and frequent user programs. As the phenomena that largely determined development of global tourism, mentioned trends are presented in this paper, mostly from the aspect of marketing and management in tourism but with special emphasis on the elements of their marketing mix (product, price, promotion and distribution.

  19. Managing and operating the reserve market as one insurance system

    International Nuclear Information System (INIS)

    Liu, Youfei; Cai, Bin; Wu, F.F.; Ni, Y.X.

    2007-01-01

    In this paper, it is suggested that the preference of an individual consumer for its power supply reliability should be considered when scheduling the system reserve. The mechanism of 'provider insurance' is introduced and the reserve market is to be managed as an insurance system. In our modeling, the generator who provides the insurance of reliable power supply via its reserve, should always collect the payment (the premium), and be rewarded with the spot market price for its called reserve. The consumer who buys the insurance, pays premium and thus obtains a reliable power supply (the claim). It is argued that such a market mechanism will result in the maximum social welfare. Moreover, it is shown that there is a kind of 'moral hazard in reverse' fact that will further improve the market efficiency. Later on, discussions on implementing the proposed method are given, and an illustrative example is provided to show basic features of the proposed method. (author)

  20. EARNINGS MANAGEMENT: DETERMINANT FACTORS AND STOCK PRICE IN DEVELOPING MARKET

    Directory of Open Access Journals (Sweden)

    Zaenal Fanani

    2017-03-01

    Full Text Available The aim of this study was to prove whether manager coped its earnings for the purpose ofinformative or target opportunistic. Research also investigated whether investment opportunity setinfl uenced the choice of manager to report as opportunistic to hide performance, or to report earningmore informative concerning with debt, political cost, market share, and earning. Sample of thisresearch was chosen by using purposive sampling of 350 manufacturing business listed in the JakartaStock Exchange, started from 1997 up to 2002. Structural Equation Modeling (SEM by using programof Analysis of Moment Structures (AMOS was considered as the appropriate statistical technique toexamine pattern relation of formed model. The results showed that earning management conductedby manager in Developing Market such as Indonesia represented informative earning managementwhich meant all investors had more own belief in earning reporting, but this research could notprove that company owning high investment opportunity set tended to conduct informative earningmanagement.

  1. Transmission congestion management in the electricity market

    Science.gov (United States)

    Chen, Yue

    2018-04-01

    In this paper we mainly discuss how to optimize the arrangement to decrease the loss of each line when the power generation side of the system transmission congestion occurs in a safe and economical manner. We respectively set the adjust model if the transmission can be eliminated which can calculate the best scheme and safety margin model when transmission cannot be eliminated which is a multi-objective planning problem. We solve the two models on the condition of the load power demands are 982.4MW and 1052.8 MW by Lingo and get the optimal management scheme.

  2. Reactive power management and voltage control in deregulated power markets

    Science.gov (United States)

    Spangler, Robert G.

    The research that is the subject of this dissertation is about the management of reactive power and voltage support in the wholesale open access power markets in the United States (US). The purpose of this research is to place decisions about open access market structures, as they relate to reactive power and voltage control, on a logical and consistent economic basis, given the engineering needs of a commercial electric power system. An examination of the electricity markets operating in the US today reveals that current approaches to reactive power management and voltage support are extensions of those based on historical, regulated monopoly electric service. A case for change is built by first looking at the subject of reactive power from an engineering viewpoint and then from an economic perspective. Ultimately, a set of market rules for managing reactive power and voltage support is proposed. The proposal suggests that cost recovery for static and dynamic VARs is appropriately accomplished through the regulated transmission cost of service. Static VAR cost recovery should follow traditional rate recovery methodologies. In the case of dynamic VARs, this work provides a methodology based on the microeconomic theory of the firm for determining such cost. It further suggests that an operational strategy that reduces and limits the use of dynamic VARs, during normal operations, is appropriate. This latter point leads to an increase in the fixed cost of the transmission network but prevents price spikes and short supply situations from affecting, or being affected by, the reactive capability limitations associated with dynamic VARs supplied from synchronous generators. The rules are consistent with a market structure that includes competitive generation and their application will result in the communication of a clear understanding of the responsibilities, related to voltage control, of each type of market entity. In this sense, their application will contribute to

  3. Governance of Information And Communication Technology (ICT System Planning

    Directory of Open Access Journals (Sweden)

    Bahrawi Bahrawi

    2015-07-01

    Full Text Available The intensity of ICT usage continues to increase. This should be accompanied  by the increase of the government's performance, and one of the important components is governance of the ICT system planning. The ICT system planning with a good management will provide significant benefits to the organization. One cause of insignificant benefits ICT to the organizational goals is there is no ICT governance applied.  It can be caused by many things, one of them is the lack of knowledge and awareness about the ICT governance, so there are still many government agencies which have not yet implemented properly the ICT governance. By using quantitative approaches, questionnaire instrument was adapted from the General Guide of the National ICT Governance. Framework COBIT and data analysis techniques adopted from the COBIT Maturity level. This study aims to explore the guidelines as an evaluation tool for the governance of the ICT system planning in Department of Communications and Information Technology in Bitung City. The results of this study found that the institution is still at low level, level 1 with 0,63 maturity level in governance planning of ICT system.

  4. ICTs in Kindergarten

    Directory of Open Access Journals (Sweden)

    Athanasios Drigas

    2014-03-01

    Full Text Available Recent development in the role of kindergarten in children's progress includes the use of Information and Communication Technologies (ICTs. ICT nowadays is recognized as a tool that can foster the knowledge and the experiences for this crucial age and the support of specific areas in kindergarten according to the educational perspective is thought significant. In this paper we present a brief overview of the most representative studies of the last decade (2003-2013 which concentrates on the skills that are examined in kindergarten (early literacy ,early mathematics, cognitive, social-emotional, motor, creativity and are supported by ICTs. The effectiveness of ICT in special education and gifted children in the regular kindergarten is examined. The attitudes of kindergarten teachers towards ICTs are presented.

  5. Globalization and ICTs

    DEFF Research Database (Denmark)

    Mengiste, Shegaw Anagaw

    2013-01-01

    There has been much discussion of the role that recent advances in information and communication technologies (ICTs) could play in improving health systems in developing countries. There is no doubt that the advancement of ICTs has brought both brought opportunities and challenges to developing...... to strengthen their ICT capabilities in both private and public sector organizations, the process has been limited mostly to national and provincial capitals leaving behind majority of the communities and institutions operating in remote areas. This paper took a case study of implementing computerized Health...... Information Systems (HIS) in the context of the Ethiopian public health care system and investigated the potentials of the new ICT based system and the challenges encountered at provincial and district levels. The findings also revealed that even those with access to modern ICT infrastructure do not get...

  6. Strategy And Policy Statements On Green ICT: An Islamic Perspective

    Directory of Open Access Journals (Sweden)

    Shihab A. Hameed

    2012-01-01

    Full Text Available In this information and knowledge era; ICT development and industry are growing very fast and associated with huge procurement force. Today, the global society is facing serious challenges in improving environmental performance, particularly with climate change, global warming, and resource management. ICT industry is widely contributing to the global economy associating with innovation, invention and rapid development of almost all the aspect of human life. On other hand; ICT industry is responsible for global CO2 emissions. Global environmental problems are affecting directly many countries' energy and industrial policies. The rapid increasing of ICT usage means more energy consumption and more environmental problems and the estimated ICT consumption of energy will be about 15% of the total consumption worldwide in 2020. Therefore, many countries are establishing Green ICT policies which increase energy efficiency due to correspondence climate change. Therefore, governments especially in developing and Islamic countries need to adopt new strategic policies for efficient energy use in ICT. This study presents the current environmental problems related to green ICT and the efforts to solve it. Several studies have warning from the current energy consumption paradigm, based on newly changed ICT practices. This study provides guidelines for decision makers and ICT professionals to enhance their work toward green ICT and eliminating environmental problems. Islamic viewpoint on environment and its protection is considered since it offers comprehensive, stable, and fair viewpoint that is based on main Islamic sources; Quran and Sunnah. Hundreds of Quranic verses and prophet Hadiths clarify (directly or indirectly the right manner in dealing and protection of environment resources. This paper proposes a framework for strategy and policy statements of green ICT based on Islamic perspective to serve the world especially developing and Islamic countries

  7. Efficiency of Management and Marketing Strategies within The Dental Office

    OpenAIRE

    Oprea Valentin BUSU; Elena Cristina ANDREI

    2017-01-01

    This article is based on research about the management and marketing strategies within the dental office and how we can better understand its importance. One of the major problems faced by dentists today is the management of the dental office. Certainly, from the outside, individuals perceive the dentist's office as a simple medical unit in which medical staff operate. However, people living in the field face each day multiple problems of both medical and bureaucratic nature. For the dentist/...

  8. Managerial Stress Management as an Asset in People Management Being a Marketing Strategy Element

    Directory of Open Access Journals (Sweden)

    Branislav Radnović

    2013-07-01

    Full Text Available Any service organization operating under turbulent market conditions must have a successful marketing strategy. A successful marketing strategy implies proper management of all elements within a marketing mix: service package, price, distribution channels, promotion, service process, service ambience and people. People, i.e. primarily the employed within an organization are one of the elements that must be appropriately considered when drawing up and implementing a marketing strategy. Proper personnel management must nowadays include good management of managerial stress. Adequate managerial stress management is preconditioned by successful identification of sources of managerial stress. The aim of this paper is to present the importance of proper and timely identification of sources of managerial stress. The paper demonstrates the carried out scientific research based on a method that is universal for all types of organizations, regardless of their type and activity, in order to precisely identify the sources of managerial stress and define its proper management, as an asset in people management, which is an element of marketing strategy. The research was conducted using a survey, sampling 100 employees in 13 organizations throughout Serbia. Survey results indicated that the most important sources of managerial stress are: participation in decision-making, selection process, earnings, and time and deadlines pressure. Therefore, recommendations are provided for directing identified sources of managerial stress towards successful management of people as an element of marketing strategy.

  9. Non-market pricing for an improved solid waste management ...

    African Journals Online (AJOL)

    Non-market pricing for an improved solid waste management system in Arba Minch ... in Arba Minch, a tourist hub and one of the rapidly growing towns in Ethiopia. ... The mean WTP estimated in this survey can serve as a guide for municipal ...

  10. Marketing a national forest: the resource manager's dilemma

    Science.gov (United States)

    Howard A. Clonts; Jeffrey R. Hibbert

    1995-01-01

    National Forests throughout the United States are facing critical management decisions regarding optimal resource use amidst strong countervailing pressures for access. Visitors to Talladega National Forest in Alabama were surveyed to develop appropriate marketing strategies. Cluster analysis showed that separate homogeneous user groups exist. This information was...

  11. Textbooks in Management, Marketing and Finance: An Analysis of Readability.

    Science.gov (United States)

    Gallagher, Daniel J.; Thompson, G. Rodney

    1982-01-01

    Examines the readability of texts in basic junior level college courses in the fields of management, marketing, and finance. The readability model is described, along with its application and results. Specific texts and how they fared are listed in accompanying tables. (CT)

  12. Program Management Educational Needs of Idaho Business and Marketing Teachers

    Science.gov (United States)

    Kitchel, Allen; Cannon, John; Duncan, Dennis

    2009-01-01

    The purpose of this study was to determine the perceived program management professional development needs of Idaho secondary business/marketing teachers (N = 233) in order to guide pre-service curriculum development and in-service training activities. Sixty-two percent (n = 146) of the 233 teachers completed a modified version of Joerger's (2002)…

  13. Ohio Marketing Management and Research. Technical Competency Profile (TCP).

    Science.gov (United States)

    Ray, Gayl M.; Wilson, Nick; Mangini, Rick

    This document provides a framework for a broad-based secondary and postsecondary curriculum to prepare students for employment in marketing management and research (MMR). The first part of the technical competency profile (TCP) contains the following items: an explanation of the purpose and scope of Ohio's TCPs; college tech prep program…

  14. Student Guide for Documenting Experiential Learning: Sales and Marketing Management.

    Science.gov (United States)

    Coastline Community Coll., Fountain Valley, CA.

    Coastline Community College has developed a series of guides to assist adults who wish to obtain college credit or advanced standing in evaluating and verifying their non-college learning experiences. This guide lists the competency requirements of six courses in the Sales and Marketing Management program: Principles of Accounting, Salesmanship,…

  15. Student Guide for Documenting Experiential Learning: Business Management and Marketing.

    Science.gov (United States)

    Coastline Community Coll., Fountain Valley, CA.

    Coastline Community College has developed a series of guides to assist adults who wish to obtain college credit or advanced standing in evaluating and verifying their non-college learning experiences. This guide lists the competency requirements of seven courses within the Business Management and Marketing program: Principles of Accounting,…

  16. Essays on Market Microstructure, Behavioral Finance, and Asset Management

    Science.gov (United States)

    Jochec, Marek

    2009-01-01

    This is a study on various aspects of market microstructure, behavioral finance and asset management. In the first chapter we put the PIN variable (Probability of Information-based trading) to test. The PIN variable has been used extensively in the microstructure literature despite the fact that its construction is based on rather strong…

  17. Managing fleet capacity effectively under second-hand market redistribution.

    Science.gov (United States)

    Quillérou, Emmanuelle; Roudaut, Nolwenn; Guyader, Olivier

    2013-09-01

    Fishing capacity management policies have been traditionally implemented at national level with national targets for capacity reduction. More recently, capacity management policies have increasingly targeted specific fisheries. French fisheries spatially vary along the French coastline and are associated to specific regions. Capacity management policies, however, ignore the capital mobility associated with second-hand vessel trade between regions. This is not an issue for national policies but could limit the effectiveness of regional capacity management policies. A gravity model and a random-effect Poisson regression model are used to analyze the determinants and spatial extent of the second-hand market in France. This study is based on panel data from the French Atlantic Ocean between 1992 and 2009. The trade flows between trading partners is found to increase with their sizes and to be spatially concentrated. Despite the low trade flows between regions, a net impact analysis shows that fishing capacity is redistributed by the second-hand market to regions on the Channel and Aquitaine from central regions. National capacity management policies (constructions/destructions) have induced a net decrease in regional fleet capacity with varying magnitude across regions. Unless there is a change of policy instruments or their scale of implementation, the operation of the second-hand market decreases the effectiveness of regional capacity management policies in regions on the Channel and Aquitaine.

  18. Green ICT in 8 steps; Groene ICT in 8 stappen

    Energy Technology Data Exchange (ETDEWEB)

    Bijlsma, J.

    2011-02-15

    ICT related energy use is an important cost factor. This white paper offers a plan for green ICT in 8 steps. [Dutch] ICT-gerelateerd energiegebruik is een belangrijke kostenfactor. In deze 'white paper' wordt in 8 stappen een plan voor groene ICT uit de doeken gedaan.

  19. Towards a synergic innovation management model: the interplay of market, technology, and management innovations

    Directory of Open Access Journals (Sweden)

    Leonard Tchuta

    2017-03-01

    Full Text Available This paper outlines a model of firm innovation management known as the synergic innovation management model. Building on the theory of dynamic capabilities and core competence, the paper suggest three capabilities of firms namely market, technology, management capabilities that drive firms’ innovations. The combination of these three capabilities creates a unique configuration for a firm known as the firm’s core competence that informs the firm's strategic decisions. The synergic innovation management model guides firm in the simultaneous exploration of market, technology, and management innovations required for sustainable business. The paper concludes with limitations of the model and suggestions for further research.

  20. THE MANAGEMENT OF BRAND EQUITY IN EDUCATIONAL MARKETING

    Directory of Open Access Journals (Sweden)

    Suzana Kazue Kagawa

    2016-11-01

    Full Text Available The aim of this study was to identify what the factors that motivate and influence a student to remain in a IES - Higher Education Institutions, through marketing concepts applied to educational marketing along with a survey of 508 students UERGS - State University of Rio Grande do Sul, enrolled in the second half of 2013. Among the theoretical frameworks: Philip Kotler in the study of strategies for managing brand equity, Sonia Simões Colombo in educational marketing and Valter Afonso Vieira scales in marketing. The research by attitudes was based Mattar (2003 the result of the analysis was obtained through a questionnaire with Likert scales of constructs that allowed us to identify which are the desires, needs and positive perceptions in relation to the expectations of current students in aspects cognitive, affective and behavioral, as well as the perception of the image and quality of Uergs in view of these students. And so the strengths that enable strengthen your image in the educational market and weaknesses that can be improved with management of brand equity without losing focus on quality and its main product were identified, knowledge.

  1. Transmission dispatch and congestion management in open market systems

    Science.gov (United States)

    Fang, Risheng

    This thesis is located in the domain of electricity supply industry restructuring. It deals with emerging issues, whose understanding is essential to advancing knowledge of open access transmission theory and proceeds to develop approaches for solving the transmission dispatch and congestion management problem. An overview of current trends and experiences in utility restructuring and the main models for restructuring, as well as the classifications of system operators, is first presented. A fully unbundled competitive electricity market model, called the bilateral/multilateral trades model, is then developed. A survey of current research in transmission dispatch and congestion management is included with discussion of transmission capacity and ancillary services. A methodology for the power dispatch problem in a structure dominated by bilateral and multilateral transmission contracts is presented. Group structures are mathematically formulated and explored and three basic types of curtailment strategies proposed for use by market participants. A more complex model is then developed, which takes into account the co-existence of bilateral and multilateral contracts with pool type dynamic supplies and demands based on bids and market clearing prices. An integrated dispatch strategy to reconcile all three types of transactions (bilateral, multilateral and pool) is then developed. Prioritization of electricity transactions and related curtailment strategies are explored and a mechanism for coordination between market participants to achieve additional economic advantages is described. A theory of security based rescheduling is presented in order to investigate the security-related aspects of operation in an unbundled and deregulated system. The impact of post-contingency corrective capability on optimal rescheduling results has been identified and the advantage of incorporating post-contingency corrective rescheduling into the objective function demonstrated. Finally

  2. Efficiency of Management and Marketing Strategies within The Dental Office

    Directory of Open Access Journals (Sweden)

    Oprea Valentin BUSU

    2017-12-01

    Full Text Available This article is based on research about the management and marketing strategies within the dental office and how we can better understand its importance. One of the major problems faced by dentists today is the management of the dental office. Certainly, from the outside, individuals perceive the dentist's office as a simple medical unit in which medical staff operate. However, people living in the field face each day multiple problems of both medical and bureaucratic nature. For the dentist/manager, the dental office is perceived as a dual-purpose unit: providing oro-dental care and earning profit.

  3. Performance in Service Marketing from Philosophy to Customer Relationship Management

    Directory of Open Access Journals (Sweden)

    Victor Danciu

    2007-08-01

    Full Text Available The contribution of services to the development of every national economy is in the progress,they becoming the major contributor to the gross national product of most countries. In their turn, thecustomers become more demanding and powerful in their relationship with service providers. They askfor more and new relationship. The appropriate new marketing, known as Relationship Marketing, looksto engage the customer interactively in the many steps of creating value which is later shared betweenservice provider and customer. This requires to focus on long-term customer relationship. In order toestablish and maintain long-term relationship, the relationship marketing should understand customerexpectations, know the customers, evaluate services process, obtain a proper service quality and adequatelymanage customers’ relationships. The service customer’s is placed on an expectation range to afive dimension scale and have two levels which may be analyzed into a model of service. A stimulus forrelationship marketing performance may be the quality of service. The objective and subjective quality ofservice is essential for the service customer relationship management. In order to reach the goal ofretaining actual customers, service companies should be prepared to spot customers who leave and thenanalyze and act on information they provide. Managers should make sure the entire organization understandthe importance of keeping customers and encourage employees to pursue zero defections by tryingincentives, planning, and budgeting to defections targets. Most important, managers use defections as avehicle for continuously improving the quality and value of the service they provide to customer.

  4. Application of Information and Communication Technologies (ICTs ...

    African Journals Online (AJOL)

    Application of Information and Communication Technologies (ICTs) to Library Operations and Routines in Selected Nigerian Federal University Libraries. ... The study recommended among others that, the NFUL should use Open-source library information management software and DSpace content management system ...

  5. Marketing management capabilities of SMEs: an empirical analysis in the EU

    OpenAIRE

    Banterle, Alessandro; Carraresi, Laura; Stranieri, Stefanella

    2008-01-01

    SMEs, that represent the greater part of European food firms producing traditional food products (TFPs), meet difficulties in adapting their strategies to market changes, and in competing with big enterprises. Marketing management capabilities play a key role in good SMEs performance in the market. The purpose of this paper is to evaluate the marketing capabilities of SMEs that produce TFPs. The theoretical framework considers the Market Orientation approach and marketing management capabilit...

  6. Market Response toward Accrual Earnings Management, Real Transactions, and Strategic Revenue Recognition - Earnings Management1

    Directory of Open Access Journals (Sweden)

    Windy Puspita Dewi

    2015-01-01

    Full Text Available This study investigates how the capital market response to a variety of earnings management tools i.e., accrual-based earnings management, real transaction activities, and strategic revenue recognition. We measure the market response to the information content of earnings by the earnings response coefficient (ERC. By using pooled-OLS regression from 748 firm-years data of public listed companies on the Indonesian Stock Exchange (IDX in 2004-2009, we find some evidence of a negative association between earnings response coefficients and information content of earnings that contained earnings management. Our study find that real transactions earnings management in operating activities has negative association with earnings response coefficient, but we do not find any evidence from the other earnings management tools. The findings of this study imply that the market participants are able to capture a certain kind of earnings management behaviour that may reduce the earnings response coefficient.

  7. Science Teachers' Perception of ICT Capacity Building Workshop in ...

    African Journals Online (AJOL)

    Nneka Umera-Okeke

    of ICT technologies in instructional delivery to adequately enhance ICT ... analysis, creation of data bank, storage of management of educational data, .... teachers face the challenges of learning new skills which will help them to maintain ... a big opportunity needs to be created using capacity building workshop as the.

  8. Employability and the psychological contract in European ICT sector SMEs

    NARCIS (Netherlands)

    Scholarios, D.; van der Heijden, B.I.J.M.; van der Schoot, E.; Bozionelos, N.; Epitropaki, O.; Knauth, P.; Marzec, I.; Mikkelsen, A.; van der Heijde, C.M.

    2008-01-01

    This article explores the employability of information and communication technology (ICT) professionals from the perspective of small- and medium-sized enterprises (SMEs). The first stage of analysis, based on over 100 interviews with managers of ICT supplier companies in seven European countries

  9. Football players, asset management & the unexploited potential of enhanced player engagement in football management & marketing

    DEFF Research Database (Denmark)

    Cortsen, Kenneth

    2016-01-01

    This article gives insights into why and how football brands (e.g. clubs and governing bodies) can benefit from enhancing the activation of players in football management and football marketing initiatives.......This article gives insights into why and how football brands (e.g. clubs and governing bodies) can benefit from enhancing the activation of players in football management and football marketing initiatives....

  10. Football players, asset management & the unexploited potential of enhanced player engagement in football management & marketing

    DEFF Research Database (Denmark)

    Cortsen, Kenneth

    2014-01-01

    This article gives insights into why and how football brands (e.g. clubs and governing bodies) can benefit from enhancing the activation of players in football management and football marketing initiatives.......This article gives insights into why and how football brands (e.g. clubs and governing bodies) can benefit from enhancing the activation of players in football management and football marketing initiatives....

  11. Market Analysis and Risk Management of EU Emissions Trading - MARMET

    International Nuclear Information System (INIS)

    Ollikainen, M.; Aatola, P.; Ollikka, K.; Kumpulainen, A.; Pohjola, T.; Lappalainen, E.

    2007-01-01

    The first period of the EU Emissions Trading Scheme (EU ETS) commenced on January 1st 2005. It implies new challenges to companies included in the scheme. A central challenge is the uncertainty related to the markets. In order to manage their risks and profitability companies need to be able to estimate future price developments of emission allowances. The University of Helsinki is conducting a research project in cooperation with the Helsinki University of Technology that will provide necessary information for analyzing European Union emission allowance (EUA) markets and create risk management competence. The objectives of the research project are (1) to develop a price estimation model for EU emission allowances and (2) to develop risk management competence related to EU ETS. With the price estimation model the short-term price developments of EUAs can be estimated. By utilizing the model companies can reduce uncertainties related to the markets. The project also delivers a general risk management model for EU ETS that aims at improving competitiveness of companies. (orig.)

  12. Alignment of Quality Management in SMEs with the Market Performance

    Directory of Open Access Journals (Sweden)

    Yslene Rocha Kachba

    2012-12-01

    Full Text Available The purpose of this research is to relate competitiveness through productivity on Small and Medium Enterprises (SMEs with the level of quality that these companies are and the market segment they serve. The methodology used was a multiple case study using questionnaires and systematic observations in SMEs. Results showed that the quality of the companies surveyed is determined by the market segment in which they operate. Quality management is based on the end customer and the view of entrepreneurs look beyond the premises of their companies. The importance of this research is to relate the market segment with the quality level used in SMEs, a strategy required for the current competitiveness.

  13. Hierarchical energy management mechanisms for an electricity market with microgrids

    Directory of Open Access Journals (Sweden)

    Hong-Tzer Yang

    2014-08-01

    Full Text Available This study addresses a micro-grid electricity market (MGEM with day-ahead (DA and real-time market mechanisms integrated. The bidding mechanisms for the market are described in this study, considering the generation cost of different distributed energy resources (DERs, like distributed generator, energy storage system and demand response. Including load and renewable generation forecasting systems and a fuzzy decision supporting system, a hierarchical micro-grid energy management system (MG-EMS is then proposed to ensure the benefits of involved micro-grid central controller, DER owners and customers. To verify the feasibility of the proposed system, the whole-year historical pricing and load data for New England independent system operator are employed. The numerical results show that the proposed MG-EMS is promising and effective for the operations of MGEM.

  14. New Brunswick Market Design Committee : Congestion management issues

    International Nuclear Information System (INIS)

    2001-01-01

    The restructuring of the New Brunswick wholesale power market comprises a number of issues that need to be resolved concerning transmission system related policy decisions and detailed design issues. The wholesale market structure, ownership structure, and means of preventing market power abuses all have an impact on the resolution of many of those issues. Some transmission related decisions regarding congestion management must be made, and they are examined in this document. The report includes a discussion of the issues related to congestion on the transmission system, a review of the decisions that remain to be made while proposing a number of alternatives, reviews decisions that other jurisdictions have made in somewhat similar circumstances. Finally, the advantages and disadvantages of each alternative are identified. Several high level transmission tariff design issues requiring to be addressed later in greater detail are listed in this document. 1 tab

  15. The Role of Knowledge Management in Mobile Marketing

    Directory of Open Access Journals (Sweden)

    Neven Bosilj

    2009-12-01

    Full Text Available Normal 0 21 false false false HR X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Mobile terminal devices and mobile networks enable mass customization for individual customers, and pursuant to this mobile marketing represent the last stage of segmentation leading up to the individually customized marketing, i.e. „one on one marketing“. Mobile marketing refers to using an interactive wireless medium with purpose of providing customers with personal information, having time and location dimension, promoting goods, services and ideas, thus generating value for all stakeholders. On one hand, mobile medium has completely transformed present day notion of marketing campaigns and opened up a range of new opportunities for advertisers, and on the other hand it put new challenges before companies whose CRM and KM systems are not well adapted to new requirements of mobile marketing. This article attempts to answer the question on how to successfully run mobile marketing campaigns, while using tools and knowledge provided by Knowledge Management and Customer Relationship Management.

  16. Theoretical principles of marketing management are on enterprises of agroindustrial complex

    OpenAIRE

    LEVKIV G.YA.; LISOVIY A.V.

    2012-01-01

    In the article theoretical principles of marketing management are analysed and generalized on the enterprises of APK. The strategic are considered conceptually innovative orientiri in the system of marketing management

  17. Marketing Nature-Oriented Tourism or Rural Development and Wildlands Management in Developing Countries: A Bibliography

    Science.gov (United States)

    C. Denise Ingram; Patrick B. Durst

    1987-01-01

    Annotated bibliography that specifically links tourism marketing and wildlands management. The bibliography is divided into five sections: Information Sources, Wildlands Management, Planning and Development, Tourism Impacts, Marketing and Promotion.Indexed by author and geographical location.

  18. TRANSACTION COSTS AND MARKET IMPACT IN INVESTMENT MANAGEMENT

    Directory of Open Access Journals (Sweden)

    Marek Kociński

    2015-05-01

    Full Text Available The aim of this article is to analyse the major sources of transaction costs in financial markets, in particular to find the amounts of such costs on the Warsaw Stock Exchange (WSE. Sources of transaction costs are considered: commissions, bid-ask spread and market impact. The commissions are only briefly described since they are explicitly stated and easily measured. More attention is paid to the bid-ask spread which is one of the main causes of trading costs. It is shown that the investor who wants to outperform the Polish market should usually expect a much higher bid-ask spread than it follows from the officially used calculations. Then it is demonstrated how historical spreads can be used in predicting their future values. This seems to be important from the practical point of view, since forecasting trading costs is a compelling task for financial managers. Next, market impact and market impact costs are considered. The practical method of measuring these is applied and discussed.

  19. Risk and investment management in liberalized electricity markets

    International Nuclear Information System (INIS)

    Lemming, J.

    2003-09-01

    Electricity markets around the world are currently undergoing a liberalization process that changes the way electricity is traded and priced as a commodity. The electricity system has unique technical characteristics and the importance of electricity in today's information society is significant. The liberalization will not change the fact that politicians and regulators will be held responsible for keeping electricity on reasonable costs. What changes is the tool used by regulators to accomplish this task. The introduction of competitive markets implies that market participants will be held financial responsible for their decisions. System operators remain responsible for the physical balancing, thus electricity markets will remain strongly regulated even after liberalization. The hypothesis of this thesis is that the relevance of financial tools for electricity market risk management depends critically on the technical characteristics of electricity assets and on the demands placed by the stakeholders in the electricity sector. In many cases such technical characteristics and stakeholder demands will imply a need for revised and renewed tools compared to those used for portfolios of financial assets. (BA)

  20. Using the Process of Disruption to Find New Markets and to Develop New Marketing Programs for Management Education

    Science.gov (United States)

    Somers, Mark John

    2009-01-01

    The market for management education has grown rapidly over the past 40 years. However, increasing competition stemming from new entrants such as for-profit universities and from the globalization of management education have changed the dynamics of the market thereby presenting business schools with difficult challenges. The process of disruption…

  1. Importance of marketing management in the world pfarmaceutical industry

    OpenAIRE

    Dragan Kesič; Andrej Bertoncelj

    2008-01-01

    The world pharmaceutical industry has changed tremendously in the last decade. Globalization processes reinforce a consolidation of the world pharmaceutical industry. Mergers and acquisitions prevail more and more as a strategic orientation of numerous world pharmaceutical companies. In our research we found out that marketing management has been playing an increasingly important or even a crucial role in day-today activities and strategic business operations of the world pharmaceutical compa...

  2. Taxonomic Analysis of Voivodships Development in Terms of ICT Usage in Enterprises

    Directory of Open Access Journals (Sweden)

    Kaczmarczyk Paweł

    2017-12-01

    Full Text Available The aim of this paper is to analyse the development of voivodships in terms of ICT usage in enterprises by means of taxonomic methods. The theoretical part of the paper has been devoted to the role of modern information and communication technologies in post-industrial enterprises, in particular to the meaning of these technologies for new management concepts (e-business, online marketing, CRM, network management, X-engineering. The research methodology has been carried out, with special attention being paid to the agglomerative clustering method and optimization clustering method.

  3. The Discursive Construction of Confl ict in Participatory Forest Management: The Case of the Agoua Forest Restoration in Benin

    NARCIS (Netherlands)

    Idrissou Aboubacary, L.; Aarts, N.; Paassen, van A.; Leeuwis, C.

    2011-01-01

    The Agoua Forest in Benin was declared a protected area in 1953 and subsequently managed by means of a coercion system, which, however, did not prevent its deforestation. In 2002, a participatory management process was designed to restore this forest. Although the project managers and local

  4. Strategic analysis and marketing manage-ment in smartphone market. iPhone case

    OpenAIRE

    Le, Thao; Truong, Khoa

    2014-01-01

    The smartphone industry is increasing sharply. In mobile industry, Apple is well-estimated in both the quality of product and strategic marketing. That explained why Apple has been the most valuable brand of the world for some recent years (interbrand, 2013). The research of Apple in smartphone industry: how iPhone become the most symbol for innovation and how Apple built its strategy will be the practical application for the theoretical part of my thesis. The concentration of our thesis...

  5. Purchasing Consortia and Electronic Markets: a Procurement Direction in Integrated Supply Chain Management

    OpenAIRE

    Huber, Bernd; Sweeney, Edward; Smyth, Austin

    2004-01-01

    In supply chain management literature, there has been little empirical research investigation on purchasing consortium issues focusing on a detailed analysis of information and communication (ICT) based procurement strategies. Based on the exploration of academic literature and two surveys among purchasing organisations as well as e-Marketplaces / procurement service providers (PSPs) in the automotive and electronics industry sectors, the research methodology follows a positivistic approach i...

  6. Marketing management of a non-public university

    Directory of Open Access Journals (Sweden)

    Piotr Mikosik

    2014-09-01

    Full Text Available 2005 was the peak year for the university sector.Nearly 2 million students attended Polish universities, and the favourable trend has continued uninterrupted for 15 years.Such a high demand for knowledge also resulted in a strong growth in the number of universities.However, since 2006 the number of students has begun to fall, and taking into account the demographic data it should be assumed that this trend will continue in the years to come. Research conducted for the Ministry of Science and Higher Education indicates that the methods of university management in Poland are outdated in comparison with global solutions.This is because research is centred around scientists, and not geared towards expectations of the students.In light of unfavourable demographic trends, and thus increasing difficulties of the universities to remain in the market, it should be expected that university authorities will have to focus on market expectations to a greater extent than today and will have to focus on development of skills of marketing management.Although this situation is also partly true as regards public universities, this article takes into account mainly the perspective of private universities. The aim of this article is to present the possibilities and barriers to building a strong competitive position of universities in the sector.The scope of considerations presented in this paper covers issues of strategic management of a university, marketing and aspects of university personnel management.This article is developed on the basis of available literature, reports, more than a dozen years of work experience in a number of private universities in Poland and on the basis of the author’s research performed in order to prepare marketing strategies for such universities. Key conclusions of this article are as follows: Universities should pay more attention to the importance of strategic planning In determining management priorities, universities should

  7. ICT Learning Experience and Research Orientation as Predictors of ICT Skills and the ICT Use of University Students

    Science.gov (United States)

    Verhoeven, Jef C.; Heerwegh, Dirk; De Wit, Kurt

    2016-01-01

    Since our first studies of information and communications technology (ICT) skills and ICT use at universities in 2004, ICT and its use by students has changed greatly. In order to obtain a more detailed picture of ICT skills, we first construct a new instrument to measure the self-perception of ICT skills (49 items) and of ICT use (53 items) by…

  8. Blockchain: The Evolutionary Next Step for ICT E-Agriculture

    Directory of Open Access Journals (Sweden)

    Yu-Pin Lin

    2017-07-01

    Full Text Available Blockchain technology, while still challenged with key limitations, is a transformative Information and Communications Technology (ICT that has changed our notion of trust. Improved efficiencies for agricultural sustainable development has been demonstrated when ICT-enabled farms have access to knowledge banks and other digital resources. UN FAO-recommended ICT e-agricultural infrastructure components are a confluence of ICT and blockchain technology requirements. When ICT e-agricultural systems with blockchain infrastructure are immutable and distributed ledger systems for record management, baseline agricultural environmental data integrity is safeguarded for those who participate in transparent data management. This paper reviewed blockchain-based concepts associated with ICT-based technology. Moreover, a model ICT e-agriculture system with a blockchain infrastructure is proposed for use at the local and regional scale. To determine context specific technical and social requirements of blockchain technology for ICT e-agriculture systems, an evaluation tool is presented. The proposed system and tool can be evaluated and applied to further developments of e-agriculture systems.

  9. The “what” and “how” of marketing performance management

    OpenAIRE

    Sorina-Diana MONE; Marius D. POP; Nicoleta-Dorina RACOLȚA-PAINA

    2013-01-01

    The paper is aimed at offering a synthesized, but comprehensive review of the relevant marketing performance management literature. While many contributions to measuring and improving marketing performance have been advanced, little previous research has focused on offering a complete overview of marketing performance management domains. Our paper attempts to do so, by first exploring the most popular concepts in marketing performance: marketing metrics, KPIs, dashboards, scorecards and marke...

  10. FuturICT – The road towards ethical ICT

    NARCIS (Netherlands)

    Van den Hoven, M.J.; Helbing, D.; Pedreschi, D.; Domingo-Ferrer, J.; Gianotti, F.; Christen, M.

    2012-01-01

    The pervasive use of information and communication technology (ICT) in modern societies enables countless opportunities for individuals, institutions, businesses and scientists, but also raises difficult ethical and social problems. In particular, ICT helped to make societies more complex and thus

  11. An Aggregation Model for Energy Resources Management and Market Negotiations

    Directory of Open Access Journals (Sweden)

    Omid Abrishambaf

    2018-03-01

    Full Text Available Currently the use of distributed energy resources, especially renewable generation, and demand response programs are widely discussed in scientific contexts, since they are a reality in nowadays electricity markets and distribution networks. In order to benefit from these concepts, an efficient energy management system is needed to prevent energy wasting and increase profits. In this paper, an optimization based aggregation model is presented for distributed energy resources and demand response program management. This aggregation model allows different types of customers to participate in electricity market through several tariffs based demand response programs. The optimization algorithm is a mixed-integer linear problem, which focuses on minimizing operational costs of the aggregator. Moreover, the aggregation process has been done via K-Means clustering algorithm, which obtains the aggregated costs and energy of resources for remuneration. By this way, the aggregator is aware of energy available and minimum selling price in order to participate in the market with profit. A realistic low voltage distribution network has been proposed as a case study in order to test and validate the proposed methodology. This distribution network consists of 25 distributed generation units, including photovoltaic, wind and biomass generation, and 20 consumers, including residential, commercial, and industrial buildings.

  12. The renaissance of word-of-mouth marketing: A new standard in twenty-first century marketing management?!

    OpenAIRE

    Meiners, Norbert H.; Schwarting, Ulf; Seeberger, Bernd

    2010-01-01

    In this paper the importance of word of mouth for marketing management in the twenty-first century will be discussed. After a short introduction, there will be a focus on the demarcations and problems of traditional marketing. Then, in the third section, word of mouth (WOM) and word-of-mouth marketing (WOMM) as a 'new' standard in modern marketing are described. The fourth section broaches the importance of word of mouth and word-of-mouth marketing from the point of view of business and consu...

  13. ICT-Services in a University Environment

    DEFF Research Database (Denmark)

    Heilesen, Simon

    2010-01-01

    This case discusses the development and management of ICT-services at a Danish university. A special characteristic of the case is that the development has taken place on the basis of participatory design and voluntary adoption. On the one hand, this approach furthers the adoption of ICT-services......, education, and integration. One lesson learned is that developing services for education is a cultural challenge as much as it is a technological one, and that the rate of adoption tends to be slower....

  14. Information And Communication Technology (ICT) Literacy Among ...

    African Journals Online (AJOL)

    Various means such as formal education, informal education, colleagues, training at workplace, attending workshops/seminars are accepted as ideal for the acquisition of ICT literacy skills. However, financial problems, poor infrastructure, lack of library management interest and lack of training opportunity hinders the ...

  15. EARNINGS MANAGEMENT AND ECONOMIC CRISES IN THE BRAZILIAN CAPITAL MARKET

    Directory of Open Access Journals (Sweden)

    Aldy Fernandes da Silva

    2014-05-01

    Full Text Available The 2008 economic crisis challenged accounting, either demanding recognition and measurement criteria well adjusted to this scenario or even questioning its ability to inform appropriately entities’ financial situation before the crisis occurred. So, our purpose was to verify if during economic crises listed companies in the Brazilian capital market tended to adopt earnings management (EM practices. Our sample consisted in 3,772 firm-years observations, in 13 years – 1997 to 2009. We developed regression models considering discretionary accruals as EM proxy (dependent variable, crisis as a macroeconomic factor (dummy variable of interest, ROA, market-to-book, size, leverage, foreign direct investment (FDI and sector as control variables. Different for previous EM studies two approaches were used in data panel regression models and multiple crises were observed simultaneously. Statistics tests revealed a significant relation between economic crisis and EM practices concerning listed companies in Brazil in both approaches used.

  16. Electrical energy market management in deregulated power system

    International Nuclear Information System (INIS)

    Abady, A. F.; Niknam, T.

    2003-01-01

    For many decades, vertically integrated electric utilities monopolized the way they control, sell and distribute electricity to customers in their service territories. In this monopoly, each utility managed three main components of the system: generation, transmission and distribution. Analogous to perceived competitions in airline, communication and natural gas industries which demonstrated that vertically integrated monopolies could not provide services as efficiently as competitive firms, the electric power industry plans to improve its efficiency by providing a more reliable energy at least cost to customers. A competition is guaranteed by establishing a restructured environment in which customers could choose to buy from different suppliers and change suppliers as they wish in order to pay market base rates. This paper is dealing with progressive approach of restructuring in power and introduce ISO, its functions and model of electrical energy markets

  17. Reviewing CSR management and marketing communication research: A discourse approach

    DEFF Research Database (Denmark)

    Nielsen, Anne Ellerup; Thomsen, Christa

    To judge from the rapidly growing body of research in the field of corporate social responsibility (CSR) management and marketing communication, there is an increasing interest in exploring the role of communication along with the transmission from implicit towards explicit CSR in the European...... context (Matten & Moon 2008). Many corporations today are concerned with gaining legitimacy through integrating the expectations of their stakeholders (employees, customers, NGOs, activists, government institutions, institutions of international governance) in the overall company strategy. This also...... includes stakeholders in or around business units established in developing countries and emerging markets (e.g. Jamali 2010; Reimann 2012). Along with the growing pressure on corporations to engage in CSR a seemingly growing number of these are concerned with disclosure, reporting, reputation, etc. issues...

  18. Electricity market risk management using forward contracts with bilateral options

    International Nuclear Information System (INIS)

    Chung, T.S.; Yu, C.W.; Wong, K.P.; Zhang, S.H.

    2003-01-01

    Extreme short-term price volatility in competitive electricity markets creates the need for risk management arrangements. A new electricity forward contract with bilateral financial options is introduced, which allows both seller and buyer to take advantage of flexibility in generation and consumption to obtain monetary benefits while simultaneously removing the risk of market price fluctuations. The option theory is incorporated to formulate the contract price. The strike prices of options are derived from solving an equilibrium model in which both the buyer and the seller aim to maximise their own profit. Theoretical analysis shows that the proposed optional forward contract presents a more equitable and reasonable payoff structure that allows the buyer and seller to earn a larger overall expected benefit, and the contractual arrangement supports efficiency in economic dispatch of electricity production and consumption. The insights obtained from these results will be helpful to participants in the contractual decision-making process. (Author)

  19. Changing market values? Tensions of contradicting public management discourses

    DEFF Research Database (Denmark)

    Plotnikof, Mie

    2016-01-01

    that the discursive tensions between such value-laden practices indicate a changing marketization associated with collaboration and trust, yet also competition. Research limitations/implications To research it becomes critical to advance theoretical and empirical knowledge on the constitutive effects of such complex......The purpose of this paper is to address studies of New Public Governance (NPG) as a post-New Public Management (NPM) tendency. Although NPG is considered a contrast to NPM and its market incentives, it argues that the practices emerging in tensions of NPM and NPG discourses indicate not a clear......-cut shift away from NPM, but rather changes that combine competition with collaboration and trust. Design/methodology/approach It offers a discourse approach to advance the theorizing and empirical unfolding of the tensions of contradicting, yet co-existing discourses of NPM and NPG and their effects...

  20. Utilization of market research in managing hospital pharmacy resources.

    Science.gov (United States)

    Hernandez, L; McNamara, E J

    1984-10-01

    A market research survey of staff physicians and nurses was completed to obtain information on customer preference to be used in making planning and development decisions about the allocation of the pharmacy department's resources. Survey questionnaires were mailed to representative samples of each professional group and included the optimum mix of open-ended and closed-ended questions that would result in the highest response rate. The survey responses identified differences in wants and needs between the nurses and physicians that demonstrate the value of market research. Data obtained from the survey are being used by a staff advisory committee and management to develop departmental goals and objectives that will reduce costs and increase profit margins under the ever-increasing restrictions of prospective reimbursement.

  1. Farmers' Market Manager's Level of Communication and Influence on Electronic Benefits Transfer (EBT) Adoption at Midwest Farmers' Markets.

    Science.gov (United States)

    Hasin, Afroza; Smith, Sylvia

    2018-01-01

    To understand market managers' level of communication and use of technology that might influence decision to adopt Electronic Benefits Transfer (EBT) at farmers' markets. Cross-sectional study using the Theory of Diffusion of Innovation. Electronic survey administered in midwest states of Illinois, Michigan, and Wisconsin. Farmers' market managers in Illinois, Michigan, and Wisconsin. Information on EBT adoption, market managers' communication, and technology use. Binary logistic regression analysis with EBT adoption as the dependent variable and frequency of technology use, partnership with organizations, farmers' market association (FMA) membership, Facebook page and Web site for the market, and primary source of information as independent variables. Chi-square tests and ANOVA were used to compare states and adopter categories. Logistic regression results showed that the odds of adopting EBT was 7.5 times higher for markets that had partnership with other organizations. Compared with non-adopters, a significantly greater number of early adopters had partnership, FMA membership, and a Facebook page and Web site for market, and reported to a board of directors. Markets that had partnership, FMA membership, a Facebook page and Web site, and mandatory reporting to a board of directors were important factors that influenced EBT adoption at midwest farmers' markets. Copyright © 2017 Society for Nutrition Education and Behavior. Published by Elsevier Inc. All rights reserved.

  2. ICT enabled education and ICT driven e-learning strategies ...

    African Journals Online (AJOL)

    This paper centres on ICT enabled education and ICT driven e-learning strategies: benefits and setbacks in Nigeria education system. It is in fact among the academic struggle to bring to the lime-light, the knowledge of ICT to scholars especially in the domain of education. The paper captured interesting discussion on the ...

  3. Stochastic congestion management in power markets using efficient scenario approaches

    International Nuclear Information System (INIS)

    Esmaili, Masoud; Amjady, Nima; Shayanfar, Heidar Ali

    2010-01-01

    Congestion management in electricity markets is traditionally performed using deterministic values of system parameters assuming a fixed network configuration. In this paper, a stochastic programming framework is proposed for congestion management considering the power system uncertainties comprising outage of generating units and transmission branches. The Forced Outage Rate of equipment is employed in the stochastic programming. Using the Monte Carlo simulation, possible scenarios of power system operating states are generated and a probability is assigned to each scenario. The performance of the ordinary as well as Lattice rank-1 and rank-2 Monte Carlo simulations is evaluated in the proposed congestion management framework. As a tradeoff between computation time and accuracy, scenario reduction based on the standard deviation of accepted scenarios is adopted. The stochastic congestion management solution is obtained by aggregating individual solutions of accepted scenarios. Congestion management using the proposed stochastic framework provides a more realistic solution compared with traditional deterministic solutions. Results of testing the proposed stochastic congestion management on the 24-bus reliability test system indicate the efficiency of the proposed framework.

  4. Congestion management of electric distribution networks through market based methods

    DEFF Research Database (Denmark)

    Huang, Shaojun

     EVs and HPs. Market-based congestion management methods are the focus of the thesis. They handle the potential congestion at the energy planning stage; therefore, the aggregators can optimally plan the energy consumption and have the least impact on the customers. After reviewing and identifying...... the shortcomings of the existing methods, the thesis fully studies and improves the dynamic tariff (DT) method, and proposes two  new market-based  congestion management methods,  namely the  dynamic subsidy (DS) method and the flexible demand swap method. The thesis improves the DT method from four aspects......Rapidly increasing share of intermittent renewable energy production poses a great challenge of the management and operation of the modern power systems. Deployment of a large number of flexible demands, such as electrical vehicles (EVs) and heat pumps (HPs), is believed to be a promising solution...

  5. Electricity markets volatility: estimates, regularities and risk management applications

    Energy Technology Data Exchange (ETDEWEB)

    Nakamura, Masao [Sauder School of Business, University of British Columbia, 2053 Main Mall, Vancouver, BC, V6 T 1Z2 (Canada)]. E-mail: masao.nakamura@sauder.ubc.ca; Nakashima, Tomoaki [Powerex Corp., Vancouver, BC, V6C 2X8 (Canada); Niimura, Takahide [TNC Systems Technologies, Burnaby, BC, V5 H 2W4 (Canada)

    2006-09-15

    The recent deregulation of the market for electric power in many parts of the US and Canada has expanded the set of potential tools for managing the types of risks faced by both generators and consumers of electric power. In particular manufacturing and other firms whose operations are powered by electricity now face, on a continuing basis, the engineering management decisions concerning whether they should buy or produce electricity, and if they are to buy or sell electricity, what types of contracts are optimum. These types of risk management decisions typically involve futures, forwards, options and other financial derivatives. The price and volatility of electric power are known to play an essential role in determining which of these instruments should be used. However, electricity as a commodity possesses certain special features not shared by other commodities and hence its risk properties are not yet well understood. In this paper we consider and test certain hypotheses about the properties of electricity price using recent market data. We find that electricity prices possess certain volatility and other systematic properties that can be characterized by the type and method of delivery of electricity. These properties can be used by firms in formulating their optimal demand and supply schedules of electric power.

  6. Electricity markets volatility: estimates, regularities and risk management applications

    International Nuclear Information System (INIS)

    Nakamura, Masao; Nakashima, Tomoaki; Niimura, Takahide

    2006-01-01

    The recent deregulation of the market for electric power in many parts of the US and Canada has expanded the set of potential tools for managing the types of risks faced by both generators and consumers of electric power. In particular manufacturing and other firms whose operations are powered by electricity now face, on a continuing basis, the engineering management decisions concerning whether they should buy or produce electricity, and if they are to buy or sell electricity, what types of contracts are optimum. These types of risk management decisions typically involve futures, forwards, options and other financial derivatives. The price and volatility of electric power are known to play an essential role in determining which of these instruments should be used. However, electricity as a commodity possesses certain special features not shared by other commodities and hence its risk properties are not yet well understood. In this paper we consider and test certain hypotheses about the properties of electricity price using recent market data. We find that electricity prices possess certain volatility and other systematic properties that can be characterized by the type and method of delivery of electricity. These properties can be used by firms in formulating their optimal demand and supply schedules of electric power

  7. Three-dimensional ICT reconstruction

    International Nuclear Information System (INIS)

    Zhang Aidong; Li Ju; Chen Fa; Sun Lingxia

    2005-01-01

    The three-dimensional ICT reconstruction method is the hot topic of recent ICT technology research. In the context, qualified visual three-dimensional ICT pictures are achieved through multi-piece two-dimensional images accumulation by, combining with thresholding method and linear interpolation. Different direction and different position images of the reconstructed pictures are got by rotation and interception respectively. The convenient and quick method is significantly instructive to more complicated three-dimensional reconstruction of ICT images. (authors)

  8. Three-dimensional ICT reconstruction

    International Nuclear Information System (INIS)

    Zhang Aidong; Li Ju; Chen Fa; Sun Lingxia

    2004-01-01

    The three-dimensional ICT reconstruction method is the hot topic of recent ICT technology research. In the context qualified visual three-dimensional ICT pictures are achieved through multi-piece two-dimensional images accumulation by order, combining with thresholding method and linear interpolation. Different direction and different position images of the reconstructed pictures are got by rotation and interception respectively. The convenient and quick method is significantly instructive to more complicated three-dimensional reconstruction of ICT images. (authors)

  9. Marketing Management: The Analysis of Breitling Watches in The Luxury Watch Market%Marketing Management:The Analysis of Breitling Watches in The Luxury Watch Market

    Institute of Scientific and Technical Information of China (English)

    王丽闻

    2017-01-01

    This essay will critically review the general situation and positioning of Breitling timepieces in the global market;It will begin with the background of Breitling to facilitate an understanding of the object. Initially, the target marketing of Breitling will be discussed by a number of assumptions in view of online researches. Subsequently, four aspects of the marketing mix will be analysed by comparing with its competitors to realise the latest conception and positioning of Breitling. Consequently, the elements that drive the purchase behaviour will be presented to reveal Breitling's competitive advantages in the luxury watch market.

  10. PROJECT MANAGEMENT AND RELATIONSHIP MARKETING: INTERSECTIONS FOR STAKEHOLDER MANAGEMENT IN PROJECTS

    Directory of Open Access Journals (Sweden)

    Ronielton Rezende Oliveira

    2017-06-01

    Full Text Available Projects development is essential for organizations. Among the factors originated in projects that influence performance is quality. This variable must be managed to meet the expectations of the stakeholders and this can only be achieved through effective monitoring and control. It can be seen that relationship marketing is relevant to the competitive reality of contemporary organizations. With the purpose of contributing to organizational studies, this theoretical essay proposes to approach project management in relationship marketing. In the context of integrated management, it is discussed how management action can be applied to engage and involve stakeholders in projects, in order to create value and achieve the expectations sustained by the execution of the projects. Based on the reflection, the quality of relationship management is pointed out as a construct of higher order, composed of at least two dimensions: trust and satisfaction.

  11. Innovation and performance outcomes of market information collection efforts : The role of top management team involvement

    NARCIS (Netherlands)

    Harmancioglu, Nukhet; Grinstein, A.; Goldman, Arieh

    Research on organizational market information processing in marketing has not yet examined a key issue associated with information collection: the role of top management team (TMT) involvement. Research in marketing has typically studied market information collection efforts from the perspective of

  12. An Economic Assessment of the Impact of ICT on Performance ...

    African Journals Online (AJOL)

    Key words: ICT, Water economics, water Resource Management, Nigeria, International. Water Wars. 1 ... the methodology employed in the study. ..... Jamieson, D.G and Fedra, K (1996) The 'Water Ware' decision-support systems for river.

  13. Strategies for the next generation green ICT infrastructure

    DEFF Research Database (Denmark)

    Riaz, M. Tahir; Gutierrez Lopez, Jose Manuel; Pedersen, Jens Myrup

    2009-01-01

    Today, the global society is facing serious challenges in improving environmental performance, particularly with global warming, and resource management. Where the information and communication technology (ICT) industry is contributing to the global economy coupling with innovation and development...

  14. Collaborative ICT-supported Learning for Sustainable Development ...

    African Journals Online (AJOL)

    Information literacy, the ability to search and assess information and use relevant and valid ... as virtual rooms and time management are prerequisites for many employment opportunities. ... Keywords: ICT, e-learning, sustainable development ...

  15. Theoretical aspects of marketing management of consumer behavior

    Directory of Open Access Journals (Sweden)

    Danilenko Evgen

    2015-11-01

    Full Text Available The essence of consumer behavior finds expression in the actions of people under the influence of environmental factors and internal psychological or physical needs that arise in the process of life and socialization and are accompanied by information search, selection, acquisition, use of goods or services and getting rid of them. The article presents a synthesis of current theoretical terminology provisions on identification and definition of the nature of consumer behavior, allowing to improve conceptual and categorical apparatus by determining definitions of "marketing management", "consumer behavior".

  16. ICT4D and sustainability

    CSIR Research Space (South Africa)

    Marais, Mario A

    2015-02-01

    Full Text Available . Resilience is the capacity of a system to absorb disturbance. ICTs play a key role in the decoupling of economic development from the use of natural resources, by reducing the energy use of economic processes. ICT4D has moved to the use of ICTs as a platform...

  17. The Analysis of the Dynamics of the Marketing Services Market in Terms of Strategic Management of Crisis

    Directory of Open Access Journals (Sweden)

    Ivanova Natalya

    2016-12-01

    Full Text Available The aim of the study is to determine the basic modern marketing services according to the dynamics data of the media market of Ukraine. Thus, marketing services are considered as tools that provide crisis man-agement in strategic business development perspective. Scientific and practical significance of the study lies in the results of trend analysis of the dynamics of the media market of Ukraine and its components, the results of which led to the conclusion about the importance of Internet advertising as a modern marketing tool in terms of anti-crisis policy. The study predicted the values of the obtained volumes and market share of Internet advertising in the media market structure in Ukraine for the next period.

  18. 76 FR 81487 - Application of the Energy Planning and Management Program Power Marketing Initiative to the...

    Science.gov (United States)

    2011-12-28

    ... Management Program Power Marketing Initiative to the Boulder Canyon Project Post-2017 Remarketing AGENCY... . Information regarding Western's BCP Post-2017 marketing efforts, the Energy Management and Planning Program... Proposals. SUMMARY: The Western Area Power Administration (Western), a Federal power marketing agency of the...

  19. 76 FR 23583 - Application of the Energy Planning and Management Program Power Marketing Initiative to the...

    Science.gov (United States)

    2011-04-27

    ... Management Program Power Marketing Initiative to the Boulder Canyon Project AGENCY: Western Area Power... Area Power Administration (Western), a Federal power marketing agency of the Department of Energy (DOE), will apply the Energy Planning and Management Program (Program) Power Marketing Initiative (PMI), as...

  20. Montessori Method and ICTs

    Directory of Open Access Journals (Sweden)

    Athanasios Drigas

    2016-03-01

    Full Text Available This article bridges the gap between the Montessori Method and Information and Communication Technologies (ICTs in contemporary education. It reviews recent research works which recall the Montessori philosophy, principles and didactical tools applying to today’s computers and supporting technologies in children’s learning process. This article reviews how important the stimulation of human senses in the learning process is, as well as the development of Montessori materials using the body and the hand in particular, all according to the Montessori Method along with recent researches over ICTs. Montessori Method within information society age acquires new perspectives, new functionality and new efficacy.

  1. Media and ICT

    DEFF Research Database (Denmark)

    Media and information and communication technologies (ICTs) have in the past decades been placed firmly on the educational agenda, and will continue to maintain this position, not least as catalysts for educational change. This issue is reflected in the anthology as it aims to respond...... to the question of how the presence of media and ICT in and outside schools both change and qualify educational practice as well as how the cooperation between media, cultures, aesthetics and social relations affect and support new demands on education. The book represents different academic perspectives...

  2. Benefits from coordinating congestion management-The Nordic power market

    International Nuclear Information System (INIS)

    Bjorndal, Mette; Joernsten, Kurt

    2007-01-01

    We consider the possibility of improving the utilization of the capacity of the Nordic transmission grid, by improving on the methods for congestion management. We use a simplified model of the Nordic power market, and different load-scenarios are developed in order to illustrate the effects. By improving the coordination of the system operator function, we may achieve that the actual bottlenecks, both as regards to the location and capacity, form the basis for the definition of price areas. This may result in a better partition of the grid, not necessarily following the borders between the control areas of today's system operators. We also consider solving intra zonal bottlenecks 'directly', through the area prices and 'indirectly' by 'moving' internal capacity constraints to the borders between price areas. The examples illustrate that this 'indirect' congestion management may be costly, and result in larger price differences than necessary

  3. Strategic Niche Management (SNM) beyond sustainability : an exploration of key findings of SNM through the lens of ICT and privacy

    NARCIS (Netherlands)

    Schilpzand, W.F.; Raven, R.P.J.M.; Est, van Q.C.

    2011-01-01

    The governance of transitions to sustainability is gaining attention. This paper discusses the approach of strategic niche management (SNM) and contributes by asking whether this approach is also useful for other types of socially desirable change. This question is addressed through a review of six

  4. Technology for Price Management in Industrial Differential Product Market

    Directory of Open Access Journals (Sweden)

    E. V. Orlova

    2015-01-01

    Full Text Available The article studies price behavior of oligopolies in industrial market where price competition is replaced by non-price competition. There is a developed technology for pricing management of the products of industrial enterprises, which, unlike the existing ones, takes into account the dynamics of changes in consumer preferences and changes in the pricing policy of the enterprise competitor and is based on usage of system dynamics models to simulate the financial and economic performance of enterprises and the fuzzy model for situational analysis and decisionmaking on changes in prices for the products. A pricing simulation model is offered. It is based on system-dynamic modeling method, which takes into account the complex cause-to-effect concatenation of factors on price such as product quality, cost, price competition, price elasticity of economic demand, competitors’ quantity of output and estimates the impact of changing factors of internal and external enterprise environment on the effectiveness of its activities.The simulation model allows us to conduct diverse experiments and analyze the impact of management decisions on the efficiency of the enterprise. Based on the fuzzy approach a price decision-making model is developed. It operates not only precise (numeric values, but also qualitative assessments of variables and provides an adequate use of logical relationships and the laws of the mutual influence of market and production and economic factors. Qualitative dependences, which establish the influence of external and internal factors on the price change, are identified as a result of the study of economic laws and legal conformity that are in the context of rapid economic change and market turbulence may not be strictly formalized and take the form of linguistic statements, which express the conditional relationship between the qualitative assessments of initial factors and changes in the relative price.

  5. ICT reuse in socio-economic enterprises

    International Nuclear Information System (INIS)

    Ongondo, F.O.; Williams, I.D.; Dietrich, J.; Carroll, C.

    2013-01-01

    Highlights: • We analyse ICT equipment reuse operations of socio-economic enterprises. • Most common ICT products dealt with are computers and related equipment. • In the UK in 2010, ∼143,750 appliances were reused. • Marketing and legislative difficulties are the common hurdles to reuse activities. • Socio-economic enterprises can significantly contribute to resource efficiency. - Abstract: In Europe, socio-economic enterprises such as charities, voluntary organisations and not-for-profit companies are involved in the repair, refurbishment and reuse of various products. This paper characterises and analyses the operations of socio-economic enterprises that are involved in the reuse of Information and Communication Technology (ICT) equipment. Using findings from a survey, the paper specifically analyses the reuse activities of socio-economic enterprises in the UK from which Europe-wide conclusions are drawn. The amount of ICT products handled by the reuse organisations is quantified and potential barriers and opportunities to their operations are analysed. By-products from reuse activities are discussed and recommendations to improve reuse activities are provided. The most common ICT products dealt with by socio-economic enterprises are computers and related equipment. In the UK in 2010, an estimated 143,750 appliances were reused. However, due to limitations in data, it is difficult to compare this number to the amount of new appliances that entered the UK market or the amount of waste electrical and electronic equipment generated in the same period. Difficulties in marketing products and numerous legislative requirements are the most common barriers to reuse operations. Despite various constraints, it is clear that organisations involved in reuse of ICT could contribute significantly to resource efficiency and a circular economy. It is suggested that clustering of their operations into “reuse parks” would enhance both their profile and their

  6. ICT reuse in socio-economic enterprises

    Energy Technology Data Exchange (ETDEWEB)

    Ongondo, F.O., E-mail: f.ongondo@soton.ac.uk [Centre for Environmental Sciences, Faculty of Engineering and the Environment, Lanchester Building, University of Southampton, University Rd., Highfield, Southampton, Hampshire SO17 1BJ (United Kingdom); Williams, I.D. [Centre for Environmental Sciences, Faculty of Engineering and the Environment, Lanchester Building, University of Southampton, University Rd., Highfield, Southampton, Hampshire SO17 1BJ (United Kingdom); Dietrich, J. [Technische Universität Berlin, Centre for Scientific Continuing Education and Cooperation, Cooperation and Consulting for Environmental Questions (kubus) FH10-1, Fraunhoferstraße 33-36, 10587 Berlin (Germany); Carroll, C. [Centre for Environmental Sciences, Faculty of Engineering and the Environment, Lanchester Building, University of Southampton, University Rd., Highfield, Southampton, Hampshire SO17 1BJ (United Kingdom)

    2013-12-15

    Highlights: • We analyse ICT equipment reuse operations of socio-economic enterprises. • Most common ICT products dealt with are computers and related equipment. • In the UK in 2010, ∼143,750 appliances were reused. • Marketing and legislative difficulties are the common hurdles to reuse activities. • Socio-economic enterprises can significantly contribute to resource efficiency. - Abstract: In Europe, socio-economic enterprises such as charities, voluntary organisations and not-for-profit companies are involved in the repair, refurbishment and reuse of various products. This paper characterises and analyses the operations of socio-economic enterprises that are involved in the reuse of Information and Communication Technology (ICT) equipment. Using findings from a survey, the paper specifically analyses the reuse activities of socio-economic enterprises in the UK from which Europe-wide conclusions are drawn. The amount of ICT products handled by the reuse organisations is quantified and potential barriers and opportunities to their operations are analysed. By-products from reuse activities are discussed and recommendations to improve reuse activities are provided. The most common ICT products dealt with by socio-economic enterprises are computers and related equipment. In the UK in 2010, an estimated 143,750 appliances were reused. However, due to limitations in data, it is difficult to compare this number to the amount of new appliances that entered the UK market or the amount of waste electrical and electronic equipment generated in the same period. Difficulties in marketing products and numerous legislative requirements are the most common barriers to reuse operations. Despite various constraints, it is clear that organisations involved in reuse of ICT could contribute significantly to resource efficiency and a circular economy. It is suggested that clustering of their operations into “reuse parks” would enhance both their profile and their

  7. Why Is Marketing Education a Must for Engineers? A Manager's Viewpoint.

    Science.gov (United States)

    Rammant, J-P.

    1988-01-01

    Discusses the application of marketing principles to a software house specializing in products for the construction industry. Concludes that service management and marketing insights are important factors for the successful growth of a company or service department. (YP)

  8. Integration of multi-level marketing management systems geographically industry development

    OpenAIRE

    Aleksandr Lavrov; Lada Polikarpova; Alla Handramai

    2015-01-01

    In the article the authors attempt to develop a multi-level management system territorially industry development in market conditions, built in the widespread use of various types of marketing and their horizontal and vertical integration.

  9. Performance of Generating Plant: Managing the Changes. Part 4: Markets and Risk Management Strategy

    Energy Technology Data Exchange (ETDEWEB)

    Moss, Terry; Loedolff, Gerhard; Griffin, Rob; Kydd, Robert; Micali, Vince [Eskom (South Africa)

    2008-05-15

    The WEC Committee on the Performance of Generating Plant (PGP) has been collecting and analysing power plant performance statistics worldwide for more than 30 years and has produced regular reports, which include examples of advanced techniques and methods for improving power plant performance through benchmarking. A series of reports from the various working groups was issued in 2008. This reference presents the results of Working Group 4 (WG4). WG4 will monitor the development of power markets, in particular from the market risk management point of view, including operational risks. It will assess various risk management strategies used by market players around the world and develop recommendations for a wider deployment of successful strategies. The report covers the project approach and outcomes.

  10. Marketing skills for hospital-based laboratory managers in a managed care environment.

    Science.gov (United States)

    Marchwinski, J; Coggins, F

    1997-01-01

    Managers of hospital-based laboratories have begun to realize the importance of a successful outreach program in protecting against declining inpatient activity. Succeeding in the highly competitive field of outpatient testing requires some new skills and techniques that may not have been apparent when addressing normal inpatient requirements. This article provides an overview of some very basic marketing concepts and attempts to show how they can assist the hospital-based laboratory manager in developing a successful outreach program.

  11. Slimme voedselproductie met ICT

    NARCIS (Netherlands)

    Wolfert, J.

    2010-01-01

    Betere toepassingen van ICT geven Europa een economische voorsprong. Dat is de gedachte achter het EU-project Future Internet. Wageningen UR coördineert het onderdeel agrifood. ‘Er liggen grote vragen op het gebied van bijvoorbeeld online gegevensbescherming’, vertelt Sjaak Wolfert van het LEI,

  12. (ICTs) And Environmental Conservation

    African Journals Online (AJOL)

    ICTs have a potential for improving the accessibility of environmental information, and if appropriately applied, they can empower local people to make informed decisions regarding environmental issues, thus enhancing environmental conservation. However, the challenge is on how to define particular roles that ...

  13. Study and Analysis of Congestion Management in Hybrid Electric Market

    Directory of Open Access Journals (Sweden)

    Moayed Mohseni

    2013-01-01

    Full Text Available The congestion management system is a systematic approach, collaboratively developed and implemented throughout a metropolitan region that provides for the safe and effective management and operation of new and existing transportation facilities through the use of demand reduction and operational management strat­e­gies. In this paper we try to present some points which should be investigated in congestion management problems. We calculate different kinds of congestion problems which may be occurred in our network. Here, the hybrid model is used to solve problems in the electricity market to solve the congestion problem in the network and Benders techniques is used together with an optimal power flow (OPF. In fact, by using of Benders algorithm the problem is divided into two major and minor problems. Therefore, the major problem related to the economy sector and no network is included and the minor problem is to solve the network and examine the accuracy of the network. Benders algorithm has been tested on a standard network IEEE 24 bus and Matlab software is used to implement the algorithm.

  14. Improvement of Information and Analytical Support of Strategic Marketing Management of Confectioneries

    Directory of Open Access Journals (Sweden)

    Yanevych Mykhaylo M.

    2013-12-01

    Full Text Available The article develops and offers to introduce a mechanism of information and analytical support of strategic marketing management of confectioneries, which consists of seven components of various hierarchical levels: macro-marketing and micro-marketing environments, trade, infrastructure, consumer, resource and production and organisational components. A confectionery can justify an optimal marketing strategy within this mechanism, due to consideration of the state of external environment and its impact on internal environment with application of strategic management tools. The author identifies direction of influence of external environment components upon key business processes of strategic marketing management, reveals the nature of transformation of main qualitative indicators of marketing management by means of improvement of its information and analytical support and offers to introduce a system of quantitative indicators of its efficiency. The offered scorecard should become the basis of the methodology of assessing efficiency of information and analytical support of strategic marketing management.

  15. Management of an Online Training Program for the Development of ICT Skills and Capabilities in Business Professors

    Directory of Open Access Journals (Sweden)

    Gabriela Farías

    2013-04-01

    Full Text Available This paper presents the findings of a study whose object was to describe the experience and results of an online training program for professors in Mexican business schools, aimed at developing information and communication technologies skills. The training program was developed using the CUDI network for Internet 2 videoconferencing, and the SAKAI learning platform for the management of educational interventions. The results show the opportunities and difficulties encountered in the development of a teacher training program of this type and identify the characteristics of the profile of a teacher who did effectively benefit from this experience.

  16. A Post-Modern Portfolio Management Approach on CEE Markets

    Directory of Open Access Journals (Sweden)

    Marcela-Daniela Todoni

    2015-01-01

    Full Text Available In this paper we apply two methods based on the Post-Modern Portfolio Management approach to study the risk-adjusted return of 5 major indices from emerging markets in Central and Eastern Europe during the period 2008-2013 on daily data. First, we involve the Sortino ratio. Secondly we propose an alternative method to the Sortino ratio for calculating the risk-adjusted return using a “multipliers method” to determine a global measure of risk. The Sortino ratio is used to score a portfolio's risk-adjusted returns relative to an investment target using downside risk and it measures the risk-adjusted return of an investment asset, portfolio or strategy. Our proposed alternative method is using the same logic and frame structure as Sortino ratio. However instead of downside risk we use the global risk calculated using multipliers. This is due to the fact that Sortino ratio does not distinguish between sub-cases possible – unrealized return area and loss area (negative return. Because of these we believe that it would be necessary a new method which to refine the results and take and into account the three areas. Our dataset includes 5 emerging markets: Romania (BET, Hungary (BUX, Czech Republic (PX, Bulgaria (SOFIX and Poland (WIG. For each of them we estimate the Sortino ratio of length windows 7, 14, 42 and 10, 21, 60. We used two variants for each target return, namely 2% and 5%. We consider Germany as a benchmark. After estimating the Sortino ratio and global risk calculated using “multipliers method”, we conducted a parallel analysis between Sortino ratio and the proposed alternative method. We split the analysis time span in two sub-periods, 2008-2010 and 2011-2013. As known, the higher the Sortino ratio, the better the risk-adjusted performance. The risk-adjusted return is influenced by the used target return and the used window. Analyzed data reveals that in case of Sortino ratio, Hungary has the best results and on the other side

  17. Next manager. Academic Background versus Labor Market Requirements

    Directory of Open Access Journals (Sweden)

    Razvan Catalin Dobrea

    2016-07-01

    Full Text Available The employability of of graduates is today one of the major problems both of universities and economical environment. Also, employability, inserting optimum professional and social life is a problem of each graduate. It finds today, that a large part of are young drop out of school and thus possibility of qualify at a high level or have difficulty entering the labor market. European Commission recommends for member states reforming education, especially of the university so as to ensure the professionalization of the young people, developing their professional skills and transversal, harnessing their potential, enhance the relevance of education for youth and the labor market. Bologna Declaration shows that employability (ability to engage, to maintain the service and mobility in the labor market is defining higher education, whose role is to familiarize students with the skills and competencies that individuals need to place on the job. (Bologna, 1999 This paper addresses the issue of employability of higher economic studies graduates, and analyzes a positive experience resulting from the provision of complex information, guidance, advice and orientation to students in POSDRU "Practice today to become manager of tomorrow". The paper presents the results of a complex study conducted on the impact that these services have had on the students involved, from three perspectives: students, employers, who guided activity students at the university level. The results show that there is a direct relationship between the increase in the number of students who have benefited from guidance, counseling and professional development appropriate to their needs and the number who have developed personal skills to substantiate decisions regarding their career paths and educational because of of information, advice, guidance provided in the project. These services have helped students to develop, to know better, know their own skills and abilities and to focus

  18. An Investigation into Implementation of ICT in Primary Schools, in Kenya, in the Light of Free Laptops at Primary One: A Case Study of Teachers Implementing ICT into Their Teaching Practice

    Science.gov (United States)

    Tonui, Betty; Kerich, E.; Koross, R.

    2016-01-01

    Information and communication technologies (ICTs) have been touted as being potentially powerful tools that can be used to facilitate the implied educational change and reform. Implementation of ICT in higher education learning environments is a complex task. Teachers and students, but also management, administration and ICT support are affected…

  19. CHOICE Internal report I-4: The current status of ICT R&D&I for Chinese Eco-Cities

    OpenAIRE

    Owens, TJ; Itagaki, T

    2015-01-01

    This report attempts to give a flavour of the current of status of ICT R&D&I for Chinese Eco-cities and thereby provide some insights into the potential of China’s emerging market for Eco-city solutions for EU- China collaborative ICT R&D&I. It addresses Eco-city standards development in China. Evaluation Centres for Eco-City software solutions, the context into which ICT for Chinese Eco-cities fits, Chinese ICT R&D in smart cities, EU-China collaboration in ICT R&D smart cities, EU Member st...

  20. ICT IN EDUCATION: ITS BENEFITS, DIFFICULTIES, AND ORGANIZATIONAL DEVELOPMENT ISSUES

    Directory of Open Access Journals (Sweden)

    Adi Suryani

    2010-11-01

    Full Text Available This essay describes some benefits of implementing ICT in classroom, especially within the area of collaborative and self-managed learning. However, implementing ICT in classroom is not an easy and simple matter. There are many issues which should be addressed. Those issues range from the school culture, teachers barriers, finance, leadership, curriculum, and ethical issues. Those problems are experienced by both developed and developing countries. This also refutes a widespread assumption that developing countries experience more barriers for implementing ICT than developed countries.

  1. ICT IN EDUCATION: ITS BENEFITS, DIFFICULTIES, AND ORGANIZATIONAL DEVELOPMENT ISSUES

    Directory of Open Access Journals (Sweden)

    Adi Suryani

    2010-06-01

    Full Text Available This essay describes some benefits of implementing ICT in classroom, especially within the area of collaborative and self-managed learning. However, implementing ICT in classroom is not an easy and simple matter. There are many issues which should be addressed. Those issues range from the school culture, teachers barriers, finance, leadership, curriculum, and ethical issues. Those problems are experienced by both developed and developing countries. This also refutes a widespread assumption that developing countries experience more barriers for implementing ICT than developed countries.

  2. The use of ICT tools to support collaborative product development activities: evidences from Brazilian industry

    Directory of Open Access Journals (Sweden)

    Daisy Valle Enrique

    2018-06-01

    Full Text Available Abstract Paper aims This paper aims to understand the relationship between Information & Communication Technology (ICT, collaborative New Product Development (NPD and customer satisfaction (NPD performance. Originality We target the relationship between ICT, collaborative NPD and NPD performance. ICT is assessed as a set of specific tools adopted by the companies. Research method We test the mediating role of collaborative practices in the effect of ICT tools on customer satisfaction (as NPD performance by means of a survey of 105 Brazilian firms. Main findings Collaboration with customers and suppliers has an important role for customer satisfaction and the use of ICT has significant effect on NPD performance through the mediating role of collaborative practices. Implications for theory and practice Implementing only ICT tools is not enough to achieve higher level of success in NPD. Managers should first strength the relationship between stakeholders and then adopt ICT tools to support the cooperation.

  3. Customer relationship management in the agricultural machinery market

    Directory of Open Access Journals (Sweden)

    Amanda Letícia Pit Nunes

    Full Text Available ABSTRACT: Customer Relationship Management can be regarded as a business approach. The objective was to know the customers, meet their expectations, and thus build customer loyalty. Although, the agricultural sector makes significant economic contributions to the Brazilian market and induces sharp competition among its companies, a huge opportunity still presents itself for the diffusion and implementation of CRM in the agricultural machinery sector. This study aimed to highlight the importance of customer management, by introducing the customer relationship management (CRM concept. This is possible in the event of reselling agricultural machines, with the intention of retaining the customers and raising the profitability of these companies. It is necessary to understand CRM as more than a mere a concept or a tool. It is a business strategy, an endeavor that must be endorsed by the entire company. The concessionaire must be perceived as greater than a mere reseller. It is to be viewed rather as a problem solver, as one who offers services that are high in quality and meet client specifics.

  4. Management of Formalised Marketing and Media Activities in Outsourcing Companies in the Age of Competitiveness, with Particular Emphasis on Contemporary Marketing Approach

    Directory of Open Access Journals (Sweden)

    Kozakowski Łukasz

    2015-10-01

    Full Text Available The article outlines the issues related to the topic of management of formalised marketing and media activities in outsourcing companies in the age of competitiveness, with particular emphasis on contemporary marketing approach. General management of the organisation and management of marketing and media activities, particularly in their formalised form, both have a significant effect on improving company competitiveness in the market. Outsourcing companies constitute a specific sector of services which without a very well-functioning marketing and media activities would not be able to operate and develop in the market. The article presents selected aspects connected with the management of marketing and media activities, with particular emphasis on formalisation of marketing activities in outsourcing companies. The analysis presented below focuses on the efficiency of the implemented formalisation of marketing and media activities in outsourcing companies in relation to their competitiveness, with special recognition of contemporary marketing approach.

  5. Managing Front-End Innovation through Idea Markets at Novozymes

    DEFF Research Database (Denmark)

    Lauto, Giancarlo; Valentin, Finn; Hatzack, Frank

    2013-01-01

    Online collaboration is a powerful tool for boosting idea generation in large corporations. However, management may experience an overload of proposals from employees. To improve front-end innovation, the Danish industrial biotech company Novozymes implemented an internal idea competition in which...... a relatively small number of highly motivated participants screened their colleagues' inventions through an "idea market." The idea competition fulfilled its goals of generating two ideas with high growth potential within a short time, uncovering and recombining old proposals that inventors had not previously...... been able to advance in the organization and focusing managerial attention on the selection process. The campaign is an effective tool to recombine existing knowledge that had not been utilized. The process demonstrated that asking participants to comment on proposals improves idea generation...

  6. Energy Data Management (EDM) in a liberalised energy market

    International Nuclear Information System (INIS)

    Ulbricht, R.

    2004-01-01

    This article discusses the role of Energy Data Management (EDM) in a liberalised Swiss energy market in the light of increasing international dynamics in this area. The requirements placed on such EDM systems are reviewed and the changes necessary in the structures and processes of electricity supply organisations are discussed. A possible design for future software systems is presented. Such systems have to be flexible enough to cover various structural possibilities as Swiss legislation on the subject has not yet been passed. The handling of data on energy-flow balances when third-party power is transferred in shared mains systems is discussed and scheduling aspects of power generation and transmission are looked at. The billing of power to customers with a free choice of supplier is looked at, as is the situation involving utilities that supply not only electricity but gas, district heating and water too

  7. Penerapan ICT dalam Pelayanan Publik di Kabupaten Bantul

    Directory of Open Access Journals (Sweden)

    Supardal Supardal

    2016-10-01

    Full Text Available The transformation of the bureaucracy into a necessity. One way transformation of the bureaucracy in the public service is the application of information and communications technology (ICT in the public service. Information Communication Technology innitiative and application in local govern-ment should transform local government bureaucracy in public service. In Bantul, however, ICT in-nitiative and application has not successfully transformed local government bureaucracy in public service. This study will assessed on the impact of ICT innitiative and application on the bureaucracy transformation in public service. The mix research method is choosen in order to answer and analy-sis the phenomena in depht. The research found that the influence of the ICT’s innitiative on the bureaucracy transformation in the Bantul District is only 18 %. The low effect of the implementa-tion of the system of ICT in those cities is affected by strong patronage culture, the hierarchical organizational structure and centralized regulation on local government structure, low capacity e-leadership of middle range leader, and no delegation from top leader to middle management. Transformasi birokrasi menjadi keharusan. Salah satu cara transformasi birokrasi dalam pelayanan publik adalah penerapan teknologi informasi dan komunikasi (ICT dalam pelayanan publik. Praksarsa dan implementasi Teknologi Informasi Komunikasi di pemerintah daerah harus mengu-bah birokrasi pemerintah daerah dalam pelayanan publik. Di Bantul, bagaimanapun, Praksarsa dan Implementasi ICT belum berhasil mengubah birokrasi pemerintah daerah dalam pelayanan publik. Penelitian ini akan dinilai pada dampak Prakarsa dan Implementasi ICT pada transformasi birokrasi dalam pelayanan publik. Metode penelitian campuran yang terpilih untuk menjawab dan analisis fenomena. Penelitian ini menemukan bahwa pengaruh Prakarsa ICT pada transformasi birokrasi di Kabupaten Bantul hanya 18%. Pengaruh rendah dari

  8. ICT Interventions for Girls: Factors Influencing ICT Career Intentions

    Directory of Open Access Journals (Sweden)

    Elena Gorbacheva

    2014-11-01

    Full Text Available Intervention programs aimed at promoting study and work opportunities in the Information and Communications Technology (ICT field to schoolgirls have been encouraged to combat a decline in the interest among girls to study ICT at school. The goal of our study is to investigate the influence of such interventions on schoolgirls’ intentions to choose a career in the ICT field by analysing comprehensive survey data (n = 3577, collected during four interventions in Australia, using the Partial Least Squares method. Our study is also aimed at identifying other factors influencing ICT career intentions. We found that the attitude towards interventions has an indirect influence on ICT career intentions by affecting interest in ICT. Our results also challenge several existing theoretical studies by showing that factors that had previously been suggested as influencers were found to have little or no impact in this study, these being same-sex education and computer usage.

  9. Risk management and post-marketing surveillance of CNS drugs.

    Science.gov (United States)

    Henningfield, Jack E; Schuster, Charles R

    2009-12-01

    Drugs affecting the central nervous system span a broad range of chemical entities, dosage forms, indications, and risks. Unintended consequences include potential abuse and overdose in non-patient drug abusers, deliberate tampering of drug dosage forms, and criminal behavior associated with diversion. Regulators must consider diverse factors to find the appropriate conditions of approval to minimize unintended consequences while enabling a level of access desired by health care providers and patients. This commentary appears as part of a special issue of Drug and Alcohol Dependence that focuses on risk management and post-marketing surveillance and addresses key issues that pose real-world challenges to pharmaceutical sponsors and regulators in particular. For example, in the U.S., Controlled Substances Act drug scheduling can be considered a risk management strategy but its legal authorities and administrative processes are independent from those of risk management (including Risk Evaluation and Mitigation Strategies or REMS); better harmonization of these approaches is vital from drug development and regulatory perspectives. Risk management would ideally be implemented on a strong science foundation demonstrating that the tools employed to mitigate risks and ensure safe use are effective. In reality, research and evaluation of tools in this area is in its infancy and will necessarily be an evolutionary process; furthermore, there is little precedent for linking interventions and program evolution to unintended consequences such as regional outbreaks of abuse and diversion. How such issues are resolved has the potential to stimulate or stifle innovations in drug development and advance or imperil health care.

  10. Special Education and ICTs

    Directory of Open Access Journals (Sweden)

    Athanasios Drigas

    2013-05-01

    Full Text Available Recent development in special education includes the use of Information and Communication Technologies (ICTs to assist students during their lifetime. ICT is now also recognized as a tool which ensures access to knowledge and learning resources. In this paper we present an overview of the most representative studies of the last decade (2001-2010 which deal with the two important issues in the field of special education, diagnosis and intervention. One important advantage of these tools is that they can be employed by teachers and parents as well, to adapt education to the needs and abilities of pupils. The studies chosen will be classified according to the areas of needs they serve.

  11. The EPOS ICT Architecture

    Science.gov (United States)

    Jeffery, Keith; Harrison, Matt; Bailo, Daniele

    2016-04-01

    The EPOS-PP Project 2010-2014 proposed an architecture and demonstrated feasibility with a prototype. Requirements based on use cases were collected and an inventory of assets (e.g. datasets, software, users, computing resources, equipment/detectors, laboratory services) (RIDE) was developed. The architecture evolved through three stages of refinement with much consultation both with the EPOS community representing EPOS users and participants in geoscience and with the overall ICT community especially those working on research such as the RDA (Research Data Alliance) community. The architecture consists of a central ICS (Integrated Core Services) consisting of a portal and catalog, the latter providing to end-users a 'map' of all EPOS resources (datasets, software, users, computing, equipment/detectors etc.). ICS is extended to ICS-d (distributed ICS) for certain services (such as visualisation software services or Cloud computing resources) and CES (Computational Earth Science) for specific simulation or analytical processing. ICS also communicates with TCS (Thematic Core Services) which represent European-wide portals to national and local assets, resources and services in the various specific domains (e.g. seismology, volcanology, geodesy) of EPOS. The EPOS-IP project 2015-2019 started October 2015. Two work-packages cover the ICT aspects; WP6 involves interaction with the TCS while WP7 concentrates on ICS including interoperation with ICS-d and CES offerings: in short the ICT architecture. Based on the experience and results of EPOS-PP the ICT team held a pre-meeting in July 2015 and set out a project plan. The first major activity involved requirements (re-)collection with use cases and also updating the inventory of assets held by the various TCS in EPOS. The RIDE database of assets is currently being converted to CERIF (Common European Research Information Format - an EU Recommendation to Member States) to provide the basis for the EPOS-IP ICS Catalog. In

  12. ICT in Auditing

    DEFF Research Database (Denmark)

    Kacanski, Slobodan

    2016-01-01

    Productivity incentives have lately been driving auditors to introduce and utilize various computer-based tools to assist their work. The aim of this study is to understand how and why productivity incentives may disturb interpersonal interaction and relations between auditors at different ranks......, in the context of assurance service. A case study was carried out with auditors affiliated with Danish subsidiaries of Big 4 audit firms to inspect the implementation and utilization of global audit methodology (GAM), which is the ICT-based platform that guides subordinate auditors through the audit process....... The results highlight that superior auditors tend to experience prevalent trust in ICT tool over subordinate auditors, where such conditions reduce the opportunity for experiencing comfort by subordinates, while superiors still perceive comfort due to being comfortable with procedures that are administered...

  13. FuturICT — The road towards ethical ICT

    Science.gov (United States)

    van den Hoven, J.; Helbing, D.; Pedreschi, D.; Domingo-Ferrer, J.; Gianotti, F.; Christen, M.

    2012-11-01

    The pervasive use of information and communication technology (ICT) in modern societies enables countless opportunities for individuals, institutions, businesses and scientists, but also raises difficult ethical and social problems. In particular, ICT helped to make societies more complex and thus harder to understand, which impedes social and political interventions to avoid harm and to increase the common good. To overcome this obstacle, the large-scale EU flagship proposal FuturICT intends to create a platform for accessing global human knowledge as a public good and instruments to increase our understanding of the information society by making use of ICT-based research. In this contribution, we outline the ethical justification for such an endeavor. We argue that the ethical issues raised by FuturICT research projects overlap substantially with many of the known ethical problems emerging from ICT use in general. By referring to the notion of Value Sensitive Design, we show for the example of privacy how this core value of responsible ICT can be protected in pursuing research in the framework of FuturICT. In addition, we discuss further ethical issues and outline the institutional design of FuturICT allowing to address them.

  14. ICT IN EDUCATION: ITS BENEFITS, DIFFICULTIES, AND ORGANIZATIONAL DEVELOPMENT ISSUES

    OpenAIRE

    Adi Suryani

    2010-01-01

    This essay describes some benefits of implementing ICT in classroom, especially within the area of collaborative and self-managed learning. However, implementing ICT in classroom is not an easy and simple matter. There are many issues which should be addressed. Those issues range from the school culture, teachers barriers, finance, leadership, curriculum, and ethical issues. Those problems are experienced by both developed and developing countries. This also refutes a widespread assumption th...

  15. Regulating ICT convergence

    OpenAIRE

    Simpson, Seamus

    2015-01-01

    The Broadcasting, Information Technology and Telecommunications sectors have in recent years been the subject of notable transformation, one important feature of which is their coming closer together in a number of ways - it is now commonplace to speak of a new hybrid sector, Information and Communications Technologies (ICTs). This convergence is of considerable interest to policy-makers in industry and government at the national and international level, as well as the academic community and,...

  16. Some Implications for Regulation of ICT and Media Convergence

    DEFF Research Database (Denmark)

    Henten, Anders; Falch, Morten; Tadayoni, Reza

    The term convergence in the areas of ICT and media means the coming together of IT, telecommunications, broadcasting and other media, technologically, market and policy wise. It is the sectoral convergence of the hitherto more separate ICT and media areas, which is in focus, even though...... there certainly are also changes taking place vertically in the different sectors. The paper examines the relationships between technology and market developments and policy and regulatory initiatives. The issue is, therefore, not solely the implications of market and technology trends on policy and regulation......, but also the reverse implications of policy and regulatory frameworks on technology and market developments. The paper analyses the convergence tendencies at a technological, market level and policy and regulatory level. It is, however, the policy level, which is the centre of attention in the paper...

  17. The Emergence of Industrial Marketing Management as the Leading Academic Journal in Business-to-Business Marketing

    DEFF Research Database (Denmark)

    Di Benedetto, C. Anthony; Lindgreen, Adam

    2018-01-01

    During 1994–2016, Peter LaPlaca served as editor-in-chief of Industrial Marketing Management, an era in which the research discipline surrounding business-to-business marketing showed remarkable growth and attracted the attention of scholars worldwide. This article traces the evolving maturity...... of the discipline during these years by analyzing not just statistics but also the content of the premier journal in this area, Industrial Marketing Management. The number of papers submitted and articles published per year, the growth in the journal's impact factor, the increased presence of international authors...... and editorial board members, and the arrival of meta-analyses and special issues on emerging research topics all indicate the level of maturity and scope of the business-to-business marketing research discipline attained during this period— thanks to the expert guidance and tireless efforts of Professor La...

  18. Marketing approach to the management of the relationship between customer and supplier in the market of engineering

    Directory of Open Access Journals (Sweden)

    Babenkova Anna V.

    2011-02-01

    Full Text Available Article is devoted to the development of models of marketing management relationship between customer and supplier in the market of engineering, which is based on the authors' proposal complex relationship marketing - Model 6C-6P. Author presents an algorithm for identifying consumer research their satisfaction with the relationship with the supplier. Considered a key element of management models and central part of the algorithm is a technique developed by the author satisfaction assessment relationship with the supplier, which allows to quantify the main characteristics of inter-firm relationships and gain an understanding of consumer expectations and grievances for the subsequent development of corrective measures to improve the quality of cooperation and as a result on improving the efficiency of the company's b2b market in the long term.

  19. Do we need a new framework for managing Internet marketing activities?

    Directory of Open Access Journals (Sweden)

    Vatroslav Škare

    2011-12-01

    Full Text Available Extensive usage of the Internet as a marketing tool began approximately fifteen years ago, resulting in the development of the Internet marketing as a distinctive field within marketing theory and practice. Since then, the Internet usage and its technological properties have evolved substantially, and have in turn led to a fast development of new marketing methods and techniques that can be applied within the electronic environment. Doing marketing on the Internet is posing a number of new challenges for marketing managers. One of the challenges lies the need to know and understand the breadth of Internet marketing activities. The purpose of this paper is to give an insight into the current landscape of Internet marketing activities and to propose a conceptual framework for managing those activities. The paper presents the development of the Internet marketing and defines the main concepts. The new role of the consumer is emphasized in order to identify potential new tasks for marketing managers. Current Internet marketing activities are observed in the context of the traditional marketing mix. Finally, based on the literature review and the analysis, a set of elements that could form a modified framework for the Internet marketing mix is proposed.

  20. MARKETING TRENDS AND STRATEGIC MANAGEMENT IN DESTINATION DEVELOPMENT

    Directory of Open Access Journals (Sweden)

    Svetlana Mihić

    2009-11-01

    Full Text Available This paper examines the concept of the destination in strategic tourism develop- ment. It will then look at international best practice and how the SVP/ Hudson Model can be used as a tool to shape the planning, management and marketing of tourism destinations. This analysis will include a review of the critical success factors from lea- ding destinations and in particular, the role of and need for innovation. The concept ofinnovation in tourism will be examined and examples of how innovation has been used in a range of European destinations will be considered in detail. This will include evi- dence from key stakeholders, as well as analysis of the PR and media interest generated by an innovative approach to tourism destination development. The paper will examine key issues such as branding and positioning, along with the importance of clear strate- gic planning, having an effective destination management organisation and delivering benefits to the host community. In an increasingly competitive marketplace the need for destinations to ‘’stand out in a crowd” is essential. International benchmarking is vital to understand how well you are doing compa- red with your competitors whilst innovation ensures that the competitive edge is always maintained. The paper will include detailed case studies, consideration of the concepts of in- novation and benchmarking and focus on the main lessons for destinations in emerging tourism economies

  1. [Current quality management situation and administration countermeasure study of enterprises marketing corneal contact lens].

    Science.gov (United States)

    Liu, Yungui; Yao, Ying; Shangguan, Shihao; Gu, Qun; Gao, Wuming; Chen, Yaoshui

    2014-05-01

    Study the current quality management situation of enterprises marketing corneal contact lens via systemic investigations and explore effective administration countermeasures in the future. The quality management indicators of sixty-two corneal contact lens marketing enterprises in Xuhui district of Shanghai were systematically investigated and enterprises of different operation models was compared and analyzed. Wholesale enterprises and retail chain enterprises are apparently better than independent enterprises almost in all facets. Facilitate market accession of corneal contact lens marketing enterprises, encourage the business model of retail chain, enhance supervision of corneal contact lens marketing enterprises, especially independent franchisors.

  2. Analysis of an application degree of marketing in organization and management activity of youth sports schools

    Directory of Open Access Journals (Sweden)

    N.V. Sereda

    2013-04-01

    Full Text Available Disclosed aspects of the marketing approach in the activities of youth sports schools. The degree of use of marketing in the organization and management of youth sports schools. Identified constraints and the possible consequences of the use of marketing in youth sports schools. The study involved 127 employees with 15 youth sports schools. The respondents were the director and deputy instructor methodists that senior coaches offices youth sports schools. It is certain that in their professional activities only 36.0% of workers in youth sports schools use marketing is the marketing research, 73.2% of respondents believe that the use of marketing to promote the image of youth sports schools. The absence of a marketing specialist in the management bodies of physical education and sport is one of the main problems for the efficient functioning of the market of sports schools sports and sports services.

  3. ICT Innovation Diffusion in the Construction Sector

    DEFF Research Database (Denmark)

    Widén, Kristian; Christiansson, Per; Hjelseth, Eilif

    is to increase the possibility of successful implementation and adoption of new ICT tools in the construction sector across the supply chain through increasing the knowledge and awareness of how to execute suitable development and diffusion/implementation schemes. This research carried out in this study consists...... an innovation. Recent research on innovation diffusion in the construction sector show that a way to increase opportunities for diffusion in the construction sector is to stop considering diffusion as a discrete activity following on from the development of the innovation. It is therefore of great importance...... directly. The need for stakeholder management right up from the start of the innovation projects and how to deal with it is the major difference between traditional innovation project management and the one necessary for innovation projects in construction, ICT innovations as well as others. To what extent...

  4. Marketing Climate: New Considerations for Target Marketing in Graduate Student Enrollment Management

    Science.gov (United States)

    Kranzow, Jeannine; Hyland, Nancy

    2011-01-01

    Lewison and Hawes (1997) discuss target marketing strategies of differentiated, concentrated or orchestrated marketing in their article "Student Marketing Strategies for Universities." While the authors agree with some of the suggested strategies and reasons behind them, their perspective as faculty teaching in a graduate education program offers…

  5. Information and Communication Technology (ICT) Application in ...

    African Journals Online (AJOL)

    Information and Communication Technology (ICT) Application in Secondary Schools and Students‟ Academic Performance in Social Studies. ... of ICT in schools ICT, skills competence of junior secondary school students (public and private ...

  6. Preschool Teachers use of ICTs

    DEFF Research Database (Denmark)

    Masoumi, Davoud

    2015-01-01

    ; and as a communication and documentation tool. In addition, by addressing the teachers’ values and attitudes to the role of ICT in early childhood, the paper also unpacks the stances of teachers who consider ICT to be unsuitable for early childhood education. The findings of this study may bring some clarity......This study aimed to identify the ways in which information and communication technologies (ICT) are integrated in three preschools in south-western Sweden. The case study involved observations of and interviews with preschool teachers. The findings support claims that ICT can enhance preschool...

  7. Improvement of Information and Analytical Support of Strategic Marketing Management of Confectioneries

    OpenAIRE

    Yanevych Mykhaylo M.

    2013-01-01

    The article develops and offers to introduce a mechanism of information and analytical support of strategic marketing management of confectioneries, which consists of seven components of various hierarchical levels: macro-marketing and micro-marketing environments, trade, infrastructure, consumer, resource and production and organisational components. A confectionery can justify an optimal marketing strategy within this mechanism, due to consideration of the state of external environment and ...

  8. A sustainable start. Towards sustainable ICT in higher education and research; Een duurzame start. Op weg naar duurzame ICT in het hoger onderwijs en onderzoek

    Energy Technology Data Exchange (ETDEWEB)

    Helmholt, K.A.; Bomhof, F.W. [TNO Informatie- en Communicatie Technologie, Delft (Netherlands)

    2011-03-15

    This document has listed a number of general considerations with regard to sustainability and addresses the more specific situation of the educational institutions: relatively large use of computer equipment and the presence of large groups of people that cannot be considered 'employees'. This document sets out to sketch a wide framework and subsequently focuses on the working environment of an I(C)T manager of a large educational institute who has been given the assignment of making ICT more sustainable. Attention is paid to questions such as: when is ICT sustainable?; how can you measure/account for the sustainability of ICT?; and what are current methods/measures for realizing sustainability of/with ICT?. [Dutch] In dit document wordt een aantal algemene overwegingen m.b.t. duurzaamheid op een rij gezet en wordt ingegaan op de specifiekere situatie waarin onderwijsinstellingen zich bevinden: het gebruik van relatief veel computerapparatuur, en de aanwezigheid van grote groepen mensen die niet als 'werknemer' beschouwd kunnen worden. Dit document begint met het schetsen van een groot kader en focust vervolgens meer in op de werkomgeving van een I(C)T-manager van een grote onderwijsinstelling die de opdracht krijgt 'de ICT duurzaam te maken'. Daarbij is aandacht besteed aan antwoorden op de volgende vragen: wanneer is ICT duurzaam?; hoe kun je de duurzaamheid van ICT meten/verantwoorden?; en wat zijn huidige methoden/maatregelen om duurzaamheid van en met ICT bereiken?.

  9. Improving of intellectual property marketing management in the agrarian sphere of region

    Directory of Open Access Journals (Sweden)

    Мakhnusha Svetlana Mikhailovna

    2017-03-01

    Full Text Available In the article the author proved that Ukraine’s economy needs to create more favorable conditions for the development of the agricultural sector by intensifying the development of innovation and implementation of intellectual property rights and effectively manage their marketing. It analyzes the main range of problems, which is embedded in an understanding of marketing management of intellectual property, and presents possible solutions and improvements in this background. It was formed mechanism of intellectual property marketing in the agricultural sector in the region and proposed approach to evaluating the effectiveness of measures to manage intellectual property marketing in the agricultural sector in the region.

  10. 76 FR 30147 - Application of the Energy Planning and Management Program Power Marketing Initiative to the...

    Science.gov (United States)

    2011-05-24

    ... Management Program Power Marketing Initiative to the Boulder Canyon Project AGENCY: Western Area Power.... SUMMARY: The Western Area Power Administration (Western), a Federal power marketing agency of the..., the Energy Management and Planning Program (Program), and the Conformed General Consolidated Power...

  11. 75 FR 45111 - Electric Quarterly Reports; Strategic Energy Management Corp.; Solaro Energy Marketing...

    Science.gov (United States)

    2010-08-02

    .... ER00-167-000; Docket No. ER03- 752-000] Electric Quarterly Reports; Strategic Energy Management Corp.; Solaro Energy Marketing Corporation; Notice of Revocation of Market- Based Rate Tariff July 23, 2010. On... FERC ] 61,334 (2003). In the June 25 Order, the Commission directed Strategic Energy Management Corp...

  12. Marketing Integration for the Implementation of Territorial and Sectoral Approach to the Management of Electricity Development

    OpenAIRE

    Ivan A. Unshchikov; Rashida T. Unshchikova

    2017-01-01

    This article contains a proposal for a new approach to management of development of electric power in the multi-level governance system. To improve the effectiveness of the multi-level governance is offered by the wide use of marketing. Tools of investment marketing can be used to match demand and supply, using all levels of management. To do this, the subjects at every level of government carried out an identical procedure horizontal integration of sectoral and territorial marketing. Isolate...

  13. Philosophic-educational intelligence analysis as a subject of marketing management

    OpenAIRE

    N. V. Litvinenko

    2014-01-01

    The highest value for the philosophical problems of education should consider introducing within the philosophical foundations of marketing management methodology for systematic consideration of education as a social subject­object process, which is based on needs. Philosophy of Education in the face of marketing philosophy and management philosophy got a good theoretical and methodological framework for the synthesis of market interpretations educational development and the development of fu...

  14. Operational Management of Intraday and Balancing Markets - a survey

    DEFF Research Database (Denmark)

    Andersen, Jeanne; K. Detlefsen, Nina

    changes and challenges, which may be better addressed with closer collaboration. In order to evaluate the benefits of cross-border balancing, it is essential to have an understanding of the mechanisms and operations of the European markets and how they interact. Therefore, this paper aims at describing...... electricity markets in Europe: day-ahead markets and markets with shorter time spans. The focus will be on balancing markets and how these are used operationally. The most promising theoretical models found in the literature with applications to balancing will be presented. The purpose of this is to identify...

  15. ICT and special educational needs: analysis of ICT skills teachers

    Directory of Open Access Journals (Sweden)

    Inmaculada Tello Díaz-Maroto

    2015-03-01

    Full Text Available Today, we must consider the initial training of teachers with ICT, and continued learning, both of them essential for teachers for the quality of their educational work. In the field of ICT applied to education, technical training and pedagogical training are both necessary. We must accompany the accessibility of these resources with their educational use. ICT opens a new way to access information and offers a great communication bridge for contact and learning. However, for teachers to make use of these tools effectively they must first know the procedure, so they must be one of the main actors involved in the process of teaching and learning. Therefore, they should be updated in the proper use of ICT. To check the level of ICT training of teachers in service, we have used a questionnaire focusing on several dimensions related to ICT in the classroom: knowledge of these resources, teaching methodology, resource selection, evaluation and training received. The study sample consists of 147 teachers from 4 Spanish regions and 9 provinces. The sample used has been a purposive sampling, selecting teachers who have attended a training course on the use of ICT. The results show several differences in understanding the use of ICT in the Spanish territory and a high demand for specific training adapted to the reality of each center.

  16. Sustainable inquiry based learning with ICT. Projectrapportage. SURFInnovatieregeling Duurzaamheid & ICT

    NARCIS (Netherlands)

    Firssova, Olga; Börner, Dirk; Rusman, Ellen; Kalz, Marco; Ternier, Stefaan; Pannekeet, Kees; Specht, Marcus; Van der Klink, Marcel

    2018-01-01

    This report summarizes the results of the project “Sustainable inquiry based learning with ICT / Duurzaam onderzoekend leren met ICT” funded by the SURFnet Innovation grant for sustainable ICT solutions. This project was conducted from May 2013 to November 2013 by researchers of CELSTEC, OU. This

  17. The future impact of ICT on environmental sustainability

    Energy Technology Data Exchange (ETDEWEB)

    Wunnik, C. van; Rodriguez, C.; Delgado, L.; Burgelman, J.C.; Desruelle, P. [Inst. for Prospective Technological Studies, European Commission, DG-JRC (Spain)

    2004-07-01

    The Institute for Prospective Technology Studies commissioned a project to research the possible effects of ICT on a set of environmental indicators in 2020. The project adopted an innovative methodology combining qualitative scenario-building and quantitative modelling. The general conclusion was that the impact of ICT is roughly between -20 and +30%. It should therefore be taken into account by environmental policies in order to ensure that ICT applications make a positive contribution to environmental outcomes, and, at the same time, to suppress rebound effects. There are significant opportunities for improving environmental sustainability through ICTs, which can rationalise energy management in housing (or facilities), make passenger and freight transport more efficient, and enable a product-to-service shift across the economy. (orig.)

  18. Interdependence between Logistics Activities and Information Communication Technologies (ICT

    Directory of Open Access Journals (Sweden)

    Evelin Vatovec Krmac

    2007-03-01

    Full Text Available With the growing trend toward the use of intema tiona/ supplychains and e-commerce, logistics service providers for productwarehousing, transportation and delivery are placinggreater emphasis on infomwtion communication technologies(ICT in order to remain competitive globally. In the last decades,innovative ICT have deeply affected the way business ispeJformed and the way that organizations compete. Innovationsin electronic commerce play a key role in managinginter-organizational networks of supply chain members. Theintemet represents a powerful technology for commerce andcommunication between supply chain participants as well as atechnique for the improvement of supply chain management.But there are still some barriers that prevent the use of ICT insupply chains and consequently the ability to utilize all potentialICT advantages.

  19. ICT in everyday life - the role of the user

    NARCIS (Netherlands)

    Frissen, V.A.J.; Lieshout, M.J. van

    2006-01-01

    The history of innovation processes related to information and communication technologies (ICT) is an interesting mix of both massive market failures and successful and even groundbreaking innovations with the potential to bring about radical shifts in everyday life. To forecast these successes or

  20. Utilisation of ICTs as teaching aids in two higher education ...

    African Journals Online (AJOL)

    Modern information and communication technologies (ICTs) are recognised as having enormous potential for improving quality in higher education delivery and, subsequently, contributing to production of graduates who are suited to the needs of the contemporary labour market. This recognition has formed the basis for ...

  1. Operational management of intraday and balancing markets. A survey

    Energy Technology Data Exchange (ETDEWEB)

    Andersen, Jeanne [Aarhus Univ. (Denmark). Dept. of Economics and Business, Business and Social Sciences; Detlefsen, Nina K. [Energinet.dk, Fredericia (Denmark). Systems Analysis

    2011-07-01

    Lately, there has been increased attention on the challenges that will appear when balancing the electricity in the future and the benefits of integrated markets between countries and regions. This is among other things due to the fact that electricity markets in the future will experience major changes and challenges, which may be better addressed with closer collaboration. In order to evaluate the benefits of cross-border balancing, it is essential to have an understanding of the mechanisms and operations of the European markets and how they interact. Therefore, this paper aims at describing electricity markets in Europe: day-ahead markets and markets with shorter time spans. The focus will be on balancing markets and how these are used operationally. The most promising theoretical models found in the literature with applications to balancing will be presented. The purpose of this is to identify the tools necessary to analyze future balancing of power systems. (orig.)

  2. ICT evaluation models and performance of medium and small enterprises

    Directory of Open Access Journals (Sweden)

    Bayaga Anass

    2014-01-01

    Full Text Available Building on prior research related to (1 impact of information communication technology (ICT and (2 operational risk management (ORM in the context of medium and small enterprises (MSEs, the focus of this study was to investigate the relationship between (1 ICT operational risk management (ORM and (2 performances of MSEs. To achieve the focus, the research investigated evaluating models for understanding the value of ICT ORM in MSEs. Multiple regression, Repeated-Measures Analysis of Variance (RM-ANOVA and Repeated-Measures Multivariate Analysis of Variance (RM-MANOVA were performed. The findings of the distribution revealed that only one variable made a significant percentage contribution to the level of ICT operation in MSEs, the Payback method (β = 0.410, p < .000. It may thus be inferred that the Payback method is the prominent variable, explaining the variation in level of evaluation models affecting ICT adoption within MSEs. Conclusively, in answering the two questions (1 degree of variability explained and (2 predictors, the results revealed that the variable contributed approximately 88.4% of the variations in evaluation models affecting ICT adoption within MSEs. The analysis of variance also revealed that the regression coefficients were real and did not occur by chance

  3. The dominance of the IT industry in a converging ICT ecosystem

    DEFF Research Database (Denmark)

    Henten, Anders; Tadayoni, Reza

    2015-01-01

    in order to discuss the emerging relations of dominance in the ICT area. First, there is a comparison of the basic technological properties of Internet communications and telecoms. Furthermore, there are two cases: One on the smartphone market and one on OTT TV. The two cases have an exemplary character......The aim of the paper is to examine the increasing dominance of IT companies in the converging ICT industry and, on the basis of this development, to contribute to extending the theoretical understanding of market and industry convergence in the ICT area. The term convergence is often used...

  4. Can Indicators on School Websites Be Used to Determine the Level of ICT Integration and ICT Leadership in Schools?

    Science.gov (United States)

    Maio-Taddeo, Carmel

    2007-01-01

    As schools continue to invest resources into the integration of Information Communication Technologies (ICTs), many are also utilizing the Internet as a medium for promoting and marketing their facilities and educational programs to prospective families. Tailored and personalised school websites provide a wide range of information for members of…

  5. The Effect of Current Trends in Mobile Marketing on Traditional Marketing Communications and Customer Relationship Management

    OpenAIRE

    Hoffmann, Kristina

    2011-01-01

    As consumers increasingly prefer mobile devices as their main communication and entertainment channel, it becomes more and more important for marketers as well. Mobile marketing today does not only include sending SMS and E-mail but rather is becoming a whole new interactive, rich-media marketing channel with possibilities for direct engagement with ads and brands like never before. This research attempts to provide a greater understanding about the effects of current trends in mobile mark...

  6. Management and Marketing Elements in Maritime Cruises Industry. European Cruise Market

    Directory of Open Access Journals (Sweden)

    Romeo Boşneagu

    2015-05-01

    Full Text Available European cruises market has a major impact on all aspects of maritime industry: boarding ports, ports of call, shipbuilding, ship maintenance, supplies, sales and marketing, ship crews and administrative facilities. While in 2013, fiscal and economic conditions in Europe have continued to have a constraint to increasing demand for cruises, the number of passengers, Europeans or visitors of European ports, has grown moderately. For the next years, a higher growth of Europena market cruises is expected.

  7. Strategies for risk management using the paper markets [to minimize oil price risks

    International Nuclear Information System (INIS)

    Annesley, M.

    1993-01-01

    The severe price movement experienced within energy markets during the last few years have awakened significant interest in hedging, and other uses of the futures, options, forward and derivative markets, to minimise price risk. There are two basic strands of structure of the markets now available for risk mangement. The first of these is the Exchange markets (IPE, NYMEX, and SIMEX) providing various futures and options alternatives; the second is the forward cargo contracts. The liquidity in these forward cargo markets, is variable but the contracts do provide some hedging and price risk management opportunities, which supplement and complement the Exchange markets, particularly for the professional risk managers and market makers. A range of forward markets is potentially available serving all regions. The more recent development of widely used derivative contracts, notably the swaps and price triggering in physical sale contracts, gives further alternatives from which interested companies may choose. The derivative market, although by definition off-exchange' may use either the Exchanges, forward markets or various oil publications for establishing their prices. Therefore, Exchange futures and options, forward markets and either standard or individually tailored derivatives all provide possible solutions to the risk management needs of coping with today's volatile prices. (author)

  8. The Evolution of Relationship Marketing (RM Towards Customer Relationship Management (CRM: A Step towards Company Sustainability

    Directory of Open Access Journals (Sweden)

    Samsudin Wahab

    2011-01-01

    Full Text Available This paper provides an overview of relationship marketing (RM and how it evolves to customer relationship management (CRM. Since marketing continuum is the basic concept for relationship marketing it is apt that marketing continuum is explained first. The reviewed literature than discussed the evolution of marketing from the four P’s principle towards more challenge structure combining environment factors and global market scenario ending with customer relationship management philosophy. This paper developed from the rational theories that are very relevant for the practitioners’ who are alert to the environmental changes. This paper ends with more applicable of customer relationship management concepts that are most recent tools to be considered for company growth and sustainability in the millennium age.

  9. Innovation System for ICT

    DEFF Research Database (Denmark)

    Muchie, Mammo; Baskaran, Angathevar

    2006-01-01

    "Running across the informative chapters on the diverse experience of several important countries with ICT is a unifying theory of what it takes for succesful economic development in today's globalized economy. While drawing on the high-tech products offered by advanced industrial nations...... officials. The case studies show different countries wrestling with the problem, some doing better and some worse. This is a fascinating and important book." Richard R. Nelson, George Blumenthal, Professor Emeritus of International and Public Affairs, Business, and Law, Columbia University, New York, USA....

  10. Economic Aspects of Green ICT

    NARCIS (Netherlands)

    Fernandez, H.J.; Procaccianti, G.; Lago, P.; Calero, C.; Piattini, M.

    2015-01-01

    Over the last decades, the use of information and communications technology (ICT) and software systems has exploded, making our lives and work much more efficient. However, besides the benefits that ICT brings us, it also contributes significantly to environmental issues [11, 13], not only because

  11. ICT Innovation in Contemporary India

    DEFF Research Database (Denmark)

    Rai, Sudhanshu; Chatterjee, Sutirtha; Sarker, Suprateek

    2010-01-01

    The paper we present here discusses ICT innovation in India using a narrative framework. We argue that ICT innovation has not really been a subject matter sufficiently researched in information systems from the perspective of innovation in developing countries. We use a grounded theory inspired...

  12. ICT Innovation in Contemporary India

    DEFF Research Database (Denmark)

    Rai, Sudhanshu; Chatterjee, Sutirtha; Sarker, Suprateek

    2011-01-01

    This paper discusses ICT innovation in India using a narrative framework. We argue that ICT innovation has not been a subject sufficiently researched in information systems from the perspective of innovation in developing countries. We use a grounded theory inspired approach. There are three...

  13. ICT, Innovation and Productivity Growth

    DEFF Research Database (Denmark)

    Fosse, Henrik; Jacobsen, Joannes; Sørensen, Anders

    This CEBR report presents new evidence which suggests that investments in Information and Communication Technology (ICT) further productivity growth in Danish firms by stimulating innovation activities.......This CEBR report presents new evidence which suggests that investments in Information and Communication Technology (ICT) further productivity growth in Danish firms by stimulating innovation activities....

  14. Public Access ICT across Cultures

    International Development Research Centre (IDRC) Digital Library (Canada)

    3 Impact of Public Access to ICT Skills on Job Prospects in Rwanda ... reform and information and communication technology (ICT) policies, particularly in developing countries. ... (From internal memoranda prepared by Amy Mahan, 2008) ..... little decision-making autonomy, power, or financial control within the household.

  15. ICT, the City and Society

    NARCIS (Netherlands)

    Cohen, Galit; Nijkamp, Peter

    2002-01-01

    Information and Communication Technologies (ICT) have become important tools to promote a variety of public goals and policies. In the past years much attention has been given to the expected social benefits from deploying ICT in different fields (transportation, education, public participation in

  16. Marketing and the medical specialist in the managed care environment.

    Science.gov (United States)

    Treister, N W

    1997-01-01

    Marketing means more than just communicating or advertising to potential patients; marketing means identifying your customers and working to meet or exceed their expectations. There are five key areas of a marketing plan: (1) Establish the foundation, beginning with your mission statement; (2) Assess your marketing environment by internal and external research; (3) Target your efforts, looking at image and perception; (4) Develop your particular mix of product, price, place of distribution, and promotion; and (5) implement and evaluate your marketing process. This article discusses the importance of a marketing plan for the medical specialist and highlights the features unique to a practice working in a system of capitated reimbursement. Applying these principles will help to demonstrate added value, protect the fundamental role of the patient-physician relationship, ensure that our efforts are aligned with professional missions and goals, and ultimately increase profitability and professional success.

  17. Risk management solutions for the new energy market

    International Nuclear Information System (INIS)

    Saba, A.

    2001-01-01

    Ontario Power Generation (OPG) is one of five successor companies of former Ontario Hydro. With a current capacity of more than 30,000 MW, OPG is the fourth largest power generator in North America. Its generation mix includes 50 per cent nuclear with the balance being between fossil fuel and hydro energy. This power point presentation discussed the role of OPG in Ontario's new deregulated market place. The market is immature and new billing schemes are in the process of being introduced. This presentation discussed hourly market clearing price (spot market) and the need for hourly data, or interval meters. Issues regarding increased price volatility, load variability and how consumers can avoid high prices through load control were also discussed. In Ontario's new market place, the purchasing options for electric power include the wholesale market participant, retailers of electricity, retail participants, default supply and self generation. A brief review of each of these procurement options was included with this presentation. tabs., figs

  18. Marketing Management: Monitoring the International Environment Factors Using Global Maps

    Directory of Open Access Journals (Sweden)

    Štěpán Kala

    2015-01-01

    Full Text Available The article discusses the issue of the global marketing environment in line with the factors determining its external conditions. The aim is to specify the marketing-environment indicators in the international context and interpret the use of geographical maps illustratively documenting the differences of particular parameters in various parts of the global market. The research-results help update the theoretical framework of global environment factors. These data are also important for practice. Many enterprises consider the question of optimising their sources and directing their goals towards the opportunities available thanks to global markets. The global environment mapping is thereby an important basis for the marketing activities whose implementation across national boundaries is going to be mainly influenced by peculiarities of the environment involving foreign markets and their changes.

  19. Managing the market. Focusing on a select group of customers can keep an organization competitive.

    Science.gov (United States)

    MacStravic, R S

    1989-05-01

    The real challenge in healthcare marketing today is managing markets, focusing on selected groups of customers rather than on the organization or its services. Market management includes three distinct but related levels: Strategic market management assesses current and potential markets and chooses those the organization can serve best; segment management focuses on the needs and wants of subsets of chosen customers; and customer management reinforces long-term commitments to the organization. The patient care experience can be broken down into specific contacts with each staff member. The key to managing the experience is to identify and achieve standards of performance for each contact by examining what each event means to the patients and how patients judge each staff member, as well as the overall care experience. Regular feedback helps. An unavoidable risk in market management is that a given segment may decline in size, in need for services, or in cohesiveness as a segment. Yet those organizations which can identify the right segments and "manage" them effectively will have an advantage in a competitive market.

  20. Developing and managing brand communities through event marketing strategies

    OpenAIRE

    Charitsis, Vasileios

    2009-01-01

    As the market landscape keeps evolving with a blistering pace and traditional marketing approaches are no longer effective in delivering competitive advantage there is a need for new marketing strategies to be implemented. The concept of brand communities has been attracting increasing attention as it provides a platform upon which various kinds of strong relationships centered around a brand can be established, providing a multitude of positive outcomes for brands. The purpose of this study ...

  1. THE MODEL OF MANAGEMENT OF THE INTERNAL MARKETING OF HIGHER EDUCATION INSTITUTE

    Directory of Open Access Journals (Sweden)

    Yuliya Viktorovna Naurazbaeva

    2015-12-01

    Full Text Available The main purpose of the research is the development of methods and models of management of the internal marketing of a higher education institute based on complex approach that includes strategic management methods and staff marketing and also technologies of Neuro-Linguistic Programming (NLP.Method or methodology of the research. Adapted models and methods of Neuro-Linguistic Programming, strategic management and marketing to management of marketing of the university which are presented as a complex of models that are reveling through the interrelation «external labor-market – higher education institute – internal labor-market».Results:1. The mechanism of management of the internal marketing of higher education institute based on the interrelation «external labor – market – higher education institute – internal labor-market» is offered that assumes solving problem of miscomparison between market conditions, university’s opportunities and demands of an employee of this educational institute.2. Methodical bases of formation of NLP-model that coordinates the requirements of labor collective as internal consumers of the educational service and needs of higher education institute in order to provide high quality services at all stages of creation and realization of an educational service are developed.3. The infological model of construction and choosing the strategy of the internal marketing of educational institute is presented.Practical implications. The received results can be used in practical management of higher education institute when forming the strategy of the internal marketing taking into account the specific features of concrete university.

  2. Pengembangan Model Manajemen ICT Center

    Directory of Open Access Journals (Sweden)

    Hakkun Elmunsyah

    2013-01-01

    Full Text Available Abstrak: Pengembangan Model Manajemen ICT Center. Kemendiknas telah melakukan investasi  cukup besar berupa pembangunan Jejaring komputer pendidikan nasional yang disebut Jaringan Pendidikan Nasional (Jardiknas, pada sekolah menengah kejuruan (SMK di seluruh Indonesia yang dikenal dengan nama ICT center. Penelitian ini bertujuan untuk menemukan model manajemen ICT center sesuai karakteristik SMK sehingga dapat memberikan kontribusi mutu pada SMK tersebut. Penelitian ini merupakan penelitian pengembangan atau Research and Development yang dikembangkan oleh Borg and Gall. Hasil secara keseluruhan penelitian menunjukkan berdasarkan uji coba keefektivan kinerja manajemen pada skala terbatas dan lebih luas menunjukkan bahwa model manajemen ICT center memenuhi kriteria sangat efektif. Kata-kata kunci: Jardiknas, SMK, model manajemen ICT center, kontribusi mutu

  3. ICT as a new competitive advantage factor – case of small transitional hotel sector

    Directory of Open Access Journals (Sweden)

    Tanja Mihalic

    2013-03-01

    Full Text Available This paper studies the information and communication technology (ICT in a small hotel sector at a point in time when the transition towards a full market economy is coming to the end and competitiveness and ICT implementation is gaining on importance. Its main purpose is to study a business potential of this new competitive advantage resource and its productivity paradox. A competitive advantage factor model (CAF model has been proposed and the structural modelling (SEM has been performed on the case of a small transitional Slovenian hotel sector. The study contributes to knowledge on ICT competiveness and ICT productivity paradox in hotel sector. Further, its results hold practical implications for the strategy for hotels operating in small-sized hotel industries in transitional or ICT developing environments. In more concrete terms, research findings indicate that such hotel sectors need to speed the ICT implementation. ICT as such doesn’t directly increase the firm’s profitability, yet there is an indirect positive impact of factor ICT on a firm’s financial performance that emerges through other competitiveness factors, such as differentiation, quality or image, which helps firms to stay competitive on the tourism markets.

  4. Congestion management in a market environment. 2. CIGRE/PES Symposium

    International Nuclear Information System (INIS)

    2005-01-01

    With the opening of electricity markets and changes in the power flows, the issue of available transmission capacity is of more and more importance. Market orientated answers and real-time solutions are implemented or under consideration; diligent management of existing assets and timely investment decisions to increase capacity and to improve the management systems are fundamental. This Symposium discusses the congestion management issue for internal and cross border exchanges, covering six subject areas: international Practices for Congestion Management, tariffs and Pricing, operations for Congestion, information Technology Issues, experiences with Congestion Management, tools for Congestion Management. (author)

  5. Formation of the Cycle of Business Processes of Management of Marketing Activity of a Transport Enterprise

    Directory of Open Access Journals (Sweden)

    Horielov Dmytro O.

    2014-02-01

    Full Text Available The article is devoted to problems of organisation of the process of management of marketing activity of an enterprise. It specifies the model of services of a transport enterprise and provides levels of services and their structure: basic, real, expanded, expected and prospective. The article offers to differentiate planning and realisation of the transportation service by its levels, each of which would correspond with a separate business process of management. It reveals specific features of use of instruments of the traditional, internal and interactive marketing in the market of transportation services. It identifies the structure of the object when managing marketing activity of a transportation enterprise. The article uses the Deming cycle to formulate general principles of formation of business processes of management of marketing activity: “Motivation – Plan – Do – Check – Act”. The proposed cycle would ensure continuous improvement of the said business processes of an enterprise in accordance with international quality standards (ISO.

  6. The Powerful Triangle of Marketing Data, Managerial Judgment, and Marketing Management Support Systems

    NARCIS (Netherlands)

    G.H. van Bruggen (Gerrit); A. Smidts (Ale); B. Wierenga (Berend)

    2000-01-01

    textabstractIn this paper we conceptualize the impact of information technology on marketing decision-making. We argue that developments in information technology affect the performance of marketing decision-makers through different routes. Advances in information technology enhance the

  7. NEW MODEL FOR QUANTIFICATION OF ICT DEPENDABLE ORGANIZATIONS RESILIENCE

    Directory of Open Access Journals (Sweden)

    Zora Arsovski

    2011-03-01

    Full Text Available Business environment today demands high reliable organizations in every segment to be competitive on the global market. Beside that, ICT sector is becoming irreplaceable in many fields of business, from the communication to the complex systems for process control and production. To fulfill those requirements and to develop further, many organizations worldwide are implementing business paradigm called - organizations resilience. Although resilience is well known term in many science fields, it is not well studied due to its complex nature. This paper is dealing with developing the new model for assessment and quantification of ICT dependable organizations resilience.

  8. Destination Marketing through a Utility Business Model: The Case of Cyprus

    OpenAIRE

    Machlouzarides, Haris

    2009-01-01

    Traditional business models that used to govern the operations of travel and tourism businesses defined in a rigid way their functional areas and the relationships among them. The advent of Information and Communication Technologies (ICT) has driven the transformation of these business models into novel destination marketing models. The Cyprus Tourism Organisation (CTO) recognising the need of establishing an explicit model for managing the process of destination marketing has developed an in...

  9. PORTFOLIO PROJECT MANAGEMENT (PPM EM PESQUISA, DESENVOLVIMENTO E INOVAÇÃO (PD&I VOLTADO PARA AÇÕES DE UMA INSTITUIÇÃO DE CIÊNCIA E TECNOLOGIA (ICT

    Directory of Open Access Journals (Sweden)

    Antônio Genésio Vasconcelos Neto

    2014-07-01

    Full Text Available A oferta de tecnologias resultantes de atividades de pesquisa e desenvolvimento (P&D por parte das Instituições de Ciência e Tecnologia (ICT é um diferencial competitivo a ser buscado, tendo em vista sua importância para o posicionamento estratégico do país, bem como para contribuição do desenvolvimento, trazendo consigo benefícios sociais, ambientais e econômicos. Diante deste desafio, apresenta-se uma proposta de Portfolio Project Management (PPM de projetos de New Product Development (NPD em uma ICT, tendo em vista a necessidade de pesquisa e desenvolvimento de tecnologias fomentadoras de oportunidades para que os setores produtivos possam implementá-las e atuarem na promoção de inovações tecnológicas na sociedade. Para isto, apresentam-se resultados práticos decorrentes de action research, com o intuito de oportunizar uma visão ambidestra de reestruturação organizacional focada cultura de inovação tecnológica.

  10. Independent Electricity Market Operator integration management participant technical reference manual

    International Nuclear Information System (INIS)

    1999-01-01

    The document provides potential participants with the essential technical information to permit them to participate in the IMO-administered markets, and is not intended to be a complete technical reference manual for all issues within the realm of electricity production, distribution, or consumption. Written for the participants, it provides only that information which is relevant to the participant for interfacing with the IMO and participating in the market. Written as a generic guide, all the information contained within it may not be relevant to all the participants. The document's intent is to provide participants with a description of the various facilities and interfaces required by market participants to take part in the IMO-administered markets. The document supplements the market rules and provides installation, set-up, and configuration information for the various tools and facilities that will be required for market participation as a supplier, carrier/delivery (transmitter/distributor), generator, or consumer in the market. Aspects considered include: participant workstation specifications, dispatch workstation specification, message exchange, remote terminal unit specification, AGC operational RTU specification, real time network connection specification, telephone connection specification, revenue administration specification, funds administration specification, data catalogues, market information, power grid connection requirements, and appendices

  11. 7 CFR 248.10 - Coupon and market management.

    Science.gov (United States)

    2010-01-01

    ... instruction emphasizing: (1) Eligible food choices; (2) Proper FMNP coupon redemption procedures, including...' markets. The State agency shall ensure that farmers/ farmers' markets are promptly paid for food costs. (h... Agriculture Regulations of the Department of Agriculture (Continued) FOOD AND NUTRITION SERVICE, DEPARTMENT OF...

  12. MANAGING ECONOMIC EFFECTIVENESS OF MARKETING IN TRANSNATIONAL COMPANIES

    Directory of Open Access Journals (Sweden)

    Oksana Bulkot

    2017-11-01

    Full Text Available The purpose. The purpose of the study is a generalization of international experience with regard to marketing efficiency control and development of qualitative and quantitative methods to be implemented in the estimation of marketing activity of TNCs. Methodology. The survey is based on research, conducted for 60 companies in the spring of 2015 (32% of which were Ukrainian and 68% – offices and affiliates of international companies, namely Bayer, Coca-Cola, Pepsi Co, Mondelez, Mars, Mintel, Cargill, and many others. The practical results of monitoring the effectiveness of annual plans of named companies done by authors through implementing original author’ methodology based on presenting key performance indicators (KPI. Results. The theoretical approaches to the estimation of marketing efficiency are analysed. The conditions, under which the organization is working by analysing external environment and internal company’s potential, are determined. It is substantiated by the authors that direct development of marketing plans should be based on marketing objectives, developed as a result of the situational analysis. It is proved that monitoring the effectiveness of annual plans may be done by implementing key performance indicators that enable to develop quantitative evaluation system of the organization’s strategy, based on control of its goals. The results of the research allowed authors to distinguish two major groups of effectiveness indicators for TNCs, which are financial and marketing indicators. In this standpoint, financial indicators are divided into costs’, productivity and profitability indicators and to the marketing effectiveness indicators belong market indexes, competitiveness indexes, and client’s indicators. Practical implications. The proposed methodology can be implemented for the qualitative and quantitative estimation of marketing effectiveness not only in TNCs but in small and medium business companies as well

  13. Needs and wishes of alumni and employers : Research into the requirements of the labour market for international competencies in the Bachelor programme HBO ICT of The Hague University of Applied Sciences

    NARCIS (Netherlands)

    Anneke Wieman

    2015-01-01

    The Hague University of Applied Sciences has high ambitions in the field of internationalisation. Two out of four priorities in the institutional policy touch this theme: global citizenship and internationalisation. In order to ensure that the curriculum of the new degree programme HBO ICT meets

  14. Marketing Management and Cultural Learning Center: The Case Study of Arts and Cultural Office, Suansunandha Rajabhat University

    OpenAIRE

    Pirada Techaratpong

    2014-01-01

    This qualitative research has 2 objectives: to study marketing management of the cultural learning center in Suansunandha Rajabhat University and to suggest guidelines to improve its marketing management. This research is based on a case study of the Arts and Culture Office in Suansunandha Rajabhat University, Bangkok. This research found the Art and Culture Office has no formal marketing management. However, the marketing management is partly covered in the overall bu...

  15. ESL Teacher and ICT: Teachers' Perception

    Science.gov (United States)

    Lin, Chua Pei; Yunus, Melor Md.

    2012-01-01

    The rapid development of Information Communication and Technologies (ICTs) has made tremendous changes in the twenty-first century. ICT is said to bring a variety of benefits in facilitating the teaching and learning process. Therefore, ICT has been the emphasis in school and higher institutions of education nowadays. However, to integrate ICT in…

  16. ICT, growth and productivity in the power industry: On the way to the Smart Grid; IKT, Wachstum und Produktivitaet in der Energiewirtschaft - Auf dem Weg zum Smart Grid

    Energy Technology Data Exchange (ETDEWEB)

    Wissner, Matthias

    2009-05-15

    The German energy industry is faced with great challenges. It is necessary to provide economic efficiency, security of supply and environmental compatibility of the energy system in the years and decades to come. Particularly, there are different tasks to manage: The great number of players that have entered the market after liberalisation and unbundling have to be informationally connected in such a way that efficient processes for the entire value chain are feasible. In the field of generation there is an increase in both central as well as local renewable energy sources, that feed into the grid and have to be integrated into the energy system. The provision of a stable supply confronts the grid management with new tasks, too. Finally the final customer is to be integrated in the whole process more than before. If he himself feeds energy into the grid he transforms himself more and more to an active player. All described challenges will technically and economically only be overcome through the increased application of information and communication technologies (ICT). In how far the German energy industry has realised productivity and growth potential arising from ICT in the past can be analysed by the methodology of growth accounting. This analysis with a special focus on the role of ICT yields the result that especially in the years after 2000 a decrease in the contribution of ICT to average labour productivity (ALP) is observable. This holds true for the relative comparison of ICT capital deepening to Non ICT capital deepening within the energy industry on the one hand. Here the contribution of ICT to ALP is also on a relatively low level when it is compared to the average value of all industries. On the other hand, the absolute contribution of ICT (that was above industry average before) decreases from 2000 on. All this leads to the conclusion that a certain catch-up is needed that can be realised through investment in Smart Grids. Within the single parts of

  17. Implication of ICT use on productivity and regional development planning among small scale enterprises in Ondo state

    Directory of Open Access Journals (Sweden)

    Afolabi Francis Fatusin

    2018-03-01

    Full Text Available One of the reasons often cited for underdevelopment of African cities and regions is low application of smart technology to improve means of production. This often led to inefficiency which is ultimately reflected in space. This paper investigated the level of ICT usage among small scale manufacturing enterprises in Ondo State. The study also investigated intra-regional variations in use of smart technologies in the industrial subsector and compared same across the three regions of the state. A sample of 352 enterprises was taken from three senatorial regions and nine settlements which were purposively sampled and interviewed using questionnaire. The production and operational system of these firms were observed. The data collected were analysed using descriptive and inferential methods. The study established that proportion of ICT users concentrated more in Ondo Central 45.7% than Ondo south (28.7% and Ondo north (25.6%. It was also discovered that formal small scale enterprises made more use of ICT products, compared with those in the informal sector. Moreover ICT use among enterprises were urban biased as 91.2% of enterprises in this category were located in major towns of Akure, Okitipupa and Ikare, 8.1% in minor towns of Obaile, Ode Aye and Ugbe, with villages of Aponmu Iboropa and Ikoya being relatively insignificant (0.8%. The study established that enterprises that made use of smart technologies tend to be more efficient in terms of production and marketing especially in identification of new markets, networking, subcontracting, security and other linkage benefits. Also, regional industrial development entails not only quantitative growth of industries, but an industry that embrace a new opportunities in innovation, and technology especially in management, record keeping, production, decision making etc.

  18. Technology and trend management at the interface of technology push and market pull

    DEFF Research Database (Denmark)

    Maier, Maximilian; Hofmann, Maximilian; Brem, Alexander

    2016-01-01

    Technology push and market pull innovation strategies are playing an important role for the effective management of ideas, technologies, and trends. The coexistence of these two approaches led to many debates and the focus switched several times from putting more effort into technology push aspects...... to fostering market pull approaches in the last decades. Still, there is no in-depth exploration of the interface of technology push and market pull and only few conceptual models are dealing with the connection between technology push and market pull in particular. Therefore, this study puts an exploratory...... focus on the innovation management processes of a global outdoor manufacturer with a special emphasis on the interface between technology push and market pull. From the case findings and our literature we conceptualise a non-linear innovation model that systematically integrates market pull...

  19. The ICT in ANAV; Las TIC en ANAV

    Energy Technology Data Exchange (ETDEWEB)

    Lledo, F.

    2013-03-01

    Description of ICT services used by the users in AVAV. Description of the ERP used in ANAV, called GESTEC (Technical Management), which support the Computer applications. Description of the Computer applications which supports the Radiation Dose Management and Control. Description of the security advantages due to the fact of having two Data Centers, one placed in Asco and the other Vandellos. (Author)

  20. CHARACTERISTICS OF INVESTMENT PORTFOLIOS PASSIVE MANAGEMENT STRATEGY ON THE CAPITAL MARKET

    Directory of Open Access Journals (Sweden)

    MIHAELA SUDACEVSCHI

    2013-05-01

    Full Text Available The strategies of investment portfolios management on the capital market involves a range of transactions with different financial securities, aimed at optimizing the results. On a developed and efficient capital market, with a high liquidity level, portfolio management primarly depends on investor’s targeted level of return and the risk profile of the investor. Passive strategy of investment portfolios management is applied especially by risk aversion investors, who are taking into account all existing risks in the capital market and seeking to preserve the value of investments, rather than increasing its value. This strategy presume that the investor has no information about the prices and the return of securities that would make him to give to his investment portfolio a different structure from the structure of capital market portfolio. Therefore, he will seek a return level equal to the return on the market portfolio, minimizing the portfolio risk up to eliminating the specific risk.

  1. Mathematics, Pricing, Market Risk Management and Trading Strategies for Financial Derivatives (1/3)

    CERN Multimedia

    CERN. Geneva; Coffey, Brian

    2009-01-01

    Abstract: An introduction to the mathematics and practicalities of market trading and risk management for financial derivatives, the course will focus on examples from the short-term and long term Foreign Exchange (FX) and Interest Rate (IR) derivatives markets. Topics: - Government Bonds and IR Curves - Stochastic FX, Black-Scholes Vanilla FX Options and Martingales - Risk Management and Market Trading for Vanilla FX Options, Market Implied Volatility, Valuation and Risk Management, Market Trading Strategies - Stochastic IR Curves and Implied Volatility, IR Derivatives - Long Term FX Options: Interaction of Stochastic FX and Stochastic IR Vanilla Foreign Exchange (FX) Options - $ Government Bonds, Interest Rate (IR) Curves, Continuous IR - Domestic ($) and Foreign (Yen) Government Bonds, IR curves - Stochastic Spot FX, Forward FX: Ito processes for $ and Yen Investors - Black-Scholes Vanilla FX Options, Connection to Heat/Diffusion Equation - Stochastic Differential Equations with Mart...

  2. Marketing.

    Science.gov (United States)

    Chambers, David W

    2010-01-01

    There is not enough marketing of dentistry; but there certainly is too much selling of poor quality service that is being passed off as dentistry. The marketing concept makes the patient and the patients' needs the ultimate criteria of marketing efforts. Myths and good practices for effective marketing that will promote oral health are described under the traditional four "Ps" categories of "product" (best dental care), "place" (availability), "promotion" (advertising and other forms of making patients aware of available services and how to use them), and "price" (the total cost to patients of receiving care).

  3. A comprehensive market-based scheme for VAR management and pricing in the electricity markets

    Energy Technology Data Exchange (ETDEWEB)

    El-Araby, E.E. [Qassim Univ., Alqassim, Meldia (Saudi Arabia). Dept. of Electrical Engineering

    2009-07-01

    In order to enable a power system to operate within an acceptable degree of reliability and security, the provision of VAR ancillary services from the VAR sources in electricity markets is the most effective method. The procurement of VAR services is particularly problematic for transmission operators as it relates to pricing mechanism and various technical issues during system operation. This paper proposed an integrated market-based approach for pricing VAR service in the electricity market. The paper was an extension of the authors' proposal for the provision of the VAR service from dynamic VAR sources in a competitive market-based environment. The formulation was modified to include VAR utilization payment and possible power system transition states multiple base cases and contingencies with their associated occurrence probabilities. The paper discussed the basic terms of the proposed approach including the VAR market objective and generator VAR output and its compensation. The mathematical formulation that considered VAR capacity payment, utilization payment and operating costs under the previous transition states in a unified single problem were introduced. The overall problem formulation and solution algorithm were also presented as a large-scale mixed integer nonlinear optimization problem. It was concluded that the proposed method was suited for the simulation and analysis of the existing VAR market. 8 refs., 3 tabs., 5 figs., 2 appendices.

  4. The role of digital marketing: a perspective from Porto hotels’ managers

    OpenAIRE

    Leite, Rita Abreu; Azevedo, António Joaquim Araújo de

    2017-01-01

    The role of internet in the purchasing behavior of tourists led to a modification in marketing plans that became increasingly digital. This study aims to identify how managers of the hospitality industry use digital marketing, as a marketing tool. This study adopted a qualitative methodology comprising: a) the analysis of the online presence - website, Facebook, Instagram, Twitter, Booking.com and TripAdvisor - of the 59 four and five stars establishments of Porto; b) semi-stru...

  5. Incentive structures in institutional asset management and their implications for financial markets

    OpenAIRE

    Bank for International Settlements

    2003-01-01

    Executive summary The institutional asset management industry has become an important feature of modern financial markets, with the scale of this business's importance readily apparent from the size of assets under management by different types of institutional asset managers. With asset management involving a delegation process, shaping appropriate incentive structures is essential for aligning the incentives of owners of funds with those of the institutional managers of these funds. Further...

  6. FORMATION OF THE ICT COMPETENCE OF MANAGERIAL AND PEDAGOGICAL STAFF IN A NETWORKING

    Directory of Open Access Journals (Sweden)

    O. A. Kozlov

    2016-01-01

    Full Text Available The questions related to the preparation of modern pedagogical and managerial staff to implement the capabilities of information and communication technologies in the professional activities in terms of networking. The authors found that the scientific-pedagogical conditions of formation of the ICT competencies of management and teaching staff as the coordinator of modernization of education are: to form approaches and principles of formation of the ICT competencies of management and teaching staff and the willingness of the professional community in the formation of the ICT competencies of management and teaching staff as the modernization of the coordinators education in networking Determined ways and means to achieve teaching and administrative staff of professional ICT competence under network interaction. Said factors that provide an optimal model to achieve the professional pedagogical ICT competence and managerial personnel under network interaction.

  7. Marketing plan : Dallas Integrated Corridor Management (ICM) demonstration project.

    Science.gov (United States)

    2014-01-01

    North Central Texas is a unique region in terms of its combination of recent, current and projected size, growth rate, ethnic diversity, and transportation profile specifically in relation to congestion. This document summarizes a plan to market ...

  8. ICT Education for Teachers and ICT Supported Instruction: Problems ...

    African Journals Online (AJOL)

    Toshiba

    The above concepts point to the fact that education embodies .... group problem solving activities and articulated project (Fathi, Shelda. ICT Education for .... Direct class teaching: that is, where broadcast programming substitutes for teachers ...

  9. 75 FR 4007 - Risk Management Controls for Brokers or Dealers With Market Access

    Science.gov (United States)

    2010-01-26

    ... 3235-AK53 Risk Management Controls for Brokers or Dealers With Market Access AGENCY: Securities and... or other persons, to implement risk management controls and supervisory procedures reasonably... access may not utilize any pre-trade risk management controls (i.e., ``unfiltered'' or ``naked'' access...

  10. 76 FR 38293 - Risk Management Controls for Brokers or Dealers With Market Access

    Science.gov (United States)

    2011-06-30

    ... 3235-AK53 Risk Management Controls for Brokers or Dealers With Market Access AGENCY: Securities and... of risk management controls and supervisory procedures that, among other things, is reasonably... relevant risk management controls and supervisory procedures required under the Rule. DATES: The effective...

  11. Colocation as a hybrid ICT sourcing strategy to improve operational agility

    DEFF Research Database (Denmark)

    Beck, Roman; Pahlke, Immanuel; Vykoukal, Jens

    2016-01-01

    a hybrid ICT sourcing strategy called colocation that allows firms to operate their own ICT resources in facilities of special-ized data center providers. Grounded in the theory of dynamic capabilities, we theorize and empirically ex-amine how colocation and top management support enable firms to improve...... their operational agility in the presence of environmental turbulence....

  12. MANAGING ECONOMIC EFFECTIVENESS OF MARKETING IN TRANSNATIONAL COMPANIES

    OpenAIRE

    Oksana Bulkot; Lidia Pashchuk

    2017-01-01

    The purpose. The purpose of the study is a generalization of international experience with regard to marketing efficiency control and development of qualitative and quantitative methods to be implemented in the estimation of marketing activity of TNCs. Methodology. The survey is based on research, conducted for 60 companies in the spring of 2015 (32% of which were Ukrainian and 68% – offices and affiliates of international companies), namely Bayer, Coca-Cola, Pepsi Co, Mondelez, Mars, Mintel,...

  13. MARKETING AND MANAGEMENT IMPLEMENTATION ON MEGATRENDS IN MODERN TOURISM

    OpenAIRE

    Bakic, Ognjen; Hrabrovski-Tomic, Eva; Muhi, Bela; Kovacevic, Jelena

    2010-01-01

    During recent five decades, remarkable growth of tourist traffic and tourist spending was recorded in the international scale so, eventually the tourist market recorded great changes. The appearance of the mega trends in the tourist market is a direct consequence of rapid expansion of the entire tourism industry and the development of global tourism supply and demand has contributed to the improvement of many tourism products customized only for needs of modern consumers. These mega trends ar...

  14. Critical success factors in industrial marketing supply chain management

    OpenAIRE

    Naser Azad; Seyed Mohsen; Seyed Aliakbar; Ali Nayeri

    2012-01-01

    Implementation of better marketing strategies in industry plays an important role in increasing sales and profitability of industrial part suppliers. Understanding the weakness in each part of supply chain helps reduce different cost component and increases profitability. In this paper, we present an empirical study to find important factors influencing marketing strategies based on factor analysis. The study designs and distributes a questionnaire consists of 64 questions. The proposed study...

  15. ICT in Education

    DEFF Research Database (Denmark)

    Khalid, Md. Saifuddin

    2011-01-01

    initiatives for Information Communication Technology (ICT) for education are integrating telecenter models in secondary educational institutes. The three-fold objectives of these development projects are computer literacy for teachers and students, telecenter for community and access to better learning...... content or better learning. Little or no significant study had been conducted on the qualitative achievements of such projects traceable from early 2002. A secondary technical vocational education and training (TVET) institute of about 450 students in a village of about 5500 inhabitants is selected...... for a qualitative study using theories and methodologies adapted from different disciplines. This paper presents the plan for this action research to be conducted during August 2011 to December 2012 as part of the research project during September 2010 to June 2013....

  16. ICT in the Arts

    DEFF Research Database (Denmark)

    Brooks, Anthony Lewis

    2014-01-01

    Increased use of ICT in art projects opens novel opportunities for contemporary artists seeking innovative means to create and express beyond the traditional in new ways and places. This can also be beyond what is conventionally considered art. Thus, wider and transdisciplinary philosophical...... perspectives become apparent. Specific examples are presented from the author’s portfolio with a focus on biofeedback and unencumbered gesture control of digital media. Parallel is increased attention to creativity seen from within academia and industry with specific education programmes reflecting how...... creative industries are important to economic well being in society. This contribution1 presents across these borders through introducing an international conference series titled ArtsIT within a special issue of the International Journal on Arts and Technology, which are vehicles for contemporary artists...

  17. E-mail marketing grows up: a primer for the managed care industry.

    Science.gov (United States)

    Dysart, J

    2000-02-01

    Managed care plans are jumping onto the electronic marketing bandwagon in a big way, taking advantage of not only the basic E-mail system but also expanding on that medium and developing creative vehicles to send the health plan's message. In this article, the author describes how E-mail technology is being used to hone the marketing edge in MCOs.

  18. Market Orientation in Managing Relationships with Multiple Constituencies of Croatian Higher Education

    Science.gov (United States)

    Pavicic, Jurica; Alfirevic, Niksa; Mihanovic, Zoran

    2009-01-01

    In this paper, market orientation in Croatian higher education (HE) is discussed within the context of stakeholder-oriented management. Drawing on existing studies, the "classical" empirical model, describing the market orientation of generic nonprofit organisations, has been adapted to the contingencies of the Croatian HE sector.…

  19. Effectiveness of the management of price risk methodologies for the corn market based on trading signals

    Directory of Open Access Journals (Sweden)

    W. Rossouw

    2013-03-01

    Full Text Available Corn production is scattered geographically over various continents, but most of it is grown in the United States. As such, the world price of corn futures contracts is largely dominated by North American corn prices as traded on the Chicago Board of Trade. In recent years, this market has been characterised by an increase in price volatility and magnitude of price movement as a result of decreasing stock levels. The development and implementation of an effective and successful derivative price risk management strategy based on the Chicago Board of Trade corn futures contract will therefore be of inestimable value to market stakeholders worldwide. The research focused on the efficient market hypothesis and the possibility of contesting this phenomenon through an application of a derivative price risk management methodology. The methodology is based on a combination of an analysis of market trends and technical oscillators with the objective of generating returns superior to that of a market benchmark. The study found that market participants are currently unable to exploit price movement in a manner which results in returns that contest the notion of efficient markets. The methodology proposed, however, does allow the user to consistently achieve returns superior to that of a predetermined market benchmark. The benchmark price for the purposes of this study was the average price offered by the market over the contract lifetime, and as such, the efficient market hypothesis was successfully contested

  20. Big Data, Computational Science, Economics, Finance, Marketing, Management, and Psychology: Connections

    NARCIS (Netherlands)

    C-L. Chang (Chia-Lin); M.J. McAleer (Michael); W.-K. Wong (Wing-Keung)

    2018-01-01

    textabstractThe paper provides a review of the literature that connects Big Data, Computational Science, Economics, Finance, Marketing, Management, and Psychology, and discusses some research that is related to the seven disciplines. Academics could develop theoretical models and subsequent

  1. Long-term evaluation of individualized marketing programs for travel demand management

    Science.gov (United States)

    2010-07-01

    This research examines the use of individualized marketing as a transportation demand : management (TDM) strategy, using the City of Portlands SmartTrips program. This research : project has two specific aims: (1) to evaluate whether the benefits ...

  2. Choice of the marketing concept of management of housing-and-communal services

    Science.gov (United States)

    Skripnik, Oksana

    2017-10-01

    According to the author, housing-and-communal services comprise the basis of regional infrastructure forming quality and the standard of living of the population, being one of the most important prerequisites of development of social and economic capacity of the region. Some marketing concepts of management of housing-and-communal services are considered in the article, the problems, interfering the use of marketing technologies in management of housing-and-communal services are revealed. The need of use of marketing management for effective activity of housing-and-communal services is also reasoned. The author proves that the introduction of housing-and-communal services in practice as the marketing concept of management allows to solve the whole complex of issues, which are studied in the article.

  3. IT-strategy and major aspects of quality management on the market of goods and services

    Science.gov (United States)

    Khafizov, I. I.; Galimov, A. N.

    2017-09-01

    The article deals with the basic provisions of the formation of IT-strategies and interaction with management quality. Formation of the IT-strategy in a volatile, changing marketing environment is a prerequisite for efficient operation of the company.

  4. Malaria diagnosis and treatment under the strategy of the integrated management of childhood illness (IMCI): relevance of laboratory support from the rapid immunochromatographic tests of ICT Malaria P.f/P.v and OptiMal.

    Science.gov (United States)

    Tarimo, D S; Minjas, J N; Bygbjerg, I C

    2001-07-01

    The algorithm developed for the integrated management of childhood illness (IMCI) provides guidelines for the treatment of paediatric malaria. In areas where malaria is endemic, for example, the IMCI strategy may indicate that children who present with fever, a recent history of fever and/or pallor should receive antimalarial chemotherapy. In many holo-endemic areas, it is unclear whether laboratory tests to confirm that such signs are the result of malaria would be very relevant or useful. Children from a holo-endemic region of Tanzania were therefore checked for malarial parasites by microscopy and by using two rapid immunochromatographic tests (RIT) for the diagnosis of malaria (ICT Malaria P.f/P.v and OptiMal. At the time they were tested, each of these children had been targeted for antimalarial treatment (following the IMCI strategy) because of fever and/or pallor. Only 70% of the 395 children classified to receive antimalarial drugs by the IMCI algorithm had malarial parasitaemias (68.4% had Plasmodium falciparum trophozoites, 1.3% only P. falciparum gametocytes, 0.3% P. ovale and 0.3% P. malariae). As indicators of P. falciparum trophozoites in the peripheral blood, fever had a sensitivity of 93.0% and a specificity of 15.5% whereas pallor had a sensitivity of 72.2% and a specificity of 50.8%. The RIT both had very high corresponding sensitivities (of 100.0% for the ICT and 94.0% for OptiMal) but the specificity of the ICT (74.0%) was significantly lower than that for OptiMal (100.0%). Fever and pallor were significantly associated with the P. falciparum asexual parasitaemias that equalled or exceeded the threshold intensity (2000/microl) that has the optimum sensitivity and specificity for the definition of a malarial episode. Diagnostic likelihood ratios (DLR) showed that a positive result in the OptiMal test (DLR = infinity) was a better indication of malaria than a positive result in the ICT (DLR = 3.85). In fact, OptiMal had diagnostic reliability (0

  5. Management a marketing sportovní akce: ICF Slalom World Ranking Race Prague 2009

    OpenAIRE

    Kubričan, Lukáš

    2009-01-01

    Title: Management and marketing of sport's event: ICF Slalom World Ranking Race Prague 2009 Objectives: Present strengths and weaknesses of ICF Slalom World Ranking Race Prague 2009 based on analyse of recent years and present ideas for its improvement. Methods: Descriptive analysis, SWOT analysis and interview with expert. Results: Conclusion and advices for organizers of sport's events. Key words: Management, marketing, SWOT analysis, descriptive analysis, sport's event, canoe slalom compet...

  6. Social Media Marketing Strategy for Zhen Meng Fitness Management Ltd in Shanghai

    OpenAIRE

    Sun, Mingwei

    2017-01-01

    The report is written based on practical training of marketing internship in Zhen Meng fitness management Ltd in Shanghai. With carrying out the research, setting objectives, setting and implementing a strategy, it is good to have a deeper understanding of social media marketing strategy. Secondly, with a SWOT analysis tool, it is defined the advantages and disadvantages of Zhen Meng fitness management Ltd in Shanghai. The report is going to try to make an example for other students or compan...

  7. Knowledge management, market orientation, innovativeness and organizational outcomes: a study on companies operating in Brazil

    OpenAIRE

    Ferraresi, Alex Antonio; Santos, Silvio Aparecido dos; Frega, José Roberto; Pereira, Heitor José

    2012-01-01

    This article analyzes the study of the relationship among knowledge management, the company's market orientation, innovativeness and organizational outcomes. The survey was conducted based on a survey held with executives from 241 companies in Brazil. The evidence found indicates that knowledge management directly contributes to market orientation, but it requires a clearly defined strategic direction to achieve results and innovativeness. It was also concluded that knowledge, as a resource, ...

  8. Introduction to the Special Issue on Marketing and Operations Management Interfaces and Coordination

    OpenAIRE

    Teck H. Ho; Christopher S. Tang

    2004-01-01

    This special issue, by addressing problems surrounding marketing and operations management, depicts state-of-the-art approaches, methodologies, and insights to improve a firm's or supply chain's overall performance. Top scholars in the field address many of the ways in which companies can synchronize their marketing and operations departments or their supply chain partners to improve competitiveness and profit. The information in this issue should be of interest both to academics and managers...

  9. Interaction among competitive producers in the electricity market: An iterative market model for the strategic management of thermal power plants

    International Nuclear Information System (INIS)

    Carraretto, Cristian; Zigante, Andrea

    2006-01-01

    The liberalization of the electricity sector requires utilities to develop sound operation strategies for their power plants. In this paper, attention is focused on the problem of optimizing the management of the thermal power plants belonging to a strategic producer that competes with other strategic companies and a set of smaller non-strategic ones in the day-ahead market. The market model suggested here determines an equilibrium condition over the selected period of analysis, in which no producer can increase profits by changing its supply offers given all rivals' bids. Power plants technical and operating constraints are considered. An iterative procedure, based on the dynamic programming, is used to find the optimum production plans of each producer. Some combinations of power plants and number of producers are analyzed, to simulate for instance the decommissioning of old expensive power plants, the installation of new more efficient capacity, the severance of large dominant producers into smaller utilities, the access of new producers to the market. Their effect on power plants management, market equilibrium, electricity quantities traded and prices is discussed. (author)

  10. ICT reuse in socio-economic enterprises.

    Science.gov (United States)

    Ongondo, F O; Williams, I D; Dietrich, J; Carroll, C

    2013-12-01

    In Europe, socio-economic enterprises such as charities, voluntary organisations and not-for-profit companies are involved in the repair, refurbishment and reuse of various products. This paper characterises and analyses the operations of socio-economic enterprises that are involved in the reuse of Information and Communication Technology (ICT) equipment. Using findings from a survey, the paper specifically analyses the reuse activities of socio-economic enterprises in the U.K. from which Europe-wide conclusions are drawn. The amount of ICT products handled by the reuse organisations is quantified and potential barriers and opportunities to their operations are analysed. By-products from reuse activities are discussed and recommendations to improve reuse activities are provided. The most common ICT products dealt with by socio-economic enterprises are computers and related equipment. In the U.K. in 2010, an estimated 143,750 appliances were reused. However, due to limitations in data, it is difficult to compare this number to the amount of new appliances that entered the U.K. market or the amount of waste electrical and electronic equipment generated in the same period. Difficulties in marketing products and numerous legislative requirements are the most common barriers to reuse operations. Despite various constraints, it is clear that organisations involved in reuse of ICT could contribute significantly to resource efficiency and a circular economy. It is suggested that clustering of their operations into "reuse parks" would enhance both their profile and their products. Reuse parks would also improve consumer confidence in and subsequently sales of the products. Further, it is advocated that industrial networking opportunities for the exchange of by-products resulting from the organisations' activities should be investigated. The findings make two significant contributions to the current literature. One, they provide a detailed insight into the reuse operations

  11. ICT FOR TEACHER'S PROFESSIONAL DEVELOPMENT

    OpenAIRE

    Nina P. Dementievska; Nataliia V. Morze

    2010-01-01

    The article focuses on pedagogy and psychological issues connected to high order thinking skills development in process of PBL (Project Based Learning) with using ICT (Information Communication Technology). Based on materials of teacher's professional development training course.

  12. Quality of Student–Faculty Interaction at University: An Empirical Approach of Gender and ICT Usage

    Directory of Open Access Journals (Sweden)

    Ana Criado-Gomis

    2013-02-01

    Full Text Available Purpose—This paper studies the relationship of gender and ICT usage as significant variables in the formation of perceived value, satisfaction and loyalty to educational institutions, and in the quality of the student-faculty interaction to discuss how these variables determine the bond between students and the University, in order to improve this interaction. Design/methodology/approach—The empirical research designed to test the proposed model was conducted in two Spanish universities (a random sample of 1000 graduates—500 from each university—from two academic years, all areas of knowledge and proportional for men/women. They were individually interviewed by personnel of an external market research institute, using CATI (Computer Assisted Telephone Interview. For the measurement of the latent variables in the proposed model, we use an 11-point Likert scale (adapted to the particular context of the present study by means of several in-depth interviews with students and academics. ICT usage—classified in communication, author and administration tools, supporting the teaching, research and administrative management processes of the educational service—was measured with a scale of 7 items, which cover the main ICT used by students during their learning process and checked by an expert panel. These items were also examined more rigorously to validate their psychometric properties with the estimation of a confirmatory factor analysis via the maximum-likelihood method of structural equation modeling with LISREL 8.5. The evaluation of discriminant validity was testing by the AVE for each construct, which exhibited all of the constructs, discriminant validity in the model. Moreover, it was also verified through analysis of the confidence interval for the correlation coefficient between ICT usage and quality of interaction, and performing a model with construct correlations constrained to 1.00 was compared to an unconstrained model

  13. Quality of Student–Faculty Interaction at University: An Empirical Approach of Gender and ICT Usage

    Directory of Open Access Journals (Sweden)

    M. Angeles Iniesta-Bonillo

    2012-12-01

    Full Text Available Purpose—This paper studies the relationship of gender and ICT usage as significant variables in the formation of perceived value, satisfaction and loyalty to educational institutions, and in the quality of the student-faculty interaction to discuss how these variables determine the bond between students and the University, in order to improve this interaction.Design/methodology/approach—The empirical research designed to test the proposed model was conducted in two Spanish universities (a random sample of 1000 graduates—500 from each university—from two academic years, all areas of knowledge and proportional for men/women. They were individually interviewed by personnel of an external market research institute, using CATI (Computer Assisted Telephone Interview.For the measurement of the latent variables in the proposed model, we use an 11-point Likert scale (adapted to the particular context of the present study by means of several in-depth interviews with students and academics. ICT usage—classified in communication, author and administration tools, supporting the teaching, research and administrative management processes of the educational service—was measured with a scale of 7 items, which cover the main ICT used by students during their learning process and checked by an expert panel. These items were also examined more rigorously to validate their psychometric properties with the estimation of a confirmatory factor analysis via the maximum-likelihood method of structural equation modeling with LISREL 8.5.The evaluation of discriminant validity was testing by the AVE for each construct, which exhibited all of the constructs, discriminant validity in the model. Moreover, it was also verified through analysis of the confidence interval for the correlation coefficient between ICT usage and quality of interaction, and performing a model with construct correlations constrained to 1.00 was compared to an unconstrained model

  14. Philosophic-educational intelligence analysis as a subject of marketing management

    Directory of Open Access Journals (Sweden)

    N. V. Litvinenko

    2014-11-01

    Full Text Available Philosophy of Education creates conceptual and methodological prerequisites for distribution to the field of marketing management in education as a portion of the general laws of development of scientific knowledge. Marketing management education facilitates the implementation of a sociologically principles, adapting to their needs sociocentrical priorities developed within the philosophy of education. The most significant factor in social development has been the ability of society to the creation and innovation through the use of their intellectual potential. The concept of intellectual capacity within the philosophical and educational research marketing management should be used primarily in view of its importance for personal development needs analysis in the context of the needs of social and economic development, that is a combination of the characteristics of carrier capacity (human and its socio­cultural environment. For marketing management education is most important composition of individual intellectual potential. The most heuristic value for philosophical and educational analysis of marketing management has its creative cognitive component that directs people to the practical application of knowledge and mental abilities. Intellectual potential can be seen within the philosophical and educational analysis of marketing management is quite close to the economic category of «human capital» and the philosophical category of «personal capacity».

  15. Competitive electricity markets around the world: approaches to price risk management

    International Nuclear Information System (INIS)

    Masson, G.S.

    1999-01-01

    This chapter focuses on wholesale electricity markets, and traces the histories of the US and UK power industries. Risk management in the new electricity market is examined covering price risk, location basis risk, volume risk, and margin and cross-commodity risk. Specific competitive market systems that have been implemented around the world including mandatory pools, voluntary pools, and bilateral markets are discussed. Panels describing the functions of ancillary services, electricity price volatility, and the problems of capacity payments and the UK pool are presented

  16. Current National Approach to Healthcare ICT Standardization: Focus on Progress in New Zealand.

    Science.gov (United States)

    Park, Young-Taek; Atalag, Koray

    2015-07-01

    Many countries try to efficiently deliver high quality healthcare services at lower and manageable costs where healthcare information and communication technologies (ICT) standardisation may play an important role. New Zealand provides a good model of healthcare ICT standardisation. The purpose of this study was to review the current healthcare ICT standardisation and progress in New Zealand. This study reviewed the reports regarding the healthcare ICT standardisation in New Zealand. We also investigated relevant websites related with the healthcare ICT standards, most of which were run by the government. Then, we summarised the governance structure, standardisation processes, and their output regarding the current healthcare ICT standards status of New Zealand. New Zealand government bodies have established a set of healthcare ICT standards and clear guidelines and procedures for healthcare ICT standardisation. Government has actively participated in various enactments of healthcare ICT standards from the inception of ideas to their eventual retirement. Great achievements in eHealth have already been realized, and various standards are currently utilised at all levels of healthcare regionally and nationally. Standard clinical terminologies, such as International Classification of Diseases (ICD) and Systematized Nomenclature of Medicine - Clinical Terms (SNOMED-CT) have been adopted and Health Level Seven (HL7) standards are actively used in health information exchanges. The government to New Zealand has well organised ICT institutions, guidelines, and regulations, as well as various programs, such as e-Medications and integrated care services. Local district health boards directly running hospitals have effectively adopted various new ICT standards. They might already be benefiting from improved efficiency resulting from healthcare ICT standardisation.

  17. Master in ICT and Learning

    DEFF Research Database (Denmark)

    Danielsen, Oluf

    2004-01-01

    The Master in ICT and Learning (MIL)was started in 2000, and it is owned in collaboration by five Danish universities. It is an accredited virtual part-time 2-year education. MIL is unique in that it builds on the pedagogical framework of project pedagogy and is based in virtual collaboration....... It is organized around ICT and Learning. This is illustrated through a presentation of the study program, the four modules, the projects and the master thesis....

  18. ICT uses between university students

    Directory of Open Access Journals (Sweden)

    Iolanda García

    2012-11-01

    Full Text Available The main goal of this paper is to analyse gender differences in the use of ICT among university students. We present the results of a study about the uses and the perception in relation to ICT in everyday life and in academia. The study is based on a statistical simple of 1042 students from 5 different universities. The results show gender differences, both with respect to use as their perception of technology.

  19. Organizational culture in ICT companies

    OpenAIRE

    Pilík, Tomáš

    2013-01-01

    This thesis deals with problematic of organizational culture with emphasis on organizational culture in ICT companies. Main goal of this thesis is to develop own framework for influencing organizational culture in ICT companies. The introductory part sums up an overview of definitions of culture and organizational culture in chronological order. Evaluation of definitions from the author's perspective is also part of the opening chapter. The main part of thesis focuses on proposing framework f...

  20. Market organization and animal genetic resource management: a revealed preference analysis of sheep pricing.

    Science.gov (United States)

    Tindano, K; Moula, N; Leroy, P; Traoré, A; Antoine-Moussiaux, N

    2017-10-01

    Farm animal genetic resources are threatened worldwide. Participation in markets, while representing a crucial way out of poverty for many smallholders, affects genetic management choices with associated sustainability concerns. This paper proposes a contextualized study of the interactions between markets and animal genetic resources management, in the case of sheep markets in Ouagadougou, Burkina Faso. It focusses on the organization of marketing chains and the valuation of genetic characteristics by value chain actors. Marketing chain characterization was tackled through semi-structured interviews with 25 exporters and 15 butchers, both specialized in sheep. Moreover, revealed preference methods were applied to analyse the impact of animals' attributes on market pricing. Data were collected from 338 transactions during three different periods: Eid al-Adha, Christmas and New Year period, and a neutral period. The neutral period is understood as a period not close to any event likely to influence the demand for sheep. The results show that physical characteristics such as live weight, height at withers and coat colour have a strong influence on the animals' prices. Live weight has also had an increasing marginal impact on price. The different markets (local butcher, feasts, export market, sacrifices) represent distinct demands for genetic characteristics, entailing interesting consequences for animal genetic resource management. Any breeding programme should therefore take this diversity into account to allow this sector to contribute better to a sustainable development of the country.