WorldWideScience

Sample records for election campaign communications

  1. Online Political Campaigning during the 2014 Regional Elections in Poland

    Directory of Open Access Journals (Sweden)

    Paweł Baranowski

    2015-12-01

    Full Text Available This article is dedicated to the analysis and evaluation of political communication on a regional level. Without any doubt, the Internet revolution affected electoral campaigning on every level. Online campaigning before local elections is often marginalized by political scientists and other scholars researching political marketing. However, the question emerges: are the candidates aware of the possibilities that new media has brought to political communication? Content analysis of all the major online communication tools has allowed the author to analyze the patterns of using websites, official Facebook profiles and Twitter accounts of candidates during the 2014 Lower Silesian Regional assembly elections. The Lower Silesian Voivodeship is among the fastest developing regions in Poland with high Internet penetration rate. Is the Internet campaign treated as a second-class way to communicate with potential voters, or is it perceived as an opportunity to reach electorate online?

  2. Picturing the Party: Instagram and Party Campaigning in the 2014 Swedish Elections

    Directory of Open Access Journals (Sweden)

    Kirill Filimonov

    2016-08-01

    Full Text Available This article explores Swedish parties’ activities on Instagram during the 2014 elections. Understanding party campaign communication as highly strategic, that is, communication to persuade and mobilize voters in order to win the elections, we ask whether Instagram was used to (1 broadcast campaign messages, (2 mobilize supporters, (3 manage the party’s image, and (4 amplify and complement other campaign material (i.e., hybrid campaign use. With this study, we follow previous studies on the use of digital communication platforms in the hands of campaigning political actors, but we direct our attention to a new platform. We conducted a content analysis of 220 party postings on Instagram, collected during the hot phase of the campaign. The result shows that the platform was mainly used for broadcasting rather than for mobilization. The image the parties were presenting leaned toward personalization with a strong presence of top candidates in their postings. Top candidates were primarily displayed in a political/professional context. Finally, half of the analyzed postings showed signs of hybridized campaign practices. The presented findings give a first glimpse on how political parties use and perform on Instagram.

  3. POLITICAL COMMUNICATION DURING THE 2014 PRESIDENTIAL CAMPAIGN: ONLINE MEDIA COVERAGE

    Directory of Open Access Journals (Sweden)

    Cristina Cîrtiţă-Buzoianu

    2015-12-01

    Full Text Available The election campaign has lately become a real challenge where all the political actors display their skills, the communication ones, but also those related to the electoral marketing and public relations which play a vital role in creating the image of a particular candidate. The interest that the public manifest towards the presidential debates, as well as towards all the means of political communication used by the actors involved represents a reference point in the construction of an election campaign. Our paper aims to achieve a quantitative analysis of the communicational messages sent during the 2014 presidential campaign in the online media. In this respect, we are going to conduct a media monitoring on two central newspapers, namely “Evenimentul Zilei” (“Daily Event” and “Jurnalul Național” (“National Journal”, to track the online media visibility of the political communication starting from several indicators predefined in order to measure the efficiency of the political communication. Thus, our approach considers the influence of political communication in the election campaign as it appears in the online press in Romania.

  4. 26 CFR 701.9006-1 - Presidential Election Campaign Fund.

    Science.gov (United States)

    2010-04-01

    ... 26 Internal Revenue 20 2010-04-01 2010-04-01 false Presidential Election Campaign Fund. 701.9006-1...) INTERNAL REVENUE PRACTICE PRESIDENTIAL ELECTION CAMPAIGN FUND § 701.9006-1 Presidential Election Campaign Fund. (a) Transfer of amounts to the Presidential Election Campaign Fund. The Secretary shall determine...

  5. Second-rate election campaigning? An analysis of campaign styles in European parliamentary elections

    NARCIS (Netherlands)

    de Vreese, C.H.

    2009-01-01

    The literature on professionalization of political campaigns is strongly biased toward first-order (national) elections and the U.S. and U.K. contexts. This study expands that scope. Based on a survey of candidates for the 2004 European elections in eight European Union countries, we tested whether

  6. The Hadia Story: Digital Storytelling in Election Campaigns

    Directory of Open Access Journals (Sweden)

    Eva Bakøy

    2010-11-01

    Full Text Available Digital storytelling in election campaigns is a relatively recent phenomenon, which needs to be investigated in order to enhance our understanding of changes and developments in modern political communication. This article is an analysis of how the Norwegian-Pakistani Labour politician, Hadia Tajik, has used digital storytelling to construct her political identity, and a discussion of the consequences of her experiments with this genre. The focus is on the five video stories she released during the 2009 parliamentary election campaign and the reactions they evoked on the net and in the traditional media during the same (time period. During the 2009 electoral campaign Tajik moved from being a relatively unknown politician to becoming a political household name and the only member of the new Parliament with a migrant background. The digital stories were instrumental in this development for numerous reasons, the most important probably being that they gave her prime time television coverage. Norwegian news media have in general been very concerned with Web 2.0 and Tajik’s videos were regarded as an innovative kind of political communication. The videos also functioned as an effective marketing tool on the net. As an integral part of her extensive viral network, they attracted numerous views and they were with a few exceptions met with positive reactions. This was probably due to their relatively high production values and their catch-all communication strategy that downplayed her ethnic, educational and political background and emphasized her universal human qualities.

  7. The 2011 Danish Election - Summary of the 2011 Danish election campaign

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    David Nicolas Hopmann

    2011-01-01

    Full Text Available On September 15, 2011 a record-high turn-out of 88 percent of the approx. 4 million Danes eligible to vote for the Danish parliament, the Folketing, was reached. This paper gives a short descriptive summary of the 2011 Danish election campaign. Irrespective of which side would win the position as primeminister, one thing was given: an exceptional era in Danish politics was coming to an end. After ten years of a Right Liberal-Conservative minority government supported by the Danish People's Party, Danish poli-tics would return to its classic modus operandi of centrist parties determining the prime-minister. By a margin of a few thousand votes, the red block won the elections and the new prime minister of Denmark is the Social Democrat Helle Thorning-Schmidt. This article describes the political context prior to the election campaign, the course of the election campaign, furthermore it presents the election results in a historical perspective and shortly discusses the challenges the new government is facing.

  8. How Do Online Citizens Persuade Fellow Voters? Using Twitter During the 2012 Dutch Parliamentary Election Campaign

    NARCIS (Netherlands)

    Dayican, B.; Amrit, Chintan Amrit; Aarts, Kees; Dassen, A.

    2014-01-01

    This article explores how Twitter was used by voters to participate in electoral campaigning during the Dutch election campaign of 2012. New social media networks like Twitter are believed to be efficient tools of communication between electoral candidates and voters during electoral campaign

  9. The Role of the Internet in Political Communication and Encouraging Political Civic Engagement in Croatia: The 2007 Election Campaign on the Internet

    Directory of Open Access Journals (Sweden)

    Domagoj Bebić

    2011-12-01

    Full Text Available Undertaking a content analysis and analyzing the literature corresponding both to the role of the Internet in modern election campaigns (cyber campaigning, as well as that which assesses the crisis of public communication and the democratic potential of the Internet, this article explores: a how and to what extent did Croatian political parties utilize the marketing potential of the Internet during the 2007 parliamentary elections; and b how and to what extent did they use the Internet to encourage citizens(on or offline to participate in the political sphere. The results indicate that during the 2007 Croatian Parliamentary elections, political parties only partially utilized the potential advantages of Internet marketing. An analysis of the elements of interactivity revealed that campaigning parties generally did not use the Internet as a means to engage voters. The results in this study, however, confirm a number of trends found in other countries. The use of the Internet as an instrument to engage citizens online and increase political participation has not confirmed the optimistic predictions surrounding this issue.

  10. How campaigns enhance European issues voting during European Parliament elections

    DEFF Research Database (Denmark)

    Beach, Derek; Møller Hansen, Kasper; Larsen, Martin Vinæs

    2017-01-01

    Based on findings from the literature on campaign effects on the one hand, and the literature on European Parliament elections on the other, we propose a model of European Parliamentary elections in which the campaign shift the calculus of electoral support, making differences in national political...... allegiances less important and attitudes about the European project more important by informing voters of and getting them interested in European politics. In effect, we argue that the political campaign leading up to the election makes European Parliament elections less second-order. While previous studies...... have demonstrated that EU attitudes can matter for voting behavior in European Parliament elections, existing research has drawn on post-election surveys that do not enable us to capture campaign effects. Our contribution is to assess the impact of a campaign by utilizing a rolling cross sectional...

  11. Specifics of Communication in Lithuanian Voting Campaigns, 2012-2016

    Directory of Open Access Journals (Sweden)

    Mažylis Liudas

    2017-01-01

    Full Text Available The rapid growth of the numbers of unaffiliated voters and the internet users caused politicians’ interest in these audiences and the start of their activities in these communication channels by establishing more personalized relationships with voters. This paper aims to analyze the communication of main parties and their candidates in social media channel “Facebook” and in popular Lithuanian internet news media portals, such as delfi.lt, lrytas.lt and others before the Parliamentary elections in 2012 and the forthcoming 2016 Parliamentary elections. Both quantitative and qualitative aspects of campaign coverage in the media portals and Facebook are analysed. The paper addresses the following questions: How important are factors such as new party emergence, parallel referendum campaign, and activity of using social media for the final result of elections? How active were the politicians in the Facebook? What content dominated their profiles? How much personalized were their messages? What strategies were used for communication? Did the politicians aim at mobilizing or at persuasion the voters? Involvement of citizens, voters’ turnout and political results are linked with campaign arguments and the value normative environment. We conclude by providing the discussion on the noticed tendencies and possible improvements in the communication of candidates for the future.

  12. The Hadia story: digital storytelling in election campaigns

    OpenAIRE

    Bakøy, Eva; Kalnes, Øyvind

    2010-01-01

    Digital storytelling in election campaigns is a relatively recent phenomenon, which needs to be investigated in order to enhance our understanding of changes and developments in modern political communication. This article is an analysis of how the Norwegian-Pakistani Labour politician, Hadia Tajik, has used digital storytelling to construct her political identity, and a discussion of the consequences of her experiments with this genre. The focus is on the five video stories she released duri...

  13. Getting the message across: perceived effectiveness of political campaign communication

    NARCIS (Netherlands)

    van Spanje, J.; Boomgaarden, H.G.; Elenbaas, M.; Vliegenthart, R.; Azrout, R.; Schuck, A.R.T.; de Vreese, C.H.

    2013-01-01

    Do political actors communicate effectively during electoral campaigns? We introduce a novel concept in electoral research, the "perceived effectiveness of political parties' election campaigns." This evaluation concentrates on the extent to which a party is seen as getting its message across to the

  14. Social Networks on Spanish Politics: Twitter on 2011 Election Campaigns

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    Luis Izquierdo Labella

    2012-05-01

    Full Text Available Twitter broke during the campaign of the Spanish regional and municipal elections of May 2011 with great strength as a field over the electoral battle. Most of the communication equipment of the leading candidates made extensive use of this new tool making it an additional tool to conventional media. Thus it was found inthe race for the presidency of the Community of Madrid and the mayor at City Hall of Madrid. Five months later, his strength was multiplied during the November elections, consolidating Twitter as another tool for candidates, journalists and citizens in the political debate.

  15. The specifics of marketing in strategic planning of election campaigns in Ukraine

    Directory of Open Access Journals (Sweden)

    O. Y. Shinkarenko

    2015-06-01

    Full Text Available The article considers a number of issues related to common approaches to strategic planning of election campaigns and its specificity in the conditions of modern Ukraine. Examines the role of strategic planning in the process of organizing and conducting election campaigns, various types of strategies used. Provides information on the types of strategies that were used by Ukrainian political parties and blocs in the election period of 2014 to the Verkhovna Rada.In the article the analysis of some (the problem is very wide, to talk about the possibility completely to solve it within a short studies key aspects of strategic planning of election campaigns. And, on the other hand, examples of the use of such approaches in recent election campaigns to be implemented in Ukraine. Strategic planning of election campaigns stands as the most important aspect of their organization, which defines the content of the campaign, we have what you need to send a potential electorate to vote a certain way. The development strategy of the campaign is a necessary stage of its organization, requires the use of experienced creative professionals and a number of methods and technologies designed to achieve the desired candidate or political party participating in the election result. Distinguish the different types and varieties of election campaign strategies, which vary according to the type of elections, the resources, the order of candidates on the configuration of the election campaign, used substantive and technological approaches, as well as the rhythm of the implementation of the election campaign. Determined that in parliamentary elections in 2014, all parties entered the Parliament, including the Opposition bloc, has used various strategies that in some way determined their electoral success.

  16. Corporate campaign contributions and abnormal stock returns after presidential elections

    OpenAIRE

    Juergen Huber; Michael Kirchler

    2008-01-01

    In the U.S. campaign contributions by companies play a major role in financing election campaigns. We analyze contributions by companies before an election and stock market performance after the election for the presidential elections from 1992 until 2004. We find that (i) the percentage of contributions given to the winner in a presidential election and (ii) the total contribution (divided by market capitalization) have a significant positive impact on a company's stock market performance af...

  17. The dilemma of ethical political communication in South African elections

    Directory of Open Access Journals (Sweden)

    L.M. Fourie

    2007-07-01

    Full Text Available In view of South Africa’s diversity, its unresolved issues of race and complex social legacy, election campaigns are highly sensitive. From a Reformed Christian perspective, a critical question is: To what extent is the political culture infused by the Biblical imperatives of brotherly love, respect and compassion? Given the growing use of adversarial political advertising the following two questions arise and are specifically addressed: • Could it realistically be expected of Christian political communicators in a secular country such as South Africa to communicate with full respect to people at all times, or should they be excused if they try to win at all costs? and • How do political theorists view the issue? In answering these questions, social responsibility and the need for social harmony as precondition for free and fair political activities, as well as a Biblical perspective on communication are addressed. In view of these theoretical points of departure the role of emotional messages is discussed and evaluated. It is argued that all advertising, but specifically political advertising in an emotionally charged atmosphere such as an election campaign, could have a direct negative impact on social harmony and is therefore Biblically unacceptable. Examples from previous South African general elections are discussed and evaluated from a Biblical viewpoint. It is argued that parties should not merely campaign with the aim of winning an election, but rather with the intention of respecting voters while campaigning. Simultaneously they could promote democracy within a fragile social context. Any victory outside of these parameters will not stand the test of a Biblical critique. However, it would seem extremely difficult, if not impossible, to prescribe in any detail which types of negative advertisements are acceptable and which are not.

  18. Tweets Win Votes: A Persuasive Communication Perspective on Donald Trump’s Twitter Use During the 2016 US Presidential Election Campaign

    OpenAIRE

    Bai, Yu

    2017-01-01

    Twitter, a microblogging platform, has been increasingly used as a tool for political election campaigns. In an attempt to persuade people to vote for them, candidates and political parties worldwide have begun to incorporate Twitter in their campaigns to disseminate campaign information, promote themselves, and mobilize voters. In the 2016 U.S presidential election, Donald Trump had actively utilized Twitter to promote his campaign and convince voters to support him, which helped him earn a ...

  19. Web campaigning in the 2009 European Parliament elections: A cross-national comparative analysis

    NARCIS (Netherlands)

    Vergeer, M.R.M.; Hermans, E.A.H.M.; Cunha, C.

    2013-01-01

    Political communication has transformed drastically since the Internet made its way into the political arena. Political parties seem unable to do without a website or a social networking profile any longer, particularly in election campaigns. One of the many approaches to studying online political

  20. American Political Discourse: Irony in Pre-Election Campaign 2016

    Directory of Open Access Journals (Sweden)

    Анна Александровна Горностаева

    2016-12-01

    Full Text Available This article represents the analysis of American modern political discourse, mainly the field connected with the pre-election campaign 2016. It explores primary genres of political discourse (speeches, announcements, debates, party programmes, as well as secondary genres (commentaries, discussions, interpretation, political interviews. Owing to the fact that political communication embraces the whole range of informal political processes in society, the field of research includes the so-called informal political socializing. The aim of the paper is to study the use of irony and its functions in political discourse. The data used for the study were taken from candidates’ speeches, interviews with political and public figures, and recent witty sayings/comments. The study is based on the theory of critical discourse analysis (M. Bilig 2007, Teun A. van Dijk 2009, N. Fairclough 1996, P. Graham 2007, J. Lemke 2007, S. Scollon 2007, political discourse analysis (A. Beard 2001, D. Ponton 2011 etc. and theory of irony (L. Alba-Juez 2014, S. Attardo 2007, R. Giora 2001, 2003, L. Hutcheon 2005, B. Komlosi 2010 etc.. The analysis showed that irony is a frequent communicative strategy used by politicians in pre-election campaigns, it performs different functions, such as aggression, defense, entertainment and some others and plays a positive role in commucation with the audience. When used expertly, irony contributes to making political discourse more expressive and convincing. An ironic politician is a better manipulator of public opinion than one unable to use irony.

  1. The professionalization of political communication? a longitudinal analysis of Dutch election campaign posters

    NARCIS (Netherlands)

    Vliegenthart, R.

    2012-01-01

    This article provides an analysis of Dutch election posters in the period from 1946 to 2006. Based on the literature on the professionalization of political communication, several hypotheses are formulated regarding changes in textual and visual elements of those posters. These hypotheses focus on

  2. Political Campaigns

    OpenAIRE

    Lilleker, Darren

    2017-01-01

    Political campaigns are orchestrated attempts by political organizations to garner public support through persuasive communication in order to influence public policy in their favor. This broad definition encapsulates all forms of campaigns from those of neighborhood organizations seeking to influence local politicians to the campaigns of political parties and candidates who seek election to office in order to shape policy themselves. In pluralist democracies, campaigns are crucial for repres...

  3. Some Accounting Aspects regarding the Elections Campaigns in Romania

    Directory of Open Access Journals (Sweden)

    Riana Iren Radu

    2016-07-01

    Full Text Available The objective of this paper is to present the legal framework for financing the election campaigns in Romania and in the world. There are different systems of campaign finance across the world. Some of these systems rely mainly on private funds, some are based mainly on public funds, but most systems are a combination of both. In all cases a certain degree of limitations on contributions and expenditures are a standard characteristic of the campaign finance system. Limitations on contributions can be means to reduce the corruption and limitations on expenditures may be imposed to guarantee egalitarianism among the various political forces.

  4. The electoral campaign through Social Media. Case Study – 2014 Presidential elections in Romania

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    Tasențe Tănase

    2015-03-01

    Full Text Available Developing a real network-society, the political communication through Social Media is no longer performing unidirectional, the political actors and the journalists do not have the same influence on the masses, as they had in the classic systems of political communication and the online opinion leaders have become key-factors in all this equation. In this sense, the main purpose of online campaign staff is to empower fans to interact with the posts of the candidate. Thus, any kind of feedback – like, comment or share – decentralizes the political message in social groups of fans, where he has a greater influence than the political actor. Once the message is discussed in social groups, strong ties (friends of the fans are persuaded to become, in their turn, fans of the political actor and the conversion rate increase and this process will continue as long as interaction rate is high. In this paper, we aim to analyse the communication process through Facebook in the electoral campaign for the 2014 Romanian Presidential Elections and to compare the level of support for candidates on Facebook and for the real vote.

  5. Does campaign finance imply political favors? The case of the 1998 Brazilian elections

    NARCIS (Netherlands)

    Feijen, E.

    2005-01-01

    This paper provides empirical evidence that campaign contributions are strongly associated with expectations of future firm-specific political favors. Using a novel dataset, we find that during the 1998 elections in Brazil higher campaign contributions to federal deputies were robustly associated

  6. The impact of internet-communications on electoral processes in Ukraine (on the example of parliamentary elections of 2012

    Directory of Open Access Journals (Sweden)

    Svitlana O. Mykhalchuk

    2016-01-01

    Full Text Available This paper examines the impact of Internet communications on electoral processes in Ukraine on the example of parliamentary elections in 2012. Internet is an integral part of modern electoral processes and the parliamentary elections of 2012 were not an exception. The author aims at determining the level and efficiency of various channels and forms of network communications implemented in the electoral process. Thus, the role of political sites, blogs, and social networks are analyzed. Internet communications were used by NGOs to monitor the electoral process. The innovation in the election campaign was the video surveillance at polling stations with the ability to stream online. The author shares the view of most researchers that online communications didn’t become the primary means of competition for a place in the parliament. Political parties focused mainly on manipulative potential of television political advertising and traditional political technologies. Thus, Internet was not considered to be the effective mechanism for bringing «political dividends». There are some other reasons why Internet communications had no real influence on the course and the results of the elections (digital divide, mixed electoral system, political parties that tend to be archaic.

  7. Political Storytelling on Instagram: Key Aspects of Alexander Van der Bellen’s Successful 2016 Presidential Election Campaign

    Directory of Open Access Journals (Sweden)

    Karin Liebhart

    2017-12-01

    Full Text Available This article addresses the strategic use of Instagram in election campaigns for the office of the Austrian Federal President in 2016. Based on a comprehensive visual analysis of 504 Instagram posts from Green-backed but independent presidential candidate Alexander Van der Bellen, who resulted as winner after almost one year of campaigning, this contribution reconstructs key aspects of digital storytelling on Instagram. By identifying relevant image types central to the self-representation of the candidate, this article shows how a politician makes use of a digital platform in order to project and manage desired images. The salience of image types allows for the reconstruction of underlying visual strategies: (1 the highlighting of the candidate’s biography (biographical strategy, (2 the presentation of his campaign team (team strategy, and (3 the presentation of the candidate as a legitimate office holder (incumbent strategy. The article thus sheds light on visual aspects of digital storytelling as relevant factor of political communication.

  8. Political parties and the EU in national election campaigns: who talks about Europe, and how?

    DEFF Research Database (Denmark)

    Senninger, Roman; Wagner, Markus

    2015-01-01

    addressed as well as their framing. We argue that issue-based strategies and government participation may provide important reasons why parties only mobilize selectively on EU issues. We test our expectations using data from party press releases in Austrian general election campaigns in 2008 and 2013. We......This paper examines political party mobilization on European Union issues during national election campaigns. We consider which actors talk about the EU, specifically which parties and which actors within parties, as well as how these actors talk about the EU, specifically the types of EU issues...

  9. Using Intrade.com to Teach Campaign Strategies in the 2008 U.S. Presidential Election

    Science.gov (United States)

    Abramson, Paul R.

    2010-01-01

    During the six weeks before the 2008 elections, I conducted a contest for the 72 students enrolled in my upper-division course Campaigns and Elections. Using contract prices posted by Intrade.com, an electronic gaming market based in Dublin, I asked students to choose among 10 political outcomes. The "contracts" earned by each choice…

  10. Advanced Management Communication: An Elective Course in Corporate Communication.

    Science.gov (United States)

    Argenti, Paul A.

    1986-01-01

    Proposes a college-level elective course in advanced management communication that would teach future managers how to communicate with shareholders, the media, financial analysts, and the labor force. (SRT)

  11. (re)Articulating Feminism A Discourse Analysis of Sweden's Feminist Initiative Election Campaign

    OpenAIRE

    Filimonov, Kirill; Svensson, Jakob

    2016-01-01

    In this article we study campaign material of the Swedish party Feminist Initiative (FI) during the 2014 parliamentary election campaign in Sweden. Approaching the topic from discourse-theoretical and intersectional perspectives, we ask how the inclusion of various social groups into the hegemonic project of feminist politics becomes possible, what was constructed as an antagonist to feminist politics, and in what ways it impeded FI to realise such politics. Our findings show that intersectio...

  12. The relationship between campaigning on Twitter and electoral support: present or absent

    NARCIS (Netherlands)

    Kruikemeier, S.; van Noort, G.; Vliegenthart, R.

    2013-01-01

    This study investigates the content characteristics of political communication on Twitter during an election campaign and the relationship between candidates’ style of online campaigning (i.e., politically personalized and interactive communication) and electoral support for those candidates.

  13. Online Negative Campaign in the 2004 Romanian Presidential Elections

    Directory of Open Access Journals (Sweden)

    Antonio Momoc

    2010-11-01

    Full Text Available The 2004 electoral campaign marks the beginning of internet use in the political communication in Romania. It has also been the first campaign that resorts to negative communication via online tools. The main actors of this negative campaign, motivated and involved in it by the strategic planners and PR specialists, were the sympathizers of the DA Alliance2. Its communication consultants launched an online platform on their candidate’s website on which the party members and sympathizers could upload electoral materials. The funnier and more depreciative the electoral materials regarding the Social Democratic Party (SDP counter-candidate were, the more visible they were online, being sent through email, through visited blogs or viewed on video-sharing websites. As a space dedicated to the freedom of expression, situated beyond any official (state censorship, the online environment became the space where the DA Alliance sympathizers got actively involved in its campaign. One of the fundamental reasons was that the prime minister in 2004 (a SDP member was easy to be mocked at and treated on internet as if he were a peer of the DA Alliance voters. This pseudo-democratization transformed the DA Alliance candidate and its communication strategic planners into winners.

  14. Parties now talk about the EU in national election campaigns, but they still tend to talk past each other

    DEFF Research Database (Denmark)

    Senninger, Roman; Wagner, Markus

    2015-01-01

    How important is the issue of European integration to national election campaigns? Roman Senninger and Markus Wagner write that while the EU previously played only a very small role in national elections, the onset of the Eurozone crisis has resulted in the issue becoming more prominent in campai......How important is the issue of European integration to national election campaigns? Roman Senninger and Markus Wagner write that while the EU previously played only a very small role in national elections, the onset of the Eurozone crisis has resulted in the issue becoming more prominent...... in campaigns in several countries. However, using an analysis of party press releases in Austria, they illustrate that parties still differ greatly in how they address the issue, with parties exhibiting a tendency to talk past each other rather than genuinely engaging with the subject....

  15. The German federal election of 2009: The challenge of participatory cultures in political campaigns

    Directory of Open Access Journals (Sweden)

    Andreas Jungherr

    2012-06-01

    Full Text Available Increasingly, political actors have to act in online communication environments. There they meet overlapping networked publics with different levels of participatory cultures and varying expectations of participation in the (remaking and co-production of political content. This challenges political actors used to a top-down approach to communication. Meanwhile, online users are increasingly politically involved as legislatures all over the world become more active in regulating communication environments online. These new political actors often share participatory practices and have high levels of new media skills. Now they are challenged to adapt these bottom-up participatory cultures to the traditional political environment. This paper examines these adaption processes by examining three examples from the campaign for the German federal election of 2009. These examples include the attempt of Germany's conservative party (CDU to encourage their supporters to adapt participatory practices, the German Social Democrats' (SPD top-down production and distribution of online content that mimicked the look and feel of user-generated content, and the bottom-up emergence of political flash mobs.

  16. Negotiating the Political Self on Social Media Platforms An In-Depth Study of Image-Management in an Election-Campaign in a Multi-Party Democracy

    Directory of Open Access Journals (Sweden)

    Jakob Svensson

    2012-12-01

    Full Text Available The elections 2010 were the first in Sweden where social media platforms were used to a large extent by politicians and parties in their campaigns. In this paper we follow the liberal parliamentarian Nina Larsson, who in tandem with traditional election campaigning used social media platforms with the guidance of a local communication agency, Hello Clarice. The paper is theoretically grounded in an understanding of our time as late modern, of social media use as expressive and web campaigning as to large extent revolving around image-management. The research question that will be attended to in this paper is how Nina Larsson used social media platforms in her campaign negotiate the image of herself. The methods used for empirical data-gathering are inspired by (nethnography, with both participant observation online and offline, interviews as well as content analyses of Nina's social media postings. Results indicate that she used social media platforms to control her political image, to amplify selected text - texts that often originated in offline/broadcast media – and to negotiate a position within the Liberal Party rather than to deliberate with potential voters.

  17. The preferences of the electors and the importance of the Mexican 2006 election campaigns

    Directory of Open Access Journals (Sweden)

    Gonzalo Castañeda Ramos

    2013-09-01

    Full Text Available This paper presents the econometric results that validate the relevance of an election campaign on the elector’s preferences change among the candidates. The preferences are defined from the declared voting intentions from two rounds of an enquiry panel on the 2006 Mexican presidential elections. The estimated models support the hypothesis that local influence (political discussion networks and the media influence (television’s audience, debates, negative campaigns have a statistically significant impact on the voter’s preferences. Furthermore, it is shown that the impact on the change of the preferences is differentiated, whereas the social networks, media and partisan ideology/identity influence the very different forms for the adherents of the various candidates.

  18. Assaults on Days of Campaign Rallies During the 2016 US Presidential Election.

    Science.gov (United States)

    Morrison, Christopher N; Ukert, Benjamin; Palumbo, Aimee; Dong, Beidi; Jacoby, Sara F; Wiebe, Douglas J

    2018-07-01

    This study investigates whether assault frequency increased on days and in cities where candidates Donald Trump and Hillary Clinton held campaign rallies prior to the 2016 US Presidential election. We calculated city-level counts of police-reported assaults for 31 rallies for Donald Trump and 38 rallies for Hillary Clinton. Negative binomial models estimated the assault incidence on rally days (day 0) relative to that on eight control days for the same city (days -28, -21, -14, -7, +7, +14, +21, and +28). Cities experienced an increase in assaults (incidence rate ratio [IRR] = 1.12, 95% CI: 1.03-1.22) on the days of Donald Trump's rallies, and no change in assaults on the days of Hillary Clinton's rallies (IRR = 1.00; 95% CI: 0.94-1.06). Assaults increased on days when cities hosted Donald Trump's rallies during the 2016 Presidential election campaign.

  19. A Political Campaign Strategy and Campaign Theme : How to Win a Political Campaign

    OpenAIRE

    河村, 直幸; Kawamura, Naoyuki

    2004-01-01

    The aim of this research paper is to introduce a political campaign strategy. A political campaign should do on a scientific system and needs effective strategy. Before political campaign begin, a candidate and its campaigner needs to analyze election district and sample voter opinion. An election campaign needs campaign theme. The creation of campaign theme needs careful and elaborate planning. A style of campaign varies according to incumbent or challenger. The developing of an effective po...

  20. Local election blogs: Networking among the political elite

    DEFF Research Database (Denmark)

    Bock Segaard, Signe; Agger Nielsen, Jeppe

    2013-01-01

    This article explores the role of social media (essentially blogs) in the 2011 Norwegian local election campaigns. We commence by developing a framework for investigating political communication using the social media that conceptualises the horizontal and vertical conversation along two dimensions...... in the local election campaign. While candidates say they want to connect with the electorate, in practice they are networking with each other. Our findings are discussed in light of the institutional setting in which the blogging take place, and the specific social media under investigation.......: participants and interaction. Next, we apply our framework in a case study of election blogs in twelve Norwegian municipalities using multiple data sources. In contrast to the democratic vision of social media, our analysis demonstrates that election blogs are primarily used by those who are politically active...

  1. The Use of Facebook in National Election Campaigns: Politics as Usual?

    Science.gov (United States)

    Andersen, Kim Normann; Medaglia, Rony

    The uptake of online media in election campaigning is leading to speculations about the transformation of politics and cyber-democracy. Politicians running for seats in Parliament are increasingly using online media to disseminate information to potential voters and building dynamic, online communities. Drawing on an online survey of the Facebook networks of the two top candidates running for seats in the 2007 Danish Parliament election, this study suggests that the online sphere is primarily populated by users who already know the candidates through the traditional channels of party organizations, and that they do not expect to influence the policy of their candidates. Instead, users view Facebook mainly as an information channel and as a means to gain social prestige.

  2. Stereo Matching Based On Election Campaign Algorithm

    Directory of Open Access Journals (Sweden)

    Xie Qing Hua

    2016-01-01

    Full Text Available Stereo matching is one of the significant problems in the study of the computer vision. By getting the distance information through pixels, it is possible to reproduce a three-dimensional stereo. In this paper, the edges are the primitives for matching, the grey values of the edges and the magnitude and direction of the edge gradient were figured out as the properties of the edge feature points, according to the constraints for stereo matching, the energy function was built for finding the route minimizing by election campaign optimization algorithm during the process of stereo matching was applied to this problem the energy function. Experiment results show that this algorithm is more stable and it can get the matching result with better accuracy.

  3. ONLINE CAMPAIGNING IN THE 2016 USA ELECTIONS - A COMPARATIVE APPROACH

    Directory of Open Access Journals (Sweden)

    Andra-Ioana ANDRONICIUC

    2017-05-01

    Full Text Available Nowadays, we are witnessing an unprecedented large number of voters who take their daily information from social media. As a result, having a strong online campaign has become a requirement. The United States of America provide a valuable example of how social media have become increasingly more involved in the communication between politicians and voters. That is why this paper aims at bringing evidence from 2016 presidential race, by analyzing the online communication campaigns of finalists Donald Trump and Hillary Clinton. Our findings show that even if both candidates’ campaigns successfully engage with the voters, Donald Trump is taking better advantage of social media’s features: embracing immediacy (right now, transparency (unvarnished expression and risk (rather than caution.

  4. 11 CFR 9002.11 - Qualified campaign expense.

    Science.gov (United States)

    2010-01-01

    ... 11 Federal Elections 1 2010-01-01 2010-01-01 false Qualified campaign expense. 9002.11 Section 9002.11 Federal Elections FEDERAL ELECTION COMMISSION PRESIDENTIAL ELECTION CAMPAIGN FUND: GENERAL ELECTION FINANCING DEFINITIONS § 9002.11 Qualified campaign expense. (a) Qualified campaign expense means...

  5. 11 CFR 9004.4 - Use of payments; examples of qualified campaign expenses and non-qualified campaign expenses.

    Science.gov (United States)

    2010-01-01

    ... 11 Federal Elections 1 2010-01-01 2010-01-01 false Use of payments; examples of qualified campaign expenses and non-qualified campaign expenses. 9004.4 Section 9004.4 Federal Elections FEDERAL ELECTION COMMISSION PRESIDENTIAL ELECTION CAMPAIGN FUND: GENERAL ELECTION FINANCING ENTITLEMENT OF ELIGIBLE CANDIDATES...

  6. Polarization in the media during an election campaign: A dynamic network model predicting support and attack among political actors

    NARCIS (Netherlands)

    De Nooy, W.; Kleinnijenhuis, J.

    2013-01-01

    In multiparty election campaigns, many political parties and candidates compete for media attention, voters, and a government majority. Negative campaigning, which is often newsworthy, is an attractive strategy in the competition for media attention. However, political support for another party

  7. Polarization in the media during an election campaign: a dynamic network model predicting support and attack among political actors

    NARCIS (Netherlands)

    de Nooy, W.; Kleinnijenhuis, J.

    2013-01-01

    In multiparty election campaigns, many political parties and candidates compete for media attention, voters, and a government majority. Negative campaigning, which is often newsworthy, is an attractive strategy in the competition for media attention. However, political support for another party

  8. BETWEEN BROADCASTING POLITICAL MESSAGES AND INTERACTING WITH VOTERS : The use of Twitter during the 2010 UK general election campaign

    NARCIS (Netherlands)

    Graham, Todd; Broersma, Marcel; Hazelhoff, Karin; van't Haar, Guido

    2013-01-01

    Politicians across Western democracies are increasingly adopting and experimenting with Twitter, particularly during election time. The purpose of this article is to investigate how candidates are using it during an election campaign. The aim is to create a typology of the various ways in which

  9. 11 CFR 9032.9 - Qualified campaign expense.

    Science.gov (United States)

    2010-01-01

    ... 11 Federal Elections 1 2010-01-01 2010-01-01 false Qualified campaign expense. 9032.9 Section 9032.9 Federal Elections FEDERAL ELECTION COMMISSION PRESIDENTIAL ELECTION CAMPAIGN FUND: PRESIDENTIAL PRIMARY MATCHING FUND DEFINITIONS § 9032.9 Qualified campaign expense. (a) Qualified campaign expense...

  10. Digital Agenda-Setting:Measuring mainstream and social media influence during the UK 2015 election campaign

    OpenAIRE

    Moore, Martin John Edwards; Ramsay, Gordon Neil

    2016-01-01

    This paper examines the setting up and managing of ‘Election Unspun’, an experimental news content analysis project, and its main findings. In the end, the project collected every tweet from more than 3,000 political actors and influencers, analysed the national newspapers’ coverage and websites of ITV News, Sky News and Channel 4 News and the UK versions of the Huffington Post and Buzzfeed Politics during the 2015 general election campaign in the UK. It concludes that, despite the plethora o...

  11. FROM CONVENIENT HIBERNATION TO CIRCUMSTANTIAL DESPERATION: HATE SPEECH, PARTY POLITICAL COMMUNICATION AND THE NIGERIA’S 2015 GENERAL ELECTIONS

    Directory of Open Access Journals (Sweden)

    Mike Omilusi

    2018-02-01

    Full Text Available Until a few months to the 2015 general elections, many political parties that have conveniently hibernated for a better part of their existence, perhaps owing to lack of proper organizational structure or support base, uncoordinated programmes or were registered because of pecuniary gains or admittance of anticipated poor electoral outing, suddenly began to jostle for political space. The main opposition party and the ruling party were either perfecting a merger processes or engulfed in internal wrangling such that communication with the electorate on fundamental issues became inconsequential. In fact, the two dominant parties, the Peoples Democratic Party and All Progressive Congress only produced their presidential candidates less than five months to the election; and the electoral campaign assumed desperate contestation in a climate of prejudice and intolerance. Hate speeches and violence were the hallmarks of their electoral campaigns. The 2015 general elections therefore, offer a unique context to interrogate the place of party political communication in an emerging democracy and specifically how hate campaigns among political gladiators/contending parties could generate violence, and if not tamed, derail democratic consolidation. This essay affirms that hate speech is not only inspired by some social circumstances but also part of a general democratic process. It attests to the fact that Nigerian politicians have become more desperate and daring in taking and retaining political power; and more intolerant of opposition, criticism and efforts at replacing them. Relying extensively on secondary sources with the aid of descriptive and narrative tools, this essay concludes that the political culture of a country determines the behavior and attitude of the population towards the political system and that democratic transition from one administration to another, particularly in emerging democracies, has often been accompanied by violence

  12. 11 CFR 106.3 - Allocation of expenses between campaign and non-campaign related travel.

    Science.gov (United States)

    2010-01-01

    ... 11 Federal Elections 1 2010-01-01 2010-01-01 false Allocation of expenses between campaign and non-campaign related travel. 106.3 Section 106.3 Federal Elections FEDERAL ELECTION COMMISSION GENERAL ALLOCATIONS OF CANDIDATE AND COMMITTEE ACTIVITIES § 106.3 Allocation of expenses between campaign and non...

  13. Political Storytelling on Instagram: Key Aspects of Alexander Van der Bellen's Successful 2016 Presidential Election Campaign

    OpenAIRE

    Liebhart, Karin; Bernhardt, Petra

    2017-01-01

    This article addresses the strategic use of Instagram in election campaigns for the office of the Austrian Federal President in 2016. Based on a comprehensive visual analysis of 504 Instagram posts from Green-backed but independent presidential candidate Alexander Van der Bellen, who resulted as winner after almost one year of campaigning, this contribution reconstructs key aspects of digital storytelling on Instagram. By identifying relevant image types central to the self-representation of ...

  14. The #BTW17 Twitter Dataset–Recorded Tweets of the Federal Election Campaigns of 2017 for the 19th German Bundestag

    Directory of Open Access Journals (Sweden)

    Nane Kratzke

    2017-10-01

    Full Text Available The German Bundestag elections are the most important elections in Germany. This dataset comprises Twitter interactions related to German politicians of the most important political parties over several months in the (pre-phase of the German federal election campaigns in 2017. The Twitter accounts of more than 360 politicians were followed for four months. The collected data comprise a sample of approximately 10 GB of Twitter raw data, and they cover more than 120,000 active Twitter users and more than 1,200,000 recorded tweets. Even without sophisticated data analysis techniques, it was possible to deduce a likely political party proximity for more than half of these accounts simply by looking at the re-tweet behavior. This might be of interest for innovative data-driven party campaign strategists in the future. Furthermore, it is observable, that, in Germany, supporters and politicians of populist parties make use of Twitter much more intensively and aggressively than supporters of other parties. Furthermore, established left-wing parties seem to be more active on Twitter than established conservative parties. The dataset can be used to study how political parties, their followers and supporters make use of social media channels in political election campaigns and what kind of content is shared.

  15. Pressed into party support? Media influence on partisan attitudes during the 2005 UK general election campaign

    NARCIS (Netherlands)

    Brandenburg, H.; van Egmond, M.

    2012-01-01

    This study reassesses the ability of the mass media to influence voter opinions directly. Combining data on media content with individuals’ assessments of British political parties during the 2005 general election campaign allows a test of newspapers’ persuasive influence in a way previously

  16. Policy considerations on Facebook: Agendas, coherence and communication patterns in the 2011 Danish parliamentary elections

    DEFF Research Database (Denmark)

    van Dalen, Arjen; Fazekas, Zoltan; Klemmensen, Robert

    2015-01-01

    Given the importance of issue competition in aWest European context and the growing use of Facebook in elections, this paper studies how politicians use Facebook to shape the campaign agenda.We analyze the issues addressed in 6,388 Facebook posts by candidates in the Danish 2011 parliamentary...... election. A limited share of Facebook updates is dedicated to issues. The Facebook agenda did not respond to standings in the polls, nor to the media agenda or public agenda. Comparing issue engagement of new candidates and rerunning candidates we find that the Facebook campaign agenda is not simply...

  17. Political Science and Speech Communication--A Team Approach to Teaching Political Communication.

    Science.gov (United States)

    Blatt, Stephen J.; Fogel, Norman

    This paper proposes making speech communication more interdisciplinary and, in particular, combining political science and speech in a team-taught course in election campaigning. The goals, materials, activities, and plan of such a course are discussed. The goals include: (1) gaining new insights into the process of contemporary campaigns and…

  18. The USA Labor Unions Against the Legislative Restraint on Their Participation in Election Campaigns (1947-1948

    Directory of Open Access Journals (Sweden)

    Koryakova Irina Konstantinovna

    2014-09-01

    Full Text Available The article is devoted to investigating the struggle of the USA labor unions for the repeal of the Taft-Hartley law provision on the restraint of labor organizations’ political activity in connection with federal election campaigns. The author demonstrates that the united and active efforts of American labor unions became the main factor that made the USA Supreme Court interpret the Taft-Hartley law provision on the restraint of using labor expenditures for participating in election campaigns in favour of labor unions. The Taft-Hartley law was adopted in June of 1947 and became the main document determining the trends, forms and ways of governmental intervention into labor-management relations in the U.S. Signifying the transition from liberal statism to conservative statism, the Taft-Hartley law drastically changed the character of the state regulation of labor-management relations. Designed by the political forces intending to destroy the influence of trade unions, it seriously limited the resources and opportunities of labor party to uphold the interests of working population. As a result, the leaders of the American Federation of Labor and the Congress of Industrial Organizations were unanimous in their indignation regarding new legislation which actually put direct limitations on the right of trade unions to exercise political activities including the right to finance their participation in the presidential and congressional elections. According to the Section 304 of the law, labor unions were denied the right to contributions and expenditures related to all federal elections including primaries. It meant that labor was not permitted to publish the information about the candidates and to express the opinions about them as a whole in any newspaper (labor or commercial. The AFL and the CIO leaders called that Section unconstitutional and decided to strive for defining it unconstitutional by the Supreme Court. Following the recommendations

  19. Communicating Sustainability: Student Perceptions of a Behavior Change Campaign

    Science.gov (United States)

    Godfrey, D. Matthew; Feng, Patrick

    2017-01-01

    Purpose: This paper aims to investigate the impacts of a science-based environmental communication campaign at a university dining hall. The impacts are assessed in terms of student attitudes toward sustainability, food consumption choices and perceptions and understanding of the campaign and the information it communicated.…

  20. A theoretical perspective on road safety communication campaigns.

    Science.gov (United States)

    Elvik, Rune

    2016-12-01

    This paper proposes a theoretical perspective on road safety communication campaigns, which may help in identifying the conditions under which such campaigns can be effective. The paper proposes that, from a theoretical point of view, it is reasonable to assume that road user behaviour is, by and large, subjectively rational. This means that road users are assumed to behave the way they think is best. If this assumption is accepted, the best theoretical prediction is that road safety campaigns consisting of persuasive messages only will have no effect on road user behaviour and accordingly no effect on accidents. This theoretical prediction is not supported by meta-analyses of studies that have evaluated the effects of road safety communication campaigns. These analyses conclude that, on the average, such campaigns are associated with an accident reduction. The paper discusses whether this finding can be explained theoretically. The discussion relies on the distinction made by many modern theorists between bounded and perfect rationality. Road user behaviour is characterised by bounded rationality. Hence, if road users can gain insight into the bounds of their rationality, so that they see advantages to themselves of changing behaviour, they are likely to do so. It is, however, largely unknown whether such a mechanism explains why some road safety communication campaigns have been found to be more effective than others. Copyright © 2015 Elsevier Ltd. All rights reserved.

  1. 11 CFR 9034.4 - Use of contributions and matching payments; examples of qualified campaign expenses and non...

    Science.gov (United States)

    2010-01-01

    ... post-ineligibility expenditures. Except for winding down costs pursuant to paragraph (a)(3) of this..., buttons, pens and similar items, that are purchased by the primary election campaign committee and later... election limits. (5) Media production costs. For media communications that are broadcast or published both...

  2. The experience of the 2008 General Elections

    Directory of Open Access Journals (Sweden)

    F. Xavier Peytibi

    2008-09-01

    Full Text Available

    The last elections, on 9 March 2008, were the first Spanish general elections where the Internet played a major role in the electoral campaign. It entered in the campaign in a way different from how it had done up until then, not just in general elections, but in any election in Spain.

    Even though political parties continued to have their web pages, with news, biographies of the candidates, planned events, electoral programme, etc., five clear changes were observed in how the campaigns were run online, changes which have also been observed in other countries.

  3. Conversations and Campaign Dynamics in a Hybrid Media Environment: Use of Twitter by Members of the German Bundestag

    Directory of Open Access Journals (Sweden)

    Christian Nuernbergk

    2016-02-01

    Full Text Available This article examines how Members of the German Bundestag (MdBs used Twitter in the context of the country’s 2013 federal elections. In particular, we explore the dynamics in the MdBs’ use of Twitter during different periods of the electoral term: How do the tweeting habits of MdBs differ by party before and during the election campaign in (a public versus personal communication and (b campaign versus policy messages? How are the selection of interaction partners, centralization on leading actors, and reciprocity of the MdBs’ Twitter networks affected by election campaigning? We address these questions by conducting a content analysis combined with a network analysis of interaction patterns. The comparative application of both methods explains the differences of MdBs’ networks. The comparison clearly exhibits election campaign-driven changes related to the amount of activity and the character of tweeted messages. During the campaign period, MdBs’ tweets clearly discussed specific policies less than before. Tweeting about one’s personal life occurred also less frequently in the final campaign stage. Instead, the MdBs mainly complement other forms of election campaigning through a vivid metacommunication on campaign developments. Network relations reflect these variations and were less often reciprocated in proximity to the election and showed a higher degree of group homophily. We also found a substantial representation of print and broadcast media actors in the examined @reply networks. It is likely that these interactions and conversations with journalists are part of an MdB’s individual performance of “news management.”

  4. USING SOCIAL MEDIA IN POLITICAL CAMPAIGNS. EVIDENCE FROM ROMANIA

    Directory of Open Access Journals (Sweden)

    Andra-Ioana ANDRONICIUC

    2016-05-01

    Full Text Available In this paper, we aim at gaining insight into the Romanian president’s online campaign during the 2014 elections. Although there is a growing body of literature on online political campaigns in Western democracies, little research exists on using Social Media in an emergent economy like Romania. In order to take a closer look at the president’s online communication strategy, we conducted a content analysis on the posts published on the president’s official Facebook page over the two weeks leading up to Election Day. This study is the first of this kind and it indicates that president Iohannis used close-ended messages to control the speech, while reaching out to emotion to gain users’ support.

  5. Exploring Affordances of Social Media Use in Election Campaigns

    DEFF Research Database (Denmark)

    Dyrby, Signe; Jensen, Tina Blegind

    case study of the political parties’ use of Facebook in the Danish general election in 2011. Our preliminary findings reveal three main categories of affordances that the political parties wish to pursue: 1) they want to facilitate direct communication to promote political interests and create room...... for dialogue in a controlled environment, 2) they want to project an image of authenticity through an informal media, and 3) they want to create interaction and involvement through dynamic relationships with voters. A closer look at the parties’ actual use of Facebook reveals that their intention of generating...

  6. Campaigning on behalf of the party? Party constraints on candidate campaign personalisation

    DEFF Research Database (Denmark)

    Bøggild, Troels; Pedersen, Helene Helboe

    2017-01-01

    This article analyses what makes political candidates run a party-focused or personalised election campaign. Prior work shows that candidates face incentives from voters and the media to personalise their campaign rhetoric and promises at the expense of party policy. This has raised concerns about...... that party control over the candidate nomination process and campaign financing constrains most political candidates in following electoral incentives for campaign personalisation. Using candidate survey data from the 2009 EP election campaign in 27 countries, we show how candidates from parties in which...... party officials exerted greater control over the nomination process and campaign finances were less likely to engage in personalised campaigning at the expense of the party programme. The findings imply that most parties, as central gatekeepers and resource suppliers, hold important control mechanisms...

  7. The Strategy and Implementation of the Rosetta Communication Campaign

    Science.gov (United States)

    Bauer, M.; McCaughrean, M.; Landeau-Constantin, J.

    2016-03-01

    The communication campaign for Rosetta has been the biggest success in the history of European Space Agency outreach, resulting in global awareness for the agency. The mission itself is an extraordinary operational and scientific success, but communicating only the operational and scientific firsts would likely not have brought the Rosetta orbiter and Philae lander to the attention of so many people, and would not have made the mission part of people's lives across the globe. The additional impact brought to the mission through the communication campaign was based on a strategic approach focusing on: real-time release of information with maximum transparency; direct real-time access for media and social media; adding a human dimension to the story; and communicating the risks openly in order to manage expectations. In this article we describe our overall strategy, illustrate its implementation, and provide the framework for subsequent articles in this journal highlighting specific aspects of the campaign in more detail.

  8. Exploring Affordances of Facebook as a Social Media Platform in Political Campaigning

    DEFF Research Database (Denmark)

    Jensen, Tina Blegind; Dyrby, Signe

    2013-01-01

    In recent years we have witnessed political parties adopting social media as part of their election campaign strategy to encourage citizen participation and involvement. The purpose of this paper is to investigate what Facebook as a social media platform is perceived to afford political parties...... in their campaign strategy and how these intentions are reflected in the actual actions during the campaign. Based on a case study of political parties’ use of Facebook in the Danish general election in 2011, our findings reveal that the medium is perceived to afford: 1) facilitation of direct communication...... to promote political interests and enable dialogue, 2) projection of an image of authenticity through informal media and 3) creating interaction and involvement through dynamic relationships with supporters. A closer look at the parties’ actual use of Facebook shows that the majority of the intended...

  9. Negative campaigning in Western Europe: Similar or different?

    NARCIS (Netherlands)

    Walter, A.S.

    2013-01-01

    This article describes how political parties in parliamentary election campaigns in Western Europe make use of negative campaigning and examines whether their behaviour differs from that of candidates competing in US presidential election campaigns. Furthermore, it theorises how the differences and

  10. The Effect of Campaign-Generated Interpersonal Communication on Campaign-Targeted Health Outcomes: A Meta-Analysis.

    Science.gov (United States)

    Jeong, Michelle; Bae, Rosie Eungyuhl

    2017-06-16

    This study examined the effect of mass media campaign-generated conversations on campaign-targeted health outcomes, via a systematic meta-analysis of 28 studies (including 124 sub-studies and a total of 138,898 participants). The study also conducted a series of moderation analyses to examine the conditions under which interpersonal communication has larger effects on bringing about the desired outcomes. The findings of this meta-analysis indicate that campaign-generated conversations have a positive effect on inducing campaign-targeted outcomes (OR = 1.28) and show that this effect is moderated by health topic addressed by the campaign, the type of outcome being targeted by the campaign, and with whom people converse, along with several other campaign-relevant and study-relevant variables. The implications of these findings for future research are discussed.

  11. Communication, Reasoning, and Planned Behaviors: Unveiling the Effect of Interactive Communication in an Anti-Smoking Social Media Campaign.

    Science.gov (United States)

    Namkoong, Kang; Nah, Seungahn; Record, Rachael A; Van Stee, Stephanie K

    2017-01-01

    This study examines direct and indirect effects of interactive communication in an antismoking social media campaign. To that end, we pose a multitheoretical framework that integrates communication mediation models and the Theory of Planned Behavior. To test the theorized model, we conducted an experiment using a two-group pretest-posttest design. Participants (N = 201) were randomly assigned into two experimental conditions: "campaign message reception only" as a control group and "message reception and social interaction" as a treatment group, in which the participants contributed to the antismoking campaign by posting their own campaign ideas and information they found through mediated and interpersonal communication. The findings show that interactive communication catalyzes the participants' information searching behaviors through diverse communication channels. In turn, increased media use plays a crucial role in changing their attitudes and perceived social norms about smoking behaviors, and eventually reducing smoking intention. This study affirms that the theory of planned behavior is effective in predicting behavioral intention and demonstrates the usefulness of a multitheoretical approach in interactive campaign research on social media.

  12. WEBLOGS AS A SUBGENRE OF POLITICAL COMMUNICATION / MARKETING

    Directory of Open Access Journals (Sweden)

    María Jesús Pinar Sanz

    2007-05-01

    Full Text Available The aim of this article is to describe the characteristics of weblogs (usually shortened to blog, but occasionally spelled web log, the latest genre of internet communication that has attained widespread popularity (Herring et al. 2005. I will focus my attention on those weblogs which contain any kind of political message during election campaigns. The paper situates blogs with respect to the dominant forms of digital communication and as a powerful tool for developing future election campaigns in light of their low cost and the speed with which news can be published. The generic variables will be studied in detail, taking into account Swales' general theory of genre (1990 and genre theories applied to electronic communication (Yates and Orlikowski, 1992. Register variables (Halliday, 1989; Martin, 2001 will also be thoroughly studied. The results of this study show the characteristics of weblogs with regards to vocabulary, syntactic structures and the use of pronouns among others. The findings are based on an investigation of 20 politically-oriented weblogs, randomly selected during the 2004 American and 2005 British elections.

  13. News Media Framing of Negative Campaigning

    DEFF Research Database (Denmark)

    Pedersen, Rasmus Tue

    2014-01-01

    that news coverage of negative campaigning does apply the strategic game frame to a significantly larger degree than articles covering positive campaigning. This finding has significant implications for campaigning politicians and for scholars studying campaign and media effects.......News media coverage of election campaigns is often characterized by use of the strategic game frame and a focus on politicians’ use of negative campaigning. However, the exact relationship between these two characteristics of news coverage is largely unexplored. This article theorizes that consumer...... demand and norms of journalistic independence might induce the news media outlets to cover negative campaigning with a strategic game frame. A comprehensive content analysis based on several newspaper types, several election campaigns, and several different measurements of media framing confirms...

  14. Importance of Public Communication Campaigns and Art Activities in Social Education

    OpenAIRE

    Bilgehan Gültekin; Tuba Gültekin

    2012-01-01

    Universities have an important role in social education in many aspects. In terms of creating awareness and convincing public about social issues, universities take a leading position for public. The best way to provide public support for social education is to develop public communication campaigns. The aim of this study is to present a public communication model which will be guided in social education practices. The study titled “Importance of public communication campaigns and art activit...

  15. The comprehensive ‘Communicate to Vaccinate’ taxonomy of communication interventions for childhood vaccination in routine and campaign contexts

    Directory of Open Access Journals (Sweden)

    Jessica Kaufman

    2017-05-01

    Full Text Available Abstract Background Communication can be used to generate demand for vaccination or address vaccine hesitancy, and is crucial to successful childhood vaccination programmes. Research efforts have primarily focused on communication for routine vaccination. However, vaccination campaigns, particularly in low- or middle-income countries (LMICs, also use communication in diverse ways. Without a comprehensive framework integrating communication interventions from routine and campaign contexts, it is not possible to conceptualise the full range of possible vaccination communication interventions. Therefore, vaccine programme managers may be unaware of potential communication options and researchers may not focus on building evidence for interventions used in practice. In this paper, we broaden the scope of our existing taxonomy of communication interventions for routine vaccination to include communication used in campaigns, and integrate these into a comprehensive taxonomy of vaccination communication interventions. Methods Building on our taxonomy of communication for routine vaccination, we identified communication interventions used in vaccination campaigns through a targeted literature search; observation of vaccination activities in Cameroon, Mozambique and Nigeria; and stakeholder consultations. We added these interventions to descriptions of routine vaccination communication and categorised the interventions according to their intended purposes, building from an earlier taxonomy of communication related to routine vaccination. Results The comprehensive taxonomy groups communication used in campaigns and routine childhood vaccination into seven purpose categories: ‘Inform or Educate’; ‘Remind or Recall’; ‘Enhance Community Ownership’; ‘Teach Skills’; ‘Provide Support’; ‘Facilitate Decision Making’ and ‘Enable Communication’. Consultations with LMIC stakeholders and experts informed the taxonomy’s definitions and

  16. Local Election Campaign in Social Media

    DEFF Research Database (Denmark)

    Bock Segaard, Signe; Agger Nielsen, Jeppe

    candidates, content registration of local blogs, and log file data of local blogs through Google Analytics). In contrast to the democratic vision for social media the analysis demonstrates that the election blogs primarily are used by those who are most politically active in advance. The analysis also shows...... and their actual behavior in social media. The experiences from the Norwegian local elections indicate that the usage of social media has not yet constituted a vital democratic frontier. The myth that the “tone" in online debates always is hard, concise and person fixed has also been disproved....

  17. Persuasive appeals in road safety communication campaigns: Theoretical frameworks and practical implications from the analysis of a decade of road safety campaign materials.

    Science.gov (United States)

    Guttman, Nurit

    2015-11-01

    Communication campaigns are employed as an important tool to promote road safety practices. Researchers maintain road safety communication campaigns are more effective when their persuasive appeals, which are central to their communicative strategy, are based on explicit theoretical frameworks. This study's main objectives were to develop a detailed categorization of persuasive appeals used in road safety communication campaigns that differentiate between appeals that appear to be similar but differ conceptually, and to indicate the advantages, limitations and ethical issues associated with each type, drawing on behavior change theories. Materials from over 300 campaigns were obtained from 41 countries, mainly using road safety organizations' websites. Drawing on the literature, five types of main approaches were identified, and the analysis yielded a more detailed categorizations of appeals within these general categories. The analysis points to advantages, limitations, ethical issues and challenges in using different types of appeals. The discussion summarizes challenges in designing persuasive-appeals for road safety communication campaigns. Copyright © 2015 Elsevier Ltd. All rights reserved.

  18. Campaign rhetoric: A model of reputation

    OpenAIRE

    Aragonés, Enriqueta; Postlewaite, Andrew

    2000-01-01

    We analyze conditions under which a candidate's campaign rhetoric may affect the beliefs of the voters over what policy the candidate will implement in case he wins the election. We develop a model of repeated elections with complete information in which candidates are purely ideological. Voter's strategies involve a credible threat to punish candidates that renege of their campaign promises, and in equilibrium all campaign promises are believed by voters, and honore...

  19. “Nobody’s free until everybody’s free”: Rethinking feminist politics in the 2014 Swedish election campaign

    OpenAIRE

    Filimonov, Kirill

    2015-01-01

    This study explores the hegemonic articulation of ‘feminist politics’ by the Swedish political party Feminist Initiative (Feministiskt initiativ) during 2014 national parliamentary election campaign. The analysis is carried out on two levels: the construction of the hegemonic project of feminist politics and the construction of an antagonist.      Deploying the discourse-theoretical approach by Ernesto Laclau and Chantal Mouffe as well as the theories of radical democracy and intersectionalit...

  20. Politics and Leadership on Facebook During the 2012 Romanian Parliamentary Elections and the 2014 Euro-parliamentary Elections

    Directory of Open Access Journals (Sweden)

    Florența TOADER

    2014-10-01

    Full Text Available This paper examines the communicational strategies used by Romanian politicians on Facebook in order to promote leadership values during the 2012 parliamentary elections and the 2014 euro-parliamentary campaign. In an era in which mass-media are commercialized, fragmented and lean towards infotainment, social media are a useful tool for politicians, where they can promote their own values and campaign topics, without following media logic. In this context, we should address the following question: to what extent online communication platforms are effectively used by politicians to interact with their followers? In the same time, to what extent do candidates use their controlled media space to promote values of political leadership, to legitimate political power or to mobilize voters? In order to study this subject, dispositive analysis was used, to reveal the way candidates interact with followers and the discursive techniques used to promote leadership. Results show that Romanian politicians do employ Facebook to promote leadership and to legitimate power, but Facebook isn’t used at its full potential in terms of web 2.0 features.

  1. 11 CFR 9035.1 - Campaign expenditure limitation; compliance and fundraising exemptions.

    Science.gov (United States)

    2010-01-01

    ... 11 Federal Elections 1 2010-01-01 2010-01-01 false Campaign expenditure limitation; compliance and... ELECTION CAMPAIGN FUND: PRESIDENTIAL PRIMARY MATCHING FUND EXPENDITURE LIMITATIONS § 9035.1 Campaign... campaign for nomination, which expenditures, in the aggregate, exceed $10,000,000 (as adjusted under 2 U.S...

  2. The impact of mass communication campaigns in the health field.

    Science.gov (United States)

    Alcalay, R

    1983-01-01

    This article analyzes a series of health education projects that used the mass media to change behavior. First, the article describes how persuasion theories are used to maximize impact in mass communication campaigns. Second, this paper discusses theories of social psychology used in such campaigns. One such theory, cognitive dissonance, explains changes at the level of attitudes, beliefs and opinion. Another theory, social learning, defines strategies of behavior changes. A third theory, concerning diffusion of innovations, helps understand the network of interpersonal relationships essential for the adoption of any innovation. McGuire's inoculation theory suggests strategies to aid resistance to harmful environmental influences (e.g. smoking, excessive drinking, etc.). Third, this work reviews public health campaigns that have used one or more of these theories of social psychology. The first project, dealing with smoking behavior cessation and prevention, mainly used strategies of interpersonal communication for inoculating and modeling useful behavior in order to resist social pressures favorable to smoking. The second project, designed to prevent alcoholism, used the mass media primarily. The objective of this campaign was to obtain changes in knowledge, attitude and behavior in the public through modeling desirable behaviors over public service announcements. The third campaign, a heart disease prevention program, used a combination of mass media and interpersonal communication to achieve changes in lifestyle of the population. Finally, this article describes limitations in using mass media in behavior change health programs.

  3. Appealing to the female vote. Dutch political parties and their approach of women voters in general election campaigns, c. 1922-1980

    NARCIS (Netherlands)

    Kaal, H.G.J.

    2015-01-01

    This article explores the effects of female enfranchisement on the nature of political identity formation in Dutch election campaigns between 1922 and the early 1980s. It argues that women voters played a key role in the imagination of the Netherlands as a ‘pillarised society’ in which political

  4. A STUDY OF SIGNS: The Political Advertisements in Presidential Election Campaign of Indonesia 2014 based on the Peirce’s Theory

    Directory of Open Access Journals (Sweden)

    Henny Uswatun Hasanah

    2014-05-01

    Full Text Available In general election especially presidential election, it will have a special thing like in using advertisements for doing a campaign. In 2014, Indonesia has two candidates for becoming the first position as president and vice president. It is interested in analyzing the signs of advertisements that becomes their personal branding using semiotics analysis. This paper focuses on Peirce’s theory that is related to the signs which are able to be defined as three categories; Icon, Index and Symbol. There are many signs in personal branding of each candidate such as Prabowo-Hatta has a nationalist enthusiasm for Indonesia. Then, Jokowi-JK has an eternal spirit for working. Of course, the analysis is interested in analyzing to know more the meaning of signs because it is able to be an effective to use in campaign for getting many voters in a polling day. Therefore, as society has to be critical in this thing for choosing the right man as president and vice president of Indonesia.

  5. The Changing Context of Interpersonal Communication in Political Campaigns.

    Science.gov (United States)

    O'Keefe, Garrett J.

    Critiques and studies have found the traditional two-step flow model of social influence inadequate to describe and explain relationships between interpersonal and mass communications during political campaigns. A study was undertaken to incorporate a wider range of variables pertinent to both kinds of political communication behaviors to redefine…

  6. Political Reputations and Campaign Promises

    OpenAIRE

    Aragones, Enriqueta; Palfrey, Thomas R.; Postlewaite, Andrew

    2006-01-01

    We analyze conditions under which candidates' reputations may affect voters' beliefs over what policy will be implemented by the winning candidate of an election. We develop a model of repeated elections with complete information in which candidates are purely ideological. We analyze an equilibrium in which voters' strategies involve a credible threat to punish candidates who renege on their campaign promises and in which all campaign promises are believed by voters and honored by candidates....

  7. Reprint of "Persuasive appeals in road safety communication campaigns: Theoretical frameworks and practical implications from the analysis of a decade of road safety campaign materials".

    Science.gov (United States)

    Guttman, Nurit

    2016-12-01

    Communication campaigns are employed as an important tool to promote road safety practices. Researchers maintain road safety communication campaigns are more effective when their persuasive appeals, which are central to their communicative strategy, are based on explicit theoretical frameworks. This study's main objectives were to develop a detailed categorization of persuasive appeals used in road safety communication campaigns that differentiate between appeals that appear to be similar but differ conceptually, and to indicate the advantages, limitations and ethical issues associated with each type, drawing on behavior change theories. Materials from over 300 campaigns were obtained from 41 countries, mainly using road safety organizations' websites. Drawing on the literature, five types of main approaches were identified, and the analysis yielded a more detailed categorizations of appeals within these general categories. The analysis points to advantages, limitations, ethical issues and challenges in using different types of appeals. The discussion summarizes challenges in designing persuasive-appeals for road safety communication campaigns. Copyright © 2015 Elsevier Ltd. All rights reserved.

  8. A psychodynamic perspective on elections.

    Science.gov (United States)

    Clemens, Norman A

    2010-11-01

    In a democracy, elections are the way in which the collective thought processes of the voters arrive at a decision to direct their government. The author explores how the individual voter assesses and resolves many conflicting internal and external forces to arrive at a vote. The midterm elections of 2010 illustrate the parallel between individual resolution of conflicting forces and the process of a campaign leading to the outcome of an election. The psychodynamic concepts of conflict and compromise, affects, aggression, unconscious forces, mechanisms of defense, superego, and the ego's integrative functions are evident in both the individual voter and the collective electoral process. The author expresses concern about the historical vulnerability of democracies and the unbalancing effect of allowing limitless infusion of anonymous corporate money to pour into campaigns.

  9. "Fundamental communication skills in medical practice" as minor elective subject.

    Science.gov (United States)

    Zalihić, Amra; Černi Obrdalj, Edita

    2014-01-01

    Poor and inadequate communication affects the therapeutic relationship between doctors and patients. Guided by this idea, we organized a minor elective course entitled "communication skills". We wanted to bring closer to the students the holistic approach of the family physician to the patient, the importance of the family, its impact on the patient and vice versa, and the significance of the local community and its influence on an individual's health. The aim of this article is to explain how we organized this elective course. The course was organized in the form of 12 hours of theory (3 lectures and 9 seminars) and 24 hours of practical training. There were 26 students from all years. Through theory, and even more through the practical part the students met with different types of patients. At the end of the course, students in lower years were evaluated by means of an interview, and graduate students through a practical test - a conversation with a patient. The initial results, including the students' grading of this course, were highly encouraging. Both teachers and students were highly satisfied on completion of the course. Content on communication training is rare in teaching. Practicing communication skills will empower the doctor - patient therapeutic relationship. Copyright © 2014 by Academy of Sciences and Arts of Bosnia and Herzegovina.

  10. The Stages and Functions of Communication in Ballot Issue Campaigns: A Case Study of the Kansas Campaign for Liquor by the Drink.

    Science.gov (United States)

    Prentice, Diana B.; Carlin, John

    Arguing that state and local political issue campaigns warrant increased attention from communication scholars, this paper presents a rationale for analysis of issue campaigns, develops a framework for organizing and analyzing such campaigns, and applies the framework to an analysis of the 1986 campaign for the sale of liquor "by the…

  11. Analyzing the Communication Dynamics of Political Campaigns

    Science.gov (United States)

    Tannenbaum, Sally

    2007-01-01

    It is widely agreed that college students do not fully participate in the political process. The most commonly cited reasons are apathy, indifference, and ignorance. This article presents an activity that aims to help students learn about communication dynamics in the context of political campaigns and develop an appreciation and confidence about…

  12. Why Internet didn't replaced Television in Elections but completed it

    Directory of Open Access Journals (Sweden)

    Gerd STROHMEIER

    2011-01-01

    Full Text Available The article shows that the internet has become more and more important for election campaigns, but cannot replace television as (central mass medium for campaigning. It is argued that that potential of the internet and the potential of television for election campaigns is completely different. As a consequence, television is substantially complemented, but not substituted by the internet.

  13. How Do Romanian Politicians Communicate Online ? An Emphasis on Facebook

    Directory of Open Access Journals (Sweden)

    Sasu Constantin

    2017-01-01

    This article aims at describing the use and evolution of social networks, with a focus on the political field. In addition, this paper integrates a brief case study of the online campaigns of 2014 presidential elections and the 2016 parliamentary elections in Romania, in order to see how the political actors communicate and the online reactions generated by their messages. The results indicate that overall the 2016 online campaigns generated low interest from users, one of the reasons being that the parties used social networks as a way of disseminating information and did not truly engage with the voters.

  14. Effectiveness of a national media campaign to promote parent-child communication about sex.

    Science.gov (United States)

    Davis, Kevin C; Evans, W Douglas; Kamyab, Kian

    2013-02-01

    Although there is debate on the effectiveness of youth-focused abstinence education programs, research confirms that parents can influence their children's decisions about sexual behavior. To leverage parent-based approaches to adolescent sexual health, the U.S. Department of Health and Human Services launched the Parents Speak Up National Campaign (PSUNC) to encourage parent-child communication about sex. Previous experimental studies have found the campaign to be efficacious in increasing parent-child communication. But to date, the actual reach of the campaign and its real-world effectiveness in promoting parent-child communication has not been established. The present study addresses this gap. The authors surveyed 1,804 parents of 10- to14-year-old children from the nationally representative Knowledge Networks online panel. The survey included questions about parents' awareness of PSUNC ads and parent-child communication behaviors. The authors also analyzed market-level data on campaign gross rating points, a measure of market-level intensity of PSUNC advertising in the United States. Multivariate regressions were used to examine the association between PSUNC exposure and a three-item scale for parent-child communication. Overall, 59.4% of parents in the sample reported awareness of PSUNC. The authors found that higher market-level PSUNC gross rating points were associated with increased parent-child communication. Similar relationships were observed between self-reported awareness of PSUNC and increased frequency of communication and recommendations to wait. These associations were particularly strong among mothers. This study provides the first field-based data on the real-world reach and effectiveness of PSUNC among parents. The data support earlier experimental trials of PSUNC, showing that the campaign is associated with greater parent-child communication, primarily among mothers. Further research may be needed to develop additional messages for fathers.

  15. Adjustment of issue positions based on network strategies in an election campaign: a two-mode network autoregression model with cross-nested random effects

    NARCIS (Netherlands)

    Kleinnijenhuis, J.; de Nooy, W.

    2013-01-01

    During election campaigns, political parties deliver statements on salient issues in the news media, which are called issue positions. This article conceptualizes issue positions as a valued and longitudinal two-mode network of parties by issues. The network is valued because parties pronounce pro

  16. Exploring the role of communications in quality improvement: A case study of the 1000 Lives Campaign in NHS Wales.

    Science.gov (United States)

    Cooper, Andrew; Gray, Jonathon; Willson, Alan; Lines, Chris; McCannon, Joe; McHardy, Karina

    2015-03-01

    Effective communication is critical to successful large-scale change. Yet, in our experience, communications strategies are not formally incorporated into quality improvement (QI) frameworks. The 1000 Lives Campaign ('Campaign') was a large-scale national QI collaborative that aimed to save an additional 1000 lives and prevent 50 000 episodes of harm in Welsh health care over a 2-year period. We use the Campaign as a case study to describe the development, application, and impact of a communications strategy embedded in a large-scale QI initiative. A comprehensive communications strategy guided communications work during the Campaign. The main aims of the communications strategy were to engage the hearts and minds of frontline National Health Service (NHS) staff in the Campaign and promote their awareness and understanding of specific QI interventions and the wider patient safety agenda. We used qualitative and quantitative measures to monitor communications outputs and assess how the communications strategy influenced awareness and knowledge of frontline NHS staff. The communications strategy facilitated clear and consistent framing of Campaign messages and allowed dissemination of information related to the range of QI interventions. It reaffirmed the aim and value of the Campaign to frontline staff, thereby promoting sustained engagement with Campaign activities. The communications strategy also built the profile of the Campaign both internally with NHS organizations across Wales and externally with the media, and played a pivotal role in improving awareness and understanding of the patient safety agenda. Ultimately, outcomes from the communications strategy could not be separated from overall Campaign outcomes. Systematic and structured communications can support and enhance QI initiatives. From our experience, we developed a 'communications bundle' consisting of six core components. We recommend that communications bundles be incorporated into existing QI

  17. Advertising Campaign Strategy Based on The Communication Objective: A Case Study at Tokobagus Advertising Campaigns (2011-2014

    Directory of Open Access Journals (Sweden)

    Angela Oscario

    2016-04-01

    Full Text Available Article focused on advertising as one of the most important parts of marketing communication in one of the online shop, TokoBagus. Advertising communicated a message from a certain brand to the target audience through a particular medium. The aim of this research was making advertising with a powerful message, so it was able to become a captain of consciousness that could play an important role in economic and social systems of modern society. Because of its potential power, the creative advertising workers had a big responsibility in their hands. It was not only to explore the creativity visually or verbally to a creative worker, but also, they should understand the purpose of communication, the communication strategy, and the creative strategy. In this case, TokoBagus run this in making advertisement campaign to promote its brand. The method used in this research was the qualitative method and inductive model. Data were collected through an interview, literature, and visual data. Those collected data were analyzed using a qualitative-verificative strategy and case study method. The case study was Toko Bagus advertising campaign from the year 2011 to the year 2014 when finally its name changes into OLX. It finds that the advertisements only become beautiful works of art, but it does not solve the problem of the brand. Therefore, this research is important to document the communication strategy and the creative strategy of an advertising campaign so it can be a reference for a young designers or students. 

  18. Political Broadcast Advertising and Primary Election Voting

    Science.gov (United States)

    Wanat, John

    1974-01-01

    Results of a research project which hypothisized that: Other things being equal, the heavier a candidate's usage of broadcast advertising in a primary election campaign, the greater will be his share of the votes in the election. (Author/HB)

  19. Message Testing to Create Effective Health Communication Campaigns

    Science.gov (United States)

    Domigan, Juliane; Glassman, Tavis J.; Miller, Jeff; Hug, Heather; Diehr, Aaron J.

    2015-01-01

    Purpose: The purpose of this paper was to assess a health communication campaign designed to reduce distracted driving among college students within the USA. Design/methodology/approach: Utilizing central interviewing techniques, participants were asked qualitative and quantitative items soliciting feedback concerning the efficacy of the messages.…

  20. Specification and misspecification of theoretical foundations and logic models for health communication campaigns.

    Science.gov (United States)

    Slater, Michael D

    2006-01-01

    While increasingly widespread use of behavior change theory is an advance for communication campaigns and their evaluation, such theories provide a necessary but not sufficient condition for theory-based communication interventions. Such interventions and their evaluations need to incorporate theoretical thinking about plausible mechanisms of message effect on health-related attitudes and behavior. Otherwise, strategic errors in message design and dissemination, and misspecified campaign logic models, insensitive to campaign effects, are likely to result. Implications of the elaboration likelihood model, attitude accessibility, attitude to the ad theory, exemplification, and framing are explored, and implications for campaign strategy and evaluation designs are briefly discussed. Initial propositions are advanced regarding a theory of campaign affect generalization derived from attitude to ad theory, and regarding a theory of reframing targeted health behaviors in those difficult contexts in which intended audiences are resistant to the advocated behavior or message.

  1. Electoral campaigns and their effect on voting. A study of the 2003 presidential elections in Argentina

    Directory of Open Access Journals (Sweden)

    Orlando D’ADAMO

    2013-10-01

    Full Text Available This paper aims to explore empirically the potential influence presidential electoral campaigns may exert on the process of voting decision making. Four dimensions of this problem are analysed: 1. the communicational resources of a campaign that result most effective, 2. if the voters perceive the differential media exposure received by each of the candidates, 3. in case they do, if that perception has an impact on the positive image of the candidates and 4. the capacity of campaigns to operate changes on the voting decision. The obtained data indicate that in the memory they build of campaigns, the subjects recognize the predominance of television messages, perceive the differential media exposure of candidates, that this perception does not necessarily mean they have a positive image of those who received more media exposure, and that they point out the potential of the campaign to change their initial voting decision.

  2. No Winds of Change: Taiwan’s 2012 National Elections and the Post-Election Fallout

    Directory of Open Access Journals (Sweden)

    Gunter Schubert

    2012-01-01

    Full Text Available Taiwan held its first combined national elections on 14 January 2012. Though the Democratic Progressive Party (DPP, the largest opposition party, fared much better in the Legislative Yuan elections than it did in 2008, DPP presidential contender Tsai Ying-wen’s (Cai Yingwen clear defeat at the hands of the Kuomintang (KMT, Guomindang incumbent, Ma Ying-jeou (Ma Yingjiu, in the presidential race came as a surprise. The article examines the election campaigns of both Tsai and Ma, summarizes the election results, and analyses the reasons why the DPP failed to retake the presidency. It then discusses the post-election debate within the DPP on the future of its China policy and ponders what can be expected from the second Ma administration.

  3. Overcoming methodological challenges in evaluating health communication campaigns: evidence from rural Bangladesh.

    Science.gov (United States)

    Guilkey, David K; Hutchinson, Paul L

    2011-06-01

    In this study, we examine the effectiveness of the Smiling Sun multimedia health communication campaign in encouraging women to use family health services in rural Bangladesh. We control for endogenous program placement and address the potential endogeneity of self-reported campaign exposure in health-behavior equations by estimating a set of exposure, contraceptive-use, and antenatal-care equations by full information maximum likelihood (FIML). We find that evaluation methods that do not take into account these nonrandom characteristics of communication and program exposure may produce underestimates of program benefits. Relative to the exposure effect of 3.7 percentage points in the simple model of contraceptive use, the exposure effect in the FIML model is a larger 5.5 percentage points, corresponding to as many as 40,000 additional contraceptive users. We conclude that evaluations of health communication campaigns would benefit from methods such as estimation by FIML that address nonrandom exposure and program targeting.

  4. Research Collaboration in a Communication Rights Campaign: Lessons Learned.

    Science.gov (United States)

    Ryan, Charlotte

    2018-01-01

    In building public support for social change, activists in communities of color routinely approach broader audiences via news media. Communities of color, however, routinely face disparities that limit their access to media including local news media outlets. This lack of access mirrors inequalities in political, social, and economic arenas and can slow public awareness campaigns to address disparities in health, environmental, and other quality-of-life issues. I describe two community-based collaborative action research studies that documented and challenged how local television newscasts underrepresented and misrepresented three communities of color in Boston. The linkage between communication rights and campaigns to address quality-of-life issues is presented, as well as unresolved challenges in the collaborative research process. The study has implications for environmental health campaigns.

  5. Zambia Communications Support for Health Safe Love Campaign Outcome Evaluation

    Data.gov (United States)

    US Agency for International Development — The Safe Love campaign was a three-year comprehensive HIV prevention behavior change and communication (BCC) initiative implemented between June 2011 and June 2014....

  6. New platform, old habits? Candidates’ use of Twitter during the 2010 British and Dutch general election campaigns

    NARCIS (Netherlands)

    Graham, Todd; Jackson, Dan; Broersma, Marcel

    Twitter has become one of the most important online spaces for political communication practice and research. Through a hand-coded content analysis, this study compares how British and Dutch Parliamentary candidates used Twitter during the 2010 general elections. We found that Dutch politicians were

  7. 29 CFR 452.79 - Opportunity to campaign.

    Science.gov (United States)

    2010-07-01

    ... 29 Labor 2 2010-07-01 2010-07-01 false Opportunity to campaign. 452.79 Section 452.79 Labor... DISCLOSURE ACT OF 1959 Campaign Safeguards § 452.79 Opportunity to campaign. There must be a reasonable... prior to the election so that he was denied an equal opportunity to campaign. Similarly, in a mail...

  8. Self-presentation and Discreditation – the Key Strategies of the Preelection Political Discourse (as Exemplified in the Pre-election Tweets of D. Trump and H. Clinton

    Directory of Open Access Journals (Sweden)

    Diana S. Sergeeva

    2017-10-01

    Full Text Available The strategy of self-presentation and discreditation are considered as the main strategies of the pre-election virtual discourse. The language units, used at tactics realization of communicative strategies, promote necessary political image formation during the election campaign. Tactics of «incrimination» (strategy of discreditation is frequently used in D. Trump’s tweets, whereas H. Clinton prefers tactics «consolidation» (strategy of selfpresentation.

  9. Using Theory to Design Evaluations of Communication Campaigns: The Case of the National Youth Anti-Drug Media Campaign.

    Science.gov (United States)

    Hornik, Robert C; Yanovitzky, Itzhak

    2003-05-01

    We present a general theory about how campaigns can have effects and suggest that the evaluation of communication campaigns must be driven by a theory of effects. The National Youth Anti-Drug Media Campaign illustrates both the theory of campaign effects and implications that theory has for the evaluation design. Often models of effect assume that individual exposure affects cognitions that continue to affect behavior over a short term. Contrarily, effects may operate through social or institutional paths as well as through individual learning, require substantial levels of exposure achieved through multiple channels over time, take time to accumulate detectable change, and affect some members of the audience but not others. Responsive evaluations will choose appropriate units of analysis and comparison groups, data collection schedules sensitive to lagged effects, samples able to detect subgroup effects, and analytic strategies consistent with the theory of effects that guides the campaign.

  10. Thai Electoral Campaigning: Vote-Canvassing Networks and Hybrid Voting

    Directory of Open Access Journals (Sweden)

    Anyarat Chattharakul

    2010-01-01

    Full Text Available Based on evidence gathered through participant observation, this article illuminates the nature of vote-canvassing, previously a black box in Thai electoral studies. Offering a close-up study of the internal mechanisms of an individual Thai election campaign, this article reveals that vote-canvasser networks are underpinned by long-term dyadic relationships, both hierarchical and horizontal, between the candidate, vote-canvassers and voters. These networks continue to be the most important factor in winning elections. This article documents how candidates draw up an election campaign map and identify voters along residential lines to maximise their vote-canvassing strategy. The findings of this article challenge Anek’s 1996 concept of “two democracies”, which argues that rural voters are influenced by money, local leaders, political factions and corrupt politicians while more well-educated, urban, middle-class voters are more oriented toward the alternative policies offered by competing parties. The case study of Kom’s election campaign showed that the role of the much-vaunted middle-class voters is not decisive, even in suburban areas of Bangkok. While political marketing has grown in importance in Thai elections, it has not displaced traditional electoral practices. Thai society is, in fact, deeply fragmented and diverse – too complex to be divided in such a simplistic manner. This article suggests that rather than undergoing a linear transformation, political hybridisation is a key trend in Thai election campaigns.

  11. Campaigns Matter

    DEFF Research Database (Denmark)

    Hansen, Kasper Møller; Pedersen, Rasmus Tue

    2014-01-01

    and the external efficacy increase over the course of the campaign, with gains found across different demographic groups, particularly narrowing the gaps in internal efficacy. The news media play a crucial role, as increased knowledge and efficacy are partly driven by media use, although tabloids actually decrease...... external efficacy. The findings suggest that positive campaign effects are universal across various media and party systems.......Election campaigns are more than simple competitions for votes; they also represent an opportunity for voters to become politically knowledgeable and engaged. Using a large-scale web panel (n≈5,000), we track the development of political knowledge, internal efficacy and external efficacy among...

  12. Gender-Specific Election Violence: The Role of Information and Communication Technologies

    Directory of Open Access Journals (Sweden)

    Gabrielle Bardall

    2013-11-01

    Full Text Available The rising influence of new information and communication technologies (ICTs has paralleled the rapid development of women’s political participation worldwide. For women entering political life or holding public positions, new ICTs are frequently used as tools of gender-specific electoral and political violence. There is evidence of ICTs being used to perpetrate a broad range of violent acts against women during elections, especially acts inflicting fear and psychological harm. Specific characteristics of ICTs are particularly adapted to misuse in this manner. Despite these significant challenges, ICTs also offer groundbreaking solutions for preventing and mitigating violence against women in elections (VAWE. Notably, ICTs combat VAWE through monitoring and documenting violence, via education and awareness-raising platforms and through empowerment and advocacy initiatives.

  13. Team Teaching Political Communication: The 2000 Campus U.S. Presidential Campaign.

    Science.gov (United States)

    Hardeman, Keith T.; Jefferson, Kurt W.

    The closeness of the 2000 presidential election clearly demonstrated that the country was divided philosophically and politically. The authors of this paper, a speech communication professor and a political science professor at Westminster College in Missouri, capitalized on that division based upon their diametrically opposed political views by…

  14. The use of blogs for political campaigning in a developing country context: the case of South Africa

    Directory of Open Access Journals (Sweden)

    W Chigona

    2012-07-01

    Full Text Available All over the world, the use of the digital platform for political campaigning is growing. This development has the potential to empower the electorate to engage in political debate. This exploratory research aims at investigating the impacts and implications of blogging in the 2009 election campaign in South Africa. The study attempts to answer the following questions: What is the nature of the campaign blogosphere? What are the key issues addressed in the blogs? This study employed content analysis to identify the key concepts in the blogs posted during South Africa’s 2009 National and Provincial Elections. Data was gathered from the blogs of four different South African web log feeds. The coding method used in this study is priori coding, based on the concept of Cornfield, Carson, Kalis & Simon (2005, and Stanyer (2006. Findings show that, in South Africa, the use of blogging for political campaigning is still in its infancy. South African bloggers are mainly politicians, journalists and other media personnel who discuss high level political issues. The study notes a limited participation by ordinary citizens in political blogging. Keywords: blogs, blogging, content analysis, political campaign, South Africa Disciplines: Information Systems Studies, Communications Studies, Political Studies

  15. LOOKING FOR THE BEST SLOGAN: AN ANALYSIS OF THE SLOGANS OF THE 2016 ROMANIAN PARLIAMENTARY CAMPAIGN

    Directory of Open Access Journals (Sweden)

    Brînduşa-Mariana Amălăncei

    2017-12-01

    Full Text Available The paper investigates the slogans released by political parties during the elections for the Romanian Parliament in 2016, by addressing the way they have been perceived by both political analysts and students enrolled in communication programs. We aim to see how two different target audience evaluate the slogans and how they refer to them. Also, we are interested to see what the students remember about the slogans after six months after the end of the campaign, in order to explore if their memories about the slogans had any connection with the political analysts comments made during the elections.

  16. Going all-in: gender and campaign commitment

    Directory of Open Access Journals (Sweden)

    Michael G Miller

    2015-09-01

    Full Text Available Recent evidence suggests that women overcome the potential negative impact of gender stereotypes by emerging when they are stronger candidates than men. I leverage an original survey of state legislative candidates to determine whether women devote more time to their campaigns. I find that women on the whole, and those who had previously been elected to a political office in particular, invested more of their personal time into the campaign than men. This difference is driven by the fact that women are more likely to forgo employment during the election. These findings suggest that women are more likely than men to arrange their personal obligations in such a fashion that they can run stronger campaigns.

  17. Teachers' Unions Take Own Path on Election

    Science.gov (United States)

    Hoff, David J.

    2008-01-01

    This article reports on two national teachers' unions' different approaches to the 2008 U.S. election campaign. The National Education Association is ready to spend $40 million this election year, but it is not ready to endorse a candidate for president. The American Federation Teachers, by contrast, is working aggressively for U.S. Sen. Hillary…

  18. Election Polls, Free Trade, and the Stock Market: Evidence from the Canadian General Election

    OpenAIRE

    James A. Brander

    1989-01-01

    This paper examines the relationship between the Toronto Stock Exchange (TSE) and election polls during the 1988 Canadian General Election campaign. Two hypotheses are investigated: first, did polls influence the TSE, and secondly, if so, did the nature of the influence suggest that investors were reacting to expectations concerning the effect of the Canada-U.S. Free Trade Agreement (FTA)? I find that the TSE was positively related to Conservative popularity as measured by polls, but that the...

  19. Intra-Campaign Changes in Voting Preferences: The Impact of Media and Party Communication

    Science.gov (United States)

    Johann, David; Königslöw, Katharina Kleinen-von; Kritzinger, Sylvia; Thomas, Kathrin

    2018-01-01

    An increasing number of citizens change and adapt their party preferences during the electoral campaign. We analyze which short-term factors explain intra-campaign changes in voting preferences, focusing on the visibility and tone of news media reporting and party canvassing. Our analyses rely on an integrative data approach, linking data from media content analysis to public opinion data. This enables us to investigate the relative impact of news media reporting as well as party communication. Inherently, we overcome previously identified methodological problems in the study of communication effects on voting behavior. Our findings reveal that campaigns matter: Especially interpersonal party canvassing increases voters’ likelihood to change their voting preferences in favor of the respective party, whereas media effects are limited to quality news outlets and depend on individual voters’ party ambivalence.

  20. Intra-Campaign Changes in Voting Preferences: The Impact of Media and Party Communication.

    Science.gov (United States)

    Johann, David; Königslöw, Katharina Kleinen-von; Kritzinger, Sylvia; Thomas, Kathrin

    2018-01-01

    An increasing number of citizens change and adapt their party preferences during the electoral campaign. We analyze which short-term factors explain intra-campaign changes in voting preferences, focusing on the visibility and tone of news media reporting and party canvassing. Our analyses rely on an integrative data approach, linking data from media content analysis to public opinion data. This enables us to investigate the relative impact of news media reporting as well as party communication. Inherently, we overcome previously identified methodological problems in the study of communication effects on voting behavior. Our findings reveal that campaigns matter: Especially interpersonal party canvassing increases voters' likelihood to change their voting preferences in favor of the respective party, whereas media effects are limited to quality news outlets and depend on individual voters' party ambivalence.

  1. Talking about Quitting: Interpersonal Communication as a Mediator of Campaign Effects on Smokers’ Quit Behaviors

    Science.gov (United States)

    Jeong, Michelle; Tan, Andy; Brennan, Emily; Gibson, Laura; Hornik, Robert C.

    2015-01-01

    This study examined the role of interpersonal communication in the context of a mass media anti-smoking campaign. Specifically, it explored whether conversations about campaign ads and/or about quitting mediated campaign exposure effects on two quitting behaviors (sought help to quit and tried to quit smoking completely), as well as the relationship between ad-related and quitting-related conversations. Data were collected prior to the campaign and monthly for 16 months during the campaign through cross-sectional telephone surveys among a sample of 3277 adult Philadelphian smokers. Follow-up interviews were conducted among 877 participants three months after their first survey. Cross-sectional and longitudinal mediation models with bootstrap procedures assessed the indirect effects of campaign exposure on outcomes through conversations, and of conversations about ads on outcomes through conversations about quitting. In addition, lagged regression analyses tested the causal direction of associations between the variables of interest. The results partially support hypotheses that conversations about quitting mediate campaign effects on quitting-related behaviors, and, in line with previous research, that conversations about the ads have indirect effects on quitting-related behaviors by triggering conversations about quitting. These findings demonstrate the importance of considering interpersonal communication as a route of campaign exposure effects when evaluating and designing future public health campaigns. PMID:26147367

  2. Impact of a parent-child sexual communication campaign: results from a controlled efficacy trial of parents.

    Science.gov (United States)

    Davis, Kevin C; Blitstein, Jonathan L; Evans, W Douglas; Kamyab, Kian

    2010-07-21

    Prior research supports the notion that parents have the ability to influence their children's decisions regarding sexual behavior. Yet parent-based approaches to curbing teen pregnancy and STDs have been relatively unexplored. The Parents Speak Up National Campaign (PSUNC) is a multimedia campaign that attempts to fill this void by targeting parents of teens to encourage parent-child communication about waiting to have sex. The campaign follows a theoretical framework that identifies cognitions that are targeted in campaign messages and theorized to influence parent-child communication. While a previous experimental study showed PSUNC messages to be effective in increasing parent-child communication, it did not address how these effects manifest through the PSUNC theoretical framework. The current study examines the PSUNC theoretical framework by 1) estimating the impact of PSUNC on specific cognitions identified in the theoretical framework and 2) examining whether those cognitions are indeed associated with parent-child communication Our study consists of a randomized efficacy trial of PSUNC messages under controlled conditions. A sample of 1,969 parents was randomly assigned to treatment (PSUNC exposure) and control (no exposure) conditions. Parents were surveyed at baseline, 4 weeks, 6 months, 12 months, and 18 months post-baseline. Linear regression procedures were used in our analyses. Outcome variables included self-efficacy to communicate with child, long-term outcome expectations that communication would be successful, and norms on appropriate age for sexual initiation. We first estimated multivariable models to test whether these cognitive variables predict parent-child communication longitudinally. Longitudinal change in each cognitive variable was then estimated as a function of treatment condition, controlling for baseline individual characteristics. Norms related to appropriate age for sexual initiation and outcome expectations that communication

  3. Impact of a parent-child sexual communication campaign: results from a controlled efficacy trial of parents

    Directory of Open Access Journals (Sweden)

    Evans W Douglas

    2010-07-01

    Full Text Available Abstract Background Prior research supports the notion that parents have the ability to influence their children's decisions regarding sexual behavior. Yet parent-based approaches to curbing teen pregnancy and STDs have been relatively unexplored. The Parents Speak Up National Campaign (PSUNC is a multimedia campaign that attempts to fill this void by targeting parents of teens to encourage parent-child communication about waiting to have sex. The campaign follows a theoretical framework that identifies cognitions that are targeted in campaign messages and theorized to influence parent-child communication. While a previous experimental study showed PSUNC messages to be effective in increasing parent-child communication, it did not address how these effects manifest through the PSUNC theoretical framework. The current study examines the PSUNC theoretical framework by 1 estimating the impact of PSUNC on specific cognitions identified in the theoretical framework and 2 examining whether those cognitions are indeed associated with parent-child communication Methods Our study consists of a randomized efficacy trial of PSUNC messages under controlled conditions. A sample of 1,969 parents was randomly assigned to treatment (PSUNC exposure and control (no exposure conditions. Parents were surveyed at baseline, 4 weeks, 6 months, 12 months, and 18 months post-baseline. Linear regression procedures were used in our analyses. Outcome variables included self-efficacy to communicate with child, long-term outcome expectations that communication would be successful, and norms on appropriate age for sexual initiation. We first estimated multivariable models to test whether these cognitive variables predict parent-child communication longitudinally. Longitudinal change in each cognitive variable was then estimated as a function of treatment condition, controlling for baseline individual characteristics. Results Norms related to appropriate age for sexual

  4. Gardiner's Soup Festival in Zlataritsa - Development of Cultural Tourism or Pre-Elections Campaign: A Case Study

    Directory of Open Access Journals (Sweden)

    M. Karamihova

    2016-11-01

    Full Text Available This article discusses the heritage re-establishment during a gourmet festival. Fieldwork data (2007-2015 have shown that unlike other new gourmet festi-vals in Bulgaria the Gardeners’ soup festival serves to be achieved several very different goals: First of all this is an important part of pre-election campaigns for local authorities and for Parliament. Second – this festival strengthens local identity and integrates different ethnic and religious groups inhabiting the small town nowadays. Despite it was pronounced as gourmet festival and was introduced as a part of local strategy for development of tourism the ethnog-raphy shows that main actors do not promote it as touristic attraction. Thereby Gardeners’ soup festival is not stereotypic small-town festival.

  5. Persuading Girls to Take Elective Physical Science Courses in High School: Who Are the Credible Communicators?

    Science.gov (United States)

    Koballa, Thomas R., Jr.

    1988-01-01

    Identifies communicators whom eighth-grade girls perceive as credible regarding reasons for taking elective physical science courses in high school. Finds that father, woman science teacher, mother, and boy high school student are ranked highly. Attributes associated with the communicators were classified as prestige, trustworthiness, similarity,…

  6. 49 CFR 579.5 - Notices, bulletins, customer satisfaction campaigns, consumer advisories, and other communications.

    Science.gov (United States)

    2010-10-01

    ... 49 Transportation 7 2010-10-01 2010-10-01 false Notices, bulletins, customer satisfaction... General § 579.5 Notices, bulletins, customer satisfaction campaigns, consumer advisories, and other... to NHTSA a copy of each communication relating to a customer satisfaction campaign, consumer advisory...

  7. Domesticating Uncertainty - Reflections on electoral and bureaucratic practices in a election office

    DEFF Research Database (Denmark)

    Vadgård, Anne Kathrine Pihl

    Election Day is often considered a celebration of democracy in which politicians and voters alike partake in the festivities. They vote, campaign discuss, and engage. Election Day is, however, also the culmination of months and months of preparation behind the scene. In the bureaucratic engine ro...... discussions of accountability and control with remote bureaucratic sites.......Election Day is often considered a celebration of democracy in which politicians and voters alike partake in the festivities. They vote, campaign discuss, and engage. Election Day is, however, also the culmination of months and months of preparation behind the scene. In the bureaucratic engine room...... – the election office – every little step towards this celebratory day and the subsequent counting of the ballots are planned meticulously. By following these often mundane and ordinary practices at a Danish election office this paper discusses the bureaucratic infrastructures, in which electoral and democratic...

  8. Politics and Radio in the 1924 Campaign.

    Science.gov (United States)

    Berkman, Dave

    1987-01-01

    Discusses the relation between radio broadcasting and politics in the 1924 presidential campaign, focusing on newspaper and magazine coverage. Notes radio's influence on candidate image, the aspect of censorship, and the use of radio during the campaign and after the election. (MM)

  9. Image Gently(SM): a national education and communication campaign in radiology using the science of social marketing.

    Science.gov (United States)

    Goske, Marilyn J; Applegate, Kimberly E; Boylan, Jennifer; Butler, Priscilla F; Callahan, Michael J; Coley, Brian D; Farley, Shawn; Frush, Donald P; Hernanz-Schulman, Marta; Jaramillo, Diego; Johnson, Neil D; Kaste, Sue C; Morrison, Gregory; Strauss, Keith J

    2008-12-01

    Communication campaigns are an accepted method for altering societal attitudes, increasing knowledge, and achieving social and behavioral change particularly within public health and the social sciences. The Image Gently(SM) campaign is a national education and awareness campaign in radiology designed to promote the need for and opportunities to decrease radiation to children when CT scans are indicated. In this article, the relatively new science of social marketing is reviewed and the theoretical basis for an effective communication campaign in radiology is discussed. Communication strategies are considered and the type of outcomes that should be measured are reviewed. This methodology has demonstrated that simple, straightforward safety messages on radiation protection targeted to medical professionals throughout the radiology community, utilizing multiple media, can affect awareness potentially leading to change in practice.

  10. News and campaign dynamics in EU 27

    NARCIS (Netherlands)

    de Vreese, C.; Schuck, A.; Maier, M.; Stengel, K.; Haubold, V.; Süß, K.; Tenscher, J.

    2009-01-01

    The presentation provides an introduction to the media content analysis of the European election campaign conducted in the 27 EU member states in the 3 weeks leading up to the June 2009 elections. The analysis is an integral part of the PIREDEU project (www.piredeu.eu): Providing an Infrastructure

  11. Cyberstalking on Twitter @triomacan2000 at Election 2014

    Directory of Open Access Journals (Sweden)

    Christiany Juditha

    2015-07-01

    Full Text Available The use of Twitter is open up the space for freedom of expression and opinion. But also raised a new phenomenon called cyberstalking (bullying. Acts of bullying (violence/intimidation are also occur in cyberspace. People are free to commit violence and intimidate others without  either use a personal account, institutional and anonymous. Especially when  the Election arrives. This action is more intense uncontrolled. This study was carried out to get an overview of the phenomenon of cyberstalking on Twitter in 2014 elections that carried the account @ TrioMacan2000. The method used is a qualitative content analysis of the unit of analysis is the whole message (tweet on account @ TrioMacan2000 during the legislative election campaign period opens March 16 to April 5, 2014. The study concluded that most of the tweets are also pictures posted on the account @ TrioMacan2000 throughout the campaign period of election legislation, cyberstalking entered in all categories studied, namely the desire to hurt; post power imbalance; repetition, as well as the pleasure that is felt by the perpetrators.

  12. The ninth Majlis elections in Iran: Electoral laws, procedures and institutions

    OpenAIRE

    Abdol Moghset Bani Kamal

    2013-01-01

    Elections have been held regularly in the Islamic Republic of Iran since 1979. This shows the importance the ruling elites attach to elections as a method of legitimating their rule. This paper examines the ninth Majlis (parliamentary) elections held on March 2, 2012. It analyses the Iranian electoral laws, the candidates contesting elections, their campaign style, the voting, and the post-election debates. It answers the following questions: What was the significance of the ninth Majlis elec...

  13. Political Campaigns Get Personal with Students

    Science.gov (United States)

    Hermes, J. J.

    2007-01-01

    On Election Day in 2006, some students at the University of Texas at Austin were prodded by startlingly personal calls from Democratic Party supporters. As political campaigns look to corral young voters, those calls could be a harbinger of things to come in 2008: campaigns going after students through contact information that public colleges are…

  14. The Geography of Political Communication: Effects of Regional Variations in Campaign Advertising on Citizen Communication

    Science.gov (United States)

    Cho, Jaeho

    2011-01-01

    This study explores whether and how campaign-induced changes in local information environments influence citizens' everyday communication activities. The empirical analysis in this study centers on a comparison of two New Jersey media markets that showed idiosyncratic differences in the amount of political advertising during the 2000 presidential…

  15. Mass media health communication campaigns combined with health-related product distribution: a community guide systematic review.

    Science.gov (United States)

    Robinson, Maren N; Tansil, Kristin A; Elder, Randy W; Soler, Robin E; Labre, Magdala P; Mercer, Shawna L; Eroglu, Dogan; Baur, Cynthia; Lyon-Daniel, Katherine; Fridinger, Fred; Sokler, Lynn A; Green, Lawrence W; Miller, Therese; Dearing, James W; Evans, William D; Snyder, Leslie B; Kasisomayajula Viswanath, K; Beistle, Diane M; Chervin, Doryn D; Bernhardt, Jay M; Rimer, Barbara K

    2014-09-01

    Health communication campaigns including mass media and health-related product distribution have been used to reduce mortality and morbidity through behavior change. The intervention is defined as having two core components reflecting two social marketing principles: (1) promoting behavior change through multiple communication channels, one being mass media, and (2) distributing a free or reduced-price product that facilitates adoption and maintenance of healthy behavior change, sustains cessation of harmful behaviors, or protects against behavior-related disease or injury. Using methods previously developed for the Community Guide, a systematic review (search period, January 1980-December 2009) was conducted to evaluate the effectiveness of health communication campaigns that use multiple channels, including mass media, and distribute health-related products. The primary outcome of interest was use of distributed health-related products. Twenty-two studies that met Community Guide quality criteria were analyzed in 2010. Most studies showed favorable behavior change effects on health-related product use (a median increase of 8.4 percentage points). By product category, median increases in desired behaviors ranged from 4.0 percentage points for condom promotion and distribution campaigns to 10.0 percentage points for smoking-cessation campaigns. Health communication campaigns that combine mass media and other communication channels with distribution of free or reduced-price health-related products are effective in improving healthy behaviors. This intervention is expected to be applicable across U.S. demographic groups, with appropriate population targeting. The ability to draw more specific conclusions about other important social marketing practices is constrained by limited reporting of intervention components and characteristics. Published by Elsevier Inc.

  16. Statistical analysis of Brazilian electoral campaigns via Benford's law

    Science.gov (United States)

    Gamermann, Daniel; Antunes, Felipe Leite

    2018-04-01

    The principle of democracy is that the people govern through elected representatives. Therefore, a democracy is healthy as long as the elected politicians do represent the people. We have analyzed data from the Brazilian electoral court (Tribunal Superior Eleitoral, TSE) concerning money donations for the electoral campaigns and the election results. Our work points to two conclusions that combined may be in conflict with the democratic principle: money is the determining factor on whether a candidate is elected or not (opposed to representativeness); secondly, the use of Benford's Law to analyze the declared donations received by the parties and electoral campaigns shows either possible manipulations in the declarations or a significant number of donations that might not have been spontaneous from the donors. The better term that describes Brazil's government system is plutocracy (govern by the wealthy).

  17. Textual Analysis of Populist Discourse in 2014/2015 Presidential Election in Croatia

    Directory of Open Access Journals (Sweden)

    Marijana Grbeša

    2016-06-01

    Full Text Available Populism has been vastly present in Croatian media discourse as a common point of reference but it has been almost completely left out from scientific inquiry. Building on the premise that populism is reflected in communication practices of politicians, parties and movements, this paper uses content analysis to examine interviews of the four presidential candidates during election campaign in Croatia in 2014 (first round and 2015 (second round. We apply a two-level approach to measure populism on two distinct but related levels - as a thin-centered political ideology and as a political communication style. Populism as ideology is examined through the presence of positive references to the people, relationship to political elites and references to ‘dangerous others’. The analysis of populism as political communication style is primarily set to determine efforts of the candidates to use populist cues to resonate with the voters. The presence of populist style is here examined through three categories: politicians’ explicit referencing to the people, their attempts of displaying proximity to the people by using language that typically belongs to the private sphere and their use of ‘empty signifiers’. The results of this study indicate that populism was present in 2014/2015 Croatian presidential election on both examined levels - as an ideology and as a communication style.

  18. Electoral Mobilization for European Parliament Elections – A Portuguese Quasi-Experimental Plan for The 2004/2009 Elections

    Directory of Open Access Journals (Sweden)

    Jorge De Sá

    2014-02-01

    Full Text Available The European Parliament (EP elections have registered high rates of abstention and Portugal is no different from all the other EU countries. From a relational marketing paradigm, we have tried to define the concept of local proximity-based political communication, the grounds for a research program based on a quasi-experimental plan aimed at verifying a set of assumptions on the effects of local proximity-based political communication on the mobilization of Portuguese voters for the EP elections of 2004 and 2009. The results are clear: the proximity-based political communication generated significant electoral mobilization in those two elections.

  19. Russia's parliamentary elections and energy

    International Nuclear Information System (INIS)

    Matveeva, Anna

    1999-01-01

    This article examines the effects of Russia's parliamentary elections on the Russian energy sector and gives details of Russia's legislation concerning Production Sharing Agreement (PSA). The importance of party politics, use of the energy sector as a ready source of cash for electoral campaigns, the government's strengthening of its representation on the board of Gazprom, the role of foreign investors, the bankruptcy of the Siberian Far Eastern Oil Company (Sidanko), the postponement of reforms, and the wait-and-see attitude of investors especially with the forthcoming presidential and Duma elections are discussed. (UK)

  20. #IranVotes: Political Discourse on Iranian Twitter during the 2016 Parliamentary Elections

    OpenAIRE

    Marchant, James; Sabeti, Amin; Bowen, Kyle; Kelly, John; Heacock Jones, Rebekah Ann

    2016-01-01

    In this study, we map and analyze the content and structural features of the Iranian Twittersphere as exhibited over the course of the 2016 legislative elections in order to identify the communities that developed around various political, social, and cultural issues and to assess the influence of online political campaigning that emerged on the platform over the course of the election campaign. Given Iran’s ongoing efforts to control and restrict freedom of expression around numerous politic...

  1. How campaigns polarize the electorate

    DEFF Research Database (Denmark)

    Hansen, Kasper M.; Kosiara-Pedersen, Karina

    2017-01-01

    The minimal effect theory of campaign studies stipulates that intense political competition during campaigns assures and reinforces the initial party choice of the electorate. We find that this reinforcement is two-fold. During the campaign, the party preference of the voters’ in-group party...... an increase in their preference for their most preferred party and a decrease for their least liked party as the campaign progresses. These trends show that the political campaign polarizes the electorate by increasing the affective distance between in-group party and out-group party preferences, thereby...... resulting in stronger political polarization after the campaign than before the campaign. The data utilized in this study is a large six-wave panel-study of Danish voters’ party preferences during the Danish parliamentary election of 2011. Thus, the analysis provides evidence of the minimal effect theory...

  2. Communication Strategy of a successful Frack Campaign in the Netherlands

    Science.gov (United States)

    Hoogerduijn Strating, Eilard; Seinen, Chiel; Heeringa, Henk; Pestman, Bart

    2016-04-01

    In 2011, after several years without frack activities onshore in the Netherlands, a new conventional frack campaign was planned. In the interim, anti-shalegas sentiments had carried over from the US to Europe and various countries had announced a frack moratorium. The Netherlands was not amongst these yet, but it was recognized that starting a new conventional frack campaign could potentially result in a significant negative public sentiment and affect our License to Operate. A team of subsurface and communication experts drafted a communication strategy that was premised on the "Discuss > Decide > Deliver" philosophy, implying that a decision on the campaign-start would only be taken after the results of the engagements with key stakeholders indicated sufficient support. It was recognized that in order to start communication with stakeholders and the general public through engagements, infographics, websites etc., several minimum requirements had to be in place: 1] An explanation about why fracking is done and what it entails 2] An assessment and description of the risks (eg groundwater contamination, tremors) 3] A description of the REACH compliant chemicals used (composition & quantities). With the basic info in place, a staged engagement process was set up where key stakeholders at the national level were informed first, followed by those at regional level (including waterboards), followed by local stakeholders. Several "Go-No go" decision points were build in. Throughout it was agreed that a target date for the actual frack campaign was only to be set once local engagements were going to start. Several of the technical staff (eg subsurface and well engineers) received media and communication training to prep them for the engagements with external stakeholders and communities. Also several staff were identified that would be involved in the writing of Q&A's, external bulletins etc. Having technical staff involved in such communications helped build credibility

  3. Europe – political cleavage in the French presidential elections .

    OpenAIRE

    Loredana Pătruţiu Balteș

    2012-01-01

    The French presidential elections of 2012 brought a new political approach concerning the candidates speech, because Europe became one of the main electoral themes within a national election. In full European economic crisis, the French people seem more than ever interested about the future of European construction, and in this context, the presidential candidates had to tackle this topic of interest in their election campaign. Analyzing the speeches of the first three candidates among the Fr...

  4. The Use of Social Networking Sites (SNSs) in Health Communication Campaigns: Review and Recommendations.

    Science.gov (United States)

    Shi, Jingyuan; Poorisat, Thanomwong; Salmon, Charles T

    2018-01-01

    The past decade has witnessed a rapid increase in the use of Social Networking Sites (SNSs) in health communication campaigns seeking to achieve an ambitious range of health-related impacts. This article provides a review of 40 studies and research protocols, with a focus on two key factors that differentiate SNSs from more traditional health communication approaches of the past. The first is the potential dualism between message sender and receiver, in which receivers become receiver-sources who forward and amplify the content and reach of health messages. The second is the potential dualism between message and message impact, in which the act of forwarding and modifying messages by receiver-sources itself becomes a measure of message impact. Each of these dualisms has implications for the design and evaluation of contemporary health communication campaigns. The review concludes with a series of observations and recommendations for future health communication research.

  5. The ninth Majlis elections in Iran: Electoral laws, procedures and institutions

    Directory of Open Access Journals (Sweden)

    Abdol Moghset Bani Kamal

    2013-06-01

    Full Text Available Elections have been held regularly in the Islamic Republic of Iran since 1979. This shows the importance the ruling elites attach to elections as a method of legitimating their rule. This paper examines the ninth Majlis (parliamentary elections held on March 2, 2012. It analyses the Iranian electoral laws, the candidates contesting elections, their campaign style, the voting, and the post-election debates. It answers the following questions: What was the significance of the ninth Majlis elections? How were the ninth Majlis elections conducted? And how did the proponents and opponents of the Islamic Republic of Iran look at the entire electoral process?

  6. Marketing campaigns and politics – british experience

    Directory of Open Access Journals (Sweden)

    Halida Sarajlić

    2007-12-01

    Full Text Available By gaining political power, individuals and political par¬ties at the same time gain the power to shape not only political but also public life. An accelerated growth of mass media communication has led to the development of various means and techniques of political marketing. This in turn requires certain adjustments to political campaigns and programs, out of which only those adapted to the new communication environment may succeed. Marketing in terms of politics and especially negative comparative advertising, which is becoming increasingly more present and intense in political campaigning, opens a series of ethical questions. Among others, these include whether such advertising in politics is effective, to what extent and what its consequences are. The goal of this paper is to present the main characteristics of political marketing, the effectiveness of the methods and techniques used in the course of elect¬ion campaigning, their consequences and basic differences between political marketing and products and services marketing. A special emphasis will be placed on the presentation of political marketing of Great Britain, which has a long tradition in utilizing marketing methods and techniques in the political arena. Moreover, political moves made by politicians and political parties in Great Britain certainly make a good starting point for shaping an optimal political strategy in other countries, while at the same time taking into account the particulars of a specific political and social environment. Content analysis methodology was used in the preparation of this paper and all the data were gathered from secondary sources.

  7. An Analysis of Malaysian Political Communication and Its Role in Electoral Process

    Directory of Open Access Journals (Sweden)

    Saabar Suhaimee Saahar

    2017-01-01

    Full Text Available This paper attempts to discuss political communication in Malaysia especially after the 12th General Elections (GE12. The purpose of this study is to analyse the political efficacy or sense making process which involve analysing the techniques and creative execution that had been used by political parties and its effects on Malaysian voters. The results of GE 12 had fashioned a political tsunami that influenced many important aspects in the Malaysian political landscape, be it national and economic policies, social unity or campaign strategies. Therefore, the main focus of this paper is to discuss the elements and importance of political communication research in Malaysian political communication campaign by focusing on the aspects of creative execution, political information efficacy and sense making process and its impact on the choice of communication tools amongst Malaysian voters.

  8. Comparative cost-effectiveness of the components of a behavior change communication campaign on HIV/AIDS in North India.

    Science.gov (United States)

    Sood, Suruchi; Nambiar, Devaki

    2006-01-01

    Numerous studies show that exposure to entertainment-education-based mass media campaigns is associated with reduction in risk behaviors. Concurrently, there is a growing interest in comparing the cost-effectiveness of HIV prevention interventions taking into account infrastructural and programmatic costs. In such analyses, though few in number, mass media campaigns have fared well. Using data from a mass media communication campaign in the low HIV prevalence states of Uttar Pradesh, Rajasthan, and Delhi in Northern India, in this article we examine the following: (1) factors that mediate behavior change in different components of the campaign, comprising a TV drama, reality show for youth audiences, and TV spots; (2) the relative impact of campaign components on the behavioral outcome: condom use; and (3) the cost-effectiveness calculations arising from this analysis. Results suggest that recall of the TV spots and the TV drama influences behavior change and is strongly associated with interpersonal communication and positive gender attitudes. The TV drama, in spite of being the costliest, emerges as the most cost-effective component when considering the behavioral outcome of interest. The analysis of the comparative cost-effectiveness of individual campaign components provides insights into the planning of resources for communication interventions globally.

  9. Taiwan in 2004: Elections, Referenda, and Other Democratic Challenges

    National Research Council Canada - National Science Library

    Dumbaugh, Kerry

    2005-01-01

    .... In both the presidential and legislative election campaigns, Chen emphasized gaining a separate international identity for Taiwan -- an emphasis to which Beijing strenuously objected as dangerously...

  10. The Functions of Political Advertising for Campaign Organizations.

    Science.gov (United States)

    Sheinkopf, Kenneth G.; And Others

    One previously untested benefit of political advertising before elections may be that it serves "internal" as well as "external" needs, i.e., it boosts the morale of the campaign staff and provides them with information to persuade voters. This proposition was tested during the 1970 Wisconsin gubernatorial campaign by means of a questionnaire…

  11. Inoculation in Political Campaign Communication.

    Science.gov (United States)

    Pfau, Michael; Burgoon, Michael

    1988-01-01

    Posits a strategy of resistance to the influence of attack messages in political campaigns. Finds that political campaign messages can be designed to inoculate supporters of candidates against subsequent attack messages of opposing candidates. (MS)

  12. The pragmatics of NPP presidential campaign promises in Ghana's ...

    African Journals Online (AJOL)

    The paper discusses election campaign promises under Commissives, an aspect of Speech Act Theory, and Political Discourse Analysis (PDA). It considers the importance of context and looks at the social settings that are connected with promises. It examines the semantics, pragmatics and the structure of campaign ...

  13. Effects of first time voters’ political social media use on electoral behaviour - A smartphone-based measurement of media exposure to political information in an election campaign

    DEFF Research Database (Denmark)

    Ohme, Jakob; de Vreese, Claes; Jensen, Camilla

    in citizens’ political media diet. Especially social media platforms like Facebook, Twitter or YouTube offer an up-to-date stream of information, easy to tune in and with personalized content citizens (or at least their network) are interested in. A recent study by PEW (Mitchell, Gottfried & Matsa, 2015...... for young citizens in an election campaign. Second, it will concentrate on their social media use to gain not only gain information about the platform first time voters use, but digging deeper to distinguish between types of content their social media exposure to political information consists of. Third......, it will determine what effect the exposure to political information on different media channels can have on electoral participation and their first vote in a national election....

  14. Anuncios y estrategias de campaña en televisión: un balance de la elección intermedia de 2015 en México / Television Campaign Ads and Strategies: The Case of Mexico’s 2015 Mid-term Elections

    Directory of Open Access Journals (Sweden)

    Oniel Francisco Díaz Jiménez

    2016-07-01

    Full Text Available En las campañas electorales profesionalizadas, los partidos políticos y los candidatos presentan sus propuestas ante el electorado y buscan maximizar votos, principalmente, a través de los medios de comunicación. En elecciones presidenciales, las estrategias y las tácticas de campaña se enfocan en las imágenes y las propuestas políticas de los candidatos que compiten por la Presidencia. Sin embargo, ¿qué ocurre en elecciones congresionales intermedias, donde los actores principales de la campaña son los partidos políticos y sus candidatos que compiten por cargos legislativos? Este trabajo realiza un análisis de contenido de los anuncios televisivos (spotsde 30 segundos transmitidos por los partidos mexicanos durante las elecciones congresionales intermedias de 2015, con el fin de identificar sus estrategias de campaña. Los resultados muestran diferencias relevantes entre las campañas realizadas por las organizaciones nacionales de los partidos y las campañas de los candidatos individuales a nivel distrital. Sin embargo, también ponen a la vista que los anuncios de ataque fueron un componente central en las estrategias mediáticas de los partidos y los candidatos durante la campaña. / In professionalized election campaigns, political parties and candidates present their policy proposals to the electorate and seek to maximize votes, primarily through media appeals. In presidential elections, campaign tactics and strategies focus on the images and policy proposals of presidential candidates. However, what happens in congressional mid-term elections, where the main campaigners are the political parties and their congressional candidates? This article analyzes the content of all television announcements (30-second spots broadcast by Mexican political parties during the 2015 mid-term congressional elections, in order to identify their campaign strategies. The results show relevant differences between the campaigns run by national

  15. Resuscitating voter interest in Zambia: the Adult Education Association of Zambia's role in national elections.

    Science.gov (United States)

    Chakanika, W W; Chuma, P C

    1999-08-01

    This paper examines the role of the Adult Education Association of Zambia (AEAZ) in the Zambian national elections. Outlined in this paper are workshop topics, challenges encountered, and outcomes of the education campaign by the AEAZ in its crusade to inform voters of their rights and obligations. The six interrelated topics presented at various civic awareness campaigns were leadership qualities; community participation in national development; responsible citizenship; electoral process and the management of elections; the role of a member parliament; and human rights. The primary problem of the AEAZ campaign was language. Although English is preferred in urban areas, most of the residents in the rural areas are illiterate, and the campaign had to be conducted in several local languages, where most of the people were unfamiliar to campaigners. Other challenges affecting the AEAZ outreach efforts were lack of reliable transportation and lack of funds. Despite these challenges, the campaign was successful in encouraging citizens to vote, lobbying, advocacy, and holding political representatives accountable for their actions. This was evident in the 1996 presidential and general elections, in which there was a significant increase in the number of voters who took part in the electoral process. This paper concludes that nongovernmental organizations involved in the sensitization campaigns should coordinate and collaborate in order to enhance their capacity.

  16. Voting Behaviour in the 2009 South African Election

    OpenAIRE

    Norbert Kersting

    2010-01-01

    This article analyses voting behaviour in the South African election of 2009 and draws conclusions regarding the significance of party affiliation and issue-based voting in South Africa. It demonstrates the low level of voter registration and voter turnout. In the 2009 election the Independent Electoral Commission had problems with electoral management for the first time; however, it was able to prevent electoral violence. During the campaign the newly founded COPE focused on institutional re...

  17. Voting behaviour in the 2009 South African election

    OpenAIRE

    Kersting, Norbert

    2009-01-01

    This article analyses voting behaviour in the South African election of 2009 and draws conclusions regarding the significance of party affiliation and issue-based voting in South Africa. It demonstrates the low level of voter registration and voter turnout. In the 2009 election the Independent Electoral Commission had problems with electoral management for the first time; however, it was able to prevent electoral violence. During the campaign the newly founded COPE focused on institutional re...

  18. CANDIDATES IN THE PRESIDENTIAL ELECTIONS IN ROMANIA (2014: THE USE OF SOCIAL MEDIA IN POLITICAL MARKETING

    Directory of Open Access Journals (Sweden)

    Monica Patrut

    2015-07-01

    Full Text Available The phenomenon of social media has drawn the attention of the specialists from the political marketing because it contributes quickly and efficiently to the increase of the political product’s visibility and appeals to its supporters for content creation and viral promotion of the political messages. In addition, the candidate can communicate directly with the citizens and may involve them in creating virtual communities. In our study we briefly present the way in which social media was used, timidly at first, during the campaign for the 2008 parliamentary elections, for the 2009 presidential elections and for the 2012 local and parliamentary elections. The importance of social media increased during the 2012 Romanian presidential impeachment referendum and contributed decisively to rallying voters to go to the polls and, implicitly, to the Klaus Iohannis’s victory in the 2014 presidential elections. We have focused especially on Facebook, as social network, because it has managed to attract the largest number of users in Romania. The success of the 2.0 political actors does not imply (only to use the network as an alternative news channel, but especially to establish the bidirectional connection and constant interaction with virtual friends.

  19. Correlates of Initial Recall of a Multimedia Communication Campaign to Promote Physical Activity among Tweens: the WIXX Campaign.

    Science.gov (United States)

    Bélanger-Gravel, Ariane; Cutumisu, Nicoleta; Gauvin, Lise; Lagarde, François; Laferté, Marilie

    2017-01-01

    This study examined factors associated with children's and parents' recall of a communication campaign aimed at promoting children's physical activity. A cross-sectional population-based telephone survey was conducted among 1001 children and their parents. Respondents were recruited through a random digit dialing procedure. Respondents' recall of the campaign, beliefs, sociodemographics as well as levels of physical activity and sedentary behaviors were self-reported. Logistic regression analyses were conducted for tweens and their parents separately. Girls (odds ratio [OR] = 2.1; 95%confidence interval (CI): 1.3, 3.5) were more likely to have unaided recall when compared to boys. Tweens in primary school (OR = 1.9; 95%CI: 1.0, 3.4 and OR = 2.1; 95%CI: 1.4, 3.0) and those speaking French (OR = 3.3; 95%CI: 1.4, 8.1 and OR = 2.9; 95%CI: 1.8, 4.7) were more likely to have unaided and aided recall, respectively. Among parents, tweens' unaided (OR = 12.0; 95%CI: 5.2, 28.1) and aided (OR = 3.3; 95%CI: 1.5, 7.3) recall, obesity status (OR = 2.6; 95%CI: 1.3, 5.3), and low income (OR = 5.2; 95%CI: 1.9, 14.3) were positively associated with recall. Additional beliefs were associated with tweens' and parents' recall of the campaign. The association between sex, language, and recall is in line with the branding strategy adopted and no clear evidence for communication inequalities was observed.

  20. Brazil's election: as polarized as can be

    OpenAIRE

    Wheatley, Jonathan

    2014-01-01

    What you see above is a graphic representation of something anyone who followed the campaign that led to the re-election of Dilma Rousseff as Brazil’s president on October 26 already knows: the election was the most polarised in the country’s history. Brasil was split down the middle, not only numerically (Dilma got 52 per cent, Aécio Neves 48) and geographically (Dilma won in the less developed north, Aécio in the more prosperous south). The twitterspere, too, was divided into two camps....

  1. Using campaigns to improve perceptions of the value of adult vaccination in the United States: Health communication considerations and insights.

    Science.gov (United States)

    Nowak, Glen J; Shen, Angela K; Schwartz, Jason L

    2017-10-09

    Vaccines have much relevance and promise for improving adult health in the United States, but to date, overall use and uptake remain far below desired levels. Many adults have not received recommended vaccinations and many healthcare providers do not strongly and actively encourage their use with patients. This has led some public health and medical experts to conclude that adult vaccines are severely undervalued by the U.S. public and healthcare providers and to call for campaigns and communication-based efforts to foster increased appreciation, and in turn, higher adult immunization rates. A narrative integrative review that draws upon the vaccine valuation and health communication literatures is used to develop a framework to guide campaign and communication-based efforts to improve public, provider, and policymakers' assessment of the value of adult vaccination. The review does this by: (1) distinguishing social psychological value from economic value; (2) identifying the implications of social psychological value considerations for adult vaccination-related communication campaigns; and (3) using five core health communication considerations to illustrate how social psychological notions of value can be integrated into campaigns or communication that are intended to improve adult vaccination value perceptions and assessments, and in turn, motivate greater support for and uptake of recommended adult vaccines. Copyright © 2017 Elsevier Ltd. All rights reserved.

  2. Persuading girls to take elective physical science courses in high school: Who are the credible communicators?

    Science.gov (United States)

    Koballa, Thomas R., Jr.

    Eighth-grade girls (N=257) randomly selected from nine different public junior high schools in central Texas were questioned in order to identify the communicators whom they perceive as highly credible regarding reasons for taking elective physical science courses in high school and the attributes associated with these communicators. Four persons were each identified by better than 10 percent of the sample as the best person to try to convince junior high school girls to take elective physical science courses in high school. In order of perceived credibility, these persons are father, woman science teacher, mother, and boy high school student. Slight variations in the order of perceived credibility were found when the responses from girls of the different ethnic groups represented in the sample (Caucasian, Hispanic, Black, and Asian) were examined separately. Attributes listed by the respondents for father, woman science teacher, mother, and boy high school student were examined and classified into the categories of prestige, trustworthiness, similarity, attractiveness, and power. Prestige and trustworthiness are the attributes associates most frequently with communicators identified as highly credible. Implications of the present study and suggestions for further research are discussed.

  3. [Political broadcasting, the media and citizens on the Internet: towards a new communication milestone for the day of reflection in Spain].

    Science.gov (United States)

    Campos-Domínguez, Eva; Valera Ordaz, Lidia; López García, Guillermo

    2015-12-01

    Electoral campaigns in Spain are governed by Organic Law 5/1985 on the general election system, which does not include any specific measures on cybercampaigns. This legal vacuum has led the media to come up with their own interpretion of the regulations when engaging in Internet communications during this period. In order to explore whether the new speed and style of communicating by Internet is matched by a new communication space, this article analyzes the messages that politicians, journalists and citizens exchanged during the day of reflection in Spain's last general election (2011), showing how what has, until now, been seen as a day of silent reflection takes on a new meaning with the Internet.

  4. Efficacy methods to evaluate health communication and marketing campaigns.

    Science.gov (United States)

    Evans, W Douglas; Uhrig, Jennifer; Davis, Kevin; McCormack, Lauren

    2009-06-01

    Communication and marketing are growing areas of health research, but relatively few rigorous efficacy studies have been conducted in these fields. In this article, we review recent health communication and marketing efficacy research, present two case studies that illustrate some of the considerations in making efficacy design choices, and advocate for greater emphasis on rigorous health communication and marketing efficacy research and the development of a research agenda. Much of the outcomes research in health communication and marketing, especially mass media, utilizes effectiveness designs conducted in real time, in the media markets or communities in which messages are delivered. Such evaluations may be impractical or impossible, however, imiting opportunities to advance the state of health communication and marketing research and the knowledge base on effective campaign strategies, messages, and channels. Efficacy and effectiveness studies use similar measures of behavior change. Efficacy studies, however, offer greater opportunities for experimental control, message exposure, and testing of health communication and marketing theory. By examining the literature and two in-depth case studies, we identify advantages and limitations to efficacy studies. We also identify considerations for when to adopt efficacy and effectiveness methods, alone or in combination. Finally, we outline a research agenda to investigate issues of internal and external validity, mode of message presentation, differences between marketing and message strategies, and behavioral outcomes.

  5. Election Campaigns on the Internet: How are Voters Affected?

    DEFF Research Database (Denmark)

    Hoff, Jens Villiam

    2010-01-01

      This article investigates whether political use of the Internet affects users politically. Using a combination of log- and survey data from a study of Internet use during the Danish 2007 parliamentary election, a number of hypotheses are tested. The investigation finds that 30% of the survey re...

  6. The strategic use of inserts in the Brazilian presidential elections

    Directory of Open Access Journals (Sweden)

    Felipe Borba

    2012-01-01

    Full Text Available The aim of this article is to analyze the communication strategies of presidential candidates during the elections held in 2006 and 2010. The focus is on the strategic component of electoral inserts and the methodology consists of investigating how candidates choose to distribute these inserts in the programming of television networks. The results indicate that the candidates pursue different strategies influenced basically by three variables: electoral legislation, their standing in polls and the difference of resources available. In parallel, the article debates the role of the regulation of electoral advertising and how this set of rules influences the level of information of campaigns, the occurrence of attacks, and party strategies. Overall, 2,993 electoral inserts were examined.

  7. Sarawak state elections 2016: revisiting federalism in Malaysia

    OpenAIRE

    Ali, Rashaad; Osman, Mohamed Nawab Mohamed

    2017-01-01

    The recent state elections in the Eastern Malaysian state of Sarawak in 2016 saw the ruling coalition, the Barisan Nasional, secure a comfortable victory through its component party, the Parti Pesaka Bumiputera Bersatu, led by the late Adenan Satem, who passed away suddenly on 11 January 2017. A key theme of Adenan’s election cam-paign was greater autonomy for the state of Sarawak, while he also distanced himself from the troubles of the Najib Razak administration and the federal government. ...

  8. Financing of Political Parties and Electoral Campaigns in Republic of Macedonia

    Directory of Open Access Journals (Sweden)

    Farije ALIU

    2016-07-01

    Full Text Available Political party in the Republic of Macedonia began to operate after independence and the adoption of the Constitution in November 1991 and has since become an integral part of the political scene and the data from the Central Registry of the Republic of Macedonia registered political parties more than 50 political parties active in the current system. The electoral system in the country is set according to the proportional model where direct and free elections by secret ballot to elect members of Parliament and members of the municipal councils and the City of Skopje for four years, while according to the majority model is the selection of the President of the Republic for a term of five years and the election of mayors of municipalities and the City of Skopje for four years. The legal framework for the financing of political parties in the country is well developed. The main law governing the financing of political parties and their supervision law on financing of political parties and the amendments to the same law. The provisions contained in the law is comprehensive, addressing the financing of the regular activities of political parties and their supervision and demonstrate ensuring transparency and accountability in political financing and a ban on anonymous donations and donations from abroad and determine the rules for cap on private donations and prohibiting quid pro quo agreements. Some provisions relating to the financing of political parties included in the Law on Political Parties and certain provisions governing the various supervisory authorities, in particular the Law on Prevention of Corruption and the Law on State Audit footnote. The basic law that regulates elections is the Electoral Code. Under the provisions of the Electoral Code the political parties and election campaign organizers are required to submit financial reports to the authorities to ensure respect for the principles of transparency and accountability and are

  9. Presidential elections: centrality, context, and implications

    Directory of Open Access Journals (Sweden)

    Lima Junior Olavo Brasil de

    2000-01-01

    Full Text Available The author argues that the conjugation of certain democratic, socioeconomic and political factors has led to the "nationalization" of presidential elections in Brazil since 1960. The expansion of the electoral market resulting from urbanization and the growth of the electorate, together with the progressive removal of the obstacles to voting - due to income, gender, age, and education - has democratized the electoral process by diversifying the social structure of the electorate. Since then, the president's election has ceased to depend solely upon rural political forces and now involves multiple combinations of rural and urban political forces. Candidates can no longer count on specific social groups in order to guarantee their election, and need to widen their appeal. Based on the results of the direct presidential elections of 1960, 1989, 1994 and 1998, the author contends that the "nationalization" of the vote is part of the political integration of Brazilian society and that this, together with the social complexity of the electorate, means that the candidate's appeal and political stance need to be more wide-ranging in order to prevent potential conflicts from arising during the election campaign.

  10. The Effect of Health Beliefs, Media Perceptions, and Communicative Behaviors on Health Behavioral Intention: An Integrated Health Campaign Model on Social Media.

    Science.gov (United States)

    Yoo, Sun-Wook; Kim, Jarim; Lee, Yeunjae

    2018-01-01

    Social media have recently gained attention as a potential health campaign tool. This study examines this line of expectation concerning the role social media may play in health campaigns by testing an integrated health campaign model that combines insights from research on social media-specific perceptions and communicative behaviors in order to predict health behaviors. Specifically, this study aims to (a) develop a more holistic social media campaign model for predicting health behaviors in the social media context, (b) investigate how social media channel-related perceptions affect preventive health behaviors, and (c) investigate how communicative behaviors mediate perceptions and behavioral intention. The study conducted an online survey of 498 females who followed the Purple Ribbon Twitter campaign (@pprb), a cervical cancer prevention campaign. The results indicated that information acquisition mediated perceived risk's effect on intention. Information acquisition also mediated the relationships between intention and information selection and information transmission. On the other hand, social media-related perceptions indirectly impacted behavioral intention through communicative behaviors. The findings' theoretical and practical implications are discussed.

  11. Impact of National HIV and AIDS Communication Campaigns in South Africa to Reduce HIV Risk Behaviour

    Directory of Open Access Journals (Sweden)

    Karl Peltzer

    2012-01-01

    Full Text Available In South Africa social and behavioural communication interventions are a critical component of HIV/AIDS prevention, and numerous communication campaigns have been implemented intensively across the country through government initiatives and nongovernmental organisations over the past decade. The aim of this paper is to assess the reach of HIV and AIDS communication campaigns in conjunction with contributions to knowledge, attitudes, and HIV risk behaviours in the general population in South Africa. The sample included in this nationally representative cross-sectional survey was 13234 people aged 15–55 years. Overall, the study found that there was high exposure to 18 different HIV communication programmes (median 6 programmes and 14 programmes more than 30% across different age groups. Most programmes were more often seen or heard by young people aged between 15 and 24 years. In multivariate analysis, greater exposure to HIV mass communication programmes was associated with greater HIV knowledge, condom use at last sex, having tested for HIV in the past 12 months, and less stigmatizing attitude toward PLWHA.

  12. Campaigning on the Internet: 2008 Presidential General Election Candidate Webpage

    OpenAIRE

    William L. Benoit; Mark Glant; Leslie Rill

    2016-01-01

    The Internet is becoming an increasingly important component of political campaigns. This study employed content analysis to apply Functional Theory and Issue Ownership Theory to Obama’s and McCain’s presidential candidate webpages in the 2008 campaign. Acclaims (92%) were more common than attacks (98%); defenses did not occur in this sample. Policy (82%) was addressed more than character (18%). When discussing policy, these candidates addressed future plans most frequently, followed by gener...

  13. Innovations in communication technologies for measles supplemental immunization activities: lessons from Kenya measles vaccination campaign, November 2012

    Science.gov (United States)

    Mbabazi, William B; Tabu, Collins W; Chemirmir, Caleb; Kisia, James; Ali, Nasra; Corkum, Melissa G; Bartley, Gene L

    2015-01-01

    Background To achieve a measles free world, effective communication must be part of all elimination plans. The choice of communication approaches must be evidence based, locally appropriate, interactive and community owned. In this article, we document the innovative approach of using house visits supported by a web-enabled mobile phone application to create a real-time platform for adaptive management of supplemental measles immunization days in Kenya. Methods One thousand nine hundred and fifty-two Red Cross volunteers were recruited, trained and deployed to conduct house-to-house canvassing in 11 urban districts of Kenya. Three days before the campaigns, volunteers conducted house visits with a uniform approach and package of messages. All house visits were documented using a web-enabled mobile phone application (episurveyor®) that in real-time relayed information collected to all campaign management levels. During the campaigns, volunteers reported daily immunizations to their co-ordinators. Post-campaign house visits were also conducted within 4 days, to verify immunization of eligible children, assess information sources and detect adverse events following immunization. Results Fifty-six per cent of the 164 643 households visited said that they had heard about the planned 2012 measles vaccination campaign 1–3 days before start dates. Twenty-five per cent of households were likely to miss the measles supplemental dose if they had not been reassured by the house visit. Pre- and post-campaign reasons for refusal showed that targeted communication reduced misconceptions, fear of injections and trust in herbal remedies. Daily reporting of immunizations using mobile phones informed changes in service delivery plans for better immunization coverage. House visits were more remembered (70%) as sources of information compared with traditional mass awareness channels like megaphones (41%) and radio (37%). Conclusions In high-density settlements, house-to-house visits

  14. The role of digital marketing in political campaigns

    OpenAIRE

    Chester (Jeff); Montgomery (Kathryn C.)

    2017-01-01

    Computational politics—the application of digital targeted-marketing technologies to election campaigns in the US and elsewhere—are now raising the same concerns for democratic discourse and governance that they have long raised for consumer privacy and welfare in the commercial marketplace. This paper examines the digital strategies and technologies of today’s political operations, explaining how they were employed during the most recent US election cycle, and exploring the implications of t...

  15. Russia's parliamentary elections and energy

    Energy Technology Data Exchange (ETDEWEB)

    Matveeva, Anna [Royal Institute of International Affairs, London (United Kingdom)

    1999-11-01

    This article examines the effects of Russia's parliamentary elections on the Russian energy sector and gives details of Russia's legislation concerning Production Sharing Agreement (PSA). The importance of party politics, use of the energy sector as a ready source of cash for electoral campaigns, the government's strengthening of its representation on the board of Gazprom, the role of foreign investors, the bankruptcy of the Siberian Far Eastern Oil Company (Sidanko), the postponement of reforms, and the wait-and-see attitude of investors especially with the forthcoming presidential and Duma elections are discussed. (UK).

  16. FORMING OF INFORMATION COMPETENCE OF STUDENTS IN THE PRCESS OF TEACHING ELECTIVE COURSES MEANS OF INFORMATION AND COMMUNICATION TECHNOLOGIES

    Directory of Open Access Journals (Sweden)

    E. Liskovich

    2012-10-01

    Full Text Available The article considers approaches to the definition of information competence, investigated the possibility of elective courses in physics for the formation of information competence through the use of modern information and communication technologies.

  17. Certification of ICTs in Elections

    DEFF Research Database (Denmark)

    Schürmann, Carsten; Barrat, Jordi; Bolo, Eden

    2015-01-01

    Information and communication technologies play a critical role in the administration and organization of modern elections. Any breakdown of an election technology, security breach or programming error can incur tremendous cost for the electoral management body (EMB)—and may undermine voters’ trust......, starting during the feasibility study, and especially if it is bound by law to provide such a certification. The evaluation reports and related documents can also be used to increase the transparency of the election, improve the dialogue between EMBs and voters, and increase the EMB’s credibility....

  18. Komparace marketingových strategií politické kampaně B. Obamy v jednotlivých státech USA při prezidentské volbě v r. 2008

    OpenAIRE

    Novotná, Alena

    2009-01-01

    The thesis focuses on comparison of marketing strategies of the political campaign in individual states of USA in presidential elections 2008. It describes the American election's system and also defines electors by using basic social-demographical indicators which are crucial when creating the pre-elections campaign. The thesis focuses also on using the communication media during the campaign and also on the the way of financing the campaign itself - above all on fundraising. It describes ma...

  19. Return on interactivity? The characteristics and effectiveness of Web sites during the 2010 Dutch local elections

    NARCIS (Netherlands)

    van Noort, G.; Vliegenthart, R.; Kruikemeier, S.

    2016-01-01

    This article examines the use of interactive features (i.e., discussion and participation features) on the Web sites of Dutch political parties during the 2010 local elections campaign and investigates whether a relationship exists between interactivity and election results. A manual content

  20. General Election 2004: Empirical Validation of Voting Pattern in Malaysia

    Directory of Open Access Journals (Sweden)

    Syed Arabi Idid

    2007-06-01

    Full Text Available Abstract: The purpose of this study is to test the effects of the politically related socio-economic issues, personality of the new Prime Minister and the perceived strength of the ruling party, Barisan Nasional (BN, in influencing the outcomes of elections. It uses the data from the Star-IIUM Survey 2004 and the official election results of general election 2004 for the three northern states of Malaysia and applies the Structural Equation Modeling (SEM. The study found that the personal attributes of the Prime Minister, the strength of the ruling party and the campaign issues positively influenced the popular votes secured by the BN candidates.

  1. Pathways to use of communication campaigns' evaluation findings within international organizations.

    Science.gov (United States)

    O'Neil, Glenn; Bauer, Martin W

    2018-08-01

    This article presents a study on the pathways and processes regarding the use of evaluation findings of communication campaigns from two international organizations, the Office of the High Commissioner for Human Rights (OHCHR) and the International Committee of the Red Cross (ICRC). Several years after the completion of the campaigns and their evaluations, our research identified 28 instances of use and six instances of non-use of the evaluation results, of which the large majority being surprising in nature. Results showed that evaluation use facilitated formal and informal changes at the individual and the organizational level; and, this pattern occurred in a predominantly non-linear fashion, interconnected and overlapping, while gradually decreasing in time and space. Evaluation use was mostly unpredictable, which reflected how meanings are constructed by staff members, as they adjusted and interpreted the findings in opportunistic ways. Copyright © 2018 Elsevier Ltd. All rights reserved.

  2. The effect of a health communication campaign on compliance with mass drug administration for schistosomiasis control in western Kenya--the SCORE project.

    Science.gov (United States)

    Omedo, Martin; Ogutu, Michael; Awiti, Alphonce; Musuva, Rosemary; Muchiri, Geoffrey; Montgomery, Susan P; Secor, W Evan; Mwinzi, Pauline

    2014-11-01

    Compliance with mass drug administration (MDA) can be affected by rumors and mistrust about the drug. Communication campaigns are an effective way to influence attitudes and health behaviors in diverse public health contexts, but there is very little documentation about experiences using health communications in schistosomiasis control programs. A qualitative study was conducted with community health workers (CHWs) as informants to explore the effect of a health communication campaign on their experiences during subsequent praziquantel MDA for schistosomiasis. Discussions were audio-recorded, transcribed verbatim, translated into English where applicable, and analyzed thematically using ATLAS.ti software. According to the CHWs, exposure to mass media messages improved awareness of the MDA, which in turn, led to better treatment compliance. Our findings suggest that communication campaigns influence health behaviors and create awareness of schistosomiasis control interventions, which may ultimately improve praziquantel MDA. © The American Society of Tropical Medicine and Hygiene.

  3. Infotainment in the campaign for the 2015 Spanish general election: An analysis of El Hormiguero from a gender perspective

    OpenAIRE

    María Pilar Rodríguez Pérez; Miren Berasategi

    2016-01-01

    Within the new landscape of political communications characterized by infotainment in prime time television programs, this article analyzes the presence of four political representatives in El Hormiguero to explore if their appearances reinforce gender stereotypes. The analysis of the television programs reveals a substantial progress in the elimination of gender stereotypes which the media traditionally convey and reproduce in political campaigns. The analysis reveals a practical elimination...

  4. Siyasal Kampanya Mesaj Stratejileri ve Seçmen Algısı: Gümüşhane Araştırması
    Political Campaign Message Strategies and Voter Perception: The Case of Gumushane

    OpenAIRE

    Hasan GÜLLÜPUNAR

    2013-01-01

    Determining campaign theme and the campaign messagesdepending upon campaign theme is one of the preparation phases ofpolitical election campaigns. Effectivemanagement of this process is animportant step for the success of campaigns. Thus, the following pointsshould be determined for campaign messages as significant ones:election atmosphere, strengths and weaknesses of candidate, strengthsand weaknesses of opponent candidate, and socio-demographiccharacteristics and expectations of the elector...

  5. Campaign contributions, lobbying and post-Katrina contracts.

    Science.gov (United States)

    Hogan, Michael J; Long, Michael A; Stretesky, Paul B

    2010-07-01

    This research explores the relationship between political campaign contributions, lobbying and post-Hurricane Katrina cleanup and reconstruction contracts. Specifically, a case-control study design is used to determine whether campaign contributions to national candidates in the 2000-04 election cycles and/or the employment of lobbyists and lobbying firms increased a company's probability of receiving a post-hurricane contract. Results indicate that both a campaign contribution dichotomous variable and the dollar amount of contributions are significantly related to whether a company received a contract, but that lobbying activity was not. These findings are discussed in the context of previous research on the politics of natural disasters, government contracting and governmental and corporate deviance.

  6. The Digital Architectures of Social Media: Comparing Political Campaigning on Facebook, Twitter, Instagram, and Snapchat in the 2016 U.S. Election

    OpenAIRE

    Bossetta, Michael

    2018-01-01

    The present study argues that political communication on social media is mediated by a platform’s digital architecture – the technical protocols that enable, constrain, and shape user behavior in a virtual space. A framework for understanding digital architectures is introduced, and four platforms (Facebook, Twitter, Instagram, and Snapchat) are compared along the typology. Using the 2016 U.S. elections as a case, interviews with three Republican digital strategists are complimented with soci...

  7. PRIMING AND FRAMING EFFECTS IN THE MEDIA COVERAGE OF THE 2009 ROMANIAN PRESIDENTIAL ELECTIONS

    Directory of Open Access Journals (Sweden)

    NICOLETA CORBU

    2013-11-01

    Full Text Available Romanian democracy, newly born after the 1989 events, has a rather short electoral confrontation tradition. In this context, the media coverage of the 2009 presidential election has a conflict specificity never expressed to this extent. One of the main actors of the public sphere, the media, seems to have changed election patterns, in terms of emotionality and partisanship. This paper presents a content analysis of the main newscasts of five Romanian TV channels: the public television, TVR1, and the most viewed private channels, ProTV and Antena 1, plus the two most viewed private channels specialized in news broadcasting, Realitatea TV and Antena 3, throughout the entire election campaign in October−December 2009. The theoretical background of the research is the agenda setting function of the media, with a focus on the framing and priming effects. Even though these effects have been long studied before, little is known about them in election campaigns in emergent European democracies. We analyze three types of frames, conflict, economic consequences and morality in political news, and we argue for a priming effect related to the character of each of the three main candidates, from two distinct perspectives: competence and integrity. We show a prominence of the conflict frame, even though the economic global context would argue for a dominant economic frame. The construction of priming effect premises is investigated by presenting the visibility of the attributes of the three main candidates in what concerns their competence and integrity. Research has showed that such attributes are under-represented in political news, in the general context of an emotional, irrational election campaign

  8. The Twelfth General Elections in Malaysia

    OpenAIRE

    Tunku Mohar Mokhtar

    2008-01-01

    Abstract: The twelfth general elections in Malaysia resulted in the ruling coalition (Barisan Nasional, BN) losing its two-thirds majority in Parliament. Denying the BN its sought after two-thirds majority is what the opposition parties were campaigning for. Additionally, they won five state assemblies. The electorate voted on the basis of “bread and butter” issues which were highlighted by the ruling coalition as well as the opposition parties.

  9. The Electoral Geography of the 2016 Presidential Election in Portugal

    Directory of Open Access Journals (Sweden)

    Giorgian-Ionuţ GUŢOIU

    2016-07-01

    Full Text Available Portugal elected a new president in January, this year. While the campaign was rather atypical, with a majority of independent candidates and a low involvement of the parties, we employ here an analysis of the election’s electoral geography, in order to identify if the geographical partisan delimitations influenced the electoral outcome. At this election a clear political geographical divide existed between the urban North and the rural South. Our findings suggest that the geographical distribution of the votes follows the candidates’ ideological identity.

  10. Political Bots on Twitter in #Ecuador2017 Presidential Campaigns

    Directory of Open Access Journals (Sweden)

    Iria Puyosa

    2017-09-01

    Full Text Available We studied the behavior of campaign hashtags on Twitter in the second round of Ecuador 2017 presidential elections. The study analyzed 10 trending hashtags attacking opponents. The data was captured and analyzed with NodeXL, an application used to analyze social network. The analysis verifies the central role of automated accounts or botnets in the creation of hashtags. The campaign against the opposing binomial, which combined real accounts of government party activists with botnets, was more effective versus the less coordinated opposition campaign against candidate Lenin Moreno. It also verifies the use of localized botnets, mainly in Argentina and Venezuela.

  11. Electoral system and electoral campaign in Ancient Rome

    Directory of Open Access Journals (Sweden)

    Notari Tamaš

    2011-01-01

    Full Text Available One of the most famous orators of the Antiquity, Marcus Tullius Cicero entered the election for the consul's position held in 64 B.C. arranged under extremely disturbed circumstances and he won the consulatus for 63 B.C. Difficulties were caused among others by the fact that an indebted nobleman called Lucius Sergius Catilina saw the only breakthrough for ensuring his political and financial survival in being elected consul, and manifested that in case he would lose he would be willing to take as well violent actions (later, he actually carried out his threats. The orator's younger brother, Quintus Tullius Cicero wanted to help his brother in his campaign foreseen as having quite a lot of turns; so, he wrote a manual for him on the lawful and illegal instruments that could be used in the elections. This work, Commentariolum petitionis (A Handbook for Applicants for Offices is the first summary of campaign strategy in the history of mankind. In addition to the evaluation of the given situation, the presentation (and exploitation of the weaknesses of counter nominees, the book provides advice on several counts that might possibly continue to have relevance even today. We do not know to what extent the experienced politician, Cicero adhered to his younger brother's advice; it is, however, a fact that he was elected consul, and as a consul he defeated Catilina's revolt in. 63 B.C.

  12. Campaigning on the Internet: 2008 Presidential General Election Candidate Webpage

    Directory of Open Access Journals (Sweden)

    William L. Benoit

    2016-12-01

    Full Text Available The Internet is becoming an increasingly important component of political campaigns. This study employed content analysis to apply Functional Theory and Issue Ownership Theory to Obama’s and McCain’s presidential candidate webpages in the 2008 campaign. Acclaims (92% were more common than attacks (98%; defenses did not occur in this sample. Policy (82% was addressed more than character (18%. When discussing policy, these candidates addressed future plans most frequently, followed by general goals and then past deeds; on character, candidates discussed ideals, then personal qualities, and then leadership ability. This study shows that as candidates use the Internet to reach voters, their webpages conform to theoretical expectations.

  13. A Path Model of Political Cognitions and Attitudes, Communication, and Voting Behavior in a Congressional Election.

    Science.gov (United States)

    Kimsey, William D.; Atwood, L. Erwin

    A path model was developed to assess the effects of early campaign cognitions and attitudes on media use and interpersonal communication, subsequent cognitions, attitudes, and vote. Two interpretations of possible outcomes were postulated: agenda setting, and uses and gratifications. It was argued that an agenda-setting interpretation would be…

  14. Significance of likes: Analysing passive interactions on Facebook during campaigning.

    Directory of Open Access Journals (Sweden)

    Mohammad Adib Khairuddin

    Full Text Available With more and more political candidates using social media for campaigning, researchers are looking at measuring the effectiveness of this medium. Most research, however, concentrates on the bare count of likes (or twitter mentions in an attempt to correlate social media presence and winning. In this paper, we propose a novel method, Interaction Strength Plot (IntS to measure the passive interactions between a candidate's posts on Facebook and the users (liking the posts. Using this method on original Malaysian General Election (MGE13 and Australian Federal Elections (AFE13 Facebook Pages (FP campaign data, we label an FP as performing well if both the posting frequency and the likes gathered are above average. Our method shows that over 60% of the MGE13 candidates and 85% of the AFE13 candidates studied in this paper had under-performing FP. Some of these FP owners would have been identified as popular based on bare count. Thus our performance chart is a vital step forward in measuring the effectiveness of online campaigning.

  15. Significance of likes: Analysing passive interactions on Facebook during campaigning.

    Science.gov (United States)

    Khairuddin, Mohammad Adib; Rao, Asha

    2017-01-01

    With more and more political candidates using social media for campaigning, researchers are looking at measuring the effectiveness of this medium. Most research, however, concentrates on the bare count of likes (or twitter mentions) in an attempt to correlate social media presence and winning. In this paper, we propose a novel method, Interaction Strength Plot (IntS) to measure the passive interactions between a candidate's posts on Facebook and the users (liking the posts). Using this method on original Malaysian General Election (MGE13) and Australian Federal Elections (AFE13) Facebook Pages (FP) campaign data, we label an FP as performing well if both the posting frequency and the likes gathered are above average. Our method shows that over 60% of the MGE13 candidates and 85% of the AFE13 candidates studied in this paper had under-performing FP. Some of these FP owners would have been identified as popular based on bare count. Thus our performance chart is a vital step forward in measuring the effectiveness of online campaigning.

  16. The Media's Role in Political Campaigns. ERIC Digest.

    Science.gov (United States)

    Gottlieb, Stephen S.

    This digest examines the relationship between the political process and the media. The digest discusses the ramifications of advertising in politics; the role of the televised debate in elections; individual voter characteristics and the media; and media coverage and campaign awareness. Fifteen references are attached. (RS)

  17. The Twelfth General Elections in Malaysia

    Directory of Open Access Journals (Sweden)

    Tunku Mohar Mokhtar

    2008-06-01

    Full Text Available Abstract: The twelfth general elections in Malaysia resulted in the ruling coalition (Barisan Nasional, BN losing its two-thirds majority in Parliament. Denying the BN its sought after two-thirds majority is what the opposition parties were campaigning for. Additionally, they won five state assemblies. The electorate voted on the basis of “bread and butter” issues which were highlighted by the ruling coalition as well as the opposition parties.

  18. The 2013 general elections in Malaysia: An analysis of online news portals

    OpenAIRE

    Kasim, Azahar; Mohd Sani, Mohd Azizuddin

    2016-01-01

    This research analyzed the coverage of online news portals during the election campaign in Malaysia's 13th General Election on 5th May 2013. There were two types of news portals chosen for this research: 1) the mainstream online news portals, namely The Star Online, Berita Harian Online, Bernama Online and Utusan Online; and 2) the alternative news portals consisting of political parties' publications: the Harakah Daily, Roketkini and Keadilan Daily; and the independent news portals of The Ma...

  19. The role of authenticity in electoral social media campaigns

    NARCIS (Netherlands)

    G. Grow (Gabrielle); J.R. Ward (Janelle)

    2013-01-01

    textabstractAuthenticity is a popular buzzword in electoral politics: Electoral candidates and politicians are expected to be authentic in their public interactions. Since 2008, campaigning via social media has become an integral part of elections in the United States, and continues to gain

  20. Second-Rate Coverage of Second-Order Elections: Czech and Slovak Elections to the EP in the Media

    Directory of Open Access Journals (Sweden)

    Jan Kovář

    2010-12-01

    Full Text Available Elections to the European Parliament (EP are considered second-order national elections (SOE. The SOE model suggests that there is a qualitative difference between different types of elections depending on the perception of what is at stake. Compared to first order elections, in second order elections there is less at stake because they do not determine the composition of government. Given that voters behave differently in second-order elections, the question arises: do the media also consider second-order elections less interesting and therefore devote to them less coverage? The media play a crucial role in informing citizens about such events as elections; they function as intermediaries between the electorate and the political arena. However, little is known about how EU issues are covered in the media, particularly in the new EU member states. Conducting a content analysis and applying the second-order election model, this paper analyses TV news coverage of the 2004 and 2009 European elections in the Czech Republic and Slovakia in a comparative fashion. The findings are discussed in the light of existing research literature on the EU’s legitimacy as well as its alleged democratic and communication deficit, not least because the EU relies on the media in strengthening (albeit indirectly its legitimacy by increasing citizen awareness of its activities.

  1. Twitter analysis of California's failed campaign to raise the state's tobacco tax by popular vote in 2012.

    Science.gov (United States)

    Feng, Miao; Pierce, John P; Szczypka, Glen; Vera, Lisa; Emery, Sherry

    2017-07-01

    The rapid diffusion of social media in the past decade has allowed community members to sway the discourse on elections. We use analyses of social media to provide insight into why the strong public support 1 year prior to the election did not result in an increased tobacco tax from the 2012 California Proposition 29 vote. Using the Twitter historical Firehose, we chose all tweets on Proposition 29 posted between 1 January and 5 June 2012 differentiating between early and late campaign periods. Tweets were coded for valence, theme and source. We analysed metadata to characterise accounts. Television ratings data in 9 major California media markets were used to show the strength of the 2 campaigns. 'No on 29' launched television advertising earlier and with much higher household gross rating points (GRPs) than the 'Yes on 29' campaign. Among 17 099 relevant tweets from 8769 unique accounts, 53% supported Proposition 29, 27% opposed and 20% were neutral. Just under half (43%) were from accounts affiliated with the campaigns. Two-thirds of campaign messages originated outside California. The 'Yes' campaign focused on simple health messages, which were equally represented in both campaign periods. However, anti-tax tweets increased at relative to pro-tax tweets in the second period. Although the Prop 29 campaigns did not effectively engage the Californian twitter communities, analysis of tweets provided an earlier indication than public polls of the loss of public supporting this election. Prospective Twitter analysis should be added to campaign evaluation strategies. Published by the BMJ Publishing Group Limited. For permission to use (where not already granted under a licence) please go to http://www.bmj.com/company/products-services/rights-and-licensing/.

  2. A theory of planned behaviour perspective on practitioners' beliefs toward the integration of the WIXX communication campaign messages and activities into daily practice.

    Science.gov (United States)

    Bélanger-Gravel, A; Lottinville, S; Beaurivage, D; Laferté, M; Therrien, F; Gauvin, L

    2018-01-01

    To favour the dissemination and the implementation of the WIXX multimedia communication campaign, the aim of this study was to examine practitioners' beliefs towards the integration of the WIXX campaign activities into daily practice. An exploratory qualitative study. Overall, 58 community-based practitioners completed an online questionnaire based on the theory of planned behaviour guidelines pertaining to perceived advantages/disadvantages and perceived barriers/facilitators toward the campaign. A content analysis was performed by two independent coders to extract modal beliefs. Results were validated by a third coder. Local partners had a positive attitude toward the WIXX campaign, but significant barriers remained and needed to be addressed to ensure full implementation of this campaign (e.g. lack of time or resources, additional workload, complexity of the registration process and so forth). Beliefs were fragmented and diversified, indicating that they were highly context dependent. To conclude, some remaining challenges regarding the full implementation of the WIXX communication campaign were identified, suggesting that additional efforts might be needed to ensure the full adoption of the campaign by local practitioners. Copyright © 2017 The Royal Society for Public Health. Published by Elsevier Ltd. All rights reserved.

  3. Barisan Nasional – Political Dominance and the General Elections of 2004 in Malaysia

    OpenAIRE

    Lee, Julian C.H.

    2007-01-01

    This paper examines how the Barisan Nasional (National Front, BN) coalition has held power in Malaysia since that country’s independence in 1957. The first of two perspectives taken in this examination looks at the practical impediments to opposition party participation during general elections. This is refracted through the prism of the campaign during the 2004 general elections of a Parti KeADILan Rakyat candidate. The second perspective looks at the broader cultural environm...

  4. Challenging the One-Way Paradigm for More Effective Science Communication: A Critical Review of Two Public Campaigns Addressing Contentious Environmental Issues

    Science.gov (United States)

    McEntee, Marie; Mortimer, Claire

    2013-01-01

    This article examines two large-scale public communication campaigns to explore the appropriateness and effectiveness of using one-way communication in contentious environmental issues. The findings show while one-way communication can be successfully employed in contentious issues, it is not appropriate for all contexts and may contribute to…

  5. The role of digital marketing in political campaigns

    Directory of Open Access Journals (Sweden)

    Jeff Chester

    2017-12-01

    Full Text Available Computational politics—the application of digital targeted-marketing technologies to election campaigns in the US and elsewhere—are now raising the same concerns for democratic discourse and governance that they have long raised for consumer privacy and welfare in the commercial marketplace. This paper examines the digital strategies and technologies of today’s political operations, explaining how they were employed during the most recent US election cycle, and exploring the implications of their continued use in the civic context. The paper concludes with a discussion of recent policy proposals designed to increase transparency and accountability in digital politics.

  6. Predictors of Quitting Attempts Among Tobacco Users in Bangladesh After a Communication Campaign to Launch Graphic Warning Labels on Packaging.

    Science.gov (United States)

    Turk, Tahir; Newton, Fiona; Choudhury, Sohel; Islam, Md Shafiqul

    2018-06-01

    Tobacco use contributes to an estimated 14.6% of male and 5.7% of female deaths in Bangladesh. We examine the determinants of tobacco-related quit attempts among Bangladeshis with and without awareness of the synergized "People Behind the Packs" (PBTP) communication campaign used to support the introduction of pack-based graphic warning labels (GWLs) in 2016. Data from 1,796 adults were collected using multistage sampling and a cross-sectional face-to-face survey. Analyses used a normalized design weight to ensure representativeness to the national population of smokers within Bangladesh. For the overall sample, the multivariable logistic regression model revealed quit attempts were associated with having seen the pack-based GWLs, recalling ≥1 PBTP campaign message, higher levels of self-efficacy to quit, and recognizing more potential side-effects associated with using tobacco products. Conversely, the likelihood of quitting attempts were lower among dual tobacco users (relative to smokers) and those using tobacco at least daily (vs. less than daily). The hierarchical multivariable logistic regression model among those aware of ≥1 PBTP campaign message indicated quitting attempts were positively associated with recalling more of the campaign messages and discussing them with others. This national evaluation of pack-based GWLs and accompanying PBTP campaign within Bangladesh supports the efficacy of using synergized communication messages when introducing such labels. That quit attempts are more likely among those discussing PBTP campaign messages with others and recalling more PBTP campaign messages highlights the importance of ensuring message content is both memorable and engaging.

  7. 2014’s Presidential elections: Victor Ponta and the surprise of failure

    Directory of Open Access Journals (Sweden)

    Sabin Drăgulin

    2015-12-01

    Full Text Available This study aims to analyze Victor Ponta’s electoral campaign as a candidate of the PSD-UNPR-PC alliance, in November 2014. The main working hypotheses that have been demonstrated during this study concern the main stake of these elections.

  8. The Political Parties and Political Participation in Rivers State, Nigeria

    African Journals Online (AJOL)

    DrNneka

    Nigeria: A Case Study of 2015 General Elections. Wilson, Goddey .... of public affairs, contest elections, campaign freely, and are freely elected to hold public office for the good of the ..... Lagos: ADLA Communication Ltd. Adler institute on ...

  9. Changes in Timisoara City Hall After 16 years – The 2012 Local Elections. A Case Study

    Directory of Open Access Journals (Sweden)

    Corina Turșie

    2012-10-01

    Full Text Available Local elections 2012 have found Timisoara in a long lasting situation of political exceptionalism: the mayor in office, coming from an almost dissoluted party was reaching the end of his forth mandate. My paper has three parts: at the beginning I have explained the so called ‘Timisoara’s political exceptionalism’; then, I have analyzed the electoral strategies of the candidates for 2012 local elections and the importance of their reaction to an unforeseen situation that appeared during the electoral campaign; at the end, I have analyzed the election results.

  10. INFORMATION CAMPAIGNS – MEANS OF COMMUNICATION WITH CUSTOMERS

    Directory of Open Access Journals (Sweden)

    Claudia-Nicoleta Dobrescu

    2013-12-01

    Full Text Available Within a company’s activities, an important role is granted to the performance and implementation of information campaigns for the final consumers. The paper has the general objective to identify specific issues that constitute the premises for the preparation and conduct of such activities, and especially the expected results. The analysis is performed and based on a direct research among several companies, which operate in various fields, for the identification of a method of performance and implementation of information campaigns that are necessary for ensuring visibility on the reference market. The aim of the study was to identify the importance that the firms from Resita give to information campaigns addressed to a target audience. The study was carried from April to May 2013 on a sample of small, medium and large firms, which operate in trade, manufacturing and services. The questions and the discussions addressed to the public were meant to outline the specific aspects of the exact way in which the information campaigns were done for their clients, but also to underline the results obtained with the help of these campaigns.

  11. Campaign Country Going Green?

    DEFF Research Database (Denmark)

    Poulsen, Bo

    2017-01-01

    justification. This paper finally discusses the reason for this greening of government initiated Danish energy saving campaigns, which is seen as an indirect result of the 1987 UN report, Our Common Future. The 1988 general election in Denmark led to the formation of a new center-right government coalition...... economics and not least a significant portion of patriotism. Environmental justification was almost entirely absent throughout the 1970s and 1980s. This changed only from 1989 onwards, as government initiatives to curb the ever rising consumption of energy commenced an extensive use of environmental...

  12. Effects of information, education, and communication campaign on a community-based health insurance scheme in Burkina Faso.

    Science.gov (United States)

    Cofie, Patience; De Allegri, Manuela; Kouyaté, Bocar; Sauerborn, Rainer

    2013-12-06

    The study analysed the effect of Information, Education, and Communication (IEC) campaign activities on the adoption of a community-based health insurance (CHI) scheme in Nouna, Burkina Faso. It also identified the factors that enhanced or limited the campaign's effectiveness. Complementary data collection approaches were used. A survey was conducted with 250 randomly selected household heads, followed by in-depth interviews with 22 purposively selected community leaders, group discussions with the project management team, and field observations. Bivariate analysis and multivariate logistic regression models were used to assess the association between household exposure to campaign and acquisition of knowledge as well as household exposure to campaign and enrolment. The IEC campaign had a positive effect on households' knowledge about the CHI and to a lesser extent on household enrolment in the scheme. The effectiveness of the IEC strategy was mainly influenced by: (1) frequent and consistent IEC messages from multiple media channels (mass and interpersonal channels), including the radio, a mobile information van, and CHI team, and (2) community heads' participation in the CHI scheme promotion. Education was the only significantly influential socio-demographic determinant of knowledge and enrolment among household heads. The relatively low effects of the IEC campaign on CHI enrolment are indicative of other important IEC mediating factors, which should be taken into account in future CHI campaign evaluation. The study concludes that an IEC campaign is crucial to improving the understanding of the CHI scheme concept, which is an enabler to enrolment, and should be integrated into scheme designs and evaluations.

  13. Effects of information, education, and communication campaign on a community-based health insurance scheme in Burkina Faso

    Directory of Open Access Journals (Sweden)

    Patience Cofie

    2013-12-01

    Full Text Available Objective : The study analysed the effect of Information, Education, and Communication (IEC campaign activities on the adoption of a community-based health insurance (CHI scheme in Nouna, Burkina Faso. It also identified the factors that enhanced or limited the campaign's effectiveness. Design : Complementary data collection approaches were used. A survey was conducted with 250 randomly selected household heads, followed by in-depth interviews with 22 purposively selected community leaders, group discussions with the project management team, and field observations. Bivariate analysis and multivariate logistic regression models were used to assess the association between household exposure to campaign and acquisition of knowledge as well as household exposure to campaign and enrolment. Results : The IEC campaign had a positive effect on households’ knowledge about the CHI and to a lesser extent on household enrolment in the scheme. The effectiveness of the IEC strategy was mainly influenced by: 1 frequent and consistent IEC messages from multiple media channels (mass and interpersonal channels, including the radio, a mobile information van, and CHI team, and 2 community heads’ participation in the CHI scheme promotion. Education was the only significantly influential socio-demographic determinant of knowledge and enrolment among household heads. The relatively low effects of the IEC campaign on CHI enrolment are indicative of other important IEC mediating factors, which should be taken into account in future CHI campaign evaluation. Conclusion : The study concludes that an IEC campaign is crucial to improving the understanding of the CHI scheme concept, which is an enabler to enrolment, and should be integrated into scheme designs and evaluations.

  14. Using rapid assessment and response to operationalise physical activity strategic health communication campaigns in Tonga.

    Science.gov (United States)

    Turk, Tahir; Latu, Netina; Cocker-Palu, Elizabeth; Liavaa, Villiami; Vivili, Paul; Gloede, Sara; Simons, Allison

    2013-04-01

    The aim of the present study was to identify stakeholder and program beneficiary needs and wants in relation to a netball communication strategy in Tonga. In addition, the study aimed to more clearly identify audience segments for targeting of communication campaigns and to identify any barriers or benefits to engaging in the physical activity program. A rapid assessment and response (RAR) methodology was used. The elicitation research encompassed qualitative fieldwork approaches, including semistructured interviews with key informants and focus group discussions with program beneficiaries. Desk research of secondary data sources supported in-field findings. A number of potential barriers to behavioural compliance existed, including cultural factors, gender discrimination, socioeconomic factors, stigmatising attitudes, the threat of domestic violence, infrastructure and training issues. Factors contributing to participation in physical activity included the fun and social aspects of the sport, incentives (including career opportunities, highlighting the health benefits of the activity and the provision of religious and cultural sanctions by local leaders towards the increased physical activity of women. The consultative approach of RAR provided a more in-depth understanding of the need for greater levels of physical activity and opportunities for engagement by all stakeholders. The approach facilitated opportunities for the proposed health behaviours to be realised through the communication strategy. Essential insights for the strategy design were identified from key informants, as well as ensuring future engagement of these stakeholders into the strategy. So what? The expanded use of RAR to inform the design of social marketing interventions is a practical approach to data collection for non-communicable diseases and other health issues in developing countries. The approach allows for the rapid mobilisation of scarce resources for the implementation of more

  15. Infotainment in the campaign for the 2015 Spanish general election: An analysis of El Hormiguero from a gender perspective

    Directory of Open Access Journals (Sweden)

    María Pilar Rodríguez Pérez

    2016-06-01

    Full Text Available Within the new landscape of political communications characterized by infotainment in prime time television programs, this article analyzes the presence of four political representatives in El Hormiguero to explore if their appearances reinforce gender stereotypes. The analysis of the television programs reveals a substantial progress in the elimination of gender stereotypes which the media traditionally convey and reproduce in political campaigns. The analysis reveals a practical elimination of gendered bias in the interviews; the sexist tone remains, however, in other spaces of the television program linked to humor and entertainment practices.

  16. The French Election Marks The End Of France's Traditional Parties

    OpenAIRE

    Perrineau, Pascal

    2017-01-01

    For the first time in more than 60 years, the republic’s top presidential candidates don’t belong to either of the major parties. After an unprecedented electoral campaign characterized by multiple political upheavals, the first round of France’s presidential elections has confirmed that the republic is in the midst of a radical renewal. [First paragraphs

  17. Formative Research to Identify Perceptions of E-Cigarettes in College Students: Implications for Future Health Communication Campaigns

    Science.gov (United States)

    Case, Kathleen; Crook, Brittani; Lazard, Allison; Mackert, Michael

    2016-01-01

    Objective: This formative study examined perceptions of e-cigarettes in college students with the goal of informing future health communication campaigns. Differences between e-cigarette users and nonusers were also examined. Participants: Thirty undergraduate students were recruited from a large southwestern public university (15 users, 15…

  18. 11 CFR 9004.9 - Net outstanding qualified campaign expenses.

    Science.gov (United States)

    2010-01-01

    ... total cost of all components that are used together exceeds $2000. A list of all capital assets shall be... business on the day of the election, including: All contributions dated on or before that date; currency... of this section, the term capital asset means any property used in the operation of the campaign...

  19. Formative research to identify perceptions of e-cigarettes in college students: Implications for future health communication campaigns

    Science.gov (United States)

    Case, Kathleen; Crook, Brittani; Lazard, Allison; Mackert, Michael

    2016-01-01

    Objective This formative study examined perceptions of e-cigarettes in college students with the goal of informing future health communication campaigns. Differences between e-cigarette users and nonusers were also examined. Participants: Thirty undergraduate students were recruited from a large southwestern public university (15 users, 15 nonusers). Methods Structured interviews were conducted and transcripts were coded for themes. Results Although users had more favorable attitudes toward e-cigarettes, both users and nonusers believed that e-cigarettes produce water vapor and reported that e-cigarettes were less harmful than conventional cigarettes. Potential health consequences and addiction concerns were the most common perceived threats for both users and nonusers. Both nonusers and users cited social stigma as a perceived disadvantage of e-cigarette use. Conclusions Ultimately, themes with particular relevance to future health communication campaigns included negative perceptions of e-cigarette users and social stigma, as well as harm perceptions and potential health consequences associated with e-cigarette use. PMID:26979833

  20. School District Campaign Planner: A Guide to Successful Finance Elections.

    Science.gov (United States)

    Hamilton, Carolyn Copen; And Others

    As a guide for those concerned with presenting the financial needs of the schools to the voting public, general research findings in the art of campaigning for school funds are summarized. Techniques, tools, and practices that have been used with success are reported, as well as the importance of understanding the attitudes of voters toward school…

  1. IMPORTANT COMMUNICATION: Pension Fund elections - Cancellation of the current voting procedure

    CERN Multimedia

    2004-01-01

    As you are aware, voting is currently under way for the election of two members and two alternates to the Governing Board of the Pension Fund. To this end, all members of the Pension Fund have recently received ballot papers. To ensure fair process, the Regulations for elections of the Pension Fund prescribe that all candidates standing for election must be given an equal amount of publicity space in the Weekly Bulletin to introduce themselves. Accordingly, as on previous occasions, each of the four candidates for this year's elections was granted a slot in the Weekly Bulletins of 11 October and 1 November 2004. While voting was already in process, a flash was published by the Staff Association, endorsing one of the four candidates and inviting members to vote for that particular person only. Thus, one candidate received substantial additional publicity compared to the other three candidates. The matter was raised at the meeting of the Governing Board of 2 November and the Board decided that the ...

  2. Electing Cuba’s National Assembly Deputies: Proposals, Selections, Nominations, and Campaigns

    Directory of Open Access Journals (Sweden)

    Peter Roman

    2007-04-01

    Full Text Available Giving credence to the Cuban concept of democracy and taking into account the unique characteristics of the Cuban candidate selection and composition of the Cuban National Assembly, noncompetitive elections and a one party system do  not necessarily translate into an undemocratic  electoral process. The electoral process for municipal assembly delegates shows that open nominations and competitive elections are not incompatible with Cuban socialism and Cuba’s goals of participation, involvement and representation.  Resumen: Eligiendo a los diputados a la Asamblea Nacional de Cuba: Propuestas, Selecciones, Nominaciones y CampañasReconociendo el concepto cubano de democracia  y tomando en cuenta las características únicas de  la selección de candidatos en Cuba y de la composición de la Asamblea Nacional cubana, de las  elecciones no competitivas y del sistema unipartidista, no se traduce necesariamente en un proceso  electoral no democrático. El proceso electoral  para elegir a los delegados a la asamblea municipal muestra que las nominaciones abiertas y las  elecciones competitivas no son incompatibles con  el socialismo cubano y los objetivos cubanos de  participación, compromiso y representación.

  3. B Butterfly Campaign: A social marketing campaign to promote normal childbirth among first-time pregnant women.

    Science.gov (United States)

    Darsareh, Fatemeh; Aghamolaei, Teamur; Rajaei, Minoo; Madani, Abdoulhossain; Zare, Shahram

    2018-06-18

    The steep increase and inappropriateness of caesarean birth represent a healthcare problem in Iran. The purpose of study was to evaluate the effect of a campaign based on social marketing to promote normal childbirth. The study was designed as a prospective case control study. The social marketing campaign was implemented from March 2016 to January 2017. A demographic data questionnaire, obstetrical history questionnaire, maternal knowledge assessment questionnaire, and maternal health belief questionnaire comprised the instruments for this study. Only women planning a caesarean birth without any medical indications for the caesarean were enrolled in the study as a case. Those who met the same inclusion criteria and did not want to participate in the campaign were assigned to the control group. In total, 350 first-time pregnant women who composed the campaign group (n=194) and control group (n=156) completed the study. The mean baseline level of knowledge and Health Belief Model component score did not differ between the two groups at baseline. However, after the campaign, knowledge scores, perceived severity, perceived susceptibility, self-efficacy, and cues to action scores differed significantly between the campaign and control groups. The follow-up of all participants in both groups showed that 35.6% (n=69) of participants in the campaign group chose natural birth as their birth method, whereas only 13.5% (n=21) in the control group delivered their newborn vaginally. The B Butterfly social marketing campaign successfully targeted first-time pregnant women who chose to have unnecessary elective cesarean births. Copyright © 2018 Australian College of Midwives. Published by Elsevier Ltd. All rights reserved.

  4. Negative Campaigning and the Logic of Retaliation in Multiparty Competition.

    Science.gov (United States)

    Dolezal, Martin; Ennser-Jedenastik, Laurenz; Müller, Wolfgang C

    2016-04-01

    The extant literature has demonstrated that the logic of retaliation is a core feature of negative campaigning. Attacks by one side induce counterattacks by the other. Yet most research on the interactive nature of negative campaigning is limited to two-party competition and provides little theoretical justification for why political actors should respond to attacks with counterattacks. The present paper addresses these research gaps. We argue that the negativity bias in human information processing and the zero-sum nature of elections make retaliation a rational strategy. Importantly, these arguments also imply that retaliation may not be the only plausible response to attacks in multiparty systems. Rather, parties may prefer to react to attacks from one competitor by attacking another. To grasp empirically how being attacked and attacking are related, we conduct a highly disaggregated time series analysis of such instances while controlling for other factors that may influence actor behavior. Our analyses draw on several thousand party press releases issued during three national election campaigns in Austria, a typical European multiparty system. They show that retaliation is an important strategy also in multiparty politics. Yet in such context, parties do not exclusively follow a tit-for-tat approach but rather display more complex patterns of attack behavior.

  5. Organizational Campaigning

    DEFF Research Database (Denmark)

    Hertel, Frederik

    2015-01-01

    This conference paper will explore the difference between communicating changes and changing communication. Based on a case study in which a manager applies two quite different approaches to organizational communication in order to change the organization he is leading. The first and failing...... approach will in be named: organizational campaigning and means (e.g. Kotter, 2012, p. 9 and Clegg, Kornberger & Pitsis, 2009) that the manager takes control with communication and communication cannels in order to ensure successful organizational changes. Since the changes were not succeeding the approach...... is replaced with a new approach which will be named organizing communication. During the case analysis we will see that this change in approach not only change the managers perception of communication but also his perception of the organization he is leading....

  6. Testing the hierarchy of effects model: ParticipACTION's serial mass communication campaigns on physical activity in Canada.

    Science.gov (United States)

    Craig, C L; Bauman, A; Reger-Nash, B

    2010-03-01

    The hierarchy of effects (HOE) model is often used in planning mass-reach communication campaigns to promote health, but has rarely been empirically tested. This paper examines Canada's 30 year ParticipACTION campaign to promote physical activity (PA). A cohort from the nationally representative 1981 Canada Fitness Survey was followed up in 1988 and 2002-2004. Modelling of these data tested whether the mechanisms of campaign effects followed the theoretical framework proposed in the HOE. Campaign awareness was measured in 1981. Outcome expectancy, attitudes, decision balance and future intention were asked in 1988. PA was assessed at all time points. Logistic regression was used to sequentially test mediating and moderating variables adjusting for age, sex and education. No selection bias was observed; however, relatively fewer respondents than non-respondents smoked or were underweight at baseline. Among those inactive at baseline, campaign awareness predicted outcome expectancy which in turn predicted positive attitude to PA. Positive attitudes predicted high decision balance, which predicted future intention. Future intention mediated the relationship between decision balance and sufficient activity. Among those sufficiently active at baseline, awareness was unrelated to outcome expectancy and inversely related to positive attitude. These results lend support to the HOE model, in that the effects of ParticipACTION's serial mass media campaigns were consistent with the sequential rollout of its messages, which in turn was associated with achieving an active lifestyle among those initially insufficiently active. This provides support to an often-used theoretical framework for designing health promotion media campaigns.

  7. Public Hygiene Campaign in Denmark during the 2009 H1N1 Pandemic Had No Effect on Hospitalization Rate of Communicable Diseases in Children

    DEFF Research Database (Denmark)

    Vissing, Nadja Hawwa; Sevelsted, Astrid; Bisgaard, Hans

    2013-01-01

    During the 2009 H1N1 pandemic the Danish National board of Health carried out massive public hygiene campaigns to limit spread of disease. We aimed to investigate whether this resulted in lower incidences of communicable diseases in the paediatric population.......During the 2009 H1N1 pandemic the Danish National board of Health carried out massive public hygiene campaigns to limit spread of disease. We aimed to investigate whether this resulted in lower incidences of communicable diseases in the paediatric population....

  8. Implications of high-/low-context communication for target audience member interpretation of messages in the Nimechill abstinence campaign in Nairobi, Kenya.

    Science.gov (United States)

    Muraya, Julie Gathoni; Neville Miller, Ann; Mjomba, Leonard

    2011-09-01

    Although it ran on multiple mass media for the better part of a year, end line evaluation of the Nimechill youth abstinence campaign in Kenya indicated that exposure to the campaign had no relationship to youth decisions to defer sexual debut. One possible explanation of this lack of association could be that target audience members derived inconsistent and confusing meanings from visuals as opposed to text in the campaign. Employing Hall's concept of high- and low-context communication, we assessed target population interpretation of four campaign posters via 12 focus-group discussions and four individual in-depth interviews with Nairobi youth. We found that although participants endorsed and recognized campaign objectives, contextual cues in some campaign visuals were interpreted by participants as being contradictory to the abstinence message in the poster texts. In addition noticeable differences arose between the low-income and middle-/high-income groups in interpretation of one of the posters. We conclude with recommendations regarding use of visuals in high-context cultures and involvement of youth from various socioeconomic strata in campaign planning.

  9. 78 FR 36548 - Filing Dates for the New Jersey Senate Special Elections

    Science.gov (United States)

    2013-06-18

    ... Principal campaign committees, party committees and Leadership PACs that are otherwise required to file... Election Reg./cert. and Close of books overnight Filing Report \\1\\ mailing deadline deadline Quarterly.../13 08/01/13 October Quarterly 09/30/13 10/15/13 10/15/13 Semi-Annual Filing Committees Involved in...

  10. Health Communication and Social Marketing Campaigns for Sexually Transmitted Disease Prevention and Control: What Is the Evidence of their Effectiveness?

    Science.gov (United States)

    Friedman, Allison L; Kachur, Rachel E; Noar, Seth M; McFarlane, Mary

    2016-02-01

    Despite the ubiquity of sex in the media, a culture of silence surrounds sexual health in the United States, serving as a barrier to sexually transmitted disease (STD) prevention, testing, and treatment. Campaigns can increase STD-related knowledge, communication, and protective behaviors. This review assesses the effectiveness of STD prevention and testing campaigns in the United States to inform the field on their use as a strategy for affecting behavior change. A comprehensive literature search was conducted to identify original research articles, published between 2000 and 2014, which report on US media campaigns promoting community- or population-level STD testing or prevention behaviors and are evaluated for impact on one or more behavioral outcomes. Titles and abstracts were independently reviewed by 2 researchers. The review yielded 26 articles representing 16 unique STD testing and/or prevention campaigns. Most campaigns were developed using formative research and social marketing or behavioral theory. Most campaigns (68.75%) used posttest-only or pretest-posttest designs without comparison groups for evaluation; only 5 campaigns used control groups, and these proved challenging (i.e., achieving necessary exposure and avoiding contamination). Nearly all campaigns found differences between exposed and unexposed individuals on one or more key behavioral outcomes. Several campaigns found dose-response relationships. Among evaluations with uncontaminated control groups whose campaigns achieved sufficient exposure, sustained campaign effects were observed among targeted populations. Current findings suggest that campaigns can impact targeted STD-related behaviors and add to the evidence that greater exposure is associated with greater behavior change.

  11. Belonging, racism and white backlash in the 2016 US Presidential Election.

    OpenAIRE

    Gabriel, Deborah

    2016-01-01

    Donald Trump’s victory in the 2016 presidential election has been attributed to disaffection among the American populace and its disengagement with the US political system, leading to a seismic shift towards populism. However, in common with Brexit, dominant discourses in Trump’s campaign centred on issues around belonging and identity with clearly marked boundaries of inclusion and exclusion.

  12. Untapped aspects of mass media campaigns for changing health behaviour towards non-communicable diseases in Bangladesh.

    Science.gov (United States)

    Tabassum, Reshman; Froeschl, Guenter; Cruz, Jonas P; Colet, Paolo C; Dey, Sukhen; Islam, Sheikh Mohammed Shariful

    2018-01-18

    In recent years, non-communicable diseases (NCDs) have become epidemic in Bangladesh. Behaviour changing interventions are key to prevention and management of NCDs. A great majority of people in Bangladesh have low health literacy, are less receptive to health information, and are unlikely to embrace positive health behaviours. Mass media campaigns can play a pivotal role in changing health behaviours of the population. This review pinpoints the role of mass media campaigns for NCDs and the challenges along it, whilst stressing on NCD preventive programmes (with the examples from different countries) to change health behaviours in Bangladesh. Future research should underpin the use of innovative technologies and mobile phones, which might be a prospective option for NCD prevention and management in Bangladesh.

  13. The effects of surprise political events on quoted firms: The March 2004 election in Spain

    OpenAIRE

    Castells, Pau; Trillas, Francesc

    2013-01-01

    In the last days of the electoral campaign for the 2004 general election in Spain, on Thursday March 11th 2004, a series of simultaneous terror attacks caused the death of 191 persons in commuting trains in the capital Madrid. Four days later, the opposition party won the election, against all predictions that were made prior to the terror attacks. This change in expectations presents a unique opportunity to take advantage of event study techniques to test some politico-economic hypotheses. T...

  14. 11 CFR 108.2 - Filing copies of reports and statements in connection with the campaign of any candidate seeking...

    Science.gov (United States)

    2010-01-01

    ....4 or part 109 by any other person making independent expenditures, in connection with a candidate... connection with the campaign of any candidate seeking nomination for election to the Office of President or... of reports and statements in connection with the campaign of any candidate seeking nomination for...

  15. INSTITUTIONAL COMMUNICATION IN THE ELECTORAL DEBATES BETWEEN CANDIDATES TO THE PRESIDENCY OF THE GOVERNMENT OF SPAIN IN THE GENERAL ELECTIONS (2008 AND 2011

    Directory of Open Access Journals (Sweden)

    María Gallego Reguera

    2013-11-01

    Full Text Available The Academy of Sciences and the Arts of Spanish Television, as Institution that represents the professionals of the audiovisual sector, was in charge of organizing, producing, issuing and communicating the electoral debates between the candidates for the Presidency of the Government in Spain in the Elections General held in 2008 and 2011. This article describes and analyzes the institutional communication policy of these major political events and the consequent national and international repercussions.

  16. Mass media campaigns and organ donation: managing conflicting messages and interests.

    Science.gov (United States)

    Rady, Mohamed Y; McGregor, Joan L; Verheijde, Joseph L

    2012-05-01

    Mass media campaigns are widely and successfully used to change health decisions and behaviors for better or for worse in society. In the United States, media campaigns have been launched at local offices of the states' department of motor vehicles to promote citizens' willingness to organ donation and donor registration. We analyze interventional studies of multimedia communication campaigns to encourage organ-donor registration at local offices of states' department of motor vehicles. The media campaigns include the use of multifaceted communication tools and provide training to desk clerks in the use of scripted messages for the purpose of optimizing enrollment in organ-donor registries. Scripted messages are communicated to customers through mass audiovisual entertainment media, print materials and interpersonal interaction at the offices of departments of motor vehicles. These campaigns give rise to three serious concerns: (1) bias in communicating information with scripted messages without verification of the scientific accuracy of information, (2) the provision of misinformation to future donors that may result in them suffering unintended consequences from consenting to medical procedures before death (e.g, organ preservation and suitability for transplantation), and (3) the unmanaged conflict of interests for organizations charged with implementing these campaigns, (i.e, dual advocacy for transplant recipients and donors). We conclude the following: (1) media campaigns about healthcare should communicate accurate information to the general public and disclose factual materials with the least amount of bias; (2) conflicting interests in media campaigns should be managed with full public transparency; (3) media campaigns should disclose the practical implications of procurement as well as acknowledge the medical, legal, and religious controversies of determining death in organ donation; (4) organ-donor registration must satisfy the criteria of informed

  17. Campaigning for Children's Oral Health: A Case Study

    Science.gov (United States)

    Vaughan, Kate

    2009-01-01

    Arguably, the ultimate application of evidenced-based communications is translating the research recommendations into a full-fledged media campaign. This article explains the development and implementation of Watch Your Mouth, a campaign based on FrameWorks Institute's research on children's oral health. To date, this innovative campaign has been…

  18. When Do Campaigns Matter? Informed Votes, the Heteroscedastic Logit and the Responsiveness of Electoral Outcomes

    OpenAIRE

    Gerber, Elisabeth R.; Lupia, Arthur

    1993-01-01

    Previous research suggests that voters in mass elections tend to be badly informed. If these voters do not know enough about the relationship between the policy consequences of electoral outcomes and their own interests, then electoral outcomes may not provide meaningful expressions of voter interests. Can campaign activity affect the relationship between voter interests and electoral outcomes? To answer this question, we use survey data from 35 comparable elections and a new empirical method...

  19. Bias in the Flesh: Skin Complexion and Stereotype Consistency in Political Campaigns.

    Science.gov (United States)

    Messing, Solomon; Jabon, Maria; Plaut, Ethan

    2016-01-01

    There is strong evidence linking skin complexion to negative stereotypes and adverse real-world outcomes. We extend these findings to political ad campaigns, in which skin complexion can be easily manipulated in ways that are difficult to detect. Devising a method to measure how dark a candidate appears in an image, this paper examines how complexion varied with ad content during the 2008 presidential election campaign (study 1). Findings show that darker images were more frequent in negative ads-especially those linking Obama to crime-which aired more frequently as Election Day approached. We then conduct an experiment to document how these darker images can activate stereotypes, and show that a subtle darkness manipulation is sufficient to activate the most negative stereotypes about Blacks-even when the candidate is a famous counter-stereotypical exemplar-Barack Obama (study 2). Further evidence of an evaluative penalty for darker skin comes from an observational study measuring affective responses to depictions of Obama with varying skin complexion, presented via the Affect Misattribution Procedure in the 2008 American National Election Study (study 3). This study demonstrates that darker images are used in a way that complements ad content, and shows that doing so can negatively affect how individuals evaluate candidates and think about politics.

  20. Before and After: The 2008 Election and the Second “Solid South”

    Directory of Open Access Journals (Sweden)

    James B. Cobb

    2012-01-01

    Full Text Available When the general election campaign began in the fall of 2008, few expected Barack Obama to make much of a showing in the overwhelmingly republican South. Yet as the first African American to head a major party ticket, Obama did strikingly well in a region not particularly known for its recent sympathies for white Democrats, much less black ones. The South’s somewhat surprising role in the 2008 presidential election can best be appreciated in the context of a regional political tradition which, since the end of Reconstruction, has been marked less by true two-party competition than sustained periods of domination by each.

  1. Campaigning on the welfare state: The impact of gender and gender diversity.

    Science.gov (United States)

    Ennser-Jedenastik, Laurenz

    2017-07-01

    Social policy matters have long been considered women's issues. Extant research has documented a strong link between gender and the policies of the welfare state in the legislative, executive and electoral arenas. Yet what determines the strength of this association has largely been left unexplored. Drawing on tokenism theory, this article proposes gender diversity at the group level as a key explanatory factor. It hypothesizes that the gender gap in social policy diminishes as the female representation in a political party increases. To test this argument, it examines almost 8000 press releases issued by over 600 politicians during four election campaigns in Austria between 2002 and 2013. The analysis demonstrates that women talk more about social policy issues during election campaigns than men, but that this emphasis gap disappears for parties with a more equal gender balance. These results have important implications for our understanding of the politics of gender and social policy.

  2. Gendered Hate Speech and Political Discourse in Recent U.S. Elections and in Postsocialist Hungary

    OpenAIRE

    Vasvári, Louise O.

    2013-01-01

    In her article "Gendered Hate Speech and Political Discourse in Recent U.S. Elections and in Postsocialist Hungary" Louise O. Vasvári illustrates gendered political discourse in the U.S. through a case study of the 2008 presidential campaign. While the campaign turned into a plebiscite on gender and sexual politics with Hillary Clinton and other female political figures depicted in the most traditionally misogynist terms, Barack Obama has in some leftist circles been seen as an empathetic fig...

  3. Evaluating the effectiveness of an Australian obesity mass-media campaign: how did the 'Measure-Up' campaign measure up in New South Wales?

    Science.gov (United States)

    King, E L; Grunseit, A C; O'Hara, B J; Bauman, A E

    2013-12-01

    In 2008, the Australian Government launched a mass-media campaign 'Measure-Up' to reduce lifestyle-related chronic disease risk. Innovative campaign messages linked waist circumference and chronic disease risk. Communication channels for the campaign included television, press, radio and outdoor advertising and local community activities. This analysis examines the impact of the campaign in the state of New South Wales, Australia. Cross-sectional telephone surveys (n = 1006 adults pre- and post-campaign) covered self-reported diet and physical activity, campaign awareness, knowledge about waist circumference, personal relevance of the message, perceived confidence to make lifestyle changes and waist-measuring behaviours. The campaign achieved high unprompted (38%) and prompted (89%) awareness. From pre- to post-campaign, knowledge and personal relevance of the link between waist circumference and chronic disease and waist measuring behaviour increased, although there were no significant changes in reported fruit and vegetable intake nor in physical activity. Knowledge of the correct waist measurement threshold for chronic disease risk increased over 5-fold, adjusted for demographic characteristics. 'Measure-Up' was successful at communicating the new campaign messages. Continued long-term investment in campaigns such as 'Measure-Up', supplemented with community-based health promotion, may contribute to population risk factor understanding and behaviour change to reduce chronic disease.

  4. Sex and other strategies of campaign. The case of the Catalonia Parliamentary Elections of 2010

    Directory of Open Access Journals (Sweden)

    Palma PEÑA JIMÉNEZ

    2014-07-01

    Full Text Available In the Catalan elections of 2010 spots had a much wider presence than any other propaganda election tool. We offer here a qualitative analysis of those videos with the greatest impact. The study confirms that compelling audio-visual edits have taken the place of the traditional party discourse, attempting to attract a relatively indifferent electoral body. Sexual content videos, described by some as “porn-politics”, stand out among all the others. Without speculating about the possible electoral gains of this strategy, what can no doubt be confirmed is that the conventional political language has been surpassed by an audio-visual discourse with great media repercussion.

  5. THE 2014 EUROPEAN ELECTIONS IN ROMANIA. TRANSLATING LOW MEDIA SALIENCE INTO ELECTORAL ”SILENCE”?

    Directory of Open Access Journals (Sweden)

    Loredana RADU

    2016-06-01

    Full Text Available European Elections are often perceived as ”second-order” elections, thus enjoying lower visibility and turnout than national/presidential elections. According to the specialized literature, this might be due to the fact the EU is usually seen by the electorate (i.e. citizens of the member states as a far away issue, out of its core area of concern, a phenomenon rooted, for example, into a low degree of europeanization of the national public spheres (Delanty, 2007 or poor European leadership (Habermas, 2012. This paper aims at exploring how European Elections have been approached by the five most popular TV channels in Romania: TVR1, PRIMA TV, Antena 1, Kanal D, and PRO TV. Our paper builds on an extensive content analysis of all of the 3257 prime time news broadcasted by these TV channels between April 25 and May 25 (i.e. during the electoral campaign. Our research focuses on media salience of European Elections, as well as on the key actors present in these news.

  6. Voting Behaviour in the 2009 South African Election Wählerverhalten bei den südafrikanischen Wahlen von 2009

    OpenAIRE

    Norbert Kersting

    2009-01-01

    This article analyses voting behaviour in the South African election of 2009 and draws conclusions regarding the significance of party affiliation and issue-based voting in South Africa. It demonstrates the low level of voter registration and voter turnout. In the 2009 election the Independent Electoral Commission had problems with electoral management for the first time; however, it was able to prevent electoral violence. During the campaign the newly founded COPE focused on institutional re...

  7. Brand Components in Electoral Debates: Presidential Elections Romania 2009

    Directory of Open Access Journals (Sweden)

    Ovidiu-Aurel GHIUȚĂ

    2015-06-01

    Full Text Available The present paper illustrates the use of the brand and its components in the most important campaign debate of the presidential elections in Romania in 2009.The research method we have selected is the case study. The research technique consisted of the content analysis of the two speeches. The conducted analysis has included all the three types of the content analysis: conceptual, relational and qualitative analysis. The content analysis has been conducted by using the Nvivo software. The identification of the candidate’s brand in a single debate particularly entails its presence throughout the electoral campaign. We can outline the main component of the brand notion the two candidates have resorted to in this debate: Băsescu resorted to positioning, while Antonescu opted for differentiation and positioning.

  8. Presidential Elections and HIV-Related National Policies and Programs.

    Science.gov (United States)

    Holtgrave, David R; Bonacci, Robert A; Valdiserri, Ronald O

    2017-03-01

    The November 2016 general election and subsequent voting of the Electoral College resulted in the selection of Donald Trump as President of the United States. The incoming Administration ran a campaign that indicated a desire for substantial change in health policy, including the repeal of the Affordable Care Act (ACA). President Trump has said very little directly about HIV programs and policies, but some campaign positions (such as the repeal of the ACA) would clearly and substantially impact the lives of persons living with HIV. In this editorial, we highlight important HIV-related goals to which we must recommit ourselves, and we underscore several key points about evidence-based advocacy that are important to revisit at any time (but most especially when there is a change in Administration).

  9. Evaluation of Behavior Change Communication Campaigns to Promote Modern Cookstove Purchase and Use in Lower Middle Income Countries.

    Science.gov (United States)

    Evans, William Douglas; Johnson, Michael; Jagoe, Kirstie; Charron, Dana; Young, Bonnie N; Rahman, A S M Mashiur; Omolloh, Daniel; Ipe, Julie

    2017-12-22

    Nearly three billion people worldwide burn solid fuels and kerosene in open fires and inefficient stoves to cook, light, and heat their homes. Cleaner-burning stoves reduce emissions and can have positive health, climate, and women's empowerment benefits. This article reports on the protocol and baseline data from the evaluation of four behavior change communication (BCC) campaigns carried out in lower to middle income countries aimed at promoting the sale and use of cleaner-burning stoves. Interventions implemented in Bangladesh, Kenya, and Nigeria are using a range of BCC methods including mass media, digital media, outdoor advertising, and inter-personal communication. The mixed methods evaluation comprises three large-scale surveys: one pre-BCC and two follow-ups, along with smaller scale assessments of stove uptake and patterns of use. Baseline results revealed varying levels of awareness of previous promotions and positive attitudes and beliefs about modern (i.e., relatively clean-burning) cookstoves. Differences in cookstove preferences and behaviors by gender, socio-demographics, media use, and country/region were observed that may affect outcomes. Across all three countries, cost (lack of funds) a key perceived barrier to buying a cleaner-burning stove. Future multivariate analyses will examine potential dose-response effects of BCC on cookstove uptake and patterns of use. BCC campaigns have the potential to promote modern cookstoves at scale. More research on campaign effectiveness is needed, and on how to optimize messages and channels. This evaluation builds on a limited evidence base in the field.

  10. The National Oesophagogastric Cancer Awareness Campaign: a locality outcome analysis from County Durham.

    Science.gov (United States)

    Koo, Sara; Awadelkarim, Bidour; Dhar, Anjan

    2017-10-01

    Oesophageal and gastric cancer is common. Despite advances in investigation and treatment, the outcomes from these cancers remain poor. As part of the Be Clear On Cancer Campaign, the Department of Health runs the National Oesophagogastric Cancer Campaign each year, with key messages of (1) 'Having heartburn most days, for 3 weeks or more could be a sign of cancer' and (2) 'if food is sticking when you swallow, tell your doctor'. We evaluated the effect of the National Oesophagogastric Cancer Campaign in our locality. Reviewing new referrals from primary care for upper gastrointestinal symptoms during the campaign period, and a period thereafter, we found that there was no significant impact of the campaign in the diagnosis of oesophagogastric cancers. Furthermore, it increased routine waiting times for elective gastroscopies in our endoscopy units. We believe that alternative strategies need to be considered for earlier detection of oesophagogastric cancer.

  11. Voting Behavior in Parliamentary Elections in Slovakia

    Directory of Open Access Journals (Sweden)

    Řádek Miroslav

    2016-10-01

    Full Text Available Department of Political Science at Alexander Dubcek University in Trencin prepared its own exit poll during election day on March 5, 2016. The survey asked seven questions that were aimed at determining the preferences of the respondents concerning not only the current but also past general elections. Interviewers surveyed the choice of political party or movement in parliamentary elections in 2016 as well as preferences in past elections. Followed by questions concerning motivation to vote - when did the respondents decide to go to vote and what or who inspired this decision. The survey also tried to found out how many preferential votes did the voters give to the candidates of political parties and movements. Final question asked about expectations for the future of individual respondents. This article is the information output of the survey. The interviewers were 124 university students and its return was 1,612 sheets. The aim of this paper is to communicate the findings of this unique survey, which is unprecedented in the Slovak political science.

  12. Advances in segmentation modeling for health communication and social marketing campaigns.

    Science.gov (United States)

    Albrecht, T L; Bryant, C

    1996-01-01

    Large-scale communication campaigns for health promotion and disease prevention involve analysis of audience demographic and psychographic factors for effective message targeting. A variety of segmentation modeling techniques, including tree-based methods such as Chi-squared Automatic Interaction Detection and logistic regression, are used to identify meaningful target groups within a large sample or population (N = 750-1,000+). Such groups are based on statistically significant combinations of factors (e.g., gender, marital status, and personality predispositions). The identification of groups or clusters facilitates message design in order to address the particular needs, attention patterns, and concerns of audience members within each group. We review current segmentation techniques, their contributions to conceptual development, and cost-effective decision making. Examples from a major study in which these strategies were used are provided from the Texas Women, Infants and Children Program's Comprehensive Social Marketing Program.

  13. INTEGRATED ADVERTISING CAMPAIGN

    Directory of Open Access Journals (Sweden)

    Adina Claudia NEAMŢU

    2010-06-01

    Full Text Available Campaign and especially advertising campaign represents one of the variables of the marketing mix, an important one, being difficult to separate its contribution from the one of the other elements. Irrespective of the specific object that is behind an advertising company, the investment will be retrieved only if the right information is transmitted to the right persons in the right way. This is difficult to accomplish if the advertising responsible in that firm do not understand appropriately: the market nature; the product nature; the distribution channels nature; the communication channels nature – available advertising supports and their features

  14. How political candidates use Twitter and the impact on votes

    NARCIS (Netherlands)

    Kruikemeier, S.

    2014-01-01

    This study investigates the content characteristics of Twitter during an election campaign, and the relationship between candidates’ style of online campaigning (i.e., politically personalized and interactive communication) and electoral support for those candidates. Thereby, it provides a better

  15. Communicating ALS to the public: The message effectiveness of social-media-based health campaign.

    Science.gov (United States)

    Wen, Jing Taylor; Wu, Linwan

    2018-01-01

    Celebrity endorsement has been proved to be a very powerful tool in health campaigns. This study examined how celebrity-issue matchup presented in utilitarian and hedonic appeals influences attitude toward the video, perceived issue severity, and behavioral intentions in the context of ALS communication. The findings showed that celebrity-issue matchup condition outperformed nonmatchup condition in generating positive attitude and behavioral intentions. The results also indicated that utilitarian appeal with matchup condition triggered significantly greater behavioral intention than that with nonmatchup condition. However, no difference was found in hedonic appeal between matchup and nonmatchup conditions. Theoretical and practical implications are also discussed.

  16. Clientelism and vote buying in local elections: A case study of Kartu Bintan Sejahtera

    Directory of Open Access Journals (Sweden)

    Tri Samnuzulsari

    2018-03-01

    Full Text Available This study finds out clientelism and vote buying on Kartu Bintan Sejahtera (KBS in Bintan Regency, Riau Islands. The objective of this study is to understand the practices of clientelism and vote buying using KBS. This study based on case study research. The informants consist of General Election Commission of (KPUD Riau Islands, candidates of the governor of Riau Islands 2015-2020, candidates of Bintan Regent 2015-2020, along with their supporting parties and campaigning team, and bureaucracy of the implementation of KBS. The main findings of this study suggest that KBS is used as a clientelism and vote buying practices by the candidate of Riau Islands governor and Bintan Regent, 2015-2020 period. This study also finds that formal and informal political networks are utilized by the candidates as a clientelism and vote buying arenas. This study not only contributes to the literature of clientelism and vote buying, but also adds the literature of social policy in the context of Indonesian local politics setting. This study suggests that KBS is used as a media to obtain the support of the voters in the election of governor of Riau Islands and regent of Bintan 2015-2020. All candidates capitalize the issue of KBS to obtain the popularity. The patterns of the practice of clientelism and vote buying in KBS is by using various media campaigns to promote the success story of KBS. Not only in formal campaign but also in informal campaign, they always promote KBS as their success.

  17. Promotion and communication through e-mail marketing campaigns

    Directory of Open Access Journals (Sweden)

    Raluca Dania TODOR

    2017-07-01

    Full Text Available The main purpose of this article is to try to emphasize the e-mail marketing campaigns importance and efficiency and the way they increase the interaction between a company and potential customers and to increase their interest in a company’s products and services and finally trigger the buying decision. Also the present paper’s aim is to exemplify how business can gain benefits by using marketing automation tools like e-mail marketing campaigns which is considered nowadays a form of direct marketing which is less expensive than the traditional direct marketing alternatives.

  18. Going with Your Gut: A Study of Affect, Satire, and Donald Trump  in the 2016 Presidential Election

    OpenAIRE

    Clem, Chad Jameson

    2017-01-01

    This thesis is an exploration of affect theory and emotional rhetoric in the 2016 Presidential Election, and specifically in Donald Trump’s candidacy, first through a series of rhetorical readings of Trump’s rhetoric on the campaign trail and after his election. The first section of this thesis focuses on Donald Trump and the various rhetorical spaces he uses to reach his supporters through affectual means. Next, I will apply affect theory to Trump’s political rhetoric in order to illustrate ...

  19. Racism in Trump's America: reflections on culture, sociology, and the 2016 US presidential election.

    Science.gov (United States)

    Bobo, Lawrence D

    2017-11-01

    Despite much positive change in the post civil rights era, U.S. notions of racism and white supremacy remain powerful elements of American culture. The adaptability and enduring power of these forces can be seen in the emergence of a new historical epoch best describe as the era of Laissez Faire Racism. Prevalent attitudes among white Americans, certain theoretical arguments and hypotheses in American sociology, as well the election of Donald Trump rest upon the on-going operation of racism. In particular, I attribute Trump's electoral success to three critical dilemmas of race that defined contours of the 2016 presidential election: (1) worsening economic inequality in the presence of rapidly changing ethno-racial demography; (2) intensified political partisanship in the presence of well-institutionalized racially coded campaign strategies and rhetoric; and (3) the failure of the Clinton campaign to simultaneously champion the interests of working and middle class families and galvanize the previously powerful multiracial Obama coalition. I speculate on how to forge more effective multiracial coalitions in the future. © London School of Economics and Political Science 2017.

  20. When the gloves come off: inter-party variation in negative campaigning in Dutch elections, 1981-2010

    NARCIS (Netherlands)

    Walter, A.S.; van der Brug, W.

    2013-01-01

    This study examines changes in negative campaigning in the Netherlands between 1981 and 2010. In addition, we examine which factors determine whether political parties are likely to make use of this campaign strategy in the Dutch multi-party system. We advance existing research on negative

  1. When the gloves come off: Inter-party variation in negative campaigning in Dutch elections, 1981-2010

    NARCIS (Netherlands)

    Walter, A.S.; Brug, van W.

    2013-01-01

    This study examines changes in negative campaigning in the Netherlands between 1981 and 2010. In addition, we examine which factors determine whether political parties are likely to make use of this campaign strategy in the Dutch multi-party system. We advance existing research on negative

  2. Evaluation of community and organizational characteristics of smoke-free ordinance campaigns in 15 Wisconsin cities.

    Science.gov (United States)

    Ahrens, David; Uebelher, Paul; Remington, Patrick L

    2005-07-01

    Smoke-free restaurant ordinance campaigns were conducted in 15 Wisconsin cities during 1992 through 2002. Community and health coalition organizational characteristics varied with each campaign; nine campaigns were successful in enacting ordinances, and six campaigns failed. Data on community and coalition characteristics were analyzed. Community characteristics included adjusted gross income, percentage of Democratic voters in recent elections, and county smoking prevalence. Coalition characteristics included the number of supporters identified, leadership experience, level of print news media coverage, and editorial position of local newspaper. Successful campaigns were more likely to have leadership with high levels of political experience; eight of nine successful campaigns had leadership with high levels of experience, and two of six unsuccessful campaigns had leadership with high levels of experience. Every successful campaign had high levels of newspaper coverage and strong editorial support. None of the unsuccessful campaigns had high levels of news coverage or strong editorial support. Characteristics controlled or influenced by coalitions are associated with successful outcomes. Community characteristics were not associated with outcomes. These results should assist communities planning to implement smoke-free ordinances or other health policy campaigns.

  3. How do candidates spend their money? Objects of campaign spending and the effectiveness of diversification

    NARCIS (Netherlands)

    Sudulich, M.L.; Wall, M.

    2011-01-01

    We present a novel approach to the study of campaign effectiveness using disaggregated spending returns from the 2007 Irish general election. While previous studies have focused on overall levels of expenditure as a predictor of electoral success, we consider the types of activities on which

  4. Nigerian Election Management Bodies and their Associated Election Challenges

    Directory of Open Access Journals (Sweden)

    Moses Etila Shaibu

    2018-01-01

    Full Text Available The paper examined the challenges that confront Election Management Bodies (EMBs in conducting free and fair elections in Nigeria. It aligns with the position of extant literature on the subject that elections in Nigeria have been anything but free and fair, and argues that all the EMBs that have so far conducted elections in Nigeria are complicit in perpetrating electoral malpractices. In other words, though there are external factors that undermine the conduct of free, fair and credible elections in Nigeria, EMBs in Nigeria also present themselves as willing tools in the hands of politicians to compromise the integrity of the electoral process. The number of litigations and level of both international and local denunciations that attend every election in Nigeria underscores the magnitude of electoral malfeasance inherent in the elections conducted by successive EMBs in Nigeria. The paper analysed the major challenges that inhibit the conduct of free and fair elections in Nigeria and proffered solutions to them. Relying heavily on the documentary methods of data collection, the paper concludes that until all these challenges confronting EMBs in Nigeria in the conduct of free and fair elections are comprehensively addressed, credible elections will continue to be a mirage in the country.

  5. The potential for political leadership in HIV/AIDS communication campaigns in Sub-Saharan Africa.

    Science.gov (United States)

    Karan, Abraar; Hartford, Emily; Coates, Thomas J

    2017-01-01

    The HIV/AIDS epidemic has become a point of important political concern for governments especially in Sub-Saharan Africa. Clinical and public health interventions to curb the epidemic can be greatly enhanced with the strategic support of political leaders. We analyzed the role of national political leadership in large-scale HIV/AIDS communications campaigns in 14 countries in Sub-Saharan Africa. We primarily reviewed grey and white literature published from 2005-2014. We further triangulated data from in-person and phone interviews with key public health figures. A number of themes emerged supporting political leaders' efforts toward HIV/AIDS program improvement, including direct involvement of public officials in campaign spearheading, the acknowledgment of personal relationship to the HIV epidemic, and public testing and disclosure of HIV status. Areas for future improvement were also identified, including the need for more directed messaging, increased transparency both nationally and internationally and the reduction of stigmatizing messaging from leaders. The political system has a large role to play within the healthcare system, particularly for HIV/AIDS. This partnership between politics and the health must continue to strengthen and be leveraged to effect major change in behaviors and attitudes across Sub-Saharan Africa.

  6. New Environments, Same Jobs: The Role of Professional Journalism Stimulating Debate on Elections Across Social Media Networks

    Directory of Open Access Journals (Sweden)

    Fernanda Cavassana de Carvalho

    2016-12-01

    Full Text Available Taking into account the new configurations of online communication between traditional journalism and its readers, this study analyzes how Internet users reacted to posts on the official Facebook pages of eleven Brazilian newspapers when they published news about the 2014 presidential elections. This analysis will focus on comments on posts that mentioned at least one of the main candidates (Aécio Neves, Dilma Rousseff, and Marina Silva/Eduardo Campos. Two variables were considered: the format of the comments and their justification. A quantitative content analysis methodology was used, and statistical tests pertinent to categorical data were applied. Results showed that the main formats used for comments were criticism and praise of the candidates, also the most common justification was one “of position”, especially when the praise format was chosen, which allows us to characterize Brazilian electors as supporters, given the polarization in the campaign.

  7. Political marketing in untraditional campaigns: The case of David Cameron's Conservative Party leadership victory

    DEFF Research Database (Denmark)

    Ormrod, Robert P.; Henneberg, Stephan C.; Forward, Nick

    2007-01-01

    This study investigates the concept of political market orientation (PMO) in an untraditional setting, namely the 2005 contest for the leadership of the British Conservative Party. Based on a collective case-study method, a content analysis of candidates' speeches and manifestos is provided. We...... and a contextspecific evaluation of the merits of alternative PMO profiles. Thus, the generic conceptual model of political market orientatation, which previously has only been used in the content of parties contesting a general election campaign, can be adapted to alternative campaign situations without a reduction...

  8. "Love me, parents!": impact evaluation of a national social and behavioral change communication campaign on maternal health outcomes in Tanzania.

    Science.gov (United States)

    Kaufman, Michelle R; Harman, Jennifer J; Smelyanskaya, Marina; Orkis, Jennifer; Ainslie, Robert

    2017-09-15

    Despite marked improvements over the last few decades, maternal mortality in Tanzania remains among the world's highest at 454 maternal deaths per 100,000 live births. Many factors contribute to this disparity, such as a lack of attendance at antenatal care (ANC) services and low rates of delivery at a health facility with a skilled provider. The Wazazi Nipendeni (Love me, parents) social and behavioral change communication campaign was launched in Tanzania in 2012 to improve a range of maternal health outcomes, including individual birth planning, timely ANC attendance, and giving birth in a healthcare facility. An evaluation to determine the impact of the national Wazazi Nipendeni campaign was conducted in five purposively selected regions of Tanzania using exit interviews with pregnant and post-natal women attending ANC clinics. A total of 1708 women were interviewed regarding campaign exposure, ANC attendance, and individual birth planning. Over one third of interviewed women (35.1%) reported exposure to the campaign in the last month. The more sources from which women reported hearing the Wazazi Nipendeni message, the more they planned for the birth of their child (β = 0.08, p = .001). Greater numbers of types of exposure to the Wazazi Nipendeni message was associated with an increase in ANC visits (β = 0.05, p = .004). Intervention exposure did not significantly predict the timing of the first ANC visit or HIV testing in the adjusted model, however, findings showed that exposure did predict whether women delivered at a health care facility (or not) and whether they tested for HIV with a partner in the unadjusted models. The Wazazi Nipendeni campaign shows promise that such a behavior change communication intervention could lead to better pregnancy and childbirth outcomes for women in low resource settings. For outcomes such as HIV testing, message exposure showed some promising effects, but demographic variables such as age and socioeconomic status

  9. Marketing the `Broad Line': Invitations to STEM education in a Swedish recruitment campaign

    Science.gov (United States)

    Andrée, Maria; Hansson, Lena

    2013-01-01

    In many Western societies, there is a concern about the tendency of young people not choosing Science, Technology, Engineering, and Mathematics (STEM) education and occupations. In response, different initiatives have been launched. If one believes that science should have a place in more young people's lives, an important question is to what extent recruitment campaigns communicate messages that open up for STEM education to become relevant in young people's identity formation. Here, we analyse a Swedish government-initiated, primarily Internet-based recruitment attempt ('The Broad Line Campaign') aimed at increasing the number of young people choosing the natural science programme in upper secondary school. The campaign is based on marketing principles and deliberately draws on identity issues. The data analysed consists of campaign films and written resources describing the campaign. Data are analysed by use of the constant comparative approach in order to produce categories describing different messages about why to engage in STEM education. These messages are then analysed from an identity perspective using the concept of subjective values. Our results show that the messages communicated in the Broad Line campaign emphasise utility value, attainment value and relative cost rather than interest-enjoyment. The campaign communicates that the natural science programme is to be associated with a high attainment value without establishing relations to the field of science. Finally, potential consequences of the communicated messages in the campaign are discussed in light of previous research.

  10. A point on the 2016 iodine pill distribution campaign

    International Nuclear Information System (INIS)

    Alfonsi, S.; Catelinois, J.M.; Bouet, P.; Ferlet, O.; Riviere, E.

    2016-01-01

    The 2016 Iodine distribution campaign involves various actors: state representatives (regional prefect) whose dedication creates a climate of trust for the population, local elected officials (in particular the mayors of the municipalities concerned who can play an important role to motivate the population), health professionals like doctors and nurses who can bring information on radiation hazards and explain the preventive role of iodine and local pharmacists who are in charge of delivering iodine pills. (A.C.)

  11. Communication campaign for the selecting of a technical undergraduate degree at the Salesian Polytechnic University

    Directory of Open Access Journals (Sweden)

    Adriana Priscila Vallejo

    2016-08-01

    Full Text Available This paper aims to make available to the scientific community, a communication campaign designed based on the factors involved in choosing a technical undergraduate degree at the Salesian Polytechnic University in Cuenca. Given the momentum that currently provided by the Ecuadorean government to technical and technological country institutes, must take measures to encourage the academic preparation of students opting not only for technical training but by engineering which ensures professionals that guarantee the rights stipulated in the Constitution of Ecuador and help boost the economy with innovation, research and entrepreneurship. The research is qualitative. It is based on focus groups and semi-structured interviews; its conceptual basis is defined by marketing approaches and public relations services; which means that the above factors constitute the main element for the development of a creative communicational approach to provide a more valuable study fields of the institution. 

  12. Media and interpersonal persuasions in the polio eradication campaign in northern Nigeria.

    Science.gov (United States)

    Ozohu-Suleiman, Yakubu

    2010-09-01

    This study is premised on the increasing global concerns over the widespread resistance to polio eradication campaign in northern Nigeria. It aims to determine the level of campaign acceptance and compare the influences of mass media and interpersonal communication sources in Zaria local government area, being one of the high-risk (WPV-endemic) areas in northern Nigeria, where campaign resistance is known to be high. By way of quantitative survey, the study utilized 10% sample of the populations of eight out of the thirteen Wards in Zaria local government area, with a response rate of 78.6%. Findings reveal close ranks between campaign acceptance and resistance in the local government area, thus further confirming the difficulties still faced in polio eradication campaign in the region. This study also indicates higher performance of Interpersonal than Mass Media sources in influencing campaign acceptance and resistance in the local communities. Contact with friends and relations was rated the most influential interpersonal sources in the acceptance and resistance decision of individuals, while newspapers and magazines were rated most influential media sources that influenced campaign resistance in the local communities. The study concludes that a polio eradication campaign, backed with competent and sufficient communication expertise that utilizes knowledge-based indigenous interpersonal communication strategies will likely result in greater community acceptance in northern Nigeria.

  13. Partybeheerde kommunikasie in die Noordwesprovinsie tydens die Suid-Afrikaanse algemene verkiesing van 1999 / Lynnette Mitzi Fourie

    OpenAIRE

    Fourie, Lynnette Mitzi

    2003-01-01

    This study examines the party-controlled communication of the five most important political parties in the North West Province of South Africa during the 1999 general elections. The main assumption is that political parties in developing democracies have a normative obligation to do more than canvas for votes during an election campaign. Political parties should also be instrumental through their communication in fostering a democratic political culture. Central to this argumen...

  14. Elections of members to the Governing Board of the Pension Fund

    CERN Multimedia

    2005-01-01

    This year, one member and two alternates are to be elected. The candidate who obtains the most votes will be elected member and the other candidates will be their alternates. These elections will take place following the timetable given below: Monday 21 November 2005 Voting closes at 12:00. Counting of votes from 14:30. Tuesday 22 November 2005 Forwarding of results to the Communications Section for publication in the Bulletin of 28 November. CERN - EUROPEAN ORGANIZATION FOR NUCLEAR RESEARCH PENSION FUND ELECTIONS - Pension Fund This candidature has been duly registered and is hereby presented in accordance with paragraph 6.h of the Regulations for Elections to the Governing Board of the Pension Fund. Candidate: Name: MARTEL First Name: Pedro I arrived at CERN as a Staff member in 1995, and have been working with Engineering Databases since then. I am also personally interested in (macro and micro) economic issues. As a member of the Staff Association's Executive Commission in charge ...

  15. Elections of members to the Governing Board of the Pension Fund

    CERN Multimedia

    Pension Fund

    2005-01-01

    This year, one member and two alternates are to be elected. The candidate who obtains the most votes will be elected member and the other candidates will be their alternates. These elections will take place following the timetable given below: Monday 31 October 2005 Second publication of the candidates' publicity in the Bulletin and distribution of the ballot papers at CERN. Monday 21 November 2005 Voting closes at 12:00. Counting of votes from 14:30. Tuesday 22 November 2005 Forwarding of results to the Communications Section for publication in the Bulletin of 28 November. CERN - EUROPEAN ORGANIZATION FOR NUCLEAR RESEARCH PENSION FUND ELECTIONS - Pension Fund This candidature has been duly registered and is hereby presented in accordance with paragraph 6.h of the Regulations for Elections to the Governing Board of the Pension Fund. Candidate: Name: MARTEL First Name: Pedro I arrived at CERN as a Staff member in 1995, and have been working with Engineering Databases since then. I ...

  16. CDC'S Testing Makes Us Stronger (TMUS) Campaign: Was Campaign Exposure Associated With HIV Testing Behavior Among Black Gay and Bisexual Men?

    Science.gov (United States)

    Habarta, Nancy; Boudewyns, Vanessa; Badal, Hannah; Johnston, Jennie; Uhrig, Jennifer; Green, Donata; Ruddle, Paul; Rosenthal, Jacqueline; Stryker, Jo Ellen

    2017-06-01

    This study assessed exposure among Black gay, bisexual, and other men who have sex with men (BMSM) to a communication campaign, Testing Makes Us Stronger (TMUS), and its association with HIV testing to determine campaign effectiveness. Data from an online survey (N = 3,105) were analyzed using propensity score weight-adjusted logistic regression to examine the effect of exposure on HIV testing. Among BMSM aged 18-44 (n = 702), 43.2% reported TMUS exposure. The majority of those exposed were aged 25-34 (54%), HIV-negative (65%), and had some college education (87%). TMUS exposure was associated with reported increased HIV testing behaviors at 6- and 12-month frequencies. Communication campaigns with clear implementation strategies, focused objectives, and online and event presence can be associated with longer-term outcomes such as HIV testing.

  17. Overseas Voter Mobilisation in Singapore: Implications from Malaysia’s 13th General Election

    Directory of Open Access Journals (Sweden)

    James Gomez

    2013-01-01

    Full Text Available This paper discusses voter mobilisation and other election-related activities of Malaysian voters living, studying and working in Singapore in the context of Malaysia’s 13th general election (GE13. According to the World Bank, nearly 400,000 Malaysians reside in the city-state. Thus these figures represent a significant Malaysian voter pool based in Singapore. Efforts to mobilise these voters for general elections or other causes have political implications for both countries, which became apparent following Singapore-based Malaysians’ activities to encourage Malaysians to return home to cast their votes during the 13th general election. Singapore’s strict public assembly laws led to several legal issues related to the voter mobilisation and election campaign activities undertaken by Malaysians in the city-state. These legal issues became a source of friction between the two countries during the elections as government leaders and authorities on both sides of the causeway accused the other of interfering in domestic political matters. Given the growing number of Malaysians in Singapore and the likely repeat of Malaysian voter mobilisation activities in Singapore in the run-up to the fourteenth general election (GE14 in 2018, issues related to the election activities of Malaysian voters in Singapore stand to be another set of factors that will shape the health of bilateral relations between these two countries.

  18. EFFECT OF 2008 AND 2016 U.S. PRESIDENTIAL ELECTION IN THE INDONESIAN STOCK MARKET

    Directory of Open Access Journals (Sweden)

    Evelyn Evelyn

    2018-03-01

    Full Text Available The U.S. Presidential election was an event that received widespread attention across the globe. In the 2008 presidential campaign, Barrack Obama nominated to be the first black President. In 2016, Hillary Clinton poten­tially becomes the first woman President in American history, while the other can­di­da­te, Donald Trump, ma­de some unpopular and controversial proposals. The purpose of this paper is to ana­­­lyse whether the 2008 and 2016 election were considered as the rele­vant information in the Indonesian Stock Market (IDX. The daily closing prices of all all share listed in IDX wo­uld be examined used event stu­­­dy method. The results provide insight about the res­pon­si­­­veness of IDX parti­ci­pants to the U.S. Pre­si­den­­tial election event that could be used in decision making.

  19. The importance of campaign saliency as a predictor of attitude and behavior change: A pilot evaluation of social marketing campaign Fat Talk Free Week.

    Science.gov (United States)

    Garnett, Bernice Raveche; Buelow, Robert; Franko, Debra L; Becker, Carolyn; Rodgers, Rachel F; Austin, S Bryn

    2014-01-01

    Fat Talk Free Week (FTFW), a social marketing campaign designed to decrease self-disparaging talk about body and weight, has not yet been evaluated. We conducted a theory-informed pilot evaluation of FTFW with two college samples using a pre- and posttest design. Aligned with the central tenets of the Elaboration Likelihood Model (ELM), we investigated the importance of FTFW saliency as a predictor of fat talk behavior change. Our analytic sample consisted of 118 female participants (83% of original sample). Approximately 76% of the sample was non-Hispanic White, 14% Asian, and 8% Hispanic. At baseline, more than 50% of respondents reported engaging in frequent self fat talk; at posttest, this number dropped to 34% of respondents. Multivariable regression models supported campaign saliency as the single strongest predictor of a decrease in self fat talk. Our results support the social diffusion of campaign messages among shared communities, as we found significant decreases in fat talk among campaign attenders and nonattenders. FTFW may be a promising short-term health communication campaign to reduce fat talk, as campaign messages are salient among university women and may encourage interpersonal communication.

  20. All quiet on election day? International election observation and incentives for pre-election violence in African elections

    NARCIS (Netherlands)

    Daxecker, U.E.

    2014-01-01

    This article argues that the increasing international interest in elections as exemplified by the rise of international election monitoring induces temporal shifts in the use of violent intimidation by political actors. The presence of international electoral missions lowers the potential for

  1. Campaigns and counter campaigns: reactions on Twitter to e-cigarette education.

    Science.gov (United States)

    Allem, Jon-Patrick; Escobedo, Patricia; Chu, Kar-Hai; Soto, Daniel W; Cruz, Tess Boley; Unger, Jennifer B

    2017-03-01

    Social media present opportunities for public health departments to galvanise interest in health issues. A challenge is creating content that will resonate with target audiences, and determining reactions to educational material. Twitter can be used as a real-time surveillance system to capture individuals' immediate reactions to education campaigns and such information could lead to better campaigns in the future. A case study testing Twitter's potential presented itself when the California Department of Public Health launched its 'Still Blowing Smoke' media campaign about the potential harmful effects of e-cigarettes. Pro-e-cigarette advocacy groups, in response, launched a counter campaign titled 'Not Blowing Smoke'. This study tracked the popularity of the two campaigns on Twitter, analysed the content of the messages and determined who was involved in these discussions. The study period was from 22 March 2015 to 27 June 2015. A stratified sampling procedure supplied 2192 tweets for analysis. Content analysis identified pro, anti and neutral e-cigarette tweets, and five additional themes: Marketing Elements, Money, Regulation/propaganda, Health, and Other. Metadata were analysed to obtain additional information about Twitter accounts. 'Not Blowing Smoke' was referenced more frequently than 'Still Blowing Smoke' on Twitter. Messages commonly objected to government regulation of e-cigarettes, refuted claims that e-cigarette manufactures were aligned with big tobacco, and touted the health benefits of e-cigarette use. E-cigarette companies and vape shops used campaign slogans to communicate with customers on Twitter. Findings showed the time dynamics of Twitter and the possibility for real-time monitoring of education campaigns. Published by the BMJ Publishing Group Limited. For permission to use (where not already granted under a licence) please go to http://www.bmj.com/company/products-services/rights-and-licensing/.

  2. Evaluation of a Marketing Campaign: A Case Study of Company X

    OpenAIRE

    Moisio, Ada

    2015-01-01

    This thesis concentrates on evaluating a marketing campaign for the case Company X in Finland. The thesis will present the importance of thoroughly understanding different stages of the process of implementing a public communication campaign. Systematic evaluation of marketing campaigns can provide the case company with invaluable information. The reason for elaborating this research was the authors aspiration in cooperation with case companies management to evaluate campaign data from a ...

  3. Campaigns and disability: When an incumbent president questions his potential successor's mental health status during the campaign.

    Science.gov (United States)

    Dukakis, Michael S

    2014-01-01

    Former Massachusetts Governor Michael Dukakis knows about the damage that disability can cause--even its mere mention. In this keynote address given to the symposium on Presidential Disability and Succession held at Northeastern University in Boston last spring, Dukakis reflected on his famous 1988 presidential campaign that, largely at his expense, redefined negativity in presidential politics, in particular the fictitious allegation that he had a history of mental illness. A distinguish professor of Political Science and Public Policy at Northeastern University, Dukakis also spends each winter quarter at UCLA as a visiting professor in the Luskin School of Public Affairs. He remains active in both politics and public policy, canvassing for Democratic candidates such as Elizabeth Warren during her 2012 Senate campaign and promoting policy initiatives through the Dukakis Center for Urban and Regional Policy at Northeastern, which he affectionately calls a "think and do tank." The three-term governor (1975-1979 and 1983-1991) was voted Most Effective Governor by the National Governor's Association in 1986. After his first term in the late 1970s he lost a nasty primary election to Ed King, whom he would later defeat to reclaim office. Though it wasn't apparent at the time, for Dukakis, that 1978 campaign would serve as a precursor for the attack politics that were unloosed during the 1988 presidential campaign. In the remarks that follow, he offers a candid assessment of how not going negative may have cost him the presidency, and how an offhand remark by President Reagan (quickly retracted) caused the press to obsess over Dukakis' health record for the better part of a week--enough to slow his momentum during a crucial stage of campaigning.

  4. "Happy Days Are Here Again": A Left and Right Brain 4MAT Approach to Teaching Depression-Era Presidential Elections.

    Science.gov (United States)

    Cantu, D. Antonio

    2001-01-01

    Provides a lesson plan that focuses on the 1932, 1936, and 1940 presidential election campaigns. Illustrates the use of the left and right brain 4MAT teaching model that considers individual learning styles associated with right and left hemisphere dominance. Includes a bibliography and eight handouts. (CMK)

  5. MARKETING POLITICIANS ON FACEBOOK: AN EXAMINATION OF THE SINGAPORE GENERAL ELECTION 2011

    OpenAIRE

    LENG Ho Keat

    2012-01-01

    In recent years, politicians have been using social network sites in garnering votes and supporters. However, marketing on social network sites is distinctively different from traditional marketing as consumers no longer play a passive role on this new marketing platform. This paper examines the use of social network site by two young female politicians in the recent General Election in Singapore and concludes that campaigning on social network sites raises two important issues. First of all,...

  6. Decision-making processes and voter behavior in local elections in Bogotá.

    Directory of Open Access Journals (Sweden)

    Claudia Eugenia Toca Torres

    2008-12-01

    Full Text Available This research studies citizen decisions in a local election, grouping voters according to vote motivations, candidate attributes and decision inputs. We suggest that voter motivation may be more determined by external and marketing influences than internal motivations. In addition, we believe that voters consider candidate attributes more than his or her political proposal. Since the voters’ decision is based on very little information about all possible alternatives, it is biased in favor of the strongest campaign.

  7. Local election: does bureaucracy become one of main political power?

    Science.gov (United States)

    Amin, Muryanto; Musthafa Sembiring, Walid

    2018-03-01

    This writing aims to analyze the emergence of bureaucracy as one of political power in local level after the local election is held in Indonesia. Due to information authorization, media network, and stable structure, the bureaucracy soon transforms into political power which can compete with the other political power at the local level. In Medan local election in 2010 and 2015 has evidently proven the power of bureaucracy network in winning the bureaucrat-background candidates. As methods of the research, the researcher held a Focus-Group Discussion (FGD) and had an in-depth interview with ten bureaucracy elites in Medan and local political elites. The observation and Focus-Group Discussion (FGD) are analyzed using qualitative analysis technique typology. The result states that the bureaucracy network in Medan has been used in a massive way as the political power of winning. The structure of bureaucracy – from the top to the low – is involved in the winning. The most governmental programs were applied to attract the mass’ sympathy toward the candidates. The bureaucratic proximity to media network is also used to do a campaign in a massive way. The conclusion of the research is that bureaucracy emerges as a new, massive, effective local political power in the local election.

  8. Reaching, Engaging and Bonding with Voters on Social Media: The Case of 2014/2015 Croatian Presidential Elections

    Directory of Open Access Journals (Sweden)

    Dubravka Sinčić Ćorić

    2017-12-01

    Full Text Available This paper examines the ways in which presidential candidates utilise social media as a tool in their election campaigns in order to democratise politics and political representation. The study is based on a content analysis of statements published on the official Facebook and Twitter pages of candidates in the 2014/2015 Croatian presidential elections. The results show that candidates did not use social media to reach, engage and form stronger bonds with potential voters. By failing to do so, they have missed an opportunity to bring disenchanted voters back into the political arena and potentially increase the legitimacy of the democratic processes.

  9. Unge og kommunalvalg - fra holdning til handling

    OpenAIRE

    Bordinggaard Madsen, Anders; Retz Frøslev, Liv; Borelli, Benjamin; Schnedler Henriksen, Jesper; Gebremichael, Matiwos

    2014-01-01

    It has long been a concern that the election turnout at the municipal elections were considerably lower than the elections at the Danish parliament. Especially the younger voters does not participate at the municipal elections. This is a worrying tendency and in this paper we investigate how the situation can be improved. In addition to that we will make a focus group investigation in this paper, where we will find out how the six young first time voters relate to the communication campaign: ...

  10. Netflix and Engage? Implications for Streaming Television on Political Participation during the 2016 US Presidential Campaign

    Directory of Open Access Journals (Sweden)

    Jacob Groshek

    2016-10-01

    Full Text Available A large body of existing research has consistently demonstrated that the use of social networking sites (SNS by citizens in elections is positively related to different forms of both offline and online participation. The opposite argument, however, is often advanced with regard to increased viewing broadcast or cable television, particularly entertainment programming. This study proceeds from this broad vantage point by examining survey-based indicators of active SNS use and conventional television viewing in the 2016 presidential primaries, as well as the frequency of streaming television viewing during the early stages of this campaign. Data for this study was drawn from a representative nationwide online panel, and findings observed here suggest that more personalized communication through the ongoing morphology of social networking sites and streaming both political and apolitical television content are significant factors in positively shaping both online and offline participation. Comparisons with other media including conventional television viewing are introduced, and theoretical implications from a media system dependency framework are discussed.

  11. Využitie sociálných sietí počas kanadských federálných volieb 2015

    OpenAIRE

    Hlôšková, Barbora

    2018-01-01

    The diploma thesis is dealing with the analysis of the use of social networks by two canadian political parties and their leaders during the Canadian federal election 2015. The thesis refers to the theory of political communication, election campaigns and political marketing as the theoretical basis. It approaches the concept of Web 2.0 and identifies two major social media functions in political communication, dissemination of information and engagement. Use of social media and the represent...

  12. Evolution in the enunciative structure of the political discourse

    Directory of Open Access Journals (Sweden)

    Joanna Jereczek-Lipińska

    2012-01-01

    Full Text Available This study is based upon discursive and logometric analysis of the political speeches delivered by the candidates during the campaign and pre-campaign phases of the 2012 presidential elections in France, taking into account the results of previous studies related to the 2007 presidential elections. The present paper aims at tracing the different representations of the speaker within his own speeches and at analyzing the way he verbalizes himself in his campaign by observing the use, the distribution, the role and the possible impact of “I” and of the other personal pronouns within the frame of political communication. The analysis of statistical data tends to emphasize syntactic as well as morphological, stylistic, lexical, and gramatical distinctive features of the speeches delivered by the candidates to the presidential elections, especially in relation with the new possibilities conveyed by internet.

  13. Advertising Efficiency in Road Safety Prevention Campaigns

    Directory of Open Access Journals (Sweden)

    Julia Catalina Serrano Cordero

    2017-11-01

    Full Text Available This paper addresses the importance of the results evaluation processes in the education and road safety campaigns, although they have achieved remarkable progress in praxis, evidenced a lack of information as to the relevance and suitability of the tools of communication in prevention. The objective was to validate an education and road safety campaign implemented by the Municipal Transit and Transport Company of the city of Cuenca (Ecuador in 2014, for which qualitative and quantitative techniques were used, choosing a stratified probabilistic sample of 304 university students, (age: 15-39. The data collection instruments were: focus group, questionnaire and statistical records, interpreted through content analysis and descriptive statistics. The findings indicate that the most frequent perception about the causes of accidents is: alcohol consumption, speeding, cell phone use. Likewise, the campaign "Best to Prevent" obtained a level of generalized recognition, but it was the younger ones who received more influence of their content of communication. Results that corroborate that the methods of motivation and persuasion do affect the attitude changes, which influences the transformation towards a culture of road prevention.

  14. Elections of members to the Governing Board of the Pension Fund

    CERN Multimedia

    2006-01-01

    This year, one member and one alternate are to be elected. The candidate who obtains the most votes will be elected member and the other candidate will be her/his alternate. Timetable (extract): Monday 6 November 2006 Second publication of the candidates' publicity in the Bulletin and distribution of the ballot papers at CERN. Monday 20 November 2006 Voting closes at 12 midday. Counting of votes from 2.30 p.m. Tuesday 21 November 2006 Forwarding of results to the Communications Section for publication in the Bulletin of 27 November 2006. CERN - EUROPEAN ORGANIZATION FOR NUCLEAR RESEARCH PENSION FUND ELECTIONS - Pension Fund This candidature has been duly registered and is hereby presented in accordance with paragraph 6.h of the Regulations for Elections to the Governing Board of the Pension Fund. Candidate: First name: Michel Name: Goossens The CERN/ESO Pension Fund represents, for most staff, the sole source of income when they retire. The health of our Pension Fund is thus of the utmost importance...

  15. Elections of members to the Governing Board of the Pensions Fund

    CERN Document Server

    2004-01-01

    This year, two members and two alternates are to be elected. The candidates who obtain most votes will be elected members and the other candidates will be their alternates. Timetable (extract) : Monday 22 November 2004 Voting closes at 12 hrs. Counting of votes from 14.30 hrs. Tuesday 23 November 2004 Forwarding of results to the Communications Section for publication in the Bulletin of 29 November. ORGANISATION EUROPEENNE POUR LA RECHERCHE NUCLEAIRE CERN EUROPEAN ORGANIZATION FOR NUCLEAR RESEARCH CAISSE DE PENSIONS / PENSION FUND ELECTIONS - Pension Fund This candidature has been duly registered and is hereby presented in accordance with paragraph 6.h of the Regulations for Elections to the Governing Board of the Pension Fund. Candidate: Name : CHIAVERI First Name : Enrico I have been a CERN staff member since 1973 and have always been interested in our working conditions. As a member of the Executive Committee of the Staff Association I participated from 1980 to 1984 in the Working G...

  16. Elections of members to the Governing Board of the Pensions Fund

    CERN Multimedia

    Pension Fund

    2004-01-01

    This year, two members and two alternates are to be elected. The candidates who obtain most votes will be elected members and the other candidates will be their alternates. Timetable (extract) : Monday 1 November 2004 Second publication of the candidates' publicity in the Bulletin (see thereafter) and distribution of the ballot papers at CERN. Monday 22 November 2004 Voting closes at 12 hrs. Counting of votes from 14.30 hrs. Tuesday 23 November 2004 Forwarding of results to the Communications Section for publication in the Bulletin of 29 November. ORGANISATION EUROPEENNE POUR LA RECHERCHE NUCLEAIRE CERN EUROPEAN ORGANIZATION FOR NUCLEAR RESEARCH CAISSE DE PENSIONS / PENSION FUND ELECTIONS - Pension Fund This candidature has been duly registered and is hereby presented in accordance with paragraph 6.h of the Regulations for Elections to the Governing Board of the Pension Fund. Candidate: Name : CHIAVERI First Name : Enrico I have been a CERN staff member since 1973 and have a...

  17. Produção da campanha “Voto limpo”: atores e protagonistas nas eleições municipais de 2012

    Directory of Open Access Journals (Sweden)

    Vera Chaia

    2014-10-01

    Full Text Available Federal Supreme Court deliberated valid, since 2012 municipal elections, law number 135 of 2010 or “Clean Record”. This article proposes a retrospect of Electoral Justice on processes governance, showing its importance for the institutionalization of “Clean Record” and how this new instrument influenced the elections. At 2012 elections the Law was used as communication resource to produce "Clean vote” campaign. This article also suggests a discussion about the campaign, contributing to evidence the meaning effects created by advertising pieces. With this multidisciplinary movement the article reassures Federal Supreme Court and Electoral Justice as consolidated institutions at the role of electoral governance, besides electors action in the advance of the democratic process.

  18. 11 CFR 111.22 - Ex parte communications.

    Science.gov (United States)

    2010-01-01

    ... 11 Federal Elections 1 2010-01-01 2010-01-01 false Ex parte communications. 111.22 Section 111.22 Federal Elections FEDERAL ELECTION COMMISSION GENERAL COMPLIANCE PROCEDURE (2 U.S.C. 437g, 437d(a... and any attorney or staff member of the Office of General Counsel in the course of representing the...

  19. Meta-analysis of the effect of road safety campaigns on accidents.

    Science.gov (United States)

    Phillips, Ross Owen; Ulleberg, Pål; Vaa, Truls

    2011-05-01

    A meta-analysis of 67 studies evaluating the effect of road safety campaigns on accidents is reported. A total of 119 results were extracted from the studies, which were reported in 12 different countries between 1975 and 2007. After allowing for publication bias and heterogeneity of effects, the weighted average effect of road safety campaigns is a 9% reduction in accidents (with 95% confidence that the weighted average is between -12 and -6%). To account for the variability of effects measured across studies, data were collected to characterise aspects of the campaign and evaluation design associated with each effect, and analysed to identify a model of seven campaign factors for testing by meta-regression. The model was tested using both fixed and random effect meta-regression, and dependency among effects was accounted for by aggregation. These analyses suggest positive associations between accident reduction and the use of personal communication or roadside media as part of a campaign delivery strategy. Campaigns with a drink-driving theme were also associated with greater accident reductions, while some of the analyses suggested that accompanying enforcement and short campaign duration (less than one month) are beneficial. Overall the results are consistent with the idea that campaigns can be more effective in the short term if the message is delivered with personal communication in a way that is proximal in space and time to the behaviour targeted by the campaign. Copyright © 2011 Elsevier Ltd. All rights reserved.

  20. Effectiveness of political advertising in the electoral process: experience on extraordinary presidential elections – 2014 in Ukraine

    Directory of Open Access Journals (Sweden)

    G. V. Muzychenko

    2014-07-01

    Full Text Available The place and role of political advertising and political agitation in the electoral process as an example of extraordinary presidential elections - 2014in Ukraine are analyzed in the paper. It’s revealed a concept of «political advertising» within the Ukrainian legislation and the peculiarities of the legal regulation of its implementation during the presidential elections in Ukraine. Restrictions relating to forms of political agitation and the volume of financing. It was found that political advertising is a form of agitation and can be financed only with specially crafted by candidate election fund, the size of which, unlike elections to representative bodies of power is not limited. The analysis of the election funds of candidates in terms of establishing relationship between costs and result, which is one of the performance criteria of political advertising effectiveness in the electoral process. For this purpose, analysis of the cost structure of election funds, which are dominated by the cost of the media used. Also examines distribution channels of political advertising and the quality of the TV election advertising products. It is proved that political advertising affects electoral behavior, but direct relationship between the election’s success and amount invested in the political campaign funds are not found. That suggests the expediency consideration of other factors influence the electoral behavior, such as political program of applicants, their political experience, subjective preferences of voters and more.

  1. Elections to Staff Council

    CERN Multimedia

    Saff Association

    2013-01-01

    2013 Elections to Staff Council   Vote! Make your voice heard and be many to elect the new Staff Council. More details on the elections can be found on the Staff Association web site (https://ap-vote.web.cern.ch/elections-2013).   Timetable elections Monday 28 October to Monday 11 November, 12:00 am voting Monday 18 and Monday 25 November, publication of the results in Echo Tuesday 19 November, Staff Association Assizes Tuesday 3 December, first meeting of the new Staff Council and election of the new Executive Committee The voting procedure is monitored by the Election Committee.

  2. Emphasizing Astrobiology: Highlighting Communication in an Elective Course for Science Majors

    Science.gov (United States)

    Offerdahl, Erika G.; Prather, Edward E.; Slater, Timothy F.

    2004-01-01

    The project described here involved the design, implementation, and evaluation of an upper level, undergraduate elective course for science majors. Specific course goals were to help students gain an appreciation of the interdisciplinary nature of astrobiology, understand key ideas in astrobiology, and develop the skills necessary to communicate…

  3. The Use of Facebook Advertising for Communicating Public Health Messages: A Campaign Against Drinking During Pregnancy in New Zealand.

    Science.gov (United States)

    Parackal, Mathew; Parackal, Sherly; Eusebius, Shobhit; Mather, Damien

    2017-08-10

    Social media is gaining recognition as a platform for delivering public health messages. One area attracting attention from public health researchers and professionals is Facebook's advertising channel. This channel is reported to have a broad reach and generate high user engagement with the disseminated campaign materials. However, to date, no study has examined the communication process via this channel which this study aimed to address. The specific objectives of the study were to (1) examine user engagement for a public health campaign based on the metadata provided by Facebook, (2) analyze comments generated by the campaign materials using text mining, and (3) investigate the relationship between the themes identified in the comments and the message and the sentiments prevalent in the themes that exhibited significant relationships. This study examined a New Zealand public health pilot campaign called "Don't Know? Don't Drink," which warned against drinking alcohol during pregnancy. The campaign conveyed the warning through a video and three banner ads that were delivered as news feeds to women aged 18-30 years. Thematic analysis using text mining performed on the comments (n=819) identified four themes. Logistic regression was used to identify meaning-making themes that exhibited association with the message. The users' engagement was impressive with the video receiving 203,754 views. The combined likes and shares for the promotional materials (video and banner ads) amounted to 6125 and 300, respectively. The logistic regression analysis showed two meaning-making themes, namely, risk of pregnancy (P=.003) and alcohol and culture (PFacebook's advertising channel. ©Mathew Parackal, Sherly Parackal, Shobhit Eusebius, Damien Mather. Originally published in JMIR Public Health and Surveillance (http://publichealth.jmir.org), 10.08.2017.

  4. Internet politics: A comparative analysis of U.S. and South Korea presidential campaigns

    OpenAIRE

    Hara, Noriko; Jo, Youngmin

    2007-01-01

    To investigate the role of information and computer technologies (ICTs) in political campaigns, this paper discusses three areas of influence in particular (fundraising, civic participation, and e-mobilization), identifying similarities and differences between the U.S. and South Korea. The result of our analysis shows that the impact of the Internet on the two presidential elections differed in all three areas. The Internet provides ordinary citizens with political resources and opportunities...

  5. Impact of French advertising campaign

    International Nuclear Information System (INIS)

    Chaussade, Jean-Pierre; Ansel, Philippe

    1993-01-01

    'Today, some 75 % of France's electricity is generated by nuclear plants'. This was the theme of the advertising campaign launched for the second time in May 1992 by Electricite de France in national daily newspapers and magazines, in regional publications, on cinema and on TV. Compared to 1991 the second campaign was a new step in communication: first, was the wish to inform better the public. A Minitel program '3614 EDF' was created and connected by general public including a lot of information about nuclear energy and the way to visit a nuclear plant; secondly, was the use of TV media to target a larger population. The TV spot, 'the nuclear drill', uses humor to get more impact on the public. The campaign received an encouraging reception from the press, which admired its boldness and originality. As far as the general public is concerned, the campaign achieved its goals, as illustrated by the results of post-campaign surveys carried out to measure its effect. The segment of population targeted by campaign was mainly the so called 'pragmatics'. 'Pragmatics', who account for 25 % of the French population, are young, have a good education and are well informed. This category was selected as it shows a subtle attitude towards nuclear power, with more doubts than certainties. Moreover, this segment of the population has proven to be open to information issued by EDF and also plays a key role in influencing social trends. 63% of the segment targeted by the campaign (pragmatics) and 56% of the whole french population saw the ads

  6. THE ROLE AND IMPLICATIONS OF THE EVENT BASED COMMUNICATION IN THE ELECTORAL CAMPAIGN

    Directory of Open Access Journals (Sweden)

    Tatu Cristian Ionut

    2011-12-01

    Full Text Available The electoral campaigns are considered to be among the most delicate challenges for a marketer due to the limited time available, the sensible margin for error, the high impact of each statement and the condensation of a quite large amount of resources in a 30 day period. While the ultimate goal for the campaign staff is to bring the global electoral package closer to the electorate and earn their votes most, of the time various competitors use disappointingly similar tactics that create confusion among the electorate. The campaign related events turned out to be one of the tactics that allows for a pin-point targeting of the electorate and a better control on the receivers of the message. This paper focuses on the types of events used that can be used in an electoral campaign reinforced with their particularities and effects registered in previous campaigns.

  7. The Comedy Campaign: The Growing Influence of Humor in Presidential Elections. A Uses and Gratifications Approach.

    Science.gov (United States)

    Smith, Laura K.

    In the year 2000, news and entertainment programs dedicated a great deal of comedic attention to the presidential election. Taking a Uses and Gratifications approach, this paper examines the role of comedy among the young electorate (undergraduate students at a Texas university). It concludes comedic programs, while popular, are among many sources…

  8. Yielding impressive results. The Egyptian experience in family planning communication campaign has been an exemplary model for many developing countries.

    Science.gov (United States)

    Wafai, M

    1994-09-01

    In Egypt the current use of family planning methods nearly doubled from 1980 to 1992. The toughest obstacles to the promotion of family planning are the deeply rooted pronatalism, the high rate of illiteracy, and low use of print media. The early efforts of the 1960s through the 1970s helped raise people's awareness of the problem, but traditional attitudes to family planning persisted. The Information, Education and Communication (IEC) Center established in 1979 in the State Information Service (SIS) of the Ministry of Information spearheaded the IEC efforts for family planning throughout the country. The Egyptian Contraceptives Prevalence Survey conducted in 1984 showed that the current use of family planning methods had increased 6.1% from the 1980 level, and that 56% of married women wished to stop having children, but were afraid of side effects of contraceptive use. The SIS/IEC Center launched a creative mass media campaign using TV spots and dramas. It also pioneered community-based public communication activities on population and family planning by organizing population communication forums. The local communication work is implemented by each of the 60 regional offices of SIS. Other government agencies, such as Health Insurance Organization, also launched IEC campaigns promoting their own services. Non-governmental organizations (NGOs) such as the Family of the Future and the Clinical Service Improvement Project also engaged in social marketing of contraceptives. The use of family planning methods mounted between 1980 and 1992 from 24% to nearly 48%, and the method of choice shifted from the pill to the IUD. The country's crude birth rate declined steadily from 40 per 1000 population in 1985 down to 29/1000 in 1992. The six major factors for success included an innovative communication program, religious support, political commitment, an improved service delivery system, involvement of NGOs, and the economic influence. The Egyptian experience in family

  9. From the Dog Whistle to the Dog Scream: The Republican Party's (AbUse of Discriminatory speech in Electoral Campaigns and Party Politics

    Directory of Open Access Journals (Sweden)

    Luiza-Maria Filimon

    2016-12-01

    Full Text Available The 2016 U.S. presidential election can be described as nostalgic. On one hand, there was the fond remembrance of the Clinton administration characterized by a period of economic prosperity which overshadowed the more disastrous aftermath of various policies (the crime bill, the welfare reform, the Defense of Marriage Act, the repeal of the 1933 Glass-Steagall Act, etc.. On the other, the 2016 election brought to the surface a dormant longing for a privileged past rooted in open discrimination, inequality, segregation, and white supremacy, echoed by Donald Trump’s campaign. The Republican candidate had won the party’s nomination by openly and devoutly proselytizing against minority groups that allegedly threaten the fabric, integrity, and security of the United States. The more ethnic stereotypical caricatures and outright lies he employed in his speeches, the more successful his primary campaign was and the more he unnerved the Republican establishment, the general electorate, and the media. Yet Donald Trump’s campaign was not innovative by any means. Instead, as this study will argue, Trump’s electoral success during the primary elections can be in part attributed to the Republican Party’s decades-long history of strategic racism that has been instrumental in grooming the party’s base into Donald Trump’s supporters. In order to showcase that Trump’s ascendancy to the top of the Republican primary election was not a political accident, but a natural progression of decades-old officially sanctioned electoral policies, the study analyzes the origins behind the “dog whistle” practice, based on the model of strategic racism advanced by Ian Haney López. In conducting this research, I provide examples from U.S. public officials – past and present – and also highlight the role of the media in the propagation and cultivation of dog whistle politics.

  10. Introduction of the Quota System in Sudan and its Impact on ...

    International Development Research Centre (IDRC) Digital Library (Canada)

    This project will investigate issues and challenges surrounding women's ... by civil war, political instability, cultural conservatism and economic crisis. ... of information and communication technologies (ICTs) in the election campaign, and its ...

  11. Japan's 2014 General Election: Political Bots, Right-Wing Internet Activism, and Prime Minister Shinzō Abe's Hidden Nationalist Agenda.

    Science.gov (United States)

    Schäfer, Fabian; Evert, Stefan; Heinrich, Philipp

    2017-12-01

    In this article, we present results on the identification and behavioral analysis of social bots in a sample of 542,584 Tweets, collected before and after Japan's 2014 general election. Typical forms of bot activity include massive Retweeting and repeated posting of (nearly) the same message, sometimes used in combination. We focus on the second method and present (1) a case study on several patterns of bot activity, (2) methodological considerations on the automatic identification of such patterns and the prerequisite near-duplicate detection, and (3) we give qualitative insights into the purposes behind the usage of social/political bots. We argue that it was in the latency of the semi-public sphere of social media-and not in the visible or manifest public sphere (official campaign platform, mass media)-where Shinzō Abe's hidden nationalist agenda interlocked and overlapped with the one propagated by organizations such as Nippon Kaigi and Internet right-wingers (netto uyo) during the election campaign, the latter potentially forming an enormous online support army of Abe's agenda.

  12. In Search of the Campaign Fan: Media Use and Caucus Participation in the 1980 Primary Campaign.

    Science.gov (United States)

    Droge, David; Davis, Kristine

    High turnout for the 1980 Iowa caucuses and conflicting explanations for that high turnout formed the background for an investigation of the relationship between media uses and gratifications, involvement in the local community, and caucus participation. Campaign fan gratifications--either excitement seeking or communicative utility--were…

  13. Increasingly artful. Applying commercial marketing communication techniques to family planning communication.

    Science.gov (United States)

    Williams, J R

    1992-08-01

    Family planning (FP) and social marketing messages must utilize the rules concerning artfulness developed in the private sector for effective communication in the mass media around the world. They have to compete for the attention of television program viewers accustomed to receiving hundreds of 30-second messages. There are some rules essential to any effective communication program: 1) Command attention. In the US over 1350 different mass media messages vie for attention every single day. FP messages are sensitive, but dullness and passivity is not a requisite. 2) Clarify the message, and keep it simple and direct. Mixed messages equal less effective communication. 3) Communicate a benefit. Consumers do not only buy products, they buy expectations of benefits. 4) Consistency counts. The central message should remain consistent to allow the evaluation of its effectiveness, but execution should vary from time to time and medium to medium. 5) Cater to the heart and the head. Effective communication offers real emotional values. 6) Create trust. Words, graphics, sounds, and casting in the campaign should support 1 central key promise to a single prime prospect. 7) Call for action. Both commercial and social marketing campaigns can calculate results by quantifiable measurement of sales (of condoms) transactions (the number of IUD insertions), floor traffic (clinic visits), attitude shifts, and behavior change. The PRO-PATER Vasectomy Campaign of 1988 in Sao Paulo, Brazil successfully used the above rules for effective communication. During the 1st 2 months of the campaign, phone calls increased by over 300%, new clients by 97%, and actual vasectomies performed by 79%.

  14. It's Your Place: Development and Evaluation of an Evidence-Based Bystander Intervention Campaign.

    Science.gov (United States)

    Sundstrom, Beth; Ferrara, Merissa; DeMaria, Andrea L; Gabel, Colby; Booth, Kathleen; Cabot, Jeri

    2017-06-28

    Preventing sexual assault on college campuses is a national priority. Bystander intervention offers a promising approach to change social norms and prevent sexual misconduct. This study presents the implementation and evaluation of a theory-based campaign to promote active bystander intervention. The theory of planned behavior (TPB) served as a conceptual framework throughout campaign development and evaluation. Formative research published elsewhere was used to develop campaign strategies, communication channels, and messages, including "It is your place to prevent sexual assault: You're not ruining a good time." The It's Your Place multi-media campaign fosters a culture of bystander intervention through peer-to-peer facilitation and training, as well as traditional and new media platforms. A cross-sectional post-test only web-based survey was designed to evaluate the campaign and test the TPB's ability to accurately predict intention to intervene. Survey data were collected from 1,505 currently enrolled students. The TPB model predicted intention to intervene. There was a significant effect of campaign exposure on attitude, subjective norms, and perceived behavioral intention. This theory-based communication campaign offers implications for promoting active bystander intervention and reducing sexual assault.

  15. Blühende Blogosphere

    CERN Multimedia

    2004-01-01

    The election campaign for the American presidency is the first political large cause where private Websites play an important part. In the communication inside companies also, the Web plays an importance increasingly larger

  16. Communicating Georgia : Georgia's information campaign in the 2008 war with Russia

    OpenAIRE

    Jugaste, Artur

    2011-01-01

    During the 2008 South Ossetia war, Georgia and Russia fought what the English-language media called "a public relations war“. This was an interesting example of modern information warfare where governments allied with public relations agencies battled for symbolic power on the media field. This study investigates the information campaign that the Georgian government launched to promote their framing of the conflict in the English-language media. First-hand information about the campaign strat...

  17. Campaign to prevent carbon monoxide poisoning : fall-winter 2007-2008

    International Nuclear Information System (INIS)

    Lefebvre, B.; Chabot, L.; Gratton, J.; Lacoursiere, D.

    2009-01-01

    Quebec launched a public health campaign for the Montreal region to prevent carbon monoxide poisoning. The objectives of the campaign were to communicate the dangers of carbon monoxide poisoning, its potential sources, its effects on public health, and the means to prevent poisoning. Its purpose was to inform the public of the risks and strategies to be used in case of carbon monoxide poisoning and to lay out the merits of household carbon monoxide alarms. The communication was done by way of the media, in cooperation with community organizations and school boards. Other tools used in the campaign included the Internet, flyers and press releases. A poll taken in 2008 showed that 59 per cent of the respondents had one or more sources for carbon monoxide in their homes, including fireplaces, and that 28 per cent had a functioning alarm for carbon monoxide detection. A future survey will be held to follow-up on the evolution of the campaign. The development of various activities will help decrease the risk of carbon monoxide poisoning. tabs., figs.

  18. Elections of members to the Governing Board of the Pensions Fund

    CERN Multimedia

    2005-01-01

    This year, two members and two alternates are to be elected. The candidates who obtain most votes will be elected members and the other candidates will be their alternates. New timetable (extract) : Monday 10 January 2005 Second publication of the candidates' publicity and the statement from all the candidates in the Bulletin. Monday 31 January 2005 Voting closes at 12 hrs. Counting of votes from 14.30 hrs. Tuesday 1st February 2005 Forwarding of results to the Communications Section for publication in the Bulletin of 7 February. Statement from the Candidates for Election to the Governing Board of the Pension Fund The composition of the Governing Board of the CERN Pension Fund is as follows. two members appointed by the CERN council and two alternates two members appointed by the DG of CERN and two alternates one member appointed by the Staff Association and one alternate one member appointed by the DG of ESO and one alternate four members elected by the members of the fund and four ...

  19. Analysis of Present Day Election Processes vis-à-vis Elections Through Blockchain Technology

    OpenAIRE

    Hegadekatti, Kartik

    2017-01-01

    Currently, Democracy is realised through representatives elected by the people. These elections are periodic activities. They involve expenditure of big amounts of manpower, money, time and other resources. It is important to note that during an election, the administration and day-to-day lives of people are affected as election activities take centre stage. Present day elections are amenable to influence where Voters can possibly be intimidated to vote against their will. In many instances, ...

  20. Tragedy prompts depression awareness, suicide prevention campaigns.

    Science.gov (United States)

    Rees, T

    1998-01-01

    The tragic suicide of Robert C. Goltz prompted associates at the integrated marketing and communications company he founded in Green Bay, Wis., to develop two multimedia campaigns, one focusing on depression awareness and the other on suicide prevention.

  1. An analysis of the declining support for the ANC during the 2011 South African local government elections

    Directory of Open Access Journals (Sweden)

    C Twala

    2012-12-01

    Full Text Available Local government elections are notorious for low voter turnout, but the May 2011 elections in South Africa showed a record 58 percent of the 24 million registered voters. In South Africa, local government matters and not just because it provides a pointer to what might happen in the provincial and national elections due in 2014, but helps in determining the readiness of the African Nation Congress in providing basic services to the different communities. Interestingly, these elections were preceded by service delivery protests against the ANC. The article is an analysis of the decreased support for the ANC during the 2011 local government elections. The multifaceted reasons behind the boiling cauldron of this decline in support for the ANC are scrutinised. Underpinning this decline in support often lie deep and complex factors which can be uncovered through a careful analysis of the ANC’s campaigning strategies ahead of these elections; the media which has been accused of rampant sensationalism; service delivery protests and mudslinging from other political parties. However, it is not the author’s intention in this article to deal with how other parties fared during these elections, but to highlight their impact on the declined support received by the ANC in the elections. The discussion is presented in four parts: the first presents an exploratory discussion on the theory of local government in the sphere of governance. The second part discusses some key strategies and tactics used by the ANC in attempts to galvanise support, as well as the challenges encountered. The third deals with the opposition parties’ machinery in preventing the ANC from getting a majority vote during the election. Lastly, the article concludes by highlighting the lessons learnt by the ANC during these elections within the framework of electoral politics in South Africa. Keywords: local election 2011, African National Congress (ANC, local government.  Disciplines

  2. Anti-idling campaign : Final report

    Energy Technology Data Exchange (ETDEWEB)

    NONE

    2002-11-01

    The efficient use of transportation fuels and other petroleum products is being promoted by the Canadian Petroleum Products Institute. The Institute was busy during the past year in attempting to gain an understanding of the measures that could be adopted to assist motorists clearly identify the relationship between fuel consumption, personal transportation spending, and environmental impacts. The Institute undertook these efforts with Natural Resources Canada (NRCan) Office of Energy Efficiency (which both provided funding) and the Public Policy Forum. A first step proposed was the development of an anti-idling public awareness campaign. It was recognized that idling a vehicle for more than ten seconds costs money and wastes fuel, while simultaneously contributing to air pollution, greenhouse gas emissions, and climate change. The campaign also involved Esso, Shell, Petro-Canada, Canadian Tire and Sunoco for the development and implementation phases over the last two weeks of August 2002. A pilot campaign was tested in Mississauga, Ontario. Various materials were used for this campaign, such as posters, banners, cling vinyl window decals, air fresheners and information cards. The main successes of the campaign were: testing the methods of communicating the anti-idling message to drivers at gasoline retailing sites, increasing awareness among the driving public concerning the problems resulting from excessive idling, and encouraging the reduction of idling whenever and wherever it takes place. 1 tab.

  3. Risk management: a proposal for communication strategies

    Directory of Open Access Journals (Sweden)

    Michele Fontana

    2012-07-01

    Full Text Available Disasters related to natural hazards have increased in the last few decades. This increment makes it necessary to develop non-structural risk prevention and mitigation measures to improve people’s safety. An effective non-structural measure that can improve the preparedness of the population is a locally adapted communication campaign that is focused on natural hazards. We have developed a hypothetical communication campaign for a specific area in the north of Italy, in which hydro-geological risk is of considerable importance. The content of the campaign is defined by the combination of the requirements of the law with the results of a survey conducted in the study area. The aim of the survey is to evaluate the level of risk perception among the residents, and their attitudes towards prevention activities. The operative procedure of the campaign is modeled on advertising strategies. The campaign is designed to reach each family, and it is aimed at affecting people’s everyday life through a horizontal communication strategy that involves flyers, billboards, umbrellas and a website. The use of umbrellas as a medium for the campaign is the key. People mostly use umbrellas when it rains. Rain is linked with hydrogeological risk. As the content of the campaign is printed on the umbrellas, each time people use these umbrellas, they remember the campaign. The campaign is integrated into a broader communication program that includes meetings with stakeholders, activities in schools, and public conferences. The final goal is to foster the creation of a shared knowledge about risk in the whole population.

  4. Who will attack the competitors? How political parties resolve strategic and collective action dilemmas in negative campaigning.

    Science.gov (United States)

    Dolezal, Martin; Ennser-Jedenastik, Laurenz; Müller, Wolfgang C

    2017-11-01

    Negative campaigning presents parties with a collective action problem. While parties would prefer to have their competitors attacked, potential backlash effects from negative messages mean that individual politicians typically lack the incentives to carry out such attacks. We theorize that parties solve this problem by implementing a division of labour that takes into account the incentives of individual office holders, their availability for campaign activity, and media relevance. Drawing on these arguments we expect that holders of high public office and party leaders are less likely to issue attacks, leaving the bulk of the 'dirty work' to be carried out by party floor leaders and general secretaries. Examining almost 8000 press releases issued by over 600 individual politicians during four election campaigns in Austria, we find strong support for our theoretical expectations.

  5. Evaluation of the mass measles vaccination campaign in Guangdong Province, China.

    Science.gov (United States)

    Peng, Zhi Qiang; Chen, Wei Shi; He, Qun; Peng, Guo Wen; Wu, Cheng Gang; Xu, Ning; Zhao, Zhan Jie; Shu, Jun; Tan, Qiu; Zheng, Hui Zhen; Lin, Li Feng; Deng, Hui Hong; Lin, Jin Yan; Zhang, Yong Hui

    2012-02-01

    To evaluate the mass measles vaccination campaign of 2009 in Guangdong Province, China. Data on the campaign implementation, measles surveillance, and serological surveillance were reviewed and analyzed by statistical methods. Rapid coverage surveys showed that 98.09% of children were vaccinated during the campaign. The coverage of migrant children increased significantly from 67.10% to 97.32% (pvaccinated during the campaign. Flyers, notices of information from doctors, and television programs were the best methods to inform parents of the campaign. Awareness of the campaign by residents increased significantly from 91.86% to 97.10% (pvaccination campaign approach for controlling measles in a developing region like Guangdong Province with a vast migrant population has proved effective. Comprehensive mobilization, communication with the mass media, and support from government departments were critical to the success of the campaign. Copyright © 2011 International Society for Infectious Diseases. Published by Elsevier Ltd. All rights reserved.

  6. Legal Status Of The Election Organizer Ethics Council An Analysis Of Indonesian Election Systems

    Directory of Open Access Journals (Sweden)

    Ardin

    2015-08-01

    Full Text Available This research aims to identify and to analyze the legal status of the Election Organizer Ethics Council in the General Election in Indonesia. This research is a normative research by using statute approach official records and the judges verdict which is then described qualitatively. These results indicate that the legal status of the Election Organizer Ethics Council in the general election in Indonesia as supporting organ that serves to uphold ethics rule of ethics and guarding democracy. The authority of Election Organizer Ethics Council in the general election in Indonesia sometimes out of authority. Ideal concept of the legal status of the Election Organizer Ethics Council in general elections was as supporting organ which have the infrastructure secretary general and administrative staff so it has a public legal entity as similar to the Election organizers serve as code of ethics enforcement agencies code of ethics and can equated to other state institutions.

  7. Best Practices for Suicide Prevention Messaging and Evaluating California's "Know the Signs" Media Campaign.

    Science.gov (United States)

    Acosta, Joie; Ramchand, Rajeev; Becker, Amariah

    2017-09-01

    Although communication is a key component of US strategies to prevent suicide and there are a number of marketing campaigns promoting messages that suicide is a preventable public health problem, there has been little evaluation of these campaigns. The study describes the development of a checklist of best practices for suicide prevention communication campaigns and the use of the checklist to evaluate California's investment in "Know the Signs" (KTS-M), a suicide prevention mass media campaign. We conducted a literature review and solicited expert feedback to identify best practices and then used the RAND/UCLA appropriateness method to assess whether KTS-M was consistent with the identified best practices. Overall, experts agreed that KTS-M adhered to most of the 46 checklist items and suggested that the campaign was among the best suicide prevention media campaigns they had observed. The checklist was developed through expert input and literature review and focuses only on media campaigns. Given the nascent state of the evidence about what makes an effective suicide prevention message and the growing number of campaigns, the checklist of best practices reflects one way of promoting quality in this evolving field. The consistency between the experts' comments and their ratings of KTS-M suggests that the checklist may provide important guidance to inform the development of future campaigns and the evaluation of ongoing campaigns.

  8. The Malaysian general elections of 2013: the last attempt at secular-inclusive nation-building?

    OpenAIRE

    Noor, Farish A.

    2013-01-01

    "This paper looks at the Malaysian General Election campaign of 2013, and focuses primarily on the 1Malaysia project that was foregrounded by the administration of Prime Minister Najib Razak. It compares the 1Malaysia project with other projects aimed at nation-building, such as the Wawasan 2020 project of former Prime Minister Mahathir and the Islam Hadari project of former Prime Minister Badawi; and asks if 1Malaysia was truly an attempt at building a sense of Malaysian nationhood based on ...

  9. The Effects of Source Credibility in the Presence or Absence of Prior Attitudes: Implications for the Design of Persuasive Communication Campaigns.

    Science.gov (United States)

    Kumkale, G Tarcan; Albarracín, Dolores; Seignourel, Paul J

    2010-06-01

    Most theories of persuasion predict that limited ability and motivation to think about communications should increase the impact of source credibility on persuasion. Furthermore, this effect is assumed to occur, regardless of whether or not the recipients have prior attitudes. In this study, the effects of source credibility, ability, and motivation (knowledge, message repetition, relevance) on persuasion were examined meta-analytically across both attitude formation and change conditions. Findings revealed that the Source Credibility × Ability/Motivation interaction emerged only when participants lacked prior attitudes and were unable to form a new attitude based on the message content. In such settings, the effects of source credibility decayed rapidly. The implications of these findings for applied communication campaigns are discussed.

  10. Elective single-embryo transfer: persuasive communication strategies can affect choice in a young British population.

    Science.gov (United States)

    van den Akker, O B A; Purewal, S

    2011-12-01

    This study tested the effectiveness of the framing effect and fear appeals to inform young people about the risks of multiple births and the option of selecting elective single-embryo transfer (eSET). A non-patient student sample (age (mean±SD) 23±5.5 years; n=321) were randomly allocated to one of seven groups: (1) framing effect: (1a) gain and (1b) loss frame; (2) fear appeal: (2a) high, (2b) medium and (2c) low fear; or (3) a control group: (3a) education and (3b) non-education. The primary outcome measure was the Attitudes towards Single Embryo Transfer questionnaire, before exposure to the messages (time 1) and immediately afterwards (time 2). Results revealed participants in the high fear, medium fear and gain condition demonstrated the most positive and significant differences (Pframe and education and non-education messages. The results demonstrate that the use of complex persuasive communication techniques on a student population to promote immediate and hypothetical eSET preferences is more successful at promoting eSET than merely reporting educational content. Future research should investigate its application in a clinical population. A multiple pregnancy is a health risk to both infant and mother following IVF treatment. The aims of this study were to test the effectiveness of two persuasive communication techniques (the framing effect and fear appeals) to inform young people about the risks of multiple births and the hypothetical option of selecting elective single-embryo transfer (eSET) (i.e., only one embryo is transferred to the uterus using IVF treatment). A total of 321 non-patient student sample (mean age 23) were randomly allocated to read a message from one of seven groups: (1) framing effect: (1a) gain and (1b) loss frame; (2) fear appeal: (2a) high, (2b) medium and (2c) low fear; or (3) a control group: education (3a) and (3b) non-education. Participants completed the Attitudes towards Single Embryo Transfer questionnaire, before exposure

  11. Serbian Elections 2016

    Directory of Open Access Journals (Sweden)

    Dušan Pavlović

    2016-06-01

    Full Text Available Elections in Serbia have been held quite often over the past 26 years. Yet, of all elections that have taken place since the introduction of the multiparty system in 1990, the elections held on April 24 2016, were the most confusing. They were held early, but were neither a product of political, nor economic crisis. So why were they necessary?

  12. Political Candidate Campaign Advertising: A Selected Review of the Literature.

    Science.gov (United States)

    Hellweg, Susan A.

    This paper provides a selected review of political candidate campaign advertising studies from the political science, mass communication, advertising, and political communication literature. The paper examines the literature in terms of research pertaining to (1) candidate advertising content (commercials for male versus female candidates and for…

  13. Hillary Clinton Framed - Gender Stereotypes in the Media Coverage of the 2016 United States Presidential Election

    OpenAIRE

    Mjønerud, Ingunn

    2017-01-01

    This thesis empirically examines the manner in which gender shaped the media coverage of the 2016 United States Presidential Election through the news frames that were employed to discuss Hillary Rodham Clinton and her historical candidacy. This is examined by exploring gender stereotypes and how these stereotypes can influence the success of women seeking positions of high power, before analyzing the major news stories surrounding Clinton and her campaign according to this theory. The result...

  14. Effects of the Fataki campaign: addressing cross-generational sex in Tanzania by mobilizing communities to intervene.

    Science.gov (United States)

    Kaufman, Michelle R; Mooney, Alyssa; Kamala, Benjamin; Modarres, Najmeh; Karam, Robert; Ng'wanansabi, Deo

    2013-07-01

    The national multimedia "Fataki" campaign aired in Tanzania from 2008 to 2011 with the goal of addressing cross-generational sex (CGS) by mobilizing communities to intervene in CGS relationships. A cross-sectional household survey was used to evaluate the campaign. Logistic regression analysis found a dose-response relationship between campaign exposure and interpersonal communication about CGS, intervening in CGS relationships, and lower CGS engagement among women. No association was found between campaign exposure and current CGS involvement among men, though longer-term data collection may be needed to assess changes in relationship patterns. Findings indicated that engaging in interpersonal communication about CGS was associated with a higher likelihood of actually intervening. Strategies to generate further discussion surrounding CGS and increase impact, such as through community-based components to supplement campaigns, are discussed.

  15. Framatome's 1997 advertisement campaign

    International Nuclear Information System (INIS)

    Tonnac, Alain de

    1998-01-01

    As many other companies involved in the nuclear business, Framatome was initially concentrating on corporate advertisements in business newspapers and magazines. The first goal was to concentrate on our traditional nuclear core business, while selecting the protection of the environment at large, and particularly the greenhouse effect, one of the most sensible issues of the moment. The 1997 campaign was shaped around the need to motivate European decision makers, while maintaining a domestic consensus towards nuclear power for the future resumption of constructions. The brief elaborated for Ad agencies was roughly threefold: elaborate simple messages, unquestionable, and explained with serenity; put emphasis on the benefits of nuclear power for the environment; establish a balanced comparison between nuclear and fossil fuels. A pre-test was conducted with about 100 people, half of which from the energy sector, and politicians, mainly members of the French and European Parliaments, the other half from the general public. Being accustomed to a usually discrete, if not 'ashamed' nuclear communication, people were generally surprised by such an optimistic tone about nuclear power, but agreed, on average. The campaign lasted one month (spread over June-July 97), and the three selected ads appeared successively in the form of a colour double page. Beyond nuclear magazines, the media plan included French daily newspapers le Figaro, le Monde, les Echos, Liberation, and weekly magazines: le Point, le Nouvel Observateur, I'Express, etc. All of them are intended for middle to high social class readers. In addition, some advertisements were inserted in The European Voice, a weekly publication reaching Brussels Commission and European parliament members. As an average, the campaign was perceived as dynamic (69%), and original (61%). But credibility and conviction were poor (resp 33%, 26%), probably because it was coincident with La Hague being on the carpet. On the other hand

  16. Mass Media and Consensus Politics: A Critical Evaluation of the Coverage of the 1980 Presidential Election Campaigns.

    Science.gov (United States)

    Self, Charles; Stovall, Jim

    Presidential candidates in the United States tend to seek consensus rather than to try to discover new answers to problems and to convince voters that they should be elected to implement those answers. Reporters in the mass media emphasize objectivity and fairness in their reporting. This emphasis produces an intense interest in the…

  17. "Be Stupid!" -An analysis of lifestyle and gender in a Diesel advertising campaign

    OpenAIRE

    Syrstad, Ingvild

    2013-01-01

    Master's thesis in Literacy Studies This thesis is a study of contemporary advertising, aiming to show how the global jeans brand Diesel communicates aspects of lifestyle and gender in their campaign Be Stupid from 2010. By an analysis of the campaign, the thesis attempts to advocate the importance of advertising in our contemporary society, and why this campaign can be regarded as an important literacy practice.

  18. Surfing citizens and floating voters : Results of an online survey of visitors to political web sites during the Dutch 2002 General Elections

    NARCIS (Netherlands)

    Boogers, Marcel; Voerman, Gerrit

    This article assesses the role of political web sites in the campaign for the Dutch parliamentary elections of 2002. It presents the results of an online survey of 18,000 visitors to political Web sites to examine how far, 1) political Web sites can engage people in politics and, 2) party Web sites

  19. Action Movie in Election Day: Eraser (1996, Arnold Chwarzenegger and Other Politics Medias

    Directory of Open Access Journals (Sweden)

    Fabro Boaz Steibel

    2008-08-01

    Full Text Available This article aims to explore methodological frontiers between movie theory and political ommunication studies. When identifying traces of how politics, art and entertainment interact, it is possible to understand how movie celebrities can act as politicians, and vice versa. Arnold Schwarzenegger is a world famous actor who has twice won the Californian gubernatorial election. The principal purpose of this article is not to discuss political spectacle or analyse Schwarzenegger’s approach to government. The idea is to understand how a film in which Schwarzenegger starred over a decade ago (Eraser, 1996 has influenced his campaign image construction. The article’s methodological basis is a collective text by the Editors of Cahiers du Cinéma, based on John Ford’s Young Mr. Lincoln (1939. Its methodology allows us to observe important characteristics of Schwarzenegger’s role in the Eraser movie, which are then compared to the 2002 election scenario.

  20. New perspectives and evidence on political communication and campaign effects.

    Science.gov (United States)

    Iyengar, S; Simon, A F

    2000-01-01

    We review recent empirical evidence that shows political campaigns are more potent than widely believed, focusing on the conceptual and methodological advances that have produced these findings. Conceptually, a broader definition of effects--that includes learning and agenda-control, as well as vote choice--characterizes contemporary research. This research also features two kinds of interactive models that are more complex than the traditional hypodermic (message-based) approach. The resonance model considers the relationship between message content and receivers' predispositions, while the strategic model highlights the interactions between competing messages. Finally, we attribute the emergence of stronger evidence in favor of campaign effects to the use of new methodologies including experimentation and content analysis, as well as the more sophisticated use of sample surveys.

  1. Predicting the effectiveness of road safety campaigns through alternative research designs.

    Science.gov (United States)

    Adamos, Giannis; Nathanail, Eftihia

    2016-12-01

    A large number of road safety communication campaigns have been designed and implemented in the recent years; however their explicit impact on driving behavior and road accident rates has been estimated in a rather low proportion. Based on the findings of the evaluation of three road safety communication campaigns addressing the issues of drinking and driving, seat belt usage, and driving fatigue, this paper applies different types of research designs (i.e., experimental, quasi-experimental, and non-experimental designs), when estimating the effectiveness of road safety campaigns, implements a cross-design assessment, and conducts a cross-campaign evaluation. An integrated evaluation plan was developed, taking into account the structure of evaluation questions, the definition of measurable variables, the separation of the target audience into intervention (exposed to the campaign) and control (not exposed to the campaign) groups, the selection of alternative research designs, and the appropriate data collection methods and techniques. Evaluating the implementation of different research designs in estimating the effectiveness of road safety campaigns, results showed that the separate pre-post samples design demonstrated better predictability than other designs, especially in data obtained from the intervention group after the realization of the campaign. The more constructs that were added to the independent variables, the higher the values of the predictability were. The construct that most affects behavior is intention, whereas the rest of the constructs have a lower impact on behavior. This is particularly significant in the Health Belief Model (HBM). On the other hand, behavioral beliefs, normative beliefs, and descriptive norms, are significant parameters for predicting intention according to the Theory of Planned Behavior (TPB). The theoretical and applied implications of alternative research designs and their applicability in the evaluation of road safety

  2. Beeping a Deterministic Time-Optimal Leader Election

    OpenAIRE

    Dufoulon , Fabien; Burman , Janna; Beauquier , Joffroy

    2018-01-01

    The beeping model is an extremely restrictive broadcast communication model that relies only on carrier sensing. In this model, we solve the leader election problem with an asymptotically optimal round complexity of O(D + log n), for a network of unknown size n and unknown diameter D (but with unique identifiers). Contrary to the best previously known algorithms in the same setting, the proposed one is deterministic. The techniques we introduce give a new insight as to how local constraints o...

  3. Dispute Settlement Patterns on The Village Chief Election at Bondowoso Regency

    Directory of Open Access Journals (Sweden)

    Fauziyah Fauziyah

    2015-06-01

    Full Text Available Village elections (Pilkades is a direct election procedure and mirrors implementation of democratic life in Indonesia. Article 37 and 38 of the regency Regional Regulation No. 7 of 2006 states that if the Pilkades process turns dispute, the dispute does not stop the next stage. The regency government normatively based on Article 37 guarantees the completion stage of the elections until the inauguration phase and form a team of supervisors who communicate with those who feel aggrieved to get agreement dispute resolution. Until this research is done, there is only one case submitted to the District Court, but then the plaintiffs draw their lawsuit. Dispute settlement pattern research was conducted through interviews and providing information to the bureaucrats and the judiciary in the area of dispute. The involvement of these parties is important that the results of this activity followed up by an independent institution in Pilkades dispute resolution with consideration of existing regional regulations. How To Cite: Fauziyah, F., & Praptianingsih, S. (2015. Dispute Settlement Patterns on The Village Chief Election at Bondowoso Regency. Rechtsidee, 2(1, 11-20. doi:http://dx.doi.org/10.21070/jihr.v2i1.8

  4. Factors That Influence the Practice of Elective Induction of Labor

    Science.gov (United States)

    Moore, Jennifer; Low, Lisa Kane

    2012-01-01

    Elective induction of labor has been linked to increased rates of prematurity and rising rates of cesarean birth. The purpose of this investigation was to evaluate current trends in induction of labor scholarship focusing on evidence-based factors that influence the practice of elective induction. A key word search was conducted to identify studies on the practice of elective induction of labor. Analysis of the findings included clustering and identification of recurrent themes among the articles with 3 categories being identified. Under each category, the words/phrases were further clustered until a construct could be named. A total of 49 articles met inclusion criteria: 7 patient, 6 maternity care provider, and 4 organization factors emerged. Only 4 of the articles identified were evidence based. Patient factors were divided into preferences/convenience, communication, fear, pressure/influence, trust, external influences, and technology. Provider factors were then divided into practice preferences/convenience, lack of information, financial incentives, fear, patient desire/demand, and technology. Organization factors were divided into lack of enforcement/accountability, hospital culture, scheduling of staff, and market share issues. Currently, there is limited data-based information focused on factors that influence elective induction of labor. Despite patient and provider convenience/preferences being cited in the literature, the evidence does not support this practice. PMID:22843006

  5. Adjustment of issue positions based on network strategies in a nelection campaign: A two-mode network autoregression model with cross-nested random effects

    NARCIS (Netherlands)

    Kleinnijenhuis, J.; de Nooy, W.

    2013-01-01

    During election campaigns, political parties deliver statements on salient issues in the news media, which are called issue positions. This article conceptualizes issue positions as a valued and longitudinal two-mode network of parties by issues. The network is valued because parties pronounce pro

  6. Presidential elections in France -2012: between gaulist values the tradition of french leftbit

    Directory of Open Access Journals (Sweden)

    Aurelia Peru-Bălan

    2012-08-01

    Full Text Available This article contains a case study over the 2012 presidential campaign in France. The author elucidates the political context, positioning techniques of the main candidates – Nicolas Sarkozy and Francois Hollande, basic campaign topics, external factor impact. At the end of the study there is reflected an evolution of communication formulas with the electorate – letters, addresses, brochures etc. – starting with 1981 to 2012. The author makes an analysis of the usage of Twitter and Facebook social networks by the campaign staffs.

  7. Raising Public Awareness of Clinical Trials: Development of Messages for a National Health Communication Campaign.

    Science.gov (United States)

    Massett, Holly A; Dilts, David M; Bailey, Robert; Berktold, Jennifer; Ledsky, Rebecca; Atkinson, Nancy L; Mishkin, Grace; Denicoff, Andrea; Padberg, Rose Mary; Allen, Marin P; Silver, Karen; Carrington, Kelli; Johnson, Lenora E

    2017-05-01

    Clinical trials are essential for developing new and effective treatments and improving patient quality of life; however, many trials cannot answer their primary research questions because they fall short of their recruitment goals. This article reports the results of formative research conducted in two populations, the public and primary care physicians, to identify messages that may raise awareness and increase interest in clinical trials and be used in a national communication campaign. Results suggested that participants were primarily motivated to participate in clinical trials out of a self-interest to help themselves first. Messages illustrated that current treatments were tested via clinical trials, helped normalize trials as routine practices, and reduced concerns over trying something new first. Participants wanted messages that portray trials as state-of-the-art choices that offer some hope, show people like themselves, and are described in a clear, concise manner with actionable steps for them to take. The study revealed some differences in message salience, with healthy audiences exhibiting lower levels of interest. Our results suggest that targeted messages are needed, and that communication with primary health-care providers is an important and necessary component in raising patient awareness of the importance of clinical trials.

  8. Evaluating the effects of a youth health media campaign.

    Science.gov (United States)

    Beaudoin, Christopher E; Thorson, Esther

    2007-01-01

    This article examines the impact of a socially oriented public health media campaign that aims to influence social indicators among adults as a means to advances in youth health outcomes. Hierarchical regression analyses are conducted on telephone survey data from 18 weekly telephone surveys of adults in Kansas. Media campaign exposure was positively associated with two outcome measures: beliefs about youth development and behaviors toward youth development. In addition, these two outcome measures increased significantly over time, with the dissemination of the campaign's television and newspaper advertisements. Furthermore, these over-time increases were present only among respondents who were exposed to the media campaign. These findings offer support for the campaign's influence on the two social indicators, which would, per other research, be expected to influence improvements in youth health. Findings are discussed in reference to previous research in the areas of public health and mass communication, with implications made for practitioners and researchers.

  9. Elections of members to the Governing Board of the Pensions Fund

    CERN Document Server

    2004-01-01

    This year, two members and two alternates are to be elected. The candidates who obtain most votes will be elected members and the other candidates will be their alternates. New timetable (extract) : Monday 6 December 2004 Publication of the candidates' publicity and the statement from all the candidates in the Bulletin. Monday 3 January 2005 Distribution of the new ballot papers at CERN. Monday 10 January 2005 Second publication of the candidates' publicity and the statement from all the candidates in the Bulletin. Monday 31 January 2005 Voting closes at 12 hrs. Counting of votes from 14.30 hrs. Tuesday 1st February 2005 Forwarding of results to the Communications Section for publication in the Bulletin of 7 February. Statement from the Candidates for Election to the Governing Board of the Pension Fund The composition of the Governing Board of the CERN Pension Fund is as follows. two members appointed by the CERN council and two alternates two members appointed by the DG of C...

  10. The social base of NSDAP: Reasons for Nazis success in 1928-1933 elections

    Directory of Open Access Journals (Sweden)

    E E Shults

    2015-12-01

    Full Text Available The article focuses on four key questions that, in the author’s opinion, help to explain the results of 1928-1933’s elections in Germany, although there are no definite answers to these questions among scientists: 1 was the electoral growth of NSDAP exhausted in the Reichstag’s elections in July 1932; 2 did the German working class vote for NSDAP; 3 what was the role of the protest electorate and its chances to mobilize supporters; 4 what was the role of young voters. The author concludes that the electoral potential of NSDAP had not been exhausted by the July elections of 1932, and the Nazis lost voices in November 1932 not just in several lands, but nationwide due to the drop of voters’ turnout. Among NSDAP supporters, perhaps, the share of workers was less than among SPD or KPG voters, and the share of peasants less that among the Centre Party or the right-wing parties, but the number of these NSDAP voters in absolute terms was too big to deny their role in the results of 1928-1933’s elections. The analysis of these election campaigns confirms that NSDAP successfully “saddled” protest and young voters, however, these groups alone were not enough to provide the party such an electoral support that made it dominant. Nazis managed to create “a huge national front” opposed to “right” and “labor” parties and to replace all class slogans. That is why young voters (under 30 years and the most active voters (age groups from 30 to 45 years in all social classes voted for NSDAP, thus ensuring the Nazi Party such an incredible success.

  11. Linking an Integrative Behavior Model to Elements of Environmental Campaigns: An Analysis of Face-to-Face Communication and Posters against Littering

    Directory of Open Access Journals (Sweden)

    Ralph Hansmann

    2015-05-01

    Full Text Available Diverse elements of anti-littering campaigns may be effective at addressing different causes of littering. Therefore, a complementary approach combining various elements is needed to ensure the behavioral effectiveness of corresponding campaigns. The present study investigates personal, problem-centered face-to-face conversations compared to three different types of anti-littering posters (witty, authoritarian, environmentally oriented. In total, N = 147 persons participated in the questionnaire-based survey. Pictures of the three anti-littering posters were presented to all respondents, but only 82 of them additionally took part in problem-centered face-to-face conversations. Participants of the latter condition liked the conversations significantly more and judged them more effective for reducing littering than each of the three posters. Intentions for future behavior also improved more in the condition with face-to-face communications than in the reference condition in which only the anti-littering posters were presented. Regarding the posters, it was found that the witty and the environmentally-oriented poster were liked more and judged to be more effective by the respondents than the authoritarian poster. Findings are discussed in relation to the design of campaigns, which combine elements with reference to an integrative behavior model covering a broad range of factors, including processes of justifications, habit formation and reactance.

  12. Internet Revolutions, Democratic Globalization and Elections Outcome in the Twenty-First Century: Echoes from Nigeria

    Directory of Open Access Journals (Sweden)

    Abdullahi Muhammad Maigari

    2018-02-01

    Full Text Available This paper examines the social contexts of the development and innovation of the science of global communication technology. It shows the significant roles the internet has played in the democratic process, and in particular, how it has influenced the outcomes of elections across developed and developing societies in an increasingly globalised community. This paper argues that Facebook, Twitter, WhatsApp, blogs and LinkedIn etc. serve as the mediums through which civil rights and democratic activism are expressed. It also argues that during the 2011 and 2015 General Elections in Nigeria, many electronic devices and online programs were developed and used on social media. Revoda enabled a parallel vote count, access to polling unit results, transmission of collated results and information about the entire electoral process. The paper stresses that the use of social media networks by both political candidates and electorates has greatly promoted civic engagement, credible elections and democratic activism in pre-election and post-election periods. This paper concludes that internet technology may soon assume the position of an effective and critically vital para-human actor in most global election outcomes in the near future.

  13. Social Networks As Internet-technologies in Electoral Campaigns: the International View

    Directory of Open Access Journals (Sweden)

    Александр Александрович Свинин

    2013-12-01

    Full Text Available Social networks as internet-technologies became a useful instrument for politicians during the electoral campaigns. The main reason for that is the fact that social networks today are the next step in development of communications between people. In the article the author investigates the history of social networks, different cases of application of social networks in electoral campaigns.

  14. “This Is Public Health: Recycling Counts!” Description of a Pilot Health Communications Campaign

    Science.gov (United States)

    L.Chase, Nancy; Dominick, Gregory M.; Trepal, Amy; Bailey, Leanne S.; Friedman, Daniela B.

    2009-01-01

    This paper describes the development, implementation, and evaluation of a pilot recycling campaign. The goal of the campaign was to increase people’s awareness and knowledge about recycling and the link between a healthy environment and the public’s health. A total of 258 individuals attended campaign week events and completed an initial survey. Results identified inconvenience of recycling facility locations as a key barrier to recycling. Post-campaign survey results revealed increased recycling of paper, plastic, glass, and cans (p recycling (88.4%) and their recycling efforts increased (61.6%). PMID:20049239

  15. [A communication campaign to improve how antibiotics are used].

    Science.gov (United States)

    Héron, Myriam

    2015-01-01

    A wide-scale information campaign, using a memorable slogan, reminded health professionals and users that the prescribing of antibiotics is not 'automatic' in the case of a viral infection. The fight against antibiotic resistant bacteria requires the consumption of these medications to be limited in order to preserve their effectiveness. Copyright © 2015. Published by Elsevier Masson SAS.

  16. The relationship between online campaigning and political involvement

    NARCIS (Netherlands)

    Kruikemeier, S.; van Noort, G.; Vliegenthart, R.; de Vreese, C.H.

    2016-01-01

    Purpose-The purpose of this paper is to examine the causal relationship between interactive and personal campaigning on social media and political involvement, and the mechanisms that explain the effects. Specifically, this study examines whether personal and interactive communication on Twitter

  17. Interpersonal communication as an indirect pathway for the effect of antismoking media content on smoking cessation.

    Science.gov (United States)

    van den Putte, Bas; Yzer, Marco; Southwell, Brian G; de Bruijn, Gert-Jan; Willemsen, Marc C

    2011-05-01

    In the context of health campaigns, interpersonal communication can serve at least 2 functions: (a) to stimulate change through social interaction and (b) in a secondary diffusion process, to further disseminate message content. In a 3-wave prospective study of 1,079 smokers, the authors demonstrate that mass media messages (antismoking campaigns and news coverage relevant to smoking cessation) have an indirect effect on smoking cessation intention and behavior via interpersonal communication. Exposure to campaigns and news coverage prompts discussion about the campaigns, and, in turn, about smoking cessation. Interpersonal communication regarding smoking cessation then influences intention to quit smoking and attempts to quit smoking. The study finds evidence not only for the social interaction function of interpersonal communication, but also for the secondary diffusion function. A substantial number of smokers who are not directly exposed to the antismoking campaigns are nevertheless indirectly exposed via communication with people who have seen these campaigns. These results imply that encouragement of interpersonal communication can be an important campaign objective.

  18. Interview with Jonathan Hill, Political Secretary to John Major: “A Journey into Political Communication” Entretien avec Jonathan Hill, Secrétaire politique de John Major : « Itinéraire de la communication politique »

    Directory of Open Access Journals (Sweden)

    Jonathan Hill

    2004-03-01

    Full Text Available This interview aims at assessing the internal organisation of the Conservative Party and how policy making, election campaigning and communication strategy are worked out. Its purpose is also to suggest the political advisers’ role and influence in these three domains.David Haigron: There are two issues I would like to broach with you. My first question is about your role as a member of the Policy Unit and as John Major’s Political Secretary. And the second aspect I would like to talk about w...

  19. Infectious Diseases Society of America (IDSA) POSITION STATEMENT: Why IDSA Did Not Endorse the Surviving Sepsis Campaign Guidelines.

    Science.gov (United States)

    2018-05-02

    IDSA did not endorse the 2016 Surviving Sepsis Campaign Guidelines despite being represented in the working group that drafted the guidelines document. Leadership from the IDSA, the Surviving Sepsis Campaign Guidelines, and the Society of Critical Care Medicine had numerous amicable discussions primarily regarding the bolded, rated guidelines recommendations. Our societies had different perspectives, however, regarding the interpretation of the major studies that informed the guidelines' recommendations, thus leading us to different conclusions and different perspectives on the recommendations. IDSA consequently elected not to endorse the guidelines. IDSA nonetheless hopes to be able to continue collaborating with the Surviving Sepsis Campaign and the Society of Critical Care Medicine to resolve our differences and to develop further strategies together to prevent sepsis and septic shock as well as reduce death and disability from these conditions both nationally and globally.

  20. Educating for Citizenship: Teaching Public Issues.

    Science.gov (United States)

    Kotler, Janet

    1990-01-01

    Argues for the teaching public issues in the forum of business communication classes. Describes how students tracked presidential election campaigns and emerged with an understanding of underlying political, economic, and social realities that affect the way America does business. (RS)

  1. Election '88: Teacher Packet.

    Science.gov (United States)

    North Carolina State Dept. of Public Instruction, Raleigh. Div. of Social Studies Education.

    This materials packet contains information on teaching about the electoral process and the elections of 1988, and on participation in a mock election for students whose schools would take part in the 1988 North Carolina Mock Election. Suggestions for teachers' preparations are given, including a classroom skit and a mock candidates' election…

  2. Las redes sociales en las campañas de los candidatos a diputados locales del PRI , el PAN y el PRD en las elecciones de 2015 en el Estado de México / Social media in local campaigns of pri , pan and prd candidates in the 2015 State of Mexico legislative elections

    Directory of Open Access Journals (Sweden)

    Leticia Heras Gómez

    2018-01-01

    Full Text Available El objetivo del artículo es examinar la comunicación política de los partidos a través de las redes sociales (Facebook y Twitter en las elecciones de 2015 para el Congreso local del Estado de México. Con este fin, se realizó un análisis de contenido de todos los mensajes en redes sociales de los candidatos del Partido Revolucionario Institucional (PRI el Partido Acción Nacional (PAN y el Partido de la Revolución Democrática (PRD a partir de una muestra de nueve de los 45 distritos electorales uninominales, con base en una codificación que clasifica su contenido en ocho categorías relevantes. Contrario a los supuestos de la literatura sobre la posmodernización de las campañas electorales, los resultados del estudio muestran que el uso político de las redes sociales en las elecciones locales en México es todavía limitado y que los canales basados en Internet aún no han logrado desplazar a las formas tradicionales de comunicación ni de participación electoral. En general, los datos revelan que las redes sociales se utilizan esencialmente como agenda o diario de actividades de los candidatos, los cuales buscan una mayor visibilidad de su imagen, pero con escasa incidencia en los resultados electorales. / The aim of this article is to examine political party communication through social media (Facebook and Twitter in the 2015 local congressional elections of the State of Mexico. According to that purpose, we carried out a content analysis of social media messages of all congressional candidates of the PRI, PAN, and PRD from a sample of nine single-member districts out of 45, by using a coding of eight relevant categories. The results of our study show that the political use of social media in local elections in México is still quite limited and that Internet channels have not replaced traditional methods of political communication and electoral participation, which is contrary to the assumptions of post-modernization literature

  3. Turning negative into positive: public health mass media campaigns and negative advertising.

    Science.gov (United States)

    Apollonio, D E; Malone, R E

    2009-06-01

    Literature suggests that 'negative advertising' is an effective way to encourage behavioral changes, but it has enjoyed limited use in public health media campaigns. However, as public health increasingly focuses on non-communicable disease prevention, negative advertising could be more widely applied. This analysis considers an illustrative case from tobacco control. Relying on internal tobacco industry documents, surveys and experimental data and drawing from political advocacy literature, we describe tobacco industry and public health research on the American Legacy Foundation's "truth" campaign, an example of effective negative advertising in the service of public health. The tobacco industry determined that the most effective advertisements run by Legacy's "truth" campaign were negative advertisements. Although the tobacco industry's own research suggested that these negative ads identified and effectively reframed the cigarette as a harmful consumer product rather than focusing solely on tobacco companies, Philip Morris accused Legacy of 'vilifying' it. Public health researchers have demonstrated the effectiveness of the "truth" campaign in reducing smoking initiation. Research on political advocacy demonstrating the value of negative advertising has rarely been used in the development of public health media campaigns, but negative advertising can effectively communicate certain public health messages and serve to counter corporate disease promotion.

  4. The Impact of the Explosion of EU News on Voter Choice in the 2014 EU Elections

    Directory of Open Access Journals (Sweden)

    Jan Kleinnijenhuis

    2016-02-01

    Full Text Available The European elections in 2014 were the first to be held after a long period in which EU-related news was prominent in the media. They were held after years of daily news about the euro crisis and after months of news about the popular uprising in the Ukraine against president Yanukovych, who had refused to sign the association agreement with the EU. This could have invited political parties to overcome the usual problem of low salience of EU issues by strongly profiling themselves on EU issues. Turnout at the 2014 EU elections, however, remained low, hinting that parties were unable to convert the attention for European issues into enthusiasm for their party at the European elections. This paper asks how vote choice was influenced by party campaigning on EU related issues. A news effects analysis based on a content analysis of Dutch newspapers and television, and on a panel survey among Dutch voters revealed that EU issues functioned as wedge issues: the more strongly parties were associated in the news with the euro crisis and the Ukraine, the less they succeeded in mobilizing voters.

  5. The Green Acres Effect: The Need for a New Colorectal Cancer Screening Campaign Tailored to Rural Audiences

    Science.gov (United States)

    Campo, Shelly; Askelson, Natoshia M.; Routsong, Tracy; Graaf, Lorrie J.; Losch, Mary; Smith, Holly

    2008-01-01

    National health communication campaign developers have ignored rural audiences in campaign development and testing, despite the health disparities that exist for this group. Researchers in a rural Midwestern state tested the appropriateness of CDC's national colorectal cancer screening campaign, Screen for Life. Based on focus groups and a…

  6. Integrating Public Relations with Advertising: An Exercise for Students in the College Public Relations Campaigns Course

    Science.gov (United States)

    Moody, Reginald Ford

    2012-01-01

    Today's public relations (PR) campaigns courses give students the opportunity to research, analyze, plan, and, in many cases, execute a campaign for a real client. Even so, today's campaigns courses may leave students with a weak understanding of how PR can best partner with other tools in the communication mix, namely advertising. Educators may…

  7. The Political Cost of Corruption: Scandals, Campaign Finance, and Reelection in the Brazilian Chamber of Deputies

    Directory of Open Access Journals (Sweden)

    Ivan Chaves Jucá

    2016-01-01

    Full Text Available While corruption is widely disapproved of, some corrupt politicians continue to win elections. We tackle this paradox by examining the effects of malfeasance scandals in politicians’ behavior. In particular, we focus on their campaign finance strategies and career choices. We explore these issues empirically with an original dataset that includes all lower-house members of Congress (MCs in Brazil from 1995 to 2010. Although tainted incumbents tend to be penalized electorally, we show that campaign spending attenuates this effect. These results are robust, controlling for a host of potential confounders and biases. Hence, we offer a first exploration of incumbents’ strategies to avoid the electoral cost of their publicized wrongdoings. Above a certain threshold of funding, Brazilian members of Congress become impervious to negative exposure, regardless of the severity of their ethical and/or criminal violations. These results carry important normative consequences in terms of regulating campaign financing as a means of improving accountability.

  8. The Effects of Source Credibility in the Presence or Absence of Prior Attitudes: Implications for the Design of Persuasive Communication Campaigns1

    Science.gov (United States)

    Kumkale, G. Tarcan; AlbarracÍn, Dolores; Seignourel, Paul J.

    2011-01-01

    Most theories of persuasion predict that limited ability and motivation to think about communications should increase the impact of source credibility on persuasion. Furthermore, this effect is assumed to occur, regardless of whether or not the recipients have prior attitudes. In this study, the effects of source credibility, ability, and motivation (knowledge, message repetition, relevance) on persuasion were examined meta-analytically across both attitude formation and change conditions. Findings revealed that the Source Credibility × Ability/Motivation interaction emerged only when participants lacked prior attitudes and were unable to form a new attitude based on the message content. In such settings, the effects of source credibility decayed rapidly. The implications of these findings for applied communication campaigns are discussed. PMID:21625405

  9. 76 FR 63567 - Internet Communication Disclaimers

    Science.gov (United States)

    2011-10-13

    ...''). That decision held, among other things, that the Commission could not wholly exclude Internet activity... FEDERAL ELECTION COMMISSION 11 CFR Part 110 [Notice 2011-14] Internet Communication Disclaimers... disclaimers on certain Internet communications and, if so, what changes should be made to those rules. The...

  10. Public funding of political parties when campaigns are informative

    DEFF Research Database (Denmark)

    Ortín, Ignacio Ortuño; Schultz, Christian

    dependence on vote shares induces fur- ther moderation and improves welfare. If parties are asymmetric, vote share dependent public funding bene…ts the large party and makes it moderate its candidate, while the smaller party reacts by choosing a more extremist candidate. On balance, however, if the parties......The paper considers public funding of political parties when some voters are poorly informed about parties’ candidates and campaigns are informative. For symmetric equilibria, it is shown that more pub- lic funding leads parties to chose more moderate candidates, and that an increase in the funding’s...... are not too asymmetric, an increase in vote share dependent funding improves welfare and increases the likelihood that a moderate candidate wins the election...

  11. Corporation as Civil Organization in a CSR Campaign: The Challenge of Maintaining Credibility

    DEFF Research Database (Denmark)

    Trapp, Leila

    2011-01-01

    CSR understandings and practices, including ways corporations communicate about CSR, are in constant flux due to innovation and changing stakeholder expectations, which in turn are influenced by inevitable changes in social, political and economic circumstances. In this paper, focus in on the gro......CSR understandings and practices, including ways corporations communicate about CSR, are in constant flux due to innovation and changing stakeholder expectations, which in turn are influenced by inevitable changes in social, political and economic circumstances. In this paper, focus...... in on the growing expectation that companies address large, global issues (Stohl, Stohl & Popova, 2009). Through a case study of a unique and innovative CSR campaign that addresses global climate change, this paper revisits the understanding of CSR as a shift in roles and responsibilities between corporations...... are recognized and maintained in CSR campaigns, challenges to a company’s credibility and reputation can arise. Key words: corporate social responsibility, corporate communication, cross-sector partnerships, corporate sustainability, campaigns, collaboration Paper type: case study Googins, B. K., Rochlin, S. A...

  12. Municipal and Cantonal Elections in France in 2008

    CERN Multimedia

    HR Department

    2008-01-01

    Communication from the Department of Human Resources and from the Relations with the Host States Service 1 - Members of the personnel wishing to stand as candidates in municipal and cantonal elections in France in 2008 are reminded of their obligation to comply with the provisions of Chapter I, section 3, Conduct, of the Organization’s Staff Rules and Regulations and with the pertinent implementation texts. 2 - Members of the personnel wishing to stand as candidates in municipal elections must first notify the Director-General in writing. 3 - Members of the personnel wishing to engage in political activities must refrain from any act or activity that is incompatible with their functions or which could be materially or morally prejudicial to the Organization. 4 - In particular, standing as a candidate for the post of, and serving a term of office as, a town councillor are considered to be compatible with the status of member of the personnel. However, the functions of mayo...

  13. RE-COMMUNICATE: Communication Best-Practices for Renewable Energies. Scoping Study

    Energy Technology Data Exchange (ETDEWEB)

    Bridle, Richard; Leopold, Aaron [International Institute for Sustainable Development (IISD), Geneva (Switzerland); Collings, Jonathan [Collings and Monney, London (United Kingdom); Cottrell, Jacqueline [Green Budget Germany- Forum Oekologisch-Soziale Marktwirtschaft; Germany

    2013-04-15

    An identified barrier to the widespread use of renewable energy technologies (RET) is the (mis-) perception in the public, at a political level and within the industry sector about the benefits, opportunities and capabilities of RET. One reason is that the communication of the RE sector may not be convincing enough. In November 2011 IEA-RETD organised a workshop in Berlin that discussed the topics of 'sending clear messages', and 'getting the RE cost perception right'. One of the conclusions was that renewables need a better positioning, which could be achieved through improved communication. Therefore, IEA-RETD commissioned a scoping study with the objective to provide ideas, techniques and case studies on how the benefits of renewable energies can be better communicated to and by policy makers, decision makers and other stakeholders. The study concluded that more targeted, effective renewable energy communications campaigns can be achieved through the use of more consistent, holistic and rigorous approaches to pre- and post-campaign development.

  14. RE-COMMUNICATE: Communication Best-Practices for Renewable Energies. Scoping Study

    Energy Technology Data Exchange (ETDEWEB)

    Bridle, Richard; Leopold, Aaron [International Institute for Sustainable Development (IISD), Geneva (Switzerland); Collings, Jonathan [Collings and Monney, London (United Kingdom); Cottrell, Jacqueline [Green Budget Germany- Forum Oekologisch-Soziale Marktwirtschaft] [Germany])

    2013-04-15

    An identified barrier to the widespread use of renewable energy technologies (RET) is the (mis-) perception in the public, at a political level and within the industry sector about the benefits, opportunities and capabilities of RET. One reason is that the communication of the RE sector may not be convincing enough. In November 2011 IEA-RETD organised a workshop in Berlin that discussed the topics of 'sending clear messages', and 'getting the RE cost perception right'. One of the conclusions was that renewables need a better positioning, which could be achieved through improved communication. Therefore, IEA-RETD commissioned a scoping study with the objective to provide ideas, techniques and case studies on how the benefits of renewable energies can be better communicated to and by policy makers, decision makers and other stakeholders. The study concluded that more targeted, effective renewable energy communications campaigns can be achieved through the use of more consistent, holistic and rigorous approaches to pre- and post-campaign development.

  15. Training community health students to develop community-requested social marketing campaigns: an innovative partnership.

    Science.gov (United States)

    Lindsey, Billie J; Hawk, Carol Wetherill

    2013-01-01

    This paper describes a sustained partnership between a university community health program and local and regional community health agencies. As a key component of the Health Communication and Social Marketing course, the partnership involves undergraduate community health students working for and with community agencies and community members to design social marketing campaigns based on community-identified health needs. The goals of the course are to (1) provide students with the opportunity to work within the community to apply their skills in program planning, evaluation, and communication and (2) provide community agencies with a tailored campaign that can be implemented in their communities. Throughout the 10-week quarter, teams of students follow the principles of community participation in planning a social marketing campaign. These include (1) audience segmentation and formative assessment with the intended audience to determine campaign content and strategies and (2) pretesting and revisions of campaign messages and materials based on community feedback. This partnership contributes to the promotion of health in the local community and it builds the skills and competencies of future health educators. It demonstrates a successful and sustainable combination of community-based participatory research and experiential learning. From 2005 to 2011, 35 campaigns have been developed, many which have been implemented.

  16. Elective course planning

    DEFF Research Database (Denmark)

    Kristiansen, Simon; Sørensen, Matias; Stidsen, Thomas Riis

    2011-01-01

    Efficient planning increasingly becomes an indispensable tool for management of both companies and public organizations. This is also the case for high school management in Denmark, because the growing individual freedom of the students to choose courses makes planning much more complex. Due...... to reforms, elective courses are today an important part of the curriculum, and elective courses are a good way to make high school education more attractive for the students. In this article, the problem of planning the elective courses is modeled using integer programming and three different solution...... for the Elective Course Planning Problem has been described in the literature before. The proposed algorithms are tested on data sets from 98 of the 150 high schools in Denmark. The tests show that for the majority of the problems, the optimal solution can be obtained within the one hour time bound. Furthermore...

  17. Can Facebook help you become mayor? Case study: Bacãu, 2016

    Directory of Open Access Journals (Sweden)

    Monica Patrut

    2017-04-01

    Full Text Available Cleverly used in political communication, Facebook helps candidates to raise their visibility, to directly communicate with the citizens and involve them in creating virtual communities and content in order to virally promote political messages.In our study we briefly present the way in which Facebook was used, timidly at first, in the election campaign of Bacau from 2012 and 2016.The importance of the social media during the local elections in this city has slowly but surly increased. In 2012, the presence on Facebook was only an oportunity, much less exploited than television or newspapers. In 2016 all the candidates created their campaign online, some of them exclusively on this social network. However, the success of the 2.0 mayor is not based only on using the social network as (an alternative news channel, but rather on establishing a bidirectional link and a constant interaction with virtual friends.

  18. Evaluation of Sexual Communication Message Strategies

    Science.gov (United States)

    2011-01-01

    Parent-child communication about sex is an important proximal reproductive health outcome. But while campaigns to promote it such as the Parents Speak Up National Campaign (PSUNC) have been effective, little is known about how messages influence parental cognitions and behavior. This study examines which message features explain responses to sexual communication messages. We content analyzed 4 PSUNC ads to identify specific, measurable message and advertising execution features. We then develop quantitative measures of those features, including message strategies, marketing strategies, and voice and other stylistic features, and merged the resulting data into a dataset drawn from a national media tracking survey of the campaign. Finally, we conducted multivariable logistic regression models to identify relationships between message content and ad reactions/receptivity, and between ad reactions/receptivity and parents' cognitions related to sexual communication included in the campaign's conceptual model. We found that overall parents were highly receptive to the PSUNC ads. We did not find significant associations between message content and ad reactions/receptivity. However, we found that reactions/receptivity to specific PSUNC ads were associated with increased norms, self-efficacy, short- and long-term expectations about parent-child sexual communication, as theorized in the conceptual model. This study extends previous research and methods to analyze message content and reactions/receptivity. The results confirm and extend previous PSUNC campaign evaluation and provide further evidence for the conceptual model. Future research should examine additional message content features and the effects of reactions/receptivity. PMID:21599875

  19. Evaluation of Sexual Communication Message Strategies

    Directory of Open Access Journals (Sweden)

    Khan Munziba

    2011-05-01

    Full Text Available Abstract Parent-child communication about sex is an important proximal reproductive health outcome. But while campaigns to promote it such as the Parents Speak Up National Campaign (PSUNC have been effective, little is known about how messages influence parental cognitions and behavior. This study examines which message features explain responses to sexual communication messages. We content analyzed 4 PSUNC ads to identify specific, measurable message and advertising execution features. We then develop quantitative measures of those features, including message strategies, marketing strategies, and voice and other stylistic features, and merged the resulting data into a dataset drawn from a national media tracking survey of the campaign. Finally, we conducted multivariable logistic regression models to identify relationships between message content and ad reactions/receptivity, and between ad reactions/receptivity and parents' cognitions related to sexual communication included in the campaign's conceptual model. We found that overall parents were highly receptive to the PSUNC ads. We did not find significant associations between message content and ad reactions/receptivity. However, we found that reactions/receptivity to specific PSUNC ads were associated with increased norms, self-efficacy, short- and long-term expectations about parent-child sexual communication, as theorized in the conceptual model. This study extends previous research and methods to analyze message content and reactions/receptivity. The results confirm and extend previous PSUNC campaign evaluation and provide further evidence for the conceptual model. Future research should examine additional message content features and the effects of reactions/receptivity.

  20. The British Nuclear Industry Forum's public affairs campaign

    International Nuclear Information System (INIS)

    Parker, Keith

    2000-01-01

    Full text: In March 1999, BNIF launched a public affairs Campaign with the objective of influencing the views of opinion formers - particularly in the political field - about the case for nuclear energy as a long-term, sustainable component of the UK's energy mix. The Campaign was launched to BNIF's 70 member companies under the slogan, Profiting through Partnership - By Changing the Climate of Opinion. That slogan was chosen to emphasise a key feature of the Campaign approach, which is the importance of an industry speaking collectively with one voice, but with each individual company actively playing its part by spreading the industry's messages to their own local and regional audiences - Members of Parliament, local politicians, local media - to build a groundswell of support for the eventual renewal of nuclear energy in the UK. Our aim was to place the prospect of a new nuclear power station firmly on the political agenda during the lifetime of the next Parliament - that is, in the period 2002-2007. The Campaign was launched at a time when a few encouraging signs were emerging of a growing recognition in Government, Parliament, and in academic and scientific circles that nuclear energy has an important role to play in meeting the energy and environmental challenges of the 21st century. The challenge, in particular, of climate change and the UK Government's commitment to reduce greenhouse gas emissions undertaken at Kyoto and in its election manifesto, gave the industry a strong, positive issue on which to campaign. However, we fully recognised that to make a convincing case for nuclear energy we would also have to address the issues of concern and doubt in the minds of the public and politicians - economic competitiveness, waste management, transport and decommissioning. During the year, BNIF produced a range of Campaign materials, made submissions to several Government and other inquiries and consultations, organised events, meetings and discussions, all with

  1. Analisis Strategi Komunikasi Pemasaran Terpadu dalam Meningkatan Partisipasi Pemilih pada Pemilu 2014

    Directory of Open Access Journals (Sweden)

    Wira Respati

    2015-01-01

    Full Text Available As the institution in charge of election administration, Election Commission of Republic of Indonesia or Komisi Pemilihan Umum (KPU has consistently conducted campaign to increase number of voters who will participate in election. As a matter of fact, result of previous elections showed how the level of participation has been decreased. Lack of political awareness, level of knowledge upon the importance of election as well as skepticism on government and representatives’ performance were believed to be the trigger. Hence, it is important for KPU to enhance effective marketing communication program, ranging from the stages of planning, implementation and evaluation to promote public awareness to participate in the election. Therefore, this study aims to find how the principles of social marketing are actually implemented in designing communication program to increase voter awareness upon the importance of 2014 election. This study used qualitative method. Data were gathered from interview with related parties and literature study. Research found that the principles of social marketing to build awareness of voters basically have already been integrated in the programs of KPU toward the entire group of voters. In addition, KPU is quite aware of the importance of synergy between the programs of their communications both above the line and below the line. On April 9th legislative election, level of participation were increasing, reached 75.11%, up from 71% in the previous 2009 election. However, the level of participation of the July 9th presidential election dropped to 70% compared to the previous election in 2009, 72%. The result of these two elections should be considered as another challenge to KPU in improving their marketing communication strategy in the future. 

  2. Lady Astor's Campaign for Nursery Schools in Britain, 1930-1939: Attempting to Valorize Cultural Capital in a Male-Dominated Political Field

    Science.gov (United States)

    Brehony, Kevin J.

    2009-01-01

    This article examines the work of Lady Nancy Astor (1879-1964) in campaigning for nursery education and nursery schools in Britain from the late 1920s until the Second World War. Arguably no elected politician in England at any time, including the present, has identified themselves more closely with the cause of nursery schooling in Britain.…

  3. Zupta's Next Nightmare: The South African Local Government Elections of 3 August 2016

    Directory of Open Access Journals (Sweden)

    Ulf Engel

    2016-01-01

    Full Text Available On 3 August 2016 South Africa held its fifth local government elections (LGE since the end of Apartheid in 1994. Against a backdrop of increasing political frustration with the ruling party’s poor performance and continued debates about corruption and cronyism in the highest government circles, the African National Congress (ANC maintained its dominant position but lost 8 per cent of the aggregate vote (53.91 per cent. The Democratic Alliance (DA gained some 3 per cent (26.89 per cent of the vote, and the Economic Freedom Fighters (EFF, first-time LGE campaigners, garnered 8.02 per cent. Importantly, the ANC lost control of three of the seven big metropolitan municipalities it had previously held. Since there was no clear-cut majority in four of the eight metros, coalition politics and the art of compromise will become a major feature of South African politics in the coming years. The elections were highly competitive and considered free and fair. At 57.97 per cent, voter turnout was slightly higher than in 2011.

  4. The 2013 general elections in Malaysia: An analysis of online news portals

    Directory of Open Access Journals (Sweden)

    Azahar Kasim

    2016-05-01

    Full Text Available This research analyzed the coverage of online news portals during the election campaign in Malaysia's 13th General Election on 5th May 2013. There were two types of news portals chosen for this research: 1 the mainstream online news portals, namely The Star Online, Berita Harian Online, Bernama Online and Utusan Online; and 2 the alternative news portals consisting of political parties' publications: the Harakah Daily, Roketkini and Keadilan Daily; and the independent news portals of The Malaysian Insider and Malaysiakini. This study was conducted starting from the nomination day on the 20th April 2013 until the polling day on the 5th May 2013. Results obtained were based on the frequencies of articles covering the ruling Barisan Nasional (BN party and the opposition Pakatan Rakyat (PR party. Each article was coded and labeled as positive, negative, or neutral coverage for each political party. The Content Analysis method was applied where the researchers chose and analyzed each election article and placed it in one of five categories; +BN (positive report, −BN (negative report, +PR (positive report, −PR (negative report and N (Neutral. The results showed that the four mainstream online news portals favored the BN with their coverage. However, the parties' online news portals clearly owned by PR alliance parties had completely opposite, bias toward their owners. The two independent news portals seemed to give more balanced coverage to both sides.

  5. Fear and Loathing on the Campaign Trail: What the Election Means for U.S. Health Care, and the Health of American Democracy.

    Science.gov (United States)

    Doherty, Robert B

    2017-01-01

    This paper analyzes four trends that are affecting the 2016 election: changing US demographics and the reaction to them, a growing distrust of government, increased polarization and government gridlock, and the rise of populism. It compares the views of candidates Hillary Rodham Clinton and Donald S. Trump on the Affordable Care Act, climate change, prescription drug pricing, prevention of injuries and deaths from firearms, and the opioids epidemic; and offers perspectives on the potential impact of the election not only on U.S. health care policy, but on the health of American democracy itself.

  6. Social marketing techniques for public health communication: a review of syphilis awareness campaigns in 8 US cities.

    Science.gov (United States)

    Vega, Miriam Y; Roland, Eric L

    2005-10-01

    To describe the social marketing approaches used to increase syphilis awareness in 8 US cities. We reviewed the typical academic approach for developing social marketing campaigns and interviewed health department staff responsible for social marketing campaigns in each city. Using social marketing techniques such as target segmentation, concept testing of materials, and formative evaluation, campaign planners throughout the 8 cities developed a variety of approaches to reach their target audiences. Preliminary results suggest 71% to 80% of men who have sex with men interviewed were aware of the campaigns, and 45% to 53% of them reported they were tested due to the campaigns. Campaigns should address the local epidemic and target audience with culturally appropriate messages.

  7. Elections of members to the Governing Board of the Pension Fund

    CERN Multimedia

    2003-01-01

    This year, one member and one alternate are to be elected. The candidate who obtains most votes will be elected member and the other candidate will be her/his alternate. Timetable (extract) : Monday 3 November 2003Second publication of the candidates' publicity in the Bulletin (see thereafter) and distribution of the ballot papers at CERN. Monday 24 November 2003Voting closes at 12 hrs. Counting of votes from 14.30 hrs. Tuesday 25 November 2003 Forwarding of results to the Communications Section for publication in the Bulletin of 1 December. This candidature has been duly registered and is hereby presented in accordance with paragraph 6.h of the Regulations for Elections to the Governing Board of the Pension Fund. Candidate:Name: RANJARD First name: FlorenceHaving been a member of the Governing Board of the Pension Fund since 1983 as Guy Maurin's alternate, I am standing for a further 3-year term of office. This year Guy Maurin will not be a candidate, however we should pursue the active management of the as...

  8. Athletes as PR Spokespeople: the NFL’s “A Crucial Catch” PR Campaign Explored

    Directory of Open Access Journals (Sweden)

    Chyna Teresa Trible

    2015-06-01

    Full Text Available The results of the present study were presented at the 2015 International Conference on Communication and Management and examined the National Football League’s (NFL “A Crucial Catch” breast cancer awareness campaign in the United States. Variables included identification with NFL athletes, exposure to the campaign, NFL fanship, and intention to schedule a breast cancer screening (the action promoted by NFL athletes in this PR campaign. Social media outlets and an e-mail listserv of the School of Communication at Rochester Institute of Technology in Rochester, New York, USA were employed to solicit participants (n=119 in a survey. A questionnaire composed of items modified from Brown and Bocarnea’s (2007a Celebrity-Persona Parasocial Identification Scale to investigate identification with NFL athletes was used. Statistically significant relationships were found between identification with NFL athletes and exposure, identification with NFL athletes and intention to schedule a breast cancer screening, and identification with NFL athletes and NFL fanship. NFL fanship was also significantly related to exposure to the campaign. Implications for future studies analyzing PR campaigns produced by the NFL and FIFA are suggested.

  9. Talking About Antismoking Campaigns: What Do Smokers Talk About, and How Does Talk Influence Campaign Effectiveness?

    Science.gov (United States)

    Brennan, Emily; Durkin, Sarah J; Wakefield, Melanie A; Kashima, Yoshihisa

    2016-01-01

    Campaign-stimulated conversations have been shown to increase the effectiveness of antismoking campaigns. In order to explore why such effects occur, in the current study we coded the content of naturally occurring conversations. We also examined whether the short-term effects of talking, and of different types of talk, on quitting intentions were mediated through intrapersonal message responses. Using the Natural Exposure(SM) methodology, we exposed 411 smokers to 1 of 6 antismoking advertisements while they were watching television at home. Responses to the advertisement-conversation participation and content, emotional responses, personalized perceived effectiveness, and changes in intentions to quit-were measured within 3 days of exposure. Conversations were coded for appraisal of the advertisement (favorable, neutral, or unfavorable) and the presence of quitting talk and emotion talk. Mediation analyses indicated that the positive effects of talking on intention change were mediated through personalized perceived effectiveness and that the positive effects were driven by conversations that contained a favorable appraisal and/or quitting talk. Conversely, conversations that contained an unfavorable appraisal of the advertisement were negatively associated with campaign effectiveness. These findings highlight the importance of measuring interpersonal communication when evaluating campaigns and the need for further research to identify the message characteristics that predict when smokers talk and when they talk only in desirable ways.

  10. Donations and dependence: Individual contributor strategies in house elections.

    Science.gov (United States)

    Heerwig, Jennifer A

    2016-11-01

    Despite the importance of individual contributors to financing federal candidates, past work has largely neglected this crucial financial constituency in favor of research on corporate and trade political action committees (PACs). By contrast, in this study I offer the first analysis of aggregate contributions from the population of individual contributors to House candidates. Using an original big dataset constructed from over fifteen million Federal Election Commission (FEC) disclosure records, I identify individual contributors (rather than contributions) and trace the variation in their strategies across types of House candidates. I distinguish between frequent donors, who are theorized to have more contact with members of Congress, versus infrequent donors in these elections. I find evidence that the character of aggregate donations from repeat donors is more access-oriented even while controlling for other salient candidate characteristics. Funds from infrequent donors, in contrast, appear more ideologically motivated. By also examining the percentage of funds that House candidates receive from repeat donors, I show that the fundraising coalitions of candidates may reproduce reliance on more access-oriented, repeat donors despite the influx of dollars from infrequent donors. I suggest that my findings provide a persuasive case for re-evaluating the diversity of roles individual contributors play in the campaign finance system, and for systematically analyzing variation in contributor strategies. Copyright © 2016 Elsevier Inc. All rights reserved.

  11. Surgical site infections after elective neurosurgery: a survey of 1747 patients.

    Science.gov (United States)

    Valentini, Laura G; Casali, Cecilia; Chatenoud, Liliane; Chiaffarino, Francesca; Uberti-Foppa, Caterina; Broggi, Giovanni

    2008-01-01

    To evaluate the incidence and risk factors of postsurgical site infections (SSIs) in elective neurosurgical procedures in patients treated with an ultrashort antibiotic protocol. In this consecutive series of 1747 patients treated with elective neurosurgery and ultrashort prophylactic antibiotic therapy at the Fondazione Istituto Nazionale Neurologico "Carlo Besta" in Milan, the rate of SSIs was 0.7% (13 patients). When only clean neurosurgery was considered, there were 11 such SSIs (1.52%) in 726 craniotomies and one SSI (0.15) in 663 spinal operations. The antibiotic protocol was prolonged in every case of external communication as cerebrospinal fluid leaks or external drainages. The infection rate of the whole series was low (0.72%), and a risk factor identified for SSIs in clean neurosurgery was longer surgery duration. The relative risk estimate was 12.6 for surgeries lasting 2 hours and 24.3 for surgeries lasting 3 or more hours. Patients aged older than 50 years had a lower risk of developing SSI with a relative risk of 0.23 when compared with patients aged younger than 50 years. The present series reports a low incidence of SSIs for elective neurosurgery, even for high-risk complex craniotomies performed for tumor removal. Given that an antibiotic protocol prolongation was used to pretreat any early signs of infection and external communication, the protocol was appropriate for the case mix. The two identified risk factors (surgical duration > 2 hours and middle-aged patients [16-50 yr]) may be indicators of other factors, such as the level of surgical complexity and poor neurological outcome.

  12. 2017 Elections to Staff Council

    CERN Multimedia

    Staff Association

    2017-01-01

    Make your voice heard, support your candidates! We hope that you will be many to vote and to elect the new Staff Council! By doing so, you can support and encourage the women and men, who will represent you over the next two years. The voting takes place from 23 October to 13 November, at noon at https://ap-vote.web.cern.ch/elections-2017. Elections Timetable Monday 13 November, at noon Closing date for voting Tuesday 21 November and Tuesday 5 December Publication of the results in Echo Monday 27 and Tuesday 28 November Staff Association Assizes Tuesday 5 December (afternoon) First meeting of the new Staff Council and election of the new Executive Committee The voting procedure will be monitored by the Election Committee, which is also in charge of announcing the results in Echo on 21 November and 5 December. Candidates for the 2017 Elections

  13. 2015 Elections to Staff Council

    CERN Multimedia

    Staff Asscociation

    2015-01-01

    Make your voice heard, support your candidates! Be many to vote and to elect the new Staff Council. By doing so, you will be encouraging the men and women who will represent you over the next two years and they will without doubt appreciate your gratitude. The voting takes place from the 26th of October to the 9th of November, at noon at https://ap-vote.web.cern.ch/elections-2015.   Elections Timetable Monday 9 November, at noon Closing date for voting Monday 16 and Monday 23 November, publication of the results in Echo Tuesday 8 December, at 10.00 a.m. first meeting of the new Staff Council and election of the new Executive Committee The voting procedure will be monitored by the Election Committee, which is also in charge of announcing the results in Echo on 16 and 24 November. Candidates for the 2015 elections

  14. Getting elections right? Measuring electoral integrity

    NARCIS (Netherlands)

    van Ham, C.T.

    2015-01-01

    Holding elections has become a global norm. Unfortunately, the integrity of elections varies strongly, ranging from “free and fair” elections with genuine contestation to “façade” elections marred by manipulation and fraud. Clearly, electoral integrity is a topic of increasing concern. Yet electoral

  15. 5 CFR 847.303 - Election forms.

    Science.gov (United States)

    2010-01-01

    ... 5 Administrative Personnel 2 2010-01-01 2010-01-01 false Election forms. 847.303 Section 847.303...) ELECTIONS OF RETIREMENT COVERAGE BY CURRENT AND FORMER EMPLOYEES OF NONAPPROPRIATED FUND INSTRUMENTALITIES Procedures for Elections Under the Retroactive Provisions § 847.303 Election forms. (a) Eligible employees...

  16. Virtual campaign effects in the universe of social media: the behavior of voters on Twitter during 2010 Elections

    Directory of Open Access Journals (Sweden)

    ROSSINI, Patrícia Gonçalves da Conceição

    2013-01-01

    Full Text Available The proposal of this exploratory research is to discuss the relationship between social network sites (SNSand the decision-making process, based on the assumptions of theories of voters’ behavior and Brundidge’s inadvertent exposure thesis, which provide a framework for understanding how people can be exposed topolitical information online. This study focuses on the use of Twitter during 2010 presidential race in Brazil, the country's first campaign with the use of social media. Through an empirical analysis based on a survey applied online, we seek to understand how Brazilian voters had access to political information, interacted with candidates on Twitter and felt about the use of social media during the campaign

  17. 2011 Elections to Staff Council

    CERN Multimedia

    Staff Association

    2011-01-01

    Vote Elections to fill all seats in the Staff Council are being organized this month. Voting will begin on Monday 31 October. Make your voice heard and be many to elect the new Staff Council. By doing so, you will be encouraging the men and women who will  represent you over the next two years and they will doubtless appreciate your gratitude. More details on the elections can be found on the Staff Association web site. (http://association.web.cern.ch) Elections Timetable Monday 31 October, at noon start date for voting Monday 14 November, at noon closing date for voting Monday 21 November, publication of the results in Echo Tuesday 22 and Wednesday 29 November Staff Association Assizes Tuesday 6 December, at 10.00 a.m. first meeting of the new Staff Council and election of the new Executive Committee The voting procedure is monitored by the Election Committee. 

  18. Teaching about Presidential Elections. ERIC Digest.

    Science.gov (United States)

    Vontz, Thomas S.; Nixon, William A.

    Although elections are an annual theme in many social studies classrooms, presidential election years prompt increased interest among students in the electoral process and offer an opportunity to teach about a national election as it happens. This ERIC Digest describes the legal requirements and traditions of U.S. presidential elections, processes…

  19. THE VALUE OF A PERSONAL BRAND IN THE ELECTIONS. THE QUANTITATIVE ANALYSIS FOR ELECTION LAWS APPLIED IN LOCAL ELECTIONS IN ROMANIA

    Directory of Open Access Journals (Sweden)

    GHIUȚĂ OVIDIU-AUREL

    2015-03-01

    Full Text Available This paper analyses the concepts of brand equity and brand value as found in the professional scientific literature and proposes an innovative research approach of the brand value of uninominal candidates running in the local elections in Romania in 2012 or of any other candidates that run in similar elections in terms of voting procedures. The originality of the paper consists in the fact that we have created a formula that will be used to measure the brand equity of these candidates depending on the results obtained by the party whose candidate is running in the elections, as compared to the other candidates and the other parties. This paper presents the methodology used to validate these formulae for measuring the theoretical score that should have been reached by a party’s candidate whose brand equals zero. In order to identify the contribution of the candidate’s brand to the respective result in our future research, we will make the difference and calculate the ratio between the real score and this theoretical score for a null personal brand. The present research, conducted from a positive perspective, resorts to a behavioural approach that allowsfor the measurement of the personal brand of candidates running for elections in certain electoral systems. This research is valuable for professionals as well as one can identify the candidates that are unsuitable for future elections, since a negative brand equity, accompanied by increased awareness (reached during the most recent elections, at the latest can hardly be turned into a positive image. Moreover, this analysis can be used in the internal assessments conducted by each political party after elections.

  20. 5 CFR 2422.28 - Runoff elections.

    Science.gov (United States)

    2010-01-01

    ... 5 Administrative Personnel 3 2010-01-01 2010-01-01 false Runoff elections. 2422.28 Section 2422.28... FEDERAL LABOR RELATIONS AUTHORITY REPRESENTATION PROCEEDINGS § 2422.28 Runoff elections. (a) When a runoff may be held. A runoff election is required in an election involving at least three (3) choices, one of...

  1. A multifaceted approach to education, observation, and feedback in a successful hand hygiene campaign.

    Science.gov (United States)

    Doron, Shira I; Kifuji, Kayoko; Hynes, Brooke Tyson; Dunlop, Dan; Lemon, Tricia; Hansjosten, Karen; Cheung, Teresa; Curley, Barbara; Snydman, David R; Fairchild, David G

    2011-01-01

    Prevention of health care-associated infections starts with scrupulous hand hygiene (HH). Improving HH compliance is a major target for the World Health Organization Patient Safety Challenge and is one of The Joint Commission's National Patient Safety Goals. Yet, adherence to HH protocols is generally poor for health care professionals, despite interventions designed to improve compliance. At Tufts Medical Center (Boston), HH compliance rates were consistently low despite the presence of a traditional HH campaign that used communication and education. A comprehensive program incorporated strong commitment by hospital leadership-who were actively involved in responsibilities previously only performed by infection preventionists and quality and patient safety staff-dedication of financial resources, including securing a grant; collaborating with a private advertising firm in a marketing campaign; and employing a multifaceted approach to education, observation, and feedback. This campaign resulted in a rapid and sustained improvement in HH compliance: Compared with the mean HH compliance rate for the six months before the campaign (72%), postcampaign HH compliance (mean = 94%) was significantly greater (p marketing campaign to fit this academic medical center's particular culture, strong support from the medical center leadership, a multifaceted educational approach, and monthly feedback on HH compliance. A comprehensive campaign resulted in rapid and sustained improvement in HH compliance at an academic medical center after traditional communication and education strategies failed to improve HH performance.

  2. The Legal Policy Of The General Election As An Independent Commission A Review Of Indonesian Election 2014

    Directory of Open Access Journals (Sweden)

    Josner Simanjuntak

    2015-08-01

    Full Text Available Abstract The Legal Institution of the General Election in Indonesia has an important role in the process of elections to realize the sovereignty of the people. The legal institution is independent as mandated of the Indonesian constitution The 1945 Constitution. In the Election organizers as a chapter of the 1945 Constitution stating that the Election Commission shall be independent and impartial toward participating in the election and political party. However in practice this task is not easy and can be run smoothly it is difficult to maintain a balanced relationship between the participant election commissions. This research is a descriptive analytic one using juridical normative approach to study the legal principles legal synchronization. The technique being used to gather data is librarian research supported by field research using interview and questionnaire technique. The data being gathered are analyzed qualitatively. The result of the research shows that the legal institution the general election in undertaking has not been independent as expected because for institutional and administrative for has not been independence and not impartiality and not professionalism. The rules in the process of elections is it not the election system and achievement of justice.

  3. Would you Find Thirty online? Website use in a Western Australian physical activity campaign.

    Science.gov (United States)

    Leavy, J E; Rosenberg, M; Barnes, R; Bauman, A; Bull, F C

    2013-08-01

    Mass media campaigns have used a range of traditional media (television, radio and print) to communicate health messages. In the past decade the Internet has added to these traditional methods with Web 2.0, smart phone technology and interactive media. 'Find Thirty every day(®)', a Western Australia population-wide mass media campaign delivered over 2 years, used a combination of traditional mass media, a website, online resources and banner advertising. The aim of the present study is to describe the use of the Find Thirty every day(®) website during the campaign media activities of May 2008-June 2010. Cross-sectional self-reported survey data were collected from a random sample of adults using a computer-assisted telephone interview over the period February-March 2010. Objective online analytical measures of unique visits to the Find Thirty every day(®) website were collected between June 2008 and June 2010. Monthly visitors to the Find Thirty every day(®) website increased from 3193 in 2009 to 4374 in 2010. During the last two media waves (October 2009 and February 2010), site visits were 5388 and 5272 per month, respectively. The impact of the Find Thirty every day(®) website was a positive outcome, considering the minimal online presence. SO WHAT? Health communication campaign planners should maximise the potential synergy of traditional mass media and new social media in future campaigns. Accordingly, a multidisciplinary approach that includes communication researchers, experts in information systems and a creative team experienced in online environments will need to be the way forward.

  4. Evaluation of the impact of the image used in a communication campaign to raise awareness about the effects of alcohol use during pregnancy.

    Science.gov (United States)

    Bazzo, Stefania; Battistella, Giuseppe; Riscica, Patrizia; Moino, Giuliana; Marini, Francesco; Geromel, Mariasole; Czerwinsky, Loredana

    2012-01-01

    To assess the impact of the advertising image used in the health communication campaign 'Mummy Drinks Baby Drinks', aimed to raise awareness about the effects of drinking alcohol during pregnancy in the childbearing-aged population of the Local Health Authority of Treviso (Italy). The image depicted a foetus inside a glass of a local alcoholic drink. A survey using a semi-structured self-reported questionnaire was carried out. The questionnaire was administered to a consecutive series of 690 parents or caregivers who accompanied children aged 0-2 years in the vaccination clinics of the Local Health Unit, during a 30-day period 1 year after the start of the campaign. The questionnaire measured the level of exposure to the image, emotional reactions and awareness of the health messages conveyed by the image. Overall, 84% of the respondents said that they remembered the image. Almost all (93%) recalled the warning message and 53% recalled the health behaviours suggested by the campaign. The image generally seemed to arouse a high emotive impact: 38% indicated distress and 40% liking as a general opinion, while ∼50% expressed distress emotions and 13% were pleasantly affected when reflecting on the feelings evoked. We did not find unequivocal relationships between the level and kind of emotional reactions and the recalling of the health behaviours. The image obtained a high level of visibility. It was effective in spreading the health message conveyed by the campaign, regardless of the level and kind of emotive impact evoked.

  5. Political Communication via the Media. ERIC Digest.

    Science.gov (United States)

    Aiex, Nola Kortner; Gottlieb, Stephen S.

    Noting that critics charge that news reporting focuses on the superficial, personal characteristics of candidates and ignores the issues underlying elections, this Digest examines the relationship between the political process and political communication through the media. It addresses the power of advertising, cyberspace political communication,…

  6. A Network-Oriented Modeling Approach to Voting Behavior During the 2016 US Presidential Election

    NARCIS (Netherlands)

    Goedschalk, Linford; Treur, J.; Verwolf, Roos; De la Prieta, F

    2017-01-01

    In this paper a network-oriented computational model is presented for voting intentions over time specifically for the race between Donald Trump and Hillary Clinton in the 2016 US presidential election. The focus was on the role of social and mass communication media and the statements made by

  7. When negativity goes local: political advertising in three local elections in México / Cuando la negatividad llega a lo local: publicidad política en tres elecciones estatales en México

    Directory of Open Access Journals (Sweden)

    Martín Echeverría Victoria

    2009-01-01

    Full Text Available Political advertising research has been scarce in México, were attention is mainly given to presidential campaigns. Nevertheless, there are 32 States each celebrating gubernatorial elections every six years and recently there have been strong indicators that local elections are shifting into a spree of negative advertising. This study, thus, focuses on three recent gubernatorial races in contrasting states such as Baja California (2007 in the northern border, Yucatán (2007 in the Southeast, and Mexico City (2006. The paper sets out to explore the content characteristics of these campaigns’ political advertising comparing between political parties and states, using a content analysis method and the key variables of issues and communication strategies. We suggests that negativism cannot be defined without taking into account the context in which an election occurs, and that ‘sanitizing’ political campaigns might turn political contests into a self-referencing exercise that does little to serve voter’s information needsLa investigación sobre publicidad política ha sido escasa en México y se ha centrado principalmente en las campañas presidenciales. Sin embargo, existen 32 estados que celebran elecciones gubernamentales cada seis años y en donde recientemente se ha manifestado una ola de publicidad televisiva negativa. Este estudio se enfoca, por tanto, en tres campañas gubernamentales recientes en lugares tan contrastantes como Baja California (2007 en la frontera norte, Yucatán (2007 en el sureste, y la Ciudad de México (2006; en ellas se exploran las características de la publicidad política comparando a los partidos políticos y los estados, utilizando para ello el método de análisis de contenido con énfasis en las variables de los temas y de las estrategias comunicativas. Concluimos que el negativismo no puede ser definido sin tomar en cuenta el contexto en el cual ocurre la elección, y que “blanquear” las campa

  8. The Sprite 2005 Observation Campaign

    DEFF Research Database (Denmark)

    Chanrion, Olivier Arnaud; Crosby, Norma; Armone, Enrico

    2007-01-01

    The four year "Coupling of Atmospheric Layers (CAL)" EU FP5 Research Training Network project studied unanswered questions related to transient luminous events (sprites, jets and elves) in the upper atmosphere. Consisting of ten scientific work-packages CAL also included intensive training and ou......, to develop their organisational skills, and to enhance their ability to communicate their activities. The campaign was a unique opportunity to train and strengthen skills that will be an asset to their future careers and, overall, was most successful....

  9. Election and Exceptions – The Danish Fine Count

    DEFF Research Database (Denmark)

    Vadgård, Anne Kathrine Pihl

    In this paper I explore the role of the Danish election law in the conduct of elections. Based on 9 months of ethnographic fieldwork in an election office in a Danish municipality, I focus on the conflicting relation between the legal framework and deviating election practices. I argue that handl......In this paper I explore the role of the Danish election law in the conduct of elections. Based on 9 months of ethnographic fieldwork in an election office in a Danish municipality, I focus on the conflicting relation between the legal framework and deviating election practices. I argue...... that handling of such election practices requires thoughtful and vigorous bureaucratic work. Thus the election law may be said to act as a navigational tool throughout the complex bureaucratic practices of planning an election. Yet exceptions to the law inevitably occur on Election Day, requiring bending...

  10. Online Company-stakeholder Communication

    DEFF Research Database (Denmark)

    Eriksen, Rikke Augustinus; Morsing, Mette

    Based on a systematic data collection we study one of the first pioneering company-stakeholder communication campaigns in social media: the case of energy company Vattenfall A/S’s pan-European campaign ‘The Climate Manifesto’. Our findings challenge the general assumption, that stakeholder...... lacked between the company and stakeholders. Vattenfall was accused of green-washing, resulting in a communications crisis. Negative stakeholder reactions consisted of prejudiced and non-negotiable argumentation indicating that social media imposes new managerial challenges since communication processes...... technologies and we question to what extent social media serve the enhancement of improved understandings across corporate and civil society on CSR issues. This paper suggests that managers face a risk of the “double-edge of stakeholder communication” when incorporating social media into their CSR strategies...

  11. A model for election night forecasting applied to the 2004 South African elections

    Directory of Open Access Journals (Sweden)

    JM Greben

    2006-06-01

    Full Text Available A novel model has been developed to predict elections on the basis of early results. The electorate is clustered according to their behaviour in previous elections. Early results in the new elections can then be translated into voter behaviour per cluster and extrapolated over the whole electorate. This procedure is of particular value in the South African elections which tend to be highly biased, as early results do not give a proper representation of the overall electorate. In this paper we explain the methodology used to obtain the predictions. In particular, we look at the different clustering techniques that can be used, such as kmeans, fuzzy clustering and k-means in combination with discriminant analysis. We assess the performances of the different approaches by comparing their convergence towards the final results.

  12. Integrated communication in retail fashion: a study of integration Between advertising and communication at the point of sale

    Directory of Open Access Journals (Sweden)

    Marcela Bortotti Favero

    2013-06-01

    Full Text Available This paper aims to verify if there is integration and consistency between the messages and positioning used in communication campaigns propagated by television and print media in relation to existing communication at point of sale, the major department stores of fashion. The study is based on the importance of communication from the point of sale with in the compound of integrated communications. The research methodology involved multiple case studies, and the stores surveyed were: C&A, Riachue loand Marisa. Data collection took two steps: mapping of communication actions at the point of sale through visits and research of television campaigns and printed via virtual files. The analysis focused on the discourse promoted by the material and identified that there is a consistency in the message and also the similarity of communication these brands.

  13. 28 CFR 55.10 - Types of elections covered.

    Science.gov (United States)

    2010-07-01

    ... of election, whether it is a primary, general or special election. Section 14(c)(1). This includes... and referendums. Federal, State and local elections are covered as are elections of special districts, such as school districts and water districts. (b) Elections for statewide office. If an election...

  14. The sampling characteristics of electivity indices.

    Science.gov (United States)

    Lechowicz, Martin J

    1982-01-01

    Electivity indices measure the utilization of food types (r) in relation to their abundance or availability in the environment (p). Foods that constitute a larger proportion of the diet than of the available foods are considered preferred; conversely those proportionately underrepresented in the diet are avoided. A food is eaten at random if its proportion in the diet equals its proportion in the environment. A family of electivity indices stemming from Ivlev's (1961) classic monograph exist and differ only in the particular algorithm used to calculate electivity from r and p.For each available index I graphed the values of electivity as contours for all combinations of r and p. These graphs are compared to illustrate the strengths and weaknesses of each index on the basis of the following criteria: 1) the value of the index when r=p for a food, 2) the symmetry of the electivity value as feeding deviates from random, 3) the possible range of index values, 4) the linearity of changes in electivity over the full range of r and p, 5) the sensitivity of the index to sampling errors, 6) the statistical testability of the electivity, and 7) the stability of the electivity value for a food type that changes relative abundance or occurs in combination with different food types. No one index ideally satisfies all the criteria.The host preferences of gypsy moth, Lymantria dispar, feeding on tree foliage in an undisturbed deciduous forest in southwestern Quebec, Canada were used to compare the available indices: Ivlev's electivity, E; Ivlev's forage ratio, E'; Jacob's modified electivity, D; Jacob's modified forage ratio, log Q; Chesson's alpha; Strauss' linear index, L; and Vanderploeg and Scavia's relativized electivity, E * . The electivity values calculated by each index differ one from another; host trees shown as preferred by one index will frequently appear avoided according to an alternative index. The rank order electivities for the 19 available host trees, however

  15. Diverse politics, diverse news coverage? A longitudinal study of diversity in Dutch political news during two decades of election campaigns

    NARCIS (Netherlands)

    van Hoof, A.M.J.; Jacobi, C.; Ruigrok, N.; van Atteveldt, W.H.

    2014-01-01

    Although diverse political news has been recognized as a requirement for a well-functioning democracy, longitudinal research into this topic is sparse. In this article, we analyse the development of diversity in election coverage in the Netherlands between 1994 and 2012. We distinguish between

  16. Diverse Politics, Diverse News Coverage? A Longitudinal Study of Diversity of Dutch Political News During Two Decades of Election Campaigns

    NARCIS (Netherlands)

    van Hoof, A.M.J.; Jacobi, C.; Ruigrok, N.

    2014-01-01

    Although diverse political news has been recognized a requirement for a well functioning democracy, longitudinal research into this topic is sparse. In this paper, we analyze the development of diversity in election coverage in the Netherlands between 1994 and 2012. We distinguish between diversity

  17. Election Verifiability: Cryptographic Definitions and an Analysis of Helios and JCJ

    Science.gov (United States)

    2015-08-06

    Computer Society, 2014. To appear. [26] David Chaum . Untraceable electronic mail, return addresses, and digital pseudonyms. Communications of the ACM...24(2):84–88, 1981. [27] David Chaum . Secret-ballot receipts: True voter-verifiable elections. IEEE Security and Privacy, 2(1):38–47, 2004. [28... David Chaum , Richard Carback, Jeremy Clark, Aleksander Essex, Stefan Popoveniuc, Ronald L. Rivest, Peter Y. A. Ryan, Emily Shen, and Alan T. Sherman

  18. 11 CFR 114.15 - Permissible use of corporate and labor organization funds for certain electioneering communications.

    Science.gov (United States)

    2010-01-01

    ... 11 Federal Elections 1 2010-01-01 2010-01-01 false Permissible use of corporate and labor organization funds for certain electioneering communications. 114.15 Section 114.15 Federal Elections FEDERAL ELECTION COMMISSION GENERAL CORPORATE AND LABOR ORGANIZATION ACTIVITY § 114.15 Permissible use of corporate...

  19. International electives in neurology training

    Science.gov (United States)

    Lyons, Jennifer L.; Coleman, Mary E.; Engstrom, John W.

    2014-01-01

    Objective: To ascertain the current status of global health training and humanitarian relief opportunities in US and Canadian postgraduate neurology programs. Background: There is a growing interest among North American trainees to pursue medical electives in low- and middle-income countries. Such training opportunities provide many educational and humanitarian benefits but also pose several challenges related to organization, human resources, funding, and trainee and patient safety. The current support and engagement of neurology postgraduate training programs for trainees to pursue international rotations is unknown. Methods: A survey was distributed to all program directors in the United States and Canada (December 2012–February 2013) through the American Academy of Neurology to assess the training opportunities, institutional partnerships, and support available for international neurology electives. Results: Approximately half of responding programs (53%) allow residents to pursue global health–related electives, and 11% reported that at least 1 trainee participated in humanitarian relief during training (survey response rate 61%, 143/234 program directors). Canadian programs were more likely to allow residents to pursue international electives than US programs (10/11, 91% vs 65/129, 50%, p = 0.023). The number of trainees participating in international electives was low: 0%–9% of residents (55% of programs) and 10%–19% of residents (21% of programs). Lack of funding was the most commonly cited reason for residents not participating in global health electives. If funding was available, 93% of program directors stated there would be time for residents to participate. Most program directors (75%) were interested in further information on global health electives. Conclusions: In spite of high perceived interest, only half of US neurology training programs include international electives, mostly due to a reported lack of funding. By contrast, the majority

  20. Insights into the European Years’ Communication Toolboxes

    Directory of Open Access Journals (Sweden)

    Camelia-Mihaela Cmeciu

    2012-08-01

    Full Text Available Since 1983 the European syntagm “unity in diversity” has been implemented in the European Years’ communication campaigns. Dependent on subsidiarity and decentralization, European Years focus on a specific issue which constitutes the subject of a year-long awareness campaign. Beyond the involvement of Europe’s citizens through their local, regional and national authorities in the implementation of the European Years’ policies, there is a unity at the level of the visual communication of the EU by two important image-building elements: EY logos and communication toolboxes. The European Years’ communication toolboxes can be considered signs of inclusion since every organization is expected to customize the templates in the official campaign design of the European Year. The analysis will focus on the image-building elements of three European Years (2010, 2011, 2012. Having social semiotics as the qualitative research method and the analytical framework based on the distinction between design resources and representational resources, I will analyze the double layers of the high intensity point of inclusion: (1 the European Years’ branding process; (2 the visual deontic modality within the visual guidelines of the EY communication toolbox.

  1. Multimedia campaign on a shoestring: promoting 'Stay Active - Stay Independent' among seniors.

    Science.gov (United States)

    John-Leader, Franklin; Van Beurden, Eric; Barnett, Lisa; Hughes, Karen; Newman, Beth; Sternberg, Jason; Dietrich, Uta

    2008-04-01

    This paper describes a multimedia campaign implemented in rural New South Wales on a budget smaller than that typical of many published campaigns. The 'To Be Young at Heart - Stay Active Stay Independent' (SASI) campaign was one arm of a multi-strategic program to reduce falls among seniors by promoting physical activity. This 18-month campaign used social marketing techniques. Central to this campaign was strong formative research, significant use of corporate, community and media partnerships and a detailed, strategic distribution plan. Campaign reach was evaluated by a community intercept survey. A variety of high-quality information, education and communication (IEC) resources were developed. Overall, the campaign cost was calculated at USD 191,000. The actual cost of USD 42,000 (excluding staff time) was used to generate almost double this amount in sponsorship (USD 82,000). In the mid-campaign reach survey, 36% recognised the campaign and attributed this to television (58%), newspaper (33%), poster (13%) and bus-back advertising (8%). Of these respondents, 21% reported seeking information about physical activity, 33% reported increased intention to be more active, and 22% reported becoming more active as a result of the campaign. It is possible to develop and deliver a well-designed, multi-media campaign on a limited budget by using sound formative research and engaging community and corporate partners to generate sponsorship. An effective distribution strategy is crucial and may require additional partnerships at State or national level.

  2. 47 CFR 76.1608 - System technical integration requiring uniform election of must-carry or retransmission consent...

    Science.gov (United States)

    2010-10-01

    ... 47 Telecommunication 4 2010-10-01 2010-10-01 false System technical integration requiring uniform... COMMUNICATIONS COMMISSION (CONTINUED) BROADCAST RADIO SERVICES MULTICHANNEL VIDEO AND CABLE TELEVISION SERVICE Notices § 76.1608 System technical integration requiring uniform election of must-carry or retransmission...

  3. Women Political Leaders and the Design of Campaign Portrait Posters

    NARCIS (Netherlands)

    Groot, M.H.

    2016-01-01

    This essay addresses the representation of women political leaders on campaign posters, which are an increasingly important visual means of communication. Selected examples from the 1960s until today serve to compare the representational agency of visual design elements across different continents:

  4. Incumbents without a Campaign Finance Advantage: Competition and Money in Chile’s Congressional Elections Sin una ventaja financiera: Incumbentes y el gasto electoral en las elecciones parlamentarias de Chile

    Directory of Open Access Journals (Sweden)

    Joel W. Johnson

    2011-01-01

    Full Text Available Research from various countries has shown that incumbents in legislative elections raise and spend more money when they face a tougher contest. A statistical analysis of Chilean candidates’ campaign finance disclosures shows the opposite: an inverse relationship between incumbent spending and electoral competitiveness. This occurs because Chile’s deputies are relatively limited in their influence over policy and pork and because the congressional electoral system makes most competitive contests relevant only to the intra-coalitional balance of power. This account implies that political finance is as much a function of political systems and the supply of contributions as it is candidates’ demand for funds, and motivates several hypotheses about campaign finance in Chile. Among others, the analysis confirms that incumbents and challengers compete on a level playing field, spending similar amounts of campaign finance. The paper also illustrates that incumbents and challengers fare equally well in Chile’s “secret” donation system.Estudios en varios países han demostrado que los incumbentes en las elecciones legislativas recaudan y gastan más dinero cuando se enfrentan a una competencia más dura. No obstante, el análisis estadístico del financiamiento electoral de candidatos chilenos demuestra lo contrario: una relación inversa entre los gastos de los incumbentes y la competitividad electoral. Esto ocurre porque los diputados son relativamente limitados en su influencia sobre políticas públicas e incluso en la dispensa de favores canalizados (pork-barrel y porque el sistema binominal hace que la competencia suceda principalmente al interior de coaliciones. La implicación lógica es que el financiamiento político es tanto una función del sistema político y de la oferta de contribuciones de campaña, como de la demanda de los candidatos por esos fondos, hecho que motiva la presentación de varias hipótesis sobre la financiaci

  5. An Evaluation of the My ParticipACTION Campaign to Increase Self-Efficacy for Being More Physically Active.

    Science.gov (United States)

    Craig, Cora Lynn; Bauman, Adrian; Latimer-Cheung, Amy; Rhodes, Ryan E; Faulkner, Guy; Berry, Tanya R; Tremblay, Mark S; Spence, John C

    2015-01-01

    The objective of the My ParticipACTION campaign was to inspire Canadian adults to increase their physical activity through messaging that was relevant, engaging, and designed to build self-efficacy to be more active. This research examined the communication effects of the campaign according to the a priori Hierarchy of Effects Model (saliency → cognitive engagement → self-efficacy to become more active → trial behavior) and investigated how these effects related to overall self-efficacy for physical activity, intention to be active, and current activity level. Participants (N = 1,110) were recruited from an existing panel of Canadian adults 18 years and older and completed a short online questionnaire about the potential communication effects. Logistic regression models were constructed to test the communication effects adjusting for age, gender, and education. The relations were consistent with those hypothesized in the model. In addition, some earlier outcomes in the sequence of effects were associated with other outcomes further down the progression. When intention to be active was included, the initial relation between ad-specific self-efficacy and current physical activity disappeared. This analysis suggested that the campaign was successful in increasing self-efficacy to be more active and that using the Hierarchy of Effects Model was useful in guiding the design of campaign messages and assessing communication effects. Given the limited amount of theoretical testing of the Hierarchy of Effects Model, future research employing longitudinal designs is required to further confirm the communication effects of such an intervention and further test the model.

  6. Knowledge Communication in Green Corporate Marketing

    DEFF Research Database (Denmark)

    Maier, Carmen Daniela

    2011-01-01

    This article explores how several types of knowledge are communicated through the simultaneous deployment of two semiotic modes in the Milan video existing on GE Corporation's website. The video is part of the Ecomagination marketing campaign promoting environmentally friendly products and positi......This article explores how several types of knowledge are communicated through the simultaneous deployment of two semiotic modes in the Milan video existing on GE Corporation's website. The video is part of the Ecomagination marketing campaign promoting environmentally friendly products...... and positioning GE as an eco-friendly corporation. The specific aim of my analytical endeavor is to identify how the meaning-making potentials of language and images are integrated, and how this multimodal integration influences the persuasive communication of knowledge types. Key words: multimodal discourse...... analysis; knowledge communication; environmental discourse; green corporate marketing...

  7. Analysis of quick-count and exit-poll methods as a part of the public monitoring activities during the elections in Ukraine

    Directory of Open Access Journals (Sweden)

    D. Y. Arabadjyiev

    2015-09-01

    As the practice of quick-count implementation shows, it is not only a quick method of voting results obtaining for their later comparison with the official results of the elections. The method also helps citizens to monitor the quality of the electoral process, regardless of the official government communications. It also allows you to evaluate the activities of bodies and institutions responsible for organizing elections during the voting, counting and processing.

  8. MUNICIPAL ELECTIONS ON THE FRONT PAGES OF DAILY NEWSPAPERS: A comparison between newspaper journalism in two cities with different political configurations and its effect on mass democracy

    Directory of Open Access Journals (Sweden)

    Emerson Urizzi Cervi

    2009-06-01

    Full Text Available The paper discusses front-page headlines concerning the 2008municipal electoral disputes in Brazilian daily newspapers. The front pages of two newspapers were analyzed: Gazeta do Povo and Jornal da Manhã. The first is distributed regionally and is published in Curitiba, the capital of Paraná state. The second has local circulation and is restricted to the interior of Paraná state. For comparative purposes, the type of visibility given to the municipal elections in each newspaper was evaluated, with the goal of identifying the importance of electoral campaigning in the news. The discussion centers on the role of the media in the dissemination of politically relevant information, taking into consideration the electoral context. While in Curitiba the incumbent mayor was re-elected in the first round with almost 80% of the votes, indicating a lack of a real electoral dispute, in Ponta Grossa the candidate for re-election won in the runoff election with a less than 4% advantage over the runner-up. The analysis questions the need to consider the social context to explain journalistic production. 

  9. Bayesian inference on proportional elections.

    Directory of Open Access Journals (Sweden)

    Gabriel Hideki Vatanabe Brunello

    Full Text Available Polls for majoritarian voting systems usually show estimates of the percentage of votes for each candidate. However, proportional vote systems do not necessarily guarantee the candidate with the most percentage of votes will be elected. Thus, traditional methods used in majoritarian elections cannot be applied on proportional elections. In this context, the purpose of this paper was to perform a Bayesian inference on proportional elections considering the Brazilian system of seats distribution. More specifically, a methodology to answer the probability that a given party will have representation on the chamber of deputies was developed. Inferences were made on a Bayesian scenario using the Monte Carlo simulation technique, and the developed methodology was applied on data from the Brazilian elections for Members of the Legislative Assembly and Federal Chamber of Deputies in 2010. A performance rate was also presented to evaluate the efficiency of the methodology. Calculations and simulations were carried out using the free R statistical software.

  10. 47 CFR 95.183 - Prohibited communications.

    Science.gov (United States)

    2010-10-01

    ... amuse or entertain; (7) Obscene, profane or indecent words, language or meaning; (8) Advertisements or... campaign (messages about the campaign business may be communicated); (10) International distress signals, such as the word “Mayday” (except when on a ship, aircraft or other vehicle in immediate danger to ask...

  11. The EuroSprite2005 Observational Campaign: an example of training and outreach opportunities for CAL young scientists

    Directory of Open Access Journals (Sweden)

    O. Chanrion

    2007-07-01

    Full Text Available The four year "Coupling of Atmospheric Layers (CAL" EU FP5 Research Training Network project studied unanswered questions related to transient luminous events (sprites, jets and elves in the upper atmosphere. Consisting of ten scientific work-packages CAL also included intensive training and outreach programmes for the young scientists hired. Educational activities were based on the following elements: national PhD programmes, activities at CAL and other meetings, a dedicated summer school, and two European sprite observational campaigns. The young scientists were strongly involved in the latter and, as an example, the "EuroSprite2005" observational campaign is presented in detail. Some of the young scientists participated in the instrument set-up, others in the campaign logistics, some coordinated the observations, and others gathered the results to build a catalogue. During the four-month duration of this campaign, all of them took turns in operating the system and making their own night observations. The ongoing campaign activities were constantly advertised and communicated via an Internet blog. In summary the campaign required all the CAL young scientists to embark on experimental work, to develop their organisational skills, and to enhance their ability to communicate their activities. The campaign was a unique opportunity to train and strengthen skills that will be an asset to their future careers and, overall, was most successful.

  12. Electing police and crime commissioners in England and Wales, 2012 as second-order elections

    OpenAIRE

    Johnston, R.; Pattie, C.

    2014-01-01

    The first elections to the newly created 41 posts of Police and Crime Commissioner in England and Wales were held in November 2012. The results show all the main characteristics of second-order elections. Turnout was low. The two unpopular coalition parties in the national government lost vote share compared to the outcome of the most recent general election, whereas the main opposition party's share increased substantially-as did that of a minor party (UKIP). Labour, Liberal Democrat and UKI...

  13. [What kind of communication in the prosumers' era?].

    Science.gov (United States)

    Stancati, M

    2010-01-01

    The constant interconnection has altered some communicational rhythms and the relation between deepening, reflection and open expression of one's own opinions. What it is said in the different communities in the web can amplify or destroy an expensive advertising campaign or a campaign to prevent work injuries. However, it is very hard to do well in communicating "outside" the company if you do not communicate well "inside" the organisation. A shift from a communication "towards the inside" to an "internal" communication, thought as a strategic lever to share knowledge is needed. But the market, where the so-called "prosumer" increasingly emerges, does make no concessions and penalises those who do not succeed in conforming themselves to the new relational models.

  14. Voters' Assessment of Social Media Use for 2015 Electioneering ...

    African Journals Online (AJOL)

    DrNneka

    Findings of the study show that the two leading political parties in ... Many social media platforms exist globally for communication and information .... they, in the case of electioneering campaign, the candidate that will contest in an election or the ... technologies such as the internet and public relations consultants who base ...

  15. Vote Buying In Lampung Local Election

    Directory of Open Access Journals (Sweden)

    Robi Cahyadi Kurniawan

    2017-12-01

    Full Text Available Vote buying in elections, both general elections and local elections is a phenomenon in Indonesian politics. Lampung Province has implemented direct elections simultaneously in December 2015 and February 2017. This study explains that vote buying can change voter choice in three regional head elections in Lampung Province. This study was conducted with the object of research residing in Way Kanan District on July 2014, Pringsewu District on February 2016 and Bandar Lampung City on November 2015. This study used a survey approach, using stratified random sampling method. The survey conducted on 662 respondents in each county or district and city object being studied. The results show that voters believe that vote buying will happen in local elections.Voters may be influenced their choice if given relief goods, gifts of money or the provision of project. The thesis in this study is vote buying can change voting choice of voters.

  16. In "Step" with HIV Vaccines? A Content Analysis of Local Recruitment Campaigns for an International HIV Vaccine Study.

    Science.gov (United States)

    Frew, Paula M; Macias, Wendy; Chan, Kayshin; Harding, Ashley C

    2009-01-01

    During the past two decades of the HIV/AIDS pandemic, several recruitment campaigns were designed to generate community involvement in preventive HIV vaccine clinical trials. These efforts utilized a blend of advertising and marketing strategies mixed with public relations and community education approaches to attract potential study participants to clinical trials (integrated marketing communications). Although more than 30,000 persons worldwide have participated in preventive HIV vaccine studies, no systematic analysis of recruitment campaigns exists. This content analysis study was conducted to examine several United States and Canadian recruitment campaigns for one of the largest-scale HIV vaccine trials to date (the "Step Study"). This study examined persuasive features consistent with the Elaboration Likelihood Model (ELM) including message content, personal relevance of HIV/AIDS and vaccine research, intended audiences, information sources, and other contextual features. The results indicated variation in messages and communication approaches with gay men more exclusively targeted in these regions. Racial/ethnic representations also differed by campaign. Most of the materials promote affective evaluation of the information through heuristic cueing. Implications for subsequent campaigns and research directions are discussed.

  17. 76 FR 37352 - Information Collection Being Reviewed by the Federal Communications Commission

    Science.gov (United States)

    2011-06-27

    ... collection of information. Needs and Uses: Section 315 of the Communications Act directs broadcast stations... election and the 60 days preceding a general or special election. 47 CFR 73.1942 requires broadcast... commercial advertisers that enhance the value of advertising spots and different classes of time (immediately...

  18. Political budget cycles and election outcomes

    NARCIS (Netherlands)

    Klomp, Jeroen; de Haan, Jakob

    2013-01-01

    This paper addresses two empirical questions. Is fiscal policy affected by upcoming elections? If so, do election-motivated fiscal policies enhance the probability of re-election of the incumbent? Employing data for 65 democratic countries over 1975-2005 in a semi-pooled panel model, we find that in

  19. Media and the 2013 Kenyan election

    DEFF Research Database (Denmark)

    Gustafsson, Jessica

    2016-01-01

    In March 2013, Kenya held its first election after the post-election violence (PEV) in 2008, which media were blamed for contributing to by partisan reporting and hate speech. Prior to the 2013 election, several organizations worked to raise awareness of the negative consequences of hate speech...... and the need of responsible journalism. This article sheds light on how Kenyan journalists perceived their role and evaluated their own reporting of the 2013 election and whether they were influenced by the experience of the PEV. The article shows how the experience of the PEV became a reference point when...... discussing the election reporting and the role of journalists. Several journalists admitted that important issues were avoided due to fear of steering up emotions....

  20. A Rhetorical Approach to Non-Discursive Messages in Information Campaigns.

    Science.gov (United States)

    Reid, Kathleen

    Public information campaigns serve a primary role in contemporary American society to promote more active citizen involvement. When the U.S. government seeks to influence its citizens, it can use mass media to help produce systematic social change, particularly visual communication derived from rhetoric. Rhetorical criticism includes…

  1. Citizens' Political Information Behaviors during Elections on Twitter in South Korea: Information Worlds of Opinion Leaders

    Science.gov (United States)

    Lee, Ji Sue

    2016-01-01

    This research investigated South Korean citizens' political information behaviors on Twitter during the 2014 Seoul Mayoral election. By using the mixed methods design of network analysis, tweet content analysis, and interviews, this research examined how citizens collaboratively engaged in the political communication and deliberation via Twitter…

  2. Lessons from History for Counter-Terrorism Strategic Communications

    Directory of Open Access Journals (Sweden)

    Haroro J. Ingram

    2016-06-01

    Full Text Available Drawing on the Counter-terrorism Strategic Communication (CTSC Project’s research paper “A Brief History of Propaganda during Conflict“, this Policy Brief lays out the key policy-relevant lessons for developing effective counter-terrorism strategic communications. It presents a framework of interrelated macro-, mezzo- and micro-level considerations for maximizing the efficacy of not just a strategic communications campaign but message design. Historical examples are drawn upon to illustrate their practical application. The Policy Brief concludes by analysing four key strategic-policy principles arguing that a counter-terrorism strategic communications campaign is more likely to be successful if it is based on the cumulative effects of a multidimensional messaging strategy.

  3. 29 CFR 44.3 - Election process.

    Science.gov (United States)

    2010-07-01

    ... 29 Labor 1 2010-07-01 2010-07-01 true Election process. 44.3 Section 44.3 Labor Office of the Secretary of Labor PROCESS FOR ELECTING STATE AGENCY EMPLOYMENT STATISTICS REPRESENTATIVES FOR CONSULTATIONS WITH DEPARTMENT OF LABOR § 44.3 Election process. (a) Process. The Commissioner of Labor Statistics of...

  4. Applied Formal Methods for Elections

    DEFF Research Database (Denmark)

    Wang, Jian

    development time, or second dynamically, i.e. monitoring while an implementation is used during an election, or after the election is over, for forensic analysis. This thesis contains two chapters on this subject: the chapter Analyzing Implementations of Election Technologies describes a technique...... process. The chapter Measuring Voter Lines describes an automated data collection method for measuring voters' waiting time, and discusses statistical models designed to provide an understanding of the voter behavior in polling stations....

  5. Earth Expeditions: Telling the stories of eight NASA field campaigns by focusing on the human side of science

    Science.gov (United States)

    Bell, S.

    2016-12-01

    NASA's Earth Right Now communication team kicked off an ambitious multimedia campaign in March 2016 to tell the stories of eight major field campaigns studying regions of critical change from the land, sea and air. Earth Expeditions focused on the human side of science, with live reporting from the field, behind-the-scenes images and videos, and extended storytelling over a six-month period. We reported from Greenland to Namibia, from the eastern United States to the South Pacific. Expedition scientists explored ice sheets, air quality, coral reefs, boreal forests, marine ecosystems and greenhouse gases. All the while the campaign communications team was generating everything from blog posts and social media shareables, to Facebook Live events and a NASA TV series. We also participated in community outreach events and pursued traditional media opportunities. A massive undertaking, we will share lessons learned, best practices for social media and some of our favorite moments when science communication touched our audience's lives.

  6. 2017 Elections to Staff Council

    CERN Multimedia

    Staff Association

    2017-01-01

    Make your voice heard, support your candidates! After verification by the Electoral Commission, all candidates for the elections to the Staff Council have been registered. It is now up to you, members of the Staff Association, to vote for the candidate(s) of your choice. We hope that you will be many to vote and to elect the new Staff Council! By doing so, you can support and encourage the women and men, who will represent you over the next two years. We are using an electronic voting system; all you need to do is click the link below and follow the instructions on the screen. https://ap-vote.web.cern.ch/elections-2017 The deadline for voting is Monday, 13 November at midday (12 pm). Elections Timetable Monday 13 November, at noon Closing date for voting Tuesday 21 November and Tuesday 5 December Publication of the results in Echo Monday 27 and Tuesday 28 November Staff Association Assizes Tuesday 5 December (afternoon) First meeting of the new Staff Council and election of the new Executive Committee The ...

  7. Theoretical approaches to elections defining

    OpenAIRE

    Natalya V. Lebedeva

    2011-01-01

    Theoretical approaches to elections defining develop the nature, essence and content of elections, help to determine their place and a role as one of the major national law institutions in democratic system.

  8. The Digital Architectures of Social Media: Comparing Political Campaigning on Facebook, Twitter, Instagram, and Snapchat in the 2016 U.S. Election

    DEFF Research Database (Denmark)

    Bossetta, Michael

    2018-01-01

    (Facebook, Twitter, Instagram, and Snapchat) are compared along the typology. Using the 2016 U.S. elections as a case, interviews with three Republican digital strategists are complimented with social media data to qualify the study’s theoretical claim that a platform’s network structure, functionality...

  9. Community responses to communication campaigns for influenza A (H1N1: a focus group study

    Directory of Open Access Journals (Sweden)

    Gray Lesley

    2012-03-01

    Full Text Available Abstract Background This research was a part of a contestable rapid response initiative launched by the Health Research Council of New Zealand and the Ministry of Health in response to the 2009 influenza A pandemic. The aim was to provide health authorities in New Zealand with evidence-based practical information to guide the development and delivery of effective health messages for H1N1 and other health campaigns. This study contributed to the initiative by providing qualitative data about community responses to key health messages in the 2009 and 2010 H1N1 campaigns, the impact of messages on behavioural change and the differential impact on vulnerable groups in New Zealand. Methods Qualitative data were collected on community responses to key health messages in the 2009 and 2010 Ministry of Health H1N1 campaigns, the impact of messages on behaviour and the differential impact on vulnerable groups. Eight focus groups were held in the winter of 2010 with 80 participants from groups identified by the Ministry of Health as vulnerable to the H1N1 virus, such as people with chronic health conditions, pregnant women, children, Pacific Peoples and Māori. Because this study was part of a rapid response initiative, focus groups were selected as the most efficient means of data collection in the time available. For Māori, focus group discussion (hui is a culturally appropriate methodology. Results Thematic analysis of data identified four major themes: personal and community risk, building community strategies, responsibility and information sources. People wanted messages about specific actions that they could take to protect themselves and their families and to mitigate any consequences. They wanted transparent and factual communication where both good and bad news is conveyed by people who they could trust. Conclusions The responses from all groups endorsed the need for community based risk management including information dissemination. Engaging

  10. 29 CFR 102.70 - Runoff election.

    Science.gov (United States)

    2010-07-01

    ... 29 Labor 2 2010-07-01 2010-07-01 false Runoff election. 102.70 Section 102.70 Labor Regulations... Runoff election. (a) The regional director shall conduct a runoff election, without further order of the... objections are filed as provided in § 102.69. Only one runoff shall be held pursuant to this section. (b...

  11. The mathematics of elections and voting

    CERN Document Server

    Wallis, W D

    2014-01-01

    The Mathematics of Elections and Voting  takes an in-depth look at the mathematics in the context of voting and electoral systems, with focus on simple ballots, complex elections, fairness, approval voting, ties, fair and unfair voting, and manipulation techniques. The exposition opens with a sketch of the mathematics behind the various methods used in conducting elections. The reader is lead to a comprehensive picture of the theoretical background of mathematics and elections through an analysis of Condorcet’s Principle and Arrow’s Theorem of conditions in electoral fairness. Further detailed discussion of various related topics include: methods of manipulating the outcome of an election, amendments, and voting on small committees. In recent years, electoral theory has been introduced into lower-level mathematics courses, as a way to illustrate the role of mathematics in our everyday life.  Few books have studied voting and elections from a more formal mathematical viewpoint.  This text wi...

  12. 5 CFR 1601.13 - Elections.

    Science.gov (United States)

    2010-01-01

    ...Line, or by completing and filing the appropriate paper TSP form with the TSP record keeper in... elections for different sources of contributions; (3) A participant who elects for the first time to invest...

  13. Elections to Staff Council

    CERN Multimedia

    Staff Association

    2011-01-01

    Elections to fill all seats in the Staff Council are being organized this month. The voting takes place from the 31st of October to the 14th of November, at noon. As you may have noted when reading Echo, many issues concerning our employment conditions are on the agenda of the coming months and will keep the next Staff Council very busy. So, make your voice heard and take part in the elections for a new Staff Council. By doing so, you will be encouraging the men and women who will be representing you over the next two years and they will doubtless appreciate your gratitude. Every member of the Staff Association will have received an email containing a link to the webpage which will allow voting. If you are a member of the Staff Association and you did not receive such an email, please contact the Staff Association secretariat (staff.association@cern.ch). Do not forget to vote * * * * * * * Vote Make your voice heard and be many to elect the new Staff Council. More details on the election...

  14. Theoretical approaches to elections defining

    Directory of Open Access Journals (Sweden)

    Natalya V. Lebedeva

    2011-01-01

    Full Text Available Theoretical approaches to elections defining develop the nature, essence and content of elections, help to determine their place and a role as one of the major national law institutions in democratic system.

  15. Media Exposure, Interpersonal Communication and the Electoral Decision Process.

    Science.gov (United States)

    Kimsey, William D.; Hantz, Alan

    The relationships among mass media, interpersonal communication, and voting behavior were explored in a two-stage panel study of 141 respondents during a 1974 Illinois congressional election. Analyses of perceived exposures to mass media and to interpersonal communication were interpreted as supporting Rogers and Shoemakers' (1971)…

  16. [Evaluation of national prevention campaigns against AIDS: analysis model].

    Science.gov (United States)

    Hausser, D; Lehmann, P; Dubois, F; Gutzwiller, F

    1987-01-01

    The evaluation of the "Stop-Aids" campaign is based upon a model of behaviour modification (McAlister) which includes the communication theory of McGuire and the social learning theory of Bandura. Using this model, it is possible to define key variables that are used to measure the impact of the campaign. Process evaluation allows identification of multipliers that reinforce and confirm the initial message of prevention (source) thereby encouraging behaviour modifications that are likely to reduce the transmission of HIV (condom use, no sharing of injection material, monogamous relationship, etc.). Twelve studies performed by seven teams in the three linguistic areas contribute to the project. A synthesis of these results will be performed by the IUMSP.

  17. Massachusetts nuclear power referendum: Lessons learned from the campaign trail

    International Nuclear Information System (INIS)

    Allen, S.R.

    1989-01-01

    Last November, Massachusetts voters cast their ballots on a binding initiative which, if passed, would have prohibited the production of high-level waste, thereby permanently shutting down the state's two nuclear power plants: Yankee and Pilgrim. Question 4, as the initiative became known, posed an unprecedented challenge for the state's six major utilities. Essentially, Question 4 was defeated for two reasons: compelling arguments and a well-founded strategy for communicating those arguments. One part of that strategy was the use of debates and public-speaking engagements before both civic groups and on radio/television. These debates and presentations were clearly the most interesting part of the campaign and provided many insights that may be applied to long-term public policy and informational programs. Obviously, there is a significant difference between an intense, focused campaign and an ongoing, diverse public information program-but many of the principles are the same. The purpose of this paper is to review some of the key lessons learned from over 300 debates and presentations in the highly emotional atmosphere of the Question 4 campaign. Throughout the campaign, debaters and speakers submitted after action reports, and it is from these as well as the overall campaign results that the lessons and anecdotes are derived

  18. Electives during Medical Internship

    International Nuclear Information System (INIS)

    Al-Sultan, Ali I.; Parashar, Shyam K; Al-Ghamdi, Abulmohsin A.

    2003-01-01

    The purpose of study was to find out the reasons for selecting elective rotations during a rotating medical internship.One hundred and seventy-eight medical interns in the College of Medicine, King Faisal University,Dammam, Kingdom of Saudi Arabia during the period March 2001 to August 2002 completed a questionnaire for their selection reasons with responses on a scale of 1-5.The study comprised 60% males and 98.3% Saudis. The most frequently chosen elective is Dermatology 28.1% ,radiology 20.8%, anesthesia 9.6% and otorhinolaryngology (ear, nose and throat [ENT]) 9%. Significantly, more males (89.2%) chose radiology rotation and more females (75%) chose ENT rotation.The leading reasons to choose an elective rotations are;1, to gain broad medical training and education,2, to assist in choice of future speciality and,3, being relevant to future speciality .The mean score for ENT and dermatology is higher than radiology and anesthesia for the response to participate in medical practice in different institute , while dermatology is higher than anesthesia for response to help for getting aceptance for job in the same instituteand radiology is higher than ENT and anesthesia for the response i t has infrequent or no night duties . The reason chosen reflect the educational value of electives and their important role in choosing future career. Dermatology and radiology rotations are most popular electives ,with additional and though different reasons. (author)

  19. Written Communication: More Powerful than the Polls?

    Science.gov (United States)

    Chiodo, Beverly A.; Hatcher, Barbara A.

    1988-01-01

    The authors discuss how to write an effective, persuasive letter to an elected official. They encourage business communications instructors to promote letter writing to their students as a means of political activism. (CH)

  20. Electing Not to Fight: Elections as a Mechanism of Deradicalisation after the Irish Civil War 1922–1938

    Directory of Open Access Journals (Sweden)

    Bill Kissane

    2012-05-01

    Full Text Available Much research into the relationship between democratisation and conflict argues that holding elections soon after civil war, when nationalist issues still resonate, is likely to see voters elect to fight. This paper explores a case where elections had the opposite effect. Examination of the relationship between election results and political developments, as well as geographical voting patterns, demonstrates that elections were the primary mechanism for the deradicalisation of Irish politics after the civil war of 1922–23. Elections served as a mechanism for arbitration, selection, and coordination between more and less radical elites and their bases of support. Once the new state had shown its strength it had to accommodate gradual change, while electoral losers had to show they could reconcile change with stability. Elections helped establish credibility in both respects without altering the state-society relationship, suggesting that deradicalisation was dependent on state performance, and thus on some shared conception of the state. This combination of credibility, electoral legitimacy, and state performance, enabled a revolutionary elite, schooled in both constitutional and revolutionary politics, to deradicalise Irish nationalism after independence.

  1. 75 FR 55257 - Definition of Federal Election Activity

    Science.gov (United States)

    2010-09-10

    ..., Assistant General Counsel, or Attorney Mr. David C. Adkins or Attorney Mr. Neven F. Stipanovic, 999 E Street... FEDERAL ELECTION COMMISSION 11 CFR Part 100 [Notice 2010-18] Definition of Federal Election Activity AGENCY: Federal Election Commission. ACTION: Final rules. SUMMARY: The Federal Election Commission...

  2. Using mass media campaigns to reduce youth tobacco use: a review.

    Science.gov (United States)

    Allen, Jane Appleyard; Duke, Jennifer C; Davis, Kevin C; Kim, Annice E; Nonnemaker, James M; Farrelly, Matthew C

    2015-01-01

    This review synthesizes the published literature on using mass media campaigns to reduce youth tobacco use, with particular focus on effects within population subgroups and the relative effectiveness of campaign characteristics. A search of PubMed and PsycINFO conducted in March of 2014 yielded 397 studies with 34 suitable for inclusion. Included were quantitative studies that evaluate an antitobacco media campaign intended to influence youth cognitions or behavior or explore the relative effectiveness of campaign characteristics among youth. An automated search and assessment of suitability for inclusion was done. Study outcomes were compared and synthesized. Antitobacco media campaigns can be effective across racial/ethnic populations, although the size of the campaign effect may differ by race/ethnicity. Evidence is insufficient to determine whether campaign outcomes differ by socioeconomic status (SES) and population density. Youth are more likely to recall and think about advertising that includes personal testimonials; a surprising narrative; and intense images, sound, and editing. Evidence in support of using a health consequences message theme is mixed; an industry manipulation theme may be effective in combination with a health consequences message. Research is insufficient to determine whether advertising with a secondhand smoke or social norms theme influences youth tobacco use. Our recommendation is to develop antitobacco campaigns designed to reach all at-risk youth, which can be effective across racial/ethnic populations. Research priorities include assessing campaign influence among lower SES and rural youth, disentangling the effects of message characteristics, and assessing the degree to which this body of evidence may have changed as a result of changes in youth culture and communication technology.

  3. Public relations campaign in siting of nuclear power plants in Nigeria

    International Nuclear Information System (INIS)

    Angulu, H.A.

    2008-01-01

    Having understood the issues at stake and the need for public support, there is need to create public relations campaign to raise awareness of citing nuclear power plants and stimulate the much needed public support for the introduction of nuclear power into the energy mix. This calls for ally with the Federal Ministry of Information and Communications charged with development of necessary communication strategies for publicizing, educating and informing the people on policies, actions and programmes of Government

  4. Field Campaign Guidelines

    Energy Technology Data Exchange (ETDEWEB)

    Voyles, J. W. [DOE ARM Climate Research Facility, Washington, DC (United States); Chapman, L. A. [DOE ARM Climate Research Facility, Washington, DC (United States)

    2015-12-01

    This document establishes a common set of guidelines for the Atmospheric Radiation Measurement (ARM) Climate Research Facility for planning, executing, and closing out field campaigns. The steps that guide individual field campaigns are described in the Field Campaign Tracking System and are specifically tailored to meet the scope of each field campaign.

  5. Trees of Electoral District in Indonesian Legislative Election: Empirical Case of Assortments in 2004 General Election

    OpenAIRE

    Situngkir, Hokky; Mauludy, Rolan

    2007-01-01

    The short paper presents interesting discussions related to specific Indonesian legislative election system. We build algorithmic steps in computational geometry that employ the basic patterns that emerged from the legal decisions of Indonesian General Election Commission about the election district. Some interesting facts are observed and tried to be analyzed and concerning them to the democratization processes in the country. The further implementation of the model can be utilized as a tool...

  6. Parent and child interactions with two contrasting anti-obesity advertising campaigns: a qualitative analysis

    OpenAIRE

    Thomas, Samantha L; Olds, Timothy; Pettigrew, Simone; Yeatman, Heather; Hyde, Jim; Dragovic, Christine

    2014-01-01

    Background Social marketing has been proposed as a framework that may be effectively used to encourage behaviour change relating to obesity. Social advertising (or mass media campaigning) is the most commonly used social marketing strategy to address the issue of obesity. While social advertising has the potential to effectively communicate information about obesity, some argue that the current framing and delivery of these campaigns are ineffective, and may cause more harm than good. Methods...

  7. The management of external marketing communication instruments in health care services.

    Science.gov (United States)

    Bobocea, L; Spiridon, St; Petrescu, L; Gheorghe, C M; Purcarea, V L

    2016-01-01

    In order to become known and attract consumers, a health care organization has to develop suitable external communication campaigns. Consequently, management instruments are employed to effectively evaluate the success of a campaign. The BCG Matrix, SWOT analysis and the Gantt Diagram were used in this paper to ensure the consistency and accuracy of the external communication process at an empirical level.

  8. 2014 Election forecast - a post-election analysis

    CSIR Research Space (South Africa)

    Ittmann, HW

    2017-06-01

    Full Text Available General elections are held every five years in South Africa. During the 12 to 24 hour period after the close of the voting booths, the expected final results are of huge interest to the electorate and politicians. In the past, the Council...

  9. Measurement campaign on connectivity of mesh networks formed by mobile devices

    DEFF Research Database (Denmark)

    Pietrarca, Beatrice; Sasso, Giovanni; Perrucci, Gian Paolo

    2007-01-01

    This paper reports the results of a measurement campaign on the connectivity level of mobile devices using Bluetooth (BT) to form cooperative mobile mesh networks. Such mobile mesh networks composed of mobile devices are the basis for any peer-to-peer communication like wireless grids or social...

  10. Electronic Elections

    DEFF Research Database (Denmark)

    Schürmann, Carsten

    2009-01-01

    Electronic voting technology is a two edged sword. It comes with many risks but brings also many benefits. Instead of flat out rejecting the technology as uncontrollably dangerous, we advocate in this paper a different technological angle that renders electronic elections trustworthy beyond...... the usual levels of doubt. We exploit the trust that voters currently have into the democratic process and model our techniques around that observation accordingly. In particular, we propose a technique of trace emitting computations to record the individual steps of an electronic voting machine...... for a posteriori validation on an acceptably small trusted computing base. Our technology enables us to prove that an electronic elections preserves the voter’s intent, assuming that the voting machine and the trace verifier are independent....

  11. Marketing HIV prevention for heterosexually identified Latino men who have sex with men and women: the Hombres Sanos campaign.

    Science.gov (United States)

    Fernández Cerdeño, Araceli; Martínez-Donate, Ana P; Zellner, Jennifer A; Sañudo, Fernando; Carrillo, Héctor; Engelberg, Moshe; Sipan, Carol; Hovell, Melbourne

    2012-01-01

    This article describes the development process of Hombres Sanos, a social marketing campaign to promote HIV testing and condom use for heterosexually identified Latino men who have sex with men and women. The steps included qualitative formative research and a social marketing analytic framework to understand our target audience better, identify incentives and barriers to risk reduction, guide product development, define an optimal promotional campaign, and inform the selection of campaign platforms. A better grasp of the authors' target beneficiaries' needs and values led to an innovative dual strategy for audience segmentation and targeting. The campaign had consumer-centered, culturally sensitive, and theory-driven communication materials. The authors found communication materials and events to be appealing and effective. The campaign was well received among the wider community, and evaluation showed promising results among Latino men in general and among heterosexually identified Latino men who have sex with men and women in particular. The authors provide a step-by-step overview of the project's formative research, including research methods and findings, and how these were translated into a social marketing campaign. In addition, the authors discuss the challenges encountered in this process and the potential of social marketing to reduce HIV risk among Latinos.

  12. A Critical Discourse Analysis of Donald Trump’s Language Use in US Presidential Campaign, 2016

    Directory of Open Access Journals (Sweden)

    Mohammad Mohammadi

    2017-07-01

    Full Text Available The present study reports on the latest and newest hot topic in the world, the United States Presidential Election. So, this is the newest attempt to explore and discover interrelation of discourse structures and ideological structures of Donald Trump’s acceptance speech in the United States Presidential Election, 2016 as a good sample of his language use in presidential campaign. In so doing, the current study utilizes Critical Discourse Analysis (CDA model to unmask the use of power and hidden strategies through language use. Also we analyze and uncover the experiential, relational and expressive values of the wordings, metaphors and grammatical structures of Trump’s language use.  Furthermore, this study tries to show that there are linguistic traces that depict the strategy and ideology in the text as well. The findings of the present study can be provocative for English foreign language learners to promote their analytical skills. Therefore, findings of the present article can be applied to English Reading Comprehension and Reading Journalistic Texts classes.

  13. Palestinian Elections

    National Research Council Canada - National Science Library

    Pina, Aaron D

    2006-01-01

    .... In 2002, the Palestinian Authority (PA), under increasing internal and external pressure, announced a so-called 100-Day Reform Plan for institutional reform and elections in order to rejuvenate PA leadership...

  14. Accounting for Sitting and Moving: An Analysis of Sedentary Behavior in Mass Media Campaigns.

    Science.gov (United States)

    Knox, Emily; Biddle, Stuart; Esliger, Dale W; Piggin, Joe; Sherar, Lauren

    2015-09-01

    Mass media campaigns are an important tool for promoting health-related physical activity. The relevance of sedentary behavior to public health has propelled it to feature prominently in health campaigns across the world. This study explored the use of messages regarding sedentary behavior in health campaigns within the context of current debates surrounding the association between sedentary behavior and health, and messaging strategies to promote moderate-to-vigorous physical activity (MVPA). A web-based search of major campaigns in the United Kingdom, United States, Canada, and Australia was performed to identify the main campaign from each country. A directed content analysis was then conducted to analyze the inclusion of messages regarding sedentary behavior in health campaigns and to elucidate key themes. Important areas for future research were illustrated. Four key themes from the campaigns emerged: clinging to sedentary behavior guidelines, advocating reducing sedentary behavior as a first step on the activity continuum and the importance of light activity, confusing the promotion of MVPA, and the demonization of sedentary behavior. Strategies for managing sedentary behavior as an additional complicating factor in health promotion are urgently required. Lessons learned from previous health communication campaigns should stimulate research to inform future messaging strategies.

  15. Political Behavior of Women's Voter of Mojokerto City on Legislative Election 2014

    Directory of Open Access Journals (Sweden)

    Irtanto Irtanto

    2015-12-01

    Full Text Available The presence of democratization and the role of the mass media have an impact on the behavior of women voters. This research used a descriptive quantitative approach with the aim to identifying the role of institutions of socialization and media information on the legislative elections 2014, and to know the preferences of women’s voter in determining their political choice and to know the exposure of mass media and the appeal of political advertising from political parties. The results indicate that the institution of socialization and information media on the legislative elections 2014 was instrumental in disseminating information and introduce the candidates to the voters. The preferences of women’s voter in determining their political choices from the sociological side is more considering the religious background, professional organizations, origin of place, family information, and intellectuality of the candidates. From the psychological side, most women tend to consider the emotional closeness, similarity of political parties, the integrity, the same interest. The political preferences of rational considerations tend to the issue of the candidate experience and success in leading the organization, whether it locally or nationally, intellectuality and the quality of candidates, campaign issues, vision and mission, programs, credibility, commitment, personality, modest, good performance, good capability, clean image and performance, and closeness with ordinary people.

  16. School governing body election deficiencies – deliberative ...

    African Journals Online (AJOL)

    Undemocratic features in the election process results in the election of unsuitable or incompetent candidates which has a detrimental effect on the governance of public schools. It is therefore recommended that a new set of nationally uniform SGB election regulations, which allows for transparent deliberation between ...

  17. requirement of geographical spread in elections into Legislative

    African Journals Online (AJOL)

    Mofasony

    boycotted by the appellant in protest. Nevertheless, the commission carried on with the election and thereafter declared the 1st respondent as elected/returned. The Court of Appeal sitting over the decision of the elections petition tribunal held that it was wrong of the Commission to have conducted elections in the 5 wards of ...

  18. 11 CFR 104.20 - Reporting electioneering communications (2 U.S.C. 434(f)).

    Science.gov (United States)

    2010-01-01

    ... POLITICAL COMMITTEES AND OTHER PERSONS (2 U.S.C. 434) § 104.20 Reporting electioneering communications (2 U... 11 Federal Elections 1 2010-01-01 2010-01-01 false Reporting electioneering communications (2 U.S... electioneering communication is publicly distributed provided that the person making the electioneering...

  19. Feasibility of using global system for mobile communication (GSM)-based tracking for vaccinators to improve oral poliomyelitis vaccine campaign coverage in rural Pakistan.

    Science.gov (United States)

    Chandir, Subhash; Dharma, Vijay Kumar; Siddiqi, Danya Arif; Khan, Aamir Javed

    2017-09-05

    Despite multiple rounds of immunization campaigns, it has not been possible to achieve optimum immunization coverage for poliovirus in Pakistan. Supplementary activities to improve coverage of immunization, such as door-to-door campaigns are constrained by several factors including inaccurate hand-drawn maps and a lack of means to objectively monitor field teams in real time, resulting in suboptimal vaccine coverage during campaigns. Global System for Mobile Communications (GSM) - based tracking of mobile subscriber identity modules (SIMs) of vaccinators provides a low-cost solution to identify missed areas and ensure effective immunization coverage. We conducted a pilot study to investigate the feasibility of using GSM technology to track vaccinators through observing indicators including acceptability, ease of implementation, costs and scalability as well as the likelihood of ownership by District Health Officials. The real-time location of the field teams was displayed on a GSM tracking web dashboard accessible by supervisors and managers for effective monitoring of workforce attendance including 'time in-time out', and discerning if all target areas - specifically remote and high-risk locations - had been reached. Direct access to this information by supervisors eliminated the possibility of data fudging and inaccurate reporting by workers regarding their mobility. The tracking cost per vaccinator was USD 0.26/month. Our study shows that GSM-based tracking is potentially a cost-efficient approach, results in better monitoring and accountability, is scalable and provides the potential for improved geographic coverage of health services. Copyright © 2017 Elsevier Ltd. All rights reserved.

  20. Evaluation of the pilot phase of the 'Give up smokes for good' social marketing campaign.

    Science.gov (United States)

    Maksimovic, Lauren; Shen, Damien; Bandick, Mark; Ettridge, Kerry; Eckert, Marion

    2015-04-01

    The prevalence of tobacco smoking among Aboriginal and Torres Strait Islander people in Australia is comparatively high. To help combat this, an Aboriginal-specific social marketing campaign, 'Give up smokes for good', was piloted in South Australia in 2011. To evaluate the campaign, a face-to-face survey was conducted with two samples of convenience through Aboriginal Health services in South Australia (city and regional locations; n=190). Surveys assessed the cultural appropriateness of the campaign, campaign awareness and recognition, knowledge of the harms of smoking and smoking/quit smoking behaviours. Campaign awareness was high with 76.3% of participants aware of at least one aspect of the campaign. Participants indicated campaign materials (posters and radio ads) to be culturally appropriate. Knowledge that smoking and passive smoking caused illness was high (85.8% and 86.8%); however, knowledge of specific illnesses was not as high. Large proportions of participants had imposed bans on smoking in homes (73.2%) and in cars (75.9%). Our findings suggest the 'Give up smokes for good' campaign reached the intended audience with high levels of campaign awareness. Results also suggest the pilot campaign made progress in achieving its communication objectives. SO WHAT?: High quality, culturally targeted anti-tobacco poster and radio campaigns can be effective ways to reach Aboriginal Australians. Future research could explore the impact of this type of social marketing campaign, particularly in regards to the impact on quitting intention and behaviour.

  1. Lessons for public health campaigns from analysing commercial food marketing success factors

    DEFF Research Database (Denmark)

    Aschemann-Witzel, Jessica; JA Perez-Cueto, Federico; Niedzwiedzka, Barbara

    2012-01-01

    Background: Commercial food marketing has considerably shaped consumer food choice behaviour. Meanwhile, public health campaigns for healthier eating have had limited impact to date. Social marketing suggests that successful commercial food marketing campaigns can provide useful lessons for public...... sector activities. The aim of the present study was to empirically identify food marketing success factors that, using the social marketing approach, could help improve public health campaigns to promote healthy eating. Methods: In this case-study analysis, 27 recent and successful commercial food...... in the communication related to the food. Visual as well as written material was gathered, complemented by semi-structured interviews with 12 food market trend experts and 19 representatives of food companies and advertising agencies. Success factors were identified by a group of experts who reached consensus through...

  2. 32 CFR 48.203 - Election of options.

    Science.gov (United States)

    2010-07-01

    ... 32 National Defense 1 2010-07-01 2010-07-01 false Election of options. 48.203 Section 48.203 National Defense Department of Defense OFFICE OF THE SECRETARY OF DEFENSE PERSONNEL, MILITARY AND CIVILIAN RETIRED SERVICEMAN'S FAMILY PROTECTION PLAN Election of Options § 48.203 Election of options. (a) A member...

  3. New England Takes Stock of Midterm Elections

    Science.gov (United States)

    Harney, John O.; Morwick, Carolyn

    2014-01-01

    The recent midterm elections brought New England two new governors. Rhode Island elected its first woman chief executive in Gina Raimondo (D). Massachusetts elected Charlie Baker (R), a former Harvard Pilgrim CEO and official in the Weld and Cellucci administrations. Otherwise, the New England corner offices cautiously welcomed back incumbents:…

  4. In “Step” with HIV Vaccines? A Content Analysis of Local Recruitment Campaigns for an International HIV Vaccine Study

    Science.gov (United States)

    Frew, Paula M.; Macias, Wendy; Chan, Kayshin; Harding, Ashley C.

    2009-01-01

    During the past two decades of the HIV/AIDS pandemic, several recruitment campaigns were designed to generate community involvement in preventive HIV vaccine clinical trials. These efforts utilized a blend of advertising and marketing strategies mixed with public relations and community education approaches to attract potential study participants to clinical trials (integrated marketing communications). Although more than 30,000 persons worldwide have participated in preventive HIV vaccine studies, no systematic analysis of recruitment campaigns exists. This content analysis study was conducted to examine several United States and Canadian recruitment campaigns for one of the largest-scale HIV vaccine trials to date (the “Step Study”). This study examined persuasive features consistent with the Elaboration Likelihood Model (ELM) including message content, personal relevance of HIV/AIDS and vaccine research, intended audiences, information sources, and other contextual features. The results indicated variation in messages and communication approaches with gay men more exclusively targeted in these regions. Racial/ethnic representations also differed by campaign. Most of the materials promote affective evaluation of the information through heuristic cueing. Implications for subsequent campaigns and research directions are discussed. PMID:19609373

  5. Is this health campaign really social marketing? A checklist to help you decide.

    Science.gov (United States)

    Chau, Josephine Y; McGill, Bronwyn; Thomas, Margaret M; Carroll, Tom E; Bellew, William; Bauman, Adrian; Grunseit, Anne C

    2018-04-01

    Social marketing (SM) campaigns can be a powerful disease prevention and health promotion strategy but health-related campaigns may simply focus on the "promotions" communication activities and exclude other key characteristics of the SM approach. This paper describes the application of a checklist for identifying which lifestyle-related chronic disease prevention campaigns reported as SM actually represent key SM principles and practice. A checklist of SM criteria was developed, reviewed and refined by SM and mass media campaign experts. Papers identified in searches for "social marketing" and "mass media" for obesity, diet and physical activity campaigns in the health literature were classified using the checklist. Using the checklist, 66.6% of papers identified in the "SM" search and 39% of papers identified from the "mass media" search were classified as SM campaigns. Inter-rater agreement for classification using the abstract only was 92.1%. Health-related campaigns that self-identify as "social marketing" or "mass media" may not include the key characteristics of a SM approach. Published literature can provide useful guidance for developing and evaluating health-related SM campaigns, but health promotion professionals need to be able to identify what actually comprises SM in practice. SO WHAT?: SM could be a valuable strategy in comprehensive health promotion interventions, but it is often difficult for non-experts to identify published campaigns that represent a true SM approach. This paper describes the application of a checklist to assist policy makers and practitioners in appraising evidence from campaigns reflecting actual SM in practice. The checklist could also guide reporting on SM campaigns. © 2017 Australian Health Promotion Association.

  6. Strategi pemenangan dalam pemilihan kepala daerah

    Directory of Open Access Journals (Sweden)

    Bowo Sugiarto

    2014-07-01

    Full Text Available Based on empirical case of Husein and Budhi‟s victory in the Banyumas local election in 2013, this article gives contribution to the study of political communication, especially on the issue of the campaign. The context of this article is the incumbent head of regency candidate, who had more chances to win, was defeated by the other candidate. The research method used was descriptive qualitative. This research was conducted in Banyumas. The data collected by interview and informant were chosen by purposive sampling technique. The aim of this research is to report Husein-Budhi campaign team and political party members. This article includes analysis of the Husein and Budhi‟s strategy to win the local election and the contextual factor supported their winning. Those strategies encompass areas of party consolidation, segmentation, targeting, positioning, and .the image of candidate Those strategies are the creation of images that he is not part of the incumbents so he cannot be in charged by any criticism to the local government, the campaign issues that correspond with the weakness of the potential rival and the campaign objectives, the party rooting by involving elements of civil society and the party consolidation which is included from the candidacy process to campaign by employing local legislative candidates. The contextual factor is the information about the potential rival candidate‟s weakness that caused voters' disappointment to him. In conclusion, the future head of regency can win an election by doing the same strategy as Husein-Budhi.

  7. Cogema gives its communication a new impetus

    International Nuclear Information System (INIS)

    Saulnier, J.-E.

    2001-01-01

    Starting 2 November 1999, COGEMA launched a mass public communication campaign and creating an Internet site, equipped with cameras (web-cams), to make everyone familiar with the COGEMA plant at La Hague. This system is designed to serve a communication policy that is resolutely open and attentive to French public concerns: - The COGEMA plant at La Hague is often perceived as a mystery, occult and dehumanized world. This communication campaign, entitled 'We have nothing to hide', illustrated COGEMA's determination to inform the citizens in the greatest possible transparence and its wish to bring the Group's industrial operations and the persons working there closer to the public. The campaign included TV commercials and press ads. The underlying principle is to work on issues that have made news. The televised system included two films, shot at La Hague. The first, lasting 90 seconds, consists of interviews and testimonies of employees who represent the professional and human diversity of the plant. The second, in 45-second format, presents the questions to which public opinion wants answers. These questions are also repeated in the press ads. - To ensure that everyone obtains all the answers to his questions, the TV spots and press ads refer to the website http://www.cogemalahague.fr and to a toll-free number 0 800-64-64-64 . This campaign was the first stage of a long-term approach. Its positive reception from the public strengthens COGEMA's resolution to anticipate the legitimate information's needs expressed by the public opinion. As a responsible firm, COGEMA means to adapt her communication policy in order to make the whole activities of the Group widely known. Beyond communication, COGEMA intends to carry on showing her attachment to nuclear industry and bolstering this sector's interests on the international scene. (authors)

  8. The Discursive Dimension of Second-order Elections: The Case of Czech Regional Elections 2012

    Czech Academy of Sciences Publication Activity Database

    Vašát, Petr; Čermák, Daniel

    2016-01-01

    Roč. 16, č. 2 (2016), s. 121-153 ISSN 1582-456X R&D Projects: GA ČR GAP404/12/0714 Institutional support: RVO:68378025 Keywords : second-order elections theory * discursive dimension of SOE * regional elections Subject RIV: AO - Sociology, Demography Impact factor: 0.458, year: 2016 http://www.sar.org.ro/polsci/?p=1248

  9. Solar Energy Campaign. 2008 Norwegian student-based web campaign

    Energy Technology Data Exchange (ETDEWEB)

    Randall, Scott

    2009-07-01

    Student research campaigns (forskningskampanjer) have been an annual event in connection to Research Days (Forskningsdagene) since 2003 in Norway. The campaigns invite students from all over the country to participate in a common scientific research event, always connected to a special environmentally related theme - for example Air Quality in the Classroom (2003), Pollution along Roads (2004), Bacteria in Drinking Water (2005), and The Rain Check (2006). The year 2008, as with previous years, was overshadowed by the topic of climate change, and the specific role of humans. The research campaign theme for 2008 fit well into this focus: the potential benefits of solar energy as an alternative energy source. The campaign also was aligned with the Research Days theme of alternative energy sources and technologies. The campaign included the hands-on activity of assembling a solar panel and taking measurements with the device to determine efficiency, as well as a questionnaire to record the results and ask deeper questions regarding alternative energy and climate change. The results gained from data analysis of the campaign show that students were able to gain maximum efficient solar power from the devices they constructed, which gave them a solid understanding of solar power technology. Analysis of the campaign questionnaire in regards to the activity shows that students believe that solar energy should be better utilized as an energy source in Norway. (Also in Norwegian OR 24/2009). (Author)

  10. Strategies for reward-based crowdfunding campaigns

    Directory of Open Access Journals (Sweden)

    Sascha Kraus

    2016-01-01

    Full Text Available Crowdfunding represents an alternative way of funding entrepreneurial ventures – and is attracting a high amount of interest in research as well as practice. Against this background, this paper analyzes reward-based crowdfunding campaign strategies and their communication tools. To do this, 446 crowdfunding projects were gathered and empirically analyzed. Three different paths of successful crowdfunding projects could be identified and are described in detail. Practical implications of crowdfunding strategies are derived, and are dependent on the required sales effort and the project added value. The terms communicator, networker and self-runner are created for this crowdfunding strategy and filled with practical examples. This paper contributes to the literature in different ways: first, it sheds more light on the developing concept of crowdfunding, with an overview of current academic discussions on crowdfunding. Furthermore, the analysis of success factors for crowdfunding initiatives adds to an emerging area of research and allows entrepreneurs to extract best practice examples for increasing the probability of successful crowdfunding projects under consideration of the key influencing factors of communication.

  11. Elections in the Muslim World, 1990-2002

    Directory of Open Access Journals (Sweden)

    Ahmed Abdul Wahid A. Al-Zandani

    2005-12-01

    Full Text Available Abstract: Aggregate data analysis of elections held between 1990 and 2002 in the Muslim world show that most of these elections belong to the non-democratic category and these elections were mostly non-competitive. Approximately, 98% of the Muslim world people do not enjoy full political liberty. About 96% of the people in the Muslim world enjoy the right to vote, but their votes hardly result in transfer of power. However, there are four countries in the Muslim world, Bangladesh, Iran, Malaysia and Mali, where elections are relatively free and fair.

  12. Globalization, political orientation and wage inequality: From Donald Trump’s election to Angela Merkal’s re-election

    OpenAIRE

    MAMOON, Dawood

    2018-01-01

    Abstract. The recent election results in US, Germany, Japan and China and vote for BRIXIT in Britian suggest that political outcomes increasingly relate to the economic, political and social orientation in both developed and developing countries. Countries that have not promoted social and economic harmony in the country - democracy eventually puts the pressure through the discontent local polity resulting in election outcomes similar to US presidential elections in 2016. To avoid anti-global...

  13. Political Communication and Women: A Course Proposal.

    Science.gov (United States)

    Trent, Judith S.

    1981-01-01

    Presents a course proposal for an undergraduate course entitled "Political Communication and Women." Includes six units with instructional objectives, bibliographies, and student activities. The course is designed to identify the special needs of women in elective politics. (JMF)

  14. Stock Market Volatility around National Elections

    OpenAIRE

    Bialkowski, Jedrzej; Gottschalk, Katrin; Wisniewski, Tomasz Piotr

    2006-01-01

    This paper investigates a sample of 27 OECD countries to test whether national elections induce higher stock market volatility. It is found that the countryspecific component of index return variance can easily double during the week around an Election Day, which shows that investors are surprised by the election outcome. Several factors, such as a narrow margin of victory, lack of compulsory voting laws, change in the political orientation of the government, or the failure to form a coalitio...

  15. Tailoring in risk communication by linking risk profiles and communication preferences: The case of speeding of young car drivers.

    Science.gov (United States)

    Geber, Sarah; Baumann, Eva; Klimmt, Christoph

    2016-12-01

    Speeding is one of the most relevant risk behaviors for serious and fatal accidents, particularly among young drivers. This study presents a tailoring strategy for anti-speeding communication. By referring to their motivational dispositions toward speeding derived from motivational models of health behavior, young car drivers were segmented into different risk groups. In order to ensure that risk communication efforts would actually be capable to target these groups, the linkage between the risk profiles and communication preferences were explored. The study was conducted on the basis of survey data of 1168 German car drivers aged between 17 and 24 years. The data reveal four types of risk drivers significantly differing in their motivational profiles. Moreover, the findings show significant differences in communication habits and media use between these risk groups. By linking the risk profiles and communication preferences, implications for tailoring strategies of road safety communication campaigns are derived. Promising segmentation and targeting strategies are discussed also beyond the current case of anti-speeding campaigns. Copyright © 2015 Elsevier Ltd. All rights reserved.

  16. Communicating climate change: Improving the effectiveness of public campaigns

    Directory of Open Access Journals (Sweden)

    María del Carmen Hidalgo Villodres

    2014-08-01

    Full Text Available Research on climate change highlights the need to develop more effective campaigns to increase citizens’ awareness of this issue, increase their willingness to accept the measures necessary to halt this phenomenon and change their behaviour. This paper describes a study which analyzed the effectiveness of an advertising message that combined informative and motivational variables on pro-environmental attitudes and intended behaviour. The study sample consisted of 180 university students, divided into two equivalent groups. The results supported the initial hypothesis,the participants in the group that received specific behaviour guidelines (to increase perceived control together with information on economic savings (motivational variable displayed more changes in self-efficacy, pro-environmental attitudes and intention of behaviour than the group that did not receive this information.

  17. Participatory and Social Media to Engage Youth: From the Obama Campaign to Public Health Practice

    OpenAIRE

    Goodman, Jordi; Wennerstrom, Ashley; Springgate, Benjamin F.

    2011-01-01

    Barack Obama’s successful campaign for the presidency has been widely attributed to the use of social networking sites, mobile devices, and interactive websites to engage previously hard-to-reach populations in political activity. Campaign communication strategies may be applicable for youth health promotion efforts, particularly for the highly stigmatized issue of mental health. In this article, we examine elements of the 2008 Obama presidential campaign’s use of social media technologies an...

  18. Women, Politics, Elections, and Citizenship.

    Science.gov (United States)

    Webster, Gerald R.

    2000-01-01

    Outlines the historical development of women's legal and political status in the United States, focusing on suffrage, the three "waves" of women's movements, and access to elected office. Discusses three impediments of electing women candidates to public office: (1) solidarity; (2) political culture; and (3) the impact of the single-member…

  19. Hodel fuels controversy: critics say campaign remarks damage waste program

    International Nuclear Information System (INIS)

    Harris, T.K.

    1984-01-01

    Critics of the federal effort to seek a disposal site for radioactive wastes complain that Energy Secretary Hodel politicized the process during the 1984 election campaign when he spoke on behalf of Texas Senator Phil Gramm, who opposes Texas as the first site for development. Officials from other potential sites argue that the decision should be based on technical and objective criteria, not political pressure. Besides the political tone, Hodel's comments in Texas imply that a presidential decision can be affected by state objections, which misinterprets the Nuclear Waste Policy Act of 1982. States which are potential repository sites have raised issues which can form the basis for future litigation and taken other steps that could lead to prolonged debate over monitored retrieval storage (MRS). The basic issue, however, is whether or not the US can deal with the nuclear waste problem

  20. Ketika Parpol Mengiklankan Kandidatnya Di Televisi

    OpenAIRE

    Haryati, Haryati

    2007-01-01

    The use of mass media (especially television) for political campaign has started since four decades ago. US Presidential Election (1950) became an example of how advertising and news became sites of political campaign. In Indonesia, political campaign through advertising began in 1999 General Election. In effect, this phenomenon gave birth to PR Politic: the use of PR consultant to manage political campaign and political leader's publicity. In local election of DKI Jakarta, Fortune PR and Hot...