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Sample records for broadcasting celebrating consumable

  1. The Role of Gender on Consumer Attitudes toward Multiple Celebrity Advertisements

    Directory of Open Access Journals (Sweden)

    Işık Özge YUMURTACI

    2013-12-01

    Full Text Available Although its has been widely used in advertising, the impact of multiple celebrity endorsement on consumers has not been known. Therefore, the aim of this study is to examine whether consumers’ attitudes towards advertisement and brand, and their purchase intention differ regarding to the gender of consumers in multiple celebrity endorsement. Hence, survey study was conducted with 256 individuals. The findings of this study indicates that when two celebrities are used in an advertisement, based on the consumers’ attitudes towards the celebrities, the attitudes towards advertisement and brand, and purchase intentions may show discrepancies according to the gender of consumers. This study may shed light on how to use multiple celebrities in companies’ marketing strategies in a more accurate and effective way while considering consumer gender differences

  2. DIFFERENTIAL EFFECT OF NATIONAL VS. REGIONAL CELEBRITIES ON CONSUMER ATTITUDES

    OpenAIRE

    Varsha JAIN; Subhadip ROY; Abhishek KUMAR; Anusha KABRA

    2010-01-01

    The present study explores the differential effects of having a National/Regional celebrity in an advertisement/ endorsement. More specifically the study intends to find out whether a National celebrity would have a more favorable impact on consumer attitudes than a Regional celebrity when endorsing the same product. Experimental design was used as the research methodology. A 3 (National Celebrity/Regional Celebrity/No Celebrity) X 2 (High/Low Involvement Product) design was conducted on stud...

  3. CELEBRITY ENDORSEMENTS AND PRODUCT PERFORMANCE: A STUDY OF NIGERIAN CONSUMER MARKETS

    Directory of Open Access Journals (Sweden)

    Omotayo OYENIYI

    2014-06-01

    Full Text Available The Nigerian economy has experienced increased launching of consumer products; this is occasioned by the level of competition in the country. As such consumers are exposed to large number of product-related communication messages in primetime television and newspaper content. One commonly strategy adopted by manufacturers of consumer products is the use of celebrity endorsement with it attendance cost and other risks. The main objective of this study is to establish if there is a relationship between brand positioning, purchasing decisions, brand equity and celebrity endorsement. A survey of 142 respondents was used and the data was analyzed with Structural Equation Model. The results indicate that trust, level of expertise and the fit between the celebrity and the product have positive impact on product performance. However, it was discovered that attractiveness of the celebrity and the similarities between the celebrity and the receiver has little effect on product performance. Therefore, organizations desirous of making use of celebrity in promoting their products should evaluate the attributes of the celebrities that will enhance product performance.

  4. Impact of celebrity pitch in direct-to-consumer advertising of prescription drugs.

    Science.gov (United States)

    Bhutada, Nilesh S; Menon, Ajit M; Deshpande, Aparna D; Perri, Matthew

    2012-01-01

    Online surveys were conducted to determine the impact of endorser credibility, endorser effectiveness, and consumers' involvement in direct-to-consumer advertising. In a randomized posttest only study, using the elaboration likelihood model, survey participants (U.S. adults) were either exposed to a fictitious prescription drug ad with a celebrity or a noncelebrity endorser. There was no significant difference in credibility and effectiveness between the celebrity and the noncelebrity endorser. High involvement consumers viewed the ad more favorably and exhibited significantly stronger drug inquiry intentions during their next doctor visit. Further, consumers' involvement did not moderate the effect of celebrity endorser.

  5. Study of Consumer Attitudes Toward Television Advertising Using Celebrity Endorser

    Directory of Open Access Journals (Sweden)

    Asmirandi Noor Hudha

    2011-03-01

    Full Text Available This research analyzed how the attractiveness of a celebrity endorser is able to influ-ence customers’ brand choice behavior and how customers perceive celebrity-based television advertising. The study is based on an empirical research approach, which use a convenience sample of 150 students who lives in Yogyakarta. The respondents rate the attractiveness of ce-lebrity-based on television advertising and the influence of celebrity-based television advertis-ing on consumers’ brand choice behavior. The sample of advertisement in this research is XL television advertising which is featuring Raffi Ahmad, a famous celebrity. The data evaluated by using several statistical techniques, including Descriptive analysis, and Analysis of Variance (One Sample t-Test Based on the research findings and the analysis, it is proved that the ce-lebrity-based television advertising has positively attracted the consumers. As a consequence, this response significantly influences the consumers’ brand choice behavior. It can be con-cluded that the attractiveness of celebrity-based on television advertising is likely to have a positive relationship to consumers and celebrity-based television advertising is likely to have a positive influence toward consumers’ brand choice behavior.Keywords:    celebrity concept, power of celebrity endorsement, attitude towards the ad and brand, endorser selection criteria

  6. Classroom "Cupcake" Celebrations: Observations of Foods Offered and Consumed

    Science.gov (United States)

    Isoldi, Kathy K.; Dalton, Sharron; Rodriguez, Desiree P.; Nestle, Marion

    2012-01-01

    Objective: To describe food and beverage types offered and consumed during classroom celebrations at an elementary school in a low-income, urban community. In addition, to report student intake of fresh fruit provided alongside other party foods. Methods: Observations held during 4 classroom celebrations. Food and beverage items were measured and…

  7. The Impact of Celebrity Endorsement to Youth Consumer Purchase Decision on Adidas Apparel Product

    OpenAIRE

    Tielung, Maria V. J.; Lombo, Victor Eko Prasetyo

    2014-01-01

    Celebrity endorsements are commonly used strategies for promoting various types of products, services or brands. The main purpose of using celebrity endorser is to influence consumer behaviour, especially purchase intention that will lead to consumer purchase decision, which is directly linked to the revenue of the company. This research is conduct in Manado, North Sulawesi. The objectives of this research are to know the influence of celebrity endorsement to consumers€™ purchase decision of ...

  8. Celebrity Endorsement & Consumer Behavior : Gender Differences as a Marketing Strategy

    OpenAIRE

    Junhem, Sanna; Adolfsson, Sophie

    2017-01-01

    Background - Celebrity endorsement is not a new phenomenon and it can be seen in advertisements around the world. Since the content of an advertisement easily can be screened out, it is important to target the right consumer. There has to be a fit between the consumer, the endorser and the product. Since gender plays a crucial part when understanding consumer behavior, knowledge about gender differences needs to be taken into account when creating a marketing strategy.      Purpose - Consumer...

  9. The Impacts Of Celebrity Endorsement In Ads On Consumers Purchasing Intention A Case Of Facebook

    Directory of Open Access Journals (Sweden)

    Truong Hai Huyen Thanh

    2015-08-01

    Full Text Available The thesis will be focused on the study of celebrity endorsement and how it affects consumer purchase intention on Facebook. It is obvious that celebrity endorsement nowadays is considered as a powerful advertising instrument which does contribute to measure all elements of a marketing campaign. Also celebrity endorsement is one of the most effective strategies that make products to be different in the competitive market. The main goal of the study is identifying the influence of celebrity endorsement advertising on consumer purchase decision on social media like Facebook. The research is also conducted for the purpose of supporting organizations businesses and media to understand the importance of advertising as well as the best tool to use in developing messages for advertisements to reach their target audience through social media especially Facebook

  10. CELEBRITY ENDORSEMENT STRATEGY

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    CHIOSA ANA RALUCA

    2012-09-01

    Full Text Available Brands ofen use celebrities to get impact, because they are seen by the public as credible source of informationabout product or company. People aspire to the values and lifestyles of celebrities. Consumers selectively integrateperceived values and behavior of celebrities they admire, to build and communicate their own identity.Celebrity endorser is a person who enjoys high reputation and prestige, beeing known to most people. Celebrityendorsement is a relevant strategy for the product categories which improve the image (such as fashion, perfumes orcosmetics.This paper presents types, techniques and models of analysing celebrities’ efficiency in endorsingbrands/products. Celebrity endorsement has become one of the communication strategies used in marketing to buildcongruence between brand image and consumers. Famous persons exert their influence on consumer throughperceived attributes such as expertise, trustworthiness, attractiveness, familiarty and likeability.

  11. Producing Reality Stardom: Constructing, Programming, and Branding Celebrity on Reality Television

    OpenAIRE

    Giggey, Lindsay Nicole

    2017-01-01

    The popular preoccupation with celebrity in American culture in the past decade has been bolstered by a corresponding increase in the amount of reality programming across cable and broadcast networks that centers either on established celebrities or on celebrities in the making. This dissertation examines the questions: How is celebrity constructed, scheduled, and branded by networks, production companies, and individual participants, and how do the constructions and mechanisms of celebrity i...

  12. Celebrity endorsement in fashion print advertising

    Directory of Open Access Journals (Sweden)

    Raluca Chiosa

    2013-05-01

    Full Text Available Brands ofen use celebrities to get impact. Celebrity endorsement has become a marketing communication strategy used to build a congruence between brand image and consumers. Objectives. Research attempts to analyse celebrity endorser-product congruency and to measure the effectiveness of celebrity endorsement compared with a non-celebrity endorsement (fashion models. Prior Work. Research conducted to date have reached topics as: the effectiveness of celebrity endorsement; celebrity endorsers and purchase intention, added-value of the endorsement; positive or negative effects of celebrity endorsement, congruence between product/brand and endorser, consumer association with the endorser, attractiveness, credibility and trust in celebrities. Approach. A marketing experiment was used in order to mesure the impactul of endorser type and endorser-product match on Aad, Ab, and Pi. Results. Research has confirmed that attractive endorsers fit clothing products, whether they are celebrities or models. Also, the more consumer likes advertising, the more likely it creates a favorable attitude towards the brand. Results suggest ads using celebrities increase the likelihood of consumers to buy an endorsed product. Value. Study shows what celebrities are considered credible and perceived fit to promote classical suit. A fashion brand can select a celebrity for advertising campaign, due to it’s influence on consumers’ purchase intention.

  13. Big Social Data Analytics of Changes in Consumer Behaviour and Opinion of a TV Broadcaster

    DEFF Research Database (Denmark)

    Hennig, Anna; Åmodt, Anne-Sofie; Hernes, Henrik

    2016-01-01

    This paper examines the changes in consumer behaviour and opinions due to the transition from a public to a commercial broadcaster in the context of broadcasting international media events. By analyzing TV viewer ratings, Facebook activity and its sentiment, we aim to provide answers to how...... the transition from airing Winter Olympic Games on NRK to TV2 in Norway affected consumer behaviour and opinion.We used text classification and visual analytics methods on the business and social datasets. Our main finding is a clear link between negative sentiment and commercials. Despite positive change...

  14. CELEBRITY ENDORSEMENT STRATEGY

    OpenAIRE

    CHIOSA ANA RALUCA

    2012-01-01

    Brands ofen use celebrities to get impact, because they are seen by the public as credible source of information about product or company. People aspire to the values and lifestyles of celebrities. Consumers selectively integrate perceived values and behavior of celebrities they admire, to build and communicate their own identity. Celebrity endorser is a person who enjoys high reputation and prestige, beeing known to most people. Celebrity endorsement is a relevant strategy for the product ca...

  15. The Influence of Sports Celebrity Credibility on Purchase Intention: The Moderating Effect of Gender and Consumer Sports-Involvement

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    Natalie Bragança Düsenberg

    2016-01-01

    Full Text Available This study investigates the effects of sport’s celebrity endorsement on purchase intention. More specifically, this study seeks to (1 identify the extent to which the sports celebrity’s credibility influences consumer purchase intention; (2 the extent to which gender moderates the effect of sports celebrity endorsement on purchase intention; and (3 to what extent consumer sports-involvement moderates the effect of a sports celebrity endorsement on purchase intention. One famous Brazilian soccer player and four product categories were used as stimuli. The research method used was a survey, which has included 1,025 respondents. Data analysis was performed using exploratory factor analysis (EFA and confirmatory factor analysis (CFA. Structural equation modeling (SEM, using the ADF technique, was applied to test the substantive hypotheses. To test the hypotheses of the moderating effect of gender and consumer sports-involvement, the research used the multigroup analysis technique. The empirical results support the relationship between a sport celebrity’s endorsement and purchase intention. The moderating effects of gender and sports-involvement were also empirically supported, but only partially.

  16. Calories in the classroom: celebration foods offered and consumed during classroom parties at an elementary school in a low-income, urban community.

    Science.gov (United States)

    Isoldi, Kathy K; Dalton, Sharron

    2012-08-01

    The school food environment is an important area of exploration in investigating the potential for schoolchildren to consume foods and beverages containing excess calories on school grounds. Several venues offer schoolchildren access to lownutrient, calorie-dense foods and beverages. Classroom celebrations offer such a venue; however, little is known about current practices during these events. Trained observers recorded foods and beverages offered, activities engaged in, and goody bag distribution during six separate classroom celebrations. Additionally, foods and beverages consumed by 24 individual students were recorded in detail for calorie estimation. The majority of food items offered during classroom celebrations were low-nutrient, calorie-dense items. The mean caloric contribution for all 24 students was 444 ± 221 calories, with a range of 130–905 calories, and a median intake of 386 calories. Mean total estimated calorie intake per grade level was 225 ± 90, 286 ± 105, and 550 ± 212 calories for students in prekindergarten, kindergarten, and 1st grade, respectively. Only one-third of all the parties observed included activities other than eating. Our observations reveal that food items offered during classroom celebrations offer children opportunities to consume low-nutrient, calorie-dense foods and beverages on the school campus. More research is needed to support these findings, and to identify the best practice to implement for effective school wellness policies aimed at regulating classroom celebrations.

  17. Celebrity Endorsements: Influence and Effectiveness on consumers’ purchase intentions.

    OpenAIRE

    Devidasani, Neha

    2010-01-01

    In today’s world, celebrity endorsements have become one of the most popular marketing techniques that advertisers opt for. Consumers today are fascinated and mesmerized by celebrities. Advertisers take advantage of this fascination and rope in celebrities such as movie stars, singers, athletes etc in endorsing their brand or product in order to influence the purchase decisions of consumers. Although celebrity endorsements have become a highly used advertising technique these days, adver...

  18. Impact of Celebrity Credibility on Advertising Effectiveness

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    Sadia Aziz

    2013-05-01

    Full Text Available Advertisers often make use of endorsers or representatives as trustworthy sources of persuasion for consumers' attitudes. Promotion of products through celebrities is a trendy advertising practice around the world. The present study judged the impact of celebrity credibility on advertising effectiveness in terms of consumer’s attitude towards the advertisement, attitude towards the brand and their purchase intention. This study also explored the differences of respondent’s responses towards the advertisements of brand through famous celebrities as well as unknown celebrities. Different TV advertisements were used for the experiment. Several statistical tools were applied to test the hypotheses and identify significant differences & the proposed relationships among the variables. Overall findings suggests that the respondents considered the famous celebrities of the brand as the most credible celebrities, having positive impact on consumers attitude towards the advertisement, attitude to the brand and their favorable purchase intentions as compare to the unknown celebrity with less credibility.

  19. The Construction of Consumers’ Self-esteem through Celebrity Culture

    OpenAIRE

    Xenophontos, Eleonora

    2011-01-01

    This thesis offers a new perspective to consumers and their connection to celebrities. Consumers’ inner psychology, their sense of self and more particularly their self-esteem is examined as to how it can relate to the world of celebrities. The central question to this was whether there is indeed an association between consumers and the luxurious lives of stars. According to this research, celebrity endorsements and negative celebrity images do not fully influence the decision making or the c...

  20. Data on customer perceptions on the role of celebrity endorsement on brand preference

    Directory of Open Access Journals (Sweden)

    Ayodotun Stephen Ibidunni

    2018-06-01

    Full Text Available This research presents data on the effect of celebrity endorsement on consumers’ brand preference. Copies of structured questionnaire were administered to 384 customers of telecommunication industry. Using descriptive, correlation and regression statistical analysis, the data revealed that celebrity image has an effect on consumer brand loyalty, celebrity trustworthiness has an influence on consumer brand association. More so, the relationship between celebrity expertise and perceived quality of the product was established. Keywords: Celebrity endorsement, Consumer brand preference, Brand association, Brand loyalty, Celebrity image

  1. Celebrity Endorsement : Hidden factors to success

    OpenAIRE

    Saouma, Joulyana; Chabo, Dimed

    2005-01-01

    Abstract The use of celebrity endorsement strategy is nowadays more frequently used by marketers in order to increase their sales and thereby extend their market shares. Many celebrities are used in various marketing campaigns and in most cases; the use of celebrities as endorsers is seen from mainly positive aspects. This made the authors curious whether the negative aspects, that also exists when using celebrities as endorsers, affects consumers in their purchasing decisions when a celebrit...

  2. The Effect of Product Placement in Movies and Celebrity Endorsement on Consumer Purchase Intention of Samsung Smartphone in Manado

    OpenAIRE

    Tangkuman, Ridsa Septiyan; Saerang, David P.E

    2016-01-01

    Information and communication technology has made great strides in recent years which also had an effect on advertising such as product placement and celebrity endorsement. Smartphone is one of products that is often to be found on advertising media. This study aims to analyze the effects of product placement in movies and celebrity on consumer purchase with Samsung smartphone as its case study. This is a causal type of research which uses primary data obtained from questionnaires and uses or...

  3. Data on customer perceptions on the role of celebrity endorsement on brand preference.

    Science.gov (United States)

    Ibidunni, Ayodotun Stephen; Olokundun, Maxwell Ayodele; Ibidunni, Oyebisi Mary; Borishade, Taiye Tairat; Falola, Hezekiah Olubusayo; Salau, Odunayo Paul; Amaihian, Augusta Bosede; Fred, Peter

    2018-06-01

    This research presents data on the effect of celebrity endorsement on consumers' brand preference. Copies of structured questionnaire were administered to 384 customers of telecommunication industry. Using descriptive, correlation and regression statistical analysis, the data revealed that celebrity image has an effect on consumer brand loyalty, celebrity trustworthiness has an influence on consumer brand association. More so, the relationship between celebrity expertise and perceived quality of the product was established.

  4. Study of Consumer Attitudes Toward Television Advertising Using Celebrity Endorser

    OpenAIRE

    Hudha, Asmirandi Noor; Hidayat, Anas

    2011-01-01

    This research analyzed how the attractiveness of a celebrity endorser is able to influ-ence customers’ brand choice behavior and how customers perceive celebrity-based television advertising. The study is based on an empirical research approach, which use a convenience sample of 150 students who lives in Yogyakarta. The respondents rate the attractiveness of ce-lebrity-based on television advertising and the influence of celebrity-based television advertis-ing on consumers’ brand choice behav...

  5. Changing effects of direct-to-consumer broadcast drug advertising information sources on prescription drug requests.

    Science.gov (United States)

    Lee, Annisa Lai

    2009-06-01

    This study tracks the changes of the effects of 4 information sources for direct-to-consumer drug advertising on patients' requests for prescription drugs from physicians since the inception of the "Guidance for Industry about Consumer-directed Broadcast Advertisements." The Guidance advises pharmaceuticals to use four information sources for consumers to seek further information to supplement broadcast drug advertisements: small-print information, the Internet, a toll-free number, and health-care providers (nurses, doctors, and pharmacists). Logistic models were created by using survey data collected by the Food and Drug Administration in 1999 and 2002. Results show that throughout the years, health-care providers remain the most used and strongest means associated with patients' direct requests for nonspecific and specific prescription drugs from doctors. The small-print information source gains power and changes from an indirect means associated with patients' discussing drugs with health-care providers to a direct means associated with patients' asking about nonspecific and specific drugs from their doctors. The Internet is not directly related to drug requests, but the effect of its association with patients seeking information from health-care providers grew 11-fold over the course of the study. The toll-free number lost its power altogether for both direct request for a prescription drug and further discussion with health-care providers. Patient demographics will be considered for specific policy implications.

  6. Unpacking celebrity brands through unpaid market communications

    OpenAIRE

    Davies, Fiona; Slater, Stephanie

    2015-01-01

    This paper explores the role of unpaid communications (newspaper and online reporting, blogs, associated comments and tweets) in informing consumer decisions on celebrity brands. The research tests “the old model of celebrity endorsement” (Chahal, 2013) in a new context using new media. Despite the ample literature (Erdogan, 1999; Keller, 2008) on celebrity appeal, the impact of unpaid messages remains underexplored. The paper addresses this gap, confirming that unpaid messages in relation to...

  7. The Effect of Celebrity Endoser's Country of Origin on Consumers Purchase Intention-An Evidence from Consumer in Pakistan

    OpenAIRE

    Mudassir, Wardah

    2015-01-01

    The aim of the present research is to discover the impact that celebrity endorser has on consumers’ purchase intention through a cross-cultural exchange of celebrities in the field of marketing. The strategy of using celebrities to endorse a brand or product has been used by the marketers for decades now. The ultimate popularity of this method can be explained by witnessing the presence of an international celebrity face in every second advertisement seen on television or billboards. Many res...

  8. Live From Moscow: The Celebration Of Yuri Gagarin And Transnational Television In Europe

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    Lars Lundgren

    2012-11-01

    Full Text Available On April 14th, 1961, television viewers across Europe watched live images of Yuri Gagarin being celebrated on the Red Square in Moscow. The broadcast was made possible by the linking of the Intervision and Eurovision television networks, which was the result of cooperation between broadcasters on both sides of the Iron Curtain. By looking into how the co-operation between the OIRT and EBU was gradually developed between 1957 and 1961 this article engages with the interplay between cultural, legal and technological aspects of broadcasting and how the transnational broadcast of Gagarin’s return to Moscow was made possible. The article furthermore argues the need to understand early television in Europe as a dialectic between the national and the transnational and shows how the live transmission network binding the East and West together was the result of an interplay between structures provided by transnational organisations such as the OIRT and EBU, and initiatives by national broadcasting organisations.

  9. Disease-specific direct-to-consumer advertising of pharmaceuticals: An examination of endorser type and gender effects on consumers' attitudes and behaviors.

    Science.gov (United States)

    Bhutada, Nilesh S; Rollins, Brent L

    2015-01-01

    Direct-to-consumer (DTC) advertising is still a controversial topic for pharmaceutical manufacturers' and researchers, and while numerous studies have examined the DTC phenomenon, little research has examined the effect of gender, particularly gender of the endorser and consumer. The objective of this research was to assess the impact of the endorser (celebrity vs. expert vs. non-celebrity) and gender - both gender of the endorser and gender of the consumer - on consumers' attitudes and behaviors in response to a print disease-specific direct-to-consumer advertisement. Using Qualtrics consumer panel, data were obtained for 514 US adults (age 18 years and above) who demonstrated at least minimal symptoms of depression and need for monitoring based on the Patient Health Questionnaire (PHQ) score. Data were analyzed using a 3 (Endorser Type: Celebrity/Expert/Non-Celebrity) × 2 (Endorser Gender: Male/Female) × 2 (Consumer Gender: Male/Female) full factorial between subjects multivariate analysis of variance (MANOVA) and necessary univariate analysis. Only the type of the endorser (celebrity vs. expert vs. non-celebrity) used in the ad had a significant main effect on the dependent variables. Further univariate analyses revealed that, of the several dependent variables, endorser type had a significant influence only on attitude towards the ad, attention paid to the ad, and endorser credibility, with gender being non-significant in all cases. Expert endorser generated significantly more favorable levels of attitude towards the ad, and endorser credibility compared to the non-celebrity endorser. Celebrity endorser attracted more consumer attention towards the ad and generated favorable endorser credibility perceptions compared to the non-celebrity endorser. However, celebrity and expert endorsers did not significantly differ from each other on the abovementioned ad effectiveness variables. Lastly, endorser gender and consumer gender did not have a significant influence

  10. CERN's 60th anniversary celebrations: "Cook"ed to perfection

    CERN Multimedia

    CERN Bulletin

    2014-01-01

    On 29 September, CERN celebrated its 60th anniversary with a gala celebration. Hundreds of CERN staff members and users, dignitaries from CERN Member States and representatives of international organisations filled the marquee for a ceremony featuring speeches as well as music from the EU Youth Orchestra. CERN Recruitment Unit section leader Anna Cook was called in at the last minute to host the ceremony.   Anna had just got back from a run on her day off when she got the call. On the line CERN60 project leader Sascha Schmeling, Globe manager Bernard Pellequer and video editor Jacques Fichet had a problem. French-Swiss journalist Darius Rochebin, who had been pegged to host CERN's 60th anniversary ceremony, had been forced to cancel at the last minute, just three days before the event. Would Anna host the celebration – a ceremony to be attended by hundreds and broadcast around the world for all to see? After asking whether it was a joke, she said: “OK, I&rsquo...

  11. Impact of Celebrity Credibility on Advertising Effectiveness

    OpenAIRE

    Sadia Aziz; Usman Ghani; Abdullah Niazi

    2013-01-01

    Advertisers often make use of endorsers or representatives as trustworthy sources of persuasion for consumers' attitudes. Promotion of products through celebrities is a trendy advertising practice around the world. The present study judged the impact of celebrity credibility on advertising effectiveness in terms of consumer’s attitude towards the advertisement, attitude towards the brand and their purchase intention. This study also explored the differences of respondent’s responses towards t...

  12. The Brand’s Effect on the Evaluation of Advertising Endorsed by Celebrities: an Experimental Study

    Directory of Open Access Journals (Sweden)

    Leonardo Aureliano-Silva

    2015-01-01

    Full Text Available Celebrity endorsement aims to influence consumers to buy advertised products. In endorsing products, celebrities transfer their attributes to the objects, making them more desired by consumers. Celebrity endorsement is a promotional technique to better integrate brand, product and message, thus justifying the high investments by companies to engage celebrities. Although well established, the phenomenon lacks scientific studies that explain, based on the concept of celebrity congruence, the alignment between the celebrity’s profile and the product, also considering brand strength. After an extensive literature review, we performed three experiments, involving 713 respondents, to verify the effect of celebrity endorsement with different levels of congruence with the product, while manipulating the brands. The results of analysis of variance indicated a significant positive effect of celebrity endorsement with high congruence for unrecognized brands, but not for recognized brands.

  13. Positioning Through Celebrity Endorsement - A Review Contribution to Brand Literature

    OpenAIRE

    Abdullah Malik; Bushan D. Sudhakar

    2014-01-01

    The use of celebrities in marketing communications has become the practice of the major companies in the emplacement of the brand in the mind of consumers. Firms are making vast investments in hiring celebrities for positioning of brands by making organizations with endorser qualities such as trustworthiness, attractiveness and expertise. In the backdrop, this paper seeks to explore the variables of brand positioning through sports celebrity endorsement. Secondly, to propose the model through...

  14. Modern China’s Idols: Heroes, Role Models, Stars and Celebrities

    Directory of Open Access Journals (Sweden)

    Elaine M Jeffreys

    2012-06-01

    Full Text Available This paper examines the diversity of China’s popular culture idols with reference to a commemorative website called ‘The Search for Modern China’, which was launched in late September 2009 to celebrate the sixtieth anniversary of the founding of the People’s Republic of China (PRC under the leadership of the Chinese Communist Party on 1 October 1949. The website’s framing narrative suggests that the history of idol production and celebrity in the PRC can be viewed crudely as marked by disjuncture: the decline of heavy-handed Party-state involvement in the propagandistic manufacturing of socialist idols of production, followed by the grafted-on rise of western-style media-manufactured celebrities as idols of capitalist consumption. However, an analysis of the website’s pantheon of idols reveals that while some idols from the Maoist and early reform period have been relegated to the realm of fiction, revolutionary kitsch or are now simply passé, others remain very much alive in the popular imagination. A state-led project of promoting patriotic education has ensured the coexistence in commercial popular culture of revolutionary idols and contemporary celebrities, via memory sites associated with broadcast television, DVDs and the Internet, and the historical locations, museums and monuments of ‘red tourism.’

  15. BRAND POSITIONING THROUGH CELEBRITY ENDORSEMENT - A REVIEW CONTRIBUTION TO BRAND LITERATURE

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    Abdullah Malik

    2014-10-01

    Full Text Available The use of celebrities in marketing communications has become the practice of the major companies in the emplacement of the brand in the mind of consumers. Firms are making vast investments in hiring celebrities for positioning of brands by making organizations with endorser qualities such as trustworthiness, attractiveness and expertise. In the backdrop, this paper seeks to explore the variables of brand positioning through sports celebrity endorsement. Secondly, to propose the model through merging the sport celebrity endorsement constructs with brand positioning constructs by drawing together and to develop the scale for measuring brand positioning through celebrity endorsement based on existing literature

  16. The Biggest Aspidistra in the World; A Personal Celebration of Fifty Years of the BBC.

    Science.gov (United States)

    Black, Peter

    This book is a personal recollection of the history of the British Broadcasting Corporation (BBC), written as a celebration of the BBC's fiftieth anniversary in 1972. The emphasis is on programs and people rather than policies. It is divided into roughly three periods: prewar, war, and postwar. The author writes, "The object is to remind…

  17. Celebrity Endorsement And Attitude A Study To Assess The Impact Of Celebrity Endorsement On Attitude Of Consumers

    Directory of Open Access Journals (Sweden)

    Radhika Wadhera

    2017-03-01

    Full Text Available The term Celebrity refers to an individual who is known to the public actor sports figure entertainer etc. for his or her achievements in areas other than that of the product class endorsed Friedman and Friedman 1979. The objective of this research paper was to examine the celebrity endorsements impact on companies and buying behaviour of customer. In order to achieve objective of the present research an empirical study was designed. A large sample on convenient basis of customer was selected. A questionnaire was circulated among the rural and urban respondents and total 50 valid responses were collected. Questionnaire was classified into four sections. The test the significant difference between overall opinion of respondents Z-test was applied and further analysis percentage average and standard deviation was also applied.

  18. Brand Positioning Through Celebrity Endorsement - A Review Contribution to Brand Literature

    OpenAIRE

    Malik, Abdullah; Sudhakar, Bushan D.

    2014-01-01

    The use of celebrities in marketing communications has become the practice of the major companies in the emplacement of the brand in the mind of consumers. Firms are making vast investments in hiring celebrities for positioning of brands by making organizations with endorser qualities such as trustworthiness, attractiveness and expertise. In the backdrop, this paper seeks to explore the variables of brand positioning through sports celebrity endorsement. Secondly, to propose the model through...

  19. Direct-to-Consumer Broadcast Advertisements for Pharmaceuticals: Off-Label Promotion and Adherence to FDA Guidelines.

    Science.gov (United States)

    Klara, Kristina; Kim, Jeanie; Ross, Joseph S

    2018-05-01

    Direct-to-consumer (DTC) advertisements for prescription drugs in the United States are regulated by the Food and Drug Administration (FDA). Off-label promotion, or the advertisement of a drug for an indication not approved by the FDA, is prohibited. Our objective was to examine the presence of off-label promotion in broadcast DTC ads and to assess their adherence to FDA guidelines mandating fair balance in presentation of risks and benefits and prohibiting misleading advertisement claims. All English-language broadcast DTC ads for prescription drugs that aired in the United States from January 2015 to July 2016 were obtained from AdPharm, an online collection of healthcare advertisements. Ad length was measured and adherence to FDA guidelines was assessed for several categories: key regulatory items, indicators of false or misleading ads, and indicators of fair balance in presentation of risks and benefits. Our sample included 97 unique DTC ads, representing 60 unique drugs and 67 unique drug-indication combinations. No ads described drug risks quantitatively, whereas drug efficacy was presented quantitatively in 25 (26%) ads. Thirteen (13%) ads, all for diabetes medications, suggested off-label uses for weight loss and blood pressure reduction. The most commonly advertised drugs were indicated for the treatment of inflammatory conditions (n = 12; 18%), diabetes or diabetic neuropathy (n = 11; 16%), bowel or bladder dysfunction (n = 6; 9%), and infections or allergic reaction (n = 6; 9%). More than three-quarters (n = 51; 76%) advertised drugs to treat chronic conditions. Few broadcast DTC ads were fully compliant with FDA guidelines. The overall quality of information provided in ads was low, and suggestions of off-label promotion were common for diabetes medications. The impact of current DTC ads and off-label marketing on patient and prescriber decisions merits further scrutiny.

  20. David Stafford-Clark (1916-1999): Seeing through a celebrity psychiatrist.

    Science.gov (United States)

    Miller, Gavin

    2017-04-26

    This article uses the mass-media career of the British psychiatrist David Stafford-Clark (1916-1999) as a case study in the exercise of cultural authority by celebrity medical professionals in post-war Britain. Stafford-Clark rose to prominence in the mass media, particularly through his presenting work on medical and related topics for BBC TV and Radio, and was in the vanguard of psychiatrists and physicians who eroded professional edicts on anonymity. At the height of his career, he traded upon his celebrity status, and consequent cultural authority, to deliver mass media sermons on a variety of social, cultural, and political topics. Stafford-Clark tried to preserve his sense of personal and intellectual integrity by clinging to a belief that his authority in the public sphere was ultimately to be vindicated by his literary, intellectual, and spiritual significance. But as his credibility dwindled, he came to distrust the cultural intermediaries, such as broadcasters and publishers, who had supported him.

  1. Digital broadcasting

    International Nuclear Information System (INIS)

    Park, Ji Hyeong

    1999-06-01

    This book contains twelve chapters, which deals with digitization of broadcast signal such as digital open, digitization of video signal and sound signal digitization of broadcasting equipment like DTPP and digital VTR, digitization of equipment to transmit such as digital STL, digital FPU and digital SNG, digitization of transmit about digital TV transmit and radio transmit, digital broadcasting system on necessity and advantage, digital broadcasting system abroad and Korea, digital broadcasting of outline, advantage of digital TV, ripple effect of digital broadcasting and consideration of digital broadcasting, ground wave digital broadcasting of DVB-T in Europe DTV in U.S.A and ISDB-T in Japan, HDTV broadcasting, satellite broadcasting, digital TV broadcasting in Korea, digital radio broadcasting and new broadcasting service.

  2. Does celebrity endorsements have an impact or influence the purchase intention or buying behaviour of the youth in India

    OpenAIRE

    Khanna, Sneha

    2012-01-01

    The use of celebrity endorsement is becoming more and more popular these days and is used by marketers and companies in order to generate more sales, create or increase brand recognition and also to increase brand awareness. The main purpose of this research is to find out whether celebrity endorsements influence the purchase behavior or intentions of the Indian consumers. This research is aimed to get a better understanding of which factors of a celebrity influences the Indian consumers, att...

  3. A STUDY ON EFFECTIVENESS OF MULTIPLE AND SINGLE CELEBRITY ENDORSEMENT ON CONSIDERABLE PRODUCT ADVERTISEMENTS IN CHENNAI PERCEPTIVE, INDIA

    OpenAIRE

    A. Pughazhendi; Dr. K. Antony Baskaran; M. R. Prakash; R. N. Balamurugan

    2012-01-01

    The instrument of celebrity endorsement has nowadays become a pervasive element in advertising and communication management. The advertisers see this as an opportunity to grab and work on so as to expand their operations and promote their product. The purpose of this study is to explore the perceptual difference of consumer towards single celebrity endorsement and multiple celebrity endorsement more than one celebrity in a single advertisement for high and low involvement products and service...

  4. Popular Music Celebrity Endorsements in Food and Nonalcoholic Beverage Marketing.

    Science.gov (United States)

    Bragg, Marie A; Miller, Alysa N; Elizee, Juleen; Dighe, Shatabdi; Elbel, Brian D

    2016-07-01

    Food and beverage marketing has been associated with childhood obesity. We quantified the number and type of food or beverage brands promoted by music celebrities, assessed the nutritional quality of the products, and examined Teen Choice Award data to assess the celebrities' popularity among adolescents. This was a descriptive study. A list of music celebrities associated with the 2013 and 2014 Billboard Hot 100 Chart, which ranks songs according to sales and radio impressions, was compiled. Data on celebrity endorsements were gathered from official company Web sites, YouTube commercials, an advertising database, and media reports. Nutritional quality of foods was assessed according to the Nutrient Profile Index, whereas nonalcoholic beverages were evaluated based on calories from added sugar. Teen Choice Award nominations were used to measure the celebrities' popularity among adolescents. Of the 590 endorsements made by the 163 celebrities in the sample, consumer goods (eg, fragrances, makeup) represented the largest endorsement category (26%), followed by food and beverage (18%) and retail (11%). Sixty-five celebrities were collectively associated with 57 different food and beverage brands owned by 38 parent companies. Of these 65 celebrities, 53 (81.5%) had ≥1 Teen Choice Award nomination. Forty-nine (71%) of the 69 nonalcoholic beverage references promoted sugar-sweetened beverages. Twenty-one (80.8%) of the 26 endorsed foods were energy dense and nutrient poor. Baauer, will.i.am, Justin Timberlake, Maroon 5, and Britney Spears had the most food and beverage endorsements. This study demonstrates that music celebrities who are popular among adolescents endorse energy-dense, nutrient-poor products. Copyright © 2016 by the American Academy of Pediatrics.

  5. Data broadcasting: merging digital broadcasting with the Internet

    DEFF Research Database (Denmark)

    2001-01-01

    , and for what means it can be used. It also analyses data broadcasting from the perspectives of both the medium and business. * Features the latest developments in electronic media * Discusses the major media opportunities of data broadcasting * Shows how data broadcasting can overcome many notorious problems...... and developers in the telecommunications, software, hardware and media industries of the main commercial, editorial and technical opportunities of data broadcasting....

  6. When celebrations go wrong: a case series of injuries after celebrating in sports.

    Science.gov (United States)

    Momaya, Amit; Read, Connor; Estes, Reed

    2017-03-01

    Athletes often engage in various celebration maneuvers during sports events. These celebrations can result in acute injuries. Our objective was to document publicized injuries in collegiate and professional athletes resulting from celebrations and examine associated variables. A retrospective case series study was performed based on internet searches performed using the following major sporting news websites: espn.com, SI.com, bleacherreport.com, totalprosports.com, cbssports.com, larrybrownspots.com, nfl.com, and mlb.com and PubMed. Keywords used during these searches included "celebration injury", "score celebration", and "surgery after celebration". These same sources were used to document the sport, athlete's age at time of injury, celebration action, type of injury, previous play, and whether surgery was required. A total of 62 athletes sustained 62 injuries resulting from various types of celebrations. All but two athletes were males, and the average age was 26.5 years old. The injuries occurred between 1993 and 2015. Sixteen (25.8%) of these injuries required surgery. Professional soccer players accounted for the greatest number of these injuries with a total of 22 injuries. One celebration in a professional soccer player resulted in a cervical spinal cord injury and subsequent death. Common celebration maneuvers included leaping into the air, pile ups, sliding, and somersaults. Serious injuries occur in a diversity of sports after celebrations. The most prevalent celebration maneuvers resulting in injuries included sliding and pile ups. The most common injuries were ACL ruptures and ankle sprains. The most serious injuries were a spinal cord injury and ankle fractures. Sixteen (25.8%) of the injuries required surgery. By encouraging athletes to temper excessive celebrations and prohibiting certain types of celebrations, many injuries may be prevented.

  7. Scheduling Broadcasts in a Network of Timelines

    KAUST Repository

    Manzoor, Emaad A.

    2015-05-12

    Broadcasts and timelines are the primary mechanism of information exchange in online social platforms today. Services like Facebook, Twitter and Instagram have enabled ordinary people to reach large audiences spanning cultures and countries, while their massive popularity has created increasingly competitive marketplaces of attention. Timing broadcasts to capture the attention of such geographically diverse audiences has sparked interest from many startups and social marketing gurus. However, formal study is lacking on both the timing and frequency problems. In this thesis, we introduce, motivate and solve the broadcast scheduling problem of specifying the timing and frequency of publishing content to maximise the attention received. We validate and quantify three interacting behavioural phenomena to parametrise social platform users: information overload, bursty circadian rhythms and monotony aversion, which is defined here for the first time. Our analysis of the influence of monotony refutes the common assumption that posts on social network timelines are consumed piecemeal independently. Instead, we reveal that posts are consumed in chunks, which has important consequences for any future work considering human behaviour over social network timelines. Our quantification of monotony aversion is also novel, and has applications to problems in various domains such as recommender list diversification, user satiation and variety-seeking consumer behaviour. Having studied the underlying behavioural phenomena, we link schedules, timelines, attention and behaviour by formalising a timeline information exchange process. Our formulation gives rise to a natural objective function that quantifies the expected collective attention an arrangement of posts on a timeline will receive. We apply this formulation as a case-study on real-data from Twitter, where we estimate behavioural parameters, calculate the attention potential for different scheduling strategies and, using the

  8. Will broadcasters survive in the online and digital domain?

    NARCIS (Netherlands)

    Leurdijk, A.

    2007-01-01

    Digital television and the internet are fundamentally changing media markets. Consumers have access to an increasing amount of news, information and entertainment. In addition to traditional media companies such as publishers and broadcasters new players enter the market as content producers,

  9. INVESTIGATINGTHE SOURCEATTRIBUTES INFLUENCINGCONSUMERS’ CREDIBILITY EVALUATIONS OF AN ATHLETE-CELEBRITY ENDORSED PRODUCT

    Directory of Open Access Journals (Sweden)

    Bafokeng Bafokeng Mahao

    2017-01-01

    Full Text Available The use of celebrity endorsement as an advertising strategy has been widelyembraced by numerousorganisations. Nonetheless, scholarly wisdom suggests theneed for cumulative research that seeks to identify the unique set of source factorsthat enhance the credibility of advertising communication messages delivered bycelebrities across countries.Inthis vein, the primary purpose of this research wasto apply the dimensions of thesource attributes theory (Ohanian, 1990 tounderstand the underlying factors that influence South African consumers to havepositive perceptions towards purchasingaproductthat hasbeen endorsed by alocal athlete celebrity-endorser. A quantitative research approach was applied,wherein a self-administered survey questionnaire comprising20scale items wasadapted for this research. Data were collected from a consumer sample of 456consumers based in Gauteng, South Africa. Upon applying exploratory factoranalysisand mean score rankings, source likeability, source trust, source authorityand source credibility were established as the underlying factors influencingconsumers’ credibility evaluations, in descending order of importance. Moreover,the inter-factor correlation matrix revealed positive relationships among theidentified factors. Insights gained from this study could assist practitioners todesign effectiveadvertisementstrategies that fosterpositivecredibility evaluationsthrough known product endorsers.

  10. Bluetooth broadcasting

    OpenAIRE

    Ho, Johan

    2006-01-01

    Background: The wireless technology Bluetooth has rapidly become more commonly supported by electronic devices like mobile phones and PDAs. Several companies are currently developing Bluetooth broadcasting systems to use for marketing. This report is a result of researching the use of Bluetooth broadcasting for delivering information for more general purposes, how well Bluetooth actually works for broadcasting, and also on the topic of user privacy. Results: Broadcasting with Bluetooth did w...

  11. History of Satellite TV Broadcasting and Satellite Broadcasting Market in Turkey

    Directory of Open Access Journals (Sweden)

    Mihalis KUYUCU

    2015-09-01

    Full Text Available The present study analyses the satellite broadcasting that is the first important development that emerged as a result of digitalization in communication technologies and its reflections in Turkey. As the first milestone in the globalization of television broadcasting, satellite broadcasting provided substantial contribution towards the development of the media. Satellite bro adcasting both increased the broadcasting quality and geographical coverage of the television media. A conceptual study was carried out in the first part of the study in connection with the history of satellite broadcasting in Turkey and across the world. In the research part of the study, an analysis was performed on 160 television channels that broadcast in Turkey via Turksat Satellite. Economic structure of the television channels broadcasting in Turkey via satellite was studied and an analysis was perfo rmed on the operational structure of the channels. As a result of the study, it was emphasized that the television channels broadcasting via satellite platform also use other platforms for the purpose of spreading their broadcasts and television channel ow ners make investments in different branches of the media, too. Capital owners invest in different business areas other than the media although television channels broadcasting via Turksat mostly focus on thematic broadcasting and make effort to generate ec onomic income from advertisements. Delays are encountered in the course of the convergence between the new media and television channels that broadcast only from the satellite platform and such television channels experience more economic problems than the other channels. New media and many TV broadcasting platforms emerged as a result of the developments in the communication technologies. In television broadcasting, satellite platform is not an effective platform on its own. Channels make effort to reach t o more people by using other platforms in addition to

  12. Celebrate Women's History.

    Science.gov (United States)

    Leonard, Carolyn M.; Baradar, Mariam

    This teachers' guide to activities celebrating Women's History Month focuses on women whose important contributions have been omitted from history textbooks. Women's History Month grew from a 1977 celebration of Women's History Week and is intended to bring women's history into the school curriculum. International Women's Day, celebrated on March…

  13. Direct broadcast satellite-radio market, legal, regulatory, and business considerations

    Science.gov (United States)

    Sood, Des R.

    1991-01-01

    A Direct Broadcast Satellite-Radio (DBS-R) System offers the prospect of delivering high quality audio broadcasts to large audiences at costs lower than or comparable to those incurred using the current means of broadcasting. The maturation of mobile communications technologies, and advances in microelectronics and digital signal processing now make it possible to bring this technology to the marketplace. Heightened consumer interest in improved audio quality coupled with the technological and economic feasibility of meeting this demand via DBS-R make it opportune to start planning for implementation of DBS-R Systems. NASA-Lewis and the Voice of America as part of their on-going efforts to improve the quality of international audio broadcasts, have undertaken a number of tasks to more clearly define the technical, marketing, organizational, legal, and regulatory issues underlying implementation of DBS-R Systems. The results and an assessment is presented of the business considerations underlying the construction, launch, and operation of DBS-R Systems.

  14. Direct broadcast satellite-radio market, legal, regulatory, and business considerations

    Science.gov (United States)

    Sood, Des R.

    1991-03-01

    A Direct Broadcast Satellite-Radio (DBS-R) System offers the prospect of delivering high quality audio broadcasts to large audiences at costs lower than or comparable to those incurred using the current means of broadcasting. The maturation of mobile communications technologies, and advances in microelectronics and digital signal processing now make it possible to bring this technology to the marketplace. Heightened consumer interest in improved audio quality coupled with the technological and economic feasibility of meeting this demand via DBS-R make it opportune to start planning for implementation of DBS-R Systems. NASA-Lewis and the Voice of America as part of their on-going efforts to improve the quality of international audio broadcasts, have undertaken a number of tasks to more clearly define the technical, marketing, organizational, legal, and regulatory issues underlying implementation of DBS-R Systems. The results and an assessment is presented of the business considerations underlying the construction, launch, and operation of DBS-R Systems.

  15. Broadcasting and Telecommunications Industries in the Convergence Age: Toward a Sustainable Public-Centric Public Interest

    Directory of Open Access Journals (Sweden)

    Hwanho Choi

    2018-02-01

    Full Text Available The emergence of new digital technologies, such as the Internet and new business models such as over-the-top (OTT operators that utilize them, has transformed the media and broadcasting industries. As advanced technologies and business models are adopted, convergence between the broadcasting and telecommunication (“telecom” sectors has become a common business practice. Using the South Korean case study of a failed acquisition attempt of CJ HelloVision by SK Telecom, this research identifies the three essential features (economic, sociocultural, and industrial structure issues related to convergence in the broadcasting and media industries. Further, this study reveals the potential consequences of convergence to the public, industry, and society, and offers critical implications for future policy direction. Finally, this study suggests the need for a change in the policy direction in the age of convergence in the broadcasting and media industries. In addition, it calls for the importance of a public-centric public benefit. Social and consumer welfare, and not profit or industrial growth, should dictate the public interest orientation in the broadcasting and media industries. Therefore, the meaning of public interest in broadcasting and media should not be limited in the industrial context of media; rather, it should consider the access to service by the public, the condition of consumption, and its consequences in the perspective of social and consumer welfare.

  16. The Use of Celebrity Endorsement with the Help of Electronic Communication Channel (Instagram) : Case study of Magnum Ice Cream in Thailand

    OpenAIRE

    Kutthakaphan, Rangsima; Chokesamritpol, Wahloonluck

    2013-01-01

    TITLE The Use of Celebrity Endorsement with the Help of Electronic Communication Channel (Instagram): Case Study of Magnum Ice Cream Thailand RESEARCH QUESTION How does the use of celebrity endorsement with the help of electronic communication channel (Social media: Instagram) affect the buying behavior of generation Y consumers in Thailand? STRATEGIC QUESTION How can marketers use this marketing technique in an effective way to increase the number of consumers? PURPOSE OF THE STUDY The pu...

  17. Pengaruh Celebrity Endorser Dan Word Of Mouth Terhadap Keputusan Pembelian Produk Sweater Online Shop Alco Di Media Sosial Instagram

    Directory of Open Access Journals (Sweden)

    Nur Amalina Fildzah

    2017-10-01

    Full Text Available Alco is a small and medium businesses producing knit sweaters. Alco admitted about an increase in sales after endorsement to celebrity endorser. But, there is a decline in sales in the mid 2016 even Alco been using celebrity endorser. From the initial survey results that the researcher conducted to prove recognition of Alco, these survey results showed that respondents knew Alco online shop and make a purchase decision from celebrity endorser, word of mouth, and explore Instagram. Inside Instagram, in addition to celebrity endorser that can affect a person's buying decision contained in a photo caption in the social media Instagram. And from the caption can be said as a word of mouth expressed by consumers an online shop on Instagram. explore Instagram is a feature from Instagram Thus, this study uses independent variable celebrity endorser and word of mouth.This study was conducted to know the influence of celebrity endorser and word of mouth partially and simultaneously on the purchase decision of sweater in an online shop Alco in social media Instagram.The type of research used is descriptive and causal research with the method used is quantitative. This study was involving 100 respondents of Alco consumers in social media Instagram. The sampling technique was using a non-probability sampling type of incidental sampling. This study uses multiple regression analysis technique. The results showed that simultaneously celebrity endorser and word of mouth are significantly influencing purchase decisions. Partially celebrity endorser and word of mouth are significantly influencing purchase decisions.

  18. Finding Minimum-Power Broadcast Trees for Wireless Networks

    Science.gov (United States)

    Arabshahi, Payman; Gray, Andrew; Das, Arindam; El-Sharkawi, Mohamed; Marks, Robert, II

    2004-01-01

    Some algorithms have been devised for use in a method of constructing tree graphs that represent connections among the nodes of a wireless communication network. These algorithms provide for determining the viability of any given candidate connection tree and for generating an initial set of viable trees that can be used in any of a variety of search algorithms (e.g., a genetic algorithm) to find a tree that enables the network to broadcast from a source node to all other nodes while consuming the minimum amount of total power. The method yields solutions better than those of a prior algorithm known as the broadcast incremental power algorithm, albeit at a slightly greater computational cost.

  19. Celebrity-black

    DEFF Research Database (Denmark)

    Christiansen, Lene Bull; Richey, Lisa Ann

    2015-01-01

    This article studies the intersection between race, culture and celebrity in the context of Danish ‘aid celebrities’ by analysing the radicalised ‘celebrity persona’ of the Gambian-Danish A-list actress, singer, director and comedian Hella Joof. The analysis pays particular attention to her perfo...

  20. Broadcasting Stations of the World; Part III. Frequency Modulation Broadcasting Stations.

    Science.gov (United States)

    Foreign Broadcast Information Service, Washington, DC.

    This third part of "Broadcasting Stations of the World", which lists all reported radio broadcasting and television stations, with the exception of those in the United States which broadcast on domestic channels, covers frequency modulation broadcasting stations. It contains two sections: one indexed alphabetically by country and city, and the…

  1. Celebrity witnessing

    DEFF Research Database (Denmark)

    Christiansen, Lene Bull; Frello, Birgitta

    2016-01-01

    This article deals with emotional address in the narrative modality of celebrity witnessing in the marketing of development aid. We analyse Danish celebrity narratives of global caring, drawing on Luc Boltanski’s work on a ‘politics of pity’, Lilie Chouliaraki’s notion of the ‘aspirational discou...

  2. Celebrity Politics: Correlates of Voting for Celebrities in Philippine Presidential Elections

    Directory of Open Access Journals (Sweden)

    Clarissa C. David

    2015-12-01

    Full Text Available It is common in the Philippines for celebrities in entertainment, news, and sports to run for public office and win, even with little experience in political life and limited education. The preponderance of celebrities in politics is often identif ied in the public discourse as a problem with important implications on national policy. This paper examines empirical correlates of voter preference for celebrity Presidential candidates with data from a nationally-representative survey. It finds support for the hypotheses that the likelihood of voting for celebrity candidates for President and Vice President is associated with education, television exposure, and residence in the capital city. The findings are discussed in the context of political knowledge and its role in shaping voter preferences.

  3. Energy-efficient algorithm for broadcasting in ad hoc wireless sensor networks.

    Science.gov (United States)

    Xiong, Naixue; Huang, Xingbo; Cheng, Hongju; Wan, Zheng

    2013-04-12

    Broadcasting is a common and basic operation used to support various network protocols in wireless networks. To achieve energy-efficient broadcasting is especially important for ad hoc wireless sensor networks because sensors are generally powered by batteries with limited lifetimes. Energy consumption for broadcast operations can be reduced by minimizing the number of relay nodes based on the observation that data transmission processes consume more energy than data reception processes in the sensor nodes, and how to improve the network lifetime is always an interesting issue in sensor network research. The minimum-energy broadcast problem is then equivalent to the problem of finding the minimum Connected Dominating Set (CDS) for a connected graph that is proved NP-complete. In this paper, we introduce an Efficient Minimum CDS algorithm (EMCDS) with help of a proposed ordered sequence list. EMCDS does not concern itself with node energy and broadcast operations might fail if relay nodes are out of energy. Next we have proposed a Minimum Energy-consumption Broadcast Scheme (MEBS) with a modified version of EMCDS, and aimed at providing an efficient scheduling scheme with maximized network lifetime. The simulation results show that the proposed EMCDS algorithm can find smaller CDS compared with related works, and the MEBS can help to increase the network lifetime by efficiently balancing energy among nodes in the networks.

  4. Selective epidemic broadcast algorithm to suppress broadcast storm in vehicular ad hoc networks

    Directory of Open Access Journals (Sweden)

    M. Chitra

    2018-03-01

    Full Text Available Broadcasting in Vehicular Ad Hoc Networks is the best way to spread emergency messages all over the network. With the dynamic nature of vehicular ad hoc networks, simple broadcast or flooding faces the problem called as Broadcast Storm Problem (BSP. The issue of the BSP will degrade the performance of a message broadcasting process like increased overhead, collision and dissemination delay. The paper is motivated to solve the problems in the existing Broadcast Strom Suppression Algorithms (BSSAs like p-Persistence, TLO, VSPB, G-SAB and SIR. This paper proposes to suppress the Broadcast Storm Problem and to improve the Emergency Safety message dissemination rate through a new BSSA based on Selective Epidemic Broadcast Algorithm (SEB. The simulation results clearly show that the SEB outperforms the existing algorithms in terms of ESM Delivery Ratio, Message Overhead, Collision Ratio, Broadcast Storm Ratio and Redundant Rebroadcast Ratio with decreased Dissemination Delay.

  5. Celebrity Humanitarianism and North-South Relations

    DEFF Research Database (Denmark)

    as a place where celebrities intervene into existing politics and social processes, or as the generator of Southern celebrities engaged in ‘do-gooding’. This book examines what the diverse roster of celebrity humanitarians are actually doing in and across North and South contexts. Celebrity humanitarianism......Discussion over celebrity engagement is often limited to theoretical critique or normative name-calling, without much grounded research into what it is that celebrities are doing, the same or differently throughout the world. Crucially, little attention has been paid to the Global South, either...

  6. Effect of Celebrity Endorsement in Advertising Activities by Product Type

    Directory of Open Access Journals (Sweden)

    Karasiewicz Grzegorz

    2014-12-01

    Full Text Available This article seeks to answer two related questions: are celebrity endorsements more likely to be result in a higher evaluation of the product being advertised than use of an anonymous individual (e.g. a typical consumer; and, if present, do these positive effects vary by product category? To answer these two questions research was conducted on a 237 student sample employing a quasi-experiment consisting of four groups (two product categories and two types of endorsers using data collected through an online survey. The results indicate that celebrity endorsements do have a positive impact on the evaluation of durable goods, but do not affect the evaluation of frequently purchased products. This finding largely confirms the assumptions of the match-up model, the meaning transfer model, and the ELM model.

  7. Celebrities: From Teachers to Friends : A Test of Two Hypotheses on the Adaptiveness of Celebrity Gossip.

    Science.gov (United States)

    De Backer, Charlotte J S; Nelissen, Mark; Vyncke, Patrick; Braeckman, Johan; McAndrew, Francis T

    2007-12-01

    In this paper we present two compatible hypotheses to explain interest in celebrity gossip. The Learning Hypothesis explains interest in celebrity gossip as a by-product of an evolved mechanism useful for acquiring fitness-relevant survival information. The Parasocial Hypothesis sees celebrity gossip as a diversion of this mechanism, which leads individuals to misperceive celebrities as people who are part of their social network. Using two preliminary studies, we tested our predictions. In a survey with 838 respondents and in-depth interviews with 103 individuals, we investigated how interest in celebrity gossip was related to several dimensions of the participants' social lives. In support of the Learning Hypothesis, age proved to be a strong predictor of interest in celebrities. In partial support of the Parasocial Hypothesis, media exposure, but not social isolation, was a strong predictor of interest in celebrities. The preliminary results support both theories, indicate that across our life span celebrities move from being teachers to being friends, and open up a list of future research opportunities.

  8. Performing Belonging, celebrating invisibility?

    DEFF Research Database (Denmark)

    Juul, Kristine

    2014-01-01

    Serbian migrants living transnational lives consciously or unconsciously move between visibility and invisibility in their performance of migrant success stories. A case in point are public festivals, performed to make visible migrants’ successful inclusion in Danish society, i.e. celebrating...... invisibility. Meanwhile, other celebrations are consciously relegated to the invisible confines of the Serbian homeland. This article analyses celebrations in Denmark and in Serbia and shows how visible displays of ethnicity and difference tend to turn into easily palatable heritage versions of Serbian culture...... when performed in a Danish context. In turn, the visibility acquired through celebrations of migrants’ belonging in their homeland is inclined to render invisible those who did not take part in the migration experience....

  9. Students Perceptions about Celebrity Endorsement

    Directory of Open Access Journals (Sweden)

    Mersid Poturak

    2013-01-01

    Full Text Available The instrument of celebrity endorsement has nowadays become a pervasive element in advertising and communication management. It is unanimously accepted that celebrity endorsement can grant extraordinary characteristics to a product or service that may have lacked otherwise. The great number of celebrities endorsing brands has been increasing over the past decades. The purpose of this study is to examine perceptions of the student population in Bosnia and Herzegovina (hereafter named BiH about the celebrity endorsement. Questionnaire is designed and used to survey a randomly selected sample of university students and 125 usable responses were obtained. During the research, five hypotheses have been tested. Data were analyzed by performing descriptive statistics and Chi-Square test. Chi-Square test was used to analyze relationship between nationality of respondents and factors that influence decision of choosing celebrity endorser by firm. Findings show that students perceive celebrities as a very important factor in advertisements.

  10. The quandry of benchmarking broadcasts

    International Nuclear Information System (INIS)

    Karonis, N T; Supinski, B R

    1999-01-01

    A message passing library's implementation of broadcast communication can significantly affect the performance of applications built with that library. In order to choose between similar implementations or to evaluate available libraries, accurate measurements of broadcast performance are required. As we demonstrate, existing methods for measuring broadcast performance are either inaccurate or inadequate. Fortunately, we have designed an accurate method for measuring broadcast performance. Measuring broadcast performance is not simple. Simply sending one broadcast after another allows them to proceed through the network concurrently, thus resulting in accurate per broadcast timings. Existing methods either fail to eliminate this pipelining effect or eliminate it by introducing overheads that are as difficult to measure as the performance of the broadcast itself. Our method introduces a measurable overhead to eliminate the pipelining effect

  11. Probabilistic broadcasting of mixed states

    International Nuclear Information System (INIS)

    Li Lvjun; Li Lvzhou; Wu Lihua; Zou Xiangfu; Qiu Daowen

    2009-01-01

    It is well known that the non-broadcasting theorem proved by Barnum et al is a fundamental principle of quantum communication. As we are aware, optimal broadcasting (OB) is the only method to broadcast noncommuting mixed states approximately. In this paper, motivated by the probabilistic cloning of quantum states proposed by Duan and Guo, we propose a new way for broadcasting noncommuting mixed states-probabilistic broadcasting (PB), and we present a sufficient condition for PB of mixed states. To a certain extent, we generalize the probabilistic cloning theorem from pure states to mixed states, and in particular, we generalize the non-broadcasting theorem, since the case that commuting mixed states can be exactly broadcast can be thought of as a special instance of PB where the success ratio is 1. Moreover, we discuss probabilistic local broadcasting (PLB) of separable bipartite states

  12. Celebrating Einstein

    Science.gov (United States)

    Shapiro Key, Joey; Yunes, Nicolas

    2013-04-01

    The Gravity Group at Montana State University (MSU) hosted Celebrating Einstein, a free public arts and multimedia event celebrating Einstein and his ideas in Bozeman, Montana April 2-6, 2013. The products of our efforts are now available to any party interested in hosting a similar event. Celebrating Einstein is a truly interdisciplinary effort including art, film, dance, music, physics, history, and education. Events included a black hole immersive art installation, a series of public talks by physicists, and Einstein lessons in the public schools leading up to a live free public multimedia performance including a professional dance company, a live interview with a renowned physicist, and an original score composed for the MSU student symphony to be performed with an original film produced by the Science and Natural History film program at MSU. This project is funded by the Montana Space Grant Consortium, Montana State University, and the National Science Foundation.

  13. Celebrities in International Affairs

    DEFF Research Database (Denmark)

    Richey, Lisa Ann; Budabin, Alexandra Cosima

    2016-01-01

    Celebrity engagement in global “helping” is not a simple matter of highly photogenic caring for needy others across borders; it is a complex relationship of power that often produces contradictory functions in relation to the goals of humanitarianism, development, and advocacy. This article argues...... that celebrities are acting as other elite actors in international affairs: investing considerable capital into processes that are highly political. It traces the emergence and practices of the elite politics of celebrities in North-South relations, an evolution made possible by recent changes in aid practices......, media, and NGOs, then considers exemplary cases of Angelina Jolie in Burma, Ben Affleck in the Democractic Republic of Congo, and Madonna in Malawi. These celebrity practices as diplomats, experts, and humanitarians in international affairs illustrate the diverse and contradictory forms of engagement...

  14. Applied Anthropology in Broadcasting

    Science.gov (United States)

    Eiselein, E. B.

    1976-01-01

    Three different applied media anthropology projects are described. These projects stem from the broadcasters' legal need to know about the community (community ascertainment), the broadcasters' need to know about the station audience (audience profile), and the broadcasters' desire to change a community (action projects). (Author)

  15. Relay-based information broadcast in complex networks

    Science.gov (United States)

    Fan, Zhongyan; Han, Zeyu; Tang, Wallace K. S.; Lin, Dong

    2018-04-01

    Information broadcast (IB) is a critical process in complex network, usually accomplished by flooding mechanism. Although flooding is simple and no prior topological information is required, it consumes a lot of transmission overhead. Another extreme is the tree-based broadcast (TB), for which information is disseminated via a spanning tree. It achieves the minimal transmission overhead but the maintenance of spanning tree for every node is an obvious obstacle for implementation. Motivated by the success of scale-free network models for real-world networks, in this paper, we investigate the issues in IB by considering an alternative solution in-between these two extremes. A novel relay-based broadcast (RB) mechanism is proposed by employing a subset of nodes as relays. Information is firstly forwarded to one of these relays and then re-disseminated to others through the spanning tree whose root is the relay. This mechanism provides a trade-off solution between flooding and TB. On one hand, it saves up a lot of transmission overhead as compared to flooding; on the other hand, it costs much less resource for maintenance than TB as only a few spanning trees are needed. Based on two major criteria, namely the transmission overhead and the convergence time, the effectiveness of RB is confirmed. The impacts of relay assignment and network structures on performance are also studied in this work.

  16. 47 CFR 76.630 - Compatibility with consumer electronics equipment.

    Science.gov (United States)

    2010-10-01

    ... 47 Telecommunication 4 2010-10-01 2010-10-01 false Compatibility with consumer electronics equipment. 76.630 Section 76.630 Telecommunication FEDERAL COMMUNICATIONS COMMISSION (CONTINUED) BROADCAST... Compatibility with consumer electronics equipment. (a) Cable system operators shall not scramble or otherwise...

  17. The effectiveness of celebrities in conservation marketing.

    Science.gov (United States)

    Duthie, Elizabeth; Veríssimo, Diogo; Keane, Aidan; Knight, Andrew T

    2017-01-01

    Celebrities are frequently used in conservation marketing as a tool to raise awareness, generate funding and effect behaviour change. The importance of evaluating effectiveness is widely recognised in both marketing and conservation but, to date, little research into the effectiveness of celebrity endorsement as a tool for conservation marketing has been published. Using a combination of interviews and an online choice survey instrument, we investigated the extent to which a sample of UK-based conservation organisations, and other charities, evaluate their own usage of celebrity endorsement, and then carried out an experimental evaluation of a hypothetical marketing campaign. This experiment compared participants' willingness-to-engage (WTE) with, and recall of, a conservation message presented in versions of an advert featuring one of three prominent UK celebrities (David Beckham, Chris Packham or HRH Prince William) or a non-celebrity control treatment (featuring Crawford Allan, a director of TRAFFIC USA). We find that the organisations we interviewed did not routinely evaluate their marketing campaigns featuring celebrities. Furthermore, our experiment provides evidence that celebrity endorsement can produce both positive and negative effects. Participants were more willing to engage when presented with an advert featuring one of the three celebrities than the non-celebrity control, and WTE varied according to the characteristics of the celebrity and the respondent. However, celebrities were less effective at generating campaign message recall than non-celebrities. These findings suggest that celebrity endorsement should be used carefully. Further work is required to fully understand the role celebrity endorsers can play in conservation but, drawing on best practice from the field of marketing, this study introduces an approach to evaluation which could be applied more widely to improve the effectiveness of conservation marketing.

  18. The effectiveness of celebrities in conservation marketing.

    Directory of Open Access Journals (Sweden)

    Elizabeth Duthie

    Full Text Available Celebrities are frequently used in conservation marketing as a tool to raise awareness, generate funding and effect behaviour change. The importance of evaluating effectiveness is widely recognised in both marketing and conservation but, to date, little research into the effectiveness of celebrity endorsement as a tool for conservation marketing has been published. Using a combination of interviews and an online choice survey instrument, we investigated the extent to which a sample of UK-based conservation organisations, and other charities, evaluate their own usage of celebrity endorsement, and then carried out an experimental evaluation of a hypothetical marketing campaign. This experiment compared participants' willingness-to-engage (WTE with, and recall of, a conservation message presented in versions of an advert featuring one of three prominent UK celebrities (David Beckham, Chris Packham or HRH Prince William or a non-celebrity control treatment (featuring Crawford Allan, a director of TRAFFIC USA. We find that the organisations we interviewed did not routinely evaluate their marketing campaigns featuring celebrities. Furthermore, our experiment provides evidence that celebrity endorsement can produce both positive and negative effects. Participants were more willing to engage when presented with an advert featuring one of the three celebrities than the non-celebrity control, and WTE varied according to the characteristics of the celebrity and the respondent. However, celebrities were less effective at generating campaign message recall than non-celebrities. These findings suggest that celebrity endorsement should be used carefully. Further work is required to fully understand the role celebrity endorsers can play in conservation but, drawing on best practice from the field of marketing, this study introduces an approach to evaluation which could be applied more widely to improve the effectiveness of conservation marketing.

  19. Theme Issue: European Broadcasting.

    Science.gov (United States)

    Howkins, John, Ed.

    1977-01-01

    In this document separate articles deal with the following topics: recommendations for future British broadcasting policies that recently were proposed to the British Parliament by the Committee on the Future of Broadcasting; specific media goals set by the Swedish Committee on Broadcasting; communications policy making in Austria; a new…

  20. Broadcasting house

    DEFF Research Database (Denmark)

    Sattrup, Peter Andreas

    2008-01-01

    Regarding the transformation of the Danish Broadcasting Hq. (1934-1945) in Frederiksberg by Vilhelm Lauritzen into the Royal Danish Academy of Music. Analysis, principles, flexibility and change.......Regarding the transformation of the Danish Broadcasting Hq. (1934-1945) in Frederiksberg by Vilhelm Lauritzen into the Royal Danish Academy of Music. Analysis, principles, flexibility and change....

  1. Significant Decline in Celebrity Usage in Advertising

    DEFF Research Database (Denmark)

    Schimmelpfennig, Christian; Hollensen, Svend

    2016-01-01

    Over the decades, the use of celebrities in advertising has increased. Research suggests that in western countries between 20% and 30% of all advertising used celebrities in the late 1990s. During the past 10 years, however, the use of celebrities in advertising has plunged. This paper discusses...... why advertisers are turning away from using major celebrities in their campaigns, and what alternative individuals may be used instead of the celebrities....

  2. New Generation of Broadcasting Satellite Systems: New Markets and Business Developments

    Science.gov (United States)

    Perrot, Bruno; Michel, Cyril; Villaret, Stéfanie

    2002-01-01

    Since the deployment of the first Digital Broadcasting Satellite Systems, European satellite operators and service providers have been faced with the continuously increasing demand for Digital Broadcasting Services. Their success is built on the availability of the MPEG and DVB standards. Undoubtedly, conventional digital television broadcasting is today the `Killer' application. Various service providers already offer multimedia applications through DVB-S systems based upon the `Push' technology. Although these services do not currently represent the core business for broadcasting satellite operators, their percentage is increasing. `Push' technology services include Data Carousel, Webcasting, Turbo Internet, File casting and so on. Such technology can support the implementation of different emerging multimedia services scenarios from Newsgroups, Network collaborative learning, and tele-medicine, to others that may be invented in the near future. The penetration rate of multi-channel television reception is still increasing. Broadcasting satellites benefit both from the development of new, more segmented and sophisticated offers and from the development of Internet services. Satellite is likely to enter these new markets at different levels of the value chain: Even if the satellite has demonstrated its capacity to fully serve the television, combinations with other networks may be necessary to address the new markets: at the consumer premises, Internet-related services will require a return path; at the backbone level, satellite becomes a component of a full telecommunications solution. This article focuses on the European market and proposes:

  3. Economic Theory and Broadcasting.

    Science.gov (United States)

    Bates, Benjamin J.

    Focusing on access to audience through broadcast time, this paper examines the status of research into the economics of broadcasting. The paper first discusses the status of theory in the study of broadcast economics, both as described directly and as it exists in the statement of the basic assumptions generated by prior work and general…

  4. 8 CFR 204.13 - How can the International Broadcasting Bureau of the United States Broadcasting Board of...

    Science.gov (United States)

    2010-01-01

    ... description of the job to be performed; and (ii) The broadcasting expertise held by the alien, including how... broadcasts; hosts for news broadcasts, news analysis, editorial and other broadcast features; or a news analysis specialist. The term broadcaster does not include individuals performing purely technical or...

  5. 77 FR 9187 - Carriage of Digital Television Broadcast Signals: Amendment to the Commission's Rules

    Science.gov (United States)

    2012-02-16

    ... Digital Television Broadcast Signals: Amendment to the Commission's Rules AGENCY: Federal Communications... native format (e.g., .doc, .xml, .ppt, searchable .pdf). Participants in this proceeding should... Commission adopted certain rules to protect consumers as the transition to digital television (DTV...

  6. Antecedents of Taiwanese adolescents' purchase intention toward the merchandise of a celebrity: the moderating effect of celebrity adoration.

    Science.gov (United States)

    Chiou, Jyh-Shen; Huang, Chien-Yi; Chuang, Min-Chieh

    2005-06-01

    The purpose of the present study was to investigate the relative importance of adolescents' attitude toward an act (the degree to which the person had a favorable or unfavorable evaluation or appraisal of the act's behavior in question), perceived norm, and perceived behavioral control in predicting Taiwanese adolescents' intention to purchase the merchandise of a celebrity when they had different levels of celebrity adoration. The present results showed that the relative strengths of attitude toward the act and the perception of behavioral control in predicting purchase intention toward the merchandise of a celebrity were stronger for adolescents in the celebrity adoration group than for adolescents in the celebrity nonadoration group. On the other hand, the relative importance of the perceived norm in predicting the attitude toward the act and the purchase intention was stronger for adolescents in the celebrity nonadoration group than for adolescents in the celebrity adoration group.

  7. 47 CFR 0.434 - Data bases and lists of authorized broadcast stations and pending broadcast applications.

    Science.gov (United States)

    2010-10-01

    ... stations and pending broadcast applications. 0.434 Section 0.434 Telecommunication FEDERAL COMMUNICATIONS... Commission § 0.434 Data bases and lists of authorized broadcast stations and pending broadcast applications... broadcast stations, pending applications for such stations, and rulemaking proceedings involving amendments...

  8. Food choice and overconsumption: effect of a premium sports celebrity endorser.

    Science.gov (United States)

    Boyland, Emma J; Harrold, Joanne A; Dovey, Terence M; Allison, Maxine; Dobson, Sarah; Jacobs, Marie-Claire; Halford, Jason C G

    2013-08-01

    To determine whether exposure to celebrity endorsement in television (TV) food advertising and a nonfood context would affect ad libitum intake of the endorsed product and a perceived alternative brand. A total of 181 children from the UK aged 8-11 years viewed 1 of the following embedded within a cartoon: (1) a commercial for Walker's Crisps (potato chips), featuring a long-standing celebrity endorser; (2) a commercial for a savory food; (3) TV footage of the same endorser in his well-known role as a TV presenter; or (4) a commercial for a nonfood item. Children's ad libitum intake of potato chips labeled "Walker's" and "supermarket brand" was measured using ANOVA. Children who viewed the endorsed commercial or the TV footage of the endorser outside of a food context consumed significantly more of the Walker's chips compared with children in other groups. These children did not reduce their intake of the supermarket brand product to compensate; thus, the endorser effect contributed to overconsumption. The influence of a celebrity endorser on food intake in children extends beyond his or her role in the specific endorsed food commercial, prompting increased consumption of the endorsed brand even when the endorser has been viewed in a nonfood context. Our data suggest that the ubiquitous nature of celebrity media presence may reinforce unhealthy eating practices in children, although research with other endorsers is needed. Copyright © 2013 Mosby, Inc. All rights reserved.

  9. The Celebrity Scientists

    OpenAIRE

    Fahy, Declan

    2010-01-01

    This collective case study examines how four contemporary British scientists and popular science writers, Stephen Hawking, Richard Dawkins, Susan Greenfield and James Lovelock, are portrayed in mass media as celebrities. It finds that the scientists’ private and public lives merge in their representations, their images commodified and marketed by the cultural industries, their mediated personae embodying abstract ideas of truth and reason. The celebrity scientists base their authority on thei...

  10. Kids Sell: Celebrity Kids’ Right to Privacy

    Directory of Open Access Journals (Sweden)

    Seong Choul Hong

    2016-04-01

    Full Text Available The lives of celebrities are often spotlighted in the media because of their newsworthiness; however, many celebrities argue that their right to privacy is often infringed upon. Concerns about celebrity privacy are not limited to the celebrities themselves and often expand to their children. As a result of their popularity, public interest has pushed paparazzi and journalists to pursue trivial and private details about the lives of both celebrities and their children. This paper investigates conflicting areas where the right to privacy and the right to know collide when dealing with the children of celebrities. In general, the courts have been unsympathetic to celebrity privacy claims, noting their newsworthiness and self-promoted characteristic. Unless the press violates news-gathering ethics or torts, the courts will often rule in favor of the media. However, the story becomes quite different when related to an infringement on the privacy of celebrities’ children. This paper argues that all children have a right to protect their privacy regardless of their parents’ social status. Children of celebrities should not be exempt to principles of privacy just because their parents are a celebrity. Furthermore, they should not be exposed by the media without the voluntary consent of their legal patrons. That is, the right of the media to publish and the newsworthiness of children of celebrities must be restrictedly acknowledged.

  11. Celebrity-led development organisations

    DEFF Research Database (Denmark)

    Budabin, Alexandra Cosima; Rasmussen, Louise Mubanda; Richey, Lisa Ann

    2017-01-01

    The past decade has seen a frontier open up in international development engagement with the entrance of new actors such as celebrity-led organisations. We explore how such organisations earn legitimacy with a focus on Madonna’s Raising Malawi and Ben Affleck’s Eastern Congo Initiative. The study...... for funding, endorsements, and expertise. We argue that the ways in which celebrity-led organisations establish themselves as legitimate development actors illustrate broader dynamics of the machinery of development.......The past decade has seen a frontier open up in international development engagement with the entrance of new actors such as celebrity-led organisations. We explore how such organisations earn legitimacy with a focus on Madonna’s Raising Malawi and Ben Affleck’s Eastern Congo Initiative. The study...... draws from organisational materials, interviews, mainstream news coverage, and the texts of the celebrities themselves to investigate the construction of authenticity, credibility, and accountability. We find these organisations earn legitimacy and flourish rapidly amid supportive elite networks...

  12. Social Butterflies- How Social Media Influencers are the New Celebrity Endorsement

    OpenAIRE

    Burke, Kayleigh Elizabeth

    2017-01-01

    The rapid growth of visual microblogging platforms, such as Instagram, has created new opportunities for brands to communicate with stakeholders. As these platforms evolve, brands have had to adapt in order to use the available social media platforms to gain visibility in the millennial audience. Recently brands have turned to online 'celebrities' known as a social media influencer (SMI) to distribute information and influence consumers' product perceptions. This specifically has become a com...

  13. Broadcast Services. Information Bulletin No. 3.

    Science.gov (United States)

    Federal Communications Commission, Washington, DC.

    Radio and television broadcasting is authorized and regulated by the Federal Communications Commission (FCC). Following a brief description of the development of broadcasting, broadcast regulations, and the Commission, this report examines various aspects of the subject pertaining to the fairness doctrine, political broadcasting, advertising, sale…

  14. A theoretical reflection of celebrity endorsement in Nigeria

    Directory of Open Access Journals (Sweden)

    Milford I Udo

    2015-07-01

    Full Text Available The use of celebrities such as movie stars, sports heroes, entertainers, music experts and all the likes as endorsers by marketers in promoting brand awareness, recognition, and preferences, has become the order of the day in advertising practices both in developed and developing economies. It therefore behooves on marketing professionals to design possible techniques to enhance its effective use by companies. This instigated the researchers to theoretically examine what celebrity endorsement is all about, celebrity-worship relationship and endorser effects, risks associated with the use of celebrity endorsement and celebrity endorsement selection criteria. A critical review of extant literature revealed that celebrity endorsement makes advertisement more memorable and the company in the short-run generates high brand awareness as well as an increase in market share. There are certain risks associated with celebrity endorsement such as negative publicity, overshadowing, multiple endorsement, over-endorsement, extinction and cost implications. The study indicated that, successful celebrity endorsement is a combination of attributes such as trustworthiness, expertise, similarity, familiarity, likeability, and a match between the celebrity and the message (brand,. To ensure the effective use of celebrity endorsement, the paper highlighted some strategic options.

  15. Consumer Attitudes Toward Advertisement and Brand, Based on the Number of Endorsers and Product Involvement: An Experimental Study

    Directory of Open Access Journals (Sweden)

    Tanti Handriana

    2017-12-01

    Full Text Available Utilizing endorsers in the advertising industry to promote products is currently on the rise, and employing celebrities as the endorsers is still the marketers’ favorite method. This study aims to analyze the influence of the number of endorsers and the product’s involvement on the consumers’ attitude towards the advertisement and the brand. The research’s approach used a 2x2 factorial experimental design. A total of 120 undergraduate students, who were further divided into 4 groups, were selected as the respondents of this study. The results show the differences in consumer attitudes towards advertisements and the brand, based on the number of endorsers and the product’s involvement. The study also reveals that if there is low involvement with the product, multiple celebrity endorsements will generate a better consumers’ attitude towards it than a single celebrity endorsement. Multiple celebrity endorsements will also generate a better attitude among the consumers towards the brand than a single celebrity endorsement will produce.

  16. Implications of Internet on Broadcasting

    DEFF Research Database (Denmark)

    Henten, Anders; Tadayoni, Reza

    One of the main challenges within broadcasting research in the recent years has been to understand the evolution from traditional broadcasting to digital broadcasting. The aim of this paper is to step further and give an analysis of Internet’s influence on traditional broadcasting services....... In this analysis an inter-disciplinary approach is used, where technological, economic, political and cultural drivers and barriers in this development are identified. It is then shown to what degree these parameters and the inter-relation between them influence this development....

  17. Evolution of broadcast content distribution

    CERN Document Server

    Beutler, Roland

    2017-01-01

    This book discusses opportunities for broadcasters that arise with the advent of broadband networks, both fixed and mobile. It discusses how the traditional way of distributing audio-visual content over broadcasting networks has been complemented by the usage of broadband networks. The author shows how this also gives the possibility to offer new types of interactive or so-called nonlinear services. The book illustrates how change in distribution technology is accelerating the need for broadcasters around the world to adapt their content distribution strategy and how it will impact the portfolios of content they offer. Outlines the shift in broadcast content distribution paradigms and related strategic issues Provides an overview of the new broadcasting ecosystem encompassing new types of content, user habits, expectations, and devices Discusses complementary usage of different distribution technologies and platforms.

  18. Celebration of Scientific Anniversaries

    DEFF Research Database (Denmark)

    Berg, Rolf W.

    1997-01-01

    The discovery of the Electron 100 years ago by J.J.Thompson is celebrated. Details about the discovery is reviewed. A longer nonpublished article on the subject is available from the author.......The discovery of the Electron 100 years ago by J.J.Thompson is celebrated. Details about the discovery is reviewed. A longer nonpublished article on the subject is available from the author....

  19. Optic Fibers as a Broadcasting Media

    Directory of Open Access Journals (Sweden)

    Jusuf QARKAXHIJA

    2018-04-01

    Full Text Available Fast brodcasting of an information is always a challange from our daily activities. Through fast broadcasting of the information always created pre-eminence in military activities, business, researching, etc. From ancient times we know that information was orally and hand in hand broadcasted which in most of the times casused in loss of information and due to this also in loss of activities which are mentioned above. Due to information technology notably computer networks and internet overtime information started broadcasting faster. Information started broadcasting through copper wires and through wireless. Big applications started to develop with the increased use of Internet, high quality broadcasting (HD, video on demand broadcasting (VoD, triple pay broadcasting (three services on a medium, etc., then these two mediums couldn’t complete all these requests. Therfore after these problems, optic fiber began to be used as a broadcasting medium which eleminated all the defects of other mediums. Importance of this paper work is telling developing stages of optic fiber, it’s characteristics and it’s losses. Then it is shown that which devises enforce the signal of fibers and in the end all three mediums that we mentioned are compared on the basis of attributes. Findings form the paper will only enforce that knowledge we had before about optic fiber, the best broadcasting medium.

  20. The Use of Television Format Adaptation in Denmark: Public Service Broadcasters Compared to Commercial Broadcasters

    DEFF Research Database (Denmark)

    Jensen, Pia Majbritt

    brought about major changes in both production and scheduling. This paper evaluates the impact that format adaptation has had in Denmark on public service broadcasters (PSBs) compared to commercial broadcasters. To illustrate transnational differences, references are made to Germany and Australia. First......, a quantitative analysis of PSB and commercial schedules in Denmark is presented to establish the extent to which PSBs have employed formats between 2000 and 2012, and how this compares with commercial broadcasters. Secondly, a qualitative analysis looks into genre and the nature of the individual formats...... employed to assess any important differences between the formats in the two sectors. Most formats fall within entertainment and is well suited to providing the consumption friendly environment that commercial broadcasters seek to offer their advertising clients (Brennan 2012). Broadcasters also favour...

  1. Commercial satellite broadcasting for Europe

    Science.gov (United States)

    Forrest, J. R.

    1988-12-01

    A review is presented of the current television broadcasting situation in European countries, which involves a varied mix of terrestrial VHF or UHF systems and cable networks. A small market has emerged in Europe for receivers using the low-power telecommunications satellite transmission between the program providers and cable network companies. This is expected to change with the launch of medium-power pan-European telecommunication satellites (e.g. ASTRA, EUTELSAT II), which are now directly addressing the market of home reception. DBS (direct broadcast satellite) in the UK, using the D-MAC transmission standard, will offer three additional television channels, data broadcasting services, and a planned evolution to compatible forms of wide-screen, high-definition television. Comments are given on receiver and conditional access system standardization. Some views are expressed on satellite broadcasting as part of an overall broadcasting framework for the future.

  2. Materialities of Law: Celebrity Production and the Public Domain

    Directory of Open Access Journals (Sweden)

    Esther Milne

    2009-12-01

    Full Text Available Celebrity production and consumption are powerful socio-economic forces. The celebrity functions as a significant economic resource for the commercial sector and plays a fundamental symbolic role within culture by providing a shared ‘vocabulary’ through which to understand contemporary social relations. A pivotal element of this allure is the process by which the celebrity figure is able to forge an intimate link with its audience, often producing public expressions of profound compassion, respect or revulsion. This process, however, is complicated by emerging participatory media forms whose impact is experienced as new conditions of possibility for celebrity production and consumption. As Marshall argues, video mash-ups of celebrity interviews, such as those of Christian Bale or Tom Cruise, are dramatically changing the relation between celebrity and audience (Marshall, 2006: 640. Meanings produced by these audience remixes challenge the extent to which a celebrity might control her image. So is the celebrity personality, therefore, a public or private commodity? Who owns the celebrity image within remix culture? Although the celebrity figure has been thoroughly researched in relation to its patterns of consumption; semiotic power; and industry construction; less attention has been focused on the forms of celebrity governance enabled by legislative and case law settings. How might the law deal with the significant economic and cultural power exercised within celebrity culture?

  3. 22 CFR 52.1 - Celebration of marriage.

    Science.gov (United States)

    2010-04-01

    ... 22 Foreign Relations 1 2010-04-01 2010-04-01 false Celebration of marriage. 52.1 Section 52.1 Foreign Relations DEPARTMENT OF STATE NATIONALITY AND PASSPORTS MARRIAGES § 52.1 Celebration of marriage. Foreign Service officers are forbidden to celebrate marriages. [31 FR 13546, Oct. 20, 1966] ...

  4. Broadcasting of inseparability

    International Nuclear Information System (INIS)

    Adhikari, Satyabrata; Choudhury, B S; Chakrabarty, Indranil

    2006-01-01

    Suppose we are given an entangled pair and asked how well we can produce two entangled pairs starting from a given entangled pair using only local operations. To respond to this question, we study broadcasting of entanglement using a state-dependent quantum cloning machine as a local copier. We show that the length of the interval for probability-amplitude-squared α 2 for broadcasting of entanglement using a state-dependent cloner can be made larger than the length of the interval for probability-amplitude-squared for broadcasting entanglement using a state-independent cloner. Further we show that there exists a local state-dependent cloner which gives better quality copy (in terms of average fidelity) of an entangled pair than the local universal cloner

  5. PERAN PERSEPSI NILAI DALAM MEMEDIASI PENGARUH KREDIBILITAS CELEBRITY ENDORSER TERHADAP NIAT BELI PRODUK KOSMETIK MAYBELLINE DI KOTA DENPASAR

    Directory of Open Access Journals (Sweden)

    Gusti Ayu Pangastuti Arsinta

    2015-10-01

    Full Text Available The rapid growth and increasing competition in the business of cosmetic product and also the more selective consumer, makes cosmetic companies do efforts in providing information about the products and create a positive association to attract potential customers. The purpose of this study is to determine the role of perceived value in mediating the effect of celebrity endorser credibility on purchase intention of Maybelline cosmetics products in Denpasar. The sample size was 70 people, determined with non-probability sampling methods, especially incidental and purposive sampling. The analysis technique used was PLS (Partial Least Square. The results of this study indicate that the celebrity endorser credibility influence positively purchase intention and perceived value. Additionally, perceived value has positive impact on purchase intention. Perceived value emerges as variable which mediate partially the effect of celebrity endorser credibility on purchase intention.

  6. A worthy celebration

    CERN Multimedia

    2014-01-01

    What a couple of weeks this has been, with events ranging from cinema through music to TEDxCERN and the culminating celebration on Monday, the day that CERN turned 60. It has been a remarkable 60 years for CERN and the countries that support it. I think it is fair to say that we marked the milestone with dignity, passing the message of science as a driving force for peace.   Now that the anniversary month is over, the first thing I would like to do is say thank you. Thank you to all the people in the CERN community who contributed, and are still contributing, to marking the anniversary with events at CERN and around our Member States. We formally kicked off the celebrations in July with an event at UNESCO in Paris. For those who missed it, you can still watch it here. And the celebrations reached a magnificent conclusion with a fitting ceremony here at CERN on Monday. There were speeches that touched our hearts and minds, and a fantastic performance from the European Union Youth Orchestra, s...

  7. A Resource Curriculum in Broadcast Media. Bulletin No. 8025.

    Science.gov (United States)

    Herian, Roger; Moen, Mary

    A resource for teachers who design instructional programs in broadcast media, this curriculum guide consists of eight units which deal with the nature of broadcast media, broadcast programming and public interest, broadcast advertising, broadcast regulation, societal effects of broadcasting, broadcasting and future technology, radio broadcasting,…

  8. 47 CFR 73.3572 - Processing of TV broadcast, Class A TV broadcast, low power TV, TV translators, and TV booster...

    Science.gov (United States)

    2010-10-01

    ... 47 Telecommunication 4 2010-10-01 2010-10-01 false Processing of TV broadcast, Class A TV broadcast, low power TV, TV translators, and TV booster applications. 73.3572 Section 73.3572... Rules Applicable to All Broadcast Stations § 73.3572 Processing of TV broadcast, Class A TV broadcast...

  9. Celebrity chefs put their left cheek forward: Cover image orientation in celebrity cookbooks.

    Science.gov (United States)

    Lindell, Annukka K

    2017-09-01

    Portrait pose orientations influence perception: the left cheek is more emotionally expressive; females' right cheeks appear more attractive. Posing biases are established in paintings, photographs, and advertisements, however, book covers have not previously been examined. This paper assesses cover image orientation in a book genre that frequently features a cover portrait: the celebrity cookbook. If marketers intuitively choose to enhance chefs' emotional expressivity, left cheek poses should predominate; if attractiveness is more important, right cheek poses will be more frequent for females, with a left or no cheek bias for males. Celebrity cookbook covers (N = 493) were sourced online; identity, portrait orientation, photo type, and sex were coded. For celebrity cookbooks, left cheek covers (39.6%) were more frequent than right cheek (31.6%) or midline covers (28.8%); sex did not predict pose orientation. An interaction between photo type and sex bordered on significance: photo type did not influence females' pose orientation; for males, the left cheek bias present for head and torso images was absent for full body and head only photos. Overall, the left cheek bias for celebrity cookbook covers implies that marketers intuitively select images that make the chefs appear happier and/or more emotionally expressive, enhancing engagement with the audience.

  10. Broadcast Coded Slotted ALOHA

    DEFF Research Database (Denmark)

    Ivanov, Mikhail; Brännström, Frederik; Graell i Amat, Alexandre

    2016-01-01

    We propose an uncoordinated medium access control (MAC) protocol, called all-to-all broadcast coded slotted ALOHA (B-CSA) for reliable all-to-all broadcast with strict latency constraints. In B-CSA, each user acts as both transmitter and receiver in a half-duplex mode. The half-duplex mode gives ...

  11. Relation between 'no broadcasting' for noncommuting states and 'no local broadcasting' for quantum correlations

    International Nuclear Information System (INIS)

    Luo Shunlong; Li Nan; Cao Xuelian

    2009-01-01

    The no-broadcasting theorem, first established by Barnum et al. [Phys. Rev. Lett. 76, 2818 (1996)], states that a set of quantum states can be broadcast if and only if it constitutes a commuting family. Quite recently, Piani et al. [Phys. Rev. Lett. 100, 090502 (2008)] showed, by using an ingenious and sophisticated method, that the correlations in a single bipartite state can be locally broadcast if and only if the state is effectively a classical one (i.e., the correlations therein are classical). In this Brief Report, under the condition of nondegenerate spectrum, we provide an alternative and significantly simpler proof of the latter result based on the original no-broadcasting theorem and the monotonicity of the quantum relative entropy. This derivation motivates us to conjecture the equivalence between these two elegant yet formally different no-broadcasting theorems and indicates a subtle and fundamental issue concerning spectral degeneracy which also lies at the heart of the conflict between the von Neumann projection postulate and the Lueders ansatz for quantum measurements. This relation not only offers operational interpretations for commutativity and classicality but also illustrates the basic significance of noncommutativity in characterizing quantumness from the informational perspective.

  12. Random broadcast on random geometric graphs

    Energy Technology Data Exchange (ETDEWEB)

    Bradonjic, Milan [Los Alamos National Laboratory; Elsasser, Robert [UNIV OF PADERBORN; Friedrich, Tobias [ICSI/BERKELEY; Sauerwald, Tomas [ICSI/BERKELEY

    2009-01-01

    In this work, we consider the random broadcast time on random geometric graphs (RGGs). The classic random broadcast model, also known as push algorithm, is defined as: starting with one informed node, in each succeeding round every informed node chooses one of its neighbors uniformly at random and informs it. We consider the random broadcast time on RGGs, when with high probability: (i) RGG is connected, (ii) when there exists the giant component in RGG. We show that the random broadcast time is bounded by {Omicron}({radical} n + diam(component)), where diam(component) is a diameter of the entire graph, or the giant component, for the regimes (i), or (ii), respectively. In other words, for both regimes, we derive the broadcast time to be {Theta}(diam(G)), which is asymptotically optimal.

  13. Olympic Broadcast Rights

    OpenAIRE

    Žižka, Martin

    2014-01-01

    Title: Olympic Broadcast Rights Objectives: The main objective of this thesis is to analyse the revenue derived from the sale of the broadcasting rights to the Olympics by Olympic Movement. In the thesis are analysed the total sum of revenue, selected territory and compared the proportion that belongs to the International Olympic Committee and the Organizing Committee of the Olympic Games. The secondary objective is to adapt and calculation of the conversion mechanism for the transfer of amou...

  14. The celebrity appeal questionnaire: sex, entertainment, or leadership.

    Science.gov (United States)

    Stever, Gayle S

    2008-08-01

    The Celebrity Appeal Questionnaire was constructed to operationalize constructs related to why fans are attracted to their favorite celebrities and was developed for use with fan bases for specific celebrities. This revised version asked fans of a specific celebrity to rank order three roles they might see the target celebrity playing in society with an option to not rank them at all. Of 409 respondents attending Josh Groban fan club meetings, 75% said Groban's most important role in society was as a leader and role model in trying to make the world a better place. A factor analysis of correlations of Likert-type scale ratings and an analysis relating those factors back to the rank orderings support the internal reliability and validity of the questionnaire.

  15. Broadcast design in cognitive radio ad hoc networks

    CERN Document Server

    Song, Yi

    2014-01-01

    This SpringerBrief investigates the special challenges of broadcast design in cognitive radio (CR) ad hoc networks. It introduces two broadcast protocols in CR ad hoc networks: a quality-of-service based broadcast protocol under blind information and a fully-distributed broadcast protocol with collision avoidance. A novel unified analytical model is also presented to analyze the performance of the broadcast protocols. This is the first book dedicated to the unique broadcast design challenges in CR ad hoc networks. The authors also discuss the recent research on the performance analysis of broa

  16. Bosons & More: Celebrating CERN / Part 2

    CERN Multimedia

    Team, CERN

    2013-01-01

    The "Bosons & More" event for CERN people this evening celebrated the success of the Open Days, and the exceptional achievements of the Large Hadron Collider (LHC). The British progressive rock band the Alan Parsons Live Project lead the celebrations until late in the night.

  17. 47 CFR 73.4102 - FAA communications, broadcast of.

    Science.gov (United States)

    2010-10-01

    ... 47 Telecommunication 4 2010-10-01 2010-10-01 false FAA communications, broadcast of. 73.4102 Section 73.4102 Telecommunication FEDERAL COMMUNICATIONS COMMISSION (CONTINUED) BROADCAST RADIO SERVICES RADIO BROADCAST SERVICES Rules Applicable to All Broadcast Stations § 73.4102 FAA communications...

  18. Analisis Brand Equity dan Customer Loyality Celebrity Fitness Cabang Mall Puri Indah Jakarta Barat

    Directory of Open Access Journals (Sweden)

    Robertus Tang Herman

    2010-05-01

    Full Text Available This study aims to determine the condition of the elements of brand equity Celebrity Fitness, namely knowing the brand awareness, brand association is formed, to know how the perception of performance and the interests of the brand, how consumers' brand loyalty, and what attributes of service quality a priority for improved performance to can meet consumers' desire to achieve satisfaction. The method used is descriptive method with the sampling technique using probability sampling (simple random sampling, with regional research area in West Jakarta. The results of this study indicate that the overall brand equity of the company is good enough to position the brand awareness top of mind, the brand associations that are formed from Celebrity Fitness is where fitness is comfortable and fun and has a diverse and interesting program, another association was formed team aggressive promotion. Performance level of perceived quality is also good enough. To Brand loyalty are in poor condition because of the high percentage of switchers. Overall customer satisfaction levels are good enough just need a little improvement in the performance of staff. The implication of this research is PT Exertainment should improve the performance of some quality attributes are prioritized so that the loyalty of the members has also increased.

  19. Disclosing celebrity endorsement in a television program to mitigate persuasion: how disclosure type and celebrity credibility interact

    NARCIS (Netherlands)

    Dekker, K.; van Reijmersdal, E.A.

    2013-01-01

    This experiment (N = 165) examined the effects of two aspects of in-program celebrity endorsement on brand attitudes and product claim acceptance: credibility of the celebrity and the effects of disclosure types. Although there is an increasing call for endorsement disclosures, the effects of these

  20. Celebrity smile esthetics assessment: Smile angulation.

    Science.gov (United States)

    Koidou, Vasiliki P; Rosenstiel, Stephen F; Rashid, Robert G

    2017-05-01

    Whether deviations in the angulation discrepancy between the intercanine and interpupillary line significantly affect attractiveness is unknown. The purpose of this prospective study was to quantify dental and facial esthetics to determine whether smile angulation discrepancies in individuals identified as having attractive smiles are smaller than those in the average population. An Internet search for "best smile" and "celebrity" identified 108 celebrities (Test group). Photographs showing smiles within 10 degrees of a frontal view were gathered. In mannequin testing, small head rotation (line was measured using computer software. Groups were compared using the Mann-Whitney U test (α=.05). Usable photographs were obtained for 94 celebrities (62 women, 32 men) and were compared with photographs of 97 dental students (54 women, 43 men). Significant (P.05). Celebrities identified as having "best smile" had significantly smaller mean angulation discrepancies than the control group. Copyright © 2016 Editorial Council for the Journal of Prosthetic Dentistry. Published by Elsevier Inc. All rights reserved.

  1. Drug-related celebrity deaths: A cross-sectional study.

    Science.gov (United States)

    Just, Johannes M; Bleckwenn, Markus; Schnakenberg, Rieke; Skatulla, Philipp; Weckbecker, Klaus

    2016-12-09

    Celebrities are at risk for premature mortality as well as drug-related death. Despite being a vulnerable patient group, celebrities influence people's health behaviours through biological, psychological and social processes. Therefore, celebrity endorsement of the topic could be one way to challenge the current "opioid endemic". Our aim was to better understand the factors surrounding drug-related celebrity deaths by investigating the incidence as well as substances used between 1970 and 2015 using a cross-sectional study design. We searched public databases for drug-related celebrity deaths between 1970 and 2015. They were categorized for sex, profession, age at death, year of death and substances involved. The main outcome measures are descriptive values including number of drug deaths per year and substances involved. Secondary outcome measures are analytical questions to examine whether and which factors influence age at death and year of death (e.g. type of substance use disorder). We identified 220 celebrities who died a drug-related death with a clear indication of involved substances between 1970 and 2015. The average age at death was 38.6 years; 75% were male. Most celebrities died between the age of 25 and 40. The number of drug-related deaths increased in the 21st century, with a significant increase in the use of prescription opioids. Deaths involving prescription opioids and heroin were associated with a significantly lower mean age at death compared to deaths where these substances were not involved. Compared to the 20th century, the total number of celebrities who died from a drug-related death in the 21st century increased, possibly due to an increased involvement of prescription opioids. Negative effects on individual health decisions of celebrity's followers could be the result.

  2. Anthropologists and Broadcasting: Roles and Entry Strategies

    Science.gov (United States)

    Eiselein, E. B.; Topper, Martin

    1976-01-01

    The article describes some of the roles open to anthropologists in radio and television. Entry strategies for occupying these roles include taking the first step in approaching the broadcast station, learning about broadcasting, and communicating anthropology to the broadcasters. (Author/NQ)

  3. Safety message broadcast in vehicular networks

    CERN Document Server

    Bi, Yuanguo; Zhuang, Weihua; Zhao, Hai

    2017-01-01

    This book presents the current research on safety message dissemination in vehicular networks, covering medium access control and relay selection for multi-hop safety message broadcast. Along with an overall overview of the architecture, characteristics, and applications of vehicular networks, the authors discuss the challenging issues in the research on performance improvement for safety applications, and provide a comprehensive review of the research literature. A cross layer broadcast protocol is included to support efficient safety message broadcast by jointly considering geographical location, physical-layer channel condition, and moving velocity of vehicles in the highway scenario. To further support multi-hop safety message broadcast in a complex road layout, the authors propose an urban multi-hop broadcast protocol that utilizes a novel forwarding node selection scheme. Additionally, a busy tone based medium access control scheme is designed to provide strict priority to safety applications in vehicle...

  4. 47 CFR 73.6011 - Protection of TV broadcast stations.

    Science.gov (United States)

    2010-10-01

    ... 47 Telecommunication 4 2010-10-01 2010-10-01 false Protection of TV broadcast stations. 73.6011... RADIO BROADCAST SERVICES Class A Television Broadcast Stations § 73.6011 Protection of TV broadcast stations. Class A TV stations must protect authorized TV broadcast stations, applications for minor changes...

  5. The Face Management Challenges of Sport Celebrity

    Directory of Open Access Journals (Sweden)

    Diana-Luiza DUMITRIU

    2015-03-01

    Full Text Available While gaining centrality within the sport field, media accelerated its commodification process and facilitated sport actors becoming competitive on the celebrity market. The aim of this paper is to discuss the reconfiguration that the celebrity logic brought in terms of the mere condition of the sport actor and the face management challenges and remedial strategies that he has to cope with. I will thus focus on two main dimensions that I find to be constitutive for the celebrity status: one related to the augmented media exposure that sport stars are subject to and to the corollary symbolic reconfiguration of the boundaries between his public and his private life, and the second one related to the vulnerability that comes along with the new visibility of the complex repertoire of identities and social roles performed by the sport actors. Within this last dimension of the sport-related celebrity cycle of promotion, I will lay stress not only on the face threatening aspects for the sport stars, but also on the vulnerability transfer within the affinal branding network and the challenges it could bring for the brands that chose to associate their image with a sport celebrity. Thus, I argue that the kaleidoscopic public figures of sport celebrities requires high impression management involvement on their part, as well as more caution on the marketeers part.

  6. Minimizing Broadcast Expenses in Clustered Ad-hoc Networks

    Directory of Open Access Journals (Sweden)

    S. Zeeshan Hussain

    2018-01-01

    Full Text Available One way to minimize the broadcast expenses of routing protocols is to cluster the network. In clustered ad-hoc networks, all resources can be managed easily by resolving scalability issues. However, blind query broadcast is a major issue that leads to the broadcast storm problem in clustered ad-hoc networks. This query broadcast is done to carry out the route-search task that leads to the unnecessary propagation of route-query even after route has been found. Hence, this query propagation poses the problem of congestion in the network. In particular this motivates us to propose a query-control technique in such networks which works based on broadcast repealing. A huge amount of work has been devoted to propose the query control broadcasting techniques. However, such techniques used in traditional broadcasting mechanisms need to be properly extended for use in the cluster based routing architecture. In this paper, query-control technique is proposed for cluster based routing technique to reduce the broadcast expenses. Finally, we report some experiments which compare the proposed technique to other commonly used techniques including standard one-class AODV that follows TTL-sequence based broadcasting technique.

  7. The Impact of Direct-to-Consumer Advertising on Pharmaceutical Prices and Demand

    OpenAIRE

    Dhaval Dave; Henry Saffer

    2010-01-01

    Expenditures on prescription drugs are one of the fastest growing components of national health care spending, rising by almost three-fold between 1995 and 2007. Coinciding with this growth in prescription drug expenditures has been a rapid rise in direct-to-consumer advertising (DTCA), made feasible by the Food and Drug Administration's (FDA) clarification and relaxation of the rules governing broadcast advertising in 1997 and 1999. This study investigates the separate effects of broadcast a...

  8. Celebrity endorsements of cancer screening.

    Science.gov (United States)

    Larson, Robin J; Woloshin, Steven; Schwartz, Lisa M; Welch, H Gilbert

    2005-05-04

    Celebrities often promote cancer screening by relating personal anecdotes about their own diagnosis or that of a loved one. We used data obtained from a random-digit dialing survey conducted in the United States from December 2001 through July 2002 to examine the extent to which adults of screening age without a history of cancer had seen or heard or been influenced by celebrity endorsements of screening mammography, prostate-specific antigen (PSA) testing, or sigmoidoscopy or colonoscopy. The survey response rate was 72% among those known to be eligible and 51% among potentially eligible people accounting for those who could not be contacted. A total of 360 women aged 40 years or older and 140 men aged 50 years or older participated in the survey. Most respondents reported they "had seen or heard a celebrity talk about" mammography (73% of women aged 40 years or older), PSA testing (63% of men aged 50 years or older), or sigmoidoscopy or colonoscopy (52% of adults aged 50 years or older). At least one-fourth of respondents who had seen or heard a celebrity endorsement said that the endorsement made them more likely to undergo mammography (25%), PSA testing (31%), or sigmoidoscopy or colonoscopy (37%).

  9. Celebrate Theatre!

    Science.gov (United States)

    Schlesinger, Sarah; Garrett, Sherrye Dee

    Developed in celebration of the 100th anniversary of the Broadway theater, this guide provides activities that encourage middle, junior, and senior high school students to use newspapers to answer questions about 22 plays. Detailed lesson plans are included for three Broadway hits: "Cats,""Les Miserables," and "Jelly's…

  10. A broadcast engineering tutorial for non-engineers

    CERN Document Server

    Pizzi, Skip

    2014-01-01

    A Broadcast Engineering Tutorial for Non-Engineers is the leading publication on the basics of broadcast technology. Whether you are new to the industry or do not have an engineering background, this book will give you a comprehensive primer of television, radio, and digital media relating to broadcast-it is your guide to understanding the technical world of radio and television broadcast engineering. It covers all the important topics such as DTV, IBOC, HD, standards, video servers, editing, electronic newsrooms, and more.

  11. Social Network Sites, Friends, and Celebrities: The Roles of Social Comparison and Celebrity Involvement in Adolescents’ Body Image Dissatisfaction

    Directory of Open Access Journals (Sweden)

    Shirley S. Ho

    2016-08-01

    Full Text Available This study applies the social comparison theory to examine the effects of adolescents’ engagement in comparison with friends and celebrities on social network sites (SNSs on (a their body image dissatisfaction (BID and (b their drive to be thin (DT or muscular (DM. The study also examines celebrity involvement as an antecedent of the outcome variables. Data were collected through a survey of 1,059 adolescents in Singapore. Regression analyses indicate that SNSs use was related to adolescents’ BID. Specifically, social comparison with friends on SNSs was significantly associated with adolescents’ BID, DT, and DM. Gender differences were also observed—social comparison with celebrities was significantly associated with BID and DT among female adolescents. Celebrity involvement was significantly associated with male BID. Theoretical and practical implications were discussed.

  12. Celebrating Multiple Literacies with Harry Potter

    Science.gov (United States)

    Arter, Lisa

    2009-01-01

    The secret to a good celebration is to involve as many students as possible and to give them genuine responsibilities and encouragement to be creative. Literacy celebrations offer students, and teachers, the opportunity to have fun and show off what they have learned during their deeper exploration of various literacy studies. The author conjures…

  13. WHO OWNS THE BROADCASTING TELEVISION NETWORK BUSINESS IN INDONESIA?

    Directory of Open Access Journals (Sweden)

    Rendra WIDYATAMA

    2018-06-01

    Full Text Available Broadcasting TV occupies a significant position in the community. Therefore, all the countries in the world give attention to TV broadcasting business. In Indonesia, the government requires TV stations to broadcast locally, except through networking. In this state, there are 763 private TV companies broadcasting free to air. Of these, some companies have many TV stations and build various broadcasting networks. In this article, the author reveals the substantial TV stations that control the market, based on literature studies. From the data analysis, there are 14 substantial free to network broadcast private TV broadcasters but owns by eight companies; these include the MNC Group, EMTEK, Viva Media Asia, CTCorp, Media Indonesia, Rajawali Corpora, and Indigo Multimedia. All TV stations are from Jakarta, which broadcasts in 22 to 32 Indonesian provinces.

  14. Copycat Suicide Induced by Entertainment Celebrity Suicides in South Korea

    Science.gov (United States)

    Jang, Soo Ah; Sung, Ji Min; Park, Jin Young

    2016-01-01

    Objective Throughout the past several years, there have been a number of entertainment celebrity suicides in South Korea. The aim of this study was to investigate the clustering of suicides following celebrities' suicides in South Korea from 2005 to 2008, particularly according to certain characteristics. Methods Seven celebrity suicides were examined and defined using the Korean Integrated Newspaper Database System (KINDS) and from these, we considered four affected periods occurring 28 days after each celebrity's suicide. A Poisson time-series autoregression model was used to estimate the relative risk of the total suicide number for each affected period from 2005 to 2008. Logistic regression analysis was performed to investigate whether there were specific increases in the numbers of suicides in subgroups matching each celebrity. Results There were significant increases in the risk of suicide during the affected periods. Remarkable increases were found in the subgroups matching each celebrity, especially in the group in which all factors (sex, age, and method) were similar. Conclusion This study provides confirmation that a significant copycat effect was induced by these celebrities' suicides, especially among people who identified more with the celebrities. This implies that countermeasures for upright media coverage of celebrity suicides should be discussed and practiced properly in South Korea. PMID:26766949

  15. Analysis and Implement of Broadcast Program Monitoring Data

    Directory of Open Access Journals (Sweden)

    Song Jin Bao

    2016-01-01

    Full Text Available With the rapid development of the radio and TV industry and the implementation of INT (the integration of telecommunications networks, cable TV networks and the Internet, the contents of programs and advertisements is showing massive, live and interactive trends. In order to meet the security of radio and television, the broadcast of information have to be controlled and administered. In order to master the latest information of public opinion trends through radio and television network, it is necessary research the specific industry applications of broadcast program monitoring. In this paper, the importance of broadcast monitoring in public opinion analysis is firstly analysed. The monitoring radio and television programs broadcast system architecture is proposed combining with the practice, focusing on the technical requirements and implementation process of program broadcast, advertisement broadcast and TV station broadcast monitoring. The more efficient information is generated through statistical analysis, which provides data analysis for radio and television public opinion analysis.

  16. Histories of Public Service Broadcasters on the Web

    DEFF Research Database (Denmark)

    This edited volume details multiple and dynamic histories of relations between public service broadcasters and the World Wide Web. What does it mean to be a national broadcaster in a global communications environment? What are the commercial and public service pressures that were brought to bear...... when public service broadcasters implemented web services? How did “one- to-many” broadcasters adapt to the “many-to-many” medium of the internet? The thematic or- ganisation of this collection addresses such major issues, while each chapter offers a particular historical account of relations between...... public service broadcasters and the World Wide Web....

  17. Direct-to-consumer advertising of pharmaceuticals.

    Science.gov (United States)

    Gellad, Ziad F; Lyles, Kenneth W

    2007-06-01

    Since the US Food and Drug Administration (FDA) released new guidelines on broadcast direct-to-consumer advertising in 1997, the prevalence of direct-to-consumer advertising of prescription drugs has increased exponentially. The impact on providers, patients, and the health care system is varied and dynamic, and the rapid changes in the last several years have markedly altered the health care landscape. To continue providing optimal medical care, physicians and other health care providers must be able to manage this influence on their practice, and a more thorough understanding of this phenomenon is an integral step toward this goal. This review will summarize the history of direct-to-consumer drug advertisements and the current regulations governing them. It will summarize the evidence concerning the impact of direct-to-consumer advertising on the public, providers, and the health care system, and conclude with observations regarding the future of direct-to-consumer advertising.

  18. A new model of how celebrity endorsements work: attitude toward the endorsement as a mediator of celebrity source and endorsement effects

    OpenAIRE

    Bergkvist, Lars; Hjalmarson, Hanna; Mägi, Anne W.

    2015-01-01

    This research introduces attitude towards the endorsement as a mediating variable in the relationships between celebrity source and endorsement factors and brand attitude. It also includes perceived celebrity motive, a variable rarely studied in the previous literature, as an endorsement factor. In a survey study, respondents evaluated four celebrity endorsement campaigns. Mediation analyses show that attitude towards the endorsement mediates the effects of three variables on brand attitude; ...

  19. Celebrity politics: the politics of late modernity?

    NARCIS (Netherlands)

    Marsh, D.; t Hart, P.; Tindall, K.

    2010-01-01

    The academic literature on celebrity politics is rarely systematic; more often it is superficial and anecdotal. In addition, most of the literature focuses either upon classifying different types/categories of celebrity politicians and their roles in politics, or upon the question of whether the

  20. Metadata for the description of broadcast assets

    DEFF Research Database (Denmark)

    Efthimiadis, Efthimis N.; Mai, Jens Erik; Burrows, Paul E.

    2003-01-01

    The Corporation for Public Broadcasting (CPB) and public broadcasters consider Media Asset Management (MAM) of critical importance since without a concerted and cooperative plan to manage their vast library of content, broadcasters are unable to reach their potential for service in the digital age....... The concerns for Media Asset Management, human and technical, are myriad. Media Asset Management is the framework upon which many of the largest technology projects will be built, including the future interconnection system between and among CPB member stations. It is CPB's hope that its licensees...... and their partners in university, museum, and library communities, will work together to contribute to Media Asset Management solutions. These issues are not unique to Public Broadcasters. Similar issues are faced by all networks at different levels of complexity. This panel will present efforts by broadcasters...

  1. Examining the Effect of Endorser Credibility on the Consumers' Buying Intentions: An Empirical Study in Turkey

    OpenAIRE

    Sertoglu, Aysegul Ermec; Catlı, Ozlem; Korkmaz, Sezer

    2014-01-01

    The purpose of this study is to test whether the source credibility affects buying intention and measure the perceived credibility differences between created spokesperson and celebrity endorser. The influence that endorser credibility dimensions (i.e. attractiveness, trustworthiness and expertise) have on purchase intentions of 326 young consumers has been examined. The results showed that all of the three credibility dimensions for both celebrity endorser and created spokesperson have a pos...

  2. EXAMINING THE EFFECT OF ENDORSER CREDIBILITY ON THE CONSUMERS' BUYING INTENTIONS: AN EMPIRICAL STUDY IN TURKEY

    OpenAIRE

    Aysegul Ermec Sertoglu; Ozlem Catli; Sezer Korkmaz

    2014-01-01

    The purpose of this study is to test whether the source credibility affects buying intention and measure the perceived credibility differences between created spokesperson and celebrity endorser. The influence that endorser credibility dimensions (i.e. attractiveness, trustworthiness and expertise) have on purchase intentions of 326 young consumers has been examined. The results showed that all of the three credibility dimensions for both celebrity endorser and created spokesperson have a pos...

  3. CAPITALISM VS BUSINESS ETHICS IN INDONESIA’S TELEVISION BROADCASTING

    Directory of Open Access Journals (Sweden)

    Rendra WIDYATAMA

    2018-05-01

    Full Text Available Generally, in every country, there is supervision of the television broadcasting system. In Indonesia, all television broadcasting is supervised by the Komisi Penyiaran Indonesia/KPI (Indonesian Broadcasting Commission. This commission oversees broadcast television, to ensure all TV broadcasts in Indonesia comply with government regulations. Often the KPI imposes sanctions, but frequent violations still occur. This article describes the results of research on the contradiction between business interests and ethics in the television industry in Indonesia. This study uses the method of evaluation research, where researchers analyze data, here in the form of sanctions documents released by broadcasting commissions. The results reveal that all national private television stations often violate regulations. They prioritize their business interests rather than follow broadcasting guidelines, especially since KPI does not have the full authority to grant and revoke a broadcasting license. The granting and revocation of permits remains under the authority of the government, where political lobbying plays a more significant role.

  4. Girls make sense: girls, celebrities and identities

    NARCIS (Netherlands)

    Duits, L.; van Romondt Vis, P.

    2009-01-01

    Combining intertextual, audience and feminist perspectives, this article investigates how young girls make meaning from celebrities. Based on focus group interviews with Dutch girls aged 12—13, it argues that girls' talk about celebrities functions as an identity tool in the reflexive project of the

  5. 47 CFR 74.705 - TV broadcast analog station protection.

    Science.gov (United States)

    2010-10-01

    ... 47 Telecommunication 4 2010-10-01 2010-10-01 false TV broadcast analog station protection. 74.705... EXPERIMENTAL RADIO, AUXILIARY, SPECIAL BROADCAST AND OTHER PROGRAM DISTRIBUTIONAL SERVICES Low Power TV, TV Translator, and TV Booster Stations § 74.705 TV broadcast analog station protection. (a) The TV broadcast...

  6. Energy Efficient Probabilistic Broadcasting for Mobile Ad-Hoc Network

    Science.gov (United States)

    Kumar, Sumit; Mehfuz, Shabana

    2017-06-01

    In mobile ad-hoc network (MANETs) flooding method is used for broadcasting route request (RREQ) packet from one node to another node for route discovery. This is the simplest method of broadcasting of RREQ packets but it often results in broadcast storm problem, originating collisions and congestion of packets in the network. A probabilistic broadcasting is one of the widely used broadcasting scheme for route discovery in MANETs and provides solution for broadcasting storm problem. But it does not consider limited energy of the battery of the nodes. In this paper, a new energy efficient probabilistic broadcasting (EEPB) is proposed in which probability of broadcasting RREQs is calculated with respect to remaining energy of nodes. The analysis of simulation results clearly indicate that an EEPB route discovery scheme in ad-hoc on demand distance vector (AODV) can increase the network lifetime with a decrease in the average power consumption and RREQ packet overhead. It also decreases the number of dropped packets in the network, in comparison to other EEPB schemes like energy constraint gossip (ECG), energy aware gossip (EAG), energy based gossip (EBG) and network lifetime through energy efficient broadcast gossip (NEBG).

  7. Multiple Brand Celebrity Endorsement: Případová studie David Beckham

    OpenAIRE

    Hiblerová, Adéla

    2017-01-01

    The Bachelor's Thesis on the topic of Multiple Brand Celebrity Endorsement: David Beckham Case Study focuses primarily on the issue of multiple endorsement of a number of brands by one celebrity. To be able to put this topic into perspective does this thesis begin with a description of celebrity endorsement as itself, defines 'celebrity', and also introduces various approaches towards cooperation of a celebrity and a brand in general. Consequently, reasons for and risks of such cooperation ar...

  8. Local Celebrity Endorsement : Can You Go Far by Staying Close?

    OpenAIRE

    Ekberg, Sara; Mellgård, Linn; Micko, Magdalena

    2010-01-01

    Celebrity endorsement consists of a written or spoken statement from a publicly known person, proclaiming the benefits of some product or service. Previous research on celebrity endorsement has proved it very successful in promoting brands or companies. Even though many marketing strategies exist, it can be especially effective for newly started ventures to apply celebrity endorsement in their approach. While celebrity endorsement may be a good way to overcome weaknesses, such as liability of...

  9. Celebrity and contemporary context

    Directory of Open Access Journals (Sweden)

    Paula Guimarães Simões

    2014-12-01

    Full Text Available This paper discusses the hermeneutic power of a celebrity (seen from the concept of event, seeking to understand what it reveals about the contemporary context. Based on this premise, we attempt to recognize some aspects of contemporary social life that emerge from the trajectory of a specific celebrity: the former soccer player Ronaldo Fenômeno. This analysis brings to light the hermeneutic power of Ronaldo, i.e., how his life story reveals characteristics of contemporary social life. Individualism, machismo, emphasis on a heteronormative ideal, shifts in the construction of romantic relationships, and the overlapping spheres of public and private life, are some important aspects of contemporary society revealed by this analysis.

  10. Developments in the Regulation of Broadcasting Advertising

    OpenAIRE

    Morris, Yvonne; Randle, Paul

    2005-01-01

    This Intervention provides a review of developments in the regulation of broadcast advertising within the UK. The piece focuses on the implications of media convergence on broadcast advertising, and provides a brief history and analysis of the regulation of broadcast advertising within the UK. The piece also reviews Advertising Codes and provides an overview of regulatory bodies such as OFCOM and the ASA, and their respective roles.

  11. Commemorating Misadventures, Celebrating Collaborations

    Centers for Disease Control (CDC) Podcasts

    Byron Breedlove, Managing Editor of Emerging Infectious Diseases journal, reads his February 2018 cover essay, "Commemorating Misadventures, Celebrating Collaborations" and discusses a sketch by Picasso and zoonoses.

  12. Gossip-Based Broadcast

    Science.gov (United States)

    Leitão, João; Pereira, José; Rodrigues, Luís

    Gossip, or epidemic, protocols have emerged as a powerful strategy to implement highly scalable and resilient reliable broadcast primitives on large scale peer-to-peer networks. Epidemic protocols are scalable because they distribute the load among all nodes in the system and resilient because they have an intrinsic level of redundancy that masks node and network failures. This chapter provides an introduction to gossip-based broadcast on large-scale unstructured peer-to-peer overlay networks: it surveys the main results in the field, discusses techniques to build and maintain the overlays that support efficient dissemination strategies, and provides an in-depth discussion and experimental evaluation of two concrete protocols, named HyParView and Plumtree.

  13. Broadcast Copywriting and Computer Assisted Instruction.

    Science.gov (United States)

    Hagerman, William L.

    The teaching of broadcast copywriting can be enhanced by computer assisted instruction, especially in screening students' writing for adherence to classic "formulas" or "rules" for broadcast writing. Such rules might include avoiding cliches or not beginning a sentence with a subordinate clause. Other rules the computer can…

  14. The Digital Dividend of Terrestrial Broadcasting

    CERN Document Server

    Beutler, Roland

    2012-01-01

    The “digital revolution” of the last two decades has pervaded innumerable aspects of our daily lives and changed our planet irreversibly. The shift from analog to digital broadcasting has facilitated a seemingly infinite variety of new applications—audience interactivity being but one example. The greater efficiency and compression of digital media have endowed broadcasters with a “digital dividend” of spare transmission capacity over and above the requirements of terrestrial broadcasting. The question is, who will use it, and how? Comparing the European experience with that of broadcasters elsewhere in the world, the author sketches the current status of international frequency management, quantifies the value of the “dividend” itself, analyzes the details of the analog-to-digital switchovers already completed, and posits what the future holds for the sector. As we grapple with new devices, inconceivable a mere generation ago, that allow us to access digital media instantly, anywhere and at any...

  15. 47 CFR 73.9001 - Redistribution control of digital television broadcasts.

    Science.gov (United States)

    2010-10-01

    ... 47 Telecommunication 4 2010-10-01 2010-10-01 false Redistribution control of digital television... RADIO SERVICES RADIO BROADCAST SERVICES Digital Broadcast Television Redistribution Control § 73.9001 Redistribution control of digital television broadcasts. Licensees of TV broadcast stations may utilize the...

  16. Consumerism, Celebrity Culture and the Aesthetic Impure in Oscar Wilde

    Directory of Open Access Journals (Sweden)

    Martino, Pierpaolo

    2015-12-01

    Full Text Available This article investigates the discursive arena in which Oscar Wilde exercised his countercultural and necessarily impure aesthetic taste, focusing on some defining aspects and texts of Wilde's epopee, namely his cult of celebrity, which was nourished, in particular, by his 1882 tour of the United States, his interest in performance – which turned the author into the director and main actor of the very drama entitled Oscar Wilde – and his apparently contradictory approach to consumer culture. Wilde, indeed, seemed to embrace opposite stances in relation to consumerism as it is witnessed by such works as «The Soul of Man Under Socialism» and The Picture of Dorian Gray, on the one side, and «The Decay of Lying», Lady Windermere's Fan and An Ideal Husband, on the other. This essay also reads Wilde's last play The Importance of Being Earnest in terms of a «performance about performance», rooted as Wilde's previous plays in consumer culture and capable of deconstructing the Victorian highly normative (and 'rational' approach to gender and, in particular, to masculinity.

  17. CERN 60: celebrating with the UN

    CERN Multimedia

    CERN Bulletin

    2014-01-01

    A special event to celebrate CERN’s anniversary will be held Monday 20 October at the United Nations Headquarters in New York, US. High-profile speakers from the world of politics, diplomacy and science will celebrate their common values: inclusion, peaceful co-operation and universality.   CERN’s relations with intergovernmental organisations are part of CERN’s engagement with key stakeholders, which include, among others, the Member States, the scientific community, and the Host States. In recent years, the Laboratory has grown from European to global and it is actively engaged in several collaborations with other intergovernmental organisations, including the UN and some of its agencies (UNESCO, UNITAR, WHO, WIPO, WMO, etc.). “It seemed natural for us to organise an event to celebrate CERN's 60th anniversary with this international community,” explains Maurizio Bona, advisor to the Director-General in charge of relations with interna...

  18. 47 CFR 73.1217 - Broadcast hoaxes.

    Science.gov (United States)

    2010-10-01

    ... broadcast station shall broadcast false information concerning a crime or a catastrophe if: (a) The licensee... harm would occur. A “crime” is any act or omission that makes the offender subject to criminal punishment by law. A “catastrophe” is a disaster or imminent disaster involving violent or sudden event...

  19. Attitudes and beliefs of Australian adults on reality television cooking programmes and celebrity chefs. Is there cause for concern? Descriptive analysis presented from a consumer survey.

    Science.gov (United States)

    Villani, A M; Egan, T; Keogh, J B; Clifton, P M

    2015-08-01

    There is evidence suggesting that the nutritional content of recipes promoted by celebrity chefs or television cooking programmes contradict healthy eating guidelines. This study aims to investigate people's attitudes and beliefs about popular television cooking programmes and celebrity chefs. Males and females who watch television cooking programmes were recruited to participate in a self-administered online questionnaire (22-items) which included multiple-choice and rank order questions. A total of n = 207 participants undertook the questionnaire with fully completed questionnaires available for n = 150 participants (Males, n = 22; Females, n = 128; aged 38.4 ± 14 years). The majority of respondents watch ≤30 minutes of television cooking programming per day (total responses, n = 153/207; 74%) with almost three-quarters (total responses, n = 130/175; 74%) having attempted a recipe. New cooking ideas (total responses, n = 81/175; 46%) and entertainment (total responses, n = 64/175; 36.5%) were the two main reasons participants gave for watching these programmes. Significantly more respondents believed recipes use excessive amounts of unhealthy fat, sugar or salt (unhealthy: 24%; healthy: 7%; P cooking programmes and celebrity chefs are unlikely to impact habitual dietary intake; rather, vicarious viewing and entertainment appear important factors relating to why people watch these programmes. However results generated from the present study are descriptive and subjective and further investigation into the impact of television cooking programmes and celebrity chefs on behavioural change requires attention. Further investigation including a systematic investigation into the dietary quality of recipes promoted by celebrity chefs against national healthy eating benchmarks is also warranted. Copyright © 2015 Elsevier Ltd. All rights reserved.

  20. Celebrity diplomacy

    OpenAIRE

    Wheeler, Mark

    2016-01-01

    This chapter - from The SAGE Handbook of Diplomacy edited by Costas M. Constantinou (University of Cyprus), Pauline Kerr (Australian National University) and Paul Sharp (University of Minnesota, Duluth - examines the rise of transnational forms of celebrity diplomacy - the employment of well-known or famous individuals to publicize international causes and to engage in foreign policy decision-making circles. International governmental organizations (IGOs) including the United Nations (UN) hav...

  1. Emergency department visits during an Olympic gold medal television broadcast.

    Science.gov (United States)

    Redelmeier, Donald A; Vermeulen, Marian J

    2011-01-01

    Practice pattern variations are often attributed to physician decision-making with no accounting for patient preferences. To test whether a mass media television broadcast unrelated to health was associated with changes in the rate and characteristics of visits for acute emergency care. Time-series analysis of emergency department visits for any reason. Population-based sample of all patients seeking emergency care in Ontario, Canada. The broadcast day was defined as the Olympic men's gold medal ice hockey game final. The control days were defined as the 6 Sundays before and after the broadcast day. A total of 99 447 visits occurred over the 7 Sundays, of which 13 990 occurred on the broadcast day. Comparing the broadcast day with control days, we found no significant difference in the hourly rate of visits before the broadcast (544 vs 537, p = 0.41) or after the broadcast (647 vs 639, p = 0.55). In contrast, we observed a significant reduction in hourly rate of visits during the broadcast (647 vs 783, p television broadcasts can influence patient preferences and thereby lead to a decrease in emergency department visits.

  2. Mass storage system by using broadcast technology

    International Nuclear Information System (INIS)

    Fujii, Hirofumi; Itoh, Ryosuke; Manabe, Atsushi; Miyamoto, Akiya; Morita, Youhei; Nozaki, Tadao; Sasaki, Takashi; Watase, Yoshiyuko; Yamasaki, Tokuyuki

    1996-01-01

    There are many similarities between data recording systems for high energy physics and broadcast systems; the data flow is almost one-way, requires real-time recording; requires large-scale automated libraries for 24-hours operation, etc. In addition to these functional similarities, the required data-transfer and data-recording speeds are also close to those for near future experiments. For these reasons, we have collaborated with SONY Broadcast Company to study the usability of broadcast devices for our data storage system. Our new data storage system consists of high-speed data recorders and tape-robots which are originally based on the digital video-tape recorder and the tape-robot for broadcast systems. We are also studying the possibility to use these technologies for the online data-recording system for B-physics experiment at KEK. (author)

  3. The Temporal Stability of the Tendency to Worship Celebrities

    Directory of Open Access Journals (Sweden)

    James Griffith

    2013-06-01

    Full Text Available This study examined the test–retest and internal reliability of a scale used to measure celebrity worship. We administered the Celebrity Attitude Scale (CAS and several related items on two different occasions approximately 3 months apart to 248 participants from three universities and one college. We hypothesized that attitudes about celebrities would remain fairly stable over time. Results confirmed the hypothesis and were discussed in relation to previous research in which the CAS was used.

  4. "Being TED": The University Intellectual as Globalised Neoliberal Consumer Self

    Science.gov (United States)

    Shumar, Wesley

    2016-01-01

    This article focuses on the ways that modern American universities are engaged in the process of articulating new producing and consuming subjects. It argues that the image of the engaged "media celebrity" intellectual, as presented in the TED Talk model, has become a cultural ideal that reconciles a deeper contradiction in the academy.…

  5. Broadcasting in America; Second Edition. A Survey of Television and Radio.

    Science.gov (United States)

    Head, Sydney W.

    The plan of this volume follows that of the first (1956) edition: a section on physical bases of broadcasting, one on the origin and growth of broadcasting, another on the economics of broadcasting, a fourth on the social control of broadcasting, and a final section for an assessment of the effects and influences of broadcasting. Special attention…

  6. Research on the Safe Broadcasting of Television Program

    Directory of Open Access Journals (Sweden)

    Song Jin Bao

    2016-01-01

    Full Text Available The existing way of broadcasting and television monitoring has a lot of problems in China. On the basis of the signal technical indicators monitoring in the present broadcasting and television monitoring system, this paper further extends the function of the monitoring network in order to broaden the services of monitoring business and improve the effect and efficiency of monitoring work. The problem of identifying video content and channel in television and related electronic media is conquered at a low cost implementation way and the flexible technology mechanism. The coverage for video content and identification of the channel is expanded. The informative broadcast entries are generated after a series of video processing. The value of the numerous broadcast data is deeply excavated by using big data processing in order to realize a comprehensive, objective and accurate information monitoring for the safe broadcasting of television program.

  7. The Effects of Advertising Strategies on Consumer Trust: A Case of Skin Care Products in Taiwan

    OpenAIRE

    Velly Anatasia; Sunitarya Sunitarya; Vinda Adriana

    2016-01-01

    The main aim of this study was to develop advertising strategies in order to increase consumer trust. Four advertising elements, celebrity endorsement, branding, product attribute, and third party certification, were investigated in this study. Data were collected to answer two research questions: (1) To investigate the advertising strategies of skin care products leading to consumer trust, (2) To know the effects of advertising strategies in skin care products on consumer trust. A 5-point Li...

  8. SURVEI PENANGANAN BROADCAST STORM PROBLEM PADA PROTOKOL ROUTING AODV DI MANET

    Directory of Open Access Journals (Sweden)

    Indera Zainul Muttaqien

    2015-07-01

    Full Text Available Komunikasi multi-hop pada lingkungan MANET dapat melibatkan broadcast paket dalam proses route discovery. Protokol routing pada MANET akan melakukan broadcast paket RREQ dan menjalarkannya ke node tujuan secepat dan seefisien mungkin, dimana paket RREQ dari rute yang optimal adalah paket RREQ yang terlebih dahulu sampai ke tujuan. Aktifitas broadcast yang tidak terkontrol dapat menyebabkan suatu kondisi yang disebut broadcast storm problem. Broadcast storm problem dapat berdampak pada terganggunya kinerja dari protokol routing akibat adanya packet redundancy, contention, dan collision. Broadcast storm problem dapat ditangani dengan membatasi jumlah node yang dapat melakukan broadcast. Tujuan utama dari pembuatan makalah ini adalah merangkum beberapa mekanisme terbaru yang telah diakukan oleh para peneliti untuk menangani broadcast storm problem. Kami juga menyajikan perbandingan dari mekanisme tersebut berdasarkan karakteristik dari mekanisme ditinjau dari kesesuaian dengan beberapa skema penanganan broadcast storm problem yang diajukan oleh peneliti sebelumnya, kebutuhan informasi tertentu antar node, lingkungan uji coba dan apakah mekanisme ini dapat diterapkan pada protokol routing lainnya.

  9. Management Theories and Broadcasting: A Handbook.

    Science.gov (United States)

    Craig, J. Robert; Hindmarsh, Wayne A.

    Today's contemporary management and motivation theories, as applied to the business of broadcasting, are the focus of the first section of this paper. It deals with the kinds and reactions of employees in broadcasting stations in relation to 11 motivational theories: (1) Theories X and Y, (2) Immaturity-Maturity Theory, (3) V Theory, (4) Z Theory,…

  10. Trends in Media Reports of Celebrities' Breast Cancer Treatment Decisions.

    Science.gov (United States)

    Sabel, Michael S; Dal Cin, Sonya

    2016-09-01

    Although the increasing use of bilateral mastectomies is multifaceted, one source of influence may be the media, including coverage of celebrity breast cancer treatment. We examined trends in media reporting that might impact decision making among women with breast cancer. We performed searches of two comprehensive online databases for articles from major U.S. print publications mentioning celebrities and terms related to the word "breast" and terms related to cancer treatment. Automated analysis using custom-created dictionaries was used to determine word frequencies over time. An analysis of net media tone was conducted using Lexicoder Sentiment Dictionaries. Celebrity breast cancer media reports significantly increased since 2004 (p celebrity had bilateral mastectomies than unilateral mastectomy or breast conservation (44.8 vs 26.1 %, p celebrities undergoing bilateral mastectomy for cancer had no mention of genetics, family history, or risk. Media reports of celebrity breast cancer present a bias toward bilateral mastectomies in both frequency and tone. This may sway public opinion, particularly when factors such as risk and genetics are excluded. Surgeons need to work with the media to improve cancer reporting and identify methods to better educate patients prior to surgical consultations.

  11. Celebrating Lady Liberty's Centennial.

    Science.gov (United States)

    Fowler, Charles B.

    1986-01-01

    The year 1986 marks the one hundredth birthday of the Statue of Liberty. The centennial provides an appropriate occasion for musical celebration. A list of musical compositions that teachers can use are provided. Difficulty level is indicated. (RM)

  12. Rwanda National Days Celebrations and Racist Propaganda (1962 ...

    African Journals Online (AJOL)

    This article addresses the link between Rwanda national days celebrations and a racist propaganda between 1962 and 1982. It states a problem to know whether the political messages on the national days celebrations conveyed a democratic message or a racist propaganda. First, it explores a theoretical theory related to ...

  13. Direct-to-Consumer Advertising and the Demand for Cholesterol-Reducing Drugs

    OpenAIRE

    Winston, Clifford; Calfee, John E.; Stempski, Randolph

    2003-01-01

    In August 1997, the Food and Drug Administration (FDA) reinterpreted its advertising regulations to ease limits on the use of broadcast media when advertising prescription drugs directly to consumers. We estimate the effect of direct-to-consumer advertising on demand, using 1995-2000 data from the market for the statin class of cholesterol-reducing drugs. We find no statistically significant effect from any form of advertising and promotion on new statin prescriptions or renewals and no evide...

  14. Architecture and Design of IP Broadcasting System Using Passive Optical Network

    Science.gov (United States)

    Ikeda, Hiroki; Sugawa, Jun; Ashi, Yoshihiro; Sakamoto, Kenichi

    We propose an IP broadcasting system architecture using passive optical networks (PON) utilizing the optical broadcast links of a PON with a downstream bandwidth allocation algorithm to provide a multi-channel IP broadcasting service to home subscribers on single broadband IP network infrastructures. We introduce the design and adaptation of the optical broadcast links to effectively broadcast video contents to home subscribers. We present a performance analysis that includes the downstream bandwidth utilization efficiency of the broadcast link and the bandwidth control of the IP broadcasting and Internet data. Our analysis and simulation results show that the proposed system can provide 100 HDTV channels to every user over fiber lines. We also propose an IPTV channel selection mechanism in an ONT by selecting a broadcast stream. We developed and evaluated a prototype that can achieve a 15-msec IPTV channel selection speed.

  15. Eku Otung : theatrical and transcendental celebration of death ...

    African Journals Online (AJOL)

    Among the Qua/Ejagham speaking people of Cross River State Nigeria, Death is celebrated and even more elaborate are the rites, rituals and celebrations especially when dignitaries and royalties are involved. Looking at the funeral rites of the kings of the Qua/Ejgham speaking people, this rite commonly known as the Eku ...

  16. Traditional Chinese Celebrations: Continuity and Change in Taiwan.

    Science.gov (United States)

    Wong, Wendy L.

    This teaching unit is designed to introduce elementary school students to traditional Chinese celebrations in Taiwan. An introductory activity asks students to distinguish between various kinds of celebrations (traditional or modern; religious or secular), and to identify U.S. and Chinese examples of each kind. The body of the unit concerns four…

  17. Performance Analysis of Reuse Distance in Cooperative Broadcasting

    Directory of Open Access Journals (Sweden)

    Jimmi Grönkvist

    2016-01-01

    Full Text Available Cooperative broadcasting is a promising technique for robust broadcast with low overhead and delay in mobile ad hoc networks. The technique is attractive for mission-oriented mobile communication, where a majority of the traffic is of broadcast nature. In cooperative broadcasting, all nodes simultaneously retransmit packets. The receiver utilizes cooperative diversity in the simultaneously received signals. The retransmissions continue until all nodes are reached. After the packet has traveled a specific number of hops out from the source, denoted as reuse distance, the source node transmits a new broadcast packet in the time slot used for the previous broadcast packet. If the reuse distance is too small, interference causes packet loss in intermediate nodes. In the literature, a reuse distance of three is common. With an analysis based on a realistic interference model and real terrain data, we show that a reuse distance of at least four is necessary to avoid packet loss in sparsely connected networks, especially for high spectral efficiencies. For frequency hopping, widely used in military systems, we propose a novel method. This method almost eliminates interference for a reuse distance of three, increasing the throughput by 33% compared to systems with a reuse distance of four.

  18. 75 FR 27199 - Promoting Diversification of Ownership in the Broadcasting Services

    Science.gov (United States)

    2010-05-14

    ...'' in explaining the requirements for broadcasters to certify that their advertising contracts do not... for the Commission to require broadcasters renewing their licenses to certify that their advertising... broadcast licensee, cable television system, daily newspaper, or other media outlet subject to the broadcast...

  19. Adaptive Probabilistic Broadcasting over Dense Wireless Ad Hoc Networks

    Directory of Open Access Journals (Sweden)

    Victor Gau

    2010-01-01

    Full Text Available We propose an idle probability-based broadcasting method, iPro, which employs an adaptive probabilistic mechanism to improve performance of data broadcasting over dense wireless ad hoc networks. In multisource one-hop broadcast scenarios, the modeling and simulation results of the proposed iPro are shown to significantly outperform the standard IEEE 802.11 under saturated condition. Moreover, the results also show that without estimating the number of competing nodes and changing the contention window size, the performance of the proposed iPro can still approach the theoretical bound. We further apply iPro to multihop broadcasting scenarios, and the experiment results show that within the same elapsed time after the broadcasting, the proposed iPro has significantly higher Packet-Delivery Ratios (PDR than traditional methods.

  20. Intimate Relationships and Attitudes Toward Celebrities

    Directory of Open Access Journals (Sweden)

    Lynn E. McCutcheon

    2016-06-01

    Full Text Available Previous research indicates that persons who self-report a high level of preoccupation with celebrities tend to have lower levels of well-being. We administered the “Romantic Partner Conflict Scale”, the “Love Attitudes Scale”, the soulmate subscale from the “Relationship Theories Questionnaire”, and the anxiety subscale from the “Experiences in Close Relationships Scale” to 330 students from four universities to see how well scores on these measures would predict scores on each of the three subscales from the “Celebrity Attitude Scale” (CAS. We predicted that persons whose scores on these measures of intimate relationships indicated a troubled, anxious, or poor quality relationship would have higher scores on the CAS, especially on its two problematic subscales. In three multiple regressions, specific measures of behavior during conflict with a romantic partner and certain love styles significantly predicted scores on all three of the CAS subscales. We discuss the implications of being a celebrity worshiper on one’s relationship with an intimate partner.

  1. EXAMINING THE EFFECT OF ENDORSER CREDIBILITY ON THE CONSUMERS' BUYING INTENTIONS: AN EMPIRICAL STUDY IN TURKEY

    Directory of Open Access Journals (Sweden)

    Aysegul Ermec Sertoglu

    2014-01-01

    Full Text Available The purpose of this study is to test whether the source credibility affects buying intention and measure the perceived credibility differences between created spokesperson and celebrity endorser. The influence that endorser credibility dimensions (i.e. attractiveness, trustworthiness and expertise have on purchase intentions of 326 young consumers has been examined. The results showed that all of the three credibility dimensions for both celebrity endorser and created spokesperson have a positive relationship with purchase intention. Created spokesperson is perceived to be more trustworthy and competent whereas the celebrity endorser is found to be more attractive by the respondents. This study is unique in a way that it covers fairly new and rapidly growing Turkish market. One factor that makes this study unique in Turkey, in which the usage of celebrity endorsers holds significant part in the marketing of products, is the lack of studies that would measure the effectiveness of this method.

  2. Digital terrestrial broadcasting receiver in the U.K; Eikoku chijoha digital hoso jushinki

    Energy Technology Data Exchange (ETDEWEB)

    NONE

    1999-03-01

    Digital terrestrial broadcasting is broadcasted in parallel with existing UHF analog broadcasting, whereas each of allocated channel frequencies can transmit five to six programs simultaneously. Each home can receive a number of programs with the existing antenna without a need of installing a new satellite antenna or cable. Among the countries of the world running forward to digitization of broadcasting all at once, the U.K. develops advancing movements and leads the world by starting the digital terrestrial broadcasting. In addition to the digitized broadcasting of conventional analog broadcasting programs, the `Ondigitals` (broadcasting operators) have started newly the pay broadcasting. Toshiba has been selected as one of the six developers and manufacturers of digital terrestrial broadcasting receivers, and has developed the digital terrestrial broadcasting receiver DTB2000. For the modulation system, the orthogonal frequency division multiplex (OFDM) was chosen as a system being strong against ghost and most suitable for digital terrestrial broadcasting. In addition, the receiver is equipped with software download function by using the broadcasting waves, and the common interface being the communication specification specified in the DVB (digital video broadcasting) to provide future function expandability. (translated by NEDO)

  3. Beyond the Anchor: Students and Broadcasting Opportunities.

    Science.gov (United States)

    Marks, Rick

    1999-01-01

    Describes how the author taught a class (called "Editing for Broadcasting") for 19 neophyte newspeople through total immersion: students learned how to run a newsroom while operating one. Notes that students learned the principles and fundamentals of broadcast journalism, including news judgment, writing, editing, reporting, and…

  4. Perceptions of Advertising Influence on Broadcast News.

    Science.gov (United States)

    Brown, Hubert W.; Barnes, Beth E.

    2001-01-01

    Finds that while students (studying broadcast journalism or advertising) and practitioners (station news directors and agency media directors) were in agreement on the majority of opinion statements discussing advertising's influence on broadcast news content, except students were less bothered by advertising's influence on news content than were…

  5. 47 CFR 73.297 - FM stereophonic sound broadcasting.

    Science.gov (United States)

    2010-10-01

    ... broadcast station may, without specific authority from the FCC, transmit stereophonic (biphonic... broadcasting must measure the pilot subcarrier frequency as often as necessary to ensure that it is kept at all...

  6. Celebrity endorsed music videos: innovation to foster youth health promotion.

    Science.gov (United States)

    Macnab, A J; Mukisa, R

    2018-06-11

    There are calls for innovation in health promotion and for current issues to be presented in new and exciting ways; in addition to creating engaging messages, novel ways to deliver health messaging are needed, especially where youth are the key target audience. When pupils in WHO Health Promoting Schools were asked what health messages would resonate with them, they also identified celebrities as the 'messengers' they would be particularly likely to listen to. Expanding on these discussions, the pupils quoted celebrity-recorded music videos containing health and lifestyle messaging as an example of where they had learned from celebrities. Their ability to sing phrases from the songs and repeat key health messages they contained indicated the videos had commanded attention and provided knowledge and perspectives that had been retained. We located on YouTube the video titles the pupils identified and evaluated the content, messaging and production concepts these celebrity-recorded music videos incorporated. All are good examples of the health promotion genre known as education entertainment, where educational content is intentionally included in professionally produced entertainment media to impart knowledge, create favorable attitudes and impact future behaviors. The importance of this genre is growing in parallel with the burgeoning influence of social media. Music videos resonate with youth, and celebrity recordings combine young people's love of music with their fascination for the aura of celebrity. Hence, producing videos that combine an effective health message with celebrity endorsement offers potential as an innovative conduit for health promotion messaging among youth.

  7. TV Broadcast Efficiency in 5G Networks from Subscriber Prospective

    KAUST Repository

    Lau, Chun Pong

    2015-12-06

    The flexibility of radio access network facilitated by 5G networks opens the gateway of deploying dynamic strategies for broadcasting TV channels in an efficient way. Currently, spectrum efficiency and bandwidth efficiency are the two common metrics measuring the efficiency of a system. These metrics assess the net bitrate for a unit of spectrum bandwidth. However, there is a lack of measurement, quantifying the effectiveness of a broadcasting strategy from the user perspective. In this paper, we introduce a novel measurement approach, called broadcast efficiency which considers the mobile user as a main reference. Broadcast efficiency is calculated as the number of served audiences per unit of radio resource. From numerical analysis, we show that broadcasting unpopular TV channels dramatically decreases the broadcast efficiency. This finding is evaluated by employing multiple distributions on the size of audience among TV channels. Furthermore, by conducting a real-life simulation, we discover that a high broadcast efficiency may result in a low percentage of served audiences if the audiences of TV channels are quite evenly distributed.

  8. Biological, psychological and social processes that explain celebrities' influence on patients' health-related behaviors.

    Science.gov (United States)

    Hoffman, Steven J; Tan, Charlie

    2015-01-01

    Celebrities can have substantial influence as medical advisors. However, their impact on public health is equivocal: depending on the advice's validity and applicability, celebrity engagements can benefit or hinder efforts to educate patients on evidence-based practices and improve their health literacy. This meta-narrative analysis synthesizes multiple disciplinary insights explaining the influence celebrities have on people's health-related behaviors. Systematic searches of electronic databases BusinessSource Complete, Communication & Mass Media Complete, Humanities Abstracts, ProQuest Political Science, PsycINFO, PubMed, and Sociology Abstracts were conducted. Retrieved articles were used to inform a conceptual analysis of the possible processes accounting for the substantial influence celebrities may have as medical advisors. Fourteen mechanisms of celebrity influence were identified. According to the economics literature, celebrities distinguish endorsed items from competitors and can catalyze herd behavior. Marketing studies tell us that celebrities' characteristics are transferred to endorsed products, and that the most successful celebrity advisors are those viewed as credible, a perception they can create with their success. Neuroscience research supports these explanations, finding that celebrity endorsements activate brain regions involved in making positive associations, building trust and encoding memories. The psychology literature tells us that celebrity advice conditions people to react positively toward it. People are also inclined to follow celebrities if the advice matches their self-conceptions or if not following it would generate cognitive dissonance. Sociology explains how celebrities' advice spreads through social networks, how their influence is a manifestation of people's desire to acquire celebrities' social capital, and how they affect the ways people acquire and interpret health information. There are clear and deeply rooted biological

  9. Equilibrium in a random viewer model of television broadcasting

    DEFF Research Database (Denmark)

    Hansen, Bodil Olai; Keiding, Hans

    2014-01-01

    The authors considered a model of commercial television market with advertising with probabilistic viewer choice of channel, where private broadcasters may coexist with a public television broadcaster. The broadcasters influence the probability of getting viewer attention through the amount...... number of channels. The authors derive properties of equilibrium in an oligopolistic market with private broadcasters and show that the number of firms has a negative effect on overall advertising and viewer satisfaction. If there is a public channel that also sells advertisements but does not maximize...... profits, this will have a positive effect on advertiser and viewer satisfaction....

  10. Broadcasted Location-Aware Data Cache for Vehicular Application

    Directory of Open Access Journals (Sweden)

    Fukuda Akira

    2007-01-01

    Full Text Available There has been increasing interest in the exploitation of advances in information technology, for example, mobile computing and wireless communications in ITS (intelligent transport systems. Classes of applications that can benefit from such an infrastructure include traffic information, roadside businesses, weather reports, entertainment, and so on. There are several wireless communication methods currently available that can be utilized for vehicular applications, such as cellular phone networks, DSRC (dedicated short-range communication, and digital broadcasting. While a cellular phone network is relatively slow and a DSRC has a very small communication area, one-segment digital terrestrial broadcasting service was launched in Japan in 2006, high-performance digital broadcasting for mobile hosts has been available recently. However, broadcast delivery methods have the drawback that clients need to wait for the required data items to appear on the broadcast channel. In this paper, we propose a new cache system to effectively prefetch and replace broadcast data using "scope" (an available area of location-dependent data and "mobility specification" (a schedule according to the direction in which a mobile host moves. We numerically evaluate the cache system on the model close to the traffic road environment, and implement the emulation system to evaluate this location-aware data delivery method for a concrete vehicular application that delivers geographic road map data to a car navigation system.

  11. Method and apparatus for scheduling broadcasts in social networks

    KAUST Repository

    Manzoor, Emaad Ahmed

    2016-08-25

    A method, apparatus, and computer readable medium are provided for maximizing consumption of broadcasts by a producer. An example method includes receiving selection of a total number of time slots to use for scheduling broadcasts, and receiving information regarding the producer\\'s followers. The example method further 5 includes identifying, by a processor and based on the received information, discount factors associated with the producer\\'s followers, and calculating, by the processor and based on the received information, a predicted number of competitor broadcasts during each time slot of the total number of time slots. Finally, the example method includes determining, by the processor and based on the discount factors and the predicted 10 number of competitor broadcasts during each time slot, a number of broadcasts for the producer to transmit in each time slot of the total number of time slots.

  12. PENGARUH CELEBRITY ENDORSER DAN WOM TERHADAP KEPUTUSAN PEMBELIAN MOTOR YAMAHA

    OpenAIRE

    Shandy, Bobbi

    2018-01-01

    This research aim is to examine  the effect of selected purchase decision variables, i.e., celebrity endorser and WoM (Word of Mouth) on purchasing decision in Jambi city. Data analyzes  used multiple linier regression, where  independent variables  are  celebrity endorser and WoM,and  dependent variable is purchase decision. Primary data is gathering by questionaries delivery.  The  result showed  that  both celebrity endorser and WoM has sig...

  13. 77 FR 33098 - Unlicensed Operation in the TV Broadcast Band

    Science.gov (United States)

    2012-06-05

    ...] Unlicensed Operation in the TV Broadcast Band AGENCY: Federal Communications Commission. ACTION: Correcting... matter of ``Unlicensed Operation in the TV Broadcast Band Approval.'' This document contains corrections... of this correction relate to ``Unlicensed Operation in the TV Broadcast Band Approval'' under Sec. 15...

  14. How we use online broadcasting - Web TV - for community engagement

    Science.gov (United States)

    Allison, M. L.; Conway, F. M.; Matti, J.; Palmer, R.

    2013-12-01

    The Arizona Geological Survey uses online broadcasting (Webcast or 'Web TV') to help fulfill our statutory mission to 'Inform, advise and assist the public in matters concerning the geological processes, materials and landscapes and the development and use of the mineral resources of this state.' We launched a monthly online broadcast called 'Arizona Mining Review' via Livestream, a low-cost or free video streaming service. The show provides news, interviews, and discussions about mining and mineral resources topics of interest in Arizona, the nation's second largest non-fuel mining state. The costs to set up and broadcast are minor. Interviews with local guests are held in a corner of the AZGS conference room with easy chairs and a couch; long-distance interviews are held via Skype. The broadcast originates from a desktop computer with a webcam, a $60 microphone, three sets of earbud headphones and a powered amplifier. During broadcasts, we supplement interview footage with slides, photos, or video clips that we have or are provided by guests. Initial broadcasts were live; recordings of these were later uploaded to our YouTube channel. Because scheduling and executing a live Internet broadcast is stressful and demanding for both the production team and guests, we recently elected to record and produce episodes prior to broadcasting them. This allows us more control over supplementary materials used during the broadcast; it also permits us to record the broadcast using a high-definition digital video camera that cannot be used for streaming video. In addition to the Arizona Mining Review, we record conferences and workshops and special presentations on topical issues. A video on the recently discovered Little Chino fault has drawn over 3,000 views. Our latest presentations are short 1-2 minute 'video abstracts' delivered by authors of new publications released by the Survey. These include maps and graphics from the reports to help illustrate the topics and their

  15. The Risk of Vampire Effect in Advertisements Using Celebrity Endorsement

    Directory of Open Access Journals (Sweden)

    Tetyana Kuvita

    2014-10-01

    Full Text Available In the race to get the attention of the target audience, advertisers often use special attention-getting devices. This in turn exposes them to a higher risk of creating a vampire effect when the core message about the brand or a product is “eaten up” by such devices. The concept of a vampire effect in advertising appears to be under-researched in the current literature. Therefore, this paper provides deeper insights into the vampire effect occurrences in printed advertisements using celebrity endorsement. The paper is based on a qualitative study with an eye-tracking device with 12 participants and on the following experiment with 60 university students. The research found that a significantly higher risk of creating a vampire effect exists when using an unrelated celebrity as an attention-getting device than when using a related celebrity or no celebrity at all. Marketers are advised to use related celebrities if choosing to stick to this attention-getting approach. However, the concept of “relatedness” should be pre-tested prior to launching an advertising campaign.

  16. ICTP celebrates 50 years

    CERN Multimedia

    2014-01-01

    CERN is not the only scientific organisation to be celebrating a significant anniversary in 2014. Earlier this year, ESA turned 50, and last week it was the turn of the Abdus Salam International Centre for Theoretical Physics, ICTP, to blow out its 50 candles. I had the pleasure to be there for the occasion, and to take part in the first day of a four-day scientific celebration in which the true value of ICTP came to the fore.   Nobel Prize winning Pakistani physicist Abdus Salam established the ICTP in 1964, and went on to become its first director. The Centre’s mission was and remains to foster the development of international scientific cooperation and to promote scientific excellence with an emphasis on the developing world. Established outside Trieste, Italy, and operated under a tripartite agreement between the Italian government, the IAEA and UNESCO, the ICTP has proven itself true to that mandate and become a driving force for advancing scientific expertise around the globe....

  17. 76 FR 14855 - Television Broadcasting Services; Nashville, TN

    Science.gov (United States)

    2011-03-18

    ... FEDERAL COMMUNICATIONS COMMISSION 47 CFR Part 73 [MB Docket No. 11-29, RM-11622; DA 11-335] Television Broadcasting Services; Nashville, TN AGENCY: Federal Communications Commission. ACTION: Proposed... 73 Television, Television broadcasting. Federal Communications Commission. Kevin R. Harding...

  18. Water vapor estimation using digital terrestrial broadcasting waves

    Science.gov (United States)

    Kawamura, S.; Ohta, H.; Hanado, H.; Yamamoto, M. K.; Shiga, N.; Kido, K.; Yasuda, S.; Goto, T.; Ichikawa, R.; Amagai, J.; Imamura, K.; Fujieda, M.; Iwai, H.; Sugitani, S.; Iguchi, T.

    2017-03-01

    A method of estimating water vapor (propagation delay due to water vapor) using digital terrestrial broadcasting waves is proposed. Our target is to improve the accuracy of numerical weather forecast for severe weather phenomena such as localized heavy rainstorms in urban areas through data assimilation. In this method, we estimate water vapor near a ground surface from the propagation delay of digital terrestrial broadcasting waves. A real-time delay measurement system with a software-defined radio technique is developed and tested. The data obtained using digital terrestrial broadcasting waves show good agreement with those obtained by ground-based meteorological observation. The main features of this observation are, no need for transmitters (receiving only), applicable wherever digital terrestrial broadcasting is available and its high time resolution. This study shows a possibility to estimate water vapor using digital terrestrial broadcasting waves. In the future, we will investigate the impact of these data toward numerical weather forecast through data assimilation. Developing a system that monitors water vapor near the ground surface with time and space resolutions of 30 s and several kilometers would improve the accuracy of the numerical weather forecast of localized severe weather phenomena.

  19. An Efficient Live TV Scheduling System for 4G LTE Broadcast

    KAUST Repository

    Lau, Chun Pong

    2016-01-01

    Traditional live television (TV) broadcasting systems are proven to be spectrum inefficient. Therefore, researchers propose to provide TV services on fourth-generation (4G) long-term evolution (LTE) networks. However, static broadcast, a typical broadcasting method over cellular network, is inefficient in terms of radio resource usage. To solve this problem, the audience-driven live TV scheduling (ADTVS) framework is proposed, to maximize radio resource usage when providing TV broadcasting services over LTE networks. ADTVS, a system-level scheduling framework, considers both available radio resources and audience preferences, in order to dynamically schedule TV channels for broadcasting at various time and locations. By conducting a simulation using real-life data and scenarios, it is shown that ADTVS significantly outperforms the static broadcast method. Numerical results indicate that, on average, ADTVS enables substantial improvement to broadcast efficiency and conserves considerable amount of radio resources, while forgoing less than 5% of user services compared to the benchmark system.

  20. 47 CFR 74.601 - Classes of TV broadcast auxiliary stations.

    Science.gov (United States)

    2010-10-01

    ... 47 Telecommunication 4 2010-10-01 2010-10-01 false Classes of TV broadcast auxiliary stations. 74... Television Broadcast Auxiliary Stations § 74.601 Classes of TV broadcast auxiliary stations. (a) TV pickup stations. A land mobile station used for the transmission of TV program material and related communications...

  1. 47 CFR 73.6026 - Broadcast regulations applicable to Class A television stations.

    Science.gov (United States)

    2010-10-01

    ... television stations. 73.6026 Section 73.6026 Telecommunication FEDERAL COMMUNICATIONS COMMISSION (CONTINUED) BROADCAST RADIO SERVICES RADIO BROADCAST SERVICES Class A Television Broadcast Stations § 73.6026 Broadcast regulations applicable to Class A television stations. The following rules are applicable to Class A...

  2. 75 FR 10692 - Television Broadcasting Services; Birmingham, AL

    Science.gov (United States)

    2010-03-09

    ...] Television Broadcasting Services; Birmingham, AL AGENCY: Federal Communications Commission. ACTION: Final... Television Commission, the licensee of noncommercial educational station WBIQ(TV), channel *10, Birmingham... Part 73 Television, Television broadcasting. 0 For the reasons discussed in the preamble, the Federal...

  3. 76 FR 76337 - Television Broadcasting Services; Lincoln, NE

    Science.gov (United States)

    2011-12-07

    ... FEDERAL COMMUNICATIONS COMMISSION 47 CFR Part 73 [MB Docket No. 11-192, RM-11646; DA 11-1924] Television Broadcasting Services; Lincoln, NE AGENCY: Federal Communications Commission. ACTION: Proposed... 73 Television, Television broadcasting. Federal Communications Commission Barbara A. Kreisman, Chief...

  4. 76 FR 9991 - Television Broadcasting Services; Kalispell, MT

    Science.gov (United States)

    2011-02-23

    ... FEDERAL COMMUNICATIONS COMMISSION 47 CFR Part 73 [DA 11-224; MB Docket No. 11-20; RM-11619] Television Broadcasting Services; Kalispell, MT AGENCY: Federal Communications Commission. ACTION: Proposed... 73 Television, Television broadcasting. For the reasons discussed in the preamble, the Federal...

  5. 75 FR 67077 - Television Broadcasting Services; Huntsville, AL

    Science.gov (United States)

    2010-11-01

    ... FEDERAL COMMUNICATIONS COMMISSION 47 CFR Part 73 [DA 10-2000; MB Docket No. 08-194; RM-11488] Television Broadcasting Services; Huntsville, AL AGENCY: Federal Communications Commission. ACTION: Proposed... 73 Television, Television broadcasting. For the reasons discussed in the preamble, the Federal...

  6. 75 FR 25119 - Television Broadcasting Services; Seaford, DE

    Science.gov (United States)

    2010-05-07

    ...] Television Broadcasting Services; Seaford, DE AGENCY: Federal Communications Commission. ACTION: Final rule... very high frequency commercial television channel to each State, if technically feasible. DATES: This... Part 73 Television, Television broadcasting. 0 For the reasons discussed in the preamble, the Federal...

  7. 76 FR 54188 - Television Broadcasting Services; Montgomery, AL

    Science.gov (United States)

    2011-08-31

    ... FEDERAL COMMUNICATIONS COMMISSION 47 CFR Part 73 [MB Docket No. 11-137, RM-11637; DA 11-1414] Television Broadcasting Services; Montgomery, AL AGENCY: Federal Communications Commission. ACTION: Proposed... 47 CFR Part 73 Television, Television broadcasting. Federal Communications Commission. Barbara A...

  8. 75 FR 9859 - Television Broadcasting Services; Beaumont, TX

    Science.gov (United States)

    2010-03-04

    ... FEDERAL COMMUNICATIONS COMMISSION 47 CFR Part 73 [DA 10-307; MB Docket No. 10-49; RM-11593] Television Broadcasting Services; Beaumont, TX AGENCY: Federal Communications Commission. ACTION: Proposed... 73 Television, Television broadcasting. For the reasons discussed in the preamble, the Federal...

  9. 76 FR 13966 - Television Broadcasting Services; Topeka, KS

    Science.gov (United States)

    2011-03-15

    ... FEDERAL COMMUNICATIONS COMMISSION 47 CFR Part 73 [MB Docket No. 11-33, RM-11623; DA 11-406] Television Broadcasting Services; Topeka, KS AGENCY: Federal Communications Commission. ACTION: Proposed rule... 73 Television, Television broadcasting. Federal Communications Commission. Barbara A. Kreisman, Chief...

  10. 76 FR 3875 - Television Broadcasting Services; Decatur, IL

    Science.gov (United States)

    2011-01-21

    ... FEDERAL COMMUNICATIONS COMMISSION 47 CFR Part 73 [DA 10-2426; MB Docket No. 10-264; RM-11615] Television Broadcasting Services; Decatur, IL AGENCY: Federal Communications Commission. ACTION: Proposed... 73 Television, Television broadcasting. For the reasons discussed in the preamble, the Federal...

  11. CERN celebrates another milestone

    CERN Multimedia

    2007-01-01

    "CERN (the European Organization for Nuclear Research) recently celebrated the lowering of the gigantic toroid magnet end-cap, using an EOT crane, onto the cavern floor. After a two-hour operation, the installation teams from ATLAS, PH-ATI and TS could finally breath a sigh of relief." (1/2 page)

  12. Admirer-Celebrity Relationships among Young Adults: Explaining Perceptions of Celebrity Influence on Identity.

    Science.gov (United States)

    Boon, Susan D.; Lomore, Christine D.

    2001-01-01

    Investigates undergraduate students' judgments regarding the degree to which relationships with celebrity idols influenced their sense of identity and feelings of self-worth. Discusses the characteristics of the sample of idols participants reported as well as descriptive data concerning the degree to which participants perceived these idols as…

  13. A theoretical reflection of celebrity endorsement in Nigeria

    OpenAIRE

    Milford I Udo; Nwulu, Chinyere Stella

    2015-01-01

    The use of celebrities such as movie stars, sports heroes, entertainers, music experts and all the likes as endorsers by marketers in promoting brand awareness, recognition, and preferences, has become the order of the day in advertising practices both in developed and developing economies. It therefore behooves on marketing professionals to design possible techniques to enhance its effective use by companies. This instigated the researchers to theoretically examine what celebrity endorsement...

  14. Public and Private Activity in Commercial TV Broadcasting

    DEFF Research Database (Denmark)

    Olai Hansen, Bodil; Keiding, Hans

    2006-01-01

    We consider a model of commercial television market, where private broadcasters coexist with a public television broadcaster. Assuming that the public TV station follows a policy of Ramsey pricing whereas the private stations are profit maximizers, we consider the equilibria in this market...

  15. Broadcasted Location-Aware Data Cache for Vehicular Application

    Directory of Open Access Journals (Sweden)

    Kenya Sato

    2007-05-01

    Full Text Available There has been increasing interest in the exploitation of advances in information technology, for example, mobile computing and wireless communications in ITS (intelligent transport systems. Classes of applications that can benefit from such an infrastructure include traffic information, roadside businesses, weather reports, entertainment, and so on. There are several wireless communication methods currently available that can be utilized for vehicular applications, such as cellular phone networks, DSRC (dedicated short-range communication, and digital broadcasting. While a cellular phone network is relatively slow and a DSRC has a very small communication area, one-segment digital terrestrial broadcasting service was launched in Japan in 2006, high-performance digital broadcasting for mobile hosts has been available recently. However, broadcast delivery methods have the drawback that clients need to wait for the required data items to appear on the broadcast channel. In this paper, we propose a new cache system to effectively prefetch and replace broadcast data using “scope” (an available area of location-dependent data and “mobility specification” (a schedule according to the direction in which a mobile host moves. We numerically evaluate the cache system on the model close to the traffic road environment, and implement the emulation system to evaluate this location-aware data delivery method for a concrete vehicular application that delivers geographic road map data to a car navigation system.

  16. Food safety behaviors observed in celebrity chefs across a variety of programs.

    Science.gov (United States)

    Maughan, Curtis; Chambers, Edgar; Godwin, Sandria

    2017-03-01

    Consumers obtain information about foodborne illness prevention from many sources, including television media. The purpose of this study was to evaluate a variety of cooking shows with celebrity chefs to understand their modeling of food safety behaviors. Cooking shows (100 episodes) were watched from 24 celebrity chefs preparing meat dishes. A tabulation of food safety behaviors was made for each show using a checklist. Proper modeling of food safety behaviors was limited, with many incidences of errors. For example, although all chefs washed their hands at the beginning of cooking at least one dish, 88% did not wash (or were not shown washing) their hands after handling uncooked meat. This was compounded with many chefs who added food with their hands (79%) or ate while cooking (50%). Other poor behaviors included not using a thermometer (75%), using the same cutting board to prepare ready-to-eat items and uncooked meat (25%), and other hygiene issues such as touching hair (21%) or licking fingers (21%). This study suggests that there is a need for improvement in demonstrated and communicated food safety behaviors among professional chefs. It also suggests that public health professionals must work to mitigate the impact of poorly modeled behaviors. © The Author 2016. Published by Oxford University Press on behalf of Faculty of Public Health. All rights reserved. For permissions, please e-mail: journals.permissions@oup.com.

  17. Celebrity marketing pražských muzikálů

    OpenAIRE

    Kuzmová, Tereza

    2017-01-01

    This Diploma Thesis deals with the issue of Prague musicals celebrity marketing, which is a significant characteristics of the contemporary Prague musical scene. The theoretical part of this thesis introduces the basic theories of celebrity studies and the specifics of marketing mix of musicals, in which celebrities play a significant role. On the margine, the thesis is also focused on current overproduction of musicals and related problems in marketing activities of musical productions. The ...

  18. Static analysis of topology-dependent broadcast networks

    DEFF Research Database (Denmark)

    Nanz, Sebastian; Nielson, Flemming; Nielson, Hanne Riis

    2010-01-01

    changing network topology is a crucial ingredient. In this paper, we develop a static analysis that automatically constructs an abstract transition system, labelled by actions and connectivity information, to yield a mobility-preserving finite abstraction of the behaviour of a network expressed......Broadcast semantics poses significant challenges over point-to-point communication when it comes to formal modelling and analysis. Current approaches to analysing broadcast networks have focused on fixed connectivities, but this is unsuitable in the case of wireless networks where the dynamically...... in a process calculus with asynchronous local broadcast. Furthermore, we use model checking based on a 3-valued temporal logic to distinguish network behaviour which differs under changing connectivity patterns. (C) 2009 Elsevier Inc. All rights reserved....

  19. Broadcast Expenses Controlling Techniques in Mobile Ad-hoc Networks: A Survey

    Directory of Open Access Journals (Sweden)

    Naeem Ahmad

    2016-07-01

    Full Text Available The blind flooding of query packets in route discovery more often characterizes the broadcast storm problem, exponentially increases energy consumption of intermediate nodes and congests the entire network. In such a congested network, the task of establishing the path between resources may become very complex and unwieldy. An extensive research work has been done in this area to improve the route discovery phase of routing protocols by reducing broadcast expenses. The purpose of this study is to provide a comparative analysis of existing broadcasting techniques for the route discovery phase, in order to bring about an efficient broadcasting technique for determining the route with minimum conveying nodes in ad-hoc networks. The study is designed to highlight the collective merits and demerits of such broadcasting techniques along with certain conclusions that would contribute to the choice of broadcasting techniques.

  20. LaserFest Celebration

    Energy Technology Data Exchange (ETDEWEB)

    Dr. Alan Chodos; Elizabeth A. Rogan

    2011-08-25

    LaserFest was the yearlong celebration, during 2010, of the 50th anniversary of the demonstration of the first working laser. The goals of LaserFest were: to highlight the impact of the laser in its manifold commercial, industrial and medical applications, and as a tool for ongoing scientific research; to use the laser as one example that illustrates, more generally, the route from scientific innovation to technological application; to use the laser as a vehicle for outreach, to stimulate interest among students and the public in aspects of physical science; to recognize and honor the pioneers who developed the laser and its many applications; to increase awareness among policymakers of the importance of R&D funding as evidenced by such technology as lasers. One way in which LaserFest sought to meet its goals was to encourage relevant activities at a local level all across the country -- and also abroad -- that would be identified with the larger purposes of the celebration and would carry the LaserFest name. Organizers were encouraged to record and advertise these events through a continually updated web-based calendar. Four projects were explicitly detailed in the proposals: 1) LaserFest on the Road; 2) Videos; 3) Educational material; and 4) Laser Days.

  1. Advocacy Narratives and Celebrity Engagement: the Case of Ben Affleck in Congo

    DEFF Research Database (Denmark)

    Budabin, Alexandra Cosima; Richey, Lisa Ann

    2018-01-01

    Global celebrities are increasingly important in human rights--promoting causes, raising awareness, and interacting with decision-makers—as communicators to mass and elite audiences. Deepening the literature on transnational advocacy and North-South relations, this article argues that celebrities...... Initiative. The study explains how the ability for celebrities to contend with narratives reflects elite practices in human rights advocacy....

  2. A special broadcast of CERN's Video news

    CERN Multimedia

    2003-01-01

    A special edition of CERN's video news giving a complete update on the LHC project is to be broadcast in the Main Auditorium. After your lunch make a small detour to the Main Auditorium, where you see the big picture. On 14, 15 and 16 May, between 12:30 and 14:00, a special edition of CERN's video news bulletin will be broadcast in the Main Auditorium. You will have the chance get up-to-date on the LHC project and its experiments. With four years to go before the first collisions in the LHC, the LHC Project Leader Lyn Evans will present a status report on the construction of the accelerator. The spokesmen of the five LHC experiments (ALICE, ATLAS, CMS, LHCb and TOTEM) will explain how the work is going and what the state of play will be in four years' time. This special video news broadcast is the result of collaboration between the CERN Audiovisual Service, the Photo Service and the External communication section. The broadcast will begin with a brand-new programme title sequence. And just as in the real c...

  3. 76 FR 5119 - Television Broadcasting Services; Jackson, MS

    Science.gov (United States)

    2011-01-28

    ... FEDERAL COMMUNICATIONS COMMISSION 47 CFR Part 73 [DA 11-96; MB Docket No. 11-8; RM-11618] Television Broadcasting Services; Jackson, MS AGENCY: Federal Communications Commission. ACTION: Proposed... CFR 1.415 and 1.420. List of Subjects in 47 CFR Part 73 Television, Television broadcasting. For the...

  4. 76 FR 5290 - Television Broadcasting Services; Huntsville, AL

    Science.gov (United States)

    2011-01-31

    ...] Television Broadcasting Services; Huntsville, AL AGENCY: Federal Communications Commission. ACTION: Final... the Congressional review Act, see 5 U.S.C. 801(a)(1)(A). List of Subjects in 47 CFR Part 73 Television, Television broadcasting. For the reasons discussed in the preamble, the Federal Communications Commission...

  5. Stochastic dynamics of genetic broadcasting networks

    Science.gov (United States)

    Potoyan, Davit A.; Wolynes, Peter G.

    2017-11-01

    The complex genetic programs of eukaryotic cells are often regulated by key transcription factors occupying or clearing out of a large number of genomic locations. Orchestrating the residence times of these factors is therefore important for the well organized functioning of a large network. The classic models of genetic switches sidestep this timing issue by assuming the binding of transcription factors to be governed entirely by thermodynamic protein-DNA affinities. Here we show that relying on passive thermodynamics and random release times can lead to a "time-scale crisis" for master genes that broadcast their signals to a large number of binding sites. We demonstrate that this time-scale crisis for clearance in a large broadcasting network can be resolved by actively regulating residence times through molecular stripping. We illustrate these ideas by studying a model of the stochastic dynamics of the genetic network of the central eukaryotic master regulator NFκ B which broadcasts its signals to many downstream genes that regulate immune response, apoptosis, etc.

  6. Celebrating with our neighbours

    CERN Multimedia

    2014-01-01

    CERN’s 60th anniversary is all about celebrating 60 years of science for peace with people who matter to us. High on that list are our neighbours, and that’s why we’ve devoted two days just for them on 24 and 25 May. There will also be a special day of visits to CMS for local schools, and we’ll be taking part in the celebrations for the 200th anniversary of Geneva’s entry to the Swiss Confederation.   It is without doubt that over our 60 years, CERN has had a significant impact on the region. We are a vital part of international Geneva, our economic impact on the region is significant, and our people are involved in all walks of life in the French and Swiss communities where they live. Over recent years, we have stepped up our efforts to engage more strongly with our neighbours, and share with them the passion and excitement of our research. Our Open Days were originally conceived for the local community. Since 2009, we have invited represent...

  7. Hails from the crypt: a terror management health model investigation of the effectiveness of health-oriented versus celebrity-oriented endorsements.

    Science.gov (United States)

    McCabe, Simon; Vail, Kenneth E; Arndt, Jamie; Goldenberg, Jamie L

    2014-03-01

    Interfacing the terror management health model with the meaning transfer model, we offer novel hypotheses concerning the effectiveness of celebrity and medical endorsements for consumer products and health behavior decisions. Studies 1 and 2 revealed that, compared with control topic primes, death thoughts in focal attention increased the effectiveness of health-oriented (doctor) endorsers but not culture-oriented (celebrity) endorsers, whereas death thoughts outside of focal attention increased the effectiveness of culture-oriented endorsers but not health-oriented endorsers. Studies 3 and 4 then focus more specifically on the valence and specificity of culture-oriented endorsements, revealing that death thoughts outside focal attention increase the effectiveness of culture-oriented endorsers only on the behaviors specifically endorsed and only when the endorser is characterized as possessing cultural value. Discussion focuses on everyday management of existential concerns and implications for persuasive communications in the health domain.

  8. Between Postage Stamps and Digitalization: The Changing Roles of Educational Broadcasting.

    Science.gov (United States)

    Fleisher, Frederic

    1995-01-01

    Provides a broadcasting practitioner's perspective of educational broadcasting in Europe, and how, with data compression, the emergence of more television channels can affect the educationalist and public service broadcasting. Discusses technological development, equal access to education, cultural maintenance, advertising, future outlooks, and…

  9. Council celebrates CERN Control Centre

    CERN Multimedia

    2006-01-01

    With the unveiling of its new sign, the CERN Control Centre was officially inaugurated on Thursday 16 March. To celebrate its startup, CERN Council members visited the sleek centre, a futuristic-looking room filled with a multitude of monitoring screens.

  10. Attractive celebrity and peer images on Instagram: Effect on women's mood and body image.

    Science.gov (United States)

    Brown, Zoe; Tiggemann, Marika

    2016-12-01

    A large body of research has documented that exposure to images of thin fashion models contributes to women's body dissatisfaction. The present study aimed to experimentally investigate the impact of attractive celebrity and peer images on women's body image. Participants were 138 female undergraduate students who were randomly assigned to view either a set of celebrity images, a set of equally attractive unknown peer images, or a control set of travel images. All images were sourced from public Instagram profiles. Results showed that exposure to celebrity and peer images increased negative mood and body dissatisfaction relative to travel images, with no significant difference between celebrity and peer images. This effect was mediated by state appearance comparison. In addition, celebrity worship moderated an increased effect of celebrity images on body dissatisfaction. It was concluded that exposure to attractive celebrity and peer images can be detrimental to women's body image. Copyright © 2016 Elsevier Ltd. All rights reserved.

  11. 75 FR 76294 - Radio Broadcasting Services; Fairbanks, AK

    Science.gov (United States)

    2010-12-08

    ... FEDERAL COMMUNICATIONS COMMISSION 47 CFR Part 73 [DA 10-2211; MB Docket No. 10-81; RM-11600] Radio Broadcasting Services; Fairbanks, AK AGENCY: Federal Communications Commission. ACTION: Final rule. SUMMARY... Subjects in 47 CFR Part 73 Radio, Radio broadcasting. 0 For the reasons discussed in the preamble, the...

  12. 75 FR 1546 - Television Broadcasting Services; Bangor, ME

    Science.gov (United States)

    2010-01-12

    ...] Television Broadcasting Services; Bangor, ME AGENCY: Federal Communications Commission. ACTION: Final rule... the Congressional review Act, see 5 U.S.C. 801(a)(1)(A). List of Subjects in 47 CFR Part 73 Television, Television broadcasting. 0 For the reasons discussed in the preamble, the Federal Communications Commission...

  13. 78 FR 44090 - Television Broadcasting Services; Cedar Rapids, Iowa

    Science.gov (United States)

    2013-07-23

    ...] Television Broadcasting Services; Cedar Rapids, Iowa AGENCY: Federal Communications Commission. ACTION... acceptance of full power television rulemaking petitions requesting channel substitutions in May 2011, it... 73 Television, Television broadcasting. Federal Communications Commission. Hossein Hashemzadeh...

  14. Psycholinguistic norms and face naming times for photographs of celebrities in French.

    Science.gov (United States)

    Bonin, Patrick; Perret, Cyril; Méot, Alain; Ferrand, Ludovic; Mermillod, Martial

    2008-02-01

    A set of 105 photographs of celebrities has been standardized in French on distinctiveness, proper name agreement, face agreement, age of acquisition (AoA), and subjective frequency. Statistics on the collected variables for photographs are provided. The relationships between these variables have been analyzed. Face naming latencies have also been collected for the photographs of celebrities, and several multiple regression analyses have been carried out on naming latencies and percentages of tip-of-the-tongue (TOT) phenomena. Themain determinants of naming speed included AoA, face agreement, and name agreement. In addition, AoA, together with distinctiveness and face agreement, reliably predicted the percentages of TOTs. The norms, photographs of the celebrities, and spoken naming latencies corresponding to the celebrities are available on the Internet at norms.celebrities.googlepages.com and should be of great use to researchers interested in the processing of famous people.

  15. 47 CFR 74.1205 - Protection of channel 6 TV broadcast stations.

    Science.gov (United States)

    2010-10-01

    ... 47 Telecommunication 4 2010-10-01 2010-10-01 false Protection of channel 6 TV broadcast stations... 6 TV broadcast stations. The provisions of this section apply to all applications for construction... applicant and each affected TV Channel 6 broadcast station licensee or permittee concurring with the...

  16. Tearing the Fabric of Canada: The Broadcast Media and Canadian Identity.

    Science.gov (United States)

    Weiss, Elaine F.

    This paper explores the perceived threat of American cultural "imperialism" in Canada, the effect of constant exposure to American broadcasting on the Canadian national identity, the role broadcasting plays in shaping Canadian identity, and the efforts by the Canadian government to "Canadianize" its broadcasting. A brief…

  17. Obstacles to broadcasting for national integration in Nigeria.

    Science.gov (United States)

    Amienyi, O P

    1989-01-01

    In Nigeria, the media is the major government vehicle to achieve national integration. The problems arise from the approximately 250 ethnic groups speaking many languages. Television and radio have caused disintegration by emphasizing alienation and polarization rather than unity. With more than 178 languages there are major problems for radio and television. The government leaders have promoted a strong interest in creating a unified society through broadcasting, but at the same time have allowed media managers to operate towards goals of ethnic protection. Religion is also a factor that hinders broadcasting for national unity, since there are Hausa and Muslim in the north, Catholic in the south-east, and in the south-west there are many African ethnic religions. More than 60% of the local programming on television is keyed to local religious subjects. Illiteracy is also a problem in the use of broadcasting in the goal of national integration. Only through education of a socially conscious people can the religious fanaticism, ethnocentrism, and tribalism be overcome to form a united nation. Broadcasting can play an important role consistent with the needs of society as a whole. Managers in broadcasting must be well educated, well trained and understand the needs and ambitions of society. They need to support these needs and ambitions, and be constructively critical when necessary for the betterment of society.

  18. National association of broadcasters engineering handbook NAB engineering handbook

    CERN Document Server

    Jones, Graham A; Osenkowsky, Thomas G; Williams, Edmund A

    2013-01-01

    The NAB Engineering Handbook provides detailed information on virtually every aspect of the broadcast chain, from news gathering, program production and postproduction through master control and distribution links to transmission, antennas, RF propagation, cable and satellite. Hot topics covered include HD Radio, HDTV, 2 GHz broadcast auxiliary services, EAS, workflow, metadata, digital asset management, advanced video and audio compression, audio and video over IP, and Internet broadcasting. A wide range of related topics that engineers and managers need to understand are also covered, includ

  19. Intelligent Broadcasting in Mobile Ad Hoc Networks: Three Classes of Adaptive Protocols

    Directory of Open Access Journals (Sweden)

    Michael D. Colagrosso

    2006-11-01

    Full Text Available Because adaptability greatly improves the performance of a broadcast protocol, we identify three ways in which machine learning can be applied to broadcasting in a mobile ad hoc network (MANET. We chose broadcasting because it functions as a foundation of MANET communication. Unicast, multicast, and geocast protocols utilize broadcasting as a building block, providing important control and route establishment functionality. Therefore, any improvements to the process of broadcasting can be immediately realized by higher-level MANET functionality and applications. While efficient broadcast protocols have been proposed, no single broadcasting protocol works well in all possible MANET conditions. Furthermore, protocols tend to fail catastrophically in severe network environments. Our three classes of adaptive protocols are pure machine learning, intra-protocol learning, and inter-protocol learning. In the pure machine learning approach, we exhibit a new approach to the design of a broadcast protocol: the decision of whether to rebroadcast a packet is cast as a classification problem. Each mobile node (MN builds a classifier and trains it on data collected from the network environment. Using intra-protocol learning, each MN consults a simple machine model for the optimal value of one of its free parameters. Lastly, in inter-protocol learning, MNs learn to switch between different broadcasting protocols based on network conditions. For each class of learning method, we create a prototypical protocol and examine its performance in simulation.

  20. Intelligent Broadcasting in Mobile Ad Hoc Networks: Three Classes of Adaptive Protocols

    Directory of Open Access Journals (Sweden)

    Colagrosso Michael D

    2007-01-01

    Full Text Available Because adaptability greatly improves the performance of a broadcast protocol, we identify three ways in which machine learning can be applied to broadcasting in a mobile ad hoc network (MANET. We chose broadcasting because it functions as a foundation of MANET communication. Unicast, multicast, and geocast protocols utilize broadcasting as a building block, providing important control and route establishment functionality. Therefore, any improvements to the process of broadcasting can be immediately realized by higher-level MANET functionality and applications. While efficient broadcast protocols have been proposed, no single broadcasting protocol works well in all possible MANET conditions. Furthermore, protocols tend to fail catastrophically in severe network environments. Our three classes of adaptive protocols are pure machine learning, intra-protocol learning, and inter-protocol learning. In the pure machine learning approach, we exhibit a new approach to the design of a broadcast protocol: the decision of whether to rebroadcast a packet is cast as a classification problem. Each mobile node (MN builds a classifier and trains it on data collected from the network environment. Using intra-protocol learning, each MN consults a simple machine model for the optimal value of one of its free parameters. Lastly, in inter-protocol learning, MNs learn to switch between different broadcasting protocols based on network conditions. For each class of learning method, we create a prototypical protocol and examine its performance in simulation.

  1. AGS 20th anniversary celebration

    Energy Technology Data Exchange (ETDEWEB)

    Baggett, N.V. (ed.)

    1980-05-22

    On May 22, 1980, a symposium was held at Brookhaven to celebrate the 20th birthday of the AGS, to recall its beginnings, and to review major discoveries that have been made with its beams. The talks at the symposium are recorded in this volume.

  2. AGS 20th anniversary celebration

    International Nuclear Information System (INIS)

    Baggett, N.V.

    1980-01-01

    On May 22, 1980, a symposium was held at Brookhaven to celebrate the 20th birthday of the AGS, to recall its beginnings, and to review major discoveries that have been made with its beams. The talks at the symposium are recorded in this volume

  3. 76 FR 52632 - Television Broadcasting Services; Panama City, FL

    Science.gov (United States)

    2011-08-23

    ...] Television Broadcasting Services; Panama City, FL AGENCY: Federal Communications Commission. ACTION: Proposed rule. SUMMARY: The Commission has before it a petition for rulemaking filed by Gray Television Licensee... 73 Television, Television broadcasting. Federal Communications Commission. Barbara A. Kreisman, Chief...

  4. 76 FR 35831 - Television Broadcasting Services; Eau Claire, WI

    Science.gov (United States)

    2011-06-20

    ...] Television Broadcasting Services; Eau Claire, WI AGENCY: Federal Communications Commission. ACTION: Proposed rule. SUMMARY: The Commission has before it a petition for rulemaking filed by Gray Television Licensee... 73 Television, Television broadcasting. Federal Communications Commission. Barbara A. Kreisman, Chief...

  5. Broadcasting a message in a parallel computer

    Science.gov (United States)

    Berg, Jeremy E [Rochester, MN; Faraj, Ahmad A [Rochester, MN

    2011-08-02

    Methods, systems, and products are disclosed for broadcasting a message in a parallel computer. The parallel computer includes a plurality of compute nodes connected together using a data communications network. The data communications network optimized for point to point data communications and is characterized by at least two dimensions. The compute nodes are organized into at least one operational group of compute nodes for collective parallel operations of the parallel computer. One compute node of the operational group assigned to be a logical root. Broadcasting a message in a parallel computer includes: establishing a Hamiltonian path along all of the compute nodes in at least one plane of the data communications network and in the operational group; and broadcasting, by the logical root to the remaining compute nodes, the logical root's message along the established Hamiltonian path.

  6. Celebrity endorsements versus created spokespersons in advertising: a survey among students

    Directory of Open Access Journals (Sweden)

    Delarey Van der Waldt

    2011-08-01

    Full Text Available In this study the use of endorsements in advertising was investigated.  Endorsements can either be in the form of a celebrity acting as a spokesperson for an organisation or the organisation can create a spokesperson to act as an endorser.  The problem that faces marketers is that little scientific proof exists if students perceive celebrity endorsements and creative spokespersons differently with regard to their expertise and trustworthiness.  The aim of this study was to determine the attitudes of respondents with regard to expertise, trustworthiness and attractiveness of created spokesperson and celebrity endorsements in advertisements. This knowledge will provide marketing professionals with the strategic advantage of how and when to make use of an endorser. Ohanian’s (1990 measurement scale of perceived expertise, trustworthiness and attractiveness was adopted in a self-administrative questionnaire for this article.  Respondents (n=185 were exposed to six visual images of endorsers namely:  three celebrities and three created spokespersons.  It was found that attractiveness should not be used as a factor when comparing created endorsers with celebrity endorsers.  The respondents perceived both endorsement applications as highly credible and professionals need to consider each application’s advantages and disadvantages when deciding which application will be more effective for their advertising strategy.  In the long term the organisation might find it more cost effective to create its own spokesperson due to the risk of possible characteristics changes or negative associations of celebrity endorsers.  Revoking advertisements after celebrity endorsers have received negative publicity or changed character can lead to great financial losses.  Created endorsers, on the other hand, provide the organisation with greater control and the ability to change to adapt to the organisations market and advertising needs.

  7. Characteristics of hybrid broadcast broadband television (HbbTV

    Directory of Open Access Journals (Sweden)

    Jakšić Branimir

    2017-01-01

    Full Text Available This paper describes the working principle of hybrid broadcast-broadband TV (Hybrid Broadcast Broadband TV - HbbTV. The architecture of HbbTV system is given, the principle of its operation, as well as an overview of HbbTV specification standards that are in use, with their basic characteristics. Here are described the services provided by Hybrid TV. It is also provided an overview of the distribution of HbbTV services in Europe in terms of the number of TV channels that HbbTV services offer, the number of active hybrid TV devices, HbbTV standards which are in use and models of broadcast networks used to distribute HbbTV service.

  8. Celebrating the Life and Legacy of Dr. John Hope Franklin

    Science.gov (United States)

    Harris, Robert L., Jr.; Levering-Lewis, David; French, John D.; Wharton, Clifton R., Jr.

    2009-01-01

    Dr. John Hope Franklin chronicled the experiences of African-Americans like no one before him, forcing America to recognize Black history as American history. His contributions were innumerable and his impact was abiding. In celebration of his life and legacy, the authors profile the celebrated scholar and activist, Dr. John Hope Franklin.

  9. Education in Disguise: Sanctioning Sexuality in Elementary School Halloween Celebrations

    Science.gov (United States)

    Boas, Erica Misako

    2016-01-01

    Halloween as celebrated in US elementary schools provides a rare opportunity to explore the more tangible manifestations of sexuality. A time of celebration, Halloween is perceived as a festive event for children, being both "innocent" and fun. Yet, because it is the one school day where sexuality is on display, sexuality becomes a…

  10. Enrico Fermi Symposium at CERN : opening celebration

    CERN Multimedia

    CERN. Geneva. Audiovisual Unit

    2002-01-01

    You are cordially invited to the opening celebration on Thursday 12 September at 16:00 (Main Building, Council Chamber), which will include speechs from: Luciano Maiani - Welcome and Introduction Antonino Zichichi - The New 'Centro Enrico Fermi' at Via Panisperna Ugo Amaldi - Fermi at Via Panisperna and the birth of Nuclear Medicine Jack Steinberger - Fermi in Chicago Valentin Telegdi - A Close-up of Fermi Arnaldo Stefanini - Celebrating Fermi's Centenary in Documents and Pictures and the screening of a documentary video about Fermi: Scienziati a Pisa: Enrico Fermi (Scientists at Pisa: Enrico Fermi) created by Francesco Andreotti for La Limonaia from early film, photographs and sound recordings (English version - c. 30 mins).

  11. The Manifesto for Extension and Engagement: A Perspective on Family and Consumer Sciences for the Future

    Science.gov (United States)

    Carroll, Jan B.; Chamberlin, Barbara; Devall, Esther; Dinstel, Roxie; Hauser-Lindstrom, Doreen; Petty, Barbara D.

    2017-01-01

    Extension professionals in the Western Region proclaimed The Timberline Manifesto at their 100-year celebration, "Centennial on the Summit," at Mount Hood, OR, in 2014. Family and consumer sciences (FCS) leaders relate this platform to the future of FCS: our opportunities for success in engagement, integration, technology, demand-driven…

  12. Canal + Spain & Live Football Broadcasts: A Whole Different Game

    NARCIS (Netherlands)

    Rodríguez Ortega, Vicente; Romero Santos, Rubén

    2017-01-01

    textabstractIn 1988 the Law for Private Television Broadcasting was approved by Spanish parliament. Three licenses were initially awarded. Soon thereafter, in 1990, three channels started broadcasting: Antena 3, Berlusconi-related Tele 5 and, against all odds, a pay channel, Canal + Spain. This

  13. Airborne evaluation/verification of antenna patterns of broadcasting stations

    NARCIS (Netherlands)

    Witvliet, Ben

    2006-01-01

    This paper describes a method for airborne evaluation and verification of the antenna patterns of broadcasting stations. Although it is intended for governmental institutions and broadcasters it may be also of interest to anyone who wants to evaluate large radiating structures. An airborne

  14. 76 FR 5120 - Television Broadcasting Services; El Paso, TX

    Science.gov (United States)

    2011-01-28

    ... FEDERAL COMMUNICATIONS COMMISSION 47 CFR Part 73 [DA 11-74; MB Docket No. 11-4; RM-11616] Television Broadcasting Services; El Paso, TX AGENCY: Federal Communications Commission. ACTION: Proposed... 73 Television, Television broadcasting. For the reasons discussed in the preamble, the Federal...

  15. How Consumers Persuade Each Other: Rhetorical Strategies of Interpersonal Influence in Online Communities

    Directory of Open Access Journals (Sweden)

    Daiane Scaraboto

    2012-07-01

    Full Text Available Persuasive messages are central to interpersonal influence in online communities, where consumers interact mainly through text. We employed a combination of netnography and computer-mediated discourse analysis to investigate how consumers exchange information related to products and brands in an online community. We identified a set of rhetorical strategies used by community members, including setting expectations, claiming expertise, prescribing, and celebrating acquiescence. Consumers employ these rhetorical strategies to influence each other's consumption decisions, report consumption decisions back to the community, and to gauge their influence on each other's choices. We compare this process to traditional types of interpersonal influence and discuss how our findings contribute to advancing the burgeoning literature on interpersonal influence in online contexts.

  16. Intense-personal celebrity worship and body image: evidence of a link among female adolescents.

    Science.gov (United States)

    Maltby, John; Giles, David C; Barber, Louise; McCutcheon, Lynn E

    2005-02-01

    The aim of the present study was to examine the relationship between celebrity worship and body image within the theoretical perspective of intense para-social relationships with celebrities. Correlation and multiple regression analyses were used to examine the relationships between celebrity worship and body image. Three samples, 229 (102 males and 127 females) adolescents, 183 (88 males and 95 females) full-time university undergraduate students, and 289 (126 males and 163 females) adults were administered an amended version of the Celebrity Attitude Scale, the Attention to Body Shape Scale, and the Body Shape Questionnaire-Revised. Significant relationships were found between attitudes toward celebrities and body image only among female adolescents. Multiple regression analyses suggested that Intense-personal celebrity worship accounted for unique variance in scores in body image. Findings suggest that in female adolescents, there is an interaction between Intense-personal celebrity worship and body image between the ages of 14 and 16 years, and some tentative evidence has been found to suggest that this relationship disappears at the onset of adulthood, 17 to 20 years. Results are consistent with those authors who stress the importance of the formation of para-social relationships with media figures, and suggest that para-social relationships with celebrities perceived as having a good body shape may lead to a poor body image in female adolescents.

  17. South African black generation Y students' perceptions of local black celebrity endorsers' credibility / Boitumelo Vincent Molelekeng

    OpenAIRE

    Molelekeng, Boitumelo Vincent

    2012-01-01

    The use of celebrity endorsers is a popular marketing strategy in many countries. Typically, many marketers believe that using celebrities is a viable marketing strategy for attracting customers, increasing market share and improving sales for their market offerings. The celebrity endorsement strategy using local celebrities is increasing in South Africa. Many South African marketers are now using popular local black celebrities in an attempt to attract the prosperous black emerging middle cl...

  18. Restricted broadcast process theory

    NARCIS (Netherlands)

    F. Ghassemi; W.J. Fokkink (Wan); A. Movaghar; A. Cerone; S. Gruner

    2008-01-01

    htmlabstractWe present a process algebra for modeling and reasoning about Mobile Ad hoc Networks (MANETs) and their protocols. In our algebra we model the essential modeling concepts of ad hoc networks, i.e. local broadcast, connectivity of nodes and connectivity changes. Connectivity and

  19. Religious Broadcasting in the Middle East : Content Analysis of ...

    International Development Research Centre (IDRC) Digital Library (Canada)

    Over the past decade, television broadcasting has become central in shaping public attitudes in the Middle East. Against a backdrop of authoritarian governments, political instability, war and pervasive foreign military intervention, broadcasting has emerged as a platform for expressing views and opinions that might ...

  20. 78 FR 78318 - Television Broadcasting Services; Oklahoma City, Oklahoma

    Science.gov (United States)

    2013-12-26

    ...: Proposed rule. SUMMARY: The Commission has before it a petition for rulemaking filed by Family Broadcasting Group, Inc. (``Family Broadcasting''), the licensee of station KSBI(TV), channel 51, Oklahoma City... instituted a freeze on the acceptance of full power television rulemaking petitions requesting channel...

  1. 75 FR 5015 - Television Broadcasting Services; Oklahoma City, OK

    Science.gov (United States)

    2010-02-01

    ...] Television Broadcasting Services; Oklahoma City, OK AGENCY: Federal Communications Commission. ACTION... procedures for comments, see 47 CFR 1.415 and 1.420. List of Subjects in 47 CFR Part 73 Television, Television broadcasting. For the reasons discussed in the preamble, the Federal Communications Commission...

  2. Hollywood Icons

    DEFF Research Database (Denmark)

    Haastrup, Helle Kannik

    2015-01-01

    This article is an analysis of how Hollywood stars are represented in three central celebrity genres – the fashion magazine interview, the endorsement advertisement and the appearance of the red car- pet live broadcast. In contrast to recent research in celebrity culture this is an investigation...

  3. Effect Through Broadcasting System Access Point For Video Transmission

    Directory of Open Access Journals (Sweden)

    Leni Marlina

    2015-08-01

    Full Text Available Most universities are already implementing wired and wireless network that is used to access integrated information systems and the Internet. At present it is important to do research on the influence of the broadcasting system through the access point for video transmitter learning in the university area. At every university computer network through the access point must also use the cable in its implementation. These networks require cables that will connect and transmit data from one computer to another computer. While wireless networks of computers connected through radio waves. This research will be a test or assessment of how the influence of the network using the WLAN access point for video broadcasting means learning from the server to the client. Instructional video broadcasting from the server to the client via the access point will be used for video broadcasting means of learning. This study aims to understand how to build a wireless network by using an access point. It also builds a computer server as instructional videos supporting software that can be used for video server that will be emitted by broadcasting via the access point and establish a system of transmitting video from the server to the client via the access point.

  4. Celebrity endorsement : The effects of social comparisons on women's self-esteem and purchase intensions

    NARCIS (Netherlands)

    Hellen, K.; Saaksjarvi, M.C.

    2012-01-01

    In this research we investigated the interplay between celebrities holding positive vs. negative media images and women’s self-esteem and purchase intensions. Study 1 documents that “good” celebrities decrease consumers’ self-esteem while a “bad” celebrity increase self-esteem. Study 2 shows that

  5. GPS Ephemeris Message Broadcast Simulation

    National Research Council Canada - National Science Library

    Browne, Nathan J; Light, James J

    2005-01-01

    The warfighter constantly needs increased accuracy from GPS and a means to increasing this accuracy to the decimeter level is a broadcast ephemeris message containing GPS satellite orbit and clock corrections...

  6. Celebrities Gather to Fight Heart Disease

    Science.gov (United States)

    ... Current Issue Past Issues Celebrities Gather to Fight Heart Disease Past Issues / Spring 2007 Table of Contents For ... Kit to offer community education programs on women's heart disease. Organize heart-health screening events and health fairs ...

  7. Energy-Efficient Broadcasting Scheme for Smart Industrial Wireless Sensor Networks

    Directory of Open Access Journals (Sweden)

    Zhuangbin Chen

    2017-01-01

    Full Text Available In smart Industrial Wireless Sensor Networks (IWSNs, sensor nodes usually adopt a programmable technology. These smart devices can obtain new or special functions by reprogramming: they upgrade their soft systems through receiving new version of program codes. If sensor nodes need to be upgraded, the sink node will propagate program code packets to them through “one-to-many” broadcasting, and therefore new capabilities can be obtained, forming the so-called Software Defined Network (SDN. However, due to the high volume of code packet, the constraint energy of sensor node, and the unreliable link quality of wireless network, rapidly broadcasting the code packets to all nodes in network can be a challenge issue. In this paper, a novel Energy-efficient Broadcast scheme with adjustable broadcasting radius is proposed aiming to improve the performance of network upgrade. In our scheme, the nonhotspots sensor nodes take full advantage of their residual energy caused in data collection period to improve the packet reception probability and reduce the broadcasting delay of code packet transmission by enlarging the broadcasting radius, that is, the transmitting power. The theoretical analyses and experimental results show that, compared with previous work, our approach can averagely reduce the Network Upgrade Delay (NUD by 14.8%–45.2% and simultaneously increase the reliability without harming the lifetime of network.

  8. Virtue Broadcasting - directorate change

    CERN Multimedia

    2003-01-01

    The Board of Virtue Broadcasting Plc ("Virtue") have announced the appointment of Mr. Klaus Ackerstaff as the CEO of the main Board. He began his professional career at CERN, where he was responsible for the IT infrastructure of the OPAL (particle physics) project (1/2 page).

  9. THE ROLE OF BROADCASTING AGENCY TO BUILD THE LEGAL COMPLIANCE OF SOCIETY

    Directory of Open Access Journals (Sweden)

    Lilik Rukitasari

    2016-06-01

    Full Text Available Abstract Broadcasting has become part of peoples’ lives needs for information, entertainment and education. Broadcasting agency as mass communication media play a role to shape the behavior of political, social, and economic in every society, in order to establish the public legal compliance through broadcasting activities that are counseling and law clarification, it takes effective communication media so that the target is expected to be achieved through increased the quality broadcast programs and attractive containing understanding and knowledge about the law will be able to increase publics’ consciousness and legal compliance. This study using sociological-juridical approach by analyzing the empirical data in order to understand the social and legal responsibilities and functions of broadcasting as a mass communication media is effective in disseminating the law and the formation of values, the result of study drawn through the broadcast media were able to create a culture norms, it means the function of media is not only as a transmitter of information to disseminate the law to the public but also it can have the effect of influencing and encouraging the change of behavior towards the law-abiding. Keywords: Broadcasting Agency, Law Compliance, Society

  10. Satellite broadcasting - The European experience and perspective

    Science.gov (United States)

    Watson, Alan

    1991-11-01

    The use of satellites is considered as a means for developing a European transnational broadcasting system with attention given to the control of technology. A tension is described between maintaining technology as the property of one nation when the DBSs are developed for multinational program broadcasting. The simultaneous development of satellite systems is theorized to lead eventually to a single merged program for a particular nation, and the effect is considered of the regulation of cross-holding and cross-selling systems by investors.

  11. Retrieving Radio News Broadcasts in Danish: Accuracy and Categorization of Unrecognized Words

    DEFF Research Database (Denmark)

    Hertzum, Morten; Lund, Haakon; Troelsgaard, Rasmus

    2016-01-01

    Digital archives of radio news broadcasts can possibly be made searchable by combining speech recognition with information retrieval. We explore this possibility for the retrieval of news broadcasts in Danish. An average of 84% of the words in the broadcasts was recognized. Most of the unrecogniz...

  12. Loops of Spoken Language i Danish Broadcasting Corporation News

    DEFF Research Database (Denmark)

    le Fevre Jakobsen, Bjarne

    2012-01-01

    The tempo of Danish television news broadcasts has changed markedly over the past 40 years, while the language has essentially always been conservative, and remains so today. The development in the tempo of the broadcasts has gone through a number of phases from a newsreader in a rigid structure...

  13. CERN is celebrating its anniversary - invite your neighbours!

    CERN Document Server

    Corinne Pralavorio

    2014-01-01

    On 24 and 25 May 2014, CERN will be organising a weekend of discovery to celebrate its 60th anniversary with its (our) neighbours. Come and help us to welcome them as a volunteer!   CERN is celebrating 60 years since its establishment - 60 years during which the region and the Laboratory have developed strong links. To celebrate this collaboration, two days of visits and activities for everyone living in the region are being organised. Underground visits to the CMS detector in Cessy, the LHCb detector in Ferney-Voltaire and the LHC machine in Échenevex will be held throughout the weekend. Some 6,000 visitors are expected to make the most of one of the last chances to visit the underground installations before the LHC is restarted next year. These visits are open only to people aged 12 years and over and are by reservation only. Members of the public are also invited to take part in fun activities at the site of the CMS experiment in Cessy. The programme includes demonstrations an...

  14. 'EU divertor celebration day'

    International Nuclear Information System (INIS)

    Merola, M.

    2002-01-01

    The meeting 'EU divertor celebration day' organized on 16 January 2002 at Plansee AG, Reutte, Austria was held on the occasion of the completion of manufacturing activities of a complete set of near full-scale prototypes of divertor components including the vertical target, the dome liner and the cassette body. About 30 participants attended the meeting including Dr. Robert Aymar, ITER Director, representatives from EFDA, CEA, ENEA, IPP and others

  15. From Broadcast to Podcast

    DEFF Research Database (Denmark)

    Fibiger, Bo

    2007-01-01

    This paper will present the development from broadcasted educational television up to the actual use of streaming video and mobile units in eLearning. The paper will discuss the following topics: what can we learn from history? – and what are the new challenges and possibilities in mobile...

  16. Fabulous Finales.

    Science.gov (United States)

    Cooper, Richard; And Others

    1992-01-01

    Four elementary teachers present several suggestions for exciting end-of-the-school-year learning activities. Ideas include making math a field day, enjoying an imagination celebration, broadcasting a book fair, planning a turn-of-the-century picnic, celebrating school history, and participating in a moving up day. (SM)

  17. Seamless Mobile Multimedia Broadcasting Using Adaptive Error Recovery

    Directory of Open Access Journals (Sweden)

    Carlos M. Lentisco

    2017-01-01

    Full Text Available Multimedia services over mobile networks present several challenges, such as ensuring a reliable delivery of multimedia content, avoiding undesired service disruptions, or reducing service latency. HTTP adaptive streaming addresses these problems for multimedia unicast services, but it is not efficient from the point of view of radio resource consumption. In Long-Term Evolution (LTE networks, multimedia broadcast services are provided over a common radio channel using a combination of forward error correction and unicast error recovery techniques at the application level. This paper discusses how to avoid service disruptions and reduce service latency for LTE multimedia broadcast services by adding dynamic adaptation capabilities to the unicast error recovery process. The proposed solution provides a seamless mobile multimedia broadcasting without compromising the quality of the service perceived by the users.

  18. 47 CFR 73.1210 - TV/FM dual-language broadcasting in Puerto Rico.

    Science.gov (United States)

    2010-10-01

    ... 47 Telecommunication 4 2010-10-01 2010-10-01 false TV/FM dual-language broadcasting in Puerto Rico...-language broadcasting in Puerto Rico. (a) For the purpose of this section, dual-language broadcasting shall... a different language. (b) Television and Class A television licensees in Puerto Rico may enter into...

  19. Physical contact influences how much people pay at celebrity auctions

    Science.gov (United States)

    Newman, George E.; Bloom, Paul

    2014-01-01

    Contagion is a form of magical thinking in which people believe that a person’s immaterial qualities or essence can be transferred to an object through physical contact. Here we investigate how a belief in contagion influences the sale of celebrity memorabilia. Using data from three high-profile estate auctions, we find that people’s expectations about the amount of physical contact between the object and the celebrity positively predicts the final bids for items that belonged to well-liked individuals (e.g., John F. Kennedy) and negatively predicts final bids for items that belonged to disliked individuals (e.g., Bernard Madoff). A follow-up experiment further suggests that these effects are driven by contagion beliefs: when asked to bid on a sweater owned by a well-liked celebrity, participants report that they would pay substantially less if it was sterilized before they received it. However, sterilization increases the amount they would pay for a sweater owned by a disliked celebrity. These studies suggest that magical thinking may still have effects in contemporary Western societies and they provide some unique demonstrations of contagion effects on real-world purchase decisions. PMID:24567388

  20. Physical contact influences how much people pay at celebrity auctions.

    Science.gov (United States)

    Newman, George E; Bloom, Paul

    2014-03-11

    Contagion is a form of magical thinking in which people believe that a person's immaterial qualities or essence can be transferred to an object through physical contact. Here we investigate how a belief in contagion influences the sale of celebrity memorabilia. Using data from three high-profile estate auctions, we find that people's expectations about the amount of physical contact between the object and the celebrity positively predicts the final bids for items that belonged to well-liked individuals (e.g., John F. Kennedy) and negatively predicts final bids for items that belonged to disliked individuals (e.g., Bernard Madoff). A follow-up experiment further suggests that these effects are driven by contagion beliefs: when asked to bid on a sweater owned by a well-liked celebrity, participants report that they would pay substantially less if it was sterilized before they received it. However, sterilization increases the amount they would pay for a sweater owned by a disliked celebrity. These studies suggest that magical thinking may still have effects in contemporary Western societies and they provide some unique demonstrations of contagion effects on real-world purchase decisions.

  1. 47 CFR 74.1204 - Protection of FM broadcast, FM Translator and LP100 stations.

    Science.gov (United States)

    2010-10-01

    ... 47 Telecommunication 4 2010-10-01 2010-10-01 false Protection of FM broadcast, FM Translator and... SERVICES FM Broadcast Translator Stations and FM Broadcast Booster Stations § 74.1204 Protection of FM broadcast, FM Translator and LP100 stations. (a) An application for an FM translator station will not be...

  2. Hidden in plain sight marketing prescription drugs to consumers in the twentieth century.

    Science.gov (United States)

    Greene, Jeremy A; Herzberg, David

    2010-05-01

    Although the public health impact of direct-to-consumer (DTC) pharmaceutical advertising remains a subject of great controversy, such promotion is typically understood as a recent phenomenon permitted only by changes in federal regulation of print and broadcast advertising over the past two decades. But today's omnipresent ads are only the most recent chapter in a longer history of DTC pharmaceutical promotion (including the ghostwriting of popular articles, organization of public-relations events, and implicit advertising of products to consumers) stretching back over the twentieth century. We use trade literature and archival materials to examine the continuity of efforts to promote prescription drugs to consumers and to better grapple with the public health significance of contemporary pharmaceutical marketing practices.

  3. CATV and the Broadcasters.

    Science.gov (United States)

    Flanagan, Bill

    Competition between cable television systems (CATV) and regular broadcast stations concerns pay-TV and distant signal importation. The pay-TV that CATV provides competes with the networks by "siphoning" away sports and feature films, while the distant signals that CATV imports to a local market "fragment" the local audience and…

  4. The hot body issue: Weight and caption tone in celebrity gossip magazines.

    Science.gov (United States)

    McDonnell, Andrea; Lin, Linda

    2016-09-01

    While representations of bodies and weight have been studied in regards to fashion and fitness magazines, little research exists that examines such representations in celebrity gossip magazines. Using data collected through content analysis of 262 photo-caption units published in June 2015 issues of American celebrity gossip magazines, this study examines representations of bodies within the genre and the relationship between the gender, race, and body size of pictured celebrities and the tone of accompanying captions. Results indicate that celebrity gossip magazines critique the bodies of both female and male subjects, but that women are more likely to be the subject of negative comments than men. Underweight women and overweight men are especially targeted for criticism. Latinos are praised more often than other racial groups. The implications of these representations are discussed. Copyright © 2016 Elsevier Ltd. All rights reserved.

  5. The Public, the Press, and Celebrities in The Return of Sherlock Holmes

    Directory of Open Access Journals (Sweden)

    Thomas Vranken

    2015-11-01

    Full Text Available Arthur Conan Doyle and his consulting detective had been famous for more than ten years when Doyle came to write The Return of Sherlock Holmes. In the following essay, I argue that this experience of fame shaped the composition of the third series of Holmes stories, in which the detective is resurrected a decade after going over the Reichenbach Falls. The essay approaches celebrity as a competitive interaction in which the public, the press, and the celebrity vie for control. It is argued that the stories in The Return of Sherlock Holmes work to empower the various celebrities that they portray – including not just Holmes but also well-known aristocrats, statesmen, scholars, and female ‘beauties’ – and to disempower their rival co-participants in the celebrity dynamic: the public and the press.

  6. CEO Icon to GOP Hopeful: A Quantitative Analysis Exploring Politically Motivated Celebrity CEOs

    OpenAIRE

    Crighton, Lindsay

    2011-01-01

    This study examined the perceptions of celebrity CEOs potentially transitioning to political candidates. Using Carly Fiorina's campaign for Senator of California, this study identified how young voters perceive celebrity CEOs as politicians, their identification of celebrity CEOs, and the evaluations of CEOs and their companies. Results indicate a more favorable evaluation of Fiorina resulted in a more favorable reaction to Hewlett- Packard. Results also confirm the use of media messages to p...

  7. 47 CFR 73.4082 - Comparative broadcast hearings-specialized programming formats.

    Science.gov (United States)

    2010-10-01

    ... 47 Telecommunication 4 2010-10-01 2010-10-01 false Comparative broadcast hearings-specialized programming formats. 73.4082 Section 73.4082 Telecommunication FEDERAL COMMUNICATIONS COMMISSION (CONTINUED... Comparative broadcast hearings—specialized programming formats. (a) See Memorandum Opinion and Order, FCC 80...

  8. Resource Allocation Management for Broadcast/Multicast Services

    OpenAIRE

    Fuente Iglesias, Alejandro de la; Pérez Leal, Raquel; García-Armada, Ana

    2015-01-01

    Ponencia presentada en: XXX Simposium Nacional de la Unión Científica Internacional de Radio, los dias 2 y 4 septiembre 2015, en Pamplona (españa). Video services are expected to become more than 70% of the mobile traffic in 2020. Broadcast and multicast service is the most efficient mechanism to deliver the same content to many users. Not only focusing on venue casting, but also distributing many other media such as software updates and breaking news, 5G broadcasting is a key driver to a...

  9. CERN celebrates André Martin’s 80th birthday

    CERN Multimedia

    2009-01-01

    André Martin, pictured at the ceremony held in honour of his 80th birthday. On 27 August 2009 CERN’s Main Auditorium was the venue for a celebration in honour of André Martin’s 80th birthday. Regarded as one of the most important theoretical physicists of his generation, André Martin is one of CERN’s most distinguished figures. The celebration began with a conference, followed by a concert and a reception. After the conference, André Martin made an emotional speech looking back over his fifty-year career and paying tribute to all those who had made important contributions during his time at CERN. "I was extremely happy, and I am very touched by this marvellous celebration you have organised for me. It was a wonderful idea, and I very much enjoyed the concert of Blandine Eynaud and John Devore. My wife, Schu, and I love the music of Gabriel Fauré", he said at the end. André Martin j...

  10. Unequal Error Protected JPEG 2000 Broadcast Scheme with Progressive Fountain Codes

    OpenAIRE

    Chen, Zhao; Xu, Mai; Yin, Luiguo; Lu, Jianhua

    2012-01-01

    This paper proposes a novel scheme, based on progressive fountain codes, for broadcasting JPEG 2000 multimedia. In such a broadcast scheme, progressive resolution levels of images/video have been unequally protected when transmitted using the proposed progressive fountain codes. With progressive fountain codes applied in the broadcast scheme, the resolutions of images (JPEG 2000) or videos (MJPEG 2000) received by different users can be automatically adaptive to their channel qualities, i.e. ...

  11. An Adaption Broadcast Radius-Based Code Dissemination Scheme for Low Energy Wireless Sensor Networks.

    Science.gov (United States)

    Yu, Shidi; Liu, Xiao; Liu, Anfeng; Xiong, Naixue; Cai, Zhiping; Wang, Tian

    2018-05-10

    Due to the Software Defined Network (SDN) technology, Wireless Sensor Networks (WSNs) are getting wider application prospects for sensor nodes that can get new functions after updating program codes. The issue of disseminating program codes to every node in the network with minimum delay and energy consumption have been formulated and investigated in the literature. The minimum-transmission broadcast (MTB) problem, which aims to reduce broadcast redundancy, has been well studied in WSNs where the broadcast radius is assumed to be fixed in the whole network. In this paper, an Adaption Broadcast Radius-based Code Dissemination (ABRCD) scheme is proposed to reduce delay and improve energy efficiency in duty cycle-based WSNs. In the ABCRD scheme, a larger broadcast radius is set in areas with more energy left, generating more optimized performance than previous schemes. Thus: (1) with a larger broadcast radius, program codes can reach the edge of network from the source in fewer hops, decreasing the number of broadcasts and at the same time, delay. (2) As the ABRCD scheme adopts a larger broadcast radius for some nodes, program codes can be transmitted to more nodes in one broadcast transmission, diminishing the number of broadcasts. (3) The larger radius in the ABRCD scheme causes more energy consumption of some transmitting nodes, but radius enlarging is only conducted in areas with an energy surplus, and energy consumption in the hot-spots can be reduced instead due to some nodes transmitting data directly to sink without forwarding by nodes in the original hot-spot, thus energy consumption can almost reach a balance and network lifetime can be prolonged. The proposed ABRCD scheme first assigns a broadcast radius, which doesn’t affect the network lifetime, to nodes having different distance to the code source, then provides an algorithm to construct a broadcast backbone. In the end, a comprehensive performance analysis and simulation result shows that the proposed

  12. An Adaption Broadcast Radius-Based Code Dissemination Scheme for Low Energy Wireless Sensor Networks

    Directory of Open Access Journals (Sweden)

    Shidi Yu

    2018-05-01

    Full Text Available Due to the Software Defined Network (SDN technology, Wireless Sensor Networks (WSNs are getting wider application prospects for sensor nodes that can get new functions after updating program codes. The issue of disseminating program codes to every node in the network with minimum delay and energy consumption have been formulated and investigated in the literature. The minimum-transmission broadcast (MTB problem, which aims to reduce broadcast redundancy, has been well studied in WSNs where the broadcast radius is assumed to be fixed in the whole network. In this paper, an Adaption Broadcast Radius-based Code Dissemination (ABRCD scheme is proposed to reduce delay and improve energy efficiency in duty cycle-based WSNs. In the ABCRD scheme, a larger broadcast radius is set in areas with more energy left, generating more optimized performance than previous schemes. Thus: (1 with a larger broadcast radius, program codes can reach the edge of network from the source in fewer hops, decreasing the number of broadcasts and at the same time, delay. (2 As the ABRCD scheme adopts a larger broadcast radius for some nodes, program codes can be transmitted to more nodes in one broadcast transmission, diminishing the number of broadcasts. (3 The larger radius in the ABRCD scheme causes more energy consumption of some transmitting nodes, but radius enlarging is only conducted in areas with an energy surplus, and energy consumption in the hot-spots can be reduced instead due to some nodes transmitting data directly to sink without forwarding by nodes in the original hot-spot, thus energy consumption can almost reach a balance and network lifetime can be prolonged. The proposed ABRCD scheme first assigns a broadcast radius, which doesn’t affect the network lifetime, to nodes having different distance to the code source, then provides an algorithm to construct a broadcast backbone. In the end, a comprehensive performance analysis and simulation result shows that

  13. Buryat Ethnic Mentality and National Broadcasting

    Directory of Open Access Journals (Sweden)

    Dagbaev E.D.

    2016-01-01

    Full Text Available The article focuses on ways the national (in a regional aspect broadcasting impacts ethnic mind formation and its further development, the latter issues being under a main focus of Buryat State University scholars as well. They set an objective to investigate the issue from different angles, for this reason gathering within scientific projects into scholars’groups took place. In this case the group of educators, philologists and sociologists have focused on media which construct ethnic mind via interiorizing and cultivating ethnic-related ideas and images for five years. Providing a general outlook of the world, National Broadcasting (NB is a proper institutional mechanism that helps a person identify himself / herself among different ethnic groups. Ethnic identity and self-consciousness are manifested in various social and intercultural communications. This allows a person to become aware of the peculiarities of his / her and others’ ethnic communities. The outcomes of a sociological research held by the authors verify the significance of both the posed problems and the TV role. One may find theoretical and empirical data in Zandeeva, S.K. (2012, Dagbaeva, N.Zh.(2012, Dagbaev (2014, Dashinimaeva, P.P., et al (2015. Generally, national programs do contribute to integrating people of the same ethnicity into a common community, to shaping such moral qualities as humanity, love to motherland, respect for the elders and other ethnic nationalities. All these characteristics form proper rules of living in a tolerant community. At the same time, they contribute to strengthening of the feeling of ethnic unity. Beyond any doubt, NB needs a relevant assessment and interest to promote and advance its function in a modern society. On the one hand, telecommunications markets liberalize. On the other hand, broadcasting technologies have developed to a highest extent, leading to the increase of international competition [14]. Anyway, both directions force

  14. StarPower: Elevating Prospective Student Interest through Expert and Celebrity Endorsements--Relevant Message, Relevant Media

    Science.gov (United States)

    Tucciarone, Kristy

    2016-01-01

    This study investigates how universities can increase the effectiveness of the search process by featuring in their advertisements expert and celebrity endorsers who attended the institution. How can universities gain the attention of prospective students using the star power of experts and celebrities? Experts and celebrities promoting a…

  15. Celebrity-endorsed e-cigarette brand Instagram advertisements: Effects on young adults' attitudes towards e-cigarettes and smoking intentions.

    Science.gov (United States)

    Phua, Joe; Jin, Seunga Venus; Hahm, Jung Min

    2018-03-01

    Celebrities endorsing e-cigarette brands on social media may exert a strong influence on e-cigarette uptake. Using a between-subject experiment, this study examines the effects of endorser type (celebrities, non-celebrities and products only) in e-cigarette brand Instagram advertisements on e-cigarette attitudes and smoking intentions. Results showed that celebrity endorsers significantly increased positive attitudes towards e-cigarettes and smoking intentions, compared to non-celebrities or products only. Celebrity endorsers also rated significantly higher on trustworthiness, expertise, goodwill and attractiveness, compared to non-celebrities. Additionally, identification, social comparison, health consciousness and social networking site use moderated between endorser type and key dependent measures. Implications for e-cigarette marketing regulation are discussed.

  16. Counter-Based Broadcast Scheme Considering Reachability, Network Density, and Energy Efficiency for Wireless Sensor Networks.

    Science.gov (United States)

    Jung, Ji-Young; Seo, Dong-Yoon; Lee, Jung-Ryun

    2018-01-04

    A wireless sensor network (WSN) is emerging as an innovative method for gathering information that will significantly improve the reliability and efficiency of infrastructure systems. Broadcast is a common method to disseminate information in WSNs. A variety of counter-based broadcast schemes have been proposed to mitigate the broadcast-storm problems, using the count threshold value and a random access delay. However, because of the limited propagation of the broadcast-message, there exists a trade-off in a sense that redundant retransmissions of the broadcast-message become low and energy efficiency of a node is enhanced, but reachability become low. Therefore, it is necessary to study an efficient counter-based broadcast scheme that can dynamically adjust the random access delay and count threshold value to ensure high reachability, low redundant of broadcast-messages, and low energy consumption of nodes. Thus, in this paper, we first measure the additional coverage provided by a node that receives the same broadcast-message from two neighbor nodes, in order to achieve high reachability with low redundant retransmissions of broadcast-messages. Second, we propose a new counter-based broadcast scheme considering the size of the additional coverage area, distance between the node and the broadcasting node, remaining battery of the node, and variations of the node density. Finally, we evaluate performance of the proposed scheme compared with the existing counter-based broadcast schemes. Simulation results show that the proposed scheme outperforms the existing schemes in terms of saved rebroadcasts, reachability, and total energy consumption.

  17. 75 FR 76731 - Request for Comment for Report on In-State Broadcast Programming

    Science.gov (United States)

    2010-12-09

    ... Report on In-State Broadcast Programming AGENCY: Federal Communications Commission. ACTION: Notice... to submit a report on in- state broadcast programming to the appropriate Congressional committees no.... REPORT ON IN-STATE BROADCAST PROGRAMMING. Not later than 18 months after the date of the enactment of...

  18. The werther effect of two celebrity suicides: an entertainer and a politician.

    Directory of Open Access Journals (Sweden)

    Jae-Hyun Kim

    Full Text Available PURPOSE: Suicide is a major health problem in Korea. Extensive media exposure of celebrity suicide may induce imitative suicide, a phenomenon called the Werther effect. We examined the increased suicide risk following the suicides of an entertainer and a politician, and identified the relative suicide risks. METHODS: News articles about the celebrity suicides were obtained from three major newspapers and analysed for quantitative and qualitative features. Imitative suicide risk was investigated by applying a Poisson time series autoregression model with suicide mortality data from the National Statistics Office for 1.5 years before and 1.5 years after each celebrity's suicide. The period with a significantly increased number of suicides immediately after the celebrity's suicide determined the Werther effect band. The relative risk during this period was examined for different ages, genders, and suicide methods. RESULTS: News reports were more numerous and they contained more positive definitions about the entertainer's suicide. The risk of suicide deaths rose markedly after both celebrity suicides. However, the Werther effect band was longer for the entertainer (6 weeks than for the politician (4 weeks. The relative suicide risk was significant for almost all ages and both genders during that of both individuals. Use of the same suicide method was a prominent risk factor after both celebrity suicides. CONCLUSIONS: Our results confirm the existence of imitative suicide behaviours, suggesting a facilitation effect of media reports. Guidelines for responsible media reporting need to be implemented to enhance public mental health in Korea.

  19. 47 CFR 73.674 - Digital television transition notices by broadcasters.

    Science.gov (United States)

    2010-10-01

    ... broadcasters. 73.674 Section 73.674 Telecommunication FEDERAL COMMUNICATIONS COMMISSION (CONTINUED) BROADCAST... of the following per day: (i) Graphic display. A graphic super-imposed during programming content... least five (5) seconds. (ii) Animated graphic. A moving or animated graphic that ends up as a countdown...

  20. When a Celebrity Endorser is Disgraced: A Twenty Five Year Event Study

    NARCIS (Netherlands)

    Bratz, S.; Molchanov, A.E.; Stork, P.A.

    2013-01-01

    This paper investigates how the announcement of negative information about a celebrity endorser impacts firm value, as measured by abnormal stock returns. The unique data sample consists of 93 celebrity disgraces that occurred between 1986 and 2011, affecting firms listed on US stock exchanges. Some

  1. Biological, psychological and social processes that explain celebrities? influence on patients? health-related behaviors

    OpenAIRE

    Hoffman, Steven J; Tan, Charlie

    2015-01-01

    Background: Celebrities can have substantial influence as medical advisors. However, their impact on public health is equivocal: depending on the advice’s validity and applicability, celebrity engagements can benefit or hinder efforts to educate patients on evidence-based practices and improve their health literacy. This meta-narrative analysis synthesizes multiple disciplinary insights explaining the influence celebrities have on people’s health-related behaviors. Methods: Systematic searche...

  2. Advocacy Narratives and Celebrity Engagement: the Case of Ben Affleck in Congo

    DEFF Research Database (Denmark)

    Budabin, Alexandra Cosima; Richey, Lisa Ann

    2018-01-01

    shape human rights narratives by selecting issues and interacting with dominant framings. This hypothesis is tested through a discourse analysis of professional entertainer Ben Affleck’s spoken and written texts along with organizational materials covering the establishment of the Eastern Congo...... Initiative. The study explains how the ability for celebrities to contend with narratives reflects elite practices in human rights advocacy.......Global celebrities are increasingly important in human rights--promoting causes, raising awareness, and interacting with decision-makers—as communicators to mass and elite audiences. Deepening the literature on transnational advocacy and North-South relations, this article argues that celebrities...

  3. MANIPULATING CONSUMERS THROUGH ADVERTISING

    Directory of Open Access Journals (Sweden)

    Nicoleta -Andreea Neacşu

    2012-12-01

    Full Text Available Marketing communication has evolved steadily in the direction of increasing complexity and increasing volume of funds needed to run their own actions. More than ever, consumers are exposed to an overwhelming variety of sources and communication tehniques, the information received being numerous, diverse and polyvalent. The desire to make more efficient the marketing communication activity urges the broadcasters to encode messages, to use effective means of propagation in order to obtain a high degree of control on receptors and to influence the consumption attitudes. Between the means used for this purpose, manipulation tehniques are well known. This paper highlights the main conclusions drawn as a result of a quantitative marketing research on the adult population from Braşov in order to identify the attitudes and opinions of consumers from Braşov regarding the manipulation techniques used by commercial practices and advertising.The results of the research have shown that 82% of the respondents buy products in promotional offers, and 18% choose not to buy these products and 61% of the respondents consider that they have not been manipulated not even once, while only 39% believe that they have been manipulated at least once through advertising or commercial practices. Advertisements on TV have a strong influence on consumers, 81% of the respondents considering that at least once they have bought a product because of a TV commercial.

  4. Picture-Quality Optimization for the High Definition TV Broadcast Chain

    NARCIS (Netherlands)

    Dimou, A.; Van der Vleuten, R.J.; De Haan, G.

    2007-01-01

    The High Definition scene is constantly changing. The arrival of Full HD flat panel displays, the constant improvement of the AVC encoder, and the trend towards 1920x1080 progressive broadcasting have changed the balances of the High Definition broadcasting chain. It is, therefore, required to

  5. On the Performance of Counter-Based Broadcast Scheme for Mobile ...

    African Journals Online (AJOL)

    Despite its simplicity, it can result in high redundant retransmission, contention and collision, a phenomenon collectively referred to as the broadcast storm problem. Counter-based broadcast scheme has been proposed to mitigate this inherent problem and it relies on counter threshold value for rebroadcast decision. Thus ...

  6. Celebrating Leadership in Public Health and Medicine

    Science.gov (United States)

    ... Navigation Bar Home Current Issue Past Issues Celebrating Leadership in Public Health and Medicine Friends of the ... a Distinguished Medical Science Award for his global leadership in cancer research and the development of combination ...

  7. Broadcasting environmental knowledge: Open University & BBC collaborations serving massive global audiences

    Science.gov (United States)

    Brandon, M. A.; Smith, J.; Garrow, K. H.; Law, A.

    2013-12-01

    The UK Open University has a long history of working with broadcast media - indeed before it first formed over 40 years ago it was proposed to be a "University of the Air ". Originally the University made its own television programmes that were directly connected with teaching. They were usually recordings of academics giving lectures that were broadcast late at night. Over recent times we have moved into developing co-productions with mainstream broadcast media specifically designed to be of general educational interest to UK and worldwide audiences. These include both high impact one-off programmes such as Are we changing planet Earth?, multiple international award winning series such as Frozen Planet, and World Service radio such as Earth Reporters. These programmes have had global audiences; in some cases of tens of millions. Whilst we have only worked using clear scientific evidence and expertise, we have co-produced media which small sections of the general public could consider controversial. For example, in Are we changing planet Earth? the case was presented pre IPCC AR4 for anthropogenic climate change. The final episode of Frozen Planet "On thin ice" presented evidence of how the polar climate is changing and likely future global impacts. It created a large and occasionally hostile international media impact long before broadcast. This continued after broadcast in some media but we believe it stopped because the science presented was robust within the current literature. Based around broadcasting, we used a communication strategy based on our personal experience over the last decade along with our institutional experience going back 40 years. For example our outreach include social media, newspapers, radio and podcasts to speak about underpinning science. We use Twitter during actual broadcasts to circulate links to journal articles and provide context around the science presented on screen. Backed up by a large public outreach campaign at science fairs

  8. An interference cancellation strategy for broadcast in hierarchical cell structure

    KAUST Repository

    Yang, Yuli; Aï ssa, Sonia; Eltawil, Ahmed M.; Salama, Khaled N.

    2014-01-01

    In this paper, a hierarchical cell structure is considered, where public safety broadcasting is fulfilled in a femtocell located within a macrocell. In the femtocell, also known as local cell, an access point broadcasts to each local node (LN) over an orthogonal frequency sub-band independently. Since the local cell shares the spectrum licensed to the macrocell, a given LN is interfered by transmissions of the macrocell user (MU) in the same sub-band. To improve the broadcast performance in the local cell, a novel scheme is proposed to mitigate the interference from the MU to the LN while achieving diversity gain. For the sake of performance evaluation, ergodic capacity of the proposed scheme is quantified and a corresponding closed-form expression is obtained. By comparing with the traditional scheme that suffers from the MU's interference, numerical results substantiate the advantage of the proposed scheme and provide a useful tool for the broadcast design in hierarchical cell systems.

  9. Using the interactive distance learning broadcast format for international audiences

    International Nuclear Information System (INIS)

    Callan, C.; Hylko, J.M.

    1997-01-01

    Since 1989, the National Environmental Technology Network (NETN) has been broadcasting interactive presentations on topics of national and international concern. Each interactive presentation covers such topics as decommissioning, environmental risk management, radioactive waste management, waste minimization, and total quality management. Course materials are provided to the attendees which feature case studies, legal and regulatory issues, and the application of existing and new technologies. The interactive presentations are broadcast by satellite and videotaped, allowing employees to participate who do not have convenient access to traditional classroom training resources. Over 8,000 professionals and students in the United States and several foreign countries have participated in the distance learning broadcast format, thus providing a proven and cost-effective method for managing educational and facility resources effectively. A case study is presented depicting why training, if neglected, can result in costly errors, and how the distance learning broadcast format can be expanded to assist regulatory officials, and even the local populace, in making cost-effective decisions. (author)

  10. An interference cancellation strategy for broadcast in hierarchical cell structure

    KAUST Repository

    Yang, Yuli

    2014-12-01

    In this paper, a hierarchical cell structure is considered, where public safety broadcasting is fulfilled in a femtocell located within a macrocell. In the femtocell, also known as local cell, an access point broadcasts to each local node (LN) over an orthogonal frequency sub-band independently. Since the local cell shares the spectrum licensed to the macrocell, a given LN is interfered by transmissions of the macrocell user (MU) in the same sub-band. To improve the broadcast performance in the local cell, a novel scheme is proposed to mitigate the interference from the MU to the LN while achieving diversity gain. For the sake of performance evaluation, ergodic capacity of the proposed scheme is quantified and a corresponding closed-form expression is obtained. By comparing with the traditional scheme that suffers from the MU\\'s interference, numerical results substantiate the advantage of the proposed scheme and provide a useful tool for the broadcast design in hierarchical cell systems.

  11. Watershed Education for Broadcast Meteorologists

    Science.gov (United States)

    Lamos, J. P.; Sliter, D.; Espinoza, S.; Spangler, T. C.

    2006-12-01

    The National Environmental Education and Training Organization (NEETF) published a report in 2005 that summarized the findings of ten years of NEETF and Roper Research. The report stated, "Our years of data from Roper surveys show a persistent pattern of environmental ignorance even among the most educated and influential members of society." Market research has also shown that 80% of television viewers list the weather as the primary reason for watching the local news. Broadcast meteorologists, with a broader understanding of environmental and related sciences have an opportunity to use their weathercasts to inform the public about the environment and the factors that influence environmental health. As "station scientists," broadcast meteorologists can use the weather, and people's connection to it, to broaden their understanding of the environment they live in. Weather and watershed conditions associated with flooding and drought have major human and environmental impacts. Increasing the awareness of the general public about basic aspects of the hydrologic landscape can be an important part of mitigating the adverse effects of too much or too little precipitation, and of protecting the environment as well. The concept of a watershed as a person's natural neighborhood is a very important one for understanding hydrologic and environmental issues. Everyone lives in a watershed, and the health of a watershed is the result of the interplay between weather and human activity. This paper describes an online course to give broadcast meteorologists a basic understanding of watersheds and how watersheds are impacted by weather. It discusses how to convey watershed science to a media- savvy audience as well as how to model the communication of watershed and hydrologic concepts to the public. The course uses a narrative, story-like style to present its content. It is organized into six short units of instruction, each approximately 20 minutes in duration. Each unit is

  12. An Efficient Live TV Scheduling System for 4G LTE Broadcast

    KAUST Repository

    Lau, Chun Pong; Alabbasi, AbdulRahman; Shihada, Basem

    2016-01-01

    Traditional live television (TV) broadcasting systems are proven to be spectrum inefficient. Therefore, researchers propose to provide TV services on fourth-generation (4G) long-term evolution (LTE) networks. However, static broadcast, a typical

  13. The role of the public service broadcasting in the european countries

    Directory of Open Access Journals (Sweden)

    Budacia Elisabeta Andreea

    2008-04-01

    Full Text Available Broadcasting in particular has seen remarkable change from the days of single-channel public broadcasting systems. The audiovisual “explosion” is a cultural, social and economic phenomenon of global dimension. The audiovisual sector forms an essential part of Europe’s economic and cultural influence in the world. The fundamental principle of the Union’s audiovisual policy is to provide for the free circulation of reception of trans frontier broadcasts. So the European audiovisual industry is likely to become a stronger and more competitive player on the global scene. The future of public service broadcasting in Europe is increasingly challenged by unfavorable external factors, such as intensifying competition from commercial media, media concentrations, political and economic interests adversary to independent media, and by internal difficulties, such as cost ineffectiveness.

  14. Servicing a globally broadcast interrupt signal in a multi-threaded computer

    Science.gov (United States)

    Attinella, John E.; Davis, Kristan D.; Musselman, Roy G.; Satterfield, David L.

    2015-12-29

    Methods, apparatuses, and computer program products for servicing a globally broadcast interrupt signal in a multi-threaded computer comprising a plurality of processor threads. Embodiments include an interrupt controller indicating in a plurality of local interrupt status locations that a globally broadcast interrupt signal has been received by the interrupt controller. Embodiments also include a thread determining that a local interrupt status location corresponding to the thread indicates that the globally broadcast interrupt signal has been received by the interrupt controller. Embodiments also include the thread processing one or more entries in a global interrupt status bit queue based on whether global interrupt status bits associated with the globally broadcast interrupt signal are locked. Each entry in the global interrupt status bit queue corresponds to a queued global interrupt.

  15. HIDDEN in PLAIN SIGHT Marketing Prescription Drugs to Consumers in the Twentieth Century

    Science.gov (United States)

    Herzberg, David

    2010-01-01

    Although the public health impact of direct-to-consumer (DTC) pharmaceutical advertising remains a subject of great controversy, such promotion is typically understood as a recent phenomenon permitted only by changes in federal regulation of print and broadcast advertising over the past two decades. But today's omnipresent ads are only the most recent chapter in a longer history of DTC pharmaceutical promotion (including the ghostwriting of popular articles, organization of public-relations events, and implicit advertising of products to consumers) stretching back over the twentieth century. We use trade literature and archival materials to examine the continuity of efforts to promote prescription drugs to consumers and to better grapple with the public health significance of contemporary pharmaceutical marketing practices. PMID:20299640

  16. SEXISM IN CONSUMERS AND THEIR SEXIST ASESSMEN

    Directory of Open Access Journals (Sweden)

    Andrea Velandia-Morales

    2012-12-01

    Full Text Available This research identifies the relationship between the score for consumers of television media in Ambivalent Sexism Inventory (ASI, Glick and Fiske, 1996. Adapt. Expósito et al., 1998 and they valuation around level of sexism than 14 television commercials broadcast in the national channels. The study was conducted with 100 participants, of both genders, aged between 18 and 60 years of strata 4, 5, 6, consumers of television media. It is an ex post facto study, a prospective with single independent variable (Montero & Leon, 2007. The level of ambivalent sexism is the independent variable by classification and the valuation of commercial is the dependent variable. The main findings show an interaction statistically significant between level of ambivalent sexism in the component of gender differentiation and the perception of sexism in advertising, but without a statistically significant effect with gender, age and other demo-graphic variables.

  17. Transmission techniques for emergent multicast and broadcast systems

    CERN Document Server

    da Silva, Mario Marques; Dinis, Rui; Souto, Nuno; Silva, Joao Carlos

    2010-01-01

    Describing efficient transmission schemes for broadband wireless systems, Transmission Techniques for Emergent Multicast and Broadcast Systems examines advances in transmission techniques and receiver designs capable of supporting the emergent wireless needs for multimedia broadcast and multicast service (MBMS) requirements. It summarizes the research and development taking place in wireless communications for multimedia MBMS and addresses the means to improved spectral efficiency to allow for increased user bit rate, as well as increased capacity of the digital cellular radio network.The text

  18. Broadcast Abstraction in a Stochastic Calculus for Mobile Networks

    DEFF Research Database (Denmark)

    Song, Lei; Godskesen, Jens Christian

    2012-01-01

    topology constraint. We allow continuous time stochastic behavior of processes running at network nodes, e.g. in order to be able to model randomized protocols. The introduction of group broadcast and an operator to help avoid flooding allows us to define a novel notion of broadcast abstraction. Finally......, we define a weak bisimulation congruence and apply our theory on an example of a leader election protocol....

  19. 78 FR 18527 - Implementation of Competitive Bidding for Commercial Broadcast and Instructional Television Fixed...

    Science.gov (United States)

    2013-03-27

    ... Broadcast and Instructional Television Fixed Service Licenses AGENCY: Federal Communications Commission... Implementation of Competitive Bidding for Commercial Broadcast and Instructional Television Fixed Service... for Commercial Broadcast and Instructional Television Fixed Service Licenses, MM Docket No. 97- 234 et...

  20. High data-rate video broadcasting over 3G wireless systems

    NARCIS (Netherlands)

    Atici, C.; Sunay, M.O.

    2007-01-01

    In cellular environments, video broadcasting is a challenging problem in which the number of users receiving the service and the average successfully decoded video data-rate have to be intelligently optimized. When video is broadcasted using the 3G packet data standard, 1xEV-DO, the code space may

  1. Media coverage of celebrity DUIs: teachable moments or problematic social modeling?

    Science.gov (United States)

    Smith, Katherine Clegg; Twum, Denise; Gielen, Andrea Carlson

    2009-01-01

    Alcohol in the media influences norms around use, particularly for young people. A recent spate of celebrity arrests for drinking and driving (DUI) has received considerable media attention. We asked whether these newsworthy events serve as teachable moments or problematic social modeling for young women. Qualitative analysis of US media coverage of four female celebrities (Michelle Rodriguez, Paris Hilton, Nicole Richie and Lindsay Lohan) was conducted over the year following their DUI arrest (December 2005 through June 2008). The media sample included five television and three print sources and resulted in 150 print and 16 television stories. Stories were brief, episodic and focused around glamorous celebrity images. They included routine discussion of the consequences of the DUI for the individual celebrities without much evidence of a consideration of the public health dimensions of drinking and driving or possible prevention measures. Our analysis found little material in the media coverage that dealt with preventing injury or promoting individual and collective responsibility for ensuring such protection. Media attention to such newsworthy events is a missed opportunity that can and should be addressed through media advocacy efforts.

  2. Brand Loyalty: A Study of the Prevalent Usage of Celebrity Endorsement in Cosmetics Advertising.

    OpenAIRE

    Löfgren, Emma; Li, Juan

    2010-01-01

    The usage of celebrity endorsements has been confirmed to result in more favorableadvertisement ratings and positive product evolutions (Dean and Biswas, 2001). It has evenbecome one of the most popular forms of retail advertising (Choi and Rifon, 2007). Marketershave heavily relied on celebrity endorsement, because they believe in its positive impact ofassisting in improvement of brand awareness, brand equity, and even financial returns.Celebrities are easily chosen by marketers to peddle th...

  3. HIE-ISOLDE Phase I celebration

    CERN Multimedia

    Ordan, Julien

    2016-01-01

    HIE-Isolde celebration hosted by Belgian State Secretary E. Sleurs for Combating Poverty, for Equal Opportunities, for Disabled People and for Science Policy, in charge of Larger Towns, attached to the Minister of Finance, Ms Elke Sleurs State Secretary for Combating Poverty, for Equal Opportunities, for Disabled People and for Science Policy, in charge of Larger Towns, attached to the Minister of Finance Kingdom of Belgium

  4. The large satellite program of ESA and its relevance for broadcast missions

    Science.gov (United States)

    Fromm, H.-H.; Herdan, B. L.

    1981-03-01

    In an investigation of the market prospects and payload requirements of future communications satellites, it was concluded that during the next 15 years many space missions will demand larger satellite platforms than those currently available. These platforms will be needed in connection with direct-broadcasting satellites, satellites required to enhance capacities in the case of traditional services, and satellites employed to introduce new types of satellite-based communications operating with small terminals. Most of the larger satellites would require the Ariane III capability, corresponding to about 1400 kg satellite mass in geostationary orbit. Attention is given to L-SAT platform capabilities and broadcast payload requirements, taking into account a European direct-broadcast satellite and Canadian direct-broadcast missions.

  5. Composite Broadcasting and Ranging via a Satellite Dual-Frequency MPPSK System

    Directory of Open Access Journals (Sweden)

    Yu Yao

    2013-01-01

    Full Text Available Since digital video broadcasting via satellite (DVB-S signals are “inefficient”, regarding the amount of information they convey on the bandwidth they occupy, a joint broadcasting and ranging system would constitute a unique platform for future digital video broadcasting satellite services effecting the essential tasks of satellite navigation system and direct to home (DTH services, in terms of both spectrum efficiency and cost effectiveness. In this paper, the design of dual frequency M-ary position phase shift keying (MPPSK system which is suitable for, respectively, performing both data transmission and range measurement is proposed. The approach is based on MPPSK modulation waveforms utilized in digital video broadcasting. In particular, requirements that allow for employing such signals for range measurements with high accuracy and high range are investigated. Also, the relationship between the frequency difference of dual frequency MPPSK system and range accuracy is discussed. Moreover, the selection of MPPSK modulation parameter for data rate and ranging is considered. In addition to theoretical considerations, the paper presents system simulations and measurement results of new systems, demonstrating the high spectral utilization of integrated broadcasting and ranging applications.

  6. Celebrity suicides and their differential influence on suicides in the general population: a national population-based study in Korea.

    Science.gov (United States)

    Myung, Woojae; Won, Hong-Hee; Fava, Maurizio; Mischoulon, David; Yeung, Albert; Lee, Dongsoo; Kim, Doh Kwan; Jeon, Hong Jin

    2015-04-01

    Although evidence suggests that there is an increase in suicide rates in the general population following celebrity suicide, the rates are heterogeneous across celebrities and countries. It is unclear which is the more vulnerable population according to the effect sizes of celebrity suicides to general population. All suicide victims in the general population verified by the Korea National Statistical Office and suicides of celebrity in South Korea were included for 7 years from 2005 to 2011. Effect sizes were estimated by comparing rates of suicide in the population one month before and after each celebrity suicide. The associations between suicide victims and celebrities were examined. Among 94,845 suicide victims, 17,209 completed suicide within one month after 13 celebrity suicides. Multivariate logistic regression analyses revealed that suicide victims who died after celebrity suicide were significantly likely to be of age 20-39, female, and to die by hanging. These qualities were more strongly associated among those who followed celebrity suicide with intermediate and high effect sizes than lower. Younger suicide victims were significantly associated with higher effect size, female gender, white collar employment, unmarried status, higher education, death by hanging, and night-time death. Characteristics of celebrities were significantly associated with those of general population in hanging method and gender. Individuals who commit suicide after a celebrity suicide are likely to be younger, female, and prefer hanging as method of suicide, which are more strongly associated in higher effect sizes of celebrity suicide.

  7. The Rise of the YouTube Celebrity: The Migration of Young Audiences from TV to Independent Content Creators

    OpenAIRE

    Sedláček, Jakub

    2016-01-01

    This thesis aims to uncover the reasons behind the sudden rise of the YouTube celebrity and to test (by means of an experimental study of teenager interests) media claims that YouTubers have become more popular among teenagers than any traditional type of celebrity. The thesis integrates YouTubers into celebrity studies by first outlining the origins of celebrity and its general role in society and then drawing parallels between traditional types of celebrity and YouTubers via describing the ...

  8. All-optical broadcast and multicast technologies based on PPLN waveguide

    DEFF Research Database (Denmark)

    Ye, Lingyun; Wang, Ju; Hu, Hao

    2013-01-01

    All-optical 1×4 broadcast and 1×3 multicast experiments of a 40-Gb/s return-to-zero on-off keying (RZ-OOK) signal based on a periodically poled lithium niobate (PPLN) waveguide are demonstrated in this letter. Clear opened eye diagrams and error-free performance are achieved for the broadcast...

  9. 75 FR 8070 - Closed Auction of Broadcast Construction Permits Scheduled for July 20, 2010; Auction 88...

    Science.gov (United States)

    2010-02-23

    ... to support their claims with valuation analyses and suggested amounts or formulas for reserve prices... seek comment on factors that could reasonably have an impact on valuation of the broadcast spectrum..., Inc. Arkansas Valley Broadcasting, LLC BBK Broadcasting Big Sky Company Birach Broadcasting...

  10. Broadcast sound technology

    CERN Document Server

    Talbot-Smith, Michael

    1990-01-01

    Broadcast Sound Technology provides an explanation of the underlying principles of modern audio technology. Organized into 21 chapters, the book first describes the basic sound; behavior of sound waves; aspects of hearing, harming, and charming the ear; room acoustics; reverberation; microphones; phantom power; loudspeakers; basic stereo; and monitoring of audio signal. Subsequent chapters explore the processing of audio signal, sockets, sound desks, and digital audio. Analogue and digital tape recording and reproduction, as well as noise reduction, are also explained.

  11. Selebtwits: Micro-Celebrity Practitioners in Indonesian Twittersphere

    Directory of Open Access Journals (Sweden)

    Detta Rahmawan

    2014-06-01

    Full Text Available Drawn from the notion that Twitter is a suitable context for micro-celebrity practices (Marwick, 2010 this research examines interactions between Indonesian Twitter-celebrities called selebtwits and their followers. The results suggest that several strategies include: stimulated conversation, audience recognition, and various level of self-disclosure that have been conducted by the selebtwits to maintain the relationship with their followers. This research also found that from the follower viewpoint, interaction with selebtwits is often perceived as an “endorsement” and “achievement”. However, there are others who are not particularly fond of the idea of the selebtwits-follower’s engagement. Some selebtwits-followers’ interactions lead to “digital intimacy”, while others resemble parasocial interaction and one-way communication. Furthermore, this study suggests that in the broader context, selebtwits are perceived in both positive and negative ways.

  12. Comparison of effectiveness of advertising expenses during broadcasts of main hockey events

    OpenAIRE

    Kozlová, Natálie

    2017-01-01

    Title: Comparison of effectiveness of advertising expenses during broadcasts of main hockey events Objectives: The main goal of this dissertation is to compare the amount of money invested into the commercial advertisement during sport broadcasts at the ČT sport channel with viewer ratings. The used metric is a coefficient computed as a ratio between the viewer rating of the particular broadcast and the corresponding advertisement cost, normalized using Cost per Thousand method. Another goal ...

  13. Live broadcast from the Globe

    CERN Multimedia

    La tête au carréTuesday, 17 June 2008 between 2.00 and 3.00 p.m.“La tête au carré”, a France Inter radio programme devoted to science, will set up its sound booth at CERN for a special broadcast on the LHC.The journalist Mathieu Vidard will interview the following guests: - Pierre Van Hove, an experimental physicist working on CMS. He is a CNRS research scientist from the Institut Hubert Curien in Strasbourg, France.- Abdelhak Djouadi is a theoretical physicist. He is a research director at the CNRS’s Laboratoire de physique théorique at Orsay, France and holder of the CNRS silver medal.- Magali Gruwe, one of the engineers in charge of LHC operations at CERN.» To take part in this live broadcast, which is open to the public, come to the Globe at 1:30 p.m. The number of places is limited.» No specialist knowledge required.» See the programme's homepage

  14. Celebrating 50 Years of Grounded Theory: Onward and Forward Editorial

    OpenAIRE

    Astrid Gynnild

    2017-01-01

    Welcome to this very special issue of the Grounded Theory Review. In this issue we celebrate 50 amazing years of grounded theory during which it has become one of the fastest growing methods in the global research world. Five decades after The Discovery of Grounded Theory was first published, the seminal work of founders Barney G. Glaser and Anselm Strauss is cited more than 94,000 times on Google Scholar alone. We celebrate that after 50 years of researching, teaching, defending, explic...

  15. Transmission Quality Measurements in DAB+ Broadcast System

    Directory of Open Access Journals (Sweden)

    Gilski Przemysław

    2017-12-01

    Full Text Available In the age of digital media, delivering broadcast content to customers at an acceptable level of quality is one of the most challenging tasks. The most important factor is the efficient use of available resources, including bandwidth. An appropriate way of managing the digital multiplex is essential for both the economic and technical issues. In this paper we describe transmission quality measurements in the DAB+ broadcast system. We provide a methodology for analysing parameters and factors related with the efficiency and reliability of a digital radio link. We describe a laboratory stand that can be used for transmission quality assessment on a regional and national level.

  16. The Use of Computer Simulation Gaming in Teaching Broadcast Economics.

    Science.gov (United States)

    Mancuso, Louis C.

    The purpose of this study was to develop a broadcast economic computer simulation and to ascertain how a lecture-computer simulation game compared as a teaching method with a more traditional lecture and case study instructional methods. In each of three sections of a broadcast economics course, a different teaching methodology was employed: (1)…

  17. Time coded distribution via broadcasting stations

    Science.gov (United States)

    Leschiutta, S.; Pettiti, V.; Detoma, E.

    1979-01-01

    The distribution of standard time signals via AM and FM broadcasting stations presents the distinct advantages to offer a wide area coverage and to allow the use of inexpensive receivers, but the signals are radiated a limited number of times per day, are not usually available during the night, and no full and automatic synchronization of a remote clock is possible. As an attempt to overcome some of these problems, a time coded signal with a complete date information is diffused by the IEN via the national broadcasting networks in Italy. These signals are radiated by some 120 AM and about 3000 FM and TV transmitters around the country. In such a way, a time ordered system with an accuracy of a couple of milliseconds is easily achieved.

  18. Direct broadcast of a sporting event as televisual cultural form

    Directory of Open Access Journals (Sweden)

    Jože Vogrinc

    2012-07-01

    Full Text Available Direct TV broadcasting of sport events is undoubtedly the focal point of interest of sport fans in sports media as well as of sponsors and investors responsible for the global mediatisation of popular sports. In this article, the centrality of direct TV broadcasts in the televisual coverage of sports, as well as in the presence of sports in new media in general is explained in the context of the impact of the mediatisation of sports upon cultural forms of TV coverage of sports. The complexity of these forms and its main features (the role of the commentator, the rules of editing, dramatisation and narrativisation in direct broadcasts are analysed.

  19. 76 FR 4078 - Television Broadcasting Services; North Pole and Plattsburgh, NY

    Science.gov (United States)

    2011-01-24

    ... FEDERAL COMMUNICATIONS COMMISSION 47 CFR Part 73 [DA 10-2443; MM Docket No. 99-238; RM-9669] Television Broadcasting Services; North Pole and Plattsburgh, NY AGENCY: Federal Communications Commission... CFR Part 73 Television, Television broadcasting. For the reasons discussed in the preamble, the...

  20. Are Celebrities Criminally Responsible For Deceptive Advertising?

    Institute of Scientific and Technical Information of China (English)

    2010-01-01

    The State Administration for Industry and Commerce recently said it has suggested the addition of an article in the Advertising Law to make celebrities who represent fake products in deceptive advertising criminally responsible for their actions if it is confirmed

  1. The Accuracy and Correction of Fuel Consumption from Controller Area Network Broadcast

    Energy Technology Data Exchange (ETDEWEB)

    Wang, Lijuan [National Renewable Energy Laboratory (NREL), Golden, CO (United States); Gonder, Jeffrey D [National Renewable Energy Laboratory (NREL), Golden, CO (United States); Wood, Eric W [National Renewable Energy Laboratory (NREL), Golden, CO (United States); Ragatz, Adam C [National Renewable Energy Laboratory (NREL), Golden, CO (United States)

    2017-10-13

    Fuel consumption (FC) has always been an important factor in vehicle cost. With the advent of electronically controlled engines, the controller area network (CAN) broadcasts information about engine and vehicle performance, including fuel use. However, the accuracy of the FC estimates is uncertain. In this study, the researchers first compared CAN-broadcasted FC against physically measured fuel use for three different types of trucks, which revealed the inaccuracies of CAN-broadcast fueling estimates. To match precise gravimetric fuel-scale measurements, polynomial models were developed to correct the CAN-broadcasted FC. Lastly, the robustness testing of the correction models was performed. The training cycles in this section included a variety of drive characteristics, such as high speed, acceleration, idling, and deceleration. The mean relative differences were reduced noticeably.

  2. The broadcast of shared attention and its impact on political persuasion.

    Science.gov (United States)

    Shteynberg, Garriy; Bramlett, James M; Fles, Elizabeth H; Cameron, Jaclyn

    2016-11-01

    In democracies where multitudes yield political influence, so does broadcast media that reaches those multitudes. However, broadcast media may not be powerful simply because it reaches a certain audience, but because each of the recipients is aware of that fact. That is, watching broadcast media can evoke a state of shared attention, or the perception of simultaneous coattention with others. Whereas past research has investigated the effects of shared attention with a few socially close others (i.e., friends, acquaintances, minimal ingroup members), we examine the impact of shared attention with a multitude of unfamiliar others in the context of televised broadcasting. In this paper, we explore whether shared attention increases the psychological impact of televised political speeches, and whether fewer numbers of coattending others diminishes this effect. Five studies investigate whether the perception of simultaneous coattention, or shared attention, on a mass broadcasted political speech leads to more extreme judgments. The results indicate that the perception of synchronous coattention (as compared with coattending asynchronously and attending alone) renders persuasive speeches more persuasive, and unpersuasive speeches more unpersuasive. We also find that recall memory for the content of the speech mediates the effect of shared attention on political persuasion. The results are consistent with the notion that shared attention on mass broadcasted information results in deeper processing of the content, rendering judgments more extreme. In all, our findings imply that shared attention is a cognitive capacity that supports large-scale social coordination, where multitudes of people can cognitively prioritize simultaneously coattended information. (PsycINFO Database Record (c) 2016 APA, all rights reserved).

  3. An Efficient Periodic Broadcasting with Small Latency and Buffer Demand for Near Video on Demand

    Directory of Open Access Journals (Sweden)

    Ying-Nan Chen

    2012-01-01

    Full Text Available Broadcasting Protocols can efficiently transmit videos that simultaneously shared by clients with partitioning the videos into segments. Many studies focus on decreasing clients' waiting time, such as the fixed-delay pagoda broadcasting (FDPB and the harmonic broadcasting schemes. However, limited-capability client devices such as PDAs and set-top boxes (STBs suffer from storing a significant fraction of each video while it is being watched. How to reduce clients' buffer demands is thus an important issue. Related works include the staircase broadcasting (SB, the reverse fast broadcasting (RFB, and the hybrid broadcasting (HyB schemes. This work improves FDPB to save client buffering space as well as waiting time. In comparison with SB, RFB, and HyB, the improved FDPB scheme can yield the smallest waiting time under the same buffer requirements.

  4. 47 CFR 73.6016 - Digital Class A TV station protection of TV broadcast stations.

    Science.gov (United States)

    2010-10-01

    ... 47 Telecommunication 4 2010-10-01 2010-10-01 false Digital Class A TV station protection of TV... Class A TV station protection of TV broadcast stations. Digital Class A TV stations must protect authorized TV broadcast stations, applications for minor changes in authorized TV broadcast stations filed on...

  5. 77 FR 30242 - Safety Zone; City of Tonawanda July 4th Celebration, Niagara River, Tonawanda, NY

    Science.gov (United States)

    2012-05-22

    ...-AA00 Safety Zone; City of Tonawanda July 4th Celebration, Niagara River, Tonawanda, NY AGENCY: Coast... vessels from a portion of the Niagara River during the City of Tonawanda July 4th Celebration fireworks... read as follows: Sec. 165.T09-0352 Safety Zone; City of Tonawanda July 4th Celebration, Niagara River...

  6. Broadcast and Aggregation in BBC

    DEFF Research Database (Denmark)

    Hüttel, Hans; Kiilerich Pratas, Nuno

    2015-01-01

    In this paper we introduce a process calculus BBC that has both forms of communication. For both many-to-one and one-to-many communication, it is often a natural assumption that communication is bounded; this reflects two distinct aspects of the limitations of a medium. In the case of broadcast, ...

  7. Secure Broadcasting with Uncertain Channel State Information

    KAUST Repository

    Hyadi, Amal

    2016-01-06

    We investigate the problem of secure broadcasting over fast fading channels with imperfect main channel state information (CSI) at the transmitter. In particular, we analyze the effect of the noisy estimation of the main CSI on the throughput of a broadcast channel where the transmission is intended for multiple legitimate receivers in the presence of an eavesdropper. Besides, we consider the realistic case where the transmitter is only aware of the statistics of the eavesdropper s CSI and not of its channel s realizations. First, we discuss the common message transmission case where the source broadcasts the same information to all the receivers, and we provide an upper and a lower bounds on the ergodic secrecy capacity. For this case, we show that the secrecy rate is limited by the legitimate receiver having, on average, the worst main channel link and we prove that a non-zero secrecy rate can still be achieved even when the CSI at the transmitter is noisy. Then, we look at the independent messages case where the transmitter broadcasts multiple messages to the receivers, and each intended user is interested in an independent message. For this case, we present an expression for the achievable secrecy sum-rate and an upper bound on the secrecy sum-capacity and we show that, in the limit of large number of legitimate receivers K, our achievable secrecy sum-rate follows the scaling law log((1-a ) log(K)), where is the estimation error variance of the main CSI. The special cases of high SNR, perfect and no-main CSI are also analyzed. Analytical derivations and numerical results are presented to illustrate the obtained expressions for the case of independent and identically distributed Rayleigh fading channels.

  8. Secure Broadcasting with Uncertain Channel State Information

    KAUST Repository

    Hyadi, Amal

    2017-03-13

    We investigate the problem of secure broadcasting over fast fading channels with imperfect main channel state information (CSI) at the transmitter. In particular, we analyze the effect of the noisy estimation of the main CSI on the throughput of a broadcast channel where the transmission is intended for multiple legitimate receivers in the presence of an eavesdropper. Besides, we consider the realistic case where the transmitter is only aware of the statistics of the eavesdropper\\'s CSI and not of its channel\\'s realizations. First, we discuss the common message transmission case where the source broadcasts the same information to all the receivers, and we provide an upper and a lower bounds on the ergodic secrecy capacity. For this case, we show that the secrecy rate is limited by the legitimate receiver having, on average, the worst main channel link and we prove that a non-zero secrecy rate can still be achieved even when the CSI at the transmitter is noisy. Then, we look at the independent messages case where the transmitter broadcasts multiple messages to the receivers, and each intended user is interested in an independent message. For this case, we present an expression for the achievable secrecy sum-rate and an upper bound on the secrecy sum-capacity and we show that, in the limit of large number of legitimate receivers K, our achievable secrecy sum-rate follows the scaling law log((1-a ) log(K)), where is the estimation error variance of the main CSI. The special cases of high SNR, perfect and no-main CSI are also analyzed. Analytical derivations and numerical results are presented to illustrate the obtained expressions for the case of independent and identically distributed Rayleigh fading channels.

  9. Ceremony celebrates 50 years of rocket launches

    Science.gov (United States)

    2000-01-01

    Ceremony celebrates 50 years of rocket launches PL00C-10364.12 At the 50th anniversary ceremony celebrating the first rocket launch from pad 3 on what is now Cape Canaveral Air Force Station, Norris Gray waves to the audience. Gray was part of the team who successfully launched the first rocket, known as Bumper 8. The ceremony was hosted by the Air Force Space & Missile Museum Foundation, Inc. , and included launch of a Bumper 8 model rocket, presentation of a Bumper Award to Florida Sen. George Kirkpatrick by the National Space Club; plus remarks by Sen. Kirkpatrick, KSC's Center Director Roy Bridges, and the Commander of the 45th Space Wing, Brig. Gen. Donald Pettit. Also attending the ceremony were other members of the original Bumper 8 team. A reception followed at Hangar C. Since 1950 there have been a total of 3,245 launches from Cape Canaveral.

  10. Celebrity Patients, VIPs, and Potentates.

    Science.gov (United States)

    Groves, James E.; Dunderdale, Barbara A.; Stern, Theodore A.

    2002-12-01

    BACKGROUND: During the second half of the 20th century, the literature on the doctor-patient relationship mainly dealt with the management of "difficult" (personality-disordered) patients. Similar problems, however, surround other types of "special" patients. METHOD: An overview and analysis of the literature were conducted. As a result, such patients can be subcategorized by their main presentations; each requires a specific management strategy. RESULTS: Three types of "special" patients stir up irrational feelings in their caregivers. Sick celebrities threaten to focus public scrutiny on the private world of medical caregivers. VIPs generate awe in caregivers, with loss of the objectivity essential to the practice of scientific medicine. Potentates unearth narcissism in the caregiver-patient relationship, which triggers a struggle between power and shame. Pride, privacy, and the staff's need to be in control are all threatened by introduction of the special patient into medicine's closed culture. CONCLUSION: The privacy that is owed to sick celebrities should be extended to protect overexposed staff. The awe and loss of medical objectivity that VIPs generate are counteracted by team leadership dedicated to avoiding any deviation from standard clinical procedure. Moreover, the collective ill will surrounding potentates can be neutralized by reassuring them that they are "special"-and by caregivers mending their own vulnerable self-esteem.

  11. Praising as bodily practice: the neocharismatic culture of celebration

    Directory of Open Access Journals (Sweden)

    Tuija Hovi

    2011-01-01

    Full Text Available Rhythmic body movements and dancing, as well as singing, have been used as a means and inspiration for both individual and communal spiritual experience throughout the history of religions. This article takes a tentative look at the contemporary neocharismatic culture of celebration as a means of aiming at religious experience through collective bodily practice; namely praising, which is generally understood to take the form of singing but is, in fact, expressed also in bodily movements such as dancing. In the neocharismatic context, a celebration means a certain type of a meeting with a special focus on contemplative worship and prayer, accompanied with lively music of praise. First, the historical background of the neo­charismatic branch is outlined shortly. Secondly, the tradition of praise itself within this context is described – what are the insider definitions and what kinds of forms praise in the culture of celebration actually includes, especially in Finland. The description is basically based on internet material and the author's previous field experiences in the Word of Life congregational meetings and other charismatic Christian events. In conclusion, acts of praise as a source of religious experience are discussed.

  12. National Center for Biotechnology Information Celebrates 25th Anniversary | NIH MedlinePlus the Magazine

    Science.gov (United States)

    ... page please turn JavaScript on. National Center for Biotechnology Information Celebrates 25th Anniversary Past Issues / Winter 2014 ... Photo courtesy of NLM The National Center for Biotechnology Information (NCBI), a component of NLM, celebrated its ...

  13. College Women's Responses to a Celebrity Health Disclosure.

    Science.gov (United States)

    Drizin, Julia H; Malcarne, Vanessa L; Schiaffino, Melody K; Wells, Kristen J

    2017-08-18

    Celebrities can have a powerful influence on people's health-related attitudes and behaviors, often by publicly disclosing their own personal health decisions. In May 2013, Angelina Jolie, an internationally recognized actress, director, and author, wrote an op-ed for the New York Times disclosing her decision to undergo a prophylactic double mastectomy to reduce her risk of breast cancer after learning that she carried the BRCA1 gene mutation. This cross-sectional study examined whether exposure to Angelina Jolie and her mastectomy disclosure and parasocial involvement (PSI) with Angelina Jolie were related to female college students' perceived risk of breast cancer and breast cancer screening intentions. Participants were 198 female undergraduate college students. Data were collected anonymously via an online questionnaire and analyzed using bivariate correlations and hierarchical linear regression analyses. Neither exposure to Angelina and her disclosure nor PSI with Angelina Jolie was related to participants' attitudes or behaviors related to breast cancer. However, having a family history of cancer was associated with more exposure to Angelina Jolie and her disclosure. Findings suggest that exposure to and PSI with a celebrity who has disclosed a health-related message may not be sufficient to motivate young women to change their health-related attitudes and behaviors. Future studies should explore how celebrities disclosing different types of health issues might influence the attitudes and behaviors of young women.

  14. Productivity and its Decomposition in the Japanese Broadcasting Market

    OpenAIRE

    Asai, Sumiko

    2005-01-01

    The purpose of this paper is to calculate the total factor productivity (TFP) as well as scale economies of Japanese terrestrial broadcasters and examine the industry’s characteristics through the decomposition of TFP growth. In order to calculate TFP growth rate, a variable cost function is estimated using data on twenty-five broadcasters for the period 1997–2002, and the TFP growth rate is decomposed into three sources: output effect, capital adjustment and technical change. Calculation rev...

  15. Health Education by Open Broadcast.

    Science.gov (United States)

    ICIT Report, 1976

    1976-01-01

    This issue focuses on uses and techniques of radio for educational purposes in developing nations. Two health education projects are described which are utilizing open broadcasting to attract a mass audience of listeners not committed to a structured radio education program. Kenya's Swahili language radio serial, "Giving Birth and Caring for your…

  16. Hard Content, Fab Front-End : Archiving Websites of Dutch Public Broadcasters

    NARCIS (Netherlands)

    Baltussen, L; Blom, J; Medjoune, L; Pop, R; van Gorp, Jasmijn; Huurdeman, H; Haaijer, L

    2014-01-01

    Although there are a great variety of web archiving projects around the world, there are not many that focus explicitly on websites of broadcasters. The reason is that funds are often lacking to do this, and that broadcaster websites are difficult to archive, due to their dynamic and audiovisual

  17. Selling safety: the use of celebrities in improving awareness of safety in commercial aviation.

    Science.gov (United States)

    Molesworth, Brett R C; Seneviratne, Dimuth; Burgess, Marion

    2016-07-01

    The aim of this study was to investigate the influential power of a celebrity to convey key safety messages in commercial aviation using a pre-flight safety briefing video. In addition, the present research sought to examine the effectiveness of subtitles in aiding the recall of these important messages as well as how in-cabin aircraft noise affects recall of this information. A total of 101 participants were randomly divided into four groups (no noise without subtitles, no noise with subtitles, noise without subtitles and noise with subtitles) and following exposure to a pre-recorded pre-flight safety briefing video were tested for recall of key safety messages within that video. Participants who recognised and recalled the name of the celebrity in the safety briefing video recalled significantly more of the messages than participants who did not recognise the celebrity. Subtitles were also found to be effective, however, only in the presence of representative in-cabin aircraft noise. Practitioner Summary: Passenger attention to pre-flight safety briefings on commercial aircraft is poor. Utilising the celebrity status of a famous person may overcome this problem. Results suggest that celebrities do increase the recall of safety-related information.

  18. Pengaruh Celebrity Endorser Raditya Dika Terhadap Keputusan Pembelian Mie Sedap Cup

    OpenAIRE

    Anggraini, Ni Putu Nita

    2015-01-01

    Promotion cannot be separated from the business world, many companies are promoting their products through advertising to attract the market. The message delivered by a well-known source of interest or may attract more attention and memory, because that advertiser is often use celebrities as spokespersons. The purpose of this study was to determine the effect of celebrity endorser consisting of attractiveness (X1), trustworthiness (X2), and expertise (X3) on purchase decisions (Y) Sedap noodl...

  19. System optimization for peer-to-peer multi hop video broadcasting in wireless ad hoc networks

    NARCIS (Netherlands)

    Dedeoglu, V.; Atici, C.; Salman, F.S.; Sunay, M.O.

    2008-01-01

    We consider peer-to-peer video broadcasting using cooperation among peers in an ad hoc wireless network. As opposed to the traditional single hop broadcasting, multiple hops cause an increase in broadcast video quality while creating interference and increasing transmission delay. We develop

  20. Empirical approach to endorsement marketing and consumer fanaticism of telecom firms Nigeria’s Rivers State

    Directory of Open Access Journals (Sweden)

    Joy E. Akahome

    2017-10-01

    Full Text Available The paper is an empirical investigation of the relationship between endorsement marketing and consumer fanaticism of telecom firms in Rivers State. A sample of 200 customers of selected telecom firms was surveyed and 196 copies of the questionnaire were returned and valid after data collation and cleaning for analysis using Pearson’s Product Moment Correlation with the aid of SPSS version 21.0. Based on findings, the paper concludes that celebrity-product-fit has a strong relationship with consumer fanaticism of telecom firms in Rivers State. Amongst the recommendations is that more investment should be made on endorsement marketing activities as it enhances consumers’ brand recognition.

  1. On locality of Generalized Reed-Muller codes over the broadcast erasure channel

    KAUST Repository

    Alloum, Amira

    2016-07-28

    One to Many communications are expected to be among the killer applications for the currently discussed 5G standard. The usage of coding mechanisms is impacting broadcasting standard quality, as coding is involved at several levels of the stack, and more specifically at the application layer where Rateless, LDPC, Reed Slomon codes and network coding schemes have been extensively studied, optimized and standardized in the past. Beyond reusing, extending or adapting existing application layer packet coding mechanisms based on previous schemes and designed for the foregoing LTE or other broadcasting standards; our purpose is to investigate the use of Generalized Reed Muller codes and the value of their locality property in their progressive decoding for Broadcast/Multicast communication schemes with real time video delivery. Our results are meant to bring insight into the use of locally decodable codes in Broadcasting. © 2016 IEEE.

  2. The Impact of Celebrity Suicide on Subsequent Suicide Rates in the General Population of Korea from 1990 to 2010.

    Science.gov (United States)

    Park, Juhyun; Choi, Nari; Kim, Seog Ju; Kim, Soohyun; An, Hyonggin; Lee, Heon-Jeong; Lee, Yu Jin

    2016-04-01

    The association between celebrity suicide and subsequent increase in suicide rates among the general population has been suggested. Previous studies primarily focused on celebrity suicides in the 2000s. To better understand the association, this study examined the impacts of celebrity suicides on subsequent suicide rates using the data of Korean celebrity suicides between 1990 and 2010. Nine celebrity suicides were selected by an investigation of media reports of suicide deaths published in three major newspapers in Korea between 1990 and 2010. Suicide mortality data were obtained from the National Statistical Office of Korea. Seasonal autoregressive integrated moving average models with intervention analysis were used to test the impacts of celebrity suicides, controlling for seasonality. Six of the 9 celebrity suicides had significant impacts on suicide rates both in the total population and in the same gender- or the same age-subgroups. The incident that occurred in the 1990s had no significant impact on the overall suicide rates, whereas the majority of the incidents in the 2000s had significant influences for 30 or 60 days following each incident. The influence of celebrity suicide was shown to reach its peak following the suicide death of a renowned actress in 2008. The findings may suggest a link between media coverage and the impact of celebrity suicide. Future studies should focus more on the underlying processes and confounding factors that may contribute to the impact of celebrity suicide on subsequent suicide rates.

  3. 78 FR 11222 - Solicitation for a Cooperative Agreement-Production of Five Live Satellite/Internet Broadcasts...

    Science.gov (United States)

    2013-02-15

    ... each broadcast. Significant contribution to the development of the storyboard will come from designated... the storyboard/rundown development for each broadcast, must be carefully developed. The following... clips for inclusion in the storyboard of a broadcast and to allow sufficient time for editing. These...

  4. Pioneering CERN lab celebrates 50 years

    CERN Multimedia

    2004-01-01

    In a bid to raise local awareness and to celebrate its 50-year anniversary, CERN, a publicly-funded laboratory grouping scientists from 85 different countries, will hold a one-off open day in October for the general public. "We have added a lot to mankind's knowledge of the universe and that is what we were founded for", said CERN's chief spokesman James Gillies

  5. “Ooh, where did that come from?”: celebrating systemic practice in services for adults with intellectual disability

    OpenAIRE

    Haydon-Laurelut, Mark

    2008-01-01

    What and whom we choose to celebrate says a lot about us. As I thought about celebrating systemic practice, I wondered about how and when those with whom I most often practice, men and women with intellectual disabilities, have been celebrated?

  6. 77 FR 71104 - Determination of Reasonable Rates and Terms for Noncommercial Broadcasting

    Science.gov (United States)

    2012-11-29

    ... full-time students 2013 2014 2015 2016 2017 Level 1 =20% Feature Music programming: Population count..., Composers and Publishers (``ASCAP''); SESAC, Inc.; Broadcast Music, Inc. (``BMI''); Educational Media Foundation (``EMF''); Music Reports, Inc. (``MRI''); National Public Radio, the Public Broadcasting Service...

  7. The design of an ultra-low sidelobe offset-fed 1.22m antenna for use in the broadcasting satellite service

    Science.gov (United States)

    Janky, J. M.

    1981-01-01

    A feed design and reflector geometry were determined for an ultra low sidelobe offset fed 1.22 meter antenna suitable for use in the 12 GHz broadcasting satellite service. Arbitrary constraints used to evaluate the relative merits of the feed horns and range of f/D geometries are: minimum efficiency of 55 percent, -30 dB first sidelobe level (relative to on axis gain), a 0 dBi plateau beyond the near in sidelobe region, and a Chebyshev polynomial based envelope (borrowed from filter theory) for the region from the -3 dB beamwidth points to the 0 dBi plateau region. This envelope is extremely stringent but the results of this research effort indicate that two steps of corrugated feed and a cluster array of small 1 lambda horns do meet the constraints. A set of performance specifications and a mechanical design suitable for a consumer oriented market in the broadcasting satellite service was developed. Costs for production quantities of 10,000 units/yr. are estimated to be around $150.

  8. Analysis and Transceiver Design for the MIMO Broadcast Channel

    CERN Document Server

    Hunger, Raphael

    2013-01-01

    This book deals with the optimization-based joint design of the transmit and receive filters in   MIMO broadcast channel in which the user terminals may be equipped with several antenna elements. Furthermore, the maximum performance of the system in the high power regime as well as the set of all feasible quality-of-service requirements is analyzed. First, a fundamental duality is derived that holds between the MIMO broadcast channel and virtual MIMO multiple access channel. This duality construct allows for the efficient solution of problems originally posed in the broadcast channel in the dual domain where a possibly hidden convexity can often be revealed. On the basis of the established duality result, the gradient-projection algorithm is introduced as a tool to solve constrained optimization problems to global optimality under certain conditions. The gradient-projection tool is then applied to solving the weighted sum rate maximization problem which is a central optimization that arises in any network u...

  9. Risks and factors of the consumer relations governance in a cosmetic industry

    Directory of Open Access Journals (Sweden)

    Maxwell A. Phiri

    2017-12-01

    Full Text Available The main goal of this article is to identify and discuss the factors that influence consumers’ in their choice of female cosmetic brands. The article goes on to assess the degree of importance that female consumers attach to certain factors which affect consumer choice. The study’s population, consisting of female consumers, comprised of 340 respondents. In order to achieve the paper’s objective, the researcher developed a structured questionnaire and collected and analyzed the data using Statistical Package for the Social Sciences (SPSS. The findings of the study indicate that the product quality ranked the most important factor even though other factors such as the feminine looking packaging and size of the container were also considered as influential factors in the purchase decision making process. The most influential external influence in the decision-making process was age, followed by sales discounts on the price of the product. The use of celebrities was not considered as an influential factor in the consumer decision-making process.

  10. Scenarios and business models for mobile network operators utilizing the hybrid use concept of the UHF broadcasting spectrum

    Directory of Open Access Journals (Sweden)

    S. Yrjölä

    2016-09-01

    Full Text Available This paper explores and presents scenarios and business models for mobile network operators (MNOs in the novel hybrid use spectrum sharing concept of the Ultra High Frequency broadcasting spectrum (470-790 MHz used for Digital Terrestrial TV (DTT and Mobile Broadband (MBB. More flexible use of the band could lead to higher efficiency in delivering fast growing and converging MBB, media and TV content to meet changing consumer needs. On one hand, this could be beneficial for broadcasters (BC, e.g., by preserving the spectrum, by providing additional revenues, or by lowering cost of the spectrum and, on the other hand, for MNOs to gain faster access to new potentially lower cost, licensed, below 1GHz spectrum to cope with booming data traffic. As a collaborative benefit, the concept opens up new business opportunities for delivering TV and media content using MBB network with means to introduce this flexibly. This paper highlights the importance of developing sound business models for the new spectrum use concept, as they need to provide clear benefits to the key stakeholders to be adopted in real life. The paper applies a future and action oriented approach to the MBB using the concept to derive scenarios and business models for MNOs for accessing hybrid UHF bands. In order to address the convergence and transformation coming with the concept, business models are first developed for the current situation with separate exclusive spectrum bands. Novel business scenarios are then developed for the introduction of the new flexible hybrid UHF spectrum concept. The created business model indicates that the MNOs could benefit significantly from the new UHF bands, which would enable them to cope with increasing data traffic asymmetry, and to offer differentiation through personalized broadcasting and new media services. Moreover, it could significantly re-shape the business ecosystem around both the broadcasting and the mobile broadband by introducing

  11. Introduction to “International Broadcasting and Public Diplomacy in the 21st Century”

    Directory of Open Access Journals (Sweden)

    Gary D. Rawnsley

    2016-05-01

    Full Text Available International broadcasting remains a key activity in public diplomacy. In this Introduction I discuss how international broadcasting has long been associated with the projection of foreign policy interests, from an instrument of empire building in the 1920s and 1930s, through the Cold War and beyond. In particular, the Introduction evaluates how modern Information Communications Technologies, especially the internet and social media, have transformed the way international broadcasting contributes to public diplomacy.

  12. Celebration of 40 Years of the Journal of Consumer Policy and What the Next 40 Might Look Like

    DEFF Research Database (Denmark)

    Mathios, Alan; Micklitz, Hans-W.; Reisch, Lucia A.

    2017-01-01

    on the consumer in the marketplace. In its early years, it became clear that the interplay of research in the social sciences and the study of law would lead to significant insights that could shape consumer well-being and be a guide to those that develop regulations, laws, and policy to serve the consumer...

  13. 77 FR 22755 - Sunshine Act Meeting; Notice of Meeting of the Broadcasting Board of Governors

    Science.gov (United States)

    2012-04-17

    ... BROADCASTING BOARD OF GOVERNORS Sunshine Act Meeting; Notice of Meeting of the Broadcasting Board of Governors DATE AND TIME: Friday, April 20, 2012, 10 a.m. PLACE: Office of Cuba Broadcasting, 4201... Strategy and Budget Committee on the implementation of the BBG strategy and a report from the Governance...

  14. Imaginary media: a case study of the symbolic recycling of celebrities

    Directory of Open Access Journals (Sweden)

    Marcia Boroski

    2014-12-01

    Full Text Available The present research has aimed to understand the recycling of olympian archetype by contemporary celebrities. To achieve this goal we decided to carry out an exploratory research, through the case study of mediatic trajectory of Geisy Arruda (former student of Uniban’s tourism science, known for being kicked out of college after cause a tumult by wearing a short dress at Uniban. The research is based on the theories of mass culture, proposed by Edgar Morin, and on the concepts of celebrity, described by Chris Rojek. Above all, we think this discussion from the contemporary symbols that feed the myths and archetypes, which underpin and composes the imaginary. For facts and patterns identified along the trajectory of Geisy, we can infer that the former does not reach the top of the fame, the Olympus. She survives through a relationship of symbiosis with celebrities already consolidated, a superficial representation (Meme and highlighting, midiaticamente, his private life, especially that which concerns the eroticism.

  15. The Werther Effect of Two Celebrity Suicides: an Entertainer and a Politician

    OpenAIRE

    Kim, Jae-Hyun; Park, Eun-Cheol; Nam, Jung-Mo; Park, SoHee; Cho, Jaelim; Kim, Sun-Jung; Choi, Jae-Woo; Cho, Eun

    2013-01-01

    PURPOSE: Suicide is a major health problem in Korea. Extensive media exposure of celebrity suicide may induce imitative suicide, a phenomenon called the Werther effect. We examined the increased suicide risk following the suicides of an entertainer and a politician, and identified the relative suicide risks. METHODS: News articles about the celebrity suicides were obtained from three major newspapers and analysed for quantitative and qualitative features. Imitative suicide risk was investigat...

  16. EBAA: An efficient broadcast authentication scheme for ADS-B communication based on IBS-MR

    Directory of Open Access Journals (Sweden)

    Yang Haomiao

    2014-06-01

    Full Text Available Automatic dependent surveillance-broadcast (ADS-B systems can broadcast satellite-based aircraft position, identification, etc., periodically, and are now on track to replace radar to become the backbone of next-generation air traffic management (ATM systems. However, ADS-B systems suffer severe cyber-security problems due to the broadcast-type data link and the lack of designed-in security measures. Especially, since ADS-B messages are unauthenticated, it is easy to insert fake aircraft into a system via spoofing or insertion of false messages. Unfortunately, the authentication for ADS-B messages has not yet been well studied. In this paper, based on identity-based signature with message recovery (IBS-MR, an efficient broadcast authentication scheme for ADS-B messages is proposed. The security analysis demonstrates that the scheme can achieve authenticity and integrity of ADS-B broadcast messages, as well as adaptive evolution of broadcasters’ private keys. The performance evaluation shows that the scheme is computationally efficient for typical avionics devices with limited resources. Furthermore, the scheme achieves low communication overhead since broadcast messages can be recovered from signatures, and thus it is suitable for low-bandwidth ADS-B data link.

  17. Video Broadcasting Using Queue Proportional Scheduling

    Directory of Open Access Journals (Sweden)

    Dimitris Toumpakaris

    2007-01-01

    using a Markov Chain approach leading to a method for approximating the packet delay distribution. Based on the resulting distribution, it is discussed how the video encoding rate can be chosen in order to reduce the expected distortion of streams transmitted through Broadcast Channels.

  18. iSTEM: Celebrating Earth Day with Sustainability

    Science.gov (United States)

    Sibley, Amanda; Kurz, Terri L.

    2014-01-01

    Earth Day is celebrated annually on April 22. Teachers often commemorate Earth Day with their classes by planting trees, discussing important conservation topics (such as recycling or preventing pollution), and encouraging students to take care of planet Earth. To promote observance of Earth Day in an intermediate elementary school classroom, this…

  19. 75 FR 71148 - Solicitation for a Cooperative Agreement-Production of Seven Live Satellite/Internet Broadcasts

    Science.gov (United States)

    2010-11-22

    ... storyboard will come from designated content experts, the talent selected to appear in the broadcast, and NIC.... Therefore, the content development process, as part of the storyboard development for each broadcast, must... ensure ample time for considering the clips for inclusion in the storyboard of a broadcast and to allow...

  20. Resource allocation for multichannel broadcasting visible light communication

    Science.gov (United States)

    Le, Nam-Tuan; Jang, Yeong Min

    2015-11-01

    Visible light communication (VLC), which offers the possibility of using light sources for both illumination and data communications simultaneously, will be a promising incorporation technique with lighting applications. However, it still remains some challenges especially coverage because of field-of-view limitation. In this paper, we focus on this issue by suggesting a resource allocation scheme for VLC broadcasting system. By using frame synchronization and a network calculus QoS approximation, as well as diversity technology, the proposed VLC architecture and QoS resource allocation for the multichannel-broadcasting MAC (medium access control) protocol can solve the coverage limitation problem and the link switching problem of exhibition service.

  1. Flight Extraction and Phase Identification for Large Automatic Dependent Surveillance–Broadcast Datasets

    NARCIS (Netherlands)

    Sun, J.; Ellerbroek, J.; Hoekstra, J.M.

    2017-01-01

    AUTOMATIC dependent surveillance–broadcast (ADS-B) [1,2] is widely implemented in modern commercial aircraft and will become mandatory equipment in 2020. Flight state information such as position, velocity, and vertical rate are broadcast by tens of thousands of aircraft around the world constantly

  2. Celebrity over science? An analysis of Lyme disease video content on YouTube.

    Science.gov (United States)

    Yiannakoulias, N; Tooby, R; Sturrock, S L

    2017-10-01

    Lyme disease has been a subject of medical controversy for several decades. In this study we looked at the availability and type of content represented in a (n = 700) selection of YouTube videos on the subject of Lyme disease. We classified video content into a small number of content areas, and studied the relationship between these content areas and 1) video views and 2) video likeability. We found very little content uploaded by government or academic institutions; the vast majority of content was uploaded by independent users. The most viewed videos tend to contain celebrity content and personal stories; videos with prevention information tend to be of less interest, and videos with science and medical information tend to be less liked. Our results suggest that important public health information on YouTube is very likely to be ignored unless it is made more appealing to modern consumers of online video content. Copyright © 2017 Elsevier Ltd. All rights reserved.

  3. Strategy and Space for Broadcasting Facilities

    DEFF Research Database (Denmark)

    Jensen, Per Anker

    2006-01-01

    The paper is based on results from an ongoing research project on space strategies and building values, which in-cludes a major case study of the development of facilities for the Danish Broadcasting Corporation over time. The focus is to identify, how different space strategies have been...

  4. A historical review of head and neck cancer in celebrities.

    Science.gov (United States)

    Folz, B J; Ferlito, A; Weir, N; Pratt, L W; Rinaldo, A; Werner, J A

    2007-06-01

    The illnesses of celebrity patients always receive more attention from the general public than those of ordinary patients. With regard to cancer, this fact has helped to spread information about the four major malignancies: breast cancer, prostatic cancer, lung cancer and colorectal cancer. Head and neck cancer, on the other hand, is still not well recognised by the lay public, although the risk factors are similar to those of lung cancer. It was the objective of this analysis to identify cases of celebrity patients, the description of which could help to increase awareness of head and neck cancer, its symptoms and risk factors. The Internet and medical literature databases were searched for celebrity patients who had suffered from head and neck cancer. The search revealed numerous famous head and neck cancer patients. However, only seven cases were documented well in the medical literature. Among the identified persons were one emperor, two United States presidents, a legendary composer, a world-renowned medical doctor, an outstanding athlete and an extraordinary entertainer. In spite of their exclusive position in society, these patients did not have a better prognosis compared with ordinary patients of their time. Only two of the group experienced long term survival and only one was cured. None of these influential figures used their influence to fund research or to promote knowledge about their respective diseases. The identified cases could help increase public awareness of head and neck cancer. Similar to activities in other oncologic fields, current celebrity head and neck cancer patients should be encouraged to discuss their diseases openly, which could have a positive effect on public health.

  5. Financing Public Service Broadcasting

    DEFF Research Database (Denmark)

    Berg, Christian Edelvold; Lund, Anker Brink

    2012-01-01

    Broadcasting (PSB) financing regimes in Europe, concluding that Denmark, Finland, Iceland, Norway, and Sweden may still be considered conventional, licence fee PSB countries, but with some interesting differences in relation to competitive and market oriented alternatives of resource provision......Recently several European countries have abolished the traditional public service licence fee system, replacing it with direct public funding. But except for Iceland, the Nordic countries have not followed suit. The article discusses this development within a comparative framework of Public Service...

  6. A dynamic analysis of consolidation in the broadcast television industry

    OpenAIRE

    Jessica C. Stahl

    2009-01-01

    This paper estimates a dynamic oligopoly model in order to separately identify the demand-side and cost-side advantages of consolidation in the broadcast television industry. I exploit an exogenous change in regulation that led to significant industry consolidation. Using revenue and ownership data for broadcast stations over the past ten years, I estimate the effect of ownership changes on revenue. I recover costs by examining patterns in ownership changes that are left unexplained by revenu...

  7. Cell broadcast trials in The Netherlands: Using mobile phone technology for citizens' alarming

    International Nuclear Information System (INIS)

    Jagtman, H.M.

    2010-01-01

    In emergency situations authorities need to warn the public. The conventionally used method for warning citizens in The Netherlands is the use of a siren. Modern telecommunication technologies, especially the use of text-based features of mobile phones, have great potential for warning the public. In the years 2005-2007 cell broadcast was tested during several large-scale field trials with citizens in The Netherlands. One of the questions was to determine the penetration of cell broadcast for citizens' alarming. This article argues that the definition of penetration in the light of warning citizens in case of emergencies should include the citizens' responses to warning messages. In addition, the approach to determining the penetration, the data and validity issues regarding these data is discussed. The trials have shown cell broadcast has potential to become an effective citizens' alarming technology. This however requires the entire technological and organisational chain of the warning system to function correctly. Attention is required to network management, handset improvements and correct communication to the public about the conditions under which a cell broadcast message can be received. The latter includes managing realistic expectations including circumstances in which cell broadcast will not reach a citizen.

  8. Technological, political and economic changes and their implications for the evolution of broadcasting services

    DEFF Research Database (Denmark)

    Tadayoni, Reza

    2000-01-01

    The subject of this Ph.D. thesis is changes in the market for broadcasting services as a result of technological, political, and economic drivers. Broadcasting services can be categorised as a part of the ICT-based information and knowledge intensive services that have gone through radical changes...... and demand sites, scarcity of transmission resources, and the historical aspects that make the development of the broadcasting service market different from other information and knowledge intensive services....

  9. Broadcast Advertising of Medical Products and Services: Its Regulation by Other Nations.

    Science.gov (United States)

    Powell, Jon T.

    1972-01-01

    Restraints imposed on medical advertising through the broadcast media reflect a worldwide concern for public protection in a sensitive area, where problems of ignorance and misrepresentation are enlarged by false hope. The author examines the broadcast codes of seventeen free-world nations, with respect to their provisions on medical advertising.…

  10. Sports celebrities and public health: Diego Maradona's influence on drug use prevention.

    Science.gov (United States)

    Brown, William J; de Matviuk, Marcela Alejandra Chavan

    2010-06-01

    Exposure to a sports celebrity through media and sporting events can have important influences on a public health issue associated with that celebrity. The battle against drug use by Argentinean soccer icon Diego Maradona has provoked concerns about drug abuse and prevention in Argentina, particularly among young people. The present study analyzes how two forms of involvement with Maradona affected the public's concern and perceptions of drug use after Maradona's drug-related health crisis in 2004. Results indicate that those who had a greater degree of parasocial interaction with Maradona were more likely to have an increased awareness of drug abuse, a greater personal concern about drug abuse, abstained from drug use, and more strongly support drug abuse prevention programs. In contrast, identification with Maradona had a mitigating effect on drug use prevention. Implications of these findings regarding the influence of sports celebrities on substance abuse are discussed.

  11. 3 CFR 8353 - Proclamation 8353 of March 24, 2009. Greek Independence Day: A National Day of Celebration of...

    Science.gov (United States)

    2010-01-01

    ... Independence Day: A National Day of Celebration of Greek and American Democracy, 2009 8353 Proclamation 8353... National Day of Celebration of Greek and American Democracy, 2009By the President of the United States of... Celebration of Greek and American Democracy.” I call upon the people of the United States to observe this day...

  12. Four lives a celebration of Raymond Smullyan

    CERN Document Server

    Rosenhouse, Jason

    2014-01-01

    This ""best of"" collection of works by Raymond Smullyan features excerpts from his published writings, including logic puzzles, explorations of mathematical logic and paradoxes, retrograde analysis chess problems, jokes and anecdotes, and meditations on the philosophy of religion. In addition, numerous personal tributes salute this celebrated professor, author, and logic scholar who is also a magician and musician.

  13. Celebrities and Heroes as Models of Self-Perception

    Science.gov (United States)

    Szymanski, Gerald G.

    1977-01-01

    Who are today's models and what difference does it make? A secondary English teacher in Detroit who later became a university teacher examines the hero and the celebrity as seen by his secondary students and teachers and future teachers from 1959-1976. (Author/RK)

  14. Black generation Y students' perceptions of national sport celebrity ...

    African Journals Online (AJOL)

    African Journal for Physical Activity and Health Sciences ... Black generation Y students' perceptions of national sport celebrity endorsers as role models ... at tertiary institutions constitute a particularly attractive target market to marketers given ...

  15. An Intelligent Broadcasting Algorithm for Early Warning Message Dissemination in VANETs

    Directory of Open Access Journals (Sweden)

    Ihn-Han Bae

    2015-01-01

    Full Text Available Vehicular ad hoc network (VANET has gained much attention recently to improve road safety, reduce traffic congestion, and enable efficient traffic management because of its many important applications in transportation. In this paper, an early warning intelligence broadcasting algorithm is proposed, EW-ICAST, to disseminate a safety message for VANETs. The proposed EW-ICAST uses not only the early warning system on the basis of time to collision (TTC but also the intelligent broadcasting algorithm on the basis of fuzzy logic. Thus, the EW-ICAST resolves effectively broadcast storm problem and meets time-critical requirement. The performance of EW-ICAST is evaluated through simulation and compared with that of other alert message dissemination algorithms. From the simulation results, we know that EW-ICAST is superior to Simple, P-persistence, and EDB algorithms.

  16. AUTOMATIC SEGMENTATION OF BROADCAST AUDIO SIGNALS USING AUTO ASSOCIATIVE NEURAL NETWORKS

    Directory of Open Access Journals (Sweden)

    P. Dhanalakshmi

    2010-12-01

    Full Text Available In this paper, we describe automatic segmentation methods for audio broadcast data. Today, digital audio applications are part of our everyday lives. Since there are more and more digital audio databases in place these days, the importance of effective management for audio databases have become prominent. Broadcast audio data is recorded from the Television which comprises of various categories of audio signals. Efficient algorithms for segmenting the audio broadcast data into predefined categories are proposed. Audio features namely Linear prediction coefficients (LPC, Linear prediction cepstral coefficients, and Mel frequency cepstral coefficients (MFCC are extracted to characterize the audio data. Auto Associative Neural Networks are used to segment the audio data into predefined categories using the extracted features. Experimental results indicate that the proposed algorithms can produce satisfactory results.

  17. Political Broadcast Advertising and Primary Election Voting

    Science.gov (United States)

    Wanat, John

    1974-01-01

    Results of a research project which hypothisized that: Other things being equal, the heavier a candidate's usage of broadcast advertising in a primary election campaign, the greater will be his share of the votes in the election. (Author/HB)

  18. Business of the Spirit. Ghanaian broadcast media and the commercial exploitation of Pentecostalism

    NARCIS (Netherlands)

    de Witte, M.

    2011-01-01

    This article takes a critical look at Ghana's rapidly evolving broadcasting scene and in particular at the expansion and popularity of religious broadcasting. Sketching the developments of the Ghanaian media landscape, it analyses the changing politics of representing religion in this field. The

  19. Oprah, celebrity and formations of self

    OpenAIRE

    Wilson, S.

    2003-01-01

    Examining the phenomenon of the Oprah Winfrey Show within the context of contemporary American culture, the book considers the reasons for the popularity of this television programme. It explores Winfrey's celebrity persona, the ways in which individuals construct selfhood, and the role of confession. Drawing on cultural criticism and a black feminist perspective, the book demonstrates the range of conflicting discourses that are manifest on the show and combine to produce something that is c...

  20. Examining the Effects of Celebrity Endorser’s Credibility, Congruency and Meaning transfer on Purchase Intention of Skincare Products: An Empirical Research in East China

    OpenAIRE

    peng, cheng

    2015-01-01

    Celebrity endorsement strategy is widely used by marketers for the purpose of increasing sales and extending the market shares. Celebrity endorsers have proved with positive impacts on purchase intention by many researchers. However, the current findings about the effects of celebrity endorsement on purchase intention are still equivocal, owing to several different dimensions of celebrity endorsement. For example, source credibility of celebrity, celebrity congruency and meaning transfer of c...

  1. Hierarchical Broadcasting in the Future Mobile Internet

    NARCIS (Netherlands)

    Hesselman, C.E.W.; Eertink, E.H.; Fernandez, Milagros; Crnkovic, Ivica; Fohler, Gerhard; Griwodz, Carsten; Plagemann, Thomas; Gruenbacher, Paul

    2002-01-01

    We describe an architecture for the hierarchical distribution of multimedia broadcasts in the future mobile Internet. The architecture supports network as well as application-layer mobility solutions, and uses stream control functions that are influenced by available network resources, user-defined

  2. Celebrities' impact on health-related knowledge, attitudes, behaviors, and status outcomes: protocol for a systematic review, meta-analysis, and meta-regression analysis.

    Science.gov (United States)

    Hoffman, Steven J; Mansoor, Yasmeen; Natt, Navneet; Sritharan, Lathika; Belluz, Julia; Caulfield, Timothy; Freedhoff, Yoni; Lavis, John N; Sharma, Arya M

    2017-01-21

    Celebrities are highly influential people whose actions and decisions are watched and often emulated by wide audiences. Many celebrities have used their prominent social standing to offer medical advice or endorse health products, a trend that is expected to increase. However, the extent of the impact that celebrities have in shaping the public's health-related knowledge, attitudes, behaviors, and status is unclear. This systematic review seeks to answer the following questions: (1) Which health-related outcomes are influenced by celebrities? (2) How large of an impact do celebrities actually have on these health-related outcomes? (3) Under what circumstances do celebrities produce either beneficial or harmful impacts? Ten databases were searched, including MEDLINE, EMBASE, PsycINFO, PubMed, CINAHL, Communication Complete, Sociological Abstracts, Social Sciences Citation Index, Journals @ Scholars Portal, and ProQuest Dissertations & Theses A&I. Two reviewers conducted title and abstract screening and full-text screening to identify primary studies that employed empirical methods (either quantitative or qualitative) to examine celebrities' impact on health-related knowledge, attitudes, behaviors, or status outcomes. The results of this review will contribute to our understanding of celebrity influences and how to design positive evidence-based celebrity health promotion activities. In addition, these findings can help inform the development of media reporting guidelines pertaining to celebrity health news and provide guidance to public health authorities on whether and how to respond to or work with celebrities. PROSPERO CRD42015019268.

  3. Damaged corporate reputation: Can celebrity Tweets repair it?

    NARCIS (Netherlands)

    van Norel, Nienke; Kommers, Petrus A.M.; van Hoof, Joris Jasper; Verhoeven, Joost W.M.

    2014-01-01

    These days, many corporations engage in Twitter activities as a part of their communication strategy. Corporations can use this medium to share information with stakeholders, to answer customer questions, or to build on their image. In this study we examined the extent to which celebrity Tweet

  4. Educational Television Broadcasting in Germany: Prevailing Practices, Existing Challenges and Adoptable Policies

    Directory of Open Access Journals (Sweden)

    Pradeep Kumar Misra

    2010-07-01

    Full Text Available Television is widely used for educational purposes but has still not achieved its fullest potential neither in developed nor in developing countries. This worldwide under performance invite experts and academics to join hands to search causes and provide suggestions to make television a better and popular learning tool. Guided by this philosophy, the present paper analyzes the educational television broadcasting in Germany from different perspectives. The focus of analysis includes measures and practices adopted by German institutions/broadcasters to promote educational television. Besides dealing with these issues, the paper discusses existing challenges and suggests best adoptable educational television broadcasting polices from Germany to promote educational television in global perspectives.

  5. MODUS OPERANDI OF SLOVENIAN RADIO BROADCASTERS IN TRANSMISSION OF THEIR PROGRAMME CONTENTS IN THE PERIOD FROM 2004 TO 2014

    Directory of Open Access Journals (Sweden)

    Robi Brglez

    2016-01-01

    Full Text Available Accelerated trends of digitalisation and media convergence contribute to an increasingly important role of radio in modern society. In the last decade, we have seen in the field of radio broadcasting in the Republic of Slovenia an overwhelming expansion of radio broadcasters who acquired the radio broadcasting licences. The topic of this paper are issued radio broadcasting licences and granted statuses of station of special importance within radio broadcasting activity. Based on our own research of secondary data obtained from the documentation of co-regulators in the field of broadcasting for the period from 2004 to 2014, we attempted to identify the modus operandi of radio broadcasters in their everyday practice after acquiring the licences and statuses. Findings of our research indicate that the radio broadcasters over the period considered have often changed programme-related requirements and limitations resulting from their licences and the Mass Media Act, while broadcasting and distributing programming contents. In comparison with the modification of licences, they did not transfer the broadcasting right to another legal entity so frequently. It has been also established that the regulator in ten cases temporarily had revoked the broadcasting licences or decided to withdraw the statuses, because the irregularities were detected during expert supervision. The authors set out proposals for the improvement of the situation in the subject field, based on the obtained results. They consider that it could be a challenge for all broadcasting stakeholders, who however have to tackle the elimination of the multi-annual delay of the harmonisation of the broadcasting sector with the standards of European Union. According to the results of the present study, the stakeholders cannot be satisfied with the situation in Slovenian media landscape and with its development nowadays.

  6. Golden Jubilee Photos: A tradition of anniversary celebrations

    CERN Multimedia

    2004-01-01

    http://www.cern.ch/cern50/ During the Staff Day organized for the 25th anniversary of CERN. CERN organised celebrations for its tenth, twenty-fifth, thirtieth and fortieth anniversaries. Over the years, as its educational and outreach activities expanded, the festivities placed more and more emphasis on the general public, who were invited to come and see science in the making. The tenth-anniversary celebrations were confined to an official ceremony in the presence of representatives of the thirteen Member States and to a party for the personnel. Those marking the Organization's twenty-fifth anniversary were more grand and included, in addition to the official ceremony, an exhibition of CERN technology, a concert by the Suisse Romande Orchestra at the Victoria Hall in Geneva, an exhibition at the Balexert shopping centre, an open day for the local population and a special day for the staff consisting of talks, competitions and numerous other attractions. In particular, a competition was held to find the mo...

  7. Broadcast Condom Advertising: A Case Study.

    Science.gov (United States)

    Kaplan, Herb; Houlberg, Rick

    1990-01-01

    Examines a San Francisco television station's decision to accept paid condom advertising. Notes that station leaders debated questions of public interest and public tastes in a city hard hit by AIDS. Finds that the station devised careful guidelines and began broadcasting the commercials on a trial basis. Notes that nearly all public and media…

  8. National Workplace Literacy Program. Garment-Related Bilingual (English and Chinese) Broadcast Lessons. Book 1 and 2.

    Science.gov (United States)

    Chan, Ha Yin

    A compilation of transcripts of 100 bilingual English/Chinese broadcast lessons for workers in the garment industry is presented. The lessons are part of the New York Chinatown Manpower Project's Workplace Literacy Program. With the support of the Sino Radio Broadcast Corporation, the lessons are broadcast daily in the morning and again after the…

  9. Estimating the risk for suicide following the suicide deaths of 3 Asian entertainment celebrities: a meta-analytic approach.

    Science.gov (United States)

    Fu, King-Wa; Yip, Paul S F

    2009-06-01

    Evidence suggests that there is an increase in the suicide rate following incidents of celebrity suicide in different countries, but there are no data on the overall suicide risk across countries. The duration of increased suicide rates is usually assumed to be on a monthly basis, but the weekly increase remains uncertain. This study aims at estimating the risk for suicide after the suicide deaths of entertainment celebrities in Asia during the first 4 weeks after the celebrity suicides and on a weekly basis. An ecological, retrospective time-series analysis and a meta-analysis of the suicide deaths in 3 Asian regions: Hong Kong (from 2001 to 2003), Taiwan, and South Korea (both from 2003 to 2005). The combined risks for suicide were found to be 1.43 (95% CI = 1.23 to 1.66), 1.29 (95% CI = 1.12 to 1.50), and 1.25 (95% CI = 1.08 to 1.45) in the first, second, and third week, respectively, after suicides of entertainment celebrities, while adjusting for secular trends, seasonality, economic situation, and temporal autocorrelation. The same-gender and same-method specific increases suggest that as people identify more with the celebrity, their risk for suicide rises. A medium-term rise in suicides up to 24 weeks after the incidents of celebrity suicide is also evident. This study is the first to estimate risk for suicides following celebrity suicides across 3 Asian regions. The results provide important information for public health policy makers in assessing the elevated risk associated with excessive media coverage of celebrity suicide and developing timely evidence-based interventions. Copyright 2009 Physicians Postgraduate Press, Inc.

  10. PrECast: An Efficient Crypto-Free Solution for Broadcast-Based Attacks in IPv4 Networks

    Directory of Open Access Journals (Sweden)

    Dalal Hanna

    2018-05-01

    Full Text Available Broadcasting is one of the essential features in the Internet Protocol Ver 4 (IPv4. Attackers often exploit this feature of the IP protocol to launch several attacks against a network or an individual host. Attackers may either be a part of a Local Area Network (LAN or outside a LAN to launch these attacks. There are numerous papers available in the literature to solve problems resulting from IP broadcasting. However, all these solutions target a specific problem that results from IP broadcasting. Furthermore, these solutions use either a computationally-intensive cryptographic scheme, the a priori relation between the host and the network or a modified protocol stack at every host. In this paper, we provide a seamless and transparent solution to eliminate IP broadcasting and thus eliminate all problems related to IP broadcasting. Our proposed solution is crypto-free and does not need any modification to the protocol stack.

  11. Stennis Space Center celebrates Native American culture

    Science.gov (United States)

    2009-01-01

    Famie Willis (left), 2009-2010 Choctaw Indian Princess, displays artifacts during Native American Heritage Month activities at Stennis Space Center on Nov. 24. The celebration featured various Native American cultural displays for Stennis employees to view. Shown above are (l to r): Willis, Elaine Couchman of NASA Shared Services Center, John Cecconi of NSSC and Lakeisha Robertson of the Environmental Protection Agency.

  12. 65 Year Birthday Celebration's Prof. John Ellis.

    CERN Multimedia

    Benoit Jeannet

    2011-01-01

    On 13 September, physicists from around the world joined John Ellis at a colloquium to celebrate his 65th birthday, and as he ended his long career as a distinguished CERN staff member and joins King’s College London. Here he is in the audience with fellow theorists, Nobel laureate Gerard ’t Hooft and Chris Llewellyn Smith, former director-general of CERN.

  13. The Effects of Advertising Strategies on Consumer Trust: A Case of Skin Care Products in Taiwan

    Directory of Open Access Journals (Sweden)

    Velly Anatasia

    2016-09-01

    Full Text Available The main aim of this study was to develop advertising strategies in order to increase consumer trust. Four advertising elements: celebrity endorsement, branding, product attribute, and third party certification were investigated. Data were collected to answer two research questions: (1 To investigate the advertising strategies of skin care products leading to consumer trust, (2 To know the effects of advertising strategies in skin care products on consumer trust. A 5-point Likert scale survey was distributed to the female population in Taipei area. Via online and personal approaches, 266 questionnaires were returned. Targeting on 18-30 years old female skin care product users who stay in Taipei area more than six months, 240 qualified questionnaires were analyzed. The four independent variables are found having a significant relationship with trust in skin care advertising, in which branding has the greatest influence on increasing consumer trust. The control variable which is financial status is not found having statistically significant effect on consumer trust. To conclude, this study is dedicated to the communities in order to optimize their marketing strategies.

  14. On the secrecy capacity of the broadcast wiretap channel with limited CSI feedback

    KAUST Repository

    Hyadi, Amal

    2016-10-27

    In this paper, we investigate the problem of secure broadcasting over block-fading channels with limited channel knowledge at the transmitter. More particularly, we analyze the effect of having imperfect channel state information (CSI) via a finite rate feedback on the throughput of a broadcast channel where the transmission is intended for multiple legitimate receivers in the presence of an eavesdropper. First, we partially characterize the ergodic secrecy capacity of the system when the source broadcasts the same information to all the receivers, i.e., common message transmission. Then, we look at the independent messages case, where the transmitter broadcasts multiple independent messages to the legitimate receivers. For this case, we present lower and upper bounds on the ergodic secrecy sum-capacity. In both scenarios, we show that the proposed lower and upper bounds coincide asymptotically as the capacity of the feedback links becomes large, hence, fully characterizing the secrecy capacity in this case.

  15. On the secrecy capacity of the broadcast wiretap channel with limited CSI feedback

    KAUST Repository

    Hyadi, Amal; Rezki, Zouheir; Alouini, Mohamed-Slim

    2016-01-01

    In this paper, we investigate the problem of secure broadcasting over block-fading channels with limited channel knowledge at the transmitter. More particularly, we analyze the effect of having imperfect channel state information (CSI) via a finite rate feedback on the throughput of a broadcast channel where the transmission is intended for multiple legitimate receivers in the presence of an eavesdropper. First, we partially characterize the ergodic secrecy capacity of the system when the source broadcasts the same information to all the receivers, i.e., common message transmission. Then, we look at the independent messages case, where the transmitter broadcasts multiple independent messages to the legitimate receivers. For this case, we present lower and upper bounds on the ergodic secrecy sum-capacity. In both scenarios, we show that the proposed lower and upper bounds coincide asymptotically as the capacity of the feedback links becomes large, hence, fully characterizing the secrecy capacity in this case.

  16. Hearings Before the Select Committee on Nutrition and Human Needs of the United States Senate, Ninety-Third Congress, First Session. Nutrition Education 1973. Part 8--Broadcast Industry's Response to TV Ads. Hearings Held Washington, D.C., June 11, 1973.

    Science.gov (United States)

    Congress of the U.S., Washington, DC. Senate Select Committee on Nutrition and Human Needs.

    These hearings are with the broadcasting industry on television advertising of food to children. The committee had heard testimony previously from nutritionists, dentists and consumers that there is incessant advertising of sugared and snack foods on television to children, which adversely affects their dental and physical health. The Code…

  17. Feedback Halves the Dispersion for Some Two-User Broadcast Channels with Common Message

    DEFF Research Database (Denmark)

    Trillingsgaard, Kasper Fløe; Yang, Wei; Durisi, Giuseppe

    2017-01-01

    We investigate the maximum coding rate achievable on a two-user broadcast channel for the case where a common- message is transmitted using fixed-blocklength codes with feed- back. Specifically, we focus on a family of broadcast channels com- posed of two antisymmetric Z-channels. For this setup,...

  18. Technological characteristics of digital video broadcasting: Handheld standard DVB-H

    Directory of Open Access Journals (Sweden)

    Andreja B. Samčović

    2011-07-01

    Full Text Available This paper gives an overview of the Digital Video Broadcasting - Handheld standard DVB-H, as a part of the DVB Project. This standard is based on the previous standard DVB-T, which was developed for the terrestrial digital television. The ways of DVB-H signal transmission are also described. Development of advanced technology enabled the digital video broadcasting over wireless portable terminals. This paper discusses the key technological features of the DVB-H standard, such as: time slicing, forward error correction, 4K mode and in-depth interleavers.

  19. Broadcast scheduling for mobile advertising

    OpenAIRE

    De Reyck, B.; Degraeve, Z.

    2003-01-01

    We describe a broadcast scheduling system developed for a precision marketing firm specialized in location-sensitive permission-based mobile advertising using SMS (Short Message Service) text messaging. Text messages containing advertisements were sent to registered customers when they were shopping in one of two shopping centers in the vicinity of London. The ads typically contained a limited-time promotional offer. The company's problem was deciding which ads to send out to which customers ...

  20. Status of women in Nigerian broadcasting media: a case for representation and upward mobility.

    Science.gov (United States)

    Pate, U A

    1994-06-01

    Questionnaires completed by 45 female employees from 8 broadcast stations in Nigeria revealed that, despite some growth in female employment in areas such as programming, the status of women in this sector reproduces women's subordinate status in the broader society. For every 1 woman employed in the state radio stations and state and federal television stations represented in the survey, there were 7 male employees. Although the 3 states covered have an aggregate population of 4.3 million women, only 231 represent them in broadcasting. Moreover, female journalists are concentrated in the lowest status positions and tend to be relegated to coverage of women's and social issues rather than news and current affairs. Respondents cited the following factors as responsible for the low representation of women in broadcasting: cultural factors (20 respondents), a late start (15), male chauvinism (5), and a lack of dedication (5). At the same time, 40 of the 45 respondents indicated they believed women have equal opportunities to men in the broadcast media, given ability and perseverance, and 35 ranked the prospects for the next generation of female journalists as wide open. Greater visibility of female broadcasters in the higher ranks of the industry and in news-oriented reporting positions is essential to undercut stereotypes of women as wives and mothers only. Urged is a conscious effort on the part of the Nigerian broadcasting industry to attract more women to the field and provide them with the training needed to career advancement.

  1. The synergy in green persuasion: Green celebrity endorsers in green advertising: A study of brand-endorser congruence effects in green advertising

    OpenAIRE

    Blasche, J.; Ketelaar, P.E.

    2015-01-01

    This study examines celebrity endorser-brand congruence effects in green advertising on the ads' effectiveness. In an experimental survey, Dutch participants (197) saw ads with a congruent or incongruent celebrity endorser. Extending the match-up hypothesis to a novel match-up factor, greenness, the results show that pro-environmental celebrity endorsers yield more favourable attitudes towards the ad, the brand, and purchase intentions compared to non-green celebrity endorsers. Practitioners ...

  2. Representations of celebrities' weight and shape during pregnancy and postpartum: a content analysis of three entertainment magazine websites.

    Science.gov (United States)

    Gow, Rachel W; Lydecker, Janet A; Lamanna, Jennifer D; Mazzeo, Suzanne E

    2012-01-01

    Entertainment magazine websites provide a continuous stream of celebrity news accessed by over 13 million unique viewers each month. Celebrities' experiences of pregnancy and new motherhood appear to be popular topics within these media outlets; however, little research has investigated the content of this coverage. In this study, investigators coded articles (N=387) published between August 1, 2007 and August 1, 2008 on three popular entertainment magazine websites. Relatively few articles about celebrities' pregnancies discussed weight (13%) or shape (30%), and an even smaller proportion (6.2%) included any discussion of postpartum body dissatisfaction. This suggests a gap between portrayal of celebrities' pregnancies and postpartum experiences and those of non-celebrity women. This disparity is concerning as it might lead to unrealistic expectations about pregnancy and postpartum for both pregnant readers and a more general audience. This study provides important initial information about the messages these media provide regarding pregnancy-related appearance. Copyright © 2011 Elsevier Ltd. All rights reserved.

  3. 50 years CERN Courier Celebration

    CERN Multimedia

    2009-01-01

    The 50th anniversary of the first publication of the CERN Courier provided the opportunity for a modest celebration on 2 September 2009. All six of the principal editors that the magazine has had over its 50-years history met together for the first time. After getting acquainted and reacquainted over lunch, they gathered in the library at CERN to answer questions about the production of the magazine over the years. From left to right, from the present editor to the first one: Christine Sutton, James Gillies, Gordon Fraser, Brian Southworth, Alec Hester and Roger Anthoine.

  4. Robust Radio Broadcast Monitoring Using a Multi-Band Spectral Entropy Signature

    Science.gov (United States)

    Camarena-Ibarrola, Antonio; Chávez, Edgar; Tellez, Eric Sadit

    Monitoring media broadcast content has deserved a lot of attention lately from both academy and industry due to the technical challenge involved and its economic importance (e.g. in advertising). The problem pose a unique challenge from the pattern recognition point of view because a very high recognition rate is needed under non ideal conditions. The problem consist in comparing a small audio sequence (the commercial ad) with a large audio stream (the broadcast) searching for matches.

  5. The Olympic Games broadcasted as Interactive Television - New Media new Games?

    DEFF Research Database (Denmark)

    Bjørner, Thomas

    or delayed video coverage of the Olympic Games. The Torino Olympic Broadcasting was the first to be filmed entirely in High Definition Television. In the future the use of digital video processing, computer vision, 3D-visualisation and animation techniques allow viewers to watch sports events almost......The Olympic Games is the world´s largest media event and television is the engine that has driven the growth of the Olympic Movement. Increases in broadcast revenue over the past two decades have provided the Olympic Movement with a huge financial base. More networks than ever before broadcast...... the Olympic Games to more countries and territories, with a record number of hours, a significant rise in the total viewing hours, and dramatic increases in live and prime-time coverage. Over 300 channels transmitted 35.000 hours of the Athens 2004 Olympic Games. The future of television is digital, which...

  6. Broadcast media and the dissemination of weather information

    Science.gov (United States)

    Byrnes, J.

    1973-01-01

    Although television is the public's most preferred source of weather information, it fails to provide weather reports to those groups who seek the information early in the day and during the day. The result is that many people most often use radio as a source of information, yet preferring the medium of television. The public actively seeks weather information from both radio and TV stations, usually seeking information on current conditions and short range forecasts. forecasts. Nearly all broadcast stations surveyed were eager to air severe weather bulletins quickly and often. Interest in Nowcasting was high among radio and TV broadcasters, with a significant portion indicating a willingness to pay something for the service. However, interest among TV stations in increasing the number of daily reports was small.

  7. Broadcasting collective operation contributions throughout a parallel computer

    Science.gov (United States)

    Faraj, Ahmad [Rochester, MN

    2012-02-21

    Methods, systems, and products are disclosed for broadcasting collective operation contributions throughout a parallel computer. The parallel computer includes a plurality of compute nodes connected together through a data communications network. Each compute node has a plurality of processors for use in collective parallel operations on the parallel computer. Broadcasting collective operation contributions throughout a parallel computer according to embodiments of the present invention includes: transmitting, by each processor on each compute node, that processor's collective operation contribution to the other processors on that compute node using intra-node communications; and transmitting on a designated network link, by each processor on each compute node according to a serial processor transmission sequence, that processor's collective operation contribution to the other processors on the other compute nodes using inter-node communications.

  8. 78 FR 18455 - Greek Independence Day: A National Day of Celebration of Greek and American Democracy, 2013

    Science.gov (United States)

    2013-03-27

    ... celebrates Greek Independence Day to strengthen the bonds between the birthplace of democracy and the world's... National Day of Celebration of Greek and American Democracy. I call upon the people of the United States to...

  9. Pro-eating disorder search patterns: the possible influence of celebrity eating disorder stories in the media.

    Science.gov (United States)

    Lewis, Stephen P; Klauninger, Laura; Marcincinova, Ivana

    2016-01-01

    Pro eating disorder websites often contain celebrity-focused content (e.g., images) used as thinspiration to engage in unhealthy eating disorder behaviours. The current study was conducted to examine whether news media stories covering eating disorder disclosures of celebrities corresponded with increases in Internet searches for pro eating disorder material. Results indicated that search volumes for pro eating disorder terms spiked in the month immediately following such news coverage but only for particularly high-profile celebrities. Hence, there may be utility in providing recovery-oriented resources within the search results for pro-eating disorder Internet searches and within news stories of this nature.

  10. Broadcast Journalism Education and the Capstone Experience

    Science.gov (United States)

    Tanner, Andrea; Forde, Kathy Roberts; Besley, John C.; Weir, Tom

    2012-01-01

    This study assesses the current state of the television news capstone experience in accredited journalism and mass communication programs in the United States. Specifically, the authors employed a mixed-methods approach, interviewing 20 television news capstone instructors and conducting an analysis of broadcast journalism curriculum information…

  11. Radio broadcasting for sustainable development in southern ...

    African Journals Online (AJOL)

    Patrick O. Waeber and Yvonne Orengo

    2008-12-01

    Dec 1, 2008 ... ABSTRACT. The Millennium Development Goals have been written into the Madagascar Road Map (2007 - 2012) in order to improve the Malagasy social, economic and environmental situation. The Andrew Lees Trust Radio Broadcasting Project in southern. Madagascar has been set up to alleviate ...

  12. Celebrating the Ministry of Primary and Secondary Education ...

    African Journals Online (AJOL)

    Celebrating the Ministry of Primary and Secondary Education Curriculum ... Accordingly the thesis defended in this paper is that; contrary to public opinion, it is a ... from documentary analysis with special focus on Plato's Theory of Forms and ... By Country · List All Titles · Free To Read Titles This Journal is Open Access.

  13. 101 Wonderful Ways To Celebrate Women's History. Revised.

    Science.gov (United States)

    Eisenberg, Bonnie; Ruthsdotter, Mary

    This guide offers activities for teachers as well as community program planners that enhance the awareness of women's history and women's contributions to history. Although National Women's History Month is celebrated in March, programs need not be limited to that time period. The programs have been organized into three sections. The first section…

  14. Festivals Together. A Guide to Multi-cultural Celebration.

    Science.gov (United States)

    Fitzjohn, Sue; Weston, Minda; Large, Judy

    This is a resource guide for observing and celebrating special days according to the traditions of many cultures. It brings together the experience and activities of persons from many religions--Buddhism, Christianity, Hinduism, Judaism, Islam, and the Sikh religion--and draws on diverse backgrounds from many parts of the world. The context is…

  15. Spatial Air Index Based on Largest Empty Rectangles for Non-Flat Wireless Broadcast in Pervasive Computing

    Directory of Open Access Journals (Sweden)

    Jun-Hong Shen

    2016-11-01

    Full Text Available In pervasive computing, location-based services (LBSs are valuable for mobile clients based on their current locations. LBSs use spatial window queries to enable useful applications for mobile clients. Based on skewed access patterns of mobile clients, non-flat wireless broadcast has been shown to efficiently disseminate spatial objects to mobile clients. In this paper, we consider a scenario in which spatial objects are broadcast to mobile clients over a wireless channel in a non-flat broadcast manner to process window queries. For such a scenario, we propose an efficient spatial air index method to handle window query access in non-flat wireless broadcast environments. The concept of largest empty rectangles is used to avoid unnecessary examination of the broadcast content, thus reducing the processing time for window queries. Simulation results show that the proposed spatial air index method outperforms the existing methods under various settings.

  16. Centennial of general relativity a celebration

    CERN Document Server

    2017-01-01

    It has been over 100 years since the presentation of the Theory of General Relativity by Albert Einstein, in its final formulation, to the Royal Prussian Academy of Sciences. To celebrate 100 years of general relativity, World Scientific publishes this volume with a dual goal: to assess the current status of the field of general relativity in broad terms, and discuss future directions. The volume thus consists of broad overviews summarizing major developments over the past decades and their perspective contributions.

  17. The international year of biodiversity: a celebration and cogitation

    NARCIS (Netherlands)

    Ghazoul, J.; Peña-Claros, M.

    2010-01-01

    To both celebrate and reflect upon this International Year of Biodiversity, Biotropica has invited opinion articles from a number of scientists across the globe. As lightly edited personal opinions, the commentaries reflect the diversity of passionate and often controversial views expressed across

  18. Unified broadcast in sensor networks

    DEFF Research Database (Denmark)

    Hansen, Morten Tranberg; Jurdak, Raja; Kusy, Branislav

    2011-01-01

    of the network stack. UB is implemented as a transparent layer between the link and network layers, where it delays, schedules, and combines broadcasts from upper layer protocols before transmission on the wireless channel. Our empirical results in simulation and on a testbed show that UB can decrease...... the overall packet transmissions in the network by more than 60%, corresponding to more than 40% energy savings, without requiring new interfaces or affecting the correctness of the upper layer protocols....

  19. It’s more about the Content than the Users! The Influence of Social Broadcasting on Stock Markets

    DEFF Research Database (Denmark)

    Benthaus, Janek; Beck, Roman

    2015-01-01

    to react quickly to broadcasted information. However, a comprehensive understanding about the influence of social broadcasting networks on stock markets is missing. In this study, we address this gap by conceptualizing and empirically testing a model incorporating three dimensions of social broadcasting...... a fixed effects panel analysis. The results show that the influence of social broadcasting on stock markets is driven by the message and discussion dimensions whereas the user dimension has no significant influence. Specifically, the influence of user mentions, financial sentiment, discussion reach......a large amount of stock-related information. This data is increasingly analyzed by research and practice to predict stock market developments. Insights from social broadcasting networks are used to support the decision-making process of investors and are integrated into automatic trading algorithms...

  20. Public policies, private choices: Consumer desire and the practice of energy efficiency

    Science.gov (United States)

    Deumling, Reuben Alexander

    Refrigerator energy consumption has been the subject of regulatory attention in the US for some thirty years. Federal product standards, energy labels, and a variety of programs to get consumers to discard their existing refrigerators sooner and buy new, more energy efficient ones have transformed the refrigerator landscape and changed how many of us think about refrigerators. The results of these policies are celebrated as a successful model for how to combine regulatory objectives and consumer preferences in pursuit of environmental outcomes where everyone wins. Yet per capita refrigerator energy consumption today remains (much) higher in the US than anywhere else, in part because energy efficiency overlooks the ways behavior, habit, emulation, social norms, advertising, and energy efficiency policies themselves shape energy consumption patterns. To understand these dynamics I investigate how people replacing their refrigerators through a state-sponsored energy efficiency program make sense of the choices facing them, and how various types of information designed to aid in this process (Consumer Reports tests, Energy Guide labels, rebate programs) frame the issue of responsible refrigerator consumption. Using interviews and archival research I examine how this information is used to script the choice of a refrigerator, whose priorities shape the form and content of these cues, and what the social meanings generated by and through encounters with refrigerators and energy efficiency are. I also helped build a model for estimating historic refrigerator energy consumption in the US, to measure the repercussions of refrigerator energy inefficiency. My focus in this dissertation is on the ways the pursuit of energy efficiency improvements for domestic refrigerators intersects with and sometimes reinforces escalating demand for energy. My research suggests that the practice of pursuing energy efficiency improvements in refrigerators subordinates the issue of

  1. Covering Adoption: General Depictions in Broadcast News

    Science.gov (United States)

    Kline, Susan L.; Karel, Amanda I.; Chatterjee, Karishma

    2006-01-01

    Using theories of stigma (Goffman, 1963) and media frames (Iyengar, 1991), 292 news stories pertaining to adoption that appeared on major broadcast networks between 2001 and 2004 were analyzed. Media coverage of adoptees contained more problematic than positive depictions. Although birth parents were not always depicted, adoptive parent and…

  2. Poland's Press and Broadcasting Under the Gierek Regime

    Science.gov (United States)

    Shanor, Donald R.

    1974-01-01

    Reports that the Polish press and broadcasting have been carrying more news and less propaganda since the 1970 Baltic upheavel and that the Polish media are generally allowed more freedom than media in other Communist nations. (RB)

  3. 77 FR 6481 - Television Broadcasting Services; Lincoln, NE

    Science.gov (United States)

    2012-02-08

    ...] Television Broadcasting Services; Lincoln, NE AGENCY: Federal Communications Commission. ACTION: Final rule... power television rulemaking petitions requesting channel substitutions in May 2011, it subsequently... CFR Part 73 Television. Federal Communications Commission. Barbara A. Kreisman, Chief, Video Division...

  4. ESA personal communications and digital audio broadcasting systems based on non-geostationary satellites

    Science.gov (United States)

    Logalbo, P.; Benedicto, J.; Viola, R.

    1993-01-01

    Personal Communications and Digital Audio Broadcasting are two new services that the European Space Agency (ESA) is investigating for future European and Global Mobile Satellite systems. ESA is active in promoting these services in their various mission options including non-geostationary and geostationary satellite systems. A Medium Altitude Global Satellite System (MAGSS) for global personal communications at L and S-band, and a Multiregional Highly inclined Elliptical Orbit (M-HEO) system for multiregional digital audio broadcasting at L-band are described. Both systems are being investigated by ESA in the context of future programs, such as Archimedes, which are intended to demonstrate the new services and to develop the technology for future non-geostationary mobile communication and broadcasting satellites.

  5. Quantum broadcasting problem in classical low-power signal processing

    International Nuclear Information System (INIS)

    Janzing, Dominik; Steudel, Bastian

    2007-01-01

    We prove a no-broadcasting theorem for the Holevo information of a noncommuting ensemble stating that no operation can generate a bipartite ensemble such that both copies have the same information as the original. We argue that upper bounds on the average information over both copies imply lower bounds on the quantum capacity required to send the ensemble without information loss. This is because a channel with zero quantum capacity has a unitary extension transferring at least as much information to its environment as it transfers to the output. For an ensemble being the time orbit of a pure state under a Hamiltonian evolution, we derive such a bound on the required quantum capacity in terms of properties of the input and output energy distribution. Moreover, we discuss relations between the broadcasting problem and entropy power inequalities. The broadcasting problem arises when a signal should be transmitted by a time-invariant device such that the outgoing signal has the same timing information as the incoming signal had. Based on previous results we argue that this establishes a link between quantum information theory and the theory of low power computing because the loss of timing information implies loss of free energy

  6. The Werther Effect of Two Celebrity Suicides: an Entertainer and a Politician

    Science.gov (United States)

    Kim, Jae-Hyun; Park, Eun-Cheol; Nam, Jung-Mo; Park, SoHee; Cho, Jaelim; Kim, Sun-Jung; Choi, Jae-Woo; Cho, Eun

    2013-01-01

    Purpose Suicide is a major health problem in Korea. Extensive media exposure of celebrity suicide may induce imitative suicide, a phenomenon called the Werther effect. We examined the increased suicide risk following the suicides of an entertainer and a politician, and identified the relative suicide risks. Methods News articles about the celebrity suicides were obtained from three major newspapers and analysed for quantitative and qualitative features. Imitative suicide risk was investigated by applying a Poisson time series autoregression model with suicide mortality data from the National Statistics Office for 1.5 years before and 1.5 years after each celebrity’s suicide. The period with a significantly increased number of suicides immediately after the celebrity’s suicide determined the Werther effect band. The relative risk during this period was examined for different ages, genders, and suicide methods. Results News reports were more numerous and they contained more positive definitions about the entertainer’s suicide. The risk of suicide deaths rose markedly after both celebrity suicides. However, the Werther effect band was longer for the entertainer (6 weeks) than for the politician (4 weeks). The relative suicide risk was significant for almost all ages and both genders during that of both individuals. Use of the same suicide method was a prominent risk factor after both celebrity suicides. Conclusions Our results confirm the existence of imitative suicide behaviours, suggesting a facilitation effect of media reports. Guidelines for responsible media reporting need to be implemented to enhance public mental health in Korea. PMID:24386428

  7. Celebrities' Memorial Afterlives: Obituaries, Tributes, and Posthumous Gossip in the Romanian Media Deathscape.

    Science.gov (United States)

    Rusu, Mihai S

    2017-01-01

    Cross-culturally, dead are protected from posthumous negative evaluations by the universal "nil nisi bonum" precept that governs the ethics within the community of mourners. In this study, we set out to test the observance of this injunction against posthumous gossiping in the Romanian public deathscape. Obituaries and other posthumous articles ( N = 1,148) were collected that covered the deaths of 63 celebrities who passed away between 2013 and 2016. Materials were gathered from the digital archives of three Romanian news sources (a news agency, a "quality" newspaper, and a tabloid), published one week after the moment of death. The findings show that 22% of the articles do contain negative evaluations of the deceased. The percentage rises to 36.4% if we restrict the sample to only those celebrities with a controversial anthumous reputation (19 of 63). These results indicate that celebrities are not spared from critical assessments after they pass away.

  8. Population planning broadcasts in Bangladesh.

    Science.gov (United States)

    Ali, S A

    1982-06-01

    Bangladesh's growth rate of 2.36%/year is one of the highest in the world and, if present population trends continue, Bangladesh will have 153 million people by the year 2000. The Government adopted a comprehensive population policy in 1976 and seeks to reduce the population growth rate to 0 by 1992. Bangladesh's population control program further aims to raise the contraceptive acceptance rate from the current level of 14% of eligible couples to 38% by 1985, to raise the number of current contraceptive users from 2.4 to 7.3 million couples, and to achieve a sterilization level of 3.4 million people. Radio Bangladesh, which has been broadcasting programs on family planning since 1965, is playing an important motivational role in this effort. A Population Planning Cell was established within Radio Bangladesh in 1975 and 5 subcells located throughout the country broadcast independent programs on family planning 6 days/week. Evaluative surveys have confirmed the belief that radio is the most popular form of mass communication in rural areas. 47% of respondents in 1 survey identified radio as their main source of information about family planning, although only 12% reported contraceptive usage. An important task for radio in Bangladesh is to convince listeners that family planning practice is not incompatible with Islamic ideals and to overcome other superstitions and misconceptions about contraception.

  9. Radio broadcasting: a conceptual challenge in Latin America

    Directory of Open Access Journals (Sweden)

    Nelia R. Del Bianco

    2012-12-01

    Full Text Available The objective of this paper is to present the partial results of research carried out by the Observatory of Public Radio Broadcasting of Latin America on the changes occurring in the public radio and TV systems in 10 Latin American countries, under the aspects of functioning models, management, financing, and social participation. After the rising to power of governments linked to parties from the left, we verified that communication policies are being established, which aim at closing the gap between traditional state broadcasting stations and the notion of public. This considers the principles that characterize the action of this media, determined by UNESCO (2001: universality, diversity, independence, and differentiation of content in the programming. A hundred and forty broadcasting stations were analyzed from the perspective of being public based on two criteria: those that are under the control of the State direct or indirectly, by means of concessions for use without profit for foundations, companies, and public universities; and those that receive public financing. Based on the analysis of the data, five trend tendencies were observed: the construction of a new regulatory framework; the creation of public companies instead of legal centralized state structures; the institution of relatively autonomous deliberative councils responsible for overseeing the management of the stations; the diversification of funding sources in an attempt to reverse the dependence on government resources; and the renewal of the programming with the opening for independent production.

  10. Climate Matters: Increasing Climate Literacy Through Broadcast Meteorologists

    Science.gov (United States)

    Sanford, T. J.; Placky, B. W.

    2015-12-01

    Broadcast meteorologists are among the most trusted members of the media landscape and they have a unique opportunity to reach the broad public with information about climate change. A recent survey by Maibach, et al. (2015) has shown that more than 90% of TV weathercasters think that their audience is at least somewhat interested in learning about the local impacts of climate change and 7 in 10 think that it is appropriate for them to report the science of climate change to their audience. But about half of these TV weathercasters have experienced obstacles to reporting climate change - citing lack of time to research and produce material, in addition to lack of access to appropriate visuals/graphics and access to trusted scientific information. Climate Matters is an NSF funded program that partners with broadcast meteorologists to deliver scientifically sound climate change information to the public that is local and relevant. A team of climate scientists, meteorologists, data analysts, journalists, and multimedia artists analyze and prepare content on a weekly basis so that it may be readily included in a broadcast weather segment, online or during community outreach. The program started as a pilot project with just one meteorologist in 2010 before Climate Central launched a full-time, nationwide program in 2012. Since then, Climate Matters has grown to include over 250 meteorologists strong and in more than 100 markets across the country, including Spanish language TV stations.

  11. 78 FR 75306 - Television Broadcasting Services; Birmingham, Alabama

    Science.gov (United States)

    2013-12-11

    ...] Television Broadcasting Services; Birmingham, Alabama AGENCY: Federal Communications Commission. ACTION... Television Commission (``AETC''), the licensee of station WBIQ(TV), channel *39, Birmingham, Alabama... freeze on the filing of petitions for rulemaking by television stations seeking channel substitutions in...

  12. 76 FR 27914 - Television Broadcasting Services; Kalispell, MT

    Science.gov (United States)

    2011-05-13

    ... FEDERAL COMMUNICATIONS COMMISSION 47 CFR Part 73 [MB Docket No. 11-20; RM-11619, DA 11-750] Television Broadcasting Services; Kalispell, MT AGENCY: Federal Communications Commission. ACTION: Final rule... U.S.C. 801(a)(1)(A). [[Page 27915

  13. Student and Professional Attitudes Regarding Advertising Influence on Broadcast News Content: A Comparative Study.

    Science.gov (United States)

    Brown, Hubert W.; Barnes, Beth E.

    Students studying Broadcast Journalism or Advertising and professionals working in those fields were surveyed on their attitudes regarding advertising influence on broadcast news content. This study compares the attitudes of the students and practitioners in the respective professions. While students and professionals agreed on a majority of…

  14. Coherent detection passive optical access network enabling converged delivery of broadcast and dedicated broadband services

    DEFF Research Database (Denmark)

    Osadchiy, Alexey Vladimirovich; Prince, Kamau; Guerrero Gonzalez, Neil

    2011-01-01

    We propose a passive optical network architecture based on coherent detection for converged delivery of broadcast services from a dedicated remote broadcast server and user-specific services from a local central office. We experimentally demonstrate this architecture with mixed traffic types....... The broadcast channels were transmitted over 78 km of single mode fiber to a central office where they were multiplexed with the unicast channels for further fiber transmission over 34-km to reach the access network. Successful detection of all channels is demonstrated....

  15. On the analysis of human mobility model for content broadcasting in 5G networks

    KAUST Repository

    Lau, Chun Pong

    2018-02-15

    Today\\'s mobile service providers aim at ensuring end-to-end performance guarantees. Hence, ensuring an efficient content delivery to end users is highly required. Currently, transmitting popular contents in modern mobile networks rely on unicast transmission. This result into a huge underutilization of the wireless bandwidth. The urban scale mobility of users is beneficial for mobile networks to allocate radio resources spatially and temporally for broadcasting contents. In this paper, we conduct a comprehensive analysis on a human activity/mobility model and the content broadcasting system in 5G mobile networks. The objective of this work is to describe how human daily activities could improve the content broadcasting efficiency. We achieve the objective by analyzing the transition probabilities of a user traveling over several places according to the change of states of daily human activities. Using a reallife simulation, we demonstrate the relationship between the human mobility and the optimization objective of the content broadcasting system.

  16. An Adaptive Information Quantity-Based Broadcast Protocol for Safety Services in VANET

    Directory of Open Access Journals (Sweden)

    Wenjie Wang

    2016-01-01

    Full Text Available Vehicle-to-vehicle communication plays a significantly important role in implementing safe and efficient road traffic. When disseminating safety messages in the network, the information quantity on safety packets changes over time and space. However, most of existing protocols view each packet the same to disseminate, preventing vehicles from collecting more recent and precise safety information. Hence, an information quantity-based broadcast protocol is proposed in this paper to ensure the efficiency of safety messages dissemination. In particular, we propose the concept of emergency-degree to evaluate packets’ information quantity. Then we present EDCast, an emergency-degree-based broadcast protocol. EDCast differentiates each packet’s priority for accessing the channel based on its emergency-degree so as to provide vehicles with more safety information timely and accurately. In addition, an adaptive scheme is presented to ensure fast dissemination of messages in different network condition. We compare the performance of EDCast with those of three other representative protocols in a typical highway scenario. Simulation results indicate that EDCast achieves higher broadcast efficiency and less redundancy with less delivery delay. What we found demonstrates that it is feasible and necessary for incorporating information quantity of messages in designing an efficient safety message broadcast protocol.

  17. Media visibility on the formation of female celebrity: Catarina, a virgin for auction

    Directory of Open Access Journals (Sweden)

    Lígia Campos de Cerqueira Lana

    2013-09-01

    Full Text Available This article analyzes the role of media visibility in the rise of CatherineMigliorini’s celebrity, famous after putting her virginity up for auction oninternet. The history of the case and its main events, texts written by experts, images and statements of Catarina are investigated from the perspective of women’s visibility transformations. Although media critique, the celebrity Catarina displayed expected abilities of women in media visibility, as the possession of a sexy, young and assertive body, able to be used as capital.

  18. Common-Message Broadcast Channels with Feedback in the Nonasymptotic Regime: Full Feedback

    DEFF Research Database (Denmark)

    Trillingsgaard, Kasper Fløe; Yang, Wei; Durisi, Giuseppe

    2018-01-01

    We investigate the maximum coding rate achievable on a two-user broadcast channel for the case where a common message is transmitted with feedback using either fixed-blocklength codes or variable-length codes. For the fixed-blocklength-code setup, we establish nonasymptotic converse and achievabi......We investigate the maximum coding rate achievable on a two-user broadcast channel for the case where a common message is transmitted with feedback using either fixed-blocklength codes or variable-length codes. For the fixed-blocklength-code setup, we establish nonasymptotic converse...... and achievability bounds. An asymptotic analysis of these bounds reveals that feedback improves the second-order term compared to the no-feedback case. In particular, for a certain class of anti-symmetric broadcast channels, we show that the dispersion is halved. For the variable-length-code setup, we demonstrate...

  19. CELEBRATING 50 YEARS AT CERN

    CERN Multimedia

    2008-01-01

    To thank you all for your custom, for each "plat du jour" purchased on 18 June 2008 in CERN restaurants 1 and 2, Carlson Wagonlit Travel will be pleased to treat you to a dessert. Carlson Wagonlit Travel is celebrating the event with a grand prize draw open to all (personnel of CERN and its subcontractors): gift vouchers to a value of over 8,000 Swiss francs to be won. Entry forms can be obtained from our offices in the Main Building from 13 May to 17 June and should be placed in the box by 17 June. The draw will take place on 18 June. Good luck to you all !

  20. 76 FR 79113 - Amendment of Service and Eligibility Rules for FM Broadcast Translator Stations

    Science.gov (United States)

    2011-12-21

    ... of Service and Eligibility Rules for FM Broadcast Translator Stations AGENCY: Federal Communications... authorizing the use of FM translators with licenses or permits in effect as of May 1, 2009, to rebroadcast the... and Eligibility Rules for FM Broadcast Translator Stations, published at 74 FR 45126, September 1...

  1. Pacific Nations Broadcasting II; Proceedings of the Conference (23rd, San Francisco, April 1973).

    Science.gov (United States)

    Draper, Benjamin, Ed.

    Having as its goal the further development of understanding through the communications media, this document examines the utilization of broadcast media from both technological and sociological vantages. The papers contained herein were presented at the twenty-third annual Broadcast Industry Conference held at California State University in San…

  2. 78 FR 12010 - Radio Broadcasting Services; Pearsall, Texas

    Science.gov (United States)

    2013-02-21

    ... Broadcasting Services; Pearsall, Texas AGENCY: Federal Communications Commission. ACTION: Proposed rule... (``Petitioner''), licensee of FM Station KSAG, Channel 277A, Pearsall, Texas. Petitioner proposes to amend the... be allotted at Pearsall, Texas, in compliance with the Commission's minimum distance separation...

  3. 76 FR 33656 - Television Broadcasting Services; Nashville, TN

    Science.gov (United States)

    2011-06-09

    ... FEDERAL COMMUNICATIONS COMMISSION 47 CFR Part 73 [MB Docket No. 11-29; RM-11622, DA 11-949] Television Broadcasting Services; Nashville, TN AGENCY: Federal Communications Commission. ACTION: Final rule... Part 73 Television. Federal Communications Commission. Barbara A. Kreisman, Chief, Video Division...

  4. 77 FR 46631 - Television Broadcasting Services; Greenville, NC

    Science.gov (United States)

    2012-08-06

    ...] Television Broadcasting Services; Greenville, NC AGENCY: Federal Communications Commission. ACTION: Final... acceptance of full power television rulemaking petitions requesting channel substitutions in May 2011, it... Subjects in 47 CFR Part 73 Television. Federal Communications Commission. Barbara A. Kreisman, Chief, Video...

  5. 77 FR 33997 - Television Broadcasting Services; Greenville, NC

    Science.gov (United States)

    2012-06-08

    ...] Television Broadcasting Services; Greenville, NC AGENCY: Federal Communications Commission. ACTION: Proposed... freeze on the acceptance of rulemaking petitions by full power television stations requesting channel... filed by full power television stations seeking to relocate from channel 51 pursuant to a voluntary...

  6. 76 FR 71909 - Television Broadcasting Services; Montgomery, AL

    Science.gov (United States)

    2011-11-21

    ... FEDERAL COMMUNICATIONS COMMISSION 47 CFR Part 73 [MB Docket No. 11-137; RM-11637, DA 11-1863] Television Broadcasting Services; Montgomery, AL AGENCY: Federal Communications Commission. ACTION: Final... CFR Part 73 Television. Federal Communications Commission. Barbara A. Kreisman, Chief, Video Division...

  7. 76 FR 66250 - Television Broadcasting Services; Cleveland, OH

    Science.gov (United States)

    2011-10-26

    ...] Television Broadcasting Services; Cleveland, OH AGENCY: Federal Communications Commission. ACTION: Proposed rule. SUMMARY: The Commission has before it a petition for rulemaking filed by Community Television of Ohio License, LLC (``Community Television''), the licensee of station WJW (TV), channel 8, Cleveland...

  8. 76 FR 18497 - Television Broadcasting Services; Augusta, GA

    Science.gov (United States)

    2011-04-04

    ... FEDERAL COMMUNICATIONS COMMISSION 47 CFR Part 73 [MB Docket No. 11-54, RM-11624; DA 11-499] Television Broadcasting Services; Augusta, GA AGENCY: Federal Communications Commission. ACTION: Proposed... 73 Television. Federal Communications Commission. Barbara A. Kreisman, Chief, Video Division, Media...

  9. 77 FR 38486 - Safety Zone; City of Tonawanda July 4th Celebration, Niagara River, Tonawanda, NY

    Science.gov (United States)

    2012-06-28

    ... 1625-AA00 Safety Zone; City of Tonawanda July 4th Celebration, Niagara River, Tonawanda, NY AGENCY... safety zone on the Niagara River, Tonawanda, New York. This safety zone is intended to restrict vessels from a portion of the Niagara River during the City of Tonawanda July 4th Celebration fireworks on July...

  10. The Use of International Television Formats by Public-Service Broadcasters in Australia, Denmark and Germany

    DEFF Research Database (Denmark)

    Esser, Andrea; Jensen, Pia Majbritt

    adaptations, as Jérôme Bourdon has noted, had no history here because they “contradicted almost everything public service broadcasting stood for” (2012: 114). Even though in many countries PSBs are also expected to provide entertainment, next to quality information and educational material, the overall idea...... the world is such, that it would be no exaggeration to speak of ‘creative destruction’ (Schumpeter 1942). How has this impacted on the production and provision of public-service broadcasting? Public-service broadcasters historically have different objectives to private commercial broadcasters and format...... of structural differences between the respective television markets. Moreover, a closer analysis of the genre and content of those formats employed, shows that the PSBs studied, even when buying and adapting formats from abroad, have tended to choose formats that fulfil the public-service remit....

  11. Influence of call broadcast timing within point counts and survey duration on detection probability of marsh breeding birds

    Directory of Open Access Journals (Sweden)

    Douglas C. Tozer

    2017-12-01

    Full Text Available The Standardized North American Marsh Bird Monitoring Protocol recommends point counts consisting of a 5-min passive observation period, meant to be free of broadcast bias, followed by call broadcasts to entice elusive species to reveal their presence. Prior to this protocol, some monitoring programs used point counts with broadcasts during the first 5 min of 10-min counts, and have since used 15-min counts with an initial 5-min passive period (P1 followed by 5 min of broadcasts (B and a second 5-min passive period (P2 to ensure consistency across years and programs. Influence of timing of broadcasts within point counts and point count duration, however, have rarely been assessed. Using data from 23,973 broadcast-assisted 15-min point counts conducted throughout the Great Lakes-St. Lawrence region between 2008 and 2016 by Bird Studies Canada's Marsh Monitoring Program and Central Michigan University's Great Lakes Coastal Wetland Monitoring Program, we estimated detection probabilities of individuals for 14 marsh breeding bird species during P1B compared to BP2, P1 compared to P2, and P1B compared to P1BP2. For six broadcast species and American Bittern (Botaurus lentiginosus, we found no significant difference in detection during P1B compared to BP2, and no significant difference in four of the same seven species during P1 compared to P2. We observed small but significant differences in detection for 7 of 14 species during P1B compared to P1BP2. We conclude that differences in timing of broadcasts causes no bias based on counts from entire 10-minute surveys, although P1B should be favored over BP2 because the same amount of effort in P1B avoids broadcast bias in all broadcast species, and 10-min surveys are superior to 15-min surveys because modest gains in detection of some species does not warrant the additional effort. We recommend point counts consisting of 5 min of passive observation followed by broadcasts, consistent with the standardized

  12. Downlink Cooperative Broadcast Transmission Based on Superposition Coding in a Relaying System for Future Wireless Sensor Networks.

    Science.gov (United States)

    Liu, Yang; Han, Guangjie; Shi, Sulong; Li, Zhengquan

    2018-06-20

    This study investigates the superiority of cooperative broadcast transmission over traditional orthogonal schemes when applied in a downlink relaying broadcast channel (RBC). Two proposed cooperative broadcast transmission protocols, one with an amplify-and-forward (AF) relay, and the other with a repetition-based decode-and-forward (DF) relay, are investigated. By utilizing superposition coding (SupC), the source and the relay transmit the private user messages simultaneously instead of sequentially as in traditional orthogonal schemes, which means the channel resources are reused and an increased channel degree of freedom is available to each user, hence the half-duplex penalty of relaying is alleviated. To facilitate a performance evaluation, theoretical outage probability expressions of the two broadcast transmission schemes are developed, based on which, we investigate the minimum total power consumption of each scheme for a given traffic requirement by numerical simulation. The results provide details on the overall system performance and fruitful insights on the essential characteristics of cooperative broadcast transmission in RBCs. It is observed that better overall outage performances and considerable power gains can be obtained by utilizing cooperative broadcast transmissions compared to traditional orthogonal schemes.

  13. Celebrity Authorship and Afterlives in English and American Literature

    NARCIS (Netherlands)

    Franssen, G.; Honings, R.

    2016-01-01

    This book maps the history of literary celebrity from the early nineteenth century to the present, paying special attention to the authors’ crafting of their writerly self as well as the afterlife of their public image. Case studies are John Keats, Edgar Allan Poe, Eliza Cook, Herman Melville, Oscar

  14. Sixty Years of Special Needs Education in Tanzania: Celebrating ...

    African Journals Online (AJOL)

    This study traces the development of special needs education in Tanzania from 1950, and discusses the achievements and the persistent challenges that Tanzania is facing as we celebrate 60 years since the first special education school was started. Both documentation and interview methods were used to collect ...

  15. CGH Celebrates Take Your Child To Work Day 2015

    Science.gov (United States)

    Shady Grove celebrated Take Your Child To Work Day this year with a variety of activities and sessions aimed at inspiring school-aged children to explore career paths in science and public service. CGH hosted its inaugural Take Your Child To Work Day session: An Introduction to Global Health.

  16. London’s women historians: a celebration and a conversation

    NARCIS (Netherlands)

    van de Wal, Rozemarijn

    2017-01-01

    On March 13 2017 King’s College London (KCL) and the Institute of Historical Research (IHR) at the School of Advanced Study, hosted ‘London’s women historians: a celebration and a conversation’ – a conference to discuss important contemporary issues, and to draw attention to forgotten women

  17. 76 FR 20248 - Television Broadcasting Services; Decatur, IL

    Science.gov (United States)

    2011-04-12

    ... FEDERAL COMMUNICATIONS COMMISSION 47 CFR Part 73 [MB Docket No. 10-264; RM-11615, DA 11-572] Television Broadcasting Services; Decatur, IL AGENCY: Federal Communications Commission. ACTION: Final rule... CFR Part 73 Television. Federal Communications Commission. Barbara A. Kreisman, Chief, Video Division...

  18. 75 FR 81190 - Television Broadcasting Services; Yuma, AZ

    Science.gov (United States)

    2010-12-27

    ... FEDERAL COMMUNICATIONS COMMISSION 47 CFR Part 73 [DA 10-2365; MB Docket No. 02-151; RM-10453] Television Broadcasting Services; Yuma, AZ AGENCY: Federal Communications Commission. ACTION: Dismissal. SUMMARY: The Commission dismisses the petition for rulemaking filed by Arizona Western College, requesting...

  19. The laureate as celebrity genius: How Scientific American's John Horgan profiled Nobel Prize winners.

    Science.gov (United States)

    Fahy, Declan

    2018-05-01

    When scientists become Nobel laureates, they become famous in science and public life, but few studies have examined the nature of their scientific celebrity. This article examines how Scientific American portrayed laureates in order to identify and explain core features of Nobel fame. It examines the portrayals of seven laureates - Francis Crick, Linus Pauling, Hans Bethe, Murray Gell-Mann, Brian Josephson, Philip Anderson and Subrahmanyan Chandrasekhar - in magazine profiles written between 1992 and 1995 by science writer John Horgan. Its textual analysis finds the scientists are portrayed as combining the sociological characteristics of genius, including enormous productivity and lasting impact, with the representational characteristics of celebrities, such as the merging of public and private lives. Their form of scientific celebrity is grounded in their field-changing research, which is presented as a product of their idiosyncratic personalities. Nobel science is presented as knowledge created by an ultra-elite of exceptional individuals.

  20. Broadcasting, Reacting, Engaging

    DEFF Research Database (Denmark)

    Etter, Michael

    2014-01-01

    Purpose - Symmetric communication and relationship building are core principles of public relations, which have been highlighted for CSR communication. In this paper three different communication strategies for CSR communication in Twitter are developed, of which each contributes differently...... to the ideals of symmetric communication and relationship building. The framework is then applied to analyze how companies use the micro-blogging service Twitter for CSR communication. Design/methodology/approach - Social network analysis is used to identify the 30 most central corporate accounts in a CSR...... Twitter-Network. From these accounts over 40´000 tweets are extracted and manually coded. Anova is applied to investigate differences in the weighting of CSR topics between the different strategies. Findings - The analysis reveals that corporations adhere to a broadcasting strategy or a reactive strategy...

  1. Time-Zone-Pattern Satellite Broadcasting Antenna

    Science.gov (United States)

    Galindo, Victor; Rahmat-Samii, Yahya; Imbriale, William A.; Cohen, Herb; Cagnon, Ronald R.

    1988-01-01

    Direct-broadcast satellite antenna designs provide contoured beams to match four time zones in 48 contiguous states and spot beams for Alaska, Hawaii, and Puerto Rico presented in 29-page report. Includes descriptions of procedures used to arrive at optimized designs. Arrangements, amplitudes, and phases of antenna feeds presented in tables. Gain contours shown graphically. Additional tables of performance data given for cities in service area of Eastern satellite.

  2. Modeling of Slovak Language for Broadcast News Transcription

    Directory of Open Access Journals (Sweden)

    STAŠ Ján

    2015-10-01

    Full Text Available The paper describes recent progress in the development the Slovak language models for transcription of spontaneous speech such as broadcast news, educational talks and lectures, or meetings. This work extends previous research oriented on the automatic transcription of dictated speech and brings some new extensions for improving perplexity and robustness of the Slovak language models trained on the web-based and electronic language resources for being more precise in recognition of spontaneous speech. These improvements include better text preprocessing, document classification, class-based and filled pauses modeling, web-data augmentation and fast model adaptation to the target domain. Experiments have been performed on the four different evaluation data sets, including judicial and newspaper readings, broadcast news recordings and parliament proceedings with the Slovak transcription system. Preliminary results show significant decrease of the word error rate for multiple transcription system configurations of acoustic and language models.

  3. Augmenting a TV Broadcast with Synchronised User Generated Video and Relevant Social Network Content

    NARCIS (Netherlands)

    Stokking, H.M.; Veenhuizen, A.T.; Kaptein, A.M.; Niamut, O.A.

    2014-01-01

    As TNO, we have developed an Augmented Live Broadcast use case, using components from the FP7 STEER project. In this use case, a television broadcast of a live event is augmented with user generated content. This user generated content consists of videos made by users at the event, and also of

  4. Line-plane broadcasting in a data communications network of a parallel computer

    Science.gov (United States)

    Archer, Charles J.; Berg, Jeremy E.; Blocksome, Michael A.; Smith, Brian E.

    2010-06-08

    Methods, apparatus, and products are disclosed for line-plane broadcasting in a data communications network of a parallel computer, the parallel computer comprising a plurality of compute nodes connected together through the network, the network optimized for point to point data communications and characterized by at least a first dimension, a second dimension, and a third dimension, that include: initiating, by a broadcasting compute node, a broadcast operation, including sending a message to all of the compute nodes along an axis of the first dimension for the network; sending, by each compute node along the axis of the first dimension, the message to all of the compute nodes along an axis of the second dimension for the network; and sending, by each compute node along the axis of the second dimension, the message to all of the compute nodes along an axis of the third dimension for the network.

  5. A biblical death-wish: Paul celebrating dying in Phil 1:21

    Directory of Open Access Journals (Sweden)

    J. Punt

    2009-07-01

    Full Text Available Death features as an important concept in the Pauline writings in the New Testament for a number of reasons. However, the intriguing way in which the apostle at times addressed death as positive notion in itself, was traditionally related to Paul�s theological convictions and his understanding of the death of Christ in particular. The remarkably pointed way in which Paul positively celebrated death in Philippians 1:21 borders on invoking a martyrological paradigm, and raises questions about his convictions regarding life, and bodily existence in particular. Interesting analogies emerge when Paul�s celebration of death is compared in a concluding section with contemporary, popular instances where death is � even if for different reasons � presented as �gain�.

  6. The Influence of Celebrity Exemplars on College Students' Smoking

    Science.gov (United States)

    Yoo, Woohyun

    2016-01-01

    Objective: This study examined the effect of celebrity smoking exemplars in health news on college students' perceptions of smoking-related health risks and smoking intentions. Participants and Methods: The data were collected using a Web-based survey of 219 undergraduate students at a large midwestern university in March 2011. Separate analyses…

  7. Unsupervised Speaker Change Detection for Broadcast News Segmentation

    DEFF Research Database (Denmark)

    Jørgensen, Kasper Winther; Mølgaard, Lasse Lohilahti; Hansen, Lars Kai

    2006-01-01

    This paper presents a speaker change detection system for news broadcast segmentation based on a vector quantization (VQ) approach. The system does not make any assumption about the number of speakers or speaker identity. The system uses mel frequency cepstral coefficients and change detection...

  8. 78 FR 27342 - Radio Broadcasting Services; Moran, Texas

    Science.gov (United States)

    2013-05-10

    ... Broadcasting Services; Moran, Texas AGENCY: Federal Communications Commission. ACTION: Proposed rule. SUMMARY... service at Moran, Texas. Channel 281A can be allotted at Moran, Texas, in compliance with the Commission's... parties should serve petitioner as follows: Katherine Pyeatt, 215 Cedar Springs Rd., 1605, Dallas, Texas...

  9. 75 FR 3695 - Television Broadcasting Services; Birmingham, AL

    Science.gov (United States)

    2010-01-22

    ...] Television Broadcasting Services; Birmingham, AL AGENCY: Federal Communications Commission. ACTION: Proposed... Television Commission (``AETC''), the licensee of noncommercial educational station WBIQ (TV), channel *10... procedures for comments, see 47 CFR 1.415 and 1.420. List of Subjects in 47 CFR Part 73 Television...

  10. 'The Ethiopian famine' revisited: band aid and the antipolitics of celebrity humanitarian action.

    Science.gov (United States)

    Müller, Tanja R

    2013-01-01

    In many ways the Ethiopian famine of 1983-85 has served as a watershed with respect to humanitarian action. One of its lasting legacies has been the emergence of Band Aid and the subsequent increase in celebrity humanitarianism. A revisiting of the events of 1983-85 occurred in 2010 during a dispute in which it was alleged that a portion of the donations of Band Aid were spent on arms purchases. This paper takes this controversy as its starting point. It goes on to use the theoretical reflections of Giorgio Agamben to consider the dynamics that unfolded during the Ethiopian famine of 1983-85 and to analyse the underlying conceptualisation behind the emergence of Band Aid-type celebrity humanitarianism. The paper concludes with some wider thoughts on how the in essence antipolitical agenda of celebrity humanitarian action is transported into the everyday understanding of 'African disaster', resulting ultimately in the perpetuation of hegemonic control by the global North. © 2013 The Author(s). Journal compilation © Overseas Development Institute, 2013.

  11. Celebrities and Shoes on the Female Brain: The Neural Correlates of Product Evaluation in the Context of Fame

    NARCIS (Netherlands)

    M. Stallen (Mirre); A. Smidts (Ale); M. Rijpkema (Mark); G. Smit (Gitty); V. Klucharev (Vasily); G. Fernandez (Guillén)

    2009-01-01

    textabstractCelebrity endorsement is omnipresent. However, despite its prevalence, it is unclear why celebrities are more persuasive than (equally attractive) non-famous endorsers. The present study investigates which processes underlie the effect of fame on product memory and purchase intention by

  12. Inhibitions and implications associated with celebrity participation in health-related social marketing: an exploratory research focused on HIV prevention in Portugal.

    Science.gov (United States)

    Casais, Beatriz; Proença, João F

    2012-01-01

    This article discusses motivations and inhibitions among celebrities to participate in health-related social marketing. The research identifies the implications that this involvement may have upon their lives. Results from in-depth interviews with 27 Portuguese celebrities show that they expect a fee for endorsements of commercial and government social marketing, despite the positive image they may gain from endorsing public health. The results demonstrate an absence of celebrity prejudice against HIV because of its serious nature and the social stigma attached to AIDS. This research suggests there is a positive bias and presents helpful information for negotiations between institutions and celebrities.

  13. CELEBRATING 50 YEARS AT CERN

    CERN Multimedia

    2008-01-01

    To thank you all for your custom, for each ‘plat du jour’ purchased on 18 June 2008 in CERN restaurants 1 and 2, Carlson Wagonlit Travel will be pleased to treat you to a dessert. Carlson Wagonlit Travel is celebrating the event with a grand prize draw open to all (personnel of CERN and its subcontractors): gift vouchers to a value of over 8,000 Swiss francs are to be won. Entry forms can be obtained from our offices in the Main Building from 13 May to 17 June and should be placed in the box by 17 June. The draw will take place on 18 June. Good luck to you all !

  14. Secure Broadcasting with Imperfect Channel State Information at the Transmitter

    KAUST Repository

    Hyadi, Amal; Rezki, Zouheir; Khisti, Ashish; Alouini, Mohamed-Slim

    2015-01-01

    We investigate the problem of secure broadcasting over fast fading channels with imperfect main channel state information (CSI) at the transmitter. In particular, we analyze the effect of the noisy estimation of the main CSI on the throughput of a broadcast channel where the transmission is intended for multiple legitimate receivers in the presence of an eavesdropper. Besides, we consider the realistic case where the transmitter is only aware of the statistics of the eavesdropper’s CSI and not of its channel’s realizations. First, we discuss the common message transmission case where the source broadcasts the same information to all the receivers, and we provide an upper and a lower bounds on the ergodic secrecy capacity. For this case, we show that the secrecy rate is limited by the legitimate receiver having, on average, the worst main channel link and we prove that a non-zero secrecy rate can still be achieved even when the CSI at the transmitter is noisy. Then, we look at the independent messages case where the transmitter broadcasts multiple messages to the receivers, and each intended user is interested in an independent message. For this case, we present an expression for the achievable secrecy sum-rate and an upper bound on the secrecy sum-capacity and we show that, in the limit of large number of legitimate receivers K, our achievable secrecy sum-rate follows the scaling law log((1−) log(K)), where is the estimation error variance of the main CSI. The special cases of high SNR, perfect and no-main CSI are also analyzed. Analytical derivations and numerical results are presented to illustrate the obtained expressions for the case of independent and identically distributed Rayleigh fading channels.

  15. Secure Broadcasting with Imperfect Channel State Information at the Transmitter

    KAUST Repository

    Hyadi, Amal

    2015-11-13

    We investigate the problem of secure broadcasting over fast fading channels with imperfect main channel state information (CSI) at the transmitter. In particular, we analyze the effect of the noisy estimation of the main CSI on the throughput of a broadcast channel where the transmission is intended for multiple legitimate receivers in the presence of an eavesdropper. Besides, we consider the realistic case where the transmitter is only aware of the statistics of the eavesdropper’s CSI and not of its channel’s realizations. First, we discuss the common message transmission case where the source broadcasts the same information to all the receivers, and we provide an upper and a lower bounds on the ergodic secrecy capacity. For this case, we show that the secrecy rate is limited by the legitimate receiver having, on average, the worst main channel link and we prove that a non-zero secrecy rate can still be achieved even when the CSI at the transmitter is noisy. Then, we look at the independent messages case where the transmitter broadcasts multiple messages to the receivers, and each intended user is interested in an independent message. For this case, we present an expression for the achievable secrecy sum-rate and an upper bound on the secrecy sum-capacity and we show that, in the limit of large number of legitimate receivers K, our achievable secrecy sum-rate follows the scaling law log((1−) log(K)), where is the estimation error variance of the main CSI. The special cases of high SNR, perfect and no-main CSI are also analyzed. Analytical derivations and numerical results are presented to illustrate the obtained expressions for the case of independent and identically distributed Rayleigh fading channels.

  16. Carrier phase synchronization system for improved amplitude modulation and television broadcast reception

    Science.gov (United States)

    Smith, Stephen F [Loudon, TN; Moore, James A [Powell, TN

    2009-09-08

    Systems and methods are described for carrier phase synchronization for improved AM and TV broadcast reception. A method includes synchronizing the phase of a carrier frequency of a broadcast signal with the phase of a remote reference frequency. An apparatus includes a receiver to detect the phase of a reference signal; a phase comparator coupled to the reference signal-phase receiver; a voltage controlled oscillator coupled to the phase comparator; and a phase-controlled radio frequency output coupled to the voltage controlled oscillator.

  17. Real body, fake person: Recontextualizing celebrity bodies in fandom and film

    Directory of Open Access Journals (Sweden)

    Melanie Piper

    2015-09-01

    Full Text Available Comparisons between real person fan fiction (RPF and film or television texts dramatizing real people have been made in debates over the ethics of RPF as a fan practice. In an effort to direct the scholarly focus on RPF from these ethical issues to the texts themselves, I propose examining the similarities between the textual process of adapting real people to fictional characters on both the cinema screen and the computer screen. This paper examines the work RPF writers do in appropriating the various bodies of their celebrity subjects: the fragmented intertextual body of the star image, and the celebrity's physical body as a signifier of star image and status as a real person in the world. I argue that the fannish textual process of adapting real public figures to fictional contexts shares a common element with adapting public figures to the screen in the biopic: both work to recontextualize the public self of a celebrity through the representation of a fictionalized or speculated private self. To illustrate this, I will be engaging with a case study of The Social Network (2010 fandom through works in its kink meme, and how the adaptations of textual bodies are at work in fictionalized fan writing about real actors performing in the Hollywood fictionalized film about real tech entrepreneurs.

  18. Selection of Celebrity Endorsers

    DEFF Research Database (Denmark)

    Hollensen, Svend; Schimmelpfennig, Christian

    2013-01-01

    several candidates by means of subtle evaluation procedures. Design/methodology/approach – A case study research has been carried out among companies experienced in celebrity endorsements to learn more about the endorser selection process in practise. Based on these cases theory is inductively developed......Purpose - This research aims at shedding some light on the various avenues marketers can undertake until finally an endorsement contract is signed. The focus of the study lies on verifying the generally held assumption that endorser selection is usually taken care of by creative agencies, vetting....... Findings – Our research suggests that generally held assumption that endorsers being selected and thoroughly vetted by a creative agency may not be universally valid. A normative model to illustrate the continuum of the selection process in practise is suggested and the two polar case studies (Swiss brand...

  19. 78 FR 77359 - Eighth Coast Guard District Annual Safety Zones; New Year's Eve Celebration/City of Mobile...

    Science.gov (United States)

    2013-12-23

    ...-AA00 Eighth Coast Guard District Annual Safety Zones; New Year's Eve Celebration/City of Mobile; Mobile Channel; Mobile, AL AGENCY: Coast Guard, DHS. ACTION: Temporary final rule. SUMMARY: The Coast Guard will enforce the City of Mobile New Year's Eve Celebration safety zone in the Mobile Channel, Mobile, AL from...

  20. 78 FR 75563 - Commission Policies and Procedures Under the Communications Act, Foreign Investment in Broadcast...

    Science.gov (United States)

    2013-12-12

    ... competitive opportunities (ECO) approach for broadcast foreign ownership similar to that applied in common... Technology, a firm that consults with financial institutions and broadcast owners. Adelante Comments at 1-2... threats and national security issues have arisen as technology has advanced,\\33\\ we do not believe that...